Digital India: Recent Episodes
Digital India
The WPM stands for words per minute, and it is a measure of typing speed, commonly used in the recruitment process and typing speed tests. It is standardized to five characters or keystrokes. ... Make sure you start your touch typing with high accuracy. Your speed will grow over time.
1. What is a Type 3 test?
Ans. Type III tests examine the significance of each partial effect, that is, the significance of an effect with all the other effects in the model. They are computed by constructing a type III hypothesis matrix L and then computing statistics associated with the hypothesis L. = 0.
2. How is the typing speed described?
Ans. Most people know that typing speed on a computer keyboard is measured in words per minute (wpm). Since words are not all the same size it would not be fair to measure someone's typing speed counting the actual number of words taken randomly from a textbook.
3. What is a typing test?
Ans. Typing tests are used to measure how quickly and accurately you can type in a given amount of time. Speed and accuracy are the key factors for determining your WPM (words per minute).
4. How would you describe your typing skills?
Ans. I type fast. I use all my fingers. ...
- My speed may not be great but I don't have to look at the keyboard either. ...
- I type quickly, most of the time. ...
- 50–75 wpm. ...
- Hybrid hunt and pecker. ...
- I'm an advanced pecker. ...
- Extremely fast. ...
- I DON'T LIKE THAT THE 'CAPS LOCK' BUTTON IS SO CLOSE TO THE 'SHIFT' KEY.
5. What Is the Average Typing Speed?
Ans. The average person types between 38 and 40 words per minute (WPM). That translates into between 190 and 200 characters per minute (CPM). However, professional typists type a lot faster, averaging between 65 and 75 WPM.
6. What is the Wald test used for?
Ans. The Wald test (also called the Wald Chi-Squared Test) is a way to find out if explanatory variables in a model are significant. “Significant” means that they add something to the model; variables that add nothing can be deleted without affecting the model in any meaningful way
7. What is Wald in SPSS?
Ans. Wald is basically t² which is Chi-Square distributed with df=1. However, SPSS gives the significance levels of each coefficient. As we can see, only Apt1 is significant all other variables are not. If we change the method from entering to forwarding:Wald the quality of the logistic regression improves.
8. What is Type 2 Anova?
Ans. Type II ANOVA is given by the CAR command “Anova(model)” It shows how the RSS would increase if each. predictor in the model was removed, leaving the other predictors in. It does not change if you reorder. the predictors in the model. In a regression, Type II gives the same tests you get from the t-tests of the.
BY:- Supriya Gupta
Gary Vaynerchuk is a Social Media Marketing influencer, well know author, Youtube and a Podcast host. In this week's podcast we have extracted the top 10 skills that every Digital Marketers should learn from Gary Vee ! Do What You Love !
The 151st episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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150th Episode of Digital India Podcast. In this episode of Digital India Podcast, we thought we will bring something that can be useful for everyone not just Digital Marketing but for anyone who needs a little bit of mentoring, guidance in their career or just their personal life by Web Marketing Academy
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In this weeks episode, Pooja, Bharani and Suresh spoke about Resources for wanna be aspiring Digital Marketers and how each one of us started their journey in Digital Marketing, what type of research they did, how they came to know about Digital Marketing, whom did they speak to and everything in between.
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Learning is one thing but practicing is another thing. We discussed why we should practice Digital Marketing what we learn and how to practice. Passion, patience, Discipline, teaching others what we learned.
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The concept of earning online has been a trending topic of discussion.
We see a lot of advertisements and job opportunities talking about working from home and earning online. There is a lot of misconceptions and the the idea of earning online has been perceived incorrectly.
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This brings us to today's podcast where Suresh and Sajeesh, our alumni and guest discuss how people perceive and sell the idea of earning through digital marketing. Continue Reading →
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In this week's podcast, Bharani and I had an opportunity to take about How to keep up to date with your career, what are the things to do, tools, resources to keep you a beast.
