Public Sector Marketing Institute: Recent Episodes

Joanne Sweeney

Podcast by Joanne Sweeney

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In Episode #3, I interview Alex Aiken,Executive Director of Communications with the UK Government. In JSB’s live coaching column, I map out my blueprint to managing a PR crisis online.

Check out the blog post associated with this episode for links to the items mentioned in this episode: publicsectormarketingpros.com/podcasts/d…ic-sector/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

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In Episode #121, I'm debunking common social media myths! I also interview Scott Aryes, social media scientist and expert. In Shoutout's I'm calling out three of the most propagated social media falsehoods!

Check out the blog post associated with this episode for links to the items mentioned in this episode:

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In Episode #120, I'm virtually presenting for Digital Citizenship Summit 2018 at Webster University St Louis.

Check out the blog post associated with this episode for links to the items mentioned in this episode:

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In Episode #119, I'm sharing my guest segment as an official host on International Podcast Day 2018, with my co host Amanda Webb.

Check out the blog post associated with this episode for links to the items mentioned in this episode: https://digitaltraininginstitute.ie/podcast-life-behind-the-mic-why-i-cant-live-without-my-podcast-international-podcast-day-2018/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In Episode #118, I celebrate Google's 20th Birthday. Guests Christina Brauer and Alan Hennessy also share their biggest Google moments.

Check out the blog post associated with this episode for links to the items mentioned in this episode:

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In Episode #2, I interview David Bailey, Social Media Lead with the UK’s National Police Chiefs Council. In JSB’s Live Coaching Column this week, I tackle the issue of social media scalability and getting results for your valiant efforts.

Check out the blog post associated with this episode for links to the items mentioned in this episode: publicsectormarketingpros.com/podcasts/d…ic-sector/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

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In Episode #117, I interview Daniel Solomons,founder of Byte Behaviour and former head of the Google Digital Academy. I also look at three ways to delight your audience with assistive marketing.

Check out the blog post associated with this episode for links to the items mentioned in this episode: https://digitaltraininginstitute.ie/podcast-customer-centric-marketing/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In Episode #116, I look at the importance of Facebook groups in marketing strategy and I interview Michelle Duffy-Rudden of HOBI and Breffni Digital.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/podcast-how-to-use-facebook-groups-for-effective-marketing-results/ I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In Episode #115, I analyze Social Media's reaction to the Pope's visit to Ireland. In Shoutout's, I'm looking at three brands that capitalized on the visit!

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/social-media-responded-to-the-pope-in-ireland/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In Episode #1, I interview Simon Swan, UK Met Office and we discuss the role of leadership in Digital Transformation. In JSB's Column, I tackle three big digital questions.

Check out the blog post associated with this episode for links to the items mentioned in this episode: https://publicsectormarketingpros.com/podcasts/digital-transformation-in-the-public-sector/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In Episode #114, I interview Gavin Duff and we discuss audience segmentation, targeting and attribution. In JSB's Column, I’m sharing how I mastered the niche market.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/know-your-audience/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In this episode, I interview Lee Caraher and we discuss the importance of a diverse workforce. In Shoutout's I’m sharing three social media management rules.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/juniors-social-media-management/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In this episode, I explore the Bloggers Unveiled scandal, and I have an exclusive interview with Sunday Times journalist, John Mooney to get his insider story. In Shoutout's I’m sharing three ways to audit a bloggers digital influence.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/problem-with-bloggers-unveiled/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In this episode, I interview Jamie White, top Entrepreneur and we discuss his upcoming Start Summit. In JSB's Column I share my start up to scaling up story.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/how-to-build-your-business-digital-age/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In this episode, I interview Dr. Sarah Thomas, a Regional Technology Coordinator in Prince George’s County Public Schools in Maryland, USA. I also give shout-outs to three resource that help prevent overwhelm by providing insightful content and plans.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/social-media-overwhelm/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Google Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In this episode, I interview Nathan Bradley of Weasi Peasi, and we discuss the importance of maintaining your WordPress website. I also give shout-outs to three plugins that help you efficiently run Word Press.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/podcast-wordpress-hacks-to-double-your-traffic/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In this episode, I interview Amy Woods of Content10x, and we discuss the importance of content re-purposing to help reach new audiences and reinforce messages. I also give shout-outs to three tools to make re-purposing easier and faster.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/content-re-purposing-with-purpose/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In this episode, I interview Digital Guru, Joel Comm, and we discuss life, business and digital transformation. I also give shout-outs to based on Joel's teachings, and share my thoughts on surviving the digital age.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/podcast-joel-comm-on-digital-transformation/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I interview Ken Gaughren, Head of Digital with political party Fine Gael, and we discuss how social media can be used to engage voters. I also three tips for political communications, and share my thoughts on running a political campaign based on my PR and journalistic experience.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/how-to-use-social-media-to-engage-voters/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3.

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In this episode, I interview Gaye Moore of RISE Personal Branding, and we discuss the role mindset has in reaching success. I also give shout-outs to three ways JSB's mindset has been mastered, and share my social media tool of the week.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/podcast-mastering-your-mindset-for-digital-transformation/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I interview Sharon Campbell of Trinity College Dublin, and we discuss her successful hashtag campaign in Trinity College Dublin. In Shoutouts this week I look at three reasons to take my new Diploma in Digital Communications for Public Sector, and I also take you backstage at The Public Sector Digital Marketing Summit!

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/podcast-behind-the-scenes-at-irelands-first-public-sector-digital-marketing-summit/

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I bring you to Mojofest - attended by over 300 international journalists and mobile content creators. I interview Laura Byrne, journalist and podcaster with Storyful, and share my top three mobile storytelling tips.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2LOk4Sc 
 I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB. 
 If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF 
 Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I bring you to Brussels where Mark Zuckerberg addressed MEPs. I interview Manfred Weber, MEP and Chairperson of the EPP Group in the EU Parliament, about his reaction to Mark Zuckerberg’s responses and I share my top three takeaways from the address.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2sFVdcn 
 I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB. 
 If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF 
 Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I discuss Digital Transformation within the UK Government’s Communications function. I interview, Alex Aiken, Executive Director of Communications in the UK Government; give shoutout to three digital communications wins for the UK Government and discuss why I think digital transformation is painful for the public sector.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2JnGxYI

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB. 
 If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF 
 Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this milestone episode, I bring you behind the scenes of Ireland’s first Public Sector Digital Marketing Summit and discuss why I’m stepping up to elevate digital communications in Government agencies. I interview Gary McMahon, Communications Officer with Galway City Council and share three reasons why you should attend the upcoming Public Sector Digital Marketing Summit. 
 Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2kmWCjm 
 I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB. 
 If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF 
 Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I focus on the higher education sector and how it can leverage social media for a variety of business and academic KPIs. I interview Dr. Glenn Hurst, Lecturer and Assistant Professor at University of York, and give shoutouts to three universities that are mastering social media. I also share my presentation from the recent #TrinityIsSocial event entitled “Creating a Digital Footprint of your Research”.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2FZWHC7


