Courage & Clarity: Recent Episodes

Steph Crowder

These spirited conversations give us a peek behind the curtain and share what it really takes to earn an independent living doing something you love. Add one part grounding inspiration to one part tangible tactics and you've got this podcast: a unique way to catch insights that really work from successful female entrepreneurs. These real, honest stories will help you find the courage and clarity to go after what you love!

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Steph unpacks a concept that came to her mid-launch: the balance between data and delusion. Data keeps us honest and pulls emotion out of our decisions. Ot's critical, and Steph is the first to insist you know your numbers. But there's a sneaky trap where a smart, anxious brain starts weaponizing the data mid-launch, cherry-picking the numbers to build a case for why it's all falling apart.

This episode is about learning which mode to be in, and when. Prepare with data. Review with data.

But once you've jumped out of the plane, you might as well believe the parachute will open.

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In this episode, Steph opens from the side of a lake with her kids in the water, then hands the mic to an episode from the archives that she has been sending clients to on repeat. It was originally episode 15, recorded when she came back to business in 2022, and the idea inside it has not aged a day.

You know that thing that happens when you MISS? It could be a workout, an appointment you had with yourself to record a podcast, a launch you promised you'd get off the ground... you name it, there are moments when our best laid plans go awry. How you respond to those moments is where your story is truly written. Tune into this episode to learn about the power of "where you left off" thinking.

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In this final episode of her Second Half Series, Steph pulls back the curtain on the audience growth myth that keeps talented entrepreneurs stuck. Here's the truth: a viral moment with no plan behind it can still add up to exactly $0. She's coached clients with 150,000 followers who weren't making a dime, and watched others turn a single viral post into a booked-out wait list. The difference was never the size of the audience. It was what happened after the attention arrived.

If you're ready to stop chasing eyeballs and start turning attention into enrollments, this one is for you.

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This is Day 4 of Steph's Second Half Series, where she walks through the five things she'd inspect first if you were her client and told her you wanted to double your results before the year ends. Today she's into the one that quietly makes or breaks your fall: your enrollment system.

Here's what happens every autumn. Everyone's ready to buy, thinking about back to school, the holidays, a fresh start. But everyone's also ready to sell. The people who took the summer off come back, look at the calendar, look at the bank account, and think "I need to launch." The feeds get loud. The offers pile up. And the entrepreneurs who just toss a few things out there and hope get swallowed whole.

Steph walks through the exact mistakes she sees draining launches before they ever get off the ground, and how her Buzz Blitz system turns buying season into your best enrollment yet instead of your most exhausting one.

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This is Day 3 of Steph's five-part daily series on finishing this year stronger than you started, and it also happens to be episode 200, a milestone worth marking. Today Steph gets brass tacks on the sales fundamentals she'd inspect first if she were your coach.

She makes the case that closing is a skill, not a personality trait, shares why the best closers are almost never the Wolf of Wall Street type you're picturing, and reveals how her own sales-call skills have driven back-to-back six-figure launches with an Instagram following that's hovered around 5,000 for years. Then she walks through the five things to inspect in every sales conversation, from who's actually driving the call to why "I'll get back to you" means something broke earlier than you think.

Because you can't scale what you can't close.

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This is Day 2 of Steph's five-part daily series on finishing this year stronger than you started, and today she's making the case for radical simplicity.

Steph breaks down why more offers feel safer but perform worse, the finite-energy math that explains exactly what happens when you split your focus six ways, and why she has committed to selling one single offer this entire year. She also shares what she watches happen when clients finally put the blinders on, including the client who went from making ninety-six dollars to over 15K in six weeks.

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This is Day 1 of a brand new five-part pop-up series, dropping every day this week, built around one idea: what if the back half of your year was stronger than the front half? Not by working harder, but by finally flying with a flight plan.

Today Steph walks you through setting your control panel. She breaks down the two goals every business needs before it can finish strong, the three-number framework she uses with her mastermind clients, and the one type of goal almost nobody sets (even though it's the only one you can actually control).

If you've been giving it everything you've got and quietly hoping you land somewhere you like, this episode is your starting point.

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In this episode, Steph shares her biggest announcement yet. She's hosting her very first live, in-person event for the Sold Out Group Programs Mastermind, happening this October right in her hometown of Louisville, Kentucky.

If you've ever felt the pull to close your notebook after two full days feeling so, so ready, this one is for you.

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Steph breaks down exactly who she's calling into Sold Out Group Programs Mastermind: the person who's already good at what they do, who knows they can help people, and who doesn't need convincing, just permission to go all in.

Whether you already have a group and want to scale it, or you're still building your one on one client base before you launch, this episode will help you see exactly where you fit.

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In this episode, Steph gets real about a stage of business that almost nobody talks about, but nearly every coach and entrepreneur has lived through it: the messy middle.

If you've ever felt like you're doing 80% of the right things and still can't break through, this episode names exactly what's going on, and what to do about it.

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In this episode, Steph sits down with Sold Out Group Programs client and Egyptologist Dr. Melinda Nelson-Hurst of Voices of Ancient Egypt, who turned her lowest launch ever into her best results in five years.

Melinda didn't blow it all up and start over. She made targeted, intentional changes in three key areas.

If you've ever thought your best launch days are behind you, this episode is going to challenge that.

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Steph calls it "sales hygiene." And she'll be the first to admit she hasn't been practicing it.

In this episode, she's pulling back the curtain on the hidden cost of only selling sometimes, and what she's doing differently this year.

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In this episode, Steph breaks down what she calls the Container Store Problem — the trap of chasing new systems, new funnels, and new strategies before you've done the real work of figuring out what actually sells.

The experts with the most predictable businesses aren't doing more. They're doing the same thing, reliably, over and over — and that repetition is what compounds into real revenue.

If you've been strategy-hopping, reinventing your launches, or wondering why nothing seems to stick, this episode is your wake-up call.

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Summer is not the time to take your foot off the gas. It just feels that way.

In this episode, Steph makes the case for why summer is actually one of the best times to sell, shares the mindset shift that turns "everyone's on vacation" into real opportunity, and gets personal about how she's structuring this summer to go after her million-dollar goal without losing herself in the process.

If you've ever talked yourself out of launching because the timing felt off, this one's for you.

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So you find yourself over-explaining, over-answering, and just generally feeling like you're having to DRAG people toward a "yes" when you're selling. You're not alone, and Steph has a hot take you didn't see coming.

In this episode, Steph breaks down the convincing energy trap: what it actually means when you feel desperate or pushy in your sales, why pulling back even when you want to is almost never the right move, and the one mindset shift that changes everything.

You'll hear why questions and objections are actually signs of life, how to reframe even the toughest "I can't afford it" pushback, and the real reason your prospects aren't thinking big enough — and how that starts with you.

If you've ever talked yourself out of sending a follow-up, doing a personal reach-out, or making an invitation because it felt "too desperate", this episode is your permission slip to rethink that completely.

In this episode:

  • The difference between convincing and convicted — and how to move from one to the other
  • Why retreating from outreach is a thought error (and what to do instead)
  • How to reframe objections so you're playing a bigger game
  • The dinner party analogy that reframes personal invitations forever
  • Why clients who ask lots of questions often become your best ones

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There's a sneaky new way entrepreneurs are avoiding the work that actually grows a business, and it feels incredibly productive while it's happening.

Steph calls it the iceberg idea trap, and AI is the latest and most seductive version of it. In this episode, she makes the case for minimum viable AI: how to use it as the tool it is without letting it become the thing you hide behind.

If you've been spending more time building systems than talking to potential clients, this one's going to hit home.

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In this episode, Steph walks you through the launch that changed how she thinks about what's possible, including why she scrapped her webinar for a five-day summit, the counterintuitive strategy that had people selling themselves, and the mindset work she credits more than any tactic.

She signed 18 brand-new clients with zero re-signs, a house mid-renovation, and a goal she's been almost too scared to say out loud.

If you've ever held back a big goal because you weren't sure you could pull it off, or you've been wondering whether it's the strategy or something deeper keeping you from your next level, this episode is going to hit close to home.

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Dr. Priyanka Venugopal (https://burnstressloseweight.com/) is an OB-GYN turned stress and weight loss coach helping overachieving professional women break the cycle of overthinking, emotional eating, and self-doubt. She runs a six-month group program at $8K, and her clients aren't just losing weight. They're getting 10 to 15 hours back every week.

In this conversation, Steph and Priyanka go deep on what it actually takes to sell a premium offer in a saturated market, why your ideal clients think they have a discipline problem when they don't, and the real cost of staying stuck in the "I don't have time" story.

If you've ever wondered how to make people feel the value of what you do before they've experienced it, this episode will show you exactly how.

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Q1 didn't go as planned?

In this walk-and-talk episode, Steph makes the case that Q2 is the most overlooked quarter of the year — and the one with the most untapped potential. If you've been quietly counting yourself out, lowering your goals, or telling yourself summer is coming so why bother, this one's for you.

Steph breaks down why "behind" isn't real, what happens to your brain when you shrink your goals at the first sign of resistance, and why the move is never to lower the target.

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Most entrepreneurs think keeping their money is the safe choice. Steph's about to challenge that.

In this episode, she breaks down the financial math behind group programs that most people never think to run, and the numbers are going to surprise you.

If you've ever told yourself "I'll figure it out on my own" or "I should wait until I'm in a better position," this is the episode you need to hear first.

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Christina is a dog trainer and aggression specialist out of Nanaimo, BC — and she just had her best launch ever.

After over a year of stalled online enrollments, she joined Sold Out Group Programs, overhauled her sales webinar, and followed the Buzz Blitz system.

The result?

Eight clients in her Dream Dog program, including complete strangers who found her through her webinar for the first time.

This is a must-listen if you're great at what you do but can't figure out why people aren't signing up — or if you've been trying to crack the group program code on your own for way too long.

Connect with Christina at https://positive.dog/ and catch her podcast, Something to Trot About.

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Mystie has been building her online membership for homemakers for over 15 years. Six figures. Loyal audience. Real results. And a plateau she couldn't crack for three years.

She joined Sold Out Group Programs in October. By January, she had 78 new members in a single month. Her goal had been 40.

In this episode, Steph and Mystie dig into what actually shifted.

If you've been circling a decision to get real support and keep talking yourself out of it, Mystie's story is going to feel very familiar, and very motivating.

Connect with Mystie Winckler at simplyconvivial.com and find her book, Simplified Organization, on Amazon.

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Steph pulls back the curtain on her boldest move yet: ditching her proven webinar system for a dynamic 5-day live Summit.

After years of consistent six-figure launches, Steph realized that to hit her million-dollar goal, she couldn't keep doing the same thing. It was time for reinvention, an identity shift, and a whole new way to build trust and sales.

Plus, get an exclusive peek into the Sold Out Sales System Summit and why you absolutely need to be in the room!

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You don't have an audience problem. You have an activation problem.

In this episode, Steph makes the case that most coaches and service providers are chasing strangers while leaving a warm room full of ready-to-buy people completely ignored.

Steph breaks down the difference between growing your audience and activating it, why those are two completely different skills, and what it actually looks like to turn existing interest into real revenue.

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If you've had a rollercoaster relationship with launching, the dopamine spikes, the adrenaline, the crash, you're not doing anything wrong. But you might be addicted to the drama of it.

In this episode, Steph calls herself out after a decade of launching and seven figures in launch revenue, and makes the case for why boring is actually the goal. Because the drama isn't a feature of launching. It's a symptom of not having a system.

You'll hear why your audience should be more engaged during a launch, not less, what "burnt out lists" are really telling you, and what it feels like when launching finally just feels like executing a plan.

This episode is a preview of Day 3 of the Sold Out Sales System Summit.

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Steph breaks down why the metrics you can see on Instagram (and every other platform) were never designed to measure whether your content is building your business. They're influencer metrics. And letting them run the show is quietly costing you clients.

You'll learn:

  • the truth about lurkers

  • why saturation is not the problem you think it is

  • the six elements every piece of sales-magnetizing content needs to hit

  • how Steph's client Mara went viral multiple times in 2025 and converted that visibility into high-ticket clients

  • the concept of predictable content and what it actually takes to never run out of ideas again

This one will change how you think about showing up.

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You feel busy all the time, but your bank account doesn't reflect your packed calendar.

In this episode, Steph breaks down the "busy but broke" syndrome that's keeping you from scaling. She reveals why hustle culture fills your schedule but not your revenue goals, and introduces the concept of predictable planning that lets you work smarter, not harder.

Steph shares her own time-tracking wake-up call, how she discovered she was only working 15 hours when she thought she was maxed out at 25, and the simple exercise that will show you where your time is really going.

Perfect for overwhelmed entrepreneurs who wonder how they'll ever scale without doubling their effort.

You'll learn how to shift from random daily activities to money-making priorities, why a predictable plan saves you when life throws curveballs, and the time audit that will change everything.

Plus: Get the details on Steph's upcoming Sold Out Sales System Summit - five days of live training to make your business predictable and profitable.

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What happens when you set a goal that makes you want to take it back the moment you say it out loud?

In this episode, Steph teams up with Claire Pells to dig into the messy, uncomfortable truth about impossible goals.

Steph shares her million-dollar goal and the immediate urge to hide from it, while Claire explores what's blocking her from even claiming a similar target.

They get honest about the fear of being seen trying, the terror of public failure, and why "smart goals" might actually be keeping you small.

This conversation covers the real work behind impossible goals.

If you've ever wondered whether you should set a goal that scares you, this episode will give you permission to be ridiculous and the framework to handle the discomfort that comes with it.

Connect with Steph and Claire on Instagram:

Steph: @heystephcrowder

Claire: @clairepells

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You're tweaking your launch plan for the third time. You're waiting to feel "clearer" before hitting send. You're reorganizing your Asana board instead of following up with leads.

If this sounds familiar, you're stuck in the optimization trap.

In this episode, Steph breaks down why over-optimization is keeping you from the sales and momentum you want.

You'll learn the difference between helpful strategy and endless tweaking, plus her simple "decide, do, repeat" framework for taking action when nothing feels ready.

This is for you if:

  • You're busy but not effective
  • Working all day but not shipping anything, or
  • Making decisions only to second-guess them later.

Stop waiting for perfect conditions.

Your next breakthrough is on the other side of imperfect action.

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In this episode, Steph breaks down her "Project Boring" strategy for hitting seven figures this year. She's discovered that her brain (and yours) loves creating problems just to solve them, but those aren't always the problems that grow your business.

If you've ever found yourself starting over every year with revenue, chasing new shiny offers, or getting distracted by problems that feel more fun to solve than the boring work that actually moves the needle, this episode will hit different.

You'll hear Steph's four boring rules for 2026.

This isn't about making life less fun. It's about freeing up mental space to be creative where it actually matters and getting your dopamine fix from completing the right work instead of creating new chaos.

If you're ready to stop spinning your wheels and start picking up real momentum, this framework might be exactly what you need.

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In this episode, Steph breaks down the difference between a full life and a busy life and shares her framework for calm planning that lets you get more done without the constant panic.

You'll discover:

  • why your beliefs about calm start with your beliefs about time
  • how to challenge the "not enough time" story that's keeping you small, and
  • Steph's complete framework for calm year, calm week, and calm day planning.

This isn't about doing less. It's about moving through your ambitious goals with actual ease.

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Ever notice how you can end a day feeling completely drained but not actually closer to your goals?

In this week's episode, Steph gets brutally honest about the sneakiest way capable people avoid their own potential.

After working harder in 2025 to simply repeat her 2024 revenue, she realized something profound: her brain had been rewarding the feeling of busyness over meaningful progress.

This isn't about shaming yourself for being busy. It's about understanding why magnetism comes from what you stop engaging with, not what you add.

If you've ever felt like you're running on a hamster wheel despite working harder than ever, this episode will feel like permission to slow down and focus up.

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If you've ever felt like you're spinning your wheels, working hard but not making meaningful progress, this episode is going to feel like a lightbulb moment.

In this final episode of 2025, Steph shares the pattern she's been seeing with clients: the confusion that comes from skipping the first decision. You're not stuck because you're unmotivated. You're stuck because you haven't defined your direction.

This conversation is a must-listen if you've ever thought:

"I don't know what to focus on next."

"Should I do this or that? I could try multiple approaches."

"I feel busy but not like I'm actually moving forward."

You'll discover the three types of forward momentum, and why trying to do all of them at once keeps you stuck. Plus, Steph shares three simple fill-in-the-blank questions that will help you get crystal clear on your direction for 2026.

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In this episode, Steph shares a conversation that completely shifted her perspective on success. An $8K client told her that seeing Steph sledding in her bathrobe while running a multiple six-figure company was what sold her on working together.

Why? Because most of us believe that bigger business means less freedom, more sacrifice, and no time for what matters most.

Steph breaks down why this belief is keeping us small. She reveals how growing her business actually made life easier, not harder, and why the assumption that success requires sacrifice is sabotaging our growth.

This conversation is a must-listen if you've ever felt like you don't want your business to get too big and consuming, that success means sacrificing family time, or that there's something humble about staying small.

Steph dives into why bigger business actually creates more freedom, how success demands you grow your capacity, why saying you don't want a million dollar business might be fear disguised as humility, and how to shift from survival mode to CEO mode.

If you've been telling yourself you don't want to grow past a certain point, this episode will challenge everything you thought you knew about success.

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In this episode, Steph breaks down the myth that good content requires perfect conditions and extended time blocks.

You'll discover why perfectionism masquerades as overwhelm and keeps you hiding, plus Steph's simple 10-minute content habit that bypasses the perfection circuit entirely.

You'll learn:

  • The three-step process that takes content from idea to published in 10 minutes
  • Why car videos outperform studio content (and what that means for you)
  • The "finish line strategy" to close mental tabs and focus on revenue-driving activities
  • How to decide what actually matters when your schedule feels shredded

If you're a mom, multitasker, or human with a real life who wants more visibility without burning out, this episode will feel like permission to show up as you are.

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In this behind-the-scenes episode, Steph pulls back the curtain on her most recent launch and shares exactly how she packed her virtual room without the usual hustle.

While she was literally on a coaching retreat in England, her ads were working around the clock to find new people and fill her stage.

This isn't your typical launch story. Steph breaks down her real numbers including her ad spend that brought in 162 new people in her world and over $18,000 in total revenue (and counting).

She's finally cracked the code on sustainable visibility.

You'll hear Steph's honest confession about why she avoided ads for years, the turning point that changed everything, and the five biggest lessons she wishes she'd learned sooner.

RECOMMENDED RESOURCE:

Absolute Facebook Ads with Claire Pells - Learn how to create your own visibility breakthrough starting at just $5/day

👉 Check it out at https://stephcrowder.com/afa

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In this week's episode, Steph delivers a fiery hot take that's been brewing all year: the dangerous trend of "pitchfork marketing" and how it's keeping brilliant women small, scared, and self-doubting.

If you've ever seen successful coaches torn apart online, called "scammers" or "predatory" simply for charging premium prices, this episode will hit home. Steph breaks down how this anti-coach rhetoric has become an attention strategy that ironically does more harm than the "predators" it claims to expose.

This conversation is a must-listen if you've ever thought:

"Am I charging too much?

What if people think I'm a scam?"

"Maybe I should lower my prices so I don't upset anyone."

"I don't want to end up getting canceled."

Steph shares her own costly experience of shrinking back from a $80K job because she fell for this narrative, and why 2026 needs to be the year we stop telling women to stay small.

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If you want consistent revenue in 2026 but keep hitting the same plateau, this episode is your wake-up call.

Steph breaks down the four planning gaps that quietly keep entrepreneurs stuck under their goals — even multi-six-figure business owners who should "know better." These aren't strategy problems or motivation issues. They're architecture problems.

You'll hear:

  • Why looking back is essential before planning forward (and what you're missing when you skip this step)
  • The identity work that makes your plan actually stick instead of falling apart by February
  • How to architect your year so every launch builds momentum instead of starting fresh
  • Why your content isn't creating demand — and the simple shift that fixes it

If you're ready to stop winging it and start building the rhythm your business needs, Steph's Year on the Wall training is happening soon.

Save your Seat Today!

http://yearonthewall.com/

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At the time of recording, my biggest launch ever wasn’t even over yet—and I couldn’t wait to share the five lessons already shaping how I’ll do business in 2026 and beyond.

In this episode, I’m pulling back the curtain on what it really takes to lead, sell, and stay steady when the world feels uncertain. We’re talking about:

  • Why the quiet middle of a launch decides everything
  • How belief isn’t fluff—it’s strategy
  • The danger of reinventing the wheel mid-launch
  • What real leadership looks like when the world feels heavy
  • Why your brain will break (and how coaching saves you every time)

Whether you’re in the middle of your own launch or gearing up for a new year of growth, this episode will remind you that exceptional results are still possible—yes, even in 2025.

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In this episode, Steph sits down with Sold Out Group Programs client Mara Eller, a writing coach, book coach, and former English teacher who recently left her 11-year teaching career to run her business full-time.

Just weeks after rejoining the mastermind, Mara (@mara.eller on Instagram) went from 1,300 Instagram followers (where she'd been stuck for two years) to over 5,000 — and more importantly, signed three $6K book coaching clients in a single month.

Her secret? A Taylor Swift post that went viral with 450,000 views on TikTok.

But here's what makes this story different: the viral moment didn't create Mara's success. It revealed what was already built.

If you've been putting in the reps and wondering when it's going to pay off, this episode will remind you: the breakthrough is closer than you think.

Sold Out Group Programs

👉 Join the waitlist: https://stephcrowder.com/mastermind

Connect with Steph
Instagram: @heystephcrowder

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In this episode, hear Steph's Launch Double Client Panel!

Katelyn, Melody, Melinda & Michael share their successes & stories from their time in the Sold Out Group Programs Mastermind.

Sold Out Group Programs

👉 Join the waitlist: https://stephcrowder.com/mastermind

Connect with Steph
Instagram: @heystephcrowder

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In this episode, Steph sits down with returning Sold Out Group Programs client Brian G. Murphy (@thisisbgm), author of "Love Beyond Monogamy" and certified relationship coach who completely transformed his coaching practice in just two months.

After putting client work on pause to write his book, Brian rejoined the mastermind ready to rebuild. But he was starting from scratch - burnt out on sales calls, no sales page, and only one consistent client.

With Steph's coffee chat strategy and mindset work, Brian went from feeling rusty and uncertain to signing 7 new one-on-one clients in just 60 days.

This conversation is a must-listen if you've ever thought:

"I'm too burnt out on sales calls to start again."

"I don't even know what to put on a sales page right now."

"I need to get back in practice before I can sell confidently."

Sold Out Group Programs

👉 Join the waitlist: https://stephcrowder.com/mastermind

Connect with Steph
Instagram: @heystephcrowder

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Double Your Launch: Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

[Watch the Replay for a limited time: https://stephcrowder.com/SOGP]

In this action-packed replay of Steph's most recent training, you will learn how to:

Make Your Offer a “No-Brainer”: Go from forgettable and lost in the sauce to unique messaging that pops. These simple messaging shifts make your offer the obvious choice to your clients, without inventing a brand-new program.

Multiply Eyeballs on Your Offer: Learn the step-by-step system that gets you seen everywhere in 5 focused weeks (without feeling like a pest, posting endlessly or running ads that drain your budget).

Convert Interest into Sales, Fast: The exact sales framework that closes clients with confidence — no gimmicks, no sleaze, just conversations that actually convert.

You’ll see how entrepreneurs are creating $10K, $50K & $100K+ launches with a single offer and 20-hour weeks using the same rinse-and-repeat system Steph teaches in this webinar.

Sold Out Group Programs

👉 Join the waitlist: https://stephcrowder.com/mastermind

Connect with Steph
Instagram: @heystephcrowder

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You’re showing up. You’re posting. You’re doing all the things… and yet it feels like no one’s actually seeing your work.
That’s not a content problem... it’s an eyeball problem.

In this episode, I’ll show you how to grow your visibility in a way that actually leads to clients, not just followers. You’ll learn the difference between being busy and being seen, and how to get more of the right people paying attention to you.

Sold Out Group Programs opens November 3!
Join this round and you’ll have me coaching you all through 2026 — helping you turn your content into clients, consistently.

______________________

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

Connect with Steph

Instagram: @heystephcrowder

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Every problem in your business can be traced back to one of three gaps: not enough people seeing you, not enough of them caring, or not enough saying yes.
In this kickoff episode of my 4 part "3 Gaps" Mini Series, I’ll help you diagnose which one is keeping you stuck — because once you know which lever to pull, everything in your business makes sense again.

If you’re tired of spinning your wheels and ready for consistent, sold-out launches, this episode is your starting point.

Sold Out Group Programs opens November 3!
Join now and work with me for the entire year of 2026.

______________________

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

Connect with Steph

Instagram: @heystephcrowder

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So you've got eyeballs and now you're getting views, likes, even DMs… but no one’s actually moving toward working with you.
That’s not a sales issue... it’s an interest issue.

In this episode, I’ll walk you through the subtle messaging mistakes that make people like your content instead of act on it.

You’ll learn how to shift from educational to emotional -- so your ideal clients feel compelled to move toward you.

Sold Out Group Programs opens November 3!
When you join this round, you’ll be with me for the entire 2026 calendar year — crafting messaging that creates real demand.

______________________

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

Connect with Steph

Instagram: @heystephcrowder

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You know your program changes lives. You’ve got leads, interest, and great results... but selling still feels uncomfortable. You aren't closing nearly as much as you'd like.

You don’t hate selling. You hate awkward, unaligned selling. And you hate not hearing "YES"!

In this episode, we’ll fix that. You’ll learn the mindset and rhythm that turn conversions into calm, confident conversations - and start closing sales with ease.

Sold Out Group Programs opens November 3!
Join this round and get a full year of coaching with me through 2026 — so you can master sales that feel like service and fill your group programs again and again.

______________________

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

Connect with Steph

Instagram: @heystephcrowder

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In this episode, Steph chats with Sold Out Group Programs client Charlotte Ellis Maldari, founder of Kaffeen.co, a UK-based marketing consultancy that helps creative agencies, consultants, and service providers attract clients through authority building.

When Charlotte joined the mastermind just three months ago, she was coming off an 18-month dry spell. Despite years of experience and strong offers, she felt like a key piece was missing in her business.

Within 90 days, she built a clear 120-day plan, launched multiple offers, and created her best month ever, hitting £28K in revenue two and a half months before her original goal.

Charlotte shares exactly what changed, how she rediscovered momentum, and why focusing on both visibility and nurturing her audience made all the difference.

You’ll hear:

  • The 120-day plan that helped Charlotte go from stuck to record sales
  • How the Buzz Blitz launch framework helped her fill 1:1 services
  • The mindset shifts behind consistent sales and real momentum
  • Why visible goals, practical systems, and celebration create compounding results

Charlotte’s story is a powerful reminder that growth doesn’t come from doing more—it comes from doing the right things with clarity, consistency, and support.

______________________

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

Connect with Steph

Instagram: @heystephcrowder

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You don’t need more effort to grow your visibility. You need more creativity.

In this episode, Steph explains how to show up on five times the platforms without five times the effort. Most entrepreneurs are trying to outwork their way to momentum, but what actually moves the needle isn’t hustle — it’s learning to think like a creator again.

This is part three of The New Rules of Launching series, and it’s all about how to stay in creative flow when it’s time to show up and sell. You’ll learn how to take one idea and let it live in multiple forms across your platforms — without feeling like a content machine or repurposing robot.

You’ll hear:

  • The difference between effort and creativity (and why creativity multiplies results)
  • Why mechanical repurposing doesn’t work anymore — and what to do instead
  • Steph’s real-life example of turning one spark into content for five platforms in one day
  • A simple method for capturing your best ideas and shaping them for email, podcast, and social
  • How to stop feeling behind and start trusting your creative energy again

If you’ve been trying to “be everywhere” and it’s left you exhausted, this episode will feel like a breath of fresh air. You’ll walk away with a new way to stay visible, inspired, and connected — without burning out.

______________________

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

Connect with Steph

Instagram: @heystephcrowder

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In this week’s episode, Steph sits down with Sold Out Group Programs client and professional violinist & educator Dr. Renée-Paule Gauthier (@mindoverfinger), who completely turned her group program around in the middle of one of her busiest seasons ever.

Renee runs Music Mastery Experience, a group program helping musicians master performance and mindset. Before joining the mastermind, her launches had stalled despite her deep experience and strong client results.

With Steph’s Buzz Blitz launch system, she realigned her messaging, simplified her challenge, and saw her next launch jump from 3 clients to 15, a 5x increase.

This conversation is a must-listen if you’ve ever thought:

“I’m too busy to focus on launching right now.”
“I already have a great offer, why isn’t it selling?”
"I’m tired of piecing things together on my own.”

Renee shares how she simplified her launch, reconnected with her voice, and hit her best results ever while performing with the Chicago Symphony and raising kids.

You’ll hear:

  • The simple tweaks that helped Renee 5x her enrollment
  • Why simplifying your launch event often increases conversions
  • How to use the Buzz Blitz system to build momentum even with limited time
  • The power of combining business strategy and mindset alignment

______________________

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

Connect with Steph

Instagram: @heystephcrowder

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In part two of The New Rules of Launching series, Steph is showing you exactly how to plan your entire six-week launch in one sitting (without the stress, chaos, or burnout that most entrepreneurs associate with selling).

If you’ve ever wished launching could feel calm, strategic, and even fun, this episode is going to change the way you approach it forever.

You’ll learn:

✨ The mindset shift that transforms launching from frantic to flowy
✨ The 4 phases of a high-converting six-week launch (and what to do in each)
✨ How to warm up your audience so they’re ready to buy when you open doors
✨ Why energy management is your secret weapon for consistent results
✨ How to plan smarter, not harder, so you can actually enjoy your next launch

______________________

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

Connect with Steph

Instagram: @heystephcrowder

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If the word “launch” makes you cringe a little, this one's for you.

In this episode, Steph kicks off a brand-new three-part series all about the new rules of launching — starting with how to fall in love with launching again (or maybe for the first time).

You’ll learn:

  • Why your old launch strategy doesn’t work anymore
  • What’s really behind launch burnout
  • How to bring curiosity and creativity back into your sales process

Plus, Steph shares details about her free live class, Double Your Launch, happening Monday, November 3.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

It’s time to stop winging it and start building a 90-day plan that actually works.

In this episode, Steph shares the cornerstone tool she uses with every client inside her Sold Out Group Programs mastermind: the 90-day plan. Whether you’re listening now or in the future, this framework is what keeps entrepreneurs clear, focused, and moving forward any time of year.

You’ll learn:

  • Why the final 90 days of the year shape your success in Q1
  • The two biggest mistakes most people make when planning
  • The four essential elements of a strong 90-day plan
  • How a plan can actually help you work less (and with more intention)

If you’re tired of drifting, overstuffing your to-do list, or staying vague, this episode will show you how to step into the new year with clarity, momentum, and confidence.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

This weekend I had an experience that completely flipped my perspective on sales. John and I went car shopping (hello, minivan life 🫣) and walked away shocked — not by the cars, but by the salespeople. Both dealerships completely dropped the ball, and we literally looked at each other and said: “I wish they’d sold us harder.”

Wild, right? But here’s the thing: that moment crystallized for me a truth I’ve been teaching my clients for years. Our prospects don’t want us to tiptoe around. They don’t want to be left alone to spiral in indecision. They want us to lead, ask great questions, and show them how their problem can actually be solved.

If you’ve ever thought “I don’t want to pressure anyone” or worried that selling feels pushy…this episode is for you. I’ll take you inside my real-life car shopping fiasco and show you why not selling your people well is actually the bigger disservice.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Keeping clients engaged in a long-term program isn’t always easy. Excitement fades, distractions pop up, and even your most motivated students can lose momentum. That’s why Steph built a brand-new 30-day “fast track” challenge inside her mastermind.

In this episode, she takes you behind the scenes of how it works.

You’ll hear why adding a challenge can re-energize your program, fill curriculum gaps, and create quick wins that boost confidence and motivation.

Whether you run a course, group program, or mastermind, you’ll walk away with the framework (and the pitfalls to avoid) for building a challenge your clients actually complete — and love.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Flying by the seat of your pants can get you through a launch. But if you want to move from chaotic and exhausting to confident and repeatable, it’s time to raise the bar.

In this episode, Steph shares her“Next Level Launch” Checklist: six standards she's holding herself to this year that separate messy launches from high-performing ones. From preparing your assets ahead of time to locking in a sales event and protecting your energy, these are the non-negotiables that make launches feel lighter and more profitable.

Whether you’re launching for the first time or improving what you’ve already built, this checklist will help you step into the CEO version of yourself who’s ready for bigger, better results.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Most business owners have a hundred things on their to-do list, but only a handful of those tasks really create sales momentum.

In this episode, Steph simplifies it to the three levers that actually make you money: demand, trust, and conversion skill. She’ll show you how to tell the difference between busywork and true money-making activities so you can finally stop spinning your wheels and start moving your business forward.

Learn how to convert inside of Same Day Sales:
https://stephcrowder.com/same-day-sales

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Fall is right around the corner, and you know what that means: launches are everywhere. From group programs to memberships to masterminds, your feed is about to light up with promos.

If you’re like most entrepreneurs, you’re probably asking yourself:

Should I be launching too?

In this episode, Steph shares three gut checks to help you decide if launching is your next best step or just a shiny distraction.

You’ll learn how to spot “productive procrastination,” avoid the ego trap, and know when you’re actually ready to amplify what’s already working.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Most entrepreneurs treat this season like the start of the wind-down.

But the truth? The work you do right now could make January your easiest, most profitable month of the year.

In this episode, Steph shares how to use this ‘back to business’ energy to reset your sales momentum and set the table for a strong start to 2026.

Whether you’re gearing up for a group program launch or filling your 1:1 roster, you’ll learn how to:

  • Set a clear January 1 goal and reverse engineer Q4 to reach it
  • Close the three key gaps that stand between you and your goal: revenue, audience, and offer
  • Avoid the “holiday death slide” that makes it so hard to get going in the new year
  • Map out the right sales and audience-building actions now so you finish strong and hit the ground running in January

If you want to reset, refocus, and make these next few months your most intentional yet, this episode will help you create the plan to make it happen.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Let’s talk about something no one really prepares you for in business…

What happens when you don’t feel excited to launch?

You’re showing up. You’ve got a plan. But you’re just… not buzzing with energy.

It’s not dread, but it’s not that hyped-up, rooftop-shouting launch energy either.

In this episode, Steph shares a powerful reframe that came up in a coaching call inside Sold Out Group Programs.

It flips the script on “excitement = success” and opens the door to something even more magnetic.

