Device Nation: Recent Episodes
Kevin Brown
Each week Device Nation brings you ideas and stories from the frontlines of device sales, along with compelling interviews from icons in the world of medicine!!
We presented that prompt to 30 Reps and Surgeons we so respect, here are their answers!
Any of them surprise you?
Overflow crowd at our 2nd annual AAHKS Rep/Surgeon Town Hall Meeting! Thank you Drs. Michael Meneghini, Cory Calendine, Brian Fuller, Paul Jacob, Michael Karch, Brown Blackwood and Eric Huebner for helping facilitate an inspiring conversation about AI, practice marketing, social media, how to sell to Surgeons and so much more!!!
What was the coolest thing YOU saw??
DM me with your answer, would love to hear it! https://www.linkedin.com/in/devicenation/
AAHKS: https://www.aahks.org
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Device Nation sits down for an inspiring conversation with THE world's preeminent authority on bone infection, Professor Martin McNally!
We talk Osteomyelitis, FRI, Girdlestone Society, antibiotic stewardship, Solario, ABX delivery carriers,rowing and a product worthy of consideration for your bag, your OR….CERAMENT G!
In this episode you will learn:
- Where we are on the DAIR
- Where the word “Girdlestone” came from
- How antibiotic-impregnated cement can create resistance
- The concept of "Antibiotic Stewardship”
- Best practices to prevent intra-op and field infections
- The genesis of CERAMENT G
- Guinness Stout….to chill or not to chill?
……..and so much more!!
Martin McNally is Honorary Consultant in Limb Reconstruction at the Oxford Bone Infection Unit in the Nuffield Orthopaedic Centre, Oxford University Hospitals and King James IV Professor at the Royal College of Surgeons of Edinburgh.
He has a particular interest in osteomyelitis, infected fractures and non-unions. He has published over 200 peer-reviewed papers, reviews and book chapters. His current research and clinical studies focus on diagnosis and treatment options together with assessment of outcomes and quality of life for infection patients. He has been a champion of multi-disciplinary working in bone infection and was lead surgeon in the Oxford Unit for 20 years. Validated protocols and treatment methods designed in Oxford are now widely used around the world
He is Past-President of the European Bone and Joint Infection Society (EBJIS) and the Girdlestone Orthopaedic Society. He is a member of the EFORT Scientific and Education Committees and Co-chair of the International Fracture-related Infection (FRI) Group.
Lastly, big announcement for those attending AAHKS this year…can’t wait to see you in Grapevine!
Room: Dallas 6
Friday, October 24th
6:30-8:30 AM
OVIVA Trial: https://pubmed.ncbi.nlm.nih.gov/30699315/
CERAMENT G: https://www.bonesupport.com/en-eu/products/cerament-g/
JBJS Paper: https://pubmed.ncbi.nlm.nih.gov/36047024/
Professor McNally Research Works: https://www.researchgate.net/profile/Martin-Mcnally-2
This is an orthopedic expert discussion on the use of BONESUPPORT’s product CERAMENT(R) G. Some of the uses discussed here may not be approved or cleared by FDA. The expert is independent and the content is not in any way influenced by BONESUPPORT. For complete product information, including indications, contraindications, warnings, precautions and potential adverse events, see package insert.
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What an incredible treat for the Device Nation audience today, a conversation with world-renowned Surgeon Dr. C. Lowry Barnes AND world-renowned Author, Dr. Henry Cloud!
First up on deck, Dr. Henry Cloud, an acclaimed leadership expert, clinical psychologist and New York Times bestselling author. His 45 books, including the iconic Boundaries, have sold nearly 20 million copies worldwide. He has an extensive executive coaching background and experience as a leadership consultant, devoting the majority of his time working with CEOs, leadership teams, and executives to improve performance, leadership skills and culture.
And what a closer, Orthopedic Surgeon Dr. C. Lowry Barnes, widely recognized as one of the foremost joint replacement experts in the world! Dr. Barnes has made substantial contributions to research focused on the hip and knee, having published more than 350 peer-reviewed articles and lectures nationally and internationally on total joint replacement surgery. He holds 7 patents for orthopaedic surgery devices and implants, and established the HipKnee Arkansas Foundation, a non-profit research foundation and motion detection laboratory to further study patients with arthritis.
As a national and international thought leader in hip and knee replacement, Dr. Barnes has held numerous leadership roles in professional societies, including recently serving as the President of the American Association of Hip and Knee Surgeons (AAHKS). He has also served as President of the Society for Arthritic Joint Surgery, the Mid-America Orthopaedic Association, the Southern Orthopaedic Association, and the Arkansas Orthopaedic Society.
He is also actively involved in the American Academy of Orthopaedic Surgeons, (AAOS) Association of Bone and Joint Surgeons, American Orthopaedic Association, and the International Society for Technology in Arthroplasty. He is also a member of The Knee Society and The Hip Society, and has served on the editorial boards of many scientific journals.
Dr. Lowry Barnes: https://uamshealth.com/provider/c-lowry-barnes/
Dr. Barnes Golf Lab: https://a.co/d/2cFRKZ4
Dr. Barnes Medial Pivot Paper: https://www.sciencedirect.com/science/article/abs/pii/S0883540325002335
Dr. Henry Cloud: https://www.drcloud.com/
Order "Trust" here: https://a.co/d/2cFRKZ4
Dr. Cloud Knee Story: https://news.uams.edu/2020/09/02/henrycloud/
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What a privilege, introducing Device Nation to bestselling Sci-Fi Author, Programmer, and Orthopedic Surgeon Dr. Kishore Tipirneni!
The developer of "Tempida", an awesome AI-Scribe program to help Surgeons with mind-numbing EHR documentation. A great app, a great add to any Reps bag!
200 Free minutes here: https://app.tempida.com/SignUp?ref=KE8080OM
The Complete Trilogy: https://www.amazon.com/New-Eden-3-book-series/dp/B08HVF54KJ
Dr. Tipirneni Clinic: https://www.desertorthocenter.com/kishore-tipirneni-md-hip-knee-shoulder-elbow-surgeon-phoenix-az.html
Tempida Website: https://tempida.com/
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Episode two in a Device Nation series examining what AI is bringing our way in the operative Orthopedic space!
First up on deck is Peter Verillo, CEO of Redefine Surgery: "Redefine Surgery is developing the Mentor Vision System, an AI platform that helps surgeons implant instruments and devices with speed and precision. By building the world’s richest dataset of expert surgeons, we’re enabling advanced surgical guidance and creating an AI mentor capable of delivering top 1% clinical outcomes across specialties."
Our closer is Duke Health Orthopedic Surgeon Dr. Adam Brekke, as we talk about Texas BBQ, enabling tech, "move 37", synthetic biology and so much more!!
"AI will not replace Doctors, but will instead augment them, enabling physicians to practice better medicine with greater accuracy and increased efficiency."
Benjamin Bell
Redefine Surgery: https://www.redefinesurgery.com/
Dr. Brekke Clinic: https://www.dukehealth.org/find-doctors-physicians/adam-brekke-md
Move 37: https://en.wikipedia.org/wiki/AlphaGo_versus_Lee_Sedol
Nexus Book: https://a.co/d/ey2EbJ6
The Coming Wave Book: https://a.co/d/71CidAl
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Episode one in a Device Nation series examining what AI is bringing our way in the operative Orthopedic space, Grok describes our time today:
"AI programmer Chance Bair and Anderson Clinic Orthopedic Surgeon Dr. Michael Murphy discuss the potential perils and pitfalls of integrating artificial intelligence into healthcare, particularly in orthopedics. They highlight AI's transformative potential, such as enhancing diagnostic accuracy and personalizing treatment plans, but cautioned against overreliance due to risks like algorithmic bias, data privacy concerns, and the potential for misdiagnosis if AI systems are not properly validated. Dr. Murphy emphasized the importance of maintaining human oversight to ensure patient safety, while Bair noted the challenges of developing transparent and ethical AI models in a rapidly evolving field. Both stressed the need for robust regulatory frameworks and interdisciplinary collaboration to balance innovation with accountability, ensuring AI serves as a tool to augment, not replace, clinical expertise."
"You won’t lose your job to AI—you’ll lose your job to somebody who uses AI" Jensen Huang, Nvidia CEO
Follow Dr. Murphy: https://www.linkedin.com/in/michael-murphy-3bb80992/
Follow Chance Bair: https://www.linkedin.com/in/chance-bair-4019a640/
MORTHO: https://mortho.net/landing-page/
Studio LM: https://lmstudio.ai
Zapier: https://zapier.com
Microsoft Azure: https://azure.microsoft.com/en-us/
UnderOath Album: https://www.youtube.com/watch?v=jMeKWiwS9Ck&list=PLFpLNW92HiybhI70ZScljMWV0h4lX79oZ
Waymo Stats: https://www.theavindustry.org/blog/waymo-reduces-crash-rates-compared-to-human-drivers
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Truly a likeness that must be carved into Orthopedic Mt. Rushmore, Dr. Merrill Ritter. We talk about his amazing career, Dane Miller, the Biomet AGC knee, Operation Walk, AAHKS, woodworking, Dr. Larry Dorr and so much more!
Kenyon College Tribute: http://bulletin-archive.kenyon.edu/x2705.html
Biomet AGC Results: https://pmc.ncbi.nlm.nih.gov/articles/PMC3978738/
JBJS Retirement Paper: https://www.jbjs.org/reader.php?rsuite_id=635518&source=The_Journal_of_Bone_and_Joint_Surgery/81/3/414&topics=hp+kn+pd#info
Marc Adams Woodwork Tribute: https://www.youtube.com/watch?v=PM34inb06TM
Thank you to our sponsor https://kinexmedical.com. Great company and great products, helping patients on their post-operative journey!
How can we help new reps get more comfortable with making sales calls? Part of that involves hiring a commission-shaped person for a commission-shaped job. Join me on the waitlist (launching SOON) at: https://www.incirqle.com
Help our industry, and help yourself, to the easiest mailbox money EVER!
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A most inspiring conversation with Orthopedic Surgeon and Rep Champion, Dr. Brian Blackwood! Dr. Blackwood practices in Boulder, Colorado and is leading the charge on social media, fighting the good fight on behalf of OR Device Reps.
In this episode we talk:
- Robotic Joint Replacement
- Medial Pivot
- Credentialing
- Repscrubs
- How to be a better Box-Opener
......and so much more!!
Dr. Brian Blackwood is Boulder's first fellowship-trained hip and knee replacement specialist, and is a nationally renowned robotic-assisted Joint Surgeon, having trained hundreds of other providers in this technique.
Dr. Blackwood has now performed 5,000 of these cases, which is the most by any surgeon in Colorado, the Rocky Mountains, and is in the top 0.1% nationwide. Adding to his accolades, Dr. Blackwood has been named a Castle Connolly Top Doctor since 2024 & 2025!
We introduce the Device Nation audience to an awesome company worthy of consideration....Kinex Medical!
Kinex has 40+ years in the industry, providing post-operative rehab products across 40 states. They have an extensive network of contracts, totaling more than 350 insurance providers and work with multiple suppliers for equipment to meet the needs of the physician customer.
They even designed their own Continous Passive Motion (CPM) machine to run off of a tablet device, allowing capture of important rehab data!
Connect with confidence at devicenation@kinexmedical.com to learn more!
Follow on LinkedIn: https://www.linkedin.com/in/brian-blackwood-131907234/
Clinic: https://www.bouldercentre.com
Kinex Medical: https://kinexmedical.com/
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What a privilege, a conversation with Orthopedic Surgeon Dr. Jon Minter!
We talk about his work at Save a Warrior, robotic surgery, infection, 1.5 knees, his time with Dr. Larry Dorr, disasterplasties, Mad magazine....and so much more!!
Dr. Minter served on active duty in the US Army during the height of the Cold War in West Germany and in particular West Berlin. He was Chief of Emergency Services and Ambulatory Patient Care for the Berlin MEDDAC. Dr. Minter also provided direct medical support for a covert (recently declassified) Special Operations Unit in Berlin, the Physical Security Support Element. In addition, he provided emergency medical training and support for the USMLM (United States Military Liaison Mission) which was co-located in West Berlin and in former East German Potsdam.
Following his active duty service he became an Orthopedic surgeon, currently working in Alpharetta, Georgia. His interest in Save A Warrior was borne out of a strong desire to offer more to veterans than what surgery could accomplish. Simply put, he wanted to be a part of a team with the chief object of healing the wounded heart.
His family has a long lineage of service in both the military and first responder categories. He has been married to his wife for over 33 years and has three children in which he is intensely proud.
Clinic Link: https://sportsmedicine.northside.com/providers/orthopedic-sports-surgery/jon-e-minter
Your Best Life: Perfectionism—The Bane of Happiness https://link.springer.com/content/pdf/10.1007/s11999-015-4279-9.pdf
Save a Warrior Foundation: https://saveawarrior.org/board-of-directors/dr-jon-minter/
Donate here: https://fundraise.givesmart.com/form/GNlTXA?vid=1k12n4
JOEI Bioburden Paper: https://journaloei.scholasticahq.com/article/133635-retained-bioburden-does-not-pose-contamination-risk-after-a-full-sterile-processing-cycle
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Meet Dr. Mark Mofid, inventor of Sylke, the first wound dressing made of pure hypoallergenic silk fibroin. Could this really be the end of "contact dermatitis" in wound closure?In this episode you will learn:
- Why super glue triggers contact dermatitis
- The benefits of silk fibroin for wounds
- Why my Mom hates staples
- What Ortho can learn from Plastics regarding marketing
- What happened to Michael Jackson's nose
- Why the subject of Buttock augmentation is EVEN on the show!
...and so much more!
This is a special episode, as it's so informative on so many different topics. Make sure to listen to the end, as I share my personal experience with this product in MY bag!