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Coming up with a marketing plan on paper and practically applying it is not the same. I'm sure a lot of you who have been part of this scenario can relate. And this is exactly what Mr. Narendhiran, Marketing Manager, Hacker's Earth shares with us in this Podcast.
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Suresh Babu of Web Marketing Academy India and William David McCann discuss how to truly add value to a customer’s purchase journey, without inundating them with spam.
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In this week's show, we discussed all Instagram. How businesses can use Instagram. The what, why, how, when Businesses can use Instagram. Why many of them are not utilizing the full potential of Instagram.
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Who should blog? And why? Why businesses blog? This podcast answers more such similar queries and blogging and what the future looks like. The 142nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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In this week's show we discussed with one of our alumni, faculty Sajeesh Radhakrishnan who has taken a break from digital marketing and going after his passion - Photography. The 141st episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading →
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In this week's podcast, we discussed this research from Google how search is changing and the rise of personal search. More and more people are searching using I, Me, You etc
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In this week's podcast, we discussed Why we (Web Marketing Academy) do what we do. This week we met with Shwetha, who is our Executive Assistant and Student Counsellor. She is in charge from a phone call to students support from first interaction with the students to explaining them the course details to sharing how they will learn, the process after the course what to expect, alumni relationship and everything in between.
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In this weeks show we discussed about Conferences, Digital Marketing Conferences in India and the difference between Conferences in India and Abroad.
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In this weeks show we discussed about How content and social media content are changing and how we can bring in creativity in our content.
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In this weeks show, we talked about Facebook latest news feed algorithm, where Mark shared an open letter. The 136th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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Vloggers - Not just Digital Marketing Vloggers but here are some of the Vloggers you might want to check out. In this week's podcast Aman, Siddhi, Pooja, and Suresh shared some of the Vloggers you might have to follow:
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We discuss 2017 - the year that was, as we highlight the progress that India saw in this sector. We talk about Paytm, Uber-eats, Alexa - voice search, Google Tej and everything that contributed to 2017. We also discuss what India needs to look forward to in 2018 and how to keep up with the changing trends. The 134th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading →
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In today's podcast, we discuss tools and resources that and how effective they're and why they shouldn't be ignored.
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This week’s Digital India Podcast had the staff of WMA engage in a discussion / debate about the relevance and importance of certifications. While we shared our thoughts and experiences about how certifications did or did not help us, we also discussed why certifications in digital marketing? Are they really important? Do they justify your skills? Should you take them?
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In this week's podcast, we had 3 gentlemen from Nagpur join us to discuss their journey to Digital Marketing. We discussed their journey, what made them to start this course. All of them are senior managers, Head of ADCC Academy Pvt Ltd, Nagpur.
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You will not be the digital marketer in 2018, if you still follow the same old methodology, Digital Marketing, social media is changing so fast its almost 2018 in the past 2 to 3 years, Google, Facebook, Amazon are already using AI, Machine learning in their day to day operations and activities.
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In today's podcast we tell you how we come up with content here for WMA. We discuss our failures, we discuss what worked and didn't work for us; why we choose not to have ppts for our classes or have an online course and also why we don't do webinars.
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In this weeks show, we got together with a bunch of developers and programmers from Synup A Local Marketing Software company in Bangalore. Synup, one dashboard to make local marketing easier. All your listings, reviews and keyword rankings all on one platform.
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In today’s Podcast we talk about amazon's echo and India.
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In today's Podcast we talk about how marketers exploit every platform be it traditional or digital. The 126th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading →
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In this weeks show we talk about Google's Next Billion ambition in India. We discussed about Google products in India, their Next Billion Ambition, Board meetings, India specific Products such as Tez, you Tube Offline, You Tube Go, Rail Wire.
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Google Algorithm Updates was the topic of discussion in this week's podcast. Aman and Suresh discuss the history of Google's first algorithm to latest algorithm and what we can learn from it.
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Kaushal an alumni, faculty and a current student of Symbiosis Pune stopped by today to web marketing academy from Pune, during his visit we did a podcast with him.
