The Salonology Show: Recent Episodes
Salonology
We're Hollie and Ryan Power and welcome to The Salonology Show! This salon-flavoured podcast is all about marketing, mindset and motivation with a handful of inspiration, fun and positive energy throughout. Let’s check you’re in the right place! This podcast is for salon owners whether that be mobile salons, at home salons, solopreneurs, those with big or small teams, whether offering hair, beauty spa or clinical services - this is the space for you. We're an award winning salon coaching brand and we love helping salon owners. We owned a very successful salon ourselves for over 10 years which we sold in January 2020, and now we work really hard to support salon owners across the UK to not just be more successful in business, but also to find freedom in business like we did. Alongside episodes with us two, this podcast will also feature a hand picked guest from the salon industry to inspire you, someone we think you'll love listening to as much as we love interviewing them. This will not be a stuffy, serious, business podcast like you might be used to, as that is just not our jam. We're all about the fun, the high energy, and helping the salon industry be amazing in every possible way. Make sure you join our Facebook Community, called "Salonology Superstars" to connect with us, other salon owners and and ask us any questions you'd like to hear answered on the podcast. We're so excited about this podcast, we are literally jumping around the house. We have so much amazing stuff to bring you and we can't wait to see you on our first full episode coming soon! Learn more: https://salonology.uk/podcasts/
In 2005, Rachael Hyland traded in work with the British Broadcasting Corporation for the world of the British Beauty Council, and since then has grown her incredible, award-winning brand, Radiant Living.
This week’s Real Salon Owner Story is packed with inspiration, tales of turning low moments into golden ones, and The Salonology Show’s first canine star…
Find out more about how you should carefully consider new equipment without the dazzle of marketing, why the customer experience around the treatment is almost more important than the treatment itself, and what we can do to boost the industry’s reputation!
This episode of The Salonology Show covers:
- Rachael’s entry into the beauty industry without the preconceptions of prior experience
- Why buying new machinery isn’t about your dreams, it’s about the return it’ll bring
- The huge ‘pots of good’ you can find in dire situations
- Why it’s absolutely worth putting yourself forward for awards
- The need to boost our industry’s reputation as incredible, talented business owners
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
2022 is the year that you shift gears from surviving to thriving, and we’re bringing you 6 keys to help you manage exactly that!
We’ll be going deeper into aspects of salon ownership that we’ve screamed from the rooftops, like goal-setting and marketing, right through to some of the deeper secrets to salon success. What are they? You’ll have to listen on to find out…
Set yourself up for the bounceback year you deserve with this episode of The Salonology Show, and keep an eye out for our Salon Growth & Freedom Blueprint event coming soon to take it to the next level!
This episode of The Salonology Show covers:
- 6 keys to thrive this year, no matter your salon’s size or objectives
- The 3 M’s of marketing to consider in every business
- Our website feature checklist for a dazzling web experience
- How you can start delegating, and why you DEFINITELY should
- Where you can get involved with our upcoming Salon Growth & Freedom Blueprint
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
One half of the couple of Directors began The Boutik Salon having always been in the industry, the other from a completely different background. Naturally, they’ve brought the best traits from each other to see staggering success.
The Real Salon Owner Story this week comes from Abigail James and Den Williams, who have astonishingly found the opportunity to not only grow The Boutik since forming in its current state 4 and a half years ago, but a training academy alongside it!
Hear from the delightful duo on The Salonology Show this week, where we chat about the goals they’ve been setting, the biggest challenges they faced, lacklustre regulation in the industry, and what they love most about such a social industry.
This episode of The Salonology Show covers:
- How the beauty industry feels to a newcomer
- Longstanding issues with a lack of regulation
- Lessons on tempering your ambitions, owning your decisions and hiring the right people
- The difficulty with keeping home and work life separate in a co-working couple
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
We’re in an experiential industry, and nothing is more important than the feeling you leave your clients, and for Heather Allen’s Treatment Rooms in Tutbury their experiences have a reputation for being magical.
This week’s Real Salon Owner Story is spectacular for so many reasons; Heather entered the industry without a therapy background, and in under 5 years has been nominated for a Professional Beauty award!
Discover how to build a brand that’s not reliant on you, why you should do ambitious things that scare you, and the secret to how The Treatment Rooms attracted 80 new clients a week.
This episode of The Salonology Show covers:
- Why you should set up your brand separate from yourself
- How Heather was able to attract over 80 new clients every week
- Heather’s interesting entry to the industry without a therapy background
- The Treatment Rooms’ incredible nomination at the Professional Beauty Awards
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
We love bringing you the Real Salon Owner Stories series as much as you guys seem to enjoy listening, so we’re delighted to host the marvellous Kerry Douglas on this week’s Salonology Show!
From therapies on cruises and planes to a 16 year-strong salon with over a dozen committed members of the team, Kerry really has done it all.
