The DOYO Live Audio Experience: Recent Episodes
Dennis Schiraldi
Welcome to The DOYO Live Audio Experience, hosted by entrepreneur, publisher, marketing event coordinator, vlogger, and public speaker Dennis Schiraldi. On this podcast, you'll find a mix of The DOYO Live Marketing Show, our newly released series "The Dirt" which features people getting stuff done. We also will feature interviews and keynotes on marketing and business, segments from our webinar series, as well as new and current thoughts I record originally for this audio experience!
What do you think today's episode is about? Our answer- nothing! Well, if you are confused, hear us out for a while. Your expectations will be met for sure, be it this episode or any other DOYO Live episode for that matter.
So, moving on, our guests for today- the MLO Bros have some amazing insights to share with all of us! Luke Schuster and Issac Schuster who've been into banking and mortgage for a pretty long time spend time telling all about their lives and what they have learnt so far.
Their day job seems to be a pretty basic one. But, after their 9-5 job, they transition into podcast hosts of the MLO Bros. Their idea of making this podcast, as they told was to give back to the local business in the Mahoning Valley.
Also, they're into ghost-hunting! Now you know what to expect from this episode if you know what we mean. This episode also features the mayor Don Draggish who certainly has a way to light up the mood!
Episode Highlights * Their experience as instacart users * Funny conversations about their personal habits * Informative discussions on taxes with the mayor * Ghost stories, and a lot more
Hit the play button and buckle up for a wholesomely rejuvenating episode!
Have you ever questioned yourself at first when faced with really difficult tasks? It is often necessary for others to realize our full potential and teach us things that we originally believe are difficult to learn.
But when we start taking action one step at a time, we learn that we can do far more than we imagined. It’s all about sports and basketball in this episode so buckle up, if you love sports!
DJ Yokely, our guest for today is commonly known as the voice of the high school youth and is an entrepreneur too! He is also the founder of YSN.
Here are a few things about him- He appreciates being able to congratulate clients and co-workers on their accomplishments. He appreciates advocating innovative and breakthrough ventures and possibilities.
Episode Highlights * March Madness * Major League Basketball * DJ Yokely’s journey with basketball * Scholarships for athletes * Spring sports in Youngstown
We hope you enjoy this episode with DJ Yokely and make sure to share it with the sports lovers!
Before we tell you about our guest and our topic of discussion for this episode, let us ask you something. Do you know what the term ‘Insurance’ means? Or the importance it holds in one’s life?
Looks like you are not aware of this answer, at least most of you are. Don’t worry, we’ve got you backed up here with another power-packed episode that will shed some light on Insurance.
Who’s our guest today? We’ve got in an amazing insurance guy to help bridge the gap for you and help you understand what insurance is all about.
Allow us to introduce you to our guest for today- David Moliterno from the Moliterno Insurance Company. Let us assure you, he’s not your usual insurance guy. With over six years of experience in the insurance industry, he is actively involved in community service!
Episode Highlights * His involvement in the Rotary Club * Talks about the Poland Business Association * What made him choose insurance * His soccer story * How does insurance benefit families
You are more than welcome to get a pen and a notepad as there are some really important things discussed and you might want to note them down!
Who said eating healthy is not cool? That’s just for fools, don’t you think? On a more serious note, eating healthy is a universal rule to follow be it now, or in the future. It’s not just about whether it is cool or not. Eating healthy is a lot more.
And to tell you all about this, we have Don Ritenour, Founder and Chief Head Chef at Yofresh, Caroline Ritenour, Entrepreneur and Founder of Yofresh and Don Draggish, the new mayor of town!
If you are a foodie, that’s great because you will come across a lot of new dishes being curated in this episode. Warning- you will get hungry after watching this!
Watch and listen as they narrate their journey and talk about how on-the-go doesn’t have to be unhealthy! Also, if you are someone who prefers food that is top-notch in taste and quality, Yofresh is what you need!
Episode Highlights * The journey and motive of Yofresh * How Covid helped their business grow * Their community work * Don Ritenour’s dream of becoming a chef * Food pricing tips
For a yummy and informative and fun episode, we’re sure you’ll be coming back for more!
Who’s up for some Irish knowledge? That’s right! Since we make sure to talk about something unique every time, we thought, why not talk about the Irish this time? But honestly, who isn’t obsessed with Ireland?
Today’s episode will be featuring none other than the Irish woman of the year, Shannon Lehn. She’s all things awesome- a yoga instructor, a mom, a wife, president of the ladies order of Hibernians, a market director and someone who strives for her community.
The Irish have always been an underrated community of people and are often mis-conceptualised on many platforms. But, what we see is sometimes not true, because we are sometimes only shown the things we are supposed to see.
Get ready to see the Irish in a way that even televisions fail to show, here’s Shannon Lehn all set to change your mind about the people of Ireland.
Episode Highlights * Shannon’s Lehn’s family history and where she belongs to * St. Patrick’s Day * Her journey with Austintown farmers * The love she has for her town and what she wants to do for her community * Passion for Yoga
Why don’t you use this episode as an opportunity to learn more about the Irish? Go ahead and watch our new episode.
The DOYO live marketing show presented by lift marketing- Dennis Schiraldi
Today we are live from the comfort of DOYO live headquarters and not our regular seating from stone fruit coffee in Poland. The reason behind it is the recent winter storm.
The weather might have got boots to the valley, but that’s not stopping us from delivering our content to all of you.
The weather’s causing a lot of problems in our daily routines, and so we aren’t able to schedule our guests today. But rest assured, there is much more exciting content coming up soon. So stay tuned for that.
For today we have a lot of talking about some good stuff, so grab your hot chocolate and enjoy the podcast.
Episode Highlights * General discussion about the weather. * Super Bowl -commercial, halftime shows, and food. * Open mic on the show. * Thoughts on Spotify, Joe Rogan, and the artists pulling their music from the platform.
So, here’s presenting to you, our very own- Dennis Schiraldi in today’s episode!
Get a chance to see the man behind it all! Dennis Schiraldi, founder of DOYO Live Marketing is all set to give you a piece of his mind.
If you are someone who wants to get into marketing, this is all you need. In this episode, you will get to see the actual Dennis talking about what made him start DOYO Live and a lot more.
He also makes sure to talk about sponsors and that iSynergy Group is among one of the sponsors for DOYO Live Marketing.
Episode Highlights * SHOTU on DOYO Live * Foundation and roots of DOYO Live * What is the main agenda behind this show * Dennis’s goals for DOYO
Get, set, and go for your one-stop destination for all things marketing you need to know!
Who’s up for meeting the Schiraldi’s? This episode is it! Get to know more about the Schiraldi brothers Mickey and Theo in this episode.
Let us introduce you to our guests for today. Mickey Schiraldi and Theo Schiraldi. Mickey is 13 years old. Theo is the brainchild. Both the brothers together handle their venture together for the rest of their summer this season.
You will also find Leo and Paulina, Mickey and Theo’s brother and sister obviously stealing the show and mind you- they’ll steal your heart! Here’s a good dose of happiness and positivity from the Schiraldi kids that will definitely make your bad day into a great one!
Episode Highlights * The Schiraldi Brothers’ firewood venture * What the boys are offering this summer * Why these kids are working at a young age * New technology for the kids to use these days
This episode will be as heart-warming as you are expecting it to be! Watch our latest episode now!
If you truly want to, there is nothing you can't beat! Remove the energy of fear and replace it with optimism. So many areas of our lives are dependent on the health and effective functioning of our brains.
