Wizards of Ecom: Recent Episodes
Carlos Alvarez
Welcome to the Wizards of Ecom podcast. The official podcast of the Wizards of Ecom and the Wizards of Amazon Meetup group. The goal of this podcast can be summed up simply: #SelllersHelpingSellers . While the slant is heavily towards Amazon FBA and Private Label, the podcast shares actionable tips and tactics for all areas of online selling.
In This Episode:
[00:20] Introducing Oleg Kuzmenkov of Seller Assistant App
[03:10] Reseller pricing
[10:00] Price list analyser
[15:25] Manually or doing bulk tools
[18:20] Price of seller assistant
[25:00] Seller Assistant and what they do.
Guest Links and References:
Website: https://www.sellerassistant.app/
Linkedin profile: https://www.linkedin.com/in/oakuzmenkov/
Book References:
Lean Start Up by Eric Ries
100 Years of Solitude by Gabriel Garcia Marquez
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
During his two decades of marketing experience, Shane helped over 100 Fortune 500 businesses grow their digital footprint through influencer marketing.He’s been recognized as a leading marketing influencer by organizations, such as the ContentMarketing Institute. After conquering digital marketing, Shane pivoted toe-commerce, with a focus on Amazon. For the past 5 years, Shane has been working with a team of experts with 20+ combined years of experience in the Amazon industry to master the intricacies of Amazon product reviews to develop TraceFuse, a cutting-edge, 100% white-hat system for negative review removal.
In This Episode:
[00:15] Introducing Shane Barker of Trace Fuse
[01:45] Influencer Marketing.
[02:30] Removing bad reviews.
[05:40] The background.
[12:20] Dealing with bad reviews.
[20:30] The cost of negative reviews.
[27:00] Common mistakes in handling negative reviews.
[31:00] Take away your emotion.
[36:00] Influencer reviews.
[48:00] The process.
Guest Links and References:
Website: http://tracefuse.ai
Promo: https://tracefuse.ai/amazon-review-checker/
Linkedin profile: https://www.linkedin.com/in/shanebarker/
Book References:
How To Win Friends and Influence People by Dale Carnegie
Think and Grow Rich by Napoleon Hill
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
https://wizardsofecom.com/free-meetups/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In today's episode, we have William Gasner, CMO of Stack Influence, 6X founder, 7-Figure eCommerce seller, featured in leading publications like Forbes, Business Insider, and Wired.
In This Episode:
[00:15] Introducing William Gasmer of Stack Influencer
[01:15] Story of Stack Influencer
[05:15] Automation tools, engagement reach
[14:00] Campaign Tiers.
[16:15] Do you prefer an influencer campaign first before PPC?
[23:00] Conversion Rate.
[30:05] Long-term strategy.
[35:20] Restricted products.
[42:00] Campaign limit for influencers.
[46:00] Relationship.
[53:00] Advice
Guest Links and References:
Website: https://www.stackinfluence.com
Email: william@atackinfluence.com
Instagram: https://www.instagram.com/stackinfluence/
Linkedin profile: https://www.linkedin.com/in/william-gasner/
Youtube channel: https://www.youtube.com/@stackinfluence
Twitter: https://x.com/stackinfluence
Book Reference:
Crossing The Chasm by Geoffrey Moore
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
https://wizardsofecom.com/free-meetups/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In This Episode:
[01:00] Milestone: 400 episodes
[02:20] Why this topic?
[03:20] What is werewolf game?
[08:00] How to be a werewolf in e-comm?
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
https://wizardsofecom.com/free-meetups/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In This Episode:
[02:00]Sourcing product.
[04:00] Validation process?
[05:00] Soft skills
[08:40] Bird Song.
[11:00] Mastering the bird song.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
https://wizardsofecom.com/free-meetups/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In This Episode:
[00:45] The best swimmer in the world.
[02:00] Judging by your category.
[05:00] Cutting back.
[08:00] Anti-shiny object syndrome.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
On Today's episode, we have the team behind RAK-O: Marshall Day, Kevin Sagouspe, and Rako-Rick. This ingenious multipurpose garden tool that combines an adjustable rake & hoe into one, picks up animal waste is easy to use, durable and has a bottle opener too.
They discussed their unique product and sales strategies. Despite not being fit on e-con, Rak-o has found success in their niche market.
Tune in to learn more about their innovative product and how they have navigated the challenges of selling in non-traditional markets.
In This Episode:
[00:20] Introducing the founders of Rak-O
[02:00] How Rak-O was born.
[05:20] Popular sales market.
[09:00] 5000 units to start. Is this reckless?
[16:10] First sales
[22:10] Why is e-com not the main market for sales?
Guest Links and References:
Website: https://rak-o.com/
Instagram: @rakogardentool
Youtube channel: @rakogardentool
Book References:
Who Move My Cheese by Spencer Johnson
Dr.Seuss
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In This Episode:
[00:45] Introducing Piri Lane of SellerSnap
[02:07] What is repricer and why Seller Snap has the highest repricer price?
[05:00] Buy box
[07:55] Difference between Seller Snap and other repricers.
[12:30] Pricing with AI
[16:30] Wholebase VS Yoyo
[18:50] Yoyo method’s genius strategy.
[22:15] Who is Seller Snap good for?
Book Reference:
All The Light We Cannot See by Anthony Doerr
Guest Links and References:
Email: piri@sellersnap.io
15 Day Trial: https://login.sellersnap.io/forms/signin/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
On today's episode, we have Chris McCabe, founder and CEO of Ecommercechris.com has saved more Amazon brands from the seedier side of working with Amazon than anybody I know.
Today we dive into the world of resellers on Amazon and discuss the recent changes.
Chris shared valuable insights including what resellers should do to save their Amazon business.
Tune in to learn more and be up to date!
In This Episode:
[00:15] Introducing Chris McCabe
[02:50] Resellers must know.
[06:25] Letter of Authorization
[09:15] First sale doctrine
[12:35] Amazon’s motivation for LOA
[16:40] Replenishing inventories
Guest Links and References:
Website: https://www.ecommercechris.com/
Instagram: https://www.instagram.com/amznchris/
Linkedin profile: https://www.linkedin.com/in/chris-mccabe-2646555/
Youtube channel: https://www.youtube.com/@ecommerceChris
Email: chris@ecommercechris.comLinks and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, we have somebody who is no stranger to failure, bootstrapped businesses from his growing up in Cuba onward. bad in school, lots of ups and downs, has lost it all, in his own words, “a couple of times”. Has dealt with his share of mental and physical health crises, yet despite all of this, is present for this episode, an author, as a super successful businessman who specializes in men's work and PRIDES himself on the importance of family.
Joel Gandara shares his insights on “The Hidden Cost of Success”. He discusses his journey to achieving success in both his business and personal life, highlighting the sacrifices and challenges he faced along the way. Joel sheds light on the behind-the-scenes struggles that often accompany success, emphasizing the importance of maintaining a healthy work-life balance and prioritizing self-care. Listen and gain valuable perspective on the overlooked toll that success can take.
In This Episode:
[00:12] Introducing Joel Gandara
[02:05] Joel’s BG life story that impacted his business life and perspective.
[11:00] First entrepreneurial gig as 10 to 12 yo.
[15:00] First mentors.
[18:00] Starting his physical journey.
[22:30] % of success that impacted physical health
[26:06] Planning your success.
[33:50] Mens work and coaching.
[40:00] How the book happened.
Guest Links and References:
Website: http://www.31dailychallenges.com
Instagram: https://www.instagram.com/joelgandara
Youtube channel: https://youtube.com/@joelgandara
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Lu Levy has helped over 1,000 people make their first $10k online simply by being themselves. By creating a system that helps experts, consultants, coaches, and service providers package their knowledge into scalable online programs, she's generated a collective $24M. When she's not helping her clients build their online empires, she can be found curling up with a book and her pitbull Lola at home in New York City, traveling the world (often back to her native Brazil), and treating herself to delicious meals at the best restaurants she can find.
In This Episode:
[00:15] Introducing Luciana Levy
[00:25] Help 1000+ people earn their first 10K
[05:00] Getting result, scaleability
[07:30] Community and engagement
[09:30] The first thing to do to guarantee a digital course is profitable.
[13:30] Building the curriculum.
[20:50] Tools
[23:25] School community?
[28:50] No.1 Objection people have.
[37:00] Channel that works.
[39:00] YouTube or testing other medium.
Guest Links and References:
Website: http://Lulevy.com
Instagram: Instagram.com/lulevy
Linkedin profile: LinkedIn.com/in/lu-levy
Youtube channel: YouTube.com/lulevy
Downloadable Blueprint: http://Lulevy.com/blueprint
Book reference:
The Tipping Point by Malcolm Gladwell
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I sat down with Nadav Gorlicki, founder of CapEc to discuss alternative methods for funding inventory without using up your cash or equity. We delve into CapEc’s unique approach to providing loans and financing for businesses, as well as streamline processes.
Tune in to learn more on how you can efficiently fund your inventory and grow your business with the help of CapEc.
In This Episode:
[00:20] Introducing Nadav Gorlicki
[02:00] Problems that influenced him to create CapEc.
[06:00] Understanding credit card loans.
[09:56] The process and qualifications.
[18:00] Cashflow.
[23:00] Partners
[25:10] Success stories of clients.
Guest Links and References:
Website: https://www.capec.io/
Instagram: https://www.instagram.com/capec.io/
Email: Nadav@capec.io
Linkedin profile: https://www.linkedin.com/company/capecinc/?viewAsMember=true
Youtube channel: https://www.youtube.com/@CapEcFunding
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
In This Episode:
[00:13] Introducing Chivas Davis
[03:20] Deciding between passion and strategic business.
[05:15] Learning the business
[09:30] Love for comic books.
[12:25] The Whole Armour of God, how was it born?
[17:20] Black colored comics
[24:05] Challenges compared to traditional business
[27:00] Measuring success of a passion project.
[29:50] Best channels.
[43:00] Tools as an artist.
Guest Links and References:
Instagram: https://www.instagram.com/chivasthegoat/
https://www.instagram.com/thewholearmorcomicbook/reels/
Book Reference:
The Bible
Favorite Book in the Bible : Proverbs
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
In this episode, guest Scott Riffle of Arc Herkimer, a non-profit organization that assists people with developmental disabilities shared insights into how Arc Herkimer helps sellers as well empower lives through their unique services.
As 3PL provider, Arc Herkimer takes on various tasks for sellers such as packaging, assembly and shipping. The partnership with Arc Herkimer not only benefits sellers but also has a positive impact on the lives of individuals with special needs by giving them meaningful employment.
This episode highlights the importance of scaling with heart and how organizations like ArcHerkimer are making a difference in the community.
In This Episode:
[00:18} Introducing Scott Riffle of Arc Herkimer
[01:59] What is Arc Herkimer and everything it does and who are the beneficiaries?
[06:10] What it’s like to work at Arc Herkimer and Herkimer Industries.
[07:30] Tasks Arc herkimer does as 3PL
[12:04] On-boarding process.
[16:17] People working with Arc Herkimer.
[21:35] Examples of servicesmade a difference for sellers.
25:00] Impact of employing special needs.
[29:00] Meaningful works.
Guest Links and References:
Website: http://www.archerkimer.org
Linkedin profile: https://www.linkedin.com/company/herkimer-arc
Email: sriffle@archerkimer.org
info@archerkimer.org
Book Reference:
Jack Reacher Novels by Lee Child
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In This episode, I sat down with Heaven Li of Pic Copilot to discuss what I think is the 4 best feature of Pic Copilot that are sure to impress Ecom sellers and help boost their businesses using AI technology
If you’re looking to stay ahead of the curve in 2025, Pic Copilot is the tool I recommend you try to take your Ecom business to the next level.
In This Episode:
[00:50] Introducing Heaven Li of Pic Copilot.
[01:22] How they came about Pic Copilot
[04:05] Style Clone and how it works.
[07:12] AI fashion models and virtual try on.
[10:55] AI product ads creator.
[16:45] Image translator
[19:30] Who is Pic Copilot for?
[22:00] Pricing
Guest Links and References:
Website: http://www.piccopilot.com
LinkedIn: https://cn.linkedin.com/in/heavenlee
Instagram: https://www.instagram.com/pic_copilot/
Youtube channel: https://www.youtube.com/@PicCopilot/
Book Reference:
Thinking Fast and Slow by Daniel Kahneman
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In today’s episode, we have Kevin Barrett, UK manager of IBundle, a technology company that applies cutting edge technology that’s used for shipping for e-com sellers.
Kevin shares insights and strategies on how businesses can expand their reach and increase revenue by tapping into global markets. With focus on shipping costs, navigating customs regulations, and providing a seamless customer experience, Kevin offers practical solutions and advice for businesses looking to capitalize opportunities internationally.
In This Episode:
[00:15] Introducing Kevin Barrett of IBundle.
[02:42] Key things to know when thinking of international market.
[09:00] Logistics background.
[12:05] Walkthrough shipping internationally and costs.
[17:50] Resources and tips.
[22:40] To consider when expanding, ship direct or warehouse?
Guest Links and References:
Website: https://www.ibundle.net/
Linkedin: https://uk.linkedin.com/in/kevin-barrett-3b163b1b
Book Reference:
The Chimp Paradox by Dr. Steve Peters
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, we have the branding expert Ian Peterman who shares his insights on brand development and the unique case study of one of his clients, a company that produces light sabers. (geeks me out)
Ian discussed the importance of branding in creating a strong identity for a business, how to effectively develop a brand that resonates with customers, and how to incorporate elements of popular culture, like light sabers, into branding strategies.
I hope you all gain valuable knowledge on the power of branding and how it can help businesses stand out in a crowded marketplace.
In This Episode:
[00:15] Introducing Ian Peterman
[03:35] Back story of how Ian got into branding.
[06:40] Learning computer aided design programs
[08:00] The designing process.
[16:00] Star Wars and stuffs
[24:00] Step by step through branding
[34:40] Trademark, Intellectual Property
Guest Links and References:
Website/Podcast: https://petermanfirm.com/
Linkedin : https://www.linkedin.com/in/ianpeterman/
Youtube : https://www.youtube.com/c/ConsciousDesign/
Book Reference:
Lord of The Rings by JRR Tolkien
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode of our podcast, I sat down with Jay Legarde from SellerPulse to talk about the importance of listing alerts and why their software is essential for any online seller. We discussed the various types of listing alerts that sellers should be aware of, such as price changes, out-of-stock notifications, fees, buy box, reviews and more.
Jay emphasized the need for sellers to stay informed and proactive in monitoring their listings in order to maintain a competitive edge in the marketplace. We also delved into the benefits of using SellerPulse's software, which provides real-time monitoring and customizable alerts to help sellers stay on top of their listings.
Overall, our conversation highlighted the significance of staying alert and utilizing tools like SellerPulse to optimize sales and success in the online selling world.
In This Episode:
[00:15] Introducing Jay Legarde of SellerPulse
[02:25] Q4
[03:20] What are the changes? Alerts?
[19:20] Could you do it yourself?
[25:45] Boy box.
[27:10] Feedbacks / reviews [28:10] Fees
[36:30] Things happening and to look out.
Guest Links and References:
Website: http://ecomengine.com
Linkedin profile: https://www.linkedin.com/in/jlagarde/
Youtube channel: https://www.youtube.com/@eComEngine/featured
Book References:
Aristotle’s Nicomachean Ethics
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode of Wizards of Ecom Podcast is an episode that I’d say gets us started again after quite a long time and moving hiatus, our guest Cody Lynn the founder of Shovelwax, shares his inspiring journey of starting his business from scratch after getting into an accident and growing it into a thriving enterprise.
Listeners will learn about the challenges and triumphs Cody faced along the way, as well as the secrets to his innovative approach to e-commerce. Tune in to discover the fascinating story behind Shovelwax and gain valuable insights into the world of Ecom.
In This Episode:
[00:40] Introduction to guest
[03:12] Before Shovelwax
[07:55] Hurt from snow.
[16:20] 3D printer for molds.
[23:00] Which brings more, Brick in mortar or Ecom?
[24:40] Knowing what to do.
[28:30] Will you do everything differently?
[31:45] What ecom sells more?
[34:20] Seasonal brand.
Guest Links and References:
Website: https://www.shovelwax.com/
Email: cody@shovelwax.com
Instagram: https://www.instagram.com/shovelwax/
Linkedin profile: https://www.linkedin.com/in/cody-lynn-b340972b3/
Youtube channel: https://www.youtube.com/channel/UCry3VRcfl64TVCFXabk8ksA
Book References:
Don’t Panic by Neil Gaiman
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In This Episode:
[00:15] Intro to guest Mark Firth, founder of B2B Growth.
[01:55] What is B2B?
[04:00] LinkedIn and its use.
[10:50] What is Apollo.io?
[12:20] Is a LinkedIn profile important?
[19:30] Sales navigator
Guest Links and References:
Website: https://www.markfirthonline.com/
Linkedin profile: https://www.linkedin.com/in/markfirthonline/
Youtube: https://www.youtube.com/channel/UCO0Ke891aZkKZz7YOI0-fpg
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
On today's episode, we were joined by none other than the CMO of Alibaba and we are going to talk about some new and amazing opportunities Alibaba released, some tips for making the most out of the platform, and how AI is impacting Alibaba.
Liz discussed and shared her expertise on how to effectively utilize Alibaba’s platform to source for potential products specially for new Amazon sellers looking to navigate the platform.
She also shared the new features of Alibaba to be launched soon and what to expect from it. I hope this episode gives you valuable insight and actionable tips to help you grow your business with Alibaba.
In This Episode:
[00:13] Intro to guest, Liz Wang, CMO of Alibaba.
[01:40] Co-create takeaways.
[08:45] Being the CMO of Alibaba.
[14:35] Alibaba features to expect.
[17:25] Amazon sellers need that they’ll find on Alibaba.
[21:00] Launch of the new Alibaba features.
Guest Links and References:
LinkedIn: https://cn.linkedin.com/in/liz-wang
Book Reference:
Harry Potter by JK Rowling
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
On Today's episode, we have a close friend of mine, Ricky Valdez, co-founder of Creations by Nathalie, an Amazon Seller and fellow JiuJitsu Dad.
The goal of this episode is to unpack how the brand branched out to other platforms and shops as Home Depot, Lowes and Michaels. This episode is a very insightful one for listeners who are looking to do the same.
Ricky walks us through the process of getting into other platforms and marketplaces beyond Amazon. You’ll learn opportunities of diversifying sales channels and gaining visibility in different marketplaces. If you are interested in retail, Ricky offered practical advice and tips and suggestions, so tune in.
In This Episode:
[00:15] Introducing Ricky Valdez of Creations by Nathalie.
[04:00] Goal of the episode.
[05:00] Starting Amazon.
[09:19] Motivation on branching out to other platforms.
[15:00] Range Me process.
[26:30] The process and sales after getting into another marketplace.
[28:00] Pinching the brand.
[34:00] Network and asking for favors.
[39:00] Being a distributor.
[41:00] Why you should try Range Me and recommendations.
Guest Links and References:
Website: https://creationsbynathalie.com/
Email: ricky@creationsbynathalie.com
LinkedIn: https://www.linkedin.com/in/ricardovaldes/
RangMe: https://www.rangeme.com/
Book Reference:
How to Win Friends and Influence People by Dale Carnegie
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
On Today's episode, we have James and Kyle of Prime Commission Club, two savvy, long time Amazon Sellers who discovered amazing success in the Amazon Influencer program and continue to scale while also teaching others how to unlock the same type of financial freedom with a very robust course which we will have details on at the end of this episode.
James and Kyle shared insights and strategies on how to secure brand deals through Amazon Influencer Program including building strong personal brand, leveraging your audience and negotiating fair compensation for paid contents. My conversation with them provided valuable tips and advice for influencers looking to monetize their online presence though AIP.
In This Episode:
[00:15] Introducing James and Kyle
[02:10] Their background and how they met
[05:00] How they deal with short-term rental
[09:30] Brand Deals
[13:40] Walkthrough
[22:50] Creator connect process.
[25:35] Assets
[30:50] Reaching out to brands.
[38:50] Hours spent doing content.
Guest Links and References:
Website: https://primecommissionclub.mykajabi.com/landing-page-001
Instagram: www.instagram.com/thrivewithmurphy
https://www.instagram.com/jamesschneiderofficial/
Book References:
The Compound Effect by Darren Hardy
Rich Dad Poor Dad by Robert Kiyosaki
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, the founder of General Provision, a co-working space and South Florida's largest community of founders, makers, and creatives gather, Tim Hasse is with me to discuss the power of community building through and the benefits of a shared working environment. He further discusses how co-working spaces foster creativity, collaboration and productivity as well.
Tim shares insights on the community aspects of co-working and how it can lead to valuable connections, hospitality and network opportunities as well. I hope you all will gain a deeper understanding of the power of working around others in a co-working space and how it can positively impact you to a balanced work experience.
In This Episode:
[00:20] Introducing Tim Hasse
[03:00] How it all started. The co- working space.
[07:45] The impact.
[12:45] Struggles and challenges.
[24:00] Community building.
[33:45] Tips for people looking for co-working space.
Guest Link and References:
Website: http://generalprovision.com , 7 day trial
Instagram: https://www.instagram.com/gen_provision
Linkedin: https://www.linkedin.com/in/timhasse/
Twitter: tim_hasse
Book Reference:
The Innovation Stack by Jim McKelvey
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I sat down with Rah Mahtani. Rah is the marketing leader of Alibaba North America with a proven track record of steering innovative branding campaigns. He is one of the driving forces behind amazing Co-create and we are here to discuss this upcoming Co-create 2024 conference and why it is a must-attend event for E-commerce professionals.
Rah provides insights into the innovative thinking and collaboration that will be showcased at the conference, as well as the exciting opportunities for networking and learning from industry leaders. Plus, you’ll get the dibs ong early bird tickets promotions and exclusive WOE promo code. So tune in in this exciting episode.
In This Episode:
[00:15] Introducing Rah Mahtani of Alibaba
[02:30] Rah’s background and how he has come to where he is.
[04:00] Why Co-create?
[06:05] Target audience.
[08:00] What to look forward to in the event.
[12:40] Early bird ticket
[14:30] VIP only.
[24:00] Networking.
Book References:
Where the sidewalk ends by Shel Silverstein
House at Pooh Corner by AA Milne
Guest Links and References:
Website: https://alibaba.com/
Instagram: https://www.instagram.com/rmahtani
Linkedin profile: https://www.linkedin.com/in/rahmahtani/
Co-create Event Promo: https://cocreate.alibaba.com/
Code: WOE for 20% off
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hey Wizards, I’m back and I’m here with an episode with our guest Corey Ganim who runs Amazon wholesale business full time and succeeded in it. In this podcast, we delve into everything a wholesaler should know to succeed as an Amazon wholesaler.
We delve and cover a range of topics including establishing relationships with brands, repricing strategies, product mistakes, brands to wholesale, and navigating the ups and downs of the business.
Hope you gain valuable insights as Corey shares practical tips to help thrive in wholesaling.
In This Episode:
[00:15] Introduction to Corey Ganim
[03:10] Corey talks about his podcast, The Amazon Wholesale Podcast
[07:05] Wholesaling
[10:20] Establishing relationship with brands
[11:10] How he started in sales.
[21:20] Repricing.
[24:00] Product mistakes.
[29:10] Criteria of brands to wholesale.
Guest Links and References:
https://www.linkedin.com/in/corey-ganim/
https://www.instagram.com/coreyganim/
http://www.coreyganim.com
https://www.youtube.com/@coreyganim
Book Reference:
Cash Flow Quadrant by Robert Kiyosaki
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we dive into the transformative impacts of TikTok, augmented reality (AR), and artificial intelligence (AI) on buyer behavior. Jake Zaratsian from Jungle Scout shares his insights on how these technologies are reshaping the e-commerce landscape.
Jake emphasizes the importance of adapting to these technological advancements to thrive in the modern e-commerce environment. By leveraging TikTok, AR, and AI, sellers can enhance customer engagement, improve their offerings, and ultimately drive growth.
In This Episode:
[00:20] Introducing Jake
[01:35] Jake’s background his Jungle Scout journey
[04:20] Million dollar case study
[05:56] Consumer behavior then and now.
[07:50] Where do consumers find products?
[08:45] Products in social media
[10:30] Q1 consumer transport
[15:00] Influencers on and off Amazon
[17:12] AR and AI in consumer trends
[23:30] AR at Jungle Scout
[28:38] Putting seller hat on.
Guest Links and References:
Website: https://www.junglescout.com/
Linkedin profile: https://www.linkedin.com/in/jakejzaratsian/
Youtube: https://www.youtube.com/@junglescout
Book Reference:
The Inner Game of Tennis by Timothy Gallway
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, Jamie Paros of SKUdrop shares his experience and tips for successfully navigating the process of product shipments from China. Jamie as a successful Amazon seller himself knows his way around and what an Amazon seller needs to get a FBA done strategically.
Aside from common challenges he also discussed what changes we expect to see with FBA as he provides valuable insights on how to streamline the process and ensure a smooth transition from manufacturing to selling on the FBA. Jamie’s expertise and practical advice makes this episode a must-listen for anyone looking to expand their e-com business with products from China.
In This Episode:
[00:10] Intro Jamie Paros
[03:20] The most catastrophe in the business.
[06:00] Logistic family business.
[10:50] During covid.
[14:50] What the operation looks like.
[16:50] Changes in China FBA
[27:00] The best option for you.
[36:50] Establishing an account.
Guest Links and References:
Website: https://www.skudrop.com/
Instagram: https://www.instagram.com/jamieparos/?hl=en
Linkedin profile: https://www.linkedin.com/in/jamie-paros-901722106/?originalSubdomain=au
Youtube channel: https://www.youtube.com/@skudrop
Quote Code: WOE for free software subscription for life
$300 off your first shipping
30% off supply chain prep fee.
Book Reference:
Podcast: Built To Sell by John Warrillow
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast, I’d share and discuss what I thought are the 5 crucial meetings that every business owner should be scheduling regularly to ensure the success and growth of their company and themselves. This discussion will also discuss the routine, duration and implementing the meetings.
I hope this will be insightful and as impactful to you as it did to me. By scheduling these five key meetings consistently, businesses can boost communication, accountability, and overall success. So listen in!
In This Episode:
[00:25] Inspiration from coaches academy.
[01:25] Creative before reactive.
[02:30] Implementing it.
[04:18] End of times.
[09:50] Shut down routine.
[12:55] Journaling.
[14:57] Weekly review.
Book Reference:
Into the Woods by John Yorke
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today I’m sharing with you a strategy approach for a product sample that has been a game-changer to me when I started implementing it. So listen in as I will not be sharing the common practice of requesting product samples from suppliers/manufacturers but I’m sure it is a very insightful one.
In This Episode:
[00:35] Alibaba strategy
[12:40] Inspection
[14:45] Implementation
Book Reference:
The Daily Dad by Ryan Holiday
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: www.wizardsofecom.com/academy
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Welcome to Wizards or Ecom Podcast and in today’s episode I'm just here to answer the burning questions submitted by our listeners. From topics ranging from scaling to creating content, no question is off limits. I'm here to provide you with some insightful and practical advice to help navigate your businesses’ challenges. So let's jump right into the questions.
Tune in to hear some valuable insights and advice that can help you navigate your own challenges and make informed decisions.
In This Episode:
[00:30] Why the topic?
[03:30] How do I scale?
[10:00] Finding time.
[19:00] Profitable products and Content source.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This episode is a solo episode where we have a very important topic ‘Should you hire an Agency to run your PPC Advertising or do it In-House’. This is what we are going to chat about on this episode, and it is a crunchy topic that is as polarizing as Democrat Republican. I've avoided doing this episode from the very first release as on one hand, I have made the lion's share of my money as a Seller on Amazon.
In this podcast episode, I’ll help you delve into the debate of whether businesses should opt to hire a PPC agency or manage their pay-per-click advertising efforts in-house. We’d weigh the advantages and disadvantages of each option, taking into account factors such as expertise, time investment, and cost implications. Additionally, I’ma offer valuable insights and recommendations for businesses contemplating the in-house route, emphasizing the significance of thorough research and staying updated on industry developments.
Ultimately, the decision to outsource PPC or handle it internally will be contingent on the unique needs and capabilities of each business.
In This Episode:
[00:30] Finally this topic.
[04:55] Pros and cons of hiring an Agency
[06:50] In-House team
[09:10] My suggestion
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In This Episode:
In this episode of the podcast, we are joined by Gavin Goodvach, a content expert and VP of partnership at HEXA, a company specializing in creating immersive content for Amazon. Gavin shares his insights on how to incorporate augmented reality experiences into your Amazon listing to enhance the shopping experience for customers. He discusses the benefits of using augmented reality, such as increasing engagement and the ultimate 3X conversion sales and why Amazon is pushing for it.
Gavin also provides practical tips and strategies for leveraging augmented reality technology to create immersive and interactive product listings on Amazon. Tune in to learn how to unlock augmented reality experiences and take your Amazon listing to the next level.
Guest Links and References:
Website: https://www.hexa.com/
Linkedin : https://www.linkedin.com/in/gavingoodvach/
Book Reference:
The Prime Ministers written by Yehuda Avner
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
On Today's episode, we have my good friend, Rafael Veloz, on the show. Rafa is the founder of the award winning creative agency Shareit Studio and a few months back taught an incredible hands on workshop at Wizards of Ecom Miami on creating DIY product photography with smartphones.
In this episode we’ve discussed quite an interesting and timely topic as Rafa shares his expertise and insights on how to effectively utilize Amazon Video to reach a wider audience and increase sales without breaking the bank. From optimizing video content to leveraging it to social media and influencer marketing, Rafa provides valuable tips and strategies for businesses looking to maximize their success on Amazon Video.
Tune in to learn how to make the most of your resources and achieve success in the competitive world of online video marketing.
In This Episode:
[01:00] Introducing Rafa
[03:35] Why should you release a video?
[05:00] Most important video to do.
[06:00] Which one wins, quality content or product?
[12:00] Horizontal or Vertical video?
[14:54] Which one converts better? Commercial high-end videos or organic videos?
[24:50] Amazon Influencer videos.
[28:40] Sponsored brand TV.
[36:09] Shareit Studio or Spirit Creative?
Guest Links and References:
Website: https://shareitstudio.com/
Instagram: https://www.instagram.com/shareitstudio/
Linkedin profile: https://www.linkedin.com/in/rveloz/
Youtube channel: https://www.youtube.com/@ShareItStudio
Email: hello@shareitstudio.com
Book References:
TRACTION by Gino Wickman
Crazy Time by Abigail Trafford
Never Split the Difference by Chris Voss
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I emphasized on having a community as one of the biggest factors a seller does not hold back. That said, not having a community is one factor holding new sellers back. The absence of a supportive, like-minded community can hinder new sellers from gaining valuable insights, advice and encouragement which is crucial for success in the competitive marketplace.
Additionally, the impact of fees and advertising is also discussed. I hope you gain valuable insights and actionable tips for overcoming challenges faced as new sellers on the platform.
In This Episode:
[00:25] Inspiration to the topic.
[02:25] The degree of responsibility
[05:00] Priya Parker’s The Art of Gathering.
[05:15] The definition of a community.
[09:50] Understanding the fees involved.
[14:45] Advertising.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode I am going to share insights on when to hire Virtual Assistant based on what I learned from a coach 15 years ago, from the book Virtual Freedom and my knowledge accumulated in the trenches over the last 15 years.
I also discussed the reasons why hiring a virtual assistant can be beneficial and explore factors to consider when deciding to hire one. This episode delves into the various tasks that VAs can help with and some advice on where to find and how to hire the right virtual assistant you need..
Overall, I hope this episode provides valuable information on the process of hiring VAs and the benefits it brings along to your business.
In This Episode:
[00:25] Episode’s inspiration
[03:00] What is a Virtual Assistant?
[06:00] Why are you hiring a VA and what role?
[11:20] Assigning values.
[15:00] When should you hire?
[17:00] Where?
[18:00] Top 3 VA platforms.
Book Reference:
Virtual Freedom by Chris Ducker
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In This Episode:
[00:30] Inspiration for this episode.
[08:30] The solution
[09:00] Put on the big boy pants to talk to your supplier.
[11:20] Remove high interest credit
[13:00] Raising sale price
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
I'm looking forward to sharing this episode with you that I was inspired to create after reading a cool newsletter from Scrappy Podcast that I found inspiration from the greatest swimmer, Michael Phelps. Listen in as to why I can relate Amazon selling to Michael Phelps success.
This may sound like 101 but I feel the need to share as I feel that this lesson is extremely poignant to Amazon sellers and my end goal is to bring you a goal to target a particular niche which creates clear dominations for your brand.
I really hope this short episode is insightful and helpful to you.
In This Episode:
[00:40] The inspiration of this episode.
[01:15] Best swimmer of all time.
[02:40] Meet-ups update.
[04:10] Specific product niche.
[07:20] Launching different products.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In today's episode I am going to share my new companion to Pickfu, that I am beginning to use to see how my main image stacks up better than I was doing before against my competitor.
How your product is packaged is critical for its success, the digital packaging that is. This is the first thing somebody sees before buying your product.
12-13 years ago, my strategy for keeping tabs on my competitors was a Google Sheet with tabs representing each of my products. Now, it’s a FREE tool called MILANOTE. I'm gonna be sharing with you what Milanote can do and why you should be tracking your top competitors' images. So listen in and I hope this will be an insightful episode for you.
In This Episode:
[00:40] Sharing my takeaway
[01:00] Packaging of product in images.
[02:40] Free tool I use in tracking my competitor.
[07:30] MILANOTE
[09:10] Step by step.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
On Today's episode, we have Dave and Jason, the co-founders of the email marketing experience and who are directly responsible for over 110 million in sales for clients using Messenger, SMS, and email. Their goal is to ‘Get as many sales and customers as you can possibly handle from email & SMS’.
Listen in for actionable tips and tricks from these experts if you are looking to blast your customers through email marketing. To leverage email marketing successfully, businesses should focus on building quality email lists, crafting compelling content that adds value to subscribers, optimizing for mobile responsiveness, and employing automation tools to streamline workflows and nurture customer relationships effectively. These will all be discussed in this episode.
Through strategic email marketing initiatives, Amazon businesses and others can establish meaningful connections with their audience, drive repeat purchases, and ultimately, achieve sustainable growth in an increasingly competitive marketplace. Hope this episode is insightful to you.
In This Episode:
[00:20] About our guests.
[00:55] Most brands struggle with email marketing.
[02:00] How is it done wrong?
[08:00] Funnel marketing vs. personalized funnel
[09:50] Retention
[17:35] Building an email list
[19:40] Paid ads
[26:00] Organic Instagram
[30:00] Hyper personalization
[41:00] Tools for email marketing.
Guest Link and References:
Website: https://theemailexperience.com/
Book References:
Pocket full of Do by Chris Do
Daily Stoic Meditations by Ryan Holiday
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Imagine being able to place a call to ANY hot selling brand on Amazon and being told YES, you could resell their products, and if you buy more than 24 measly units you even get deep discounted pricing. You're making 100% profits on all of these sales ,and you are turning over your money multiple times per week with daily money disbursements to your bank account.
THIS was the state of Amazon when I began selling 15 years ago.
And it is completely different now, so on today's episode I am going to share how I would do it again if I was starting in 2024 with and How I would grow to 7 figures in sales in 18 months.
Listen in as I share a more practical, sustainable way to attain and reach your 7 figure goal on Amazon.
In This Episode:
[00:53] If i'm starting Amazon in 2024 with a few hundred dollars, is it possible? What should I do?
[01:30] Keeping your job.
[02:15]
Amazon Influencer Program
[02:1-] Create content
[07:15] Digital course
[08:45] Amazon wholesale & resell.
[11:10] Reinvest in AIP.
Book Reference:
The Art of Gathering by Priya Parker
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofecom.com/#course
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
During the COVID-19 pandemic, we’ve seen the rise and subsequent surge of digital courses. With its evolution, which one of these two business model strategies do you need: Amazon Private Label or Digital Courses?
Engage in this episode, you’ll surely gain comprehensive understanding on both Amazon Private label and Digital Courses and which one is best for you and your business. Packed with real-life examples, and actionable insights, you’ll know which of the two I highly advise. So tune in.
In This Episode:
[06:01] Shopify Masters
[09:00] Sweet spots on Amazon
[09:29] Very strong differentiation
[10:20] Amazon plus digital products
Shopify Masters: https://www.shopify.com/sg/blog/topics/podcasts
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this insightful podcast episode, we delve into the critical topic of self-sabotage for e-commerce business owners. Exploring the intricacies of entrepreneurial challenges, the discussion centers around the six common forms of self-sabotage that can hinder success in the competitive e-commerce landscape.
I hope all listeners gain valuable insights into recognizing and avoiding these detrimental behaviors, empowering them to navigate the complexities of entrepreneurship with a strategic and resilient mindset. From investing in training to shiny object syndrome, this podcast serves as a guide for e-commerce enthusiasts seeking to optimize their business strategies and achieve sustainable growth.
In This Episode:
[02:23]] Surrounding yourselves with ‘Yes Man’ . The eco-chamber.
[05:23] Not investing in employee trainings
[07:01] The mirage of business
[07:54] Neglecting customer feedbacks.
[09:58] Chasing perfection.
[11:35] Shiny object syndrome.
Book Reference:
The Coddling of the American Mind by Greg Lukianoff and Jonathan Haidt
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hey, Wizards! Today I’m excited to share the Top 5 email newsletters that I consume religiously to help me crush it on Amazon. Throughout the podcast, I shared my personal experiences with these newsletters and how they have contributed to my success on Amazon.
The contents of these newsletters includes various aspects of Amazon business, offers valuable insights and tips to sellers, analytics, great contents and some covers TikTok leveraging strategies. These newsletters provide me the importance of staying informed about the dynamic Amazon landscape and adapting strategies accordingly.
In This Episode:
[00:52] About the episode content.
[03:35] Rankster- anything about TikTok to Amazon
[05:39] Freddie Chatt
[08:10] Trends
[11:33] Scimark
[14:10] BDSN
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we explore the dynamic landscape of selling on Amazon and unveil the ten mistakes that could lead to failure for sellers in 2024. The podcast delves into the evolving Amazon space and provides valuable insights to help sellers thrive and hit their goals in the Amazon marketplace this new year.
The episode kicks off with an inspiration of the episode topic and its significance in the Amazon sales and goals for this year. It then dives into the meat of the discussion—ten key ways sellers can inadvertently sabotage their success on the platform in terms of goal setting. This episode will definitely provide a roadmap for you to achieve your desired outcomes. Whether you're a new seller or an experienced Amazon seller, setting clear and strategic goals can help guide your actions and keep you focused on growth. Here are some key aspects of goal setting in the context of your 2024 Amazon goals.
In This Episode:
[00:50] Inspiration of the episode.
[01:28] Not having crystal clear goals.
[04:00] Making your goals gross sales focused.
[07:20] Making your goal too small.
[08:40] Over complicating your goal for a year.
[10:40] Keeping your goal to yourself.
[13:10] Quitting when it gets too hard.
[15:08] Doing this on your own.
[17:00] Keeping up with the joneses.
[21:55] Growing on TikTok.
[24:15] Worrying about the competition.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this thought-provoking podcast episode and in time for this new year, 2024, We will delve into the significance of goal setting and provide valuable insights on how to ensure your goals are not mere dreams, but successful realities.
I'm discussing the paramount importance of setting goals in various aspects of your life. We will explore how defining your goals and writing them can fuel motivations and sense of purpose leading towards fulfilling them. I'm also sharing steps and journals I Am using to set and follow my goals.
In This Episode:
[00:45] Importance of goals, goal setting.
[01:10] Podcast updates for 2024
[06:10] Writing goals.
[11:25] Rocks
[14:00] Tracking goals.
[16:40] Business Journals
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, we have the honor to have Paul Harvey, an expert in TikTok shop, to discuss TikTok strategies for sellers on the platform. The conversation offers valuable insights and tips for sellers who are looking to tap into the massive audience and potential that TikTok offers.
The discussion highlights the need to learn how to navigate by doing ads on TikTok. Paul recommends that Amazon sellers focus on fun and entertaining contents that showcase their products in an engaging way. Moreover, Paul shares strategies to drive traffic and sales from TikTok to Amazon. The use of promo codes and special offers exclusively available for TikTok viewers, encouraging them to visit Amazon stores. Product types and product cost that sell fast in TikTok is also discussed.
In conclusion, this episode provides valuable advice and strategies for Amazon sellers who want to harness the power of TikTok to reach a younger demographic and boost sales. Listen and gain insights on crafting engaging content, leveraging viral trends, driving traffic and sales, and continuously refining their TikTok strategies for optimal success.
In This Episode:
[00:50] Welcome Paul Harvey on the show.
[02:50] As an aggregator of Tiktok experts.
[07:30] TikTok Ad.
[13:40] Step-by-step
[17:45] How big of a help TikTok to Amazon shop.
[18:35] Product types.
[26:00] Creating content on TikTok.
[30:00] TikTok shops requirements.
[40:10] TikTok course.
Guest Links and References:
Website: https://www.rankster.co/
LinkedIn: https://www.linkedin.com/in/paul-harvey-2ab8b51a7/
Guest Notes: https://www.rankster.co/p/tiktok-shop-new-goldrush-amazon-sellers
https://www.rankster.co/?tags=Case+Study
https://www.fastmoss.com/vips
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, we are joined by Samer for the 2nd time on the show and an expert in the world of YouTube, specifically faceless channels. Samer is here to provide a more comprehensive backstory behind as well as why he still recommends Faceless YouTube channels while also shedding light on the dark side of this phenomenon.
While Faceless YouTube Channels can be incredibly entertaining and successful, it is essential to understand the potential drawbacks and risks involved. Listen in and consider the pros and cons discussed in this episode.
This episode dives deep into the rationale behind recommending Faceless YouTube channels while also presenting the dark side that accompanies this trend. This will allow you to be more informed to make a decision whether or not to embark on starting a faceless channel.
In This Episode:
[00:31] Samer is back in the show.
[02:21] What is Faceless Youtube Channel?
[04:00] Backside to this.
[05:50] Automated.
[08:55] Faceless YouTube channel and the diff with other channels and gets value.
[11:45] Can be demonetized overnight.
[15:51] Monetization.
[18:20] How long is the preparation?
[20:00] How long is the ROI?
[28:30] Trial and error.
Guest Links and References:
LinkedIn: https://ca.linkedin.com/in/samer-itani
Instagram: https://www.instagram.com/twochaptersahead/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today is a solo episode once again and the topic is something I Am excited to share to everyone where I Am applying what I Am also learning from a mentor. Since I find this method an immense success, I’d like to share this valuable insight and strategy to help everyone unlock the potential of this method. So listen in and be equipped with practical strategy and actionable methods to help you scale your marketplace through Youtube.
In This Episode:
[00:40] Topic inspiration.
[02:20] TTH
[03:20] My Youtube coach.
[05:20] Packaging: Title, Thumbnail, Hook
[11:20] photo process.
[12:10] Applying the TTH method everywhere.
