Another Way Podcast: Recent Episodes
The A Group
Welcome to the Another Way Podcast with Pete Wilson, where we challenge conventional thinking about how to lead, live and love what you do. Journey with us as we interview leaders from all walks of life who have found new ways to inspire innovation, creativity and moments of change. There is another way.
Another Way is sponsored by The A Group: A marketing and technology agency designed to inspire innovation and increase impact for nonprofits and ministries around the world.
Are you on a path toward creating a marketing plan for your organization? Maybe you're trying to promote a new nonprofit venture you're beginning, or maybe you are launching a new campus of your church. Whatever it is that you're promoting, you need to make sure you are starting on the right foot. While there are countless tactics and ways that you can attempt promotion, you must first have a good grip on four key components to ensure your efforts are effective and your resources are spent correctly.
Does your church have effective brand messaging? If you haven’t put an intentional effort into building your brand, that means your audience is filling in the gaps and defining your brand the way they see it…which isn’t always a good thing. That’s why creating brand messaging – yes, even for churches – is so important! It equips you to define who you are and empowers your audience with language to talk about you. Listen in to discover why your church brand messaging may not be working in your favor.
Your church website shouldn’t just be something you throw online. It serves a purpose, and there are strategic pieces of information that you need to include to make sure your website reaches your audience and serves your mission. Check out the top 10 things to make sure your church website doesn’t go without.
Do you know what your nonprofit or ministry's unique differentiators are? What will make you stand out in the crowd? Unfortunately, it's not enough to just be doing "good" in the world nowadays. You have to be specific, find your niche and communicate it with excellence. In this minicast, we're talking about how to identify what it is that you HAVE to communicate to your potential nonprofit donors in order to make a splash. If you haven't done this as an organization, you can't miss this conversation.
Can your Instagram profile set up really make that big of a difference for your success? Absolutely. Let’s talk about how to make sure your Instagram profile is in tip-top shape with these six tips. These things need to happen long before you start pointing audiences to your page.
Leadership is hard. Navigating a pandemic is hard. In this episode, we're discussing 5 types of leaders we’re seeing amidst this pandemic. And while these leadership styles persist even through times that are not ridden with crisis, they become even more evident, visible and impactful (either negatively or positively) amidst times like this. Listen in to identify what type of leader you are, and the 3 tips on how to improve during times like this.
Covid-19 has thrown us all for a loop. While these times have felt uncertain, we’ve also seen organizations get more creative and seen new marketing strategies come to the surface – strategies that will not just help you get through the pandemic but will also be a gamechanger for years to come. Listen in as we discuss 5 of these marketing strategies, and how to get your own free download to learn even more.
Unfortunately, amidst this pandemic, goals have felt more unattainable and uncertain than ever. So why not share some of the tips and encouragement from leadership guru, Michael Hyatt, to help us get back on track to where we know we want to be. Check out these 4 tips to help you start making incremental shifts that lead to major change.
People are looking at your organization more critically and suspiciously than ever before. You must frame your mission within a culture of inclusivity and compassion. Even if this is true of who you have been all along, you should reiterate it, clarify it and retell that story to a world that is very sensitive, nervous and fearful of being excluded. Listen in for our tips on how to make sure your organization is intentional about how it demonstrates these characteristics.
As a leader of any kind, you’ve had to navigate some choppy, uncertain waters amidst this pandemic. And uncertainty often breeds silence and stillness in leaders as to not mislead or dart off to the wrong course. Yet while communicating to your teams is more difficult than ever, it’s also more important than ever. Do not neglect the opportunity to guide, manage and encourage your team as you navigate uncertainty, even if you don't have all the answers.
If you lead a nonprofit, ministry, or sell goods or services for profit, you have what we call “an engagement cycle” with your consumers/followers/donors/audience. And now that the world as we know it has changed, so have the ways that your audience needs communication from you to move them from point A to point B.