You will find Michelle Edenfield in this interesting episode. She may not consider herself to be a remarkable lady, but others who know her do. She works as a mental health counselor, a mother, and a wife. And her life mission is to serve others through her charity.
Her foundation- Melina Michelle Edenfield Foundation has tied up with various national partners to make changes in cancer research. She believes that “If you can cure the worst, you can cure them all”.
Episode Highlights * Melina’s brain tumour story * What you should know about brain tumour * What Melina aims at achieving through her foundation * How to overcome the challenge of grieving through all of it.
We hope that this episode inspires you to do the things you’ve only dreamt of.
This episode will surely make your day a great one! Physical Strength exists in everyone, but sadly, they are not aware of it. Our guest Michael Mihas has made sure to understand this very well.
Michael Mihas is known to be a hardworking family man from Youngstown, Ohio. He is also one of his region's grappling pioneers who recently earned his black belt in BJJ. He is known as Mr. Jiu Jitsu on social media.
This Mr. Jiu-Jitsu is very fond of Jiu-Jitsu, hence the name. He talks about why one must develop physical strength and this is something everyone must watch- for all age groups and all types of people.
Episode Highlights * Importance of Self-Defense in our daily lives * Physical Strength, Physical Training and Being in Shape * How people neglect physical health * Parenting * Teaching value of money to kids
Need some inspiration? Then you’re at the right place!
The chill episode with Todd Franko, John Argiro, and Don Dragish.
An episode is full of fun conversations with our guests here today. Hear them talk about everything and enjoy this fun episode. It’s the best show to pass your time with. The bar for today’s agenda is nothing specific, just some great men talking about their life.
So sit back with a cuppa coffee and enjoy this fantastic show with our special guests, Todd Franko, The Greatest Golfer, John Argiro A1 Concrete Leveling & Don Dragish Dragish Marketing, and the new mayor at canfield, Ohio.
Highlights from the episode:
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NFL Playoff Conspiracy + NFL stone cold lead pipe locks for the weekend!
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Golf – Todd Franko shares his experience of finding a 13-year tradition. Plus, Dennis Schiraldi shares a funny story about playing golf
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Buffalo Wings – We talk about Buffalo Chicken Wings, The Cooking with Crowe’s food segment presented by Crowe’s Cabinets.
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Building the ultimate man cave, aka The Garage-Mahal
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A1 Concrete Leveling
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Don Dragish talks about his future plans as mayor.
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Overrated vs. Underrated.
Such a refreshing episode with these men has turned out to be a great episode. It was an honor to host them today. We will be glad if you join us on this episode and hear them talk about their beautiful experiences. Thank you, Stone Fruit Coffee Company in Poland, Ohio, for giving us a location to do our live streaming podcast.
Happy listening!
There’s no business that can make it today if it’s not for Digital Marketing! Taking over the conventional marketing strategies to improve the reach of any business, it has indeed proven to be a game-changer.
In any business, understanding what the client/customer wants is more crucial than anything else. And portraying yourself to provide exactly what they want is achieved by proper marketing.
To make this easier for you, we have some really awesome people to help you understand this. This episode will help you understand the tactics of marketing from scratch.
Today, we have Steve Cross, Creative Director of iSynergy, Berty Bercuzzi, Growth Marketing Specialist at iSynergy, and Dan Reese, SEO Specialist at iSynergy and Creative Director at Lift Marketing to show you what Digital Marketing actually is.
Also watch them talk about their new venture, Lift Marketing, and how it has worked out for them so far.
Episode Highlights * Launching a brand in the market. * The iSynergy philosophy of constantly testing to promote growth and optimal results for their clients. * Steve’s challenges while opening a new venture * Overrated and Underrated- our new segment
So, buckle up and enjoy our latest video!
Technology has indeed swept our feet off, in today’s society. More or less, the visuals that this newfound technology has created so far have managed to enhance our experience with technology.
Creating this new virtual world that has got millions around the world hooked on it comes with its own set of perils and challenges. Alas, not many are aware of what happens backstage in the world of technology.
Indirectly the main motto is not leaning towards taking over the real world, because that would cause major destruction. It mere seeks to enhance the current digital space.
Ralph Zerbonia, today's host and guest, has an episode packed with knowledge and more to learn. Ralph here is someone having a profound passion for all things tech and has dedicated a part of his life to working on it.
Episode Highlights * Headsets, Spatial Computing, NFTs, Metaverse, and Blockchain- the AVATARS of today’s world. * How exciting their journey has been so far. * All the pros and cons of these newly found technologies. * Ralph’s answer to why technology is crucial these days
Go ahead and watch this video for a deeper insight!
The DOYO Live Marketing Show Presented by Lift Marketing was on fire...We had a really great show, be sure to check it out!!!
This is a great show we featured Amanda Reardon, Membership and Marketing Coordinator YSU Campus Recreation.
Vicki Magyar, a certified Reiki Healer and Trauma Sensitive Heart Math Certified Practitioner, whose purpose in this lifetime is to bring an abundance of joy, healing, and love to every heart she comes in contact with.
In this episode we will be talking about...
💥 Health and wellness, physically and mentally.
💥 Recreational activities as an outlet from normal everyday life to increase productivity.
💥 Food
💥 Uses of social media to build a following and spreading your message.
💥 Our first concerts
Links:
YSU Rec Center
Follow Vicki on TikTok
Follow Vicki on Insta
Follow YSU Campus Rec on Insta
More About Amanda
Amanda is a proud YSU alumna with a BS in Business Administration and a former YSU Track and Field athlete.
Her favorite part of working in Campus Recreation is working with the student staff and watching them transform in productive members of society.
More About Vicki
Vicki has amassed a HUGE following of over 450,000 TikTok followers and equally impressive is here Instagram and Facebook following. She's got a successful podcast on Spotify, Peace Toast and Jam.
Vicki can administer Reiki healing and stress relaxation techniques both in person or by distance. Different time zones and countries are not a problem. Her technique specializes in connecting to the heart, feeling energy, and seeing visuals while healing her clients. Her intuitive and empathic abilities, along with her gift of seeing visuals during the sessions give clients an additional benefit to the already powerful Reiki healing process.
Vick also reads tarot cards and is an active meditator who enjoys sharing these practices and skills through her healing work.
Vicki’s background in communications and education/counseling allow her to dive deeper into her clients current situations to aide in the healing process and general well-being.
The healing journey can be magical if you just believe. Thank you for being here.
Live from Stone Fruit Coffee Company in Poland, Ohio.
Season 6, Episode 2
We had an awesome show with special guests include Todd Franko, The Greatest Golfer, John Argiro, A1 Concrete Leveling & Don Dragish, Dragish Marketing.
Tiny wings…If you like Buffalo Chicken Wings DO NOT WATCH this episode or else you will be craving them. On the show, we talk about…
- NFL Playoff Conspiracy + NFL stone cold lead pipe locks for the weekend!
- Golf – Todd Franko is the founder of The Greatest Golfer and shares his experience of finding a 13-year tradition on accident. Plus Dennis Schiraldi shares a funny story about playing in Greatest. Sign up for The Greatest Golfer Today!
- Buffalo Wings – We dish on Buffalo Chicken Wings, The Cooking with Crowe’s food segment presented by Crowe’s Cabinets.
- Building the ultimate man cave aka The Garage-Mahal
- A1 Concrete Leveling – Visit them today!