Links: https://wizardsofecom.com/join-miami-amazon-meetup/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we dive into the latest updates on the Amazon Influencer Program, discussing key changes and time-sensitive opportunities for influencers and non-AIP users yet. We explore how influencers can leverage these updates to maximize their impact and boost their presence on the platform. Additionally, I share three effective strategies for influencers to receive free products for review, offering valuable insights for those looking to enhance their collaboration opportunities. Whether you're an established influencer or just starting, this episode provides actionable tips to stay ahead in the dynamic world of Amazon influencing.
In This Episode:
[00:30] Amazon Influencer Program
[01:00] Announcements
[03:20] Inspiration of the topic.
[10:00] I myself is earning from AIP
[12:50] Suspension
[13:20] Quality
[14:50] 3 ways to get FREE products; Ebay auction, RebateKey, Chinese Factories
[22:00] Why you should join AIP
Notes:
https://onlinesellercruise.com/
Code: Wizards for 50% off
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I delved into a rather controversial topic: purposely sending the wrong item to my buyers. Exploring the motivations behind such a decision, I examined the surprising results and how they unexpectedly leveraged my then business.
Intentionally sending the wrong items to my Amazon buyers, while seemingly unorthodox and while I do not suggest it to everybody, became a strategic move to leverage my business. Listen and see if my takeaways could be yours too.
In This Episode:
[02:25] The beginning
[07:70] I earned referrals.
[08:45] Why I tried the strategy.
[13:35] 25/30 complained but 23 I made profit from.
[20:15] My takeaways from doing it.
[23:00] 4 things to remember.
Book Reference:
Hug Your Haters by Jay Baer
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I'm riding solo as I excitedly shared my recent visit to the (PLMA) Private Label Manufacturers Association conference and discussed what it is all about.
The conference was a transformative experience as it opened my eyes to the dynamic world of food PL. One of the biggest takeaways from the conference was the appetite these manufacturers for PL sellers.
In This Episode:
[01:10] PLMA and what it is about.
[01:50] Why is food as great as PL.
[04:00] Importance of PLMA.
[07:55] Biggest takeaway.
[11:20] Hybrid.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, we have Nathaniel Vazquez, the founder of Pipstick, a successful subscription-based sticker company. The conversation revolves around the reasons behind Pipstick's immense success, delving into the power of subscription and how it transitioned into a thriving brand today.
The episode begins by exploring the significance of subscription in Pipstick's success. Nate explains that stickers were an integral part of everyone's everyday life, he explains that providing subscribers with unique and exclusive designs each month contributes to the sense of anticipation and excitement, creating a loyal customer base.
The conversation also explores the various challenges faced by Pipstick throughout its journey. Nate also discusses the importance of adapting to changes like Covid, the technology and consumer preferences to stay relevant. He shares how the company leveraged paid ads and social media platforms to expand its reach and engage with a wider audience.
In conclusion, this podcast episode provides valuable insights into the success story of Pipstick. Adapt the business model to cater to the adult market has led to the brand's thriving subscription service. By prioritizing high-quality designs, nurturing a dedicated community, and embracing technological advancements, Pipstick has emerged as a frontrunner in the sticker industry today.
In This Episode: [00:35] Welcoming Nathaniel Vazquez on the show. [01:40] Pipstick and beyond. [05:30] Deciding on the niche. [09:00] Making subscription work. [10:55] Subscription boxes. [16:30]Tiktok does not work. [18:20] Advice for brands who are looking to try subscriptions. [21:40] Subscription box association. [27:00] Email list. [29:50] AI impact.
Guest Links and References: Website: https://www.pipsticks.com/ Linkedin: https://www.linkedin.com/in/nathaniel-vazquez-5b663222/
Email: nathan@pipstick.com
Book Reference: Consider Phlebas (Culture) by Ian Banks Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today I'm joined by my co-host Noemi Bolojan in a bitter sweet episode as we bid her farewell as a podcast host. She opened up about her decision to leave the show in pursuit of greater things. Noemi discusses her priorities and reflects on how being a part of the show has had a significant impact on her life in the past 2 and half years.
As Noemi discusses her reasons for leaving, she also shares exciting things happening to her. This is not entirely a goodbye episode as I hope to see Noemi on the show as a guest speaker.
In This Episode:.
[00:40] Welcoming my co-host Noemi
[02:00] Noemi’s journey as e-commerce and host.
[09:25] What’s next?
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/noemibolojan
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode featuring Samer Itani, a YouTube and social media expert, with well over a decade of experience in social media & studying human behavior, he has unlocked the secrets to online success by converting viewers to leads. The focus of the podcast is on leveraging YouTube to benefit your brand.
Samer shares a wealth of invaluable insights for Amazon sellers looking to enhance their YouTube content strategy. From practical tips to strategic advice, listeners can expect a treasure trove of knowledge to boost their online presence and brand visibility. It's a must-listen for anyone looking to harness the power of YouTube for their brand's success.
I repeat! It’s a must-listen episode for everyone!
In This Episode:
[00:55] Welcoming Samer Itani on the show.
[03:36] Why are brands not leveraging Youtube?
[06:00] ASQ- Ask Specific Questions
[13:23] Why you should create a Youtube channel for your brand.
[19:20] Shorts and Long form.
[31:00] Faceless Youtube channel.
Guest Links and References:
Youtube: https://www.youtube.com/channel/UC4_ZmuhrqewqY0zthrDjsGA
Instagram: https://instagram.com/twochaptersahead
Linkedin: https://www.linkedin.com/in/samer-itani
Book Reference:
Influence The Psychology of Persuasion by Robert Cialdini
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I had the pleasure of hosting a content marketing expert, Jason Fleagle, who shared invaluable insights on how to 10x your content marketing efforts using AI in just 20 minutes, following a simple 3-step strategy.
Jason Fleagle, a content marketing professional with a track record of using AI to boost content productivity and effectiveness. Jason summarizes the episode, highlighting the potential for massive content marketing improvement with AI. Encourage everyone to take immediate action in implementing these strategies.
This episode equips listeners with a clear roadmap for harnessing the power of AI in content marketing and offers a practical approach to dramatically increase content productivity and effectiveness. Jason's expertise and actionable insights make it a must-listen for anyone looking to stay ahead in the ever-evolving world of content marketing.
In This Episode:
[01:40] Introducing Jason Fleagle.
[03:13] Content Creation according to Jason.
[07:20] CCP Content Creation Process
[10:55] People get it wrong in using AI in their content.
[16:20] Claude, Bard or ChatGPT?
[21:55] Training AI
[28:25] Has AI impacted content workflow.
[38:40] Should you be worried?
[43:30] Public Square
Guest Links and References:
Website: https://thejasonfleagle.com/
Linkedin: https://www.linkedin.com/in/jasonjfleagle/
Website offer: https://theaimarketingcourse.com/
Guest notes:https://publicsq.com/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, I had the honor to have as guest David Schomer of Firing The Man Podcast, an expert in self-manufacturing and product sourcing in the United States. The conversation delves into various aspects of the topic, shedding light on the benefits and challenges of starting self-manufacturing, as well as the advantages of sourcing products locally.
David emphasizes the benefits of sourcing products locally or within the USA, such as supporting domestic industries, reducing shipping costs, and fostering a sense of community and trust.The conversation explores the idea that a hybrid approach, which combines self-manufacturing with selective outsourcing for specific components, can offer the best of both worlds.
David provides valuable advice for entrepreneurs and business owners looking to embark on self-manufacturing journeys, emphasizing the importance of strategic planning, cost analysis, and adapting to market changes.
This podcast episode with David Schomer provides a comprehensive overview of self-manufacturing and product sourcing within the United States, highlighting the advantages and challenges of these strategies and offering valuable insights for entrepreneurs and business owners.
In This Episode:
[00:35] David Schomer on the show.
[02:35] How did the idea start?
[13:40] Community
[15:15] Starting a factory, the decision maker.
[20:00] How simple/complicated a product to be able to do in manufacturing?
[28:30] The minimum.
[36:20] Deciding factor.
[39:50] Made in the USA.
[43:59] How does it cost to start a factory?
[49:40] Limitation/considerations of products to produce.
Guest Links and References:
Podcast: https://firingtheman.com/
Email: support@firingtheman.com of david@firingtheman.com
Book Reference:
Rich Dad Poor Dad by Robert Kiyosaki
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we have Vance Lee, Ecom entrepreneur with 13 years background as a brand growth and marketing strategist. He has mastered crowdfunding and the pre-order launch strategy to launch products and grow brands. He’s raised over $7M in successful launches and broke records with 2 of his launches–both #1 Most Funded in their niches and ranking in the top 1% of crowdfunding projects of all time. With his expertise, he shares his insights and guides us through the process of launching a product on Kickstarter.
Vance started by explaining why Kickstarter is an excellent platform and highlighted the benefits of building an audience and the opportunity to receive feedback from potential investors and customers. He also emphasized the importance of research, both in understanding the Kickstarter community and evaluating the feasibility of the product idea.
Vance delves into the critical aspects of setting a funding goal, strategies, costs, marketing expenses and pre-launch email list. Overall, this episode with Vance provides a comprehensive overview of the Kickstarter launch process. Gain valuable insights into crafting a successful campaign, setting realistic goals and effectively marketing their products to potential backers.
In This Episode:
[00:30] Introducing Vance Lee
[02:10] Backstory: Started in a trio and the rest is history.
[08:30] Product research for Kickstarter.
[12:25] How important are keywords in Kickstarter?
[17:15] When is the right time to engage Kickstarter?
[24:15] Building an audience.
[30:15] Backed campaigns
[35:20] Types of products in Kickstarter
[40:10] Deciding on positioning.
[45:10] Modifying product.
[49:10] Setting the goal
Guest Links and References:
Linkedin: https://www.linkedin.com/in/vancelee/
Website: https://www.livemyplayground.com/
Book Reference:
The Way of the Superior Man by David Deida
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, we have the honor to have as guest, second-timer guest, Yoni Kozminski. Yoni is the Founding Partner at SouthCol and he is also the Founder and CEO of both MultiplyMii and Escala. MultiplyMii specializes in affordable offshore staffing solutions and HR outsourcing for e-commerce businesses. On the other hand, Escala offers consulting services for e-commerce companies and Amazon sellers who want to scale their businesses. That being said, Yoni is the perfect guest to have to discuss and share his insights on an entrepreneur’s odyssey; Thriving through business evolution.
Yoni begins by sharing his early entrepreneurial endeavors, jis passion for business. He emphasizes the importance of having a strong vision and purpose in order to navigate the challenges that come with building a successful venture. He also highlights the need for adaptability and the willingness to evolve as an entrepreneur.
Additionally, Yoni discusses the role of collaboration, partnership and hiring. He emphasizes the need to seek out strategic alliances and synergies that can help accelerate and grow. Throughout the episode, Yoni provides valuable insights that keep coming and advice for entrepreneurs looking to thrive through business evolution. So, Listen in!
In This Episode:
[01:00] Introducing Yoni Kozminski
[04:20] The process.
[09:50] Challenges; Accountability
[14:00] Common mistakes newbies make.
[21:50] Training a new staff or hiring an expert?
[26:20] 4Rs
[30:00] Vetting, hiring agencies.
[37:00] Brands
Guest Links and References
website: https://www.southcol.co/
Instagram: https://www.instagram.com/yonkoz/
Linkedin: https://www.linkedin.com/in/yonkoz?originalSubdomain=il
Book References:
Seven Habits of Highly Effective People by Stephen Covey
Multipliers by Liz Wiseman
Good to Great by Jim Collins
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we have a very special guest, a mentor and friend, Manuel Suarez, an expert in this area of e-commerce to delve into the topic of using AI to accelerate success in the e-commerce industry. Manuel shares very valuable insights and experiences in leveraging AI to enhance various aspects of e-commerce from avatar, to creating content, to finding your audience.
Manuel emphasizes the importance of AI in data analysis by utilizing AI-driven tools, market trends and even competitor analysis. Throughout the episode, Manuel underscores the need for businesses, regardless of area, to embrace AI and unlock its potential to accelerate e-commerce growth. He also talked about his book, Marketing Magic that also touch the subject AI.
Manuel’s vast experience and insights make this episode a must-listen for e-commerce looking to enhance their business operations and stay ahead in the ever-changing digital landscape.
In This Episode:
[00:40] Introducing Manuel Suarez
[014:15] Manuel’s Book
[05:55] AI 16 years ago.
[11:45] AI for Today.
[13:10] Using AI to accelerate an area of your business.
[16:00] Finding your ideal target.
[27:45] Creating an avatar.
[29:35] AI impact on Amazon sellers.
Guest Links and References:
Linkedin: https://www.linkedin.com/in/mrmanuelsuarez/
Website: https://www.themarketingmagicbook.com/
Podcast: https://open.spotify.com/show/6CodmnLnIHc3MpzOOC92ml
Book References:
Crush It by Gary Vaynerchuk
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we are joined by Layla Pomper, an expert in SOP. Layla is the Creator and CEO at ProcessDriven where she helps small teams turn chaos into process. Since 2018, Layla has been combining software, operations, and storytelling to guide 1,600+ teams to “Enjoy the Process!” while building a scalable foundation of business systems.
The episode begins with Layla explaining the meaning of SOP and the processes. Layla dives into components, effectiveness and complexity of SOPs and using SOPs as tools and improving them overtime and getting clear of the outcome.
This podcast with Layla provides a comprehensive overview of SOP mastery. Listeners will gain valuable insights into the importance of SOPs, practical tips for creating effective procedures and strategies for success implementation and maintenance within organizations.
In This Episode:
[00:50] Introducing Layla Pomper
[01:20] SOPs according to Layla.
[01:48] How often and when to do SOP?
[04:45] Components and effectiveness.
[06:25] Complexity.
[10:10] Process maps.
[13:30] Advice
[18:00] KPI
[22:00] Learning to write SOPs
Guest Links and References:
Website: https://processdriven.co
Instagram: https://www.instagram.com/processdriven.co/
Linkedin: https://www.linkedin.com/company/processdriven
Youtube: https://www.youtube.com/c/laylapomper
Book References:
The Checklist Manifesto by Atul Gawande
The Thank You Economy by Gary Vaynerchuk
Managing Oneself by Peter Drucker
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Freddie is an ecommerce lover with over a decade of experience focusing on growing brands with SEO and international ecommerce expansion.
Freddie grew the SEO function in-house at Amara to over £10m in annual revenue, leading strategy and execution across all elements of SEO. Additionally, he led the brand's international growth efforts, scaling them to over 65% of Amara's revenue - across 8 international sites.
While now consulting for brands wanting to grow with SEO, he's also started his own DTC brand, Village Cricket Co. which has scaled into a 6-figure brand. So, who’s better to be our guest to discuss growing the brand with Google SEO?
Freddie emphasizes the importance of understanding and utilizing SEO. Optimizing titles, descriptions etc they are easily discoverable and appealing to potential customers.
In This Episode:
[01:00] Introducing Freddie Chatt
[02:10] How he started with Google SEO.
[05:10] SEO
[07:15] VillageCricket.co
[12:40] SEO first approach.
[20:45] Determining success & Failure.
[24:10] Email list use.
[27:00] Paid ads.
[27:15] AI and SEO
[30:00] Facts & pain.
[32:17] Consulting.
[37:00] Newsletter
Guest Links and References:
Website: https://freddiechatt.com
Linkedin: https://www.linkedin.com/in/freddiechatt/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we have Anthony Cofrancesco is the Director of Business Development at Data Dive, the previous owner of Virtuous Graphics, a marketing agency offering copywriting, graphic design, photography, and videography to Amazon sellers to help us in this discussion as he shares insights on how to develop a pro mindset for crafting the perfect product research approach.
Anthony begins by emphasizing the importance of curiosity and open-mindedness when conducting product research. He suggests that researchers should adopt a beginner’s mindset, constantly questioning assumptions and being willing to explore new avenues. He believes that this approach allows more comprehensive and innovative insights. He then went on discussing the step-by-step process you wouldn’t want to miss.
Keywords are the number one component in this process. Listen to the detailed procedure and all the valuable insights Anthony shared.
In This Episode:
[00:30] Introducing Anthony Cofrancesco
[01:35] Mindset you will need to do product research.
03:50] First step you should do.
[04:00] Criteria for the research
[07:00[ Search for products in the same niche.
[08:20] Product validation
[10:30] Pricing.
[16:30] Getting rid of keywords.
[28:20] Advice to people going for high-risk niche.
[29:20] product scorecard.
[39:00] Design differentiation.
[52:50] Budget
Guest Links and References:
website: https://datadive.tools/
Email: anthony.cofrancesco@datadive.tools
Instagram: https://www.instagram.com/anthonycofran/
Linkedin: https://www.linkedin.com/in/antcofranc/
Youtube: https://www.youtube.com/channel/UCCH0A7CeY0o76KiRa0VDy4A
Book References:
Rich Dad Poor Dad by Robert Kiyosaki
4-Hr Work Week by Timothy Ferris
Family First Entrepreneur by Steve Chou
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, I have the honor to have Afolabi Oyerokun, 3rd timer in the show and co-founder of Honu Worldwide to discuss the factors that sellers should take into consideration when selecting a third-party logistics or 3PL partner. Afolabi, and experienced supply chain professional, provides valuable insights on what sellers should really consider during this crucial decision-making process.
The discussion begins by highlighting the differences or types of 3PL and importance of understanding the specific needs of the seller’s business. Afolabi also emphasizes the significance of geographical reach and network capabilities. Assessing the volume, size and nature of the product being sold is crucial as well and emphasized.
In a fast-paced business environment, communication is a crucial thing to consider as well in deciding for a 3PL partner. Considering factors such as business needs, geographical reach, technology, communication and insurance are things to look at and Afolabi provided valuable insights in this episode for you to consider in finding a successful partner 3PL.
In This Episode:
[00:25] Welcoming Afolabi Oyerokun in the show.
[02:00] First time using 3PL.
[03:35] 3PL; Order fulfillment, Prep center, Hybrid
[08:20] When to use hybrid 3PL?
[11:05] 5 things sellers should consider.
[13:30] Return.
[22:35] Software.
[24:45] Is 3PL expensive?
[28:00] Communication.
Guest Links and References:
Website: https://honuworldwide.com/
Email: savings@honuworldwide.com
3pl@honu3pl.com
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, our guest Amanda Horvarth, a successful content creator, YouTuber and coach shares her insights and strategies for earning money online in an authentic approach. Amanda emphasizes the importance of being genuine and authentic when building online presence to attract and engage an audience.
Amanda begins by discussing the significance of identifying your passion, interest and niche. She suggests focusing on creating content that truly resonates with your audience and learning to work on camera.She also shares human design. Overall, this episode with Amanda Horvath provides valuable insights for content creators looking to monetize their contents in an authentic way. Amanda’s emphasis on passion, consistency and adaptability provides practical approach to building successful content.
In This Episode:
[01:10] Introducing Amanda Horvath
[03:50] How it started.
[06:10] Content creation.
[11:10] Starting Youtube now.
[20:45] Best mic and gadgets for your content.
[29:20] Human design.
[36:22] Strength finder
Guest Links and References:
Website: https://amandahorvath.com/
Instagram: @ahvisions
Youtube: www.youtube.com/amandahorvath
Book Reference:
Redeeming Love by Francine Rivers
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we have a second-timer in the show, a good friend, best known as the founder of Beast Gear, Ben Leonard. Ben is a classic millennial entrepreneur, a successful one at that. And he is in to discuss the hidden struggles that exist beyond the glamorous facade of starting and running an online business.
Our conversation delves into various struggles faced by e-commerce entrepreneurs, the hidden challenges and handling set-backs and failures. Aside from financial struggles, social and mental struggles have been discussed as some that are often not talked about.
The episode concludes with advice and aspiring e-commerce entrepreneurs and Ben provides valuable insights in this episode.
In This Episode:
[01:10] Introduction of Ben Leonard.
[02:40] Being a content creator.
[03:55] Releasing a book soon.
[07:35] Imposter syndrome.
[14:45] Struggles and dealing with them.
[16:00] Finding a motivator.
[20:30] Handling set-backs and failures.
Guest Links and References:
Instagram: https://www.instagram.com/benleonardpro
https://www.instagram.com/ecombrokers/ Linkedin: https://www.linkedin.com/in/benjleonard/
Website offer:https://quitstallingbook.com/ecomwizards
Guest notes: https://docs.google.com/document/d/1jNY0EBLKmmXw35JR6kv3yKJszy5V4QQaFjEIcyOtsNI/edit
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, we have the honor to have as guest Nadav Gorlicki, an expert in e-commerce success and financing. Nadav begins with the importance of smart financing in the world of e-commerce as not only about obtaining funds but also about utilizing those funds effectively to ensure the success of the business.
Nadav emphasizes the need for entrepreneurs to understand the financial ecosystem of e-commerce including where financing is needed, cashflow, revenue, and where funds are deployed. The importance of long-term financial planning and maintaining transparency with stakeholders is emphasized in the show.
I hope listeners gain a deeper understanding of the financial ecosystem of e-commerce through this episode as Nadav provides valuable insights into the art of smart financing.
In This Episode:
[01:15] Introducing Nadav Gorlicki
[01:50] How he starts the journey.
[05:50] Things to consider before trying financing.
[07:00] Finding solutions.
[08:30] Finding the right partners.
[11:26] Mistakes newbies make.
[20:55] APR and fees.
Guest Links and References:
Website: www.capec.io
Instagram: https://www.instagram.com/capec.io/
Linkedin: https://www.linkedin.com/in/nadav-gorlicki-8a89822/
Youtube: https://www.youtube.com/@fundyourknowledge
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, we have John Roman, the co-founder of BattlBox, delve into the topic of short-form content strategy as a brand in Youtube as well as the ongoing shift away from paid advertising. John begins by underlining the rise of short-form video content, known as YouTube shorts, which has gained immense popularity, especially among younger audiences who consume content in bite-sized formats.
Moving on to paid advertising, John expresses his belief that the traditional paid advertising model is gradually becoming less effective. John emphasizes the importance of experimentation and data analysis to determine the success of short-form content strategies and gradually shift away from paid advertising.
Overall, I hope this episode provides valuable insights into your brands content creation as well as advertising a content-focused approach to leveraging your brands.
In This Episode:
[00:40] Introducing John Roman.
[03:00] Getting Youtube silver button.
[06:25] Youtube or TikTok?
[09:15] BattlBox
[14:00] Funnels
[21:40] Youtube strategy.
[26:45] The goal of not having to advertise.
[31:00] Twitching video into different contents.
[33:00] Youtube shorts
[41:00] Attribution.
[42:00] CTAs
[43:55] Cheat codes to sales.
Guest Links and References:
Website: https://www.battlbox.com/
Instagram: https://www.instagram.com/battlbox/
Linkedin: https://www.linkedin.com/in/john-roman/
Blog: https://onlinequeso.com/
Guest notes: https://docs.google.com/document/d/11EObQeAOb-1bNNa_cJ3fkb1O1Uo-3roDoJwLve62hPU/edit
Book reference:
Buy Back Your Time by Dan Martell
Changing Gears by Ray Dalio
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, Chris McCabe, Former Amazonian who helps sellers communicate with Amazon to protect (and save) their businesses, shares his insights on how to find the right and top-notch service providers to address account problems in Amazon. After working for Amazon for many years evaluating seller account performance and enforcing Amazon’s policies, Chris launched ecommerceChris. He teaches sellers how to think like Amazon, and helps them protect their accounts, appeal listing restrictions and suspensions, report abuse, and escalate seller issues.
Chris emphasizes the importance of understanding the types of service providers. He also suggests knowing your own account well and the reasons why are having account problems. Knowledge testing your service provider is also one thing Chris suggests as part of examining them. Listen in as Chris provides insights and valuable guidance for sellers looking to crack the code in finding the top-notch service provider right for your Amazon account.
In This Episode:
[00:45] Introducing Chris McCabe
[02:30] Looking into your operation.
[04:30] Knowing who to trust.
[08:30] Red flags.
[10:40] Digging into details.
[15:00] Testing knowledge.
[26:45] Understanding the budget.
[30:30] Contracts and Agreements.
[35:00] Biggest Mistakes.
Guest Links and References:
Website: https://www.ecommercechris.com/
Instagram: https://www.instagram.com/amznchris/
Linkedin: https://www.linkedin.com/company/10494513/admin/feed/posts/
Youtube: https://www.youtube.com/@ecommerceChris
Conference: https://www.sellervelocityconference.com/
Email: chris@ecommercechris.com
Book Reference:
Hotel Scarface by Roben Farsad
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Join us in this exciting episode as we delve into the world of Print-on-Demand business, featuring our esteemed guest, Kerry Egeler who has sold over 20,000 t-shirts and apparel products, made shirts for celebrities, and started and grown multiple successful online businesses.
If you ever considered venturing into the world of e-commerce and wanted to explore the Print-on-Demand industry, this is the perfect podcast for you to gain valuable insights and tips. Kerry brings a wealth of knowledge and expertise to this episode. Throughout the episode, we’ll witness an exciting head-to-head comparison between two popular e-commerce platforms for Print-on-Demand: Shopify and Etsy.
Listen in to this captivating conversation with Kerry and get ready to unleash your creativity, monetize your design, and embark on an exciting entrepreneurial endeavor with Print-in-Demand.
In This Episode:
[01:50] Introducing Kerry Egeler
[04:25] How did he start Print-on-demand?
[09:20] Rough times to success.
[12:33] How much do you need to start a Print-on-Demand business?
[16:35] Profit Margin.
[21:15] Expenses and sales goals.
[24:15] 3 strategies; content, offer, influencer
[32:35] Niche: cheat code
[41:30] Advantages and disadvantages of Shopify, Etsy and Amazon.
[50:00] Fulfillment
Guest Links and References:
Instagram: @kerryegeler
Email: kerry@shirtschool.com
Youtube: https://www.youtube.com/c/KerryEgeler
Podcast: https://podtail.com/en/podcast/print-on-demand-playbook/
Guest notes:https://docs.google.com/document/d/1TUTB8-xSfFs8MSOzAKR0NDISkl7gkTh6ynDIaDySz4M/edit
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
A little background of why I like to feature this topic on this podcast. Books used to be my least favorite topic back in my childhood. But generally, I became fascinated as I grew older that there’s so many things you could pick up reading a book like learning from someone else’s mistakes and these books are actually shortcuts to learning things easier and faster to reach your goal.
So, here is Part 7 of the mini series; Top 3 favorite books and why.
This mini series is a collection of our guests’ favorite books along with the reason why and how those books impacted their business, thinking, mindset, and well being, and why they recommend them as must-read books.
This episode gives a great insight into the diverse taste of book lovers like myself and provides an excellent reading list for anyone seeking new literary discoveries.
In This Episode:
[00:40] Chris McCabe
[02:54] Dustin McClone
[06:06] Toni Herrbach
[07:28] Michael Nunez
[08:48] Greg Potapenko
[09:38] Giovanni Dominguez
[10:04] Amanda Adams
[13:10] Kitty Lai
[15:16] Rachel Ollen
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode we have a second timer on the show, Afolabi Oyerokun, co-founder of Honu Worldwide, a global trade consulting firm. Afolabi discusses the importance of understanding and using the right tariff codes in international trade.
Afolabi explains that tariff codes, numerical codes used to classify products for import and export purposes where codes identify specific category and product attributes that helps authorities determine appropriate duties and taxes.
Afolabi also shares common challenges faced by businesses when it comes to tariff code classification as well as lack of awareness about their importance. He also discusses what tariff costs are based on.
Understanding your tariff and utilizing the correct tariff codes can optimize your international trade operations, save costs and avoid disputes with customs and ultimately enhance their competitiveness in the global market.
In This Episode:
[01:00] Welcoming for the second time on the show, Afolabi Oyerokun.
[02:45] Tariff termination.
[07:25] What is Tariff?
[11:30] Codes for products.
[20:21] Product sourcing.
[23:45] What tariff is based on?
[30:10] Rulings.
[37:00] Tax exemptions and duty refund.
Guest Links and References:
Website: https://honuworldwide.com/
https://www.tariffterminator.com/
Email: savings@honuworldwide.com
Book Reference:
Rich Dad Poor Dad by Robert Kiyosaki
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, our guest Amanda Adams, expert accountant and expert in e-commerce accounting, discussed the commonly misunderstood and often overlooked aspects of accounting in the e-commerce industry. She breaks down the key accounting concepts and provides helpful tips for e-commerce business owners to streamline their financial processes.
Amanda begins by explaining the importance of separating personal and business expenses, emphasizing that accuracy and organization are crucial for successful e-commerce accounting. She highlights the significance of properly categorizing expenses in order to make tax preparation and financial analysis easier.
Amanda sheds light on the aspects of e-commerce accounting that are often misunderstood like legitimate business expenses vs personal. Her expertise and guidance provide valuable insights that can help e-commerce business owners optimize their accounting processes, ensuring financial success and compliance in a rapidly growing online marketplace.
In This Episode:
[01:25] Bio
[04:10] Biggest mistakes sellers make.
[06:30] Business and personal expenses.
[09:50] Paying taxes.
[13:10] Hiring professional.
[16:15] Self- filling.
[23:25] Planning your tax.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/amanda-adams-cpa-a381761a6/
Guest Notes:
https://docs.google.com/document/d/1UX8i_sh4Ja4sI6TAREti7SBDpe5JZYOcmxMf_kd5qP0/copy
https://docs.google.com/document/d/1wz07HHNwQBlp_VxYQZzkeZipkts3Db-cj1T-S_jajz0/copy
Book Reference:
The Hiding Place by Corrie Ten Boom
Number the Stars by Lois Lowry
Love You Forever by Robert Munsch
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I had the honor to have Justin Cobb, the CEO and founder of Carbon6 to delve into the topic of unlocking the potential of entrepreneurs. Carbon6 having a vision to build a community to support e-commerce sellers, removing the barriers to selling online, Justin shares his insights and experiences in the world on entrepreneurship and maximizing success.
You’ll be inspired by how Justin established Carbon6 and its belief including their strengths, weaknesses and passion as the key to identifying the right business idea and building successful ventures.
Listen in and be inspired!
In This Episode:
[00:50] Introducing Justin Cobb.
[01:45] Backstory of how it all started. Philanthropy and business.
[04:45] Weaknesses of newbies.
[16:00] Motivation to stay.
[22:35] Why Amazon?
[28:10] What have you done differently?
[35:45] Setbacks.
[41:30] Future plans and visions.
[43:10] Advice for sellers and Amazon community.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/cobbjustin/
Website: https://www.carbon6.io/
Email: justin@carbon6.io
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we invited Giovanni Dominguez, an experienced entrepreneur with a strong background in the E-commerce industry, boasting six years of valuable expertise, a proud Co-founder of an innovative brand called Water Buffalo, specializing in Sports & Outdoors products that have successfully established a reputable presence in the market. Giovanni discusses the secrets behind unleashing success from startup to market dominance.
Our conversation begins with Giovanni sharing his personal experiences as entrepreneur and how he managed to transform his startup into a dominant player in the market. He emphasizes the importance of having a clear vision and solid strategy to achieve success.
Understanding the market, identifying gaps, PPC, product design and innovation are some of the topics he highlighted in this episode. This episode provides valuable insights and practical advice for entrepreneurs aiming to unleash their startup’s success and dominate the market.
In This Episode:
[00:57] Giovanni’s startup background.
[02:45] Partnership.
[03:45] Is his finance background helpful?
[07:40] PPC
[09:00] Delegating
[11:30] Product design.
[13:32] Common mistakes newbies make.
[18:40] Future of the brand.
[20:40] Realistic expectations.
[24:00] Product design focus.
[24:55] Vetting partner companies.
Guest Links and References:
Email: gio@waterbuffaloventures.com
LinkedIn: https://www.linkedin.com/in/giovanni-dominguez-3797a3222/
Website: https://waterbuffalo.com/
Book Reference:
The Power of Habit by Charles Duhigg
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom
In this episode, we have the honor to have as guest, Refael Elbaz, Founder of Unicargo, freight forwarding company where he spills the beans on how to navigate the complex world of freight forwarding when selling in Amazon.
Refael begins with explaining the importance of understanding the logistics of freight forwarding when selling on Amazon. He highlights the key factors sellers should consider. The importance of being well-informed about these aspects is crucial in ensuring smooth shipping operations is also highlighted.
Refael also tackled Unicargo’s services. Unicargo adds credibility to the insights Refael provides, making the episode a must-listen for Amazon sellers looking to excel in their shipping processes.
In This Episode:
[00:45] Introducing Refael Elbaz.
[01:35] Has logistics gotten easier or complex over the years?
[11:30] AI in logistics.
[22:10] Dashboard
[27:30] Amazon seller vs. logistic people
[37:35] Education first.
[44:09] Amazon Global Logistics.
[50:59] Utilizing Unicargo’s services.
Guest Links and References:
Website: https://www.unicargo.com/
LinkedIn: https://www.linkedin.com/in/refael-elbaz/
YouTube: https://www.youtube.com/@unicargo135
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode of Wizards of E-com podcast, I have the honor to interview Greg Potapenko, an expert Affiliate marketer and E=comm brand founder, to demystify the topic and provide insights into its workings. Greg begins by explaining that affiliate marketing essentially involves promoting other people’s products or services and earning for resulting sales and leads in different kinds or processes of marketing.
Greg also shared elaborate processes of different kinds of affiliate marketing and other possibilities to be an effective affiliate marketer. Greg shares valuable tips for people looking to venture into affiliate marketing and grow it. He also urges aspiring affiliates to invest in continuous learning, staying updated, growing your network, and leverage automation tools to streamline their work.
This podcast episode offers a comprehensive and insightful overview of affiliate marketing, providing a clear understanding of the process and strategies for success in this industry.
In This Episode:
[00:45] Introducing Greg Potapenko
[01:35] Greg’s affiliate marketing journey.
[07:00] Affiliate Marketing and what are the first things you should do if you want to pursue it.
[09:00] Different kinds of Affiliate Marketing.
[12:55] Buying advertisements.
[18:25] Obvious mistakes newbies make.
[21:30] Manual marketing and other ways to market.
[30:20] Generating your leads.
Guest Links and References:
website: https://h-hour.biz/
Instagram: https://www.instagram.com/hhour48/
Linkedin: https://www.linkedin.com/in/gpotapenko/
Youtube: https://www.youtube.com/@h-hourmarketinginc
Book References:
Leadership Books by Jocko Willink
Atomic Habits by James Clear
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode with Ian Sells, a serial entrepreneur who founded MillionDollarSellers.com (MDS), an elite Amazon community with over 600+ top sellers representing over $7 billion in 2022 Amazon sales. Most recently he co-founded JoinBrands.com, a marketplace for brands and content creators to connect, create content and promote products on TikTok, Instagram and Youtube.He shares valuable insights and strategies for unleashing the power of influencers to propel the growth of Amazon brands on shoestring budgets through JoinBrands, a platform that connects you to content creators.
Further in this episode, Ian discusses the key metric and tools to measure the success of campaigns made by influencers via JoinBrands. Ian shares actionable tips for utilizing influencers to scale your brand on a limited budget. By leveraging creators, you can effectively harness the power of influencers and achieve growth for your brand.
In This Episode:
[01:53] Introducing Ian Sells.
[06:55] What it’s like without community.
[10:30] JoinBrands.
[12:30] Starting with JoinBrands.
[20:10] How much does an image/video cost?
[29:59] Getting your products to influencers.
[33:48] Amazon shoppable videos.
[42:10] Where to get influencers?
Guest Links and References:
LinkedIn: linkedin.com/iansells
Website: https://joinbrands.com/
Offer: www.wizardsofecom.com/joinbrands
Blog: https://joinbrands.co/blog/
How to use JoinBrands: https://www.loom.com/share/6356b4863944410cafb6fbf240ece41a
Book References:
The One Thing by Gary Keller
Who Not How by Dan Sullivan
Buy Back Your Time by Dan Martell
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, our guest Michael Yanez, a veteran of the Omni-Channel and is currently a consultant for Amazon agencies, shares valuable insights on how to go global with the platform and unlock new markets for success. He emphasizes the immense potential of expanding into international markets and provides practical strategies to get ready and accomplish this feat.
Michael begins with explaining what AmazonGlobal is to expect in pursuing the expansion. He emphasizes that a crucial aspect of going global is understanding the logistical aspects of shipping and fulfillment. He also emphasizes the importance of knowing the country well and what to look out for. He provides tips on how to navigate language barriers and cultural differences through your products.
Listen in as we delve into Amazon Global!
In This Episode:
[00:55] Introducing Michael Yanez
[01:22] What is Amazon Global?
[04:25] What to expect in selling globally?
[08:25] Are there product categories that works well?
[09:40] What to look out for?
[13:00] PanEU
[15:40] Setting up content in other countries.
[17:15] Dealing with native language.
[20:45] Newbie mistakes.
Guest Links and References:
Email: m.yanez@e-comas.com
Book References:
Malcolm Gladwell Books
Homo Deus by Yuval Noah Harari
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, Deanne Gustafson joins as a guest to discuss an interesting topic: Making money through product reviews in Amazon Influencer Program. Deanne is a former TV news reporter/anchor who now works full-time from home doing product review videos on Amazon as part of their influencer program. Deanne also works with brands and businesses as on-camera talent to create UGC content, reels, scripted content and is a live shopping host.
Deanne started with the basics such as who can be in the program, how to start with it and the ins and outs of it. Moreover, Deanne explains how AIP allows her to generate genuine revenue in it. She shares strategies to maximize the earnings through the program as well as copyrighting your content so it won't get stolen and promoting products that align with your niche and the significance of thoroughly testing and evaluating products before recommending them to your audience.
Deanne also talks about the importance of constantly adapting to changes with the program as Amazon updates. I hope this episode sheds light on the potential for making money through product reviews in Amazon Influencer Program as Deanne’s experiences and insights provides valuable guidance to aspiring influencers looking to monetize their content and build successful online presence.
In This Episode:
[00:52] Introducing Deanne Gustafson.
[01:32] Transition from news anchor to influencer.
[06:30] Everything Amazon Influencer Program.
[08:30] What is an Influencer and how to get to AIP?
[16:40] Deals group
[19:00] Guarantee of video placement.
[21:50] using random images.
[26:30] Time required for AIP.
[30:01] One-person team
[31:40] Copyright video/ stolen videos.
[41:00] Horizontal or vertical video
[46:40] Honest review.
[52:16] Potential pit-falls.
[55:10] How much can you earn from AIP?
Guest Links and References:
Website: www.amazon.com/shop/kombuchaontap
Instagram: instagram.com/deannstagram
Youtube: https://youtube.com/@onlythebestfinds
LinkedIn: https://www.linkedin.com/in/deannegustafson/
Book Reference:
Just Mercy by Bryan Stevenson
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This episode is a compilation of expert’s advice from our previous guests about launching your private label and they have provided valuable insight for those looking to enter the market this 2023. So sit back, relax and enjoy.
In This Episode:
[00:40] Word of advice from previous guests.
[03:05] Common mistakes of a newbie.
[05:05] What you wish when you were starting.
[06:45] Things that are harder than you thought.
[07:50] Learning from failure.
[10:23] What newbies should know.
[12:05] Intellectual property.
[13:40] Due diligence.
[14:30] getting rid of an unsuccessful product.
[18:00] Validating your idea.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, our guest Juha Mikkola of Usko talks about a fascinating topic: Usko App, a promising and intriguing platform, a TOS compliant creative upselling to Amazon customers based on their past purchases. Juha began by explaining how Usko App stemmed to this from a goal to leverage customer data to maximize sales.
Recognizing that Amazon’s TOS often limits sellers’ ability to directly upsell to customers, Usko is a solution to solve this problem. Juha delves into the unique features of the app and how it empowers users to increase their sales on Amazon, buyers to monetize their shopping history and monitor their spendings.
Juha also discussed the security of data of the users.Juha also hinted on the future and goals of the platform. Overall, this episode provides an insight into a revolutionary platform that can connect buyers to sellers.
In This Episode:
[01:41] Introducing Juha Mikkola of Usko app.
[02:45] How did Juha lead to this app?
[05:20] How is data secured?
[10:10] App feature.
[15:15] Seller side process.
[18:00] Best products sample.
[23:40] Will Amazon offer this feature someday?
[29:00] The roadmap.
[30:00] Usko’s goal.
Guest Links and References:
Email: juha@usko.app
LinkedIn: https://www.linkedin.com/company/usko-privacy
Website: https://usko.app/
Book References:
The Year of Dangerous Days by Nicolas Griffin
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, the host of The PPC Den, Michael Erickson Facchin and I delve into the topic of elevating Amazon game with SEO strategies, focusing on the importance of going beyond PPC advertising. The episode begins with a brief introduction to the concept of PPC and the difference of keyword search in SEO and PPC.
The conversation then delves into various SEO scenarios, techniques and best practices specific to Amazon. I outlined the importance of conducting thorough keyword research to optimize product listing starting with titles, bullets and descriptions.
We also discussed further product reviews, keyword tracking, PPC and SEO stats., conversion rate, and utilizing traffic sources to drive traffic to Amazon listings, thereby boosting their organic ranking.
I hope this episode provides valuable insights and practical tips to you, our listeners.
In This Episode:
[01:00] This episode in The PPC Den Podcast interview with Michael Erickson Facchin.
[02:11] Percentage and level in PPC.
[06:20] View on keyword research SEO and PPC.
[14:40] Organizing PPC.
[22:10] Beginning the keyword search.
[26:40] Reviews.
[34:41] Importance of Keyword tracking.
[38:55] Tracking PPC, SEO and CPC stats.
[43:15] Conversion rate and CDR.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/michael-erickson-facchin-b7314866
Podcast: https://www.adbadger.com/amazon-advertising-ppc-den-podcast/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, Joe Abitbol discusses effective strategies to prevent Amazon returns and negative reviews. Stop costly negative reviews,crisis prevention, dealing with the negative impact of bad reviews are few of the important things Joe tackles and highlights what his platform does.
We discussed deeply into the integration process of the platform to other sites other than Amazon and how Onsite Support deals with reducing returns and creating satisfied loyal customers by troubleshooting product issues and finding resolutions.
Joe provides valuable insights and strategies for sellers on Amazon to stop a significant portion of returns and negative reviews. So tune in and be thrilled as I was.
In This Episode:
[01:45] Introducing Joe Abitbol
[07:15] Product journey.
[12:00] Replacement unit.
[15:10] Channel Reply, the software to respond to negative reviews.
[17:00] Aggregators.
[20:10] Integration Process.
[24:00] Channel Reply.
[27:25] PLS.
[37:10] Cost.
Guest Links and References:
Website: https://onsitesupport.io/
Code: wizards
https://www.channelreply.com/
LinkedIn: https://www.linkedin.com/in/joseph-abitbol-75035780
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode on Email Marketing Mastery, our guest Toni Herrbach shares some valuable pro tips for achieving success in email marketing. Toni is an email marketing strategist, connector, consultant, speaker, and writer. She's passionate about helping companies develop creative strategies to increase brand awareness and drive sales.
One of the key points discussed is the importance of building a quality email list. She provides insights on various effective strategies like creating content upgrades, subscribing to big known brands email lists, and optimizing landing pages to capture email addresses.
