Smart Women in Business: Recent Episodes
Jane McKay
An inspirational podcast where women in business have frank and honest conversations about their journey to success. We talk, laugh and (occasionally) cry about breaking through the start-up stage, juggling family, imposter syndrome, feminism, marketing and everything in between! A podcast for every woman in business or aspirational woman in business.
My guest on this episode is the Money Mentor with the money gun, Clare Wood. Clare is a CPA, but she’s not your average bean counter, she uses her money-making mentoring powers for good. Clare empowers business owners to create their most profitable businesses and a lifestyle that lights them up. Clare and I share what it is to be a mum, partner and wearer-of-all-the-hats in business. I'd love for you to share your insights from this one, DM me.
In today's solo episode, I take you through the five key elements you must clearly define for effective small business marketing.
Did you enjoy this? Please let me know on Instagram.
~ Jane xx
Click here for the show notes.
Yael Keon has established herself as Australia’s go-to email marketing expert for online business owners ready to increase their sales in much less time using the power of email marketing, all with a spirit of service and of providing value.
In this week's mini-episode of the Visibility, Influence, and Impact Podcast, we delve into the fascinating world of branding. While many associate branding with colours and fonts, it's actually about the emotions and experiences we create for our audience. Building a brand is all about establishing expectations so that every interaction with your brand leaves a lasting impression. And when you consistently deliver on those expectations, trust is built.
Snag the show notes at my website.
Leonie Akhidenor is a property developer, founder and host of the Parenthood Podcast, the founder of Elite Coaching; a coaching business supporting individuals, a business consultant and couples and a part-time model.
For the show notes go to: A Conversation with Leonie Akhidenor - Parenthood Podcast
In the latest mini episode of the Visibility, Influence & Impact podcast I take you through a new perspective on your marketing.
Connect with me on Instagram, and let me know your thoughts.
Keshena Libbis bravely started her own business, Social Confetti, in the year that was… 2020. Enough said?
Keshena is a Social Media Manager who is all about helping you celebrate your socials and grow. Keshena is a crafty creative type, coffee lover and content creator.
As someone who spent way too much time on social media anyway, she decided she may as well make it her career and get paid for it!
Her favourite thing is to bring the lol's by way of offering you up funny memes like a cat would leave you a dead lizard at the backdoor.
// S H O W N O T E S https://www.janemckaycommunications.com.au/a-conversation-with-keshena-libbis-social-confetti
Welcome to the newly rebranded Visibility, Influence & Impact podcast with Jane McKay.
I decided to rebrand the Smart Women in Business podcast to Visibility, Influence & Impact as it was more inclusive and more aligned with my business now. Listen to the episode to hear more.
Anu is a quirky, kind human with an infectious zest for life.
With a design degree in her bag, she set out to change how people feel, one design at a time. After spending far too many years working for big brands (Kenneth Cole, Banana Republic, Don Algodon, Gap, The Gazal group & Leona Edmiston to name a few) she threw it all away for creating with kindness.
A mad music lover, she brings her brightness and sparkle to life through jewellery. She believes, wholeheartedly, that happy people create happy things.
Get the show notes: https://www.janemckaycommunications.com.au/a-conversation-with-anu-sawhney-jewellery-designer-bidiliia/
Today I am talking to Sema Martin who is a full-time artist living in the South of France. Before becoming an artist Sema worked as an Aerospace engineer and interned at the NASA Ames Research Centre in California.
Sema achieved two master's degrees in aerospace and space engineering and was about to pursue my PhD when she rediscovered her love of art. In 2016 Sema launched a pet portrait commission business with the help of social media and decided to leave her engineering career behind and pursue her true passion.
In May 2020 Sema published my first book called 'Art is my career - How to start an art business' which has now sold over 2,000 copies. Sema is passionate about showing the world that art can be a real career and should be respected as much as engineering careers are.
You can find out more about Sema at her website: www.semamartin.com
Shownotes: https://www.janemckaycommunications.com.au/a-conversation-with-sema-martin-full-time-artist-author-of-art-is-my-career
Louise Bedford is a best-selling author of five books on the stock market. She is a behavioural finance expert and has degrees in Psychology and Business. Louise has been running the 6-month repeat-for-free www.tradinggame.com.au Mentor Program since the year 2000, and she’s also the founder of www.talkingtrading.com.au, a free weekly trading podcast.
Known as ‘the corporate executive who lost the use of her arms and achieved financial freedom by trading with a pen in her mouth’ – she will inspire you to achieve your trading best.
When she’s not hanging out with her traders, Louise spends time with her two children and husband, lifting weights at the gym, and enjoying yoga.
You can find out more about Louise at her website: https://www.tradinggame.com.au/
**Content warning: We talk about a range of topics including suicide and sexual assault, which I know can be distressing. So if you need resources or support go to beyondblue.org, for 24-hour free counselling in Australia, the number for Lifeline is 13 11 14 or seek out your local suicide support services.
If you or anyone you know needs help:
- Lifeline on 13 11 14
- 1800RESPECT 1800 737 732
- National Disability Abuse and Neglect Hotline
1800 880 052 / TIS : 13 14 50 / NRS : 1800 555 677 - Kids Helpline on 1800 551 800
- Beyond Blue on 1300 224 636
- Suicide Call Back Service on 1300 659 467
- Headspace on 1800 650 890
- ReachOut at au.reachout.com
- MensLine Australia on 1300 789 978
- Care Leavers Australasia Network (CLAN) on 1800 008 774
- Head to Health at headtohealth.gov.au
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Petra Zink is a certified Personal Branding & Digital Strategist, International Speaker, and Consultant and most recently author of the book ‘Trusted Authority’. Petra specialises in helping professionals and companies become the Trusted Authorities in their industry.
