The Accountability Studio: Recent Episodes
BBB National Programs
By building relationships and operating transparent, ethical, consumer-driven processes, BBB National Programs stays on the cutting edge of industry. We track emerging marketplace issues and work to expand and adapt our successful programs and create new initiatives that maintain that trust in a rapidly changing digital landscape.
The digital frontier is reshaping the way we resolve disputes. Join Juan Herrera, the head of the nation’s largest and longest-running vehicle warranty and lemon law dispute resolution program, BBB AUTO LINE, and Colin Rule, CEO of Mediate.com, as they explore how cutting-edge technologies are transforming online dispute resolution (ODR) across industries.
Whether you’re a legal professional, a mediator, or simply curious about the future of conflict resolution, this podcast will equip you with insights on the tech journey ODR has been on, and where ODR is headed.
Chapters:
00:00 – Intro & Guest Background: Juan Herrera welcomes Colin Rule, pioneer in online dispute resolution.
01:24 – What is ODR?: How technology transformed dispute resolution.
02:50 – Scaling Disputes at eBay: Building systems to handle millions of cases.
06:28 – Adapting for Complex Cases: Tailoring processes for high-value disputes.
09:56 – Pandemic Shift to Online Mediation: How COVID-19 changed the field.
14:24 – AI in Dispute Resolution: Current uses and future potential.
22:19 – Smart Contracts & Trust Tech: Blockchain’s role in resolving disputes.
26:16 – Ethics & Fairness in AI: Setting guardrails for trustworthy systems.
30:19 – Closing Thoughts: Colin’s vision for the future.
The post The Impact of Emerging Tech on ODR appeared first on BBB National Programs.
The Connecticut Data Privacy Act (CTDPA) grants important data rights to Connecticut residents and solidifies critical privacy obligations for covered businesses. The Global Privacy Control or “Universal Opt Out Control” provision of the Act is intended to help consumers regain contol over their own data, and shifts that responsibility to businesses.
BBB National Programs’ Vice President, Global Privacy Division and Privacy Initiatives Operations, BBB National Programs is joined by Jordan Levin, Assistant Attorney General, Privacy Section, Office of the Connecticut Attorney General, to discuss how the CTDPA changes the game when it comes to a consumer’s data privacy rights, how the process has been streamlined, but also how businesses are impacted by these changes.
Resources:
– Dona + Michele convo
– Enforcement Report: Attorney General Tong Releases Updated Report on Connecticut Data Privacy Act
– Connecticut Data Privacy Act FAQs
– For consumers: How to Opt Out from Ad Tracking with Global Privacy Control? A Guide for Web Users
– For businesses and web publishers
The post The CTDPA’s Universal Opt Out Control: Data Rights & the Impact on Business appeared first on BBB National Programs.
It is not uncommon to hear that a child wants to be a content creator – making a living by sharing their hobbies, likes, and interests with a following on a social media platform like YouTube. A common business model for successful content creators is to work in paid partnership with a brand to market a product or service. How does that business model work when the influencer is a child?
In this episode of In the Sandbox, our host Rukiya Bonner, Director of the Children’s Advertising Review Unit (CARU), speaks with Pocket.Watch’s Julia Moonves and Angela Tiffin (a former CARU attorney) about the business of child influencers. Together, they break down the state laws protecting these young content creators – such as the Coogan law and the new Illinois child influencer law – as well as the role of a parent in the business and the special considerations that come into play when working with a young creator.
Key Takeaways:
- Clear and conspicuous disclosures are essential in influencer videos to protect children and comply with advertising guidelines.
- When partnering with creators, it is important to consider their established audience, content quality, and aligned values.
- Influencer laws, such as the Coogan law, help protect child creators by requiring a percentage of their earnings to go into a trust account.
- AI-generated children may impact content creation, but human creators offer authenticity and a connection that AI lacks.
- Pocket.Watch prioritizes the well-being of child creators and works to minimize their involvement in commercial aspects of the work.