I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF


Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I interview Doug Keatinge, Director of Murray, a Dublin-based PR consultancy about the 4th annual Murray Twitter Index. I give shoutouts to three digitally-savvy journalists, and share my views on why journalists can be, and should be, influential online.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2KBipzS

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB. 
 If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF 
 Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I interview Melonie Dodaro - LinkedIn influencer and two-time author - about the ins and outs of LinkedIn for B2B results. I share my top three B2B LinkedIn hacks as well as the reasons why LinkedIn has become my business's best social-selling friend.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2KgMUuN 
 I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB. 
 If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF 
 Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I talk subscription-based business models with Matt Eldridge of Melt Design. I also share three ways I’m building subscriptions into my business model and discuss why I decided to go down the subscription road.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2vMm4Y5

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I talk social advertising and ad fatigue with Joe Sweeney, Content Manager at MakeMeReach. In shout-outs, I share three successful Facebook ad hacks and in this week's column, I discuss why we need to re-think our social ads strategies.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2F3gcZU

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I talk GDPR but from an email marketer’s perspective. I interview Peter Bell, Senior Director with Marketo, I share three ways to use GDPR as a business opportunity and discuss ten important to-dos ahead of the GDPR deadline.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2qj8gPO

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I talk GDPR, privacy and prosecutions from a journalist's perspective. I interview Brussels-based Irish journalist Jennifer Baker about GDPR and what the Brussels bubble is saying, I share three privacy enhancing tools you might want to check out, and in this week's column I discuss 'The Big Privacy Debate'.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2H9Mx6w

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I discuss the power of online communities and share my 10 steps on how to build yours. I also interview 14-year old YouTuber, Jessie Kavanagh, about how she grew her channel to over 220k subscribers!

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2HWoJQe

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I discuss the power of Outreach Marketing with Courtney Blair - founder of Zippy Content. I also share my personal outreach approach and give shoutouts to three outreach experts!

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2G5AN13

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I discuss the power of mobile journalism (MOJO) with Glen Mulcahy - founder of Titanium Media. In this week's column I share my insights on why brand journalism matters, and in shoutouts I outline three essential MOJO kit tools to keep in your rucksack!

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2FYX68u

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I discuss the future of radio and the role digital plays in its evolution. I interview Colm Hayes, Director of Programming at Radio Nova, and in this week's column I share my takeaways from the Radio Days Conference Ireland 2018. I also share three nuggets of gold advice for radio stations from the experts!

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2FtpKCv

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on iTunes/Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I discuss the role of data in content marketing with the founder of Content Boost, Yva Yorston. I also share three data tools to help you better understand content marketing and remind you of the importance of producing content for your customers. 
 Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2EI9ayi 
 I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB. 
 If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF 
 Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I talk about how to make money from digital marketing. I interview Lorcan Kinsella of Brand Nova Digital, and we discuss some of the successes and failures in digital marketing strategy and approach. I also give shoutouts to three web marketing tips from the pros and outline why your digital marketing priorities need to be different for search and social.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2CbBl7p

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this special episode, I pay tribute to my good friend and colleague Marie Collins of DigiPulse Marketing who sadly passed away on January 19th 2018. Marie worked with me on many client projects at Digital Training Institute and for a year managed all our social networks.

Her death has left a huge gap in my life and I wanted to remember her in a way that she would have appreciated. She was a sharp, smart, dedicated and diligent digital marketer. So, Marie this podcast is dedicated to you.

Please join me and some of her other digital colleagues in remembering and celebrating Marie.


Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2FZ1BPU

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I interview Ruaidhri Prendergast - co-owner of Galway-based Ingenuity, and we discuss the importance of creating funnels that take your customer on an online journey. I also share three lead magnet ideas to kick-start your funnel and answer this week’s ‘Ask JSB’ question: "How do you know if your funnel is working?".

As always I share my top social media news stories and reveal what tool saved my working week.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2Ex8dFV

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: http://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: http://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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In this episode, I talk about how we can all be successful in our professional lives, remembering that success if different for all of us. I interview Jack Daly - global sales influencer, author and speaker, I give shoutouts to three of Jack Daly’s nuggets of gold for success and discuss why my only fuel is passion.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2BrQgoN

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In this episode, I talk about the role of leadership in digital transformation. I interview Paul Prior, Managing Director of FTI Consulting, I give shoutouts to three digital transformation case studies and discuss why digital transformation starts with decision-makers.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2BkjS7M

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: bit.ly/2BjLSs3

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In this episode, I take away the overwhelm that comes with planning social media content. I interview Andy Lambert, Director of ContentCal, I give shoutouts to three great examples of planned content on social and share my secrets to successful social media content planning.

Check out the blog post associated with this episode for links to the items mentioned in this episode: http://bit.ly/2DpscEZ

I’d love to know what you think about this episode. Please get in touch by sending me a tweet: https://twitter.com/tweetsbyJSB.

If you have a minute to spare, please leave an honest review and rating on iTunes - I would really appreciate it: https://apple.co/2DsoPNF

Subscribe to listen and learn on the go! You can find 'JSB Talks Digital' on Apple Podcasts, Stitcher, Libsyn, Spotify or Soundcloud. Find out more here: http://bit.ly/2BjLSs3

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JSB Talks Digital - the podcast for marketers, digital transformation champions and those of you bringing your skills into the Digital Age!

In this episode #81, the first of 2018, I discuss how PR departments need to evolve into Digital newsrooms.

Coming up in today’s show:

• In Social Media News - Facebook releases a study on mobile video techniques - Connecting Facebook and WhatsApp with ads - Snapchat introduces Lens Studio

• I interview PR Agency owner and Digital PR practitioner, Kathryn Mason

• Shoutouts

• Ask JSB

• In JSB’s column, how to transform your PR department into a Digital Newsroom

• Find out what digital PR tool will save your working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute. 

In this episode: • The social media news story of the year • My favourite JSB’s column of 2017 • Shoutouts of the year • The best Ask JSB question of the year • My favourite interviews from 52 podcasts • The topics that dominated social in 2017 • Find out which social media tool gets my 2017 award

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JSB Talks Digital - the podcast for marketers, digital transformation champions and those of you bringing your skills into the Digital Age!

Coming up in today’s show:

• In social media news: - You can now follow hashtags on Instagram - Facebook Messenger for kids - Twitter introduces threads

• I interview personal brand entrepreneur Chris Ducker and founder of the Youpreneur Summit

• Ask JSB

• In shout-outs: Three Youpreneur Summit speakers you need to follow now!

