The Dead Pixels Society podcast: Recent Episodes
Gary Pageau
News, information and interviews about the photo/imaging business. This is a weekly audio podcast hosted by Gary Pageau, editor of the Dead Pixels Society news site and community For more information and to sign up for the free weekly newsletter, visit www.thedeadpixelssociety.com.This is podcast is designed for a business-to-business audience of entrepreneurs and companies in the photo/imaging retail, online, wholesale, mobile, and camera hardware/accessory industries.If you are interested in being a guest on the podcast, email host Gary Pageau at gary@thedeadpixelssociety.com.
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Your camera roll is overflowing, your group chats are chaos, and the biggest platforms keep getting weirder about data, ads, and AI. So what would a modern photo sharing app look like if it started with privacy and still felt genuinely social? Gary Pageau from The Dead Pixels Society sits down with Darin Myman, CEO of Myseum.ai, to unpack Picture Party, a new approach to event photo sharing that’s closer to a private social network than a simple shared album.
Myman discusses the real differences: A feed where people can post big batches of photos and videos, add context with captions and tags, and react and comment like the early days of social networking. He explains why Picture Party is built so new members can see everything from the beginning, making it useful not only for weddings and parties, but also for long-term family photo archives that can last for decades and be shared across generations.
Privacy is the center of the conversation. Myman talks about the concern that personal images get used for AI training on major platforms, and he outlines a privacy first AI direction that aims to deliver features like automatic tagging and auto album creation without exposing your data or letting it feed giant external models. Also covered are the practical controls that matter in the real world: who can invite others, who can download full size images for printing, view only modes, and moderator tools that can remove content, boot users, or approve posts before they go live.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
Most businesses don’t fail because the owner lacks talent. They stall because the owner becomes the product, the manager, the decision desk, and the emergency contact all at once. That’s when growth turns into stress, customers feel delays, and the company becomes impossible to sell. We’re joined by Brad Sugars, founder of ActionCOACH and author of "Pulling Profits Out of a Hat," to get brutally practical about what separates a skill-based job from a scalable, sellable business asset.
Sugars and The Dead Pixels Society Podcast host Gary Pageau talk profit margins over vanity revenue, and why you should know exactly what it costs to keep the doors open per hour. Sugars breaks down the mindset shift from “I’m great at my craft” to “I’m building a machine that delivers outcomes,” including the trap of owner dependency and how systems, documentation, and packaging make a business transferable. If you’re in a creative or service industry like photography, printing, or local retail, the conversation on recurring revenue hits hard: one-off customers create volatility, while the right customer model can create month-in, month-out stability.
Sugars also digs into leadership stages and hiring: Why early growth needs doers, why the next stage needs managers, and why real scale demands thinkers and an executive team. He lays out the clearest signs you’ve become the bottleneck, how to set goals that actually force growth, and why hiring people better than you is the only way to stop limiting your company.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
Travel photography looks glamorous from the outside, but the business behind it has been quietly collapsing for years and the pandemic only sped it up. We sit down with award-winning travel photographer Gary Arndt, creator of Everything Everywhere Daily, to trace the real arc: Starting with a high-end Nikon he didn’t know how to use, improving through sheer volume and deliberate practice, and building an audience by posting a photo every single day back when blogs and RSS were the center of online discovery.
Then the ground shifted. Phones put “good enough” cameras in every pocket, travel magazines thinned out, newspaper travel sections vanished, and more publications leaned on stock imagery and tourist boards instead of assignments. We dig into how platform algorithms narrow what gets rewarded, why context-heavy photos can lose to easy “wow” landscapes, and how that pressure shapes everything from creative choices to where photography tours end up.
Arndt explains why he pivoted to podcasting in 2020 and why audio still feels like the old internet: no algorithm deciding what shows up next, a direct subscription relationship, and a format that compounds over time. He breaks down his daily workflow, how he never runs out of topics, and what monetization looks like with host-read ads and strong CPMs, plus why a listener relationship can be deeper than likes on a feed.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
Your camera can shoot 3,000 sharp photos in a day. So why does delivery still take a week? We sit down with Aayush Arora, CEO and founder of FilterPixel, to unpack the real “last mile” problem in professional photography: what happens after the shutter click. The bottleneck is not capture, it is the post-production workflow, especially photo culling and image selection when modern cameras produce tons of near-duplicate keepers that all look “good.”
We trace the personal moments that pushed Arora toward building AI tools for photographers, then get specific about what makes culling so brutal: repeated sittings, decision paralysis, and the challenge of choosing the best frame from bursts where expressions change by millimeters. From there, we dig into how FilterPixel approaches AI photo culling with genre-aware criteria, why weddings and sports should not be judged the same way, and how transparency builds trust when an algorithm is picking images for your brand.
Privacy is a major theme too. Arora explains consent-driven model training, retention policies, and why a clear privacy policy matters more than the simplistic “offline is safer than cloud” argument. We also explore AI editing as automation for redundant tasks like white balance and basic color correction, not a replacement for creative taste, plus event-ready tools like branded frames, live galleries, and QR-code sharing aimed at same-day delivery for conferences and high-volume shoots.
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Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
Your customer starts a photo order on their phone, asks a question in store, pays at the counter, and expects everything to “just work.” Most retailers cannot deliver that simple experience because their POS, e-commerce site, kiosk, and lab workflow are stitched together from different systems, each with its own SKUs, pricing, and payment records. Gary Pageau of The Dead Pixels Society sits down with Pat Hugron, Vice President of Operations and R&D at Dakis, to unpack how unified commerce for photo retailers is meant to fix the daily grind of reconciliation, duplicate inventory, and channel confusion.
We trace Dakis’s long path from early product recommendation tech to building tools for camera stores, photo labs, and specialty retailers who need a single platform. Hugron shares what has changed in production over the years, why outsourcing the long tail of photo gifts can be healthier than trying to make everything in-house, and why “seamless” matters as much to the lab as it does to the customer. We also dig into the return of film, why the resurgence surprised so many stores, and how better film processing workflow and delivery can keep customers engaged long enough to actually order prints.
Then we get practical about what “unified” means: one product catalog across online and in-store, a save-and-send quote that lets staff build a cart and email a payment link, and unified data that can support smarter follow-up and add-on sales. Hugron also previews what is still coming, including purchase orders, receiving, and serial number tracking, plus how retailers can get hands-on training at the IPIC boot camp.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Buzzsprout - Let's get your podcast launched!
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
Spreadsheets, whiteboards, and “the one person who knows everything” can keep a volume photography studio running, right up until the moment they stop scaling. Gary Pageau of The Dead Pixels Society is joined by Seenu Yellapu (ScheduLink) and Michael Rak (Artona Group) to talk about the overlooked side of school and volume photography: the operational admin work that surrounds every shoot, from scheduling and staffing to task handoffs, notes, and repeatable processes you can actually trust.
We get specific about what breaks with Excel: no true data ownership, multiple versions of truth, and tribal knowledge that disappears when staff turns over. Then we unpack how ScheduleLink approaches studio workflow automation by building your SOPs into the platform with templates, default values, task assignments, and visibility across each step. We also talk about onboarding reality, why implementation can feel daunting, and how importing data and iterating while you use the system can make adoption faster for real working studios.
Privacy and student data security come up as a serious differentiator. We discuss role-based access, limiting what contract photographers can see, and secure ways to collect school data without leaving it scattered across inboxes and laptops. Finally, we look ahead to profitability and decision making: combining operational data with revenue inputs so studios can understand which schools are truly profitable, not just busy. If you care about volume photography operations, studio management software, and running a tighter production season, subscribe, share this with a studio owner, and leave a review.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
You can put a famous face next to a brand and still end up with marketing that goes nowhere. What actually moves people is trust, specificity, and a story that feels human, especially in the photo imaging industry where the product is memory, emotion, and identity.
Gary Pageau sits down with Katherine Tuominen from Catalyst Brand Strategy to unpack ethical marketing in a practical way: serving the customer’s needs, avoiding misleading edits or “Franken-grabbing,” and building a message you can repeat without sounding robotic. We get concrete about brand storytelling, from finding the turning point that sparked the business to adding the gritty details that make someone say, “I’ve been there.” Tuominen shares how to keep your core narrative consistent while refreshing it with timely lenses like AI, anniversaries, and local moments.
We also talk photography business marketing beyond discounts, including how to sell the value of photo printing, photo books, wall art, and prints by leaning into tactile, analog appeal. If you’re thinking about in person events, we break down “event activations,” strategic partnerships, sponsors, and how to track ROI with QR codes, UTMs, email nurture campaigns, and clear objectives. Wrap it all with a hard truth for small business owners: growth often requires saying no and focusing on what actually moves the needle.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
The Dead Pixels Society Podcast host Gary Pageau interviews Julia Bocchese of Julia Renee Consulting, an SEO, AI search, and Pinterest consultant in Philadelphia, about how she shifted from corporate publishing and a travel photography site (plus a Viking Age history master’s) into nine years of SEO and Pinterest work. She explains Pinterest is closer to Google than social media because it’s a visual search and discovery engine designed to drive users off-platform to websites, supporting long-term traffic and conversions rather than follower-based engagement. They discuss Pinterest’s focus on user-requested features like hiding AI-generated content, improving on-platform shopping, and an ad model aligned with search intent where ads can be saved and keep driving traffic after spend stops. Bokeyze recommends testing multiple content types over 3–6 months, linking pins directly to relevant website pages, using captions for muted video, and optimizing site speed, UX, and calls-to-action. She highlights Pinterest Trends, seasonal posting 3–6 months ahead, demographics (about 70% women, strong 30–50), and limitations for analytics with third-party sites like Etsy.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
The Dead Pixels Society host Gary Pageau interviews sports photographer Kirby Lee of USA Today Sports about his path from an electrical engineering student to covering major events including the NFL, Olympics, and upcoming FIFA World Cup matches in Los Angeles. Lee explains how a beginning photography class and constant shooting of high school sports led to newspaper work at the LA Times as a writer, then a shift toward photography, with his writing background improving his ability to anticipate storylines and caption images. He discusses transitioning from film to digital around 2003, joining WireImage, and the demanding preparation, gear, remotes, and selective shooting required for pro sports. Lee recounts an accidental iconic NFC Championship photo and describes Olympic pressure, including a 2008 100m final where his camera buffered due to memory card speed, emphasizing equipment reliability.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
A four-lens 3D camera lab. A crash course in corporate chaos. A front-row seat to the switch from film and chemicals to digital video and modern production. Gary Pageau interviews Bryan Wetzel about his path from photography school into Nishika Corp.’s R&D lab, experimenting with lenticular 3D imaging, large-format printing, and early efforts toward computer-based 3D, plus shooting Nishika projects including an instructional video with Alan Thicke and a commercial with Little Richard.
Wetzel takes us inside his time at Nishika, where lenticular 3D photography meant optical processes, experimental rigs, and constant problem-solving. From there, we dig into the realities of shooting and editing, why “fix it in post” can become an excuse for sloppy work, and how being early to digital created real opportunity when clients suddenly wanted faster workflows and better quality.
Then the conversation widens to the business of media and entrepreneurship: why Georgia’s transferable film tax incentives helped studios and crews actually take root, how Wetzel helped build a teacher-led educational video platform before online learning was polished, and what happened when he accidentally became a gym owner and later took over a restaurant right before lockdown. Along the way, Wetzel shares the most useful small business advice he learned from a no-nonsense mentor: say no without explaining yourself, don’t fall in love with your business, and write the business plan before your heart lies to your head.
Wetzel explains transitioning from still photography to video because corporate clients wouldn’t fund film, adopting early digital editing and cameras in Georgia ahead of the 1996 Olympics, and building a corporate client base. He discusses Georgia’s transferable film tax credits, then describes launching an educational-video company around 2008 that produced about 1,500–1,900 teacher-led videos and assessments for schools before being sold. He later acquired a gym (2017), briefly ran a restaurant through COVID-era challenges, sold it, and now writes books, sharing key business lessons on saying no, not overcommitting emotionally to a business, and writing realistic business plans.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
Gary Pageau interviews Montauk-based photographer James Katsipis about his shift from self-taught surf photography—shooting New York winters and campaigns—to selling fine art through galleries and his own Montauk space. Katsipis describes learning to present work effectively, favoring large anti-glare acrylic prints for big installations and collaborating with interior designers and installers. He explains early print sales models, then the operational problems of manual order handling, shipping damage, and customer-service fallout. Katsipis details adopting WhiteWall’s Shopify app integration: syncing high-res files, one-tap order acceptance, drop-shipping, improved packaging, fewer damages, and reduced weekly stress, plus easier global sales due to European production and faster shipping. He notes a wishlist item for multiple crop ratios and credits streamlined checkout (including Apple Pay) for reducing abandoned carts.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
Most businesses do not have a marketing problem. They have a clarity problem. If you cannot explain why customers choose you, what lever actually drives profit, and what you deliver that competitors cannot, no amount of digital marketing will save you for long. That is why The Dead PIxels Society sat down with Joel Miller, a business coach and marketing expert at The Sky Floor, to get practical about what makes growth repeatable.
We talk about why Miller resists “niching down” in the usual way, and how curiosity and learning across industries can become a real advantage. From legacy businesses that assume online marketing should be cheap, to brands that chase change for change’s sake, we unpack the moment when a company loses the plot and starts confusing tactics with strategy. Miller shares concrete ways to define positioning, build a competitive advantage, and sell value instead of competing only on price, with specific examples that translate well to photo printing, local services, and creative businesses.
You will also hear hard-earned lessons from the wedding photography world on pricing ladders, audience fit, and social proof, plus a sharp take on the “fail fast” culture: learn from setbacks, do not celebrate them. We finish with the human side of business, including humor as a trust builder, why marketing cannot cover for broken operations, and how to use AI for repetitive work without trapping customers in automated loops.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
The Dead Pixel Society host Gary Pageau interviews Andy Edwards, CEO and founder of GeoSnapshot, about the company’s origins and the overlooked privacy and governance risks in school photo workflows. Edwards explains GeoSnapshot began 12 years ago to centralize fragmented equestrian event photos and has since expanded to sports and education, now operating in 161 countries with 51 million photos and videos and about 1,000 events per month. He describes how schools often store images in scattered “shadow” systems (Google Drive, Dropbox, SharePoint, email, closed social groups), creating consent, security, retention, and reputational risks amplified by deepfakes and AI. GeoSnapshot for Education addresses the full media lifecycle with centralized storage, direct capture without saving to teachers’ devices, identity-aware multi-level consent integrated with student information systems, inappropriate-content filtering, and end-to-end auditing.
Edwards explains how centralized media management, identity-aware permissions connected to student information systems, and end-to-end audit trails create a clear chain of custody when a parent asks, “How did that photo get there?”
The conversation also get into the pressure cooker schools face right now: AI-driven misuse, deepfake concerns, and fast-changing regulations like retention and deletion requirements. Finally, we explore what video governance can look like, including optional facial recognition, finding a student inside long recordings, and generating short highlight snippets or show reels for events like graduations and performances.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
Leave a review on Apple and Podchaser.
Are you interested in being a guest? Click here for details.
Hosted and produced by Gary PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
Host Gary Pageau interviews Patrick Collet, founder of Lumica, a direct-to-print photography app designed to mimic film by requiring users to buy a 24- or 36-shot “roll,” with no editing, cropping, or reviewing after a photo is taken. Once a roll is finished, users choose borders, matte or glossy, and prints are delivered in 5–10 days with shipping included; originals are deleted within 60 days, with a planned 60-day window for ordering doubles. Collet explains Lumica’s goal of turning phones from “graveyards for memories” into tangible keepsakes and encourages sharing physical prints and photo albums rather than social media. He discusses accessibility versus shooting real film, environmental considerations, where Lumica is available (Canada, Europe, UK, expanding to more regions), the influencer-led marketing plan, and upcoming V2 UI changes like opening directly to the camera and allowing film profiles per shot.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary PageauAnnouncer: Erin Manning
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Host Gary Pageau interviews Damon Flowers, CEO and founder of Modern Operators, about how “modern operators” differ from old-school business approaches in a fast-changing world shaped by AI. Flowers shares his background as a contrarian problem-solver who left corporate life to build businesses, and explains how passion becomes a viable business only when customers will pay (product-market fit). He argues most companies aren’t ready to scale because they lack foundational systems, documentation, feedback rhythms, and alignment, and he distinguishes lifestyle businesses from owner-led growth businesses. Flowers outlines the mindset shift needed to delegate, accept imperfect handoffs, and build transferable processes buyers want: predictable marketing, sales, and fulfillment engines plus dashboards. He describes moving from disconnected tools to an integrated operating layer where AI agents can synthesize reports, support documentation, and maintain brand voice. He directs listeners to modernoperators.com for discovery calls, audits, or operations partnering.
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
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Gary Pageau of The Dead Pixels Societyinterviews Jonathan Schuessler, a Heidelberg-based marketing expert, photographer, and filmmaker, about building a hybrid wedding photo/video business and a separate B2B marketing offering. Schuessler traces his start from building a DIY photo booth for his father’s weddings to shooting weddings in London and Germany, then pivoting hard after COVID to learn videography and agency marketing. He explains choosing hybrid coverage to future-proof his work, focusing on storytelling and audio, and describes technical challenges of solo shooting—especially redundant speech recording, timecode syncing, and using a Sony XLR hot-shoe setup for four-channel audio. His marketing strategy centers on filming short venue feature videos, repurposing them across YouTube, TikTok, and SEO blogs, building newsletters and programmatic local landing pages, and automating inquiry-to-brochure funnels, supported by AI-assisted culling/editing and select video AI tools.
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Anthony Spark of Spark a Change Coaching, Long Island, NY, talks about business growth through mentorship and leadership development. Spark describes an entrepreneurial childhood in a dysfunctional family, working full-time at 15, and choosing direct sales at 18 after meeting successful mentors, which helped him develop skills in finance, relationships, communication, sales, organization, and time management, and leave a full-time job at 25. He emphasizes that success came more from coaching, personal development, and low-risk entry than from products, and warns about the time and opportunity cost of equipping people and treating mentors transactionally. They discuss matching roles to personalities, managing outputs over preferences, paying for A players versus training younger staff, and building culture.
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Independent Photo Imagers
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Photo Imaging CONNECT
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AI is moving fast, but the real advantage isn’t sounding smart, it’s getting work done faster without breaking your team. Gary Pageau of The Dead Pixels Society sits down with Elias Jo, CEO of Entourage Yearbooks, to talk about what’s actually changing inside the yearbook and volume photography workflow and what studios of every size can do right now to keep up.
Joe digs into how Entourage built a technology layer around yearbook production, from a Canva-like yearbook builder to online sales and a redundant print network designed for today’s supply chain reality. Then he discusses practical uses for artificial intelligence in business: Why “AI as search” is a dead end, where the 20% to 30% efficiency gains are coming from, and how mid-size photography companies can push their SaaS tools, CRM systems, and automation platforms to work together instead of creating more spreadsheet pain.
One of the most actionable moments is Jo’s simple model for “AI talking to AI” using ChatGPT plus app builders like Lovable to prototype a tool that cleans messy school data and turns it into a repeatable process. We also talk about AI for content creation and podcast production, why human review still matters, and what an AI-first world could look like when prompts start replacing traditional applications.
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
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Parents can erase a watermark for five bucks, AI keeps getting better, and “just screenshot it” has become a reflex. So what do you do if you make your living in volume sports photography? Gary Pageau of The Dead Pixels Society sits down with Bob Kenward of Fluvanna Photography and Sheryl Bashore of Sheryl Z Photography, two of the most respected voices in youth sports and cheer, dance, and gymnastics photography, to get honest about what’s happening right now and what actually moves the needle.
Kenward shares what he learned after turning on SnapShield style screenshot deterrence and activity tracking inside his GotPhoto workflow, including the surprising volume of mobile screenshot attempts and why friction can push some families to finally place an order. Kenward brings the counterpoint from the premium side of the market: when the imagery is truly stunning and the commitment level is high, the buy rate and average order value can stay strong without obsessing over every stolen proof. Together we unpack the real issue behind the copyright anxiety: customer psychology, perceived value, and how much parents have already invested in the sport.
We also get practical on pricing strategy, prepay versus post-proofing, handling sibling gallery requests without blowing up your margins, and why volume is “systems first” work. If you’re trying to scale with better workflow, faster turnaround, and smarter account selection using revenue per athlete, this conversation is packed with field-tested ideas.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
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If your business disappeared for two weeks, would it keep running, or would everything grind to a halt because the “manual” is in your head? The Dead Pixels Society sits down with David Hori, principal at Topline Operators, to get practical about small business acquisition and what actually makes a company transferable, financeable, and worth buying. Hori brings a rare mix of experience: scaling VC-backed teams through acquisition exits, then shifting into buying and advising local businesses where succession planning is often missing.
He unpacks the starting point for any exit plan: Understanding the owner’s role and spotting where the owner has become the bottleneck. From there, we talk process documentation that works in the real world, including the camcorder method for recording repeatable workflows and capturing not just what you do, but why you do it. For listeners in the photo imaging industry, camera stores, photo labs, and studios, the message is especially relevant: systems and trained people protect your customer experience and your valuation when equipment, seasonality, and production complexity are in play.
Hori also breaks down deal dynamics buyers and sellers wrestle with, including earnouts, seller financing, and why many sellers want cash at closing even when it keeps deals from happening. We get into valuation and the numbers behind it, from EBITDA and seller discretionary earnings to how buyer types change price, whether it’s a cash flow buyer, a strategic trade buyer, or private equity. If you’re thinking about selling in the next one to three years, this is a roadmap for building leverage before you hit burnout.
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Independent Photo Imagers
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
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A photo lab is a lot more than chemistry, scanners, and printers. It’s a discipline. In this episode of the Dead Pixels Society podcast, we are joined by Dale Farkas of Dale Laboratories in Hollywood, Florida. He lays out the principle that quietly separates labs that last from labs that fade: the difference between quality and quality control. Great prints are not an accident, and consistency is not a “nice to have” when your customers are trusting you with once-in-a-lifetime images.
Farkas traces his path from RIT and motion-picture lab work to a true garage-style start, then into rapid growth when he spots a market vacuum and commits to serving it. Along the way, he explains how labs shifted from optical printing to digital printing, why technician judgment still matters for color correction, and what it takes to run a modern workflow that stays predictable under load. If you care about film processing, mail-in film developing, professional photo prints, and the real-world mechanics behind lab reliability, this conversation is packed with practical insight.
The discussion also addresses industry pressure points: silver halide photo paper supply, Fuji paper choices, inkjet durability, and why customers respond to a print’s “wow factor” even when they can’t name the technical reason. Farkas closes with an open invitation to buyers interested in a turnkey photo lab operation and what the next chapter looks like for him.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Ever wish your edits moved fast? We sat down with Jay Peterson of Evoto to unpack how AI can make portrait workflows radically quicker without removing the realism that clients recognize and trust. Peterson explains Evoto’s slider-first, standalone desktop editor and how its proprietary algorithms target the work that slows pros down—frequency separation, dodging and burning, glasses glare, and flyaway hair—while keeping processing local for privacy and consistency.
We also discuss Evoto’s short-lived AI headshot generator function. Peterson shares what happened, why the positioning landed poorly with working photographers, and the decision to kill it. The takeaway is bigger than one feature—if you serve pros, you build for pros, and your messaging must respect the craft. Authenticity isn’t a buzzword here; it’s the backbone of trust, referrals, and long-term client relationships. That means edits that look like people, not plastic, and tools that make deadlines easier without erasing intent.
From there, we dive into the issues everyone’s arguing about: training data, school photo privacy, and the anxiety that “AI will replace me.” Peterson details Evoto’s no-touch stance—local processing, no cloud file access, and opt-in, paid datasets—plus why plain-English communication beats policy-speak when parents and clients ask tough questions.
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Independent Photo Imagers
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
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In the preview of his Photo Imaging CONNECT keynote, Stuart MacDonald — magician, filmmaker, entrepreneur — explores how LEAN principles, continuous improvement, and ruthless clarity transformed a faceplant into standing ovations, a win on Penn & Teller: Fool Us, and a top-10 finish at the world championships.
MacDonald takes us through the nerve-wracking world of competitive magic, where originality is mandatory, time limits are tight, and the smallest defect can collapse the illusion. He breaks down how continuous feedback revealed hidden waste on stage, why a candelabra beat a single candle for instant story logic, and how standardized, travel-ready props removed friction from his global tour. We dig into 5S for creatives—everything in its place, every time—and the unglamorous decisions that protect attention when the lights hit.
MacDonald’s 100-runs-in-30-days practice loop shows how tiny upgrades compound into confidence and clean execution, even when things go sideways. If you’ve ever felt torn between art and process, this conversation proves structure is rocket fuel for creativity.
Register today for the Photo Imaging CONNECT conference at www.photoimagingconnect.com
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Independent Photo Imagers
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
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If you think great industry breakthroughs happen on a show floor, think again. We sat down with Dscoop’s Peter Van Teeseling and Chris Hyde to unpack how a trust-first, member-led community is helping HP print businesses grow faster through intentional connections, candid playbook sharing, and events designed for action, not spectacle.
We trace Dscoop’s 20-year arc from a “crazy idea” to a global network of 23,000+ users across 100+ countries, then dive into what makes Dscoop Edge Rockies different from a typical trade show. Instead of hard sales, the Solution Showcase pairs running presses and software with consultative partners who focus on solving real production and marketing problems. The education slate is driven by member demand and what’s coming next: AI-driven workflows, automation, data-powered personalization, smarter pricing, and team culture. You’ll hear why hallways matter—and how DScoop now engineers that serendipity with the Explorer Circle, small-group “fire starter” sessions led by seasoned operators who guide first-timers and veterans toward the right people, faster.
We also look ahead to Edge Rockies and the return to Europe with Edge Slovenia in Ljubljana. Expect the same high-density networking, equipment on the floor, and region-aware sessions—plus a compact, walkable city that keeps the community in constant conversation. Along the way, we take on the tired “print is dead” narrative and explain why dumb print is fading while smart print surges. Think variable data with premium finishing, on-demand manufacturing, e-commerce integration, and sustainability as strategy. New owners without legacy constraints are entering the space, and veterans who shed old habits are leading the market.
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
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What if the best product designer is the one you barely notice? We sit down with Mediaclip CEO Marion Duchesne to explore how photo and product personalization is moving from heavy, time-consuming builders to fast, elegant flows that deliver a finished result in a single action. From early DVD slideshows to Flash and now a cloud-native, API-first platform, her team’s throughline is simple: clean UX, strong templates, and conversion-first design that helps people actually buy what they create.
Duchesne explains why Mediaclip refused to build a shopping cart and instead integrated deeply with Shopify and WooCommerce. That focus unlocked speed for retailers and micro-merchants as social and email now drop shoppers straight into the builder. We dig into AI without the hype: Connectors that let brands choose where intelligence adds real value—autofill that reduces friction, layout suggestions that feel human, and cross-sell that shows your design on apparel, wall art, or gifts without extra effort. The conversation also tackles a surprising growth driver: insecurity fueling nostalgia. When life gets uncertain, people reach for physical keepsakes, and that emotional pull is driving double-digit growth across long-tail catalogs.
Duchesne discusses generative AI’s place in print. Younger buyers may embrace stylized or aspirational images, while keepsake buyers still value authenticity. Home decor emerges as a clear use case—custom art tuned to your space and palette. Under the hood, compliance and trust are nonnegotiable, with GDPR, WCAG, the European Accessibility Act, and ISO 27001 shaping global readiness. On the production side, advances in apparel and local fulfillment point to more sustainable personalization with faster delivery and less waste.
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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What does it take for a family photo lab to thrive across three generations and multiple technology upheavals? We sit down with David Buchbinder of Alkit to trace an unvarnished journey from New York City retail counters to a lean, volume-first lab that ships in three days. Buchbinder walks us through the hard calls: expanding into Kodak-branded stores, then cutting overhead and rebuilding around photo printing workflow
Prints are steady, but specialty items—buttons, magnets, acrylic blocks, framed and mounted prints, canvas wraps—drive bigger carts when studios use modern platforms to reach parents by text and email. Buchbinder explains why Alkit refused to build proprietary software and instead partnered with GotPhoto, PhotoDay, and Captura, keeping focus on color, quality, and fulfillment while ensuring one-stop support. That choice unlocked direct-to-home ordering, faster cycles, and less friction for photographers juggling schools, sports, dance, cheer, and preschool.
Buchbinder also shares a pragmatic take on technology. The lab remains a silver-halide shop on Noritsu lines for quality and throughput, yet stands ready to pivot when the time is right. Meanwhile, the promise stays the same: everything produced in-house in Long Island and shipped within three days, even in peak season.
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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A 1938 basement lab that processed black-and-white alongside amateur rolls now runs a high-speed digital operation that can ship school orders in about two days. The Dead Pixels Society sits down with Richmond Professional Lab’s Ted Bullard and Josh Lewis to map the decisions that made digital not just viable, but superior, for volume photographers who demand both quality and speed.
Bullard recounts how Kodak’s consent decree opened the processing market and how Richmond leaned into professional work, long-roll film, and eventually early digital printers. Then Lewis pulls back the curtain on the operational engine: why fewer, faster machines beat a fleet of minis, how custom software gangs tens of thousands of orders, and why posting live turnaround times builds trust during peak seasons. They share into the Canon DreamLabo journey, HP ink and laminate advances, and the color fidelity and longevity that finally matched—then surpassed—silver halide expectations.
The volume landscape is shifting fast, with independents stepping in where a major player receded. That opens space for smarter products and sharper margins: yard signs, big head cutouts, layered graphics, and ship-to-home convenience that schools and parents now prefer. We talk data as a service—analyzing order content, sheet counts, and trends to raise average order value and cut waste—and why keeping photographers profitable is the lab’s north star. The path to growth through 2026 isn’t more schools; it’s deeper youth engagement across sports, dance, clubs, and anything families celebrate.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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If your studio juggles spreadsheets, calendars, and three different apps just to run picture day, this conversation will feel like oxygen. The Dead Pixels Society sits down with Scott Rodgers and Peter Koop from Airstudio to unpack how a platform built by school photographers solves the messy middle of volume photography—linking CRM, senior bookings, staff scheduling, payroll, equipment, workflows, and e‑commerce integrations into one place.
We start with the pain: Homegrown tools and generic CRMs can’t handle the unique layers of school photography—schools as clients, parents as buyers, students as subjects—each with different needs and deadlines. Rodgers and Koop share how Airstudio centralizes everything from first contact and session reminders to school deliverables like PSPA exports and ID specs. With open APIs and data exchanges, it plays well with platforms such as GotPhoto, Captura, and Timestone, so you keep the storefronts you like while unifying the back office. The result is faster coordination, fewer errors, and a clear view of every job.