Another crucial aspect discussed is the importance of automation in email marketing. Toni shares her insights on utilizing automation tools to streamline the email marketing process, including setting up automated welcome emails, drip campaigns, and abandoned cart recovery sequences. She emphasizes how automation saves time and enhances efficiency while still maintaining a personal touch.
I hope this podcast episode with Toni Herrbach provides invaluable insights into email marketing mastery.
In This Episode:
[00:50] Introducing Toni Herrbach
[02:15] Starting email marketing.
[06:25] Common things brands are facing.
[08:25] First thing you should do to start your email list.
[09:30] Best way to get an email list.
[14:20] Personalisation.
[18:50] Tips & tricks.
[25:50] Increasing campaign budget.
[27:13] Setting up the cart.
[31:08] Email marketing on Amazon.
[36:00] Revenue profit.
[39:00] AB testing.
Guest Links and References:
Email: toni@sellersummit.com
Website: https://sellerssummit.com
Instagram: @toni_herrbach
LinkedIn: https://www.linkedin.com/in/toniherrbach/
Book References:
The Most Powerful Woman in the Room is You by Lydia Fenet
Untamed by Glennon Doyle
Atomic Habits by James Clear
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we have a soldier, journalist and marketer, a good friend of mine, DRTV expert, Jordan Pine who dives deep into tried and true selling techniques for commercials. The discussion specifically focuses on Direct Response Television (DRTV), where Jordan shares his insights and strategies to succeed in this advertising medium.
Jordan elaborates on the concept of DRTV and how it differs from traditional commercials. He emphasizes that DRTV ads aim to generate an immediate response from viewers. He reveals some of his favorite commercial inspirations and highlights the importance of studying successful DRTV campaigns from the past and understanding what elements made them effective. By analyzing the techniques used in these commercials, marketers and advertisers can gain valuable insights and incorporate them into their own campaigns.
This podcast episode with Jordan Pine sheds light on the tried and true selling techniques for commercials, specifically focusing on DRTV. By exploring the concept, highlighting favorite commercial inspirations, and sharing successful techniques, listeners gain valuable insights into the world of DRTV advertising and how to effectively engage and persuade their target audience.
In This Episode:
[00:48] Introducing Jordan Pine
[01:50] DRTV and the journey before that.
[10:30] Favorite commercials and inspirations.
[14:55] How important is the beginning of a commercial?
[17:58] Techniques on commercial application to social media.
[19:20] Walkthrough commercial example technique.
[27:35] Social proof.
[285:50] Commercial shoots take how long?
[32:00] The magic demo.
[37:30] Comparing and contrasting.
[41:30] Commercial rejections and questions.
[43:20] Surveys
[54:14] Book references.
Guest Links and References:
Website: https://scimark.com/
LinkedIn: https://www.linkedin.com/in/jordantpine/
YouTube: https://www.youtube.com/user/SciMark
Website: https://scimark.substack.com/
Guest notes:
https://scimark.com/10-tried-true-techniques-for-commercials/
Book References:
The Bible
Scientific Advertising by Claude Hopkins
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I get the chance to speak with Dustin McClone, the Co-Hosts The Hustle Nation Podcast, president & CEO of McClone Insurance, speaker, entrepreneur, husband, father of two, community leader, director, and coach. Throughout the discussion, we delve into the secrets and strategies behind effective leadership.
Dustin begins by emphasizing the significance of self-awareness as the key trait of successful leaders. The podcast episode touches upon what it means to have the HUSTLE mindset. Dustin also explores the significance of leading by example.
You are sure to gain valuable insights and practical advice through Dustin’s extensive experience and expertise if you are an aspiring leader.
In This Episode:
[01:35] Introducing Dustin McClone.
[02:20] Why Hustle came about.
[04:30] Behavior of a leader.
[09:20] Systems.
[12:00] Applying hustle
[14:10] The HUSTLE Mindset.
[17:00] Hard Work.
[20:50] Unrelenting.
[22:30] STLE of HUSTLE
[27:20] How to instill a Hustle mindset to your team?
Guest Links and References:
Website: https://hustleleaders.com/homepage
https://www.mcclone.com/
LinkedIn: https://www.linkedin.com/in/dustinmcclone/
Podcast: https://hustlenationpodcast.com/
Book References:
Getting Things Done by David Allen
Good to Great by Jim Collins
Purple Cow by Seth Godin
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, the guest, Steven Sashen, the co-founder of Xeroshoes, shares the incredible success story of his company and how they effectively navigated the challenges posed by the COVID-19 pandemic. Steven discusses the strategies and measures they implemented to not just survive but thrive during this difficult time. He emphasizes that their resilience and ability to adapt were key factors in their success.
One important aspect Steven highlights is the value of their email list. He discusses how they focused on growing this list and leveraging it to connect with their loyal customer base. By using effective email marketing campaigns, they were able to maintain consistent communication and engagement, even during the pandemic. It highlights the importance of embracing change, building strong customer relationships, and leveraging digital platforms to drive business growth.
He emphasizes the importance of having a clear vision, remaining adaptable, and staying focused on the core values of the company. By adhering to these principles, Xeroshoes was able to innovate and develop new products that catered to the changing needs of their customers.
In This Episode:
[1:10] Introducing Steven Sashen who started a company with less than $30.
[2:00] The Covid situation, How they dealt with it.
[07:50] The February problem.
[08:50] Email list.
[09:10] Top 2 sales channels.
[09:40] The sales of physical products.
[11:35] Growing email list.
[17:00] The rapid growth of the business.
[22:00] Doing the right thing for the brand.
[26:00] Integrating AI.
[30:00] Marketing agencies.
[34:54] Ad advice.
[36:00] Knock-offs, dealing with it.
[40:50] Amazon or direct websites.
[46:10] Most profitable platform.
Guest Links and References:
Website: https://xeroshoes.com/
LinkedIn: https://www.linkedin.com/in/sashen/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
A little background of why I like to feature this topic on this podcast. Books used to be my least favorite topic back in my childhood. But generally, I became fascinated as I grew older that there’s so many things you could pick up reading a book like learning from someone else’s mistakes and these books are actually shortcuts to learning things easier and faster to reach your goal.
So, here is Part 6 of the mini series; Top 3 favorite books and why.
This mini series is a collection of our guests’ favorite books along with the reason why and how those books impacted their business, thinking, mindset, and well being, and why they recommend them as must-read books.
This episode gives a great insight into the diverse taste of book lovers like myself and provides an excellent reading list for anyone seeking new literary discoveries.
In This Episode:
[00:40] Carmen Ares
[02:00] Brandon Young
[02:15] Cabriel Caceros
[03:18] Dima Kubrak 1
[07:10] Megan and Shane GS1
[10:10] Yael Cabily
[10:50] Marcel Masculescu
[13:00] Dima Kubrak 2
[14:16] Chris McCabe
[16:35] Kaity Brewer
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In the podcast, returning guest and a friend, Gabe Cossio shares valuable insights and details about the upcoming Canton Fair in China. He highlights the significance of attending the fair and gives a general overview of what to expect during the trip. Gabe emphasizes the incredible opportunity to connect with global suppliers and buyers, promoting business growth.
During the discussion, he shares tips on travel logistics, navigating the fair, and making the most of the experience. He also touches on cultural differences, communication strategies, and how to build meaningful relationships with suppliers. Overall, Gabe invites listeners to join him on this exciting journey and experience the Canton Fair for themselves.
In This Episode:
[00:30] Introducing Gabe Cossio.
[01:20] How Gabe started in this field.
[03:00] How is everything in China in terms of manufacturing?
[07:40] Why is Canton Fair a must visit?
[10:35] What is the first thing to do if you decide to come?
[13:30] What to expect?
[15:20] Experience matters.
[17:20] Walking.
[19:00] What are the wins in this?
[22:20] How to utilize the fair?
[23:30] Events outside Canton Fair.
[25:30] Actionable tip for this trip.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/gabe-cossio-5822b4180
Instagram: https://www.instagram.com/paidbyamazon/
Telegram: https://t.me/Amazon3PNewsAndInfo
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we dive deep into selling your Amazon business with expert Yael Cabilly, Yael is a co-founder of Fortunet, a leading investment banking firm focusing on the sale of premium e-commerce businesses.Her firm represents thousands of sellers worldwide, and helps them with suspended listings/accounts, as well as trademark, copyright, and patent protection and enforcement.
This second part of this series where Yael discusses the full process after the business is ready to be sold where the process in finding the right buyer, negotiating sophistically the deals until closing the sale successfully. Yael shares tips in identifying potential buyers, emphasizing the importance of maintaining confidentiality through the process with NDA as well as due diligence stage and importance.
Yael shared strategies in maximizing the value of your business. Tune in to learn more!
In This Episode:
[00:32] Yael Part 2
[00:45] Selling a business, how to start?
[02:50] Who are the players?
[07:50] Due diligence.
[15:50] Selling business to competitors.
[19:20] Dealing with the buyer wisely.
[23:10] Best offer.
[25:00] Maximizing the value.
Guest Links and References:
LinkedIn: https://il.linkedin.com/in/yaelcabilly
Email: yael@fortunet.net
Website: https://fortunet.net/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode,our guest today, Mathew Burns of WTI discussed the company's unique approach to product reviews with videos and how powerful POV videos can help increase consumer engagement and trust with content created through video reviews and livestream shows.
Mathew also emphasized the importance of having high quality contents that are authentic and unbiased that produces sales on and off Amazon. Overall, this episode highlights the value of WTI’s approach to product reviews through POV videos. So tune in and learn more.
In This Episode:
[00:40] Introducing Mathew Burns.
[02:20] How WTI started?
[07:00] Content creators.
[10:05] Unboxing.
[12:50] How many products/videos are done for Amazon?
[14:10] 150 trained content creators.
[22:20] Step by step.
Guest Links and References:
Website: www.wtihub.com
https://www.wtihub.com/contact
https://www.amazon.com/shop/whattoolsinside
https://www.wti.shopping/main
Book References:
Monsoon by Wilbur Smith
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, my second timer guest Christ McCabe discusses the latest Amazon INFORM Consumers Act and what it means for both consumers and sellers. The act is introduced as a way to protect consumers from counterfeit products and fake reviews on Amazon as explained by Chris but he goes on to speak on to detail the key aspects of the act such as transparency of sellers.
Chris will enlighten us as to what to anticipate and concludes that the act is a positive step forward for the e-commerce industry as it better protects consumers and creates a more level playing field for legitimate sellers.
So tune in to find out more!
In This Episode:
[00:58] Introducing Chris McCabe
[01:20] INFORM Consumers Act, what is this about?
[02:50] Every seller should anticipate.
[08:30] What is the purpose and reasoning behind this?
[16:45] Who is this for?
[24:10] When to be prepared?
Guest Links and References:
Website: https://www.ecommercechris.com/
Instagram: https://www.instagram.com/amznchris/
Linkedin: https://www.linkedin.com/in/chris-mccabe-2646555/
Youtube: https://www.youtube.com/channel/UC4iVYHK8iQJQMKi739ykXrA
Book Reference:
Gift of Fear by Gavin De Becker
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, Josh Hadley shared his 7-step hiring process to help successfully hire the most qualified and right people to your company. The episode tackles a comprehensive step by step procedure from the first step, which is to identify the right position and invite 1000 applicants down to step 7, the 1-on1 interview.
Josh emphasizes that this process ensures that you hire the right fit for the company who has not only the required skills but also the competency to succeed in the job role.
Make sure you don’t miss a sec in this insightful episode!
In This Episode:
[01:20] Introducing Josh Hadley
[02:20] Entrepreneur & self-employed.
[07:50] First hire.
[13:50] Identifying keyword research.
[18:10] Browse specific keywords
[20:50] Where are the VAs from?
[22:00] 7-step process
[22:50] Step 1: Identifying the right hire.
[23:15] Conduct 2 weeks observation.
[25:30] Things you should be investing time in learning.
[30:20] Where to post job listings?
[31:30] Inviting thousands of applicants.
[34:20] Step 4: Personality assessment.
[36:20] Step 5: Actively reach out to the passers.
[38:35] Step 6; Group interview
[49:40] Step 7; 1-on-1 interview.
[51:00] The best questions.
Guest Links and References:
Podcast: https://ecommbreakthrough.com/
Email: josh@ecommbreakthrough.com
LinkedIn: https://www.linkedin.com/in/joshhadley/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I have the opportunity to have Kaity Brewer, Senior CS Manager of PickFu as she shares her insights on the best-kept secrets of AB Testing. Kaity emphasized the importance of testing different aspects of the product or brand to determine what resonates the consumers best.
Make sure to tune in as she gives no holds-barred tips and tricks on maximizing sales within 24 hours.
Learn the importance of testing, the ins and outs and effectively optimize your sales with Kaity’s insightful strategies in this episode.
In This Episode:
[01:20] Introducing Kaity Brewer
[02:10] What is AB Testing?
[02:55] How do you do AB Testing?
[03:40] What is best to test first?
[05:00] Listing audit.
[06:50] Testing in how many people?
[07:30] Brand traffic.
[08:45] A Plus Content.
[13:00] Poll/ competitive comparison.
[17:50] Biggest mistakes in testing.
[27:40] Strategies
Guest Links and References:
Website: https://www.pickfu.com/
Email: info@pickfu.com
LinkedIn: https://www.linkedin.com/in/kaity-brewer-35789246/
Book References:
When No One is Watching by Alyssa Cole
Unmasked by Paul Holes
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I share my Top 10 e-commerce tools that have been helpful and essential for my business. I made this list for you to be more efficient and see what you are compensating for a lot of hours in your day.
The list is categorized into 2: for Amazon and for Business as a whole and the reason varies from where I source to e-com ad too, to keyword research tool, to project management and tasks.
I hope this to be an insightful episode to everyone as I share these e-commerce tools that 100% can help improve your business’s productivity, performance as well as profitability.
In This Episode:
[00:20] Online Seller Cruise details.
[03:05] Jungle Scout
[04:25] Perpetua
[06:45] Data Dive
[08:30] Sellerise
[09:35] Pickfu
[11:57] Slack
[13:58] HubSpot
[16:09] Audible
[17:38] ChatGPT
[22:30] Process.st
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, my guest Chris McCabe, a former Amazonian Chris that helps sellers communicate with Amazon to protect (and save) their businesses, discussed the shady tactics that some Amazon sellers use to gain an unfair advantage in the marketplace. He addressed the “dark side” of Amazon selling including tactics such as buying fake reviews and manipulating sales ranks. Chris also discussed how Amazon tries to combat these black hat strategies and unethical practices with its own detection processes.
I guarantee this episode will shed light on the unsavory practices that occurs in the Amazon selling world and provide insights on how to avoid falling into the trap of the “dark side”.
In This Episode:
[02:00] Introducing Chris McCabe.
[03:05] Black hat.
[06:50] Using a website.
[09:00] Working with an IP attorney.
[12:00] Important things sellers should look at.
[20:50] Common mistakes
[29:00] Opening a case.
Guest Links and References:
Website: http://ecommercechris.com
Instagram: https://www.instagram.com/amznchris/
Linkedin: https://www.linkedin.com/company/10494513/admin
Youtube: https://www.youtube.com/@ecommerceChris
Book Reference:
All the Devils are here by Bethany McLean et. al.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I’m sharing my two effective tactics that I personally use when getting samples from China. As someone who has been sourcing from China for years, I have learned a lot about what works and what doesn’t when it comes to getting samples and why it is important to get samples.
I hope this episode will provide you valuable insights and advice for anyone who is sourcing products from China and to make sure you get high-quality samples for your products.
In This Episode:
[02:30]Tactics deployable
[03:00] Next Online Seller Cruise details.
[04:10] Why getting samples is important.
[05:20] The golden sample with V-Trust
[11:10] Alibaba accounts
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I sat down with Dima Kubrak for the second part of our discussion that centers around the topic of Amazon fails and how to avoid them in order to achieve maximum profitability and success on the platform.
Dima provides valuable technical tips and tricks for navigating the often-challenging landscape of Amazon selling. He discusses common mistakes made by sellers and some topics like goals, ROI and focusing on ads.
Dima’s insights are invaluable for anyone looking to achieve organic success on Amazon. If you are looking to avoid costly mistakes and increase your profits on Amazon, be sure to tune in to this enlightening episode.
In This Episode:
[01:20] Introducing Dima Kubrak
[04:10] Figuring out your goal and intentions
[07:25] Organic positions
[11:30] Lifetime value
[12:55] ROI
[18:00] Focusing where to run ads.
[24:00] Conversion
[26:20] Running test time table
Guest Links and References:
Website: https://sellerise.com
LinkedIn: https://www.linkedin.com/in/dima-kubrak-72250563
Instagram: https://instagram.com/dima.kubrak.33
Book References:
Traffic Secrets by Russel Brunson
$100M Offer by Alex Hormozi
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Join me in this insightful episode as I have a very engaging conversation and consultation :) with the amazing Mario Lanzarotti, the founder of the ZenPreneur movement. Mario believes that true entrepreneurial success comes from operating in one's zone of genius with inner peace, balance, and purpose.
We uncover the deep-rooted issues behind Imposter syndrome, anxiety and self-doubt that most of us encounter in our day-to-day lives. Mario shares from his wealth of knowledge and experience the mindset hack to overcome and end these negative emotions and develop a more positive mentality towards achieving personal and business growth.
Join us in this eye-opener episode where we explore the human mind and emotions and what listening to your own body does.
In This Episode:
[00:45] Introducing Mario Lanzarotti
[02:15] How Mario started in this field.
[06:40] Does everyone deal with this?
[19:30] Mindset hack to business.
[27:40] How do people usually approach?
Guest Links and References:
Website: https://www.mariolanzarotti.com/
Instagram: https://www.instagram.com/mario.lanzarotti/
Linkedin: https://www.linkedin.com/in/lanzarottimario/
Youtube: https://youtube.com/@mariolanzarotti
Email: mario@powerin.me
Book Reference:
The Power of Now by Eckhart Tolle
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Join me in this episode where I have as guest, Marcel Marculescu, a fellow Romanian entrepreneur and CEO of intelliRANK®, possessing over two decades of experience in the IT-field. With expertise in digital marketing, eCommerce, and Amazon selling, Marcel has helped thousands of Amazon sellers achieve successful product launches, improved rankings, and increased brand awareness. Marcel's dedication to discovering and sharing knowledge, coupled with his innovative solutions and strategic insights, have made him a highly respected and sought-after professional in the eCommerce marketing industry.
Marcel discussed Amazon brand building, diving deeply in achieving mastery with executable strategies he enthusiastically shared. Additionally, micro influencer marketing is highlighted as an effective way to gain exposure for your Amazon brand. Lastly, he emphasized the importance of growing organically and establishing long term relationships for long term success. Tune in and get lots more actionable tips and tricks from Marcel.
In This Episode:
[01:10] Introducing Marcel Marculescu
[02:10] How it all started for Marcel doing social media influencer marketing.
[07:30] Brand building.
[15:00] Overdelivering.
[25:45] Long term process.
[28:00] Common mistakes with micro influencers.
[29:25] Authenticity.
[31:50] Amazon Inspire.
[33:50] Budget for marketing.
[36:35] Growing organically.
[41:20] Amazon honeymoon phase.
Guest Links and References:
LinkedIn: https://ro.linkedin.com/in/marcelmarculescu
Website: https://www.intellirank.info/
Email: marcel@intellirank.info
Book References:The Way of a Peaceful Warrior by Dan Millman
Atomic Habits by James Clear
Ride the Amazon Wave by Tomer Rabinovich
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Many sellers struggle in warehouse management. Here with us is Andrew Clark of Logistics Cloud Co, a new automated software drive warehouse management system. As the selling world becomes more global, shipping and logistics are becoming more complex and hard to manage. With that, companies and brand owners need an advanced tool to keep up with the demand.
In this episode, Andrew points out the significant benefits Logistics Cloud software can bring to sellers. Not only for Amazon but for multi-platform systems. Optimal inventory management, automated process, and systematized warehouse management are some of the points Andrew discussed in this episode. Tune in and get the dibs of this new software.
In This Episode:
[02:45] Introducing Andrew Clark
[03:10] Starting the business
[06:10] What is Logistics Cloud Co?
[09:35] Multiple platforms system.
[15:00] Imagery system.
[17:40] The software cost.
[27:00] Making the system work. Learning curve.
[30:30] Learning time frame.
Guest Links and References:
Website: https://logisticscloudco.com/
LinkedIn: https://au.linkedin.com/in/thelogisticsoptimiser
Twitter: https://twitter.com/logisticsandrew
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we dive deep into selling your Amazon business with expert Yael Cabilly, Yael is a co-founder of Fortunet, a leading investment banking firm focusing on the sale of premium e-commerce businesses.Her firm represents thousands of sellers worldwide, and helps them with suspended listings/accounts, as well as trademark, copyright, and patent protection and enforcement.
Yael takes us on a journey from the beginning all the way through the profitable exit. She shares valuable insights and expertise on the timeline of scaling up, margins and maximizing them, step by step procedure of selling your business, suspensions and what causes them and the best tips that will help Amazon sellers navigate the complexities of exiting.
So be sure to tune in and learn from Yael’s ultimate guide to selling on Amazon.
In This Episode:
[00:55] Welcoming Yael Cabilly on the show.
[04:00] Setting your goal.
[07:35] Important things to learn.
[13:35] Margins
[20:00] Suspensions.
[25:00] Common mistakes sellers/buyers make.
[31:00] Best practices to implement before selling your business.
Guest Links and References:
LinkedIn: https://il.linkedin.com/in/yaelcabilly
Email: yael@fortunet.net
Website: https://fortunet.net/
Book References:
Kite Runner by Khaled Hosseini
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast, I will guide you through the Join Brands platform and how you can leverage it to enhance your influencer game with your Amazon brands. I will take you on a journey through the different features and tools of this platform, and help you understand how they can be used to create effective influencer campaigns.
Learn about the importance of collaboration with influencers and user-generated content creators and how you can create authentic partnerships that drive sales and engagement. I will share best practices and tips that will help you start with Join Brands, leverate the tool along with other ads.
I assure you by the end of this podcast, you will have the confidence to create successful influencer campaigns with Join Brands and take your Amazon brands to the next level.
In This Episode:
[01:45] Join Brands, a platform you should be using right now.
[05:40] Who are the people behind Join Brands?
[07:00] Many things it could do.
[09:00] How does Join Brands work?
[13:00] How much does it cost?
[22:00] Ads + Join Brands
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Offer: www.wizardsofecom.com/296
This podcast episode we have Megan and Shane of GS1 US to share their expertise on the importance of understanding barcodes and how to use them correctly in Amazon systems.
Barcodes play a crucial role in the e-commerce world, particularly in Amazon. Proper use can help streamline inventory management, increase efficiency and avoid errors. However, many sellers do not fully understand the ins and outs of barcode usage. Megan & Shane will help us understand more and shad light on commonly overlooked aspects and best practices for successful implementation on Amazon.
Tune as we aim to provide you with valuable information.
In This Episode:
[00:55] Welcoming Megan & Shane of GS1
[01:55] What is Gs1 and how did it start?
[08:25] How to convince sellers that this is the way to go.
[13:25] Common mistakes.
[17:50] Other tools
Guest Links and References:
LinkedIn: https://www.linkedin.com/company/gs1-us
Podcast: https://next-level-supply-chain-with-gs1us.podcastpage.io/
Youtube: https://www.youtube.com/@GS1USvideos
Book References:
The Word of Art by Steven Pressfield
Outlive by Peter Attia et al.
The Challenger Sale by Matthew Dixon et al
Robert Sapolsky’s books about stress
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
To discuss this episode, I couldn’t think of another person to guest, none other than Rob Stanley. Rob is a former founder of two successful 7-Figure online eCommerce brands with 20+ years of experience in eCommerce and marketing. Rob is also a successful Podcast host, a YouTube certified expert with a previous channel that had over 48 million views. With his experience and expertise since he’s been doing podcasts since 2018, Rob shares how podcasting can be used as a great tool for an ecommerce brand to build a loyal follower and create brand awareness.
Discussing the benefit of podcasting, comes the pros and cons of it too. Investing time and resources and of course knowledge are one of the requirements but outcome is rewarding when you are into it. Here we’ve also tackled the tech part of podcasting such as the tools and programmes that work best for beginners. So do chime in and who knows, this could be your sign to start a podcast of your own.
In This Episode:
[00:45] Welcoming Rob Stanley on the show.
[02:00] 2018 the start of podcasting.
[04:00] The first podcast experience.
[10:30] Major difference between podcasting 2018 and present.
[18:55] Benefits of a brand owner starting a podcast.
[24:55] The tech part of podcasting for beginners.
[32:20] Keeping on schedule remotely.
[33:50] Why streamyard?
[39:00] Choosing topics.
Guest Links and References:
Website: https://www.getida.com/woe
Instagram: https://www.instagram.com/robstanley.usa
Linkedin : https://www.linkedin.com/in/robby-stanley/
Youtube channel: https://www.youtube.com/c/sellernomics
Guest 1 website offer: http://www.getida.com/woe
Podcast: https://podcasts.apple.com/us/podcast/pockets-of-knowledge/id1647662137
Book References:
Good to Great by Jim Collins
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Dima Kubrak is an 8-figure Amazon seller and founder of Sellerise and ASAP Warehouse. He has been running his own businesses since he was 19 years old, and he knows what it takes to be successful on Amazon. As an ecommerce consultant and founder of Sellerise, Dima has helped countless sellers achieve success on Amazon and in this episode, he shares several valuable tips and tricks to help others avoid the mistakes that can lead to failure.
While there are several factors that can contribute to Amazon seller failure, Dima highlighted the most important things to do and focus on to gain value as a beginner. So listen to this insightful part 1 episode with Dima.
In This Episode:
[00:52] Dima Kubrak on the show.
[05:30] The process.
[08:15] Delegation.
[15:40] Time doctor.
[18:20] Mentoring.
[20:00] Being part of a community.
[30:00] Gaining value as a beginner.
[35:00] Inventory.
Guest Links and References:
Website: https://sellerise.com
LinkedIn: https://www.linkedin.com/in/dima-kubrak-72250563
Instagram: https://instagram.com/dima.kubrak.33
Book References:
Atomic Habits by James Clear
Straight-Line Leadership by Dusan Djukich
Who by Jeoff Smart et. al.
Meeting Sucks by Cameron Herold
Traction by Gino Wickman
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
One of the most significant challenges that an individual faces in today’s fast-paced and demanding world is time management. With so many tasks, responsibilities, activities taking up our day, it may often appear as though there aren’t enough hours in a day to accomplish everything we set out to do.
With this problem in mind, I wanna share how to get more everyday than 24 hours. I’m sharing my 6 effective time-saving hacks that I do to leverage my time in day.
In This Episode:
[05:35] 6 hacks I do to leverage my time.
[08:00] Instacart, online grocery shopping.
[12:20] Taskrabbit
[15:00] Zappier
[17:45] Hubspot
[22:55] Loom
[24:50] Fiver
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today we have Gabriel Cáceros, a results-driven and innovative advertising specialist with over ten years of experience in the industry. Gabriel has a strong background in digital advertising, with expertise in SEO, PPC, and social media advertising.
In this episode, Gabriel shares his insights and experience on how to crack the code of PPC strategies so that Amazon sellers can effectively launch their new products and drive sales.
You will get valuable tips and techniques on how to create effective ad campaigns, how to choose the right keywords, and how to optimize their ad spending to get the best results.
Gabriel also shares his secrets on how to increase the visibility of the new product listing, how to attract the right audience, and how to improve conversion rates using PPC advertising as well as the common mistakes and pitfalls that new Amazon sellers often make when it comes to PPC advertising, and provides actionable strategies to avoid them.
Tune in for some nuggets!
In This Episode:
[00:55] Welcoming Gabriel on the show.
[01:55] Step by step with 4 ad types for a product launch.
[18:10] Expectations when learning by yourself.
[22:25] Common mistakes.
[29:00] Other ad types
Guest Links and References:
Website: https://betterams.com/
Instagram: https://www.instagram.com/gabcaceros/
Linkedin : https://www.linkedin.com/in/gabriel-c%C3%A1ceros-528077bb/
Book References:
Netflix and the Culture of Reinvention by Reed Hastings et al.
12 months to a Million by Ryan Daniel Moran
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards! This is no ordinary podcast episode and I'm riding solo sharing my recent experience at a mastermind where I was inspired by motivational speaker Nick Santonostasso and has been the inspiration of this episode.
The importance of learning from individuals who have achieved the level of success that one aspires to is what I wanted to share with you and this brought me back to my first informal mastermind advice that ignited my passion for business.
I'd also like to encourage everyone to seek out opportunities to attend masterminds and leverage the knowledge of successful individuals to further your goals.
In This Episode:
[05:00] About Nick Santonastasoo
[17:00] Learning from mastermind
[21:00] Best advice
Inspiration Reference:
https://www.youtube.com/@NickSantonastasso
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this engaging and informative episode, we have Brandon Young, CEO of Data Dive & Seller Systems | Amazon SEO Expert | 8 Figure Seller. Voted best Amazon Private Label Consultant two years in a row by the Seller Poll, Brandon Young is considered by many to be one of the leaders in current Amazon Private Label strategies to discuss the basics and everything you need to know in selecting the right products for Amazon.
Throughout the podcast, Brandon touches on what makes successful/failed products, 4 categories, and the phases of product validation which are golden nuggets for the listeners.
So listen in and get practical tips and insights from our guest.
In This Episode:
[00:40] Welcoming Brandon Young
[01:35] Choosing the right product
[03:30] Mindset
[12:00] What is a failure product?
[12:40] 4 Categories: Traffic distribution, Profitability, Potential, Competitiveness
[17:50] Phase 2
[21:50] Phase 3
[24:00] Content, understanding your buyer
[25:07] Writing your listings
[29:30] Common mistakes.
Guest Links and References:
Website: https://www.sellersystems.com/
Free Masterclasses: https://www.sellersystems.com/masterclasses
LinkedIn: https://www.linkedin.com/in/byoungsfl/
Book References:
Measure What Matters by John Doerr
OKR Objective and Key Results
The 20 Minute Manager by Harvard Business Review
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today I'm riding solo, sharing my Top 5 podcasts that’s moving the needle in my Amazon business. On the list are no fluff, great content and very actionable shows that cover not only entrepreneurship, productivity and upscaling but relationships, health and family as well.
Overall, these podcasts are packed with valuable insight and for anyone not only looking to grow their Amazon business but success in life in general.
In This Episode:
[03:45] My category and deciding factor for the list.
[06:09] E-com Crew
[10:00] How my wife quit her job
[12:15] Business Made Simple
[15:00] Trends
[17:10] Shopify Masters
Book Reference:
Talk Like Ted by Carmine Gallo
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
A little background of why I like to feature this topic on this podcast. Books used to be my least favorite topic back in my childhood. But generally, I became fascinated as I grew older that there’s so many things you could pick up reading a book like learning from someone else’s mistakes and these books are actually shortcuts to learning things easier and faster to reach your goal.
So, here is Part 5 of the mini series; Top 3 favorite books and why.
This mini series is a collection of our guests’ favorite books along with the reason why and how those books impacted their business, thinking, mindset, and well being, and why they recommend them as must-read books.
This episode gives a great insight into the diverse taste of book lovers like myself and provides an excellent reading list for anyone seeking new literary discoveries.
In This Episode:
[00:40] Keith O Brien
[01:30] Jens Gould
[03:49] Mansour Narouzi
[05:45] Ben Kong
[06:20] Elizabeth Green
[06:44] Chad Rubin
[07:55] Tyler Gregg
[09:25] Chris McCabe
[12:00] Christina Passmore
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this podcast episode, we have Jesus Diaz Mazo, a fellow Wizard originally from Mexico, Started selling on Amazon FBA in 2014 after taking the course ASM3, launched over 200 private label products, been selling in FBA Mexico since day 1, opened and closed accounts in Europe, immigrated to the USA in 2017 to keep developing the business, now running two 7 figure brands on Amazon US and MX. Looking forward to exiting one of the brands in a couple of years.
Jesus shares his experience of being in Amazon for 9 years and how a rookie mistake turned into selling success. Diaz started selling on Amazon in 2014 and initially struggled to make a profit but found inspiration, gone through ups and downs at the beginning and yet surpasses them all. Jesus emphasizes the importance of continually learning and adapting to the ever-changing marketplace. He also shares tips on building your brands, getting master classes and mentors and just going for it.
Tune in in this inspiring episode!
In This Episode:
[00:39] Jesus Diaz on the show.
[02:20] Inspiration and early challenges.
[05:50] BIggest newbie mistakes
[10:50] Big changes over the last 9 years in Amazon.
[14:00] Tried and tested strategies in launching and brand building.
[15:40] Cost of ads.
[18:30] Product selection.
[28:35] Greatest success.
[31:20] 3 aspects
Guest Links and References:
Website: http://www.sellersmastery.com
Youtube: https://www.youtube.com/@sellersmastery
LinkedIn: https://www.linkedin.com/in/jesusdiazmaso/
Instagram: @sellersmastery
Book References:
The Way of Mastery by Shanti Christo Foundation
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards! In this podcast episode, Carlos and I shared our 2023 Q1 round-up as promised for everyone to stay updated of what we are up to and hopefully provide valuable insights into our experiences as entrepreneurs and personal lives with our progresses, challenges and goals.
Carlos and I talked about how our brands are doing as well keeping up with our family and health. So keep in tune with us as we give you the latest.
In This Episode:
[01:20] Carlos’ Q1 update.
[05:05] Noemi’s Q1 update.
[11:20] Q1 challenges for Carlos.
[15:35] Q1 challenges for Noemi.
[22:07] Goals for Q2.
Book References:
Talk Like Ted by Carmine Gallo
Never Split the Difference by Chris Voss
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards, Today is a solo episode as I share my biggest takeaways from the recent conference I attended and had been attending for years, The Prosper Show. This years’ Prosper Show is the best one I have attended.
So, I'm breaking down the greatest takeaways from 7 areas from the show for you to consider attending in the next coming years as I highly recommend the show.
The Prosper Show is not just networking with other sellers and an opportunity to grow your business. The always sold out event lets you know the importance of being informed and adaptive to the constant change.
In This Episode:
[03:15] The P word.
[05:55] Aggregators
[07:50] Software Aggregators
[10:50] Workshops
[15:05] Sales
[15:50] Brainstorming
[19:40] Less talk about shows.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Our guest for Today is an E-commence entrepreneur with a background in Project Management developing information systems. Over ten years of experience selling online, started with a $100 investment selling jewelry and now owns three brands grossing 7 figures, a fellow wizard, Carmen Ares.
In This episode, Carmen shared her journey from small beginning to big success with importance on making decisions and starting your own business. She also emphasized on being patient, resilient and hard working and expanding your product at the right time.
Carmen’s journeys as an Amazon seller is a testament to the potential success through diligence and adaptability in the ever-changing e-com world. So listen in and be inspired.
In This Episode:
[00:43] Welcoming Carmen Ares on the show.
[04:30] Launching 10 yrs ago vs. now.
[12:18] Thinking process from a scratch
[18:00] Product line.
[20:35] Hot products
[22:48] Where do I start?
[29:55] Analytical
[32:00] Making decisions.
Guest Links and References:
Instagram: https://www.instagram.com/carmina.ares/
Book References:
Think and Grow Rich by Napoleon Hill
Who not How by Dan Sullivan
5 am Miracle by Robin Sharma
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
As the number of sellers on Amazon continues to grow, it is becoming increasingly important to differentiate your Private Label products from the competition. That said, I’m sharing Today in a solo episode my top 5 important reasons why you should differentiate your Private Label products to boost your Amazon sales.
Differentiating your PL products is creating something that is worth more to customers. This is also a way for your customers to trust your brand. Tune in as I share these with you.
In This Episode:
[03:35] What it actually means to differentiate your PL products.
[08:40] Profitability
[13:55] Defensibility
[18:00] Product life cycle
[19:40] Pattern Interrupt
[23:51] Competition
Book Reference:
Blue Ocean Strategy by Chan Kim et.al
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we have Christina Passmore, founder of Christina Ink, e-commerce copywriter and content marketing strategist to share her expertise on mastering social media marketing to boost private label sales on Amazon.
This is 35 immersive minutes of valuable insights where Christina ultimately suggests that social media can be an effective tool to enhance brand awareness, customer engagement, and ultimately, sales. Passmore advises sellers to identify their target audience and develop a content strategy that aligns with their customers' interests and preferences.
She emphasizes the importance of creating quality content that resonates with the audience and reflects the company's brand and values. Christina recommends leveraging social media platforms like Facebook, Instagram, and TikTok to showcase products, promote sales and discounts, and connect with customers.
These and a whole lot more strategies to master social media marketing for your brands.
In This Episode:
[00:33] Welcoming Christina Passmore
[01:30] Before and after Amazon selling is like for Christina. Background in social media marketing and copyrighting.
[02:50] Should social media marketing be considered to upscale a business?
[05:44] Social media strategy for each niche.
[08:18] How social media marketing should be involved even before launching a product.
[11:10] Which social media channel is preferred in 2023?
[15:00] Content strategy.
[16:35] Value
[17:00] Content Pillars.
[20:35] SEO on social media.
[25:45] Misinformations on social media marketing.
[31:00] Not Seeking ROI.
[33:00] Growing an audience.
Guest Links and References:
Email: hello@christinaink.com
Website: https://christinaink.com/
LinkedIn: https://www.linkedin.com/in/christinaink/
Instagram: @christinainkcontentmarketing
YouTube Channel : https://www.youtube.com/channel/UCKYu4_grbxo0NKIbGCdZvfg
Book References:
Never Split The Difference by Chris Voss
My Adoption Story by Rose Guajardo
Unfiltered by Rachel Pedersen
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Is there really no such thing as easy money? Let’s find out from our guest, Andrew Pardine who discovered and is sharing with us Today a profitable way to review products on Amazon.
In this episode, Andrew shares a quick and successful strategy for making money through the Amazon Influencer Program where he now manages to earn an average of $3000 per month. Andrew provides tips and tricks, picking the products to review and his personal strategy that made him from a few cents to $100/day.
Tune in and learn with me this what could be a side hustle or a full time income.
In This Episode:
[00:45] Welcoming Andrew Pardine on the show.
[02:50] Amazon journey, 10 years ago.
[06:37] sleekdeals.net
[09:20] Simple profit system
[15:36] Upfront work, how to get approved?
[20:40] Types of videos, types of products.
[22:50] Time required.
[23:55] How much can you earn from making videos?
[26:10] How to get products to review?
[29:30] Suggested length of video.
[33:50] Tips and recommendations.
Guest Links and References:
Facebook: https://www.facebook.com/andrew.pardine
Email: workwithandrewpardine@gmail.com
Course Link: https://pardine123.krtra.com/t/3rBO45bMPTa4?el=andrewpardine
Book Reference:
The Bible: https://www.amazon.com/bible/s?k=bible
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards! Today is a special episode of a unique collection of top-notched recommendations and strategies from our previous guests regarding a particular topic, Project Management.
We have compiled bite-sized tips and tricks that will help you and your team run the business efficiently.
In This Episode:
[00:49] Challenges and obstacles.
[02:00] Entrepreneurship and discipline.
[04:00] The system and its purpose.
[05:52] System Vs. Goals
[07:20] Goal setting and planning
[10:30] 4 categories of management.
[12:50] Tips on Project management.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
From being a financial advisor to a successful Amazon PL brand owner with 6 brands in 3.5 years, a good friend of mine, Tom Mays.
Throughout the episode, we explored Tom’s thoughts and advice on starting a Private Label, hybrid PL being the biggest opportunity in PL space, top trade shows and conferences, and sourcing.
Tune in to get the inside scoop on what it takes to build a successful Amazon PL.
In This Episode:
[00:30] Tom Mays, financial adviser
[00:55] How a financial adviser became a serial entrepreneur?
[06:12] The Team
[08:10] 6 brands in 3.5 years, how did this happen?
[08:35] Advice to newbies in PL.
[11:07] Inspirations on new PL, where to get?
[18:00] Midjourney
[19:15] Amazon conferences and trade shows.
[20:35] Top 3 trade shows.
[21:45] China, thoughts.
[25:00] Biggest opportunity in PL.
[31:10] Step by step starting a PL.
Guest Links and References:
Email: tmays4444@yahoo.com
Book Reference:
The 5AM Club by Robin Sharma
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we have Chris McCabe to share his expertise. In fact Chris launched ecommerceChris where he teaches sellers how to think like Amazon, protect their accounts, and appeal listing restrictions and suspensions.
Christ shares his vast knowledge and experience on how to deal and navigate and know more about the platform Amazon. He also shares the kind of sellers Amazon wants, his mistake predictions this 2023 and tips to confidently succeed and avoid mistakes.
In This Episode:
[00:50] Welcoming Chris McCabe,Former Amazonian that helps sellers communicate with Amazon to protect (and save) their business.
[01:45] How easy/hard it is to start Amazon now.
[07:22] Seller Performance, most Amazon mistakes.
[09:00] Appeal, troubleshooting Amazon problems.
[10:50] What kind of sellers does Amazon want?
[13:20] Intellectual property.
[15:40] Invoices, documentations.
[24:15] 2023 mistakes predictions, What to be aware of.
[31:40] Advice.
Guest Links and References:
Email: chris@ecommercechris.com; support@ecommercechris.com
Podcast: https://www.sellerperformancesolutions.com/
Conference: https://www.sellervelocityconference.com/
LinkdIn: https://www.linkedin.com/in/chris-mccabe-2646555/
Book References:
Working Backwards by Colin Bryar et al.
The Octopus by Frank Norris
Lying for Money by Dan Davis
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Tune in to learn from Nick Shackelford, a marketing genius on his journey to success. From being a goalkeeping coach to his first marketing project with PepsiCo. and big global brands.
We’ve also discussed his take on Chat GPT and the future of writers, his recommended best paid ads platform for 2023 and it's not TikTok! And lastly, he shared the best ecommerce conferences to stay ahead of the curve in marketing.
In This Episode:
[00:46] Welcoming Nick Shackelford,a partner in konstantkreative.com, structured.agency, geekoutevents.io, and wearelucyd.com, and also an angel and advisor to motionapp.com, northbeam.io, triplewhale.com, marketerhire.com, and a few other marketing-related businesses.
[07:00] Before marketing.
[09:00] Started at PepsiCo contract
[20:50] First experience in paid ads.
[34:10] Most passionate about jobs.
[36:55] On-person conferences.
[38:20] Chat GPT, future of writers.
[43:00] best paid ads platform for 2023.
[46:45] Geek Out rebranded.
[49:35] Top 3 e-commerce marketing space.
Guest Links and References:
LinkedIN: https://www.linkedin.com/in/nickshackelford/
Twitter: https://twitter.com/iamshackelford
Instagram: https://www.instagram.com/iamnickshackelford/
Book Reference:
Talk Like Ted by Carmine Gallo
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Are you a good fit for Google ads? In this episode, Tyler Gregg discusses proven strategies for leveraging the power of Google Ads to drive more sales on Amazon. We cover topics such as generating awareness, keyword search, driving traffic and tracking its performance. He also provided practical tips to help you get the most out of your ads. So tune in and discover how to get the most out of your Google Ads campaigns on Amazon.