Chapters:
- [00:00] Introduction and Overview
- [01:03] Concerns about Influencer Videos and Disclosures
- [02:52] Pocket.Watch: A Modern Kids Media Company
- [04:15] Angela Tiffin’s Role and Experience at K.R.U.
- [06:07] The Rise of Child Creators and Finding Partners
- [09:30] Protecting Child Creators and Vetting Families
- [12:49] Influencer Laws: Coogan Law and Related Legislation
- [15:37] Providing Disclaimers and Protecting Creators
- [17:34] The Impact of AI-Generated Children on Content Creation
- [19:01] Prioritizing the Well-being of Child Creators
- [20:24] Conclusion and Call to Action
Mentioned in this episode:
- CARU Finds YouTube Channel “Vlad and Niki” in Violation of its Advertising Guidelines; Recommends Disclosure Modifications
- Subscribe to the Online Archive
- CARU’s Advertising Guidelines
- Compliance Warning: AI in Child-Directed Advertising and Data Collection
The post Protecting Child Influencers appeared first on BBB National Programs.
For the last 50 years, companies marketing to children have held each other to a higher standard. In 1974 the Children’s Advertising Review Unit (CARU) was established as the U.S. mechanism of independent self-regulation to protect children under age 13 from deceptive or inappropriate advertising. Over the years and as technology evolved, CARU expanded to address new media platforms, new advertising techniques, and to ensure that children’s data is collected and handled responsibly online.
Join Rukiya Bonner, Director, CARU, BBB National Programs and her guest, former CARU attorney Katie Goldstein, now the Global Head of Policy and Regulatory Affairs at SuperAwesome, as they take a trip down memory lane and revisit memorable child-directed commercials, discuss how advertising has changed over the years, identify some of CARU’s most impactful self-regulatory guidelines, and explain CARU’s role in helping ensure that as technology has changed, children remain protected.
In this episode, the host and guest discuss the history and impact of the Children’s Advertising Review Unit (CARU) in self-regulation and protecting children in the advertising space. Rukiya and Katie highlight the guidelines and cases that have shaped the industry over the past 50 years, including the importance of safety, diversity, and avoiding deceptive advertising practices. They also mention the role of pre-screening services, discuss the intersection of advertising and privacy, and conclude with a reminder that CARU’s guidelines still apply in the evolving landscape of AI and the metaverse.
Key Takeaways:
- (4:22) The guidelines have evolved to address changing technology and advertising practices. Its evolving guidelines demonstrate adaptability to technological advancements and shifts in advertising methods, ensuring continued relevance and effectiveness.
- (6:14) Safety, diversity, and avoiding deceptive practices are key priorities in children’s advertising. Advertisers have special responsibilities toward children and should recognize the power of advertising to promote positive change. Safety, diversity, and the prevention of deceptive practices stand as foundational pillars in CARU’s approach to children’s advertising, prioritizing the well-being and informed consumption of young viewers.
- (10:19) Pre-screening services help ensure compliance with CARU guidelines. Through pre-screening services, CARU fortifies adherence to its guidelines, bolstering confidence in the ethical conduct of advertisers targeting children.
- (19:01) CARU’s guidelines still apply in the evolving landscape of AI and the metaverse. Even in the emergent realms of AI and the metaverse, CARU’s guidelines maintain their applicability, serving as essential guardrails in navigating the evolving landscape of digital advertising. By upholding these standards, CARU fosters a safer and more transparent advertising environment for children, regardless of technological advancements.
The post The Evolution of Advertising in the Children’s Space appeared first on BBB National Programs.