Is your nonprofit’s accounting in tip-top shape? If it’s not, you’re likely risking inefficient use of resources, and basing crucial decisions on inaccurate or incomplete information. Our latest podcast guest, Tosha Anderson, is the founder of The Charity CFO, an organization offering accounting and thought leadership skills to nonprofits. In this episode, we're talking about some of the top mistakes nonprofits are making with their accounting.
In this episode, we're talking about the Start/Stop/Continue exercise, vastly used by organizations to determine what needs to be cut or started in their organizations to help them thrive. There is no better time than now to reassess the efforts of your organization. Many things have had to both start and stop because of this pandemic, donors, staff and other will have more grace than ever for change. Use this momentum and understanding to ignite changes that have needed to happen for quite some time.
While no nonprofits are going to get this new "business as usual" thing perfect during a pandemic, there are some crucial opportunities being missed that are impacting their ability to thrive in this new era. Check out these 4 mistakes nonprofits are making amidst the pandemic.
After the initial surge of online church service viewings at the start of the quarantine, studies show that 48% of those who watched online at first, have not watched a service in the past month. People need a deeper connection. Listen in on some creative ways to start connecting people to your church and to each other in a more meaningful way during this pandemic.
If you are a leader of a nonprofit or ministry, your personal brand matters. Some of you may not even realize that you have a personal brand, but if you are connected in any way to the organization you started, inspire, and operate, you do. Listen in as we interview Laura Bull, author and personal brand expert, about how to cultivate your personal brand in a way that will grow and energize your organization.
The “normal” we are coming to realize will be here to stay to some degree. We entered into uncharted territory over the past couple of months, learning to run businesses virtually, host ministries online and troubleshoot missing nonprofit funding events and programs. So what do we need to keep in mind as we begin to reopen our nonprofits and ministries across the country? Check out the 3 C's to consider when reopening your nonprofit.
If you lead or work for a nonprofit of any kind, you likely have a ton of questions surrounding your donor development efforts. Questions swirl around topics of whether or not you should be asking for funds, how to set yourself up for success post-pandemic, and more. We sat down with our donor development strategist, Sherry Taylor, to ask her some of your most pressing questions.
As we progress and lead through this pandemic, it still feels like there things are constantly changing. However, we still continue to learn and discover some steps that we can take based on our findings, as well as leaning on our experience in other crises alongside our understanding on human behavior. Check out these 4 things your nonprofit should be doing this week as you continue in this uncharted terrority.
In the past month, nonprofits and ministries have fast-tracked efforts to digitize their operations to support remote working, while having to rethink how they can somehow fill the immediate gaps of mission delivery, revenue and the needs of their people. Check out these 4 focus areas to ensure your organization is resilient through crisis.
Easter 2020 has come and gone, and while the stress of tackling that special Sunday in an all digital era has come to an end, the virtual nature of church is still here to stay. On this episode, we're talking about why we (and many others) believe the digital climate of the church will be forever changed, even when this pandemic is long gone.
While it can be easy to focus on all of the overwhelming and daunting results of the Covid-19 pandemic and its stressful impact on your organization, we thought want to shed some light on the opportunities that this unique time can offer.
Odds are, 90% of the people reading this right now are having to work from home due to Safer at Home orders. And while we all agree that these are necessary and important rules to abide by, they are certainly bringing both challenges and new opportunities our way as people trade in their office desk for their at-home set ups. We're discussing 3 benefits to remote working and 6 tips on how to maximize your leadership and working efforts during this time.
As if running your church and ministries isn’t hard enough on a normal day, add in a world-wide pandemic, and you’ve now got a whole new set of rules and expectations that send all the “normal” protocol out the window. We're talking about 4 things that you must acknowledge (and be ok with) during this time as a church. Listen in.
A lot of marketing campaigns are a waste of money. Why? Because most marketing campaigns start at the wrong place. We have developed a fool-proof framework to make sure your marketing efforts are strategic and effective. Listen in to these practical steps in creating a campaign that actually moves the needle.