Hear from the Owner of Body Sense Beauty Salon on making steps towards delegation, staying resilient, and hiring your first team member.
This episode of The Salonology Show covers:
- How to take the bold jump into delegation
- The pride in building a salon that’s known, trusted and respected
- Kerry’s incredible resilience throughout Body Sense’s 16 years
- Advice for owners thinking of making their first hire
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
There are few industries so empowering to those within it as the beauty industry, something that Vicky Rawcliffe has experienced comprehensively in her relatively short beauty career so far.
It’s safe to say that the progress she’s made in that time is incredible, crafting a business that works for her, not vice versa!
In the next episode of our Real Salon Owner Stories we hear from Vicky, Owner of Transcendence Holistic Therapies, about how she made the huge career shift, took control of her path, and grew the confidence to be unapologetically authentic.
This episode of The Salonology Show covers:
- Why you NEED to charge your worth
- The superpower of being unapologetically you
- Combining the ambition of manifestation with the power of hard work to achieve your dreams
- How it’s never too late to enter the beauty industry
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
We might all think we’re aware of the extent to which greenwashing happens in our industry, but you’ll be shocked at the reality of legislation around what constitutes ‘organic’ products…
Fighting the wave of greenwashing with her TRULY organic massage oils is the incredible Lottie Davies, who has coined the phrase “learn to turn” so we can see what’s really in our products.
Lottie joins us on The Salonology Show to share how she’s kept her life balance between business ownership and being a marvellous mama, ways we can battle greenwashing in beauty, and the somewhat smelly story that taught her to hire slow, fire fast…
This episode of The Salonology Show covers:
- Fighting back against the growing greenwashing issues
- Lottie’s drive to start a business at such an early career stage
- The bizarre story that taught invaluable lessons around hiring and firing
- How Lottie values the importance of a healthy life balance
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
After such a positive response to Lorna’s appearance on The Salonology Show, it’s our pleasure to bring you another fantastic Real Salon Owner Story - joining us on the podcast this week is Helen Eveson, Owner of Bliss Beauty Keyworth!
Helen’s experience in the industry spans an incredible 30 years, and gives her a wonderful perspective on how beauty has changed in that time, as well as what’s in store…
We chat with Helen about her route into beauty, the essential relationships you should build with clients, how newcomers to the industry should look to get a breadth of experience under their belt, and how she kept her personal touch running throughout her email marketing.
This episode of The Salonology Show covers:
- The origins of Helen’s incredible 30+ year journey in the industry
- Advice for newcomers to the industry looking to gain experience
- Why Helen’s personal touch helped her to perfect her email marketing
- How to build strong, lasting bonds with your clients
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
There are so many incredible salon owner stories from our community, and with The Salonology Show primed for a fresh format we’ve invited the amazing Lorna Roythorne-Du Ross onto the podcast!
Our community is truly one of the best parts of what we do, and after our ‘Real Salon Owner Stories’ series on Clubhouse last year, we’re now at the perfect time to draw on learnings and experiences from you lovely listeners.
Lorna, who runs RDR Beauty Clinic and has been a frequent contributor on the podcast’s Q&A format, joins us to share her gripes around the moral issues in our industry, the top tip she’d give newcomers to salon ownership, and the best advice she ever received from the one and only Anita Roddick…
This episode of The Salonology Show covers:
- The importance of morality in our industry
- How to grow stronger rather than bigger
- Lorna’s best business/life advice courtesy of Anita Roddick herself
- Advice for newcomers to the beauty industry
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Welcome to 2022, and to the finale to our two-part master plan to set your sights & seize every opportunity that the coming year will bring!
If you didn’t catch episode 34 of The Salonology Show, you’ll want to go back for our top tips to help define your goals for 2022 - because this week we’re talking about converting goals into gameplans…
Discover the power of laying out your plans in best & worst case scenarios, how to turn targets into timelines with definitive deadlines, when to squeeze your renovations in, and why you NEED to put your prices up if you haven’t already!
This episode of The Salonology Show covers:
- Taking control with ‘Gold, Silver & Bronze’ plans for the year
- Setting timelines to get off of ‘Someday Isle’
- When & how you should declutter your menu
- Booking time to refresh and renovate your salon
- Why you NEED to put your prices up this year!
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
What a year it’s been - maybe we’ve not been afforded the chance to reach the soaring highs we’d hoped yet, but 2021 is just the beginning of a journey…
We do like to switch things up on The Salonology Show, so this week we’re kicking off a two-part special on goals, strategies, and mapping out a path to success for the year ahead!
Join us for a festive foray into why you shouldn’t just write off 2021 and start afresh, how to define the kind of goals to set in 2022, and how we’ll start turning ambitious goals into tangible plans.