On October 7, the negotiations between the U.S. and European Commission regarding the future of the data privacy frameworks behind the Privacy Shield program were completed with the release of a Presidential Executive Order, passing the baton to the EU for the start of their adequacy process. Finally, after two years of limbo, the 5,000 businesses that … Continue reading The Future of EU-U.S. Data Transfers →
Think about the times you felt tricked or frustrated by a membership or subscription that had a seamless signup process but was later difficult to cancel. Something that should be simple and transparent can be complicated, intentionally or unintentionally, in ways that impair consumer choice. These are examples of dark patterns. Unfortunately, dark patterns are … Continue reading Where is the Line Between Ethical Design and Dark Patterns? →
The metaverse is still a bit of a mystery. Though it will soon begin to integrate physical and virtual worlds, no one has the answers as to exactly what that merge will look like. On this episode of Privacy Abbreviated, hosts Dona and Catherine are joined by Tracy Shapiro, a privacy expert, and partner at … Continue reading The Metaverse Will Blur the Lines Between Physical and Online Privacy →
For years, the direct selling industry carried a stigma of frauds and pyramid schemes, but in 2019, the Direct Selling Association decided to take control of its reputation. They enlisted the help of BBB National Programs to develop a self-regulatory program. From this partnership came the Direct Selling Self-Regulatory Council (DSSRC). In this episode of … Continue reading How is Direct Selling Advertising Different? →
As a consumer, do you see value in targeted advertising or are you creeped out by marketers tracking you across the internet? In this episode of Privacy Abbreviated, hosts Catherine and Dona are joined by the host of the MarTech Podcast and founder of I Hear Everything, Ben Shapiro. Together, they discuss how small and … Continue reading The Good, the Bad, and the Grey of Targeted Advertising →
When you hear a claim in an advertisement like, “best in the world,” you probably know that the product has not been measurably proven to actually be the best in the world. And that’s okay, because this is an example of puffery, an exaggerated, blustering, or boastful statement or general claim that could only be … Continue reading Revisiting the Best Podcast Episode Ever: What is Puffery? →
Understanding how to present scientific evidence in a substantiation case can be difficult, especially when the data is complex or no industry standard exists. In this episode of Ad Watchers, the hosts discuss a complex topic: how should marketers put scientific data to use? They answer this question by diving into different types of scientific … Continue reading How Should You Present Scientific Evidence to Support Your Ad Claims? →
BBB National Programs is pleased to introduce Privacy Abbreviated. Hosted by privacy experts Dona Fraser and Catherine Dawson, this new podcast series will discuss the impact of privacy laws and tech innovation on small and medium-sized companies and what business leaders can do to meet challenges in this evolving landscape. As we gear up for … Continue reading The State of Privacy: How Did We Get Here? →
Brought to you by BBB National Programs and Osano, the Privacy Abbreviated podcast helps business leaders operationalize and prepare for what’s next in privacy. From high-level news headlines to the geeky privacy trenches, Priv. hosts and experienced privacy pros Dona Fraser and Catherine Dawson are your guides, breaking down what’s happening to deliver only the … Continue reading Introducing Privacy Abbreviated: Meet the Hosts →
The cosmetics industry is booming and it is easy to see why: most people want to look younger, reduce the appearance of wrinkles, and feel like they are taking care of their skin. But just like claims for dietary supplements, beauty product claims must be truthful, not misleading, and require substantiation. In this episode of … Continue reading What Should You Consider Before Making Cosmetics Claims? →
Consumer perception surveys are notoriously difficult to get right – from what you ask, to who you ask, to how you ask it, there is a lot of room for things to go wrong. In this episode of Ad Watchers, hosts provide an overview of some of the biggest points to consider when creating consumer … Continue reading How to Get Consumer Perception Surveys Right? →
As consumers are increasingly focused on the impact of their purchasing decisions, companies are looking to convey information on the environmental attributes of their products, services, and sustainability performance. In the season two premiere of Ad Watchers, La Toya Sutton and her new co-host, Eric Unis, walk listeners through environmental benefit claims, or “green claims,” … Continue reading How Can You Avoid the Grey Areas of Green Claims? →
