Sometimes it feels like no matter how hard you work, customers lump you in with everyone else. When every business seems to offer the same thing, standing out can feel impossible, and competing on price is a game nobody wants to win. So how do you become the clear choice when your audience has endless options at their fingertips?
In this lesson, Omar explores what really makes a business memorable in a crowded marketplace. He shares a fresh perspective on why blending in can quietly hold you back, and why the qualities you may overlook could be the key to attracting the right customers. Along the way, you'll be challenged to look at your business differently and uncover opportunities that help you carve out your own space.
If you're ready to stop competing with everyone else and start becoming the option people naturally gravitate toward, click play at the top of the page and discover how to make your unique edge impossible to ignore.
MBA2818 How To Stand Out From Your Competition
Recommended episode to explore:
How To Compete Against Massive Companies (And Win) As A Bootstrapped Business
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Feeling stuck even though you know exactly what needs to be done can be one of the most frustrating parts of growing a business. You have the goals, the plan, and the ambition, but when it’s time to take action, somehow everything else feels more appealing. If you've been waiting for motivation to magically appear before making progress, this episode might challenge the way you think about getting things done.
In this lesson, Omar shares the mindset and framework that have helped him consistently show up year after year, regardless of how he feels on any given day. Drawing from more than a decade of experience, he breaks down what actually keeps you moving forward when excitement fades and discipline gets tested. If you've ever wondered how some entrepreneurs stay productive through setbacks, distractions, and tough seasons, this episode offers a fresh perspective.
Ready to stop depending on fleeting motivation and start building momentum that lasts? Click play at the top of the page and discover a smarter way to turn intention into action and finally get more of the right things done.
MBA2817 How To Motivate Yourself To Get Things Done
Recommended episode to explore:
The 5 Silent Killers Of Success (How To Avoid Them & What To Do Instead)
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You’ve got a business idea you believe in, but every time you think about getting started, the same question stops you in your tracks: where will the money come from? It can feel like you need funding before you can build anything, leaving you stuck waiting for a breakthrough that never seems to come.
In this Q&A Wednesday episode, Omar tackles a question from Justin about raising money for a business, with Nicole joining him for the lesson. Together, they unpack the realities of funding, what drives investor decisions, and why many entrepreneurs misunderstand the relationship between capital and growth. If you've been wondering how businesses actually get funded and what separates investable ideas from the rest, this episode will give you a fresh perspective.
Ready to rethink the way you approach financing your business? Click play at the top of the page and discover what it really takes to attract the support and resources needed to bring your vision to life.
MBA2816 How Do I Raise Money For My Business?
Recommended episode to explore:
The Gurus Are Lying! Debt Is The Devil. How To Build A High-Cash Flow Business With Zero Debt.
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A trillionaire sounds like something from a movie, not real life. Yet Elon Musk became the first person in history to reach that milestone. Whether that feels inspiring, ridiculous, or even unfair, it raises a question every entrepreneur should be asking: what kind of value do you have to create for the marketplace to reward you on that scale?
In this episode, Omar tackles a question that might make a lot of people uncomfortable: does Elon Musk actually deserve to be the world's first trillionaire? Instead of focusing on politics, personality, or public opinion, he explores a powerful marketplace principle that applies to every entrepreneur. You'll learn why the market rewards some businesses far more than others, what value creation really looks like at scale, and how understanding these ideas can completely change the way you approach growth, wealth, and impact.
Before you decide whether anyone deserves a trillion-dollar fortune, put Elon aside for a moment and focus on the lessons behind building extraordinary value. Hit the play button up top and learn what it really takes to create the kind of impact that turns ambitious ideas into an empire.
MBA2815 Does Elon Musk Deserve To Be The World's First Trillionaire?
Recommended episodes to explore:
Elon Musk by Walter Isaacson
Are You Rich? The 5 Levels Of Wealth & What You Need To Do To Reach Each One
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Are you working harder every year but still falling short of the revenue goal you had in mind? It can be frustrating to look at your numbers and realize that despite all the effort, the business isn't producing the results you want. Sometimes the issue isn't your work ethic, your offer, or the market. It's the price tag attached to what you're selling.
In this lesson, Omar challenges the way most entrepreneurs think about pricing and shares a different approach to setting prices with purpose. You'll discover why pricing decisions have a bigger impact on your growth than you may realize, how your revenue goals should influence your strategy, and what separates businesses that hit ambitious targets from those that stay stuck in the same range year after year.
Start pricing in a way that supports the income you actually want to earn. Click play at the top of the page and learn how to align your pricing with your biggest financial goals, maybe even that seven-figure year you've been aiming for.
MBA2814 How To Set Your Prices To Make Million Dollars In A Year
Recommended episode to explore:
Patrick Campbell – Building & Selling a $200 Million Business
Book Yourself Solid by Michael Port
How I Made My First Million Dollars (And The Steps So You Can Too)
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Most side hustles never make it past the excitement phase. You start with a great idea, plenty of motivation, and big plans, only to find yourself wondering why progress feels so slow. If you've been putting in the effort but still aren't seeing real momentum, the problem might be deeper than the business idea itself.
In this Q&A Wednesday episode, Omar is joined by Nicole Baldinu, his co-founder and the executive producer of the show, who helps him tackle a listener's question about why so many side hustles struggle to gain traction and what separates the ones that grow into sustainable businesses. Together, they explore the core foundations that can make or break a side project, from the realities of balancing limited resources to the mindset shifts that often get overlooked when you're building something on the side.
If you're ready to stop spinning your wheels and finally create a side business with staying power, click play at the top of the page and discover what it really takes to turn a side gig into something that lasts.
MBA2813 Why Side Hustles Rarely Work & How To Create One That Does
Recommended episode to explore:
The Honest Truth About Quitting Your Job To Start A Business (And My Exact Blueprint)
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Tired of feeling like you're falling behind because you don't have a huge audience, viral posts, or the latest marketing trick? If you've been putting in the work but still struggling to create consistent income online, this episode will challenge a lot of what you've been told about selling digital products and show you a different path forward.
In this lesson, Omar breaks down the framework that's helped thousands of entrepreneurs build profitable digital product businesses from the ground up. You'll learn what separates the people who generate steady revenue from those who stay stuck chasing attention, and why the most reliable growth comes from focusing on the right foundations. As AI continues to reshape the online business landscape, Omar shares a fresh perspective on what still works and what actually matters most.
Ready to stop chasing shortcuts and start building a digital product business that can reach the five-figure-a-month mark? Hit play at the top of the page and discover the blueprint that's helping entrepreneurs create income that stands the test of time.
MBA2812 Follow THIS Blueprint To Make $10k Per Month Selling Digital Products (That AI Won’t Kill)
Recommended episode to explore:
How To Get Consistent Leads, Customers & Referrals Without Burning Out
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You’re putting in the work, showing up every day, and still watching your bank balance barely move. It’s frustrating when it feels like the harder you push, the less it actually changes anything. That pressure to bring in more money can make you think you need more leads, more ads, and more hustle, but what if that’s not the real problem?
In this episode, Omar breaks down why most business owners misdiagnose cash flow issues and what’s actually going on beneath the surface. He shares a smarter way to look at your revenue, along with three specific moves he personally uses when cash flow needs a quick boost. You’ll start to see how small shifts in how you operate can have a much bigger impact than constantly chasing new customers.
If you’re ready to stop spinning your wheels and finally get more money flowing into your business, this is one you don’t want to miss. Tap play at the top of the page and discover a better way to fix your cash flow fast.
MBA2811 Low Cashflow? 3 Simple Steps To Get Your Business More Money Now!
Recommended episode to explore:
A Social Media Strategy For People Who Hate Social Media
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What if the thing you’re most worried people will judge you for is actually the thing that could set you apart? That tension can feel heavy, especially when your past doesn’t fit the “perfect founder” image. The fear of being seen, labeled, or dismissed can keep you stuck on the sidelines, even when you know you’ve got something valuable to build.
In this episode, Omar answers a question from Ralph, a listener and ex-con who wants to start a personal brand but can’t shake the fear of public judgment. You’ll hear how Omar reframes that fear, why being different might be your biggest edge, and how to think about sharing your story in a way that connects instead of repels.
If you’re ready to start turning your past into power, this one’s for you. Hit play at the top of the page and learn how to move forward with confidence and build a brand that actually reflects who you are.
MBA2810 How Does An Ex-Con Get Past His Fear Of Judgement And Start His Personal Brand?
Resource:
I Thought It Was Just Me (But It Isn’t) - Brené Brown
Recommended episodes to explore:
The 48 Laws of Power by Robert Greene
Dare to Lead by Brené Brown
How I Grew My Podcast To 300 Million Downloads (My Exact Playbook + Mistakes)
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Building a business can look exciting from the outside, but behind the scenes, it can slowly wear you down in ways you do not even notice at first. You keep pushing, telling yourself you’ll slow down after the next launch, the next win, or the next big milestone, but somehow that break never comes. Then one day, you start wondering whether the business you built for freedom is becoming the very thing you might regret.
In this lesson, Omar gets real about what it takes to build a business that actually supports your life instead of swallowing it whole. He digs into the bigger picture behind sustainable growth and what it really means to create something successful that does not leave your health, your relationships, and your peace of mind behind in the process.
If you want to build something meaningful without ending up with a business you regret or one that runs you straight into the hospital, click play at the top of the page and listen in.
MBA2809 How To Create A Business You Won't Regret (Or Send You To The Hospital)
Recommended episode to explore:
How To Run Your Business In 4 Hours A Day
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Building a business without a clear vision can feel exhausting in a way that is hard to explain. You’re working, making decisions, solving problems, and pushing forward, but deep down, it can still feel like you’re moving without a real destination. And when all the advice out there sounds vague, fluffy, and impossible to apply, it only makes things more frustrating.
In this episode, Omar gets into what it really looks like to create a vision for your business that actually means something to you. This is not about empty buzzwords or generic motivation. It’s about getting clear in a way that helps you lead with more confidence, make stronger decisions, and build something your team can truly get behind.
If you’re ready to shape a business vision that feels real, grounded, and worth chasing, click play at the top of the page and dive into this step-by-step lesson.
MBA2808 Create A Vision For Your Business Without Being Cliché (Step By Step Plan)
Recommended episode to explore:
How Netflix Grew To A $366 Billion Beast. Sharing Their CEO's Secrets
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Feeling like you have to be everywhere all the time just to get a few leads can wear you down fast. When you’re posting, testing, pushing, and still not seeing steady customers or referrals come in, it starts to feel frustrating and personal.
In this Q&A Wednesday episode, Omar answers a question sent in by Joseph about how to build a more reliable way to bring in leads, customers, and referrals without running yourself into the ground. You’ll hear how to think about growth in a way that feels a whole lot more sustainable, more intentional, and way less random than chasing whatever tactic is trending right now. Whether you sell services or products, this lesson will help you see what it really takes to create momentum that lasts.
If you’re ready to stop spinning your wheels and start building a smoother path to steady leads, loyal customers, and natural referrals, click play at the top of the page and dive into this episode.
MBA2807 How To Get Consistent Leads, Customers & Referrals Without Burning Out
Recommended episode to explore:
If Your Marketing Isn't Working, This Will Fix It. 99% Of Business Owners Get This Wrong.
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You’ve probably felt that sinking feeling before. You get excited about a business idea, start building it out, and invest way more time and energy than you planned… only to realize later that nobody actually wants it. It is frustrating, exhausting, and honestly, a huge confidence hit.
In this episode, Omar walks you through a smarter way to test your idea before you go all in. He shares the exact approach he uses to figure out if something is worth building, based on years of experience starting businesses and helping entrepreneurs avoid costly mistakes. You will learn how to think about your idea differently, what to look for before committing, and how to get real-world feedback quickly without overcomplicating the process.
If you want to stop guessing and start building with confidence, this is your chance to rethink how you approach new ideas. Hit play at the top of the page and learn how to pressure-test your next big idea in just a couple of days before you invest another ounce of energy.
MBA2806 How To Validate Your Business Idea This Weekend
Recommended episode to explore:
If You Have Less Than $10,000 Saved- Do This And Thank Me Later.
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You don’t hate social media because you’re lazy. You hate it because it feels like a never-ending grind that eats your time and gives you nothing back. The pressure to show up constantly, chase trends, and somehow win against an unpredictable algorithm can make the whole thing feel like a bad investment.
Omar shares how he went from completely dismissing social media to going all in and seeing real business growth. He walks you through the mindset shift that changed everything, the lessons that took serious time and money to learn, and the framework that finally made it all click. This is not about becoming an influencer or spending all day online. It is about approaching social media in a smarter, more controlled way that actually works for you.
If you’ve been avoiding social media or doing it half-heartedly, this might be the reset you need to rethink your strategy without losing your sanity. Hit play up top and discover a more practical way to make social media work even if you still kind of hate it.
MBA2805 A Social Media Strategy For People Who Hate Social Media
Resource:
Manychat
Recommended episodes to explore:
Ramit Sethi - Is Starting A Business Really The Best Way To Get Rich?
If Your Marketing Isn't Working, This Will Fix It. 99% Of Business Owners Get This Wrong.
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Working side by side with your spouse can sound like a dream or a total disaster depending on who you ask. Maybe you love the idea of building something together, but worry about what happens when work stress spills into your personal life or small disagreements turn into bigger ones. It hits close to home because your relationship is too important to risk.
In this episode, Omar brings on Nicole, his wife and business partner, to tackle a question sent in by Carry who’s wondering how couples actually make this work. Together, they share what it’s really been like after more than a decade of building multiple businesses, navigating different working styles, and figuring out how to stay connected even when things get challenging. You’ll hear honest truths about the tension, the growth, and the dynamics most people don’t talk about when mixing love and business.
If you’ve been thinking about working with your partner or just want to strengthen how you show up together, this one is for you. Hit play up top and discover what it really takes to grow a business without losing what matters most.
MBA2804 How Do You Work With Your Spouse Without Sacrificing Your Relationship?
Recommended episode to explore:
How Did You Find Your Cofounder?
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You’re trying to build something real, but everywhere you look, someone is telling you the “right” way to do it. One expert says move fast. Another says slow down. One says hire now. Another says stay lean. After a while, it stops feeling helpful and starts making you second-guess every move. If you're buried in advice but still feel confused, this episode will finally give you the clarity you need.
In this lesson, Omar breaks down how to think through the constant flood of advice coming at you from every direction. He gets into what separates guidance that actually helps from the kind that quietly pulls you off course, and why learning how to filter what you hear matters more than hearing more of it. If you want to trust yourself more while still learning from the right people, this one will give you plenty to sit with.
If you’re tired of sorting through a sea of so-called experts and want a better way to decide who actually deserves your attention, click play at the top of the page and get the lesson that will help you cut through the noise with a whole lot more confidence.
MBA2803 Who You Should Listen To When Everyone Is An "Expert"
Recommended episodes to explore:
Are Successful People Just Lucky? How Much Does Luck Influence Success?
Why I Hate Online Business Gurus
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You can have a great product, a smart strategy, and still get buried if your team and culture can’t keep up. That’s the part a lot of business owners miss. If you’ve ever felt like growth is getting harder, decisions are getting messier, or your company is starting to feel heavy instead of sharp, this episode is going to hit a nerve.
In this lesson, Omar breaks down the bigger story behind how Netflix went from being underestimated to becoming one of the most dominant companies in the world. He digs into the way they think, the way they operate, and the kind of culture that helped them stay dangerous while everyone else got comfortable. If you want to build a stronger business that can adapt, grow, and actually last, there’s a lot here you’ll want to hear.
If you’re ready to learn what helped turn Netflix into a $366 billion giant, click play at the top of the page and get the lesson behind building a team and business that can grow into a real powerhouse.
MBA2802 How Netflix Grew To A $366 Billion Beast. Sharing Their CEO's Secrets
Resource:
No Rules Rules: Netflix and the Culture of Reinvention by Reed Hastings and Erin Meyer
Recommended episodes to explore:
The Right Way To Fire Good People Who Are Bad Employees
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Starting a podcast can feel exciting for about five minutes, then the doubt kicks in. You wonder if anyone will listen, if the space is too crowded, or if you’re just pouring time and energy into something that will never really take off. If you’ve been stuck between wanting to build something big and worrying it might flop, this episode is going to hit close to home.
In this Q&A Wednesday episode, John sent in the question and asked what it really takes to grow a podcast from the ground up, and Omar gets brutally honest about the road behind the success. He shares what changed everything for him after an early failure and opens up about the mindset, decisions, and lessons that shaped the show into what it became. If you’ve been trying to figure out what makes one podcast grow while another disappears, this lesson will give you a lot to think about.
Omar and Nicole have grown this show to 300 million downloads, and if you want to hear what helped turn it into something that massive, click play at the top of the page and dive into the lesson behind building a podcast that truly lasts.
MBA2801 How I Grew My Podcast To 300 Million Downloads (My Exact Playbook + Mistakes)
Recommended episodes to explore:
The 5 Silent Killers Of Success (How To Avoid Them & What To Do Instead)
How I Started And Grew This Podcast To Over 300,000,000 Downloads
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You can read all the business books in the world and still feel stuck. That’s the frustrating part. So many promise big breakthroughs, but most just leave you with more noise, more notes, and no real shift in how you think or move. If you’re tired of wasting time on books that sound smart but change nothing, this episode will hit home.
In this lesson, Omar breaks down the small handful of books that actually shaped the way he sees business, decision-making, people, and long-term success. These are the reads that stood out after years of going through dozens every year, and the ones he believes genuinely helped him build and grow at a higher level. If you want a sharper filter for what deserves your attention, this episode gives you a lot to think about.
If you’re ready to stop chasing every new bestseller and focus on the books that really move the needle, click play at the top of the page and find out which reads made Omar’s cut for building success that lasts.
MBA2800 I Read 50 Books Per Year. These Are The Only Ones You Need To Read To Be Successful.
Omar's Recommended Reads
Recommended episode to explore:
10 Low Cost Purchases Under $200 That Changed My Business
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It’s frustrating when you’re doing everything you can to market your business and still feel invisible. You keep posting, tweaking, spending, and showing up, but the results just don’t match the effort. Meanwhile, it seems like other businesses are pulling in customers with ease, and you’re left wondering what you’re missing and why your marketing still is not clicking.
In this episode, Omar gets into why so many business owners get marketing wrong and what that mistake is really costing them. He breaks down the disconnect that keeps your message from landing, why your efforts may not be turning into actual customers, and what separates marketing that looks good from marketing that actually works. If you’ve been feeling stuck, this episode will help you see the bigger issue in a whole new way.
If you’re ready to stop guessing and finally fix what’s holding your marketing back, this is the episode you need. Click play at the top of the page and find out what it takes to turn the kind of marketing that gets ignored into the kind that actually moves your business forward.
MBA2799 If Your Marketing Isn't Working, This Will Fix It. 99% Of Business Owners Get This Wrong.
Resources:
Download our Business Essentials Template Pack. It's free! Download Link
Recommended episode to explore:
How To Sell More & Make Millions: The Ultimate Sales Masterclass If You Hate Sales
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Letting someone go when they are a genuinely good person can mess with you more than you expect. They show up with a great attitude, the team likes them, and you want so badly for it to work out. But when their performance keeps falling short, you’re left carrying the weight of a decision that feels personal, painful, and impossible to get right.
In this Q&A Wednesday episode, Omar tackles a question sent in by Sharon, who’s dealing with the tough reality of having to let go of someone she likes who just is not right for the role. Omar digs into why this situation is so hard for leaders, what makes it emotionally complicated, and how to know when keeping someone on is doing more harm than good. You’ll hear what it really takes to handle this kind of decision in a way that respects the person while also protecting the business.
If you’ve been dreading this kind of call or questioning how to handle a tough goodbye the right way, this episode will give you the clarity you need. Click play at the top of the page and learn how to deal with the hard part of leadership when a good person turns out to be the wrong employee for the job.
MBA2798 The Right Way To Fire Good People Who Are Bad Employees
Recommended episode to explore:
How I Hire The Best People (Steal My Methods So You Can Too)
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Everyone online makes “boring” businesses look like the safest, smartest move you can make. Steady income, simple model, less risk. But what they don’t show you is what it actually feels like once you’re in it. That moment when the excitement wears off and you’re left dealing with something that pays the bills but slowly drains your energy, leaving you wondering if this was really the freedom you were chasing.
In this episode, Omar pulls back the curtain on the real costs of building a so-called boring business. He breaks down why these businesses aren’t as effortless as they seem and what they quietly demand from you behind the scenes. From the personal tradeoffs to the realities that rarely make it into the success stories, you’ll start to see why some people thrive in these businesses while others end up stuck and unfulfilled, even when everything looks like it’s working.
If you’re thinking about jumping into one of these “safe” opportunities, this is a must-listen before you make your move. Hit play at the top of the page and find out what it really takes to build a business that looks simple on the surface but can cost you more than you expect.
MBA2797 The Real Costs Of Building A 'Boring' Business
Recommended episode to explore:
The Honest Truth About Quitting Your Job To Start A Business (And My Exact Blueprint)
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The truth is, not everyone is built for business. Not everyone is wired for this kind of journey, and recognizing that early can save you years of frustration. You might feel the pull toward entrepreneurship, but also the weight of uncertainty, rejection, and the constant pressure to figure things out on your own. At some point, you start asking yourself if the struggle means you're growing or if you're simply forcing a path that doesn’t actually fit you.
In this episode, Omar shares the real differences between people who thrive in entrepreneurship and those who burn out trying to make it work. He also unpacks the deeper realities most people overlook when they jump into business, and what actually determines if you can handle the ride. You’ll also hear the one simple question that can quickly help you figure out where you stand.
If you’ve been stuck wondering whether to keep pushing or pivot, this is your moment to get honest and gain clarity on what you’re truly wired for. Hit play up top and find out if you’re built for the business path or ready to carve out something that fits you better.
MBA2796 Why Most People Aren't Built For Business (And How To Know If You Are)
Recommended episodes to explore:
The Honest Truth About Quitting Your Job To Start A Business (And My Exact Blueprint)
Should You Be An Entrepreneur? Are You Cut Out For Business?
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There’s a special kind of frustration that hits when you realize your future at work is still in someone else’s hands, no matter how hard you’ve worked or how much you’ve proven yourself. If you’ve been thinking about walking away from your job to build something of your own, this episode gets right to the part most people avoid: the fear, the doubt, and the moment you finally decide you can’t keep waiting for permission to build the life you actually want.
In this Q&A Wednesday episode, Omar answers a question from Henry, about what it really looks like to leave your job and go all in on your business. You’ll hear Omar break down the reality of making that move, what changes once the safety net is gone, and the bigger things you need to face before you make a decision that changes everything.
If you’ve been circling the idea of making the leap but need a real-world gut check before you do, click play at the top of the page and get the honest version of what it takes to walk away from the paycheck and bet on yourself.
MBA2795 The Honest Truth About Quitting Your Job To Start A Business (And My Exact Blueprint)
Recommended episode to explore:
How To Build A Software Business With AI This Weekend. Zero Coding Skills Required.
To submit your questions, visit 100mba.net/q.
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You’ve seen those “most profitable business” lists before and they all start to blur together. Same ideas, same plays, and by the time you act on them, it already feels crowded. If you’re tired of chasing what’s already working and missing what’s coming next, that frustration is real.
In this episode, Omar lays out six business opportunities that are flying under the radar right now. These are the kinds of ideas most lists ignore, but they are sitting in plain sight, lightly served, and open for anyone willing to see the gap before everyone else rushes in. It is a fresh way to think about what makes a business truly profitable in today’s landscape and why timing matters just as much as the idea itself.
If you’re ready to stop following the crowd and start spotting what others are missing, click play at the top of the page and discover where the real money making opportunities for 2026 are quietly waiting.
MBA2794 The 6 Most Profitable Businesses To Start In 2026 (That No-One Is Talking About)
Recommended episodes to explore:
Are Online Courses Dying? How To Save Your Online Course Business
The Million-Dollar Mindset: How David Royce Got Rich Ditching Passion for Problems
Five Lazy Ways To Start A Business On The Side This Weekend
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If the word “recession” keeps popping up and your numbers are starting to reflect it, you can feel the pressure building. Customers are hesitating, deals are dragging on, and what used to be steady growth suddenly feels fragile. When every decision counts more than ever, it’s hard not to wonder if your business is ready for what’s coming.
In this episode, Omar breaks down what it really takes to navigate a recession without losing momentum. You’ll hear why playing it safe could actually hold you back, how to rethink your position in your customers’ lives when spending tightens, and what mindset shifts can make all the difference when the economy slows down. It’s a practical look at how to stay strong and intentional during uncertain times.
If you’re serious about protecting and growing your business through a recession, click play up top and learn how to make your next 90 days count in a big way.
MBA2793 How To Recession-Proof Your Business In The Next 90 Days
Recommended episode to explore:
10 Low Cost Purchases Under $200 That Changed My Business
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You’re doing everything “right” on paper. Trying new strategies, following what successful people are doing, staying busy day in and day out. But when you really step back, it feels like you’re not actually getting closer to becoming a millionaire, just stuck in a loop of effort without real breakthrough.
In this episode, Omar answers a question from Tom, who wants a clear path to millionaire status. Instead of piling on more tactics, Omar zooms out and shows you what most people completely overlook. He breaks down why so many driven entrepreneurs stay capped at a certain level and what needs to shift if you actually want to build serious wealth. This goes beyond hustle and into how you think about building something that scales.
If you’re ready to stop spinning your wheels and start moving toward that millionaire milestone with real direction, this episode is worth your time. Click play at the top of the page and start seeing what building your own path to seven figures could actually look like.
MBA2792 Exactly How To Become A Millionaire (Step-By-Step Guide)
Recommended episode to explore:
How To Compete Against Massive Companies (And Win) As A Bootstrapped Business
To submit your questions, visit 100mba.net/q.
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You’ve probably heard it a hundred times. Use debt to grow faster, leverage other people’s money, play the game like the pros. But deep down, there’s that uneasy feeling that something about it just doesn’t sit right, especially when the pressure starts building and the payments don’t stop.
In this episode, Omar challenges everything you’ve been told about “smart debt” and why so many entrepreneurs buy into it without seeing the downside. He shares his own experience with it and breaks down how this way of thinking can quietly limit your options and keep you stuck in survival mode. More importantly, he lays out a different path, one that focuses on building real, consistent cash flow without putting your business or your peace of mind at risk.
If you’re ready to rethink what it really means to build a strong business and stop relying on risky shortcuts, this one is for you. Click play at the top of the page and discover how to create a high-cash flow business without letting debt run the show.
MBA2791 The Gurus Are Lying! Debt Is The Devil. How To Build A High-Cash Flow Business With Zero Debt.
Recommended episodes to explore:
Why I Hate Online Business Gurus
Are You Rich? The 5 Levels Of Wealth & What You Need To Do To Reach Each One
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You’re tired of hearing “just build a SaaS” like it’s easy, especially when you don’t code, don’t have a team, and still want something real that can actually make money. It can feel like everyone else has access to some secret playbook while you’re stuck trying to figure out where to even begin.
In this episode, Omar completely removes the gatekeeping and shows you what it actually looks like to build a real software business in a ridiculously short timeframe using AI. Nothing is hidden. He walks you through the exact tools, decisions, and steps he takes so you’re not left guessing or piecing things together on your own. It’s clear, practical, and designed to make you feel like this isn’t some exclusive club, it’s something you can dive into right now.
If you’ve been waiting for proof that you can pull off your own AI-powered software build in a matter of hours, this is it. Click play at the top of the page and see how you can turn your idea into a real product faster than you thought possible.
MBA2790 How To Build A Software Business With AI This Weekend. Zero Coding Skills Required.
Must-Have Stack to Build Your Own AI App
Helper / Optional Tools to support your workflow
Recommended episode to explore:
Can You Build A Profitable SaaS In 7 Days With Just AI? My Experiment With Proof!
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Think building a business from your home should give you a head start? It might actually be the very thing slowing you down. What looks comfortable and convenient on the surface can quietly chip away at your focus, your discipline, and your chances of getting real momentum off the ground.
In this Q&A Wednesday episode, Kathy, one of our listeners, asks a tough but honest question about why starting from home feels harder than expected. Omar dives into the reality behind the work-from-home dream and breaks down what many new entrepreneurs get wrong when they try to build something serious in a space designed for comfort, not productivity. He also challenges a few popular beliefs that might be holding you back without you even realizing it.
If you’re ready to stop working against your environment and finally get out of your own way, tap that play button up top and find out how to avoid the common traps of building your business from your living room.
MBA2789 Don't Make These Mistakes When Starting A Business From Home
Recommended episode to explore:
How To Run Your Business In 4 Hours A Day
To submit your questions, visit 100mba.net/q.
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Watching your savings sit below $10,000 can feel heavy. It is not just about money, it is the pressure of knowing your time is limited and one wrong move could push things over the edge. When your runway feels short, the usual advice does not feel good enough and honestly, it just makes you feel more stuck.
In this episode, Omar breaks down a completely different approach to changing your situation fast. He shares the shift that helped him go from struggling to pay rent to generating serious income in a short amount of time. This is not about cutting back or waiting years to feel secure. It is about using what you already have, taking action quickly, and creating real momentum that can change your financial position much sooner than you think. The way he frames it might challenge what you have been told about money and side businesses.
Click play at the top of the page and learn how to turn what you have right now into something that actually buys you more time, more options, and a whole lot more breathing room.
MBA2788 If You Have Less Than $10,000 Saved- Do This And Thank Me Later.
Recommended episode to explore:
Five Lazy Ways To Start A Business On The Side This Weekend
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You keep hearing that big investments are what unlock growth, but deep down you know that is not always true. Sometimes it is the small, overlooked purchases that quietly shift everything, how you think, how you show up, and how much you earn. If you have been second guessing where to spend your money to actually move your business forward, this one is going to hit close to home.
In this episode, Omar breaks down 10 low-cost buys that have had a surprisingly massive impact on his business results. These are not flashy or complicated tools, but simple apps, subscriptions, and even a book that have reshaped the way he works and makes decisions. Each one has paid for itself over and over again, and a few might even challenge how you currently think about spending in your business.
Hit play up top and discover which under $200 investments could be the quiet game changers your business has been missing.
MBA2787 10 Low Cost Purchases Under $200 That Changed My Business
Omar's 10 Low Cost Tools
How To Get Rich by Felix Dennis
YouTube Premium
Google Workspace
Claude Pro
Spotify Premium (with audiobooks)
DualShot Recorder App
Stripe
Kit (formerly ConvertKit)
Basecamp
Wispr Flow
Recommended episodes to explore:
The 5 AI Tools That Replace A $60,000 Employee (How A Team Of 3 Becomes A Team Of 1 With AI)
Nathan Barry – How to Grow a Self-Funded Software Business to $34 Million and Beyond
10 Low Cost Purchases That Can Drastically Improve Your Life
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You’re grinding harder than ever, trying new stuff, showing up daily, and still nothing moves. Leads feel like they vanished overnight, sales are stuck, and the quiet starts messing with your head in the worst way. If you’ve been lying awake wondering if you’re doing something wrong, you’re not alone, and this episode hits that exact nerve.
This is a Q&A episode sparked by a question from Sean, who wrote in because business has been painfully slow and he wanted to know what to do next. Omar breaks down how to tell whether you’re in a real slowdown or just reacting to normal ups and downs, and he walks you through how to think about what might actually be causing the stall. It’s the kind of clarity that helps you stop spiraling and start making smarter moves with a calmer head.
If you’re ready to get out of stuck mode and figure out what to do when things slow to a crawl, click play at the top of the page and let this lesson help you get momentum back.
MBA2786 What To Do When Business Is Slow
Resource:
Andy Morgan – Creating a Highly Successful Niche Business
Download the P&L Sheet here: Download Link
Recommended episode to explore:
The 5 Silent Killers Of Success (How To Avoid Them & What To Do Instead)
To submit your questions, visit 100mba.net/q.
Watch the episodes on YouTube: https://lm.fm/GgRPPHi
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Feeling like the odds are stacked against you is brutal. You are pouring everything into your business, and then you look up and see giant competitors with unlimited budgets, household-name brands, and teams bigger than your entire customer list. It can make you wonder if you even have a shot, or if you are just destined to get drowned out.
In this episode, Omar gets real about what it’s actually like to build a bootstrapped company in a space where the big dogs already “own” the market. He shares what he learned going head-to-head with major platforms while growing WebinarNinja from a scrappy team into a product trusted by tens of thousands of users, and eventually getting acquired. You’ll walk away with a clearer mindset for how small businesses can use their size as leverage, what traps quietly knock out most bootstrappers, and why the right focus can make you impossible to ignore.
If you’re ready to stop feeling small and start competing smarter, click play at the top of the page and learn how to take on massive companies and come out on top, even when you’re building on a tight budget.
MBA2785 How To Compete Against Massive Companies (And Win) As A Bootstrapped Business
Recommended episode to explore:
20 Years Of Business Knowledge In 20 Minutes (From A Multi-Millionaire)
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Running a business can feel like you’re stuck in a loop where the to-do list never ends, your phone never stops, and “free time” starts sounding like a myth. If you’ve been grinding long days and still feeling behind, this episode is the gut check you need. Omar shares how he went from nonstop work to operating his business in about four focused hours a day while getting more done and bringing in a lot more revenue.
In this episode, you’ll hear what had to be built behind the scenes to make that kind of schedule realistic, plus what had to change in the business itself for it to actually work. Omar walks you through the foundations that matter most, the kind of support and systems that make a lighter workload possible, and the mindset shift required to stop clinging to every task. He also gets real about who this approach fits, who it doesn’t, and why trying to force it can backfire if your model isn’t set up for it.
If you’re ready to stop living in your business and start running it with intention, click play at the top of the page and listen in. You might be closer than you think to a “four-hours-a-day” kind of workday, without your results taking a hit.
MBA2784 How To Run Your Business In 4 Hours A Day
Recommended episode to explore:
The 5 AI Tools That Replace A $60,000 Employee (How A Team Of 3 Becomes A Team Of 1 With AI)
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You’re not lazy or “not motivated” if you keep bouncing between wanting freedom and wanting stability. That push and pull usually means you’re staring at a bigger question: are you actually wired to build a business, or are you just caught up in the noise that makes entrepreneurship look like the only path to success?
This is a Q&A episode sparked by Kash, a listener who wrote in with the question, and Omar doesn’t dance around it. He lays out what entrepreneurship really costs when the cameras are off, what it feels like when you’re genuinely meant for it, and what it looks like when a great career might fit you better. It’s honest in the way you probably wish more people were, and it’ll have you looking at your own ambitions with a clearer lens.
If you’re ready to stop guessing and get closer to the truth about whether you’re built for business or better off choosing a different kind of win, click play at the top of the page and see where you really land.
MBA2783 Should You Be An Entrepreneur? Are You Cut Out For Business?
Recommended episode to explore:
Ramit Sethi – Is Starting A Business Really The Best Way To Get Rich?
20 Years Of Business Knowledge In 20 Minutes (From A Multi-Millionaire)
To submit your questions, visit 100mba.net/q.
Watch the episodes on YouTube: https://lm.fm/GgRPPHi
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Hiring help sounds great until you see the price tag, and suddenly you are back to doing everything yourself at 11 p.m., hoping hustle magically turns into a team. If you have been feeling stretched thin, behind on content, and low-key worried you cannot grow fast enough with the people you have, this episode is for you.
Omar shares how his business tripled its output over the last couple of years without adding headcount, and he points to a simple reason: a tight stack of five AI tools that together cover the kind of work you would normally hire for. He walks through how these tools support the behind-the-scenes machine of publishing multiple times a week, keeping marketing moving, handling research and writing, supporting design and development, and staying on top of meetings and admin, all while keeping costs under $100 a month. You will get a clear sense of what each tool “replaces” and why the combo matters, without getting lost in jargon.
If you want to see how a tiny crew can start operating like a much bigger team, click play at the top of the page and let Omar show you the five-tool setup that can do the heavy lifting of a full-time hire (or two) without the $60K overhead.
MBA2782 The 5 AI Tools That Replace A $60,000 Employee (How A Team Of 3 Becomes A Team Of 1 With AI)
Omar’s AI Stack (The 5 Tools)
Recommended episode to explore:
Five Lazy Ways To Start A Business On The Side This Weekend
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You know that feeling when you’re doing “all the right things,” but it still seems like the ultra-wealthy are playing a completely different game? Like there’s a door you can’t even see, and somehow they all have the key. If you’ve ever caught yourself thinking, “Must be nice,” this episode is going to hit you right where it counts.
Omar shares what he’s noticed after spending real time around people in the global top slice of earners, the kind of rooms most people only hear about online. And the wild part is, they don’t look or act the way you’ve probably imagined. He lays out five observations that challenged his own assumptions, and it’ll have you rethinking what “wealthy behavior” actually is, and what you might be copying that’s keeping you stuck.
If you’re ready to borrow a few mindset upgrades from the top tier without the fluff, click play at the top of the page and get into Omar’s lessons from the 0.01% world.
MBA2781 What I Learned From Being Around The Top 0.01%
Recommended episode to explore:
Are You Rich? The 5 Levels Of Wealth & What You Need To Do To Reach Each One
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Ever catch yourself wondering, “Am I actually rich… or just doing fine?” The problem is most people don’t even know what “rich” looks like, because they blur million and billion together like they’re basically the same. They’re not. It’s the kind of gap that can completely distort your goals, your timeline, and what you think you’re aiming for in the first place.
This Q&A Wednesday episode starts with a question from Fred, and Omar uses it to help you put real definition around wealth instead of vibes and guesses. He breaks wealth into five clear levels and walks you through what changes as you move up, how rare each level really is, and why a high income can still leave you feeling one step away from stress. It’s a simple framework that makes you see money differently the moment you hear it.
If you want to finally answer that “am I rich?” question with actual clarity and see where you fit on the five-level ladder, click play at the top of the page and get the perspective that makes your next goal feel a lot more real.
MBA2780 Are You Rich? The 5 Levels Of Wealth & What You Need To Do To Reach Each One
Recommended episode to explore:
If I Wanted To Turn $100 Into My First $100K In 2026, I'd Do This
To submit your questions, visit 100mba.net/q.
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If you’ve been grinding and still feel stuck, it’s hard not to wonder if success is just a rigged game where the “chosen” ones got lucky and everyone else got left behind. And when a viral video tells you your hard work basically doesn’t matter, it hits that sore spot fast. That kind of message can make you question everything you’re doing.
In this episode, Omar pushes back on the luck-only narrative and explains why it’s so tempting to believe, especially when you’re tired or frustrated. He breaks down what people usually miss when they call someone “lucky,” and why those so-called lucky breaks often have a lot more going on behind the scenes than anyone wants to admit. It’s the kind of perspective shift that can pull you out of a slump and get you moving again.
Want a clearer take on how much luck really matters, and what actually puts you in position when opportunity shows up? Click play at the top of the page and let Omar reframe the whole “successful people are just lucky” argument in a way that might change how you see your own chances.
MBA2779 Are Successful People Just Lucky? How Much Does Luck Influence Success?
Resource:
Diary Of A CEO Is Making You Less Successful - Barry's Economics
Recommended episode to explore:
20 Years Of Business Knowledge In 20 Minutes (From A Multi-Millionaire)
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You’re tired of guessing, right? Watching other people seem to “get it” while you’re stuck learning expensive lessons the slow way, hoping the next move isn’t the one that sets you back months. If you’ve ever thought, “I just need someone to tell me what actually matters,” this episode is for you, because it’s built around one idea: compressing years of business reality into minutes you can actually use.
Omar shares how he went all in at 32 with no savings, no safety net, and zero proof it would work, then lived through the full ride of building, failing, winning, running multiple businesses at once, and landing an exit that changed everything. Instead of the usual fluff, he’s pulling from the moments that cost him the most and taught him the most, then squeezing those hard-earned takeaways into a tight 20-minute(~ish) listen. You’ll feel the weight behind what he’s saying, and it’ll make you rethink what you’ve been stressing about.
If you want the fast-track version of what two decades in business can teach you, click play at the top of the page and get the “20-years-in-20-minutes” hit of perspective you didn’t know you needed.
MBA2778 20 Years Of Business Knowledge In 20 Minutes (From A Multi-Millionaire)
Resource:
Download the P&L Sheet here: Download Link
Recommended episode to explore:
The 5 Silent Killers Of Success (How To Avoid Them & What To Do Instead)
Watch the episodes on YouTube: https://lm.fm/GgRPPHi
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You’re not imagining it: online courses look like they’re “booming” everywhere you turn, but if you’ve got a course (or you’re thinking about building one), the numbers can feel painfully… not booming. You might be wondering if you missed the window, if your course is suddenly “too late,” or if you’re about to waste months on something the market already moved past.
In this Q&A Wednesday episode, Omar tackles a question and breaks down why the signals feel so confusing right now. He explains what’s actually changing in online education, why the approach that used to work can suddenly feel like it’s falling flat, and what you need to pay attention to if you want your course business to keep working as the industry evolves. You’ll leave with clarity and a fresh way to think about where the real opportunity is today.
If you want to stop guessing and make sure you’re not building a course the “old way,” click play at the top of the page and get a clear read on how to keep your course business alive and well, even as the landscape shifts.
MBA2777 Are Online Courses Dying? How To Save Your Online Course Business
Recommended episode to explore:
The Beginner's Blueprint For Building A Digital Product That Actually Sells
To submit your questions, visit 100mba.net/q.
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You’ve been told a hundred times that if you’re not starting a business, you’re falling behind. And yet the idea of ditching your paycheck for “the hustle” can feel equal parts exciting and terrifying. If you’re stuck in that spiral of “Should I build something or stay put?” this episode is going to feel uncomfortably relatable in the best way.
Omar meets up with Ramit Sethi in Tokyo for an in-person interview, and it feels extra special because it’s not just a random sit-down. Omar’s been following Ramit’s work since the early blog days, so there’s real history and curiosity behind the questions. Together they get into when starting a business actually fits your personality and goals, and when the smarter move is building wealth through your career and long-term investing. You’ll also hear how both of them think about a “rich life” in a way that’s way more real than the usual internet noise.
If you’re ready to stop guessing and start thinking like someone who’s serious about building a richer life, click play at the top of the page and hear what really separates “starting a business” from building real wealth your way.
MBA2776 Ramit Sethi - Is Starting A Business Really The Best Way To Get Rich?
Resources:
Podcast: Money for Couples
Book: Money for Couples by Ramit Sethi
Netflix Series: How to Get Rich
Book Review: I Will Teach You to Be Rich by Ramit Sethi
Recommended episodes to explore:
Ramit Sethi – Navigating Money & Relationships
Ramit Sethi – How To Start Your Own Thing
Ramit Sethi – Creating Your Rich Life
Watch the episodes on YouTube: https://lm.fm/GgRPPHi
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If you’ve been telling yourself you’ll relax and watch movies after the business “takes off,” this episode flips that thinking on its head. Because the truth is, if you watch with the right lens, a weekend movie can spark a decision that changes your business.
Omar breaks down five movies that aren’t the usual entrepreneur picks, and he shows you the exact moments that hit different when you’re building something. It’s less about being entertained and more about what your brain starts noticing when money, momentum, and standards actually matter. You’ll hear why these films stick with founders long after the credits roll, and you’ll start seeing your own choices in a whole new way.
Ready to turn movie night into a smarter way to grow and earn more? Click play at the top of the page and let Omar walk you through five films that can make you sharper where it counts.
MBA2775 Watch These 5 Movies To Make More Money & Grow Your Business
The 5 Movies Omar Says You Should Watch
• Moneyball
• Cast Away
• The Prestige
• The Founder
• Whiplash
Recommended episode to explore:
The 5 Silent Killers Of Success (How To Avoid Them & What To Do Instead)
Watch the episodes on YouTube: https://lm.fm/GgRPPHi
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You might be deep in the build and still feel weirdly alone, like you are carrying every decision, every risk, and every late-night “is this even going to work” moment by yourself. And when people say, “Just find a cofounder,” it can sound like you are supposed to swipe through humans until the perfect partner shows up.
This Q&A episode is sparked by a question from Craig: are you actually supposed to go hunting for a cofounder, or is there a smarter way to spot the right person already near you? Omar shares the real story behind how his cofounder came into his life over time, what made him see things differently, and the difference between trying to recruit someone versus recognizing a true partner when it is right in front of you.
If you are ready to stop forcing the search and start getting clearer on what a real cofounder fit feels like, click play at the top of the page and take in this episode that could change how you think about building a business with the right person by your side.
MBA2774 How Did You Find Your Cofounder?
Recommended episode to explore:
Why I've Always Hired More Women
To submit your questions, visit 100mba.net/q.
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You know that tight feeling in your chest when you realize you have to “sell” something, even though you truly believe it helps people? You do not want to sound slick, pushy, or fake, so you hesitate, overthink it, and then wonder why your business feels stuck even when your offer is solid.
In this episode, Omar gets real about how he used to avoid sales because he did not want to become that person who steamrolls everyone for a yes. He breaks down what he got wrong about selling, why so many well-meaning entrepreneurs struggle with it, and what finally clicked for him after watching his business pay the price. It is the kind of perspective shift that makes you rethink how you show up, without turning you into someone you do not recognize.
If you are ready to sell more and stop treating sales like a necessary evil, click play at the top of the page and dive into this masterclass vibe episode that can help you earn bigger while staying genuine.
MBA2773 How To Sell More & Make Millions: The Ultimate Sales Masterclass If You Hate Sales
Recommended episode to explore:
The Beginner's Blueprint For Building A Digital Product That Actually Sells
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Ever look up and realize you’ve been “working hard” for months, maybe years, but the finish line still feels weirdly far away? It’s frustrating when nothing is obviously wrong, yet progress keeps stalling, and it starts to mess with your confidence like maybe you’re the problem.
In this episode, Omar breaks down the quiet, internal patterns that can sabotage success in business and life, especially the ones that sound reasonable in your head and feel easy to defend. He shares why these habits are so sneaky, how they can slowly drain drive and clarity, and what it looks like when someone finally catches them before they take everything off track.
If you’re done letting invisible habits run the show, click play at the top of the page and learn how to spot those “silent” success blockers before they cost you another year.
MBA2772 The 5 Silent Killers Of Success (How To Avoid Them & What To Do Instead)
Download the P&L Sheet here: Download Link
Recommended episode to explore:
20 Not So Obvious Truths I Wish I Knew In My 20s
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Success doesn’t usually collapse overnight, it erodes quietly. Omar knows this from experience, and the lessons he’s learned come from years of running two businesses at once, thinking he had it all figured out… until reality proved otherwise.
In this Q&A Wednesday episode, Omar answers James’s question about what really happens when you try to juggle multiple ventures. Drawing from a decade of running WebinarNinja and The $100 MBA side by side, he reveals the hidden “vampire effect” that drains focus, the costly mistakes that nearly derailed growth, and the pivotal lessons learned after selling one company to fully focus on the other. This is a transparent look at the silent killers of success - what they are, how they creep in, and what to do instead if you want your business to thrive.
Don’t let silent killers stall your growth, press play at the top of the page and learn how to avoid them before they cost you.
MBA2771 The Truth About Running Two Businesses At Once
Recommended episode to explore:
20 Not So Obvious Truths I Wish I Knew In My 20s
To submit your questions, visit 100mba.net/q.
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Hiring can feel like a gamble that costs way more than money. One bad decision can drain energy, slow momentum, and make you question your judgment as a leader. If you have ever felt the sting of bringing the wrong person onto your team, this episode hits that nerve and reminds you that the pain is real but also fixable.
In this episode, Omar opens up about learning the hard lessons of hiring the hard way and why he finally decided to stop guessing and start getting intentional. He talks about the gap between hires who quietly hold a business back and the ones who elevate everything they touch. Instead of surface level advice, he shares how his mindset around recruiting changed after real consequences, and why a thoughtful process matters more than charm, resumes, or rushing a decision.
Ready to stop rolling the dice and start building a team you can trust? Learn how Omar thinks about making hires that actually stick. If you want to turn your next hire into your best one, the play button up top is waiting.
MBA2770 How I Hire The Best People (Steal My Methods So You Can Too)
Resource:
See How Omar Hires
Recommended episode to explore:
Why I've Always Hired More Women
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If your 30s feel like you’re doing everything you’re “supposed” to do but still waking up with that low-key dread that you’re falling behind, this episode is going to hit a nerve. That stuck feeling can make you second-guess every move, even when nothing looks wrong on paper.
This one’s a bit different because Omar records it while he’s literally on the move, traveling to the Gold Coast for a personal milestone he’s dreamed about since he was a kid. Along the way, he shares the real reason people get stuck in their 30s and the kind of shifts that can create momentum fast, told through the lens of his own jump from broke teacher to building a new path. There’s even a quick stop with his buddy Sean Fox that makes the whole episode feel more like a ride-along than a studio lesson.
Ready to shake off that “stuck in your 30s” fog and get some momentum back? Click play at the top of the page and let Omar walk you into a fresh start, with a few seriously perspective-shifting moves that might be exactly what you need right now.
MBA2769 In Your 30s & FEELING STUCK? 10 Life-Changing Tips To Get You Unstuck Now!
Recommended episode to explore:
How I Made My First Million Dollars (And The Steps So You Can Too)
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Most side business advice is exhausting - websites, funnels, branding, endless prep before you even make a dollar. By the time you’re done, the weekend’s over and you’ve made exactly $0. Omar’s approach is different: five businesses you can genuinely start this weekend, with nothing more than a phone or laptop and a few hours of effort.
In this Q&A Wednesday episode, Omar answers Rob’s question about how to start a business quickly and simply. He reveals five refreshingly lazy ways to launch a side hustle by this weekend - no logos, no business plans, no endless prep required. Each idea is designed to get you to your first sale fast. These aren’t shortcuts that fizzle out, they’re low‑cost, practical starting points that can grow into something serious if you want them to.
If you’re ambitious but kind of lazy, this episode’s for you. Don’t just think about starting a business, see how easy it can be to actually do it. Hit play up top and discover Omar’s five lazy ways to make your first sale this weekend.
MBA2768 Five Lazy Ways To Start A Business On The Side This Weekend
Resource:
If I Wanted To Turn $100 Into My First $100K In 2026, I'd Do This
Recommended episode to explore:
Why I've Always Hired More Women
To submit your questions, visit 100mba.net/q.
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Omar’s first million‑dollar story was not an overnight success. For years, he was stuck - hitting the same ceiling again and again, never breaking past $400,000 in revenue. The frustration was real, and the solution wasn’t what he thought it was.
In this episode, Omar shares the honest story of how he finally made his first million dollars with WebinarNinja. It wasn’t about working harder or spending more on ads. It was about fixing three essential parts of his business that had been holding him back. Once he made these shifts, growth stopped being a dream and became inevitable. This lesson isn’t a highlight reel - it’s the real path from plateau to breakthrough, and the steps you can apply to your own business.
Don’t just chase the million‑dollar mark - learn the shifts that make it possible. Press play up top and discover how to move beyond the ceiling and build a business that scales.
MBA2767 How I Made My First Million Dollars (And The Steps So You Can Too)
Resource:
Patrick Campbell – Building & Selling a $200 Million Business
Recommended episode to explore:
The Beginner's Blueprint For Building A Digital Product That Actually Sells
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Why women? Why do they consistently show up, deliver results, and elevate the teams they’re part of? After more than two decades of building businesses, Omar has seen a clear pattern - and it’s one he’s never talked about openly until now.
In this episode, Omar reflects on why he’s always hired more women for his teams. Drawing from his own journey and real data, he shares how women consistently hit their targets, strengthen collaboration, and shape company culture in ways that drive lasting results. From his very first partnership with Nicole, his co‑founder and wife, to the teams he’s built across multiple ventures, Omar reveals how hiring women has transformed performance, retention, and leadership. These aren’t quotas or policies, they’re lessons learned from experience, and insights that could reshape how you think about building your own team.
Hit play at the top of the page and discover why Omar’s choice to hire more women has been one of the most impactful decisions in his business journey.
MBA2766 Why I've Always Hired More Women
Recommended episode to explore:
20 Not So Obvious Truths I Wish I Knew In My 20s
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Ever wish you could go back in time and give your twenty‑year‑old self some solid, practical advice? Curious about the not‑so‑obvious truths that could set you up for a happier, more successful life and business without all the usual clichés?
In this episode, Omar shares 20 hard‑earned lessons he wishes he knew in his twenties - an answer to a question from Tim, a fan of the show. These truths go beyond the typical self‑help advice, offering real insights shaped by experience. From the power of focus and choosing the right partner, to valuing your time and building your own path, each lesson is designed to help you sidestep common pitfalls and set a stronger foundation for both life and business.
Discover Omar’s 20 not‑so‑obvious truths and use them to shape the choices you make today. Hit play up top and start leveling up your journey.
MBA2765 20 Not So Obvious Truths I Wish I Knew In My 20s
Resources:
The Ultimate Jim Rohn Library by Jim Rohn
Steve Jobs by Walter Isaacson
Shoe Dog by Phil Knight
Recommended episode to explore:
If I Wanted To Turn $100 Into My First $100K In 2026, I'd Do This
To submit your questions, visit 100mba.net/q.
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Thinking about launching your own digital product but not sure where to begin? Ever wonder what really separates the offers that fly off the shelves from those that just collect dust online? If you want to avoid common missteps and finally get your expertise out into the world, this lesson is for you.
In this episode, Omar shares the beginner’s blueprint for creating a digital product that actually sells. He reveals behind‑the‑scenes insights into proven strategies and explains why implementation beats information every time. But what are the crucial mistakes most new creators make and how can you avoid them? How do you build something people truly want, and what does it take to price and improve your product so customers keep coming back? Let’s find out together.
Don’t just dream about building a digital product - learn the blueprint for creating one that actually sells. Hit play at the top of the page and start turning your idea into something that lasts.
MBA2764 The Beginner's Blueprint For Building A Digital Product That Actually Sells
Recommended episode to explore:
The Ultimate Guide To AI For Normal People
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The next 12 months could redefine how you work, create, and grow - and AI will be at the center of it. While most people are still debating whether it’s hype or threat, the real story is how quickly it’s becoming a force that changes everyday life and business.
In this episode, Omar explains why using AI for simple tasks isn’t enough anymore and what it really takes to stay competitive in the year ahead. You’ll hear about the rise of AI agents and how automation is accelerating across industries. But what new roles could emerge in the next 12 months because of AI, and what will they mean for your business? And which priorities should you focus on now to make sure your business doesn’t get left behind?
Don’t just wonder how AI will change your life in the next 12 months - find out what those changes could look like for your business, and how to turn them into your advantage. Hit play at the top of the page and step into the future before it passes you by.
MBA2763 How AI Will Change Your Life In The Next 12 Months
Resource:
Can You Build A Profitable SaaS In 7 Days With Just AI? My Experiment With Proof!
Recommended episode to explore:
The REAL Reason CEOs Hate Remote Work/Want Everyone Back In The Office And Why I Am Doing The Same!
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Turning $100 into $100K sounds like a dream reserved for viral hacks or lucky breaks. But the truth is, the path to six figures is far less flashy and far more doable than most people think.
This episode was sparked by a question from Carl, who asked how Omar would turn $100 into his first $100K if he had to start from scratch in 2026. Omar answers with a clear, no‑fluff playbook built around a service‑based business model. Forget dropshipping, crypto, or chasing social media fame - this approach is about solving “boring” problems that people actually pay for, and structuring your business so it grows beyond your own time and effort. You’ll hear practical tactics, real numbers, and a framework designed to help you take action from day one.
Press play at the top of the page to hear exactly what Omar would do to turn $100 into his first $100K in 2026 and how you can start building your own path today.
MBA2762 If I Wanted To Turn $100 Into My First $100K In 2026, I'd Do This
Resource:
The Million-Dollar Mindset: How David Royce Got Rich Ditching Passion for Problems
Recommended episode to explore:
Supercommunication Expert: Ask These Questions To Make People Open Up and Connect With Anyone. A Convo With Charles Duhigg
To submit your questions, visit 100mba.net/q.
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What if the way you dress could change the way people see you and even the opportunities that come your way? Before you say it’s superficial, remember this: people are already judging you. The question is whether you’re letting them control the narrative, or you’re shaping it yourself.
While traveling in Tokyo, Japan, Omar met up with executive stylist Cassandra Sethi. In this sit-down interview she shares the real reasons why style is often the “missing piece” for entrepreneurs and professionals. You’ll learn why investing in your wardrobe is more than just vanity, how style can become a practical tool for building your personal brand, and the exact steps to start shaping a look that fits who you are and the leader you want to become. Plus, discover practical tactics for keeping things simple, making style approachable, and even how subtle shifts in your closet can lead to bigger opportunities in your career.
Ready to level up your presence and boost your confidence for that next big pitch, meeting, or stage appearance? Hit the play button at the top of this page and get the inside scoop on dressing for success made simple, fun, and totally doable!
MBA2761 Personal Style Expert: How To Dress To Earn More! (Stop Making These Style Mistakes)
Cassandra built a style quiz that tells you exactly what your style is communicating in the room — and more importantly, what it should be. This is your first step to elevate your style and you can do it by answering 5 simple questions.
👉 Start the quiz: nextlevelwardrobe.com/100mba
Recommended episode to explore:
How A Breadwinning Wife And Mother Of Two Built A Multi-Million Dollar Online Business Empire
Watch this episode on YouTube: https://lm.fm/GgRPPHito see Omar and Cassandra out and about in Tokyo, sharing in-depth tips to transform your personal brand and style!
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For years, remote work was hailed as the future of business. But now, more and more CEOs are pulling their teams back into the office and not just because they miss water‑cooler chats. There’s a deeper reason behind the shift, and it might surprise you.
This lesson gets right to the heart of why remote work isn’t always the game-changer it’s made out to be, especially for companies aiming to scale fast and innovate. Omar shares why he himself made the move from fully remote to opening a physical office, after 14 years of running remote companies. Drawing on research, experience, and lessons learned the hard way, he reveals the hidden friction that slows collaboration, erodes culture, and stalls growth when teams stay remote for too long. You’ll hear the tradeoffs between remote and in‑person setups, and why the right structure for your business depends on where you are in your growth journey.
Hit play at the top of the page to uncover the real reason CEOs hate remote work and why Omar is making the same move.
MBA2760 The REAL Reason CEOs Hate Remote Work/Want Everyone Back In The Office And Why I Am Doing The Same!
Resource:
Deep Work by Cal Newport
Recommended episode to explore:
The Growth Rate Most Businesses Should Actually Aim For
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AI isn’t just for coders or tech insiders, it’s quickly becoming the secret weapon for everyday people who want to get more done in less time. The catch? Most folks are still using it in ways that barely scratch the surface.
This episode was sparked by a question from Sean, who asked how “normal people” can actually harness AI without coding skills or tech jargon. Omar takes that question head‑on, breaking down the ultimate guide to AI for everyday users. Instead of treating AI like a shortcut or a better search engine, you’ll hear how to turn AI tools into practical assistants that save hours each week. From editing and planning to content creation and decision‑making, Omar shares simple, approachable techniques that help you reclaim time while keeping your creative edge intact.
Ready to stop wasting time and start working smarter? Press play at the top of the page and dive into Omar’s no‑nonsense guide to AI - your next productivity boost is waiting.
MBA2759 The Ultimate Guide To AI For Normal People
Resources:
• ChatGPT
• OpenAI
• Claude
• Claude Cowork
Recommended episodes to explore:
Can You Build A Profitable SaaS In 7 Days With Just AI? My Experiment With Proof!
The Growth Rate Most Businesses Should Actually Aim For
To submit your questions, visit 100mba.net/q.
Watch the episodes on YouTube: https://lm.fm/GgRPPHi
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What if the next 28 days could finally give you the calm you’ve been chasing? Imagine feeling lighter, less overwhelmed, and no longer stuck in the cycle of stress that keeps you behind. The surprising truth is that anxiety often isn’t about how much you have to do, it’s about the pressure to do it all. And that pressure is stealing your peace.
In this Must Read episode, Omar shares a 28‑day blueprint inspired by Meditations for Mortals by Oliver Burkeman, designed to help anyone struggling with anxiety and overwhelm find practical relief. Instead of piling on more routines or chasing perfection, you’ll hear how a simple shift in perspective can lighten your load and bring more calm into your daily life. Omar distills the book’s philosophies into actionable steps that show you how to let go of the pressure to do it all and focus on what truly matters.
Ready to stop the overwhelm and feel lighter? Hit play at the top of this page and start your 28-day journey toward more peace and less stress!
MBA2758 Doing This For 28 Days Could Fix Your Anxiety! The Secret to Stopping Anxiety & Overwhelm (That Actually Works)
Recommended episodes to explore:
Four Thousand Weeks by Oliver Burkeman
I Tried 20 Business Ideas. These 3 Made Me Rich.
Watch the episodes on YouTube: https://lm.fm/GgRPPHi
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Being over 40 and stuck in a job you don’t love can feel like the walls are closing in. The clock is ticking louder, and every year spent waiting makes freedom harder to reach. The truth is, you don’t have decades left to experiment with side hustles that barely move the needle. What you need now is a clear, proven path to break free from the 9‑5 and finally build the life you’ve been dreaming of.
In this episode, Omar shares a practical 5‑step blueprint created for those over 40 who are ready to leave their 9‑5 behind. He explains the difference between building an “income engine” versus chasing a side hustle, why premium pricing is the key to scaling faster, and the silent trap that keeps most people stuck. Most importantly, Omar reveals the critical fourth step where many over‑40 founders sabotage themselves, and how to avoid it. This lesson is about taking decisive action, thinking like a business owner, and creating a life with more choices.
Over 40 and ready to quit your 9‑5? Press play at the top of the page to hear Omar’s proven blueprint, discover the steps that accelerate independence, and start building the next chapter of your life today.
MBA2757 Over 40? THIS Is The Fastest Way To Financial Freedom. Proven Blueprint For Quitting Your 9-5
Recommended episode to explore:
How To Make Your First Million Dollars In One Year Without Getting Lucky (No Matter Your Circumstances)
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Many founders assume their business is failing because of the economy, the algorithm, or some outside force they can’t control. In reality, the problem almost always comes down to three specific clogged pipes that choke growth. If those pipes aren’t cleared quickly, the business may not survive.
In this Q&A Wednesday episode, Steve asks, “My business is tanking. What should I do?” Omar tackles this tough question by breaking down the real reasons behind a struggling business and offering a step‑by‑step approach to figure out if a company is worth saving. He explains the three clogged pipes that sabotage growth, how to pinpoint the biggest bottleneck, and practical strategies to fix the leaks fast.
If you’ve ever wondered whether your business is failing or just facing temporary challenges, this is the episode you can’t afford to miss. Press play to learn how to clear the pipes, stop the slide, and get your business back on track.
MBA2756 Business Failing? Stop Everything And Watch This.
Recommended episode to explore:
The Growth Rate Most Businesses Should Actually Aim For
To submit your questions, visit 100mba.net/q.
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We all think we know how to communicate, but most of us are only scratching the surface. The difference between a good conversation and a transformative one often comes down to asking the right questions. What if you could learn how to connect with anyone, even in the toughest situations, by mastering the skills of a super communicator?
In this Extended Interview, Omar sits down with Pulitzer Prize‑winning author Charles Duhigg to explore the powerful lessons from his new book, Supercommunicators. Charles is not just another guest - he’s one of the most respected voices in storytelling and behavioral science, and his insights have shaped how leaders, entrepreneurs, and everyday people approach communication. Omar and Charles unpack why the right questions unlock deeper connections, the three types of conversations every super communicator can spot, and how vulnerability and empathy build trust even with strangers.
They say communication is the mother of all skills, so we should get better at it so that we can get better at life. Press play to discover the questions that make people open up, the lessons from Supercommunicators, and how to connect with anyone in business and beyond.
MBA2755 Supercommunication Expert: Ask These Questions To Make People Open Up and Connect With Anyone. A Convo With Charles Duhigg
Resources:
Supercommunicators by Charles Duhigg
The Power of Habit by Charles Duhigg
Perfect Days - Japanese Film
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Most entrepreneurs obsess over speed, chasing growth without a clear strategy. But the truth is, growing too fast can be just as dangerous as not growing at all. The real question isn’t if you should grow, but how fast your business can grow without breaking.
This lesson breaks down the exact growth rate most businesses should aim for, especially in the early stages or under seven figures in revenue. Omar reveals the proven 3-step framework he has relied on for over a decade to guide his own companies. It’s all about steady progress, keeping your business healthy, and building a foundation that lasts.
If you want to know the growth rate most businesses should actually aim for, this episode gives you the answer. Press play to hear Omar’s framework and learn how to scale at the right pace, building a business that grows strong and sustainable.
MBA2754 The Growth Rate Most Businesses Should Actually Aim For
Recommended episode to explore:
3 Ways To Force Yourself To Take Action
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If you’re 50 and trying to play the same side hustle game as a 25‑year‑old, you’re going to lose. Not because of your age, but because of your strategy. Most advice out there is built for younger hustlers, not for people who want something practical, sustainable, and worth their time.
In this Q&A Wednesday episode, Omar answers Kristian's question about earning an extra $2,000 to $3,000 a month on the side. He breaks down five realistic side hustles designed for those 50 and above. No coding. No influencer grind. No risky schemes. Instead, you’ll learn how to leverage your real‑world experience in service businesses, group coaching, content creation, low‑maintenance physical businesses, and even niche software (without needing to be techy). Omar shows what actually works if you want predictable, stress‑free income that fits your lifestyle.
Press play at the top of the page and explore five side hustles that actually make sense once you’re past 50.
MBA2753 5 Realistic Side Hustles For 50+ (No Skills Needed)
Resource:
Can You Build A Profitable SaaS In 7 Days With Just AI? My Experiment With Proof!
Recommended episode to explore:
Why People Turn Against You When You Start To Succeed
To submit your questions, visit 100mba.net/q.
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Great content alone isn’t enough anymore because discovery has shifted. Most will tell you to just keep publishing episodes, but if you’re not adapting, your show is becoming invisible.
In this episode, Omar explains why podcasting is moving to Instagram and why that shift matters for every podcaster. He breaks down how short‑form video has become the ultimate discovery tool, and reveals how the fastest‑growing shows are creating shareable moments designed for Instagram. You’ll learn what really fuels growth today and how to stop your podcast from disappearing into the crowd.
Ready to make your podcast discoverable and finally tap into real audience growth? Press play at the top of this page and learn how to use Instagram to get your show noticed.
MBA2752 Podcasting Is Moving To Instagram (Here’s Why That Matters)
Resource:
Supercommunication Expert: Ask These Questions To Make People Open Up and Connect With Anyone
Omar recently had Charles Duhigg on the show to chat about this book and more. That interview airs March 16th, so make sure you’re subscribed on YouTube to get notified when it’s live.
Recommended episode to explore:
How To Focus And Get Ahead Of 99% Of People
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Most people think success comes from grinding harder or getting lucky with the right idea. The truth? You can waste years chasing businesses that will never pay off. After trying 20 different ventures, Omar discovered only 3 models that actually create wealth, freedom, and peace of mind.
In this episode, Omar shares the lessons learned from decades of trial and error and reveals the 3 business models that consistently deliver results. You’ll see why these approaches are not only profitable but also easier to run, more predictable, and better aligned with real life. He explains the patterns behind his past failures so you can avoid them, and shows how to choose the right model for your own goals and lifestyle.
Want a business that pays well, feels sustainable, and fits your life? Hit play and discover the models Omar found after 25 years of trial and error.
MBA2751 I Tried 20 Business Ideas. These 3 Made Me Rich.
Recommended episode to explore:
How To Make Your First Million Dollars In One Year Without Getting Lucky (No Matter Your Circumstances)
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What if you had just seven years to retire and nothing prepared? Most will tell you it’s too late, lower your expectations, and settle for less. Omar knows that’s wrong.
In this Q&A Wednesday episode, Omar answers a question from Vicki, a 53‑year‑old former accountant and empty nester, who is starting late but determined to retire in seven years. Instead of the usual “save harder and sacrifice more” advice, Omar shares the unconventional approach he used himself to turn zero savings into a comfortable retirement. He explains why traditional thinking won’t cut it, how to shift from defense to offense, and what really matters when time isn’t on your side.
If you want to start planning your own seven‑year retirement roadmap, press play at the top of this page and learn the exact steps you can take today.
MBA2750 How To Retire In 7 Years Starting With $0 (Proven Step-By-Step Plan)
Recommended episode to explore:
How To Make Your First Million Dollars In One Year Without Getting Lucky (No Matter Your Circumstances)
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Building software is supposed to take years of coding, endless stress, and a long grind to profitability. Omar wanted to test that belief. After a decade running WebinarNinja, he set out to answer one bold question: can you build a real SaaS product in just 7 days using nothing but AI?
In this episode, Omar shares his experiment to create a fully functional, ready‑to‑sell app powered entirely by AI. This is a very special kind of episode. You’ll get to follow along as the process unfolded day by day, something that’s never been done before on the show. Omar walks through the planning, the tools he used, the testing, and the problems he ran into along the way. You’ll hear what worked, what didn’t, and why clarity and focus matter more than speed. It’s an inside look at an experiment designed to give you both inspiration and practical takeaways.
Hit play at the top of the page and experience Omar’s 7‑day AI SaaS experiment. The lessons inside could reshape how you think about building your next software idea.
MBA2749 Can You Build A Profitable SaaS In 7 Days With Just AI? My Experiment With Proof!
See Nicky AI in action - watch the demo on YouTube now!
Guest Collaborator
Chris Ashby - Telescope.design
Founder of Telescope, guiding AI‑driven startups with impactful design and strategy.
Tools Mentioned
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If you have ever walked into a room and felt invisible, you already know how frustrating it can be. The truth is, people decide how much they trust you within seconds. Omar is here to show you how to flip that moment in your favor.
In this episode, he reveals five key techniques, rooted in simple human psychology, that help you stand out immediately. From appearance and energy to the right questions and how you make others feel, Omar breaks down what actually matters. You will hear actionable advice for practicing these skills in real life, plus a personal story that shows how genuine confidence and connection can change everything.
If you want to close more sales, build stronger connections, and leave a lasting impression, press play at the top of this page and learn how to impress anyone in just 15 minutes.
MBA2748 Give Me 15 Minutes And I Will Teach You How To Impress Anyone
Resources:
Influence by Robert B. Cialdini
Never Split the Difference by Chris Voss
Recommended episode to explore:
Turning Pro By Steven Pressfield
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There are so many productivity tips out there, and most of them are useless. They promise more but leave you busier, poorer, and burnt out. Omar is running a multimillion dollar business while working fewer hours, taking real weekends off, and still having time to play. How is he doing it? Let’s take a peek into his real schedule and the tools that make it possible.
In this Q&A Wednesday episode, Omar answers a question from Ben, who wanted to know exactly how he structures his days while leading a thriving company. Omar pulls back the curtain on his real schedule and shares the simple three step system that cuts out the majority of busywork, explains why focusing on one main goal changes everything, and shows the tools that make each day count. Along the way, he reveals how discipline and this system work together to keep his business growing, his weekends free, and his time balanced between work and play.
If you want fewer hours, real weekends, and a business that keeps growing, press play at the top of this page and learn Omar’s exact system.
MBA2747 What I Do Every Day As A Multi-Million Dollar Business Owner (Real Schedule And Tools)
Productivity Tools:
Google Calendar
Wispr Flow
Recommended episode to explore:
How To Make Your First Million Dollars In One Year Without Getting Lucky (No Matter Your Circumstances)
To submit your questions, visit 100mba.net/q.
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How many great products never get the attention they deserve simply because the founder can’t explain them clearly? It’s frustrating. You know your idea is solid, but if people don’t “get it” right away, you lose them. Omar’s breakthrough came not from a business seminar, but from years in the classroom. Teaching taught him the ultimate cheat code. If you can explain something simply, you can sell it, lead with it, and build a following around it.
In this episode, Omar shares the five step framework that turned his teaching skills into multimillion dollar companies. He shows how breaking down complex ideas into simple, actionable steps makes your message stick with customers, your team, or your audience every single time. And step five is the real unlock most people miss. Without it, the first four steps won’t matter.
The play button is right at the top of this page. Press it now to get the full lesson and start using the cheat code yourself.
MBA2746 The “Cheat Code” To Business (The Secret To Selling To Anyone From Years Of Teaching)
Recommended episode to explore:
How To Make Your First Million Dollars In One Year Without Getting Lucky (No Matter Your Circumstances)
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How many people can truly say they’ve made their first million dollars? You may think it’s not possible without luck or perfect timing, but Omar proves otherwise. He went from living paycheck to paycheck as a schoolteacher to selling his business for life-changing money. It wasn’t luck. It wasn’t hard work. So what was it?
In this episode, Omar shares the exact approach that helped him reach his first million dollars and scale his company to tens of thousands of customers. He explains why so many entrepreneurs stall out, what they miss when trying to grow, and how a shift in perspective can unlock results you never thought possible. His journey shows that making your first million isn’t about circumstances, it’s about applying the right principles with clarity and discipline.
Let’s get you on the path to your first million. The play button is right at the top of this page. Press it now to dive into this straightforward, actionable lesson.
MBA2745 How To Make Your First Million Dollars In One Year Without Getting Lucky (No Matter Your Circumstances)
Recommended episode to explore:
Three Businesses You Can Start With No Money Up Front
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How many posts are too many? Is once a week enough, or do you need to show up every day? With so many “rules” and numbers being thrown around, it’s easy to feel lost in the noise. So what’s the real answer if you want your content to actually make an impact?
In this Q&A Wednesday episode, Omar tackles Tom’s question head‑on. He digs into real data from big personalities and reveals exactly how much content you should be publishing to stand out. You’ll get a behind the scenes look at what successful creators are doing, plus practical steps you can apply no matter where you are starting. Whether you are brand new or ready to level up, this lesson lays out a clear roadmap for meaningful content growth.
Stop guessing. The play button is right at the top of this page - press it now to get the full breakdown. This training could be the shift that helps you ramp up your content and finally get noticed.
MBA2744 Am I Publishing Enough Content On Social Media? How Much Is Good Enough?
Recommended episode to explore:
MBA2731 Why People Turn Against You When You Start To Succeed
To submit your questions, visit 100mba.net/q.
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Complaining feels good in the moment, but it is the very thing keeping you stuck. It convinces you that you are doing something, when in reality nothing changes. The truth is simple: you can have excuses or you can have results, but you cannot have both.
In today’s episode, Omar shares how to break free from the cycle of complaints and replace them with action. You will learn why venting is deceptive, how it rewires your focus toward problems instead of solutions, and what shifts can help you finally start moving forward.
You can keep complaining, or you can start changing. Press play at the top of the page and choose progress.
MBA2743 How To Stop Complaining & Start Making Progress
Resources:
MBA890 Must Read: The Hard Thing About Hard Things by Ben Horowitz
MBA555 Must Read: I Will Teach You To Be Rich by Ramit Sethi
MBA1463 Must Read: The Five Minute Journal by Alex Ikonn
Recommended episode to explore:
MBA2734 Must Read: Turning Pro By Steven Pressfield
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Starting a business with no money sounds impossible. How can you launch anything without capital, without investors, without even a budget? Yet the truth is, you can. Some of the most effective business models require nothing more than your skills, resourcefulness, and the willingness to start.
In this episode, Omar shares three proven ways to get started with absolutely no money upfront. You will learn how to take the first steps, build momentum, and establish credibility without waiting for funding. Along the way, Omar offers real life examples and actionable tips that show you what is possible when you focus on the right approach.
So if you have no money, take action today. Press play at the top of this page and learn how to start building a business from nothing, create momentum, and set yourself on the path to real growth.
MBA2742 Three Businesses You Can Start With No Money Up Front
Resource:
MBA2560 Extended Interview: Claire Baines – How to Start & Run an Events Business
Recommended episode to explore:
MBA2731 Why People Turn Against You When You Start To Succeed
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Conferences can change everything. They spark ideas, connect you with the right people, and often become the turning points that shape your career. Omar himself started podcasting after attending one in 2012, and he credits conferences as catalysts for some of his biggest breakthroughs. So when you look ahead to 2026, which events are truly worth your time and investment, and how can you choose the ones that will actually accelerate your growth?
Today’s episode breaks down the essential factors that make a conference a game changer for entrepreneurs and creators. Omar shares his personal shortlist of must attend events from podcasting to SaaS, digital nomad gatherings, and creative festivals, explaining exactly why each one stands out. You will get actionable advice on how to evaluate any conference, so whether or not your dream event is mentioned, you will have a clear framework to make the best choice for your goals.
Lisa sent in today’s question, and Omar’s answer will help you invest smarter in your growth. Hit the play button at the top of this page to get the full lesson and make your next conference experience the most valuable yet.
MBA2741 What Are The Best Conferences To Attend In 2026?
Conferences that Omar recommends:
The Podcast Show London
MicroConf
DCBKK
Stripe Sessions
South by Southwest (SXSW)
Recommended episode to explore:
MBA2626 Extended Interview: Rob Walling – How To Build And Sell Your Business Without Regret
To submit your questions, visit 100mba.net/q.
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300 million downloads. That’s how far The $100 MBA Show has come, but it didn’t start that way. How does a podcast go from struggling to find listeners to crossing hundreds of millions of downloads? And what can you take from that journey to grow your own show or passion project?
In today’s episode, Omar shares the behind the scenes story of building The $100 MBA Show. You will hear about the early missteps, the pivotal shift that changed everything, and the principles that keep listeners coming back. Instead of hype, this story is packed with lessons you can use to grow your own podcast or business idea.
Press play at the top and learn from the podcast that did it. Discover what it really takes to grow your show and your audience to hundreds of millions of downloads.
MBA2740 How I Started And Grew This Podcast To Over 300,000,000 Downloads
Recommended episode to explore:
MBA2726 Q&A Wednesday: How Do I Increase My Email Open Rates?
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You might be doing everything right in your business: posting, creating, improving, yet still struggling to get noticed. Others with less talent seem to attract all the attention while your efforts fade into the background. Why does standing out in today’s noisy, crowded market feel harder than ever?
In this lesson, Omar reveals why breaking through has become so tough and what is really holding most entrepreneurs back. Instead of blaming algorithms, he digs into the hidden forces that make audiences tune out and shows you how to flip them in your favor. You will hear how to escape the “sea of sameness” and start building a presence that people cannot ignore.
Press play at the top and learn Omar’s blueprint for becoming the obvious choice in your market without chasing trends or losing your authenticity.
MBA2739 Why It's So Hard To Stand Out These Days?
Resource:
MBA2611 Extended Interview: Dan Martell – The Shortcut To Business Success
Recommended episode to explore:
MBA2733 3 Ways To Force Yourself To Take Action
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Are you stuck in the freelancer grind, wondering if it’s even possible to build something bigger? Will sent in today’s question: how do you go from hustling for clients alone to leading an agency? If you’ve ever asked yourself the same thing, listen up!
In this lesson, Omar digs into the shift from solo work to agency building. Instead of hustling harder, you’ll hear how to rethink your role, reshape your offer, and set up the foundations that let your business grow beyond just you. The answers aren’t about hype; they’re about clarity, leverage, and the first moves that make scaling possible.
Press play at the top and join Omar as he shows you how to break free from freelancing and start building an agency that lasts.
MBA2738 How Do I Go From Freelancer To Agency?
Recommended episode to explore:
MBA2733 3 Ways To Force Yourself To Take Action
To submit your questions, visit 100mba.net/q.
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A million dollars sounds massive until you do the math. What if building a million‑dollar coaching business in 2026 isn’t about fame or endless hustle, but about leverage, clarity, and a repeatable system?
In today’s lesson, Omar pulls back the curtain on what it really takes to build a million‑dollar coaching business in 2026. You’ll hear why most coaches get stuck chasing hype, and how a smarter approach can change everything. The exact steps are inside, but first Omar challenges the assumptions that might be holding you back.
Is a million‑dollar coaching business in 2026 really possible? Press play at the top and see how Omar breaks down the path to seven figures.
MBA2737 How To Start A Coaching Business In 2026 That Makes $1,000,000
Resource:
MBA1663 Must Read: Million Dollar Coach By Taki Moore
Recommended episode to explore:
MBA2728 The Best AI Businesses To Start In 2026
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Recently, Omar had a frustrating experience with a basketball gym he genuinely liked, a place where he was a loyal member. What unfolded was the perfect example of how businesses lose trust and money when they fail to serve their customers the right way.
In today’s episode, Omar shares a real story that shows you why customer service has become the biggest differentiator in business today and how easy it is for companies to get it wrong. He takes you inside a frustrating situation with a business, revealing how poor service can cost you trust, loyalty, and even money. You will learn what effective service truly looks like and gain practical strategies for delivering experiences that make you feel valued, even when the outcome is not what you hoped for.
How you handle people, conflict, and discomfort defines your long‑term success. Press play at the top and hear Omar explain how customer service can make you unforgettable in your market.
Recommended episode to explore:
MBA2731 Why People Turn Against You When You Start To Succeed
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You’ve got followers now. You’ve got something to sell. But the doubt lingers - is your audience really ready, or will putting an offer out too soon hold you back?
In this episode, Omar takes on Joe’s question about whether it’s too early to start selling to your social media followers. He digs into the real concerns behind the hesitation, explores what it means to balance audience size with timing, and shares how early sales can shape the way you grow. You’ll hear practical insights on how to think about your first offers, what feedback from customers can reveal, and how to approach selling without second‑guessing yourself.
Think follower count is the key to knowing when to sell? This Q&A Wednesday episode will challenge that belief. Click play at the top and find out!
Resource:
Kevin Kelly's "1,000 True Fans"
Recommended episode to explore:
MBA2724 The Fastest Way To Grow Your Business In 2026
To submit your questions, visit 100mba.net/q.
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Ever wondered why you feel stuck in your business journey, even after putting in the time, effort, and learning everything you can? What if the real obstacle isn’t skills or opportunities, but how you see yourself and the way you show up to your work? This book is not about talent. It’s about identity, commitment, and the moment you decide to turn pro.
In this Must Read episode, Omar explores the powerful transformation of turning pro. He breaks down the key ideas from Steven Pressfield’s book, showing how the shift from amateur to professional is less about talent and more about identity and commitment. You’ll discover what truly separates pros from amateurs, how to confront resistance, and why embracing professionalism can change the entire trajectory of your business.
Are you an amateur or a pro? This book challenges you to decide. Press play at the top and discover what it really takes to turn pro.
Show Links:
Turning Pro by Steven Pressfield
MBA20 Must Reads: The War of Art
MBA2731 Why People Turn Against You When You Start To Succeed
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There are days when you don’t feel like doing anything at all. The goals are there, the to‑do list is waiting, but motivation seems to vanish. If you’ve ever felt stuck in that cycle, wondering how to finally push yourself forward, this lesson is for you.
In this episode, Omar shares 3 ways to force yourself to take action when motivation runs dry. He’ll walk you through what really happens when you’re stuck in a rut, why waiting for inspiration doesn’t work, and how to break through the resistance that keeps you from moving forward.
Want to know the 3 ways to force yourself to take action? All you need to do is click play at the top and let Omar walk you through how to finally break the cycle and move forward.
Recommended episode to explore:
MBA2730 Book Publishing: What Are Your Options (And Which Is Right For You)?
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A lot of people see selling a business from the outside and picture excitement, money, and freedom. But the truth is, it’s often a deeply emotional and turbulent experience. And it usually begins with one haunting question: is it time? Is it time to let go of the business you’ve poured yourself into?
In this episode, Omar answers David's question and shares what it’s really like to face that decision. He opens up about the internal struggles, the mindset shifts, and the difficult conversations that come with choosing to exit. You’ll hear insights on evaluating your own leadership, understanding the role of timing, and what to consider before making such a big move.
Let Omar show you why there’s much more to this question than just money and freedom. Click play at the top and discover what really matters when deciding if it’s time to let go of the business you’ve built.
Resources:
Built to Sell by John Warrillow
MBA1648 Must Read: Before the Exit by Dan Andrews
To submit your questions, visit 100mba.net/q.
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Perhaps you've experienced this uncomfortable truth. That is, when you start to succeed, some people around you suddenly bring you down instead of lifting you up. Friends, colleagues, or even family can pull away just when things begin to go well. It’s confusing, it’s frustrating, and it can leave you wondering why success doesn’t always come with support.
In this episode, Omar unpacks why people sometimes turn against you when you start to succeed. He digs into what’s happening beneath the surface, how your growth can disrupt others’ comfort zones, challenge their excuses, and create distance. You’ll hear practical advice on how to handle these changes without losing yourself or your sense of dignity, and how to set healthy boundaries while attracting the right kind of relationships as you level up.
Success doesn’t always mean everyone will cheer you on. Listen to Omar break it down in this episode, click play at the top and learn how to move forward with confidence while building the support system you truly need.
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Have you ever thought, “Someday I want to write a book”? The idea is exciting, but figuring out how to actually publish it can feel like a maze. With so many routes to choose from, it’s easy to get stuck wondering which one makes the most sense for you. This episode is here to clear things up.
Omar walks you through the three main publishing options: self publishing, traditional publishing, and hybrid publishing. He lays out the pros and cons of each, shares the common mistakes new authors make, and explains why matching your publishing path to your goals is so important. Whether you want total control, the credibility of a traditional deal, or something in between, you’ll get the insights you need to make a smart choice.
This lesson could save you months of frustration and a lot of money, so press play up top and take the next step toward becoming an author.
Resources:
MBA674 Guest Teacher: Chandler Bolt- How To Write Your First Book In One Week
MBA968 Must Read: The 1-Page Marketing Plan By Allan Dib
MBA978 Must Read: Exactly What To Say by Phil M Jones
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Some people think being productive means adding more to their to‑do list - longer lists, more boxes to check, endless tasks to cram into the day. But the truth is, that approach often leaves you overwhelmed and no closer to what really matters. Are you stuck in this cycle, too?
In this episode, Omar answers Frank’s question and explores what productivity really means. He digs into why simply piling on tasks doesn’t work, and what you should focus on instead. You’ll hear practical strategies to cut the noise, rethink how you use your time, and move closer to the results that matter most.
Productivity is not the same as being busy. Listen to Omar break it down in this episode - click play at the top and start shifting the way you work today.
Recommended episode to explore:
MBA310 Must Read: Essentialism By Greg McKeown
To submit your questions, visit 100mba.net/q.
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AI is everywhere, but turning it into a real business that makes money is another story. Cool demos and flashy tools might grab attention, yet they don’t always solve real problems. If you’ve been wondering how to actually leverage AI to build something practical in 2026, this lesson is for you.
In this episode, Omar breaks down some of the most promising AI business models for the year ahead. He explains what these models look like, who they’re best suited for, and the common mistakes to avoid. Most importantly, he shows you how to focus AI on solving problems people actually care about and how to choose the right path for your skills and goals.
AI is here to stay, but don’t start anything yet until you hear this episode. Hit play at the top of the page and learn which businesses are worth building in 2026.
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How come other people look natural and relaxed on camera, while you struggle the moment it turns on? Your voice stiffens, your body tenses, and suddenly it feels like you’re performing instead of just talking. If that sounds familiar, this lesson is for you.
Omar shares some simple and practical strategies to help you feel more at ease on camera and communicate like you’re speaking to a friend. You’ll learn how to relax your tone, move away from relying too much on a script, and build confidence through simple habits that make you come across more authentic.
Stop wondering why others make it look so effortless while you feel awkward. Hit play at the top of the page and discover how to finally feel comfortable, confident, and yourself on camera.
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Hundreds or even thousands of subscribers, and only a few open your emails. It’s frustrating, right? You’ve tried clever subject lines and every trick you can think of, but the results still don’t move. If that sounds familiar, this lesson is for you.
In this episode, Omar answers a question from Peter about boosting email open rates. He explains why most people struggle with this and what you should really focus on if you want your emails to get noticed. Instead of chasing hacks, Omar shares how to rethink your approach so your subscribers look forward to hearing from you.
Stop watching your emails collect dust in inboxes. Hit play at the top of the page and learn how to turn opens around.
Recommended episodes to explore:
MBA2027 Is The Email Newsletter Dead? + Free Ride Friday
MBA2395 Must Read: Be Useful by Arnold Schwarzenegger
MBA2572 Extended Interview: Seth Godin – How To Have A Better Strategy And Win People Over
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Staying focused feels harder than ever, and it’s easy to get stuck multitasking while others seem to race ahead. If you’ve been searching for the one skill that truly sets you apart in business, this lesson is for you.
Omar explains why focus, not intelligence, talent, or luck, is the ultimate advantage in today’s distraction‑heavy world. He shares practical strategies for building unstoppable focus, eliminating distractions, and making lasting progress toward your biggest goals. You’ll learn how to train your attention, protect it from everyday interruptions, and see why consistency and laser focus are the real game changers.
Hit play at the top of the page and get actionable advice on mastering your focus so you can leap ahead of 99% of people.
Recommended episodes to explore:
MBA310 Must Read: Essentialism by Greg McKeown
MBA737 Must Read: Deep Work by Cal Newport
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Wondering what really drives rapid business growth? Is it another marketing hack, or something far simpler? If you’re tired of chasing the latest promotional trends and hoping they’ll finally move the needle, this lesson is for you.
Omar reveals why the true engine behind a thriving business isn’t a viral ad or shiny new tool, but creating a product that’s genuinely 10x better than anything else out there. He breaks down the critical difference between marketing and product excellence, shares hard‑earned lessons from his own journey, and offers a practical checklist to help you consistently improve what you deliver to your customers. Get ready to shift your focus and discover the secret to sustainable, word‑of‑mouth growth that lasts.
Hit play at the top of the page and dive into this actionable lesson. Your business and your customers will thank you.
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How do you find a business coach who truly fits your goals? Gustav sent this question, and Omar dives into why some entrepreneurs seem to fast-track their success while others get stuck following advice that just doesn’t quite fit. If you’re wondering where to start or how to avoid costly mistakes, this episode has the answers you need.
In this episode, Omar walks you through practical steps to identify, find, and vet a business coach who has actually been where you want to go. He shares some personal stories and key things to watch for so you don’t waste time or confidence on the wrong coach. From attending industry events to leveraging your existing network, you’ll learn exactly how to take action and pick the right guide for your business journey.
If you want to make sure you’re choosing the right coach, hit the play button at the top of the page. This actionable lesson will help start your search the smart way!
To submit your questions, visit 100mba.net/q.
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Firing. It’s one of the hardest decisions you’ll face as a business owner, but sometimes it’s the only way forward. When your team isn’t aligned or the pace just isn’t matching, letting someone go can be the difference between growth and stagnation.
In this episode, Omar lays out a practical guide to the uncomfortable but essential truth about firing team members. You’ll learn why staffing changes aren’t just about fixing mistakes, but about raising standards and protecting your company’s culture. With real‑world examples and actionable steps, Omar explains how to spot misalignment, set clear expectations, and keep your best players motivated while treating everyone with fairness and respect.
Hit play at the top of the page to get equipped with clear strategies for making tough decisions that strengthen your business, serve your customers, and support your team’s long‑term growth.
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Do you really have what it takes to step into entrepreneurship? There could be a secret ingredient you might be missing...This lesson is designed to help you figure that out.
Omar breaks down the real factors that determine entrepreneurial success, and (thankfully) it’s not about personality, charisma, or being a born extrovert. In this lesson, you’ll learn six key behaviors that set entrepreneurs apart, from taking full responsibility and learning on the fly to showing up with consistency even when motivation runs out. Omar explains how your actions and mindset make all the difference when it comes to starting, building, and staying in the game for the long haul.
Hit play at the top of the page for a practical, no‑nonsense lesson that could change the way you see yourself as an entrepreneur.
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Need to hire a senior tech expert but unsure where to start? Wondering how to spot top talent, avoid costly mistakes, and make sure your next hire truly elevates your business? If you’re searching for a proven method to add high-level technical skill to your team, today’s lesson is built for you.
In this episode, Omar answers Gustav’s question and breaks down his step-by-step process for finding and hiring senior tech talent. Drawing from decades of experience in the software game and real-life lessons building, scaling, and selling his own software company, he shares the strategies, insider tips, and practical know-how you need to make sure your project is in the right hands. From filtering candidates by skill and communication chops, to setting up the relationship for success, you’ll get a practical guide to making smart, effective tech hires that will save you time, money, and plenty of future headaches.
Ready to level up your hiring game? Hit the play button at the top of the page and learn how to find and secure the senior tech expertise your business deserves!
To submit your questions, visit 100mba.net/q.
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You're probably thinking about goals at this time of year. The ones you set, the ones you hit and yes, the ones you missed too.
And sure, you want to hit those goals just as much as the next person, but some seem to slip through your fingers - no matter how much you want them. It's time to break the cycle of setting big targets and watching them fade as the year goes on!
In this episode, Omar's going to share the real reasons behind missed goals and what you can actually do about it. He lays out step-by-step why most people miss their goals, and how easy it is to turn things around. No hype or empty motivation required.
Ready to make goals you can actually hit? That play button at the top of the page is where it's at. Let Omar walk you through the blueprint to consistent success.
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When was the last time you got yelled at by online influencer? Probably five minutes ago? Maybe, like us, you're tired of business advice that feels more like a pep rally than a real lesson. So why do so many online business gurus shout louder than they teach? And what you should actually pay attention to when building your business? This lesson is all about cutting through the noise.
Omar breaks down why the world of online business gurus is full of extreme takes and empty promises, and what you need to focus on instead. You’ll learn why attention and certainty drive so much of the content out there, why most “one‑size‑fits‑all” advice is just performance, and how to filter the real, actionable fundamentals from all the hype. He also shares what makes a true teacher versus a performer, the importance of asking better questions, and why success is more about steady progress than quick wins.
Smash, no wait. Simply 'tap' that play button at the top of the page to get practical advice you can actually use and discover what really works. No shouting (or smashing) required.
Recommended Reading from Omar
Amusing Ourselves to Death by Neil Postman
Mastery by Robert Greene
Referenced Episodes
MBA72 Must Read: The 48 Laws of Power
MBA2482 Must Read: The Laws of Human Nature by Robert Greene
MBA2566 How Richard Branson Built a Global Brand with Virgin and How You Can Too
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Are you curious how entrepreneurs manage to sell products before they’ve even built them? Pre‑selling is the key to validating your idea and getting money in the bank before launch day.
In this episode, Omar shares how he pre‑sold his own software to beta customers and the exact steps you can follow too. You’ll learn how to craft a no‑brainer offer, build trust, and use risk reversal strategies to land your first paying beta members. He also breaks down four key moves, including how to anchor your price, treat beta users like VIPs, and validate your product before investing years of effort.
Hit play at the top of the page and walk away with a clear framework for pre‑selling to your own beta customers and setting your business up for long‑term growth.
To submit your questions, visit 100mba.net/q.
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Building a thriving online business while raising a family and being the breadwinner is no small feat. Tina Tower has done it all, and her story is one every entrepreneur needs to hear.
In this extended interview, Omar sits down with Tina in her own home - a place she calls “sacred ground” and has never shared publicly. The two are friends, which makes the conversation unusually candid and personal. From the start, Omar and Tina dive straight into the real challenges of entrepreneurship, family life, and the judgment that comes with being visible online.
Listeners will hear how Tina grew a small tutoring center into a national franchise, sold it, and then reinvented herself to build a global online empire. She shares the mindset shifts, resilience, and intentional strategies that helped her overcome setbacks, leverage social media, and create an engaged community, all while balancing the responsibilities of being a wife, mother, and sole breadwinner.
This is one of the most inspiring and practical interviews featured on The $100 MBA Show. Hit play at the top of the page to hear Tina Tower’s remarkable journey and walk away with lessons you can apply to your own business and life.
Tina’s best free resources to grow your online business: Her Empire Builder
More episodes to explore:
MBA2704 Extended Interview: Dale Beaumont – How to Run a Multi-Million Dollar Company and Go on Holiday 6 Months a Year
MBA2520 The Cost of Success
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Squeezing the most out of a modest ad budget can feel like a puzzle. Is it really possible to 10X your returns with just $1,000 a month, especially when sales feel stuck and every dollar counts? This episode shows you how to make it happen.
Omar breaks down a strategy to maximize your ad spend, even if you’re new to paid marketing. (He knows it works because he's done it himself!).
He'll help you learn to focus on retargeting warm leads, boost Instagram reels with smart posts, and use simple automations to stretch your budget further. With practical examples and clear tips on exactly where to spend, you’ll see how smaller businesses can outperform cold ads and build lists of engaged buyers without overextending.
Ready to hear how to make every dollar work harder for your business? Hit play at the top of the page and dive into today’s lesson.
Automate your Instagram DMs and comments with ManyChat.
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Starting a business while holding down a 9-to-5 can feel impossible. You want to chase your entrepreneurial dream, but quitting your job just isn’t an option. So how do you make real progress without burning out or risking your security? That’s the question we tackle in this episode.
Today’s question comes from a listener who asked: “I can’t quit my job. How do I start my business?” Omar shares the exact strategies he used during his own journey from teacher to full-time entrepreneur. You’ll hear practical advice on managing your time, creating focus zones, setting minimum commitments, and getting the people closest to you on board with your plans.
Ready to hear when you can quit your job? Hit the play button at the top of the page and get the full lesson. Your business-building adventure starts right now.
To submit your questions, visit 100mba.net/q.
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Why do massive companies like Nokia or Blockbuster get crushed by newcomers, even when they seemed to be doing everything right? How does innovation sneak up and change the game before the big players even notice? This episode unpacks one of the most important business books of all time.
Omar breaks down The Innovator’s Dilemma by Clayton Christensen and highlights the real reasons industry giants fall behind while scrappier startups take over. You’ll hear why listening to today’s customer isn’t always the answer, how disruptive competitors often look “worse” at first, and why business model innovation, not just technology, creates category leaders. Omar also shares practical exercises to help you spot untapped opportunities in your own space, plus lessons from building his own software company.
If you want to avoid getting left behind and build a business that is future-proofed, hit play now! This lesson will steer you towards building what’s next in your industry.
Discover all our must-read book reviews at https://100mba.net/bookreviews.
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Chasing business ideas that don’t click can feel frustrating, and those true “aha moments” rarely show up when you’re glued to your computer. So how do you cut through the noise and tap into your most authentic ideas before the new year begins? This episode has the clarity you’ve been looking for.
Omar walks you through a practical approach to uncovering your best business ideas, ones that don’t come from scrolling trends or consuming endless content, but from intentional stillness and asking yourself the right questions. You’ll learn why silence and nature spark creativity, how to set aside time for powerful reflection sessions, and which strategies can help you start the next year with real inspiration and actionable plans.
Ready to brew your next big idea? Hit play at the top of the page and walk away with a strategy you can actually use, no noise required.
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Finding the right mentor can feel like the missing piece to entrepreneurial success. But is it really?
You've no doubt heard successful entrepreneurs talk about the mentors they've had and how helpful they were. And you might have thought to yourself, how do I get myself one of those?? This is the episode for you.
Today’s question comes from John who asked: “How do I find a mentor?” Omar digs into the myth of mentorship and why chasing after a single guiding voice might not be the solution most entrepreneurs really need. You’ll learn about building a personal “board of directors,” and filtering wisdom through your unique goals and circumstances.
Ready to get real about your business journey and unlock the clarity you’ve been searching for? Hit the play button at the top of the page and jump into this eye-opening lesson.
MBA2428 Must Read: Elon Musk by Walter Isaacson
MBA667 Must Read: Elon Musk by Ashlee Vance
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You've probably heard the saying "Fail to plan. Plan to fail." The idea is simply that most successful entrepreneurs design their years with intention. They don't just let life happen.
Whatever stage of the journey you're in, you can do the same! You can set yourself up for a winning 2026 before the year even begins, and this episode shows you exactly how.
Today, Omar shares the exact process he and Nicole use to plan their year ahead. Every November, they step off the grid for a day to map out goals in business, health, travel, and more. You’ll discover the key questions they ask, how to reverse engineer your plans, and why real success comes from making purposeful choices even if that means cutting out the good to make room for the great.
Want to take charge of your next year? Hit the play button at the top of this page and get the clarity and confidence you need to make 2026 your best year yet.
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Got an exciting idea tugging at you, but not sure if it’s the right move? Wondering when it makes sense to chase something fresh versus sticking with what’s already working? This kind of indecision happens to a lot of us on our entrepreneurial journey. And it can be equally exciting as it is frustrating!
Omar shares a practical filter you can use to sort through the noise and make smarter decisions. You’ll hear strategies for optimizing your current business, weighing opportunity costs, and testing new ideas without overcommitting. Along the way, Omar offers personal insights on managing creative urges, keeping momentum, and building a life that feels balanced and fulfilling.
Hit the play button at the top of this page and get the lesson that could reshape how you approach new projects.
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Thinking about leaving your job to start a business, but not sure when or how to make that move? Wondering what it really takes to go from employee to entrepreneur without risking everything overnight?
Today’s question comes from Grant, who asked: “How did you make the leap from your job to starting a business?” Omar shares the behind-the-scenes story of his own transition, including the practical steps, the challenges, and the strategies that made it possible. From side hustles and “escape funds” to quitting strategically and managing the ups and downs, you’ll hear what the journey really looks like and how to prepare for it yourself.
Ready for some clarity and motivation to start building your own path? Hit the play button at the top of this page and get the lesson that could help you take the leap with confidence.
To submit your questions, visit 100mba.net/q.
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Do you ever wonder if you’re really making the most of your twenties? Curious what advice could put you ahead of the curve or how to avoid the common mistakes that trip up ambitious young professionals? If you’re under 30, or know someone who is, this episode is for you.
With a few extra years under his cap, Omar shares what he wish he'd known before 30. These tips are all designed to help you build a career and life that actually work. From mastering a skill that pays to living lean for flexibility, this episode is packed with practical insights. No fluff, just clear steps you can start applying right now to set yourself up for success.
Ready to start stacking wins early? Hit the play button at the top of this page and get the lesson that can help you level up your life and career no matter where you’re starting from.
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Big decisions can feel paralyzing especially when the stakes are high and the path forward isn’t clear. If you’ve been stuck in indecision, this episode offers a way through.
Omar shares a practical system for making hard choices with clarity and confidence. You’ll hear how successful founders approach tough calls, and learn how to apply the same filters to your own business and life. Whether you’re weighing a partnership, a pivot, or a major investment, this lesson helps you cut through the noise and move forward with purpose.
Want to know how to stop second-guessing and start deciding with confidence? Hit play at the top of the page and learn how to make smart moves even when things feel uncertain.
MBA450 Must Read: Anything You Want by Derek Sivers
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Putting your work out there can feel intimidating especially when doubt creeps in. If you’ve ever hesitated to hit publish, you’re not alone.
This week’s question comes from Sherry, who asks how to build the confidence to create and share content consistently. Omar offers a fresh take on what confidence really is, and how to earn it through action. You’ll hear how to lower the stakes, shift your mindset, and build habits that help you move past fear and into momentum.
Wondering how to stop second-guessing and start sharing? Hit play at the top of the page and learn how to build the confidence to create content that truly connects.
To submit your questions, visit 100mba.net/q.
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Some entrepreneurs build massive businesses. A few manage to do it while taking month-long holidays several times a year. If that sounds impossible, this episode might change your mind.
In this extended interview, Omar sits down with Dale Beaumont, CEO of Business Blueprint and 1Brain.it, international speaker, and author of 19 bestselling books. Dale shares how he went from paying off debt to leading multiple companies and traveling to over 85 countries with his family. You’ll hear how he structures his business, builds systems that scale, and makes space for a life beyond work.
Want to know how Dale balances growth and freedom? Hit play at the top of the page and learn how to design a business that supports the lifestyle you actually want.
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You’ve made the sale. Now what? If you’ve ever felt unsure about how to keep the momentum going, this episode offers a fresh way to think about what comes next.
Omar explores a set of strategies that top brands use to increase revenue without chasing new customers or spending more on ads. You’ll hear how small, well-timed offers can turn a single purchase into something much more valuable for both you and your customer.
Want to know how to make more money after the sale? Hit play at the top of the page and learn how upsells and downsells can help you grow your business the smart way.
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With AI tools getting smarter by the day, it’s easy to wonder: do you still need a virtual assistant? If apps can handle your emails, schedule your meetings, and automate your workflow, what’s left for a human to do? If you’ve been thinking about whether to hire help or lean harder into tech, this episode is for you.
This question comes from Kim, who asked: “With all the AI tools now, do I still need a virtual assistant?” Omar shares his personal experience navigating this exact dilemma. You’ll hear what happened when he put both AI and human support to the test and what he learned about judgment, trust, and the kind of help that actually moves the needle. This isn’t just a tech vs. people debate; it’s a real-world look at how support systems shape your business.
Curious what the right move is for your setup? Hit the play button at the top of the page and get the full story. The answer might surprise you.
To submit your questions, visit 100mba.net/q.
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Trying to keep your business running while you’re on the move? Wondering what gear actually makes travel easier and what’s just extra weight? If you’ve ever stressed over what to pack for a work trip, this episode is your go-to guide.
Omar opens up his travel bag and walks you through every item he brings to stay productive and comfortable on the road. From lightweight tech like the MacBook Air and Insta360 camera to smart comfort upgrades and packing hacks, you’ll get a full breakdown of how he balances work and adventure. Plus, he shares tips on traveling light, investing in gear that lasts, and staying organized no matter where you land.
Ready to upgrade your travel setup? Hit the play button at the top of the page and learn exactly what to pack to work while traveling whether it’s a quick trip or a long-haul journey.
Everything Omar Packs to Work While Traveling
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How much hustle does it really take to build a successful business? When should you push harder and when is it smarter to ease up and focus? If you’ve ever felt unsure about how much effort is enough (or too much), this episode is for you.
Omar breaks it all down using a mountain-climbing metaphor that maps perfectly to the entrepreneurial journey. You’ll hear what kind of grind actually moves the needle in the early days, why building strong relationships is a game-changer, and how strategy and recovery become more important as you level up. It’s a real talk on effort, energy, and what sustainable success actually looks like.
If you’re ready to rethink your approach to hustle, hit the play button at the top of the page and dive into this powerful lesson. Let’s make sure your hard work is taking you in the right direction.
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Does your daily to-do list feel like it’s running your life? Are you constantly juggling tasks, trying to stay productive, and wondering how anyone keeps up without burning out? If the day-to-day pressure of getting everything done is starting to wear you down, this episode is for you.
Today’s question comes from Liam, who asked: “How do I not get overwhelmed with everything I need to do every day?” Omar shares a simple, repeatable system to help you cut through the chaos and focus on what really matters. You’ll learn why trying to finish everything is a trap and how to prioritize high-impact tasks, theme your week, and set hard stops that protect your time and energy.
Want to feel more in control of your day? Hit the play button at the top of this page and get practical strategies you can use right away. Your schedule doesn’t have to run you, you’ve got this.
To submit your questions, visit 100mba.net/q.
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Why do some people seem to attract money effortlessly, while others hustle nonstop and still feel stuck? Is success really just about talent and luck or is there a smarter way to build wealth? If you've ever felt like you're missing a key piece of the puzzle, this episode is for you.
Omar dives into the classic book The Science of Getting Rich: Attracting Financial Success through Creative Thought by Wallace D. Wattles, unpacking its core ideas in a way that’s practical and easy to apply. You’ll learn how to shift out of scarcity thinking, build a daily gratitude habit, and take focused action that actually moves the needle. Wattles’ advice isn’t just theory, it’s a mindset and method that still works today.
Want to start thinking and acting in that “certain way”? Hit the play button at the top of this page and let’s get into it. This one’s all about turning timeless wisdom into real-world results.
Discover all our must-read book reviews at https://100mba.net/bookreviews.
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You’re showing up, putting in the work, and doing everything the playbook says. But the income still isn’t matching the effort. Something’s off, and it’s not just about how hard you’re hustling.
In this episode, Omar takes a closer look at what might be holding your business back financially. If you’ve been wondering why the numbers aren’t adding up, this lesson helps you shift from guessing to diagnosing. You’ll hear how to spot the weak links in your revenue flow and what to focus on to start seeing real progress.
Want to know what’s quietly draining your income? Hit play at the top of the page and learn how to uncover the hidden gaps that are keeping your business from growing.
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Hiring great talent is tough. Hiring great talent on a tight budget? Even tougher. If you’ve been trying to build a strong team without overspending, you’re not the only one asking how to make it work.
This week’s question comes from Rob, who wants to know how to find the right people when resources are limited. Omar shares a fresh take on what makes a smart hire, and why the usual approach to budgeting might be holding you back. You’ll hear how to rethink your hiring strategy, focus on outcomes, and make choices that support long-term growth even if your funds are tight.
Curious how to hire better without spending more? Hit play at the top of the page and learn how to make every hire count.
To submit your questions, visit 100mba.net/q.
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You’re working hard, maybe harder than ever, but your bank account doesn’t reflect it. Something’s not adding up and it’s not just about effort. If you’ve been wondering why wealth feels out of reach no matter how much you hustle, this episode offers a fresh perspective.
Omar explores the hidden reason most people stay stuck financially, and why traditional advice often misses the mark. He introduces a new way of thinking about work, income, and long-term growth that could shift how you approach your business and your money. You’ll hear about a framework that’s helped countless entrepreneurs break free from the grind and start building real wealth.
Want to know what’s really keeping you poor and what it takes to get rich? Hit play at the top of the page and discover the mindset shift that could change everything.
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The holiday season isn’t just about celebration, it’s a prime opportunity to grow your business. But making the most of it takes more than discounts and last-minute sales.
In this episode, Omar shares a fresh approach to holiday strategy that goes beyond price cuts. You’ll hear how smart, customer-focused moves can boost your revenue, build loyalty, and help your brand stand out when everyone else is shouting. Whether you're planning your first seasonal offer or refining what already works, this lesson gives you the tools to make it count.
Curious how to turn the holidays into a growth moment for your business? Hit play at the top of the page and discover five ways to make this season your most profitable yet.
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Affiliate marketing used to be a popular way to earn online income. But in 2025, is it still worth your time? If you’ve been wondering whether it’s a smart move or just outdated hype, this episode gives you a clear answer.
This week’s question comes from Steph, who wants to know if affiliate marketing still fits into today’s business landscape. Omar breaks down what has changed, including commission structures, competition, and ad costs. He also shares how to use affiliate income as a strategic boost while building offers that grow your business’s long-term value.
Want to know if affiliate marketing still makes sense in 2025? Hit play at the top of the page and get the full breakdown in this practical, forward-looking lesson.
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How do iconic brands take shape—and how do they keep rising in markets packed with noise and competition? In this extended interview, Omar sits down with two bold founders who’ve been there: Joe Foster, co-founder of Reebok, and Ben Weiss of Syntilay.
Joe shares how he and his brother built Reebok from humble beginnings into a global giant by focusing on overlooked customer needs. Ben brings us into the future of footwear with Syntilay's AI-powered, custom-fit sneakers—and shows how challenging the status quo can unlock powerful new lanes. Together, they reflect on the risks, turning points, and surprising lessons behind building something that lasts.
If you’re curious how purpose and persistence drive real-world results—or how to find white space that others miss—hit the play button at the top of this page and soak up the insights from two founders shaping the past and future of innovation.
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Still waiting for the perfect moment to launch your online business? If you’ve been wondering whether it’s really as simple as people say or if there are still hidden hurdles holding you back, this episode clears things up.
Omar breaks down why making money online is more accessible than ever. From powerful tools and platforms to AI shortcuts and simple business models, you’ll learn what’s changed, what’s possible, and what’s no longer standing in your way. Whether you’re just starting out or ready to scale, this lesson gives you the clarity and push you need to move forward.
Want to know why it’s easier than ever to make money online? Hit play at the top of the page and dive into a step-by-step guide that helps you stop waiting and start building.
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Your business is running smoothly, the numbers look fine, but something feels off. That creeping sense of boredom can sneak in even when everything seems to be working. If you’ve ever asked yourself, “Is this really all there is?” -you’re not alone.
This week’s question comes from Fabio, who’s feeling stuck in the routine and looking for ways to reignite his spark. Omar tackles this rarely discussed challenge with practical strategies to bring energy and purpose back into your work. From setting fresh goals to reconnecting with your customers, you’ll learn how to shift your mindset and rediscover what makes your business exciting.
Ready to feel fired up again? Hit play at the top of the page and learn how to break out of the rut and unlock your next level.
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Some businesses run like clockwork, grow fast, and practically sell themselves. Others struggle to stay afloat. If you’ve ever wondered what separates the two, this episode breaks it down with clarity and insight.
Omar shares five key traits that define a truly great business- from high profit margins and clear value to scalability and customer retention. Whether you're building from scratch or leveling up what you already have, this lesson gives you practical tools to spot what works and build something worth sticking with.
Want to know what really makes a business great? Hit play at the top of the page and learn the five traits that set thriving businesses apart from the rest.
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Building a business comes with challenges, but for entrepreneurs from minority backgrounds, those hurdles can feel even steeper. If you’ve ever wondered whether race or identity plays a role in how business unfolds, this episode offers a candid and empowering perspective.
Omar shares his personal experience as a person of color navigating the business world. From funding gaps and limited networks to double standards and internal roadblocks, he breaks down the realities many face and how those same challenges can become powerful advantages. You’ll walk away with practical strategies to embrace your background, build meaningful connections, and create a business that reflects your values and voice.
Want to hear how entrepreneurship looks different for people of color and how those challenges can become strengths? Hit play at the top of the page and learn how to turn your experience into a powerful advantage in business.
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Looking for a way to earn real income fast, without waiting months to build a product or launch a service? If you're tired of the usual advice and want something that delivers results this week, this episode is for you.
This week’s question comes from Darren, who asked about the quickest way to make money outside a regular paycheck. Omar shares a surprising strategy that most people overlook- one that’s simple to execute, doesn’t require a big budget, and can start generating cash within days. You’ll get a clear, step-by-step guide to putting it into action, even if you’ve never tried anything like it before.
Curious what the strategy is? Hit play at the top of the page to find out. You’ll walk away with a fresh, practical way to make money fast.
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Is wealth really just about money, or is there more to the story? If you’ve ever felt like your definition of success might be missing something, this episode invites you to take a deeper look.
In this must-read episode, Omar shares insights from The 5 Types of Wealth by Sahil Bloom- a book that challenged and reshaped his own view of what it means to live a rich life. You’ll explore five essential areas of wealth: time, social, mental, physical, and financial. Through relatable stories and practical takeaways, Omar unpacks how to invest in each area so you can build a life that feels full, not just financially secure.
Take a listen and a time-out to reflect on what true wealth looks like for you.
Hit the play button at the top of the page and dive into a lesson that helps you enrich every part of your life, starting today.
The 5 Types of Wealth by Sahil Bloom
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With AI reshaping how people discover and consume content, it’s fair to ask whether inbound marketing still delivers results. If you’ve been wondering whether blog posts, videos, and guides are worth the effort or if it’s time to rethink your strategy, this episode has the answers.
Omar takes a clear-eyed look at the current state of inbound marketing, backed by fresh data and real-world examples. You’ll learn why inbound still drives results when done right, how buyer behavior is shifting, and what steps you can take to stand out in a crowded, AI-driven landscape. From common mistakes to smart adjustments, this lesson gives you a practical roadmap to attract leads, build trust, and grow your business through content.
Curious whether inbound still belongs in your strategy? Hit the play button at the top of the page and dive into a lesson that helps you make smarter marketing moves in today’s fast-changing world.
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Feeling like AI just pulled the rug out from under your business? If clients are turning to chatbots instead of hiring you, and your revenue’s taken a hit, you’re not alone. This episode is for anyone navigating the new reality of AI disruption.
This week’s question comes from Patricia, a long-time copywriter whose income dropped by half as clients shifted to AI tools. Omar shares practical strategies to reposition your services, use AI to your advantage, and package your expertise in ways that technology can’t replicate. You’ll learn how to pivot from selling tasks to delivering outcomes, and why this shift could be the key to long-term growth.
Ready to level up your skills and stay ahead of the curve? Hit the play button at the top of the page and dive into a lesson that helps you turn challenge into opportunity.
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When it comes to tackling big goals, do you ever feel like you're stuck in neutral? You know what needs to happen, but somehow planning turns into procrastination, and the perfect strategy never quite feels ready to launch. If that sounds familiar, consider this episode your jumpstart cable.
Omar shares a powerful mindset shift that can help you go from stalled to started on your most important projects. Inspired by Start With Why by Simon Sinek, he explores how reconnecting with your deeper motivation is the key to unlocking real progress.
In this value-packed lesson (which, full disclosure, clocks in at a little over the ten minutes promised - but hey, overdelivering is kind of our thing!), you'll learn:
If you're ready to stop spinning your wheels and start gaining traction on your goals, hit play at the top of this page. We may have stretched the timeline a bit, but the insights and inspiration Omar shares are well worth the extra few minutes.
After all, if we can't go a little over budget on providing value, what's the point, right? ;)
As always, you can catch the video version of this episode (with bonus behind-the-scenes footage of Omar enthusiastically elaborating) over on our YouTube channel: https://lm.fm/GgRPPHi
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Feeling like you and your co-founder just aren’t clicking lately? Whether it’s constant friction or quiet tension, those unresolved issues can slow down your business and wear down your team. If you’re ready to shift the dynamic, this episode offers a practical way forward.
Omar shares a simple but powerful exercise that helped transform his working relationship with his co-founder and wife, Nicole. You’ll learn how to uncover the real source of conflict, communicate more clearly, and rebuild trust through shared understanding. This isn’t about avoiding disagreements, it’s about handling them with empathy and intention.
Ready to bring more clarity and peace to your business partnership? Hit the play button at the top of this page and dive into a lesson that can help you turn conflict into collaboration.
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Need to reduce an employee’s hours but unsure how to approach the conversation without creating tension? It’s one of the trickier leadership moments, and if you’ve been hesitating, this episode will help you move forward with clarity and care.
This week’s question comes from Terry, who asked how to shift a team member from full time to part time without damaging the relationship. Omar shares a practical, step-by-step approach to handling this sensitive situation. You’ll learn how to clarify your reasons, communicate with empathy, and offer solutions that respect both your business needs and your employee’s perspective. From preparing for pushback to keeping morale intact, this lesson gives you the tools to lead with confidence.
Ready to navigate this transition the right way? Hit the play button at the top of the page and dive into a leadership lesson that makes tough conversations a little easier.
To submit your questions, visit 100mba.net/q.
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How does a humble cup of noodles become a global icon and a multi-billion dollar brand? The story behind Cup Noodles is packed with unexpected lessons, and this episode uncovers the business brilliance that made it happen.
This is a special Business Breakdown episode, where Omar takes a deep dive into a real-world company to extract practical insights you can apply to your own journey. He explores the story of Momofuku Ando, the inventor who turned a simple idea into a worldwide staple. From early setbacks to breakthrough decisions, you’ll hear how smart packaging, customer observation, and relentless problem-solving helped build a brand that’s still growing decades later.
And since we were recently in Japan, we couldn’t resist visiting the Cup Noodles Museum in Yokohama. We even designed our own custom Cup Noodles (yes, complete with doodles on the cup and our own flavor mix inside). Being there, seeing the history, the innovations, and the obsession around this brand, made the story hit home in a whole new way.
Ready to crack open the secrets behind this legendary product? Hit the play button at the top of the page and dive into a story that proves big impact can come from simple ideas.
Watch the episode on YouTube: https://lm.fm/GgRPPHiand see Omar's Cup Noodle design!
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You’ve made a few sales, the idea’s got traction, and now you’re asking yourself what comes next. Turning a side hustle into a real business can feel overwhelming, especially when you're trying to avoid unnecessary costs or paperwork too soon. If you're ready to build something solid, this episode is your starting point.
In this lesson, Omar walks you through the essential steps to set up your business the smart way. From choosing the right structure to setting up banking, accounting, insurance, and a professional online presence, you'll get a clear roadmap for laying a strong foundation. It's all about knowing when to go official and how to stay organized as you grow.
Don't let the setup phase slow you down. Hit the play button at the top of this page and dive into Omar’s practical guide to building a business that's ready to grow.
Download the free templates Omar recommends, including a P&L sheet, to help you stay organized, make smart decisions, and build a solid foundation from the start.
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Getting polite interest but no actual sales? It’s one of the most frustrating parts of running a business- when people seem genuinely curious, ask great questions, and then… vanish. If you’ve been stuck in that limbo, this episode is for you.
This week’s question comes from Brenda, who asked why customers often show interest but still don’t take the leap. Omar breaks down the real reasons behind this hesitation, from subtle messaging gaps to emotional friction points. You’ll learn how to build trust, follow up effectively, and create offers that move people from “maybe” to “yes”- without being pushy.
Ready to turn interest into action? Hit the play button at the top of this page and dive into a lesson that’ll help you close more sales and serve your audience with confidence.
To submit your questions, visit 100mba.net/q.
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Think success has to start with passion? Think again. Some of the most profitable businesses are built not on personal obsessions- but on solving everyday problems most people overlook. If you're ready to rethink what creates real value, this episode flips the script.
In this extended interview, Omar sits down with David Royce, founder of a $500 million pest control empire, to unpack what he calls the “Million-Dollar Mindset.” You’ll hear how focusing on problems over passions helped David build a scalable business, why mastering sales and systems is non-negotiable, and how simple solutions can lead to massive wins. It’s a candid, practical conversation filled with hard-earned insights and real-world strategies you can apply today.
Ready to learn the mindset shift that took David from door-to-door hustle to industry leader? Hit the play button at the top of the page and dive into this powerful interview- your next breakthrough might be hiding in a problem you haven’t solved yet.
Want to learn more about David’s journey and connect directly? Check out his LinkedIn profile to see what he’s building and sharing now.
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Stuck in a growth rut and not sure why your business momentum suddenly flatlined? It’s easy to blame the algorithm, the market, or timing. But what if the real issue is something you can fix?
In this episode, Omar shares a practical framework for diagnosing plateaus and reigniting progress - without burning out or blowing your budget.
You’ll explore the deeper reasons businesses stall, and learn how to spot the signals, shift your strategy, and run simple experiments that get things moving again. Whether you’re just feeling stuck or deep in a slowdown, this lesson gives you tools to reset and rebuild momentum.
Ready to move past the plateau and get your business growing again? Hit the play button at the top of this page and dive into a results-driven episode that could spark your next big breakthrough.
MBA890 Must Read: The Hard Thing About Hard Things by Ben Horowitz
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Want to boost your sales without throwing more money at ads or fancy tools? If you’re looking to grow revenue using what you already have, this episode is packed with smart, low-cost strategies that actually work.
This week’s question comes from Tom, who asked how to increase sales without increasing spend. Omar dives into practical, no-fluff tactics you can start using right away. From optimizing what’s already working to uncovering hidden opportunities in your existing customer base, this episode gives you a clear path to better results.
And this lesson applies whether you’re just starting out or trying to stretch your budget further as an existing business owner.
Ready to make every dollar (and customer) count? Hit the play button at the top of the page and dive into this power-packed lesson.
You’ll walk away with simple levers to pull for more sales, starting today!
To submit your questions, visit 100mba.net/q.
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What makes a business unforgettable—not just useful, but rave-worthy? How do some entrepreneurs create moments so memorable, customers can’t help but spread the word? If you’re aiming to build something that truly stands out, this episode is your starting point.
Inspired by Will Guidara’s bestselling book Unreasonable Hospitality, Omar shares five standout lessons that go far beyond the restaurant world. You'll explore Guidara’s powerful ideas on how small gestures, thoughtful service, and unexpected generosity can transform any business into a memorable experience. Omar unpacks the book’s most actionable takeaways and explores how you can apply them to your own brand, no matter your industry or budget.
Ready to deliver something unforgettable? Smash that play button at the top of this page and dive into Omar’s breakdown of Unreasonable Hospitality—you’ll walk away with fresh ways to turn everyday interactions into extraordinary ones.
Unreasonable Hospitality by Will Guidara
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Trying to ramp up your marketing without blowing your budget? Wondering how some entrepreneurs get real traction with just a few hundred bucks—or less? If you’re looking for clever, low-cost ways to get noticed and grow fast, this episode is packed with practical gold.
Omar shares five proven marketing hacks that cost $500 or less—strategies that have helped him (and others he trusts) drive growth quickly. Whether you’re just starting out or want to refresh your approach, you’ll walk away with actionable ideas you can roll out right away.
Ready to see how far a small budget can take your business? Hit the play button at the top of this page and dive into today’s lesson. These tips might just unlock your next big win—for less than the price of a fancy dinner out.
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Ever feel like you’re stuck at square one—no big idea, no standout skills, and no clue where to begin? You’re not the only one wondering how people actually get started when they don’t feel all that special. This episode is for anyone who’s ready to build something… but isn’t sure what that “something” is yet.
This week’s question comes from Bruce, who asked: “What if I don’t have a business idea or any unique skills—how do I even begin?” In this Q&A Wednesday episode, Omar tackles one of the most relatable questions out there and breaks down how real entrepreneurs get going without genius-level ideas or rare talents. You’ll learn how to spot everyday problems worth solving, shift your mindset, and uncover skills you didn’t even realize you had. It’s a practical, encouraging guide to starting right where you are—with curiosity, not credentials.
Ready to take the first step? Hit the play button at the top of the page and dive into a lesson that’ll help you move from “I’m not ready” to “I’m already on my way."
To submit your questions, visit 100mba.net/q.
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Wondering if low-priced products are really worth your time—or if they can actually help grow your business? The answer is yes… but only if you choose the right ones.
In this lesson, Omar breaks down the only three types of low-ticket offers he recommends for serious business owners. These aren’t filler products—they’re strategic, scalable, and designed to drive real results. You’ll learn how to make them profitable, how they fit into your bigger business goals, and how to use them to attract future customers.
Want to know which three made the cut? Hit the play button at the top of the page and dive into the lesson.
MBA1148 Must Read: Atomic Habits by James Clear
MBA464 Must Read: The Obstacle Is The Way by Ryan Holiday
MBA2668 Must Read: The Let Them Theory by Mel Robbins
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Think you need to spend big to feel better, work smarter, or boost your daily vibe? Not even close. Sometimes, it’s the small, affordable upgrades that quietly make the biggest impact—and this episode proves it.
In this episode, Omar shares 10 budget-friendly game changers that have made a real difference in his life. Each pick is under $200, surprisingly effective, and totally doable. From productivity to wellness to mindset shifts, these small investments pack a big punch—and some might just become your new everyday essentials.
Ready to upgrade your everyday life? Tap the play button at the top of the page to hear Omar’s personal take on each item — why they made the cut, how he uses them, and what kind of impact they’ve had. Then scroll down to explore the full list and grab what resonates with you.
✅ Omar’s Top 10 Low-Cost Life-Improving Purchases
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Ever get a knot in your stomach just thinking about speaking in front of a crowd? Whether it’s a pitch, presentation, or workshop, stage fright can sneak up and shake your confidence. If you’ve been there, you’re not alone—and neither is Omar, who’s diving into this very topic thanks to a special question from his sister, Mona.
In this Q&A Wednesday episode, Omar unpacks his personal, battle-tested strategies for nailing public speaking, even when your nerves are doing somersaults. He walks through a practical seven-step prep process—from targeted rehearsal techniques to message refinement, blocking, and visual cues—all designed to help you take control of your energy and connect with your audience like a pro.
Curious how the pros do it? Hit the play button at the top of the page and grab some game-changing tips to elevate your next talk—without the sweaty palms.
To submit your questions, visit 100mba.net/q.
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Feeling like you're constantly chasing approval—or getting distracted by people who just don’t get your vision? Those emotional detours can quietly pull you off course. What if there were a simple mindset shift that helped you let go and move forward with clarity?
In this episode, Omar breaks down a game-changing must-read: The Let Them Theory by Mel Robbins. It’s not just a book—it’s a wake-up call for anyone tired of wasting energy on the wrong things. You’ll explore powerful ideas like “let them leave,” “let them talk,” and “let them be wrong about you,” all rooted in Robbins’ signature style of no-nonsense inspiration. Tune in for practical takeaways you can actually apply to both business and life.
Ready to filter out the drama and stop wasting energy on stuff you can’t control? Hit the play button at the top of the page and dive into this mindset-shifting lesson today.
The Let Them Theory by Mel Robbins
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Ever agree to something too fast—and wish you hadn’t? Those automatic yes’s can quietly drain your time, energy, and focus. What if pausing before you commit could reshape your reputation and give you back control?
In this episode, you’ll explore strategies to protect your time, prioritize wisely, and filter your decisions with confidence. Omar shares a practical script, everyday examples, and a minimalist mindset to help you build a habit of thoughtful yes’s—and guilt-free no’s.
Ready to upgrade how—and when—you say yes? Tap the play button at the top of the page to get started.
Related Episode:
MBA2509 Extended Interview: Derek Sivers – How to Build a Business in Your Unique Way
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Trying to build your dream business but feel like your schedule’s already bursting at the seams? You’re not the only one wondering where those magical extra hours are hiding. In fact, Andy sent in this exact question—and it’s one that hits home for anyone trying to make big moves while juggling a 9-to-5.
In this Q&A Wednesday episode, Omar breaks down what’s really holding most aspiring entrepreneurs back from launching while working full-time. He shares practical, proven tactics for carving out space in your week—including how to make a time budget, identify your “golden hours,” focus on high-leverage activities, and book non-negotiable appointments with yourself (yes, you’re that important). It’s a toolkit designed for busy schedules and ambitious goals—no fluff, just real momentum.
Ready to take the first step toward your future business? Click the play button at the top of the page and jump into a lesson packed with strategies that actually work. Even an overloaded calendar can’t stop you now.
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This intimate conversation was recorded in Paris, where longtime friends and podcasting peers Omar and Jordan met for a rare, unguarded discussion while en route to The Podcast Show London. The setting proved perfect for diving deep into the vulnerable topics of loss, reinvention, and finding your way back from rock bottom.
When life and business throw unexpected challenges your way, how do you pick yourself up and start over? What does it really take to rebuild from scratch—especially when everything you've built seems to disappear overnight?
In this extended interview, Omar sits down with Jordan Harbinger—one of podcasting's most accomplished interviewers—who knows firsthand what it's like to lose everything and reinvent himself. Together, they break down practical, no-nonsense strategies to help you navigate setbacks, redefine self-worth, and use relationships as a powerful tool for your comeback. You'll also uncover proven networking techniques, expert insights for mastering your craft, and why integrity and steady innovation always triumph over hype and shortcuts.
Ready to rethink resilience and take control of your next chapter? Hit the play button at the top of the page to tune in to this powerful, lesson-packed episode with Omar and Jordan.
The Jordan Harbinger Show and his Free 6 Minute Networking course
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Omar’s not shy about it—he hates selling The $100 MBA program. But he does it anyway. Why?
In this thought-provoking episode, he shares what makes selling feel so uncomfortable… and why he does it anyway, again and again. The reason? It's deeper than dollars. It’s about how value is perceived, and how paid offerings can reshape the way audiences engage with everything—even the free stuff.
If you’ve ever felt conflicted about selling your work, or wondered why paying for a course seems to change everything… this lesson will give you a fresh perspective. Hit play at the top of the page. The “why” is waiting for you.
The $100 MBA Program
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AI is everywhere these days—but knowing how to actually start using it can feel like a mystery. If you're not super tech-savvy or just haven’t had the chance to explore it yet, you’re definitely not alone. Jackie sent in a great question for today’s episode: where’s the best place to begin when you're curious about AI but don’t know much about it yet?
In this Q&A Wednesday episode, Omar lays out a clear, practical starting point for using AI in your business. He breaks down how tools like ChatGPT and Claude can fit into your workflow, how to turn them into useful daily habits, and introduces the COAST formula to help you get better results from your prompts. It’s a no-jargon guide designed to save time, spark creativity, and show how approachable AI really is.
Ready to make AI a practical part of your workday? Hit the play button at the top of this page and dive into a step-by-step episode that makes the first move feel simple—and worth it.
To submit your questions, visit 100mba.net/q.
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Think earning more is just about the extras—cars, travel, upgrades? Think again. In this episode, Omar digs into something most people miss: how financial stability directly impacts your physical, mental, and emotional well-being.
You’ll learn how money stress affects your sleep, your decision-making, even your relationships—and why wealth isn’t about luxury, but about creating peace of mind and real freedom. From choosing better habits to showing up stronger for the people you love, this lesson connects the dots between income and long-term wellness in a refreshingly practical way.
Curious how earning more can actually help you feel better, live smarter, and thrive? Tap the play button at the top of the page and dive into this must-hear episode—your health (and future self) will thank you.
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Sales gets a bad rap. If the word makes you think of pressure, persuasion, or slick tactics, you’re not alone. But what if selling could actually feel… good?
In this lesson, Omar shares a refreshing take on sales—one built on clarity, trust, and genuine connection. Based on his own entrepreneurial experience, he explores the real skills that make sales effective and feel right. You’ll learn simple, powerful techniques like risk reversal and the damaging admission approach, plus how clear, direct communication can completely shift how your audience responds.
If you’ve been holding back because sales feels off, this episode is your reframe. Tap the play button at the top of the page and dive into a lesson that turns selling into serving—so you can grow your business with confidence, not pressure.
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Hiring shouldn’t feel like a roll of the dice—but for many entrepreneurs, it does. If you've ever brought someone on board only to realize they weren’t the right fit, you're not alone. It’s a pattern that can drain your time, budget, and energy.
In this Q&A Wednesday episode, Omar unpacks why hiring missteps happen more often than we’d like—and what to do about it. Somewhere along the way, Fred found himself stuck in this exact loop and asked the question that sparked today’s deep dive. Omar shares why resumes and first impressions can be misleading, and walks you through a three-step hiring framework to help you spot great talent with confidence. From skill verification to a stronger hiring funnel, this lesson is designed to help you build a team that actually works for your business.
Think it’s time to upgrade your hiring strategy? Hit the play button at the top of this page and hear Omar’s no-nonsense approach to finding the right people—without the guesswork.
To submit your questions, visit 100mba.net/q.
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Being broke isn’t just hard—it’s confusing. What advice really helps when your resources are at rock bottom and the hustle feels never-ending?
In this lesson, Omar shares the hard-earned insights he wishes someone had given him during his toughest times. You’ll hear how to embrace the “broke phase” as part of the journey, choose the right skill to master, upgrade your circle, and make cash flow your top priority. Plus, Omar walks through five key questions that help filter the advice that actually applies to your situation—so you can stop spinning your wheels and start moving forward.
If you’re navigating tight circumstances but still dreaming big, hit the play button at the top of this page and soak in the advice Omar wishes he had when he was broke. This might be exactly what you need to shift gears and build momentum.
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Think your business is safe because everything feels “fine”? That sense of calm might not be what you think. In this lesson, Omar pulls back the curtain on a silent danger that could be quietly slowing you down—and maybe even putting your growth at risk.
This episode doesn’t just name the threat—it arms you with real strategies to fight back. From leveling up your expectations to finding the kind of feedback that actually helps, Omar shares practical steps to keep your business evolving, thriving, and unmistakably ahead of the curve.
Feel like you’ve been coasting too long? Hit the play button at the top of this page and dive into the lesson that could shake things up for the better. It’s time to challenge what “fine” really means—and take back your edge.