You’ll hear:

  • Why “not being excited” doesn’t mean something’s wrong
  • What to do instead of forcing yourself into fake enthusiasm
  • How grounded, steady energy might be exactly what your clients need
  • Why your plan should never depend on your mood

If you’ve launched something more than once (and plan to do it again), this episode will help you show up with confidence (even when you’re not riding a wave of launch adrenaline).

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

We're back for Part 2 of the launch debrief and it's time to get into the details.

If you caught Part 1, you know this was one of my boldest launches to date.

In this follow-up episode, I’m joined again by my friend and Facebook ads expert Claire Pells to unpack the second half of the story.

We’re diving into the exact strategies, mindset shifts, and experiments that defined this launch.

You will hear:

  • The mindset shift that changed everything mid-launch
  • Why I finally ran Facebook ads
  • What I did when the launch felt too quiet
  • The cart-close bonus I added at the last minute
  • Why I coached on sales calls instead of just selling
  • the overall results (the real numbers)!

This episode is full of real talk and actionable insights you won’t want to miss.

Listen to Episode 144 now and catch up on Part 1 if you haven’t already.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Launch debrief lovers, this one is for you!

In Part 1 of this two-part series, I’m pulling back the curtain on my boldest (and highest cash) launch yet: the latest round of my Sold Out Group Programs Mastermind.

I’m joined by my brilliant friend and Facebook ads expert, Claire Pells, for an honest, behind-the-scenes conversation that covers the messy middle, the mindset shifts, and the strategic moves that made this launch a wild success.

Together, we dive into:

  • Why launch debriefs are non-negotiable (and how to make them less tedious)
  • The real story behind skipping a spring launch
  • How a simple pay-in-full bonus drove 75–80% of sales
  • The polarizing topic of payment plan pricing (we go there!)
  • What it’s like to go into a launch with zero renewals...and still aim high
  • Setting “Good / Better / Best” goals (and showing up for the stretch version of yourself)

This episode is raw, real, and filled with practical insights.

🧠 Heads up: We’re saving the juiciest numbers (ad spend, conversion data, and total results) for Part 2.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

If you feel your sales have plateaued or you're just not selling the way you'd like, there's one big reason why.

Whether you’re selling group programs, 1:1 offers, or anything in between—there’s a reason you’re not getting the results you want.

And it’s probably NOT because your offer sucks.

In this episode, I’m telling the (somewhat painful) story of how I—someone with 15 years of sales experience—skipped steps in my own selling and ended up with one-tenth of the results I expected.

We’re talking about:
✔️ Why skipping steps is SO tempting (even for experienced business owners)
✔️ How "just sending a few emails" creates mixed signals for your audience
✔️ The psychological cost of doing a half-launch
✔️ The sneaky ways you might be letting your audience off the hook (without realizing it)
✔️ Why repetition in your marketing isn’t just okay—it’s essential

If you’ve been coasting on partial effort and hoping for full results, this is your wake-up call.

Plus: Enrollment for the Sold Out Group Programs Mastermind closes this Wednesday!

If you want my eyes on your business and my full 5-week sales process in your hands, apply now --> stephcrowder.com/sogp

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Feeling like the "responsible thing" is to save your money & figure it all out on your own? In this episode, we’re breaking down the hidden cost of waiting, second-guessing, and staying stuck in almost-there mode.

If you’ve been saying things like:

  • "Things are fine…"
  • "I’m making some sales…"
  • "I’ll figure this out on my own…"
  • "I want to be a good steward of my money…"

This one’s for you.

We’ll talk about:

  • Why it’s so tempting to stay the course when it’s not a full-blown emergency
  • The real risk of kicking the can down the road
  • How “maybe later” often turns into another 6-12 months of spinning your wheels
  • What true stewardship of your business actually looks like

If you’ve been thinking about joining the Sold Out Group Programs Mastermind, doors are open until Wednesday, July 2.

And—because I want your investment to be a strategic one—you can also grab my free Group Program Revenue Calculator to run your own numbers and see exactly what it would take to cover your investment.

👉 Catch the replay, get the calculator & apply here

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Fill your group program in 5 weeks: A 3-part roadmap to consistently sell out your offer (even in the summer, when you're busy & distracted!)

In this action-packed replay of Steph's most recent training, you will learn how to:

1) Pinpoint exactly what’s going wrong for you right now if you aren’t enrolling clients at the level you desire

2) Identify the only shift you must make to clear the clutter in your business and fill up your programs simply – then put it on repeat

3) Implement the 3 key ingredients for a step-by-step, rinse & repeat sales cycle that brings you consistently full groups

4) Unveil my 5 week roadmap for 5-6 figure groups & exactly how this can break down on your calendar

Steph will teach you how to make your sales strategy feel like you're inviting your clients to an amazing party -- and they'll be delighted to join you.

Enjoy!

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Melody Wilding launched her group program back in 2020 using Steph’s (now retired course), Crickets to Customers.

Since then, over 500 people have joined her group program.

But after a few years of full cohorts and overflowing interest… things started to slow down. Getting people to join suddenly felt harder.

Melody realized she needed a new approach to selling. One that embraced objections, spoke directly to the transformation people wanted, and brought real connection back into her launches. That’s where Sold Out Group Programs came in.

In this powerful conversation, Melody returns to where it all began, now as a bestselling author and multi-six-figure business owner, to share how she reignited momentum and confidence in a changed market.

We dive into:

  • What happens when you're doing “all the right things” (webinars, emails, promos)... but missing the conversations that actually convert
  • How Melody went from resisting objections to welcoming them
  • Why strengthening her mindset around the value of her offer was the key to selling it more confidently
  • What it’s really like to be a high-level client inside a group coaching experience (and why it’s been exactly what she needed to scale)

This is a masterclass in staying power: from launching a program five years ago to selling it out again and again in today’s market.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

In this episode, Steph pulls back the curtain on how group programs have given her the flexibility to actually enjoy summer with her kids (without sacrificing client results).

You’ll hear:

  • How Steph supports nearly 100 clients in under 10 hours/week
  • Why your live time isn't the only way clients get results
  • The key mindset shift that took her out of the “I have to do it all” trap
  • A life-changing visualization exercise you can do today

If you want to build a business that gives you both impact and freedom, this one’s for you.

Check out Steph's SOLD OUT GROUP PROGRAMS mastermind here.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Jennet Ingle is a professional oboist and coach for musician entrepreneurs.

She had a proven offer, a program she knew could change lives...but after a few strong launches during the pandemic, things slowed. A lot.

"It was working, until it wasn't."

She tried reinventing the wheel. Throwing together quick offers. Hoping for the best. And she was starting to wonder...was her audience just tapped out?

Inside Sold Out Group Programs, Jennet learned to slow down, stretch her launch timeline, and use "the ripple" strategy to sell to the warm leads already paying attention.

The result?
✅ 13 amazing clients in her group
✅ Half enrolled before the launch event
✅ Confidence to personally invite the right people (without feeling pushy)

In this episode, Jennet shares the full story—plus what it’s really like to join Sold Out Group Programs, including her honest take on being “the new kid” in a high-touch space. (Spoiler: it worked out just fine 😉)

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Ever launched a group that didn’t fill… or filled but flopped?

Or maybe you haven’t launched one at all because it feels like there’s just so much to figure out.

In this episode, I’m walking you through the 5 biggest detours I see entrepreneurs hit when it comes to group programs.

Things like overbuilding (hi, 80-page workbook), underpricing, teaching too much (inside and outside the program), and something I call “support tunnel vision.”

Whether you’ve run a group before or you’re just starting to explore the idea, this episode will help you spot the real reasons group programs underperform, and what to do instead.

This is the kind of clarity that helps you stop spinning and start building a group that actually gets results (for your clients and your bottom line).

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this episode, I’m sitting down with Dr. Richard Low, a former dentist who built a thriving group program helping mid-career dentists get their health, and lives, back on track.

Richard opens up about the real story behind his burnout after leading a 35-office dental group, how he made the tough call to walk away, and the unexpected path that led him to launch a brand new business (without a website, funnel, or social media following).

We talk through:

  • The power of sharing a real story that meets your audience where they are (and how Richard’s viral post brought in 70+ leads)
  • What it looked like to sell $100K+ before the program was built
  • Why group programs offer freedom and flexibility that 1:1 models just can’t...
  • What happens after a big launch (and how we’re coaching him through the next season)
  • A raw, honest look at the pressure to do content “right” and how perfectionism gets in the way of growth
  • Why messy action still works in 2025, and how we build businesses that fit real lives.

If you’ve ever wondered whether you need the perfect funnel, full curriculum, or huge audience before you launch… this one is for you.

✨ Links Mentioned:

  • Connect with Richard on Instagram: @dr.richard.low

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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If you’ve ever asked yourself how to go from working 1:1 with clients… to helping more people in a sustainable, scalable way… this episode is your roadmap.

Steph breaks down her complete three-stage framework to start, sell out, and scale your group program.

This is the exact process that took her from a handful of 1:1 clients to hundreds of happy students, and it’s the same system she teaches inside her Sold Out Group Programs Mastermind.

In this episode, you’ll learn:

  • The real bridge between 1:1 and 1:many (most people miss this!)
  • The 3 key phases of a profitable group program journey: Start → Sell Out → Scale
  • Why you don’t need fancy curriculum to launch your first round
  • How to create a repeatable sales system that keeps your group full

Whether you're launching your first group or ready to scale your current one, this episode is packed with clarity, confidence, and a clear plan to grow.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this powerful episode, Steph sits down with Katelyn Denning, life & executive coach for working moms, to share a real, behind-the-scenes look at what it actually takes to go from a client drought to a sold-out group program.

Katelyn is a member of the Sold Out Group Programs Mastermind, and her journey is textbook transformation: from wondering if she’d need to get a job again… to filling her one-on-one roster… to launching a group program that exceeded her “best case” goal.

You'll hear about:

  • What caused Caitlin’s client drought, and how she turned it around
  • How shifting from 1:1 to group helped her scale with ease
  • The exact steps she followed to launch (and sell out) her group offer
  • How she rebuilt belief in her business and found her momentum again

If you’ve ever questioned whether group programs could work for your business, especially if you don’t sell business coaching, this episode will show you what’s possible when strategy meets self-belief.

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Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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We’re kicking off a brand new series on the Courage & Clarity Podcast, and it’s all about group programs!

In this episode, Steph makes a bold prediction: 2025 is the year of group programs and she’s breaking down exactly why this model is more relevant, more in-demand, and more effective than ever before.

You’ll hear about:

  • Why online courses had their moment (and why group programs are rising now)
  • What’s changed in buyer behavior (and how to meet people where they are)
  • How group programs strike the perfect balance between personalization, affordability, and connection
  • Three common myths about launching groups (and how to move past them)

Whether you’ve launched a group before or you’re just starting to think about it, this episode sets the tone for a powerful new series filled with real stories, fresh strategies, and honest perspective.

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Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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We all have a mental checklist for what makes someone a “good client” vs. a “bad client.”

But what if… that binary doesn’t actually serve you — or them?

In this episode, Steph flips the script and invites you to consider a radical mindset shift: What if there are no bad clients — only clients being human?

From navigating disengaged clients to rethinking “neediness” and coaching boundaries, this episode is packed with reflections and tools to help you lead your clients with compassion and clarity.

If you’ve ever felt disrespected, drained, or unsure how to handle certain client behaviors — this one’s for you. Let’s trade resentment for real leadership.

Connect with Steph on Instagram: https://www.instagram.com/heystephcrowder/

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Feeling a little dread as summer approaches? You’re not alone—and this episode is for you.

In this heartfelt, practical conversation, Steph shares how she’s preparing to thrive this summer as both a mom and CEO. Drawing on 9 years of experience juggling parenting and entrepreneurship, she offers real talk about what makes summer tough, what’s actually in your control, and how you can choose joy, rest, and productivity without sacrificing your sanity.

This is not about perfection—it’s about intention. You’ll walk away with tangible strategies, mindset shifts, and permission to redefine success on your own terms.

Whether you’re juggling kids, business, or just a chaotic season of life, this episode will help you breathe easier and set intentional rhythms that actually work.

Connect with Steph on Instagram:
https://www.instagram.com/heystephcrowder/

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Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Is Instagram (or any platform, really) even worth it anymore?

If you’ve been pouring hours into social media only to be met with silence, this episode is the reframe you didn’t know you needed.

Steph dives deep into what’s really going on with social media in 2025 — and why declining engagement doesn’t mean your efforts are wasted. From personal revelations to client conversations, you'll learn why this might actually be the best time to recommit to your presence online — but with way better boundaries, purpose, and strategy.

Whether you’re feeling discouraged, burned out, or just confused about how to use social media today, Steph offers a refreshing take: your people are watching... even if they’re not “liking.”

In this episode, you’ll learn:

  • Why “no likes” ≠ “no impact”
  • How to reclaim your leadership online
  • The mindset shift Steph made that changed everything
  • What it means to show up for the lurkers
  • And how to stay consistent without being online 24/7

This one’s for the coaches, creatives, and service providers who know they have something to say — but need a new way to say it.

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Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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What does real financial safety look like for entrepreneurs? Not just a healthy bank balance or a flashy revenue number—but actual peace of mind when it comes to your income, expenses, and future launches?

In this in-person episode, Steph sits down with longtime friend and fellow entrepreneur Claire Pells to break down the simple (yet wildly powerful) spreadsheet Claire swears by—and finally convinced Steph to implement in her business.

Together, they get real about:

  • Why retroactive P&Ls aren’t enough
  • How to project revenue, expenses, and profit—even if you hate spreadsheets
  • What happens when you plan for “good, better, best” outcomes
  • How to create true safety in your business… even if your next launch flops

If you’ve ever had that low-key financial panic—even when money is in the bank—this conversation will change how you run your business.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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What can a decade in online business teach you?

In this special walk-and-talk episode, Steph reflects on 10 years since leaving her corporate career to build a life on her own terms.

From taking secret doors to embracing long games, showing up terrified, and prioritizing client results, Steph shares the 10 most powerful lessons that shaped her journey.

Whether you're a beginner or a seasoned entrepreneur, this is your invitation to reflect, recommit, and remember why you started.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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If you’ve been in business long enough to have some real success — but also feel like things are starting to spiral out of control — this one’s for you.

In this episode, I’m getting real about what it feels like to be in the messy middle of entrepreneurship.

You’re not new anymore, and yet you still feel overwhelmed, like your to-do list is growing, your systems are duct-taped together, and you’re secretly waiting for the whole thing to fall apart.

Been there. In fact, I left my business in 2021 because of it.

Today I’m sharing the full story of what led me to quit, what I learned when I walked away, and why the answer isn’t getting off the roller coaster — it’s learning how to ride it.

Plus, I’ll share why support is the real game-changer, how my clients are finding peace even before their coaching officially begins, and how the Sold Out Group Programs Mastermind is designed to get you out of the messy middle — for good.

Apply for the Mastermind → https://stephcrowder.com/mastermind

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this episode, Steph gives you a full behind-the-scenes breakdown of her high-level mastermind, Sold Out Group Programs.

Sold Out Group Programs is a 12 month mastermind for experienced business owners who want consistent, predictable income and a repeatable sales system that brings you all the clients you need.

If you’ve ever wondered whether this program is right for you — or what really makes it different from every other group coaching offer — listen in.

Steph covers:

  • Who this mastermind is truly for
  • What makes this container so powerful — from 360° support to ROI-driven strategy
  • Real results from real clients (we’re talking double, triple, even 20x returns)
  • The unique structure, personalized coaching, and launch tools that make this a “no-brainer” for the right entrepreneur

Applications are open for a limited time — only a few spots available before doors close April 25.

🎯 Apply now at https://stephcrowder.com/mastermind

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Going after a big, scary revenue goal in 2025? Same.

In this episode, I’m walking you through exactly how I’m breaking down what feels like an “impossible” goal into small, measurable wins -- and how it’s keeping me calm and grounded in the process.

You’ll hear the strategy I’m borrowing from my early days in sales, how I’m applying it to find 144 clients this year, and why this approach is helping me regulate my nervous system and keep showing up.

Whether your goal is $100K or quitting your job, this episode will help you take action without the overwhelm.

Ready for high-level, immersive support in your business this year?

I'm opening just a few spots in my Sold Out Group Programs Mastermind.

This is your chance to work with me closely in 2025.
Get on the waitlist at https://stephcrowder.com/mastermind so you’re first to know when doors open!

And hey—if this episode helped you breathe easier about your own big goal?

DM me on Instagram (@heystephcrowder) or share this episode with a friend.

I love hearing from you.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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The 3-step Roadmap to Get a Sale in 24 Hours - literally any time you want one.In this action-packed replay of Steph's most recent training, she teaches:

  • The 3-step Roadmap to Get a Sale in 24 Hours

  • How to craft offers that fly off the shelves

  • How to pull customers TO you, instead of feeling PUSHY or hearing crickets​

  • How to lean on your customers to HELP you build your next successful idea -- so you don't FLOP

This is truly a masterclass on scrappy sales strategies that are working to create that “cha-ching!” notification in your business, anytime you’re ready.

This training also opens the doors to Steph's 12 month sales training and coaching program, Same Day Sales! Learn the Skill of Getting a Customer in 24 Hours Even If You’re a Total Beginner!

Check it out and join here!

https://stephcrowder.com/same-day-sales

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Aiza was tired of the hustle >> piecemeal projects, tied to her laptop, struggling to confidently sell her offer.

Then, she joined Same Day Sales—and everything changed.

In this episode, we break down:
- How Aiza used Same Day Sales to refine her offer & get paid quickly
- Why she ditched the “waiting for clients” strategy and took action
- How the Offer Oven went from an idea to a fully booked service

If you’ve ever felt stuck on selling, this is your episode!

Want to learn the sales system Aiza used?
Join Same Day Sales → https://stephcrowder.com/same-day-sales

Learn more about Aiza: https://studiocoya.com/

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Sarah G. had been in business for years, but when she pivoted, selling started feeling… harder.

Like many entrepreneurs, she:
❌ Overthought sales conversations
❌ Struggled to translate audience insights into sales
❌ Avoided directly asking potential clients what they wanted

But after joining Same Day Sales, she learned how to:
✅ Confidently talk to potential customers (without it feeling weird)
✅ Unlock surprising insights that shaped her offer
✅ Make a sale in just 24 hours—before her offer was even fully built

This episode is an inside look at how Same Day Sales gave Sarah real, repeatable skills to make sales whenever she wants—without feeling pushy, awkward, or uncertain.

If you’ve ever felt stuck on how to actually get clients, you need to hear this one.

Join Steph’s FREE Training on March 19thThree Simple Steps to Make a Sale in 24 Hours

Save your seat: stephcrowder.com/webinar

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

You might think sales take weeks or even months—that you need a big audience, fancy funnels, or a perfectly crafted offer to start making money.

🚨 That’s a lie.

The truth?
Sales love speed.
And selling can be so much easier than you think.

In this episode, I’m breaking down my brand-new S.O.L.D. framework—4 ridiculously simple steps to help you sell effortlessly and make money quickly (yes, even in the next 24 hours!).

Plus, don’t miss Steph’s live (totally free!) training on March 19th at 12pm ET:

Three Simple Steps to Make a Sale in 24 Hours

Save your spot now at stephcrowder.com/webinar

DM Steph on Instagram @heyStephCrowder and let her know what you think of the new SOLD framework!

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Ever feel like no matter how many planners, apps, or to-do lists you try, you still struggle to get things done?

You’re not alone. Turns out, we need a simple, effective, guided yet flexible system!

That’s exactly why I created the 15-Minute Planner Method—a simple, repeatable system that helps you plan your entire workweek in just 15 minutes and actually get it done this time.

This method has helped over 10,000 entrepreneurs reclaim their time and finally follow through on what matters most. And now, it’s had a major glow-up. We’re talking about fresh updates! She is looking

Whether you’re brand new to this method or need a reset, this episode will help you build a workweek that works for you—without endless task lists or overcomplicated systems.

Grab this updated (and totally free!) planner to supercharge your productivity without breaking your neck trying to get it all done.

Get it here: https://stephcrowder.com/plan

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Ever feel like you're sending emails, posting on social media, and hosting webinars, yet still waiting for clients to come knocking?

The problem might not be your offer—it might be that you're not making direct, personal invitations. In this episode, Steph reveals the four most powerful words in sales:

Tune in to learn:

  • Why passive marketing isn’t enough to close sales
  • How personal outreach can turn fence-sitters into paying clients
  • The mindset shift that makes direct invitations feel natural, not desperate
  • A simple, fill-in-the-blank script you can use to start reaching out today

Don’t wait for your clients to make the first move—discover how a few thoughtful words can unlock more sales than you think!

Want to master personal invitations and more?
Check out Same Day Sales, Steph’s foundational sales training program, where you’ll get proven scripts, strategies, and confidence to find and close clients already in your network.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this personal update episode, I share the unexpected journey of our recent house move and how it reflects deeper changes in my life and business. I explain how shifting from a modern, open-concept home to a cozier, defined space helped me reassess my priorities, reduce living expenses, and align with my true values. Tune in for a straightforward conversation on trusting your inner guidance and making bold decisions—even when they seem crazy on paper.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Ever feel like you’re drowning your prospects in free checklists and bonus modules—only to hear “I’m just not ready” anyway? You’re not alone. In this episode, Steph reveals why the biggest objection in 2025 isn’t time or money; it’s self-doubt: “I don’t think I can do it.” Tune in to learn:

  • Why “throwing more information” at potential clients backfires
  • How to spot the “It’s not you, it’s me” objection (and what that really means)
  • The art of building belief and tiny wins (vs. blasting people with content)
  • Simple ways to crack open a “window of possibility” in any sales conversation

Don’t let fear or past failures keep your people stuck—join Steph to find out how to transform doubts into “yes” and get more paying clients in 2025.

Ready for more support? Head to StephCrowder.com and check out Steph’s programs: Same Day Sales (for foundational sales skills) and Sold Out Group Programs (for creating a fully booked offer).

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Starting a new year can feel overwhelming—so many goals, so little time. But what if you could create momentum today? In this episode, we're diving into the concept of Same Day Sales: the ability to make a sale within 24 hours without complicated funnels, big audiences, or perfection. Whether you’re just starting out or looking to reignite your business, this entrepreneurial reset will help you build confidence, clarity, and cash flow. Tune in to learn why Same Day Sales is the skill every entrepreneur needs in 2025 and how it sets the tone for everything that comes next.

👉 Would you rather have problems… or problems, but with MONEY in your pocket? Let’s talk about why sales is the ultimate broomstick for your business.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this episode, Steph shares her predictions for 2025 and reflects on 10 years of online entrepreneurship.

Among her predictions are the importance of human connection in an AI-driven world, the value of listening to customers, and why copycats will fail.

Steph also highlights the cautious approach consumers will take with their spending, the ongoing struggle of generic online courses, and the rise of bold, courageous messaging.

Consider this your reminder to stay focused amidst all the noise and  be ruthless and meticulous about how you are investing in yourself in 2025.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this episode, Steph dives into her plans and goals for 2025, including a behind-the-scenes look at her strategies for the upcoming year.

Steph talks through her Life Bucket system, how to pick a guiding word for the year along with her revenue targets, personal aspirations, and the how she plans to balance business with her personal life.

Whether you're someone seeking inspiration or just a little bit nosy, this episode is perfect for helping you set and achieve your own goals in 2025.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this episode, Steph shares her raw and real feelings on everything that happened in 2024.

She talks about personal and business milestones, including crossing the million-dollar mark in total revenue, rebranding her business, and the importance of celebrating accomplishments and recognizing challenges.

Steph emphasizes the power of intention-setting and taking bold steps despite even when you're not sure how or if you'll get there and how she's bringing that energy into 2025.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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Want to turn your paid live workshops into powerful selling opportunities? In this episode, I break down key takeaways from my recent Year on the Wall workshop, showing you how to seamlessly sell your services while delivering value. Discover what works, what doesn’t, and how to leave your attendees eager to work with you.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

Black Friday brings a wave of pressure for service providers and coaches to participate in the frenzy. Many feel compelled to slash prices, create low-ticket offers, or rush to piece together a quick sale. But is this really the best move for your business?

In this episode, I break down the reality of Black Friday deals for coaches and service providers and why they often lead to more frustration than results. I’ll explain the pitfalls of discounting premium offers or creating impulse-buy products and why these efforts can feel like wasted time and energy.

Instead, we’ll explore the concept of Black Friday Energy—how to tap into the mindset of buyers who are ready to spend without resorting to discounts or distractions. You’ll learn how to harness the season’s momentum to confidently position your premium services and focus on what truly drives revenue in your business.

If you’ve ever wondered whether Black Friday is worth the effort—or how to participate in a way that aligns with your goals—this episode will help you make a plan that works.

What You’ll Learn in This Episode:

  • Why Black Friday can be a powerful time to sell—if done correctly.
  • The hidden downsides of low-ticket offers and discounts.
  • How to leverage Black Friday energy to sell your high-ticket services.
  • Practical tips for making your offers compelling without sacrificing value.

This is a must-listen if you’re feeling the Black Friday pressure and want a clear, focused strategy that aligns with your business goals.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

View Details

If you've been a listener for a while, you know what time it is!

Steph's highly anticipated Year on the Wall training is here and it's happening Friday, December 6th at 11am ET.

Whether you're a first-timer or a Year on the Wall vet, this episode breaks down how Steph's training can set you up for success and a balanced year ahead, even if it feels counterintuitive to think about during the cozy holiday season.

You'll know exactly what you need to work on each day and learn the skill of flexibility when life throws something unpredictable your way.

Save your seat at https://stephcrowder.com/year-on-the-wall

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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If you've ever felt stuck because things weren't just right, this episode is for you!

In this heart-to-heart episode, Steph talks about the all too familiar trap of all-or-nothing thinking, especially for high achievers and perfectionists.

She opens up about her own battles with this mindset and how it has impacted her personal and business life, including game-changing strategies to help you let go of the need for perfection and start making real progress.

From reframing success in phases to embracing minimum viable effort, you'll learn practical steps to move forward even when things aren't perfect.

And keep your eye out for more info about Steph's popular Year on the Wall training, designed to help you plan out your year with clarity and confidence.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this episode, Steph addresses the importance of maintaining mental clarity and strength during high-stress periods, such as the upcoming election.

Steph shares strategies for setting boundaries, focusing on the controllable aspects of life, and managing your mental energy wisely.

It's critical for entrepreneurs to stay grounded and focused on their long-term goals, despite external distractions.

Listen in to learn how to stay mentally strong no matter what comes your way.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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This week on the podcast, Steph is sharing a behind the scenes debrief of her recent Sold Out Group Programs mastermind launch.

Using the debriefing tool she gives clients in the mastermind, she goes through the good, the bad, and the ugly that led to selling out with record revenue. Listen in to learn why you should always take some time to debrief after a launch, no matter how it goes.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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If you find yourself scrolling on your phone or doing other activities that feel fun on the surface but don't actually recharge your batteries, consider this episode your signal to do something that's truly restful.

In this episode, Steph shares her tips to have a restful, recharging 24-hour solo staycation that helps her combat burnout and come back feeling ready to roll up her sleeves and get to work.

From booking a cozy hotel, enjoying solo activities, and indulging in self-care, she shows that deep rest is essential. Emphasizing self-care is a bold and necessary act, so listen in and get tips from Steph on creating your own 24 hour staycation.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this episode, Steph talks about what's working when it comes to launching a high-level mastermind in 2024 and looking ahead to selling into 2025.

She dives in to the current climate of online business coaching and entrepreneurship, the way objections have changed with consumer behavior, and ways to adapt to better understand your people, what they need from you, and ultimately create more of the results that you want.

FREE ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH

Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers)

Monday, November 3, 12pm ET

👉 Register at https://stephcrowder.com/workshop

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In this episode, Steph chats with client Renée Suzanne about her journey in the Sold Out Group Programs mastermind.

They get into Renée's experience as a dating coach for women over 40, recounting her dating history and how hiring a coach changed her life, leading her to find love and launch a successful coaching business.

After a few hail Mary attempts at investing in the right support for her business, Renée came to Sold Out Group Programs ready to roll up her sleeves and dive head first into Steph's curriculum, resulting in a successful launch before the program even officially started.

Connect with Renée:

  • on her website at ReneeSuzanneCoaching.com
  • get your free Man Plan at bit.ly/MANPLAN

Sold Out Group Programs, Steph's 12 month mastermind is officially open for enrollment right now! Head to stephcrowder.com/mastermind to read all the details and submit an application.

Enrollment is open right now, but only through Wednesday, October 2nd, which is the only time to join until we're well into 2025.

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This episode is a special treat -- Steph's client Mara Eller is on the podcast to share with you not only her experience inside the mastermind, but also a bit of a masterclass in how to be successful in any coaching experience.

Sold Out Group Programs, Steph's 12 month mastermind is officially open for enrollment right now! Head to stephcrowder.com/mastermind to read all the details and submit an application.

Enrollment is open right now, but only through Wednesday, October 2nd, which is the only time to join until we're well into 2025.

If you're thinking about joining or you're curious about the program, you will learn so much from the practical tips and lessons that Mara shares in this episode.

Connect with Mara Eller:

  • On Instagram at @mara.eller
  • On Substack at One True Sentence
  • Join Unearthing Beauty
  • Download the free Heart of Your Story writing exercise

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Want to learn the ONLY process you need to fill up your group programs (or signature offer) any time you want, year-round?

In this this action-packed replay of Steph's most recent training, she teaches you to make your sales strategy feel like you're inviting your clients to an amazing party -- and they'll be delighted to join you.

This training also opens the doors to Sold Out Group Programs!

This is Steph's 12 month mastermind that helps you scale your business sustainably with sold out offers & a repeatable sales system you can rely on.

Learn more and apply here at stephcrowder.com/mastermind!

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Welcome to episode 100 of the Courage & Clarity Podcast (again)!

In this milestone 100th episode, Steph announces the opening of enrollment for her year-long mastermind program, Sold Out Group Programs and reflects on the evolution of the mastermind from its early days as The Messy Middle, sharing her journey and the big changes made to better serve clients.

This is the second time Courage & Clarity has reached 100 episodes, the first before Steph closed her business and took a job for a year, and again today in this new iteration which just goes to show you how powerful investing in your growth can be!

Head to stephcrowder.com/mastermind to apply to join Sold Out Group Programs today!

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In this episode, Steph chats with client Mara Glatzel about her journey in the Sold Out Group Programs mastermind.

They get into Mara’s experience creating her new offer Summer Camp and using the Buzz Blitz process to experiment with a new way of selling, trusting her sales experience, and implementing a repeatable process to help her stop reinventing the wheel every time she launches.

By experimenting with her process, Mara sold 60% of her Summer Camp program out to her VIP list before its official launch and had fun in the process of tapping into the new business energy of creating a new offer.

Connect with Mara:

  • on Instagram @maraglatzel
  • on her website at maraglatzel.com
  • pick up her book Needy at your local bookstore!

Be sure to grab your seat to Steph's free live workshop coming up on September 25th! It's called Fill Your Group Program in 5 Weeks: A 3-Part Roadmap to Consistently Sell Out Your Offer, Year-Round, Anytime.

Head to stephcrowder.com/workshop to sign up!

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In this episode, Steph interviews her Sold Out Group Programs client Christal Allen-Harrahill, a life and marriage coach who helps couples improve communication and get closer after arguments.

Listen in as Christal shares about her experience in the mastermind, and about overcoming fear, redefining her messaging to be more impactful, and finally cracking the code to generating consistent clients.

Connect with Christal:

  • on Instagram @marriagecoachchristal
  • on a strategy call at christalallen.com/chat
  • by listening to her podcast Create Better Communication in Your Marriage

Be sure to grab your seat to Steph's free live workshop coming up on September 25th! It's called Fill Your Group Program in 5 Weeks: A 3-Part Roadmap to Consistently Sell Out Your Offer, Year-Round, Anytime.

Head to stephcrowder.com/workshop to sign up!

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In this episode, Steph interviews her Sold Out Group Programs client Michael Kilkelly, an architect and software developer who teaches courses on Revit Add-ins for architects and engineers.

Michael shares his journey from working long hours at an architecture firm to transitioning into programming and teaching, driven by the desire to spend more time with his family.

He discusses his successful launch of Revit Add-In Academy and how joining Steph’s mastermind helped him gain structure and improve his marketing strategies.

By implementing Steph’s Buzz Blitz process, Michael increased his course enrollments from 5 to 19, even after raising the price!

Connect with Michael at archsmarter.com!

Be sure to grab your seat to Steph's free live workshop coming up on September 25th! It's called Fill Your Group Program in 5 Weeks: A 3-Part Roadmap to Consistently Sell Out Your Offer, Year-Round, Anytime.

Head to stephcrowder.com/workshop to sign up!

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In this episode, Steph chats with Dr. Destini Copp, a digital product business and a certified business growth coach for digital product entrepreneurs, about her experience in the Sold Out Group Programs mastermind!

Destini is a seasoned pro when it comes to entrepreneurship and marketing in her work as a professor, and with her successful digital product business. She came to Sold Out Group Programs to learn the skill of selling high ticket 1:1 and group coaching offers.

Connect with Destini:

  • On her website at destinicopp.com
  • Listen to her podcast, the Creator's MBA podcast!

Be sure to grab your seat to Steph's free live workshop coming up on September 25th! It's called Fill Your Group Program in 5 Weeks: A 3-Part Roadmap to Consistently Sell Out Your Offer, Year-Round, Anytime.

Head to stephcrowder.com/workshop to sign up!

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In this episode Steph interviews her client Ali Miller!

They dive into Ali's transformation while in the Sold Out Group Programs mastermind (formerly the Messy Middle). Ali shares her experiences of launching her podcast, 'Love Each Other Better,' overcoming her initial fears, and achieving impressive results including exceeding her MVI!

Listen in to get an insight into Ali's work as a certified Couples Communication Clini-Coach® and Licensed Marriage & Family Therapist as well as highlighting the importance of tracking progress, developing sales skills, and stepping into the CEO mindset.

Connect with Ali Miller:

  • Find Ali on Instagram and Facebook at AliMillerCoaching
  • Check out Ali's Free Mini-Course: The 4 Steps to Stop Any Fight Without Giving In
  • Book a 30 minute call with Ali
  • Listen to the Love Each Other Better Podcast

Be sure to grab your seat to Steph's free live workshop coming up on September 25th! It's called Fill Your Group Program in 5 Weeks: A 3-Part Roadmap to Consistently Sell Out Your Offer, Year-Round, Anytime.

Head to stephcrowder.com/workshop to sign up!

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Welcome to the seventh in an eight part series called 8 Reasons Your Group Program Isn't Filling Up!

We're dropping this series all at once so you can binge-listen in one sitting or listen to one episode at a time.

When you put the eight reasons together, you'll have a pretty complete picture as to why you're not getting the number of clients that you want to get into your group programs, or your offers in general.

