The Prosper Group Week in Review: Recent Episodes

Dan Huber

The Prosper Group Week in Review podcast covers politics and digital from right-of-center for campaign professionals, political insiders, elected officials, and candidates. The podcast host is a campaign veteran, marketing professor, and digital unicorn, Dan Huber. The Prosper Group is an internationally recognized, award-winning digital agency specializing in online media, strategy, advertising, and fundraising for Republican political candidates, conservative advocacy organizations, and non-profits. The Prosper Group's work has received numerous industry awards from the American Association of Political Consultants and Campaigns & Elections for work on local, statewide, and federal client campaigns. https://prospergroupcorp.com/topics/week-review

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PG Week in Review - Podcasting for Politics

This Week

  • Digital Preparation for Field Staff and Volunteers [0:53]
  • Social Listening Update from The Prosper Group [9:57]
  • Podcasting for Elected Officials, Advocacy Organizations, Candidates, and Campaigns [16:26]

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UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online.

We discuss digital advocacy and politics from a right-of-center focus.

PERMALINK | https://prospergroupcorp.com/posts/blog/podcasting-politics

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PG Week in Review - Political Social Listening

This Week

  • Digital Reporting [1:00]
  • Social Listening Update from The Prosper Group [7:57]
  • Social Listening for Politics [13:07]

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UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online.

We discuss digital advocacy and politics from a right-of-center focus.

PERMALINK | https://prospergroupcorp.com/posts/blog/political-social-listening

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PG Week in Review - 2022 Digital Advocacy

This Week

  • Digital Planning for the Holidays [0:55]
  • Social Listening Update from The Prosper Group [2:13]
  • Preparing Digital Advocacy for 2022 State Legislative Sessions [5:58]

Show Links

UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online.

We discuss digital advocacy and politics from a right-of-center focus.

PERMALINK | https://prospergroupcorp.com/posts/blog/2022-digital-advocacy

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PG Week in Review - Establishing a Digital Record

This Week

  • Setting Digital Goals [0:57]
  • Establishing a Digital Record [4:12]
  • Social Listening Update from The Prosper Group [6:57]

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UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online.

We discuss digital advocacy and politics from a right-of-center focus.

PERMALINK | https://prospergroupcorp.com/posts/blog/establishing-digital-record

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PG Week in Review - Winning Text Messages

This Week

  • Digital Cookies (Analytics and Ads) [0:51]
  • 3 Winning Text Messages [4:17]
  • Social Listening Update from The Prosper Group [13:48]

Show Links

BLOG | Text Message Examples for Political Campaigns https://prospergroupcorp.com/posts/blog/text-message-examples-political-campaigns

UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

PERMALINK | https://prospergroupcorp.com/posts/blog/winning-text-messages

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PG Week in Review - Campaign Branding

This Week

  • Competitor Emails [0:51]
  • Branding for Political Campaigns [2:12]
  • Social Listening Update from The Prosper Group [20:40]

Show Links

UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

PERMALINK | https://prospergroupcorp.com/posts/blog/campaign-branding

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PG Week in Review - Digital-First Campaigns

This Week

  • Competitive Intelligence with News Alerts [0:55]
  • Digital-First Campaigning [9:08]
  • Social Listening Update from The Prosper Group [19:27]

Show Links

UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review - Capturing Organic Video and Photos

This Week

  • Responding on Social Media
  • Capturing Organic Video and Photos
  • Social Listening Update from The Prosper Group

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UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review - Sun Tzu Meets Digital

This Week

  • Responding on Social Media
  • Sun Tzu Meets Digital with Competitive Intelligence
  • Social Listening Update from The Prosper Group

Show Links

UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review - Mobile-Friendly Website Testing

This Week

  • Testing your website for mobile friendliness
  • Text messaging’s growing importance in political digital
  • Social listening update from The Prosper Group

Show Links
TOOL | Google's Mobile-Friendly Test https://search.google.com/test/mobile-friendly

BLOG | Text Messaging for Political Fundraising
https://prospergroupcorp.com/posts/posts/blog/text-messaging-political-fundraising

UPDATES | AM Rundown Provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

This week:

  • Weekly Digital Tip on Retargeting
  • Amie Eichman's Six Great Tips for GOP Off-Year Fundraising

SHOW LINKSBLOG | Off-Year Fundraising: Taking Away the Democrats' Edge
https://prospergroupcorp.com/posts/blog/offyear-fundraising-taking-away-democrats-edge

UPDATES | AM Rundown provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

This week:

  • Weekly Digital Tip: Landing Page Testing
  • Dan discusses the importance of sharing a warm welcome for supporters across your digital channels.