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This week, Alex sent in a question that hits close to home for a lot of us: how do you deal with negative friends when you’re trying to grow?
In this Q&A Wednesday episode, Omar shares real, honest insight into what happens when your personal growth outpaces the people around you. He explains how your environment shapes your outcomes, why distancing yourself from toxic energy is part of the journey, and what to do when friends don’t align with your goals anymore. You’ll get simple, actionable ways to build a support system that actually lifts you up—from shifting your energy to finding new circles that reflect the future you’re working toward.
Feeling like it’s time to protect your progress? Tap the play button at the top of this page and hear Omar’s thoughtful advice for handling negativity while staying focused on your personal and business growth.
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Feeling swamped by advice that’s all over the place? It’s tough to know what’s actually helpful—and what might lead you off course. If you've ever second-guessed your next move because of someone else's “must-do” tip, you're in good company.
In this lesson, Omar dives into why most advice isn’t just unhelpful—it can be flat-out misleading. He shares how to spot the stuff that doesn’t apply to your situation, why it’s crucial to consider who’s giving the advice, and the five key questions to ask before you act on anything. It’s all about building sharper judgment so you can tune out the noise and focus on what really moves the needle.
Ready to sharpen your judgment and stop second-guessing every headline or hot take? Hit the play button at the top of this page and dig into this refreshingly honest, takeaway-packed lesson that’ll help you lead with confidence.
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Ever feel like you’re one big decision away from a breakthrough—or a facepalm moment? You’re not alone. In this lesson, Omar gets personal and shares the five biggest business mistakes he’s made over the years—and exactly how he bounced back from each one.
From chasing passion without checking market demand, to ignoring the metrics that actually move the needle, this episode dives into the real stuff most entrepreneurs learn the hard way. But here’s the upside: Omar also breaks down the practical fixes that helped him turn those tough moments into growth. You’ll walk away knowing how to align what you love with what sells, why growing a team changes the game, and how to spot red flags before they trip you up.
Don’t let those avoidable mistakes hold you back—tap the play button at the top of this page and get into this honest, no-fluff lesson that'll help you build smarter from day one.
The Hard Thing About Hard Things by Ben Horowitz
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Why aren’t marketplace startups talked about more often as go-to business ideas? Frederick sent in this sharp question for today’s episode, and it’s one Omar was excited to tackle.
In this lesson, Omar unpacks why marketplaces can be some of the most challenging business models to get off the ground—especially if you're bootstrapping or going solo. From the common pitfalls founders run into to the real stories behind companies like Udemy, Airbnb, Uber, and eBay, you’ll get an honest look at what makes these businesses tough. More importantly, you’ll hear about practical, alternative business models that are easier to launch and far more likely to lead to early success.
Curious why Omar doesn’t hype marketplaces—and what he does recommend instead? Hit the play button at the top of this page and get ready for an eye-opening breakdown that could change how you approach your next big idea.
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Thinking of diving into the world of online business, but not sure if your big idea will sink or swim? What if you could spot the business models that are most likely to succeed—before you even get started?
In this lesson, Omar lays out the five types of online businesses that consistently deliver results. Backed by real-world experience and solid data, you'll get a clear look at what works, why it works, and how you can use these insights to choose the model that fits you best.
Time to stack the odds in your favor—just hit play at the top of this page and jump into today’s lesson. You’re closer than you think to building something that really sticks.
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What would you do if you landed in a brand-new city with nothing but your phone? No website, no product, no audience—just 24 hours to make your first dollar. Think it's impossible? Think again.
In this lesson, Omar breaks down exactly how to build and pitch a profitable offer from scratch—fast. You’ll find out how to spot an urgent problem, craft a solution on the fly, and start selling without any fancy tools or tech. It’s a no-fluff, step-by-step approach you can actually follow—even if you’re starting with zero.
Curious how it’s done? Tap that play button at the top of this page and get ready to take action—your first sale could be closer than you think.
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Scrolling through social media can sometimes leave you feeling like you don’t measure up. Seeing everyone’s highlight reels can make your own business (or life) seem ordinary in comparison—but it’s time to break free from the comparison trap.
Sally sent in this question, wondering how to stop comparing herself to everyone else online, and Omar is tackling it head-on. He dives into the reality behind those perfect photos and big wins, sharing practical strategies to shift your focus, boost your confidence, and protect your mindset while growing your business. You’ll learn how to turn envy into research, celebrate your own progress, and curate your online space for positivity and growth.
Ready to break free from the cycle and reclaim your motivation? Hit the play button at the top of the page and dive into this lesson—it’s time to focus on your own journey, no filters needed.
To submit your questions, visit 100mba.net/q.
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Curious about how to actually get Google Ads to work for your business—without wasting your budget or waiting forever for results? Not sure where to start, or why your current ads aren’t converting? If you’ve ever felt stuck or overwhelmed by Google Ads, this interview is exactly what you’ve been looking for.
In today’s episode, Omar sits down with Google Ads educator Aaron Young—better known as the #1 Google Ads YouTuber—to break down the essentials of running high-performing ad campaigns. You’ll learn the rookie mistakes to avoid, why the “Done With You” approach is perfect for smaller budgets, and how smart strategies like tailored landing pages and clear metrics lead to real conversions.
Plus, Aaron shares actionable insights on leveraging YouTube for business growth and how upcoming changes in Google’s AI will shape the future of ads and SEO.
Ready to level up your Google Ads game? Hit the play button at the top of this page and soak up the practical insights you need to make your ad spend count.
Aaron Young’s free Google Ads Optimization Checklist
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Feeling stuck and wondering why your business just doesn’t excite you anymore? Questioning why your motivation burnout is quietly holding you and your business back? You’re not alone—every entrepreneur faces those days (or weeks) when the spark just isn’t there.
In this lesson, Omar breaks down the real root causes of burnout and explains why it’s not just about working too much—it’s about working without purpose, support, or rest. You’ll discover the three distinct types of burnout, clear ways to overcome each, and practical strategies to reignite your excitement for your business.
This lesson is all about getting you back to the work you love! Hit the play button at the top of the page and let Omar guide you through actionable steps to beat burnout and rediscover your passion!
Feel Good Productivity by Ali Abdaal
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If selling makes you uneasy—if you freeze up, avoid the conversation, or worry you’ll sound pushy—you’re not alone. This lesson is here to help shift that mindset and turn hesitation into confidence.
Tim sent in this question, wondering how to overcome the fear of sales, and Omar is here with the answer. He breaks down why this fear is so common (and totally normal) for both new and seasoned entrepreneurs. He shares practical strategies, key mindset shifts, and personal stories—including his first nerve-wracking attempt at selling in person. You'll pick up actionable tactics like how to detach your self-worth from the outcome and how to reframe sales as simply helping others make better decisions.
Ready to tackle sales with confidence? Hit that play button at the top of the page and dive into this lesson. By the end, you'll be well on your way to mastering the art of selling—without the stress.
Influence by Robert Cialdini
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You’re hustling hard—juggling emails, brushing up your site, squeezing in another chapter from that business book—but by sunset, it still feels like nothing’s really moved. If you’ve ever stared at your to-do list wondering how all that busy turned into zero momentum, you’re in good company.
This lesson is where Omar calls out three productivity look-alikes that are quietly hijacking your time. He digs into why tweaking your site yet again, bingeing learning content, and planning instead of actually selling can feel productive—but really aren’t. With real examples, including Omar’s own slip-ups and advice from seasoned founders, you’ll walk away knowing exactly what to cut and what to lean into.
Think any of this sounds familiar? Tap the play button at the top of the page and let this lesson give your workday the clarity kick it’s been waiting for.
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Hitting six figures in your business sounds like a dream milestone—but then why does your bank account still feel like it’s living paycheck to paycheck? If you’ve been scratching your head wondering where the money went and why your lifestyle hasn’t caught up, this lesson is for you.
In this episode, Omar digs into why so many founders stay cash-strapped even after hitting the $100K mark. From confusing revenue with profit to skipping their own paycheck, he unpacks the common traps that keep entrepreneurs stuck. Plus, he shares real steps for turning it around to help you start building a business that actually pays off.
Want to shift from survival mode to getting paid what you deserve? Tap the play button at the top of the page and dive into a lesson that might just change how you handle your money—for good.
MBA1813 Must Read: Profit First by Mike Michalowicz
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Got $1,000 and wondering if that’s enough to kickstart your business idea? Curious how you can make real progress without fancy investors, a trust fund, or a laundry list of expensive tools? If you’ve ever thought, “Can I actually start a business with just what’s in my savings?”—this lesson was made for you.
In this episode, Omar answers Fran’s question by breaking down a step-by-step approach to launching your business with $1,000 or less. The focus? What really matters—creating momentum, leveraging your skills, and building trust with customers from day one. You’ll learn why service-based businesses are smart for beginners, how to make your first sales fast, and when (and when not) to invest in things like ads, websites, or digital products. Forget vanity projects—this is a practical map for building something real, scrappy, and sustainable.
Ready to see what you could build with your first thousand bucks? Hit play at the top of this page and get Omar’s no-fluff, actionable breakdown. This lesson could be the spark that gets your business off the ground.
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Wondering why your social media posts aren’t getting the traction you expected, while some businesses have email lists that practically print money? Curious if email newsletters are really making a comeback—and whether you should jump in before it’s too late?
In this lesson, Omar breaks down why email newsletters are quickly becoming the new social media for savvy business owners. You’ll get a clear look at the stats, proof, and strategies that make email so much more powerful for building and monetizing an audience. From the right way to start your own newsletter from scratch to an easy-to-steal format that keeps subscribers engaged, Omar takes you step-by-step through what works now.
Ready to leave social media’s unpredictable algorithms behind and start building lasting connections? Hit play at the top of this page and jump into this actionable lesson that could transform how you grow your business online!
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Profits are up, customers seem happy, and you’re putting in the hours—but something still feels off. What might be quietly draining the bottom line, even when everything seems to be running smoothly?
In this new lesson, Omar breaks down the three hidden costs that could be silently eroding your business profits. You’ll learn not only how to spot these threats, but also exactly what action steps you need to take to stop the leaks and boost your margins.
Ready to uncover what’s really holding your business back? Hit that play button up top to get the practical strategies you need to protect your profits and make every effort count.
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Ever posted something online, only to be hit with criticism that makes you second-guess hitting "publish" in the first place? Jose had the same concern and wanted to know how top creators manage negativity without letting it derail their confidence—or even turn it into an opportunity for growth.
In today's lesson, Omar breaks down a step-by-step framework for handling negative comments on social media. You'll discover the four main types of criticism, learn how to respond effectively without wasting energy, and explore ways to transform negativity into valuable content that fuels your success.
Ready to strengthen your mindset and get smarter about feedback? Hit that play button at the top of this page to dive into the strategies that will help you tackle social media's toughest moments with confidence.
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Do you ever feel like you have to sound perfect to make a sale, only to wonder if customers actually trust you? Does being completely honest about your product’s flaws seem like a risk that could hurt your chances of closing the deal? What if the key to higher sales is simply being real—even about what’s not so great?
Today’s lesson explores a powerful yet underrated technique from Dr. Robert Cialdini’s classic book Influence: The Psychology of Persuasion. It’s called “damaging admission,” and it’s all about openly acknowledging your product’s limitations as part of your pitch. Omar breaks down how sharing your product’s honest drawbacks can actually build trust, disarm skepticism, and help you sell more—without sounding desperate or fake. You’ll learn practical ways to apply this approach, see real-world examples, and get a fill-in-the-blank script you can start using right away.
Ready to transform your sales strategy and gain more trust from the very first conversation? Hit play at the top of the page for this essential lesson and see why honesty truly converts.
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Is the future of podcasting all about swapping out your headphones for a screen? Are audio shows destined to take a backseat to video, or does pure audio still hold a unique power? If you’ve wondered whether to put your podcast—or even your learning time—on camera, this episode is essential listening.
Today’s lesson dives into where podcasting is really headed, straight from Omar’s experience at The Podcast Show London. You’ll get a practical breakdown of the "audio first" vs. "video first" debate, why each format matters, and how to make both work for your business. Omar shares what’s actually effective in the industry right now, his personal approach to editing for audio and video, and expert tips to grow your audience on every major platform. Whether you’re just starting out or ready to level up your show, this episode delivers the clear, actionable insights you need.
Ready to learn how to make your podcast stand out and future-proof your content strategy? Smash the play button at the top of the page and get the full lesson now—before everyone else catches on.
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Ever wondered if selling low-priced products can truly impact your business growth? Are you debating whether that $29 ebook or toolkit is a game-changer or just a magnet for bargain hunters? Gabe sent in this question, asking about the real value of low-ticket offers—if you've wondered the same, this lesson is for you.
In this episode, Omar dives deep into the business strategy behind low-priced offers, revealing exactly when they work—and when they don’t. You’ll uncover the biggest mistakes to avoid, gain a proven formula for crafting irresistible no-brainer deals, and discover how these offers can fuel your marketing while qualifying future buyers.
With practical frameworks, real-world examples, and essential insights, this lesson gives you a clear roadmap to leveraging low-price offers for smart, sustainable growth. Hit the play button at the top of the page to jump into this episode—you don’t want to miss these actionable strategies!
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Most online workshops and webinars fade from memory too quickly. But what if you could make your next virtual session an unforgettable experience—one that leaves your audience engaged, amazed, and eager for more? If you're searching for ways to stand out in today’s crowded digital space, you’re in the right place.
In this extended interview, Omar sits down with Felippe Nardi, founder of Inside The Show, to uncover the secrets behind truly magical live online workshops and presentations. Felippe doesn’t just call them "presentations"—he calls them "experiences." Drawing from his background in magic and engineering, he shares innovative, tech-savvy strategies that can turn any online session into an interactive event. From seamless slide transitions to surprise audience participation, This episode dives into real-world results and practical takeaways to help you elevate your delivery and instantly boost your credibility—no matter your tech skill level.
Ready to discover next-level online engagement? Hit that play button at the top of the page. Then sit back and discover expert techniques to turn your presentations into immersive experiences that captivate and inspire.
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Ever find yourself second-guessing your business idea? Dreading your daily grind? Wondering if all the effort you’re putting in is actually moving the needle? If those thoughts have been swirling in your head, it might be time for a reality check—and this episode is here to help.
Omar is breaking down five big red flags that signal your business might not be the right fit. He’s walking you through practical ways to figure out whether it’s time for a pivot, a reposition, or just some smart tweaks. Plus, you’ll hear his straight-shooting take on what to do next—whether that means making bold changes or sticking it out and course correcting.
Wherever you are in your journey, this episode gives you real, actionable advice to help you build a business that truly fits you.
Hit that play button at the top of the page and dive in—it’s time to get some clarity!
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Feeling like you're shouting into the void? You put out great content, show up consistently, and yet… crickets. Kira sent in today’s question, wondering what’s missing—and if you’ve been asking yourself the same thing, this episode is for you.
Omar is breaking down why your posts might be flying under the radar and, more importantly, what you can do about it. He’s sharing practical, no-fluff strategies to boost your visibility—like how often you should really be posting, why consistency beats perfection, and the simple tweaks that actually get people to pay attention. Plus, you’ll get actionable tips on hooks, engagement tactics, and figuring out what works, so you can finally start seeing traction.
Ready to crack the code? Hit that play button at the top of this page and dive in. Let’s get your content the attention it deserves!
To submit your questions, visit 100mba.net/q.
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Wondering what it really takes to stand out and succeed—no matter your field? Some people effortlessly crush their goals, earn respect, and get ahead, while others struggle to follow through. If you're searching for that simple yet powerful edge, today’s episode holds the answer.
Omar reveals a game-changing habit that’s often overlooked but makes all the difference. Learn how applying this principle can transform your confidence, reputation, and success in ways you never expected. Plus, get practical strategies to build consistency and unlock new levels in business, career, and life.
Don't miss this—hit play at the top of the page and uncover the lesson that could change everything!
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Ever asked yourself, “What’s the easiest business to start if I want to earn quickly and keep things simple?” Tired of hearing about ecommerce, crypto, or the latest online trends—and wondering if there’s a better way to get paid for your skills? You're in the right place.
In today’s episode, Omar uncovers the most practical—and surprisingly overlooked—path for new entrepreneurs. You'll get a step-by-step guide to finding a business model that works, landing your first clients (without ads or a fancy website), and scaling up without losing control. Plus, learn when to raise your rates and how to free up your time while growing your income.
Curious? Hit play at the top of this page and dive into Omar’s game plan. Get paid fast, serve real clients, and build something that truly works for you!
MBA50 Must Reads: Book Yourself Solid
MBA2228 Extended Interview: Dan Martell – How to Buy Back Your Time
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Feeling stuck because investors keep saying no—or worse, ignoring you completely? That’s exactly what Ryan wanted to know. Wondering why some businesses attract funding effortlessly while others struggle? If no one’s betting on your big idea, you're in the right place.
In today's episode, Omar reveals why investors aren’t lining up just yet—and, more importantly, how to fix it. Learn why customer traction beats a great pitch, how to sharpen your offer so buyers can’t resist, and the four-step game plan to turn rejection into unstoppable progress.
Ready to turn things around? Hit play at the top of this page and dive into today’s episode—you might just find the missing piece that changes everything!
To submit your questions, visit 100mba.net/q.
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You’ve got an amazing product or service, but most people just don’t seem interested. It can be frustrating, but here’s the truth—it’s completely normal, and actually a huge opportunity.
In this episode, Omar breaks down why the majority of people won’t want what you’re selling—and why that’s not a bad thing. You’ll learn how narrowing your focus can help you attract the right customers. Omar shares practical tips on getting crystal clear about who you serve, how to speak their language, and why embracing what makes your business unique is the key to success.
Stop wasting time convincing the wrong crowd—start connecting with the right one. Hit play at the top of the page and dive into this game-changing lesson. A simple mindset shift could transform the way you sell and grow!
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Letting go of someone who’s a genuinely great person—but just not the right fit for the job—is tough. What do you do when an employee is well-liked, loyal, but underperforming? If making the right decision for your business feels like the hardest one, you’re not alone.
In this episode, Omar breaks down why firing good people who are bad employees isn’t just necessary—it’s actually better for your team and your business in the long run. You’ll learn why keeping underperformers can quietly drag down morale, hold back top talent, and keep your business from growing the way it should. Omar shares clear, respectful strategies for handling these tough situations, plus key mindset shifts every business leader should consider before making the final call.
Doing what’s best for your company, your team, and your customers isn’t easy—but this episode will help you make the right move with confidence. Hit play at the top of the page and get the straight-up steps you need!
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Is your refund policy helping or hurting your business? Striking the right balance is crucial—too generous, and you risk losses; too strict, and you may scare off buyers. Rita sent in this question for Omar, and if it's on your mind too, this episode is for you. Press play!
Omar breaks down what industry data says about refund rates, how a well-crafted policy can actually boost conversions, and ways to protect your business while keeping customers happy. Plus, you’ll get actionable tips for handling refunds with clarity and fairness, reducing abuse, and building long-term trust.
A well-crafted refund policy does more than just set rules—it builds trust, strengthens customer relationships, and can even boost sales. When done right, it reassures buyers while protecting your business, creating a fair and balanced experience for everyone.
Hit play at the top of the page and learn how to make refunds work for your business, ensuring clarity, confidence, and long-term success!
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Why do before-and-after transformations in ads work so well? And could the same approach help you sell anything—not just fitness products? If you want to make your offer irresistible by tapping into what customers really want, this lesson is for you.
Omar breaks down how to use the “before and after” effect to boost sales, no matter your industry. Learn why people don’t buy products—they buy results. You’ll get step-by-step strategies for showing your customers how life or business changes after saying "yes" to your offer, plus real-world examples of emotional storytelling, testimonials, and vivid marketing.
Before-and-after transformations aren’t just for fitness ads—they’re a powerful way to show customers the real impact of your offer. Hit play at the top of the page to discover how to use transformation-driven marketing to connect with your audience and drive sales.
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Some email lists explode with passionate subscribers, while others barely get off the ground. So what makes the difference? A lead magnet that’s too good to ignore. If you've ever wondered how to create one that stands out, this episode is for you.
Omar breaks down the three key elements every irresistible lead magnet needs, with real-world examples. Plus, you’ll get practical tips for naming, positioning, and delivering your free offer for maximum impact. No fluff, just actionable strategies to build trust and momentum from day one.
A strong lead magnet can build engagement, grow your audience, and lay the foundation for lasting connections with potential customers. Hit play at the top of the page and start crafting a lead magnet people actually want.
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Trying to decide whether to hire locally or look overseas? It’s a big call—one that affects everything from growth speed to company culture. Barry sent in this question for Omar, and if it’s on your mind too, you’re in the right place.
In this episode, Omar dives into the real pros and cons of hiring locally vs. internationally. He breaks down how your hiring choices impact communication, cultural perspective, customer support, and even how fast you can scale—drawing from firsthand experience building global teams.
Want to make smarter hiring moves? Hit play at the top of the page and get practical insights to build the right team for your business.
To submit your questions, visit 100mba.net/q.
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What really goes into building a business you can actually sell—without second-guessing yourself later? Why do some founders walk away from negotiations feeling confident, while others are left wrestling with burnout, regret, or even an identity crisis? If you've been wondering about the mindset, strategies, and emotional prep behind a smart, well-timed exit, this episode is packed with insights you'll want to hear.
Today, Omar sits down with Rob Walling—founder of Drip and TinySeed—for an extended, no-fluff conversation on building and selling your business without regret. You'll get behind-the-scenes insights on what makes a company truly sellable, practical ways to get exit-ready (even if selling isn’t on your radar yet), and an honest look at the personal journey of moving on after a sale. Plus, we’re pulling key lessons straight from Rob’s new book, Exit Strategy, co-written with his wife, psychologist Dr. Sherry Walling.
Ready to future-proof your business (and your sanity)? Tap that play button at the top of the page and dive into the strategies, wisdom, and real talk that can help you build, scale, and—when the time is right—exit on your own terms.
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Ever wondered if you really need a fancy website, polished product, or a big team to kickstart your idea? Are you stuck holding off your launch, waiting for perfection, only to find yourself without a single customer? You’re not alone, and this lesson might be just what you need to simplify the process.
In today’s episode, Omar is sharing exactly how you can launch your next product using just two simple tools: a landing page and a camera. He walks you through his proven method for validating your idea, building an excited email list, and even securing payment before your product is fully created. Omar pulls from his own playbook—the one he used to launch his software company—and offers practical advice, a ready-to-use video script, and real-world examples to show how a touch of boldness can turn early interest into a thriving business.
Ready to take the plunge without overthinking it? Hit play at the top of the page and learn how to launch smarter, not harder, in this dynamic lesson!
MBA2566 How Richard Branson Built a Global Brand with Virgin and How You Can Too
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Feeling overwhelmed with back-to-back one-on-one coaching sessions? Wondering how to scale your business while keeping that personal touch your clients love? You’re not alone, and this lesson is designed to help.
In this episode, Omar answers a thoughtful question submitted by Suz, diving into a simple yet effective guide to transitioning from one-on-one coaching to group coaching. You’ll find out why group coaching can actually bring more value to your clients, how to create a results-driven group experience, and step-by-step instructions to run your first small group successfully. Omar shares insights on crafting your curriculum, setting clear expectations, and expanding your group over time—all while staying true to your unique coaching style.
Ready to grow your business and serve more clients in a rewarding way? Hit play at the top of the page and jump into this practical lesson on making group coaching work for you!
To submit your questions, visit 100mba.net/q.
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Want to know how YouTube Shorts can do more than just rake in views? Curious about turning those quick clips into real leads for your business? If you’ve been hearing all the hype and wondering if you’re missing out on a huge opportunity to boost your brand and grow your email list, you're in for a treat.
In this lesson, Omar dives into the nitty-gritty of using YouTube Shorts to attract top-notch leads directly into your funnel. You'll discover why YouTube is prioritizing Shorts right now, what sets them apart from other short-form platforms, and how to create videos that grab attention, deliver value, and drive conversions.
Ready to grow your audience and snag high-quality leads with fun, bite-sized videos? Hit that play button at the top of the page and let’s get started!
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Ever wondered how humor can make your marketing stand out without coming across as forced or awkward? Curious how a clever joke or witty line could build connections and make your brand unforgettable?
In this episode, Omar dives into the smart way to use humor in your marketing. You’ll learn how comedy can lower resistance, foster trust, and make your message stick—all while staying relatable, authentic, and avoiding the trap of trying too hard. Plus, Omar shares tips on showcasing your product’s value with just the right touch of wit.
Ready to make your marketing shine with personality? Hit the play button at the top of the page to discover practical strategies for using humor effectively in your business!
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Thinking about using influencer marketing to promote your product but unsure if it’s worth the investment? Wondering if paying someone with an audience will deliver real results or just drain your budget?
In this episode, Omar answers a great question sent in by Dave and breaks down how to make influencer marketing work for your business. From finding the right influencers and avoiding common mistakes, to ensuring real ROI, this lesson is packed with practical tips—especially if you’re selling digital products.
Ready to decide if influencer marketing is the right move for you? Hit the play button at the top of the page and dive into this actionable lesson for smarter marketing strategies!
To submit your questions, visit 100mba.net/q.
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Is your business on the brink, and you’re feeling the heat? Profits are slipping, costs are climbing, and time is running out to turn it around. If it feels like your business is hanging by a thread, this episode is a must-listen.
Omar gets straight to the point with a practical action plan for those make-or-break moments. Inspired by the tough-love insights from The Hard Thing About Hard Things by Ben Horowitz, he’ll walk you through key steps to get back on track. From cutting costs and refocusing your team, to breaking the rules when it’s called for, this episode is packed with strategies you can use right now.
It’s time to step up, embrace the “wartime CEO” mindset, and make the tough calls that could save your business. Hit play at the top of the page and let Omar guide you through the process with wisdom from his own hard-earned experience!
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Thinking of launching a SaaS business? While the opportunities are exciting, the challenges can be daunting. Did you know that many promising startups don’t make it past the three-year mark? The culprit often boils down to the same critical missteps.
In this episode, Omar unpacks the top 5 mistakes that sabotage SaaS startups and shares how to avoid them. With practical insights and lessons from real experience, this is your chance to arm yourself with the knowledge to build smarter and avoid the traps that catch so many founders off guard.
Curious about what these five game-changing mistakes are? Hit the play button at the top of the page and set yourself up for success from day one.
The P&L Spreadsheet Template is available for free at 100mba.net/templates.
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Ever feel like your family just doesn’t get your dream of starting a business? Their doubts and concerns can be heavy, and they might even make you second-guess whether you’re on the right track. If this sounds familiar, this question from Anil hits close to home—and this lesson is here to help.
Omar dives into the tricky topic of starting a business when your family isn’t on board. He’ll shed light on why their protective instincts kick in, how to respect their concerns without taking on their limits, and—best of all—how to get them on your team as you build your business step by step. From sharing your wins to turning skepticism into support, Omar lays out practical, actionable steps to keep you motivated and bring your family along for the ride.
Curious to see how you can turn their “Are you sure?” into “We’re proud of you”? Hit the play button at the top of the page and get ready to build your business—with your family cheering you on!
To submit your questions, visit 100mba.net/q.
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Not all that glitters is gold—especially in the world of online business. Some ventures might seem like the perfect opportunity, but lurking beneath the surface are challenges that can derail them in no time.
In this lesson, Omar reveals five specific types of online businesses that have shockingly high failure rates. These ventures often struggle with issues like razor-thin margins, cutthroat competition, and unsustainable models that trip up even the most ambitious entrepreneurs.
Curious to uncover what these five risky business models are? Hit the play button at the top of the page and get the insider knowledge you need to avoid the traps that catch so many others off guard. Future you will be glad you did!
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Do you cringe at the thought of networking? If you’re an introvert, even the idea of meeting new people can feel exhausting. If that resonates, today’s lesson is here to help you tackle the social side of business without feeling drained.
In this episode, Omar breaks down a step-by-step guide designed for introverts who want to grow their network in an authentic way. His five-step system shows you how to build meaningful, lasting connections—without the awkwardness and pressure of traditional networking. From tapping into online communities to mastering asynchronous communication, these practical tips open doors to partnerships, collaborations, and support systems that truly matter.
Ready to level up your networking game? Hit play at the top of the page to dive in. Whether you're just starting out or an experienced entrepreneur, this episode will transform how you connect with others and impact your journey.
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Feeling swamped with tasks that only you can handle, like passing them off would end in disaster? Frank posed a great question about how to tackle this—trusting others to match your high standards can feel impossible. But guess what? That doesn’t have to be your reality.
In this lesson, Omar dives into the art of delegation—showing you how to lighten your load while helping others step up. By creating systems and fostering an environment where your team truly owns their work, you’ll learn how to grow your business with confidence. This isn’t just about handing off tasks; it’s about building leaders who can get results without you constantly having to check in.
Ready to rethink how you delegate? Hit play at the top of the page and start your journey toward real entrepreneurship.
To submit your questions, visit 100mba.net/q.
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Why haven’t you started your business yet? Could the real reasons be tied to misplaced fears or common misconceptions? If you’ve ever caught yourself wondering about this, this episode is one you won’t want to miss.
Omar gets real about what holds so many people back from taking the leap into entrepreneurship. Drawing from Felix Dennis’ How to Get Rich and his own personal experiences, he explores the critical difference between wanting success and being truly driven to achieve it. From tackling fears and overcoming self-doubt to facing the sneaky comfort of excuses, this lesson is packed with eye-opening truths and practical strategies to help you move forward. It's all about shifting your mindset from just dreaming about it to actually doing it.
Don’t let hesitation hold you back any longer. Click that play button at the top of the page and join Omar as he lays out a clear path to help you take action and turn your business goals into reality. The time to start is now!
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Wondering how to crack the code for launching and selling an online course like a pro? Curious about how entrepreneurs like Omar make it look so effortless? If you’ve got a course idea brewing and you’re ready to take it to the next level, this episode is just what you need.
Omar spills all the details on his recent ten-day launch for the $100 MBA program, sharing tried-and-tested strategies that really deliver. From running a three-day live training event to using evergreen content that keeps sales rolling long after launch day, he breaks it all down step by step. You’ll discover how to ignite interest, earn trust, and inspire action—all while learning the kind of practical insights only experience can teach.
Smash that play button at the top of the page and get ready to transform your course idea into a thriving business.
https://www.michaelmaidens.com/
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Ever feel like you’re just making it up as you go in your entrepreneurial journey, hoping no one calls you out? You’re not alone—and that nagging feeling, known as impostor syndrome, is something even the most accomplished entrepreneurs face. Deepak brought up this important topic, and if it sounds familiar, this episode is for you.
Omar dives into why trying to get rid of impostor syndrome entirely might not be the goal. Instead, he shares how you can use those feelings to fuel your growth. Omar offers a powerful mindset shift that turns doubt into drive.
Ready to turn those doubts into a catalyst for success? Tap that play button at the top of the page and join Omar for this eye-opening lesson inspired by Deepak's question.
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Is there really a faster way to achieve business success? Could mentorship or coaching be the key to unlocking your full potential? Omar thinks so. After working with Dan Martell as his coach, Omar scaled his software company WebinarNinja to over 30,000 users, generated millions in revenue, and landed an acquisition by ProProfs. This episode dives deep into how mentorship made all the difference in Omar’s journey—and how it can do the same for you.
Dan Martell, founder of SaaS Academy, is one of the world’s leading coaches for SaaS founders. He’s helped countless entrepreneurs scale their businesses while reclaiming their time. He’s also the bestselling author of Buy Back Your Time, a must-read for anyone who wants to maximize their productivity and growth. In this episode, Dan shares his invaluable insights into finding the right mentor and leveraging their experience to supercharge your own success.
Stay tuned all the way to the end as Omar surprises Dan with something he never expected! Smash the play button at the top of the page and dive into this empowering conversation. Discover how mentorship can reshape your approach to business growth and set you on the path to achieving your goals. Don’t miss this chance to learn from the best!
Buy Back Your Time by Dan Martell
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Have you ever wondered if working less could actually lead to earning more? Or how simplifying your business might boost both your profits and your peace of mind? If those questions strike a chord, today’s lesson has the insights you need.
In this eye-opening episode, Omar dives into the surprising concept of doing less to achieve more. Drawing from his own journey with WebinarNinja, he shares how letting go of unnecessary products and tasks not only doubled his revenue but also slashed his stress levels. Learn how honing in on your core offerings, getting laser-focused on priorities, and streamlining your sales funnel can help you grow your business in a way that feels smart and sustainable.
Ready to rethink your approach and take your business to the next level? Hit play at the top of the page and let Omar guide you through these game-changing strategies.
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Ever feel like mornings are just too chaotic to set the tone for your day? Searching for a quick fix to kickstart your routine without spending hours perfecting it? Well, you're in the right spot because today's lesson has got you covered.
In this episode, Omar tackles a Mary's question with his powerful five-minute morning game-changer: the GPP routine—(you'll have to tune in to hear what that means!). It’s a simple yet super effective method to clear your mind, switch up your perspective, and focus on what truly matters. Omar breaks down exactly how to integrate this routine into your mornings, so you can transform your mindset and take your business (and life) to the next level, one intentional minute at a time.
Ready to own your mornings and take charge of your day? Click that play button at the top of the page and let Omar walk you through this transformative lesson.
To submit your questions, visit 100mba.net/q.
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Feeling like desperation is sneaking into your business strategy? Not sure how to turn things around? If you're wondering how some entrepreneurs radiate confidence, pulling in the right customers with ease, while others struggle even when they’re working hard—this lesson is here to help.
Omar dives into how operating from desperation might unknowingly hurt your business and shares how to shift gears into a position of strength instead. He breaks down how to spot the signs of desperation and offers real-world tips like mastering your numbers and diversifying your income streams. This lesson is packed with actionable advice to help you build a confident and thriving business.
Ready to ditch the desperation and take charge? Click play at the top of the page and get ready for some game-changing strategies.
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Are your ad dollars disappearing without delivering the sales you hoped for? Wondering why some businesses nail advertising while others just burn through cash? If this sounds familiar, this lesson is exactly what you need.
Omar dives into the common mistakes entrepreneurs make with ads and shares a smarter strategy for success. You’ll learn why sending cold traffic straight to a sales page doesn’t work. By building trust and nurturing relationships first, you’ll discover how to turn leads into loyal customers.
Ready to rethink your ad game? Click play at the top of the page and dive into this lesson—it could save you from some costly mistakes!
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Think you can't start a business with just $500? Think again. Carl brought up a great question: How do you stretch a small budget and turn it into a thriving venture? This lesson’s got the answers.
Omar takes you step by step through starting a profitable business without breaking the bank. He’ll share tips for launching your own profitable business—all on a shoestring budget. You'll also learn how to land your first customers fast and reinvest those earnings to fuel even more growth.
Ready to make the most of your $500? Hit play at the top of the page now and dive into this practical, no-nonsense lesson. Start putting these strategies to work today and watch your business take off!
To submit your questions, visit 100mba.net/q.
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Ever wondered how successful entrepreneurs turn major setbacks into game-changing wins? Or how they manage to turn business flops into building blocks for success? If that sparks your curiosity, today’s episode is exactly what you need.
Join Omar as he gets real about the struggles and setbacks on his entrepreneurial journey. From a failed podcast launch to a fumbled course creation, he didn’t just survive—he thrived. In this episode, Omar shares how those missteps fueled the creation of this award-winning podcast and the game-changing SaaS, WebinarNinja. Packed with actionable insights, you'll learn how to dissect failures, make smart pivots, and turn challenges into golden opportunities. Plus, get inspired to embrace failure as a crucial part of your journey to success.
Don’t wait—tap that play button above and discover how to turn your failures into your biggest wins yet!
MBA890 Must Read: The Hard Thing About Hard Things by Ben Horowitz
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Thinking about creating an online course but feeling stuck because you don’t have an audience? Think you need thousands of followers to make it work? Well, think again, because Omar’s breaking it all down in today’s episode.
He shares creative ways to sell online courses in 2025—even if you’re starting from absolute zero. Omar gives you a solid game plan and he throws in some personal stories and proven methods to help you get those first sales rolling. This isn’t just about creating content—it’s about building something people are excited to buy.
Ready to turn your course dream into reality? Hit that play button at the top of the page and let Omar guide you step by step. It’s time to make those teaching goals happen sooner than you think!
Own Your Job - 3 Days of 3 Hours Live Online Training
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Feeling stuck, wondering what you can possibly sell with zero cash? Ever thought about how people go from having nothing to building profitable businesses from scratch? Hank had the same question, and in this Q&A episode, Omar dives in to share some answers.
Omar talks about his own experience of being flat broke and explains how selling your skills, time, and expertise can be the way out. From freelancing and consulting to leveraging your existing network to land that first paying client, he breaks down practical steps that cost nothing to get started.
Curious to learn how to start making money with no capital? Just hit that play button at the top of the page and let Omar guide you through turning what you already have into real income. It’s time to take action, one customer at a time!
To submit your questions, visit 100mba.net/q.
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Think it’s too late to grow your Instagram from scratch? Wondering if the platform is still worth your time for business? If you’ve been asking yourself these questions, this episode is exactly what you need to get started.
Omar’s here to share the step-by-step system he used to take his Instagram from a humble 300 followers to almost 100,000 in under a year. He’ll show you how to create content that adds real value, use engaging storytelling to keep people hooked, and stay consistent to work with Instagram’s ever-changing algorithm. From eye-catching hooks to smart content strategies, you’ll learn proven tactics to stand out—even with all the competition out there.
Ready to take the plunge? Hit that play button at the top of the page and get ready to transform your Instagram game.
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Wondering what it really takes to make money online? Sick of hearing about get-rich-quick schemes that only make someone else richer? If you’ve ever wanted to know how to spot scams and focus on legit ways to build an online business, this episode’s got your back.
Omar breaks it down in a straightforward, no-nonsense way, cutting through the myths and hype about making money online. He shares the key skills and effort it takes to succeed, highlights red flags to avoid scams, and walks you through three low-risk business models you can start right away. You’ll get the real scoop on how understanding your market and sharpening your skills can help you build a business that actually works.
Ready to level up? Hit play at the top of the page and dive into this practical lesson that keeps it real. Let’s do this!
Download the Escape Plan here: Worksheets
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Thinking about diving into podcasting but not sure if it's worth it these days? Barry’s been wondering if the market's too crowded for his unique perspective—maybe you’ve had the same question. Don’t stress, though—you're in good company.
This episode with Omar keeps it real, explaining why podcasting is not just surviving but thriving in 2025. He shares the hidden perks most people overlook and some killer strategies to help you crush it as a podcaster. From forging deep connections with your listeners to building your network at warp speed, it's jam-packed with solid, no-fluff advice to get you on track.
So, curious why starting a podcast might just be a genius move? Hit play up top and soak in the tips that could totally change how you connect with your audience. No pressure, but this could be your next big thing.
To submit your questions, visit 100mba.net/q.
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Ever wondered how someone goes from being a holistic nutritionist, pro athlete, and best-selling author to a multimillion-dollar business coach? And all while overcoming personal health struggles? It’s a seriously inspiring journey.
In this interview, Omar dives into the story of Yuri Elkaim, the founder of Healthpreneur. Yuri shares how his unique background and challenges helped shape his strategies, letting him guide businesses to grow from six to seven figures. He’s all about breaking through barriers, really understanding clients, and building businesses that thrive.
Ready for some game-changing advice? Just hit that play button at the top of the page to get started. It’s packed with practical tips and insights to help turn your business dreams into a reality!
Visit Yuri's website: Healthpreneur®
Follow Yuri on Instagram:@healthpreneur
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Ever wondered if chasing fame can really boost your bank account, or if there's a smarter way to get rich? Are you curious if becoming a social media influencer is really worth it, or if there's a better route to achieving your business goals? If these thoughts have crossed your mind, you're about to get some much-needed clarity.
In today's lesson, Omar breaks it all down. He dives into why aiming for fame might be taking you off track from your financial goals and why focusing on smart business strategies is where you should be putting your energy. You'll learn how to attract not just followers, but real, paying customers, and get some actionable steps to build a business that's rich in value — and maybe your wallet too.
Ready to see where real success lies? Hit that play button up top and discover how to prioritize profit over popularity in your entrepreneurial journey.
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Having a tough time boosting sales for your online course despite all your marketing efforts? Wondering if there's a more reliable way to turn leads into paying students and finally see those sales numbers climb? Well, you're about to discover the missing link in your strategy!
This question was sent by Mary, and in today’s lesson, Omar shares how to set up effective sales systems to skyrocket your online course sales. You’ll get to dive into three powerful sales systems that can turn interested leads into loyal students. From high-effort, high-reward live launches to automated evergreen strategies, Omar lays out each system, helping you figure out the best fit for your goals, resources, and style. It's more than just marketing; it's about crafting an experience that educates, builds trust, and triggers those “aha!” moments for your students.
Get started now, and watch your course sales soar! Hit play at the top of the page to dive into this lesson packed with value.
To submit your questions, visit 100mba.net/q.
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Struggling to crack the code on launching and expanding a thriving business? Ever wish you had a straightforward formula to cut through the noise and focus on what actually gets results? If these questions sound like your own, then today's lesson will be a game-changer for you.
Omar shares why creating a valuable product tailored to the right audience is crucial, how powerful marketing can be more effective than having the best product, and why aiming for profitability is essential for sustainable growth. Omar shares actionable insights and personal experiences, turning complex business strategies into digestible steps anyone can tackle.
Hit the play button at the top of the page to discover practical ways to implement these rules and set yourself up for success.
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Ever wondered if a college degree is truly necessary to start a thriving business? Are diplomas essential, or can you achieve entrepreneurial success through other avenues? If you're pondering these questions, today's lesson is tailor-made for you.
In this episode, Omar unpacks the myth surrounding higher education's role in entrepreneurship. He'll walk you through how you can kickstart a successful business without a traditional college degree, revealing how stepping into the real world and taking action can often lead to greater results than a formal education. With practical advice on mastering business essentials such as sales, marketing, and finance, you'll learn how to build and grow your business on your own terms.
Hit the play button at the top of the page to discover why action, not a formal education, might be your best path forward. Dive in now and start crafting your entrepreneurial journey without the hefty tuition bills.
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Feeling the itch to break free from your 9-to-5 and start your own business, but not sure how to tell your spouse? Wondering how to navigate this huge conversation, ensuring it goes smoothly while keeping your relationship solid? If so, today's lesson is just what you need.
Omar uncovers a strategic, step-by-step approach to preparing for and executing a pivotal conversation with your partner about leaving your current job to start a business. He shares insights from personal experience and answers Tony's question, emphasizing the importance of transparency, planning, and inclusion in gaining support from your significant other. You’ll learn how to confidently present your business idea, address concerns, and calculate the risks involved for a seamless transition into entrepreneurship.
Don’t let fear hold you back from pursuing your dreams! Hit the play button at the top of the page for an actionable guide.
To submit your questions, visit 100mba.net/q.
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Is your business feeling like it's stuck in a rut? Have you tried every external strategy, from adjusting your pricing to refining your marketing funnels, only to find your growth efforts falling flat? If you're nodding yes, today's episode might just hold the answer you're looking for.
In this enlightening lesson, Omar reveals why the solution to your business stagnation might not be in the spreadsheets or strategy sessions, but in the reflection you see in the mirror. He unpacks the powerful truth that your mindset could be the biggest hurdle holding you back and guides you through the steps to challenge long-held beliefs and unlock new levels of personal and professional growth.
Discover how changing yourself from within can transform your business from the outside. Don't let another moment pass without taking action to evolve and excel! Hit play at the top of the page and dive into today's episode.
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Want to take your business to the next level and charge premium prices, but not sure how? Curious about how perceived value can boost your business strategy? If these questions have been on your mind, today's episode has the insights you need.
Tune in as Omar breaks down the strategy of going upmarket—offering high-value, premium products and services. You'll get tips on leveraging perceived value to enhance customer satisfaction and create a standout brand reputation. Plus, learn about the challenges you might face and how to overcome them while expanding your market reach.
Elevate your brand, optimize your offerings, and discover the path to business success. Hit play at the top of the page and dive into this invaluable lesson.
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Struggling to find your competitive edge in a crowded market? Ever wonder if standing out is just a trendy topic or really the key to long-term growth? If these questions have crossed your mind, you're in the right place.
In this episode, Omar brings you a lesson on differentiation in business, inspired by a great question from Kaito. Through real-life examples and insights, you'll see why differentiation isn't just a buzzword but a crucial strategy for growth. Whether you have a unique innovation or face multiple competitors, Omar will guide you through simple yet effective ways to make your business memorable and preferred by your target customers.
Ready to learn how differentiation can elevate your service? Hit play at the top of the page to dive into this essential lesson. You'll get practical tips to set your business apart and capture your audience's attention and loyalty.
To submit your questions, visit 100mba.net/q.
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What if just five books could transform your business and your life in 2025? Curious about which books could shake up your business game this year? You’re in for a treat, a real one.
In today's lesson, Omar serves up "The 5 Best Business Books To Read in 2025," spotlighting must-reads like "4,000 Weeks" by Oliver Burkeman and The Psychology of Money by Morgan Housel. These books aren't just for show—they're packed with game-changing insights and lessons Omar personally swears by.
Ready to transform your business and mindset with these reads? Hit play at the top of the page and kickstart your 2025 with some serious knowledge.
Win All Five Business Books!
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"Four Thousand Weeks" by Oliver Burkeman
"The Psychology of Money" by Morgan Housel
"Shoe Dog" by Phil Knight
"How to Get Rich" by Felix Dennis
"The Obstacle is the Way" by Ryan Holiday
Don't miss out: subscribe, comment your book pick on the YouTube video, and you might just win all five!
Discover all our must-read book reviews at https://100mba.net/bookreviews.
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Thinking about the right age to kick off your startup? Ever wonder if your twenties are the sweet spot, or if waiting for the wisdom of your forties or fifties is the better bet? This episode breaks it all down.
Omar dives into the pros and cons of launching a business at various stages of life—from your twenties to your sixties and beyond. With real-life examples and personal stories, he shows you how to make the most of whatever age you're at. Whether it's the boundless energy of youth or the seasoned wisdom of experience, every age has its perks, and Omar helps you tap into them.
Curious to find out which stage is the prime time for your entrepreneurial journey? Hit play at the top of the page and discover the benefits of your current age.
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Ever found yourself wondering just how much time you should spend on your side hustle to really make it work? Are you juggling a busy lifestyle and unsure if dedicating more hours is the key to success, or if there’s a secret formula to balance it all? If this is your dilemma, you're not alone, and this lesson is crafted just for you.
In this episode, Omar explores the sweet spot of commitment required for your side hustle, breaking down Perry's question of how many hours you should ideally devote. Through this lesson, you’ll learn to stay consistent, prioritize effectively, and build momentum without sacrificing your sanity.
Be sure not to miss out on the action items Omar outlines, helping you turn those hours into impactful progress. Ready to discover how to strike the perfect balance for your side hustle? Hit play at the top of the page and dive into this enlightening lesson.
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Ever wonder how some folks manage to build and sell a business super fast while raking in impressive profits? Curious about their secrets? You're in for a treat with today's lesson!
In this episode, Omar invites Martin Warner, often dubbed the "Elon Musk of the UK," to share his extraordinary journey. With ventures spanning from 3D printing to AI, Martin has mastered the art of building and exiting businesses swiftly and successfully. Discover his strategies, from his groundbreaking exit with BotObjects in just 17 months, to his innovative endeavors with Flix Premier and his latest AI venture. Martin shares his invaluable insights on curiosity-driven innovation, handling data ruthlessly, and the art of storytelling in business.
Whether you're at the start of your entrepreneurial journey or looking to take it to the next level, this episode is packed with actionable insights you won't want to miss. Click that play button at the top of the page to soak in all the wisdom from Martin's entrepreneurial adventures.
Make sure to check out warpSpeed at https://www.iamwarpspeed.com/en-us and see how it can make your life more productive.
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Think you're doing everything right, but still not seeing the business growth you desire? Curious about the habits that might be holding you back from reaching your full potential as an entrepreneur? This episode is tailor-made for you.
In today's lesson, Omar shares the detrimental behaviors and mindsets that can sabotage your progress—habits Omar knows all too well from personal experience. From letting fear call the shots to poor cash flow management, learn how to identify these harmful habits and turn things around.
Remember, recognizing these habits is the first step to overcoming them. Make a commitment to work on these areas and watch your business thrive. Hit play at the top of the page and dive into this invaluable lesson.
Download the FREE P&L Sheet over at http://100mba.net/templates.
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We all dread that moment when we discover a competitor has copied our business, from features to website copy to sales videos. It feels like a personal attack, doesn't it? But here's the twist: if you're doing something right, it's bound to happen. What should you do when your competitor just straight-up copies your business? Today's episode has the insights you need to navigate this tricky situation.
In this lesson, Omar answers a question from Tony and lays out practical strategies for dealing with copycats in the business world. You'll learn why being copied can be a sign that you're on the right track. Whether you're just starting out or already making profits, this episode will guide you on how to handle competitors who mimic your every move.
If you find competitors copying your moves, remember it’s not the end of the world. Click play at the top of the page to discover how to turn the frustrating experience of being copied into a competitive advantage.
To submit your questions, visit 100mba.net/q.
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Think bootstrapping is a thing of the past? With all the buzz around venture capital and unicorns, you might think self-funding your business is out of style. If that's on your mind, today's lesson is tailor-made for you.
Omar breaks down why bootstrapping is not only alive but also a smart move for building a profitable and sustainable business. Sharing his two decades of experience, including his own seven-figure successes, he'll show you how focusing on profitability, growth, and ownership can lead to your own business breakthroughs.
Bootstrapping isn't dead! It's a philosophy that prioritizes self-reliance, profitability, and resilience. Building with your own money forces true business discipline and success. Let’s debunk the myths! Hit play at the top of the page and dive into this now.
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Thinking about hiring your first employee but not sure if it's the right time? Feel like you're drowning in admin tasks and need a lifeline? Well, today's lesson is just what you need.
In this episode, Omar breaks down why hiring sooner than you think might be the smartest move for your business. You'll find out how to spot the signs that you're ready for a hire, which tasks to offload first, and the game-changing benefits of growing your team. Say goodbye to burnout and hello to more time for the high-value work that really pushes the needle.
Burnout is real. Spare yourself and your business by hiring early. It's time to start working on your business, not in it. Click play at the top of the page and get the lowdown on making your first hire.
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What do you do when everyone around you says your business idea is doomed to fail? Should you fight? Prove them wrong? Or is there wisdom in their doubts?
In this lesson, Omar dives into a question from Hassan, who’s facing the challenge of building a business when everyone around him says it won’t work. The world's most successful entrepreneurs have faced skepticism. But gut feelings can't be the only compass. We need to validate ideas with facts!
Building a business amidst doubts is tough but do-able. Validate and refine with evidence-based approaches. Press play at the top of this page to start building a bulletproof case for your business idea. Don’t let the naysayers hold you back—listen now and take the first steps toward proving them wrong!
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Feeling like productivity is more of a drain than a joy? What if there was a way to get more done without burning out? If you've ever struggled with balancing your work and well-being, then today’s episode offers just the solution you need.
Omar dives into Ali Abdaal’s awesome book, Feel-Good Productivity, and breaks down how you can actually enjoy getting things done. He shares his top five takeaways from the book, showing you how to ditch the grind and align your work with what brings you joy and energy. Whether you're an entrepreneur or just looking to make your work life a bit less stressful, this lesson is packed with tips you can start using right away.
Ready to dive in and start feeling good about your productivity? Hit play at the top of the page and embark on a journey to a more joyful and sustainable way of getting things done.
Feel-Good Productivity by Ali Abdaal
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Think effective marketing always requires a big budget? Think again! Today's episode might change everything you believe about growing your business. Omar reveals several marketing approaches that are completely free – including a powerful strategy around sharing your entrepreneurial journey that's been proven to attract loyal customers.
In this assumption-challenging episode, discover additional proven strategies that successful entrepreneurs use to build their audience and attract customers without spending a dime. Omar breaks down real examples of businesses that have mastered the art of zero-cost marketing, and shows you exactly how they did it.
Ready to discover how to market your business effectively without opening your wallet?
Hit play at the top of the page to unlock these powerful, budget-friendly strategies that could transform your business growth.
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Is your next big business idea keeping you up at night – not from excitement, but from fear someone might steal it? In this Q&A episode, Omar responds to Thomas' question about protecting innovative business concepts, and his answer might surprise you.
Get ready for some counter-intuitive wisdom that successful entrepreneurs know about business ideas and what really matters in building a thriving company. Omar shares compelling real-world examples that could completely change how you think about your next venture.
This episode might just transform your approach to business innovation. Hit play at the top of the page to discover why!
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Is your business not performing the way you'd hoped? If you're feeling frustrated with your current results, today's episode reveals a game-changing insight that could transform your approach.
Omar shares a powerful lesson from his journey with WebinarNinja, breaking down a critical element that separates thriving businesses from those that struggle. You'll discover a proven principle that successful companies consistently apply – and learn how to implement it in your own business.
Ready to unlock this essential business secret? Hit play at the top of the page to discover what might be the missing piece in your business puzzle.
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Feeling stuck at $10k a month in revenue? Wondering why your business seems to hit a ceiling at this milestone and how to get past it? If you're searching for answers, today's lesson is your ticket to breaking through.
In this episode, Omar digs into why so many entrepreneurs get stuck at that $10k mark and delivers hands-on strategies to help you move beyond it. He covers everything from changing your mindset and offloading tasks to your first hire, to focusing on revenue-boosting activities. You'll learn how to transition from doing it all yourself to leading a team and scaling your business to new heights.
Reaching $10K per month is just the start. To go beyond, you can't do it all yourself. Delegate, strategize, and watch your business grow.
Don't wait to level up! Hit play at the top of the page to get the full scoop and start making those needed changes in your business. Trust us, you won't want to miss this one.
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Want to double your customer base without spending a dime on marketing? It’s simpler than you think. Let's dive into the underrated power of referrals!
Responding to a question from our listener Franco, Omar reveals the secrets to asking for referrals the right way. Borrowing tips from his dad, an epic car salesman, and adding his own twist, Omar will show you how to perfect your referral game. You'll learn to ask the right questions at the right time, make it super easy for your customers, and why showing gratitude can make all the difference.
Ready to double your customer base without spending a cent on marketing? Referrals are your secret weapon! Asking for referrals isn’t about luck—it’s strategy. Hit the play button up top and dive into this lesson.
MBA2173 Must Read: $100M Dollar Offers by Alex Hormozi
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Ever feel like you're drowning in advice about starting a business? Does it seem like everyone's got their own list of do's and don'ts that just leaves you even more confused? If you're nodding your head, then you're in the right place.
In this episode, Omar is here to cut through the noise and bust the 3 biggest lies that new entrepreneurs often fall for. He shares his own early mistakes and doles out some hard-earned wisdom on topics like why passion alone won't pay the bills, why you don't need a perfect plan, and why starting with a huge budget is just not necessary. This lesson is packed with real-talk insights that will save you time and frustration.
Remember, lies are comforting but misleading. Success comes from solving real problems, taking action, and being resourceful. Hit play at the top of the page to dive into this eye-opening lesson.
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Still think your 9-to-5 is just paying the bills? Think again. That challenging boss and demanding job might be your ticket to entrepreneurial success – if you know how to use them right.
In this eye-opening episode, Omar shares the untold story of how his former boss Gus, a Fortune 500 VP turned educator, became the unexpected mentor who helped shape his multimillion-dollar businesses. Learn the exact strategies Omar used to turn everyday workplace challenges into entrepreneurial gold, including the confrontational situation that taught him his most valuable leadership lesson.
Discover why the most successful entrepreneurs see their current jobs as million-dollar training grounds, not just paychecks. Plus, get actionable steps for turning your boss into a mentor (even if they don't know it yet) and transforming those difficult workplace moments into powerful business lessons.
Want to fast-track your entrepreneurial education without quitting your day job? Scroll up and hit play to learn how your current role might be the perfect launching pad for your future million-dollar company.
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Did you know that 42% of startups fail because there's no market need for their product or service? That's not just a statistic – it's a wake-up call for entrepreneurs everywhere. But here's the good news: you can avoid becoming part of that number by validating your business idea before investing your time, money, and dreams into it.
In this Q&A Wednesday episode, Omar answers Steph's crucial question about validating business ideas, sharing a practical step-by-step framework that helped him build and sell his software company, WebinarNinja. Discover how to identify genuine market problems, define your perfect target audience, and test for real demand – not just polite nods from friends and family.
Learn why most entrepreneurs are doing validation completely backward, and get the exact process for creating a minimal viable product that people actually want to buy. Plus, find out the counter-intuitive approach Omar used to validate WebinarNinja before a single line of code was even written.
Want to know if your business idea has legs before you bet the farm on it? Hit play to discover how to test your concept in the real world and get honest answers about its potential.
Submit your question for Omar here: https://100mba.net/q/
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Don't be misled by glamorous media tales of overnight success. In this captivating conversation, marketing legend Seth Godin shatters common myths about building a business and reveals why chasing viral fame might be the biggest strategic mistake you're making.
Ever find yourself building something with no real direction? Struggling to figure out if you're playing the right game – or just playing someone else's? In this deep-dive interview, Omar and Seth explore why most creators are getting strategy completely wrong, and how a simple shift in thinking could change everything.
Get ready for some unexpected wisdom: discover why Seth walked away from being the 40th biggest website in the United States, learn why building "a job without a boss" might be your biggest mistake, and understand how true empathy (not the soft, fuzzy kind) can transform your entire business approach.
Plus, for aspiring authors and content creators: Seth shares his counterintuitive approach to creating work that matters – and why your personal projects might be more valuable than your paid portfolio work.
Want to stop playing games you can't win and start building something that matters? Hit play to hear one of the most influential business thinkers of our time share lessons that took him decades to learn.
This is Strategy by Seth Godin
MBA2488 Must Read: The Practice by Seth Godin
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Running a business can sometimes feel like a dream come true—until it becomes a waking nightmare. Ever look at successful e-commerce businesses and wonder what's really happening behind the scenes? Think high sales always mean high profits?
In this raw and honest episode, Omar pulls back the curtain on why he walked away from Zenhom Design – his e-commerce business with three warehouses and thousands of customers across 30 countries. Despite high sales and market presence, the reality behind the scenes tells a different story.
Running an e-commerce business seems simple. We buy products all the time, so we think selling them won't be that hard. But there are a lot of headaches that people don't talk about – from razor-thin profit margins to logistical nightmares that can wipe out weeks of profit in a single mistake.
Get ready for some shocking math: discover the brutal reality of what happens to every $100 sale in e-commerce (this number made Omar completely rethink his business model). Plus, learn why walking away from "success" led him to build something truly sustainable and freeing.
Want to avoid the expensive lessons Omar learned the hard way? Hit play to discover why sometimes the smartest business decision is knowing when to walk away.
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Competing on price doesn't build great businesses; it destroys them. If you're constantly reacting to competitors undercutting your prices, you're playing their game, not building your own. But there’s hope! We've all been there, and in today's lesson, we're tackling this head on.
In today's Q&A Wednesday, Omar tackles Vickie's crucial question about handling price-cutting competitors, and his answer might surprise you: Racing to the bottom isn't just painful – it's pointless.
In this business-saving episode, Omar shares the exact strategies that helped him maintain premium pricing at WebinarNinja for 10 years, even when competitors were selling for less. Discover how to make your customers stop comparing prices altogether (including the counter-intuitive approach that transformed their customer service game).
Plus, learn why some of the most successful brands in history never compete on price, and how you can position your business to do the same. Get ready to break free from the price war trap and build a business that thrives on value instead of discounts.
Want to command higher prices without losing customers to cheaper alternatives? Hit play to discover the 6-step framework that makes price competition irrelevant.
Submit your question for Omar here: https://100mba.net/q/
MBA695 Must Read: Zero to One by Peter Thiel
MBA2428 Must Read: Elon Musk by Walter Isaacson
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Many of us grow up dreaming of becoming billionaires, but few talk about the dark side of that dream. Behind the mansions and private jets lies a reality of crushing pressure, constant public scrutiny, and a total loss of privacy. What if the path to a billion dollars actually leads away from the freedom you're chasing?
Feeling the pressure to chase bigger and bigger numbers in your business? Ever catch yourself dreaming about being a billionaire without really understanding what that means? Here's a mind-bending reality check: If you earned $250,000 every single month, it would take you 333 years to become a billionaire. But here's the real kicker – you might not even want that kind of wealth.
In this perspective-shifting episode, Omar breaks down why the billionaire dream might actually be your worst nightmare. Discover why many ultra-wealthy entrepreneurs find themselves trapped by their own success, and learn about the surprising "sweet spot" of wealth that could give you everything you want without the massive headaches.
Plus, find out the simple math behind true financial freedom (hint: it's way less than a billion dollars) and why Tom Anderson might be the real winner compared to Mark Zuckerberg.
Ready to rethink everything you thought you knew about wealth and success? Hit play to discover why less might actually be more when it comes to building your dream life.
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Ever feel like you're stuck in the endless chase for virality, only to have it fizzle out with no real sales to show for it? Tired of pouring your energy into trending content that gets likes but doesn't convert? Curious about what actually works when it comes to building an audience that buys from you?
Here's a shocking truth: 90% of viral content doesn't lead to meaningful sales or business growth. Sure, you might get likes – but likes don't pay the bills.
In this eye-opening episode, Omar reveals what he learned about building a real audience after 10 years of growing The $100 MBA Show to over 300 million downloads (hint: it wasn't through viral posts). Plus, discover the newsletter strategy that completely transformed his business in just 6 months.
Forget about chasing trends and becoming an "internet celebrity." Learn the proven way to build an audience that actually pulls out their credit cards when you launch something new.
Ready to stop wasting time on viral content strategies that don't work? Listen now to discover the 5 steps (plus a game-changing bonus tip) that will transform the way you think about audience growth forever.
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Your online business is constantly under attack. You just don't know it. That's what Omar learned after 10 years of building and selling a 7-figure software company. In this Q&A Wednesday episode, Omar answers Josh's question about protecting your business from cyber threats.
Here's the reality: 43% of cyberattacks target small businesses. And these attacks aren't just targeting tech companies – they're after everyone from course creators to pizzerias. The good news? You don't need to be a tech expert to protect yourself.
Omar breaks down exactly what worked for WebinarNinja and The $100 MBA, including the sneaky attack that could have taken down the entire system (and the simple step that saved them). Plus, discover the one device switch that could instantly make your business more secure.
Don't wait until you're scrambling to recover from an attack. Learn how to protect your business now, even if you're not a tech expert. Whether you're selling ebooks, running an online course, or managing a local business website, these seven steps will help keep your business safe.
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What does it take to build a brand that not only stands the test of time but also keeps disrupting industry after industry? After three flights from Sydney to Barcelona, Omar hopped aboard Virgin Voyages to celebrate the brand's 50th anniversary and uncover exactly what makes Virgin's magic last.
In this episode, Omar breaks down everything he learned firsthand—from Virgin's unmistakable brand identity to their gutsy approach to risk-taking.
You'll discover how they turn everyday customers into devoted fans and create experiences worth talking about (like meeting real astronauts and getting a chance to captain the ship!). Learn how they make their customers feel like rock stars and discover actionable tips you can use to spice up your own brand.
Along the way, Omar shares his own journey of hits and misses, including the story behind a major product flop that eventually led to WebinarNinja. Whether you're just starting out or scaling up your business, these lessons from Virgin's 50-year success story are pure gold.
How will you make your brand future-proof for the next 50 years? Click play at the top of the page to find out!
Losing My Virginity by Richard Branson
MBA2404 Business Breakdowns: Virgin Voyages – Re-inventing Cruising
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Feeling overwhelmed by the unpredictable economy and unsure how to navigate it as an entrepreneur? Curious about what successful entrepreneurs do to ride out the storm and flourish? If you're nodding along, today's lesson is just what you need.
Omar's got some rock-solid strategies lined up to help you stay afloat and even thrive when things get rough. We're talking cash flow tips, understanding what your customers need right now, and diversifying your income. Plus, you'll hear some inspiring examples of businesses that turned crises into wins.
Let's stay staying resilient in these uncertain times. Click the play button at the top of the page to dive in and start turning today's economic challenges into tomorrow’s opportunities. This is one episode you’ll want to take notes on!
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Wondering how to make sure your remote team is productive and on track when you can't physically see them? Not sure if everyone's actually working or just binge-watching their favorite shows? If that's got you scratching your head, today's lesson is just for you.
Omar is diving into his tried-and-true strategies from 15 years of leading remote teams. He’ll break down how to set crystal-clear expectations, maintain open communication, build trust, and pick the right tools to make sure your team is crushing it, wherever they are. Get ready for some practical tips you can start using right away to keep remote work chaos at bay.
Managing remote teams can be challenging so hit play at the top of the page and start embracing remote work and create a thriving team!
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Ever feel like you need to go big or go home to make it in business? Think starting small won't get you anywhere? Let's dig into why kicking things off with baby steps might actually be your best bet for long-term success.
In today's lesson, Omar explores the advantages of starting small and how it could protect your resources, keep your energy focused, and help you build trust and credibility over time. Referencing the cautionary tale of FanDuel and sharing his own journey with WebinarNinja, Omar makes a compelling case for slow and steady growth. You'll learn actionable steps to minimize your risks, perfect your product, and lay a strong foundation for future scaling.
Work hard and smart, but don’t get ahead of yourself. Let your business grow naturally. Hit play at the top of the page right now!
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Feeling buried under an endless to-do list? Ever think about how top entrepreneurs manage to grow their businesses without drowning in tasks? If you're hitting that wall, today’s lesson is exactly what you need.
Omar is here to teach you how to nail the art of delegation so you can stop micromanaging and start scaling. You'll discover how to pinpoint your strengths, build a reliable team, and set up systems that keep the wheels turning even when you're off the clock. Say goodbye to burnout and hello to focusing on what you really love.
It's time to master the art of delegation. Focus on your zone of genius and let others handle the rest. Your business will thank you. Hit play at the top of the page right now!
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Feeling like your business is barely getting by despite all the hours you're putting in? Wondering what steps you need to take to start seeing the financial rewards you deserve? This episode might just be the wake-up call you need.
Today’s lesson has Omar tackling Tamara's question about struggling to make ends meet with her business. He breaks down actionable steps to get a clear picture of your finances, make those tough cuts, and zero in on what’s actually making you money. Plus, Omar shares some personal stories and tips that helped him turn things around when he faced similar challenges.
If your business isn't rewarding you financially, it won't sustain. Hit the play button at the top of the page and start taking control of your business finances today.
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To submit your questions, visit 100mba.net/q.
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Omar and Nicole had the unique opportunity to participate in one of Claire Baines' meticulously organized charity bike ride events in Thailand. They were so impressed by the flawless execution and profound impact of the event that they felt compelled to bring Claire on the show.
In today's lesson, Omar sits down with Claire Baines, the CEO of Hands Across the Water, to unpack the secrets of starting and running a thriving events business. Learn Claire’s tricks of the trade in creating comprehensive event strategies that address everything from objectives and themes to logistics, ensuring flawless execution.
Catch the full interview to uncover more insights about starting and running an events business, managing international teams, and balancing work-life dynamics! Hit the play button at the top of the page and dive into this enlightening lesson.
To celebrate 10 years of The $100 MBA Show podcast, we’re committed to raising a minimum of $10K to support Peter Baine’s Run to Remember and Hands Across the Water’s continued work.
By contributing, you are joining us in celebrating our 10-year journey and extending hope and opportunities to those who need it most.
This remarkable organization supports around 350 children in Thailand, ensuring that every dollar donated directly impacts lives. Your support will make a significant difference for the kids of Hands Across the Water. Your donation will help provide a higher standard of care, a chance at a better education, and a future that these children never envisioned. To donate, visit 100mba.net/give.
MBA2533 Extended Interview: Peter Baines - How To Create a Value-First Charity
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Ever wondered how to make six figures in PROFIT in your first year of business? Not just revenue, but what you actually KEEP? If so, this lesson is tailor-made for you.
Imagine the confidence of knowing you can reinvest in your business while meeting your financial needs at home. That’s the power of hitting six figures in profit. Omar is here to guide you step-by-step on how to achieve this milestone in your first year of business. Drawing from his own experiences, Omar shares strategies that can turn your hustle into a profitable business.
Profit cushions your business, allowing you to focus on creativity and long-term strategies, not just survival. Let's make that happen. Hit play at the top of the page and soak in this lesson.
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Just graduated and unsure whether to dive into the job market or start your own business? Wrestling with the decision between gaining work experience or plunging straight into entrepreneurship? Today’s lesson is here to help you figure it all out.
In this episode, Omar breaks down both options, weighing the pros and cons to help you decide what’s best for you. He'll talk about the benefits of getting some job experience first versus jumping straight into building your own business. It's loaded with real talk on risks, rewards, and how to make the most of where you are right now. If you're feeling torn, this lesson is just what you need.
Whether you want to land that dream job or start your own thing, this episode will help you make the right choice. Click play at the top of the page to dive into this valuable lesson.
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Ever feel like the world is spinning way too fast and you're just trying to keep up? Tech evolves, trends shift, but human behavior? It’s constant! Morgan Housel’s "Same as Ever" is a must-read book, and Omar is here to tell you why.
Housel’s book is a breath of fresh air, reminding us of the timeless principles that govern human behavior, business, and life. The book talks about how our biases, fears, and motivations today are much like those from a century ago. Mastering these can give you an edge in business and life. Every chapter is a gem, packed with wisdom that prompts you to think critically and take notes.
If you're navigating a rapidly changing business landscape, "Same as Ever" provides timeless principles to ground yourself.
Click play at the top of the page, hear why Omar says this is a must-read and how you can apply key concepts to your business building journey right now!
Same as Ever by Morgan Housel
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Ever have those days when you just don’t feel like doing anything? Well, guess what? We ALL do! Successful folks? They push through. Learn how to beat those blah days and get things DONE.
In this episode, Omar shares some tried-and-true strategies that have kept him on track, even during those inevitable low-energy days. Discover how to harness the power of discipline and small, actionable steps to keep pushing forward toward your business goals. Plus, learn about a simple yet powerful way to shift your mindset for improved productivity.
Each step forward counts. Push through those tough days with the strategies in this episode, and it WILL get easier! Click play at the top of the page and get things done even on the toughest days.
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Struggling to find the confidence to start your dream business? Wondering how seasoned entrepreneurs muster the courage to dive in despite the fear and uncertainty? Let’s break down how you can build that confidence step by step.
Build the confidence you need to launch your business in this Q&A Wednesday episode. From starting with small, manageable wins to surrounding yourself with supportive people, you'll learn practical techniques to boost your self-assurance and begin your entrepreneurial journey. Plus, Omar shares his own experiences and insights that can propel you forward.
Confidence grows with every step you take. Let’s build it together, one action at a time. Click play at the top of the page to dive into this lesson.
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Download the free worksheet at 100mba.net/worksheets.
The Wayback Machine
Book Reviews
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What if you could launch a successful business in just 48 hours? Curious to know how a two-day sprint can transform your dreams and skills into a real, money-making venture? If so, today's lesson is tailored for you.
Omar reveals his proven method to build a business from scratch in just 48 hours. You'll learn how to define your service, identify your target audience, and develop a compelling offer that can't be resisted. From setting up an online presence to promoting your new business within your network, this lesson covers every step you need to kickstart your entrepreneurial journey quickly and effectively.
Remember, it's not about perfection—it's about ACTION. The faster you start, the sooner you learn and improve. Click play at the top of the page to get started on building your business this weekend!
Download the free worksheet at 100mba.net/worksheets.
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Habit – a word so deceptively simple, yet it has the power to be life-altering. Easy to dismiss, but monumentally impactful when embraced.
In this lesson, Omar unveils the three habits that have significantly reshaped his life and business over the past decade. These habits might seem ordinary, but their consistent practice has brought Omar extraordinary results.
Don't wait to start making a difference in your own life! Hit play at the top of the page and discover how to develop these habits and see real improvements in your personal and professional life.
Must Read: Essentialism by Greg McKeown
Kitchen Confidential by Anthony Bourdain
Must Read: Open by Andre Agassi
Must Read: Shoe Dog by Phil Knight
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How do you approach your spouse with the news that you're ready to leave the stable world of a 9-5 job for the unpredictable journey of entrepreneurship? How do you ensure their support and understanding? And how do you tackle the practical side of the transition together?
This question from Eddie has Omar walk us through a strategic approach to discussing your entrepreneurial dreams with your partner.
He focuses on maintaining transparency, fostering consistent communication, and crafting a detailed plan that includes both the vision and the potential challenges. From personal experiences to actionable tips, Omar covers how to engage your spouse in your new venture and make them a supportive ally.
Ready to gain the support you need at home to succeed in business? Click play at the top of the page now!
To submit your questions, visit 100mba.net/q.
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Are you currently hitting six figures but feeling stuck and frustrated trying to break into that elusive seven-figure territory? Do you ever wonder why it seems so challenging to surpass that ceiling and what it truly takes to reach the next milestone in your business growth? If so, you're not alone, and today’s episode is just for you.
Join Omar as he walks through the valuable lessons he’s learned from his personal journey of scaling his own businesses to seven figures. From a mindset shift that takes you from operator to CEO, to practical action steps like delegating tasks and investing in personal growth, you’ll discover actionable strategies to elevate your business.
Ready to break through that ceiling? Kickstart your journey to seven figures by hitting play at the top of this page.
Download the FREE cheat sheet over at 100mba.net/templates.
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Are you ready to get your first 10 customers—the first 10 people who will believe in you and your product? You’re excited but facing a common challenge: How do you find your first ten customers?
Omar takes you through a proven method to secure your first ten customers, whether you’re selling an online course, coaching services, software, or an e-book. With insights based on his decade-plus experience, Omar shares actionable steps on building trust, creating engaging content, and utilizing live webinars to transform your email list into a customer base.
Omar’s method isn’t about quick wins but about building a sustainable and loyal customer base. Follow his steps, and soon enough, those first ten customers will be just the beginning of your success story. Click play at the top of this page!
Download the FREE checklist over at 100mba.net/templates.
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Feeling a bit down about the daily hustle of growing your business? Wondering how you can find joy and fulfillment amidst all the hard work? We totally understand the struggle.
In today's lesson, Omar tackles a burning question: "How do I have fun while growing my business?" Spoiler alert: it's not all about fun. Dive into the episode as Omar uncovers how successful people across various fields, from Olympic athletes to top business moguls, frame their arduous journey into a fulfilling experience. Plus, Omar shares actionable insights on finding joy in meaningful work, building something impactful, and ultimately reaping the rewards.
We get it—growing a business can sometimes feel like a lonely journey. That's why we’re here for you at The $100 MBA Show. Let's build something meaningful, side by side. Click play at the top of the page!
To submit your questions, visit 100mba.net/q.
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Did you know that the journey from bodyguard to billionaire is not just the stuff of legends? Meet Matt Fiddes, a man who went from protecting the King of Pop, Michael Jackson, to creating a fortune that's on its way to a staggering 1 billion dollars. This true rags to riches story is not just inspirational, it's a roadmap to living your best life and scaling your business to extraordinary heights.
In this interview, Omar talks with Matt Fiddes about his inspiring transformation from protecting pop icons to building a franchise empire in the martial arts industry. You'll hear about the hurdles he faced, the mindset shifts he underwent, and the strategic moves that catapulted him to success. From leveraging unlikely networks to maintaining quality across a vast franchise, Matt shares invaluable insights that can help you scale your business and redefine your priorities.
From starting out with just £100 to building the world's largest martial arts franchise, Matt’s story is not one to miss. Click play at the top of the page right now!
MF.Club
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Do you find yourself jumping from one concept to another, constantly in pursuit of that breakthrough moment? If so, today's episode is exactly the lesson you need.
Omar is here to explain why constantly chasing new ideas might actually be keeping you poor. He shares his personal journey of moving from one idea to the next and emphasizes the power of consistency and focus. From Jeff Bezos’s commitment to building Amazon to Elon Musk’s perseverance with Tesla and SpaceX, this episode will shed light on how sticking to one path can revolutionize your approach to business.
Keep chasing shiny ideas, and you’ll be stuck on the poor side of the fence forever. Click play at the top of the page and get ruthless with your focus.
Mastery by Robert Greene
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Struggling with high customer churn and not sure how to fix it? Ever wondered how to keep your customers engaged and coming back month after month? If these questions resonate with you, then today's episode is just what you need.
In this lesson, Omar addresses a crucial challenge many businesses face: customer retention. He dives deep into actionable strategies to reduce churn and keep your client base loyal. From understanding why customers leave to implementing effective onboarding processes and enticing annual plans, you'll gain valuable insights on keeping your customers around for the long haul.
Don't let your business sink because of a leaky bucket. Hit the play button at the top of the page. Let's plug those holes and keep your customers loyal and happy.
To submit your questions, visit 100mba.net/q.
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Are you ready to hit that million-dollar mark in your business? Are you ready to catapult your revenue to millionaire status? If so, today's lesson is exactly what you need.
Omar walks you through the fastest way to make a million dollars a year in revenue, breaking down five crucial steps that he learned from personal experience. From building a scalable business and focusing on high profit margins to hiring top-notch talent, this lesson is packed with actionable insights that will help you achieve your financial goals faster and more efficiently.
Remember, a million starts with a single action. Don't just be a listener—be a doer and pave your way to millionaire status! Click play at the top of the page and get one step closer to your millionaire dream!
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Ever heard the saying "money doesn't buy happiness" and wondered if there's any truth to it? Is it really possible to be content without financial security, or is this saying the biggest lie ever told? Today's lesson is here to challenge those widely held beliefs.
In this episode, Omar takes you on a deep dive into why the notion that "money doesn't buy happiness" is incredibly misleading. Drawing from personal life experiences and valuable insights, he explores how money, while not a direct ticket to happiness, can eliminate stressors that often lead to unhappiness. Learn the real value of money in achieving peace, removing daily anxieties, and giving you more control over your life.
Ready to rethink everything you know about money and happiness? Hit play at the top of the page and let this lesson reshape your perspective.
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Have you ever failed in business and found yourself too afraid to try again? Wondering how to overcome that fear and move forward with confidence? You're not alone, and today's lesson is here to help.
Omar tackles a common yet daunting issue faced by many entrepreneurs: the fear of failing again after a business setback. Drawing from personal experiences and valuable lessons, he shares actionable steps to help you overcome this fear, learn from past mistakes, and re-enter the entrepreneurial world stronger than ever. From managing cash flow to building a support system, you'll gain the tools you need to transform failure into a stepping stone for success.
Don't miss this empowering lesson! Hit play at the top of the page to start conquering your fears and get ready for some game-changing advice. And if you need additional insights and resources, head over to 100mba.net for more free content to support your journey.
Download the FREE P&L sheet template over at 100mba.net/templates.
To submit your questions, visit 100mba.net/q.
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Curious if being a solopreneur is the right move for you? Or maybe you're already on that path and wondering if you need to make a shift? Then today's lesson is exactly what you've been looking for.
In this episode, Omar unpacks the pros and cons of solopreneurship and why it's crucial to move beyond it if you want to build something truly sustainable. From leveraging labor and capital to harnessing technology and media, you'll learn key strategies to elevate your business and avoid the pitfalls of doing it all alone. Plus, Omar shares actionable steps on how to break free from trading time for money and start scaling your business effectively.
Ready to take your business to the next level? Hit play at the top of the page to dive into this eye-opening lesson. There's a whole world of insights waiting for you, so don't wait any longer to start growing.
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Wondering what it really takes to tilt the scales of success in your favor when starting a business? Curious about the key strategies that can make all the difference between a thriving company and one that flops? Today's lesson holds the answers you're looking for.
In this episode, Omar breaks down five essential steps that can drastically improve your odds of succeeding in business. From solving real problems to building strong relationships and managing your finances wisely, Omar shares actionable insights and real-world examples to help you navigate the ups and downs of entrepreneurship. You’ll learn how to execute quickly, stay flexible, and consistently focus on what truly matters: your customers.
Tap play at the top of the page to dive into this valuable lesson. Transform your entrepreneurial journey with these game-changing strategies.
Download the FREE P&L sheet template over at 100mba.net/templates
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Looking to make your first dollar in business and kickstart your entrepreneurial journey? Curious about the key steps to turn your idea into a sale? If so, today’s lesson has exactly what you need.
In this episode, Omar walks you through the practical steps to land that crucial first sale. Using real-world examples, he explains how to prioritize selling before building, validate your idea by getting paid, leverage your existing skills, offer low-risk products, and take immediate action. Whether you’re new to entrepreneurship or looking to sharpen your skills, this lesson will guide you toward making that all-important first dollar.
Ready to take action? Click play at the top of the page to get started.
To submit your questions, visit 100mba.net/q.
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Ever wondered what the best business opportunities are for 2024? Curious about which ventures you can start with low startup costs and high potential for profitability? If so, today’s lesson is exactly what you need.
In this episode, Omar breaks down the top 5 businesses to launch in 2024. He’ll explain why these business ideas are timely and offer practical insights to help you get your entrepreneurial journey started without draining your budget.
Ready to kickstart your business dreams? Tap play at the top of the page to dive into this valuable lesson and start planning your path to success. You won’t want to miss Omar’s expert advice and innovative strategies!
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Omar was not always fond of social media marketing. Long-time listeners of the show might recall his take about social media being a distraction from the more important tasks that your business requires. Do you want to know why he changed his mind on social media marketing after years of skepticism?
Omar shares compelling reasons, backed by his own recent experiences, detailing how social media can build brand affinity, drive traffic, generate leads, and even help shape your brand narrative. Get ready to learn actionable strategies for leveraging social media effectively and transforming your approach to online marketing.
Don't miss out on this lesson! Click play at the top of the page to uncover the benefits and strategies of social media marketing.
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Struggling to find the time to start your dream business? Balancing a full-time job, family commitments, and personal responsibilities can make it feel like there just aren’t enough hours in the day. But what if you could carve out dedicated time to turn your side hustle into something bigger?
In today’s lesson, Omar dives into practical strategies to help you make time for your entrepreneurial goals. Forget the traditional advice about tracking wasted time; instead, learn how to prioritize your business as a non-negotiable part of your weekly routine. Omar shares his own experience from juggling a full-time teaching job to eventually making the leap into full-time entrepreneurship, providing actionable tips that you can implement today.
Ready to make it happen? Hit play at the top of the page and take the first step toward transforming your side hustle into a thriving business. Don’t forget to download the free worksheet at 100mba.net/worksheets to get a checklist of all the steps discussed in today’s lesson.
To submit your questions, visit 100mba.net/q.
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Curious about how to turn your existing skills into a thriving business? Ever wondered if you already possess the talents needed to create a profitable endeavor from scratch? If so, today's episode is exactly what you need.
In this lesson, Omar breaks down the exact steps on how to leverage your current skills, experiences, and knowledge to build the business you've always dreamed of. From identifying your unique talents to choosing the right business model and marketing your product, Omar guides you through every phase with practical examples and actionable tips. You'll not only understand the process but also gain the confidence to kickstart your own business journey.
Don’t miss out on this transformative lesson! Click play at the top of the page to dive in and start building the business you want. Plus, download the free worksheet at 100mba.net/worksheets to follow along and implement the strategies discussed in the episode.
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Craving a deeper understanding of why sticking to your 9-5 job might be riskier than you think? Have you ever questioned the "stability" that traditional employment supposedly offers? If these thoughts have crossed your mind, this lesson is exactly what you need.
Omar flips the script on the common belief that entrepreneurship is the risky option and reveals the hidden dangers of relying solely on a single income stream from a traditional job. He lays out compelling reasons why job security is more fragile than it seems, from economic shifts and technological advancements to limited financial growth. By the end of this lesson, you'll be rethinking how safe your 9-5 job really is and considering alternative paths for a more secure future.
Ready to uncover the real risks of your 9-5 job? Tap play at the top of the page to dive into this enlightening lesson with Omar.
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Struggling to figure out how to find your passion and turn it into a thriving business? Ever wondered if following your passion is the best way to create a successful venture? If so, this episode is a must-listen.
In today's lesson, Omar takes an unconventional approach to the age-old advice of building a business around your passion. He explains why this popular strategy might actually lead you astray and offers a more effective alternative: focusing on the value you can provide. Using personal examples and market insights, Omar guides you through identifying your unique strengths and leveraging them for business success.
Don't wait to unlock the secrets to building a business that lasts! Tap play at the top of the page and start focusing on what truly matters. Dive in now to discover how adding value can lead you to entrepreneurial triumph.
To submit your questions, visit 100mba.net/q.
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Curious about how you can create a charity that provides genuine value to donors beyond just asking for donations? Looking to understand how businesses can align charitable contributions with their strategy to create meaningful impact? Then today's lesson is tailored just for you.
In this special episode, Omar welcomes Peter Baines, the founder of Hands Across the Water, as they delve into the concept of a value-first charity. Peter shares his journey from working in law enforcement to establishing a successful charity that not only supports vulnerable children in Thailand but also provides unique, life-changing experiences for its donors. Learn the strategies that helped Peter raise significant funds and how you can implement similar tactics to ensure both donor satisfaction and long-term charitable success.
Don't miss this insightful lesson! Tap play at the top of the page and get ready to discover actionable tips on transforming your charitable efforts.
To celebrate 10 years of The $100 MBA Show podcast, we’re committed to raising a minimum of $10K to support Peter Baine’s Run to Remember and Hands Across the Water’s continued work.
By contributing, you are joining us in celebrating our 10-year journey and extending hope and opportunities to those who need it most.
Your support will make a significant difference for the kids of Hands Across the Water. Your donation will help provide a higher standard of care, a chance at a better education, and a future that these children never envisioned. To donate, visit 100mba.net/give.
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Are you ready to learn the three crucial numbers you need to track to ensure your business thrives? Do you find yourself overwhelmed by the sheer amount of data you think you should follow? If so, today's episode is precisely what you need to simplify your business strategy and focus on what truly matters.
In today's lesson, Omar breaks down the importance of tracking three key numbers to gauge your business's health and performance. He'll explain why these metrics are essential, how they can help you make informed decisions, and even share a free profit and loss sheet template to get you started without the hassle of complex spreadsheets. Learn how mastering these metrics can lead to less stress and more clarity in your business operations.
Ready to transform your business approach with actionable insights? Tap play at the top of the page to dive into this essential lesson. Plus, download the free profit and loss sheet at 100mba.net/templates to fast-track your financial health. Don't miss out!
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Struggling to come up with fresh content ideas for your podcast, blog, or video series? Ever wonder how top creators continuously keep their audience engaged with a steady flow of compelling topics? If that's your challenge, tune in to today's episode for the answers you need.
Omar breaks down his proven strategies for consistently generating engaging content ideas—strategies that have kept "The $100 MBA Show" thriving with over 2,500 episodes. He’ll guide you through mindset shifts, leveraging core topics, and the art of journaling to uncover valuable content gems. This lesson is packed with actionable insights to ensure you'll never run out of captivating subjects for your audience.
Ready to transform your content creation process? Tap play at the top of the page and dive into Omar's masterclass on keeping your content fresh and engaging.
To submit your questions, visit 100mba.net/q.
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Curious about how to kickstart your paid marketing efforts in 2024? Wondering how you can make the most of your budget, whether you have $5000 or just $500 a month? You've come to the right place. Today's lesson is tailor-made for entrepreneurs like you who are ready to take that next step in growing your business.
In this episode, Omar breaks down three highly effective strategies to get started with paid marketing. He reveals the importance of investing in a professional copywriter, the benefits of running Meta retargeting ads, and how capturing emails can be a goldmine for conversions. From practical tips to actionable insights, you'll learn how to maximize your marketing budget without breaking the bank.
Ready to elevate your marketing game? Hit play at the top of the page to dive into these invaluable lessons and start strategizing for your business's future. You won't want to miss this step-by-step guide to smart spending in paid marketing.
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Are you fully tapping into the potential of your email list? Every dollar spent on email marketing brings back an average of $42—so if you’re looking to boost revenue and build stronger customer relationships, email marketing might be your golden ticket.
In today’s episode, Omar shares strategies to help you unlock the true power of email marketing. From building a quality list to crafting content that engages and converts, Omar breaks down the tactics that helped him build multi-million-dollar businesses. You’ll learn how to segment your list, run effective campaigns, and avoid common mistakes, all while keeping your audience eager to open every email.
Ready to elevate your email marketing game? Tap play at the top of the page and tune in. Your journey to email marketing success starts today!
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Thinking the current economic climate might be the wrong time to start your dream business? With inflation rising and market uncertainties, it’s a question many aspiring entrepreneurs are asking. But did you know some of the most successful companies launched during tough times?
In today’s episode, Omar breaks down this exact concern with insights from 20 years of entrepreneurship. He explains why economic ups and downs are part of the game, how having the right mindset and adaptable skills matters more, and the four key factors that drive business success—no matter the climate. Packed with personal stories and practical advice, this episode is one you can’t miss.
Ready to find out if now is the time to launch? Tap play at the top of the page to learn how to set up your business for success in any economy.
To submit your questions, visit 100mba.net/q.
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Thinking the current economic climate might be the wrong time to start your dream business? With inflation rising and market uncertainties, it’s a question many aspiring entrepreneurs are asking. But did you know some of the most successful companies launched during tough times?
In today’s episode, Omar breaks down this exact concern with insights from 20 years of entrepreneurship. He explains why economic ups and downs are part of the game, how having the right mindset and adaptable skills matters more, and the four key factors that drive business success—no matter the climate. Packed with personal stories and practical advice, this episode is one you can’t miss.
Ready to find out if now is the time to launch? Tap play at the top of the page to learn how to set up your business for success in any economy.
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Tired of feeling pushy or awkward when trying to make a sale? Wish you could close deals without sounding desperate or salesy? You’re in the right place! Today’s episode will change how you approach sales forever.
Omar shares game-changing strategies that let you sell with integrity and professionalism. Drawing from lessons learned from his father, a top-performing car salesman, Omar walks you through a step-by-step process for understanding customer needs, building trust, and removing risk—no pressure tactics involved. Whether you’re selling in person, over the phone, or via webinars, these proven techniques will boost your sales game.
Don’t miss this must-listen episode! Tap play at the top of the page and learn how to sell more with confidence, all while making your customers feel valued. Start mastering these transformative strategies today.
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Ever wonder if you can run ads without draining your budget? Hesitant to invest in marketing because of the costs? What if there was a way to make your ads practically pay for themselves?
In today’s episode, Omar introduces the concept of self-liquidating offers—a strategy that helps you recoup your ad spend quickly. Omar walks you through how to set up these offers step by step. Learn how to craft compelling ads, create high-converting opt-in pages, and use one-time offers to cover your ad costs while generating leads. Drawing from his experiences with The $100 MBA and WebinarNinja, Omar provides real-world examples and actionable insights to help you master this strategy.
Don’t miss this episode! Tap play at the top of the page and start turning your ad spend into a self-sustaining engine for leads and sales.
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Facing the tough task of letting go of a long-term employee and not sure how to go about it? Letting someone go is never easy, especially when they’ve been a key part of your team for years. How do you handle it in a way that’s fair, compassionate, and keeps your business moving forward?
In today’s episode, Omar dives into this challenging topic, responding to a listener’s question on how to let go of a long-time employee. Drawing from over 20 years of business experience, Omar shares smart, compassionate strategies to make the process easier. Learn how to set clear expectations, have difficult conversations, and manage team morale—all while staying true to your company’s mission.
If you’re facing this difficult situation, don’t miss this lesson. Tap play at the top of the page and get the advice you need to handle it the right way.
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Looking for a way to turn your toughest challenges into your biggest wins? Wondering how successful entrepreneurs turn obstacles into opportunities, and how you can do the same in your business? If so, today’s episode of The $100 MBA Show is exactly what you need.
Omar dives into a revisited book review of The Obstacle Is The Way by Ryan Holiday, nine years after first discussing it on the show. He shares fresh insights and personal experiences that highlight how the book’s powerful lessons have helped him overcome major business and life hurdles. From mastering perception and action to building the resilience needed for entrepreneurial success, you’ll learn how to turn any obstacle into an opportunity for growth.
Don’t miss out on this game-changing lesson! Tap play at the top of the page to learn how to take action and strengthen your resilience. Plus, grab the free worksheet at 100mba.net/worksheets to apply these lessons to your own journey. For more book reviews, visit 100mba.net/read.
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Ever wondered what it takes to create a website that not only looks great but also drives sales? In today’s crowded digital landscape, standing out and maximizing your online presence is more important than ever. But with so many factors to consider—design, functionality, content, and conversion tactics—where do you even start?
In this episode of The $100 MBA Show, Omar dives deep into the art of building a website that sells. From identifying the must-have pages to optimizing your site, to crafting copy that keeps visitors engaged, we cover it all. Packed with actionable insights and real-world examples, you’ll learn how to turn your website visitors into loyal customers, ensuring that your online platform becomes a powerful tool for your business growth.
Tap play at the top of the page to discover how to transform your website into a conversion machine.
The post MBA2523 How To Build a Website That Sells appeared first on The $100 MBA.
Are you struggling to make your first sale and wondering how long it should take? If you’re launching a new business, this question has probably crossed your mind more than once. It’s a common concern for many entrepreneurs eager to validate their ideas and start generating revenue. How soon can you expect that initial payment to hit your account, and what can you do to speed up the process?
In today’s Q&A Wednesday episode, Omar dives deep into this very issue. He offers practical tips and personal anecdotes to show why waiting too long to make your first sale could be a dire mistake. Discover actionable strategies for validating your business idea, the importance of early sales, and how to tap into your existing network. Plus, learn from Omar’s experiences in pre-selling products and securing those crucial first customers.
Don’t miss out on this invaluable lesson! Tap play now—the button’s right at the top of the page—and gain the confidence and tools to make your first sale faster than you thought possible.
Got a question you want to ask? Go ahead and submit it here: 100mba.net/q
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Looking to build a business that not only thrives but also makes a meaningful impact? Want to know how to narrow your niche and connect directly with your ideal clients? Curious about turning challenges into the driving force behind entrepreneurial success?
In today’s episode, we dive into an extended interview with Andy Morgan, founder of rippedbody.com. Omar traveled all the way to Japan to meet Andy in person and bring you firsthand insights from his inspiring journey—from teaching English in Japan to creating a quarter-million-dollar fitness coaching business for busy entrepreneurs. Learn about the power of having a purpose-driven business, the benefits of niching down, and how structured email communication can streamline client interactions and coaching workflows. Plus, Andy offers insights into the unique challenges and rewards of expanding into a new cultural market and the importance of balancing appearance with credibility in the fitness industry.
Don’t miss out on Andy’s valuable advice for creating a successful niche business. Tap play now at the top of the page—and start transforming your entrepreneurial journey today!
Also check out:MBA240 Must Read: The 4-Hour Work Week by Tim Ferriss
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Ever wondered what the true cost of success is? We often hear about the wins, acquisitions, and the glamorous side of reaching the top, but we rarely dive into the sacrifices that pave the way. What does it really take to turn dreams into reality, and what must you give up along the journey?
In today’s episode, Omar pulls back the curtain on his own path to success. With candid reflections on a decade-long journey, he digs deep into the dark times, the immense sacrifices, and the relentless grind that made his vision a reality. This isn’t just about triumphs; it’s about the true price of success and the resilience needed to achieve it.
Curious about what it takes to reach your dreams and the real sacrifices involved? Don’t miss this compelling episode. Tap play now—the button’s right at the top of the page—and let Omar guide you through an eye-opening lesson that might just change your perspective on entrepreneurship and your own journey ahead.
Books Omar mentioned in this episode:
MBA765 Must Read: Shoe Dog by Phil Knight
MBA890 Must Read: The Hard Thing About Hard Things by Ben Horowitz
MBA667 Must Read: Elon Musk by Ashlee Vance
MBA1108 Must Read: Open by Andre Agassi
The post MBA2520 The Cost of Success appeared first on The $100 MBA.
Are you sitting on what you think could be the next million-dollar business idea, but you’re unsure if it’s really worth pursuing? Ever wondered why so many startups fail despite having great concepts? If these questions resonate with you, you’re in the right place!
In today’s Q&A Wednesday episode, Omar tackles a crucial step in every entrepreneur’s journey: validating a business idea. Responding to Sarah’s question, Omar dives into what makes a concept truly market-worthy. From identifying high-value problems and conducting market research to testing a minimal viable product, this episode covers it all. Omar also shares personal experiences and actionable steps you can start using right away to make sure your idea is on the right track.
Ready to turn your concept into a validated business idea? Don’t miss this essential episode that could save you countless hours and dollars. Tap play now—the button’s right at the top of the page—and learn how to confidently move forward with your entrepreneurial dreams!
Got a question you want to ask? Go ahead and submit it here: 100mba.net/q
Related to this episode:
MBA2517 How To Create a Million Dollar Product or Service
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Struggling to price your product or service effectively? Ever wondered why some businesses rake in profits while others barely scrape by? Pricing can make or break your business, and mastering it might just be the key to unlocking your entrepreneurial success.
In today’s episode, Omar dives into the world of pricing strategies. Drawing from his extensive business experience and insights from Patrick Campbell, founder of ProfitWell (now Paddle), Omar breaks down value-based pricing, customer research, and how to analyze your competition. You’ll get real-world examples and a step-by-step process to ensure you’re pricing your offerings just right.
Don’t miss this lesson that could transform your approach to pricing and boost your profit margins. Hit play now—the play button’s right at the top of the page—and tune in to get equipped with the knowledge you need to nail your pricing strategy.
The post MBA2518 How to Price Your Product or Service appeared first on The $100 MBA.
Ever wondered what it takes to turn a simple idea into a million-dollar product or service? What separates successful entrepreneurs who’ve created multiple million-dollar ventures from those who fall short? In this episode, we’re unpacking the mystery behind creating a million-dollar product or service.
In today’s lesson, Omar dives deep into the secrets behind his success with his businesses. This isn’t just theory—Omar shares the crucial steps that can turn an idea into a game-changing product. From nailing down what your customers truly need to turning feedback into growth, you’ll get the kind of insights that can make all the difference.
Don’t miss out on this invaluable episode that could be the catalyst for your next big venture! Tune in now to learn how to bring your million-dollar idea to life. Whether you’re a seasoned entrepreneur or just starting, this episode is packed with practical advice and real-world examples. The play button is at the top of the page—hit play now and start your journey to creating a million-dollar product today!
Show LinksMBA653 Must Read: The Brain Audit by Sean D’Souza
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Is it hard to imagine starting your business with zero dollars? Does it feel impossible to ignite a successful venture without an initial capital investment? Think again. This episode is here to walk you through the exact steps needed to launch your dream business without breaking the bank.
In today’s Q&A Wednesday, Omar tackles an inspiring question from a listener: how to start a business with absolutely no money. Drawing from his own journey from teacher to business owner, Omar shares tried-and-true strategies, action steps, and real-life examples. This episode is packed with actionable tips and motivational stories that will give you the confidence to take that first step toward entrepreneurship.
Ready to learn how you can start with nothing and build something incredible? Tune in to this episode and equip yourself with the knowledge and tools to begin your business journey today. The play button is at the top of the page—listen now and discover how to turn zero dollars into a thriving business!
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Ever feel overwhelmed by the endless array of tools and resources available when starting an online business? Not sure which ones are truly essential and which you can skip? You’re not alone. Starting your entrepreneurial journey can be exciting but also a bit daunting, especially when it comes to picking the right tools to support your vision.
In today’s episode, Omar simplifies this process for you. He breaks down the must-have tools to kickstart your online business without draining your wallet. From website building and email marketing to payment processing and project management, Omar offers practical advice and budget-friendly recommendations. He even shares his experience bootstrapping The $100 MBA, showing that you don’t need huge investments to get started.
Ready to streamline your startup toolkit and focus on what really matters? Tune in to this episode and learn how to build a solid foundation for your online business. Visit 100mba.net/worksheets to download your free checklist and follow along with the episode. Don’t miss out —hit play now at the top of the page!
Show LinksDownload the 1-page Business Planner
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Struggling with the idea of creating a business plan? Do visions of 90-page documents and months of work scare you away from starting your entrepreneurial journey? If that sounds familiar, you’re in for a treat because today’s episode is just what you need!
In this episode, Omar breaks down the seemingly daunting task of creating a business plan into a quick and simple process you can complete in just 15 minutes. Using the one-page business planner, Omar guides you step-by-step through the essentials. You’ll learn to identify key components like problem-solving, solutions, and your unique selling proposition—all in the time it takes to enjoy a coffee break.
Don’t let the thought of a business plan intimidate you any longer. Tune in to this episode and discover how you can create a clear, effective roadmap for your business without a massive time investment. Tap the play button at the top of the page, and get ready to turn your entrepreneurial aspirations into actionable steps!
Show LinksDownload the 1-page Business Planner
The post MBA2514 How To Create Your Business Plan in 15 Minutes appeared first on The $100 MBA.
Do you ever wonder if your business really needs a vision or specific goals to succeed? Maybe you’re just starting out, and the idea of setting three-year or five-year goals feels overwhelming and unnecessary. You’re not alone—many entrepreneurs grapple with whether to jump in and start working or take the time to carefully map out a long-term plan.
In this episode, Omar dives deep into why having a clear vision and set goals can dramatically increase your chances of success. He shares personal experiences and actionable tips on how to create a compelling vision and practical goals. Omar discusses how these elements provide your business with purpose, direction, and the motivation to push through challenges. Plus, he outlines a straightforward method to break down your grand vision into manageable short-term and long-term goals.
Ready to create a clear roadmap for your business and boost your chances of long-term success? Tune in to this insightful episode to learn how to set effective goals and develop a compelling vision that will drive your business forward. Tap the play button at the top of the page, and transform the way you approach your entrepreneurial journey!
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Are you finding it tough to define your ideal customers and struggling to boost your business’s success? Do you feel overwhelmed trying to cater to everyone, only to resonate with no one? If these challenges sound familiar, you’re not alone. Many entrepreneurs face this dilemma when they first start their business journey.
In today’s episode, Omar breaks down one of the most crucial steps to building a successful business: identifying your target market. Omar shares real-life examples and actionable steps that have helped countless entrepreneurs find their niche. You’ll learn why trying to appeal to everyone can backfire and how niching down can propel your business forward.
Ready to stop speaking to the void and start connecting with the right audience? Then this is an episode you can’t afford to miss. Hit play at the top of the page, and tune in to learn how to pinpoint your target market, maximize your marketing efforts, refine your products, and ultimately grow your business. Get ready to make a lasting impact on your entrepreneurial journey!
Show LinksMBA1803 Must Read: Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne
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Are you an aspiring entrepreneur trying to figure out the best way to turn your passion into a profitable venture? Do the plethora of business models out there leave you feeling overwhelmed and unclear about where to start? Fear not, because this episode with Omar tackles these very concerns head-on.
In today’s episode, Omar breaks down the three most promising business models for beginners, starting with the service-based business model. He discusses the benefits and challenges of each of the models he shares, drawing from his personal experiences and deep industry insights. Whether you’re looking to leverage your existing skills or aiming to scale quickly with high-profit margins, this episode offers valuable advice to help you make an informed decision.
Don’t miss out on this essential guide for budding entrepreneurs! Discover which business model aligns perfectly with your strengths and ambitions. Hit play now at the top of the page and take the first step towards your entrepreneurial success!
The post MBA2511 The Best Business Models to Start With appeared first on The $100 MBA.
Ever thought about leaving the nine-to-five grind to start your own business? Do you find yourself questioning if now is the right time to take that leap? Or simply, how to make such a daunting transition smoothly? In today’s fast-paced world, quitting your job to become an entrepreneur is one of the most significant decisions you can make. But how do you ensure it’s the right move, and more importantly, how do you do it successfully?
Omar takes you through a comprehensive step-by-step guide on how to quit your job and embark on your journey as a full-time entrepreneur. Drawing from his personal experience of making a similar transition 12 years ago, Omar shares invaluable insights and practical advice on everything from understanding your “why,” performing a financial health check, leveraging your existing skills, to setting up your online presence and more. Whether you’re unhappy in your current role or simply yearning for more autonomy and creativity, this episode has all the ingredients you need to make an informed and structured transition into entrepreneurship.
Don’t miss out on this insightful episode! Get the detailed roadmap that will equip you with the knowledge and confidence to take control of your career and future. Hit play now at the top of the page, and let’s turn your entrepreneurial dream into a rewarding reality!
Show Links
Start With Why by Simon Sinek
Free guide & video: Escape Plan: Quit Your 9-5 Job & Start Your Online Business in 90 Days
Get our Business Essentials Template Pack for FREE
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How do some entrepreneurs manage to build successful businesses their own unique way, without being driven solely by the pursuit of money? What if everything you thought you had to do in business was actually optional? And how can belief and imagination transform your entrepreneurial journey? These are just some of the questions we explore in today’s inspiring episode, as we sit down with the legendary Derek Sivers.
In this special extended interview, we delve deep into Derek Sivers’ fascinating approach to business and life. You’ll hear about Derek’s unique take on obligations, his philosophy of “useful not true” stories, and the powerful role of choice in shaping our actions. From starting CD Baby as a favor for friends to selling it for a massive profit, Derek’s journey is filled with valuable lessons for entrepreneurs at any stage. Omar also shares his personal experiences, adding a relatable and actionable perspective to the conversation.
Don’t miss out on Derek’s insightful anecdotes and actionable advice that can help you build a business in a way that’s uniquely yours. Trust us, this is an episode you won’t want to skip!
And some exciting news! This is the first episode that will also have a video format on YouTube. Head over to 100mba.net/youtube, subscribe, and check it out. Now, you can see Omar on video, moving forward to teach and share lessons.
The play button is at the top of the page, hit play now!
Or watch this conversation over at 100mba.net/youtube
Show Links
sive.rs
Hell Yeah or No by Derek Sivers
MBA1843 Must Read – How to Live by Derek Sivers
MBA450 Must Read: Anything You Want by Derek Sivers
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Ever wondered what it takes to keep a podcast thriving for a whole decade? What lessons have we learned, and what exciting changes lie ahead for The $100 MBA Show? Join us as we explore the 10-year journey of our podcast, the transformations we’ve undergone, and the pivotal moments that shaped our path.
In this very special episode, we’re celebrating 10 years of The $100 MBA Show! Omar and Nicole dive into the heart of their experiences, sharing the highs and lows of building a podcast from scratch. This is the first time Omar has done an interview like this, and Nicole is here to give us a special treat by uncovering what’s really on Omar’s mind. They’ll discuss the impact of entrepreneurship in shaping their lives, the personal growth they’ve undergone, and the significant milestones, including rebranding efforts and new features. It’s an episode packed with insights and inspiration for anyone on their entrepreneurial journey. Plus, you’ll get an exclusive sneak peek at future plans – you don’t want to miss those!
Tune in for this celebration of a decade’s worth of business wisdom, laughter, and perseverance. Grab your headphones and hit play now at the top of the page.
Show Links
MBA170 Must Read: Think and Grow Rich by Napoleon Hill
Moonwalk: A Memoir Hardcover by Michael Jackson
The post MBA2508 The 10 year journey of this podcast and what’s next. appeared first on The $100 MBA.
Did you ever have to make the tough call to let go of your entire team just to keep your business afloat? How do you navigate the aftermath, with the weight of the business on your shoulders and a mountain of tasks ahead? This is exactly the predicament that one of our listeners, Janet, finds herself in, and today we dive deep into finding solutions.
In this episode, Omar tackles Janet’s heartfelt question with empathy and actionable strategies. Omar shares his own experiences and breaks down eight essential steps for business owners who find themselves in similar situations. From reassessing the business model to leveraging technology and focusing on cash flow, Omar provides a roadmap for bouncing back stronger than ever. This is a must-listen for anyone facing difficult choices and looking for guidance on moving forward.
Don’t miss out on this in-depth lesson filled with practical advice and encouragement. Tune in and equip yourself with the knowledge to navigate through challenging times. Hit the play button at the top of the page and let’s get down to business.
The post MBA2507 Q&A Wednesday: I just had to fire everyone to keep my business alive. What now? appeared first on The $100 MBA.
Do you wonder how some businesses manage to snag media mentions in top-tier publications while others remain in the shadows? What’s their secret to getting that coveted exposure without spending a fortune? Public relations can make or break your business, but how do you tackle it successfully, especially when you’re on a tight budget?
In today’s episode, Omar dives deep into the world of free PR. Drawing from his personal experiences running both his podcast and a SaaS company, Omar reveals actionable strategies to get your business featured in the media. From building relationships with journalists to leveraging social media and crafting compelling press releases, you’ll get a treasure trove of tips that could catapult your business into the spotlight.
Ready to unlock the secrets of free PR and elevate your business to new heights? Hit the play button at the top of the page to discover practical, step-by-step strategies that can help you gain the media coverage you deserve.
The post MBA2506 How To Get Free PR for Your Business appeared first on The $100 MBA.
How many customer support agents do you really need for your growing business? Do you wonder what factors to consider when assembling your team? Today’s episode delves into this crucial question, offering expert insights and a strategic approach to help you make the right decisions.
In this episode, Omar draws from his extensive experience in building a top-notch customer support team at WebinarNinja to guide you through the intricate process of hiring your customer support staff. From understanding the volume of customer inquiries and setting response time goals to assessing the complexity of support tickets and planning for adequate coverage, Omar breaks it all down step-by-step. Along the way, you’ll learn how to strike the perfect balance to ensure exceptional service without overstaffing or burdening your team.
Don’t miss out on these invaluable lessons that could fundamentally transform your customer support strategy. Your journey to building an outstanding customer support team starts right now! Click play at the top of this page!
The post MBA2504 Q&A Wednesday: How many customer support agents do I need? appeared first on The $100 MBA.
Struggling to get attendees to your live webinars despite all your hard work? Poured endless hours into creating content and promoting your event, only to be met with disappointing attendance? You’re not alone. In this episode, we tackle a question from one of our listeners, Eric, who faced a similar challenge and sought advice on how to effectively increase webinar attendance.
Join Omar as he dives deep into proven strategies for boosting your webinar audience through a well-crafted paid marketing funnel. Learn from his extensive experience with over 500 webinars and his role as the founder of WebinarNinja, recently acquired by ProProfs. Omar walks you through the essential steps, from building an email list using lead magnets to nurturing those leads with valuable content, and finally, converting them into attendees and customers. This episode is packed with actionable insights and bonus tips that could be a game-changer for your business.
Don’t miss out on this opportunity to transform your webinar strategy and drive more attendees. Discover how you can turn your next live webinar into a resounding success. Tap the play button above right now!
The post MBA2501 Q&A Wednesday: How do I get more attendees to my webinar? appeared first on The $100 MBA.
Curious about how to turn complete strangers into loyal customers eager to buy what you’re selling? Feeling overwhelmed by the complexities of lead generation and wishing for a straightforward guide? If so, you’re in for a treat with today’s episode.
In this must-read episode, Omar dives into the key takeaways from Alex Hormozi’s game-changing book, “$100M Leads: How to Get Strangers To Want To Buy Your Stuff”. Omar breaks down the lead generation process, explores various lead sources, and reveals Hormozi’s secrets to leveraging free content for audience growth. By the end of this episode, you’ll have practical strategies and actionable insights to elevate your lead generation efforts, making it an unmissable resource for any entrepreneur looking to scale their business.
Don’t miss out on this opportunity to transform your approach to attracting customers. Discover how to supercharge your lead generation with the wisdom distilled from “$100M Leads” by Alex Hormozi. Hit that play button above right now!
Show Links
$100M Leads by Alex Hormozi
Previously covered on the podcast: Book One
MBA2173 Must Read: $100M Dollar Offers by Alex Hormozi
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Ever thought about whether you really need investors to build a successful business, or if it’s possible to thrive without their backing? Many entrepreneurs believe that securing investor funding is crucial for launching and growing their ventures. But what if there’s an alternative path that’s just as viable, if not more rewarding?
In today’s episode, Omar explains why he’s chosen to bootstrap his businesses. He dives deep into the four compelling reasons behind his decision to rely solely on his resources. From taking full responsibility to prioritizing sales, maintaining total control, and focusing on profit over revenue, Omar shares invaluable insights that have helped him build not only successful but financially stable businesses. Whether you’re an aspiring entrepreneur or a seasoned business owner, this is an episode you don’t want to miss.
Ready to explore a unique approach to business growth without the need for investors? Let’s dive in and uncover the powerful benefits of bootstrapping your way to success! Click play!
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Show LinksYou might also like…
For more insights and inspiration on thriving without investors, don’t miss MBA2279: Extended Interview: Nathan Barry – How to Grow a Self-Funded Software Business to $34 Million and Beyond. Discover how Nathan Barry scaled his business without outside funding!
The post MBA2499 Why I Never Needed Investors For My Businesses appeared first on The $100 MBA.
Wondering how to get rid of that nagging fear of missing out (FOMO) and stay disciplined in your business endeavors? You’re not alone. Many entrepreneurs and professionals face the challenge of balancing invites, opportunities, and social commitments, all while trying to maintain productivity and focus on their goals.
In today’s Q&A Wednesday episode, Omar addresses a question from Ken, who struggles with FOMO and finds it difficult to say no to various engagements. Omar dives into practical strategies to help you identify your top priorities, structure your time effectively, and maintain discipline in an age of constant connectivity and distractions. Whether it’s making a clear to-do list, finding an accountability partner, or celebrating small wins, this episode offers valuable insights for anyone looking to grow their business and stay on track.
Ready to conquer FOMO and boost your productivity? Tune in to this episode and learn how to take control of your schedule and prioritize what truly matters. Hit play now and start redefining your path to success!
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Show LinksNews Feed Eradicator
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Are you sleeping on Facebook while getting caught up in the whirlwind of newer social media platforms like Instagram, TikTok, and LinkedIn? Think again! While these newer platforms are buzzing with activity, Facebook is quietly but powerfully proving to be a goldmine for businesses willing to give it the attention it deserves. But why should you consider shifting your focus back to this “old” social media platform, and how can it benefit your business in ways you hadn’t imagined?
In today’s eye-opening episode, Omar breaks down why Facebook is currently a hidden treasure trove for savvy business owners. From the diverse content formats and robust search functionality to the advanced targeting options in advertising, Facebook offers unique value propositions that other platforms simply can’t match. You’ll learn how to maximize your organic reach, leverage Facebook’s powerful advertising tools, and even explore its seamless e-commerce features. This episode is packed with actionable insights to help you get the most out of Facebook in the next 12 to 18 months.
Transform your social media strategy and give your business the edge it needs. Hit that play button now, and discover why investing your time, money, and effort in Facebook can give you a remarkable return. Tune in to start exploiting Facebook’s full potential today!
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Show Links50+ Must-know social media marketing statistics for 2024
The post MBA2497 Why You Should Be Using Facebook Right Now appeared first on The $100 MBA.
Feeling overwhelmed by the myriad of product options to start with as you venture into entrepreneurship? Are the endless possibilities making it hard for you to decide which product will set you on the path to success and profitability? If you find yourself grappling with these questions, you’re not alone.
In today’s episode, Omar dives deep into the best types of products to sell when you’re just starting out. Omar offers valuable insights and real-world examples, highlighting why these products can pave the way for a profitable and sustainable business.
Tune in and you might find that one of these products could be your gateway to entrepreneurship. Tap the play button and let’s discover the best product to kickstart your journey!
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Show LinksOZCON
The post MBA2496 The Best Product To Start With appeared first on The $100 MBA.
How do you land your first few non-paying clients just to gather some solid testimonials? Struggling to kickstart your new business because potential clients aren’t biting on your offers for free work? Finding the right approach could be a game-changer, and we’re here to help you navigate it!
In today’s Q&A Wednesday episode, we dive deep into this exact challenge with Omar. He answers Sami’s burning question on getting those elusive first testimonials for a digital marketing agency. From rethinking your strategy to offering proof upfront without even asking, Omar lays out a practical and effective roadmap to help you gain credibility and eventually, paying clients. It’s packed with actionable advice and real-world insights that you won’t want to miss.
Join us and unlock the secrets to turning free work into valuable testimonials that can catapult your business forward. Hit the play button now to get all the details and start implementing these game-changing strategies today!
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Why do some entrepreneurs thrive while others struggle to get their businesses off the ground? Is there a secret formula to success that many miss? And most importantly, what can you do to ensure you’re on the path to triumph instead of defeat?
In this episode, Omar dives deep into the reasons why some succeed while others don’t. Drawing from his extensive research and personal experiences, Omar uncovers the three critical factors that differentiate the winners from the rest. From understanding the importance of perseverance to redefining what hard work means and taking personal responsibility, this episode is packed with invaluable insights that can transform your entrepreneurial journey.
Don’t miss out on these actionable lessons that could be the turning point for your business. Tune in and discover the keys to unlocking your potential as a successful entrepreneur. Click play now and start moving your business in the right direction!
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Show LinksMBA765 Must Read: Shoe Dog by Phil Knight
The post MBA2494 Why Some Succeed and Some Don’t appeared first on The $100 MBA.
Struggling to find the perfect CTO or technical co-founder for your software startup? If you’re a non-technical entrepreneur with a brilliant SaaS idea, finding someone to handle the tech side might seem like an insurmountable challenge. How can you meet the right person who not only possesses the necessary skills but also shares your vision and drive?
In today’s episode, Omar dives deep into practical strategies for finding your ideal technical partner. Drawing on his decade-long experience with WebinarNinja, Omar shares three proven ways to connect with a top-notch CTO or technical co-founder. Whether you’re looking for an experienced senior executive, leveraging your networking skills, or exploring talent within your current team, you’ll gain actionable insights that can turn your startup dream into a reality.
Ready to transform your search for a technical co-founder? Click play and get the guidance you need to build your dream SaaS business with a strong technical foundation.
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Show Links@helloitsolly
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Wondering how to land amazing guests for your podcast, especially when you’re just starting out? This common challenge plagues many aspiring podcasters who want to elevate their content with engaging and influential interviews. How can you transform your guest list from your immediate circle to industry giants or thought leaders?
Drawing from nearly a decade of experience and relationships with some of the biggest names in podcasting, Omar shares actionable advice on networking, attending industry events, leveraging your existing connections, creating a dream guest list, and even paying your way to secure those coveted interviews. Tune in for practical exercises and inspiring examples on how persistence pays off in the podcasting world.
If you’re ready to take your podcast to the next level with compelling guests, don’t miss this episode! Hit that play button and explore the steps to building a network that will enrich your podcast and propel your show to new heights.
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Show LinksCheck out Ramit Sethi’s episodes here and here.
Check out Jordan Harbinger’s episode here.
Listen to John Corcoran’s episode here.
Check out Michael Port’s episode here.
The post MBA2492 Q&A Wednesday: How do I get great guests on my podcast? appeared first on The $100 MBA.
Ever thought about how a simple financial move could drastically improve your business’s financial health and security? Often find yourself worrying about cash flow, unexpected expenses, or potential fraud? If so, this episode is tailor-made for you!
In today’s episode, Omar breaks down the crucial reasons why every business needs a savings account. Omar shares his personal experiences, from facing the stress of fraud to seizing business opportunities thanks to cash reserves. Not only will you learn the security benefits of having a savings account, but you’ll also discover how it helps in budgeting, overcoming financial challenges, and even taking advantage of growth opportunities. This is a straightforward strategy that even non-financial folks can implement in no time.
Whether you’re a seasoned business owner or just starting out, hit that play button and dive into why a business savings account is a game-changer. Your future self—and your business—will thank you.
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Feel overwhelmed by the sheer number of tasks on your plate, wondering how you’ll ever squeeze in time for content creation? Constantly asking yourself when you’ll have the bandwidth to blog, record a podcast, or create videos for your business? If you find yourself nodding in agreement, today’s episode is tailor-made for you.
In this episode, Omar dives deep into the strategies and techniques to effectively carve out time for content creation amidst the chaos of running a business. From prioritizing content tasks and time blocking to outsourcing and leveraging tools, Omar shares his tried-and-true methods for ensuring that content creation never falls by the wayside. Gain insights from someone who has managed to consistently produce over 2000 podcast episodes while running multiple successful businesses—this is a masterclass you don’t want to miss.
Ready to take control of your content calendar and elevate your brand through consistent, high-quality content? Click play and let’s transform your content creation process, one actionable tip at a time!
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Show LinksArnold’s Pump Club
The post MBA2490 How to Make Time For Content Creation in Your Business appeared first on The $100 MBA.
Wondering how to ask for equity in a company you helped build from the ground up? Feeling like you’ve contributed significantly to its growth and deserve a piece of the pie but don’t know where to start or how to approach the conversation? If this sounds like your situation, you’re in the right place.
In today’s episode, Omar dives deep into a listener’s question about requesting equity in a SaaS company they’ve been instrumental in growing. Omar provides actionable steps and strategies to navigate this sensitive topic, ensuring that you approach it with the right mindset and preparation. From understanding the founder’s perspective to presenting your long-term vision for the company, Omar covers it all to help you earn the equity you deserve.
Don’t miss out on this insightful episode. Click play now to learn how to effectively ask for equity and secure your stake in the success you’ve been helping to build.
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Have you thought about whether creativity is a talent you’re born with or a skill you can develop? Curious about how consistently putting your work out there can refine your craft and build your confidence? Feel like an imposter in your own creative journey and wish you had a better way to embrace that feeling?
In today’s must-read episode, Omar delves into Seth Godin’s enlightening book, “The Practice.” This episode breaks down key insights from the book, including how to cultivate creativity, the importance of consistently sharing your work, and the power of trusting the process. With personal anecdotes and practical examples, Omar explores how this book can help you become a better entrepreneur and creator while addressing common challenges like imposter syndrome and writer’s block.
Don’t miss this deep dive into Seth Godin’s The Practice. Hit play to unlock valuable insights that could transform your creative endeavors and entrepreneurial journey.
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Ever wondered what it takes to ensure your business doesn’t become just another statistic? Curious about the fundamental strategies that can keep your enterprise alive and thriving, even during the most challenging times?
In today’s episode, Omar dives deep into the core principles of business longevity. Drawing from his extensive experience and real-world examples, Omar reveals eight crucial tips designed to help entrepreneurs navigate financial hurdles, stay adaptable, and lead their teams effectively. From knowing your numbers to taking care of your own well-being, this episode provides a practical roadmap to prevent your business from going under.
Don’t miss out on these invaluable insights that could make the difference between your business surviving or closing its doors. Hit play now and safeguard your business’s future!
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The post MBA2487 How to Not Go Out of Business appeared first on The $100 MBA.
Feeling stuck trying to decide whether to keep pushing through with your business idea or finally call it quits? It’s a tough decision every entrepreneur faces at some point. Do you buckle down and lean into your grit, or do you cut your losses and pivot to something new? If these questions have been weighing heavily on your mind, you’re not alone.
In this episode, Omar tackles a listener’s pressing question: “How do you know when to call it quits and when to persevere?” Drawing from personal experiences and offering actionable strategies, Omar dives deep into identifying when to persist and when it’s time to let go. Whether it’s analyzing your business metrics, experimenting with new approaches, or shifting your focus, this episode is packed with invaluable advice tailored to help you make an informed decision.
Don’t let indecision hold you back. Tune into this episode and learn the tools and strategies you need to evaluate your business situation critically. Let Omar guide you through this challenging aspect of entrepreneurship, providing clarity and helping you forge a successful path forward. Click play and listen now!
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Show LinksMBA93 Guest Teacher: Jenny Blake – How To Pivot Your Business or Career
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Curious about what truly defines your business and sets it apart from the competition? Struggling to attract the right customers or build a cohesive, motivated team? The answer might lie in something you haven’t fully considered yet—your core values.
In today’s episode, we’re joined by Robert Glazer, founder of Acceleration Partners and best-selling author, who will teach us the critical importance of identifying and refining your core values to build a stronger, more aligned business. Through actionable steps, Robert will guide you on how to pinpoint what you stand for and why it matters, ensuring your business decisions are in sync with these core principles. Don’t miss this essential lesson that could transform how you lead your organization.
Tune in now to unlock the key to building a better business through the power of core values. Hit play!
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Show LinksRobertGlazer.com
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Thinking about hiring an agency to boost your business but worried about making the wrong choice? Hiring an external agency can be a game-changer, but it also comes with its own set of risks. How do you ensure you select the right agency that aligns with your needs and goals?
In this episode, Omar guides you through the 7 critical mistakes to avoid when hiring an agency. Drawing from over 20 years of entrepreneurial experience and dozens of agency dealings, Omar shares invaluable insights to help you make informed decisions. By understanding your own needs, asking for relevant success examples, considering time zones, and ensuring cultural fit, you can avoid costly pitfalls and make the most out of your partnership with an agency.
Don’t miss out on this essential episode! Tune in to learn how to sidestep common hiring mistakes and make the best choice for your business. Follow the show on your favorite podcast app and press play!
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The post MBA2484 7 Mistakes to Avoid When Hiring an Agency appeared first on The $100 MBA.
Have you ever found yourself staring at your business metrics, wondering why growth has stopped and what you can do to turn things around? Experiencing the frustrating peaks and valleys of a feast or famine cycle? You’re not alone, and today’s episode is just for you.
In this Q&A Wednesday episode, Omar tackles a critical question from AJ, who is grappling with a plateau in his online catering business. Omar breaks down the essential yet often overlooked strategy of implementing reliable systems in your business. From effective marketing and sales funnels to consistent customer acquisition techniques, Omar offers tough love advice and actionable insights that can help resurrect any stagnant business.
Don’t miss out on this invaluable advice—whether you’re struggling to maintain growth or simply want to future-proof your business practices, this episode is packed with the strategies you need. Hit play, and let Omar guide you through building the systems that can bring your business back to life and keep it thriving.
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Ever find yourself puzzled by human behavior and wonder what really drives people’s actions? Have you considered how a deeper understanding of human nature could transform your approach to business and life? If you’re curious about what makes people tick and how you can leverage this knowledge to your advantage, this episode is for you.
In this episode, Omar dives into “The Laws of Human Nature” by Robert Greene. Omar shares his favorite insights from this remarkable book, shedding light on the complex psychological underpinnings that govern human behavior. From the law of irrationality to the law of generational myopia, discover how mastering these principles can elevate your entrepreneurial game and improve your relationships both personally and professionally.
Don’t miss out on this deep dive into one of Robert Greene’s most profound works. Tune in to learn how you can apply these timeless laws to achieve greater success in your business and life. Click play!
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Show LinksThe Laws of Human Nature by Robert Greene
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Struggling to stay motivated in your everyday business endeavors? Finding your drive to achieve success wavering day in and day out? If so, you’re not alone. Join Omar as he delves into how to maintain consistent motivation.
In this episode, Omar shares insights on the underlying reasons behind a lack of motivation, how to tap into intrinsic motivators, and the importance of having a strong sense of purpose to fuel your drive. Discover why external motivation is not enough to sustain your motivation in the long run and learn practical strategies to keep your momentum going, even when faced with challenges or complacency.
Don’t miss this valuable episode that will empower you to stay motivated every day in your business and beyond. Stay focused, driven, and energized on your entrepreneurial journey. Hit play and start boosting your motivation today!
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The post MBA2481 How To Stay Motivated Everyday appeared first on The $100 MBA.
Looking to expand your network and learn how to effectively ask for support or introductions from contacts? Want to navigate the fine line between seeking assistance and maintaining genuine relationships in your professional circle? If so, this episode of The $100 MBA Show is a must-listen!
In this episode, Omar addresses a common concern raised by a listener about approaching contacts for help within your network. Explore practical strategies and valuable insights on how to confidently seek assistance or collaborations without compromising the integrity of your relationships. Learn from Omar’s personal experiences and expert advice on building and leveraging your network effectively.
Ready to enhance your networking skills and master the art of asking for support within your professional circle? Tune in to this episode to gain invaluable tips and strategies on how to navigate the dynamics of requesting assistance or introductions from your contacts. Press play!
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Have you ever wondered what the hardest part of becoming an entrepreneur is? In this episode, Omar dives into the toughest challenges that entrepreneurs face on their journey to success.
Omar discusses the significant personal growth and transformation required to navigate the entrepreneurial landscape. He shares his own experiences and practical strategies for overcoming the mental and emotional hurdles that can make or break your entrepreneurial dreams.
This episode focuses on the crucial mindset shifts and identity changes that aspiring entrepreneurs must embrace. From dealing with self-doubt to managing uncertainty, Omar provides actionable steps to help you tackle these obstacles head-on.
Don’t miss this deep dive into the hardest part of becoming an entrepreneur. Tune in for valuable insights and advice on how to overcome the most challenging aspects of the entrepreneurial journey. Hit the play button on your favorite podcast platform and get ready to conquer your biggest entrepreneurial challenges today!
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Ever found yourself trapped in the endless cycle of figuring out how to do everything on your own? Are you constantly asking yourself, “How can I make this happen?” only to find yourself sinking deeper into the rabbit hole of endless tasks and learning curves? It’s time to switch gears and shift your mindset from “How?” to “Who?” to accelerate your business growth.
In this episode, Omar breaks down the transformative power of changing your focus from “How do I do this?” to “Who can do this for me?” By leveraging the expertise and skills of others, you can fast-track your success, save precious time, and scale your business faster than you ever thought possible. Through engaging examples and actionable tips, Omar explains how to identify the right experts and build a network that propels your business forward.
Don’t miss out on this game-changing episode! Tune in and learn how to harness the power of “Who” to reinvent parts of your business, inject new ideas, and achieve exponential growth. Tap the play button to start your journey towards smarter, faster business success.
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Are you in the market for hiring a full-time developer and feeling stressed about making the right choice? Do you find the technical hiring process overwhelming, especially when you aren’t familiar with the intricacies of the role? You’re not alone, and today’s Q&A Wednesday episode is here to help you navigate this critical task with confidence and ease.
In this insightful episode, Omar shares his refined process for hiring developers and other key employees, a methodology he developed while building and eventually selling his successful software company, WebinarNinja. Omar dives deep into the art of crafting an effective job description, leveraging a thoughtful application process to filter the best candidates, and conducting interviews that reveal both technical skills and cultural fit. He also discusses the wisdom behind a trial period before fully committing to a new hire.
Don’t miss this valuable episode if you want to turn your hiring stress into strategic success. Tune in to learn how to make well-informed hiring decisions that will significantly impact your business’s bottom line. Click play!
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Have you ever felt overwhelmed by the sheer amount of information you consume daily? Do you struggle to remember and organize your ideas, tasks, and insights effectively? If so, you might be curious about a revolutionary method called the “Second Brain” approach.
In today’s episode, Omar delves into the compelling book “Building a Second Brain” by Tiago Forte. This must-read explores how you can transform the way you manage personal knowledge, enhancing productivity, creativity, and the potential to handle ambitious projects. Omar shares his initial skepticism, key takeaways, and how the book convinced him to embrace digital tools for better idea management and execution.
Tune in now to discover life-changing insights that could help you optimize your mental space and elevate your entrepreneurial journey. Don’t miss out on this must-read so you too can build your own Second Brain—hit play!
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Show Links“Building a Second Brain” by Tiago Forte
Notion
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Are you struggling to convert leads during your webinars, or perhaps feeling like your approach may be out of date? Now, well into 2024, the dynamics of digital sales are evolving, and it’s crucial to stay ahead of the curve. But how do you adapt and avoid common pitfalls that could hinder your success?
In this episode, Omar delves into the five biggest mistakes entrepreneurs make when selling on webinars in 2024. Drawing from 10 years of experience, including running over 500 webinars himself and growing a 7-figure webinar software company, Omar highlights critical errors that could sabotage your sales efforts.
Tune in to discover these key mistakes and learn how to steer clear of them. Whether you’re a webinar novice or a seasoned pro, understanding and avoiding these pitfalls can transform your webinar game and boost your sales in 2024. Hit play to learn from the webinar master himself.
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Is it possible to be too optimistic as a business owner? Kathy, one of our listeners, grapples with this question, wondering if a shift toward pessimism might actually pave the way to greater success. This episode delves into the balance between optimism and realism in the challenging world of entrepreneurship.
Join Omar as he explores the crucial tactics for harnessing optimism while being strategically prepared for potential setbacks. Omar shares from his 20 years of business experience, offering actionable advice on verifying trust, preparing for unforeseen challenges, and dealing constructively with disappointments from both team members and customers. From strategic planning to managing human resources and customer expectations, this episode is packed with insights that aim to empower you to navigate your business journey more effectively.
Tune in to gain valuable strategies that will help you maintain your optimism while also establishing safeguards that protect and propel your business forward. Whether you’re dreaming big or facing tough decisions, this episode is a must-listen for every entrepreneur who wants to succeed without losing their spark. Click play to discover how you can strike the perfect balance in your business approach!
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Have you ever wondered how personal investments can significantly influence the growth of your business? In today’s hyper-competitive business landscape, the most crucial asset you can develop is yourself. But what are the most effective ways to invest in your capabilities as an entrepreneur to ensure maximum growth and impact?
In this episode, Omar breaks down the five pivotal investments he has made in his personal and professional life that have directly contributed to the success of his businesses over the last 20 years. From daily routines that enhance physical and mental health to strategic decisions that optimize time and resources, Omar shares his tried-and-true methods that will inspire you to re-evaluate how you invest in yourself. Each investment is discussed with practical insights and real-world applicability, focusing on generating the best return on time, effort, and money.
If you’re ready to transform your approach to personal development and see tangible results in your business growth, don’t miss this episode. Tune in to learn about the critical changes you can make today to become a more disciplined, well-rounded, and successful leader tomorrow. Press the play button!
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Show LinksLiveFit Nutrition
I Will Teach You To Be Rich by Ramit Sethi
The post MBA2473 5 Ways I’ve Invested In Myself to Grow My Business appeared first on The $100 MBA.
Are you constantly struggling to decide whether you should be a perfectionist about the details of your business, or if you should focus on the bigger picture to keep progressing? This dilemma is a common hurdle for many entrepreneurs, leaving them questioning how much attention they really need to devote to every little piece of their venture. Should you really ‘sweat the details’?
In today’s episode, Omar dives deep into this age-old debate: to perfect or not to perfect every detail. Omar shares insight from his two decades of experience in launching and growing businesses, ranging from software companies to this very podcast. Through real-life examples, you’ll learn when the finer details matter and when they could be holding you back from achieving greater success. Plus, Omar gives a strategic approach on how to prioritize your focus as your business evolves, ensuring that your energies are always enhancing your venture’s core value.
Ready to find out how focusing on the right details at the right time can transform your business? Tune into this episode to get the guidance you need to streamline your effort and maximize your results. Omar is ready to help you navigate the complexities of business craftsmanship—don’t miss out on these expert tips. Press play now and step up your business game!
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Are you struggling to get your first few customers for your new web app, especially one built around a SaaS model? Do you feel confident about your product but find yourself stumped when it comes to the marketing side of things? If these challenges sound familiar, you’re definitely not alone, and today’s episode is tailored just for you.
