COSE Arts Network: Recent Episodes

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The COSE Arts Network, in partnership with Community Partnership for Arts & Culture, creates an opportunity for the arts and business worlds to intersect through educational and networking events, access to resources, and unique promotional opportunities.

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COSE Arts Network Podcast - Contract Basics for Creative Businesses

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COSE Arts Network Education Forum - The Top 10 Maddening Questions Artists Have on April 14th

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Join a panel of media professionals to learn how artists can best use the media to promote their careers, shows and activities. Panelisits will also address the current state of arts media and critical review in Northeast Ohio and their experiences at some of the most prominent media organizations in Northeast Ohio.

Panelists: Dave DeOreo, WVIZ/WCPN ideastream Michael Gill, Scene Magazine Carolyn Jack, Geniocity.com Steven Litt, Cleveland Plain Dealer

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COSE Arts Network Education - Expand Your Reach: Selling Wholesale and Retail, May 14, 2009

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Diane Helbig (Seize This Day Coaching) and Cindy Earl (Corner Your Market Cleveland), two leading business coaches and marketing and PR experts, will be on hand to guide you through exercises and activities that will help you define your business vision, determin your artistic value, improve your networking skills and recognize several core self-promotion strategies. This workshop will not only benefit individual artists and small art businesses, but also small and medium-sized arts nonprofit organizations who have limited staff time and resources to devote to marketing.

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Finances, taxes and money management are some of the most important and daunting topics for many artist entrepreneurs and arts organizations. Doing things the right way from the onset can not only save you some money but also some potential headaches down the line.

A representative from Liberty Tax Service discusses tax issues for entrepreneurs.

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Arts Business and Innovation Awards - Celebrating the Fusion of Art and Business

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Come to one of Cleveland’s coolest music venues to hear how a local artist, musician, and poet have made it this far as creative professionals. What have they figured out about marketing, the local scene vs. the national scene, and pricing that maybe the rest of us still don’t know? Mingle and learn, and then stay for a show in the Beachland Tavern. The Beachland will offer drink specials and delicious treats from their kitchen for all guests.

Moderator: Cindy Barber, Beachland Ballroom and Tavern Panelists Include: Anthony Mastromatteo, painter George Bilgere, poet Matt Perko, photographer, jazz musician

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This education event will guide you through understanding your options for health insurance and alternative health care options in Northeast Ohio. A free health care resource guide, designed for the arts community of northeast Ohio, will be made available at this event for the first time. Come learn what your options are, and how to make sure you are properly covered.

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Speaker: Marty Geramita, business manager for Strhess and artist Derek Hess

Marty Geramita, business manager for Cleveland based artist

Derek Hess, will share the story of their success developing Derek’s career from CIA student, to internationally known artist with multiple outlets for his artwork.

Derek Hess’ artwork spans from concert posters to politically charged fine art pieces. In 1993 his concert flyers caught the eye of Marty Geramita, who suggested that Hess turn his flyers into a business venture. In the years immediately following, Hess, with Geramita as his manager, garnered the attention of countless bands as well as both the Rock and Roll Hall of Fame and the infamous Louvre in Paris, who both have Hess’ art in their permanent collection.

In addition to posters for bands such as Pantera, Thursday, Pink Floyd and Pearl Jam, Hess has also created CD covers for bands like Motion City Soundtrack and Unearth. He has also been featured on television show and in magazines - MTV, Fuse, VH1, Alternative Press and Juxtapose as well as many others.

More recently, Hess started a clothing line, Strhess, as well as Hessfest and the Strhess Tour, a collaboration of music and art that features bands such as Thursday, Shadow’s Fall, Stretch Arm Strong and Taking Back Sunday.

Marty Geramita will discuss the key turning points in Derek’s career, including developing collaborations with the fashion and music industries, and how they developed online marketing strategies for expanding Derek’s audience around the world.

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Presented with the Ingenuity Festival of Art and Technology Westfield Insurance Theater at Playhouse Square 1501 Euclid Avenue, Suite 200 Cleveland, OH 44115 (216) 771-4444

Art and technology have always gone hand in hand, since the first pigments were mixed and instruments were engineered to make music. Historically, technologies from the printing press to photography, the phonograph to the computer have impacted the way the arts are created and how they are sent out into the world. Now, more than ever, as technology evolves so quickly, artists must understand how to interact with technology, for both practical and creative reasons. This interactive panel discussion will examine how technology can help artists actualize their vision, assist with their process, and deepen the experience of their viewers and audiences.