- Overrated vs. Underrated
And much more…
Thank you Stone Fruit Coffee Company in Poland, Ohio for giving us a location to do our live streaming podcast.
Stay tuned DOYO Live 2022 tickets will soon be on sale, we’ve added a number of new sponsors and will be announcing our speaker lineup in the next few months. You can join us every Friday for The DOYO Live Marketing Show on Facebook and LinkedIn Live. We also have a monthly webinar series, this month we are hosting a webinar on January 26, 2022, on influencer marketing. You can sign up today!
EVERYONE’S A SOCIAL MEDIA INFLUENCER THESE DAYS – HOW TO LAUNCH A SUCCESSFUL INFLUENCER MARKETING CAMPAIGN IN LESS THAN 30-DAYS!
ABOUT DOYO LIVE DOYO Live provides ongoing professional development through our online marketing platform, in-person networking events, workshops and annual marketing conference. DOYO Live also provides day-to-day marketing strategy, management to a wide range of clients, typically involving content media strategies via web, emails, social media, partnerships with more traditional media companies and sponsorships that create awareness and generate leads for our partners.
The DOYO Live Marketing Show Presented by Lift Marketing
Season 6 | Episode 1
We got a chance to sit down with Steve Cross, Creative Director of iSynergy to talk about his new brand that will have an emphasis on providing marketing agency services to local clients in the Youngstown-Northeast Ohio Region. Lift Marketing is that new venture. iSynergy has over 200+ clients around the world. Steve’s assigned Becky Bertuzzi and Dan Reash to head up Lift Marketing’s creative team and account strategy. In this episode, you will get a great deal of value.
💥 How to launch a brand when you’ve already established your brand in the marketplace.
💥 Controlling the message and thinking brand forward first approach to PR.
💥 Inspiration to continually find ways to be in permanent beta, that’s an iSynergy philosophy of always testing to promote growth and optimal results for their clients.
💥 Cooking with Crowe’s – A new segment from a sponsor where we each talk about our favorite meals to prep in our own kitchen, check out Crowe's Cabinets.
💥 Youngstown – Using the name “Youngstown” in your business, some very unique and interesting perspectives.
💥 Overrated and underrated, a new segment within the show.
It’s 2022 and we are super pumped to have our The DOYO Live Marketing Show Presented by Lift Marketing on location Stone Fruit Coffee Company in Poland, Ohio. Thanks SFC, for making great coffee and giving us a home for the live podcast. Stay tuned DOYO Live 2022 tickets will soon be on sale, we’ve added a number of new sponsors and will be announcing our speaker lineup in the next few months.
You can join us every Friday for The DOYO Live Marketing Show on Facebook and LinkedIn Live. We also have a monthly webinar series, this month we are hosting a webinar on January 26, 2022, on influencer marketing. You can sign up today!
EVERYONE’S A SOCIAL MEDIA INFLUENCER THESE DAYS – HOW TO LAUNCH A SUCCESSFUL INFLUENCER MARKETING CAMPAIGN IN LESS THAN 30-DAYS!
Sign up Today!
ABOUT DOYO LIVE DOYO Live provides ongoing professional development through our online marketing platform, in-person networking events, workshops and annual marketing conference. DOYO Live also provides day-to-day marketing strategy, management to a wide range of clients, typically involving content media strategies via web, emails, social media, partnerships with more traditional media companies and sponsorships that create awareness and generate leads for our partners.
Joe Knows Coffee Makers
Joe Varacalli knows coffee, and he knows a lot about coffee makers. And he's been willing to share it on his YouTube channel which he's been growing for over a year. In this episode, he talks a little about growing an audience on YouTube, coffee and coffee makers.
If you are at all into coffee you need to check out his YouTube channel for all the latest reviews on stupid ridiculously expensive espresso machines and much much more...
Check his channel out on YouTube Channel today!
The Dirt (S1:E3)
The Dirt features people getting it done in business, life and in the community. This is a DOYO Live Media Production is dedicated to giving entrepreneurs and people in the community a platform to tell their story, while providing ongoing education for marketing, sales, business and design professionals on marketing strategy. We accomplish this through our online properties, in-person workshops and our annual marketing conference in Youngstown, Ohio.
Leroy "Eljay" Williams is one of those people that are getting things done. Did you happen to catch the 4-part documentary on Inside the NBA, featuring Ernie, Shaq, Chuck and Kenny. That's right Eljay was of 2 editors and was responsible for making it all come together.
The Dirt (S1:E2) features Eljay Williams, we get into talking about his rise to the top of the sports and entertainment industry as a back-end editor for some very high profile organizations such as TNT, the Atlanta Hawks, NCAA March Madness and many others.
Eljay is responsible for shows, short and long-form segments for broadcast, internet and social media. Collaborated and produced open teases, music segments and high-end promos for NBA All-Star, Playoffs, Finals, NCAA March Madness and MLB ALCS. Traveling to these great events to ensure that level of quality produced on-site matches and exceeds our in-house quality. Co-ordinating with on-site engineering, logistics and IT to improve workflow while continuing to provide great entertainment centered around these great events. Instrumental in the success of programs like NBAtv’s exclusive sit-down interview with former Commissioner David Stern and the original documentary “The Kings of Brooklyn,” featuring NBA Hall of Fame member, Reggie Miller.
Watch this episode at DOYO Live!
ABOUT THE DIRT The Dirt features people getting it done in business, life and in the community.
This is a DOYO Live Media Production is dedicated to giving entrepreneurs and people in the community a platform to tell their story, while providing ongoing education for marketing, sales, business and design professionals on marketing strategy. We accomplish this through our online properties, in-person workshops and our annual marketing conference in Youngstown, Ohio.
Welcome to The Dirt - to listen to the full version of S1:E1 featuring Taylor Burton, listen now!
Taylor Burton is a visionary entrepreneur and has spent the last decade working in fintech, adtech and the D2C eComm space. He currently makes up 1/3 of the founding team of Till Financial, which is building a collaborative family banking platform that helps create smarter spenders. He formerly led partner strategy and revenue @Drizly, and prior to that helped launch and scale a merchant closed-loop offer product @PayPal. In this episode of The Dirt (S1:E1) Taylor Burton talks about bringing financial literacy to young people through his financial app call Till.
Check out Till today and download the app today!
For Parents The topic of money has every family feeling overwhelmed. Actively guide your teens towards a better financial future by transitioning spending decisions to them. For Teens All your life you’ve been taught the importance of saving, but what you really need is the trust and support to make more educated spending decisions.
About Till Mission
We are a group of parents, kids, entrepreneurs, engineers, and designers who share a common belief: that everyone can be better prepared for the financial realities of the outside world. We built Till to address the headache of moving money within families today, all the while training teens to become smarter spenders for tomorrow. Why We're Different Banking built for families We didn’t want to just be another banking app that you open just to check your balance or pay allowance, but one that leaves you better off after each interaction. For parents, this means a clear picture of where money is moving across your family, and a simple way to turn the everyday asks for money into behaviors that create better outcomes. For teens, this means reducing the friction around accessing money, paired with the opportunity to show you know what you’re doing. Banking that respects teens as independent financial actors
We don’t think kids are simply frivolous spenders looking for an easier way to access the credit card for the next outing. We believe they have a real interest in preparing themselves to thrive financially when they leave home and should be given the framework and support to do so. This is why Till is committed to transitioning more spend to teens over time, through agreements that encourage accountability and bigger saving and spending goals that reward discipline and a long-term outlook. Banking that activates the whole community We think that too many families feel isolated in feeling like they aren’t getting these money conversations and interactions right. The reality is that it’s hard for everyone. We believe the journey to becoming a smarter spender is a team sport.