In This Episode:
[00:36] Welcoming Tyler Gregg on the show.
[01:55] Is Google right for your product?
[04:55] If there isn't a search volume for your product, what should you do?
[06:30] Generating awareness.
[07:00] Keyword search.
[11:30] Google ads and Amazon, the difference.
[15:19] Driving traffic.
[19:00] Storefront.
[22:10] Tracking performance.
[27:35] CPC
[29:00] Common mistakes.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/tylerscottgregg/
Website: https://www.ampd.io/
Email: tyler@ampd.io
Book References:
Effective Executive by Peter Drucker
Essentialism by Greg Mckeown
Harry Potter by J.K. Rowling
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
I always admire and love having a successful brand in the show to inspire and get inspired.
The sky’s the limit when you put your heart into something. The success story of Colsen Fire Pits selling and scaling on both Amazon and Shopify platform. From the beginning of the brand to staying up to date, Armando Colimodo, the owner of Colsen Fire Pits shares his secrets to success.
Tune in and be inspired!
In This Episode:
[00:50] Welcoming Armando Colimodio on the show.
[01:24] Colsen Fire Pit background.
[04:50] Amazon or Shopify?
[06:54] The biggest challenges.
[08:05] Buy with Prime.
[09:50] Biggest lever on Amazon and Shopify.
[12:00] Competition.
[14:05] Where should you start, Amazon or Shopify?
[15:00] Starting budget.
[16:30] Retail
[18:45] Staying up to date.
Guest Links and References:
Website: https://colsenfirepits.com/
LinkedIn: https://www.linkedin.com/in/armandocolimodio/
Book References:
The Quest for Global Dominance by Anil K. Gupta et al
The Toyota Way by Jeffrey Liker
Sell Like Crazy by Subri Suby
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Dynamic pricing in PL brands and the advantages of knowing it, discussed by Chad Rubin, founder of Profasee, a platform that enables Amazon brands to predict the perfect price for every product at each precise moment.
With dynamic pricing, PL brands can adjust their prices in real-time, respond to changes in consumer demand and differentiate their products from their competitors and increase their market shares only if you know how. So listen in and learn.
In This Episode:
[00:45] Welcoming Chad Rubin
[02:00] Profasee
[03:00] Dynamic Pricing
[08:30] AI is essential to come in at which stage?
[09:00] Leveraging AI
[13:00] ACOs
[16:00] Aligning your intentions.
[17:50] Repricing misconceptions.
Guest Links and References:
Website: https://profasee.com/
Email: chad@profasee.com
Linkedin: https://www.linkedin.com/in/itschadrubin/
Book References:
CEO by Carolin Dewar
The Art of Gathering by Priya Parker
Shoedog by Phil Knight
Atomic Habits by James Clear
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this solo episode, I wanna talk about the potential profitability of the PL-wholesale hybrid selling model and how it is different from the resell bundling. There are some reasons why I think this hybrid model is going to be really effective in your PL and one of them is the low MOQ which means low capital as well.
Listen and join the discussion if you may by joining our telegram channels.
In This Episode:
[00:25] Solo episode about PL wholesale hybrid model
[02:10] Low-end starting capital
[05:40] PL wholesale hybrid vs. bundling.
[09:30] Examples of possible hybrid model
[14:45] Hybrid model low MOQ.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Amazon sales has tremendous potential and greatly benefits businesses in any size only if one figured out how to unlock it. It was never a walk in the park journey to take advantage of the platform to its fullest. In this episode, I'm sharing my proven formula of unleashing the potential of Amazon sales and maximize your profit.
With the right strategy and formula, your business can effectively scale.
In This Episode:
[01:25] Formula
[02:00] Pricing
[03:00] Reviews and ratings
[04:34] Branding
[05:10] Uniqueness
[05:50] Getting customers involved
[06:10 SEO
[11:30] Ads
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today’s episode is from a very special guest, CEO of an 8-figure stationery company. Josh Hadley who inspiringly scaled his business from a husband and wife business into a 25 person team. He shared his secrets to success, including how he successfully attracted A-level talents to join his team, formed a strong relationship with his suppliers, and managed to maintain a good work-life balance.
From working at American Airlines, they successfully leveraged creativity and impressively created an e-commerce business booming. Through his experience, he provides invaluable insights into his 8-figure business.
If you’re ready to take your e-commerce business to the next level, you wouldn’t want to miss this.
In This Episode:
[00:34] Welcoming Josh Hadley on the show.
[03:10] From being employed at American Airlines to e-com business.
20:40] Being an entrepreneur.
[21:42] How they scaled.
[25:00] Hiring
[29:00] The green light to hire VAs and upper management.
[33:00] Managing time/ Time studies.
[39:00] Hiring effectively.
[43:00] Financing.
Guest Links and References:
Podcast: https://ecommbreakthrough.com/
Email: josh@ecommbreakthrough.com
LinkedIn: https://www.linkedin.com/in/joshhadley/
Book References:
The Bible
The Book of Mormon
Clockwork by Mike Machalowicz
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Join me with my 3rd time guest, Elizabeth Greene for a lively and knowledge-filled podcast on the margin mismatch and how to align your margin numbers with reality. Elizabeth will discuss topics such as testing buckets, knowing your actual profit, and controlling cost per click.
This episode is a must-listen for any business owner who wants to understand the complexities of margin and how to better manage their finances. Whether you’re a beginner or a seasoned financial pro, you’ll find something to take away from this episode.
Elizabeth will provide clear and concise tips and advice on how to get your margin numbers where they need to be and make sure that your profits are maximized. Tune in now and learn how to align your margins with reality!
In This Episode:
[00:41] Elizabeth Greene
[02:55] The inspiration of this episode and why we are tackling margin
[07:00] Where your money is going.
[15:10] Cost of goods.
[20:20] Actionable steps
[23:28] Maintaining sales.
[25:28] Advice on what to spend.
[33:25] Best advice for launching a product.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/elizabeth-greene-junglr/
Website: https://www.junglr.com/
Book References:
The Power of One More by Ed Mylette
The One Thing by Gary Keller with Jay Papasan
Traction by Gino Wickman
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
We rarely see businesses that can focus and be successful on 2 or more platforms. Let alone managed solely by its owner. This husband and wife team of entrepreneurs have created a small business that has been thriving in both Amazon and Shopify. Started as a wholesaler, opened a physical store, created high end baby products that are really impeccable craftsmanship and details, the duo is just amazing. How do they manage the business and their family altogether?
I asked her questions that I know most of you would need to know the answers to. So chime in and be inspired.
In This Episode: [00:31] Welcoming Alejandra James of Ali + Oli. [01:29] Shopify or Amazon? [01:50] Ali + Oli history [04:15] How do you convince or market your product to people? [06:00] Dealing with retailers. [07:00] Starting e-com at 2007 [08:35] Deciding opening a store. [12:00] Amazon and Shopify go together? [14:15] Launching in Shopify; step by step guide. [16:20] Posting daily on Amazon. [18:44] Competition. [196:46] Buy with Prime. [23:00] Working hours as sole manager of the company. [26:05] How the pandemic affected the store. [29:30] Pricing [32:35] Managing a successful business while being full time with the children. [35:00] Advice for new brand owners.
Guest Links and References: Website: https://www.aliandoli.com/ Instagram: https://www.instagram.com/ali.and.oli/ LinkedIn: https://www.linkedin.com/in/alejandra-james-46407250/
Book Reference: Cien Años de Soledad by Gabriel Garcia Marquez
Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards! Today is a solo episode and as usual, whenever I do solos, it’s when I want to share a useful tool, an update, inspiration, or motivations. Today, it’s all about the FREE latest product creativity tool that eases life and helps one become more productive.
In this episode, I'm giving you its best 10 uses and how to get the most out of Chat GPT and how to effectively use it in order to become more productive in other aspects of your business.
In This Episode:
[00:38] ChatGPT’s 10 best uses.
[01:27] Writing emails.
[02:25] Creating SOPs on current SOP.
[02:52] Creating captions for social media.
[03:30] Product and service descriptions.
[04:05] Generate content calendar.
[05:12] Generate title and description.
[05:55] Creating outlines.
[06:08] Blogging.
[07:19] Creating formula spreadsheets.
[04:45] Proofreading.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today I’m riding solo to share an early stage project showing good results using AI tool MidJourney and I’d like for you to look at it and see the possibilities it could scale Amazon Post and Amazon Inspire. Also sharing a bit of Amazon social media: Amazon Post and Amazon Inspire and how to use them to scale.
Join me up until the end of the episode where I share how you can access our telegram community.
In This Episode:
[02:20] Using AI to scale
[05:00] Amazon Post and Amazon Inspire intro.
[06:40] How to access and contribute?
[07:45] Inspiration of this episode.
[12:00] What MidJourney can do.
[17:38] Telegram community for AI chatGPT: wizardsofecom.com/chat
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
A little background of why I like to feature this topic on this podcast. Books used to be my least favorite topic back in my childhood. But generally, I became fascinated as I grew older that there’s so many things you could pick up reading a book like learning from someone else’s mistakes and these books are actually shortcuts to learning things easier and faster to reach your goal.
So, here is Part 4 of the mini series; Top 3 favorite books and why.
This mini series is a collection of our guests’ favorite books along with the reason why and how those books impacted their business, thinking, mindset, and well being, and why they recommend them.
In This Episode:
[00:43] Carlos Vasquez
[02:35] Dima Kubrak
[04:45] Larry Lathrop
[05:28] Sheng Huang
[06:43] Gabe Cossio
[08:50] Heather Farris
[09:15] Layla Pomper
[10:21] Paul Baron
[11:44] Alin Vlaic
[12:35] Eli Lipshatz
[14:05] Daniel Fernandez
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
We have Alan Muther back on the show as promised on Episode 250 where we talked about Google SEO. Today, as a continuation of SEO with Alan, we are generously gifted with loads of tips and tricks on the power of technical SEO. Aside from the 5 proven optimization strategies he states, we also tackled website optimization, running tools, and good working tools you need.
So listen in and get powered up to rank.
In This Episode:
[00:35] Welcoming Alan Muther in the show.
[01:58] Technical SEO and its importance.
[04:08] Why these 5 optimization strategies and why are they important.
[07:00] Indexing.
[13:40] Crawlability
[16:00] Errors
[19:20] How often do you need to visit and check?
[22:00] Tools you need.
[25:00] Site speed
[27:50] Architecture
[33:05] Schema
[36:30] Testing site speed.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/alanmuther/
Email: alanmuther@gmail.com
Twitter: https://mobile.twitter.com/alanmuther?lang=da
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Ben Kong, Founder and CEO of Linton Group, is a successful serial entrepreneur in global sourcing, manufacturing, and investment banking business. With more than a decade of experience in business and global sourcing, Ben is the perfect fit to discuss our topic for Today, PL Sourcing.
This episode is about Private Label sourcing 101 and everything about it and then some more of the best tips, tricks and advice from Ben you wouldn’t want to miss as it is all nuggets after nuggets of juicy information.
In This Episode:
[01:12] Introducing Ben Kong.
[03:55] Sourcing and how the company started.
[06:35] What to prioritize first?
[13:10] Process, matching.
[21:30] Leveraging on your brand name.
[23:50] Intellectual property protection.
[27:25] Patents
[33:20] Payment term negotiation.
[37:25] Price hike.
[40:50] Who should you trust?
Guest Links and References:
Website: http://www.lintonusa.com
LinkedIn: https://www.linkedin.com/in/benkong/
Email: benk@lintonusa.com
Book Reference:
Tuesdays with Morrie by Mitch Albom
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Video ads are mainstream advertising these days and when it comes to video platforms, Youtube is the big boss, with billions of active users globally. So, what’s stopping you from running your ads in it?
In this episode, we have as our guest a Youtube expert with an entrepreneurial and marketing background in e-commerce, CEO of OMG Commerce, a marketing agency specializing in Youtube ads, Google ads and Amazon ads, Brett Curry. He’ll walk us through the process of creating Youtube ads, from start up until how to make your ads rank.
Expect some tips and some nuggets and actionable recommendations you can immediately implement to leverage and scale up your Amazon brand through Youtube ads.
In This Episode:
[01:40] Welcoming Brett Curry, CEO and founder of OMG Commerce
[04:30] Why Youtube ads?
[08:35] Do you need a Youtube channel to leverage your Youtube ads?
[12:40] Channel art
[24:10] Growth of Youtube and impact of premium and free accounts.
[26:20] Assets you can use as ads.
[31:35] First steps
[33:45] Sponsored brand video at Youtube.
[39:00] True view ads and targeting options.
[44:00] Google ads interface.
Guest Links and References:
Website: https://www.omgcommerce.com/
Twitter: https://twitter.com/BrettCurry
LinkediN: www.linkedin.com/in/thebrettcurry
Podcast: https://www.omgcommerce.com/ecommerce-evolution-podcast
https://podcasts.apple.com/us/podcast/spicy-curry/id1619346085
Book References:
The Bible
Made To Stick by Chip & Dan Heath
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
About our guest: Mansour is an Amazon seller and the director of Amazon Advertising at Incrementum Digital.
Today, Incrementum Digital manages more than 50M annually in ad spend. Mansour leads the Amazon advertising department. His core focus is developing new strategies and coaching his team members.
In this 30 minute episode, Mansour addressed every issue regarding Search Query Performance including its importance and use, how change impacts your share, what works and not and its misuse. So listen in and get a nugget or two.
In This Episode:
[00:49] Welcoming Mansour Narouzi on the show. The director of Incrementum Digital
[01:45] Search Query Performance
[14:55] What works and not with SQP
[07:10] Not related to PPC.
[12:50] Importance of SQP.
[17:22] Misuse of reports.
[21:44] SUPA Template
Guest Links:
LinkedIn: https://www.linkedin.com/in/mansournorouzi/
Website: https://incrementumdigital.com/
SUPA Template
Video Walkthrough: https://youtu.be/PCqW4YB1dMA
Book References:
The One Thing by Gary Keller
Think and Grow Rich by Napoleon Hill
Shoedog by Phil Knight
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
If you are planning to launch an environmentally friendly product, you might want to think twice and consider taking it from a brand that has multiple certifications that it is not easy. But if you really have a genuine goal to go green and give back to the environment, you’ll find this episode as meaningful.
On our show Today, CFO of Lunchskins, a women owned business of reusable paper storage bags that are certified eco-friendly and safe with goals in helping families act greener and give back to the planet, Shannon Peters. Shannon will give a glimpse of what it is like to acquire certifications, launch and scale these products in and out of Amazon and combating big storage bag competitor brands.
I have taken away loads of information in this episode and I hope you do too.
In This Episode:
[01:45] Welcoming Shannon Peters on the show, CFO of Lunchskins
[03:30] All about Lunchskins
[12:00] Manufacturing is not easy.
[15:35] FSC Certification.
[16:45] Women owned.
[17:55] B Corp Certification.
[20:00] Collaborations
[24:20] Amazon or Shopify?
[31:32] Best platform to launch a product.
[32:25] Amazon influencers.
[40:10] Combating competitors
Guest Links and References:
Email: customerservice@lunchskins.com
LinkedIn: https://www.linkedin.com/in/shannonpeters/
Book Reference:
The Cursing Mommy’s Book of Days by Ian Frasier
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
On our last episode of the year 2022, me and Carlos are here for Q4 updates, achievements: business wise and personal, and most importantly our goals for the coming year.
In this no holds barred episode where we both exposed that it’s not always sunshine and rainbows. There’s also our gloom and doom in business, personal, WOE, podcast etc. that we acknowledge and learn from and bring forward the lessons onto our goals for the year 2023.
We are also excited to share our targets for the coming year so tune and in.
Thank you for tuning in with us this 2022, we hope to bring more fruitful topics for you to listen to.
In This Episode:
[02:00] Carlo’s Q4 update business wise.
[07:50] my Q4 business achievements.
[13:30] Carlos’ personal achievements this Q4.
[15:45] My personal achievements.
[19:40] Carlos’ goals.
[31:15] My goals.
[35:30] What you should look forward to.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Turning a hobby into business is nothing new to us all but what does it entail actually and making it profitable is usually the hard part.
Our guest Today, Raquel Acosta who successfully turned her passion into a profitable brand will share to us how it is like to start and invest in getting into hobbies, the hard work of wearing all the hats in the business as you start, building a community and finding the platform that works for your business.
In This Episode:
[01:31] Welcoming Raquel Acosta on the show. Owner of Glaze me pretty.
[05:15] Hobbies that Raquel tried with and without profit.
[07:10] Initial investment in getting into hobbies.
[10:45] First time selling and earning.
[12:28] Shifting to Shopify.
[17:35] Starting community.
[23:35] Instagram ads and how much it performs for Raquel’s business.
[24:54] Wearing all the hats in the business.
[30:25] Advice and lessons.
Guest Links and References:
Website: https://glazemepretty.com/
Instagram: https://www.instagram.com/glazemepretty/
Book Reference:
Profit First by Mike Michalowicz
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today’s guest is the founder of Seller Candy, John Cavendish who owned and managed his own 7-figure brands on Amazon that led him to start a full-service Amazon agency. Seller Candy acts as the technical arm of your Amazon business, bridging the gap between you and Seller Support.
In this episode, John genuinely shares solutions and answers to what sellers deems not easy to resolve issues through communicating effectively.
In This Episode:
[00:35] Founder of Seller Candy, John Cavendish
[01:10] The start in selling & agency.
[03:31] What is Seller support?
[04:30] Sellers do right and wrong, common mistakes.
[05:30] 3 steps
[08:55] The route
[12:10] Seller support’s specialty.
[20:05] Dealing with black hats.
Guest References:
Website: https://sellercandy.com/
Email: john@sellercandy.com
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Book References:
Think and Grow Rich by Napoleon Hill
Surrender Experiment by Michael A. Singer
Harry Potter by JK Rowling
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Everything you need to know selling at Walmart from actionable solutions to start and get unstocked, getting an account open, SEO, ranking, products that sell and a lot more is discussed right here. Without further ado, Michal Chapnick, our guest for today will answer all the questions I have for her that you and I can immediately implement.
Michal Chapnick is an eCommerce entrepreneur who has been selling online since 2011. She specializes in selling on multi-channels such as Amazon, Amazon Canada, Walmart, Walmart Canada and Shopify. She is dedicated to helping others grow their business through selling on multi-channels and by sharing her knowledge and strategies. In the past few years she has helped many brands and Amazon sellers to start their selling on Walmart journey and to increase their rank and sales on Walmart.com.
In This Episode:
[01:25] Welcoming Michal on the show.
[02:45] What’s Michal’s favorite platform? Why?
[06:30] Getting involved on e-com
[13:00] Are Walmart sellers Amazon sellers too?
[16:15] Getting an account open at Walmart.
[19:50] The process and products that sell.
[25:00] SEO algorithm
[27:25] Ranking.
[35:30] Getting on the course/mastermind.
Guest Links and References:
Website: https://www.ecomcreativeteam.com/
https://sellingonwalmart.com/
Discount code: Wizard
Instagram: https://www.instagram.com/ecomcreativeteam/
Linkedin: www.linkedin.com/in/michal-chapnick-a02114b3
Book Reference:
Rich Dad Poor Dad by Robert Kiyosaki
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Jens Gould is the Founder and CEO of Amalga Group, a nearshore staffing firm that provides top-tier talent from Latin America to U.S. e-commerce businesses. Amalga provides cost-effective and highly qualified specialists in tech, marketing and admin services who help businesses maximize productivity and lower costs.
Isn’t it wonderful having an extra pair of hands running the business with ease? It’s only a matter of time when a business is ready to expand by hiring its first employee. In this episode, we’ll discuss when is the right time to do that. This is all the first steps you need to take and do in order to hire the right employee.
In This Episode:
[01:00] Jens Gould in the show
[02:05] When is the optimal time to hire your first VA?
[05:50] Training as VA
[10:45] Correct and false expectation.
[19:15] A good training time of VA.
[21:15] Common mistakes newbies make when hiring.
Guest Links and References:
Website: https://amalga-group.com/en/home
LinkedIN: https://www.linkedin.com/in/jens-erik-gould/
Instagram: https://www.instagram.com/amalgagroup/
Book References:
Midnight’s Children by Salman Rushdie
The Glass Bead Game by Hermann Hesse
Workquake by Steve Cadigan
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
We have here Today, founders of my favorite software in the e-com space, PickFu, Justin Chen and John Li. In this episode, you’ll know why it’s my favorite as we toggle and discuss everything PickFu do’s and don’ts.
PickFu is known for split testing, but what else can PickFu do, you’ll be amazed. So tune in and make better-informed decisions for your business.
In This Episode:
[01:25] Welcoming PickFu Co-Founders, Justin Chen and John Li
[03:15] Why the name PickFu?
[04:45] What is PickFu?
[07:50] Popular businesses that use PickFu.
[12:20] How the process looks like.
[16:00] Most unexpected client use of PickFu.
[17:25] Screenshare on how to navigate PickFu using mock-up.
[23:00] How to address durability/ main image is bad issue.
[31:35] Testing changes before going live.
[36:25] Choosing the audience.
[38:25] Click test.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/justinchen/
https://www.linkedin.com/in/johnli/
Website: https://www.pickfu.com/#_r_unlimited20
Book References:
Guns, Germs and Steel by Jared Diamond
Psychology of Money by Morgan Housel
Measure What Matters by John Doerr
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Entrepreneurship is the ability and readiness to develop, organize and run a business enterprise, along with any of its uncertainties in order to make a profit. Let's discuss entrepreneurship form an expert's perspective, Keith O'Brien, Founder and CEO Page.One—a full-service Amazon creative agency offering comprehensive Brand and Advertising management.
According to Keith, The path of a successful entrepreneur is not smooth and the most important thing that you should have as an entrepreneur is discipline. Interesting how he explains entrepreneurship and how having the mindset can lead you to success. These and so much more to take away in this episode.
In This Episode:
[00:45] Welcoming Keith O’ Brien on the show.
[06:38] Entrepreneurship by Keith
[08:16] Discipline
[13:30] Common mistakes newbies make.
[15:40] What it takes to be an entrepreneur.
[18:08] Mindset
[21:30] Learning entrepreneurship.
Guest Links and References:
Website: https://www.page.one/
Linkedin: https://www.linkedin.com/in/keithbobrien/
Book References:
The Catcher and The Rye by JD Salinger
The Wealthy Barber by David Chilton
The Untethered Soul by Michael Singer
Tribe by Sebastian Junger
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Quick lead times and Low MOQ manufacturing in the USA? Sounds promising that I, myself, get excited to share with you all this great news. But first, listen in and learn how Natural Contract Manufacturing does this to help other businesses. Kyle Lafond of American Provenance shares in this episode what sorts of products NCM does and offers.
In This Episode
[01:34] Welcoming Kyle LaFond for the second time on the show.
[03:50] What is Natural Contract Manufacturing?
[07:00] How American Provenance gave birth to NCF?
[09:45] Quick lead times and Low MOQ, how is it possible?
[16:20] What does NCM do and offer?
[17:30] Custom formulation for free
[25:35] Sorts of products NCM can do.
[29:50] Where should business start before going to NCM?
Guest Links and References:
Website: https://naturalcontractmanufacturing.com/
https://americanprovenance.com/
Phone Number: 6083385953
LinkedIn: https://www.linkedin.com/in/kyle-lafond-b11055b9/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
It’s always important to know how a tool could help us maximize something to successfully optimize our brand. Reason why we have our guest here Today, Daniel Fernandez of AMZ Clever to enlighten us about what Amazon Brand Analytics does, its features, and valuable insights it could provide our brand and some tricks to go along with it.
Listen in this loads of insightful episode and learn a nugget or two you may implement right away.
In This Episode:
[00:45] Daniel Fernandez on the show.
[03:45] Why VSR doesn’t work?
[07:25] The difference between search volume and SEO.
[11:40] Choosing date range.
[17:15] Organic results.
[25:50] Data gathering.
[28:30] Common mistakes newbies make in brand analytics.
Guest Links and References:
Website: https://www.amzclever.com/
Email: daniel@amzclever.com
LinkedIn: https://www.linkedin.com/in/danielfernandezamazon/
Book References:
Made In America by Sam Walton
Scaling Up by Verne Harnish
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Everything we need to know about Google SEO, explained in this episode with Alan Muther. Why is Google SEO so relevant and why should you start doing it now? All the answers here and more.
In This Episode:
[01:30] Welcoming Alan Muther, LinkedIN content manager
[03:35] Before doing Google SEO
[07:10] First paid SEO service
[13:35] What is SEO?
[30:14] Private blogs
[34:45] Favorite websites.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/alanmuther/
Book References:
Get That Job by Marilyn Pincus
https://debunc.com/blog/2016/08/14-examples-of-accordions-that-will-blow-your-mind/
https://searchengineland.com/
https://www.searchenginejournal.com/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In the spirit of Thanksgiving, I’ve prepared this special solo episode to talk about gratitude and the impact it has on you and your business decisions.
What is the meaning of gratitude, its importance and benefits and how it changes you and mindset and the impact to people around you. Do tune in as you are one of whom I’m grateful for.
In This Episode:
[01:40] Complaining a lot
[02:45] What is gratitude?
[03:16] Benefits of gratitude.
[04:20] Uplifting others
[05:30] How to be grateful?
[09:50] Things I'm personally grateful for.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
I'm so thrilled and honored to have him on our show Today, Kyle LaFond, founder of American Provenance, to share his humbling strategy and hard work establishing his products through brick and mortar stores that led him to succeed as an entrepreneur from being a farmer and a former middle school science teacher.
Listen in and be inspired!
In This Episode:
[01:35] Welcoming Kyle LaFond on the show.
[03:15] How being a farmer and former middle school science teacher helped/ contributed to his business success.
[08:27] Lightbulb moment for American Provenance
[13:15] Manufacturing in bulk.
[16:30] The right time for investors.
[26:00] SBDC
[29:35] Ecom journey
[35:30] FPI and SPI
[49:30] Where to find freelancers?
Guest Links and References:
Website: https://americanprovenance.com/
Email: kyle@americanpovenance.com
Phone number: 6083385953
LinkedIn: https://www.linkedin.com/in/kyle-lafond-b11055b9/
Book references:
Rocket Fuel by Gino Wickman
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Eli Lipshatz or Lipi is the Co-Founder of Escala, and has overseen over 100 systemization projects of Amazon brands, agencies, and aggregators. He has become the resident subject matter expert for systems and processes in the Amazon industry. Without further ado, let the expert do the talking and let’s all listen in and learn valuable tips on making our businesses systematized to more efficiency.
In This Episode:
[00:47] Welcoming Eli Lipshatz on the show.
[02:25] What is a system & how do they work?
[05:20] Who is this strategy for and when should the strategy be applied?
[08:00] System and Goals.
[10:35] The law of delegation.
[14:00] Common mistakes newbies make.
[26:00] Tactics and Strategy.
[27:40] Click Up & Miro
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/eli-lipshatz-b8991b192/
Website: https://course.weareescala.com/
Book References:
Traction by Gino Wickman
Working backwards by Colin Bryar
Good to Great by Jim Collins
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today we have an ex Amazon seller and one of my favorite writers and you’ll learn why on this episode, Nate Ginsburg of Centurica not only shares his experiences, hacks and tips and his love for service related business but how his love for fitness impacted and helped him succeed in business. Listen in and be inspired.
In This Episode:
[01:26] Welcoming Nate Ginsburg in the show.
[04:50] Retreat, Trade Shows, Masterminds and Conferences.
[07:50] Retreat in Peru
[14:35] 6 needs
[17:50] Were you always on this field?
[25:00] First business.
[27:00] Service business
[30:00] Hacks and Tips
[35:50] About Centurica
Guest Links and References:
Website: https://centurica.com/
Instagram: https://www.instagram.com/nateginsburg/?hl=en
Book Reference:
The Artist Way Morning Pages by Julia Cameron
The Bhagavad Gita by Jack Hawley
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards, Today it’s just you and me and I wanna share my thoughts on how to use premortem to create better business outcomes. Sharing with you actionable steps on applying this thinking process.
In This Episode:
[00:30] The inspiration of this episode.
[02:01] Why should you practice premortem?
[04:20] Actionable steps
[05:15] Creating the disaster.
[07:45] Reason for suppression.
Book Reference:
The Obstacle is the Way by Ryan Holiday
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Ever dream of working an hour a day? That’s an understatement of a dream for Seneca Hampton who only works 30 minutes a month. How is that possible? Let’s hear it from Seneca who has also made it to the Shark Tank show years ago. His story and his trigger warning view of PPC.
In This Episode:
[01:29] Welcoming Seneca Hampton on the show.
[03:05] Working 30 minutes a month. Is this possible?
[05:45] Testing
[07:50] How Seneca started marketing and got his light bulb moment.
[16:50] Being in Shark Tank show.
[35:30] 3 person team including himself.
[38:00] Ads
[41:08] What is this 30 minutes of work looks like?
Guest Links and References:
Instagram: https://www.instagram.com/senecahampton/?hl=e
Website: https://hamptonadams.com/
Book Reference:
Rich Dad Poor Dad by Robert Kiyosaki
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
With so many reasons she is back on the show, Alina Vlaic, 5th timer guest has something for everyone to talk about. Since we are in this topic in the past episodes, External Traffic, we are discussing external traffic not a lot of Amazon businesses do or talk about, Press release.
Let's hear it from Alina, Founder of AZ Rank and PressX, an unique new solution for leveraging press while launching or scaling your brand.
Press release is a diligent process that helps to stimulate good thoughts with a more structured approach to optimize and boost a campaigns, launches and upscale a business.
In This Episode:
[00:30] Alina Vlaic
[01:30] External Traffic- Press release
[09:58] Budgeting for a press release.
[18:00] If product is not a good fit.
[20:30] Quality of the product.
[27:43] Tracking
[35:45] Who is this strategy for?
[40:40] Common mistakes
Guest Links and References:
Website: https://azrank.com/
https://pressx.live/index/
LinkedIn: linkedin.com/in/alina-vlaic-8b77876a
Book References:
The One Minute Sales Person by Spencer Johnson
The Hustle Code
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
From someone who had no interest in fitness and exercise to starting and growing a successful fitness brand, Beast Gear. Let’s hear it from Ben Leonard on how having a heart problem became the beginning of a million dollar Amazon business.
Not only will he share how he successfully exited brands and established a new one but his passion in helping other sellers through his e-commerce consultancy firm.
In This Episode:
[01:40] Ben Leonard of Beast Gear.
[02:07] Exited the brand, what happened next?
[07:25] Consulting firm.
[08:40] What happened to the exited brands?
[16:00] Motivation
[19:56] Beast Gear.
[25:00] New launching product.
[29:40] Features of Amazon before.
[31:40] Tips
Guest Links and References:
Website: https://www.benleonard.pro/pages/press
Email: ben@benleonard.pro
LinkedIn: https://www.linkedin.com/in/benjleonard
Instagram: https://www.instagram.com/benleonardpro
https://www.instagram.com/ecombrokers/
Book Reference:
The E-Myth Revisited by Michael Gerber
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Since the Tik Tok has been the trend in social media, brands started leveraging their business with the use of it or by getting influencers promote their brands.
In this episode, we have Paul Baron, a million dollar Amazon seller and a sought-after expert consultant on all things digital marketing- specifically Influencer and Chatbot Marketing Automation here with us to talk about everything we need to know about Tik Tok influencer marketing.
Does TikTok influencer marketing work for Amazon brands? The answer is a big YES, it does. You can definitely drive Amazon sales through TikTok influencer marketing. How? Tune in and find out!
In This Episode:
[00:35] Welcoming Paul Baron on the show.
[02:40] What is TikTok influencer marketing?
[10:10] How to get started?
[25:00] Engagement
[26:10] Fake followers
[30:00] Biggest mistakes often made in tiktok marketing.
[41:00] Paying an influencer.
Guest Links and References:
Website: https://influxcatalysts.com/about-us/
Facebook: https://www.facebook.com/influxcatalysts
Email: paul@emailinflux.com
LinkedIn: http://linkedin.com/in/jpaulbaron
Book References:
Predictably Irrational by Dan Ariely
The Way of Kings by Brandon Sanderson
How to Win Friends and Influence People by Dale Carnegie
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards! There has been a lot happening in the WOE community lately and we love for you to be the first ones to know. Firstly, a little introduction of what WOE is and its goal for the community for those of you who are avid listeners but don’t know us. Secondly, I'm most excited to announce the new chapters and the 2nd physical WOE chapter that was recently launched and all the brilliant people behind them.
In This Episode:
[01:20] Big updates
[02:10] Goals of WOE
[06:00] Expanded location
[07:50] WOE 2nd Chapter physical location
[10:10] San Diego & Los Angeles Chapter
[12:10] The video vault
[13:05] WOE Academy
[15:00] WOE App
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Layla is the owner of ProcessDriven, where she helps small teams systematize their entire team operations by mastering ClickUp.
More often than not, we look at project management as a big scary mountain of impossibility and that it isn't necessary for smaller scale business. Well, we are all wrong about that and Layla is joining us to help us understand project management in a more simplified way a newbie will be able to implement.
In This Episode:
[00:40] Welcoming Layla Pomper on the show
[01:58] Project management can be done by a newbie.
[03:27] Why Click Up?
[06:35] Where do you get started with Project Management?
[09:25[ 4 categories of a project.
[19:26] Click Up simplified.
[20:55] Biggest mistake on project management.
[23:50] Click Up common mistakes.
[27:40] Tips
Guest Links and References:
Website: https://processdriven.co/
LinkedIn: https://www.linkedin.com/in/laylapomper/
Book References:
Ready Player 1 by Ernest Cline
The Goal by Eliyahu Goldratt
Scaling Up by Verne Harnish
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today is a solo episode and I'm sharing my biggest takeaways from this year’s Traffic and Conversion Summit which I am an avid attendee every year except that this year is much more special because a lot of fellow Wizards attended with me.
I hope you learn something as I did and that these takeaways are things that are a validation moment for you or if you are looking for things that you should do to really take your business to the next level.
In This Episode:
[02:40] Inspiration of the episode.
[03:30] Top 4 takeaways from this year’s T&C summit.
[04:18] Tiktok is King.
[05:50] Youtube for the win.
[14:10] Email is alive.
[16:40] Partnering with influencers.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Amazon has been the number one marketplace for PL brands for years. There’s nothing wrong with prioritizing optimization on Amazon itself but it wouldn’t hurt to try to optimize off Amazon. One way is through Pinterest. Pinterest has evolved since it was just a photo sharing platform.
Heather Farris, Pinterest expert and strategist is our guest on Today’s show to help us learn more about Pinterest, Pinterest marketing, pinterest ads and everything we need to know to optimize your PL brand through the platform.
In This Episode:
[00:36] Welcoming Heather Farris on the show.
[01:35] Heather Farris’ Pinterest background and what’s coming.
[06:07] Optimizing Pinterest.
[08:05] What's a working and not working strategy on Pinterest for sellers.
[11:35] Strategizing your content.
[14:05] Common mistakes using keyword tools for Pinterest.
[17:05] Starting on Pinterest marketing.
[19:1] Starting organic before ads.
[21:30] Newbie mistakes.
Guest Links and References:
Website: https://heatherfarris.com/
Youtube: https://www.youtube.com/channel/UC2E4tXgSUeD5S9W6fGPoTsA
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today I'm riding solo still and I'm back for the 2nd part of differentiating your Private Label series. Listen to episode #234 if you wanna listen to the first five on my list. Our next 5 might be more complicated and expensive than the first five we have covered in the previous episode but remember, trying to avoid a cost upfront to achieve differentiation does not give you a pass on that money.
Tune in let me know your thoughts.
In This Episode:
[02:56] Recap of Part 1 or first 5
[07:10] Re-engineering the size
[12:43] Packaging
[15:00] Technology
[16:40] Licensing
[18:55] Patent
[19:41] Trademark exclusive keyword
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today’s episode is a continuation of our mini series called Top 3 Favorite Books and Why, which is a collection of our guests' answers to the question ‘What is your favorite book and why’. This question came from a desire to know what our guests read to keep their lives in balance and grow both personally and professionally.
In This Episode:
[00:50] Alexandra Ramirez
[01:46] Sou Bounlutay
[03:31] Greg Elfrink
[04:15] Destaney Wishon
[04:43] Manoj Harpalani
[05:19] Liran Hirshkorn
[05:31] Tim Jordan
[06:25] Rich Goldstein
[07:47] Adam Heist
[08:59] Amy Wees
[10:38] Michael Maher
[12:26] Mark Casey
[13:12] Andrew Morgans
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today I’m riding solo as I share an episode,part 1 of 2 that is inspired by positive feedback from a previous meet-up event about 10 ways to differentiate your Private Label product.
Most of this stuff are from trial and error, consuming content over the years, meet-ups and brainstorming with brilliant entrepreneurs and Amazon sellers. These first 5 ways to differentiate aesthetically are the least defensible or creative in my opinion that a lot of people skip over but obviously significant to use to differentiate.
So tune in and stay with me.
In This Episode:
[02:35] Episode inspiration.
[03:30] Defensibility of the product.
[05:25] Differentiation categories: Origin, Aesthetics, and Functionality.
[07:58] Differentiation from Origin
[10:14] 5 ways to differentiate aesthetics: Color
[13:35] Quantity
[15:18] Length
[19:40] Shape
[22:45] Specific user pinpoints
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hi Wizards, Carlos and I are back for our quarterly update summing up our Q3 progress.
We know achievements and developments are much easier to talk about, but we are letting you in not only to our business struggles but also personal ones that we know most of you can relate to.
We’re also sharing our goals for the coming Q4. So do chime in our telegram and share with us yours too.
In This Episode:
[00:32] with Carlos Alvarez on the show.
[01:18] our Q3 overall status.
[03:25] Achievements in business.
[07:30] The struggles and challenges.
[117:30] Personal development.
[20:50] Documenting.
[25:40] Goals for Q4.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this digital age, mobile apps come handy in performing tasks. Imagine having a custom app for your business. Possibilities are endless as they say and Andres Fernandez of eUnleash will give us a glimpse and get us excited about having our own app for business.
As business owners, evolving in the marketplace is crucial. Let’s take the blinders off for this episode and understand that the game has evolved and for us to keep up, we’ve got to advance too.
In This Episode:
[00:34] Welcoming Andres Fernandez on the show.
[05:45] Salsa KIng and success.
[16:15] Mobile apps or mobile-friendly websites?
[26:15] How simple or complicated are making apps for PL?
[33:38] Push notifications.
[40:40] The cost of a custom app.
Guest Links and References:
Website: https://eunleash.com/
Book References:
Rich Dad Poor Dad by Robert Kiyosaki
The Code of the Extraordinary Mind by Vishen Lakhiani
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today, Iam joined by a fellow and founding member of WOE and an E-com veteran, Gabe Cossio and he is here to talk about a topic less talked about: Cash Flow Snowball and how one could effectively apply it in their business.
This episode is nothing but nuggets after nuggets of information you would wanna learn and implement right away in your business. So don’t miss a second of this juicy and informative episode.
In This Episode:
[00:55] Welcoming Gabe Cossio on the show.
[02:20] What is Cash Flow Snowball?
[03:25] Understanding the data is where to start.
[05:10] Simplest way to implement.
[06:10] Business you can apply this.
[07:58] Hardest part and biggest mistakes newbies make.
[10:05] Unexpected expenses.
[14:00] Budgeting.
[16:00] Testing new people.
[18:50] Working backwards.
Guest Links and References:
Instagram: https://www.instagram.com/paidbyamazon/
Book References:
The Art of War by Sun Tzu
The 48 Laws of Power by Robert Greene
Super Founders by Ali Tamaseb
The Entrepreneur’s Playbook by Leonard C. Green
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today is a solo episode and Iam very excited to share my 2 favorite actionable takeaways from Amazon Accelerate that was just announced last week and how these 2 can definitely help conversion of your sales.
If you believe in the power of email marketing like myself, listen in as Amazon has very exciting news for us. If you are not a fan though, you have got to start acting so as not to waste an opportunity to convert sales on and off Amazon.
In This Episode:
[03:30] Confirmation from Amazon Accelerate
[04:35] Buy with Prime
[07:02] FREE email marketing.
[09:50] Customer ask Alexa.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hi Wizards! It’s me Noemi and Iam back sharing what I love to share to help any way I can to help sellers grow like I did in this 2nd part of the series Hiring and Managing a remote team.
In this episode, we focus on the management part of your remote team. If you missed out the hiring part of the series, please refer to Episode 227.
Managing a team is never an easy task, what more a remote one? But fret not! It’s easy when you have the proper knowledge and tools to make it manageable. The key is being the best manager you can be, how? By building a strong support system for your team with your leadership style and more. Listen in to find out more!
In This Episode:
[00:40] 2nd part of the series. Refer to Episode 227 for the first part
[01:10] Management takes time
[02:08] Leadership style
[05:00] Communication channels
[10:45] On boarding process.
[14:00] Being clear about the benefits.
[15:40] Teamwork evaluation.
[16:25] Project management software
[18:35] Team management.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This episode is an introduction to my go-to PL branding strategist, Vladimir Stojanovic or Vanja as I’ve known him for years. Vanja is a Founding Brand Director of Pixpri Studio, on a mission to help their customers create a life they don't need a vacation from.
Vanja is an advocate of doing what you like the most, so you don't have to work a day in a life. A true believer in consistency, and has really dialed in the idea of a cohesive brand. A visual storyteller, strong believer that design can and is changing the world, as well as perceptions of things, turning them from ordinary into extraordinary.
With deep knowledge in the design industry, numerous clients all over the world including some of the renowned names, he is committed to change the world through building meaningful brands, one logo, one package, one identity at the time.
As we discussed branding, we referenced the strategies used on my new PL and some updates on it. So tune in!
In This Episode:
[01:32] Welcoming Vladimir Stojanovic of Pixpri Studio.
[06:45] Vanja’s expertise background.
[09:35] How young did Vanja start creatives?
[10:35] From hobby to profession.
[11:20] Branding.
[15:35] Colors
[18:10] User persona
[21:00] Details
[24:07] What comes after branding strategy?
[29:20] Packaging
Guest Links and References:
Website: https://www.pixpristudio.com/
Email: hello@pixpristudio.com
LinkedIn: https://www.linkedin.com/in/1ya/
Book Reference:
The Art of War by Sun Tzu
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Are you in the process of hiring your very first employee? Are you ready for it? Find out in this episode as I share the step by step process you can easily digest in this 20 minutes episode.
In here I summed up and discussed the most important things you need to know before hiring someone such as experience level, the budget you need, time required for the task, online job platforms and hiring process, evaluating the applicant up until their month long review.
This episode is to help you know better, no matter which level of business you are at. I hope this helps you understand not just the process structurally but what tasks and responsibilities really need help.
In This Episode:
[00:40] The inspiration of this topic.
[02:20] Experience level before hiring someone.
[03:35] Budget to hire someone.
[04:30] Platforms and hiring process.