Omar dives into the practical steps needed to acquire those crucial initial customers and start building traction for your business. Drawing from his own experiences and proven strategies, Omar guides you through understanding customer behavior, setting up a marketing plan, leveraging your connections, and much more. Whether you’re a complete novice or just looking to refine your approach, this episode packs a wealth of actionable advice that can reshape the way you think about selling your web app.
Don’t miss out on the expert insights and detailed action plan laid out in this episode. Tune in now to learn how to effectively get your first few customers and set your enterprise on the path to success. Click play to listen on your favorite podcast platform and start turning your business ideas into business achievements today!
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Have you ever wondered if there’s more to success than just financial gain and societal approval? In this must-read episode, Omar delves into David Brooks’ compelling book, “The Second Mountain,” which challenges the traditional perceptions of success and explores the pursuit of a more meaningful and fulfilling life.
Omar shares his personal journey and the profound insights he’s gained from Brooks’ metaphor of life as a journey across two mountains. The first mountain represents conventional success, while the second, the Second Mountain, prompts us to seek purpose and joy beyond ourselves. Omar discusses key takeaways from the book, including the concepts of vocation, community, and commitment, and how these can radically shift our personal and professional lives toward greater fulfillment and societal impact.
If you’re seeking a deeper understanding of what true success could look like and how to align your business and personal life with your values, then this episode is a must-listen. Tune in to explore how climbing your own Second Mountain could not only transform your life but also the lives of those around you. Click play and start redefining success for yourself!
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Show LinksThe Second Mountain by David Brooks
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Have you ever considered the true value of your reputation in business? How it echoes through every deal you make, every product you release, and every interaction you have with clients and colleagues alike? In the fiercely competitive world of entrepreneurship, could your reputation be the silent ambassador advocating for your success behind closed doors?
In this episode, Omar delves into the intricate art of crafting a robust reputation that not only resonates within your industry but actively works to propel your business forward. Omar brings over two decades of experience to the table, sharing actionable steps ranging from delivering exceptional value to the importance of transparency and ethical practices. With an array of real-life examples, interesting data points, and personal anecdotes, he unravels the strategies you need to build a reputation that sustains and enhances your business endeavors.
Join Omar as he guides you through the nuances of reputation-building that can have a lasting impact on your business. It’s time to shape the conversation about your brand when you’re not in the room. Tune in now and start forging a name for yourself that opens doors and fosters trust — your business will thank you for it. Tap the play button!
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Are you working tirelessly to scale up your business revenue, only to find that your personal wealth isn’t reflecting the success of your sales figures? You’re not alone in this perplexing situation where the numbers just don’t add up to a growing bank account. Omar tackles a question that stumps many entrepreneurs: Why isn’t increased revenue making me rich?
Join Omar as he dives into the intricacies of revenue vs. wealth, the pitfalls of unchecked expenses, and the seductive nature of lifestyle inflation. Omar meticulously dissects the factors that can drain your profits, despite a booming business. He shares actionable strategies, backed by industry insights, to help you distinguish between merely running a business and actually growing your personal wealth.
If you’re ready to transform your growing revenue into actual wealth, this episode is a must-listen. Make the smart move and take control of your financial future today. Press play and let’s get down to business!
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Show LinksPaddle
The post MBA2468 Q&A Wednesday: I am making more revenue than ever but I’m still not rich. Why? appeared first on The $100 MBA.
Are the people in your life fueling your success, or are they unwittingly holding you back? It’s time to take a hard look at the relationships that shape our personal and professional lives.
In this episode, we’re peeling back the layers on the three types of toxic individuals who might be lurking in your network – are they family, friends, or perhaps even colleagues? Their presence could be a subtle hindrance to your growth, and identifying them is the first crucial step towards reclaiming your potential. Prepare for some hard truths and invaluable lessons in preserving your business’s integrity and your peace of mind.
Don’t let inadvertent negative influences derail your progress. Tune in to arm yourself with the knowledge and techniques to foster a productive environment. Let’s embark on this journey of reflection and empowerment together. Remember, surrounding yourself with the right people is not just a choice—it’s a strategic imperative for success. Hit the play button and transform the way you navigate your social landscape in business and beyond.
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Are you pouring your heart into content marketing but feel like you’re hitting a brick wall? Do you find yourself tirelessly posting on social media, crafting blog posts, or producing videos only to receive an underwhelming response? It’s a common frustration, and you’re not alone in your quest to figure out why your efforts aren’t translating into the success you’ve envisioned.
In this episode, Omar uncovers the three big reasons why your content marketing may be falling flat. From the frequency of your posts to the volume and quality of your content, Omar delves into the intricacies that can make or break your marketing strategy. He shares personal anecdotes, offers battle-tested advice, and presents actionable tips to help turn your content marketing around. Get ready to dissect the puzzle that is content marketing and discover the critical changes that can lead to a powerful and engaging online presence.
Don’t let your efforts go unnoticed any longer; tune in to this episode for insights that could revolutionize your approach to content marketing. Click play, dive deep into these eye-opening reasons, and learn how to master the dance of content creation to captivate your audience like never before.
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Are you an entrepreneur grappling with how to grow your business without the financial means to hire a team? Is the dilemma of needing to expand but lacking the resources holding you back from transitioning from solopreneurship to a thriving business with a supportive team? If these challenges sound familiar, get ready to uncover some game-changing strategies that could reshape your approach to scaling your operations.
In this episode, Omar dives into a common predicament faced by many ambitious entrepreneurs: hiring a team when the funds just aren’t there. Omar isn’t just tossing out hypothetical solutions; he’s offering practical, tried-and-tested strategies that have worked for him and could work for you too. From tapping into creativity and equity to unleashing the potential of your vision, this episode promises to broaden your horizons to the myriad possibilities of bringing talented individuals on board, even when traditional salaries aren’t feasible.
So, if you’re committed to breaking through the barriers of self-employment and ready to inject some energy into your business journey, hitting play on this episode is your next move. Learn how to navigate the hiring challenge resourcefully and effectively. Your pathway to building a passionate, committed team without upfront capital awaits – click play now to turn these insights into action.
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Show LinksOnlineJobs.ph
The post MBA2465 Q&A Wednesday: How do I hire a team with no money? I’m stuck in self-employment. appeared first on The $100 MBA.
What if there existed a path to attain independence from financial constraints well before the typical retirement age? Would you be interested in learning the secrets of using real estate investing as a powerful tool to expedite your journey to early retirement?
We’re sitting down with Dave Meyer, a real estate investing expert from BiggerPockets, to uncover the strategies savvy investors use to build wealth through property investment. You’ll explore the intricacies of selecting the right tenants, the perks of being an exceptional landlord, and the hidden advantages of owning multi-unit properties. Dave also sheds light on rentvesting, managing rent increases, and the importance of strategic planning in your real estate ventures. This extended interview delves into Dave’s own journey, recent beneficial shifts in the market, and the tactical decisions that lead to long-term success in real estate.
Tune in and equip yourself with knowledge that can pave the way toward financial independence. Grab your notepad and get ready to listen to this invaluable conversation that has the potential to alter your financial trajectory for the better. Tap the play button!
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Show LinksDave Meyer (Instagram)
Start with Strategy
Bigger Pockets
The post MBA2464 Extended Interview: Dave Meyer – How to Use Real Estate Investing to Retire Early appeared first on The $100 MBA.
Are you teetering on the edge of entrepreneurial ambition, but finding it hard to take the leap? Do you often daydream about starting your own business, yet feel stuck, unable to pinpoint what’s holding you back? Day by day, do you wonder what’s really stopping you from embarking on the business journey you’ve long imagined?
In today’s episode, Omar tackles the invisible barriers that keep potential entrepreneurs from launching their ventures. With a blend of tough love and raw honesty, Omar dissects the fears and excuses that hold dreams just out of reach, offering actionable strategies to overcome these mental hurdles. Drawing from his own experiences, he shares how he transformed the fear of starting into the fear of not starting, and, most importantly, how you can do the same. Tune in as he equips you with the tools to shift your mindset and transition from aspiring to actualizing.
Don’t let another day slip by wishing you had taken your first step. Tune in and let Omar guide you toward the moment you’ve been waiting for. Hit play on this episode, and get ready to confront your fears head-on – it’s time to turn your ‘one day’ into day one. Your business, and your life’s greatest work, await on the other side of play.
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The post MBA2463 Why You Have Not Started a Business Yet and How to Break Through appeared first on The $100 MBA.
Are you a busy entrepreneur juggling a bunch of products, worried your customers might get lost in the shuffle? In today’s cutthroat market, finding the Goldilocks zone between too little and too much is crucial. But how do you know if your product lineup hits the sweet spot or overwhelms potential buyers?
In this episode, Omar tackles a burning question from Patrick, a coding expert and online teacher. Omar delves deep into the concept of the value ladder, outlining strategies to align your products with customer progression. Drawing on examples from successful businesses like Apple, he shares expert advice on product tiering, streamlining offerings, and understanding the psychological buying journey. Whether you’re grappling with product overload or contemplating expanding your catalog, this episode promises to shed light on how to effectively curate your products for maximum impact and sales.
Don’t miss out on these actionable tips and business insights. Tune in to give your product strategy the clarity and direction it needs. Press play now to elevate your business savvy and ensure you’re not leaving your customers scratching their heads in product confusion.
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The post MBA2462 Q&A Wednesday: Do I need to offer more products? How many is too many? appeared first on The $100 MBA.
Have you ever felt overwhelmed by the sheer number of marketing strategies out there, only to realize that more effort doesn’t always lead to better results? In today’s fast-paced business world, it’s easy to fall into the trap of over-marketing without seeing the success you’re aiming for. But what if the key to achieving bigger results is actually doing less?
Welcome to this special extended interview on The $100 MBA Show, where Omar sits down with bestselling author Allan Dibb to discuss his revolutionary approach to marketing. We’ll dive deep into Allan’s insights, from designing a single-page marketing plan that disrupts conventional strategies to uncovering the secrets behind his success as both an author and entrepreneur. Plus, we’ll peel back the curtain on the world of Amazon publishing and explore how a leaner, meaner marketing strategy not only conserves your resources but amplifies your outcomes.
Don’t let your marketing efforts get lost in the noise. Tune in for an enlightening conversation that could redefine the way you approach marketing in your business. Allan’s success stories and practical advice are just a play button away, with the potential to revolutionize your marketing game.
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Show LinksLean Marketing
The 1 Page Marketing Plan by Allan Dib
Page Two
Macmillan Publishers
The post MBA2461 Extended Interview: Allan Dib – How to Get Bigger Results with Less Marketing appeared first on The $100 MBA.
Are you eager to harness the sales power of Amazon’s Lightning Deals and supercharge your conversions? Ever wondered how behemoths like Amazon whip up buying frenzies with promotions that vanish in the blink of an eye? If you’ve been pondering how to wield that same lightning-fast power for your own business, regardless of what you’re peddling, you’re in for a treat.
Join Omar as he discusses why Amazon Lightning Deals are effective – its scarcity, time-limited offers, and the irresistible allure that compels customers to hit ‘buy’ pronto. Whether you’re selling products, services, or digital goodies, this lesson is tailor-made to zap some life into your sales approach and transform idle browsers into eager buyers.
Don’t let this episode slip through your fingers like a deal that’s here one moment and gone the next. Tune in now and let’s ignite some serious success in your sales strategy. Tap play on your favorite podcast app!
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Show LinksShopify
Webkul
WooCommerce
WP Venus
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Feeling the pinch of tight margins in your e-commerce gig? Worried about balancing profitability with offering competitive prices and top-notch products? If these concerns strike a chord with you, rest assured, you’re not alone. Many entrepreneurs grapple with understanding and boosting their profit margins, but the road to better financials might be clearer than you think.
In this episode, Omar takes a deep dive into the world of margins. From recognizing healthy margins in your industry to nifty strategies for gradual improvement, Omar’s got you covered. With a special focus on e-commerce, he dishes out practical tips and real-life examples (hello, Apple!) to steer you from merely surviving to thriving. It’s all about building a business that not only pays off financially but also brings joy to the hustle.
So, ready to beef up those margins and inject some fresh energy into your business? Tune in to this episode for a profit-boosting masterclass that keeps customer happiness front and center. Hit play, soak in those juicy insights, and kickstart your journey to smarter pricing and cost management!
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Show LinksProfitWell and now Paddle
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Are you up to speed on what’s shaking up Airbnb, one of the biggest names in travel? Ever wonder if the tactics that once made them a hit are now leading them down the wrong path? And how can your business sidestep those same pitfalls?
In this episode, Omar digs into the hurdles facing Airbnb. Omar breaks down the numbers, the customer satisfaction dips, and the rising costs that signal trouble. But it’s not all doom and gloom—this episode is chock-full of practical advice to help your business thrive. We’ll talk about the importance of quality control, staying adaptable to regulations, and keeping the innovation train chugging along.
Don’t let your business end up as a cautionary tale. Tune in to learn how to keep your business afloat during tough times. Hit play and equip yourself with the know-how to steer clear of failure and toward steady, sustainable growth.
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The post MBA2458 Why AirBnB is Failing & How to Avoid the Same Downfall appeared first on The $100 MBA.
Found yourself wondering why hitting that first $100,000 milestone in your business feels like such a big deal? Wondering how it sets the stage for your future success and a more solid financial foundation? Well, buckle up because in today’s episode, we’re diving deep into why this golden milestone is a game-changer and how you can smash through the barriers to reach it.
Get ready to uncover the secrets behind hitting that $100K mark in revenue and profit, and walk away armed with actionable strategies to supercharge your business towards this pivotal achievement.
Don’t let this essential lesson slip through your fingers! Hit that subscribe button on your podcast app, show some love for The $100 MBA Show, and dive into this episode. It’s your ticket to unlocking the secrets of scaling your business, increasing profits, and propelling yourself towards a better financial future. Trust us, you won’t want to miss out on this journey to the next level! Tap the play button!
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Show LinksYou gotta do it’: the late Charlie Munger once said your first $100K is the toughest to earn — but most crucial for building wealth.
The post MBA2457 The Golden Milestone: Why Your First $100,000 is The Most Crucial appeared first on The $100 MBA.
Feeling hesitant about diving into video marketing because you’re not sure you’re camera-ready? Don’t worry, you’re not alone! In this episode, we tackle a common concern brought up by Lisa, a business owner who’s just hit the 6-figure milestone. Omar gets real about practical tips and tricks for shaking off those self-conscious vibes and rocking video marketing like a pro.
Join us as we unpack the magic of video marketing and how you can harness its potential for your business, no matter what you look like. Omar shares from his own experiences and serves up actionable advice for building trust with your audience and delivering killer content. Learn how to step out of your comfort zone, embrace your true self, and leave a lasting impression through video marketing.
Ready to kick your marketing game up a notch with video? Don’t miss out on this episode packed with valuable insights and hands-on strategies to squash any doubts or fears about jumping into video marketing. Hit play now!
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Show LinksHeroic Public SpeakingCPG Grey YouTube ChannelThe Alter Ego Effect by Todd Herman
The post MBA2456 Q&A Wednesday: I have the looks for radio but know video marketing works. Any advice? appeared first on The $100 MBA.
Ever wondered how anticipation and scarcity could supercharge a product or service’s appeal? Have you ever wondered how other entrepreneurs use waiting lists to launch their next big thing? Dive in as Omar breaks down the psychology behind waiting lists, walks you through setting one up for your own launch, and lays out the nitty-gritty tactics to make it all happen.
If you’re itching to crack the code on boosting conversions and upping your brand’s value, this episode is a must-listen. Omar shares his own tried-and-true methods, backed up by solid data, to show you exactly how to wield waiting lists like a pro. Learn the ropes of crafting a killer landing page, driving traffic, nurturing leads, and delivering a top-notch customer experience that turns waiting list subscribers into die-hard fans. Whether you’re gearing up for a fresh product launch or revving up sales for an existing offering, this episode is packed with the strategies you need to level up your game.
Ready to harness the power of waiting lists to bolster sales and create some serious buzz around your offerings? Tune in right now to snag Omar’s tips and battle-tested strategies for mastering waiting lists like a champ. Don’t miss out on this episode loaded with real-world examples that could be the game-changer your business has been waiting for. Click play!
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Show Links**HubSpot Study: 6 Benefits of Blogging We Usually Forget About
Best of both worlds: Customer experience for more revenues and lower costs**
The post MBA2455 How To Use a Waiting List to Launch Your Next Thing appeared first on The $100 MBA.
Are you curious about checkout upsells – are they just another sales trick, or can they really shake things up for your business? Well, get ready to dive into this age-old debate in today’s episode.
Whether you’ve been in the game for a while or you’re just starting out, understanding the potential impact of checkout upsells on your sales could be a game-changer. If you’ve ever wondered whether to add checkout upsells to your business strategy, this episode’s got the facts, stats, and expert insights you need to make a smart call.
Uncover the truth about checkout upsells and how they can boost your bottom line. Whether you’re running an e-commerce store, selling courses, or hustling digital products, knowing the scoop on checkout upsells is key.
Join Omar as he breaks down the debate and shares some eye-opening stats and success stories from businesses that have rocked checkout upsells. If you’re ready to cut through the noise and learn how these strategic offers can benefit your business, hit that play button on your favorite podcast app and let’s dive in!
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The post MBA2454 Do Checkout Upsells Work? appeared first on The $100 MBA.
What would happen if you started your business today rather than 5, 8, 10 years ago? Is there anything you would do differently to make sure your growth is faster and smoother? Business is really hard, but Omar is here to give us down-to-earth advice and real-life lessons to help navigate the wild world of business building.
In this episode, Omar dives into a juicy question from a listener: “Would you do anything differently if you started WebinarNinja today?” Omar breaks it down with some insightful reflections and key decisions made during the journey of building WebinarNinja. He’s going to share the highs, the lows, and all the painful details of WebinarNinja’s growth journey, giving you a peek behind the curtain of entrepreneurship. From the challenges faced to the strategies that worked, Omar’s got some wisdom to share.
So don’t miss out on this chance to grab some actionable tips and practical knowledge that could totally change the game for your entrepreneurial journey! Tune in now and let’s dive into the world of building a business you’re passionate about. Click play!
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Show LinksBasecamp
The post MBA2453 Q&A Wednesday: Would you do anything differently if you started WebinarNinja today? appeared first on The $100 MBA.
Isn’t it hard to save money while starting a business? It seems like a challenging thing to do, right? Omar knows it, and in this episode, he wants to make sure that you are guided on saving thousands of dollars while starting your business.
Omar’s bringing some real talk and practical tips straight from his own experience to help you out. Whether you’re sweating over the financial side of starting up or just want some smart strategies to make your budget stretch, Omar’s got your back! He’s going to break down the importance of keeping your expenses low at the beginning and give you some sweet strategies to save money on those essential startup costs. From scoring a lot of deals to negotiating discounts on software and services, Omar’s got all the tricks to help you launch while saving up.
Ready to learn how to save big while launching your business? Tune in to this episode and soak up Omar’s insider money-saving tips. Tap the play button!
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Show LinksFishburners
The post MBA2452 How To Save Thousands When Starting a Business appeared first on The $100 MBA.
Have you ever tried giving back to charity? If you have, congratulations! If you haven’t, tune in to this episode. Omar shares his real-life experience about giving back and the valuable lessons he learned along the way.
This episode is jam-packed with practical advice on how to effectively raise funds for a good cause, choose the right charity, and ensure your donations make a real impact. Join us as we dive into Omar’s adventure of giving back and hear how he and his partner, Nicole, rocked it by raising money for a charity bike ride in Thailand. Now, mind you, even though this episode is about giving back to charity, there are still a lot of business lessons we can pick up from his experience.
Don’t miss out on this inspiring episode that’ll arm you with strategies for doing good while crushing it in business. Let’s make a positive impact while building your business. Click the play button!
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Show LinksBusiness Blueprint
Hands Across the Water
Fishburners
OZCON Give
The post MBA2451 What I Learned Raising $12,000 for Charity appeared first on The $100 MBA.
Are you caught in a tough spot, debating whether to persevere with your business or return to a traditional job? Well, you’re not alone! One of our listeners asked this question, and we know many of us can relate. Let’s tackle this exact dilemma head-on.
Omar breaks it down with exercises and tips to help you figure out what’s best for you. He delves into the nitty-gritty of entrepreneurship, laying out the challenges and giving you tools to weigh the pros and cons of being your own boss versus working a 9-to-5.
Feeling pulled in two different directions? Tune in to this episode and gain clarity on where to go next. After going through Omar’s exercises and advice, you’ll be better equipped to make a smart decision that aligns with your true goals and dreams. Trust me, this episode could be just what you need to steer you in the right direction. Don’t miss it – hit play!
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The post MBA2450 Q&A Wednesday: I feel like quitting my business and getting a job. Should I? appeared first on The $100 MBA.
When is the right time to start a business? If you’re searching for a sign on when to kickstart your entrepreneurial journey, this episode is that sign.
In this episode, Omar talks about the perks of getting started ASAP, why waiting could cost you, and why 2024 is a golden opportunity to get going. Omar’s going to uncover all the economic advantages, resources, and more that make this moment prime for starting up. Whether you’re just thinking about taking that first step or you’re already on your way, this episode’s going to give you the boost you need!
Ready to take control of your entrepreneurial path and learn why now’s the time to make your business dreams a reality? Tune in and get the lowdown on the actionable steps, insights, and motivation you need to get your venture off the ground – tap the play button!
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The post MBA2449 Why Right Now is The Best Time To Start a Business appeared first on The $100 MBA.
What do you do when a team member leaves your company? Are you guilty of making these three big blunders when saying goodbye to team members? Ever wonder what happens when someone leaves? And are you handling it correctly when they do?
Offboarding is often an overlooked part of team management, but starting today, it won’t be for your business. Omar is diving deep into the art of offboarding team members. Get ready to delve into the nitty-gritty of offboarding and learn how to handle it like a pro. Omar walks you through the three major mistakes businesses commonly make when offboarding team members. Discover why offboarding matters, how to end relationships on a positive note, why having a checklist is crucial, and the importance of getting feedback to improve your offboarding game.
This episode is a must-listen. Omar’s got some real-life examples and juicy tips to share, so you won’t want to miss out – click play!
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Show LinksMBA2331 Must Read: How To Get Rich by Felix Dennis
The post MBA2448 Don’t Make These 3 BIG Team Member Offboarding Mistakes appeared first on The $100 MBA.
Are you afraid of taking a break from your business to recharge? Feeling like you’re carrying the weight of your business on your shoulders, making it tough to even think about taking a breather without everything falling apart? You’re not alone. In this episode, Omar tackles a question from Clark that hits close to home: “How do I actually take a break from my business without it going haywire?”
If you’ve been craving some time off but you’re worried sick about what might happen to your business while you’re away, this episode is just what you need. Omar dives into his own experiences and offers up a step-by-step plan to help you shift your mindset and set the stage for a successful break. He’s all about making your business work for you, not the other way around.
If you’ve never taken a vacation because you’re afraid or you’ve had some rough breaks in the past, this episode can help you. From pinpointing the best times to take a breather to getting your team on board and setting up systems for a smooth transition, Omar’s got you covered. Tap the play button.
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Planning to buy a camera for content creation? Are you struggling to choose the perfect camera that truly reflects your brand while fitting your budget and delivering top-notch quality for your videos? With hundreds of options out there, it’s easy to feel overwhelmed and make a hasty decision.
Omar dives into the world of video content creation, offering invaluable tips on selecting the right camera for your brand’s needs. With over 500 videos under his belt, Omar brings a wealth of practical experience to the table as he provides expert recommendations to guide you on your content creation journey. Whether you’re venturing into marketing videos, aiming to make an impact on social media, or testing the waters of YouTube, this episode has you covered with solid advice on choosing the perfect camera.
If you’re serious about improving the quality of your video content and capturing the attention of your target audience, then you definitely don’t want to miss out on this episode – hit play now!
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Show LinksLogitech BRIO
Sony ZV-1
Sony Alpha ZV-E10
DJI Mic
Shure MV7 Microphone
Rode VideoMic Pro
The post MBA2446 The Best Camera To Shoot Content for Your Brand appeared first on The $100 MBA.
Are you tired of customer complaints? Struggling to keep your customers happy and handle negative feedback? Maybe attracting new customers and keeping them coming back feels like an uphill battle? Let Omar help you tackle this problem head-on.
In this episode, Omar dives into the reasons why customers aren’t thrilled with your business, shedding light on what really matters for customer satisfaction. Whether you’re dealing with a few bad reviews or a whole bunch of complaints, Omar’s got your back with practical tips to identify, address, and fix what’s not working. With some real-life stories and relatable examples, he shows how you can amp up your customer experience and build strong, lasting relationships.
Don’t miss out on the chance to level up your customer satisfaction game and grow your business. Learn how to turn those customer complaints into opportunities for improvement. Tap the play button and start making positive changes to your business today!
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The post MBA2445 The Real Reasons Why Your Customers Are Unhappy appeared first on The $100 MBA.
What’s the one tool that Omar considers the most important for his business? Ever wonder what it could be? Well, one listener did, and Omar spills the beans in this episode.
Spoiler alert: it’s not some fancy AI tool or paid app. It’s actually an app that everyone can use, and Omar believes it’s the most crucial tool in his business arsenal. He’ll show you how it drives growth and ensures long-term success. Get ready to be blown away as he reveals how this seemingly simple tool is the secret sauce behind his business operations, with insights that apply to businesses of all sizes.
Don’t miss out on this eye-opening episode! Hit that play button to find out what Omar uses day-to-day in his business and how you can start using it too.
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Hey newbie! Eager to kick off your first business but feeling a bit lost on which ventures to avoid? Want to set yourself up for success right from the start? Well, get ready for some killer tips on diving into your first business venture.
In this episode, Omar breaks down the types of businesses you might want to steer clear of as a newbie and gives you the lowdown on why. From the complexities of e-commerce and software development to the headaches of high-compliance businesses, he’s dishing out some real-talk advice on why these paths might make your early days in entrepreneurship a bit rockier. Plus, Omar’s throwing in some practical alternatives and top picks for first-time business ventures that’ll boost your odds of success.
If you’re seeking solid guidance on picking the right business model for your first venture and setting yourself up for a killer start in the entrepreneurial game, make sure to listen to this episode. Hit that play button!
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The post MBA2443 Don’t Start These Businesses as Your First Business appeared first on The $100 MBA.
Are you a digital nomad or a business owner that’s always on the move? Ever wondered which laptop would be your trusty sidekick for your jet-setting lifestyle? If these questions sound familiar, then you’re in luck! Today’s episode is all about finding the perfect laptop for digital nomads and entrepreneurs who need reliability on the go.
In this episode, Omar breaks down the confusing world of laptop options to help you make the right choice. Whether you’re a seasoned traveler or just dipping your toes into the digital nomad life, Omar’s got your back with practical advice and real-world experience. From the age-old PC vs. Mac debate to which specs really matter, he cuts through the fluff to give you actionable insights for your laptop hunt.
Omar is all about taking action. So let’s cut through the confusion and tune in to this episode. Let Omar guide you through the digital jungle. Don’t miss out – hit the play button!
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Show LinksApple MacBook Air M2
Apple MacBook Pro
Microsoft Surface Laptop
Microsoft Surface Laptop Studio
The post MBA2442 Best Laptop to Buy as a Digital Nomad appeared first on The $100 MBA.
Struggling to make your mark in the world of entrepreneurship? Wondering if diving into the realm of artificial intelligence (AI) could give your business the boost it needs? Omar is here to shed some light on these burning questions.
Not everything can be solved with AI, and this episode serves as a testament to that fact. There are other core reasons why your business might not be working out for you. Drawing from his own tech startup journey, Omar shares valuable insights on pivoting your business, navigating industry trends effectively, and the transformative potential of AI integration. You’ll walk away with a clearer understanding of achieving that elusive product-market fit, addressing customer pain points, and why making data-driven decisions is crucial for long-term success.
Let’s tackle these roadblocks together! Hit play and let’s delve into these pressing questions.
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Every successful businessperson in this world has these 3 traits. Do you have these traits? Uncover the key qualities that lead to success in business with Omar shining a light on what it really takes to thrive in business.
In this episode, Omar breaks down the three essential traits that form the foundation of business success. You’ll have to tune in to hear what they are. He lays it all out in a way that’s both enlightening and actionable.
Get ready to soak up some game-changing insights in an episode that’s gonna shake up your entrepreneurial journey. Don’t miss out – click play!
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The post MBA2440 3 Most Important Traits You Must Have To Succeed in Business appeared first on The $100 MBA.
Did you know that it’s very possible for any business to hit $1,000,000 in revenue? Well, it sure is! Buckle up because in this episode, Omar teaches us what it really takes to reach that epic milestone. No fluff, just practical lessons and real-life examples to guide you along the way.
Learn the key strategies and milestones you need to hit that magical $1 million mark. Omar breaks it down, covering everything from offering killer products or services to rocking your marketing game and mastering your numbers for maximum profitability.
Whether you’re an entrepreneur, small business owner, or startup founder hungry for commercial success, this episode is a goldmine. So, don’t miss out – tune in and get ready to turbocharge your journey toward $1,000,000 in revenue! Click play!
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The post MBA2439 How To Make a Million Dollars in Revenue in Your Business appeared first on The $100 MBA.
Hey freelancers, listen up! Want to boost your rates without scaring off clients? Struggling to find that sweet spot between earning more and keeping your clients happy? Well, Omar’s got your back in this episode.
He’s diving into the nitty-gritty of making more cash as a freelancer without losing your clients. From tweaking your pricing strategy to showing your worth, he’s got some solid advice that works for all kinds of freelancers – whether you’re into consulting, design, coaching, or anything else.
It’s time to take your freelance hustle to the next level. If you’re itching to level up your freelance game and secure those bigger paychecks, don’t miss this episode – just tap the play button!
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The post MBA2438 Q&A Wednesday: How do I increase my rates as a freelancer without losing business? appeared first on The $100 MBA.
Hey, ever heard of hustle culture? It’s all the rage these days, but not everyone’s on board. Wondering what Omar thinks about it? Well, today’s your lucky day! Join Omar as he dives into the whole hustle culture thing. He’s here to shake things up and show you why it might not be as bad as people make it out to be.
Omar’s all about challenging people’s perceptions and giving hustle culture a fair shot. With the stories he shares and down-to-earth advice, it might make you see entrepreneurship in a whole new light. Whether you’re hustling in the business world or just looking for some motivation, this episode’s got you covered.
So, if you’re ready to learn the real deal about hustle culture and pick up some killer strategies for crushing it in business without burning out, hit that play button.
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When you start a business, do you have a first-year goal? Are you feeling overwhelmed with the countless tasks and decisions that come with starting a business? Do you struggle to find clarity and direction in the midst of it all? If so, you’re in for a treat with today’s episode. Omar is here to provide you with a concrete strategy to set a goal in your business’s first year.
In this episode, Omar will unveil the magic number every business owner should strive for in their first year and break down the essential steps to make it a reality. You’ll gain a clear roadmap and actionable strategies that will help you not just survive but thrive in the competitive world of business.
Ready to gain clarity, focus, and practical strategies to propel your business forward? Say no more. Join us as we equip you with the tools and knowledge to set yourself up for your first year in business. Don’t miss out on this episode. Click play!
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Are you looking to boost your email offer sales conversions for your business? Do you want to learn practical strategies to maximize your email marketing efforts? Are you looking to drive more sales? In this episode, Omar shares his expertise on increasing email offer sales conversions, providing valuable insights and actionable tips for improving your email marketing funnel.
Omar explains the importance of recognizing various consumer email behaviors and tailoring your content to effectively engage your audience. From warming up your audience with valuable content to implementing real scarcity and deadlines, Omar reveals powerful strategies that have boosted his sales conversions threefold.
Tune in to discover how to analyze your email marketing funnel, identify bottlenecks, and make impactful tweaks that significantly enhance your sales conversions. Click play on your favorite podcast app, and get ready to revolutionize your email marketing game!
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Show LinksConvertKit
Deadline Funnel
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Ever thought about how you can grow your business without burning through your budget? Can you achieve significant business growth by taking small, incremental steps? Join Omar as he uncovers the strategies to think big and act small, with real examples, paving the way for success without breaking the bank.
In this episode, Omar delves into raising your standards, thinking big, and implementing these strategies in a smart and cost-effective manner. Drawing inspiration from his own entrepreneurial journey and one of the most successful product launches, Omar paints a vivid picture of raising your standards, thinking big, and executing your vision—all while staying within your budget.
Don’t drain your resources. Let’s turn those big ideas into actionable strategies without blowing your budget! Tap play on your favorite podcast app and embark on this transformative learning journey.
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Show LinksApple – Don’t blink
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Are you tired of feeling overwhelmed by the demands of maintaining a strong social media presence across multiple platforms? Have you ever wondered if there’s a simpler, more effective approach to growing your audience and reaching your business goals through social media?
In this episode, Omar reveals his personal journey of redefining his social media strategy. He discusses the challenges he faced with managing various social media platforms, and his pivotal decision to focus his efforts on just one platform. Omar shares the platform he chose, the content strategy he implemented, and the exciting results he achieved in a relatively short time frame.
If you’re one of those entrepreneurs who struggle with growing their presence on many different social media platforms, then this episode is for you. Transform your social media strategy by focusing all your energy on a platform that you love. Let’s refine your approach to social media and drive real impact for your business. So, grab your earbuds and join us as we explore the power of focused, strategic social media management. Click play!
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Show LinksMBA2425 Extended Interview: Noah Kagan – How to Launch a Million Dollar Business This Weekend
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Are you hesitant to take risks in your entrepreneurial journey? Do you find yourself agonizing over every decision, big or small, for fear of making the wrong choice? If so, you’re not alone. Many entrepreneurs face the challenge of balancing calculated risk with caution.
In this episode, Omar delves into the question posed by Brenda: “Am I too conservative to be an entrepreneur?” Omar shares his personal experiences and valuable insights on navigating the risks and decision-making processes in entrepreneurship. Omar addresses the common dilemma of being too cautious in entrepreneurship. With over 20 years of business experience, Omar provides practical advice on embracing calculated risks, making swift decisions, and learning from experiences.
Let’s explore the importance of taking action to move forward in business. Otherwise, we’ll be at a standstill. If you’re ready to overcome your hesitations and take your entrepreneurial journey to the next level, tune in to this episode. Click play!
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Show LinksJim Rohn’s YouTube Video about taking risks
Jeff Bezos on how to make decisions
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Ever wondered how your personal wellbeing could impact your business success? Are you ready to discover the mindset shift that can transform not only your business, but your entire life? Here’s a thought-provoking book that explores the connection between inner peace and business performance.
Join Omar as he delves deep into the insights and takeaways from this incredible book, “The Courage to Be Disliked” by Ichiro Kishimi and Fumitake Koga. Learn how this book can help you achieve inner peace, understand what is truly bothering you, and make a difference in your business. Discover the power of courageous individuality, self-acceptance, and continuous growth as Omar breaks down the key lessons from the book and how you can apply them to your own life and business.
Ready to discover the courage to be disliked and unlock the transformative power of this mindset shift? Tune in to today’s episode to learn how you can pave the way for personal and professional growth, make clear decisions, and enjoy the journey of entrepreneurship. Don’t miss out on this insightful episode; click play and listen now!
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Show LinksThe Courage to be Disliked by Ichiro Kishimi and Fumitake Koga
Get the book from Amazon
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Are you struggling to build your business or maintain consistency in your efforts? Do you wonder why some entrepreneurs seem to effortlessly succeed while others flounder?
In this episode, Omar shares the power of just showing up. With over 20 years of entrepreneurship experience and a track record of helping thousands of business owners, Omar outlines three crucial rules for achieving success by simply being present and consistent in your business endeavors. Discover the three fundamental tenets of just showing up that can transform your business’s trajectory. By adhering to these essential rules, you can bolster trust, credibility, and success in your business.
Tune in to discover how the simple act of showing up can make a huge impact in your life and business. The rewards of just showing up are limitless. So take the leap, show up, and watch your potential unfold. Click play!
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How important is diversity in business or events? What if your business lacks diversity and gets a lot of hate for it? How can your business effectively respond to criticism regarding the absence of diversity in its operations or events, and what steps can you take to actively promote and incorporate diversity?
In this episode, Omar delves into the topic of handling criticism and enhancing diversity within your business. Omar also provides practical tips and insights on dealing with haters, stressing the importance of diversity, and offering constructive ways to address feedback. He shatters misconceptions and highlights the genuine value of embracing diversity in any setting. From improving products and services to broadening the audience reach, he breaks down the benefits of integrating diversity in business. Omar also shares actionable strategies for responding to criticism and engaging with feedback effectively, empowering listeners to convert haters into allies.
Transform your approach to feedback and diversity within your business. Whether you’re facing similar challenges or striving to create a more inclusive environment, this episode is a must-listen for every entrepreneur looking to reach new audiences. Don’t miss out – listen now and take the first step toward achieving a more diverse and prosperous business. Hit the play button!
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Show LinksOzcon
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Do you ever wonder what it takes to become a larger-than-life entrepreneur like Elon Musk? What challenges did he face? What can we learn from his journey?
In this episode, Omar delves into the must-read biography “Elon Musk” by Walter Isaacson, sharing key takeaways and insights that will leave you riveted. Omar explores the in-depth research conducted by author Walter Isaacson, who shadowed Elon Musk for two straight years to bring to light the raw truth about this influential figure. Omar shares how his own opinion of Musk changed after reading the biography and offers valuable lessons entrepreneurs can apply to their own business ventures. Gain insights into Musk’s personal struggles, his innovative prowess, and the cautionary tale his life has become. This episode is a must-listen for anyone fascinated by the mind of the richest man on the planet today.
So, if you’re curious to discover the real story behind Elon Musk’s entrepreneurial journey and the lessons you can apply to your own business and career, click play on your podcast app right now!
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Show LinksElon Musk by Walter Isaacson
Get the book from Amazon
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Are you currently employed but dreaming of starting your own business? Wondering how you can use your current job as a stepping stone to entrepreneurship? If so, then this episode is perfect for you!
In this episode, Omar shares invaluable insights on how you can leverage your job to gain the skills and experience necessary to launch your own business. From real-life examples to practical tips, you’ll learn how to use your time at work wisely to prepare for your entrepreneurial journey. This episode is packed with actionable advice that will empower and motivate you to start taking steps towards building your own business.
Is it possible to turn your job into a launchpad for your entrepreneurial dreams? Tune in to this episode and find out. Click play!
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The post MBA2427 How to Use Your Job To Start Your Business appeared first on The $100 MBA.
Do you struggle selling your products without an email list or social media following? Are you feeling lost without a platform to promote your offerings? Fret not, because in today’s episode, Omar is here to guide you through the process and provide practical solutions to this common entrepreneurial challenge.
Omar shares a variety of options for selling your first product without relying on an email list or social media following. Drawing from decades of business experience and timeless marketing strategies, he offers tips on utilizing tried and tested tricks to make your initial sale.
Tune in to the full episode to gain valuable strategies for selling your products effectively, even without an established following. Ready to make your first dollar? Tap the play button!
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Show LinksRewardful
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Want to learn how to launch a million-dollar business this weekend? Can you actually create a thriving business with very limited time and resources?
In this extended interview, Omar dives deep into the extraordinary life and entrepreneurial journey of Noah Kagan, the brilliant mind behind AppSumo and the author of his new book, ‘Million Dollar Weekend.’
Join Omar as he uncovers the pivotal moments in Noah’s personal life that ignited his passion for entrepreneurship and set him on the path to launching million-dollar businesses. You’ll discover how Noah’s unique upbringing, his early exposure to success, and his unwavering tenacity shaped his approach to business. Unveiling his personal struggles and triumphs, alongside his insights into creating a thriving entrepreneurial mindset, this episode offers a powerful exploration of Noah Kagan’s remarkable journey and the game-changing principles outlined in his book.
Get ready to be motivated, inspired, and equipped with the knowledge and strategies you need to take your entrepreneurial journey to the next level. Don’t miss out on this incredibly valuable conversation with Noah Kagan – click play and start your path to entrepreneurial success!
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Show LinksMillion Dollar Weekend
Get the book from Amazon
Noah Kagan
Noah Kagan’s YouTube Channel
AppSumo
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Want to know why many agency owners hate their business? Omar delves into the common reasons why a lot of owners end up frustrated and burnt out with their agency.
Managing people, dealing with talent wars, handling client expectations, and the constant pressure to maintain and acquire new clientele are some of the headaches that come with this type of business.
Luckily, Omar highlights the pitfalls but also provides a solution and the steps to take to ensure your agency runs smoothly, profitably, and headache-free.
Click play to learn actionable strategies to transform your agency business into a successful, sustainable venture.
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The post MBA2424 Why People Hate Running Agency Businesses & How To Avoid The Headaches appeared first on The $100 MBA.
Is it time for you to stop offering a product or service in your business? Today’s lesson is a reminder that business decisions often require cutting ties – even with products or services we once cherished.
Omar candidly shares why he decided to stop offering the Mission Control program, emphasizing the importance of making business decisions that align with personal goals and values.
He shares the thought process behind pivoting business offerings and the strategic perspective that guides such decisions such as financial implications, time costs, and audience willingness to pay.
Whether you’re in a similar situation or just curious about the process, this episode is packed with valuable wisdom. Don’t miss out, click play!
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The post MBA2423 Q&A Wednesday: Why did you stop your coaching program? appeared first on The $100 MBA.
Are you wondering if timing really matters in business? Can perfect timing turn a startup into a unicorn? Have you heard successful founders attribute their success to perfect timing?
In today’s episode, Omar explores the critical role of timing in business and shares real-world examples of when timing made or broke a business. From real-world examples, like Slack’s meteoric rise during the pandemic and Burberry’s missteps during the financial crisis, get ready to better understand the significance of market trends, technology evolution, economic climate, and more.
If you’re ready to gain valuable insights into the impact of timing on business success, tune in. Click play!
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Are you an entrepreneur or aspiring to be one, but hesitant to start your own business because you’re unsure if it will succeed? Do you want to learn how to determine if your business will thrive before diving in, making the most of your time, effort, and investment?
In this episode, Omar presents a straightforward approach to assessing the potential success of your business. By defining what success means in a business context and breaking down essential factors like profitability and customer acquisition, he shares valuable insights that entrepreneurs need to consider when evaluating the sustainability of their ventures. With real-life examples and actionable steps, this episode equips you with the knowledge to anticipate and calculate your business’s success, enabling you to make informed decisions and navigate your entrepreneurial journey with confidence.
If you’re serious about building a successful business, this episode is a must-listen. Don’t miss out on this powerful episode. Click play!
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Ever found yourself wondering whether to hire someone with loads of potential but not quite the qualifications you’re looking for? Is it a smart move to bring on an under-qualified candidate with a ton of upside?
It’s a tricky decision to hire under-qualified talent and there are risks and rewards involved. That’s why Omar’s bringing in some real-life stories to give you a clear picture of what to consider when faced with a potential hire who’s a bit of a wildcard. Plus, he’s throwing in some tried-and-true tips for creating a probation plan to test the waters and ensure a good fit for your team.
Get ready to gain a fresh perspective on weighing qualifications against potential and walk away with the confidence to make the best (and smarter) choices for your business. It’s a must-listen, so open up your favorite podcast app and tune in. Click Play!
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Have you ever wondered what branding really means and how you can leverage it to propel your business forward? If you’ve felt lost in the sea of advice and buzzwords surrounding branding, then you’re not alone.
Join Omar as he demystifies the enigma of branding, breaking it down into tangible and actionable insights that will revolutionize the way you approach business identity. Discover the real essence of branding and what it means in day-to-day operations. Unravel the key to creating a strong and memorable brand that stands out amidst the noise, reinforcing your business values and resonating with your audience on a profound level.
Gain practical wisdom on crafting an impactful brand identity that leaves a lasting impression. Let’s transform the way you approach your business identity. Click play!
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The post MBA2419 What is Branding Anyway and How to Do It Right appeared first on The $100 MBA.
Today’s episode is an exclusive peek into the journey and compelling story of why Omar and Nicole decided to sell WebinarNinja, after nurturing it into a powerhouse in the live video software arena over a span of 9 years.
Omar gets brutally honest as he shares the top 10 lessons he learned along the way, condensing nearly a decade of knowledge, skills, and insights into one powerful episode. From the challenges of starting the business to navigating the decision to sell and the bittersweet feeling that follows, Omar provides valuable lessons for entrepreneurs at every stage of their business journey.
As the episode unfolds, listeners are treated to Omar’s reflections on cash flow, the sacrifices and choices entrepreneurs must make, and the pivotal stage of recognizing the right time to sell. Remember, change equals growth, and embracing change is a fantastic opportunity for learning and personal development. Click play!
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Show LinksProProfs
WebinarNinja
The post MBA2418 Why I Sold WebinarNinja and What I Learned Along The Way + Free Ride Friday appeared first on The $100 MBA.
Are you torn between creating content for TikTok or YouTube? Unsure of which platform offers a better return on investment and can help you build a lasting audience?
Omar tackles this dilemma head-on in response to this week’s Q&A. He dives deep into the nuances of YouTube versus TikTok, providing a wealth of insights to help creators and businesses determine the most effective platform for audience engagement and brand growth. He explores the advantages of both platforms, shares his personal experiences, and provides a killer strategy for leveraging TikTok to grow your YouTube channel.
Whether you’re a content creator or a business looking to reach and convert a wider audience, Omar’s expertise and proven strategies will set you on the right path. Don’t miss out on this insightful lesson—click play!
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Show LinksMark Manson
The post MBA2417 Q&A Wednesday: TikTok or YouTube? Which platform should I create content for? appeared first on The $100 MBA.
Are you curious about the reasons why some businesses flourish while others struggle to gain traction? Have you ever pondered over the critical factors that can lead a business to failure and wondered how to safeguard your own venture from such pitfalls?
This episode is a goldmine of insights and actionable advice for entrepreneurs. By drawing from his extensive experience and real-world examples, Omar sheds light on the key challenges that can hamper business growth and success. Tune in so you can gain invaluable guidance on how to navigate these obstacles and fortify your business against potential pitfalls, paving the way for sustained growth and prosperity.
Get ready to arm yourself with the essential knowledge and strategies needed to overcome common business failures and chart a path toward long-term success in the ever-evolving entrepreneurial landscape. So, if you’re ready to unlock the secrets to building a resilient and thriving business, click play!
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Show LinksNoah Kagan
Dan Martell
True Classic
The post MBA2416 5 Things That Cause Businesses to Fail and How to Avoid Them appeared first on The $100 MBA.
Are you tired of spending endless hours in your email inbox? Do you want to reclaim your time and focus on growing your business instead?
In this episode, Omar shares valuable strategies on how to cut down the time you spend in your email inbox. These proven strategies are designed to liberate you from the shackles of your inbox, allowing you to channel your focus and energy towards business growth and scalability.
If you’re ready to take control of your email inbox and maximize your productivity in 2024, tune in and embark on a transformative journey to conquer your inbox woes. Click play!
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Show LinksRichard Branson of Virgin Group
Amazon
TextExpander
The post MBA2415 How to Spend Less Time in Your Email Inbox in 2024 + Free Ride Friday appeared first on The $100 MBA.
Are you experiencing financial hurdles in your business and weighing the options for short-term loans to overcome the tough times?
In this episode, Omar tackles the challenge of needing a short-term loan to overcome a tight financial situation. He shares practical advice and alternative strategies to not only weather the storm but also create lasting changes to ensure business sustainability.
Running a successful business is no easy feat, but with the right guidance and strategies, you can navigate the challenges with confidence. Click play!
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The post MBA2414 Q&A Wednesday: Are there any short term loan options to get us over a hump? appeared first on The $100 MBA.
Today, Omar breaks down the incredible journey of True Classic, an e-commerce brand that has not only disrupted the market but also stolen ideas from other industries to become one of the fastest-growing brands, making over a quarter of a billion dollars in revenue in just a few years.
Omar uncovers the 5 compelling strategies they used to achieve such rapid growth and how you can apply these tactics to your own business. From their brilliant marketing and sales strategies to their exceptional customer service, True Classic’s journey serves as a true masterclass in leveraging practices from various industries.
Their success story is also a lesson in focusing on the MVP. With just one product, this clothing company nailed their offering and built a loyal customer base.
Join us as we explore the key takeaways from True Classic’s success and how you can implement them in your business to achieve remarkable results. Click Play!
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Show LinksTrue Classic
Amazon
Disney
MBA2404 – Business Breakdowns: Virgin Voyages – Re-inventing Cruising
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In an era where it’s easy to be inundated with promises of overnight success and secret formulas, it’s crucial to know who we can trust in our quest for business growth and success.
In this episode, Omar cuts through the noise and gets real about the untrustworthy characters in the online business world. From “experts” selling get-rich-quick schemes to “gurus” peddling their secret formulas, how can you know who to trust in the digital age? Drawn from over two decades of experience, Omar shares a set of rules to guide you in evaluating who to trust when it comes to your business education and professional growth.
If you’re navigating the online business landscape and want to make informed decisions about who to trust with your professional growth, click play!
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Show LinksWebinarNinja
SaaS Academy
Ramit Sethi
“I Will Teach You to Be Rich” by Ramit Sethi
“Buy Back Your Time” by Dan Martell
The post MBA2412 Experts, Gurus, Mentors- How To Know Who To Trust Online + Free Ride Friday appeared first on The $100 MBA.
Are you currently working a full-time job but dreaming of transitioning into full-time entrepreneurship? You’re not alone.
In this Q&A Wednesday episode, we dive deep into the challenges facing entrepreneurs who are side hustling while working in a full-time job and offer creative solutions to bridge the gap between the two. Drawing from his personal journey of transitioning from a lengthy career in teaching to becoming a full-time entrepreneur, Omar offers valuable insights and practical advice to help navigate this pivotal phase of entrepreneurial endeavors.
Remember, becoming a full-time entrepreneur is a journey. Ready to take the leap of faith into full-time entrepreneurship? Click play!
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The post MBA2411 Q&A Wednesday: How do I go from one client to replacing my job while working full-time? appeared first on The $100 MBA.
Happy New Year! As we embark on a new year, it’s the perfect time to prioritize our health and set the foundation for a successful and fulfilling year ahead.
In this episode, Omar shares a compelling must-read book recommendation that has the potential to not only transform your health but also positively impact your business. “Outlive” by Dr. Peter Attia resonates well with the start of the year as it emphasizes the importance of making investments in our health now, to live longer and better in the future.
Omar delves into the critical connection between your health and your business success. If you’re eager to make 2024 your healthiest and most successful year yet, add “Outlive” by Dr. Peter Attia to your reading list and click play!
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Show LinksOutlive by Peter Attia
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Your ideal customer is the key to attracting the right people to buy your products or services. Not everybody should be your customer, and understanding who your ideal customer is can make a significant difference in your business growth and strategy.
In this episode, Omar shares valuable insights on how to identify your ideal customer and walks us through the importance of understanding the customers who are not only able to afford your offerings but are happy to pay for the value you provide.
Remember, understanding your customers is vital to your business’s success. By gaining deep insight into your ideal customer, you’re poised to serve them with pride and consistency for years to come. Click play!
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Show LinksCastmagic
Stripe
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As many of us know, co-founding a business can be an incredibly rewarding, challenging, and dynamic journey. It comes with its fair share of disagreements, but they don’t have to be roadblocks.
In this episode, Omar shares his own experience of working with a co-founder for over 10 years and how they have navigated through disagreements effectively. From seeking common ground to evaluating upside versus downside, Omar’s practical advice provides a roadmap for addressing differences in opinion while maintaining a healthy and dynamic business partnership.
If you’re currently navigating disagreements with your co-founder or wish to equip yourself with valuable strategies for future challenges, click play!
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Show LinksBasecamp
37Signals
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“Relentless” by Tim Grover unveils the mindset of top athletes like Michael Jordan, Kobe Bryant, & Dwyane Wade, and the learnings are a game-changer. Today’s must-read offers unique perspectives on what it takes to be a top performer, drawing from Grover’s extensive experience in elite athlete training.
Omar shares his key takeaways and thoughts on the book. While there are some points of disagreement, there are also valuable insights that every entrepreneur can benefit from.
Whether you’re an athlete in the game of business or simply seeking to elevate your performance as an entrepreneur, click play!
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Show LinksRelentless by Tim Grover
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As we approach the end of the year, it’s the perfect time to start thinking about how we can set ourselves up for an incredibly successful 2024.
To assist you in this, Omar shares a remarkable episode that’s all about strategic planning and guidance on how to set the stage for a highly successful year. During this episode, you’ll discover the significance of determining one pivotal goal that will significantly influence your entire year.
Remember, meticulous planning is the linchpin to success, and with the right strategies at your disposal, 2024 holds ample potential to be your most remarkable year yet. Click play!
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The post MBA2406 How to Prepare For a Successful 2024 + Free Ride Friday appeared first on The $100 MBA.
Attracting and retaining top talent in a competitive market is a real challenge. Omar helps out a listener currently facing this challenge.
Drawing from his own experiences running a business for over two decades, Omar shares practical strategies and insights on creating an appealing offer for potential employees, optimizing the onboarding process, and fostering strong relationships within the team.
Remember, building a great team is essential for creating something bigger than yourself. Gain practical tips on creating a winning team that outcompetes the rest. Click Play!
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Today, we’re thrilled to dive into an exciting new segment here on the podcast: Business Breakdowns. We’re going to take an in-depth look at how Virgin Voyages reinvented the cruise industry and became a major disrupter in their highly competitive market.
Virgin Voyages, led by the visionary Richard Branson, dared to enter the competitive world of cruise lines, and despite launching in the midst of a pandemic, they have defied odds and emerged as a game-changer in the industry.
In this episode, Omar will uncover five compelling strategies Virgin Voyages utilized to transform the cruising experience and carve out their niche in a market dominated by giants like Carnival, Norwegian, and Royal Caribbean.
So stay tuned as we dissect the story of Virgin Voyages and explore how you can implement their innovative strategies in your own business journey. Click play!
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Show LinksVirgin Voyages
“Blue Ocean Strategy” by W Chan Kim
“Zero to One” by Peter Thiel
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Online courses have gained popularity because they can be created once and sold repeatedly. It’s like front-loading the work and reaping the benefits over time. On the other hand, communities offer a hybrid approach, combining access to content with accountability, guidance, and a sense of belonging. Communities are perfect for recurring memberships, ensuring steady income month after month.
In this episode, Omar outlines the factors you should consider when choosing between courses and communities. He’ll break down the pros and cons of both courses and communities and explore how online courses are easy to sell and maintain, while communities offer a more interactive and recurring membership model.
But which one is best for you?
By the end of this episode, you’ll have a clear understanding of which option suits your needs and how to effectively deliver it to your audience. Click play!
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Show LinksBrian Dean
Podcaster’s Paradise
Arvid Kahl
Guest Teacher – Stephen Key – How to Bring an Idea to Market Without Starting a Business
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Building a thriving email list is crucial for your online business. Whether you’re just starting out or have been running your online business for a while, it is important to have a robust email list that can drive sales and sustain your growth.
In this episode, Omar breaks down the exact strategies he used to dramatically increase his email list from just a few subscribers to hundreds per day. Omar emphasizes the importance of creating a compelling lead magnet. But it doesn’t stop there. Driving traffic to your lead magnet is equally crucial. Omar provides valuable insights on where to promote your lead magnet for maximum exposure.
If you’re serious about turbocharging your email list growth and converting leads into customers, click play!
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Show LinksLead Magnet Templates
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Imagine if you could keep more of your hard-earned money by implementing some mind-blowing tax strategies. How would that impact your business?
Today’s guest teacher is Ankur Nagpal, the founder of Teachable, a popular online course platform. Today, Ankur is dedicated to helping business owners save money on taxes through his new venture, Carry. Ankur will share three mind-blowing strategies that business owners can use to save money on taxes. These strategies are based on Ankur’s personal experiences as a business owner, making them even more valuable and practical.
Whether you’re earning $100,000 or more in net income, planning to sell your business in the future, or working for yourself as a freelancer, Ankur’s tips will have you rethinking your tax strategy.
Remember, knowledge is power. Stay informed, continue to learn, and make sure to schedule regular consultations with your trusted financial expert to optimize your tax savings. Click play!
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Show LinksCarry
Teachable
Special Gift from Carry for listeners of The $100 MBA Show
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In today’s fast-paced business landscape, it’s crucial to stay ahead of the curve. And AI is the secret weapon that can give you a competitive edge. One incredible tool that’s making waves in the AI world is ChatGPT by OpenAI.
In this episode, Omar explains the recent announcements made by OpenAI, the company behind ChatGPT, including the ability to create a specific ChatGPT tailored to your niche and even how to sell it on OpenAI’s App Store.
But you might be wondering, how can you practically implement this technology in your business? Omar breaks it down for you, explaining the technical steps involved and even suggests outsourcing the work if you’re not tech-savvy. So, in conclusion, creating your own ChatGPT is within your grasp, click play!
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Show LinksOpenAI
ChatGPT
Assistants API
Voiceflow
Upwork.com
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Being an influencer is more than just a role, it’s a business mindset. As influencers continue to rise in popularity with the growth of social media and platforms like TikTok and YouTube, it is important to understand what being an influencer really means and how this translates into a business.
In this episode, Omar dives deep into the world of influencers, explores how they make money, and determines if it is a sustainable business model or just a pipe dream. Omar will discuss the role of influencers as media companies and how they create valuable content that attracts an audience. By understanding the dynamics of the influencer market, we can gain insights into why advertisers are keen to partner with them.
However, it’s important to note that being an influencer is not a job but rather a long-term commitment to building a media empire. If you’re considering becoming an influencer or simply curious about the business behind it, click play!
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Show LinksThe Hustle
HubSpot
Mr. Beast
“I will Teach You To Be Rich” by Ramit Sethi
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Excellent Advice for Living by Kevin Kelly is a refreshing blend of business wisdom, life lessons, and personal growth strategies. Kevin Kelly, a renowned creator and entrepreneur, shares 68 small pieces of advice that are both valuable and applicable not only to our businesses but also to our personal lives.
In this episode, Omar highlights some key pieces of advice from the book that are particularly relevant for entrepreneurs and individuals striving for success. He’ll explore the importance of continuous learning, the skill of filtering out unnecessary information, and the liberating truth that others are rarely thinking about us, as much as we think.
Whether you’re an aspiring entrepreneur or simply looking for guidance on how to live a more fulfilling and successful life, this episode is for you. Click play!
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Show Links“Excellent Advice for Living” by Kevin Kelly
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As entrepreneurs, we often find ourselves waking up to new problems and challenges that need to be solved. But why does this happen so frequently? And more importantly, what can we do about it?
In today’s episode, we dive deep into a common struggle that many business owners face – the constant need to solve problems. The answer lies in the nature of entrepreneurship itself. As business owners, we are constantly innovating, introducing new ideas, products, services, and marketing campaigns.
Omar shares his personal experiences and insights gained from successful entrepreneurs who have navigated similar situations. He will also share practical strategies for managing these fires more effectively, such as quickly identifying the problem, prioritizing necessary actions, and delegating tasks to team members or outside help.
So get ready to feel more in control of your business and learn how to turn fires into opportunities for growth, click play!
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Show LinksFour Thousand Weeks by Oliver Burkeman
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Many of us dream of starting our own business, but finding the time and juggling responsibilities can often seem impossible.
As a former high school teacher who side-hustled for ten years before transitioning into full-time entrepreneurship, Omar shares his personal experience and offers valuable advice on how to make it work. Learn how he did it, so you can too!
In this episode, he’ll discuss strategies for time management, finding the hours you need to dedicate to your business, and making the most of that precious time.
Remember, success doesn’t happen overnight. So, if you’re ready to learn how to start a business while working a full-time job, click play!
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The post MBA2396 Q&A Wednesday: How do I start a business while in a job? I have no time. appeared first on The $100 MBA.
In his book Be Useful, Arnold Schwarzenegger shares his seven principles for a fulfilling life – a life where you feel useful, content, and happy. Arnold Schwarzenegger’s life story is nothing short of incredible. From being an immigrant to becoming a bodybuilding champion, movie star, and even a governor, he has defied all odds.
In this episode, Omar dives deep into Schwarzenegger’s seven rules and how they can be applied to your business and personal life. More than just a book review, this episode provides practical business lessons derived from Arnold Schwarzenegger’s experiences and wisdom.
The best part is that Arnold Schwarzenegger narrates the audiobook, bringing his unique character and humor to the storytelling. So if you’re seeking inspiration and actionable advice to elevate your business, click play!
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Show LinksBe Useful by Arnold Schwarzenegger
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As your company expands, managing human resources becomes essential for maintaining organization and nurturing a positive team culture. However, building a dedicated HR department can be costly, especially when you’re just starting out.
In this episode, Omar shares the three key ingredients to creating a successful HR department on a budget. By implementing these three ingredients, you’ll be able to establish a simple yet effective HR system that will support your team’s needs and contribute to the overall success of your business.
Starting your own HR department doesn’t have to be complicated or expensive. So, let’s dive in and learn how to create an HR department that works, even on a budget. Click play!
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Show LinksMeetEdgar
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Artificial Intelligence (AI) has revolutionized many aspects of our lives, including content creation. However, when it comes to utilizing AI for your blog posts and website content, there are important considerations to keep in mind.
Omar shares tips and strategies on leveraging AI to optimize your content, create better blog posts, and enhance your website copy. While there are some concerns about AI-generated content not ranking well for SEO, Omar explains that when used properly, AI can actually help you achieve higher rankings and improve your readers’ experience.
If you’ve ever wondered whether AI is the right tool for your content creation needs, this episode is a must-listen, click play!
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Show LinksChatGPT
BARD
Neil Patel
Canva
Synthesia
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You may have heard the saying, “the riches are in the niches.” And it’s true. When you know exactly who your target audience is and what they’re looking for, you have the power to build a loyal customer base that is obsessed with your product or service.
In today’s episode, Omar breaks down the process of finding your niche into three simple steps that you can implement right away. By following Omar’s three-step process, you can define who you serve, stand out in your industry, and attract dedicated customers who resonate with your brand.
Remember, serving your niche audience will allow you to stand out, be highly competitive, and have an easier business to run. So let’s define your niche and start achieving the success you deserve, click play!
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Your website serves as the primary platform for your business, and it’s crucial to optimize and enhance its design and functionality. While it’s common for entrepreneurs to start with a basic website to get the ball rolling, there comes a time when a redesign is necessary to keep up with the competition and provide a better customer experience.
In this episode, Omar shares valuable insights and tips on how to approach your website redesign effectively. He emphasizes the importance of good design and how it can significantly impact your business’s value and revenue. Also, Omar offers tips on finding a suitable designer and allocating the budget wisely between design and implementation.
So, if you’re ready to take your website to the next level and create a visually stunning and user-friendly experience for your customers, click play!
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Show LinksUpwork
Freelancer.com
Dribble
Notion
Dieter Rams’ Ten Principles for design
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Black Friday is undoubtedly one of the biggest opportunities to make a sale and offer jaw-dropping deals to entice potential customers. However, it’s crucial to remember that amidst all the noise and countless offers, standing out can be a challenge.
In today’s episode, Omar will be diving into a question from Andrew, who runs a basketball training business and is wondering if he should do a Black Friday sale this year. Omar will discuss the pros and cons of participating in Black Friday sales, especially for businesses in their early stages.
Omar shares valuable insights on how to stand out amidst the noise and clutter, ensuring that your Black Friday deals make a significant impact on your sales and customer relationships. So, if you’re considering a Black Friday sale for your own business, click play.
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As entrepreneurs, who often dedicate a significant portion of our waking hours to building and growing our businesses, it’s crucial to reflect on how we use our time.
In today’s episode, Omar introduces us to Seneca’s timeless book and its relevance to our business lives. “On the Shortness of Life” explores the concept of time and how we often squander our most valuable asset on trivial matters. This book, even though written centuries ago, offers timeless wisdom and lessons that can benefit entrepreneurs like you.
Omar dives into the insights and takeaways from this profound work. He’ll explore how to prioritize what truly matters, how to make the most of each moment, and why focusing on self-improvement and personal development is key to a fulfilling and meaningful life. Click Play!
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Show LinksOn the Shortness of Life by Seneca
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Have you ever wondered what it’s like to attend South by Southwest (SXSW), one of the most exciting conferences in the tech, business, and entertainment world?
In the episode, Omar shares his experience attending the South by Southwest conference and what he learned from it. If you’re curious about the future of technology, business, and culture, this episode is a must-listen. Omar dives into topics like AI and how it will change the Internet, the booming economy of content creators, and the importance of diversity in all industries.
If you want to hear more about Omar’s SXSW experience and delve deeper into the key takeaways and explore their implications for your business and personal growth, click play!
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Show LinksSXSW Conference & Festivals
SXSW Sydney
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Is blogging dead? Should you focus on creating more video content for social media instead?
In this episode, we dive deep into Fred’s question and explore the pros and cons of blogging versus video content. Omar explores the power of blogging in driving organic traffic to your website and the challenges of driving traffic through video content on platforms like Instagram and TikTok. Omar also provides tips on how to improve the quality of your blog posts and optimize them for maximum impact.
So, if you’ve ever wondered whether blogging is still relevant and if you should prioritize video content, click play!
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Affiliate programs offer four major advantages over other forms of advertising. They allow you to make money before you spend it, as you only pay for performance.
In this episode, Matt McWilliams, a renowned affiliate expert who has worked with big brands and industry leaders such as Brian Tracy, Lewis Howes, Tony Robbins, and Kevin Harrington from Shark Tank. Matt will walk you through the process of creating your own affiliate program to promote your business. He also provides tips on how to reach out to potential affiliates using various methods such as email, social media, and even physical mail.
So if you’re ready to tap into the power of affiliates to drive more traffic, leads, and sales, and grow your business, click play!
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Show LinksMattMcWilliams.com
Your First 100 Affiliates
How To Win Friends And Influence People by Dale Carnegie
How To Use Affiliate Leaderboards To Skyrocket Your Sales
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We all have areas in our lives that are important to us, whether it’s staying healthy, building strong relationships, or achieving financial independence. And let’s face it, these things are not easy. They require effort, perseverance, and sometimes stepping out of our comfort zones.
But why is it that important things are often difficult? This episode uncovers the reasoning behind it, shedding light on the underlying value of tackling tough challenges. Omar shares his personal experiences, highlighting the connection between difficulty and importance. Each accomplishment he takes pride in has had its fair share of obstacles, struggles and perseverance.
Remember, in both business and life, the hard things are usually the most important. Click Play to learn!
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Do you need to be on social media? It’s a question many of us can relate to, as social media can be overwhelming and have negative effects on our mood and overall well-being.
Social media isn’t everyone’s cup of tea, but it can be a powerful tool for your business success and personal brand. Omar shares his thoughts on whether being on social media is necessary in today’s business landscape. He discusses successful examples of individuals who have built brands without a social media presence and offers tips on how to navigate social media without succumbing to its negative effects on our mental wellbeing.
Omar also highlights some useful tools and strategies to help you maintain control over your social media usage. Remember, social media is a powerful tool for sharing your message, building your brand, and connecting with your audience. But it’s crucial to be in control of how you use it and ensure that you’re not being consumed by it. Click Play!
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Show LinksDigital Minimalism by Cal Newport
Deep Work by Cal Newport
News Feed Eradicator
BeTimeFul
AppBlock
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Are you someone who tends to prioritize your career over other aspects of your life? How can you strike a balance between your personal and professional priorities?
We’ll be exploring The Diary of a CEO by Steven Bartlett. This is not your typical business book. It’s a compilation of gems dropped by Steven Bartlett, sharing his learnings as a CEO from experts, industry leaders, and his own experiences. Omar dives into some of the standout takeaways from the book, exploring its powerful lessons and discussing why you should prioritize reading it too.
Get ready to discover powerful lessons on what to prioritize in life, how to differentiate yourself in a crowded market, and how to ensure your business stands for something meaningful and impactful. Click Play!
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Show LinksThe Diary Of A CEO by Steven Bartlett
Booking.com
Kayak
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Creating a successful online course is not as easy as it seems. Many of us put in a lot of effort and then hear crickets after launching.
Today, Omar will be sharing how you can avoid that and ensure that your course stands out. We’ll give you three key ingredients that will make your course stand out, making it easier for you to market, sell, and deliver your content to your students.
By incorporating three ingredients into your online course, you’ll significantly improve your chances of success. Click Play!
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When you make some profit in your business, should you give a raise to your team members or invest the money in marketing? It’s a tough question, as both options have their benefits.
On one hand, investing in marketing can help grow your business and bring in more customers. On the other hand, rewarding your team and creating a better working environment can lead to an improved customer experience and product. In this episode, we explore the pros and cons of each option. Omar discusses the long-term commitment of giving raises to your team members versus the variable nature of marketing expenses.
Remember, as a business owner, the final decision lies with you. Our goal is to provide guidance and insights for you to make an informed choice. Click Play!
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If you’ve never spoken on stages before and feel unsure about how to get started, worry not! Omar shares his personal journey of how he got started with speaking engagements and gives valuable insights on what works and what doesn’t, as well as tips on how to put your best foot forward and make the most of your opportunities on stage.
Remember, speaking on stages can have a tremendous impact on your business and brand. So invest the time and effort to develop your speaking skills and seize opportunities to showcase your expertise. Click Play!
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Today’s SponsorsThe Jordan Harbinger ShowThe Jordan Harbinger Show is a smart and fascinating podcast you need to add to your rotation. Hosted by Jordan Harbinger himself, he asks his guests questions that other shows just don’t ask. It’s almost like he’s predicting what you want to hear from the guests. The show won best of Apple in 2018, and for a good reason. Search the Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen to podcasts.
Show LinksSteal The Show by Michael Port
Heroic Public Speaking
OmarZenhom.com
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Do you ever feel like you have too much on your plate? Wondering if you’re just poor at managing your time or if there’s such a thing as having too much work? As entrepreneurs, it’s easy to feel overwhelmed, frustrated, and burnt out when juggling multiple tasks and responsibilities.
Omar explores the signs that indicate you may have taken on too much and provides practical solutions to help you regain control. He spent years exploring this very question, and is excited to share with you what he learned along the way. Spoiler alert: If you’re even asking if you have too much on your plate, chances are, you do. But worry not! Omar’s here to help you identify the issue and find effective solutions.
So, if you’re ready to redefine your workload and discover how to prioritize, delegate, and achieve more without sacrificing your well-being, click play!
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Conferences like South by Southwest (SXSW) can be quite costly, and it’s crucial to evaluate if it’s worth your time, money, and energy.
SXSW is a renowned conference and festival that covers three major areas: technology and innovation, gaming, and music and film. Many organizations, companies, and experts flock to this conference because it is known for presenting cutting-edge ideas and advancements in these fields.
In this episode, we’ll dive deep into how you can evaluate the value of attending such conferences and determine if they’re a worthwhile investment for you and your business. Conferences can be a game-changer for your business if you approach them strategically. Click Play!
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Today’s SponsorsThe Jordan Harbinger ShowThe Jordan Harbinger Show is a smart and fascinating podcast you need to add to your rotation. Hosted by Jordan Harbinger himself, he asks his guests questions that other shows just don’t ask. It’s almost like he’s predicting what you want to hear from the guests. The show won best of Apple in 2018, and for a good reason. Search the Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen to podcasts.
Show LinksSXSW Conference & Festivals
SXSW Sydney
The post MBA2378 Q&A Wednesday: Should I attend SXSW or is it a waste of money? appeared first on The $100 MBA.
Public speaking is a powerful tool to establish authority, build your brand, and connect with a larger audience. It’s networking on steroids and it’s worth considering as a powerful tool for expanding your entrepreneurial horizons.
Omar has been honing his public speaking skills for over a decade, investing in coaches, training, and stage performance techniques. In this episode, he’ll walk you through his step-by-step process, from conceiving a presentation idea to delivering an impactful talk that resonates with your audience.
Whether you’re a seasoned public speaker or just starting out, these tips will help elevate your presentations and make a lasting impact on your audience. Click Play!
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Today’s SponsorsSimpliSafeProtecting your home while you’re away has never been easier with SimpliSafe. Named “The Best Home Security System of 2023” by U.S. News & World Report, SimpliSafe allows you to have peace of mind even while you’re away. They have 24/7 Live Guard Protection and the Smart Alarm Wireless Indoor Camera so monitoring agents can see and speak to intruders. helping stop crime in real time. Listeners of the podcast can save 40% for a limited time on any new system with a Fast Protect Plan. Simply head to: simplisafe.com/mba to check them out and grab this great discount.
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Running a business isn’t all sunshine and rainbows, and there will be tough times that can take a toll on your mental health. But in order to lead a successful business, it’s crucial to prioritize your own well-being.
In this episode, Omar will be sharing strategies that have helped him navigate through the challenges and stay mentally resilient. From taking it one day at a time to starting your day on a positive note, we’ll uncover practical techniques to preserve your mental well-being while staying focused on your business goals.
Remember, your business needs you, and taking care of your mental health is not only crucial for your own well-being but also for the growth and success of your business. Click Play!
P.S. This isn’t medical advice, so seek professional help if needed. If this episode brings up anything for you and you need further help or guidance, you can also check out these resources:
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Today’s SponsorsThe Jordan Harbinger ShowThe Jordan Harbinger Show is a smart and fascinating podcast you need to add to your rotation. Hosted by Jordan Harbinger himself, he asks his guests questions that other shows just don’t ask. It’s almost like he’s predicting what you want to hear from the guests. The show won best of Apple in 2018, and for a good reason. Search the Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen to podcasts.
Show LinksHuberman Lab
The post MBA2376 How To Keep Depression Away When Running a Business + Free Ride Friday appeared first on The $100 MBA.
Should you build in public? This trend of sharing the journey of building a business publicly has gained significant popularity, but is it the right strategy for everyone?
Omar shares his insights on the pros and cons of building in public. While it can be an effective marketing strategy, it may not be suitable for every business, especially those in highly competitive industries without a unique selling proposition.
If you’ve been curious about the building in public movement, or if you’re currently contemplating whether it’s the right strategy for your business, click play!
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Want to level up your business in just 1 hour? I know it sounds like a bold claim, but trust us, this exercise has been a game-changer for countless entrepreneurs, no matter how long they’ve been in business.
In this episode, Omar will guide you through a step-by-step exercise that will challenge you to think objectively about your business. And the best part? You can do it right now with just a pen and paper. We’ll focus on five key areas: finance, marketing, sales, product, operations, and team. For each area, Omar provides examples and strategies to help you identify areas of improvement and take action.
Remember, being honest with yourself is essential for this exercise to be effective. Imagine you’re buying this business and have the power to transform it into a market-dominating enterprise. Click Play!
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Show LinksDan Martell
The post MBA2374 How To Drastically Improve Your Business in 1 Hour appeared first on The $100 MBA.
As entrepreneurs, we often find ourselves wondering where we should invest our hard-earned money to ensure the growth and success of our businesses.
In this episode, Omar will share with you the three essential areas that require your financial attention in order to keep your business on an upward trajectory. Drawing from his own experience as the co-founder of WebinarNinja, Omar will reveal why investing in skills and knowledge is crucial for both you and your team. We’ll discuss how continuous learning and development can lead to better decision-making, hiring, and overall success.
So, whether you’re just starting your business or looking to take it to the next level, this episode will give you the guidance you need to make smart investments and ensure the growth of your business. Click Play!
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Should you hire a professional for your logo or do it yourself? This is an important decision that can have a significant impact on your brand’s identity and perception.
Omar personally experienced both sides of this decision – creating logos himself and hiring professional designers. In this episode, Omar will share with you the benefits of both options and help you make an informed choice for your own business.
A well-crafted logo can enhance your brand’s identity and leave a lasting impression. So if you’re torn between saving money and ensuring your logo represents your brand effectively, this episode is for you. Click Play!
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Today’s SponsorsThe Jordan Harbinger ShowThe Jordan Harbinger Show is a smart and fascinating podcast you need to add to your rotation. Hosted by Jordan Harbinger himself, he asks his guests questions that other shows just don’t ask. It’s almost like he’s predicting what you want to hear from the guests. The show won best of Apple in 2018, and for a good reason. Search the Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen to podcasts.
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Canva
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Surviving tough times in business is an art. Discover how Greg Smith, the CEO of Thinkific, a $150M company grew Thinkific, survived tough times, and gained valuable insights along the way.
Sitting down to chat with Omar, Greg shares valuable insights and lessons learned along the way, emphasizing the importance of surviving tough times in business. He reveals the strategies he used to anticipate potential financial challenges and ensure the company’s survival.
There’s a lot of takeaways from Greg Smith’s journey with Thinkific that provides valuable insights on navigating tough times, understanding customers at a deep level, and prioritizing customer success. Discover the strategies and mindset that have driven Thinkific’s growth. Click Play!
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Show LinksThinkific
Salesforce
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The Flywheel Effect
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Are you tired of the online world? Thinking about starting a brick and mortar business? Brick and mortar businesses have been around for centuries, and for good reason.
In today’s episode, we tackle the question that many aspiring entrepreneurs ponder: “Should I start a brick and mortar business?” While online businesses have dominated the landscape in recent years, brick and mortar businesses still hold valuable advantages.
Let’s discuss the pros and cons, helping you make an informed decision. If you’ve been contemplating whether to start a brick and mortar business, click play!
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Should you quit your business if it’s not working out for you? Should you quit the pursuit of becoming an entrepreneur altogether?
Being an entrepreneur is a career, just like any other career. Sometimes, it’s necessary to switch companies or explore different opportunities within the same field. However, quitting the pursuit of entrepreneurship itself is a whole different decision.
Tune in to this episode for a candid and honest discussion about the decision to quit or keep going on your entrepreneurial journey. It’s time to get down to business and find the answers you’re looking for. Click play!
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Today’s SponsorsThe Jordan Harbinger ShowThe Jordan Harbinger Show is a smart and fascinating podcast you need to add to your rotation. Hosted by Jordan Harbinger himself, he asks his guests questions that other shows just don’t ask. It’s almost like he’s predicting what you want to hear from the guests. The show won best of Apple in 2018, and for a good reason. Search the Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen to podcasts.
Show LinksUber
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Slack
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On today’s must read, we’re diving into the book “Business Made Simple” by Donald Miller. What sets this book apart is Donald Miller’s conversational writing style, which feels as if he’s speaking directly to you. He provides real-world examples to illustrate complex concepts, allowing you to grasp and apply them in your own business ventures.
Omar explores the key takeaways and insights from Donald Miller’s book and discusses the importance of clear messaging in your business, how to effectively delegate and build a strong team, the significance of strategic planning, and tips for increasing productivity and efficiency. Click Play!
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Today’s SponsorsIbottaAre you looking to boost your sales and understand your customers better? Check out Ibotta Performance Network. With Ibotta, you can gain valuable insights on shopper behavior and drive results for your brand. Join today and just see how advertisers see an average 50% lift in incremental units sold. Visit ipn.ibotta.com/MBA now to learn more and lock in your campaign today.
BackBlazeAre you tired of worrying about losing your important files? Look no further than BackBlaze, the hassle-free online backup solution that will give you peace of mind. With unlimited computer backups for just $7 a month, you can securely store all your contracts, videos, invoices, and more in one place. Don’t risk losing everything on your fragile laptop – back it up with BackBlaze. Sign up for a 15-day no credit card required free trial at backblaze.com/mba and safeguard your data today.
Show LinksBusiness Made Simple by Donald Miller
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What are the three essential elements that can make your business run smoother and more profitable?
Omar shares his insights gained from his 20 years of experience running various successful businesses. In this episode, he’ll cover the three things that can make your business so much easier. These are key aspects that, if implemented, will save you time, effort, and make your entrepreneurial journey smoother.
Are you ready to make your business journey easier and more fulfilling? Don’t just take our word for it; Omar’s personal experiences from his 20 years in business to back up these insights.
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Show LinksDisney
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Are you confused about the differences between a CRM and an email marketing software? Are you wondering which one you need for your online business?
Whether you’re just starting out or looking to scale your business, this is a vital distinction to understand. In this episode, we’ll dive into the differences between a CRM and an email marketing software, as well as how to determine which one is right for you. It’s crucial not only to invest your money wisely but also your time and effort as you learn how to leverage these tools effectively.
Remember, selecting the right tools for your business should be based on your present needs and growth projections. Join us as Omar breaks down the definitions of a CRM and email marketing software, explores their purposes and functionalities, and discusses when it’s best to use each one in your business journey. Click Play!
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Today’s SponsorsThe Jordan Harbinger ShowThe Jordan Harbinger Show is a smart and fascinating podcast you need to add to your rotation. Hosted by Jordan Harbinger himself, he asks his guests questions that other shows just don’t ask. It’s almost like he’s predicting what you want to hear from the guests. The show won best of Apple in 2018, and for a good reason. Search the Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen to podcasts.
BackBlazeAre you tired of worrying about losing your important files? Look no further than BackBlaze, the hassle-free online backup solution that will give you peace of mind. With unlimited computer backups for just $7 a month, you can securely store all your contracts, videos, invoices, and more in one place. Don’t risk losing everything on your fragile laptop – back it up with BackBlaze. Sign up for a 15-day no credit card required free trial at backblaze.com/mba and safeguard your data today.
Show LinksIntercom
ConvertKit
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Shopify
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Whether in business or personal life, resilience and determination are crucial in achieving success. How can you develop mental toughness and resilience in business?
Omar shares his insights on the book “You Can’t Hurt Me” by David Goggins. Omar initially resisted reading this book due to Goggins’ intense persona but was pleasantly surprised by its inspirational content. This book is a memoir that chronicles Goggins’ incredible journey of overcoming adversity after adversity, and how he developed relentless self-discipline, mental resilience, and an unstoppable spirit to conquer anything that comes his way.
Learn how to embrace suffering, develop mental resilience, set ambitious goals, and eliminate excuses to achieve personal and business success. Find out why this book has sold over 5 million copies and discover the lessons that can transform your mindset and drive you to conquer any challenge that comes your way. Click Play!
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Today’s SponsorsFactorLooking for delicious, healthy meals that are quick and easy to prepare? Check out Factor! With fresh, never-frozen ingredients, Factor delivers tasty meals right to your door. Use code mba50 for 50% off at factormeals.com/mba50. Don’t miss out on this incredible deal!
Show LinksYou Can’t Hurt Me by David Goggins
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As entrepreneurs, we often idolize highly successful individuals and aspire to emulate their achievements. We’re often encouraged to emulate those who have achieved great success.
Omar believes that blindly following in their footsteps may not be the best path for everyone. Omar explains why seeking balance and fulfilment in all areas of your life should be a priority. As you’ll find out, the extreme dedication and obsession of highly successful individuals, often comes at a high cost. From their relationships to their health, many sacrifices are made in the pursuit of greatness. But is this really the life we want for ourselves?
Tune in for a fresh perspective on achieving success on your own terms, this lesson could unlock for you new possibilities for a more fulfilling and well-rounded life. Click Play!
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Today’s SponsorsThe Jordan Harbinger ShowThe Jordan Harbinger Show is a smart and fascinating podcast you need to add to your rotation. Hosted by Jordan Harbinger himself, he asks his guests questions that other shows just don’t ask. It’s almost like he’s predicting what you want to hear from the guests. The show won best of Apple in 2018, and for a good reason. Search the Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen to podcasts.
Show LinksQuincy
The post MBA2364 Why You Shouldn’t Follow Highly Successful People + Free Ride Friday appeared first on The $100 MBA.
Can you launch your app without knowing how to monetize it? It’s not uncommon for passionate entrepreneurs to want to dive headfirst into bringing an app idea to life.
The excitement of creating something innovative can sometimes overshadow the importance of having a solid monetization strategy. While it’s understandable to be eager to launch your app, it’s essential to first consider how you will make money from it.
Omar dives into the importance of having a monetization strategy from the start and how it can impact the success and viability of your product. So, if you’re in the process of building an app, click play!
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Today’s SponsorsBackBlazeAre you tired of worrying about losing your important files? Look no further than BackBlaze, the hassle-free online backup solution that will give you peace of mind. With unlimited computer backups for just $7 a month, you can securely store all your contracts, videos, invoices, and more in one place. Don’t risk losing everything on your fragile laptop – back it up with BackBlaze. Sign up for a 15-day no credit card required free trial at backblaze.com/mba and safeguard your data today.
Show LinksFacebook
Strong App
ProfitWell
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What are the key factors to consider when building a successful business from scratch? How can you achieve rapid growth and scalability?
In today’s episode, we have a phenomenal guest teacher, Tommy Mello, sharing his expertise on how to grow and scale a business from the ground up. Tommy is a self-made multimillionaire who has built a $220 million business with over 700 employees in the garage door repair industry. His journey from starting with nothing to creating a highly successful business is truly inspiring.
In this episode, Tommy dives deep into the most important strategies and lessons he has learned along the way. As he shares his insights, you’ll discover practical tips and actionable advice that will help you take your business to new heights. Whether you’re a small business owner, an aspiring entrepreneur, or someone looking to take their existing business to the next level, this episode is a must-listen. Click Play!
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Today’s SponsorsIbottaAre you looking to boost your sales and understand your customers better? Check out Ibotta Performance Network. With Ibotta, you can gain valuable insights on shopper behavior and drive results for your brand. Join today and just see how advertisers see an average 50% lift in incremental units sold. Visit ipn.ibotta.com/MBA now to learn more and lock in your campaign today.
BackBlazeAre you tired of worrying about losing your important files? Look no further than BackBlaze, the hassle-free online backup solution that will give you peace of mind. With unlimited computer backups for just $7 a month, you can securely store all your contracts, videos, invoices, and more in one place. Don’t risk losing everything on your fragile laptop – back it up with BackBlaze. Sign up for a 15-day no credit card required free trial at backblaze.com/mba and safeguard your data today.
Show LinksA1 Garage Door Service
The Home Service Expert
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Can you effectively work while travelling for business and not sacrifice focus and productivity? A common challenge many entrepreneurs face is working while away on business trips.
We’ve all been there, feeling overwhelmed and guilty for not being fully present at conferences or meetings. Omar shares his personal experiences and insights on how to work smarter and more efficiently while travelling for business. He learned the hard way during a conference in Las Vegas when his workload seemed to follow him everywhere.
Remember, success is not about working harder, but about working smarter. Click play to explore strategies to ensure productive business trips.
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Show LinksMicroConf
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80/20 Rule by Richard Koch
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When it comes to choosing between low ticket or high ticket offers, there’s no one-size-fits-all answer. It depends on your specific situation and what motivates you as an entrepreneur.
Many experts argue that starting with high ticket offers can be more beneficial in terms of generating sustainable income. In this episode, we’ll dive into the advantages and considerations of both high-ticket and low-ticket offers, examining which approach might be more suitable for you when you’re still building your customer base and establishing your business.
So if you’re ready to uncover the best approach for selling high-ticket or low-ticket offers when starting out, let’s get down to business!
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Today’s SponsorsThe Jordan Harbinger ShowThe Jordan Harbinger Show is a smart and fascinating podcast you need to add to your rotation. Hosted by Jordan Harbinger himself, he asks his guests questions that other shows just don’t ask. It’s almost like he’s predicting what you want to hear from the guests. The show won best of Apple in 2018, and for a good reason. Search the Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen to podcasts.
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So, what exactly is the 80/20 Rule? It’s a concept that highlights how focusing on a few vital inputs can generate the majority of your results. In other words, 20% of your efforts will deliver 80% of your outcomes.
Omar dives into the transformative power of the 80/20 Rule, as explained in the book The 80/20 Principle by Richard Koch. This principle can revolutionize your efficiency, effectiveness, and overall success in business and life.
Let’s break down the 80/20 Rule, explore its historical roots, its relevance in the digital age, and most importantly, how you can practically apply it to your business. Plus, we’ll explore resource allocation, leveraging your strengths, and making strategic decisions based on the 80/20 Rule. Click Play!
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Show Links80/20 Rule by Richard Koch
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No matter what type of business you run, building an audience and becoming an authority in your industry is crucial. By hosting events, you can position yourself as a leader and create a remarkable experience for your participants and attendees.
In today’s episode, Omar will be sharing his experience running the annual conference, OZCON, in 2023. Join as we take you through what worked, what didn’t, and the valuable lessons learned from organizing this event.
Running events, whether big or small, is one of the most underrated ways to grow your business, your audience and your network. Particularly now, when people are craving genuine connections more than ever, offering a unique event experience is an opportunity to stand out as a tastemaker and authority in your industry. So, if you’ve ever considered organizing your own event or want to learn from Omar’s experiences, this episode is for you. Click Play!
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Show LinksAngela Henderson
OZCON
New Media Expo
The post MBA2358 What I Learned Running My Annual Conference OZCON in 2023 + Free Ride Friday appeared first on The $100 MBA.
Have you considered hiring remote workers from the Philippines? What are the pros and cons of hiring in the Philippines?
Hiring in the Philippines offers incredible opportunities, and we personally recommend considering Filipino talent for your business. Having hired and worked with Filipino team members for the past nine years, Omar provides the transparent, honest truth about the pros and cons of this hiring approach.
Remember, understanding the pros and cons of any hiring decision is crucial for long-term success. If you want to learn more about unlocking the potential of hiring in the Philippines, make sure to tune in. Click Play!
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How is achieving tenfold growth more achievable than just doubling your business? What if it’s actually easier to achieve tenfold growth in your businesses than just doubling it?
Dan Sullivan’s 10x Is Easier Than 2x, challenges the conventional mindset of gradual progress and encourages us to think bigger. He provides valuable insights and strategies to shift our thinking and achieve exponential growth. But be warned, this book is a real mind-shifter and might confront some of our long-held beliefs about business growth.
We will dive deep into the core ideas of the book and explore key takeaways that will have a lasting impact on your business. These concepts will revolutionize the way you approach business growth and propel you towards achieving remarkable outcomes. So, get ready to expand your thinking and discover why 10x is truly easier than 2x. Click Play!
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Today’s SponsorsThe Jordan Harbinger ShowThe Jordan Harbinger Show is a smart and fascinating podcast you need to add to your rotation. Hosted by Jordan Harbinger himself, he asks his guests questions that other shows just don’t ask. It’s almost like he’s predicting what you want to hear from the guests. The show won best of Apple in 2018, and for a good reason. Search the Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen to podcasts.
FactorLooking for delicious, healthy meals that are quick and easy to prepare? Check out Factor! With fresh, never-frozen ingredients, Factor delivers tasty meals right to your door. Use code mba50 for 50% off at factormeals.com/mba50. Don’t miss out on this incredible deal!
Show Links10x Is Easier Than 2x by Dan Sullivan
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As entrepreneurs, we understand the importance of building strong relationships with our clients. It’s not just about making the sale, but also about providing value and support along the way. But how do you follow up without feeling spammy or a pest? Effective follow-up is an opportunity to demonstrate your reliability, trustworthiness, and commitment to […]
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Today, we’ve got a little something extra for you. We’re back sharing another episode of a podcast called Real Good by US Bank as they kick off Season 5. This episode also takes us on a journey through the themes of the past seasons and gives us an exciting preview of what’s to come this […]
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As entrepreneurs, every dollar counts. Marketing can make or break a business, but what if you don’t have a huge budget to play with? Omar shares valuable insights and strategies on how to spend your limited marketing budget wisely. Whether you’re a beginner or an experienced marketer, Omar’s advice will help you stretch your limited […]
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Are you ready to challenge your perspective on wealth and money? Get ready to broaden your entrepreneurial mindset and discover the power of creating memories instead of more zeros in the bank. Die with Zero by Bill Perkins is not your typical money management guide. It unveils a thought-provoking concept that encourages readers to reassess […]
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We often believe that success comes from one big, game-changing idea or business. But here’s the reality: slow, incremental growth is the true key to long-term success. Have you ever wondered why some businesses skyrocket to success seemingly overnight, while others struggle to gain traction? In this episode, we debunk the myth of the “home […]
The post MBA2351 Why Chasing Home Runs is a Bad Idea + Free Ride Friday appeared first on The $100 MBA.
Did you know that businesses can sell for millions of dollars based solely on the strength of their newsletter? It’s true! Attention is a precious commodity, and having a newsletter with engaged subscribers is like holding gold in your hands. But how exactly do you go about growing your newsletter and increasing subscribers? It’s not […]
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Are you a professional looking to establish yourself as a thought leader in your industry using the power of video? Being on video makes you easier to find and differentiates you as a speaker or expert. In this episode, guest teacher, Kim Rittberg, shares her invaluable insights on how to go from being a professional […]
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How can AI tools help improve productivity and efficiency in your business? We’re diving into the world of artificial intelligence and showing you how you can easily leverage it to grow your business. AI is like having a fast and smart assistant that can take care of various tasks for you. With examples ranging from […]
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Accountability is a crucial aspect of any successful team. As a leader, it’s important to set expectations and ensure that your team members are meeting them. In today’s episode, we’ll look at various strategies and techniques to help you foster accountability in your team without micromanaging them. Omar highlights the importance of coaching and continuously […]
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Did you know that our minds play tricks on us when it comes to finding happiness? So what can we do to create our own happiness in life? Stumbling Upon Happiness by Daniel Gilbert uncovers the human perception of happiness and how our minds can sometimes deceive us when it comes to finding what will […]
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Have you ever wondered what the biggest mistakes are when launching a business? Knowing what to avoid when starting a business in 2023 can help you understand common pitfalls and evade making costly errors. As the well-known saying goes, ‘change is the only constant in life’. So when it comes to starting a business in […]
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As business owners and managers, developing and nurturing leadership skills is essential for growth and success. In this episode, we’re sharing the strategies and techniques for training new leaders. From the importance of setting a strong example, to utilizing resources like books and online courses, we’ll leave no stone unturned in helping you build a […]
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Are you a coach looking to create transformational coaching programs? As a coach, it’s not enough to just share information with your clients. How can you design coaching programs that truly make a difference in your clients’ lives? What are the key elements that contribute to a successful coaching journey? Today’s guest teacher Ashley Gordon […]
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In today’s crowded and distracting online landscape, standing out with great content is crucial. Content marketing creates a machine that drives website traffic, attracts new email subscribers, builds relationships, and generates new customers. It’s a long-term strategy that can benefit your business for years to come. But how do you create an effective content marketing […]
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Webinars are an incredibly effective method for selling products. They allow you to build trust with your audience while presenting your products in a personal and engaging way. Think of webinars as the closest thing to a personal, in-person discussion and an essential part of the sales process. You might think that promoting your webinar […]
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Profitability is the lifeblood of any business. Without it, growth, success, and sustainability become difficult to achieve. The Art of Profitability by Adrian Slywotzky dives into ways to increase profitability and the challenges that come with executing these ideas. We discuss various strategies and insights from the book that can help you prioritize and improve […]
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Hiring can be a time-consuming process that involves tasks such as creating job descriptions, interviewing, screening, and testing. It’s not uncommon to have to sift through a large number of candidates before finding the right fit. Even a 30-minute interview can add up to several hours or even days of your time. Omar discusses the […]
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Are you feeling frustrated and ready to give up on your business dreams? As entrepreneurs, we’ve all experienced moments of frustration, but it’s crucial to remember that success often requires us to adapt and make changes in our businesses. Omar tackles a listener’s question who is facing a tough situation in his business and considering […]
The post MBA2338 Q&A Wednesday: I am about to give up. I’m working hard with no results. Can you help? appeared first on The $100 MBA.
Are you ready to take your writing skills to the next level and generate a great income? We’ve got just the resource for you! Today, we’re diving into a must-read book that will teach you what you need to know about becoming a sales copywriting expert. The book “The Ultimate Sales Letter” by Dan Kennedy, […]
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Subscriptions are not just for companies like Netflix, Spotify, and Amazon Prime. They can provide stable income and build a loyal customer base for businesses of all types and sizes. In this episode, you’ll learn about the best subscription models, how to incorporate them into your pricing or value metrics, and how to test and […]
The post MBA2336 How To Sell Subscriptions in Any Business in 2023 + Free Ride Friday appeared first on The $100 MBA.
Are you struggling to be productive at home? It’s great that you’re recognizing the need for a change in your work environment. Being productive at home can sometimes be a challenge, and exploring alternative workspaces can make a world of difference. You’re torn between an office space and a cafe, so let’s weigh the options. […]
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How can you differentiate yourself and become indispensable in a crowded market? Linchpin is an individual who is irreplaceable and creates exceptional value in their business or profession. “Linchpin” by Seth Godin is not your typical business book filled with jargon and marketing talk. Instead, Godin takes a refreshing no-nonsense approach and emphasizes the importance […]
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Life is unpredictable and circumstances can change in the blink of an eye. It’s essential not to take current success for granted, even if your business is experiencing growth. In this episode, Omar emphasizes that current circumstances are not permanent and can change at any time. As your business experiences growth, it’s crucial not to […]
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Are you ready for a much-deserved break, but can’t seem to find the funds or time to make it happen? Common challenge that many entrepreneurs and business owners face is needing a break but feeling constrained by time and finances. Personal well-being has a crucial role in achieving business success. Taking breaks is essential to […]
The post MBA2332 Q&A Wednesday: I need a break but I can’t afford one. What do I do? appeared first on The $100 MBA.
Wealth isn’t just about hitting a specific number. According to Felix Dennis, the author of “How to Get Rich”, there isn’t much difference in lifestyle beyond a particular number (listen to find out). In this Must Read book, Felix challenges the myths surrounding wealth and shares his personal journey to success. From comfortably poor to […]
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In business, it’s about both “who you know” and “what you know.” “Who you know” provides opportunities and networking, but “what you know” is equally important. As a beginner in business, networking is essential to meet people and build relationships. However, it’s important to approach networking with a spirit of generosity and adding value before […]
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As entrepreneurs, we need to be driven by the sense of accomplishment and pride that comes from putting something good out in the world. Doing something we love or are passionate about is crucial to maintaining that drive over time. This episode is all about practical advice on how to choose the right side hustle […]
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The way buyers interact with businesses has changed. Buyers no longer want to interact with multiple car dealerships when buying a car, instead preferring to search online and conduct their own research. It is important to meet those changes and understand your customer’s language and needs. Our guest teacher Steven Mark Kahan shares his expertise […]
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Are you optimizing for the wrong things in your business? It can be easy to focus on the wrong things in your business and lose sight of why you started in the first place. In this episode, we dive into the importance of planning and focusing on the right goals. It’s essential to take a […]
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Inflation affects businesses and consumers alike, and the decision to raise prices is a difficult one for many entrepreneurs. In this episode, we dive into the question of whether or not you should raise your prices with inflation. It’s important to note that even successful companies like McDonald’s would go out of business if they […]
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Are you struggling to keep up with the day-to-day tasks of your business, leaving you with less time to focus on growing your business? If so, then you don’t want to miss today’s Guest Teacher lesson with John McKenna on How to leverage a virtual assistant to scale your business. John McKenna, CEO of Peachtree […]
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The first and most important lesson for new entrepreneurs: don’t try to create the “perfect” product or service. Instead, start with an MVP — a Minimum Viable Product you can improve on. That’s how you find out for sure that your idea is worth investing more time and money in, while simultaneously building the foundation […]
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It’s a common problem for newer and smaller teams: they have the goods, they have the skills, but they’re untested. Unproven. And they don’t trust themselves to make decisions on their own. In business, confidence is earned. But it can also be fostered and cultivated by a great leader. It’s Q&A Wednesday, and we’ve got […]
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Struggle to write great copy? Hit a wall when you’re trying to craft that perfect email campaign or video script? We’ve got a tool that’ll help you find the perfect narrative and turn you into an ace copywriter. …and no, they’re not a sponsor, and we’re not an affiliate. This thing just rocks. Today is […]
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Hit a sales slump? Is the ‘Profit’ side of your Profit & Loss sheet looking less than ideal? The solution might be as simple as two words: Retargeting ads. These. Things. Work. Today, we explain how. In our experience, retargeting is an incredibly efficient, cost-effective way to create new customers and get the chance to […]
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Ever wonder how some of these wildly successful entrepreneurs did it? The ones who went from startup to “never worry about money again”? You’re not the only one, and there’s a new podcast you’re gonna love. Today we’re sharing an episode of My First Million — a top 25 business podcast where Sam Parr & […]
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For a small business owner, “I quit” can be a terrifying thing to hear, especially from a key player. But that’s exactly what one of our listeners is going through. Fortunately, we have some experience in this arena. It’s Q&A Wednesday, and we’re helping this listener keep calm — and keep their business on track. […]
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Money is an emotion. While we like to think of wealth-building as a purely rational or strategic exercise, those who ignore the psychological component are at a disadvantage. Today’s Must-Read explores how your heart & soul — not just your profit & loss sheet — impacts your ability to thrive in business. The Psychology of […]
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Business is a tightrope: lean too far in one direction, and you’ll fall. That’s why every entrepreneur has to carefully balance producing and developing their product against marketing and selling it. How do you know if you’re doing too much or too little of either? Without sufficient marketing and sales, funds dry up, and you […]
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Ready for new funding? You don’t have to take on a loan or an investor. There’s an option that straddles the line between both: debt financing, or, as its proponents like to call it, “non-dilutive” funding. Never heard of it? This is the episode for you. Heard of it, but not sure how it works? […]
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What is “wealth” anyway? With modern material comforts well beyond what even the most powerful monarchs enjoyed centuries ago, you’d think we’d all be feeling pretty rich. Yet the goalposts of what defines wealth keep moving.
So how do you actually become “wealthy”…whatever that means?
Today, we explore a fresh take on the concept from one of this century’s most impactful investors and influencers: Naval Ravikant. Eric Jorgenson’s The Almanack of Naval Ravikant isn’t a biography per se. It’s not a linear narrative, but a mosaic of deep insights and hard-won wisdom from one of this era’s most innovative entrepreneurs.
So what can you learn from it?
Today, we unravel this thought-provoking compilation, and share our top takeaways. By redefining your goals — and taking the most direct, logical path to achieving them — you can define success in the ways that matters most to you.
Get a truly independent thinker’s take on business, the point of entrepreneurship, and what money can really buy.
Be inspired to approach entrepreneurship in a whole new way — your way. Click Play!
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Today’s SponsorsThis Is Small BusinessThis Is Small Business is all about what it takes to be an SMB owner today. Andrea Marquez from Amazon’s Small Business Empowerment team brings the unique perspective of a curious millennial trying to figure out what it takes to be successful in today’s market. The show explores the journey to success, diving deep into the pivotal moments along the way. Listen and learn from the show’s “minisodes,” packed with useful information in 10 to 15 minutes on topics including attracting investors, product development, and partnerships. Listen in at https://link.chtbl.com/TISB?sid=podcast.$100mba
Show LinksThe Almanack of Naval Ravikant by Eric Jorgenson
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Have you missed the boat on podcasting? It’s a crowded field out there, with podcasts from every self-anointed expert with a microphone and some free time — so should you even bother?
The short answer is yes.
Today, we address a question that Omar gets…oh, about a zillion times a week. Thing is, there are lots of reasons starting a podcast is harder today than it was when the first episode of The $100 MBA Show debuted.
…but there are lots of reasons it’s easier now, too. We’ll discuss everything that’s changed since then, for better and worse.
As technology and media have evolved to allow more people to create and listen to podcasts, it can be hard to stand out and find your audience. But those exact same developments are why a great podcast with truly valuable content has a reasonable chance of success!
Learn the biggest challenges to getting your own show going, and decide if podcasting might be the best way for you to make a name for yourself. Click Play!
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Today’s SponsorsThis Is Small BusinessThis Is Small Business is all about what it takes to be an SMB owner today. Andrea Marquez from Amazon’s Small Business Empowerment team brings the unique perspective of a curious millennial trying to figure out what it takes to be successful in today’s market. The show explores the journey to success, diving deep into the pivotal moments along the way. Listen and learn from the show’s “minisodes,” packed with useful information in 10 to 15 minutes on topics including attracting investors, product development, and partnerships. Listen in at https://link.chtbl.com/TISB?sid=podcast.$100mba
Show LinksThe $100 MBA Live
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Every business owner goes through tough times, those truly awful moments when the wins seem unreachable. Even the most successful entrepreneurs go through this, time and again.
So how do they deal with it?
How can you navigate those ugly times and keep moving forward? How do seasoned entrepreneurs press on when things seem hopeless?
It’s Q&A Wednesday, and one listener is experiencing hardships in their personal and professional life. They need advice on cultivating resilience and making it through the inevitable troughs and valleys that running a business creates.
Today, Omar shares strategies for coping with the tough times, using examples from his own most painful business “lows.”
Nobody has an easy road to success. Learn how to gain perspective, restore optimism, and continue doing great work — even when it feels like everything is falling apart.
Tune in, and learn a few ways to see the bad times as valuable challenges instead of defeats. Click Play!
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Today’s SponsorsThis Is Small BusinessThis Is Small Business is all about what it takes to be an SMB owner today. Andrea Marquez from Amazon’s Small Business Empowerment team brings the unique perspective of a curious millennial trying to figure out what it takes to be successful in today’s market. The show explores the journey to success, diving deep into the pivotal moments along the way. Listen and learn from the show’s “minisodes,” packed with useful information in 10 to 15 minutes on topics including attracting investors, product development, and partnerships. Listen in at https://link.chtbl.com/TISB?sid=podcast.$100mba
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What does it really take to run a remote team? As businesses grapple with the choice to bring employees back to the office or maintain COVID-era remote work policies, entrepreneurs find themselves at a crossroads.
Liam Martin, founder of remote team management software Time Doctor, still believes remote work is the future. Today, Omar and Liam explore the secrets to asynchronous success!
Omar and Liam share a road-tested faith in the power of remote work (since 2014, our software company has operated fully remotely). Time Doctor measures and analyzes remote employees’ task efficiency, empowering managers and business owners to strategically improve productivity.
In this extended conversation, Omar and Liam discuss the essential elements for a thriving remote team.
From the buy-in needed from everyone in the organization, to being sure not to waste your team’s time trying to recreate the in-person experience with excessive meetings, learn how remote is done right!
Hear the story of Time Doctor’s creation, and how it evolved to meet the changing needs of businesses. Discover the strategies for measuring and managing time, treating it like any other business resource — funds, inventory, etc.
Get the insights you need to optimize your remote team’s performance, and an invaluable lesson in how to stay adaptable in an ever-changing business landscape. Click Play!
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Today’s SponsorsThis Is Small BusinessThis Is Small Business is all about what it takes to be an SMB owner today. Andrea Marquez from Amazon’s Small Business Empowerment team brings the unique perspective of a curious millennial trying to figure out what it takes to be successful in today’s market. The show explores the journey to success, diving deep into the pivotal moments along the way. Listen and learn from the show’s “minisodes,” packed with useful information in 10 to 15 minutes on topics including attracting investors, product development, and partnerships. Listen in at https://link.chtbl.com/TISB?sid=podcast.$100mba
TawkifyIn business and life, the right partner makes all the difference. Tawkify is the matchmaking service designed to help you achieve relationship success. Compatibility specialists hand-select successful and compelling candidates, and conduct screening, background checks, and more before planning your introduction. Tawfify handles all the communication for you, to create a safe and stress-free dating experience. 80% of clients met their person within the first 12 matches! $100 MBA Show listeners can get 20% at tawkify.com/MBA.
Show LinksAlmanac
Running Remote by Liam Martin and Rob Rawson
Doist
Time Doctor
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Will your business make it, realistically? Does it offer what people really want? Do you have the skills, assets, and resources to succeed as an entrepreneur? How can you even tell?
In other words, are you good enough?
Today, we nail down what “good enough” actually means in the world of entrepreneurship — and how you can gain a realistic sense of your business’s chances of success. We’ll share and debunk myths and misconceptions, giving you a clearer perspective on what truly separates business ideas from business realities.
If you’re wondering — or even worried — about your prospects, this is the episode for you.
We’ll explore the key factors that can make or break your business, how to assess your performance (and potential) in those areas, and actionable ways to improve where it’s needed.
Big hint: it’s mostly about understanding the real value of what you’re offering people, and how to communicate it effectively. To that end, we’ll share practical ways to gather critical information from consumers.
Ease your doubts, and go into entrepreneurship with a solid idea of what it takes to succeed. Click Play!
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Today’s SponsorsThis Is Small BusinessThis Is Small Business is all about what it takes to be an SMB owner today. Andrea Marquez from Amazon’s Small Business Empowerment team brings the unique perspective of a curious millennial trying to figure out what it takes to be successful in today’s market. The show explores the journey to success, diving deep into the pivotal moments along the way. Listen and learn from the show’s “minisodes,” packed with useful information in 10 to 15 minutes on topics including attracting investors, product development, and partnerships. Listen in at https://link.chtbl.com/TISB?sid=podcast.$100mba
Show LinksThe $100 MBA Live
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What’s the best venue for a productive retreat? Where your team or network gets together matters a ton — but with so many hotel alternatives available, is it smarter to go with a short-term rental?
It’s Q&A Wednesday, and one listener needs to know.
This fellow entrepreneur has a retreat to plan, and wonders whether an AirBnB or something like it is a smarter move than a full-on proper hotel. Fortunately, this is the right podcast to ask; Omar’s planned and executed several retreats over the years.
From team retreats to founders’ retreats involving multiple businesses, Omar’s learned that each event has unique goals and priorities, making the choice of accommodations more important than you might realize.
And yes, he has a firm answer on the “hotel vs AirBnB” question.
Join us as we explore the advantages and disadvantages of both options in the context of a business retreat. Retreats can be an invaluable way to forge stronger bonds among a team, generate networking opportunities, or both! Let our experience help you nail it, when it’s your turn.
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Today’s Sponsors*Dove Men+Care*New Dove Men+Care 72-hour antiperspirant helps prevent sweat and odor, so you can be more present, in the moment, and confident! Hug your best friend. Enjoy a big stretch in the office. Put your hands up at that concert — without fear. Hygiene is just the first step in self care, laying the foundation for all the acts of care you share throughout the day. Dove Men+Care 72 hour antiperspirant: Forgettable underarms, unforgettable you. Pick it up wherever you get your personal care products!
Show LinksOzCon
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Can you have both money and a ton of free time? Is it actually realistic to build a business that generates multiple millions in annual profit, but doesn’t take more than 4 hours a day to run?
Turns out, yeah.
Today, Omar sits down for an extended interview with Steve Chou. Steve doesn’t work all that much, because he’d rather hang out with his kids. And who wouldn’t?
But making that dream a reality took serious strategy, work, and a clear vision of his priorities.
As the child of extraordinarily hardworking immigrants, Steve wanted the best for his own children too — but without having to sacrifice the amount of family time his own parents missed out on. So he and his wife started an ecommerce business.
After a while (and a few tough but critical lessons), they achieved both financial success and the freedom to prioritize family.
Learn how they did it!
From automation tips to balancing work and family priorities, discover the secrets to becoming a “family-first entrepreneur” – providing for your loved ones while enjoying quality time together.
You can have it all. Click Play!
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Today’s SponsorsTime DoctorReady to get the most out of your remote team? Join the incredible businesses (including ours) that are using Time Doctor to figure out how much time tasks and projects take, and using those insights to optimize workflows and get more done — without sacrificing quality. Learn more and get started at timedoctor.com.
Show LinksThe Family-First Entrepreneur
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How do you know the person sitting in front of you is a bad hire? We’ve found out — the hard way, and more than once. Today, we invite you to let our mistakes be your guide.
Seriously. Listen to this episode before your next interview!
It’s exciting to build a team. It’s a sign your business is growing, and you’re about to experience the joy of delegating tasks to specialists so you can focus on leadership. But hiring the wrong person can be costly.
When you make a bad hire, it’s not as simple as having to find someone else. All the time, resources, and effort you put into that person is…gone. Forever.
Over the course of our team-building, we’ve seen a few clear signs that identify a candidate as a no-go. In this episode, we’ll share the biggest, reddest flags that are almost always a sure sign you should move on to the next resume.
Pro tip: skills can be taught. Attitude can’t.
Learn what to ask, and what answers to look out for, when evaluating someone’s potential to be an asset to your team. The longer a team works together, the better they get — so hire the right people the first time!
Click Play!
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Show LinksThe $100 MBA Live
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If you’re a new entrepreneur, the best way to start is by “bootstrapping” your first business: as in funding it with only your own resources, rather than getting a loan or outside investment.
Why? Well, that’s exactly what we’ll get into in today’s episode.
Truly seasoned entrepreneurs will tell you that your first business is not likely to be the one that brings you long-term success. That doesn’t mean you shouldn’t give it an honest try — but it’s more strategic to think of your first venture as (primarily) a way to develop your business skills.
Real entrepreneurs don’t sink all their hopes, and other people’s money, into their first idea.
Real entrepreneurs are agile. They learn and pivot. They fail until they figure out what works. It might be your second, third, or tenth idea that really breaks through!
The fact is, taking outside investment creates unhelpful pressure. You’ll be responsible for paying back loans or delivering an ROI, which can be incredibly stressful. But by bootstrapping, you’ll have the freedom you need to succeed on your own terms.
You’ll also develop a sense of autonomy and self-reliance, which are crucial skills for any entrepreneur.
Explore why bootstrapping your first business is the best approach, and get some tips and examples for how to pull it off. Until you know how to win, play with house money.
Click Play!
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The post MBA2307 Why You Should Always Bootstrap Your First Business appeared first on The $100 MBA.
What makes a sales video convert? And what do you need to make it happen? The answer might surprise you — and cost less than you think, at least in strictly financial terms.
It’s Q&A Wednesday, and we’ve got a listener who wants to sell their online course with a top-notch video pitch. But they need to know what tools are best for the job.
Fortunately, we’ve been there. Many, many times.
Today, we share what you really need to make a video do the trick, and what you don’t. The truth is, even if you have the fanciest equipment in the world, that doesn’t guarantee conversions. Likewise, the right conceptual ingredients can make your video a winner with even a modest budget.
It’s more about the process than the hardware.
With examples from our own business (and some more famous campaigns), we’ll explore what’s proven to work. Plus, we’ll share our own process for creating sales video, starting with the most important ingredient — and it’s not a piece of tech.
Whether you’re a seasoned video creator or a total noob, tune in and learn how to create a sales video that’ll bring you customers. Click Play!
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Show LinksThe Automated Webinar Challenge
Fiverr
UpWork
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No business leader can do it all. But here’s the good news: you don’t have to! Today, learn why you should consider putting together a board of directors (even if your business is just getting started).
Yes, this is something even new entrepreneurs should start thinking about.
It might sound a little daunting or even corporate-y, but having a team of experts to help guide your decisions can make all the difference. Plus, it’s a way to avoid “founder’s syndrome,” where you feel like you have to make every decision yourself, even if it’s not your area of expertise.
In business, nobody makes it on their own. And the more you “make it,” the more input you’ll need.
In this episode, we’ll walk you through all the reasons a board of directors can be valuable, and how to go about assembling one. We’ll cover everything from figuring out what expertise you need on your board to how to approach potential members.
Whether your business is new, scaling up, or still just an idea, it’s always smart to think about what you’ll do as the operation grows. Being a step ahead is always smart — Click Play!
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Today’s SponsorsTime DoctorReady to get the most out of your remote team? Join the incredible businesses (including ours) that are using Time Doctor to figure out how much time tasks and projects take, and using those insights to optimize workflows and get more done — without sacrificing quality. Learn more and get started at timedoctor.com.
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Crazy thought: cold emails can work. Yeah, we didn’t think so either — until we realized how they work when you do it properly. All thanks to this week’s Must-Read for entrepreneurs!
If you’re like most people, you probably assume that cold emailing is a bad marketing strategy.
It’s too direct, too forward, too scammy, too annoying. Right? But what if you’re wrong? What if cold emailing can actually do the trick? That’s the premise of The Cold Email Manifesto by Alex Berman and Robert Indries.
Omar chose this book specifically because he wanted to challenge his own assumptions about the efficacy of cold emails. And to his (pleasant) surprise, he learned more than he thought he would! Today, he shares key takeaways and explains how to approach cold emailing in a way that builds relationships — without pestering anyone.
Short version: cold emailing is all about strategic intent.
You have to be subtle, patient, and focused on building a connection. It’s not about dropping unsolicited pitches and hoping for a response. It’s about crafting a personalized message that speaks to the recipient’s needs and interests.
Then, you go from there.
With this episode, you’ll learn how it’s done. We’ll break down the strategies, and show you how to create a plan for reaching out to people in a way that won’t get their guard up. Try something you might not have considered — Click play!
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Show LinksThe Cold Email Manifesto by Alex Berman and Robert Indries
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Thinking about bringing interns into your business? Free labor has its upsides — but also its disadvantages. Even if you’re paying nothing, both parties in an internship need to get an ROI.
So when do interns make sense? It all depends on what your business needs, and what role the intern is fulfilling.
Some work, anyone can do. Other work requires the kind of skill, experience, or credentials that are always worth paying for. On top of that, no intern is truly “free” in the sense that your business will invest time and resources into them, even if it’s just to show them how to do the grunt work.
And of course, an intern can always become a real-deal hire — but only if you approach it correctly.
Today, we discuss where the internship opportunities might be in your business. If you’ve got a role that someone new to the game can grow into, internship may be a strategically sound option to give someone a way in.
Weigh the pros and cons, and make the choice that’s best for your business. Click Play!
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Show LinksThe $100 MBA
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Looking to get started with paid ads? It’s the perfect time! Over the past year, the most effective strategies have become more clear and well-established — though some of them might surprise you.
Today, you’ll learn why paid ad campaigns can fail, and how to increase their odds of success. We’ll discuss how to spend your time, money, and resources more wisely and effectively to get the best ROI. You’ll also learn what services are worth spending money on when it comes to creating ad campaigns.
Hint: the right creative is everything.
We’ll explore a few different options for getting your campaigns started, and help you choose the one that’s right for your business. And, of course, we’ll feature some great (low-to-no-cost) resources to learn even more.
The paid ad game is less opaque and more understandable than it used to be. But you can still waste a ton of hard-earned revenue if you don’t approach it strategically. Learn where to focus your effort to get the best results — Click Play!
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Show LinksAutomation Agency
Design Pickle
Fiverr
Canva
UpWork
ChatGPT
Adespresso
Udemy
Laura Portier
The post MBA2302 How To Get Started with Paid Ads in 2023 appeared first on The $100 MBA.
YouTube can be a gold mine — or a minefield. One of the biggest headaches for YouTube content creators is getting flagged for copyright violations. Even music you think is “safe” can trigger a demonetization.
So how can you ensure your soundtracks won’t kill your revenue?
It’s Q&A Wednesday, and we’ve got a listener whose videos keep getting flagged, despite their best efforts. Before losing yet another big monetization opportunity, this listener needs to know where to find music that won’t raise the alarm.
In this episode, we’ll share resources to help you find the perfect copyright-free jams.
You might be surprised to learn that there are low-and-no-cost options right at your fingertips (in some cases, literally) for trouble-free tunes. Hear what your options are, and go into your next video confident that you’ll get exactly what you deserve for your content.
Click Play!
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It’s tough to give your business your all. We’re always juggling multiple projects, sometimes a day job, hobbies, and personal commitments. But if you’re serious about your business, it’s time to focus.
So why do we struggle to go all-in?
Most of us think it’s due to fear of risk, of putting all the eggs of our time and energy into the basket of one mission. But that’s not really it.
The truth is, we’re not afraid, we’re just a little delusional. We think we can succeed at everything, all at once. But the truth is, we can’t. It takes laser-sharp focus to make real progress in your own business.
When we don’t commit fully, we limit our potential for success. Fear and lack of confidence aren’t the real culprits here. It’s the misconception that we can do it all.
Today, we explain why going all-in is essential, and share strategies to help you get there. Give your business the singular focus it deserves. Click Play!
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If nothing else, an entrepreneur needs to be a fighter. And who better to learn fighting from than Iron Mike himself, whose rise and fall (and rise again) is the perfect lesson in resilience and adaptability.
No matter what business you’re in, this book is a knockout.
Entrepreneurship is much like boxing; you have to fight through challenges, adapt to changing situations, be disciplined, and learn from potentially costly mistakes.
Mike Tyson started with nothing, but invested in his abilities, trusted the right coaches, and took a few strategic risks. And it paid off huge! However, his downfall came when he lost humility, and — worse — stopped evolving. This is exactly how business works!
Fortunately, Tyson ultimately bounced back through patience, work, and a willingness to start learning again. If Tyson can go from poverty to success, fail, and still find a way back, then your business plans aren’t so far-fetched.
Hear our review and takeaways from this super-inspiring autobiography. Then get back in the ring yourself. Click Play!
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Today’s Sponsors*Dove Men+Care*New Dove Men+Care 72-hour antiperspirant helps prevent sweat and odor, so you can be more present, in the moment, and confident! Hug your best friend. Enjoy a big stretch in the office. Put your hands up at that concert — without fear. Hygiene is just the first step in self care, laying the foundation for all the acts of care you share throughout the day. Dove Men+Care 72 hour antiperspirant: Forgettable underarms, unforgettable you. Pick it up wherever you get your personal care products!
Show LinksUndisputed Truth by Mike Tyson
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You’re in profit. Congrats! To keep it that way, you have to reinvest. But where? How much? Where you put your money will determine if your business grows or stagnates.
Let’s approach this strategically.
Today, we take a detailed look at how to evaluate your business’s strengths, weaknesses, and opportunities for improvement. By doing a little homework, you can get a clear picture of where reinvestment is likely to have the biggest impact.
Hint: it’s all about tracking data.
Whether you use a sophisticated metrics tool (we recommend one in particular), or a simpler, high-level approach to gauging how effective your various assets and campaigns are, you need to measure. In this episode, we’ll show you how.
Compound your success. Make moves based on actionable insights. Multiply your profit. Click Play!
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Stress doesn’t just hurt you (although that’s reason enough to address it). It also hurts your business. Understanding this is the best way to stop thinking of stress management as an afterthought or a luxury.
You can’t avoid stress, but you have to mitigate it.
Once you see what stress costs, you’ll do something about it. If you don’t take action, the costs aren’t just emotional — they’re tangible. Today, we’ll explain several specific things stress takes away from your business, and how to treat stress like any other business challenge.
And yes, that includes an action plan.
Learn the real-world consequences of unmanaged stress, and how to treat the issue like any other threat to your profitability. If you’re not taking care of you, you’re not taking care of business.
Learn how to approach stress like an entrepreneur: strategically and effectively. Click Play!
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Remote work isn’t going anywhere, especially for lean startups who want a big talent pool and low overhead. But for new entrepreneurs, it can be hard to know if you’re in touch with the team enough.
Also, let’s admit it: most people hate meetings. Including the boss.
It’s Q&A Wednesday, and we’ve got a listener with a small remote team who isn’t sure how often to bring the crew together (virtually, of course). As the CEO of a company with employees all over the world, Omar can relate. Talking in real time matters.
Spoiler alert: there’s probably no such thing as meeting too often.
That doesn’t mean you should waste your team’s time. It means that when in doubt, you should always communicate more, not less. And there’s a way to do it that won’t test your team’s patience, or rob them of autonomy and trust.
Hear our approach to remote meeting cadence, and learn how to keep your team on the same page. Click Play!
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There’s one skill that differentiates people who can make it in business (or anything really) in the long term: a comfortable relationship with disappointment. Including the kind that comes from your own failure.
Don’t worry, this episode won’t bum you out. It’ll empower you!
Long understood in the sports world, the ability to shake off a bad outcome is the key to survival in business. If you don’t allow your motivation, confidence, and belief to be derailed by losses, you will get to the wins — even if it takes a few more losses.
Call it “grit.” Call it perseverance. But whatever you do, develop this skill now.
Learn how important it is to be ok with getting knocked down, and hear a few strategies that’ll help you do just that. Embrace disappointment as a fact, so you can let it go as an anchor. The sooner you cultivate this very healthy skill, the less disappointment you’ll have to discipline.
Click Play!
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We’ll never stop saying it: the easiest people to sell to are the people you already sold to. But too many of us focus almost exclusively on new customer acquisition, instead of going back to a perfectly good well.
This is especially important when it comes to eCommerce.
Today, special guest Jessica Totillo Coster shares a detailed, step-by-step plan for making sure that those who buy, buy again. And keep buying. Once you’ve established a good customer base, you can’t just assume they’ll want more — you have to make sure of it.
Bonus: you won’t believe how much easier this makes your marketing.
By utilizing Jessica’s STAR framework, you can virtually guarantee that happy customers will keep coming back for more. For eCommerce, maybe more than any other kind of business, keeping the inventory moving is critical. Repeat business is the best way to ensure that.
Learn how to turn customers into lifers. Click Play!
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You might think “If only I had a coach…” And you’d be right — a good business coach can make a world of difference. But that’s only true if you hire the right coach for the moment you’re currently in.
What do we mean by that?
Well, different kinds of coaches can help you in different stages of your business. The person who gets you from A to B may not be the person who gets you from B to C. It all depends on where you and your business are in their development, growth, and potential.
Get the wrong coach at the wrong time, and you’ll end up losing faith in coaching altogether. But nail the timing, and you’ll accelerate your growth.
Today, Omar shares his view of the best time to get started with a coach, plus a few other key milestones on the journey where a coach can help you move to the next plateau. He would know — he’s been both coach and coach-ee more than once.
Click Play!
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Habits are the key to achieving anything. So which habit brings about growth for your business? It’s not meditation or drinking enough water (though those things don’t hurt). It’s something…unexpected.
Except it’s totally expected. But not in the way you might think.
It takes some explaining, ok? And this episode description isn’t the place to do it, for one because we don’t like these to be too long, and also because we really, really want you to listen to the episode. After all, Omar explains this stuff best. It’s his whole thing.
All we can tell you here is that it works.
People with consistent business growth month over month, year over year, do this every day. But too many people don’t do it — because it falls through the crack between habits that are too obvious, yet not obvious enough in how to implement.
Does that make sense? If not, it will after you hear the episode. It’s a forehead-smacking, light-bulb realization that’s taken many a business to its next level.
Why are you still reading this? Click Play!
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Sometimes, you just need revenue. For small businesses, cash is oxygen — and when the waters rise, you need to make sure you can breathe for as long as it takes to get to dry land.
That’s when it’s time for a sales push.
It’s Q&A Wednesday, and we’ve got a listener who ran into some unexpected expenses outside their control (that’s gonna happen, entrepreneurs). Now, the business needs a lil’ extra somethin’ to stay in the black in the short to medium term.
This is not the time to panic or make bad offers. It’s time to get creative.
In this episode, we share a few quick sales-boosters that’ve worked for us. They don’t involve being pushy or manipulative. They’re just about leveraging your assets (and also, other people’s assets) to temporarily rev the ol’ sales needle.
Dig yourself out of a hole when you need to — just follow the steps in this ep! Click Play!
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Motivation is easy when things are awesome. But how do you stay on top of your game when the game isn’t going your way? If you can answer that question, you can make it through anything.
Today, we offer several answers.
Omar’s been there — frustrations, failures, plans that go sideways when you least expect it. And here he is, still running a successful independent business with a global team that needs steady leadership. How does he get out of bed when the skies are gray?
The key is to have a few go-to practices in your pocket.
Learn a few ways to keep your motivation right where it should be, by putting things in perspective. Do what it takes to see clearly, and you’ll always know — and feel — exactly what you need to in order to do your best work.
Click Play!
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Show LinksArnold’s Pump Club Podcast
Must Read: The Ultimate Jim Rohn Library
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It’s never the best idea that wins. It’s the best execution. In the history of business, the most successful entrepreneurs were the ones who adapted existing ideas better than anyone else (including whoever had the idea first).
Now it’s your turn.
Today, special guest Derek Lidow explains how building on pre-existing concepts is the all-time best way to pursue success. With real-world experience as a successful entrepreneur — and deep academic knowledge of business as a Princeton University teacher — the man knows what he’s talking about.
This episode will shift your mindset about what it means to create the next great thing.
Take the examples Lidow shares today, and apply them to your own space. By developing an eye for ideas and concepts that could be better-executed, you can make your mark.
Take someone else’s first steps the rest of the way. Awaken your inner copycat, and see how far you can go. Click Play!
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Show LinksDerek Lidow
Must Read: Steal Like an Artist
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Despite what you might’ve heard, ChatGPT isn’t here to end careers. Quite the opposite, really — it can help you start a whole new business, with less time and effort on your part.
Today, we discuss how. We’re sharing five different ways you can fire up the AI and set it to work on services people need.
You might ask yourself: why don’t these potential customers just use ChatGPT for themselves, instead of paying someone else? But that ignores a crucial fact: AI doesn’t work alone. Like any other piece of software, ChatGPT only works well if the person using it knows what they’re doing.
Yes, a car can get you places faster than a horse. But cars need drivers!
That’s how AI works, and ChatGPT is no exception. If you can master the skills necessary to get ChatGPT to take care of people’s needs, you become valuable. Learn what ChatGPT can do in the right hands, and how it can be the start of a whole new venture for you. Click Play!
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There are lots of ways to make money on your own. But one of the most reliable (and least risky) is the agency business. Today, we discuss what that is, and why it’s such a great option.
Long story short, it’s about as low-risk, high-reward as independent businesses get.
By providing a service like design or copy or multimedia, you can almost guarantee that if your work is up to snuff, you’ll always be able to find clients. Even if you start as a solopreneur with just a single client, you can leverage every successful project into future work.
Best of all, you can keep yourself in profit the whole time, by taking things one project at a time.
Today, we dive into the ins and outs of agency work, with examples that show just how smart this path to independent success is. We’ll explore different types of agencies, recommend the best and most cost-efficient tools you’ll need, and discuss what kinds of clients offer the most dependable recurring revenue.
If you have talent, but aren’t quite sure how to turn it into a business, consider an agency — and start by listening to this episode. Click Play!
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Show LinksGary Vaynerchuk
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So you’re starting a business, and you’ll need some outside investment to really make it work. Where to seek funding is one problem — but just as important is when to seek funding.
Timing is everything when you’re asking for money!
No matter who the funding source is, you’ll have to convince them that you’re a good investment. And you can’t do that until you’ve gathered enough hard evidence that your product, systems, and team are viable. And that takes time.
But how much?
It’s Q&A Wednesday, and we’re helping one listener figure out when to start shopping for funding. By getting the timing right, you can not only increase your odds of hearing a “yes,” you can actually create more favorable terms.
Learn what you should have in place before you seek funding, and why a little patience can pay off in a very big way. Click Play!
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Yes, even startups and small businesses can have incredible team retreats. In fact, it’s more fun with a smaller, tight-knit team — especially when that team is remote and doesn’t get much face-time.
Of course, not everything will go perfectly.
Today, we share lessons learned from our most recent team getaway. We invited our engineering, marketing, design, and other pros from around the globe to finally see each other in person, having lost that opportunity to COVID for so many years.
And it was awesome…except when it wasn’t.
If you’re considering bringing your team on a retreat (and you should), listen to this episode first. You’ll learn what can go sideways, as well as what makes a retreat a truly memorable bonding experience.
Whether you’re looking to give your team some R&R, accomplish some work goals that are better achieved in person, or some combination of both, a great retreat can’t be beat.
Take a lesson or two from our experience — Click Play!
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How much time do you really have? It’s easy to say “life is short.” But if you really look closely at the numbers, it’s shorter than you might realize. And all the “productivity” in the world can’t change that.
That’s the premise of today’s Must-Read book for entrepreneurs: Four Thousand Weeks.
Yep, that’s about how many weeks most people (in industrialized nations) get before they kick the bucket. Much of it is already gone by the time most of us decide to start a business!
Mountains of advice and products are designed to increase productivity, and promise a way to get more out of every precious week. But what if this approach is all wrong? What if the key isn’t trying to do more, but in embracing mortality and focusing on what matters?
How much do you really need to “get done”…before life is done?
It’s a challenging, scary fact to confront. But it’s a fact nonetheless, and being mindful of it can change the way you approach building your business. It’s too easy to get lost in the “to do’s,” as your 4,000 weeks slip by.
Get a fresh, more brave perspective on constructing your own life and work. Hear the top takeaways from this eye-opener, and how it might apply to your entrepreneurial journey. Click Play!
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Today’s SponsorsTawkifyIn business and life, the right partner makes all the difference. Tawkify is the matchmaking service designed to help you achieve relationship success. Compatibility specialists hand-select successful and compelling candidates, and conduct screening, background checks, and more before planning your introduction. Tawfify handles all the communication for you, to create a safe and stress-free dating experience. 80% of clients met their person within the first 12 matches! $100 MBA Show listeners can get 20% at tawkify.com/MBA.
Show LinksFour Thousand Weeks by Oliver Burkeman
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You’ve launched — but your business just can’t seem to get anywhere. Why? What makes some businesses grow steadily (or suddenly), while others just get stuck on the ol’ hamster wheel?
Today, we diagnose the problem.
In this episode, we’ll explore what exactly creates that all-important traction, and allows new companies to reach “escape velocity,” a.k.a. the point at which you break through the invisible barrier, and your expenditure of energy isn’t the only thing moving you forward.
Y’know…like a rocketship.
It’s the difference between pushing the boulder uphill, and simply guiding it while it rolls downhill. Need another analogy? No, you don’t! What you need are actionable strategies to get your new business its first few wins, so success becomes a self-perpetuating cycle.
Long story short, it comes down to concentration and focus. Applied strategically and consistently for a certain amount of time, your business will develop some momentum. Then, the fun begins. Click Play!
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If you think the sky’s the limit, you’re forgetting what’s beyond the sky. Too often, entrepreneurs are held back not by market forces or competition, but by self-limiting beliefs.
So how big can you really go? And how do you define “big” anyway?
This episode isn’t a hollow pep talk. It’s about realizing that when you create your own future by starting your own business, you get to decide for yourself what’s possible. With real-world examples, we’ll explain how no matter how small you start, success can compound.
This applies to our own business, too.
It’s not that you have to set unrealistic goals or risk losing a good thing to shoot for a great thing. But if you stay open to incredible, seriously life-changing possibilities, you’ll ensure that your business doesn’t underachieve.
Learn how to think bigger, and why you should. Click Play!
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Show LinksRamit Sethi
Jordan Harbinger
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Profitwell
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For new and small businesses, every cent you spend on employee compensation counts. So are you getting more bang for your buck when you hire part-time, or full-time?
The answer — as is often the case in business — depends.
It’s Q&A Wednesday, and we’re helping a listener with a growing business spend his payroll dollars wisely. They know they need to build a team in order to reach the next level, but the budget requires some tough choices. Where’s the most value for money?
Hint: it has more to do with how the employee works than how much.
Learn what factors you should consider when choosing between full and part-time hires. As a company that’s hired both — and had good and bad results both ways — we know what can go right (and wrong) with each.
Tune in, hear what’s worked for us, and make the choice that best serves your business. Click Play!
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Stress is like an anchor. It weighs you down, and holds you back. It does the same to your business, as stress makes you a less effective and efficient leader. So what can you do about it?
And by the way, we’re not talking about big stress, like you get in response to a rare crisis or major catastrophe.
We’re talking about the basic, everyday stresses that any entrepreneur experiences, no matter how well their business does. It’s simply unavoidable: things will not always go your way. With the stakes high, that means basic stress management isn’t a luxury. It’s a priority.
Today, we share the most common forms of everyday business stress — and how to deal with each.
Learn what most often induces low-grade stress, and the simple practices that help you get better at navigating it. Developing resilience is like developing strength or stamina or any other ability. You have to put in a little work every day.
