DeMystifying Millennials - : Recent Episodes
Sheetal Bhandari
Millennials are a generation which are 35% of the global workforce and accounts for the largest segment of buying customer base – both in terms of numbers and disposable incomes. However, this generation preferences are different than any of the customers in the past. These podcasts are targeted towards business managers who are dealing with this buying segment and want to have a better appreciation of the customer base. This is the first in a series of three podcast. This podcast (1 of 3) details the traits of the millennial customer.
Create your story as a BRAND & how DATA plays an important role in acquiring Millennial Customers
Millennials are a generation which accounts for 35% of the global workforce and represent the largest segment of buying customer base – both in terms of numbers and disposable incomes. However, this generation's preferences are different than any of the customers in the past. These podcasts are targeted towards business managers including marketing managers, sales managers, managers responsible for BD - who are dealing with this buying segment and want to have a better appreciation of the customer needs.
Once you have gained the insight to their needs, the listener can create or modify their product and services to provide an experience in line with the Millennial customers requirements.
This is the first in a series of three podcast. This podcast (1 of 3) details the traits of the millennial customer.