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In today's Information overload, how do we know which content to consume, which content to ignore and where to find the right content. We have this FOMO: Fear of Missing Out, but with so much noise on the internet every produces content and want to share their content. How does one decide what type of content should we consume?
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In this weeks podcast, we discussed 10 Tools & Tips for Small Businesses for Digital and Social Media
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In this weeks show we discussed how Flipkart, Amazon, Snap deal, PayTM festive sale rolled out. Lessons learned, New entry
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This week Kavita Singh and Suresh discussed the recent article from Economic Times: How Amazon is going deeper into the hinterland with a gambit of unique offline-online blend Amazon is in the news again with its project Udaan. An initiative that Amazon rolled out to expand its reach in Rural and semi rural areas by partnering with offline partners. Started in May 2015. We discussed the What, Why, How, Who and partners for the Project Udaan
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WHATSAPP FOR BUSINESS :
- Biggest development of 2017
- Released by Techcruch Article
- Reported in India by Factordaily
- 200 million active users in India
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Do we still need a website in 2017, with all the platforms like Google, Amazon, Facebook, LinkedIn why, which brands should have website.
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Bring your creative ideas to life A new way to create mockups for adverts, share them with anyone and experience your work as if it's live
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What me and my team learned in teaching Digital Marketing, In this weeks show we discussed:
- How I got into teaching
- How working and teaching is different
- The Challenges in teaching Digital Marketing
- Lessons Learned
- Tips for anyone who like to teach Digital, Social Media marketing
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How to set up Google ads quickly without any technical expertise is what this weeks podcast all about.
How can small and local businesses use Google Adwords Express. One of the fastest and easiest way to set up is by using Google Adwords Express. https://www.google.co.in/adwords/express/ Create your ad in less than 15 minutes, and only pay when potential customers click your ad to visit your website or give you a call.
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This week in Digital India Podcast we discussed about our recent visit to IIMB - Indian Institute of Management Bangalore for an event called Eximius.
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This week’s Digital India Podcast had students of WMA engage in a Q/A session with founder Suresh where they enquired and discussed the past, present and future of digital marketing.
The podcast begins with small introductions of the students and leads us to Suresh’s journey into the digital world and how he has and wishes to keep contributing by bringing awareness about the digital evolution.
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This week’s Digital India Podcast we discussed Recently launched "Reliance JioPhone" and here we discussed it features and how this is going to impact Digital Marketing in India.
Reliance Jio announced its feature phone called "India ka Smartphone" on Friday 21st July 2017. The Jio Phone’s effective price is Rs 0, that means to buy this phone you have to pay Rs. 1,500 which is fully refundable after 3 years. Plans start at Rs.153 with unlimited data, voice, and SMS per month. However, the voice will be always free.
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This week's Digital India Podcast we discussed how a 106-year-old Grandma from South India is a YouTube star. For those who dont know Mastanamma from Andhra Pradesh is a traditional South Indian Cook, who used to cook yummy food for their family, his grandson and his friend decided to quit their job and create a YouTube channels focusing on Cooking, that's when his Mom told them to try grandma;s cooking, they tried and as told it was delicious, so they decided to start a channel.
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In this weeks show we discussed things you should know to manage Facebook Business Manager, advantages, disadvantages from a Creative Agency perspective. We had Aman Nahar who works for Think Tree Media house a creative agency in Bangalore. He manages multiple Facebook accounts and advertisement. We also discussed how to hire the right Social Media Executive.
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This week episode of DIP, we discussed Voice Search, Voice Assistance. Voice enabled devices are the new fancy things in the US and other countries. However in India its not yet officially launched. Being in the educational space and digital marketing we want our students to explore the future of Search, so I ordered Amazon echo to test out.
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The post DIGITAL INDIA #108 : FUTURE OF SEARCH – ECHO, SIRI, HOME & ALIBABA’S DEVICE? appeared first on FIR Podcast Network.