We know that grandparents would be glad to pitch in towards that school trip if it means a concrete lesson for kids in the value of saving to spend on something meaningful. We want to make it easy for them (and others) to do just that.
The Dirt features people getting it done in business, life and in the community. This is a DOYO Live Media Production is dedicated to giving entrepreneurs and people in the community a platform to tell their story, while providing ongoing education for marketing, sales, business and design professionals on marketing strategy. We accomplish this through our online properties, in-person workshops and our annual marketing conference in Youngstown, Ohio.
Taylor Burton is a visionary entrepreneur and has spent the last decade working in fintech, adtech and the D2C eComm space. He currently makes up 1/3 of the founding team of Till Financial, which is building a collaborative family banking platform that helps create smarter spenders. He formerly led partner strategy and revenue @Drizly, and prior to that helped launch and scale a merchant closed-loop offer product @PayPal. In this episode of The Dirt (S1:E1) Taylor Burton talks about bringing financial literacy to young people through his financial app call Till.
Check out Till today and download the app today!
For Parents The topic of money has every family feeling overwhelmed. Actively guide your teens towards a better financial future by transitioning spending decisions to them. For Teens All your life you’ve been taught the importance of saving, but what you really need is the trust and support to make more educated spending decisions.
About Till Mission
We are a group of parents, kids, entrepreneurs, engineers, and designers who share a common belief: that everyone can be better prepared for the financial realities of the outside world. We built Till to address the headache of moving money within families today, all the while training teens to become smarter spenders for tomorrow. Why We're Different Banking built for families We didn’t want to just be another banking app that you open just to check your balance or pay allowance, but one that leaves you better off after each interaction. For parents, this means a clear picture of where money is moving across your family, and a simple way to turn the everyday asks for money into behaviors that create better outcomes. For teens, this means reducing the friction around accessing money, paired with the opportunity to show you know what you’re doing. Banking that respects teens as independent financial actors
We don’t think kids are simply frivolous spenders looking for an easier way to access the credit card for the next outing. We believe they have a real interest in preparing themselves to thrive financially when they leave home and should be given the framework and support to do so. This is why Till is committed to transitioning more spend to teens over time, through agreements that encourage accountability and bigger saving and spending goals that reward discipline and a long-term outlook. Banking that activates the whole community We think that too many families feel isolated in feeling like they aren’t getting these money conversations and interactions right. The reality is that it’s hard for everyone. We believe the journey to becoming a smarter spender is a team sport.
We know that grandparents would be glad to pitch in towards that school trip if it means a concrete lesson for kids in the value of saving to spend on something meaningful. We want to make it easy for them (and others) to do just that.
The Dirt features people getting it done in business, life and in the community. This is a DOYO Live Media Production is dedicated to giving entrepreneurs and people in the community a platform to tell their story, while providing ongoing education for marketing, sales, business and design professionals on marketing strategy. We accomplish this through our online properties, in-person workshops and our annual marketing conference in Youngstown, Ohio.
As a new nonprofit based in the Chicagoland area, Empowering Girls for Life relied heavily on a strong digital campaign strategy to get attendees and sponsors in the door. In this webinar, Lexi Roach will discuss the different digital strategies that her team used to get over 1,000 attendees each year to the EGFL conference.
Episode 43
Be sure to visit – Empowering Girls for Life Today! Key Takeaways * Establishing a cost-effective digital marketing strategy for nonprofits * Building a social media presence from the ground up * Leveraging social media advertising to gain traction in the nonprofit space
Meet Lexi Roach
Lexi has been an advocate for women’s leadership and empowerment since her early days of college when she ran the Student-Athlete Advisory Committee and held a seat on the Horizon League Council as the first student-athlete on the committee. During her final year in college, a family friend asked her to help launch Empowering Girls for Life, a 501(c)3 nonprofit organization founded on the idea that young girls should be exposed to as many different women leaders as possible to show them what they are capable of accomplishing.
ABOUT DOYO LIVE We pride ourselves on featuring the doers, the people that are executing day-in and day-out. Our event is dedicated to delivering an awesome experience, with amazing content to help you grow professionally in marketing, business, sales, and creatively.
DOYO Live will feature talks on marketing, sales, entrepreneurialism and so much more that will inspire you. There will be featured panel discussions with interviews throughout the two days and speaker presentations filled with actionable information that you can use in your business. In non-pandemic years we’ve typically gathered in-person, however, we are facing extraordinary circumstances and will be delivering this year’s event completely online.
We’ve always been dedicated to monthly webinars, vlogs, blogs, email, web, and social media to deliver how-to tips on modern-day marketing and sales strategy. In order for us to give back to the business community in our region get back on their feet and all those that have been impacted by COVID-19, we are giving the 1st 100-tickets away for free. We want you to come to our virtual event to learn, share and grow, so we can all crush in 2021.
This will be our 5th anniversary, we’ve managed to have over 1,000 participants in our first four years, which includes attendees, speakers and sponsors. We’ve introduced concepts to Youngstown, Ohio like content marketing and HubSpot. This year will be no different, where we will continue to push the boundaries.
Dennis Schiraldi is the executive producer of DOYO Live, you can learn more about him and his business by visiting dennisschiraldi.com today!
So you are going to hire that marketing agency that's going to crush it for you...Here's 3 things you need to ask them before you sign!
Episode 42 of The DOYO Live Audio Experience.
Want to get started on podcasting, I'm highly recommending that you give Anchor a try!
The DOYO Live Audio Experience Episode 41.
In this episode we are featuring highly decorated inbound marketing expert Devyn Bellamy, he routinely speaks at HubSpot's annual Inbound marketing conference, he drops by to discuss whether or not you should higher a marketing agency or keep things in house.
This is episode 40, that's right we are hitting the BIG 4.0.!!!
Did you know that leads that are followed up on within 24 hours are 60x's more likely to covert? But yet many organizations wait much longer, waisting their leads. I got 2-phone calls from forms I filled out online in the past 30 - 120 days, that's right over 3-months ago.
In this episode (37) I share some thoughts on taking why this is annoying!!!
Please give it a listen let me know what you think!
Salaries in sales for many SaaS-based tech companies are 6-figure salaries you used actually have to sell stuff to make that kinda money. Back in the day you actually had to sell something to make that type of coin.
Companies now have socialized sales plan, everyone is making just about the same amount of money. If you want to really see growth properly motivate your sales team. Check out this episode, it's a couple of minutes, let us know what you think!!!
Think reaching your customer is extremely complex and confusing? Episode 36...Some very practical and solid advice when it comes to advertising and crushing your goals in 2021.
Cut out all the fluff with these timeless marketing principles updated for the modern consumer.
Advertising for Your Business: The Basics Key Takeaways: Business 101 Setting up your Game Plan Finding your Customer Speaking their Language Selling your Customer
Meet Bryan Digital marketer for Bee Pee Marketing.
We specialize in helping small to medium size businesses professionally advertise and sell their products & services.
