Confessions of a Martial Arts School Owner: Recent Episodes
Zach Hayden
Martial arts school owner Zach Hayden takes you along for a ride as he discusses the ins and outs of running his school. He'll discuss the good, the bad, and the ugly as he works to improve his business.
Wow! It’s been almost two years since our last podcast episode. Here’s an update on what’s been happening and why we haven’t been back.
We’ve opened our second location and in this episode I share the failures and successes in how things panned out!
So we have a location and now we have less then a month to get this place ready for business. See what we’re doing and give us your own advice!
We finally have a building for our second location. Listen in as a special guest and I talk about the first meeting we had in the new location!
This episode is continuing the journey of setting up a second location for our martial arts school. We were almost ready to sign the lease when…something happened!
Second update on our adventure of starting a new school. This one is all about something most people don't think about when you're starting a new school...paperwork!
This episode is a start of a series all about opening a new school. Tune in as we go through the good, the bad, and the ugly of opening a new martial arts school.
This week I’ve got an awesome book recommendation for you and your martial arts team. Let me know what you think in our private Facebook group and be sure to check out the BlackBeltBusinessGroup.com!
Quick marketing talk about email open rates vs messenger open rates.
Check out the Black Belt Business Group for awesome marketing training.
Wow! It’s been a while but while I was driving to the airport to head to Fall Nationals I thought I’d record a quick update for you guys. Here’s where my heads been. How about you?!
Wow! It's been a little while since the last podcast and I've been super busy. What you been doing to keep business strong?
Man I love learning! It’s important to keep learning as you run your business and I can’t think of a better group to keep me learning then the Business & Marketing Inner Circle!
http://mediacompany.me/ata
Have you heard about messenger bots? This episode will tell you how big they’re going to be in marketing in the near future.
Private FB group - https://www.facebook.com/groups/1578180405766965/
Sponsor - http://blackbeltbusinessgroup.com/
Each year we hold an awesome camp event for our students. In this episode I’ll break ours down and give you some tips to having your own.
Check out blackbeltbuisnessgroup.com &
PointTracker.ninja
Check out this episode recorded on the road and inspired by some recent podcasts I've been listening to.
Do you know your school numbers? It’s an important part of running a successful business. If you need more business help check out http://mediacompany.me/ata
My family has been involved with another business for 10 years and we're selling it now. In this episode I share the lessons we learned from running this tough business.
Sponsor: http://blackbeltbusinessgroup.com/
I’ve had a blast with our after school program this year and want to share what I’ve learned.
Check out our sponsor: BlackBeltBusinessGroup.com
This week’s episode is an overview of some great training I did, how I handled my crazy weekend, and what I’m doing to delegate some of my work.
Check out our sponsor: http://blackbeltbusinessgroup.com/
I’ve spent the last month working on improving my time management and productivity. This week I’ll tell you about it and introduce you to the Black Belt Business Group (http://blackbeltbusinessgroup.com/)
Struggling with understanding social media and marketing for your school? Listen to this episode to help out.
In this episode I reveal the world I’ll focus on in 207 for personal and business goals.
This week I talk about new Facebook ads I’ve run, a new website, and my struggle with keeping organized for new student enrollments.
This week’s episode is all about my thoughts and struggles to become a better manager. Are you managing instructors or staff? What are you doing to become a great manager?
This week I talk about doing more then sitting on our butts and learning! We need to take action and hold each other accountable. I also float the idea of you joining one of my mastermind groups!
This week I lead you through how I’m starting to do my weekly review. Do you do a weekly review? Let me know in our private Facebook group!
How do the 6 Human Needs discussed by Tony Robbins relate to owning a school. Find out!
This week I ran into an issue that caused my school some trouble and it’s because I didn’t train my staff on something that is often over looked!
I admit it, I do too much! This week I discuss what I do and what I'm working on right now to get it all under control.
I’ve had to deal with these three mistakes from my past in the last few months and it stinks. Also, see what I’m doing to work on my fitness these days.
This week I give some advice to a future martial arts entrepreneur looking at the idea of starting a MMA program.
I’m getting ready to try out some new school management software. What do you use? Why do you like it?
This week we have a special interview with Shane Bedford who has had some awesome results with Facebook Ads for his martial arts school. We’ve got some great tips to help you out in this episode.
This week I recap what I learned at the ATA World Expo and give you a new app I’m checking out.
It’s that time of year where there are lots of training opportunities to improve yourself. What are you taking advantage of?
This past weekend I attended an awesome dance recital and learned a lot about how I can improve my school. Listen in to see what steps I’m taking next.
I’ve made a shift in the way I’m going to be teaching classes. Hear all about it in this weeks episode.
Learn all about an awesome software product I want to build for you, the martial arts school owner.
This week I bring you an interview I did with Michael Mershad about his new Summer Success Toolbox. Check it out at DojoEdge.com
I just hosted a great weekend camp. Listen to what we did and how I'll improve next time.
I’ve been diving deep into systems and this week I geek out a little on the tools and thought process I’m going through as I document my school’s systems.
Martial arts and self-defense aren’t the same thing. This week I talk about my experience with FAST Defense and a cool new software I’m working on.
Get an update on writing working procedures and a cool video tool you can use for your marketing.
I’m back on track and focused for April. This week I talk about the Work the System process and book that I’m focusing on implementing this month.
It’s been a crazy few weeks. This episode is a brain dump about a lot of different things that have been going on and working towards focusing on new things.
