We love the trade show industry and are passionate about teaching, sharing and learning more about it with others.
International exhibit design expert, Steve Riches, Owner of Laguna Displays discusses international exhibit design, technology in exhibits and his hopes for the fall as we anticipate a big return to shows.
Steve Riches | sriches@lagunadisplays.com | 714.813.7140
Laguna Displays
exhibiteur
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International exhibiting expert Jeannine Swan, Owner of Global Exhibit Management discusses some major upcoming shows, what it means to be GBAC gold star accredited, some recent survey data on the value of F2F marketing and some of the nuances and intricacies of international exhibiting.
Jeannine Swan | jswan@globalexhibitmanagement.com | 817.370.1400
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Matt Swenson, Editorial Director at Corporate Event News and Trade Show News Network discusses the importance of consistency in content creation, quality over quantity and building a sense of trust with your audience.
Matt Swenson | mswenson@tsnn.com | 240.472.5347
Trade Show News Network
Exhibiteur
Expo Chat
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Links to the books, podcasts, and resources discussed in this episode:Note: Help support the podcast by purchasing any of the books we mentioned in this episode through the below affiliate links.Books:
Traction by Gino Wickman
The E-Myth by Michael Gerber
The Ideal Team Player by Patrick Lencioni
Tanya Miller, COO at All Space Group discusses company culture, how doing the right thing always results in opportunities. the value of networking, and how a former employee helped push All Space into a new market.
Tanya Miller | tmiller@allspacegroup.com | 702.899.0904
All Space Group
Exhibiteur
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Lauren Bauer, Director of Sales Western Region at Shepard Exposition Services discusses the short and long-term impacts of COVID on F2F marketing, the psychology of live events, and how to not succumb to the fear that is so prevalent these days.
Lauren Bauer | lbauer@shepardes.com | 773.562.9577
Shepard Exposition Services
Exhibiteur
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Links to the books, podcasts, and resources discussed in this episode:LipSmacking Foodie Tours
Maverick Helicopter Tours
Armchair Expert
Chris Brown, Executive Vice President of Business Operations at the National Association of Broadcasters talks about 2020 from an association perspective, rethinking exhibiting, what it really means to serve your clients and Chris’ take on true leadership.
Chris Brown | cbrown@nab.org | 202.429.5335
NAB
Exhibiteur
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Links to the books, podcasts, and resources discussed in this episode:Note: Help support the podcast by purchasing any of the books we mentioned in this episode through the below affiliate links.Books:Lee's Lieutenants by Douglas S. FreemanThe Splendid and the Vile by Erik LarsonThe Captain Class by Sam Walker
Chuck Michel, VP of tradeshow services at EliteExpo talks about the history of EliteExpo, the shift to virtual and coexistence with COVID-19.
Chuck Michel | chuckm@elitexpo.com | 847.324.3840
ELITeXPO
Exhibiteur
A message from Chuck about advocacy:
As you know we still have a window to actively lobby and advocate for additional economic aid for the tradeshow industry. Talks are still continuing, and the bottom line is we need a stimulus package that will help the employees and small businesses in our industry remain operational in 2020. Our industry needs everyone to take a moment and reach out to their congressional leaders.
Here is a link to a recent webinar that walks you through how to lend your voice to the advocacy cause.
https://eaca.com/featured_item/20-09-18-eaca-edpa-advocacy-action/
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Joe Federbush, President of Evolio Marketing discusses marketing strategy and measurement, which KPIs and metrics to be tracking, and Joe’s outlook for the industry for the next 12 months and beyond.
Joe Federbush | joe.federbush@evoliomarketing.com | 512.635.7477
EVOLIO
Exhibiteur
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Links to the books, podcasts, and resources discussed in this episode:Note: Help support the podcast by purchasing any of the books we mentioned in this episode through the below affiliate links.Books:The Advantage by Patrick Lencioni
The Infinite Game by Simon Sinek
Gail Behun discusses the shift to virtual and hybrid events, user engagement, engineering to results, and the future of F2F marketing.
Gail Behun | gailbehun71@gmail.com | 847-393-6729
Exhibiteur
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Links to the books, podcasts, and resources discussed in this episode:Note: Help support the podcast by purchasing any of the books we mentioned in this episode through the below affiliate links.Books:Getting Things Done by David Allen
How to Win Friends and Influence People by Dale Carnegie
The 7 Habits of Highly Effective People by Stephen Covey
Radical Candor by Kim Scott
Dare to Lead by Brene Brown
Resources:Virtual and Hybrid Event Training - FREE thru December 31st!
Slack
Heidi Clear, Owner and Chief Marketing & Strategy Officer of CenterPoint Marketing discusses the pressure and excitement of business ownership, the importance of using data to make decisions, and the need for support from your team now more than ever.
Heidi Clear | heidiclear@ymail.com | 312-259-4464
Centerpoint Marketing
Exhibiteur
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Join us as we hear from Dave Sterne immediately following the Together Again Expo in Orlando. Dave talks about the safety precautions, the overall vibe at the show and some things that you can do to help us all get back to business as soon as possible.