Using a gross contribution model, studios can see what each school truly costs after direct expenses, staffing, and workflow time—often revealing accounts that quietly drain resources. You’ll hear candid stories of running P&Ls on every account, cutting unprofitable schools, and seeing margins and morale rise. We also cover flexible senior booking paths for districts that won’t share contact data.
From cameras and laptops to backgrounds and batteries, Airstudio treats gear like real money—tracking assignments, repairs, condition photos, and even virtual “bags” nested inside vehicles to verify crews leave with everything they need. Add SOC 2‑focused security, encrypted school portals, and strict role permissions, and you’ve got a system that respects privacy while creating accountability across sales and production.
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
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A milestone worth pressing pause for: The Dead Pixels Society is marking our 250th episode with the most popular episodes of the year, from AI that actually helps you create less chaos to sales that feel like service instead of pressure.
Ever found yourself frantically scrolling through thousands of photos trying to find that one perfect shot you know exists somewhere? This frustration sparked the creation of MediaViz AI when founder Troy DeBraal's business partner slammed his phone down in a restaurant after failing to locate a crucial photo of his son. "Why can't you build something that can keep track of all my good photos and get rid of all this junk?" he demanded – and a revolutionary AI photo curation platform was born.
What if everything you've been taught about sales is actually holding you back from extraordinary success? Marc Von Musser, sales expert and founder of Soar and Roar, challenges conventional wisdom with a refreshing perspective that could transform your approach to business.
Growing up as the son of a renowned photographer who captured 150 national magazine covers in a single year, Von Musser learned early that success comes not from transactions but from capturing essence and creating value.
Ever wonder how a school photo lab with 600,000 students a year keeps quality high when half the photographers are new each season? We sat down with Robert Ste-Marie, CEO of 36Pix, to explore Eva. This data-driven evaluation platform scores every image so managers can catch problems fast, coach with clarity, and tie rewards to real outcomes. No fluff—just the metrics that move sales: smiles, closed eyes, blur, glasses glare, face shine, and exposure repairability, according to the company.
What does it really take to build a creative career that lasts—from film backs and FedExed portfolios to AI search and virtual production walls? The Dead Pixels Society sits down with commercial photographer and stock photo library owner Stewart Cohen to trace a candid arc across decades of change, revealing what fades, what scales, and what never stops mattering.
And, finally, The Dead Pixels Society sits down with SPAC’s leadership, Coree Cooper and Calvin Harrell Jr., to unpack how a volunteer-driven nonprofit became the world’s largest gathering for school, sports, and volume studios—and why its focus on workflows, profitability, and community sets it apart.
Harrell describes how SPAC evolved from film-era hotel meetups into a global hub with attendees from Europe, South Africa, and beyond.
Cooper also dives into SPAC’s culture of access: scholarships for first-timers, 15-minute coaching sessions that often turn into year-long mentorships, and the live-voted King/Queen of the Hill session where peers pitch ideas that save or make real money
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Ever wonder how a “boring” photo of a metal part could move a seven-figure sale? Gary Pageau of the Dead Pixels Society sits down with veteran photographer Kirk Voclain to unpack four decades of pivots, from a cereal‑box Instamatic to seniors that paid the bills, then into commercial, industrial, and real estate work that sells outcomes, not megapixels. Voclain’s story is part grit, part curiosity, and entirely practical: market directly when gatekeepers want kickbacks, promise ROI to businesses who must buy, and turn every shoot into downstream print revenue with albums, cards, and smart lab integrations.
He also digs into the moments that changed his trajectory: a teenage wedding that proved passion can pay, a decision to bypass school-volume politics, and a 2016 read of the curve when senior orders softened. Voclain lays out how he reframed photography as a business asset—product images that drive revenue, corporate visuals that recruit, listings that convert—and how he kept margins healthy by bundling design, using pro labs for direct fulfillment, and charging real money for files. His guide for the next generation is refreshingly blunt: avoid debt, make gear pay for itself, and price for the value you actually deliver.
You’ll also hear how he bridged film and digital by testing, showing clients one perfected digital image per session, and letting demand justify the switch. And because creativity doesn’t stop at the studio door, Voclain shares the spark behind "Double Exposure," his new spy thriller where a photographer’s access becomes the ultimate cover. It’s a reminder that the camera isn’t just a tool—it’s a passport to places, stories, and careers built on seeing what others miss.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Ever wonder how a school photo lab with 600,000 students a year keeps quality high when half the photographers are new each season? We sat down with Robert Ste-Marie, CEO of 36Pix, to explore Eva. This data-driven evaluation platform scores every image so managers can catch problems fast, coach with clarity, and tie rewards to real outcomes. No fluff—just the metrics that move sales: smiles, closed eyes, blur, glasses glare, face shine, and exposure repairability, according to the company.
Ste-Marie walks us through why manual folder dives fail at scale and how Eva creates a near-real-time feedback loop without slowing down shoots. Robert explains how studios can weigh different criteria by job type, link images to individual photographers via camera IDs or filename rules, and compare each shooter against company benchmarks across the season. The result is a clear, fair picture of performance that turns training into revenue: raise smile rates, cut reshoots, and reduce contract risk.
Ste-Marie shares surprising insights from live data—like how much expression variance exists between photographers on similar jobs—and how those findings shape better onboarding and coaching.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 2027, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Taxes drain more profit than most owners realize, and that single fact changes how we build, run, and sell a creative business. The Dead Pixels Society sits down with accounting expert Tanya Lawrence to map out the moves that protect cash today and increase valuation tomorrow—without drowning in jargon or guesswork.
She starts with the foundation: Choosing the right tax treatment as your company evolves. Lawrence explains why an LLC is a legal shell, not a tax status, and how to time a shift from sole proprietor to S corporation as profits grow. From there, we dive into bonus depreciation and asset strategy for studios, labs, and print shops—how to expense gear in the year you buy it, when to spread deductions, and why leasing isn’t a shortcut to bigger write-offs. She also walks through a crucial point for anyone planning an exit: buyers and banks focus on the last three years, so a business needs clean books that show profit while still using assets and intangibles to optimize taxes.
The conversation gets practical fast on compliance and audits. Bank statements aren’t enough; receipts prove purpose. We share simple systems for digital receipts, the 75-dollar rule, and the pitfalls of vehicle deductions when personal use overlaps. We also reframe your website and SEO as intangible assets to amortize, not just marketing spend—especially relevant for photo retailers and labs whose storefronts now live online. On cash flow, Lawrence breaks the P&L myth and shows how principal payments and owner draws drain cash, even when profits look strong. For seasonal operators, we outline a multi-account setup that moves peak revenue out of sight and keeps the lights on in the slow months.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
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Hosted and produced by Gary PageauAnnouncer: Erin Manning
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What if the problem isn’t your logo, but the foundation under it? We sit down with brand strategist Jessica Adanich to explore how real positioning, consistent visuals, and honest storytelling turn a business from forgettable to first choice. Adanich’s journey from sculpture and glass blowing to leading marketing at Mace, then launching Design Pod Studio, sets the stage for clear, field-tested advice: Branding is the sum of every touchpoint, not a mark on a shirt.
We dig into the brand discovery process—questions that force owners to name their five and ten-year goals, define target audiences, and pinpoint which aesthetics actually fit. Adanich shares a candid misstep about launching with a clever but confusing agency name, then rebuilding for clarity. From there, she maps how to move from transactions to experiences: packaging that earns price, photography that signals authenticity, and customer responses that build trust. If you want to charge more for a bar of soap or a specialty product, the unboxing, the booth, and the email all matter. Consumers are sharp; they spot stock photos and AI artifacts. Original images and a consistent tone of voice are no longer optional.
Adanich explains how to articulate your purple cow—the differentiator that justifies your price and attracts the right buyers—then proves it with a case study of a niche recoil pad brand that scaled by aligning product, visuals, and content. On tech, she’s pragmatic: AI and templates are tools, not strategy. Keep the human taste, use the tools to move faster, and make brand decisions with intent. Along the way, we cover email cadence that respects the inbox, how to test legacy tactics without sinking the budget, and why comparison is the thief of joy in marketing.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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A musician’s tour, a borrowed camera, and a rowboat on Central Park’s lake: that’s the unlikely path that led Ash Fox from nightlife photography to building a full-service proposal planning studio in New York. This interview digs into how a niche chose her, why proposals feel more honest than weddings, and the exact steps that turn a fantasy location into a smooth, unforgettable yes.
Fox breaks down the difference between a proposal photographer and a proposal planner, and why most couples actually need both. She shares candid stories about early gear mistakes, the collapse of the rock revival scene, and the moment she realized proposals required coaching, logistics, and decoys as much as lenses and light. You’ll hear how she guides clients away from crowded icons like the Brooklyn Bridge into vantage points that protect privacy, control timing, and preserve the surprise. We also explore how Instagram and TikTok changed expectations, when to add video, and how to build decor that matches the couple’s personality rather than chasing trends.
With more than 3,000 engagements planned and photographed, Fox offers practical advice on booking timelines, private rooftops, and what to do when your partner plans everything. She’s frank about viral “no” videos, why they’re often staged, and the real markers that a relationship is ready for marriage.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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The Dead Pixels Society sits down with SPAC’s leadership, Coree Cooper and Calvin Harrell Jr., to unpack how a volunteer-driven nonprofit became the world’s largest gathering for school, sports, and volume studios—and why its focus on workflows, profitability, and community sets it apart.
Harrell describes how SPAC evolved from film-era hotel meetups into a global hub with attendees from Europe, South Africa, and beyond. We get specific about what matters to operators right now: RFPs, data and capture workflows, ecommerce platforms, on-demand print, AI-enhanced processes, and the sales moves that win and retain school and league accounts. The SPAC agenda is designed for impact—Schools 101, Sports 101, and Volume 202 for scaling teams; a dedicated trade show with 100+ volume-first vendors; and a Workflow Walkthrough that lets you compare cameras, lighting, backgrounds, extraction, and software in side-by-side pods before you buy.
Cooper also dives into SPAC’s culture of access: scholarships for first-timers, 15-minute coaching sessions that often turn into year-long mentorships, and the live-voted King/Queen of the Hill session where peers pitch ideas that save or make real money. Expect smart ways to raise average order value with banners, ornaments, and yearbooks, plus a look at a new digital yearbook solution set to debut. Beyond sessions, curated excursions—Valley of Fire portfolio shoots, Atomic Golf, and the neon museum—build real connections. New this year, the SPAC Zone on the trade show floor creates a quieter space for meetings, quick coaching, and networking.
Mediaclip
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What does it really take to build a creative career that lasts—from film backs and FedExed portfolios to AI search and virtual production walls? The Dead Pixels Society sits down with commercial photographer and stock photo library owner Stewart Cohen to trace a candid arc across decades of change, revealing what fades, what scales, and what never stops mattering.
Cohen starts with the old-school apprenticeship: assisting legends, traveling light, and learning how to manage clients when the stakes are high. He explains why he chose commercial work over weddings, the thrill of annual reports that sent him around the world, and how he built trust before online portfolios existed. When digital upended the economics—killing film costs while introducing tech overhead—he didn’t flinch. He rebuilt the business model, focused on relationships, and found leverage in licensing by treating every frame as an asset that can pay again and again.
Cohen then digs into ownership and strategy. He shares why he acquired Superstock, how he invests in metadata and modern search, and where AI currently fits: powering discovery and efficiency rather than chasing loss-leading generative tools. He talks about the market’s swing away from over-retouched perfection toward authenticity, and how video workflows are transforming with virtual production walls, smarter post, and lighter gear. Through it all, one theme anchors the story: deliver on time and on budget, but bring heart to the picture. Tools change; trust and taste don’t.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Pricing isn’t the problem—meaning is. We sit down with author and podcaster Miriam Schulman to unpack the mindset and mechanics behind selling creative work without racing to the bottom. From her journey off Wall Street into a thriving art career, Schulman shares a practical framework for moving past fear, charging premium prices with confidence, and helping buyers answer the real question on their minds: Am I worth this investment?
Schulman explains the belief triad—belief in yourself, in your product, and in your buyer—and why that third piece is the missing ingredient in most pitches. Instead of listing specs, we show how to sell the destination, not the plane: the captured safari shot you would have missed, the portrait your grandkids will treasure, the brand identity that finally fits. Schulman explains how price signals trust, why “reassuringly expensive” can convert better than discounts, and how to align your personal story with what collectors and clients value.
Sustainability matters as much as the initial win. You’ll learn the four-hour rule for creative genius, what to stop doing immediately (hello, vanity metrics), and what to double down on to build a lasting business. She also tackles AI with a clear-eyed take: it’s a powerful car that needs a skilled driver. Use tools that save time—smart prompts, clipping, research assistants—while protecting the original ideas that make your work irreplaceable.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if your archive could fund your mission? We sit down with HistoryIT founder and CEO Kristen Gwinn-Becker to reveal why most organizations are far less “digital” than they think—and how a smart strategy can turn dusty boxes, dying tapes, and scattered drives into a living, searchable asset that powers storytelling, alumni engagement, and real fundraising results.
Gwinn-Becker walks us through the essentials: Start with strategy, not scanners. We delve into why PDFs are not a reliable form of preservation, how master files and standards safeguard against obsolescence, and why metadata is the engine that makes evidence discoverable. From NFL teams to fraternities and historical societies, she explores how unified metadata lets users click a single name and surface photos, plaques, film clips, and documents in seconds. The result is access that feels magical—and measurable. Hear how one membership organization achieved a 791% jump in its day of giving by making history personal and instant.
In this conversation, we also tackle the hard choices. Should you decide what’s “important” before digitizing? Gwinn-Becker explains the risks of guessing, the urgency of preserving magnetic tapes and obsolete formats before “last play,” and the real role of AI in accelerating metadata without surrendering quality control. We share practical steps to future-proof born-digital content: define owners, formats, intake checklists, and routine ingestion so the next twenty years don’t become another rescue project.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if your photo books could talk back? Not with another app or QR code maze, but with a small, tactile device that lets you record and play stories, songs, and memories at the press of a button. The Dead Pixels Society sits down with Geoffrey Stern, the founder of Voice Gift and the longtime audio mind behind Build‑A‑Bear’s wildly successful “sounds,” to unpack how voice transforms printed images into living experiences—and why that shift boosts both emotion and sales.
Stern explains the psychology behind audio as a memory trigger and the practical reasons customers finish purchases when they add their own voice: ownership deepens, abandonment drops, and the keepsake becomes personal. He discusses VoiceGift Play, a $59 handheld recorder that ties numbered audio tracks to photo pages, framed prints, wedding albums, travel books, and recipe collections—no apps, Wi‑Fi, or screens required. With 10 hours of storage, USB‑C backup, and standard MP3 files, it’s simple to share recordings across multiple copies or import music like a wedding playlist to soundtrack an album. There’s also a kids’ version with pictograms and stickers that turns storytime into an interactive, confidence‑building ritual, and accessibility use cases ranging from braille overlays to guided routines for dementia care.
Along the way, we talk about the shift from digital overload to analog delight, the “don’t add steps” mantra for photo retailers, and how self‑playing audio breathes new life into printed products without complicating production. From Build‑A‑Bear’s immersive retail lessons to practical upsells for photo labs and online platforms, this conve
Mediaclip
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if the best photo you take is just the start? The Dead Pixels Society sits down with Heath Lassiter, founder of Niche AI, to explore how volume imaging is transforming from prints and proofs into living, brand‑ready media—think fusion assets mapped to body parts, refined face replacement, and motion‑from‑stills that parents and guests can’t wait to share. Lassiter's roots at Express Digital and deep work across schools, theme parks, events, and cruises give him a rare, pragmatic lens on what actually scales: fast inference, lower COGS, consistent brand aesthetics, and real privacy compliance.
Lassiter unpacks Niche AI’s core offerings—precision cutouts, fusion scenes, and immersive face swaps—built to operate at enterprise speed and quality. The conversation gets tactical on GPU throughput, cost curves, and why off‑the‑shelf AI often produces generic looks or drifts from target demographics. Heath explains how his team blends proprietary models with in‑house design to nail placement, mood, and age‑appropriate results, and how that approach translates into higher conversions and repeat purchases across e‑commerce.
Schools get a spotlight: extend fall capture slightly and replace the operationally heavy spring shoot with AI-driven products—seasonal themes, cap‑and‑gown automation (colors, tassels, even hands and diplomas when needed), and short motion clips for social. We cover data handling, GDPR, API vs on‑prem, and why once‑reluctant enterprises are now opening the door to responsible generative and non‑generative workflows. For parks and events, the image becomes both souvenir and marketing engine, turning guest photos into shareable media that drives reach and revenue.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Ever notice how a new boss “fixes” a process that wasn’t broken—and six months later everyone is quietly doing it the old way again? That loop is costly for small businesses, and we sought a more effective approach. William Holsten, a business mistake prevention specialist, author, and former brand leader, will unpack why errors repeat and how to prevent them with simple, durable habits.
Holsten starts with the real first step after a leadership change: get out of the office and into your customers’ world. He lays out a practical script for face-to-face conversations that actually get the truth, plus ways to map the entire customer journey in a photo retail context—from file transfer and on-site kiosks to packaging, archival storage, and digital asset handling. From there, he breaks down his $10,000 mistake checklist: “no one actually needs this,” “death by assumption,” the “vanishing wallet” cash-flow squeeze, and “flying without a map.” Each comes with field-ready fixes: test-and-learn prototypes, quick price sensitivity checks, weekly cash forecasts with tripwires, and a one-page plan that nails proposition, differentiation, and unit economics.
Holsten also shares the origin and rebuild of PitchBurst, a dunk-tank alternative that delighted early users but failed on materials—until a full engineering rethink made it bulletproof. The lesson translates to imaging: validate not just demand but durability and workflow under real conditions. We explore using AI to cut through analysis paralysis, the value of mentors, experts, and naive observers, and a favorite tool he calls “uh-ohology”—learning from other people’s mistakes so you don’t pay the tuition yourself. Expect actionable tactics like pre-mortems, design thinking sprints, and daily “parachute checks” for backups, insurance, and lab mainte
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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The physical photograph is making a powerful comeback, and dye sublimation printing technology stands at the forefront of this renaissance. In this eye-opening conversation with Jeff Huang, corporate officer of Taiwan-based HiTi Digital, we explore how this 25-year-old company has positioned itself as a unique force in the printing industry by manufacturing both printers and consumables in-house.
What makes dye sublimation printing superior to inkjet for event photography? According to Huang, it comes down to "speed, speed, and speed." While inkjet printers place individual dots, dye-sub printers transfer entire lines simultaneously, dramatically reducing printing time. Beyond speed, the technology offers remarkable reliability—printers can sit unused for months and still work perfectly when needed, a critical advantage for seasonal businesses like photo booths and event photography.
We dive deep into the growing markets where physical prints remain highly valued. Photo booth operators are thriving at weddings, corporate events, and social gatherings, where guests crave tangible mementos of special moments. Sports photography represents another booming sector, with parents willingly spending $60-100 for high-quality prints of their athletic children. These aren't just photos—they're treasured keepsakes that capture fleeting moments in ways digital images simply cannot.
Huang also addresses how technological advancements have overcome historical concerns about dye-sublimation print longevity. Through multiple formula revisions and the addition of specialized protective layers, modern dye-sub prints maintain their quality for years, even under challenging conditions.
Discover why, in a world saturated with digital images, the physical photograph continues to hold powerful
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
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Step into the psychology of branding with Jean-Pierre Lacroix, a veteran branding expert and leader of Shikatoni Lacroix Design, whose career spans creating iconic retail concepts like the Kodak Image Center. This eye-opening conversation challenges fundamental assumptions about what makes customers loyal to brands and why even industry giants sometimes catastrophically misunderstand their own value.
Lacroix reveals true branding begins far deeper than logos or slogans – it starts with a clear value proposition that connects emotionally with customers. "80% of all buying decisions are done emotionally and in a split second," he explains, sharing why his book "ThinkBlink Manifesto" focuses on winning that crucial moment of decision.
Through fascinating case studies, including Cracker Barrel's recent rebranding disaster, Lacroix explores how companies destroy customer loyalty when they abandon their emotional equity. He contrasts this with success stories like Chick-fil-A, whose owners greet customers personally and create "shareable emotional moments" that foster true brand loyalty.
For photo retailers specifically, Lacroix offers actionable strategies: celebrate photography as an art form, showcase local photographers' work, host classes that build community, and create in-store "selfie moments" that customers want to share. He emphasizes that competing on price or product selection alone is a losing strategy – the real opportunity lies in creating a sense of belonging that online giants can't replicate.
Discover the seven tenets of emotional branding from Lacroix's book, from understanding your core emotional equity to future-proofing against disruption. Whether you run a specialty retail
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
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The traditional world of school photography is undergoing a remarkable transformation, blending time-honored practices with cutting-edge technology and data-driven marketing approaches. In this revealing conversation, Tim McCain, Chief Evangelist of Captura, and Michelle Federschneider, VP of Commerce, take us behind the scenes of this evolution.
McCain shares the fascinating journey of unifying multiple photography platforms (ImageQuix, PhotoLynx, Skylab, and others) into Captura's comprehensive solution. "It's like a big marriage of different families with different ways of thinking," he explains, detailing both the challenges and benefits of creating a unified approach to school photography technology.
The conversation takes a particularly interesting turn when Federschneider, who brings a fresh perspective from her 17 years at Vistaprint, reveals how data-driven marketing is revolutionizing parent engagement. Through rigorous testing and parent feedback studies, she's discovered counterintuitive insights about what actually drives purchases. "80% of our traffic comes from mobile," she explains, "so messaging needs to be punchy and to the point." Her approach has transformed traditional marketing assumptions in the industry, showing how simplified messaging often outperforms elaborate designs.
Yearbooks emerge as a compelling opportunity for photographers who are already capturing school images but missing out on additional revenue streams. McCain passionately advocates for the enduring value of print in an increasingly digital world: "Mom can take photographs of their kid themselves, but they can't create a yearbook." This authenticity becomes increasingly precious in an era of AI-generated content, with McCain noting how people are "longing for stuff that isn't made up."
Wheth
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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From construction industry websites to photography businesses, the digital landscape is transforming at breakneck speed – and those who adapt will thrive while others fade away. When Wes Towers received a business valuation three years ago, identifying AI as an existential threat to his company, he faced a pivotal choice: resist or evolve. His decision led to his most profitable year ever.
"We're calling it search everywhere optimization," Towers explains, describing how customer search behavior has fundamentally changed. People no longer search with disconnected keywords but engage in full conversations with search tools. This shift toward natural language is actually humanizing digital interactions rather than making them more robotic. The key differentiator for businesses navigating this landscape? Authenticity.
Your content must sound uniquely like you – not the generic, faux-enthusiastic tone that permeates so much AI-generated content. Towers advocates using AI as your "first terrible draft" while ensuring the ideas and voice remain authentically yours. "You want to be the master of the AI, not the other way around," he advises, recommending businesses develop clear style guides before employing generative tools.
For smaller businesses competing with larger entities, Towers offers counterintuitive wisdom: embrace your size as an advantage. While larger companies might offer more services, small businesses provide direct access to passionate founders who truly care about outcomes. By niching down and becoming specialists in targeted areas, even tiny companies can attract significant clients searching for genuine expertise.
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
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What happens when an entrepreneur with no background in photography or AI sees an opportunity in the headshot market? In this conversation, Ricardo Ghekiere, founder and CEO of BetterPic, reveals how he transformed a small startup he acquired for just $1 into a multimillion-dollar AI imaging company.
Ghekiere shares his remarkable journey of growth, from setting what he thought was an ambitious goal of $50,000 monthly revenue to actually reaching $114,000 monthly in just one year. This dramatic underestimation of the market reveals just how hungry consumers and businesses are for AI-powered imaging solutions that eliminate the hassle and expense of traditional photography.
Ghekiere also explains his newest venture, BetterStudio, which creates digital twins of real models for fashion brands. Unlike controversial fully AI-generated models, BetterStudio works with actual modeling agencies to digitize real people, allowing brands to dress and style them virtually for e-commerce and marketing campaigns. This approach not only preserves jobs in the modeling industry but also addresses ethical concerns about AI-generated people.
Particularly fascinating is Ghekiere's insight into identity ownership in the AI age: "You own your eyes. If the eyes change, the person changes, but if the eyes remain the same, that's you." This principle has helped shape how BetterPick approaches the creation and licensing of digital content in a rapidly evolving legal landscape.
The geographic differences in AI adoption also play a crucial role in BetterPic's strategy. Despite being based in Belgium, most of their headshot revenue comes from the United States, with Europe typically adopting AI technologies "two years later." For their fashion industry product, however, they've taken a "Europ
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
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What's really holding your business back from reaching its full potential? The answer might surprise you. In this eye-opening conversation with Brandon Pflieger of Capital Growth Partners, we uncover the often-overlooked foundations of business growth and the uncomfortable truth that many entrepreneurs need to hear.
Pflieger brings a refreshing perspective shaped by his diverse background spanning retail, marketing, fitness entrepreneurship, and business consulting. His "Turnaround Blueprint" cuts through the noise to focus on what truly matters: people, systems, offers, and strategic marketing.
The most startling revelation? In 70-80% of struggling businesses, the owner themselves is the primary obstacle to growth. Through compelling real-world examples, Pflieger illustrates how well-intentioned micromanagement suffocates potential and how stepping back can paradoxically accelerate success. "You're going to care about your business more than everyone else," he acknowledges, before offering practical strategies for building team investment through customized incentive structures.
For businesses wrestling with pricing pressures, Pflieger delivers invaluable insights on maintaining margins without joining the "race to the bottom." His approach to crafting compelling offers centers on customer outcomes rather than overwhelming options—"Nobody cares how they're going to lose 30 pounds. They care THAT they lose 30 pounds."
Digital presence gets equal attention, with Pflieger dismantling common misconceptions about websites and marketing budgets. His rule of thumb? Companies in growth mode should allocate 5-10% of total revenue to marketing, with approximately 60-70% directed toward digital advertising—numbers that shock many small business owners currently spending a fraction of that amount.
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Ever wondered how successful entrepreneurs spot untapped market opportunities hiding in plain sight? Carl Armijo's journey from civil engineer to thriving business owner offers a masterclass in customer-focused growth.
When COVID-19 disrupted traditional career paths, Armijo pivoted to real estate photography—a choice that perfectly balanced his need for family flexibility with pandemic-era social distancing requirements. Rather than approaching photography purely as a creative venture, he applied his engineering mindset to build systems that prioritize customer service, consistency, and frictionless experiences.
What sets Armijo's business approach apart is his relentless focus on removing obstacles for his clients. Through sophisticated online booking platforms, next-day delivery promises, and streamlined media delivery, he's eliminated the frustrations that plague typical service businesses. His real estate agent clients can order, schedule, and receive their marketing materials without the endless back-and-forth that wastes precious time.
Most impressively, Armijo transformed a common client complaint into an entirely new business opportunity. After repeatedly hearing real estate agents grumble about unreliable cleaning services, he launched Louisville Cleaning Pros—a separate company that complements his photography services while potentially doubling revenue from each property. This strategic move demonstrates how attentive listening and problem-solving can unlock unexpected growth avenues.
Armijo's naming strategy reveals his forward-thinking business acumen: while "Carl Armijo Photography" ties the brand to him personally, "Louisville Cleaning Pros" was deliberately named to facilitate potential future sale—a subtle distinction that highlights the importance of considering long-term exit strategies from day one.
For photographers, service providers, and entrepreneurs alike, this conversation offers practical insights on pricing strategy, handling inevitable s
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Struggling to make sense of SEO for your photo business? You're not alone. Search engine optimization often feels like arcane wizardry to small business owners—a necessary evil that's either too complex to understand or constantly shifting beneath your feet.
Steven Schneider, co-founder of TrioSEO, shatters these misconceptions in this enlightening conversation. "It's not all witchcraft and wizardry," he explains, revealing how quality content and authority form the scientific foundation of successful SEO. For photo retailers and photographers who rely on white-label platforms, Schneider offers practical strategies to regain control of your digital presence through strategic blogging and targeted content creation.
The podcast dives deep into what really matters for photography businesses online. Discover why topical authority works like an iceberg (with your specialized content forming the powerful mass below the surface), how to refresh seasonal content like "fireworks photography tips" to maintain relevance, and why Pinterest remains an untapped goldmine for photography businesses. Schneider shares his 90-day sprint approach to SEO, explaining why meaningful results typically appear within three to six months when targeting the right niche keywords.
Perhaps most valuably, Schneider addresses the elephant in the room: artificial intelligence. While AI tools can generate content quickly, they lack the human touch that makes truly effective SEO content. "The AI isn't going to know how to add custom quotes and testimonials unique to your personal experience," he cautions, explaining why his agency remains committed to human-written content despite industry trends.
Visit trioSEO.com for a complimentary, hand-crafted site audit that examines ten core aspects of your web
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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The intersection of copyright law and artificial intelligence represents one of the most challenging legal frontiers of our digital era. In this thought-provoking conversation, Dr. C. Daniel Miller (The Copyright Detective) unpacks the complex world of intellectual property rights when machines can generate content indistinguishable from human creation.
From his unique background spanning higher education, NASA projects, and over a decade in copyright clearance, Dr. Miller offers a balanced perspective on AI as both an innovative tool and a potential legal minefield. He explains that while copyright fundamentally exists to encourage creativity by granting creators exclusive rights, AI systems have disrupted this framework by training on millions of works without permission or compensation.
Perhaps most surprising is the current legal status of AI-generated content: images created solely through prompts remain uncopyrightable according to the US Copyright Office. Neither the user nor the AI can claim ownership, effectively placing such creations in the public domain. Meanwhile, major lawsuits loom large over the industry, with Disney and Universal Studios taking on Midjourney for creating near-perfect replicas of iconic characters, and potential damages in other cases potentially reaching billions.
For creators concerned about protecting their work, Dr. Miller emphasizes the critical importance of copyright registration within 90 days of publication. Without registration, creators cannot sue for infringement and lose access to statutory damages that make legal action financially viable. He also warns about "AI hallucinations," noting studies showing up to 79% of content from newer AI platforms may contain factual errors, reinforcing his mantra: "Don't trust and always verify."
Whether you're a photographer concerned
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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In this interview, Hans Hartman describes the seismic shifts in the imaging industry and how theVisual 1st Conference stands at the epicenter of these changes. Moving to KQED's spacious headquarters for its 13th edition, this year's gathering promises an elevated experience with theater-style seating, immersive displays, and the industry's most forward-thinking voices.
Visual 1st creates a uniquely candid environment for industry dialogue. Join us Oct. 28-29 in San Francisco to experience firsthand the technologies and trends shaping the future of visual communication.
Agentic AI represents the next frontier beyond the generative AI revolution. Unlike systems that simply create content from prompts, agentic AI accomplishes complex visual goals with minimal user direction. This technology promises to transform everything from editing workflows to print production, potentially creating a "zero click" future for many imaging tasks.