Contact them today at: devicenation@sylke.com
Learn more here: https://www.sylke.com/
RUSH paper: https://pubmed.ncbi.nlm.nih.gov/40349859/
Arthroplasty Today: https://www.arthroplastytoday.org/article/S2352-3441(25)00055-X/fulltext
Modern Aesthetics: https://modernaesthetics.com/news/meet-sylke-the-first-wound-dressing-made-of-pure-hypoallergenic-silk-fibroin
Aesthetic Surgery Journal: https://academic.oup.com/asjopenforum/article/doi/10.1093/asjof/ojad071/7238111?login=false
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Device Nation sits down for a conversation with a true living legend in the reconstruction space, Robert Cohen. A must listen if you are passionate about all things metal, plastic, and digital!
Mr. Cohen currently holds the position of President of Stryker’s Digital, Robotics, and Enabling Technologies, and has worked in the medical device industry for over thirty-five years. Mr Cohen has focused on innovation that can improve patient outcomes and has managed R&D, manufacturing, regulatory, clinical research, quality and marketing functions.
Robert has more than 35 years of experience in the medical device industry, spearheading orthopaedic innovations including advanced joint replacement and spinal implants and robotics. His extensive expertise helps to ensure the organization continues to expand Stryker’s capability in digital, robotics and enabling technologies.
Prior to his current role, Robert served in technical leadership roles for Implex Corp, Zimmer, Mako Surgical, and as Chief Technology Officer for Stryker’s Joint Replacement division. Robert has over 25 patents and speaks globally at medical education conferences. He also serves on numerous boards and is the Chair of the Board of Trustees of the New Jersey Institute of Technology.
Robert received a bachelor’s degree in mechanical engineering, and masters’ degrees in both engineering management and mechanical engineering (specialization in biomechanics) from the New Jersey Institute of Technology.
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Device Nation cracks open a few trays with a real Sultan Of Sterile Processing, Hank Balch, and guess what....Zero holes!!!
We talk about the amazing journey that led him to his current role as Founder and President of "Beyond Clean" and so much more.
I promise you will walk away inspired!!
Hank began his career in instrument reprocessing as a frontline technician in 2009, and has served as an Instrument Database Specialist, Department Manager, and System Director for various SPD departments across the country. His passion is seeing frontline Sterile Processing professionals equipped to #FightDirty, every instrument, every time.
Follow Beyond Clean: https://www.beyondcleanmedia.com
Order his book: https://a.co/d/4LFOIMZ
- This is a most special episode as I introduce the Device Nation audience to my amazing wife Teri!! We share our thoughts on our most recent trip to San Diego in an EV. What a journey!!
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Dr. Cynthia Emory, board certified orthopaedic oncologist, treats soft tissue sarcomas, bone sarcomas, metastatic bone disease, lymphoma and myeloma of the bone. She is a professor and the chair of the Department of Orthopaedic Surgery and Rehabilitation at Wake Forest University School of Medicine. She also serves on the graduate faculty at Wake Forest University Graduate School of Arts and Sciences.
“I enjoy the challenging cases in orthopaedic oncology. No two tumors are the same: different locations, different tumor types, different patients. I enjoy being able to help adults and children through a very difficult time in their lives and continue to see them years later.”
Recent announcement! The investiture of Dr. Cynthia Emory as the inaugural L. Andrew Koman, MD Professor of Orthopaedic Surgery and Rehabilitation. This prestigious endowed position celebrates Dr. Emory’s exceptional contributions to orthopaedic research, education, and patient care since joining the faculty in 2010.
The professorship also honors the extraordinary legacy of Device Nation guest Dr. Andy Koman, whose innovations and mentorship have shaped orthopaedics for over 40 years.
Dr. Emory is the principal investigator for a registry to evaluate outcomes in patients who receive a novel implant to stabilize impending pathologic fractures of the bone from metastatic disease. The research led to FDA approval of this device with expanded applications over subsequent years to include patients with pathologic bone fracture from osteoporosis. Saw this personally in an oncology case recently, such a cool technology!
She is passionate about mentoring, leadership and professional development. She is the past chair of the Women in Medicine and Science Committee at Wake Forest University School of Medicine and the past president of the North Carolina Orthopaedic Association. Additionally, she serves on the board of the Eastern Orthopaedic Association. She also completed the Hedwig van Ameringen Executive Leadership in Academic Medicine (ELAM) Program, a national program for women in academic medicine with senior leadership positions.
Clinic Page: https://profiles.wakehealth.edu/display/person/clemory Follow her on LinkedIn: https://www.linkedin.com/in/cynthia-emory-md-mba-46b31678/
Jada Love: https://myfox8.com/news/north-carolina/high-point/high-point-teen-undergoes-special-surgery-with-determination-a-smile/
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Fundamental to EVERY National Sales Meeting is casting vision, getting everyone inspired and excited for the upcoming year! Device Nation has sought out and solicited the thoughts of Reps, Surgeons and Industry Leaders to do just that, asking all this question:
"2025....What's on Your Mind?"
Their answers will hopefully empower, equip, and inspire you to steamroll quota in 2025, as I truly believe this will be an awesome year for Device Nation listeners!!
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"Tis' the Season" to head up to Ontario for an inspiring conversation with Dr. Sebastian Rodriguez-Elizalde!
We talk about socialized medicine, enabling tech, Kevin O'Leary of Shark Tank, hockey (of course), VR training, even Hummer EV's!!
"Surround yourself with good people, and good things will happen"
Dr. Sebastian Rodriguez-Elizalde is an Adult Hip and Knee Reconstruction surgeon in Toronto, Ontario, and has a keen interest in minimally invasive Direct Anterior Approach Hip Replacement and Robotically Assisted Total Knee Replacement. He is the current Fellowship Director for the Humber Hip and Knee Arthroplasty Program at Humber Hospital (University of Toronto).
His orthopedic surgical residency training was completed at the University of Ottawa, after which he was accepted for Hip and Knee Reconstruction Fellowship training at the Hospital for Special Surgery (HSS) in New York. He was the recipient of the Phillip D. Wilson Award for his research while in New York (the only Canadian to ever win the award).
After returning to Canada, he completed a second Fellowship in Advanced Orthopedic Trauma Reconstruction at Sunnybrook Hospital, under the tutelages of Dr. Kreder and Dr. Stephen. Dr. Rodriguez-Elizalde then further completed another Fellowship at Mount Sinai Hospital in Lower Limb Extremity Reconstruction under the guidance of Dr. Backstein, before moving his practice to Humber Hospital.
Early in his clinical practice, Dr. Rodriguez-Elizalde completed his Master’s in Health Administration at the University of Toronto, and has a special interest in optimizing hospital resources and patient care pathways.
Rodriquez Hip & Knee: https://rhksurgery.com/about/
Pathway Surgical: https://pathwaysurgery.com/sebastian-rodriguez-elizalde/
Kevin O'Leary: https://www.facebook.com/kevinolearytv/videos/i-couldve-had-my-hip-replacement-surgery-anywhere-but-when-i-met-joe-gorman-from/500008162667094/
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Device Nation sits down for a conversation with an absolute legend in our space, Dr. J. Parvisi, world-renowned orthopedic surgeon, researcher, and educator! Newly-minted Professor of Orthopedic Surgery at Acibadem University in Istanbul, Dr. Parvizi brings his expertise in hip joint preservation, periprosthetic joint infection, and venous thromboembolism to his new role. A track record of over 10,000 surgical procedures, over 1,000 hip joint preservation surgeries. Dr. Parvizi has earned worldwide recognition for his pioneering work in the management of periprosthetic joint infection and venous thromboembolism.
"Calculated Risks", what are they and what can help us make the right ones?
Parvisi Surgical Innovations: https://www.parvizisurgical.com
Website: https://drjavadparvizi.com
World Expert Meeting: https://wem-a.org/Default.aspx
International Joint Center: https://www.instagram.com/acibadem.international/p/C3e-OtwIckO/#:~:text=acibadem.international-,International%20Joint%20Center%20(IJC),treatment%20plans%20for%20each%20patient.
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Device Nation heads Down Under for an inspiring conversation with a real "Bonzer of a Box-Opener", Chad Everard. You do not want to miss this episode, make sure to check out the video links below!
We talk about his incredible medical device rep career arc, culminating in starting his own Disasterplasty shop in Melbourne, Australia. A lot of great stuff here, we touch on:
-How his experience as a male stripper would convert business
-How to market in a memorable way
-How to train reps
-ADHD as a Super Power
-Branding through artwork
-"COR"-Family Style
...and so much more!!
Every kite needs a string, and every string needs a kite!
Do you have one?
Reconnaissance Orthopedics: https://www.rcon.co/
Follow on LinkedIn: https://www.linkedin.com/in/chad-everard-0b614617/
Chadimus Prime Viral Birthday Party: https://www.youtube.com/watch?v=SpJGpCsW0jE
How to demo to a Surgeon in 2024: https://www.dropbox.com/scl/fi/2qntpdb92mcjkxs22g0km/WhatsApp-Video-2024-07-10-at-23.09.18.mp4?rlkey=8ctrv4p1627xwhlnjq29kg0cf&dl=0
How to ask a Surgeon for their business in 2024: https://www.dropbox.com/scl/fi/jsz978e1h0fdw522vb55d/WhatsApp-Video-2024-07-10-at-23.10.47.mp4?rlkey=9ijijm1tsg7fc361wrorjm7ic&dl=0
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A conversation with Dr. Michael Meneghini, incoming President of AAHKS! We talk about the bundle (or is it a boulder?), functional alignment, enabling technology in the OR, the Dual-Pivot Knee, partnering with hospitals, ASC strategies, the porous Triathlon Knee and so much more!
Indiana Joint Replacement Institute: https://injri.com
Lateral Pivot paper: https://pubmed.ncbi.nlm.nih.gov/18313060/
Messin' with Sasquatch: https://www.youtube.com/watch?v=tUmAETde2jU
Mr. Beast: https://www.youtube.com/@MrBeast
AAHKS: https://www.aahks.org
When everything is changing around us, and we do nothing, we are most likely out of alignment! What does that corrective pivot look like for you? Will choosing to fear keep you from making that "caps lock decision" that could positively change the trajectory of your career?
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Device Nation is committed to bringing you BMP's (Beyond Metal and Plastic) to get you ahead of the changes this year!
On this episode you will learn:
-How offsite sterile processing will change everything...for everybody
-Why many reps and surgeons will not be working for the same company 24 months from now
-"Fresh Tracks" as a selling strategy
-"Alignment' as a tactical strategy
-Weird behavior exhibited by my cat Hattie and my dog Zeke...and so much more!!
Instrumentum Offsite Processing: https://www.instrumentum.com/
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Device Nation sits down for a most inspiring conversation with Dr. James "Hutch" Huddleston, current President of AAHKS. We talk about his amazing career, his experiences lobbying on behalf of surgeons, IQR, the future of joint reconstruction, why AAHKS has been so successful, and so much more!!
We then pivot to Vernon, New Jersey to visit "Action Park." This waterpark during the 1980's was considered the most dangerous amusement attraction in the US, are there any teachable moments we can apply to our industry??
Lastly, what about offsite sterile processing for the ASC? I believe it be the future, as it's one of those rare services that brings value to every single stakeholder....especially reps. Device Nation visits the beta facility in Boca Raton, to give you a backstage glimpse of what's on the way!
Dr. Huddleston Clinic: https://stanfordhealthcare.org/doctors/h/james-huddleston.html
Dr. Huddleston's inspiring Father: https://alumni.centre.edu/s/285/bp20/interior.aspx?sid=285&gid=1&pgid=526
AAHKS Spring Meeting: https://www.aahks.org/aahks-spring-meeting/
Class Action Park: https://www.amazon.com/gp/video/detail/B0B8L1DKZ2/ref=atv_dp_share_cu_r
Instrumentum: https://www.instrumentum.com/
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Multiple streams of revenue are the future in our industry for reps AND surgeons. What if one of those streams was....YOU? Pitchsink is where ideas meet talent, so if you have a device idea you want commercialized, if you have a talent to serve our community, monetization could very well be in your future!!
Steven Flutie has such an incredible story as a former box opener, to now full-time entrepreneur. You will walk away inspired!
We also talk to Barry, a former employee in South Florida at Sears and Roebuck...remember their catalog? Widely regarded by industry insiders as one of the most monumental collapses in business history. What can we learn from this case study that can help us personally and professionally?
Which of the following is the primary driver of your team, practice or company??
Process
Profit
People
Product
PitchSink: https://pitchsink.com/
News Release: https://orthospinenews.com/2024/02/19/denver-co-pitch-sink-launches-to-drive-medtech-innovation-with-elite-talent-community/
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A big part of every National Sales Meeting is to cast vision and get everyone excited for the upcoming year. Device Nation has sought out and solicited the thoughts of Reps, Surgeons and Industry Leaders to do just that, asking all this simple question:
"2024....What's on Your Mind?"
Their answers will hopefully empower, equip, and inspire you to a 2024 for the record books, as I truly believe this will be a BREAKOUT year for many Reps, Surgeons, and Companies in the Device Nation audience!!
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Device Nation goes north to Oklahoma City for a most festive conversation with Dr. Paul Jacob. The first known podcast to utilize conversational haptic feedback as we talk about his amazing career, his service to the community, his robotic journey, a truly inspiring surgeon!
On this installment you will get answers to:
-Why wearables?
-What can reps do to help their surgeon that may be a difficult ask?
-What is a "Gentleman's Fellowship?"
-What IS a robot?
-"Christmas-palooza" at Fort Wilderness?
-How has this Surgeon Santa lost so much weight?
.....and so much more!