Petra is the Founder of impaCCCt and The360Talent.Co - both companies are designed to future-proof individuals and organisations through coaching, training, and keynotes that make long-lasting change. Petra is also the host of Your Brand. Your Future., a top-rated Personal Brand Podcast show. Petra is an official Forbes Coaches Council Member and has been featured on forbes.com, the CEO Magazine, news.com.au, and multiple podcasts.
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Angela Henderson is an international award-winning business coach for women, international keynote speaker and podcaster who helps women in business get all the pieces in place to have consistent 5 figure months and then onto 6/7 figure years without burning out in the process.
**Content warning: We do talk about suicide in this episode (timestamp: approx. 25:00), which I know can be distressing. So if you need resources or support go to beyondblue.org or you for 24-hour free counselling in Australia, the number for Lifeline is 13 11 14 or seek out your local suicide support services.
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Today I am talking to Devon Moody-Graham - international business strategist, impact speaker and serial entrepreneur. Devon is the Chief Solutions Officer of CEOMom Empire which focuses on women’s business development. She hosts business conferences globally, to provide women with the tools they need to sustain and grow their businesses. The upcoming Unapologetic In Paris: Reflect, Restore, Reclaim 2022 event is expected to be the largest to date. Women from around the world are invited to learn business strategies from Devon and other international leaders. With a spotlight on moms, Devon's journey offers insight on how to overcome the challenges of balancing your business while raising children.
Devon’s commitment to her client’s success has helped them gross over $4M+ in revenue and funding. You can find out more about Devon at her website: https://ceomomempire.com/
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Today I am talking with Elle Roberts from Rare Seed Agency. Elle has been an online business manager for the past 4 years but has been in business for almost 13 years. She has a passion for it because it grants women in particular the freedom to be ambitious and career-focused while still showing up for their family in a way that excites them. You can find out more about Elle at her website: rareseedagency.com
Today I am talking with Julie Berninger, Millennial Boss, about how to create and build a revenue stream with Etsy printables. Julie Berninger is the co-founder of Gold City Ventures which helps people create Etsy businesses selling printables. She is passionate about women achieving financial independence and finding paths to entrepreneurship and wealth outside of corporate.
You can download the free ebook Julie mentions here: https://gold-city-ventures.thrivecart.com/etsy-printables/partner/
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A Conversation with Erin Huckle - PR Expert at Chuckle Communications Today I am talking to Erin Huckle, the founder of Chuckle Communications, who is in the business of raising the profiles of her clients through proactive PR, amazing award entries and compelling written content. She works with innovative, ethical and creative small businesses and leaders, to find their voice and tell their stories. Her focus is on helping clients connect with their ideal customers, by turning up where they hang out.
With almost 20 years of experience in PR, Erin has worked across sectors including tourism, IT, major events, not-for-profits, tech and publishing. She still gets a huge buzz out of helping her clients get featured in the media, and she loves celebrating the awesomeness of her clients through the power of PR. Based in Wollongong, Erin is a mum to three very busy boys, and in her spare time, she loves any opportunity for a rare moment of peace, ideally with her head in a book.
You can find out more about Erin at her website: https://chucklecommunications.com/
Today I am talking to Claire Riley. Claire is a Professional Virgo (read: neat freak, organiser extraordinaire, planning queen), a complete #BusinessNerd who's obsessed with simplifying, streamlining and systemising things so you can focus more on your zone of genius...
A Content Marketing Strategist, Social Media Whisperer and Process-Driven Problem-Solver who also loves red wine, her kids, mountain-dawdling and spending way too much time watching Reels.
Find out more about Claire at her website: claireriley.co
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After a few requests, it is a special solo episode to round out 2021!
For those of you who don't know me, I'm Jane McKay, a marketing consultant and coach who has been in the business of marketing for more than fifteen years.
Armed with a bachelor of arts and a masters in media and communications, I worked my way from junior copywriter to marketing manager in a range of roles in corporate Melbourne until 2009 when my husband and I made a treechange to the sunny wilds of Bruthen, East Gippsland and Jane McKay Communications was born.
Harnessing all I’d learned in my corporate career, my original plans to ‘just’ be a freelance copywriter soon transformed into delivering copywriting, content creation, print design, website design, social media and marketing strategist and the evolution continues today.
There’s no need to hire a designer, a copywriter, a website designer, a graphic designer, a social media strategist, a marketing strategist and a content coach: I provide my clients with holistic and comprehensive marketing solutions that feel completely aligned with their personal brand.
// S H O W N O T E S: https://www.janemckaycommunications.com.au/a-conversation-with-jane-mckay/
Today I am talking to Kerryn Vaughan.
Kerryn is an international speaker and author, facilitator, and podcast host.
Kerryn’s award-winning book ‘Magnificent Kids!’ was the catalyst to her founding the global organisation One Planet Classrooms, which facilitates projects such as clean water solutions and student sponsorship program`s, to schools and communities in Africa.
In 2018 Kerryn launched Girls With Hammers which hosts conferences and workshops aimed at empowering and connecting women, and in 2019 Kerryn released her second book ‘Get Off The Bench!’ to help people bring their ideas to life. The ‘Get Off The Bench!’ Podcast came to life in 2020 after a number of false starts and a stint of despair.