This episode of The Salonology Show covers:
- Reflecting on the past year and taking positives rather than writing it off
- Putting 2021 into perspective and focusing on the optimistic bigger picture
- Setting meaningful goals in various areas of your life, beyond financial and material gains
- How we’ll turn goals into plans in part 2 of this seasonal special
If you’re listening between Christmas and New Year and want to set your goals with us, we’re hosting a special webinar on Thursday 30th December to take this even further! Find out more and sign up at bit.ly/goal-setting-2022
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Christmas is coming, so with the rush of the holidays fast approaching it’s essential to look after your salon’s #1 asset: You!
Whether your version of switching off is training, trips out or trash TV, it’s a vital step to offloading the burdens of ‘festive burnout’.
Join us for this week’s episode of The Salonology Show as we prepare to SMASH December; we look at de-stressing to combat the impending rush, how to alleviate some of the pesky admin work from your day-to-day life, and why making comparisons is blinding you to your true success!
This episode of The Salonology Show covers:
- Switching off when things get hectic
- How to reduce the admin load on your back
- Overcoming negative self-talk & ditching the comparisons
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
As we’re bombarded with tens of THOUSANDS of ads in a day, it’s tough to stay memorable, so with the festive season upon us it’s essential now more than ever to highlight what makes you uniquely… well, you!
Whether it’s a social campaign, becoming a Google My Business wizard, or simply placing a giant pink gorilla in your salon, staying at the forefront of people’s minds is an ever-growing challenge.
In this week’s Salonology Show we’re looking at the marketing tips that’ll help you stand out from the crowd this Christmas, sharing how we’d do things differently knowing what we know now, and whose shoes we’d jump into given the opportunity.
This episode of The Salonology Show covers:
- What we’d do differently with the knowledge we know now
- The #1 marketing tip for standing out in an increasingly competitive marketplace
- How to maximise your presence on Google My Business
- Which famous icons’ shoes we would step into for a day
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Staying at the forefront of the industry means keeping your eyes peeled for the next high-ticket treatments to lead the way. So…what’ll it be, and perhaps more importantly, how are you going to sell it?
This week’s Salonology Show takes a look towards the future, peeking at which technologies promise to change how you position yourself, as well as some marvellous strategies for motivating your team to fulfil their potential, become better salespeople, and the advice we’d give for those of you looking to move towards the world of specialist, high-end treatments!
This episode of The Salonology Show covers:
- The industry’s next big, high ticket treatment, and how to market it right
- Evolving your salon to become more specialist and high-end
- Which incentives will supercharge your team into selling more and performing at their best
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
With just 54 sleeps till Christmas, ‘tis truly the season to share your salon’s wonderful atmosphere with those around!
The prospect of holding a seasonal event can be equal parts exciting and intimidating, particularly for the smaller salons among our industry, but it’s worth the worry with the connections and collaborations you can create by opening your doors for an event.
Join us as we kick off the 2nd year of The Salonology Show (yes, last episode was in fact the podcast’s 1st birthday) with topics ranging from what’s next after you achieve business freedom, Ryan’s dream Lego set, and some hilarious anecdotes from a somewhat intoxicated visit to Epcot...
This episode of The Salonology Show covers:
- Whether it’s a good idea to hold a Christmas event this year for your salon
- What’s next once you’ve finally achieved true business freedom
- Ryan’s dream Lego sets
- The best of Disney’s parks & rides
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
If you’re aiming high and dream of exponential growth in your salon, you’re not alone. Vivvy poses the question this week on how to prepare your business model for scaling up, and for those of you looking to upsize or open a 2nd location this episode couldn’t come at a better time…
On top of this hot topic, we’re exposing the biggest marketing mistake salons can make, sharing Hollie’s experience selling her spa, and more!
Don’t forget to keep sending in your fantastic questions for us to react to blind on the show, by dropping an email to the lovely Anna, our Head of Customer Happiness, at anna@salonology.uk.
This episode of The Salonology Show covers:
- How to exponentially scale up your business model
- Uplifting feelings that come from supporting the salon community
- The #1 marketing mistake salons make
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
For many of us, selling high ticket items can be a big step to take without the confidence to do it. Consider that a festival pint can cost you an arm and a leg, and yet the queues remain - the price you charge is far less important than the experience you offer!
Once again we’re diving into your burning questions on another exciting episode of The Salonology Show, where we tackle Wendy’s question on high-priced packages, as well as how to use WhatsApp in your business without blurring the line between personal & professional lives, and how to increase your prices without upsetting any of your loyal clients...
This episode of The Salonology Show covers:
- How to increase your prices without upsetting clients
- Using WhatsApp for your business, and where to draw the line between personal and professional communication
- Building confidence in offering your higher priced packages
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
If you’ve listened to recent episodes of The Salonology Show, you’ll have perhaps built up the confidence to make your first hire - what perfect time for Simone’s question this week on the vital questions you should ask at every interview!
We’re loving the questions this week that have us musing on the work behind winning awards (and picking the right ones to enter), what brings us joy in our business and personal lives, and what the future holds for clean, green beauty....