As the drumbeat to modernize the Children’s Online Privacy Protection Act (COPPA) continues, all components of the 1998 law have come under scrutiny, particularly the Safe Harbor provision. Under COPPA, the FTC has the ability to approve industry groups to administer self-regulatory programs implementing the protections for children outlined in the rule. Recently, some lawmakers … Continue reading COPPA Questions: Are Safe Harbors Effective? →
Any sort of advertising claims related to health or wellness have a special place within advertising claims substantiation: all advertising claims need a reasonable basis, but when it comes to health claims, that reasonable basis has to be competent and reliable scientific evidence, or CARSE. This means that the results of any study done should … Continue reading What Evidence Do You Need to Support Health Claims? →
In this episode of The Accountability Studio, host Cobun Zweifel-Keegan is joined by two industry professionals for a deep-dive into one company’s innovative approach to data privacy, accountability, and trust. Listen in to hear Josh Harris, BBB National Programs’ Director of Global Privacy Initiatives, and Harvey Jang, Vice President and Chief Privacy Officer at Cisco … Continue reading Data Privacy Accountability in Practice: A Case Study of Cisco →
In the increasingly digital landscape, the influence of word-of-mouth has gone viral. Before making a purchase, consumers frequently turn to a product or service’s reviews and ratings. Since consumers trust what other consumers have to say, brands want to leverage these voices—but are they responsible for them? In this episode, Hal and La Toya explore … Continue reading When Are Advertisers Responsible for Consumer Ratings and Reviews? →
Despite this generation’s comfort navigating digital spaces today, they still face the same cognitive limitations – and therefore, vulnerabilities – that they always have. This reality is just one of the reasons that BBB National Programs’ Children’s Advertising Review Unit (CARU) recently issued revised guidelines to assure that advertising directed to children is not deceptive, unfair, or … Continue reading What Do CARU’s Revised Guidelines Mean for Advertisers? →
When you hear a claim in an advertisement like, “best in the world,” you probably know that the product has not been measurably proven to actually be the best in the world. And that’s okay, because this is an example of puffery, an exaggerated, blustering, or boastful statement or general claim that could only be … Continue reading The Best Podcast Episode Ever: What is Puffery? →
In this episode of The Accountability Studio, Moderator Cobun Zweifel-Keegan, Deputy Director of Privacy Initiatives at BBB National Programs, is joined by two industry professionals for an informative conversation on the cross-border privacy rules (CBPR) system, a voluntary framework with a global impact. BBB National Programs Director of Global Privacy Initiatives Josh Harris, and Sam … Continue reading The Past and Future of Privacy Accountability: Is CBPR a Model? →
When you see an advertisement, you are likely taking in much more than just the words you are presented with. The visuals, sounds, and way the language is presented can all impact the implied messages that consumers take away. In general, advertisers are required to have a reasonable basis for all messages conveyed, whether express … Continue reading How Do We Step into the Shoes of the Consumer? →
While it may seem like a niche issue to some, disclosures are something every advertising lawyer needs to know about. On this episode of Ad Watchers, hosts Hal Hodes and La Toya Sutton break down the ‘Four Ps’ that advertisers must keep in mind when it comes to disclosures: prominence, presentation, placement, and proximity. … Continue reading What’s the Recipe for a Proper Advertising Disclosure? →
Advertisers are required to have a “reasonable basis” for their advertising claims, but what is “reasonable” in terms of support and the level and type of evidence needed? In this episode of the Ad Watchers, hosts Hal Hodes and La Toya Sutton break down the standard that helps us determine what is reasonable: the Pfizer … Continue reading What Does it Mean to Have a “Reasonable Basis” Standard? →
In the inaugural episode of The Accountability Studio, moderator Mary Engle, Executive Vice President, Policy poses a fundamental question to the leadership of BBB National Programs: Does independent, industry self-regulation really work? Program leaders responded with an empathic ‘yes,’ but also laid out the numerous factors that can contribute to the success or failure of … Continue reading With Great Power Comes Great Responsibility →