Many people are starting to notice that younger leaders are showing up in big ways and leading organizations to faster growth than a lot of organizations who are led by older leaders. What characteristics are leading to this quick growth? Listen in on this episode to hear more about what we can learn from their leadership and methodology.
Your nonprofit’s ROI (return on investment) of its marketing efforts can be difficult to measure and understand. It's often easy to let the measuring of metrics to fall by the wayside amidst the busy day-to-day of running your nonprofit or ministry. Learn how to measure the effectiveness of your varying marketing tactics in this conversation with Maurilio Amorim, CEO of The A Group.
If you want heavy email readership and high open rates, ultimately allowing you to communicate to mass amounts of people in an effective way, it’s crucial that you think through your email strategy and all that an email send should entail. Listen in to this practical conversation in order to help your important emails become more impactful.
Under Pete Wilson's leadership as senior pastor for 15 years, Cross Point Church grew from just an idea to one that had 5 campuses and thousands of people in attendance each week. Amongst hundreds of other churches around, how did he grow Cross Point to have the size and impact that it did? According to Pete, while there is a long list of lessons learned, some luck, and incredible teams and people surrounding the vision, there are a few lessons learned early on that attributed to the church's success. Don't miss this interview!
In our new Difference Makers series, we interviewed Maurilio Amorim, CEO of The A Group, on his journey of building a successful business from the ground up. He walks us through the 20 years of ups and downs, as well as 4 key lessons he's learned along the way.
While having a board for your nonprofit is a non-negotiable, who serves on your board is typically up to your discretion. And from time to time, amidst all your wonderful board members and high hopes for their performance, you will have a bad apple who is more disruptive than they are helpful. On this episode, we're talking about four different ways that you can protect yourself from bad board members (and ways you can remove them if it comes down to it).
A new decade brings new trends and things you need to look out for as you continue sharpening your marketing plans for the year. Listen in to these 5 trends that you need to keep an eye out for in 2020!
While there are all types of new fads and trends for growth in the ministry world, today Pete Wilson is talking about four things that you must do (regardless of the decade) if you want your church to grow.
It's not too late to make one final push with your donors to meet your fundraising goals in 2019. 10% of gifts are given within the last three days of December, so don't miss these invaluable tips for last-minute gift solicitations.
Effective brands are composed of two crucial things: strategic messaging and a defined visual design. Listen in as we talk about why each is so important and discuss how to create messaging and a design that is strategic for your growth and impact.
While strategies to solicit gifts from donors on Giving Tuesday can be all-consuming for nonprofits, the Giving Tuesday aftermath is really where you attention should be focused. Check out our 5 quick tips for how to make the most out of your Giving Tuesday efforts, and keep your new donors on board for the long-haul.
Living in an intentional state of gratitude impacts far more than just your mood. We’re focusing on shifting our mindsets to one of gratefulness and appreciation and talking about how this directly impacts your teams and leadership.
It can be challenging keeping up with the latest and greatest marketing tools available to you. It seems like as soon as you get the hang of one tool, another update or newer/better/more effective tool is born. Make sure you're up to speed! Listen in to The A Group CEO, Maurilio Amorim, discuss of some of his favorite new tools for 2020 in part 2 of this two part series.
On this episode, we're debating back and forth on whether #GivingTuesday is actually beneficial for all nonprofits. There are some important precautions to think through when engaging in the global day of giving. Listen in to learn more about whether or not Giving Tuesday should be part of your end-of-year giving strategies.
Churches and nonprofits seem to have a constant pressure to always be on the leading edge of creativity. How do you keep your teams inspired? How do you set a culture of creativity for those you lead, ultimately resulting in great ideas and creatively empowered teams? Check out these 4 tips on igniting inspiration with your teams.
It can be challenging keeping up with the latest and greatest marketing tools available to you. It seems like as soon as you get the hang of one tool, another update or newer/better/more effective tool is born. Make sure you're up to speed! Listen in to The A Group CEO, Maurilio Amorim, discuss some of his favorite new tools for 2020.