Kerryn talks about courage, stepping up, embracing failure, creating a better world and standing in your truth. Her work with clients is designed to help people kickstart their idea, and to consider what lies on the other side of possibility. Kerryn delivers in a brutally honest kick-ass way that only Kerryn can, so strap yourself in for a fast-paced adventure.
Find out more about Kerryn here: kerrynvaughan.com
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Today's conversation is with Shannon Dunn, a super creator, visionary thinker, liberation loving, inspiration-seeking, wisdom woman, chai devotee, disco tragic and stand-up paddleboard enthusiast, Shannon Dunn is an international award-winning Australian businesswoman, retreat leader and regularly sought out as a keynote speaker.
Shannon has a singular purpose – to bring effortless success to business on every level. How she delivers her unique method of coaching is diverse, inventive, and consistently refined in line with each individual client she serves. Everything is underpinned by a core belief she holds that every woman’s birthright is to thrive and that when she thrives she ripples an effect out into the world where others also get to thrive sustainably. It’s a concept Shannon coined collective thriving. Leading a business is one of the greatest vehicles to create this lived experience in the world.
Combining over 25 years of coaching, mentoring, educating, and consulting along with a childhood spent in keen observation of family business machinations gives Shannon a unique perspective and empathy for business owners. Shannon genuinely helps ambitious women leverage their Thrive Factor and turn their wisdom into profit without the hustle and overwhelm. CEO of Thrive Factor Co (formerly Creative Possibility), Shannon provides innovative business coaching and strategy to her clients to learn new skills, identify challenges, gain clarity, and confidently create success, with ease. She’s a big picture business innovator with the specific gift of honing in on the right details for transformation and effortlessness.
Shannon meets her clients where they are at and supports these coaches, consultants, creatives, the true impact makers of the world who know they are here for something big to achieve their wild ambitions. With her ground-breaking conception of the Thrive Factor Framework TM, she affords her clients a tangible insight into their own mindset and personalised effortless success zone - so they can confidently turn their self-awareness and wisdom into profit, knowing how to think, respond, market, magnetise and generate wealth, being who they are.
In 2019 Shannon extended her revolution of thriving in the world with the launch of the Certification in Thrive Factor Coaching and now teaches other women supporting women to be professional, outcome-focused coaches using the Thrive Factor Framework.
Her mission is to have 440 or more coaches licensed and impacting collective thriving globally by 2032.
You can find out more about Shannon at her website: https://thrivefactorco.com/
Shownotes: https://www.janemckaycommunications.com.au/a-conversation-with-shannon-dunn-the-thrive-factor/
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Laura Dick from Business with Flow helps purpose-driven businesswomen run their businesses with intention and in alignment with their cycles.
With a blend of cycle awareness, systems, and planning, Laura's approach to business allows her clients to focus their time and energy on the things that matter most.
Laura teaches her clients that business can be fun and easy. It's entirely possible to run your business feeling organised, grounded, in control, and with the freedom and flexibility to focus within your zone of genius.
You can find Laura on Instagram: https://www.instagram.com/businesswithflow/
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Nicky & Ness are two savvy businesswomen who have come together with a shared vision, bucket loads of passion and a burning desire to make a difference. They truly believe as women in business, together we're smarter & stronger.
With an instinctive curiosity for human behaviour, over 20 years of experience in sales and leadership and having each run their own successful coaching businesses for over 5 years, they’re all about helping people grow and achieve results in both business and in life. Their combined experience across Leadership, Sales, Business, NLP, eDISC & Performance Coaching positions them to be able to effectively help women in business succeed beyond their wildest expectations.
Nicky and Ness have created their unique business methodology, The True North Wheel, a powerful force of change for any business to not only survive, but also thrive.
You can find out more about Business Together here: https://businesstogether.com.au/
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Today I am talking to Sandy Forster who went from welfare to millionaire with the law of attraction. Sandy is the money mindset mentor for women worldwide who are ready to experience more abundance and freedom in their life. Sandy went from welfare to millionaire, has been featured in Oprah’s Aussie Secret and loves inspiring and empowering women to break through their blocks, manifest more money and create a life they’re truly passionate about.
Sandy’s award-winning international bestseller How to Be Wildly Wealthy Fast has been translated into over 11 languages, she’s the host of the Wildly Wealthy Women podcast and she’s transformed the lives of hundreds of thousands of women worldwide.
Sandy lives in her own tropical paradise near the beach in sunny Australia and has wild kangaroos grazing in her back yard every afternoon. Free Wildly Wealthy Bundle: wildlywealthy.com/bonus/
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A Conversation with Marlene Schmidt - Money Management Coach Marlene Schmidt is an expert Money Management Coach and Certified Spending Planner who wants to live in a world where financial stress and overwhelm is the exception, rather than the rule. Marlene specialises in helping female service-based entrepreneurs to manage their personal and business finances, align their spending with their values and priorities and grow profitable and sustainable businesses that support their chosen lifestyle so that they can experience clarity, security, confidence and freedom from financial stress. She supports her clients to reduce the time they spend thinking about money, enabling them to focus on growing their business and living their best life.
Marlene works online with clients worldwide offering a range of services from single sessions on specific areas (such as debt management) to her VIP Spending Planner Coaching Program. Marlene is passionate about empowering women to become financially independent because she believes that wealthy women can change the world for the better.