Slight spoiler alert here, but green beauty is going to play a massive part at the Olympia Beauty event which is just 2 weeks away! We’ll be there hosting the Salon & Spa Owners’ Club, so go and register NOW before tickets run out...
This episode of The Salonology Show covers:
- The top questions you should ask every interview candidate
- How to win awards, and whether they’re worth the cost
- Clean, green beauty’s future
- What brings us most joy in life, and in business
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Running a business can be scary, but it doesn’t have to be! Whether it’s overcoming impostor syndrome, building the confidence to exude personality in your marketing, or taking that massive step to bringing on your first team member, we’ve got you covered on The Salonology Show...
We’re thrilled to have the questions still coming in thick and fast for our unscripted sessions, and this week’s prompts are absolute CRACKERS - tune in to episode 26 for tips on marketing mastery, summoning self-confidence, and perhaps some restaurants to put on your bucket list!
This episode of The Salonology Show covers:
- How to convey your amazing personality in marketing content
- Picking the right time to grow and employ staff
- Overcoming self-doubt and beating imposter syndrome
- Our top picks for restaurants in the UK and the US
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Every business owner knows the classic dilemma: you need more staff to bring in more clients, but you need more clients to afford more staff. So when do you take the plunge and grow your team?
It’s time to answer more of your burning questions, which this week cover how to keep your content exciting in emails and social media, tips on finding the right virtual assistant to help you achieve more, and what came first; the chicken, or the egg…
Don’t forget to send your questions to anna@salonology.uk for us to blind react on future episodes, and remember to sign up to the Olympia Beauty Salon & Spa Owner’s Club on 3rd-4th October!
This episode of The Salonology Show covers:
- The perfect time to take on new staff
- Our favourite, most inspirational quotes
- How to keep email & social content exciting and fresh
- Tips for finding the right VA - Virtual Assistant
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Welcome back to another exciting Q&A edition of The Salonology Show, where once again YOU get to decide which tough topics we tackle!
If you’re looking to boost your upsells, make the most of the sunk cost of bringing people through the door and beat the fear around asking clients about them, then do not miss this episode…
Thanks to questions from our fabulous listeners Michaela, Julie, Chelle and Kerry, we also dive into how to keep the VAT man happy, the best business decisions we’ve ever made, and who would show up to our dream dinner party!
To have your questions featured on future episodes, send them in to our lovely Head of Customer Happiness, Anna, at anna@salonology.uk.
This episode of The Salonology Show covers:
- How to survive the clutches of VAT and the dreaded tax man
- Encouraging your team to make more upsells
- The best business decisions we’ve made, and how you can do the same
- Our dream guest list for a dinner party
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Whether it’s attracting staff or winning clients, your vibe attracts your tribe so whatever you do… Don’t. Be. Boring.
Once again we’ve called upon our trusty Salonology tribe for their burning questions and need-to-knows, from combatting a concerning lull in job applications to using old-school marketing in the modern world, and why doing something different can help you with sales and staff alike!
Rounding off today’s Salonology Show we have the perfect question dissecting our business acumen and personal lives: What business superpowers do we have, and what fictional superpowers do we wish we had?
This episode of The Salonology Show covers:
- How to attract new staff when people start job-hunting again
- Can old school marketing make a splash in modern society?
- Pulling away from the business for non-negotiable personal time
- Our business superpowers, and which ‘proper’ superpowers we would pick
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
If you’re listening to this podcast, the chances are high that you’re a current or budding business owner. Remember - that means you set the rules on how much you engage with your business!
The response to our first unscripted Q&A sessions was fantastic, and we’ve had plenty of questions this week on how one can step away from their business to enjoy more time apart from it, and just how much you should oversee those to whom you delegate.
From the sensible to the absurd, if you want your questions to be answered on a future episode of The Salonology Show then send them in to the wonderful anna@salonology.uk and help us to make more of the show that you want to hear!
This episode of The Salonology Show covers:
- How to scale back your involvement in your salon guilt-free
- Ryan & Hollie’s biggest salon owner sins
- Owner vs manager roles, and how much you should oversee tasks you’ve delegated
- Which actors might play Ryan & Hollie in a film about their lives
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Where do we see the future of our industry? How do we keep a work-life balance when we do both together? What’s the most expensive bottle of prosecco we’ve ever had the pleasure of consuming?! We’re tackling only the toughest topics sent in by YOU, our lovely listeners!
Answering questions blind and unscripted this week, we ponder which exciting new directions that the beauty industry may be heading in - from the ever-growing eco-friendly focus to new trends in treatments.
This episode of The Salonology Show covers:
- The new directions we see the beauty industry heading in
- Tweaking your work-life balance when you work with your partner
- Our favourite holiday destinations
- The most expensive prosecco we’ve ever consumed
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Welcome back to The Salonology Show - but not quite as you know it...