• In JSB’s column: JSB’s top takeaways from the inaugural Youpreneur Summit in London

• Find out what content marketing tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

This year’s Christmas Special is full of festive cheer!

In this episode:

• In social media news: I share my social media predictions for 2018 • Bobby interviews Santa Claus, who joins us live from the North Pole • Kathryn Mason Asks JSB in a special interview • In shout-outs: the people around me who make Digital Training Institute so awesome • In JSB’s column: Revealing plans for 2018 • Find out what social media tool saved my working week

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JSB Talks Digital - the podcast for marketers, digital transformation champions and those of you taking your skills into the Digital Age!

In this episode:

• In social media news: - Instagram Reaches 25 million active Business Profiles and shares new tips - Facebook creates an AI tool for suicide prevention - YouTube Stories function

• I interview web design company entrepreneur and content creator, Lee Jackson

• Ask JSB

• In shout-outs: Content creation hacks from JSB

• In JSB’s column: I bust content marketing myths damaging good digital marketing practice

• Find out what content marketing tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - Facebook launches Creator App - LinkedIn offering to tell bosses what employees are sharing - For the fifth year in a row, #love is the top Instagram hashtag

• I interview content marketing mavericks Andrew and Pete

• In shout-outs: Three content marketing examples that will inspire you

• In JSB’s column: Win mid funnel web traffic with content marketing

• Find out what content marketing tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - Shopping Coming to Instagram - Facebook Releases Messenger 2.2 - Big Changes Coming to Snapchat

• I meet up with YouTube influencer and JSB icon Amy Schmittauer Landino in London for an exclusive interview

• Eoghan asks JSB

• In shout-outs: Three New Marketing Shows on YouTube Worth Subscribing To

• In JSB’s column: YouTube and Facebook – Competing for Social Share, But Two Completely Different Platforms

• Find out what Twitter marketing tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - Instagram Super Zoom - Periscope Super Broadcasts - Amazon adds an AR shopping feature to its iOS app

• I share the audio from my Facebook Live broadcast with my 12-step digital content strategy process

• Ask JSB

• In shout-outs: Three reasons to attend JSB’s new Digital Content workshop

• In JSB’s column: Don’t publish a single word online until you have a strategy

• Find out what content marketing tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - Facebook Live Video Producer; - Snapchat External Link Sharing; and - Facebook Announces New Ad Transparency Options

• I interview Australian Coach, Braggy at the offices of Nitro

• I’ve gone viral on LinkedIn and my connections Ask JSB

• In shout-outs: Three ways to find your why from Theresa Rock

• In JSB’s column: Prioritising: My Secret to My Why and Getting Stuff Done

• Find out what tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - Twitter reports increase in users in Q3 report; - Facebook Adds New Tools for Groups to Help Admins Grow Their Communities; and - Facebook to roll out live screen sharing

• I interview Regina Catipon, Marketing Specialist with social data analytics company Scraawl

• Ask JSB

• In shout-outs: Three tools that will help you audit a social media influencers’ digital footprint

• In JSB’s column: How audit the digital footprint of a social media influencer

• Find out what tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.In this episode:

• In social media news: - Facebook brings Stories to Pages - Facebook’s Discovery Feed hits all user accounts - Facebook, Twitter and Google to appear before Congress in election tampering investigation

• I interview Louise McDonnell, Facebook Marketing Consultant and Author

• Ask JSB

• In shout-outs: Facebook Marketing Experts we can all learn from

• In JSB’s column: Why Facebook dominates and why marketers need to be skilled on the platform

• Find out what Facebook tool saved my working week

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JSB Talks Digital - the podcast for marketers, digital transformation champions and those of you bringing your skills into the Digital Age!

In this episode:

In social media news: - YouTube Video Card changes - Facebook aims for 1 billion VR users; and - Advertisers will soon be able to pay social media influencers in new cryptocurrency

• I interview Richard Sunley from Talkwalker

• Ask JSB

• In shout-outs: My three favourite Talkwalker features

• In JSB’s column: How to set digital goals that align with business goals

• Find out what digital marketing tool saved my working week

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JSB Talks Digital - the podcast for marketers, digital transformation champions and those of you bringing your skills into the Digital Age!

In this episode:

• In social media news: - Snapchat introduces Context Cards - Twitter plans to release a bookmarking feature; and - YouTube bans gun modification videos after Las Vegas shooting

• I interview David Glynn, Marketing and Social Media Consultant

• Ask JSB

• In shout-outs: Three great marketing campaigns that integrate old and new techniques

• In JSB’s column – Why traditional marketers need to go digital

• Find out what digital marketing tool saved my working week

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SB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - You can now cross-post Insta Stories to Facebook Stories; - Instagram adds polls in Stories; and - Google reveals a suite of new Pixel products, prepared to be wow’ed!

• I interview Derek O’Neill, Global Security Lead at Nitro Software

• Ask JSB

• In shout-outs: Three frequently asked questions about GDPR

• In JSB’s column – How to collect data with data protection in mind

• Find out what privacy tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this special live episode with guests, we discussed the power of podcasts and how you can seamlessly integrate them into your content marketing.

Featured in this episode:

In Social Media News: - Twitter 280-character limit - Instagram hits 500 million daily active users - Facebook snooze

JSB’s column: My passion for podcasting

I interview: Daniel Lewis, Podcaster, Trainer and International Podcast Day organiser as well as Jayme Sejean, Founder of Sejean Studios, Podcaster and Video Content Creator

Ask JSB: questions from listeners who tuned in via the Facebook Live stream

Shout-outs: JSB’s favourite podcasts

Find out what podcasting tool saved my working week

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JSB Talks Digital - the podcast for marketers, digital transformation champions and those of you bringing your skills into the Digital Age!

In this episode:

• In social media news:

Instagram adds a new way to reply to DMs and also introduces face filters on live video Mark Zuckerberg goes live on Facebook to announce a nine-point plan to quash election interference The recent Snapchat update brings bitmojis to life with augmented reality lenses

• I interview co-founder of Wavve, Baird Hall about the value of re-purposing audio content

• Ask JSB

• In shout-outs: Three ways to re-purpose your long-form digital content

• In JSB’s column – How to create digital content with confidence

• Find out what tool saved my working week

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JSB Talks Digital - the podcast for marketers, digital transformation champions and those of you bringing your skills into the Digital Age!