Dave Sterne | dave@theinsidetrackinc.com | 404.867.2144
The Inside Track
Exhibiteur
Together Again Expo
Alliance Nationwide Expo
Crew XP (TS Crew)
Orange County Convention Center
The Trade Show Calendar
Go Live Together Resources
CONTACT YOUR ELECTED REPRESENTATIVES
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Glen Kopelchak, Managing Director with Illuminate International Sourcing chats with Aaron all the way from Shanghai about international exhibiting, how the COVID situation unfolded in Shanghai, Glen’s experience at the recent Electronica show in early July, and how companies can leverage local experts for sourcing products in Asia.
Glen Kopelchak | glen@illuminate-intl.com | Click to add Glen on WeChat
Illuminate Intl Sourcing
Exhibiteur
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Nolan Wolf, National Business Development Director with Champion Logistics chats with Aaron about relationship-based sales, the role of technology in logistics, the coming personnel shuffle, and what to look for in a trade show freight carrier.
Nolan Wolf | nwolf@champlog.com | 708.562.4200 x124
Champion Logistics
Exhibiteur
The Dave Ramsey Show
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Jason Ahart, COO at Olympus Group chats with Aaron about hands-on leadership, lean manufacturing, personal and professional development, and how to choose the right fabric vendor.
Jason Ahart | jason.ahart@olympusgrp.com | 801.879.9383
Olympus Group - https://www.olympusgrp.com/
Exhibiteur - https://exhibiteur.com/
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Links to the books, podcasts, and resources discussed in this episode:Note: Help support the podcast by purchasing any of the books we mentioned in this episode through the below affiliate links.
Books:The Lean Manager by Michael and Freddy Ballé
Good to Great by Jim Collins
The Captain Class by Sam Walker
Getting Things Done by David Allen
The Miracle Morning by Hal Elrod
Podcasts:The Tim Ferriss Show
EntreLeadership
Resources:LinkedIn Learning Courses on OutlookYoutube - Outlook Tips and Tricks
Dawn Perkins, Partner at VectorFive chats with Aaron about how to build long term customer loyalty, persisting through tough times and how a great team of people makes all the difference. Dawn also shares her outlook for the remainder of 2020 and some tips for exhibitors who may be struggling to find the right exhibit house partner to work with.
Dawn Perkins | dperkins@vectorfive.com | 978-413-6621
VectorFive - https://www.vectorfive.com/
Exhibitions Day - https://www.iaee.com/exhibitions-mean-business/exhibitions-day/#:~:text=Exhibitions%20Day,virtually%20on%203%20June%202020.
Exhibiteur – www.exhibiteur.com
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James Zacharias, Vice President of Sales at Exploring, Inc. chats with Aaron about Live For Life, why flooring is more than just flooring, the beauty of ballparks and leveraging the expertise of your partners instead of trying to do everything on your own.
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Show Notes
James Zacharias - james@exploring.com | 678-265-7258
Exploring, Inc. - https://www.exploring.com/
Brumark - https://brumark.com/
ID3 Group - https://id3group.com/
GCI Graphics - https://gcigraphics.com/
Live for Life - https://www.liveforlifec19.com/
Go Live Together - https://www.golivetogether.com/
EDPA - https://www.edpa.com/
Exhibiteur – www.exhibiteur.com
Thanks for making it this far! If you have any feedback, or just want to chat, connect with us on LinkedIN.
Ross Weitzberg, CEO & Owner of Exhibit Potential, chats with Aaron about benefits of a one-person exhibit house, the importance of having good systems and processes and how to improve your pre-sale qualification process.
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Show Notes
Exhibit Potential - https://exhibitpotential.com/
Ross Weitzberg - ross@exhibitpotential.com
Connect on LinkedIn with Ross - https://www.linkedin.com/in/exhibitpotential/
Exhibiteur – www.exhibiteur.com
E-Myth Book - Buy it on Amazon
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days - Buy it on Amazon
Thanks for making it this far! If you have any feedback, or just want to chat, connect with us on LinkedIN.
Kelly Voss, Senior Account Executive with AGAM Modular Display System, chats with Aaron about the Covid pivot, leaning on strategic partners, the AGAM Max program and how positive perspective is greater than fear.
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Show Notes
AGAM - https://www.agam.com/
AGAM Max Program - https://www.agam.com/agam-max/
Kelly Voss LinkedIN - https://www.linkedin.com/in/kellyv1/
Exhibiteur – www.exhibiteur.com
Thanks for making it this far! If you have any feedback, or just want to chat, connect with us on LinkedIN.
Chris Lodes, Senior Account Executive with Derse, discusses the impact of COVID-19 on our industry, the future of face-to-face events and getting realistic about your trade show budget from the very start.
To receive the Big Stop Resource Guide, email aaron@exhibiteur.com or fill out a contact form on www.exhibiteur.com.
Derse: https://derse.com/
Chris Lodes: (262) 880-0865, clodes@derse.com
Exhibiteur – www.exhibiteur.com
Good to Great - Jim Collins
Dave Sterne, Founder and CEO of The Inside Track, shares thoughts on handling business in the age of COVID-19, common mistakes exhibitors make, and simple ways you can improve your processes and avoid unrecoverable expenses in the future.
To receive the Individual Workflow Starter Guide, email aaron@exhibiteur.com or fill out a contact form on www.exhibiteur.com
The Inside Track: https://theinsidetrackinc.com/
Salesforce - https://www.salesforce.com/
Exhibiteur – www.exhibiteur.com
As the Saw Turns Column – Exhibit City News by Jim Obermeyer