All strong, impactful and effective teams have one thing in common: trust. While "trust" can feel like an intangible and/or subjective team quality, there are some very practical and tangible ways to go about instilling a culture of trust in your nonprofit or ministry. Listen in on these 4 tips on taking your teams from feeling judgmental and critical of others on the team to filling the gaps with productive conversations and stronger unity, all working toward an important mission.
For nonprofits and ministries, good storytelling can help you captivate donors, raise money and heighten awareness for your cause. And while there are over 1 million nonprofits in the U.S., many with similar missions as yours, your stories are unique and can set you apart if you're intentional and thoughtful in the presentation. Listen in to learn about the key components of an impactful story.
What you're communicating to your nonprofit or ministry's target audiences matters. If your message is confusing, unclear or irrelevant, there’s a good chance potential donors/first-time-guests will quickly bounce to the next thing trying desperately to gain their attention.
It's easy to get caught up in doing good, isn't it? It's almost addicting. As a nonprofit, you have a specific goal and mission, but it can be easy to get sidetracked on the shiny, new things that you could chase after. While that sounds noble, it may actually be a hinderance to your original goal. Check out these 4 ways to avoid mission creep.
You can't make a second first impression. Making your church guests feel welcomed, catered to, and cared for from the moment they step foot in your church will greatly increase the likelihood of turning them from one-time visitors into fully-engaged members. Check out these practical steps to ensure you're not overlooking some key details of your church's guest experience.
Is your nonprofit at risk to becoming victim to credit card fraud? The answer is "yes." Sadly, now more than ever, nonprofits are experiencing the wrath of hackers all across the globe. There are some very practical steps you can take to ensure your donors have a seamless donating experience, and also to ensure your credibility as a nonprofit. Listen in!
Are you retaining your current donor-base? Yes, new donors are important to your cause, but your current donors (the people who currently keep you afloat) are crucial to keep engaged and giving. Today we're talking about different ways to maintain and retain your current donors so you don't leave the back door wide open once the new donors actually commit.
Maurilio Amorim, The A Group CEO, dives into Part 2 of Social Media Trends Your Nonprofit Should Know in 2019. We reviewed the first four of the eight trends on episode 46, and are now diving into the final four on this episode. Listen in!
“Leadership” is no foreign concept to you. You’ve heard all about how to hone your leadership skills and sharpen your vision-casting. But on this episode, we're talking about how to be a better manager and leader to those around you. Check out these 5 practical and proven tips that will help you empower and equip your staff or volunteers to succeed in your organization.
Employees who get the best results, see the most growth, and are the most valuable inside of nonprofit or ministry organizations have figured out how to lead both the people “above” them and those “below” them. On this episode, we're talking about what it means to "lead up," and 4 ways that you can be an indispensable player on your team.
While new technology and new tools frequently change the digital landscape, one thing remains the same: social media is a critical component for your organization’s marketing strategy. On this episode, we're talking about 4 social media trends your nonprofit should know about, and then also offer a free download with 4 additional social tips and trends to help your nonprofit grow.
While there are many paid marketing tactics that you should consider, there is a free marketing tool that your nonprofit needs to cultivate. Your loyal brand advocates are free megaphones to their individual networks, but are you capitalizing on their potential? Today, we're talking about how to mobilize your advocates to spread the word about your nonprofit or ministry. Listen in!
Digital marketing is the name of the game, where content is king and targeting is a must. The digital landscape is constantly changing, which makes staying on top of it all exceedingly challenging. On this episode, The A Group CEO, Maurilio Amorim, details his top 5 digital marketing trends for 2019. Check it out!
If you're a leader or manager of any kind, you likely know what it's like to have someone on your team who is either underperforming, divisive or just not hitting the mark in one way or another. As much as you hope it just gets better on its own, we all know it ultimately requires action and communication. On this episode, we're giving you tips on how to deal with difficult board members, volunteers and staff. Listen in!