We are unbelievably pumped to share with you all the first episode of our BRAND NEW FORMAT! We’ve swapped out OUR script for YOUR questions, as we offer our blind takes on the hot topics you want to hear from us.
Kicking things off in style, we chip in with our two cents on the UK vs US marketing style debate, our holy trinity of rules for a happy life, and consider our lives in the alternate universe where money is no object - so nothing too dramatic…
This episode of The Salonology Show covers:
- Marketing the right message, to the right audience, in the right way
- Key differences in UK vs US marketing
- Our 3 golden rules for a happy life
- How we’d spend our lives if money were no object
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links & references at: https://salonology.uk/podcasts/
As we come towards the end of the current format of The Salonology Show, it seems like the perfect time to look back on the biggest lessons that we’ve taken from life post-2020...
Whether it’s keeping your head up in the face of adversity, or using your power as a salon owner to include family time in your weekly routine, now is the perfect time to make a change for business, or your personal life!
This episode of The Salonology Show covers:
- Our personal takeaways from the past year
- Setting yourself up with a contingency plan
- Staying positive in the face of tough times
- Shifting your work-life balance to accommodate what you want
- Ryan’s ire towards people who go in on other businesses unnecessarily
- How YOU can get involved in future episodes!
Don’t forget that next episode is the start of our exciting new format, and WE NEED YOUR HELP! We’ll be answering your questions blind and unscripted, so if you want to hear our take on your biggest issues and toughest topics then send them through to anna@salonology.uk!
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
Our industry is one of senses - to see, touch, and smell a product is to experience it in such a way that is otherwise impossible to convey. With that in mind, and in light of the past year of restrictions, this year’s Olympia Beauty live show promises to be nothing short of a monumental event for our industry!
In light of our recent announcement - a partnership to run the Salon & Spa Owners’ Club - we speak to the wonderful Ian Archbold who, since 2004, has been Show Director forOlympia beauty.
Get the lowdown on what to expect from the beauty industry event of the year, what makes this year’s show so special, and how you can register to be one of the lucky attendees of our part of the show!
This episode of The Salonology Show covers:
- The remarkable, 17 year growth of Olympia Beauty
- Shifting the show’s focus to represent smaller brands even better
- Addressing the increasing need for sustainable beauty products
- Introducing new, more engaging formats to the show
- A sneak peek at our Salon & Spa Owners’ Club portion of Olympia Beauty 2021, and how to register
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
We all want to give every client a 5 star experience, so what happens when you spot a review that’s critical about their experience with you?
Every business faces negative reviews at some point in its lifespan, so learning to respond in a way that can keep everyone smiling, from friends and family to staff and salon-goers alike!
Join us for this uplifting instalment of The Salonology Show, packed with advice for turning pessimism into positive vibes, and maybe even converting one bad review into a keen advocate for your salon...
This episode of The Salonology Show covers:
- Tackling unfairly negative reviews of your business
- Resolving issues with clients who don’t enjoy your service
- Surrounding yourself with ‘cheerleaders’ not ‘naysayers’
- Encouraging staff who may be struggling to stay optimistic
- Ryan’s Rant on unnecessarily negative social media posting
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
With the heart of a lion and the hair to match, Tom Chapman is a truly inspirational beacon in our industry, leading a focus on mental health and performing life-saving charity work.
Not only is this industry icon eliminating a much needed stigma, but he’s an award-winning barber, speaker, author, international speaker, and even has a movie on Amazon Prime Video.
In this episode of The Salonology Show, Tom goes into detail about the incredible initiatives that are helping to link their patrons with much needed resources, their fundraising events such as The Lions Roar Run, and their ambitious expansion plans.
From this episode, we're aiming to raise £10,000 for The Lions Barber Collective and want to enlist as many of the tribe as possible! To donate, follow the link to our JustGiving page: https://www.justgiving.com/team/teamsalonology
Content Warning: This episode does discuss the sensitive subject of suicide, raising awareness for the resources available for those in need. For resources on The Lions Barber Collective, visit www.thelionsbarbercollective.com, or for immediate support call Samaritans on 116 123.
This episode of The Salonology Show covers:
- The touching story behind the start of Tom’s journey
- Breaking down the stigma around talking about mental health
- What makes barbers the ideal touchpoint for mental support
- How telling stories in a positive light can save lives
- The Lions Barber Collective’s plans to expand the charity’s reach
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Last month we made inroads on demystifying Facebook and how to perfect your posting on the platform. This month we set our sights on Instagram, the powerful tool that promises to forge lasting bonds, and by now we all know what bonds build…businesses!
On top of making connections with potential clients and other businesses, we have 6 of the BIGGEST names in our bountiful Instagram friends list, with a combined following pushing half a MILLION, sharing their #1 top tips for upping your Instagram game!
For anyone looking to increase the quantity, or even more importantly the quality, of their Instagram interactions, this episode is not to be missed...