SHOW LINKSUPDATES | AM Rundown provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

This week:

  • Off-year fundraising with Amie Eichman
  • Caroline talks website housekeeping

SHOW LINKSBLOG | Off-Year Fundraising: Taking Away the Democrats' Edge
https://prospergroupcorp.com/posts/blog/offyear-fundraising-taking-away-democrats-edge 

UPDATES | AM Rundown provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

This week:

  • Dan talks small-dollar fundraising with PG Fundraising Expert Amie Eichman
  • Caroline provides guidance on engaging your social media influencers

SHOW LINKSUPDATES | AM Rundown provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

In less than 15 minutes, Caroline and Dan provide you with actionable digital insights and tips for:

  • Creating Selfie Video for your Small-Dollar Fundraising
  • Working Social Media Influencers into your GOP Campaigns

SHOW LINKSBLOG | Top 5 Tips to Make GREAT Fundraising Selfie Videoshttps://prospergroupcorp.com/posts/blog/top-5-tips-make-great-fundraising-selfie-videos

UPDATES | AM Rundown provided by Social Listening from The Prosper Group
https://prospergroupcorp.com/am-rundown 

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

Once again we bring you the The Prosper Group's Katy Abram.

In this full interview, Katy shares insights on the role of a Digital Director and the relationship between the in-house digital team on Republican campaigns and the campaign's digital agency.

Caroline and Dan are back next week with a full episode of the Week in Review.

SHOW LINKS

  • Blog: What Does a Digital Director Do?

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

Prosper Group Senior Account Manager Katy Abram joins Caroline and Dan to discuss the relationship between in-house digital and digital vendors for Republican campaigns.

The discussion follows up on Katy's insights from last week's What Does a Digital Director Do? blog post.

SHOW LINKS

  • Blog: What Does a Digital Director Do?

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

Caroline and Dan talk digital campaign structure & July 4th planning.

SHOW LINKS

  • Blog: What Does a Digital Director Do?

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

Caroline and Dan talk Tweets, Polling, & Upsells.

SHOW LINKS

  • Expert Advice: What Campaigns Need to Know About Pollsters and Polling

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The Prosper Group Week in Review Podcast is where the right turns to win online. 

We discuss digital advocacy and politics from a right-of-center focus.

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PG Week in Review

Caroline and Dan are back talking inflation, hiring general consultants, and capturing content from the campaign trail.

SHOW LINKS

  • How to Hire a General Consultant
  • 7 Essential Roles for Republican Campaigns

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PG Week in Review

Special guest Annie Moore, host of It's Bigger Than You Think Podcast from the Republican State Leadership Committee (RSLC), joins the show.

In Annie's conversation with Quentin Marquez and Dan Huber, she dives into the BIG impact digital is having for candidates and campaigns at the state level.

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PG Week in Review

  • The RSLC's Digital Director, Annie Moore, sits down with Quentin Marquez and Dan Huber and talks about the impact of digital at the state level
  • Social Listening | Wuhan, Israel, Rand Paul, and more...
  • Digital Action Item | Game Plan for End of Quarter

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PG Week in Review

  • Planning your digital for Memorial Day and the End of the Month
  • Social Listening | Gas Prices, EU Travel, and more...
  • Full Interview | Kurt Luidhardt: Scared Money Don't Make Money
  • Digital Action Item | Share Memorial Day Plans with Supporters

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PG Week in Review - Full InterviewLast week Caroline and Dan welcomed Kurt Luidhardt to The Prosper Group Week in Review Podcast. Now listen to the full interview.

  • Blog | The House File: A Small-Dollar Fundraiser's Guide by Kurt Luidhardt

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PG Week in ReviewThis week, PG Co-Founder Kurt Luidhardt joins us to discuss prospecting for your small-dollar fundraising.