Dr. Paul Jacob: https://www.drpauljacob.com
In the News: https://www.prnewswire.com/news-releases/paul-brian-jacob-do-becomes-first-in-oklahoma-to-achieve-srcs-master-surgeon-in-joint-replacement-and-robotic-joint-replacement-accreditations-301666114.html
We take you on our Christmas vacation road trip to CCJR. What a trip, what a brisket sandwich, what great content as they really put the "meat" in meeting!
Hope to see YOU in Orlando next year: https://ccjr.com
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The One Tray EZ Tray system is something you should consider as an OEM, Distributor or Rep. I use it all the time now, and can say firsthand it's a winner!
In this episode you will learn about:
-Why you should care about IFU's
-Validations...what are they?
-Why dry times?
-How the One Tray was invented
-How you can be a hero in CSS and the OR
-How this tray can help YOU
.....and so much more!!
EZ-TRAX Tray Information: https://onetray.com/products/eztrax/
Email to request free trial: thetotalsolution@onetray.com
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Device Nation goes back across the pond for a conversation with a name you need to know....Mike Tuke! Mr. Tuke, along with Mike Freeman and Vera Pinskerova, were instrumental in bringing to market what is now a ubiquitous articulation, the medially-stabilized knee. We talk about his storied career involving Finsbury Orthopedics, Delta Motion, Corin, MatOrtho, as well as learning about the new Recerf COC hip resurfacing system and the unique Saiph knee!
"If you don't have a go, you'll never know"
ReCerf: https://www.matortho.com/news/recerf-ceramic-hip-resurfacing
Saiph Knee: https://www.matortho.com/products/saiph-knee-system
Looking for marginal gains in your OR or ASC? Check out the One Tray EZ-Trax system! https://onetray.com/products/eztrax/
Email Inquiries: thetotalsolution@onetray.com
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Grapevine, Texas is officially in the rearview mirror!
Device Nation shares thoughts from the trip, the floor, and presents quite possibly the least prestigious awards of the entire meeting...."Best Pitch" and "Purple Cow!"
We take the mic into some of the booths to share what industry is excited about. What excited you?
This is officially a "don't miss" meeting in our space, look forward to seeing you there next year!!
Official Site: https://meeting.aahks.org
Poster Exhibits: https://aahks.apprisor.org/epsWelcome.cfm?CFID=2220476&CFTOKEN=aa8195db8979e1c1-29F453CC-0254-9A02-1CB99B8D7DD25BC5
Dr. Parvizi Keynote Address: https://www.youtube.com/watch?v=y23Tex8heSY
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Centennial Celebration! 100 episodes is a special milestone, so today we bring a very special guest for a very special audience.....an inspiring conversation with reconstruction legend Dr. Bill Harris!!
Introducing him is but another very special guest, current President of the Hip Society and Harris Hip Fellow, Dr. Bill Jiranek!
You will learn:
-The origin of the modular acetabular shell
-Osteolysis, and how it was eradicated
-The genesis of cross-linked polyethylene
-The eventual prevention of DVT
And much, much, more!!
LifetimeAchievement Award: https://www.globenewswire.com/en/news-release/2022/09/28/2524382/0/en/94-Year-Old-Orthopaedic-Surgeon-William-H-Harris-M-D-World-Renowned-Medical-Pioneer-Inventor-Mentor-Receives-Lifetime-Achievement-Award.html
Q & A: https://blog.oup.com/2018/01/dr-william-h-harris-reflects-career-advancing-orthopedic-surgery/
Harris Hip Score: https://www.physio-pedia.com/Harris_Hip_Score#:~:text=The%20HHS%20is%20a%20measure,and%2090–100%20%3D%20excellent.
Marginal gains....Getting better by 1% every day can payoff exponentially over time!!
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Device Nation travels across the pond for a cuppa and a sit down with Consultant Surgeons Derek McMinn and Ronan Treacey! Pioneers in the hip resurfacing procedure, we talk about the BHR, MOM, NIH, Purple Cows and Polymotion! So much respect for these bright as a button blokes, their passion and belief in this procedure (in spite of significant headwinds) will inspire you!!
You will learn:
-Why "Mister" instead of "Doctor"
-Does volume matter as an NIH surgeon
-What role do reps play in the UK
-The pitfalls and pearls of MOM
-The development of their solution...the BHR
-The newest flavor: Polymotion
.....and so much more!!
Mr. Derek Mcminn: https://www.mcminncentre.co.uk/derek-mcminn.html
Mr. Ronan Treacey: https://www.ronantreacy.co.uk/
Birmingham Hip Resurfacing: http://www.losmdfw.com/bhr/implant.htm
Polymotion: https://www.jointmedica.com/thepolymotionhr
Mentorship and Sponsorship:
How are they connected? Are we "Sponsor Worthy?"
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A truly inspiring conversation with the COO of Zimmer-Biomet, Ivan Tornos! Truly a successful summiteer of so many mountains in our industry, what can we learn from this accomplished climber to help us in our journey?
Nearly 3 decades of success in the medical space delivering on commitments at every turn, you'll want to take notes on this episode as he shares:
-Device Rep predictors of success
-What are the 4 ways in which we approach problems
-The difference between "mentorship" and "sponsorship"
-The value of thinking beyond the Operating Room
.......and much, much more!!
Health Care Technology Award: https://thehealthcaretechnologyreport.com/the-top-25-healthcare-technology-leaders-of-new-york-for-2023/
Careers at Zimmer Biomet: https://www.zimmerbiomet.com/en/about-us/careers.html
"I say buy ZMH" https://www.cnbc.com/2023/07/25/cramers-lightning-round-zimmer-biomet-is-a-buy.html
"Belief" eventually affects "Destiny"....what belief systems aid us in our summit attempts, and which have the potential to keep us stuck at basecamp?
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Part Two of an inspiring conversation with Greg Paul, the only known person to have summited Mt Everest sporting bilateral knee replacements….just an incredible story!
You'll learn which implant company has the bragging rights, the storm that almost ended everything, Krakaur's book "Into Thin Air", a trash pile on the summit!!
We continue our "Summit Series", as we learn from Greg Pauls experience to how summit these personal and professional mountains, both safely AND successfully! Today we talk about what do YOU really believe about yourself, others, and the tasks in front of you:
If you hold a Belief,
You think a thought,
If you sow a Thought,
you reap an Action
If you sow an Action,
you reap a habit
If you sow a Habit,
you reap a character
If you sow a Character,
You reap a DESTINY
Facebook: https://www.facebook.com/greg.paul.777
Instagram: https://www.instagram.com/gregclimbing/?hl=en
The Story: https://www.deseret.com/2016/6/11/20590191/how-a-61-year-old-utah-man-made-history-by-summiting-everest-with-two-artificial-knees
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Prontosan is a great wound irrigation solution that can potentially take the wound from "clean enough" to "more than enough."
JOEI publication: https://journaloei.scholasticahq.com/article/72787-novel-intra-operative-wound-irrigation-solution-to-manage-infection-prevention-in-patients-undergoing-primary-joint-arthroplasty-retrospective-revie
More information: https://www.bbraunusa.com/en/products-and-therapies/wound-management.html
What's in YOUR bag?
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You might need supplemental oxygen on hand for this episode as we’re going 30,000 feet up talking with Greg Paul, the only person to have summited Mt Everest, the highest mountain above sea level, with not a microfracture, not a pfj, not a uni nor a TKA, that would be too easy! He got his 44,250 steps in with bilateral knee replacements….just an incredible and inspiring story!
So what do YOU want to achieve personally, relationally, professionally this week, this month, this year and what are the obstacles in the way? Today marks the launch of our "Summit Series", as we learn from Greg Pauls experience to how summit these personal and professional mountains, both safely AND successfully!
Facebook: https://www.facebook.com/greg.paul.777
Instagram: https://www.instagram.com/gregclimbing/?hl=en
The Story: https://www.deseret.com/2016/6/11/20590191/how-a-61-year-old-utah-man-made-history-by-summiting-everest-with-two-artificial-knees
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Device Nation leaves the OR suite and heads to the C-Suite for an inspiring conversation with Francesco Siccardi! We talk about his current role as CEO at Medacta, "bikinis", Geisinger, KA, sphere, even a little guitar!
Mr. Siccardi joined Medacta International in 2002 and served as a Member of its Board of Directors since 2003. He then served on the Board of the Company from its incorporation until March 21, 2019. Following the retirement of the Company’s Chairman, Mr. Siccardi was appointed Chief Executive Officer as of November 1, 2018. Prior to becoming CEO, he served as Executive Vice-President and Medical Affairs Manager (from 2013 to 2014) and as Executive Vice-President (from 2014 to 2018). He further served on the Board of various Medacta Group companies internationally.
Medacta is an international company specializing in the design, production, and distribution of innovative orthopaedic products, as well as in the development of accompanying surgical techniques. Established in 1999 in Switzerland, Medacta is active in joint replacement, spine surgery, and sports medicine.
Through the M.O.R.E. Institute, Medacta supports surgeons with a comprehensive and tailored program dedicated to the advancement of medical education. Medacta is headquartered in Castel San Pietro, Switzerland, and operates in over 50 countries.
Website: https://www.medacta.com
Career Opportunities: https://www.medacta.com/EN/careers
We explore the "N" in our PAIN mnemonic, as we conclude our Joy and Pain series...."Nventory!" Since manufacturing more implants for ourselves isn't an option, what ARE our options???
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A conversation with Orthopedic Surgeon, Hospital CEO, former AAHKS President and healthcare consultant Mark Froimson, MD, MBA!
Mark I. Froimson, MD is the past President of the American Association of Hip and Knee Surgeons (AAHKS). Prior to that, he was the Executive Vice President and Chief Clinical Officer of Trinity Health, a major national non-profit Catholic healthcare system comprising 93 hospitals in 22 states. Before his executive leadership position at Trinity Health, Dr. Froimson was president and chief executive officer of Euclid Hospital, a Cleveland Clinic Hospital. Dr. Froimson served as a staff surgeon in the Department of Orthopedic Surgery at the Cleveland Clinic for over 16 years, during which time he held a variety of leadership positions including president of the professional staff, vice chair of the Orthopedic and Rheumatologic Institute, and member of the Board of Governors and Board of Trustees.
Dr. Froimson received a B.S. in philosophy from Princeton University, an M.D. from Tulane University School of Medicine and an MBA from the Weatherhead School of Business at Case Western Reserve University. The author of book chapters, abstracts and review articles, his work has been published in many scientific journals including the Journal of Arthroplasty, the Journal of Bone and Joint Surgery, the Cleveland Clinic Journal of Medicine and the American Journal of Orthopedics. He also serves in the editorial capacity for a number of scientific publications.
Consulting Site:https://riversidehealthadvisors.com
Follow on LinkedIn: https://www.linkedin.com/in/mark-froimson-md-mba-78840914/
We explore the "I" in our "Pain" mnemonic as part of our Joy and Pain series...."INCOME!" Is it possible to make more than last year in a climate of declining ASP?
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A conversation with Orthopedic Surgeon, Healthcare Innovator and LinkedIn Top Voice Benjamin J. Schwartz, MD, MBA!
Dr. Schwartz is fellowship trained in adult reconstruction of the hip and the knee with over 13 years of experience in private practice. The focus of his career has been delivering high quality, evidenced-based musculoskeletal care with an emphasis on fostering the doctor-patient relationship. As a result, he has received awards for Excellence in Clinical care and was a top performer in the CMS BPCI-A program in 2019. As part of his commitment to quality and evidence-based medicine, he has served both nationally and locally on a variety of committees.
In addition to his clinical work, Dr. Schwartz has extensive experience in digital health, currently serving as Chief Innovation Officer for Healent, an early stage healthcare technology company. His experience in health tech also includes several mentorship positions with incubators, accelerators, and hack-a-thons including MassChallenge, MATTER Health, and MIT Hacking Medicine and advisory roles with Osteoapp.ai, QuadrantEye, and Enhatch.
Also, Dr. Schwartz was named a Castle Connolly Top Doctor for Orthopedics for 2022.
Clinic Site: https://www.benschwartzmd.com/adult-hip-knee-reconstruction-specialist-peabody-beverly-essex-ma-benjamin-schwartz-md.html
Follow on LinkedIn: https://www.linkedin.com/in/ben-schwartz-md/Healent Medical: https://healent.com
MIT Hacking Medicine: https://www.hackingmedicine.mit.edu
OsteoApp: https://osteoapp.ai
We explore the "A" in our "Pain" mnemonic as part of out Joy and Pain series...."Atmosphere." Own the Air!!!
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A conversation with former President of the Knee Society, Dr. Gil Scuderi! We talk about his pioneering work as an implant design surgeon, working alongside Dr. John Insall, MIS, technology, making revisions as simple as 1-2-3!!
As a board certified orthopedic surgeon for over 20 years, Dr. Scuderi has an abundant experience in adult knee reconstruction and sports medicine with surgical techniques that include arthroscopic, minimally invasive and full open procedures. While he specializes in all disorders of the knee, he has pursued innovative developments in total knee replacement, gender specific knee designs and revision total knee replacements. Dr. Scuderi was the first orthopedic surgeon on Long Island to implant the first knee replacement specifically designed to fit a woman s anatomy.
His contributions to the orthopedic literature are extensive with over 100 published scientific articles and book chapters in orthopedic medical journals and textbooks. He has also edited several textbooks on total knee replacement, sports medicine and knee surgery, and continues to lecture worldwide on reconstructive knee surgery. Dr. Scuderi is a member of several orthopedic and medical organizations, has served on numerous committees, and was the president of the Knee Society from 2012 -2013. Committed to education, he is the Adult Knee Reconstruction Fellowship Director at Lenox Hill Hospital.