In the Ad Watchers podcast series, National Advertising Division (NAD) attorneys Hal Hodes and La Toya Sutton break down common advertising practices to reveal the complexity of keeping claims truthful and accurate. In this first episode, the hosts talk about the guiding principle behind all NAD decisions: consumer understanding. Hal and La Toya discuss what … Continue reading So, Who’s Making These Advertising Rules? →
Many privacy professionals see the depletion of third-party cookies, paired with several technological, political, and cultural factors, as the perfect storm for privacy and adtech – one that will bring about fundamental changes to the advertising industry and the broader digital marketplace. In this episode, Colin O’Malley, Founder of the Lucid Privacy Group, Christy Harris, … Continue reading The Perfect Storm for Privacy and Adtech: How the End of the Cookie Era Will Reshape the Digital Marketplace →
As the COVID-19 pandemic has heightened the digital environment, online engagement has increased across user demographics. In this episode, authors of the BBB National Program’s paper Risky Business: The Current State of Teen Privacy in the Android App Marketplace join us to provide insight into the importance of protecting teenage users. Listen in to hear … Continue reading Why Teens Need Unique Privacy Protections →
When speaking about the importance of the Direct Selling Self-Regulatory Council’s (DSSRC) recently published guidelines, President of the Direct Selling Association Joe Mariano said, “It’s time not just for evolution, but revolution.” In this episode, Joe Mariano speaks with Tom Cohn, Interim General Counsel and Corporate Secretary of New Avon, Brian Muir, Vice President and Head of … Continue reading Time for Revolution in the Direct Selling Industry →
. Joe Rohrlich, Chief Revenue Officer at Bazaarvoice, breaks down the power of reviews in this week’s podcast. From explaining the digital landscape that incites a sense of urgency for businesses to have ratings to the lasting negative impact fake reviews can have on a companies revenue and reputation, Rohrlich provides insight that you won’t … Continue reading The Confidence and Perception Behind Online Reviews →
How close are we from entering into a world where cash is no longer accepted? Do we truly understand the benefits and implications of completely going cashless and relying solely on financial transactions that are intimately connected with our data? Dr. Shelle Santana, Associate Professor at the Harvard University Business School, answers these questions and … Continue reading A Cashless Future →
After years of debate, discussion, and revisions, the California Consumer Privacy Act (CCPA) — a law that gives consumers a wide range of rights and creates a series of obligations for businesses — finally began enforcement on July 1st. Cobun Zweifel-Keegan, Deputy Director of BBB National Programs’ Privacy Initiatives, joined Julian Flamant, Associate at Hogan … Continue reading CCPA Enforcement Begins: What We’re Learning →
COVID-19 has left millions of Americans unemployed and seeking new solutions to help them navigate the tough road ahead. Some have turned to the direct selling industry, chasing claims of financial freedom. Peter Marinello, Direct Selling Self-Regulatory Council (DSSRC) Vice President, and Howard J. Smith, one of the DSSRC’s attorneys, help us explore the unique world … Continue reading Direct Selling in the Age of a Pandemic →
Philip Garrity, Editor of The Freelancer, stops by to explain the complexity of the California AB5 law. It said to protect gig workers. However, the very people it’s meant to guard say, “No, thanks!” Is the help required to keep the gig economy and its workers safe? Hear what Philip has to say.
The side hustle has evolved into the full-blown, full-time gig economy. How, where, and when they work is all in the gig worker’s hands. However, the state of California believes help is required in ensuring this remains the case. Philip Garrity, Editor of The Freelancer, stops by to explain. Get a sneak peek of the … Continue reading Preview: Does the Gig Economy Require Regulation? →
Look back six months, and none of us would have guessed we’d have to manage a pandemic. One thing we can learn from this is that being prepared for any surprise is imperative. Bob Mellinger of Attainium Corp shares insights on how to plan for the unexpected. Don’t miss his timely advice.
Businesses have learned over the last couple of months to expect the unexpected. So, how do you plan for the unknown? Attainium Corp’s CEO, Bob Mellinger, shares all that is involved in planning well. Preview a clip from the up and coming May 27th episode.