Here's Marlene's free Masterclass: How to Have More Money {without increasing your income}: https://linktr.ee/insightspendingplanners
Website: www.insightspendingplanners.com
Facebook: www.facebook.com/insightspendingplanners/
Instagram: www.instagram.com/insightspendingplanners/
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John Cachia is the founder and Managing Director & Principal Financial Adviser of AFA Group Wealth (Australian Financial Advisers Group Pty Ltd).
John began working in the finance industry in 2003, aged just 14, when he started working at his cousin’s financial advisory business. In 2009, aged 20, John decided the time had come to strike out on his own and founded AFA Group Wealth. Since then John has built a thriving business that now employs 12 people and works with hundreds of clients every year.
Today I am talking to Virginia Baker Woolf, Certified Money Coach at The Money Project and an International Coaching Federation Accredited Coach with more than 20 years of coaching experience. You can find out more about Virginia at her website: themoneyproject.net.
Miriam Castilla is a Money & Abundance Coach. She shows you how to create an abundant business and life by leveraging the power of your unconscious mind and the magic of the Universe – then marrying them with everyday practical money skills and smart business strategy. It’s all about ‘marrying the magical with the practical’.
Miriam's mission is to liberate entrepreneurs from money stress so they can fully show up in their business and make the meaningful impact they were born to make.
You can find out more about Miriam at her website: https://miriamcastilla.com/
Shownotes: https://www.janemckaycommunications.com.au/a-conversation-with-miriam-castilla-money-abundance-coach
Today I am talking to Lindsay Hotmire, copywriter and brand coach who helps women business owners grow heart-and-soul-aligned businesses. Creator of PARAGON™ and The UNbrand METHOD®, Lindsay has helped more 347 clients ditch one-size-fits-all frameworks and formulas, and since 2016, her approach has empowered her clients to create $10,000 to $1 M campaigns — all without losing sight of their true, authentic selves.
Lindsay has been a featured expert at Content Marketing Institute, 17 Ways to Beat Back Writer’s Block and Win, Inbound, Content Marketing World, the Copywriter Club IRL, Found Conference, Shine Bootcamp, and her message has been shared with podcast audiences across the globe. Lindsay lives in the Midwest with her husband and is an almost-empty-nester mom to 4 kids.
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Natasha Stewart is the powerhouse and mother of four at the helm of Business Jump, an online business that has helped hundreds of mothers jump start their dreams of running a profitable business from home. Nat’s popular Facebook group Remarkable Business Mums has also helped thousands more like-minded business women in some way or another by the stories, expertise and realness she shares and documents in there on a daily basis. You can find out more about Nat at her website: https://businessjumpco.com
Jodie is the Co-Founder of Happy Changemakers, based in East Gippsland, Victoria, Australia. Happy Changemakers helps small business owners cut through the noise, achieve breakthroughs, and take decisive steps towards their business goals … without the usual overwhelm. Jodie and her business and life partner Rob Nagy do this through business planning and mentoring programs. For over 20 years Jodie has worked with changemakers in not-for-profits and social enterprises. Over the past 7 years, this has expanded to include for-profit businesses with a purpose, including an increasing number of small businesses who want to create positive change and recovery & resilience programs for small businesses in regional and rural areas impacted by droughts, bushfires and COVID-19. You can find out more about Jodie at her website: https://happychangemakers.com/
Today I am talking to Monica Schrock, copywriter at Unsocially Inclined. Monica is a cautiously optimistic, introverted copywriter and marketing consultant with a mean coffee habit and serious nerd streak living in the Pacific Northwest. She revels at the intersection between integrity and strategy, hoping to make the world a better place one word at a time.
Monica has spent the last 14 years navigating the extroverted field of marketing, helping over 200 clients craft their brand message, and increase their sales or donations from double to over ten times. Her true joy lies at the moment she gets to craft a message that captures the essence of why a movement, organization, or brand was created. She helps rebelliously mission-driven, introverted folx make a full-time income with their service-based business without the pressure of acting extroverted through inclusive marketing and messaging that feels good to them.
Find her on socials at @unsociallyinclined and at her website https://www.unsociallyinclined.com/.
Today I am talking to Bianca McKenzie, Facebook Ads Specialist. Bianca helps entrepreneurs by taking the stress out of launching, generating targeted leads, making sales and growing businesses through Facebook advertising. Bianca's website: https://www.biancamckenzie.com/
In this solo episode I talk about how people are sick of inauthentic marketing approaches - your dream clients are out there, waiting for you to show up and change their lives. They just need to get to know you first...