Clinic Site: https://www.northwell.edu/find-care/find-a-doctor/orthopaedic-surgery/dr-giles-r-scuderi-md-11317635
We explore the "P" in our mnemonic "Pain"....the people in charge making some decisions that we, as reps, would never make. What do we do with that and how do we minimize the distraction?
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Device Nation sits down for a most festive conversation with "Surgeon Santa" Dr. Paul Fellers! We talk about his incredible work in medical missions, improvisational skills operating in developing countries, the rare "Ecuadorian Cholo"....Dracula!!
In 2000 Bayside Medical Missions committed to long term work in Ecuador providing volunteer opportunities for health care professionals to offer medical care to those who would otherwise not be able to receive it. Working together through strong relationships with local physicians and professionals quality ongoing care is achieved.
Bayside Video Montage: https://www.youtube.com/watch?v=ROZnnXKQtjk
The Man: https://www.al.com/pr-community-news/2010/08/grand_summer_ball_to_honor_dr_fellers.html
The Work: https://www.baysidemedicalmissions.org/about
Bayside Orthopaedic: https://baysideortho.com/about-us/mission-work/
Tidings of great JOY under assault? Time to protect the Numerator from the Denominator!
Hope you all have a Happy Holidays and a very Merry Christmas!!
🎄🎄🎄🎸🎸🎸
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Device Nation sits down for a conversation with "crackerjack" surgeon Dr. Ryan Nunley as we talk cementless knees, technology, AAHKS....hamburgers!
Dr. Nunley received his undergraduate degree from Vanderbilt University in Nashville, TN, and his medical degree from the University of North Carolina School of Medicine in Chapel Hill, North Carolina. He completed his residency at the Washington University School of Medicine. Dr. Nunley completed a Health Policy Fellowship from the American Academy of Orthopaedic Surgeons in Washington, DC as well as a fellowship in Joint Preservation, Resurfacing and Replacement at Washington University School of Medicine.
Dr. Nunley is consistently recognized in "The Best Doctors in America" list.
LinkedIn: https://www.linkedin.com/in/ryan-nunley-932895171/
Clinic Site: https://www.ortho.wustl.edu/content/Patient-Care/2663/Find-a-Physician/Physician-Directory/Ryan-Nunley-MD/Bio.aspx
Romtech: https://www.romtech.com
Reps of all experience levels are leaving our space at a rate that is noticeable now....what is going on? We look to a 1989 Rob Base hit to kickoff our series examining how to maximize 'Joy" and minimize "Pain" in 2023!
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A "Comprehensive Conversation" with John W. Sperling MD, MBA, Professor of Orthopedic Surgery and Vice-Chair of the Department of Orthopedic Surgery at the Mayo Clinic in Rochester, Minnesota! We talk about his incredible body of work, the Zimmer-Biomet Comprehensive shoulder system, shoulder tips and tricks....fly fishing!!
Doctor Sperling is an internationally recognized expert on primary and revision shoulder surgery and has more than 260 peer reviewed publications. He has served in numerous leadership roles evaluating medical technologies and has been actively involved in the development, patenting, and commercialization of medical devices. Dr. Sperling has worked with a breadth of health care companies from start-ups to large corporations as well as an advisor to a number of venture capital firms.
LinkedIn: https://www.linkedin.com/in/john-sperling-5390891bb/
Clinic Site: https://www.mayoclinic.org/biographies/sperling-john-w-m-d/bio-20054098#!
Glenoid Access Retractor: https://www.innomed.net/PDFsInnomed/InnoShoulderSurgeryRetractorSystem.pdf
What is Generation Z telling us about our leadership effectiveness? What can the FBI Behavioral Stairway model teach us about being a successful team member, leader, distributor or CEO??
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Part Two of a Blue Devil Bilateral, a Duke Dynamic Duo, a Titanic Two-for-One.....Device Nation sits down with beloved Duke Division Chief of Reconstruction Service, Dr. Michael Bolognesi! We cover all 120 yards of his career, from walking on as a defensive back for UNC, to his many accomplishments off the field as Duke Orthopedic Surgeon, Mentor and Organizational Leader.
You will learn:
-What it's like operating on personal icons
-The "40-year" decision
-The recipe for "Witches Brew"
-What he thinks about Device Reps......and so much more!!!
Clinic Link: https://www.dukehealth.org/find-doctors-physicians/michael-p-bolognesi-md
Coach K Knee Replacement: https://www.usatoday.com/story/sports/ncaab/2017/08/13/duke-coach-krzyzewski-undergoes-knee-replacement-surgery/104567222/
When the Student becomes the Surgeon: https://abc11.com/unc-football-joint-pain/5330629/
Heading to the Hill: https://ryortho.com/breaking/orthocarolina-surgeons-head-to-hill-for-joint-replacement-talks/
Twitter: @M_BolognesiMD
Is medical device sales a mission, or a job? What are the practical implications of either in our day to day as Device Reps?
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Part one of a Blue Devil BOGO, a Duke Dynamic Duo....Drs. Andy Schwartz and Dr. Michael Bolognesi! We kick off this titanic two-for-one talking with Duke fellow, and newly-minted Iowa City Orthopod, Dr. Andy Schwartz! We cover a lot of ground here, his work at Duke, his peerless implant identification acumen, hip revisions, his vision for the career in front of him, the mnemonic "MEH"....it's anything but, as it can help us as reps, you'll be inspired!
Clinic Link: https://uihc.org/providers/andrew-m-schwartz
Twitter: https://twitter.com/aschwartz45
Is medical device sales a mission, or a job? What can playing through a Strymon Blue Sky reverb pedal teach us about being a positive presence in the lives of those around you?
Strymon Pedals: https://www.strymon.net
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A Mt. Rushmore-worthy conversation with legendary Wake Forest Chair of Orthopaedic Surgery, Dr. Andrew Koman! We talk about his pioneering work with cerebral palsy patients, leadership strategies, distal radius fractures, Lionel trains, and much more. A truly inspiring conversation I know you will enjoy!
Clinic: https://www.wakehealth.edu/providers/k/l-andrew-koman
Accomplishments: https://school.wakehealth.edu/faculty/k/l-andrew-koman
OREF Recognition: https://ryortho.com/2019/05/l-andrew-koman-m-d-receives-oref-award/
Cerebral Palsy: https://www.thelancet.com/journals/lancet/article/PIIS0140-6736(04)16207-7/fulltext
We also talk with a real legend on the rep/distributor side of the aisle, Mr. Fred Anderson of Charlotte, NC! His experience as a Cintor rep, Osteonics distributor, VP of sales and much more....a lot of sage wisdom here for us box-openers!
The answer to your issue is most likely just "two tables away"....join us in Charlotte as we collaboratively look for the answers to just that: https://www.medrepsociety.com/charlotte-agenda-2022/
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A big conversation with an incredible Orthopedic Surgeon and Rush Fellow, Dr. Brian Culp! We talk about his practice at Princeton Orthopedic Associates, the value of speaking Spanish, Surgeon Wellness, running with the BULLS and much more!!!
Clinic: https://www.princetonorthopaedic.com/our-team/brian-m-culp-md/
Building a Better Rep: https://www.medrepsociety.com/events/
Building a Better Surgeon: https://www.buildingasuccessfulpractice.org
Big Is Cool Again!
Device Nation delivers a few big pointers to Chris and his class at Medical Sales College, things young reps need to consider in 2022....it's not the 80's anymore!
Electro Mixes to take you back: https://www.youtube.com/user/james21jr
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Device Nation brings you Dr. Richard Yoon, Orthopedic Trauma and Reconstruction specialist at Barnabas Health Medical Group for an inspiring conversation about his path to medicine, tips and tricks for DFR, Peri-prosthetic FX, Haidong GumDo!!!
We also discuss his work on the launch of SMRA, an organization dedicated to helping medical representatives navigate their way successfully through the business of medicine changes that are underway. "The voice of the business of medicine", Dr. Michael Ast of HSS joins the discussion on this very topic! You will be inspired and encouraged hearing why this A-list faculty of surgeons and reps want to help the likes of US!!
Clinic Site: https://www.richardyoonmd.com
Royal Biologics: https://royalbiologics.com/
Haidong Gumdo Demo: https://www.youtube.com/watch?v=-0JVZu_-TSQ
Follow Dr. Yoon on LinkedIn: https://www.linkedin.com/in/richardsyoon/
Sign up for the October SMRA Meeting: **https://www.medrepsociety.com
Vendors, do you have a product reps may want to consider having in their bag? Would you like an opportunity to demonstrate to the "best of the best" at this meeting?
Email us at devicenation@protonmail.com as we want to help!**
Dr. Ast Device Nation Interview:https://podcasts.apple.com/us/podcast/medical-device-podcast-dr-michael-ast/id1499539300?i=1000551349722
Dr. Ast on the ASC trend underway: https://youtu.be/G9lmNoeo-A4
Do young players need a guitar lesson to get off on the right foot? What about the seasoned axe-slinger? Now, more than ever, we need to surround ourselves with "Calebs" to successfully navigate this next chapter in medical device! 🎸🎸
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It's a Supply Chain Spectacular as Device Nation sits down for an inspiring conversation with Assistant Vice President of Procurement and Medical Device Management with LifePoint Health, Greg Mays, HMBA! We talk about rep and supply chain "pearls and pitfalls", cap pricing, vendor contracts, vendor credentialing and more!
Before joining LifePoint, Greg was a Group Director at HealthTrust Purchasing Group and specialized in consulting with member hospitals to help them achieve better value in their Medical Device sourcing.
Greg was in Orthopaedic implant sales (Sports Medicine, Hip/Knee and Extremity) for over 14 years! He began his career as a "Tech-rep" and has progressed to a Full Sales Associate, then Territory Manager. This experience involved him with professionals from a variety of backgrounds from surgeons and hospital CEO's, to surgical staff and instrument techs.
Follow on LinkedIn: https://www.linkedin.com/in/gregorymays/
LifePoint Health: https://lifepointhealth.net
What's a GPO? IDN? https://www.carevoyance.com/blog/gpo-and-idn-sales-process
The 1 in 60 rule is a rule of thumb which states that if a pilot has travelled sixty miles then an error in track of one mile is approximately a 1° error in heading, and proportionately more for larger errors. Inversely, if we stay on the same heading we've always been on in medical sales....will we land at the intended destination? Consider looking at degrees of course correction, NEW models to bring more value to all parties involved, especially the patient!
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Device Nation sits down for an inspiring conversation with Herrick Siegel, MD, Section Head of Orthopedic Oncology at UAB Medicine in upstate Alabama …..a must follow on LinkedIn if you like profoundly challenging reconstruction cases. Dr. Siegel offers hope to these patients, bringing his unique skill set of confidence and capability to the table!
We also discuss his work on the Signature Orthopaedics Spartan Stem, a compelling implant with an incredible design aesthetic!!!!
Will, a rep who calls on Dr. Siegel, shares practical ways you can deepen your position with your Doctors, employees of the hospital, employees of the company/companies you work for, and competitive peers. We also look at products to widen your income base (multiple revenue streams is the moat around your business), is Link that product your should add to your bag?
Clinic Site: https://lnkd.in/dK8ejhxc
LinkedIn: https://lnkd.in/dhWXPC69
Signature Spartan Stem: https://lnkd.in/dUXrD69m
Link Orthopaedics: https://lnkd.in/dqQHGcd5
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Device Nation sits down for an inspiring conversation with Herrick Siegel, MD, Section Head of Orthopedic Oncology at UAB Medicine in upstate Alabama …..a must follow on LinkedIn if you like profoundly challenging reconstruction cases. Dr. Siegel offers hope to these patients, bringing his unique skill set of confidence and capability to the table!
We also discuss his work on the Signature Orthopaedics Spartan Stem, a compelling implant with an incredible design aesthetic!!!!
Will, a rep who calls on Dr. Siegel, shares practical ways you can deepen your position with your doctors, employees of the hospital, employees of the company/companies you work for, and competitive peers. We also look at products to widen your income base (multiple revenue streams is the moat around your business), is Link that product your should add to your bag?
Clinic Site: https://providerdirectory.uabmedicine.org/provider/Herrick+Siegel/570933
LinkedIn: https://www.linkedin.com/in/herrick-siegel-md-b968941b8/
Signature Spartan Stem: https://www.signatureortho.com.au/products/spartan-stem/
Link Orthopaedics: https://www.linkorthopaedics.com/us/
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Device Nation heads to Music City for an inspiring conversation with Dr. Will Kurtz! We talk about his patents, branding, social media, and what can help make surgeons successful in todays environment....and (a first for the show) we talk to one of his reps, Zach!
Dr. William B. Kurtz is a board-certified, fellowship-trained orthopedic surgeon who specializes in hip and kneereplacements. Dr. Kurtz holds a bachelor's degree in mechanical engineering from Rice University and graduated medical school from The University of Texas Southwestern Medical School at Dallas with Alpha Omega Alpha honors distinction. He completed a residency in orthopedic surgery at Vanderbilt University Medical Center, followed by a subspecialty fellowship in adult reconstructive joint surgery at New England Baptist Hospital in Boston. He is now currently on the medical staff at Saint Thomas Midtown Hospital, Saint Thomas Hospital for Specialty Surgery, and Centennial Medical Center.
Dr. Kurtz currently serves as the President of the TOA board, as the Chief of Orthopedics at St. Thomas Midtown Hospital, on the surgical advisor board for both the custom Conformis knee and hip replacements, and on the OrthoForum board. He has developed both knee and hip replacement implants and holds over 14 patents. He is a member of the American Academy of Orthopedic Surgeons, the American Academy of Hip and Knee Surgeons, the Tennessee Orthopedic Society, and the Vanderbilt Orthopedic Society. He has continued involvement in scientific research throughout his career. He published his study on the effects of bony impingement on range of motion in total hip arthroplasty in 2009 and his patented leg length study in 2011. He is currently involved in a 10-year prospective custom knee and hip replacement study and has completed two studies with Dr. Richard Komistek analyzing the kinematics of custom knee replacements, which were published in Journal of Arthroplasty in 2017.