  • Blog | The House File: A Small-Dollar Fundraiser's Guide by Kurt Luidhardt
  • Reed Award for Best Republican Email Acquisition Program
  • Social Listening | Pipeline, Liz Cheney, and more...
  • Digital Action Item | Review Kurt’s House File Guide

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PG Week in Review:

  • Blog | 2021 Pollies: Prosper Group Wins Third Straight Best Republican Fundraising Award [LINK]
  • Social Listening | Liz Cheney, Trump AND Facebook, and more...
  • Digital Action Item | Incorporate Surveys in Your Email Marketing

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PG Week in Review:

  • Blog | Campaign Staff: 7 Essential Roles for Republican Campaigns [LINK]
  • Social Listening | John Kerry, #LetTaiwanHelp, Census, and more...
  • Digital Action Item | Add Text Messaging to Your Small-Dollar Fundraising

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PG Week in Review:

  • Social Listening: Maxine Waters, Police, Earmarks, and more...
  • INFOGRAPHIC: What do I need for my campaign website? [LINK]
  • Weekly Digital Action Item: April End of Month Fundraising

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PG Week in Review: 

  • Social Listening from The Prosper Group [Sign up for updates]
  • BLOG: 8 Must-Haves for Republican Campaign Websites [LINK]
  • Digital Action Item for the Week: Verify Your Website is Secure [LINK]

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PG Week in Review: 

  • Congrats to Elizabeth Aymond on Winning Bracket Challenge
  • Content Creation Process:
    • Step 1 | Content Ideation
    • Step 2 | Content Planning
    • Step 3 | Draft Creation
    • Step 4 | Edit & Optimize
    • Step 5 | Publish & Promote
  • Digital Action Item for the Week: Email Acquisition Planning

SIGN UP: Social Listening from The Prosper Group [Sign up for updates]

REFERENCE
Grammarly [LINK]

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PG Week in Review: 

  • Setting Up for Moving Up [LINK]
  • Digital Action Item for the Week: Build your Q2 Content Calendar

SIGN UP: Social Listening from The Prosper Group [Sign up for updates]

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PG Week in Review Podcast: 

  • Q1 End of Quarter (EOQ) Fundraising
  • Watching online conversation about Rep. Miller-Meeks
  • Digital Action Item for the Week: Minimum of 3 Fundraising asks before EOQ

SIGN UP: Social Listening from The Prosper Group [Sign up for updates]

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PG Week in Review: 

  • Special Guest: Bobby Talbot, PG Client Strategist [LINK]
  • PG POST: Thinking About Running for Office? Who You Should Talk To First [LINK]
  • SIGN UP: Social Listening from The Prosper Group [Sign up for updates]

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The Prosper Group Week in Review Podcast with Caroline Alexander and Dan Huber

In this week's episode: 

  • Social Listening from The Prosper Group [Sign up for updates]
  • Republican Digital Startup Guide for Political Campaigns and Advocacy [LINK]
  • March to Indy Bracketology fun with PG [LINK]

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The Prosper Group Week in Review Podcast with Caroline Alexander and Dan Huber

In this week's episode: 

  • Facebook Ads are Back!
  • Social Listening from The Prosper Group [Sign up for updates]
  • Tips for Winning Social Media Marketing Campaigns [LINK]
    • With Eric Wilson of Best Practice Digital
  • And more!

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Caroline Alexander and Dan Huber bring you:

Episode 3 of The Prosper Group Week in Review Podcast

In this week's episode: 

  • Fundraising with Text Messaging [LINK]
  • Google Ads
  • PG Careers  [LINK]
  • And more!

LINKSHow to Watch CPAC: https://buff.ly/2ZSG0Vt

SUBSCRIBE
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Spotify [LINK]

SOCIAL MEDIA
Facebook [LINK]
Twitter [LINK]
LinkedIn [LINK]

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The Prosper Group Week in Review - Episode 2 with Caroline Alexander and Dan Huber

-- Links to content mentioned in the video --

Social Listening Visualization for Judge Cat Video:
https://twitter.com/theprospergroup/status/1359934166540947464

FACEBOOK
https://www.facebook.com/ProsperGroup/

LINKEDIN 
https://www.linkedin.com/company/prosper-group-corp/

TWITTER
https://twitter.com/theprospergroup

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Full transcript.

Check out The Prosper Group Week in Review with Caroline Alexander and Dan Huber.

This week we talk about Fundraising Selfie Videos, Being Authentic, and the week ahead.

Starting in 3, 2, 1... 🎬

-- Links to content mentioned in the video --

Top 5 Tips to Make GREAT Fundraising Selfie Videos for Political Advocacy
https://prospergroupcorp.com/posts/bl...​

Social Listening Visualization for Judge Cat Video:
https://twitter.com/theprospergroup/s...​

FACEBOOK
https://www.facebook.com/ProsperGroup/​

LINKEDIN
https://www.linkedin.com/company/pros...​

TWITTER
https://twitter.com/theprospergroup