ABOUT DOYO LIVE The DOYO Live marketing experience is going to be an exciting 16-week interactive online event, featuring some of the top minds in marketing and business today. We pride ourselves on featuring the doers, the people that are executing day-in and day-out. Our event is dedicated to delivering an awesome experience, with amazing content to help you grow professionally in marketing, business, sales, and creatively. DOYO Live will feature talks on marketing, sales, entrepreneurialism and so much more that will inspire you. There will be featured panel discussions with interviews throughout the two days and speaker presentations filled with actionable information that you can use in your business. In non-pandemic years we’ve typically gathered in-person, however, we are facing extraordinary circumstances and will be delivering this year’s event completely online. We’ve always been dedicated to monthly webinars, vlogs, blogs, email, web, and social media to deliver how-to tips on modern-day marketing and sales strategy. In order for us to give back to the business community in our region get back on their feet and all those that have been impacted by COVID-19, we are giving the 1st 100-tickets away for free. We want you to come to our virtual event to learn, share and grow, so we can all crush in 2021. This will be our 5th anniversary, we’ve managed to have over 1,000 participants in our first four years, which includes attendees, speakers and sponsors. We’ve introduced concepts to Youngstown, Ohio like content marketing and HubSpot. This year will be no different, where we will continue to push the boundaries.
In this day an age of Covid, when everything we once knew has been turned upside down, now more than ever you need to have that edge to stand out. You need to approach your future opportunities differently than you once did. You need to capture your audience and hold their attention. This presentation is about putting yourself out there, and getting noticed.
Watch On-Demand Today!
Key Take-Aways * Do not be afraid to go out of your comfort zone. You must put yourself out there to be noticed. * Don’t only be focused on marketing your product or service, market, and educational experience with it. * Be prepared to get negative feedback, but instead of letting it get you down, let if fuel your fire to go even bigger
Meet Amanda Bronowski Amanda Bronowski is currently a sales executive for the commercial printing company, Heeter, out of Canonsburg PA. With over 20 years’ experience in the industry and a degree from Rochester Institute of Technology, she is no stranger to the print world. But now she has become well known for her unique marketing techniques. Currently, she is using her talents on the internet to spread her knowledge of print with the use of video marketing messages on Linked In and other social media platforms. Focusing on Direct mail and the power of personalization, she is showing her audience, in a fun and creative way, just how alive print really is.
Sign up today for DOYO Live the first 100 to register will get in for free.
ABOUT DOYO LIVE The DOYO Live marketing experience is going to be an exciting 2-day interactive online event, featuring some of the top minds in marketing and business today. We pride ourselves on featuring the doers, the people that are executing day-in and day-out. Our event is dedicated to delivering an awesome experience, with amazing content to help you grow professionally in marketing, business, sales, and creatively.
DOYO Live will feature talks on marketing, sales, entrepreneurialism and so much more that will inspire you. There will be featured panel discussions with interviews throughout the two days and speaker presentations filled with actionable information that you can use in your business. In non-pandemic years we’ve typically gathered in-person, however, we are facing extraordinary circumstances and will be delivering this year’s event completely online.
We’ve always been dedicated to monthly webinars, vlogs, blogs, email, web, and social media to deliver how-to tips on modern-day marketing and sales strategy. In order for us to give back to the business community in our region get back on their feet and all those that have been impacted by COVID-19, we are giving the 1st 100-tickets away for free. We want you to come to our virtual event to learn, share and grow, so we can all crush in 2021.
This will be our 5th anniversary, we’ve managed to have over 1,000 participants in our first four years, which includes attendees, speakers and sponsors. We’ve introduced concepts to Youngstown, Ohio like content marketing and HubSpot. This year will be no different, where we will continue to push the boundaries. We’d love for you to join us on November 18-19, 2020 for a 2-day free marketing event, be sure to grab your seat today!
Do you know what would drive George Costanza crazy? Appointment setters in sales...On this quick 3-minute take on the Annoying Sh@t Sales Reps Do, we talk about why appointment setters are so annoying and what you can do to make it a valuable experience to maximize everyone's time.
This is episode 34 of The DOYO Live Audio Experience. Please give it a listen, share it with a friend, leave us some feedback!
The MLO BROS will be a featured presenter at DOYO Live 2020 Presented by iSynergy
Fed up with the lame “this is the way we always do it” marketing at retail banks, after 17 years, Sales Manager and Loan Officer, Luke Schuster, decided to open a mortgage lending branch for Nationwide Mortgage Bankers Inc, in Poland, Ohio with the promise of marketing freedom.
Luke immediately hired his “little brother” Isaac, and the two created, “THE MLO BROS”, social media and community personas that help drive mortgage business to their office, while helping the community with podcasts with local businesses, charities, a website and social media community groups.
This presentation will cover how The MLO BROS are breaking away from the conventional mold of marketing banks use for their mortgage departments and doing things that many banks would deem unconventional, unimaginable and unthinkable. But breaking away from the norm, is proving to be.
Issac Schuster – The MLO BROS
The MLO BROS are pushing their mortgage loan business, Nationwide Mortgage Bankers Inc, to new records monthly by incorporating a huge online media presence. This presence includes podcasts, billboards, websites, charities, social media community groups and creating “personas” for each brother, so when it comes time to financing a home, anyone on any of their social media outlets will think of THE MLO BROS first!
Learn more about The MLO BROS today!
Be sure to sign up for DOYO Live today!
ABOUT DOYO LIVE The DOYO Live marketing experience is going to be an exciting 2-day interactive online event, featuring some of the top minds in marketing and business today. We pride ourselves on featuring the doers, the people that are executing day-in and day-out. Our event is dedicated to delivering an awesome experience, with amazing content to help you grow professionally in marketing, business, sales, and creatively.
DOYO Live will feature talks on marketing, sales, entrepreneurialism and so much more that will inspire you. There will be featured panel discussions with interviews throughout the two days and speaker presentations filled with actionable information that you can use in your business. In non-pandemic years we’ve typically gathered in-person, however, we are facing extraordinary circumstances and will be delivering this year’s event completely online.
We’ve always been dedicated to monthly webinars, vlogs, blogs, email, web, and social media to deliver how-to tips on modern-day marketing and sales strategy. In order for us to give back to the business community in our region get back on their feet and all those that have been impacted by COVID-19, we are giving the 1st 100-tickets away for free. We want you to come to our virtual event to learn, share and grow, so we can all crush in 2021.
Organic growth on Facebook is like the song from the Script, Still Alive but Barely Breathing...It's also like a breakup, Facebook is saying it without saying it. It's us, not you.
And it's true, it's not you. As the stock price of FB goes up the organic reach of pages has gone dramatically down. Join me today at 10 AM, I'm going to share some thoughts of how you need to be thinking of your Facebook marketing strategy for 2021.
Episode 32 features Dennis Schiraldi, Executive Producer of DOYO Live and Dennis Schiraldi Marketing.
When Marketing and Sales truly align, your organization can deliver fast and frictionless wins. This is the story of how Insivia’s marketing and sales became best friends and turned this concept into an everyday reality.
We recently featured Tony Zayas on our weekly virtual session.
Be sure to check out episode 31, share it with a friend!
Key Takeaways * Understand the prerequisites for Frictionless Selling * Have the precise steps to lay the foundation for alignment * Leave with a tactical game plan to activate your organization’s Frictionless Selling System
Meet Tony
Tony Zayas is an award-winning digital marketer and serves as VP of Growth for Insivia, an international, strategic consulting and agile marketing firm that delivers transformational top-line growth to software, device and technology companies. As a member of Insivia's leadership, Tony leads strategic marketing and business development initiatives.