Fortunately, everyday stress will give you that opportunity. Learn how to take advantage of it, and become a better emotionally equipped entrepreneur. Click Play!
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Today’s SponsorsTime DoctorReady to get the most out of your remote team? Join the incredible businesses (including ours) that are using Time Doctor to figure out how much time tasks and projects take, and using those insights to optimize workflows and get more done — without sacrificing quality. Learn more and get started at timedoctor.com.
Show LinksNewsfeed Eradicator
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If you need proof that a self-funded, bootstrapping startup can make it big — with no special advantages or even extraordinary luck — this is the episode for you.
Creator-focused email marketing software ConvertKit is the company. College dropout Nathan Barry is the founder. And his story will erase any doubts you have about your own business potential.
Omar and Nathan go way back, to a time before both had achieved real escape velocity with their SaaS products. In today’s extended conversation, they reflect on the journey from there to here, and what allowed Nathan to turn a side project into a multi-million dollar company.
From his rural home-schooled childhood to his early exit (for good reasons) from higher education, Nathan learned very early how much our destinies are really within our control.
Because of that, he was able to take his own, much shorter path to success. It’s enough to make you wonder why everyone doesn’t cut their own path — until you hear how challenging the independent road can be.
Learn how the freedom of entrepreneurship is a double-edged sword, and what it takes to make it on your own. This interview is full of priceless lessons for anyone wondering what’s truly possible. Click Play!
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Today’s Sponsors*Dove Men+Care*New Dove Men+Care 72-hour antiperspirant helps prevent sweat and odor, so you can be more present, in the moment, and confident! Hug your best friend. Enjoy a big stretch in the office. Put your hands up at that concert — without fear. Hygiene is just the first step in self care, laying the foundation for all the acts of care you share throughout the day. Dove Men+Care 72 hour antiperspirant: Forgettable underarms, unforgettable you. Pick it up wherever you get your personal care products!
Show LinksConvertKit
The post MBA2279 Extended Interview: Nathan Barry – How to Grow a Self-Funded Software Business to $34 Million and Beyond appeared first on The $100 MBA.
It’s time to start hiring. Every once in a while, the stars align to make great talent more available and accessible to small businesses. And you don’t need the world’s biggest budget to get the best hires.
Sometimes, it’s all about timing.
A few forces have come to bear on the jobs market. Yes, unemployment is low — but it’s not in the freefall it’s been in since 2010 or so. Yes, we just went through the “Great Resignation” — but many who resigned didn’t land the job of their dreams (or any job at all). Yes, there’s inflation — but salary really isn’t everything.
Today, we explain why this year is a golden moment for picking up new team members.
If your company offers the right mix of decent pay, positive culture, flexibility, and work/life balance, there are probably some ace hires out there waiting for someone like you. Whether the jobs market actually contracts in the near term isn’t clear — but there is un-and-under-employed talent out there.
Learn how to seize the day, and build the team that’ll take your business to its next level. Click Play!
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As they say, “Success leaves clues.” And few companies have left more clues behind than Apple — even for small businesses. You don’t have to be a giant to make these moves. You just have to dare.
After all, Apple was a startup once, too.
Today, we break down a few key things that Apple has always done well. From the way they create their products to the way they market, Apple cut a new path through tech. Their strategies aren’t just for fancy phones, though!
No matter what you sell, the bedrock principles that Apple follows apply. There’s no reason not to study what works, and modify it to suit your specific needs. Today, we aim to help you do exactly that.
Learn what made Apple such a breakthrough company, and how its approach to entrepreneurship has never stopped working. Whether you’re selling t-shirts, software, or your own skills, you can be the Steve Jobs of your niche (but with your own personality, of course).
Click Play!
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Today’s SponsorsNordPassJuggling login and password info to get into apps for your business? Without a solid tool, it can be a logistical nightmare. NordPass makes it easy for your team to use business accounts across multiple devices and apps. Log in, collaborate, and make payments quickly and efficiently, while protected by the highest standards of cybersecurity. Get a 3-month free trial at nordpass.com/100mba with promo code 100MBA.
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Setting your first price for your first product can feel…scary. But most new entrepreneurs err on the wrong side of the equation, undervaluing their product or service in a way that can backfire — badly.
It’s Q&A Wednesday, and we’ve got a listener with a new software product. But what should it cost?
A common misconception is that the lowest price will attract the most customers. However, this strategy isn’t sustainable in the long run, because it limits the revenue you can invest in making your product even more awesome.
The question isn’t “What are consumers willing to part with?” It’s “How valuable are the benefits my product provides?” Put a number on that, and don’t sell yourself (or your company) short!
Ultimately, setting the right price requires some research and analysis of how much money, time, and effort you’re saving the customer. But just as importantly, it requires the right attitude. Don’t be afraid to charge what you’re worth!
Hear our advice, and consider it next time you look at your own price tags. Click Play!
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Today’s SponsorsNordPassJuggling login and password info to get into apps for your business? Without a solid tool, it can be a logistical nightmare. NordPass makes it easy for your team to use business accounts across multiple devices and apps. Log in, collaborate, and make payments quickly and efficiently, while protected by the highest standards of cybersecurity. Get a 3-month free trial at nordpass.com/100mba with promo code 100MBA.
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A personal touch can set your business apart — even when there’s no chance you’ll be able to do it for everyone. So why do new businesses avoid strategies that don’t scale…even while they’re still small?
Sometimes, there’s a such thing as being too efficient, even in business.
It’s the inverse of the old saying, “What got you here won’t get you there.” Of course you’ll have to evolve your strategies when your business gets bigger — but while it’s still young, you can afford to go above and beyond, even if it’s just for a few people.
…and the results are worth it.
Today, we discuss a few things you can do as a small business that don’t multiply well. However, the impact of these meaningful (but highly inefficient) moves can be monumental, and position your company to grow.
Worry about scaling when it’s time to scale. While you’re still making a name for yourself, go the extra mile. It’ll pay off, and set you up to worry about how to get “there” when the time is right. Click Play!
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Sometimes, it’s not the brand that’s the star of the show — it’s the community. As today’s special guest explains, an intentionally fostered community can be as valuable an asset as your product!
Yes, you read that right.
When it comes to everything from marketing to your company’s valuation, a well-planned and managed community can be worth its weight in gold. But too many entrepreneurs simply open an online space and then…hope people engage on their own.
That won’t do the trick.
In this special extended conversation with Tom Ross (founder of DesignCuts and learn.community), learn how to actively cultivate the kind of community that can turbocharge growth, and sustain your business for years to come.
Create and protect the space for your audience to truly, collaboratively engage, and they’ll reward you over and over. Click Play!
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Today’s SponsorsNordPassJuggling login and password info to get into apps for your business? Without a solid tool, it can be a logistical nightmare. NordPass makes it easy for your team to use business accounts across multiple devices and apps. Log in, collaborate, and make payments quickly and efficiently, while protected by the highest standards of cybersecurity. Get a 3-month free trial at nordpass.com/100mba with promo code 100MBA.
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Ever wonder how we make your favorite bite-sized business podcast? Wonder no more! Today, we share the exact setup in our home “studio” where we record almost every episode.
That’s right — we record this professional-quality podcast at home. And so can you.
We’ll share the tools we use to get consistent quality of sound, including how the setup of the room itself affects the recording. You don’t need a full-blown professional studio, or even expensive equipment, to produce a podcast. But you do need to sound professional enough to be taken seriously.
Seriously, anyone can copy our setup.
We’re asked this question so often, we felt compelled to share the details. Hear what we do to make sure this and every episode sounds crisp, clear, and worth listening to. Then, set up your own recording space for top-notch podcasting. Click Play!
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Today’s SponsorsNordPassJuggling login and password info to get into apps for your business? Without a solid tool, it can be a logistical nightmare. NordPass makes it easy for your team to use business accounts across multiple devices and apps. Log in, collaborate, and make payments quickly and efficiently, while protected by the highest standards of cybersecurity. Get a 3-month free trial at nordpass.com/100mba with promo code 100MBA.
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Firing people is never fun, unless you’re the kind of boss who someone is better off not working for. But firing people is almost inevitable, especially as your team and business grows. Better to be prepared!
Today, we take a hard look at this hard — but necessary — task.
Besides the obvious cringe-worthiness of taking someone’s living away, firing people is uncomfortable because it’s not just about their failure. If you hired this person, it means you messed up too, miscalculating whether they’d be a good fit.
Plus, people tend not to take getting fired very well.
That said, you can prepare. You can take an approach to parting ways that’s healthy, respectful, and defensible — even to yourself. It’s your job to put the business first, even over an individual employee who’s not working out. And it’s your right to say goodbye when the time is right.
Learn a few strategies for making a difficult conversation a little easier, and a lot more constructive. Click Play!
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Today’s SponsorsNordPassJuggling login and password info to get into apps for your business? Without a solid tool, it can be a logistical nightmare. NordPass makes it easy for your team to use business accounts across multiple devices and apps. Log in, collaborate, and make payments quickly and efficiently, while protected by the highest standards of cybersecurity. Get a 3-month free trial at nordpass.com/100mba with promo code 100MBA.
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To borrow a quote from a book title, “What got you here won’t get you there.” It’s normal for new businesses to hit a plateau after a period of initial growth. But how do you…y’know, move past it?
It’s Q&A Wednesday, and we’ve got a listener with exactly that problem.
Plateaus can happen for any number of reasons. Market saturation, changing consumer preferences, economic downturns, competition — the list goes on. When it happens, get your lab coat on! Because the best thing you can do is experiment.
Think of it like starting your business all over again, but with more knowledge.
To keep growing and stay competitive, businesses have to be ready to pivot to new ways of earning customers. This means being open to new marketing techniques, exploring new sales channels, and even rethinking products or services. As the business scales, you might have to redesign all kinds of processes or look at new tools.
Again, you have to experiment.
Ultimately, the key to (continued) success is to be flexible and adaptable. Learn more about all that, and hear our advice — Click Play!
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Yikes. The collapse of SVB is one of the biggest stories in business, as depositors, investors, and investees react to what can only be described as a full-blown disaster. But what can you learn from it?
You don’t have to be in Silicon Valley to take a lesson from all this.
We won’t be analyzing the specific causes of SVB’s faceplant. But we will explore how SVB broke some of the most basic rules of business, with predictable results. The same thing can happen to any business that doesn’t actively safeguard their assets — and their market’s trust.
Silver lining: SVB gave us a dramatic lesson in what not to do.
Learn how to put guardrails in place so that your business (even if it’s much, much smaller than SVB) can avoid stepping on a rake. Take care of the key pillars of your business, but most of all, take care of your reputation as a business that delivers what it promises.
Mistakes happen. Failures happen. But they’re only really disasters when we fail to learn from them. Click Play!
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Love the Hustle’s email? Now they have a podcast. Break down biz headlines in 10 min – and how it affects you. Plus random fun bits like Bob Ross thing. Fun, informative. Ep about free stuff, and why people go so crazy for it and why it’s a great biz strategy.
Here’s a crazy idea: a short daily podcast with valuable lessons and insights about business! And no, we’re not talking about The $100 MBA Show. Today, we’re sharing an episode of The Hustle Daily Show.
This podcast from the creators of The Hustle newsletter breaks down the latest big stories in business, and how they might affect you. It’s an excellent way to stay informed, aware of trends, and generally ahead of the curve — all with the smallest possible investment of time.
In addition, The Hustle Daily Show does deep-dive episodes on interesting, fun, and downright weird business phenomena, like how it’s impossible (seriously) to buy an original Bob Ross painting, or how one person won the lottery 14 times.
Today, we’re sharing The Hustle’s exploration of freebies. From free samples at the farmers’ market to the free articles you get before you hit a paywall, freebies are a powerful business tool — so powerful, in fact, that sometimes they make people a little crazy.
Check out this excellent podcast. Click Play!
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We’ve learned a ton about business in Japan, and how the country offers incredible opportunities for small business (including Western ones). Now, it’s time to take the first concrete steps. So what do we do?
Today, we put our Ja-plan into action.
We’re making a few small — but important — moves to introduce ourselves and our company to the country. You won’t see a new $100 MBA Show or WebinarNinja headquarters in Tokyo, but we’re making connections and developing ways to offer our content and services to this under-tapped market.
We don’t know exactly where this will lead. But in business, the most important part is getting started!
Of course, we’ll share how you can take the same steps in your business. Learn how to introduce yourself and your company to a vibrant, potentially underserved market. It’s easier than you might think — Click Play!
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Today’s SponsorsTawkifyIn business and life, the right partner makes all the difference. Tawkify is the matchmaking service designed to help you achieve relationship success. Compatibility specialists hand-select successful and compelling candidates, and conduct screening, background checks, and more before planning your introduction. Tawfify handles all the communication for you, to create a safe and stress-free dating experience. 80% of clients met their person within the first 12 matches! $100 MBA Show listeners can get 20% at tawkify.com/MBA.
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“What got you here won’t get you there,” as the saying goes. And while a good blog is still a powerful marketing tool, one thing we can finally put to bed forever is the Comments section.
Today, we explain why — and what you can do instead.
We all remember the early days of blogging, when a lively Comments section could breed an active, engaged community of potential followers or customers. Comments sections were like a million little niche town squares, and helped launch more than a few businesses.
Those days are over. Now, the comments section isn’t just useless. It’s downright predatory.
In this episode, we’ll explore the downfall of the Comments section, and share how you can leverage great blog content more constructively. Your blog can still be the gateway to a strong, monetizable community. You just have to harness that energy in better ways.
Click Play!
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The post MBA2267 Why Blog Comments Are Dead + Free Ride Friday appeared first on The $100 MBA.
When you buy someone a gift, what does that buy you? Do customers, partners, and others see it as an investment in your relationship, or an unasked-for transaction? Or worse, an attempted bribe?
It all depends on how you give.
Today, we discuss the art of the business gift. If it’s overly transactional, or impersonal, or simply has the wrong objective behind it, a gift can backfire. But if you do it the right way — which is also the way with the least predictable results — it can lead to incredible things.
So how should you give?
Based on conversations with an expert in business gift-giving, we’ll explore the “do’s” and “don’ts” of dropping presents on people. Learn how to give tactfully, and what to realistically expect as a result. Click Play!
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Show LinksGiftology by John Ruhlin
Dan Martell
The post MBA2266 Do Gifts Work in Business? appeared first on The $100 MBA.
Times are tough. Inflation, continuing supply chain issues, and price gouging are on the rise. Recessions are natural and inevitable — but should you wait them out before starting your own business?
Spoiler alert: no.
It’s Q&A Wednesday, and we’ve got a listener with a great business idea. But they’re worried about the timing. Is it smart to get into business when businesses (and consumers) are struggling? Is it better to wait a year or more and get started when people are spending more?
Again…no.
Today, we explain why it’s not only ok to start a business in a recession, it’s smart! Recessions aren’t pretty. But like every crisis, they present unique opportunities. And the longer you wait to start a business, the more time you’ve lost to develop it.
We’ll explain in detail in the episode. Click Play!
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The customer is always right — except when they’re not. It’s time to stop clinging to customers who aren’t serving your business, just like they’d quit your business if it wasn’t working for them.
Seriously.
As providers of products and services, we’re often primed to bend over backwards for our customers. But when a customer starts costing you more than they’re making you, a line’s been crossed. Today, we explore what that looks like, and how to know when it’s time to say goodbye.
At some point in your business, you will have a customer like this.
It’s a simple matter of defining the limits of customer satisfaction. And there are limits! You have to protect your business, your team, and yourself from the kinds of customers that deplete rather than energize you, and who derail your overall mission.
Learn how to figure out which customers need “firing,” and don’t lose a second’s sleep over it. Click Play!
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Show LinksBook Yourself Solid by Michael Port
The post MBA2264 Why You Need to Fire Your Customers appeared first on The $100 MBA.
We’ve been hanging out in Japan, learning a whole new perspective on business. Now, it’s time to explore how you can get in on the action — by actually doing business withor inside Japan.
Yes, this is possible. And it’s a very good idea.
Today, we explore various ways non-Japanese businesses have forged ties with Japanese entities and professionals. We’ll also get into digital nomad options in Japan, which has become much more outsider-friendly in the last few years.
From infrastructure to supplies to labor to the place itself, Japan is rich with assets you can take advantage of!
When the deeply rooted, time-honored cultural and business practices of Japan merge with the Western entrepreneurial spirit, the result can be successful on a global scale. Learn what possibilities Japan might offer you, and how to get started.
Click Play!
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The post MBA2263 The Business of Japan P3: East Meets West- Business at Its Best appeared first on The $100 MBA.
The wrong approach: “I should do my best to make sure there’s always enough of my product/service for everyone who wants to buy it.” The right approach: “I should run out of stuff. Often.”
Yes, this is tough to wrap your head around, especially if you’re new to business.
But remember that value is defined by one thing: scarcity. That’s why people line up for new Jordans — because there will never be that many of them. Creating scarcity is a tried-and-true way to increase the value of whatever you sell, and the urgency to make a purchase.
That said, you should never create scarcity at the expense of trust.
In other words, you have to sell out genuinely, not in some falsified or contrived way. Today, we explain how the selling out approach works, why it’s so effective, and how to execute it honestly and ethically.
Less is more! Learn how losing a few sales is the best way to gain more sales down the road. Click Play!
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Show LinksThe 30-Day Automated Webinar Challenge
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Let’s cut to the chase: what’s the best way to get people to buy your thing? Today, we offer 3 answers, based on our experience. These funnels work best for us — and they might for you, too.
We’ll lay out exactly how to build and manage each of these funnels, with our own products as an example.
There’s no single “best” funnel for every business. But by studying the way various funnels work — and trying them out for yourself — you can find the one that moves the most of your product or service. It takes a little time, but it’s an investment worth making.
Plus, you may not have considered one or more of our “Top 3” before.
Learn how these powerful funnels work, and decide which ones are worth experimenting with. Let our experience be your guide — Click Play!
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Deadline Funnel
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ConvertKit
Tribe
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You can’t sell your product or service if you can’t sell yourself. Confidence in branding is everything. But does that mean you have to be…full of yourself? Can you persuade without playing the peacock?
After all, in a noisy market, the loudest voice often wins.
It’s Q&A Wednesday, and we’re helping one listener learn how to market without being a total tool. There is a way to showcase everything that makes you awesome in a way that doesn’t seem egocentric or irritating. In fact, the best marketers do it every day.
It’s all about focusing on the audience and what they need, rather than yourself and why you’re a big deal.
Learn how to stay on the right side of the line between flexing and inspiring trust and confidence. Let the world see what you have to offer, without offering everyone a heaping helping of your own thirstiness. It can be done — Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
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How to Teach, Coach, Market, and Sell With WebinarNinja
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Goals are hard. A goal, however, is more attainable. So how can you narrow your focus to something big and all-encompassing that’ll have the greatest impact on your business? And should you?
It all comes down to a single number.
There’s no shortage of business metrics you can track (and no shortage of products and services designed to help you track them). If you’re not careful, you can get lost in a sea of analytics — without actually accomplishing anything meaningful.
That’s why it’s critical to pick one, just one, metric that makes the biggest difference.
So which number are we talking about? Well, that’s the tricky part. Today, we share examples of the single-number strategy, including from our own business. Once you hear a few real-life cases, you’ll have a better idea of what number you should put your chips on.
Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
The post MBA2259 How to Simplify Your Growth to One Number appeared first on The $100 MBA.
So how exactly did a cartoon kitten take over the world? And why does Japan consistently produce products that are almost dangerously cute? It’s no accident — it’s a business strategy.
Kawaii is a catch-all term for a specific aesthetic, something Japanese businesses purposely cultivate. Loosely translated, it means “cuteness.”
But kawaii is no child’s play. It’s a cultural vein that Japanese companies tap into in order to reach their target markets. By understanding what makes people go gaga for Pikachu and Hello Kitty, these businesses give themselves a serious edge — nothing “cute” about it.
So what can Western entrepreneurs learn from the kawaii principle?
In a word, presentation. Today, we explore the concept of kawaii, how it’s applied in Japanese business, and why the way your product looks and feels can be your greatest marketing asset.
That’s not to say you abandon substance!
Instead, you learn to embrace the feelings you can induce by presenting your products in certain ways. When you put care, thought, and a deep understanding of your audience into the aesthetic, it speaks louder than any ad can.
Learn how to inject a little kawaii into your strategy. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
The post MBA2258 The Business of Japan P2: The Economy of Kawaii appeared first on The $100 MBA.
Don’t leave home without these — and we’re not talking about hardware. You can’t put these items in your bag, but if you’re working on the road, each and every one is a potential lifesaver.
Not to mention…a trip-saver.
Wherever you go, you can’t predict exactly what the situation will be re: Internet, security, and your ability to communicate with the rest of your team. For that reason, it’s important to build in some fail-safes so that whatever happens, you can get the job done from wherever you are.
Today, we share the 4 most critical “things,” so to speak, that come on the road with us.
This isn’t only applicable to working trips. If you’re a full-time digital nomad, or even if you have a global remote team, this stuff makes your business truly location independent. Find out what we use and why, and start “packing” (again, so to speak) for your next adventure.
Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
Show LinksThe 30-Day Automated Webinar Challenge
Speedtest by Ookla
Express VPN
World Time Buddy
The post MBA2257 4 Tech Must-Haves When Working While Traveling + Free Ride Friday appeared first on The $100 MBA.
It’s not as simple as “make stuff, sell stuff.” Of course it can be, but there are other ways to make money on your own. Before you start your first (or next) business, listen to this episode.
Our intrepid host Omar has started several businesses in his day. And he’s learned how critical it is to choose the right model — regardless of the industry or niche.
These days it’s SaaS (Software as a Service), as in our webinar platform. It’s also course creation and coaching, aka selling content and services. But Omar’s also done everything from affiliate marketing to arbitrage to e-commerce.
Along the way, he learned which models are a good fit — and which are not.
So which model is right for you?
Today, we explore the concept of business models, run through a few examples, and outline a strategy for picking the model that you’ll excel with. You may know what business you want to be in, but it’s crucial to think about how you want to be in it, and where you expect your money to come from.
Get into a business that suits your talents and preferences. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
The post MBA2256 How to Choose a Business Model That Works For You appeared first on The $100 MBA.
Writers rule the Internet, but videographers are the gatekeepers. So what’s the best way to use video to support a blog? Today, we weigh the two biggest options: YouTube and the ‘Gram.
If you could only focus on one, which is the most effective?
It’s Q&A Wednesday, and we’ve got a listener with a travel blog. The good stuff is in the articles, but this savvy blogger knows that people find their way into content via visual media these days. The plan: dump some time and resources into YouTube or Instagram, and funnel the followers to the blog.
Each platform has its ups and downs, of course.
Today, we break down what you can expect to gain from a following on both of these platforms, and examine which one is most likely to support a blog-based business best. Each platform is built for a certain kind of video content, so it’s best to choose a focus and stick with it.
Get the details on what each platform wants from you, and what each can do for you — with a special focus on converting watchers to readers. Click Play!
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Today’s Sponsors*Dove Men+Care*New Dove Men+Care 72-hour antiperspirant helps prevent sweat and odor, so you can be more present, in the moment, and confident! Hug your best friend. Enjoy a big stretch in the office. Put your hands up at that concert — without fear. Hygiene is just the first step in self care, laying the foundation for all the acts of care you share throughout the day. Dove Men+Care 72 hour antiperspirant: Forgettable underarms, unforgettable you. Pick it up wherever you get your personal care products!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
The post MBA2255 Q&A Wednesday: Should I create videos for YouTube or Instagram to grow my travel blog? appeared first on The $100 MBA.
When we think coaching, we think live calls. But it’s not the only way. Yes, you can coach via email (you heard that right). Today, we explore why you should, and how it works.
It’s really pretty ingenious.
Because it’s asynchronous, you can coach people whose schedules don’t align with yours. Because it’s written, you can reach people who aren’t comfortable with live video. Because it’s email, you can keep the whole program focused only on what matters most with greater efficiency.
In fact, good ol’ Omar runs an email-based coaching program himself.
In this episode, Omar shares what he’s learned as an email coach, and why it’s something every coach should consider. It doesn’t have to replace other kinds of coaching; it can simply be a powerful supplement. But the bang for your buck (in both directions) is undeniable.
Learn what the advantages of email coaching are, and how to build your own program. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
Show LinksMission Control
The post MBA2254 Coaching via Email: The How & Why appeared first on The $100 MBA.
Japan does business differently. Today kicks off a 4-part series on the Japanese approach to everything from product development to customer service — and why it all just…works.
We begin with Part 1, an exploration of the cultural attitudes and values that position Japanese entrepreneurs to succeed wildly.
…and no, you don’t have to be Japanese to do some of this yourself.
It’s all rooted in a different notion of what “success” actually means. For Westerners, the endgame is the primary focus, and everything you do on your way is a means to an end. But in Japan, the means is just as important — perhaps more so — than the end.
How does that translate into better business? Because consistency in your day-to-day efforts adds up over time, to something more than the sum of its parts.
Join us as Omar travels the Land of the Rising Sun, and shares the lessons he’s picking up along the way. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
The post MBA2253 The Business of Japan P1: Why Japan Is So Good at Business appeared first on The $100 MBA.
The best email campaign in the world won’t help your business if no one reads it. So how can you make sure people actually see what you’re saying (without misleading subject lines, that is)?
Today, we offer a few very specific answers.
In both of our businesses, we’ve had ups and downs in our open rates. Along the way, we’ve discovered some moves that work. In this episode, we’ll share 4 things that reliably moved the needle for us.
The best part? It’s not the elaborate or overly technical stuff that does the trick. It’s the simple, best-practice, tried-and-true methods that get results. From copywriting without sounding like a copywriter, to basic list hygiene, to storytelling, you don’t need a PhD in email to be heard.
Learn what you can do to get real, useful engagement with your emails — and watch your leads and sales grow as a result. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksThe 30-Day Automated Webinar Challenge
The post MBA2252 4 Ways to Increase Your Email Open Rates in 2023 + Free Ride Friday appeared first on The $100 MBA.
YouTube: it’s one heckuva revenue-generator for anyone making video content. But how much can you really expect to bring in? And how can you optimize your approach to earn the most?
Today, we unpack how to monetize your YouTube channel.
Yes, we’ll discuss the ad revenue model — but it’s not the only way to get paid for YouTubing. In this episode, we’ll explore a few ways to turn videos into profit, and how some of the best YouTubers out there make their living.
We’ll dive deep into exactly how popular your videos need to be before they can really generate income, and why YouTube is such a gold mine, especially compared to other content platforms like blogs and social media.
…assuming, of course, that you’re doing it right.
We did the research, you get the strategies. Learn how to approach YouTube with profit in mind, and get the most out of the content you put so much work into. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2251 How Much Can You Earn on YouTube in 2023? appeared first on The $100 MBA.
Customer Support should never be a secondary concern — it’s a selling point, and key to fighting churn. But a listener wants to know: how much Support can you expect your team to offer?
It’s Q&A Wednesday, and our listener has more Support requests than the current (single) Support agent can handle. Is it because there are more requests than any one person can deal with? Or is it because this one person isn’t measuring up?
And how the heck can you tell, either way?
Fortunately, we’ve got a lot of experience in this arena. We’ve always prioritized Support in our own software company. It was our theory from the start that quickly resolving hiccups would create more customer loyalty than anything else.
Today, we discuss what can reasonably be expected of a Customer Support agent, how to measure their performance, and what to do if someone on the team isn’t making the grade.
We share a formula for calculating the number of requests or tickets each agent should be able to tackle in a day, and offer remedial actions you can take before looking for a replacement. Learn how to make your Support Team one of your most valuable assets — Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2250 Q&A Wednesday: How many support messages is too many for one team member? appeared first on The $100 MBA.
Urgency sells. But nothing turns people off like fake urgency (y’know, like those furniture stores that’ve been “going out of business” for the last 20 years). So how can you get folks to “buy now” without sounding full of it?
The answer: deadline funnels.
Deadline funnels are an automated way to create individualized timed special offers — emphasis on “timed.” The lead engages with your content, and the clock starts ticking. If they don’t buy…they really do miss out on the offer.
At best, it helps you make a sale, and gets your new customer the best deal. At worst, it shows your audience that “last chance” really means “last chance.”
Today, we discuss what deadline funnels are, how they work, and what tools help you set them up. We’ll share examples from our own business — which has benefited immensely from deadline funnels. Learn all you need to know about this incredible sales strategy. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksDeadline Funnel
The post MBA2249 How to Sell More Products Passively with a Deadline Funnel appeared first on The $100 MBA.
Don’t settle for success. Build a business you’re over the moon about! Today, we sit down with someone who did exactly that: Majik Media’s Bradley T. Morris.
Bradley built the life of his dreams — which mostly involves adventures, night golf, and co-creating products with his 6-year-old son — by staying true to what really made him tick (and ditching the rest).
He even gave up social media, just because it’s not a good vibe. And that decision has in no way harmed his considerable success.
In this episode, Bradley joins Omar for a good long talk about prioritizing what matters, and building your business around that. It may seem idealistic, but Bradley’s experience demonstrates that if you’re sincere in what you’re trying to create, the right people will pay for it.
Take some life and business lessons from a serial entrepreneur who’s doing things his own way. Then ask yourself: what’s your own way? Have the courage to answer honestly, and nothing can stop you. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksMajik Kids
Majik Media
The post MBA2248 Extended Interview: Bradley T. Morris – How to Build a Business That You Love appeared first on The $100 MBA.
Is your business a lifetime commitment — or a way out? Today we explore the difference between “lifestyle” businesses and businesses designed for (eventual) sale.
Which one are you building?
Thing is, you need to answer that question, like yesterday. Because the way you build and run your business will differ wildly depending on what your endgame is.
“Lifestyle” businesses are all yours. You’re going to do it for as long as possible, maybe for the rest of your working life. Because of that, you don’t have to do anything with an eventual sale (or the eventual buyers) in mind.
But if you’re dreaming of a nice exit, you need to make sure your business is something you can market. That means everything from ensuring there’s more room to grow, to making sure the branding, processes, and systems don’t depend too much on…well, you.
Are you building a business to have money, or a job you love? All things come to an end, and it’s never too soon to start thinking about how your time with your business wraps up. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksThe 30-Day Automated Webinar Challenge
The post MBA2247 Should You Build a Business to Sell or a Lifestyle Business? + Free Ride Friday appeared first on The $100 MBA.
Recession anyone? Sooner or later, a rainy day comes. But with a little planning ahead, you can thrive in the rain.
Today, we explain how the current economic moment is the perfect example of why you need a war chest.
When the economy slows and interest rates rise, it becomes much more expensive to borrow the cash you need to invest in your business…unless you borrow it from yourself, that is. And while you’re not likely to have pockets as deep as the bank’s, you might be surprised at what you can save.
It’s all about making saving a consistent habit.
Today, we explain how utterly necessary a substantial savings account is for an independent business. We’ll also share tips on how to make saving easier, by building it into your whole business model. This way, you can ride out a recession with less financial damage to your bottom line.
Learn why it’s time to start saving — and how to do so effectively. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksWebinarNinja Affiliate Program
The post MBA2246 Why You Need to Start Saving Cash In Your Business appeared first on The $100 MBA.
Are you using social media, or is it using you?
Today, we share tried-and-true strategies for using these addictive platforms strategically — not mindlessly.
Facebook, Insta, and the rest can be incredibly valuable tools. But they don’t exist to serve your business. They exist to serve their own. If you’re not careful, you can end up investing your time and energy into something that benefits Zuckerberg and Musk more than it benefits you.
It’s Q&A Wednesday, and one of our listeners has seen the light. They know that social media is sucking them in on a daily basis. But quitting it altogether wouldn’t be good business.
So what’s an easily-distracted entrepreneur to do?
You don’t have to give up social media to avoid its pitfalls. In this episode, you’ll learn a few simple tricks that allow you to do your marketing, reach your audience, and get back to the real world. We also share tools that make it easier.
Think of social media like fire: undeniably beneficial, but dangerous if it gets out of control. Learn how to manage it effectively — Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksMeetEdgar
Buffer
Sociamonials
News Feed Eradicator
The post MBA2245 Q&A Wednesday: How do you spend less time on social media? appeared first on The $100 MBA.
Nothing stays the same forever — not if it’s going to grow.
That’s true for your team, too. If your team isn’t getting better, it’s stagnating. Which means your business is stagnating. Which means your business is dying.
So how do you stop this from happening? How do you keep your team out of a rut?
At some point, you’ll probably have to replace some people. You can’t let fear of change (or potential confrontation) stop you from helping your business thrive. But here’s the good news: sometimes you can “replace” someone with themselves — if they’re willing to evolve.
Today, we share a little exercise that will help you see who’s truly making the grade for your business.
Once you’re clear on who makes the cut and who doesn’t, it’s time to take the necessary steps to bring everyone up to scratch. You can’t always predict who will grow with your company, but one thing is for sure: stasis is never good for business.
Learn how to see what needs changing. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2244 How to Know It’s Time to Upgrade Your Team appeared first on The $100 MBA.
You have a great idea for a product.
But you don’t have the time, resources, or know-how to bring it to life.
No problem.
Today’s guest teacher, Stephen Key, knows all there is to know about “open innovation” — allowing other companies to license your idea and bring it to market. They take the risk. They do the work. You reap the benefits. It’s a win-win!
Of course, you have to do some legwork first.
In this episode, Stephen will walk you through the process of securing the rights to your idea, and shopping it around to the right kinds of companies. We always preach that execution is just as important as ideas. But with open innovation, you can outsource the execution in just a few steps.
If you’re busy with another business, or simply don’t have the option of bringing your idea to market, this might be the best alternative. There’s one way to find out: learn how the process works, and see if your big idea is a good fit. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Dove Men+CareNew Dove Men+Care 72-hour antiperspirant helps prevent sweat and odor, so you can be more present, in the moment, and confident! Hug your best friend. Enjoy a big stretch in the office. Put your hands up at that concert — without fear. Hygiene is just the first step in self care, laying the foundation for all the acts of care you share throughout the day. Dove Men+Care 72 hour antiperspirant: Forgettable underarms, unforgettable you. Pick it up wherever you get your personal care products!
Show LinksinventRight
$100 MBA Power Packs
The post MBA2243 Guest Teacher – Stephen Key – How to Bring an Idea to Market Without Starting a Business. appeared first on The $100 MBA.
Competition is a good thing — if you know how to use it.
We often think it’d be great to be the only one selling what we’re selling. But if that were true, it wouldn’t be an awesome sign re: consumer demand. So instead of being afraid of the competition, let’s turn it to our advantage!
In this episode, we’ll share a few ways.
With examples from famous brands and our own businesses, we’ll explore how companies that are willing to stand side-by-side with the alternatives win. The key is to understand that a competitor is something invaluable for marketing: a basis of comparison.
Your job is simply to make that comparison an informative (and favorable) one.
Learn how different brands have done wonders for their sales by shining a light on what customers could buy instead. When you believe in your product — and more appropriately, your product’s market fit — the truth will set you free. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksThe Automated Webinar Challenge
The post MBA2242 How to Use Your Competition In Your Marketing + Free Ride Friday appeared first on The $100 MBA.
Sometimes the simplest tricks have the most dramatic results.
Case in point: The Rule of 3.
Human brain psychology 101 teaches us that people are selective about what goes into their memories. If it’s not easily understandable, digestible, and recallable, our brains won’t make space for it. But with the right structure and rhythm, almost anything can find a place on the “top shelf” of our minds.
That includes marketing and sales material.
Today, we explore how dividing things — everything, really — into threes is an almost magic hack for getting better results from marketing and sales assets. We’ll explain how it works, why it works, and how we use it.
For an example, look how many times we did it in this podcast summary. Go ahead, we’ll wait…
Learn how to apply the magic number to any business asset, from copy and content to ads and offers. It’s the best way to get (clear) information into your audience’s heads, and keep it there long enough to inspire action. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksCourseNinja
The post MBA2241 Why Three is The Magic Number in Business appeared first on The $100 MBA.
How much time off is too much?
Or is there any such thing as too much?
In an era of high employment and the ‘Great Resignation,’ it can be tough to make your company the place to be for the most talented and dedicated employees. One benefit some startups have tried sounds a little extreme, but it’s a thing: unlimited leave.
The question: does that really work out?
It’s Q&A Wednesday, and we’ve got a listener with a small software startup who wants to scale up. They’re considering a no-limits time-off policy, but they’re hesitant.
Will anyone show up to work? Will this attract the best, or the laziest? Will the current team slap permanent “brb” signs on their desks?
As it turns out, the downside of unlimited leave isn’t what you’d expect. In fact, it’s kinda the opposite.
Today, we explore how this controversial policy has worked out for other companies. Plus, we’ll share our own leave policy, and how we arrived at it. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
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The post MBA2240 Q&A Wednesday: Should I offer an unlimited paid leave policy for my team? appeared first on The $100 MBA.
Live events are back — but that doesn’t mean things are exactly the way they used to be.
From a small meetup to a major conference, the way you plan and execute a live event might need some adjusting. Attitudes, expectations, and realities have changed drastically in the last few years.
As in all things business, those who fail to evolve get left behind.
Today, we’ll explore 5 things that can totally derail your next live event, if you’re not careful to avoid them. We’ll explain what’s changed and why, how potential attendees have different standards now, and how to host an event that actually gets the results you want.
Throw out the old playbook, and break out your notebook.
It’s time to plan events for the new context, so that everyone who attends walks away with the value they came for — and you walk away with greater authority and credibility, along with the gratitude of your audience. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2239 5 Mistakes To Avoid When Running Live Events in 2023 appeared first on The $100 MBA.
Fact: No matter what you do, you will never scale your business.
Your team will.
That’s what scaling is: growing your business beyond what any one person can accomplish on their own. Which means that one of the most important keys to scaling is assembling the right crew.
Today’s guest teacher knows a thing or two about that. In fact, he scaled his way up from solopreneurship to a team of over a hundred — and a $30 million ext. Today, Alvin Poh is here to explain how he built the team that took his company from startup to scale-up and beyond.
In this episode, Poh will share his “MMA” framework for building your dream team. He’ll share what many businesses get wrong about the team-building process, and what you can do to make sure you’re creating a culture that brings out the best in every employee.
Learn what it really takes to get to the next level, in the only way that really works: together. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksSuper Scaling Team Mastery Playbook
The post MBA2238 Guest Teacher – Alvin Poh – How to hire the right people in order to scale up your business appeared first on The $100 MBA.
There are lots of ways to share what you know.
But one is the most complete, comprehensive, and effective: live courses.
They’re the closest thing to teaching someone in person. More intimate than a blog post or YouTube video, more in-depth than a webinar, the live course is the ultimate way to sell your unique knowledge and experience.
Today, we’ll explain how that’s easily worth $10k per month.
We’ll share the three basic steps to creating, marketing, and selling a killer live course. If you’re intimidated by the thought — don’t be! You might be surprised how easy it is, especially with one particular tool we’ll discuss.
Plus, we’ll explain why live courses get better results (and are therefore worth more) than other modes of online teaching and training.
If you’re thinking about monetizing your knowledge with a live course, start with this episode. Get the overview of how you can pull it off, plus find out where to get even more in-depth training — with us! Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksWorkshop: How to Earn $10k/Month With Live Courses
The post MBA2237 How Make 10K a Month with Live Courses + Free Ride Friday appeared first on The $100 MBA.
It’s not that you won’t like it.
It’s that you might find it confusing, or hard to believe. But it’s true.
Also — despite being an answer of sorts — it raises some questions. But if you implement this one very basic principle, you’ll see results. We have. Other entrepreneurs we’ve worked with and coached have.
But it can take time.
This isn’t some ancient secret or a newfangled “hack” sweeping the Internet. It’s basic, bare-bones, tried-and-true business reality. It’s worked for everyone from the first street vendor to the kings of Silicon Valley. And it requires you to embrace one of our favorite maxims: “simple” doesn’t mean “easy.”
And yes, this truth is true no matter what kind of business or market you’re in.
Curious yet?
Tune in, and hear this extremely straightforward (and extremely valuable) bit of wisdom. But remember: understanding it is one thing. But like everything in business, the key is execution. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2236 The Truth About Business Success You Don’t Want To Hear appeared first on The $100 MBA.
Success isn’t a matter of size.
In fact, you can make a decent profit with even a small audience — if you know how to monetize it.
It’s Q&A Wednesday, and we’re helping a fellow podcaster figure out how to generate revenue. Our listener has their own podcast audience of about 500. Not massive, but not anything to sneeze at either. Is that a big enough crowd to attract some podcast sponsors? If not, then what?
Today, we’ll explore how even the most niche audience can be a gold mine.
We’ll discuss different ways to monetize a podcast, including (but definitely not limited to) scoring sponsorships. Wherever even a small number of people are consistently showing up for your expertise, there’s opportunity.
Learn how even a modest following can be the foundation of a great business. If 500 people consistently want to hear what you have to say, you know something worth paying for. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksWebinarNinja
The post MBA2235 Q&A Wednesday: Can I monetize my podcast that only has 500 listeners an episode? appeared first on The $100 MBA.
YouTube: it’s the top platform for online content consumption, by a mile.
With millions of eyeballs watching countless hours of video each day, entrepreneurs are scrambling to establish a YouTube presence. And for good reason — with so many potential customers on the platform, the potential for reaching your target audience and building a strong brand is huge.
But with so much competition, it can be tough to stand out.
That’s why on today’s episode, we’re diving deep into the world of YouTube, and giving you the tools you need to launch your channel and build a loyal following.
From finding your niche, to creating content that resonates with your potential leads, we’ve got you covered. Plus, you’ll hear real-world examples of entrepreneurs who’ve nailed it.
If you’re thinking of starting your own YouTube channel, this episode is a must-listen. We’ll give you the tips, tricks, and strategies you need to make your channel a success. Tune in, and let’s start building your YouTube empire!
Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksCanva
YouTube for Bloggers
WebinarNinja YouTube
The post MBA2234 5 Steps to Launching a YouTube Channel 2023 appeared first on The $100 MBA.
Not everything in every “Must Read” is a…must.
But that doesn’t mean you can’t learn something valuable from it.
Today we tackle Expert Secrets by one of the most influential personalities in entrepreneurship: Russell Brunson. In this book, Brunson teaches you how to position yourself as an expert in your field and build a strong following. It’s a comprehensive guide to creating a “tribe,” and turning expertise into revenue.
We liked most of it.
The rest of it was still worth reading! Brunson’s hard-won expertise as an authority-builder and knowledge-monetizer is unquestionable. And while Omar has a different (but equally hard-won) philosophy around generating sales, it’s more a matter of preference than “right” or “wrong.”
Hear what makes this book worth your time, which bits we filed under “meh,” and you can benefit from a renowned thought leader’s wisdom. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksExpert Secrets by Russell Brunson
The post MBA2233 Must Read: Expert Secrets by Russell Brunson appeared first on The $100 MBA.
You have a product. You have an email list.
What now?
A simple “Hey [name], this thing is for sale” won’t do the trick. To get results from email campaigns, you need to do more than just sell. You need to engage.
Today, we share the ingredients for an effective email campaign — based on months of research and our years of experience. These are the tactics and strategies that have worked for us. It’s a dense episode, but here’s the short version: your emails have to be valuable in and of themselves.
Obviously, there are more details to that.
Before your next launch or sales event, break out the notepad and give this guide a listen. You can use your email list to connect with and convert customers, all without making anyone feel spammed. It’s just a matter of communication.
Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksEasyCourse
Storytelling Tactics
This Book Will Teach You How to Write Better by Neville Medhora
Never Split the Difference by Chris Voss
The post MBA2232 How to Create An Email Offer + Free Ride Friday appeared first on The $100 MBA.
When profit margins are thin, your business isn’t safe.
Yet even when we know the numbers aren’t good, entrepreneurs are often afraid to do what it takes to get deeper into the black.
That’s because we don’t realize something important: your profits don’t have to come at the expense of your customers. You can always increase the distance between what you spend and what you bring in — without alienating anyone.
Today, we discuss how.
In this episode, we’ll share how widening profit margins isn’t simply about charging more. With a little creativity, you can find ways to get more out of your existing business. A well-rounded business can always create value. And value creates profit. If your margins are looking a little skinny, this is the episode for you. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksCourseNinja
The post MBA2231 How to Increase Your Profit Margins without Upsetting Customers appeared first on The $100 MBA.
More and more, what you sell isn’t the only thing you’re selling.
You’re also selling you.
People gravitate to brands they can identify with — which usually means brands associated with people they identify with. Sometimes, it’s sponsors or their fellow customers. But just as often, it’s the founder.
But what if you’re not much of a…personality?
The short answer is: you are, even if you think you’re not. Today, we help a fellow entrepreneur who knows they have to personify their brand, but isn’t confident the audience will love who they see. But of course, that’s all a matter of perspective.
The key is to find ways to share yourself effectively — even if it means getting a little uncomfortable.
In fact, by putting yourself in uncomfortable and unfamiliar situations, you’ll become even more interesting than you already are! In this episode, we’ll discuss a variety of ways to crack open the shell of your personality, and let it shine.
Best of all, this does not mean being fake or creating a false persona. It’s all about embracing and sharing the value that is you. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2230 Q&A Wednesday: How can I be a more interesting personality for my brand? appeared first on The $100 MBA.
The first hill tends to be the steepest.
…or at least it can feel that way. When it comes to assembling a solid email list, getting from nothing to something can seem daunting.
But with a few simple tactics, you can build that foundation.
The best part? One thousand subscribers is enough to generate a full-time income, depending on what you sell. So doing some extra work in the beginning is a no-brainer investment into the future of your business. A little sweat now creates momentum that can pay off later.
So how is it done? What are the moves?
That’s what today’s episode is all about. We’ll share a few accessible, cost-effective ways to rake in those email addresses. Then, it’s up to you to convert.
For all the power of other marketing channels, email remains King. You just have to give yourself a solid launchpad. Click Play!
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Today’s SponsorThe Virtual GurusEntrepreneurs need the discipline to focus on key priorities, while getting the right support for everything else. You can get the support you need — affordably — with Virtual Gurus. They match you with skilled, remote administrative talent, and you pay only for the hours you need. With no long-term commitments or recruiting costs, you can get the support you need while keeping your operation lean. Book a free consult at thevirtualgurus.com/mba.
The post MBA2229 How To Get Your First 1,000 Email Subscribers appeared first on The $100 MBA.
For entrepreneurs (and humans in general), nothing is more valuable than time.
But too often, we trade our time for money — or the promise of money.
Entrepreneurs especially feel like your level of success is directly aligned to how much time you spend working. This. Is. False. In fact, the best thing you can do for your company and yourself is to take back as much time as possible.
Omar learned this from his former business coach, SaaS-scaling legend Dan Martell.
Today, Omar and Dan sit down to discuss why trading money for time is actually the best strategy for growing and scaling a business to its full potential. It also doesn’t hurt that having more time makes you healthier and happier, too.
Hear this extended conversation between teacher and student, and learn why time isn’t the price of entrepreneurship — it’s the reward. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksHow to Buy Back Your Time by Dan Martel
SaaS Academy
The post MBA2228 Extended Interview: Dan Martell – How to Buy Back Your Time appeared first on The $100 MBA.
As a general rule, people don’t do what they don’t want to do.
…even when they should.
It’s not that we’re lazy, or not committed. It’s that we fail to proactively strategize, to paint ourselves into the corners where we’re forced to follow through on our goals.
It sounds simple. But then…why don’t we all do it?
Today, we’ll share a few tried-and-true ways to set yourself up for success. By employing some external factors in addition to your internal discipline, you can hit the “sweet spot” of pushing yourself while being pushed just enough by forces outside your control.
If you don’t manage the forces outside your control, and enlist them in keeping you on track, they’ll come for you anyway — and you won’t like the results.
Hear our simple strategies, and see what you can do about being a better boss to yourself. Click Play!
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Today’s SponsorThe Virtual GurusEntrepreneurs need the discipline to focus on key priorities, while getting the right support for everything else. You can get the support you need — affordably — with Virtual Gurus. They match you with skilled, remote administrative talent, and you pay only for the hours you need. With no long-term commitments or recruiting costs, you can get the support you need while keeping your operation lean. Book a free consult at thevirtualgurus.com/mba.
Show LinksEasycourse
The post MBA2227 How to Hold Yourself Accountable + Free Ride Friday appeared first on The $100 MBA.
Overwhelmed? The problem might not be you.
There’s an entire industry of content, influence, and promises regarding productivity. But what if that’s tackling the problem backwards? What if maximizing your ability to blast through ToDo lists is missing a key element?
We think that’s the case.
Today, Omar shares a straightforward but potentially game-changing “secret” to productivity. But really, it’s not so secret at all. It’s an application of good ol’ Occam’s razor: the principle that the simplest explanation for a problem is usually the correct one.
Hear why you’re probably having trouble getting it all accomplished — and why you really shouldn’t beat yourself up about it. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksFour Thousand Weeks
The post MBA2226 Why You Can’t Get Everything Done appeared first on The $100 MBA.
Online entrepreneurship is perfect for creative introverts.
You get to work by yourself, limit distractions, and subtract the anxiety that comes with office politics and social drama.
…but that approach can leave you isolated, personally and professionally.
It’s Q&A Wednesday, and we’ve got a listener who’s living the ideal introvert lifestyle: a blogger based in Fiji. How can you beat that? But like many introverts discover, the cost of not having a network can be high. No entrepreneur is an island — even if you live on a beautiful one.
So what’s a talented loner to do?
Today, we share a few ways anyone — even the most introverted — can safely, confidently put themselves out there and make some connections. From online networking to getting to know people IRL, there’s always a way to introduce yourself.
Learn how to make the social effort necessary to create a network, and make the effort count. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksJordan Harbinger Podcast
Meetup
Eventbrite
The post MBA2225 Q&A Wednesday: Help! I’m an introvert in Fiji. How do I make connections? appeared first on The $100 MBA.
They seemed great when you hired them.
But then…
Why do some employees fail to measure up? Often, we think it’s because something is wrong with our hiring process. But realistically, it’s more likely to be what happens after the hire.
Today, we discuss how to set and maintain expectations for employees in a constructive way. That doesn’t mean being heavy-handed, authoritarian, or micro-managing. It means communicating and following through on exactly what you need from them.
We’ll share exactly how we keep our team up to snuff, mostly by defining “snuff” clearly and helping them correct course when necessary. The good news is that pretty much everyone wants to do a good job. But it’s on the founders to show them how.
Learn from our experience. Discover why some team members flake after a while, and why better management — not better employees — is the answer. Click Play!
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Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2224 How To Hold Your Team Members Accountable appeared first on The $100 MBA.
The more specific your marketing is to your leads, the better it’ll work.
Hence, quizzes.
Gen Furukawa is the cofounder of Prehook, a company that helps ecommerce businesses create interactive quiz funnels to drive leads and sales. By engaging with website visitors in a 2-way conversation, you can gather the data that makes marketing more personal.
And of course, more personal means more effective.
In this guest lesson, Gen will explain exactly how quizzes super-charge sales. But just as importantly, he’ll share how quizzes gather “zero-party data” — the perfect alternative to data from outside platforms like Facebook or Google.
Form your own relationship with website visitors, whether it’s for ecommerce or another kind of product. Best of all, do it without relying on the increasingly controversial (and increasingly less effective) method of paying outside data-farmers. Click Play!
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Today’s SponsorThe Virtual GurusEntrepreneurs need the discipline to focus on key priorities, while getting the right support for everything else. You can get the support you need — affordably — with Virtual Gurus. They match you with skilled, remote administrative talent, and you pay only for the hours you need. With no long-term commitments or recruiting costs, you can get the support you need while keeping your operation lean. Book a free consult at thevirtualgurus.com/mba.
Show LinksPrehook
Cart Overflow
Typeform
The post MBA2223 Guest Teacher – Gen Furukawa – How to Increase Sales & Personalize Your Marketing with an eCommerce Quiz appeared first on The $100 MBA.
The influencers agree: the key to success is tackling the day like it just ran off with your grandma’s purse.
…but is it really?
The high-powered morning routine is the latest craze, and one of the hottest topics of content on life and business optimization. But today, we dare to ask: does it even make a difference? Will your business thrive if you never miss your morning journaling/meditation/powerlifting/cold plunge session?
Our answer might surprise you.
Explore what really moves the needles of success, and what role the things you do before breakfast actually plays in your business growth. Take a moment to question the conventional wisdom with us, consider our answer, and formulate your own.
Click Play!
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Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
Show LinksEasyCourse
The post MBA2222 Does Your Morning Routine Matter? + Free Ride Friday appeared first on The $100 MBA.
Feeling stuck in your business?
That’s not to say you’re not doing ok financially. But every so often, a business can lose the…magic.
You feel bored, unmotivated, maybe even depressed. You go through the motions, joylessly. Running your business has become the thing that you became an entrepreneur to escape: just another job.
You’re not alone, and you’re probably fine.
In fact, your business is probably fine. In our experience (and others’), we have these feelings because we’ve hit a personal plateau — a mental, emotional, even spiritual rut. Before you decide to do something drastic, like sell the business, take a step back and listen to this episode.
Today, we’ll discuss the reasons we lose love for our creations, and how to approach the problem from an unexpected angle. We’ll share a list of ways you can shake things up, get out of your head, and determine once and for all if you really need a new start.
Get excited to run your business again. Alter your course without going off the rails. Click Play!
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Today’s SponsorThe Virtual GurusEntrepreneurs need the discipline to focus on key priorities, while getting the right support for everything else. You can get the support you need — affordably — with Virtual Gurus. They match you with skilled, remote administrative talent, and you pay only for the hours you need. With no long-term commitments or recruiting costs, you can get the support you need while keeping your operation lean. Book a free consult at thevirtualgurus.com/mba.
The post MBA2221 Is it Time For a Change? appeared first on The $100 MBA.
How long is too long to request a refund?
It’s an important question, especially for small businesses. To grow, you have to be able to rely on steady, predictable revenue. And revenue that suddenly reverses can throw your metrics out of whack.
But on the other hand…
Risk reversal is one of the most powerful selling tools you have. When customers feel like they’re truly guaranteed satisfaction, you earn trust. And trust means sales. Every day a customer knows they can change their mind equals a little peace of mind.
It’s Q&A Wednesday, and we’ve got a listener who sells online courses with a 30-day guarantee. But is that enough? More importantly, would pushing it to 60 or 90 days be a net positive for the business, or a risk that’s just not worth taking?
Hear our advice, and ask yourself if it’s time to give your customers a little more leeway. Click Play!
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Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
The post MBA2220 Q&A Wednesday: Should I extend my refund policy from 30 to 90 days? appeared first on The $100 MBA.
2022 was…something alright.
So what fresh challenges and opportunities can we expect this year?
We’ve got a few (educated) guesses.
Today, Omar shares what’s most likely to define 2023, based on his borderline-obsessive reflection and study of small business trends. From post-COVID adjustments to workplace culture to the surprise advantages most people will miss, these predictions can keep you ahead of the curve.
They might not all pan out — but the smart money says at least some of them will. Take a good long look down the road, and see if you can adjust your expectations and strategies to meet what’s (probably) coming.
We’ll explain what’s likely to happen, why it’s likely, and how to make sure you’re ready to capitalize. Click Play!
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Today’s SponsorThe Virtual GurusEntrepreneurs need the discipline to focus on key priorities, while getting the right support for everything else. You can get the support you need — affordably — with Virtual Gurus. They match you with skilled, remote administrative talent, and you pay only for the hours you need. With no long-term commitments or recruiting costs, you can get the support you need while keeping your operation lean. Book a free consult at thevirtualgurus.com/mba.
The post MBA2219 My 5 Business Predictions for 2023 appeared first on The $100 MBA.
We all have monsters.
Maybe you call them “demons,” or just plain old insecurities. Whatever the name, they’re the things that make us make poor decisions out of fear, doubt, or simple habit.
Today, we review a book from someone who’s had to face their monsters down. And somehow, it’s…hilarious.
Leave it to Kevin Hart, the comedian who survived a serious accident and came out a little wiser — but no less funny. In Monsters and How to Tame Them, Hart puts a name to common reasons we fail ourselves (e.g., the Approval Monster, Comparison Monster, etc.), and shares how he managed to put those little suckers in their place.
Join us for a review of this excellent read, and Omar’s personal experience with the syndromes Hart identifies.
Don’t let the monsters take the wheel! Click Play!
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Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
Show LinksMonsters and How to Tame Them by Kevin Hart (Audible Exclusive)
The post MBA2218 Must Read: Monsters and How to Tame Them by Kevin Hart appeared first on The $100 MBA.
So you need traffic…but you don’t have much cash to throw around.
No problem!
As a lean startup, we regularly experiment with low-to-no-cost ways of driving consumers to our website. Today, we share a few we’ve heard about, researched, and even tried ourselves.
Always remember that paid ads can get eyeballs on your content and other assets — but not necessarily the eyeballs you want. For small businesses especially, the quality of traffic matters way way more than the quantity.
The tips we share today are all about attracting the right kind of audience: the kind that’s most likely to convert.
Hear what methods got us most interested recently, and which ones produced results for our companies. When it comes to driving traffic and generating leads, creativity is a much stronger asset than deep pockets. Click Play!
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Today’s SponsorsWin The YearJoin Omar & Nicole for a live 2-hour mini course to conquer 2023! We’ll establish attainable business goals for the whole year, and break them down into realistic milestones — using the exact templates we use to make sure every year is a giant step forward. For just $19, you can head into the new year with an action plan! Don’t improvise your path to success. Be there on January 9th at 1 PM PST: learn more at 100mba.net.
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksEasyCourse
Free Lead Magnet Templates
The post MBA2217 How to Spend Less on High Quality Traffic + Free Ride Friday appeared first on The $100 MBA.
You can do a million things for your business.
…or you can do just one, really well.
There’s a simple strategy that can boost almost any business, in the medium term. It doesn’t matter what you sell, who your audience is, or what size business you have. It doesn’t require expensive tools, or super-advanced specialized knowledge.
But it’s not exactly easy.
This move is low on complexity, but requires consistency. If you do it all year, the effects are almost guaranteed to come — slowly but surely. By investing some time and effort (and most importantly, effort over time), it’s pretty hard not to end up in a better place than where you started.
Today, we share this strategy, one that Omar learned from a (very successful) entrepreneur years ago. Learn what it is, how to apply it, and why it’s counter to so much of the typical growth advice out there.
Then, see if you’re up for the challenge. Click Play!
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Today’s SponsorsWin The YearJoin Omar & Nicole for a live 2-hour mini course to conquer 2023! We’ll establish attainable business goals for the whole year, and break them down into realistic milestones — using the exact templates we use to make sure every year is a giant step forward. For just $19, you can head into the new year with an action plan! Don’t improvise your path to success. Be there on January 9th at 1 PM PST: learn more at 100mba.net.
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksSeth Godin
Mr. Beast
Tim Ferriss
The post MBA2216 The One Thing That Will Help You Make More Revenue in 2023 appeared first on The $100 MBA.
It’s easy to grow an email list…
…when you have lots of money to blow on paid lead captures.
But for the rest of us, building a solid list takes time, work, and creativity. It’s Q&A Wednesday, and we’re helping one listener figure out how to rake in the email addresses without sinking too much cash into the project.
The good news? There are lots of ways.
Early on, we generated our own initial leads the old-fashioned ways: tried-and-true methods based on content, SEO, and more. Even today, we keep the paid marketing to a minimum, and focus on getting our leads organically.
The result is that we don’t just spend less on capturing email addresses — we capture the addresses of people who are more likely to convert.
In this episode, we share short and long-term methods for building an organic following, and getting into their inboxes. You can do this, and you don’t have to part with too much of your hard-earned revenue to make it happen. Click Play!
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Today’s SponsorsWin The YearJoin Omar & Nicole for a live 2-hour mini course to conquer 2023! We’ll establish attainable business goals for the whole year, and break them down into realistic milestones — using the exact templates we use to make sure every year is a giant step forward. For just $19, you can head into the new year with an action plan! Don’t improvise your path to success. Be there on January 9th at 1 PM PST: learn more at 100mba.net.
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksSimilarweb
The post MBA2215 Q&A Wednesday: How do I grow an email list on a budget? appeared first on The $100 MBA.
What is your business really offering people?
We’ve all heard the “benefits over features” lecture, where you do your best to communicate what consumers get out of your product. But there’s a bigger picture — and it can compel people even more effectively.
It’s all about your vision.
Identifying and communicating your vision isn’t some exercise in self-importance. It’s a way to show your audience that when they use your product or service, they’re not just getting a problem solved. They’re investing in a better future, for themselves and others.
If it sounds a little emotional, remember the #1 rule of marketing and sales: people don’t put aside emotion to make logical decisions. They make emotional decisions they can justify logically.
Today, we explore how visions, articulated well, inspire more action than most people realize. When you have a vision, your customers aren’t just customers — they’re part of a movement. Click Play!
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Today’s SponsorsWin The YearJoin Omar & Nicole for a live 2-hour mini course to conquer 2023! We’ll establish attainable business goals for the whole year, and break them down into realistic milestones — using the exact templates we use to make sure every year is a giant step forward. For just $19, you can head into the new year with an action plan! Don’t improvise your path to success. Be there on January 9th at 1 PM PST: learn more at 100mba.net.
Recommended ToolsWebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2214 How to Create a Compelling Vision appeared first on The $100 MBA.
Your sponsorship “packages” might be costing you sponsors.
Sponsorships are one of the best ways to monetize your brand and content. But as entrepreneurs who “work smarter not harder,” many of us approach sponsorships way too…passively.
Today’s guest has a better idea.
Justin Moore is a classic self-made entrepreneur with a unique specialty: helping other entrepreneurs get the best possible sponsorship deals. In this extended conversation, Justin and Omar explore why one-size-fits-all and “choose your package” models of sponsorship are too oversimplified.
To really make yourself attractive to sponsors, you have to start with what they need — not with what you’re willing to offer.
Sit back and enjoy this long-form lesson. It just might unlock a world of opportunities to monetize your brand. Click Play!
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Today’s SponsorsWin The YearJoin Omar & Nicole for a live 2-hour mini course to conquer 2023! We’ll establish attainable business goals for the whole year, and break them down into realistic milestones — using the exact templates we use to make sure every year is a giant step forward. For just $19, you can head into the new year with an action plan! Don’t improvise your path to success. Be there on January 9th at 1 PM PST: learn more at 100mba.net.
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
Show LinksCreator Wizard
The post MBA2213 Extended Interview: Justin Moore – How to Secure More Sponsorships for More Money appeared first on The $100 MBA.
Hate your day job? Is your own business stagnating? Are you feeling powerless? Sad? Angry?
Good.
When it gets bad enough, you have one of the greatest advantages an entrepreneur can have: motivation that outranks your fear.
Today, we discuss how to use a rock-bottom low point in your professional life as a launching pad for independence. Omar will share how all the success we’ve built with The $100 MBA and our software company started with a bad day — the day he was passed over for a promotion.
That slap in the face hurt. It was also a tipping point, and proof that your worst moment can take the shape of an open door.
Learn how to reframe failures, frustrations, and unfair treatment. Use the most uncomfortable feelings you experience as fuel for change. Embrace the pain, and turn it into gain. Click Play!
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Give us a Rating & Review
Today’s SponsorsWin The YearJoin Omar & Nicole for a live 2-hour mini course to conquer 2023! We’ll establish attainable business goals for the whole year, and break them down into realistic milestones — using the exact templates we use to make sure every year is a giant step forward. For just $19, you can head into the new year with an action plan! Don’t improvise your path to success. Be there on January 9th at 1 PM PST: learn more at 100mba.net.
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksEasyCourse
The post MBA2212 How To Use Frustration To Overcome Fear + Free Ride Friday appeared first on The $100 MBA.
There’s a magic to the number 10,000.
For an entrepreneur, $10k in monthly profit represents the moment you’re no longer trying to achieve independence — you have it.
So why is it so hard to get to?
The journey to 10k is likely the steepest hill you’ll have to climb on the way to success. That hill tends to weed out most would-be entrepreneurs, leaving only the ones who can truly make it. Today, we’ll discuss the common challenges that end so many people’s dreams, and how to navigate them.
Plus, we’ll share the business model that makes $10k/month much, much more attainable.
The best part: the way to 10k isn’t only about hussle. It’s about working smarter, and setting yourself up to reinvest so that $10k is only the beginning. Think long term, and make sure your hard work has the biggest ROI possible. With the right roadmap, you can make it. Click Play!
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Give us a Rating & Review
Today’s SponsorsWin The YearJoin Omar & Nicole for a live 2-hour mini course to conquer 2023! We’ll establish attainable business goals for the whole year, and break them down into realistic milestones — using the exact templates we use to make sure every year is a giant step forward. For just $19, you can head into the new year with an action plan! Don’t improvise your path to success. Be there on January 9th at 1 PM PST: learn more at 100mba.net.
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2211 Why So Many Struggle to Earn 10K a Month appeared first on The $100 MBA.
Every entrepreneur’s mantra should be this:
“I can only do so much.”
Starting and running a business is never easy — but there’s a line between “not easy” and detrimental to your health. Moreover, working too hard for too long is simply, objectively unsustainable. For anyone.
It’s Q&A Wednesday, and we’ve got a listener who runs a business that’s doing ok, but only as long as the founder keeps the candle burning at both ends. The breaking point is on the horizon, but our listener is convinced that taking a breather will spell disaster.
We’re not so sure about that.
In this episode, we explain why taking on too much isn’t just bad for you personally. It’s bad for your business. We’ll explore strategies to diagnose why you might be overworked, and steps you can take to lighten the load.
Don’t sacrifice your ability to run your business by running your business too hard. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
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The post MBA2210 Q&A Wednesday: I am burnt out but I can’t afford to stop working. What do I do? appeared first on The $100 MBA.
Google is a fickle master.
Your traffic depends on your content’s ability to rank. For better or worse, Google is the #1 search engine, which means SEO (Search Engine Optimization) basically means appeasing Google, whatever it takes.
…and what appeases Google changes all the time.
In its effort to bring people the best results (and keep up with SEO pros trying to game the system), Google makes regular adjustments to the algorithm that determines where your website shows up in the search results.
If you want traffic, you have to stay on top of the latest changes. Otherwise, you risk the “slap.”
Today, we explain what happens when Google makes a change that suddenly drops your site down the rankings like a ton of bowling balls. More importantly, we discuss what to do about it, and how to know when it’s time to take action.
SEO isn’t a once-and-done thing. It’s a full-time job. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksFE Website Penalty Indicator
Semrush
PageSpeed Insights
SEO for Bloggers
The post MBA2209 How to Know if You Were Slapped By Google appeared first on The $100 MBA.
There’s writing, and then there’s writing well.
Every form of communication in business requires a solid handle on the written word. From marketing and sales copy to public talks to pitches, if you can’t write it, you can’t share it.
William Zinsser’s On Writing Well is different from our other recent Must-Read (Stephen King’s On Writing). It’s strictly about non-fiction! The strategies in this book are perfect for your blog, email campaigns, and everything else you’ll write in order to move your business forward.
More importantly, it teaches you how to get in the headspace of a good writer. Writing well isn’t just a process — it’s a skill.
Like any other skill, you get better with consistent habits that build your prowess over time. This book can show you exactly how. Even if you’re not a professional copywriter, you will be empowered as an entrepreneur if you put in the effort to get competent.
You might not write a best-seller, but you won’t regret giving yourself one of the most valuable skills possible. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksOn Writing Well by William Zinsser
The post MBA2208 Must Read: On Writing Well by William Zinsser appeared first on The $100 MBA.
For a business, social proof is everything.
There’s no better marketer or salesperson than a happy customer with an honest recommendation. A great testimonial or case study is worth a thousand paid ads, conversion-wise.
But of course, getting that social proof can be laborious, awkward, and time-consuming.
…but it doesn’t have to be.
Today, we share our system for getting loads of social proof the smart way: through automation. By setting up a simple system, you can take a “set it and forget it” approach to generating all the kind words you’ll ever need. It doesn’t waste your time or the customer’s, and it works!
Hear our system, and apply to it your own business. No matter how hard we work, there’s a limit to how much trust we can earn from the market by ourselves. But by enlisting people who can see your product from a user perspective, you can 10x the effectiveness of every campaign.
Turn the genuine satisfaction your customers feel into leads and sales — without breaking a sweat. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksEasyCourse
The post MBA2207 How To Automate Getting Testimonials & Case Studies + Free Ride Friday appeared first on The $100 MBA.
What are your skills worth?
To a conventional employer, they’re worth an average salary. But to yourself as an entrepreneur, their worth is limitless. Your knowledge and abilities are the foundation of your business — which means every dime you spend on learning more is an investment.
Of course, that’s the simple answer.
Here’s where it gets complex: what kinds of skills should you invest in? How much of your revenue is appropriate to part with? Should you develop your strengths, or address your weaknesses? What does a smart entrepreneur’s self-improvement budget look like?
Today, Omar shares his personal approach to professional development spending. As someone who runs multiple self-funded businesses, he’s not someone to spend money carelessly. Every course, coach, book, and conference needs to produce a worthwhile return, or the businesses suffer.
Learn what you should look for in professional development opportunities, and how to set a budget that doesn’t make you anxious. Invest in yourself, and get your money’s worth. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2206 How Much You Should Spend on Your Professional Development appeared first on The $100 MBA.
Conferences can be worth their weight in gold.
But how can you tell?
It’s Q&A Wednesday, and we’ve got a listener with a business in its infancy. Their YouTube following is impressive, and they’re wondering if it’s a smart move to spend $4k to attend a conference that could help them better monetize it.
Thing is, at this stage in the business, $4k is nothing to sneeze at, budget-wise. Is it a wise investment, or a reckless gamble?
Today, Omar shares his personal experience as a new entrepreneur in that exact situation. In the early days of The $100 MBA, a conference that cost half as much was a daunting idea. Ultimately, we attended one anyway — and couldn’t be happier with the result.
Of course, not all conferences are the same. Hear what really makes a conference valuable (hint: it’s not always the presentations), and how much of your revenue is really worth sinking into something that doesn’t guarantee success. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2205 Q&A Wednesday: Should I spend $4,000 on attending an-in person conference? appeared first on The $100 MBA.
At any stage of entrepreneurship, indecision can kill your business.
Whether you’re just starting out, or making higher-stakes calls at an established company, not deciding something can be the worst decision possible. And consistently avoiding decisions is almost a guarantee of stagnation at best, and failure at worst.
Fact is, in the long term “analysis paralysis” hurts businesses just as much as incorrect decisions do.
Today, we discuss what’s really behind indecision, and its roots in our subconscious. We’ll explore how our brains lie to us in order to protect our egos from risk — and what we can do to see the truth. Once you understand the price of indecision in terms of opportunity cost, you’ll start to see hesitation as the enemy, not the answer.
And of course, Omar will share his personal method for making timely, confident decisions. Stop holding yourself back! Learn one of the most important skills an entrepreneur can develop. Click Play!
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Today’s SponsorsMission ControlWhat if there was an online business coaching program that focused strictly on what you need to do, and held you accountable, and that’s it? No fluff, no busywork, just personal guidance from an experienced entrepreneur. That’s Mission Control, Omar Zenhom’s exclusive new coaching program. Mission Control is a 52-week program where Omar personally guides you to the business outcomes you’re looking for — with no detours or side alleys along the way. Learn more at 100mba.net/mc
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2204 How Your Indecision Is Wasting Your Time & Money appeared first on The $100 MBA.
You can pay for ads. But organic traffic is (literally) priceless.
The ROI on paid marketing and advertising grows more and more questionable, especially as moves like Apple’s tracking opt-outs make consumers more savvy, and less susceptible. But you know what consumers don’t mind? Actively choosing what they engage with.
All you have to do is offer genuinely good reasons to engage with your brand — and make sure Google sees what you’re doing.
John Murphy realized that when it came to generating traffic for his ecommerce business, paid ads weren’t worth the budget. So he dedicated himself to learning the most effective ways to bring people in the organic way: good ol’ Search Engine Optimization.
Today, John shares the 3 most important principles he’s learned to boost SEO. By applying these tactics, he was able to get the traffic he needed without hurting his bottom line — and so can you.
Hear how any business can bring thousands of visitors their way, by sticking to the tried-and-true principles of organic marketing. Click Play!
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Today’s SponsorsCapella UniversityAt Capella University, you’re in control of your education. With the game-changing FlexPath format, you can take classes at your own pace, set your own deadlines, and even leverage your previous experience to move faster. And the faster you move, the more you’ll save. Now THAT’s smart. Learn more at capella.edu.
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
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Answer the Public
Ahrefs
Semrush
The post MBA2203 Guest Teacher – John Murphy – How To Get More Organic Traffic And Sales While Becoming Less Reliant on Paid Ads appeared first on The $100 MBA.
So you’re ready for outside investment.
…or are you?
The decision to take on someone else’s money is a huge one. If you’re going to sacrifice some autonomy, and ask someone to risk their capital, you have to know exactly what your goals are — and what your business is realistically capable of.
And of course, you need to know how much scratch you’re asking for.
Today, we discuss the complex factors involved in making this calculation, and how to know if your startup is ready. By making a thoughtful assessment of what your company can become, and how long it will take, you can seek the funding you really need — and give your investors the best ROI.
Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksThe $100 MBA Live
The post MBA2202 How Much Money Should You Raise For Your Startup + Free Ride Friday appeared first on The $100 MBA.
If your email list is dead, your business may not be far behind.
As the Internet continues to bombard consumers from every angle, earning a special place in someone’s inbox is the key to maintaining a relationship. So when the open and click rates are in a freefall, it’s critical to do something to reawaken engagement with your newsletter.
So what can you do? How can you bring back a dormant newsletter?
Today, we share exactly how. We’ve had our own newsletter-refreshes from time to time, and we’ve learned a few key tactics to make it successful.
From new ways of delivering your newsletter, to helpful tools and tips that can assist you in writing great copy, we’ll discuss all the ways you can breathe new life into your email marketing. Stop the unsubs, get out of the ‘Promotions’ tab, and reconnect with your leads.
Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksStoryteller Tactics
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The post MBA2201 How to Revive Your Newsletter appeared first on The $100 MBA.
For many businesses, the year-end holiday season is a slow period.
…but does that mean your business should slow (or stop) its marketing efforts?
It’s Q&A Wednesday, and one of our listeners is wondering whether they should pump the brakes on marketing ‘till the new year. It’s not an unreasonable question; the holidays are busy, and consumers might be less inclined to engage with any of the zillion holiday marketing messages headed their way.
However, every slow period is an opportunity to work on things you can’t during the rest of the year.
There’s also the question of long-term marketing investments, as opposed to sales. Today, we explain why the quietest times of the year are a perfect time to gain some ground — even if it doesn’t pay off immediately.
Make the best use of your time and marketing budget during the holidays, and the results might just surprise you in 2023. Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2200 Q&A Wednesday: Should I stop spending on marketing during the holidays? appeared first on The $100 MBA.
What’s the marketing value of a Facebook group?
With all of Zuckerberg and Meta’s stumbles — and Apple’s undercutting of Facebook ads with its tracking opt-out policy — you might think Facebook is an empire in decline. But that’s not the whole story.
There’s still a place for Facebook in your marketing, and Groups is probably it.
Today, we discuss how Facebook’s struggles in some areas make Groups a uniquely valuable marketing (and even sales) channel. We’ll explain exactly how to use Groups to the fullest, and why it may be the most “organic” way to use the platform.
Could Groups keep Facebook relevant? Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2199 Are Facebook Groups Dead? appeared first on The $100 MBA.
Some tools are so good, we can’t keep it to ourselves.
They’re not sponsors. We’re not affiliates. In fact, this tool is free — and it’s causing tsunami-sized waves across the Internet.
It’s called OpenAI, specifically its GPT-3 writing platform. Content and copy written by a bot, you say? Sounds like a recipe for disaster…except it isn’t. The good folks at OpenAI have finally cracked a way for artificial intelligence to write coherent copy (and code).
No, it can’t replace human writers yet (not the good ones, anyway). But it can make writing a whole lot easier for busy entrepreneurs.
Hear what makes this tool so incredible, and how we’ve experimented with it. Like most fancy tech, it’s not about what it can do instead of humans; it’s about what humans can do with it. Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Capella UniversityAt Capella University, you’re in control of your education. With the game-changing FlexPath format, you can take classes at your own pace, set your own deadlines, and even leverage your previous experience to move faster. And the faster you move, the more you’ll save. Now THAT’s smart. Learn more at capella.edu.
Recommended ToolsConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksOpenAI
The post MBA2198 Must Have: What Is OpenAI and How Can It Help Your Business? appeared first on The $100 MBA.
What habits really make a difference?
There’s no shortage of tips, tricks, and hacks on the Internet, promising that if just do this, everything will improve. Some of it is legitimately game-changing, and some of it is clickbait and content fluff. At the end of the day, all we can trust is our experience — so Omar’s sharing his.
The habits we share today worked for Omar, and they might just work for you.
By experimenting with a few ideas, Omar saw measurable change in the business. Not all of these habits are overtly business tactics, but all three made a substantive difference in his ability to lead our twin companies, and generate better results from our team.
Find out what practices can — if you’re consistent — have a real and lasting impact on your personal and professional life as an entrepreneur. Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksThe $100 MBA Live
The post MBA2197 3 New Habits That Changed My Business in 2022 + Free Ride Friday appeared first on The $100 MBA.
It’s that time of year!
Time to reflect, assess how we did in 2022, and look ahead to our goals for 2023.
But having goals is one thing; actually achieving them is another. What’s the difference between companies (and people) who meet their goals, and those who don’t? We think it comes down to one thing — yes, one thing.
Today, we share a single strategy that undeniably works, no matter what else you do.
It’s a trick from the early days of Facebook, credited by many with Facebook’s incredible initial growth. It might surprise you, but it will also make all the sense in the world. Stick with this strategy, and execute it well, and you’re likely to hit 2024 with your 2023 goals already in the bag.
Before you start outlining your goals for the coming year, learn this strategy first. Ready to hear what it is? Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksMission Control Business Coaching
The post MBA2196 The Key to Achieving Your Goals for 2023 appeared first on The $100 MBA.
Email marketing still works better than almost anything else — but only if people get your emails.
There are a million ways to get someone’s email address, but they don’t work as well as they used to. Consumers are understandably wary of junk emails clogging their inbox. So what still works? What gets people to sign up (and actually open your emails, too)?
It’s Q&A Wednesday, and we’ve got a listener with an e-commerce store who wants to build a bigger, better email list.
However, the advice in today’s episode doesn’t only apply to e-commerce. While some of the strategies we share here are e-commerce-specific, many of the things that really grow your list are universal. In this episode, we share the moves that work best.
Hear our favorite strategies for getting into the inbox, and get ready to have an email list capable of sustaining your business.
As they say, “the money’s in the list.” Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2195 Q&A Wednesday: How do I grow an email list for my e-commerce store? appeared first on The $100 MBA.
We’ve all had that “Just take my money!” feeling about a product or service.
It happens when what’s being offered is…perfect.
Perfect for your needs, perfect for the price, and perfectly explained in its features and benefits. Best of all, we tend to tell our friends, family, and colleagues all about that kind of product.
So how do you come up with something like that? How can you get a “Hell Yeah” from the consumers in your market?
Today, we explore what makes some products so absurdly sellable. We’re talking no-questions, no-brainer decisions where the product practically sells itself. We’ll discuss a few common elements that every “Hell Yeah” product has, including the marketing approach.
With examples from businesses big and small, this episode is your roadmap to creating something irresistible.
Learn why some products really never have to be “sold.” Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2194 How To Create a Hell Yeah Product appeared first on The $100 MBA.
How hard is selling, anyway?
No matter what kind of experience you have in sales, you can get better at it. It’s a skill, not a magic power.
And like any skill, you can learn it, practice it, improve it.
Today, we review a sales strategy guide from one of our favorite authors on the topic, Phil M. Jones. Following up on his excellent Exactly What to Say, Jones’ Exactly How to Sell expands on and provides context for the first book.
From prospecting to closing, this book delivers on its promise of telling you “exactly” how to approach sales, based on proven strategies. We’ll share our favorite takeaways, and how thi advice in this book applies to pretty much every business.
…we’ll also be honest about the parts that didn’t quite ring true for us.
Hear what makes this another excellent addition to any entrepreneur’s library, and get a sense of how sales really works. Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Capella UniversityAt Capella University, you’re in control of your education. With the game-changing FlexPath format, you can take classes at your own pace, set your own deadlines, and even leverage your previous experience to move faster. And the faster you move, the more you’ll save. Now THAT’s smart. Learn more at capella.edu.
Recommended ToolsConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksExactly How to Sell by Phil M. Jones
Exactly What to Say by Phil M. Jones
The post MBA2193 Must Read: Exactly How to Sell by Phil M. Jones appeared first on The $100 MBA.
Just because you’re down, doesn’t mean you’re out.
Businesses fail. In fact, some might argue that you’re not a true entrepreneur if you’ve never had a business fail!
The question is: what do you do when it’s happening?
Today, we explore a few specific options. When every metric available tells you that your business is headed straight for a cliff, you have some decisions to make. Can you save it? Can you sell? Should you just go back to your day job? It all depends.
Even if your business is doing great, you never know when circumstances may force you to pivot. Consider the strategies we explore today, and know that even in the worst-case scenario, you always have options.
Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
Show LinksThe $100 MBA Live
MicroAcquire
Empire Flippers
Flippa
The post MBA2192 How to Make the Most of a Failing Business + Free Ride Friday appeared first on The $100 MBA.
They say “it takes money to make money.”
We say: Hold my beer.
You don’t need major investment or capital saved up to create a business. In fact, just to show how little you can start with, today we explore how to start with nothing!
Before he was the game-changing business coach and SaaS founder we know and love today, Omar had to start from scratch — without any scratch. In this episode, he shares how he started a real business with nothing but a little networking, creativity, and gumption.
And of course, you can do the same.
It may take a little time, but starting with little or nothing is actually one of the best ways to see if a business really has legs. Why sink money into something that may or may not work? Instead, you can know for sure that something works so well, it doesn’t even need a cash kickstarter.
If startup capital is what’s holding you back, give this episode a listen. It just might open your eyes to the possibilities. Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2191 Can You Start a Business With Zero Capital? appeared first on The $100 MBA.
Sometimes, you just need more revenue.
Often, that means getting more customers. But not always!
For example, today might be the first Q&A Wednesday in which — rather than simply answering the question — we suggest our loyal listener rethink the problem in the first place.
In this episode, we help a barbershop owner with a steady, profitable business that just isn’t growing.
While the needs of a brick & mortar business can be a little different from the online kind, the basic principles are universal. Getting more folks in the door (digital or literal) is always a good idea. But is it the top priority, or the best strategy to accomplish the real goal: more revenue?
Hear our suggestions for helping this barbershop maximize profits — and why that doesn’t necessarily mean putting more butts in the chairs. Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2190 Q&A Wednesday: How do I get more clients into my barbershop? appeared first on The $100 MBA.
What are people really buying when they buy your product?
The answer to that question can make selling it dramatically easier.
Of course, it requires a little thought. Whatever your product or service is, it’s a means to an end for the consumer. And the end is all that matters, when it comes to your marketing and sales approach. What will the customer actually get once they put your product into action?
Answer that honestly and fearlessly, and you won’t have to do much “selling.”
Today, we share examples of the businesses that do this best. They look beyond the sale to the meaningful, real-life result their product brings. By understanding the real benefit of what they sell, these entrepreneurs make their products impossible not to buy.
This strategy is all about simplicity and clarity. Get to the heart of what gives your product its true value, and it’ll almost sell itself. Hear some of the best examples of this principle at work — Click Play!
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Today’s SponsorsThe $100 MBA LiveReady to unlock your potential as an entrepreneur? Ready to gain the knowledge, skills, and mindset necessary to make your independent business dreams a reality? If you need help getting unstuck and moving to that next level, The $100 MBA Live is for you. Join The $100 MBA Show host Omar Zenhom for a 2-day, in-depth workshop series that will make a better, more effective, more successful entrepreneur — guaranteed. Head to 100mba.net/live for details!
Recommended ToolsWP EngineWP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF
ConvertKit ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit
WebinarNinjaShare what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, WebinarNinja comes with a FREE 14-day trial so you can see if it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.
The post MBA2189 How To Sell More with a Strong Reason to Buy appeared first on The $100 MBA.
The better you communicate, the better your business will do.
And yes, for almost every entrepreneur, that means having to write well. Whether it’s books, e-books, blog posts, sales copy, or even just social media, you need the written word. Even if it’s just for that all-important SEO, you have to write.
The good news? You don’t have to be Stephen King to produce great writing.
…just ask Stephen King.
Today, we review his classic On Writing, where the mega-best-selling author shares a powerful secret: anyone can write, if you just put in the effort.
Of course, a little strategy helps too. In this episode, we share the entrepreneur’s take on King’s book, and share the takeaways that business people can use to enhance their communication, from marketing copy to partnership proposals.
Learn how the entrepreneur in you can unleash the writer in you! Click Play!
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Show LinksOn Writing by Stephen King
The post MBA2188 Must Read: On Writing by Stephen King appeared first on The $100 MBA.
No business product magically solves everything. Lately, we’ve seen more and more companies offering pre-fabricated marketing and sales “funnels.” Some of these companies claim that their funnels can replace things like your company website. It’s not that there’s anything wrong with these funnels. But the way they’re marked misses the point. Today, we explore the […]
The post MBA2187 Are Funnels Better Than Websites? + Free Ride Friday appeared first on The $100 MBA.
Recessions are like rainstorms. They’re not something you can avoid. They’re something you prepare for. Just as you might keep an umbrella or a raincoat around, a business owner needs a plan in place for when the economy takes one of its natural, cyclical downturns. And that plan should not include winding down or stopping […]
The post MBA2186 How to Market During a Recession appeared first on The $100 MBA.
A bad hire can cost you. There’s nothing worse than wasting time, money, and effort bringing in someone new, only to lose them shortly thereafter. Maybe they don’t have the right skills. Maybe they lack the right work ethic. More often, they don’t have the right attitude. But that’s not the most important reason it […]
The post MBA2185 Q&A Wednesday: How do I not hire the wrong person? appeared first on The $100 MBA.
The Black Friday/Cyber Monday sale feels almost as obligatory as Thanksgiving itself. But do you have to do it? Sometimes, following the herd is the best way to get lost in the crowd. With a billion promotional emails hitting inboxes this time of year, is your holiday sale a smart play, or just adding to […]
The post MBA2184 Should You Run a Black Friday Promotion in 2022? appeared first on The $100 MBA.
Success is never immunity. Even the biggest businesses fail, as explored in this week’s Must-Read book review. Jim Collins’ How the Mighty Fall is a fascinating look at the demise of huge, multi-billion dollar enterprises — but its lessons are just as applicable to small businesses. If success leaves clues, so does failure. Your business […]
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Affiliate marketing: one of the best ways to grow your business. We would know! There’s currently a small army of content creators and other industry pros pushing our SaaS platform, and we couldn’t be more grateful. But if you’re thinking about having affiliates sell your own product or service, give this episode a listen first. […]
The post MBA2182 4 Affiliate Program Models to Make More Sales + Free Ride Friday appeared first on The $100 MBA.
Does your business have roller-coaster sales? Up and down, feast and famine; if your sales fluctuate too much, you can’t really run your business effectively. You can’t rely on a predictable revenue stream and plan accordingly. You just go into each month without even a rough idea of what you’ll take in. It’s time to […]
The post MBA2181 How To Find Your Sales Machine appeared first on The $100 MBA.
Sometimes, “just being yourself” is more complicated than it sounds. What if some aspects of “yourself” are potential turn-offs for customers? Where’s the line between authenticity and being…obnoxious? It’s Q&A Wednesday, and we’ve got a listener whose language skews a little salty (they are Australian, after all). The question is: would a bit of natural, […]
The post MBA2180 Q&A Wednesday: Should I curse on my YouTube channel? appeared first on The $100 MBA.
Motivation ebbs and flows. But your ToDo list is always there — and it doesn’t care if you’re not in the right headspace. We get it! Some days, your pillow is just more persuasive than your business. That’s when you need a few strategies to get yourself out of bed, shake off the ennui, and […]
The post MBA2179 How to Motivate Yourself to Get Things Done appeared first on The $100 MBA.
There’s way more to employee compensation than a number. When you’re trying to figure out what to offer a potential new hire, the dollars and cents are only the beginning. It’s time to take a big step back, and think differently. Today’s guest teacher, Jen L’Estrange, is an HR firm founder with a holistic approach. […]
The post MBA2178 Guest Teacher – Jen L’Estrange – How to Be Creative with Compensation appeared first on The $100 MBA.
Facebook ads just ain’t what they used to be. A lot of that has to do with Apple’s bold decision: to let their users opt out of being tracked by Facebook for advertising purposes. But that’s not the only reason you might consider a different strategy. There are loads of other ways to find your […]
The post MBA2177 Why I Took My Money Out of Facebook Ads + Free Ride Friday appeared first on The $100 MBA.
Do you have to be a “tech person” to start a software business? Turns out you don’t. Today, Omar shares the story of how he became a SaaS founder, despite never having been an engineer or software developer by trade. In fact, we never intended to become a software outfit. In trying to sell one […]
The post MBA2176 Why I Started a Software Business appeared first on The $100 MBA.
In business, arguments happen. But if they happen a lot, it’s time to evaluate why, and come up with a plan to turn down the heat. Otherwise, your business can become a serious source of (counterproductive) stress. It’s Q&A Wednesday, and we’ve got a listener who’s constantly getting into scraps with their cofounder. These arguments […]
The post MBA2175 Q&A Wednesday: How do I stop arguing with my co-founder? appeared first on The $100 MBA.
What is social media really doing for you? Here’s the thing: we tell ourselves it’s important. It’s how we raise brand awareness, connect with our audience, keep the conversation going. Anyone who’s not spending significant time on social media is leaving money on the table, right? …right? Today, Omar shares why he’s taken every last […]
The post MBA2174 Why I Deleted My Social Media Apps appeared first on The $100 MBA.
How much revenue can you really make? Sometimes, the key is to simply not be afraid of thinking big. With $100M Offers, Alex Hormozi shares his unique strategies for maximizing revenue by making sales offers that make so much sense, it’s almost impossible to say “no.” That’s a big claim, but Hormozi’s track record speaks […]
The post MBA2173 Must Read: $100M Dollar Offers by Alex Hormozi appeared first on The $100 MBA.
Sales: it’s a foreign, intimidating concept to many of us. But if we’re going to succeed in business, we all have to get comfortable with a few skills outside our comfort zones! Fortunately, there are a few strategies that can change your perspective on sales, and get you in the right frame of mind to […]
The post MBA2172 How to Sell Anything Even if You Are a Beginner + Free Ride Friday appeared first on The $100 MBA.
For an independent business, revenue is life. It’s the oxygen your business needs to breathe, the runway it needs to stay alive long enough to grow. And yes, the notion that your business needs money sounds a tad obvious — yet somehow, so many entrepreneurs could bring in more of it, and don’t. In fact, […]
The post MBA2171 How Making More Expansion Revenue Is Easier Than You Think appeared first on The $100 MBA.
Let’s be honest; we’ve all thought about it: writing a book. Whether you want extra credibility and authority in your industry, you think it’ll generate leads and sales, or you just have insights to share, a book is something most entrepreneurs consider at one time or another. But is it worth it? And what if […]
The post MBA2170 Q&A Wednesday: Should I write a book? appeared first on The $100 MBA.
Support isn’t just about solving problems. Building the best Customer Service/Support team should have way bigger goals! Support affects everything from marketing to sales to product development — not just retention and churn rates. Yet somehow, most entrepreneurs see Support as almost an afterthought. If putting out fires is all your Support team is doing…you’re […]
The post MBA2169 Why You Might Be Failing at Customer Support appeared first on The $100 MBA.
Selling can be tough. But anyone can get better at it. The best way? Start with a framework — a proven, reliable overall method that you can learn, master, and ultimately personalize for yourself. Nikki Rausch is a sales expert, having worked with organizations like the Bill & Melinda Gates Foundation and NASA. Today, she’s […]
The post MBA2168 Guest Teacher – Nikki Rausch – How To Make Sales Simple Using The Selling Staircase appeared first on The $100 MBA.
Almost everything is a business — including the arts. Which means you can learn how to do business better from almost anywhere, including artists. Like musicians, for example. What your successful recording artist does is exactly what any great entrepreneur does, only…y’know, it sounds better. Best of all, you can do exactly what the rock […]
The post MBA2167 5 Things Musicians Do That Can Help Your Business + Free Ride Friday appeared first on The $100 MBA.
If you’re worried that running your own business is too complicated…don’t be! From the outside, it can seem like independent business is a maze of responsibilities and tasks that no one could keep up with or have enough expertise in. Product development, marketing, sales, hiring, the list goes on. Isn’t it all just too much? […]
The post MBA2166 Why Business is Simple But Not Easy appeared first on The $100 MBA.
How long is your “To Do” list? If you’re like most entrepreneurs, it’s longer than any single human being can actually handle. Which means it’s literally impossible to check every item off. Which means you have to choose which items you’ll actually do — and which you won’t. This can be tough. However, there is […]
The post MBA2165 Q&A Wednesday: There is so much I need to do. What do I do first? appeared first on The $100 MBA.
Are your emails actually working to create leads or customers? How about your blog? Your social posts? Your YouTube channel? How do you know? UTM links is how you know! The “Urchin Tracking Module” is the secret weapon of every results-based marketer. These strings of characters might look unwieldy, but they serve an important purpose: […]
The post MBA2164 How to Use UTM Links to Know Which Marketing Efforts Are Working appeared first on The $100 MBA.
How do you know what people want? You have to see their problems from their perspective. Michele Hansen, cofounder of Geocodio and author of Deploy Empathy: A Practical Guide to Interviewing Customers, is a master of the art of understanding a target audience. By making a concerted effort to get in customers’ heads, she’s multiplied […]
The post MBA2163 Extended Interview: Michele Hansen – How to Build The Product and Business You Want by Deploying Empathy appeared first on The $100 MBA.
It should go without saying: you don’t want to burn out. Yet so many entrepreneurs do. Maybe it’s a question of perceived “grit” or toughness. We think that if we don’t work ourselves into the ground, then we’re not trying hard enough. But that attitude isn’t just unhealthy — it’s bad business strategy. The best […]
The post MBA2162 5 Strategies to Prevent Burn Out + Free Ride Friday appeared first on The $100 MBA.
Ah, the launch. The day you get to introduce your product or service to the world. It can feel extremely exciting — and extremely high-stakes. But is it? This year, we’re launching a new product, and we’re taking a different approach. We have different goals this time around, and different metrics by which we’ll measure […]
The post MBA2161 How Important Are Launches? appeared first on The $100 MBA.
When it comes to converting website traffic, friction hurts. Friction is anything that requires the visitor to take extra steps before they take a desired action — like signing up for your newsletter or reading your blog. The more obstacles are in the way, the less effective the website is at creating leads and customers. […]
The post MBA2160 Q&A Wednesday: Do I have to have annoying cookies pop up on my site? appeared first on The $100 MBA.
Almost all entrepreneurs who succeed in the long term have one thing in common: commitment. But what is commitment, anyway? What does it look like? Most importantly, how can you tell if you have it? Today, we explore what real commitment looks like in practical terms. Spoiler alert: it doesn’t mean obsession, or being a […]
The post MBA2159 How Committed Are You? appeared first on The $100 MBA.
Not everything in every book is advice worth following. …but that doesn’t mean you shouldn’t read it. Today, we review Verne Harnish’s Mastering The Rockefeller Habits, a primer on some of the best practices any business can use to strategically pursue growth. Did we agree with everything in it? Definitely not. But the good parts […]
The post MBA2158 Must Read: Mastering The Rockefeller Habits by Verne Harnish appeared first on The $100 MBA.
Rainy days happen. How’s your umbrella? Every business needs to have a stash in place for market downturns, slow quarters, or even…y’know, mistakes. But how big should it be? Today, we offer a firm answer. We’ll explain how to figure out the right number, and how to get your business there. Having enough runway is […]
The post MBA2157 How Much Cash Should You Always Have in the Bank? + Free Ride Friday appeared first on The $100 MBA.
When you’re running (and funding) your own business, it’s smart to avoid too much risk. …but you can’t avoid all risk. And at some point, risk avoidance starts to look like cheating yourself out of greater success. Every business reaches a moment where you have to ask if the time, money, and effort you invested […]
The post MBA2156 Signs It’s Time to Go All in on Your Business Idea appeared first on The $100 MBA.
Firing people is almost never easy. We’re often afraid of dealing with the fallout of letting an employee go. Operations will be disrupted, feelings may be hurt, and someone needs to take over for whoever got the boot…preferably as soon as possible. Can you plan ahead for a firing? You certainly can. It’s Q&A Wednesday, […]
The post MBA2155 Q&A Wednesday: Should I fire someone before I have a replacement? appeared first on The $100 MBA.
Quitting is an option. And it’s often the right one. When a product or business idea fails to produce fruit — and you have little evidence to suggest it ever will — wasting more money on it doesn’t make sense. But of course, it’s hard to tell when you’re in that situation. There’s a fine […]
The post MBA2154 How Much Time Should You Give Your Idea Before You Quit? appeared first on The $100 MBA.
If you had to start your business all over again, what would you do differently? Some entrepreneurs actually get to answer that question. Take Laura Roeder, who created the social-media scheduling app MeetEdgar, built it into a top marketing tool, and ultimately sold it. Now that she’s out of the social game, Laura has turned […]
The post MBA2153 Extended Interview: Laura Roeder – Lessons Learned From Growing & Selling Her Business and Starting Again appeared first on The $100 MBA.
In-person events are back! One of the best things entrepreneurs — especially new entrepreneurs — can do to boost their business is to attend live, in-person conferences. COVID took that option off the table for a while. But now that things are normal(er), it’s time to take advantage. Today, we explain why you should be […]
The post MBA2152 Why You Need To Attend More In-Person Conferences + Free Ride Friday appeared first on The $100 MBA.
Let’s break down the “value ladder,” Many businesses purposely create products at varying price points, in the hopes of getting people into their ecosystem. Think of your cheapest (or free) product as a gateway to bigger-ticket purchases down the road — one stepping stone at a time. But does this work for everyone? Today, we […]
The post MBA2151 Do You Need To Sell Products at Different Price Points? appeared first on The $100 MBA.
Should you be charging in USD, no matter where you are? It’s a good question. Today is Q&A Wednesday, and we’ve got a listener with their own business in Europe, who noticed that competitors list their prices in American currency. Why? What’s the advantage, and are there disadvantages? Now that even the smallest business can […]
The post MBA2150 Q&A Wednesday: Do I charge in US Dollars or my local currency? appeared first on The $100 MBA.
If that title sounds like clickbait…we get it. But we’re not kidding around; you can put together a genuine sales offer for an entirely new product in 48 hours or so. Whether it’s to boost revenue, or to simply put a few extra reps in exchanging goods for money, this is real. And yes, there’s […]
The post MBA2149 How To Create & Sell a Product in a Weekend appeared first on The $100 MBA.
Don’t market without a (long-term) plan. Often, new entrepreneurs “wing it” when it comes to marketing and brand-building. But being new to business comes with a huge advantage: you can implement a long-term strategy earlier. Today’s special guest teacher will help you do just that — and if you’re already marketing, she’ll help you course […]
The post MBA2148 Guest Teacher – Lorrie Thomas Ross – How to Create a Sustainable and Effective Marketing Strategy appeared first on The $100 MBA.
Omar has run many a business. But the hardest kind, for (literally) his money, is ecommerce. Every type of business has its challenges, but selling physical goods online has more — and more difficult — issues to contend with. That’s not to say you shouldn’t start an ecommerce business. But you should know what you’re […]
The post MBA2147 Why Ecommerce Is One of the Hardest Businesses to Start & Grow + Free Ride Friday appeared first on The $100 MBA.
At first, your business is your baby. But if you’re not mindful, it can quickly turn into a monster. Many entrepreneurs learn this the hard way, as responsibilities and obligations multiply, and gradually encroach on the boundaries between your work and your life. You may not see it coming; taking a weekend call here, sacrificing […]
The post MBA2146 Is Your Business Pushing You Around? appeared first on The $100 MBA.
We know email marketing is a must. But when you’re just starting out, how do you get people’s addresses? …more importantly, how do you get email addresses for free? Anyone can throw money at the list-building problem and get results (short-term though the results may be). But there are other, arguably better, options. With a […]
The post MBA2145 Q&A Wednesday: How do I grow my email list without paid ads? appeared first on The $100 MBA.
eMail marketing works — but it can backfire. Sending your list too many emails comes with a host of bad consequences: unsubscribes and getting your content labeled as spam (yikes) can hurt your deliverability, making it less and less likely your emails will land in people’s inboxes. So how do you communicate without…over-communicating? Today, Omar […]
The post MBA2144 How To Promote Your Product Without Spamming Your Email List appeared first on The $100 MBA.
Create it. Grow it. Cash out. That’s the goal of many entrepreneurs: to build a business that’ll sell for enough money to fund whatever comes next — even if nothing comes next, business-wise. So what does that journey look like? How do you get there? And just as importantly, what happens after? Patrick Campbell created […]
The post MBA2143 Extended Interview: Patrick Campbell – Building & Selling a $200 Million Business appeared first on The $100 MBA.
Charging in installments works for infomercial products. But will it work for yours? When you don’t collect the entire price of your product or service right away, you take a risk. You may see one or two payments, only to forfeit the rest. That said, when you only accept full payment up front, you risk […]
The post MBA2142 Should You Offer Payment Plans for High-Ticket Offers? + Free Ride Friday appeared first on The $100 MBA.
When it comes to social media, more isn’t always better. Our instinct (and a lot of advice out there) is to post as much and as often as possible. But the data — and our experience — don’t bear that out. Today, we take a dive into the available data on social media, and unpack […]
The post MBA2141 How Often Should You Post to Social Media? appeared first on The $100 MBA.
Email is one of the most powerful tools for an independent business. As they say (and as we often repeat) “the money’s in the list.” For all the marketing channels out there, email still gets the best results in terms of reach and conversions. But there are way too many email platforms out there. Today, […]
The post MBA2140 Q&A Wednesday: How do I choose an email marketing software for my business? appeared first on The $100 MBA.
Charging for a physical or digital product is fairly easy. But what about services? If you’re a freelance web designer, copywriter, or coach, getting paid can be tricky. Today, we explore the best ways to charge for services and process payments quickly — without hurting sales or getting yourself overburdened with complicated software tools. Buying […]
The post MBA2139 How to Charge for a Service on Your Website appeared first on The $100 MBA.
Harder doesn’t mean better. In fact, the opposite might be true. For as powerful as grit and a solid work ethic can be, we’re never grunting and sweating when we’re at our best. We’re smooth. We’re fluid. We’re…Effortless. Greg McKeown first changed our approach to business with his truly essential Essentialism, which advocates for a […]
The post MBA2138 Must Read: Effortless by Greg McKeown appeared first on The $100 MBA.
Information isn’t the only thing that gets leads. When we create free lead magnets, we often default to sharing information. After all, sharing what we know doesn’t cost much, and knowledge is easy to transfer online. But there’s another option — and it’s just as good for conversions: templates. Whether it’s email or blog post […]
The post MBA2137 How To Create Attractive Templates To Get More Leads + Free Ride Friday appeared first on The $100 MBA.
Offering live, in-person workshops, retreats, and other events isn’t easy. …but it’s so worth it. Recently, Omar hosted a 4-day in-person ski & snowboard retreat for independent founders. It was the first in-person event we’ve put together in a while, and it didn’t go exactly as planned — but it was still a win for […]
The post MBA2136 What I Learned From Hosting a 4 Day Event appeared first on The $100 MBA.
Entrepreneurship is about more than just making money. …or at least it can be. Today, we resume our partnership with US Bank’s Real Good podcast, a show that highlights business ventures for which profit isn’t the first goal. In this episode of Real Good, get to know Jennifer Openshaw, founder and CEO of Girls With […]
The post [Bonus Episode] From Real Good Podcast: The Business of Empowering Girls with Jennifer Openshaw appeared first on The $100 MBA.
If you’re running a business by yourself, the question isn’t if you should hire an EA or VA (Executive Assistant/Virtual Assistant). The question is when. And wouldn’t you know it, one of our listeners asked exactly that. It’s Q&A Wednesday, and we’ve got a solopreneur who knows an EA will be a good idea at […]
The post MBA2135 Q&A Wednesday: When do I hire my first executive assistant? appeared first on The $100 MBA.
Profit is oxygen. But if you’re only creating profit by maximizing revenue…you’re only doing half the job. It’s time to get lean, and stay lean. Today, we explore how to keep expenses down, by consistently tracking and trimming the fat. It’s not about obsessing over overy penny or being a miser. It’s about making smart […]
The post MBA2134 How To Negotiate and Cut Your Expenses appeared first on The $100 MBA.
There’s only one thing more valuable than networking: being the one creating the networking opportunity. Ronsley Vaz started Australia’s first podcasting conference, We Are Podcast, now a significant regular event for entrepreneurs worldwide. But…how? How does someone just decide to create a major event and actually pull it off? We decided to ask Ronsley and […]
The post MBA2133 Extended Interview: Ronsley Vaz – How He Created Australia’s First Podcasting Conference appeared first on The $100 MBA.
Everyone’s blogging. Everyone’s on social. Podcasting, though… We can’t stress enough how powerful this podcast has been for our business. From our coaching and public speaking to our software business, The $100 MBA Show has opened more doors for us than anything else. More importantly, it taught us skills that apply to everything, not just […]
The post MBA2132 Why Your Business Needs a Podcast + Free Ride Friday appeared first on The $100 MBA.
Your marketing and advertising resources are limited. You can’t afford to waste them on people who might buy what you’re selling, or even on people who almost certainly will buy it. To grow a small business, that’s simply not good enough. You want to focus on people who will love what you’re selling, and tell […]
The post MBA2131 How To Attract Your Perfect Leads appeared first on The $100 MBA.
What really gets your new business off the ground — friends or followers? As they say, your “network is your net worth.” But as we say, your audience is the single most valuable asset you can build, one that can support you across multiple products and businesses. So which should you put first? It’s Q&A […]
The post MBA2130 Q&A Wednesday: Do I need to build my network or audience first? appeared first on The $100 MBA.
We all know consistency is key. …but we’re terrible at putting it into practice. Making real strides in business (or anything else, really) isn’t about monumental efforts or drastic measures. It’s about the small, daily decisions we make that add up to something bigger over time. So how can you stay on the ball, day […]
The post MBA2129 How To Be More Consistent appeared first on The $100 MBA.
Hard work does not guarantee success. In fact, the unsuccessful are some of the hardest working people out there. That’s because instead of leveraging what comes easiest to them, they dig in and grind. Meanwhile, other people are experiencing less stress — and passing the hardest workers by. Ayman Al-Abdullah was CEO of AppSumo. In […]
The post MBA2128 Extended Interview: Ayman Al-Abdullah – How to Scale Your Business by Working Smarter appeared first on The $100 MBA.
Your team can (probably) do even more. In our experience, most founders don’t realize how much their people are really capable of. But once employees settle into their roles, they have a tendency to go on autopilot. Then — lacking a challenge — they operate at less than their full potential. Today, we explore the […]
The post MBA2127 How To Get The Most From Your Team + Free Ride Friday appeared first on The $100 MBA.
Losing a customer isn’t fun — but it doesn’t have to be a total loss. There are a few ways you can make lemonade (by which we mean money) when a customer is on their way out the door. Some of them are…well, odd. But today, we’re sharing our favorites. The key is to not […]
The post MBA2126 How To Make More Revenue With Customer Cancellations appeared first on The $100 MBA.
You found your voice. You found your audience. Now it’s time that podcast got you paid! It’s Q&A Wednesday, and we’ve got a listener who’s just over a year into their own podcast, and ready to monetize. There’s only one question: how? You can’t exactly walk into the nearest sponsor store and ask someone to […]
The post MBA2125 Q&A Wednesday: How do I secure sponsors for my podcast? appeared first on The $100 MBA.
In business, you need to go in with a plan. But how much planning is really useful? At some point, strategizing stops being preparation and starts becoming procrastination. If you spend all your time drawing the map, you can’t take enough steps to get anywhere. Today, we explore how too much strategizing can be more […]
The post MBA2124 Your Business Strategy: How Much Time Should You Dedicate? appeared first on The $100 MBA.
Don’t hope people will buy your product. Know it. If you have an idea for a product or service, it’s just that: an idea. And even if it sounds like a great one, you can’t really tell if people will actually part with their money for it. Not without a little research, anyway. Today, special […]
The post MBA2123 Guest Teacher – Narek Vardanyan – How to validate your ideas with pre-launching appeared first on The $100 MBA.
If you have an established coaching business, it’s time to grow it. Maybe you know that already. Maybe you’re even trying! Today, we break down how to do it, and the key principles you can organize your scaling efforts around. Too many coaches make too little for what they do — make sure you’re not […]
The post MBA2122 How to Scale a Coaching Business + Free Ride Friday appeared first on The $100 MBA.
Is it feasible to juggle 2, 3, or more business simultaneously? …and just as importantly, should you? We get this question a lot, probably because our business consists of quite a few operations. From this very podcast to our webinar software to Omar’s public speaking engagements, our income streams are varied. So, is it a […]
The post MBA2121 Can You Run More Than One Business? appeared first on The $100 MBA.
Every business needs a website (seriously, every). But not every business can hire a website designer full-time. Fortunately, there are a ton of DIY site builders out there. Unfortunately, there are so many, it can be a major task just to figure out which one is right for you and your needs, wants, and skill […]
The post MBA2120 Q&A Wednesday: How do I choose the right website builder tool for me? appeared first on The $100 MBA.
If you’re charging 2 figures for a coaching program, you’ve already lost. That’s a bit of a bold statement, but in today’s episode, Omar explains why it’s true. From years of experience coaching, being coached, and working with coaches, one thing is clear from where we stand: the bargain-bin pricing model is a no-go — […]
The post MBA2119 Why Low-Ticket Coaching Doesn’t Work appeared first on The $100 MBA.
The best way to “make it” as an entrepreneur? Don’t learn the right strategies — create them. Matt Giovanisci built a successful brand and business without anyone else’s money, anyone else’s formulas, or even a post-secondary education (unless you count everything he taught himself, which you should). So how did he do it? By fearlessly […]
The post MBA2118 Extended Interview: Matt Giovanisci – Building a Crazy Successful Business On Your Own Terms appeared first on The $100 MBA.
Should you “do what you love?” Or is that exactly the kind of advice that’ll keep you from doing what you love? Entrepreneurship is supposed to be about freedom, and the ability to choose your livelihood. But just because you love something doesn’t mean it’s a viable business. So if you’re starting out, should you […]
The post MBA2117 Passion or Money? Which Comes First? + Free Ride Friday appeared first on The $100 MBA.
If you know our host Omar, you know he prides himself on a healthy lifestyle. But everyone eventually meets the bug they just can’t beat. …no, it wasn’t that one. But Omar was recently laid out for 10 days with one of the nastiest infections you can get without heading to the hospital. And while […]
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It’s a depressing scenario: you built a business. You’re not happy with it. And you’re stuck exactly where you are…forever? It’s Q&A Wednesday, and we’ve got a listener who invested 10 years into a small business — and hates it. It does just well enough to survive, but not well enough to support the ideal […]
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When success is followed by a rut…what do you do? What holds a business back from reaching that next level? When your business started off good, but levelled off, how do you get off that plateau and move forward again? Our answer will probably surprise you. When your business hits a flat spot in terms […]
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For a small business, customer loyalty is the best guarantee of success. Ultra-happy customers create more business for you than any amount of marketing or advertising. Word of mouth is — and always will be — the undisputed champion of business growth, stability, and long-term success. So how do you create those die-hards? Today, special […]
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Let’s just say it: coaching isn’t always a good idea. There are times when it’s the best way to grow and advance as an entrepreneur. And there are times when it’s a colossal waste of time and money. Over years of developing businesses, Omar has had quite a few coaches. And of course, he’s been […]
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You’re supposed to diversify and spread risk. But ideally, you’re also supposed to focus on one thing at a time. What’s an entrepreneur to do? For some of us, businesses are like potato chips or tattoos — it’s hard to have just one. That’s why so many independent founders have 2, 3, or more brands […]
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It can be easy to forget when you run your own business: you’re an employee, too. As such, you need compensation as much as anyone else on the team. No one can run a business when they can’t pay their rent. But too often, we feel like every dime we take for ourselves is somehow […]
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Think of small businesses as David, and big businesses as Goliath. SEO is your slingshot. Paid advertising is getting wildly expensive, rapidly approaching the point where it’s out of reach for new and small businesses. Paying for attention and traffic can quickly deplete your resources. Bottom line: it’s not sustainable. But getting organic traffic from […]
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You can get better at selling, just by thinking about it differently. Too many of us approach sales as an intimidating or mysterious skill — or worse, as a form of manipulation. As a result, we shy away from it. We think of it as one of those necessary evils that we just have to […]
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When you put a lot of effort into your marketing, there’s nothing worse than the sound of crickets. So many of us blog, vlog, tweet and post, only to get nothing out of it. We pump what we think is great content out into the Internet, and then…nothing. How can you turn this around? What […]
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It’s one of the most effective ways to grow your following. But how do you pull it off? Here’s the good news: almost every podcast needs guests — lots of ‘em. Most of the time, your average podcast would be thrilled to have someone who knows their area of expertise and can carry a good […]
The post MBA2106 Tips for Being Interviewed on a Podcast appeared first on The $100 MBA.
What are your employees worth? What will it take to keep them? It’s a question every founder has to ask themselves, especially once the ball gets rolling. It’s Q&A Wednesday, and we’ve got a listener who’s finally making decent profits — enough to start spreading the wealth to the team that helped make it happen. […]
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If you sell digital products, you need to know about AppSumo. AppSumo is the GroupOn of digital deals aimed at entrepreneurs and other business people. Today, we explain how putting your own offer on AppSumo can boost your business. …in fact, we’re offering our own deal on AppSumo, to help promote our SaaS business. Learn […]
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Don’t go for the biggest audience. Go for the right audience. Finding your niche might be the most important early step in creating a business. If you can find the people only you can serve best, you don’t just create sales. You create loyalty. …and best of all, you do an end-run around the competition. […]
The post MBA2103 Guest Teacher – Frida Leibowitz – How to Identify a Niche in Your Market appeared first on The $100 MBA.
Stress is not a sign of a great work ethic. It’s a liability. It’s crucial not to underestimate the toll stress can take on you and your business. The myth is that we trade our mental health for better business outcomes. But the reality is just the opposite. Today, we discuss the effects of excessive […]
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You don’t have to be a developer to develop an online business. These days, “no code” business-building is all the rage. With third-party solutions for everything from creating a website to building an online community to designing an app, your average non-engineer can pretty much do anything…within certain limits. But is it smart? There are […]
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In business, can you get respect without being ruthless? Can you command a team without being commanding? Do entrepreneurs need a mean streak to survive — or even a cold one? It’s Q&A Wednesday, and we’ve got a listener with a team that basically walks all over them. For some reason, the employees are not […]
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Ready to create (and keep) more customers? A while back, we started experimenting with something in our SaaS company, WebinarNinja. We authorized team members who have daily contact with leads and customers to offer what we call “salutation offers.” …and it worked like a charm. Today, we explain how this tactic is boosting our revenue, […]
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In business, anything can happen — including bad things. You have two choices: be prepared, or be blindsided. Rochelle Clarke is an expert in ensuring business longevity through continuity. She helps businesses plan for the worst, so they can bounce back and keep on keeping on. Think of your business like a car; most of […]
The post MBA2098 Guest Teacher – Rochelle Clarke – How to Protect Your People, Profits, and Growth From Unplanned Events With a Business Continuity Plan appeared first on The $100 MBA.
Not sure what kind of business you want to start? There’s a perfect go-to answer. Service-based businesses are uniquely suited to first-time entrepreneurs, solopreneurs, and people with day jobs. Today, we explain why. With a low barrier to entry, limitless growth potential, and more flexibility than any other model, the services game is pitch-perfect for […]
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Call it the ultimate productivity hack: blurring the line between the office and the gym. There are so many ways to make progress on your To-Do list while you’re on a treadmill or under a barbell. The kind of repetitive exercises most of us use for conditioning are a perfect opportunity to make headway on […]
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We’re not all salespeople. It comes naturally to some. For others, nothing is more awkward than trying to get someone to buy your thing. But here’s the good news: you really don’t have to “sell” if you don’t want to. It’s Q&A Wednesday, and one of our listeners has a thriving business, ripe for expansion. […]
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Ever have doubts about the business you’re in? That’s natural. In fact, it’s healthy. But sometimes, we’re scared to ask ourselves if we chose the wrong path — and to answer that question honestly. Today, Omar shares a single guiding principle he’s learned over decades as an entrepreneur, having founded almost a dozen independent businesses. […]
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Why do you make the decisions you make? How? It’s a huge question, with huge implications for how you run your business. Today, we dive into Daniel Kahneman’s Thinking, Fast and Slow. This book by economist, psychologist, and nobel laureate Kahneman unpacks the mechanics of decision-making — and how to better optimize it. If that […]
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For entrepreneurs, there’s no way around writing. No matter what you sell, the written word is your primary tool for reaching potential customers. Even if you’re a great speaker or vlogger, writing will still be mostly how you market, sell, and communicate generally — even when you’re writing what you’ll say out loud. So how […]
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Thinking about starting a business? For how long now? Getting honest with ourselves about our motivations — and our fears — might be the most fundamental step toward becoming an entrepreneur. “Am I afraid to do this?” is the first question you have to answer. And you have to answer it truthfully, for better or […]
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Business can get emotional — but you can’t let emotions hurt your business. The ability to navigate strong feelings and prioritize relationships over ego is a must-have skill in entrepreneurship. If networking is key, most of us can’t afford bad blood. It’s Q&A Wednesday, and we’ve got a listener who had a falling out with […]
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Experts agree a recession is on the horizon. Most small businesses will have to keep a closer eye on their budgets, very soon. Which means now is the perfect time to shore up your reserves, and stockpile revenue to weather the coming storm. But how can you get some extra pennies in the piggy bank, […]
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What kind of leaders do employees love most? According to this week’s Must-Read, the best leader isn’t someone who commands. It’s someone who coaches their people, unleashes their fullest potential, and trusts them to be their best. The Coaching Habit by Michael Stanier is two things at once: a primer on a coaching-based leadership philosophy, […]
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Don’t dream about starting a business. Do it! You don’t have to start by quitting your job or borrowing a ton of money. You don’t need the “perfect” product or service idea. You just need time, and practice. Today, we share 5 low-risk, low-investment businesses you can literally (yes, literally) start today. With minimal time, […]
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The written word is still the biggest key to your website’s traffic. Fortunately, nailing the words you need to rank on search engines is much easier than it used to be — especially if your site is hosted on WordPress. With the tools available now, even non-professional writers can get help making sure their page […]
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This isn’t the question you think it is. Normally, pricing coaching comes down to a fairly standard formula. You determine how much a client stands to make based on your training, and set your price at about a fraction of that. “For just $XXXX, you can be qualified to charge $XXXXXX!” But what if your […]
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Risk reversal is a must for most products and services. But inevitably, someone tries to turn a fair shake into a ploy for free stuff — at your expense. So how can you prevent someone from using your free trial offer as a way to get…more than a trial? Today, we share all the ways […]
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Your customers are out there…somewhere. You just have to give them a path to your door. The art of creating and converting leads takes practice, experimentation, and (of course) a plan. Today’s special guest teacher is an expert at identifying, attracting, and winning over the people who are the best fit for your product or […]
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For a small business trying to build a following, every cent counts. Too much of marketing seems like magic, or hack-based advice that makes empty promises of results if you just do x, y, or z. The reality is much more fluid, and requires you to be very careful with your marketing dollars. Today, we […]
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There’s a storm coming. But it’s not time to batten down the hatches and head for the cellar just yet. With a recession on the way, it’s definitely time to prepare — but not to duck and cover. Today, we discuss how to minimize the damage our impending recession will do to your business. But […]
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It’s the classic conundrum for aspiring entrepreneurs: can I build a truly successful business without ditching the 9 to 5? It’s Q&A Wednesday, and we’ve got a listener who’s caught between the safety of a regular paycheck, and the promise of independence. Their side-hustle is established, but its growth is held back by the demands […]
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What’s top talent really worth? Is it worth giving up a piece of your business? Offering equity can be a smart move. But too many entrepreneurs do it when they think they have to, rather than investigating whether it’s prudent. If you can’t afford a salary that’s tempting enough to assemble the best team, it […]
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You don’t have to start your own business to run your own business. Franchising is a viable, lower-risk way to get your entrepreneurship on. Instead of building something from the ground up, you can take ownership of an existing, proven business. It may not be entirely “yours,” but a franchise is yours enough to provide […]
The post MBA2078 Guest Teacher – Jon Ostenson – How to Select a Franchise appeared first on The $100 MBA.
Got a digital product to sell? Get it on Product Hunt. Product Hunt is a wildly popular, seriously trusted resource where real consumers share their thoughts on everything from apps to websites to tech hardware. If you can make a splash there, you can build a customer base. …but of course, you have to know […]
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Lifetime deals are the ultimate long-term sales tactic. But can the sales you score now hurt your business years (or decades) later? Like any strategy, offering neverending deals has its strengths and weaknesses. We know — we’ve done lifetime deals for our SaaS company, some of which panned out better than others. If you don’t […]
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There’s a flaw in the “funnel” approach. It’s not that marketing and sales funnels don’t work generally, or that they’re not useful. It’s that funnels can only do so much. With packaged funnel-building programs and software making big promises, it’s easy to think funnels are more powerful than they really are. Can you really set […]
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Cold emailing works — just maybe not the way you think it does. Sending an unsolicited message to a complete stranger is…awkward at best. But ask any successful independent business founder, and you’ll find that it’s almost unavoidable. Creating a stronger network (and a stronger business) means you can’t be afraid to reach out, even […]
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Are you charging too much? Most small business advice encourages higher prices for higher profits. But the somewhat controversial Price for Growth goes against that grain, suggesting entrepreneurs should play a longer game — even at the expense of profit. And frankly, we’re convinced. Jeff Robinson’s book flies further under the radar than it should. […]
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If you’re not segmenting, you’re not email marketing. The first rule of marketing is that you can’t say the same thing to everyone. As much as possible, you have to appeal to individuals. If you’re sending the same exact messages to your whole contact list, you’re leaving leads on the table. In fact, the fewer […]
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Can lower prices = more revenue? Sure — but only if you do it right. Yes, we spend a lot of time on this podcast advocating for higher prices. “Who can charge the least?” is a race to the bottom that no one wins (unless you’re Wal-Mart). But in certain contexts, a discount can be […]
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The good news: in-person events are a viable option again (finally). The bad news: it’s been a while. Do we still remember how to pull them off? It’s Q&A Wednesday, and we’ve got a listener who wants to organize their very first live, in-person event. As it happens, we’re planning one of our own — […]
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Udemy: it’s got a quarter million courses on just about every topic under the sun — and an audience of tens of millions of potential students. Sounds like a great place to sell your own course, doesn’t it? …or is it? There’s never been a better time to sell your expertise and create a revenue […]
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Make the “Sunday Blues” yesterday’s news. If you struggle with getting things done over the course of the week, we have the episode (and the expert) for you. Demir Bentley is a renowned productivity expert who’s helped executives at major companies to…well, get their sh*t together. The problem, according to Bentley, isn’t a lack of […]
The post MBA2068 Guest Teacher – Demir Bentley – How To Plan A Winning Week, Every Week appeared first on The $100 MBA.
Solopreneur-ing or running a small team? Have too much on your plate? Have everything on your plate? We’ve been there. Specifically, Omar knows what it’s like to be the developer, marketer, salesperson, janitor, and everything else you can think of in a small business — all at once. Today, he shares his system for getting […]
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No money in the marketing budget? There’s a way around that. For newer and smaller businesses, relying on content, word of mouth, and other organic marketing is normal (and smart!). But at some point, you’ll hit that growth plateau. With rare exception, most businesses have to invest in marketing to see results. But what if […]
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Entrepreneurship is about freedom. But if you take investments, how much freedom are you giving up? It’s Q&A Wednesday, and we’ve got a listener in a fairly common pickle. They started a business, grew it, and it’s doing great. The only problem: our listener can see that the business has hit a plateau — and […]
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Every business is vulnerable to hackers. It’s only getting worse. In our many years of online entrepreneurship, we’ve faced multiple attacks from different kinds of saboteurs and assorted badguys. At some point, you just have to accept the reality, and protect yourself. Fortunately, you can do a few (relatively easy) things that make your business […]
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Are you ready for your MBA? First, you need to make sure it’ll be (more than) worth it. Becoming a Master of Business Administration can take years, tens of thousands of dollars, and a whole ‘lotta sweat. It might be the biggest investment you ever make! Before your first day of class, it’s crucial to […]
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What’s your online course worth? That can be a tough question, but it’s one you have to answer. Price it too low, and you’ll cheat yourself out of revenue. Price it too high, and you’ll alienate buyers. So where’s the Goldilocks zone? And how can you find it for your course? If you think our […]
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If you haven’t embraced video marketing yet, it’s time. For many, creating (or “producing”) video content can seem intimidating, like something you need special training or experience to pull off. But that’s the wrong approach. Video marketing isn’t about presenting some slick appearance. It’s about documenting and sharing the journey. Today, we break down exactly […]
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How do you know when you’ve really struck oil? Product/market fit is the gold standard of business viability. Once you have it, you’re golden. And if you don’t have it…well, an uphill battle is your best-case scenario. So what defines product/market viability, and what metrics can prove it’s there? It’s Q&A Wednesday, and we’ve got […]
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Don’t let ‘perfect’ be the enemy of ‘launched.’ For any kind of product — from a shirt to a SaaS — the urge to keep tweaking and tweaking before you bring it to market is powerful. But you have to resist it. In business, it’s better to create an MVP (Minimum Viable Product), and get […]
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If you’re building your own business, read this book. In 2016, Arvid Kahl founded FeedbackPanda, a SaaS product for teachers. In 2019, he sold it. Using FeedbackPanda as a model, Zero to Sold outlines exactly how to create a SaaS business, grow it quickly, and cash out. If that sounds ruthlessly practical and to the […]
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Saying goodbye isn’t easy — or cheap. At some point, if you run a business long enough, you’ll have to fire someone. Probably several someones. This is normal, but it should never be done without serious consideration. Before you give someone the ax, it’s imperative to calculate exactly what you’re losing. Even the most sub-par […]
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Nervous about going live? Live video presentations are almost unavoidable in business now — especially online business. Even if it’s just internal presentations with your own team, the camera is calling. Fortunately, Omar has a lot of experience in this department. As someone who’s logged countless hours running webinars, remote meetings, and live courses, Omar’s […]
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Can you break up with your business? What do you do if you’ve built a business, but you’re just not feeling it any more? What happens when entrepreneurship starts to feel like…just work? It’s Q&A Wednesday, and we’ve got a listener who’s had an ecommerce business for a few years — and kinda hates it […]
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Does being nice, funny, or likable even matter? Lots of jerks are successful in business, right? But is there any tangible evidence that likeability and profitability go together? The impact of your personal brand on your business brand is hard to measure. But it’s pretty impossible to argue that a well-liked personality who puts smiles […]
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How big could your business grow? The decisions you make now can put a ceiling on your growth potential, or make the sky the limit. It all depends on whether you build for scalability and innovation. Today, we have a lesson from a special guest teacher on how to do exactly that. Whether you’re just […]
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Thinking about writing a book? The first question to ask yourself: why? There are great reasons for an entrepreneur to write a book. There are also terrible reasons. Before you put a single word down, make sure you’re approaching it from the right angle. Setting appropriate intentions and expectations is key to making your book […]
The post MBA2052 Why You Should (and Shouldn’t) Write a Book + Free Ride Friday appeared first on The $100 MBA.
Starting a business while holding down a 9-to-5? It’s one of the smartest ways to get started. That said, it’s not the easiest. To actually make progress, you’ll need to give up significant amounts of free time. How significant? Well, that’s what this episode is all about. It’s one thing to “start a business.” It’s […]
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Ready to find your crowd on Twitter? Take it slow. Too many new entrepreneurs put too much focus on social media. And of course, that’s exactly how social media platforms like it. But that doesn’t mean you can’t use Facebook, Insta, Twitter, and the rest to your advantage. Today, we explore how. It’s Q&A Wednesday, […]
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Luck doesn’t happen by accident. No, this episode is not about witchcraft or “manifesting” success. It’s a simple lesson on how the things you can control put you in a better position re: things you can’t control. Fate can’t be controlled, but odds can be raised or lowered. Today, we share a few key things […]
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What do you really need to start and grow a business? Today’s marketplace has lowered the barrier to entry for entrepreneurship. Given the tools available, the average person can start a profitable, scalable business with way less capital — and less experience — than ever before. Today’s Must-Read explains how. The Minimalist Entrepreneur is a […]
The post MBA2048 Must Read: The Minimalist Entrepreneur by Sahil Lavingia appeared first on The $100 MBA.
The “freemium” model is everywhere now. And it makes sense! Consumers are picky, more wary than ever, and in need of more proof before opening their wallets. But what if freemium isn’t feasible for you? Giving away your product or service is pretty costly, after all (we know — our software platform offers a free […]
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We can all agree that networking is vital to getting anywhere in business. But you might be surprised to learn that networking is something you can outsource. Wait, what? How can you outsource building relationships with people? With a little ingenuity, that’s how. From helpful tech to helpful employees, you can develop systems to initiate […]
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You have an awesome idea for an app. You’re sure it would address a real need in the marketplace. You’re ready to do the work of marketing and selling it. …but you couldn’t code your way out of a wet paper bag. It’s Q&A Wednesday, and we’ve got a listener with a fairly common question: […]
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Ready to dive into video marketing? Here’s what you need. Video is second only to the written word when it comes to online marketing. It’s personal, involves more senses, and is proven to elicit more engagement. But many entrepreneurs — especially newer ones — are intimidated by the idea of creating videos. In truth, it’s […]
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Don’t just send a message. Send a video. Consumers are hit with about a bazillion marketing and sales messages each day. Most of them are emails that go straight to ‘Promo,’ and other text-based messages we simply ignore or delete. But video is different. Video has a better chance of being consumed, and scoring you […]
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As they say, “the money’s in the list.” But more list does not mean more money. Like so much in business, it’s more complicated than a simple equation. To get the most out of any email list requires way more than just gathering new addresses. If you’re throwing lead magnets around the whole wide Internet, […]
The post MBA2042 The 3 Pitfalls to Avoid When Growing Your Email List + Free Ride Friday appeared first on The $100 MBA.