Karnataka's Mattur is A Sanskrit speaking village. In this weeks show we discuss one how Sanskrit One of ancient language in India goes Digital. This comes from the Research Book: Digital Desh Drive 3.0 Karnataka.
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From the book: Digital Desh Drive 3.0 Karnataka.
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With so much demand plus the economy, the way we buy, communicate, interact and day to day life has changed due to the Internet and social media. Now Digital marketing/social media marketing has become a fashion and buzz word, so is the competition in this job market. The 106th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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Today we discuss the Importance of Local SEO for Small & Local Business. When we search for any local business. The first thing we come across is the business listings on the map or on the right-hand side. So how does a Business get into that listings? The 105th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading →
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This week, we discuss what it takes to be a Student for Life. Digital Marketing is all about learning. We shared stories of our students from a 17-Year-old to 56 years old who takes the time and discipline to upgrade their skills on a regular basis.
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This week, we discussed a recent research by Facebook, Bain & Company research on Indian Automotive Industry. It is an in-depth 50-page research with insights on How technology, digital, social media is impacting the auto industry and what Indian Automotive Industry can take away. The 103rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading →
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What is the current state of Digital Marketing Agency in India? What makes a Good Digital Marketing agency? Identifying and short listing a digital marketing agency. This and much more discussed in this weeks episode.
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Digital India Podcast for FIR podcast 100th episode. In this show, we discussed How we got into the podcast and reached 100th episode. Bharani and Suresh discuss the journey, challenges, mistakes we made on the way. The opportunity we got from Shel & Nevelle.
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A huge thank you to all our listeners, FIR Podcast Network community, staff, students and all participants for Digital India show.
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Movies, Documentaries and TV shows every digital marketer should watch .....including 'American Playboy' series ..
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While people have become familiar with the social network oldies - Facebook, Twitter and Linkedin - Instagram and Snapchat are still shrouded in mystery, especially Snapchat.
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How to Prepare for an Ideal Digital Marketing Job Interview in 2017 (Resources Included)
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Several people talk about how to do Content Marketing , but they don't focus on how to make their content work for them .. this episode will help you understand 3 things to keep in mind in 2017 on content marketing.
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Today we have technology solutions that help people do their bit, feel participative in the socio-economic growth of our country and city.
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In todays podcast, we share interesting stories from Business Today 25th Anniversary issue: Toward a Smarter India. Technologies and Innovations that can transform the country.
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In this weeks show we discussed a story from Forbes India " The Future Issue" about how New apps can revolutionize Indian Farming. We looked into the article and discussed some of the key points from the story.
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Local businesses are optimizing for word like near me, nearest and nearby. Which is challenging and difficult to incorporate meaningfully. But according to an article on Search Engine Watch from March’16: ‘near me’ searches doubled in 2015-16.
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For this week’s show, let’s turn our focus on the marketing channel that gets e-commerce retailers in India up to 20% of their revenue! You got it, affiliate marketing.
Marketing your products on third-party sites and recompensing them with a commission for every conversion – that’s affiliate marketing. You can also define it as a type of performance based marketing where sellers reward influencers for each new customer acquired through the affiliate’s marketing efforts.
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The post DIGITAL INDIA #091 : AFFILIATE MARKETING, SHORT HISTORY & ADOPTION IN INDIA appeared first on FIR Podcast Network.
For this week’s episode, We thought why not pick stories of some of the most loved brands in India – talk about how products or services were positioned, what consumer insight was considered while positioning offer, and also the outcome of the branding strategy. We had so much fun in the research and sure you’ll have fun listening to these stories as well.
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In June 2015, local language internet users in India were about 127 million. The 47% rise from previous years was attributed to the entry of smartphones in rural areas. (Report by Internet and Mobile Association of India (IAMAI) and market research firm IMRB International.)
The non-English speaking population in India constitute 88% of the population. Of this at least 50% speaks the national language, Hindi. Actually, India is home to 122 major languages and 1599 other languages.