A graduate of the University of Iowa, Tony has over 17 years of experience in digital marketing and sales management. In 2013, Zayas was named as an inaugural winner of Smart Business Magazine’s SoMe Impact Awards for the Large Companies category. A Chicago native, and long-time L.A. transplant, Tony and his family currently reside in Northeast Ohio.
Sign up today for DOYO Live the first 100 to register will get in for free.
ABOUT DOYO LIVE The DOYO Live marketing experience is going to be an exciting 16-weeks virtual bootcamp. We pride ourselves on featuring the doers, the people that are executing day-in and day-out. Our event is dedicated to delivering an awesome experience, with amazing content to help you grow professionally in marketing, business, sales, and creatively.
DOYO Live will feature talks on marketing, sales, entrepreneurialism and so much more that will inspire you. There will be featured panel discussions with interviews throughout the two days and speaker presentations filled with actionable information that you can use in your business. In non-pandemic years we’ve typically gathered in-person, however, we are facing extraordinary circumstances and will be delivering this year’s event completely online.
We’ve always been dedicated to monthly webinars, vlogs, blogs, email, web, and social media to deliver how-to tips on modern-day marketing and sales strategy. In order for us to give back to the business community in our region get back on their feet and all those that have been impacted by COVID-19, we are giving the 1st 100-tickets away for free. We want you to come to our virtual event to learn, share and grow, so we can all crush in 2021.
This will be our 5th anniversary, we’ve managed to have over 1,000 participants in our first four years, which includes attendees, speakers and sponsors. We’ve introduced concepts to Youngstown, Ohio like content marketing and HubSpot. This year will be no different, where we will continue to push the boundaries.
Whether you’ve just graduated from college (hats off to you!), or you’ve recently decided to take the plunge into the field of Marketing (#goodchoice), we’ve been there, and we get it. All the feels! The good, the bad, and quite possibly the ugly. We are two young professionals and besties who would love to share some wisdom that we’ve gained thus far in our careers. We are farrrrr from retirement (what age is that again?) and have much to learn ourselves. But we’d love for you to join us as we “spill the tea” on all things post-graduation, job searching, and workplace experiences. PS: If you love a good meme, because who doesn’t, this is the presentation for you.
Key Topics/Takeaways:
- Post-graduation: So, you’ve officially instagrammed that cap and gown pic…now what? We’ve got you.
- Job Searching: That resume, you had to do for that one class…. it’s time to actually use it and stand out. Here’s how.
- Workplace Experiences and Takeaways: Whether you love the job you’re currently at or you’re desperately seeking a change, there are always positive takeaways from every experience. Trust us.
Meet Christina Denham My name is Christina Denham, and I am a Digital Coordinator and CRM Administrator at Sodexo | Roth here in Youngstown, Ohio. I have lived in Youngstown my entire life and take pride in the fact that my employer has been located here for 95+ years! Because I truly love the Youngstown area, I attended Youngstown State University for both my undergraduate degree as well as for my MBA. So what exactly does a Digital Coordinator do? Glad you asked! Essentially, I act as a support mechanism for our Business Development Team here at Sodexo | Roth. Needless to say, my day to day is never the same, which I love! At times, I am creating catchy email blasts, crafting fun posts for our social channels, and designing exciting facilities related brochures. At other times, I am traveling to tradeshows, constructing visual presentations for sales pitches, and photographing thrilling events here at Sodexo | Roth. There’s nothing quite like filming a helicopter deliver a massive HVAC unit to a rooftop! Within Sodexo, our parent company, I am actively involved with the women’s support group called SoTogether FM (Facilities Management). I serve as the Co-Lead for the Engagement and Communications Workstream for this group. My team and I help digitally spread the word about exciting things women in facilities in Sodexo are accomplishing.
Meet Hillary Smith My name is Hillary Smith and I serve as the lead Social Media Strategist at Clemson University. I’m a Youngstown native who graduated from Youngstown State University with an undergraduate degree in marketing. I recently graduated in May with my master’s in marketing from Clemson University. Here at Clemson, my focus is all about our paid social media strategies, digital analytic opportunities, accessibility within social media platforms, as well as the day-to-day content shared out across our platforms. In my free time, I volunteer with the American Red Cross of South Carolina as a digital engagement volunteer as well as the Pickens County of South Carolina Habitat for Humanity, aiding them with their social media strategy. I’m looking forward to year two speaking at DOYO!
Sign up for DOYO Live today!
Hitting the BIG 3 0, episode 30!!!
Annoying sales tactic post #3 - Dialers from area codes...
I get it. I am 10, 20, 100x more likely to pick up a call from a zip code I recognize vs. one that I don't. So my first question out of the gate is where are you calling from...Oh that's nice, Scottsdale where is 85 and sunny in December and I haven't seen the sun in a month and won't for another 5 months.
I get it...Sales territories are getting bigger, being done away with, your in inside sales. But dang...It's really no way to start to build a relationship under a false pretense of being someplace that your not.
What do you think? Leave a comment, would love to hear your thoughts?
The DOYO Live Audio Experience episode 29. Please share, leave a comment, let know what you think!
Do you know what makes me crazy about salespeople?
You are going to have to listen to the episode to find out, this one is on appointment setting and being gamey with winning inches to win the battle to win the war. Give it a listen, let me know what you think and I really appreciate you dropping on by for Episode 28 of The DOYO Live Audio Experience.
We've got a new series on The DOYO Live Audio Experience, it's called annoying sh@t salespeople do...That's right we are working to change the face of how sales pros are viewed in the world today by calling out all the annoying stuff that sales executives are being taught and how organizations are running their sales teams.
Episode 27 of The DOYO Live Audio Experience is taking you to magical places that they will never teach you in sales school!
What's your lead generation strategy going to be for 2021?
In episode 26, Dennis Schiraldi talks lead generation for 2021. Want to grow your business in the new year, here's a couple of ideas how you can start to generate leads.
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Product Marketing
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Geography
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New Verticals
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Tactics
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Customer Base
Dennis Schiraldi is the Executive Producer of DOYO Live and heads up dennisshiraldi.com a boutique marketing agency/consultancy where he helps businesses with modern-day marketing and sales strategy. This is part of the DOYO Live Virtual Sessions a 16-week free marketing and sales bootcamp.
Visit Dennis Schiraldi on the web.
DOYO Live Virtual Sessions Register Today!
DOYO Live is dedicated to providing ongoing education for marketing, sales, business and design professionals on marketing strategy. We accomplish this through our online properties, in-person workshops and our annual marketing conference in Youngstown, Ohio.
Clever is a newly formed marketing agency in Youngstown, Ohio. We interviewed them for episode 25 of The DOYO Live Audio Experience. They share some really awesome insights on what it's like to start a business in a pandemic, what you should be doing with your marketing in 2021 and some fun stories on how to handle "everyone's got an opinion on marketing" within an organization.
They've got a super cool website visit Work with Clever today!
Give it a listen, please share this with a friend and thanks so much for being part of the DOYO Live Community.
We catch up with Deanna Hinsz, owner of Sassy Girl Media, Entrepreneur, public speaker and one of our good friends. Luke Schuster makes a surprising return visit as we got into a very good discussion about LinkedIn. Check out episode 24, let us know what you think and thanks for listening.
- Lead generation for 2021 - What's she's doing and what she's telling her clients, I'm doing a webinar on it on November 20, 2020, you can sign up here today!