Today I am talking to Karen Hollenbach. Karen is an Independent LinkedIn Specialist Trainer and the Founding Director of Think Bespoke. With over 10 years LinkedIn training and LinkedIn profile writing experience in Australia, Karen was rated as Asia Pacific’s Top 10 LinkedIn Experts in 2019. Karen works with smart women who want to get better clients on LinkedIn. She offers a LinkedIn Marketing Mentoring program, virtual consults and on demand training for game changers and subject matter experts wishing to improve their LinkedIn presence. Karen's website: http://thinkbespoke.com.au/ LinkedIn: https://www.linkedin.com/in/karenhollenbach/ Instagram: https://www.instagram.com/thinkbespoke/
Today I am talking to Ilana Kosakiewicz, one of Australia’s leading kinesiologists, energy coaches, and yoga and meditation teachers. Ilana is a wholefood lover and entrepreneur with a past life spent working in the corporate world as a CPA accountant. Ilana’s own health journey with chronic fatigue and auto-immune disease taught her that slowing down, finding moments of stillness, living in the now and listening to your body’s inner wisdom and intuition are not just important – they are essential. Originally from Gippsland, Australia, Ilana is passionate about teaching women to live in alignment with their innate cyclical energy, menstrual cycle and the moon. She helps women shift their energy and take back their inner power and self-care rights by making themselves the number one priority. You can find out more about Ilana at her website: ilanak.com.au
Recently I had a powerful conversation with Fi Mims, a professional photographer for over 15 years, Fi is passionate about working with thought-leaders, entrepreneurs and business owners to create images that amplify their personal brand and inspire others to work with them. Fi's relaxed personality allows her to bring out the best in everyone she photographs, resulting in images that are authentic and beautiful. Through her membership community ‘Shine’, Fi also works with driven women in business, helping them to show up consistently, build their brand, and grow. You can find out more about Fi at her website: https://www.fimimsphotography.com.au/
Today I am talking with Irial O'Farrell, author of two books including Values - Not Just for the Office Wall Plaque: How Personal and Company Values Intersect and SMART Objective Setting for Managers. Irial is fascinated with what drives business performance and what blocks it. A seasoned Executive Coach and Trainer, she also takes a broader look at the organisation, what it's designed to deliver and how it impacts on performance. Irial is the first, and currently, only CMI accredited Master in Change Management in Ireland. You can find Irial's books on Amazon and learn more about Irial at her website: https://www.evolutionconsulting.ie/
In this week's episode I am speaking with Marcie Hanhart. Marcie is a business strategist with a nearly 30 year career in both the corporate world and as a small business owner. In other words, she has seen it all! Marcie looks to empower other business owners to achieve greater profitability all while being able to afford themselves more time to pursue those things they are passionate about. Marcie creates sustainable changes by understanding numbers, solving operational and team issues, and improving leadership skills, as well as addressing a business owner's mindset to help them to uncover blind spots that keep them from achieving their true potential. You can find out more about Marcie here: marciehanhart.com
Devonée is a Founder & CEO, Business Strategist and Consultant. Devonée’s passion is setting small businesses up for success. She is deeply involved with the growth process, and takes pride in her fine-tuned ability to catapult a brand towards their goals. She is also the founder of ProSavvy, a strategic performance agency that provides businesses with tailored structures to bring out the absolute best in their brands. You can find out more about Devonée here: https://www.prosavvyas.com/
Dr Claudia Consolati is a coach for visionary women entrepreneurs who want to grow wildly successful businesses doing what they love. Claudia believes that finding your voice and BOLDLY sharing it with others is the #1 key to growing a business that makes you tons of money and changes lives.
This week I am chatting with Danielle Price, Founder of the She Will Shine community. With over 10 years' small business experience, Danielle Price has created an Australia-wide network of female small business owners. In 2014 she founded She Will Shine, a community to support and connect women in small business. An expert networker and elevator of female business owners, Danielle facilitates connection and support between like-minded women in working towards a common goal of creating a successful business around personal responsibilities and life. Danielle’s passion is sharing and giving a voice to the real stories of Australian women in small business. You can find out more about Danielle at the She Will Shine website: https://shewillshine.com.au/
This week I am chatting with Michelle Broadbent, business manager and strategist. Throughout her career Michelle has been a trusted advisor to entrepreneurs across an array of industries including media, fashion, design, travel, recruitment, coaching, sales and training. Michelle transforms businesses and the lives of their owners with smart, strategic and practical solutions to achieve the next stage of business growth. You can find out more about Michelle at her website: https://www.michellebroadbent.com.au/
This week I am chatting with Emma McMillan, SEO copywriter and copy coach. Emma is an SEO copywriter and copy coach helping established businesses, teams and agencies reduce overwhelm, develop clarity around their messaging and show up consistently. Emma helps her clients develop great quality content to connect confidently with their audience. She especially loves working with established businesses who are growing, scaling or changing direction and need to align their messaging. Emma specialises in: * SEO website copywriting that humans – and Google – both love. * Content marketing for audience connection and brand authority. * Small business copywriting from blog writing to award submissions and more. * 1:1 copy coaching - the tools, tips and confidence to DIY.
You can find out more about Emma at her website: https://www.emmamcmillancopy.com/
Natalie DeBon-Govic is an Online Business Manager who helps coaches and small business owners grow their business so they can spend more time doing what they love. Natalie works with: * Leadership Coaches and consultants * Business coaches and consultants * Small business * Business Start Ups
This week I'm speaking with Amie Stanley, founder of E29 Marketing, an independent, award-winning advertising agency, in 2017 after co-owning and managing several women-owned agencies. Her 27-year career has been defined by building brands and breaking through the barriers for women in business.