Counterbalancing this technological acceleration is the surprising durability of retro imaging. What many dismissed as a passing fad has become an enduring consumer preference, with Fujifilm's Instax leading substantial market growth and companies like Ricoh/Pentax doubling down on film cameras. The conference explores the rejection of "too perfect" digital imagery, examining why authenticity resonates so powerfully with consumers seeking tactile, imperfect visual experiences.
The conference culminates with its legendary Show and Tell sessions, where innovators demonstrate their breakthroughs in lightning-fast four-minute presentations. These rapid-fire demos consistently earn the highest audience ratings.
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The digital marketing landscape has transformed drastically, forcing photo retailers and imaging businesses to rethink their strategies. In this illuminating conversation with Max DesMarais, Director of Strategy at Vital Design, we explore how small photo businesses can effectively compete against industry giants despite limited marketing budgets.
DesMarais reveals a significant shift that's reshaping the marketing world: organic search visibility is declining as "pay-to-play is becoming more important than ever." With Google's expanded ad space and AI features consuming the search results page, there has been a dramatic drop in organic click-through rates. This doesn't mean small businesses, however, should abandon hope - quite the opposite.
Local photo retailers possess unique advantages that national companies can't match. Through Google's local customization, smaller businesses can achieve higher visibility in their specific markets. DesMarais emphasizes overlooked yet powerful tactics like optimizing Google Business Profiles and leveraging relationships with other local businesses through cross-promotion and interlinking - signals that establish legitimacy and boost organic rankings.
We dive deep into conversion optimization through A/B testing, with DesMarais suggesting approachable starting points like testing email subject lines and comparing designed emails against plain text versions. His insights on landing pages are particularly valuable: "Almost always a designated landing page is going to outperform," he explains, challenging the common retail instinct to showcase every product at once.
Perhaps most compelling is DesMarais's evidence that video content directly drives transactions. "When we include videos on pages, it's extremely rare for us not to see a bump in conversion," he reports. Beyond improving conversion rates, videos enhance organic rankings and open additional discovery channels through platforms l
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What if everything you've been taught about sales is actually holding you back from extraordinary success? Marc Von Musser, sales expert and founder of Soar and Roar, challenges conventional wisdom with a refreshing perspective that could transform your approach to business.
Growing up as the son of a renowned photographer who captured 150 national magazine covers in a single year, Von Musser learned early that success comes not from transactions but from capturing essence and creating value. This foundation, combined with his journey from a nine-year-old newspaper delivery boy to Tony Robbins' director of coaching, has given him a unique lens on what truly drives sustainable business growth.
In this compelling conversation, Von Musser dismantles the tired notion that "sales is a numbers game," replacing it with a human-centered approach that produced staggering results—increasing Tony Robbins' coaching revenue from $2 million to $30 million annually, and product sales from $11,000 to $2.1 million in just six months.
You'll discover why competing on price is "a race to the gutter," how to position yourself as a trusted advocate rather than a salesperson, and why an abundance mindset unlocks creativity that scarcity thinking suffocates. Through captivating stories—from helping his tattoo artist brother generate $5,000 in just 13 days after making zero income, to explaining why he willingly paid $15,000 for a sauna available elsewhere for $4,000—Von Musser reveals the profound impact of heart-driven selling.
Ready to tap into what Von Musser calls the "six to seven figures of business potential" sitting in your phone contacts right now? Whether you're in photography, retail, professional services, or any other field, this episode offers actionable insights to transform your approach and dramatically enhance your results.
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The quiet power brokers in your organization aren't always who you think. Michelle J Howe, founder of Empath Evolution, reveals a startling truth on the Dead Pixels Society podcast: Roughly 25% of your workforce consists of highly empathic individuals who dramatically influence your company's energy, culture, and success.
As Howe shares her transformation from structured accountant to empathic mentor, she uncovers the hidden dynamics playing out in workplaces everywhere. These empaths—people who can absorb and process others' emotions—often excel in sales, leadership, and relationship-building roles. Yet without proper understanding and boundaries, they risk burnout, exhaustion, and ultimately leaving your organization.
"When you're very empathic, you best beware," Howe cautions, "because you're going to need that mental health day." She distinguishes between true empathy and those who use emotional intelligence manipulatively, offering practical guidance for identifying and nurturing empathic talent during interviews. Her insights challenge the dismissive notion that emotional intelligence is merely "touchy-feely" business speak, instead positioning it as a critical competitive advantage.
Howe discusses toxic workplace personalities and their outsized impact. "If companies recognize this is a lose-lose situation," she explains, employees must be held accountable for the energy they bring to work daily. This responsibility extends to leaders, who set the emotional tone through their own behavior and communication style.
Whether you're an empath seeking to understand your heightened sensitivity or a leader looking to create a healthier work environment, this episode offers valuable perspective on the unseen forces shaping your organization's success. Discover practical strategies for emotional boundaries, authentic leadership, and cultivating workplaces where both empaths and non-empaths can thrive together.
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What's the secret to taking five companies public and raising over $100 million? According to Jorge Olson, it all comes down to personal branding—a philosophy he's refined across decades as an executive marketer, brand expert, and serial entrepreneur.
From his earliest days studying influence as a 12-year-old to becoming a VP of Marketing by 27, Olson reveals the counter-intuitive strategies that have fueled his success across multiple industries. His journey began in software before a strategic pivot to beverages, where he recognized the power of selling products people buy daily. "When I did the math, I realized people go into a 7-Eleven and buy coffee, Monster, or Coca-Cola every day," Olson explains. This observation became the foundation for building his beverage empire.
At the heart of Olson's approach lies a radical philosophy about failure. "F is for fabulous, not for failure," he insists, challenging conventional wisdom about entrepreneurial setbacks. By openly sharing his mistakes—from growing up without running water to his early business struggles—Olson creates authentic connections that transform into business opportunities. This vulnerability, rather than projecting an image of flawless success, becomes the cornerstone of what he calls "Marketing Karma."
The results speak for themselves. Olson describes clients who approach him saying, "I already know who you are, I already know what you're about. I feel I know you, I know how much you charge. Here's my credit card." This frictionless selling process emerges not from aggressive tactics but from consistently providing value through authentic storytelling.
Whether you're running a family business considering an exit strategy or launching a new venture in today's digital landscape, Olson's journey offers a masterclass in building a personal brand t
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What if the secret to unlocking extraordinary business performance isn't found in complex strategies, but in your approach to leadership? That's the compelling premise James Robbins, mountain climber turned leadership expert, explores in this thought-provoking conversation.
Robbins takes us on a journey that begins in the Rocky Mountain foothills where he grew up and traces his unexpected path through ministry to business leadership consulting. Along the way, he reveals a fundamental truth many leaders miss: the skills that make someone excel as an individual contributor are rarely the same skills needed to lead others effectively.
"You can always hire a hand, but you can't hire a heart," Robbins explains, highlighting the critical distinction between compliance and commitment. True leadership happens when you trust people with meaningful work while providing both challenge and support. It's this delicate balance that creates cultures where people willingly contribute parts of themselves they've never given any previous employer.
The conversation tackles the leadership challenges facing today's multi-generational workforce, with Robbins offering a refreshing perspective on Gen Z workers. Rather than viewing them as difficult, he suggests their demand for authentic leadership actually raises standards for everyone. "The problem isn't with Gen Z, the problem is with leaders," he observes, suggesting that approaching younger generations as volunteers rather than subordinates can transform engagement.
Perhaps most powerfully, Robbins shares how small improvements in engagement across an organization create exponential results. When a mining company with 3,000 employees increases engagement by just 10%, it's equivalent to hiring 300 new pre-trained employees without spending a dollar on additional salaries. This mathematical reality makes leadership development not just a cultural nicety but a business imperative.
Whether
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What if your greatest business opportunity isn't something new, but something you already possess? In this eye-opening conversation with business growth expert Ann Carden, we explore how entrepreneurs can transform their expertise into thriving, profitable businesses.
Cardens journey from teaching neighborhood craft classes at age eight to building and selling five successful companies offers a masterclass in business evolution. Rather than chasing the next shiny opportunity, she reveals how staying three steps ahead of market trends allowed her to pivot seamlessly from a global doll business to health clubs to high-ticket coaching—all while maintaining profitability.
For creative professionals who struggle with the business side of their operations, Carden offers refreshingly practical advice. "The creative side is where you can really expand and grow the business," she explains, "but you have to treat it like a business. Otherwise, what you love is not going to be fun." Her approach balances creative fulfillment with sound business strategy, ensuring entrepreneurs don't burn out on their passions.
Perhaps most valuable is Carden's concept of "growing money trees"—developing multiple revenue streams rather than relying on a single business model. This orchard approach provides stability even during market disruptions, as evidenced by how she weathered changes in both the craft and fitness industries.
Carden's "Expert in You" methodology helps entrepreneurs package their brilliance for premium pricing, often uncovering blind spots where they can't recognize their most valuable skills. "What they're really incredible at doing, they don't even see it, because they're too good," she observes, explaining how she's helped consultants increase their client value from $1,500 to $50,000 through strategic repositioning.
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Are you exhausted trying to keep up with endless social media demands while running your business? What if you could achieve better results with just four strategic posts?
Katie Brinkley, founder of Next Step Social, author, and podcast host, reveals a game-changing approach to social media that's perfect for photo retailers, lab owners, and camera stores who need an effective digital presence without sacrificing their core operations. Having built her agency from a single client to a team of eleven, Brinkley understands the struggle to maintain authentic social connections while managing a growing business.
"The last thing we need is more content," Brinkley explains, noting that more than 75 million pieces of content hit Instagram daily. Her four-post strategy works with platform algorithms rather than against them, generating significantly higher engagement while requiring less time and effort. This methodical approach - awareness, elaboration, community, and action - creates a natural journey that builds trust before asking for anything from potential customers.
Perhaps most surprising is Brinkley's advice about where to post. She reveals why personal profiles dramatically outperform business pages for organic reach, and why company leaders should become the social face of their business despite potential discomfort. For photo industry professionals who've built YouTube channels as content libraries, Brinkley offers specific guidance on integrating video content with social platforms for maximum impact.
The best part? This strategy delivers measurable results quickly. Businesses implementing Brinkley's approach have seen engagement increase by 250% in just two weeks. Whether you're overwhelmed by social media demands or frustrated by poor returns on your current efforts, this episode provides a clear, practical framework to transform your digital presence without it becoming your full-time job.
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What does true leadership look like in today's business landscape? Dr. Kevin Mays reveals it begins not with controlling others, but with mastering yourself. His journey from aerospace engineering student to leadership consultant offers profound insights on building organizations that thrive beyond their founders.
Dr. Mays challenges conventional wisdom about leadership, arguing that before you can effectively lead others, you must first understand your thought patterns and intentions. This self-awareness forms the foundation for creating environments where people feel empowered to bring their best selves to work.
Many business owners fall victim to "founder syndrome," where their tight grip on every aspect of operations prevents growth and stifles talented employees. As Dr. Mays explains, "Too many leaders focus on the next quarter at the expense of the human beings actually doing the work." The result? Disengagement, high turnover of top talent, and ultimately, a business that depends entirely on its owner.
For those looking toward retirement or succession planning, Dr. Mays offers practical advice: Document your processes, clarify roles and responsibilities, develop your team members, and most importantly - let go of control. "Your business should be working for you," he emphasizes, "not you working for your business."
The conversation explores how business owners can shift from being "in the weeds" to taking a strategic position at the "top of the mountain," guiding the organization's future direction while empowering others to handle day-to-day operations. This transition creates not just a more fulfilling leadership experience, but a more valuable, sellable business.
Whether you're struggling with micromanagement tendencies, planning your exit strategy, or simply wanting to create a more engaged workplace, Dr. Mays' insights offer a roadmap to building an organization that works even when you're not present. Visit MaysLeadership.com to connect with Dr. M
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Celi Arias knows what it means to struggle as a creative entrepreneur. From sleeping on an air mattress on her factory floor to building and selling multi-seven-figure businesses, her journey has been anything but linear. Now, as the founder of Grown Ass Business, she's on a mission to help other creative entrepreneurs build sustainable businesses without burning out.
The truth about turning passion into profit isn't what most business coaches want you to hear. As Arias reveals, passion alone is a "finicky lover" that can't sustain you through the challenges of entrepreneurship. What truly matters is recognizing that business itself is an art form with its own set of rules—rules you need to understand before you can successfully break them.
At the heart of entrepreneurial burnout lies a fundamental problem: working without clear direction. When you're "just working to work" without a defined end goal, exhaustion inevitably follows. Whether your vision involves a specific revenue target, lifestyle freedom, or building a legacy brand, knowing what you're working toward transforms how you approach each day's challenges.
The most successful creative entrepreneurs resist "shiny object syndrome" by building proper business systems. They think in terms of departments and metrics even when working solo. They understand that delegation isn't just about offloading tasks—it's about creating a business that can eventually run without them constantly "pulling all the levers."
For those moments when discipline falters, Arias offers a refreshing perspective on accountability. Even as a business coach who teaches these principles daily, she empowers her team to tell her "stop it" when she starts overextending herself. This external check creates the space needed to stay focused on what truly matters.
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Ever wondered if your "failing" memory cards might just need some TLC? Larry O'Connor, founder and CEO of OWC (Other World Computing), shatters common misconceptions about technology lifespan while revealing game-changing approaches to extending the life of your digital gear.
Since founding OWC in 1988, O'Connor has maintained a singular focus: "giving users more from the technology they have." What began as memory upgrades for Apple computers has evolved into comprehensive storage solutions, docks, and software tools designed to maximize performance and longevity.
O'Connor reveals why so many photographers and videographers prematurely discard perfectly good memory cards. Most perceived "failures" simply result from dirty caches rather than actual hardware deterioration. OWC's Energize software can sanitize these cards and restore factory-original performance in seconds, potentially saving creative professionals substantial money while reducing electronic waste.
O'Connor also explains Thunderbolt technology, explaining why its universal compatibility, maximum performance, and ability to handle both power and data through a single cable make it indispensable for creators who need reliable equipment. "If you are a mission creator, you want to be in a situation where you don't have to think about what you're connecting," he notes.
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Ever found yourself frantically scrolling through thousands of photos trying to find that one perfect shot you know exists somewhere? This frustration sparked the creation of MediaViz AI when founder Troy DeBraal's business partner slammed his phone down in a restaurant after failing to locate a crucial photo of his son. "Why can't you build something that can keep track of all my good photos and get rid of all this junk?" he demanded – and a revolutionary AI photo curation platform was born.
DeBraal shares how his background in document management and digital strategy uniquely prepared him to tackle the universal problem of photo overload. After spending years observing how people interact with technology across various industries, he recognized that helping people organize and find meaning in their expanding photo collections represented both a massive challenge and opportunity. MediaViz evolved into a sophisticated B2B platform that empowers businesses with Google-like capabilities through a simple API integration.
The conversation explores how MediaViz's "agentic AI" approach differs from traditional systems by acting intelligently on users' behalf rather than merely responding to commands. DeBraal explains how their technology creates personalized AI models that learn individual preferences in composition, subject matter, and aesthetics to provide truly customized curation. This approach has profound implications for several industries, including photo printing, where cart abandonment plagues photobook creation because consumers simply can't find the right images.
Looking toward the future, DeBraal envisions AI living directly on capture devices, encouraging photographers to create freely while AI handles the overwhelming task of curation. "Let people create and let us curate" encapsulates their philosophy – a vision that promises to transform our relationship with photography and help us rediscover the meaning hidden in our ever-e
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One unexpected phone call changed Jerry Grossman's career path forever, moving him from advertising Charmin toilet paper to promoting Nikon cameras—a shift that would place him at ground zero of photography's most transformative era.
The International Photographic Council (IPC)will host its annual IPC Hall of Fame and Professional Photographer Achievement Awards Luncheon on May 14, 2025. The IPC Service Award honoree, Jerry Grossman is co-owner and Editor-in-Chief of Digital Imaging Reporter.
In this nostalgic yet insightful conversation, Grossman takes us through his remarkable journey from Nikon's communications manager to co-founder of Digital Imaging Reporter, sharing firsthand experiences of seismic industry shifts. Remember when digital images were dismissed as inferior to film? Or when increasing from 2 to 3 megapixels was revolutionary? Grossman was there, watching skepticism transform into acceptance as technology rapidly evolved.
The digital revolution brought extraordinary challenges. Camera companies simultaneously sold film cameras while developing digital alternatives, all while the internet emerged as a mysterious new frontier. Grossman recalls being suddenly appointed "Vice President of Internet Development" with the mandate to create Nikon's first website, when most people couldn't even define what a website was.
Perhaps most fascinating is Grossman's perspective on today's photography landscape. After smartphones decimated the point-and-shoot market, he's witnessing Gen Z ironically returning to these cameras because "iPhone pictures are too perfect." This quest for authenticity also drives film's resurgence, highlighting how creativity remains the industry's beating heart despite technological disruption.
Beyond the technology, Grossman's stories reveal the deep personal connections formed across competing companies. Through industry asso
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After dedicating 30 years to school photography and rising to Head of Sales at the UK's largest school photography company, Ian Hatch found himself unexpectedly redundant at age 54. Rather than retiring or changing careers, he channeled what he candidly calls his "revenge" into something extraordinary – a thriving school photography business that's grown from a single school to 66 in just three years.
One of the secrets to Hatch's continued success lies in his innovative "Moving Memories" technology. By linking printed photographs to videos through augmented reality, he's solved a persistent industry problem: low conversion rates on group photos. When parents purchase a print, they receive a QR code that, when scanned and held over the image, brings their child to life in video form. The genius lies in the exclusivity – the video content is only accessible to those who own the physical print. This approach has transformed typical sales rates from 8-10 per class to nearly 100%, with some classes recording more sales than there are students due to split households wanting their copies.
Alongside his photography business, Hatch has built MOFOTO, a thriving online community that's grown from just two members to nearly 2,600 photographers worldwide. This Facebook group fills the void left by the decline of traditional industry associations, offering support, advice, and camaraderie to volume photographers at all levels. Hatch extends this community through workshops and roadshows across the U.K., sharing his expertise on starting and scaling a school photography business.
By focusing on his strengths and partnering with specialists for everything else, he's created a business model that prioritizes work-life balance alongside profitability. "I'm an outsourcer," he explains. "I don't like to do any work. I want to be
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Visual 1st is the premier global conference focused on the photo and video ecosystem.
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Photography isn't just about capturing images—it can be a powerful tool for healing and presence. Joe Van Wyk's journey from struggling graphic designer to mindful photographer reveals how smartphone photography transformed his mental health and creative expression.
Growing up with artistic talent, Van Wyk initially took a conventional path, pursuing an MBA and international business to emulate his successful father. When this left him deeply unfulfilled, a chance encounter introduced him to graphic design, awakening his dormant creativity. As technology shifted and depression crept in, Van Wyk discovered that street photography produced an unexpected "high"—a profound sense of presence that pulled him from dark thoughts into the moment.
This revelation became the foundation for Van Wyk's book "The Mindful Photography Field Guide: 15 Smartphone Photography Practices for Inner Peace." His approach centers on three principles: Focus (grounding in your body with hand on heart and breath), Capture (documenting present moments without perfectionism), and Shine (sharing with others as an act of service). It's a practice that works regardless of your belief system, though he openly integrates it with his Christian faith.
After years investing in expensive camera equipment, he's gone all-in on smartphone photography, using just an iPhone 16 Pro Max and simple accessories. His "walk around videos" shot in ProRes demonstrate how powerful this approach can be, producing stunning results while eliminating technical barriers.
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Tom Gledhill brings a powerful wake-up call to business owners with his revelation that a staggering 80% of small businesses that go to market never actually sell. Drawing from his unique perspective as both a former business owner who successfully sold his multi-million dollar company and a certified business broker, Gledhill shares invaluable insights into why so many businesses fail to transition successfully.
The key culprits behind failed business sales? Unrealistic owner expectations about valuation and the "owner is the business" syndrome where all systems and knowledge remain locked in the entrepreneur's head. This latter problem is particularly prevalent among what Gledhill calls "lifestyle entrepreneurs" - those who excel at their craft but haven't built the business infrastructure necessary for successful transition.
For business owners looking to position themselves in the successful 20%, Gledhill recommends focusing on two critical value drivers: developing well-trained, loyal employees and creating well-documented, efficient systems. These elements address the fundamental transition problem by ensuring the business can function without the original owner. Importantly, this preparation should begin at least two to three years before an intended sale, not in the final months when retirement looms.
The podcast explores fascinating alternatives to traditional business sales, including employee ownership transitions. Gledhill's XITpro program has pioneered an innovative approach where they purchase small businesses, implement AI to improve efficiency, train key employees for leadership, and eventually sell to those employees once the company has sufficient cash flow and trained leadership.
Beyond the individual business owner's concerns, Gledhill highlights the broader impact of failed business transitions - from owners losing their net worth to employees losing jobs and communities losing economic vitality. This ripple effect underscores why proper exit planning mat
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Step into the world of UV printing with Lon Riley, founder of DPI Laboratory, as he reveals how this rapidly evolving technology is transforming personalization across industries. Unlike traditional printing methods, UV printing instantly cures ink with ultraviolet light, making products immediately ready for handling or shipping—a game-changer for on-demand production.
What began as a specialty ink company has evolved into a full-service printing solution provider, with DPI Laboratory now offering two printer models tailored to different market needs. The compact Catalyst Nanos delivers professional-grade UV printing at an accessible price point for small businesses, while the larger Catalyst Aventra, with its triple printhead configuration, satisfies high-volume production demands with sophisticated white ink and varnish capabilities.
The true magic of UV printing lies in its remarkable versatility. Photographers can expand beyond traditional prints to offer images on virtually any surface. Promotional product businesses can deliver everything from personalized golf balls to custom tumblers. Event venues can even bring printers on-site for real-time merchandise customization. As Riley explains, "You can produce a very high-quality photo at two feet by three feet, or you can put a face on a Lego minifigure."
From sports memorabilia with game dates and scores to concert merchandise created on demand, consumers increasingly seek personalized products that transform branded items into meaningful keepsakes. With exceptional print quality, improved durability, and sophisticated workflow integration, UV printing is positioned to meet this demand while opening new revenue streams for businesses across multiple industries.
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What separates thriving businesses from struggling ones? It's rarely the product or service quality alone. David Fastuca, CEO and co-founder of Growth Forum, reveals how effective sales frameworks create sustainable growth regardless of industry or size.
From starting his first design business at 14 to achieving a $30 million exit with his tech company Locomote Fastuca's journey demonstrates how mastering sales transform business outcomes. His refreshing perspective challenges common assumptions about business growth, particularly the misconception that adding more products automatically increases revenue.
Beyond theory, Fastuca shares practical frameworks for systematizing sales, building healthy pipelines, and creating predictable revenue growth. Unlike relying on "rockstar" salespeople who typically leave within two years, his approach creates sustainable systems that scale with your business. These frameworks provide structure while still allowing for individual style and personality, ensuring consistent results that don't depend on any single person's talent.
For business owners overwhelmed by sales challenges, Fastuca introduces his new book, "The B2B Sales Playbook," designed as a practical resource that can be read chapter by chapter based on immediate needs. Whether you're struggling with messaging, objection handling, or simply maintaining consistent outreach, this conversation provides actionable insights to transform your approach to sales and business growth.
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What if the marketing strategies draining your budget could be transformed into systems that actually generate profit? In this eye-opening conversation with John Watson, founder of Accrue Marketing, we uncover the costly mistakes most businesses make with their marketing efforts and the straightforward solutions that can revolutionize your approach.
Watson's journey from data analyst to marketing coach began when he repeatedly found himself delivering devastating news to clients about their marketing performance. After analyzing countless campaigns, he discovered a shocking pattern: businesses routinely spending $1,100 per sale on products with only $100 margins. This realization led him to develop a systematic approach to marketing that eliminates wasteful spending and focuses on proven strategies.
We dive deep into the critical importance of customer data analysis, exploring how modern CRM systems make sophisticated customer segmentation accessible even to small businesses.
Perhaps most valuable is Watson's "apple tree analogy" - while businesses strain to reach apples at the top of the tree (flashy marketing tactics), they ignore the low-hanging fruit or even the apples already on the ground (existing customer relationships and referrals). His perspective challenges the common overinvestment in acquisition while neglecting the more profitable retention activities.
For more information, visit www.accruemarketing.com
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Imagine transforming your workplace into a high-performing, cohesive team where every member contributes meaningfully to your organization's success. That's exactly what Brenda Neckvatal, with more than 30 years of Fortune 500 HR experience, helps business owners achieve through her "human results" approach.
Neckvatal unpacks the delicate balance of team dynamics, comparing cohesion to an elastic band that stretches when individual performance wavers. She reveals how to catch performance issues early before that band becomes permanently damaged, sharing strategies that work across organizations of any size.
At the heart of high-performing teams lie core values that guide behavior and decision-making. "Never let good be the robber of great" exemplifies how a clear value statement can elevate performance across an entire organization. Neckvatal explains why these values must be lived, not just posted on office walls, particularly emphasizing trust as the foundation for all workplace relationships.
The conversation takes a practical turn as Neckvatal outlines her three-part communication framework: listen more than you talk, ask good questions to get good answers, and follow up consistently. These simple practices transform how leaders approach difficult conversations and performance issues, moving beyond the frustration of "employees today don't want to work" to create meaningful accountability.
Perhaps most valuable are Neckvatal's insights into managing today's workforce. Rather than lamenting generational differences, she provides actionable strategies for setting expectations and handling accountability conversations that respect employees while maintaining standards. Her "Hey Brenda Hotline" stories illustrate common leadership challenges and proven solutions that work in today's complex work environment.
Ready to transform your team's performance? Visit YoBrenda.com for free access to Brenda's impact scripts—powerful phrases designed to help you navigate d
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Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Hosted and produced by Gary Pageau
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In this episode, Matt Bailey, a digital marketing expert with more than 20 years of experience, takes us through his journey, starting from building websites in the '90s to now focusing on effective marketing education. He shares insights about the evolution of digital marketing and highlights why businesses must focus on their best customers. With a powerful message on the misconception that more traffic equals more sales, he challenges listeners to think differently about their marketing strategies.
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Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Ever wondered what it takes to capture the essence of sailing on camera? Join us as we chat with Patrick Condy, the visionary behind PKC Media, who shares his transformative journey from Scotland to the Isle of Wight, fueled by a passion for photography and the ocean. As a water sports visual content creator, Condy offers a behind-the-scenes look at the thrills and trials of photographing dynamic water sports. From his early days interning at OC Sport to founding his own company, Condy reveals how he balances the artistry of photography with the demands of brand storytelling, all while favoring his trusty Nikon gear.
We also tackle the exciting world of drone photography, especially when faced with the unpredictable challenges of the marine environment. Condy recounts breathtaking offshore adventures, sharing insights on strategic shot timing and the intricate dance of managing client expectations in the high-stakes arena of yacht racing. Discover unexpected tactics like using a sail as a last-ditch effort to recover drone footage, showcasing the creativity and resilience required in this field.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Journey with us as Philippa Gamse from Websites that Win shares her captivating story of navigating the digital revolution. From the early days of CompuServe to the modern marvels of remote work technology, Gamse provides a window into the transformative power of online communication. Her experiences in ushering organizations from the era of fax machines to the convenience of email underscore the rapid technological advancements that have reshaped how businesses operate today. With a keen focus on the photo industry, she unravels the critical role that optimized websites now play in connecting and engaging with audiences.
Prepare to unlock the secrets of website traffic and marketing effectiveness with Gamse's expert insights on visitor intent and analytics. Discover the nuances of attracting the right audience, as she compares the quality of leads from social media versus search engines and stresses measuring the true impact of your marketing budget. Delve into the complexities of search engine optimization, particularly for businesses with intricate products, and learn how video content can revolutionize user engagement. With real-world examples and strategic advice, Gamse equips you with the tools to enhance your website's performance, offering a valuable blueprint for those looking to captivate and convert their online visitors.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Ever wondered how a CEO transitions from a world of molecular biology and tech startups to heading a thriving photography business? Join us as we uncover Jasmeet Singh's incredible journey from science to the shutter, where his teenage passion for photography evolved into a successful career as the CEO and chief photographer of 415 Headshots. You’ll hear firsthand how a stopover at a tire shop unexpectedly equipped him with core skills for his future venture. Singh's story is a testament to the power of passion and adaptation. He shares his strategic insights into client acquisition through savvy SEO tactics and the art of creating a warm, welcoming environment that makes each photo session a breeze. His journey is a captivating blend of calculated risk and relentless pursuit of learning.
Take a closer look at San Francisco's bustling corporate headshot scene and discover how Singh strategically positioned his business to cater to the city's dynamic workforce. Offering quick and affordable 15-minute sessions, he strikes the perfect balance between high-end and budget photography, meeting the needs of startup professionals and established firms alike. We also explore Singh’s thoughtful market research-driven expansion across California, tailoring services to diverse clientele from creatives in Sacramento to corporate clients in San Francisco. Plus, learn how he’s incorporating video services to meet rising demands, all while maintaining authenticity in professional headshots. If you're contemplating a career pivot or looking to refine your photography skills, this episode is packed with valuable insights and inspiration.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Ever wondered how a career in television and real estate can lead to entrepreneurial innovation? Join us as we sit down with Lorene Cowan, a dynamic entrepreneur whose fascinating journey from the PR department at Lifetime Television to creating the Experts Tribe will inspire anyone looking to pivot their career. Cowan takes us through her early days at MTV, the allure of New York City's real estate market, and how the COVID-19 pandemic became a catalyst for her innovative platform that offers over 200 business opportunities.
Cowan also shares insights into her latest venture—a unique dating app for entrepreneurs that blurs the lines between personal and professional connections. This episode unpacks the complexities of balancing business, relationships, and self-care, and why maintaining a healthy work-life balance is crucial for success. We delve into the synergy of love and entrepreneurship, exploring how a supportive community can foster both personal growth and business innovation. Whether you're an entrepreneur looking to expand your network or someone curious about the intersection of business and personal life, this conversation promises to leave you with valuable takeaways.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if you could preserve the voices and stories of your loved ones for generations, just like hiring a top-notch biographer? Join us as we speak with Charlie Greene, the visionary co-founder and CEO of Remento, a startup revolutionizing how we capture and treasure personal narratives. Greene shares his deeply personal journey, sparked by a childhood of cherished home videos and profound family experiences, which led him to create a platform that makes documenting life stories accessible and heartfelt for everyone. Through Remento, families can now turn simple voice recordings into beautifully crafted memoirs, preserving the emotional resonance of a loved one's voice in a tangible way.