Coming up in today’s show:

• In social media news:

Facebook introduces a video dimensions guide Google reveals the most popular ‘How to’ searches Twitter enables account sharing in the Tweetdeck mobile app

• I interview co-founder of Social Day UK about their use of Messenger Chatbots to launch their 2018 event

• In shout-outs: Three brilliant Facebook Messenger Chatbot case studies we can all learn from

• In JSB’s column – Man versus machine? What you need to know about Chatbots

• Find out what Chatbot tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this special episode I interview my business mentor, Sigrun about her new online MBA programme and live training workshops.

The live training sessions start on Friday 1 September, so reserve your spot now at: www.digitaltraining.ie/sigruns-live-training

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - The Twitter Hashtag celebrates its tenth birthday - Social Media Management Tool AgoraPulse gets a revamp - Facebook and Instagram go down and the social media world weeps

• I interview radio presenter, podcaster and online entrepreneur Marian O’Flaherty

• In shout-outs: Three niche case studies we can all learn from;

• Ask JSB

• In JSB’s column – my digital transformation into the niche area of public sector    

• Find out what social media tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - 40% of the world’s population is now using social media - Facebook is testing a way to target customers who’ve visited your store - Facebook attempts to curb cloaking

• I interview Facebook Ads and targeting expert Antonio Calero from AdEspresso

• In shout-outs: Three brilliant targeting case studies

• Ask JSB

• In JSB’s column – Inbound Marketing and Geo-Targeting Find out what social media advertising tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

Coming up in the podcast:

• In social media news: - Snapchat growth slows revealed by Q2 earnings report; - Facebook TV a step closer with the rollout of Watch; and - Go live with a friend on Instagram

• I interview Amanda Webb, founder of Spiderworking.com

• Ask JSB

• In JSB’s column – How to tell a story on social video

• Find out what social video tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - Google builds Stamp to compete with Snapchat; - Tinder style matching service comes to LinkedIn; and - Multiple photos in posts coming to LinkedIn.

• I interview US best-selling author, entrepreneur and business growth expert, Trevor Crane.

• In shout-outs: Three ways to shine online as yourself.

• Ask JSB

• In JSB’s column – Why be somebody else, when your uniqueness is you?

• Find out what social media tool saved my working week.

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JSB Talks Digital - the podcast for marketers, digital transformation champions and those of you bringing your skills into the Digital Age!

In this episode:

• In social media news: - Twitter is testing a subscription style ad programme; - Insights come to Facebook Groups; and - Facebook releases its second quarter earnings results for 2017.

• I interview Amanda Tooke online entrepreneur, spiritual life coach, author and creator of a concept called MAP.

• In shout-outs: Three mindset gurus we should follow to help re-frame our thoughts about money mastery.

• Ask JSB

• In JSB’s column – the battle for work life balance as a digital marketer

• Find out what digital marketing reporting tool saved my working week.

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - Is Facebook working on developing a phone? - Instagram expands API access to social management platforms - Amazon Spark – The newest social network

• I interview the author of ‘Recharge’ a 7-day programme to improve the quality of your life and you get your FREE copy of the programme if you keep listening!

• In shout-outs: Three online resources we can use to help re-frame our work/life balance

• Ask JSB

• In JSB’s column – the battle for work life balance as a digital marketer

• Find out what productivity tool saved my working week

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

I’ve just returned from London having spent four days at the Google Digital Academy and it inspired me to think about the role of Google in Digital Marketing.

Coming up in the podcast:

In social media news: • LinkedIn introduces native video finally; • YouTube is getting rid of its built-in video editing feature; and • Facebook releases new report on video consumption behaviors on Facebook and Instagram

• I interview Digital Marketing Strategist and ex-Googler Christina Brauer

• In shout-outs: Three Google updates you need to know about

• In Ask JSB Michelle wants to know if we should bother with Google+

• In JSB’s column – how to integrate Google into your digital marketing strategy – from start to finish

• Find out what Google tool saved my working week.

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode, I discuss writing and publishing a book. As you may know I’m currently writing my second book and I’ve been sharing tips with my community on social media.

Coming up in the podcast:

• In social media news: - Snapchat features update – links, paperclips and voice effects; - Google My Business posts launch; and - Facebook announces news feed update to limit reach of link spammers.

• I interview Tim Lewis about the art of self-publishing.

• In shout-outs: Three ways to self-publish.

• Ask JSB – I answer my listeners questions on writing a book;

• In JSB’s column – here’s how I wrote and published a book in six months.

• Find out what social media tool saved my working week.

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode, I discuss metrics! What to measure and why to measure in digital marketing and social media.

Coming up in the podcast:

• In social media news: - New Facebook video creation app for influencers - Extremist content on YouTube to be removed - Facebook wants to stop creeps downloading your Facebook profile

• I interview Amanda Robinson about what metrics matter in digital and social;

• In shout-outs – Three social media metrics that matter and free tools to measure them;

• Ask JSB – I answer my listeners questions;

• In JSB’s column – Take my advice on how to measure metrics that matter; and

• Find out what social media tool saved my working week.

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode:

• In social media news: - Snapchat Adds New ‘Snap Map’ Feature to Help Improve Discovery and Connection - Periscope Adds ‘Super Hearts’, a New Way to Monetize Live-Streams - Twitter updates its user interface • I interview Jill Holtz, co-founder of com and creator of • Digital4Sales.com about how to commit to content. • In shout-outs: three brilliant content creator case studies; • Ask JSB – I answer questions from listeners; • In JSB’s column – Content marketing trends and tips; and • Find out what social media tool saved my working week.

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Donegal Connect - Interview on Highland Radio by Joanne Sweeney

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JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age!

In this episode, I explore how news is being disrupted by social media.

• In social media news: - Facebook introduces Live Audio for voice-only broadcasts - Gifs in Facebook comments - Facebook Page video covers

• I interview Dr. Eileen Culloty, a post-doctoral researcher at the DCU FuJo Institute where she works on projects about media coverage of climate change, misinformation, and digital literacy.

• In shout-outs: three news disrupting websites that’s changing how we consume and share news;

• Ask JSB – my community ask and I respond;

• In JSB’s column – I look at how news has been disrupted by social media;

• Find out what tool will amplify your news on Facebook.

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

In this episode, I take a look back at bloopers and best bits from one year of podcasting. Yes, it’s my podcast’s first birthday! Coming up in the podcast:

• In social media news: - Facebook launches new ‘Cross Border Insights’ tool to highlight international opportunities for advertisers; - Periscope users can now connect to their Facebook and Google accounts; and - Snap is developing a second version of spectacles and their first version are now available in Europe.

• This week’s interview section is replaced with a mash up of my top 20 quotes from a year of podcast interviews!

• In shout-outs I bring you behind the scenes of JSB in studio with my ‘brilliant’ bloopers;

• Ask JSB – find out what my listeners want to know about my podcasting routine.