While there are several social media platforms that your nonprofit or ministry can advantage of, Instagram in particular is hitting its stride more than ever. We're discussing 4 things you need to make sure your nonprofit's Instagram is taking advantage of to ensure you're making the most of all it has to offer.
As a nonprofit, it's easy to focus on gaining new donors as a means to grow and reach your financial goals. However, many organizations show that about 80% of their funding comes from around 20% of their existing donors. For that reason, it's crucial to learn how to cultivate your donors and turn them into long-term, highly invested supporters of your cause. On this episode, we're talking about 5 ways to cultivate your donor relationships. Listen in!
While we often talk about organizational growth, rarely do we focus on personal growth. Growing organizations need healthy leaders. On this episode we interview author and podcaster, Dom Brightmon, as he discusses the "3 C's to Explosive Growth." Listen in!
Whether your nonprofit is capitalizing on marketing via its website, social media, or digital ads, it’s important to keep in mind that simply “utilizing” digital marketing tactics doesn’t mean you’ve got a strategy in place, or even that the tactics are doing you any good. On this episode, we're diving into 3 big mistakes you need to avoid in your digital marketing efforts.
Have you ever struggled with being too deep "in the weeds" of your organization? It's one of the easiest things to do. The days get busier, the to-do lists get longer and before you know it, you're not allowing yourself to have the capacity to view anything from a 30,000-foot level. We've all been there. Today, we're giving you three practical steps to gaining more altitude in your thinking, ultimately helping guide your nonprofit/ministry on a strategic and effective trajectory toward more growth.
If you're a nonprofit or ministry, it's likely that at some point (if not already) you will need to work with a marketing agency to help you grow your efforts and reach your goals. What is the most effective way to engage a marketing agency? On this episode, we're giving you 4 inside tips on how to get the most out of your marketing agency in order to get the best results for your organization.
Are you engaging your board in fundraising? If not, you need to. And while this may be an uncomfortable task for many, your board should be giving and helping your nonprofit raise the funds it needs. On this episode, we are giving you 4 practical ways to begin engaging your board in fundraising to help you meet and exceed your nonprofit's goals.
Do you know anything about Gen Z? You know, the generation following behind the millennials? They're being referred to as the "most philanthropic generation yet." In this episode, we're discussing some incredible stats about this generation's involvement in nonprofits (already!) and how you can start engaging them now. Listen in!
Not conducting strategic research for your organization could end up costing you far more marketing dollars than it does to have the research done. If you're a nonprofit or ministry and you haven't had professional research conducted about varying topics/perceptions/programs, you're likely making big spending decisions based off your assumptions. Listen in to learn more about how research can help you in more ways than you could have imagined.
If you're not well-versed in the newest "micro-influencer" advertising trend on social media, you can't miss today's episode. We're taking a deep dive into what micro-influencers are, why they're 60% more effective than major influencers (celebrities), and how you can use them to affordably get the word out about your nonprofit.
If you're a senior pastor or church leader of any kind, you likely have goals that circle around church growth and reaching more people. And while there are dozens of ways to grow your church, we have narrowed it down to 5 things you need to make sure you're doing (effectively) in order to grow. And don't miss our Church Bootcamp offer at the end of the episode. Listen in!
Senior Strategist at The A Group, Kristen Shoates, gives us the deep dive on why investing time and resources into a strategy for your marketing efforts will save countless wasted dollars as you carry out your goals and mission. Get ready to take some notes as she details why strategy really matters, and how to begin creating a plan that works.
"Everyone is a leader somewhere. Whether a parent, pastor, coach, or CEO, anyone can learn to lead hospitably. In a world that far too often feels inhospitable, people are longing for leaders who create a climate that brings diverse people together to achieve desired and meaningful results." Listen into our inspiring conversation with author and pastor, Terry A. Smith, as we discuss 5 invaluable ways to be a hospitable leader.
How do you know when your brand should consider a refresh? Rebranding is not something your organization should do too often or on a whim, but there are some key indicators to help us know when the time is right. Listen in!