Earlier this year I spoke with with Maya Gaddie, business coach and mentor for full-time coaches who are ready to create the ultimate client experience for their clients. Maya has helped over 300 coaches create purposeful and profitable signature programs online. Nowadays, she works with her clients to easily and successfully fine-tune their on-boarding and off-boarding processes so that they are no longer the bottleneck in their business. Maya has been featured on Being Boss, Profit First and in Marie Forleo's B-school. You can find out more about Maya on her website: https://mayagaddie.com/
Earlier this year I had a powerful conversation with Kate Maree O'Brien: fierce leadership coach, and founder of SHE, Australasia's largest women's empowerment event. We talked about her incredible journey, overcoming addiction and an eating disorder to come to where she is now. Here's the recording that Kate shares: https://katemareeobrien.com/training/
Bri Seeley is a bestselling author, entrepreneur, thought leader, innovator and business visionary. Over her 14-year Entrepreneur journey, Bri has trained close to 5000 people around the world and helped countless Entrepreneurs bring to life their tailor-made business strategy, set-up their systems, grow teams, increase their revenue, land incredible publicity and create massive impact in the world. You can find out more about Bri, and find the course she mentions here: https://briseeley.com/ Subscribe to my channel to receive notifications when each new video goes live. Show notes here: https://www.janemckaycommunications.com.au/a-conversation-with-bri-seeley/
In today's episode, I am talking to Monica Garrett. Monica is the CEO and Founder of the Margaux Agency, a Los Angeles County-based social media marketing agency. A seasoned expert in design and digital marketing, Monica has developed a sleek and recognizable brand for the agency as well as for her clients. Her passion for her work, an eye for detail, the trust built with clients, and a deep understanding of marketing are the secrets to the success of her agency.
You can connect with Monica via her website: https://margauxagency.com/ and on Instagram: https://www.instagram.com/margauxagency/
On Smart Women in Business today I am chatting with Kate Strong. Kate is a successful entrepreneur, World Champion in triathlon and Reiki Master, but she had to overcome a toxic relationship where her ex-fiance left her in debt, emotionally broken and feeling overwhelmed with the enormous task of turning their business around, as well as building her self-belief back. Turning her focus from all the reason why her situation wasn’t fair, she focused on what she could control and started running… Fast forward 2 years, she’s number one in the world in triathlon, successfully sold her business for $1M and sharing her message on stages such as TEDx. Yet, even today, Kate still talks about the shadows of success - for every mountain we climb, there is a darkness as large behind and our journey is to keep striving for the mountain peaks and respect the shadows that follow us. You can find out more about Kate at her website: katestrong.co and connect with her on LinkedIn: https://www.linkedin.com/in/strongkate/
Mel Daniels provides tailored solutions to help you build and love your business again. Her love – Meld Business Services - delivers offsite content creation services including email marketing, blog writing and social media management. Mel had a successful corporate career in banking before taking a career break to devote her time to raising her two children. Throughout her life, she has thrived on being able to help people through team management and volunteer roles. This strong sense of empowering others to succeed has always been a large part of her DNA, but it wasn’t until recently that this transformed into a business. Whilst helping a friend in the legal industry get through a busy period, Mel was able to identify the need for small businesses to have access to a high quality, knowledgeable and flexible work partner. Someone who cares about their business as much as they do. Combined with her ability to provide an organised and supportive service, Meld Business Services was born. Here are the links to Mel's website and social channels: Website: https://www.meldbusinessservices.com.au/ Facebook: https://www.facebook.com/meldbusiness/ Instagram: https://www.instagram.com/meldbusiness/ Make sure you subscribe to my channel to receive notifications when each new video goes live. ➡️➡️➡️Connect with me on other channels: Website: https://www.janemckaycommunications.com.au/ Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications/ YouTube: https://www.youtube.com/channel/UCupnXR0fqzC2VBiL5dOloDg
Midori is the Founder and CEO of MOX Life, a certified human behaviour specialist, and is a mindset success coach, best-selling author, and show host. You may have heard me speak about mindset in the past because it is just so important in every aspect of being an entrepreneur and business owner. How we think and feel about our businesses, our money, our work and our clients influence our personal brand, our messaging and how we are perceived by our audience. Working on your mindset is one of the crucial pieces of work you need to do to achieve success. In our chat Midori breaks it down for us and shares some golden nuggets as to how we can all improve our mindset and some simple tips to recognise and shift negative behavioural loops. Here are the links to Midori's website and social channels: Website: https://themoxlife.com/ Facebook Group: https://www.facebook.com/groups/TheMOXLife/ Instagram: https://www.instagram.com/midoriverity/ Subscribe to receive notifications when each new episode goes live. ➡️➡️➡️Connect with me on other channels: Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications Youtube: https://www.youtube.com/channel/UCupnXR0fqzC2VBiL5dOloDg
I recently spoke with Simone Hayward, the owner of Simone's Plant Based Kitchen.
Simone is a busy mum of 3 young children and runs a plant based and vegan catering company and cookery school in Taranaki, New Zealand.
Simone loves to inspire people to eat more plant based foods through her catering, meal delivery service, cooking classes and eBooks.
Here are the links to Simone's blog and social channels: Website: www.simonesplantbased.kitchen Facebook: https://www.facebook.com/simonesplantbased.kitchen/ Instagram: www.instagram.com/simonesplantbasedkitchen
Links to Simone's eBooks: Wintervention: https://simonesplantbased.kitchen/product/ebook-wintervention/ Whole Food Simply: https://simonesplantbased.kitchen/product/whole-food-simply-ebook/
Make sure you subscribe to my channel to receive notifications when each new video goes live.
➡️➡️➡️Connect with me on other channels: Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications YouTube: https://www.youtube.com/channel/UCupnXR0fqzC2VBiL5dOloDg
I recently spoke with Helen Flitcroft, a mindset coach specializing in subconscious reprogramming for gritty entrepreneurs with kids at home.