• In JSB’s column – A year of podcasting, what I’ve learned, what I’ve gained and where I’m going; and

• Find out what podcasting tool made my working week.

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

Coming up in the podcast:

• It’s all about Facebook in social media news: - I updated my Facebook App and I noticed a second News Feed; - Great news for online educators with units added to Groups; and - Facebook updates its Clickbait algorithm.

• I interview Heather Conley, Former US Deputy Assistant Secretary of State and now Senior Vice President and Director of Europe Program at the Center for Strategic and International Studies, Washington. Heather and I discuss how social media is acting as a filter for politicians from mainstream media.

• In shout-outs: a political, policing and a public policy case study of how to amplify news using social media;

• Ask JSB – journalists ask me my opinions about social news;

• In JSB’s column – How social media has transformed the journalism landscape and why the profession needs to upskill before they are left behind;

• Find out what social media tool will make your week if you are monitoring breaking news.

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In this episode I discuss online gaming with gaming expert Eoghan Murphy and my 7-year-old son Bobby.

Coming up in the podcast:

In social media news: Facebook rolls out ‘Live With’ friends and others; Snapchat launches custom Snapchat Stories; and A teenager in Belfast is charged under the Malicious Communications Act after he made the comments on social media following the Manchester terrorist attack. Eoghan, Bobby and I discuss online gaming - why kids want to game online and what parents should be aware of; In shout-outs: three organisations shedding a little light into the world of online gaming; Ask JSB – I ask Eoghan gaming questions on behalf of parents; In JSB’s column – Online Gaming: Child’s play or a predators playground? and; Find out what online gaming tool will save a gamer’s week.

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JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age!

In this episode:

• In social media news: - You can now ask questions and vet people for Facebook Groups. - Are we getting closer to having YouTube Live on mobile for everyone? - Instagram now allows posting outside the app.

• I interview Deputy Jim Daly, the Fine Gael TD responsible for the proposed Internet Access for Minors Bill 2017;

• In shout-outs: Three digital citizenship tips to help you be an awesome cyber-wise parent;

• Marie and Marie-Clare Ask JSB and I answer their questions on air;

• In JSB’s column – Why legislate when we can educate our children about online safety? and;

• Find out what cyber safety tool will make your week.

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JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age!

In this episode:

• In social media news, Facebook tries to tackle Fake News; TweetDeck announces new features; and Twitter announces new premium content streaming on desktop;

• I interview Tim Burrows, former US Law Enforcement Officer and founder of Twelve 66;

• In shout-outs: Three law enforcement and social media case studies;

• In JSB’s column – The thin blue line of social media – whose job is it anyway to police it? and;

• Find out what tool saved my working week.

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this episode, JSB talks about the role social media plays in political communications.

Coming up:

• In social media news, Facebook Reactions now available in comments; new research reveals the uniqueness of Snapchat user; and you can now search Twitter for emojis;

• I speak to politicians about the role social media plays in political communications;

• In shout-outs: Three political case studies – good and bad;

• My listeners Ask JSB and I answer their questions on air;

• In JSB’s column – How to campaign, convert and conquer by leveraging social media to turn fans into voters; and

• The tool that saved my working week.

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In this episode I’m talking mobile video marketing.

• In social media news, another social network bites the dust; Facebook is testing video for cover images and are social media companies putting profit before safety?

• I interview Maire Clare Byard, fonder of NOW Media Live about mobile and social video and the value of real-time content;

• In shout-outs: Three social media marketers using mobile video to great effect;

• My listeners Ask JSB and I answer their questions on air;

• In JSB’s column –How to use your smartphone for more effective mobile marketing; and

• Find out what video tool saved my working week.

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In this episode I talk about digital influencers and how to effectively engage with them. • In social media news, Facebook introduces emojis on desktop, Insta Stories users’ out-number Snapchat and Facebook links Groups and Pages. • I interview John Carroll, CEO of the Public Relations Institute of Ireland about their digital influencer guidelines; • In shout-outs: Three digital influencer tools worth talking about; • Ask JSB; • In JSB’s column – How to engage effectively with digital influencers; and • Find out what cool new tool saved my working week.

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JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age!

In this episode I talk radio and social – and how they are perfectly matched in the Digital Age to grow audiences both offline and online.

Coming up:

• In social media news, a new study highlights the importance of reviews to convert local search traffic into sales; Facebook Messenger Reaches 1.2 billion users and Snapchat launches ‘Snap to Store’ measurement; • I interview Teresa Hanratty, Project Manager with Learning Waves, the training partner of the independent radio sector in Ireland; • In shout-outs: Three radio stations nailing it on social; • Introducing my new feature – Ask JSB; • In JSB’s column – How the radio sector can use its voice on social media to grow audience share; and • Find out what podcasting tool saved my working week.

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JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age!

In this episode I bring you voices from Ireland and the EU Parliament about Brexit.

Coming up in the podcast:

• In Social Media News, new features on Insta Stories, smarter messaging on LinkedIn and United Airlines and Burger King bomb in very different ways on social. • I interview an MEP and the Head of Social at the EPP Group about Brexit. • In shout-outs: Three Brexit commentators to follow on social media • In JSB’s column – The role of social media in Brexit – pre and post vote • Find out what social media tool saved my working week.

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke.

In this special show coming to you from St. John’s Castle in Limerick, I discuss Fake News and its impact on the media and PR industry.

In this episode:

• In Social Media News I take a look at Facebook Stories • I interview Colm Ward from the National Union of Journalists, Carol Byrne, journalist with the Clare Champion and Cian Connaughton, President of the Public Relations Institute of Ireland about the implications of fake news on the media and PR industry. • In shout-outs: The three most common types of fake news; • In JSB’s column – How to combat fake news in the Digital Age; and • Find out what Fake Follower Audit tool saved my working week.

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JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age!

In this show I look at how social media should be adapted in what I call The Personlization Age:   · In Social Media News I take a look at Messenger Day and why this new new feature from Facebook is a direct response to the demand for personalized content across social.

· I interview Sean Nolan for Platform4U and we discuss personalised mobile content to build a tribe 

· In shout-outs: Taoiseach Enda Kenny's St. Patrick's Day Address that went viral

· In JSB’s column – What’s expected off social media managers in the Personalization Age; and     

· Find out what digital tool saved my working week.

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JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute..

This special series of podcasts takes a forensic look at how individuals and organizations are embracing digital transformation.

In this episode:

• I have a digital transformation conversation with LiveStreamKatya • In shout-outs: Three live streaming case studies from my colleagues in digital marketing • In JSB’s column – A Live-streaming strategy for events; and • Find out what social media live streaming tool saved my working week.

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JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age!