Gaining trust with your teams is crucial to having productive, energized, and mission-driven employees or volunteers. Not to mention the impact it has on the longevity of someone's commitment to working for you. So how do you intentionally and proactively start to build trust with your teams? Even if you think you're in good standing in this regard, we recommend giving these seven tips a try. Listen in.
Have you ever worked for a difficult boss? Sometimes you can love your job, but your manager or boss makes it hard to want to come to work every day. Listen in as we talk about four types of difficult leaders, and what you can do to combat some of their less than desirable characteristics in a healthy and constructive way.
It's a new year, and it's time get inspired. But do you ever find yourself in a position where you're unmotivated or all of the creative cylinders in your brain aren't firing? We've all been there, so our team put together a list of tips for how to continue working your creative muscles to help you continue pursuing your dreams and mission in innovative and energizing ways.
Sadly, nonprofit organizations that don’t embrace change are sure to fall behind, plateau, or, worse yet, deteriorate. So, what can you do and change to ensure your revenue is growing each year to support your mission and programs? As January 1 approaches, we're talking about safeguards to put in place to ensure change initiatives stick and greatly impact the revenue to our organizations. We're offering a free resource at the end, so don't miss out on this one!
The Christmas season is quickly approaching, and for most churches, this means lots and lots of planning and programming. But what should you focus your efforts on to really make it count this year? We're diving into some valuable ideas, as Pete Wilson walks us through his top four things to consider when heading into this exciting season. Grab your hot cocoa and listen in!
Giving Tuesday can quickly creep up on nonprofits and ministries without you having the chance to really prepare or take advantage of the international day of giving. In this episode, we're dishing out some helpful tips to make sure you're equipped and ready to communicate and gain the attention of new potential donors.
Matt Brauning, expert on leadership and best-selling author, shares how to find your unique drive as a leader. What fuels you? What innate nature influences your decisions? From his best selling book, The Firebox Principle, Matt details seven different drives that fuels every entrepreneur, and why it's so crucial to know yours. What's your drive? Listen to find out.
If you’re in a growing nonprofit or ministry, it’s inevitable that you’ll be expanding your team. In fast-growing seasons, it feels like you’re constantly trying to fill an empty chair. But hiring the wrong person is extremely expensive, and at times a devastating move for your organization. Finding the person who has the right skill set, fits in with your team and wants to advance your cause may not be as difficult as you think. Listen in!
Jeffrey Davidson, renowned team building expert who has worked with organizations like SouthWest, Walmart and Harvard, is talking to us about how to build volunteer teams that get the job done and move you closer to your mission. He also helps us navigate the all-to-familiar tension between an under-performing volunteer and the need for their full-engagement. Listen in!
Your church website is now your virtual front door. It's a crucial tool for growing your church and reaching more people. But what exactly needs to be on your website's homepage to make sure your first impression is effective? We're diving into 5 things you need to make sure you have on your homepage.
As a nonprofit or ministry, you're always trying to move the needle and make a bigger impact. If the culture you're creating with your teams is one that instills fear and punishes failure, you're going to have a team who never takes chances—ultimately stunting your potential for success. Listen in on how to create a culture where people are innovative and free to take risks for your cause.
Are you asking the right questions about your nonprofit? It's easy to get in the weeds of operation and not step back to ask yourself the big picture, strategic questions that ultimately impact your success. We're giving you three questions you must be asking yourself to ensure you're moving the needle.
Digital platforms are the new front door to your church. What are you doing to capitalize on that? Today, we're giving you four invaluable tips (specifically for churches and ministries) to help you make sure your social media is pumping on all cylinders. Listen in!
One of America's top 25 fundraising experts, Lori Jacobwith, sits down and spills her invaluable knowledge about the top three mistakes you must avoid when fundraising. She's helped nonprofits raise over $300 million dollars from donors and is known for her philosophy on how to raise money with joy (yes, it's possible)! Nonprofits, this one is for you!