Helen is an expat Mum who moved from Australia to NZ, trying to bring up a very young family alone in a foreign country while transitioning from a business that was no longer a passion to creating a business that is my soul's purpose.
Here is the link to Helen's free mini course: https://stellarhumans.info/mumpreneur-playbook
Free Facebook Community: League Of Champions: https://www.facebook.com/groups/LOCsilver Website: http://www.stellarhumans.co.nz
Last year with spoke with Stevie Dillon from Stevie Says Social about all things marketing, building a business, scaling, leveraging, launching courses and social (of course!). A former lawyer turned social media marketer, Stevie's mission is to inspire passionate business owners so they lift their social game and build a profitable business they love. --- About Stevie: Once upon a not-so-awesome time (aka 2007), I worked 9-5 as a trainee lawyer. Thing is, I was more hooked on MySpace than I was with preparing court documents. The next 10 years were spent working with some of the biggest brands in Australia (think Red Bull, the Queensland Reds and one of Queensland’s biggest real estate brands), fine-tuning a niche in social media marketing. Over and over, I experienced the power of good socials and a strong content marketing strategy in completely transforming the businesses I worked with. But on the other hand? I saw small businesses spending their time on the wrong things. Obsessing over the tools and followers. Ignoring the S word [STRATEGY, guys]. And struggling to stand out. It became my mission to change that. And so, Stevie Says Social was born. You can find out more about Stevie at her website: https://steviesayssocial.com/ --- ➡️➡️➡️Connect with me on other channels: Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications YouTube: https://www.youtube.com/channel/UCupnXR0fqzC2VBiL5dOloDg
Linda and I talk about the ickiness around marketing, the evolution of small business and a lack of Friday night drinks. --- About Linda: I love what I do. I know everyone says that but in my case it is true. PR and Marketing is a career that found me because it was what I was meant to do. As the founder of Business Business Business, Media Connections and Director at Thoughtspot PR, each day I get to connect with business owners and help them share their story. They say an entrepreneur is a person who solves a problem and that’s been the driving force behind Business Business Business, Media Connections and ThoughtSpot PR. Each has a focus on connecting business to the tools and resources they require to make their mark. I’ve always enjoyed working with people, networking and uncovering unique opportunities to stand out in the business world. In 2014 this led me to found Business Business Business, an online resource and networking site which employs my passion and strengths uniting business with opportunity, and the right resources at the right time. Initially a Facebook group, it is now a seminal business website where over 20,000 members share their experience and seek information to guide their business journey. And it was born from my own experience in the small business realm. In 2012 I launched ThoughtSpot PR, offering business owners and entrepreneurs a personalised PR solution that utilised different thinking. It was founded on a commitment to finding individual public relations methods and branding to suit their needs. The success I’ve enjoyed in this field has seen me labelled the “go to” girl. It also led to the creation of Media Connections www.mediaconections.com.au, where the media can easily connect with the stories businesses have to tell. I’m one of those people who wakes in the night with bright ideas and who ponders issues until they’re resolved. In all three of my business ideas, connections and telling stories are key! To work with Linda on your business branding and marketing, you can contact her via her website lindareedenever.com.au, or become part of the growing Business Business Business community https://www.facebook.com/groups/BusinessBusinessBusiness/. --- ➡️➡️➡️Connect with me on other channels: Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications YouTube: https://www.youtube.com/channel/UCupnXR0fqzC2VBiL5dOloDg
A strategic marketing plan is an essential part of growing your business and a reference point to consistently market your business each day, week, month, quarter and year. A strong marketing strategy is the foundation of marketing success: if you don’t have a strategy you won’t be able to measure your success. Marketing without strategy is like throwing mud at a wall and seeing what sticks: there’s no plan, there’s no measurement, it’s completely ad hoc and random and (in the vast majority of cases) ineffective. Find out how to write a strategic marketing plan PLUS you can download a free marketing plan template here ➡️➡️➡️ http://bit.ly/getstrategic
Tania Goranitis is a Mindful Home Coach, Professional Organiser, Interior Stylist & Mum of 2 who specialises in working with women to enlist their home as an antidote to stress and a tool for self-care. She is passionate about reducing waste, making money go further & creating beautiful spaces for the important things in life. You can learn more about Tania at her website: http://www.interiorphilosophy.com.au/ Join Tania's Facebook Group: https://www.facebook.com/profile.php?id=381853388671937 These are 3 things that set Tania on the new direction she speaks about: The Minimalists’ Ted Talk: https://www.youtube.com/watch?v=GgBpyNsS-jU The Story of Stuff: https://www.youtube.com/watch?v=9GorqroigqM&vl=en The Kon Mari Book: https://www.booktopia.com.au/the-life-changing-magic-of-tidying-marie-kondo/prod9780091955106.html?source=pla&gclid=CjwKCAjwwo7cBRBwEiwAMEoXPN72uXQbiBWB2GWaagzlBPETj31JzRSjfF9g3LJqm0ZI2rmyOha8nBoCcF8QAvD_BwE Connect with me on other channels: Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications Search for the Smart Women in Business Podcast on iTunes and Spotify
Christine worked in the healthcare industry for more than 20 years and transitioned from Intensive Care Nurse to entrepreneur, speaker, and corporate health and performance coach to businesses in 2013. Christine's purpose is transforming organisations to work productively and cohesively as a team. Improving the health of staff and the well-being of business. Through performance management, health coaching and team building improving productivity, performance and profitability. Christine and I talk about what wellness means in the workplace and how to boost staff happiness and profits. You can find out more about Christine at her website: http://www.naturalhealthbalance.com.au Connect with me on other channels: Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications Youtube: https://www.youtube.com/channel/UCupnXR0fqzC2VBiL5dOloDg
Olivia works online, guiding introvert women to build the confidence to speak up and speak to groups. Olivia is the creator of the online group program Stairway to Confidence, which helps women get through the fear of public speaking, without doing any public speaking. It was fascinating to speak with Olivia; we talk about overcoming fear, public speaking and how to overcome your fear of public speaking. About Olivia: As a young, shy and introverted lawyer, Olivia hated speaking up in meetings. Ten years later through an accident of fate (meeting her husband) she became a trainer and speaker. Over the last 20 years, she's trained thousands of people from all industries to be more confident, effective and engaging speakers. You can find out more about Olivia at her website: https://speakingaboutpresenting.com Here are the links we mention: Scary Action Bingo sheet https://speakingaboutpresenting.lpages.co/scary-action-bingo-jm/ Link to The Courage Zone facebook group: https://www.facebook.com/groups/couragezone/
Today I talk about mixing business with babies with Rachel Allan, Rachel Allan has been a business owner for 14 years, and a mum for 7½ years. Rachel is an author, integrated marketer, entrepreneur and property investor. During her pre-business career, Rachel worked in government, small and medium-sized businesses and not-for-profits in both Australia and Scotland. You can find out more about Rachel at her website: www.rachelallan.com.au Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications Youtube: https://www.youtube.com/channel/UCupnXR0fqzC2VBiL5dOloDg?