More people will sign up for your course if they can sign up whenever they want…right? Not necessarily. It might seem logical to let people enroll in your course whenever. But basic consumer psychology tells a different story; when there’s no urgency, there’s less chance someone will make a commitment. Most people will put off […]
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For a brand-new business, is a VA (virtual assistant) worth it? When you’re starting out, staying lean is a top priority. Which is why it struck one of our listeners as a little counterintuitive that we’re so bullish on hiring VAs. It’s Q&A Wednesday! This listener is only weeks into a new business, and wants […]
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Are paid ads a money pit? Small businesses need to stay lean. That means not throwing money away on expensive marketing and sales tactics that don’t produce a solid return. From print to radio to Google and Facebook, is the money you spend on paid advertising worth it? More importantly, can your business thrive without […]
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Are you brave enough to admit it’s time for change? Accepting the need for change is one of the more surprising challenges in business. It requires courage, accountability, and the will to let go of what’s familiar and comfortable. Barry Moltz is a speaker, author, radio host, and SMB expert who specializes in getting business […]
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Thinking about starting an e-commerce business? Listen to this first. Before he got into the podcast & SaaS game, our intrepid host Omar ran a successful e-commerce business selling custom menswear. Along the way, he learned valuable lessons about what to do, and what not to do — sometimes the hard way. Today, let Omar’s […]
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For most coaches, the ultimate goal is to have fewer clients paying higher prices. But the group coaching model — whether as a stepping stone to 1:1 clients or a long-term strategy — is more than sustainable. Better yet, it’s super-scalable. But how do you get those clients in the first place? To sustain a […]
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Blogging: it’s still one of the best ways to start a business! All you really need to get started is your own experience, decent writing ability, and the time to put your insights down on (digital) paper. But of course, there are a few other costs. It’s Q&A Wednesday, and we’ve got a well-traveled listener […]
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Never go to market without a strategy. A launch is never as simple as just putting your product or service in front of people. Before you attempt the first sale (whether it’s a new business, a pivot, or a product launch), you have to decide exactly how to make your “entrance” into the marketplace. Today, […]
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It’s another incredible book from the 4-Hour legend. Today, we review the inimitable Tim Ferriss’ Tribe of Mentors. Ferriss is the original life-hacker, a seeker of new solutions for everything from making money to getting in shape. With Tribe, Ferriss surveyed successful innovators and game-changers to see how they managed to make waves where others […]
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Don’t let holidays sneak up on you! Having SOPs (Standard Operating Procedures) for holiday breaks is a crucial part of managing your team — and your customers’ expectations. From communicating with customers to giving your employees time off (while still keeping the business running), holiday management takes a little preparation. It gets even more complex […]
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There’s (way) more money in people than in products. One of the hardest early lessons new entrepreneurs have to learn is to stop chasing the best product idea. Almost all of us start with some version of the thought: “If I come up with the right product or service, I can build a business.” Or, […]
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For a startup, paid ads can be a game-changer…or a complete bust. It’s Q&A Wednesday, and we’ve got a listener who runs a small SaaS business in need of more traffic. Our listener has been sinking money into paid digital advertising for months — and has exactly $0 to show for it. So how long […]
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Redefine your “why.” Most of us get into business hoping to make a certain amount of money. But a radically different approach is gaining steam, helping entrepreneurs totally rethink what they’re really working towards. Spoiler alert: it’s not money. Today, we explore the concept of a “time billionaire.” That’s a specific term for a specific […]
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What’s the point of starting a business? Is it to earn money, or what money buys? Probably the latter. And the most important, valuable thing money can buy isn’t real estate or caviar — it’s time. Free Time by Jenny Blake takes a different approach to entrepreneurship. Rather than trying to win the game of […]
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How many company newsletter emails do you really read? The email newsletter goes all the way back to the beginning of the Internet. But needless to say, times have changed. With stuffed inboxes and the invention of the ‘Promo’ tab, does anyone give a hoot about your newsletter now? Well, that depends on you. Today, […]
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Creating a course? Listen to this first. Our intrepid host Omar wasn’t always a SaaS entrepreneur. Before that, he was a professional educator for over a dozen years. And since then, he’s created (and taken) dozens of online courses. In other words, we know what makes a good course…and what makes a bad one. Today, […]
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How risky are money-back guarantees? Can they hurt your business more than they help it? It’s Q&A Wednesday, and we’ve got a coach whose potential clients want some reassurance, in the form of a guaranteed refund if they don’t get results. But quite reasonably, our listener is hesitant to commit to not being paid for […]
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When software tools pile up, they’re no longer solving problems — they’re creating one. Every business picks up excess tools along the way. Software for marketing, project management, analytics, design, and more come and go. But inevitably, too many come and not enough go! Today, we explore how to give your business a little tool […]
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Stage fright? Get nervous before a big talk, meeting, or pitch? We’ve got you covered. Caroline Goyder is a celebrated author and presenter who knows exactly how to approach speaking with cool, calm, and confidence. Today, she’s here with 5 specific exercises you can use as often as you need to develop the kind of […]
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Sometimes, the best way to push forward is to simplify. For a new business, a million shiny objects can become distractions disguised as goals. As legitimate as these goals may be, you can’t take your eyes off the most important prize of all — the one that’ll ensure your business’s long-term future. Today, we explore […]
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Looking for traction on social media? Need to work the ol’ algorithms a bit? We’ve got a strategy for you. Actually, we’ve got 3 strategies. Today, Omar shares the “3 S’s,” a simple framework for creating social posts specifically to drive engagement. Whether you’re looking for likes, shares, or comments, the 3 S’s have you […]
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You have a great idea for an app. That doesn’t mean you have a business. So how can you possibly tell if your idea has legs? It’s Q&A Wednesday, and we’ve got a listener with a banger of an idea for a business app, but who isn’t willing to start throwing money around to develop […]
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That’s not hyperbole. If you run a business, the most important thing you can do is figure out how to get back some of your most precious, irreplaceable resource: time. As we like to say, time is infinitely more valuable than money. One of the biggest obstacles to taking time back is insisting on doing […]
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Forget the Oscars thing for a second. Before the…incident, we planned to review Will, the powerful autobiography Will Smith co-authored with Mark Manson (the guy behind The Subtle Art of Not Giving a F*ck). And we couldn’t be happier we decided to stick with that decision. This book is penetrating, insightful, and valuable — recent […]
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Act now! As consumers, we’re told this all the time by people trying to get sales. If you don’t buy ASAP, you’ll miss out on a great deal, or even the chance to buy altogether. But is it…bull? Is scarcity just another manipulative tool used by unscrupulous salespeople? More importantly, is scarcity a tool you […]
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TikTok: it’s all the rage. But does it matter to your business? In our case…no. So why don’t we use this powerful platform, where millions of potential customers are engaged? It all comes down to time, priorities, and defining your goals. When you know what kind of company you are, you can be comfortable with […]
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Your business is profiting. You’re making a living. But what’s in store for the long term? It’s Q&A Wednesday, and we’ve got a listener who’s seen what can happen when you only give yourself a paycheck, and nothing more. Even long-standing businesses can fall — and when they do, the founders can walk away with […]
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Who are these coaches charging thousands — or tens of thousands — for their services? More importantly, who are their clients, and how are they getting them? No matter what kind of service you offer, working your way up to massive rates is the best way to get the biggest ROI. Making more money from […]
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Are you thinking like a customer? If you don’t understand your customers’ perspective, there’s a ceiling on how effective your marketing can be. But if you drop the “hacks” and influencer strategies, you can master the fundamentals that create long-term growth. And of course, we have an expert to explain how. Matt Edmundson is an […]
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If you’ve ever been asked to like, share, or comment, you know what we’re talking about. But does it work? Business owners constantly ask for engagement on Facebook, Insta, Twitter and the rest. But does this strategy actually pay off? When you’re blatantly asking your audience to help you game social media algorithms, does it […]
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Is your sales page…selling? Whether it’s your homepage, your pricing page, or a product-specific landing page, it has a job. And if your copy, design, and more aren’t right, the job won’t get done. Today, we share 7 specific items — some big, some small — that every sales page needs to nail. The problem […]
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When a long-running business has lost its mojo, should you fight for it? Or is cashing out the smart move? As always, it depends. It’s Q&A Wednesday, and one listener is in a pickle. Their decade-old business has done well overall, but over the last year it’s been stuck in a rut. This e-commerce operation […]
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Your FAQs page can do more than just inform — it can boost sales. When you understand how consumers actually use FAQs pages (and it’s not the way you might think), you can see there are serious opportunities for conversions. Too many businesses neglect their site’s FAQs page, either by not having one, or simply…answering […]
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You can do better than just survival. When you’re under intense pressure or facing a crisis, it can be easy to focus on nothing more than “getting through it.” But you’d be shortchanging your business, and cheating your team out of their full potential. There are ways to ensure that there’s always time and space […]
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Inflation starting to sting yet? Nations like the USA are facing serious drops in the buying power of their currency. Experts don’t predict the situation will improve significantly, at least not anytime soon. So what’s an independent business owner to do? At some point, rising inflation will start to eat away at your profit margins. […]
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“Start small” should be the mantra every new and aspiring entrepreneur lives by. …and when we say “small,” we mean small. Before you try to tackle any huge or long-term business goals, it’s crucial to start developing the skill of producing something valuable, and selling it for a profit. It’s exactly like lifting weights — […]
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Is a dot-com better than a dot-co or dot-anything else? The right .com domain name — as in the one that best matches your brand name — can be hard to come by. But with so many other options, what’s the big deal about .coms anyway? It’s Q&A Wednesday, and we’ve got a listener with […]
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When entrepreneurs think of Twitter, they usually think of marketing.But they should also think about product development. Why? Because people love to complain, especially on social media. And when they complain about certain challenges — and certain products — you get free insight into how your business can solve the problems no one else is […]
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Maybe you haven’t started your business yet. Maybe it’s brand-new. Maybe it’s established and producing results. Whatever the case, the question is the same: what’s your next move? For an answer (well, 5 answers actually), we turn to Patrick Bet-David’s Your Next Five Moves, an eye-opening business strategy book that takes a unique approach to […]
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Everything starts in your mind. Have you ever heard advice that sounds generally true, but too broad, obvious, or simple to actually take action on? Does the above seem like that kind of advice? Often, the problem isn’t with the advice. It’s that we’re not really putting it into practice. Today, Omar shares what might […]
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A company with a great product has every chance of success. But a company with a great community has even more potential. Recently, we launched a new online space for users of our online teaching and marketing platform, WebinarNinja. We wanted to bring our incredible collection of teachers, coaches, marketers and more together to network, […]
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Somehow, this is our 2000th episode! But like every podcaster ever, we started with nothing. No content, no listeners, and no guarantee that our show would catch on. So how’d we pull it off? Today, Omar shares the most important lessons from 8 years in front of the mic! The truth is, we didn’t always […]
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Dreaming of entrepreneurship, but not sure what kind of business to get into? That’s an easy one: start by producing and selling content. Today, Omar explains why the content model is the best way to get your entrepreneurial career off the ground. No supply costs, no previous experience necessary…no-brainer! All you need to get started […]
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What’s a customer worth — exactly? Literally! Each customer is worth a specific dollar amount to your business, over the entire time they pay for your products or services. And of course, each customer costs your business a specific dollar amount to acquire. In other words, your overall success is the difference between your customers’ […]
The post MBA1998 Guest Teacher – Paul Orlando – How to Understand Lifetime Value (LTV) and Customer Acquisition Cost (CAC) appeared first on The $100 MBA.
Nervous about your next (or first) webinar? Don’t be! Can things go wrong? Yes. Lots of things! But not if you prevent them. The key is to get all those worst-case-scenarios out of your head and into an SOP (Standard Operating Procedure). Then, you can just execute. Today, we share a simple (and downloadable) checklist […]
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Almost no one “makes it” overnight. If you’re a rational, pragmatic aspiring entrepreneur, one of your first questions is also one of the most common (and important): when can I expect success? In a world without crystal balls, there’s no 1,000% answer. But there are rational timelines, and effective ways to map them out. Good […]
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If cutting prices is your go-to sales move, you’re in for trouble. It’s Q&A Wednesday, and we’ve got an online coach and course creator who wants to boost sales, but doesn’t want to devalue the product. And we couldn’t agree more! Discounting is a strategy of last resort. It has a rapidly approaching point of […]
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Not every crisis is avoidable. But almost all have a silver lining. Today, we reorient your perspective on crises from “avoid and survive” to “expect and take advantage of.” That’s not to say you should look for trouble, or neglect the rational measures every business takes to prevent problems. But at some point, you’re almost […]
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Yes — your team’s wellness is your responsibility. As a business leader, you have to take an active role in ensuring that your team is positioned to do their best work. That means taking steps to promote physical, mental, and emotional well-being. If you don’t, employees and their work will suffer. It’s a simple equation: […]
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Long-term goals can be tough to track. Whatever you’re trying to achieve in life or business, the bigger goals have to be broken down — and progress towards them made visible. Or in other words, measurable. Today, Omar shares one way to see if your needles are actually moving. You’ve heard of the technique before […]
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What can you learn from Superbowl ads? Companies spend absurd amounts of money, literally millions for less than a minute of airtime — which means they want the absolute best ROI per second. Therefore, Superbowl ads are the prime example of how to get the most out of even the tiniest moments of consumers’ attention. […]
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It’s a great feeling: earning real traffic on the strength of your content. Now, it’s time to cash in. It’s Q&A Wednesday, and we’re helping one listener figure out how to leverage their hard-earned blog following to generate some well-deserved income. After writing extensively about tech products without taking a dime, they’ve finally got enough […]
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Don’t think of your day job as an obstacle to starting your own business. Think of it as a stepping stone. Depending on the specifics, you can use your 9-to-5 to gain exactly the experience you’ll need as an entrepreneur. Today, Omar shares how his experience as a longtime teacher was valuable preparation for full-time […]
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We study the psychology of finance. We study the psychology of relationships? But why don’t we study the psychology of both? One of the best thought leaders in personal finance joins us again for another extended interview: Ramit Sethi, author of the best-selling I Will Teach You to Be Rich and founder of the finance-education […]
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Ready to rock on your own? If you want the freedom of entrepreneurship, but don’t see yourself running a team — for now — there are lots of ways to generate income all by your lonesome. Today, we discuss which business models work best for the solopreneur, and help you decide which path is suited […]
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Are you bringing in the same amount of money as last year? …and the year before that? If you’re spinning your wheels on revenue, it’s time to try something new. But what? Today, we explain how breaking out of a revenue rut is less complicated than you might think. It doesn’t take sophisticated marketing or […]
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One of our favorite insights comes from Jim Rohn, who said that everyone is the average of the 5 people they spend the most time with. That’s perhaps even more true for entrepreneurs. Starting your own business takes a certain kind of personality. It’s a very different approach to life, one that works best if […]
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It’s time for you to let you go. Seriously — there’s incredible value in learning how to step back from your own business. Why? Maybe you’ll want to sell one day. Maybe you’ll want a less hands-on role. Maybe you’ll take a month (or 6) off! …or maybe, you’ll want to make your income 100% […]
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Can fiction offer practical business advice? It sure can. That’s what Omar discovered when he (finally) read George S. Clason’s The Richest Man in Babylon, a tale set thousands of years ago with made-up characters sharing lessons about life, business, and wealth. This powerful book offers 7 principles, or “cures” to poverty, that are just […]
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More research and preparation went into this episode than any we’ve done before. It’s that important. Break out the notepad, and get ready to learn what is inarguably, logically the single best way to become wealthy. It’s not about inventing a magic product, or manipulating the system in some way. It’s about a slow, steady, […]
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Personal finance is different for entrepreneurs. For the conventionally employed, so many expenses and lifestyle choices are dictated by the job. But for independent business owners, the equation is much more flexible. Unfortunately, not every entrepreneur takes advantage of that fact. Today, Omar offers advice from his own experience on how to do better financially […]
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It’s a great problem to have: being forced to choose between good, steady pay and the opportunity to start your own business. …but it’s a problem nonetheless. It’s Q&A Wednesday, and one of our listeners is in a big ol’ success pickle! They put over a year into building their own business on the side, […]
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There’s money to be made in the software game — even if you couldn’t code your way out of a wet paper bag. Entrepreneurs looking to make online income (even the “passive” kind, insofar as that exists) can’t do better than SaaS products. There’s no inventory, no shipping, and lots of recurring revenue month after […]
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Whatever you’re worried about, it’s probably not that big of a deal. That can be hard to hear. It can be hard to acknowledge. But it’s also very, very true. Today, we review a classic: Don’t Sweat the Small Stuff by Richard Carlson. Omar first read this book 17 years ago, well before he became […]
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Are you holding your business back? It’s a classic problem for solopreneurs and small businesses. The founder is used to personally taking care of everything; but when the business gains traction, there are more decisions than anyone can handle alone. As a result, the work backs up behind one person, whose inability to let other […]
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The online community: is it just a gimmick, or an important part of a modern business approach? Whether it’s a Facebook group, a Slack channel, Discord, or something else, giving your customers a place to hang out together can have its advantages. But of course, someone has to devote the time and effort necessary to […]
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Engagement is crucial. But how much engagement can you handle? It’s Q&A Wednesday, and we’ve got a listener with a problem that most creators would be happy to have. Their social feeds and YouTube channel are brimming with comments! The problem: do all these comments need replies? You have to engage, but it’s impossible to […]
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The ‘Great Resignation’ set a lot of talent loose. The options for all kinds of workers are better than ever, and opportunities for better employment abound. So why should your team stick with you? It’s a question every business owner should ask, especially now. Today, we share how we maintain a solid relationship with all […]
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If you’re not well, your business can’t be. There’s nothing woo-woo about it. Keeping your mind, body, and energy in good shape is key to making the best decisions, being productive, and making entrepreneurship a healthy pursuit. But of course, that’s easier said than done for busy founders. Kerrie Otto de Grancy & Marie Louise […]
The post MBA1973 Guest Teacher – Kerrie Otto de Grancy & Marie Louise – How to Evolve Yourself Consciously to Evolve Your Business appeared first on The $100 MBA.
So you created an app. But can you sell it totally on your own, or should you make it available on the most popular marketplaces: the App store, Play store, etc? What do you have to gain? What do you have to lose? Today, we run a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis for independent […]
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If you’re not growing, you’re dying. That’s just as true for a business founder as it is for the business itself. If you’re not improving your ability to run a business, your business can stagnate. In other words, you can never stop upping your game. But how do you go about that? What can you […]
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Some countries cover their citizens’ healthcare needs. Some cover a portion. In others, employers are the only real source of coverage. So if you’re hiring globally, what the heck kind of health plan do you even offer? It’s Q&A Wednesday, and one of our listeners is building a borderless distributed team. How can they possibly […]
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As we like to say, your website is your biz. Even if you have a physical store or office, your site can make or break your whole operation. But of course, every website needs regular maintenance, updates, and protection from cyber-threats in order to run properly. Is that the kind of thing you can do […]
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It’s been quite a year for adversity. From a global pandemic and its effects on hiring and supply chains, to a drastic reckoning with structural inequality, times got tough. But as any successful entrepreneur will tell you, navigating adversity is the one skill that everyone in every business needs. So how can you dig deep […]
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Let’s be clear: we almost never recommend lower prices. In fact, we spend lots of time on this podcast encouraging people to charge more. Often, raising prices is the best way to boost overall revenue. Often, but not always. Today, we explain how lower prices can be a powerful tool — when applied correctly. There […]
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So..are we ever going back to work? More importantly, should we? Not ‘work’ as in doing work, of course. We mean going back to the physical, brick & mortar office space that used to be a requirement for any business, big or small. The key phrase is “used to be.” Office space is expensive, especially […]
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Well this is awkward. However, it’s not that uncommon. Hiring family members who just don’t work out is a thing that happens. In fact, it even happened to Omar! It’s Q&A Wednesday, and it also happened to one of our listeners. Six months into a new position, and one business founder’s brother just isn’t up […]
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What’s the difference between a website that works, and one that doesn’t? When we say ‘works,’ we mean the site’s ability to reach an audience, generate leads and sales, and represent your brand. In our experience, most ineffective sites are suffering from one or more of 5 specific mistakes. These common no-no’s are like cinderblocks […]
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We’re not all great with numbers. And we don’t all know the rules. If you’re thinking of starting a business, but not sure how to do the whole financial management thing, you’re not alone. That’s why we brought an expert in for advice. Joe DiChiara is a rare combination: successful independent entrepreneur and CPA (Certified […]
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Get started marketing! Too many new entrepreneurs skip this part, or make it a low priority. While it’s natural to focus on developing your product, marketing is where you can get an incredible return on every cent you invest. In other words, marketing is just as important to building your business as the product is! […]
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Can you handle business? If you’re thinking about starting one, you might wonder what pitfalls or obstacles are the toughest. Entrepreneurship is challenging in a thousand different ways, but which way is…the scariest? Today, we narrow it down to one. There’s one thing about business that will hurt the most, take the most out of […]
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Fact: entrepreneurship is not for everyone. The truth is that not everyone is right for independent business. Some people thrive more, contribute more, and live more happily by working a conventional job. But how do you know which category you fall into? It’s Q&A Wednesday, and we’ve got a listener with several business failures under […]
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We’ve all heard sayings about the value of pressure. Pressure drives us; it “creates diamonds,” or so we’re told. But is it true? Yes! Today, we explain why you should seek pressure — because otherwise, you won’t know what your team is really capable of. A simple fact of human nature is that we respond […]
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Get ready for a (seriously) life-changing book. The Ultimate Jim Rohn Library is a collection of lectures and lessons from the one and only — you guessed it — Jim Rohn. The O.G. of self-help and personal development, Rohn taught and inspired countless individuals to be their best selves. Now, the best of his life’s […]
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Everybody quit. So where will they work now? The ‘Great Resignation’ is real — countless professionals left unfulfilling jobs in 2021. Startups and other small companies are uniquely positioned to benefit from this once-in-generation trend. Today, we explain how. With so much talent on the table, there’s never been a better time to recruit. You […]
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How ‘bout a sales boost to kick off the year? It’s the perfect time to warm up your list, nurture leads, and get a first-quarter sales bump! Today, we share 3 email campaigns that can do all that and more. No matter what you’re selling, these 3 campaign types can do the trick. All you […]
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Public speaking is impossible to avoid. That’s just as true for introverts as everyone else. But if speaking doesn’t come naturally, you don’t have a disadvantage. You simply have an obstacle to overcome! Today, we show you how. It’s Q&A Wednesday, and we’ve got a side-hustling listener with a pretty significant problem: public speaking terrifies […]
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How you start the year is a huge factor in how you’ll end it. 2022 is here, and you want to give your business the best chance of success. In our experience, that means hitting the first quarter hard. By putting some extra oomph in up front, you can generate the kind of momentum that’ll […]
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The more you give, the more you’ll get. That’s the core philosophy of Akbar Sheikh, a wildly successful entrepreneur in the coaching space. He’s here to rewire your approach to success with a system that turns generosity into growth. Get your notepad ready! With Akbar’s 7-step system, you can take what’s uniquely valuable about you, […]
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You have something to teach. So how do you find your students? Online courses are the most valuable informational products you can sell. But if you’re not getting the traffic or conversions you need to fill the “classroom,” all the knowledge and experience in the world won’t make your business profitable. Today, we show you […]
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Paid ads can suck the money out of your business, quickly. But you should still use them. Today, we discuss how to walk the tightrope between spending too much and spending too little on paid marketing and advertising campaigns. The fact is, if you don’t know what you’re doing, you can quickly run out of […]
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When you niche down, how far down should you go? It’s Q&A Wednesday, and one of our listeners is about to open up a new e-commerce store. But first, we need to determine just how specific the target market is. There are advantages and disadvantages to extreme niching. But when it’s done right, you won’t […]
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Is Content still King? Nothing works forever. So how’s the whole “content marketing” model holding up? In the earlier 2000’s, it was the beginning of a new era in marketing. Has anything changed? If so, what? It’s time to update our outlook. Today, we discuss what trends are changing content marketing — specifically, what types […]
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Welcome to Branding 101. A strong brand is the foundation of all your marketing efforts. But what is a “brand” anyway? Spoiler alert: it’s more than a logo. Today, marketing consultant Jason Byer explains the concept of branding, and why it’s much more powerful than you might think. The sheer psychological impact of a carefully […]
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Rule #1: your idea alone won’t get you funding. Whether you’re looking for an angel investor, a bank loan, or a favor from a wealthy uncle, getting outside funding takes strategy. In particular, the timing of your pitch matters almost as much as the content. When you ask for money is just as important as […]
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…and you thought 2020 was weird. It’s the end of the year, and it’s time for our annual round-up of the most important lessons learned during this particular trip around the sun. 2021 brought new challenges — some of them pretty tough. But every challenge comes with a prize: the wisdom you earn by navigating […]
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It’s a classic founder’s problem: the belief that more work is always better. It’s not. It’s Q&A Wednesday, and we’ve got a listener who just can’t turn themselves off. In fact, they work so hard for so long that they often fall ill, and only get real rest when disease forces them to. It’s clear […]
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In business, connections are everything. That means — now that it’s possible again — making sure to get out to those conferences, meetups, and other networking events. But how do you make sure they’re worth it? You spend time and money getting to in-person events, and you need to leave with an ROI. It’s not […]
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You need your managers. But they need you too. That’s especially true for a first-timer. As your company grows, it’s perfectly natural to promote employees from within, rather than seek more experienced outsiders. But you have to make sure your newly-minted manager has the guidance they need to succeed. Today, an expert stops by to […]
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You don’t just want the right skills. You want the right people. In fact, the latter might be even more important than the former. But how can you tell who someone really is from one or two interviews? How can you get an accurate sense of their reliability, creativity, and ability to problem-solve? Today, we […]
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Profit: it’s the only way a small business can survive. One of the reasons so many new businesses don’t survive is because new entrepreneurs don’t focus on it enough. Sounds weird, right? Making money should be an obvious priority. But it might be too obvious — so obvious we forget all about it. In this […]
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When you have no reputation, why should anyone trust you? It’s the age-old challenge for a brand-new business. And it’s especially problematic for one of our listeners. It’s Q&A Wednesday, and this listener has a business that depends heavily on partnerships with other companies. Unfortunately, this fledgling business has no track record they can use […]
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Ready to freshen up your company’s look? We just did. Today, we share the process of overhauling our marketing design, from the logo to our color scheme and everything else. Our software company went years without any significant tweaks to the branding. With big changes to the product on the horizon, we decided it was […]
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We’ve all heard about the “buyer’s journey.” But what does it really look like? Every once in a while, you read something that sticks with you. That’s the case with Bob Moesta’s Demand-Side Sales 101, one of the most mind-opening books we’ve seen in a while. This book completely realigned our concept of selling. It’s […]
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You want to make money. But you can’t make time. If you’re not careful, the million little things that come with running a business can suck your hours, days, and weeks away — a few minutes at a time. We often feel comfortable getting sucked into day-to-day work that takes up time, but doesn’t necessarily […]
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Have you raised prices lately? We just did, and it was no easy decision. We revamped all plans and upped the prices for our webinar software, WebinarNinja. It was scary. It was anxious. It involved months of thorough research and consultation. …and we should’ve done it a long time ago. Today, we explain exactly what […]
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It’s the first, biggest question every aspiring entrepreneur asks: “Will this work?” No one has a crystal ball, and no one can say with 100% certainty whether a new business will succeed or fail. But there are ways to get an accurate sense of whether your idea has a reasonable chance of success. It’s Q&A […]
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Some say “if it ain’t broke, don’t fix it.” But something doesn’t have to be broken to be improved — or left behind. Every time you’re scared to change something about your business, think of this episode! Too much risk aversion can have the same effect (or worse) as excess risk. Today, we explore how […]
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You have more control over your mind — and therefore your performance — than you think. If you’re not sure what’s holding you back from certain goals in business or life, it might just be your mind. And according to today’s guest teacher, there’s something you can do about it. David Ibarra is a business […]
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The new year can bring more than one kind of hangover. So many businesses see a huge bump in sales around the holidays, only to suffer a serious dry spell right after. In some cases, the post-holiday drought can almost cancel out the gains that preceded it. The worst part? For many businesses, it doesn’t […]
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We’re making a huge change to our business — and you’re invited to witness. As many listeners know, we run a SaaS business. Our webinar software has been on the market since 2014, and growing steadily. This week, we’re taking a big leap: ditching our free trial, and moving to a completely free plan with […]
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Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s…well, limited. Usually it’s by the hour, or some other fixed unit that helps the client predict what they’ll spend. But there’s another way to charge. It’s a little different. It requires some risk on your part. But if you and the client […]
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What is Facebook about to do? Everyone’s talking about Meta and the Metaverse, but not everyone knows exactly what they’re talking about. Part rebrand, part new platform, part complete overhaul of the entire Internet — whatever it is, it’s potentially huge. Today, we clear up the confusion. More importantly, we’ll discuss what potential opportunities and/or […]
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Your brain is your most important tool. And tools need maintenance. Taking care of your mental and emotional well-being is not indulgence — it’s business. Investing time and effort into brain health is what a responsible leader does. But sometimes, we need a little guidance. That’s where Tanessa Shears comes in. Tanessa is a biohacking […]
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Need a boost to get through tough times, or just meet a short-term goal? We’ve got you covered. Today, we share 5 specific ways you can inject some black ink into the ol’ profit and loss sheet — quickly, and at very little cost. These are all tactics we’ve used in our businesses, which you […]
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Sometimes, you have to go the other way. Black Friday & Cyber Monday have become almost like holidays unto themselves. The only problem? The “tradition” of trampling each other for discount blenders or sending Amazon fulfillment centers into apocalypse mode isn’t right for every business. Not to mention, it has some serious drawbacks. Today, we […]
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Sometimes, the toughest thing about entrepreneurship is putting faith in other people. That’s especially true when you need to hire someone. None of us know how to do everything — creatives might not know how engineering works, graphic designers might not know SEO; the list goes on. So how can you build the best team […]
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How do you get on Groupon? More importantly…should you? Groupon has a thriving business with a massive global reach. The only problem for you? Their revenue comes from drastically reducing yours. Groupon became a household name by selling vastly discounted products and services from companies who partner with them. But of course, there’s a huge […]
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How can you build what you really want to build? Do you have the courage to put your vision ahead of metrics? The work ethic to give it your all? The flexibility to figure out what works for your company, even if it’s a little different? If that sounds like you, you’ll probably love Amir […]
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Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s…well, limited. Usually it’s by the hour, or some other fixed unit that helps the client predict what they’ll spend. But there’s another way to charge. It’s a little different. It requires some risk on your part. But if you and the client […]
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Tired of staring at that blank word doc? Writing can be hard. It can be intimidating. But you’ve got knowledge to share, and potential customers to bring to your website. So how can you pump out great content, reliably? All you need is a system. Today, we show you how to get the good stuff […]
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It’s an age-old e-commerce debate: should you offer free shipping? There is a firm answer, but it’s not as simple as ‘yes’ or ‘no.’ Like so many things in business, it depends. It’s Q&A Wednesday, and we’re helping one listener decide whether to ship their high-end iPhone accessories at their own expense, or make the […]
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Is your business healthy? How do you know? For a small business, it can be hard to tell which metrics really matter. You can lose yourself down endless rabbit holes of analytics — without really gaining any useful insight. And as your business grows, the complexity of data grows too. Maybe the most useful question […]
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Why do some entrepreneurs win, while others…just don’t? If you ask reality TV star and Dallas Mavericks owner Mark Cuban, the short answer is hustle — even though so many other factors are outside your control. Today, we review Cuban’s book, How to Win at the Sport of Business. Packed with actionable, down-to-Earth advice, this […]
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What is your business worst at? No one can be the best at everything. But to survive and thrive in business, we have to make a conscious effort to address our weak points. Whether it’s marketing, sales, support, or any other aspect of your business, you can always improve. Today, we explain how. With a […]
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Workers have more options — which means small businesses have more opportunities. If the COVID-19 pandemic has a silver lining, it’s the “Great Resignation.” Across the globe, people are quitting jobs that aren’t fulfilling, challenging, or lucrative enough. Part of that has to do with an expanded social safety net, but there’s more to it […]
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Paid advertising can supercharge your growth — or just drain your budget. It’s Q&A Wednesday, and one of our listeners has a problem. They’ve spent $20k on paid advertising, and gotten squat as a result. Facebook, Insta, YouTube, and more have produced nothing in terms of conversions, despite their dumping a used car’s worth of […]
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You wouldn’t pay millions of dollars for a screenshot of the Mona Lisa from Google Images. But the original hanging in the Louvre is priceless, because there’s only one of those. Now apply that logic to digital files, and you can understand NFTs. Yes, people are spending millions of dollars for images of things you […]
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She’s the best-selling author, thought leader, and all-around veteran of entrepreneurship whose advice helps and inspires millions. The one and only Dorie Clark is here to share some business wisdom! In this extended interview, Omar sits down with Dorie to discuss long-term strategic thinking, and Dorie’s new book on the topic: The Long Game: How […]
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Marketing starts with a name. Every product needs a name that doesn’t just express your company’s personality, but actively begins the marketing process. The name has to occupy a space in consumers’ minds, quickly, and create associations conducive to purchasing. After all, there’s no word-of-mouth without the right word. Today, we share a few “rules” […]
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Can you find customers on Quora? It’s one of the top Q&A-based sites, right up there with Reddit. Quora pages often rank high in search engine results for certain topics, which begs the question: should your business have a presence there? Quora allows you to post sponsored answers to questions in your niche. It’s also […]
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It’s a $100 MBA Show first — Omar refuses to answer a listener’s question! You read that right. It’s Q&A Wednesday, but our intrepid host has finally found a question he just can’t bring himself to tackle. It’s not because he doesn’t know the answer. Rather, it’s because the question itself begs an even better […]
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What’s price anchoring? We’re so glad you asked. You’re probably doing it already — but maybe not as effectively as you could be. It’s an old-school sales move that can work for any business. It uses basic psychology to make the best case for buying your product or service. And best of all, it’s pretty […]
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Not in the real estate game? Maybe you should be. Real estate isn’t just for realtors, or full-time home-flippers. It’s a smart place to send cash you’ve earmarked for reinvestment. ‘Reinvestment’ can mean many things — including moves that don’t put cash directly into your business, but create overall stability. So how can you get […]
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The odds of success are low. It’s a little uncomfortable to admit, but it’s too true to ignore. According to a recent study, about 80% of businesses fail within the first 2 years. Which begs the question: why? Today, we share what kills most new businesses. Having started businesses that crashed and burned before we […]
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It’s one of the best ways to become an entrepreneur: start with a side hustle. But how do you turn a side gig into the real thing? How do you scale up and achieve “escape velocity” when you’ve only got so much time and money? You do it the same way we did! Today, Omar […]
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Decisions can be like quicksand. If you’re not careful, you can get stuck in a place where the more you do, the more trapped you become. It’s Q&A Wednesday, and one of our listeners has a classic problem: they’re a big-time second guesser, never quite comfortable with their own decisions — even long after the […]
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It’s one of the most tempting mistakes you can make: measuring yourself by someone else’s ruler. Or more accurately, measuring yourself by what you think other people are achieving. It wastes time and energy. It throws off your confidence and creativity. Through self-imposed feelings of inadequacy, FOMO, and simply falling for the Insta-version of other […]
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Sick of online meetings? Who isn’t? Since an unprecedented number of us suddenly became remote workers, “Zoom fatigue” has set in hard. For many of us, virtual meetings are the worst part of our day. Between staring at our own webcam feeds and sneaking peeks at Facebook, we’re forced to ask: is there a better […]
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In business, you have to be selective. You have to be selective in how you spend your time, money, and energy. You have to prioritize, and focus on what matters at the cost of what doesn’t. And when it comes to other people, you won’t have bandwidth for everyone — especially not jerks. That’s right, […]
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“Not seeing color” isn’t an option for some of us. Whether we like it or not, the experience of minority groups is different. But that’s not always a bad thing. In fact, being different can be an asset. Overcoming the challenges unique to POC can make you the kind of entrepreneur who’s uniquely qualified to […]
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The first challenge of e-commerce: keeping track of inventory. It can be a nail-biting affair to predict exactly how much product to order or create, without knowing exactly how much people will buy. Too much, and you lose money on overhead. Too little, and you lose money on lost sales and slow fulfillment. How do […]
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Company policies: do they uphold your principles and offer a guidepost for how your team conducts business? Or are they just fluff? We all know that the only real rules are the ones that actually get enforced. Is it realistic — or even necessary — to have hard-and-fast policies? Do your policies keep your team […]
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Every business owner has to deal with forces beyond their control. But handling what you can control is usually enough to guarantee that you can navigate whatever happens. That’s the basic premise of Great by Choice, Jim Collins’ study of businesses that thrive in unpredictable, even hostile conditions. Researched like a thorough work of academia, […]
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Which software is best? Whether it’s for web design, CRM, payment processing, fulfillment — you name it — every new business eventually runs into the question above. And yes, you can sift through company websites, review forums, and more as you search for The One. But listen to this episode first! Today, we’re not reviewing […]
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One of the biggest reasons for unsubscribes: too many emails. Of course, one of the biggest reasons for slow sales is not enough emails. So how many is enough? What’s the Goldilocks Zone for email frequency? Healthy open and click rates are the key to online marketing. Even in the age of social, email is […]
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The written word: it’s still your most powerful tool for creating online traffic. But sometimes, you have to stimulate that traffic by getting your thoughts onto someone else’s site. The question is, why would anyone let you? Guest posting was huge for our business in its early days. By posting on more popular sites, Omar […]
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In business, you have to play the hand you’re dealt. In the age of COVID, that means moving traditionally IRL activities online. Sometimes that works out. Sometimes…not as much. Following up on our episode about why we chose to hold a virtual retreat, today we discuss the results. Our online “retreat week” just ended, and […]
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Think of yourself as a coach, and watch your team win. Too many team leaders act as “managers.” But think about how we use that term outside of business. We “manage” problems, difficulties. Our employees are neither. Instead, our employees are investments — and they can only deliver returns when we bring out the best […]
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Apple knows what they’re doing. Love ‘em or hate ‘em, the world’s leading tech company has a unique ability to excite their own market. Each year, Apple’s fall announcement of new products and updates causes a stir — and offers incredibly valuable lessons for entrepreneurs. Today, we share 4 of those lessons. Apple events are […]
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Marketing isn’t just about what brings customers to your door. It’s what brings customers together that counts. When your business model includes some element of a movement, you do better than creating leads and sales. You create a sense of community that drives long-term brand loyalty, and full-blown evangelism for your brand. In other words, […]
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What’s a symbol worth? When you start a business, you start lean. That means making careful choices about where to spend your marketing dollars. When it comes to branding, how important is the company logo? How much is really worth investing when you have plenty of other costs? It’s Q&A Wednesday, and we’ve got a […]
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Peloton is one of the most successful fitness business models ever. How did they pull it off? Exercise equipment comes and goes. Most of the time, companies that sell in-home workout machines have terrible churn, as New Years’ resolutions become next year’s regrets and laundry starts to pile up on the treadmill. What makes Peloton […]
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Hi [First Name], Do your cold emails…work? Most people’s don’t. That’s because writing cold emails is different from any other kind of copywriting. If you want results, you have to craft emails in a way that strikes the right tone — and doesn’t come off as a phony attempt to be personal. Fortunately, we have […]
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Take a cue from the tortoise. Slow & steady is the way forward. Entrepreneurship is not a sprint; it’s a marathon. In fact, it’s not even a race — it’s a lifestyle! And slower growth is the most stable kind of growth. Instead of fretting that you’re not an overnight (or over-week, or over-year) success, […]
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As anyone in business can tell you, all tragedies contain opportunities. Today, we discuss how in certain situations, it’s never been easier to start a business (or expand one) — because of the pandemic. Savvy entrepreneurs can identify the gaps in the market the disaster left behind. If you’re able, the chance to fill one […]
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Blogging is still one of the most effective (and cost-effective) kinds of content marketing. But does frequency matter? If so, how often should you post? It’s Q&A Wednesday, and we’re helping a relatively new blogger figure out how much content to pump out. In 6 months, this blogger hasn’t seen the needle move much. Does […]
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If you don’t listen to your customers, you’ll lose them. Just as true: if you listen too much to your customers…you’ll lose them. Feedback matters. What your customers say should help guide your product development, or you won’t be competitive for long. But you can’t please everybody — and you can’t let yourself be blown […]
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“Marketing.” The term is vague. New entrepreneurs don’t always know exactly what it means — let alone how to do it effectively. That’s why we’re so happy to have John Jantsch. A best-selling author, sought-after speaker, and founder of Duct Tape Marketing, John specializes in helping small businesses market effectively. In today’s extended conversation, John […]
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We love teachers. As the founders of a webinar platform (and former educators), we live and breathe coaching, training, and consulting as a business model. Our experience in that realm is what brought us into the webinar game, and continues to guide our development. But at some point, our good ol’ Omar had to hang […]
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You’ve hit a plateau. Whether your business is new, established, or even getting close to the endgame, anyone can get stuck. Surprisingly, it’s often because of this one thing. When you’ve looked into everything — sales, marketing, advertising — and you just can’t figure out what’s got your wheels spinning, there’s a very good chance […]
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Entrepreneurship isn’t easy. Anyone who says so isn’t telling the whole story. Sometimes it’s difficult. Sometimes it’s boring. Sometimes you put everything you have into a campaign or product, only to watch it flop. This is a reality of business. The question isn’t how to avoid that — it’s how to handle it. It’s Q&A […]
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Let’s lower that CAC! Your Customer Acquisition Cost is one of the biggest factors affecting your bottom line. The total investment of marketing, advertising, and sales dollars to produce a single customer is a key metric, one that has to be studied carefully. As your business grows, so can your CAC — leading to an […]
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Is poker the best analogy for entrepreneurship? The Biggest Bluff makes a very strong case for “yes.” This fascinating memoir about a total novice’s quest to get really good at something is stuffed with insights that any business owner can learn from. By going from amateur to champion, Maria Konnikova demonstrated that in poker and […]
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In business, it’s not the idea that leads to success. It’s the execution. That said, not all ideas are equally viable — which is why it’s important to change how we think about “good” or “bad” product and service ideas. A product that seems ridiculous might strike a chord with consumers (remember pet rocks?). Likewise, […]
The post MBA1877 Is Your Business Idea Good Enough? + Free Ride Friday appeared first on The $100 MBA.
As a business owner, you set the standards. But what do you do when an employee — even one you like and respect — isn’t clearing the bar? It’s one of the most uncomfortable aspects of running a business. But it’s also pretty much inevitable. Team members will fail you sometimes. The key is to […]
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We think of entrepreneurs as people who go their own way. But in truth, no one becomes successful entirely on their own. It’s Q&A Wednesday, and one listener wants to know who taught, coached, and inspired Omar into the entrepreneur he is today. We all stand on the shoulders of our teachers, whether or not […]
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Most online traffic is on mobile. That trend shows no signs of slowing down; Google even prioritizes mobile-friendliness when ranking for SEO. For many consumers, mobile devices are the primary, if not only devices they use. Whatever you’re doing online, it needs to fit and work as beautifully on an iPhone as on a desktop. […]
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It’s about the person, not just the business. After all, your business can change. You can go through endless iterations of what you sell, but the one constant is who you are. If you can build a strong personal brand, it’ll follow you no matter where entrepreneurship takes you. Today, we bring on a pair […]
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Sometimes, life kicks your business in the teeth. We planned what we thought would be an awesome conference for entrepreneurs in Australia. Then came the Delta variant. With the country plunged rapidly back into lockdown purgatory, everything we’d worked for was dusted. Well, not everything. Today, we discuss how to navigate a big blow to […]
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If you don’t focus on what matters most, what matters least will take up your time. That’s one of the first — and one of the hardest — lessons entrepreneurs have to learn. We all have limited time, energy, and resources. We have to prioritize. Because the uncomfortable truth is that when everything is important, […]
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Your “why” is everything. If you don’t have a single, super-clear motivation for building your business, it gets very hard to stick with it. Entrepreneurship is a commitment that requires constant motivation. It’s Q&A Wednesday, and we’ve got a listener who understands that. They’re thinking about getting into the software game, but there’s one missing […]
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Let’s talk time management. It’s one of the pillars of a successful entrepreneurial lifestyle. Today, our intrepid host Omar shares his exact weekly schedule. Hear how he manages to fit work, fitness, rest, and yes…even fun into his tight daily routine. Is an entrepreneur’s life a total grind? Or a laptop-on-the-beach fantasy? Or something in […]
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One thing successful entrepreneurs have in common? They’re strategists. They don’t just create or execute strategies. They see the entire world through a strategic lens, a mindset that’s constantly figuring out how to get it done — whatever “it” is. Hanneke Antonelli is a celebrated life and business coach who specializes in strategic thinking. Today, […]
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Does your content marketing include videos? If not, it’s time to change that! We’re continuing with our deep-dive lesson on creating video marketing assets. Yesterday, we focused on the video itself and its content. Today, we explain where to put that video on your website, and how to turn it into a lead-generating machine. The […]
The post MBA1867 How I Create Video Lead Magnets That Convert Part 2 + Free Ride Friday appeared first on The $100 MBA.
Not sure how to start video marketing? We got you. Today is the first half of a 2-part, in-depth lesson on setting up a video lead magnet. From nailing the content to creating a complete funnel, this is your guide to creating customers by creating great videos! We’ll explain how it’s done step by step, […]
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They say you “get what you pay for.” But what if you could get much, much more? It’s Q&A Wednesday, and we’ve got a listener with a (possible) opportunity. An e-commerce store is on its last legs, and the owner has it up for sale — at a discount. But what makes the price so […]
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As your business grows, so will the contents of your inbox. Offers to collaborate, sponsor, or just network will pile up quickly. It’s a good problem to have, but it’s still a problem! Time is your most valuable resource. To protect it, you need a consistent, efficient system for dealing with all the opportunities people […]
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Overwhelmed? You’re not alone. Today, we’re thrilled to present a special bonus episode featuring a brand new podcast from the $100 MBA family. Nicole & Kate Can Relate tackles the big issues around entrepreneurship, from the perspectives of two highly driven women navigating the challenges of working and living by their own designs. Listen as […]
The post [Bonus Episode] From the Nicole & Kate Can Relate Podcast: Overwhelm: Can I make it go away? appeared first on The $100 MBA.
Businesses don’t die overnight. Usually, it happens gradually. It takes a year, or two, or five. That’s because what kills a business isn’t always something big, obvious, or dramatic. Systemic flaws, nagging problems, and other issues that seem small — but add up over time — are the most likely culprit. So how can you […]
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The dream is real. Transitioning from regular work to entrepreneurship is totally doable. How do we know? Because good ol’ Omar did it. Today, Omar shares 5 things he did to make that transition possible. While he was still employed as an educator, he had to find ways to get the most out of his […]
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We all start with zero. Whether it’s your email list, blog readership, social followers, or — yes indeed — podcast listeners, building a real fanbase takes work. The good news? While money can buy attention, it can’t buy engagement or loyalty. Only quality content can do that. But how do you bring the people to […]
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The “old normal” isn’t coming back anytime soon. With Australia and other countries remaining in lockdown, and cases rising even in re-opened places, COVID isn’t in the rearview just yet. That means businesses whose models were upended by the pandemic have to hold out — and adapt — a while longer. Case in point: today’s […]
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It’s time to show, not just tell. “Product-led” growth is exactly what it sounds like: letting the product itself be its own primary marketing and sales asset. But while most of us associate the “freemium” model with software products, any product can “lead” growth. You just have to figure out how. That’s what this episode […]
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This week, we take a look at a well-reviewed book from a surprising source: rapper turned entrepreneur 50 Cent. Despite growing up in abject poverty and having zero formal business education, Curtis Jackson leveraged what little opportunities he had to achieve wealth. But more importantly, he didn’t just make money. He created a diverse portfolio […]
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One of the worst mistakes an entrepreneur can make? Treating mental health like an afterthought instead of a priority. After yesterday’s talk on the importance of mental well-being, it’s time to address one big problem: finding the time. Business founders have tight schedules and heaps of responsibility — especially if you’re side-hustling or have a […]
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Call it healthy, or call it smart business. Either way, looking after the mental and emotional well-being of your team is critical. Today, we explore how to do that. Year after year, research confirms what we’ve always known: mental health affects the bottom line. A good leader takes an active role in ensuring the internal […]
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What if Amazon was your garage…and post office? “Fulfillment by Amazon:” If you haven’t heard by now, Amazon offers an e-commerce option for those who prefer to outsource the logistics. From warehousing to shipping and returns, Amazon will handle it all for your business — for a price, of course. Is it worth it? It’s […]
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Can you create an invincible business? Is there any way to make it so that no matter what happens, your business can survive? From pandemics to market shifts to new tech, the dangers to a startup are varied and unpredictable. How can you prepare for the worst-case scenario(s)? Today, we discuss what you can do […]
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Most people build a business to make money. But what if someone simply tried to build a better solution for a certain audience? What if someone’s idea of success is a better, healthier balance between life, work, and one’s impact on an industry? What if profit wasn’t the priority? John O’Nolan was Deputy Head of […]
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Don’t play catch-up. Get into video marketing now! It’s easier than ever — and probably easier for you than you might think. Whether it’s videos on your website, a YouTube channel, or social content, video is almost as important as written content when it comes to wooing your audience. Today, we discuss how to develop […]
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Want that “real” office feel — even though your team is remote? Enter the Virtual Office. As a completely remote company since…well, ever, we were looking for ways to keep our distributed team connected long before the pandemic. Recently, we experimented with something new along those lines. And it worked beautifully! Today, we share how […]
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Anyone can get sucked into the black hole of “never done” — especially when things are going well. It’s Q&A Wednesday! We’ve got a listener who’s seeing success, but finds themselves ensnared by it. As the business gains momentum and the stakes become higher, this listener feels more and more pressure to stay at work, […]
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When you think about creating slides, remember ‘Parkinson’s Law.’ It basically states that a task will expand to fill the time you allow for it. Few tasks demonstrate Parkinson’s law better than creating slide presentations! Putting together a great slideshow can take hours — if you let it. Today, we explain how to put some […]
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Want authority in your space? There’s no substitute for being a great speaker. Of course, being great at speaking is like being great at anything. It doesn’t happen by accident! And you’ll probably need a little advice — maybe even a little coaching. Fortunately, there’s Michael Port. Michael has built a business empire as the […]
The post MBA1848 Extended Interview: Michael Port – Grow Your Business by Becoming a Referable Speaker appeared first on The $100 MBA.
Every business needs a little capital to get started. But some ways of raising it are better than others! Here’s the good news: Finding that initial seed money is less of an obstacle than you might think. For smart, lean businesses, all you need is enough to start engaging your audience, validate your idea, and […]
The post MBA1847 How to Get Your Seed Money To Start a Business + Free Ride Friday appeared first on The $100 MBA.
Considering an online company retreat? This might be the episode for you. Last year, we couldn’t have our live team retreat, for obvious reasons. And with COVID not entirely in the rearview just yet, we had to make a decision. The question before us was: go virtual, or just wait another year? In the end, […]
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Email lists are like houseplants. They don’t grow without a little love. It’s Q&A Wednesday, and we’re helping one listener who built a solid list, but just can’t seem to crack the 1,000 subscriber mark. Here’s the good news: once you get your list growing, it gets easier to keep it growing. Fortunately, this listener […]
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If you build it, they will come. Yes, that’s from a movie, but it definitely applies to today’s episode! When you’re looking for sponsorships, the key is not to chase potential sponsors around. It’s to understand the sponsors’ needs, and create something irresistible. In other words, you have to make sponsorship the easiest possible decision. […]
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This one kept us up at night. No, literally. Omar had to stop reading Derek Sivers’ How to Live before bed, because it generated so much thought and emotion he couldn’t sleep. Today’s Must-Read is so different from the usual personal development books, we just had to share it. But we can’t share too much. […]
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Marketing is a must. The second you can afford it, hire a marketing professional to get your message out there. But before you do, you have some things to consider. From budget to skill set, your first marketing hire is a decision to make carefully — not lightly. It can make all the difference in […]
The post MBA1842 What To Look For When Hiring For Marketing + Free Ride Friday appeared first on The $100 MBA.
Your “To Do” list doesn’t have to be a scary thing. In fact, it should be a relief. Every entrepreneur has to self-discipline. It’s the price of freedom! But when a To Do list gets too long, it can start to seem hopeless. Tasks pile up, and next thing you know, each new addition is […]
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Controlling the direction of a business you built is one thing. But what if you didn’t build it? It’s Q&A Wednesday, and we’ve got a listener in a special kind of pickle. They purchased a business, but it needs to shift gears. The business isn’t doing as well as it could, because it’s trying to […]
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File this under “questions we get a lot.” If you want to start a software business, do you need outside money? Well, it depends. Our SaaS business, WebinarNinja, is 100% self-funded. Omar used his own money to get it going, and it’s been running on its own steam ever since. But that doesn’t mean self-funding […]
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What’s the difference between getting someone to make a purchase, and getting someone to tell you the truth? To the human brain…very little. This one sounds out of left field, but stick with us. Michael Reddington made a career out of getting information from criminal suspects. Along the way, he discovered that the same kind […]
The post MBA1838 Guest Teacher – Michael Reddington – How to Incorporate Forensic Interrogator Tactics to Sell More appeared first on The $100 MBA.
Sometimes, the best way to find customers is to create them. You’ll hear what we mean! Today, we discuss how entry-level products are the perfect gateway for bigger purchases later. Almost every kind of business can (and should) use this strategy. In this episode, we discuss exactly how. We’ll cover various ways to create versions […]
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Just. Get. Started. Sometimes, we spend so much time planning to start a business that we never do it. To get out of “analysis paralysis” and make your business a reality, start here. Today, we discuss the only 3 things you really need to get the ball rolling. From there, you can decide what you […]
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Does coaching really work? It’s Q&A Wednesday! We’ve got a listener who’s an experienced entrepreneur, but looking to get to the next level. They’ve tried coaches before — more than once. Each time, our listener feels like they’ve wasted their time and money. The question is…why? Today, we discuss what makes coaching work, and what […]
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Struggling to get leads? We think we know why. Or at least, we have it narrowed down to 4 possibilities. Today, we discuss what usually goes wrong with small business marketing. In our experience with marketing fails (yeah, we have some experience with that), the problem almost always falls into one of a few categories.. […]
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Do you hate dealing with numbers? If your eyes glaze over when you think about accounting, today’s Must-Read is definitely for you. Simple Numbers is exactly what the title implies: a no-nonsense, straightforward guide to dealing with your business finances. It’s one of the most valuable books we’ve ever reviewed, especially for people who just […]
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Sometimes, standing out is subtle. You might think you have to be radically different. But more often, just being different enough is the best recipe for success. By focusing on some little things, some small but impactful zigs when others zag, you can beat the competition. The key is to play your own game, rather […]
The post MBA1832 Small Changes to Stand Out From The Competition + Free Ride Friday appeared first on The $100 MBA.
In business, you evolve or die. You can’t rest on your laurels. You can’t let your product and marketing be the same quarter after quarter, year after year. But sometimes, it can be hard to know what’s next. What’s the next update? The next big (or small) news? Today, we create a plan. Tune in, […]
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What do you love least about your business? More importantly, why? It’s Q&A Wednesday, and we’re helping one listener decide what to do about Customer Support. Thing is, this entrepreneur just “hates” it. But before we choose a course of action, we have to understand the real root of the problem. Plus, is it smart […]
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If you run an online business, it’ll definitely happen. Sometimes, your customers’ credit cards will be declined. But it’s probably not for the reason you think. Insufficient funds actually account for only a minority of credit card rejections. There are other reasons, some of which you might not suspect. More importantly, some of these reasons […]
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Books are the greatest investment you can make in yourself. We’ve always maintained that — it’s why we host regular “Must Read” book review episodes. That’s why it’s so exciting to have Steph Clarke, bookworm par excellence on the show! The host of the Steph’s Business Bookshelf podcast, Steph knows a thing or two (or […]
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Always be ready to pitch. Don’t need investors? That doesn’t mean you don’t need a solid, succinct pitch. Our own company is 100% self-funded, and Omar pitches all the time. Why? Because your pitch is for a million super-important things — not just investment. Today, we explain why. We’ll discuss all the ways a great […]
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Sudden revenue loss is not uncommon. In entrepreneurship, it’s almost inevitable. Situations change. The big players (think Google, Amazon, etc.) change the rules or algorithms you built your strategy around. Market cycles, pandemics, trends, and a host of other factors beyond your control can blindside your business. It’s up to you how to respond. Today, […]
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When is it ok to take some profit home? It’s Q&A Wednesday, and we’ve got a listener with a small — but profitable — software business. It’s doing pretty well, which raises the question: how much can a founder keep, guilt-free? How much should be plowed right back into the business? It’s a great problem […]
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e-Commerce is different. The model is different. The math is different. So when it comes to figuring out your prices, you have to take what makes e-commerce special into account. Fortunately, Omar has some experience in that, having run a successful online clothing business. Today, he shares the insights he discovered. This is one of […]
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Values: they’re not just for HR documents and mission statements. For your company to really be shaped by your values, you have to live them. And it’s not only a moral decision; values-driven decisions are great for business — as companies big and small are realizing. So how can you put values first? Today, special […]
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WordPress is king. Or is it? We are huge, serious WordPress loyalists. Our websites run on WordPress. Our host, Omar, basically built all of his businesses on WordPress. But what was true several years ago might not be true today. While WordPress is as awesome as ever, it’s not the only game in town. When […]
The post MBA1822 Is WordPress Still The Best Option for Your Website? + Free Ride Friday appeared first on The $100 MBA.
Not literally, of course. It’s one of the most important lessons a life of entrepreneurship has taught us: resilience. Disappointments, failures, injustices, and a thousand other blows will come. It’s just the price of doing business. That’s not a bad thing. Today, Omar explains how he developed resilience, and why setbacks are something he treasures. […]
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It’s a decision most small businesses will have to make, eventually. Your small team is full of people you trust, who know your product and your customers. But are they qualified to lead? When it’s time to make important hires, should you look for the best you can find, or use the best you already […]
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There’s a single, simple mistake too many entrepreneurs make when it comes to their marketing. It might be killing your business. The good news? Avoiding it takes some time and effort, but it’s very, very doable. And it’s beyond worth the effort. We’ve seen countless people make this error. We used to make it ourselves. […]
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If you don’t understand your team, you can’t lead them. The Enneagram is an advanced system for leadership and team cohesion, using 9 personality types. By identifying everyone’s type — including yours — you can build a better, more mutually supportive team. …and it’s not too hard to apply. Today, CEO, advisor, and coach Susan […]
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Is there any way out of offering discounts? It’s one of the oldest sales tricks in the books. At some point, almost every business decides that it’s worth losing a little revenue to gain some customers. But how do you ensure a good return on that investment? And is there a better way to bring […]
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How do you know what your customers really want? Without regular, open conversations with clients, you could be missing something crucial. That’s what happened to us, as we found out during a recent round of user interviews for our software company, WebinarNinja. …and what we discovered wasn’t just important for our business alone. The simple […]
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Will it sell? It’s the first scary question entrepreneurs have to ask. Just because you think it’s a great idea doesn’t guarantee there’s a market for your product or service. So how can you find out? How can you get an accurate sense of whether your business will make it? It’s Q&A Wednesday, and we’re […]
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No matter what kind of business you run, you’ll need software tools to maintain your online presence. The question is: what’s the best way to pay for them? You might be tempted to think that anytime you can afford to pay annually, you should. It saves money in the long run, right? But in our […]
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What is “profit?” If you think you know, you might be looking at it all wrong. It sounds out there, but Profit First by Mike Michalowicz makes a compelling case for a totally new outlook on profit. And after reading it, we can’t see profit the same way ever again. Two applications for bodybuilding to […]
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Can you really make it on your own? It’s the first (and maybe most important) question aspiring entrepreneurs ask. What do the numbers need to look like to (safely) leave the 9 to 5? How can you transition out of your job, with enough runway and cushion to have a real chance at success? Today, […]
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Yes, you have to spend money to make money. But if you’re not careful, you’ll spend more than it’s worth. Staying lean and profitable is getting tougher. The cost of digital ads is rising steadily, as social media platforms take advantage of their unique position. But there are ways to get customers without draining your […]
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Take a close look at your bills. Are you really using everything you’re paying for? It’s Q&A Wednesday, and we’ve got a listener with a common worry: that money is being wasted on redundant or unnecessary software. Over time, the products (and the costs) can add up! Today, we clean house. That doesn’t necessarily mean […]
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Vacations are investments. And you should never waste an investment. Taking time off to recharge and reset your creative energy is absolutely essential. But too often, entrepreneurs can’t leave work behind long enough to truly recuperate. Today, we fix that. With our 5 tips, you can take an active approach to your vacation planning. By […]
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It’s time to run your business, rather than letting business run you. Mike Morse is an attorney, consultant, and best-selling author. At one point, the unpredictability of business (and life) caused his dreams to go up in flames — literally. But from the ashes of tragedy rose a fresh, smarter approach to entrepreneurship. Today, Mike […]
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Should you get someone to help you with…life? We always recommend executive assistants for your business. But what about the personal kind? Can having someone take the pressure off your day-to-day life create enough breathing room to help you succeed in business? Is a personal assistant worth it? Or is it just an indulgence? Today, […]
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We all know the power of habits. But which habits are most important? Which ones have the biggest impact on your overall life and business? We believe it’s these 3. Today, Omar names the 3 habits that are definitely, unquestionably worth the effort to develop. They’re the habits he credits with giving him health, success, […]
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How much “growth” makes your company a success? The truth is that the answer is different for every business. Depending on goals, funding, and a host of other variables, growth can mean everything — or very little. It’s Q&A Wednesday, and we’re helping one listener figure out where to set the bar. This listener started […]
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When it comes to delighting customers (and making sure they remain customers), a little can go a long way! Tiny gestures can have a huge impact on retention, churn, and word of mouth for your business. In this episode, we explore some of the best pound-for-pound investments you can make in customer relations. The gestures […]
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Stop “competing,” at least in the old-fashioned sense. That’s the main message of this incredible book. Blue Ocean Strategy is a deep dive into a whole new marketing philosophy that will completely change the way you look at business. Or at least, it changed the way we look at business. This fascinating book by W. […]
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Some of us have had a remote team since ever. Some of us had to go remote when COVID struck. And some of us are gonna stay remote, even after the virus is in our rearview. So how do you make remote work work, in the long term? Today, we explain how to make sure […]
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Nothing’s really original. But that doesn’t mean your product can’t be unique. In fact, it kinda has to be. Today, we explain how to stand out from the competition, by narrowing your focus to being different in just one way. Whatever your product is, it’s ok if it’s not to be the only one on […]
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Does every business need a website? Spoiler alert: YES. It’s Q&A Wednesday, and we’re helping one listener decide whether to take their business from social media to their own corner of the Internet. While this entrepreneur is making a few bucks selling on social, it’s time to move on. The good news? Creating a business […]
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Put aside the politics. Let’s talk business. Ensuring diversity isn’t just a moral imperative or an obligation to society. It’s a smart move that a true entrepreneur sees the financial value of. It’s an investment in your company’s long-term future. It’s a strategy! Today, we discuss how diversity improves your bottom line. By avoiding a […]
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As COVID taught us, you have to expect the (completely) unexpected. That includes all kinds of disasters, including the natural kind. Today, public adjuster Vince Perri is here to explain exactly how to prepare for the worst. Floods, tornadoes, earthquakes, hurricanes and more don’t schedule themselves into your calendar. You have to take action now, […]
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What are you feeding your audience? It’s Part 2 of our series on building a (strong) audience, a lesson in putting together the most important asset a business can have. In this episode, we focus on the milkshake that brings all the boys to the yard: your content. Specifically, we discuss the 3 most powerful […]
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Nothing is more important than your audience. It’s your Number One business asset. Your product can change; your entire business can change. But if you have a strong audience, they’ll follow you from venture to venture, even through ups and downs. So how do you build one? Today, we kick off a 2-part series on […]
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How much can you sell out of your garage? Quite a bit, turns out. Even better, you can move on to bigger (but surprisingly affordable) warehousing sooner than you might think. It’s Q&A Wednesday, and we’re helping one listener learn how to handle e-commerce inventory management — from scratch. When you sell physical products, it […]
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Make money while laying on the beach! Or…not. Roughly 17 billion entrepreneurs, coaches, and influencers promise “passive” income. You know, the “set it and forget” kind where you build an asset, then sit back and watch the money roll in. Forever. If that sounds like horse puckey, it is. In this episode, we explore what […]
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You’ve heard of the marketing “funnel.” Now, welcome to the flywheel. Content marketing works — but only if you know how to leverage content effectively. One of the best ways to do so (that people often don’t realize) is to leverage it more than once. Justin Gordon of the Just Go Grind Podcast is here […]
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“Do what you love and you’ll never work a day.” True — but you also won’t make very much. Following “passion” and doing only what your heart desires is a luxury, not a business plan. Most of us need to make a living, and that means doing things you would never do if it weren’t […]
The post MBA1792 Why You Don’t Need To Love What You Do + Free Ride Friday appeared first on The $100 MBA.
Let’s call it the business-flipping model. Some entrepreneurs search for the one business they can devote a whole career to. Some seek a way to monetize a passion or interest. But others are in the business of building businesses — and selling them off. Creating businesses for sale is a great way to make a […]
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This one’s for the noobs. Let’s start at Square One: your very first customer. It’s the first big hump for new entrepreneurs, the line you cross to become an actual independent business person. So how do you get there? What’s the best route from zero to one? Hint: it’s not advertising. It’s Q&A Wednesday, and […]
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Lose weight. Read more. Play the violin. Build your own business. There’s a single, universal trick for achieving most goals. It’s the secret to accomplishing whatever you want, in any area of life. From personal to professional goals, there’s one thing you can always do to increase your chances of success — by a lot. […]
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You’ve probably heard you should “niche down.” Well, today’s special guest wants you to niche down even further! Author, speaker, and consultant Michael Redman is here to introduce us to the “super niche.” It’s a market so small and specified that — counterintuitively — it’s worth its weight in gold. So how do you find […]
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Introverts have to network too. Fortunately, there are plenty of introvert-friendly ways to do it! Even if you’re not a showperson, even if the thought of “networking” makes you cringe, there is a way to make connections. Best of all? You don’t have to wander too far out of your comfort zone. Today, we share […]
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Webinars can be the best sales asset in your business. But if they’re not working, it’s time to tweak your ‘nique! As the co-founder of WebinarNinja, Omar has hosted hundreds of webinars. He’s attended hundreds more. Over the years, he’s learned what works, what doesn’t, and how to optimize your presentation for results. Today, he […]
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Starting a SaaS business? Plan for success. Decisions you make early on can limit or expand your company’s potential. To give your software the best chance at the biggest market share, you have to create the space to grow! Today, we explain how. When we started our own software business, we did a few things […]
The post MBA1785 How To Build a Software That Scales – Brought To You by Dell appeared first on The $100 MBA.
The best way to be an influencer? Earn the trust of the influential. Making a good name for yourself starts with trust. But too many people (and brands) try to earn trust in ways that are superficial, or too focused on demonstrating their value. Today’s guest teacher, Jon Levy, believes there’s a better way. It’s […]
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Has your company been asked to sponsor an online event? Once your business has a certain reach, online event planners will notice. They’ll come to you with offers to sponsor an online conference, seminar, or other event — and promise serious brand exposure for you. Is it really a good investment? It’s Q&A Wednesday Monday, […]
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No matter how well your small business grows, it will stop. Not permanently, but definitely. You could be growing steadily for years before it happens, but it will happen. It’s happened to us. It happens to everyone! For whatever reason, the needles just stop moving, and nothing you try seems to work. But there’s always […]
The post MBA1782 How To Change Direction & Get Big Results + Free Ride Friday appeared first on The $100 MBA.
As your business scales, you’ll need more customer support. There are companies out there that can handle it for you. Easy, right? Just pay a fee, and let someone else answer questions, troubleshoot, and otherwise deal with your customers for you. But is it a good idea? By outsourcing support, do you give up something […]
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Are you tired of working from home? It’s not just you. While it seemed great at first (and there are lots of upsides), it can get old. That’s even more true if you don’t actively design a WFH lifestyle that maintains clear boundaries. It’s Q&A Wednesday, and we’re helping one listener cope with the distractions. […]
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Is your business idea…any good? If the answer is “no,” you don’t want to find out the hard way! That’s why validation is one of the most important steps you can take before investing too much into a product or service. A business isn’t just a hobby or a passion. It has to be profitable […]
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Let’s get your financial house in order! Today’s episode is a very special one. Omar sat down for a chat with Michelle Brownstein, a Certified Financial Planner from Personal Capital. Together, Omar and Michelle discuss the big financial questions every entrepreneur needs to answer: How do you prepare for financial downturns and personal emergencies? How […]
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How far can a side hustle take you? Pretty far, apparently. Nick Loper started building a business on the side, ultimately earning $550,000 in total revenue. That number includes the sale of the business, once it became valuable enough. How did he do it? Today, we take a break from our usual programming to bring […]
The post [Bonus Episode] From The Side Hustle Show: My $550k Side Hustle: An Online Business from Idea to Exit appeared first on The $100 MBA.
It’s the sale before the sale. When most of us think lead generation, we think freebies. Marketing content, free trials, free plans, etc. But what if that’s not the best way to create customers? What if making people pay their way into your funnel works out better? It just might. Today, we explain how getting […]
The post MBA1777 Why Low-Priced Products Are the Best Lead Generators + Free Ride Friday appeared first on The $100 MBA.
Your blog isn’t only for marketing. Or it doesn’t have to be, anyway. For a little supplemental income, you can convert your blog into a revenue-generator. It doesn’t take a ton of time or resources, and it won’t affect your marketing. But it works! Today, we share a few ways to pull this off. With […]
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What makes people buy knowledge? A course or other training-based product is different. It’s not like selling a T-shirt or car. To sell guidance, you need a reliable system for finding the people who need it, and earning their trust. It’s Q&A Wednesday, and we’re helping one listener do just that. This listener has multiple […]
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Money is everything. It’s not superficial to admit this. If you don’t have enough money, you can’t even start to work on fixing other problems. And one way or another, all your problems cost money to fix. This is reality, not materialism. That includes the most un-material things: health, emotional and mental well-being, and spirituality. […]
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Are you your best? Is your team their best? We understand: “Best” can be tough to define. Fortunately, we’ve got an expert in personal improvement and optimization: Michael Solomon. He’s here with a lesson on how to reach your highest potential — and get your team there, too. Hint: it’s all about quality feedback. As […]
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Let’s be clear: time off is an investment in your team. When people don’t have enough downtime, their work reaches a point of diminishing returns. But how do you know what’s “enough?” And how can you track and manage off-time for the whole team? We have some experience with this. With a remote team of […]
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You need feedback. It’s the only way to measure customer satisfaction and improve your product. If you’re not asking how you’re doing, you can expect trouble down the road. But it takes so much time…. It doesn’t have to! Today, we share a few ways you can gather the data you need without sucking up […]
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Can non-tech people run successful tech startups? It’s a common question. As co-founder of a SaaS business, our host Omar is a pretty good example of what non-techies can do in the software game. But he’s not doing it alone, of course. It’s Q&A Wednesday, and we’re helping one listener who’s got the basics in […]
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Do we need to rethink in-person events? Will marketing and networking move permanently online? While COVID is increasingly closer to under control, it’s not quite over. Vaccines are out, but everything is still far from “normal.” Will people ever feel safe enough to gather again? Can we do so responsibly? Today, we discuss what live […]
The post MBA1769 Will In-Person Events Still Be Viable in 2021 and Beyond? appeared first on The $100 MBA.
Trouble following through? Laurie Gerber believes that success in business, life, and relationships has a common factor: personal integrity. It’s what allows you to show up for yourself, to hit the goals you set. To keep your promises to…you! From there, you can be just as reliable for others. Today, Gerber shares what makes us […]
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Why stop at just one business? We run two: The $100 MBA, and our software company, WebinarNinja. In our experience, that comes with some ups and downs. Naturally, it takes more time and resources to run more than one operation. But multiple businesses can support each other! The key is to define your goals. Today, […]
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Let’s keep the “lean” in your lean startup. One of the best ways to grow your business is to get the most out of every team member. But you don’t do it by demanding harder work; you do it by empowering employees to do their best work. And it doesn’t have to cost much. Today, […]
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No one likes losing team members. Sometimes it’s the only way to save the business. But before you let the ax fall, consider a few alternatives. That way, if you have to let someone go, you’ll both know it was truly the last resort. It’s Q&A Wednesday, and we’re helping one listener do just that. […]
The post MBA1765 Q&A Wednesday: I need to make some layoffs. Any advice? appeared first on The $100 MBA.
Why do people buy? A reduced price or extra bonus can help, but things like that won’t drive sales by themselves. The key to a really attractive deal isn’t in the savings or product details — it’s in the psychology behind the offer. You’ll see what we mean. Today, we lay out the key components […]
The post MBA1764 What Makes a Great Special Offer appeared first on The $100 MBA.
You should write a book. No really! You don’t have to be Hemingway or Tim Ferriss. Anyone with expertise and a story can share both. The key is to write the right kind of book. Not a novel, not a tell-all memoir, and not something to impress critics. You want to write something with one […]
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Stop offering too much. There’s an over-promising epidemic in marketing and sales today. Too many entrepreneurs try to get customers by promising the moon and stars. But even when your product or service can potentially deliver, can you really guarantee that outcome? It’s time to focus on what’s deliverable. Today, we discuss why promising less […]
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Sales: most people think it’s really easy, or a mystical art. It’s neither. Great salesmanship is nothing more than understanding why people buy stuff. It’s effective application of a few key principles that pretty much always work. But there’s one principle way too many people forget. Today, we explain what it is, and how it […]
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A real conversation goes a long way. We’re not talking about performance reviews or team meetings. We’re talking about frank, one-on-one dialogues with each member of your team. They work wonders! That’s why we do them in our business. But how often is often enough? It’s Q&A Wednesday, and we’re helping one listener get closer […]
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It can be hard to see how you’re doing. Just keeping up with the day-to-day of running a business can take most of your time. Then you add experiments with different strategies for sales, marketing, team management, and more. What’s left over? Where’s the time to analyze? Where’s the bandwidth for checking your progress? We’ve […]
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What’s your team capable of? Many business leaders don’t know — not really. That’s when Cheryl Lynn Mobley steps in. She’s an expert in getting the most from a team by unleashing their true potential. Today, she shares a few of her most important key principles. By asking just a few crucial questions, you can […]
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Be a better business person. There’s so much self-improvement…stuff out there. Courses, coaches, programs of every sort. But as heavy consumers of game-upping content, we’ve discovered a few things. Sometimes, a few basics are all you need. Today, we share the 3 most important ways to be a better you. These are the tools that […]
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Should you learn to read? Almost no one would answer “no.” In most places, everyone can. It’s a fundamental skill that empowers you to do…anything! No matter the industry, it’s a must. People who can’t read are at an unfair disadvantage, regardless of their career. That’s how we feel about coding. Today, we discuss why […]
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In business, you grow or you die. That doesn’t mean endlessly increasing profit or market share. And it doesn’t mean never being happy or satisfied. It simply means making sure you’re always evolving and achieving your personal best. Kinda like the gym — if you’re too comfortable, it’s not a good thing! It’s Q&A Wednesday, […]
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How much do you need to bring in? It seems like a pretty basic question for a business owner. But many entrepreneurs aren’t really sure how to answer it. Revenue – not profit – is a tricky subject. How much you need depends on a few key factors. Surprisingly enough, bringing in more isn’t always […]
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Telling the truth seems easy, until you try it. We like to think we’re straight shooters. Some of us even use “straight talk” and “brutal honesty” as an excuse to be a jerk. But are we really, truly telling it “like it is?” Today’s guest teacher wants an honest answer. As he explains it, honesty […]
The post MBA1753 Guest Teacher – Peter Kozodoy – How To Use Brutal Strategic Honesty To Make Massive Changes In Your Life & Business appeared first on The $100 MBA.
What did we learn during the pandemic? The COVID-19 outbreak was an undeniable tragedy. But it also revealed other tragedies. As the disease swept through the nation, it hit some communities harder than others. It shed a harsh light on systemic inequality and historical disadvantage that left some less able to cope than their neighbors. […]
The post [Bonus Episode] From Real Good: The Six Degrees of Segregation with Yohuru Williams appeared first on The $100 MBA.
Rookie move: only chasing new customers. Pro move: investing in the customers you have. Existing customers are a way better investment of marketing and sales resources than strangers. That’s not to say you shouldn’t bring new customers in. We’re just pointing out that on average, the fans you have are easier to convert again. And […]
The post MBA1752 How To Sell More to Your Customers + Free Ride Friday appeared first on The $100 MBA.
You will get complaints. Everyone does. Even the best companies in the world do. Instead of trying to avoid the unavoidable, prepare for it! Whether it’s your own mistakes, haters hating, or just normal people having a bad day, it’s gonna happen. What’s the right response? The professional response? Today, we discuss how to handle […]
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It’s SEO 101! Search Engine Optimization can be intimidating. It seems complex, and it can be. But it doesn’t have to be! Anyone can take the basic steps that make a huge difference in brand visibility, expert or not. Today, we focus on what you absolutely can do, right now. It’s Q&A Wednesday, and we’re […]
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How fast is fast enough? We know great customer support can be a huge asset, especially for a small business. It’s a differentiator, a way to compete against bigger firms with bigger budgets. But how do you know your support is that good? What’s a game-changing response time? Or just a standard one? Today, we […]
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I’d pre-order this one if I were you. Nope, we don’t get anything out of it. No affiliate commission, no favors, nothing. In fact, we believe in this book and its author so much, we’ll actually give you an incredible bonus just for buying it. Again, this is not sponsored. We just want to spread […]
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Rule one of entrepreneurship: watch your money. Of course, Rule two might be “keep it lean.” Which means if there’s a free way to watch your money, consider it! For all the low-cost, low-quality products out there, a few killer options exist that won’t cost you a nickel. Today, we share 4 of them. And […]
The post MBA1747 4 Free Tools to Manage Your Business Finances + Free Ride Friday appeared first on The $100 MBA.
For years, a Facebook group was the go-to way to keep a group of coaching or training clients in touch. It was a forum to discuss, ask, encourage, and engage, adding value to courses and challenges. But now, there’s another (better?) option: Slack. Today, we discuss the differences between these two group-messaging platforms. We’ll explain […]
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Does every business have to give before they sell? As they say, there’s no such thing as a “free” lunch. Free trials and plans involve overhead for you, and without a good ROI, that money is wasted. But many businesses, especially the SaaS kind, do it anyway. Is there a better way to bring customers […]
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It’s not just COVID. Live courses have specific advantages, even in normal times. Coaches and trainers are catching on in a big way, and the trend isn’t likely to slow down anytime soon. But why? What do live courses offer that’s so great? And how the heck do you scale them? Today, we discuss why […]
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Tight marketing budget? No problem. Many of us had to scale back in the wake of COVID. Since then, learning how to do more with less became something of a required skill. And it’s especially important in marketing – often one of the first budgets cut. So how can you spread your message? Today, special […]
The post MBA1743 Guest Teacher – Alex Douzet – How to Maintain Consumer Visibility In the Wake of Budget Cuts appeared first on The $100 MBA.
Marketing is magical. But it isn’t free. As with everything, you get what you pay for. But so many entrepreneurs miscalculate how much of their budget should go towards marketing. Too many people simply get the math wrong on this. Fortunately, we have a simple formula. Get the pencil and paper out! Today, we’ll show […]
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You want to work for yourself. You just don’t know how. This is very normal! Getting started as an entrepreneur means finding a business model that works for you. As someone who founded several businesses, our host Omar has more experience in this than most — and he’s reached a conclusion. He’s convinced that one […]
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Read this before you spend a dime on Google ads! And also…y’know, listen to the episode. It’s Q&A Wednesday, and we’re helping a listener with a brand-new business figure out what’s wrong with their Google game. After running ads for a bit, the return on investment just isn’t there. Why not? Is it the channel […]
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Is Facebook advertising over? Not exactly. Today, we explore the fallout from Apple’s big decision. If you haven’t heard, the iOS 14 update lets users opt out of data tracking. Without the ability to stalk you around the Internet, advertisers have drastically less data to inform targeted Facebook ads. It was a huge win for […]
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Your potential is in your body, not just your mind. Yes, that includes your business potential. If you’re not physically fit, you’re not mentally fit. Ill health, fatigue, and malnutrition are cognition killers. Too many entrepreneurs think that sacrificing health for business is a necessary evil. It’s not. It’s an unnecessary mistake. Today, we welcome […]
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When’s the last time you got a trophy? Call it cheesy, but on some level everyone loves an award. The question is whether it’s an effective motivator in business. Is symbolic recognition inspiring, or insulting? Appreciated, or patronizing? When you give out awards, are you patting your employees’ backs…or your own? Today, we discuss how […]
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Need more revenue? Sometimes, we’re so focused on the quality of our product or marketing that we forget one thing: profit. To stay in business, lean startups need to keep their eye on revenue. Always. But especially in tougher times like these. Are you getting the best ROI from the people you hired? Today, we’ll […]
The post MBA1736 How to Make More Money With the Team You Have appeared first on The $100 MBA.
It happens. Business partnerships don’t work out sometimes. How do you know when it’s time to say goodbye? It’s Q&A Wednesday, and we’re helping one listener decide whether to end things. They’ve been fighting — a lot — and it’s not clear that both parties have the same objectives anymore. The longer this goes, the […]
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Yes, even during COVID. Most countries now allow small gatherings. That’s a huge opportunity for entrepreneurs. By putting together a small networking opportunity, you can score big. Your credibility will rise. Your network will grow. And you’ll get a strong reputation as a “connector.” Hear why small conferences can be so powerful. Learn how to […]
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The wrong partner can kill your business. When you take on a co-founder, investor, or even upper management, it’s a big deal. The relationship is just as serious as a marriage. So what should you look for when seeking that someone special? Today’s special guest has some answers. Mesh Lakhani learned the hard way what […]
The post MBA1733 Guest Teacher – Mesh Lakhani – How To Find The Right Cofounder and Business Partner appeared first on The $100 MBA.
Multitasking doesn’t accomplish more. It just takes longer. Years ago, spinning many plates was considered a skill. That time is long gone. Study after study has proven that when we do it all, we do it poorly. Every time you switch tasks, you waste energy and kill momentum. Your work suffers. Are you multitasking? Even […]
The post MBA1732 Is Multitasking Killing Your Business? + Free Ride Friday appeared first on The $100 MBA.
You’re not a noob anymore. At some point in your business, this becomes a fact. You have to recognize it. Embrace it. As your momentum builds, more and more opportunities will come your way. …and you have to start turning them down. Today, we discuss how to only say “yes” when you really mean “Hell […]
The post MBA1731 The More You Grow, The More You Need To Say No appeared first on The $100 MBA.
When sales slip, the problem can be tough to diagnose. Sometimes, it’s a marketing issue. Other times it’s normal business cycles or seasonal trends. But it’s always possible that your business model needs tweaking. It’s Q&A Wednesday, and we’re helping one listener who’s in an e-commerce slump. Sales were steady for a while, but something […]
The post MBA1730 Q&A Wednesday: Do I Need To Lower My Prices? appeared first on The $100 MBA.
Hit a plateau in your business? Maybe you’re new to the game. Or you’re established, but it’s time to scale. Either way, we all reach a point where some guidance can help. So how do you know if it’s time for a mentor? It’s important to time this right. If it’s too soon or too […]
The post MBA1729 Should You Hire a Business Coach? appeared first on The $100 MBA.
Get the team you need — at the right price. Even before COVID, hiring remote was a good move. Tapping into the global marketplace of talent is no-brainer. People in the Philippines, India, and elsewhere are just as skilled as their Western counterparts. They just cost less. Today, special guest Ben Schneider stops by to […]
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More content, better results. We all know we have to keep the value coming for our audience. There’s a way to do so that’s pretty easy, and pretty much free. It’s something real content pros do, but you can adapt this trick to your own life. It’s so simple, you’ll wonder how you didn’t think […]
The post MBA1727 The Easiest Way to Create Content Regularly + Free Ride Friday appeared first on The $100 MBA.
How much email marketing should you automate? That’s the question at the heart of today’s episode. We explore the difference between two kinds of campaigns: pre-written emails triggered by contact actions, and regular old updates. Some companies use one or the other, some do both. What would work best for you? We’ll lay out the […]
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Social media: is it a necessary evil? Facebook, Insta, and the rest can be as toxic as they are beneficial. Can you step away? Can a business owner disengage without losing customers? Are we all chained forever to the whim of Zuckerberg? We have some experience with this. A while back, our host Omar took […]
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The customer isn’t always right. It’s a lesson entrepreneurs have to learn early. For small businesses and independents, autonomy is everything. That’s why it’s crucial not to let customers dictate all your decisions. It’s about serving your customers, not making them CEO! Today, we’ll discuss how to know if your customers have too much leverage […]
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Content is king. Everyone in digital marketing knows that. The question, though, is how to produce enough of it to earn a following. Ideally, your content is both high-quality and consistent. And today’s special guest, Jas Takhar, is a content machine. He’s here with his system for pumping out double-digits’ worth of engaging stuff on […]
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Why do businesses die? There are a million answers to that question, but one really stands out. It’s a business-killing syndrome that sounds easy to avoid, but somehow runs rampant. It’s a bad — but really tempting — decision that too many people make. Are you one of them? Today, we discuss the one thing […]
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How does branding work? To grow your business, it’s crucial to have a firm understanding of the term. Before you can improve your branding, you first have to define it. From there, you can evaluate and optimize it to promote growth. It’s easier — and less vague — than it sounds. Today, we demystify branding, […]
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Selling courses isn’t about salesperson-ship. It’s about systems. By building the right systems, you generate consistent results. It’s Q&A Wednesday, and we’re helping an online music teacher figure out how to best package, market, and sell lessons month over month, year over year. It’s all about the bigger picture. By taking a broad view of […]
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Change every day for the better — starting tomorrow. This isn’t some easy “hack.” It’s a challenging strategy with powerful benefits that can enhance productivity, improve your mood, and simply make life better. There’s an investment of effort, but it comes with a huge return. This trick isn’t complicated, but once you execute, you’ll see […]
The post MBA1719 How to Start Every Day With a Win appeared first on The $100 MBA.
Yes, that Kevin Hart. He might be a jokester, but he’s also an accomplished entrepreneur who’s transformed his life, career, and body. The Decision isn’t just worth reading — it’s worth keeping around to give yourself a regular boost in motivation! It’s not only a narrative. It’s a resource for regular mindset rehabilitation. Tune in, […]
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Need help, but can’t afford a full-time team? Here’s how to take the next step — on a budget. Today, we discuss the essential part-time hires that can really move your business forward. With minimal cash, you can make smart investments in the kind of work that has a huge impact, even in less than […]
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Gotta keep it fresh! We recently overhauled the website for our software company, WebinarNinja. Spoiler alert: it wasn’t easy. Today, we discuss what it took, how we planned and executed the redesign, and what we would do differently. We’ll share the most important lessons you can apply to your next redesign, and what the most […]
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You’re not alone. Being stressed out by your business is very normal. But at some point, the stress outweighs the benefits. How can you tell when your business is costing you too much in terms of mental and emotional health? More importantly, how can you regain your sanity? It’s Q&A Wednesday, and we’ve got a […]
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You can’t be “on” all the time. Conversely, nothing in business is truly “set it and forget it.” It’s crucial to find the most efficient combination of “active” marketing — like live webinars and speaking engagements — and the “passive,” automate-able kind. It’s not a choice between the two, but a balance of both. Today, […]
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What’s the cost of making money? It’s easy for entrepreneurs to be over-focused on their business. Take today’s special guest teacher, for example. Adii Pienaar founded multiple, massively successful startups with huge payouts in the end. But along the way, he realized he was losing something: life, bit by bit. Today, Adii explains how to […]
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Get ready for disaster. Not that one’s coming! But as 2020 amply demonstrated, the sh*t can hit the fan out of nowhere, drastically altering your business plans. From pandemics to unrest to new technologies, no entrepreneur should be caught off guard. So how can you be prepared for the unexpected? Today, we discuss why and […]
The post MBA1712 How to Create a Safety Net For Your Business + Free Ride Friday appeared first on The $100 MBA.
Page speed: it’s not just about looking good. A slow website can actually kill your business. A fast one will boost SEO, maintain your brand’s credibility, and facilitate sales. It’s worth giving your site a regular “health check” to see just how fast (or not) pages are loading. Today, we explain how to measure and […]
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In the market for a SaaS business? It’s Q&A Wednesday, and one of our listeners is shopping around for a company. Buying an existing business can be a great way to get into entrepreneurship without starting a whole company yourself. But what should you look for? Today, we lay out the “must haves.” We discuss […]
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Risk-taking isn’t just for the boldest entrepreneurs. It’s a job requirement for everyone who starts a business. As we explain today, everything we do — and don’t do — is inherently a choice between risks. To reach your full potential as an entrepreneur, you have to develop the skill of risk-taking like any other: with […]
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Diversity is never an accident. Making sure your company speaks with the right mix of voices takes a little effort. But as today’s special guest teacher explains, it’s beyond worth it. When you invest in female empowerment, it comes back big. In other words, it’s not only about justice. It’s also about business. Janel Dyan […]
The post MBA1708 Guest Teacher – Janel Dyan – How to Invest in Women’s Leadership in Your Company appeared first on The $100 MBA.
“Viral”: as a buzzword, it’s past its prime. As a marketing concept, it just needs a little fine-tuning. Today, we discuss how simply “getting your brand out there” and hoping some influencer spotlights it is a flawed strategy. Real, sustainable brand awareness is built more gradually, and on firmer footing. It’s not that you can’t […]
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Some customers are worth more of your time and resources than others. I know, that sounds harsh. But it’s better for all customers when you understand this simple truth. It’s not that your “best” customers are inherently superior. It’s just that they’re a better fit for your product or service. …which means they’re worth a […]
The post MBA1706 How to Identify Your Best Customers & Get More of Them appeared first on The $100 MBA.
Believe it or not, offline businesses still exist. I know, right? Crazy. But it’s Q&A Wednesday, and we’re helping one listener get some marketing traction for a local clinic. The good doctor knows his trade, but there weren’t many marketing classes in med school. Fortunately, he came to the right podcast. Today, we’ll discuss how […]
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2021: where to start? We’re all eager to leave the past behind and conquer new challenges. But which challenges? How can you decide where to focus your time and effort? When the year is over, what will be your most impactful achievement? It’s time to prioritize. Today, we discuss how to zero in on what […]
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As entrepreneurs, we like to think we’re logical. But as today’s special guest teacher explains, we’re subject to all kinds of limiting, wired-in behaviors that make less sense than we realize. Susan Robertson is an Innovation Strategist, someone who helps companies break out of the box and achieve new things. She’s here with a lesson […]
The post MBA1703 Guest Teacher – Susan Robertson – How to Supercharge Your Creative Thinking by Outwitting Your Instincts appeared first on The $100 MBA.
By now, newly remote teams are familiar with the challenges and struggles of working from home. That hasn’t made any of it easier. But it’s nothing new to us. Both The $100 MBA and WebinarNinja have always been 100% remote. With a few dozen employees on 4 continents — and half a dozen time zones […]
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Podcasts are a perfect way to gain exposure for your brand. But how do you get yourself on them? With a plan, that’s how. The good news is that podcasts are always looking for great guests. All you have to do is be one — a few times — and it won’t be long before […]
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A year on, we’re still adjusting. Some industries were hit particularly hard by COVID — in particular, anything to do with travel and tourism. So what’s a successful travel blogger to do when travel isn’t really a thing? Turns out there’s quite a bit to do. It’s Q&A Wednesday, and we’re helping one listener navigate […]
The post MBA1700 Q&A Wednesday: I’m a travel blogger. How do I pivot my business during COVID? appeared first on The $100 MBA.
There’s a new social platform in town. Much like TikTok took many by surprise, the latest (possible) game-changer is Clubhouse. It’s in private beta now, so you might not’ve heard of it. But it has the potential to make waves. But what’s it mean for you? Today, we explain what Clubhouse is (short version: an […]
The post MBA1699 What is Clubhouse and Can It Help Your Business? appeared first on The $100 MBA.
Data is power. No one understands that better than Piyanka Jain, who specializes in using data to achieve explosive growth. A best-selling author, speaker, and thought leader in analytics, Jain knows how powerful data can be. …when used correctly. Today, Jain stops by to explain the key components of data-based transformation. By using the numbers […]
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What’s the “right” time for a launch? Whether it’s a business, product, website, or content launch, timing is everything. Today, we discuss how to create a smart launch timeline that creates a real moment — and takes advantage of it. We’ve had to learn how to nail this ourselves. As our own software company moves […]
The post MBA1697 Are You Launching Too Late? + Free Ride Friday appeared first on The $100 MBA.
Growth spikes happen. Are you ready? 2020 was a year of insane growth for our software company. With everyone forced to work and learn from home, sudden demand for our webinar platform forced us to expand in a hurry. Today, we share lessons from that (sometimes stressful) experience. Our successes, our stumbles, and everything we […]
The post MBA1696 Lessons I Learned by Growing Fast in 2020 appeared first on The $100 MBA.
Is the pandemic winding down? Even in a digital economy, in-person events are crucial. With vaccines for COVID-19 rolling out, is it time to start thinking about a return to the “old normal?” Can you plan and schedule IRL events for 2021? More importantly, should you? Today, we help one listener navigate the practical and […]
The post MBA1695 Q&A Wednesday: Should I plan an in-person event in 2021? appeared first on The $100 MBA.
Apple just rocked the digital marketing world. If you haven’t heard, an iOS update for Apple mobile devices allows users to opt out of having their Internet activity tracked, logged, and sold to advertisers. This tracking makes targeted advertising on Facebook and Google…kinda impossible. What’s it mean for you? Today, we explain this development, and […]
The post MBA1694 Is Apple’s New Ad Tracking Block The End of Paid Ads? appeared first on The $100 MBA.
Entertainers are entrepreneurs too — especially Matthew McConaughey. Greenlights is the memoir of an actor. But it’s also the memoir of an accomplished business person, marketer, and independent creator. When Omar bought this book to read for fun, he had no idea it would be so valuable as a business resource. Today, we share the […]
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Happy New Year! 2020 was…well, you were there. So what happens now? What can we reasonably expect to go down now that COVID has (permanently?) altered the business landscape? We’ve got 3 predictions. 3 specific trends are almost certainly going to continue through 2021. By adapting to them, you can position your business to thrive […]
The post MBA1692 How Is 2021 Going to Be Different?+ Free Ride Friday appeared first on The $100 MBA.
Are goals…useful? As 2020 wraps up, it’s time to look forward. A common way to do so is to set goals, to envision outcomes you want for your business. But is that effective? Does setting goals do anything by way of actually achieving them? We’ve got a better idea. Today, we discuss an alternative to […]
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Jack of all trades, or master of one? That’s the question facing one listener today. It’s Q&A Wednesday, and we’ve got a budding entrepreneur who’s ditching the 9-to-5 for full-time independence. But she wonders whether she should take some popular advice: building multiple income sources. Of course, popular doesn’t always mean good. Today, Omar bucks […]
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Email is checks notes…yep, still King. It’s the most powerful marketing channel, even over social. But how can you grow a robust email contact list that actually converts? How do you go from no subscribers — or just a few — to a teeming list that feeds your marketing and sales funnels? Steadily, that’s how. […]
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Remember when working from home seemed…revolutionary? Now, it’s kind of a drag. If your team is losing focus, motivation, and momentum, this is the episode for you. Jessica Burlingame is the founder of Agon Advisors, a talent development firm that specializes in team-building. Today, she’s here with a few strategies. The best part? These strategies […]
The post MBA1688 Guest Teacher – Jessica Burlingame – How To Revitalize Your Work-From-Home Team appeared first on The $100 MBA.
YouTube: it’s kind of everything right now. As a search engine, it’s second only to The Big G. As a media platform, it’s literally second to none. With billions of viewers, there’s billions to be made. So where’s your slice? How can you get aboard the YouTube revenue train? A step at a time, that’s […]
The post MBA1687 How Much Money Can You Make on YouTube? + Free Ride Friday appeared first on The $100 MBA.
You put a ton of work into your course…but it won’t last forever. Like your business, your course has to grow, evolve, and adapt to the times. Otherwise, you’re getting closer and closer to irrelevance. So how do you stay on top of it? How can you make sure that your newest students are just […]
The post MBA1686 How Often Should You Update Your Online Courses? appeared first on The $100 MBA.
You can’t keep charging the same amount forever. It’s Q&A Wednesday, and we’ve got a listener with a small but successful web development company. Business is booming, and it’s clearly time prices reflect that. But how can you suddenly charge people more without…ticking them off? More importantly, when should you do it? You’ll never scale […]
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The greatest disasters produce the best lessons. From catastrophic successes to plain old catastrophes, 2020 has produced no shortage of forehead-slapping circumstances. When things are spiraling, whoever holds fast comes away with the most powerful insights — and a huge advantage in business. Today, we share the 5 most important things this dumpster fire of […]
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What do you say when it’s time to ask for money? Kyle York knows how to talk to investors. He is one! He’s also the man behind York IE, a firm that specializes in bringing investors and investees together. So how do you nail your pitch? Today, Kyle shares his “key pillars,” along with 7 […]
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Competition isn’t a bad thing. That said, you don’t want to “compete” by doing what the other company does better. The best strategy for smart, lean small businesses is differentiation — finding a way to do what no one else is. What could that mean for your business? Today, we discuss a few ways your […]
The post MBA1682 How to Stand Out From The Competition + Free Ride Friday appeared first on The $100 MBA.
Every business has ups and downs. But can you tell the difference between a temporary “down” and…something more serious? Maybe it’s the normal business cycle. Maybe it’s an industry-wide issue outside your control. But maybe it isn’t! It’s not always easy to tell — and it’s not always easy to admit you’re failing. Today, we […]
The post MBA1681 Is Your Business Failing…or Just in a Dip? appeared first on The $100 MBA.
This one’s definitely in our wheelhouse. It’s Q&A Wednesday, and we’ve got a listener with an interior design blog who’s ready to move to the digital airwaves. So what makes our podcast work so well for us? What’s the secret sauce? It’s not really a secret. In fact, it’s a few simple tips we’re happy […]
The post MBA1680 Q&A Wednesday: I’m starting a new podcast. Any advice? appeared first on The $100 MBA.
Is there any way around paid advertising? For lean startups, the cost of paid ads can add up quickly. Are there any growth strategies that don’t involve blowing a hole in the budget? And if so, how’s it done? What alternative tactics have small businesses used to spread the word more…frugally? Today, we discuss your […]
The post MBA1679 Do You Have to Use Paid Ads to Grow? appeared first on The $100 MBA.
Everyone negotiates. It’s a foundational business skill that every entrepreneur has to develop, to the best of their ability. Whether it’s with vendors, employees, partners, or clients, you’ll have to (literally) come to terms with people on a daily basis. So how do you get good at it? Molly Fletcher has been called “the female […]
The post MBA1678 Guest Teacher – Molly Fletcher – How To Negotiate With Confidence And Ask For What You Want appeared first on The $100 MBA.
Ready to build a dynamic team? Look to the Philippines. There’s a huge pool of talented, tech-savvy, multilingual go-getters just waiting to find the right team to join. And given the differences in currency values and cost of living, you can hire them at beyond-reasonable rates. You just have to know where — and how […]
The post MBA1677 How to Hire Great Talent in The Philippines + Free Ride Friday appeared first on The $100 MBA.
For retailers, December is a beast. But for many other businesses, it’s the perfect “down time” to get ahead on certain things. …like marketing. Today, we discuss what your business should do while things are quiet. By taking advantage of the slower pace, you can give yourself a head start on next year’s marketing. There’s […]
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When it comes to motivation, money only goes so far. That might sound a little precious, but it’s true. It’s Q&A Wednesday, and we’ve got a listener with a great team — and a tight budget. Fortunately, study after study has confirmed that after a certain salary point, employees are far more motivated by things […]
The post MBA1675 Q&A Wednesday: How do I motivate my employees without spending money? appeared first on The $100 MBA.
You put time, money, and effort into promoting your product. Did it work? Today, we discuss how to know for sure. If you’re not accurately measuring success (or lack thereof), your marketing efforts can’t evolve. And if they can’t evolve…well, eventually they won’t bring you much in sales. So how do you define “success” for […]
The post MBA1674 How to Evaluate Your Promotion’s Success appeared first on The $100 MBA.
Who makes it in business? More importantly, why? Ramit Sethi started his career by giving frank advice on personal finances. Now, the best-selling author teaches people how to monetize their strengths and develop their own businesses. Today, we sit down with Ramit for an in-depth chat about what it (really) takes to succeed. From deciding […]
The post MBA1673 Extended Interview: Ramit Sethi – How To Start Your Own Thing appeared first on The $100 MBA.
Constantly short on time? Don’t seem to have any for yourself? That’s not “hustle.” That’s unhealthy. Today, we offer a few strategies for getting your schedule under control. If your business is consuming your life, it’ll backfire eventually. That’s why it’s important to take a hard look at where all your hours are going. Work […]
The post MBA1672 How to Stop Being So Busy + Free Ride Friday appeared first on The $100 MBA.
These days, it’s harder and harder not to be seen. Videos, webinars, and other on-camera presentations are becoming indispensable in online marketing. Consumers want to see you, and know who they’re (potentially) buying from. But not everyone’s naturally comfortable. So how do you get over the fear? Today, we discuss what you can do to […]
The post MBA1671 How To Get Comfortable Being on Camera appeared first on The $100 MBA.
They’re not profiting. Does that mean you shouldn’t? It’s Q&A Wednesday, and we’ve got a listener with a t-shirt company who gets regular requests from nonprofit organizations. These groups are looking for support in the form of a discount — which would make our listener’s profit margins a little on the tight side. It might […]
The post MBA1670 Q&A Wednesday: Should I offer discounts to nonprofits? appeared first on The $100 MBA.
We all know testimonials work. …but not just any old testimonials. We’re living in the “social proof” era. When it comes to deciding whether to buy a product, no founder, marketer, or salesperson is trusted more than a fellow consumer. Gathering quality testimonials, then, is one of the most important sales strategies you can use. […]
The post MBA1669 How To Get Testimonials That Sell appeared first on The $100 MBA.
How do some leaders do it? You know the kind — they can get their teams to do the (nearly) impossible, inspiring loyalty and commitment that goes way beyond working for a paycheck. What factor do the best leaders in business have in common? Today’s special guest, Johnny Merritt, has an idea. He calls it […]
The post MBA1668 Guest Teacher – Johnny Merritt – How to Implement Kinetic Leadership appeared first on The $100 MBA.
Is it time to catch bigger fish? Moving “upmarket” can be a bold — but smart — move for some businesses. Transitioning from selling lower-priced products and services to higher-priced ones can be tricky, though. How can you decide if it’s right for your business? More importantly, how do you pull it off? Today, we […]
The post MBA1667 Should You Move Up Market? + Free Ride Friday appeared first on The $100 MBA.
Gamer or not, pay attention to the Playstation 5. The launch of this highly anticipated gaming console is a Master Class in how to debut a new product. Every step of Sony’s marketing campaign was packed with lessons for anyone who wants their next offering to make a serious splash. And yes, even small businesses […]
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You get what you pay for — even when it’s free. It’s Q&A Wednesday, and we’ve got a tech startup founder who’s considering bringing on interns. It sounds like a can’t-lose: free labor from qualified young go-getters, right? But are there drawbacks? Spoiler alert: yes. Lots. Today, we discuss what you really take on when […]
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Most national and state governments offer grants to businesses. Where’s yours? Today, we share our experience applying for grants. How much time and effort do you really have to invest? How much money? And of course…is it remotely worth it? We’ll discuss the best ways to find out what grants are available in your country […]
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Today, it’s a Must-Read from a master. Taki Moore is the coach’s coach — the guy whose success and experience in this rapidly growing field is second to none. If coaching continues to explode as predicted, it won’t surprise Taki. He’s been ahead of this game for a while now. Million Dollar Coach is Taki […]
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Sometimes, you really do have to spend some to make some…but it only works if you spend wisely. That’s where the professionals come in. Today, we discuss how (and why) to find a paid ads marketer for hire. Yes, you can run ads yourself — you can even take courses and use free resources to […]
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It’s the “other” SEO: paying Google to display your ads above the organic search results. It’s expensive. But does it work? Today, we discuss what kinds of businesses get the most from Google. We’ll explain why these ads work, and why they cost so much more than ads on social media. The investment is high, […]
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When you personally provide a paid service, how can you scale up? And can you do it without sacrificing quality? Unless they finally invent cloning, a solopreneur can only do so much. Which means that every service-based business has a ceiling — once you reach a certain number of clients…that’s it. Or is it? It’s […]
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Focus = results. It’s tempting — very tempting — to try and do everything. To spread your bets across multiple projects, products, and marketing channels. It even seems smart. Why put your eggs in one basket? Well…because it can work. Really well. Today, we introduce a challenge from a fellow founder that can change everything. […]
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One size does not fit all. When you’re seeking guidance on business, there’s no shortage. But what worked for one “guru” might not work for you. For all the well-intentioned advice out there, none of it considers one key factor — you. So how can you find your path to indendepenent success? Loren Weisman is […]
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It’s getting close. Whatever your background or beliefs, “the holidays” are something most businesses have to prepare for. And that’s the key: actually preparing — so that you, your team, and your customers can enjoy…well, happy holidays. It doesn’t happen by accident. Today, we discuss the steps you need to take to accommodate the needs […]
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You need a break. But your business needs you. What’s an entrepreneur to do? Today, we discuss how to schedule vacations wisely. By being smart with your calendar, you can do what’s best for your business and for yourself — both of which depend on the other staying healthy. These are practical steps for avoiding […]
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There’s niche — and then there’s “Cat Cafe” niche. It’s Q&A Wednesday, and we’ve got a listener who’s considering this surprisingly popular business model. Some hot beverages, maybe a little food, and…live cats. Lots of ‘em. Can this actually work? If so, how? Today, we’ll explore what factors you should think about when starting a […]
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It’s that time of year! Our annual tradition of sharing the best lessons from the most insightful people helps us put a lid on the year gone by — and gear up for next year’s challenges. While 2020 was…not ideal for many, it was rich with wisdom we can bring into 2021. Today, we’ve got […]
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Wealth is attainable. Amira Alvarez is the founder and CEO of The Unstoppable Woman, a company founded on the idea that limits are something we impose on ourselves. As someone who personally quintupled her own income within a year, she would know. Today, she’s here with a 6-step plan for earning the income you want, […]
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Handling questions, complaints, and more all by yourself? Maybe it’s time to stop. Today, we discuss how to put together an all-star Customer Support squad. It’s one of the best ways to compete against bigger companies, as rockstar service can make all the difference to consumers — especially for tech products. Learn how to know […]
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It’s never about the product. It’s always about execution. Today, we discuss how to “systematize” your business. By establishing self-sustaining standard operating procedures, you won’t just make your business more efficient. You’ll make it more powerful. It’s the epitome of working smarter, not harder.Learn how to improve your process and your results, with systems that […]
The post MBA1651 Build a System, Not a Business appeared first on The $100 MBA.
From stranger, to customer — how does your website get people there? It’s all about effective funnels. “Funnels” are pretty much anything that moves people from never having heard of your brand, to being interested, to considering a purchase, to making one. Many have tried to perfect a system for this. But all you really […]
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Nothing is risk-free. But risk can be minimized. …even when you start a business. You don’t have to put your home or life savings on the line to be an entrepreneur. There are ways to get into the game that don’t require a massive investment, or sinking yourself into debt. Today, we discuss 3 of […]
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Is it time to sell your business? Most of this podcast is about building your business. But when the endgame is in sight, how do you know when to make that final call? When is entrepreneurship…over? We’ve got a Must-Read book with a few answers. Before the Exit poses a few questions you should ask […]
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It’ll happen eventually. A change to your service. A delay. A mistake. At some point, you’ll have to break some less-than-pleasant news to your customers. Fortunately, it doesn’t have to hurt your relationship. Today, we share the steps you should take whenever there’s an uncomfortable announcement on the horizon. You can tell people what they […]
The post MBA1647 How to Deliver Tough News to Customers + Free Ride Friday appeared first on The $100 MBA.
Hard work has a tipping point…but it also has a point of diminishing returns. Hard work isn’t “productive” if it burns you out. Hustle isn’t effective if it’s not sustainable. While it’s tempting to assume that the hardest worker wins, it’s just never been true. Entrepreneurs have to master efficiency — not self-denial. It’s a […]
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Wanna show your team some love…on a budget? It’s Q&A Wednesday, and we’ve got a listener who wants nothing more than to show the team just how appreciated they are. Unfortunately, it’s not possible to show it in their paychecks. But it’s still possible. Today, we explore a few ways to reward your team with […]
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Strapped for cash? Revenue is like oxygen for a business — it’s a matter of survival. Today, we discuss exactly how to boost revenue when you need it most, in just a few weeks. With the strategies we discuss in this episode, 45 days is a realistic timeframe in which to add some serious black […]
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Who’s sending you business? Why? Can you do anything to make it happen more often? Yes, you can. That’s the message today’s special guest teacher, Stacy Brown Randall, is here to deliver. She’s got a step-by-step plan to make more referrals happen — without actually asking anyone to refer people. All you need is a […]
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Solopreneurs: are they real? Do they stay solo…forever? Running a business by yourself is something we usually think of as a first stage. Eventually, you hire people. But if you’re happy to run a one-person operation, is it viable in the long term? Short answer: yes, but it comes with some drawbacks. Today, we discuss […]
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Words are the heart of marketing. So how do you find the best writing talent? Your emails, blog, social posts, and website copy need to reflect your brand. Your words have to provoke emotional responses and inspire action among consumers. For most people, that requires a professional. There’s no shortage of writers out there. Unfortunately, […]
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What should you wear to a Zoom meeting? As COVID has forced so many businesses to operate online, some new questions have come up. While office dress codes are pretty standard — and easily enforceable — what happens when everyone works from home? And, y’know…does it matter? It’s Q&A Wednesday, and we’re helping one listener […]
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Here’s what we wish we knew earlier! In our time building and running a tech startup, we’ve learned too much to fit into a single episode. But a few core principles apply to all of it, in one way or another. Today, we share these principles with you. We’ve got the 5 most important ideas […]
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You can make it through this. And so can your business. COVID has screwed up…everything. Many businesses have closed — some temporarily, some forever. But others have adapted, pivoted, even thrived. How? According to this week’s special guest teacher, it all comes down to resilience. Margie Warrell has closely studied success in business, and currently […]
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Ask yourself honestly: does running your business just…suck? If you’re feeling run-down, unmotivated, uninspired, you might be fine. You might just need a break, or a change in how your business operates. But you might need something a little more drastic. You might need to get out of it altogether. The point of entrepreneurship is […]
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How big is big enough? Most people try to grow their business as much as possible. But that’s not the only option! What if the right business for you is…something less gigantic? There are a few reasons this could be the case. Today, we discuss 5 big advantages to keeping it small. Instead of assuming […]
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Today, we’re bringing you something special. We teamed up with Himalaya Learning, an online education platform offering audio courses in entrepreneurial skills. Together, we created Start Your First Online Business, a complete course that walks you step by step through creating your own startup. This 10-part course gives you the knowledge you need to get […]
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Ready for an executive assistant? It’s Q&A Wednesday, and we’ve got a listener who wants an EA, but isn’t sure what to spend. An EA is our top recommendation for a first hire, and they can quickly become invaluable. …but how much should “invaluable” actually cost? Today, we’ll discuss what the options are, what the […]
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If you’re thinking of selling products on eBay…don’t. It seems like a good idea, from a distance. But the dangers inherent in selling on eBay far outweigh the advantages. Our intrepid host Omar would know — he had an eBay-based business once. There’s a good reason he doesn’t have one now. Today, we detail the […]
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Is entrepreneurship for you? ‘Cause it’s not for everyone. If you’re wondering whether you have what it takes to build your own business, we have an answer. Actually, our special guest, Gino Wickman, has an answer. Actually, you have the answer. But Gino has the perfect way to help you find it. Gino Wickman has […]
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Got great YouTube content? A strong following? Great! But how is that supposed to help your business? Today, we discuss how to turn views into conversions. YouTube is awesome for the top of your marketing “funnel,” but all those viewers are useless if you can’t follow up. You need email addresses, not likes and shares. […]
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What makes a sales page work? The goal is to get people to buy. So why do some pages perform better than others? Today, we’ll discuss one key element that has a bigger impact than any other. Whether it’s your homepage, or individual product pages, there’s one thing that really conveys the value of your […]
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No-refund policy: good idea? Terrible idea? It’s Q&A Wednesday, and we’ve got an online course seller who wants to protect their revenue from frivolous refund requests. Will a blanket no-refund statement scare people away? Or will it just save some hard-earned cash? We’ll discuss a few options when it comes to refund policy, and why […]
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We all want the best possible team. But is that a realistic goal in your first year or two? When you haven’t established a reputation yet, how can you attract the best talent? Turns out, being new to the game is a big advantage in that department. Today, we discuss 5 things that attract great […]
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Not much of a “salesperson?” That’s ok (and totally normal). Today, we’ve got a top-level expert in the Selling Arts, Penny Elliott. Penny’s raked in millions in sales over her career, and currently makes her living showing others how it’s done. In this episode, Penny shares 3 specific strategies anyone can use to move their […]
The post MBA1628 Guest Teacher – Penny Elliott – How To Get Momentum In Your Business Through Accelerated Sales & Automation appeared first on The $100 MBA.
What did we really lose when we lost our offices? Coronavirus changed everything for some companies. Not ours — our team has always been fully remote. But as other companies were forced into the WFH life, we couldn’t help but wonder… …have we been missing out on something? Our host Omar decided to find out […]
The post MBA1627 Do You Need an Office To Work Efficiently + Free Ride Friday appeared first on The $100 MBA.
Playing it safe isn’t that…safe. If you’re stuck in habitual patterns — because they’ve worked ok so far — that’s not stability. That’s stagnation. Today, we discuss how to tell if you’re too comfortable in your comfort zone. Are you trying new things? Are you innovating? If not, the competition will. Tune in, and learn […]
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YouTube: if you think your business can ignore it, think again. It’s Q&A Wednesday, and we’ve got a listener looking for some YouTips, if you will. Because YouTube is so much more than a place to watch cat videos. It’s a social platform, an ad-revenue generating machine, and…a powerful search engine. In other words, treat […]
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But wait, there’s more! From the company that brought you incredible stories like Finding Nemo comes another inspiring tale — how one business did things differently, and it worked. This is part 2 of our 2-part review of Ed Catmull’s Creativity, Inc. Go back and listen to Part 1, if you haven’t. In this episode, […]
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This book is so good, we had to review it twice. Creativity, Inc., from the co-founder of Pixar, is packed with incredibly valuable lessons for any business leader (or anyone who wants to be one). In the first part of this 2-part review, we’ll discuss Ed Catmull’s take on team-building, cultivating creativity, creating a company […]
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Tough times? Tight budget? Let’s make some room on that balance sheet. Today, we explain how to save money by renegotiating some of your biggest expenses. It’s an obvious strategy, but too few entrepreneurs try it. You could be paying less to suppliers, vendors, contractors, and others. So why not ask? Remember: your business is […]
The post MBA1622 How To Negotiate Any Big Expense + Free Ride Friday appeared first on The $100 MBA.
The biggest problem with paid ads? They cost money. And sometimes, they cost more than they’re worth. Today, we explore the ROI on paid ads — whether they’re on social platforms like Facebook, search engines like Google, or content spaces like YouTube. If you’re not careful, what looks like a smart move can be nothing […]
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Podcasting: it’s a lot better with the right equipment. It’s Q&A Wednesday, and we’re helping one listener choose a crucial piece of gear: the mic! We’ve been doing this for a while — this is episode 1,620 — so we’ve tried quite a few. The mic we use isn’t the most expensive one, but it […]
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Did Prime ruin the whole shipping thing? It’s a fundamental e-commerce question. So many businesses lose money — or tighten their margins — by absorbing excessive shipping costs. You don’t have to be one of them! Today, we explain why shipping should actually be a revenue generator, not an expense. WIth our intrepid host Omar’s […]
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Is your business in trouble? Don’t make it worse. There are financial predators out there targeting distressed companies. Don’t let your business fall victim! If you’re in a tight spot, you have to know who to accept help from — and what to expect. Fortunately, we know an expert on all that. Domenic Aversa specializes […]
The post MBA1618 Guest Teacher – Domenic Aversa – How to Navigate the World of High Risk Lending appeared first on The $100 MBA.
Few words are more powerful than “no.” But you have to know how to use that power wisely. As your business grows, the “no’s” become more frequent, and more important. Every “yes” is a “no” to something else — which means you need to master your priorities. Today, we discuss how to be properly selective, […]
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Live Chat Support: it’s an incredible plus for your business. But that doesn’t mean you’re ready to offer it. Today, we discuss what you have to consider before you make a promise you can’t keep. A lot goes into live support, and you have to make sure you can deliver. We learned this with our […]
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Need money to start a business? It’s one of the first big hurdles entrepreneurs face. Going to a bank or VC is a fraught process, and it’s not guaranteed to work. But what if you have family with cash to spare? It’s Q&A Wednesday, and we’ve got a listener who has an idea for a […]
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Ready to scale? You got your business off the ground. Now, it’s time to reach for that next level. But if you’ve never done so before, look out! Too many small businesses stumble in ways that can cost you dearly — for months or years to come. Today, we outline 3 ways you can really […]
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Brick & mortar businesses must be accessible to people with different needs. But what about websites? Are you leaving people with sensory or motor disabilities out of your marketing? Making sure you’re not isn’t just ethically right, it’s smart business. So what can you do to make sure everyone is welcome on your little corner […]
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What percentage of your expenses should cover payroll? What’s sustainable, fair, and makes sense? Today, we discuss the factors involved. We’ll help you figure out just how big a slice your team should take out of the profit pie. The right number will vary for different types of businesses, but almost every business falls into […]
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Will your team tell you when you’re wrong? If the answer is no, you have a problem. Without a culture of openness and honesty, you can’t really find out where your business’s strengths and weaknesses are. You can’t make important decisions about what’s working and what’s not. Your team can’t be afraid to criticize. Today, […]
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Got more clients than you can handle? Ready to take the next step? It’s Q&A Wednesday, and we’ve got a listener with an awesome problem: too many customers. He’s the only one who works at his own web services company, and it’s time to grow beyond solopreneurship. But how can he handle the quantity without […]
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Firing people sucks. It’s not just uncomfortable. It’s a loss of investment in the employee, and a sign that you missed something along the way — possibly something that could’ve prevented the firing (or hiring!) in the first place. You will have to fire people eventually. But you can be proactive in reducing how many. […]
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“Long hours” is not the answer. If you think you’re too busy to run a business, we submit Yasmin Vorajee: a mother of 3 who operates her business in just 20 hours a week. The author of Tiny Time, Big Results, Vorajee had to find a way to maximize her time…and boy, did she. Today, […]
The post MBA1608 Guest Teacher – Yasmin Vorajee – How to Build a Client Attraction System That Works in 4 Hours Per Week appeared first on The $100 MBA.
We automate emails, social posts, and a million other things. Why not automate webinars? We’ve been experimenting with “on demand” or automated webinars for the last year or so, and it’s been great. Our pre-recorded lessons and sales pitches have brought us a bump in conversions and sales — all while we’re sleeping. Today, we’ll […]
The post MBA1607 How On Demand Webinars Can Increase Your Revenue + Free Ride Friday appeared first on The $100 MBA.
The sales funnel: if you’re in business, you’ve heard of it. But maybe you’ve heard too much. Today, we’ll break the funnel down into a simple, step-by-step plan to generate sales. We’ll put aside all the theorizing and competing expertises, and bring it back to basics. This is Creating Customers 101. We’ll establish the tried-and-true […]
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He’s “not your guru.” But he’s something. Tony Robbins might be the biggest name in self-help. But is personal development professional development, too? It’s Q&A Wednesday, and one listener is pondering whether to spend company dollars on a Robbins training session. The formerly in-person seminars have gone online, and the price has dropped accordingly. Is […]
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Morale doesn’t happen by accident. It affects productivity and outcomes. It keeps people on the team instead of looking elsewhere. It makes your employees go beyond working “hard,” and feel personally invested in their work. So how can you cultivate morale? Today, we discuss how to make everyone feel like their work matters. We’ll explain […]
The post MBA1604 Are You Spending Enough Time on Team Morale? appeared first on The $100 MBA.
New to paid advertising? Now’s the time to get into it. COVID-19 sent the price of online advertising down. Way down. Google, YouTube, social media platforms — every platform is ripe for getting exposure. …and your potential customers are spending more time on those platforms than usual. Today, special guest teacher Tyler Jordan of Jordan […]
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We’ve said it before, and we’ll keep saying it: Take a break from chasing customers, and focus on the ones you already have! Your existing customers are the easiest group of people to market and sell to. But do you have unnecessary barriers between them and further purchases? Are you making it easy to buy […]
The post MBA1602 Are You Making It Hard For Your Customers to Spend More Money? + Free Ride Friday appeared first on The $100 MBA.
The easier it is to pay, the more people buy. We’ve all been somewhere that doesn’t accept credit cards. But in the future, will not accepting methods like Apple Pay put your business in the same outdated category? Today, we discuss whether Apple Pay is the next PayPal — or the next Visa. Does your […]
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They say not to rush important decisions. But you can’t drag your feet, either. It’s Q&A Wednesday, and we’ve got a listener who takes weeks or months to make a call. Worst of all, the time he takes doesn’t necessarily result in better decisions — it just delays everything that comes next. So how can […]
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You can’t do everything. But who should do what? It’s a great problem to have: Your business is growing, and you’re ready to hand responsibilities off to new hires. But how do you know what the best talent looks like? You’re hiring because you don’t know that much about…development, marketing, whatever. In other words, you’re […]
The post MBA1599 How To Hire For Skills You Don’t Have appeared first on The $100 MBA.
All marketing starts with awareness. So how do you get your name out there? We’ve got an expert with an answer. Luana Ribeira specializes in getting entrepreneurs exposure by giving the media what they want: good stories from interesting people. To earn credibility and trust with a wide audience, media exposure and general PR is […]
The post MBA1598 Guest Teacher – Luana Ribeira – How to Get Featured in The Media appeared first on The $100 MBA.
How are those open rates looking? As your email contact list grows, it takes a little more effort to manage. You’ve got to protect your “sender reputation,” the metric by which email services decide whether your message is sent to the inbox — or to the dump. Today, we’ll discuss a few tactics you can […]
The post MBA1597 Advanced Email List Marketing Optimization + Free Ride Friday appeared first on The $100 MBA.
Stop asking when COVID-19 will end. Start asking how to do business around it. We’re half a year into the pandemic, and there are no signs of it going away anytime soon. Major changes in consumer and company behavior are reshaping the business landscape. Can you navigate it? Of course you can. Coronavirus is a […]
The post MBA1596 How Will COVID-19 Affect Your Business Long Term? appeared first on The $100 MBA.
Facebook ads can be incredibly effective. But if you’re not careful, you can end up losing money. It’s Q&A Wednesday, and we’ve got one listener who’s been running Facebook ads for 6 months, and can’t seem to get one crucial metric to move in the right direction: the cost per lead. If you’re spending too […]
The post MBA1595 Q&A Wednesday: How do I lower my FB ads cost per lead? appeared first on The $100 MBA.
If you’re not evaluating your employees, you’re not getting your money’s worth. Just as importantly, the employees aren’t getting their time’s worth. Finding out if your employees are growing — or just working — is crucial. But it has to be done in a way that’s fair and long-term-goal-oriented. Today, we’ll explain how it’s done. […]
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When everyone’s faking not faking it…who can tell the difference? It’s hard for any brand earn trust when cynicism rules the Internet, and consumer bullsh*t radars are set to High Alert. But it’s not impossible. Today’s special guest teacher, Mark Toft, built a career on finding the authentic message behind the brands he worked with. […]
The post MBA1593 Guest Teacher – Mark Toft – How to Build an Authentic Brand in an Insincere Age appeared first on The $100 MBA.
Is your team making progress…or just working? It can be hard for individuals to stay focused on long-term goals, let alone teams. So making an effort to keep your employees on track isn’t just smart — it’s necessary. Today, we discuss how to make sure your team isn’t losing sight of the horizon. By ensuring […]
The post MBA1592 Is Your Team Working On The Right Things? + Free Ride Friday appeared first on The $100 MBA.
Can your business run without you? It’s important that it can. As your operation grows, it becomes more and more dangerous for you — or anyone on your team — to be indispensable. When life happens and you can’t make it to work, your business should be able to run on autopilot, at least temporarily. […]
The post MBA1591 Creating a User Manual For Your Business appeared first on The $100 MBA.
Website down? That’s a crisis for almost any business. What now? It’s Q&A Wednesday, and we’ve got a listener whose site crashed. No small business can afford that, at least not for long. More importantly, no small business should run without measures in place to prevent it from happening! Today, we’ll discuss how to get […]
The post MBA1590 Q&A Wednesday: My site keeps crashing. How do I find someone to fix it? appeared first on The $100 MBA.
We assume big price tags are for big businesses. But it’s the opposite, really. Today, we discuss why new and smaller companies think they have to undercut. While it might seem like a better way to sell your product at first, the message it sends — and the customers it attracts — can make this […]
The post MBA1589 Why Selling Low-Priced Products Can Be Harder appeared first on The $100 MBA.
A lack of credibility is deadly. For all your other assets, not being seen as reliable can negate everything else. That’s true for potential customers, business partners, and your own team. Today, we welcome a special guest who can help. Alain Hunkins is a coach, consultant, and author who’s worked with some of the biggest […]
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We’ve all seen “influencers” casually (or not so casually) hawking products on social media. But can this be an effective marketing strategy for you? It’s FREE RIDE FRIDAY!!!, and we’re exploring influence. While having a semi-famous (or “Instagram famous”) person back your product undoubtedly raises awareness, does it create customers? Can it work for small […]
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The lifetime deal: smart strategy, or slippery slope? Many companies with monthly or other recurring-revenue business models consider this trick. You simply offer a great deal that never expires — ever. Customers are locked in at a certain rate, for as long as they’re alive. This can backfire. Today, we do the math on lifetime […]
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You’ve gotta do what’s best for your business. But you also have to do what’s best for the customers — especially the ones who supported you early on.. What happens when those two principles conflict? It’s Q&A Wednesday, and we’ve got a listener who wants to niche down their coaching business — which would mean […]
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You’re ready to spend money on advertising. The question is: do you know how to get the best results? And if not, should you learn, or should you put that advertising budget into the hands of a pro? We had to ask ourselves those questions as our business grew. Paid advertising is complex, and only […]
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Why did I do that? It’s a question we don’t ask ourselves enough. As small business leaders and entrepreneurs, it’s crucial to understand the human decision-making process. This week, we take a look at a Must-Read that does exactly that. Jonah Lehrer’s How We Decide challenges the myth of rational, logical, even self-serving decision-making. Instead, […]
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Every brand needs a story. Every story needs a hero. And every hero needs a villain. Don’t get us wrong; we’re not talking about “vilifying” the competition. We’re talking about differentiating. To build your brand’s narrative and stand out, you have to tell the world what you’re doing differently. In other words, you need contrast. […]
The post MBA1582 Why Your Business Needs an Enemy + Free Ride Friday appeared first on The $100 MBA.
Teaching, training, and coaching online: everybody’s doing it for a reason. It’s one of the most profitable ways to monetize your expertise. But that comes with a downside — a ton of competition. With so many courses, webinars, and videos out there, how can you stand out? Today, we’ll explain exactly how to set up […]
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Checks notes Yep, the money’s still in the list. Email is everything when it comes to marketing. It’s the #1 way to nurture leads, and move them closer to becoming customers. But how do you know if you’re…y’know, doing it right? How do you measure the success (or failure) of your email campaigns? Open and […]
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Want to innovate your marketing? Study marketing innovation. That’s what we’ve been doing, as we followed the launch of Hey, a new take on email from the guys who created Basecamp. And no — we’re not affiliated with Hey in any way. We just paid close attention to Hey’s pre-launch marketing strategy, and felt compelled […]
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No more “post & pray.” It’s time for a strategic approach to social media. Social media advertising is a tricky business. But right now is a great time to get into it — costs are down, and folks are spending more time than usual scrolling around. So how can you get the most out of […]
The post MBA1578 Guest Teacher – Erin Corn – How To Succeed With Paid Social Ads appeared first on The $100 MBA.
If you’re cutting costs this year, you’re not alone. One of the easiest ways to boost profits is to cut down on overhead. But lowering expenses can cost your business in ways you might not realize — especially when it comes to ditching providers and suppliers in favor of cheaper options. Whether it’s digital providers […]
The post MBA1577 Is It Worth It To Switch Providers to Save Money? + Free Ride Friday appeared first on The $100 MBA.
Where are your (potential) customers? More importantly, how do you get their email addresses? Today, we’re talking top of the funnel. We’ve got 3 creative ways to find your audience, and get them to opt into the conversation. You probably haven’t tried these (or all of them, anyway), but they work — if executed properly. […]
The post 1576 3 New Lead Magnet Ideas appeared first on The $100 MBA.
Swag is fun. But is it effective? What’s the real power of t-shirts, mugs, stickers, and all the rest? What’s a reasonable ROI, and how do you even measure it? We’ve given away lots of branded gear over the years. Was it worth it? At least one listener wants to know. It’s Q&A Wednesday, and […]
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How good can 2020 be? Crazy question, right? But it’s one you should be asking. This sh*tshow of a year has derailed businesses and shattered motivation around the world. But entrepreneurs thrive on challenge — even if it’s just the challenge to survive. So how can you get the most out of this wacky year? […]
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How much revenue are you leaving on the table? Rob Ristagno knows data. From baseball to balance sheets, he specializes in figuring out what the numbers are saying — and what they’re hiding. Today, he’s here to teach us a simple exercise to get the most out of the data we already have. Best of […]
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There’s no way around meetings. But they don’t have to suck. Today, we’re sharing our best tips for ensuring that your team’s meetings are tight, efficient, and not a boring slog. Most importantly, these 4 “Must Do’s” guarantee that your meetings aren’t the worst possible thing: a waste of time. It just takes a little […]
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If business isn’t doing any good…what’s the point? We’re interrupting our regular podcast stream to bring you something special. It’s the first episode of Real Good, a new podcast about people using the power of their business to make a better world. Seriously. These stories aren’t about PR or charity. They’re about businesses and leaders […]
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They say success is mostly perspiration, with a little inspiration. But what about motivation? Keeping spirits high is a team leader’s responsibility. The best way to do that? Breed success with success by regularly celebrating wins. By making a point of basking in small victories every week, you keep the motivation going. Feeling the little […]
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Solo no mo’. It’s Q&A Wednesday, and we’ve got a listener who’s finally making enough revenue to double the size of their one-person team. The only problem? This soon-to-be-former solopreneur isn’t sure what position to fill. What’s the priority? Your first hire is a big investment (and commitment). It’s crucial to find someone that doesn’t […]
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We dare you. Seriously, we want you to do this. Raise your prices, even if it’s just a little. Do it this month, and you’ll learn something very powerful. You’ll learn that you can charge more than you think — without pissing off your customers. And there’s one way to prove it. A few factors […]
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Let’s talk about death — but in a good way! This is a very different “Must Read.” Neville Medhora’s You’re Gonna Die isn’t exactly about business. Or it’s not only about business. It’s about life, how it ends, and how we all need to make every second of it count. Especially entrepreneurs. Subtitled “A framework […]
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This crisis will end. But when? And can your business last ‘till then? Let’s find out. Today, we’re discussing what your company needs to come through the other side of this whole COVID thing. How can you navigate the tunnel when you can’t yet see the light? How do you know when it’s smarter just […]
The post MBA1567 Will Your Business Survive? + Free Ride Friday appeared first on The $100 MBA.
Should onboarding cost the customer money? Can “set-up” fees backfire? Once you’ve made the sale, is it smart to immediately tack on an extra charge just to get someone up and running? It depends. Today, we’ll discuss why businesses charge these initial, one-time set-up fees. By understanding why companies do it — and how it […]
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Entrepreneurs are different. We don’t work the same. We don’t live the same. And we face challenges that the conventionally employed just don’t. For example, it can be incredibly tough to “leave work at work” when we’re solely responsible for our businesses. Our brains are full of hamsters, spinning away on wheels that never stop. […]
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Don’t miss this one. It’s an in-depth interview with someone who saw a special niche in a very, very competitive industry, and filled it successfully. It’s a true Master Class in both business-building and one of the most important aspects of digital marketing: email. No, email isn’t “dead,” or anywhere close to it. Yes, the […]
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Retention is the new acquisition. As business people, we put a ton of effort into getting new customers. But so many of us fail to devote adequate focus to keeping the customers we have. It’s a plague! A syndrome. A common pitfall that’s swallowed a million businesses. So how can you keep — and keep […]
The post MBA1563 Must Read: Never Lose A Customer Again by Joey Coleman appeared first on The $100 MBA.
Are your finances getting too big to handle? That’s a great problem to have! But it’s a problem nonetheless. Hiring a CFO is a sign you’ve arrived. It means you’re dealing with so much revenue and expenses that it’s no longer something you can just…do. You need a professional who can take total command of […]
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Of all the kinds of stress, financial stress is one of the worst. It can make entrepreneurship…not fun anymore. Stress compounds any financial problem your business has, making it significantly worse. But dealing with tough times calmly and strategically is just one of those must-have skills for independent business people. Easier said than done though, […]
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Producing content is exhausting. If you’re doing it wrong, that is. It’s Q&A Wednesday, and one listener wants to know how in the heck we manage to produce 5 podcast episodes every single week. It’s not easy, but it’s also not that stressful — because we have a system to support consistent production. And you […]
The post MBA1560 Q&A Wednesday: How do you consistently publish content? Any tips? appeared first on The $100 MBA.
You’ve gotta rank. There’s no way around it. No matter what kind of business you have, SEO is the way to grow. And the single most important factor in getting your website to the first page of Google results isn’t where you stick the keywords. It’s who’s linking to it. Backlinks are Priority One for […]
The post MBA1559 How to Get More Backlinks to Your Site appeared first on The $100 MBA.
Say it with me: undercutting is a garbage strategy. Trying to compete by offering the lowest price is a race to the bottom. When we’re starting out, most of us are shy about charging high prices. But done right, the high-ticket proposition is a smart way to gain real momentum for a new business. But […]
The post MBA1558 Guest Teacher – Tanner Chidester – How to Boost Revenue with High-Ticket Sales appeared first on The $100 MBA.
Every game has to end — including the entrepreneurship game. So what does winning the game look like for you? It can seem obvious, but do many people start and run businesses without a clear endgame in mind. Or they start with an endgame that’s too vague, and over the years lose sight of that […]
The post MBA1557 Why an End Goal For Your Business Is So Important + Free Ride Friday appeared first on The $100 MBA.
You’re posting too much content. I know, sounds crazy right? But something changed. Specifically, the algorithm Google uses to rank website pages made a major shift. While in simpler times, regularly posting content was a solid strategy for getting to Page One, that’s no longer true. Too many pages = depressed ranking. Less is seriously […]
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What’s the best way to sell an online course? Should you leave it out there, open for enrollment whenever? Or should you establish a limited enrollment period with a firm end date? Does one help you sell more memberships? Does one help your overall business plan more? It’s Q&A Wednesday, and we’ve got a listener […]
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We’ve all seen the little encircled “TM” on the names of our favorite brands. But what does it actually mean? More importantly, how can it help your chances of success? Depending on the nation or State you live in, a trademark can be a crucial part of protecting your company from copycats. But not always; […]
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Affiliate marketing: in many ways, it’s the ultimate “growth hack” for new businesses. You essentially crowdsource sales by cutting people in on the revenue generated by their own referrals. Win-win! But is there a strategy to it? Today’s special guest teacher certainly thinks so. Nathan Hirsch built multiple successful companies that harnessed the power of […]
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Politics. Social movements. Morality. Does any of that have a role in your business? That question is on the forefront of many an entrepreneur’s mind, as protests rage across the United States and the world over issues of inequality. While it’s tempting to think we can simply keep current events out of business… …it’s just […]
The post MBA1552 Should Your Business Publicly Take a Stand? + Free Ride Friday appeared first on The $100 MBA.
How much is too much to reinvest? As the founder of a small business, you’re responsible for keeping your company in good financial health. You owe it to everyone on your team — and your customers — to keep the ship afloat. That’s why so many entrepreneurs pour every possible cent of profit right back […]
The post MBA1551 Are You Putting Too Much Money Back Into Your Business? appeared first on The $100 MBA.
PayPal: is it a must? PayPal used to dominate the cardless transaction world. Even now, it’s a popular choice for millions of consumers. But is it so popular that your small business has to offer it? Do people’s ideas about security and convenience dictate that only taking credit cards is a mistake? It all depends. […]
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Onboarding: it’s not just for customers! When you make a new hire, it’s your job to set them up for wins. So much time and effort is wasted by new employees when they aren’t quite sure how things really work, or when they’re trying to find their place in a new company culture. Here’s how […]
The post MBA1549 4 Simple Tips To Improve Your New Hire On-Boarding appeared first on The $100 MBA.
It’s the biggest question in digital marketing: how can I get people to stop and hear me out? Today’s guest teacher, Saksham Sharda, has an answer: hear them out first. By adding fun little tools like quizzes and calculators, you’re leveraging every consumer’s favorite topic (themselves) into crucial market research. It doesn’t just get attention. […]
The post MBA1548 Guest Teacher – Saksham Sharda – How to Generate Demand and Qualify Leads Using Calculators and Quizzes appeared first on The $100 MBA.
This whole “laptop on the beach” thing…it’s BS, right? Yes and no. As independent entrepreneurs, we’ve often wondered what we’re doing wrong. We see these other founders globe-hopping, working out of Parisian cafes and beachside bungalows for a few hours before getting back to the “lifestyle” of many people’s dreams. But it turns out there’s […]
The post MBA1547 Are Lifestyle Businesses Real? + Free Ride Friday appeared first on The $100 MBA.
We’re all for affiliate marketing. It’s one of the best ways to monetize your expertise, content, and following. It’s a fantastic passive(ish) revenue stream, whether you’re a full-time affiliate, a side hustler, or just someone who likes to share great products with people who would benefit from them. But you can do it wrong. Way […]
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Market research: you’re lost without it. But some markets are easier to research than others. It’s Q&A Wednesday, and we’ve got one listener in a very niche industry, unsure of where to turn for data to analyze. When you’re blazing your own trail, intel can be hard to find. But it’s always there somewhere. Today, […]
The post MBA1545 Q&A Wednesday: I’m having a hard time with my market analysis. How do I get started? appeared first on The $100 MBA.