Steph is hosting a free workshop on September 25th where I'm sharing my step-by-step roadmap to fill your group program in just 5 weeks, so if you like this series, be sure to save your seat at stephcrowder.com/workshop!

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Welcome to the last episode in an eight part series called 8 Reasons Your Group Program Isn't Filling Up!

We're dropping this series all at once so you can binge-listen in one sitting or listen to one episode at a time.

When you put the eight reasons together, you'll have a pretty complete picture as to why you're not getting the number of clients that you want to get into your group programs, or your offers in general.

Steph is hosting a free workshop on September 25th where I'm sharing my step-by-step roadmap to fill your group program in just 5 weeks, so if you like this series, be sure to save your seat at stephcrowder.com/workshop!

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Welcome to the sixth in an eight part series called 8 Reasons Your Group Program Isn't Filling Up!

We're dropping this series all at once so you can binge-listen in one sitting or listen to one episode at a time.

When you put the eight reasons together, you'll have a pretty complete picture as to why you're not getting the number of clients that you want to get into your group programs, or your offers in general.

Steph is hosting a free workshop on September 25th where I'm sharing my step-by-step roadmap to fill your group program in just 5 weeks, so if you like this series, be sure to save your seat at stephcrowder.com/workshop!

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Welcome to the fifth in an eight part series called 8 Reasons Your Group Program Isn't Filling Up!

We're dropping this series all at once so you can binge-listen in one sitting or listen to one episode at a time.

When you put the eight reasons together, you'll have a pretty complete picture as to why you're not getting the number of clients that you want to get into your group programs, or your offers in general.

Steph is hosting a free workshop on September 25th where I'm sharing my step-by-step roadmap to fill your group program in just 5 weeks, so if you like this series, be sure to save your seat at stephcrowder.com/workshop!

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Welcome to the fourth in an eight part series called 8 Reasons Your Group Program Isn't Filling Up!

We're dropping this series all at once so you can binge-listen in one sitting or listen to one episode at a time.

When you put the eight reasons together, you'll have a pretty complete picture as to why you're not getting the number of clients that you want to get into your group programs, or your offers in general.

Steph is hosting a free workshop on September 25th where I'm sharing my step-by-step roadmap to fill your group program in just 5 weeks, so if you like this series, be sure to save your seat at stephcrowder.com/workshop!

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Welcome to the third in an eight part series called 8 Reasons Your Group Program Isn't Filling Up!

We're dropping this series all at once so you can binge-listen in one sitting or listen to one episode at a time.

When you put the eight reasons together, you'll have a pretty complete picture as to why you're not getting the number of clients that you want to get into your group programs, or your offers in general.

Steph is hosting a free workshop on September 25th where I'm sharing my step-by-step roadmap to fill your group program in just 5 weeks, so if you like this series, be sure to save your seat at stephcrowder.com/workshop!

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Welcome to the second in an eight part series called 8 Reasons Your Group Program Isn't Filling Up!

We're dropping this series all at once so you can binge-listen in one sitting or listen to one episode at a time.

When you put the eight reasons together, you'll have a pretty complete picture as to why you're not getting the number of clients that you want to get into your group programs, or your offers in general.

Steph is hosting a free workshop on September 25th where I'm sharing my step-by-step roadmap to fill your group program in just 5 weeks, so if you like this series, be sure to save your seat at stephcrowder.com/workshop!

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Welcome to the first in an eight part series called 8 Reasons Your Group Program Isn't Filling Up!

We're dropping this series all at once so you can binge-listen in one sitting or listen to one episode at a time.

When you put the eight reasons together, you'll have a pretty complete picture as to why you're not getting the number of clients that you want to get into your group programs, or your offers in general.

Steph is hosting a free workshop on September 25th where I'm sharing my step-by-step roadmap to fill your group program in just 5 weeks, so if you like this series, be sure to save your seat at stephcrowder.com/workshop!

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This week, Steph is taking you on another walk and talk discussing the range of emotions that come up while being highly visible during a launch and how the natural, normal negative emotions don't have to become a spiral of shame or misery if you choose to just allow the negative emotion to be a part of the process.

Listen in as Steph talks through what it could look like to choose differently, especially as you get more visible during a launch.

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This week, Steph talks about a specific sales situation that has come up in her mastermind that actually happens over and over again for anyone that's trying to fill a group program.

Learn how walking away from a "no" right away can actually be a disservice to your clients that want to say yes, but feel like they should say no -- and how to make sure your leads are confident in their yes or no.

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This week, Steph talks with her biz bestie Claire Pells about her expertise around Facebook ads, and about Claire's program called Absolute FB Ads.

Steph is a client of the program and in this episode, Claire coaches Steph through some of her mindset around Facebook ads and common questions that come up in the mastermind.

Be sure to listen in for details about Absolute FB Ads (including a really great bonus) and head to stephcrowder.com/claire to check it out!

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This week, Steph talks through her S.H.A.R.E. method to help you create extremely valuable content that makes people stop, engage, and take action with you while deepening your thought leadership.

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Steph talks about easy ways to feel supported WITHOUT big budgets or having to hire. She shares different examples of ways she seeks out support in small ways that help her balance the priorities of her family life with business.

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After 10 years of business coaching in the online space, Steph Crowder is delighted to reveal her rebranded online identity!

This is a project that's been in the works for most of this year and includes a full rebrand over at stephcrowder.com, a refresh of the podcast including new cover art and introduction, and more!

To kick off her rebrand, Steph sat down to chat with Jasmine Haitalani of Highflier Powerhouse, the design agency behind the new Steph Crowder visual brand!

Check Jasmine and her team out at her website highflierpowerhouse.com and be sure to listen to her podcast, Brand Your Way to A Million.

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Even though January will be here before we know it, there's so much time left in the year. You could change your whole life in the next six months. We are officially in the second half of 2024 at the time of this recording and Steph spends this episode helping you to decide what you want the rest of this year to be.

Listen in as to learn the 5 steps you can take to re-focus, re-commit, and make massive progress over the next 6 months.

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This week, Steph is talking about what happens when you miss your sales goal, losing as a skill, and sharing some takeaways after unpacking her most recent launch. Listen in to dive deep on the concept of turning a miss into momentum and reframing a loss into a learning opportunity.

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This week, Steph is bringing you an episode from the Courage and Clarity vault! We hope you enjoy a peek into the past, the version of this podcast and this business that built the Steph Crowder that you hear today.

In this episode, Steph is giving 4 steps to plan your entire week in just 15 minutes using her tried and true 15-minute planner method!

You can grab yours at stephcrowder.com/plan!

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This week, Steph gives her open and honest thoughts in the middle of her launch for Same Day Sales, her 12 month sales training and coaching program.

In this episode, you'll hear her real in-the-moment thoughts during the "mid-launch slump" that often occurs where she hadn't yet known the outcome of her launch.

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This week, Steph is bringing you an episode from the Courage and Clarity vault. We hope you enjoy a peek into the past, the version of this podcast and this business that built the Steph Crowder that you hear today.

In this episode, Steph talks through 15 powerful sales affirmations that have helped Steph and her clients make selling feel aligned and connected.

If you're someone who doesn't like sales, who avoids it, or who feels like they just aren't good at selling, you're definitely gonna want to listen to this one!

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Listen in to this episode to learn 3 simple steps to get a sale in 24 hours and about Same Day Sales, Steph's 12 month coaching and sales training program.

Doors are currently open for enrollment, and you can check out all of the details at stephcrowder.com/sds.

The doors are open through Friday, June 14th and we won't be opening enrollment again for a while, so read the details here and get signed up!

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In this episode, you'll hear from three of Steph's current Same Day Sales clients -- Jill, Stephanie, and Ita. These are three real clients that joined Same Day Sales at the end of 2023. They've been in the program for about six months and they're sharing a little bit about what their experience has been like.

Same Day Sales is Steph's 12 month coaching and sales training program for people who want learn how to get a sale in 24 hours, anytime they want one.

It's currently open for enrollment, and you can check out all of the details at stephcrowder.com/sds.

The doors are open through Friday, June 14th and we won't be opening enrollment again for a while, so read the details here and get signed up!

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Steph is hosting the Selling Made Simple challenge all week long for her email subscribers and members of her Facebook group (the Courage & Clarity Community).

This episode is the day 4 deep dive live stream lesson all about how to instantly build trust to prime your buyers.

Each day this week, challengers are receiving daily topics in their email every day at 7 am ET with a take-action worksheet and a simple five-minute mission to complete.

Then, at 12 pm ET each day until June 7th, Steph goes live for a 30 minute training inside the community.

Want to join in? It's not too late! Head to stephcrowder.com/challenge to get signed up and you'll get an email that will get you caught up!

Stay tuned for more, because on Friday, June 7th, the challenge is ending with a brand new training called 3 Simple Steps to Get a Sale in 24 Hours (Anytime You Want One), even if you have a full-time job, kids, and a busy summer.

Tune in, and kickstart your summer with Selling Made Simple!

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Steph is hosting the Selling Made Simple challenge all week long for her email subscribers and members of her Facebook group (the Courage & Clarity Community).

This episode is the day 3 deep dive live stream lesson all about one easy strategy to draw buyers in.

Each day this week, challengers are receiving daily topics in their email every day at 7 am ET with a take-action worksheet and a simple five-minute mission to complete.

Then, at 12 pm ET each day until June 7th, Steph goes live for a 30 minute training inside the community.

Want to join in? It's not too late! Head to stephcrowder.com/challenge to get signed up and you'll get an email that will get you caught up!

Stay tuned for more, because on Friday, June 7th, the challenge is ending with a brand new training called 3 Simple Steps to Get a Sale in 24 Hours (Anytime You Want One), even if you have a full-time job, kids, and a busy summer.

Tune in, and kickstart your summer with Selling Made Simple!

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Steph is hosting the Selling Made Simple challenge all week long for her email subscribers and members of her Facebook group (the Courage & Clarity Community).

This episode is the day 2 deep dive live stream lesson all about how to write a compelling sales story.

Each day this week, challengers are receiving daily topics in their email every day at 7 am ET with a take-action worksheet and a simple five-minute mission to complete.

Then, at 12 pm ET each day until June 7th, Steph goes live for a 30 minute training inside the community.

Want to join in? It's not too late! Head to stephcrowder.com/challenge to get signed up and you'll get an email that will get you caught up!

Stay tuned for more, because on Friday, June 7th, the challenge is ending with a brand new training called 3 Simple Steps to Get a Sale in 24 Hours (Anytime You Want One), even if you have a full-time job, kids, and a busy summer.

Tune in, and kickstart your summer with Selling Made Simple!

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Steph is hosting the Selling Made Simple challenge all week long for her email subscribers and members of her Facebook group (the Courage & Clarity Community).

This episode is the day 1 deep dive live stream lesson all about who you're meant to serve.

Each day this week, challengers are receiving daily topics in their email every day at 7 am ET with a take-action worksheet and a simple five-minute mission to complete.

Then, at 12 pm ET each day until June 7th, Steph goes live for a 30 minute training inside the community.

Want to join in? It's not too late! Head to stephcrowder.com/challenge to get signed up and you'll get an email that will get you caught up!

Stay tuned for more, because on Friday, June 7th, the challenge is ending with a brand new training called 3 Simple Steps to Get a Sale in 24 Hours. Any time, even if you have a full-time job, kids, and a busy summer.

Tune in, and kickstart your summer with Selling Made Simple!

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Every successful business owner knows how to do this: scrappy selling.

And guess what? They're just not telling you about it. They know how to be active. They know how to go and create clients. They know that if money were to get tight, if an unexpected tax bill were to pop up, if their child has an emergency and they need to create more revenue in their business for personal, any reason they need to create more money, they know they can do that.

They know how to roll up their sleeves. And they know exactly what is required to create that result in their businesses.

And that's where the confidence piece comes in.

When you know that you can always go and get sales. You're confident. There's nothing to be afraid of.

Listen in to learn how to boost cash and confidence through scrappy selling, and be sure to sign up for my free 5 day challenge called Selling Made Simple, happening June 3-7, 2024! Head to stephcrowder.com/challenge to secure your spot!

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This week, Steph sat down with her biz bestie Claire Pells to explore the concept of objection handling while selling during a launch.

Specifically about strengthening the ability to overcome client objections to help people who are interested and asking questions about your offer.

Some things that Steph and Claire explore include:
- Is overcoming objections unethical?
- How does overcoming objections make you a better coach?
- Does not overcoming objections actually let your clients down?
- How to stop people pleasing your prospects

Be sure to get signed up for Steph's upcoming 5 Day Challenge called Selling Made Simple, happening live June 3rd-June 7th 2024: stephcrowder.com/challenge

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This week, Steph sat down with her biz bestie Claire Pells to explore the concept of objection handling while selling during a launch.

Specifically about strengthening the ability to overcome client objections to help people who are interested and asking questions about your offer.

Some things that Steph and Claire explore include:
- Is overcoming objections unethical?
- How does overcoming objections make you a better coach?
- Does not overcoming objections actually let your clients down?
- How to stop people pleasing your prospects

Be sure to get signed up for Steph's upcoming 5 Day Challenge called Selling Made Simple, happening live June 3rd-June 7th 2024: stephcrowder.com/challenge

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This week, Steph is announcing the comeback of her very popular and totally free 5 day challenge called Selling Made Simple.

Listen in as she gives an overview of the challenge, who it's for, how it works, and the thought process behind bringing this challenge back after running it last in 2019.

Selling Made Simple is happening June 3rd-7th and you can sign up for free at stephcrowder.com/challenge

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Today's episode addresses a question that comes up over and over again in Steph's programs: "What do I do if it's not working?"

Listen in as Steph talks through the mindset shift that helps her clients stop wondering if it's time to pivot and start filling up their programs.

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This week, Steph presents a hot take on the real reason you aren't where you want to be in life and business.

Listen in as she unpacks and proves why you're probably doing this one thing, how it's keeping you from getting the results you want, and what it takes to actually get there.

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This week, Steph opens up about some challenges she's been working on and coaching clients through surrounding the transition from selling and launching to the work of delivering for clients.

Listen in for the five things that have Steph feel less nervous and lean into the excitement of starting with new clients.

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In this episode, Steph is debriefing her most recent launch of the Messy Middle mastermind including the one change that resulted in her largest revenue launch to date.

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This week, Steph is bringing you an episode from the Courage and Clarity vault. We hope you enjoy a peek into the past, the version of this podcast and this business that built the Steph Crowder that you hear today.

In this episode, Steph talks through a reframing of the type of willpower that is "expected" on a Monday morning and specifically how to listen to yourself where you're at.

Sometimes that takes throwing out the plan and using the freedom available as a business owner to do what feels good, to rest when you need to, and to embrace the power of B- work.

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This week Steph talks about her number one mindset going into any launch: Talk to the Ten.

This has made the difference between successful launches and average launches.

Talk to the Ten is this concept that there are 10 more people out there who are reading, watching, listening, considering, and thinking about working with Steph.

There are 10 people out there who are ready, 10 people that just need one more push to say yes.

Listen in to learn how to talk to your ten and change your launch results for the better.

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This week, Steph is bringing you an episode from the Courage and Clarity vault. We hope you enjoy a peek into the past, the version of this podcast and this business that built the Steph Crowder that you hear today.

Today Steph is sharing 3 ways to handle negative feedback, and how to reframe it once you get it. Steph believes that anticipating the negative feedback and having a fear of that type of feedback is actually scarier than the feedback itself.

Once you can take a step back and interpret the negative feedback for what it is, it can be really constructive for your business. But the key is you have to know when to take action on feedback and you have to know when to leave it for what it is.

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Three steps come to mind when we think about what it takes to have a successful group program:

  1. Promote
  2. Fill
  3. Repeat.

The first thing you have to do to fill a group program is to get better at promoting in a way that is authentic, aligned, sustainable, consistent, and easy for you to do.

Once you get good at promotion, your next step is to fill your program. This is where the cornerstone, the foundation of ​The Messy Middle comes into play.

And once you get good at filling your program, you will also understand and document your repeatable sales process.

Listen in to learn more, and be sure to check out The Messy Middle here: stephcrowder.com/mastermind

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Steph was live with heraction-packed, free training "Superfan Group Programs: Sell Out Every Time with a Community that Clicks BUY" and wants to bring all of this juicy info to you!

Here's what she covers in this episode:

  • Exactly how you can create a superfan-fueled business with sold out offers, even without a huge audience
  • The roadmap you need to have a 5-6 figure launch in 5-6 weeks
  • An overview of Steph's 90 day planning process & how it can create instant clarity to improve your results
  • How you can get clear, feel confident and generate cash – leaving the overwhelm, exhaustion & confusion behind
  • How to break down the offer math you need to have a 6 figure year with group programs – and a **visual map of what to do in the next 12 months!

--

ENROLLMENT FOR THE MESSY MIDDLE MASTERMIND IS OPEN!**

Head to stephcrowder.com/mastermind to read about it & submit an application -- it takes 2 minutes!

You will have the opportunity to have a Next Steps Call with Steph to explore how exactly this might work for you.

This is Steph's 6 month in-the-trenches-WITH-you 6 month mentorship experience.

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This week, Steph sat down with one of her clients in the Messy Middle mastermind, Kinzie Elizabeth to chat about their experience and how they had doubled their investment within the first month of the program.

Listen in to learn how they took a chance on the Messy Middle, even though it was a stretch financially, showed up as their whole self, and learned how to co-create a group program with her super fans.

Get more details about the Messy Middle at stephcrowder.com/mastermind.

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This week, Steph sat down with one of her clients in the Messy Middle mastermind, Jamison Worley to chat about her experience scaling her booked out 1:1 practice with group programs

Steph and Jamison talk about how her busy practice led her to the Messy Middle to think about the future in terms of what a scaled offer could look like and how it led to her finding her creative entrepreneurial spark again.

Listen in to learn how Jamison started to scale her business in this mastermind, and be sure to get more details about the Messy Middle at stephcrowder.com/mastermind.

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This week, Steph sat down with one of her clients in the Messy Middle mastermind, Amanda Boleyn to chat about her experience pivoting from one successful business to building another.

Steph and Amanda talk through the choice to join the Messy Middle and recognize how important it is to have a container where you're getting feedback, accountability, and support along the journey of building a business.

Listen in to learn how valuable the support of this mastermind has been for Amanda, and be sure to get more details about the Messy Middle at stephcrowder.com/mastermind.

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In this episode, Steph talks about the 5 steps she’s developed to go from that up and down inconsistent feeling in your business to that smooth and steady, sustainable and repeatable sales process that you can relax into for many years to come.

If you want to learn more about how to do this for yourself, head to stephcrowder.com/workshop to save your seat to the free training Super Fan Group Programs. It’s happening March 13th, so click the link and save your seat!

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This week, Steph sat down with one of her clients in the Messy Middle mastermind, Kate Kayaian to chat about her experience and how she had a $50,000 launch using the material inside the programbefore it officially even started.

Listen in to learn how she did it, and be sure to get more details about the Messy Middle at stephcrowder.com/mastermind.

Everything we talk about in this episode in terms of Kate's experience is part of this mastermind.

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Tune in for this special episode as Steph chats with her dear friend, Claire Pelletreau, on The Get Paid Podcast.

Claire and Steph talk about their experiences with digital courses, group programs, and the merits of running group programs while you're figuring out your big digital course idea.

If this resonates with you, head to www.stephcrowder.com/workshop to sign up for the free training, Super Fan Group Programs happening on March 13th!

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You don't have to wait and nor should you wait until your business is at some kind of arbitrary level of success or until you have your stuff together enough in order to run a group program.

You can run a group program anytime and it's an amazing way to get proof of concept and learn about the people that you want to help.

There's so much interesting research that shows us just how much easier it is to get repeat business than it is to go out and create new customers. Of course, we love new customers, but if we can create that loyalty, that repeat business, that super fan effect, not only will you have better business results, but you're going to enjoy running your business that much more.

Listen in as Steph tackles her most asked questions about what it's like to run a group program to help decide if they're right for you!

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Group (1-to-few) programs are one of the most underutilized and underhyped in the online business world.

In this episode, Steph shares how group programs can help you bridge the gap from 1:1 and scaling to 1-to-many through the power of group programs.

Listen in as Steph gets real about her successes and lessons learned, showcasing how group programs have been a game-changer in creating a sustainable, profitable business for her.

Join Steph for her free live training, Super Fan Group Programs where you'll learn what it takes to sell out a group program with super fans and bridge the gap in your own business.

It's happening on March 13th at 11 am ET. Head to stephcrowder.com/workshop to sign up for this totally free training!

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In this special episode of the Courage and Clarity podcast, Steph celebrates the show's 7th anniversary by sharing 7 lessons from her nearly decade-long podcasting journey.

From bouncing back after losing all her episodes, to taking a year off, Steph's message is to help you realize success in podcasting is totally achievable, as long as you turn the mic on and hit record.

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If you resonate with the idea or have a deep knowing that it's time for you to expand your capacity and you're bumping into an upper limit right now, this episode is for you.

Steph talks about her experience with this in her business and shares 4 radical shifts that you can make to help you grow past your own plateaus in business and open yourself up to a new level of growth.

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This week, Steph talks about embracing and working with life's messiness, even when it feels uncomfortable.

In the mess, there's potential and opportunities for growth that unsuccessful people don't ever see.

This episode will help challenge your perspective on negative emotions and explore a different way to think about what it means to be "messy."

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This episode is about the paradox of successful people quitting, why it happens, and what to do if you ever face this in your business.

Steph shares a story of a client who brought this feeling with her to get coaching on as well as her own experience with the fear and shame that can surface to make someone with a successful business want to burn it all down.

And if you've ever found yourself feeling this way, Steph shares what to do instead of quitting.

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When it comes to setting goals, it's not just about the outcome, it's also about nailing down the actions that get you there.

We're talking about more than just saying, "I want that million-dollar business." It's diving into the behaviors, the habits, and the things you can actually do to make it happen.

This week, Steph explores how to combine your big dreams with the nitty-gritty actions that can truly move the needle toward what you want.

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In this episode, Steph shares her 2024 predictions through the lens of what's in, and what you should leave behind in business this year.

From making your prospects jump through hoops to work with you (out) to prioritizing quantity in your visibility plan (in) and a whole lot in between, Steph talks through what she sees needs to go in 2024 and how to replace it with what's working more for the coming year.

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SAME DAY SALES IS OPEN! Check out the Google doc that's generated over $30k: bit.ly/samedaysales

Before you can scale, you must first know how to sell. Too many people are chasing after the dream of a scaled business before they've ever even learned how to sell.

Once you've mastered the skill of selling, you'll be able to go out and get a customer, any time you want one.

The answer to your growth problems isn't another idea. It's not improving your website or reworking your messaging for the thousandth time.

The answer is learning how to sell as an entrepreneur.

That is what we're going to work on in Same Day Sales, the art of the single sale.

Doors to Same Day Sales close on December 15th -- I hope to see you there!

Enroll at bit.ly/samedaysales

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You've heard me talk about my annual Year on the Wall training and how it's helped nearly 1,200 students.

If you haven't heard about this yet, go back a few episodes because this is my most popular workshop and something I get so excited to put on each year where in just 4 steps you'll have a plan and know exactly what to work on every day in 2024 to move the needle forward in your business.

In this episode, I've invited some former students to share their experiences with Year on the Wall.

Kate, Amanda, Brian, and Kelsey have each transformed their businesses since going through this training.

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In today's episode, I'm covering the most valuable lessons I've learned when it comes to making progress on your plans.

Because once you've got the plan, that's when the work begins.

You know what you have to do. You even know how to do it.

But how do you actually get yourself to do the work?

Namely, how do you make meaningful progress without your plan snowballing into all the things you "should" be doing instead?

I've got four things in this episode that can help you really make progress, so listen in!

And to get your 2024 planned out with a game plan that has guided flexibility built in, head to www.yearonthewall.com and get your ticket to my Year on the Wall training!

It's happening live on December 4th at 11 am ET, and we'll be together for about 2 hours. If you can't be there live, catch the replay any time you wish.

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Today we're talking through four steps to reverse-engineer a 12-month plan to help you know exactly what you're doing in business for 2024.

Let me be clear though, planning your whole year in advance is not trying to control the next 12 months. We're going for progress and purpose.

Listen in and we'll talk about how to avoid plan red flags and the four steps to create a plan that will set you free.

This is just part of what we go deep on in my Year on the Wall training happening on December 4th at 11 am ET. Get your ticket to join us at www.yearonthewall.com and I can't wait to see you there!

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In this episode, we're exploring the second pillar of the Year on the Wall process, which is money. And specifically, mistakes you should avoid when it comes to money in 2024.

When we talk about money in my Year in the Wall training, there's generally a collective sigh of relief that you can do this. You canbuild your dream business and your dream life. It is possible.

But in order to get there, you've got to make a plan and know the mistakes that entrepreneurs make when it comes to money, and how to avoid those mistakes.

Listen in and make sure to grab your ticket to my Year on the Wall training at www.yearonthewall.com.

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Today's episode dives deep into the first pillar of the year on the wall process—goals and goal setting.

We're breaking down why the ways you may have set goals in the past fall short in delivering what we truly want in life and business.

It doesn't have to feel like an uphill battle or a constant setup for failure. We're ditching the old goal-setting routine and replacing it with something fresh, something I like to call "vision casting."

As we step into 2024, forget hoping to achieve your goals, and let's craft a rock-solid action plan you genuinely believe in.

The key? Creating a crystal clear vision for your year and letting that be your guide. And I'm going to walk you through it step by step in my Year on the Wall training happening December 4th at 11 am ET.

Head to www.yearonthewall.com to get your ticket, I cannot wait to see you there!

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Year on the Wall 2024 is right around the corner, and I can't contain my excitement. This event is my Super Bowl, the culmination of my business coaching year, and my yearly planning process. It's not just about pretty calendar pages; it's a transformative strategy that has drawn over 1,189 participants over the years.

If you're new to Year on the Wall, don't worry, this episode has everything you need to know. Year on the Wall serves as your essential map. I'm excited to teach you how to set meaningful goals, understand your financial numbers, and create a comprehensive plan for 2024.

It's going down on December 4th, 2023, at 11 am ET, and you can get in for just $47. If you can't make it live, a replay will be available.

Get your ticket at yearonthewall.com and let's make 2024 your best year yet!

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Ever wondered what my journey with entrepreneurship has been over the years?

I got to sit down with my friend Claire Pelletreau on her podcast, The Get Paid Podcast, and spill the story about my journey, what it was like to leave my business and take a job for a year, then come back, and what the numbers looked like through it all.

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When is the right time to hire someone for your business? It's probably a lot sooner than you think. Whether you're a seasoned entrepreneur or just starting out, these 8 tips to help you hire the right person will help as you begin stepping fully into your role as a CEO. Plus, I'm sharing a bit of the behind-the-scenes of hiring my new operations assistant and how it's made a huge impact in such a short time.

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As we approach the fall season and the holiday whirlwind, it's the perfect time to revisit our habits and routines. I've been pondering the question of why habits don't stick for several reasons, notably helping the clients in my six-month mastermind, The Messy Middle create habits they can stick to when it comes to getting the most out of the program and also because of habits that I've been weaving into my everyday life. The key lesson I've learned is the importance of separating habit formation from habit perfection. And when you do that? Watch the way your life starts to change. Listen in to learn more and start creating habits you can stick to.

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There's so much sizzle & buzz in starting things. That fresh slate feeling, the optimism that comes with a brand new project... the energy is addictive. But what about finishing? For many of us creatives & entrepreneurs, taking things over the finish line is quite a bit more challenging. Why is finishing so uncomfortable? What do we do when our brains try to convince us NOT to finish? And what does it look like to "finish strong" across multiple areas of business? Tune in to today's episode to hear all of this & more.

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What does it take to have a successful offer in 2023? What's working right now? Is online business dying?! (Hardly!) In this insightful episode, we delve into the world of high-impact entrepreneurship by dissecting the secrets behind a remarkable $126,000 mastermind launch. Steph takes you through the journey, offering a comprehensive analysis of the five key takeaways that drove this success. From strategic planning to effective marketing tactics, you'll discover the indispensable lessons that can transform your business ventures. Whether you're a seasoned entrepreneur or just starting out, this episode provides invaluable insights to help you unlock your own path to success. Join us as we unravel the strategies that can elevate your entrepreneurial endeavors to new heights.

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Today's mini-sode is a walk & talk journey of self-discovery. Let's talk about navigating life and business without relying on quick fixes like alcohol and how we can learn to embrace moments of feeling bad. I'm opening up about facing frustration, sickness, and grumpiness head-on without trying to immediately fix them. We must accept that feeling bad is part of the human experience, both in life and in business. It's a refreshing perspective I think, and I invite you to practice self-compassion and create space for your emotions -- the good & the bad.

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In this episode, my client Lesley McShane tells us about her Messy Middle journey so far. She dives into her success with growing her community every day, thanks to a newly developed Community Anchor.

The Messy Middle is OPEN for enrollment until Friday, September 1! Submit your quick application here. 

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In this episode, join us for an insightful conversation with a current Messy Middle client, Rebecca Blackburn. Discover the transformative power of coaching in business, the importance of clear and effective messaging, and the art of executing a successful product launch. Tune in to gain invaluable insights that will undoubtedly propel your entrepreneurial journey.

THE MESSY MIDDLE IS OPEN FOR ENROLLMENT! APPLY NOW

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Join me for this special encore of my latest training, Sold Out With Superfans: Build a Community That Can't Wait to Click "BUY"!

ENROLLMENT FOR THE MESSY MIDDLE IS OPEN, but not for long! Read more & apply here

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Today I'm chatting with my client, Ali Miller, a couples communication coach with a background in therapy. We dive into Ali's journey of creating an online coaching program for couples, exploring the challenges she faced in deciding between pre-recorded courses and live coaching. My guidance leads Ali to find clarity in starting with live coaching to refine her program before recording it. We discuss strategies like the "Let's Talk" email approach, an amazing tactic for creating conversation. The episode explores the power of group coaching and the benefits of being part of the "Messy Middle" mentorship program, providing listeners with valuable insights into business growth and community building.

Register for my free training August 23, Sold Out With Superfans!

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We're kicking off a mini-series called "What's Working Now" where I'm chatting with some of my current Messy Middle business coaching clients. In this episode, we're chatting with Melinda Nelson-Hurst, who's back on the show for the second time. She's an Egyptologist with a passion for teaching hieroglyphs. Melinda shares how she launched & SOLD OUT her program, Scribal Circle, without even needing a sales page. Plus, she shares how personal invitations and customized approaches have been key to her success.

Join my workshop next week, Sold Out With Superfans, to learn more about The Messy Middle! JOIN HERE

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Overwhelm? Confusion? Not enough clients? Learn the 3 Step System that creates a crystal clear plan, a repeatable sales cycle in your business, and best of all: the confidence you crave as a business owner with a predictable, sustainable business.

Join me for a deeper dive in my free training on August 23! Sold Out With Superfans: Build a Community That Can't Wait to Click BUY

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Discover six transformative lessons drawn from a sold-out offer in this episode. Learn the art of authentic communication, moving beyond sales-focused messages to capture your ideal clients' attention. Embrace the power of meaningful outreach, understanding that valuable tidbits truly resonate -- and the intrusion you perceive is only happening in YOUR own mind. Let go of engagement metrics, focusing on providing value, and understand the importance of offering enticing previews rather than overwhelming clients. Embrace the magic of unpredictability and persist until the final moment, as success often emerges from doubt.

Join the free live workshop on August 23 - Sold Out With Superfans 

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What if you are one simple tweak away from the results you want in your business? Learn how to supercharge your results by making simple but powerful tweaks to your visibility strategy.

FREE TRAINING on August 23! Sold Out With Superfans 

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FREE SALES TRAINING CLASS: August 23! Register here.

In this episode, you'll learn how to stop force-feeding your customers a plate of spinach & instead serve up your products like a delicious smoothie they can't resist. Plus, discover why showing up is the name of the game and how to get visible 10x more than you think. Finally, we talk about how overteaching can backfire and how to simplify your sales process to reel in those dream clients. Say goodbye to empty chairs and hello to a thriving business.

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In this episode, I'm recounting my $40K revenue success story by harnessing the power of superfans. By focusing on doing 3 things, Compel, Confirm, and Care, you can build a devoted community rather than focusing on an unnecessarily large audience. Get inspired to create a superfan-driven business without relying so heavily on traditional sales pages that might not even get you results.

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Host Steph Crowder opens up about her personal journey with alcohol, sharing why she decided to quit drinking completely, the changes she experienced, and what helped her along the way. Steph candidly explores the impact alcohol had on her life, discussing her fears and curiosities while facing the challenge of breaking free from societal norms. With vulnerability and inspiring insights, she offers her story as an example for those curious about living an alcohol-free life and delves into the transformative power of making such a choice. 

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Join Steph in this riveting episode as we delve into a transformative experience at a game-changing mastermind event in New York. Steph shares how clarity became the catalyst for a newfound sense of purpose, direction, and passion in her business. Discover the unparalleled value of clarity, the importance of embracing what worked, and the power of having a coach by your side. Get ready to be fired up and inspired as we explore the art of decisive action and the path to unwavering success. 

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Why does building a business feel so hard sometimes? And isn't that a sign I'm not on the right path? Shouldn't the right path feel EASY? Steph answers this question with her updated thoughts -- and they've changed over the years. You might be surprised by the answer. 

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Do you struggle to promote your service or product because you don't feel you can honestly promise results? Perhaps you feel that results vary too much -- you worry a client might buy from you, then get angry when they do not get the results you promised. 

Today's episode is about exactly how to solve this very problem so you can talk about the amazing possibilities within your program WITHOUT feeling like an over-promising liar. 

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When it comes time to SELL, do you find yourself shrinking back with a gut full of dread? The easiest switch to flip is what I call finding the lie. Tune in to learn how  to instantly switch to excitement + authenticity when you sell. 

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You know that thing that happens when you MISS? It could be a workout, an appointment you had with yourself to record a podcast, a launch you promised you'd get off the ground... you name it, there are moments when our best laid plans go awry. How you respond to those moments is where your story is truly written. Tune into this episode to learn about the power of "where you left off" thinking. 

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In today's episode, you'll hear from my long-time client Dianne Moore. In this episode Dianne shares how through our work together, she's released herself from the shackles of social media  -- and she's making more money because of it. Dianne's website: https://www.moorebetterfood.com/

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In today's episode, I'm sharing a snippet of my recent training, Sold Out With Superfans! My 6 month mastermind is currently OPEN for enrollment. We start Monday, April 17! Head to http://stephcrowder.com/mastermind to see all the details. 

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Today's episode is extra special because I'm sitting down with my client, Melinda Nelson-Hurst, who has been working with me for 5 years & counting.