Do you know what your nonprofit or ministry's unique differentiators are? What will make you stand out in the crowd? Unfortunately, it's not enough to just be doing "good" in the world nowadays. You have to be specific, find your niche and communicate it with excellence. In this minicast, we're talking about how to identify what it is that you HAVE to communicate to your potential nonprofit donors in order to make a splash. If you haven't done this as an organization, you can't miss this conversation.
Simone Joyaux, renowned board whisperer, author and fundraiser extraordinaire, dishes out some invaluable advice on how to best lead your board. Your nonprofit or ministry board should not be a box to check—it has the power to transform your organization and take you to the next level. Listen in to this fun interview (you will love her spunk)!
Minicast Alert! We're introducing our new bite-sized version of our podcast. Listen in to this minicast about how to effectively lead through change and ensure that your vision sticks, We highlight three of 10 ways to lead through change, and offer a FREE download where you can find the remaining tips. Listen in!
Joshua MacLeod, founder of nonprofit Instruments of Joy, knows a thing or two about how to best manage your time when balancing all that life throws at you. Through managing his family of eight children, three nonprofits, and a for-profit consulting business, we think he's just the man for the job. Don't miss his inspiring story and insightful tips for how you can more effectively manage your time.
Paul Schmitz, founder of a nonprofit called ShowerUp, walks us through the process of taking a nonprofit from concept to launch. He talks all about some of the pitfalls to avoid and also shares some incredible stories about some of the impact he's been able to make in a short amount of time. Turns out one shower can actually change someone's life. Listen in to this encouraging story!
Mike Hamilton, an SEC Athletic Director turned nonprofit leader, shares about the unique similarities between the two seemingly different leadership roles. His work with nonprofits, like Blood:Water and Show Hope, lend him invaluable insight into topics ranging from the differences between fundraising and development, to thoughts on how to most effectively utilize and manage your nonprofit board. Nonprofit leaders, this one is for you.
Angus Nelson, a marketing mastermind/executive consultant/leadership guru, pours out his knowledge on influencer marketing, the future of work and the importance of your company culture. He's shared his expertise at the headquarters of Walmart, Coca Cola, Whole Foods (just to name a few) and now, with us. This guy leaks passion for this stuff, and his background in ministry and nonprofit work makes his perspective invaluable. Listen in!
Branden Harvey, a highly sought-after storyteller focused on the good in the world, tells us all about his journey that took him from photographing the Pope to developing stories for Disney, Coca-Cola and Southwest (just to name a few). He has found a way to highlight the good in the world in a way that no one has. You can't miss this inspirational conversation – it's' a game changer.
Cameron Bartlett, former social media marketing manager for International Justice Mission (IJM), shares with us the five mistakes that he sees most nonprofits and ministries making when engaging on social media. There are a lot of opinions on things that should be done through social media, but you can't miss the conversation surrounding what you should make sure your organization is NOT doing.
Having a strong organizational culture is no longer an option in today's workforce- people want to love where they work! As a nonprofit or ministry, everything you do is making a difference- but how you do that work is what will keep your teams and staff energetic and ready to chase after the mission. We're talking all about practical ways to ignite a magnetic culture in your organization.
Jarrid Wilson, social media guru and founder of nonprofit Anthem of Hope, gives us 3 not-so-obvious tips that helped him gain unparalleled traction on social media.
Russell Cooper, Co-Founder of Tailored Fundraising, is talking all about how to successfully make "the big ask" to your donors and how get a generous response almost every time you do. He breaks it down into the three important elements that you must cover in order to cultivate a gift. Nonprofits, this is one you can't afford to miss (pun intended).
Buddy Teaster, CEO of Soles4Souls (the largest provider of free shoes to children in the world), joins us to discuss the top three things that for-profit businesses can learn from nonprofits. With loads of successful experience in both the for-profit and nonprofit arenas, his invaluable ideas and advice are thought-provoking and practical.
Don't you wish there was a magic formula for your nonprofit to grow into all you've ever dreamed for it to be? While there is no one-size-fits-all solution, there are 5 things that are consistent with all fast-growing and successful nonprofits. ...