This week we kick off the first ever FREE Martial Arts School Owner Virtual Summit! Be sure you’re a part of it at http://martialartsvirtualsummit.com
My school has hit some great momentum so now it’s time to make sure I set myself up for success to continue this momentum. See how I’m thinking through this process.
Today’s episode is a deep dive into Snapchat and how it might be a future marketing platform for you martial arts school.
Have you checked out the new Facebook Live feature? This is a great thing to be showing off your school to future students and interacting with your current students. In this episode I talk about how you can use it to market your school.
It’s important to stay organized when you’re running your school. In this episode I talk about how I stay organized with my multiple projects!
This week I announce a special challenge I’m taking part in during the next month. Come join me by visiting Serve100.ninja!
Having a healthy body is an important part of being a great martial arts school owner. This week I’ll tell you about where I’ve gotten the best info about health and fitness as well as a resource for having a healthy budget at your school.
This week I introduce a contest, talk about how the leaders are starting to use Snapchat for martial arts marketing and what my rank testings look like.
We talk a lot about goal setting in the martial arts but over the last 20 years I’ve come to see that we don’t always do it right. In this episode I talk about the concept of Push Goals and how they can help your martial arts school!
Thanks for the support and interactions in 2015. I’m excited about having you on this journey in 2016!
Have you heard about having 3 words for your year? This week I talk about the idea and give you my three words (with a twist) for my 2016. Also, be sure to apply for our free mastermind group.
Have you ever hear of a mastermind group? I've tried starting one in the past and learned a few things.
Over the years I’ve learned the best way for my school to add new instructors. In this episode I tell you how I do it and go on a little rant about consultants.
This week I dive into the ups and downs of running a young kids program at your martial arts school.
I’m playing with the idea of starting an adult only program for self-defense and fitness. Listen as I walk through my thought process and issues I’m facing.
This episode features a special guest interview with my online martial arts friend, Austin Curtis. We were checking out blab.im and thought we’d record an episode. We discuss fitness, staffing, and more!
Have you already planned your Christmas or holiday sale? This week I talk about what I’m doing for my sale and I’d love to hear what you’re doing.
Having just got back from the ATA Fall Nationals I give you a few lessons I learned from my experience.
Life skills training is a big part of the martial arts industry these days. In this episode I talk about the different ways life skills have been taught through the years and my thoughts on how I like to do it.
Get ready for the results of our 2015 Martial Arts Staffing Survey with our upcoming webinar. This week we also talk about the trend of martial arts schools being more sport and less philosophical/self-improvement.
It’s been 15 years since the passing of the ATA’s founder, Grand Master H. U. Lee. In this episode I reflect on vision and what it means to stay true to that calling.
This episode starts with a resource you can use for communicating with your staff and ends with a lesson about building a business with vision.
I think a lot of the martial arts consultants out there are using very old tactics to market their services. In this episode I dive into my thoughts and why it annoys me.
This week I talk about a Leadership Training resource, my staffing questions, and the website redesign!
Why did I pick the domain MediaCompany.Me? This episode tells you and encourages you to become your own media company!
Everyone does their introductory process different. In this episode I discuss what I do and the areas I know I need to improve on.
Today’s marketplace is full of high quality graphics. We as martial arts school owners need to make sure we are using high quality graphics to keep our businesses professional!
Facebook Ads are one of the best ways you can spend your money but so many martial arts school owners are doing it wrong. In this episode we talk about making sure your targeting is done right.
I just got back from a tournament and I want to talk to you about why I think we as school owners need to step up our game when training for these events!
In this week’s episode we dig deep into using Instagram as a marketing platform for your martial arts school! I talk about how to use it and apps that make it fun!
This week i go over the apps that I use on my phone daily to keep me organized and to help communicate with my students and prospects.
Social media is an awesome way to connect with students and prospects. In this episode I give a brief overview of each social media network and how you can utilize them. Join the conversation online at mediacompany.me/group
I’ve struggled with training staff on the business side of martial arts. In this episode I lay out the plan I’ve got to fix that and ask what you’re doing with your staff! Join the conversation by texting CONFESSIONS to 33444!
The summer is half way over but there’s still time to tweak your summer marketing plans. What are you doing this summer? Join the conversation by texting CONFESSIONS to 33444!
Everyone needs a website these days and there are so many different kinds. In this episode we talk about the different types and what might work best. Join the conversation by texting CONFESSIONS to #33444!
So what should a Black Belt be? Should there be a specific requirement for the whole industry? In this episode we talk about the debate that has been going on in the martial arts for year. What should a black belt be?
I spend the last few days with Grand Master Soon Ho Lee working towards my mastership. In this episode I talk about some of my take away lessons!
Let’s talk about the good, the bad, and the ugly in martial arts school management software. i’ll tell you what I use and I want you to let me know what you like and don’t like about your software program. Join the conversation at http://mediacompany.me/group!
How are you communicating with your students? This week I walk through all the ways I’m keeping in contact with my active students. Be sure to join the conversation by texting CONFESSIONS to the number 33444!
Are you creating content for your school? This week I go over my content schedule of podcasts, videos and blog posts. Check out the Facebook group and join the conversation at http://mediacompany.me/group. I’ll have all the links to the tools I use there!
It seems that few people in the industry talk about the culture of the communities that our martial arts schools are in. That annoys me and so I talk about it!
Here's where I go through the struggles I'm currently having. Are these struggles you're dealing with as well? Let me know!
As we get to know each other with this new podcast I want to share with you the successes I've had with my school over the last 13 years.
Welcome to the first episode of Confessions of a Martial Arts School Owner! It's a podcast about my journey as a instructor and business owner. I'll share the good, the bad, and the ugly!