In this episode:

• I have a digital transformation conversation with Kerry Manning Colson, Personal Branding Expert. • In shout-outs: Three personal branding examples worth taking note of! • In JSB’s column – Can you separate personal and professional when it comes to personal branding online? And, • Find out what tool you should be using to monitor your personal brand on the Internet.

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JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age!

In this episode:

• I have a digital transformation conversation with Lucy Hall, founder of Social Media Day UK. • In shout-outs: 3 ‘conservative’ organisations using social media to great effect for reputation management. • In JSB’s column – How to approach social media if you’re afraid of putting your organization out there; and • Find out what social media tool will help you monitor brand sentiment across the social web.

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Hello and welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age!

I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this, the fifth in a series of special shows on Digital Transformation, I look at how corporate communications is changing in a social world.

• So coming up in today’s episode, I have a digital transformation conversation with Julia Bramble, Facebook Ads expert and founder of BrambleBuzz.

• In shout-outs: 3 tips to making your Facebook advertising campaign work for you

• In JSB’s column – Why amplifying your corporate message with social advertising is a good idea; and

• Find out what social media tool will bring your social advertising to the next level.

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Hello and welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age!
 
I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this episode of JSB Talks Digital the podcast, I travel to Switzerland to attend a VIP Mastermind with Sigrun Gudjonsdottir. Joanne looks at how entrepreneurs are transforming by building an online business.
 
So in this, the fourth in a series of special shows on Digital Transformation, I look at how businesses are being transformed in the Digital Age.

 
This year I am putting a sharp focus on developing the online side of my business and to help me achieve this, I have joined Sigrun’s VIP Mastermind programme, called Your Best Year Yet.
 
So coming up on today’s show:
 
·      I bring you on my trip to Zurich and introduce you to my mastermind colleagues.
 
·      I have a digital transformation conversation with Sigrun, my Mastermind Mentor.
 
·      In shout-outs: 3 Online Businesses Smashing it Online
 
·      In JSB’s column – Building My Online Business in 2017  
 
·      Find out what social media tool I am using to research potential clients for my online business.

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Welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age!

I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this, the fourth in a series of special shows on Digital Transformation, I look at how businesses are being transformed in the Digital Age.

• So coming up in today’s episode, I have a digital transformation conversation with Sigrun

• In shout-outs: 3 Online Businesses Smashing it Online

• In JSB’s column – My Online Business Strategy

• Find out what social media tool I am using to research potential clients for my online business.

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Hello and welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age!

This special series of podcasts will take a forensic look at how different sectors are embracing digital transformation in their organisation.

In this, the second in a series of special shows on Digital Transformation, I look at how hackathons are being used as a tactic to help solve problems that have a digital solution.

In this episode: • I have a digital transformation conversation with Leo Exter, Co-founder of Hack Belgium; • In shout-outs: 3 reasons to attend The Hack Belgium Festival in May; • In JSB’s column – Digital Transformation | Conservatism to Disruption; and • Find out what social media tool saved my working week.

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Hello and welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age!

I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this, the first in a series of special shows on Digital Transformation, I look at the media industry.

• So coming up in today’s episode, I have a digital transformation conversation with Declan Varley, Group Editor of The Galway Advertiser, Athlone Advertiser and Mayo Advertiser. He talks to me about how he led the digital charge in digitizing and monetizing the online print newspaper business in the West of Ireland.

• Shoutouts to three digital features that the Advertiser Group have mastered.

• In JSB’s column – how digital storytelling in the digital age is not that different to my days as a broadcast journalist

• Find out what social media tool will help digital transformation.

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JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

Coming up in today’s show...

• In social media news: - Snapchat introduces customized URLs - New Google+ updates and - LinkedIn gets a new desktop look • Find out how to build an online tribe. I interview Michelle Duffy Rudden of IrishBizParty • Shoutouts to three savvy social media campaigns • JSB’s column – how to use social data to deliver real business results; and • Find out what social media tool saved my working week.

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JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

Coming up in today’s show which is dedicated to video marketing…

• In social media news: - Add captions to your Facebook videos - Go live on Facebook from your desktop - Twitter Shuts down the Twitter Dashboard app • I interview YouTube sensation Roberto Blake • Shoutouts to Youtubers rocking the social media world • JSB’s column – My vlogging story; and • Find out what video marketing tool saved my working week.

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JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

Today’s show is dedicated to podcasting!

Podcast Listening is showing sharp gains and in a recent US study, 21% of survey respondents said they listen to podcasts monthly while 13% said they tune into a podcast weekly.

Also in today’s show...

In social media news: · Twitter introduces 360-degree live video streaming · Facebook Launches a new Guide on how to use 360 degree video on their platform · And I share new data on how we are using social media in Ireland

I interview Eoghan Murphy about his 5-year podcasting career as well as Colin Gray, founder of The Podcast Host.

Shout outs to JSB’s favourite podcasts.

My featured column: My podcasting routine

And find out what podcasting tool saved my working week.

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Hello and welcome to JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

Coming up in today’s show.

In social media news: ¬ Go Live on Twitter, no need for Periscope ¬ Snapchat introduces Groups ¬ Facebook rolls out Live 360-degree video

I interview Zahid Aslam, Lecturer in Digital Marketing at Cork Institute of Technology about their new Masters in Digital Marketing Strategy

Shout outs to three Digital Training Institute clients who have launched exciting digital campaigns.

JSB’s Column: Planning Your Digital Year in Six Simple Steps

And find out what social media tool saved JSB during the first working week of 2017!

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Hello and welcome to JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this very special edition I decided to have look back at 2016 and share with you what I packed into this year at Digital Training Institute.

So over the course of the next 15 minutes I’m going to give you an insight into my year featuring: ¬ JSB on stage ¬ JSB online ¬ JSB in boardrooms ¬ JSB in collaboration

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JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this very special edition I decided to have look through the archives and bring you my best bits from this podcast which launched in June 2016.

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Welcome to JSB Talks Digital, the podcast for marketers, small business owners and those of you taking your skills into the Digital Age.

I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

Coming up in today’s Show: ¬ I ask my special guests Jenny Brennan & Paul O’Mahony how social media has changed their lives. ¬ Why Santa Claus has embraced social media and how it’s changing his life! ¬ Shout-outs to three events I have in my diary for the first quarter of 2017. ¬ We take viewers questions on how to use social media for business; and JSB Talks Digital, the Vlog – yes I’m going front of screen!

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JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this very special edition of JSB Talks Digital I focus on digital in healthcare.