- Online Voting - How can a 1st world nation not give us the ability to vote online. Note this is a non-partisan, non-candidate rant!!!!
- We will take questions from the viewing audience, ask us anything...I mean anything!!!
And then...One of our loyal listeners and a first-time DOYO Live speaker, Luke Schuster makes a welcomed surprise appearance. We get into a whole entire mess of topics, including discussing why getting copied is not the ultimate form of flattery, we bounce around from marketing to food back to why Deanna and Luke are not the biggest fans of LinkedIn.
However, Dennis Schiraldi offers a really unique perspective on the value of LinkedIn and what you can be doing with it. Are you. podcaster, well good news, we have The DOYO Live Audio Experience so you can either watch or listen now.
You know what the financial, healthcare, and insurance industries all have in common?
They are the blueblood businesses, that are highly regulated and typically their marketing is not very interesting. The MLO Bros, Luke and Issac Schuster have taken to some really disruptive marketing strategies in order to grow an audience and separate themselves from all of the other boring lenders that are out there in the market today.
So much in fact it's been copied several times, but never duplicated. In episode 23 (now that we are actually counting) we get into how The MLO Bros created a Facebook Group to genuinely benefit the community we live in, they've created a slow down while your driving campaign with signs, a recent Halloween decorating contest, and more...
Check out The MLO Bros and follow their podcast on Facebook Live.
Creating a sense of community is having an impact on our community and on their business. Everyone wins. We also break down pizza in Youngstown and for those of you that do not know pizza is a religion in Youngstown, Ohio, our executive producer Dennis Schiraldi talks about making friends on a basketball court in NYC, why there are so many daddy issues in Star Wars and what it's not always flattering to be copied.
The DOYO Live Marketing Show is presented by iSynergy, we will be hosting a 16-week virtual sessions marketing boot camp starting on November 20, 2020 and running into 2021. This is free to the first 100-people that do sign up, it's our way of helping businesses get back on their feet during COVID. You can sign up here, you only need to sign up 1-time and you are good to go, you will get a weekly reminder. These virtual sessions are going to take place every Friday at Noon, different topics weekly with different subject matter experts. Sign up today!
Brian Blasko is a 3x author, a 20-year public speaker and an all-around great human being. He's super positive and enthusiastic about life and he shares his passion for all of the above in episode 22. You will walk away with an idea or two on how to get paid to speak in public and what it takes to finally start and finish that book you've always want to write.
DOYO Live is coming back on November 18-19, 2020, you can get a FREE ticket by signing up today!
In this episode, we talk all about branding. Show host Dennis Schiraldi breaks down the agile branding model as we discuss with our guest Jeff Hedrich, The Prodigal Company shares thoughts on branding.
Be sure to check out episode 21, there's a lot of good takeaways that you can start implementing and executing into your business today. DOYO Live is coming back on November 18 - 19, 2020 for a 2-day virtual event. You can grab a FREE ticket today, register now!
In this episode of The DOYO Live Marketing Show Paul Szablowski, thought leader, obsessed with outcomes, informed optimist especially when it comes to marketing operations, COVID and healthcare.
Be sure to check out episode 20!
Cathy McPhillips is the VP of marketing at the Content Marketing Institute and Content Marketing World in Cleveland, Ohio. She took time out of her very busy schedule to sit down for an interview. She shares some really awesome insight on how CMI pivoted their content strategy to meet the needs of their audience through the COVID pandemic, plus moving CMWorld to a virtual event. It's a great interview with a lot of great insights.
Content Marketing World is being held next week - You can sign up here today! If you listen to the episode there's a promo code to save you $100 on your ticket to the virtual event.
This is episode 19 of The DOYO Live Audio Experience, we are taking all of our best content and rolling it into our podcast. That means interviews, webinars, speaker talks, and more.
Episode 18
The ONE social media platform that most working adults have mastered is Facebook, and then likely they’ve branched out to Instagram, maybe noodling around the idea of Snapchat or TikTok. The reality is they should have mastered LinkedIn.
If you are a student, working professional, business owner, hell anyone in the working world, you should absolutely 100 have a LinkedIn account. If anything, it’s the world’s biggest business database.
In this episode of the DOYO Live Marketing Show Presented by iSynergy, I give it to your straight of how I’ve been using LinkedIn as a tool to grow my business and client’s businesses, since 2005!!!
View the vlog today!
ABOUT DOYO LIVE
DOYO Live is dedicated to ongoing professional development through online educational webinars, blogs, vlog, in-person workshops and our annual conference. We have speakers, sponsors and attendees that make up the DOYO Live community. In addition, we provide marketing consultation, primarily on lead generation through content marketing strategies and are leaders in innovative marketing tactics and strategies.
Do you want your webinars and online events to be more engaging? Of course you do...
We pulled together a webinar and eBook to help you out with making your next online event even more amazing. Dennis Schiraldi, Founder of DOYO Live has 2-decades of experiencing rocking webinars that have generated 10,000+ leads and over $100M to sales funnels. No this isn't some crazy click-funnels scam on the internet.
This is a real webinar strategy that will create awareness and generate leads.
You can grab your free eBook - 6-Ways to Make Your Next Webinar More Interactive - No Registration Required!!!
Episode #17 is dropping some serious value bombs!!!
Due to a significant uptick in the adoption of streaming services the traditional marketplace has changed.
Disney+ recently announced that it had 54 million subscribers as of May 2020, which is up from 33 million in April 2020.
Say what???
Check out episode #16...
Hulu is up to 32M subscribers and with no live sports but some really amazing content creation ESPN+ has increased its subscribers to 8M, an increase of 2.2M from just a year along, AGAIN WITH NO LIVE SPORTS!
Netflix has 182M and that's still not into the Amazon Prime or Apple numbers.
A number of factors are playing into this such as: A global pandemic and a need for at-home entertainment, the closure of movie theaters, live plays, comedy clubs, bars, nowhere to go, and nothing to do. No live sports or the drop off in following professionals sports and people already cutting the cord for several years now.
All of these factors created the perfect streaming storm.
So now what? How does a business get into the feed, grab the attention of the viewer, things like OTT are a buzz word, but what does that mean?
Join us for this educational webinar as Jim Johnston, WKBN, Digital Sales Driector will present on what he has observed in the marketplace over the past 6-months, how will those trends continue and what he's recommending for his clients.
The webinar is brought to you by DOYO Live Marketing Conference Presented by iSynergy and WKBN (a media sponsor for DOYO Live).
Our breakout episode, as we are now on Apple iTunes, is with marketing and public relations expert, Jillian Smith of Propllr in Chicago, IL, where she is a social media specialist. We've managed over 250+ interviews with business owners, marketing, PR, entrepreneurs, sales, creative directors, you name, this one is in our top-5.
Jillian brings so much value to our community in this episode about getting longevity out of your content and more specifically your PR strategy, and many other way to leverage a news story, it's really exciting, we know you are going to find value. Give it a listen, share it with a friend and please leave us some feedback.
Sales is the lifeblood of just about every organization on the planet. However to get a new customer you have to start someplace, that’s with a lead. In episode #14, we take a recent webinar hosted by Dennis Schiraldi, Founder of DOYO Live.
This webinar is a deep dive on lead generation for businesses and marketing professionals of all levels, on B2B and B2C marketing strategy that will improve your lead generation efforts. Dennis Schiraldi, who has generated tens of thousands of leads and over $100M in sales funnel contribution in his career will be the featured speaker.