Moderator: David Moss, co-founder and partner of Boondock Walker Panelists: Don Marinelli, Director of the Entertainment Technology Center, Carnegie Mellon University Lisa Locke, dancer and choreographer, Bill Scheele, owner, Kokoon Gallery

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Presented with the Ingenuity Festival of Art and Technology Westfield Insurance Theater at Playhouse Square 1501 Euclid Avenue, Suite 200 Cleveland, OH 44115 (216) 771-4444

Art and technology have always gone hand in hand, since the first pigments were mixed and instruments were engineered to make music. Historically, technologies from the printing press to photography, the phonograph to the computer have impacted the way the arts are created and how they are sent out into the world. Now, more than ever, as technology evolves so quickly, artists must understand how to interact with technology, for both practical and creative reasons. This interactive panel discussion will examine how technology can help artists actualize their vision, assist with their process, and deepen the experience of their viewers and audiences.

Moderator: David Moss, co-founder and partner of Boondock Walker Panelists: Don Marinelli, Director of the Entertainment Technology Center, Carnegie Mellon University Lisa Locke, dancer and choreographer, Bill Scheele, owner, Kokoon Gallery

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Program: A discussion on the pros and cons of selling art, film, music, literary work, etc. online. How do you determine the right online vehicle- website, blog, e-bay/storefront? What about copyright and licensure issues? Quality vs. quantity- do you sell art items that are one of a kind or mass produced? If selling online is successful, will you be able to keep up and manage the cash flow of online sales? Presenters: Marlee Brown, owner of Marlee Design, and Marty Geramita, business manager for artist Derek Hess.

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Arts Network Monthly Meeting: Selling Without Selling Out

Your presentation, pricing, contacts, and follow up are all key elements to gaining income for your work. However, how can pay attention to salesmanship while still being true to your artistic work? Join us for a presentation by artist entrepreneur Susie Frazier Mueller.

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Inspire your employees and clients alike! This panel discusses the value of having artwork as part of your work place, including how it affects your office environment and the impression your company makes on clients. A tour of the Progressive Insurance art collection followed the discussion.

Presenters: Christy Gray and Joan Perch of the Red Dot Project, Mike Dungan of Business Interiors and Environments (BIE), and Kristin Rogers, Art Education and Communications Manager, The Progressive Art Collection

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The definition of a brand is a unique claim of distinction. Once you’ve successfully differentiated yourself, you’ve separated yourself from your competitors and assumed the leadership position! In the end, the effort will be worth it. Whether you’re an artist or the CEO, developing your personal brand will help you prosper. And more importantly, you’ll know who you are while you’re doing it.

Presenter Rosemary Breehl is a Certified Brand Strategist and president of Breehl, Traynor & Zehe, a Brand Development and Marketing Communications firm in Cleveland.

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The definition of a brand is a unique claim of distinction. Once you’ve successfully differentiated yourself, you’ve separated yourself from your competitors and assumed the leadership position! In the end, the effort will be worth it. Whether you’re an artist or the CEO, developing your personal brand will help you prosper. And more importantly, you’ll know who you are while you’re doing it.

Presenter Rosemary Breehl is a Certified Brand Strategist and president of Breehl, Traynor & Zehe, a Brand Development and Marketing Communications firm in Cleveland.

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The COSE Arts Network turns one! Celebrate with us at our Anniversary Party, featuring a live performance and fascinating keynote by “one of the most versatile musicians on the planet,” violinist/fiddler Ed Caner. Caner also serves as the director of Case Western Reserve University’s Science and Technology Entrepreneurship Programs.

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The COSE Arts Network turns one! Celebrate with us at our Anniversary Party, featuring a live performance and fascinating keynote by “one of the most versatile musicians on the planet,” violinist/fiddler Ed Caner. Caner also serves as the director of Case Western Reserve University’s Science and Technology Entrepreneurship Programs.

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The COSE Arts Network turns one! Celebrate with us at our Anniversary Party, featuring a live performance and fascinating keynote by “one of the most versatile musicians on the planet,” violinist/fiddler Ed Caner. Caner also serves as the director of Case Western Reserve University’s Science and Technology Entrepreneurship Programs.

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The COSE Arts Network turns one! Celebrate with us at our Anniversary Party, featuring a live performance and fascinating keynote by “one of the most versatile musicians on the planet,” violinist/fiddler Ed Caner. Caner also serves as the director of Case Western Reserve University’s Science and Technology Entrepreneurship Programs.