This episode of The Salonology Show covers:
- 6 incredible instagram personalities’ #1 top tips
- How to make bonds on instagram
- Finding the balance between grid posts, stories and reels
- Connecting clients to your team through your social media presence
- Ryan’s ire towards businesses that don’t respond to quote inquiries
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
The past year has undoubtedly been testing for all of us, and with a promising return to our salons on the horizon it’s important to look after ourselves as much as we do our clients. One wonderful woman whose business, Low Ears, helps people log and approach their mental wellbeing when words might not do justice, is Low Ears’ Founder, Sam Pearce.
Sharing her incredible, inspirational journey with us, Sam talks about the new challenges of burnout’s counterpart, bore-out, helpful advice for keeping your team’s spirits high as we reopen, and the significance of mental first-aid training that’s specific to our industry!
This episode of The Salonology Show covers:
- The origin of Sam’s incredible dedication to mental wellbeing
- Coping with burnout, and its counterpart ‘bore-out’
- How Low Ears helps people communicate struggles without words
- Advice for reopening safely, both in a physical and mental sense
- Looking out for our teams’ wellbeing
- How to respond if you see concerning signs in a client
- The importance of industry specific mental first-aid training
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Connect with Sam: https://www.linkedin.com/in/sam-pearce-9323a5199/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
We get it - social media is a crazy place! With so many eyes to attract and algorithms to compete with, refining your posting prowess has the potential to build a MASSIVE following. Once you manage that, the rest of the customer’s journey from settee to salon will fall into place… 🌟
In this finely structured episode of The Salonology Show (if we may say so ourselves), you’ll discover the 8 steps to creating unlimited amounts of social media content via Ryan’s memorable acronym - APOSTLES.
Also in this episode, Auntie Hollie gives you some tips and tricks that will help you tackle a seemingly ever-growing to-do list, or perhaps reframe it in a way that encourages you to smash it, and Ryan’s Rant this week takes aim at those MLM-promoting, impersonal Instagram DM’s
This episode of The Salonology Show covers:
- Tackling an intimidating, ever-growing to-do list
- Ryan’s easy acronym for social media content
- Posting content to engage with your audience
- Using social media to entertain people and solve their problems
- Ryan’s qualms with promoting MLMs in the DMs
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
Lack of regulation. Jamie Butler told us it’s his pet peeve, Millie Kendall shared her view on how the beauty industry will be stronger once it’s addressed - now BABTAC Chairperson Lesley Blair is spearheading the #MakeBeautySafe campaign to improve government legislation on standards in the industry!
Since the age of 10 she’s wanted to be a beauty therapist. For over 20 years she’s been a CIBTAC examiner, and she’s been with BABTAC for over 8 years. Who better to share how we can make a positive impact in our sector than Lesley, who was voted one of Professional Beauty’s Top 100 Industry Influencers.
Find out more about how BABTAC campaigns for better standards in salons, how regulations will equip us with the power to charge our worth without fear of being undercut by dodgy establishments, and how you can make a difference by signing the petition for a safer industry!
This episode of The Salonology Show covers:
- BABTAC and what they do for the beauty industry
- The #MakeBeautySafe campaign
- Lesley’s early start in beauty therapy
- How regulation will raise the profile of our industry
- The trends in treatments that Lesley expects after lockdown
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Lesley Blair
https://www.linkedin.com/in/lesley-blair-171643103/
https://www.instagram.com/lesleyiblair/
BABTAC’s ‘Make Beauty Safe’ Campaign: https://www.babtac.com/268-make-beauty-safe
Sign the ‘Make Beauty Safe’ Petition: https://bit.ly/3qt0649
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
The start of 2021 has proven to be a trying time for us all, throwing up unpredictability for those of us in the salon space, so now seems a perfect time to cover some of the no-nonsense tips to making sales and bringing in the bucks without even opening your doors!
While particularly pertinent right now, the 6 top tips we share should give you something that you can integrate into your service offering until long after the loathsome lockdowns become a relic of the past! In this episode we also have Auntie Hollie’s take on making time for travelling and how to grow your client base while you do it, and Ryan’s Rant picks apart some of the more irritating users of the new and novel social media site, Clubhouse.
This episode of The Salonology Show covers:
- How to balance business growth while travelling the world
- Proactively protecting yourself from uncertainty
- Sourcing government funding and saving money
- Providing alternative solutions for clients at home
- 6 ways to make money while salons are closed
- The transgressions being committed by Clubhouse coaches
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
If you’re in need of 50 minutes that will change your world view, help you handle these volatile times and realise your dreams and ambitions, then look no further
Whether it’s speaking in front of UAE royalty, releasing no fewer than 4 bestselling books, hosting a TEDx talk, competing in martial arts, ultra-marathons and cycling challenges, or even recovering from near-fatal injuries to summit Mount Kilimanjaro, there are no superlatives to describe the inspiration to be found in the eventful life of Jean Pierre de Villiers.