Conversations have sparked around data regulation and privacy in direct correlation to how it’s being used to provide insights about the impact of COVID-19. Location data is a big focus. Recently, the Senate conducted an unprecedented ‘paper hearing’ of which the Future of Privacy Forum (FPF) weighed in. Katelyn Ringrose, Policy Fellow of FPF, discusses all the … Continue reading Privacy in the Face of COVID-19 →
Political advertising and trust? They should go hand and hand. Now, to address this elephant in the room, BBB National Programs’ Digital Advertising Accountability Program (DAAP) launched the new Political Advertising program. We can all breathe a sigh of relief, knowing that the BBB National Programs’ DAAP will be monitoring the transparency of political advertising … Continue reading American Election Law Equals Transparency →
In a world where distance is encouraged, is AI the answer to help move hiring forward? It seems like that question has already been answered. Major corporations like Hilton, AT&T, and Capital One have been building their HR with the assistance of AI technology. One small glance to the left, and it could mean the … Continue reading Can AI Help Keep Companies Hiring? →
There is no slowing down in data breaches. That is clear. Businesses have a responsibility to stay informed on the latest trends and news regarding data security. Eva Velasquez, CEO of The Identity Theft Resource Center gives us a birds-eye view of current happenings and what to expect in this new landscape of digital warfare.
Remember the classic cartoon, Tom and Jerry? Consider digital advertisers as Tom and consumers like Jerry. Every time digital marketers think they’ve found the perfect plan to sell consumers on their every desire, Jerry slams the door right on Tom. How? With adblocking! Will this game of cat and mouse end? Well, Neal Thurman, Director … Continue reading The Ad Blocker →
Hidden fees aren’t just a consumer issue – it’s a problem for businesses as well. The inability to play fair or advertise honestly eventually impacts the reputation of a company, and many times, industries as a whole. Anna Laitin, Director of Financial Policy at Consumer Reports, gives us an inside look at how they’re tackling … Continue reading Hidden Fees Brought to Light →
We’ve sliced and diced the California Consumer Privacy Act (CCPA) into a four-course meal fit for any data king or queen. As a belated Valentine’s Day gift to our loyal listeners, James, our host, serves up the dessert round of our CCPA discussions where he offers some new updates alongside a look back at all … Continue reading Looking Back at CCPA →
As the automotive industry drives us forward into autonomy, how does this impact data collection and privacy? John Verdi, VP of Policy at Future of Privacy Forum talks about the past, present, and future of data privacy and regulation for connected cars on this week’s episode. Enjoy the ride!
The California Consumer Privacy Act (CCPA) is here and it’s now! January 1st marked a dawn of a new day for companies doing businesses in California or with California residents. Does your business truly have a handle on what all this means? Christian Auty, Attorney with Bryan Cave Leighton Paisner, LLP shares some great nuggets … Continue reading CCPA is here. What does it mean for businesses? →
To continue our #dataprivacyday conversations, Jon Brescia, VP of BBB NP Digital Advertising Accountability Program and Cobun Zweifel-Keegan, Deputy Director of BBB NP Privacy Initiatives give us a full download of CCPA and how the rest of the country will follow suit. Don’t miss out!
Certain online platforms are required by COPPA law to screen users’ age. Is your platform one that should be? What are the specifics mandated by this law? Find out how this multi-faceted regulation affects your business as we explore this topic with Dona Fraser, VP, and Angela Tiffin, Senior Attorney at the BBB NP’s Children’s … Continue reading Age Ain’t Nothing but a Number. Or is it? →
We are on the brink of a whole new era of aviation. Our skies are bound to be buzzing with drones in the coming years. Matt Scassero, Director of UMD UAS Test Site, and Miriam McNabb, Editor in Chief of DroneLife.com spark up a great discussion on the future of the drone industry and its … Continue reading Drones: Safety and Privacy →
Pretty soon we’ll be flyin’ high with drones in our skies. This exploding technology is the fastest-growing industry of new aircraft in the history of aviation. What does this mean for all of us down below? Find out on this fascinating episode as we talk about the future of drones with Sharon Rossmark, CEO of … Continue reading Regulation of the Skies →
Happy New Year! New beginnings bring new trends. In this episode, we weigh in on what to expect for 2020 in business and our marketplace. We cover the gamut from self-driving cars to how the CCPA law will continue to change the landscape of data collection. Join us for a quick stroll through what to … Continue reading 2020 Industry Trend Predictions →
Happy Holidays and Merry Christmas. With only a few days away from 2020, let’s sum up our 2019. We do so with a “Wow!” From Beautycounter’s ability to rally over 3,000 voices on Capital Hill demanding regulation in the beauty industry, to watching each of the five big technology giants cross data privacy and protection … Continue reading Big Industry Moments of 2019 →
More than ever, consumers are motivated by what their favorite influencers are endorsing through their social media channels. In this episode, Pam Deese, attorney of Arent Fox, walks us through what it means to hold the torch of influence in today’s digital world. Be sure to tune in!