We’ll never stop saying this: your rest is just as important to your business as your work. Like any good trainer will tell you about muscles, a business can only grow when recuperation is a priority. If you’re a full-time independent business person, it can be very tempting to work yourself into a ditch. And […]
The post MBA1544 How to Spend Your Weekend for a Better Week appeared first on The $100 MBA.
What can you learn from the big companies? Can any of the philosophies behind mega-companies like Disney help your small business? Yes. Robert Allen Iger climbed the ranks of the ultimate corporation, Disney, and ran the show for 15 years. In that time, he learned a few things that can help you — yes, you, […]
The post MBA1543 Must Read: The Ride of a Lifetime by Robert Allen Iger appeared first on The $100 MBA.
It’s a global marketplace. Charge accordingly, or you’re leaving rupees on the table. Currency localization is way more than a convenience bonus. It’s a potentially game-changing tactic that can have a serious impact on your overall revenue. Not only do different nations have different currencies; they have different economies. The bottom line? It’s not just […]
The post MBA1542 Charging Local Currency With Your Online Business + Free Ride Friday appeared first on The $100 MBA.
Is Google on to something? Those nap pods and free lunches must be worth the investment, right? Can the same perk-heavy approach work for smaller businesses? Today, we’ll explore the ROI of all those “extras.” From breakroom snacks to in-house gyms, some perks have historically worked better than others. Some have even done more harm […]
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This is math we’ve never had to do before. Trying to stay in the black during a pandemic involves a lot more than simple numbers. Navigating the rules, assessing the risks, and operating with one (or both) hands tied behind our backs can be overwhelming – especially when the rules vary from place to place […]
The post MBA1540 Q&A Wednesdays: Should I open my shop doors with COVID restrictions? appeared first on The $100 MBA.
What’s a formal education really worth? Since this is The $100 MBA, you might expect us to say something along the lines of “not much.” But not necessarily. There are things you can only get in college. Whether or not you need you need those things depends on your goals, your entrepreneurial vision, and your […]
The post MBA1539 Do You Need A Degree To Be a Successful Entrepreneur? appeared first on The $100 MBA.
Get on a podcast. Now. It doesn’t have to be this one. But the value of being heard on a good podcast goes way beyond the exposure and brand awareness you stand to gain. In fact, this week’s special guest teacher might argue that the networking opportunities you get are just as valuable. Or maybe […]
The post MBA1538 Guest Teacher – Matt Johnson – How To Use Podcast Interviews To Build Relationships. appeared first on The $100 MBA.
Digital or physical, online or brick & mortar, every business needs a few things at the start. These are the non-negotiables, the 4 things that every single business can’t really function and thrive without. These are your first investments, literally the cost of doing business when you’re first getting started. This is where to spend […]
The post MBA1537 4 Essential Purchases When Starting a Business + Free Ride Friday appeared first on The $100 MBA.
Being stuck in lockdown doesn’t have to stop you from networking. Even though we can’t go to conferences and the like, networking is still possible — and it’s still incredibly important. It’s one of the most powerful methods for building your business, one that’s worth an intentional investment of time and effort, pandemics be damned. […]
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Price hikes can be scary. Will you turn customers off? Will people feel betrayed or surprised — especially during a global crisis? It’s Q&A Wednesday, and we’ve got one listener who can’t get his business in the black without some fresh revenue. With no room for paid ads in the budget, and the lockdown depressing […]
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This year isn’t all bad. I mean, it’s bad. It’s awful. But if every crisis presents opportunities, the Year of COVID is no exception. Through pandemics, murder hornets, and whatever fate dreams up next, success comes to those who adapt the quickest. So how can you navigate the new normal in a way that grows […]
The post MBA1534 4 Big Opportunities in 2020 appeared first on The $100 MBA.
Communication is everything when you’re leading a team. So how can you better explain why everyone’s work matters? With a bicycle. Rich Allen is an entrepreneur, writer, speaker, and consultant whose success in small business has a lot to do with great team management. His bike analogy is the centerpiece of a results-driven approach that […]
The post MBA1533 Guest Teacher – Rich Allen – How to Explain How Your Business Works Using a Bike appeared first on The $100 MBA.
Digital advertising is suddenly a lot cheaper. But it’s no less confusing. When you’re deciding how and where to spend your advertising budget, it’s important to have a clear strategy. What are your priorities? One of the first, most fundamental decisions you have to make is to choose between the two super-powerhouses of online ads: […]
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Just getting started? Here’s what not to do. So far this year, we’ve seen various businesses make some of the same blunders. The mistakes aren’t just holding people back; they’re a mortal threat to any company trying to get off the ground. These are potentially devastating mistakes that negate all the hard work people put […]
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Analysis Paralysis: it’s that frozen feeling you get when there’s so much to do, you can’t do any of it. Sometimes, just knowing where to start is the first challenge, and the key that unlocks all your forward progress. When your business has multiple areas in need of help, what’s the priority? What takes precedence […]
The post MBA1530 Q&A Wednesdays: So many things to improve in my business. Which one first? appeared first on The $100 MBA.
There’s only so much time and money. A bookkeeper can save you tons of both. Today, we’ll explain exactly what a bookkeeper does, and why one is so vital to your business after a certain point. Different from a full-blown accountant, a bookkeeper helps you handle what no one should tackle solo — that is, […]
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How powerful is video? As a medium, it’s quickly gone from a marketing “maybe” to a “must.” Video can’t replace written content for every purpose, but used strategically (and created efficiently), a little video can be a huge differentiator. Oli Bridge specializes in using video content in ways you might not have considered — for […]
The post MBA1528 Guest Teacher – Oli Bridge – How to Build Video Funnels for Your Business appeared first on The $100 MBA.
Entrepreneurship isn’t just about innovation. Sometimes, understanding that which doesn’t change is just as important. Real long-term success requires a strategy that’s built around a few key principles; eternal truths about your industry that aren’t subject to the whims of the market. No matter what, consumers will always want their food to be tasty, their […]
The post MBA1527 Focus on The Things That Don’t Change + Free Ride Friday appeared first on The $100 MBA.
Your business needs good reviews. These days, people don’t buy a paperclip without seeing how many stars it got on Amazon. We live in the “social proof” era, where consumer opinions carry far, far more weight than any of your marketing or advertising. If people can’t find reviews of your product, it creates uncertainty, if […]
The post MBA1526 How to Get Great Customer Reviews Quickly appeared first on The $100 MBA.
Every business needs a website. But does every business need an “About” page? Yes. It’s Q&A Wednesday, and we’ve got a listener who’s building their (very) small business website, and wonders whether showcasing his tiny “team” sends the wrong message. Can an About Page backfire, or make visitors take you less seriously? Not if you […]
The post MBA1525 Q&A Wednesdays: Do I need an About Page if it’s just me and my EA? appeared first on The $100 MBA.
Ever get annoyed when businesses try to tack on little upsells? What if we took a different approach, one that puts added value first and added revenue second? That’s a better way to approach the optional features customers can add to your product – or not. Today, we’ll explain how to determine what should be […]
The post MBA1524 Add-Ons In Your Business The Right Way appeared first on The $100 MBA.
The book isn’t new, but the review is timely. This is the best guide to running a remote team available, from two guys who helped pioneer and popularize the concept. Fried and Hansson are the co-founders of Basecamp, the tool we use here at The $100 MBA to coordinate the work of about two dozen […]
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Our company has always been remote, and we’ve always worked from home. With millions suddenly forced to do business from the same building they live in, we figured a little advice on effective home office setup might be helpful. The good news? It’s pretty easy, and not that expensive. If you’re used to working in […]
The post MBA1522 Set Up a Home Office on a Budget + Free Ride Friday appeared first on The $100 MBA.
YouTube: ignore it at your peril. It’s the world’s second largest search engine, and its content often dominates the results of that other search engine. It’s a powerful marketing channel, as powerful as any blog or social media account. So how do you get started? Today, we’ll explain how to get your own YouTube channel […]
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Standing out as a writer is tough. Fortunately, you don’t necessarily have to shoot for the New York Times’ best-seller list. You just have to find your audience, and grow it. But for today’s authors, that begs the question: does Amazon help with that, or hurt? Or both? It’s Q&A Wednesday, and one of our […]
The post MBA1520 Q&A Wednesdays: I Want To Sell My Books. Do I need a Website? appeared first on The $100 MBA.
No matter what you’re selling — product or service, physical or digital — a great video can be a marketing game-changer. Videos are an efficient way to get attention, get your message across, and nurture leads faster. As content goes, video is almost as important as the written word these days, and will almost certainly […]
The post MBA1519 How to Create a Demo Video for Your Product appeared first on The $100 MBA.
You’ve heard of B2C and B2B. But H2H is still important, no matter what kind of business you run. Angela Henderson is a business coach, keynote speaker, and podcaster who helps women business owners from around the world earn consistent 5-figure monthly revenue and multiple 6-figure years… without burning out in the process. Her focus […]
The post MBA1518 Guest Teacher – Angela Henderson – How To Use Human to Human Marketing In Your Business appeared first on The $100 MBA.
You’ve built a business. Congratulations! Now, it’s time to stop building it. Seriously. One trap entrepreneurs fall into is failing to take Marshall Goldsmith’s old advice: “What got you here won’t get you there.” In this case, it means hanging on to responsibilities that shouldn’t be yours anymore — things you handled at the beginning, […]
The post MBA1517 How To Move From Working In Your Business to Working On Your Business + Free Ride Friday appeared first on The $100 MBA.
What happens to your company’s Customer Support during holidays? More importantly, what happens when it’s a holiday for some of your employees or customers, but not for others? It’s a global economy, and if you run a global business like ours, this becomes an issue. With a couple dozen employees and thousands of customers scattered […]
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If you’re anxious about letting employees go, you are not alone. Unemployment rates are at absurd levels, as company after company is forced into mass layoffs. Small businesses are no exception. The only difference? Axing team members can hurt more when the team is small. Timing can make a huge difference. When you let employees […]
The post MBA1515 Q&A Wednesdays: I need to make some layoffs. Should I do it slowly or all at once? appeared first on The $100 MBA.
Whether you blog or vlog, work in words or graphics, it’s time to turn the content machine up to 11. Like, now. It’s not just a way to pass the time while we’re all cooped up inside. For all the downsides, the current lockdowns aren’t just a way to save lives — they’re a business […]
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One of our favorite authors is back with another mindset-altering book we can’t wait to share with you. Ryan Holiday’s Stillness Is The Key is required reading for anyone looking to be their best in business and life. No, it’s not a meditation instruction manual. It’s a guide to addressing the overwhelm and anxiety common […]
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Cybersecurity has never been more important, as COVID-19 forces more and more business online. As we learned from the Zoom debacle, leaving your business vulnerable can lead to some serious losses, potentially losses you can’t recover from. Let’s protect your baby. There are three online “gates” cyberjerks can hack their way through, if you let […]
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Maybe you were just getting ready to sell when COVID-19 hit. Maybe you’re thinking about getting out because of COVID-19. Either way, it’s a bit of a buyer’s market generally, so selling a business during this crisis must be approached with caution and careful analysis. So how long should you hold out? How long can […]
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This corona thing is gonna be with us for a while. The question is: how long is a while? More importantly, what can you do about it as an entrepreneur or small business owner? It’s Q&A Wednesday, and we’ve got a listener with a question that’s surely on many, many people’s minds. Trying to plan […]
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Rebranding – is it worth the trouble? Sometimes, the answer is yes. But we have to stress the key word here: sometimes. Rebranding can be a lengthy, difficult, costly process that only moves your business forward in very specific circumstances. Do your circumstances fit the bill? Let’s find out. If you rebrand in the wrong […]
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Customer service is your difference. It’s one of the best ways for a small business to stand out from competitors and build a loyal following. You don’t have the marketing and advertising budgets of bigger operations, but you can devote a larger portion of your resources to making sure your customers aren’t just happy — […]
The post MBA1508 Guest Teacher – Clay Staires – How to Create Repeat Business and Customer Service Experiences That Wow in the Digital Age appeared first on The $100 MBA.
You sold merchandise IRL in a brick & mortar store or public marketplaces. Now you can’t. There is a way forward. Today, we’re not just discussing how to start selling your physical goods online. We recognize that this is a business emergency, and you don’t only need a way to do it effectively, or with […]
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Sometimes, the best way to find your audience is to borrow someone else’s. Content swapping is a classic, tried-and-true method of growing your brand awareness. It’s so well-established, it doesn’t even feel right calling it a “hack.” But whatever you call it, it works. Today, we’ll explain how to execute this smart, efficient way to […]
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Not everyone is binging Netflix during this quarantine. As COVID-19 forces countless people to learn new ways of doing business, some companies and entrepreneurs are suddenly inundated with inquiries, new customers, and…just work. How can we handle it all? It’s Q&A Wednesday, and we’re helping one listener whose plate is too full for comfort. While […]
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Online advertising is cheaper than ever. Cost-per-Click is down, and the whole world is moving their business to the web. It’s a very noisy Internet right now. Should you stand out from the competition by calling out the competition? Today, we’ll discuss what’s to be gained from taking on your competitors directly. When your marketing […]
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As you might be able to tell by the title, this week’s Must-Read is, um…direct. That’s the best thing about it. Keith Cunningham’s The Road Less Stupid isn’t blunt for blunt’s sake. It strives to be practical, immediately applicable, and just as useful as possible. Read it, and you can pretty much take action right […]
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COVID-19 is cratering the economy. But not everyone is losing business. Just ask Netflix, Amazon, or your local takeout place. Even if your business isn’t naturally quarantine-proof, you can still find a way to thrive. By identifying and partnering with businesses better suited to ride this thing out, you can find a way forward. There’s […]
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He’s been stuck in the house for 14 days. At first, it seemed like an inconvenience. So he turned it into an opportunity. We just came back from some time abroad. During the COVID-19 crisis, that made things a little awkward when we touched back down at home. By law, our intrepid host Omar wasn’t […]
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Price doesn’t matter. Value does. When it comes to sales, the only thing that a high price changes is the amount of trust you have to build in order to convey the real value of the product. It might take more time or effort, but if the value is there, the sale makes sense. That’s […]
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For your business to be stable, your revenue stream needs a minimum level of predictability. That’s where smart, proactive cashflow management comes in. As a small business owner or entrepreneur, you have to have a plan for the ups and downs, for all the circumstances outside your control that can affect your business. And the […]
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A qualified accountant is a clutch hire, no matter the size of your business. If a penny saved is a penny earned, a penny well-managed is just as valuable. CPA (Certified Public Accountants) don’t just count beans – they increase the bean count, and make sure the beans you have are creating beans of their […]
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Nothing is “just business.” Feelings affect everything we do, no matter how calculated or logical we think business is. It’s time to stop trying to separate emotions from business, and instead learn to navigate the emotions around business. Pretending our feelings don’t affect our performance or our decisions is delusional. But if we work on […]
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Just before the corona-crisis descended, our intrepid co-founders Omar and Nicole headed to Japan for 10 days of decompression. It wasn’t a business trip, just pure travel for the fun of it. But as they explored this new culture for the first time, they couldn’t help but learn a few things. Now, it’s time to […]
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Let’s tackle the most FAQ about business in the COVID-19 era. It’s Q&A Wednesday, and one of our listeners (actually, make that a ton of our listeners) is suddenly forced to run a team remotely. How the heck do you manage people who are nowhere near you? We definitely have this one covered. Our company […]
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You knew this episode was coming. During the coronavirus pandemic, so many people suddenly have to work from home. When your kitchen table becomes your office, how can you keep from losing your grip? How can you protect your home and personal life — not to mention your mental wellbeing — from your job? For […]
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Where does innovation come from? What about the greatest game-changers lets them see opportunities the rest of us miss? What is genius? Walt Disney is a perfect case study. Neal Gabler’s Walt Disney: The Triumph of the American Imagination is the most detailed, exhaustively researched portrait of Mickey’s creator ever written. It takes a deep […]
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Virtual assistants can be invaluable – but exactly how valuable are they? Having a dedicated person to handle administrative tasks online is a massive advantage for small business owners. We’ve used a VA since the early stages of our business, and she’s worth every cent. But just how many cents makes sense, business-wise? Let’s do […]
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Professional development is key, no matter what you do. As a small business owner, how much of your team’s development is your responsibility? How much training, resources, and opportunities should you provide? No matter how big or small the team, it’s a question we all should answer. You can’t be the only one who continues […]
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Are you being served? Most of us use shared servers for our websites, at least at first. Whether you’re on WordPress, SquareSpace, Weebly, or another host, you’re probably sharing server space with a few hundred “roommates.” So when is it time to leave the apartment and buy your own house? Like so many things in […]
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Does someone need to take the wheel at your website? Stop right there: this is not an episode only for the technologically…disinclined. Your website doesn’t have to be a mess for you to consider an outside expert. In fact, if your business and website are doing great, it might just be the right time. Especially […]
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Are you getting the best from your team? If they’re not psychologically safe…probably not. In order to perform to their potential, employees have certain work environmental needs, aligned to commonly understood human needs. If that all sounds a little academic, it’s because we’ve got an eminently qualified guest teacher this week: author, entrepreneur, and Oxford […]
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This episode isn’t about your health. Well, it’s about that, too. But this is a business podcast, and here’s the bottom line: stress doesn’t only hurt your body and mind. It can destroy your business. It can make you think you’re “working hard” when you’re really just working against yourself. De-stressing isn’t a luxury. It’s […]
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Ever Googled your own business? Sure you have. But what were you trying to accomplish? Today, we’re discussing how to use Google’s search results strategically. No, this isn’t exactly an SEO lesson. But it’s a way to use Google to shape and act on your broader marketing objectives, systematically. What can you learn? And what […]
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Nothing is guaranteed. But that doesn’t mean we can’t evaluate the viability of a business idea in advance, and give ourselves the best chance of success. But how? It’s like poker: while there are elements you can’t control, knowing the odds and acting strategically are what separates the winners from the rest – all luck […]
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This is how we screwed up. Every mistake carries the gift of a lesson. Learning those lessons makes those mistakes valuable — to you, and anyone who can learn from you. To get the most value out of our stumbles, blunders, and fails over the last 12 months, we’re discussing them here – for you! […]
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Are you stuck at “average?” This week’s Must-Read for entrepreneurs is all about making real change, one little bit at a time. Whether you’re not progressing enough, quickly enough, or at all, it’s time to take action. Because average will only get you so far. The good news is that becoming your absolute best — […]
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Email is still the most important marketing channel you have. But your emails won’t do much for your business if no one is reading them. Part of getting those open, read, and click rates up is finding the right time for your message to hit the inbox — which isn’t as simple as you might […]
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Ready to extend your reach way beyond your daily working hours? If you have a course to sell, there’s a method that can save you a ton of time and energy, all while bringing in passive leads and sales. Automated webinars. Some people call them “evergreen” webinars. Whatever the name, they’re more than just videos. […]
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Lifetime memberships can be tricky, especially as your business grows. When something changes, how can you honor your long-standing arrangements without losing money? How can you change the terms of your service without ticking off your earliest supporters? It’s Q&A Wednesday, and we’ve got a coach who’s ready to add significantly more value to their […]
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Almost everyone has a cool idea for a business. Almost no one will actually do it. Will you? Today, we’ve got your first step. Do this one thing now, and you’ll be closer to actually starting your business than most of the would-be entrepreneurs who never make it past a great idea. The best part? […]
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The best product doesn’t win. The product with the best story wins. Narrative is how we learn. More importantly, it’s how we’re convinced. Stories take a lesson, person, or product past the gates of our conscious decision making and into the most impressionable parts of our minds. Ask any great teacher which lessons work best: […]
The post MBA1478 Guest Teacher: Graham Brown – How To Influence, Engage, And Create Change Through Storytelling appeared first on The $100 MBA.
Forget the dollar, the euro, the pound. The most valuable currency on Earth is time. So let’s get you more of it. Odds are, you’re doing things you don’t have to. These tasks are thieves, robbing you of the precious resource of time — a resource that can’t be replenished. Your time alive is a […]
The post MBA1477 Outsourcing Your Most Time Consuming Tasks + Free Ride Friday appeared first on The $100 MBA.
Current events can produce more than anxiety. In fat, they might just be your secret marketing weapon. “Newsjacking” is a tried-and-true trick in which you tie your marketing to national and global events. Whatever the media’s fixated on, you can leverage it to promote your business– if you’re creative enough. And yes, it’s ok if […]
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Always, always test the MVP – no matter what you’re selling. If you don’t know, the MVP (Minimum Viable Product) is the first iteration of a product you can sell. It’s the barest-bones, cheapest-to-produce version of something you can still sell at a profit, to test the market potential of your idea in the real […]
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Sometimes, it’s not how you make decisions, but when. When you’re faced with a major choice, with significant stakes on the line, you have to make sure of one thing before you decide. You have to make sure that the context in which you make your decision isn’t putting the kind of pressure on you […]
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Still thinking about starting a business? Stop. This week’s Must-Read book for entrepreneurs is a classic. It’s a short, simple analogy that our intrepid host Omar first got as a gift from an old boss. Who Moved My Cheese? is all about getting out of your head and into the game, whatever your ambitions. It’s […]
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Marketing only has a few unbreakable rules. One of them is to never overwhelm the prospect with too much information. Confusion is kryptonite for sales. But it can be incredibly hard to know when you’re confusing your audience. That’s because it’s exceedingly difficult for someone on the inside of a business to understand the outsider’s […]
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What matters most: quality, or fulfillment? What disappoints customers more: failure to deliver on time, or substandard performance? Meeting deadlines and maxing out quality can be opposing goals. Today, we discuss how to balance them. We’ve had this experience in our business, when delivering on a promise meant sacrificing a modicum of…let’s say, idealism. Over […]
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We all want to reach our goals. But where do we set them? How do we know which goals are realistic, and which are just setting us up for failure? It’s Q&A Wednesday, and we’ve got a listener who misses goal after goal. Is it because they’re too lofty? If so, how can we avoid […]
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At our software company, we pride ourselves on customer support. We differentiate ourselves with it, and always have. It’s kind of our thing. So we weren’t surprised to field several questions about customer support when we attended a recent conference. What many people wanted to know was how many support personnel are really necessary. For […]
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Company culture isn’t something we always think about. And when we do, it’s often…after-thinking. But it matters. If you don’t intentionally build a culture, that lack of intention becomes your culture. And in a culture like that, there’s no way to get real and lasting buy-in from team members. It’s always about more than just […]
The post MBA1468 Guest Teacher: Chris Meroff – How To Develop A Company Culture That Fulfills Every Employee appeared first on The $100 MBA.
If you haven’t heard of ClickFunnels, you will. The company’s massive conference, Funnel Hacking Live, is like Coachella for marketing nerds. The energy is huge, the excitement is palpable, and the attendees are…devout, to say the least. But is there any substance behind the hype? We saddled up and headed to Nashville to find out. […]
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Keep. It. Simple. The problem entrepreneurs often have with marketing is totally overcomplicating it. Too many channels, too much content, and no idea what’s working and what’s not. It’s time to stop being a jack of all things, and become a master of one…at a time, anyway. But how can you know what to focus […]
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Did you forget to raise your rates again? You’re not the only one. It’s Q&A Wednesday, and we’ve got a business coach who hasn’t raised prices in years. Whether you’re a coach, a freelancer, or selling a product, keeping prices flat for that long is slow suicide! Unless you run a dollar store, of course. […]
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Get back in the saddle — even if you never fell out. Sometimes, we put our whole selves into building a business or product, only to watch it bomb. That’s normal. In fact, that’s good. Failure isn’t just a rite of passage in entrepreneurship. It’s a required lesson, and a necessary stepping stone to success. […]
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This week, you’re writing the Must-Read book. We couldn’t resist. After using The Five Minute Journal by Alex Iconn for a while, we just had to recommend it — even if it’s not a “book” per se. It’s an app, or a hardcover analog journal if you prefer, that helps you get focused, grow, and […]
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Facebook groups can go really well, or really badly. They can increase engagement and loyalty, or they can embarrass you. They can drive growth, or they can hurt your reputation in the space. Let’s make sure your next Facebook group moves your business forward, not back. One of the best ways to build a brand […]
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That’s right: we said “only.” In our considerable experience, we’ve only found 3 ways to make our business stand out. In fact, we’ve only seen other businesses stand out in one of these 3 ways. Whatever you sell, you have to differentiate in order to compete. In fact, “differ” and “compete” may as well be […]
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We live in a golden age of political bipartisanship, religious tolerance, and cooperation among people of diverse viewpoints. Just kidding, we live in a never-ending mosh pit of political and social rock-hurling. So what does that mean for your business? It’s Q&A Wednesday, and we’re helping one Mommy Blogger decide whether to share her convictions, […]
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There’s a ridiculously valuable, totally free resource you’re not using. It has all the information you need to target an audience, build them the perfect product, and stand out in your space. That’s right, Amazon (you read the title, didn’t you?). The “everything store” isn’t just a behemoth of online retail. It’s a treasure trove […]
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Have you started speaking yet? You don’t have to be Tony Robbins to use the power of public speaking to grow your business. Even if you don’t plan to make a living off your speeches, you can build incredible authority and elevate your brand by delivering just a few talks per year. And if that […]
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Who do you wish you could get to know? They say the fastest way to an entrepreneur’s heart… Ok, no one says that. But one meal can have a massive impact on your future, if you plan it right. Hosting a dinner is the ultimate networking power move, one that’s worked for us and others […]
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Who says you have to build a product to build a business? “White Label” products let you market and sell someone else’s creation, under your own brand. It’s a tempting alternative for entrepreneurs whose strengths lie more in marketing and sales than in product development. And it’s a more popular option than ever before. But […]
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Online bullying: it isn’t just for middle schoolers. Every business will eventually have a customer who turns rabid, threatening to blast your company all over the Internet if you don’t cave to their (often unreasonable) demands. Here’s what to do next. It’s Q&A Wednesday, and one of our listeners has a disgruntled customer who wants […]
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Conferences were always going to go digital. Enter the online summit, a virtual gathering of industry pros that might offer the same (or similar) benefits to the analog version. These summits are more popular each year, with entire businesses built around hosting and promoting them. What does that mean for you? We’ve sponsored online summits, […]
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Conventional wisdom: how wise is it? That’s the question Eric Barker asks in Barking Up The Wrong Tree, a super-entertaining challenge to everything you thought you knew about business. In this highly original, inventive look at the usual advice about success, Barker takes aim at the most well-established assumptions. Commonly held beliefs about everything from […]
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Hiring the best employees is no easy task. That task is further complicated when the perfect fit happens to be the relative, friend, or significant other of someone on your team. Trust me, we’ve been there. When you get a referral from a trusted employee, is that a good thing? Today, we’ll discuss the advantages […]
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Customer feedback is like fertilizer for your business growth. Way too many entrepreneurs try to “figure out” what would appeal to customers, when a smarter solution is there all along: just ask some. Today, we’ll discuss the incredible, underappreciated value of customer feedback, and how to mine your customers for this valuable resource. With it, […]
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Almost every business goes through this: you set a refund policy, and a customer violates it — but they still want their money back. The terms were clear, but the customer isn’t. Or they are, but they want an exception. This is especially common when your refund policy stops after a certain amount of time. […]
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It’s something every marketer studies endlessly. If you’re in business, you’ve heard of it by now: the “funnel.” There’s a good reason this concept is so common. Understanding the funnel and applying it to your business is crucial to your company’s growth. You could even argue that without studying the art of the funnel, your […]
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There is no better salesperson than someone who doesn’t work for you. Think about how you decide to purchase something. While marketers, advertisers, and actual sales people have a goal in mind, other consumers have nothing to gain by encouraging you to buy a given product. It’s that simple. A happy customer is worth a […]
The post MBA1448 Guest Teacher: Kim Speed – How to turn your clients into your greatest sales team appeared first on The $100 MBA.
What does a podcast cost? It’s a good question, and one you should definitely ask before you get on the mic. The good news is that it’s more affordable than ever to produce a decent quality, competitive podcast in your space. But a good entrepreneur always crunches the numbers. We’ve gotten a ton of exposure […]
The post MBA1447 How Much Money Do You Need To Start a Podcast? + Free Ride Friday appeared first on The $100 MBA.
What are you waiting for? No, seriously. What should you wait for before starting a business? One of the first, biggest hurdles new entrepreneurs face is taking the first step into the game. You’ve researched, you’ve planned, you’ve studied. But when is the right time to actually move? When does the light turn green, and […]
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Every business needs a website, and therefore a good domain name. But do you need all the domains with that name? Good question. It’s Q&A Wednesday, and one listener wants to know if you should buy up the .com alternatives: the .co, the .net, even the international domains like .uk and .au. How many domains […]
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Business travel got you stressed out, tired, and feeling low? It’s not just you. Traveling for work can absolutely suck. The airports, the baggage, the time zones, the bad food, and a million other inconveniences can turn any trip into a draining experience. As entrepreneurs, business travel is supposed to be part of the fun. […]
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We’re not good at understanding each other. And that’s bad for business. Malcolm Gladwell has made a massive career out of noticing — patterns, syndromes, common social threads. He’s sold millions of copies of books like The Tipping Point and Outliers. His latest, Talking to Strangers, tackles another big, broad topic: human interaction. How we […]
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Customer service: the forgotten weapon. The power move. The brand-defining differentiator that sets you apart from the competition. The secret to long-term customer retention and increased CLTV (Customer Lifetime Value). It’s kind of a big deal, so you have to get it right. Great customer service doesn’t just solve customer’s problems. It creates loyalty and […]
The post MBA1442 3 Simple Ideas To Improve Your Customer Service + Free Ride Friday appeared first on The $100 MBA.
Second-guessing: some would say it’s a sign of healthy skepticism. But if it becomes a habit, it’s fatal to entrepreneurs. When you run your own business, you are constantly faced with high-pressure decisions — way more often than people with conventional jobs. With every call you make, that little voice can be heard talking: was […]
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Content business vs. software business: which is right for you? Today’s episode is a good place to start answering that question. It’s Q&A Wednesday, and we’re helping one listener understand the biggest, most fundamental difference between the two business models. That difference is critical. Content businesses (like The $100 MBA) require different skill sets, resources, […]
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To get more wins, study the ones you have. The “buyer’s journey” is a much-studied topic that CRM (Customer Relationship Management) experts have spilled thousands of gallons of digital ink on. What is the process by which people go from awareness of your brand to a final purchase? What gets them to that final decision? […]
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Thank you. Was that so hard? Actually, effective gratitude is more than just stringing two words together. It’s something today’s special guest teacher, Dr. Cindy McGovern calls a “lost art” — the ability to thank employees in a way that values, motivates, and inspires them. Thanking isn’t just a social reflex. For real leaders, it’s […]
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What do your employees really think? It can be hard to find out. People are naturally more reserved in meetings, and can feel “evaluated” or cornered if asked too much in front of others. That’s why we decided to do individual, one-on-one sit-downs with each of our employees to get their feedback. In other words, […]
The post MBA1437 Lessons Learned From a 1:1 with Every Team Member + Free Ride Friday appeared first on The $100 MBA.
You and your team: are you in it together? Recently, we made a significant decision. We decided to share our biggest, longest-term, most ambitious goals with our entire team — every single employee. While we used to reserve our Grand Plans for ourselves and a few managers, we decided it was time to put our […]
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Prepare for launch! Actually, scratch that. We need to start even further ahead, with a pre-launch strategy. It’s Q&A Wednesday, and one listener is wondering how to maximize their launch by marketing well in advance. This doesn’t just apply to the debut of your whole business; product launches, updates, and other milestones all require the […]
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Is hustling effective? Does more work mean more results? Maybe not. Today, we’re discussing the math on work hours. While it might seem logical to assume that more work = more success, that approach forgets a key principle of productivity: working smart, not just hard. Which brings us to the “standard” work week of 40 […]
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Sometimes, abandoning logic is the most logical decision. That’s the (somewhat controversial) premise of this week’s Must-Read book, Never Split the Difference by Chris Voss. While it’s tempting to think that fact-based, rational reasons are the most persuasive, the reality of business says otherwise. In other words, appeals to emotion are more effective than appeals […]
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What kind of growth can you get for $300? The answer might surprise you, but only if you’re willing to experiment. If your marketing budget isn’t exactly…flush, but you need a nice boost, it’s time to think outside that proverbial box. This is the beauty of entrepreneurship: how a little creativity can give you exactly […]
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This is your year…unless it isn’t. We all hit January wide-eyed and full of big plans. But why do some entrepreneurs hit the goals they set, while others don’t? Why do some businesses actually make the progress their founders envision, while the rest of us keep dreaming? What’s stopping us? Today, we’re discussing a few […]
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Your co-founder wants in. You need them out. This is awkward. It’s Q&A Wednesday, and we’ve got a doozy. One listener co-founded a business a while back, but the co-founder in question took a back seat — only just maintaining their involvement while they pursued other things. Now, said co-founder wants to commit full-time to […]
The post MBA1430 Q&A Wednesday: Not enough cashflow to pay my cofounder a salary. Should I buy him out? appeared first on The $100 MBA.
To rebrand or not to rebrand? That is the question. Today, anyway. If you feel like you chose the wrong name for your business, or something about your business name is holding you back, it might be time to rechristen. But you can’t do so without considering the costs — and not just in terms […]
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Skills don’t matter, without the right mindset. There’s a ton of advice out there about what to do if you want to start and run a business. But there’s not enough about how to be, mentally and emotionally. If your frame of mind isn’t optimized, it doesn’t matter how great your product idea, marketing strategy, […]
The post MBA1428 Guest Teacher: Kenneth Aldrich – How to Create an Entrepreneurial Mindset appeared first on The $100 MBA.
SaaStock rocked — and we brought back some lessons for you. This annual convention for SaaS (Software as a Service) businesses is a magnet for startups, freelancers, thought leaders, and entrepreneurs from around the globe. This year, our intrepid host Omar was invited to speak at the Sydney version of this multi-city international get-together. The […]
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SWOTing: it’s not something you do to flies. It’s a simple but powerful exercise anyone can use to refocus their business and plan for whatever comes next. A SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis lets you look around the bend to the future of your business. It’s an easy way to assess exactly what your […]
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Business draining you? Feeling exhausted? You’re not alone. But you have to fix it. It’s Q&A Wednesday, and one listener is simply out of gas. The freedom of entrepreneurship has a cost, and that cost is a workload and mental burden that few of the conventionally employed ever experience. How can we cope? How can […]
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You’re missing a huge marketing opportunity. That’s the case for most entrepreneurs with a business website, at least. Statistically, the “About” page is one of the most visited pages on a given website — second or third behind the home page, usually. And yet…so few people take advantage of this. “About” pages are almost never […]
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What is company culture, why does it matter, and how can you build it? The answers to that and more come from one of Omar’s favorite business books ever: What You Do Is Who You Are by Ben Horowitz. Horowitz is a venture capital legend whose wisdom and experience is grounded in a street-level, practical […]
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Online courses: more popular than ever. A great source of revenue. A perfect way to monetize your expertise or passion. And yet… So many courses bomb. For every course that thrills its students and grows the business, there’s a ton that go nowhere. Our intrepid host Omar has created many, many courses over the years, […]
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2020 starts now. I know the ball hasn’t dropped yet, but if you want certain things to happen next year, it’s already time to take the first step. It’s time to plan out your entire year, right now, today. All of it. The best part? It won’t even take that long. For an hour or […]
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It’s that time of year. We don’t all celebrate the same way — or at all — but “the holidays” are a reality of business. Crucially, the holidays mean that your team will have personal and family obligations. Part of your job as a leader is to balance the needs of your business with the […]
The post MBA1420 Q&A Wednesday: Do I close for the holidays and give my team time off? appeared first on The $100 MBA.
Ever seen a win that — at first — looks like a fail? Elon Musk is the king of confounding expectations. When he unveiled Tesla’s take on the good ol’ ‘Merican truck, he did what he does best: surprised everyone, for better or worse. Even a demonstration of the Cybertuck’s, em… impact-resistant windows famously didn’t […]
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What’s your business worth? Even if you’re nowhere near selling your business, it’s important to know. And thanks to today’s special guest teacher, it doesn’t take long to find out. Ashley Micciche is the CEO of True North, a retirement advising firm. This means she takes the long view — helping business owners keep their […]
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Let’s start here: a retreat is not a frivolous expense. For teams of all sizes, a retreat can have an incredible, valuable effect on motivation, cohesion, and productivity. It’s the definition of the term “investment:” something you spend money on because it will be worth it in the long run. But you don’t have to […]
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There’s apps — and then there’s Chrome extensions. It’s a fantastic, emerging niche-among-niches. As Chrome becomes an ever more popular browser, the need for the Chromified version of this or that software become ever more important. Halfway between a cloud-based solution and a full-on app, Chrome extensions meet a need that’s more needed every day. […]
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The first sign that you’re really serious about moving your business forward? You’re ready to hire a coach. A successful entrepreneur is two things: brave enough to try on their own, and smart enough to know their limits. The ones who make it know when to get help, when to invest in the experience and […]
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Yes, we all want our startups to be lean. Profit first, we always say. But like any fundamental truth, there’s an equal and opposite consideration you should never forget: You get what you pay for. Today, we’re discussing a few things you should never seek the lowest price on. Like a great pair of boots […]
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The 90’s gave us a few classics: Nevermind, Clueless, flannel in general. But for entrepreneurs, one classic work defined a new approach to business and echoed into the next century — even as the Internet changed everything. That classic was Jim Collins’ Built to Last. This genre-defining tome was a deep, extended study of 18 […]
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You’ve made the hires. You’ve got a great team ready to rock. So why are you still overworked? One of the trickier aspects of leading a growing business is handing off responsibility to new team members. For some of us, it’s hard because we don’t want to surrender control. But sometimes, we’re so eager to […]
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Everyone needs a break: especially entrepreneurs. This isn’t an episode that tells you where to go. This all about the types of vacations that are most restful, useful, and valuable for independent business people. These entrepreneur-friendly trip types will recharge your batteries, and accomplish the one goal of a true, proper vacation: sending you back […]
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We’ve all had the sensation: Inbox Dread. The knowledge that you’re so behind on emails, the list of black, bolded “unreads” will just be too much to bear. How can you dig out of email overwhelm, and still get things done? It’s Q&A Wednesday, and we’re helping a listener who’s got 10 pounds of To-Dos […]
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If you know our intrepid host Omar, you know he’s a reader. Omar plows through over 50 books each year, searching for those golden lessons that resonate and have a real impact. That’s because he believes a book has the greatest ROI in terms of professional development. For usually less than $20, you can learn […]
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The market is a crowded place. One of the first hurdles new entrepreneurs struggle with is the old classic: how the heck do you stand out? Fortunately, we’ve got an expert in just that. Suzanne Chadwick has turned standing out into a full-time occupation. She’s mastered the art of being memorable for the purpose of […]
The post MBA1408 Guest Teacher: Suzanne Chadwick – How To Create a Stand-Out Brand Experience appeared first on The $100 MBA.
You know you want to start a business. But that’s about all you know. You’re not alone! So many people think that entrepreneurs start by having some grand product idea, but that’s rarely the case. More often, entrepreneurship starts with nothing more than the desire to be independent, and the chutzpah to go for it. […]
The post MBA1407 Where to Start When You Have No Ideas + Free Ride Friday appeared first on The $100 MBA.
Ready to start a software company? These are the most important things we learned from building ours! It took time to learn them. It took a lot of trial, and no small amount of error. Software as a product type has exploded, especially the SaaS (Software as a Service) model. For anyone looking to start […]
The post MBA1406 3 Golden Rules When Starting a Software Company appeared first on The $100 MBA.
Entrepreneurs are in a tough spot. We take on tremendous responsibility to improve our lives, but sometimes it comes at the expense of our lives. We know that a happy, healthy entrepreneur is more successful than an overworked one, but business doesn’t care when you need a break. We want freedom, but we chain ourselves […]
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Bad days will happen. What matters is how you respond. Our intrepid host, Omar, is no stranger to rough days at work. He’s learned how to feel it coming; the insurmountable To-Do list, the shift in mood, the feeling that nothing can go right while this particular sun is up. We’ve all been there. And […]
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It starts with posture. Jordan Peterson is a controversial figure, ever since he left academia and touched many a nerve with his hugely successful self-help career. His landmark book, 12 Rules for Life, lays out a philosophy guided by deceptively simple advice — like standing up straight — rooted deeply in his interpretation of history, […]
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Social media is a fickle thing. One year it’s the key to your business, the next year all your “likes” don’t translate to a dime in sales. The social media Powers That Be (that’s Facebook, Insta, and the like) are constantly updating their algorithms and tweaking the way they determine how much of your content […]
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So you’re ready to speak in public. Kudos. Public speaking — especially at industry conferences — can be a massive brand-builder. It can turbo-charge your networking. It’s not for everyone, but the effects on a small business are undeniable. Somewhat surprisingly, it can also be the perfect way for introverted entrepreneurs to connect with people. […]
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It’s an SEO emergency! It’s the first big, scary challenge that many entrepreneurs face: how the heck to get people to your website. There are literally hundreds of millions of websites out there, many of which are filled with advice on how to get traffic. But what can you do, right now, today, that’ll give […]
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“You should write a book.” “I could write a book.” “One day I’ll write a book.” We’ve all had the thought, the suggestion, even the plan. But as a marketing strategy, is it smart? Are books still relevant in a digital economy? Does the (considerable) time, effort, and money required to produce a book pay […]
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What do personal finance, entrepreneurship, “money dials,” and the importance of fitness have in common? Answer: Ramit Sethi. If you’re a regular listener, you know our intrepid host, Omar, reads a ton of books. Perhaps the most impactful one for him was I Will Teach You to Be Rich by personal finance expert and course-selling […]
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The best part about failing? It’s an opportunity to try something bold. If your business isn’t making it, you shouldn’t give up too soon. But you also shouldn’t keep trying the same strategies that got you into trouble in the first place. If you’re stuck in a ditch, it’s time to try something you wouldn’t […]
The post MBA1397 4 Ways to Turn Your Business Around + Free Ride Friday appeared first on The $100 MBA.
What’s your NPS? If you don’t know, you need to find out. Your “Net Promoter Score,” or NPS, is a simple but super-powerful metric for measuring…well, love. Based on a single-question survey, it gives you a snapshot of how much your current customers love your business. That’s all there is to it, but don’t let […]
The post MBA1396 What Is NPS, and How Can It Improve Your Customer Retention? appeared first on The $100 MBA.
Don’t just look at growth. Look at churn. If the latter outpaces the former, you have a huge problem. Churn destroys businesses, even ones that grow at a decent pace. If you don’t already know, churn is the rate at which a business loses recurring customers, like monthly subscribers. For these kinds of businesses, keeping […]
The post MBA1395 Q&A Wednesday: My churn is out of control. How do I reduce churn ASAP? appeared first on The $100 MBA.
Sometimes, we forget to focus on the customers we already have. Your “buyer’s journey,” the steps your customers took from stranger to lead to revenue source, is crucial to keeping your business alive and thriving. Knowing exactly how you got people interested — and how you converted that interest into a sale — is the […]
The post MBA1394 Why Knowing Your Buyer’s Journey Is So Important appeared first on The $100 MBA.
A recession is coming. That’s a fact. How do we know? Because a recession is always coming. Business is cyclical, and smart entrepreneurs don’t hope against economic downturns — they prepare for them. Jonathan Slain was hit hard by the Great Recession of 2008. After he got back on his feet, he realized that recession-proofing […]
The post MBA1393 Guest Teacher: Jonathan Slain – How to Look Forward to the Next Recession appeared first on The $100 MBA.
Catastrophic success is real — and dangerous. Unchecked growth has the same effect on a business as it does on a body: it overloads the systems and puts you at risk for collapse. Yes, growth is necessary for a business to survive. But if that growth isn’t sustainable, your business won’t survive it! That’s why […]
The post MBA1392 What Does Growing Too Fast Look Like? + Free Ride Friday appeared first on The $100 MBA.
Sometimes, you’ve gotta sweeten the deal. But like literal sweeteners, bonuses have to be applied strategically. Today, we discuss how free swag, extra content, and other bonuses can move the needle on conversions. When a relatively small investment can motivate the right action and move people down the sales funnel, there’s no point in being […]
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Do you know what your employees are worth? It’s Q&A Wednesday, and one of our listeners has a valuable employee with an inconvenient request: a 40 (yes, 40) percent increase in salary. That’s a hard bargain to drive, but driven it is. What’s an entrepreneur to do when a crucial team member makes such a […]
The post MBA1390 Q&A Wednesday: My employee is asking for a HUGE raise. What do I do? appeared first on The $100 MBA.
Travel can be a great part of entrepreneurship. It can also hurt your content production — but only if you let it. You don’t have to choose between travel and content productivity. Whether you need to record podcasts or videos, you can stay on schedule with the right tools, the right tricks, and the right […]
The post MBA1389 Recording Content While Traveling appeared first on The $100 MBA.
Discipline isn’t scary. That’s a core belief of former Navy SEAL Jocko Willink, and the central message of his latest book, Discipline Equals Freedom. Willink has experienced the toughest kind of discipline, but it didn’t just help him succeed in the military. It showed him how to enjoy his life more. That’s right: discipline doesn’t […]
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“Free” can really cost you. If you’re giving away too much, it’s not just hurting your bottom line. It’s hurting your future chances of success by building an expectation you can’t escape. It’s also creating a very unfavorable impression about your product’s true value. Far more than the actual cost of a product that’s offered […]
The post MBA1387 The Dangers of Free + Free Ride Friday appeared first on The $100 MBA.
You can do this. You are doing this. And it’s not a mistake. Impostor syndrome affects almost everyone, but it’s especially vicious among entrepreneurs. Because we’re off the beaten path, making our own decisions and living according to our own ideas, it can be very easy to start doubting ourselves. Without the support of a […]
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No rich parents or angel investors? You can still start a business. It’s Q&A Wednesday, and one listener wants to know what kinds of businesses you can start without a dime in funding. Well, we’ve got it down to about $100. With only that much, you can build the foundation of a business that can […]
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Tired? Sluggish? Over it? Here’s the thing about your health: not only is it more important than your business, it’s also crucial to your business. Unhealthy, fatigued, tired entrepreneurs simply don’t have the energy required to get things done. And that means your business suffers. Which raises the question: how can you get in entrepreneuring […]
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Stress hurts. That’s not a complaint; it’s a fact. Excessive mental and emotional stress — the kind that seems to permeate modern life and business — hurts you, and your business. It diminishes health, and it kills performance. If you are stressed, you are not at your best. Managing stress isn’t a luxury. For entrepreneurs, […]
The post MBA1383 Guest Teacher: Tom Cronin – How to Handle Stress and Work in Peace appeared first on The $100 MBA.
Let’s talk about the endgame. No, not the vaguely disappointing superhero movie. We mean your ultimate, ultimate goal, your plan for the time period after you’ve made it in business, and are ready to rest on your laurels. We mean the “golden years” of retirement. Assuming you’ve got enough gold, that is. Don’t worry: this […]
The post MBA1382 How Much Do You Really Need To Retire? + Free Ride Friday appeared first on The $100 MBA.
Travel: it’s one of the perks of entrepreneurship. But when your accommodations feel less like home and more like hassle, travel can quickly become a chore. Which brings us to a classic question: to AirBnB, or not to AirBnB? The disruptive home-sharing industry has made it so hotels are not your only option. But does […]
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Think digital marketing is only for digital products? Come on now. Webinars work. We’re not saying that because we run a webinar software company, WebinarNinja (ok, we’re not only saying that because we run a webinar software company, WebinarNinja). We’re saying it because it’s true, and more entrepreneurs need to know. Unfortunately, too many entrepreneurs […]
The post MBA1380 Q&A Wednesday: I sell physical goods. How would webinars work for my business? appeared first on The $100 MBA.
No, today’s title is not a typo. It’s a famous quote from marketer Dan Kennedy, whose understanding of value — and how to communicate it — made him one of the most successful copywriters ever. Kennedy understood that price isn’t just a number that represents profit. Price is also a signal, a window into something […]
The post MBA1379 Why Pay Less When You Can Pay More appeared first on The $100 MBA.
What’s a great coach worth? Bill Campbell was a legend among legends. From coaching football to coaching the likes of Steve Jobs and Jeff Bezos, Campbell’s ability to get the absolute best out of people echoes across business today. In Trillion Dollar Coach, Campbell’s coach-ees unpack what made his coaching so effective — and how […]
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Spoiler alert. It doesn’t get better — but you do. If you’re an entrepreneur suffering from early-stage burnout, you may be asking yourself if this gets any easier. It’s an understandable question; sometimes, we plug away beyond the point of reason because we believe it’ll be worth it down the road. We work more, and […]
The post MBA1377 Does Business Get Easier as You Grow? + Free Ride Friday appeared first on The $100 MBA.
We are living in the Podcast Era — and smart marketers know it. We recently spoke at the Click Engage Convert digital marketing conference in Melbourne, and couldn’t wait to explain how podcasting changed everything for our business. In fact, our own $100 MBA Show producer gave a talk on exactly how to market via […]
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You’ve heard that Facebook ads work. You’ve also heard they can be expensive, time-consuming, and hard to understand. Well, you heard right. But that doesn’t mean you can’t figure Facebook advertising out! It’s Q&A Wednesday, and we’re helping one listener tackle The Social Network, however imposing it might seem. Fortunately, we know how to test […]
The post MBA1375 Q&A Wednesday: Where should I start with running Facebook ads? appeared first on The $100 MBA.
Got stage time at a conference? It’s time to perfect your deck. If you’ve ever spoken at a conference, you know that the right slideshow can make all the difference. But too many people think that more is…well, more when it comes to your slides. They don’t realize that the best slides don’t say it […]
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Can’t get your business ball rolling? Maybe you need a (virtual) hand. A little help can mean the difference between staying on your current plateau and leveling up. In the early phases of building a business, it might feel premature to make hires. But there are affordable, practical options out there in the wide digital […]
The post MBA1373 Guest Teacher: Trivinia Barber – How to Create Business Momentum with Virtual Teams appeared first on The $100 MBA.
Negativity kills businesses (among other things). Negative, unhappy entrepreneurs are rarely successful. Negative, unhappy teams are rarely productive. The downsides to the downside are endless. And too often, we don’t address negativity in our businesses because we don’t see it in the first place. Today, we discuss the subtle negative influences you might be missing, […]
The post MBA1372 Negativity Detox For You and Your Business + Free Ride Friday appeared first on The $100 MBA.
Comparison pages cut right to the point, showing why your product is better than the competition’s. But are they always effective? Spoiler alert: no, they’re not. Unless you know what you’re doing, of course. Today, we discuss what makes a comparison page work, and why. So many small businesses try to use these pages as […]
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You’ve only got so much money to spend on marketing. How do you get the best ROI? It’s Q&A Wednesday, and we’re helping one listener figure out how to prioritize their marketing needs. Making those marketing dollars work efficiently is a must-have skill for any lean starter-upper, especially when you’re new to the scene. With […]
The post MBA1370 Q&A Wednesday: What should I spend my marketing budget on? appeared first on The $100 MBA.
More and more, customer service is key to any business’s sustainability. Things are different now. As business niches down and democratizes, consumers simply expect more: more personal attention, more help, and more results. No matter the product or business, the bar for service is higher than ever before. The fact is, customer service can make […]
The post MBA1369 What Exactly Is Great Service? appeared first on The $100 MBA.
How can you create revenue momentum? If you’re ready to watch your revenue growth snowball, you need to have the right systems in place from Day One. That’s the subject of this week’s very readable, endlessly useful Must-Read book for entrepreneurs. Victor Cheng’s Extreme Revenue Growth is less of a book and more of a […]
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Good ol’ fashioned print marketing: it still exists, even for digital entrepreneurs like us. Unfortunately, it hasn’t gotten any cheaper. Anyone who’s ever purchased an ink cartridge knows how ridiculously expensive printing things can be. So what’s an entrepreneur to do when they need banners, flyers, t-shirts, business cards, and everything else? Today, we’ve got […]
The post MBA1367 4 Print Marketing Tips To Save You Money + Free Ride Friday appeared first on The $100 MBA.
Never stop learning. Part of being a successful entrepreneur is keeping up on the latest ways to be better at…well, everything. But especially marketing. Of course, there’s a ton of content out there, and roughly eighty bazillion “gurus” with blogs full of advice on how to market. That’s why today, we’re sharing the 5 blogs […]
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We keep hearing it’s a global marketplace out there. Unfortunately, not all of the globe has access to the same resources and services that make entrepreneurship possible. What’s an international business person to do? It’s Q&A Wednesday, and we’ve got a listener who can’t find a payment processor willing to do business with their Nigeria-based […]
The post MBA1365 Q&A Wednesday: I can’t find a payment processor for a Nigeria-based business. Help? appeared first on The $100 MBA.
There’s a ton of competition for you, but you’re ready to play anyway. So how do you win? If you’re diving into a crowded, highly competitive market (think fitness coaching or social media app development), there’s a single fact you have to accept: having a great product isn’t enough. You’ve got to have more than […]
The post MBA1364 How To Compete In a Highly Competitive Market appeared first on The $100 MBA.
Every entrepreneur has a toolkit. Adding to that toolkit adds to your potential. There’s one tool that’s undeniably valuable, and can instantly multiply your reach: speaking another language. Unfortunately, many entrepreneurs never think of it. Others don’t pursue it, because they’re afraid it’s too difficult. But without a doubt, learning a language can be huge […]
The post MBA1363 Guest Teacher: Steve Kaufmann – How To Learn A New Language appeared first on The $100 MBA.
Netflix…am I right? I mean, they did it. They really did it. Netflix took a perfectly un-disrupted industry (movie rentals) and coolly demolished a corporate behemoth (remember Blockbuster?), seemingly without breaking a sweat. And before you knew it, they pivoted to pioneer an absolutely groundbreaking new way to deliver entertainment. Was it luck? Was it […]
The post MBA1362 3 Things You Can Learn From Netflix as a Business + Free Ride Friday appeared first on The $100 MBA.
Billboards just won’t cut it anymore. Today, it seems like every kind of company is investing in media: everything from books to series to full-on films, all for marketing purposes. Is it a wise investment? Does someone who sells shoes or auto parts or coding courses need a movie to convert their audience? Well, maybe. […]
The post MBA1361 Why Every Company Is Becoming a Media Company appeared first on The $100 MBA.
Where’s the line between you and your business? Legally speaking, it’s a question worth asking. It’s Q&A Wednesday, and we’re helping one listener decide when it’s time to register a business as a separate entity from themselves. A solopreneur is still running a business, after all — even if it’s a one-person show. Of course, […]
The post MBA1360 Q&A Wednesday: Do I need to have a registered business as a solopreneur? appeared first on The $100 MBA.
We all need a break. That includes your employees. As your team grows, it’s inevitable that your team members will ask for some downtime. For that reason, it’s important to have a set policy in place that defines when and how they can access a little R&R. Plan for it now, and you’ll avoid problems […]
The post MBA1359 How To Form A Leave Policy That Works For Your Business appeared first on The $100 MBA.
How did they do it? It’s a question entrepreneurs ask about other successful startups all the time. Very rarely do we get a full, honest answer. Even more rarely do we get an answer that’s completely original. But every once in a while… Shape Up by Ryan Singer is the true story of how the […]
The post MBA1358 Must Read: Shape Up by Ryan Singer appeared first on The $100 MBA.
Market researchers obsess over figuring out what customers want. We have our own method. We just ask them. Customer interviews are an underutilized strategy that can cut right to the heart of product development. When you get on the phone and learn exactly what customers like — and don’t like — you can guide your […]
The post MBA1357 3 Big Things I Learned From Customer Interviews + Free Ride Friday appeared first on The $100 MBA.
We all love our customers — especially the ones who first bought our products and helped us build the foundation of our business. But “grandfathering,” the policy of keeping prices eternally low for those early adopters, may not be a sustainable long-term strategy. Your business has to grow, change, and evolve. Usually, that means prices […]
The post MBA1356 Grandfathering Your Customers, Revisited appeared first on The $100 MBA.
Enough already! When you’re new to business, it can feel impossible to turn anything, or anyone, down. But if you’re not careful, you can “yes” yourself into a total productivity breakdown — leaving your business worse off than if you’d simply had the courage to say “no.” It’s Q&A Wednesday, and we’re helping a classic […]
The post MBA1355 Q&A Wednesday: How do I learn to say no? appeared first on The $100 MBA.
Marketing: should you hire out, or hire in? It’s kind of like deciding whether to cook or call for takeout. On the one hand, you have ease, convenience, and the experience of specialists. On the other, you have a chance to create something that’s yours — something truly grounded in your own business and message. […]
The post MBA1354 Should You Hire a Marketing Agency or Hire In-House? appeared first on The $100 MBA.
What are you worth? That’s the essential question of this week’s Must-Read book for entrepreneurs, Bob Burg’s The Go-Giver. It’s a book that’s simple, highly readable, digestible, and fun. But the lessons it imparts are as profound as they are practical. Honestly, it’s a book we couldn’t wait to read and review. Burg is a […]
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What’s a leader’s job? As our business grows, we can find ourselves plateauing. That’s because a business founder has to make a difficult transition: at first, you’re the person responsible for everything. But ultimately, you have to let go of more and more responsibilities, handing them off so that you can focus on bigger, broader […]
The post MBA1352 Are You Doing Your Job as CEO? + Free Ride Friday! appeared first on The $100 MBA.
Before you try to sell, ask yourself: what’s the point? All products, and all marketing, should address the pain point. It’s about being customer-centric. Customers will choose your business if they think it offers the best cure for their pain. In other words, customers ultimately don’t want the most features or the coolest look or […]
The post MBA1351 Does Your Offer Address the Biggest Pain Point? appeared first on The $100 MBA.
It’s gonna happen. If you make even a modest name for yourself in business or media, your inbox will become a very crowded place. Potential investors, partners, and guest writers and speakers will find your email address and fire away. We all want to network, but networking strategically is tough when you have a thousand […]
The post MBA1350 Q&A Wednesday: How do you deal with cold email pitches? appeared first on The $100 MBA.
What’s the right website hosting platform for you business? There’s no shortage of options. Recently, we pondered whether Webflow would be a better fit for certain businesses, including ours. Omar did some intense research, comparing and contrasting Webflow with WordPress, Weebly, and the rest. The results are an in-depth lesson on what makes this platform […]
The post MBA1349 Should You Build Your Website with Webflow? appeared first on The $100 MBA.
Every one of your goals depends on mastering one skill: what we normally call “focus.” Nir Eyal thinks of it a little differently. He knows that cutting out distractions and getting in the zone is the key that unlocks all doors. But rather than “focus,” he refers to “traction” — as in, the opposite of […]
The post MBA1348 Guest Teacher: Nir Eyal- How to become Indistractable appeared first on The $100 MBA.
Who wins in business: the jack of all trades, or the master of one? It’s one of the most important questions an entrepreneur can ask about their business. Should your product be defined by versatility, mass appeal, and all-around utility? Or is it best to make your product uniquely, unbeatably awesome at solving one particular […]
The post MBA1347 Is it Better To Be The Best at One Thing or Good at Many? + Free Ride Friday! appeared first on The $100 MBA.
What makes a good developer? More importantly, how can you find one? If you’re building an app, a website, or any other kind of digital product, your business is only as good as your devs. We know — we’ve spent the last several years building our own webinar software, including a radical top-down redesign that […]
The post MBA1346 4 Essentials When Hiring a Developer appeared first on The $100 MBA.
If your content isn’t marketing, you’re not content marketing. Blogs are fun to write, and valuable for your audience. But if they aren’t converting, they’re worth bupkus to your business. Today, we discuss how to move past the “spray and pray” method of throwing content into the wind, hoping for results. It’s time to start […]
The post MBA1345 Q&A Wednesday: Is my blog working? How do I know? appeared first on The $100 MBA.
We all want to move our business forward. But true success means reaching a point where your business moves itself forward. That’s momentum, and that’s the topic of today’s episode. At some point, you need to stop pushing the boulder uphill, and get over the hump. There’s a way of working that encourages this — […]
The post MBA1344 How to Create Momentum in Your Business appeared first on The $100 MBA.
How do people make it in business? Every once in a while, a successful entrepreneur writes a book that helps answer that question. Explosive Growth has a title that sounds like it’s a bit much, but the content lives up to it. Clif Lerner is a startup founder who’s had his share of failures (and […]
The post MBA1343 Must Read: Explosive Growth by Cliff Lerner appeared first on The $100 MBA.
Most people think of podcasting as more of a B2C thing, reaching out to a wide audience of consumers to establish your reputation. But we’ve got a secret: podcasts are incredible marketing tools for B2B sales, too! Selling to other businesses is all about relationships and networking. As it turns out, hosting a popular podcast […]
The post MBA1342 How To Use Podcasting To Make More B2B Sales + Free Ride Friday! appeared first on The $100 MBA.
Thinking about offering a free version of your service? Do the math first. A free plan for your recurring payment/subscription model can be an incredible marketing and sales tool. Just ask Google: the free service can haul potential paying customers in by the bazillions. But it only works if the freebies convert. Every day, your […]
The post MBA1341 How to Have a Free Plan Alternative That Won’t Cost You Money appeared first on The $100 MBA.
Refund requests happen. They’re unavoidable. But how you respond can make all the difference in the success of your business. It’s Q&A Wednesday, and we’re helping one listener learn how to turn those refund requests into opportunities — to keep the sale, to keep the customer, or to improve your company’s reputation in the long […]
The post MBA1340 Q&A Wednesday: How can I convince a customer they don’t need a refund? appeared first on The $100 MBA.
So. Little. Time. It’s every entrepreneur’s curse. But there might be more time than you think — if you know how to manage it properly. We all wish there were more than 24 hours in a day, and we’ve all hit our pillows anxious about what we didn’t accomplish. But there is hope. There is […]
The post MBA1339 Not Enough Time? How To Add More Hours to Your Day. appeared first on The $100 MBA.
When it comes to branding, words are everything. Trademark rules are complicated, and new entrepreneurs face two dangers when choosing company names, product names, and any other brand-identifying language. First, there’s the risk of running afoul of trademark laws. More likely, though, is the brand-killing possibility of not protecting your own business’s uniqueness from potential […]
The post MBA1338 Guest Teacher: Ali Smith- Tips to Avoid A Trademark ‘War of Words’ appeared first on The $100 MBA.
The business meal: effective relationship builder, or Mad Men throwback? While the 3-martini lunches of the past may no longer be in vogue, buying someone a meal can be an incredibly good investment. A meal can add a layer of personal connection that’s often missing from today’s mostly virtual business relationships. It can open doors. […]
The post MBA1337 Do Business Lunches & Dinners Still Work? + Free Ride Friday! appeared first on The $100 MBA.
We usually think of content as something we give away. But should you be getting something in return, besides exposure? Today, we discuss whether to build the wall — the paywall, that is. Or at the very least, whether you should require an email address or other opt-in to access your premium content. Does it […]
The post MBA1336 Is Gated Content a Good Idea? appeared first on The $100 MBA.
Success requires the right tools. For entrepreneurs, tool #1 is usually the laptop. It’s Q&A Wednesday, and we’re helping one listener decide which laptop is best for her business. She’s an online coach, so her window to the online world will have a major effect on her business. With so many options and so many […]
The post MBA1335 Q&A Wednesday: I am a business coach. What is the best laptop to buy? appeared first on The $100 MBA.
We work from home. Why? More importantly, should you? Some of the reasons are obvious, like the convenience of having no commute and the money saved on renting a space. But those aren’t the only reasons we’ve chosen to run our entire business — remote team included — from the same building in which we […]
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How long will this take? It’s a question we have to ask about every task, big or small. One of the toughest parts of managing a team is coordinating a long-term project with some sense of timeliness. Multiple people, multiple agendas, all adding up to one result. It can’t take too long, but it can’t […]
The post MBA1333 Guest Teacher: Laura B. Janusek- How to Estimate How Long a Group Project Will Take appeared first on The $100 MBA.
Social media can be hard to keep up with. But for entrepreneurs, every marketing opportunity counts. So what’s up with TikTok? There’s always a “next big thing” in social media, and many platforms are more hype than usefulness. But TikTok is making waves, and its success has reached a point where ignoring it is no […]
The post MBA1332 What is TikTok and Do You Need To Start Using It? + Free Ride Friday! appeared first on The $100 MBA.
Get better at what you do. Get faster. Get more efficient. Get things done. Today, we’re highlighting the 5 best productivity tools an entrepreneur could ask for — when the budget is $0. It’s almost shocking that these tools are free, because the value they add is incalculable. At zero cost to you, you can […]
The post MBA1331 My Top 5 Free Productivity Tools appeared first on The $100 MBA.
Entrepreneurship is challenging. But the biggest challenge is the mental challenge to leave guaranteed outcomes behind, and strike out on your own. It’s Q&A Wednesday, and we’ve got a risk-averse listener who’s terrified of failing in business. He needs to know how to bridge the emotional gap between a comfortable day job and the wild […]
The post MBA1330 Q&A Wednesday: How do I get ready to take the leap into business? appeared first on The $100 MBA.
You busted your butt. You worked the long hours. You poured yourself into your business. Now, it’s going well. Time to take some of that time back. It may take some serious effort to get a startup started, but once that business is off the ground, you deserve to refocus on your own life and […]
The post MBA1329 How to Reclaim Your Weekends appeared first on The $100 MBA.
You don’t need to start a business to be an entrepreneur. You just need to find one. Sometimes, there’s an alternative path we just don’t see. Jaryd Krause saw one, as a working plumber who wanted to get into business for himself. Instead of creating a whole new operation from scratch, he got into the […]
The post MBA1328 Guest Teacher: Jaryd Krause-How To Buy Website Businesses Instead Of Building Them appeared first on The $100 MBA.
Apple does not sell the most devices. Apple does not bring in the most revenue. Apple does not dominate the market. But Apple makes more money than literally every other company. Today, we discuss how, and what it can mean for you. Your business isn’t the size of Apple’s, but the profit strategy Apple uses […]
The post MBA1327 Why Apple Is Still The Most Profitable Company In the World + Free Ride Friday! appeared first on The $100 MBA.
It might’ve taken months, or more, to earn a customer’s business — but you don’t have that long to make sure you keep it. The first phase after the initial transaction is where the most important impressions are made. Before the purchase, the customer’s excitement about your product is theoretical. Once money has changed hands, […]
The post MBA1326 How to Please Your Customers in Their First 5 Minutes appeared first on The $100 MBA.
A big project is like a big meal: you can’t swallow it all at once. When the task before you is huge, where do you start? It’s Q&A Wednesday! We’ve got a question from a listener with a conventional job, but a problem that’s very common in entrepreneurship. Our listener’s new boss wants her to […]
The post MBA1325 Q&A Wednesday: HELP! I have a huge project with no framework or instructions. Where do I start? appeared first on The $100 MBA.
Staying focused and motivated over the course of long projects is one of those skills an entrepreneur simply has to have. It’s one of the key differences between entrepreneurship and conventional work — you’re responsible for the long term, not just the day’s or week’s to-do list. That said, we understand how tough it can […]
The post MBA1324 How to Stay Motivated with Large Projects appeared first on The $100 MBA.
Interested in entrepreneurship, but afraid to quit your day job? We’ve got incredible news: you don’t have to. This week’s special guest, Shaan Patel, built a multimillion-dollar business on the side, while working full-time as a doctor. He’s the cofounder of ClearHat digital marketing, a best-selling author, and a successful Shark Tank contestant — and […]
The post MBA1323 Guest Teacher: Shaan Patel- How To Build A 7-Figure Side Hustle Without Quitting Your Full-Time Day Job appeared first on The $100 MBA.
In many ways, the earliest phase of starting a new business is the most fun. The possibilities are endless. The sky’s the limit. The only boundaries are imagination. But eventually, you have to make a decision. Today, we discuss some general, universal truths we’ve discovered in the course of founding multiple businesses. We’ll share what […]
The post MBA1322 Where to Find Your Next Business + Free Ride Friday! appeared first on The $100 MBA.
Finding great employees takes time and money. But are you getting the most from your hiring budget? No entrepreneur should be afraid of investing in great team members. That said, there are smarter, less costly ways to find the right fit. With a little knowledge, you can save thousands that would otherwise be wasted on […]
The post MBA1321 5 Ways To Save When Hiring appeared first on The $100 MBA.
Your workspace matters. Efficiency, productivity, and overall well-being are greatly influenced by the feng shui of your office. It’s Q&A Wednesday, and one listener is curious about our own setup, specifically the workspace of our intrepid host, Omar. Over the years, Omar’s tried different arrangements to facilitate writing, podcasting, video recording, and everything else. His […]
The post MBA1320 Q&A Wednesday: Hey Omar! What’s your office setup look like? appeared first on The $100 MBA.
SEO means traffic, and traffic means sales. If you’ve hit an SEO plateau, we can help. Today, we offer a few simple fixes that can really move the needle on your website. Search Engine Optimization is a cottage industry, with loads of experts claiming to have the “secret” to getting your site noticed by Google, […]
The post MBA1319 How to Give Your Site a Quick SEO Boost appeared first on The $100 MBA.
Are you getting the most from your customers? Don’t be shy: when your product delivers, customers have no problem rewarding you. If they can invest in even more value from your business, that’s a win-win. But as the business owner, you can’t just expect customers to offer you more revenue. You’ve got to make a […]
The post MBA1318 Guest Teacher: Mark Thompson- 8 Ways to Increase Your Customer Lifetime Value appeared first on The $100 MBA.
Every entrepreneur knows you gotta keep the marketing content coming. But life being life, everyone needs a break sometimes. So how can you pump the brakes without losing momentum — and disappointing your audience? There is a way. Whether you host a podcast, write a blog, or run a YouTube channel, a little planning can […]
The post MBA1317 How to Take a Content Creation Break + Free Ride Friday! appeared first on The $100 MBA.
You have too much website traffic. What a great problem to have! As your business grows, so will your site hosting needs. You can’t afford to have a slow website that loses all the traffic you’ve worked so hard to gain. This is one of those crucial conversion turning points, when the fruits of your […]
The post MBA1316 Upgrading Your Website Hosting When You Grow appeared first on The $100 MBA.
Writing ain’t easy, but it’s necessary. It’s Q&A Wednesday, and one listener wants to know if it’s ok to farm out the blogging. The written word is irreplaceable as a form of marketing content, especially when it comes to SEO. People love blogs — and so does Google. But if you’re not a natural wordsmith, […]
The post MBA1315 Q&A Wednesday: I don’t enjoy writing. Can I hire out a writer for my blog? appeared first on The $100 MBA.
Motivation: it’s not all about the money. When you’re running a lean startup, every cent counts — and there often aren’t that many of them. Plugging away day after day for a long-term result can get tiring, even demotivating for your staff. So how can you keep your team genuinely excited about what they do, […]
The post MBA1314 5 Low Cost Ways to Boost Team Morale appeared first on The $100 MBA.
Office drama is unavoidable. But how you respond to it is your choice. Today, we have a ridiculously qualified guest teacher, Anne Grady. She’s a speaker, consultant, and academic with more expertise on the psychology of intra-office relations than just about anyone. Grady is here to explain how to proactively head off the drama, and […]
The post MBA1313 Guest Teacher: Anne Grady- Stop Reacting to Office Drama appeared first on The $100 MBA.
Are you ready for this. Really ready? Here at The $100MBA Show, we don’t sell “the dream.” We want our audience to go into business for themselves armed with the knowledge they need. Sometimes, that means asking extremely tough questions, and accepting the honest answers for better or worse. If you don’t go in confident […]
The post MBA1312 Are You Ready To Start a Business? + Free Ride Friday! appeared first on The $100 MBA.
Which Spice Girl are you? Which Skittles color matches your personality? Take our quiz and find out! Many, many companies and websites use quizzes to capture email addresses. But for all their silliness, is there a serious lead generation strategy here? We’ve been researching this method in-depth recently, and we thought we’d share our findings. […]
The post MBA1311 Should You Start Using Quizzes for Lead Generation? appeared first on The $100 MBA.
Nobody likes a huckster. There’s an unfortunate trend in the online course business: hype-heavy “personalities” trying to seduce their audience with flair instead of substance. In this week’s Q&A, one listener wants to know how to sell a course on its merits, with a marketing strategy that’s more genuine, more serious, and more respectable. We […]
The post MBA1310 Q&A Wednesday: Can I sell my course without being an overhyped sales personality? appeared first on The $100 MBA.
All things come to an end, including employment. When the inevitable parting of ways occurs, you shouldn’t just wing it. For the sake of your team, you need a plan. Today, we discuss what procedures your business should have in place when someone moves on, retires, or has to be let go. Intentionally managing the […]
The post MBA1309 Your Procedure When Someone Leaves Your Company appeared first on The $100 MBA.
Every entrepreneur tries to validate their product idea before they try to sell it. But what about validating your potential business model? Today’s special guest teacher, Justin Lokitz, believes that business model validation is just as important as product idea validation. And just as the idea validation process can reveal tweaks or alternatives that improve […]
The post MBA1308 Guest Teacher: Justin Lokitz- How to Create a Go-To Market Strategy by Developing Multiple Business Model Options appeared first on The $100 MBA.
If there’s one quality every entrepreneur needs, it’s decisiveness. Going into business for yourself is a bold decision, the first of many. As an entrepreneur, you’ll have so many important decisions to make — and you don’t have time to mull them over for too long. For every huge call you have to make, there’s […]
The post MBA1307 How To Stop Second Guessing Yourself + Free Ride Friday! appeared first on The $100 MBA.
Sales is changing. As business models evolve, and lean startups do more with fewer people, is the dedicated sales team a thing of the past? It depends. Today, we discuss when businesses need a full-time sales team, regardless of the product. In some cases, the ROI simply isn’t there. In others, it’s well worth the […]
The post MBA1306 Does Your Business Need a Sales Team? appeared first on The $100 MBA.
Mastermind groups are all the rage, but are they worth the (sometimes hefty) price tags? This week’s Q&A comes from a listener who has an opportunity to attend a pretty exclusive Mastermind, at a pretty substantial cost. At $5,000, it’s worth taking a moment to make sure it’s a good investment. Fortunately, our intrepid host […]
The post MBA1305 Q&A Wednesday: Should I attend a mastermind retreat that costs $5K? appeared first on The $100 MBA.
Is your business leaking? We’re gonna say it: Customer retention is just as important as customer acquisition. If you’ve got a churn problem, the time, money, and effort you put into attracting and converting is being wasted. Let’s put a stop to that, now! Whether you run a subscription or service-based business that depends on […]
The post MBA1304 How to Improve Customer Retention Quickly appeared first on The $100 MBA.
Your product might be the most important employee. There’s a new approach to product development and marketing. Rather than focus on features, or even benefits, this new outlook takes it a step further. Your product has a job. The customer is the employer. Your success will depend on what kind of “employee” your product is. […]
The post MBA1303 Must Read: Jobs to Be Done by Anthony W. Ulwick appeared first on The $100 MBA.
At this point in the content marketing game, video isn’t an option: it’s a requirement. Video content works to help you build an audience. As we like to point out, YouTube is technically the world’s second-largest search engine after Google. But we also know how difficult, intimidating, and time-consuming video production can be. We’ve struggled […]
The post MBA1302 How to Make Video Creation Easier + Free Ride Friday! appeared first on The $100 MBA.
For entrepreneurs, time is the single most valuable resource. So how can you get more of it? Executive assistants are not just for Fortune 500 CEOs. Any time you can get work off your plate, it’s an opportunity to spend more time doing more important things. To hire an assistant is to buy time — […]
The post MBA1301 How to Hire a Great Executive Assistant appeared first on The $100 MBA.
Go it alone, or get some help? Every entrepreneur has to ask this question, and the answer isn’t always obvious. It’s Q&A Wednesday, and one listener is weighing the ups and downs of full independence. When you “bootstrap” your business (as we did), you have total freedom, and total control. No investors, no loans, nada. […]
The post MBA1300 Q&A Wednesday: What are the pros and cons of bootstrapping my business? appeared first on The $100 MBA.
If a question seems scary, it’s probably worth asking. So be honest — are you really happy? This deep, fundamental question is a must-ask every so often. When you first get into independent business, the initial excitement is great. But that early buzz fades, and as the long-term reality of entrepreneurship sets in, you have […]
The post MBA1299 Are You Happy with Your Business? appeared first on The $100 MBA.
Your team won’t improve on its own. That’s the task of leadership: to get the best from your team by helping them grow. Sarah Wirth is a professional development expert with extensive coaching and corporate experience. Today, she’s here to show us how to deliver the kind of feedback that gets results — but doesn’t […]
The post MBA1298 Guest Teacher: Sarah Wirth- How to Use Feedback to Drive Improvement appeared first on The $100 MBA.
When you’re starting a business, there’s a big, fundamental question you have to ask before you do anything else: build the audience first, or the product? There are advantages to both options. In fact, we’ve built businesses both ways, and seen all the ways each approach can go right and wrong. In the end, we […]
The post MBA1297 Build an Audience First or Product First? + Free Ride Friday! appeared first on The $100 MBA.
Considering a team retreat? We just got back from our first, and we learned a ton. We took the whole team to Bali, Indonesia for some work, play, and all-around bonding. From all over the globe, our remote employees flew in and met face-to-face for the first time ever. Organizing the trip was no small […]
The post MBA1296 4 Takeaways From Our First Team Retreat appeared first on The $100 MBA.
Webinars work! When it comes to connecting with an audience, converting them into customers, and keeping them around, you can’t beat the personal touch of a webinar. But if you’re new to the webinar game, should you jump right into live webinars? Or is it safer and smarter to use the pre-recorded version at first? […]
The post MBA1295 Q&A Wednesday: Should I start with live or automated webinars? appeared first on The $100 MBA.
Are you missing out on millions of potential customers because you don’t speak their language? Whether you sell books, courses, or even services, translating your content could open doors. But the time and effort required might not make sense, depending on the business. Today, we discuss when investing in translation can net serious returns. It’s […]
The post MBA1294 Should You Offer Your Product in Different Languages? appeared first on The $100 MBA.
What if your product could do the sales and marketing for you? That’s the premise of this week’s Must-Read book for entrepreneurs, Product-Led Growth by Wes Bush. It ranks pretty high on our all-time list of great business books, because it explains a breakthrough marketing strategy in a way that’s highly readable, fun, and immediately […]
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The toughest part of being a leader? Leading. It’s one thing to have a vision, and the ability to pay people to carry out tasks. Anyone can do that. But truly building a motivated team that can sustain a business long-term takes something more. It takes genuine, emotional buy-in from the employees. So how do […]
The post MBA1292 Getting Your Team On Board with Your Vision + Free Ride Friday! appeared first on The $100 MBA.
As we like to preach, exchanging time for money is just about the worst deal in business. No other kind of entrepreneur understands that better than the celebrity chef. From Ramsay to Oliver to Ray, these entrepreneurs used their talent to generate passive income, rather than just punching the clock in a restaurant forever. They […]
The post MBA1291 What Celebrity Chefs Can Teach Us About Making More Revenue appeared first on The $100 MBA.
Hate public speaking? You’re not the only one. It’s Q&A Wednesday, and we’re helping one listener who’s got a perfect opportunity to raise brand awareness, gain credibility, and get that all-important exposure. Thing is, it means talking in front of people. For many of us, there’s nothing more intimidating. Is there any way out of […]
The post MBA1290 Q&A Wednesday: I get asked to speak on stage but I hate it. What should I do? appeared first on The $100 MBA.
The key to sustainable small business: minimum profitability. The $5k per month mark is a crucial one, known as the “escape velocity” at which revenue generation is strong enough to actually, truly sustain a company. If your business can make it to $5k quickly, you’ll know for sure whether it’s a winner, or if it’s […]
The post MBA1289 How to Get to $5K a Month as Fast as Possible appeared first on The $100 MBA.
Social media marketing: we all have a vague idea that it can work. But without a good strategy, it can be a massive waste of time and resources. Today, we’ve got a guest teacher who can help. Nancy Gathecha is a Germany-based consultant and author who knows how to get the most out of social […]
The post MBA1288 Guest Teacher: Nancy Gathecha- 5 Best Practices to Simplify Social Media For Business appeared first on The $100 MBA.
If you’re not on YouTube, you’re not marketing. YouTube is the second biggest search engine in the world, after Google. And just as every entrepreneur seeks to climb the ranks of the Big G, you should be putting content onto humanity’s favorite video platform. The only problem: there’s a ton of people doing exactly that. […]
The post MBA1287 Starting a YouTube Channel in a Competitive Market +Free Ride Friday! appeared first on The $100 MBA.
Social media is changing. So is social media marketing. If you’ve seen the news, you know that Facebook, Twitter, and the rest are doing a walk of shame after failing to protect user privacy. And as the public generally gets tired of overexposure, the social media world is shifting to something more segmented, more clustered, […]
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Social proof is a marketing must. So how do you get it? It’s Q&A Wednesday, and one listener needs reviews and testimonials for their website. Whether it’s for your homepage, or just to get your credibility going on review-heavy sites like Yelp or Amazon, you need evangelists. Otherwise, it’s just your word against the competition’s. […]
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Sometimes, a small business should stay that way. Not everything has to scale. Entrepreneurship isn’t about creating the biggest company possible; it’s about creating the life you want for yourself. And if that life doesn’t involve making billions, or running a national business empire…you’re not alone. Today, we discuss why one size (size L) doesn’t […]
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We’re all great leaders when things are going well. But how does a great leader handle a crisis? If you’re looking for an overall leadership model, you shouldn’t look any further than Abraham Lincoln. As President, he led his nation through the worst-case scenario: a necessary but devastating civil war. Along the way, he had […]
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You don’t need to reach the most customers. You need to reach the right customers. Big-tent marketing, reaching out to the widest audience possible, is a thing of the past. Modern marketing is all about targeted campaigns aimed at people who would love your product specifically. If you try to speak to everyone, you’ll speak […]
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There’s a powerful number you have to discover: your product’s value metric. The value metric is the exact measure, in dollars and cents, of what your product is worth to customers. It’s not what the product is worth in raw materials, or what it costs in overhead, or even its monetary ROI. It’s simply how […]
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We talk a lot about the importance of personal branding. But do you have to be the face of your business? Yes and no. It’s Q&A Wednesday, and one listener has a great product idea but no desire to stand in front of the crowd. Think of all the brands that succeed in large part […]
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Interviews can be tough…for the interviewer. There’s nothing more awkward than struggling to find out if the person you’re interviewing is right for the job. Even worse, passing on the perfect fit because you didn’t get the information you needed is just plain tragic. So how can you make sure to draw out the very […]
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You can’t just sell the product. You have to sell your story. Heather Saffer is the queen of DIY public relations. Without any help from high-priced professionals, she managed to tell a tale that built a narrative foundation for her brand. As an entrepreneur, author, and reality TV personality, she’s mastered the art of being […]
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It’s time to put aside politics, and focus on business. Diversity matters. Monoculture is a weakness. Diversity is just as important for your business goals as it is for anyone’s social goals. Today, we’ll explain why a team that looks, acts, and thinks the same has trouble innovating. We’ll also bust one of the ugliest, […]
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You’ll get around to it…right? Of course not. Procrastination is a classic business-killer, one that’s derailed many an entrepreneurial dream before it even got anywhere. The road to independent success is littered with fallen entrepreneurs who just never got around to this, that, or the other thing. If that’s a problem for you, it’s time […]
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Our humble little business has been mentioned (positively) by some of the biggest dogs in business media. Forbes, HuffPo, and the like have kind words for us, and we’re proud. So how the heck did that happen? It’s Q&A Wednesday, and one listener wants to know how to replicate that positive attention. The obvious boost […]
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It’s time to get ready to sell your business. We’re serious. Even if you are nowhere near moving on from your current enterprise, it’s important to keep your business in selling shape. Keeping your business super organized is just good practice. Being sell-ready isn’t something you should do right before it’s time to sell — […]
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It’s time to clean up your digital life. Digital distractions are deceptive. Because they don’t take up physical space, it can seem like they’re not overwhelming you the way, say, laundry or tchotchke can. But if random websites, social media platforms, and online services are wasting your time, they need to go. Seriously — digital […]
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You’ve seen it in your search returns. Quora is a massive online forum, where potential customers ask about anything and everything under the sun. It’s also a traffic crossroads that’s just waiting for you to tap in. You can use Quora to drive your marketing for even less than you’d spend on conventional marketing efforts. […]
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It’s gonna happen. Whether it’s your fault or not, some customers will use your product and come away disappointed. What matters is what you do next. Customer satisfaction is your responsibility, even when dissatisfaction isn’t your fault. Planning in advance for how to address it can be the difference between a business that lasts and […]
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You’ve used free webinars to build your audience and establish yourself as a trusted source of information. Now, you’re ready to take it to the next level and start charging. It’s Q&A Wednesday, and one listener wants to know what a paid webinar should cost. Charging for webinars is a huge step forward, creating opportunities […]
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Are you charging enough? Entrepreneurs can get a little nervous about raising prices. But there’s a way to find out how high you can go that’s low-risk, high-yield, and potentially eye-opening. If your business needs an influx of revenue, consider doing a little experiment in price increase. We’ll show you how. You might worry that […]
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A business owner owns a business. A business leader owns its performance. We can apply lessons from all avenues of life to business. The military is no exception. Jocko Willink is a decorated Navy SEAL from one of the elite group’s most honored units. After his service, he took what he learned in the field […]
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The company you keep affects the company you want to build. Your friends make a difference. Before you balk at the title, this episode isn’t about growing a cold heart and forgetting about the people closest to you. It’s about making sure that the circles you spend your time in propel you forward, rather than […]
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Whether it’s marketing, sales, onboarding, or support, communication is key. Enter the chatbot, considered by many to be a communications shortcut for your website. They’re ubiquitous now: those little bottom-right corner bubbles that offer to answer questions and otherwise help a visitor along their journey. Thing is, they’re not human. They’re AI, with varying levels […]
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“I wish I had done that differently.” It’s a phrase any entrepreneur with any real experience has thought, or said, more than once. Independent business is all about screwing up, learning from it, and applying the lesson. Here at the $100 MBA, we are no exception. It’s Q&A Wednesday, and one listener wants to know […]
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Conferences are always opportunities. Mostly to network, but often, to learn. MicroConf, the annual conference for small (mostly software) businesses, lived up to the potential. Our intrepid host Omar made the trip to Sin City for MicroConf 2019, and he picked up some seriously valuable lessons. He was invited as a speaker, but couldn’t pass […]
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The career you want is closer than you think. It’s only as far away as the right people. Today’s special guest teacher, Ken Coleman, believes that proximity is the key to moving forward. Whether you’re transitioning from side hustle to full-time entrepreneurship, or just getting into business for yourself, proximity is everything. Find the right […]
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Every business owner would love to get more money for each unit they sell. Raising your prices is understood to be a natural part of growth as the years go by. But what about lowering them? Is it ever appropriate? Is it ever smart? It’s easy to assume that lowering prices sends a bad signal, […]
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Entrepreneurship is a full-time gig. But is it so full-time that you can never truly be on vacation? Are independent business people doomed to stay forever connected to the company, no matter where they escape to? Yes and no. Today, we discuss whether it’s truly feasible to walk away from your baby for a week […]
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You know webinars work to convert subscribers to customers. You have the tools and knowledge to conduct webinars. You’re almost ready. You just don’t know what your first one will be about. It’s a super-common question, and one we’re answering for today’s Q&A Wednesday. Hooking your audience with a topic that’ll pique serious interest is […]
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What are you worth to your company? When creating a business plan, new entrepreneurs often forget to budget for one extremely important item: their own salary. Thing is, your personal financial health is just as important to your business as any other factor — especially if you’re pursuing entrepreneurship full-time. You can’t short yourself, but […]
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There’s no substitute for experience. Fortunately, experience can be shared. Peter Drucker had a long, legendary career in business. One of the earliest professional business management experts, Drucker literally wrote the book(s) on how to frankly assess your company. Today, we take a look at his classic, The Five Most Important Questions You Will Ever […]
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Arguments can be productive. Conflict can lead to growth. When people don’t see eye-to-eye, it’s a sign you’ve got a team that’s capable of great things. Disagreement is good! Today, we explore the positive side of disagreement, and explain how to get the most out of every altercation. When your team disagrees, it means you’ve […]
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Is everything scaleable? Are the things that aren’t scaleable worth your time, even as your business grows? No, and yes. Today, we discuss the things you should always do the old-fashioned way: personally, without automation, and without delegation. Some things just aren’t meant for the factory line, and the time you invest in them will […]
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In online marketing, customer relationships are everything. That’s why an entire industry devoted to Customer Relationship Management (CRM) has evolved. But with so many options, which CRM service is right for your business? It’s Q&A Wednesday, and one listener is overwhelmed by the options. From the simple and inexpensive to the wildly complex and pricey, […]
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As your business grows, so grows your team. As you hire, you’ll find yourself repeatedly faced with the question: what should I be paying? Today, we explain how to do the math for new hires. We discuss all the factors involved, from budget to experience to industry standards, so you can reach your own number. […]
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Leadership doesn’t start with your example. It starts with something deeper — something others can’t see, but that informs everything they can see. Leadership starts with your innermost beliefs. Today’s guest teacher, Don Scott, has decades of business experience. He also has a degree in psychology. Where the two disciplines meet is the key to […]
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Entrepreneurship isn’t easy. But is it ever easier? No one would doubt that the first few years of starting your own business are tough. No matter the industry, entrepreneurship is demanding, mentally and emotionally (and sometimes even physically). But is it always an uphill battle? Is there an event horizon you can pass through and […]
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Is entrepreneurship a young person’s game? Or can the wisdom of age apply to independent business? We often hear from would-be entrepreneurs who worry that they’re too old to get in the game. Usually, they’re retirees who are ready to hang up a lifetime 9-to-5 in favor of a fresh start. Is it realistic? Does […]
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A business by any other name — is the profit just as sweet? It’s Q&A Wednesday! We’ve got a listener who’s ready to start a business, but is wondering how much time and effort to put into the business’s name. What kind of impact does it really have? Does it really matter what you call […]
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In case you haven’t realized it yet, business is a marathon. Like any long-term commitment, knowing how to slow down strategically is just as important as flipping on the afterburners. Too much of anything — like work and stress — does not pay off. The rule of diminishing returns catches up every time, wasting your […]
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Timing is everything. That’s the central argument of this week’s Must-Read for entrepreneurs, When by Daniel Pink. Pink is a Yale graduate who’s spent plenty of time on the bestseller lists. He’s also a data-obsessed life and work hacker who’s pored through hundreds of studies on the role of timing for this excellent, insightful book. […]
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Your business has grown to the point where you can’t manage everything. It’s a wonderful achievement, but it’s also pretty scary. You have to let go. You have to trust someone else with your baby. You have to pass responsibilities on. You have to hire a manager. It’s a big step. Management is different from […]
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E-commerce is a different game. Not quite entirely physical, not totally online, e-commerce has its own rules, challenges, and considerations. As it happens, Omar built his own e-commerce company way back when, in his early years as a budding entrepreneur. During that time, he acquired the most valuable lessons of all: the lessons you learn […]
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Few things are more satisfying than rewarding your team with a retreat. It’s a chance to bond, an opportunity to gel professionally, and a statement of how far you business has come. Most of all, it demonstrates how much you value the team that’s helped you get this far. It’s Q&A Wednesday, and one listener […]
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No matter what you do, your business will have a story. The question is: who’s writing it? Getting a handle on your business’s online narrative is key to protecting your brand. Whether your business is brick-and-mortar or strictly digital, you have an online reputation to protect. More and more, consumers rely on other consumers’ reviews […]
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Entrepreneurs can have many lives. One business idea at a time, we remake ourselves as we take on new challenges. Starting over — and over — is the challenge, and the fun, of independent business. This week’s Must-Read for entrepreneurs is James Altucher’s Reinvent Yourself. This isn’t businessman, investor, podcaster, and best-seller Altucher’s first entry […]
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The first rule of content marketing: you’ve gotta keep the content coming. Whether it’s blogs, podcasts, videos, or pics, you need a basically endless supply of ideas to generate content from. Fortunately, you have one — in your life, your experiences, your own head, and (most importantly) your audience. It’s simply a matter of capturing […]
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Tiers and trials: twin incentives to get users on board. But which one will work best for your business? Today, we explore how entrepreneurs selling digital products (like software services) can benefit from each. We explain the difference between the two, and how each is tailored to different business goals. By understanding both ways to […]
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You’ve got a great podcast, but you want great guests. How in the world do you get them? It’s Q&A Wednesday, and we’ve got a question from a fellow podcaster who’s looking to bring fresh voices to his audience. Knowing how to find quality guests — and convincing them to record — takes some finesse, […]
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Experience is the best teacher, and we’ve had plenty. Today, we put aside the specifics of day-to-day business, and focus on the principles that carry us through the ups and downs of entrepreneurship. We’ve got 4 principles that years of struggle, doubt, anxiety, and ultimate success have ingrained in our brains. Learning how to cut […]
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It’s time to get more specific with your business goals. That’s the theme of this week’s Must-Read book for entrepreneurs, John Doerr’s Measure What Matters. Doerr is a milestone master, helping organizations like Google and the Bill & Melinda Gates Foundation measure their progress with laser precision. Of course, his lessons are just as applicable […]
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So many podcasts, so little time. Which ones are worth it for you? Today, we’re putting the spotlight on the 5 most valuable, insightful, useful business podcasts out there (besides our own, of course). Believe it or not, we actually listen to our competition, and learn from other entrepreneurs out there on the digital airwaves. […]
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Conferences aren’t getting any cheaper. In fact, they’re getting more and more expensive — for those who don’t know some money-saving tips and tricks. Today, we discuss how to shave every possible dollar from the cost of your next conference. With some careful planning, the ROI on a conference can be well, well worth it. […]
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You want to launch a business. Should you bootstrap down and go lean, or take a hefty investment from an outside source? It’s Q&A Wednesday, and one of our listeners is pondering whether to take money from an investor or bank. Is a pile of outside money a launching pad, or a trap? Is it […]
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A simple truth: entrepreneurship is not for everyone. That’s not a judgment, but a helpful statement of fact. Just because you have a great product idea, or simply want to quit your day job, does not mean you should go into business for yourself. The decision to become an entrepreneur is a very serious, very […]
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Content marketing: is there any other kind? If you’re getting into business, you need to get into the content game. Blogs, videos, pics; whatever the medium, it’s a necessary skill set. Content is the key to traffic, and traffic is the source of any and all sales leads. Your online presence depends on your ability […]
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To everything, there is a season. Some businesses just don’t rake in the cash all year long. In fact, most business have their slow spells at the same times every year. So how in the heck can you stabilize your revenue stream, and keep your business on an even keel month after month? It just […]
The post MBA1232 Managing Inconsistent Sales in Your Business + Free Ride Friday! appeared first on The $100 MBA.
The jet-setting lifestyle of an entrepreneur requires a little work on the road. But what if the jet you’re setting on doesn’t have WiFi? We’re always traveling. Finding the time, space, and resources to handle business in transit can be a challenge. Planes in particular seem like the perfect place to hunker down and get […]
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Ah, working from home. For some, it’s the dream. For others, it’s a guarantee that you won’t get much done. It’s Q&A Wednesday, and one of our listeners has a problem. He’s trying to build a business on the side, but the second he comes home from the day job it’s one distraction after another. […]
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It’s often said that the captain should go down with the ship. What we don’t say too often is that if the captain goes down, the ship is likely to follow. Taking care of your own financial needs is not an act of selfishness. It’s not a sign of disloyalty to your team. It doesn’t […]
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We review a lot of books. But every once in a while, a gem comes along that stands out from the rest. Our expectations for The Laws of Human Nature were high. Robert Greene is a legendary author, and one of Omar’s personal faves. Greene’s 48 Laws of Power was a game-changer, and we anticipated […]
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There’s no shortage of podcasts out there, but some are (way, way) better than others. With so many podcasts in interview format, how can you make sure yours stands out? If you’re trying to attract great guests, and give your audience something to talk about, you can’t go into interviews without a plan. Omar’s been […]
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Paper ads. Billboards. Sponsoring the local little league. It’s how our grandparents did business, but can it still work for us? Is the offline world still a viable source of traffic for your business, or is physical advertising over? Today, we discuss how to make offline marketing work for you. While not as precise as […]
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Content marketing is all about the numbers. And when it comes to numbers, email open and click-through rates are some of the most important numbers by far. Of all the factors that can affect those rates, is time one of them? Does it matter what day or hour you hit “send?” It’s Q&A Wednesday, and […]
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How can you measure motivation? How can you quantify the effect of appreciation on your team? When you don’t have a lot of cash to throw around, do the little ways of saying “thank you” really matter? Today, we share our experience using small incentives and rewards to keep our team on track. Small gifts […]
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It seems like there’s a new self-help book for business people every day. But sometimes, it pays to look back to the old-school masters. Napoleon Hill was born in the 1800’s, but his wisdom has held up well into the 21st century. His best-seller Think and Grow Rich is a foundational text for entrepreneurs, and […]
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Your website’s pricing page: it’s the page where visitors are closest to making a purchase. It’s also the page where websites lose the most visitors, as cold feet stop visitors from becoming customers. How can you convert them? How can you get a visitor on the pricing page to pull the trigger? You have their […]
The post MBA1222 How To Convert More Sales with Pricing Page FAQs + Free Ride Friday! appeared first on The $100 MBA.
What do you do with a dedicated, talented worker who’s exactly the kind of employee you need — but only sometimes? Employing part-timers has unique advantages, but it also comes with some challenges. Give them too much work, and they’re not part-time. Give them too little, and they won’t hang around long. So how can […]
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There’s a huge talent pool on a sunny set of islands in the Pacific. If you hire remote workers, the Philippines is one of the best places you can look. It’s Q&A Wednesday, and one listener is ready to make the very smart move of recruiting Filipino employees to help run his business. As it […]
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Is your revenue leaking? Every month, businesses lose hundreds and thousands of dollars to failed payments. Whether it’s an expired account, insufficient funds, or a cancelled card, recurring payments that don’t go through account for an astonishing amount of lost revenue. So how can you safeguard your business against these unnecessary losses? Too many entrepreneurs […]
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Don’t think you’re a leader? That’s actually a good place to start! This week’s Must-Read book for entrepreneurs is Brene’ Brown’s Dare to Lead. In it, Brown explains how to find your own innate ability to take charge and lead, however hidden it might be under layers of insecurity. The emotions — including the fear […]
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Conferences can be a very wise investment. As you decide which conferences you’ll attend this year, you have to make another decision: which ticket is right for you? Conference ticket options — and prices — range widely. From a seat in the nosebleeds to the multiple-VIP treatment, the choices can be overwhelming. Which tickets are […]
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Every project is a learning opportunity — but only if you take advantage of it. After each and every project, our team takes a few minutes to reflect, learn, and (most importantly) improve. We are constantly raising our game, because we never let a project’s lessons go to waste. No matter the size of your […]
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Reading: it may be the smartest investment an entrepreneur can make. The ROI of a good book is hard to exaggerate. For less than the cost of a sandwich, you can completely alter your perspective, grow professionally, and find inspiration you never had. Every second you spend reading adds value to you as a business […]
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You want to network. You want to make the connections that’ll help your business grow. You want to make the right friends and partners. Should you just reach out? Cold emailing is an option some entrepreneurs consider. Without any connection or previous relationship, some folks just get a hold of someone’s email address, and pitch […]
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Entrepreneurship shouldn’t suck. That’s the essential message of Greg Winteregg’s career. In his decades in business, he’s been a prolific speaker and management consultant, and a well regarded business author. Today, he’s here to explain how no one can truly succeed if they’re unhappy with their business — and how to find meaning in your […]
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Chargebacks are a hot topic of inquiry these days. With banks and credit card companies pledging to stand by their customers no matter what, it’s way too easy for someone to force a refund — even when they’re in the wrong. In this climate, knowing how to avoid these chargebacks is a necessary skill. No […]
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We’ve discussed Mastermind groups, those collections of experienced entrepreneurs who meet to share their wisdom with each other, before. And some groups, frankly, are more valuable than others. But are some Masterminds valuable enough to pay for? Our intrepid host Omar decided to find out. Omar shelled out a significant sum of his hard-earned cash […]
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For entrepreneurs, ideas come easy. Often, it’s the next step we stumble on. Transitioning from idea to initial product can be a doozy, especially if your idea is a tech or software product. If you’re not an engineer, and you don’t have any handy, how in the heck do you move forward? Is your idea […]
The post MBA1210 Q&A Wednesday: How do you get started when you have the ideas but need engineers? appeared first on The $100 MBA.
Video marketing is the latest must-have skill for 21st century entrepreneurs. While the power of text to drive traffic hasn’t waned, video is where smart entrepreneurs are finding their competitive edge. From social media marketing to YouTube SEO, video content has to be in your arsenal. But so many new entrepreneurs balk at shooting their […]
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You can avoid wasting money without being cheap. In fact, you kinda have to. New, independent businesses depend largely on their founder’s ability to keep quality high but expenses controlled. You can’t spend yourself out of business, but you can’t disappoint your customers (or your team) just to save a buck. Quality is a must, […]
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Entrepreneurship: it’s fun and exciting at the start, but after a while, some uncomfortable questions may start to creep in. Usually, those questions have to do with your progress. Are you successful enough? Are you “making it,” whatever that means? It’s time to reframe the question. One of the most important lessons an entrepreneur can […]
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Your “to do” list is out of control. That’s entrepreneurship for you. Sometimes, just getting started is the biggest challenge of every day. With so many potential tasks and projects on the horizon, you need a way to prioritize. It has to be efficient, fast, and (most importantly) it has to guarantee the best return […]
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Are you in a position to transition? Many of us entrepreneurs started out side-hustling, building our little businesses while holding down a 9-to-5. But at some point, you have to decide if and when it’s time to ditch the day job and invest fully into your independent creation. It’s Q&A Wednesday, and one listener wonders […]
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Every barrier between your customers and your product is an opportunity for lost business. One of the easiest ways to remove those barriers? Integration. Whether you’re selling a course, software, or even a physical product, integrations are and important key to closing, onboarding, and retaining customers. The more apps your products work with, the bigger […]
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Leadership can be tough, and so can the conversations. When it comes to criticism, course correction, and other awkward talks, only the leader can (and must) buck up and say what has to be said. It has to be done smoothly, professionally, and in a way that creates change without creating resentment. It’s not easy. […]
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Rise and shine, entrepreneurs. The early bird gets the profit. Or does it? Expert after expert, guru after guru, claims that jumping out of bed at the you-know-what-crack of dawn is the key to productivity and efficacy. But does that hold true for everyone? Can’t a night owl be successful? Can’t you make strides after […]
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What entrepreneurs focus way too much on: customer acquisition. What entrepreneurs focus way too little on: customer retention. Onboarding and retention are key to long-term sustainability. The first step? The initial welcome email your new customers receive when they purchase your product. That email is the start of something big, and it needs to be […]
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In business, public speaking is a must, even if it’s only occasionally. Communication is everything. It’s Q&A Wednesday, and one listener is ready to make a conscious effort to become a better public speaker. As it turns out, our host Omar wasn’t always the comfortable, confident maestro of the mic he is today. In fact, […]
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When a customer taps out, it’s generally a sad, defeated moment. But not all is lost. Cancellations and refunds are going to happen, period. But each one is an opportunity to learn something that will improve customer retention going forward. There is great value in every loss, value you can reinvest into your business for […]
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Stories have power. Stories are the way human beings fundamentally comprehend everything, from their history to their personal trajectory. When you want people to understand something, the best thing to do is tell a story. Especially if you want them to believe in your business. Entrepreneur and author Paul Smith’s Lead With a Story explains […]
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Travel is possibly the best fringe benefit of the entrepreneur’s lifestyle. But when you’re on the road, the emails can pile up fast. No one likes coming home to a crammed inbox. So how can you keep the backlog low? Whether you’re traveling for business or pleasure, there are ways to make sure those “unreads” […]
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No matter how long you’re in business, there are still incredible, game-changing strategies to be learned. We just found a new one. For the past few weeks, we’ve been using a technique suggested by a keen business mind to increase our productivity. And boy howdy, does it do the trick. “Theming” our work days has […]
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It’s a big world, and there’s talent all over it. So how can you attract the right employees for your team? It’s Q&A Wednesday, and one listener’s expanding business is ready to take on new blood. But with so many options for posting job openings, what’s the best move? Today, we discuss our favorite job […]
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What’s in a name? If it’s a domain name, quite a bit. As entrepreneurs, we often impulse-buy domains, hoping to lock them down for our next great business idea. But all too often, we end up with nothing more than a pile of unused domains draining our resources. Our host Omar is a classic domain […]
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“Fire and adjust.” It’s a military metaphor that works wonders in business; you put something out there, watch it miss, and use that information to hit the target the next time. Or 3 times later. Or 10 times. Whatever it takes. The point is, experimentation is key to creating the “perfect” product, or at least […]
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As your team grows, it becomes tougher to manage. Keeping everyone on task, and getting the results you’re paying them for, gets a little more complicated with each new hire. We’ve got a strategy that keeps everyone on point by keeping everyone accountable. With a far-flung remote team of dozens, our system makes it clear […]
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We used to think time is money. Since then, we’ve come to realize that time is way, way more valuable. Every way to save time is worth more than its weight in gold, and we recently stumbled on something that takes hours — yes, hours — out of our workweek. While writing can be painstaking […]
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The toughest part about content marketing? All that content doesn’t create itself. To keep your audience engaged, you have to produce consistent, quality content. And if you’re truly committed to producing podcasts, blogs, pics, and videos week after week, you can run out of ideas fast. Every content marketer needs a system to keep the […]
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Business is failure, and failure is business. Knowing when you’ve lost — and how to move on — is an absolute requirement of entrepreneurship. No matter how much success you create, you will also create flat-out duds, products that miss the mark and just plain don’t sell. No big deal. Today, we discuss how to […]
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The bad news: you’re on your own. The good news? That’s not such a bad thing after all. Since the 2008 financial crisis, what’s been called the “American Dream” (along with similar dreams globally) has collapsed. The days of just getting a job and supporting a middle-class lifestyle are, for most, over. To thrive in […]
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As entrepreneurs, it can be hard to define our goals for our business. Do we prioritize growth? Revenue? Reach? What is success, anyway? Today, we offer one possible answer: longevity. Every business, big and small, has competition. Companies rise and fall all around us, while a select few just keep trucking along through all the […]
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Let’s shake things up. If you’ve been in business for a while, you may have experienced a good ol’ fashioned rut. You’re stagnant. You’ve plateaued. You need a major boost to your biz, but you’re not sure what you can do to relight the fire and make a drastic, sweeping improvement that’ll move all the […]
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In business today, we don’t just sell our product. We sell ourselves. Personal branding, authentic connection with our audience, and sharing the journey is de rigueur for aspiring entrepreneurs. But where do we draw the line? It’s Q&A Wednesday, and we’ve got a doozy of a question from a listener who’s not sure whether to […]
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What do your customers want? If you don’t have the answer to that question, you don’t have a business. It may sound obvious, but entrepreneurs overlook this question way too often. When creating our products and building our businesses, it’s strangely easy to forget about being customer-centered. We fall in love with our own ideas, […]
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Too much growth can kill your business. That might sound a little crazy to many entrepreneurs, but catastrophic success is a real and dangerous problem. Business after business has shot into the stratosphere, taking in investment and expanding their operations, only to crash and burn — hard. If you’re not careful, your business can literally […]
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Business is global, and that comes with incredible advantages. Today’s entrepreneurs can draw talent from all over the world, finding skilled, affordable remote team members wherever they are. But all that far-flung talent comes with one little drawback: time zones. Today, we discuss how to navigate the problem of the clock. With employees in Australia, […]
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Refunds: they’re gonna happen. More importantly, offering the option of a refund is critical to earning your audience’s trust. With an entire Internet’s worth of competitors to choose from, today’s customers demand more information — and more guarantees — than ever before. As a business owner, you’ve got to create a refund policy that makes […]
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Can you do this? Are you entrepreneur material? You’re not the only one asking. In fact, it’s the “Q” in this week’s Q&A! It’s a big, scary question mark for those who want to break out on their own, but haven’t taken the leap just yet. So what makes someone suited for the entrepreneurial life? […]
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Yes, we’re recommending Facebook as a business tool. That may come as a shock to longtime listeners, who know what we think of the overrated, underperforming so-called “power” of social media marketing. Bear with us. Facebook Groups offer a wonderful opportunity for growth. Not revenue growth, not traffic growth, but the most important growth of […]
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Where is your small business going? More importantly, how is it getting there? The author of this week’s Must-Read for entrepreneurs, Gino Wickman, has an answer. Traction: How to Get a Grip on Your Business is far more than its title lets on. It’s not just advice. It’s not just inspiration. It’s an instruction manual […]
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Online courses are one of the most lucrative products you can sell on the Internet. With price tags in the thousands, selling your expertise to knowledge-hungry customers is a proven business model, one that’s worked well for many an entrepreneur. But how do you know if there’s really an audience for what you’re teaching? Before […]
The post MBA1177 How To Validate a Course Before You Create It + Free Ride Friday! appeared first on The $100 MBA.
Here’s a golden rule of business, one we can’t stop repeating: people buy a product when — according to their own internal math — its value exceeds its price. That means the only way to move your product is to increase the only kind of value that really matters: perceived value. Adding features and investing […]
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Is your business website secure? As more and more business is done online, cyber security is beyond important. It’s Q&A Wednesday, and one listener wants to know if it’s possible to run a successful business with an “http” address, rather than a full on “https.” That little letter makes all the difference, especially in the […]
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Social media is like fire. It can be incredibly useful and beneficial, but once it gets out of control, it can consume everything. That’s why Omar quit. Our beloved host made a decision, over a year ago, to take an extended break from all things social media. No Twitter, no Facebook, no ‘gram, nothing. For […]
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What does a millionaire look like? A trust-fund baby? A hedge-fund bro? Nope. As it turns out, millionaires aren’t the exotic species we think they are. Overwhelmingly, they’re not born into privilege. And shockingly, they don’t tend to have high-powered jobs. Often, millionaires are regular people. So how does Average Joe hit 7 figures? That’s […]
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You built it. It succeeded. Now, it’s time to cash in. Maybe you want to retire, or devote yourself to a whole new project. Whatever the reason, saying goodbye to your successful independent business is no easy decision. It’s important to end this chapter on the best terms, with an exit you can be proud […]
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A product launch doesn’t always go the way you want, or expect. Despite your best-laid plans and highest hopes, sometimes the market takes a look at what you’re offering and gives a resounding “meh.” Now what? In business — especially independent business — flexibility and adaptability are crucial survival skills. When your product doesn’t hit […]
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We’ve devoted many an episode to the ups and downs of affiliate marketing. Usually, we’re discussing the merits and drawbacks of affiliate marketing for those wondering whether they should get into it. But today, we’ve got a question from a listener who’s already in the affiliate game, and wants to know one thing: whether it’s […]
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Happy New Year! It’s officially 2019, and we’re ready to hit the ground running with all new lesson to help you make this the best year ever for your business. Speaking of which, what are your goals for the year? More importantly, do goals matter? What’s the value of a goal? Is it just an […]
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Business doesn’t get any bigger than Disney. How did a patch of swampland in central Florida become one of the biggest revenue-generators in the history of American industry? It all starts with the employees, and how they’re motivated. This week’s Must-Read for entrepreneurs is Doug Lipp’s Disney U, a book that details the strategy behind […]
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It’s a question many would-be entrepreneurs are asking themselves: can you still make a living with a blog? About 10 years ago, people started earning serious money just by blogging. Has the business model survived? Can you still earn enough to live the life you want? The short answer is yes, you can still blog […]
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Wish you were making sales? Well it may sound painfully obvious, but…you’re not selling enough. That’s not to say you’re not trying to close. It’s to say you’re not “selling” in the ultimate sense — the 24/7, all-encompassing sense that goes way beyond trying to get a specific person to make a specific purchase. Everything […]
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You can’t judge a podcast by its cover. But your visual branding needs to reflect what your business is offering. It’s Q&A Wednesday, and one listener noticed something different about our little old business podcast. We updated our cover art, changing the visuals around our show and updating its “look” online. Why? What’s the point? […]
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Getting ready to start a new business? If so, you probably know that every cent counts. Having started quite a few businesses ourselves over the years, we’ve learned what skills and abilities can save you the most. If you learn them, you’ll not only have an edge over your competitors — you’ll have a lot […]
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No matter what your independent business is, you have to be a sales person. E-commerce, SaaS, freelancing, artisan pretzel-making; whatever the business, you can’t escape the need for salesmanship. It is everything, even if you don’t consider yourself a “sales person” in the conventional sense. Articulating your idea and persuading others to buy in is […]
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No entrepreneur is truly independent. We all need guidance, support, and help. One of the most important relationships you can cultivate in business is a mentorship. The most successful entrepreneurs, big and small, have always had at least one mentor. With less structure and precedent than the conventional job market, entrepreneurship is uniquely suited to […]
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You will fail. If you’re an entrepreneur, you won’t always hit the mark. It’s part and parcel of independent business to establish a goal, strive for it, and come up short. As the year winds down and we evaluate our performance, we should take stock of how we’ve failed, and whether we let those failures […]
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A page by any other name is just as sweet. Whether you call it a squeeze page or a landing page, conversions are the name of the game. A well-constructed squeeze page shouldn’t take too much time or effort — if you have the right tools. Today, we tell one listener what those tools are, […]
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They say to dress for the job you want. But if you’re already an entrepreneur, you can dress for the job you created! Our host Omar almost always rocks a branded t-shirt featuring our software company, WebinarNinja. The reasons for doing so, however, go way beyond the urge to sneak in some extra advertising. Whether […]
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What can we learn from failure? And not just any failure — total, massive, beyond-epic, multi-billion-dollar failure? In this week’s Must-Read book for entrepreneurs, we find out. Bad Blood by John Carreyrou is many things: an engrossing page-turner, an exemplary piece of investigative journalism, and a huge, devastating lesson in how not to launch a […]
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Sometimes, you just have to bang it out. Whether you’ve got a webinar, pitch, or demo, a quality slide deck is a must. Despite how daunting it can seem, putting one together doesn’t have to be a nightmare or a monumental task. It can be a simple, straightforward, one-hour process. It can take less time […]
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The sales call: is it a lost art? More importantly, should it be? What’s the role of outbound marketing in an almost completely inbound world? Is there still value in reaching out personally for a conversation? Can the time you and your sales people spend on the phone actually return worthwhile revenue? The short answer […]
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Does every web application need a mobile version? If not, which ones do? Most major software companies have a version of their product for every device under the sun. But for lean startups, you’ve gotta put your time and effort into what returns the best investment. Today, we discuss exactly how to figure out if […]
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It’s gonna happen. As your business grows and your team members ponder their futures, they’ll want to know how much you value them. Like, exactly how much. Whether you employ freelancers, full-timers, or contractors, shelling out the dough to keep the right people on board is a must. Of course, you have your whole business […]
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Sometimes, you consult exciting new voices in business leadership. Sometimes, you consult the legends. Peter Drucker basically invented business management, and is seen as one of the founders of corporate culture. His extensive studies and writings on effective business leadership are the foundational canon for budding executives — and entrepreneurs. Today, we review his classic […]
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Your business is growing. Your team is growing. Your space needs to grow, also. It’s FREE RIDE FRIDAY!!!, and we’re discussing how to scale your business in the one way entrepreneurs often forget to consider. Your office space has to be flexible enough to grow with your staff. Moving from space to space wastes money, […]
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Call it a landing page, or call it a squeeze page. Either way, it’s the key to conversions. These stripped-down, bare-bones pages have one purpose and one purpose only: to collect email addresses. One page can move visitors down the funnel at incredible rates, but only if it’s executed properly. Today, we discuss exactly how […]
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Conferences are a big investment of time and money. How do you know which ones are worth it? It’s Q&A Wednesday, and one listener is in a bind: with only enough time and resources for two conferences, choosing the best is no easy task. Fortunately, we’ve been to many a conference, as speakers and attendees. […]
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As always, our experience is your guide. Recently, we undertook the difficult — but enlightening — task of launching an entire new product. What we learned was valuable to us, and will definitely be valuable to you. We’ve got a new product, but this episode isn’t some thinly-disguised plug. It’s a genuine lesson on building […]
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We are our habits. That’s the lesson author James Clear understands, and it’s the topic of this week’s Must-Read book for entrepreneurs. Atomic Habits is a valuable primer on forming the right habits, and ditching the bad ones. One habit at a time, you can improve your results in business and life. By losing unproductive […]
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David Ogilvy invented modern advertising. What can you learn from him? In a still text-driven online marketplace, effective copy writing is just as important now as it was in the 1960s. As the real-life Don Draper, Ogilvy used meticulous research to find out exactly what drove leads and sales. Everything he discovered about magazine and […]
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Amazon giveth, and Amazon taketh away. The online retail behemoth is a double-edged sword, a massive marketplace that can give you huge exposure to millions of potential customers — but not without a price. Without a doubt, Amazon makes many things easy, like payment processing and shipping. But just as surely, Amazon takes its toll. […]
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Breaking up isn’t easy. But sometimes, it’s necessary. A business partnership is like any other: a mutual investment of time, effort, and resources. When it ends, it can go very badly. But when both partners are forthright and genuinely committed to an amicable split, parting ways doesn’t have to be a traumatic experience. It’s Q&A […]
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Ah, the flea market. The tables, the booths, the smells, the locals…the lessons. These markets are a microcosm of the business world, a stripped-down space where the simple rules of supply and demand are on full display — along with a ton of valuable lessons entrepreneurs can use on and offline. Our host Omar and […]
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If you can’t convert, you can’t sell. Turning website visitors into customers is an exact science, one with years of research behind it. Today, an expert in conversion optimization strategy stops by to give us a thorough breakdown of exactly how to move visitors down the funnel and onto your customer list. Iz El-Bahnasy is […]
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It’s a big world out there, and the Internet allows entrepreneurs to find the best, most affordable talent wherever it is. But with that freedom comes a unique, modern hassle: losing money as you do business across national borders. Today, we discuss how exchange rates can cost you hundreds per month — and what you […]
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Sponsors: are they worth the effort? Whether it’s a blog, YouTube channel, podcast, or live event, sponsorship can be your biggest source of revenue. It can also be a major pain in the tuchus. Yes, sponsors pay you. But that money doesn’t come free, and what you give in exchange can have a dramatic impact […]
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We know webinars work. So what tools do you need to make them work better? It’s Q&A Wednesday, and we’re helping one listener choose the best gear for the job. There are a million audio/visual gadgets out there, but we’re focusing on the must-haves, the bare essentials that have the greatest overall impact on the […]
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Having a bad day? In entrepreneurship, that’s gonna happen. Fires will erupt, and putting them out is every independent business person’s burden. But if you let a rough patch sour your mood, the damage will be compounded by your own emotional imbalance. So how can you take the hits with calm, cool, and confidence? Today, […]
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Excessive stress is not a requirement of entrepreneurship. At least that’s what Jason Fried and David Heinemeier Hansson, authors of this week’s Must-Read book for entrepreneurs think. It Doesn’t Have to Be Crazy at Work is a radical treatise on the dangers — and utter uselessness — of running yourself and your team ragged. Their […]
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You want to start a business, but you’re terrified. You’re terrified that you could find yourself unable to fund your basic needs like housing, food, and Netflix (ok, maybe that last one’s not technically a “need,” but still). Entrepreneurship is risky, and takes time, and you have to make a living while your business grows. […]
The post MBA1137 4 Steps to Make Enough Passive Income For Your Personal Expenses + Free Ride Friday! appeared first on The $100 MBA.
Need a revenue boost? Look no further. Today, we discuss 3 steps you can take today that’ll jazz your numbers up and get you through a slow month. These immediately applicable, effective steps can give you just the edge you need to see moderate growth within a few weeks. Some are simple, some more involved, […]
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Affiliate marketing can be a powerful, positive tool for growth. But like many business opportunities, it can also create the conditions for some seriously shady misbehavior. Don’t let the scammers win! Today, we discuss 5 simple strategies you can use to cut the devils off and protect your business. While most of your affiliates will […]
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Time is more valuable than money — and we’ve only got so much. What would you be willing to trade for substantially more time, each and every week? Today, we’ve got 3 steps you can take to drastically increase your time by drastically improving your productivity. These aren’t simple “hacks” or fluffy life lessons; they’re […]
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Do you have employees, or do you have a team? It’s one thing to be in charge, but having strong relationships with your team can have a serious positive impact on your business performance. The quality of your product, the efficiency of your systems, and your bottom line can all be better — if you’re […]
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Meetings: is there anyone who actually likes them? For most businesses, meetings are a must, at least occasionally. Very rare is the business in which the team never gets together, either virtually or in person. However, too many meetings are just as dangerous as too few. So what’s the right frequency for your business? Today, […]
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The age old question for entrepreneurs with growing teams: when does is stop being smart to pay by the hour? When is a salary the right move? Depending on the employee, how you pay them can make all the difference in both their productivity and your return on investment. And while one option definitely (usually) […]
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Facebook advertising works, but only if you do it right. It’s Q&A Wednesday, and we’ve got a listener who’s ready to advertise, but not sure how to design ads that convert — and more importantly, don’t waste the advertising budget. Fortunately, you don’t need to hire an expensive pro to design effective Facebook ads. There […]
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A basic truth of business: this isn’t for everyone. Entrepreneurship isn’t a better way of making a living, just a different one. And only certain kinds of people are suited for it. Having coached and mentored many an independent business person through the $100 MBA, we’ve seen what it takes to succeed — and why […]
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Tim Ferriss is at it again, with another book of Grade-A entrepreneurial wisdom. But this time, it’s not just from the man himself. Tribe of Mentors is a fantastic collection of condensed wisdom from experts in various industries. Easy to read, digestible, and immediately applicable, these golden nuggets of business truth will serve you well. […]
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Will writing a book help your business? It sounds like a no-brainer: figure out how to start writing a book, finish it, and your credibility will spike, leading to more traffic. Done right, a book can be one of the most powerful branding and marketing tools imaginable. But done incorrectly, writing a book can be […]
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Entrepreneurs have to stay on top of the latest. Any tools that can make us more effective, more efficient, and better prepared to compete are a must. In business, we all need an edge. 2018 has offered exactly that, with apps and programs that make a difference. Today, we discuss 5 incredible tools that have […]
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It’s time to take a stand! The health and productivity drawbacks of sitting all day at work are well-documented. As people in every business look for ways to work healthier and more effectively, the standing desk has become all the rage. As entrepreneurs, we have the privilege of being able to design our own workspaces. […]
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Considering building a personal website to boost your brand? In addition to business and product-specific sites, sites devoted to your personal outlook and character can have a powerful marketing impact. They can help consolidate and leverage your most important asset — the audience you build — across multiple business ventures. We decided to find out […]
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One talk can do it all. It can propel your independent business, and keep it growing year after year. The right signature speech can be the foundation of your entire personal brand, boosting your credibility and growing your following. Today, we’ve got a special guest teacher who specializes in crafting evergreen, reusable, home-run talks that […]
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Relax. That’s not a suggestion. It’s not even advice. It’s a requirement for any entrepreneur who really wants to succeed. A burnt out, overworked, overtired person cannot meet their full potential, and is not fit to run a business. In order to make yourself fully capable, you have to factor in a little R&R. Fortunately, […]
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Is your small business succeeding? Growth can be a difficult thing to measure. Often, new entrepreneurs need help to determine whether they’re on the right track. What exactly constitutes the right speed of growth is hard to put your finger on, especially when things can change so drastically at the beginning. Today, we discuss exactly […]
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Just getting started blogging? There’s a ton to learn. There’s a ton we wish we’d learned before we started. Fortunately, we’ve learned it since, and today we share it with you! It’s Q&A Wednesday, and one listener wants to know exactly what advice we’d give a rookie blogger. Without the right focus (and the right […]
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Conferences can be excellent opportunities to network, build partnerships, and yes, build your audience. Whether you’re a speaker or just an attendee, there’s no substitute for the face-to-face, in person connections you build at conferences. But you have to make those connections correctly, and strategically. Too many entrepreneurs don’t get the most out of the […]
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What’s the secret to creativity? How do great product designers, artists, and content marketers create original work that’s unlike anything consumers have seen before? They don’t. This week’s Must-Read book for the entrepreneur, Austin Kleon’s Steal Like an Artist, debunks the myth of originality and explains how all great creations are the products of the […]
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For new businesses, Facebook is a long game. The power of social media marketing is often, frankly, overhyped. But that doesn’t mean there’s aren’t serious gains to be made with the right approach. In particular, Facebook’s ability to directly target users according to endlessly refinable characteristics is just too good to pass up — but […]
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Computer running sluggish? You can’t let your tech slow down your business, but what if you can’t afford a brand spanking new piece of equipment? Worry not, friends. You don’t have to drop a couple G’s on the latest hardware. There are alternatives. You’ve got to have the tools you need to do business, even […]
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Entrepreneurs have active minds. Our brains are always coming up with new ways to innovate, grow, and evolve. Ideas, as they say, are a dime a dozen — but only if they’re not executed in the real world. So how can you make sure you’re getting the most out of your ideas? How can you […]
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The holidays aren’t exactly around the corner. But for businesses, it’s time to get ready for the season of giving, right now. Today, we discuss why prepping for the holidays early is the best way to make the most of this annual opportunity. As November approaches on the Western calendar, you need to have your […]
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Every entrepreneur has to ask themselves: how can my business stand out? You need to find an edge, a place where you can do what other businesses can’t, or won’t. For so many industries, an entrepreneur can make a huge splash by offering better customer service. As today’s special guest teacher tells us, general satisfaction […]
The post MBA1113 Guest Teacher: Shep Hyken- How to Deliver a Customer Service Experience That Disrupts the Competition & Creates Fierce Loyalty appeared first on The $100 MBA.
If you haven’t heard, Apple does a pretty decent job of selling iPhones. So what can we as entrepreneurs learn from the king of the tech sector? Apple just launched the the iPhones XS, XS Max, and XR. This is something Apple does every year, and every year they use strategies worth taking note of. […]
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Movies offer some of the best lessons in life and business. No, we’re not talking about Wall Street (though that’s a really good one, too). We’re talking about movies that aren’t the biggest blockbusters, but that have some of the deepest insights into the true nature of entrepreneurship. We’re talking about movies that can genuinely […]
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As your team grows, it’s important to set the terms of employment. Otherwise, you and your business can be left vulnerable, legally speaking. Crafting solid employee contracts doesn’t require a law degree (though you should have someone with a law degree look your contracts over). It does, however, require some knowledge and resources. Today, we […]
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Before you throw in the towel, listen to this. Actually, listen to this immediately, whether you’re just getting started, or you’re established in your independent business. Because most entrepreneurs quit, and most of those who quit aren’t defeated — they just think they are. The simple truth we discuss in this episode saved our business, […]
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A business person needs to be a champion. Perseverance, heart, and the will to dig deep for the best in yourself are the basic qualifications for entrepreneurship. Nowhere can we find better lessons for all that than in the memoirs of literal champions like Andre Agassi. Let us put this out there: this is the […]
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You’re about to blow up. Are you ready? When big things are on the horizon, you have to prepare your business. “Catastrophic success” is real and dangerous, and businesses that aren’t prepared to handle a sudden spike in recognition and sales can founder. If you know your business is about to raise its profile, it’s […]
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What’s stopping you from starting your own business? If you said money, you’re not alone. In fact, a lack of startup cash is among the primary reasons people never get their big idea off the ground. So how can you break free from a lack of capital, without resorting to loans or investors? How can […]
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The subscription box: it’s all the rage, as enthusiasts of all kinds sign up to get a fresh collection of hobby-specific goodies each month. But how specific can you get? How niche is too niche to sustain a profitable box-driven business? It’s Q&A Wednesday, and we’ve got a listener with a very targeted, extremely niche […]
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When it comes to keeping customers, onboarding is everything. Getting your customers immediately engaged with your product is key to reducing churn and getting a return on all your marketing and advertising investment. It’s also key to creating evangelists for your brand, as new customers become repeat customers and convince others to join them. You […]
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You know that podcasting is a powerful marketing tool. You know it can build brand awareness and accelerate the growth of your business. You know it works. You’re just not sure how, exactly. Well, we’ve got the special guest teacher for you. Kate Erickson is an authority on podcasting, having helped turn the EOFire (that’s […]
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Everyone loves a freebie. But if you do a promotional giveaway, are you getting anything in return? Contests, random drawings, and other giveaways are definitely fun, and they definitely generate some buzz. But if you’re not careful about how you implement your giveaway, you can end up simply…giving stuff away! You’re a business person, not […]
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Get. More. Done. Every independent business person wants to be more productive. The more we get done, the faster our business grows — and the more time we have to enjoy the lives we build for ourselves. We’ve discussed a zillion productivity hacks on this podcast, from scheduling to single-tasking and more. Today, we’ve got […]
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It’s a question every growing business has to face once they scale: can I trust new team members with sensitive information? It’s Q&A Wednesday, and one listener is in exactly that pickle. Support staff in particular need to have access to banking details and other info you’d like to keep in-house. Is it a security […]
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Does one price fit all? Or should you offer different strokes for different folks? If so, how many different pricing tiers make sense for your business? That’s the question we’re pondering today, as we discuss the number of price options you should present to your potential customers. It’s a frequently asked question, one whose answer […]
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Ready to take on social media marketing? Gary Vaynerchuk is a teacher, leader, best-selling author, and an omnipresence on social media. The man is everywhere in the online entrepreneurial space. His book Crush It was an instant classic, and an inspiration to countless independent business people. Now, he’s back with a sequel, and it’s this […]
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Every (every) business needs a website. It doesn’t have to be overly complicated, but it has to work. What it costs will vary depending on your needs, but what’s the bare minimum? You could argue that no investment is too great for your online storefront. But realistically, we want to get the biggest impact for […]
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Forgot username or password? We’ve all clicked it. We’ve all needed it. We’ve all lost track of the dozens of passwords that pile up when you’re running a business and have multiple accounts for chat, banking, CMS, email, and more. So how can we eliminate the hassle without compromising our security? How can we keep […]
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Got an idea for an app? Dying to create software that will change how everyone does…something? Are you bursting with ideas, but totally lacking the technical knowledge to actually develop the tech yourself? You’re not the only one. It’s Q&A Wednesday, and one listener’s got a frequently asked question: can a non-tech person start a […]
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A healthy entrepreneur is a successful entrepreneur. Conversely, an entrepreneur who’s out of shape is physically, mentally, and emotionally less equipped to handle the challenges of running a business. We’re not the first (or the only) ones to say it, but far too people take it seriously. Health is a requirement, if you want to […]
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It’s time to toss the funnel. Yes, that funnel; the marketing and sales funnel that’s been the gospel of online business strategists for just a little too long. While the premise of attracting an audience, converting that audience into leads, and turning those leads into customers is still valid, the one-size-fits-all approach needs a little […]
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What should you be charging? It’s a question every freelancer and service-based business owner has to answer. Setting the right rates is crucial to the ROI and long-term sustainability of your business. Whether you’re a photographer, developer, writer, or any other service provider, your time has to be worth enough to keep the business growing. […]
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We all know entrepreneurship is hard work. But if it’s not fun, what’s the point? In order for your business to be successful, it has to be enjoyable. That’s not some feel-good naivete — it’s a cold, hard fact of business. If it sucks, it isn’t sustainable. You have to take some pleasure in your […]
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Even for entrepreneurs, business is a team sport. So how can you keep your best players loyal to the squad? How do you inspire commitment over months and years? How do you create motivation beyond your employees’ paychecks, so they want to give their best? How do you keep them around? Employee loyalty can be […]
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Sometimes, you just don’t feel like it. We’ve all glared at the alarm clock with that death stare. We’ve all laid in bed for far too long, dreading the work ahead. We’ve all wasted time because of a lack of motivation. We’ve all been tired, depressed, unenthused. We’ve all been there. But there’s a cure. […]
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Wondering how to get more customers? How to appeal to the people to whom you’re trying to sell? Start by learning how their brains work. Daniel Kahneman is a psychologist who’s studied the science of human decision-making for decades. His book Thinking, Fast and Slow is a practical investigation of the brain’s thought process, specifically […]
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Every business has its slow season. But just because you’re not swamped with sales, it doesn’t mean you can’t sustain your revenue and continue to grow your business! It’s possible to maintain both your revenue and your momentum through the slow periods, with a little bit of strategy. Even with fewer customers on a month-to-month […]
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You’re making sales. You’ve got solid revenue. Now, it’s time to reinvest in your business. But what’s the best way to do so? Where can you spend your money so that it will have the greatest impact? Today, we discuss the best ways to invest in your company’s growth. We share the 3 best uses […]
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With so many professional development opportunities available to entrepreneurs, it can be tempting to overspend on courses and coaching programs. So how do you know what’s worth your time and money? Especially when the price tag is big (like, four figures big), how can you be sure it won’t mean money down the drain? It’s […]
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In modern business, teaching is everything. Marketing, sales, and team management are all about your ability to educate both consumers and employees. Savvy digital-era customers don’t want a sales pitch, they want to be empowered. They want to know how and why products work, not just that they work. They don’t want to be told; […]
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Your business is only as good as your team. So how can you keep your team at the top of their game? Jakob Heuser is an engineer and instructor who’s built successful teams at companies like LinkedIn and Pinterest. HIs human-centered approach to professional development starts with the learner and makes instruction more relevant and […]
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Business software: from CRM to CMS to accounting and more, running an agile, lean business requires some digital products. But after a while, those products can start to pile up. Next thing you know, you’ve got dozens of accounts, usernames and passwords you’ve long forgotten, and (worst of all) money pouring down the drain as […]
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An entrepreneur has to be a planner. We plan everything about our business, from our budgets to our marketing strategy to our launch. So why on Earth don’t we plan the one thing our whole business depends on? We don’t we plan the product? Product documentation is a crucial step that too many entrepreneurs skip. […]
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Are two heads better than one? In a lot of ways, we like to think so. It’s Q&A Wednesday, and one listener wants to know what advantages co-founders have over solo entrepreneurs. Our host Omar has run businesses without a partner in crime, so he knows what makes the extra support (and extra challenge) of […]
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Sit down for this one: your “likes” don’t matter. One of the easiest traps for entrepreneurs to fall into is chasing meaningless forms of validation. It doesn’t matter how many followers you have, or how “big” your business is. What matters is whether you’re making progress towards your overarching goals. Unfortunately, distractions are around every […]
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Business, like life, has patterns. But just as those patterns can help you understand what’s likely, they can blind you to what’s possible. That might sound like a deep statement, maybe even a little philosophical for a business podcast. But this week’s Must-Read book, The Black Swan by Nassim Nicholas Taleb, is all about thinking […]
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What’s taking so long? If your customers are asking themselves this question, your business has a problem. Customer support is all about speed, especially for certain kinds of software products. Without fast, reliable support, your customers may not choose to remain customers for long. Instead, they’ll become part of your churn — the rate at […]
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“The money is in the list.” If you’ve done online marketing anytime in the current century, you’ve heard this maxim. And we can tell you from experience: it’s true. Your email contact list is the heart and soul of your marketing efforts. The bigger and more targeted your list, the more chances you have to […]
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Does it take really take two to make a dream come true? Every podcast is different. But there’s no denying that sometimes, the dynamic between podcast co-hosts is the reason we keep listening. But is it necessary? Would your podcast do better if you brought in another voice? It depends. While two hosts don’t always […]
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Everyone has to start somewhere. If you’ve never built a business before, can you really pull it off? Spoiler alert: the answer is yes. However, your odds of success will depend on your willingness to face certain hard truths, do some hard work, and otherwise face down some difficulty. That doesn’t mean it has to […]
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Will it work? Every entrepreneur has to ask this question. Idea validation is the first step to founding a successful business, so it’s crucial to figure out whether your next product has real potential. Jeet Banerjee is a serial entrepreneur who’s built and sold multiple businesses, consulted for several more, and made his mark as […]
The post MBA1073 Guest Teacher: Jeet Banerjee- How To Find Out Fast If Your Business Idea Will Succeed appeared first on The $100 MBA.