• I attend Europe’s first Health Innovation Week in the Science Gallery hosted by eHealth Ireland and the HSE. • I interview the Director General of the HSE, Tony O’Brien on their digital agenda. • The HSE’s first ever CIO, Richard Corbridge talks to me about how digital can democratise healthcare for the patient. • I experience 360 degree video and virtual reality in healthcare innovation. • Have you ever heard of exponential technologies? Well I interview Professor Joe Haslam on the subject. • I join a media panel to share my views on how social media can tell the story of healthcare innovation; and • Find out how 360 degree can provide a more immersive experience for your customers.

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In social media news: Facebook admits more messed up metrics! Do you want to know how much bloggers are getting paid for social posts? I’ve got my hands on new international research! Twitter rolls out Snapchat-like QR codes I interview Emma Darcy, founder of The Marketing Success Summit Shoutouts to three Irish innovators doing great things in Digital JSB’s column – Our digital diaries: valuable personal branding or feeding an ego? ; and Find out what tool saved my working week.

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JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

In this episode: • Snapchat Spectacles are here! • Instagram updates Stories with new features • Facebook rolls out sponsored messages in Messenger • I interview Dr. Stephen Brennan, Chief Digital Advisor to the Irish Government • Shoutouts to three social media friends who are creating excellent content • JSB’s column – The power of digital storytelling and JSB’s top tips; and • Find out what tool saved my working week

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Hello and welcome to JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this episode: • Facebook releases new report on brand loyalty and millennials • Twitter Rolls Out Quick Replies and Welcome Messages in Direct Messages • 88% of HR professionals using social media for employer branding • I Interview US-based Social Media Strategist Ted Rubin about the US Presidential Election • Shoutouts to: three very different events that I’m speaking at • JSB’s column – Did social media help Donald Trump to get the keys of the White House? • Find out what tool saved my working week

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JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this episode: • News from the Digital Citizenship Summit at Twitter Headquarters in San Francisco • The Digital DNA of Generation Z • JSB interviews digital citizenship influencers who are making waves online and in classrooms and communities • JSB’s Column: I launch a partnership between Digital Training Institute & Digital Citizenship Institute to bring digcit programs to boardroomsand workplaces • The social media tool that saved my working week in San Francisco

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JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

In this episode:

• Instagram appears to be testing live video • Facebook optimizes news feed for network connection speed • Scheduling Facebook Live broadcasts rolls out • I Interview Victoria Taylor, livestreamer, Snapchatter and Head of Events for Summit Live UK • Shoutouts to The EPP Group who attended my workshop in the EU Parliament last week • JSB’s column – My life through a social media lens; and • Find out what tool saved my working week

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JSB Talks Digital, the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this episode:

• Facebook highlights trending topics on the social network in September • Twitter is now showing reply count on our Tweet metrics • LinkedIn Adds Updated Insights • I Interview Roger Burrows, Network Marketer, Motivator & Business Coach • Shoutouts to my top 5 favourite blogs • JSB’s column – What happens in a typical JSB Digital Day? and • Buffer, the Social Media Tool that saved my working week

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JSB Talks Digital. The podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

In this episode:

• Workplace by Facebook Launches • Facebook Releases New Events App • New Snapchat Update Replaces Auto Advance with Story Playlists • I Interview Shiofra Jey, a Millennial Social Media Enthusiast who asks "Why isn't anyone teaching us about online safety?" • Web Summit debuts in Lisbon • Jack Dorsey rallies the Twitter troops • Why Trump & Clinton are killing my social media experience • JSB’s column – "Measuring what matters in Facebook Ads"; and • Ripl, the Social Media Tool of the Week

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In this episode:

• New Digital Laws proposed for Ireland • Instagram has a new filter for offensive comments • Facebook introduces a guide feature for 360-degree video • I interview Maria Dillon, Award Winning Blogger and Hair Salon Owner • My shoutouts: Digital Citizenship Summit US announce more speakers; 3Xe Digital in Dublin and the students of my 4 Ps Online Program give feedback • My featured column: My favourite social networking and why! and • SocialRank, the tool that saved my working week!

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In this episode

• Twitter now lets you post longer tweets after 140-character limit relaxed • Snapchat Rebrands as Snap Inc and Reveals Spectacles • Instagram rolls out save draft features • I interview Johnny Beirne from Speakific • My shoutouts: Bloggers unite for the official launch of Irish Blogger Agency; Social media trends you can’t ignore – I’ll be sharing those at the upcoming Network Ireland Limerick event and From Risk To Revolution’ in the video, live social video and live streaming space – Will you attend Summit Live UK? • My featured column: What is a digital marketing sales funnel anyway? and • Slack, the tool that saved my working week.

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JSB Talks Digital, the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! Hosted by Joanne Sweeney-Burke CEO of Digital Training Institute.

In this foodie-themed show…

• LinkedIn launches conversion tracking • Facebook Moments rolled out in Europe • Nextdoor, a social network for neighbourhoods launches in the UK • I interview Twitter Chat Expert Philip Gleeson • My Foodie Shoutouts: • My featured column: How to whet the appetite of fans on social media if you’re in the food, retail or hospitality industry; and • Boomerang, the tool that saved by working week!

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JSB Talks Digital is a podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! Hosted by Joanne Sweeney-Burke, CEO of Digital Training Institute.

In this show:

• Facebook Introduces Instant Video • LinkedIn now supports hashtags • Have you heard about Instagram for journalists? • I interview with Marialice Curran and my daughter Sophie about Digital Citizenship • My Shoutouts: - Digital Citizenship Summit USA - Digicit Kids - My featured column: how do we protect young minds online; and • The social media tool that saved my working week.

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The podcast for marketers, small business owners, bloggers and those bringing their skills into the Digital Age.

Hosted by Joanne Sweeney-Burke and broadcast each Friday, JSB Talks Digital is brought to you by Digital Training Institute.

In this episode:

• Behavioural targeting is coming to Snapchat • Google Retires Google+ Hangouts on Air • You can now Zoom in on Instagram • I interview the founder of Blink Design, Louise Lawlor • My Shoutouts: - The upcoming Network Ireland Limerick social media event - The Littlewoods Ireland Blog Awards 2016 - My favourite Facebook Groups which I think you should join • My featured column: keeping ahead in the digital age: a strategic learning plan for social media mangers, digital marketers, bloggers and business owners; and • Klout - the social media tool that saved my working week.

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Welcome to JSB Talks Digital. The podcast for marketers, small business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute.

Coming up in today’s show - episode 12:

• Facebook Rolls out 2-Person Facebook Live Broadcasts & updates layout for Pages • Pinterest Unveils Promoted Video • Twitter announces promoted stickers • I interview Donegal Restaurant Owner, Martin Anderson • My Shoutouts: • Irish Blogger Agency Launch & competition • Learn Inbound 1-day content marketing conference in Dublin • Food, Retail & Hospitality Expo in Dublin • My featured column: the components of a social media strategy; and • The social media tool that saved my working week.