Explore the innovative process that Remento employs, from AI-driven storytelling prompts to polished narratives, all culminating in a stunning hardcover book. This episode reveals how technology, once a barrier, now facilitates intimate and meaningful family interactions, even tackling difficult histories that were previously avoided. Greene draws powerful parallels between Remento’s mission and documentary filmmaking, underscoring the profound impact of capturing personal stories for posterity. Discover how everyday technology can become a bridge to the past, strengthening family connections and ensuring that the voices of our loved ones continue to tell their stories for years to come.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if your possessions could tell stories as rich and vivid as your own memories? Join us as we explore this intriguing possibility with Ellen Goodwin, co-founder of Artifcts, a platform revolutionizing how we preserve sentimental value in our belongings. Goodwin shares her personal journey sparked by a poignant experience with inherited belongings, which led to the creation of Artifcts. Discover how this innovative tool blends inventory with personal stories, offering a seamless way to document the emotional significance of items for future generations.
Imagine turning everyday objects, like a brick from a memorable trip, into treasures of emotional significance. We uncover how Artifcts serves diverse users—from parents crafting digital baby books to veterans using the platform for PTSD intervention. Learn about the surprising cognitive and behavioral health benefits, such as assisting those with hoarding tendencies. Even more fascinating is the integration of QR codes, which bridges the gap between digital and physical worlds, aiding users in organizing, decluttering, and preserving cherished stories.
Unlock the secrets of maintaining authenticity in a digital age where technology changes rapidly. Goodwin explains how Artifacts ensures the accessibility and exportability of users' data, keeping it in human-readable formats. Delve into Artifcts' straightforward subscription model, avoiding hidden fees, and explore how it connects with professional fields, including estate planning and insurance. As we discuss its applications in senior communities and the photo organizing industry, you'll see how Artifcts transforms collections into curated, story-rich memories.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Discover how resilience and creativity blend in the world of photography with Lesli Lane, an inspiring third-generation photographer from Studio 13 in Indianapolis. Lane shares her journey from a family legacy in portrait and wedding photography to her unique niche in corporate and commercial photography. Her background as a national ice skating competitor has honed her adaptability and competitive spirit, guiding her through the challenges of an industry that demands both creative vision and business savvy. Learn about her innovative strategies, from embracing new technologies to building a robust team, all while maintaining a strong client focus.
Join us as we unravel the complexities of balancing the artistic and entrepreneurial sides of photography. Lane offers her insights into the evolving commercial photography sector, where the affordability of high-quality equipment has intensified competition. She emphasizes the importance of nurturing personal relationships with clients, which has become even more crucial in the post-COVID business landscape. Networking platforms like Accelerant have been pivotal in her journey, offering B2B connections that differ from traditional groups like BNI. Discover how Lane is navigating the unpredictable market while ensuring her business's growth and sustainability.
In an intriguing exploration of expanding services, Lane discusses her strategic integration of drone technology into her offerings. By outsourcing this specialized skill, she enhances her portfolio with captivating aerial footage, especially for commercial real estate clients. The conversation extends to the impact of economic shifts on the industry and the role of AI, highlighting a gro
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Buzzsprout - Let's get your podcast launched!
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Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if the journey to success meant reinventing yourself in an entirely new industry and a new country? Berti Skenderasi's story begins in Albania and winds through a diverse career path, eventually landing him in the volume photography business in the United States. Through determination, resilience, and a touch of serendipity, Skenderasi shifted from politics and computer repair to discovering his true calling behind the camera. Hear how his time at Lifetouch ignited a passion for school photography, setting him on a path to build his own thriving business.
The conversation takes a closer look at Skenderasi's entrepreneurial journey, where he identified opportunities beyond conventional photography services. With a keen sense for business and leveraging his import-export experience, Skenderasi expanded his offerings to include essential school supplies, even tackling challenges presented by the COVID-19 pandemic. By fostering strong relationships and attending pivotal industry events, Skenderasi not only overcame self-imposed limitations but also created a niche that set him apart in the school photography sector.
Tune in to understand how Skenderasi's story intertwines with the larger narrative of adapting to technological advancements, and connect with him through his platforms for more insights.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Peggy Beauregard, a veteran in the world of commercial real estate, graces us with her presence to share over four decades of wisdom. Discover how Peggy transitioned from hands-on property management to becoming a limited partner, reaping the rewards of real estate without the everyday grind. Learn the ins and outs of diversifying income streams and the strategic advantage of turning to real estate as a steady asset class, especially as markets evolve. Beauregard's insights on embracing economic changes are not to be missed for those looking to secure financial growth and stability.
We dive deeper into the crucial subject of planning business exits, particularly as retirement looms on the horizon. Uncover the necessity of significant financial reserves, potentially up to $2.8 million, to ensure a comfortable future. We'll dispel myths surrounding business valuations and reveal why the real payoff is in the profits and dividends earned over the years. With examples of multigenerational businesses, she explores effective strategies for handing over the reins, whether through selling, liquidation, or generational succession, underscoring the need for foresight and preparation.
On a lighter note, we highlight the importance of nurturing financial literacy from a young age. Richard Wilson's approach to instilling entrepreneurial thinking in his children shines a light on the timeless principles of integrity and customer care. These values build a sustainable business and prepare the next generation for future success in an ever-changing world. Beauregard caps off our episode with a call for continuous learning and networking within the real estate industry, offering her expertise and encouragement for listeners eager to enhance their financial journeys.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Unlock the secrets of strategic financial guidance for small businesses with Stewart Ervin, the fractional CFO from Bracket Management, who is redefining how businesses can thrive without a full-time CFO. This episode promises to demystify how fractional CFOs empower small enterprises to break through growth barriers, regain financial control, and prepare for pivotal transitions such as mergers or sales. Ervin shares his fascinating journey from taking the reins of a family business to excelling in corporate roles and mastering the art of business turnarounds. Explore the critical distinctions between a fractional CFO and a CPA, focusing on the strategic foresight a CFO brings to accelerate business success.
We navigate the intricacies of financial analysis and operational strategy, particularly for family-run enterprises, with insights into analyzing financial data to uncover operational weaknesses. Ervin sheds light on equipment financing in the photo industry and the challenges family businesses face during transitional phases. We also explore the world of private equity, emphasizing the balance of rigorous discipline with human compassion, ensuring employees are more than just metrics. Discover how structured processes and clear job roles can enhance employee satisfaction and prepare businesses for seamless transitions. Ervin's insights into the role of a fractional CFO underscore the value of long-term engagement to support operational improvements and leadership, making this episode a must-listen for business owners ready to elevate their operations.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Unlock neuroplasticity's secrets and control your cognitive destiny with our guest, Stu Morris. He unravels the brain's incredible ability to adapt and evolve, emphasizing that forgetting is more about recall than loss. Morris sheds light on how impactful experiences forge stronger neural pathways and offers strategies to counteract age-related cognitive decline by reshaping belief systems. Tune in to explore how understanding these mechanisms can lead to enhanced cognitive abilities and a new perspective on overcoming the challenges that come with aging.
Venture into the intricate dance between neuroplasticity and consumer behavior, especially within the photofinishing industry. Discover how repeated exposure to certain marketing cues establishes lasting neural habits, driving repeat business and evoking powerful emotions through nostalgia. We discuss the art of storytelling in marketing and the importance of focusing on impactful strategies rather than spreading efforts too thin. Learn how entrepreneurs can harness the brain's adaptability to thrive in business by engaging with industry trends and creatively utilizing existing channels. This episode promises to equip you with insights on maintaining a competitive edge in an increasingly complex market landscape.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Unlock the secrets of Google Ads with insights from John Horn, CEO of StubGroup, as we explore the dynamic landscape of digital advertising. Learn the critical distinctions between SEO and paid Google Ads, and discover how strategic ad placements can significantly boost your return on ad spend. Horn shares his expertise in navigating the competitive nature of Google Ads and the importance of both manual and automated bidding strategies to optimize your advertising budget.
Tap into strategies that can transform your advertising success, especially if you're part of a small to mid-sized business. We'll guide you through identifying your unique selling points, like exclusive product lines or exceptional service, and how integrating these into your ads can set you apart. This episode also sheds light on combining SEO with paid advertising for maximum reach and effectiveness, while emphasizing the power of retargeting to re-engage potential customers and improve conversion rates.
We tackle the complex world of Google Ads compliance, offering tips to avoid common pitfalls that could lead to costly account suspensions. Hear about the pros and cons of outsourcing your ad management to seasoned agencies like StubGroup, and why staying updated with current trends, such as the rise of video content, is crucial. Whether you're handling your ads in-house or considering expert help, this episode equips you with the knowledge to stay ahead in the ever-evolving digital advertising arena.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Discover how a location scout from New York City transformed into a trailblazing entrepreneur in our latest episode featuring Justin Benson, co-founder of Aftershoot. Benson takes us through his journey, from his passion for photography on TV sets as a location scout o capturing magical moments at weddings. He reveals the challenges of managing thousands of images and how a simple Facebook post led to a transformative partnership with Harshit Dwivedi, the original founder of Aftershoot. This pivotal moment, coupled with the unexpected downtime during the pandemic, allowed them to refine this culling software into a revolutionary tool every photographer needs.
Uncover the secrets behind Aftershoot's game-changing AI technology that redefines creative processes for photographers everywhere. Justin shares insights into how overcoming initial skepticism led to the development of adaptable algorithms that evaluate elements such as focus and emotion, all while offering a flat-rate pricing model. This approach cuts costs and frees up time, letting photographers focus on what they do best: capturing life's unforgettable moments. With Aftershoot, professionals can say goodbye to the struggle of endless culling and embrace a more efficient workflow.
In a world where privacy concerns are paramount, the conversation tackles the importance of local editing solutions free from the cloud's unpredictable nature. Benson delves into Aftershoot’s ability to provide secure and reliable editing tools, especially beneficial in sensitive photography genres. Benson also discusses Aftershoot's diverse service plans, ranging from basic culling to advanced AI editing styles, ensuring there's something for every photographer's unique needs.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Gwendolyn (Wendy) Bounds, an accomplished journalist, author and tech executive, shares her journey from journalism at the Wall Street Journal to the fast-paced world of tech startups. The episode kicks off with a remembrance of the 1994 Photo Marketing Association convention, where Bounds and Dead Pixels Society host Gary Pageau first met and witnessed the dawn of digital photography with Apple's QuickTake camera. Bounds provides a unique perspective on Kodak's struggle to transition from film to digital during George Fisher's leadership, contrasting it with Fuji’s successful evolution into a diversified imaging giant.
The conversation takes a thoughtful turn as they unpack the lessons from the Advanced Photo System failure, a cautionary tale about innovation that didn't align with consumer needs. Bounds discusses her transition from journalism to tech, reflecting on how her book, "Little Chapel on the River," was inspired by the aftermath of 9/11 and a deep affection for a particular place.
Finally, the topic shifts to personal reinvention, where sparked by a simple dinner party conversation, Bounds embraced the challenge and pushed beyond her comfort zone to achieve global ranking. This personal transformation story illustrates the power of facing obstacles head-on, whether in sports, career, or life transitions and is highlighted in her new book, "Not Too Late."
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Discover the secrets of Europe's tech innovation with Rick Molenaar, the commercial director of FastEditor, as he takes us on an engaging journey through the company's transformation from a humble software provider in the Netherlands to a global powerhouse in photo editing. We'll explore how the vibrant European tech scene, with its unique challenges and opportunities, fosters creativity and international expansion. Molenaar shares insights into how Fast Editor navigates language and cultural barriers, leveraging technology to enhance their market reach.
Imagine a world where AI revolutionizes the photo product industry, making creating photo books and custom drinkware seamless and enjoyable. We dive into how FastEditor is at the forefront of this transformation, using AI to upscale low-resolution images and reduce customer drop-off rates, ultimately boosting satisfaction and profitability. This episode highlights the delicate balance of integrating cutting-edge technology and maintaining a healthy bottom line, offering a fresh perspective on the evolving photo-imaging market.
As print and personalization industries merge, the importance of strategic partnerships becomes clear. Hear how FastEditor, in collaboration with industry giants like HelloPrint and Agfa Photo, enhances its offerings and expands its reach. By combining strengths—FastEditor's technological prowess and HelloPrint's customer network—these alliances demonstrate the power of collaboration in reshaping the industry. You'll learn how such partnerships improve customer experience and market positioning, with FastEditor continuously pushing the boundaries to deliver exceptional solutions.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Unlock the secrets to driving business success with SEO expert Senthil Kumar as he shares his remarkable journey from entrepreneurship to mastering search engine optimization. Discover how Kumar transformed his university cleaning service project into a springboard for future ventures, harnessing the power of SEO to propel his notebook and t-shirt printing business to new heights. His passion for SEO didn't stop there; it fueled the growth of an innovative art studio and eventually led him to establish a thriving SEO consultancy. Along the way, Senthil highlights the common pitfalls entrepreneurs face with SEO and underscores the importance of looking beyond mere keywords to truly leverage its potential.
Gain valuable insights into the strategic process behind boosting SEO rankings, as Senthil breaks down the essential steps for a successful online presence. Learn about the intricate balance between quality content creation and meticulous keyword research, and how achieving impactful results typically spans several months. Senthil also demystifies the complex world of keyword research, explaining how to gauge search demand, competition, and profitability. As we navigate the differences between educational and profitable keywords, and clarify SEO versus SEM, you'll come away equipped with the knowledge to make informed decisions and avoid costly mistakes. Tune in for a wealth of practical advice designed to empower entrepreneurs on their path to digital success.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
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Discover how Shena Marie White overcame a tax disaster to not only save her concrete repair business but transform it into a thriving enterprise. After a shocking betrayal by her accountant, White faced the daunting task of reconstructing three years of financial records to confront the IRS. Her journey of resilience and determination didn't just stop at survival; it propelled her to a 24% profit margin and inspired a new path as the founder of Your Pocket CFO, where she empowers others to navigate their financial futures with confidence.
Unlock the secrets behind maximizing cash flow in industries notorious for fluctuating costs, like photo printing and construction. White shares her hard-earned insights into the "seven levers of cash" and how manipulating these can significantly enhance a business's financial health. From strategic labor management and supplier negotiations to maintaining strong gross margins, this episode offers a treasure trove of strategies that equip business owners to weather seasonal fluctuations and make smart pricing decisions that focus on unique value rather than competing solely on cost.
As a fractional CFO, White's innovative approach provides small businesses with the strategic financial insights they need without the heavy overhead of a full-time CFO. She dives into the benefits of this model, offering flexible support through group programs and one-on-one guidance. Learn how White's transformative experience has shaped the services at Your Pocket CFO, where tools like a free profit calculator are just the beginning of the resources available to help businesses take control of their financial futures.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Roui Kamienowiczexperienced a life-changing shift from the world of law to the vibrant realm of photography, and she's here to share that story with us. Her journey from a career in law to leading Samy's Camera in Los Angeles is as inspiring as it is insightful, beginning with a transformative photo workshop in Death Valley and culminating in her passionate drive to evolve the family business. Kamienowicz not only carries the legacy of her parent's venture, which began in 1976, but also amplifies it through innovative photography education initiatives that stretch from Cuba to Alaska.
Join us as we unravel the shifts in the media landscape that impact photography and retail. Discover how Samy's Camera adapts to the rise of social media, leveraging platforms like TikTok and YouTube to connect with new audiences and reinvigorate their community presence. Kamienowicz offers candid insights into the resurgence of film photography and the renewed interest in classic formats among younger generations and soon-to-be-wed couples. We also navigate the challenges Samy's Camera faces, from California's retail hurdles to maintaining a strong physical store while embracing the digital era. This episode is a tribute to resilience, adaptation, and the enduring appeal of photography in all its forms.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Ever wondered how a childhood fascination can shape an entire career? Liz Snyder, the creative force behind Elizabeth Snyder Photography, takes us on an inspiring journey from her early days in her aunt's attic studio to becoming a full-time photographer. Snyder candidly shares how her passion for photography was ignited by the magic of the darkroom and how personal upheavals guided her back to her true calling. We explore her transition from analog to digital, including a stint in a one-hour photo lab, illustrating how life's challenges can steer you toward your destiny.
As technology continues to redefine photography, Snyder provides fascinating insights into the parallels between Photoshop's impact and the current rise of AI tools. Discover how she leverages AI in her business processes, from CRM tools to Lightroom image selection, to enhance efficiency without sacrificing her creative edge. Despite the growing trend of AI-generated images, Snyder explains why skilled photographers continue to hold a unique advantage. With a resurgence in film photography at weddings, Snyder's innovative use of a Hasselblad showcases how traditional techniques can beautifully complement modern workflows.
Trust and authenticity are at the heart of Snyder's approach to glamour photography. She highlights the importance of creating a comfortable environment that fosters natural, body-positive images, reflecting a broader societal shift. Learn about her transition from a shoot-and-burn business model to a curated experience that values tangible outputs like prints. We also explore the evolving landscape of professional photography services, from boudoir sessions to senior portraits, and how today's youth are weaving personal storytelling into their photos.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if mastering the art of influence could transform your business relationships and career? Join us for an enlightening conversation with entrepreneur and author Gary C. Laney, who shares his fascinating journey from a family of entrepreneurs to success in high-tech and eventually entrepreneurship. With insights from mentorship under Stephen Covey, Laney offers a unique perspective on strategic influence—distinct from the fleeting nature of social media influence. We uncover the critical steps needed to build long-term business relationships, particularly in niche markets like the photo industry.
Discover how pivotal leadership competencies are evolving to meet the demands of today's dynamic workplace. We explore transformative ideas from the book "Become a Super Leader," which guides you to develop a personalized list of competencies inspired by Benjamin Franklin's system of self-improvement. Tune in to understand the challenges of managing millennials and Gen Z employees, and how classic leadership values are being reshaped by modern expectations like remote work. We also discuss the potential shift towards independent work by 2030 and the crucial role of collaboration for innovation and success.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if you could harness the power of online reviews to transform your business's reputation? Join us as we chat with DJ Sprague, the CMO of Shopper Approved, about the art and science of online reputation management. Sprague sheds light on how companies can partner with platforms like Google and Bing to amplify their online presence, strategically collect reviews, and showcase compelling star ratings that catch consumers’ eyes. From using post-checkout pop-ups to sending follow-up emails, we explore innovative ways retailers can encourage reviews and manage feedback, whether it's glowing praise or constructive criticism.
Dive into the intricacies of reputation management with "review destinations," a tool designed to guide businesses through the often perilous waters of online reviews. Sprague discusses how directing reviews to platforms like Trustpilot and Google Business Profile can help balance out the impact of false or competitor-driven feedback. The conversation emphasizes the vital role of actively seeking out customer reviews and the different formats they can take, be it written or video. With social proof becoming increasingly crucial, we explore how it builds trust and credibility, ultimately driving consumer behavior.
Sprague also shares insights from his new book, "Reputation King", offering resources and strategies for bolstering business reputations. We discuss how major retailers like Amazon and Walmart use reputation-building tactics to create familiar buying experiences for consumers, fostering a sense of trust and reliability. Whether you're a local business or a major retailer, these insights are indispensable in today’s competitive market.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Buzzsprout - Let's get your podcast launched!
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Unlock the potential of your small business with expert insights from Zaid Ammari, founder of PPC Masterminds, as we dissect the world of Pay-Per-Click (PPC) advertising. Discover how to effectively leverage Google Ads, Bing Ads, Amazon Ads, YouTube Ads, and Pinterest Ads to target local customers and drive foot traffic to your brick-and-mortar store. Ammari helps navigate the complex landscape of PPC channels, providing invaluable advice on selecting the right platforms and highlighting the benefits of working with specialized PPC agencies.
Maximize your advertising ROI by mastering keyword strategies, competitor analysis, and optimal cost-per-click calculations. Learn how to avoid the pitfalls of overpaying for clicks and understand the importance of monitoring sales statistics. Ammari offers actionable tips for focusing on high-return products and enhancing your website's user experience to improve conversion rates, especially in competitive markets.
Enhance your online marketing efforts with strategies to streamline the customer journey and boost lead generation. From the power of social proof and fast-loading websites to the effectiveness of video marketing and targeted landing pages, Ammari provides a roadmap for increasing conversions. Explore the benefits of retargeting on platforms like Facebook, YouTube, and Instagram, and understand how repeated exposure can build trust and drive sales.
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ShareMe.Chat
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Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if the photographers you once directed suddenly told you to pick up a camera yourself? Join us as we chat with Enzo Dal Verme, the acclaimed fashion photographer who did exactly that! From his beginnings running a PR agency to becoming a celebrated photographer for magazines like Vanity Fair and The Times, Dal Verme takes us behind the scenes of his incredible career. Discover how his unorthodox presentation style and sheer enthusiasm helped him break through the toughest post-9/11 industry challenges, launching a globetrotting career filled with captivating stories and jaw-dropping images.
Dal Verme shares his journey from being a reluctant social media user to finding unexpected success on platforms like Instagram, reshaping his storytelling methods along the way. We explore the intricate balancing act between meticulously planned fashion shoots and the spontaneous intimacy of portrait photography. Dal Verme also opens up about his passion for teaching, offering transformative workshops in serene Tuscany settings where meditation meets the art of capturing emotion.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Have an idea or tip? Send us a text!
Unlock the secrets of effective networking with Dave Castro, the mastermind behind the Icebrekr app. Have you ever wondered how to make meaningful connections at networking events, especially if you're an introvert? Castro's journey from juggling multiple jobs to creating a game-changing networking tool is inspiring. He shares his insights on maximizing your networking efforts by identifying ideal connections and making every interaction count.
Discover the versatile features of Icebrekr that cater to both attendees and organizers, from live registration lists to proximity-based notifications. We dive into how the app thrived during the COVID-19 pandemic and its potential to transform networking by blending digital tools with face-to-face interactions. Learn powerful networking strategies that emphasize the importance of in-person connections and maintaining relationships over time.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Prepare to be inspired by the legendary Scott Bourne as he takes us on an extraordinary journey through his illustrious five-decade career in photography. From his serendipitous beginnings at the Indianapolis 500 to becoming a revered figure in outdoor nature and bird photography, Bourne's story is one of passion, adaptability, and relentless pursuit of excellence. Discover how a chance encounter and a borrowed camera set the stage for a groundbreaking career, leading to influential roles such as being an Olympus visionary and launching the pioneering Photofocus.com.
Bourne opens up about the gritty realities and rewarding moments of his multifaceted career. He shares invaluable insights on transitioning from motorsport to wedding and portrait photography, underscoring the importance of flexibility and hard work. Learn about his innovative strategies for monetizing niche markets, particularly in eagle photography, and how he navigated the seismic shift from analog to digital technologies. Bourne's anecdotes, from securing a gold badge pass to capturing a career-defining crash photo, illustrate the blend of luck and determination that fueled his success.
In this episode, Bourne and host, Gary Pageau, also explore the broader photography landscape, touching on the experiences at expos, the nostalgic resurgence of film photography, and the evolving camera designs that cater to modern photographers' tactile preferences.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Want to discover the secret to standing out in a crowded market? Join us as we chat with Barry LaBov of LaBov Marketing and Communications, a former rock musician turned marketing maestro. LaBov takes us on his unique journey, offering invaluable insights into the world of marketing, sales, promotions, and advertising. Learn from his experiences with iconic brands like Harley Davidson and Volkswagen, and understand why differentiation is crucial not just in business, but in every field. LaBov introduces the compelling concept of the "commodity monster" and warns against the perils of competing solely on price, urging businesses to maintain their unique attributes to avoid commoditization.
We also dive into the heart of creating meaningful business strategies to retain employees and ensure productivity. Labov shares his thoughts on the pitfalls faced by the photo imaging industry, using Kodak's mistakes as a learning opportunity. He emphasizes redefining business objectives and staying ahead of industry trends to add value and stand out. Get practical advice on effective marketing strategies, consistent branding, and the challenges faced by brick-and-mortar businesses transitioning to online platforms. Don't miss this chance to gain valuable lessons on the nuanced art of avoiding commoditization and building a standout brand.
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ShareMe.Chat
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if you could turn a passion into a thriving business? Join us as we chat with Heather Crowder, founder of Heather Crowder Modern Portraits, about her extraordinary journey from the depths of the ocean as a professional scuba diver to capturing life's precious moments through her lens. Crowder reveals how her early experiences teaching scuba diving and managing a high-end scuba retail business uniquely equipped her with the skills needed for a successful career in portrait photography. Learn how her challenges and technical expertise underwater allow her to excel in her current field while maintaining a blend of creativity and business savvy.
Crowder's story is a testament to the power of adaptability and leveraging one's past experiences. Discover how early exposure to DSLR photography and a fascination with natural light portraiture in the mid-2000s helped shape her artistic vision. Crowder emphasizes the parallels between the high-end service delivery in luxury scuba excursions and premium portrait sessions, sharing critical lessons from mentors on pricing strategies and self-value. Hear how she overcame the challenges of establishing credibility in a new market and used her existing networks to build a robust client base
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Agency for Change : A Podcast from KidGlov
Stories of changemakers and how their actions are driving positive impact in the world.
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the Show.
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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What if the print industry isn't dying, but instead is on the brink of a breakthrough? Join us as Gary Pageau of the Dead Pixels Society chats with Henrik Müller-Hansen, the founder and CEO of Gelato, who is revolutionizing the world of local, on-demand printing. Hear Müller-Hansen recount how a small village in Sweden and the teachings of business icon Jan Stenbeck propelled him to disrupt the global print landscape, and how the initially skeptical reaction to the name Gelato only fueled the drive to innovate further.
Discover the untapped potential of print production in our discussion, where Müller-Hansen unveils strategic insights that reveal growth opportunities in both digital and traditional printing sectors. We explore how local, on-demand production can span various industries, from apparel to home decor, and challenge the outdated perceptions of the print industry. By rebranding the concept to "production on demand," Müller-Hansen aims to highlight the innovative and broad applications of local production, showing us a future where personalized products can be created efficiently and sustainably.
Lastly, we delve into the transformative impact of digital printing on localization, sustainability, and the thriving creator economy. Through real-world examples, including potential shifts for companies like Starbucks and the rising engagement of younger generations, Henrik paints a compelling picture of how Gelato is connecting global entrepreneurs with local printers. Learn how GelatoConnect is enabling makers to utiliz
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PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the Show.
Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Is your business prepared for a seamless transition when it's time to exit? In this Dead Pixel Society podcast episode, Gary Pageau brings back seasoned business coach and retailerPeter Mohr, who dishes out actionable insights on aligning the "five P's"—promise, product, process, people, and profit—to ensure a smoother exit strategy. Learn how common pitfalls like death, disability, divorce, distress, and disagreements among partners can disrupt your plans, and why proactive planning is essential to avoid these unwanted surprises.
Discover the alarming statistic that 70% of business owners regret their decision to exit within a year due to poor planning. Mohr emphasizes the importance of a comprehensive exit strategy encompassing personal and financial planning, vital for family-run businesses or those intending to sell. Get the inside scoop on the four critical components of business value—human, customer, structural, and social capital—and how engaging professionals like CPAs, lawyers, and financial planners can maximize your benefits.
Mohr also shares invaluable strategies to enhance your business's value, such as documenting and systematizing processes to entice potential buyers. Find out how modern tools can make these processes repeatable and understandable, and why involving a business broker can be a game-changer in the selling process. From setting up your business to attract the right buyers to the challenges of selling to competitors versus outsiders, this episode is packed with expert advice to ensure your business exit strategy is robust and effective. Tune in now for insights that could make all the difference in your business transition journey!
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This Is Propaganda
Challenging marketers' delusions about the cultural impact of our work. A WEBBY winner!
Listen on: Apple Podcasts Spotify
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
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Unlock the secrets of capturing everyday magic with lifestyle expert and entrepreneur Alexandra Nolan on this episode of the Dead Pixels Society podcast. Nolan takes us through her transformative journey from being an original blogger to a lifestyle expert, revealing how she swapped professional-grade cameras for the convenience and versatility of smartphone photography. Supported by insights from a Harris Poll study commissioned by Amazon Photos, we dive into the emotional connections people have with their photos, and the joy and nostalgia that accompany revisiting captured memories.
Explore the fascinating evolution of family photos and the role of technology in preserving cherished moments.She discusses discuss how today's media-savvy children will experience nostalgia in new ways, bolstered by digital storage solutions like Amazon Photos that simplify curating and sharing family treasures. Nolan shares her perspective on the changing significance of printed photos and how young parents today enjoy the option to print as a meaningful choice rather than a necessity, balancing digital convenience with the timeless appeal of physical keepsakes.
Finally, Nolan, who is the author of "The Unconventional Entrepreneur," delves into her experiences as a serial entrepreneur, highlighting the symbiotic relationship between photography, graphic design, and business ventures. She shares her perspective on how modern printed photos have become treasured gifts, and how the industry can spark a resurgence in photo printing through high-quality, personalized products.
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Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.
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Unlock the secrets to commanding your worth and mastering emotional selling! Join us as we sit down with James I Bond, an author and behavioral management specialist, who takes us through his fascinating journey from an apprentice photographer in Montreal to a magnate in photography and advertising. Discover how a stolen photograph and a million-dollar lawsuit imparted invaluable lessons on valuing one’s work, and how Bond leveraged these lessons to craft compelling campaigns for giants like Seagram’s and Avon Cosmetics.
Have you ever wondered why some advertisements stay etched in your memory while others fade away? Bond unveils the magic behind emotional selling, revealing how campaigns like “This is your brain on drugs” and John Gray’s book “Men Are From Mars, Women Are From Venus” achieved phenomenal success by tapping into human emotions. Learn how to transform your marketing strategies into powerful, action-driving tools that resonate deeply with your audience. Bond’s insights into behavioral management provide practical takeaways that can help you craft messages that compel and captivate.
In an era of digital overload, how can photographers and marketers stand out? James shares inspiring success stories of photographers like Anne Geddes and Martin Handford, illustrating the significance of owning your work and creating concepts that deeply connect with audiences. From crafting attention-grabbing advertisements to maintaining consistency in your marketing efforts, discover strategies that ensure sustained success. With anecdotes from iconic branding moments, including Marilyn Monroe’s name change, this episode is packed with actionable insights on creating lasting impact in both
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Curious about how digital imaging transformed an entire industry? Join us for an insightful conversation with Debbie Gainsford, a veteran small business consultant and coach from Australia, as she recounts her pioneering days at Getty Images during their revolutionary shift to a fully digital platform. Gain a unique perspective on the early challenges of digital file formats and the intricate world of digital rights, as Gainsford walks us through her experiences educating clients and adapting to a rapidly evolving market. Her stories offer an educational glimpse into how far the world of photography and marketing has come over the past 25 years.
In our discussion, we tackle the modern-day trials small business owners face, especially in marketing and finance, and how to navigate them successfully. Gainsford shares invaluable strategies for overcoming feelings of overwhelm and the pitfalls of constantly comparing oneself to competitors. Learn about the vital importance of clear communication on social media, setting up a Google Business profile, and nurturing customer relationships through community engagement and advocacy. With actionable advice on leveraging email newsletters and trade shows to foster loyalty, this episode is a treasure trove of wisdom for anyone looking to thrive in today's competitive business landscape.