Do you have the best employees? How do you know? Evaluating team members can be tricky business. Depending on the size of your team and the scope of their work, it can be difficult to know who’s doing what, and who’s doing it well. For our business, we have a special system created by our […]
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Customer support via phone: has it gone the way of the landline? These days, calling up and speaking to a live support agent may not only be unnecessary, it may be detrimental to the quality of your customer service. With live chat and email available, a phone call isn’t always the most efficient. That said, […]
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We love podcasting. But we didn’t get into it just for kicks. The $100 MBA show has a purpose: to build an audience, and demonstrate our credibility to those who may eventually choose to do business with us. It’s our way of offering something to people as a way to start a conversation and build […]
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Ready to take the leap? Listen to this first. Leaving your 9-to-5 might be the biggest, most game-changing moment of an entrepreneur’s life. This is the moment in which you invest yourself fully into your independent goals, leaving the conventional life behind. It takes guts. It takes heart. But above all, it takes planning. Quitting […]
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We all remember Breaking Bad as the tale of a plucky (if desperate) “entrepreneur” of sorts. But the story of Walter White is just one chapter in an even more incredible rise to the top: the story of actor Bryan Cranston. Before he became The One Who Knocks, Cranston had to make a career decision […]
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Affiliate marketing can go either way. Done right, it can be a revenue-boosting, word-spreading win that moves your business forward. Done wrong, it can be a total scam. Today, we discuss what can go badly with affiliate marketing. Trust us; we’ve learned the hard way. There are a few all-too-common pitfalls, mistakes people unknowingly make […]
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Find your niche. That’s the motto of every smart entrepreneur, as we look to carve out our unique place in the market. Building a successful business involves a careful balancing act. On one hand, you have to be original; your product or service has to offer something that nothing else out there offers. But while […]
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Do you know where your money is? Accounting can be a little intimidating for those of us who aren’t mathematically inclined, or aren’t exactly experts in the latest tax and regulatory issues. It’s Q&A Wednesday, and one listener wants to know how we keep an eye on our funds, and what kind of resources we […]
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There’s a difference between busy and burnt out. We get it: motivated, driven entrepreneurs aren’t scared of a little hard work. We want to tackle everything ourselves, because we’ve chosen independence as a way of life. But working for yourself doesn’t mean going it alone. If you try to do it all as your business […]
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It takes some practice before you’re good at getting rejected. The more it happens, the better you are, the more easily it rolls of your shoulders. No, this is not one of those “fail up” lessons, where we tell how you should treasure every bad moment. We know rejection is painful, we know it’s frustrating, […]
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You’ve marketed. You’ve built your audience. You’ve grown your contact list. Now it’s time to sell. In Part I of our sales + marketing tutorial, we took you through the process of driving traffic to your website, capturing leads, and setting yourself up to move some product. Today, we discuss exactly how to convert those […]
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Who’s ready to smarket? Anyone can create a product. But sales and marketing are complementary, mutually supportive efforts that turn your products into an actual business. Especially at the beginning, crafting a holistic approach that integrates these two systems is the best way to maximize your chances of success. In this two-part series, we focus […]
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This week’s Q&A Wednesday started with a (much appreciated) compliment. One loyal listener noticed that our little ol’ podcast has grown exponentially since we started it, and wanted to know how we pulled it off. Well, we’re happy to share exactly how we built our audience. Mostly, it has to do with our “content first” […]
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Before you say “No,” hear us out. Personal Assistants aren’t just for the rich and famous. These days, it can be affordable (and well worth the investment) to hire a little help — especially for busy entrepreneurs. As we like to remind everyone, time is the most valuable currency. Your time is like a bank […]
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Let’s work on that “To Do” list. Crossing tasks off your list is a good feeling, and not just because it means forward progress for your business. It also means more time for you, for the things that matter, for the life you built your business around. Today, we review a Must-Read book that’s all […]
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The free trial: it’s an old, effective, tried-and-true way to turn leads into sales. But there’s one aspect of the free trial that business owners can’t seem to agree on. Should you require a credit card, or not? On the one hand, taking credit card info makes the final sale that much easier — and […]
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As your business grows, you can’t do everything yourself. However, there are some things no one else should do for you. In fact, there’s one thing you can never, ever delegate. It’s healthy and necessary to hand off responsibilities as time goes by. Outsourcing, delegating, and otherwise trusting others to help move your business forward […]
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Your website is everything to your business. And like your business, it can’t afford to stagnate. It’s got to change, grow, and evolve in order to stay effective. It’s Q&A Wednesday, and we’ve got a listener who wants to know exactly how often a business website needs updating. The answer, of course, is complicated. It […]
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Mastermind groups can be a fantastic way to get and give valuable advice, accelerating your growth as an entrepreneur. These small groups of industry peers are more and more common, as entrepreneurs reach out to each other for help, support, and understanding. But not all masterminds are created equal. Our host, Omar, has been a […]
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Let’s take a step back. Let’s look at marketing differently. A rounded, grounded approach to marketing is a powerful thing. By planning your marketing strategy around certain universal principles, you can maximize its effects. By taking advantage of all the available channels, you can diversify your marketing efforts for much better results. But first, you […]
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If you’re not blogging, you’re not marketing. Yesterday, we took a look at how to establish your blogging goals, and how to systematize your writing schedule for maximum effectiveness. Today, we discuss the down-and-dirty technical aspects of starting a blog, from choosing the best platform to leveraging your content into conversions. With the “why” of […]
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Effective online marketing comes down to one thing above all: content. And while pics and videos are great, the written word is still the most important factor as regards your ultimate reach and SEO. Long story short: you need to blog. Even if you’re no Hemingway, you can create and manage a blog that’ll achieve […]
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Here at the $100 MBA, we live by a few unquestionable business truths. One of them is that when it comes to marketing, email. Is. King. When you’re starting your business, one of the most important things you can do is establish a system for email marketing that lets you leverage your content into conversions. […]
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What does retirement mean to you? If you’ve never tried to answer that question, the time to start thinking about it is now — no matter your age. Retirement doesn’t have to mean lounging in Florida at 65; it can mean anything from reducing your workload, to choosing only passion projects, to “retiring” for a […]
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Every day is a new opportunity! Your morning routine can have a huge impact on your long-term success. In fact, a common thread among some of the most successful modern entrepreneurs is a commitment to making the first few hours of the day count. Today, we take a look at a Must-Read book on exactly […]
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Is your product ready for launch? How can you know? Spending too much time in the beta phase can hurt your business. Excessive testing and endless tweaking can delay launch of the only product that matters: the MVP (Minimum Viable Product). As we often remind listeners, entrepreneurs who hesitate are truly lost. So how can […]
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Onboarding: it’s not just for customers! Your new team members need to hit the ground running, feeling comfortable and confident from the start. They’ve got to gel with established team members, find their space, and work out the best ways to contribute. The sooner all that happens, the better. To set your new hires up […]
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You’re just starting out as an entrepreneur. You know you’ll need versatile skills, but you can’t do everything well. If you’re gonna be a jack of several trades, which skill should you focus on most? Which ability will have the biggest impact on your chances of success? What’s the most important thing you can be […]
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Ditch the old-fashioned employee handbook. Today’s dynamic companies have a new approach. Rather than carving company info in stone and handing it down, new entrepreneurs can take a much more creative angle. We recently attended the Running Remote conference in Bali, where the good folks from GitLab treated us to an incredible lesson on establishing […]
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Want to keep your team happy, productive, motivated, and on point? It’s all about the culture. Today, we’ve got a special guest teacher with years of experience helping businesses build teams that work. Dan Stones knows team culture — what kind of culture gets the best results, how to cultivate it, and how to get […]
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How much does money matter? Where’s the line between realism and materialism? How much of your business’s value can be expressed in dollars and cents? Today, we discuss money’s true worth. As entrepreneurs, we don’t work for pay. We work for a vision, for a lifestyle, for a principle. But undervaluing money is a dangerous […]
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A little gift can go a long way. It’s not a bribe. It’s not an act of manipulation. It’s simply an expression of genuine appreciation for someone you’d like to work with. Today, we share how the simple psychology of gift-giving can forge business connections — and relationships — that open doors. When done thoughtfully […]
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To get your business rolling, we always advocate for the MVP (Minimum Viable Product). But when it comes to marketing that product, you’ll need another MVP: a Minimum Viable Page on your website! It’s Q&A Wednesday, and we’ve got a listener who’s ready to make the smart move of building a pre-launch web page for […]
The post MBA1040 Q&A Wednesday: What do you include on a pre-launch product page if you don’t have product creatives or app screenshots? appeared first on The $100 MBA.
Your business deserves the best. But where do you find it? It starts with redefining “best.” While many employers look for the most talented prospects with the right skill sets, a much more important metric for an employee’s true potential is motivation. As we like to say, you can always teach the skill. You can’t […]
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Sometimes, the best advice comes from unexpected places. Scott Adams is a cartoonist, but anyone who’s read his classic comic strip Dilbert knows he’s an expert in business and corporate culture. A sarcastic, controversial expert, but an expert nonetheless. After repeated recommendations, we finally got around to reading Adams’ 2013 best-seller, How to Fail at […]
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Your business has a website, promoting your brand and product. But do you need another website, to promote…y’know, you? Many business owners maintain separate websites about themselves, giving potential customers a deeper look into their motivations, outlook, and the bigger context of their businesses. But is this really necessary? Can the choice to market yourself […]
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Inbound, inbound, inbound. These days, it seems like all we hear. But what about the good ol’ fashioned way of moving product? What about getting out there and bringing your product to customers? There’s still room for the outbound approach. As your business grows, it becomes more and more important to actively pursue outbound sales, […]
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Sale prices can draw customers — but they can also send a bad message. It’s Q&A Wednesday, and one listener wants to know how to cut prices without harming the product’s real and perceived value. Whenever you lower the price of your product, even temporarily, you have more drawbacks to consider than just decreased revenue. […]
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You have no contact lists, no followers, no fans, nada. How in the heck are you supposed to start marketing? Everyone starts somewhere. Today, we discuss how to jump-start your marketing efforts from Square One. You can build a foundation from next-to-nothing, if you know how to use your resources wisely. Before you spend a […]
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Ready to podcast? This is the episode for you. We know a thing or two about podcasting, having made it all the way to our 1,033rd episode. But we’ve got a special guest teacher with even more experience and knowledge, someone who helped us along the way. Justin Jackson of transistor.fm knows podcasting, and he’s […]
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The Internet is great, but sometimes you can’t beat some good ol’ fashioned real-world networking. Physical meetups are more prevalent than you might think, and more affordable, too. Depending on your industry, there’s a good chance of finding a valuable get-together within a reasonable distance of wherever you are. Today, we discuss how to find, […]
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Google AdWords: is the party over? There was a time when AdWords was everything: a valuable, cost-effective way to get your website to the top of the results page without all that pesky manual SEO. Massive chunks of marketing budgets were devoted to paying per click, and as the value of AdWords became more and […]
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Are videos the new blogs? Many marketing experts have pointed out that YouTube is the world’s second-biggest search engine, but does that mean every entrepreneur needs to break out the tripod and start filming? It’s Q&A Wednesday, and one of our listeners wants to get a sense of the ROI for YouTube. Given the potential […]
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The road to independent success could use a few warning signs! If you’re starting your first online business, this is the episode for you. In a special interview, we’re sitting down with someone whose entire job is helping new entrepreneurs get the most out of their websites: Matt Jenks, program manager for customer success at […]
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Your knowledge and experience are valuable — and not just to you. In fact, your knowledge and experience are worth paying for, if you have the public speaking and presentation skills to deliver them effectively. Being a public speaker can do wonders for your exposure and brand, but it’s also a fantastic way to earn […]
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The excitement can’t last forever. When the honeymoon’s over, the founding obstacles are cleared, and the initial fires are put out, it’s just you and your successful business. At that point, you’re no longer facing the drama of starting a new business, and all the ups and downs that come with it. You’ve made it. […]
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To do the best job, you need the right tools. But even the best tools don’t last forever. If you’re like us, your business depends on your computer. Whether you’re on a desktop or laptop, Mac or PC, your computer is your primary weapon in the fight for independent success. It has to work, through […]
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We’d say remote teams are the future, but they’re already here. More and more, smart entrepreneurs are taking advantage of a whole planet’s worth of talent, as the Internet erases borders and puts top-notch talent at your fingertips. In fact, the only problem with remote workers is that there’s just too many of them. So […]
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Accounting can get out of hand, quickly — even when you have an accountant! With a million little business expenses going out every day, it can be maddening to try and keep track of each transaction. Factor in multiple team members using different methods of payment, and any entrepreneur can easily lose the thread. What’s […]
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Networking: you’re (probably) doing it wrong. Networking is crucial to the development of any business. We like to say that the relationships you build as an entrepreneur are the most valuable asset your business has. But acquiring contacts and building genuine relationships is a subtle art, one that requires skill and finesse. That said, anyone […]
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Entrepreneurs need weekends, too. Building a business on the side is no easy feat. But even the hardest working, most dedicated side-hustler has basic human needs: rest, relaxation, and a general enjoyment of life. To deprive yourself of these things won’t bring success. It’ll bring fatigue, burnout, and resentment. So how can you make time […]
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How are you doing so far? That’s a question every business owner needs to ask their team from time to time. Asking, of course, is easy. Getting honest answers, though…that’s something else. You need to improve as a business owner and leader. If you’re not growing, neither can your business! The only way to measure […]
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Got something to teach? Something to share? Ready to make a business out of it? It’s time to start your first online course. But if you’re like today’s Q&A listener, you’ve got one problem: a tiny budget. Not to worry! WIth low-to-no-cost tools available today, anyone can establish a decent online course and get the […]
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Your future is bigger than yourself alone. There’s a huge difference between self-employment and business ownership. Being self-employed gives you freedom, and many prefer it to conventional 9-to-5 work. But self-employment means the whole enterprise depends entirely on you. Depending on the business, this isn’t scalable — or even sustainable in the very long term. […]
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Every once in a while, go back to the classics. Tony Robbins is one of the original “self-help gurus.” While that kind of title might be scoffed at by some, the substance of his work is real and valuable. His 1986 book Unlimited Power isn’t some meaningless collection of affirmations — it’s a practical, smart […]
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The true measure of yourself is what you do when times are toughest. In business, tough times are never in short supply. Even the most successful business people have those WTF? days. It’s just gonna happen. What matters most is not avoiding those days, but responding to them in positive, constructive ways. Are you up […]
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We get it. Entrepreneurship is addictive. Sometimes, while we’re developing one business, we see an opportunity to start another. Currently, we’re juggling two companies ourselves. But at some point, you’ve got to set limits on the number of plates you’re spinning, so that you don’t end up sacrificing quantity for quality. Today, we discuss the […]
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Content: there’s plenty of it out there. Much of it can help you grow as an entrepreneur. With the wealth of online educational resources available today, you could spend your whole day learning about business and your own industry. Without setting foot in a business school, you can learn more from your laptop than many […]
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You’re starting a small business. You need a website. But you’re not a website developer. Welcome to the most common of marketing conundrums. Can you make do with a drag-and-drop DIY website builder, or should you pony up for a fancy custom job? Can you really Do It Yourself effectively? Is the ROI for a […]
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Ready for some top-notch business coaching? Clay Clark is in demand as a business consultant. SBA Entrepreneur of the Year and a bestselling author, Clark knows the strategies that create revenue for all kinds of businesses. That’s why he’s been successful both in creating his own businesses, and in coaching and motivational speaking for a […]
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Let’s get SaaSy. It’s FREE RIDE FRIDAY!!!, and we’re finishing up our two-part series on the metrics that matter most to your SaaS business. If you haven’t listened to Part I, make sure you do (we’ll just wait right here). In that episode, we identified four basic metrics that help you lay the foundation for […]
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Metrics matter. But which numbers should you really keep your eye on? If you’re running a SaaS (Software as a Service) business, you’ve got plenty of numbers to choose from. You can study analytics on everything from conversions to daily active users to average customer age to…well, you get it. With so many metrics, what’s […]
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Payment processing fees are part of the cost of doing business. But does the cost have to be so high? Nope. It doesn’t. Depending on your business, you may be able to finagle more preferable transaction charges, lowering the percentage of revenue you lose to payment processing. There are ways to save, without comprising service […]
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GDPR: if you haven’t heard about it yet, you will. The policies take effect in a matter of days, and it’s likely to affect almost every business with an online presence. GDPR is Europe’s reaction to the threat of privacy breaches that have lately made headlines, especially in the US. It’s the European Union’s attempt […]
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Ever read a book that changed your whole outlook? That’s the case with our latest Must Read Book Review, this time the true story of the world’s richest man and his landscape-changing company. The Everything Store by Brad Stone tells that tale of Amazon. It’s less a book about money, and more about drive, will, […]
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Give. Hook. Upsell. Repeat. The Spotify business model is genius. It’s also increasingly common practice, one currently adopted by businesses big and small. Spotify, Pandora, YouTube, and many more take the same approach: provide an incredible free service, then offer a premium version for a relatively small monthly fee. The beauty is that it works […]
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You’re starting your first business. Are you nervous? Don’t be! Even though it’s your first time, you’ve got the advantage of our experience, right here on this podcast. There are so many things we wish we knew when we first got started. Today, we share 5 of the most important mistakes we wish we hadn’t […]
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Goodbyes are tough. When you’re closing your doors, how should you address it with your customers? That’s what one listener asked us for this week’s Q&A Wednesday. There are perfectly good reasons to close a business, from a lack of profitability to plain old retirement. But when you do so, you take something away from […]
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They say two heads are better than one. How about two marketing campaigns? Cross-promotion is a smart, simple way to instantly double your exposure, and it costs you almost nothing. All you need is a partner with a complementary product, and you can exchange access to your respective audiences. In our business, we’ve done many […]
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If you want to reach the young, you need to speak Snap. Snapchat owns the under-30 market, with more teenage users than Facebook — despite Snapchat being a fraction of the size. As it grows, the temporary image and video-based platform will only extend its reach to the young. For now, though, marketing and advertising […]
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Friction (noun): that which slows us down. We all want our businesses to run smoothly. Today, we’ve got some tips on how to identify and eliminate sources of friction, those areas of inefficiency where goals are held up. Friction can come from many places (and people), but there are 3 particular points where a few […]
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Good help is hard to find. But it’s easier when you’ve got staff who care about your business. Whenever it’s possible, finding new hires via your old ones isn’t just cost-effective. It’s ideal! While anyone can comb through resumes and find appropriate skill sets, nothing beats a referral from someone who understands your business, your […]
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It’s been a long road, but here we are: 1,000 episodes! Don’t worry — we won’t spend too much time celebrating, because we’ve got business to discuss. Specifically, many of our listeners want to know how our co-founders, Omar and Nicole, balance their personal partnership with their business partnership. Can working alongside that special someone […]
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Email, email, email. We never miss an opportunity to point out that email is king when it comes to online marketing and sales. Because the recipient has to opt in to receive it, and because every email requires some action to resolve (even if it’s just to delete), emails are your best chance to be […]
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In business, good advice is worth its weight in gold. For this week’s Must-Read Book Review, we go one better: Damn Good Advice (for people with talent) is a treasure trove of insights, witty observations, and hard-earned truths from George Lois, legendary ad-man and creator of Big Idea Advertising. As the title suggests, Lois’ advice […]
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Build the list that’ll build your business! Yesterday, we started our 2-part series on email list-building with a talk on website optimization and opt-ins. Make sure you’ve listened to that one, so you have a firm foundation for today’s in-depth lesson on the next steps. Today, we discuss how to segment your leads, nurture them […]
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In online business, email is everything. That’s no overstatement. Email remains the single most important tool you can use to turn website visitors into customers. Collecting addresses, starting the conversation, and nurturing your leads requires knowledge and strategy. Fortunately, we’ve got an in-depth, 2-part crash course on exactly how to build your list the right […]
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Every business needs a logo. A smart, eye-catching symbol that encapsulates your brand and mission can do wonders for your reach. It can generate interest, create associations, and bring your company to mind when potential customers are looking for solutions. It’s Q&A Wednesday, and one of our listeners wants to know how much a good […]
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Don’t work too much! That might sound like odd advice from a podcast about building your independent business, but it’s crucial. Burnout kills businesses, and ruins health. Work is like anything else: quality always trumps quantity. By increasing the quality of your time “on the clock,” you can have more time to yourself. Your business […]
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Selling physical goods online? Setting up your eCommerce store is easier than ever, given the tools available. But whichever service you choose, it’s important to know the basics of creating an online store that’s optimized for sales. Today, we’re trying something new: an interview with an ecommerce expert. We’re talking with Katie Swett, Group Project […]
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Is your business growing fast enough? If you’re just getting started, that’s a question you might be asking. The answer, though, isn’t as simple as being big enough, soon enough. The right pace of growth isn’t necessarily the fastest pace. In fact, growing too quickly can (and does) end in disaster for businesses that aren’t […]
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What can artistic performance teach us about sales performance? Quit a lot, we think. And so does our next special guest teacher, Carrie Olsen. Carrie is a veteran voice actor, having provided narration for companies ranging from Tiffany’s to Taco Bell. In her career, she’s had to hone one thing above all: the art of […]
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As your business grows, organization becomes more and more crucial. At some point, the systems you establish will be the difference between getting things done and scrambling to keep up. That’s why it’s so important to establish procedures, protocols, and workflows as early as possible. Fortunately, there are tried-and-true ways to establish efficient systems and […]
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We all need a break. But how do you make sure your break doesn’t hurt your business? Burnout is a real and dangerous thing. It’s not only bad for your health and well-being, it’s devastating to your business. Only the best you — the healthiest, well-rested, most focused version — can run your business. That’s […]
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Need to update your SEO strategy quickly? We’ve got the most efficient, to-the-point 2018 SEO guide available. It’s not a best-seller from a renowned author. It’s just something we stumbled on while looking for useful new SEO resources. SEO 2018 (No Bullsh*t) Strategy by Casey Leigh Henry is exactly what the title promises: a no-nonsense, […]
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Email is still king. Even in today’s world of viral social media, email remains the most effective, important tool for online marketing and sales. As they say, “The money’s in the [contact] list.” So how can you maximize the impact of your emails? You’ve got to make sure they get opened, and the calls-to-action inside […]
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It’s easier (and less costly) to keep your current customers than to earn new ones. When you think of the importance of customer service, always remember that equation. Too many entrepreneurs put too many resources into product development, marketing, and sales, and far too little into customer service. Your customers are your lifeblood. Taking care […]
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Hindsight is a beautiful thing. What would we do differently? We’ve learned so much over the course of building and running our SaaS business, WebinarNinja. Of course, like many entrepreneurs, we wish we knew then what we know now! For this week’s Q&A Wednesday, we’re letting our mistakes be one listener’s guide — and yours. […]
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In life, patience is a virtue. In business, it’s a necessity. We all want success as quickly as possible — especially those of us who take the risk of striking out on our own as entrepreneurs. We want to reach our goals yesterday, and have the life we want now. But too much ambition can […]
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Keep. Your. Customers. As entrepreneurs, we spend a lot of time and resources on customer acquisition. We pour effort into getting more and more new customers, because that’s how we grow our business. But in doing so, we cannot neglect the customers we already have. To sustain our growth and set our business up for […]
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It’s FREE RIDE FRIDAY!!! Today, we discuss the most important thing an entrepreneur can do to reduce stress, increase efficiency, and genuinely enjoy your business: trusting your team. When it’s your business, the temptation to micromanage is strong. But too much involvement in your team’s work can be counterproductive, draining, and — worst of all […]
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No one said this would be easy. Business is tough. Entrepreneurship can be even tougher. We think it’s healthy, productive, and good for your business for you to acknowledge this struggle. If we can’t face the valleys, we won’t reach the peaks! That’s why we’re devoting today’s episode to helping you work through the dark […]
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Ideas: we all have them. Some of them are even good. But is your idea good enough to sustain a business? You don’t have to guess. If you have an idea for a great product or service, you can find out — in the real world — whether it can actually sell. You can take […]
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Public speaking is many people’s biggest fear. But for entrepreneurs, it can be one of your most powerful tools. As intimidating as it can be, getting up in front of people and explaining yourself does wonders for your marketing, sales, and personal branding. It’s taken our host Omar 6 years of study and practice to […]
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Nervous about sales? There’s a Must-Read Book Review for that. Exactly What to Say by Phil M Jones is exactly what the title promises: a collection of phrases that will help you make sales. These key phrases encompass sales strategies that work for every kind of business and product. It’s a short, easy read that […]
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Ready to make your side gig your full-time career? Yesterday, we laid out the first phases of our detailed action plan for building your own business on the side while maintaining your regular 9-to-5 job. Today, we continue that lesson with the final instructions you’ll need to transition out of conventional work and into entrepreneurship. […]
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You want to build your own business, but you already have a job. And you don’t want to lose it (just yet). You’re not the only one. Building your business on the side while maintaining your primary income isn’t just common, it’s smart! So how can you invest the time and resources necessary to really […]
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It’s Q&A Wednesday, and we’re here to help! Today, we address a question from a listener with a very common issue: they’re not exactly an expert in sales. For new entrepreneurs, salesmanship is often the first stumbling block. Per our listener’s request, we’ve put together a collection of go-to resources for beginning sales people that […]
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Decisions, decisions. Entrepreneurship means having more control — and more responsibility — than your average person. Sometimes, the sheer importance of the decisions you have to make can be overwhelming. All too often, the anxiety and pressure that comes with make-or-break decisions can lead to “analysis paralysis.” Today, we show you how to shake it […]
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We’ve said it before, and it remains true: the relationships you build are the greatest asset you’ll ever have in business. Through ups and downs, from one business to another, your relationships are the one constant resource you can rely on — but only if your nurture and maintain them. As this week’s guest teacher, […]
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Times change, and so do prices. If your business is growing, you’ll eventually have to raise rates for your products or services. Even if it’s just to keep pace with inflation or the cost of living, your prices just can’t stay flat forever. Of course, breaking the bad news to customers can be a scary […]
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Sit down for this one: your email list might be too big. When it comes to email contacts, quality beats quantity every time. Besides that, excessive quantity can actually hurt your bottom line. Making sure you have a “lean list” is crucial to getting a good ROI on whatever you’re paying for email services (you’re […]
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Family is family, but business is business. Should the two mix? Many entrepreneurs have to ask themselves this very question. What’s the risk/reward balance of hiring and managing the people closest to you? For some businesses, it can work beautifully. Take the husband & wife team of our host Omar and producer Nicole, for example. […]
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We all know online business is fertile ground. But is there still room for entrepreneurs to thrive in the physical world? If you’re considering taking on a good ol’ fashioned brick & mortar business, you already know that it comes with risks and challenges the online space is mercifully free of. So should you go […]
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Marketing not your forte? Well, have we got a book for you! Despite the title, Allan Dib’s The 1-Page Marketing Plan is an entire book, and it’s made our list of entrepreneurial Must Reads for very good reasons. This book offers a strategic, intentional, universal marketing plan that any entrepreneur can apply, no matter the […]
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We all love traffic on our websites. But what are we doing with it? If you’re not converting, your visitors may as well not visit! To make your site effective, you’ve got to keep the endgame in mind: sales. By creating and engaging new contacts, you move your visitors down the funnel towards becoming customers. […]
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Why launch alone? When you’ve got a new business, product, or even just a new feature, teaming up with another company might be the best way to spread the word. By sharing your news with a bigger audience than your own, you can maximize the impact of your new release. You just have to find […]
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What’s love got to do with it? It’s Q&A Wednesday, and that’s what one listener is wondering. Can you run a business if you don’t exactly adore your customers? Does serving your customers require…y’know, liking them? We all have a few customers we wouldn’t invite to dinner, but how much distaste for the people supporting […]
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What’s in a name? Everything. Choosing the right domain name can have huge implications for your branding, marketing, and SEO. Your web address matters! For customers to be able to find you, you’ve got to make it easy, and that starts with the right domain. Today, we discuss the “do’s” and “don’ts” of selecting your […]
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Ready to sell? You don’t want just anyone pushing your product. You want the best. You want people with innate selling skills, including the kind of drive and self-motivation that can’t be taught. You want a hunter. Dr. Christopher Croner knows salesmanship. He’s exhaustively analyzed the qualities that make a great salesperson, finding common threads […]
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Go high, or go low? When it comes to the price of your product, the decision you make will dictate your approach to everything from marketing to sales to customer service. While both the high-end and the affordable markets have their ups and downs, each comes with unique challenges and totally different customer expectations. Today, […]
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For entrepreneurs, attention-seeking behavior isn’t a bad thing. To widen our reach and attract our audience, we all need press. Everything from brand awareness to SEO is dependent on being mentioned (in a positive light) by industry websites, popular blogs, and even local newspapers. So how do we get the exposure we crave? Today, we […]
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Conferences and other real-world events can be a huge boost for your business. Scheduling such events for maximum attendance takes strategy, planning, and wisdom — exactly the kind we offer on today’s episode. The right time of year makes all the difference to the success of any event, based on the industry, climate, culture, and […]
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Let’s just say it: no one likes meetings. No one has ever liked meetings. Meetings are things you get through, and if you play your cards right, have as few of as possible. Yes, they’re necessary to get people on the same page sometimes, but there’s a point of diminishing returns. Too many meetings are […]
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Worry: it’s an entrepreneur’s constant companion. But does it have to be? Today, we review another Must-Read business book, an all-time classic from an author whose legacy transcends time and technology. How to Stop Worrying and Start Living by Dale Carnegie is a treasure trove of life and business wisdom, centered around the need to […]
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Travel: it’s one of the best parts of being an entrepreneur. Whether it’s traveling for business or pleasure, entrepreneurs get to do more of it. But as we all know, it can get pretty, pretty pricey. Today, we discuss strategies for saving on everything from airfare to hotels to local transport, so you can minimize […]
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Running a monthly subscription service is a wonderful way to achieve predictable, reliable revenue. Even more reliable is a yearly subscription, which allows you to spend fewer resources on retention and pass the savings on to customers. But how can you convince customers to make that kind of commitment? How can you entice people to […]
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Entrepreneurship: how long should you look before you leap? It’s Q&A Wednesday, and we’ve got a great question for everyone on the verge of leaving their day job behind: how do you know when it’s time? Our host Omar was an educator for many years before he finally decided to trade in all that security […]
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Rise and shine, entrepreneurs! The first few hours of your day are the most important for your overall productivity. A consistent, intentional morning routine is the best thing you can do to reach your short and long term goals. You don’t have to be an “early bird,” but you can’t wing it! Constructing your routine […]
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Remote employment isn’t just the future; it’s the present. All over the globe, more and more work is getting done by people who never meet their employers. Naturally, with remote work’s undeniable advantages come some challenges. Rob Rawson is a remote team management expert, creator of remote team management app Time Doctor. Today, Rawson stops […]
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What assets matter most? In business, you’ve got plenty to choose from. Your talent. Your expertise. Your inventory. But there’s one overarching asset that binds the rest together, and gives each their value. There’s one asset that can follow you from start to finish, even if one business fails and you move on to another. […]
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There’s something else you could be selling. More and more companies offer premium support packages as add-ons to their product. With tech-savviness varying wildly from person to person, some of your customers might need more help than others, especially for digital products. While the urban millennial may have no trouble using your SaaS or implementing […]
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Sometimes, you should just say no — to money. Today on the $100 MBA Show, we help one listener with a question many entrepreneurs face: whether or not to seek a business loan. A big pile of money can be a very tempting thing, especially if it can take your business to the next level. […]
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Let’s click “Refresh” on our traffic approach! While the tried-and-true standards of great content, SEO, and standard promotion still work, entrepreneurs always need an edge. Today, we discuss 4 underutilized, creative traffic-boosters that scrappy startups can take advantage of — before everyone else does. These just-outside-the-box techniques are unique ways to leverage your resources into […]
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You have a forté. You want a business. This is how you turn one into the other. Chris Ducker is serial entrepreneur, having been in the business of monetizing skills and expertise for years. He’s the acclaimed author of Virtual Freedom and Rise of the Youprenuer, and the founder of youpreneur.com Today, he stops by […]
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What do you do? For the conventionally employed, that’s a pretty simple question. But for entrepreneurs, the question isn’t just complicated — it’s an opportunity. Whether you’re networking with other business people, establishing your credibility with potential customers, or just explaining your life to family and friends, it’s crucial to articulate your vision, your mission, […]
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Working from home: it can be the greatest. No commute, no cubicles, no dress code! But if your home office isn’t conducive to work, it can backfire. We’ve tried everything from private offices to shared coworking spaces, but in the end, we settled on the convenience of a home office. Today, we discuss how to […]
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Thinking about starting a podcast? You’re not the only one. To stand out, you’ll need to know what you’re getting into. Fortunately, we have some experience in the podcast game. 4 years and 945 episodes in, we’ve learned a thing or two about what works and what doesn’t. Some things we learned through experimentation. Some […]
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Lights, camera, action! Great sales videos are a must for your business website. But many of us are intimidated by the thought of producing one. We think it requires a lot of specialized A/V equipment, including a camera (besides the one in our smartphone). But here’s the twist: you don’t need a camera other than […]
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Do well, by doing good. For most businesses, the endgame is profit. But in recent years, a new model has risen up, one focused on the bigger picture. If your motivation for building a business goes beyond dollar signs, if you have an entrepreneurial desire to improve the world, this is the episode for you. […]
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Someone is lying to you. Actually, several someones are. They all have one thing in common. They promise something that doesn’t exist. They tempt you with a fantasy whose sole purpose is to empty your wallet. They show you photos of laptops on beaches and screenshots of swollen Paypal accounts. They tell you that wealth […]
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Selling is a skill. The good news? It’s easy to learn. Too many folks think that sales are the result of great ideas or “perfect” products. Meanwhile, salesmanship is under-studied. We’re not talking about some slick process of manipulation here. Selling your product — whatever it is — simply requires the right approach. Showing people […]
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It’s Q&A Wednesday, and we’re helping a listener with a very good, very 21st-century business question: do online businesses need business cards? It’s easy to see why some would question whether paper business cards are still relevant in a digital economy. In fact, our host Omar hasn’t given one out in years! But just because […]
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No, they’re not always right. Some customers are wrong. Some customers do not have valid complaints, or problems that your business can solve. Some customers do not seek solutions, but aim to cause problems. Some customers have issues that have nothing to do with you, but that — if you allow it — can become […]
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Bruce Springsteen knows music, but he also knows business. From his extremely modest upbringing to the top of the charts, the legendary rocker is a model of financial discipline, business sense, and plain old savvy. While other artists were blowing money on the finer (and more dangerous) things in life, Springsteen kept his business “why” […]
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Someone once said that rules were made to be broken. They were wrong. At least they were wrong about these rules. Today, we discuss 3 immutable, no-exceptions, absolutely unbreakable rules of business. No matter the business type or size, these 3 principles are always true. Violating any one of them is a guaranteed success-killer! Whether […]
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Location independence is a beautiful thing. If you work online, you’re free to live where you want, when you want. That leaves you with literally a world of choices. That’s a good problem to have — but it’s still a problem! What should you look for in an international location? Is it safe? Can you […]
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It’s not you, it’s me. Or is it? It’s Q&A Wednesday, and we’ve got a tough question from a listener about an uncomfortable subject: firing. Almost every successful business has to let people go at one time or another. But after a few too many firings, is the real problem the employees, or the employer? […]
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Sometimes, you just have to say no. While entrepreneurs are driven to be positive, affirmative, and happy to take on a challenge, limits are our friends! And while fostering good relationships means helping people when you can, overextending yourself can lead to the worst reputation killer of all: failure to deliver. So how can we […]
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As entrepreneurs, we spend a lot of time thinking about how to get customers. But are we doing enough to keep the ones we have? Today on The $100 MBA Show, we’re talking churn: the rate at which your business loses customers over time. To help understand this complex metric, we’ve brought in another expert […]
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Have a great idea for a mobile app? We’ve got your back! Today is Part II of our series on developing and selling your mobile app, from start to finish. Yesterday, we discussed how to design and build your app, with a focus on user experience and customer problem-solving. Today, we cover how to get […]
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What’s an idea worth? Without execution, nothing! That’s why we’re devoting two episodes this week to executing something that plenty of folks have ideas about, but aren’t sure how to carry out: mobile apps. If you have a great idea for a mobile app, congratulations! That’s step one. It’s those pesky other steps that today’s […]
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It’s marketing 101: the “customer avatar,” also known as the “buyer persona.” In theory, every business keeps an imaginary customer in mind when crafting…well, everything. From the product itself to the marketing content, everything is designed with the aim of pleasing this avatar, this stand-in for your potential customers. But who is this person? And […]
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What is social media costing you? What is it gaining you? The answers to these questions — and finding the right balance between them — could mean as much to your business as it does to your personal life and well-being. Our host Omar decided to find out in the most direct possible way: by […]
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What can you learn from someone who made millions out of nothing? No capital, no connections, and no fantastic product idea? That’s the story of popular comedian Kevin Hart. His autobiography I Can’t Make This Up is the subject of this week’s Must-Read Book Review, and it’s packed with valuable insights that any entrepreneur can […]
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Not all content is created equal. There was a time when a simple weekly 500-word blog post, stuffed to the brim with keywords, was all you needed to get the attention of consumers. Not any more. Today’s content market is bigger, more sophisticated, and not likely to be fooled by anything less than the genuinely […]
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Some days, you just don’t feel like it. That’s ok! One myth of entrepreneurship is that you should love every second of running your business. A fantasy of doing what you love and “never working a day” pervades the laptop-on-a-beach culture of easy independent success. But it’s absolutely healthy and normal to struggle with motivation, […]
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You’ve got a great business idea, but you’re keeping it to yourself. If you let your million-dollar cat out of the bag too soon, surely someone will come along and beat you to market with it, right? Not exactly. Today, we address a frequently asked question about protecting business ideas from would-be thieves. Long story […]
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Get ready for launch! Sometimes, entrepreneurs struggle to get their product market-ready in time. It’s no secret that we believe strongly in the principle of launching the MVP, or Minimum Viable Product, as soon as possible. So while we never recommend “perfecting” your product into non-existence, you do want to make sure that the first […]
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What makes you click? Whether it’s a blog, email, or sales page, you’ve got about 2 seconds to convince your potential customer to read what you have to say. That’s why your headline may be the most important few words in any piece of content. Sean D’Souza is a veteran copywriter, and an expert in […]
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You’ve got the product. Great! Now how will you get people excited about it? Too many entrepreneurs leave out a key marketing tool, one that’s easy to create and use. Its value is underestimated, but its impact can be profound. Today, we discuss exactly how to create the perfect pre-launch page. This simple tool can […]
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Hard work pays off, or so we’re told. But on today’s podcast, we’re discussing something that isn’t easy to say, or hear: Hard work by itself just won’t cut it. Lots of people work hard, really hard, and don’t see success. Your work ethic is immensely valuable to you, but not necessarily to your customers. […]
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Online group coaching is one of the best ways to monetize your expertise in a given field. Whether it’s fitness, life coaching, or professional skills, this business model is most coaches’ best opportunity at building a client base. But how many clients should you take on in each class? How many is too many? That’s […]
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Great businesses can teach great lessons. The same goes for great products — and Apple’s AirPods are beyond great, both as a product and a study in product rollout. No, this is not sponsored content. In fact, we discuss how Apple didn’t exactly release the AirPod according to plan (much to their embarrassment!). AirPods may […]
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Do you still quote Seinfeld or The Simpsons? Do you still listen to U2 or Mozart? Ever read Shakespeare? Art is a product, and like any product, the truest measure of its success is longevity. On today’s podcast, we review a Must-Read book about the art of long-term product viability: Perennial Seller by Ryan Holiday. […]
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Is it worth it? That’s the first question you should ask yourself about any marketing expense, especially a significant one like sponsoring a major conference. Between the cost of the actual sponsorship, and the associated costs like travel and materials, it can add up. But the potential for sales leads is incredible — if you […]
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What is success? On a recent trip, we ran into someone whose business accomplishments inspired us to devote an entire podcast episode to him — not just because he’d “made it” in business, but because of how he’d made it, and how he’d defined “making it” for himself. He didn’t create some incredible invention or […]
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It’s Q&A Wednesday, and class is in session! Not just our class, but yours! This week, one $100 MBA member wants to know how best to improve his online course. Specifically, how can a course be made more interesting? Fortunately, our host Omar knows a thing or two about that, being an educator with years […]
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Startups and swag go together like peanut butter and chocolate. But do all the T-shirts, water bottles, stickers, and USB drives work? Does the money spent on giveaways come back in the form of conversions? The coolest swag in the world doesn’t help your business if it doesn’t come with a meaningful ROI. We recently […]
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YouTube has been called “the world’s 2nd biggest search engine” behind Google. While so many entrepreneurs are striving to climb the Google rankings, are we leaving potential customers on the table by ignoring YouTube? Our first guest teacher of 2018 seems to think so, and he’s put the time in to discover exactly how to […]
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It’s FREE RIDE FRIDAY!!! For the first time in 2018, we’re giving away a special gift to one lucky listener. We’re also looking back at 2017, and discussing the lessons learned from the most intense business challenges we had to face. And boy, did we ever face some doozies. After a wild year in which […]
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Today, we’ll teach you how to KISS. No, we’re not celebrating Valentine’s early. We’re showing listeners how to do the most important thing a lean, growth-focused independent business can do: Keep It Simple, Stupid. Of course, we don’t think anyone smart enough to listen to our show is “stupid,” but the acronym is a valid […]
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It’s our first Q&A Wednesday of the year, and we’re kicking 2018 off with a tough one! It’s uncomfortable to think about, but what should an entrepreneur do when resources dry up? The accounts are low, spending is outpacing revenue, and it looks like all is lost. Can you carry on? Absolutely. Just because you’re […]
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Is this working? If you’re not asking that question about every aspect of your marketing, sales, and finance strategies, you’re leaving money on the table. It’s vital to know when your efforts produce fruit, and when you’re wasting your time. Knowing how to measure growth is the key to achieving it! Today, we discuss specific, […]
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Happy New Year! It’s 2018, and we’re back with our DAILY podcast! We’ll be bringing you 5 practical business lessons every week, including our popular Q&A, Guest Teacher, Free Ride Friday giveaway, and Must-Read Book Review episodes. Steve Martin might not be the first person you think of for business advice, but his biography is […]
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‘Tis the season — let’s talk giving! Offering free bonuses is a common sales-boosting strategy, used by everyone from the smallest mom-and-pops to the biggest corporations. But do these giveaways work? If you’re starting or running your own business, it’s important to use every resource wisely. You’ve got to carefully consider everything you offer to […]
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It’s that time of year! No, not that. Even better: it’s time to reveal this year’s 5 lessons from 5 of the greatest business teachers around! Every year, we choose 5 entrepreneurs whose unique approaches, strategies, and styles inspired us, educated us, and made us better business people — whether they knew it or not. […]
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There’s more than one way to start your own business. When plotting out your entrepreneurial path, it’s important to establish something early on: what kind of independent business person you are. Would you make a better entrepreneur, or solopreneur? Maybe you’re the type to go it alone. Maybe your product is best produced, marketed, and […]
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So you want to start your own business. What’s taking so long? Here at the $100 MBA, we battle a myth. We battle it day in and day out, because it’s the one thing holding more entrepreneurs back than anything else: the belief that you need huge amounts of funding, education, time, or resources to […]
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Every business is different. So why assume that what works for some businesses will work for yours? It’s pretty standard practice in most industries to ramp up sales for the holidays. After all, it’s the most wonderful time of the year — to generate revenue. The big holiday sales push is so commonplace, we just […]
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Is it time to hire? As your business grows, this can be a tough question. As entrepreneurs, we all want to be proactive. Why wait ‘till tomorrow when you can do it today? But when it comes to personnel, it’s not quite so simple. Growing your business is about many things, not the least of […]
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Are you addicted to social media? More importantly, is social media having a negative impact on your business? There’s lots to love about Twitter, Facebook, and all the rest. For business owners, social media is an undoubtedly useful tool for outreach and marketing. But many independent business people — myself included — think there’s a […]
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What do you want? It’s the most basic of questions, underlying the motivations behind everything we do in life and business. What’s it all for? Why are we striving to make our businesses successful? What’s the point of profit? For all of us, the money isn’t the answer. It’s the means to achieve the answer. […]
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What to say about Steve Jobs? He’s the first person that comes to mind when you think of the word “entrepreneur.” He changed the world we all live in, by virtue of his commitment to a business vision. Much has been written about, by, and for him. What can you, as an entrepreneur, learn from […]
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What’s the best return on investment? What’s the most valuable thing an entrepreneur can gain from any expense? Time. Time is the greatest ROI. Some say time is money, but money pales in comparison to the value of time, the one resource you can never replenish once lost. A goal of every entrepreneur should be […]
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For a predictable revenue stream, nothing beats the subscription model. Customers sign up to pay a fixed rate, monthly or annually. The business owner gets to map their budget and growth goals with greater confidence and stability. Everyone wins. But unfortunately, this model doesn’t work for regular old e-commerce…or does it? Typically, the subscription model […]
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Most people think that being an entrepreneur means starting a business. But there’s another option, an alternative path to independent success: buying a business! We don’t often think of this option, but with some capital and a smart purchase plan, it can be the right move. Pre-owned cars and homes can be great investments, so […]
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So you want to be an entrepreneur. Honestly, who doesn’t? Who hasn’t occasionally dreamed of that freedom and self-determination? Who isn’t intrigued by the thought of making their own living on their own terms? Of course, dreaming is one thing. Doing is another. That’s what we’re here for: to help you become one of the […]
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Worst. Boss. Ever. We’ve all had a terrible boss. As entrepreneurs, we never have to have one again. But as our independent business grows, how can we avoid becoming one? That’s the topic of this week’s deep-dive lesson, and it’s one worth exploring. Do you have the courage, the honesty, and the wisdom to ask […]
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The product is never perfect. Smart entrepreneurs realize that in order for a business to grow, the product has to grow with it. But what if you could direct (or at least guide) the evolution of your product? What if you could time that evolution, and set goals for certain improvements? What if you could […]
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A successful business has many components, but all of them fall into one of 3 main categories. These 3 branches of business are the basic aspects of commerce. They are the pillars that hold up any company, big or small. And like any tripod, without each leg in place, the whole thing comes crashing down. […]
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No man is an island, or so they say. By the same logic, no entrepreneur succeeds entirely on their own. Independent business doesn’t mean going it alone or taking a solitary approach. It just means you get to choose the terms upon which you partner with others. When you do, you further your success, and theirs. […]
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Independent business is never easy. If it was, everyone would do it! Because we choose the path less traveled, we entrepreneurs need to reckon with challenges and obstacles that the conventionally employed never face. At first, that might seem like a negative. But challenge is what entrepreneurs thrive on. Independence is what we work for. […]
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At The $100 MBA, we’ve always believed in the philosophy of ABM: Always Be Marketing. Succeeding as an entrepreneur takes more than a great product and a can-do attitude. While starting a business takes some work, it’s maintaining and growing a business that poses the greatest challenge. That’s why a constant, consistent marketing effort is […]
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What’s your website doing right now? If it’s not growing your business for you, it’s not doing its job! Optimizing your website to promote growth is key to your survival in businesses. It’s also the whole point of having one! Too many entrepreneurs put extraordinary time and effort into the design of their website, but […]
The post MBA888 Guest Teacher Troy Stites- Three Strategies to Automate Your Business Growth appeared first on The $100 MBA.
All good things must come to an end. Our incredible 8 week trip around the world is no exception. But with every ending comes a new beginning— and the end of this journey signals the start of something BIG for ourselves and our listeners! We’re in the magical, timeless little town of Gimmelwald, Switzerland, surrounded […]
The post MBA887 The Working While Traveling Experiment P8: Would I Work While Traveling Again? My Take-Aways From This Experiment appeared first on The $100 MBA.
So much to see and do, so little time. We’re on week 7 of our map-hopping adventure, finding out just what it takes to build a business while seeing the world. If you’ve ever dreamed of working independently and remotely, this is the series for you! We’re reporting from the front lines of location independence, […]
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Go global! We’ve hit the road to learn how seeing the world while growing a business can work. But traveling isn’t the only upside to doing business in a web-connected world. Our ability to market to the whole planet— not just our corner of it— is what gives the 21st century entrepreneur so much freedom. […]
The post MBA885 The Working While Traveling Experiment P6: What Makes a Business a Great Global Business? appeared first on The $100 MBA.
Ah, Venice. We’re floating through the canal-strewn dreamscape of Northern Italy, soaking in the culture and beauty of this bucket-list destination. But it’s not all gondolas and gelato; we’re running an independent business— and we’re here to find out just what it takes to do so while seeing the world. Welcome to week 5 of […]
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What can the best Italian meal of your life teach you about running a business? How can the warmth of a Sicilian barista inform your customer service philosophy? How much can you grow as an entrepreneur by consciously, thoughtfully enjoying the world beyond your borders? We’re finding out in this week’s podcast. It’s week 4 […]
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Fasten your seatbelts, and return your seats and tray tables to the upright position! We’re crossing the globe to find out if it’s really possible to build a business while seeing the world. If location independence is on your list of entrepreneurial dreams, this is the podcast for you! Today’s deep-dive business lesson is Part […]
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Can it be done? We’re continuing our great experiment with the ultimate entrepreneurial dream: working while seeing the world. We’re building towards one of the biggest project launches of our lives (the release of our webinar software, WebinarNinja 5.0), but that’s not stopping us from touring our way across Europe and the USA before heading […]
The post MBA881 The Working While Traveling Experiment P2: Making Time to Work & Play appeared first on The $100 MBA.
Travel while working. Make money while seeing the world. Grab your laptop and hit the beach. We’ve all been tempted by The Dream. But is truly mobile entrepreneurship possible? Can you run— and grow — a business from the road? Here at The $100 MBA, we’re all about the possible. We’re also all about travel. […]
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So you’ve missed a deadline. Whether you missed it yourself, someone on your team missed it, or your whole team collectively missed it, missed it is. Spoiler alert: this is going to happen. It shouldn’t happen regularly, but when it does, it’s important to know how to handle it. What matters isn’t that you and/or […]
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There’s a new obsession in entrepreneurial circles, and it’s time we looked at it with a critical eye. Non-disclosure agreements (NDA) seem to be all the rage, as independent business people look to protect their new ideas with the legal equivalent of the Great Wall of China. But are they really necessary? More importantly, are […]
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Few people love their work the way entrepreneurs do. So why do we have trouble discussing it? Most of us can pitch, but how many of us can simply talk about what we do in a way that’s concise and understandable? How many of us can describe our business in a way that shows how […]
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The comfort zone: we all have one, but not all of us manage to leave it. If you’re in business, it’s not just healthy to evolve beyond what you’re used to. It’s necessary! Your products, your skills, your work ethic; all of these things matter. But none of them add up to success if you’re […]
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Facebook ads: are they worth it? That’s a question many an entrepreneur asks themselves. Fortunately, we’ve got some insight. We’ve spent the last year running targeted ads on Facebook for our software, WebinarNinja. We’ve seen what the costs- both stated and hidden- are. We’ve seen what kind of effort it takes to make a successful […]
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What’s the most visited page on your website, after the homepage? Check your analytics, and odds are it’s your “About” section. So many entrepreneurs mistakenly undervalue this page, saving all the thought and pizzaz for the rest of the site. While it’s often an afterthought, the About Page is actually one of your best opportunities […]
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For most products (especially the digital kind), you want a demo video. Actually, you need one. Nothing helps sales more than showing your customers what a product does and how it works. Whether it’s a course, a service, or a software, your visitors need the reassurance. Buying a product you can’t touch is one thing. […]
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What’s the difference between hard work and success? Leverage! Many people work hard— heck, most people do. But for hard work to become true and lasting profit requires an extra ingredient. It requires an efficiency of effort that maximizes the impact of every second you spend. It requires an approach to business that isn’t just […]
The post MBA872 Guest Teacher Matt Bodnar- High Leverage Thinking appeared first on The $100 MBA.
Do you dream of travel? Many who go into business for themselves do so partially to be free to see more of the world. But what if travel isn’t just the end to your business’ means? What if travel itself can help your business? That’s what we believe, and that’s what we’re discussing today. Getting […]
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Beyond marketing and sales, beyond projections and accounting, even beyond innovation and creativity, there’s a skill. One skill makes an entrepreneur successful no matter their background or training: problem solving. What makes or breaks a business is whether or not it solves a consumer problem. What makes or breaks a business person is whether or […]
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How many times are you hitting “snooze?” If you’re tired of being tired, or just wondering if your sleep schedule is holding you back, this is the podcast for you! With so much advice and so many schools of thought on sleep, how do you decide when to set the alarm for? What sleep schedule […]
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Done right, partnerships and affiliations can add an incredible boost to your product launches. By tying yourself to a whole new audience, you can sell exponentially more! So how should you choose your partners? More importantly, how can you make sure they choose you? Today, we lay out our exact strategy for bringing partners on […]
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Surprise! This week we’ve got a special bonus episode featuring a special guest teacher! It’s Steve Glaveski, founder of collectivecampus.us and host of the Future Squared Podcast. If you’re running a business-to-business business, you know how hard it can be to land the big clients. Glaveski has secured deals with huge corporate partners— despite his […]
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Customer service isn’t just support for users of your product. It’s part of the product! The price should represent not only what’s sold, but also what your customers know will happen when they need to reach out. Ensuring that customer service is done right means (eventually) hiring people who can do it. How can you […]
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Go big! When a large project is looming, how can you prepare yourself to tackle it? With so much to be done, how can you create a feasible timetable? Today, we’re outlining exactly how to plot and execute long-term projects. Our biggest project ever, WebinarNinja 5.0, is launching soon. This project was over a year […]
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Have a great business idea, but afraid there’s too much competition? Well, we’ve got great news: there’s no such thing! Contrary to popular belief, it’s actually easier to compete in a crowded marketplace than it is to be first. Creating demand for a kind of product that doesn’t exist is an uphill battle, to say […]
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There are tough decisions, and then there are tough decisions. In business, difficult choices are almost run-of-the-mill. They have to be made every day by someone who can handle the mantle of responsibility. But every once in a while, the entrepreneur is faced with the kind of decision that’s far tougher. It’s worse than simply […]
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Habits create a business person, for better or worse. Your habits, however subtle and unconscious they might be, define your chances of success! I learned that lesson the hard way after realizing that some of my habits were holding my businesses back. It was tough to acknowledge, but once I did, the results were astounding. […]
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Every new business owner has doubts. That’s healthy! If you’re in that crucial first year or two, it’s important to be brutally honest with yourself in order to make sure you’re on track to succeed. Are you really making it? How can you best answer that question? What needs to be analyzed in order to […]
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If there’s one topic our listeners want to know more about, it’s marketing. You could have the best product in the world, but without marketing, you don’t have a business. In fact, the ideal marketing strategy is in place before the product is! That’s the lesson we’re teaching in today’s deep-dive tutorial: our proven marketing […]
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Welcome to Part 2 of our very, very in-depth lesson on (re) launching your products! We want you to master the art of the launch, because it’s a skill you’ll need over and over again. With our formula, launching can become second nature. With a little practice, each and every new iteration of your product […]
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Get the most from your time! John Lee Dumas is a productivity expert, having taught countless entrepreneurs how to get things done through EOFire, The Freedom Journal, Podcaster’s Paradise, and his newest release: The Mastery Journal. Today, he’s here to give us a breakdown of the fundamental concepts behind the Mastery Journal, and help us […]
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You’ve validated the idea. You’ve built the business. You’ve launched the product. Now comes possibly the most important part of all: RE-launching the product! Every successful business has to master the art of the relaunch (just look at how many iPhones have come out in the last few years). While initial launches are the most […]
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It’s a banner week for bonus content! Today, we’ve got a special preview of an exciting new podcast from friend-of-the-show and all-around entrepreneurial genius Noah Kagan! His new series, Noah Kagan Presents, is a daring, original, raw look at what makes other entrepreneurs tick. It’s so good, we just had to recommend it and share […]
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To succeed, a business needs competent leadership. But what makes a great leader? Is it drive? Is it the confidence to bear authority? Or is leadership about more than just ambition? Today we discuss 8 key personal characteristics that define great leadership, from confidence to emotional intelligence. As our own software company, WebinarNinja, grows, we’ve […]
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Online courses are becoming more and more central to the way consumers learn. With the demand for new skills in an ever-changing market growing— and the value of traditional education coming into question— now is a fantastic time to sell know-how. So what makes a viable, profitable online course? In this bonus episode, special guest […]
The post Bonus: Guest Teacher Danny Iny- How to Start Selling Courses as a New Revenue Stream, and Get Paid Immediately appeared first on The $100 MBA.
A successful business is the result of hard but necessary choices. One of the hardest is the decision to transition between old and new team members. While your original team is to thank for your current success, it’s often the case that new talent is required to reach the next level. How can this be […]
The post MBA857 How To Upgrade Your Business’ Talent appeared first on The $100 MBA.
It’s time for a change! The $100 MBA Show has been a blast to produce and share with our fantastic, insightful, loyal listeners these last few years. Now, we’re refocusing our efforts towards a more specific, in-depth examination of what it takes to build a small business. We’re shifting from our short, daily format to […]
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It’s a new year, and we’re kicking things off with a very special question! This one doesn’t come from a normal listener, though. It comes from in-house, and the dynamic mind of our own co-founder Nicole! She asks about the value of New Year’s resolutions. And whether they can actually have a positive impact on […]
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You’ve got questions, and we’ve got answers! Today’s episode is a rebroadcast of a specific, important question about marketing. When an influential person in the market wants to check out your product, should you charge them for it? The answer, like many, depends. We review the different ways to give access to influencers, and the […]
The post MBA854 Q&A Weekends: Should I give free access to my product to influencers or should I charge them? [REBROADCAST] appeared first on The $100 MBA.
Over the course of the year, we’ve done our best to learn. We’ve read, we’ve studied, and we’ve experimented. But the greatest lessons we’ve gotten have come from people. Colleagues, friends, even complete strangers have opened our eyes and made us better entrepreneurs. Today, we review some of the greatest things we’ve learned from some […]
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Passion is overrated. That’s the message we’ve been pushing for a while now, and it’s gotten no less controversial. That’s why we’re airing this archived episode that inspired quite a bit of feedback! While following your passion is a nice idea, it’s definitely not a requirement for an entrepreneur. Instead, we advocate a different approach- […]
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The year’s almost over, and what have we learned? A lot, apparently. And no small thanks are due to the fantastic books we’ve read. We’ve reviewed 26 books this year, and today we give high praise to the best 5. We explain how they’ve impacted our business practices, and why they’re very worth the limited […]
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When your business is struggling, seeking outside investment can be a very tempting idea. But is it the right move? We talked about that very thing a while back, but we still get questions about it regularly. That’s why we’re rebroadcasting this archived episode. We discussed the different kinds of investment, the alternatives to accepting […]
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Welcome to another Monday, and another fantastic must-read book for the entrepreneur! This week’s review is of Grit by Angela Duckworth. A lot of buzz has surrounded the release of this one, and for good reason. It’s an eye-opening look at the value of consistency and perseverance, but it’s no simple motivational speech. It explores […]
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Podcasts are everywhere. Does yours stand a chance? Today’s listener Q&A is about the saturation of the online marketplace with new podcasts, and what it takes to make one successful. We talk about the realities of the market, the size of the potential audiences, and the approach that makes the best podcasts work. We’ve produced […]
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If there’s one industry out there that’s tougher than most, it’s the restaurant industry! In this rebroadcast listener Q&A, we helped one audience member get ready for the realities of the business. We discussed the factors that make food and beverage service work, and how the food is only half the battle- or less! We […]
The post MBA847 Q&A Weekends: I want to open a restaurant/ cafe. Any advice? [REBROADCAST] appeared first on The $100 MBA.
Meetings are necessary. But all too often, they end up wasting time that could be better spent. By minimizing the number of meetings you hold, you can maximize their usefulness and free your team up to do their jobs. Today we discuss how to cut down on meetings, and only hold the ones that truly […]
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You’re not always busy. That’s a good thing! Cyclical slow periods are a boon if utilized properly. With the extra time, you can make the improvements to your business that make the next rush even better! From professional development to research to team-building, there are a million ways to leverage the doldrums into revenue. This […]
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So you’ve got a great idea for an online course. Will it sell? There are lots of ways to find out, but we think webinars hold the key! Webinars are underutilized for idea validation, but with the right structure, you can accurately gauge interest levels- and predict conversion rates. Find out how webinars can help […]
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What’s the best way to structure signups for your online course or other service? While some businesses keep registration open, others deploy the registration window strategy. Does limiting signups to windows create scarcity and drive interest? Does keeping it open encourage signups all year long? In this rebroadcast episode, we go over the ups and […]
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Why are you in business? How does what you believe inform the way you do business? These questions are a little on the esoteric side, but they’re vital for entrepreneurs. That’s why we’ve welcomed today’s special guest teacher, Briana Borten. She’s here to explain how to align your business goals with your personal values, and […]
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Content marketing requires a lot of (wait for it) content! So what’s the key to consistently creating enough to meet your needs? Today’s listener Q&A is all about the strategies we use to keep the content flowing, and the laziness at bay. We share some specific tricks for staying focused, creative, and productive day after […]
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Firing happens. It’s a reality of business, and it’s important to do it right. In this popular archived episode, we went over how to fire employees the right way. By offering your firee dignity, respect, and hope for the future, you can make the tough thing easier- and save your business in the process. Hear […]
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What’s your product worth? Many business owners assume that the lower the price, the better the chance it’ll sell. But the high-end market has its own logic, one that anyone can understand. Today we discuss the benefits of selling high-value products at high prices. Not only can it work, it can be even easier than […]
The post MBA839 The Advantages of Selling High Ticket Products & Services Plus Free Ride Friday! appeared first on The $100 MBA.
Scared to raise your prices? You shouldn’t be! Done right, a price hike can give your business a boost. It doesn’t have to cost you a single customer. In fact, it can bring you more. In this rebroadcast, we explained how to raise prices in a way that maintains your current customers’ level of satisfaction […]
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Loyalty is the greatest asset. In today’s episode, we explain how earning personal loyalty is better in the long run than earning money. While money has an immediate, quantifiable effect, loyalty pays off in ways that drastically improve your bottom line- when you least expect it. We offer powerful examples of how loyalty has benefited […]
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Fun matters! In this archived episode, we took on a topic that’s ignored way too often: the need to have fun in business. This isn’t feel-good fluff; your level of enjoyment in the business directly affects the bottom line. We discussed how, and what to do if the fun just isn’t there. If you’re not […]
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Looking for a brutally honest approach to life and business? Have we got the book for you! This week’s must-read for the entrepreneur is Mark Manson’s The Subtle Art of Not Giving a F*ck, and the title tells you exactly what makes this book great. Direct and practical, Manson hammers home the notion of prioritizing […]
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Our listeners have questions, and we have answers! This weekend, someone wants to know if writing a book is truly a must. Can you really establish your credibility without being an author? We discuss why books are such powerful tools for building your brand- but how they’re not the only option. Tune in, and hear […]
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We know what weekends are for: listener Q&A! Today we revisit a question from the archives about profitability. One audience member wanted to know how long it takes for a new business to become profitable. With examples ranging from weeks to years, what’s a new entrepreneur to expect? We discuss how to set yourself for […]
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Business is fun! At least, it should be. While we believe that entrepreneurship is hard, challenging work, we also believe it should be enjoyable. Today we discuss how to check in with yourself, and be honest about the level of fun in your working life. You may not love every second of running your business, […]
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We’ve all heard the phrase “time is money.” But we think this little nugget of wisdom might just be past its sell-by date. Is giving up time for money a good investment? How much of your time is money really worth? Let’s go back and discuss why time is the priority, and money only the […]
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Getting customers to commit to subscription services takes finesse. Offering free trials is one way to do it; offering a free plan is another. One is time-sensitive and allows you to showcase the full strength of your product. The other is open-ended but limited in how much it offers. Both demonstrate the value of your […]
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Confidence matters. In business, it’s a prerequisite for success. That’s why it’s important to actively build your own confidence, grounded in your actual value and accomplishments. Today, we reach back into the archives to share four proven strategies for boosting your own self-image. These practices will make you the assured leader your business needs. Utilize […]
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Let’s start the week right! Today we’ve got another fantastic guest teacher with more incredibly valuable advice. Jordan Harbinger is an expert in using the social sciences to network and build relationships. Today, he teaches us how to get in good with busy, influential people in specific markets. By establishing working relationships with big names […]
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It’s not you- it’s me. Sometimes business partnerships have to end. Like any relationship, they should be ended in the most amicable, mutually respectful way possible. Today we help one listener learn how to “break up” with their business partner. We discuss the way to prepare for the conversation, the way to approach your soon-to-be […]
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Sales videos are definitely effective, but are they a requirement for online courses? Today, we rebroadcast an episode in which one listener wants to know exactly how necessary they are. We discussed the costs, the benefits, and the resources available for making low-cost, low-stress videos. Knowing how well sales videos convert is important, but knowing […]
The post MBA826 Q&A Weekends: Is a sales video a must for selling my online course? [REBROADCAST] appeared first on The $100 MBA.
It’s FREE RIDE FRIDAY!!! On today’s episode, we take on a broad but important topic: how to let go. As your business grows, it becomes more and more necessary to take your hands off the reins. Hiring dependable people and trusting them is a skill, and not always an easy one to develop! We discuss […]
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There are customers, and then there are customers. Some customers can do so much for you business that it’s worth putting extra effort into pursuing them. It may even be worth it to give your product away to certain people! Tastemakers, influencers, and other “power users” can catapult your business forward. In this classic episode […]
The post MBA824 Are Some Customers Better For Your Business Than Others? [REBROADCAST] appeared first on The $100 MBA.
Growth is always the goal, and the Internet is full of tips on how to achieve it. Of all the tricks, hints and hacks, there’s been one piece of advice that’s done more for our business than any other. It’s broad, but actionable. It takes some practice, but it’s effective. It’s all about picking your […]
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Business is usually a team sport. But can a lone wolf be successful? In this popular archived episode, we discussed solopreneurship, its advantages, and its limits. Committing to a one-man or woman operation has its up sides, but it may require redefining your personal notion of what success means. We covered all the ins and […]
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We all get stuck, in business and in life. When you’ve hit an obstacle or plateau, what can you do? What’s the best course of action when you can’t see a course of action? Today, special guest teacher Stephen Warley helps us get over the hump. Warley has interviewed countless successful entrepreneurs. He’s taken the […]
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Webinars are one of the most powerful tools for connecting with your audience. So how can you make sure people show up to yours? That’s what one listener wants to know for this week’s Q&A Weekend session. We discuss the best strategies for advertising your webinar, getting signups, and making sure those signups become showups! […]
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Doing it alone works for some, but not everyone is cut out to be a solopreneur. For today’s Q&A Weekend session, we’re rebroadcasting a classic episode in which one listener asked how to approach a potential business partner. We discussed how to identify a good partner, make the connection, demonstrate your value, and earn their […]
The post MBA819 Q&A Weekends: I want to partner with someone in their business. How do I approach them? [REBROADCAST] appeared first on The $100 MBA.
Keeping your finger on the pulse of the market can be tricky. What if there was a way to know what’s being said about your industry (and your business specifically) as soon as it’s said? Welcome to Google Alerts! This vital tool lets you stay engaged with your consumer base, address misperceptions, and stay a […]
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If you’re not emailing, you’re not marketing. That’s why we dedicated this archived episode to crafting the best possible regular newsletters. With humor, honesty, and creativity, you can send emails that customers want to read, not delete. More importantly, you can send emails that convert to sales. Click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
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Motivation matters. And sometimes the best motivation can be an inspiring piece of art, be it a film, a book, or in our case, a painting! Today we discuss how great art can make you a better entrepreneur, and how one renowned piece helps keep us here at The $100MBA in the right headspace. We’ll […]
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The traditional office isn’t the only option for small businesses. While many work from home, more and more are choosing co-working spaces for the cost and convenience. But are they right for your business? We’ve used them ourselves, and in this archived episode we discussed the benefits and drawbacks as we experienced them. Click play, […]
The post MBA815 Is Co-Working a Good Choice for Your Business? [REBROADCAST] appeared first on The $100 MBA.
Disputes happen, including the legal kind. That’s why we’ve brought today’s special guest teacher onto the show! Stephen Kane is a skilled small business attorney who’s seen every kind of legal kerfuffle an entrepreneur is likely to face. He stopped by to show us how to avoid legal trouble, and how to deal with it […]
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Letting an employee go is almost never easy. But when someone isn’t adding the value you’re paying them for, it’s got to be done. For today’s Q&A session, we help one listener figure out when it’s time to say goodbye, and how to make sure it’s the right decision. By giving the employee every chance […]
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Change is the nature of business. But when you make a change in pricing with a nice promotional discount, are you being unfair to the people who’ve already paid? That’s the question one listener asked in this archived episode, and we decided to rebroadcast our answer. We discussed how to approach the issue of keeping […]
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Sharing is caring, or so we’re often told by guidance counselors. But is there such a thing as too much sharing when it comes to your business? Today we take a look at entrepreneurs who let their audience in on the process, and strive to conceal as little as possible about how the sausage is […]
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Decision-making is one of the biggest obstacles for many new entrepreneurs. In fact, the decision to become an entrepreneur is intimidating enough! That’s why today’s archived episode is worth another listen. We’ve got a specific strategy for making decisions that takes the apprehension and anxiety out of the equation. Remember, not making a decision is […]
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Give yourself a break! Actually, give yourself several. That’s the lesson of today’s episode, and it’s not because we want you to relax. Taking strategically timed breaks doesn’t trade productivity for relief. It actually helps you do more! We discuss the best work to break ratio, how to differentiate work time from break time, and […]
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Many entrepreneurs aren’t business people at first. They’re just people with a skill or talent they want to monetize. That’s why episodes like this are so important, and why we decided to rebroadcast this one. Business budgeting is a learned skill, and it can be daunting. That’s why we discussed a uniquely safe, less risky […]
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It’s Monday, and time for another great must-read book recommendation! This week’s author is one of the biggest names in sports, movies and politics– a true Renaissance entrepreneur whose dreams are the only things bigger than his pecs. Arnold Schwarzenegger came from nothing, sought a goal, and did everything necessary to achieve the impossible. He’s […]
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It’s time for another round of listener Q&A, and this time we’ve got a tough one! Podcasting is one of the best kinds of content marketing. But is it the “front line” of a great marketing strategy, or is it the result of one? Which comes first, the chicken of a large audience, or […]
The post MBA806 Q&A Weekends: How important is it to have an audience prior to launching your podcast show? appeared first on The $100 MBA.
It’s the weekend! That means we turn our attention to our listeners and their insightful questions. A while back, we were asked how it’s possible to start a business when all the distractions of life are present. This question was so relevant, and our answer so good, we filed both away for future audience enjoyment. […]
The post MBA805 Q&A Weekends: I want to start an online business but life gets in the way. How do I get started? [REBROADCAST] appeared first on The $100 MBA.
It’s FREE RIDE FRIDAY!!! That means two things: one lucky listener gets a free subscription, and we’ve got a stellar podcast lined up! Today we discuss how to meet deadlines in your work. Staying on schedule can be absolutely, deal-breakingly vital to your clients. Our advice on how to schedule yourself into a consistently good […]
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Everyone has strengths. Often we’re taught to focus on improving our weaknesses, but what if we simply “doubled down” on the things we’re best at? That’s the topic of today’s archived episode. Finding out what you absolutely rock at is the key to establishing your business. We discuss how to discover what you’re greatest at, […]
The post MBA803 How to Identify Your Strengths and Use Them [REBROADCAST] appeared first on The $100 MBA.
Here at The $100 MBA, we believe that email is still one of the most powerful, effective marketing tools your business can have in its arsenal. Emails can’t be ignored, even if it’s only to delete them! So what steps can you take to make your promotional email campaigns work? We discuss how many emails […]
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Feeling frustrated? We definitely know what that can be like! Today we’re rebroadcasting an important episode about how anger can derail your performance as an entrepreneur. Red tape, endless bureaucracy, and unexpected disappointments are part of the challenge. We discuss some specific strategies for keeping your cool and moving forward with professionalism and sheer, icy […]
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Welcome to the 800th episode of The $100 MBA Show! It’s been a long road, and today we’re celebrating with a special episode dedicated to all our listeners. So many audience members have benefitted from this podcast that we’ve invited them to share their stories with the rest of us. Today we’re featuring 10 stories […]
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It’s Sunday, and we’ve got another fantastic question for Q&A Weekend! Consistent blogging establishes credibility, maintains a relationship to your audience, and (maybe best of all) helps your website climb the search engine rankings. But how do you know if it’s doing well? Today, we describe how long building an effective blog can take, how […]
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Are product launches an effective sales tool, or just hype? It’s Q&A Weekend, and one listener wants to know. Capitalizing on the sheer newness of a product can be a valid strategy, but only when it’s done with finesse. We discuss the positive effect a well-done launch can have on customer relations, plus the different […]
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2017 is around the corner. Time to get ready! Today we air Part 2 of our 2 part series on planning out your whole business year, from start to finish. We discuss how to prioritize your business needs and choose the specific goals that will have the biggest impact. Plus, how to make yourself accountable […]
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Upselling: everyone from waiters to electronics sales people do it. But is it ethical? Is it a trick? Is it a way of manipulating a customer into spending money they shouldn’t? We think that’s up to you! Today we discuss the right ways and the wrong ways to upsell. It’s an important topic that we […]
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New Year’s is only 2 months away. Why does that matter? Because NOW is the time to start planning 2017! We believe that mapping out the whole year in advance is the most efficient (and motivating) technique you can use. This is Part 1 of a 2-part series. Be at your most productive, organized, and […]
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If you’re thinking about affiliate marketing, this is the podcast you need to hear! Affiliate marketing can be useful (and profitable), but it comes with a unique set of pitfalls. Doing it too much or with the wrong partners can risk your brand and the future of your business. That’s why we’ve unearthed this archived […]
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It’s finally here: the long-awaited follow up to one of the most influential books on business! Robert Cialdini’s Influence made a splash when it was published in the 80’s. Now, Pre-Suasion delves even further into the psychology of persuasion. Using research-based techniques, you can bring customers, colleagues, and everyone else around to your way of […]
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Another weekend, another great question from the audience! For today’s Q&A, we respond to a listener who wants to know how long an e-book should be. The answer depends on the goals of the book. From promotional freemiums whose value lies in what the reader buys next, to full-length books that products in and of […]
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It’s the weekend once again- time for some listener Q&A! Today, one audience member asks whether online or offline businesses are preferable. We’ve operated both, and we definitely have a favorite. More importantly, one is far more accessible to new entrepreneurs. Both have their ups, downs and in-betweens. We discuss them all. Click play! Stitcher | SoundCloud | Podcast […]
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Pricing can be a tricky subject. It makes many entrepreneurs nervous. How much is too much? Too little? On today’s episode we’ve got the answers. We discuss price-setting policies that make sense for your business (and no one else’s). Plus, we help you learn how to communicate changes in pricing to your customers in a […]
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Welcome to the third and final installment of our classic archived series on starting a new business! Parts 1 and 2 covered the basics of determining the nature of your business and setting it up. In Part 3, we discuss how to “onboard” your first customers, build momentum, and start innovating the product immediately. Make […]
The post MBA789 Overwhelmed? Where and How to Start Your New Business Part 3 [REBROADCAST] appeared first on The $100 MBA.
Is there a better skill in business than overcoming and learning from mistakes? For an extreme recent example, we need to look no further than Samsung and their flaming phone debacle. When Galaxy Note 7’s started bursting into flame, many assumed the company was done for. However, they’ve addressed the problem and remain profitable. Today […]
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We’re back with the second edition of our classic series from the archives! Starting your first new business is tough. In fact, it may be the hardest part! Fortunately, we’ve got actionable steps that anyone can follow. Cut through the mountains of information, apprehension, and tasks to get going with a lean and mean startup. […]
The post MBA787 Overwhelmed? Where and How to Start Your New Business Part 2 [REBROADCAST] appeared first on The $100 MBA.
A change is gon’ come. But how should you address it with your employees? Today’s special guest teachers are here to tell us just that. Nancy Duarte and Pattie Sanchez are the co-authors of Illuminate, a comprehensive guide to inspiring communication. They stopped by to discuss the best ways to prepare your team for changes, […]
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You’re ready to start an independent business, but deciding what kind can be incredibly tough! Today’s listener Q&A brings us the first question every entrepreneur has to answer: What business am I going into? Narrowing the huge variety of choices down to the one that’s right for you can seem intimidating, but we’ve got some […]
The post MBA785 Q&A Weekends: There are so many choices. How did you choose the business you run? How do I choose mine? appeared first on The $100 MBA.
Hate is the price of success. The more your business grows, the more critics you’ll have to deal with. While many may be constructive and helpful, there’ll always be the trolls, the haters, and the misanthropes. In this classic Q&A episode, we helped one listener learn how to deal with the rudest and crudest comments […]
The post MBA784 Q&A Weekends: I got a couple of comments that were horribly rude on my blog. Should I take these nasty comments with validity? [REBROADCAST] appeared first on The $100 MBA.
Programming, weightlifting, crochet, you name it- if you have a skill, you can monetize it! Online coaching services are a great way to turn your own knowledge and experience into profit. The best part? You don’t have to be an expert or a guru. You only have to be further down the path than the […]
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You want to start a business, and you’ve done the research. Problem is, there’s just too much information to sort through! When you’re overwhelmed by the amount of decisions to be made to get your business running, it’s important to take it step by step. That’s why we outlined those initial steps in this archived […]
The post MBA782 Overwhelmed? Where and How to Start Your New Business Part 1 [REBROADCAST] appeared first on The $100 MBA.
Big decisions can be intimidating. How can we take the stress- and the indecision- out of the process? There are ways! We’ve got some specific strategies to systematize your decision-making. By following these guidelines, you can make big, scary decisions confidently and in a timely manner. After a while, you’ll know you can trust yourself […]
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There’s no such thing as success if your heart’s not in it. We’ve learned that the hard way ourselves. So how can you know when the business you’re in isn’t suited to you? In this classic episode from our early archives, we discuss the signs that your business- even if it’s making money- doesn’t […]
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We should be smart about how we schedule our week and our month. But how smart are we when it comes to scheduling our day? This week’s must-read offers a whole new perspective on time management and getting the most out of your day. Manage Your Day-To-Day by Jocelyn K. Glei isn’t a book […]
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It’s the weekend, and that means another great question from the audience. Today we’ve got a listener who wants to know if taking on affiliates is the best way to go when launching a new product. We weight the ups and downs, discuss the alternatives, and give our best advice to those who choose to […]
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Today’s Q&A Weekend episode is a particularly serious one. That’s why we decided to bring it out of the archives and rebroadcast it for the benefit of all our listeners. A while back, one audience member asked if it was a good idea to take out a personal loan in order to save a business. […]
The post MBA777 Q&A Weekends: My business is not doing well. Should I take out a personal loan? [REBROADCAST] appeared first on The $100 MBA.
Happy FREE RIDE FRIDAY!!! We’ve got a fantastic episode for anyone looking to jump-start their entrepreneurial career the only way we recommend: by getting in there and selling something! With very little capital, anyone can create valuable products that are easily sold online. With some effort and creativity, you can make the overhead negligible and […]
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What keeps customers loyal? What inspires them to bring more customers your way? Keeping the people who pay your bills happy takes some mindfulness. It also takes a conscious effort to avoid the slip-ups that plague so many inexperienced business people. Today we’re rebroadcasting a fantastic episode from the archives about the worst customer relations […]
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Sponsors aren’t just sugar daddies there to pay the bills in exchange for exposure. Ideally, they’re your partners in serving your audience. Today we discuss how sponsorship shouldn’t just be a transaction. It should be a relationship. Like any relationship, it has to be nurtured. But like any relationship, the long-term rewards are worth the […]
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Are you a quitter? Depending on the context, that might not be a bad thing! Giving up on what clearly doesn’t work allows you to focus on what does. While determination is an essential ingredient in entrepreneurship, clinging to a sinking ship is more stubbornness than determination. Today we discuss the signs that it’s the […]
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Facebook Live is here! Today, we’ve got a special guest teacher to tell you exactly how you can take advantage of it. Shama Hyder is the woman behind marketingzen.com, and she knows a thing or two about content. She’s also convinced that Facebook Live could potentially blow YouTube out of the water in terms of […]
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It’s easier than ever to produce and feature video content. But how can we add a little variety? That’s the question behind today’s listener Q&A, and we’ve got lots of answers. From live feeds to narration to animation, there’s lots of ways to spice up your content. You just need the right resources and know-how […]
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It’s Q&A Weekend, and we’ve unearthed a classic episode from the archives that bears rebroadcasting! So many people are encouraged to “follow their passion” in business, but is that really the way to go? One listener seemed a little suspicious, and wondered if skill was more likely to produce success than passion. Good point! We […]
The post MBA770 Q&A Weekends: Should I start my business around a passion or a skill? [REBROADCAST] appeared first on The $100 MBA.
It’s FREE RIDE FRIDAY!!! And have we got an important episode for you! We’d like to think we know a thing or two about marketing. If there’s one key to successful marketing, one fundamental ingredient that no business can afford to neglect, it’s the email list. This vital resource has to be built patiently, and […]
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Business is a marathon, not a sprint! Sometimes, when we move too fast and push too hard, the effect is counterproductive. We addressed this very problem on the podcast over a year ago. Now we’re bringing the episode back for those who haven’t heard it, or haven’t heard it in a while. Burnout is a […]
The post MBA768 Can You Hustle Too Hard? [REBROADCAST] appeared first on The $100 MBA.
Sometimes, things don’t go according to plan. And sometimes, it negatively affects your customers. When you’ve got bad news for the people that support your business, how should you break it to them? From small businesses like ours to giant companies like Tesla, overpromising and under-delivering happens. Today we discuss how to be upfront, honest, […]
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Sometimes a lesson is so good it’s worth hearing again! Today we’re bringing you this classic from the archives, as it was no longer available to newer listeners. It’s a fundamental lesson on something that we often forget to look out for: growing too fast. Yes, there is such a thing, and it’s the reason […]
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It’s Monday, and we’ve got a top-shelf must-read for all the budding entrepreneurs out there. Shoe Dog is the autobiography of Phil Knight, founder of Nike. Today, Nike is arguably the most successful sporting goods producer worldwide- but it didn’t get there without a lot of struggle, perseverance, and a little controversy. Knight tells the […]
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Facebook ads are effective, but they’re not cheap. So how much should a new advertiser spend? That’s the question we’re asked for today’s listener Q&A, and we’ve got the answer. By keeping the right advertising goals in mind, you can truly get your money’s worth on Facebook. Listen in to hear how. Click play! Stitcher | SoundCloud | Podcast […]
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Ask, and you shall receive! It’s Q&A Weekend, and that means we’re here to field whatever questions our listeners have. Today, we revisit from the archives one listeners question about affiliate marketing. How much can you do before you start to alienate your own customers? It’s a tricky business, but there is a way to […]
The post MBA763 Q&A Weekends: Affiliate offers- How much is too much for my subscribers? [REBROADCAST] appeared first on The $100 MBA.
Believe it: you can increase your profits any time you want. We do it in our business a few times a year, simply because we can. There’s no mysterious secret behind it, just a simple, effective, actionable approach to saving money. And the more your business is growing, the more extra profits you can yield! […]
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Today on The $100 MBA Show, we reach back into the archives for one of our best episodes, only available here. As aspiring entrepreneurs, we can all look up to Steve Jobs, the controversial, legendary businessman behind Apple. The bold decisions he made stand as an example to anyone willing to take the risks that […]
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There’s a web service out there that’s more popular than Facebook, more popular than YouTube, and has access to a massive market of informed, passionate consumers. What if you could market through this platform? Guess what…you can! It’s called Twitch, and it’s the most popular social medium for gamers online. With a little ingenuity, you […]
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The scammers are out there! On an Internet where anyone can sell anything, there’s bound to be a few unscrupulous actors. So how can you tell what business products are bupkus? We discussed that very question a while back, and the episode was so helpful to so many people, we decided to rebroadcast it for […]
The post MBA759 Don’t Get Scammed! What to Look Out For When Buying Business Products. [REBROADCAST] appeared first on The $100 MBA.
What does leadership really look like? Some think that it means being in the trenches with your employees and leading from the front lines. Today’s special guest teacher begs to differ! Jeremiah Miller is an expert in cultivating leadership, and he’s here to share his philosophy. It involves doing less of the work and more […]
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The haters are out there! Today for Q&A Weekend, we advise a listener on the art of handling online jerks. While the impulse to defend your business is understandable, it’s also important not to waste time on pointless confrontations. We discuss the right approach to social media hate, and the options worth considering when the […]
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Today on The $100 MBA Show Q&A Weekend, it’s time to talk tech! We’ve got a listener who’s just getting ready to jump into the podcast game, and he wants to know what hardware and software we recommend. Getting these things right is crucial to the quality of your podcast. In a world where podcasts […]
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It’s FREE RIDE FRIDAY!!! Besides a free subscription for one listener, we’re offering everyone a crash course in how to use the popular site Reddit to promote your business. Reddit is not a sales site, and it’s no place to push your product directly. But it is a place where you can build a reputation […]
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In business, there’s always something to be doing. But why are you doing it? Today we discuss the need to slow down, stop, and think about your business, its goals, and the motivations that move your business forward. Thinking may not seem like doing much, but it may be the most important task you can […]
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In business, everyone has to sell. Having the skills to make a sale in person (even if your business is online) is invaluable and necessary. At some point, we’ve all got to convince someone of the value of our product- to their face. That’s why today’s episode offers some helpful pointers on how to close […]
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Getting ready to host a live event? Today’s episode is all about the ticketing! We break down 3 of the best options for ticket sales and processing for every event size and budget. From small Masterminds to huge conferences, we’ve got services to meet your needs, plus the honest dish on the ups and downs […]
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Today’s must-read for the entrepreneur is as short as it is sweet! Rob Walling is one of the foremost experts in micropreneurship, and his book Start Small, Stay Small is a testament to the power of little things. By focusing on marketing hard to a relatively tiny audience, you can be an effective- and profitable- […]
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You’ve got the product, but you don’t have the audience. How can you start pushing when you’ve got no one to push to? For today’s listener Q&A, we explain how to get in front of an audience that’s already there. With the right kind of networking, you can make the connections that build your following […]
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It’s the weekend, and that means we turn to our fantastic listeners for a little Q&A! Today, one audience member wants to know how host Omar went from being a learner to being a full-fledged entrepreneur himself. The answer reveals some valuable lessons about the nature of learning, doing, and how both are necessary in […]
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Happy FREE RIDE FRIDAY!!! When sales are in a slump, the first step to take is diagnosing the problem. It might mean facing some uncomfortable realities, but your business deserves the truth! Today, we discuss why sales decline, and how improving your comfort level with salesmanship can make all the difference. This one might be […]
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If you want to attract an audience, you’ve got to write. Great content is the heart of marketing, and writing is the heart of great content. Honing your writing skills and being consistently productive is the best way to build your reputation and grow your following. In today’s episode, we feature a challenge that will […]
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It’s a universal rule: know your customers. Surveys are the primary method used to determine what customers like and don’t like about a business, and how it can be improved. But surveys can be misleading. In fact, they can even paint a false picture! In this episode, we take a look at the 5 primary […]
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Is your business worth it? Is it having an impact commensurate with the effort you’re putting in? Asking yourself the tough questions is key to staying motivated and finding the way forward. That’s why we’re sharing 8 questions that cut to the heart of the entrepreneurial struggle. Answer these, and you’ll know what your business […]
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Building a business is hard, but building a business from nothing? That’s a special kind of challenge. Today’s guest teacher, John Pope, knows a little something about that. As a founder of Jive, he built a $100 million company with zero industry experience or outside funding. He came by to share the lessons he’s learned […]
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It’s Q&A Weekend, and today’s question is a personal one Omar is happy to answer. One listener wants to know about the sources of his personal drive and determination. He reflects on how his backstory keeps him grounded, how knowing how good he has it drives him to improve, and how anyone can foster the […]
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It’s the weekend, and that means Q&A! Today, we field a very specific question about tax policy: is it better to fold applicable taxes into the original asking price, or to itemize taxes at checkout as a separate charge? The answer is complicated to say the least, depending on location and the type of product. […]
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Happy FREE RIDE FRIDAY!!! Entrepreneurs have to make their own schedules and set their own tasks. Sometimes, knowing what to do next can be as tough a challenge as actually doing it! Today, we offer advice on what to do when you’re stuck between various responsibilities, unsure of what to tackle when. We discuss the […]
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Online Mastermind groups are a relatively easy way to learn potentially game-changing things from qualified peers. But are in-person Mastermind sessions worth the cost of time and travel? Having been to a few of these, I can tell you what to look for, what to avoid, and how these gatherings can be very much worth […]
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Always be growing! As an entrepreneur, if you’re not developing your skills, you risk stagnating. That’s why today’s episode is all about the ways you can instantly challenge yourself. By trying any one of these exercises, you can activate your “growth spurt” and become the business person you need to be. Click play! Stitcher | SoundCloud | Podcast Feed | How […]
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Location, location, location. We always hear that in reference to attracting customers, but what about the effect of location on you and your team? Today we discuss choosing the right environment for your business, and how the office space itself can be a source of motivation or a drag on productivity. Take your business to […]
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What does work mean to you? On today’s episode, we review another must-read book for the entrepreneur, Deep Work by Cal Newport. Newport’s philosophy really struck a chord with us, challenging us to rethink the value of our work. What may seem like productivity may really be keeping you away from work that fills your […]
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It’s time for some listener Q&A! Today we field a question about Facebook Live, the new (potential) marketing tool from the social media giant. Can it be useful in building your brand and pushing your product? We discuss how this new feature can best be utilized to interact with your audience and build leads. Hit […]
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It’s the weekend, and that means listener Q&A! It’s a given that your small business should have a website. But how long will it take to get up and running? Depending on the business, you’ll have different needs- and different options for building a site that meets them. From DIY services to freelance designers and […]
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Many people (often advertisers) advocate spending money on big purchases, arguing that it ultimately saves the money you won’t have to spend in the future. But is it valid, or just a sales trick? Today we discuss all the ways laying out big cash really can save your bottom line, and why spending now really […]
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Many people see their commute as a painful chore. But it’s an opportunity! The time you spend on the train, on foot or in the car is time you can convert to results for your business. Today we discuss all the ways you can safely utilize that extra hour or two, from professional development to […]
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Let’s face it: the money isn’t always there. So how can a business leader motivate the team when there’s no room in the budget for financial inducements? As it turns out, money isn’t the only way to light a fire under your employees. In fact, it may not be the best way at all! Tune […]
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Good presentations are never accidents. Whether it’s public speaking, a webinar, or even a video, your presentation game has to be strong in order to make conversions. Today we share 5 secrets that can turn you into the presenter your business needs. These keys are the difference between the pros and the amateurs, so get […]
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Today we welcome special guest teacher Ari Meisel. Meisel is the fella behind lessdoing.com as well as several other resources for maximizing productivity through personal efficiency. He’s here to give us an incredible technique for slicing through your workload and getting to “Inbox Zero”- but it’s not just about email. Meisel’s “3D” decision-making matrix can […]
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Welcome to another round of Q&A with our fantastic listeners! Today’s question comes from an audience member in a fairly common predicament: he wants to start a business, but he’s in debt. Can it be pulled off? Fortunately, there are ways to start a small business that involve minimal investment of both time and money, […]
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Fear is universal. So is failure. Anyone who claims not to fear failure isn’t being honest with themselves. For today’s Q&A, we respond to one listener’s request for advice on handling their fear. We’ve got some great tips and techniques on developing the mindset you need to overcome fear, and some frank talk about the […]
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Taking a break is good for you, and it’s good for business. But what should your break look like? How long should it last? And when is the best time for it? There are good times and not-so-good times to step away from work, and choosing the right ones can make a huge difference in […]
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Trying to dominate the Internet by conquering every social media platform? Stop! Being all over the web might seem like the way to earn business, but it’s really stretching yourself too thin. Today, we discuss the smarter online marketing strategy, and why being a master of one platform is better than being a jack of […]
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If you run a SaaS or other business with recurring charges, you know what a pain it can be when payments fail. Over time, the cost of failed payments can really add up! That’s why it’s important to have tools and systems in place to deal effectively (and automatically) with recurring charges. Today we discuss […]
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There’s a lot of talk about “passive income” and the ability to make money without having to work all the time. But is it real? Can you build a business and then let it run itself? Today, we discuss the reality behind passive income, and why even the most conscientious business owners should step back […]
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Why do small businesses fail? Today’s must-read book for the entrepreneur answers that question. The E-Myth Revisited by Michael Gerber deconstructs the old entrepreneurial formulas and replaces them with a new outlook on small business growth. It lays out the life cycle of a successful small business and helps the reader put their goals and […]
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So much goes into producing a great live business event. So much value is on offer to attendees. So how is the price of a ticket decided? We like to think that our own event, WebinarNinja Live, was a great value for the money. A lot of careful thought went into deciding the ticket price, […]
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It’s the weekend, so it must be time for some Q&A! Today we’ve got a question about webinars. It’s not a software question, or even a content question. It’s about what to wear! Presenting yourself in a way that’s both professional and genuine to your brand is crucial to making that first impression positive. What […]
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Running a software business comes with a unique set of challenges. It also requires some unique skills to be successful. Our software company, WebinarNinja, has been up and running for a few years now, so we decided to let other budding entrepreneurs learn from our experience. Click play, and hear a few things we wish […]
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You may be a business owner, but are you a business leader? It’s vital that someone play the role of Captain, and play it well. While some business owners are uncomfortable with the idea of leadership, it’s important to remember that it’s not just about giving orders. It’s about setting examples, being supportive, and turning […]
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When your business is about helping people learn a new skill, there are some unique factors to consider. Beginners, no matter what it is they’re beginning, have certain needs. Serving them also has certain advantages. Knowing your customers is the best way to ensure you’re treating them right. Whether you’re teaching piano, getting people in […]
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Believe it or not, your email list can be too big. As your business grows, it’s important to focus on the quality of your subscribers, not just the quantity! Sending emails that are never opened is a waste of money on your end, and a hassle on theirs. By limiting your list only to those […]
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With so many different ways to market your product online, actually creating a consistent marketing strategy can be tough. That’s where this week’s must-read book comes in! Web Marketing That Works by Adam Franklin and Toby Jenkins doesn’t just show you how to use different marketing platforms. It shows you how to combine everything from […]
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Values are the heart of any good business. Sometimes, upholding those values means refusing to do business with certain customers. For today’s listener Q&A, we describe the times (and the reasons) we chose to refuse service. The circumstances varied, but one thing always holds true: no one’s business is worth compromising what matters most. Click […]
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It’s Q&A Weekend, and today’s question is a technical one: how do we podcast on the road? The answer is…we try not to! When we have to, though, there are a few tips and tricks that can make the job easier. We also share some recommendations for podcasting equipment, and discuss why when it comes […]
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It’s FREE RIDE FRIDAY!!! Today, we advocate for a difficult, controversial practice: taking breaks from social media. Yes, even business people should step away from Facebook, Instagram, and the all the rest once in a while. While social media presence is important for businesses, the platforms are not your friends! We discuss how to recognize […]
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Online summits can be a fantastic way to bring an audience together and network with industry leaders. Ultimately, hosting one drastically boost your outreach. But what makes a successful summit? When is it really worth the time and effort required to put one together, and how can you pull it off? We’ve got answers to […]
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Many independent business people balk at the idea of raising prices. Will it scare off new customers? Will it drive away old ones? Lower prices attract more business, right? Not always. Today, we go over 6 signs that your prices are too low, and that raising them would actually grow your business in the long […]
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You’ve got your product. But what’s your position? Standing out in a crowded marketplace with noisy competitors requires more than just the right product. It requires the right philosophy, the right stance, and a unique appeal to a specific set of customers. Today, we discuss how to build your business around one thing that sets […]
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Is your ego getting in the way of your success? Probably! Even if you’re not overtly egotistical, remember that all of us have to overcome ourselves. That’s the topic of today’s incredible must-read for the entrepreneur, Ego is the Enemy. The author, Ryan Holiday, is one of our personal favorites. Expectations for this book were […]
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Every business owner has customers they love, and customers they…well, don’t. For today’s listener Q&A, we advise one entrepreneur who is so fed up with awful customers that he’s considering selling the business! We explore the reasons annoying customers exist, how to put some distance between you and them, and how to stop them from […]
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It’s the weekend, and that means more listener Q&A! Today, one audience member wants to know if our loveable host Omar ever does free speaking engagements, or if there’s a minimum fee to get the man himself on stage. As an experienced speaker who’s worked dozens of events over the years, Omar had to earn […]
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Happy FREE RIDE FRIDAY!!! Today’s episode is an exciting first. It’s Part I of a recurring series on a topic so important, we need a few podcasts to cover it! That topic is product improvement. When it comes to perfecting your product (no matter what kind of product it is), you are never, ever done. […]
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Love your business, love your product, love your customers, but hate selling? You’re not the only one! Today we discuss exactly how much selling an entrepreneur needs to do. The twist? Selling doesn’t have to be a chore. In fact, it shouldn’t be! Click play, and hear why selling is simply a matter of being […]
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Haters are everywhere, but social media seems to be the haters’ true paradise. So what should you do when the online peanut gallery starts hurling invective your way? Today we discuss how to shut down the worst offenders, professionally and effectively. It’s your business: defend it! Click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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Thank you! It’s a simple phrase, but your Thank You Page (or Confirmation Page) needs to say so much more! Today, we discuss everything that page needs to be and do. It’s a crucial part of the onboarding process that should move your customer to the next step in using your product. Done right, it’s […]
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Once again, it’s time for a stellar lesson from a stellar guest teacher! Today we’re visited by Kary Oberbrunner, an expert in the art of turning writing into revenue. He’s not here to teach you how to write a book, or even how to sell one. He’s here to show you how to create additional […]
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It’s Q&A Weekend, and today we’ve got a question about some seemingly high-priced online courses. Is $2k too much to spend on a course? The answer depends on several factors. We discuss the signs of a course that’s worth it, red flags common to courses that aren’t, and what factors you should consider before dropping […]
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Welcome to our 700th episode, and another round of Q&A! Today, we’re asked how much time we spend on our SEO. For those who don’t know, Search Engine Optimization is everything you do to climb the Google rankings. But is it actually possible to manipulate search engines this way? Yes and no. Click play to […]
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Live events are a great opportunity for presenters and audience members. But are they great opportunities for sponsors? In this episode, we discuss the benefits of event sponsorship, and how to know which events represent the best likely return on your investment. We’ve been on both sides of sponsorship deals, so click play and let […]
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Success requires delayed gratification. But how much delay is acceptable? Many go into business resigned to not profiting for months or years. How long is too long? Our answer may surprise you. Today, we discuss the problem with the waiting game, and why “viable” is the operative word in “minimum viable product.” Click play! Stitcher | SoundCloud | Podcast […]
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You want to hire the best. We all do. So how can you sift through the crowd and find the real keepers? There is a way! Several ways, actually, and we use them for all our businesses. Our practical, actionable techniques make the application process an evaluation in itself. These tips will winnow out the […]
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No one does business alone- even solopreneurs. If you’re starting up all by your lonesome, success will eventually require you to bring in some outside help. Today, we discuss the first three people you should look for. Adding the right skill sets to your company’s arsenal can free you up to maximize your own talent […]
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Get ready: today’s must-read is one of the single best books ever written about business! Peter Thiel is one of the founding members of the “PayPal Mafia,” the legendary group of Silicon Valley entrepreneurs whose influence is still being felt. His book Zero to One completely upends the accepted wisdom about business, and engrosses the […]
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Another weekend, another poignant question from a listener! Today, we’re asked how it’s possible for an independent coach to scale their business up. How can one person expand their reach to a whole living’s worth of clients? There is a way, and we’re here to lay it out for all our listeners. Check it out! […]
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What’s in a name? That’s the topic of this week’s listener Q&A, with one loyal audience member wondering how we came up with this whole “$100 MBA” thing. Our name reflects our mission, and so should the name of your business. Listen in to hear how we took the essence of our idea and made […]
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It’s FREE RIDE FRIDAY!!! We’ve got another great podcast today, and this one packs a punch! Are you serious about your business? Are you really taking the steps- and the risks- necessary to move forward? So many of us are afraid to really commit because we’re afraid to fail. Well, it’s time to ante up […]
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Change it up! That’s one thing you can’t be afraid to do. To reinvigorate your business, you’ve got to be willing to abandon the same-old, same-old and take a new direction…even when it’s scary. We’ve had to learn the hard way ourselves that in order to change the results, you’ve got to change the approach. […]
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It’s a crowded marketplace, and you need to be heard. So what’s the best way to cut through the noise? Storytelling. Stories are the language of learning, so using narrative is a great way to reach your audience. It’s worked for business people the world over, and it can work for you too! Click play […]
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Stop complaining! Seriously, folks. It drains time and energy, and worst of all: it doesn’t create solutions! Today’s episode is all about the detrimental effects of complaining, whining, and otherwise opining about what you should be changing. We discuss the difference between addressing problems and whining about them, and how a complaint-free approach leads to […]
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Break out the good linens, because we’ve got a special guest! Today’s lesson comes courtesy of Matt Giovanisci, the self-made entrepreneur behind Swimuniversity.com and Moneylab.co. He’s here to give us the honest dish about landing pages. His approach involves a lot of humor, a lot of honesty, and a certain amount of booze. Best of […]
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Today’s listener Q&A is all about motivation! One of our audience members wonders if Omar ever wakes up and just plain don’t feel like handling business. The answer is a firm YES! Today, he discusses how he motivates himself to push on when work really feels like…well, work! Tune in to hear what he thinks about […]
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It’s Q&A Weekend, and today’s listener question is one we hear kind of a lot: How on Earth does Omar organizes his day? Omar is a busy guy with multiple projects and products in motion, so scheduling efficiently is paramount. Today he shares his basic routine, plus some tips and tricks for how you can make the most […]
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As our business grows, we have to (get to!) decide which responsibilities we’re ready to hand off to new team members. So when is the right time to put an accountant on the payroll? Knowing why you should is the key to knowing when you should. Today, we discuss the accountant’s role in making sure […]
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Many of us think that real entrepreneurial success depends on having a groundbreaking, dynamite original idea. But what if that’s not the case? Spoiler alert: it’s not! Implementation, innovation, and the ability to make ideas work is what counts. Today, we discuss how success comes not from the perfect idea, but from a commitment to […]
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Take it slow! Bombarding your customers with content might seem like giving more, but it’s counterproductive for both of you. Today we discuss why drip-feeding your content in manageable, digestible bites is the best way to give your customers the experience they’re looking for. We look at some excellent models of this approach, and demonstrate […]
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Sometimes, not everything goes according to plan. When you’re faced with unexpected last-minute hurdles, is it ok to delay the launch of a product, service, or whole business? What effect does this have on sales? Today we discuss the right time to delay, the wrong time to delay, and how to delay the right way- […]
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Today’s episode is another super-informative, wildly helpful must-read book for the entrepreneur! Mike Vardy is a best-selling author, fellow podcaster, and founder of Productivityist. His short e-book Beyond Trying is a bite-sized master-class in productivity. With an individualized approach to finding the time you need, this book can really help you get things done! Click […]
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It’s Q&A Weekend, and today’s listener query is about prices! Specifically, how did we decide what to charge for our SaaS, Webinar Ninja? SaaS pricing can be tricky, with prices ranging wildly from service to service. Finding the sweet spot in terms of profitability and the customers’ return on investment takes some figuring. Fortunately, we’re […]
The post MBA680 Q&A Weekends: How did you come up with the pricing for your SaaS, WebinarNinja? appeared first on The $100 MBA.
It’s Q&A Weekends, and thanks to one listener we’re faced with a choice: Leadpages or a WordPress plug-in? One requires a one-time fee, and the other is a monthly subscription. But which is best for your business? Both approaches have their ups and downs, and what you decide will depend on a few different factors. […]
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When it comes to sales and customer onboarding, few things are as useful as a well-made screencast tutorial! If you’re unsure how to make the best ones possible, we’ve got good news- it’s easier than ever! You just have to have the right tools and basic knowledge. Today we discuss what tools and software we […]
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Consistency is key, in business as in life. Today, we discuss how to create the consistency in your customers’ experience that will keep them around for the long term. Consistency breeds familiarity, and familiarity breeds trust. By keeping it simple and sticking to a few key principles, you can make sure that every customer who […]
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So many metrics, so little time. Good analytics is crucial to making sure your business is actually succeeding, but which numbers matter most? Today, we discuss which specific metrics are most important to track in the first year of your business. Every number offers valuable insight, but by focusing on these specific measurements you can […]
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As your blog grows, it’s going to attract the attention of more than just readers. Other bloggers will want to get a piece of the action and expose their talents to your audience. The question is: should you let them? There are pros and cons to doing so, and there’s a right and wrong way […]
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Writing your first book can be such an intimidating prospect that most people don’t even consider it, let alone actually do it! But this week’s special guest teacher is here to show you just how doable it really is- in one week! That’s right, friends. Chandler Bolt is the man behind Self-Publishing School. He’s here […]
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It’s the weekend, and that means Q&A! Today, one loyal listener needs advice on how to handle attempted charge-backs by banks. Sometimes, it’s a customer trying to force a refund after the return date. Sometimes, it’s just a misunderstanding. Whatever it is, you can fight it, and we can show you how. Click play! Stitcher | SoundCloud | Podcast […]
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You gotta love gifs! They’re a great way to add some dazzle to your marketing, which is why we use them all the time. Today’s listener Q&A comes from someone who enjoys the gifs in our emails so much, he just had to know where we get them. We’ve got a great resource to share […]
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Is it just me, or is it FREE RIDE FRIDAY!!!? Today, we discuss 4 very common little mistakes that entrepreneurs make. They’re little enough to not be obvious, but big enough to have a negative impact on your business! Listen in, and find out how to avoid them- or how to stop if you’re making […]
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Looking for a way to get the word out on your product? Looking for the most honest possible feedback? Product Hunt may be right for you. Nope, they’re not a sponsor, but Product Hunt may be an important tool for entrepreneurs- providing they know how to use it. Sort of like Reddit for user reviews, […]
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You may have noticed something different about the content businesses provide on Facebook lately: instant articles. That’s right, friends. It’s now possible to publish full-length articles and blogs that customers can read without leaving Facebook. Why have major news outlets and publishers agreed to move their content to- and keep their audiences on- Facebook? Should […]
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We all start somewhere, and most of us look back wishing we knew a thing or two. With that in mind, here’s our best advice for the young entrepreneur who’s just getting started. Or the not-so-young entrepreneur who’s just getting started. Or anyone, really. Dealing with overconfidence, insecurity, and the challenges of the novice is […]
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It’s Monday, and we’ve got yet another exciting must-read book pick for the entrepreneur! This week, we take a look at Ashlee Vance’s Elon Musk: Tesla, SpaceX and the Quest for a Fantastic Future. This insightful portrait of the controversial, huge-thinking mogul is especially intimate. That’s because Vance’s persistence (kind of like Musk’s) was unfailing- […]
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It’s Q&A Weekends, and today’s topic is work/life balance. What’s the best way to achieve a healthy one? While our situation as one half of a partnership that’s both business and personal isn’t common, it can still shed some light on how to navigate both worlds. Listen in, and hear how business and life should […]
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It’s Q&A Weekends! A while back, Omar changed his Twitter handle from @BizRepublic to @TheOmarZenhom, and one listener wants to know why. Well, he’ll tell you why. He’ll also tell you why it made sense, what the ramifications of losing the old handle were, and how you can decide whether to make a similar move. […]
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It’s FREE RIDE FRIDAY again! In today’s episode, we discuss the online business opportunities with the lowest initial costs. For an extra-lean startup, these kinds of businesses are the cheapest way to get your entrepreneurial wheels off the ground. Listen in, and decide which can work for you! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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In case you haven’t heard, it’s a global economy. That means having customers (and team members) all over the world. So how can you deal with the time zone problem? Can you provide reliable customer service from the other side of the planet…even in your sleep? That’s what we’re talking about today. No matter what […]
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If your business is a membership service, the cancellation process has to be carefully designed. While some prefer to let dissatisfied customers self-cancel, others insist on making it a two-way decision. Which is best? The answer will depend on you, but there are some standard principles to help you decide. Listen in and find out […]
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When you’re just starting out, spending money on marketing can seem risky. Thing is, it’s money you should be spending. In today’s episode, we show you how to budget appropriately for marketing, bearing in mind both your costs and the importance of building your reputation early. No matter how lean your startup is, marketing is […]
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Personal branding is a crucial aspect of business branding. That’s why we’ve brought in yet another extra-special Guest Teacher to help you master the art! Ramon Ray is the founder of Smart Hustle Magazine and an expert in all things branding. In today’s episode, he’ll show you how to fuel your business with the strength […]
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If you know our host Omar Zenhom, you know he’s a voracious reader. In today’s episode, he discusses how he chooses the books he reads. By systematizing his reading choices, Omar gets the maximum benefit from the time he sets aside for professional development through reading. You can do it too! Just click play to […]
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It’s Q&A Weekends and today we’ve got an audience member with a conundrum: He’s a recently graduated aspiring entrepreneur with no money to start a business. Should he just get a conventional job? Would regular work hurt his ability to start his own business? Can he do both? We chew this loyal listener’s predicament over. […]
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It’s FREE RIDE FRIDAY! What better way to celebrate than with an exciting episode? Today, you’ll learn how to deal with all the requests for changes to your product that customers will inevitably suggest. We’ll show you how to be responsive to feedback while at the same time staying true to your own principles. Don’t […]
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Your sales page does a lot of work for you – but is it doing a good enough job of closing the sale? In today’s episode, we discuss the features every sales page should have in order to guarantee the sale goes through. By addressing common last-minute objections that keep many customers from clicking the […]
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No matter what you sell, quality onboarding is essential. So when it’s time to offer product tutorials, what’s the best format? Some say text-based, others prefer videos. In today’s episode, we discuss both. Which works best? Can they be combined? Find out all this and more – click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
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So you’re starting a blog. Good! But what should you start with? In today’s episode, we discuss the 3 kinds of blogs that make for a killer debut. With these opening blogs, you can make your mark, stand out from the crowd, and start earning credibility right away! Listen in and hear how you can […]
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Customer psychology isn’t always easy to understand. Fortunately, this week’s must-read book helps! Sean D’Souza is the founder of psychotactics.com. His book- The Brain Audit, is a comprehensive and understandable tour of basic consumer psych. By knowing a few psychological principles, you can appeal to the mind of your customers, leading to greater sales and […]
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Entrepreneurship can be alienating. When your normal-job friends don’t get what you’re doing, who can relate? In today’s episode, we discuss the places you can go to meet like-minded fellow independent business people. Both online and offline, the entrepreneur may be independent- but you’re never alone. Click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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It’s Q&A Weekends, and today’s episode is about…podcasts! Are they still a viable way to content market? With the increasing popularity of podcasts, the competition has never been fiercer. That doesn’t mean you can’t step in and grab YOUR share of the audience. Click play and find out how! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
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Frequent reading is a fundamental habit of the entrepreneur. It increases your knowledge, skills, and critical business thinking immeasurably. But how can you find the time? We’ve got a system that’ll have you cruising through the pages and finishing up to 50 books a year. It works for us- let it work for you! Plus […]
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Coding is becoming one of those basic life skills like reading. For the entrepreneur, it’s essential. Yes, you can hire out, but learning basic coding skills can lessen your dependence on that. So where should you go? In today’s episode, we share our recommendations for online coding schools. It’s easier and less expensive than ever […]
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Can your business benefit from outsourcing your personal chores? Can you better manage your business with someone else managing your life? It’s possible. In fact, we did our own little experiment with exactly that! We had pros take over some of our domestic duties so that we could zero in on work. The cost/benefit ratio […]
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You’ve built your email list. Now what? In today’s episode, we offer the three kinds of emails that every one of your subscribers should be getting. These emails will keep your customers on the hook and develop the relationships that eventually lead to (you guessed it) sales conversions. Click play, and turn those email addresses […]
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Can you build an independent business while travelling the world? Our special Guest Teacher thinks so, and he’s here to tell you how! Travis Sherry has been on the road for years, and he’s got the tricks to making it affordable, sustainable, and practical. Learn how you can see the world and make a living […]
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It’s Q&A Weekends, and today one listener wants to know how to redesign their sales page without taking the current one down. Redesigns are always needed from time to time, so how can we pull them off without disrupting the flow of business? There is a way. Click play to hear all about it! Plus: […]
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Video is one of the best ways to communicate with your audiences, so finding the right editor is crucial. While anyone can point and film, it’s the editing that makes your sales and content videos effective and professional. In today’s episode, we discuss what to look for in an editor, and how to tell from […]
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The internet world is big out there and there’s no shortage of graphic and icon services. How do you choose the right one for you? In today’s episode, we share our recommendations for getting the best logos and artwork at a price that works for you. Plus, it’s FREE RIDE FRIDAY! Click play and find […]
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Haters: It’s rumoured that they’re just gonna hate. Today’s episode is a topic near and dear to our hearts. Haters come in many forms. Some can even be useful to your business. Others, not so much. Click play and learn how to deal with your worst critics professionally and productively with our practical, actionable […]
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Publishing daily content is no easy feat. What goes into it? How is it possible to publish quality blogs, videos, and all the rest day in and day out? Well, friends, it can be done. We do it, and we’ll show you how in today’s episode. Learn how to plan and execute a daily publishing […]
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Today’s entrepreneur shouldn’t chase the crowd. Instead, we’re all about letting your product reflect who you are, and marketing it as an extension of your own values. In today’s episode, we discuss how to add personality to your product. By letting your genuine self shine through your work, you’ll generate all the buzz you need […]
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Gary Vaynerchuk is a big deal in the world of online marketing. An early YouTube pioneer, he was one of the first to realize that the internet had levelled the playing field for entrepreneurs competing against big companies. His first book, Crush It, is this week’s must-read. Vaynerchuk’s lessons on virtual branding, social media, and […]
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Tired of freelancing? Looking to finally live independently of your clients and establish your own business? Today’s listener question is about the transition from hired gun to something new. How to balance your current clients with your new venture, how to develop the new skills necessary, and how to do it all seamlessly. Click play, […]
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It’s the weekend, and that means one thing: listener questions. Today, we tell the story of our first podcast, People Who Know Their Sh*t. There were plenty of reasons it didn’t pan out, but what’s important is how we knew when enough was enough. Click play, and hear how even our failures can teach us […]
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It’s FREE RIDE FRIDAY, and today you’ll learn how to use one of our favorite apps in the entire wold: Evernote. Omar loves him some Evernote, and here he shows you how to make the most of its features. No, this is not sponsored content. This is honest-to-goodness advice from someone who knows. Click play! […]
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Is it possible to take a break from your business? Life happens, and sometimes it makes us temporarily unable to run our businesses. How can we press pause? What effect will it have on our brand and customer relations? In this episode, we discuss when you can, when you can’t, and how some businesses do […]
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Sales videos are incredibly effective, but are they the only way to push your product? Maybe you don’t have the time or resources to produce a slick flick. Maybe you want to add some variety. Today, we talk about the best alternatives to sales videos. Click play, and learn how you can say what needs […]
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Too many great opportunities is a wonderful problem to have- but it’s still a problem. When you’re stretched too thin, the quality of your work suffers. Ultimately, saying “yes” to everything will backfire. So how does one refuse great offers graciously? Click play to hear how you can say “no” and leave all your bridges […]
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Break out the good china, ’cause we have a special guest! Nick Loper of sidehustlenation.com stops by to teach a lesson on the art of earning extra income. Side hustling is an addictive feeling when you’re doing it right. With Nick’s 3 methods to make that extra scratch, you’ll be able to pad your income […]
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It’s Q&A Weekends and today’s question is about our team here at The $100 MBA. Who is our enigmatic Content Manager Cyndi and how did we find her? Plus, what does someone like her cost? We tell the tale of how this virtual assistant rose through the ranks and beat out the competition to become […]
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It’s Q&A Weekends! Today’s session is about music. No, we’re not sharing our motivational playlist. Our listener wants to know how business skills can be applied to a musician’s career! An artist still has something to sell, and knowing how to sell it can make all the difference. Click play and hear our advice! Stitcher | SoundCloud | Podcast […]
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You reward your clients. You reward your employees. But what about rewarding yourself? As an entrepreneur, you’ve got to make sure to have your own incentives in place. We all need that external motivation sometimes. Click play and hear how self-rewarding can help you reach your business goals one milestone at a time – plus […]
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Unmotivated? In a slump? Just not feeling it? That’s okay. It happens to everyone. What’s important is that you don’t give in to the urge of doing nothing. In today’s episode, we discuss the best ways to get out of that funk. By working on certain aspects of your business, you can work yourself right […]
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Worried about your salesmanship? You don’t have to be! In today’s episode of The $100 MBA Show, we break down 4 simple principles of sales. These principles don’t involve manipulating or cajoling anyone into buying anything. They represent a fresh approach to moving product that’s smart, not pushy. If you’re uncomfortable with the thought of […]
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Big projects can seem intimidating. Whether it’s a new product launch, writing a book, or even starting a business, you can’t go in without a plan! In today’s episode, we discuss how to break your big projects down into manageable pieces and build the momentum you’ll need to see it through. It takes some organization, […]
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Today on The $100MBA Show: It’s our weekly Must-Read Book review! This week’s entrepreneurial tome is How I Lost $170 Million: My Time as #30 on Facebook by Noah Kagan. Kagan is a friend of the $100MBA, and has even been a guest teacher on this podcast. Besides being an early (if ultimately fired) part […]
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It’s Q&A Weekends, and today we answer a doozy: How do we let a long-time employee go? Businesses change, and sometimes that means firing people. It can even mean firing someone who’s been with you for a while. The good news is that there is a way to do it with compassion and professionalism. It […]
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It’s Q&A Weekends! Today, Omar gives one listener (and the rest of us) the answer to a tough question: What’s the one piece of advice you wish you could give your younger self? There’s ONE big thing 2016 Omar wishes he could tell fresh-faced, eager young entrepreneurial Omar. It involves some very specific advice on […]
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Waiting too long on a reply? Following up on discussions and queries can be a little awkward. How much following up is too much? How much is not enough? In today’s episode, we discuss the best strategy for keeping a conversation going – even when it’s a little one sided. When to follow up, how, […]
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Making introductions doesn’t only help the people you’re introducing. It can help you establish yourself as an authority. It can grow your reputation as a maker of connections, a value broker who’s worth knowing – and worth being introduced to yourself. In today’s episode, we discuss the best way to go about making professional introductions […]
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You know we’re all about content marketing here at The $100 MBA Show. But believe it or not, great content isn’t the only way to build your audience! In today’s episode, we discuss a few great ways to grow your email list that aren’t content-based. Click play, and hear all about our great alternative enticements! […]
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Refunds can be a tricky topic. In today’s episode, we discuss whether or not it’s a good policy to refund customers after the refund deadline has passed. How do you balance the need for a great customer service reputation without being taken advantage of? How do you make sure that your investment into a customer’s […]
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In today’s episode of The $100 MBA Show: Special Guest Teacher Tom Hunt! Hunt is the founder of Virtual Valley, an online Virtual Assistant Agency. He’s also been a TEDx speaker and contestant on the British version of Shark Tank. In this episode, Hunt teaches us how to find and hire the ideal Virtual Assistant. […]
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Should you hire an expert SEO consultant? The search engine manipulation industry is a big one, with loads of folks who promise to get Google’s attention for you. But can they really? If so, is it worth what they charge? We dive into the myths and facts about optimization. Click play, and hear how climbing […]
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It’s Q&A Weekend on The $100 MBA Show! Today we dive into a doozy from a listener: how do we juggle multiple businesses and projects? The short answer is that it isn’t easy. The long answer? It’s doable. With smart scheduling, consistency and discipline, you can keep all your balls in the air. Click play, […]
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Not all customers are created equal. Some require a greater investment of time and resources before your business can see a return. Frankly, it’s not always worth it. In today’s episode, hear how we identify the best customers for our products. By going after those who need the least convincing, you can market with maximum […]
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Is swag an effective marketing tool? We’ve all got a few free T-shirts, pens, and flash drives emblazoned with company logos, but do they actually work? In today’s episode, we discuss how, why, and when free swag can lead to sales conversions – and why it often doesn’t. Don’t throw money away! Click play, and […]
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A while back, Kevin Kelly wrote a game-changing blog post called “1,000 True Fans”. In it, he argued that an entrepreneur can make a stable living with only 1,000 customers – provided they were exceptionally loyal followers. So how do you make it happen? It’s more realistic and achievable than you might think. In today’s […]
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Is your business struggling? Are you thinking about throwing in the towel? Not so fast! Before you decide to pull the plug, there are a few questions you should ask yourself. Starting over (or getting out of entrepreneurship altogether) may be the right move, but you owe it to yourself to make sure! By asking […]
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This week’s must-read for the entrepreneur is Money: Master the Game by Tony Robbins. Robbins is a giant in the motivational speaking and self-help industries and this is his first book in over 2 decades. In it, he teaches readers how to make their fortune by being smart investors instead of simple consumers. Omar runs […]
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It’s Q&A Weekend on The $100 MBA Show! In today’s episode, we take a question from a listener who noticed that we use Zendesk for our Customer Support needs and wants to know why. Let’s be clear: this is not an advertisement. Zendesk isn’t sponsoring this in any way, shape or form. But it is […]
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Entrepreneurs know the struggle: building a business while earning a living is no easy feat. One increasingly popular side-hustle is Uber, the famous ride-sharing service that has taxi companies shaking in their boots. In today’s Q&A session, we field a question from a listener who wants to take advantage of Uber’s flexible hours. Can they […]
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Being interviewed for a colleague’s podcast, blog or vlog can be a major marketing coup! To make the most of the opportunity, you’ve got to prepare. In today’s episode, Omar shares what he’s learned from dozens of interviews with fellow entrepreneurs. Tune in to hear his tips, tricks and tactics for finding your voice, rehearsing, […]
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Your existing customers are your biggest asset. How often should you email them? You put a lot of work into earning their business, so don’t waste the chance to build on that trust! In today’s episode, we outline all the reasons a sustained email relationship is the best way to leverage sales into more sales. […]
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Small businesses need creativity, drive, and ingenuity to succeed. They don’t need big investors, big budgets, or the big hassles that come with them. In today’s episode, we show you 10 (or so) examples of hugely successful companies that were built from the ground up by bootstrapping entrepreneurs. From teams as small as 2 people […]
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We know content marketing works, but what are the best ways to convert that valuable content into sales? One proven method is content upgrades. Content upgrades allow you to leverage the success of your existing content by offering more. They can drastically increase the size of your email list and move the relationship between yourself […]
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You want to write a book. You know you should write a book. But most people who aren’t professional writers think they don’t have the time or skill to actually pull it off. Well, today’s special guest teacher has news for you! You have the skills, you have the time, and you can do it. […]
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Thinking about starting a podcast? At least one of our listeners is, but they’ve got a very important question first: What does it cost? It’s Q&A Weekend, and today we break down what you’ll have to spend to get your podcast up and running. Pre-production costs, recording costs, post-production costs; we cover it all. We […]
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It’s time for Q&A Weekends! On today’s episode, we tackle one listener’s very specific—and very important—question: what are the benefits of getting your business B-Corp certified? Have no idea what that is? Well, this is the podcast for you! While the legal intricacies are complex, it’s for businesses that want to make a positive difference […]
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We know content marketing works. But what kind of content works the best? In this episode, we discuss the two most effective things you can offer your customers: free online video courses and free e-books. Listen in and find out why these are the most popular forms of free content—and which one has the highest […]
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Starting a side business while working a full-time job? On today’s episode, we show you how to use your weekends to maximum effect. By following a few simple rules, you can maximize your efficiency on the two days that matter most. Also, IT’S OUR 600th EPISODE! To celebrate, we’ve got a HUGE giveaway for EVERYONE […]
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What’s the best approach to networking? Should you try to build the biggest network possible, or forge the closest relationships possible? Should your network be deep or wide? Or both? Is both even possible? In this episode, we discuss the art of making friends in business. Click play, and learn how to earn the most […]
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Thinking about a short-term business collaboration? There are a few things you’ll want to consider. It requires careful planning and forethought to make sure that everyone gets an equitable share of the workload, the risks, and—of course—the profits. Different skill sets, goals, and even personal chemistry all have to be accounted for. In this episode, […]
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Want to design products that keep customers coming back for more? That’s the topic of this week’s must-read book for the budding entrepreneur. Hooked by Nir Eyal teaches you how to create products that don’t just solve problems—they form habits. By focusing on your customers’ specific motivations and triggers, you can create something they’ll use […]
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Let’s face it, jumping into full time entrepreneurship can be quite stressful. People tend to worry about their benefits – especially their Health Care coverage. Today’s episode will be about Health Care coverage options for start-up and seasoned entrepreneurs alike. Worry no more and hit play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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It’s hard to know what to focus on when it comes to branding, especially in the Service Industry. In today’s episode, Omar will talk about his personal insight on which brand will actually make you stand out among the rest. Got yourself stuck in the same dilemma? Do you have the same question? Listen up! […]
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Do you like writing but don’t know where to start? Worry no more! Today, you’ll learn how to get the ball rolling and how to get your ideas on paper while making things a little easier on yourself. Excited? Hit Play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Sumo The […]
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Sports is a multi-billion dollar industry. People all over the world love it! Good thing there’s more than 1 way to build a business around it. Learn to leverage the power of sports. Go ahead and hit play! < Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: It’s the number one […]
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Communication is vital in every business, and Slack can definitely help you with that! Today we’re going to talk about how cool and effective this software is. And yes, we’ll let you in on 5 powerful ways to use Slack in your business. Curious? Press play right now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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Acquiring a customer takes time, effort and money. It’s harder than most people think. So when you do get a customer, you have to take care of them, you continue to give them value and you do everything you can to keep them happy. A customer who has bought from you already is easier to […]
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Today’s guest teacher is an expert when it comes to building and selling WordPress plugins. If you’ve ever thought of getting into the software business, this lesson is for you! Hani is going to show you how a WordPress plugin could be an entry point into software. As usual, this lesson will be practical and actionable. Ready? […]
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Are you planning to create an online business but you’re not sure where to start? Let us help you take your first steps by sharing with you the 3 precise steps to creating an online business. These steps is where we want you to start and we want you to do it as soon as possible […]
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The reality is as a business owner you’re going to get customers that are just flat-out rude. How do you deal with these kinds of clients? It’s tough but you have to face them and in this lesson, we’re going to share with you a short term solution and as well as a long term solution on […]
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Before you listen to part 2, make sure you have already listened to part 1 and have done the exercise from that lesson. If you’re ready, then listen to this because we’re going to teach you the exact strategies on how to create a low-cost, simple, clean and seamless onboarding sequence. We’re also going to […]
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Customer onboarding is a big lesson and we’re splitting this lesson into 2 parts. And even though this lesson is covered in 2 episodes, we are only covering the fundamentals of this topic. What is onboarding? Why do we need it in our business? How does it affect and help? These are some of the […]
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Often, entrepreneurs enter a market where there already is an established player, the go-to resource for whatever niche they’re in. How are you going to compete with them if they already have taken a huge slice of the pie? Is having a better product or service good enough or do you have to have other […]
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Here’s some news for all business owners out there. You are the expert when is comes to your business and how best to use your products and services. That’s for sure! The other news is, you are not the best when it comes to improving your products or services. It’s really hard for any business […]
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This book will surely give you a different perspective when it comes to membership business models with recurring charges. It highlights the huge benefits of having a business with this fee structure and shows you how you can apply this business model regardless of what kind of business you currently have. You might think that […]
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No doubt video marketing has become huge and people are trying to get on it as much as possible. We all can consume information through a video very quickly that’s why it’s the fastest medium nowadays. Does this mean that blogging is dead? Today, Omar is going to tell you why it’s not dead. Plus, […]
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You know the drill. When you sign up for something with your email address, the standard process is to confirm the subscription by going into your email and confirming that you actually did sign-up. This is really helpful if you want each and every opt-in to be coming from a real person that really wants […]
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Running a contest can be a great way to market your business. But just how effective is it? Do you have to give away a really big prize and how can you make sure that it’s successful? In this episode, we’re going to share with you some advice and the tools that you can use […]
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Your email list is a big part of your business. It’s the number one way to reach your audience. The larger your audience, the more you can reach and affect people. Now if you’re just starting to grow your list, you might be wondering why your list isn’t growing fast enough even though you’re doing […]
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Recognize the fact that if you’re going to run a webinar, your audience may not be in the same timezone. It’s a big world and your audience may be watching your webinar from another country. What you think is the best time and day to run a webinar is sometimes just not the best for […]
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If you are an entrepreneur, getting on stage to speak at an industry conference is a huge deal. Doing this automatically makes you an authority. And when you are an authority, your credibility and brand builds up. Basically, it just makes you and your business’ perception even better. So, how do you get on stage […]
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Our guest teacher, Adam Franklin, is one of Australia’s leading entrepreneurs. He has a hugely popular blog and is the co-author of a best-selling book, Web Marketing That Works. Today, he’s going to break down the complex nature of business marketing for us so we can stay focused and not get overwhelmed. He’s going to […]
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If you’ve considered selling your business, then we ask you, Why? What are the reasons? Omar has had businesses in the past where he had to consider this so in this lesson, he’ll give you his personal take. He’ll also share with you some of the factors why you would consider making a decision like […]
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With over 500 episodes published, Bill is wondering how we come up with a new lesson every day. Omar will now reveal his secrets, how he comes up with all our lessons on the show! If you are a podcaster, a blogger, a YouTuber who’s scrambling to come up with topics for a daily production, then […]
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Thinking of buying that on DVD? Probably not if you’ve got Netflix for example. These days it’s access that counts. Many people would even prefer access to a product or service over actually owning it. And this idea extends to bigger and more expensive items too, like a car or a house. This is what today’s episode […]
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Thinking of writing an eBook? Do you already have some content ideas? You may want to start writing now, as in, right now! With this super simple tool I’m sharing with you, you will not have any reason not to. Whether you’re on your computer or you only have your smartphone with you, just go […]
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Here’s part 2 of this two-part lesson! If you haven’t listened to Part 1 yet, click here to catch up! Because today, we’re going to give you the last 5 reasons why businesses surely fail. By learning these, you can avoid pitfalls and succeed with whatever it is that you are working on. We saw […]
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Do not miss this two-part lesson! If you are a business owner, whether it’s a physical or online business, this lesson is applicable and insightful for you. Know the 10 reasons why businesses surely fail because by knowing these, you can avoid pitfalls and succeed with whatever it is that you are working on. We […]
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In today’s MUST READ episode, we review Profit Hacking by Steven Darr. It’s an easy and concise read in only 97 pages, but it’s a real mind-opener. The book shows us exactly what we should focus on in order to increase our profits. Best of all, the ideas and strategies are more simple than you […]
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So you’ve analyzed how your business has been doing and figured that you need to change the prices on your SaaS. Whatever your decision is, you would want to keep your existing customers in the loop. Whether you have to raise or drop your prices, your existing members should remain happy. Here are our thoughts […]
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Software and apps have been a growing market in our business. We see many mobile apps these days that are making a lot of money or making a lot of buzz. But you also have to know that a lot of mobile apps are also not making any profit at all. So, is creating a […]
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This is a rebroadcast of an episode that first aired April 21st, 2015. This one is also back by popular demand! Are you the kind of person who sucks at time management? Does your calendar help you manage your daily life schedule or are you having trouble keeping up with it? Learn how to efficiently manage your […]
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Is it really possible for us to live in different locations and run a business at the same time? If so, how can we make this possible? What are the challenges that we may face if we want to be location independent? If you dream about traveling and running a business at the same time, this episode […]
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This is a rebroadcast of an episode that first aired January 29th, 2015. You know we handle some heavy topics here at The $100 MBA. Here’s another favorite from the archives. Failures are inevitable, but they do not dictate your fate. Today we will discuss how you can move past your failures so you can achieve the […]
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When you become an entrepreneur, you change. You become someone different, someone who changes the way they spend most of their wakeful hours. Your mindset changes too. When this happens, which it will, you have to accept that some of your relationships with friends may change too. It’s important that you know what to do when […]
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This is a rebroadcast of an episode that first aired April 8th, 2015. Part 2 of this 2-part lesson goes deeper and delves into the details to give you the honest truth on how to do what you want for a living and be your own boss! Listen and learn with part 2, click play! Stitcher | SoundCloud | Podcast […]
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An entrepreneur’s life is crazy-busy! So it’s really important for you to know as an entrepreneur where your time is going. Are you spending your time on things that are really helping your business? Let Omar walk you through an exercise to really help you pinpoint what things help your business and what things don’t. […]
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This is a rebroadcast of an episode that first aired April 7th, 2015. Back by popular demand, Part 1 of this 2 part lesson begins the discussion on how you can make enough money with your business to live comfortably. How long will it take? Find out and get started now by listening to part 1, […]
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We’ll always have challenges in different areas of our life. They can consume our time and most importantly can affect our business. If you have personal struggles and you let them affect you, your business will suffer. Why? Because you are in charge of your business. How do we make sure that we take on every […]
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This is a rebroadcast of an episode that first aired April 17th, 2015. If you missed this one, we got you covered. The fact is we can never settle as entrepreneurs. We always aspire for better things and greater achievements. Tune in to today’s episode so you will know how you can be better in being […]
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Brandon Turner is the VP of growth and communications over at BiggerPockets. They have an incredibly successful real estate investment website plus a super successful podcast on iTunes called BiggerPockets. But the episode title says, “How to (Finally) Write a Wicked-Awesome Book in 100 Days”. Yes, Brandon is going to teach you today how exactly […]
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Have you heard about Snapchat? Do you know what it is and what it does? You may have heard about it because it’s making a buzz these days. So, how does this relate to us entrepreneurs? How can we use this for our business? Should we even use Snapchat? Let’s hear it from Omar right […]
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If you’re on Facebook (which is most likely the case), we’re pretty sure that you’ve see all kinds of ads posted on the sidebar and even in your news feed as you scroll through. Often, these ads are very engaging and relevant to you. They passively invite you to click and that’s just how powerful […]
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This is a rebroadcast of an episode that first aired April 27th, 2015. New listeners to the show and old alike will benefit from hearing this serious favorite. Today’s MUST READ episode is the amazing and fun to read book by Tim Ferriss: The 4-Hour Work Week. The title itself is downright captivating as is the entire read. Many, […]
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If you are a business owner for some time now, you already know that some things or everything in your business may change. Your colors, logo, and even the product itself, anything can change. In times like these, rebranding your business can greatly help. Now what exactly is rebranding and when do you have to […]
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This is a rebroadcast of an episode that first aired February 10th, 2015. Yesterday you heard from blogging BOSS, Chris Brogan, so let’s take you back to a super helpful and much loved lesson that will fire your engines for content production mania! Having a content production schedule is essential to making sure that you are pumping […]
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Many people when they think of starting a business, the first thing that comes to mind is starting a physical business. But right now, you hear many entrepreneurs making their success online and you start to wonder, is starting a physical business a bad idea? Omar will share with you his personal experiences when it […]
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This is a rebroadcast of an episode that first aired April 13th, 2015. This episode was a huge hit and was featured on the front page of iTunes. Today we have the distinct pleasure of a lesson by the best name in blogging, Chris Brogan. In this guest lesson, Chris shares his expertise on the topic […]
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Are you ready for launch day? Are you excited, nervous, or both? Don’t worry. In this episode, our aim is to help you make sure that on your very first launch day, you got everything under control. We’re going to walk you through some of the things that you should expect on the day. We’ll […]
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This is a rebroadcast of an episode that first aired November 25th, 2014. If you weren’t with us then, you’ll love it. Every entrepreneur experiences doubts when starting a business. It’s completely natural! However, doubts, if not managed properly, can shape the way we think and, ultimately, even our future. Today we will discuss the nature […]
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Some entrepreneurs think that giving away content for free, is a waste. But some entrepreneurs continuously give an unlimited amount of free content. So what’s your take on how much free content you should create and give out for free on a regular business? Let’s hear from Omar as he talks about the fallacy of […]
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This is a rebroadcast of an episode that first aired October 8th, 2014. For new listeners this is a must listen topic. Great entrepreneurs need to be great managers. In this episode you’ll learn how to become one. This episode is sure to take your approach to management to the next level. Let’s get into […]
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The Boron Letters is a book written while the author was in prison. Yes, during Gary Halbert’s prison time, he wrote letters to his son which is where this book is based from. For those who don’t know who Gary is, he’s was of the most successful copywriters of all time. His sales copy made millions […]
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When you’re speaking on stage, do you need to have slides? Are slides helpful and does it make your speaking gig more engaging? Well, Omar has recently split tested speaking on stage with and without slides and what we found out, surprised us. Want to know the result of this test? There’s the play button, […]
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Our business can unknowingly lead us to overthinking and overworking. Taking breaks from your business is essential. In fact, without breaks or some good shut-eye, you can get burnt out. Without sounding too dramatic, this could even lead to your downfall. Not a pretty thought, huh? In this episode, we talk about a simple subject on […]
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The art of selling not only involves critical choice of words. It also comes down to the way that you deliver those carefully chosen words. You wouldn’t want to drive any potential customer away just because you couldn’t sell in a way that is enticing to them. In this episode, we’ll give you some tips […]
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As much as we might hate it, we all go through tough and challenging situations that can leave us, well….angry. Anger is a very strong emotion that can be difficult to deal with, especially for our business’s sake. In this episode, we talk about this particularly sensitive topic, as well as give you some tips […]
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Do you find yourself spending too much time on emails? Sure, it is important to make time for emails but it doesn’t have to take up half of your day. In this episode, we give you tips to cut down your email time to a much shorter period, and how to respond to them in […]
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Can you really have it all? Can you really have everything you desire in your life and in your business? Is it possible to tick all the boxes on our list? But is it even ideal to seek that kind of life? We’re going to give you a reality check today because we want you to […]
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In this guest teacher episode, we’re bringing you an absolute expert when it comes to conversion and lead magnets, Tim Paige! He is a conversion educator over at LeadPages and he is also the host of the hit podcast, ConversionCast. Tim is going to teach you how to create compelling lead magnets, something that you […]
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This is a problem that many new entrepreneurs and new businesses have because .com’s are few and far. If you do find it, it’s quite expensive. We all know that the internet has been around for a while so you may not find your .com that’s short and perfectly matches your business. So, should you […]
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Most of the time, when you have a feature image or an image that we see at the top of the blog post, you’ll notice that people are more enticed to read your published content. Feature images are quite important because it’s the preview to your post, it’s often the reason why people will want […]
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If you want to start a software business and wondering how you can hire a software developer then you’re in for a treat! Today, we’ll share with you how you can hire the right developer. Somebody that can work with you and implement your ideas that are in your head. We’ll tell you how […]
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When your business is rolling, should you seek investment? Or can your business continue to run without ever getting an investor at all? We know that some of you may be thinking about getting investment for your business. To grow, to expand or to keep your business running- do you have to do it? Don’t […]
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Is it possible to make a significant amount of money quickly? Is it possible to make like a million dollars within weeks by running a business online? We know that you hear stories about people having an online business and making lots and lots of money. Is this all hype or is it real? How […]
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Do you really need a business coach to take you where you want to go with your business? And if you don’t have a coach, does it mean that you won’t get to your destination? Where do you find a great business coach and how do you find the right one? Let us take a […]
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We’re featuring a second Ryan Holiday book as a Must Read. This book is so well-written and well-researched that after reading, you’re a better person for it. You can’t say that often about a lot of books! Get ready to change your mindset when it comes to marketing. We’ll also share why Ryan wrote this book […]
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Is multi-level marketing a real business? We’re sure many of you have heard of Amway or MLM, or you may have even almost joined one of these. Can we consider this type of business as entrepreneurship? Do we recommend it? We’ll break it all down for you in this episode! Hit play! Stitcher | SoundCloud | Podcast Feed | How To […]
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Testimonials can really help boost your business. In fact, it worked for our businesses. So in this lesson, we’ll teach you how you can use testimonials for your products or services without looking too cheesy. We’ll teach you how you can make sure that the testimonials you use are authentic and more effective. Hit play! […]
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What’s the difference in revenue when you do free trials for your products or services versus doing money-back guarantees? Which one makes you the most money and which one has you keeping the most money when it’s all said and done and you’ve accounted for refunds? Should you allow a test drive with your product […]
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Every single business out there will have a margin of risk. Even if your business is the best in the game. But what’s important is that you know how to manage and control that risk. That is, whenever you make a decision, you have to also see and plan for the worst case scenario so that […]
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You didn’t start your business to do everything yourself, right? At some point in your business, you’re going to start growing and you’re going to need to start delegating so you can start working on the bigger picture. In this episode, we will define what a manager is exactly and how best to fulfill that […]
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If you can show how your products are relevant or how they can add value to people’s lives, then that immediately builds credibility and trust with your audience. When there is trust, there are sales. We buy from who we trust. In today’s lesson, we’ll share with you our 4 top tips to becoming a better teacher in […]
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Chris Ducker is very well known for his Youpreneur program and podcast that’s smashing iTunes right now. He’s an expert when it comes to building a business on your own as a solopreneur. We knew we had to get him here on The $100 MBA Show to show you the strategy that he’s built over the years. […]
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Juggling two stores at a time is not easy. In some ways today’s question is a good problem to have, but it’s still a problem. Our listener- ThirteenThieves, chose to keep the Etsy store open to continue their business and closed their own website store because of the volume of orders they were getting. Was […]
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Many people don’t realize that there are a lot of untapped markets out there underserved because of a language barrier. But are those markets worth getting into? What kind of resources do you need to get into those them? Let’s answer Jim’s question right now! Play the episode! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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Whether you like it or not, a time will come that you will be embarrassed. I’ve had my share of embarrassments and I had to deal with them. If you’re caught in this situation, how do you deal with it? How do you address this embarrassment? How do you make sure that your relationship with […]
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What’s the difference between having an open registration and registration windows? Which one of these tactics have you tried for your business? A lot of people think that this is just another business strategy but is this more than just a strategy? Are there other reasons why you should be doing these for your business? […]
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Many of us think that using a shopping cart on our business website is a must, but that’s not always the case. How do we know if we need one? In the next 10 minutes, we’ll share with you when we have to use it and what tools we recommend you to use depending on […]
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Private Label Rights is a product, it can be a course, an article, a video series, an ebook, or anything that’s created by somebody else and is allowing you to buy the product. By buying their private label products, you can put your own label on their creation, your own brand or logo and call […]
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Before you start saying “I’m not a writer! I can’t relate to this book.” Remember that as an entrepreneur, you are a writer. Every day, you write for your emails, sales copies, script for your speeches, podcasts and videos and much more. Understand that this book is not about being a bestselling author, it’s simply […]
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Omar attended and had done public speaking to a total of 15 live events last year. Does public speaking directly impact our business revenue? Does it ultimately help our business or branding? And other than doing public speeches for business purposes, why does Omar like doing it? What are the other reasons? Let’s find out! […]
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Our answer to the question today may be over simplistic, but the great thing about it is you can easily follow and apply what we did for our businesses. A lot of us spend too much time on deciding and choosing on these things when we don’t need to. Because at the end of the […]
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This is a topic that you may not be thinking about but should. Are you getting enough sleep? What happens when you don’t get enough sleep? Let’s take a look at what the research says! How much sleep should we be getting? How will it affect our performance and our bottom line as a business […]
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You all know what we mean. Those colorful 4-letter word that we often hear or use. If you produce content online and even offline, such as blog posts, podcasts, videos or any kind of content, you may want to step back and think about whether you’re going to continue doing it or dropping it. Should […]
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Michael Jackson fans love him because his music is timeless and he’s one of the best performers of all time. Obviously however, this is not why he’s the star in today’s lesson. Whether you recognize it or not, MJ was in itself a business. He built a brand around his craft and there are so […]
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When people say time is money, is that true? What is the value of time and does time automatically equate money? In this lesson, we’ll help you reflect on what you spend your time on everyday in your life and in your business. And by reflecting on what’s going on in your everyday life, how […]
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You are in for a treat today! Kate Erickson from Entrepreneur On Fire is going to be teaching us how to create systems in our business. Kate has done all the work for you already so all you have to do is follow the steps! Because everything you do in your business can be systematized […]
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We are pretty sure that many can relate to this question. Many of us are so swamped with emails that it takes too much of our time like it’s the only thing that we’ve ever done for the entire day! Well we have some advice and strategies to share on how you can spend less […]
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Mandy has a product and somebody big in her marketplace has shown interest in her product. Her question is: should she give this product for free to this somebody? Or should she charge him/her just like any other customer? This is a great question and it could be answered in a few different ways depending […]
The post MBA518 Q&A Weekends: Should I give free access to my product to influencers or should I charge them? appeared first on The $100 MBA.