Melinda shares her journey from zero customers, to working with 130+ people in her course (called Scribal School)  all over the world.

If you've wondered how a successful business can look even when the topic is unique (like teaching Ancient texts!), this episode will inspire you to pursue your wild ideas.

More about Melinda:

Voices of Ancient Egypt YouTube channel: http://youtube.com/voicesofancientegypt
Half-Hour Hieroglyphs - a free guide to getting started with hieroglyphs: voicesofancientegypt.com/guide

The Messy Middle Mastermind is OPEN! We start April 17. http://stephcrowder.com/mastermind

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We know starting a business is hard, but the less-talked-about middle stages of business building are actually the most treacherous. While 20% of businesses fail in their first year, 70% won't make it out of a decade.

In this episode, Steph tells you everything you need to know about setting yourself up for success in this stage. Whether you are weathering the messy middle of entrepreneurship today, or if you're not quite there yet, tune in to hear the common mistakes -- and what you need to do to thrive through this time!

The Messy Middle Mastermind is OPEN for enrollment. We kick off on April 17! Apply now while spots remain. http://stephcrowder.com/mastermind

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You've heard about indulging in dessert or a spa day, but what about indulging in negative emotions like confusion? You might be shocked to hear that thoughts such as "I need to get more clear before I get started!" are actually a form of procrastination and self-sabotage. In this episode I'm sharing a recent revelation I had about how we can stop indulging in confusion and simply commit to doing it confused.

Don't miss my upcoming live workshop, Sold Out With Superfans! Sign up for free at stephcrowder.com/workshop

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Wouldn't it be great if you could feel motivated about your goals ALL the time?

Yeah, same.

Here's the truth: we have inconsistent access to motivation. Same goes for "willpower". 

If you're trying to white-knuckle your way to your goals, I promise there is a better way -- and it's got nothing to do with whether you "feel like it" today. 

Tune in to hear what to do instead of "trying to get motivated". Spoiler: it is not sexy. But it is the highest form of self-love I personally have ever experienced. 

What do you think? I wanna know. DM me: @heystephcrowder on IG or email me steph@stephcrowder.com with your thoughts!

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When should you pivot? When should you just push through? And when is it time to scrap a plan and start over? Today I'm offering some questions & scenarios to help you 

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If you've ever said "I'm just not that good at sales and marketing", this episode is for you. I'm offering 3 big shifts to take the pressure off and actually attract customers to you without having to work so hard and feel so awkward. 

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This podcast is a piece of my writing, read aloud. Join my journey to becoming a published author! Get on my email list here (and receive my free 15 Minute Planner Method)

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Stop what you're doing, grab a piece of paper and learn how to bring instant clarity to your week in 5 minutes. This is my tried & true little process to prioritize my week, feel calm, curb the Sunday Scaries and get to WORK on what matters! 

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My most popular training is BACK! http://yearonthewall.com

In today's episode, I've called on a few friends to tell you their Year on the Wall stories.

I can't wait for you to hear from them!

Kate: http://www.katekayaian.com
Amanda: http://catchingcreative.ca
Brian: http://https://www.briangerald.com/
Kelsey: http://www.kelseystarks.com 

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My most popular training EVER, Year on the Wall, is coming up soon! Grab your spot at yearonthewall.com.

I've trained thousands of people to plan out their year ahead of time. There are 5 huge themes I see that really trip people up and keep them from living their biggest dreams. We're diving into them today!

  1. Skipping vision
  2. Not having a firm grasp of your "happy number" (the treadmill of Infinity money)
  3. Not making room for dreams
  4. No weekly habits / not knowing which weekly habits will move the needle / not having a process for measuring how it's going
  5. Thinking it has to be perfect or that you "fail" if the plan needs to change

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IT'S BACK! We're talking all about my popular planning system, Your Year on the Wall!

Tickets are live at yearonthewall.com

In today's episode I'm covering... 

What is YOTW?

  1. Its origin story
  2. What it's designed to do
  3. Why it's different than other planning systems you may have tried

A little about how it works at a high level (+ what's NEW)

  1. Vision
  2. Money
  3. Making room
  4. Practices that will help me get there (HABITS)

And answering your FAQs!

  1. Can this work for my personal life?
  2. Can this work if I don't have a business?
  3. Do I have to do a whole year?
  4. Can I customize it?

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Testing, testing... is this thing on?! 

After what accidentally became a two-year-long break, Steph Crowder is BACK on the mic ladies & gentlemen! 

Today we're talking about: 

  • The story of the past 2 years worth of silence and why I'm back now
  • Why did I take a job? And how you can make the right decision about your career
  • Why did I LEAVE my job and go back to business?
  • Reframing how we approach our careers ("employment" & "entrepreneurship" are not teams you pledge lifelong loyalty to)

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The Messy Middle is my new 6 month coaching & training program for entrepreneurs weathering the "messy middle" of business building. 

APPLY NOW ---> http://courageandclarity.com/apply 

In this episode, I'm sharing how I co-created the best program I've ever run with the help of 13 paying pilot students. 

Learn why you can't just create offers in a vacuum, and how to create programs that actually sell (& totally rock) by using your customers to take the guesswork out!

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Around this time of year, yearly planning is all the rage, and for a good reason: you need a crystal-clear business vision to be successful. And yet, 95% of entrepreneurs still tell me that they are just throwing things at the wall and see what sticks. It's time to forge a different path, and have the confidence to blast off into 2021. 

On today's episode of the Courage & Clarity Podcast we chat with Brian Murphy, who has used yearly planning to great success in his business. Listen as he shares the secrets to his consistency, profitability, and flexibility when the unforeseen and unexpected happens. 

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This episode is for you if you are thinking about or wanting to live a more intentional life. If you're thinking about how to make each day your best day, this episode with guest Shunta Grant is for you! Listen to her 3-step process to start having your best day right away. 

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If you are out there trying to create content (or if you know it's on the horizon for you), this episode is for you. We're talking all about how you can repurpose your content to be a 24/7 salesperson for your business. 

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In this episode, I answer a question I got recently about how to host great podcast interviews, where the conversation flows naturally and provides tons of tips and value to listeners. 

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Have you ever put something out for sale and did your due diligence and best effort to put together something that's compelling… But when you publish -- crickets? Or something uncontrollable happens (like tech issues) that makes you unable to execute the way you planned? The 6 steps in this episode will help you navigate the sticky situation no matter what is going wrong. 

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Are you a "Be"-er or a "Do"-er? Find out how you can make your business fun and purposeful, and how you can approach your business offers based on your mindset. 

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Are you showing up all the way? Are you still talking about your offers and products that you're promoting, even though you think you're being "annoying"? Are you making it easy for people to pay you? Are you making working on your business a habit? Listen and check in: how are you showing up in your business? 

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In this episode, find out the 5 tools you need to build your audience. If you are unsure about how you're going to reach enough people to make money in your business, let's make sure you have a plan (and the tools) you need to get there! 

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In this episode, hear about how Keela Fowler went from putting things out there and getting little to no engagement, to making key shifts in her mindset and offers -- which lead to her selling 7 spots in her recent paid program.

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In this episode, Steph talks to Kimberly Crossland, who pushed past her limiting beliefs about selling a high-ticket group coaching to fill her paid program. Learn about the game-changing shifts Kimberly made to reclaim her time and get paid. 

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In this episode, hear from Danbee Shin, a member of the Crickets to Customers community. Hear her talk about how she started doing customer conversations and the unexpected way her feelings towards "market research" changed. 

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If you have been struggling with content creation, listen up for how I came up with 100 ideas for videos to create for my new YouTube channel. Use this strategy to come up with blog posts, podcast episodes, or any other form of content you like to create. Join the #100Project! 

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If you've been in business for any amount of time, you will have had thoughts about pivoting, or changing directions because something is just. not. working. Here's what to consider when you are considering a pivot in your business. 

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Do you ever have the kind of day when you just can't get into a positive headspace, no matter how hard you try? If only you could just SNAP OUT OF IT and get back to work! I'm going to teach you one quick way you can bounce back from a bad day when you just feel kinda funky -- and it's probably not what you think. 

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Do you really need to create a five-year plan? Here's an alternative way to think about your mission, goals, and how to stay on track that is more useful especially in uncertain times.

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You've surely heard the advice to "prioritize" your task list, but how do you actually do that? Here are some tips on how to decide which tasks should be moved to the top of your list and tackled first.

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How is it that the end of the day can sneak up on us so fast, even when we're so motivated to get things done at the beginning? Stop the day (or week!) getting away from you with these productivity tips.

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There's no instruction manual for success or failure of our business (or life). So there's no one-size-fits all approach, but we can look at our mentors and others who have figured things out for some common ideas that we can use to improve our chances of being successful, too.

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Quitting procrastination is easier said than done. I'm sharing 3 easy ways you can stop procrastinating and actually get things DONE!

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You don't have to wait for things to go "back to normal" -- this is life, and you can continue growing your business right now, too, instead of biding your time. Here are 9 steps to go from surviving to thriving during the Coronavirus quarantine. 

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What does it take for content to go viral? Is there a recipe? What are the things you can control, and what are the things that you can't? In this episode we look at an Instagram case study, as well as popular Netflix shows, to answer these questions, and offer suggestions on the best things you can do to see progress with your content. 

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In this episode I teach you a repeatable 4-step framework that you can use every time you need a cash injection into your business. Learn how you can use the skills, audience, and connections you already have to create no-brainer offers that customers sell themselves into. 

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You were probably always told to "just keep trying, just keep pushing, you can do it, never give up." But who said things have to be so hard all the time? And what if we could achieve the same (or even better!) results by doing things the easy way? 

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We’re talking about the biggest assumptions that you’re likely making in the midst of uncertain times and unprecedented world events. Find out what the biggest assumptions are, and ask yourself the questions to encourage you to determine if they are just assumptions or if there’s any evidence for them. 

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In this episode, I'm tackling some common sales myths, and the mindset shifts I'd like you to make so that you can make selling, and getting customers and clients, easy, feel-good, and simple. Here's how you can focus on building conversation, community, and connection, along with old-fashioned business tactics, to get your next customer. 

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This is a special (and slightly different) kind of episode: I invite you to come with me behind the scenes of how I plan (and adjust) my week. I've recorded this episode over one week, and share it all: what I planned, what didn't go according to plan, and what got accomplished. Listen for my best tips on how to feel great about how you spend your work time, how to adjust when unexpected things come up, and how you can get started with planning as a guide and not a rigid schedule. 

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Is getting in front of more people one of your goals for this year, specifically by getting on more podcasts? In this week's podcast episode, you're going to learn what 4 things you absolutely must do in your pitch, along with some tips on what visibility and "adding value" actually look like. So if you've been having the heebie-jeebies about promoting yourself, you definitely need to pop this into your eardrums. 

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I am often asked how the heck am I doing it all, and making it look so easy? It definitely is NOT easy, but I have come up with some things I do consciously that are helping me find business success while also showing up in my family the way I want to. I am not perfect by any means, but in this episode I share the things I do to make it easier on myself. It all starts with being really clear on what matters to you, and why. 

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What makes for a "good student" when you are learning how to do things in your business? Many people purchase courses or programs with good intentions, but then become frustrated when it doesn't work for them. There are a few crucial learning mistakes that I see over and over, and if you can be aware of these, you can avoid making them -- which will set you up to get the most out of your future investments, whether that's taking a course, reading a book, or hiring a coach. 

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This week we are talking about launching your offers, and the questions you need to ask yourself before you do so. If you are out there thinking about trying to earn an independent living doing something that you care about, you're going to reach the point, if you haven't already, where the time comes to put a paid offer out there, to have something for sale. Here are the 6 questions I have asked myself during my recent launch, and 3 tips to share with you to help you on your next one. 

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This week on the Courage and Clarity Podcast we're talking with Janna Melissa, a functional nutritional therapy practitioner (FNTP). She is a graduate of the Crickets to Customers program, and was able to use the C2C framework to fill her group program and create a low-stress, successful business. 

Listen to her walk us through her journey from not having a clue about how she was going to sell her own products after doing affiliate marketing, how her mindset around outcomes and what is "good enough" has helped her success, and how she found the courage to keep putting herself out there even though she didn't feel "ready." 

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On this week's episode of the Courage & Clarity Podcast, we're joined by Christine McAlister, who tells us everything about a recent challenge that she's run. Christine offers high-end, one-on-one coaching services, so the road to purchase is usually longer for her customers. See how she used a free challenge to speed up that process and make her warm leads bubble up to the surface. 

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If you've listened to the show before, you know that I'm very interested in business building that feels fun and easy, and also making selling not feel crappy. My background is in sales, and I'm a firm believer that when you get it right, it doesn't have to feel tough, restricting, or like you're just talking snake oil. And Emylee's story tonight showcases this perfectly! 

In this episode we talk about how she got started, the feel-good strategies she uses to sell out every time, and how her mindset of keeping business simplified and fun is spilling over into her other business endeavors. 

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How can you take several months off from your business and still pay yourself as if you've been working the whole time? This is my first episode back after a four month maternity leave following the birth of my second baby, and I'm talking all about how I prepared for this huge, monumental moment in my life. I've got some tips to help you get your head around preparing for something like this -- whether it is for maternity or paternity leave, sabbatical, travel, or even if you want to take the summer off from your business. 

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I'm sure you've heard of the concept of Ideal Customer Avatars before. But there is a huge problem with the way that this concept is often taught to entrepreneurs. I want to offer an extremely simple and clarifying alternative -- so that you can actually get what the Ideal Customer Avatar is trying to get you: clarity about whom you serve. 

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It's all about freedom for you -- freedom to run your life on your terms, and do whatever it is that you want to do. Whether you want to be a more present parent, choose exactly when and where you're working, do some traveling, or you don't want anybody to tell you how much money you're allowed to make. I have been thinking lately that this is really my purpose: to empower you to make the choices that would give you more freedom in your life, whatever it looks like to you. And in this episode on the podcast, I want to share some ideas around the freedom to take things slowly and at your own pace, instead of pushing to get more and more done. 

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How can you know when an investment is right for you? Should you hire this coach, or take that course? How do figure out if it's the right time, or the right price? In this episode, you're going to learn exactly how to make business purchasing decisions with confidence. So the next time you see a program, course, or package from a coach or service provider (or even a job opportunity!) you'll know whether it's right for you now or not. We're asking the big questions here: How much should you spend? How do you know when it's time to spend it? Do you have to spend money to make money? How do you recognize the right opportunity? How will you measure the outcome of your investment? And much more! We will examine 5 pieces of the puzzle: The kinds of different investments you can make, the investment traps you should avoid, how to decide if it is the right time, person, or opportunity to invest, and how to determine your personal ROI. 

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Our final Summer Series episode is here with an all-time fan favorite! This interview with Catherine Rains isn't just about inspiration to love your life. We all love a dose of inspiration, but this episode is full of real, actionable steps you can take to train your "lizard brain" and see incredible improvements in your energy, mood and life... today. 

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Obstacles are an undeniable experience when you build a business that you care about. They'll block your clarity and even make you question whether you're cut out for entrepreneurship. Fear not - for today's Summer Series pick we're revisiting a classic C&C episode with the 8 most common clarity blockers I hear and my advice on how to move past them.From money fears to overwhelm, there's a familiar challenge here for everyone. It's important to acknowledge which of these blockers is coming up for you (and actually do something about it). Building a business is a long game, and you're guaranteed to run into one or more of these obstacles. Don't panic and don't quit. When you practice self-awareness and acknowledge where you're stuck, you'll be able to move forward and gain momentum again! 

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I’m on a mission to make sales simple, aligned and easy. This episode was in response to the common struggles I hear in my community:“I hate selling + avoid it at all costs”“I got burnt last time + am afraid to try again”“I’m worried I haven’t nailed the perfect pitch”“I freeze up when it’s time to ‘make the pitch’”Can you relate? If sales make you feel this way, it’s no wonder they’re such an unpopular part of building a business!There’s got to be a better way.If you’re ready to actually enjoy selling and move past your fear of sales, there’s just one thing I need you to let go of.It’s killing your sales and holding you back.Can you guess what it is?Attachment kills your sales.Sales based on desperation keep you stuck in a fear based mindset. The key to selling in a connected and easeful way is to have faith that whether you get the sale or not, you’re going to be okay. Let go of that need for your launch or offer to work no matter what. Leave room for experimentation and play. Picture yourself with a lab coat on! You’re simply gathering data and making adjustments as needed.To support you further on your selling journey, I’ve got 15 powerful selling statements you can turn to when you need them. Join me for this classic episode and recommit to the 15 Supportive Affirmations to use when you’re stuck in the fear of selling

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For this episode of the Summer Series, I’m revisiting one of my personal favorites!If you follow the online marketing world, you definitely know about Amy Porterfield. She’s a successful podcast host, course creator and master of profitable webinars. My favorite part of interviewing one of my biz heroes? She’s just as warm, authentic and amazing in person as her “online persona”!In our conversation, you’ll hear three key topics:Amy's backstory and path to the million dollar business owner she is todayWhy she recommends doubling down on one idea Exactly how to host profitable webinars for your own business

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Tired of spinning in circles, trying ALL the things and not making traction? This Summer Series reboot is all about attracting your ideal audience, without overwhelm (and actually having fun while you do it!) Megan Hale and I give our best practical tips and mindset advice in this class Bizdom episode.Whether you're after your first 100 subscribers or your next 100 subscribers, this conversation is a must listen. Megan and I breakdown:how to set better goals (instead of just chasing vanity metrics)the problem with spreading yourself too thin and trying too many tactics and platforms at oncehow to choose the right space for you to show up authentically inour version of feel good marketing that will get you in your flowPlus, I share 4 incredibly helpful questions to ask yourself when you feel like you've tried everything and none of it's working! 

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Check out my new & improved 15 Minute Planner Method Workbook! [courageandclarity.com/plan]This guide has been downloaded over 10,000 times and it's back and better than ever. Today's episode is a refresh on the system that will help you plan your week in 15 minutes and actually get stuff done.I'll show you:The importance of dividing your tasks into rocks/pebbles/sandWhy the most important work in your biz often falls to the bottom of your to-do listHow to plan flexibly - so you can adjust when life challenges pop upThis episode and guide were a true turning point in Courage & Clarity's history. I'm super excited to revisit it as part of the Summer Series!

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On today's Summer Series episode we revisit everything you need to know about Business Staycations. My version of a corporate retreat – that anyone can host for themselves!This practice will help lift you out of worker bee mode and straight into strategic CEO mode – so you can stop spinning your tires and start making meaningful progress on your business.Often, we work intensely IN our businesses, that we neglect to work ON our businesses. If you follow the framework I explain in this episode and also include some “you time” in your staycation – you’ll leave with a strategic business plan and a refreshed sense of spirit. 

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Join me for a deep dive into Courage & Clarity's most downloaded episode, featuring Dana Shultz from Minimalist Baker! She shares her both her best tips for creating a rock solid brand and also the story of her early days. When you hear the mistakes she made along the way (and know how far she's come) you can't help but feel invigorated in your current work. Don't forget, we all start somewhere.Dana has built a food blog empire around her crystal clear brand - she's truly one of the best. You'll leave this conversation feeling inspired to create consistently and hone in on a concise mission statement that your whole business will circle around. If you've ever been asked "so, what do you do in your business?" and find yourself tripping over your words - you won't want to miss taking notes on this episode again. 

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Episode 4 of the Summer Series takes us back to June 2017 and my interview with Rachel and Kristin of Clarity on Fire. If you ever look around at work and wonder why everyone looks happy but you, or if you’ve felt pressure to turn your passion into a profitable business - you need to hear what these ladies have to say.Rachel and Kristin created a Passion Profile Quiz that has been taken over 300,000 times! This is clearly a topic that a lot of us feel confusion around.We know we want to be happy, we know we need to work, we’ve been told we should have a passion. So how do we get ourselves out of this confusion and move forward with clarity?In this episode you’ll hear the 3 steps to find your passion - and how to use this information to create a life and career you love. 

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It’s time for episode 3 of the Summer Series! We’re back this week diving into an action packed tactical episode to help you take your biggest dreams and make them a reality.Remember, we don’t control all of the hows in our businesses. We only control:1- keeping our eyes firmly planted on where we want to go,what the end destination looks and feels like + the unshakable belief you can get there2- taking our next best stepThis episode highlights 5 tips I have to take your next best step towards getting real, paying customers. It involves some elbow grease and proven sales strategies - but not the ones you might think. When you’re first getting started, I don’t recommend advertising, funnels or even a sales page. These are universal practices that anyone can do, despite your financial situation or circumstances.If you’re struggling to get your first customers, these steps may surprise you in their simplicity. While they aren’t easy, they are the most direct and actionable path for you to get your clients rolling in.These aren’t tricks or hacks to avoid the inevitable hard work needed to succeed. They are ctions you can take starting today to get one step (and one client) closer to your dream becoming a reality.

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The second episode of the Summer Series is here! This episode is a must listen because many entrepreneurs place limitations and timelines on their dreams. While this may seem practical on a surface level, this way of thinking can sabotage your efforts. This episode is NOT about being financially reckless or blindly taking the so called "leap" you often read about online. This episode is a calling to you. To commit 100% to the inevitable success you'll see in your dreams, no matter how long, uncomfortable or non linear the path to get there is.To help you bust through your limiting beliefs, you'll hear 7 tips to ensure your belief is unshakable + a fun and inspiring trick you can try today that I've personally used to see growth and success in my business. 

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For the next twelve weeks, we’re going deep into the archives to revisit 12 must listen episodes of the podcast. I hope you’ll find a new nugget inspiration out of each episode. Especially if your own business has changed since these episodes originally aired.I believe this podcast balances the head and the heart of entrepreneurship. So, in true C&C style the Summer Series celebrates our best “head” (actionable, tactical advice to help you build the biz of your dreams) and “heart” episodes (think - mindset, courage, values driven inspiration).To start the series off, we’re going back almost 100 episodes, to my first interview with my current coach, Jessica Eley. In this episode she talks about two different kinds of money you can make as an entrepreneur - and why it’s important you know the difference between them. Quick and dirty vs fun and passion driven moneyAs an entrepreneur, you’ve got big dreams, and a “calling” to do something special in the world. This is what fun and passion driven work is all about. But - before you place all your bets on your big lofty goals - Jessica explains why getting your feet wet (and keeping money rolling in) through quick and dirty work is essential. She also shares her personal experience of replacing her corporate income in two (!) weeks using this method as a copywriter.The key takeaways about the quick and dirty money approach:It’s not meant to be forever. In fact, it’s not sustainable and it’s not supposed to be.You can take a skill set you honed at a previous job and leverage it into your first entrepreneurial hustle.You don’t need a website! You can get on the phone, hop on a Skype call, make some real life connections - and be in business right away.Pay attention to what you like and don’t like while you help others. It will create clarity in your bigger grander vision.You’ll need to think on your feet, be nimble and get clear on how you like to work - all important parts of working for yourself.This episode and the wisdom Jessica drops is required listening for the C&C Community.

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This year is all about going deeper for me. After a whirlwind 2018 full of new ideas and experiements, I've got to be honest with you, I'm excited to slow things down.What does slowing things down look like for me? It's time I created some space in my business to look at the big picture and leverage the body of work I've been hard at work creating for the past 2.5 years.Yes friends, I'm taking a stragetic pause on publishing new podcast episodes.Tune into this episode to hear:My main motivations for pausing on creating new weekly contentHow I'm revamping and breathing fresh life into my existing catelogue of podcastsPlus!Could this idea work for you? I share my best advice on how to know if it's time to hit pause - or push through and keep creating.

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Bring new energy to your business without starting something new! Today's episode shows how to go deeper on your existing projects instead of jumping to the next better thing (like I have a BIG tendency to do!)Today I'm sharing my personal experience of trying ALL the business things in 2018. Now this year I'm slowing down, getting deliberate and focusing on refreshing my existing projects in 2019. If you feel like your business is a treadmill of neverending new project ideas OR it feels stale and needs a refresh - this episode is for you! 

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If you’ve ever wondered if you “have what it takes” to be an entrepreneur - this episode is required listening.Today’s guest, my friend and student Esmé Wang, is an author whose latest book Collected Schizophrenias debuted at #3 on the New York Times best sellers list. She’s also been featured in People magazine and the Today Show.Her website Esméwang.com is an essential resource for ambitious people living with limitations such as chronic illness, mental health and caretaking responsibilities. She’s proof that with quality work and perseverance, you can achieve great things in your life. I’m thrilled for you to hear her inspiring story. Esmé’s story begins working in a tech startup in San Francisco. While also writing her first book she endured extremely hard times including health issues that went undiagnosed. After writing a book she believed fully in, she faced 41 rejections from publishers. Imagine her devastation - the book took five years to write. Her high hopes were dashed.With her health deteriorating requested more and more remote work at her startup. She slowly became curious about entrepreneurship, listening to podcasts like The Fizzle Show.In 2013/2014 - her health plummeted and she had to leave her job. Without the security of that job, she started a small online copywriting and branding biz.She never gave up on her love of writing and now, five years later she is celebrating great successes in her career.There is SO much to take away from Esmé’s incredible story. In her Clarity episode you'll hear:What an “Unexpected Shape” is (and why it will forever change your view on challenges) How to reframe your limitations into boundaries How to be creative and change your tools depending on your situation (friends, she wrote her bestselling book on an Iphone & Ipad Mini)The value of persistence and taking matters into your own handsWhy giving yourself space and following your rhythms with work is essentialWhat “Phase Fog” is + why keeping records is so important

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Claire Pelletreau, host of the Get Paid Podcast, returns to C&C to chat all things money and business. We get into lots of juicy topics on this episode - when is the right time to outsource your work, pricing strategies and you'll even here her early money mindset story and how it's evolved over the years.

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You know you have an important message to share. Your people need to hear from you. What can you do when you’re stuck and lose your voice? When you just need to hit send or publish and… you freeze up.You may have gone through seasons where it was easy to put yourself out there consistently, or maybe you’re just getting started and are frozen with fear.Today’s bizdom episode is a vulnerable and honest conversation between Steph and Megan Hale that listeners will instantly relate to.Today’s conversation weaves between Steph and Megan’s shared experiences creating content. Megan opens up about the 15 month break she’s taken from podcasting and what fears are coming up for her now that she’s getting ready to launch a new season.In this episode you’ll hear:The risk of putting too much pressure on ourselvesWhy you don’t have to be an expert to show up and be heardHow to show up courageously for your audience, even if you’re just a few steps ahead of themWhy doing it messy is essentialIf you’re facing resistance and fear when you try to get your voice out there, know that you’re not alone. This conversation will be the motivation you need to show up bravely and put your work out there!

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Have you ever invested in a course or program with high hopes only to have it fall flat? Maybe it over promised and under delivered. Or you lose interest and put it on the shelf for “someday” (aka never).Now imagine the opposite scenario: you buy a course and generate 28 times the initial investment!Today’s guest, Crickets to Customers student alumni Lee Chaix McDonough, tells us exactly how she did just that.Lee is a coach for spiritual minded business owners, and author of the book ACT On Your Business. After spending 15 years in the fields of social work and public health, Lee pivoted and pursued a coaching career. Lee walks us through her first year of business, and reveals the mistakes she made along the way. She realized her business decisions were rooted in fear - and as a result she had created a corporate looking and sounding business that wasn’t in alignment with the real her or who she was meant to serve.She was looking outside of herself for answers, instead of owning her natural strengths and infusing in her biz. With this in mind, she realigned her coaching practice to serve her ideal clients.While Lee had built a thriving 1:1 coaching business, she saw a need to add another service to her offerings. In August 2018, after being one of my earliest podcast listeners and C&C Community members, she took the plunge and joined C2C.Lee’s results will blow you away! Listen in and hear:What her initial hesitations were to joining Crickets to Customers and why she overcame themHow important her community anchor was to rally her people and grow her audienceThe steps she took to open her first FB group and what’s she’s learned + how it’s grown to 700+ membersWhat took place for her to generate over $17000 in the 7 months since she first joined C2C!

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I love when I get to interview my students are share their inspiring success stories! Today I’m chatting with Meghan Chomut, Certified Financial Planner, super-mom of four (!) and Crickets to Customers alumni.Megan’s story is sure to uplift you. She will show you just what’s possible when you listen to what your customers really want and take steady steps towards launching a group program.In 2017, Meghan unexpectedly found herself applying for new jobs in her career field of financial planning. Even with her ten years of experience, she quickly realized that if she was going to work for another company, she had to start at the bottom and work her way up.This was just the push she needed to start her own business and begin her journey of online entrepreneurship. Living in a city in Northern Canada, face to face networking opportunies were slim. But Meghan took it upon herself to reach out to others in her field online and get to know them. She even joined a Mastermind, and leveraged the power of having a community rallying around you.In Meghan’s Clarity Story You’ll Hear:Why she wanted to transition from 1:1 work to group programsHow she used Crickets to Customers to design an effective community anchorWhat her expectations were of taking the courseExactly how she sold out her first group program within months of finishing C2CMeghan’s story is proof that when you commit expanding beyond your comfort zone, and take action on your dreams - you can achieve success.

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Today’s episode is all about sales that feel good, aligned, even FUN. We’re leaving the sleazy, forced and uncomfortable selling behind.I’ve got sales on the brain because I’ve put together a brand new 5 day challenge - Selling Made Simple. This challenge is not a huge time investment - and by the end of it you’ll have real clarity on what you’re selling and who you’re selling to!Who is this challenge for? Business owners who:Are just getting started and need directionAlready have their biz but are ready for selling to feel easierAre decent at sales but want to get even better at it!This episode is broken into four parts:Why Selling Feels Hard - and the critical error I see biz owners make over and overThe Better Way To Sell - how to become empowered in your selling and take the pressure of convincing people to buy away for goodStorytelling As A Way Of Selling - I’ll explain the one missing puzzle piece to have this advice give you more results than ever before#1 Thing You Need to Get Crystal Clear On To Sell With Ease - learn what it is and why it’s the core of my Selling Made Simple Challenge My (Possible) Controversial Opinion On Ideal Customer Avatars - do you really need one to success in your business?

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Have you bought a course with the best of intentions but never get around to taking action on it? Maybe you've got a collection of online marketing books collecting dust on your bookshelf. Yep, we've all been there.If you're scared you'll waste of money and are nervous to keep investing in yourself, this episode is for you. Sarah Peck, the woman behind Startup Pregnant, is here to give her best tips and tricks so you can get the most out of your continued education. You'll leave this episode with a complete reframe of how you look at the books and courses you purchase in the future. 

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Do you dream of leaving your ho-hum job to build the freedom business of your dreams? (That's most of us, right?) Today's guest, Christine McAlister has helped her clients do just that. Christine is a business coach (lifewithpassion.com) who helps high-achieving, motivated women leave their 9-5 jobs and achieve their big business dreams. In fact, she’s helped over 70% of them successfully move on from their corporate jobs and into running their own successful businesses. (Sounds pretty great, right?)How does she do it? By helping them believe that they can actually do it. Because until you reach that point - fear’s going to hold you back and keep you safe and complacent. If you feel stuck in a “good enough” job but you can’t quite figure out why, this episode and Christine’s wisdom is for you!In the Courage part of Christine’s story you’ll hear:How she found herself with piles of student loan debt and no desire to return to the career path she was previously in.The tragedy in her life that helped her see that the traditional rules she was playing by just didn’t make sense anymore. After this incident, she knew nothing could hurt her worse than she had already been hurt.What happened after she asked herself “how do I really want to spend my days” - and how her successful business came to beIn the Courage part of Christine’s story you’ll hear:How she found herself with piles of student loan debt and no desire to return to the career path she was previously in.The tragedy in her life that helped her see that the traditional rules she was playing by just didn’t make sense anymore. After this incident, she knew nothing could hurt her worse than she had already been hurt.What happened after she asked herself “how do I really want to spend my days” - and how her successful business came to beThis Clarity section is jam-packed!Christine skips the fluff and gives tons of actionable advice for you. She outlines the exact seven steps she takes her clients through to go from suffering through a ho-hum day job to building a businesses they adore. Ones that aren’t only financially stable, but in alignment with the ideal life her clients want to create!I won’t list them all seven steps here (you’ve got to tune in for all the details!) But I’ll let you know that it all begins with a decision that yes, you’re worth it and you can make your dream business a reality.Christine skips the fluff and gives tons of actionable advice for you. She outlines the exact seven steps she takes her clients through to go from suffering through a ho-hum day job to building a businesses they adore. Ones that aren’t only financially stable, but in alignment with the ideal life her clients want to create!I won’t list them all seven steps here (you’ve got to tune in for all the details!) But I’ll let you know that it all begins with a decision that yes, you’re worth it and you can make your dream business a reality.

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The final episode of my Fix a Flop Series is here!Listen in to find out:My final sign up results of my 90 Day Planner Intensive (and remember - I was starting at zero after a jam packed webinar on day one of my launch week!)What allowed me to make the critical changes needed to affect the final outcomeWhy accepting your worst scenario is non-negotiable when you’re up against a possible flopMy answer to a question that's come up a lot since this series began - “Steph - I put something out there and heard crickets. When should I just scrap my idea and move on?”Plus the biggest lesson I'll take with me out of this whole process... and how it will shape how I work in the future.

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Welcome back to episode two of three in my Fix a Flop Series!Be sure to go back and listen to CC127 for the background story of how this series came to be - it’s required listening for this episode to make sense.So, what do you do when you realize your expectations for a launch aren’t exactly on track?Today I’m sharing everything I did to course correct between my first webinar on a Monday (with zero signups) to my Thursday and Friday webinars. If you’re headed for a flop, it’s important to acknowledge and allow the disappointment you feel - because it’s going to hurt. The key is to not wallow for too long. Instead, give yourself space to be bummed before you pick yourself up, dust yourself off and do something about it. In this episode you’ll hear the exact steps I took to fix my launch:1. Diagnose where the problem is and break it down. Where are you missing the mark?Get outside of your own head and gather feedback. I’ll tell you the three groups of people I relied on and who you should leverage when needed. Compare feedback and find common threads.Tweak and rework wherever needed, and bring it back to people that gave feedback.Get your updated work out in front of as many people as possible and watch closely if it produces different results. Continue this process until you figure it out.Next week tune in and we’ll get into the post mortem where I'll show you how I unpack and analyze the results. Plus we'll talk about how to decide if you should rework or scrap your idea completely!