Clinic Site: https://toa.com
Want to add a quality AND value proposition cement to your bag? Check out G21:
https://www.g-21.it/en/product/orthopedic-bone-cements/
Support the show (https://www.venmo.com/DeviceNation)
A conversation with former President of the Knee Society and Hip Society, Deputy Director of CCJR, Founder of Operation Walk USA Dr. Adolph Lombardi! We talk about his pioneering work as a patented implant design surgeon, JIS, ASC's, his biggest automobile regret, and the SUITS!!!
Dr. Lombardi is the president of JIS Orthopaedics, formerly known as Joint Implant Surgeons, a medical practice he first joined in 1987. He pursued two fellowships in reconstruction of the hip and knee—one with Thomas H. Mallory, MD at Joint Implant Surgeons and the other with Gerard A. Engh, MD at the National Hospital for Orthopaedics and Rehabilitation and Anderson Orthopaedic Institute.
Dr. Lombardi had a vision for a physician-owned musculoskeletal specialty hospital, which spurred the development of New Albany Surgical Hospital in 2003, and acquired by Mount Carmel Health Systems by 2007. In 2013 he and his partners opened ambulatory surgery centers White Fence Surgical Suites and Southeastern Ohio Surgical Suites, where they have performed over 10,000 outpatient arthroplasties.
He designed the Maxim and the Vanguard Knee Systems, the AVL Anti-Subluxation Rotating Hinge Knee, the Max-Ti Reconstruction Acetabular Cage System, the Taperloc Complete Hip System, and the Signature System in which patient-specific custom guides for performing arthroplasty are generated from preoperative imaging studies. Lombardi has been a clinical investigator for several FDA clinical trials and holds multiple patents related to instrumentation and implants.
Clinic Site: https://www.jointimplantsurgeons.com/physicians/dr-adolph-lombardi-jr
Why is the Prevena rep making a sale that should be YOURS??
https://www.genadyne.com/products/uno
Networking...what should you be doing these days? The same as last year but with just more "zing" and "pep"?
Support the show (https://www.venmo.com/DeviceNation)
A conversation with President -Elect of the Society of American Shoulder and Elbow Surgeons, the CEO of COR, the Liege of Lateralization, Dr. Mark Frankle! We talk about his pioneering work as an implant design surgeon, an amazing story you don't want to miss.
Dr. Frankle has been with Florida Orthopaedic Institute since 1991 and received his fellowship training at Mayo Clinic in Rochester, Minnesota. He has authored more than two hundred articles in professional journals, maintains ongoing research projects and has presented his findings at various professional conferences. He also has been serving as a reviewer of the Journal of Orthopaedic Research.
He is the director of the Biomechanical Shoulder and Elbow Research Lab at the University of South Florida College of Engineering. He is also the director of the Shoulder and Elbow fellowship program, a collaborative effort between Florida Orthopaedic Institute and the Foundation for Orthopaedic Research and Education. He received the prestigious Charles S. Neer award for Basic Science from the American Academy of Orthopaedic Surgeons.
Visit Dr. Frankle: Marc.Olarsch@djoglobal.com
Clinic Site: https://www.floridaortho.com/physicians/mark-a-frankle-m-d/
A bank owned by Orthopaedic Surgeons, FOR Orthopaedic Surgeons?
Physicians First Bank: https://www.physiciansfirstbank.com/
Social Media...what to do these days? Device Nation offers a simple strategy to help build YOUR brand,
Support the show (https://www.venmo.com/DeviceNation)
A conversation with HSS Orthopedic Surgeon and Chief Medical Innovation Officer, Dr. Michael Ast! We talk about the Foundation for Physician Advancement, the Business of Medicine, Stark Laws, gymnastics!!
In December, HSS announced the appointment of Dr. Ast as the new Vice Chair of the HSS Innovation Institute and Chief Medical Innovation Officer. Dr. Ast, an assistant attending surgeon on the Adult Reconstruction and Joint Replacement Service, has extensive experience in value-based care implementation, advanced technology for surgical training and data integration and analytics. In his new role, Dr. Ast is working closely with members of the Innovation Institute team to support viable new offerings that can improve clinical outcomes, enhance the patient experience or lower the cost of care delivery in a meaningful way.
Clinic: Michael P. Ast, MD - Hip and Knee Replacement | HSS
Foundation for Physician Advancement: Home - Foundation for Physician Advancement (buildingasuccessfulpractice.org)
HSS Innovation Center: Innovating to the Most Challenging Cases (hss.edu)
HSS Innovation Team: HSS Innovation Team
Is our reaction to the USS Business of Medicine that of an Undertaker, a Caretaker, or an Overtaker? A product that might be a valuable addition to your bag as an Overtaker:
Website: Induce Biologics
Contact: nick@induce-surgical.com
Support the show (https://www.venmo.com/DeviceNation)
A conversation with AO/ASIF HSS Trauma Icon, Dr. David Helfet! We talk about the formation of AO, his experience with Synthes, pelvic fractures, OTA, and golf!!!!
Dr. Helfet is the Past President of the Orthopaedic Trauma Association and has been extensively involved nationally and internationally on boards and courses dealing with trauma. Dr. Helfet is annually ranked as one of New York Magazine’s “Best Doctors in New York” and Castle-Connolly’s “America’s Top Doctors.” Dr. Helfet has published extensively on orthopedic trauma topics including numerous articles and book chapters.
NY Fracture: https://nyfracture.com
HSS Clinic Site: https://www.hss.edu/physicians_helfet-david.asp
My Medical Images: https://mymedicalimages.com
There is a big ship on the radar...the USS Business of Medicine!! Can we avoid getting hit by it?
How to Avoid Huge Ships: https://www.amazon.com/Avoid-Huge-Ships-John-Trimmer/dp/0870334336/ref=sr_1_1?crid=BGKBPTMEUZSA&keywords=avoid+huge+ships&qid=1643592326&sprefix=avoid+huge+ships%2Caps%2C131&sr=8-1
Is our reaction to this ship that of an undertaker, a caretaker, or an OVERTAKER??
QR Code to my Cervical Spine MRI...What do YOU think??
https://mmifiles.s3.amazonaws.com/uploads/adhcfu2zq8e7u2ckwm6ufmyfe4e/157944-KnqBFDSn6/Upw2YoIjVaa4uQiPYlZQ.png
Support the show (https://www.venmo.com/DeviceNation)
Device Nation goes "around the horn" with Linkedin luminary, former Baltimore Orioles second baseman and Orthopedic Surgeon Dr. Don Buford ! A real "circus catch" of a conversation, you will learn about:
-The metric that can't be measured in baseball
-"Q" codes
-Injectable amniotic fluid
-BMAC versus PRP
-Ultrasound tech in a clinic setting
Texas Orthobiologics: https://www.orthobiotexas.com
MSK Ultrasound Courses: https://orthosono.com
Follow Dr. Buford on LinkedIn: https://www.linkedin.com/in/donbufordmd/
We expand on our "Deep and Wide" series talking with social media influencer and friend of Device Nation, Johnny Caffaro.... Hear his thoughts on what it means to be 'D.E.E.P.'!
Follow Johnny on LinkedIn: https://www.linkedin.com/in/johnny-caffaro/
Caffaro Shoes: https://caffaroshoes.com/?
Lastly, we talk about 'WIDE' with thoughts on the new Brasseler EZX system, check it out!
https://brasselerusamedical.com/products/ezx-acetabular-cup-removal-system/
Support the show (https://www.venmo.com/DeviceNation)
We're going back to Dallas!
Episode 3 of our AAHKS Retrospective as Device Nation extends the microphone to AAHKS President Dr. Bryan Springer and FPA Executive Director Marney Reid! They share their thoughts on many subjects, notably the Foundation for Physician Advancement, a nonprofit organization built by surgeons to provide education and experience on the business of medicine.
This incredible organization assists surgeons building their practices through the fundamentals that DON'T involve a saw...things like:
-Navigating Contracts
-Billing and Coding
-Practice Politics
-Social Media
-Technology
-Investment
-Oral Boards
-Networking
What you'll learn on this episode?
-The late Dr. Larry Dorr's thoughts on the formation of AAHKS and how "the business of medicine" shaped it
-Why "the business of medicine" is a here and now subject that young surgeons must get their arms around
-How surgeons can benefit from a FREE knowledge transfer on "business of medicine" topics from podium-level mentors
-Why PGY5, Fellow and Surgeons in their first 2 years of practice need to be in Greensboro, NC on February 26th
Dr. Bryan Springer: https://www.orthocarolina.com/physicians/bryan-d-springer-md
Marney Reid: https://www.linkedin.com/in/marneyreid
FPA: https://www.buildingasuccessfulpractice.org
Meeting: https://www.buildingasuccessfulpractice.org/event/building-a-successful-practice-north-carolina/
https://www.aahks.org
Support the show (https://www.venmo.com/DeviceNation)
We're going back to Dallas!
Episode 2 of our AAHKS Retrospective as we bring the Device Nation microphone to the Grand Hall and talk to a surgeon you need to know, Dr. Antonia Chen! Harvard Medical Professor, Rutgers MBA, Director of Research Arthroplasty Service at Brigham and Women's Hospital, Editorial Board and Manuscript Reviewer of practically everything, Women in Arthroplasty, a blazing comet in our world!!
Twitter: https://twitter.com/DrAntoniaChen?s=20
Linkedin: https://www.linkedin.com/in/antonia-chen-5746827/
https://www.aahks.org
Support the show (https://www.venmo.com/DeviceNation)
We're going back to Dallas!!
Episode 1 of our AAHKS Retrospective as we bring the Device Nation microphone to the Exhibit Hall and talk to some of the amazing booth staffers! You'll hear about products you may want to consider having in your bag, "pitches" you may want to emulate, and discover solutions to problems in your territory.....but only if you "leave the island".
Make sure to show up as an exhibitor or attendee next year, the great folks at AAHKS do incredible work in our space!
https://www.aahks.org
Support the show (https://www.venmo.com/DeviceNation)
Device Nation jumps into the wrestling ring with multi-instrumentalist, ESPN broadcaster, WWE fan and Orthopedic Surgeon Dr. Sean Mcmillan! A great conversation, you might be inspired to throw a chair!
Clinic Site: https://www.drseanmcmillan.com
Twitter: https://twitter.com/sportsdrsean?s=20VsbH19&ref_url=https%3A%2F%2Fdrseanmcmillan.doctormmdev.com%2F
LinkedIn: https://www.linkedin.com/in/sean-mcmillan-4476433b/
We expand on our "Deep and Wide" series talking with spine rep and friend of Device Nation, Skylar! Adcura Spine should be on your short list as you consider "wide"!!!
Adcura Sagittae: https://adcuraspine.com
Easily view, share and manage all of your medical images in one web application!
https://mymedicalimages.com
Support the show (https://www.venmo.com/DeviceNation)
Device Nation eases into the cockpit with pilot, musician, Master wood craftsman, prototyper, flight simulation entrepenueur and Orthopedic Surgeon Dr. Tyler Noble! One of the most interesting people I have ever met, you will be inspired!
Noble Flight Sim: https://www.nobleflightsim.com
The DEFINITIVE Rubik's cube: https://www.finewoodworking.com/readerproject/2009/05/25/fully-functional-45-lb-maple-rubiks-cube-with-granite-inlay
Clinic Site: https://www.orthosc.org/doctors/tyler-s-noble-do
We kick off our "Deep and Wide" series talking with friend of Device Nation, Stu Brandon! Rivera Surgical should be on your short list as you consider "wide"!!!
Stu Brandon: https://www.linkedin.com/in/stu-brandon-847963106/
Rivera Surgical: https://www.riverasurgical.com
*Special Curvebeam Mailbox Money opportunity for Device Nation Listeners!!
Identify a prospect in your area for a best-in-class, in-office, standing CT imaging platform. Connect with turner.dean@curvebeam.com for a brief technology presentation. Tell him Device nation sent you and keep an eye on that mailbox....EASY!
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with serial entrepenueur, UKA pioneer, 100-ton merchant mariner licensed, former Zimmer-Biomet CMO, Orthopedic Surgeon and MGH icon Dr. Andrew Freiberg! His contributions to our space are deep AND wide, a conversation with a living legend!
Linkedin: https://www.linkedin.com/in/andrew-a-freiberg-md-87686518b?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BB7uT4EvcQ5OFNNC8xJYqew%3D%3D
Clinic site: https://www.nwh.org/find-a-doctor/find-a-doctor-profile/andrew-freiberg-a-md
CMO link: https://ryortho.com/2019/06/zimmer-gets-a-chief-medical-officer-for-the-first-time/
Amplicore: https://www.amplicorepharma.com/
RFP's are coming at us with numbers never seen before. The 'ceiling' is going lower and lower on our halo offerings, and will demand a truly creative response....going 'deep and wide' is a strategy for your consideration!
*Special Curvebeam Mailbox Money opportunity for Device Nation Listeners!!
Identify a prospect in your area for a best-in-class, in-office, standing CT imaging platform. Connect with turner.dean@curvebeam.com for a brief technology presentation. Tell him Device nation sent you and keep an eye on that mailbox....EASY!
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with author, motivational speaker, blogger, podcaster and Sports Medicine Orthopedic Surgeon, Dr. Vonda Wright! We talk about building a brand and building people, an inspiring conversation!!!