Google Apps for business is one of the lowest investments and one of the best investments you could ever make for your business. With just an astonishing $60 a year, you can sign up for Google Apps. What a great deal! So, how do we use it to run our business efficiently? How can we […]
The post MBA517 Four Great Ways to Use Google Apps in Your Business Plus Free Ride Friday! appeared first on The $100 MBA.
Do you want to be a guest on a podcast? Because a lot of the podcast shows today are interview-based. It’s a great opportunity for an entrepreneur to be a guest on a podcast because you will get in front of an already-built and targeted audience. How do you become a guest on a podcast? […]
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Here at The $100 MBA, our Resources page is the 3rd most visited page on the site. It’s one of the most visited because it’s a page that provides great value for our audience. There are a couple of reasons why entrepreneurs put together a resources page. Let us teach you how to create one for […]
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Let us tell you why you should hit subscribe to these 5 YouTube channels that we are going to be sharing with you today. We’ll tell you what kind of content they produce and how they would help you as an entrepreneur. Become better at business through these YouTube channels. Hit play to learn more! […]
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How to get a grip is a book written by Matthew Kimberley. It’s classified as a self-help book but it’s a whole lot more than that. It is so worth the read that we recommend every entrepreneur on Earth must read this book. If you want your business to be in great shape then you […]
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A lot of people don’t feel like raising prices because they think that it’s discouraging to customers even though they know they have to raise prices. Remember that pricing is not written in stone. It can always be changed! But how to get past this fear is your hindrance. So hopefully in the next 10 minutes, […]
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Of course you can sell your online course with just a basic sales page. A sales page with images and text describing what your course includes and why somebody would need your online course. But as an entrepreneur who’s selling a course online, we would highly recommend you consider having a video on your sales […]
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Did you know that when President Obama ran for his first term in 2008, he A/B tested his website? In order to see what converts best, he did split testing. That’s because they know and we know that A/B testing works. A/B testing helps us make decisions in our business. Take advantage of this great […]
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Having a positive attitude and an optimistic outlook in general is a great trait. But you can’t deny the fact that in life there will always be challenges to overcome. However, if you’re prepared and planned when it comes to overcoming these difficulties, it can really save you a lot of time, money, and even your business. Do […]
The post MBA509 How to Plan for Future Challenges appeared first on The $100 MBA.
How do you make sure that your site’s load time is quick? How do you see to it that your website visitors are having a great experience? This episode is a “how-to” episode. We’ll teach you how to optimize your WordPress site on your own and save money! So prepare your notes and follow the […]
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If you have a business website, of course you have a pricing table, it’s mandatory. Creating a table for your prices highlights the differences in your prices, packages, tiers and even the value of your product or service. How do you create one that’s effective? How do you make sure that your pricing table is communicated […]
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Pat Flynn is one of the biggest entrepreneurs online. He also has a very successful podcast called Smart Passive Income that’s consistently at the top of the business section. In today’s lesson, he will teach us his way to define our ideal customer, who exactly we are targeting in our business. This is a very […]
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Most of you may know that we run a software business called Webinar Ninja – an all-in-one solution for webinars. Yes, this industry is very competitive and Conrad is asking why we ventured into this space. In this episode, we will share with you why we started this business and how we deal with the competition. […]
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Many entrepreneurs use Infusionsoft. We hear about this platform often. If you’re not using this platform, then you might have the same questions as today’s topic. In today’s lesson, we will tell you what Infusionsoft is, why you would need it, who’s using it and why, and if we recommend it or not. Click play! […]
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If you think that your business idea is a secret, think again. Most people think that their business ideas are so valuable and they worry about them being stolen by somebody else. In fact, it’s the number one fear of every new entrepreneur! Well, it’s time for us to talk about this and answer the […]
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This is part 2 of our 2-part episode about how you can start your own clothing line business. In part 1, we learned the first 3 crucial steps and you’re about to hear the 4 final steps in this lesson. The next steps will have you roll up your sleeves, find the materials you need, […]
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This is it! Omar is finally sharing with you today how you can start your own clothing line business! He should know as he had one in the past and it was one of his largest businesses. This is a 2-part lesson and in this first part, he’ll be teaching us the first 3 crucial steps […]
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Many entrepreneurs don’t want to sell expensive or high-priced products because they’re afraid that maybe nobody is going to buy. Omar is here to debunk that and tell you why high-priced products can be great for your business if done right! Celebrate with us today and let’s listen to the show’s 500th episode! You know […]
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The Dip by Seth Godin goes into a topic that a lot of people don’t want to talk about in business. Some may even refuse to agree or believe. It’s about knowing when to quit or when to hang on and keep persevering. We know everyone can relate to this but this topic is somehow […]
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This is a great episode especially for those who are thinking about having a business partner or a co-founder in business. How do we divide our responsibilities? How do we make sure that we’re both accountable? Our responsibilities change as time goes by so how do we also revisit our responsibilities making sure that we […]
The post MBA498 Q&A Weekends: How do you and Nicole divide responsibilities as co-founders? appeared first on The $100 MBA.
Carey is asking the golden question. The question is often asked by entrepreneurs when they first get started. We’re going to give you our take on this question. We’re going to give you some advice on the kind of mindset that you should have when it comes to understanding what profitability really means and how […]
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Music is very powerful. It influences how we feel about certain things. That’s why a lot of businesses, including us on The $100 MBA Show, utilize music for marketing to amplify our message. But with any other material that we use for our business, we have to use it properly and lawfully. How do we […]
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Crafting an effective newsletter can really help you keep your subscribers engaged and interested about what you have to offer. It also helps you grow your relationship with them. So how can you create a newsletter that’s super effective? How can you craft a newsletter that is of great value concisely and on a regular […]
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Yesterday, you learned how to create a small informational product. Today’s episode is about how you can sell it or offer it for free easily and effectively. Complete the blueprint by tuning in right now! Click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: The Public Speaking Event of the […]
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If you’re stuck creating your first informational product, start with a minimal viable small informational product. It’s a lot quicker and a lot easier. Learn how to create a very simple small informational product with our 3 different examples in today’s lesson. Start small so you can get your product out there right now! Press […]
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Our guest teacher today is a good friend of ours and a highly successful podcaster and entrepreneur, John Lee Dumas from Entrepreneur on Fire. He is also the founder and the author of the Freedom Journal which just got released. In this book, he shows you how you can accomplish your goals in just a […]
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A big shout out to Reggie for asking his question to us before making any decisions or taking any further steps for his business. He’s asking if it’s okay to put the word New York in his product name and even have it printed on the product itself. The rightful person to answer this is […]
The post MBA491 Q&A Weekends: Can I use New York in my product name? With Guest Teacher: David Lizerbram appeared first on The $100 MBA.
Yes, as you know, we produce an episode for the show each and everyday without a skipping a beat. Even if it’s Christmas Day, New Year, or any other holiday in the world, we got your back. There are reasons why we do this. If you want to know why you can listen every single […]
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This New Year’s day, instead of setting goals or moving forward, we want you to take this day to reflect. Ask yourself why you are doing this, why you are running this business. This question is so important because it can really help your business become a better business. Just take this time to pause […]
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If you don’t have a solid frequently asked questions page now, we’ll help you create one. Now’s the time to do it. You can get a lot of benefits by just having FAQs page or section on your site. Boost sales, lower your customer service tickets, show your brand and differentiate yourself from the competition. […]
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One of the most important pages of your website is your Terms and Conditions because it protects you. This page is so important and you have to make sure that it’s in conjunction with your checkout. We will break down our own terms and conditions on our site as a model for you so you’ll […]
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As an entrepreneur, do you need a lawyer? Why would you need them? What are some of the things that they might handle for you in your business? And if so, how do you choose one? We know that you thoroughly take care of your business, that’s why we are covering this topic for you […]
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This is Robert Kiyosaki’s second book which in many ways, was more enjoyable than the first book, Rich Dad Poor Dad. It’s more practical, more tactical and it gets into the nitty gritty of financial education. CASHFLOW Quadrant was written for those who are ready to move beyond employment and finally have financial freedom. Find out […]
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Vince wants to partner with someone in their business and is asking how to approach this person. Partnering up is a great idea but how do you know that it’s the right move for you, if this is something that you really want? How can you tell them that you can work with them and […]
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Tony wants to start an online business but the problem is, there’s a lot on his plate right now. We’re sure that many of you share the same question and we’re going to give you our honest, personal advice. If you’re fighting through this situation, there is a way out. Because the only way for […]
The post MBA483 Q&A Weekends: I want to start an online business but life gets in the way. How do I get started? appeared first on The $100 MBA.
Back in 2014 I wrote a blog post dedicated to 5 people who taught me some great things that year. As we’re wrapping up the year 2015, it’s time to share with you my 5 people of this year. They don’t know who they are yet, but you can discover what I have learned from them in […]
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It’s nice to think about raising your prices and not only have your customers feel okay with it but fall in love with you again. Good thing that we have a game plan laid out for you in this episode on how to raise your prices that works really well especially if you are worried […]
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If you’re asking the same question, you are not alone. Many people ask this question but is there any validity to this? Is it true? Can you be too old to start a business? Let’s get to the truth of the matter. Waste no time and press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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Hiring a freelancer can be a great way to get the job done in a specific amount of time in your budget. However, it’s a different kind of relationship. It’s not like hiring somebody full time. You need to look out for and do specific things when you’re working with them because if you don’t […]
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This book changes the way you think about marketing. It not only gives you specific insights about how to market your business on a budget, it also emphasizes why marketing is so important and how to keep it at the top of the line. We’re going to give you some great takeaways that we got […]
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Karen wants to know why we use Wistia over Vimeo for all our videos, both for The $100 MBA and Webinar Ninja. This is a deliberate choice that we made so our answer today is going to be based from our experience. Our reasons may not be applicable to your business but we are going […]
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Mitch is not in a fun situation right now. He needs to fire an employee and he’s asking for an advice. Maybe Mitch is hoping to do it without feeling bad or guilty. Firing an employee is never pleasant but there are ways to do this right. Firing is not always because your employee stole […]
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What if you have a business that’s doing great but annoys you? That doesn’t make you feel okay? Are you sure that your business is on the right path? Are you working on the right things? If you think that you yourself are asking the same questions, then listen to this! You have to know […]
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We’re going to give you 4 surefire strategies to make sure you feel confident- what you can do to build your confidence as an entrepreneur. If you’re hindered by your own opinion or if you keep comparing yourself to others, it’s also a surefire way to failure. Of course, we don’t want that to be […]
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If you have a business that’s not making you happy, not inspiring you to go on and work, then you’re in trouble. If you have a business and you’re not having fun with it, it will affect everything in your life and eventually cost your business. You have to have fun. But how do we […]
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Here at The $100 MBA show, we see to it that you always have choices. If you have just started your own business and you’re looking into finding your own space, have you considered coworking? Is it a good choice? What is it? What are its advantages and disadvantages? Press play right now to find […]
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If you want to get on major publications like The Huffington Post, Fast Company, Forbes or Inc., if you want to get that kind of publicity out there for your business then listen up! We have the perfect guest teacher for you today and that is Josh Elledge. He’s made over 1,000 media appearances without […]
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Gloria wants to know who writes our marketing emails? That responsibility is split between the founders of the company, Omar and Nicole. If you’re wondering why we haven’t hired someone to write these for us, then you have to listen to this episode. You may be used to knowing that others hire a person or […]
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Now that the year 2016 is fast approaching, Sal is wondering what to focus on in the coming new year. A lot of us, we like to create, improve or focus on something new at the start of the year. If you listen to this, we’ll give you a game plan on knowing how to […]
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You know us as the podcast that delivers practical business lessons in around 10 minutes. That’s our intention for the show: short form content with no fluff. You also know other podcasts or videos that offer lengthier content, even an hour plus. This also applies to books or blog posts. There are short but sweet books […]
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Is having a blog on your site or having a regular blog post still effective in today’s business world? With so many different types of platforms coming out- videos, images, social media and podcasting, is blogging still effective? Is it still relevant today? Click play so we can talk about this right now! Stitcher | SoundCloud | Podcast Feed | How […]
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Every episode of the show is applicable to everyone, male or female. But today, we want to give specific insights about female entrepreneurs. We’re inspired to do this because we have seen and worked with some of the best female entrepreneurs in the industry and in a lot of ways, we think female entrepreneurship is […]
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We cannot avoid competition. They are always there in every kind of business. We tend to observe and watch out for our competitors often instead of watching out for ourselves. How does looking at our competition with no game plan hurt our business? Let us tell you exactly what we mean about comparing ourselves to […]
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We face challenges every single day. How do we tackle these obstacles head on and come out as a better person and entrepreneur? Not to worry because today, we’re going to share with you a book we’ve recently read- The Obstacle Is The Way by Ryan Holiday. This book is not only very well-written, it will also […]
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Chris wants to open a restaurant or a cafe and he’s asking for our advice. This isn’t an easy question because physical businesses especially in the food and hospitality industry need to focus on service rather than the food or drinks you serve on the table. Let us clarify what we mean and let us […]
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Jackie’s question is a tough and direct one. She’s asking if she should quit after running her site for over a year with only 320 email subscribers. This is a very frustrating situation that many of us can relate to. When your audience is not growing and you feel like you’ve been working at it […]
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The thought of someone you admire, an influencer in your market, being your customer is a really exciting one. Are these kind of customers more valuable? Are you going to treat them differently to your other paying customers? We’ll talk about this sensitive topic in this episode so let’s jump right to it! Hit play! Stitcher | SoundCloud | Podcast Feed | How […]
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When you have an idea, you start planning for it. You go through all the details on how to turn this idea into a business, how to launch it, and how to sell it. The thing is, we tend to get stuck on planning. When do we just start implementing? If you find yourself in […]
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Many of us entrepreneurs count every cent and look at our expenses in minute detail. We often take so much time to think and overthink about how much we should pay or spend on our business. Is it worth our time to actually look and compare to save dollars here and there? Does every dollar make a […]
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There’s a new feature that has launched on Twitter called Polls. With this, you can ask questions and get information that you need from your audience. How can this feature help your business? How should we set this up and what are some great uses of these polls on Twitter? Let’s find out! Hit play! […]
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Here’s another special episode for you guys! A guest teacher episode featuring the founder and CEO of fizzle.co, Corbett Barr. He has been doing business for quite some time and we really like his perspective when it comes to building businesses. Let Corbett teach us how to launch our first product in 5 steps. Press […]
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Thomas asked us if it’s really necessary to have a tagline to describe your business or brand. We see taglines almost everywhere but what value does it add to your business? Press play and find out! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: For over 33 years, savvy entrepreneurs trusted queensboro.com for custom […]
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Hank is trying to create a logo now so he wants to know what’s important when creating this. Creating a logo is actually simpler than you think. A lot of people over complicate this and in the process, they come out with a subpar logo. We want to make sure that you avoid over thinking […]
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We know a lot of people love watching Shark Tank. We love watching it, too. But Shark Tank is a show, it is built for entertainment. Are there things that we can learn from this and apply in the real world? Let’s see what we can take away from this popular reality show right now! […]
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What is a sales page? How frequently should you be updating it? Why does it have to be updated in the first place? Can you just set it and forget it? Our promise is to deliver quick but concise business lessons everyday and to cover even those overlooked details in our business. Here’s one of […]
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Do you find yourself coming up with great ideas for your business randomly? You’re in a cafe drinking your coffee and an idea about how you can improve your existing product suddenly pops up? Or you’re at an event and suddenly a new product idea presents itself. What do you do? How do you remember all those ideas? We’ll tell […]
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Not everybody can be an entrepreneur and that’s the truth. Not everyone has what it takes. Don’t get us wrong, we would love for you to become an entrepreneur. But if you do have one or more of these 5 signs, then maybe you should think about if entrepreneurship is really for you. Let’s find out […]
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This book is a pretty short one. Just a hundred pages and you can read it in one sitting. It may be short but we’ve read a lot of books this year and this one ranks high on the list. Derek’s life story is so inspiring and his writing style won our hearts. If you […]
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Brian is a board game publisher and he’s having trouble deciding on the price of one of his successful games. He’s just got a large print run for a lower manufacturing cost for this game he’s concerned with but now he’s not sure if he should also lower the MSRP. Now that the costs have […]
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Peter is starting a business with a physical product that needs manufacturing. This is his first product and he’s looking for a way to manufacture this product in an efficient way that’s reliable as well as cost effective. Peter is in luck because Omar had his own manufacturing experience in the past. We’ll be sharing […]
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I really wish somebody had told me these 5 things beforehand. The lessons I’ve learned by being on stage 11x this year have changed the way I see public speaking, whether it’s on stage, on camera or even on a webinar. I guarantee that if you apply at least one of the lessons that I’m going to share […]
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What does customer onboarding mean? When a customer purchases a product or a service from your business, it’s extremely important to consider what the customer will actually experience. Especially if it’s their first purchase. Through this, it will either confirm or deny that they have made the right decision to purchase from you. Let us share with you […]
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Some of us forget that there are members in our audience looking for ways to benefit from different offers. Some of your existing customers may even want to buy more from you, but there’s nothing left to buy. There are just no more offers. This episode will help you create several levels of offers for everybody, no […]
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They all say, “Find your passion. Build a business around it and everything else should follow.” As many already know, a lot of people actually struggle when trying to find what their passion is. This is not only frustrating but it also stops you from starting a business. If you don’t know what your passion is, […]
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Our guest teacher today is an entrepreneurial veteran and has become the go-to expert when it comes to scaling your business, Frank Bria. He is the author of a popular book- Scale: How to Grow your Business by Working Less. Listen to this episode if you feel overworked, if your profits are plateauing or if […]
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Everybody probably knows that building your email list is a pain point. It’s one of the challenges in business that a lot of people are concerned about. We want to share with you some benchmarks that you should look for so you would know if your list is indeed growing fast enough and some strategies […]
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If you’re looking to redesign your website but you’re on a budget, let us help you. In this episode, we’ll share with you some options to redesign your website. Hopefully one of these options will fit your budget. Don’t forget to take notes and hit play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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This is a delicate subject and we want to make sure that we deliver this lesson in the right way. We all want to make our dreams and ambitions happen. But what does it really take to make those happen? How much effort do we have to put into our work, our business, so we […]
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LinkedIn has become one of the biggest social media platforms out there today. If you still don’t have a profile on LinkedIn, you may know some of your friends who have one. It is a very popular site for people who are currently employed or practicing their profession. As an entrepreneur, is it something that we […]
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Are you wondering if you should spend time and money for headshots that are professionally done? How much would it cost in terms of time and money? Are there any benefits to getting it done professionally? Does it mean more sales? And most importantly, do you really need it? Let us tell you our opinion […]
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If you need a boost in sales for your business then having an affiliate program might be one of the best ways to do it. But are there any downsides to it? What are the things we need to look out for and what are our options when it comes to building an affiliate program […]
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This book is simply the best branding book I have read. I highly recommend this because it’s simple. It breaks down what is branding and why it’s so important. Too many books out there are over-complicated and a lot of us get branding and marketing confused. But I’m going to clarify all that in this […]
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You are not alone to feel this. Many entrepreneurs go through this stage. You want to make sure that you’re spending your time on things that bring happiness in your life on a daily basis. Before you make any decisions, let us share with you some things that we think you should do so you […]
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When we’re out at events, we’re often asked about how we got the sponsors for our show. It’s probably the number one question we’re asked because everybody would like to monetize every bit of content they have. So I’m going to share with you today how we get our sponsors on the show. Not only […]
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If your website looks great on a desktop browser, does it really matter if it doesn’t look great on a mobile device? Are you leaving money on the table if you don’t ensure that your site is not mobile-optimized? Are you losing audience members and visitors to your website if it isn’t mobile-friendly? Let’s find […]
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One of the apps that’s really getting a lot of attention right now is Periscope. Some entrepreneurs use this app in their business to connect with and grow their audience. Is this something that we should be doing too? Why do people talk about it so much? Let’s get into what it is right now! […]
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A lot of us when we start our business, we start from home. Our home doubles as our office, our headquarters. So when we need to, do we use our home address as our business address or do we get a separate address? Let us tell you what we think! Hit play! Stitcher | SoundCloud | Podcast Feed | How To […]
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Sometimes, the first roadblock for people getting started with their business is choosing a business name. People get stuck at this stage when, in fact, this shouldn’t be that big of a deal. Let us break down some really great strategies in choosing your business name so you can get right into launching your business! […]
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One great way to validate your business idea or to see who’s willing to pay for something is through Crowdfunding. It also gives you a financial kick start to get your business or idea going but it is not as easy as it may seem. Luckily, we have had the pleasure of having today’s guest […]
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We just wrapped up Webinar Ninja Live last September, our first live event. So this question is so timely that in fact, if you really focus on the pointers that we will share to you today, it’s really hard for you not to be successful with your first in-person event. So if you have an […]
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If you’ve experienced the feeling of not liking your customers, it’s OK. This feeling can arise when the loud, irate minority pipes up more often than the happy and content, silent majority. This lesson will help you evaluate your business, your customers and yourself so that you can quickly move forward and focus on more […]
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In case you don’t know, there’s a really big difference when it comes to shared hosting versus dedicated hosting. The experience of your visitors to your website can be affected, so you have to know when to make the move. If you’re about to purchase shared hosting, or you’re about to make that leap to […]
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Whether you celebrate holidays or not, they are just around the corner and are fast approaching. Some businesses sell the most during these times. For some, it may just be a slow time but it does not mean that it has to be a bad time for business. When business is slow, how do you […]
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Can you build a business that can monetize, grow and be successful when you’re a lone wolf? A solopreneur? Somebody who doesn’t have any employees or partners? Can you do it alone? If you’re a new entrepreneur wanting to go solo, we recommend you listen to this lesson! Hit play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give […]
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We believe that decision-making is the biggest roadblock for all new entrepreneurs. It’s what stops them from taking action and action is what builds a business. Let us show you how you can make decision-making quick and easy so you can start implementing it in the real world. Join us with the hashtag #TakeAction but […]
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Tony Robbins has a lot of best selling books. But the book that we are going to feature today is actually quite small compared to his other books. He is known and admired for his very large books but let us tell you why you also must read this little book. It may be little […]
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Product launches have been all the buzz in the last few years. A lot of people in the online space feel like a product launch is something they need to focus on just as much as the product itself. But does it work? Does it help your business? Learn more about this trend. Press play! […]
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If you have some sort of sale in your business, will that upset your past customers? Will you alienate them in any way? If that’s the case, how do you offer sales or discounts for your products or services? Let us answer your questions in today’s episode. Don’t delay, just hit play! Stitcher | SoundCloud | Podcast Feed | How To […]
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There are many new businesses now that are incorporating charity into their business model. How does charity fit into business? Is incorporating charity into your business a good idea? If you’re not going to do it, are you a bad person? Let’s answer all these questions and more in today’s lesson! Click play! Stitcher | SoundCloud | Podcast Feed | How […]
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What do you do with the monetary successes that you make in your business? When your business starts making money and you start making profits, we get excited and forget about spending it wisely. We know that not a lot of people talk about this topic so we want to make sure that this is […]
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Being in debt in business is not a fun feeling. We know. We went through this same situation and thankfully got out of it. In this lesson, we want to share with you what we have done to resolve it- our action plan to get out of debt in business. This action plan is laid […]
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Nowadays, our credit score seems to be more important than how much money we are actually making. It determines if we can get a loan, a credit card or even a mortgage. Is our credit score something that we need to worry about or can we just let it be? Let’s find out! Hit play! […]
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As entrepreneurs, we all want success and significance. And we want to make some money too. But we all know that it’s a lot easier said than done. Often, the problem is that we have dreams but we don’t know how to follow them. In this super awesome lesson, we’re lucky to have Lewis Howes […]
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It seems that everybody on the internet is funny and successful. So one of our listeners asked, do I need to be funny and entertaining or can I just be myself and not worry about being funny? Our answer for this question can be applied to anything- writing, podcasts, videos or any way that you […]
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At some point you’re going to have to produce a video for your business. It could be because you’re launching a new video-based course or you need to promote a product or service for sale. It could even just be for your website content. Here at The $100 MBA, we’re lucky to have someone to […]
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What is your take on this? Can you dream too big in business? Is there a danger of dreaming too big and having too big of a goal? How do you know you are dreaming too big and if so, is that a problem? We’re going to give you our honest opinion on this so […]
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After you’ve gained your customer’s trust and earned their business, how do you make sure that they are happy with the experience and that they stay that way? We know that this is not easy and it’s often harder than making a sale but if you adopt this practice, it will definitely reduce your returns […]
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If you haven’t listened to part 1 of this two-part lesson, hit pause, go back and listen to part 1. As soon as you’re done, let’s continue with today’s part 2. We are going to talk about your checkout page and your risk reversal. How do you make sure that people actually purchase the product […]
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Creating an effective sales page converts people into buyers. It’s essential for a thriving business. In this two-part lesson, we’re going to cover exactly what you need to have on your sales page to make sales. We’re going to get very interactive by walking you through our own sales page and the reasons why it […]
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The Six Thinking Hats by Edward De Bono is an international best seller. It’s one of those classic books that you just need to read. It’s not strictly a business book but it will definitely help you become a better entrepreneur and help you make better decisions as a manager. Let us share with you […]
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Omar has stayed, worked and done business in Dubai in the past. Dubai has its own nuances and traditions especially in business. It’s a lot different than doing business in a western country. So we are going to answer this question specifically and we are also going to talk generally about working in a different […]
The post MBA407 Q&A Weekends: I’m about to do business in Dubai. You have experience there, how should I prepare? appeared first on The $100 MBA.
As a business owner, you have your own brand and you also have a couple of people in the market that you admire and support. Making affiliate offers from other businesses that you support is expected. But how often do you have to send an email to your list with these kind of offers? You […]
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We know a lot of big brands that have faces behind them and they are successful. So if we want to have success, do we need to be famous too? Do people have to know us in order for our business to grow? Or can we stay behind the scenes and have a thriving business? […]
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You may or may not have heard of Bitcoin before but Bitcoin is becoming a mainstream topic. As you might have noticed already, more and more businesses are now accepting it. What is it exactly? Can you buy things with it? Can you convert it to cash? We know you have a lot of questions […]
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PayPal is the oldest and most well-known payment processor out there. However, purchasing these days can be done very easily by using credit or debit cards. Therefore having this option will not require your potential customers to sign in to or create an account with PayPal. So the question is; is PayPal still a must […]
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When things start to slow their pace, we start to doubt ourselves. Maybe we just got lucky when we first started our business and made a lot of sales. But when things start to taper off, how can we jump-start sales in our business again? Let’s find out in today’s episode. Press play! Stitcher | SoundCloud | Podcast Feed | How […]
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Today is a very special guest teacher episode. This awesome person is both a New York Times bestseller and an Amazon best seller. He wrote some of the most influential books and founded two of the best coaching and speaking programs in the industry. Yes, that’s none other than Michael Port. He is going to […]
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Having been on this entrepreneurial journey for several years now, we’ve had a lot of ups and downs. Especially challenging was our transition from part-time to full-time to growing our team. A lot of things have happened and we want to share with you our challenges, what we went through and how we overcame those […]
The post MBA400 Q&A Weekends: What have been your greatest struggles in business this past year? appeared first on The $100 MBA.
There are tons of great blog posts and articles out there. Sometimes, you can’t help but feel the need to share one of them again in your own blog. Either because you liked it so much or maybe you just ran out of time to create your own winning piece of content. If you’re not […]
The post MBA399 Q&A Weekends: Is it appropriate to repost interesting blogs to my biz blog making sure to cite & credit? appeared first on The $100 MBA.
Steve Jobs was not perfect but he is a legacy. There are many things that he has done exceptionally well as a business builder. Today we are going to share with you these 5 things that define the reason why he is successful. They’ve helped me tremendously in my own journey as an entrepreneur. We […]
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Whether you’re buying a software, a training program or a coaching program, you have to know what to look out for when buying business products. There are a lot of products out there that are just complete scams and not worth a penny. They ruin the internet for us! We have experienced this as customers […]
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Whether you’re hiring or not, this episode is applicable for you. As your business grows, you will definitely want to hire rock stars. How do you make sure that you attract the people you actually want to hire? It’s very hard to hire and fire people in the same positions all the time. It’s a […]
The post MBA396 How to Attract The Right Employees appeared first on The $100 MBA.
We know the pain of forgetting something very essential when you’re traveling for business. We travel a lot and we have definitely experienced forgetting a thing or two in the past. That’s why we made this checklist to fight this problem. Plus we made this list a downloadable PDF so you can save it on […]
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Matthew Kimberley is the head of the “Book Yourself Solid School of Coach Training” and is the author of a self-help classic “How To Get A Grip”. Matthew is a really great sales person but he didn’t get there overnight. His daily routines and what he did on a daily basis really helped him get […]
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We all worked so hard for our business and we don’t want to see it fail. If it is under a financial stress, everything else in our life is greatly affected too because our business is so personal. When this happens, some of us often think about taking out a loan. But do we have […]
The post MBA393 Q&A Weekends: My business is not doing well. Should I take out a personal loan? appeared first on The $100 MBA.
In this episode, we are going to share with you our story, why we’ve gone with the medium of podcasting. I’ll share how it all started, how we evolved and and how we improved. There were a lot of realizations and our road to podcasting wasn’t all rosy at the start. If you wanna hear […]
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In this lesson, you’ll learn the fundamentals of starting a personal coaching business. We’ll lay down some rules for you so you can understand how to build it right. Whatever kind of coach you are, we aim to help you build a strong personal coaching business in this episode so that you’re not overwhelmed. Hit […]
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If you’re thinking about creating a mobile app to sell, you have to think about and plan for it very carefully. Some people think that mobile apps are just small gigs or sidelines but they have actually become a very popular way to build a business. Remember that millions and millions of people these days […]
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We hear a lot of stories of people making hundreds or thousands of dollars with Google AdSense and different types of ads on their website. Is this real? Is this actually happening? Is this a viable business model? Let’s find out! Hit play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: […]
The post MBA389 Is Selling Ads on Your Website a Viable Business? appeared first on The $100 MBA.
In today’s lesson we explore how great entrepreneurs are not afraid to take risks and do a few things in their business even when some of their ideas are a little crazy. When does crazy work and when doesn’t it? Let us give you some real examples of crazy business ideas and how you can […]
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We can’t think of a book that’s more well known in the business section. This book has sold over 15 million copies and it’s been translated in over 38 different languages. The audio version alone has sold over 1.5 million copies. So obviously and to be quite honest, it’s one of those books that everybody […]
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This is the dilemma of a lot of entrepreneurs when they go on vacation. It’s even hard for some people to decide whether they should go on vacation for fearing that if they leave their business behind, things could get messed up real quick. But we believe that sometimes, we need to step away from […]
The post MBA386 Q&A Weekends: When you go on vacation, do you work? Or do you completely shut off? appeared first on The $100 MBA.
As an entrepreneur, there might be someone in the family who has influenced you and put you on the path of entrepreneurship. I’m gonna share with you today who those people are in my own family. They have taught me some insights that I learned by just observing them or they were ideas and wisdoms […]
The post MBA385 Q&A Weekends: Has anyone in your family influenced you as an entrepreneur? How? appeared first on The $100 MBA.
This is a question that we get asked a lot. You probably heard me in a previous episode talk about how I dropped out of the renowned Wharton business school. There is a reason behind that. Let me share with you some examples and scenarios where going to business school will make sense and where […]
The post MBA384 Should You Go To Business School? Plus Free Ride Friday! appeared first on The $100 MBA.
Customer Service is a huge part of your business. You need to have a great system in place to manage, to organize and to track your customer service emails. This will make managing customer service a lot easier for you and will allow you to focus on other important things in your business. In this […]
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Squeeze pages (and Splash pages) have become a technique that many entrepreneurs use on their websites. Today, we’re gonna tell you what these types of pages do for your website and we’re gonna tell you what we honestly recommend for you to use. Buckle up and hit play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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If you have somebody else helping you out with your business, like a business partner or a teammate, remember that you’re not always going to agree. At some point, disagreements about business decisions and the next steps in your business are going to happen. But this is normal! The important thing is to deal with […]
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We can’t think of anybody more perfect to teach you this incredible lesson. Turning your passion into a viable business, that’s dreamlike. But there’s a real and a perfect example that we can share with you and that’s Lou Mongello. He left his law practice and moved his family to Florida to pursue his dream […]
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A lot of our peers in the business ask us why we only charge a one-time fee of $100 for a lifetime membership to The $100 MBA. Why don’t we make it a monthly fee? Why don’t we make it a yearly fee? How does the profitability vary between the two models? We’ll answer these […]
The post MBA379 Q&A Weekends: I’m curious why you do a one time fee for your course instead of a monthly or yearly subscription? appeared first on The $100 MBA.
Producing a daily podcast, in particular a high quality one, is very demanding and very hard to do. What we do with ours, The $100 MBA Show, is that we have a great system in place which makes the show happen, on schedule, every day. Today, we’re gonna be sharing with you our system, what […]
The post MBA378 Q&A Weekends: How do you manage a daily podcast production schedule? Let’s say 10 min episodes. appeared first on The $100 MBA.
The number one cause of failure for many entrepreneurs is…self-doubt. How much you believe in yourself plays a huge factor on how successful you are as an entrepreneur. Let us give you our proven strategies to help you smash self-doubt head on when you’re faced with it. Let’s get on with it! Press play! Stitcher | SoundCloud | Podcast Feed | How To […]
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Even if you’re not big on tech, you will be surprised how quickly you can get the hang of these skills. Not only do we recommend that you learn these, but we also guarantee that if you acquire these skills, it will greatly improve your business. These 3 pieces of tech are what we think […]
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If part of your wishful thinking is that everyone loves you, your business, your product or service, then think again. In the real world, you will get people that will not like what you offer. When you get people that don’t like what you do or don’t agree with what you do, it’s actually a good […]
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These five mistakes are actually common mistakes that entrepreneurs make. You wanna make sure that you avoid these at all costs. But with the strategies that we’re gonna be teaching today, you will be assured that you are doing the things the right way for your business. What are these 5 mistakes? Let’s find out […]
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The only thing about this book I’m not a fan of, is the title: The Ultimate Sales Machine. That’s because this book is not just about making more sales, it covers a lot more than just sales. It is a national best seller and it’s a great all-around business book. This book provides practical and […]
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I’ve got a very strong opinion when it comes to this question. Public speaking in my opinion is a performance. Therefore, we have to give it our best and make sure that we wow the crowd and make it a memorable experience for the audience. So how do I do it? Let’s find out! Press […]
The post MBA372 Q&A Weekends: Do you memorize your public speeches or do you use your slides as cues? appeared first on The $100 MBA.
We all know that building a business, especially if you’re a one-person team, is an extreme hustle. So do you think about attending conferences? Today, we will share with you why you would want to attend conferences and for what reasons. We’ll also give you tips on attending one while getting some work done. Let’s listen […]
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A press release let’s the media know you opened up for business, you released a new product or service. It’s a kind of invitation to let the media write about you. But both media and business have changed a lot in the last 10-15 years. So does this still work? Will you get traction? Will it […]
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Marketing is everything. It should be done 24 hours a day, 365 days a year. It is every department in your business, every employee and everything you are. Every single thing you do reflects the way people perceive you, your business and your brand. We’ll tell you all the reasons why in today’s episode. Click […]
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Before anything else, please keep in mind that drugs are very bad! But sometimes we have to see past the actual product or service someone offers in order to learn some of the very important lessons in business. Walter White (a.k.a. Heisenberg) from the series Breaking Bad, has certain practices that he upholds that have nothing […]
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If marketing and making sales talk is not your thing, then you’re gonna love this episode. Teaching is the new marketing. Teaching is the number one way to build credibility with your audience and show that your business is worth their dollar. We’re gonna share with you some examples on how you can apply this […]
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Yes! You have read that right. Our teacher for today’s episode is our very own Nicole Baldinu and you’ll finally hear her voice on the show. Nicole is my better half and as well as my partner in business. She is the producer of this show, the co-founder of The $100 MBA, Webinar Ninja and […]
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We get it. It’s not easy to think about leaving a job or a career that provides for you and your needs and is something that you’ve known all your life. This is a tough question for this weekend but we can share insights from our own personal experience to help you out. Learn when to take the […]
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As you all probably know, Nicole is my life partner and also my partner in business. With the kind of relationship we have, both in business and in life, I can say it works and for a few reasons. I’m gonna share with you today what it’s like to be working in your own business with your significant […]
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Business relationships are just like any other relationship. You gotta build trust. This is something that we know really well, and we know that if you build a relationship with your audience, they’ll want to gobble up everything you offer. So how do you take somebody who’s just learned about you and your business, to […]
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Many businesses offer a free trial because it’s a great way to get people to try what you offer in your business. It’s simply a great lead-generation strategy. But do these free trials really work? If they don’t, what are the alternatives? Today, let’s take a closer look and find out if free trials really […]
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If you’re the kind of person who’s so obsessed with stats and metrics, like how many followers you have on Twitter or how many likes you have on Facebook, then you should listen to this lesson today. We’re gonna give you the 3 most important analytics that can make or break your business. Pay attention […]
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If you’re tight on cash and you’re trying to squeeze every dollar into your business then you’ve got to listen to this episode! We use some of these tools personally, some of them are highly recommended by our friends and colleagues in the business. These tools don’t cost you much or don’t cost you anything at […]
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Rework is a book that has been recommended to us by many entrepreneurs but I’ve just got around to read it for the first time recently. It is definitely a must read because it’s very honest, has no fluff and it makes you rethink the process of your business. We can’t wait to share this […]
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This is a really good question that we’re more than happy to answer in today’s episode. We have noticed that there is some confusion around this area. When you produce a podcast episode, do you create a blog post around it or do you create show notes? Do you need to have them? We’re gonna […]
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Yes, you can definitely come up with a minimal viable product when you have a business with an information-based product. In this lesson that we’re gonna teach you today, we aim to help you come up with your own minimal viable product and share with you some tips and strategies on how to do it. […]
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How many people do you need to have working with you in order to be successful? This is a very important lesson because this is where you make the decisions of growth. We’re gonna take a look at some real world examples and what challenges you face when you grow. If you start growing your […]
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Communication in your business is essential. That’s why meeting with your team is important, too. Even if it’s just you and somebody else in your business, you’re still a team and you need to meet every so often. How often do you have to meet with your team? Let’s all meet in this episode and […]
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This is a heated debate in the online world. Should you allow comments on your blog posts or should you not have comments at all? What are the advantages and disadvantages of having comments on your blog? We’ll give you our personal opinion on this so if you want to hear it, click play! […]
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How do you a choose a few social media platforms that will work best for you, your business and your target audience then focus on it? How do you make sure you have a presence and that you’re reaching your target audience? This is sometimes overwhelming so let’s tackle this lesson in today’s episode. Let’s […]
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There’s a pretty good chance that you’ve heard about Tony Hsieh, the CEO of Zappos, probably the most popular online shoe store on the net. He is also known for the way he runs his business. And in today’s episode, we’re going to share with you why you must read his book, Delivering Happiness, which […]
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We know a lot of people are worried about having too many choices on their sales page. We try our best not to overwhelm our potential customers. Having 2 options in your sales page, do they work? We’re answering this question in today’s episode. Press play and find out! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give […]
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Business cards, flyers, postcards, banners…are they still effective for our business? With almost everything done online, does print media still work? We can’t wait to answer this question today on our Q&A Weekends episode so let’s hit play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: SaneBox If you’re ready […]
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This is a very popular discussion especially if you’re running an online business. Does your business need a physical space? Or can you run your office completely virtually? What are the advantages and disadvantages? We’ll answer all that and more in today’s episode so let’s get down to business. Click play! Stitcher | SoundCloud | Podcast Feed | How To […]
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Building a business is overwhelming. Unlike traditional jobs where your mind is off of it as soon as you reach home, your business is always on your mind. This can greatly take over every aspect of your life. Learn how to handle this in today’s episode. Press that play button! Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
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Live events are a big deal these days and for a good reason. They work. But live events aren’t for everybody. Find out the advantages and disadvantages of hosting a live event and why you would want to do it. Let’s get down to it! Click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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Guys, today is the show’s 1st birthday and without you, our listeners, we wouldn’t be here. As a present for all of you, we’re sharing our personal advice about starting a podcast for your business. Does it help your business? What are the things to look out for? Celebrate with us today on our birthday! […]
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This is the episode you’ve been waiting for because today, our guest teacher David Lizerbram- Attorney and business strategist, will teach us the 3 most important things for you to set up and do, to make sure your business is legally sound. We all want protection so to make sure we get that, let’s all […]
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There will be times when you’ll try and reach out to people in your industry to either collaborate, consult with, or even just get to know. There’s the chance that you will not get a response. Why does this happen and how do we handle such a situation? Let’s find out! Hit play! Stitcher | SoundCloud | Podcast […]
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This is a tough question for us but let’s face it, this is something that we all face. It’s tough to answer because we speak and teach daily for the show, The $100 MBA, in Webinar Ninja and even outside our business. Hopefully, we’ll shed some light on this topic just for you guys. So […]
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This lesson is especially important if you start seeing success in your business and you are letting it get to your head. Today, we’ll show you how being nice can greatly affect your business in a positive way. Let’s click play now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: […]
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Does showing off how much money you’re making work to help your business? Is it a good strategy? Why do you think other people do this? We’ll answer all that and more in today’s episode so let’s hit play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: SaneBox If you’re […]
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How important is it to sit down and decide how much money you wanna make for your business in a week, a month or a year? Is this necessary to do? Let’s listen to this episode and find out. Press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Braintree […]
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In this episode, we’ll get real and talk about something that’s been growing in the entrepreneurial space. This concept of a lifestyle business, what is it and is it really possible to be working a couple of hours a day by the pool or beach, travelling the world while still growing a thriving business? Let’s […]
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We’re sharing with you why you must read this book in this episode. Learn how marketing is just as important as is building your business. There are timeless insights, principles and takeaways that we have taken out of this book and applied straight to our business. Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
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We know you’re wanting to ask us this question and today we’re sharing with you how we come up with new content for our daily podcast. And not just our podcast for The $100 MBA Show, we also have to generate new ideas for our business training and community at The $100 MBA, our weekly […]
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If you are working with a client who’s not paying you for your products or services, you are in a difficult situation. This could happen in any kind of business and many of us have been there! However, this can be solved. Find out how you can resolve this by clicking play now! Stitcher | SoundCloud | Podcast […]
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A great keynote or powerpoint presentation can really add a lot of value to your performance. And today, we’re going to help you create a killer slide presentation with great strategies and tips so listen up to this episode! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Webinar Ninja Live […]
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If you know who you are serving in your business, it’s easier to sell what you are selling. If you’re not familiar with the people that you serve, you’re gonna have a hard time growing your business. We’re teaching you this lesson today so you can exercise the 4 must do strategies that we recommend […]
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Let’s talk about the advantages and disadvantages of owning a franchise so we can help you decide if you should own one. You’ll hear our personal opinion when it comes to franchise businesses. So if you’re thinking to own one, you should listen to this episode now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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Our employees are important. We truly value them. Sometimes however, an employee will do something that’s not according to our culture or rules. As owners or managers of our business, we have to have people skills so we can handle situations like this. How do we do that? Let’s listen and find out! Stitcher | SoundCloud | Podcast […]
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Erik Kerr, Co-Founder of The Draw Shop, is on our show today to teach us in six steps how we can ensure that our value is communicated properly to our audience. Communication is the mother of all skills! If we don’t communicate properly, we will be misunderstood, our message will be misunderstood and our audience […]
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A great way to cultivate a community for your business is to have a forum or a Facebook private group. Regardless of what your business is about, having this is important. Let’s talk about the advantages and disadvantages of a forum and a Facebook private group so you can decide what’s best for your audience. […]
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Like offline businesses, you will also need money to start a business online. There are a few factors that are going to dictate how much money you will need to start an online business and we’re gonna share them with you in today’s episode. Press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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We all know that coupon codes give our customers a reason to buy our products or services right now or for a limited time. Some businesses do it regularly, some do it very rarely and some don’t do it at all. Now today’s question is, do they work? How do we implement giving out coupon […]
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Today is the last part of our three-part lesson about how to create an online course and this episode is about marketing and selling your course. You are done with it so it’s time to market and sell this thing! Let’s finish this! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: […]
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We’re continuing our three-part lesson and it’s all about delivering your course and what platforms to use with your online course. Turn to the next page as you jot down notes from today’s lesson and let’s get down to it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Webinar Ninja […]
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We at The $100 MBA know a thing or two when it comes to making online courses. Not only here but we have also created a couple of online courses outside The $100 MBA. Today, we’re gonna share with you how to create one in this three-part lesson so ready your notes and listen to […]
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We highly recommend you to read this book because it has affected our business in a positive way. The author, founder of HubSpot, shared how they got started and how they were able to grow from a small team of 3 through his Sales Acceleration Formula. Listen to this episode to learn more! Stitcher | SoundCloud | Podcast […]
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We know. It’s overwhelming, confusing, and you just can’t decide which one to work on because you think that each one of your ideas is great. Let us help you choose that one business idea that’s gonna work. Press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Sidekick by […]
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In this episode, we are making a comparison between two great tools that can be used to create our webpages and landing pages. We are also going to share with you other creation tools that we recommend. Click play to listen! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Webinar […]
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If you’re thinking about starting a SaaS business, then this episode might be of great use. As you know, we recently started a SaaS business ourselves, Webinar Ninja, and we’re sharing with you the 5 most important lessons we’ve learned from it. Let’s hear it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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Do you wonder why your conversions or sales are low? Even though you consistently remind your email subscribers to purchase your product or service? Maybe one of the reasons why is because you’re not spoiling them. Learn why you should spoil your subscribers and how to do it in this episode! Listen up! Stitcher | SoundCloud | Podcast […]
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Whether your business is a product or service, you have to have a refund policy. Having one shows that you are confident with what you offer and that you’re willing to put your money where your mouth is. Let’s learn how to set a refund policy for your business today. Click the play button. Stitcher | SoundCloud | Podcast […]
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Being the first in your market often means that you are the leader in your market thus giving you a great edge in the business world. But does this mean that you have to have a completely different product or service in order to be first? Let’s talk about what it means to be the first […]
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It’s a little hard to imagine making serious revenue when you sell lower-priced products in your business. It is possible but it’s not magic. Let’s listen to our guest teacher for today’s episode, Caroline Winegeart, on how she managed to successfully make substantial revenue out of a very low-priced product. It’s possible when you know […]
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It’s nice to think you can successfully start and run your own business from something that you enjoy, you love or you’re good at. But we’re pretty sure, just as every entrepreneur who is already running a business would say, this idea isn’t a walk in the park and should be validated thoroughly first. Let’s […]
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If you’re currently hustling on the side and feel that you want to move forward, leave your job and go full time with the business, you may want to listen to this first. This episode will help you make your transition to full time entrepreneur smoother. Listen up! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
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Have you heard of “Zero-sum budgeting”? It’s a very effective method of budgeting for your business and it has helped us budget for ours, too. Especially if you’re bootstrapping your business, this can help you stay on top of your finances. Let’s learn what it is all about today in this episode! Stitcher | SoundCloud | Podcast Feed | How […]
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So many people start a business around things that are just not their strengths. This can hurt your business or your life as you do things in your business that you’re just not good at. Today, let’s talk about how we can identify our own strengths and use them so it can improve us and […]
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Things will get frustrating at times. Knowing how to handle this properly will really make a big difference in the success of your business. In today’s episode, we are dedicating some surefire ways to manage your frustrations and challenges in your business. Press the play button and listen now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give […]
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This is a very special episode because we’re gathering some of the things that we’ve learned creating more than 300 episodes for The $100 MBA Show. We also want to share with you our takeaways so you can benefit from our experience! Listen up! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review […]
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Are you the kind of person who thinks you can do it all but you find that you are stretched too thin and you’re way too stressed out? Are you “majoring in minor activities”? Enter the way of the Essentialist. Essentialism by Greg McKeown is high on our MUST read list. This book gave us one of […]
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Facebook ads have become very popular recently. If done right, they are very effective in driving traffic or sales to your business. If you have just got started, today is your lucky day because we’re giving you valuable resources today about where you can learn how to use Facebook Ads. Press play! Stitcher | SoundCloud | Podcast Feed | How […]
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If you’re a business owner, you always want your email to look pro. Your business email has to have your domain name on it or else it won’t look professional. So, other than Gmail, are there any other email hosting services that does this for your business? What are your options? Find out today in […]
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You will always get feedback or demands from customers if you sell products or services. This is unavoidable. But what’s important is that you can handle and reply to your customers’ demands the right way. Listen to our episode today and learn to take these demands and handle them with grace. Press play! Stitcher | SoundCloud | Podcast […]
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Often, upselling is perceived as scammy especially in online businesses. So you better be careful on how you do it because there is a right way of doing it. We’ll share with you our personal thoughts on this topic and some important points on how to upsell the right way. Click play! Stitcher | SoundCloud | Podcast Feed | How To […]
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If Affiliate Marketing is a big part of your business, check this out and see if you’re making some of the mistakes mentioned in the episode. These mistakes are common but can be avoided if you know what they are! Listen to the episode and learn more! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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What is a Joint Venture? How does it help your business? How do you do it right? We’re answering all these questions and more in today’s episode so listen and learn! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: HostGator Web Hosting with Unlimited Disk Space, Bandwidth and 24/7 Technical […]
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Here on The $100 MBA Show, we showcase a book that we feel you MUST read especially if you are an entrepreneur. Today, we’re featuring Entreleadership by Dave Ramsey and you’re right! The book title is a combination of the words entrepreneur and leadership because being a leader in the business world is a completely […]
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When it comes to making a decision between buying or renting out a property for your business, it needs to be dealt with seriously. With buying or renting out, which one can help your business significantly? Let’s answer today’s Q&A so click the play button now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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If you’re out there online, in the public space, you will get people who are just gonna hate. They will disagree with you and say bad things about you or your business. Should you take them seriously? Hear it in today’s episode! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: […]
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Today’s the day and we’re on our episode 300! Thank you to everyone for supporting us and our show! Looking forward to more episodes, fun and inspiration when it comes to building your business!Speaking of building a business, which is what our show is all about, we’re going to tell you why you should build […]
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One more episode tomorrow and we’re finally on our episode 300! Super excited! And you shouldn’t miss our 299th episode today! Find out now if you’re working on a business that’s right for you! Because In the long run, it’s not just about the money. You need to know now if the business you have […]
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Let’s jump into part 2 today in this Crash Course in Google Analytics! Yesterday we talked about traffic sources a little bit. Today we’re going to share with you why it’s important to know where your traffic is coming from so you can make smart decisions and changes to your business website. Click to play […]
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If you are an entrepreneur who has a business website but don’t know what is or how to use Google Analytics, then we have a problem. But not to worry because in today’s episode, we’re going to be giving you a crash course about Google Analytics and some helpful resources if you want to dive […]
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We’re giving you a kick-butt show in today’s episode with our Guest Teacher Scott Stratten, a renowned public speaker, best selling author, and the co-host of the hit podcast, The UnPodcast. He’s going to teach you about the ethics of marketing and why you should look closely and carefully at what you put out there […]
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Before you jump right into choosing the colors for your brand by yourself, listen to this episode first and hear some of our recommendations and great resources. So you can choose the colors for your brand and business the right way! Click play now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review […]
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Many of us are familiar with this: SSL Certificate. But do we really know what it means? How important it is and how we can use it for our business? We’ll learn exactly what it is in today’s episode of The $100 MBA Show! Click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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For new entrepreneurs, we always recommend bootstrapping your business first. But overtime as your business grows, you will need to stop bootstrapping so you can grow out of that stage and start focusing on growing even more and building your team. Find out when to stop by pressing play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
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You already heard the first 6 steps on what to do when you want to get over with your overwhelm and just start your new business. In part 3, we’re going to share with you the last 3 steps you need to make your business happen. Press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
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Yesterday, you heard the first 3 steps on what to do when you’re overwhelmed and you don’t know where and how to start your new business. Listen to this 2nd part of the 3-part lesson to learn the next steps to make your business happen. Press the play button now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
The post MBA291 Overwhelmed? Where and How to Start Your New Business PT2 appeared first on The $100 MBA.
This is the first part of our three-part lesson about getting started with your business and just making it happen. Sometimes, we get overwhelmed with all our ideas running through our head and we don’t know just where and how to start our new business. So to help you get started, hit the play button […]
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In this Must Read Episode, we’ll be talking about a book written by a powerful public speaker, John C. Maxwell – The 5 Levels of Leadership. John C. Maxwell is the authority when it comes to leadership. We’ll talk about the different levels of leadership, how you can move up in the ranks and how […]
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Quitting your job is not an easy thing to do. But if you want to become an entrepreneur, you will have to quit, one way or another, eventually. So, is it okay to quit your job whilst not having a business idea yet? We’re answering that in today’s episode! Press the play button! Stitcher | SoundCloud | Podcast […]
The post MBA288 Q&A Weekends: I want to quit my job but I still do not have a business idea? Should I quit? appeared first on The $100 MBA.
When picking a domain name for your business, is it a huge factor to choose a dot com extension? Learn what’s important when choosing a domain name nowadays, what to consider, what to avoid and how to come up with a great domain name for your business. Click play and listen to the episode now! […]
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We’re all busy with our lives and we have tons of things to focus on. Wouldn’t it be cool to just automate some of the different aspects in our business so we can do other important things? How do we do that? Today, we’re gonna cover some great ideas and principles on how to market your […]
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As a business person, you always want to find and build relationships with new people. In today’s episode, we’re going to share with you some strategies on how to find and reach new customers so you can build your business on an on-going basis. Press play now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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What does marketing really mean? Is it advertising your business? Is it trying to get people to come to your website? Is it convincing people for sales? In today’s lesson, we’re gonna clear up what marketing really is and how to do it effectively. Press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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Most great entrepreneurs are well read. Reading is a habit that successful people have so if you want to be successful, reading needs to become one of your habits. Learn the 4 steps to becoming a well read entrepreneur. Click play Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: RelayRides – Own […]
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As an entrepreneur, you’re going to have to manage yourself, your time, and your habits. The better your habits are on a daily basis, the more you will see better results not just in your business, but in your life, too. That’s why we highly recommend you read The Power of Habit by Charles Duhigg. […]
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Is making money from a business based on spirituality or faith, right? Many people see faith and spirituality as a selfless idea, so mixing it with business or money kinda feels contradictory…Well, let’s talk about it. Today, you’re going to hear our opinion on this question so let’s get it started! Click play! Stitcher | SoundCloud | Podcast […]
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Today we answer a question from one of our listeners. She wants to know how to start a small coffee shop business. Listen to the episode and learn strategies on how to wisely take your first step! Click Play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: HostGator– Web Hosting […]
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If you need to learn something specific, like a new skill, you’ll need to find a teacher that’ll be available to help you. In this episode, we’ll be talking about how to find teachers that can teach you skills that you are looking for. Press play and learn how! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
The post MBA279 How to Find Great Teachers Plus Free-Ride Friday! appeared first on The $100 MBA.
Ebay and Amazon are great platforms particularly if you sell physical products. But is selling on Ebay and Amazon a good idea? Is there any good business with it? Tune into today’s episode and find out! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: HostGator– Web Hosting with Unlimited Disk […]
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Today’s lesson is the Part 2 of the two-part lesson of creating an effective sales video. In this episode, we’re going to get a recap of the steps from yesterday’s episode and cover the remaining steps so we can learn to sell what we’re selling in a short amount of time. This is very important […]
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We all know the power of a video, it conveys a powerful message in a short amount of time. That explains how powerful a video is when you put it on a sales page. So, how do you put one together to create a compelling sales video so you can drive success to your business? […]
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Do you notice that people often turn to you for a solution to their problem because they think you can resolve it for them? Do they ask advice from you because they see you as someone who knows how to do that particular thing? Then you should consider getting paid for it. Today’s episode is […]
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You may be one of today’s entrepreneurs who’s very interested in software business. Listen to this episode and learn the benefits and drawbacks of selling software so you can get ready and take care of your software business successfully. Press the play button now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review […]
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If you’ve just started your business, then you know how it feels like when it seems that you’re working very hard but can’t seem to get people to believe in your business and your ideas. In today’s episode, we’re going to answer a common question about how to break through in your business. Press Play! […]
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Infographics are awesome! They look very cool, they’re easy to consume, a great way to convey valuable information to your audience and best of all, it’s also a great way to build your email list! In today’s episode, let’s learn how to utilize Infographics to add value to your website, brand and your business! Press […]
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In today’s episode, Omar compiled his personal top 6 films that he would encourage any aspiring entrepreneurs to watch. You’ll find the list of movies both entertaining and as well as useful when it comes to entrepreneurship. Put one or all of them in your playlist this weekend so get ready and press play! Stitcher | SoundCloud | Podcast […]
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In today’s Part 2 of the two-part lesson: How to Pre-sell Your Product, we’re going to dive deep into marketing your pre-sell products, how to drive traffic to your actual sales page, make sure your sales page is ready for your customers to buy, the tools you can use to actually charge your customers and […]
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Ever wondered how to pre-sell a product? This is part one of a two-part lesson about why you would want to pre-sell a product and how to do it. We’re going to go through how to price it, how to sell it and how to deliver your products to your early adopters who bought in […]
The post MBA269 How to Pre-sell Your Product PT 1 appeared first on The $100 MBA.
We simply can’t create anything of significance alone. To create the lives that we dream about, we have to do it with the support of others. That’s what Michael Miller is going to share with us today. Getting more support for us in life and in business. Michael is an author, professional life coach, entrepreneur, […]
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Is selling on stage at an event a good move? Let’s learn how to do it if you choose to do it and we’ll share some of the things to look out for so it doesn’t backfire on you in today’s Q&A Weekends episode! Press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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Some of us might think that just because we have a lot of subscribers on our YouTube channel or to our podcast, we wouldn’t need to build an email list anymore. Find out in today’s episode about how important building your own email list is for your business. Click play! Stitcher | SoundCloud | Podcast Feed | How To […]
The post MBA266 Q&A Weekends: How important is an email list? Can I just build an audience with a podcast or YouTube channel? appeared first on The $100 MBA.
Most of us think that money is the key motivator but the fact is that it is not. There are of course other things beyond money that can motivate your employees to not leave you and find other jobs. We’ll find out in today’s episode about how to motivate your team other than with money […]
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Many people have family members working with them in their business or they’re in a family business. And when you work with family, it involves a lot of emotions, personal connections, thoughts, and sensitivity. In today’s episode, we’ll learn how to deal and work with family the right way. Press play! Stitcher | SoundCloud | Podcast Feed | How To […]
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We may have different skills, different talents, different resources but we all have the same amount of time. Do you spend your time wisely? How we spend our time is really the only factor that can change results in our life and in our business. We’ll get into details in this episode of the $100 […]
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Why is it that some of us find it very hard to say no? We keep on saying yes to everything like we’re able to do everything that we end up making a huge mistake. Today, let’s find out the reasons why it’s hard to say no and learn 7 ways on how to simply […]
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How can we make it easy for clients to approach us in our business? What do we have to do so we’re not chasing down clients and instead, they come to us? Ian Altman, CEO for Grow My Revenue, a Forbes contributor and a Bestselling Author is going to teach us this amazing lesson for […]
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A lot of people like to start online businesses so they can travel the world or so they can be location independent. But is that really possible? Building and running a business while traveling long term? Hear my personal opinion in this episode of the $100 MBA Show! Press Play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
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A computer is an entrepreneur’s necessity. Today’s question is about what option is best with a budget of under $1500. What’s my recommendation? Click play and find out! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Justworks – takes care of benefits, payments, and compliance paperwork for you. $100MBA listeners […]
The post MBA259 Q&A Weekends: I need to buy a new computer for under $1500 for my business. What do you suggest? appeared first on The $100 MBA.
Without your customers, you have no business. So you have to make sure that you treat them right. But sometimes, you’ll have to face difficult customers. In today’s episode of The $100 MBA Show, we’re going to go through 4 things to avoid when dealing with customers in detail and how they apply to your […]
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In business and in life, it’s often talked about that one should have a mentor. But I actually don’t think you should have a mentor. Want to know why? Tune in today on The $100 MBA Show to find out my take on this topic. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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Growing a business too fast might seem very appealing. It also happens more often than you might think. But in this episode, we will tell you why growing too quickly can have some serious drawbacks. Get ready to learn today on The $100 MBA Show! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
The post MBA256 Can You Grow Too Fast? appeared first on The $100 MBA.
It’s just a fact of life that you can’t trust everyone. There are some people that won’t always have your best interest in mind. You need to know how to identify these people and how to stay away from them. Click play to find out how. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
The post MBA255 Watch Your Back! You Can’t Trust These People. appeared first on The $100 MBA.
How do the world’s greatest managers nail it at being incredible at what they do? Do you wonder why their employees seem happy and satisfied working for them? How can you achieve this? This must read episode can help you answer these questions intensively. Learn why you must read this book here on The $100 MBA […]
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If you’re an aspiring entrepreneur and haven’t actually started your own business yet, deciding whether to put up a physical or online business is what may have been holding you back. Well today on The $100 MBA Show, you’re going to hear something that’s based on experience to answer which kind of business we prefer. So […]
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Sometimes, growth and success can result in you losing touch with old friends/relationships. You may even get people feeling resentment or jealousy if you’re successful at what you do. This is often out of your control. Today, Omar will be sharing some of the things he learned, a personal story about this and how you […]
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As an entrepreneur, whether your business is online or offline, often we strive very hard to grow our business and not noticing that we’re growing very quickly. And with that, our personality changes and we are often unaware of who we’re becoming. How do we make sure that we don’t become something we are not? […]
The post MBA251 How to Not Become Something You’re Not Plus Free Ride Friday! appeared first on The $100 MBA.
When we say hustle, it means working hard. And when we say working hard, it also means sacrifices. Hard work is very important especially in your business. But is too much hard work okay for us? What can we do about it? Let’s find out if we can hustle too hard in today’s episode of […]
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How do you know if you’re not good at being a leader? What if you are not meant to lead but still want to a great role-player in your business? What are the signs of being a great number 2? Know if you’re a great number 2 in today’s episode of The $100 MBA Show! […]
The post MBA249 Are You a Great #2? appeared first on The $100 MBA.
What do CEOs like Steve Jobs, Oprah Winfrey and Mark Zuckerberg have in common? What qualities do they have that make them exceptional? Today’s lesson is about learning the values and skills great CEOs have and recognize them in yourself or in another person. Let’s go! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
The post MBA248 What makes a great CEO? appeared first on The $100 MBA.
Today’s guest teacher is a very talented and creative guy who’s going to teach you in a very practical way how you can get sponsorships for ANYTHING. There’s no magic bullet here, only tried and true ways that Jason has proven worked for him and they can work for you too if you take action […]
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It’s time for Q&A Weekends and today’s question is about setting rates when you’re just getting started. What are the things to consider when setting how much you charge clients? Pricing questions are always tricky but we’ll help you set up and decide your personal coaching rates by tuning in! Click play! Stitcher | SoundCloud | Podcast Feed | How […]
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Do you have a project or something to do but you can’t get it done because of a lack of motivation? Today’s the day for Q&A Weekends episode and we’re going to talk about this issue. How do we get pumped-up? How do we finish what we have started? Let’s hear it! Stitcher | SoundCloud | Podcast Feed | How […]
The post MBA245 Q&A Weekends: I can’t get myself to focus and get things done. How do I motivate myself to get going? appeared first on The $100 MBA.
We often hear, “learn from failure,” and so most of us don’t pay attention to the lessons that we can get from our successes. In this episode of The $100 MBA Show, we’ll share 3 lessons you can learn from a win. Also, we’ll be announcing this week’s winner of Free Ride Friday where they […]
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Constant professional development is very important. If you don’t make time for it, you won’t get to learn new ideas and knowledge to improve your skills professionally. But the question is, how do you make time for it? How do we squeeze it in our schedule? Learn from today’s episode of The $100 MBA Show, […]
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Today’s episode is about your fear of missing out (FOMO) and how to crush it. What causes this fear of missing out? How does it affect us? And how do we get out of this feeling? Let’s all tune in to The $100 MBA Show! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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You might be thinking about writing a book but you’re not sure which is the best route to take; traditional or self-publishing? What are the advantages and disadvantages of each? This is an important decision and you want to make sure that you make the best choice for you. Listen to learn which route is […]
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Today’s the day for a brand new MUST READ episode and we’re going to feature an amazing and fun to read book by Tim Ferriss: The 4-Hour Work Week. The title itself is very interesting and many have found this book very influential. Entrepreneurs and even 9-5 workers can definitely take something out from this […]
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It’s Q&A Weekends and we’re answering this question for today. Do I need a picture of myself on my business website or can I be anonymous? This is actually not an uncommon question especially for someone who values privacy. Most of the time we want to be private but with the ever changing business world, […]
The post MBA239 Q&A Weekends: Do I need to show a picture of myself on my business website or can I be anonymous? appeared first on The $100 MBA.
Today, almost every business has a website. So you might have wondered what’s the perfect website hosting plan? Since every website and its needs are different. That’s exactly what we’re going to talk about in today’s episode. Know the answer by clicking play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review […]
The post MBA238 Q&A Weekends: I need to buy hosting. Do I get a shared hosting plan? A VPS? A Dedicated Server? appeared first on The $100 MBA.
Where does your business take place? Is it on your website or through social media? How exactly do we integrate social media with our website to drive traffic and potentially make our business grow? Today’s topic is all about your website and social media and how to effectively integrate the two. This is our take […]
The post MBA237 Integrating Social Media with Your Site Plus Free Ride Friday! appeared first on The $100 MBA.
A picture is worth a thousand words. That’s why we like images. We use them in many ways: in social media, blogging, on our websites and in our business. Today, we’re going to talk about the importance of images and how it helps our business. The $100 MBA Show starts now. Stitcher | SoundCloud | Podcast Feed | How To […]
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Your website is a huge part of the existence of your online business. But some entrepreneurs tend to just create it without actually giving enough attention to their site design. Remember that your website design will affect how trustworthy you appear to your customers. But the question is, why? And how important is your site design? […]
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Are you the kind of person who sucks at time management? Does your calendar help you manage your daily life schedule or are you having trouble keeping up with it? Learn how to efficiently manage your calendar in today’s episode. Get helpful strategies and tips to effectively make your calendar work for you. Click play […]
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We got an amazing episode for you today with guest teacher, Dorie Clark. Dorie, author of the book, Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It, will teach you some excellent ways in which you can find your breakthrough idea. She’s a great teacher and her lesson will have you taking […]
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Every online entrepreneur knows that blogging is one of the most effective ways to get your business up and running. When done right, it can drive traffic to your website, increase sales and establish your business as an authority in the industry. But what if you hate to write? Or blogging is something you don’t […]
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Some aspiring entrepreneurs may have asked this question: Is there a wrong time to start an online business? Is there a best time? In today’s Q&A Weekends episode, we’re going to talk about when’s that perfect time to start a business or is there really a perfect time? Click the play button to find out! […]
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Sometimes in business, we have to deal with politics. Whether it’s with a peer or a competitor, you need to deal with the situation properly. Luckily you have The $100 MBA Show to help you! This episode will help you know how to navigate through uncomfortable and unfamiliar waters. Press play and get into it! […]
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Innovation is so important in business. What are your strategies for growing your business? Do you stick to what you believe that has been working currently and in the past? Or do you find ways to keep it fresh, alive and interesting? One big reason so many businesses stagnate or even flat line is because […]
The post MBA229 How to Innovate in Your Business appeared first on The $100 MBA.
In today’s episode, Omar talks about his recent experience with this and shares some things you can do to make sure you delegate properly as your business grows. It’s never too early to think about doing this. It’s going to make your life easier but you have to do it right….Get started now by clicking […]
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Sometimes things don’t work out in business. How long should you stick it out for? How do you make sure you’re using your time, money and resources towards something that will give you some success? Find out all the answers on today’s episode, click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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Today we have the distinct pleasure of a lesson by the best name in blogging, Chris Brogan. In this guest lesson, Chris shares his expertise on the topic and gives us the details on his 7-point framework on blogging. You can’t miss this episode, it’s jam packed with valuable information to get you writing better […]
The post MBA226 Guest Teacher: Chris Brogan- Blog Like a Boss in Under an Hour a Day appeared first on The $100 MBA.
A question we’ve been waiting for! Omar answers and explains why The $100 MBA decided not to publish income reports. Many in our space do it. Why don’t we do it too to inspire others? Learn why in today’s episode. Go on and click play. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review […]
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On today’s Q&A episode, Steven asks, should one take a break from their business to deal with life? Omar gives an honest answer on this very sincere question. Find out if this is a good idea or not now. Click play. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: DesignHill- Get […]
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Having procedures in place is so important, especially when you’re getting started. Whether you’re a team of 1 or 100, you need to have these in place. Procedures allow you to work more efficiently and when your team grows it’s easier to delegate when the time comes. Start now by clicking play! Stitcher | SoundCloud | Podcast Feed | How […]
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Customer service is so very important to your business. No matter what you sell, every business has an aspect of customer service. You always want a satisfied customer because a satisfied customer is a repeat customer. Whether it’s on the phone, by email or on twitter, there’s a certain tone you want to create and […]
The post MBA222 How to Shape Your Customer Service Culture appeared first on The $100 MBA.
Part 2 of this 2-part lesson goes deeper and delves into the details to give you the honest truth on how to do what you want for a living and be your own boss! Listen and learn with part 2, click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: […]
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Part 1 of this 2 part lesson begins the discussion on how you can make enough money with your business to live comfortably. How long will it take? Find out and get started now by listening to part 1, click play! > Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: […]
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Today we have a great guest teacher, it is Jia Jiang. He shares with us just how he learned to overcome rejection and how you can too. Don’t let rejection hold you back, click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Rerun- Subscription and membership billing made easy. Art Of […]
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It’s another great question asked, Anne wants to know what the first step of selling a physical product is. Good for Anne, getting started is a big step! Omar gives you the answer to this question and more. Click play to get started yourself! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s […]
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On today’s Q&A episode, Naomi asks what the next steps are to growing her audience after starting a blog. Omar answers this question in detail and helps you all find the way on your content journey. This is some great knowledge here, click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s […]
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On today’s episode we get into some of the common flaws that can be the downfall of any entrepreneur. You need to avoid these at all costs! These five flaws can cause the demise of your business. Omar gives you dos as well as the don’ts here. Do click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give […]
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Appearing on a podcast is a great way to get exposure. In today’s episode we get into the formula on how to do it right. From the research, to how you should approach the host, to what to do during the podcast, as well as after. Click play and go into it with confidence! Stitcher | SoundCloud | Podcast […]
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Before you consider selling physical products you need to be aware of a few key things. Omar shares some insights from his personal experience on the subject in today’s episode. If you sell or are thinking of selling physical products, this podcast is a can’t miss. Click play to gain some knowledge! Stitcher | SoundCloud | Podcast Feed | How To […]
The post MBA214 What to Consider When Selling Physical Products appeared first on The $100 MBA.
On today’s episode Omar gives you three tasks that you need to do on a consistent basis. These really affect the growth and success of your business. Tried and true tasks that make a difference. Click play and get started! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Rerun Recurring billing simplified. […]
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Today we have a fab guest lesson with Chris Lavigne from Wistia. It’s a jam packed episode with lots of valuable information. Chris explains how you don’t need special or super expensive equipment to shoot a great video. He goes into scripting, shooting, lighting and editing your video with what you already have. Don’t miss […]
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On today’s Q&A episode, Kelly wants to know who we follow online. We share whose work we enjoy and who we find inspiring for our own business. It’s the cream of the crop. Click play for some great recommendations. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Rerun- Subscription and membership billing made […]
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Josh asks if it’s even possible to start a podcast with a handful of people. Today’s Q&A looks into the steps you should take to start creating content. Find out how to use each of your strengths to create a great podcast team. Click play to get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give […]
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How do you share the things you create without it seeming that you’re showing off? No one wants to look arrogant. Learn how to phrase things on social media so people know your content can help them and it’s not just about you. Let’s get to it, click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give […]
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Does your appearance have an effect on the success of your business? How should you dress for business events? Should you stick to being yourself at all costs? Find out if and how much your look matters in business, click play. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – […]
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This is the second part to our 2-part lesson where we cover more on growing your business the way you want it to look like in the future. Click play and get more of the good stuff! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – Now you have an […]
The post MBA207 How to Plan for The Future of Your Business Part 2 appeared first on The $100 MBA.
We all want immediate success, but we often don’t take the time to plan the long term vision of what our business should look like in the future. This is critical to growth. This 2-part lesson covers a lot so click play now to learn how to make that vision a reality. Stitcher | SoundCloud | Podcast […]
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On today’s episode, guest speaker, Jeff Goins, the author of “The Art Of Work” shares with us how successful people succeed because of their failures, and not in spite of them. What’s the small move that’s the secret to taking a failure and turning it into a success? Challenge your thinking and click play! […]
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Can you become an entrepreneur even if you don’t have an idea yet? It’s our Q&A this episode. Find out if it’s possible and if so, how? Think outside the box when it comes to building a business, click play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – Now […]
The post MBA204 Q&A Weekends: I don’t have an idea can I still get started with my business? appeared first on The $100 MBA.
On today’s Q&A episode we’re going to give you some reasons why case studies can be very beneficial to your business. We will also get into what types of case studies you can present to really show authority in what you do. Click play to find out how you can concisely show them what you’re […]
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Today we will explain how and why great quality content on YouTube translates into a great ranking on Google. Often times people click on videos in their search results to get a quick answer. Click play to see how to make sure your videos get on that all important page one. Stitcher | SoundCloud | Podcast Feed | How To […]
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So you’ve made a great video. How can you use that video to create more content in a new way? We’ve got some great ideas to help you repurpose your videos. Click play to get started! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – now you have an intuitive […]
The post MBA201 How to Repurpose Your Videos appeared first on The $100 MBA.
How do you rank on Google? How does one rank higher? How does it even work? We answer these questions and more on today’s episode. Click play and be in the know! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – now you have an intuitive way to trade the […]
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We all want to drive traffic to our website. Today you’ll learn the way to do it, guaranteed. Whether your business is online or brick and mortar, if you have an online presence, this will get more eyeballs on what you are doing. Click play to get great tips and advice on getting more traffic. […]
The post MBA199 How to Guarantee More Traffic to Your Website appeared first on The $100 MBA.
In today’s Must Read episode, we feature Scrum by Jeff Sutherland. Learn why the Scrum technique has been adopted by many large tech companies and how it can help you run projects with a group of people. It also offers insights on how to be more productive. Click play and you’re on your way. […]
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You want to keep in touch with your subscribers on a regular basis, but how do you make sure you’re not bombarding them with too many emails? What’s the minimum and what’s the maximum you should email them? In today’s episode we’ll discuss how frequent your emails should be. Click play to learn all about […]
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If you want to record an interview over Skype, we have some great recommendations for you. Whether you’re on a Mac or a PC, we have tips on the tech you need to offer your audience a crisp, clear and professional product. Click play to hear the answer to this great question. Stitcher | SoundCloud | Podcast Feed | How To […]
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Running a business can be nerve wracking. Networking and public speaking can sometimes have you sweating bullets. Today we talk about tactics to keep nerves at bay. With this advice, nervousness won’t even phase you and you can have no regrets about what you would’ve, could’ve, or should’ve said or done. Also, listen to find […]
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Often you have a lot to do in a short amount of time, so it’s completely normal to feel overwhelmed. How do you move forward with your business despite feeling inundated with all the tasks you need to complete? On today’s episode we give you the steps to take to get through it. Click play […]
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Let’s face it, working when you’re not feeling well really stinks. But what if you can’t take the time off to rest? Here we give some great tips on how to get the job done, when the pressure’s on, even if you’re under the weather. Click play today so the next time you’re sick, you’ve […]
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In business, and in life for that matter, you have to be sure of yourself and what you’re doing. That means confidence, but nobody likes a jerk. Strike the delicate balance between believing in yourself and being arrogant. Click play for strategies, examples and more! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review […]
The post MBA192 How to Be Confident Without Being a Jerk appeared first on The $100 MBA.
Having your first live event is a new and exciting challenge. But what can you do to get people not only excited about your event, but get off that fence and say YES? Guest teacher, Nathalie Lussier gives some great tips on how to pull off your first live event successfully. Hint: Sell the experience, […]
The post MBA191 Guest Teacher: Nathalie Lussier- How to Sell Out Your 1st Live Event appeared first on The $100 MBA.
Saying no to clients you respect and love because of a lack of budget is never easy, but it needs to be done. In today’s Q&A Weekend episode we answer the question how to say no to a client you can’t take on because they simply can’t afford you any longer. Press play and get […]
The post MBA190 Q&A Weekends: How do I say no to a client that I love but is too cheap? appeared first on The $100 MBA.
Today on Q&A Weekends Karol asks, “If someone gave you 1 billion dollars, how would you invest it in your business?” Omar gives it to her straight and shares where he thinks the dollars would be best spent. Press play and find out! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: […]
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When you are accepting payment online, chargebacks can be a problem. A chargeback is when a customer contacts their bank to refute a charge from your business. At times it’s intentional, and at other times unintentional. Either way, chargebacks are bad news for you and your payment processor. Today you will learn how you can […]
The post MBA188 How to Handle Chargebacks, Not Refunds. Plus Free Ride Friday! appeared first on The $100 MBA.
Business cards are still a part of everyday business but how do you create one that is effective? Your card is often your brand’s first chance to make an impression on others. How do make sure your card is memorable long enough for others to contact you? Press play and create a killer business card! Stitcher | SoundCloud | Podcast […]
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You’re ready to launch your new product but how do you price it? What if you price it too high? Too low? In today’s lesson you will learn how to approach pricing when launching so you’re not leaving money on the table and not scaring off potential clients. Press play and find out! Stitcher | SoundCloud | Podcast Feed | How To […]
The post MBA186 How to Price a New Product appeared first on The $100 MBA.
You might want to get to know someone you admire in your industry. You may want to work with them or guest on their platform. But you just don’t know if you should cold email them. How do create a context and approach someone that really doesn’t know you at all. We get into it […]
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In today’s Must Read episode we discuss why you really should read Good to Great by Jim Collins. This book has become a modern classic in business management theory for good reason. Find what makes it so good and how it can really influence you as a business builder. It sure had an impact on […]
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On today’s Q&A Weekend episode we answer a question about one-time fee pricing. What’s the logic behind it? Are you leaving money on the table? Press play and find out. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – now you have an intuitive way to trade the financial markets. Open your free […]
The post MBA183 Q&A Weekends: If I price my product as a one-time fee, what’s next? appeared first on The $100 MBA.
As an entrepreneur you are going to want to to meet a ton of interesting people. Today we answer a valuable question from a listener by discussing ways to establish meaningful human connections in a new setting. Let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – […]
The post MBA182 Q&A Weekends: How do I meet new people in a new place? appeared first on The $100 MBA.
Some of us don’t really take full advantage of the benefits that social media provides. Today we discuss how you can use social media to build lasting relationships with your target audience and the people in your sphere. Hit the play button today! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: […]
The post MBA181 How to be Social on Social Media Plus Free Ride Friday! appeared first on The $100 MBA.
Content marketing is when you use great valuable content to build trust among your target audience. Today we discuss how content marketing is one the best sales tools you can ever use. I’m sure you’re intrigued to know more, so don’t delay pressing that play button any further! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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Knowing how to make your business stand out from the rest of the competition is a highly necessary skill to have. Tune in to today’s episode to learn how your business can rise above the rest. Press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – now you have […]
The post MBA179 How to Stand Out in a Crowded Market appeared first on The $100 MBA.
The space we use when building and running our business has a great affect on our success. In today’s episode, you will learn how to make sure your workspace is productive and conducive to doing great work. Press play and let’s make it happen! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – […]
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We are so grateful and privileged to have acclaimed public speaker and dear friend Grant Baldwin on The $100 MBA Show. Today he teaches how you can get paid for your speaking engagements. Don’t miss out on Grant’s very engaging discussion! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – now you […]
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Podcast editing is not a walk in the park, so it’s not surprising if you are considering other people to do it for you. But how will you know if it’s really right to outsource the editing of your podcast? Today we answer another interesting question from a listener. Tune in! Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
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Launching a product can become one of the best moments of your life, so you want to make sure that you do it at the right time. Today’s episode will help you introduce your product to the world at the right moment. Let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
The post MBA175 Q&A Weekends: When is The Best Time to Launch a Product? appeared first on The $100 MBA.
Dealing with emails does not have to be such a chore. Learn from today’s episode how you can be better in handling your personal and business emails. Today’s the 2nd and last part of this lesson, so press play and dig in! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Freedom […]
The post MBA174 How to Be a Pro with Email Part 2 Plus Free Ride Friday! appeared first on The $100 MBA.
Dealing with emails doesn’t have to be such a chore. Learn from today’s episode how you can better handle your personal and business emails like a pro! Today is the 1st part of this lesson, so press play and dig in. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Designhill – […]
The post MBA173 How to Be a Pro with Email Part 1 appeared first on The $100 MBA.
The problem in finding out what your audience really needs and how to build a product around it is that people don’t generally tell you what they need. So what do you do now? Press play to know 4 ways that will help you discover your next product idea in an innovative way. Stitcher | SoundCloud | Podcast Feed | How […]
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The fact is we can never settle as entrepreneurs. We always aspire for better things and greater achievements. Tune in to today’s episode so you will know how you can be better in being a leader of your business. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Designhill – an awesome design […]
The post MBA171 3 Things You Can Do Right Now to Be a Better Entrepreneur appeared first on The $100 MBA.
We start this week off by featuring a much loved classic business book- Think and Grow Rich by Napoleon Hill. Find out from today’s episode how this book influenced thousands of entrepreneurs and how you can apply its powerful insights to your personal and business growth. Let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
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Today we answer a listener’s question that is close to our heart. What makes an ineffective informational product? And how can you develop one that your target audience will truly benefit from? Tune in to join today’s discussion! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: Future Advisor – here’s a […]
The post MBA169 Q&A Weekends: Working on an informational product. Where does education fall short? appeared first on The $100 MBA.
Getting new clients is essential to grow your business. But how do you introduce your business to them? In today’s episode we share some valuable insights on dealing with new people who have yet to know you and what value you can offer. Press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s […]
The post MBA168 Q&A Weekends: How do you approach new clients? appeared first on The $100 MBA.
Imagine the comfort of being able to work from your home. No rush to get out of bed, no need to face the daily traffic, and you can even hang in those PJs a little longer. But is working from home always a great thing? We discuss some of the things you need to consider […]
The post MBA167 Is Working From Home Always a Good Idea? Plus Free Ride Friday appeared first on The $100 MBA.
Mastermind groups provide a chance for like-minded people to exchange knowledge and skills. But are these groups for you? What are the pros and cons of joining one? Tune in today to find out! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: Nadex – see how far your $100 can go […]
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When was the last time you took a break from working? Today’s episode will teach you how to pause and give your body its much needed rest. Take a break and press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Nadex – see how your $100 can go far. Open […]
The post MBA165 How to Take Breaks When Hustling appeared first on The $100 MBA.
Having a content production schedule is essential to make sure that you are pumping out consistently valuable and timely content. Press that play button today so you will know how to create a content production schedule that will help build your business. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Squarespace […]
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Speaking in public can be nerve-wracking and it definitely takes a lot of time and effort to get better at it. Today we are so privileged to have top-ranked public speaking coach Amy Mead as our guest teacher in today’s episode- Heroic Public Speaking Part 2. Tune in today to find out how you can […]
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We do welcome a new working day by doing certain activities that get us in the zone. Click the play button now to know if our morning ritual has any similarity with yours!. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Show Links: Nadex – binary options offer an intuitive way to trade […]
The post MBA162 Q&A Weekend: Do you have a morning ritual to start your day to get you focused? appeared first on The $100 MBA.
There are definitely things that we wish we could have done differently when we were just starting out as entrepreneurs. Press that play button today to find out! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: Nadex – it’s time to get started on binary trading! Open your free account today.
The post MBA161 Q&A Weekend: What would you do differently if you started all over again as an entrepreneur? appeared first on The $100 MBA.
There’s nothing worse than working hard on creating a video for your business, then releasing it to the world, and it gets completely ignored. To wrap up this week’s episodes on creating videos for your business we look at some effective techniques to getting your videos shared by others. Tune in! Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
The post MBA160 What it Takes to Have a Viral Video Plus Free Ride Friday! appeared first on The $100 MBA.
Professionally made videos can do wonders for your business. We wrap up our 2-part lesson on shooting professional videos by teaching you how to polish your videos before sharing them with your audience. Click the play button now and learn! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Show Links: Nadex – experience […]
The post MBA159 How to Shoot a Professional Video for Your Business Part 2 appeared first on The $100 MBA.
Professionally made videos can do wonders for your business. In the 1st part of this 2-part lesson we will teach you the basics of making professional videos. Click the play button now and learn! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: Squarespace – get your own professional-looking website now! Enter […]
The post MBA158 How to Shoot a Professional Video for Your Business Part 1 appeared first on The $100 MBA.
Videos can be powerful tools in communicating the vision of your business. So what video host should you use then? Today we discuss the pros and cons of using the three biggest video hosting platforms: Youtube, Vimeo and Wistia. Don’t miss this episode; press play now! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
The post MBA157 YouTube/ Vimeo/ Wistia- How to Choose Your Video Host? appeared first on The $100 MBA.
On today’s Must Read episode we share why you should take a look at Gary Vaynerchuk’s best selling book The Thank You Economy. If you want to be more than just a business and be a brand that actually cares about its customers and audience members, then this is a must read book. Find out […]
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Discussing our plans with our parents and other loved ones can be tough. In today’s show we focus on making our loved ones understand our business aspirations. Come join us in today’s show! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: Nadex – trade faster with binary options! Igloo Software – […]
The post MBA155 Q&A Weekend: How do I explain to my parents that I’m not a dreamer and that I’m trying to build a business? appeared first on The $100 MBA.
Crowdfunding through Twitter? Why not? Today we answer a question from a valuable listener who dreams to write a book about Twitter crowdfunding. What questions must be addressed? What guidelines must be observed? Tune in to find out! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: Freedom Fast Lane – open […]
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Going to conferences is one of the best ways to build your network and make more people aware of what you do. So what conferences should you not miss this year? Press the play button now to find out! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: Freedom Fast Lane – […]
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Failures are inevitable, but they do not dictate your fate. Today we will discuss how you can move past your failures so you can achieve the success you’re looking for. Let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: 99designs – enter code MBA to get a […]
The post MBA152 How to Bounce Back From Failure appeared first on The $100 MBA.
Building a business might be exciting, but it does not mean that it will be a walk in the park. There will definitely be times when you will somehow run out of steam! Today’s episode will provide you with actionable insights on how to deal with moments of self-doubt when things are not going your […]
The post MBA151 How to Stay Motivated When You Don’t Feel Successful appeared first on The $100 MBA.
Expanding your business requires financial investment. But how will you achieve this if your budget is tight? Today’s episode will teach you some practical tips on how to deal with this situation. You stand to gain a lot from today’s episode, so go ahead and press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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Today we are so grateful to have Chris Johnson, a dear friend and business veteran, as guest teacher in today’s $100 MBA Show episode. Chris uses his years of solid experience as an entrepreneur in giving you fresh insights on how to deal with customers that just know how to push your buttons. Let’s get […]
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So you only have limited money, but you still want to start your online business. Where do you even begin? Where should you invest your hard-earned money? In today’s episode we answer another question from a listener who asked how far her $1000 can go in launching her online business. Tune in today! Stitcher | SoundCloud | Podcast Feed | How […]
The post MBA148 Q&A Weekend: I only have $1,000 to start my online business. What do I spend it on? appeared first on The $100 MBA.
Want to launch an online business but you’re not that much of a techie? In today’s Q&A Weekend episode we answer a listener’s question on whether or not finding a techie business partner instead is worth doing to launch an online business. Start your weekend right by pressing that play button now! Stitcher | SoundCloud | Podcast Feed | How To […]
The post MBA147 Q&A Weekend: Want to start an online business but hate technology. Should I find a techie partner? appeared first on The $100 MBA.
Sometimes things don’t work out in business and you just have to let them go. This could be a marketing campaign, a product or even an entire business. Sometimes quitting is your best option. But does this mean quitting on being an entrepreneur? Find out in today’s episode. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
The post MBA146 When is Giving Up The Right Thing to Do? Plus Free Ride Friday! appeared first on The $100 MBA.
Marketing has changed a lot over the years. It can get very crowded and difficult to be heard with all the noise. In today’s episode you will learn how taking risks with your marketing can really pay off. Let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: […]
The post MBA145 Why It’s Safer to Be Risky with Marketing appeared first on The $100 MBA.
Self promotion can be really tricky. You don’t want to sound arrogant. In today’s episode you will learn how to focus your self-promotion efforts to talk about what you offer rather than what you are. Let’s get into it. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsor: Stamps.com – use promo […]
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Successful businesses are owned by people who have firm beliefs and convictions. If you don’t take a stand, who will? Today we will talk about the importance of taking a stand in your business and how it can impact your brand. Make sure you benefit from today’s discussion, so go ahead and dig in! Stitcher | SoundCloud | Podcast Feed | How To […]
The post MBA143 Why You Need To Take Stand In Your Business appeared first on The $100 MBA.
It’s another Must Read episode here at The $100 MBA Show! Today we feature a brilliant book by Paul Jarvis, a web designer, author, entrepreneur and awesome friend. Paul’s book, Everything I Know, is packed with powerful insights that will help you transform your ideas. We will delve deeper into this book in today’s episode and […]
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Almost all entrepreneurs out there have goals or ambitions for their businesses. But how important is setting goals for our respective business ventures and how often must we do this? In today’s $100 MBA Show episode we entertain a listener’s question by talking about this very timely topic. It’s time to learn new insights, so […]
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Providing Freemium optins to your new email subscribers is one of the most effective ways to encourage customer loyalty. Today we answer a listener’s question by talking about some awesome Freemium optin examples that can give you ideas for your own business. Make sure you join today’s discussion by pressing play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
The post MBA140 Q&A Weekends: What are some great examples of freemium optins? appeared first on The $100 MBA.
On today’s episode we talk about how webinars can grow your audience in a huge way. Omar shares his advise on how best to maximize every webinar you do to increase your opt-in rates and grow your email subscribers list. Also Omar shares a project that he and Nicole have been working over the past year […]
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Sales is and will always be an important aspect of your business. But how will you know the right time when you should sell a particular product or service to a customer? Today we talk about this relevant topic on doing sales work at the right time with the right people. Join the discussion today […]
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We have always emphasized the importance of building relationships here at the $100 MBA. After all, your customers are human beings and not just mere patrons of your business. In today’s episode we share some tips on how you can build stronger relationships with your subscribers to ensure that they will be by your side […]
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Every entrepreneur aspires to see their business grow. And we all know that without your audience, your business is nothing. Today we discuss how you can expand your pool of target audience , which is the very same people who will support and help your business grow. Let’s not delay this any further — let’s get […]
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Reaching out to your customers via email is one of the most effective ways to grow your business. But how can you expand your list of email subscribers? And even if you know how, are you sure that you are doing it properly? Today you stand a chance to benefit from the wisdom of Noah […]
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How necessary are sales videos in promoting your business? In today’s episode we tackle how having a sales video can potentially impact your online business. So whether you are about to launch a new online venture or you already have one, then today’s $100 MBA Q&A Weekends episode is for you. Let’s get down to […]
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Not all business ideas are feasible, so it is important to get them validated. Today we discuss if crowd-funding sites like Kickstarter are great in evaluating whether your business idea is a yay or a nay. Don’t get left behind; tune in today by pressing play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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Tired of your 9-5 job? Don’t worry – you might just get out of that routine someday and become your own boss. But transitioning out of a job will have a serious impact on your life, so you need to make sure that you are prepared for it. If this is a relevant issue to […]
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Once your business starts growing and you begin managing employees, there might come a point when you have to fire some of them. And you know what, firing people is not always that easy. Today we share some tips on how you can fire people properly. Make sure you join today’s discussion by tuning in […]
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Blogging is another popular means of establishing a connection with your target audience. But with a ton of blogs out there in cyberspace, you need to make sure that your blog is worthy of people’s attention. In today’s $100 MBA Show we discuss how you can write engaging and compelling blog posts that serve your […]
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Blogging is another popular means of establishing a connection with your target audience. But with a ton of blogs out there in the cyberspace, you need to make sure that your blog is worthy of people’s attention. In today’s $100 MBA Show we discuss how you can write engaging and compelling blog posts that serve […]
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It’s time to feature another runaway bestselling book that’s worth your time! Today we discuss Ramit Sethi’s highly acclaimed book I Will Teach You To Be Rich. For years this popular bestseller has helped people from all over the world manage their money and guide them to the path towards financial freedom. Tune in to […]
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Achieving business success involves a long and tough journey. Today we provide insights to a valuable listener whose business is currently being tested. Make sure you tune in because we are sure you will also benefit. Let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
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Today we answer yet another awesome question that is very close to our heart. Tune in to today’s first Q&A Weekends $100 MBA Show episode of 2015 as we discuss how long it took us to make The $100 MBA a reality. Start your weekend right by pressing play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
The post MBA126 Q&A Weekend: How long did it take to build and launch The $100 MBA? appeared first on The $100 MBA.
Youtube is the second largest search engine in the world. Are you using it to help promote your business? If you’re interested in using Youtube as a business platform, then today’s $100 MBA Show is for you. Tune in and let us know your thoughts! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Show Links:Give us a Rating & Review […]
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Happy New Year everyone! On the first day of 2015 we talk about using Twitter to help your business grow. Twitter is one of the most powerful social networking tools ever created, so you better take advantage of its wide reach to expand your business. Join us in today’s discussion! Press play! Stitcher | SoundCloud | Podcast Feed | How To […]
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Marketing on social media giant Facebook is one of the most popular and powerful ways to promote your business. But with the intense competition going on out there, how do you make sure that you are doing it right? Today’s episode is the 2nd part of our 2-part lesson on this topic as we share […]
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Marketing on social media giant Facebook is one of the most popular and powerful ways to promote your business. But with the intense competition going on out there, how do you make sure that you are doing it right? Today’s episode is the 1st part of our 2-part lesson on this topic as we share […]
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It’s another Guest Teacher episode here at the $100 MBA Show, and today we are so privileged to have accomplished inventor and notable speaker Stephen Key onboard! Stephen is an expert in licensing business ideas, and today he is going to share some valuable tips on how you can turn your ideas into goldmines. You […]
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If you are a fan of podcasts, then hear us out! Today we talk about some podcasts that we highly recommend for you to listen to. And these podcasts are not only about business; they actually cover a wide range of interests. Go ahead and tune in! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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Music is one of the best things that you can use to get your customers’ attention. If you are clueless on how to get started on working on your music that you can use for your website, podcast, or business in general, then today’s $100 MBA Show episode is for you. Let’s get down to […]
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All businesses start with ideas. Ideas that keep you motivated to keep on going because you firmly believe in them and their potential contribution to society once they materialize. But is having a big business idea important to achieve success? Find out by tuning in today to the $100 MBA Show! Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
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The official website of your business provides the most vital pieces of information about your business. So whether you already have a business website or are just planning to make one, let our 3-part $100 MBA Show lesson on what your business website should have help you out! Today we provide you the Part 3 […]
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The official website of your business provides the most vital pieces of information about your business. So whether you already have a business website or are just planning to make one, let our 3-part $100 MBA Show lesson on what your business website should have help you out! Today we provide you the Part 2 […]
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The official website of your business provides the most vital pieces of information about your business. So whether you already have a business website or are just planning to make one, let our 3-part $100 MBA Show lesson on what your business website should have help you out! Today we provide you the Part 1 […]
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Here is yet another $100 MBA Show Must Reads episode! Today we review the book Reality Check by entrepreneur, evangelist, venture capitalist, and guru, Guy Kawasaki. This book is considered as one of the best resource materials out there in terms of guiding people in managing great organizations. Let us all benefit from Guy’s legendary […]
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Podcasts nowadays hold a tremendous power in informing and educating people. But how is content important in doing podcasts? And will repurposing content to produce your podcasts benefit or hurt your business? Today’s $100 MBA Show discusses this issue as we tackle yet another Q&A Weekends question. Press play and join the discussion! Stitcher | SoundCloud | Podcast Feed | How […]
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So much has been heard about the Lean Startup Approach and what it can do to any business that will feature a new product or service. But is it really worth practicing? In today’s episode we discuss our personal views about this approach and its potential impact on your business. It’s time to answer this […]
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Focus is an essential element of a successful business because it makes you get things done. Sadly, we encounter a variety of distractions along the way that get us sidetracked more often than not. Today we talk about how you can kill distractions mercilessly so you can stay focused on the prize. Join the discussion […]
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Launching and running an online business is no easy undertaking. We at the $100 MBA can definitely attest to this! Today we talk about some important points that can guide you in managing your online business. I’m sure you want to join the discussion, so go ahead and press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give […]
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The growth of your business is not meant to stagnate. That said, it is important that you put in additional investments that will help you advance your business to the next level. Today we talk about the ways you can reinvest in your business so that it will achieve further growth. We’re excited to share […]
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Having the right partner in setting up and running your business is crucial. You obviously just cannot have anyone for a business partner, so it’s absolutely important for you to know how to select the right person. Today we’ll discuss this very important topic, so what are we waiting for? Let’s get down to business! […]
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It’s an honor to have Jordan Harbinger of The Art of Charm as our guest teacher for today. We have repeatedly emphasized that building great relationships is a crucial element in having a successful business and a fulfilling life, and Jordan just delivers awesome insights on how to achieve this. We can’t wait for you […]
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Interacting with difficult clients is one of the most challenging issues that you have to deal with as an entrepreneur. The question now is this: what are the best things that you can do to make this difficult situation work to your favor? On top of this, we also have two very exciting announcements! You […]
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Business occasions like conferences, seminars, talks, and trade shows, among others, are great opportunities for you to build your network. But how do you dress yourself for these events? What are the important dressing tips that you must consider? It’s Q&A Weekends once more, so today we answer this question. Let’s get down to business! […]
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Whether you are an aspiring entrepreneur or a current business owner, you certainly have some people whom you look up to. Now what if you get a chance to actually connect with these people? What’s the best way to approach them so you can form genuine connections with them? Know the answer to these questions […]
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A software business usually follows a different business model than those used by other typical businesses. Today we talk about the stages involved in launching and running a software business, which can serve as your guide if you are planning to develop a software and make a business out of it in the future. Press […]
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The increasing popularity of hiring virtual assistants is not a surprise anymore given the benefits that it can provide to businesses. But how do you start the hiring process? And how can you make sure that you will hire the most suitable virtual assistant for your business? Today we wrap up this 2-part lesson in […]
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The increasing popularity of hiring virtual assistants is not a surprise anymore given the benefits that it can provide to businesses. But how do you start the hiring process? And how can you make sure that you will hire the most suitable virtual assistant for your business? We start answering these questions and more on […]
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Today’s special 100th episode is a MUST READ episode. Today’s must read book is Dale Carnegie’s How To Win Friends and Influence People. Nicole, our Producer joins Omar to talk about why this book is one of the best business books of all time. Find out why this book is so powerful and has influenced […]
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Building a business is a daunting task and is definitely not for the faint-hearted. Our journey towards the realization of our business goals are filled with highs, lows and some detours along the way. Today we answer another question that pertains to the biggest challenge that we’ve ever encountered as entrepreneurs. We know you’re curious […]
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We all agree that there can be certain people in our lives who inspire and push us to pursue our business dreams. Whether it’s a loved one, a friend, or a global icon, these are the people who make us believe that we can make the seemingly impossible possible. In today’s Q&A Weekends show I give […]
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So your business is growing and you feel like you are ready need to hire your first employee. How will you know when it’s the right time to say “You’re hired!” to your employee #1? Don’t second-guess; let today’s episode provide guidance. And because it’s Friday, we announce a new Free Ride Friday winner to The […]
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Who said that the small players in business do not deserve our attention? Today we discuss 5 successful small businesses where we’ve learned a ton of valuable business insights. We’re sure that you will also benefit hugely just by knowing and studying these 5 businesses, so click the play button now to get started! Stitcher | SoundCloud | Podcast […]
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Since February 2014, 60% of internet access is mostly coming from mobile devices such as phones and tablets. Can your business be easily reached by your target customers using their mobile devices? Today we dispense some advice to help you make your business mobile-friendly. Press play and dig in! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
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eBooks are one of the easiest products to create and sell. There have a been a lot of success stories already from authors whose eBooks became runaway bestsellers. Today we share some valuable guidance on how you can best sell your eBook if you have plans of making one. Let’s get down to business! Stitcher | SoundCloud | Podcast […]
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The $100 MBA show is so privileged to have acclaimed career and business strategist Jenny Blake on the show. Today she talks about how you can achieve more agility and resilience in work and life through the pivot method. Now that sounds interesting! We can’t wait for you to benefit from her talk, so click […]
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An MBA degree remains as one of the most sought-after academic degrees in the world today. But is an MBA worth pursuing just right after college? What are the pros and cons? We settle these issues in today’s Q&A Weekends podcast episode. Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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Today is a Q&A Weekend episode. Today’s question is: “Why do I need a website? Why can’t I just use social media?” We emphasize the value of having your own website to build the identity and communicate the vision of your business. Today we talk about the huge contribution of websites in the success of […]
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It’s a fact that we do not always get constructive criticisms for the work that we do. Once in a while, we encounter negative comments that range from mildly annoying to just downright harsh. Today we settle the issue on the best ways to handle the negative comments that we receive. And oh, there’s a […]
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Producing quality content consistently is one of the pillars of a successful business. Whether you share ideas through your website, blog, podcast or videos, people are always yearning to receive highly valuable content. In today’s episode we have the 2nd part of our discussion on the 6 steps that will help you to consistently produce […]
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Producing quality content consistently is one of the pillars of a successful business. Whether you share ideas through your website, blog, podcast or videos, people are always yearning to receive highly valuable content. In today’s episode we have the 1st part of our discussion on the 6 steps that will help you to consistently produce […]
The post MBA88 6 Steps to Becoming a Content Creation Machine Part 1 appeared first on The $100 MBA.
Every entrepreneur experiences doubts when starting a business. It’s completely natural! However, doubts, if not managed properly, can shape the way we think and, ultimately, even our future. Today we will discuss the nature of doubts, the power that they hold, and some ways to completely crush them. Don’t doubt in pressing that play button […]
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Today’s episode is a MUST READ episode. Today’s must read book is Seth Godin’s Tribes. Seth Godin talks about the importance of building a community around your business and your role as their leader. We all want to be a part of a community, it’s in our nature. So how do you use this in […]
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Today is a Q&A Weekend question is: “How do you get sponsors for your podcast?” As per Omar’s style, he’s going to give you the answer you NEED to hear not the one you WANT to hear. Let’s not beat around the bush any longer and let’s hear the answer right now. Do it, press […]
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Today is a Q&A Weekend episode. Today’s question is: “Have you had any speaking training? What do you recommend?” We stress the importance of communication as entrepreneurs and business owners all the time, and for good reason. Today we talk about some tips and motivating factors to getting that public speaking skill under your belt. […]
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Today we explore designing your logo and sink right into the meat of it by giving you the 3 principles to follow in logo design. We even cover branding and give you a free guide on 3 branding rules to always follow. It’s quick but to the point. It’s just what you need. Press play! Stitcher | SoundCloud | Podcast […]
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Conferences are one of the best ways to grow your network and build lasting relationships in business. But before you go to your next conference you should know how to prepare and get the most out of it. In today’s episode we give you our top tips on getting the most out of your next […]
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Explaining what you do to someone may seem easy and you may think you have a handle on it, but believe me, there’s more to it than meets the eye, or ear. You’ll learn how to craft that perfect elevator pitch, (or speech), that quickly, effectively and brilliantly holds the attention of the person you’re […]
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Can you step away from your business without it falling apart around you? Today we address some tips to help you manage your business and get work done in the event that you need to travel or relocate temporarily. Get ready to take some notes! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review […]
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Today is a guest teacher episode and we have John Corcoran from smartbusinessrevolution.com. John is an expert at building relationships and a network. As a former White House speech writer, John knows how to communicate and connect with others in an authentic and natural way. In today’s lesson he will teach you how to consciously […]
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Today is a Q&A Weekend episode! Today we answer: “How do I choose a Theme for my site?” Get all details on what to look for when choosing a WordPress theme and where to buy one that’s right for your business. Press play and get all the answers! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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Today is a Q&A Weekend episode! Today we answer: “Should I use Tumblr or use a blog on my own site?” Get all the details on why or why not to go with Tumblr for your blog in today’s lesson. Go ahead, jump right in! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Show Links: […]
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We all can use a little help to take our business up a level. In today’s lesson, I share 5 must have tools you can use to help you and your business right now. Most of these are free or have free versions so getting started should be easy. These are personal recommendations and we […]
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Every business needs to be able to continue the conversation well after their potential customers have visited their site and in today’s modern business the world this is done with email. We all need to collect the email addresses of our visitors so we can continue to give value to them. Having the right tool to […]
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This is part 2 of this epic 2-part lesson on choosing the right platform to build your business’s website on. Omar continues with the Squarespace and Rainmaker platforms- why you should choose one over the other and their major pros and cons. This is an essential 2-part lesson for those looking to create or redesign their website for […]
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You want to create your own website but you’re overwhelmed with the choices out there. Today, Omar gives part 1 of an EPIC 2-part lesson on the 3 top options for creating your own website for your business. He goes over why you should choose one over the other and their major pros and cons. This is […]
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Today is a Must Read episode where I discuss a book that has greatly influenced me as an entrepreneur and that I recommend that every entrepreneur reads. Today’s book is The 48 Laws of Power by Robert Greene. This book is not a how to, but rather a book that will help you be aware […]
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Today is a Q&A Weekend episode. Today’s question is: “How long does it take to gain 2500 email subscribers?” There are a lot of factors that go into getting that many email subscribers. Let’s talk about what they are and how to do it! Go ahead, press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
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Today is a Q&A Weekend episode. Today, we answer the question: “I’m not a good writer. How do I start blogging?” Writing is not always easy. How to get into a groove and stay there is key. Let’s talk about how to do it! Go ahead, press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
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If you’re running a trusted business you’ll be faced with managing refunds for your customers. In today’s episode you will learn how to handle refunds properly. You’ll know how to make your refund policy clear, lower your refund rates and if need be, deliver refunds that will prove to be a marketing tool that serves you […]
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If you are in business online, you are going to need to charge for your products or services. Choosing the right payment processor for your website can be daunting and downright confusing. In today’s lesson you will learn how to choose the right one for your business. I give you my top picks, their pros […]
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Expressing yourself as a new entrepreneur is not always easy. You’re self-conscious. You might feel like you need to be someone you are not to get noticed. It’s one of those struggles we don’t always talk about but greatly it affects our business. In today’s episode you will learn how to find your own authentic […]
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Business plans are often daunting and some don’t even create one because they think it needs to be this 25 page thing. In this episode you will learn how to create a business plan in an hour. Yes, 60 minutes! One page! We even threw in a downloadable template below. Go ahead, press play and create […]
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In this guest teacher episode, Brennan Dunn teaches you how to price your services. This is an incredibly powerful lesson on how to leverage what you actually offer your clients in your prices, rather than basing your prices solely on your labor. Brennan is an expert at this, earning over $20,000 a client. Press play […]
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. Today’s question is: “Do you recommend doing affiliate marketing?” Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review The LAB Program Live Webinar
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. Today’s question is: “I’m a photographer. Do I need to get a business license or incorporate myself?” Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review The LAB Program […]
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The best way to know you’ve created something your customers want is to begin with an MVO – a Minimal Viable Product. In today’s episode, you will learn the first steps on how to create one and why it might just save your business. Let’s get down to business! Oh, and stick around till the […]
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HEEYOOOOOO! In this episode you will learn my 5 tried and true Steps to Handling Rejection Like a Pro. Getting rejected is just a part of being an entrepreneur. How you handle it will determine much of your success. These 5 Steps have served me well, so press play and let’s get into it! […]
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In this episode you will learn how to get compelling testimonials for your business. Having powerful testimonials is critical to creating a high level of perceived value. But not all testimonials are created equal. In this episode, you will learn how to have compelling testimonials and how to ask for them from your clients. Let’s […]
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In this episode you will learn the 5 Rules to Building a Powerful Brand. Your brand is your business’ personality and what people remember it by. If you don’t intentionally create your brand, others will create it for you…and it might not be a positive one. Press play and build a powerful brand! Win […]
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In this Must Read episode you will learn why you should read Now Discover Your Strengths by Marcus Buckingham and how it influenced me as an entrepreneur. This book made a huge impact on my mindset and knowing what to focus on as an entrepreneur. We also have a super special giveaway in this episode […]
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. Today’s question is: “Where do I start with guest posting and deal with my self-doubt?” Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review The LAB Program Live […]
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. Today’s question is: “When do you take the leap, quit your job and start your business?” Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review The LAB Program […]
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You know you need a blog but how do you create one that supports your business? In today’s lesson you’ll learn how to create a successful blog that works well with your business and your offering. Learn how you make sure your time writing and publishing is well spent and your blog becomes your marketing; a […]
The post MBA59 How to Create a Successful Blog + Free Ride Friday! appeared first on The $100 MBA.
In today’s lesson Omar explains how having and maintaining a blog can help your business tremendously. It doesn’t matter if your business is online or offline, if it’s a pizzeria or a web design firm; a blog is a must. Learn 5 reasons why a blog makes your life easier and your business a success. Let’s get down […]
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In today’s lesson Omar teaches the pros and cons of running an offline business. He shares his own personal experience and offers lessons learnt as well as questions for the listener who might be making that choice themselves. Press play and let’s get started! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA57 Should You Start An Offline Business? appeared first on The $100 MBA.
Do you need to spend time learning business before rolling up your sleeves and building your own? And if yes, how much time should you spend learning before doing business? What are the MUST KNOWS before starting a business? In this episode, we get into it and give you all the answers with no fluff. Stitcher | SoundCloud | Podcast Feed | How […]
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Today in this guest teacher episode, Mike Grossman teaches pricing your products and charge more for what we create. This is an incredibly powerful lesson on price hacking and understanding how to price your products right! Let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Solid Thumbs Up – Freebies! […]
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. Today’s question is: “What is The $100 MBA SEO Strategy?” Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review The LAB Program Live Webinar
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. Today’s question is: “I have too many leaders in my organization. What do I do?” Let’s get into this one! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review The LAB Program […]
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Today we get deep. CAN and SHOULD you be an entrepreneur? Have you really come to terms with the reality of entrepreneurship? Don’t be afraid, now’s the time to answer some serious questions. Let’s get into it. Oh! And let’s give away another membership to The $100 MBA! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
The post MBA54 Can Anyone Be An Entrepreneur? + Free Ride Friday! appeared first on The $100 MBA.
Being an entrepreneur is not easy. There are challenges along the way and in this episode you will learn 10 things you should avoid while on the journey. There is no time to waste – let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA53 The 10 Sins of Entrepreneurship appeared first on The $100 MBA.
You might not have any ideas or you might have too many of them. In this episode you will learn how to discover great business ideas and how to choose the one you should move forward with. Let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA52 How to Choose a Business Idea appeared first on The $100 MBA.
Not everyone you work with will be a super ambitious, go-getter leader type. And that’s a good thing. Type-B personalities have incredibly valuable qualities, IF you know how to utilize them. Learn how in today’s episode. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA51 Understanding and Managing Type-B Personalities appeared first on The $100 MBA.
In this Must Read episode you will learn why you should read Book Yourself Solid by Michael Port and how it influenced me as an entrepreneur. This book made a huge impact in the business book world and it really impacted our own business. Press play to hear why! Get your copy here. Stitcher | SoundCloud | Podcast Feed | How To […]
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. This episode’s question is: How often should I post on my blog? Press play to hear the answer! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. This episode’s question is: I got a job offer. Should I start my business now or later? Let’s get into this one! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
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Every great business has a great leader behind it. In this episode you will learn the 10 most important qualities every great business leader needs to have. Let’s get down to it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA49 What Makes A Great Leader + Free Ride Friday! appeared first on The $100 MBA.
Being a great manager means being able to get others to do what you need them to do. Learn the secret to getting others to do what you ask in today’s episode. Enjoy! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA48 How to Get Others To Do What You Need? appeared first on The $100 MBA.
Great entrepreneurs need to be great managers. In this episode you’ll learn how to become one. This episode is sure to take your approach to management to the next level. Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA47 What Makes a Great Manager? appeared first on The $100 MBA.
A manager and a leader are not the same thing. In this episode you will learn the important differences and when to utilize the manager or leader in you, when you need it. Press play! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA46 What’s the Difference Between a Manager and a Leader? appeared first on The $100 MBA.
In this guest teacher episode, we have NY Times Best Selling Business author Michael Port. A former professional actor and top-ranked speaker, Michael is on today to teach the essentials of public speaking- the Heroic kind. At some point as entrepreneurs we will have to speak or present in public. So press play and get […]
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. This episode’s question is: How do I launch and run a successful podcast? This question needs 2 episodes to fully answer it. This is part 2 and yesterday’s episode was part 1. Let’s get into it! […]
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. This episode’s question is: How do I launch and run a successful podcast? This question needs 2 episodes to fully answer it. This is part 1 and tomorrow’s episode is part 2. Let’s get into […]
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Need to make more money in your business? In this episode you will learn several ways or options to increase revenue in your business. Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA44 How To Increase Revenue in Your Business + Free Ride Friday! appeared first on The $100 MBA.
Maxing sure your Return on Investment on any investment of money, time or effort is critical. In this episode you will learn how! Let’s do it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA43 Maximize Your ROI in Everything appeared first on The $100 MBA.
When you are getting started you might need some cash to get started. In this lesson you will learn some proven ways to fund your business. Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA42 Ways to Fund Your Business appeared first on The $100 MBA.
Finance is the not so exciting part of your business but you got to make sure you have it in order to stay in business. In this episode you will learn the fundamental principles of finance in your business. Let’ get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA41 The Fundamentals of Finance appeared first on The $100 MBA.
In this Must Read episode you will learn why you should read Rich Dad, Poor Dad by Robert Kiyosaki and how it influenced me as an entrepreneur. This book is the best financial education I received, thanks Uncle Ash for gifting it to me 10 years ago! Get your copy here. Stitcher | SoundCloud | Podcast Feed | How To Subscribe […]
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. This episode’s question is: Do I need to use my domain in my business email? Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. This episode’s question is: Should I use the same bank for my business account? Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
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It’s part 2 of our 2-part lesson on negotiation. Master the rules of negotiation and negotiation like a pro so everyone walks away happy. Lots to cover, so let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA39 A Crash Course in Negotiation- Part 2 + Free Ride Friday! appeared first on The $100 MBA.
No matter what your business is or what you are selling, at some point, you will need to negotiate. In this 2 part lesson you’ll get a crash course in negotiation and you will learn how negotiate like a pro and make sure everyone walks away happy. Lots to cover, so let’s get down to […]
The post MBA38 A Crash Course in Negotiation- Part 1 appeared first on The $100 MBA.
When a customer perceives your product or service as an investment, and the return on that investment is greater than your price, it’s a no brainer. In this episode you will learn how to utilize ROI pricing in your business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA37 How to Utilize ROI Pricing appeared first on The $100 MBA.
When we start selling our products and services we often ask, “How much should I charge?” In today’s episode we show you how to figure that out, so let’s get down to business… Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA36 How to Set Your Prices appeared first on The $100 MBA.
In this guest teacher episode of The $100 MBA Show, Mike Vardy teaches productivity secrets that will change how you think about time and how you manage your work or tasks as they relate to time. Mike Vardy is a well-renowned author, speaker and co-host of the show Workflowing. It was an honor to have him teach this lesson, which […]
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. This episode’s question is: What do I spend my limited time on with my business? Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
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This is a BONUS episode! We are calling these Q&A weekends. With these episodes, we answer one of our listener questions. This episode’s question is: How do I deal with customer conflict, especially when the customer in NOT right? Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
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Today we talk about how to earn your customer’s trust. We cover two areas that people don’t often talk about when it comes to building and maintaining trust with your customers. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA34 How to Build Trust in Sales + Free Ride Friday! appeared first on The $100 MBA.
The Point of Sale is the point where a customer decides to buy or not. It’s up to you to make the process as smooth as possible. There are some critical things you can do. Press play and learn. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA33 Why is The Point of Sale So Important? appeared first on The $100 MBA.
Sales is not something icky. It’s all about information and education. Press play and learn more! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA32 What is Sales Exactly? appeared first on The $100 MBA.
This episode packs a punch with why and how you should offer freemiums in your business. It goes beyond the obvious ideas that may come to mind. There’s a right way and a very wrong way to offer something for free to your audience. Press play, listen and learn. Links Free Course Stitcher | SoundCloud | Podcast […]
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In this Must Read episode I talk about why you MUST read Purple Cow by Seth Godin. Seth Godin is one of my absolute favorite authors. I share how this book has impacted me and what some of the biggest take-aways from the book are. Press play and enjoy! Get Purple Cow here. Stitcher | SoundCloud | Podcast Feed | How To […]
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Burnout is bad and is to be avoided at all cost. There are 7 ways we recommend to help you avoid burnout. Let’s hear what they are. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA29 How Not to Burn Out + Free Ride Friday! appeared first on The $100 MBA.
In this episode you’ll learn that the magic lies in building a strong relationship with your customers. What’s the best way to do that? Press play and find out. Links Episode 15 with Paul Jarvis Matt Giovanisci is the music genius who created the show’s theme song. Check out his own podcast, Listen, Money Matters. […]
The post MBA28 How to Turn Email Subscribers into Customers appeared first on The $100 MBA.
We all know we need to content market, but I’ve learned the hard way that it’s all about working smarter and harder. In today’s episode we go over the four pillars of how to content market the right way. Let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & […]
The post MBA27 How to Content Market the Right Way appeared first on The $100 MBA.
Getting the attention of your customers is a part of marketing, not sales. There are some critical ways to get customers’ attention that have worked since the beginning of time. They work because it’s the way we work as human beings. Learn what they are in today’s lesson. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us […]
The post MBA26 How to Get Your Customers’ Attention appeared first on The $100 MBA.
In this guest teacher episode of The $100 MBA Show, Matt Giovanisci teaches you the essentials to creating better videos for your business and website. He demystifies shooting video and video editing techniques and breaks down concepts so that you can get started and make those videos already! For all the goodies Matt talked about visit […]
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Many people are looking for the secret to marketing and this episode we break down what is most important in marketing and how to turn interested customers into paying customers. Today is also the day we announce another Free Ride Friday winner who’ll receive a life-time membership to The $100 MBA online training and community! YAY! […]
The post MBA24 What is the Secret to Marketing? + Free Ride Friday! appeared first on The $100 MBA.
Competition exists and is a reality in business. The question is “How do you deal with it?” Listen to today’s episode to find out. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA23 How to Deal with Competition appeared first on The $100 MBA.
Your new business is doing well. You are now wondering how to grow and scale your thing the right way. That’s what today’s episode is all about. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA22 How to Scale Your Business appeared first on The $100 MBA.
In business, expectations are everything. Making sure you are setting the right expectations for customers will help you in ways you would never imagine. Press play and find out how. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
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In this Must Read episode we talk about why you MUST read The War of Art by Steven Pressfield. I share how it has impacted me and what are some of the biggest take-aways from the book. Press play and enjoy! Get The War of Art here! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a […]
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The delivery of your product or service is ridiculously important. It effects everything from your reputation to whether your customers happily enjoy or return your products. Plus today we announce the second free membership give-away to The $100 MBA online training and community! Woo hoo! Alright, let’s get down to business. Stitcher | SoundCloud | Podcast Feed | How […]
The post MBA19 Delivering Your Offer + Free Ride Friday! appeared first on The $100 MBA.
What if you launch a business and nobody buys? A nightmare you don’t want to happen. That’s why validating your business idea before you launch is so important. We get into it in today’s lesson. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA18 How to Validate Your Business Before You Launch appeared first on The $100 MBA.
Do customers really care how much your products or services cost? How much of a role does price play in the decision to buy or not. We get down to it in today’s lesson. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA17 Is Price Really Important to Customers? appeared first on The $100 MBA.
So you’re starting a business. Should you bootstrap this thing or get funding for your venture? We get down to business and talk about if getting funding is the right move in today’s lesson. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA16 Should You Get Funding Before You Start? appeared first on The $100 MBA.
In this guest teacher episode of The $100 MBA Show, Paul Jarvis teaches his secrets of building genuine and meaningful relationships with your audience with your email auto-responder. Paul knocks it out of the park with this lesson! Check out Paul Jarvis’s work at http://pjrvs.com Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
The post MBA15 Guest Teacher: Paul Jarvis- How to Build Relationships with Your Email Auto-responder appeared first on The $100 MBA.
When getting started, you may be concerned you are not a well known expert. How are you supposed to gain any kind of credibility? Good question. We cover this issue in today’s lesson. We also announce the winner for the first Free Ride Friday membership give-away! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating […]
The post MBA14 What To Do If You’re Not an Expert and Free Ride Friday! appeared first on The $100 MBA.
Customers form an opinion to buy or not to buy before purchasing. This decision is solely based on perceived value. How is perceived value formed? How best to showcase it? Let’s get down to business and talk about it in today’s lesson. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA13 Why is Perceived Value So Important? appeared first on The $100 MBA.
A membership based business may be the best option for your offering. Find out why or why not in this session on The $100 MBA Show. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA12 Why Build a Membership Based Business appeared first on The $100 MBA.
Building a service based business is quite different from a product based one. So why would you want to start on? What should one expect and is it right for you? Let’s get into it! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA11 Why Build a Service Based Business appeared first on The $100 MBA.
This is our first Must Reads episode, where I discuss a book I highly recommend and explain why you should read it ASAP. I also discuss why the book influenced me as an entrepreneur and what were the major insights I found when reading it. Get today’s MUST READ, Anyone Can Do It here! Stitcher | SoundCloud | Podcast […]
The post MBA10 Must Reads: Anyone Can Do It appeared first on The $100 MBA.
Why would you want to build a product based business? What are the advantages and disadvantages involved? In this episode, we get down to business and break it down. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA09 Why Build a Product Based Business appeared first on The $100 MBA.
Offering value to your customers is something we cover in great deal here at The $100 MBA. In this episode we take our first crack at discussing what is meant by value in business. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA08 How To Offer Value in Your Business appeared first on The $100 MBA.
In business you get to enjoy a ton of different relationships and it’s uber important that you know how to build, maintain and manage the various people you will be involved with. Business is about people and so having good relationships means having good business, right? Not rocket science but so many neglect some of […]
The post MBA07 Relationships to Build in Business appeared first on The $100 MBA.
Your audience is your greatest asset. Best be building it! In this episode you’ll learn how. So let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA06 Building Your Audience appeared first on The $100 MBA.
Our first Guest Teacher on The $100 MBA Show is Justin Jackson. His lesson on Words and Your Website will have you hanging on every word. Really. He is so good! We are so thrilled to have him as the first teacher on the show and know that you will learn a lot in this […]
The post MBA05 Guest Teacher: Justin Jackson – Words and Your Website appeared first on The $100 MBA.
Discovering and solving your audience’s pain or problem is the best, and frankly, the easiest way to ensure you are selling something your customers want. Let’s get into the details, so let’s get down to business! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA04 Solving a Pain appeared first on The $100 MBA.
In this episode you will learn how to discover your audience. Your audience is your greatest asset and you’ll be spending lots of time with them. Let’s get down to business and discover them! Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA03 How to Discover Your Audience appeared first on The $100 MBA.
In our second episode both Nicole and Omar share the backstory of why they created The $100 MBA training and community and The $100 MBA Show. Get to know a bit more about them and some of the exciting things ahead for The $100 MBA Show. Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review
The post MBA02 Who is Behind The $100 MBA? appeared first on The $100 MBA.
How do you know you have an actual business on your hands? In this first episode of The $100 MBA Show you will learn what makes up a business anyway. What are the essentials so you know you have a business on your hands. Let’s get down to business… A big shout out and thanks […]
The post MBA01 What is a Business Anyway? appeared first on The $100 MBA.