Third-party cookies are a marketer’s dream come true! But as consumer consent takes priority, businesses need to make sure they’re not caught with their hand in the cookie jar. Pete Spande, Publisher of Business Insider, and Dave Grimaldi, Executive VP of Interactive Advertising Bureau (IAB), talk us through what this means for the digital marketing … Continue reading Marketing in a Consumer Consent World →
A global movement in data privacy law is happening as the EU is setting new standards, making data privacy a fundamental human right. Business reputations hang in the balance. Don’t let yours fall short. Cobun Zweifel-Keegan, Deputy Director, Privacy Initiatives (who operates the BBB EU Privacy Shield program) & Jon Brescia, VP Digital Advertising Accountability … Continue reading The Movement of Data Protection →
Consumer reviews are more than a business’ privilege to boost its reputation. They are a consumer’s right. The Federal Trade Commissions (FTC) sees consumer reviews as a tool that allows customers to learn about a company before doing business with them. Carl Settlemyer, Attorney, at the FTC helps businesses understand how to comply with the … Continue reading Consumer Reviews vs. Business’ Reputation →
Consumers are committing to brands who are taking stands on social issues. More than ever, advertisers are turning towards what makes their audience tick. Sheila Millar, a partner at Keller & Heckman LLP, gives her insights on what to expect for the future of advertising regulation. Are you in or out?
Are you a business owner that caters to children? It is imperative to stay up-to-date on the latest laws protecting children in advertising. Dona Fraser, Vice President of CARU takes us through the changing landscape of COPPA laws relating to this trending topic. Don’t miss out on this thought-provoking conversation.
Ever hear the term, “smart cities,” and think what exactly does that mean? This innovative way of living is being fueled by the evolution of AI, having us exist in the “Jetson” era sooner than we thought. Danielle Loffreda, Market Development and Consultant for Ciena introduces us to where smart cities have been and where … Continue reading Smart Cities for Smarter Living →
Small businesses! You are NOT immune from cyber-attacks. Hackers do not discriminate when it comes to who they target. Now more than ever, cybersecurity is a critical need in the world of small and medium-sized businesses. Lisa Shifferle, an attorney in the FTC’s Division of Consumer and Business Education, shares her insights on this pertinent … Continue reading Cybersecurity for Small Businesses →
The world of technology has changed, and its time that COPPA change along with it. In this episode, Dona Fraser, Vice President of the Children Advertising Review Unit shares how she envisions COPPA evolving to meet the arising needs that our endless transforming digital environment brings.
Calling all businesses! It’s National Cybersecurity Awareness Month! It’s a great time to stop and ensure you are #cyberaware. James Ruotolo from SAS and Jon LaCour, Founder of PhishLabs, provides us an informative chat on how to safeguard against today’s cyber tricksters. You’ll want to hit play on this one. #BeCyberSmart #CyberAware #NCSAM
Brian Wommack, SVP, Communications, Council for Responsible Nutrition, joins to help us become more label wise. Your dietary supplement label is changing. Learn how and why. Be Label Wise!
Get ready to wrap up our Retail Therapy with our panel of dynamic subject matter experts. In previous episodes we learned how important retail is to the overall economy and that our guests all agreed that there is no Retail Apocalypse, only Retail Opportunity. For our final episode, we’ve asked four distinguished experts to dig … Continue reading Today’s Retail →
We have been discussing retail on our podcast, and now, we’re approaching the time a year of “no mercy” on the wealth of ads reminding us to shop ’til we drop. So, it’s time to recap our Online Ads That Know You episode. Jon Brescia and Ayaz Minhas of the Digital Advertising Accountability Program joined us … Continue reading Feel Like Somebody’s Watching You? →