So, is there a need for digital media to cater more to our regional audience?
The 89th episode of Digital India Podcast on FIR Podcast Network is brought to you by staffs and students of Web Marketing Academy
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The post DIGITAL INDIA #089 : REGIONAL DIGITAL CONTENT ON A GROWTH SPURT IN INDIA appeared first on FIR Podcast Network.
A report titled "EMAIL MARKETING REPORT How India reads emails" was released by netCore, an Email & Mobile Marketing technology provider. As per this report which is a study of 4 billion emails per month: “Less than 5% brands do personalization with automation. Yet the ones that do Find multi fold increase in response and revenue.”
The 88th episode of Digital India Podcast on FIR Podcast Network is brought to you by staffs and students of Web Marketing Academy
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The post DIGITAL INDIA #088 : HOW TO USE EMAIL MARKETING AUTOMATION FOR HIGHER ROI ? appeared first on FIR Podcast Network.
According to some of the best copywriters of all time, you should spend half of the entire time it takes to write a piece of persuasive content on the headline. So if you have a blog post that is really important to you or your business, one that you really want people to read, you should downright obsess over your post title.
The 87th episode of Digital India Podcast on FIR Podcast Network is brought to you by staffs and students of Web Marketing Academy
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The post DIGITAL INDIA #087 : HOW TO CRAFT A HEADLINE THAT MAKES PEOPLE WANT TO CLICK ? appeared first on FIR Podcast Network.
It was heartening to see Namma Bengaluru recently placed at the top of a global ranking of cities. The JLL City Momentum Index has ranked Bengaluru as the most dynamic city in the world, ahead of Silicon Valley and Shanghai. Hyderabad also features in the top 10 list at the fifth position. The results of the rankings are in line with the view held by many of the leaders of the e-commerce giants that are based here, who vouch for the fact that Bengaluru is the destination of choice for new generation companies. However, they also agree that this is due to a combination of factors, primarily the moderate weather and the abundance of skilled labour due to the established IT ecosystem.
The 86th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post DIGITAL INDIA #086 : IS BANGALORE THE WORLD’S DYNAMIC CITY? appeared first on FIR Podcast Network.
According to an article by Barry Schwartz, published on Search Engine Land, future thinking points for the search marketing community in 2017 are: machine learning, AMP and structured data. This information was given out by Gary Illyes, Webmaster Trends Analyst at Google.
If you’ve been in the digital marketing space and working on SEO for a while, you would most certainly know what structured data is and why Google and other search engines recommend we use it.
People understand the underlying meaning of your web content but search engines have a limited understanding. By providing additional cues with extra HTML tags, search engines and other applications better understand your content and display it in a useful, relevant way.
The 85th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post DIGITAL INDIA #085 : HOW TO BE MORE DISCOVERABLE IN SEARCH WITH STRUCTURED DATA ? appeared first on FIR Podcast Network.
According to the 2016 Benchmarks, Budgets, and Trends report by the Content Marketing Institute and MarketingProfs, 53% of the most effective marketers have a documented content marketing strategy.
A Digital marketing strategy defines WHY you take these actions? What do you expect to achieve from these actions? Who are you trying to influence with these actions? And how do you know whether you are successful at what you are hoping to achieve.
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This week, we talk about some of the top companies, innovative startups and consumer trends of 2016. There's an interesting mix that shows India too is focusing on big data, Internet of Things, Augmented Reality and Virtual Reality as technologies that will bring about positive change and higher productivity.
The 83rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post DIGITAL INDIA #083 : ATTENTION GRABBERS OF 2016 – STARTUPS, COMPANIES AND TRENDS appeared first on FIR Podcast Network.
In India people listen to radio differently, we asked some of our students at Web Marketing Academy, how they listen to the radio. They said while driving, listen to Bollywood music,, RJ, News, Entertainment if it is part of the radio show.
We remembered how in India we used to listen to Radio before the Television became main stream, we used to hang out in small tea shops, or a barber shop and we used to listen to cricket, news, music then came Doordarshan thats the India's first Television.