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Unlock the secrets to making every girl feel special and beautiful with Sheryl Bashore, the visionary behind Sheryl Z Photography. From her early days in her father's darkroom to her thriving career in event and dance photography, Sheryl shares her incredible journey and the passion that drives her. Learn how she transitioned from hobbyist to professional, blending efficiency with personal attention through innovative techniques like using posers, pose charts, and mapping charts.
Discover the essentials of creating engaging photography sessions for kids, where loving what you do and hiring the right team makes all the difference. Hear how Sheryl’s standardized setup processes allow for meaningful personal interactions, and get inspired by her inventive silhouette shots that leave parents mesmerized. Sheryl's transparent and engaging approach ensures a memorable experience for parents and children alike, balancing regimented setups with creative flair.
Get a firsthand look at evolving business strategies in the photography world, from mastering advanced compositing techniques to leveraging online sales platforms like GotPhoto. Sheryl's journey is filled
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This Is Propaganda
Challenging marketers' delusions about the cultural impact of our work. A WEBBY winner!
Listen on: Apple Podcasts Spotify
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Ready to unlock the secrets of turning athletic discipline into entrepreneurial success? John Chan, the dynamic founder of 2X Growth Agency and a dedicated taekwondo athlete, takes us on his journey from Hong Kong to Canada. Discover how his immigrant background and sports discipline shaped his entrepreneurial spirit and career choices. Chan's transformation from a designer to a marketing agency executive showcases his adaptability and the endless opportunities available.
Join us a Chan shares lessons from the startup world, inspired by design-thinking icons like Steve Jobs. Gain insights into balancing product focus with customer needs, recognizing market opportunities through intuition, and the importance of staying updated with emerging technologies. If you're an aspiring entrepreneur, this episode is packed with strategies to build credibility, pivot your career, and stay ahead of the curve.
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Have you wondered what it takes to break into and succeed in the competitive world of wedding photography? Join us as we sit down with Vitaly Glebichkin, a wedding photographer turned tech innovator, who shares his journey from capturing weddings to revolutionizing photo editing software. Learn about the nuances of the wedding photography market, the increasing demand for natural-looking images, and the essential role of personal style in a photographer's success. Glebichkin also unveils the inspiration and development behind Retouch4Me, a game-changing service that achieves professional results while preserving natural skin texture.
In this interview, Glebichkin explores the future of photography, discussing the benefits of cloud-based image retouching services versus traditional desktop applications, particularly for photographers with privacy concerns. He introduces the Arams retouching feature, a free, efficient tool for batch processing and image culling, perfect for event photographers.
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What happens when a challenging upbringing meets an indomitable spirit? Meet Tyler Copenhaver-Heath, whose extraordinary entrepreneurial journey is captivating and inspiring. From his early days balancing biochemistry studies and mastering powder coating to bootstrapping his first business with just $4,000, Copenhaver-Heath's story is a masterclass in resilience and innovation. Discover the sacrifices he made and the strategies he used to outmaneuver well-funded competitors in this riveting conversation.
Ever wondered how to balance hands-on work with managing a business? Copenhaver-Heath opens up about his rigorous routine and the pivotal moment when an injury forced him to delegate, underscoring the importance of empowering and trusting your team. Hear his experiences transitioning from doing everything himself to leading by example, creating a culture of shared responsibility. His insights reveal how balance and adaptability are crucial for fostering a thriving, collaborative environment.
Thinking about selling your business or empowering underrepresented groups? Copenhaver-Heath shares invaluable advice on preparing a business for sale, from comprehensive documentation to incorporating technology, ensuring it can operate independently. Learn how his commitment to providing free resources and mentorship is driving systemic change and fostering a community where small businesses can thrive. With personal anecdotes and actionable strategies, this episode is a treasure trove of wisdom for aspiring entrepreneurs and established business owners alike.
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Curious about the rapid evolution of online storage and photography? Join us as Gary Pageau of the Dead Pixels Society chats with Iz Shalom, the founder behind Ollie AI, an innovative AI photo assistant. As a former key player at Google and Dropbox, Shalom offers firsthand insights into the launch of Google One and witnessing its growth. Learn how the explosion of mobile photography and the normalization of online payments have shifted consumer behavior towards paid storage solutions, and discover the pioneering efforts of tech giants like Google and Apple in meeting these new demands.
Shalom's journey from the corporate tech world to startup life was fueled by the challenge of creating a photo book for his daughter. He identified the inefficiencies in existing storage solutions and set out to revolutionize photo management. By engaging directly with parents and everyday users, Shalom developed a camera roll-centric app that addresses the cluttered landscapes of smartphone photo galleries.
Shalom also delves into the rebranding of OIlie AI from "Good Ones" and its mascot-driven user experience. He explains the importance of AI in transforming the way users sort and manage their photos, bolstered by the growing acceptance of AI tools like ChatGPT and MidJourney. Learn about the strategic decisions behind adopting a subscription model to maintain an ad-free environment and the invaluable role of venture capital funding. This episode is packed with lessons on product development, the necessity of mentorship, and the exciting future of AI in photo organization.
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Have you ever wondered what it takes to transition from an amateur photographer to capturing iconic moments in sports history? Join us as Gary Pageau of the Dead Pixels Society welcomes Dave Stock, the mastermind behind Team DSP, who shares his captivating journey of over 40 years in the realm of sports photography. Starting with a borrowed Argus C3 camera in high school, Dave's passion led him to positions like the Director of Photography at Runner's World, and the sidelines of NFL games and U.S. Open golf tournaments. Through his narrative, Stock delves into the physical demands, the excitement, and the camaraderie that defines the world of sports photography.
In this episode, Stock takes us through the golden years of photographing the San Francisco 49ers in the 1980s, where serendipity and skill earned him unique access to the team, including snapping Jerry Rice's first touchdown catch. We also explore his transition into the licensing business inspired by an enlightening conversation with Joe Montana, which led to securing the first license from NFL Properties. This venture opened doors to high-end collectibles and 8x10 glossies, eventually steering Stock to Beckett Publications and navigating the changes brought by industry giants like Getty Images.
Stock further shares the intricacies of the Team and Individual photography business, recounting his initial challenges and eventual successes that set a higher standard in the market. Emphasizing the importance of mentorship, Stock reflects on the generosity and spirit of sharing within the photography community that shaped his career. As a Lumix ambassador, he discusses the innovation and marketing hurdles in camera sales, especially in North America.
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Ready to uncover the secrets behind Silicon Valley's success and learn from a global credibility expert? You won't want to miss this episode where we sit down with Mitchell Levy, a dynamic executive coach and prolific author who has spent years at the epicenter of tech innovation. From steering companies in Silicon Valley to serving on a public firm's board, Levy brings a treasure trove of insights from his interviews with 500 thought leaders. Levy shares the ten values of credibility and how they can transform your approach to business clarity in today's fast-paced technological world.
Curious about how to build unshakeable trust with your customers? Discover the CPOP (Customer Point of Possibilities) framework, a strategy that will change how you articulate your business identity. Levy reveals his own CPOP—"coaches who've created a job, not a business"—and shares actionable tips on transitioning from a referral-dependent model to a thriving, sustainable enterprise. This segment delves into the crucial differences between merely having a job and running a business, emphasizing the value of consistent operations that keep entrepreneurs motivated and enthusiastic.
Are you thinking about expanding your business network? Mitchell discusses the importance of strategic decisions during expansion, particularly the cultural fit and alignment of values in acquisitions. Hear firsthand about the complexities and motivations behind acquisitions in public companies, whether for talent or product expansion. Plus, we introduce the Referral Network Club, a new initiative that promises to help you build valuable referral partnerships.
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Ever wondered how a young event organizer could transform into a trailblazer in the print industry? Join Gary Pageau of the Dead Pixels Society in a chat with Hans Scheffer, the visionary founder and CEO of HelloPrint. Hans takes us through his captivating journey from needing efficient printing solutions for events to creating FlyerZone and eventually revolutionizing the print ordering process with HelloPrint. Learn how HelloPrint leverages technology, data, and user experience to create a seamless print ordering experience, partnering with over 300 global suppliers to bring his vision to life.
Also, discover how HelloPrint is pioneering sustainability in the customizable print products industry. Scheffer shares the obstacles and strategies in transitioning to eco-friendly practices while maintaining profitability. Explore the growing print market driven by mass customization and the creator economy, and get insights into HelloPrint’s operational model and its ambitious plans to expand into the U.S. market. Don’t miss this chance to hear from an industry leader committed to making a difference in the future of print.
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Discover the transformative journey of Bob Kenward from Fluvanna Sports Photography as he details his shift from action sports to mastering team and individual portraits. In a candid conversation, Kenward reveals the pivotal moments that turned his initial skepticism of team photos into a profitable niche focusing on smaller leagues, and how composite photography became a game-changer for his business. Listen as we uncover the practical benefits of this technique, from simplified setups to weather independence, and why it's a perfect fit for his business model.
Kenward and host Gary Pageau of the Dead Pixels Society dive into the nitty-gritty of business essentials that every photographer should know—think taxes, data protection, and the finesse required in handling customer service challenges. Rounding out the discussion, Kenward turn to the digital revolution of online ordering and its impact on revenue. Embracing platforms like GotPhoto can not only streamline your business but also open up a world of marketing opportunities, from automated reminders to targeted email campaigns. He also shares strategies for growth without overextending, ensuring the business remains viable, as well as why opportunities like the GotPhoto Summer Camp are golden tickets to enhancing your business acumen.
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Embark on a captivating journey with Joaquin Cuenca, the visionary CEO at the helm of Freepik, as he unveils the secrets behind transforming a simple image search tool into a behemoth of creativity visited by millions each month. Cuenca's narrative whisks us through a landscape where AI-driven innovation meets the demands of digital artists and designers. The discussion peels back the layers of Freepik's user-centric philosophy, highlighting the ingenious use of artificial intelligence that enables a staggering 1.5 billion image downloads yearly.
Navigating the stock image galaxy can be fraught with black holes of generic content, but Cuenca sheds light on how Freepik's AI technology sculpts the nebulous search for that elusive "lady in a red dress" into reality. The synergistic dance between AI and human creativity sparks a new era of personalized image generation, mitigating biases and elevating processing speeds to empower users in their quest for originality.
As we cast our gaze toward the horizon, the future of AI in image editing emerges with Picasso, Freepik's latest suite of tools. Cuenca delves into the intricate balance struck between the necessity of free services and the economic realities of premium offerings. We stand witness to the transformative ways artists leverage features like Reimagine and sketch-to-image conversion to craft visuals that were once inconceivable, cementing the role of AI as a potent ally in the creative process. The complexities of copyright and evolving business models are dissected, ensuring that Freepik's commitment to innovation marches forward, hand in hand with the artists' ever-expanding canvas of possibilities.
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Embark on exploring the corporate world's natural progression with tech industry veteran Ben Gibson as he and host Gary Pageau navigate the "EMFL" model together. Gibson sheds light on how companies are born out of innovation and mature through marketing, financial acumen, and sometimes, legal restructuring. Anchored by Gibson's rich experiences at large companies like GE, Eastman Kodak Co., and Logitech, the discussion offers an analytical lens to predict where a business stands and foresees its trajectory; it's a deep dive into the corporate lifeline not to be missed.
Are market disruptions the secret ingredient for corporate longevity? Gibson unravels this conundrum as he recounts the phenomenal pivot of Apple and how defying the status quo propelled them to new heights. He discusses the Business Model Canvas to dissect the alignment (or misalignment) of innovative products with market needs, spotlighting the successes and pitfalls of giants like Nike.
The conflict between short-sighted stock analyses and visionary long-term planning takes center stage. Gibson shows the contrast between the outcomes of companies like Fujifilm and
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The Influence Factor by The Influencer Marketing Factory
Top 1% Podcast About Influencer Marketing, Creator Economy, Social Commerce and more.
Listen on: Apple Podcasts Spotify
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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Hosted and produced by Gary Pageau
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Embark with us on a journey to the heart of entrepreneurship as Richard Blank shares the vibrant tale of his rise to business success in Costa Rica. From his early days as a Spanish major, Blank's path diverged from family expectations, leading him to the lush tropics where he cultivated a top-tier bilingual call center. His story is one of embracing individuality, with a healthy dose of risk-taking, as he lays bare the trials and triumphs of building a business anchored in empathy and the genuine acknowledgment of his team's dedication.
In our dialogue, Blank unveils the crucial role of interpersonal relationships in business development and the art of fostering a customer service ethos that prizes personalized interactions over rote transactions. His approach to leadership—judging performance over a season and embedding 30-second checkpoints in conversations—reveals a philosophy that sees beyond the numbers to the people and passion that drives enduring success.
Blank discusses his philosophy of workplace dynamics, emphasizing the symbiosis of discipline and understanding in nurturing a growth-centric environment. He underscores the enduring value of human engagement in an age where automation often overshadows the personal touch.
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Make More with Matt Heslin
Explore strategies to thrive financially, build legacy, and enhance life experiences.
Listen on: Apple Podcasts Spotify
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When life threw curveballs at Michael Allison, he didn't just dodge; he caught them and threw them right back. Join us as the CEO of The Adversity Academy recounts a life marked by sheer resilience, from the sun-baked streets of Jamaica to the top tier of entrepreneurship. His candid narrative isn't just about the hardships but how they forged his path to greatness. Allison takes us through the highs and lows, from an ill-fated football career to his transformative military service and the mental health battles that ensued. His transition to civilian life was no walk in the park, marked by a taxing government job, personal struggles, and a divorce that set the stage for a self-improvement odyssey.
This episode is more than Allison's story—it's a master class in turning trials into triumphs. He opens up about the intensive treatment programs for PTSD and survivor's guilt that changed his life and how finding the right support system is like discovering a new superpower. From university presidents to the person next door, Allison's clientele share a common thread: the hunger for transformation. In this interview, he delves into the importance of empathy in the workplace, how to support colleagues in silent struggles, and how breaking free from limiting beliefs can unleash potential you never knew you had.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Picture your business's voice echoing with unmistakable clarity across the digital expanse—this is the power of consistency in marketing thatKate McQuade, Senior Director of Marketing at P360, unpacks in the latest Dead Pixels Society podcast conversation with Gary Pageau. With her extensive background, McQuade illustrates why a solid, unified brand message is more than just a good idea; it's a fundamental pillar in carving out a memorable identity in the tech and healthcare sectors. She unravels the basics of marketing, where the durability of your brand's core message intertwines with the threads of creative campaigns that keep your audience captivated when introducing technological innovations.
McQuade reveals the metrics that pave the road to success, from the tangible terrain of sales figures to the abstract vistas of social media engagement.
The discussion doesn't end at strategy—it continues into the very nexus of marketing operations: data management. She shares insights on CRM systems and integrated POS solutions that make sense of customer trends with the ease of a seasoned sailor charting familiar waters. McQuade also touches on the generational mosaic of consumer behavior, urging an adaptive approach to messaging that resonates whether your audience is loyal Boomers or trendsetting Gen Z.
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ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society sits down with JF Maion, the entrepreneurial mind behind the family-owned PhotoDeck. Learn firsthand about the company's transformative leap from a stock photography niche to a sanctuary for photographers. PhotoDeck has carved out a unique space in the world of photography, offering everything from proofing galleries to robust e-commerce capabilities. Maion details the deliberate choices made to allow photographers to maintain full control and reap the full rewards of their sales, through a commission-free model that's as refreshing as it is rewarding.
Discover the core values steering this European family business: autonomy, transparency, and an unyielding commitment to customer satisfaction.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Unlock the mysteries of marketing's impact on business success as Gee Ranasinha, CEO of Kexino, takes us on a revealing expedition into the heart of digital transformation and strategic branding. The conversation with Gary Pageau of the Dead Pixels Society travels from the early days of digital photography to the intricacies of crafting marketing strategies that resonate with consumers and outshine the competition.
Reflecting on his 16 years of early digital photography experience, Ranasinha enlightens us on the perils and pitfalls businesses encounter when navigating marketing waters without a seasoned guide. He examines the nuances of brand perception, the vital role of strategic insight, and the powerful synergy between marketing and sales—distilling the essence of what drives a business forward.
Step behind the curtain of marketing and strategy, where Ranasinha confronts the skepticism of C-suite executives and the tension between logic and creativity. Learn how the blend of art and science in marketing can be the difference between noise and signal in an oversaturated market. As they traverse the evolving landscape of advertising technology and AI, Pageau and Ranasinha dissect the relationship dynamics between marketing and sales, emphasizing the significance of maintaining their distinct roles for the benefit of long-term strategic goals.
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ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Make More with Matt Heslin
Explore strategies to thrive financially, build legacy, and enhance life experiences.
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Discover the transformative journey of IMG.LY's Eray Basar as we traverse the landscape of tech innovation and product development. In this candid conversation with Gary Pageau of the Dead Pixels Society, Basar shares the highs and lows of starting a tech-focused agency that launched a popular Twitter photo service and the subsequent pivot to a product development powerhouse. He shares IMG.LY's the importance of adaptable business models, the advantages of an agency's perspective in product creation, and the art of learning from your audience to spearhead product innovation.
Venture into the complex world of tech licensing, Basar decodes the intricacies of monetization and the delicate art of pricing pioneering technologies. The discussion navigates the challenges of the printing industry, adapting marketing strategies to the unique visual languages of different social platforms, and considering the future impacts of artificial intelligence on the field.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Have you ever found yourself at a career crossroads, yearning for creative liberation and the thrill of entrepreneurship? Drew Donaldson, founder of GroHaus, joins Gary Pageau of the Dead Pixels Society to share his transformation from a film and television graduate to a marketing maven. Donaldson transports us through inspirations drawn from his parents' business savvy, and how a mix of resilience, strategic thinking, and a dash of serendipity allowed him to cultivate a flourishing marketing agency amidst the chaos of a global pandemic.
Donaldson provides an insider's look at the delicate dance between maintaining creative gusto and the practicalities of delivering standout marketing services. He dissects the nuances of small business marketing, from the allocation of budgets to embracing technological advancements, all while keeping the human touch at the forefront—think Ace Hardware's neighborly charm versus the big-box detachment.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
There are moments when life throws a curveball that ignites a spark within us, reshaping our future in ways we never expected. Rachel Arbuckle is no stranger to such pivotal moments. On the podcast today, she recounts a harrowing experience that nearly cost her family's photographic legacy to fire, prompting her to start 2000 Paces Photo Organizing. She transitions from the structured corporate world to the entrepreneurial realm of photo preservation.
Arbuckle walks us through the expansive growth from a cozy home office to a dynamic 1,400-square-foot workspace. and how the Photo Managers community became instrumental to her business. Looking ahead, Arbuckle delves into the intricacies of non-proprietary storage solutions, the ethical use of AI, and the increasing demand for services that help manage the digital deluge of customer photo collections.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Venture with us into the future of work as visionary CEO Kyle Mau of Hire-UA.com sits down with Gary Pageau of the Dead Pixels Society to recount his transition from a Californian computer systems engineer to an entrepreneur in Eastern Europe. Tap into Mau's story as he navigates from the corporate world to found a remote work company based in Ukraine. His story is a testament to the versatility of remote work, the wisdom of building a stable, dedicated workforce, and its pivotal role in enhancing operations and refining customer service.
As Mau makes the case for remote employment, Ukraine emerges as a focal point, teeming with a young, self-reliant generation. Discover the unique advantages and challenges of managing a business amid political disruption, and the strategic measures taken to ensure remote employee welfare. Mau also discusses the implications of AI and automation—will they supplant human creativity and service, or can a harmonious balance be struck? Mau's involvement in recruitment and the growing reliance on Eastern Europe remote teams underscores a dynamic in the employment sector.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Unlock the secrets of SEO mastery with the guidance of Jesse Ringer, the founder of Method and Metric, based in British Columbia. This episode navigates the world of search engine optimization (SEO), with Ringer sharing his strategies that transform everyday websites into powerful customer magnets. He confront the outdated practices that plague the internet, like the keyword stuffing, and charts a course towards content that's not just rich in relevance, but that resonates with the core of your target audience.
In this conversation, Ringer tackles the tough questions: How does bounce rate influence your website's story? What does the shift in Google's algorithmic gaze mean for your online presence? With Ringer's insights, you'll emerge equipped to interpret analytics like a seasoned seer and craft an online narrative that not only captivates but converts. This is the blueprint for building a highway of organic traffic.
For a free competitor audit, click here.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
In this episode of the Dead Pixels Society podcast, Mike Vanelli, creative director of Envy Creative illuminates the rapid evolution of the video marketing industry. Vanelli shares the trends and techniques for anyone looking to reach their audience on social platforms like TikTok and Instagram with videos that pack a punch in way less time than your morning coffee run. Vanelli brings his Los Angeles expertise straight to our conversation, revealing the magic behind Envy Creative's full-spectrum production capabilities: scriptwriting, ready-to-shoot standing sets, and a troupe of actors who can bring any message to life.
Host Gary Pageau and Vanelli discuss the common hurdles small businesses face and spin them into opportunities, showing how to slice and dice longer videos into engaging morsels that keep your brand at the forefront. Step away from the noise of raw, user-generated content and into the realm of polished yet punchy advertising pieces that blend professionalism with entertainment. Join us for a deep dive into the creative and technological forces shaping video marketing today, offering practical advice and thought-provoking strategies to ensure your content not only turns heads but turns profits too.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Join us on a visual odyssey with Andy Marcus, the president of multigenerational NYC studio Fred Marcus Studio and president of the International Photographic Council (IPC). In a heartfelt recount of his family's history, Marcus unveils poignant chapters from his father's flight from Germany to the establishment of a legendary photography business serving high-profile clients. The Fred Marcus legacy, steeped in rich tradition and continued by Andy's son, Brian, exemplifies the art of capturing life's grandest moments.
Marcus also serves as the president of the IPC, with the mission of fostering unity and recognition in the photographic community. Hear about the IPC's dedication to nurturing the future of photography through selective scholarships, and how enthusiasts can become part of this vibrant community. With a spotlight on the upcoming IPC luncheon, Marcus highlights the unique opportunity for networking and engagement—essential for those with a passion for the photography industry.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ever felt like you were meant for something different than the path you initially chose? Emma Alexandersure did. She joins Gary Pageauof the Dead Pixels Society as the co-founder of Wisern and Mother Bran, to share her serendipitous transition from behind the lens to the logistics of the photography industry. She recounts the pivotal moments that led her away from the camera and toward her true calling in production and strategic planning. This isn't your ordinary story about photography; it's a narrative of self-discovery and the hard-earned triumphs in the art of business and creativity.
Alexander illustrates how embracing core values can be the beacon for navigating the tumultuous seas of the industry, especially for those championing underrepresented artists. And if you're struggling with the solitary nature of creativity or finding confidence in your pricing, Alexander's insights will be invaluable. Join us for a candid conversation filled with strategies for success, from finessing your five P's to steering through client management with grace—and prepare to be empowered on your journey to professional and artistic fulfillment.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
ImageQuix, a leading provider of software solutions for professional photographers, recently announced the acquisition of Fotomerchant, one of the most respected end-to-end workflow solutions for high-volume studios. In this special group interview episode, Gary Pageau of the Dead Pixels Society talks with Tim McCain, president, of ImageQuix; Elmar Platzer, CEO and co-founder, of Fotomerchant, and Derek Clapham, CTO and co-founder, of Fotomerchant, about what this combination means for the industry, for the companies and their customers.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Join the celebration as we hit 150 episodes! This time, Gary Pageau talks with long-time Dead Pixels Society member Andrew Laffoon, CEO and co-founder of Mixbook. Listen to the story of Mixbook's transformation from a simple yearbook concept to a pioneering force in photobook storytelling. Laffoon shares the story of how the company continually adapted to the seismic shifts in photo printing technology, from the boom of the mid-2000s to today's cutting-edge AI, all while responding to the creative needs and desires of their customers.
Uncover the secret sauce of Mixbook's success: A combination of a robust bootstrapping culture and a deep understanding of consumer needs. Laffoon sheds light on the strategic establishment of an Eastern European engineering hub, the underappreciated role of company culture, and the gritty determination that fuelled Mixbook's growth while maintaining a lean investment strategy. Then, he shares the nitty-gritty of AI's role in curating customer experiences that resonate with authenticity and personal storytelling, and how Mixbook is navigating the delicate balance between technological advancement and user agency. If you're fascinated by the confluence of AI, creativity, and the personalized future of print media, this is one episode you won't want to miss.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Unlock the secrets to maximize the impact of Google Ads with insights from Dimitri Smirnov, CEO of Big Life Marketing. In this interview with Gary Pageau of the Dead Pixels Society, Smirnov reveals how to make each ad dollar work harder, and why your business should leverage Google's extensive reach, especially in the photo imaging industry.
Venture deeper into digital marketing as he explores the nuances of advertising across Facebook, Google, and YouTube. Discover the distinct customer mindsets unique to each platform and how to navigate Google's mysterious algorithm updates that can make or break ad performance. Smirnov illuminates the process of repurposing content and the indispensable art of A/B testing—fine-tuning every element of your campaign from snappy headlines to compelling calls to action—to ensure your advertisements aren't just seen but truly engage and convert.
Rounding out the discussion, Smirnov challenges the traditional confines of advertising budgets, by advocating for a nimble, data-driven mindset that can propel small businesses. He shares insights from his affiliate marketing practice, emphasizing how small enterprises can outpace their larger counterparts with agility and quick decision-making.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Imagine transforming a clutter of dusty old family films into a sleek, modern viewing experience. Robert Marks, CEO of Projector, explains the compelling reason behind this new digital video service in this interview with Gary Pageau of the Dead Pixels Society. Marks' entrepreneurial spark ignited from a personal need to easily access and enjoy his own family's cherished visual memories, leading to the creation of a unique platform that's been called 'Netflix for your home movies.'
This episode unpacks the nuts and bolts of Projector's annual subscription model and its standout feature: Turning photo albums into cinematic slideshows right on a TV screen. The conversation leads us through the user-friendly design and Marks' vision for a future where our personal histories are as streamable as our favorite shows.
Lastly, Marks gives us a behind-the-scenes tour of how Projector's growth was propelled by affiliate marketing, rather than costly advertising. He shares insights on forging fruitful partnerships, such as those with The Photo Managers and IPI Photo, which helped garner an enthusiastic early adopter community. The discussion reveals the strength in leveraging established networks and the low-overhead, high-reward business model that's setting Projector apart in the digital legacy space.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Make More with Matt Heslin
Explore strategies to thrive financially, build legacy, and enhance life experiences.
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
Start for FREE
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Learn more about the intersection of photo printing and direct-response advertising as Gary Pageau of the Dead Pixels Society as he interviews Bill Testa, the mastermind behind the new free photo-printing app, Frintz. Moving away from his three-decade tenure in the printing industry, Testa has crafted an innovative platform where free, high-quality photos meet targeted advertising. Frintz is a fresh approach to consumer engagement and brand connection. In this episode, we explore how Frints utilizes demographic and geographic insights to curate personalized advertisements without encroaching on user privacy.
Testa is transforming print advertising with his platform bringing major brands into the fold and demonstrating how QR codes and a revenue-sharing model can create a symbiotic ecosystem for all involved. By appealing to a demographic that's grown distant from physical prints, Frintz is re-establishing the value of the tangible in a digital world.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Prepare to unlock the mysteries of transforming a passion for photography into a thriving business with guest Dave Herring. In this interview with Gary Pageau of the Dead Pixels Society, Herring unfolds his narrative, detailing his pivot from nonprofit pursuits to the bustling freelance photography scene. He shares the mechanics of establishing a photography business, the art of diversifying one's creative portfolio, and the dance of forging partnerships with tourism boards for travel photography. Herring's tale isn't just about the perfect shot; it's a masterclass in the subtle blend of still and video, propelled by innovative tools that cater to the hybrid demands of today's visual storytelling.
Herring discusses the mind of a creator, where structure begets freedom, guided by the wisdom found in the classic book "The E-Myth Revisited." In this interview, he shares insights into evading the snares of creative burnout, drawing on the profound teachings of thought leaders like Patrick Lencioni and Dr. Henry Cloud. Moreso, witness the transformative power of local creative communities, particularly within the flourishing hubs of the Bay Area and Silicon Valley, as they serve as the incubators of innovation and communal inspiration for artists and entrepreneurs alike.
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ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
In this episode of the Dead Pixels Society podcast, Gary Pageau talks again withKeith Barraclough,CTO and CPO of Zenfolio, a comprehensive business solution tailored for photographers, complete with beautiful galleries, CRM, and campaign management capabilities. Barraclough describes Zenfolio's pivotal role of mobile-first design and how AI is revolutionizing workflows for photographers.
Barraclough describes the company solutions AI brings, from showcasing mobile device products to providing relevant examples for users. Barraclough advocates that all the advancements have privacy as a top priority, and photographers can even tailor multiple versions of their sites for different seasons or markets.
Barraclough explains the image processing process on the photographer's machine before uploading to the service, ensuring privacy and protection. He discusses the balance between authenticity and manipulation in the age of AI, the increasing demand for branding in portrait photography, and the changing dynamics between photographers and consumers due to social media.
Energize your sales with Shareme.chat, the proven texting platform.
ShareMe.Chat
ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!
Mediaclip
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Get ready to dive into the murky waters of cybersecurity with our guest, Matthew Wolfe, director of Cybersecurity Operations at Impero Software Solutions. Ever wonder what information is under threat in the photo/imaging industry? Ever consider the ramifications of mishandling sensitive data? Wolfe unveils the significant role of human error in data breaches and emphasizes the value of cybersecurity awareness in preventing attacks, particularly through email phishing scams. We also discuss the devastating effects of compromised server security, using the Los Angeles Unified School District hack as a chilling case study.
In the second part of the discussion with Gary Pageau of the Dead Pixels Society, Wolfe delves into the chilling realities of ransomware, remote access Trojans, and the importance of email security gateways. Through the discussion, he highlights the urgent need for school photography companies to protect children's personal information and provide insights into the alarming value of social security numbers on the dark web. Learn how to navigate the perilous path of cybersecurity and shield your business from these hidden threats.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Get ready to uncover the transformative journey of WCD as it expands with Curavate, a personalized print fulfillment venture. Our guest, Lindsay Duprey, COO of WCD, discusses with Gary Pageau of the Dead Pixels Society the tale of this evolution that expands from a film and digital lab to a full-fledged print powerhouse. Duprey shares the unique customer-focused approach that WCD has adopted and highlights how they've co-created solutions with clients, enhancing their customer service experience.