[11:10] Evaluation.
[14:40] Interview.
[16:00] 1 month review.
[19:15] What should you do before hiring your first VA?
[22:25] List of tasks.
[23:00] Summary.
Mindmap Link: https://shor.by/remote-team-mindmap
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this day and age, automation is definitely a solution in saving time and money even in optimizing PPCs but before deciding on getting a PPC expert and tools to use, there’s this level of you needed to consider. Semi-automated or fully automated.
Now is there such a thing as fully automated? Find out here in this episode with PPC expert, Ecomm leader podcast host and Samurai Seller Cofounder, Aaron Cordovez as we get to know more of Samurai Seller’s tools in optimizing PPC, understanding ads and more. Tune in and hear how passionate our guest is to help out!
In This Episode:
[01:43] Welcoming Aaron Cordovez on the show.
[09:15] Getting everyone on Target.
[12:00] Samurai Seller and Amazon Ads.
[20:40] What is Semi-automated and Fully automated PPC?
[33:35] Are you meant for Samurai Seller?
Guest Links and References:
Website: https://www.samuraiseller.com/
LinkedIn: https://www.linkedin.com/in/aaroncordovez/
Website offer: http://www.samuraiseller.com/woa
Podcast: https://podcasts.apple.com/us/podcast/ecomm-leaders-with-aaron-cordovez/id1521358183
Book References:
Dianetics by L. Ron Hubbard
The Psychology of Money by Morgan Housel
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
If there is something that will make your chaotic life systematic, would you try?
In this episode, we have the founder of Mind Mapping Nation, YouTuber, Content Creator, and Coach Sheng Huang to give us a glimpse of how an organized life looks like with Mind Mapping.
Intriguing right? He’s sharing some tips on organizing messy meetings or even everyday routines and breaking down a complex task and to-dos. Ready to start Mind Mapping and get rid of the mess? Listen in!
In This Episode:
[00:50] Welcoming Sheng Huang on the show.
[01:40] Who is Sheng?
[05:28] What is Mind Mapping?
[13:20] Meeting Mind Maps looks like?
[20:20] Creating habits.
[25:50] Starting high levels
[28:00] Implementing & how will newbies start?
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/shenghuang/
Website: https://www.mindmapnation.com/
https://www.silverandsteel.org/coaching
Instagram: https://www.instagram.com/shengopix/
YouTube: https://www.youtube.com/c/ShengHuang
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Let’s tackle the state of PPC advertising presently and what we can see happening in the future with Data Hawk’s VP of Sales, Jeremiah Chambers.
Jeremiah shares Data Hawk’s specialty in analytics and the importance of data in determining the strategy to optimize your PPC more effectively. This and a lot more. So tune in and we’ll give the dibs of future PPC advertising.
In This Episode:
[01:24] welcoming Jeremiah Chambers of Data Hawk
[04:20] Optimizing strategy.
[05:50] Amazon is less competitive with PPC?
[12:55] When things are less competitive, what should we do?
[22:02] Discovering keyword gems.
[27:20] The state of Amazon PPC.
[29:30] Abandon the product or abandon the opportunity?
Guest Links and References:
Website: https://datahawk.co/
LinkedIn: https://www.linkedin.com/in/jeremiah-chambers/
Book Reference:
Can’t Hurt Me by David Goggins
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This is Noemi, riding solo sharing you a beginners guide to start a Private Label on Amazon. This is not an overnight view of things to list but it’s a year of experience and implementation. I’m squeezing in a 20min episode the 3 stages: beginner, intermediate and advanced life of a Private Label owner.
Listen in and let me know what stage you are in your PL business. Happy listening!
In This Episode:
[00:31] Beginner guide to start a PL on Amazon.
[02:12] 3 Stages of life of a PL owner.
[03:45] Reading Amazon DOS.
[04:22] Patent
[07:20] Quantity
[07:55] Laser focus.
[10:50] 15 ways to advertise your product.
[11:35] Quality
[13:10] Metric
[20:40] Niche and target audience
[22:00] Competitor analysis
[26:50] Cashflow
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we have Mina Elias on the show for the second time to share briefly the difference between going in-house or an agency for your PPC. Working with an agency vs. an in-house job is a whole lot different and each comes with its advantages and disadvantages and Mina will break it down for us.
In This Episode:
[01:20] Mina Elias
[04:15] PPC University.com
[06:50] Hiring a consultant or in-house?
[10:00] Why sellers do not look at PPC the same way they look at bookkeeping, Photoshop etc.?
[12:30] Soft skill excel is important.
[18:00] courses and consultant, first step
[22:30] In-house or agency
[31:10] Running an agency because you are an Amazon seller.
Guest Links and References:
Website: https://triviumco.com/
LinkedIn: https://www.linkedin.com/in/mina-elias-52313772/
Instagram: https://www.instagram.com/theminaelias/
Book Reference:
SYSTEMology by David Jenys
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hi Wizards, This Noemi and Today I’m happy to share with you a checklist I have compiled based on my own mistakes and mistakes I see the past 3 years of managing my PPC. I hope this checklist will help you take charge of your account and be the best version of yourself when it comes to PPC management .
From goals to system, here’s a system that will help you focus on what is your purpose and what's important whether it be profitability or scalability. So listen in as I guarantee you catch a nugget or two.
In This Episode:[00:35] Free Checklist
[01:50] Top 3 mistakes you could be making by managing your own account
[04:35] Difference between goal setting and system thinking.
[06:20] How to create a PPC system.
[04:00] Scalability
[09:50] Checklist
Checklist Reference:
shor.by/ppc-checklist
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
I've worked in ecommerce for several years, first as a consultant, then with logistics, and now subscriptions. As a marketer, I am constantly searching for what motivates purchasers, and use the insights from the customers using our subscription platform - QPilot - to consult and assist others seeking to grow their subscription program.- Matthew Holman
Subscription models that might fit your brand? Let’s leave it to the expert. Meanwhile, sit back, relax and take note of tips you can execute right away to up your subscription game.
In This Episode:
[00:40] Matthew Holman of QPilot
[02:04] Subscription models in business that might fit you.
[041:15] Subscribe and save options.
[05:15] How Matthew started in subscriptions.
[06:50] What does Q Pilot do?
[08:40] How soon should you consider subscriptions when launching a brand?
[17:50] Subscribe and save in bulk.
[20:00] Investment in QPilot looks like.
[23:52] Who is the greatest taught leader in subscriptions?
Guest Links and References:
Website: https://qpilot.cloud/
LinkedIn: https://www.linkedin.com/in/holman-matthew/
Youtube: https://www.youtube.com/channel/UCTLDKaiw869aGZbuHsKQW5g
Book References:
The Undoing Project by Michael Lewis
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards, this is Noemi and today is a solo episode and like my other solo episodes, I take this opportunity to share with you things and experiences that helped me not only in business but self development.
This episode is the 3rd part of our mini-series productivity, focusing on the topic FOCUS.
Do you believe that focus is the key to success? I always believe in the power of focus and in this episode I’m sharing the 2nd part qualities of focus which are: adaptability, simplicity, calmness and intentional.
So join me as I share some tips on how to implement focus in your daily routine.
In This Episode:
[00:60] 3rd part and qualities of focus w/c is adaptability, simplicity, calmness & intentional.
[02:05] Adaptability and how to use it to focus.
[02:40] Focus by simplifying things
[02:52] Calmness
[03:15] Intentional
[04:00] Tips on how to focus.
[05:18] Adapt & Keep trying
[06:15] Developing awareness.
[06:50] Setting a timer.
[07:25] Breaking down a task.
[08:40] Choose the most important tasks.
[12:17] Make regular habits.
Links and References:
Website: https://scalewave.io/
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Warning: This episode might sound intimidating at first but I guarantee a lot of learnings. The focus of the topic has something to do with what it looks like to sell or supply in the EU and the purpose is mainly to share solutions to possible problems your business is facing and get to focus more on scaling the business.
I have her with me, Avask Group partner Dr. Angelos Katsaris and Piero Perera to give us glimpse of taxes and costs seller would need to register in order to sell in the EU.
In This Episode:
[00:30] Avask group on the show with Dr. Angelos Katsaris and Piero Perera.
[01:45] A little background of Dr. Angelos and Pier and what are their positions at Avask and the rewarding part of their jobs.
[06:17] What is Avask group?
[10:56] VAT, OSS and IOSS means?
[12:10] What does it look like to sell in the EU, cost and taxes.
[16:40] Where does OSS come in?
[22:40] VAT registration and requirements.
[27:18] US based supplier who wants to sell in the EU.
[29:35] The biggest marketplace in the EU.
[32:50] Market research.
[34:50] What does the process look like working with Avask?
Guest Links and References:
Website: https://www.avaskgroup.com/
LinkedIn: https://www.linkedin.com/in/dr-angelos-katsaris-705b1550/
https://www.linkedin.com/in/piero-perera-21525bb0/
Book References:
The Online Hustle by Dr. Angelos Katsaris & Melanie V. Shabangu
Don’t Make me Think by Steve Krug
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards, this is Noemi and today is a solo episode and like my other solo episodes, I take this opportunity to share with you things and experiences that helped me not only in business but self development. This episode is part of a mini-series, How To Stop Reacting and Start Acting. I'm producing and sharing only for you.
Today’s topic is all about focus. As businesses require a whole lot of tasks and responsibilities, the importance of focus is crucial. I'm sharing with you the meaning, importance and tips on how to implement focus in everything you do.
In This Episode:
[01:48] Focus
[02:11] Clarity
[05:15] Creating a habit
[07:33] Awareness
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Bookkeeping is important in any business, more so in Amazon. Today, Nathan Hirsch of EcomBalance enlightened us not just the importance of bookkeeping but how to maximize its potential and not spend too much time working on it with proper tools and knowledge. Join me and learn more about it.
In This Episode:
[00:31] Nathan Hirsch is back in the show.
[02:04] Bookkeeping started in drop shipping business.
[05:25] Entrepreneurs shouldn’t spend so much time on bookkeeping, why and how?
[08:28] When to begin bookkeeping? Who to hire?
[10:10] What does EcomBalance do?
[18:59] Bookkeeping tools.
[22:01] What sets EcomBalance apart?
Guest Links and References:
Linkedin: https://www.linkedin.com/in/nathanhirsch/
Website: https://ecombalance.com/
Mention: Wizards of Ecom for discount
Book References:
Tools of Titans by Tim Ferris
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards, this Noemi and today is a solo episode and like my other solo episodes, I take this opportunity to share with you things and experiences that helped me not only in business but self development.
This episode is dedicated to tackling productivity. As much as productivity is important in any workplace, it is as crucial to self efficacy and success. So join me as I share some tips to improve productivity.
In This Episode:
[00:53] 1st part of 2
[07:55] Productivity
[08:35] Creating time and space.
[11:25] Prioritizing.
[13:20] Embrace mono tasking.
[15:42] Incorporating resets.
[18:48] Pay attention to procrastination.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
‘You won’t know what works for you unless you hire someone’- John Jonas, founder of Onlinejobs.ph. If you are one in doubt whether to hire a VA or not for some reason, this is n o doubt the episode for you.
Learn when and how to hire the right people for your business virtually in step by step tips from a VA hiring expert. John also shares 3 actionable tips you can implement right away.
In This Episode:
[00:30] Welcoming John Jonas, founder of Onlinejobs.ph
[04:05] What is Onlinejobs.ph and when & how it started?
[158:20] What is the big difference between Onlinejobs.ph and other platforms?
[19:58] 3 actionable tips from John.
[27:00] Finding the right people.
[34:40] Locally or virtually?
Guest Links and References:
Facebook: https://www.facebook.com/onlinejobs.ph/posts/john-jonas-founder-of-onlinejobsph-joins-chris-michael-harris-of-entrepreneur-ho/1448474145210310/
LinkedIn: https://www.linkedin.com/in/john-jonas-41128b/
Website: https://www.onlinejobs.ph/
Guest Note: https://www.onevaaway.com/sales-page-537065901647522650020
Book References:
The Book Of Mormon by Joseph Smith Jr.
Atlas Shrugged by Ayn Rand
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hi Wizards, Today I’m riding solo presenting my top 3 valuable assets in the business and the reason why I’m sharing. The struggle I had before acknowledging these 3 assets and how it helped me afterwards as to where to position myself. I hope this episode will help your businesses as much as it did mine.
In This Episode:
[01:10] Expertise
[02:50] Money
[03:25] Time
[05:26] Why these 3?
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
I'm so stoked that I’ve checked a bucket list having our guest today on the show, Joe Valley, certified merger and acquisition expert as well as the author of Exitpreneur’s Playbook.
In this episode, Joe gave us a glimpse into exiting successfully by doing things that Amazon brands can do off Amazon to increase the value of the business. Now if this ain’t interesting enough for you to stay tune, he’s also sharing roughly the percentage value of a successful business exit.
In This Episode:
[00:32] Joe Valley, the writer or Exitpreneur's Playbook on the show.
[01:54] Pre aggregators
[06:25] Is website recommended?
[09:25] How many brands has he helped exit?
[11:254] Social media brands helped.
[19:50] What would somebody get from the book Exitpreneur?
[23:40] Blue Ribbon Mastermind
[28:00] Email list
[31:00] Exitpreneur
Guest Links and References:
Website: https://quietlight.com/sell/?r=ExP.db-Wizards
Instagram: https://www.instagram.com/exitpreneursplaybook/
Linkedin: https://www.linkedin.com/in/joe-valley-833ba48/
Youtube: https://www.youtube.com/channel/UCMLL54nrH0u_yswj9OgVF0A/videos
Website offer: https://quietlight.com/sell/?r=ExP.db-Wizards
Guest notes: https://docs.google.com/document/d/1PlinUmMpsMJ4T_pss1l9cBzUsz8OkFZ0PGRmr1WmrEc/edit?usp=sharing
Book Reference:
The One Thing by Gary Keller
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Hello Wizards, today I’m riding solo and I’m sharing something that we have been using for the past 3 years on our own account successfully, Amazon PPC advertising Top 5 most important strategies when it comes to campaign creation.
I’m also sharing methods for each strategy, what to focus on and what the strategy targets, campaign types you may use and ranking powers of each. So tune in and I hope you learn and succeed as we did with this.
In This Episode:
[00:24] Amazon PPC Top 5 strategy.
[00:40] Protect- the least expensive
[02:16] To conquest- gain organically
[04:10] Rank
[05:55] Dominate- most expensive
[07:28] Discover
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Our regular guest, Will Perry is back to discuss more about acquisition offers and other offers one should know for a more profitability. We had a very juicy discussion on creating amazing offers and things you should focus on to make money for the business.
Looking at the margin cost for online sales and profitability before advertising or marketing is one of the things Will advises to look at. According to Will, if your cost of goods is greater than 30%, you are for sure in extreme danger territory. Find out why!
In This Episode:
[00:55] Will Perry is back for more.
[02:30] What is an acquisition offer?
[09:29] How does a business lose the more they sell as margins evaporate?
[13:58] Best 3 types of products you should focus on for profitability.
[25:20] Using trials and samples for subscription offers.
[31:30] Avoiding $50-$75 ads.
[32:15] What most businesses forget to focus on for profit.
[34:50] Tactics and strategies the average person does nor know.
[39:50] Walk through upselling.
[44:51] Software of choice.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/will-perry-4a483958/
Website: https://www.reasonagency.co/
Website: https://elitemediabuyers.com/
Courses: https://www.elitemediabuyersacademy.com/wizard-79437079
CODE: WIZARD
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today’s episode is the 2nd part of our Top 3 favorite books and why mini series. This mini series is a collection of our guests favorite books along with the reason why and how those books impacted their business, mindset, and well being, and why they recommend them.
In This Episode:
[00:50] Vanessa Hung
[01:30] Elizabeth Green
[01:58] Aleksej Leal
[03:07] Barbara Boschen
[04:25] Anthony Cofranesco
[05:55] Yoni Kozminski
[07:16] Steve Simonson
[08:10] Daniela Bolzman
[09:40] Michael Pinkowski
[11:40] Noemi Bolojan
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Being the first 100 FBA sellers, his experience in the business and how he got where he is, Eytan Wiener CEO of GETIDA, the first reimbursement recovery solution company shares with us his predictions for the future in Private Label and what are the precautions we shouldn’t neglect. From being a dental student to selling , to exiting and now helping sellers. Let’s hear Eytan’s advice.
In This Episode:
[00:30] Eytan Wiener CEO of GETIDA.
[02:00] How GETIDA started.
[13:40] Biggest failures and memorable learning experiences from it.
[16:00] First 100 FBA sellers.
[20:40] First reimbursement tool service
[38:40] Sub-niche, what can we do about it? Being in more places.
Guest Links and References:
Email: eytan@getida.com
LinkedIn: https://www.linkedin.com/in/eytanwiener/
Website: http://www.getida.com
Book References:
Stolen Focus by Johann Hari
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
As promised, me and Carlos are back for our Q2 sum up and updates. The things we talked about in this episode is not only about our upcoming product launch but what we’ve learned and achieved this Q2 and our goals for Q3 not only for our business but our well being. That being said, we hope you chime in and we’d love to hear your thoughts if our goals are an inspiration to you too.
In This Episode:
[00:30] Q2 update with Carlos
[02:50] Calos’ updates, gains, learned from and achieved this Q2
[07:00] Possibility to exit a brand.
[08:10] Physical and mental health focuses on Q2 goals.
[09:30] My update and achievements this Q2.
[17:30] our goals for Q3.
[23:00] Hobbies we’ve started and would love to start.
[31:00] Should we only focus on Amazon?
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Third timer on the show, Will Perry has lots of reasons to come back and educate us all about scaling. This time around it’s testing to scale. It’s hard enough to manage to scale, so in this episode, he’ll walk us through the testing process in order to scale.
This might sound a lot to process in an episode and I’ll make sure Will is coming back for more.
In This Episode:
[00:50] Will Perry, 3rd time on the show.
[02:45] Testing for scale
[03:10] Testing according to Will & how to use it to scale.
[06:00] Optimizing winning ad.
[13:30] When to start creatives, step by step.
[19:20] Running a new ad and the cost you should allot.
[25:00] Other testing that involves 4 phases.
[27:30] Triggers.
[30:30] Building acquisition
[32:30] Understanding the funnel.
[34:50] Don’t think of the budget.
Links and References:
LinkedIn: https://www.linkedin.com/in/will-perry-4a483958/
Website: https://www.reasonagency.co/
Website: https://elitemediabuyers.com/
Courses: https://www.elitemediabuyersacademy.com/wizard-79437079
CODE: WIZARD
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today, I’m riding solo for the reason that an inspiration came to mind that I can’t wait to share with you. So here it is, the top 3 levers that impacted my business recently.
These references sure helped our business in a very impactful way as such it gave us clear direction as to manage the structure, personnel, and getting things done strategically.
In This Episode:
[00:28] Why this topic and how this may help you.
[01:35] E-myth Revisited Book and my top 3 takeaways from it.
07:25] The Gallup Strength Assessment and how to implement them in your business.
[12:35] Working Backwards Book and my top 3 takeaways from it.
Book References:
The Gallup Strength Assessment
E-myth Revisited by Michael Gerber
Working Backwards by Colin Bryar and Bill Carr
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Every now and then, Amazon changes its policies and guidelines and sellers must do their best the white hat way to comply. But sometimes, even when you have been the most ethical seller in Amazon, you get suspended for whatever reasons you can’t figure out.
Leslie Hensell of Riverbend Consulting is here with us to share the top reasons why accounts get suspended, when it gets suspended and what are the first things you should do when this happens. She also shares what it’s like to help sellers reinstate their accounts and what to improve to avoid suspensions in future.
In This Episode:
[00:38] Leslie Hensell of Riverbend Consulting in the show.
[01:06] Leslie talks about The Surge summit event.
[04:35] The biggest challenges and solutions to those challenges sellers had in Q1 and Q2 of 2022.
[08:00] What should you do when you get your account closed?
[13:00] Appeals and reinstatement.
[15:15] Why are legacy accounts not easy to reinstate?
[17:40] Motivation behind.
[23:30] Amazon mass suspensions.
[29:20] Challenges sellers might face in the 2nd half of 2022.
[32:35] Things to improve to avoid suspensions.
Guest Links and References:
Website: https://riverbendconsulting.com/
LinkedIn: https://www.linkedin.com/in/lesleyhensell/
The Surge Summit: https://www.thesurgesummit.com/
Code: LHVIP for discount
Book References:
Deep Work by Cal Newport
A World Without Email by Cal Newport
Cal Newport Blog
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Just like in any other industries, Data visualization is important in Amazon business as it can benefit from data collection and analysis. Collection of data is always a big and important part of the equation. In this episode, Larry Lathrop will have us informed with the correct data we need to do data visualization.
With a goal of making it easier to identify patterns and trends of our business, data visualization comes handy but are we getting the correct data we need? Get Larry’s advice and tips, in this data fuelled episode.
In This Episode:
[01:10] Larry Lathrop on the show.
[04:35] What is Data Visualization?
[05:11] Type of data we need for this?
[08:36] Top 3 mistakes newbies make about data visualization.
[12:28] Making sure we have clear data provided.
[15:00] Starting & implementing.
[19:25] Tools for KPI.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/larry-lathrop/
Website: https://owllytics.com/
Freebie: https://bit.ly/WizComFreebie
Book References:
Between the Spreadsheets by Susan Walsh
The Big Picture by Steve Wexler
Storytelling your Date by Cole Nussbaumer Knaflic
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Back for the second time on the show, Will Perry and just like his first time, this episode is nothing but juicy content that will have you think and test.
A little walk through of the process of running Facebook ads like TV is going to be in and you might wanna note them so stay tuned and get the dibs in this episode. Will is also offering a discount on courses provided on the link below.
In This Episode:
[00:43] Will Perry on the show for the second time.
[02:20] Running Facebook ads like TV means.
[04:10] Where will somebody start implementing this?
[05:50] Message driven targeting.
[11:00] Text only ads.
[11:45] Content
[22:00] Broad marketing through categorizing.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/will-perry-4a483958/
Website: https://elitemediabuyers.com/
Courses: https://www.elitemediabuyersacademy.com/wizard-79437079
CODE: WIZARD
Book References:
Great Leads by Michael Masterson & John Forde
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Running a business is not a walk in the park. So is partnership. Forming a business partnership is exciting but there are so many things to consider before getting into it.
Here’s an episode with Dima Kubrak in which he talks about partnership from scratch to selling the business and some tips on giving you the idea if you are getting the right partner and whether you are ready for it.
In This Episode:
[00:45] Welcoming Dima Kubrak on the show.
[02:45] Dima’s entrepreneur journey and his advice.
[12:10] Being careful who to get as a partner.
[13:29] What to look for in a partner?
[16:52] Right and wrong reasons to go on partnership.
[20:58] Difference between having your spouse as a business partner vs not.
[25:00] Structuring partnership shares.
[35:15] Expectations vs. performance.
[37:10] Things you can implement right away in terms of partnership.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/dima-kubrak-72250563/
WEBSITE: https://sellerise.com/
Facebook: https://www.facebook.com/dima.kubrak.33
Book References:
Atomic Habits by James Clear
Who by Geoff Smart
Traction by Gino Wickman
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
To our avid listeners, we just hit our 200th episode milestone and we are humbly grateful for it and we hope to share the next 200 more with you. And because it’s a special, me and Noemi will have you take a peek behind the curtains of podcasting.
Because we owe it to you, we loved for you to see not only the hard work behind each episode but also the love poured into it. Sit back, relax and enjoy this fun episode as we deliver the pros, cons, the wins and the takeaways of podcasting.
In This Episode:
[01:04] 200th episode milestone special.
[02:55] Pros of podcasting.
[08:22] Building authority through podcasts.
[09:50] If you build it, they will not come.
[13:50] Solo or guest episode, which one do we prefer more?
[16:24] Expectations and realities of podcasting.
[21:00] Wins of podcasting.
[27:50] Learning opportunities.
[38:00] Hard Work behind podcasting.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
There's always a back story behind someone’s chosen passion. In Carlos’ case, it has something to do with a phone call with Fidel Castro. Find out this intriguing story and how it has impacted Carlos’ content creation going viral and the rest is history.
In this episode, we are also lucky enough to be given a framework walk through on how you would execute a viral contest if you are a newbie in the matter. So listen in and be informed.
In This Episode:
[01:05] Welcoming Carlos Vasquez, founder of Miami Marketer.
[01:30] Fidel Castro story that somewhat had an influence in his viral content journey.
[10:01] Viral contest according to Carlos.
[11:20] Starting a viral contest.
[185:52] How to implement this strategy?
[22:35] Obvious newbie mistakes with their email lists.
[26:35] What are the things that need to start a contest?
[29:48] Email list software recommended.
[31:15] Committed budget for starters.
[35:40] Things you must execute right away. (video walk through link below)
Framework Walk through Video:
https://www.loom.com/share/81145a7b26614dab9aa9cf56573a93f6
Guest Links and References:
Website: http://miamimarketer.com
Instagram: https://www.instagram.com/miamimarketer/
LinkedIn: https://www.linkedin.com/company/miami-marketer/
Book References:
Rich Dad Poor Dad by Robert Kiyosaki
Cash flow Quadrant by Robert Kiyosaki
Profit First by Mike Michalowicz
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, our guest Shaun Brandt of oddit.co simplified for us the 3 important elements you should have in your website homepage with regard to effective branding. This and more of the customer journey, all in!
In This Episode:
[00:28] Welcoming Shaun Brandt on the show, the founder of oddit.co.
[02:52] Customer journey and removing friction background of Shaun.
[10:39] UX audit and customer journey explained.
[23:30] What is oddit.co?
[27:23] Top 3 points of friction on a website homepage.
[30:15] Necessary CTA
[32:30] Using a copywriter and what to focus on.
[33:35] Trust
[36:15] Simplifying your customer journey.
Guest Links and References:
Website: https://oddit.co/
Twitter: https://twitter.com/itsoddit
LinkedIn: https://www.linkedin.com/in/shaunbrandt/
Book Reference:
The Multidisciplinary Approach to Thinking by Peter Coffman (notion essay)
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
It takes a lot of research and data about your target audience and competitors but it all boils down to great branding for it to be successful. Branding is more than just the name, logo and the packaging. It must involve psychology and emotions.
Everything you need to know about branding is shared in a no holds barred episode with Marknology Founder, Andrew Morgans. Listen and get nuggets of information and advice.
In This Episode:
[00:35] Welcoming Andrew Morgans on the show.
[02:00] Why branding?
[03:50] Standing out.
[08:20] Branding according to Andrew.
[09:40] Consistency.
[10:56] Important KPIs.
[15:00] Branding through emotions.
[29:06] Authenticity.
[34:21] Things to implement.
[42:5] Stories for a brand.
Guest Links and References:
Website: https://www.marknology.com/
LinkedIn: https://www.linkedin.com/in/amorgans/
Instagram: https://www.instagram.com/andrewmorgans/
Book References:
Jab, Jab, Jab, Right Hook by Gary Vaynerchuk
Tribe by Sebastian Junger
Andrew Huberman’s Podcast
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
While wholesaling is not everyone’s cup of tea, our guest Stefano Gasperini here is going to convince us why you should consider wholesaling PL brands for profit other than just PL.
Tons of tricks he’s sharing with us including collaborations with PL brands for more profitable bundling sales.
In This Episode:
[00:28] Welcoming Stefano Gasperini on the show.
[03:26] Selling background.
[09:20] Sources in Venezuela.
[09:45] Wholesaling on Amazon.
[11:50] Starting Capital.
[14:20] Biggest setback in wholesaling.
[17:40] PL bundling.
[28:00] Why not do wholesale instead of PL only?
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/stefano-gasperini-08a960135/
Book Reference:
The Go Giver by Bob Burg and John David Mann
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today’s topic is books. Most specifically, top 3 favorite books of our previous guests from the show.
A little background of why I like to feature this topic on this podcast. Books used to be my least favorite topic back in my childhood. But generally, I became fascinated as I grew older that there’s so many things you could pick up reading a book like learning from someone else’s mistakes and these books are actually shortcuts to learning things easier and faster to reach your goal.
Listen in as our guests share their favorite books and why you should read them too.
In This Episode:
[00:20] Aleksej Leal
[03:40] Amy Wees
[04:23] Alina Vlaic
[05:11] Kitty Lai
[07:09] Rachel Ollen
[07:25] Paul Wilson
[08:28] Destaney Wishon
[09:17] Kristin Ostander
[10:54] Elizabeth Greene
[12:24] Tom Breeze
[13:35] Shash Singh
[13:51] Paul Baron
[15:04] Norman Farrar
[16:03] Michael Galvin
[17:50] Alina Vlaic
[18:28] Adam Heist
[20:28] Michael Erikson Facchin
[21:37] Ramon Gonzales
[22:30] Gabriel Caceros
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This episode has a ton of value you shouldn’t miss. Our guests, Shawn and Seth of Post Purchase Pro and author of the book The Private Label Millionaires Secret dropped all the white hat tips and tricks for growing your email list for Amazon. That’s right! Email marketing isn’t dead! Find out how they maximized every aspects of email listings for a more successful external traffic.
In This Episode:
[00:38] Welcoming Shawn and Seth of Post Purchase Pro in the show.
[02:49] Email marketing passion.
[08:45] Post purchase marketing
[15:00] Starting Amazon.
[19:45] Identifying star products.
[26:15] Selling business and starting new.
[28:20] Giving an offer buyers cant’ resist.
[34:15] External Traffic.
[36:35] What is Post Purchase Pro?
[41:00] Audience alliance.
Guests Links and References:
WEBSITE: https://www.postpurchasepro.com/enroll
Podcast: https://www.postpurchasepodcast.com/
Book References:
100M$ Offers by Alex Hormozi
The Private Label Millionaires Secret By Seth Stevens and Shawn Hart
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This episode is a joint episode with my co host Carlos Alvarez and we are happy to share our Amazon journey to everyone.
We specifically talked about our Q1 experiences and what we expect and would do on Q2. Please tune in.
In This Episode:
[01:28] Topic is sum-up of Q1.
[03:00] Calos’ sum-up of Q1 including extending to Tampa and exiting brands.
[05:00] Noemi’s sum-up includes opening an agency.
[08:57] Things that were expected to happen but did not and things that happened over Q1.
[18:30] Things I learned
[21:20] Why Iam not going for the liquid in a bottle brand anymore.
[23:20] Next things to pursue in Q2.
[27:10] Loving the process.
[29:00] Goals for Q2.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I had the honor to have a friend, Amazon and business expert, Marianna Ravitz. Marianna here gives us the opportunity to glimpse into what it’s like to manufacture your own brand. Find out if it’s hard work or an easy path to take.
In This Episode:
[00:39] Welcoming Marianna Ravitz on the show.
[05:00] Marianna’s businesses.
[08:30] How it’s like to have supplements as niche?
[15:30] Working with business partners.
[17:30] Customer service area of manufacturing.
[18:38] How is investment like starting a factory?
[26:38] Which is easier, PL or manufacturing?
[28:30] Welcome to visit and tour the factory.
Guest Links and References:
Phone Number: 4694162661
LinkedIN: https://www.linkedin.com/in/marianna-ravitz-4a2a8b14/
Book References:
Talent is Overrated by Geoff Colvin
Rich Dad Poor Dad by Robert Kiyosaki
From the Trash Man to the Cash Man by Myron Golden
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
How to make your Amazon brand or products stand out among 10 million sellers in Amazon? Get all the latest dibs on ranking and SEO, only from the Amazon Man himself, Mark Casey.
Mark shares nuggets after nuggets and tips after tips on the best ways to rank and that includes the science behind all the marketing hot and what not.
It's the greatest 30 minutes episode you would not wanna miss.
In This Episode:
[00:49] Welcoming Mark casey on the show.
[01:20] Why this topic?
[02:20] The things that works best for ranking.
[03:18] Things that changed and most important things to remember.
[04:05] People mostly struggle with in terms of ranking.
[05:55] The important KPIs
[08:35] The importance of description.
[09:48] Auditing.
[10:20] Infographics.
[14:25] Importance of copy and normal rule of thumb for it.
[18:35] Top 3 mistakes sellers make when it comes to search volume.
Guest Links and References:
LinkedIN: https://www.linkedin.com/in/markcaseyseo/
Website: https://www.thehouseofamz.com/
Book References:
Never Split the Difference by Chris Voss
$100M Offers by Alex Hormozi
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
You’ve built your business successfully, what’s next?
There is more to the difference between building a business and building a company aside from just being a legal entity.
Are you comfortable taking a month off from your business and running smoothly without you?
Do you have an impact on society by helping others?
Do you pay yourself a comfortable salary but you are more focused on equity?
If the answer is yes in all three, you are definitely building/built a company.
Find out more in this episode with Dillon Carter.
In This Episode:
[00:35] Dillon Carter on the show.
[02:27] Dillon Carter’s selling journey.
[11:25] User acquisition strategy.
[19:27] Difference between building a business and building a company.
[25:00] Modeling ideas
[31:14] Dillon’s biggest influence.
[35:50] Understanding your role.
[37:30] Letting go of unnecessary roles.
Guest Links and References:
Website: http://www.vendrive.com
LinkedIN: https://www.linkedin.com/in/dillon-carter/
Book References:
Principles by Ray Dalio
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
You don’t need a business background to serve and help people. That is what it has been for Michael, the founder of Cartology. Helping sellers have freedom to live their lives with the agency’s passion to serve people.
Learn what serving meant and look like through an agency’s point of view.
In This Episode:
[00:32] Welcoming Michael Maher on the show.
[00:45] Ecom seller to agency owner. What is the importance in talking about this?
[01:24] Who is and what does Michael Maher do?
[15:05] Shifting from selling to helping people.
[20:00] Starting with remote team.
[23:45] Bridging the gap between selling and serving people.
[27:50] Working your worth.
[30:30] Know the agency’s goal and niche.
[40:40] Building your resume.
[42:00] Valuing relationships.
Guest Links and References:
Website: https://www.thinkcartology.com/
LinkedIn: https://www.linkedin.com/in/immichaelmaher/
Email: michael@thinkcartology.com
Podcast: https://www.thelongergame.com/
Book References:
My Utmost Highest Devotional by Oswald Chambers
A Conflict of Visions by Thomas Sowell
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
I guarantee you, this episode will blow your mind as it does mine. Testing your TikTok and Facebook ads creatives like an Elite Media Buyer is an episode you must not miss. Will Perry has tons of tips you thought you knew but did not. Level up your testing skills in 4 steps shared in this episode.
In This Episode:
[01:11] Will Perry on the show.
[02:00] The goal of this episode.
[03:00] Who is Will Perry?
[13:21] Hiring a copywriter.
[15:57] Where to get the best copywriters?
[18:00] Importance of training.
[20:08] What are Elite media buyers?
[24:05] How to test your TikTok and FB ads creatives?
[26:35] Ad variable isolation m method- tips and walkthrough
[34:37] What does Will Perry’s agency do?
[38:25] First thing to do when engaging Reason Agency.
Links and References:
LinkedIn: https://www.linkedin.com/in/will-perry-4a483958/
Website: https://www.reasonagency.co/
Book References:
Daring Greatly by Brene Brown
Zen and Art of Happiness by Chris Prentiss
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Owning a business and killing it definitely needs you to be skilled at it. But what if you aren’t business skilled or you lack credentials? Can you still nail a business? Can you nail a PPC? There’s probably skills or things that you are good at that will be useful in your PPC, right?
Here’s an episode where I co-hosted with Michael Erickson Facchin of PPC Den where we discussed non-PPC skills that help our PPC.
How going to the gym and love for music helped Michael with his PPC? As skeptic as it sounds, these non-PPC skills and personal hobbies are actually skills you already possess and you don’t need to acquire but you gotta know how to use and when to use them. Listen in. it’s a fun show you shouldn’t miss.
In This Episode:
[00:28] PPC Den Podcast I co-hosted with Michael Ericksson Facchin.
[04:05] Me launching Scale Wave agency.
[07:35] Non-PPC skills that help our PPC. Going to the gym is one.
[10:45] Being structured or having a schedule.
[12:45] Being a teacher.
[16:45] Being a learner
[19:10] Systemization.
[20:10] Planning ahead and risk management.
[26:05] Being an attorney.
[29:10] Relationships.
[30:40] Love for music.
[35:25] Systems instead of goals.
Links and References:
WEBSITE: https://scalewave.io/
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This is another solo episode and an episode I’m excited about to share an awesome opportunity to attend a private event at product licensing trade show in Vegas. I’m also sharing dibs on Paul Miller’s presentation on Product Licensing for FREE and dibs on an invite-only event opportunity happening in Vegas plus a lot of bonus.
This is a one of a kind opportunity to differentiate a product from another by product licensing that I don’t want you to miss.
In This Episode:
[00:45] Potentially enhance the way you approach Private Label.
[03:50] Paul Miller
[05:00] Product Licensing
[08:20] Invite only private events at the Vegas licensing trade show.
[09:50] Message your interest.
[11:40] Learn licensing for 50% off
[13:55] 2 free event groupcalls with Paul
[14:40] 30 minute Free post event consulting with Paul.
[16:25] Why AmI going to this event?
[22:00] Why I want you to attend this event.
Links and References:
SMS: 3059021283
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
As promised, here’s the 2nd part and continuation of our episode with Izabella Ritz where we tackle Product Research for Amazon FBA in 2022.
This episode is nuggets after nuggets that you would not want to miss a second of. Izabella drops pro tips for us all whether you are a newbie or not. So listen in and ready your pens and notepads.
In This Episode:
[00:20] 2nd Part with Izabella Ritz
[00:40] Next step is branding
[02:30] The variations
[05:50] testing
[09:00] Prioritizing listings
[10:10] Scaling and PPC
[11:00] Registry and Amazon Transparency
[13:15] PPC Aggresiveness
[17:20] External traffic.
[21:20] When to get your money back?
Guest Links and References:
WEBSITE: https://www.ritzarm.com/
LinkedIN: https://www.linkedin.com/in/izabellaritz
Instagram: https://www.instagram.com/armagency/
Book References:
Louise Hay Books
Sigmund Freud's The three Contributions Theory
Jonathan Livingston's Seagull
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
According to Steve Jobs, People think focus means saying yes to the thing you've got to focus on. But that's not what it means at all. It means saying no to the hundred other good ideas that there are.
Today is a solo and short episode. It’ll be just you and me and I’m sharing you 3 opportunities iam saying NO to so I can say yes to my brand's success. Learn the importance of successfully saying no to a lot of things to focus on more important things. Not every opportunity can lead you to success, some are actually plain distractions.
In This Episode:
[00:25] Solo Episode
[01:40] Shiny object syndrome
[06:10] Meaning and what it could cause you.
[09:05] FOMO
[10:49] Saying No to bitcoins, NFTs and Metaverse.
[11:45] Picking carefully and successfully saying NO to a dozen of things.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Doing product research right with Izabella Ritz. She gave the most straightforward yet extensive tips and tricks to a successful product research every seller shouldn’t miss. And because not every product you launch succeeds, she tells us when to stop selling that product and start over a new one using the latest resources and validating data.
All you need to do now is sit back, relax and enjoy the show.
In This Episode:
[01:10] About Izabella
[06:10] Learning from teaching.
[10:54] Selecting the product based on what people are searching for.
[15:00] trending product or search volume.
[19:20] Thinking and digging deeper.
[20:15] Having high ranking keywords.
[20:50] Semantic core.
[24:45] Customization of products.
[29:15] Freedom is.
[32:39] Top 3 mistakes newbie sellers are making when searching for new products.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today is a solo episode and I’m sharing with you the importance of getting your own premium domain name. Other than building your reputation through the domain, I’m sharing my own thoughts about how worth it to invest in it.
As Amazon evolves and the need to have external assets, sites, and its importance increases, the importance of having a premium domain in my opinion is going to significantly go up.
In This Episode:
[02:05] What is a Content Authority Site?
[03:40] Your brand name
[07:40] What is a domain?
[08:33] Benefits of having a premium domain name.
[09:13] Brand recognition.
[09:58] Authority and credibility.
[10:37] Getting a premium domain saves you tons of money.
[13:00] Less money on ads
[13:50] SEO rights.
[15:02] Influencers cutting through the noise.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
A goal properly set is halfway reached, but goals can only be reached through a vehicle of a plan.
In this episode, we dive deep into effective planning for success. Before you can achieve anything in life, you have to know what you want, decide what’s important , set goals and plan to achieve it. All these are part of effective planning including your daily schedule and delegating chores to other people.
Listen in and learn from the planning expert, Amy Weese.
In This Episode:
[00:28] Today’s topic
[01:40] Amy’s background on planning.
[06:25] Difference in goal setting and planning.
[08:40] Big 3 goals.
[15:00] Your schedule depends on your lifestyle.
[20:00] Tracking the duty and who is in charge.
[28:15] Being in the moment.
[38:38] Measures of performance.
Guest Links and References:
FB Group: Amazing at home https://www.facebook.com/amazingathome/
WEBSITE: https://www.amazingathome.com/
Book References:
The Inner Work by Andrew Macheleti
E-myth Revisited by Michael Gerber
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Learn the basics of content-first approach from Mike Jackness. In this episode, he shares in a no holds barred talk a walkthrough of his latest soon-to- aunch project that is content-first approached.
Listen in and decide for yourself if this approach is right for you and would probably help you have more efficient direction for your new PL.
In This Episode:
[00:25] Welcoming Mike Jackness on the show.
[05:20] The QR code
[09:05] What does Content First Approach mean?
[13:10] Timeline you should be looking at before getting the result.
[21:30] Buying a domain for 80K, is it worth it?
[29:00] Why needing.com
[31:00] Market for domain names.
[34:40] Additional content.
[41:49] Choosing the type of content.
Guest Links and References:
Ecomcrew Podcast: https://www.ecomcrew.com/category/ecom-crew-podcast/
Ecomcrew Secret Sauce : https://my.ecomcrew.com/secret-sauce-bundle
Book References:
Traction by Gino Wickman
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This episode is a must listen to episode you wouldn’t want to miss. Adam Heist will be sharing his 8 Frameworks to successfully launch a brand on Amazon FBA this 2022 that is as good as your guide to launching. We will dive deeper into which area of the business you should pay more attention to. So buckle up and enjoy the show.
In This Episode:
[00:55] Welcoming Adam Heist on the show.
[03:20] 8 Frameworks and how Adam came up with it.
[08:46] Start with the customer first.
[11:45] Find something that you are to align with your budget
[14:10] Understanding the competitiveness of your products. Creating a hyper-compelling offer for your customer.
[15:10] 2 data points of competitiveness.
[21:00] What can make you stand out in the market.
[21:45] 3d modeling to scale world class creativity.
[26:25] Building up a pre-launch list.
[31:10] vyper.io landing page
[33:29] Applying 6 points keywords
[36:50] Deploy a variety of traffics.
[40:05] Optimize working capital and cash.
Guest Links and References:
YouTube: https://www.youtube.com/c/AdamHeist
Book References:
The $100M Offer by Alex Hormozi
Launch by Jeff Walker
The Business Playbook by Chris Ronzio
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today is a solo episode, just you and me sharing my thoughts and experiences about engaging influencers to support and advertise your brand.