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In this very special episode of JSB Talks Digital, broadcast via Facebook Live I am joined by three bloggers to discuss - can you really make money from blogging.

This 50-minute show explores the opportunities for business blogging, beset practices and how to get started.

Watch the Facebook Live replay here: https://www.facebook.com/digitaltraininginstitute/

Joanne Sweeney-Burke is joined in studio by Sinead Carroll, CEO of Irish Blogger Agency, Kieran O'Malley, Male Lifestyle Blogger and on the phone by Kate Kelly, Fashion & Lifestyle blogger.

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The podcast for marketers, small business owners, bloggers and those bringing their skills into the Digital Age.

Hosted by Joanne Sweeney-Burke and broadcast each Friday, JSB Talks Digital is brought to you by Digital Training Institute.

In this episode.

• Say hello to Instagram Stories • Facebook updates its algorithm in the fight against click-baiting • Snapchat introduces geo-stickers and bitmojis • My Shoutouts: - Instagram Influencer Sue B Zimmerman hosts a series of free webinars for social media managers; - Social Media Summit Ireland makes a return in 2017 and - - Sinead Carroll launches Irish Blogger Agency and Blogger Academy • My featured column: how to win digital marketing clients; and • RiteTag - the social media tool that saved my working week.

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JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

In this episode:

• Facebook to pay internet stars for live video; • 2016 Email Marketing Metrics Benchmark Study; • Twitter announces application process for verified accounts; • My Shoutouts: Social Media Success Summit, The Marketing Success Summit and my new four-week online program – How to Win Digital Business; • I interview debut author Cat Hogan about how she uses social media to promote her book; • My featured column: how to attract qualified leads to your website; and • SumoMe - the social media tool that saved my working week.

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JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

In this episode:

• Augmented reality goes mainstream as Pokémon Go goes viral • Twitter & Facebook announce TV deals • I speak to Amanda Morgan, Marketing Manager with Go Animate based in San Francisco • My Shoutouts: Google offers free calls in the wake of the Nice attacks while Facebook activates Safety Check • The Texas Department of Transportation launch ‘Don’t Pokémon Go and Drive’ campaign • My featured column: Don’t try to wing a PR crisis on social media; and • PrettyLink - the social media tool that saved my working week.

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JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

In this episode: Twitter launches Dashboard; Snapchat introduces Memories; Live video streaming on multiple platforms is dominating influencer conversations; I speak to Marie Collins, founder of DigiPulse Marketing about the challenges and opportunities for small business owners in the digital age; My shoutouts: Bluebird Care launch their new homecare webinar series; Cat Hogan, Author of They All Fall Down; and SAP and Brian Fanzo who team up to host a week-long series of Facebook Live shows My featured column: just do your own thing online; and Meet Edgar, the social media tool that saved my working week.

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JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

In this episode

Takeaways from VidCon Facebook changes their algorithm again and launches MSQRD Live Huzza pulls up a chair at the live broadcasting table I speak to Cliona Connolly, Irish Press Officer at the EU Parliament My Shoutouts: Social Media Day 2016, The 4th Annual Global Data Conference and the launch of DigCitInstitute and DigCitKids My featured column: why Snapchat is the rising star of social media; and Missinglettr - the social media tool that saved my working week.

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JSB Talks Digital, the podcast for marketers, small business owners and those of you bringing your skills into the Digital Age! Hosted by Joanne Sweeney-Burke, founder and CEO of Digital Training Institute.

In this episode:

• Twitter introduces 140-second video; • Pinterest acquires shopping app Tote to hire its founders; • I review the 2016 State of Social Marketing Report from Simply Measured; • I speak to Tris Dyer, Head of Social Strategy at Dublin-based agency Leading Social; • My Shoutouts: the Irish soccer fans in France who are breaking the Internet, my first article on Social Media Examiner and BobbyB, my 6-year old son, who’s looking forward to talking Snapchat on my podcast; My featured column: why I spend 20 hours per week producing free content; and • Tweetdeck - the social media tool that saved my working week.

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Here is the audio of my guest article for Social Media Examiner: '6 video tools to ignite your social marketing'.

In this podcast you will learn how to set up and use the following video marketing tools: Animoto to create video compilations Legend to build custom gifs Relay for Snapchat geofilters Overvideo to add a soundtrack Cinemagraph Pro for Facebook profile gifs Go Animate for video presentations

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JSB Talks Digital, the podcast for marketers, small business owners and those of you bringing your skills into the Digital Age! Hosted by Joanne Sweeney-Burke, founder and CEO of Digital Training Institute.

In this episode: • Snapchat rolls out snap ads between stories and moves Discover • Facebook releases Suicide Prevention feature worldwide • Microsoft acquires LinkedIn for 2.6 billion dollars • Twitter announces embedded live video in Tweets • Joanne speaks to Samantha Kelly aka Tweetinggoddess about her rise to Twitter influencer and her social media events; • Joanne's featured column: the SEO conundrum – how do you explain it to clients; and • The social media tool that saved Joanne's working week.

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JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

Hello and welcome to JSB Talks Digital. The podcast for marketers, small business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and I’m your host!

In this episode Instagram releases business profiles Going around in 360 degree circles with Facebook photos The Periscope button arrives on Twitter for mobile I speak to Richard Corbridge, IT Person of Year and CIO of Ireland’s National Health Service My featured column: Social media influencers aren’t born overnight; and LSI keyword Generator – the social media tool that saved my working week.

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JSB Talks Digital, a podcast for marketers, small business owners and those of you bringing your skills into the Digital Age! Hosted by Joanne Sweeney-Burke, founder and CEO of The Digital Training Institute.

In this episode:

• Snapchat overtakes Twitter in daily usage • Instagram’s new logo generates lots of chatter but what about the less visible algorithm changes? • Facebook Live encourage us to put ourselves on the live streaming map • Mark Schaefer gives me his top 3 tips to overcome content shock • I speak to Ian Cleary, founder of RazorSocial about how to make money from social media; • My featured column: cyberbullying is a thing; and • The social media tool that saved my working week.

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JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

• Each show comprises the following features: • Social media news • Interview with social influencer, digital marketer or business owner • Shout-outs to individuals or companies who are remarkable online • JSB's column • Social media tool of the week

In this podcast: • Why Facebook Live has pushed Blab off the live broadcast stage; • I speak to Alan Swan, a podcaster and radio Producer with RTÉ, about the art of interviewing; • Candace Payne, her Chewbacca mask and Kohl’s marketing hack of genius; • My featured column: don’t do social for social’s sake; AND • The social media tool that made my working week.