Duprey explores the creation of Curavate, an internal startup within the longstanding family-owned WCD, focusing on the wall decor market. Duprey deciphers the nuances of the branding process, the potential of tapping into the US market, and the wide range of products Curavate offers. Lastly, we delve into the brand's marketing and pricing strategy, shedding light on its playful persona, the challenges of pricing, and its aim to provide value while maintaining a mid to higher-end positioning.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Are you ready to challenge the status quo and dare to be different in business? Gary Pageau of the Dead Pixels Society sits down with Roy Osing, a seasoned entrepreneur who's trailblazed his way through the Canadian telecom industry, establishing a multi-billion dollar company from scratch over the span of 40 years. Osing's mantra - "be different or be dead" - has been the backbone of his audacious journey, driving him to constantly innovate, creating ripples of value for his customers, and making a name for himself in an aggressively competitive market.
Osing dissects the magic of differentiation through customer experiences. It's not just about selling products, but about offering an experience that customers can't resist while ensuring that you're the only game in town offering it. This discussion is peppered with personal encounters of working with small companies, outlining the significance of differentiation, and the power of prioritizing the customer experience above all else.
Osing also dives into the world of audacious leadership and its role in shaping business strategy. He shares the story of assisting a boat-selling company in crafting a unique statement centered on the desires of its customers. He also touches upon the concept of leadership by serving, and how this seemingly simple idea can pave the way to success in business.
For more information about Osing's work and to join in the conversation, visit https://www.bedifferentorbedead.com/
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
What if you could ignite the fire of transformation within your team and yourself? In our latest episode, Gary Pageau of the Dead Pixels Society is joined by Dave Albin, America's leading FireWalk instructor, who’s spent his career doing just that. Albin recounts his journey from sobriety to self-discovery, sharing fascinating insights from his experiences in the security and limousine industry, and his pivotal experience at a Tony Robbins seminar that led him to the path of FireWalking.
In this conversation, Albin shares how he became the captain of Tony Robbins' FireWalk team, and how his military background and security experience opened doors to subcontracting opportunities for Tony Robbins. He uncovers the transformative impact of FireWalking at corporate events, such as those at Google, and the power of reflexology as a means to understand our bodies better. Albin's story is a testament to the transformative potential of personal development and the impact it can have on both individuals and teams.
Finally, we delve into how transformative experiences like FireWalking can be a valuable tool for entrepreneurs looking to invest in their teams. Albin shares innovative strategies beyond FireWalking, such as rebar bending, the arrow break, and board breaking, demonstrating how these experiences can foster stronger relationships and teams. We also discuss how reflexology and other therapies can be employed to further understand our bodies and enhance team dynamics. Don't miss this episode packed with valuable insights and strategies to ignite personal and team transformation.
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Make More with Matt Heslin
Explore strategies to thrive financially, build legacy, and enhance life experiences.
Listen on: Apple Podcasts Spotify
Mediaclip
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
What if the strategy for eliminating waste and enhancing efficiency from the corporate world could be applied to magic? Join us for a spellbinding conversation with Stuart MacDonald, a one-of-a-kind magician turned entrepreneur who dared to do just that. MacDonald, whose career spans from touring as a magician to running a haunted house, to entering the corporate world and filming a documentary, shares his journey of triumphs and lessons learned.
In the labyrinth of creating a magic act, LEAN principles, time management, and inventory management become crucial aspects of the process. Imagine a thousand-part act that needs to be assembled and disassembled efficiently. That's exactly what MacDonald did, and his dedication to perfecting his craft landed him a coveted spot on Penn and Teller's "Fool Us," while also pushing him into the top 10 at the World Magic tournament. Relive MacDonald's inspiring journey of overcoming challenges, the importance of refining his act, and how his victory opened doors to success.. This episode is an enchanting blend of magic, entrepreneurship, and the sheer power of resilience and innovation.
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Make More with Matt Heslin
Explore strategies to thrive financially, build legacy, and enhance life experiences.
Listen on: Apple Podcasts Spotify
Mediaclip
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ever wondered how someone bounces back from failed startups to buy a three-decade-old establishment for merely a quid? Buckle up for a captivating journey with our guest, Adrian Knight, a seasoned business acquisition specialist, who did exactly that. Listen to Knight's absorbing narrative as he takes us through his journey of business acquisitions, the art of negotiation, and cultivating successful relationships.
This episode unlocks the secrets of business acquisition, as Knight candidly shares his strategies for understanding seller motivations and ensuring their peace of mind. Learn about Knight's unique approach to negotiation and the importance of maintaining relationships beyond transactions. Benefit from his valuable insights on knowledge transfer, assessing business value, and identifying potential acquisitions. Whether you're an aspiring entrepreneur or an established business professional, this episode is guaranteed to provide you with useful insights, and maybe even inspire you to embark on your business acquisition journey.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ever wondered how visual storytelling can capture your audience's attention in an impactful way? Caroline Petersen, the creative force behind Gallery Design Studio and eShelf, joins Gary Pageau of the Dead Pixels Society to demonstrate the intricacies of this form of marketing. She delves into the power of visual storytelling - a captivating sequence of events that can connect with customers both emotionally and informatively. Filled with real-life examples, Petersen's insights help us understand the significance of maintaining consistency across platforms and how case studies can effectively kick-start your storytelling journey.
Moving forward, we explore the exciting world of AI in creative marketing. Uncover how artificial intelligence can streamline your processes, generate innovative ideas, and elevate your digital campaigns. While infographics can be a great tool, they come with their own set of challenges. We'll guide you on how to leverage them effectively and measure the success of your digital campaigns. Petersen also introduces eShelf, a digital asset management solution designed to streamline creative operations.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Are you ready to supercharge your small or medium-sized business strategy? Kerry-Ann Powell, a business strategy maven with two decades of experience, joins Gary Pageau of the Dead Pixels Society to share her wealth of knowledge. Armed with a background in fundraising, law, lobbying, and more, Powell casts a spotlight on the strategic process for small and medium-sized businesses.
In this interview, she digs deep into the necessity of having an operating system in place and breaking down your strategy into achievable goals. Powell's expertise shows how to secure approval at lower levels to ensure correct implementation and the importance of daily progress tracking.
As an example of the importance of the role of leadership and tracking metrics in bringing a strategic plan to life, Powell describes the crisis faced by Boeing. She also divulges the tools and software systems that can help you track progress and hold everyone accountable. Powell dives into the significance of fostering a sense of ownership among employees and lighting the fire within them to achieve success.
Learn more at The 8 True Culprits That Are Causing Chaos in Your Business at this link.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talks with David Van Beekum, the brain behind Tweva, a social TV network designed for small businesses. Imagine your local bulletin board transforming into a digital haven where businesses and influencers collaborate to showcase hyper-local content. That's what Tweva brings to the table. Van Beekumnavigates us through this concept, highlighting how it breaks down traditional advertising barriers and connects small businesses to their customers in unique and engaging ways.
On the journey of exploring the power of social TV, Van Beekum shares his insights on how small business owners can wield the power of different platforms and influencers to their advantage. He talks about the shift from conventional ads to infotainment - a blend of information and entertainment, and how digital technology facilitates the path to wider audiences. This episode is a roadmap for small businesses stepping into a new era of content creation and audience engagement. Stay tuned for this riveting conversation that unravels the potential of social TV for small businesses.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ever thought about the art of successful sales and recruiting? Join Gary Pageau of the Dead Pixels Society in this conversation with Peter Cotton, the brain behind Best Sales Talent in Massachusetts. We'll explore Cotton's incredible career progression, starting from selling greeting cards as a child to being a part of a Fortune 500 company. We cover the golden era of the photofinishing industry and understand how it led to Cotton's transition into sales recruitment. Hear first-hand expert commentary on how the current job market is leaning towards candidates, and why the idea of a sales career is catching the fancy of the younger generation.
Cotton shares essential interviewing techniques for employers. He discusses the importance of a detailed job description, the pitfalls of personality-based hiring decisions, and the drawbacks of DIY recruitment processes. Gain insights into the anatomy of a successful salesperson and find out why most upper-level job opportunities aren't listed anywhere. Tune in to our enlightening conversation with Peter Cotton, as he offers invaluable insights into sales recruitment and the ever-evolving job market
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ever wonder how you can take your business from good to great? In this week's episode, Gary Pageau of the Dead Pixels Society is joined by Beate Chelette. She shares her remarkable journey from Elle Magazine photo editor to distinguished business owner. Listen as Chelette explains how she skillfully navigated the changing landscape of the photography market, identifying early signs of commoditization and adapting her business strategy accordingly. Today, she is also the host of the Business Growth Architect podcast.
Chelette offers us a first-hand account of her transition to business ownership, and the challenges she encountered along the way. Among these were the inherent issues with subscription models that led to copyright disputes and the complexities of selling her business. She enlightens us with her negotiations with industry giants like Corbis and Jupiter Images.
She also discusses the crucial task of aligning offerings with market needs. With real-life examples from my own journey of rebranding and retooling my program, Airtide Avatar, we discuss the importance of understanding the customer's mindset. Plus, we dive into creative marketing strategies and how to position your products to create valuable moments for customers.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ready for more insights on the cutting-edge of the volume-photography industry? Join Gary Pageau of the Dead Pixels Society for a candid discussion with Benedikt Greifenhofer, CEO of GotPhoto, where he shares the fresh news of GotPhoto's latest business move: the acquisition of Next Gen Photo Solutions. The acquisition of Next Gen allows for seamless integration of their services through GotPhoto, plus the company plans to invest in the current Next Gen system to help create an elevated service, providing the photographer with better offerings
Greifenhofer also discusses the strategic advantage of embracing AI and digitization in the photography industry. In the second segment, he discusses how this digital transformation has lowered barriers to entry and increased profitability for photographers. He also discusses the significant impact of COVID-19, examining how companies have adapted to a more digital-focused environment to meet evolving customer expectations.
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Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
International Photographic Council (IPC)
IPC members are part of a worldwide network of businesses and industry professionals.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ever wonder how the masters of finance manage to retire not once, but twice? Our guest today, Chris Miles, a financial expert from Utah, will not only answer that question but will also walk you through his journey from being a college dropout to a successful entrepreneur. Miles pulls back the curtain on the world of passive real estate investing, revealing how he found financial freedom and how you can do the same.
We dive into the heart of Miles' strategies, exploring how to maximize business profits and convert them into stable, predictable passive income. He lays bare the power of leveraging money to create additional income streams and offers sage advice on navigating through complex financial concepts like 401K and IRA plans, stock markets, and property equity. From the world of real estate investing, we hear Miles' views on potential pitfalls and how to avoid them, as well as his insights on effective property management and investment options that yield a high return.
In the final segment, we discuss the importance of diversifying passive investments and understanding ROI. Miles underscores the necessity of diversifying income streams, even your emergency funds, and encourages listeners to explore avenues like oil and gas investments.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
International Photographic Council (IPC)
IPC members are part of a worldwide network of businesses and industry professionals.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Want to unravel the mysteries of Generative AI and its impact on the imaging industry? In this episode of the Dead Pixels Society podcast, Gary Pageau interviews expert, Hans Hartman, the chairman of Visual1st. Discover the transformative difference between Generative AI and traditional AI, and how AI can generate media from simple prompts.
Hartman also ventures into the complex arena of digital rights in AI-generated images and a hard look at the ethical dimensions surrounding AI-generated images and the legislative and industry efforts to counterbalance the possible negatives of this groundbreaking technology.
Hartman also offers a preview of the upcoming Visual1st Conference. Listen in as Hartman provides a brief overview of the program, including a dual keynote by him and Alexis Gerard, a pioneer in digital imaging, covering "Profiting from major technology transformation - How about AI?" He also describes fireside chat sessions featuring industry leaders such as John Fisher, head of engineering for Google Photos, Ilka Demir from Intel's Trusted Media Group, and Tim McCain of PhotoLynx/ImageQuix. The conference promises to be a rich feast for anyone interested in the imaging industry.
Mediaclip
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
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Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
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Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talks with Alicia Butler Pierre, the founder, and CEO of Equilibria, Inc., about operational excellence. The conversation revolves around the critical role of operational excellence in business expansion, sharing her company's unique approach to tackling issues like high turnover, audits, and escalating customer complaints using the Lean Six Sigma framework.
The discussion moves beyond just identifying problems, delving into the intricate balance between sales and operations. How can organizations ensure they deliver on their promises without compromising their operations? Alicia shares her insights. Additionally, we explore the necessity of possessing a robust business continuity plan and a disaster recovery tool. This conversation covers scenarios from dealing with supply chain disruptions to navigating natural disasters or coping with an essential component of your business shutting down. We wrap things up with a sneak peek into Butler Pierre's Smooth Operator Masterclass, a valuable resource for developing effective operational structures.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ever imagined an escape route from your own business? In this episode of the Dead Pixels Society podcast, guest Tracy Gunn of Get Exitable has not only dreamed it, but she also lived it. Gunn was at a point where she was juggling multiple businesses, feeling trapped, and desperately wanting out. And no, her way out was not just shutting down; she reinvented her businesses and made them so appealing that they attracted potential buyers. Listen to Gunn's journey from business revamp to its successful sale.
But, as we all know, selling a business is not easy. It requires strategic planning, organizational skills, and a whole lot of creativity. Gunn shares her insights on how she shifted her focus on building her assets, and her healing process from the hassles of running multiple businesses. She emphasizes the importance of maintaining a positive outlook about your business to potential buyers, even if it feels like the biggest headache in your life.
We also explore the often overlooked aspects of selling a business - what do the buyers really look for? Are there any underappreciated factors that can make a business more appealing? Gunn shares her thoughts on these questions and more, including possible alternatives to selling, like mentoring a successor or taking a year off to enjoy the business before passing the baton.
Mediaclip
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society explores the inspiring journey of Jim Pridemore, co-director of Spectrum Studios, a non-profit organization making a significant impact in the lives of young adults on the autism spectrum. This episode reveals the mission behind Spectrum Studios, its unique business model, and how the business is creating employment and personal development opportunities for those who have aged out of high school. You'll learn about the various revenue streams they've established, including a digital photo lab and movie digitization services, all while providing essential skills and training for their team.
Get ready to be moved by the transformational experiences of Karen and Jim, and their journey with Spectrum Studios. Jim Pridemore speaks candidly about the game-changing experience at the IPI conference in Las Vegas and how it led them to introduce new services, like film and video archiving, which is now their primary revenue source. This episode is a valuable source of insights about integrating individuals on the autism spectrum into the workplace, emphasizing the importance of education and understanding. Listen and be inspired by our guests' dedication to making a difference and driving positive change in the lives of those on the autism spectrum.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ready to streamline your marketing and avoid shiny distractions? Our guest, Sarah Nay, COO of Duct Tape Marketing and founder of Spark Lab Consulting, shares her knowledge, adding layers of insight on how to make your small business marketing more effective, with Gary Pageau of the Dead Pixels Society. Nay takes us through the history of Duct Tape Marketing, their systematic approach, and the Marketing Hourglass concept that helps guide your customers on their journey. She drives home the importance of understanding your target audience and resonating with their needs while underlining the need to focus your marketing efforts for maximum impact.
Ever wondered how to measure ROI when exploring digital content and marketing? Nay provides enlightening insights into this aspect, exploring different avenues available to small businesses from hiring an in-house marketer to outsourcing a fractional CMO. We also delve into the customer journey, the art of tactfully building a referral base, and ensuring a great experience for your customers every step of the way. Nay emphasizes the necessity of having a well-run business foundation for your marketing to be fruitful.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
If you've ever pondered the meeting point of artificial intelligence and human creativity, this podcast episode is a feast for your thoughts. Gary Pageau of the Dead Pixels Society is joined by Manuj Aggarwal, the inspiring founder of TetraNoodle Technologies, whose journey from a small Indian town to the forefront of Canadian tech entrepreneurship is remarkable. Aggarwal’s fascination with computers and technology, his work helping companies evolve their tech presence, and his passion for AI come alive as he deciphers AI's capabilities.
Aggarwal presents a compelling vision of AI as a disruptive force with applications that could reshape entire industries. He adds a personal touch to the discussion, including his experiences and insights into the potential for a marketplace for AI-generated artworks.
The conversation takes a meditative turn as we explore the convergence of AI with fields like healthcare, logistics, and real estate. Aggarwal reveals how AI can supplement human understanding and decision-making, offering a unique perspective on how meditation can help us better grasp our thought patterns. Spoiler alert: the parallels between AI and meditation are fascinating! In a finale, we delve into how AI can help us ask better questions, tell better stories, and even build better relationships.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ready to uncover the journey from film to digital photography? In this episode, Gary Pageau of the Dead Pixels Society talks with four former Eastman Kodak Co. executives - Ben Gibson, Bill Jackson, Mike McDougall, and Craig McGowan - who were there on the front lines of early consumer digital imaging.
In this conversation, our very first panel discussion traverses the winding path from film to digital, dissecting the trials and triumphs that marked this monumental shift. The panel describes the challenges faced by the evolution of Kodak's business units and the challenges they faced. The panel elaborates on Kodak's entry into consumer electronics and its strategic partnerships with Japanese manufacturers.
Finally,
Listen Now: AntiFragile Entrepreneurship
Get insider access to mastermind-level conversations from top entrepreneurs about failure.
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Vantage Point: Driving Success in the Australian Market
We sit down with CEOs and top business personalities to discuss their journey to...
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ever wonder how content marketing could change the game for your business? The Dead Pixels Society is fortunate to chat with Rai Hyde Cornell, the CEO and senior copywriter for Cornell Content Marketing. Cornell shares her journey into content marketing and the difference it holds against traditional advertising. She shares that content marketing isn’t just about pushing a product or service; it's about supplying your audience with crucial information to aid them in making the best decisions, creating a bond of trust, and fostering a long-lasting relationship.
This episode is a treasure trove of actionable insights. Cornell unravels the secret to building a productive content marketing strategy, underlining the necessity of understanding the audience, the business, and the unique connection between them. We also explore the power of SEO and keywords in boosting your content's visibility.
Cornell connects the dots between content marketing and email marketing, illustrating the significance of taking a “snapshot” of website traffic and lead numbers to drive return on investment. We explore the magic of content upgrades and lead magnets and how email marketing can be used to send updates and offers to your target audience.
Socially Unacceptable
The marketing podcast that celebrates work mishaps and delivers lessons in your lunchbreak
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Imagine being a high school student with a simple passion for photography, only to discover that this passion could become your business. That's exactly what happened to our guest, Noah Hutton, the creative behind NTH Productions. As he takes us on his journey, we learn about his transition from a typical nine-to-five job seeker to a confident entrepreneur. His story is one of tenacity, adaptability, and a willingness to face challenges head-on.
Hutton's foray into real estate photography proved to be a game changer, opening up opportunities for video work. We chat about how equipment like the Sony a7 III camera and Zhiyun Crane 3s gimbal has played a vital role in his work. Plus, he gives us a glimpse into his strategy of incorporating community elements into his videos. We also discuss the practicalities of business, such as Noah's FAA 's Small UAS Rule (Part 107) certification, which allows him to use drone technology for business purposes.
Then, Hutton touches on the importance of building long-term relationships and making calculated decisions for business growth. He shares his plans of focusing more on the business development side of his work and hiring a creative director to take over the creative tasks.
Socially Unacceptable
The marketing podcast that celebrates work mishaps and delivers lessons in your lunchbreak
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Step into the world of top-notch photographic printing with Jan-Ole Schmidt from the award-winning European photo lab, WhiteWall, as he pulls back the curtain on the company's evolution, from its humble beginnings to an international operation delivering gallery-grade images to more than 50 countries. Schmidt tells Gary Pageau of the Dead Pixels Society how White Wall has maintained the essence of a photo lab, blending traditional silver halide printing with Ultra HD prints, and their unique collaboration with LUMAS enables the offering of limited editions at affordable prices, without sacrificing quality.
Then, Schmidt breaks down Whitewall's multi-channel approach. Hear how they utilize physical stores, galleries, and sample sets to replicate the in-person experience for their customers and the swift delivery process all the way from Germany. He shares his insights on the importance of physical photos in this digital era.
25 Minutes of Unfinished Business, hosted by Alex Brayshaw
The reason I’ve created Unfinished Business is because I’m passionate about business...
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
What if the key to improving your business, your team, and even your personal relationships was as simple as listening? This week, Gary Pageau of the Dead Pixels Society sits down with Adi Segal, CEO of Hapi, whose roots in emergency medical service taught him the transformative power of active listening. Segal shares his insights on how tuning in to understand, rather than merely respond, can revolutionize the workplace, boosting company culture and elevating employee retention and recruitment rates.
Segall illustrates the game-changing potential of listening for success. Join us in this enlightening exploration of how learning to listen can be the linchpin in growing stronger relationships, cohesive teams, and thriving businesses.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
What if you could turn your passion for youth sports photography into a thriving business? Join Gary Pageau of the Dead Pixels Society for an enlightening conversation with Haim Ariav, founder and CEO of Glossy Finish and co-founder of GFcrew, as he shares his journey from fashion photographer to youth sports photography mogul. Discover how Ariav's innovative approach to providing photography as a service, rather than a product, has set him apart in a competitive market and allowed him to work with some of the largest youth sports events in the country.
In this episode, we dive into Ariav's fascinating story, from his start in multimedia to the creation of his mobile photo lab and the lessons learned from Lifetouch. We also explore GFcrew and GFcrew/Pro – two powerful platforms designed to help sports photographers grow their businesses. Learn how leveraging these platforms can help you get more clients, boost your profits, and benefit from the coaching and mentorship provided by the Glossy Finish team.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
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Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
What if we told you there's a way to overcome the limiting factors that stunt the growth of many mid-sized businesses? Join Gary Pageau of the Dead Pixels Society in a conversation with Joe Rockey, a business coach, speaker, and the brains behind Elite Business Conversations. Rockey takes us through his journey of starting and working on 15 different businesses, including his Local Football Flavor podcast that brings NFL fan bases closer together.
Discover how effective communication can be the key to unlocking your business's full potential, as Rockey shares strategies for creating a nurturing environment for ideas to be heard and acted upon. We also dive into the essence of crafting an impactful marketing message that piques your customers’ interest and highlights the value of your products and services.
Manufacturing Matters
The Manufacturing Matters podcast aims to get to the heart of automation technology and...
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Ever wondered how to create professional-quality videos without the hassle of human intervention? Join us as Gary Pageau of the Dead Pixels Society explores the world of automated video creation with Neb Savicic, one of the founders of Plainly. Savicic shares the story behind Plainly's birth and how they developed a system for photo studios to generate stunning videos using their existing assets, integrating seamlessly with various eCommerce solutions. We also discuss the impact of the pandemic, leading to widespread acceptance of digital products, and how Plainly identified key markets using SEO techniques.
In this conversation, Savicic reveals the cost structure of partnering with Plainly's platform and the warm reception they received at SPAC earlier this year. We go deeper into how Plainly can collaborate with volume photography companies to produce eye-catching videos quickly and cost-effectively, offering an unparalleled product to clients.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Join Gary Pageau of the Dead Pixels Society for an insightful conversation with Juliana Chyzhova, the Chief Marketing Officer of Skylum, as we explore the evolution of their company and their flagship product, Luminar Neo. Discover how Skylum's dedication to photography apps and cutting-edge AI technology has led to the creation of this powerful and versatile platform. Chyzhova also shares the company's approach to offering both one-time licenses and subscription models, catering to different user preferences.
We also discuss Skylum's expansion into organizing captivating photography expeditions and the challenges of crafting successful photo walks. Chyzhova provides valuable insights into regional differences in the adoption of subscription models and Skylum's commitment to balancing the addition of new features without overwhelming users.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Hosted and produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Brenda DiVincenzo, vice president of member success, at the IPI Member Network. Listen in as we discuss the importance of IPI's networking, education, and marketing programs, and how their forum has supported business owners by providing invaluable tips and ideas. Plus, get a sneak peek into the upcoming IPI event, July 9-13, in Fort Worth, Texas, where members will have the opportunity to network, attend educational sessions, and learn about new market trends and opportunities.
Not only will we explore the exciting change of venue for the IPI event, but we'll also delve into unique cultural experiences such as a networking dinner at the popular Mexican restaurant Joe T. Garcia's, and a private event at Billy Bob's Texas - the largest honky-tonk in the United States. We discuss embracing the culture and charm of Fort Worth and how these memorable experiences will contribute to the growth and learning of attendees.
Finally, we take a deep dive into the Print Refinery licensing model developed by IPI for its members. We will discuss the advantages of co-branding and the personalized assistance provided by IPI's team. Plus, learn how IPI has helped members transition their businesses into a saleable model and how their marketing solutions program assists members in implementing the knowledge gained from the IPI forum and IPIC conference.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Dan Peterson, founder of FlipSwitch Marketing. In this interview, Peterson talks about strategies for small businesses to use social media marketing, tactics to determine the most effective social media platform, and methods to improve search results using social media.
Peterson grew up in central Illinois in an entrepreneurial family. He started his career in management before quitting to tour with a band in the early 2000s. After getting married in 2008, he worked in sales and sales training. He founded FlipSwitch, his digital marketing agency, in 2012.
Get ready to unlock the secrets of small business digital marketing success with our special guest, Dan Peterson, founder of Flip Switch Marketing. His journey from growing up in a family business to becoming an entrepreneur offers valuable insights on how to make an impact in the digital world. We promise that by the end of this episode, you'll have a roadmap to elevate your digital marketing strategies and make your business thrive.
Join us as we uncover how to create engaging content for various social media platforms, such as TikTok and Reels, while also discussing data privacy concerns and how to market effectively despite them. Dan's expertise in reverse engineering audiences to tailor strategies will change the way you approach digital marketing. Additionally, we explore the significance of Google and content marketing, and how AI is shaping the industry.
But that's not all! We'll also dive into the importance of creativity in both digital and real-world marketing, utilizing the power of personal branding, and building a strong business brand to stand out from the competition. Learn from Dan's experience and advice on how to navigate the ever-changing digital landscape while making the most of your marketing efforts. Don't miss this information-packed episode that will set your small business on the path to digital marketing excellence.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Joe Hart, president and CEO, Dale Carnegie and Associates Inc. In this interview, Hart talks about the Dale Carnegie course program, leadership, overcoming fear in business, and resolving conflicts.
Since 1912, Dale Carnegie Training has helped millions of people and businesses around the world improve their performance. In over eighty countries and in more than thirty languages, the company applies Dale Carnegie’s founding principles to inspire individual and organizational transformation, excellence, and success by tapping into each person’s potential.
Hart is also the co-author of the just-released book "Take Command: Find Your Inner Strength, Build Enduring Relationships, and Live the Life You Want " co-authored by Michael Crom, the grandson of Dale Carnegie. Take Command offers powerful tools and time-tested methods to help you live an intentional life by transforming how you approach your thoughts, emotions, relationships, and future.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Mark Comon, Paul’s Photo and Creative Photo Academy, Torrance, Calif. In this interview, Comon talks about being a second-generation camera store owner, building relationships in a community, and using creativity as a Paul’s Photo in Torrance, Calif., which has been an area fixture in since company founder Paul Comon started selling cameras in 1961. Today, the store offers top camera brands and accessories, photo printing, workshops, classes, and events for photographers of all skill levels.
Creative Photo Academy has been a hub for photographic inspiration, learning, creativity, and fun since 1988. The academy offers online classes, workshops, photo walks, day trips, and photo adventures that appeal to photographers of all skill and interest levels. The educators are award-winning, internationally recognized photographers, authors, teachers, lecturers, and more.
The Real Wealth Podcast
How to grow, protect, and understand wealth at any income.
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
Buzzsprout - Let's get your podcast launched!
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked withJeremy Wills, principal analyst, pro displays and imaging, for Futuresource Consulting. In this wide-ranging interview, Wills discusses the growth opportunities for the photo output markets in various European countries, how various regions differ from each other, the shift to mobile apps, and more.
Futuresource Consulting, based in Hertfordshire, United Kingdom, is a market research consulting company providing a range of specialist intelligence reports and ongoing personal debriefs to support with business decision-making. The company delivers fact-based insights and market forecasts on a global scale – advising on strategic positioning, identifying key trends, analyzing competitors, and underpinning major technological developments. All services are tailored to the individual needs of each client to deliver the best possible results, ranging from bespoke custom research and end-user analysis to multi-client subscription services and business intelligence platforms.
The Leadership Enigma
The UK's No.1 ranked Leadership Podcast
Listen on: Apple Podcasts Spotify
What Unites Us
Welcome to “What Unites Us,” a podcast about building businesses meant to last. We’re...
Listen on: Apple Podcasts Spotify
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Audrey Tappan, branding photographer. In this interview, Tappan talks about her journey to become a working photographer, using tried-and-true networking techniques.
Tappan grew up in rural Florida with two entrepreneurial parents who taught her what hard work looked like and how networking is king. Based out of NYC, Tappan specializes in fashion and product photography and loves helping freelancers find their brand and vision. She constantly explores the latest trends in visual branding, ensuring her projects are “scorching hot, and has consulted many fellow entrepreneurs on how they can also find their fire.” While Tappan has her own otherworldly aesthetic, she listens to her clients and collaborates on vision.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
Interested in being a guest? Click here for details.
Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Rick Bellamy, managing partner of the Inflecton and executive chair of Dscoop. In this interview, Bellamy talks about developing sustainability standards and best practices for the printing industry, and how this can drive a triple bottom line for benefiting people, the planet, and profits. He also talks about the upcoming Dscoop Edge World Expo, where the Dead Pixels Society will host photo-specific education and events.
Bellamy has more than 20 years of leading and successfully navigating companies through inflection points, utilizing a unique triple bottom line (People, Planet, Profit ) framework to guide companies to a future of sustainable growth that generates business value.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.
Contact us at gary@thedeadpixelssociety.com
Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.
Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.
Leave a review on Apple and on Podchaser.
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Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Bruce Seymour, managing director, US, of Autopilot Print. In this interview, Seymour talks about the company’s decade-long history offering print-to-retail mobile apps, customer trends, the never-ending value of the photo print, and mass-market photo category success factors.
MEA offers ad tech and e-commerce solutions to help photo labs grow and drive customers into stores. More than 21,000 stores and photo labs in 11 countries are live on MEA’s technology platform. MEA owns photo printing apps including Photo Prints+, Photo Prints Now, Local Prints Now, and Printicular. MEA services customers worldwide and is based in New Haven, CT, and New Zealand. Autopilot Print is a complete technology solution for photo labs. The company offering includes targeted customer acquisition and tailored customer experiences that effortlessly convert traffic to paying customers.
Sales Without Socials
Learn how to market your business and generate sales without without using social media..
Listen on: Apple Podcasts Spotify
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Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Wendi Flores, of Foto Crush, and Steve Klinetobe, of Odd Comma. In this interview, Flores and Klinetobe talk about how photo companies can use creativity to boost sales and be more effective than ever before.
In this episode, you will learn the following:
- How creativity is now a currency, and the need for brands to be emotively authentic to be successful.
- Creative problem solving as a way to move the industry forward and the importance of having boundaries to be successful.
- The power of photo and print to create a legacy, and how retailers have used photo to create value.