Some recent validations I’ve had surrounding how to get the attention of Influencers and increase the likelihood that they will want to work with you. Working with Influencers can put your products on top of page 1. It is extraordinarily powerful if you work with the right influencers.
In This Episode:
[00:20] Solo episode
[02:10] How valuable working with Influencers is.
[04:25] Understanding their audience.
[06:37] Being clear with what you are looking for.
[10:10] Being respectful of their time.
[11:13] Understand the etiquette of the channel you are looking for.
[18:10] Respect
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
If you are a Private Label seller, Trademark is the most important thing you need to secure for your very own protection. This episode is solely dedicated to everything about Trademark, its importance, the process, and everything you need to know.
Trademarks will help you protect your brand, your customers and your business. Rich Goldstein of Goldstein Patent Law will walk us through the process of trademark and why you shouldn’t do it on your own.
In This Episode:
[01:05] Welcoming Rich Goldstein in the show.
[01:48] Patent vs. Trademark vs. Copyright
[03:43] Which is most important between the three and which one you need first?
[05:40] Two different types of patent.
[07:50] Few things to know about trademarks.
[15:45] Can you trademark a broad brand name?
[18:40] The danger of losing your trademark.
[20:20] Benefits of having a trademark.
[23:25] The process.
[26:20] Newbie mistakes on trademarking.
Guest Links and References:
WEBSITE: https://goldsteinpatentlaw.com/
Podcast: https://podcasts.apple.com/us/podcast/innovations-and-breakthroughs/id1495114921
Book References:
The Road Less Stupid by Keith Cunningham
The Sales Acceleration Formula by Mark Roberge
The Four Agreements by Don Miguel Ruiz
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Trigger Warning Issued:
This topic can raise eyebrows and trigger a debate to those who've been there and done that.
I’m sharing my pre-pandemic, post-pandemic and latest nawer to the question ‘ How much money do you need to start an Amazon business?’ I’m also sharing some fixed cost for the products based on my very own unbiased experience.
My goal and hopes in sharing this is to help you shape your approach towards Private Label and cut through the noise in social media and outdated advice but does not give you your best chance to succeed.
In This Episode:
[00:26] My latest take on starting a 3k PL.
[05:40] How much money do you need to start an Amazon business?
[06:42] My goal in sharing my newest PL.
[07:47] The greatest truth about succeeding in PL is to not quit your day job.
[10:10] Trademark @ 750
[10:40] Barcode @ $250
[10:50] Product images @ $1000
[12:30] Copy @ $250
[13:00] Shipping and PPC cost
[15:59] Is 3k workable? How?
[16:30] Creating a content first approach.
Book References:
Content Inc by Joe Pulizzi
Inbound Marketing by Brian Halligan
They Ask You Answer by Marcus Sheridan
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today in this episode, we are going back to basics. This topic is the make or breaker of any business, networking. Because no man is an island. In here we also learn that networking is collectively learning, you learn the more you communicate. So, it’s all beneficial.
Aside from getting into the essentials and importance of networking, we tackle the very etiquette of it regardless of your level of introvertness or extrovertness because networking is the beginning of trust and long term relationship. So without further ado, let’s hear it from Tim Jordan.
In This Episode:
[00:59] Welcoming Tim Jordan on the show.
[01:52] What is networking?
[05:02] What is not networking?
[06:58] Tip: Help
[10:30] Taking initiative.
[11:30] Mistakes newbies make with regard to communication and networking.
[14:55] Ti,’s personal mistake: putting people on a pedestal.
[20:30] How to be polite yet professional?
[23:00] Investing in masterminds.
[27:23] Valuing yourself in the industry.
Guest Links and References:
FB: privatelabellegion
LinkedIN: https://www.linkedin.com/in/timbo-jordan
Podcast: https://www.ampmpodcast.com/
Book References:
The House That Jack Ma Built by Duncan Clark
Rocket Fuel by Gino Wickman and Marc Winters
Built to Sell by John Warrillow
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
I'm so stoked to be having Today on the show, a guy whose presentation was a mega hit during our recent Online Sellers Cruise. A very experienced young man, CEO of Brain Power Agency, Camillo Parra.
You wouldn’t want to miss a second of this episode cos every word is a golden nugget. Without further ado, 9Ps of Profitability for Increasing Profit.
In This Episode:
[00:28] Welcoming Camillo Parra, CEO of Brain Power.
[04:15] Who is Camillo Parra?
[13:28] Growing without making Facebook the primary ad source.
[21:00] #1P- Product Marketing Fit: Not What you want to sell but what people want to buy.
[28:05] #2P- Predictable Retention
[32:50] BOSA- Buying Order Spectrum Analysis
[34:16] Powerful Offers
[40:40] Positive Experiences
[45:35] Promotional Content
[49:28] Pleasant Infrastructure
[52:29] Pristine Branding : Visual Presentation of your brand
[53:56] Persuasive Copy
[27:00] Profitable Traffic: Quality and quantity of traffic you produce everyday.
Guest Links and References:
WEBSITE: https://www.brainpower.agency/
LinkedIN: https://www.linkedin.com/in/camiloparradigital
Book Reference:
Creativity, Inc. by Ed Catmul
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
It’s a pleasure to have our guest, Liran Hirshkorn walk us through the ins and outs of Amazon Product Opportunity Explorer. POE is a tool that serves and helps sellers analyze their products by data insights it gathers. Liran also shows us through video presentations the demands for new product ideas and niche opportunities.
Other than POE, we dive deep into evaluating brand market click share. So, be informed! Tune in cause you wouldn’t wanna miss a sec of informative nuggets.
In This Episode:
[00:23] Welcoming Liran Hirshkorn of Incrementum Digital
[01:23] What is Market Click Share?
[02:35] Where to access product opportunities explorer?
[04:10] Walkthrough (video) on how to use and navigate the OE.
[06:25] Search volume for a certain duration.
[10:45] How much of a particular search term is important?
[13:58] Validating your products.
[18:10] Category niche, discovering niche opportunity.
[20:04] Why and when to use broad keywords?
[32:00] How to increase market share?
Guest Link and References:
WEBSITE: https://incrementumdigital.com/
LINKEDIN: https://www.linkedin.com/in/liranhirschkorn/
YOUTUBE: https://www.youtube.com/channel/
Book Reference:
Think and Grow Rich by Napoleon Hill
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today is a solo episode and another opportunity to share some personal preferences that helped me and I know would be beneficial for you too.
Today’s topic is the monthly bill for my software purchases, staying lean in marketing stocks software and my current favorite software, Datadive. If that all-Caps in the title doesn't say enough how much I recommend and love it, I don't what does.
The inspiration for this episode is from my recent struggle on hunting for the best insurance plan for my family. Sounds interesting? Listen in!
In This Episode:
[00:25] Today’s topic.
[02:09] The inspiration for this episode.
[03:30] Cut mindset.
[05:26] Creating new income for new purchases.
[08:10] Cute more than $3000 of software purchases.
[09:08] Track your softwares. The Truebill app.
[10:10] Assign software role for the company.
[12:06] Compare features
[13:06] Data Dive.
[13:38] Why Data Dive?
[14:38] Optimizing listings with Datadive.
[15:05] PPC with Datadive.
Book Reference:
Civilized to Death; The Price of Progress by Christopher Ryan
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today, I’m riding solo and more than grateful for the chance to share my thoughts to all of you, listeners. Do listen in as I share some tips and golden nuggets from my self-discovered journey as an entrepreneur.
If you are someone struggling to find enough time to get anything done and constantly spinning your wheels trying to do too many things at once, this episode is for you. It’s time to discover your own strength to be a more productive and efficient you.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today is a solo episode and I’m very much thrilled that I’m sharing my 2 current favorite podcasts that I’d say inspires my new PL. One of which caused me to revisit the strength of having a strong off-Amazon presence and the other one is a must-listen to for all PL sellers.
I’d also like to take this opportunity to thank you all, our listeners for sticking with us, me and Noemi. Your feedback inspires us. Keep them coming!
In This Episode:
[00:18] Solo episode to share my 2 favorite podcasts.
[02:30] Inspiration of this episode.
[03:30] Shopify masters podcasts
[06:30] Sharing your PL journey to others.
[10:40] My new PL Iam planning to share with you the progress soon.
[13:13] Ecom Crew podcast
[14:25] Episode 433: Unraveling Our New Business Together.
Podcast Link:
https://www.ecomcrew.com/e433-our-new-business/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today, it’s just you and me and I humbly and excitedly share with you, based on experience how a highly optimized listing can help you in your conversion.
I have recently made changes or revisions to my listings and I have seen 20% increase in sales. So, I dedicate this episode solely on the tips and tricks made that helped me gain and convert. This episode is also to help you see the need to pay attention to your listing and optimize them .
In This Episode:
[02:18] What is Amazon listing?
[04:10] Why should you pay attention to your listing?
[04:38] Branding
[06:00] Keywords
[09:00] Is your listing highly optimized?
[10:20] Revising your listing.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This episode happened to be a Valentines Day and there's no better guests to have but a power couple that defies all odds and hardships before stumbling into Amazon and made it. Listen in as Danan and Jade share how being broke brought them into selling and later on became successful Amazon sellers. Can you start an Amazon with little to no capital? Danan and Jade did 10 years ago. Tune in to find out how.
In This Episode:
[00:30] Welcoming the power couple, Danan and Jade on the show.
[01:10] Wizards of Ecom at Tampa
[06:04] How it all started.
[19:50] Refusing help while recuperating.
[21:30] Dana lost his job.
[29:30] Selling at Ebay and figuring out that the photos in your posting matters.
[33:10] 1st things sold on Amazon.
[34:40] $149 as starting money.
[43:50] Amazon shut 3 accounts.
Guest Links and References:
WEBSITE: https://managebystats.com/
Book References:
Clive Cussler Books
Jurassic Park by Michael Crichton
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This isn’t a beginner’s guide to PL but we’ll hear what starting your PL in 2022 looks like from a newbie and advice from a newbie’s perspective. Let’s hear it from Manoj who bravely pursues his Amazon goals despite the changes and challenges we are in and inspiring us this Q1.
In This Episode:
[00:27] Welcoming Manoj on the show.
[01:00] How Manoj decided to start his PL with financial background<
[04:20] Things you should know when starting your PL.
[08:07] Things that are more harder than you thought it would be when starting PL.
[12:50] Current status of Manoj’s PL.
[18:35] What did Manoj learn from the process?
[26:40] Lessons and advice from manoj.
Guest Links and References:
Facebook: https://www.facebook.com/imoffline0
Linkedin: https://www.linkedin.com/in/manoj-harpalani-63084927
Book References:
The Power of Your Subconscious Mind by Joseph Murphy
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
It’s just you and me cos I’m riding solo on Today’s show as I excitedly share with you my learning these past months as pertains to Ecom business and how it is going to shake the future of Wizards of Ecom.
Today's topic is about Practical vs. Theory and working public. Tune in as I share some new things and possible changes in WOE.
In This Episode:
[01:45] What inspired this episode's topic?
[03:50] Practical VSvs. Theory.
[09:20] Ways you may practice practical knowledge.
[14:50] Working in public.
[18:54] Pros and Cons of working in public.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Campaign budgeting can be tricky and frustrating and we are summarizing a good one for you in this episode and I couldn’t think of anyone else to do discuss this best but the Destaney Wishon of Better AMS.
A well strategized campaign can give your business a significant rank and boost it needs, all you need now is to know how. Listen in and understand better in this episode.
In This Episode:
[00:30] Welcoming Destaney of Better AMS once again in the show.
[01:35] Why the topic of strategic segmentation and how important it is.
[02:40] Controlling budget for ad groups.
[06:35] What is strategic segmentation according to Destaney?
[09:28] When should the strategy be applied?
[10:00] Testing the keywords.
[14:34] Common mistakes done while applying segmentation.
[18:00] Understanding your bids optimization.
[23:43] Implementing.
[28:00] Focusing on bid management.
Guest Links and References:
LInkedIN: https://www.linkedin.com/in/destaney-wishon
WEBSITE: https://betterams.com/author/destaneyw/
YOUTUBE: https://www.youtube.com/c/betterams
Book References:
How To Win Friends and Influence People by Dale Carnegie
Harry Potter Series by JK Rowling
Shoe Dog by Phil Knight
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Since the pandemic, we have not seen a slight positive change in the state of manufacturing from China. Most of us have had this dilemma of delayed shipment and higher shipment costs. The question is, do we have an alternative? Because if the answer is no, then this episode might give you the slight dibs of what is coming in for China manufacturing this coming week.
In this episode, we tackled what could be the cost of shipping like this year and things you should understand and do to ease the logistic dilemma in China.
In This Episode:
[00:40] Welcoming 2nd time on the show, Burak of Forceget
[02:30] How Burak ended up in China working for logistics.
[06:30] China then and now from a logistics point of view.
[20:42] 3 things businesses should consider doing to ease China's logistic dilemma.
[22:40] Choosing the right border.
Guest Links and References:
WEBSITE: https://forceget.com/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Though exiting a business is not something a business owner thinks about on its launch, it should always be considered no matter how dear and precious they are and in this episode you are learning why.
Also in this episode we are rather leaning to exiting gracefully by engaging the right people. Selling your brand might also turn out to be your best business financial decision, find out how. So join me as we embrace exiting with mindset that you are rather gaining than losing.
In This Episode:
[00:31] Welcoming Greg Elfrink to the show.
[01:35] What do Greg and Empire Flippers do?
[02:52] Difference between aggregator and broker.
[05:44] Metrics or potential businesses.
[07:32] Top 3 mistakes newbie sellers make when engaging the company or other brokers.
[13:24] How do you make sure buyers are interested in the businesses being sold?
[24:20] Red flags on businesses Empire Flippers don’t take in.
[34:25] External Amazon marketing.
Guest Links and References:
WEBSITE: https://empireflippers.com/
Email: greg@empireflippers.com
LinkedIn: https://www.linkedin.com/in/gregthewriter
Book References:
Blood Meridian by Cormac McCarthy
Prince of Nothing by R. Scott Bakker
The Believing Brain by Michael Shermer
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
With TikTok being the fastest growing and most-used social media app, a lot of Influencers, creators and even sellers had been using the platform during the past year. Today, we discussed how to be a TikTok influencer with an influencer herself, Gracey Ryback who turned her passion in sharing good deals to a profitable niche on TikTok.
I had the honor to understand from her how to grow a Tiktok account and what it is like to work with brands and sellers to feature a product over a TikTok video. If you are a seller or brand looking to promote or try a campaign over Tiktok, this is your opportunity. Listen in and get more details.
In This Episode:
[00:34] Welcoming Gracey Ryback on the show.
[04:59] When and how did Gracey start as an Influencer?
[10:55] Training that taught Gracey on sales and confidence in speaking.
[15:00[ How sharing Amazon codes got Gracey’s account compromised by Amazon?
[19:18] What Gracey is looking for a product to feature on her channels?
[21:25] Price points of products she features.
[27:35] What does working with Gracey look like?
[29:00] paid partnership
[32:09] Channel’s biggest plans for 2022
[24:45] Knowing both sides of the industry.
Guest Links and References:
Email: contact@dealcheats.com
TikTok: https://www.tiktok.com/@dealcheats
Book References:
You are a Badass by Jen Sincero
The Big Leap by Gay Hendricks
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today is a solo episode and is something near and dear to my heart as I am an instagrammer myself before actually starting my Amazon journey. That said, I have quite the background and I’m gladly sharing with you how Influencer marketing via Instagram works.
If there is one platform that you’ll find easy to market your products, it’s Instagram. I’m gonna share with you tips on how to stress-free influencer marketing. to get So sit back, relax and tune in!
In This Episode:
[00:28] Influencer marketing via Instagram with me Noemi
[00:50] Why Instagram?
[02:10] Knowing exactly who you want to work with.
[02:30] Active Instagrammer.
[03:10] Delivers quality pictures.
[04:15] Building structured DM sequence.
[06:00] Making sure you have a clear direction.
[07:58] Who to approach?
[08:50] Showing your interest.
[11:40] How to reach out?
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we are going to talk about something brands shouldn’t ignore and should prioritize if they want a more profitable business and that is DSP and external traffic.
Let's hear it from digital marketing expert, Vitali of Profit Whales why DSP and external traffic should one of your priorities and how it is one of the most fundamental ways of maintaining a strong position within Amazon and building your profits.
In This Episode:
[00:31] Welcoming Vitali, CEO of Profit Whales on the show.
[04:07] How Vitali started in digital marketing?
[09:00] What is Amazon DSP and how to use it
[16:40] Targeting audiences from different platforms.
[21:10] Creating promo ads.
[22:15] Product category and price points with DSP.
[31:05] Risk sellers do ignoring DSP or external traffic.
Guest Links and References:
WEBSITE: https://profitwhales.com/
YOUTUBE: https://www.youtube.com/channel/
Book Reference:
An Actor Prepares by Constantin Stanislavski
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
The importance of finding your authentic voice is as important as a compass that leads you to a successful you. Let’s learn about this in this episode as our guest Sou Bounlatay shares with us how to find your authentic voice and use it to become the better version of yourself.
Sou also shares her inspirational story that brought her in this coaching journey. So listen in and be inspired to find your authentic voice.
In This Episode:
[00:27] Welcoming Sou Bounlatay in the show.
[00:41] Sou sharing how we met and how her experience may inspire you.
[03:20] Sou sharing her story and how she became who she is.
[06:12] What is authentic voice and how do you find it?
[12:30] knowing your whys.
[13:58] Where do you start?
[15:45] What is the usual reaction of people when this topic is brought up?
[18:03] Top 3 newbie mistakes when starting and assessing themselves.
[19:30] Discovering and using your talent.
Guest Links and References:
Email: bounlatayS@gmail.com
Phone Number: 4252243783
Book References:
Jonathan Livingston Seagull by Richard Bach
4 Hour Workweek by Tim Ferriss
Crucial Conversations by Paterson, McMillan, Genny and Switzler
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Following previous episodes where we’ve talked about the possibilities and options other than China manufacturing, is the viability of Mexico. In this episode, we are joined by Omer Dar to educate us how viable it is to consider Mexico as a manufacturing source for your next PL.
As we experience difficulty moving our products from country to country these past years, we look for more options but other than proximity, communication and cost of production and logistics is a huge thing to consider making Mexico a competitive and comfortable place to manufacture.
So without further intro, listen in!
In This Episode:
[00:31] Welcoming Omer Dar on the show, VP of Witrek.
[01:50] Omer’s goals and what defines him.
[05:08] Why is Mexico a great manufacturing source?
[11:38] How does Witrek help in the process?
[16:00] Factory types Witrek have access to suggest to clients.
[20:35] How price competitive is Mexico to China?
[26:15] What does working with Witrek look like?
[27:30] When do clients get charged?
[33:45] Diversifying risk.
[37:00] Misconceptions about Mexican products.
Guest Links and References:
Email: omer@witrek.com
LinkedIN: https://www.linkedin.com/in/omer-dar-70635321
WEBSITE: https://witrek.com/
Book References:
Roots by Alex Haley
100 Years of Solitude by Gabriel Garcia Marquez
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Debt isn’t always bad. Though most people would raise their eyebrows when they hear it and it’s viewed as primarily bad, there are good debts that can actually help your business scale up and get higher ROI overtime.
Let’s get to know Sellers Funding, an all-in-one financial solution platform designed to help sellers grow and scale up their businesses. This episode is all about educating sellers how taking a loan looks like and understanding how to scale up their business with a good debt. So join me and get educated as I did and get the dibs on free tools Sellers Funding is offering.
In This Episode:
[00:30] Welcoming Alexandra, director of sales at Sellers Funding.
[00:40] The purpose of this episode.
[01:13] What should be checked before someone looks into funding.
[02:35] Top 3 things to qualify a seller to be a top fit for seller funding.
[06:50] Top mistakes sellers make when applying or working with Sellers Funding.
[10:07] How does it look like to apply for funding?
[13:00] How do they review which product is good for funding?
[13:46] The common redflags of accounts that are most likely to get rejected.
[14:48] The common funding types.
Guest Links and References:
Email: alexandra@sellersfunding.com
Phone Number: 3322135477
App: sellersfundingapp.com
Book References:
21 Laws of Leadership by John Maxwell
Don Quixote by Miguel de Cervantes
Night by Elie Wiesel
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
When a buyer isn’t familiar with the product he’s looking for, a recommendation sure helps him get decisive and that is what Amazon editorial recommendations is for. If it is beneficial to Amazon buyers, it definitely is to sellers. Now the question is how do you rank the editorials?
That’s right! Ranking is everything at Amazon. Find out more in this episode as we warm up 2022!
In This Episode:
[00:29] Eric Suddarth of Seller Rocket on the show.
[01:50] What is Seller Rocket and What is Amazon Editorial?
[05:25] Relationship with publishers.
[06:40] Is this a blogger type of content?
[11:14] Is this a paid placement?
[13:10] Percentage of people actually read an article and what Seller Rocket does about it.
[21:00] Organic ranking.
[23:45] Keyword consulting.
[29:10] How does it work to get ranked at google search?
[34:00] What is the price range to work with Seller Rocket?
Guest Links and References:
WEBSITE: https://sellerrocket.io/
LINKEDIN: https://www.linkedin.com/in/ericsuddarth
Book Reference:
The Firm by John Grisham
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
For the whole year and the past 154 episodes, we always ask our guests their favorite books. Today, I'm sharing mine and wrapping the year up with my Top 4 favorite books that helped me a lot in my Amazon business and I hope they'll inspire and like I did.
Without further ado, join me and welcome the new year inspired and motivated!
In This Episode:
[00:20] Noemi riding solo
[00:58] 4 books that helped me as an Amazon seller.
[01:30] How to Win Friends & Influence People
[03:38] The E-myth Revisited
[06:17] Strength-Based Leadership
[08:07] Fooled by Randomness
Book References:
How to Win Friends & Influence People by Dale Carnegie
E-myth Revisited by Michael Gerber
Strength-Based Leadership by Tom Rath
Fooled by Randomness by Nassin Nicholas Taleb
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Each year we end with a few good lessons and start with new ones that we’ve learnt from the past. It has been a rough and ever changing year for all of us. Nonetheless, we survived and kept our resilient mode.
We are down to last few shows before we end the year 2021 and me and my co-host Noemi Bolojan is making this special for our listeners and viewers with of course a list of the biggest lessons learned or reinforced in this year and what we’ll carry over onto 2022- Part 2 in regards to Amazon business. So, stay with us as we wrap up this year.
In This Episode:
[00:25] Noemi on the show for our Part 2 of 12 biggest lessons learned in 2021 and how to execute them in 2022.
[02:59] Aggregator as a competitor.
[11:08] The cost of going into PL is much higher and making wholesale arbitrage look a lot sexier.
[15:50] Source with marketing in mind.
[19:55] Impact on algorithm
[23:30] Getting a mold.
[31:27] Amazon favors brands.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
We are down to our last 3 episodes for this year and as promised, we will bring you topics that will be beneficial for you and will make you consider and excited about next year. So Today, I have with me no other than my co-host, Carlos Alvarez to help me dive into a topic that is dear for both of us as we are both embarking on this journey of sourcing in the US.
Since the topic is sourcing and manufacturing in the US, this is not to encourage you to ditch your China manufacturing but to give you insights, options, and possibilities. And you’re looking into it, we have some tips for you on where to start.
So, to get you started and heated, we share the pros and cons, the price difference, the lead time, inventory projections and inspection aspects for both the US and China. So, dive in with us or many cheers us on on our journey.
In This Episode:
[00:25] Today’s topic and why
[02:19] The pros and cons of manufacturing in the US vs. in China.
[12;29] How does the lead time look like in the US vs. China.
[16:35] Top 3 mistakes of people transitioning from China manufacturing to the US.
[19:05] Inspection in the US.
[21:19] Inventory projections.
[27:50] Price difference between China and US sourcing.
[36:55] Types of products you can source in the US.
[37:50] What/Where will be your starting spot?
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Each year we end with a few good lessons and start with new ones that we’ve learnt from the past. It has been a rough and ever changing year for all of us. Nonetheless, we survived and kept our resilient mode.
We are down to last few shows before we end the year 2021 and me and my co-host Noemi Bolojan is making this special for our listeners and viewers with of course a list of the biggest lessons learned or reinforced in this year and what we’ll carry over onto 2022 in regards to Amazon business. So, stay with us as we wrap up this year.
In This Episode:
[00:20] It’s me and my co-host Noemi ending the year with a 2-part episode.
[01:00] 12 Biggest lessons learned and reinforced this 2021, part 1.
[03:10] Supply chain & how much inventory to carry.
[08:50] Understanding how your product is made.
[15:29] MFP- Merchant Fulfilled Plan
[20:18] Alternatives to China
[28:30] More trade shows, less conferences.
[34:15] Building community.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
We are back on the 2nd part of our 3-part Fail Fast, Fail Forward series. Though these are based from my personal experience, these experiences that I’d say are valuable and gladly sharing with you helped me be the better version of myself for my business.
Failing forward is a skill set an entrepreneur should acquire. So this series is also about overcoming failures and creating a more resilient business. Get hip and tune in!
In This Episode:
[00:25] 2nd part of 3 part Fail Fast, Fail Forward Series.
[00:45] Bringing in a similar product to your niche.
[03:10] Not prioritizing outside traffic and email list.
[07:54] Lowering ACoS causes loss of sales.
[11:30] Accumulating too much knowledge.
[16:30] Having a short sighted view of your goal.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
This is episode 150 and it is a pretty significant milestone for me, Noemi and our team. You inspire us to keep doing this and with that, I’m going to guarantee this last few episodes before the year ends will be all nothing but beneficial to you and your business.
Today's topic is inspired by a question raised on my recent paneling engagement and that is what are the things we do in 2021 that worked really well and what in our opinion would not be working in 2022. So here, in my opinion is something that a private label business should and should not do and it involves getting a mold. So listen in and let me know your thoughts!
In This Episode:
[00:50] Topic is inspired by Jeff Cohen
[0310] What is a mold?
[07:30] Defensibility of the product.
[11:55] The form when you don’t get a mold.
[14:30] Increase difficulty in standing out.
[16:10] No other choice mentality towards a black hat tactic.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today it’s just you and me, Noemi and today’s episode is a topic not talked about a lot. Failure.
Failure is always part of our success and the reason why I wanted to share this list with you is because it has become a learning opportunity for me and my business and I hope it will be yours too because failure simply means there is something more to be learned or another direction to be taken.
So let this be something a newbie ponders and learns about.
In This Episode:
[00:30] Solo episode sharing about failure
[01:00] Reason why I'm sharing this.
[02:30] Not ordering enough inventory.
[05:40] Product without marketing makes no sales.
[09:25] Early adapter but relying on one strategy only.
[12:35] Get more sources of traffic.
[13:35] Starting with a me-to product.
[18:55] You make money when you sell the business.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Down to a few more episodes before the end of the year and here we are sharing probably the best episode to end it, TikTok for sellers. As we all are aware by now, TikTok is a versatile viral platform that supports not only creators but brands and businesses as well.
In this episode, we are joined by Lazar Zepinic of Sellers Alley and I guarantee you no less that you will get the latest dibs on TikTok for sellers that will get you all excited as I do. You’ll never want to miss a second, so listen in!
In This Episode:
[00:35] Lazar Zepinic of Sellers Alley in the show.
[02:20] Lazar’s journey on advertising, PPC to TikTok.
[05:00] How partnering with TikTok started.
[10:20] Ad types at TikTok.
[15:05] Other ways to make ads.
[17:00] Coupon
[23:00] TikTok will now be available in China and you may buy products directly on TikTok.
[25:45] Creating more audiences.
[34:00] Creator’s market place at TikTok.
[39:55] The difference between doing it on your own VS getting Sellers Alley.
Guest Links and References:
WEBSITE: https://sellersalley.com/
Email: office@sellersalley.com
LinkedIN: https://www.linkedin.com/in/lazarzepinic/
Book Reference:
Guide to the Galaxy by Douglas Adams
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Identifying your strengths and the importance of strategically using them to your advantage will make you a better you and a better leader. Find out more about it on this episode with Michael Pinkowski.
This episode is all about positivity and finding one's strengths whether for you or your people because knowing your own can help you know and appreciate others’ and that is what strengths-based leadership is about. Strength-based leadership can also increase team productivity and engagement. Learn more about strength-based leadership and its advantages. Tune in!
In This Episode:
[00:40] Welcoming Michael Pinkowski in the show.
[01:43] What does it mean to lead with your strength?
[05:10] Being than just an individual
[06:10] What is strength and
[08:00] Positivity
[10:20] Using test tool to know your strengths.
[16:30] Using your strength in different situations.
[22:30] Can you be strategic with your strengths?
[27:05] How will people take the test seriously?
[32:10] How can you apply this in e-commerce business?
[41:00] Investing in your people.
Guest Links and References:
Email: michael@persimony.com / michael@pinkowski.com
LINKEDIN: https://www.linkedin.com/in/michaelpinkowski
WEBSITE: https://parsimony.com/
Book References:
The Manager by Mike Carson
The Martian by Andy Weir
Shoedog by Phil Knight
The Boys in the Boat by Daniel James Brown
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today is another solo episode and I’m gladly sharing with you my thoughts about the hottest topic everyone has been buzzing about, the new Amazon Terms of Service. I’m also sharing a road forward for ranking and solidifying profitable success on Amazon.
Amazon has been clear and direct with this new TOS that search find buy and rebates are against the rules, now what? First, let’s look back and figure out the possible causes that lead to these new rules and then we’ll discuss the possible sanctions sellers could face when caught.
In This Episode:
[00:45] Why this topic?
[01:00] New Terms of Service in ranking.
[02:33] The goal of this episode.
[05:25] manipulating sales rank and attempting to manipulate sales results.
[08:50] Amazon is clear and direct.
[11:20] Abusing might have caused this.
[13:40] Shadow banning.
[15:00] Intention of the new TOS.
[20:05] Product sourcing.
[20:55] Will Amazon suspend those who use rebates?
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Not everyone wants to be on the top, but there is some place you should be one, it’s your Amazon listing. A top-notch product needs a top-notch optimized listing. In this episode, we’ll be sharing what it takes to top-perform your Amazon listings.
What should you invest in to optimize your listing? Here’s a guide to make it easier for you to reach the top if you are having trouble getting there. Listen in and learn!
In This Episode:
[00:42] Welcoming Daniela of Mindful Goods.
[01:34] Amazon listing VS Amazon store front according to Daniela.
[04:20] Describing Amazon listing like a movie.
[09:20] Being specific in the listing.
[10:04] Why should you treat SEO diligently?
[11:00] Top 3 common mistakes people make when doing listing.
[15:00] First thing to look at a client’s listing.
[17:45] Using split testing.
[24:54] Timeline of result.
[31:30] The best practice for optimizing Q4.
Guest Links and References:
WEBSITE:https://mindfulgoods.co/
Discount Code: mindfulvip
FACEBOOK: https://www.facebook.com/mindfulgoodsco/
INSTAGRAM: https://www.linkedin.com/in/dbolzmann/
Book Links and References:
You Are a Bad Ass by Jen Sincero
Designing Your Life by Bill Burnett & Dave Evans
Profit First by Mike Michalowicz
Traction by Gino Wickman
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
I'm so honored and pumped up to welcome the most inspirational guest I had by far, Natashia Mensah. This episode is inspirational enough to make you want to start your Amazon business right away if you haven’t yet or hone your skills to be an influencer if you’re one who thinks you don’t have the skills and time for it. There’s no stopping when you have reasons and there’s no reason that can stop you once you put your mind to it.
I’m super inspired that I want to leave this intro short and let you listen to it already. Sit back, be inspired and influenced!
In This Episode:
[00:30] Welcoming Natashia Mensah.
[03:30] Starting Amazon business as a dream.
[06”10] The inspiration and motivation in picking up the pieces.
{11:30] Employees that serve as inspiration.
[14:10] How Natashia became an influencer despite having her hand full.
[15:40] Developing skills.
[17:30] Working on yourself is investment.
[18:40] Being real and being yourself in your content.
[21:08] Mindset shift.
[26:00] Passion into products.
[35:00] How do you properly reach out to influencers?
[37:30] Making it easy for the influencer to talk about your brand.
Guest References:
Email: natashia@miaadora.com
LINKEDIN: https://www.linkedin.com/in/natashia-mensah-735798225/
TIKTOK: @miaadorabeauty
Book References:
High Performance Habits by Brendon Burchard
$100 Offers by Alex Hormozi
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
It’s not a secret there’s been a global supply chain disruption due to the pandemic. Most business owners, myself included, are affected by it. While some have already engaged secondary supply chains in other countries, we are here to discuss how we should prepare and manage this China supply chain crisis. In this episode, we’ll see both sides of the situation and our options.
Given what’s causing this supply chain disruption is not only due to global pandemic, our businesses should be resilient to take the blow. Adapting to changes as it happens should also be included in business plans and budget. How? Let Steve enlighten us as to being resilient and knowing how to move forward when situations don’t favour us. So don’t miss out and tune in!
In This Episode:
[00:39] Welcoming Steve Simonson on the show.
[03:08] Symptoms of the problems.
[06:30] Developing critical thinking.
[11:00] Advice is to maintain.
[13:30] Moving on.
[17:45] 3 things that matter.
[20:20] Raising prices.
[27:20] Getting better.
[28:30] Paying more or investing more for the future.
[40:20] Lack of supervision breathes the problem.
[43:40] Being aware and figuring out what to do.
Guest Links and References:
WEBSITE: https://stevensimonson.com/
LINKEDIN: https://www.linkedin.com/in/stevesimonson
INSTAGRAM: https://www.instagram.com/stevesimonson/
Book References:
Poorly Made in China by Paul Midler
What’s Wrong with China by Paul Midler
Red Roulette by Desmond Shum
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today I’m riding solo and I wanna talk about something uncertain that is causing a bit of a scare to all Amazon sellers including myself. This unofficial form that was released, if it becomes official, will surely stir-up and affect our rankings. The question now is, are we ready?
Over the years, rules change and we eventually have to adapt to it. This episode, as we talk about the possible changes, we will also talk about how you could possibly crush it through. These rules may negatively impact your ranking, launch and scaling.
Planning beforehand, techniques I do to adapt, and changes you should or should not make. I hope this episode gives you composure and helps you out in some ways.
In This Episode:
[00:20] Solo episode’s inspiration
[01:00] Seller form post about an unofficial rules update to Amazon.
[04:50] My approach to Amazon’s rules if this becomes official.
[05:19] What are these rules’ intentions?
[07:35] 2 techniques I’m using in regards to these changes.
[08:40] Treasure hunts
[12:50] Relying on email.
[14:20] Rebates
[17:40] Funnels are not allowed.
[19:30] Start planning for this.
[23:08] Buyer score.
Form Reference: https://sellercentral.amazon.com/forums/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
No man is an island. This phrase applies not only socially but in business as well. Having been new to this experience of hiring an assistant and professionals to help me with my business, this topic is so fresh to me and I hope this helps you see things differently with help vs. doing everything on your own.
I couldn't think of anyone more suited to discuss hiring or staffing than our guest today. Yoni enthusiastically shared with us everything you need to know about hiring. Who you should hire, how and where to find the talents that are suited for you, creating a win-win employee-employer relationship, building your reliable team that will help you achieve your goals, and mistakes often made when hiring. These and a lot more juice in this 45 minutes episode. Tune in and pick up golden nuggets!
In This Episode:
[00:31] Welcoming Yoni, founder and CEO of MultyiplyMii and host of The successful scale podcast.
[06:27] Getting the whole team.
[10:17] Who should be the first one to hire?
[15:00] Bringing in the talent and building the world map to your goal.
[15:47] General talent or professional talent?
[19:45] Starting from somewhere.
[22:20] Helping your team be productive and excel in their jobs.
[33:00] Creating the win-win
[35:40] Mistakes people make when starting to hire someone.
[38:40] Building a reliable team.
Guest Links and References:
WEBSITE: https://multiplymii.com/
LINKEDIN: https://il.linkedin.com/in/yonkoz
Email: yoni@multiplymii.com
Book References:
7 Habits of Highly Effective People by Stephen Covey
Multipliers by Liz Wiseman
The Sales Acceleration Formula by Mark Roberge
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
You should know by now that growing your Amazon storefront followers helps big time in conversion. That being said, I’m pretty sure a lot of us have tried tactics, including black ones in an attempt to convert more.
In this episode, I’m gladly sharing an insert card tactic that for me is a white hat and would help you grow your Amazon followers like it did mine. So, stay tuned.
In This Episode:
[00:20] It’s a solo episode
[00:54] An insert card tactic I'm sharing.
[01:50] What is white hat and how to tell.
[02:35] Insert cards with black hat tactics and what it could do to your account.
[03:40] The reason why Amazon sellers get around insert cards.
[04:40] What attracts me with insert cards.
[06:18] Followers by Amazon.
[06:58] Here’s what I did with the insert card that helped me get followers.
[13:10] Followers conversion.
[15:10] Incorporating a QR code to gain followers.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, we are joined by a 4th-timer guest and WOE podcast co-host, Aleksejs Leal, to talk about something important that is less talked about, diversification and mitigating risk. We’ve caught this topic from his previous guesting and thought to have him back to dive deeper into it.
How diversification helps your business grow? When is the right time to diversify? Why does it matter to mitigate risk? How to be successful in mitigating risk? These are only a few of the questions Aleksejs answered in this factual and enlightening episode. So, tune in and catch big nuggets of information and advice.
In This Episode:
[00:26] Bringing back Aleksejs on the show.
[03:07] Diversification according to Aleksejs
[06:40] Not putting your eggs in one basket.
[07:32] The right time to diversify and which platform should it be.
[14:20] Why does it matter to mitigate risk?
[23:50] How can I be successful in mitigating risk?
[24:50] What is worth the risk?
[26:30] Common mistakes people makes
[33:00] Always test the product.
Guest lInks and References:
INSTAGRAM: https://www.instagram.com/aleksejsleal/
LINKEDIN: https://www.linkedin.com/in/aleksejs-leal-43824a60/
FACEBOOK: https://www.facebook.com/profile.php?id=1394088609&_rdc=1&_rdr
Book References:
Rich Dad Poor Dad by Robert Kiyosaki
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today, it’s just you and me and I’m excited to share something that will gain you more followers on Amazon. Listen in as I will give FREE access to a user generated content workflow that will help you crush your Amazon live post and videos.
In This Episode:
[01:40] Access FREE workflow
[02:25] The basis of this workflow.
[04:50] Simple email that attracts.
[05”20] Off-Amazon email review request.
[11:50] Tip in copyrighting in user generated content.
[14:54] How is this helping in Amazon business?
[15:30] UGC caused a dramatic effect in getting more followers on Amazon.
[17:10] FREE access to the sample workflow.
Workflow Access:
TELEGRAM: amazongroupchat.com
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
I couldn’t think of anyone better to discuss today’s topic than Gabriel Caceros of Better AMS.
Gabriel being an Amazon advertising expert, will share with us his knowledge on a very timely topic that is Q4.
If you are one of those who thought that Q4 isn’t working or everything you did to prepare for Q4 isn’t profitable, this episode is for you. I guarantee you’ll pick up big nuggets of tips, tricks and everything in between to get you ready for your next Q4.
Things such as the best time to up your PPC game for Q4, handpicking your keywords, adjusting bids, and maximizing profitability are just a few of the key topics you wouldn’t want to miss.
In This Episode:
[00:30] Welcoming Gabriel Caceros
[01:25] What is Q4 according to Gabriel?
[02:55] What to expect in Q4 depends on your niche.
[03:43] identifying whether Q4 is for you or not.
[07:33] What is the best time to PPC for Q4?
[09:50] Tips for slow movers.
[14:26] Common mistakes people make during Q4.
[16:10] Validating your products in Q4.
[25:00] Maximizing profitability.
[34:15] Handpicking your keywords.
[39:10] Auto campaigns.
[46:10] When to adjust bids.
Guest Links and References:
LINKEDIN: https://gt.linkedin.com/in/gabriel-c%C3%A1ceros-528077bb
INSTAGRAM: https://www.instagram.com/gabcaceros/
Book Reference:
Shoe Dog by Phil Knight
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In this episode, I’m so stoked to share with you about my recent trip to a Boston based factory that will give you some serious goals to go local. I'm gonna share how this tour has impacted my approach towards sourcing private label products primarily from China.
The goal of this episode is to challenge your China-first-approach when it comes to PL and introduce you to a factory that has low MOQs, great pricing, USA based and could potentially be the factory that launches your next PL.
In This Episode:
[00:45] Sharing with you my takeaways from my recent Boston based factory tour.
[01:07] The goal of this episode
[03:15] What this factory can make.
[03:30] My top takeaways from this
[12:15] How does the lab look?
To get in touch with the factory, ping me at: amazongroupchat.com
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In Today’s episode, we are diving deep into split testing with PickFu’s Industry liaison, Anthony Cofrancesco. As one of the leader in the feedback platform game, PickFu will share with us
what split testing is, how and when to use it and why you should invest in it.
If you have been doing split testing and you feel that it’s not working, this episode might just have the answer to all your doubts about it. Common mistakes split testers make, the right questions to ask, and some tricks you should be doing to make split testing effective for you are some of the topics we prepared for you. So sit back, relax and tune in.
In This Episode:
[00:55] Welcoming Anthony Cofrancesco in the show.
[02:02] What is split testing?
[03:50] 3 common mistakes newbies make.
[06:22] Biggest things people miss when running a test.
[12:10] Reason why PickFu or other software could noy be working?
[16:45] 50 data points. How does it work?
[20:10] How to run questionnaires in PickFu and make it effective?
[26:49] Things you should know to run an effective split testing.
[29:30] Anthony’s advise
[36:20] How and when to start with split testing and invest in doing it.
Guest Links and References:
WEBSITE: https://www.pickfu.com/
Email: anthony@pickfu.com
INSTAGRAM: https://www.instagram.com/anthonycofran/
Book References:
The Four Hour Workweek by Timothy Ferriss
Rich dad Poor Dad by Robert Kiyosaki
Ketamine: Dreams and Reality by Karl Jansen
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
One of the topics that is fascinating is psychology. Applying psychology into building brands and creating something with great psychological effect to your target audience is a brand voice.
Your brand voice is your direct way to communicate with your audience. Let’s all learn more about it and how it can help increase your Amazon sales and with us Today, an awesome writer and brand voice expert, McClain Warren.
In This Episode:
[00:30] Welcoming the owner and founder of Write Buzz, McClain Warren.
[02:00] What is a brand voice?
[04:50] Psychology of brand and why it is important.
[07:55] Targeting and establishing your audiences.
[12:30] Establishing an avatar.
[16:10] About helping a business that does not align to your philosophy.
[17:30] Resonating on people’s emotions.
[24:40] How does it look like working with Write Buzz?
Guest Links and Reference:
WEBSITE: http://www.yourwritebuzz.com
Book Reference:
Shantaram by Gregory David Roberts
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Today I’m riding solo as I share with you the things that are purely based on experience as a newbie in the business world and my perspective on things that helped me adapt and kept helping achieve success.