Womens Health Conversations: https://womenshealthconversations.com
Personal Site: https://www.drvondawright.com
The Books: https://www.amazon.com/s?k=vonda+wright&ref=nb_sb_noss_2
LinkedIn: https://www.linkedin.com/in/vonda-wright-md-ms-2803374/
Behavior Change and Trust. You made it to the top of the behavioral influence stairway! How do you protect that "zone of influence" and conversely, how can you lose it? What does an ACME "portable hole" have to do with medical device sales?
Support the show (https://www.venmo.com/DeviceNation)
Kinamed has high-quality, door-opener products that are truly unique. We talk about the amazing Supercable, Patient-specific PFJ and Carbojet....Check them out!
Kinamed: https://www.kinamed.com
Roy Fiebiger Vice President, Global Sales rfiebiger@kinamed.com
What's in YOUR bag?
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with an Orthopod trapped in a Diagnostic Radiologist's body, Dr. Joseph McGinley! We talk about McGinley Innovations, his office-based practice, patents, what is was like to swim Alcatraz, and more!!!
McGinley Innovations: https://www.mcginleyinnovations.com
Clinic Site: https://wyomingmedicalcenter.org/doctor/joseph-mcginley
The Book: https://www.amazon.com/Mission-Matters-Leading-Entrepreneurs-Business/dp/B08JDTNJ2W
Swim Alcatraz: https://www.odysseyopenwater.com/alcatraz
Cowboy Tough Race: https://www.rev3endurance.com/half-day-wy
Seven Summits: https://www.alpineinstitute.com/programs/expeditions/the-seven-summits/
Support our sponsor and check out the amazing Curvebeam! https://curvebeam.com
Rapport and Trust. We are almost to the top of the behavioral influence stairway and rapport and trust are a natural outflow from empathy. The rapport part is easy, trust has to be protected at all costs!!
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with a surgeon you need to know, Dr. Brett Sanders! We talk about his life, his practice, guitar, RC repair and do some transosseous tunneling!!
Tensor Surgical: http://tensorsurgical.com/2020/
Adaptable Shoulder Positioned: https://www.djoglobal.com/products/djo-surgical/adaptable-shoulder
Banjo Tab: https://www.ultimate-tabs.com/flatt-scruggs/ballad-of-jed-clampett-(beverly-hillbillies-theme)-tab
Clinic Site: https://sportmed.com/brett-sanders/
Linkedin: https://www.linkedin.com/in/brett-sanders-a2128194/
Empathy....the answer for most of what ails relationships at work and home. We define it and look at the perilous Drake Passage for the visual!
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with a surgeon you need to know, Dr. Selene Parekh! Co-Chief Foot and Ankle Division, Director of Digital Strategy and Innovation at Duke University, a great conversation about another exploding sub-specialty. We talk about his life, his practice, Lasso socks, Fantasy Doctors and Indian food among others!!
The Fantasy Doctors: https://thefantasydoctors.com
Linkedin: https://www.linkedin.com/in/seleneparekh/
Twitter: https://twitter.com/seleneparekhmd?lang=en
Clinic Site: https://www.dukehealth.org/find-doctors-physicians/selene-g-parekh-md-mba
Active listening to our customers and patients can be hampered by "packaging"....How do we stay focused when the person talking across from us doesn't have the presentation/pedigree/polish/politics that check off OUR boxes?
Support the show (https://www.venmo.com/DeviceNation)
ODI has a truly unique Lag and Intramedullary Nail fixation solution! A LOT of fun to show as there is nothing like it on the market, always gets a "wow", and the company is just fantastic to work with. Check them out!
ODI: https://www.odi-na.com
Video Demo: https://www.youtube.com/watch?v=wIE4WXWDh3s&t=22s
Bradley Bender/Business Development Director: bbender@odi-na.com
What's in YOUR bag?
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with a surgeon you need to know, Dr. David Ruch! Chief of Division Hand and Microvascular Surgery Director, Hand and Microvascular Surgery Fellowship at Duke University, a great conversation about this exploding sub-specialty. We talk about his life, his practice, volar plating, hand transplants among others!!
Clinic Site: https://www.dukehealth.org/find-doctors-physicians/david-s-ruch-md
First Hand Transplant in NC: https://surgery.duke.edu/news/duke-hand-transplant-recipient-gains-use-new-hand
Active listening to our customers and patients can be hampered by a distraction "doorbell" called "points of connection"....How do we stay focused when the person talking across from us drops a clue about something WE are passionate about??
Support the show (https://www.venmo.com/DeviceNation)
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with a surgeon you need to know, Dr. John Shields! Fellowship Director Adult Reconstruction, Department of Orthopaedic Surgery at Wake Forest Baptist Health, there are some GREAT pearls of wisdom for the recon-minded among us! We talk about his life, his practice and him as one of my favorite follows on Twitter:
Follow on Twitter: https://twitter.com/jointdocshields?lang=en
Clinic Site: https://www.wakehealth.edu/Providers/S/John-Shepherd-Shields
We continue our FBI "Special Agent" series, looking at the first step of the Behavioral Influence Stairway developed by former FBI BSU chief, Dr. Greg Vecchi. The step called Empathy is the key to the entire stairway so we are spending some time on its' precursors.
Today's precursor is active listening as we get a little "salesy" with the 5 P's!!!
Behavioral Influence Stairway Model Graphic: https://www.dropbox.com/s/a896tnjqudvbc02/Revised%20BISM%202019.png?dl=0
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with one of the titans of trauma and F&A, Dr. Roy Sanders! Does the Trigen nail and Alps ring a bell? It should as he has nearly 40 patents on orthopedic instruments and implants. If you are a surgeon with an idea you'd like to monetize, he shares some great (and sobering) advice. We talk about his life, AO/ASIF, his work at JOT, OTA...if fixing broken things is your passion this episode is a don't miss!
Clinic Site: https://www.floridaortho.com/physicians/roy-w-sanders-m-d/
We open up part two of our FBI "Special Agent" series with a look at the Behavioral Influence Stairway developed by former FBI BSU chief, Dr. Greg Vecchi! We look at the first step of the stairway before us...Empathy. We define it and introduce its two precursors, critical elements to ANY relationship....questions and active listening.
Behavioral Influence Stairway Model Graphic: https://www.dropbox.com/s/a896tnjqudvbc02/Revised%20BISM%202019.png?dl=0
Support the show (https://www.venmo.com/DeviceNation)
Intellijoint Surgical has a great hip and knee surgical navigation solution! A lot of fun to show as it is easy to figure out, has some unique features, and brings a lot of value to the OR and ASC. Check it out!
Intellijoint Surgical: https://www.intellijointsurgical.com
Jerry Ennett/Launch Specialist: j.ennett@intellijointsurgical.com
What's in YOUR bag?
Support the show (https://www.venmo.com/DeviceNation)
Support the show (https://www.venmo.com/DeviceNation)
Up-and-coming HSS surgeon Dr. Jonathan Vigdorchik! We talk about his life as the son of Russian immigrants, his experience at one of the top institutions in the country, robotics and the role of technology in arthroplasty....an inspiring conversation!
Clinic Site: https://www.hss.edu/physicians_vigdorchik-jonathan.asp
Follow on Facebook: https://www.facebook.com/HipSurgeryNYC/
We open up part two of our FBI "Special Agent" series with a look at the Behavioral Influence Stairway developed by former FBI BSU chief, Dr. Greg Vecchi! We look at the "pitch" of the stairway before us...how does this knowledge help us on the product and people side? What is your "Territorial Velocity" and how does that affect your strategic planning?
Territorial Velocity Graphic: https://www.dropbox.com/s/gxajkoq90d4mwdf/Velocity.pdf?dl=0
Behavioral Influence Stairway Model Graphic: https://www.dropbox.com/s/a896tnjqudvbc02/Revised%20BISM%202019.png?dl=0
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with the top volume joint surgeon in the US, Dr. Robert E. Booth! Over 47,500 joint replacements and counting, he is a co-designer of five TKA systems over a 20-year period, and is an internationally known speaker and educator. An amazing life story, you don't want to miss this inspiring conversation with one of the giants!
Clinic Site: https://findadoc.ariahealth.org/details/228/robert-booth-jr-orthopaedics-langhorne-philadelphia
Dr. Booth "You cut them, you marry them" video: https://youtu.be/jQtQL13C_5E
"3D Brochure" Idea: https://www.dropbox.com/s/6947xp44jlvnv0r/IMG_6597.jpg?dl=0
We open up part two of our FBI "Special Agent" series with a look at the Behavioral Influence Stairway developed by former FBI BSU chief, Dr. Greg Vecchi! How do we get past the landing of the stairway, both from a product and a personal perspective?
Behavioral Influence Stairway Model Graphic: https://www.dropbox.com/s/a896tnjqudvbc02/Revised%20BISM%202019.png?dl=0
Support the show (https://www.venmo.com/DeviceNation)
Support the show (https://www.venmo.com/DeviceNation)
Kickoff of the Brown Bag Series! Flow FX has a great suite of clinically unique products to deliver biologics (PRP, BMAC, DBM, ABX, Calcium Phosphate/Sulfate) to the operative site. A lot of fun to show as they are non-threatening and bring value. Check it out!
Flow Fx: https://flow-fx.net/products/
Ryan Wright E-mail: r.wright@flow-fx.net
What's in YOUR bag?
Support the show (https://www.venmo.com/DeviceNation)
Device Nation sits down with the top volume joint surgeon in the US, Dr. Robert E. Booth! Over 47,500 joint replacements and counting, he is a co-designer of five TKA systems over a 20-year period, and is an internationally known speaker and educator. An amazing life story, you don't want to miss this inspiring conversation with one of the giants!
Clinic Site: https://findadoc.ariahealth.org/details/228/robert-booth-jr-orthopaedics-langhorne-philadelphia
Dr. Booth "You cut them, you marry them" video: https://youtu.be/jQtQL13C_5E
We open up part two of our FBI "Special Agent" series with a look at the Behavioral Influence Stairway developed by former FBI BSU chief, Dr. Greg Vecchi! Is medical device sales a transactional, or a relational model?
Behavioral Influence Stairway Model Graphic: https://www.dropbox.com/s/a896tnjqudvbc02/Revised%20BISM%202019.png?dl=0
Support the show (https://www.venmo.com/DeviceNation)
We are going for a "Therapy-Free" listening experience today with Orthopedic Surgeon Dr. Andrew Wickline! We talk about growing up in West Virginia, Swiftpath, racing cars and why he is the top volume surgeon in NY with the lowest complications.
Clinic Site: https://www.andrewwicklinemd.com
Swiftpath: https://swiftpath.andrewwicklinemd.com
We conclude our series on the OODA Loop as part of our "Special Agent" series...Does it end with "Act"?
Support the show (https://www.venmo.com/DeviceNation)
Finally, a Medical Device Podcast restoring the listener to their pre-arthritic alignment....Yes, we are talking with Orthopedic Surgeon and Kinematic Alignment Evangelist, Dr. Stephen Howell! We talk about his life in the military, ACL reconstructions, how to become a better surgeon, and of course, his seminal developmental work in Kinematic Alignment philosophy.
Clinic Site (great stuff here): https://www.drstevehowell.com
10 Commandments of KA: https://www.amazon.com/Commandments-Calipered-Kinematically-Aligned-Arthroplasty/dp/195156247X
We look at the "Decision" element of the OODA Loop as part of our continuing "Special Agent" series.
Support the show (https://www.venmo.com/DeviceNation)
Dr. Augustus A. White, Orthopaedic Surgeon-in-Chief at Beth Israel Hospital in Boston for thirteen years, Ellen and Melvin Gordon Distinguished Professor of Medical Education, Professor of Orthopaedic Surgery at Harvard Medical School (HMS) and Professor Emeritus of the Harvard/MIT Division of Health Sciences and Technology. Dr. White served our country as Vietnam combat surgeon in the Army Medical Corps and was awarded the Bronze Star.
An inspiring life story as we journey with him in the segregated South as a Memphis youth, that would culminate in a career that would position him as an internationally known, widely published authority on biomechanics of the spine, fracture healing, surgical and non-surgical care of the spine.
Author of "Seeing Patients": https://www.amazon.com/Seeing-Patients-Surgeons-Medical-Preface/dp/0674241371/ref=sr_1_1?crid=11KG1VW5WSSNI&dchild=1&keywords=seeing+patients+augustus+white&qid=1615172018&sprefix=seeing+patients%2Caps%2C234&sr=8-1
Author of "Overcoming": https://www.amazon.com/Overcoming-Lessons-Triumphing-Adversity-Humanity/dp/1642935484/ref=sr_1_1?dchild=1&keywords=overcoming+augustus+white&qid=1615172095&sr=8-1
Dr. Wayne Southwick: https://www.legacy.com/obituaries/nhregister/obituary.aspx?n=wayne-o-southwick&pid=179643343&fhid=13044
Dr. Tom Catena: https://theheartofnuba.com/meet-tom-catena/
We continue our "Special Agent" series looking at the OODA as framework for relationships all around us. The first casualty of familiarity is active observation!
Support the show (https://www.venmo.com/DeviceNation)
Orthopedic Surgeon Dr. David Crawford! Hear about his journey through the military, deployment, and landing at one of the top facilities in the US...JIS! We begin our 'Special Agent" series with attention to a concept in combat theater and FBI firearms training, the "OODA Loop."
JIS: https://www.jointimplantsurgeons.com/physicians/dr-david-crawford
OODA Loop: https://www.tacticalresponse.com/blogs/library/18649427-boyd-s-o-o-d-a-loop-and-how-we-use-it
Ultimate OODA Guide: https://taylorpearson.me/ooda-loop/
Support the show (https://www.venmo.com/DeviceNation)
Former FBI Behavioral Science Unit Chief Gregory M. Vecchi, Ph.D. Device Nation Podcast release! Learn about his amazing career as we create a foundation for our forthcoming "Special Agent" series. What wisdom can we glean from the Waco Siege, the Behavioral Stairway Model he authored, OODA loops among others, to do our jobs (and life) better and what does this all have to do with medical device?