A chortle-inducing conversation with the queen of SEO, Kate Toon, on good karma marketing and being a misfit entrepreneur. You can find out more about Kate Toon at her website: https://www.katetoon.com/ See the video at: https://www.janemckaycommunications.com.au/a-conversation-with-kate-toon Website: https://www.janemckaycommunications.c... Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycom... Soundcloud: https://soundcloud.com/user-462046050 Youtube: https://www.youtube.com/user/JaneeMcKay
Your website is a crucial part of your Digital Marketing Ecosystem; there needs to be an alignment between your brand promise and what your website delivers. DOWNLOAD YOUR FREE WEBSITE PLANNER: http://bit.ly/planmywebsite Read more (and learn more about marketing) on my Blog: https://www.janemckaycommunications.com.au/blog/ Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications Soundcloud: https://soundcloud.com/user-462046050 Search for the Smart Women in Business Podcast
Branding is the core of your business' marketing, it is the first impression, the core message, the values, the purpose, the mission and the vision. At its heart, it is the essence of your business and and why you do what you do. Here are twenty four key questions to ask yourself before you re-brand... DOWNLOAD YOUR WORKBOOK: http://bit.ly/brandmybizbook Read more (and learn more about marketing) on my Blog: https://wp.me/p3rS1f-1NC Website: https://www.janemckaycommunications.c... Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycom... YouTube: https://www.youtube.com/user/JaneeMcKay Search for the Smart Women in Business Podcast
Social media is a crucial element in most brand's digital marketing ecosystem. Social media isn't something you can take a scattergun approach to. You can't just post occasionally and hope it will be effective (which is where I see most people fail to get traction on social media and then give up); you need to be committed and have a system. I know it's time consuming and it can be overwhelming but allot some time each day, week or month (I do it weekly) to take care of your social. Here are 11 Super Simple Tips for Social Media. Read more about How to Write an About Page (and learn more about marketing) on my Blog: www.janemckaycommunications.com.au/blog/ Website: www.janemckaycommunications.com.au Pinterest: www.pinterest.com/janemckaycomms Instagram: www.instagram.com/janemckaycomms Facebook: www.facebook.com/janemckaycommunications
Simple tips on how to write an about page that engages your dream clients and reels them in hook, line and sinker. Read more about How to Write an About Page (and learn more about marketing) on my Blog: https://www.janemckaycommunications.com.au/blog/ Here's the Workbook link: http://bit.ly/aboutpageslayer Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/janemckaycomms Instagram: https://www.instagram.com/janemckaycomms Facebook: https://www.facebook.com/janemckaycommunications
The right mindset can make or break your business and set you up for success or failure. Here are 11 tips to overcome your self-sabotaging behaviours.
I heard a marketing lecturer say that the only way to get customers when you're starting a business is to steal someone else's. I was shocked, I must say! (And this wasn't the dark ages, this was 2017 and this man teaches marketing at an MBA level). This approach flies in the face of everything I believe about marketing and the strategies I work through with my clients. When you're in business the way to get clients is to get clear on who you want to work with, identify their number one pain point and how you solve it (in your own unique way).
Is impostor syndrome preventing you from taking the next step in your life or your business? Here are my top 3 tips to overcome impostor syndrome. Believe me, it affects EVERYONE in business!
Is your mind stuck in a former version of yourself? Our self-perception can have a direct impact on how we feel about progressing in our lives. How we feel about ourselves has a powerful impact on the changes we are willing to make to your life. Have you taken the time recently to work out what is really important to you? At your core? Or are you floating through life relying solely on the strength of the coffee you had this morning to propel you towards... what? What is your goal? Do you have a life vision? Do you have an overarching idea of who and what you want to be and do? You also have the opportunity to win the new Smart Women in Business e-course "Think Big, Dream Big, Take Action". More info here: http://www.smartwomeninbusiness.com.au/2017/01/20/stuck-former-version/