In order to succeed, one needs passion but being passionate about something does not mean success all the time. There has to be a focus on what to be passionate about. And that I will discuss and elaborate on this show. So chime in as I I hope this episode will help you one way or another.
In This Episode:
[00:32] Going solo
[02:30] Sharing my perspective as a newbie might be helpful to you too.
[04:35] Two types of content
[07:45] Mistake I made that I learned from.
[09:30] Being passionate about everything but letting others do it for you.
[12:20] Prioritize working on your strength.
[13:45] Sit back, relax and think.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
In Today’s episode, we have a second timer and fellow wizard, Marc Furmanski. Because he was such an inspiration on his first guesting on the show, episode 100, Iam so honoured to have him back. If you haven’t listened to it, now is the time and you’ll know what I’m talking about.
How to be a successful Amazon seller? A question that you probably asked when you were a newbie. Probably searched the web for an answer. This episode has been nothing but an inspiration so tune in as Marc inspires us to be not only a successful Amazon seller but also to be successful in life.
Deciding, taking a shot, being disciplined and being able to adapt, and creating a goal that is realistic for yourself. These and more inspirational advice that you would miss if you miss the show. ;)
In This Episode:
[00:39] Welcoming back Marc Furmanski on the show.
[00:45] How it all started for Marc.
[05:52] What does it mean to be an Amazon seller?
[11:14] Top 3 common mistakes an Amazon newbie makes.
[06:57] How to easily adapt to online platforms.
[21:45] What should be your first goal when you start your business?
[25:50] Creating a goal fit for yourself.
Guest Links and References:
TELEGRAM: amazongroupchat.com
FACEBOOK: https://www.facebook.com/marc.furmanski
Email: marcfurmanski@gmail.com
Book References:
Who Moved My Cheese by Spencer Johnson
The One Minute Manager by Kenneth Blanchard and Spencer Johnson
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Amazon proving that it can’t be left behind by trend, Amazon post was introduced for sellers to create content that is view-worthy for the buyers and for buyers to easily browse specific brands and categories via brand feed. That makes Today’s episode all about Amazon Post.
In this episode, we have Barbara Boschen of CoMerchant to share about Amazon post and all its possibilities of how it could be the next avenue for social media and online retail at the same time. We’ve dive deep into engagement, getting more followers, creating content for your feed and a bunch of exciting stuff that not only creators will benefit from but also encourages brands to up their content game for better reach. Listen in!
In This Episode:
[00:40] welcoming Barbara Boschen
[02:05] What does CoMerchant do?
[03:10] What is Amazon Post?
[06:50] Why is Amazon interested in post?
[08:30] Amazon post plans on having reels etc.
[10:30] Engaging with brands.
[13:00] How to get started with Amazon Post?
[24:00] Taking time to post
[28:40] What you could do with Amazon post?
[31:27] Customer engagement
[35:40] How to get followers?
Guest Links and References:
FACEBOOK: Amazon exclusive
WEBSITE: https://comerchant.com/
Email: barbara@comerchant.com
LINKEDIN: https://www.linkedin.com/in/bboschen
Book References:
Rich Dad Poor Dad by Robert Kiyosaki
Nature’s End by Whitley Strieber
Think Like a Rocket Scientist by Ozan varol
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Advertising is both art and science. That is according to Joe Shelerud, owner and co-founder of Ad advance who has crossed paths with advertising when he realized that he can do more than the agencies he hired. Being a technical person that he is, he developed tools that would help his business. From then, his passion in advertising grew and helped people in many ways and he is gonna share them with us today.
We’ve talked about Google ads. We’ve talked about Facebook ads. We’ve talked about PPC and various tools that help our Amazon business be seen but it’s our first time diving deep into the Amazon advertising tool, DSP. So, Today’s episode is dedicated to Amazon DSP and Joe will help us understand it more and how it works as he shares his knowledge about it.
From how to get started with DSP, to budget allocation, to determining the products that suit best with DSP and how well DSP works compared to Google and Facebook ads.. These are only a few of the juiciest content you are getting from this episode that you wouldn’t want to miss. So, tune in with us!
In This Episode:
[00:29] Welcoming owner and co-founder of Ad Advance, Joe Shelerud
[03:18] How did it all start in advertising?
[06:30] DSP, Who is it best suited for?
[09:20] How does it look like using amazon data to DSP?
[11:44] How to get started with DSP?
[14:40] Starting budget.
[16:29] What DSP is looking for in a client and what client can expect from it.
[18:20] What type of people DSP targets using location.
[21:10] How is DSP compared to Google and Facebook ads.
[24:20] How to distinguish different audiences to target, run and customize ads.
[26:15] Product type that DSP runs best.
[33:39] Strong brands that convert better in DSP.
Guest Links and References:
LINKEDIN: https://www.linkedin.com/in/joeshelerud
WEBSITE: https://adadvance.com/
PODCAST: https://open.spotify.com/show/5W63vAEepwbdjR3CAqtgyV
Book Reference:
The Compound Effect by Darren Hardy
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
When you are a newbie, 3PL is probably not your top priority in terms of budget and probably think you can do everything by yourself but as your business grows, you’ll eventually venture to hiring manpower, and hiring 3PL. If you are in the process of it or new to 3PL, this episode is for you. We’ll hear the most important things you should know and expect when hiring a 3PL company.
In this episode, you will know the right questions to ask, what to expect and understand your expectations from a 3PL company. Aleksejs will give us a glimpse of what it’s like to be a 3PL partner from a 3PL company’s point of view. As a seller and as 3PL, he is the perfect middleman to advise how to avoid having a hard relationship with your 3PL company. So stay tuned!
In This Episode:
[00:32] Welcoming fellow wizard and host of WOE Espanol, Aleksejs Leal
[02:27] Amazon storage limit and why having 3PL is important?
[03:50] Why did Aleksejs started a fulfillment service?
[06:00] Sellers he is looking for.
[09:27] 3 top things beginners do wrong with starting at 3PL companies.
[15:20] What to expect with your 3PL company.
[17:18] Are you a good fit? Test.
[21:50] 2 unshakeable things
[28:00] Plan B
[37:30] Why pick customers?
Guest Link and References:
INSTAGRAM: https://www.instagram.com/aleksejsleal/
LINKEDIN: https://www.linkedin.com/in/aleksejs-leal-43824a60
WEBSITE: https://rimorcorp.com/
INSTAGRAM: https://www.instagram.com/rimorcorp/
Book References:
Rich Dad Poor Dad by Robert Kiyosaki
The One Thing by Gary Keller and Jay Papasan
Money Master The Game by Toby Robins
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Running an Amazon marketing agency myself, it’s never easy but it is something fulfilling as you know you are sharing your knowledge as well as helping sellers sell and grow their businesses but what does it take to handle a marketing agency? What can marketing agencies do for your accounts? Marketing agencies allow you to have more time to focus on other aspects of your business.
In this episode, we have a second-timer guest, Keith O’Brien who shared with us the best practices for hiring a marketing agency. We also discussed topics as to hire or not to hire an agency and knowing if the agency is the right fit for your business, for sellers. And topics as experiences you need and advice to share if you want to start an agency. These are topics you wouldn’t want to miss. So, tune in!
In This Episode:
[00:34] Returning guest, Keith O’ Brien of Page.One
[01:49] Overview if Page.One
[03:50] Idea what level of client they take in.
[08:40] In hiring an agency, should a seller have a certain level of experience?
[11:00] Do you need to have experience to run an Amazon marketing agency?
[21:20] The biggest pinpoint that people wanna work with Page.One have.
[21:24] Advice to those who’s starting an agency.
[27:10] Page.One’s specialty.
Guest Links and References:
WEBSITE: https://www.page.one/
LINKEDIN: https://www.linkedin.com/company/page-one-agency
LINKEDIN: https://www.linkedin.com/in/keithbobrien
Book References:
Giftology by John Ruhlin
80/20 Sales and Marketing by Perry Marshall
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Understanding ACoS is tricky and takes a lot of trial and error. In this episode, we are diving deeper on what influences the numbers in your ACoS and what you should probably try to get on top or maintain your ACoS. And what better way to be in-depth with ACoS is of course Keywords.
Get your calculators ready cos this is all about the numbers. The data, the budget, the ranking and everything in between. All juicy topics you wouldn’t want to miss.
In This Episode:
[00:30] PPC strategist and founder of Jungler, Elizabeth Green
[01:12] Are you willing to pay the piper?
[03:08] ACoS according to Elizabeth
[06:45] What influences the numbers?
[12:05] When to decide whether to change or go for the keywords?
[24:15] Calculating a single keyword
[29:37] Picking your ranking keywords with data.
[34:12] Allocating budget
Guest Links and References:
LINKEDIN: https://www.linkedin.com/in/elizabeth-greene-junglr
WEBSITE: https://www.junglr.com/
YOUTUBE: https://www.youtube.com/channel/UCFRGUdfAUxoOes2bJQkjz6g
Book References:
Working Backwards by Colin Bryar and Bill Carr
100 Million Offers by Alex Hormozi
How to Make Friends and Influence People By: Dale Carnegie
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
In this episode, we are diving deeper into Investment Banking. Selling a business is nothing new to business owners especially in Amazon. For whatever reason you are letting go of a business, you need to know if your business is ready to sell and its value is fully maximized.
Chris and Joe of Global Wired Advisors will walk us through how their company handles cases for both business owners and buyers. Aside from our main goal to learn how a business can exit profitably, we are getting educated with terms we need to learn and people we need to deal with when selling a business. Listen in and learn with me!
In This Episode:
[00:30] Welcoming Joe Hogg & Chris Shipferling
[02:29] Who is Global Wired Advisors?
[06:30] Why Investment Banking?
[11:30] How GWA works.
[13:30] How analyzing a company works and getting it a buyer.
[20:57] Who is who and what is what
[24:17] Who should work with brokers and broker plus?
[33:26] Is investment banking sustainable?
[38:20] Types of sellers GWA takes on.
Guests Links and References:
WEBSITE: https://globalwiredadvisors.com/
LINKEDIN: https://www.linkedin.com/in/joseph-hogg-a0138720/
LINKEDIN: https://www.linkedin.com/in/chrisshipferling/
Book References:
The Wealth of Nations by Adam Smith
Atlas Shrugged by Ayn Rand
Good to Great by Jim Collins
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Here for the 2nd time in the show, an empathetic blogger, founder of EntreResouce, a pro marketer and affiliate marketing genius, Nate McCalister and he’s here on repeat to talk about a rarely considered form of sales source and an evolving marketing strategy, Affiliate Marketing.
They say you can’t hit two birds in one stone but in this episode, we will dive deeper into affiliate marketing and all the good stuff an affiliate marketer needs to know and an Amazon private label seller could benefit from. Hear everything, learn everything.
In This Episode:
[00:45] Here for the 2nd time, a pro marketer and affiliate marketer, Nate McCalister.
[01:43] What is affiliate marketing?
[02:50] Creating great free content
[04:30] How does affiliate marketing work?
[05:30] Nate’s book Evergreen’
[09:00] Nate talking about Jarvis
[11:00]Doing retargeted ads.
[12:38] 3 big mistakes newbies are making:
Not leveraging your product right away.
Not paying a competitive rate.
[24:17] How to find influencers that sell big?
[29:00] Spreading your influencers
[30:20] How to be an affiliate marketer?
[32:22] How to come up with the percentage rate for the influencers?
[39:00] Nate’s advice.
Guest Link and References:
BLOG: https://entreresource.com/blog-3/
INSTAGRAM: https://www.instagram.com/entreresource/
FACEBOOK: https://www.facebook.com/groups/entreresource/
LINKEDIN: https://www.linkedin.com/in/nathanielmccallister
Book References:
Evergreen: Affiliate Marketing by Nate McCalister
The Big 100 by Jeremy Kourdi
The Ultimate Sales Machine by Chet Holmes
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
It’s always great to talk about what makes us successful and things that helped us make it and we can’t exclude the failures and problems that helped us grow. So, in this episode, we are talking about success in regard to failure and setbacks. As they say, you learn more from failure than success. So, let’s dive into failures Jamie experienced and learn from them.
As every success story includes failure, we’ll tackle how to get through it, the challenges of bouncing back and how well you might be able to handle the same challenges not only with Amazon but with any Ecom businesses.
In This Episode:
[00:30] We welcome Jamie Davidson
[02:25] Why do we want to talk about failures and setbacks?
[03:30] Jamie being clubhouse ambassador. ;) connecting entrepreneurs
[05:20] How far along he was in selling before the failure happened.
[11:20] How would you handle the same situation?
[18:39] Bouncing back
[31:27] Advise surrounding failure
Guest Links and References:
WEBSITE: https://www.amzinsiders.club/membership
INSTAGRAM: https://www.instagram.com/jamiedavidson.official/?hl=en
Book References:
Profit First by Mike Michalowicz
Who by Geoff Smart & Randy Street
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Though the title says 7 ways to improve your account health, I guarantee you that in this episode, it isn’t all there is to be excited about as Vanessa shares with us her seemingly limitless knowledge in taking care of your account health.
From preventing mistakes to solving Amazon account issues. You wouldn’t want to miss a second in this episode with all the juicy nuggets Vanessa imparted to us. Listen in to her advice and get the latest dibs on Amazon’s newest program.
In This Episode:
[00:30] Welcoming our WOE Espanol co-host, Vanessa Hung
[00:50] Let’s get to know Vanessa
[02:49] What is Account health and how to take care of it?
[08:20] Issues that are often not talked about but sellers often get mistakes on.
[13:20] Solving these important issues.
[15:19] Preventing mistakes in the future.
[16:20] Top 3 complaints
[20:21] Fixing the relationship right with Amazon.
[21:30] Things to look out for
[22:25] Having multiple accounts.
[23:37] Pending documents
[24:28] Buying reviews
[25:10] Fake offers
[27:20] Communicating with customers.
[28:18] Dropshipping.
[29:54] How should someone prepare for Q4?
[33:00] Protecting your listing.
[38:15] Inventory and warehousing.
[47:20] FBA New Selection Program.
Guest Link and References:
WEBSITE: https://www.onlinesellersolutions.com/
LINKEDIN: https://www.linkedin.com/in/vhungc/
INSTAGRAM: https://www.instagram.com/fulltimeamazon/
INSTAGRAM Espanol: https://www.instagram.com/amazonatodahora/
Email: vanessa@fulltimeamazon.com
Book References:
The Alamanack of Naval Ravikant
The Prayer of the Frog by Anthony de Mello
Original by Adam Grant
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Knowing the trends won’t hurt. In fact, digitization makes our lives easier. In this episode, we are embracing the trend with inventory tool Sellers Signal explained by Sellers Funding founder Ricardo Pero. Let’s all learn how these trends that are now shaping the Ecom are necessary to unlock your and your business’ ability to expand and grow.
We know that as a seller, we recognize the importance of personalization to our clients, So, let’s hear how digitization and personalisation can work together to achieving our business’ full potential.
In This Episode:
[00:27] Welcoming Ricardo Pero, founder of Sellers Funding.
[02:23] What is Sellers Funding and why is it founded?
[05:30] How Sellers Funding was formed?
[10:10] Digitized yet personalised system.
[13:24] Why Sellers Signal?
[21:14] Type of seller and the cost to use the Sellers Signal.
[27:30] Inventory tools.
Guest Links and References:
WEBSITE: https://sellersfunding.com/
Email: ricardo@sellersfunding.com
LinkedIN: https://www.linkedin.com/in/ricardo-pero-b7659437/
Book References:
What It Takes by Stephen Schwarzman
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Joining us today in the show, Amazon advertising expert from better AMS, fellow WOE, Gabriel Caceros to talk about an Amazon PPC strategy that is brand analytics. Listen in as Gabriel walks us through on how to use brand analytics to strategize better your product targeting campaigns and more.
Search frequency ranking, implementing brand keywords and budgeting your campaign are some of the topics we covered as well that you shouldn’t miss. These and more strategies and juicy advice from Gabriel. So tune in with me.
In This Episode:
[00:36] Gabriel Caceros of better AMS in the show today
[01:20] Gabriel talks about WOE meet-up guesting.
[02:20] What brand analytics and who can have it?
[05:20] A walkthrough of how to use brand analytics.
[09:18] Search frequency ranks.
[18:38] What you should do and which budget you should increase.
[24:05] The next thing you should be doing after the 3As
[30:40] Product targeting cost and why it changes.
Guest Links and References:
LINKEDIN: https://gt.linkedin.com/in/gabriel-c%C3%A1ceros-528077bb
INSTAGRAM: https://www.instagram.com/gabcaceros/
Book References:
Shoe Dog by Phil Knight
Scaling Up by Verne Harnish
5AM Club by Robin Sharma
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Today I’m riding solo again for the fourth consecutive time and I’m loving it as much as having wonderful guests and today we are gonna be talking about conferences and trade shows I love attending and plans on attending this year and why I recommend them.
Though there are a lot of other means to stay updated and educated in all things about selling, marketing and PL, conferences and trade shows I’d say is very important not only to stay updated but to hone our skills, refine our strategies, gain new ideas and network.The ones on my list are worth every penny, so listen in and don’t miss the show.
In This Episode:
[00:25] Conferences and trade shows I love and plan to attend this year.
[01:25] Talking about the 4th episode being solo.
[04:05] 1st on the list, Traffic and Conversion in San Diego California, 100% marketing conference.
[06:45] Seller Velocity in Boston. Use CODE: WIZARD for 10% off your tickets
[08:38] Content Marketing World
[10:46] PLMA: Private Label Manufacturer Association.
[15:10] Online Seller Cruise.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Welcoming in the show Today, a good friend of mine and Carlos’ with common intentions of helping sellers sell, Ramon Gonzalez. It’s a fun and engaging show so listen as Ramon is here to talk about how he transitioned from wholesale to private label and he’s sharing with us the pro-tips of doing it smoothly but first, learn from his experience.
Ramon also shares with us wonderful pieces of advice you wouldn’t want to miss. You’ll also hear him discuss what skills you’ll need in transitioning.
In This Episode:
[01:08] Welcoming Ramon Gonzales on the show.
[02:25] 2 different business models: wholesale and Private Label
[05:57] Commonalities and differences of wholesale and Private Label
[10:40] Low view keywords counts
[12:00] Ramon discussing wholesale bundling
[16:58] Finding what you want to concentrate on.
[18:30] Starting a product in the US.
[19:58] Top skills learned now that transitioning.
[32:15] Advice to those who want to transition.
Guest References:
Wizards of Amazon Facebook group
Book References:
The E-myth Revisited by Michael Gerber
Rich Dad Poor Dad by Robert Kiyosaki
The Power of Habit by Charles Duhigg
Mindset by Carol Dweck
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Today I’m riding solo, it’s just you and I and the topic for today is inspired by a question asked to me by a good friend in one of our WOE Amazon Seller Meet-up in Miami, Florida. I’m gonna be answering that as an Amazon private label seller.
Sure, there is a lot to talk about Amazon PL and my answers might not be the sexiest topic for you but to me they are most worth talking about and definitely worth the takeaways. So, sit back and enjoy the show.
In This Episode:
[00:20] It’s a solo episode
[00:25] The inspiration in this episode’s topic
[02:40] Online Seller Cruise
[04:40] No.1 Amazon Live Video
[06:15] Sales from Amazon Live video
[06:51] Gaining followers from amazon live video.
[07:55] Ranking through amazon live.
[11:13] 2nd is relationship building.
[13:59] Two books you may refer to note this topic.
[15:35] Reaping the profits
[17:30] 3rd Merchant fulfilled solution this Q4
[21:55] 3 PLs
Book References:
The Go Giver by Bob Burg
Giftology by John Ruhlin
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Understanding ACoS is complex and simple at the same time. Today in this episode, Michael Erickson, founder of Ad badger who knows the ins and outs of PPC is here to share with us what causes and does not cause an increase in ACos. With the same perspective of helping sellers sell, he’s got a lot of tips and tricks that will help you understand more and hopefully apply in the business.
Bids, good and bad ACoS, campaigns, and driving traffic are just the topics you wouldn’t want to miss. So, stay tuned.
In this Episode:
[00:40] Welcoming Michael Erickson
[01:00] Sharing common vision.
[02:08] What is ACoS according to Michael.
[04:25] What causes and does not cause an increase in ACoS.
[12:20] Updating campaigns differently might cause fewer clicks.
[16:00] Testing the system
[17:14] Understanding ACoS
[18:20] Knowing where the changes started.
[22:15] Managing an account easily.
[29:30] $50 or less purchase.
Guest Link and References:
WEBSITE: https://www.adbadger.com/category/blog/
Book References:
Good to Great by Jim Colins
Conspiracy by Ryan Holiday
Saltwater Buddha by Jaimal Yogis
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
These days, almost everything is a click away and we sign into subscriptions on things that we benefit from and use a lot. So I’m sharing with you a subscription that is worth every penny.
Today I’m riding solo and I’m keeping the episode short and direct as I share about my 4 favorite Amazon seller blogs. Blogs might not sound appealing to you who are listening to this podcast right now but do stay with me because these blogs are worth consuming and really helped me in a lot of ways.
In this Episode:
[00:25] It’s a solo episode
[00:35] 4 Amazon seller blogs
[01:01] Grateful for your feedback.
[02:20] Upcoming Online seller cruise
[04:05] Join WOE guest blogs
[07:20] First on my list, sostocked.com
[08:58] Second one on the list is Ecomcrew
[10:40] Next is EntreResource
[13:00] The last and definitely worth my $300 subscription, Thetrendsblog
Blog Links:
https://www.sostocked.com/blog/
https://www.ecomcrew.com/blog/
https://entreresource.com/blog-3/
https://trends.co/
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Today, I'm riding solo. It’s just you and me and I’m going to share with you a topic that’s dear to my heart and all pure experience as I started in the industry. Listen in as I pour my heart to give you the 3 important things that helped me on this journey and helped me win a competitive niche.
I’m not a guru in this field but I’m sharing based on my very own experience. Win big in this highly competitive industry with these tips from yours truly.
In This Episode:
[00:25] Riding solo today.
[01:35] For who is this episode for?
[03:30] 3 of the most important things you should know about when starting
[03:45] Mindset
[09:30] Strategic networking
[16:50] Being passionate about your mission and volunteer.
[18:27] Implementing.
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Do you know that your product photo might be the cause that you’re not ranking? Surely we’ve heard a lot of factors that launch fails. This is just one of many tips, hacks and tricks we are getting help from the expert.
On Today's episode, veteran Amazon seller, and the host of My Amazon Guy YouTube Channel, Steven Pope is here to share with us the 3 important things to do and not to do on product launching. Steven will be dropping bombs on product selection and targeting demographic as well. So tune in and all ears for more juicy data.
In This Episode:
[00:28] Welcoming Steven Pope on the show.
[03:50] What is My Amazon Guy?
[05:00] Indexing in keyword hack.
[06:40] Diminishing returns.
[09:40] Product selection.
[12:30] Pick a product you understand and know.
[15:50] Targeting demographic.
[16:20] Narrowing down your target demographic.
[20:10] When to hire a model?
[21:31] Steven’s recommended tools.
[25:25] Picture testing.
[26:40] Changing the photo might be the solution to a low ranking.
[28:55] How much would you spend on picture testing?
[33:43] 3 important things you should do while launching.
[38:06] 3 things you shouldn’t do on launches.
Guest Links and References:
PODCAST: https://podcasts.apple.com/us/podcast/my-amazon-guy
Book Reference:
The Black Swan by Nassim Nicholas Taleb
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
If you are one of those who have not tried or don't know how to start with google ads, you wouldn’t want to miss out on this episode as we unravel an amazing ranking juice that is google ads.
We’ve heard it once or twice in this show about the power of google ads but we’ve yet to hear tips and easy tricks on ranking, launching and continually driving sales of your Amazon FBA through google ads by nonetheless, Adam Heist, 7-figure Amazon seller and Youtube creator with coaching content. He’ll share his knowledge like he does in his channel, so tune in.
In This Episode:
[00:37] Welcoming Adam Heist in the show.
[02:13] Back story of how he started with google ads.
[06:25] Keywords that will work for you.
[13:16] Difference between exact and others.
[17:00] Budget you need for google ads.
[22:14] Linking google ads to PPC.
[27:39] Recommended conversion tracking.
Guest Links and References:
YOUTUBE: https://www.youtube.com/channel/UC-sbTMR8bzv0YIdKNhlyLDw
FACEBOOK: https://www.facebook.com/groups/234851968062626/
WEBSITE: https://sellerise.com/
Book References:
Deep Work by Cal Newport
Purple Cow by Seth Godin
Principles by Ray Dalio
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Bad reviews are bad for business and no Amazon seller wants that because bad reviews hurt the business by lowering your rank or your visibility. That made Sellerise come up with a tool that apparently is going to deal with your bad reviews, automated way.
Without further intro, Review Puncher, a promising tool by Sellerise, co-founded by our guest Today, Dima Kubrak. Dima enthusiastically talked about the breaking news in this episode before the tool was launched. Hear it first and learn about it first. Tune in and you’ll be as excited as Iam to experience Review Puncher.
In this Episode:
[00:22] Welcome a very good friend of mine in the show, Dima Kubrak, founder of Sellerise.
[01:42] Dima talks about inspiring people.
[05:40] Rise conference shouldn’t be missed.
[06:00] A sold out conference in November.
[08:06] Review Puncher will be launched with the goal to help sellers deal with negative reviews.
[09:00] The story behind Review Puncher
[12:00] What to expect on Review Puncher?
[13:00] The tool is for every Amazon seller.
[14:45] White hat tool
[17:45] Automated system
[18:30] Timeline of smart alert
[22:14] Behind the team are hardworking and dedicated people.
[26:20] The cost of the tool.
[31:20] 20 more tools on Sellerise at $49.90/month.
Guest Links and References:
WEBSITE: https://sellerise.com/
LINKEDIN: https://www.linkedin.com/in/dima-kubrak
Book Reference:
Straight Line Leadership - by Dusan Djukich:
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
For the Nth time in the show we bring you Alina Vlaic, ranking and PPC expert to talk about topics that are seldom talked about in terms of ranking. We are also going to be modelling my very own experience working with AZ rank to discuss common and uncommon scenarios on ranking.
Find out why Alina says Ranking is not the top priority. This is a lot more multi ranking tips and tricks you wouldn’t want to miss in this 70 mins show.
In This Episode:
[00:28] Alina Vlaic, 4th-timer in the show.
[02:59] Ranking according to Alina.
[07:59] Ranking service VS other platforms
[14:00] Downside
[18:25] Honeymoon stage in product launch
[23:58] How long does honeymoon period in ranking
[28:00] Alina’s tips and tricks
[30:50] How to select keywords we use for a product
[46:00] Frequently bought together
[59:30] Ranking is not the top priority.
Guest Links and References:
WEBSITE: https://azrank.com/
FACEBOOK: https://www.facebook.com/AZRANKcom
INSTAGRAM: https://www.instagram.com/alinavlaic/?hl=en
INSTAGRAM: https://www.instagram.com/azrank_com/
YOUTUBE: https://www.youtube.com/channel/UCfKy…
Book References:
Negotiation by Chris Voss
How to Talk so Kids Will Listen by Adele Faber and Elaine Mazlish
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Today, I’m riding solo where I'd like to share with you all something close to heart. I'm gonna share with you my top 5 Podcasts- consuming podcasts specifically about Amazon. I'm also gonna be sharing why I like listening to them and why you should listen too.
These are Amazon seller podcasts in these criterias that make them on the list is no fluff, actionable, and easy to consume podcasts. It’s a difficult list to make and making sure the list is worth it. So listen in!
In This Episode:
[00:25] It’s a solo episode with me, Carlos Alvarez
[00:39] My top 5 Amazon specific podcasts that consume me.
[01:20] Online seller cruise promotion
[03:40] The criterias for the list.
[07:35] #1 Seller Sessions by Danny McMillan co-hosted by Izabela Hamilton & Sharon Even
[11:37] #2 Ecom Crew by Mike and Dave
[16:30] #3 PPC Den Hosted by Michael Erickson
[20:40] #4 Firing the Man by ken and David
[24:18] #5.1 Seller Round Tables by Andy arnott and Amy Wees
[26:13] #5.2 The Amazon Seller by Andy Slamans and Liran Hirschkorn
Podcasts References:
https://sellersessions.com/
https://www.ecomcrew.com/
https://www.adbadger.com
https://firingtheman.com/
https://sellerroundtable.com/
https://podcasts.apple.com/us/podcast/the-amazon-seller-podcast
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Making money from your list. Isn’t that exciting to hear? Email marketing is not a new marketing strategy but not all is using it and maximizing its potential. This topic has been discussed in this podcast for several times now and here we are talking about it again and how you’d benefit from it if you use it wisely.
In this episode, Michael Gavin, who’s an email marketing expert, will share with us the potential that is Email Marketing. You’ll hear from him how to start and strategize your email marketing to a more profitable tool, engaging the audience from your list as well as tips and tricks to a fun email. So tune in and learn a highly effective marketing strategy that costs less.
InThis Episode:
[00:40] Welcoming Michael Gavin on the show.
[01:50] Michael talks about his background and experiences.
[05:15] Email marketing according to Michael.
[07:58] What is starting on email marketing like?
[11:01] Building list is a priority.
[12:40] Email marketing tips and tricks.
[16:00] Time and budget doing it yourself.
[22:00] maximizing pop-ups.
[25:50] Most common mistakes with email marketing.
[29:00] Being product centric is not good.
[31:00] Collaborations with competitors.
Guest Links and References:
WEBSITE: https://nolimitemail.com/
Book References:
Great Leads By: Michael Masterson
Rich Dad Poor Dad By: Robert Kiyosaki
4 Hour Workweek By: Timothy Ferris
Think and Grow Rich By: Napoleon Hill
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
From being a badass at MMA ring to being a badass Kickstarter fundraiser, Mina Elias is joining us in this no holds barred episode where he’ll talk about how he aced his first Kickstarter campaign.
Crushing a Kickstarter is one thing, turning it into an Amazon PL success is another. Let’s hear it from a PL pro. Having been successful on a supplement label, let’s learn the brilliant idea of his coffee alternative that’s launched on Kickstarter. Tune is as he shares his tactics, his regrets, and all what’s to do when launching a Kickstarter.
In This Episode:
[00:28] Welcome Mina Elias on the show.
[03:05] Mina talking about a genius Kickstarter product.
[09:15] What is a Kickstarter according to Mina?
[12:45] What is an early adopter?
[15:00] Being a supplement seller on Amazon.
[17:27] Challenging himself is how he started the Kickstarter campaign.
[21:45] How is 250% fund on kickstarter a failure?
[26:00] Building mailing list and sms blasting.
[29:20] Nailing a kickstarter by pitching.
[41:53] How would Mina do it the next time?
Guest References:
INSTAGRAM: https://www.instagram.com/egyptian_prescription_elias
PODCAST: https://podcasts.google.com/feed/
Book References:
Be Obsessed or Be Average By Grant Cardone
Peak Performance Elevate your Game By Stulberg and Magness
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
In Today’s episode, we are going to talk about a powerful tool not many are aware of, Google my Business. Google My Business was launched in 2014 but not a lot of businesses know how to leverage it for more sales and rank.
We have today The Bearded Guy, Norm to educate us all with the power that is Google my business. He brilliantly talked about everything a newbie should know about GMB and how to optimize it and use it for your business’ advantage. He’ll walk you through on starting GMB, getting ranked by Google and the authorities it gives you to access all your URLs in one single platform. These and more if you tune in.
In This Episode:
[00:39] Welcome for the 4th time on the show, Norman Farrar.
[01:20] Google My Business according to Norm.
[02:38] How Google my Business helps your business.
[06:10] Anchor URL
[07:00] GMB is FREE and other features that are also free.
[08:55] Ranking your products with photos and descriptions
[10:30] Traffic can go up over 1000%
[12:55] Google suggests keywords for you.
[14:00] Verifying your address.
[15:30] How Google gets you ranked.
[18:00] Types of keywords to use to pick up speed to rank.
[22:00] What else can you do with GMB?
[23:20] Step by step posting in GMB.
[27:35] Uploading keywords to reach photos.
[29:00] What else can you upload and get ranked?
[30:50] Insights by GMB.
[31:00] Repurposing your posts and reviews.
[33:00] Saving thousands of dollars with GMB.
[33:50] 100% organic ranking
[35:40] Should you do it yourself or get someone to do GMB for you?
Guest Links and References:
WEBSITE: https://prreach.com/
PODCAST: https://lunchwithnorm.com/
YOUTUBE: https://www.youtube.com/channel/UCYohth9WsJkvegQQC6HjHJg
Book References:
Crossing the Chasm By: Geoffrey Moore
In Search of Excellence By: Peters & Waterman
The Exitpreneur’s Playbook By: Joe Valley
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
On Today’s episode, we have one of my favorite bloggers, co-creator of 21-day blog challenge, EntreResource Blog creator that blogs about everything he knows and things he loves to share about ecom and everything.
Now, in this episode we are gonna dive deep into Affiliate Marketing. What you need to know, how to start, how to earn money from it, and how to be big with affiliate marketing are some juicy topics Nate shared with no holds barred. And here’s the news, affiliate marketing is not only for affiliate marketer. An average person with no experience can succeed and be a full time affiliate marketer and you are gonna hear everything about it in the show so, tune in!
With his book coming out at the end of this month, Nate shared what you can benefit from it which I myself is excited to have my hands on. You wouldn’t want to miss a second of this episode cause everything is nuggets after nuggets.
In This Episode:
[00:36] Welcome Nate to the show.
[01:20] Writing about the process in his blogs.
[02:50] The dunning kruger effect.
[05:30] Affiliate marketing according to Nate.
[09:45] Do you get money and how much realistically do you get from affiliate marketing?
[13:20] Nate talked about his upcoming book as being something evergreen and can learn from in future.
[15:00] Cornerstone
[15:50] Samples of niches to try.
[19:00] 80/20 principle.
[22:00] Dream host and what you need to know.
[27:00] Platform tracking.
[37:40] Delivering more when you’re earning more.
[43:30] Domains- linking the affiliate for more opportunities.
[44:23] Evergreen Affiliate marketing book is launching soon at $14.90
Guest Links and References:
WEBSITE: https://entreresource.com/
INSTAGRAM: https://www.instagram.com/entreresource/
FACEBOOK: https://www.facebook.com/groups/entreresource/
Book References:
Atomic Habits By: James Clear
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Quality over quantity! In Today’s episode, we are going to talk about the underdogs in the influencer industry, the Nano Influencers but firstly, before we dive into the juicy context of the show, I’d have just had to educate everyone who’s not familiar with the term. Nano Influencers are Instagram users/influencers with less than 10,000 followers.
In this episode, we are siding with the nano influencers and why brands should consider them mainly because they are the ones with solid influence in their smaller scale community. Paul will enlighten us why nano influencers create quality content and are credible reviewers. He will help you decide what kind of influencer you should engage for your brand. So don’t miss out a second cause it’s all juicy information you should know.
In This Episode:
[00:20] Introducing Paul Baron.
[03:55] Why I love working with nano influencers, according to Paul.
[05:15] How to build relationships with influencers?
[09:27] Advise on how to approach an influencer.
[13:00] Walkthrough on how to look for the right influencers for your campaign.
[24:18] The goal of getting nano influencers.
[29:20] Driving sales through influencers.
[34:45] Access user-generated content.
[35:20] The importance of a contract when engaging influencers.
[38:04] Why we stopped asking influencers/people to buy products and review.
[40:56] What's it like working with the agency?
Guest References:
Prosper Show: https://prospershow.com/conference/speakers/#undefined
Clubhouse: Paul Baron
WEBSITE: https://www.thechatagency.com/
Book References:
On Rhetoric By: Aristotle Translated By George Kennedy
Brown University
Fall or Dodge in Hell By: Neal Stephenson
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
The two biggest Ecom platforms in the US are Amazon and Shopify. No comparing cos both can make or break your business in the right management. So, on today's episode, we have a special guest and new friend of mine Caulen Foster, the co-founder of Brain Power, to share with us his expertise, Shopify.
If you are looking at leveraging the power of Shopify, this show is the perfect one to listen into as everything you need to know about Shopify, launching Shopify, evaluating your Amazon PL business into Shopify, the cost to leverage a Shopify business are just a few of many topics we’ve talked about. I made sure you get the finest information so you don’t have a reason not to tune in. ;)
In This Episode:
[00:25] Welcoming Caulen Foster on the show.
[02:00] Caulen talking about having one of a kind agency
[03:45] Business agency partner
[06:45] 4 specific things Brain Power looks for in a product.
[08:27] The toothbrush test.
[13:45] Hands Free toothbrush
[16:20] Caulen talks about why they don’t take in all clients.
[23:10] Kickstart products
[24:20] When should somebody be thinking about shopify?
[31:00] Email infrastructure
[36:00] How does it look like working with Brain Power?
[38:20] Developing offers
[43:13] First 3 things to look at.
[48:20] Importance of research.
Guest Links and References:
Email: caulen@brainpower.agency
LinkedIN: https://www.linkedin.com/in/caulenf
WEBSITE: https://www.brainpower.agency/
Book References:
Breakthrough Advertising By: Eugene Schwartz
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Today’s episode is the second of the 2 part Winner YouTube Ads Series and we have today a YouTuber himself, Shash Singh who shares the most helpful tips and tricks in his own skillfully made videos in his channel and he will be sharing golden nuggets on leveraging YouTube ads for your Ecom business.
Listen in for easy tips for a more profitable Youtube adversitizing and best practices and strategies you must know.
In This Episode:
[00:39] Welcoming Shash Singh
[01:42] Youtube ads, what you need to know.
[03:45] Scaling for Youtube ads Vs. Facebook
[04:30] Types of products that work for YouTubeE ads.
[09:10] Budget for starters.
[10:30] Youtube ads Vs Facebook ads benefits
[12:20] Common misconception and understanding YouTube ads.
[13:20] Importance of sound in an ad.
[15:16] Best length of an ad.
[21:00] CTA in the video.
[25:50] Targeting options.
Guest Links and References:
WEBSITE: https://linxdigitalagency.com/employees/shashwat/
YOUTUBE: https://www.youtube.com/channel/UCjP4kqaIiSnxiLApPFrDOWA
FACEBOOK: https://www.facebook.com/LinxDigitalAgency/
Book References:
Foundation Series By: Isaac Asimov
How to Fail in Almost Everything and Still Win Big By: Scott Adam
The Hobbit By: JRR Tolkien
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Let’s face it, campaigns and launches are quite big to handle on our own especially when we don’t have a wide network. We definitely need a hand in promoting and getting our products reach more. That’s when influencer marketing comes in.
In Today’s episode, we are joined by Dan Fernandez of Tomoson- an influencer marketing platform to share with us everything we need to learn in engaging influencers in boosting Amazon sales.
In This Episode:
[00:28] Welcoming Dan Fernandez on the show
[02:11] What is Tomoson and what does it do?
[04:50] step by step walkthrough on how Tomoson works
[12:45] User/Influencers Data
[15:05] How to tell which influencers are perfect for your campaigns.
[18:45] 10% ratio doesn’t work for everyone. Here’s why.
[19:50] How influencers can apply for a campaign under Tomoson
[28:50] Giving influencers the direction.
[34:25] Working with mommy influencers/bloggers works most of the time.
[36:40] Hate Content Less means
[42:15] How do you cope and deal with it?
Guest Links and References:
WEBSITE: https://www.tomoson.com/
Book References:
The Lean Start-up By Eric Ries
The Four Hour Workweek By Timothy Ferris
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
YouTube advertising and what impact it gives a brand is the hot topic I’d like you to benefit from today and we have our guest, Tom Breeze to help us understand the psychology and emotions behind the ads.
Why do we need to target Youtube ads? BECAUSE youtube gets millions of views daily and as the high percentage of viewers and users increase, advertising on YouTube can definitely attract old and new audiences. It’s only a matter of how impactful an ad is. So tune in and get nuggets of information.
In This Episode:
[01:03] Welcoming Tom Breeze
[04:18] Impact to people through ads
[07:35] Emotional desire
[13:24] Identifying the emotion
[17:30] Psychology of the customer
[18:40] The story of the brand
[19:40] Important CTAs to ads
[26:35] What’s best for the viewers
[27:10] Low cost or high-cost production
[33:20] Creating a brand story
[38:00] Buying what product means
[40:00] Brands that got it wrong & brands that got it right.
Guest Reference:
FACEBOOK: https://www.facebook.com/TomBreezeOfficial/
LinkedIN: https://uk.linkedin.com/in/tombreeze
WEBSITE: https://www.viewability.co.uk/?r_done=1
Book References:
Made to Stick By: Chip and Dan Heath
Hidden Persuaders By: Vance Packard
Master & its Emissary By: Ian Mcgilchrist
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofecom.com/#course
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
In Today’s episode, Noemi and I will be hosting the show and we are joined by a mutual friend, fellow Wizards of Amazon and veteran Amazon seller, Marc Furma. And to make WOE podcast’s 100th episode special and to thank you all for sticking out with us, we bring you a topic that is close to every Ecom business owners, logistics.
Speeding up and building same-day check-ins, avoiding future OOS strategy, developing relationships, 2D barcodes, SPD over palate and 3PL plans before Q4 are among the most valuable topics we have discussed in today’s episode that you wouldn’t want to miss. So tune in and learn more logistic ins and outs.
In This Episode:
[00:25] Today’s episode is with my co-host Noemi Bolojan and our guest is fellow wizard, Marc Furma.
[02:10] 100th WOE podcast episode. We look forward to your podcast reviews and feedback.
[02:35] True or false
[05:00] Avoiding OOS in future.
[06:30] Marc talks about the shipping business and how it looks.
[07:50] About not shipping directly on Amazon.
[11:15] Having side by side FBM & FBA and how it plays a part.
[19:24] Talking about making a sustainable shipping business.
[20:57] How to do same day check-ins and who to develop relationships to do so.
[25:24] How do you stay persistent yet respectful?
[31:55] Experience of 2d barcodes and how it speeds up check-ins.
[37:23] 3PL for Q4
[39:50] Summary of solutions to shipping problems
Guest References:
LinkedIN: https://www.linkedin.com/in/marc-furmanski-30a8ab14
FACEBOOK: https://www.facebook.com/marc.furmanski
Telegram: amazongroupchat.com
Book References:
Who Moved My Cheese By: Dr Spencer Johnson
The Art of War By: Sun Tzu
Rich Dad Poor Dad By: Robert Kiyosaki
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Your ultimate guide to growing and building your list in a podcast episode. How to start, how to grow, creating campaigns and every strategy you’ll need to know in email marketing compressed in 45 mins with no other than The Carlos Alvarez.
I learned a lot and I know you’ll pick-up a thing or two in making a profitable email listing. So tune-in cos big nuggets awaits.
In this Episode:
[00:40] Welcoming my co-host and mentor Carlos Alvarez
[01:35] List building and its importance.
[03:00] Tools to create a contest.
[05:55] Active campaigns.
[06:10] Rates for the basic tools you’ll need.
[07:30] How does it take to learn and study list building?
[09:40] Ins and Outs of doing contests.