Vecchi International: https://lnkd.in/dc-zTW5
Behavioral Science Unit: https://lnkd.in/dwr6XE3
The Original Mindhunters: https://lnkd.in/diQa7Eq
Support the show (https://www.venmo.com/DeviceNation)
Braveheart Orthopedic Surgeon, Dr. Daniel Paull! In his words ...."So I let it all go. No coders, no billers, no insurance companies, no clunky EMR. It’s only my patients and me. I am providing much better care, not because I am a better doctor than I once was, but because I get to spend more time with each of my patients." Linkedin mensch Dr. Matt Barber joins us for this inspiring conversation!
Website: https://easyorthopedics.com
Article that inspired the interview: https://www.kevinmd.com/blog/2021/01/i-am-an-orthopedic-surgeon-who-decided-to-stop-taking-insurance.html
It takes great courage and intentionality to live life in the presence of 'peer review'. Anectodal living can be instructive but is fraught with limitations!!
Special thanks to the amazing people at the OVM Agency for helping put this together!
Check them out at: https://www.facebook.com/ovmagency/posts/
Support the show (https://www.venmo.com/DeviceNation)
Orthopedic Surgeon, Entrepreneur and Mermaid, Dr. Lenita Williamson! We talk about her life, Southern California practice, scuba diving and much more. Check out her exciting startup:
https://www.procedurecard.com/contact-us
What does it mean to dive safely? The buddy system. Find a buddy and be a buddy so you can look where you're going, and go where you're looking....safely!
Support the show (https://www.venmo.com/DeviceNation)
The #1 Hip Resurfacing Surgeon in the US, Dr. Thomas Gross! He took a procedure fraught with issues and honed it, refined it, and turned it into a practice-maker. Great MOM pearls abound in this far-reaching conversation!
Clinical site: https://grossortho.com
Surface Hippy: https://surfacehippy.info
Recent paper: http://aoj.amegroups.com/article/download/5879/pdf
AAOS: https://orthoinfo.aaos.org/en/treatment/hip-resurfacing/
You go where you're looking, where are YOU looking and will it get you "there"?
Support the show (https://www.venmo.com/DeviceNation)
Friday Night Lights with Orthopedic Surgeon and California High School Football icon Dr. Jerry Bornstein! We take a trip through his 50-year career and talk arthroscopy, patient care, his passion for the gridiron and much more!
SC Hall of Fame: https://scjewishsportshof.com/bornstein-jerry.html
Youtube Profile: https://www.youtube.com/watch?v=HJUHyEOcWxk
High School Physician Q&A: https://magazine.practicelink.com/title=High-school-sports-physicians/category=Physician%20Career%20move/publishedin=Fall%202013/
It's 2021, now what? It's a New Year and we all need to consider new ways of engaging and bringing value to our customers....I believe this is going to be a breakout year for many!
Doc+Social: https://doc.social
JOEI: https://journaloei.scholasticahq.com
Support the show (https://www.venmo.com/DeviceNation)
On this weeks Device Nation Podcast we find a real treat under the tree...a conversation with Orthopedic Surgeon and reconstruction icon, Dr. Doug Dennis! Former President of the Knee Society and AAHKS, voluminous awards and publications, codesigner of the DePuy Synthes Companies Attune Knee....we get a front row seat to hear his path into medicine, his current practice, and what he is passionate about NOW.
Jointvue: http://www.jointvue.com
Orthopaedic Summit: https://orthosummit.com/author/220/
Clinic Site: https://www.centura.org/provider-search/douglas-dennis-md
The holidays are a season of giving, and true giving always costs you something. As we enter this time of year that is challenging for so many, how can we serve those around us? What does a rocket ship have to do with it?
Listen, I hope to see YOU on the moon!
Support the show (https://www.venmo.com/DeviceNation)
Dr. Russell Bodner joins Device Nation to tell us about his life and the subjects he is most passionate about. Spino-pelvic mobility is one of them and we are the better for it as he breaks down a complicated subject into digestible pieces!
Operation Walk: https://www.operationwalk.org/volunteer-voices-dr-russell-bodner/
Clinic Page: https://www.m-o-i.com/russell-j-bodner-md-faaos.html
https://link.springer.com/chapter/10.1007/978-3-030-24243-5_12
Technology is bringing a whole new level of complexity to our jobs...Are we 'woodshedding' so as to be a resource for our customers and our teams?
Support the show (https://www.venmo.com/DeviceNation)
The first African-American female orthopedic surgeon in the US spends an hour with Device Nation to tell us her amazing life story! Surviving the 60's, her fellowship, Hurricane Hugo and kidney cancer....you get a front-row seat to her autobiography. I love her strategic acumen and heart for mentoring, a class act!
Dr. Claudia Thomas Autobiography: https://www.amazon.com/Spare-Life-Claudia-Lynn-Thomas/dp/0977729788/ref=sr_1_1?dchild=1&keywords=god+spare+life&qid=1607315436&sr=8-1
Dr. Thomas Recommends: https://www.amazon.com/Overcoming-Lessons-Triumphing-Adversity-Humanity/dp/1642935484/ref=sr_1_1?dchild=1&keywords=augustus+white+overcoming&qid=1607315586&sr=8-1
Doc+Social: https://doc.social
We talk about the strategic nature of "mentoring"....Are we emergency room mentee's or primary care?
Support the show (https://www.venmo.com/DeviceNation)
Illinois Orthopedic Surgeon and Rush Fellow, Dr. Jasper Petrucci! We talk about his life, his practice, outpatient surgery and the importance of family. An inspiring community surgeon , father and husband!
Clinic Link: https://doctors.amitahealth.org/jasper-petrucci-elgin-orthopaedic-surgery
Interview: https://www.fvortho.com/blog/2020/july/interview-with-dr-jasper-a-petrucci-md-mba/
Hope you all had a wonderful and safe Thanksgiving, so appreciative of YOU!
Support the show (https://www.venmo.com/DeviceNation)
Denver Orthopedic Surgeon and PT, Dr. Jason Jennings! We talk about his life, his practice, and his work on medical marijuana in an orthopedic setting. A truly inspirational and gracious surgeon, I know you will get a lot out of this wonderful conversation.
Clinic Link: https://www.centura.org/provider-search/jason-jennings-md
TKS/PT Read: https://www.orthopt.org/uploads/content_files/files/Innovations%20in%20Knee%20Arthroplasty%20-%20State%20of%20the%20Art%20in%20Surgery%20and%20Rehabilitation%20-%20UPDATED.pdf
Medical Cannabis Read: https://journals.lww.com/jaaos/Abstract/2020/04010/Medicinal_Cannabis_in_Orthopaedic_Practice.2.aspx
Hope you all have a wonderful and safe Thanksgiving, so appreciative of YOU!
Kevin
Support the show (https://www.venmo.com/DeviceNation)
Heart Transplant Surgeon and Best-selling Author Dr. Brian Lima! We talk about his life, his practice, and the road that led him to writing the inspirational book: Heart To Beat: A Cardiac Surgeon’s Inspiring Story of Success and Overcoming Adversity―The Heart Way.
Order it today and watch it change how YOU do life!
Amazon Link: https://www.amazon.com/dp/1950892352/ref=cm_sw_em_r_mt_dp_b5DSFbY14VN45?_encoding=UTF8&psc=1
Dr. Lima Blog: https://www.brianlimamd.com/blog
Alignment...Do we set goals and intentionally align activities towards that end, or just react to the crisis of the moment?
Support the show (https://www.venmo.com/DeviceNation)
LinkedIn luminary Dr. Cory Calendine talks to us about his life, MAKO robotics, working with Dr. Charles Engh and managing a successful practice in Franklin, Tennessee. I love the cut of his jib and know you will be inspired by his story!
Professional Site: https://boneandjointtn.org/physician/cory-calendine/
Personal Site: https://www.corycalendinemd.com
Linkedin: https://www.linkedin.com/in/corycalendinemd/
We talk about a rarely discussed word in sales...."Grace". Extending it to others and ourselves IS the long game!
Support the show (https://www.venmo.com/DeviceNation)
Toby Keith, Carrie Underwood, Florida Georgia Line, Josh Turner, Brad Paisley et al....Wes Hightower's background vocal stylings can be heard on 151 #1 Country Music hits, over 150 million downloads! What he does in the studio, and as a member of George Strait's band, is the very thing we should strive for as device reps.
Profound concepts and an entertaining conversation with a Nashville LEGEND!
Personal Site: http://www.weshightower.com
Wes at Work: https://youtu.be/xZMTdwjEI6k
His 151st #1 Hit: https://youtu.be/MS82JAkBkDY
My favorite song he sings on: https://youtu.be/PyRZTAmcW7c
Discography: https://www.discogs.com/artist/488513-Wes-Hightower
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Former President of AAOS, AOA and ASES, Dr. Morrey is Emeritus Chair of Orthopedics and member Board of Governors at the Mayo Clinic. He has authored 15 major textbooks, has over 440 peer-reviewed publications and was the surgeon to Senior President and Mrs. Bush. An extraordinary CV that covers a lot of ground, and a body of work on the elbow that's simply peerless!
Today is part two of a two-part interview with fascinating stories from an amazing career....a don't miss!
Support the show (https://www.venmo.com/DeviceNation)
Former President of AAOS, AOA and ASES, Dr. Morrey is Emeritus Chair of Orthopedics and member Board of Governors at the Mayo Clinic. He has authored 15 major textbooks, has over 440 peer-reviewed publications and was the surgeon to Senior President and Mrs. Bush. An extraordinary CV that covers a lot of ground, and a body of work on the elbow that's simply peerless!
Today is part one of a two-part interview with fascinating stories from an amazing career....a don't miss!
Support the show (https://www.venmo.com/DeviceNation)
We celebrate episode 35 with best-selling co-author of "The Go-Giver", Bob Burg. The "Golden Rule of Selling", Zig Ziglar, the 5-Laws of Stratospheric Success, hear about these and more...a truly inspiring conversation regarding a book you need to read! Order it today and watch it change how you see the world:
Bob Burg's website: https://burg.com
The Book: https://www.amazon.com/Go-Giver-Little-Story-Powerful-Business/dp/0241976278/ref=sr_1_3?dchild=1&keywords=the+go+giver&qid=1602262243&sr=8-3
Bob Burg Recommended Reading: https://www.amazon.com/dp/B089752616/ref=cm_sw_em_r_mt_dp_OujGFb0F90MDN
We unpack the character trait of "Meekness". Is meekness weakness? Does it run counter to being a competitive "hunter-killer"? What does this have to do with sales anyway? It just may surprise you just how much effect this obscure word has on your "brand"!
Support the show (https://www.venmo.com/DeviceNation)
10k Joints at JIS, Entrepeneur, Researcher, Uni Knees, Cyclist, Direct Anterior, ASC, Dr. Keith Berend! One of the top Uni Knee Surgeons in the world with an ASC experience you will want to hear about. Here are some links specific to our conversation you will want to check out:
http://www.whitefencesurg.com White Fence Surgical
https://www.pro-mapphealth.com Promapp Health Software
https://pelotonia.org Pelotonia Cancer research
http://www.jointimplantsurgeons.com JIS Orthopedics
- If you are a surgeon and want to connect directly with Dr. Keith Berend regarding your ASC, please email me at devicenation@protonmail.com and I will promptly put you in touch.
In our continuing series on character we discuss the concept of 'Constraint'....just as a constrained articular surface provides a positive 'stop', we need a 'stop and think' to avoid doing the wrong thing for all the right reasons.
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with a Patent Attorney you need to know, David Kalish! So many of my interview subjects are multiple patent holders, listen and get free legal advice on how to secure your own IP!
https://coatsandbennett.com
tel:8005751278
dkalish@coatsandbennett.com
In our continuing series on character we discuss the concept of "IP"....Intentionally Positive + Intentional Problem-solvers + Intentional Periphery = International Playground?? Listen and find out!
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with an OrthoCarolina Foot and Ankle Surgeon you need to know, Dr. Kent Ellington! His talent and expertise take us down paths of innovation, patents, startups and NASCAR...he is an entrepreneurial inspiration to us all!
Check out this sampling of foot and ankle products that are Dr. Ellington approved!
https://curvebeam.com
https://www.artelon.com
https://medlineunite.com
In our continuing series on character we discuss the concept of "moral aptitude"....Making the right decision from a posture of integrity can write on other's lives positively for years. The wrong decision, however, can lead to 'sticky posts' that can potentially follow you (and harm your name) for your entire career. Avoid at all costs!
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with a Texas Orthopedic Surgeon you need to know, Dr. Gregory Stocks! Teacher, researcher, administrator, entrepeneur, presenter and mission-minded surgeon...he is an absolute inspiration to me, and I believe will be to you as well!
Projects he is passionate about....check them out!
https://www.onsite-llc.com/projects
https://www.signfracturecare.org
https://www.newswise.com/articles/mizuho-osi-acquires-the-nimbic-air-barrier-system-to-expand-into-helping-protect-surgical-sites-from-airborne-particulates
In our continuing series on character we discuss the word "honesty"...The flagrant foul is rare, but the 'blurt' can snare anybody at anytime!