Be sure to give this a listen, if you want to check out the slide deck, no problem we got you covered, view it here today!
Do you have an email marketing strategy? If you don't this episode of The DOYO Live Experience (Lucky #13), we get some great insights on establishing your email marketing strategy as the pillar of your digital marketing efforts. Deanna Hinz was a featured presenter at last year's DOYO Live Digital Day, our version of an online virtual summit last August. Not to worry all the information is still very useful.
DOYO Live is a modern-day media company providing combining, print, digital, events and day-to-day marketing services. We love to educate via our web, podcast, vlog and more...
This podcast is a result of all of our best stuff. Including webinars, recent interviews, presentations at our events and more. Thanks for listening, real marketing advice you can actually use.
In episode 12 - We interviewed Sherry Johnson of Luxe Travel, she breaks down the impact of COVID-19 on the travel industry and why you need to book your trip now for 2020 and beyond.
We'd love to know what you think about our audio experience, be sure to follow and share with a friend.
In this episode of the DLMS, we interviewed DOYO Live Alum, Maria Stevens of Stevens Coaching and Consulting. Maria breaks down communication and leadership during and post-global pandemic. This includes establishing your remote work culture, empathy and kindness.
We also talk a little TikTok, best pizza in Youngstown and Tiger King vs. The Last Dance. Be sure to check out this episode, share it, comment, let us know what you think!
DOYO Live is dedicated to providing ongoing education for marketing, sales, business and design professionals on marketing strategy. We accomplish this through our online properties, in-person workshops and our annual marketing conference in Youngstown, Ohio.
Episode 11, fun, fascinating and full of great information.
Be sure to visit Maria Stevens!
In this episode we cover how events can help to really grow your business. being the catalyst for putting people together whether one off networking events, workshops, annual events or conferences are a lot of work. However what you give and take out can have a tremendous impact on your business.
I shared how we turned DOYO Live into a feeder for our client based business and it turns some profit. Effectively our lead generation in a money maker not just an ROI counter.
- Trade Shows
- Local Networking Events
- Hosting your own industry conference
Start measuring and looking at ROI in an entirely new way.
Episode 10 - All about creating an event for your business.
This is episode 9 of The DOYO Live Audio Experience and we had an awesome guest to interview.See what happens when two no-nonsense marketing professionals sit down to talk about the following:
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COVID and staying fit, staying sane, being productive all while staying home, business growth, and more...
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The best pizza in Chicago, that's at the end.
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Email marketing, why it's a good idea to rely on email marketing as a strategy vs. social media.
It was awesome to feature Vanessa Cabrera on the DLMS. A well-known speaker, consultant and marketing expert.
You can connect with Vanessa on LinkedIn, connect today!
This episode is presented by iSynergy and ICONS of Youngstown.
11-year old Michael Schiraldi puts his Dad, Dennis Schiraldi on the hot seat about being an entrepreneur. I had so much fun with this on so many levels. Great to sit down with my son Michael, who looked up his Junior Achievement questions on Google. There are a few stumpers in here, very proud of my little man.
I hope you share this episode 8 with your child. While I'm working on the next generation of entrepreneurs. Please leave a comment, share and like.
Events are an amazing way to grow your business, maybe right now is not the best time. However, planning very well could be??? In this webinar Dennis Schiraldi, founder of DOYO Live and an event-based marketing expert shares his experience marketing events, trades and networking events big and small.
Episode 7 is presented by iSynergy and The ICONS of Youngstown.
Want to be on the DOYO Live Audio Experience - RSVP Today!
We get into essential and non-essential businesses during COVID-19, and the downside of people rooting for businesses to be non-essential. Plus, when marketing can be just about creating a network, let the conversation come naturally to what you do. Join David Moliterno of Moliterno Insurance as we talk COVID, starting a trivia game as a way to create interesting relationships and of course our rapid-fire questions.
Let us know what you think about episode 6 of The DOYO Live Audio Experience.
Yo Fresh Food is serving up some totally awesome prepped meals that are healthy and will make you happy. Meet foodpreneurs Don and Caroline Ritenour, owners of Yo Fresh Food. They are doing some amazing purpose-driven efforts to feed families during COVID 19. Be sure to check our espisode 5 of The DOYO Live Audio Experience, leave us some feedback and share this with a friend.
Visit YO Fresh Food to see how you can get involved today! $150 will feed 3-families!!!
Search Engine Optimization is a really fancy word.
Join us for episode 4 for The DOYO Live Audio Experience, we share a webinar on SEO, learn more now and be sure to check out the audio. Leave us a comment and please share with a friend!
More commonly known as SEO. A strong Search Engine Marketing strategy will position your business to rank high in online search, which is a good thing. But there's a lot of misinformation out there. Join us as Steve Cross, Creative Director for iSynergy will give you strategy and tactics every business owner and marketing professional will be able to follow and execute on SEO/SEM strategies. In this webinar, we will cover strategy, timeline, and priority all in parallel for each pillar.
Local - Explain discuss directory listing management and citations for mobile search results, aka Local Listings Management. On-page - Examine the what, why, and how of the technical elements of a website and content. Off-page - SEO components and strategy.
DOYO Live is dedicated to providing ongoing education for marketing, sales, business and design professionals on marketing strategy. We accomplish this through our online properties, in-person workshops and our annual marketing conference in Youngstown, Ohio.
This was a really fun edition catching up with a familiar participant on The DOYO Live Marketing Show, Deanna Hinsz, and how she's managed to help a number of businesses through COVID 19. We discussed staying and keeping productive while working from home, Deanna and Dennis both have 20-years of working remote experience, they share some ways you can crush it while working from home.
Be sure to visit DOYO Live today!
Let us know what you think leave a review or Tweet us at @DOYOLive.
Our special guest Deanna Hinsz, visit her today!
Want to find out how Mega Barre Youngstown transformed their fitness studio to meet the needs of their clients and community in a global pandemic?
In episode 2 - We drop by to listen to what Laura Zavadil and Erica Flemming, owners of Mega Barre Youngstown, a fitness studio that combines a fusion workout of yoga, pilates, dance, TRX, and their newest offering the Megaformer.
They currently are offering a number of classes online...However find out how the studio was formed, what they've done to really grow a brand that has every bit the following of Apple or Starbucks.
MBYO has built a great following and there's some very passionate ideas of how it can help you grow yours.
Be sure to subscribe to our podcast.
Visit MBYO -megabarreyoungstown.com/
Visit - www.doyolive.com to get free marketing tips sent right to your inbox.
In episode 1 of the new DOYO Live Marketing Show podcast-only edition. We meet up with Nate Dinet, a past DOYO Live panelist and featured in our ICONS of Youngstown publication.
We caught up with Nate, who is an entrepreneur, author, speaker, husband, dad, and an all-around good guy, to talk about how he's grown an online community via content to now have 20,000 subscribers on Udemy, an online learning platform, however, you will also learn how this was not an overnight success.
Be sure to check out how Nate's accomplished this through his Conquer Life platform, book on Amazon and more.
ABOUT DOYO LIVE
DOYO Live is dedicated to ongoing professional development via web, in-person networking events, online webinars, blog, podcast and our annual marketing conference. This podcast will feature business owners, marketing professionals, entrepreneurs, and inspirational people. We will have discussions on marketing, business, current events and even our favorite pizza.
Please subscribe to our podcast and let us know what you think.
Visit us at www.doyolive.com to learn more and to book a time to be on the podcast.