[13:45] Knowing who’s on your lists.
[16:40] How do you start?
[19:35] How long do you see the result?
[24:45] How much do you spend by starting small?
[26:25] How to start facebook page ads through your listing?
[30:30] Connecting with your followers and people on your list.
Guest References:
WEBSITE: https://bluebirdmarketingsolutions.com/
Telegram: Amazongroupchat.com
Book Reference:
Ask and Choose By: Ryan Levesque
https://www.amazon.com/Ask
Rebels Guide to Email Marketing By: DJ Waldow and Jason Falls
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
The Prosper Show is finally happening after more than a year of pandemic. In this episode, Brian Anderson, the producer of the show tips us off what to expect in the show.
The Prosper Show being the largest continuing education conference in the US for established Amazon sellers, is bringing us 28 sessions to expect, network opportunities and the chance to meet 40 awesome speakers and Amazon experts.
In This Episode:
[00:27] Brian Anderson, producer of The Prosper Show
[01:15] Brian talks about the 1st show after the pandemic hit, finally happening.
[02:30] What makes prosper show different from other show?
[05:04] Experience in putting the show together.
[12:05] Balancing education and sponsors.
[12:50] Breakdown of the coming show.
[19:00] Carousel model
[20:00] What’s included in the ticket?
[22:50] Safety precautions for the attendees.
[30:35] There are different types of sessions, workshop to choose from.
[33:40] CODE: CA21 to save
[33:50] Conference, workshop, exhibit pass rates.
Guest References:
WEBSITE: https://prospershow.com/
LinkedIN: https://www.linkedin.com/company/prosper-show
Email: brian.anderson@emaraldx.com
WEBSITE Promo Code: CA21
Book Reference:
A Prayer for Owen Meany By: John Irving
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Using bulk files is one thing I wish I had done long ago. Now that I’m doing it, I realized it could really save a lot of time. So Today, in this episode, we have a bulk file expert guest, Elizabeth Greene of Junglr to educate us with all things bulk file.
If you are one of the people who haven’t heard or have not decided whether to use bulk files or not, this episode will help you decide and convince you how helpful and useful bulk files is. If you want to make it simpler and easier for you in terms of quick bid, save time with ads effortlessly, optimize and organize campaigns, then bulk files are recommended for you and is discussed in this episode. So tune in!
In This Episode:
[00:25] Introducing Elizabeth Green, Co-founder of Junglr.
[02:47] Bulk files is your entire account in a spreadsheet.
[04:20] Leveraging the power of spreadsheet.
[06:08] Where can you download bulk files?
[08:05] Time frame or date ranges you should be filling up your spreadsheet.
[11:35] Types of campaigns recommended- product and sponsored brands.
[16:50] Test run the bulk files.
[17:40] Error codes and fixing them.
[18:50] About error port.
[21:85] Most helpful thing for a beginner.
[27:55] Why you can’t change the name of your listing during campaign?
[30:55] Creating portfolio with monthly budget.
Guest Links and References:
LINKEDIN: https://www.linkedin.com/in/elizabeth-greene-junglr
WEBSITE: https://www.junglr.com/
YOUTUBE: https://www.youtube.com/channel
Book References:
How to Make Friends and Influence People By: Dale Carnegie
The Bible
It Takes What it Takes By: Trevor Moawad
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
From his humble beginning and inspiring Amazon origin story to being a sought-after Amazon thought leader, Andrew Morgan, is sharing these with us. From side hustles to building his own Amazon management agency. With a company of 48% conversion rate that helps brands navigate the challenges of Amazon for sellers and vendors, Andrew gives the biggest advice you should hear.
In This Episode:
[00:30] Introducing Andrew Morgan, founder of Marknology
[03:30] Andrew’s background before doing upwork.
[10:00] How it all started with Upwork.
[15:54] How companies like Adidas found him.
[20:20] How Andrew had to convince Adidas to optimize their PPC.
[29:30] Andrew’s first mentorship
[31:40] What kind of brand he looks for?
[34:10] What it’s like to be an Amazon Thought leader?
[39:00] Andrew’s big advise
Guest Links and References:
WEBSITE: https://www.marknology.com/
INSTAGRAM: https://www.instagram.com/andrewmorgans/
LINKEDIN: https://www.linkedin.com/in/amorgans
YOUTUBE: https://www.youtube.com/channel
Book References:
Jab Jab Right Hook By: Gary Vaynerchuk
Tribe By: Sebastian Junger
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Here for the second time in the show, PR expert Norman Farrar. He talked about the difference between press releases and PR as in public relations. Press releases are your business’ ticket to publicity. In This episode, Norman will share with us how to use press releases effectively in your businesses and in Amazon businesses?
The power of press releases is the reach, the exposure, attention and publicity. Publicity benefits businesses in many ways including better visibility, increased traffic, and awareness. Now, when and how to use it and how to write it is discussed in this episode together with best converting keywords, quality and poor quality links, linking content, cost of press releases and more. So if you want to get these nuggets of information, tune in!
In This Episode:
[00:25] Welcomes 2nd time guest of WOE, Norman Farrar.
[01:48] Press Release VS. Public Relations.
[03:10] What stage in your business is best to do a press release?
[05:10] What is the best press release strategy for a business or product pre-launch?
[09:01] The quality links.
[12:45] Authority in press release
[21:00] best converting keywords
[26:00] Press release gets rejected. Why and what you can do about it?
[27:00] Why should you put your info in your press releases?
[29:30] How does it look like working with Norman Farrar for a press release?
[31:20] Linking content
[38:30] What’s in it for you if you made it to the editor's choice?
[40:40] What is a brand builder?
Guest Links and References:
WEBSITE: https://normanfarrar.com/
Email: norm@amz.club.com
Podcast: https://lunchwithnorm.com/
Book References:
The E-myth By: Michael Gerber
The Four Agreements By: Don Miguel Ruiz JrJanet Mills
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
In the past month, a lot of Amazon sellers received a letter of reminder on pesticide and products with pesticide claims in what seems to be a blast email from Amazon. If you happen to be one of them, here in this episode, Vanessa will shed light on the matter. And as shocked as you may be upon reading the email, thinking what pesticide has to do with your product? Vanessa is here to explain why.
Listen in as Vanessa enlightens us on what you should and shouldn’t do with your listings and the proper way to deal with this problem. She’s also sharing with us an effective SOP that she created to help everyone with this issue. So don’t miss listening in.
In This Episode:
[00:35] Welcoming Vanessa Hung who’ presented twice to our online seller cruise.
[04:55] Prior experience to Amazon
[05:15] Being a problem solver helped Vanessa a lot in the business world.
[09:35] How soft skills can help an Amazon business.
[10:55] Why is pesticide an issue in Amazon?
[15:15] Amazon is just enforcing the law
[19:08] using the correct keywords attached to pesticide may be the reason why
[25:40] Why shouldn't you delete the listing when you get a pesticide claim issue?
[29:40] Difference between people spending thousands of $ VS. people coming to follow the SOP
[34:00] The SOP and visual procedure,
Guest Link and References:
WEBSITE: https://www.onlinesellersolutions.com/
Email: vanessa@fulltimeamazon.com
LinkedIN: https://www.linkedin.com/in/vhungc
Instagram: https://www.instagram.com/fulltimeamazon/
Book Reference:
La Oracion De La Rana By: Anthony De Mello
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Today’s episode is a solo episode with me, Noemi and I’m gonna be sharing with you 5 things I wish I knew before selling on Amazon which I think is very important especially if you are a potential seller looking for a new product or an Amazon newbie. I know it takes courage to start an Amazon business and it sometimes gets overwhelming. So here, according to my experience is a list that you might want to consider looking at that in my opinion will make or break your Amazon business.
In This Episode: [00:30]Today is a solo episode. [01:35] Budget management [02:16] Allocating the budget [05:23] Inventory forecasting [08:35] Cash Flow forecasting [12:18] Cost of getting out of stock. [14:55] Inventory limits
Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
All problems have solutions and that includes what seems to be your unreachable PPC goals. Today, our guest, Ritu Java of PPC Ninja will help us in more ways that one to learn the importance of diagnosing the problem. It sounds very technical, isn't it? Do you think funneling PPC needs expertise? Let's hear what Ritu have to say about that as she discussed the how-tos of troubleshooting the funnel.
In This Episode: [00:30] Welcome Ritu java on the show. [04:00] System to troubleshoot the funnel [06:00] Ritu started E-com selling jewelry in Japan and her Ecom background [12:40] Does PPC funneling need expertise? [13:50] Types of conversion rates. [14:40] Types of metrics you need in funneling [22:20] targeting video ads [25:30] Creating video ads for ranking and drive conversion. [28:45] Levels of analyzing the funnel. [30:20] What to look for [31:52] The most frequent culprit: conversion rate [34:30] controlling price thru coupon [41:00] Reasoning why ACOS is high. [47:50] PPC Ninja mastermind courses.
Guest Links and References: WEBSITE: https://www.ppcninja.com/ WEBSITE OFFER: https://www.ppcninja.com/ppcmastermind LINKEDIN: https://www.linkedin.com/today/author/ritujava INSTAGRAM: @ppcninja YOUTUBE: https://www.youtube.com/channel/UCD8rdN7WICzerpmGisi8EMQ
Book Reference: Theory of Constraints By: Eliyahu Goldratt
Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Is it possible to start an Amazon business in as little as $300? Apparently, It is! That’s according to wholesale bundling expert, Kristin Ostrander who will share her expertise and knowledge in what she describes as “Poor man’s Private Label”. Intriguing enough? Let’s explore more of wholesale bundling because in this episode, Kristin also shares where to find wholesale vendors, search volume with bundling, validating data and products that have less competitors.
Maximizing your PL with bundling is something you would not want to miss. So tune in and get nuggets and nuggets of information you’ll ever need in wholesale bundling.
In This Episode: [00:30] Welcoming Kristin Ostrander on the show. [01:00] What is wholesale bundling? [02:50] Margins for wholesale bundling. [05:02] How to find wholesale vendors. [06:00] Understanding your customer’s needs and supplying their needs. [08:10] good bundle samples. [13:01] Importance of search volume with bundling. [15:10] Searching for products that have less competitors. [19:50] Common mistakes in bundling. [23:35] Best practices to practice not just in bundling but in any PL business. [28:05] How to be different from competitors? [30:50] What is the recommended bundle limit. [37:00] Maximizing your PL with bundling.
Guest Links and References: WEBSITE: https://classes.mommyincome.com/ PODCAST:https://podcasts.apple.com/us/podcast/the-amazon-files
Book References: No Excuses By: Brian Tracy Green Lights By: Matthew McConaughey Dream Big Step Small By: Kristin Ostrander
Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
On Today’s Episode, we have a returning guest from my most trusted inspection agency, V-trust, Mitchell Johnson. Mitchell is back the second time around in this 3-part series to discuss further more about the importance of product quality inspections.
Controlling product quality is something every business product owner must look into not only to increase the value of their product and to meet consumers needs but also for their own gain and peace of mind especially when their manufacturer is abroad. Mitchell enthusiastically shared with me 3 important things you’ll need before getting into anything, things that may influence product quality and how to address them, types of inspections recommended for better product quality and cost of inspections under V-trust. So, don’t miss the show especially if quality is your priority.
In This Episode: [00:30] Welcoming back Mitchell Johnson from V-trust. [02:15] I’ve been duped $81,000 before I learned of V-trust. [03:50] Why controlling product quality is important. [06:20] The first you’d need is your golden sample. [08:38] When so you need the sample? ODM is one way to get a sample done. [11:00] How sample checking works. [14:55] Lab testing samples can also be done. [16:15] Things that may influence quality. [19:30] Check templates available online. [20:17] Product specs [23:55] V-trust makes recommendations/consultation on addressing problems or the next step. [32:40] Inspection types: PSI,Production inspection. [34:17] Cost of inspections with V-trust. [37:20] Last thing to note: Defects
Guest Links and References: Email: mitchell@v-trust.com WEBSITE: https://www.v-trust.com/AboutUs/ContactUs WEBSITE OFFER: http://www.v-trust.com/ecommerce-bbms.aspx
DISCOUNT CODE: wizard
Sample Documents: Component/Construction Data Form (CDF):
Tech pack for apparel:
Book Reference: Freakonomics 2 or Super Freakonomics By: Stephen J. Dubner Steven D. Levitt
Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Today we have a very special guest. My mentor, my co-host, none other than The Carlos Alvarez. I'm very much excited to get across and learn more about Amazon live videos and how to leverage Amazon Influencers to do Amazon Live which Carlos has run through in this episode. Find out why Carlos recommends to apply for Amazon live as soon as possible and why he suggests to go live daily.
In This Episode: [00:30] Welcoming my Co-Host, Carlos Alvarez in the show. [01:30] Amazon live video according to Carlos. [02:50] 3-ways you can go Amazon live. [06:35] Why is it important to get approved as influencer? [11:00] Influencer Vs. Content creator. [15:40] Tools we use during Live shows & bringing in an influencer as a remote guest. [17:40] Should you go fancy or not on Live? [18:09] Using a script on Live. [18:58] SOPs done before going live. [28:30] Copyright with Amazon live. [30:00] Hiring or paying an influencer.
Guest Links and References: WEBSITE: https://bluebirdmarketingsolutions.com/ FIVERR: https://www.fiverr.com/bigspaniard/answer-all-your-amazon-seller-business-questions
Book References: Atlas Shrugged By: Ayn Rand Fountainhead By: Ayn Rand Virtual freedom By: Chris Tucker
Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Something that I have had high on my list of priorities over the years but has been elusive to me is manufacturing my own product here in the USA. So, having Alex here on the show today sheds light on this possibility. If you happen to have the same goal as mine, this show is something to catch.
Alex who came from a different professional background will enlighten us that experience makes a big difference and impact on his decision to start manufacturing his private label in the US. He’s been generous enough to share with us the pros and cons of it.
In this Episode: [00:28] Introducing Alex Fedorowicz, Founder of QRX Lab. [02:58] Alex talks about his background as in IT. [07:35] Building everything from scratch [09:10] Starting from re-selling. [14:50] How they started their own brand. [18:00] Manufacturing their own started packaging. [23:27] Experience makes a big difference. [28:58] Manufacturing daily. [35:35] Lead time for manufacturing in the USA. [50:40] Main focus is to grow the brand.
Guest links and References: LINKEDIN: https://www.linkedin.com/in/alexanderfedorowicz/
Book Reference: Founders at Work By: Jessica Livingston
Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
With Amazon’s 12 million product catalog, how do you think buyers can find your product? Ads!
But now that everyone’s advertising, it’s important to learn some tips and tricks on PPC optimization. In this episode, we are going to simplify things for you.
Know the latest advertising strategy hacks from no other than Amazon ad expert Destaney Wishon. She is also gonna be sharing an easy formula you may refer to for a more profitable ACoS. These and more tips when you tune in.
In This Episode:
[00:30] Welcoming Destaney Wishon, Co-Founder of Better AMS.com
[02:12] The relationship of optimization and ACoS
[05:40] Increasing the bid.
[06:30] When should you lower your bid?
[07:50] Scalability or profitability?
[09:18] Variables to consider
[10:14] Formula shared by Destaney that you may follow for a more profitables ACOS
[18:35] Understand CPC
[19:40] Targeting competitor’s listings
[23:11] Dive in search term report frequently
[28:50] Making a video more scalable
[31:50] Migating a co-performing keywords.
Guest Links and References:
LINKEDIN: https://www.linkedin.com/in/destaney-wishon
WEBSITE: https://betterams.com/
YOUTUBE: https://www.youtube.com/channel/UCIyDW8XfX2gTWFHK_otUwAw
Book References:
How to Win Friends and Influence People By: Dale Carnegie
Shoe Dog By: Phil Knight
Power VS. Force By: David Hawkins
Links and References:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
As your business grows, data piles up. Unfortunately, most of the time, you lost track of the auditing percentage of your revenue. Fortunately, there are companies that offer auditing systems that can help you track your inventory, refunds and reimbursements.
Who does not love reimbursements, right? Yoni will walk you through how this works and get the money that Amazon owes you. Discover the genius GETIDA system that can help recover your FBA reimbursements here as you tune in.
In This Episode: [00:26] Introducing Yoni Mazor, Co-founder and CGO of GETIDA [01:55] Getida’s flexible Amazon reimbursement offers. [05:50] Keeping the company’s value. Biggest reimbursement auditing company in the world. [07:50] A walkthrough the process of reimbursement. [13:00] What you can expect from Getida’s dashboard. [13:55] Four simple steps to enable Getida. [15:45] Amazon being anti-automated. [17:20] Getida’s commitment to sellers and Amazon. [21:25] Getida’s team members. [24:20] Yoni’s position on Getida & how Getida started. [26:50] GETIDA means Get Intelligent Data Analytics. [28:20] How much does Getida recover for you annually?
Guest Link and References: WEBSITE: https://getida.com/ Email: Yonim@getida.com LINKEDIN: https://www.linkedin.com/in/yoni-mazor-b204a274
Book References: Sapiens By:Yuval Noah Harari Straight From the Gut By: Jack Welch Shoe Dog By: Phil Knight
Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
What’s holding you back in achieving your goals? Apparently, according to therapist and mindset coach, Paul Wilson, it has something to do with the stuff our mind tells us.
You could be feeling like you are going down a wrong road. You might be questioning yourself why everything is going wrong or you could be feeling that it is hard to get where you want to be. If one of these is on your mind, this episode for you.
Find out why you have imposter syndrome that’s blocking you from succeeding and getting where you want to be. Ready yourself to get mind blown.
In This Episode:
[00:40] Paul Wilson, therapist and mindset coach.
[01:00] Imposter syndrome and building a rock solid confidence.
[01:25] What is the devil’s triangle?
[03:34] Brain’s single function
[07:00] What comparison does to people.
[09:15] Perfectionism
[11:00] There’s no such thing as perfection.
[12:05] How you’d know you are suffering from impostor syndrome?
[17:00] Finding the reason
[23:09] Hypnotism
[31:25] Finding out what’s stopping you
[35:20] Addiction
[41:30] Overachieving is one of the mistakes business owners makes
Guest Links and References:
LinkedIN:https://uk.linkedin.com/in/paulwilsoncoaching
WEBSITE: https://www.ahappyhead.co.uk
INSTAGRAM: https://www.instagram.com/paulwilsoncoaching/
Book References:
The Alchemist By: Paulo Coehlo
Psycho Cybernetics By: Maxwell Maltz
The Harry Potter Series By JK Rowlings
Links and References:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
I've had previous podcast episodes where I genuinely encourage my listeners that doing Live is the way to go and I'm gonna have to take that statement back a little because in this episode, Jeff will enlighten us why Amazon Live is not for everyone. Yep! You read that right but don't get disheartened just yet cos there are options to go live successfully and we discuss all of it in this episode. So, tune in and don't miss the important tips from Jeff Cohen.
In This Episode: [00:28] Introducing Jeff Cohen of Seller labs [01:22] Jeff as VP of Seller labs [03:50] Amazon Live is not designed for brand to be developing content. [08:50] what an average person does not know. [10:50] Amazon live as Influencer. [11:35] 3 options to go make it on Live [12:18] Going live as influencer. [15:07] Amazon Live new features. [17:20] Getting the traffic. [18:01] Live streams in Asia. [20:40] Work with an agency to do live for your products. [23:35] Ad placement reward.
Guest Links and References: Email: jeff@sellerlabs.com WEBSITE: https://www.sellerlabs.com
Book References: All the Places You'll Go By: Dr Seuss
Front of The Class By: Brad Cohen with Lisa Wysocky
Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
You are not a writer but you have a story to tell. Here's good news for you! You don’t have to be a writer to write but you can still publish a book that you dream of writing and publishing and make profit out of it.
Rachel Ollen will walk us through the how-tos of KDP or Kindle Direct Publishing. If you are ready to dig in and make use of your writing skills or books ideas, listen in because this episode is full of nuggets you wouldn’t want to miss. Rachel wishes you to be inspired in writing and start making sales.
In This Episode: [00:30] Welcoming Rachel Ollen [01:40] rachel and her background. [04:09] Rachel explains KDP & how to make profit from it. [04:30] A walkthrough and how-tos of KDP. [07:40] KDP and Keywords [10:50] Finding keywords on KDP products [14:20] Knowing your skill set for KDP [15:30] Who should you hire? [21:20] Video ads on KDP [27:05] Social media ads and promotions for KDP [3010] Types and different sizes of books. [31:20] Where to list your books [34:20] Software programme to help keyword search.
Guest Links and References: Wizards of Amazon Groupchat and Facebook
Book Links and References: I love You Stinky face by: Lisa McCourt and Cyd Moore The 5 Love Languages for Children By Gary Chapman Homesick and Happy By: Michael Thomson
Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Is voice search the future and the next big thing for SEO? Let’s find out!
In today’s episode, we have an exciting guest, The founder of Marketplace Blueprint and host of the Marketplace blueprint Podcast, Robyn Johnson and she kicked off the show enthusiastically sharing her writing skills and her role in the Amazon space. Get ready to be impressed by Robyn in this no holds bar episode as she walks us through step by step listing optimization for Alexa voice search.
Voice search has brought convenience to homes, maps, and a lot of things that require searches but will it really be a game changer for SEO? Robyn answers all of that and more so listen in and understand more about Alexa how it could be useful to Amazon businesses.
In This Episode: [00:29] Welcoming Robyn Johnson [02:00] Writing for Seller Labs blog. [03:35] How Robyn started doing Amazon. [07:25] Robyn on Alexa being more profitable. [08:10] What is voice search and intent for different voice search engines. [10:02] Alexa being the leader of voice search. [11:00] Alexa and google home are top leaders for Amazon. [18:38] Impact on keyword search vs. voice search. [20:25] Understanding voice search for Amazon. [26:20] Ranking organically [27:04] keyword ranking [28:50] Importance of branding in ranking. [30:50] Focusing on being unique. [35:40] Managing reviews.
Guest Links and References: WEBSITE: https://marketplaceblueprint.com FACEBOOK: https://www.facebook.com/marketplaceblueprint/ FB GROUP: Amazon listing optimization FB Group
Book References: Rocket Fuel By: Gino Wickman and Mark Winters Think and Grow Rich for Women By Sharon Lechter The Hobbit Series By: JJR Tolkien
Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Kitty Lai who was always behind big brands and now stands as her own brand shares with us what you need to know about branding. With all her credentials, experiences and expertise, Kitty enthusiastically shared 40 minutes packed with information you can learn from and execute to make your brand a success.
Branding plays a big role on how you represent your product or how your product represents you. So, listen in and pick Kitty’s nuggets of advice to those who are starting or made a mistake with branding.
Making your own brand, re-branding and elements of branding were some of the juicy topics we’ve tackled that you shouldn’t miss.
In This Episode: [00:25] Introducing Kitty Lai [03:29] Kitty explains branding [06:40] Branding and experience [08:30] Making your own brand [10:25] Logo and photography [12:50] When your logo sucks. [14:00] When do you need to rebrand? [19:30] Getting feedback before rebranding. [23:15] Communicating with colors [27:15] Tone of voice through branding [30:20] Good branding VS. good product [31:10] Building trust for your product [39:00] Scaling needs investing [41:15] Kitty talks about her rate.
Guest Links and References: LINKEDIN: https://www.linkedin.com/in/kittylaibrandingdesignerconsultant FACEBOOK: https://www.facebook.com/me.branding.you/ INSTAGRAM: https://www.instagram.com/kittylai.brand/
Books References: Key Person Influence By: Daniel Priestley Building Story Brand By: Donald Miller Oversubscribed By: Daniel Priestley
Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Let's get geeky in this episode for in this episode we are gonna be dealing with pure data. Data that you can validate and execute on your businesses and turn it to a more profitable one. Let's hear it from Sourcing Monster Founder, Tomer David. He's gonna be sharing with us his product validation strategy that has 60-70% success rate. So, tune in and be inspired!
In This Episode: [00:28] Welcoming Tomer David, founder of Sourcing Monster. [03:05] Timer explains product validation system through datas. [08:40] Product sourcing or PPC advertising? [10:58] Changing strategies [14:50] Tools recommended [15:54] Timer being a morning person. [17:22] First step, starting the day by checking the numbers. [20:05] Step by step walk through product validation. [22:59] Avoiding me-too products. [26:13] Success rate of this system. [27:38] Picking the best quote with good communication. [32:38] Alibaba or 1668?
Guest Links and References:
WEBSITE: https://www.sourcing-monster.com/ YOUTUBE: https://www.youtube.com/channel LINKEDIN: https://www.linkedin.com/in/tomerdavid/
Book Reference: The Alchemist By Paulo Coelho
Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Welcoming a second timer on the show, Alina Vlaic of AZ Rank. In this episode, we are going back to the basics of ranking.Tune in as the ranking expert gives us tips on getting the right keywords, beating algorithm and ways to rank. These and more ranking techniques when you tune in.
In This Episode:
[00:29] Welcoming Alina Vlaic
[01:20] Alina describes herself in two sentences.
[03:15] What is ranking?
[04:20] Red flags people often missed.
[05:00] Shades of ranking, staying in the gray area.
[08:20] Difference of ranking a launching product and old products.
[12:20] Too high expectations is often the mistake a first-timer makes.
[16:05] Different strategies for a competitive and non-competitive niche.
[23:20] New product keywords.
[28:15] Aline being honest on the first PL product that failed.
[31:20] Has Alina not able to rank a product?
Guest Links and References:
WEBSITE: https://azrank.com/
FACEBOOK: https://www.facebook.com/AZRANKcom
INSTAGRAM: https://www.instagram.com/alinavlaic/?hl=en
INSTAGRAM: https://www.instagram.com/azrank_com/
YOUTUBE: https://www.youtube.com/channel/UCfKy...
WEBSITE OFFER CODE: cats10
Book Reference:
Traction By: Gino Wickman
Raising Cain By: Dan Kindlon & Michael Thompson
Links and References:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
Like any other businesses, Amazon or Ecom businesses need protection just like how you protect your own life because you wouldn’t want to lose what you’ve worked hard for. Now that Amazon is strictly implementing and reinforcing its General Insurance policy, sellers are given streamlined protection on their businesses. In this episode, we are going to get serious as we talk about insurances that will cover our businesses from all kinds of claims. Let’s hear it from an Insurance specialist herself, Ashlin Hadden.
Ashlin was most enthusiastic sharing all her knowledge about insurances. We covered topics from the right insurance that meets different kinds of sellers needs, high risk products, types of business insurance advisable for ecom businesses, getting the right coverage you need, down to advantages of not getting a seller for an insurance agent.
Join us as we tackle the ins and outs of business insurance.
In This Episode:
[00:24] Welcoming Ashlin hadden, CEO of Ashlin Hadden Insurance
[02:42] When and why Ashlin is doing insurance?
[05:20] How Ashlin started insurance in Ecom and fell in love with it.
[07:35] A non-seller insurance agent is an advantage.
[09:35] Brand categories that are high risk and advisable for insurance.
[12:13] Types of insurances necessary for Ecom businesses.
[14:20] Amazon required insurance.
[16:15] Ashlin talks about getting the correct insurance.
[20:30] When Amazon got strict about reinforcing insurances.
[24:23] Is 30 days enough to get a product/business insured?
[28:40] Other insurances Ashlin Hadden Insurance offers.
Guest Links and References:
WEBSITE: https://ecom.insure/contact/
FACEBOOK: https://www.facebook.com/AshlinHaddenInsuranceAgency/
Book Reference:
Well behaved Women Seldom Make History By: Laurel Ulrich
Links and References:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
A woman with so many titles attached to her name. A mom, an entrepreneur, a military, business coach, public speaker, product inventor, SEO expert and more. Her long list of credentials is not our topic for today but her struggles, her sacrifices and how it all contributed to her success. From starting scared after leaving her job to taking business trips with her children, Amy will share them all in this episode.
You wouldn’t want to miss on a single brilliant word of advice. Allow her to mentor you in this inspirational 40 minutes as we talk about family time, priorities, scheduling and boundaries.
In This Episode:
[00:26] Welcoming Amy Wees
[01:35] Amy describes herself in 3 words.
[02:46] Amy as a mompreneur.
[08:25] How Amy shows love to her kids without having to present every time.
[10:59] How to involve the kids in the business.
[15:55] How does spirituality helps in the business
[22:20] Amy talks about scheduling in time creatively.
[24:24] Spending time for yourself
[28:25] Integrating what she learned from military training to business.
Guest Links and References:
WEBSITE: https://amazingathome.com/
FACEBOOK: https://www.facebook.com/amazingathome/
INSTAGRAM: https://www.instagram.com/amazingathome/?hl=en
Book References:
Rich Dad Poor Dad By: Robot Kiyosaki
Cash Flow Quadrant By: Robert Kiyosaki
The Lean Start-up By: Eric Ries
Clockwork By: Mike Michalowicz
Links and References:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
In this episode, I’m very honoured to have a special guest from the other side of earth, Japan. Nick Katz who’s been living in Japan for more than 25 years will give us a glimpse of what it’s like to live and grow a business in Japan. It was a fun and informative talk with Nick as he talks about simple life in Japan, his long term business, his previous jobs and of course some insights of what kind of product clicks in japan.
Nick also shares the social media platforms mostly used in business in japan. He also gave pretty straight forward warning/advice to those who plan to start a product in Japan and that is , Research and know the market. Tune in and be surprised with Nick’s recommended tool for product research.
In This Episode:
[00:34] Introducing Nick Katz
[01:20] Nick talked about how he came to Japan and stayed there for 25 years now.
[03:40] Nick informs us of Japanese language.
[06:01] What sort of Ecom business Nick started in Japan?
[11:30] Nick talked about Ecom business 20 years ago.
[15:58] When Nick started Amazon.
[19:40] A product Nick plans to produce in future.
[22:40] Best tool for product research in Japan.
[23:10] Jungle Scout and Google are recommended tools by Nick.
[28:08] Nick talks about how you’ll know a product will work in Japanese market.
[30:00] The happening social media in japan.
[34:10] Nick’s advice to those who plan to start Ecom at Japanese market.
[36:35] How is Tax in Japan like?
Book References:
Moonwalking with Einstein By: Joshua Foer
Documentary: Brainman
Guest Links and References:
LINKEDIN:https://www.linkedin.com/in/nick-katz-333886176/
Links and References:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
It’s the first episode with me, Noemi Bolojan and I’m very much excited to introduce my very first guest and a good friend, an 8 year Amazon seller and host of WOE spanish, Aleksejs Leal.
In this episode, Aleksejs and I talked about a lot of topics and I guarantee you wouldn’t want to miss his advice on a successful Amazon journey that includes not drinking and smoking and living a healthy lifestyle. It may sound odd for advice? Listen in and learn of his convincing reasons.
It’s no holds barred as Aleksejs walks us through his own Amazon journey before he’s had 15 Amazon stores and his failed partnerships. He’s gonna fill us in on why exiting is an advisable strategy. These a lot more nuggets of Ecom wisdom are waiting for you when you tune in.
In This Episode:
[00:30] Aleksejs who introduced himself as an 8 year Amazon seller with 15 Amazon stores, 5 Ebay stores and 2 distribution companies.
[02:30] Aleksejs talks about his 3 takeaways from 2020
[05:40] Aleksejs advice, disadvantages and advantages faced along the way.
[08:27] A business partner should have the same goal as you.
[10:05] First marketplace for Aleksejs: Amazon
[13:35] Private label should not be a monthly income.
[17:48] Few habits to practice: not drinking and not smoking.
[22:40] Aleksejs speaks about having a journal from a few years back and how it helps.
[30:48] WOA is something that helps Aleksejs improve himself business wise and personal.
Book References:
Rich Dad Poor Dad By: Robert Kiyosaki
Money Masters The Game By Tony Robbins
Virtual Freedom By: Chris Ducker
Guest Links and References:
INSTAGRAM: https://www.instagram.com/aleksejsleal/
FACEBOOK: https://www.facebook.com/pages/category/Public-Figure/Aleksejs-Leal-1180516045466824/
LinkedIN: www.linkedin.com › aleksejs-leal-43824a60
Links and References:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Ecom on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
In Today’s episode, we have the director of sales and partnerships of Deliverr, Michael Sene and we are going to breakdown how best to utilize Deliverr in your E-commerce business to grow beyond Amazon without having to be a slave to the box tape in the merchant fulfilled style lifestyle.
Listen in as Michael guides us through how to double your sales, increase the volume of clicks and purchases and drive buyers with fast shipping offers locally. Deliverr’s goal is to make clients get ahead of their business with next day delivery offers.
In This Episode:
[00:35] Introducing Michael Sene of Deliverr
[0100] Goal of the company is to set 1-day delivery
[02:28] Michael as director of sales and partnerships at Deliverr
[03:40] Deliverr is a daylight solution
[04:35] focused on fast track
[05:00] Controlling social media ads.
[08:35] Deliverr offers $5 credit for every late delivery.
[09:50] Goal of increasing your volume.
[10:20] How does it work to get your products to be at Deliverr?
[12:04] Deliverr does not offer International and returns shipping. What is Deliverr’s plan on these matter?
[13:25] Deliverr is transparent to its customers by posting their prices on the website and have them compare.
[14:15] More clicks & more purchases.
[15:14] The biggest frustrating issues of clients with Deliverr.
[16:55] Deliverr helps recommend other service providers to clients.
Guest Links & References:
LinkedIn: Michael Sene
WEBSITE:https://deliverr.com/
EMAIL: msene@deliverr.com
Book Reference:
Factfulness By: Hans Rosling
Links and References:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofamazon/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
You’ve been hinted at in the title. Yes! I’m gonna be having a co-host for the first time. Welcoming Noemi Bolojan to Wizards of Ecom. I’m so grateful and excited about this revamp and to Noemi for taking the job.
Tune in and know what to expect from Noemi, what her first episode will be like and what she can bring in the show. From being a guest to a co-host, let Noemi convince you to listen in and learn things about her that’ll make you ask for more.
Hear here first! The new schedule for the show and when you’ll hear Noemi’s first episode.
In This Episode: [00:22] Welcoming our co-host Noemi Bolojan [01:50] Me hinting about the first episode of Noemi as a co-host and her first guest. [02:59] Why did Noemi agree to be my co-host on the show? [04:24] What sort of creative/artist is Noemi? [07:30] What Noemi can bring in the show that’s been missing? [10:20] Impact of Noemi's husband, Daniel to her business. [12:20] Did Noemi volunteer to be in the show? [13:00] Us talking about having two episodes per week. [14:00] What had Amazon taught Noemi in less than a year of being at it? [17:00] What is cattitude, according to Noemi? [19:18] The most exciting things Noemi has going on in her Amazon products?
Links and Resources: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofamazon/ Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
First things first, let’s learn more about Conversion Rate Optimization and its importance to e-com businesses from an Amazon OG’s perspective, Keith O’Brien. Tune in as Keith talks about the ins and outs of CRO.
Listen in as he shares his tips on optimization, drive traffic and create an even more greater sales opportunities.
In This Episode:
[02:28] Introducing Keith O’ Brien of Page One.
[05:10] Keith’s journey with E-commerce
[11:45] Keith’s interests and fascinations helped him apply all that he learns & experiences to his clients.
[17:08] What is CRO and why is it important?
[18:50] Keith talks about a good conversion rate.
[23:10] First thing to look at with a very low conversion rate.
[26:58] Search result conversion rate.
[29:20] Rendering images or photos?
[34:30] Tips and tricks from the expert.
[37:20] Page One offers video services too.
[43:35] How to highlight issues you’ve solved creatively?
Guest Links and References:
WEBSITE: https://www.page.one/
E-mail: keith@page.one
LINKEDIN: https://www.linkedin.com/in/keithbobrien/
Book References:
Shantaram By: Gregory David Roberts
Tribe By: Sebastian Junger
Contagious By: Jonah Berger
Untethered Soul By: Michael Singer
Purple Cow By: Seth Godin
Links and Resources:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofamazon/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
On this episode of Wizards of Ecom, you’ll hear from Scott as he talks about his book Take Action Effect, why he wrote and published the book and his goals in writing it.
Take Action Effect is a book about breaking through your limitations and finding freedom from the rat race but how can this book help you grow your brand. Find out why Scott wrote this book instead of something of his expertise. This and so much more to learn from Scott Voelker.
In This Episode: [00:36] Introducing the Godfather of Private label, author of Take Action Effect, Scott Voelker. [03:10] Why Scott wrote Take Action Effect and not about Private Label. [08:40] His love for building brands. [14:00] Advice to ecom businesses who find Amazon selling hard and expensive. [17:59] Scott talk about selling stuff before they arrive. [19:00] Did Scott have a timeline for the book? [22:06] Scott talks about getting help on writing his book from a website called Scribe. [22:35] Took him 10 months to do the book. [25:56] Scott about working best under deadline. [27:25] Scott gave 7/10 to describe the impact of the book to his life. [28:45] Quoting a line from the book about having no time to start a business. [32:19] Scott talking about email list. [36:40] Creating content. [38:08] What is Scott's main goal in writing his book? [40:10] Scott speaks about building a connection with his readers/listeners. [44:20] How much of an investment is the audio book? [48:20] How podcast book goes [50:45] Is there another book? [52:35] What Take Action effect is about and why you should read it?
Guest Links and References:
WEBSITE: https://www.takeactioneffect.com/the-book https://brandcreators.com/ INSTAGRAM: https://www.instagram.com/scottvoelker/?hl=en\
PODCAST: The Amazing Seller
Book References: The Compound Effect By: Darren hardy Tiny Habits By: BJ Fogg
Links and Resources:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofamazon/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
Quality defines the product of your business, but what makes a product of good quality? What if your products are manufactured on different country? This is where inspection agencies like V Trust comes to rescue.
Because quality inspections adds value to your product, you would not want your product to suffer poor-quality for not being inspected. Learn from my favorite inspection agency the importance of inspections, when to schedule inspections and what to do when a product fails after inspection.
In This Episode:
[00:35] Introducing Mitch Johnson of V Trust Agency, a trusted inspection agency in China.
[01:50] Mitch as account manager of the agency who helps foreign buyer accounts to do quality inspections for their products.
[04:45] They specialized in Amazon businesses.
[05:55] 2 most popular inspections the agency do for clients: Sample checking and lab testing
[09:05] Pricing depends on the complexity of the product. The max fee is about $268 for sample checking.
[13:45] Safe offer time: 3 days advance notice for inspection and 3 days before shipment.
[15:33] How does a sample check look like when the client does not have a sample?
[19:02] When a client has a special requirement, how does the agency address it?
[23:52] Full factory audit
[25:45] When inspection fails
[30:04] Agency offers
Guest References:
WEBSITE: www.v-trust.com/ecommerce-bbms.aspx
Email: mitchell@v-trust.com
Book Reference:
The Rational Optimist By: Matt Ridley
Links and Resources:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofamazon/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
Podcast, Instagram, Facebook groups are just few of many among medias we can use to up the game in Ecom business.
We've heard of Live streams improving social media engagements but does it do the same as with selling? Let the live master John Kapos have you experience live stream as I challenge him to an impromptu Live stream.
Get nuggets from John as he inspires and ignites buyers/fans to know more of the product he's selling through live streaming. Who knows, it could be the boost your Ecom needs.
In This Episode:
[00:35] Introducing one of my favorite content creator, John Kapos AKA Chocolate Johnny
[01:10] Talking about how John and I met a few years ago.
[01:30] A selfie with John.
[02:20] A reunion in Clubhouse.
[04:10] Johnny talks about not being afraid to try everything.
[04:30] Who should do live video?
[07:20] Why John decided to share a live video on chocolates.
[12:02] Showing everything about chocolates through live.
[20:09] Equipment and gadgets doing live.
[22:58] John speaks about his worst or most embarrassing live.
[27:20] What's going to happen when you go live and no one watched?
[29:14] Johnny's blu tac theory.
[33:38] Types of video content Johnny would do.
[34:20] Johnny on bringing other people in the live stream.
[35:40] 24 advent calendar live.
[36:50] What motivates John?
[38:14] John talks about creating a story behind a product.
[42:00] How did the pandemic affected the business?
[43:08] John’s favorite social platforms are Tiktok & Instagram.
[46:40] John is launching a podcast.
Guest Links & References:
WEBSITE: https://chocolatejohnny.com/
INSTAGRAM: https://www.instagram.com/chocolatejohnny/?hl=en
FACEBOOK: https://www.facebook.com/pg/Chocolatejohnny/posts/
Book References:
The Prosperous Coach By: Steve Chandler & Rich Litvin
The Big Leap By: Gay Hendricks
Links and Resources:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofamazon/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
Wizards of Amazon on Twitter: https://twitter.com/WizardsOfAmazon
Today is a solo episode and I know you might be wondering why I'm releasing a show on a Saturday.
As the Title hinted you, the episode Today is all about rebranding the show, reasons why we're rebranding, and updates that you will hear here first. So stay tuned If you are as excited as Iam.
In This Episode:
[00:35] Facts on rebranding the Wizard of Amazon Podcast.
[01:23] The name of the rebranded show.
[04:20] Reasons for the rebrand.
[07:15] Rebranded show frequency.
[08:05] Wizards of Ecom location.
[09:58] The last episode of WOA guest.
Links and Resources:
Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Text “Amazon” to 69922
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofamazon/
Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
Selling products alone on Amazon can be a handful and intimidating for beginners. Imagine what more inventing your own product would be. We’ve heard stories about entrepreneurs and inventors struggling to make their inventions out and make it to market. Bad news is, not all inventions succeed and sell on Amazon. Good news is, there are consultants like Jim DeBetta who help inventors develop and sell their products.
You have a great idea in mind but unsure on what to do about it or perhaps you need help on finding the right manufacturer for your product. Jim who’s been in the business of inventing and being one of the sharks of Shark Tanks reality show, hear him what you need to know to turn your invention into a real business.
In This Episode: [00:39] Introducing Jim DeBetta of We Know Inventing. [01:48] Jim is one of the sharks of Shark Tank as someone who brings the products into the stores. [05:59] Jim talks about what clients need to know about their buyers. [07:50] Jim learned the old school way. [08:17] Jim took the time off and thought about helping people. It’s then he started consulting. [09:40] Inventions and patents. [10:35] Jim talks about how Amazon evolved through the years [12:31] What happens when a client wants more than their 6-8 digit sales and wants to try retail. [14:49] What does Jim look for aside from client listings. [16:17] How does a ME TOO product impact anything with Jim and getting it in stores? [19:13] Jim talks about poor packaging. [20:53] Most sellers’ problem areas [25:40] Fulfilling bulk orders w/o sufficient funds through financiers. [27:40] If a factory cannot fulfill bulk orders on time. [31:40] Jim on handling the sales. [34:15] What is Jim’s track record on getting people in the stores is 40-50% [37:45] Top 3-4 Stores to get your products out: Target, Walmart, Costco, Walgreens & CVS.
Book Reference: Coaching Millions By: Milana Leshinsky Guest Links and References: WEBSITE: https://www.jimdebetta.com/ FACEBOOK: https://www.facebook.com/groups/544224225782850/ LinkedIn: Jim DeBetta
Links and Resources: Wizards of Amazon: https://www.wizardsofamazon.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofamazon/ Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon