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Today I want to normalize when you’re on the verge of what feels like a business catastrophe. I’m spilling the backstory of my latest launch – and how it had flop written all over it. Often stories shared on podcasts are inspiring successes and include the “best of” side of entrepreneurship. It makes sense, it’s way more fun to talk about the highlights rather than the tough moments.Real talk: it’s only a matter of time before something you offer doesn’t match your expectations. I’ve recently launched my new course The 90 Day Planner Intensive. After an incredibly engaged and exciting webinar (the first of three) and I opened my email program to see… zero sales. Uh oh, something was wrong and there was no time to panic, I needed to take action and fix it.In true C&C fashion, I’m taking you behind the scenes with me to learn how to:- Separate your business’ successes and challenges from your self-worth- Recognize when your launch is headed towards a flop, what to assess and start to fix it- Rally the support you have around you to problem solve and make the necessary changesThe good news?After easefully filling my group coaching programs, my signature course Crickets to Customers as well as having a full roster of 1:1 clients over the past year, I can honestly say I’ve learned more and gained more confidence by fixing my almost flop!Stay tuned for the next two parts of this series – next week I’ll share everything I did to fix my almost flop. Then after that I’ll go through a full post mortem of this whole process.

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My big challenge to you: here's what to do in the next 90 days to get different results. If you're ready to work with me, I can't wait to see you in the program! http://90dayplannermethod.com 

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I'm excited to introduce you to two of my students, Amanda McKinney and Jessica Kinsey. They've taken accountability partnership to a whole new level! While they're busy running their own businesses, they share an office space and even get coached by me together.On this episode you'll hear why an accountability partner is more than just a cheerleader - it's a business asset!Listen and learn how:To find the right accountability partner and become a great one yourselfGiving and receiving honest feedback is essential to grow your businessHaving someone keep an eye on you will ensure you actually get your work doneKnowing your next best step is all it takes to keep forward momentum in your businessYou'll love hearing their unique experiences and I bet you'll be inspired you to go out and find your perfect accountability partner if you haven't already!

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Megan Hale is back on the mic with Steph in the first Business Wisdom episode of 2019! Together they share their perspectives on how to stay on track through the unavoidable challenges you'll face as you grow your business.Steph asked The Courage and Clarity community "where are you struggling when it comes to accountability and your big goals?" and boy did you deliver some great questions!On this episode you'll hear:What accountability means to MeganWhat Steph and Megan's accountability partnership looks like and their best tips to be a good partner yourselfMacro vs micro goals - how do you take a big ol' dream and break it down into what needs to happen on a daily or weekly basis?How they handle themselves when their best laid plans get steamrolled by the realities of lifeThis episode if full of Steph and Megan magic! You'll feel not only inspired, but also ready to show up and be accountable in your business. 

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Welcome to Accountability Month!It’s a timely topic for this time of the year – as the fresh energy and shininess of the New Year fades into the reality that is... life.Today I’m sharing 5 great tips to help you set the right kind of goals, and hit them even when everyday life throws its normal curve balls at you.Because no matter how well you plan, you can’t be ready for every distraction. So let’s normalize this reality (instead of feeling shame or that we’re not good enough)In this episode you'll learn: 1) What is accountability? 2) Chunking down bigger goals3) How to Measure Progress4) Good Better Best healthier goals5) Sharing with someone Laying out your business plans is only a small part of the big picture. Follow the five tips in this episode so you can pull those plans into reality!

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Start 2019 with a clean slate and a clear desk! My guest this week is Jen Rao, and she's here to help you turn your home office space into an uncluttered area of inspiration. One where you can build your business with confidence and without the stress of never being able to find anything!In this episode you’ll get clarity on how to clear your desk and keep it that way: Intentions: we discuss how to set a strong emotion based intention, which is the key to creating sustainable results. And for my woo-woo naysayers out there, hang with us through this mindset work. Jen and I get deep into how this practice can create concrete results for you! * Projects: learn how to break down your office space into smaller, more manageable projects to beat overwhelm and see results quickly. * Habits: once you’ve put in the effort of clearing your office space, learn how habits are the secret to keeping your space just how you want it! As we hit the new year running, let’s forget about trying to become something we’re not, or striving for picture perfect ideals that may always be out of reach. This episode will inspire you to create your best space, while working with and appreciating what you’ve already got. 

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Join me as I take a look back at 2018 and answer my community's most common questions!In this episode you'll hear:My take on money mindset and how to master it even if you’re tired of hearing about it!Why I prioritize rhythm over routine in my morningsMy best advice for when it’s time to pivot or not in your businessHow grief has affected my life and business There's something for everyone in this juicy episode, I think you're going to love it! 

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Today I’m breaking down all of the fears associated with selling - and giving my absolute best tips and tricks to sell with ease.  This episode is broken down into 5 parts:Why it’s so important to be thinking of selling as easyThe number one thing that will kill your sales and how to fix itA real-life example of how effortless selling can beSix shifts from sucky selling to easy selling so you can go from feeling crappy to in flow15 Supportive Affirmations to use when you’re stuck in the fear of sellingLove this episode and want to check out a live broadcast of an upcoming C&C podcast? Join the free community so you can join in on the fun. After I’m done recording, I open the floor to questions exclusive to the members who’re joining me live. Click here to request access! (bit.ly/courageclarity)

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Today on the show Shunta Grant shares a hefty dose of inspiration to follow your flow and create a life you truly love. She's a master at creating and nurturing loyal customers and her business decisions come from the heart. Shunta is the owner of Because of Zoe, a hair bow company she started on accident before she left her job as a lawyer Hear how she leverages connection and community within her fan base and creates what she calls her Loyal League. In her Clarity episode we dig into her action packed advice to get to the other side of busy, which she's turned into her second successful business! Why you should start with you life priorities before you business prioritiesHow to create harmony inyour business and life Why simplifying and streamlining youroffering and processes is essential to your successThe differenence between setting goals and defining them

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What kind of success are you chasing in your business right now?  To finally make x amount of income, or hit a certain number of subscribers on your email list?  Maybe it’s to sell out your course or coaching program.The hope is: hit your external goals and everything will be great.  Your worries will go away. Stress will disappear!If this sounds about right, it’s time for a reality check.Steph and Megan are back on Courage and Clarity, spilling all of their truths.  They take an honest look back on the highs and lows they’ve experienced in 2018. While this year has brought on multitudes of outward success for them both, you’ll hear how that didn’t magically make their struggles go away.It’s important as entrepreneurs that you hear the other side of the story.In Megan’s Courage Story You’ll Hear:Why 2018 was one of the most vulnerable and difficult years of her lifeHow she lead her largest group of women yet in Wild and Holy, with her husband deployed and two children under two at homeThat despite her business hitting financial goals, she struggled personally How she found her way back into the flowIn Steph’s Courage Story You’ll Hear How She:Experienced huge success in only ten short months which brought up a fear of rising stakesHit all of her “best” revenue goals, but fear still crept inBattles with the story line that you have to work really hard and really long to see success  Worries that all of a sudden her “beginner’s luck” is going to run outBoth Megan and Steph share what inner work they focus on to meet these struggles and challenges and how you can too. Plus learn why good, better, best goals are essential in your business and how you can join Megan’s free training to master them. 

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If you’re like me and most entrepreneurs, you dream of success and living a happy life on your own terms.  But how do you achieve this if every step of your journey you have to battle your own old programming? You started your business because you wanted to feel good, right?Maybe success will fix everything.  After my business took off this year,  I know this isn’t the case.So today Jessica Eley is back on the show! She’s a mindset coach for high achievers (did I mention she’s also my coach?) with an abundance of wisdom that I know you’re going to love. You’ll  hear about my specific challenges when it comes to mindset and how I’m working through them (no secrets here!)Today we’re diving into Jessica’s four quadrants theory to find out what fear is holding us back from the life and biz we want.Once you know where you land, this episode explains how to address your triggered reactions in a mindful and productive way.Plus we discuss why all entrepreneurs need to master the skills of detachment and ownership in order to not only succeed, but to enjoy their success!You can head over to Jessica’s site and take her quiz here. 

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Cailen Ascher is a business and lifestyle coach whose name and work have become synonymous with the 3 Day Work Week. Imagine growing your business, making more money while working less hours. Sound impossible? Cailen will show you it’s completely do-able with her powerhouse community anchor. Today we’re chatting about where the idea for her 3 Day Work Week came from and how she leveraged it to build her incredible brand.IN CAILEN’S COURAGE STORY YOU’LL HEAR: Why she designed the 3 Day Work Week in her own business model before turning it into a wildly successful community anchor * How she doubled her income while working half the hours. (seriously, do the math on that, it’s a business owners dream!)IN THE CLARITY HALF OF THE EPISODE YOU’LL HEAR:Why working less hours doesn’t automatically mean a pay cutA/B Weeks and how they benefit not only you but your clientsHow she developed a course and program around her community anchorToday’s episode will show you how to listen to your audience and build something they actually want. Then double down on it and watch it produce results! 

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My secret’s out. There’s a practice from my corporate days that I stole. I think it’s so good, you should try it too!Companies hold retreats for their employees all the time. It’s a thing, right? Yet as entrepreneurs, it’s easy to think it’s too expensive, it’s a waste of time or it’s too indulgent.But what happens when you change your environment, focus on treating yourself and give you and your business the time and love it deserves? I’ve just wrapped up my own business staycation, and the response from my community was so strong, that this episode is devoted to sharing what exactly I was up to in my hotel room with my multi colored poster boards and markers!You’ll hear why it’s integral for, when and where it should happen and who should be involved.I also outline what exactly went down in mine, right down to the four poster boards I created: dreams, what’s working and what’s not, revenue goals and content plan.After this brainstorming session and a good night’s sleep, I woke up refreshed and ready to create my implementation plan. Out came my calendar and I plugged in how to best make my plans come to life.It’s normal to have a little voice in the back of your mind telling you this is a waste of time, that you don’t really need to have a business staycation. But that voice wants you to play safe, and knows that devoting time like this to your business is a chance to be bold and dream big. This is a chance to combine self-care with business strategy. If that’s not balancing the head and the heart of business, I don’t know what is!

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When you’re starting a business from scratch, it’s easy to look ahead to the next milestone or achievement and think “once I get there, then I’ll be happy”.Once I have 10,000 followers… my business will feel important and legit.After I start making over six figures… all my money worries will go away.If I can build my business to the size of needing staff… then I’ll have really made it!Today’s guests, Emylee Williams and Abagail Pumphrey from Think Creative Collective have surpassed all of those milestones and then some. They’re back for a second time on Courage and Clarity with a heavy dose of reality of what it’s like to run an incredibly successful online biz.Think it’s all rainbows and unicorns once you’ve “made it”? Think again.In this episode we’ll explore what it really takes to feel satisfied as an entrepreneur. Because depending on outside vanity metrics or monetary milestones just doesn’t cut it. Emylee and Abagail had reached a point to where every hopeful entrepreneur wants to be. They had solid products, a large and engaged audience and steady income. Yet even though they were successful, they were both still unhappy and stressed. They just weren’t excited about what they were doing anymore.Something else was out there that they needed to be doing. They knew they needed to listen to their guts, follow their instincts and do something that felt fun and fresh again.Enter the Boss Project Summit.These ladies were so in tune with this new idea, that within two weeks of even thinking of it, doors were open for registration. Over the course of 4 days, 40+ speakers (myself included!) are going to absolutely shake things up in the attendees’ businesses. Whether it’s branding help, messaging tweaks, funnels set up, social media strategy in place, financial planning, mindset shifts, or more, they’ve got you covered.And if you’re reading this before November 6 2018 - you can still snag your free ticket here. (bit.ly/stephboss)This summit is such a great example of doing what feels right in your business vs doing what you think you should be doing. I think this episode has something for all of my listeners, those just starting out and the more seasoned of the bunch. Have a listen and then head over the Courage and Clarity Community on Facebook and tell me what your biggest takeaway was! 

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Feast or famine. The classic entrepreneurial problem. As a business owner you’ll no doubt have times when your energy (physical and creative) is low – and you start questioning it all. You’ll be scared that if you grant yourself a day in your pj’s watching This is Us on Netflix surrounded by crumpled up tissues – that somehow your business won’t survive.You built a business to have more time and freedom, but now taking a break is scary and it feels like you’ll never regain your momentum. How do I know all of this? Because I’ve been there. Not just last week – but this exact same time last year as well! October is a tricky month for me. After an interesting bout of déjà vu of a low energy, creativity lacking week, I’m sharing how to lean into a funk. Because as much as we always want to get “out” of it as quickly as possible, the only way out is through.The good news is if you take a step back and acknowledge your patterns, you can handle a much-needed break or a surprise funk with skill and ease instead of thinking your world and business is crashing and burning to an end. My greatest idea from last year, the 15 Minute Planner – even came from the tail end of a “funk”! The Clarity half of this episode includes four tips to navigate a break or funk:1. Strategic PauseHow to plan out a break on your calendar that makes sure you gain confidence in stepping away from your business knowing it will be there when you come back.2. OwnershipA necessary break in the flow of your business isn’t an excuse for a “woe is me” crisis. You’ve got to trust that you’ve got the creativity and skills to figure it out!3. TrustTrust that “future you” can handle it and course correct. In order to give yourself and your business the space you need, you’ve got to believe this!4. Cramming vs RestingDoubling your work so you can take a bit of time off isn’t a rest. It’s cramming. Instead, change the questions to – how do I work less? What can I Say no to? What ball can I drop? 

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The Bizdom Retreat in Austin Texas is officially a wrap! Before Megan and I flew home and went our separate ways, we just had to record our first Bizdom episode live together in the same room. 

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Meet Kalissa Scopes, an incredible student of mine with an inspiring entrepreneurial story to share. In this episode we discuss how her hard work in my course Crickets to Customers has paid off. She went from unsure if she even had a business idea to filling ten spots in her first small group program in under two months!Kalissa specializes in race equity and her new business can be found at www.unlearningeverydayracism.com She is committed to supporting fellow white people in their anti-racism work.In her Courage episode you'll hearThe challenges she faced after being laid off from her government job of 15 yearsThe long path of self-doubt she faced in her desire to build her own businessWhy she based her business on this incredibly important topicIn her Clarity episode she sharesWhy she chose Crickets to Customers even after being disappointed with other business courses How she followed the steps of the course like a recipe and refused to deviate from the lessonsHer transformation from uncertainty to running her first small group program with confidenceKalissa's story will really hit home for anyone hoping to build an online business but worried that their topic doesn't fit the mold. 

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There’s some marketing gurus out there who insist you need to be everywhere across every possible platform. Instagram. Facebook. Pinterest. Twitter. And don’t forget about your email list! But when we spread ourselves too far and thin, the quality of work is diluted and we quite frankly end up feeling drained and uninspired.It can be all too easy to get pulled in multiple directions and think you need to show up everywhere for your audience. Plus there’s the stress of “what the heck should I create for them this week?”Well friends, today I’m going to share my super simple secret to creating engaging and trust building content for your audience, across multiple platforms.After listening to this episode, I want you to sit and take a good look at where you’re showing up. Why are you there? Define each platform’s purpose, and if you’re feeling pulled in too many directions, I’m giving you the golden permission slip to let some of them go.By using today’s simple secret, you’ll know what to post and where each week - without reinventing the wheel.As always we come back to the idea of “what would this look like if it were easy?”Today’s secret will allow you to show up, be visible and add value for your audience and potential customers. I share exactly how I make it work with my own content too! 

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You believe in your dream and you’re ready to put in the work. But the fact remains - if you’re ever going to take your business full-time or leave your current job, you’re going to have to land paying customers!Today’s episode is the perfect follow up to last week’s “Is Your Dream Really Possible?” and another solo show where I answer a question that was posted in The Courage and Clarity Facebook Group.This question resonated with so many in our community. She believes in herself and her talent, but what’s her next step when it comes to finding her first three clients?This question was a great chance for me to look back on my career and now I’m sharing 5 actionable steps that will lead to real paying clients.These are tips that everyone can do - you don’t need a lot of money for ads or any special circumstances. And while I believe it’s the simplest path to paying clients, don’t mistake simple for easy!In this Clarity episode you’ll hear:Why I recommend going one-on-one with your services as your first stepHow crafting one core and simple offer will make business easier on you and your future clientsThe benefits of leveraging IRL opportunities (even if they make you uncomfortable at first)The power of your very own personal rolodexMy recommendation of going paid or offering free services when you’re brand new in your businessSome of these tips will put you out of your comfort zone, but this is where your unshakable belief in your dream is necessary. You may need to risk rejection, put the work in, cold call and do things that scare yourself.When you’re faced with uncomfortable challenges in your business, you’ve got to have the courage to see your vision come true. And if you stick with it, you'll be rewarded for your conviction and your steady action towards your dreams.

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Do you ever feel terrified of your big dreams? Scared because if they don’t come true you’ll be devastated?I think we’ve all been there. And lately I’ve heard a common theme around this develop in the C&C community, my Instagram and even with my 1:1 coaching clients. Different versions of this same question, a mindset battle most entrepreneurs face. I hear my clients and community members place conditions on their dreams. They create backup plans and time constraints on their businesses. This energy of not being “all-in” is like telling your business you don’t believe in it 100%When we’re scared our dreams might not come true, we place conditions on them. “I’ll give this ten years to work, or I’ll go back to that career I didn’t really love”. We create backup plans and time constraints on our businesses. This energy of not being “all-in” is like telling your business you don’t believe in it 100%I know with Courage & Clarity that once I committed fully, let go of the “how” and came to terms with the fact that it would be messy and uncomfortable at times - my business transformed!So when you’ve got big dreams, you’ve got to let go of the conditions you put on your dreams and replace them with some faith and trust.Like I’ve talked about so many times on this show before, if you keep showing up, you’ll get whatever you’re dreaming of. I promise, when you’re all in, focus your energy and move forward with steady actions, The Universe will conspire on your behalf. You don’t get to choose the “how” - you just need to show up and believe.I get pretty deep into mindset and energy talk, but don’t worry, I didn’t leave the brass tacks out of this episode. I’ve included 8 key points for you to consider when going after your dreams.You’ll also hear about an easy and fun tactic that helped me fill the pre-sale of my first course launch and is literally getting results for members of the C&C community right now.I loved recording this episode for you all, as I reflect on my journey to building C&C into what it is today and dreaming of all it will become.By the end of listening to this I want you to not only realize that your dream is possible, but that it’s already on its way to you!

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Bizdom Episode! Today Steph and Megan answer a question that will apply to every entrepreneur at one point in their business building journey. Courage & Clarity Community member Brigitte has recently discovered that her father has Alzheimers and she will be traveling more to be with her parents, all while raising her children and running her business. Her question is:“How can she work and stay focused on her mission while she has family slow but irreversible crisis to focus on?”Many listeners of this podcast can relate. Business builders are do-ers, go-getters and used to being in control and “making things happen”. The knee-jerk reaction is to make space and carry on like the crisis isn’t happening. In the Courage episode we discuss mindset adjustments for challenging times:How to adjust your energy levels during times of crisis.Affirmations to help get you through Why you absolutely need separation between yourself and your businessIn the Clarity episode we discuss four tactical ways to approach your business in times of crisis:A/B WeeksBatching content and adjusting schedule to take full week offMinimum Viable Effort*Minimum Viable IncomeThe truth is, we’re all going to face a challenging time in our business and personal life. But if we’re honest with ourselves in how much we can give and strategic in how we schedule ourselves, we can truly design our lifestyle businesses to fit our needs.

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Meet Jen Rao, new online business builder, Canadian nomad, one of my students AND my virtual assistant!I recently asked my listeners what they wanted to hear more of on Courage and Clarity. Many of you requested more episodes that feature business builders who were still in their early stages. There’s something so comforting and inspiring to hear stories from women maybe only one or two steps ahead from where you are.Jen is right there with you, as she only launched her blog in April of this year. The story we share on this episode is how a piece of her writing went viral. Guys, she literally went from blogging to crickets to having an audience. You’re going to love to hear the before and after numbers!In Jen’s courage episode you’ll hear: Why she decided to sell her home and most of her possesions to travel full-time How she finances her life and travel without putting undue pressure on her growing online business Why getting clear on how you want to feel in life can be the catalyst to make real change How she got clear on her business idea after months of “procrasti-learning” and too many ideasIn her clarity episode we dive into: The lead up to one of her posts being featured on a big player in her niche’s site How she made sure she was ready for an influx of traffic to her site Why it’s so important to keep showing up, even when you’re not sure when, where or how your next or first big break is going to happenThis episode is for any listeners out there discouraged that they aren’t seeing their work gain any traction. You never know when those magic moments are going to happen, and it’s up to us to keep showing up and putting in the work.

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If there’s one thing I love in business, it’s opening the curtain and allowing others to have a sneak peak behind the scenes on what it takes to be successful.In this backstage pass style episode, I’m giving you the real tactics I used to have a $40k launch.This Clarity episode covers:PRESELLING Why I ended up having a pre-sale even when I had zero plans or desire to do so How I stayed in the flow and connected with my community which built trust and eventually meant more sales The exact method I used to get 37 pre-sale students in 72 hours CHALLENGE + WEBINARS How I build a buzz and warm up my people with a fun and results driven 5 day challenge How a massive technical issue during my first webinar actually ended up working in my favor How I created a tight, no fluff and valuable webinarTECH/BACKEND The three user-friendly platforms I used for Crickets to Customers Plus the new tactic I use in my email provider to gather valuable data for future course launchesPRODUCING THE COURSE Why I’m creating each module one week at a time and what it means for future launches My promise that you don’t need technical know how to create impressive video content I’ll let you peek into how I have a comfortable natural delivery in my videos I answer the question if you need fancy or expensive equipmentMOVING FORWARD W/ THIS COURSE How I keep course launching playful and fun so I can have less nerves Why it's a key part of my business that will be launched again in future

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In this 2-part series, I'm tackling the courage components of what it takes to launch a successful course (to the tune of $40k in revenue!) Before you dive into building your own course and risk hearing absolute crickets, here are 4 things to think through to be totally sure you're setting yourself up for success. 

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Megan Hale is back for some "Bizdom"! Today we're answering a question from listener Vicki, all about how to move forward when literally 5 people are downloading your podcast. How do you persevere (and actually grow) when you have zero traction? Join us for some tactical answers. 

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My student Kristine Newman shares the incredible story of taking her 15 year brick and mortar business online after a devastating change in her life. She went from absolutely zero people paying attention to her, to pulling 6 women into a paid group program in 2 weeks flat. What's more, the women in Kristine's program are seeing huge transformations in their lives due to Kristine's help. She tells us why she thinks small group programs create absolute magic for customers, and how anyone can replicate this model even if you're just getting started. 

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This week I'm so excited to welcome my friend and coaching student, Megan Seeley -- The Goal Designer! Megan is an anti-productivity coach for moms. She challenges them to live a life of radical non-guilt, and teaches them to strategically carve out time for themselves. Megan is very much in the middle of her own Courage story, and she shares her entrepreneurial journey vulnerably. After re-arranging her entire life to be a stay at home mom only to realize it wasn't for her, Megan knew she had to discover her purpose. In the Clarity part of the episode, Megan shares her 3 tips for combining traditional paper planners with the 15 Minute Planner Method. 

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I’m beyond excited to introduce Episode 100’s super special guest, Amy Porterfield! Besides hosting her own top-rated podcast, Amy teaches entrepreneurs and business owners how to use online marketing strategies so they can sell with ease.In the COURAGE half of the episode you’ll hear:How scary it was for Amy to leave her “dream job” with Tony Robbins to start her own businessThat she wasn’t an overnight success and didn’t have huge course launches right awayA story she hasn’t shared before that was pivotal to her career change (I just know this one will strike a cord with so many of you)In the CLARITY half of the episode we dig into Amy’s best advice to create, present and profit from webinars.Here’s just a little taste of what we get into:Why Amy's sure that webinars are the best way to launch an online course or programThe ONE thing you must have in your webinarQuestions to ask yourself before you start building your slidesThe teaching method Amy uses in her own webinarsWhen to invite people (and what to do after the webinar is over!)How to get people to show up liveGuys, this episode is a truly special one for me. Amy's voice is one of the few mainstays I'd hear coming through my car speakers during my commute to my corporate job every day in 2014, when what I do today was only a dream. So to say that this interview was a surreal experience would be a huge understatment. I can’t wait to hear what you think of this episode!

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In the final episode of the Business Wisdom Series (for now!), Megan asks Steph: "From here, it looks like it's all fun and success for you in your business. But is that the whole story?"Steph breaks down her recent (spontaneous) successful launch, and how exactly she sold 37 seats... without trying very hard at all. Both Megan and Steph also share the hard parts that aren't talked about as often: the fears, the uncertainty, and how we even make decisions about what things to try in our businesses in the first place. It might all look like a bunch of success, but there's a lot under the surface... explore it with us! 

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Have you ever asked, "is this as good as it's gonna get in my business?" In this episode of the Business Wisdom Series, Steph & Megan dive deep into plateaus -- what they are, why they happen, why they're normal and how to move past them. In the clarity part of the conversation, we give listener Beth some practical tips she can use when her business hits a plateau -- and this applies to all of us, beyond our businesses too! Beth's questionWhat should I do when things feel stagnant? There is no growing going on. Is this just a season or is this as good as it gets?"If you feel like you've hit a wall, open the door and walk through." - Price Pritchett, "You Squared" 

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Running your own business on your own terms is awesome and everything but ... what about balance? It's a question we get all the time, and if we're honest, it's something we're wrestling with all the time ourselves. In this episode of the Business Wisdom Series, Steph & Megan set out to answer listener Amber's three different questions about this very tricky topic: The balance between "what I really wanna be doing" and "what I need to do first"The balance between in person and online business, especially when you don't have many clients in either area The daily balance, and what a "balanced" schedule might even look like for an experienced entrepreneur 

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Marianne's question: If you want to create a strong push for getting the word out, where would you focus your energy?In order to answer Marianne's question, we dig into the two pillars of business building: audience, and product. We're defining the "lie of productivity", examining the difference between working ON your business versus working IN your business, and sustainable vs. unsustainable growth. Megan's all about doubling down on the people she's already got, and Steph's instinct is to expand outward. Both strategies are necessary, so with our powers combined we're giving you a roadmap to building buzz and keeping the audience ball rolling while you're simultaneously building a product. This is a juicy, tactical tip conversation, and as listener Marianne warns, "Don't Bizdom & Drive -- you'll want to write everything down!" 

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In this episode of the Business Wisdom Series, Steph and Megan answer Patrick's question: Do I reduce my price to attract customers, or keep the price I set?We're dishing up a method to communicate the value of the customer transformation and how to set the prices in the first place. In the clarity part of the conversation, we've got tactical tips and advice for Patrick or anyone else struggling with pricing.Patrick's question: Should I reduce the price of my service to attract customers? Or should I stick to the price that I set and hope that sometimes they will understand the value that I'm offering?Steph's tactical tips for PatrickReach back out to those people that you've been talking to about your services and see if you can get some feedback on where they're at.It is perfectly okay to play with your prices. There is an option to keep your prices where they are, not reduce them publicly.Megan's tipsIf you are getting stuck on price, it is either too high for your market or your value is not being communicated well enough.You need more experience and more information to really know which way to go.Find the number that corresponds with the value that you offerThree questions to ask yourself1. What price do I need this offering to be to help me meet my bottomline?2. How do I embody the value & how do I stand behind it?3. How do I communicate value effectively? 

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In this Business Wisdom Series episode, Steph and Megan discuss how to know if you're pushing yourself hard enough. We get into how to not compare yourself: to others, to other versions of yourself, to the past or future version of yourself. In the clarity part of the conversation, we dive into practical tips for you to achieve your goals all while feeling that you're doing enough.Lauren's question: As a part-time blogger who wants to go full-time someday, how do you know if you're pushing yourself hard enough? How do you gauge your pace and your progress without measuring your efforts against other people in your niche? How to avoid that demoralizing comparison trap but also avoid cuddling yourself into routines that may not be enough to get you to your goal? I'm very curious to know your thoughts on how you walk the line between self-compassion and your entrepreneurial hustle. 

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Ladies and gentlemen, a question Megan Hale & Steph Crowder have NEVER gotten before! Penny asks, "How important is it to figure out why I'm stuck? I know I'm stuck and I want to get unstuck. How much time and energy do you spend finding out why you're stuck rather than just looking for ways to get unstuck? How deep do we have to go into this particular 'Why' why am I stuck?"In this Business Wisdom Series episode (#4!), Megan & Steph share their ideas on how to get unstuck, how to identify your stuckness, and the processes involved. In the clarity part of the conversation, we're diving into practical tips and mantras to truly move past that stuck feeling.Megan's tipsRealize that stuck doesn't mean all of you is stuckI know what I need to know when I need to know itMovement, how to focus on it, and how to walk alongside stuckness vs. stewing over itSteph's tipsDon't look away from the scary image. I want you to write down, "What is the worst case scenario?"Learn when to stop thinking and start actingTrust "Future You"I make the best decisions I can with the information I have at the time

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Ah, the internet -- a vast place chock full of free information. You can teach yourself to do just about anything using the web, from running a business to learning a new language. What a time to be alive!But, is it just us or is the sheer amount of STUFF out there just ... overwhelming sometimes?If you've ever hit information overload when it comes to online business advice, you aren't alone.Today's listener question, the third one in the Business Wisdom Series, comes from listener Madeline. She wants to know: How the the heck do you figure out who to really listen to? In this episode, we're talking about trusting the advice of others and how it can help make your business grow. We're also dishing real actionable tips to help you gauge whether your BS meter is finally tuned, or if it's time to scale back the noise and listen to YOU. 

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So we've all heard about the importance of growing an audience and that sounds all well and good, but... how in the world do you get actual people to start paying attention to you when you're starting from scratch? Welcome to the second episode of our Business Wisdom Series, where my friend Megan Hale and I answer questions from amazing C&C listeners!In this episode, we're breaking down an excellent question we got from Karen: How do you get your FIRST 100 subscribers / followers / people other than your mom and boyfriend?We're talking about different ways you can engage and connect with people to help your business grow, and four big troubleshooting questions you can ask yourself if you're struggling to find some traction.  

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My top secret co-host for the next 10 episodes, REVEALED! Learn who will be joining me to answer listener questions for this special series, and hear the answers to our first question: what we wish we knew when we started. Spoiler alert: it's a super juicy, no-holding-back conversation. 

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How does Elle Drouin manage to run THREE profitable businesses, and only work 3 weeks each month?! Yep, I had to know too! Tune in to hear Elle's 3 big tips for keeping it all together, and allowing herself more time for rest and creativity. 

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Ever find yourself at a cocktail party, mingling with some new people and you're waiting for it... the dreaded question... you know it's coming, and yet you already know you'll clam up when it does:"So, what do you do?"Yep, me too. And if you've ever felt yourself tripping over how to explain your work & your vision, especially to ideal customers, you'll love today's episode with business clarity coach, TEDx speaker and fellow podcaster, Adria DeCorte. 

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"What the heck should my brand look and feel like? What sets me apart? How do I show up in a sea of noise?"These are questions I hear a lot, and this week on the show Kaye Putnam is here to help us out in a major way.Kaye is a psychology-driven brand strategist for entrepreneurs. She helps business builders create drool-worthy brands that really underscore a core message. And bonus, she's got awesome free content on unlocking your brand advantage!In the courage part of the episode, Kaye shares her awkward start to online business and how trying to be "like everyone else" got her nowhere fast. Then in the the clarity part, she shares three exercises that all of us can dive into to uncover brand clarity. We're talking about attracting ideal clients and the importance of repeling bad fit ones.IN THE COURAGE PART, YOU'LL HEAR: Kaye's business and how she earns her livingWhat she does on a daily basis when working with clientsHer story and how she got to where she is right nowHow psychology fits in her businessThe story behind the awkward start of her online businessHow she reconciles all of the advice she gets from people- Developing her own tool to identify brand archetypes for herself & her audienceAND THEN IN CLARITY, WE'RE TALKING:Three exercises to achieve brand clarity...1. Identifying your primary and secondary archetype2. ”I believe" exercise3. ”Flip the script" exercise 

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Today I'm delighted to welcome the lovely and courageous Lauree Oftrofsky to the show!Lauree is a coach for the A+ type student. She helps people figure out how to actually enjoy the process instead of saving all the good feelings when the goal has been achieved. What a concept, right?!In the courage part, Lauree admits that right when she thought she had her life plan totally locked down (literally, hours before she planned to go into her job and QUIT), her world was turned upside down: the persistent ear infection that wouldn't go away actually wasn't an ear infection after all.It was a brain tumor. In the episode we dig into the wild and scary ride that followed, which includes brain surgery, lots of days recovering in the ICU and the unexpected yet powerful lesson that came from a little tube designed to drain fluid from her head. I was on the edge of my seat with this one, and I know you'll love it too! Then, in the Clarity portion, we're diving into Lauree's top tips for having fun on the way to our goals, rather than waiting to cross the finish line before celebrating. 

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Believe me when I say that every single time I welcome a guest onto the show, I feel thrilled. But there's just something about today's guest, my new friend (& soul sister?) Cathy Heller, that created an oh so special conversation here.... and I just know you will love it. Cathy is the host of "Don't Keep Your Day Job", a podcast that's topped the iTunes charts (we're talking "right up there with Oprah" status). She's had guests like Jenna Fischer from The Office, Seth Godin and ... me!In addition to running a podcast that rocks, Cathy is a successful singer who writes music for television & movies. We talk about how she moved to LA with a dream of "making it big", American Idol, rubbing elbows with movie stars, receiving checks in the mail and looking up at the sky like "is this real?" You gotta hear it all from Cathy. Now that she's built a successful business in which she teaches others about music licensing, she's now working on a new course designed to help people turn their passions into profits. And that's exactly what she's teaching us in the clarity episode! 