Flores is a well-known creative force in the photo imaging market. Established in 2011, Foto Crush was created to look beyond the industry's one-art-style-fits-all approach, to one driven by the creative pursuits of our customers. The company creates photo cards, stationery, and gifts for major retailers like Snapfish, Walmart, Walgreens, Fuji, and Redbubble. Odd Comma is a word-first agency founded by creative director and copywriter Steve Klinetobe. He has worked with some of the world’s largest brands: HP, Microsoft, Nike, Disney, Dreamworks, Sony, eHarmony, Amazon, Leatherman, and Nickelodeon.
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Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Peter van Teeseling, executive director, Dscoop. In this interview, van Teeseling talks about the history of the Dscoop organization, the value of community and highlights from the upcoming Dscoop Edge World Expo St. Louis.
The Dead Pixels Society is returning to the annual DScoop global conference. The society is once again hosting a Photo Imaging CONNECT mini-conference track at Dscoop Edge St. Louis World Expo, May 7-10, 2023, at the America’s Center conveniently located in the heart of downtown St. Louis, Mo. In addition to the excellent Dscoop education and networking program, there will be four 45-minute sessions, two on Monday, May 8, and two on Tuesday, May 9, specific for the photo imaging segment. Click here for a special $50 discount; the code will be applied automatically.
Dscoop is a dynamic, user-driven community of HP Graphic Technology owners and their sales, marketing and production teams. Members of Dscoop are focused on supporting each other to collectively improve their print businesses and the backbone technology of HP digital solutions. Dscoop is all about community: interacting with peers, exchanging experiences, sharing and learning best practices, and so much more. The organization provides the platform, infrastructure and access to experts that facilitates interaction among our community.
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Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with David Crandall, executive director of the School Photographers of America (SPOA). Crandall talks about the association’s upcoming conference, developing the school photography boot camp, and ways members can be more involved.
School Photographers of America is a non-profit association formed in 2020 on behalf of school portrait studios to advocate for and protect their copyrights, as well as establish and govern healthy standards and best practices for the school photography industry. This will ensure school photography remains a rich tradition in schools across North America.
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Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Societytalked with Joe Montalbano, co-CEO of Advertek Printing. In this interview, Montalbano talks about the start of the company’s digital printing business and its expansion into the personalized photo printing market.
Founded in 1996, Advertek Inc. is one of Canada’s leading commercial printing/packaging and personalization companies. Co-CEOs Joe Montalbano and Simon Spina bought the business in 1999, three years after its founding. The company has its headquarters in Vaughan, Ontario, Canada, working out of a 30,000-square-foot digital and dye-sub printing plant in nearby Brampton, Ontario, as well as a 30,000-square-foot litho and finishing plant in Vaughan, Ontario.
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Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with Timur Khabirov, co-founder and CEO of Prequel, the mobile photo and video editing platform. In this interview, Khabirov talked about the history of popular app, the philosophy that is driving its growth, and the potential for AI-driven photo and video content.
Founded in 2018 by Khabirov and Serge Aliseenko, Prequel has been able to position itself as one of the Top 10 photo and video editing apps in the U.S. With more than 60 million users and an average of 2 million Prequels made a day through social platforms like TikTok and Instagram, Prequel appeals to a wide array of creators including influencers, brands, and celebrities such as Kim Kardashian, Bella Hadid, and Rihanna. The company has 200 employees in the United States.
Mediaclip
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Produced by Gary Pageau
Edited by Olivia PageauAnnouncer: Erin Manning
Gary Pageau of the Dead Pixels Society talked with George Varanakis, strategic advisor of the WPPI Photo Group, part of the Emerald Exhibitions company. Varanakis started his industry career at WPPI/Rangefinder and was among the team that built WPPI into a must-attend photography event. Now, after a sojourn into video-streaming and education startup, he’s returned to WPPI. In this interview, Varanakis shares the challenges and opportunities for growing events in the post-COVID market.
WPPI is part of the Photo X network of brands, which includes the Rangefinder publication and education and community with The Portrait System powered by Sue Bryce, The Portrait Masters, and The Wedding School.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau of the Dead Pixels Society talks with marketer Kendra Corman. In this interview, Corman talks about ways businesses can build their email lists and create content that engages customers and builds relationships. Corman has more than 15 years of marketing experience working with one of the top brands in the world all the way down to solopreneurs just starting out. Her passion is making sure that marketing expertise is affordable and accessible to all businesses.
For more information, take her quiz at https://kendracorman.com/quiz. This quiz helps people understand their email list-building style and provides them with actionable information they can use to grow their list and create engaging email newsletters.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau of the Dead Pixels Society talked with Steve Buzogany, founder and CEO of the Appreciation Advocate. In this interview, Buzogany talks about ways businesses can show appreciation to customers throughout the year, not just at the holidays. He recommends personalized business gifts, not logo’d promotional merchandise.
Buzogany is the Founder and CEO of The Appreciation Advocate. Since 2012, he has been a small business owner who focused his business on one thing...building deep and meaningful relationships. By doing so, he could sell nearly $100 million worth of real estate, working 3-4 days a week and taking off 1-2 months per year. Today, Buzogany teaches other small businesses how to quickly stand out among the crowd, build deep and substantive relationships, eliminate burnout and take more time off, generate more referrals, increase income, and have more fun in their career.
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Produced by Gary Pageau
Edited by Olivia Pageau
In this special 100th episode, Gary Pageau talks again with our very first guest, Eric Miller, of MillerFoto. Since the launch of the Dead Pixels Society podcast in March, 2020, the global pandemic reshaped how many businesses operate. Volume photography is no different, and Miller walks us through the decisions he made to reinvent his business operations and marketing practices. These changes included outsourcing production and ramping up video marketing. MillerFoto is a woman-owned school photography and yearbook company based in Metairie, La.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau talks with Lisa McCabe, president of Capture. In this interview, McCabe talks about the rebranding of YesVideo to Capture, how technology has changed the company’s offerings and how memories are the core of the consumer photography business. Capture (formerly YesVideo) is one of the leading photo and video media transfer companies. Capture helps users digitize all formats of older media so they can easily view and share them with friends and family forever, and from any device.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau of the Dead Pixels Societytalks with Anika Jackson, founder of Your Brand Amplified. In this interview, Jackson talks about branding and social media practices for small and medium-sized businesses. Jackson is the founder and chief strategist for Your Brand Amplified, a marketing and communications agency, and host of the podcast by the same name. As a Marcom executive, she has done it all including experiential marketing/event production, launch marketing, public relations, digital, and influencer throughout her multiple-decade career. She is also an adjunct professor at USC.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau talks with Gary Wong, co-founder of FilmNeverDie, a professional lab in Australia. As the film processing business continues, there’s a growing need for replacement processing equipment. Wong’s company developed its own rotary film processor, the CP800, first as a Kickstarter project and then as a product to sell. In this interview, Wong talks about the business, why they chose to build a film processor, and what it takes to build a film-oriented photo business.
FilmNeverDie, established in 2011, is a professional photo lab and retail store based in Melbourne, Australia, with sister stores located in Malaysia and China. Our creative team is united by one passion - film photography. Fostering the film community is their reason for being, offering monthly photo walks, black-and-white developing courses & professional photographer seminars.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau of the Dead Pixels Society talked with Mark Hommerding, president of SchoolPictures.com in Ypsilanti, MI. In this interview, Hommerding talks about his long career in the volume photography business, including stints with Jolesch, Herff Jones, and Lifetouch, before taking over SchoolPictures.com. Since the takeover, the business has doubled, which has brought with it management challenges.
SchoolPictures.com is a Michigan-based school portrait company that provides high-quality photography services with the goal of generating money for schools and serving the academic community.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau of the Dead Pixels Society talked with Lisa Staff, of Hilton Head, S.C.-based photography studio, Lisa Staff Photography. In this interview, Staff talks about brand strategy, reinventing your business, and lessons learned from decades of location shooting.
Staff has been photographing fashion and connecting with people from all walks of life for more than 20 years. She heads one of the most sought-after photography studios in the Carolinas and photographs Design, Weddings, and Fashion in Hilton Head, SC. She is also an internationally featured wedding photographer featured in publications in Europe, the Americas, and Asia. A Canadian transplant to Hilton Head, she now loves calling the Lowcountry her home. In addition to running Lisa Staff Photography, Lisa is currently the acting photography director and Instagram Strategist for the upscale boutique magazine Local Life-based in Hilton Head, S.C. See her work on Instagram at https://www.instagram.com/lisastaffphoto/.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau of the Dead Pixels Society talks with Peter Mohr, business coach and entrepreneur. Mohr helps entrepreneurs transform their frustrations into freedoms by using a variety of frameworks that help them cut through the chaos and overwhelm of running a business. With more than 27 years as a business owner, he's refined many of his tips, tools, and techniques in the trenches within his own businesses. In this interview, Mohr discusses the reality of specialty retailing, using his own experience operating two Shoetopia retail stores in Ontario, Canada.
If you think selling cameras or prints is hard, imagine selling shoes! Go to his website and check the health of your business.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau of the Dead Pixels Society talks with Mitch Goldstone, CEO of ScanMyPhotos.com. In this episode, Goldstone talks about his beginnings as a one-hour photo lab operator and developing one of the first volume photo scanning operations.
ScanMyPhotos.com has professionally preserved more than one billion memories, milestones, and special event photos for its customers since 1990. The photo digitizing company specializes in photo, 35mm slide, and negative film scanning. All photo digitization and fulfillment are professionally performed on-site at the ScanMyPhotos.com corporate headquarters in Irvine, CA.
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Produced by Gary Pageau
Edited by Olivia Pageau
Gary Pageau of the Dead Pixels Society talks with Brandon Leibowitz, the founder of SEO Optimizers. SEO Optimizers is a digital marketing company focusing on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales, leads, etc. In this interview, Leibowitz talks about the importance of backlinks, optimizing images, and how to obtain more organic reach on Google.
Dead Pixels Society listeners can get a free gift from Brandon Leibowitz & the SEO Optimizers Team by going to https://seooptimizers.com/gift. Get special early access to the SEO Masterclass.
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Gary Pageau of the Dead Pixels Society talks with Ori Guttin, co-founder of Viewbug. In this episode, Guttin talks about the tools developed for photographers for minting NFTs and its newest innovation, Viewbug Coins. Viewbug Coins allow users to earn coins, give them to other users, and to spend them on prizes. Viewbug is a long-standing community of millions of photographers that challenges and rewards creativity. The app has been recognized by Apple as an "App of the Day" and "New Apps We Love".
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Gary Pageau of the Dead Pixels Society talks with Marco Torres. Torres is the Founder of MarketingBoost.com, he has helped thousands of business owners worldwide boost sales and scale their businesses by as much as 5-fold through the use of incentive-based marketing. He teaches entrepreneurs how to soar sales & marketing through the use of “Value-Add-Incentives” instead of discounts. His Facebook Groups combined are home to more than 80,000 active business owners who are raking in sales with his advice and amazingly affordable travel incentive subscription program.
In this interview, Torres talks about ways retailers and brands can enhance their offerings with incentives, rather than resorting to discounts.
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Back in 2008, Gary Pageau interviewed entrepreneur and author Guy Kawasaki at the Ice Oasis ice rink, just prior to Kawasaki's ice hockey match. The audio was never published but, with Guy's permission, we're now publishing it. In 2008, the tech world was a very different place, so some of the company names and technologies may seem outdated and quaint, but the conversation covered broader topics that I think are still interesting to consider.
Today, Guy Kawasaki is the chief evangelist of Canva and the creator of Guy Kawasaki’s Remarkable People podcast. He has written 15 books, including Wise Guy, The Art of the Start 2.0, The Art of Social Media, and Enchantment.
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Gary Pageau of the Dead Pixels Society talks with Darcy Reed, author of the new book for children, "Extraordinary Women with Cameras: 35 Photographers Who Changed How We See the World." The book, featuring illustrations by Vanessa Perez, captures the stories of iconic female photographers, including Dorothea Lange’s haunting portraits of American history, Margaret Bourke- White’s bravery as the first female war correspondent in WWII, Florestine Perrault Collins’ influential images depicting Black life in the 1920s, and Anne Geddes’ joyful and elaborately-staged portraits of adorable babies.
Reed is a writer, editor, and actor. Her books include The College Bucket List, Disney: Ninety Years of Mickey Mouse, Wonder Woman Trivia Deck, The Photography Trivia Deck, Captain Marvel: The Tiny Book of Earth's Mightiest Hero, Extraordinary Women With Cameras, and Shakespeare: Famous Last Words.
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Gary Pageau of the Dead Pixels Society talks with Rose and Timmy Coleman of Center Stage Photos. The Colemans talk about how they were able to structure their successful sports photography business around their family through the use of modern technology and services. Rose is the co-owner of Center Stage Photos, a sports photography company she started in 2016 with her husband Timmy. As a second-generation photographer with over 20 years of experience in the industry, Rose Coleman lives and breathes photography. Based in Oklahoma, the pair travel around the U.S. photographing sports teams and clubs. At home on their ranch in Central Oklahoma, the two spend time with their three kids and work on finishing their own studio on the property.
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Gary Pageau of the Dead Pixels Society talks with photo organizer Adam Pratt. Pratt talks about photo organization, workflow, benefits of camera scans, and much more. Pratt also talks about his new book, Declutter Your Photo Life, offering a straightforward step-by-step workflow to bring users complete control and creating a calming order out of your photo chaos. Pratt is the owner of Chaos To Memories, a photo organizing business based in Wheaton, IL.
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Gary Pageau of the Dead Pixels Society talks with commercial photographer Robert Lowdon. Lowdon talks about starting out as a new commercial photographer, building his portfolio, and adapting the business to changing market conditions.
Robert Lowdon Photography is a creative and original professional photography company based in Toronto, Ontario, Canada. Our lead professional photographer Robert Lowdon has extensive experience in Commercial, Landscape, Industrial and Editorial Photography.
Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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Gary Pageau of the Dead Pixels Society talks with John Doe, the owner of JONDO. In this interview, Doe talks about the early days of high-quality digital inkjet printing, inventing "giclee," and bringing digital photography into fine-art printing.
JONDO is a print-on-demand mass manufacturer of home decor and art products with standardized production facilities. The company has more than 30 years of experience making high-quality products for artists and consumers alike.
Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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Gary Pageau of the Dead Pixels Society talks with Calvin Harrell, board member,and Coree Cooper, SPAC gal, about the SPAC 2023 conference. In this episode, Harrell and Cooper talk about the features and events that make the SPAC conference different.
School & Sports Photographers Association of California (SPAC) is a group of independent volume-based photographers committed to the continued growth of the industry. The non-profit group holds an annual conference and trade show each January at the South Point Hotel Casino and Spa in Las Vegas.
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Gary Pageau of the Dead Pixels Society talks with Daniel Agee, head of community and marketing for year-old photography startup, Glass. Agee discusses the company's drive to create a company based on photography, not algorithms or data mining. A subscription-based service, Glass began as an iOS-only app but recently announced a web version.
In this wide-ranging discussion, Agee describes the challenges and opportunities of building a community-based photography service.
For a limited time, Dead Pixels Society listeners can subscribe to their first year of Glass for $20 by going to http://glass.photo/offer/deadpixels.
Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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Visual 1st
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Gary Pageau of the Dead Pixels Society talks with Lee Palmer, EMEA-APAC Region Business Manager, Kodak Moments, about the company's new exclusive official On-site Imaging Provider for Disneyland Paris. Palmer discusses how Kodak Moments is working with this high-profile client to deliver an innovative photographic experience for guests.
Kodak Moments is a leading global provider of photo products and services to retailers, consumers, and entertainment properties. Powered by over 100,000 consumer touchpoints across 30 countries globally, its mission is to be the brand consumers choose to celebrate and preserve life’s memories, from the big events to the everyday moments that matter.
Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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Gary Pageau of the Dead Pixels Society talks with Hans Hartman, chair of the Visual1st conference, about the next in-person edition of the Visual1st conference. The highly-regarded Visual1st conference returns to the Golden Gate Club at the Presidio, San Francisco, Calif., Oct. 4-5, 2022. The event features four panels, product demos, and fireside chats on topics like adding video to photo apps, sustainability, visual commerce, and visual content rights.
Visual 1st is the premier global conference focused on promoting innovation and partnerships in the photo and video ecosystem, hosting executives and entrepreneurs at photo and video app development startups, mobile device vendors, carriers, cloud storage providers, software companies, print product providers, camera manufacturers, and many others. Visual 1st is held annually in October.
Hans Hartman, chair of the Visual1st conference, welcomes listeners.
Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.
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Gary Pageau of the Dead Pixels Society talks with Pamela Vachon and Keith Barraclough about Zenfolio's recent industry survey of photographers, the changes wrought by COVID, and how technology is changing how photographers work.
Pamela Vachon is vice president, marketing operations, at Zenfolio. Keith Barraclough is CTO, EVP analytics, at Zenfolio,
Zenfolio Inc. offers advanced business solutions enabling photographers to easily show, share and sell their images and videos. For the past 15 years, Zenfolio has proudly served photographers around the globe.
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Gary Pageau of the Dead Pixels Society talks with Jeff Gump, Gump Solutions, about insights from the recent SPOA conference, trends in sports photography, digital delivery, and much more.
Gump has been sharing his experience with photographers throughout the country for more than 25 years. Groups like SYNC – SYNC Sports, SPAC, SPAA, PPA, Texas School, PSPI, and regional and state associations have called on Gump to share his vision for High School and Youth sports photography.
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In this special Father's Day episode, Gary Pageau of the Dead Pixels Society talks with Olivia Pageau, a marketing and events expert, about trends in the event and wedding photography industry. She talks about what traits high-end wedding and event venues are looking for in wedding photographer partners, trends wedding photography, and why the classic black-and-white portrait remains wall-worthy.
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Gary Pageau of the Dead Pixels Society talks with Paul Baron, serial entrepreneur, founder and CEO of The Wall Printer. Founded in 2019, The Wall Printer is a way to print vertically on drywall, brick, glass, tile, vinyl, cement, or wood. The printer provides for digital image printing, indoors or outdoors, on any surface, with original art or signage.
The Wall Printer says it is the only vertical wall printer sold by a U.S.-based business, with the training, service, supplies, and locally supporting customers throughout North and South America. Wall Printers are in more than 50 markets in the US, Canada, Mexico, Central & South America, Puerto Rico, and The Caribbean.
Here's a video of The Wall Printer in action
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Gary Pageau of the Dead Pixels Society talks with Carrie Schochet, founder and CEO, Purple Squirrel Advisors, an executive recruiting firm. In this episode, Schochet talks about employment trends, tactics for attracting employees, and modern workplace culture.
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Gary Pageau of the Dead Pixels Society talks with Brian Solis, author and futurist, about the early days of digital cameras, what Kodak got wrong, the growth of social media, and why balancing your life is vitally important.
Brian Solis is Global Innovation Evangelist at Salesforce, the global leader in Customer Relationship Management (CRM). His work at Salesforce focuses on thought leadership and research that explores digital transformation, innovation and disruption, CX, commerce, and the cognitive enterprise.
Brian Solis has been called “one of the greatest digital analysts of our time.” He is also a world-renowned keynote speaker and an award-winning author of eight best-selling books including, X: The Experience When Business Meets Design, What’s the Future of Business, and The End of Business as Usual.
In his latest book, Lifescale: How to live a more creative, productive and happy life, Solis tackles the struggles of living in a world rife with constant digital distractions. His model for “Lifescaling” helps readers overcome the unforeseen consequences of living a digital life to break away from diversions, focus on what’s important, spark newfound creativity and unlock new possibilities.
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Gary Pageau of the Dead Pixels Society talks with David Crandall, executive director of the School Photographers of America, and Tim McCain, CRO ofImageQuix/PhotoLynx to discuss the importance of the upcoming MVP and SPOA conferences for the volume photography industry. Crandall and McCain talk about the importance of leadership development in the business world and how the MVP and SPOA conferences differ from other photo industry events.
The Mastering Volume Photography (MVP) conference, June 8=9, is an experiential event bringing together a broad range of industry professionals in the volume photography market.
The SPOA International Conference on School Photography and Yearbooks will be held June 9-11, in Houston, Texas. The conference is built to unite the industry and have every person leaving knowing the impact they make on schools, children, and families across the world.
Dead Pixels Society listeners can get $10 off their conference registration with the promo code: Pixel10
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Gary Pageau of the Dead Pixels Society talks with Tim Fitzpatrick, president of Rialto Marketing. Fitzpatrick discusses the three most important aspects of marketing for small businesses and entrepreneurs, as well as the metrics they should use to gauge their success.
Rialto Marketing, based in Highlands Ranch, CO , helps B2B service-based businesses create, implement, and manage a marketing plan to communicate the right message to the right people, so they build results that last.
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Gary Pageau of the Dead Pixels Society talks with Denver photographer Jenna Noelle of Jenna Noelle Creative. In this interview, Noelle describes her career path as a new photographer gaining skills in the portrait business before launching her own wedding portrait venture. She shares her business philosophy and strategy for getting through the COVID-19 pandemic as well as the shift in her market emphasis to luxury weddings. She has also launched a consulting business, Endless Summer Collective.
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Gary Pageau of the Dead Pixels Society talks with Michael Buzinski, president of Buzzworthy Integrated Marketing. In this episode, Buzinski talks about the practical steps a small business should follow to boost SEO and gain new customers. It's not just all about chasing the latest social media trend.
Buzzworthy Integrated Marketing helps create buzz for small and medium-sized local businesses through integrated digital marketing.
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Gary Pageau of the Dead Pixels Society talks with Ginger Hartford. enterprise account manager, ARTISTREE, a Michaels Company. Hartford shares her expertise on design trends, partnerships, sustainable output, trends in wall decor, and the role of digital technology in new forms like NFTs.
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Gary Pageau of the Dead Pixels Society talks with Aaron Day, the new CEO of SaaS eCommerce company, Amaze. (The company changed its name to Amaze from Famousjust prior to the recording of this episode.) In this interview, Day talks about how the company is bringing its decades-long experience in eCommerce tool development to offer a portfolio of simple tools for making online selling easy for a wide array of creators, photographers, entrepreneurs and small businesses.
Founded in 2011, Amaze gives online merchants the power to instantly create,
beautifully branded shopping experiences without code.
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Gary Pageau of the Dead Pixels Society talks with professional photographer Joe McNally, whose 40-plus year career spans National Geographic, Sports Illustrated, four Olympic Games, Nikon Ambassador, and much more. McNally talks about how his career started in 1976 as a Daily News copyboy, armed with a master's degree in photojournalism from Syracuse, and working his way up to success. McNally also discusses how photographers have to continually grow their skills, especially in video and filmmaking, and how the Nikon Z9 changed his mind about the mirrorless platform.
McNally also shares details of his new book, "The Real Deal: Field Notes from the Life of a Working Photographer (Rocky Nook), which candidly shares stories, lessons, and insights he has collected along the way of his career.
Joe McNally is an internationally acclaimed, award-winning photographer whose prolific career includes assignments in nearly 70 countries. McNally is known worldwide as not only one of the top, technically excellent photographers of his generation, but his charming demeanor, confidence, and humor make him a sought-after choice from CEOs to celebrities to commercial and magazine clients alike.
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Gary Pageau of the Dead Pixels Society talks with Maddy Alcala, the president of Gooten, the on-demand personalized products solution provider, about the company's role in the marketplace, its growth opportunities, managing a challenging ecosystem and even the origin of the company's unusual name.
Gooten works with eCommerce businesses, retailers, and global merchandising companies to reduce or eliminate their inventory positions while giving them the ability to rely on on-demand, high-quality, scaled production wherever they need it. Gooten’s network of strategic manufacturing partners, all best-in-class specialists in the products they produce, ensures that brands are confident in the quality products their customers receive, every time. Founded in 2015, Gooten is headquartered in New York City with a globally distributed team across North America, Europe, and South America.
In the second part of this episode, Pageau talks with Hans Hartman of Suite 48a, about the metaverse, what it is and what the opportunities are for the imaging industry. Hartman also shares the agenda for the upcoming Visual1st Spotlight Event, "The Metaverse, what’s in it for me; what’s in it from me?" coming March 15, 8:00-9:30 AM PDT.
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Gary Pageau of the Dead Pixels Society talks with Claudia Dencer, executive vice president and general manager of Leonard's Photography, St. Augustine, FL. Dencer talks about growing up in the third generation of the family photography business and how the business has changed and has adapted to massive changes. She also describes the leadership skills she has learned.
Leonard’s Photography has a 36,000-square-foot production facility, with approximately 250 employees, and studio locations scattered around the state.
Dencer is also the first female chairman of the School Photographers Of America (SPOA). She also talks about how important the tradition of school photography and yearbooks is and the importance of businesses of all sizes having a voice in the direction of the association.
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Gary Pageau of the Dead Pixels Society talks with Benedikt Greifenhofer, recently appointed global CEO of volume photography tech company, GotPhoto. In this interview, Greifenhofer talks about how the new company structure will drive growth, how GotPhoto was well-positioned to manage business changes wrought by the pandemic, and future profit opportunities for clients of the fast-growing business. GotPhoto Inc. is an award-winning workflow platform provider for volume school photographers. The company has offices in Germany and the United States and operates in 12 countries on five continents. The platform’s web-based tools automate administration and sales tasks, allowing the photographer to spend more time building their business rather than being bogged down in routine tasks.
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Gary Pageau of the Dead Pixels Society talks with Gillian Stein, CEO of Henry's, Canada's largest photo specialty retailer. In this wide-ranging interview, Stein talks about the company's recent restructuring, the response to COVID-19, how to serve content creators, plus her personal mental health challenges, as well as the establishment of The Henry's Foundation to provide support for Canadians living with mental illness.
Proudly Canadian, family-owned, and operated, Henry's first opened its doors in 1909 and has evolved into the leading specialty digital imaging retailer in Canada. Henry's carries over 15,000 imaging-related products from all of the top brands and is the source for creators across Canada.
The Henry's Foundation is a Canadian registered charity created by the Stein Family and proudly supported by the Henry's organization. The Henry's Foundation works with a network of partners across Canada with the objective of providing much-needed funding to improve the lives of Canadians living with mental illness and remind them that they are not alone. The Foundation is driven to achieve change, both externally in our local communities and internally among our employees and their families.
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Gary Pageau of the Dead Pixels Society talks with Mackey McNeill, CPA, of Mackey Advisors and author of The Prosperity Playbook, about considerations for family business succession. McNeill describes what factors to consider when passing on or selling a business.
"The Prosperity Playbook: Planning for a Successful Family Business Succession" is about successful business sale or succession that requires careful thought, detailed planning, and a generous amount of fortitude to complete this process.
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Gary Pageau of the Dead Pixels Society talks with Joaquin Quenca Abela, one of the founders of Europe's fast-growing graphics company, Freepik Company. Based in Spain, Freepik was founded in 2010 by brothers Alejandro and Pablo Blanes, along with their friend Joaquín Cuenca Abela, founder of Panoramio (acquired by Google).
Abela talks about how the company grew from a bootstrapped free online resource for finding graphics to a full-fledged subscription service that recently topped 500,000 subscribers. The company has 400 employees. In May 2020, the Swedish investment fund EQT acquired a majority stake in Freepik Co., making this operation one of the largest exits in the Spanish market. Freepik Co. also stands out in its immediate geographic area since it is one of the precursors of “Technological Malaga”, the city where it is headquartered
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Gary Pageau of the Dead Pixels Society talks with Kasper Rybak, product owner, Printbox, about the development of Smart Creation, the company's AI-powered photobook software. Rybak discusses how continuous customer feedback was instrumental in the development and on-going improvement of Smart Creation. He also shares some of the unexpected results from early adopters.
Printbox is an enterprise photo products software that allows companies to sell all types of personalized photo products online. It provides four online editors, AI-driven Smart Creation, as well as a Mobile App. Printbox equips the clients with built-in e-commerce, production, and product management modules, along with hosting and administration services.
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Gary Pageau of the Dead Pixels Society talks with Heather Maio-Smith, CEO and co-founder, StoryFile, about using AI-driven video conversations to preserve family history.
In 2010, Maio-Smith developed the first 3D interactive conversation with Holocaust Survivor Rose Schindler through her creative agency Conscience Display. At the time, she was creating physical video installations at the United Nations, USC, and in Havana, Cuba. As a leader in content-based technology, she has spoken about Natural Conversation at Microsoft (2017), US Holocaust Museum (2017), Dartmouth College (2018), FoST (2018), SXSW (2019), SXSW (2019), The LA Times Festival of Books (2019), M.I.T. (2020), and AI Summit (2020).
StoryFile is a company that turns video into a conversation. This next generation of technology uses artificial intelligence to support video conversations on any device. The company offers a consumer service called StoryFile Life and a business-to-business service offering called Conversa.
Free trial offer
For a 33-question free trial, follow these instructions:
-
Go to https://life.storyfile.com/free-trial-form
-
Fill out the free trial sign-up form.
-
Enter the promo code DEADPIXELS and click "Apply".
-
Click "Try StoryFile Life for Free" to create your account.
-
Your account is created with a Story Pack discount. Go to the Pricing page by clicking "Pricing" at the top and you can see that the price for Story Pack has been discounted.
-
To purchase a Story Pack, click "Get Started" for Story Pack, click either "For Myself" to purchase for yourself or "Gift to Another" to purchase for someone else. For the latter, you will need to enter the email for the person you are purchasing for. You will be taken to the Stripe checkout page where you can make a payment to complete the purchase.
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Gary Pageau of the Dead Pixels Society talks with photographer and author, Rick Sammon, about his latest book, "How to Make Money While You are Sleeping: A Photographer’s Guide to Passive Income – And Other Savvy Business Strategies." The book, which is Sammon's 43rd, covers a wide range of tactics for photographers and other creatives to create diverse income streams. In this interview, Sammon covers the main lessons from the book and shares some stories and business advice from his long photographic career.
Award-winning photographer Rick Sammon is one of the most active photographers on the planet – dividing his time between creating images, leading photo workshops, and making personal appearances. Rick is a man on a mission – a mission to make digital photography fun, creative, exciting, and rewarding for others.
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Gary Pageauof the Dead Pixels Society talks with professional photographer, Rachel LaCour Niesen, chief product officer of Foreground, about the company's marketing approach, acquisitions, and the recent addition of a print store to its ShootProof brand. She also talks about challenges meeting the needs of different types of photographers and how the company responded to the recent high-profile closure of a portrait studio.
LaCour Niesen also shares the history of her passion project, Save Family Photos.
Foreground helps photographers and photo consumers create memories that last a lifetime. The company brings expertise from leading brands like ShootProof, Collage, Táve, Design Aglow, and Cole’s Classroom to create an innovative product suite.
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Gary Pageau of the Dead Pixels Society talks with Heather Zeitzwolfe, CPA, about the dos and don'ts of small business finance, especially for those in the creative fields.