The 82nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post DIGITAL INDIA #082 : FACEBOOK LIVE AUDIO FEATURE WILL BE THE NEW TALK SHOW IN 2017? appeared first on FIR Podcast Network.
It’s the month of expressing our love and gratitude and I thank you, dear listeners, for being with us in our journey of the Digital India Show. So, what’s the topic for today? I thought, why not address a complain that I hear from our students very often. There are reports and statistics out there around digital marketing, social media, SEO, email …. But most of them are based on the US market or Europe or APAC in general. You really need to dig deep and hard to come across hard numbers on the Indian market’s tryst with digital marketing channels.
The 81st episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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There is no single perspective to define digital marketing and there is no single pathway for businesses to achieve their goals. Here is a random debate on where is Indian market in terms of digital marketing, how do they approach marketing and what businesses and agencies should focus on.
The 80th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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In this weeks show we discuss all about #demonisation how India Fights Corruption
We discussed about how demonisation is taking over social media. According to ET "Between November 8th to 24th, demonisation was 6/10 trending topic. In Twitter & Instagram, 19% of trending topics are the hashtag #Iamwithmodi #modi 500000 (5 Lakh) conversation happened. Continue Reading →
The post DIGITAL INDIA #079 : India Fights Corruption. Will Rural India Go Digital? appeared first on FIR Podcast Network.
Digital India 2.0 is the Central Government’s second phase of e-governance. It is centered around seeking greater participation from the private sector apart from also expanding into areas that lack digital penetration. The goal is to tap into India’s immense knowledge capital when it comes to technology. The government is opening itself to ideas and suggestions from the technocrats of the country – individuals and organizations alike.
The 78th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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In this episode, Monica talks about the common questions she gets from content writers and the people who want to hire them.
The 77th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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Prime Minister Narendra Modi's surgical strike on black money ! SBI Collected Over Rs 38,670 Crore Since Thursday. Rs 1,000 & Rs 500 . Note exchange: 20 per cent ‘no show’ may lead to Rs 3 lakh crore black money destruction.
The 76th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post DIGITAL INDIA #076 : INDIA’S DIGITAL ERA OF MONEY IS HERE appeared first on FIR Podcast Network.
The Digital India initiative was launched on 2 July 2015 by Prime Minister Narendra Modi. This is certainly not something that will show results quickly. It is a long-term project. But steps are taken every day, week and month to get to the end goal of 100% digital literacy. And it does encourage and help to know about the progress.
The 75th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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In this episode, we talk about some Indian businesses that have beaten the odds. They not only survived but are doing extremely well. This podcast is about 6 stalwart businesses including Tata Group, the secret to their continued success, and their forays, if any, into the digital space. The topic stems from an article in the Economic Times titled “Here are the 10 oldest companies in India that are still going strong.” The article starts off with the fact that the life span of Fortune 500 companies has reduced drastically. According to leadership guru Steven Denning, it’s actually down from 75 years back in the 1950s to 15 years! That’s massive reduction! The 74th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading →
The post Digital India #074 : 100 Year Old Businesses that Survive & Thrive appeared first on FIR Podcast Network.
Wish you all a happy and safe Diwali!
It’s a little past mid-October and it’s raining festive offers here in India. We have Diwali, the festival of lights, coming up this week. The last few months had some important festivals as well. As you can imagine, retailers, both online and offline are doing all they can to acquire new customers and maximize sales.
But we have offers going on almost through the year nowadays and e-commerce platforms have been strictly forbidden to offer discounts below minimum operational price (MOP) & comply with FDI regulations. Has this shift affected the appeal of festive offers for Indians? Are vendors and retailers feeling the pinch? That’s the discussion for today. The 73rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading →
The post Digital India #073 : IS THE FESTIVE SEASON STILL A REVENUE CRANKER FOR BRANDS IN INDIA? appeared first on FIR Podcast Network.