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If you're here, I'm guessing you could use a little more courage in your life -- and who among us isn't interested in feeling courageous?! That's why I love this week's conversation so much.Meet Amy Smith, the sassy, lovely and hilarious life coach over at The Joy Junkie. In this episode, we hear all about Amy's winding path to entrepreneurship -- which might involve belting out a Kelly Clarkson song alone in her car with tears rolling down her face...She also shares 5 real, practical ways to live from a place of courage instead of making decisions that are fear-based. So if you're so ready and excited to build your business but can't stop bumping up against fear at the same time, strap in -- this episode with Amy is for you.In the Courage half, you'll hear: All about Amy's business & how she earns her living How she finds people who struggle when it comes to standing up for themselvesOvercoming anxiety and fear, and some ideas about the "how"Her message to people who are confused & unsettledThen in the Clarity portion, we get into: 5 days to lead from a place of courage instead of fearChanging the idea that we need to be fearlessAwareness (and the NAC method)Hyper vigilance around your self-talkGetting rid of any unnecessary fear triggersSurrounding yourself with "fear-optimized" allies

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So you want to start a podcast, blog or YouTube channel, but there's just one problem... You're starting from absolute scratch, and NO ONE knows you online. How are you supposed to get people to actually listen, read or watch?!This week on the show I've got Harriet Morris. In addition to having a lovely accent that you could listen to all day long, she's here to tell you how she went from nobody, to 40,000 podcast downloads in a few short months with ZERO marketing. I've gotten to know Harriet over the years a member of Fizzle, and I've loved her progression. She describes herself as "the eating coach" and she's got a podcast called The Eating Coach Podcast.She empowers her clients to achieve a 95% drop in binge eating without feeling deprived or bad about themselves, and she helped her clients make sugar addiction a thing of the past. Harriet shares her journey and how her lessons from intuitive eating actually apply to business (which is totally fascinating!)Then, we'll get into the four guidelines for creating a podcast or any kind of content online when you're an absolute nobody.IN THE COURAGE HALF, YOU'LL HEAR:Harriet's business, how she earns her living & how she became the eating coachThe lessons from food we can all relate to life & business How she's learned that detachment from results actually creates results AND THEN IN THE CLARITY PORTION, WE GET INTO: Four guidelines for creating a successful podcast (or content of any kind!) even when no one knows who you are, including: Serving your own needs by serving your audienceDeciding if you are a content creator or a content curator Making it easy for listeners to consume your showThe key to to epic content: real connection"You don't need to be better to be anyone else, you just need to be different." -Sally Hogshead

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Okay, so I'm willing to bet that at this point you've heard about "mastermind groups", and that you should totally be in one. {Psst, I made you a pretty little free guide to go with this episode! Go grab it here before you listen: courageandclarity.com/mastermind}A mastermind group is a crew of roughly 4-8 business building peers who meet online or in person on a regular basis for accountability, insight and direction. And when you're in a good one, it totally rocks. But um... how exactly do you find a great group? A great mastermind group doesn't have to be harder to find than the Loch Ness Monster or a boyfriend who will actually watch The Bachelor with you. There's to connect with amazing people online in a way that might change your life, and today we're talking about exactly that -- PLUS 6 huge mistakes I've seen in the formation of groups, and how to avoid them. I've had two personal experiences with amazing mastermind groups -- one online that's been meeting regularly for over a year, and one recent retreat in person in NYC -- so you'll hear all about how I found them and what made them work. On top of that, we've now done two rounds of Mastermind Group pairing over at Fizzle. I've been at the helm when it came to pairing the groups together, and I've seen a lot of different results -- some groups never got off the ground, and others created business besties. Wanna know what makes or breaks a mastermind group? You gotta tune in to the episode. But first, grab your guide so you don't have to take any notes!

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What does it take to build a stunning brand and create a food blog empire? This week, I'm thrilled we have my dear friend Dana Shultz of Minimalist Baker to help us find out! Dana is the creator and founder of Minimalist Baker, an amazing website dedicated to simple vegan cooking with recipes requiring 10 ingredients or less, 1 bowl, or 30 minutes or less to prepare. She's also an author, and I've got her cookbook proudly displayed in my kitchen -- it rocks!We're talking about Dana's story, diving deep into the inner workings of Minimalist Baker. We're rewinding the tapes to her first attempt at blogging, a more general website dedicated to her interests and everyday life.Though her first blog didn't get much traction, Dana noticed the popularity of her food-focused blog posts.She decided to get laser focused, fusing her recipe creating and food photography skills to craft a crisp, clear brand with beautiful & compelling imagery. Minimalist Baker has garnered a colossal following with a published cookbook to go with it, and Dana didn't just get lucky or stumble upon the right idea on accident. Her approach to branding is her secret sauce, and it's one we can all learn from: an excellent mashup of simplicity, dedication, discipline and authenticity. In the Courage half, you'll hear:All about Minimalist Baker and how Dana & her husband / partner in crime (John) earn their living with the site How she got here, and the roadblocks along the way A peek into the lessons and pivots that led to Minimalist Baker's wildfire successAnd then in the Clarity part, we're talkin':Specific mistakes Dana made with her first blog, and what she sees so clearly in looking backHow a brand can evolve over time without turning an audience off The power of a truly compelling mission statement, why you need to write one and how to do itWhat to do if your message feels murky -- how to find your core and use it to attract eager readersWhat makes a truly excellent brand, and how each of us can strengthen ours "People don't have time to figure out what you do, you have to be really really clear about what you do.""I don't think that you have to be the best at something, you just have to be interesting, value-adding and consistent."

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This week on the show I'm welcoming Erin Kelly, Co-Founder of MemberVault! Erin spills all the beans about MemberVault, an amazing software that helps entrepreneurs deliver and sell content. Even better, the platform makes courses more fun to complete by making it feel like more of a game, complete with badges and opportunity to unlock new content. Not only is Erin a savvy Co-Founder, but she runs the company with her husband from an RV with a toddler in the mix!In the Courage episode, she shares her path to Membervault and what it's like to truly live as a digital nomad. Then, in the Clarity part, she dishes up 3 awesome, fun, easy and simple ways to boost engagement and identify your hottest leads. In the Courage episode you'll hear: Erin's background as an Online Business Management (OBM), what it's like to run an OBM business, and how it differs from a VA businessDealing with resistance and learning to take steps when you're stuck All about MemberVault -- what it is, and how she and her husband started itA peek into the life of a digital nomad -- the pros, cons, and how to make aligned decisions like deciding to stop traveling full-time And in the Clarity portion, you'll hear: 3 awesome, fun, easy and simply ways to boost engagement and identify your hottest leads How personalized content works, and some suggestions for incorporating it into your businessWhat it means to "gamify", and why this is the hot content trend we all need to know about The importance of tracking potential customer behavior, identifying easy opportunities to convert them into paid members

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How do you quadruple an email list in 30 days, attract nearly 1,000 challenge participants, and launch a course with 250 participants?After tons of trial and error last year, 2018 got off to a fast start for me. And today, I'm seriously stoked so spill ALL the details. Ready to go behind the scenes with me?!IN THIS SOLOCAST EPISODE YOU'RE GETTING A BACKSTAGE PASS, INCLUDING: My process for creating a new opt-in lead magnet that quadrupled my list in 30 daysHow I decided to host the Most Productive Week Ever 5 Day Challenge, and my favorite free resource for learning how How I got nearly 1,000 people to participate (<-- wildest dreams over here!)Exactly what I did on each day of the challenge -- mini-lessons, email series & going liveLeveraging the challenge audience to create a funnel for my Goals That Stick course Facts, figures, numbers, results -- all the things we nosy business nerds want to hear!  

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Meet Jacqueline Fisch, copywriter, editor, author and fellow Chicagoan! Jacq is a member of the Courage and Clarity community and a listener of the show, and it feels like a special treat to dive deep with a member of our tribe.In this episode, you’ll discover the crazy twist that prompted her to go full steam ahead with her writing business despite being a wife, mother to 2 kids, and full-time employee for 13 years.Then, in the Clarity half, she's sharing 5 concrete steps to growing a hustle -- WITHOUT hating yourself and making your family crazy in the process. First up in the Courage half, you'll hear: All about Jacq's business and how she earns her livingWhat it was like to get laid off THREE times in 5 years (two of those times was the same company!)- Huge lessons she learned after being laid off and these have shaped her work todayThen in Clarity, we're diving into: How time tracking can add firepower to your productivityExactly how to set up boundariesWhat to do with the extra money you make from your new side hustle The importance of talking about your big dream and telling lots of peopleHow to find gratitude, even when it feels crazy 

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In this episode I'm hanging with Trena Little, a YouTube Coach and creator of amazingly helpful YouTube channel, Tips with Trena! In her channel, you’ll find straight-to-the-point tutorials for entrepreneurs who want to harness the power of video -- WITHOUT spending a ton of time & money.In today’s show, she's sharing brutally honest mistakes from her first couple years in business, how she tweaked to find success, and super concrete tips for leveraging YouTube -- even if you're a TOTAL newbie! IN THE COURAGE PORTION, YOU'LL HEAR: All about Trena's business & how she earns her living Why we should all care about using video in our businesses How she started, quit her job & built a course The tricky path to finding the right people & pain pointLaunching to crickets -- and how she switched it up to actually get clients AND IN THE CLARITY HALF, WE GET INTO: How YouTube content helps viewers find you via search How video content shortens the "know, like and trust" curve Exactly how to use a YouTube video to create a month's worth of content How regular people can make good videos without fancy equipment or paying for editing "You won't get better if you don't start practicing and testing and seeing what's working. You just gotta do it. If you hold on to perfect, you're never gonna get anything out there.""When it comes to YouTube, let your freak flag fly." 

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It’s been a year since I started podcasting and here we are, already on our 76th episode! In this episode I'm on the mic solo, sharing the exact evolution of my workflow & processes over time. I'm also revealing one of my grand plans for the next few weeks.If you're running a podcast, planning to get into podcasting, or honestly creating content of any kind, this is definitely going to be a great episode for you. Nine big things that I've learned in my first year of podcastingFirst lesson: Sponsorship is not all it’s cracked up to be / sponsorship is not everythingSecond lesson: Know when to hand it offThird lesson: The power of batching contentFourth lesson: Having a mix of guest interviews and solo showsFifth lesson: Creating communitySixth lesson: Making an outline and making it powerfulSeventh lesson: Giving away the farmEighth lesson: Making people feel specialNinth lesson: Not being afraid to growBonus lesson: Keeping it simple"When you get a great idea, you share, you build, and you use it to create a community.""Don't be afraid to grow."Show notes: The C&C Community on FacebookSteph on instagramGoals that Stick course at Fizzle Steph's microphoneSteph's editing softwareThe 15 Minute Planner Method  

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Today the show is as powerful as it is vulnerable and helpful ... strap in for a good one as my friend Becky Mollenkamp and I explore our winding journeys with grief and growth. If you listened to Episode 21 of the show, you already know a little about my rocky road with grief after the loss of my 24 year old brother in September 2016. Almost unbelievably to me, Becky has walked a path parallel to mine. In this episode, we're diving into the loss of her little brother, how she grew in her deep knowing of herself and discovered her superpower of building community in the process. Becky runs a tight-knit, vibrant & engaged Facebook group, so in the Clarity episode she's sharing 6 killer tips for creating community with authenticity & vulnerability. Her wisdom has definitely influenced how I run my own Facebook Group, so her tips are not to be missed. IN THE COURAGE PORTION, YOU'LL HEAR:More about Becky's business and how she makes a livingHer journey as a writer, challenges along the way & how she wound up working for herself What it takes to get paid to writeThe shocking event that dragged her to rock bottom -- and how it turned her into who she is today More about the experience of losing a loved one, what it's like to lose yourself & find your way back after changing everythingMoving in with her mom at 36 years old, repairing her spirit & learning to leverage vulnerability to discover her superpowerAND IN THE CLARITY HALF, WE'RE TALKIN':Tips and Strategies for Facebook groups -- Giving permission to participateTweaking questions to enter the groupHow Becky has leveraged capping membership to create a feeling of intimacyBecky's community leading secret sauce: being vulnerablePersonally welcoming each new memberModeling good, authentic behavior"Get comfortable with being vulnerable. Every time I allow myself to feel the feelings, get the feelings out, magic seems to happen." - Becky MollenkampLinks/Resources Mentioned:Amy Porterfield's Podcast15 Minute Planner Methodfizzle.co/courage -- 5 week trial, free!Courage & Clarity Community Ep 021 // Things I'm Afraid to Tell You: Losing My BrotherBecky's Website - http://beckymollenkamp.com/Becky's Facebook group - Own It, Crush ItFacebook.com/courageandclarity

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This week I'm thrilled to welcome Ashley Gartland, Coach for Creative Entrepreneurs & Simplification Extraordinaire! She’s on a mission to help women avoid the process of overcomplicating their businesses by teaching them how to simplify. In this episode she shares how she transitioned from a career in food writing to coaching. You'll also find out how she discovered her “superpower” and figured out what it is that she can do well for people. In the Courage portion, you'll hear...More about the ins & outs of Ashley's coaching bizWhat it means to help people "simplify"How she started as a food writer and built her first successful businessWhat it felt like to experience a nagging feeling of needing to do something moreHow she discovered business coaching and made the pivotWhat it was like to take on her first few clientsEmbracing what she's really meant to do (due to tough feedback!)And in Clarity, you'll hear:5 Steps to Simplifying Your BusinessStep 1 - Do one thing at a timeStep 2 - Do a few things really wellStep 3 - Progress, not perfectionStep 4 - Delegate DailyStep 5 - Say no to shiny objects"Do less, better." - Ashley GartlandShow Notes:Fizzle, 5 weeks free! - fizzle.co/courageMarie Forleo TV - https://www.marieforleo.com/marietv/Ashley's Website - http://ashleymgartland.com/5 Step Guide to Simplifying your Business - https://www.ashleymgartland.com/simplifyCourage and Calirty Community - facebook.com/courageandclarity

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Megan Hale spills her secret sauce goal setting method that is allowing her to press pause for a YEAR for maternity leave if she chooses to. Mind blown! It's January 1st, and if I had a dime for all the goal setting advice that's out there ... well, you know how that saying goes. But there's something really special here, and that's why I invited Megan to record this podcast with me LIVE on Facebook.Her "Good, Better & Best" framework is effective for many reasons: It takes the pressure off by allowing us to celebrate milestones It puts our big scary goals within reach It gives us a feeling of WINNING instead of constantly falling shortIn general, it puts an "I can DO this!" feeling into our hearts I can't wait for you to hear Megan in this episode, and if you want to learn more about Wild & Holy year scoot on over to http://megan-hale.com! 

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Episode 57 of this podcast is so popular, I believe it's worth a second listen! Tune in to hear how Catherine Rains (@thehotelartist on Instagram) learned to STOP fighting against her life, and fall in love with it instead.If you haven't ever heard it, stop everything and listen! And if it's your second time, give it your attention one more time and let Catherine's goodness wash over you on another level. In this episode, you'll hear: How to stop fighting AGAINST your circumstances, and instead learn to work WITH them A few precise mantras to help you stop dwelling in "tomorrow", "what if", "if only" & "someday"How Catherine used this mindset shift to go from hating her job, to loving it so much she cried when her dream job came along How Catherine was able to believe that cancer & divorce were amazing gifts, even as they were happening to her 

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Not long ago, I was in a major funk. But recently, without much effort at all I've turned it around, and some amazing results have come.I'm laser focused now. Connected with you guys. Creating cool sh*t. Doubling my email list in one week. And I REALLY think it's because I'm more grounded. "More grounded" means I go through my day with more concentration and less stress / frazzled lady energy / overwhelm. I've been experimenting with adding 7 really special things into my day. In this episode, I take you deep into my favorite daily routine -- I'm talking exact tools, apps, favorite treats to get myself pumped up and more. If you keep hearing about "mindfulness", "meditation", "morning routines" or any combination of these, and you're equal parts annoyed & intrigued, this episode is for you. 

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This week on the show, I'm totally nerding out on all things productivity with Tonya Dalton, Founder of Inkwell Press! (The CLARITY portion begins around 32 mins!)Especially with the recent launch of my new free 15 minute planner method, it's no secret that I'm a huge fan of conversations around productivity -- in particular, with a heavy dose of intention. After all, checklists and to do lists are just tools. It's what we do with these tools, and why we're doing it in the first place, that makes it all come together. By all measures of "success", Tonya had "made it" with her first business. And yet, she found herself miserable. Can you even imagine that? How do you figure out what to do next when all you know is that something is missing?In this episode, you'll hear: The story of Tonya's first business, which she built from her dining room table with zero business experience What happened when Tonya realized it was time for something new... but she had no idea why, or what to work on next Why imbalance is actually a critical piece of finding success (and why we need to stop looking for "balance" all the time) What it actually means when you feel overwhelmed (and how to fix it) A real, tactical process for sitting down and discovering what you truly want to do next 

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In today's episode, I'm going talking about 4 steps to plan your entire week in 15 minutes. Yep, I'm for real -- 4 steps, 15 minutes, actually getting the good stuff DONE. Head to courageandclarity.com/plan before you listen! So in my free guide, you'll see on the second page I describe this method as "the crockpot of productivity".Here's why: I have tried every single solitary planning method under the SUN, guys. In fact, if you've listened to me on this show or over on the Fizzle Show for any amount of time, you have almost definitely heard me talk about my various affairs with planners and tools.I've tried paper planners, digital planners, online tools like Trello and Asana, I've tried planning nothing at all, I've tried planning every single minute from sun up to sun down, I've tried the pomodoro method, rewards-based systems, and the list goes on and on.Now, don't misunderstand me -- I have nothing against any of these tools, and in fact, I think most of them are very useful in their own ways.So back to the crockpot analogy. With all the planning methods I've tried, I started to feel like I had a kitchen full of fancy cooking gadgets -- but whether or not dinner actually made it onto the table? That was another story completely.The weekly planning method I'm about to teach you works because, like the crockpot, we're going to sit down for just 15 minutes and plan your week ONCE. It's going to be simple, yet effective -- it gets the job done, without 17 pots and pans that you just don't need.IN THIS EPISODE, YOU'LL HEAR: The big reason your big & exciting projects are the first thing to slip off the priority listAn easy, stress-free approach to planning to avoid spinning your wheels Why this method is like the crockpot of productivity, and how you can "set & forget" your week4 steps to plan your week quickly & make real progress that drives results in your business

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This week I have Kali Rogers with me, Founder & CEO of Blush Online Life Coaching! Kali has created a life coaching membership site where women & girls around the world can receive guidance from Masters' Level Counselors for just $79/month. But of course, this is far from where Kali started. Years earlier, she moved her life to Texas only to be fired from her job a few weeks in. She felt trapped, stuck and deeply afraid that she'd be spinning her wheels forever. But Kali and her now-fiance took a leap of faith and moved their lives to LA, where Kali hustled Blush to success. In this Courage AND Clarity episode, you'll hear: How Kali started Blush (and all the fears along the way) Why Kali believes having a "back up plan" might not be compatible with entrepreneurial dreamsHow to coax yourself forward if you're feeling lost in life Practical, super useful daily exercises to help us work on decision making so we can stay OUT of crisis mode 

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It's Thanksgiving week! To celebrate, this episode has got a Thanksgiving-themed twist to it, and I'll bet it's not what you think.Lately, it seems I've been having a LOT of conversations with listeners & Fizzle members who express a general restless or unsettled feeling in their businesses right now. It's almost like they're itching to burn it all to the ground, re-brand, start over or quit something in order to feel a spark or some freshness again. Does that sound familiar to you right now? If I'm honest, I've felt it too. So today on the show, we're digging into this funk. It seems to me that most of us are SO focused on all the areas where we're falling short, all of the things we haven’t gotten done.As the year 2017 draws to a close -- we’re coming up on the very last month of the year -- it’s easy to start beating ourselves up for all of the things that we didn’t finish this year and all of the promises that we couldn't keep.In other words, all the ways that we fell short.And so instead, because I know you’re gonna feel this way because I have felt this way, I want to ask you a question...

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It's a Courage AND Clarity mega episode with Kristen Ley, Founder of Thimblepress! In this episode, you'll hear both the Courage & Clarity components stitched together with some music inbetween so you know when we're switching. We talk about: Kristen's story of how she hustled Thimblepress out of her garage while she had a day job she actually liked Why she had zero fears nor doubts about her business, and how you can feel this in your business too 6 big ideas for creating a compelling story for your brand How to make selling easier, lighter and more fun by leveraging a story 

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Today on the show, Arianna Taboada is back for her Clarity episode -- she's dropping 4 major ingredients we need to cook up the perfect maternity leave.In this episode, you'll hear: How to figure out how much business help you're actually going to need as a new momWhat you need to know about delegating, BEFORE you go into labor How to know exactly what you're going to need, and how to actually ask for it The key to a less-bumpy transition back to work And a bonus: what's working for me 18 months in! 

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In this Courage episode, I'm talking to Arianna Taboada, a Maternal Health Consultant for Entrepreneurs who helps ease the collision between business and babies!I can't articulate how important and compelling I believe Arianna's work is having gone through "la pequeña muerte" myself. In this episode we go deeper into Arianna's work, her recent trans-international move prompted by violence & conflict, and how she streamlined her income to become the sole bread winner while moving in with her parents and dealing with her grandmother's death.... Whoa, I felt exhausted just TYPING that. Arianna's been through a lot, but despite the upheaval she has a refreshing perspective on the role work can play during times of personal chaos. She's got me challenging how I view my own work, and I hope you take the same thing away from this conversation! 

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In this special episode, I'm sharing details about an exciting November Challenge I'm spearheading with my new friend, Crystal Escobar!In this episode, you'll hear: A recap of my recent experience as a keynote speaker (in front of 300 people, eek!)My 4 big tips for excellent public speakingHow you can leverage video tools like Facebook and Instagram to sharpen your speaking skillsCrystal's experience with creating video every day for 6 months, including the unexpected results in her personal life How to get your hands on 15 days of prompts to jump-start and up-level your video strategy (think FB live + insta stories)Join us for the challenge starting November 1 at wannabebalanced.com/wannabefearless! 

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It's been a while since I set my microphone down and asked you exactly what you'd like to hear, so this week's episode is dedicated to just that: it's my Fall 2017 Q+A episode! You guys asked some awesome questions, and as I listened back to the recording I thought "man, this is like 5 episodes packed into one!" In this special Q+A episode, you'll hear me talk about: Exactly how my target audience has changed over time (and what you can learn from this evolution) A painfully honest look into my "morning routine" (spoiler alert: I really don't have one, and there's something that works better for me instead) What to do when you feel like things aren't going your way & where I turn when I need answers How to set up your life when you work from home to avoid feeling like a hot mess all dayHow my goals have changed in the last 5 years, and how this shift has shaken me (eek, this one was kinda scary to tell you about!) A huge thanks to everyone who submitted Q's this time around! 

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The dreaded "Sunday Scaries" ... chances are you've had 'em.You know, that feeling on a Sunday that you are so overwhelmed by the thought of the week ahead, it can be hard to even get a good breath in your lungs? It's easy to get lost in that "how am I going to get through this? What can I DO to fix this??" panic. In this special Facebook Live encore episode, I'm dishing: A story of a revelation I had about major Sunday stress while I was in the shower -- it prompted this episode3 things you can do, right away, to stop feeling so exhausted by the effort and relax into true acceptance insteadA popular Instagram trope I can't stand, and how I suggest we edit it for massive improvement 

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It can be super intimidating to start a business when you look at your "heroes" and see they have 10k, 20k, 100k or even more followers. It can leave you wondering, how can I ever get that many people to pay attention to me?The good news is that you don't need so many people. Rachel is here to tell us about how it's completely possible to grow a profitable business with a small social media following, and she's got 5 actionable tips to get us started right away.  In this Clarity episode, you'll hear: The under utilized power of your personal network Which method Rachel recommends for having an easy excuse to keep getting in front of your ideal customers One big tip for getting more exposure fast -- even though this one might make you nervous! How to partner with influential people, even if your following is small What Rachel recommends you offer to people in order to grow meaningfully, not just vanity metrics  

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This week I'm chatting with Rachel Sandall, social media maven and owner behind Sandall Social and Inhouss! When I connected with Rachel, I was fascinated by her two stories of rock bottom moments. She attributes a lot of her success to that make-it-or-break-it mindset. In this Courage episode, you'll hear: How this entrepreneur built not one, but two successful businesses with her back against the wall both times How a 23 year old Editor in Chief found herself scrambling to avoid working at StarbucksA creative idea for hiring help, even if you have zero money to spare right now  How a rock bottom moment led Rachel and her husband to go into business together, folding his expertise in with hers 

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There's a trend I’ve noticed with entrepreneurs who find success: it's DILIGENCE. Discipline. They’re playing the long game. As such, it’s a marathon, not a sprint. And sometimes in a marathon, we must pace ourselves. BUT we must use caution here — sometimes “taking a break” can turn into hanging out at the water station for a while which turns into, eh I don’t need to finish this race anyway, I think I’ll just quietly quit. So what’s a stressed out, exhausted, emotionally spent entrepreneur to do? We don’t want to quit, and we don’t want to burn out. How do we do this dance? In this solocast episode, I'm exploring the space between pressing pause and powering through. I'm talking about how to take "a break with guidelines" -- it's a super honest episode about my current season, what I've learned, and what I did wrong. 

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There aren't enough words to describe how excited I am for you all to hear this conversation I'm having with Catherine Rains, also known as The Hotel Artist! Alternate titles for this episode include: "Catherine Rains blows Steph's mind live on the air waves""Stop everything & listen to this" "Don't listen to this if you want to keep making excuses & staying stuck" In seriousness, it feels like I am telling you week after week that another of my "favorite episodes" is being published, which is such a cool feeling. But this episode is truly special. For one, the "Courage" & "Clarity" components are fused together in one jumbo episode because they were too intertwined to separate. Beyond that, Catherine is a captivating, open-book type storyteller who's got a few decades on me. As such, you'll hear her drop so much wisdom on me, I'm doing mental gymnastics live on the air just to keep up. There's so much growth here, so much to think about, and so much easy-to-apply-immediately mindset stuff that you really need to hear. In this episode, you'll hear: How to stop fighting AGAINST your circumstances, and instead learn to work WITH them A few precise mantras to help you stop dwelling in "tomorrow", "what if", "if only" & "someday"How Catherine used this mindset shift to go from hating her job, to loving it so much she cried when her dream job came along How Catherine was able to believe that cancer & divorce were amazing gifts, even as they were happening to herI know there's a lot of "mindset" and "positivity" stuff out there, but this episode resonated with me on a deeper level than many of the other books I've picked up or podcasts I've heard before. I hope you find the same to be true, and if you do, you have to let me know!

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We’ve all been there: you go to journal about what you’re grateful for. You write some things. “I’m grateful for my business. I’m grateful for my family. I’m grateful for my health.”…. but then, not only does it not “get you anywhere”, you feel even worse because gratitude isn't “working”. You may wonder, "What’s wrong with me? Why don’t I really feel anything about these words?"In today's special Live Podcast recording, we're talking about how to reverse engineer gratitude. We need to shift from an intellectual practice -- empty, hollow words we can't quite sink our teeth into -- to an emotional practice, one that resonates on the deepest level, and translates into an instant mood lift. It's possible to feel what you hope to feel right away, and I hope this quick mental shift does the trick for you. 

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Janelle Allen is an Instructional Designer, which is code for "this lady really knows what it takes to create courses that make customers say 'YES!' instead of 'Meh.'"If you're interested in creating courses, or maybe you've even tried but feel things could have gone better, this episode is for you. IN THIS CLARITY EPISODE, YOU'LL HEAR: -The HOW behind creating courses that change lives - WHY we have so much resistance towards truly listening to our customers before taking action- Where to start before you ever launch a killer course - The concept of "backwards design", which helps you reverse-engineer courses that really work- Real examples of what a good "learning goal" sounds like - The danger of "fuzzy goals" and how they majorly turn customers off- Things you probably think matter, but DON’T 

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As an Instructional Designer, she's trained to identify and solve learning gaps. She builds world-class online courses that gets results for her clients' businesses. IN THIS COURAGE EPISODE, YOU'LL HEAR: The story of how Janelle built a 6 figure instructional design agency... and the difficult decision to close that agency to pursue curiosity insteadHow emails & comments Janelle received became clues about her future What janelle did for the first year before ever creating her first course  How Janelle fused her natural skill with the needs of her followersThe balance between "pressure to succeed" and "space to create" — how much financial runway should you have before making a new leap?  

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Remember that time I started recording LIVE podcast episodes with you? Well, we're back for Round 2! Over on the Courage & Clarity Facebook page, I've been testing out some podcast recording with you during a LIVE session. It's been so fun so far!This episode's topic was inspired by a C&C listener, Jodi. Here's what she requested:"How do you deal with overwhelm when transitioning to or setting up your own biz? Sooooo many choices, so much info... so I want to hear something about how to find focus and stay focused!"In this episode, you'll hear: 3 big threats you need to avoid when you're just starting outTHE most important thing you need to do to stop feeling overwhelmed and start feeling focusedWhy you STILL aren't jumping in, even if you know you should A 3 pronged approach to gauging your progress & tweaking to improve quickly 

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Have you ever thought about bravery as a concept that is as much science as it is art? Until I talked with Emily Ann Peterson, I always thought bravery was one of those things that people either had or they didn't. Real deal bravery is reserved for heroes, selfless people and storybook characters. But in this episode, Emily Ann gives us a recipe for bravery -- we break it down into 12 ingredients, almost as though we're cutting bravery open to examine what it's made of. Emily Ann brings an extremely approachable perspective on bravery, and with her tips in mind we can all strategically get our bravery on, right away. In this Clarity episode, you'll hear: The 12 ingredients of bravery -- 3 big ingredients and 3 sub-ingredients for each 12 questions to ask yourself next time you're terrified and you know you need to do something brave  A concrete method for incorporating more bravery into our businesses How we can boost our own confidence when we need to make a bold moveHow to make sure your bravery resonates and connects with others, maximizing the results of your efforts 

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Emily Ann Peterson, host of the Bare Naked Bravery podcast, is a singer / songwriter and a marketing consultant / coach. Specifically, she helps creative misfits (and other people who don't feel like they quite "belong") to show up and do their meaningful work. But it wasn't always this way. Before this chapter, Emily Ann was a cellist & cello teacher who had been playing her instrument for most of her life. When a devastating diagnosis turned her world upside down, she had to figure out how to navigate a new world. She had to learn to be brave. In this Courage episode, you'll hear:A gripping story of an artist who lost her craft -- how it happened, and how she picked up the piecesHow to navigate the future when your life plans are completely altered, despite your best effort What to do when your success in your business or craft is completely out of your control The 3 main ingredients of bravery 

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In today's Clarity episode we're talking about something I'm super curious to learn more about: in-person retreats with your customers!

Megan Hale is the host of Wild & Holy Weekend. Here's how she describes it:

"Wild & Holy Weekend is a unique experience for 10 women to gather around a fire, celebrate our power, break bread, and dive into the pure truths of our souls while embracing the concept that we can be both scared and ready, unsure and certain, still evolving and confident."

Megan's recent inaugural W&H Weekend was a total success -- she sold every single spot.

But before that... she tried to host an in-person event, and it completely flopped.

So today, Megan is letting us peek behind the curtain in order to show us what went wrong, what she changed and how Wild & Holy Weekend has become the definition of Meaningful Work for her.

In this Clarity episode, you'll hear:

  • The flop of Megan's first in person event (why it flopped, and what went wrong)
  • What she changed in her process & in herself for the second time around (which led to selling out!)
  • How to create an emotional connection to an event, leading customers to click "buy"
  • All about marketing an in-person retreat: when to start & how to do it in order to sell out
  • How to make your customers feel awesome -- not pressured -- during a sales process

Show notes:

  • Wild & Holy Weekend

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This week I'm thrilled to welcome my friend & fellow mastermind group member, Megan Hale!

Megan focuses on spiritual development & relationship coaching, and she also has a brand new podcast called Wild & Holy Radio. Before that, she hosted a podcast called The Enoughness Revolution for 150+ episodes (!)

This episode is veers into some unchartered territory here on the Courage & Clarity podcast, and I love it.

We're talking about spirituality, but it's now what you think.

If you consider yourself even remotely spiritually inclined, but perhaps you've dealt with frustration and helplessness in a more traditional religious setting (um, hand raised over here), I think you will love Megan & this conversation.

In this Courage episode, you'll hear:

  • How Megan made the crazy decision to close her successful podcast & start over
  • What spirituality can teach us about business
  • How to get out of your own way and let the process guide you (hint: it feels AMAZING)
  • How to tap into the feeling that you've already arrived at your goal
  • What to do to resolve discomfort, fear and anxiety, in business & in life

SHOW NOTES:

  • Megan's website
  • Wild & Holy Radio
  • Wild & Holy Weekend

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This week I'm so excited to bring you a different & special version of the Courage & Clarity podcast!

Today, you're hearing the audio from my first ever Facebook LIVE podcast.

Verdict? It was so fun to be live with you guys!

Not only did my energy feel much higher (can you tell?), but I absolutely loved interacting with many of you during the recording.

I received lots of awesome comments and questions for that -- I can't thank you enough for that!

This episode's topic was inspired by Fizzle community member Sinead N. She started an epic conversation in our forums, and after reading through the discussion & participating myself I knew I had to take it deeper with you.

Here's Sinead's question:

Do you feel alienated when people tell you that if you truly loved and believed in something, you'd get the work done? Does it make you second guess yourself and your ideas or business?

I'm dissecting this extremely relevant question in 6 parts:

  • Breaking down what the question is really asking
  • The big fear running in the background here, without us realizing it (and what to do!)
  • Why we sabotage our progress on projects, even if we REALLY love them
  • The incredible power of celebrating wins
  • Answering the question, "but how hard do I push?"
  • How to start small (and be genuinely okay with the progress)

SHOW NOTES:

  • Episodes with Jessica Eley
  • Big Magic
  • Jess Lively
  • Eat Within Your Means
  • Fizzle - Grab 5 weeks for free!

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Welcome to this week's Clarity episode featuring Jessica Eley, a mindset coach who knows a whole lot about money.

In this conversation we’re digging deeper into how Jessica was able to replace her corporate income in TWO WEEKS without much of a game plan.

She tells us there are two different types of money, and we need to focus on earning each one at different times. So depending on where we are in our journey, that’s going to dictate which to focus on.

She’s going to tell us how she originally earned her living as a copywriter when she quit her corporate job, without really intending for that to happen. Ultimately she switched to coaching, and she’ll share how to transition from survival mode to dream biz mode.

In this Clarity episode, you'll hear:

  • Two differing approaches to money -- how & when to generate real money using each strategy
  • Exactly how Jessica managed to replace her corporate income in 2 weeks after she quit her job with zero plan
  • How to earn a living doing work you find fun & purposeful
  • How you can start earning money and figure out what you want to be doing with your life at the same exact time
  • Values, priorities & vision, and what questions to ask to discover yours

SHOW NOTES:

  • Jessica's website
  • Lewis Howes
  • Christina Scalera
  • Fizzle - try 5 weeks free

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Welcome to another week of incredible interviews on Courage & Clarity!

Jessica Eley is a mindset coach for high achievers who helps people figure out how to get their heads in the right space to achieve the success they want in their lives.

In this courage episode she tells us how she went from a mega high achiever who finished college early while working full time and planning a wedding, to hitting a breaking point and calling a major timeout.

She quit her corporate job spontaneously after putting 5 years in, and within two weeks she replaced her corporate income.

In this episode we talk about how Jessica realized she didn’t need to become a guru overnight in order to make real money as an entrepreneur just using the talents she already had.

She’ll also tell us what we need to do to STOP our fears from holding us back, and why Jessica considers herself “anti positivity moment”.