Heather Zeitzwolfe is a CPA certified with the State of Oregon’s Board of Accountancy and a member of the AICPA. She is a Financial Coach trained through the Ramsey Solutions’ Master Financial Coaching program, a Certified Tax Coach through the American Institute of Certified Tax Coaches, and a Certified People Advisor through Gusto payroll.
She also has the "Get the Balance Right" podcast.
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Gary Pageau of the Dead Pixels Society talks with Jeff Southard, CEO and designer, Collagewall. Southard describes how a fire in his home led him on a journey to invent a new system for hanging and displaying photos. Over the past decade, Collagewall has grown through direct-to-consumer marketing and through partnerships with photo labs and online companies. Southard talks about product development, strategies and how to make a successful collage.
Collagewall is an easy patented solution to create photo collage displays on walls. Collagewall kits are simple to order, easy to hang & rearrange. Collagewall is available directly from Collagewall and from partners.
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Gary Pageau of the Dead Pixels Society talks with online retail expert Jason R. Boyce about the challenges of today's fourth-quarter holiday season, strategies for competing against Amazon, how to respond when Amazon copies your product, and the benefit of private-label products.
Boyce is the founder and CEO of Avenue7Media.com and the co-author, with Rick Cesari, of The Amazon Jungle. Boyce is an entrepreneur and CEO with nearly 20 years of e-commerce and Amazon Marketplace experience. He founded Avenue7Media.com in 2019 and co-founded Dazadi.com in 2002. Avenue7Media harnesses the power of Amazon for product development, account management, and marketing on the U.S.'s largest e-commerce platform.
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Gary Pageau of the Dead Pixels Society talks with Ina Hilker, head of market intelligence, Felix-Schoeller Group. Hilker was the author of a new free report, "Photo Printing Market Trends," from Felix-Schoeller. In this interview, Hilker discusses the impact of COVID-19 on the photo printing market, considerations for the application of different printing technologies, and the outlook for the post-pandemic future.
To download the report, click here.
The Felix Schoeller Group, headquartered in Osnabrück, Germany, is a globally active family-owned company founded in 1895. With more than 3,703 employees at 19 locations in 11 countries, we develop, produce and market specialty papers for photographic applications, for digital printing systems, for the packaging market, for self-adhesive applications and for the furniture, wood-based panel, and wallpaper industries.
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Gary Pageau of the Dead Pixels Society talks with TJ Rak of Skylab, developers of a new AI-powered portrait retouching tool. Rak dispels myths about AI, discusses the benefit of AI in the COVID-impacted world, and shares his vision for AI-driven workflow and product development.
Skylab is advancing research in computational photography and computer vision. The company has developed an AI-powered tool for retouching, extraction, color correction, and cropping.
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Gary Pageau of the Dead Pixels Society talks with Tom Oswald, CEO of U.K.-based photography site ClickASnap about the potential for monetizing photos with advertising, about building marketing tools within the platform, and how to compete with established players like Instagram.
ClickASnap is a still-image hosting site that pays users for every view of their pictures. The site was launched in 2016 and today has more than 2 million images viewed per month and growing at a rate of 150,000 image views per week.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Gary Pageau of the Dead Pixels Society talks with Cathi Nelson, founder of The Photo Managers, about Save Your Photos Month, the need for personal photo organizing and the important role stories and photos play in all societies around the world.
The Photo Managers is the world’s leading educational community in the rapidly growing field of photo management. Founded in 2009 as the Association of Personal Photo Organizers (APPO) by Cathi Nelson, the name was updated in 2020 to better reflect the type of work our members provide clients.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Gary Pageau of the Dead Pixels Societytalks with marketing expert Lorraine Ball. She talks about effective strategies for boosting SEO, for creating content, and how to gauge the effectiveness of marketing.
Ball is the founder of Roundpeg, a digital agency in Carmel, Indiana, building smart strategies for businesses who want to use internet marketing to grow. Founder of the Digital Toolbox, an online community for business owners needing to know more about digital marketing. She is also the host of More than a Few Words, a weekly podcast, marketing conversation for business owners.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Gary Pageau of the Dead Pixels Society talks with Michael Osborne, president of Wunderkindabout retail and marketing trends, how COVID-19 affected retail, and why Precision Camera is his favorite camera store.
Osborne is the President of Wunderkind. With more than 30 years of experience in marketing technology, he is an established industry leader trusted by major brands such as Bloomingdale's, Hilton, and Santander Bank. His work focuses on delivering excellent client experiences by leveraging multichannel data and profiles. He is also an expert in executive leadership, retail trends, and sales, having led Bazaarvoice to its IPO in 2012.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Gary Pageau of the Dead Pixels Society talks with Lynn Cartia, a New Mexico-based professional photographer for more than 30 years. Cartia gained notoriety a few years ago with her humorous alter-ego, Missy MWAC, but soon discovered there was a need for straight-to-the-point advice for photographers.
In this interview, Cartia talks about sales strategies, the need for photographers to sell prints, and how classic business practices, while not trendy, are what build a successful long-term business.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Bill Lindsay, Channel/Enterprise Sales Manager, at Xencelabs, a new pen tablet company. Lindsay talks about how the product was developed, how customer feedback drove the design of the tablet, and the challenges of launching a new photo hardware company in a pandemic.
Xencelabs is a new global company with a new approach to professional digital design tablets, staffed by industry veterans.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Erin Manning of Erin Manning Media, about her start as a photo industry educator, her award-winning video projects, and her best tips for getting started using video to boost your business and connect with customers.
Erin Manning is a professional photographer, author, educator, and media personality living in Los Angeles, California. She helps people understand photography and technology by translating technical jargon into everyday words and facilitating learning with a clear, friendly teaching style. Her production company, Erin Manning Media, specializes in "conception to completion" full-service production, creating inspiring educational content.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with industry veteran Skip Cohen, of Skip Cohen University (SCU). From his start washing bottles in a Polaroid Corp. lab, Cohen has crafted a long-standing career in multiple stages in the photographic industry. In this interview, Cohen talks about his varied career, starting his own company, business practices for photographers, and what lessons can be learned from COVID-19.
Cohen is president and founder of SCU, founder of Marketing Essentials International, and past president of Rangefinder Publishing and WPPI. He's been an active participant in the professional side of photography since joining Hasselblad USA in 1987 as president. He has co-authored six books on photography and actively supports dozens of projects each year involving photographic education.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Annie Poissant, of Fotosko, a Quebec portrait and school photography company. Poissant talks about her company's unusual approach to environmental school portraits and how that led her to become owner and director of Photosuite Canada, a company offering a managed services solution for Canadian independent volume photographers as well as the distributor of Netlife Photosuite PRO solution in North America.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Mike Limbach, the founder of Studio Source Yearbooks. In this podcast, Limbach talks about how the business was started 10 years ago, what market niche it serves, and how its services are prioritized for independent school photographers who are competing with much bigger competitors.
Studio Source Yearbooks helps independent school photographers stay independent with a five-day turnaround time, competitive prices, and high-quality yearbooks.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Fred Lerner, CEO and founder, MailPix, about the photo/imaging business. A meeting in a summer camp darkroom started Lerner on a decades-long career with leading photo industry companies like Berkey Photo and Eastman Kodak Co., as well as his own photofinishing labs, Lerner Photo and Lerner Processing Labs. He was also active in the Australian photofinishing industry at the dawn of one-hour processing. Later, Lerner was part of the startup scene with Ritz Interactive and now MailPix.
In this wide-ranging interview, Lerner talks about the consumer photography business and the enduring power of photography.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Jeff Alexander, president of Alexander's, the Lindon, Utah-based digital printer. Starting as a retail copy shop, Alexander's has grown into a large-scale variable data printer. The company has expanded into full-color digital printing, making photo books for high-profile clients like Chatbooks. In this interview, Alexander talks about the challenges of keeping pace with technology and the marketplace through innovation and dedication.
From its 1979 inception as a walk-in copy shop in a small Utah university town, the privately-held Alexander’s has grown to become a full-service cross-channel digital print and marketing firm with clients around the globe and a reputation for excellent customer service.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Gary Pageau of the Dead Pixels Society talks with Drew Cicala, co-owner of Lensrentals, one of North America's largest photography rental companies. Cicala talks about what is driving the rental market, the challenge of keeping up with the latest technology, and what keeps customers coming back.
Founded in 2006 by Roger Cicala, Lensrentals is the largest online rental provider for photography, videography, and lighting equipment and accessories in the United States. Headquartered in Memphis, Tennessee, with a satellite office in Nashville, Lensrentals ships gear to customers in all 50 states and also provides in-person pickups and returns to local customers.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Glen A. Clark, Cr. Photog., F/S-PPC, a longtime professional photography industry veteran. Clark has been on all sides of the business for more than 35 years, focusing on marketing and sales within and for professional photography, imaging, and communications industry initiatives. He has worked as a commercial and portrait/wedding photographer/illustrator, as well as a studio manager and supplier's rep.
In this episode, Clark shares what has changed in professional photography over three decades, what hasn't changed, and what the enduring principles of the industry are.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Marion Duchesne, CEO and founder of Mediaclip, a Montreal, Canada, leader in the photo personalization software market. Duchesne has lead the company through numerous technological, marketing, and strategic changes over the 15-year-life of the company.
Duchesne also talks about her experience as a woman founder in the photo technology industry and her efforts to expand opportunities for young women in tech.
Mediaclip is the leading developer of white-label product personalization software that allows organizations to create and sell an endless variety of products on their online store, including photobooks, calendars, cards, photo gifts, home décor, promotional products, and much more. We offer the most flexible solution that addresses the specific needs of our customers’ market strategy, allowing them to control their processes and shopping experience while offering end-users a best-in-class user experience.
A privately-held company with headquarters in Montreal, Canada, Mediaclip’s software is currently integrated with hundreds of leading websites around the world.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with industry educator, professional photographer and author, Scott Kelby, about the impact of COVID-19 on photographic education and workshops, how the iPhone is putting pressure on the traditional camera makers and what his favorite iPhone app is.
Scott Kelby is an American photographer, publisher, and author. He is the CEO of KelbyOne, an online educational community for Photographers, Photoshop, and Lightroom users. He has authored dozens of books, including his latest, "The iPhone Photography Book."
Mediaclip
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Gary Pageau of the Dead Pixels Society interviews two executives from Zenfolio: Pamela Vachon, Vice President of Customer Support and Success, and Robert Campbell, Video Content Creator and Live Broadcast Host. They discuss Zenfolio's extensive offerings that not only support photographers and help them run their business but also put them in touch with potential customers.
Zenfolio Inc., a Centre Lane Partners company, offers advanced business solutions that enable photographers to easily display, share, and sell their images. For more than a decade, Zenfolio has proudly served more than 100,000 photographers around the globe. Photobooker.com by Zenfolio is a digital marketplace that enables photographers to promote their work and book new clients.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Jefferson Graham, photographer, journalist, musician, and former USA Today tech columnist, as he launches his new website, The Best Photowalk. Graham talks about the switch from film to digital, what camera makers are doing wrong, why Google Photos is the turkey of the year and much more.
Mediaclip
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Gary Pageau of the Dead Pixels Society welcomes back photographer, podcaster, teacher, and entrepreneur Michael H. Rubin. Since we last spoke with Rubin, he closed his retail printing business, Neomodern, and is moving to Santa Fe, NM. He will be teaching the online workshop, "Photographic Haiku: A New Approach to Creative Photography", March 15-26, 2021, through the Sante Fe Workshops. He is also the co-host of the "Everyday Photography, Every Day" podcast.
In this episode, Rubin talks about how the analog to digital conversion made the 1990s a unique time in technology, remastering Grateful Dead albums, and continuing to teach a new generation of photographers how to see in new ways.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Scott Robinson, Director of Strategic Future Products at Kodak Moments. Robinson talks about the touch-free retail printing trends, consumer photo printing, retail changes in the age of COVID-19, and what channels are experiencing growth.
Kodak Moments is a leading global provider of photo products and services to retailers, consumers, and entertainment properties. We inspire consumers to bring their memories to life—delivering innovative, high-quality photo products and experiences they find truly meaningful. Powered by over 100,000 consumer touchpoints across 30 countries globally, it’s our mission to be the brand consumers choose to celebrate and preserve life’s memories, from the big events to the everyday moments that matter.
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Gary Pageau of the Dead Pixels Society talks with Matt Sweetwood, entrepreneur, author, CEO and co-founder of Insurious. After leaving the family camera store, Unique Photo, in 2015, Sweetwood embarked on a career as a consultant, an author ("Leader of the Pack") and startup CEO. Now he's back with Insurious, an online insurance company for cameras, audio equipment and more.
Never one to be shy about his opinions, Sweetwood talks about his new company, how photo retailers can compete in the age of COVID, and how the camera hardware vendors are contributing to the decline in the camera market.
Insurious was created with the vision that access to top-rated insurance products and licensed professionals should be easy. The company's mission is to provide high-quality coverage in 7-minutes or less, 100% online.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Jeremy Wills, senior market analyst, Pro AV and Imaging, for Futuresource Consulting. Wills covers the Western Europe photo market. In this podcast, Wills talks about the photo personalization market in Europe, the role of photo printing, the booming greeting card market, the behavior of Millennials and Generation Z, and more.
Wills joined Futuresource Consulting in 2001. He holds a degree in French from Kings College, University of London. Futuresource has been tracking the consumer-ordered photo printing markets for more than 20 years in line with the evolution of digital printing technology and e-commerce innovation.
If you're interested in the @futuresource Imaging portfolio please visit:
https://www.futuresource-consulting.com/consumer-electronics/imaging-and-print/
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Rich Scanlon, CEO of ImageQuix, and Scott DeFusco, founder and CEO of Capturelife,about the breaking news that ASG, the parent company of ImageQuix and Photolynx, has acquired Capturelife. We'll talk about what the combination means to customers for both companies, where future growth opportunities are, and the changing volume photography landscape.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks withLiam Houghton, CEO, and Declan Mellett, chairman, of Popsa, the U.K.-based photo book app. Houghton and Mellett talked about the company's non-traditional beginnings, it's customer-focused design and strategy and the future role AI will play in the creation of personalized photo content.
Popsa launched in March 2016. The app is now available in 50 countries around the globe and has been translated into 10 different languages.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Andrew Cousin, CEO, Circle Graphics, about the acquisition of Bay Photo, the growth in photo personalization market and the challenges faced by eCommerce companies in the age of COVID-19.
Circle Graphics is a leader in grand and large-format digital graphics, outdoor advertising, business signage, wall decor, art reproduction, and professional photographic output.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Brad Malcolm, CEO, and Jeff Stephens, CTO, of EyeQ, the makers of the Perfectly Clear suite of intelligent image-correction products. Malcolm and Stephens talk about the updates to their new iAuto 2021 update, the challenges of correcting for skin tones for a worldwide customer base, and the business case of automatic image correction.
EyeQ recently launched iAuto 2021, offering a variety of enhancements including sharpening, depth, skin tone preservation, and contrast.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with John Kelly, CEO of Zenreach, a walk-through marketing company. Kelly describes the three activities a brick-and-mortar retailer must not stop doing in the age of COVID-19.
Zenreach is an American technology company based in San Francisco. It produces marketing software used by brick-and-mortar businesses allowing customers to access public Wi-Fi. These details are used to create user profiles, track subsequent visits, and deliver targeted ads.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Phil Mazzilli, a Qualcomm executive representing the Mopria Alliance. Mazzilli talks about how the alliance standards enable printing from mobile devices to a wide variety of printers; most recently, the alliance announced its code is now part of Android 11. Mazzilli is the chair of the marketing group of the Alliance.
Founded in 2013, by Canon, HP, Samsung, and Xerox, the Mopria Alliance has grown to 22 members representing the worldwide printer and scanner business. In addition to the founding companies, the Mopria Alliance today includes Adobe, Brother, EFI, Epson, Fuji Xerox, Huawei, Lexmark, Konica Minolta, Kyocera, Microsoft, OKI Data, Pantum, Primax, Qualcomm, Toshiba, Ricoh, Xiaomi, and YSoft.
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Gary Pageau of the Dead Pixels Society talks with Ilze Folkmane. communications manager, Printful, about trends in consumer purchasing, how COVID-18 is affecting holiday shopping and product shipping and the keys to Printful's growth.
Printful is an on-demand order-fulfillment and warehousing service that fulfills and ships products including clothing, accessories, and home & living items for online businesses. The privately-held company has 1,100 employees in six plants in the United States, Mexico, Spain and Latvia.
This episode sponsored by Mediaclip.
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Gary Pageau of the Dead Pixels Society talks with Rob Mauldin and Candy Parks of the MagicMakers Group about company culture, serving customers, how COVID is impacting businesses of all kinds, and ways to adapt.
Rob Mauldin, a founding partner of the MagicMakers Group, focuses on Business Transformation and Experience Development. He was a member of the Disney Cruise Line launch team and was a key executive in the Entertainment organization that led the transformation of Disney's consumer photography service, Disney PhotoPass, at Disney theme parks around the world. After a distinguished 21-year Disney career, Rob founded The MagicMakers® Group with partner and fellow Disney executive Cal Almaguer.
Candy Parks specializes in Consumer Research and Quantitative Analytics - "Measuring the Magic". She is an accomplished executive with nearly 30 years of experience, in the public, private, and non-profit sectors.
MagicMakers Group is offering a Complimentary Live Webinar, ‘Untold Disney Customer Service Stories’ on Thursday, Oct. 22 from 2:00-3:00 pm ET. Expect great stories like the Disney Custodial Host seen ‘entertaining’ the guests by drawing a picture of Goofy on the sidewalk using his mop and water. How many times do you think this image was shared on social media? Yes, their job was cleaning but their purpose was making people happy. Those interested can register at www.MagicMakersGroup.com.
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Gary Pageau of the Dead Pixels Society talks with James Aziz, the new CEO of Edge Imaging, about what brought him to the company, the challenges faced by the school photography industry in the face of COVID-19, and the bright future.
Aziz came to Edge Imaging effective March 16 from Transcontinental Printing and Packaging’s Premedia services for Printing and Packaging. Aziz has expertise in finance, operational reporting, continuous improvement, manufacturing systems, cost-containment, restructuring, mergers and acquisitions, as well as strategic planning.
Mediaclip
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Gary Pageau of the Dead Pixels Society talks with Hans Hartman, president of Suite 48 Analytics and chair of Visual 1st. Visual 1st is the premier global conference focused on promoting innovation and partnerships in the photo and video ecosystem, hosting executives and entrepreneurs at photo and video app development startups, mobile device vendors, carriers, cloud storage providers, software companies, print product providers, camera manufacturers, and many others. In 2020, the conference will be the Visual 1st 2020 – Virtual Edition conference, Oct.14-15. In this interview, Hartman discusses the program and how the event has adapted to maintain its networking capabilities.
The event will be held Oct. 14+15; 8:00 am - 12:00 noon, Pacific Time, with optional attendee roundtable get-togethers: Oct. 21, 22, 23, 24 at 8:00 AM - 9:30 AM, Pacific Time.
To register, click here. Ticket price: $199; Early Bird price: $99 (until Sept. 30).
Prior to founding Suite 48 Analytics, most recently Hartman was senior director, market research at the multimedia software company, Nero, and director, product strategy at desktop publishing software company, Quark.
He has directed the first European Future Image Mobile Imaging Summit and chaired various Seybold Seminars PDF Conferences, as well as the Electronic PublishingMagazine Print Workflow Summit.
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Gary Pageau of the Dead Pixels Society talks with Stan Freimuth, chairman of Tracer Imaging, a leading provider of lenticular prints. Freimuth discusses his long industry career, spanning the photofinishing, graphic arts, and digital imaging, with companies including Pako Corp., Fuji Photo Film USA, Presstek and now Tracer Imaging. In particular, Freimuth talks about how different photo companies in the 1990s and 2000s responded to the digital challenge and the on-going intersection of the graphics industry with photo/imaging.
Tracer Imaging, founded in 2004, is one of the countries leading lenticular printers, providing services to commercial markets and consumers (through retail partners).
Tracer Imaging recently launched a web-based interface the Express Solutions interface allowing everyday users to quickly and easily upload their own images to create a lenticular print using several of the most popular lenticular effects (Flip, Zoom, or Flip/Zoom), the company said.
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Gary Pageau of the Dead Pixels Society talks with Michael Warshall, chairman of Australia's EMOTION Photography. Featured last year in the Dead Pixels Society, EMOTION Photography is a digital-first operation built around the belief the customer – in this case, brides – would prefer to hire a photographer with immediate access to images, as well as the understanding there are photographers willing to be paid a flat rate to photograph a wedding. The entire process is handled through a mobile app. EMOTION Wedding Photography was started by industry veterans Michael Warshall, Vittorio Natoli and Peter Meyers.
In this episode, Warshall discusses his company's customer-driven approach to wedding photography, how the company has adapted its services based on customer feedback, the decision to automate the entire process and trends in the wedding business.
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Gary Pageau of the Dead Pixels Society talks with Makaila Nichols, author and founder of the Blatantly Honest Foundation. At 18, Nichols wrote "Blatantly Honest," a best-selling book about her battle with body issues, bullying and sexual assault. From there, she started the Blatantly Honest Foundation to "change the stigma behind bullying and other social issues by educating the public, encouraging students to share their stories and to become Blatantly Honest in their own lives."
In addition to educational resources and talks on bullying, body image, mental health and more, Blatantly Honest conceived the Moon Missio, a program to help today’s youth take part in mission planned for 2021 and send their image into space. Participants can choose personal or professional images and send them to the moon where no one can look down on them again. Capturelife is a technology partner; to participate, browse to moonmission.capturelife.com.
For information on becoming a partner, go to https://moonmission.capturelife.com/partners
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Gary Pageau of the Dead Pixels Society talks with Aaron Day, Global Partnership Lead, with Canva. Day discusses the Canva business model, how the company is partnering with leading leaders like FedEx Office, and a sneak peek at the future of photo printing.
Founded in 2012 by Melanie Perkins, Cliff Obrecht, and Cameron Adams, Canva is a graphic design software solutions provider helping users to design presentations, social media graphics, and more with various layouts, images, photo filters, icons and shapes, and fonts. The platform combines a drag-and-drop design tool with a stock library of photographs, illustrations, and imagery.
Valued at $6 billion, Sydney-based Canva is considered to Australia's most valuable private tech company.
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Gary Pageau of The Dead Pixels Society talks with Rick Bellamy, CEO of RPI, about the company's recent acquisition of Blurb, the forces driving industry consolidation, the future of print and RPI's leadership role in COVID-19 response.
RPI is a leading make-on-demand producer of private label personalized print services to businesses around the world, including books, greeting and holiday cards, apparel, and business products for e-commerce companies, mass retailers, and Fortune 1000 corporations.
The Seattle-based company, which celebrated its 40th year in business in 2019, has additional production facilities in Kennesaw, GA, Rochester, NY, and Eindhoven, NL.
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Gary Pageau of the Dead Pixels Society talks with the co-founders of the new imaging industry marketing research company, Rise Above Research. Ed Lee, founder and director, has more than 20 years of experience covering the consumer and professional digital photography and imaging markets as an industry analyst and market researcher. David Haueter has 20 years of experience as an industry analyst, with stints at Gartner and Keypoint Intelligence -InfoTrends, primarily covering the photo output markets.
In this interview, Lee and Haueter discuss the changes driving imaging device markets and photo output and gifting.
Rise Above Research offers annual syndicated advisory services as well as custom consulting services that help clients understand market trends, identify opportunities, and develop strategies to grow their businesses.
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Gary Pageau of The Dead Pixels Society talks with David Crandall, the executive director of the new industry association, the School Photographers of America. Crandall discusses how School Photographers of America will take the issues facing volume photographers direct to decision-makers, how it will pursue policies, and ways industry members can become more involved.
School Photographers of America was formed during the COVID-19 pandemic when the entire United States closed down schools in March of 2020. With no school picture days and the country in a financial crisis, health pandemic and with unemployment at a historic high, Crandall (then a Strawbridge Studios Inc. sales executive) had a vision to rally the industry to protect all school photographers' copyrights and raise awareness of our industry, as so many small businesses were being left behind by government aid.
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Gary Pageau welcomes back Brenda DiVincenzo, vice president of member success, at the IPI Member Network. Brenda shares the latest changes to the IPIC Conference. Now in a virtual format, the Aug. 23-26 "Breakthrough" conference will have many of the features of the IPI annual convention, but now through the Whova app. Attendees will be able to watch sessions as they happen and engage in online discussions and social activities.
The event focuses on topics that will grow sales, increase profits, reduce costs, streamline operations and create traffic for IPI retailers, labs and members. Topics should be introduced and emphasized by the use of storytelling and specifics should be relayed in the form of interactive and demonstration methods.
The people who attend IPIC represent a wide range of industry roles. Owners are encouraged to bring members of their team and family and, as registration is free to IPI members, the new virtual event is an opportunity to reach an even greater audience. Supplying partners will also be offering show specials and online training.
DiVincenzo also talks about the value of IPI membership and why industry businesses should consider joining.
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Gary Pageau of the Dead Pixels Society talks with Erhardt Barth, co-founder of Excire Inc., about the company's new desktop-based image management tool, Excire Foto. Excire Foto is a powerful app designed for easy photo management and quick content-based browsing. As a local program, it doesn't require cloud computing and therefore has built-in privacy. Pageau and Barth discuss the company's background, the technology, the need for intelligent image management, and the role of privacy in AI.
Excire Inc. is an American corporation dedicated to bringing useful AI technology to photographers. The Excire technology is developed by the Pattern Recognition Company (PRC), a German AI firm started in 2005 as a spin-off of the University of Lübeck.
Professor Barth is co-founder of the Pattern Recognition Company and Excire Inc. and CEO of PRC. He has a PhD in electrical engineering from the Technical University of Munich, did post-doctoral work at NASA Ames, and is an internationally recognized expert in Computer Vision and Machine Learning. He founded and co-founded several companies including the gestigon GmbH, now a Valeo brand.
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Gary Pageau of the Dead Pixels Society talks with the team behind 10,000 Headshots, the largest, single-day photo initiative to provide 10,000 unemployed Americans nationwide with a complimentary, professional headshot to include with their resumes and post to job sites. The event will be Wednesday, July 22.
10,000 Headshots is the brainchild of Tony Taafe, who co-founded Headshot Booker with renowned portrait photographer, Peter Hurley, national event photographer, Lauren Lieberman, and developer, Joseph Pelosi. In this episode, Taafe, Leiberman, and Ryan Jacobs, founder and CEO of SpotMyPhotos (the company providing the hosting platform and capture technology), joined us for this episode to talk about the origins of the project and the importance of it during this pandemic.
For more information on 10,000 Headshots, visit HeadshotBooker.com.
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Gary Pageau of the Dead Pixels Society talks about retail in the age of COVID-19 and civil unrest with Bob Phibbs, the Retail Doctor. A frequent speaker at PRO events, Phibbs has worked with some of the top retail brands. He and his work have appeared on ABC, Fox, MSNBC, and PBS, and featured in articles in Entrepreneur, the New York Times, and the Wall Street Journal. He also performs business makeovers for the Los Angeles Times and received the highest sales increase award from the #1 mall in America.
In this interview, Phibbs talks about how photo retailers need to adapt their sales strategies to compete and to thrive in today's challenging environment.
With more than 30 years' experience creating proven sales increases of 20-50%, The Retail Doctor can help bring your retail organization back to excellent health with amazing customer service.
Phibbs offers retail consulting, online sales training, and other services.
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Gary Pageau of the Dead Pixels Society talks with Tim Pontin, photographer, Printful, the fast-growing on-demand printing company.
Printful is an on-demand fulfillment company offering eCommerce warehousing and custom print and embroidery product drop-shipping services for online retailers.
Established in 2013, Printful is one of the leading custom print-on-demand product drop shippers in the USA and Europe with six fulfillment centers (three in the United States, two in Europe, one in Mexico) and 800-plus employees worldwide.
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Gary Pageau of the Dead Pixels Society talks with Glen Meakem, CEO and founder, Forever.com, the permanent cloud photo storage and sharing company. A serial entrepreneur, Meakem founded FreeMarkets Inc. in 1995, which was later sold for $500 million. He also formerly headed up a venture capital fund and was a former radio host based in Pittsburgh, Pa. For the past eight years, he has devoted his energy to Forever.com.
In this podcast, Meakem talks about the value proposition of offering permanent photo storage, the Forever.com offering and business model, and the importance of preserving family history.
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Gary Pageau of the Dead Pixels Society talks with Rick Voight, CEO of Vivid-Pix, about the value of restoring and reliving family memories. Vivid-Pix is the publisher of Vivid-Pix Land&Sea SCUBA and Vivid-Pix RESTORE image-enhancement software products.
We are also joined by Gordon Clarke, strategic solution manager, of FamilySearch International, the world's largest genealogy organization. FamilySearch International is the largest genealogy organization in the world. FamilySearch is a nonprofit, volunteer-driven organization sponsored by The Church of Jesus Christ of Latter-day Saints. Gordon and Rick discuss the formation and goals of the just-announced Family History Metadata Working Group.
The FHMWG is a collaboration between public organizations and private companies including founding members from FamilySearch, MemoryWeb, Vivid-Pix, the Family History Information Standards Organisation and The Permanent Legacy Foundation.
Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.
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Gary Pageau of the Dead Pixels Society talks the David Vaskevitch, the founder of peer-to-peer media-organization tool provider Mylio about the challenges of selling subscriptions in the age of "free," competing against Adobe and Google, and partnering with Seagate. In this hour-long interview, Vaskevitch discusses his career at Microsoft, his love of photography and the value of pictures.
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Gary Pageau from the Dead Pixels Society talks with photographer Michael Rubin about the photography, printing and retail. Rubin operated, until recently, the Neomodern print store and gallery in downtown San Francisco. He is also the co-host of the "Everyday Photography, Every Day," podcast.
In this episode, Rubin discusses why he doesn't think a photograph is a photograph until it.s printed, as well as the circumstances forcing the unfortunate closure of the Neomodern retail space.
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Benedikt Greifenhofer, co-founder and CEO, GotPhoto, talks with Gary Pageau about the challenges faced by school photo companies in the age of COVID-19. Digitization was already on its way to changing the industry; how can GotPhoto help firms survive and thrive?
GotPhoto is an award-winning workflow solution automating repetitive online sales and marketing tasks and workflow processing.
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Gary Pageau interviews Brenda DiVincenzo, vice president of member success, at the IPI Member Network. Brenda shares with us the latest news from IPI, plus shares tips and tactics photo specialty firms are using to cope with the COVID-19 pandemic.
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The Covid-19 pandemic has caused unprecedented problems for photographers and retailers. The Dead Pixels Society editor Gary Pageau talks with Eric Miller of Miller Foto about tools and tactics to survive and thrive.
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