We hear the incredible mantras that JP has lived by, how they have helped him achieve his goals and - most importantly - how you can take the first steps to do the same!
This episode of The Salonology Show covers:
- JP’s extraordinary recovery from a near-fatal bike crash
- Finding the drive to climb mountains, both physical and metaphorical
- Changing thinking through daily habits
- Coping with volatility and uncertainty
- Taking steps towards better life choice
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Jean Pierre de Villiers: https://jeanpierredevilliers.com
Online Coaching Community (Best Life MBA) https://www.bestlifemba.com/best-life-get-started
3 Month Coaching Program (Ordinary to Extraordinary) https://www.jeanpierredevilliers.com/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
In many ways, working with brands is much like a marriage - making sure you’re aligned with each other is the first step to a relationship where you support each other through thick and thin. In a year where that support has been vital and meeting new brands at exhibitions, how do you find the one for you? Enter: Auntie Hollie.
We’re here to break down exactly how brands can support salons in times of need, plus we answer a number of questions from you, the Salonology Tribe! Hear our take on the somewhat daunting prospect of going live, selling your products online, and Ryan’s #1 tip for working on your business!
This episode of The Salonology Show covers:
- Getting support from the brands you work with
- Choosing brands you’re aligned with
- The benefits of speaking with smaller, more personal companies
- Top tips on going live
- Pros and cons of creating a website to sell your products
- Working more efficiently on your business
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
Sales don’t have to be scary - show people the end result that you want to give them and they’ll be right on board with you! Having worked his way from selling his first guitar aged 12, to outselling his peers many times over in the PT space, one man with sales experience and ability in abundance is Founder of Ultimate Sales Academy, Pete Scott!
In episode 8 of The Salonology Show, Pete details every step on his journey - even a few missteps - within which there’s a plethora of tips to boost YOUR salon’s sales, and how you can feel confident doing so. We also hear how off-the-wall projects can help you stand out in your industry, and the success that can be found in copying other successful approaches.
This episode of The Salonology Show covers:
- Learning by copying others’ successful methods
- Converting great sales performance into passion for training others
- Standing out from the rest of your industry
- The power of ‘edutainment’
- How to change your sales procedures
- Selling an outcome, not a product
- Motivating staff to be confident in sales
- A salon’s #1 most valuable asset
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Ultimate Sales Academy: http://www.ultimatesalesacademy.com
https://www.facebook.com/groups/ultimatesalestraining/
Get in touch: hello@salonology.uk
If you’re not offering online options for booking in this day and age, you’re doing yourself and your clients a disservice! It can be intimidating stepping away from the tried and true booking systems we’re used to, where our holy trinity is phone, pen, and paper. But why take one booking in 15 minutes when you could have 50 in an hour?!
We take a look at the pros and cons (spoiler alert: there aren’t any...) of online booking systems, as well as shifting our shopping habits away from Jeff Bezos’ gargantuan pockets, and how a pregnancy in your workforce could actually WIN you new clients!
This episode of The Salonology Show covers:
- How online booking software saves time and makes money
- Taking the step away from pen-and-paper bookings
- Celebrating your staff’s pregnancies
- Understanding client preferences
- Shopping local and avoiding Amazon
- Combatting Amazon by nurturing client relationships
This episode of The Salonology Show is sponsored by Timely. Get 50% off for 3 months with discount code SALONOLOGY https://www.gettimely.com/gb/
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
We need a beauty industry icon to step up and lead our salons to receive the respect that we truly deserve, and with decades of experience bringing brands to Britain, from Aesop and AVEDA to Stila and L’Occitane, who better to spearhead that movement than our next special guest - Millie Kendall MBE.
As CEO of the British Beauty Council, Mille plays a vital role in garnering interest from stakeholders outside of the beauty industry, giving salon owners a voice to be heard by the government. Behind all of this, she also has some incredible stories to share, from the time her picture was subjected to a failed attempt to remove a strand of hair, to how a bottle of Windex resulted in her father’s removal from a Boots store…!
Millie is a strong advocate for salon owners encouraging change from local government - listen to her endorsement for action from MPs on this episode of The Salonology Show!
This episode of The Salonology Show covers:
- The role of the British Beauty Council in the industry
- How women can break through to the top beauty jobs
- Improving respect for the beauty industry
- Future of regulations on treatments
- Pressuring the government to support salons
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
If your salon looks and feels like everyone else’s, why would they choose you over your competitors? It’s time to stand out from the crowd and episode 5 of The Salonology Show is all about attracting clients through the door!
We share our tips for creating an experience people will love, whether you’re an established salon or going solo in your own home. In this week’s edition of “Ryan’s Rants” we find out why boring people are committing marketing sins, and “Auntie Hollie” explains how you can get your loyal clients to part with more of their cash for your top tier treatments!