Empowering Women is a Must!
An article by The Wall Street Journal stated that India suffers from gender gap especially when it comes to technology. With Digital India initiatives gaining importance, this gender divide opens one’s eyes to whole different issue. And this issue is not only prevalent in India but it also affects globally. It imperative to support women education, erase gender inequality and also help them understand their ‘self-worth’.
Tune into this week podcast to understand the importance of educating women, the need to empower them and how they can contribute towards successful economy.
The 72nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post Digital India #072 : Women in India Will Never Own a Smartphone ? appeared first on FIR Podcast Network.
Are marketing plans made only when there are good budgets? NO!
You don’t need deep pockets to start marketing. Simple tips and tools can help start-ups and small businesses market inexpensively. Many social media platforms can be utilised organically to create brand
awareness. Learn about how one can make use of email marketing and influence the influencers. Tune into this week’s episode to know how to build a marketing plan on tight budgets.
The 71st episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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We in our earlier podcast #67 discussed the article by Haresh Chawla where we spoke about India 3, a segment within India who can’t afford 2 square meals a day. In this episode, we discuss in detail what is India 3, what are their basic needs and what Digital India mean to them? Also, understand how India suffers from digital divide a valid point brought up by Kaushik Basu in his article on India’s digital transformation. Know where you need to go to get more information on government schemes and different organisation working towards the upliftment of this segment.
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Bengaluru, the start-up capital of India came to a standstill during the Cauvery protests in mid-September 2016. During all this chaos, it was Bengaluru city police that not only controlled the mayhem on-ground but also online! Tune in to know about the Bengaluru city police and how they utilized the social media platforms.
Listen to Rajesh Basavaraj as he sheds light on social media listening. Social media listening is the process of identifying and assessing what is being said about a company, individual, product or brand on the Internet.
The 69th episode of Digital India Podcast on FIR Podcast Network is brought to you by staffs and students of Web Marketing Academy.
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The post Digital India #069 : Bengaluru City Police Killing it on Social Media appeared first on FIR Podcast Network.
India Stack – The Foundation of Digital India. What, How, Why?
Find out how India Stack plays into Digital India, why it’s important to understand and what opportunities it creates for technology startups and developers. Know where you need to go for more information and what you can do to contribute to Digital India success.
The 68th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post Digital India #068 : India Stack – The Foundation of Digital India. What, How, Why? appeared first on FIR Podcast Network.
How India’s digital economy can rediscover its mojo ?
The 67th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post DIGITAL INDIA #067 : India’s Digital Economy, Will Jio help Digitize Rural India ? appeared first on FIR Podcast Network.
From a computer in every home to one in every hand !
The 66th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post DIGITAL INDIA #066: Indian Market Still Adore Big Screen Computers appeared first on FIR Podcast Network.
Be it in Olympics, Politics or Analytics, women are game changer in all aspects. Aditi, a senior faculty at Web marketing academy talks about Women @ work, She talks from a perspective of a teacher as well as the challenges and opportunities faced by women. on 3 Women ruling their digital careers.
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The post Digital India #065: Three Indian Women ruling their Digital Careers ! appeared first on FIR Podcast Network.
Are you still confused on which websites or people or podcast to follow in India regarding Digital Marketing ? not any more, We have fine tuned a list of Websites, People & Podcast who are really doing amazing work here in India ... take notes !
Super Digital Marketing Blogs, Podcasts & People to Follow in India
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The post DIGITAL INDIA #064: Super Digital Marketing Blogs, Podcasts & People to Follow in India appeared first on FIR Podcast Network.
What are the top-level search categories on Google? You have All - Web search that includes all kinds of content – web pages, social media posts, videos, images, the lot. Then you have Videos, Images, News, Books, Maps, Flights and Apps. For each of these you have further filtering options in what are called Search Tools. Let’s talk about what the search tools are for different content categories.
The 63rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post DIGITAL INDIA #063: Amp Up with Google Power Search – Be a Smart Marketer appeared first on FIR Podcast Network.