In this Courage episode, you'll hear:

  • What happened when Jessica spontaneously quit her corporate job after 5 years with zero plan (hint: it involves replacing her income in two weeks)
  • What to do if you feel like you wish you had a teleporter to your future successful self
  • Why the whole "positivity movement" might actually be holding us back
  • Exactly what to do if your fears are paralyzing you & preventing action
  • An important wake-up call about what's on your vision board right now

SHOW NOTES:

  • Jessica's website
  • Abagail & Emylee
  • Smart Passive Income with Pat Flynn
  • Fizzle - get 5 weeks free!

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Okay friends, buckle up & grab your cup of coffee (orrrrr somethin' stronger) -- today it's getting real.

I'm talking about the worst feedback I've gotten about this podcast so far. And guys, I won't lie -- that sh*t hurts!

So when you have a podcast, this thing happens where you notice you've got a new iTunes review. You think, oh my gosh, another review! I can't wait to read it....

So I raced over to iTunes... but in this particular case, what I found made my stomach drop.

It wasn't positive. It wasn't flattering. In fact, it was anything but. And damn it, it did NOT make me feel good.

My initial reaction was to point fingers, call names, blame others, turn my feelings off and mark this firmly under the heading of "haters gonna hate".

But I couldn't stop thinking about it, so I started talking to my inner circle about it.

I realized no one is talking about this. At least, not in the specific "I'm not afraid to read my negative review on a podcast" sort of way.

I want to bring this to light so we can learn from it. So today, I am doing just that.

Today, I am reading the worst review I've ever received on the podcast airwaves for you.

Not because I need you to reassure me (though y'all are sweet, and I love you!) Not because I need to prove anything.

I'm doing it because: 1. You've been here and you need solidarity or 2. You haven't been here yet but you are terrified of the dreaded negative feedback.

So, in this podcast you'll hear:

  • Me reading, word for word, the worst review I've received so far. Ouch.
  • How to decipher mean feedback from negative (or constructive) criticism
  • 3 strategies for dealing with negative feedback, and growing from it!
  • How to re-frame feedback & turn it into momentum, even when it freakin' hurts
  • Why I'm not subscribing to the "haters gonna hate!" mentality, even though I reeeeally want to sometimes!

*And hey, by the way? About 40 of you have left seriously amazing iTunes reviews -- and many more of you have reached out via email, Instagram, Facebook & more. This one negative review doesn't take any of that away. I love y'all more than you will EVER know.

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This week I'm excited to share two fabulous conversations with Ashlyn Carter, conversion copywriter for creative entrepreneurs!

Soon after meeting Ashlyn, I learned she's played a major part in some huge launches around the internet, including some names you might have heard before such as Jenna Kutcher, Heather Crabtree and Hilary Rushford.

While Ashlyn now runs a thriving business, it wasn't always this way. In today's Courage story, she bravely shares how she went from sleeping with her phone under pillow as an ever-striving Public Relations professional to recognizing her mental health had been shuffled to the backburner in a major way.

Ashlyn was hospitalized for a full blown eating disorder and generalized anxiety, and after dealing with frustration and feeling lost, she knew a change was on the horizon.

In today's Courage story, you'll learn:

  • Ashlyn's rocky road to entrepreneurship, including why she had to hit "pause" on her life while she was hospitalized for two months
  • How she challenged her career mindset and decided to forge a completely new path after a successful, striving-based PR career
  • How she got started as a copywriter
  • The BIG thing she did to accelerate her business and become the "go to girl" for launch copywriting in her industry in just one month

SHOW NOTES:

  • Ashlyn's website
  • Jenna Kutcher
  • Fizzle - grab 5 weeks for free!

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Welcome to Part Two of my conversation with Ashlyn Carter, a sharp & sweet conversion copywriter for creative entrepreneurs!

This might just be one of the most info-packed Clarity episodes to date. Ashlyn & I couldn't decide between two awesome topics, so we decided to give it all!

If you struggle to figure out how to craft your message in a way that truly lures people in, I think this episode will be perfect for you.

The truth is, there's no magic bullet to copywriting. There's no voo doo formula here. This is about really listening and paying attention to the market, simplifying your message, and crafting your copy in a way that truly resonates.

In this Clarity episode, you'll learn:

  • The concept of customer led copy, and how great copy is assembled instead of created out of thin air
  • How to leverage the words on your website in a way that actually gets you PAID
  • How to "coach the conversion" -- aka, the 5 steps your audience needs to walk through to go from new follower to paying customer
  • 7 little known secrets to copywriting that will make all the difference in your business

SHOW NOTES:

  • Writing Copy for the Web: A Guide for Copywriting
  • Ask by Ryan Levesque
  • Ray Edwards
  • Breakthrough Advertising by Eugene Schwartz
  • Jab Jab Jab Right Hook by Gary Vaynerchuk
  • Start a Blog That Matters -- 5 weeks free at Fizzle
  • Grammarly

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Welcome to the second conversation I'm having with Reina Pomeroy, the life and biz success coach behind Reina & Co who emphasizes heart based business. She helps people pinpoint what's most important to them so they can become the go-to expert in their industry.

We're diving deep into Reina's area of expertise, which is visibility -- aka, how to show people you actually exist, and be known as a go-to expert in your industry.

In this episode Reina is going to teach us two of her signature strategies -- she'll tell us about her Social Glue Coffee Chats, as well as how she implements verticals in her business to dictate what she's really about and provide value around those subjects.

Reina's teaching us:

  • How to figure out what you want to be known for
  • One simple and powerful tactic you can use today to start making a name for yourself (all you need are the email addresses of your family & friends)
  • How to make your business idea jump out at you
  • Handling "cliquey vibes" in Facebook groups or other places you might be hanging out
  • The concept of verticals in our businesses and how we can use them to plan content and show up as professionals

“You don’t need all the fancy schmancy stuff in order to do visibility well.”

“When you are very clear about what you do, the competition doesn’t exist.”

SHOW NOTES:

  • Customer Conversations (get 5 weeks free at Fizzle)
  • Savvy Business Owners group
  • Powersheets group
  • Social Glue: Reina's free resource
  • Verticals: Reina's free resource

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Season 3 of the podcast is HERE! I'm so excited to bring you yet another series of mind-blowing interviews with some of the most inspiring and savvy minds the internet has to offer.

With me today I have Reina Pomeroy, a life and biz success coach who emphasizes heart based business. She helps people pinpoint what's most important to them so they can become the go-to expert in their industry.

Reina has become a great internet friend of mine ever since I was interviewed on her podcast, Creative Empire, which she runs with Christina Scalera who you heard from back in Season 1.

Reina has a big heart, she's really fun to talk to, she's incredibly relatable and I really think you're going to enjoy this COURAGE story where she tells us all about her winding path to what she does today.

We're talking about:

  • How Reina felt her identity as an outgoing creative was ripped from her when she was a new mama trying to juggle work
  • how to discover your values -- the things you must have to make you happy -- and find work that honors them instead of compromising
  • How to step back from your current reality enough to see your situation clearly
  • The value of a "bridge job" and some criteria for finding the right one for you
  • Why jumping straight to results and answers right away might not be the best strategy when it comes to finding your path

SHOW NOTES:

  • Reina's website
  • Fizzle - get 5 weeks free
  • Powersheets by Lara Casey

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And just like that, we're wrapping up the Meaningful Work Series! Today I'm excited to share Part 3 of 3. If you missed the first parts of the series, go here: How to Make a Living Doing Something You Actually Like & Vision: 5 Steps to Design Your Life Instead of Living By Default.

So far in the series, we've gone deep on vision and the importance of understanding exactly where you want to go. But even the best-crafted vision can't answer the big question...

How the heck do we get there?

WE NEED A PROCESS.

Process is the Clarity component of our meaningful work equation. Having a process means we know the exact steps we need to take, we're equipped with the tools we need to move forward and we know how to measure our success.

That all sounds great, I know. But I'll give you the bad news first...

There are going to obstacles. Major ones. They'll obstruct your clarity. They're the pitfalls that keep you from seeing the path in front of you.

These obstacles so treacherous, they might make you consider giving up on your meaningful work altogether.

Remember that if this were easy, everyone would be doing it. But they aren't.

And now for the good news: the most threatening obstacles tend to show up time and time again across ambitious people seeking meaningful work.

So today, we're diving into the 8 most common obstacles I've noticed in people working towards earning a living doing what they love. If you can bust through these, then clarity can find you -- and that means you'll keep making progress.

SHOW NOTES:

  • Jess Lively: Quantum Living Quick Guide
  • Minimum Viable Income
  • Try Fizzle for 5 weeks free (including the roadmap!)

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Part 2 of the Meaningful Work Series is here! If you missed the first episode, here's where to find it: How to Make a Living Doing Something You Actually Like.

Today we're blowing the doors off of the Courage part of Courage & Clarity. And guys, there is so much I want to share with you about vision...

WE NEED VISION. Strategy, tools & tactics get all the glory, but even the best map in the world can't get you to your destination if you don't know where the heck you're going!

In this deep-dive into Vision, aka the "Courage" half of Courage & Clarity, we're dissecting 5 parts:

  1. Why we NEED vision & inspiration (psst, it's not all "fluff"!)
  2. The dangers of inspiration overload (and how to avoid them)
  3. The DNA of Meaningful Work in 4 puzzle pieces
  4. Setting Goals that Don't Suck
  5. Using vision to overcome your biggest obstacle: DOUBT

SHOW NOTES:

  • Ep 38 // How to Make a Living Doing Something You Like
  • Ep 14 // A Stress-Free Approach to Getting What You Want
  • Essentialism by Greg McKeown
  • Ep 37 & Ep 38 with Clarity on Fire
  • Goal Setting Sucks! Here's a New 5-Step Approach

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"The hardest thing about earning a living doing something I care about is how deeply I care about my mistakes."

"The hardest thing about earning a living doing something I care about is believing that I'll actually figure it out one day."

"The hardest thing about earning a living doing something I care about is believing that I'm one of the lucky ones who 'gets to'."

Maybe you're listening to this podcast because you're not currently earning a living doing something you care about.

Perhaps you're in your car right now on your way to the job that you hope to leave. I've been in that driver's seat, listening to podcasts about people who are walking their kids to school and creating cool things, being completely in charge of how much they make.

And I know how badly you want that to be you.

Or, maybe you're already in this thing. You're trying to figure it out.

You've got a website, you're working on building your audience and you're trying SO hard to find your people and grow your tribe.

And it's so challenging at times, you wonder if this is all worth it.

Maybe it would be easier to go get a job that could pay the bills so you can do your thing.

Or worse, maybe you're so burnt out on your thing that you're not sure you want to do this at all. And you want to give up.

And I get that… because this is hard.

It is not easy to have meaningful work in your life. And once you find it, you gotta work to keep it. It's not an "I found it and now I'm set for life!" So that's where this meaningful work series comes in.

I want to talk to you about why having meaningful work in your life is worth it. I want to draw a contrast between a life that has meaningful work, and one that is resigned to the mundane.

So in the Meaningful Work Series, we're going to get into the tactics for earning meaningful work, and keeping it in your life.

We'll talk about a two-part strategy for NOT giving up on your work.

These three episodes are the very foundation upon which the entire Courage & Clarity podcast is built. I seek conversations with brave people who are fighting for meaningful work, and I get them on the show to reveal the VISION they cultivated, as well as the PROCESS.

I'm breaking this episode down into five parts:

  1. Why our current understanding of "work" is broken (and what to replace it with)
  2. What is meaningful work? Is it worth it?
  3. How to recognize YOUR perfect opportunity to do meaningful work
  4. The two big keys you need to earn a living doing something you care about
  5. The biggest obstacles people face as they go after work they really love

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That's a WRAP on Season 2! I can't believe we did it -- 10 guests, 20 interviews, 2 bonus episodes, and a whole lot of love and connection with you all. I hope you got as much value out of the wide array of talent on the show this past season.

Now, it's time to answer your big questions from Season 2 (and life in general)!

I received such awesome questions this time around, and it was so fun connecting with you in this way!

I definitely saw some themes in the questions this time around, and that actually confirmed my desire to create the Meaningful Work Series on the podcast over the next couple weeks. Eek! Stay tuned, I'm majorly excited about this month.

Here are just a few of the answers I'm hitting you with today:

  • How to make decisions when you feel stuck between two options
  • My strategy for killer podcast interviews
  • What to do if you're scared you don't have enough expertise, you've made too many mistakes or you're not far enough along to teach others
  • How to choose between "being responsible" and "chasing your dreams"
  • How to manage time when you feel like your work keeps bleeding into your life
  • What to do with old blog posts when you're embarrassed by where you started
  • How to turn more inquiries into sales!

SHOW NOTES:

  • Season 1 Clarity Guide
  • Fizzle - Try 5 weeks free
  • The Lively Show
  • Jess Lively's Intuition Writing Exercise
  • Rachel & Kristen of Clarity on Fire - Courage & Clarity
  • Nicole Lapin, author of Boss Bitch - Courage & Clarity
  • Skype Recorder
  • Christina Scalera, Legal Essentials (Clarity)
  • Amanda Boleyn, She Did It Her Way - Courage
  • Tsh Oxenreider - Courage & Clarity
  • Katie Proctor - Courage & Clarity
  • Clarity on Fire Passion Profile Quiz
  • Minimum Viable Income
  • Blair Staky - C

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It's the grand finale of Season 2 of the Courage & Clarity podcast, and I couldn't imagine two more perfect guests for playing us out with a bang. This week I'm joined by Rachel East and Kristen Walker of Clarity on Fire, two incredible career & life coaches for millennial who feel stuck.

I've been following Rachel & Kristen for a long time now (I mentioned them a while ago on The Fizzle Show as one of my very favorite emails I get each week -- and I'm only subscribed to a few!)

I was excited to "meet" Rachel & Kristen, but what I couldn't know in advance was how much fun they were to talk to and how effortlessly we connected via the airwaves. It was kind of magical, guys, and I hope you can hear it too!

In this Courage episode, we're digging into how these two best friends started a business together in the first place, starting all the way back at the beginning for each of them individually.

Some of the highlights you'll hear:

  • How to assess whether you should go into business with your BFF - or anyone else for that matter!
  • Why your reality might not be completely true, and the way your current circumstances may be playing tricks on you
  • What happens when you challenge the way you've always seen the world (hint: amazing transformation!)
  • What it's like when you know this can't be it, but you have no idea what to do next (aka, feeling totally stuck)
  • How being young & naive might actually be a good thing sometimes
  • Why Rachel, Kristen nor I have no interest in being a #girlboss (and what we're all doing instead!)

SHOW NOTES:

  • Submit your Questions for the Q&A Episode!
  • Clarity on Fire
  • "Confession: I have no desire to be a #girlboss"

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After throwing it back to the days of depressed Netflix binge-watching and cubicle panic attacks in our Courage episode, I'm so excited to dig into the Clarity episode with Rachel East & Kristen Walker! After all, their website & business is Clarity On Fire and they definitely live up to the name in this episode.

I've heard from so many of you that you just want to find a way making a living doing something you actually care about. In truth, that mission is the entire premise of this podcast. And so, having Rachel & Kristen dive into this topic where they both shine so brightly was a true treat for me, and I hope you get as much from this conversation as I did!

Here's what you'll learn in this awesome episode:

  • Why it's so hard to find our passion in the first place
  • Why many of us get so stuck choosing between what we're good at and what we actually like
  • How to make working feel more like living
  • The one question Rachel & Kristen would ask you if you're feeling guilty about changing your career path
  • Why finding your passion is kind of like looking at a giant buffet, and how to figure out what the heck to put on your plate
  • The 3 things you absolutely MUST know about passion to help you find yours!

SHOW NOTES:

  • Freshbooks - get 30 days free!
  • Courage & Clarity Q+A - submit your Q's here
  • Clarity on Fire
  • The Passion Profile Quiz

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This week I'm pumped to welcome the founder of a service I use myself (and am obsessed with!) I've got Allison Schaaf, the founder of PrepDish, a subscription service offering handcrafted gluten-free and paleo meal plans week after week.

Aside from loving PrepDish as a customer, I wanted to have Allison on the show for a very specific reason:

Her product is incredibly simple. Like, "can this actually be a business?" simple. It's a PDF.

I hope these episodes with Allison challenge you to strip away all the scary beliefs that you need to buy course after course to figure out how to launch a business.

Allison's the master of putting the customer's needs first, and getting laser-focused on what people actually NEED (hint: it's not a crazy app or 35 module course.)

In this Courage story, we're exploring how Allison got here via her Personal Chef business. I love that Allison started out with a service-based business, and how she worked out the kinks in her workflow before launching a digital product.

Through perfecting her process in people's kitchens, she was able to create a hard-hitting digital product that nails a specific need.

Here's what we're getting into in this episode:

  • Getting clients: How Allison got her very first client as a personal chef (spoiler: it's not fancy)
  • Refining your services: How to figure out what makes you unique -- and how that translates to your offering
  • Networking: How the hard work you do in the beginning may pay off later in surprising ways
  • Idea validation: How Allison's Personal Chef business actually served as the Minimum Viable Product (MVP) for her digital product, PrepDish
  • Batching: How Allison shifted to a year-long or season-long view of her meal plans, and how she gets more done with less effort

“I figured out what was unique for me — I was not only a chef, but I was also a dietician.”

“I just had to stop doing anything except the process that I wanted to do. I know you want me to cater your party, but I can’t — this is the one thing I want to do. It really was a decision, this is the way I do things, and I’m only going to work with clients THIS WAY.”

SHOW NOTES:

  • My Clarity Jump-Start Guide -- grab yours free
  • Special PrepDish offer for C&C Listeners

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In this week's Clarity episode, I'm welcoming Allison Schaaf, founder of PrepDish, back to show!

You’re going to be so inspired by how EASY it can be to be successful. You don’t have to go and spend tons of money acquiring crazy skills -- instead, Allison shows us how we can create something incredibly simple based purely on a customer's needs.

We're diving into:

  • Understanding Customers Better: The number one thing to keep in mind that keep your product beautifully simple
  • Connecting with Customers: The number one question Allison asks to get tons of customer feedback -- and thus provide the solution that people gladly pay for
  • Building a Team: Allison's take on when to hire, and what 2 questions to ask to decide what you need to hand of
  • Productivity: How to uncover exactly where your time is going, and shift towards more time on your favorite tasks

"It’s more often the entrepreneur who’s thinking it needs to have all these bells and whistles, and that can just confuse your customer."

“I could make this fancy app and it might make me appealing to some people, but it would make me more appealing to my core customer?”

SHOW NOTES:

  • Freshbooks - grab a month for free
  • Allison's service, PrepDish - 2 weeks free!
  • Survey Monkey
  • Hubstaff
  • Infusion Soft
  • The Clarity Jump-Start Guide

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In this week's edition, I've got Sarah K. Peck on the microphone with me! Sarah is an author, startup advisor and yoga instructor based in New York City. She's the founder and executive director of Startup Pregnant, and at this point in her career she's written around 700 essays.(!)

Guys, I truly love and adore every single episode of this show that I've had the privilege to produce. Maybe it's the exact place I'm at in my own life right now as mama to a one year old, but I am really in love with this conversation.

I hope it inspires you, challenges you and lifts you up all at the same time, because that's exactly what happened to me.

A few big points we dive into:

  • How to find and understand your core identity -- aka, who you really are, in just a handful of words
  • The time Sarah broke her foot in college, and the huge lesson that applies to business
  • Why a "just this once" mentality will screw us up, and leads us to a path of excuses
  • The two habit muscles we are always strengthening -- and which one you definitely want to be focusing on
  • Why "waste" and "rest" are not the same -- and how rest is actually an investment in our careers
  • How to stop feeling guilty about doing things that feel good to us
  • Why Sarah will take her shirt off and shake her boobies around (wait... what?)

Some of my very favorite quotes from this episode:

“The true test of perserverance and resilience, the people who make it through their 20 mile march are the ones who look at that moment when they COULD make an excuse and they say I’m choosing to do it anyways”

“You’re either strengthening the muscle that makes excuses, or you’re strengthening the muscle that does it anyways”

“The person who wins, the person who makes it happen isn’t the person who has some magical better circumstances than you”

Then, in the Clarity episode, we're talking about a precise process for way better decision making in our businesses & our lives. Can't wait for you to hear this!

SHOW NOTES:

  • Sarah's website
  • Startup Pregnant
  • Sarah on Instagram
  • Steph on Instagram

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After Sarah's Courage story, now we're getting down to business and talking about some real grown-up stuff: making better decisions in our businesses.

If you feel like a crazy person, jumping around from thing to thing without accomplishing any one task, this episode is for you.

If you can't summarize what you do in 5 words, this episode is for you.

And if you're drowning in emails and you find yourself saying "maybe" when in your heart you mean "no", then yep, this episode is for you.

We're digging into:

  • What startups and pregnant women / mothers can learn from each other
  • Why understanding what you do (and don't do!) is absolutely critical to your ability to make decisions -- and exactly how many things you should be doing
  • Where to turn if you have a hard time describing what you do, if what you do doesn't work, or if you feel crazy busy all the time
  • How to find your business "North Star"
  • The 4 categories of business decision making: Delegate, Defer, Automate & Delete
  • Why you should strive to be a little bit bad at some things (like email), and why it's okay to "break stuff" in your business

Some favorite quotes from Sarah:

"Just because somebody has put something on my task list doesn't mean I have to decide to do it."

"Don't defer it if you really mean NO. Because that's actually mean."

SHOW NOTES:

  • Sarah's website
  • Startup pregnant
  • Clarity episode with Adrienne Dorison
  • Sarah on Instagram
  • Steph on Instagram

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In this week's edition of the show, I'm sitting down with the energetic, sharp and no-BS Nicole Lapin, author of Boss Bitch, Rich Bitch, host of the television show Hatched, former CNN anchor -- let me summarize: she's pretty freakin' cool.

Many of us have lots of memories of being cheered on by people who believed in us, hearing reassuring messages that we can just "be ourselves", that we are "special" and born to "stand out".

But once it's time to grow up and start #adulting, it's so common to be met with an entirely different message -- especially when, like Nicole, you enter an industry full of standards, rigidity and a "this is how we've always done it" mindset.

As an aspiring new anchor, Nicole felt that familiar pressure. Appear older. Wear shoulder pads. Speak with the "news anchor voice". She even had a professor proclaim that, in order to be taken seriously, she should cut her hair short into an "anchor bob".

Once you hear from Nicole in this episode, you'll realize she isn't your typical news anchor (even though she was the youngest anchor at CNN & CNBC, ever -- seriously, she was just 21!) Her hair is long, she speaks like a normal girlfriend over a cup of coffee, and she's no longer on a mission to disguise her age.

To be it plainly, Nicole stopped trying to overcome herself -- and her audience can't get enough.

In this episode, you'll hear:

  • What to do when you're actually an imposter -- aka, so far outside your comfort zone, you feel as though you're learning a whole new language
  • How to stop overcoming who you are, and leveraging your true self to find success instead
  • The importance of money transparency for our professional lives (and how weird it is that we'll tell our girlfriends just about anything -- except our salaries)
  • How to look at failure, and why Nicole is happy it took her a decade to publish a book (with at least 5 rejected ideas along the way)

SHOW NOTES:

  • Fizzle - grab your free 5 week trial!
  • Boss Bitch
  • Nicole's website
  • Rich Bitch
  • Hatched
  • Nicole on instagram
  • Steph on instagram

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In the second half of my conversation with best-selling author and former CNN & CNBC anchor Nicole Lapin, we're getting real about finances.

You might be itching to become an entrepreneur because of all the perks, but what about the cash? Do you have enough to make it on your own?

As Nicole tells us in this episode, the best entrepreneurs are scrappy. It's easy to fantasize over investors throwing cash at you a la Shark Tank, but that kind of start-up money means you basically have a boss.

So what can we do to bootstrap this thing on a budget?

In this episode, we're diving into exactly that, plus:

  • How to prepare for the un-sexy parts of entrepreneurship (including exactly how much money you should have in the bank)
  • Why "Do it now!" might be the exact wrong advice for starting your business
  • Nicole's 3 "E"s of budgeting, and how much money you should have for your essentials, end game & extras
  • The simple (yet brilliant) daily habit Nicole used to pay off her credit card debt (I'm stealing this one!)
  • A precise method for determining whether you have a business idea or a party trick

Let's go to the show!

SHOW NOTES:

  • Freshbooks - get a month for free
  • Nicole's website
  • Boss Bitch
  • Nicole on instagram
  • Steph on instagram

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On the podcast this week, I've got former corporate marketer turned freelancer turned employee again with a fitness instructor, lung cancer research advocate and my long-time friend, Annie Truax.

Beware, after listening to this you’re gonna want to stop everything & hug the ones you love!

In this Courage story, Annie shares how two traumatic losses shook her awake in life.

After her experience, she was unable to avoid realizing what is truly important in life, and just how empty her work was -- and thus, her priorities forever shifted.

Before the trauma, she over delivered and was on a mission to please others. After, those same things seemed trivial.

The questions in Annie's life changed from things like “What apartment am I going to live in? How am I going to please the client?” to “How am I going to be the strongest version of myself for my family? How do I survive this?"

In other words, her life experience rendered her unable to relate to PR clients whose biggest concern in life was whether the napkins were the exact correct color.

In her healing process, Annie turned to fitness and fell in love with running & teaching classes. This episode captures how Annie was able to take advantage of a new market, show up with her expertise and make a major change to do work she genuinely cares about.

Annie's story is proof of the magic that can happen when you just show up and live in the space of true connection -- connection to your passion, to your craft, to your talents and to other people.

Then, in the Clarity episode, we're digging into how to join a company that is truly aligned with your values. If you've ever wondered when it's time to quit your business to work for someone else or how to find truly meaningful work on someone else's team, the next episode will be perfect for you.

SHOW NOTES

  • Fizzle - try it for 5 weeks!
  • Annie on Instagram
  • Free to Breathe
  • Fizzle show episode — 5 Reasons Why I Quit My Business to Pursue My Dream Job (FS144)
  • Ep 021 // Things I'm Afraid to Tell You: Losing My Brother
  • Rev Cycle Studio

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Following the winding path towards freelancing in the fitness world after two major losses in her life, marketing & PR professional Annie Truax did something surprising.

She quit her business to work for someone else.

Today, Annie works for Free to Breathe, a non-profit organization seeking to increase lung cancer survival rates.

In her early twenties, Annie never could have imagined that lung cancer would turn her whole world upside down.

By seeking meaningful connection to other people through fitness and volunteering, Annie is now dedicating her professional life to the disease that took her parents from her.

Annie's story is incredible, and I'm taking away the following question as a lesson:

"Does joining someone else’s team allow you to go even deeper in the fullest expression of living your values?"

If the answer is YES, sometimes being an entrepreneur isn't the best fit, and there might just be a better arrangement waiting for us if we keep our eyes & hearts open to the possibility.

In this episode, you'll hear:

  • How to do the work now to invite your dream job into your life
  • How to create a job for yourself at an organization you'd love to work for
  • How to flipthe script on loss & trauma — and leverage the worst thing that’s ever happened in your life into something meaningful

SHOW NOTES:

  • Freshbooks - get a month free!
  • Annie on Instagram
  • Free to Breathe
  • 5 Reasons Why I Quit My Business to Pursue My Dream Job (FS144)

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Here we are ... halfway through Season 2 of the Courage & Clarity podcast!

I'm having an absolutely blast bringing you one part inspiration and one part instruction from amazing entrepreneurs who are going after what they love in business & in life.

However, since these conversations have been so action packed, I thought I would pause and huddle up with y'all.

Recently, on Instagram & on Facebook, I called for questions -- and you guys really delivered! So today, I'm answering your top Q's.

In this episode, you'll hear:

  • How to decide whether you should start a podcast
  • Putting the "ideal client" debate to rest
  • How to get your very first clients
  • How this podcast is doing so far!
  • How to get OUT of planning mode and INTO action mode
  • What to do about "shiny object syndrome", aka the constant barrage of new ideas
  • .... and the best advice I've ever received!

PLUS, as a little bonus, I finished the episode off by sharing some things I've been thinking about lately. You may have seen on Instagram I posted a graphic exclaiming, "It's okay if you suck right now." That post BLEW UP and so I wanted to go deeper into what I meant, what I've learned since then and how you can put this into practice in your own life.

Thank you for the questions, I hope you enjoy the show this week!

SHOW NOTES:

  • Microphone I use - ATR2100 USB Mic
  • You know you need to define your ideal client, target market & niche, right? (FS208)
  • BNI Meetings
  • Claire Pelletreau - Courage, Clarity
  • Claire's Get Paid Podcast
  • Jenna Kutcher on Instagram
  • Lara Casey's Powersheets
  • Adrienne Dorison - Courage, Clarity
  • Glennon Doyle Melton Quote
  • My instagram: It's okay that you suck right now
  • Jess Lively's intuition

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This week's Courage & Clarity conversations are double the fun as I'm joined by not one, but two brilliant business ladies: Emylee Williams & Abagail Pumphrey, the founds of Think Creative Collective.

Emylee & Abagail are the brains behind this strategy powerhouse which offers courses, a podcast and lots of clarity for frazzled entrepreneurs who want to get more sht done.*

But of course, there's more to this story than a couple of bosses who've got it all figured out.

Emylee dropped out of graduate school two weeks before her program began and originally thought she'd own a cupcake business.

Abagail climbed the corporate ladder in the web design world only to be laid off from work.

In this episode these two spill all the details of their individual paths to doing meaningful work on their own terms, including lots of bumps & bruises along the way.

My favorite part, though, is how they decided to come together.

After joining forces to run a webinar together, the two sat on the floor of Abagail's home office and realized their values & aspirations were so similar -- and, that they had a blast building cool stuff together. Think Creative Collective was born.

In addition to these inspiring stories, you'll hear:

  • How Emylee went from making next to nothing as a photographer for a year, to walking out of a client's house with a $1500 check
  • How the two completely overhauled their business model -- which allowed them both to take January completely off, and both have only worked part time so far in 2017
  • What to look for in a co-founder relationship, and how to test it out before going "all in"

SHOW NOTES:

  • Fizzle - try it for 5 weeks, cancel any time
  • Think Creative Collective
  • TCC on Instagram
  • Courage & Clarity episodes with Natalie Franke

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In this week's Clarity episode, we're jamming on a tough topic for lots of us: sales.

You know the scene: You're sitting at the Starbucks, sweaty-palmed, talking your face off with a client you'd love to work with, hoping and praying they are picking up what you're putting down.

And then, the moment comes: it's time to sell. You hold your breath and name your price, worried that they'll get up and walk away right there.

I've been in that Starbucks scenario so many times, and I get the heeby jeebies just thinking about it.

That's why I love this conversation with Emylee & Abagail. They're sharing exactly what we need to tweak in order to make more sales -- and to take the fear factor out of these conversations.

In this action-packed, 20 minute conversation, Emylee & Abbie spill:

  • Three big steps to generating MORE sales (easier, simpler & less intimidating than you think!)
  • How to educate your clients on the value you offer vs. having to make pitches and convince them to work with you
  • How to help your clients see you as a mind reader (and therefore, the perfect person to trust!)
  • A stress-free approach to talking about money with clients
  • Some tough love, which will help you get out of your own way and make more sales!

SHOW NOTES:

  • Freshbooks - 30 days free!
  • Think Creative Collective
  • TCC on Instagram
  • Fizzle course: Customer Conversations
  • TCC Course: Organize Your Business & Your Life with Trello

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Have you ever found yourself wondering with questions like:

"How do I figure out what I'm really good at?"

"What are my strengths?"

"How do other people see me?"

"How do I create a business that's uniquely me?"

We've all asked these questions a million times over because it's hard to see ourselves as others see us.

Sometimes when we're really good at something, when it comes easily to us, it doesn't even feel like a strength. The truth is, other people can't do that thing like you can. So in today's Clarity episode, we talk about exactly how to leverage "your thing".

Here's what we get into today, and guys, it's a juicy one:

  • Why getting better at your weaknesses is bad advice, and what you should do instead to grow exponentially
  • Where burnout REALLY comes from, and how knowing + using your strengths prevents it
  • How to figure out what you're even good at in the first place
  • How to use your unique strengths to differentiate your business
  • How to take your top strengths & translate them into actual revenue

We also talk about a real example of one of Katie's big strengths, and how she made a shift in her business model to capitalize on that.

After you listen, I'd love to hear from you on instagram: Do you think you should try to improve your weaknesses? OR is it better to cut your losses and go all in on your strengths?

SHOW NOTES:

  • Freshbooks - free trial
  • Katie's website
  • Strengths Finder 2.0 by Tom Rath
  • Give What Grows -- How to Avoid Burnout (Fizzle Show 200)

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In this week's Courage story, Katie Proctor shares her journey from a corporate marketer, to health & fitness coaching to where she is today -- helping fellow Registered Dietitians create thriving businesses.

In this episode, Katie shares:

  • How she faced the harsh realization that corporate wasn't for her, even after spending lots of time & money getting her MBA
  • How incorporating her own fitness transformation into her coaching powered her business
  • Exactly how to get your partner on board with your business dreams, and the key to handling personal relationships as an entrepreneur
  • The importance of sharing ourselves authentically, and what's at risk if we don't start hitting publish

In addition, Katie and I jam on the idea of being brave for just 5 seconds at a time, and how we've both found our entire lives have shifted when we push ourselves to publish scary things.

There's so much to learn here from Katie's ability to recognize she was "chasing next" -- next job, next degree, next pat on the back for doing a "good job".

Today, instead of seeking praise and significance from large companies that may or may not validate her, Katie has built her own platform for sharing her message and she's carved out a space where she can be an influencer.

It's a great story -- and next up, Katie joins me in Episode 23 to talk about finding your strengths and using them to create a business that's as unique as you are.

SHOW NOTES:

  • Fizzle - 5 weeks free
  • Katie's website
  • Katie on instagram
  • Steph on instagram

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Today's episode is one I'm both excited and totally terrified to share with you.

It's me, alone on the microphone, opening up about the hardest and most unthinkable thing I've ever dealt with.

In this very-close-to-my-heart episode, I'm sharing:

  • A traumatic, tragic loss I've experienced in my life recently and my current thoughts & feelings
  • The perspective I've gained from hardship and how we can challenge ourselves to live our best lives
  • A before-and-after glimpse into how a family trip to Ireland deepened my healing
  • 3 things grief has taught me that apply to career & business
  • A powerful & moving excerpt from my journal and the message in my heart about grief

In case you'd like to read the words from my journal, here they are in written format.

Per Jess Lively's "writing to your intuition" exercise, I asked myself the following question:

Why do I feel this is the episode I need to share?