This episode of The Salonology Show covers:
- How to sell big ticket treatments
- Standing out from the crowd
- Keeping your marketing exciting
- Enticing tentative new clients
- Chasing business goals
Links and references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
Sharing lashes tips with his massive Instagram following and fans of the family business, LashBase, Jamie Butler is a force to be reckoned with on social media - and our next special guest on The Salonology Show!
From starting the first LashBase social page to providing content and growing the brand on a global stage as Head of Marketing, Jamie has learned all the trade secrets of how to make your mark on the web, and more importantly converting clicks to clients.
Whether you’re a solo salon owner or a massive team, you won’t want to miss this!
This episode of The Salonology Show covers:
- Making your products for the right reasons
- The pros and cons of a family business
- Dealing with the consistent stress of business ownership
- Handling unexpected hurdles
- The power and the limitations of social media engagement
Links and references at: https://salonology.uk/podcasts/salonology-show-episode-4-jamie-butler-lashbase-lash-artist-marketing/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Live Insta Training with Jamie & Salonology: https://salonology.uk/news/instagram-beauty-businessGet in touch: hello@salonology.uk
Many people who work in the beauty industry have been told by others that there’s a limit on what they are worth or a ceiling to what they can earn and that absolutely not true. In episode 3 of the Salonology Show, dive into why and how salon owners need to be more strategic with charging their worth and deciding their pricing.
We also answer some of your questions, diving into our past and looking at why we started supporting salon owners and what we would do differently if we were starting our spa again now.
This episode of The Salonology Show covers:
- Dealing with negativity within your salon team
- Managing staff expectations
- Involving your team in new decisions
- Charging your worth
- Price wars
- Pricing strategies
Links and references at: https://salonology.uk/podcasts/salonology-show-episode-2-charging-your-worth-pricing-strategies-and-salon-wars/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
Creating, building and branding innovative new beauty products that slip seamlessly into your routine, Pamela Laird is the ultimate beauty entrepreneur and we could not be more honoured to have her as our very first guest on The Salonology show!
Following a very successful pitch on Dragons Den, where she received THREE offers for investment, Pamela then stole our hearts in BBC’s The Apprentice, where she made it all the way to the terrifying interview day. Now her brand Moxi Loves is booming, stocked by both Boots and Primark, as her time saving, sustainable and no-more nasties focus takes the country by storm.
This episode of The Salonology Show covers:
- Finding the right investor
- Pitching to win
- Being ahead of the curve in product development
- Sustainability in the beauty industry
- Inside secrets from filming The Apprentice
- Manufacturing insights
- The origins & future of Moxi Loves
Links and references at: https://salonology.uk/podcasts/salonology-show-episode-2-pamela-laird-ultimate-beauty-industry-boss/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
Yes, it’s true, as a salon or spa owner, you are actually allowed to fire a client! You’ve worked extremely hard to build a business you enjoy, with a team who provide excellent service and you are justified in not allowing an individual to impact your business negatively.
In this very first episode of The Salonology Show, we dive into exactly how to do this and then how to attract the right sort of clients - the dream clients, the perfect clients, the “strawberry on top of the cake” type of clients that will understand your values and ethos.
This episode of Salonology covers:
- 80% of your problems will come from 20% of your clients
- The customer isn’t always right
- Making an impact outside of the salon environment
- Connecting through content
- Stepping out from behind the camera
- People buy from people
- Being honest and authentic
Links & references at: https://salonology.uk/podcasts/salonology-show-episode-1-firing-nightmare-clients-attracting-dream-salon-clients/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk
We're Hollie & Ryan Power and welcome to The Salonology Show! This salon-flavoured podcast is all about marketing, mindset and motivation with a handful of inspiration, fun and positive energy throughout.
Let’s check you’re in the right place! This podcast is for salon owners whether that be mobile salons, at home salons, solopreneurs, those with big or small teams, whether offering hair, beauty spa or clinical services - this is the space for you.
We are an award winning salon coaching brand and we love helping salon owners. We owned a very successful salon ourselves for over 10 years which we sold in January 2020, and now we work really hard to support salon owners across the UK to not just be more successful in business, but also to find freedom in business like we did.
Alongside episodes with us two, this podcast will also feature a hand picked guest from the salon industry to inspire you, someone we think you'll love listening to as much as we love interviewing them.
This will not be a stuffy, serious, business podcast like you might be used to, as that is just not our jam. We're all about the fun, the high energy, and helping the salon industry be amazing in every possible way.
Make sure you join our Facebook Community, called "Salonology Superstars" to connect with us, other salon owners and and ask us any questions you'd like to hear answered on the podcast.
We're so excited about this podcast, we are literally jumping around the house. We have so much amazing stuff to bring you and we can't wait to see you on our first full episode coming soon!
Links & references at: https://salonology.uk/podcasts/
Join Salonology Superstars: https://www.facebook.com/groups/salonology
Get in touch: hello@salonology.uk