Corporate Digital Marketing Learnings : Why Now & How ?
In this show, we talk about Why Corporate Digital Marketing Learning is Important Today and How to. A formal digital marketing training for brands and corporates will make a huge difference, equip the team with latest trends, how to's and keep up with the competitors.
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The post Digital India #062: Corporate Digital Marketing Training : Why Now & How ? appeared first on FIR Podcast Network.
Today we’re going to talk about the value of a personal brand and how you build it with Linkedin.
Boost your personal brand with Linkedin
The 61st episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post 061 : Boost your personal brand with Linkedin appeared first on FIR Podcast Network.
Website traffic … sweet music to the ears of marketers and business owners who employ them. SEO is one of the most powerful tactics that you can use to get quality traffic to your website.
Ain’t No SEO Power Like High Quality Backlinks ! (7 tips)
The 60th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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We love storiesOf course, all of us love stories. We’re Indians, for heaven’s sake. We’re suckers for a good story. But why Digital marketing and stories – what’s the connection?
STORYTELLING FOR BRAND EMOTIONAL CONNECT
The 59th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post 059 : STORYTELLING FOR BRAND EMOTIONAL CONNECT appeared first on FIR Podcast Network.
Lifebuoy was a household common soap you’d see on bathroom and hand wash sinks. Today, it is known for its role in instilling hand washing skills, especially in the weaker sections of society.
Digital Marketing Campaigns with Social Impact
The 58th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post 058 : Digital Marketing Campaigns with Social Impact appeared first on FIR Podcast Network.
The tax filing season is on and Chartered Accountants have become the in-demand professional again. CAs can use digital marketing most effectively to educate people on proactive account management, tax filing preparation and checks, compliance and more all the while building credibility and thought leadership for themselves.
Massive scope for CAs in Digital Marketing
The 57th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post 057 : Massive scope for CA in Digital Marketing appeared first on FIR Podcast Network.
“Content is king! It needs to be relevant and consistent to build the audience and keep themengaged with brands over a period of time.”
At Social Media Week Bangalore, Mahesh Narayanan and Ganga Ganapathi shared their valuable knowledge and views on sharing appropriate, targeted content on correct channels.
The 56th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post 056 : Content ! its relevance & consistency – keys for brand engagement on social media! appeared first on FIR Podcast Network.
"Life is a beautiful series of stories ! if you can tell them with passion and truth, you can touch and change lives" - "Future is going to be amazing where you will see yourself surrounded by VR,IoT "
At Social Media Week Bangalore, Prahlad Kakar shared his valuable wisdom and views about storytelling and Ravi Gururaj talks about core of e-commerce & social media in India.
Welcome to the 55th episode of Digital India Podcast on FIR Podcast Network. This show is ‘WeeklyUpdates’ brought to you by staffs and students of Web Marketing Academy.
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The post 055 : Indian Ad Guru Prahlad Kakkar on Stories & Future of E-Commerce in India appeared first on FIR Podcast Network.
“Using social media is crucial but understanding the true value on ROI is to focus on socialintelligence & Rise of Podcasting in India”
Social intelligence, Women's role in IBM & Podcasting in India
Welcome to the 54th episode of Digital India Podcast on FIR Podcast Network. This show is ‘Weekly Updates’ brought to you by staff and students of Web Marketing Academy.
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The post 054 : SOCIAL INTELLIGENCE, WOMEN’S ROLE IN IBM & PODCASTING IN INDIA appeared first on FIR Podcast Network.
In India like other places around the world, YouTube has shaped careers and dreams.
"Meet The YouTube Champions in India"
The 53rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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The post 053 : Meet The YouTube Champions in India appeared first on FIR Podcast Network.
We are all potential publishers today, generating content through live streaming.
Instant content generation with live streaming
Welcome to the 52nd episode of Digital India Podcast on FIR Podcast Network. This show is ‘Weekly Updates’ brought to you by staff and students of Web Marketing Academy
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