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with an orthopedic pioneer and living legend you need to know, Dr. Larry Dorr! Founder and past President of The Knee Society, Founder of Operation Walk, Founder and past President of AAHKS, countless awards/research papers and citations.....A truly statesman of the industry! Today is part two of our interview with amazing stories from a storied career, a don't miss!!!!
http://operationwalkusa.org
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with an orthopedic pioneer and living legend you need to know, Dr. Larry Dorr! Founder and past President of The Knee Society, Founder of Operation Walk, Founder and past President of AAHKS, countless awards/research papers and citations.....A truly statesman of the industry! Today is part one of a two-part interview with amazing stories from a storied career, a don't miss!!!!
https://www.dorrarthritisinstitute.com/dr-dorr-institute/
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with an orthopedic spine surgeon you need to know, Dr. Kern Singh! Dr. Singh has dedicated his career to pioneering minimally invasive outpatient spinal surgery and is co-director of the Minimally Invasive Spinal Institute at Rush. He is an award-winning researcher and has published his findings in major medical journals (more than 200 publications, presentations and book chapters) and is also the principal researcher in several FDA clinical trials involving cervical disc replacements and motion-preserving spinal technology.
Singh is listed in Becker's Orthopedic Spine and Pain Management as one of the nation's Top 100 spine surgeons and specialists. He was also awarded the Top 10 Doctor Award, Most Compassionate Doctor, and Patient's Choice Award from Vitals.com.
http://www.outpatient-spine-surgeon.com
https://www.rushortho.com/doctors/kern-singh
We talk about the concept of being an INNOVATOR in our series on character! Is it in us to look for ways to bring new and positive change to every aspect of our life and job, or does a "leaf" shut us down?
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with Dr. Thomas Fehring, a nationally and globally renowned specialist in Hip and Knee Replacement Surgery at OrthoCarolina. He is a former President of AAHKS and the Knee Society, and is currently the co-director of OrthoCarolina Hip and Knee Center, Periprosthetic Joint Infection Center and the Orthocarolina Charitable Foundation!
- Charlotte Business Journal “Best Doctors in America List”
- Multiple time recipient of Charlotte Magazine Top Doctor List
- Becker’s Orthopaedic Review “Knee Surgeons You Should Know”
- Business North Carolina’s Best Doctor List
- Physician of the Year, OrthoCarolina 2011
- Physician of the Year, Novant Orthopaedic Hospital, 2010
- Wake Forest University, Athletic Scholarship - Varsity Football
- NCAA Post Graduate Scholarship for Excellence in Athletics and Academics
- Atlantic Coast Conference Academic ALL Conference
https://orthocarolinafoundation.com
https://www.orthocarolina.com/storage/wysiwyg/fehring_curriculum_vitae.pdf
https://www.orthocarolina.com/directions/periprosthetic-joint-infection-center
We talk about the concept of PERSEVERANCE in our new series on character! Do we persist positively in the face of difficulty and delay?
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with Dr. William Levine, a nationally and globally renowned specialist in arthroscopic and open shoulder, elbow, and knee surgery, and sports medicine. He is Chair of the Department of Orthopedic Surgery at Columbia University's College of Physicians and Surgeons, where he holds the Frank E. Stinchfield Professorship in Orthopedic Surgery, and serves as Chief of the Orthopedics Service at NewYork-Presbyterian/Columbia University Medical Center. Dr. Levine previously served the Department as Vice Chairman for Education, Residency and Fellowship Director, Chief of the Shoulder Service, and Co-Director of the Center for Shoulder, Elbow and Sports Medicine.
As Head Team Physician for Columbia University, Dr. Levine is responsible for providing care for 31 Columbia intercollegiate athletic teams. Under his guidance, the department's surgeons also function as Team Physicians for the New York Yankees, Major League Soccer's (MLS) New York City Football Club, the Rockland Boulders, Fordham University, City College of New York, as well as over 25 high schools. Dr. Levine is a consultant for the National Hockey League Players' Association and chairs the Shoulder and Elbow subcommittee for the National Football League. As a former teaching tennis professional and the starting goalie for Stanford University's club hockey team, Dr. Levine is passionate about sports medicine and dedicated to patient care. He has been named a “Top Doctor in Sports Medicine” by Castle Connolly and New York Magazine, and one of the top 25 shoulder surgeons in the United States by Orthopedics This Week.
We talk about the concept of THANKFULNESS in our new series on character! Why does this one word affect so much of our interactions with others and our outlook on life in general?
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with my dear friend Scott Holdsworth! He has held many titles though his long and successful career in Ortho Device...Global Extremities Director, Hip Product Director, Sales Training Director et al. He is currently Senior Director of Career Development at Medical Sales College, putting his incredible breadth of experience to use with the next generation of device leaders!
If you want to be a part of this amazing business, or want to help someone else achieve their dream job, reach out to Scott at:
sholdsworth@medsalescollege.com
You can find more information about the company here:
https://medicalsalescollege.com
We find out why Gladys Knights husband smells amazing, why character should be spelled ch"air"acter, and why you never speak ill of anyone....even if you think they deserve it! Character is who we truly are, and good character is the foundation of rock upon which a quality house can be built.
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with orthopedic science officer Dr. Roy Crowninshield! His name is intertwined into many of the big plays in the halcyon days of joint reconstruction....gender knees, cross linked poly, nitrogen-hardened titanium, he was the Bill Nye of orthopedics!
https://www.researchgate.net/scientific-contributions/39132055_Roy_D_Crowninshield
We tie up THE most important trait of any device rep (it's not talent)....character. Everything else can be taught but character is who we truly are, and good character is the foundation of rock upon which a quality house can be built. Humility flows from good character and opens the door for you to "benefit from your association with fill-in-the-blank."
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with hip revision legend and teacher/speaker extraordinaire Dr. Aaron Rosenberg! He has positively affected so many lives over the years with his investment in his patients, students, research and industry. Check out his CV, he is one of the giants!
https://www.rushortho.com/sites/default/files/Files/cvRosenberg-Aaron.pdf
We examine the "Affability" aspect of the three A's (Availability, Affability and Ability) with a special focus on READING THE ROOM. Affability in the wrong scenario can potentially be presumptive, staff-alienating and counterproductive!
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with social media influencer and orthopedic surgeon/entrepeneur Dr. Scott Sigman! He has contributed much to creating awareness of opioid-sparing technologies and is making waves in the laser space addressing inflammation....Be sure to subscribe to his podcast!!!
https://www.ortholazer.com
https://theorthoshow.com
We examine the "Ability" aspect of the three A's (Availability, Affability and Ability) with a special focus on INABILITY. What do you do when your perfect presentation leads to....nothing?
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with internet/publishing impresario and Bronxcare Health System Chief of Orthopedics Dr. Ira Kirschenbaum! His presence on the web has contributed much to the dissemination of information in orthopedics and continues to this day with the Journal of Orthopedic Experience and Innovation. We examine the "Ability" aspect of the three A's (Availability, Affability and Ability) with a special focus on PERSISTENCE. Do you have what it takes to wait out a marriage?
Be sure to check out his latest endeavor!
https://journaloei.scholasticahq.com/about
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with orthopedic giant Dr. Leo Whiteside. His ideas are integral to much of the reconstruction space we work in today....he has contributed to the production of 6 unique implant systems! We continue to examine the foundational floor of device sales in light of the three A's....Availability, Affability and Ability. Are you available?
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with orthopedic innovator, inventor, and visionary Dr. Anthony Hedley. He has a huge footprint in the orthopedic space and has contributed to many an implant design in use to this day. We continue to examine the foundational floor of device sales....Humility. Do we listen to understand, or listen to respond? Humility makes the former possible, whilst conceit makes the latter likely!
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we have a conversation with orthopedic innovator, inventor, and visionary Dr. Aaron Hofmann. His body of work in our reconstruction space is voluminous, yet he contributes to this day whilst still honing his craft. The father of so many concepts we take for granted in 2020, this is a must-listen if joints interest you! We conclude our Mr. Rogers series and examine the foundational floor of device sales....Humility. A very UNsexy word, yet critical to our success across the board in this business (and life).
Support the show (https://www.venmo.com/DeviceNation)
We continue or series on speaking "Freddish" and discuss how to remove some of the "certainty" in our dialogue. A great conversation with TJO CEO Erin Hofmann as she discusses joint reconstruction and Operation Walk!
Support the show (https://www.venmo.com/DeviceNation)
On today's episode we talk about the value of a mentor, the "tripod" of medical device, continue our series on 'Freddish" AND have a great conversation with Emmie Brown! She is currently a senior partner with Southwestern Consulting and works with sales reps all over the country.
Mister Rogers
https://www.theatlantic.com/family/archive/2018/06/mr-rogers-neighborhood-talking-to-kids/562352/
Emmie Brown
https://www.southwesterncoaching.com/emmie-brown/
Support the show (https://www.venmo.com/DeviceNation)
Today we talk about the 3 P's...Private precedes Public! We continue our series on Mr. Rogers Neighborhood as we learn to speak "Freddish", and have a wonderful conversation with Dr. Peter Daly of Summit Orthopedics and One World Surgery about his life and mission. We also find a way to slip in Blake Shelton and the Three Stooges...I know, right?!
One World Surgery
https://oneworldsurgery.org/
Three Stooges Hoi Polloi
https://www.youtube.com/watch?v=-oMWnI1jJaU
Support the show (https://www.venmo.com/DeviceNation)
This weeks episode we talk about the current device climate and the concept of "desperate times demand desperate measures"....Fact or fiction? We have a great discussion with device rep Cam Sexton, inventor of Relay One. I love seeing reps transition to entrepreneur as there are a lot of great ideas out there!
Also, we revisit the stapling juggernaut of yesteryear, US Surgical. What can we take away from some of their sales 'techniques'?
https://www.nytimes.com/1984/05/13/business/us-surgical-s-checkered-history.html
Support the show (https://www.venmo.com/DeviceNation)
On today's episode we speak to Precision OS CEO Dr. Danny Goel regarding their exciting technology in the Virtual Reality space! We talked last week about "how" to say things, this week we jump into the "what" utilizing a very thoughtful speaker....Mr. Fred Rogers of Mister Rogers Neighborhood.
Precision OS Tech:
https://www.precisionostech.com/#
How to Sell Freddish:
https://www.mentalfloss.com/article/547536/mr-rogers-rules-for-talking-to-kids
Support the show (https://www.venmo.com/DeviceNation)
Today we travel to the UK and take a trip through time with Dr. Martin Pickford! Great conversation with him as we talk about the formation of the UK registry, the history of orthopedics, robotic technology and what makes a good rep. We open up the segment talking about our VOICE....how does it make people feel? We utilize info on the voice from a book you need to read!
https://www.amazon.com/Never-Split-Difference-Negotiating-Depended/dp/0062407805
Amazing book, more to come from this resource!
Support the show (https://www.venmo.com/DeviceNation)
This episode we talk about resilience, commitment and what's it like to be a device rep in the beautiful, rugged state of Alaska. For fun we discuss one of the greatest April Fools jokes ever played by a Sitka resident. Click to read more about this positively epic prank!
hoaxes.org/af_database/permalink/the_eruption_of_mount_edgecumbe/
Support the show (https://www.venmo.com/DeviceNation)
I talked with a truly bad-to-the-bone Vietnam-era LRRP and get perspective on managing the challenges of the present! We have a great conversation with orthopedic surgeon (and entrepreneur), Dr. Jim Hundley, creator of orthopaediclist.com.
Support the show (https://www.venmo.com/DeviceNation)
Coronavirus effects in our industry...how do we respond as individuals and leaders? Are we transactional or transformative? We talk with Ryan Harris, medical device sales recruiter at:
https://harrismedicalconsultants.com/
How to get into device, what keeps us there, and how to pivot later in life!
Support the show (https://www.venmo.com/DeviceNation)
Today we talk about the current elective-case desert we find ourselves in. We can't change it, so what should we be doing (or NOT doing)? No interviews today, just thoughts that I hope will help as we usher in a new week. Be strong, be smart, be positive, but most of all....BE SAFE!
Support the show (https://www.venmo.com/DeviceNation)
Elective cases cancelled...What now? Free legal advice as we talk to Non-Compete Attorney Andy Arnold about these documents you will have to sign if you want to work in this sector. We give both sides and know you will get something from it....great conversation!
Support the show (https://www.venmo.com/DeviceNation)
On todays episode we conclude the 3 primary components of the relational side of this business and have a conversation with Dr. Wayne Paprosky. We talk about his life, his career and his advice for medical device reps!
Support the show (https://www.venmo.com/DeviceNation)
"Relationship Selling: Ready, "SET", Go!
Subordination
Empathy
*Time
This week we talk about the "E"....empathy. How does this relate to our territory and our interactions with our customers? Interested in the cardiac rhythm space? Our interview segment is with 30-year pacemaker veteran Jimmy Winbourne of Boston Scientific. You will learn about how to get into the space and what you'll find once you get there. I thoroughly enjoyed this conversation!
Support the show (https://www.venmo.com/DeviceNation)
"Relationship selling"-Practical considerations. How to fertilize the relational plant and bring value. We talk about Joint Replacement with Dr. Matt Barber....ASC's, custom implants and robotics!
Support the show (https://www.venmo.com/DeviceNation)
Relationship selling-What does that even mean? Helpful tips on how to navigate those waters! We talk about OR etiquette with Julia Greenspan...former scrub tech, now Stryker trauma rep in the Bay area.
Support the show (https://www.venmo.com/DeviceNation)
Learn to sell like Billy Mays! Taking your customers from a 0 to a 1. Hear about an exciting startup company with a truly revolutionary procedure...The technology is just incredible!
Support the show (https://www.venmo.com/DeviceNation)
Ideas, stories and interviews to take you from good to great! Today's episode one serves as an intro to the series along with an interview with LSU orthopedic surgeon Dr. Vinod Dasa. Listen in as he gives a "state of the union" of orthopedics and where he believes we are heading...is it a rep-LESS future? Listen in and find out!
www.vinoddasamd.com/
Thanks for taking part!
Kevin
Support the show (https://www.venmo.com/DeviceNation)