Here was my unedited, un-analyzed gut reaction (I arrived here by just writing without thinking too much):

"Your life is not the shiny perfect image that people might see. You are not perfectly courageous and composed. There is so much suffering, and you are afraid. You do not know how the events of the past year will manifest in terms of your family. Questions weigh heavier on your heart than your mind allows you to truly explore. It is too traumatic to completely comprehend. As such, everything (including career) is impacted. There are positives and negatives to this. The negatives are perhaps more obvious — there is stress, bad dreams, unexplained and unexpected tear-filled moments, your anger flairs up in a way that feels out of control. This is all related to the unprocessed mountain of emotion that sits in your heart like a knot. Importantly, do not rush to untie this knot. You cannot untie this knot without the right tools. You do not have all of those tools today, nor do you have all of the puzzle pieces to know how. Instead, this is a project that will be unraveled piece by piece, over time, and there is nothing you can do to speed this process except try to be open to your truth.You know exactly what I mean: it’s that back-and-forth you have in your own mind about whether it is safe to hear your heart’s voice. Sometimes that voice will tell you scary things, or sad things that make you cry. I am here to say IT IS SAFE.More than just safe, it is everything to hear your heart’s voice. Do not be afraid. Or rather, be afraid, but listen anyway. Cry when it hurts. Show yourself and show up. The only thing you have to do is be open and be light. Do not try to be more than exactly what you are, right now."

SHOW NOTES:

  • Jess Lively: Things I'm Afraid to Tell You concept
  • Courage & Clarity Episode 14 with Chase Reeves
  • Courage episode with Cassandra Bodzak
  • Jess Lively: intuition writing exercise&

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In Episode 19, you heard about Tsh's inspiring story of taking her family of five and her business around the world for a year.

In this episode, we're getting into the nitty gritty of how the heck this actually works and what preparations to consider for a major lifestyle shift like this one.

In this episode, Tsh reveals:

  • How to plan for a year around the world, including how much money she saved up and how long it took
  • What systems and fail-safes to implement in your business before you hit the road
  • How this works with young children, including education & the balance between action & relaxation
  • What one thing she would have done differently with her travels & business

At this exact moment, I'm traveling around Ireland in a minivan with my entire family, including my 10 month old baby girl! Tsh totally inspired me to go with the flow and keep my perspective open when it comes to business, family and travel.

SHOW NOTES:

  • Tsh's book
  • Tsh's website
  • Tsh on instagram
  • Steph on instagram
  • Freshbooks: enter code "courage+clarity"

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We've all heard about "the dream" of a nomadic lifestyle, working anywhere in the world with an internet connection from the comfort of our laptops.

But what about those of us with, you know, families and stuff?

Tsh is a writer, podcaster and a coach focused on the angle of living simply and unconventionally. She's been running a blog for 9 years called The Art of Simple, hosts a podcast called The Simple Show, and is the author of a book coming out this month, At Home in the World.

In this week's Courage story, Tsh tells us all about how she and her husband found themselves in Turkey, a completely foreign country, and how her anxiety and discomfort led her to writing as a creative outlet.

From this scary experience, her blog was born -- and now she's been at it for nearly a decade.

Tsh and her husband spent five years devising a plan to save up enough cash to take their whole family on the road -- including their three young children.

What happened over that year is truly inspiring, and might have you rethinking what you'd like your life to look like.

In this episode you'll hear:

  • The fears Tsh faced when she decided to take both her family and her business on the road
  • What it means to live simply according to your own unique life's purpose (and each of us may have our own definition of "simplicity")
  • A new, refreshing spin on what it takes to be "an expert"
  • How Tsh has stayed engaged in her area of expertise for close to 10 years, despite some lackluster moments

Enjoy this episode, and then join us in Episode 20 where Tsh shares the exact steps she took to take her business & family on the road for a year!

SHOW NOTES

  • Tsh's website
  • Tsh's new book
  • Tsh on instagram
  • Steph on instagram

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This week I'm talking with Amanda Cook of Wellpreneur, digital marketing for the wellness industry. She helps health coaches, yoga teachers, personal trainers & nutritionists bring more of the right people to their websites and turn them into paying clients.

Sounds crisp and clean, like Amanda's really got her business together, right?

It wasn't always this way, and in this Courage story, Amanda opens up about her days as a deflated corporate employee chasing a job overseas in pursuit of freedom.

Initially thinking a career in health coaching was the answer, Amanda excitedly obtained her certification, started a blog and began working with clients only to realize this totally wasn't for her.

After realizing that a new home in Paris nor a new career in health coaching would fill the void in her life, Amanda found herself majorly confused about what to do next.

Somewhere along the way, someone told Amanda to "start looking at who’s already showing up in your business."

What Amanda realized next was absolutely key: she had tons of friends coming to her for tech and marketing help, and she actually loved that stuff.

She had closed the door on her corporate background in marketing without realizing there was another way to make it work in her own business.

You'll have to join us for this conversation to hear:

  • the exact moment that things clicked for Amanda
  • How she figured out what services to offer after tearing her hair out doing work she hated
  • Why the clients started flowing when she was previously struggling
  • .... and what advice she'd offer her former self.

SHOW NOTES:

  • Amanda's website
  • Amanda's book
  • Big Magic, Elizabeth Gilbert
  • Fizzle: Try 5 weeks free!

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Think you've heard all there is to hear about "target market" and "picking a niche"?

I thought I had too, until this conversation with Amanda.

Before you skip this episode because you're tired of the same advice (seriously, I feel you!), you have to hear from Amanda. Talk about a totally refreshing and clear approach to this murky, complex subject.

In this episode Amanda lays out:

  • a 6 month roadmap for using a specific target market to power up your business
  • how to approach target market if you feel your business can help everyone
  • what to do if picking a target market makes you feel "stuck in a box"
  • how to keep your potential customers' "BS meter" from going off when they find you
  • how to get the right people to your website... and turn them into real customers
  • exactly how to create attractive email opt-in offers & the process for keeping new readers engaged

Seriously, there's so much here in this conversation and Amanda generously holds nothing back.

Are you putting this framework to use? I'd love to hear about it! Find me on social media (@stephcrowder_) or send me an email (steph@fizzle.co) to let me know!

SHOW NOTES:

  • Amanda's book
  • Amanda's website
  • Freshbooks
  • Minimalist Baker
  • Customer Conversations from Fizzle {grab your free 5 week trial}

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Feel like you've got a million things on your to do list and few results to show for it on this Monday? Adrienne Dorison's got a few things to say to you in this Clarity episode!

(If you missed our Courage conversation, skip back one to Episode 15!)

This isn't necessarily about working less -- it's about making sure the results you're getting match the effort you're putting in.

It's deflating to feel you're ALWAYS working on your business, yet you never have the results to show for it.

In this episode, Adrienne reveals why this effort and results become lopsided:

"Effort does not equal progress. The real gamechanger is effort with direction."

Adrienne also shares:

  • What to do in the next 90 days to maximize your progress
  • The number one mistake people make, which leads to nothing getting completed
  • The concept of "Most Important Mission", the criteria for it, and how you can put this to work so you never feel you've wasted a day
  • How to handle essential (yet annoying) operational tasks using batching and boundaries
  • The concept of "To Do", "Doing" and "Done", and where your results are getting bottlenecked

Adrienne is so hard-hitting in this episode. A few more favorite quotes from her:

"Are you choosing easy over results?" "People sit around waiting for motivation, but I think motivation comes from action."

SHOW NOTES:

  • Adrienne's website
  • Freshbooks - try a month for free
  • Brian Tracy, Eat That Frog
  • Trello

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Season 2 is HERE, and we're getting this party started with Adrienne Dorison: success guru, money mentor and podcast host behind the School of Self-Mastery and The Pop-Up Podcast!

In this Courage story, Adrienne shares the fascinating story of how her background in wildlife & forestry led her to launching a business that helps people double their business in half the time.

Her dream of petting polar bears on a daily basis led her to a creativity-stifling job at a paper company... and landed her $48,000 in debt.

Adrienne started blogging as a desperately needed creative outlet without really intending for it to turn into anything. She didn't think anyone was reading, and she certainly didn't realize she could parlay this into a real career path.

By immersing herself in entrepreneurial communities, Adrienne learned what was possible and thus set her mind on side hustling her way to replacing her corporate job income.

She ended up smashing this goal, and paying off her entire $48,000 debt in just 6 months.

This is an awesome episode for anyone wanting to make a leap or transition who also feels held back by some obstacle or commitment -- debt, family, you name it. I can promise a hefty dose of inspiration, as well as some practical tips for making this kind of transition in your own life.

After this episode, join me for Episode 16 with Adrienne (her clarity episode) -- she's teaching us how to get more done in less time by giving us a peek into the productivity process she uses to power her projects!

SHOW NOTES

  • Adrienne's website
  • 5 weeks of Fizzle - try it for free, cancel anytime
  • Hal Elrod / Miracle Morning
  • Adrienne on Instagram
  • Steph on Instagram

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Are you ready for this bonus episode?! It's a little out there and incredibly raw... and while it's a departure from the classic C&C format, I'm still a little electrified from this conversation.

As we prepare to kick off Season 2 of these podcast (YAY!), I was having a conversation with my teammate and friend, Chase Reeves.

He asked me one important question:

"How do you want Courage & Clarity to feel?"

The question gave me pause for a few different reasons.

First of all, it was refreshing. Questions like, "What should our goal be for this podcast?" often leave me scratching my head -- uhh, 1,000 people listen to it? A million people? Having Oprah on the show??

But how I want it to feel? That's a question I can actually answer.

This conversation isn't about shirking results. Results are big time important mile markers -- I'm starting to see them as the guard rails that help ensure a project is on track. But I see them less and less as a guiding light.

You see, "results" or "goals" as we traditionally define them are burdened with energy-draining traps laid by ego, comparison and doubt. Those goals want to keep us on the hamster wheel, chasing "success" without ever really feeling great.

You have to start with how you want it to feel, not just when it's over, but while you're creating.

Here's how Chase put it:

"If you want some outcome, spend time practicing how you want that outcome to feel."

I know it might feel like a stretch, but all the things you want to feel -- joy, competence, excitement, security, safety -- you don't have to wait to feel them. You can feel those things right now, before you reach "success" (<-- which, by the way, what the hell is this anyway?)

"This is about excavation, not education." That's another nugget of wisdom from Chase, and we go deep on finding your own internal guidance versus constantly relying on the pressures of what the world around you says you should do.

This was such a cool conversation, and I can't wait to hear what you think. If it's not your cup of tea, I totally get it -- Episode 15 launches on Monday, and we're back to the Courage & Clarity format you know and love!

Let's get into it -- I'm talking about how to take a stress-free approach to getting what you want with Chase!

SHOW NOTES:

  • 5 weeks of Free Fizzle!
  • Experiments in Truth - Ram Dass
  • Abraham Hicks
  • fizzle.co/journal
  • Motherbirth

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I'm so excited to be back on the microphone today!

Before we kick off Season 2 (it's DEEP in progress right now!), I thought we could take a step back and digest the jam-packed episodes of Season 1.

I wanted to turn the mic over to you guys to see what you'd like me to go deeper on, and you asked some great Q's that I'm ready to A for ya (a few of these lovely guests even chimed in to help!)

Here are some big things we get into today, as requested by you guys!

  • What you need to know about starting a podcast (my experience with this show so far!)
  • How to get past bad days
  • What to do about jealousy + comparison in business
  • Criteria for truly excellent morning + evening routines
  • How to manage multiple revenue streams at once
  • What to do about spouses / partners who aren't on board with your business
  • Tips for engaging with your community as you grow your social media

SHOW NOTES

  • Fizzle: 5 weeks FREE for C+C listeners!
  • 3 Essential Podcast Launch Tips
  • Power Your Podcast with Storytelling, a course with Alex Blumberg
  • Productivity Planner
  • More about the pomodoro method
  • Romance & Revenue: Big Relationship Tips for Entrepreneurs (Fizzle Show ep. 55)
  • Minimum Viable Income
  • How to Spend $40 a Month on Facebook Ads that Actually Work with Claire Pelletreau
  • Claire's eBook, Bullseye

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This week I’m talking with Natalie Franke, founder of the Rising Tide Society, which is an international network of creative entrepreneurs who believe in community over competition.

In this Courage story, Natalie tells us about what it was like to grow a photography business to 6 figures and — get this — she did that on the side as she studied FULL TIME as an undergraduate at the University of Pennsylvania.

She came to an extremely interesting and confusing crossroads when it was time to graduate, and she had to decide the fate of her business.

Should she continue down the entrepreneurial path she inadvertently set in motion when she was trying to fund her education? And if so, what was the point of getting that expensive degree in the first place?

We get into this and much more in this episode, and I can’t wait for you guys to hear from Natalie — she was so fantastic to talk to. She’s got this comforting and nurturing way about her that really pulled me in.

I’m especially excited for these conversations, because The Rising Tide Society is so aligned with the work that we do over at Fizzle.

Natalie and I share many of the same views about the role that community plays in building a business and how lonely it can be to go it alone.

In this episode Natalie shares that 1 in 3 entrepreneurs suffer with anxiety or depression, and she opens up about how she is one of them.

Clearly as the founder of Rising Tide Society, a network of 50,000 entrepreneurs, Natalie is an expert on how to build community.

That's why in her Clarity episode, the one right after this one, she's taking us behind the scenes to tell us what it really takes to create a following of loyal people who would follow you off a cliff.

These two episodes are the last ones for Season One of the Courage & Clarity podcast. (!) But don’t worry... the truth is I’m already working on Season Two (!!), and I'm so excited to bring you more inspiring & instructional conversations from incredible entrepreneurs. (!!!)

However, there's one thing I need from you: in between the two seasons I’m going to create a “Question & Answers” episode devoted to going deeper on anything you heard in Season One (or, anything you want, really!)

There’s a super quick survey here. If you could head over there and let me know what you’d like me to answer, I would so appreciate it.

Stay tuned at the end of this episode when I wrap things up and give you my key takeaways, as well as tell you more about what’s in store for the next few weeks of this podcast.

Let’s get into it: it’s my Courage conversation with Natalie Franke, founder of the Rising Tide Society!

SHOW NOTES

  • Quick Season One survey
  • Natalie Franke
  • The Rising Tide Society
  • Fizzle
  • Gary Vaynerchuk

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Ever find yourself shouting into the empty vacuum of social media, wondering why that stubborn follower number isn't increasing?

Do you look at people you admire, perhaps with similar business models, and wish you could stop feeling so much resistance? Ever wonder if maybe you could make each other stronger?

In order to connect with others and build an online tribe, we need to be willing to get vulnerable.

This is a scary premise for many of us... but lately I've been wondering, why is that? Why is it so hard to BE REAL online?

Are we afraid people won't like us?

Worried potential clients will see the cracks in the veneer and decide to partner with someone who has their sh*t together instead?

For whatever reason, it's way easier to hide behind a beautiful, perfectly curated, magazine-style Instagram feed without ever really putting ourselves out there.

But consider this: if you think about any person that you feel deeply connected to online, it’s likely that you know as much about them as you know about your close friends.

You know what they’re working on, what they're struggling with, and what they're eating for dinner. You may even know the names of their pets and what they would order off of a cocktail menu.

In order to build true community, you have to treat your online platforms like you would a conversation with a friend.

Be open, honest, and empathetic to your audience. Work to understand what they are going through and share your perspective with compassion.

And as Natalie says: Fight the urge to be a cooler, smarter, better looking version of yourself. Just keep it real.

Natalie & I get into this and so much more in this episode. She's sharing 5 big tips to help us truly stand out because, let's face it, there are enough Pinterest-style Instagram accounts out there, right?

Here's what you'll get out of this episode:

  • How to put the "social" back in "social media"
  • How to start making connections even if you have zero community right now
  • How to leverage a handful of people to boost your content
  • How to use hashtags to find people you'd love to connect with, and get discovered yourself
  • the #1 thing your tribe wants you to do (hint: it's not another coffee mug photo!)

Let's go to the show - I can't wait for you to hear this one!

(Psst - this is the last episode of Season One!! Don't worry, Season Two is already underway. Before we kick that off, I'm doing a special Q&A episode about all things Season One. What can I answer for you?!)

SHOW NOTES:

  • Natalie Franke
  • The Rising Tide Society
  • Fizzle
  • Elon Musk Turns a Tweet into a Reality in 6 Days
  • Tribes: We Need You to Lead Us by Seth Godin
  • Natalie on instagram
  • Steph on inst

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"Most of the crappy things that have happened, the detours in my life, happened because I stopped listening to myself at one point."

Welcome to Episode 9!

Today I’m talking with Cassandra Bodzak, author of Eat with Intention and healthy living enthusiast who helps people live the lives that light them up from the inside out.

{Pssst.. if you're new to this podcast, I talk a lot more about how this whole thing works here!}

Cassandra has done all kinds of amazing things — obviously she’s written a book, but she’s also appeared on television, coached lots of people, opened a membership site and much more.

My favorite part of Cassandra's story isn't the success itself; it's the fact that all of the opportunities she’s had are related to the connection to her true self, which she talks about in detail in this episode.

You hear us "experts" at Fizzle (and lots of other people) say pick a niche, choose one thing and do it well. While I stand by this advice in many ways, Cassandra lays out how she's managed to have her hands in a lot of pots at once -- and how she gets paid.

Cassandra is truly captivating in this episode. Her story is so authentic, completely vulnerable and raw — just wait for her to tell you about what she [lovingly!] refers to as her “bathroom floor eat pray love moment.”

If you’re anything like me, you’ll be nodding your head along with Cassandra and saying to yourself, “I have totally been in that dark place she describes.”

The way Cassandra intentionally reacted to this situation and managed to spin a scary, life-changing time into something beautiful, creative and connected is truly inspiring.

Now full disclosure! Cassandra does talk about the critical role meditation played in her story, and for some of you, I totally know what you’re thinking...

How can meditation REALLY be responsible for such a huge shift?

I’ve had questions like that myself, and here’s the thing: It isn’t just about the meditation itself. It’s about the role the meditation plays — in this case, it’s the flashlight that illuminated Cassandra’s path into herself and figuring out who the heck she actually is.

You’ll have to hear Cassandra tell it to get what I mean, and I can’t wait to share her with you.

I hope you love this conversation, and if you do, it would mean the world if you could leave me a review over in iTunes so more people may find this show!

SHOW NOTES

  • Eat with Intention
  • Cassandra's Website

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"I think that's number one: you need to just do the work before anyone is gonna notice."

Double digits -- it's episode 10!

This is an awesome conversation for anyone even remotely interested in the book writing and publishing process.

Cassandra is ripping the curtain off the murky process of how to get a book deal, what publishers are really looking for and how to present yourself in a way that makes them eager to take a chance on your book.

In the first episode, my courage conversation with Cassandra, she told us all about how an extremely painful and scary time in her life taught her to go inside and connect to her own inner wisdom.

In this clarity episode, Cassandra expands on the importance of listening to your intuition for guidance and how she tapped into hers to create the concept for her new book, Eat with Intention.

Eat With Intention is a unique book that combines healthy recipes with meditations and self-care.

I picked up my copy and I love that every single recipe has a meditation to go along with it.

Cassandra recommends opening the book to a random page, almost treating it like a tarot card reading, and then make that recipe and do the meditation. I’m finding it to be so fun, interesting and different.

I’m really excited to get into this one so I won’t delay — it’s packed with good stuff for writers and hopeful authors.

Let's dive into the conversation and talk about what you REALLY need to know about writing your book and getting it published!

SHOW NOTES:

  • Eat with Intention
  • Big Magic by Elizabeth Gilbert
  • Cassandra's website
  • Cassandra on Instagram
  • Steph on Instagram

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Hello & welcome to Episode 7! We're officially halfway through Season One of this podcast -- you guys having fun yet?!

With me this week is Blair Staky, successful fashion blogger at The Fox & She and former designer specializing in blogs for other stylish lifestyle bloggers.

We’ve heard from women who had no safety net and had to make entrepreneurship work in order to make money. This week’s story is an especially interesting one because it’s the total opposite.

This is a story about a girl who had a pretty easy, comfortable backup plan that could have easily been her entire life’s work -- and it basically dropped into her lap because it was a family business.

It's remarkable that Blair decided to step off the "easy" path, and onto the turbulent path of starting a design business from scratch in a city where she knew exactly 1 person.

I usually do my interviews over Skype, but since Blair lives in Chicago I had her over to my house for this chat. I hope you can tell it’s just two girls hanging out over a couple of microphones, and we get into romance as well as business.

In this story we jump RIGHT into it. I start by asking Blair to tell us about where he story begins, in Dallas.

While working for her dad, Blair started designing a few websites on the side.

After kindling a relationship her then-boyfriend (now-husband!) Rob on a trip with friends through Europe, Blair returned home where some seriously tough questions awaited her: Should she follow Rob to Chicago (where she knew absolutely no one)? If she did move, should she get a job or really try to make her business work?

This conversation is perfect for anyone trying to work up the nerve to make a bold choice, even when the path of least resistance lay neatly in front of you.

Blair is so relaxed and transparent in this episode. This was actually my very first interview and to be honest I was still figuring out what this show was going to be. Recording Blair and her story definitely helped me shape my vision for this show, so for that I owe Blair a big thanks for pioneering this new concept with me.

Enjoy the story of Blair's adventure -- I'm wishing you the courage & clarity to go after what you love!

SHOW NOTES

  • The Fox & She
  • Blair on Instagram
  • Steph on Instagram

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Welcome to Episode 8! It's the second half of my conversation with Blair Staky, a successful fashion & lifestyle blog designer turned full-time blogger.

When Blair decided she wanted to get more serious about blogging and step away from her design business, her blog was bringing in around 20% of her income.

By focusing on some simple yet intentional tweaks to her strategy, Blair's blog now provides 70% of her income.

Blair used to scramble to throw up a blog post at the last minute, and it would typically be about whatever was on her mind that day.

Today, she targets exactly what her dream readers are interested in.

And instead of just posting up pretty pictures of what she wore, she’s pairing each outfit with a story of some kind to create an emotional connection to the pieces. Her readers feel more engaged and interested in the content, which leads to more trust and more affiliate purchases for Blair (woohoo!)

Instagram fits into this whole “intentional, strategic content” idea as well. Blair went from basically reposting only her blog photos to coming up with a separate, interesting, behind the scenes peek into her life.

In this episode Blair answers these questions:

  • How do I figure out what my ideal readers are actually looking for, and then use their exact words to help them find me?
  • When using keyword research to come up with blog topics, what's the sweet spot between "too obscure" and "too overdone"?
  • How do I incorporate keywords into my posts?
  • How can I pair imagery & copy to create a story?
  • When are the best times to post on Instagram?
  • How do I grow past just a few hundred followers and into the realm of thousands (and beyond)

... and LOTS more.

If you're looking to put a little more intention into how you grow using content, this episode with Blair is a must-listen.

I know I have fallen into the trap of looking at bloggers with huge Instagram followings and assuming they must not have to do anything to keep growing. Instead, I hope you pick up on just how plugged in Blair is with actively commenting and engaging with her audience to show them that she’s a real person.

So let's get into it -- we're talking about using research to grow a blog & earn 65,000 Instagram followers!

SHOW NOTES:

  • Google Adwords Keyword Tool
  • How to Be Infinitely More Productive This Month
  • How to Add Personality to Your Work Wardrobe
  • Like to Know It
  • Iconosquare
  • Blogging for Keeps
  • Blair on Instagram
  • Steph on Instagram

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"I had this thing that I wanted to do, but I never would have done it if this hadn't happened to me..."

This week's set of Courage & Clarity episodes features two fantastic, straight-to-the-point conversations with the brilliant Facebook Ads expert Claire Pelletreau.

(Psst, are you new to this podcast? This show is all about helping you find the courage & the clarity to after what you love. Each guest joins me for two episodes: courage (the VISION) & clarity (the PROCESS). More on that over here in Episode 1.)

Claire takes us back to the beginning of her entrepreneurial journey when she was working for Laura Roeder and learning the ins & outs of online marketing.

She describes this time in her career as "getting a Master's Degree with someone else's money" -- she got to play around, experiment and test things without having to absorb all the risk that comes along with it.

Claire was learning a lot, and she was really comfortable right where she was.

In fact, Claire shares that she can envision a reality where she never left this job, quietly tamping down the big scary entrepreneurial dreams in the back of her head.

But she did leave that job ... when the bottom totally dropped out.

Suddenly she was faced with making a completely unexpected decision: would she seek comfort in the form of finding another steady job, or would she finally answer the call to try her hand at entrepreneurship and go out on her own?

Claire's turning point moment, when her side business became her only business, forced her out of that safe space of earning steady paychecks and into the realm of being her own boss.

With student loans to pay and a wedding looming in the distance, she had to figure out how to get clients fast.

Claire shares what it was like to be completely overwhelmed and unsure of what to do next, and how she would have tweaked her strategy knowing what she knows now.

Join me for this honest conversation with Claire Pelletreau. She really puts everything out there from failures to wins in the kind of natural and relatable way that reminds me of catching up over a cup of coffee.

After this chat, head on over to Episode 6: Claire's Clarity episode, "How to Spend $40 a Month on Facebook Ads that Actually Work"!

SHOW NOTES

  • Laura Roeder
  • The Fizzle Show
  • Try Fizzle for free! 5 week free trial
  • "Hey, Nice Package!" from Rebecca Tracy
  • "Bullseye", Claire's new ebook (pay what you want until February 1)
  • Claire on Twitter
  • Steph on Instagram

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Welcome to Episode 6! It's the second half of my conversation with Claire Pelletreau, a brilliant Facebook Ads consultant.

I have a feeling this episode will become a fast favorite for anyone interested in experimenting with Facebook ads... and if that's you, you're going to want to grab your notebook for this one, because Claire gets specific and practical in this one. There are so many things you're going to want to try after this conversation!

Here's what Claire's throwing down for us in this episode:

  • 3 big Facebook Ad strategies entrepreneurs at any level need to know about
  • How to hone in on customers who are more likely to buy your products or services
  • How to create ads that intentionally and strategically grow your email list
  • How to authentically show up in front of people who don't know you -- and win them over
  • How your ads are an investment in learning tons about your customer base & their big problems
  • ... and, my favorite part: how Claire would spend just $40 a month on Facebook Ads!

So whether you've played with Facebook ads or you're a total newbie, whether you're a seasoned business builder or a brand new entrepreneur with little more than an idea, there's something for you in this conversation.

I have to admit, before this conversation I regarded Facebook Ads with total skepticism, thinking of them as money pits yielding murky results. Claire reveals that there is so much more to this strategy than hoping to make money off of ads. You'll have to listen to see what I mean!

So let's get into it -- we're talking about key Facebook ad strategies and where to spend your money for the best results!

SHOW NOTES

  • Facebook pixel
  • "Bullseye", Claire's new ebook ("pay what you want" pricing until February 1)
  • Claire Pelletreau on Twitter
  • Steph on Instagram

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Welcome to episode 4! It’s the second half of my conversation with Christina Scalera, the fantastic attorney for creatives.

Today’s topic is such an important one because I know lots of entrepreneurs have questions on how the heck they can make sure they are running a legit business.

What I love about Christina in this episode is she really makes complex things simple, approachable and comfortable — she shares what we really need to know, and I promise it’s not nearly as scary as it sounds. :)

Christina shares the most common questions she gets from her clients, and she covers crucial topics like:

  • Do I need my legal entity in place in order to get started?
  • The importance of contracts in your business (this one is huge, whether you're a service provider or you offer products!)
  • Some examples of what can happen when entrepreneurs don't have contracts in place
  • How to handle ending a client relationship seamlessly, without the awkwardness
  • How to send contracts the easy & painless way
  • What you need to know about LLCs, business bank accounts & Tax ID numbers

So whether your business is just a baby and you’re getting everything set up, OR you’re more established as an entrepreneur, there’s something for you in this conversation.

I am definitely a “wing it and figure it out later” type of person as I tend to favor action over getting stuck before getting started, but Christina really makes a strong case for making sure some basic legal building blocks are in place to protect you as the business owner AND your customers or clients.

If you’re new to this podcast, maybe this is your first time listening, here’s the deal...

This show is all about helping you find the courage and clarity to go after what you love.

It's a little different from other shows because I’m breaking up each of my conversations with amazing female entrepreneurs into two parts.

There’s the COURAGE portion, where we get into the deep dark moments that led to success, and the CLARITY portion, where my guests shed light on some hugely important topics to help all of us with our businesses and projects.

Now right now you’re listening to my CLARITY conversation with Christina, where we get into legal essentials for business building.

If you missed the COURAGE episode, I definitely recommend skipping back to episode 3 because Christina’s story is SO relatable and helpful, and it really sets the stage for today’s conversation.

So let’s get into it -- we’re talking legal essentials for business builders!

SHOW NOTES

  • Christina's website (where you can find her free legalize your biz ebook!)
  • Honeybook
  • Hellosign
  • Docusign
  • Signifyd
  • IRS website (for tax ID)

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"I know exactly why my business wasn't clicking: I wasn't resonating."

Today's edition of Courage features the wonderful, sweet & well-spoken Christina Scalera, attorney for creative entrepreneurs.

(Psst, are you new to this podcast? This show is all about helping you find the courage & the clarity to after what you love. Each guest joins me for two episodes: courage (the VISION) & clarity (the PROCESS). More on that over here in Episode 1.)

Christina takes us back to her first job out of law school which was, in theory, her "dream job". After chasing goal after goal for so many years, she finally "arrived" at this destination and felt... dissatisfied.

From daydreaming about creating jewelry, food blogging and becoming a professional Yelp reviewer, Christina knew she wanted to try her hand at entrepreneurship. Not knowing what she had to offer, she decided to become a certified yoga instructor and launch a health & wellness blog.

Spoiler alert: she failed, miserably.

With this initial try at business building, Christina was met with resistance at every turn. It felt hard. She tells us about how bored she felt creating "just another green smoothie recipe"... and what happened when she started sharing her expertise instead.

What happened next is truly inspiring and refreshing. You don't want to miss this conversation -- Christina is so open about the twists & turns of her journey, and she's sharing lessons learned the hard way (so you don't have to!)

Join me for this down-to-earth chat with Christina Scalera. The way she talks about her current business reminds me of a favorite cozy sweater: comfortable, natural and a perfect fit.

After this chat, head on over to Episode 4: Christina's Clarity episode, where she teaches us how to make sure our businesses are legit with "Legal Essentials for Business Builders"!

SHOW NOTES:

  • Christina's Website
  • Creative Empire podcast
  • Rising Tide Society
  • Honeybook
  • Christina's instagram
  • Steph's instagram

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Get ready for the second half of my conversation with Amanda Boleyn!

So remember, this show is all about helping you find the courage & the clarity to go after what you love.

So, this is the CLARITY portion of my interview with Amanda.

I’m breaking each conversation up into two episodes — one called COURAGE, the part where we get into the dark moments that create amazing vision — and one called CLARITY — the part where my guests let us in on their expertise and give us a real process to apply in our own lives.

The episode before this one was Amanda’s "courage" story, so if you happened to miss that one I highly recommend you listen to that first. This fantastic lady shared her real, raw & vulnerable moments along her path to entrepreneurship, and it really sets the stage for this juicy episode.

Speaking of which, today Amanda is telling us about her 3 step-framework for making the transition from your day job to working on your business full time.

She calls her three steps the Lead Up, the Leap, and the Land. Amanda coaches women through this process over in the She Did it Her Way community.

Some key questions Amanda answers in this episode include:

  • What should we be doing to "lead up" to this transition? How do we set ourselves up for success?
  • How do you know when it's time to LEAP?
  • So we quit our jobs... now what?

I have to tell you she is truly gifted in this area. In fact, she often warns people to not get too close to her or else you might quit your job :) And that's exactly what happened to me when I met Amanda!

She’s got energy and enthusiasm, and she’s sharing the practical steps to help you seize the window of opportunity when it opens for you.

I’m pumped to share this conversation with you guys, and don't miss the end of the episode where I share my favorite takeaways.

I'm also giving you a little sneak preview of what to expect from my upcoming Courage & Clarity episodes...

Enjoy this conversation -- I'm wishing you the courage & the clarity to go after what you love!

P.S. if you like the show, you can help me out in a major way by subscribing and leaving a quick review in iTunes. It makes a big difference and should only take a minute. Subscribe and leave a review in iTunes here »

SHOW NOTES:

  • She Did it Her Way
  • Creative Chics
  • Fizzle - Try 5 weeks for free!
  • Amanda's instagram
  • Steph's instagram
  • Everything you need to know about Minimum Viable Income

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Here we go ... we're kicking off the first season of this podcast!

We've been doing lots of work behind the scenes to bring you an entire collection of real, honest stories intended to help you find the courage & clarity to go after what you love.

In fact, in this first episode my favorite moment is when our guest, Amanda Boleyn, talks about the exact moment she knew she was going to quit her job and go out on her own -- Terrifying! But I know a lot of you are thinking about doing that very same thing... because there’s something we want to create.

More on Amanda in just a moment, but first I need to tell you why this show you’re listening to is different than other podcasts you’ve heard before.

I created this podcast to address the fact that creative, badass entrepreneurial women struggle again and again with two main elements:

  1. The vision: for our lives & our projects
  2. The process: what's needed to make that vision a reality.

These are two totally different mindsets. On one hand there’s knowing what you want... And on the other hand there’s, actually doing it.

So, for each guest you’re going to hear an entire episode about her VISION, and then you’re going to hear another episode entirely devoted to the PROCESS.

This show is all about helping you find the courage & the clarity to go after what you love.

I’ve seen too many hopeful entrepreneurs fizzle out either because they got too high on a vision and never got down to brass tacks — or they got bogged down in the process without having a real vision for themselves in the first place.

That’s why I’m breaking each conversation up into two episodes — one called COURAGE (because it takes a ton of courage to find your vision) — and one called CLARITY (because bringing a vision into the real world requires a crystal clear process).

I'm so excited to bring you 12 episodes with 6 incredible guests as my first season of this show, and I'm pumped to have you follow along with me. I have learned A TON from these ladies and I know you will too.


Now, our first guest — I’m so excited for you guys to meet her — Amanda Boleyn is the amazing, vibrant and fun host of the She Did it Her Way podcast. I think you guys are going to LOVE these two conversations I had with her, she really gives us a behind the scenes look at how she's built her podcast & the She Did it Her Way brand, and her energy is so authentic & real.

In this COURAGE episode, listen for when she describes the exact moment she knew she was going to leave her plush corporate job to go out on her own -- what that felt like, and how she found the COURAGE to say yes to complete uncertainty.

Now, if you like this one you’re definitely going to like the next episode where she shares — wait for it! — a 3-step framework for how to leave your job and pursue your business full time.

I’m creating these episodes every week, releasing a new COURAGE and a new CLARITY every & every Monday. So if you haven’t yet, subscribe in your podcast app so you get every episode as it comes out.

Now without further adieu, let's get into our very first episode with Amanda Boleyn!

P.S. if you like the show, you can help me out in a major way by subscribing and leaving a quick review in iTunes. It makes a big d