The Technical Marketer: Recent Episodes
The Technical Marketer
The Technical Marketer is where marketers become engineers. Since the digital revolution, advertising has become increasingly technical, and it's inevitable that all marketers will need to be technical. You can't participate in digital marketing without understanding platforms like Facebook and Google and the myriad of tools that help you understand the data. We're here to help you navigate the industry and educate you on what you need to know to be an effective marketing engineer.
In this episode we talk about how to get people to your site and convert them into leads (emails) once they're there.
In this episode Matt and Will discuss the results from the previous podcast and talk about how they are planning to remarket to people who have engaged with The Technical Marketer. A must-see for any growing business entrepreneur.
"Where marketers become engineers"
Tune it to hear hosts Matt Landers and Will Johnston describe the importance of audience building in Facebook advertising. They provide incredible insight into how to make the most of your marketing dollars to hit potential customers and weed out those who aren't.