Mattie James: Recent Episodes
Mattie James
MattieJames the podcast is a daily podcast where I - Mattie James, a style blogger based in Atlanta - share my experiences on blogging, branding + business in the blogosphere by answering your questions. After blogging for the last 5 years & working with the likes of H&M, Cotton, Club Monaco, American Express, Macy's & more, the purpose of this podcast is to help others prevent some mistakes by learning from mine.
Please SUBSCRIBE on iTunes, rate (5 stars pretty please!) & review. You can also check out my blog where I post daily on style, blogging & lifestyle - http://www.mattiejames.com. Be sure to subscribe to the blog via email as well!
You can follow me on social - Twitter, Instagram, Facebook, Pinterest, Snapchat, YouTube & Periscope, @theMattieJames.
Be sure to Slay Your Day and David Your Goliath. xoMJ
"How do you pitch brands?" is probably the most common question I get in my emails, DMs and even in person. There's no one sentence answer on how to do this but in episode 405 of The Mattie James Podcast, we'll discuss 4 common mistakes influencers make when they do pitch how to avoid them.
SUBSCRIBE TO MY PODCAST HERE: https://bit.ly/mattiepodcast
My blog: https://blog.mattiejames.com My IG: https://instagram.com/themattiejames
In episode 404 of The Mattie James Podcast, I'm talking about 3 things I knew before I became an influencer. I did this video about 5 years ago discussing what I wish I knew before becoming a blogger. I thought I'd do a refresh as an influencer since I know a lot more.
These are likely points you've heard before, but I wanted to explain why it's important to know these things before starting your influencer journey.
SUBSCRIBE TO MY PODCAST HERE: https://bit.ly/mattiepodcast
My blog: https://blog.mattiejames.com My IG: https://instagram.com/themattiejames
In episode 403 of The Mattie James Podcast, I'm discussing how to be productive. This last year has really shown me what productivity hacks work for me and what don't. In all aspects of my life, there have been 3 things that have helped achieve more at a higher level. In this episode we'll break down what those 3 productivity hacks are.
Liked this episode? Be sure to subscribe to the podcast over at https://bit.ly/mattiepodcast.
FOLLOW ME https://blog.mattiejames.com https://www.instagram.com/themattiejames
One of the most common questions I receive from followers is how do you balance work and home life. Be clear, I may balance it all but I absolutely do NOT do it all. In episode 402 of the Mattie James Podcast, we’ll discuss how to ask for help so you can be more productive in your personal and professional life - to essentially balance it all.
So many people often think that it's too late for them to become an influencer for a variety reasons. SPOILER: It's not. In episode 401 of The Mattie James Podcast, we'll discuss 3 reasons why it isn't.
SUBSCRIBE TO MY PODCAST HERE: https://bit.ly/mattiepodcast
My blog: https://blog.mattiejames.com My IG: https://instagram.com/themattiejames
In this episode, I'm discussing 3 things you should be creating instead of goals. Of course, goals are important and should still be set. But often times we create more goals when we're unproductive and it ends up backfiring on us. To help us reach our current goals, there are 3 things things we need to put place and I break it down for in this show.
In this episode, I’m discussing the 3 things you should ask brands before giving them your rate.
I’ve been there before: just excited a brand wants to work with me, so I throw out a “reasonable” number that won’t ruffle any feathers and I don’t ask too many questions. I can’t tell you how much money you’re leaving on the table as an influencer when you do that.
In this episode of the Mattie James show, we’ll be discussing how to get brands to notice you online. Sure, pitching brands can be part of your strategy as an influencer, but it’s also important to do the work necessary and create a strategy where brands notice you online and in turn reach out & pitch you. When brands start to reach out to you because of the kind of content you create and the kind of engagement you have with an audience, they’ll usually bring you lucrative opportunities that you never would have thought of to pitch them. By the end of this episode, you’ll understand exactly what you should include in your strategy to get brands to notice you online.
In this episode of the Mattie James show, we’ll be discussing how to create an editorial process and become consistent at posting. This can be applied to anything - your blog, your YouTube channel, your podcast or even your Instagram. You build a following when you post consistently and until you have a process put in place, you will be inconsistent. By the end of this episode, you should understand why an editorial calendar wasn’t enough and how to create your own editorial process that’ll get you consistent once and for all.
In this episode of the Mattie James show, we’ll be discussing how to elevate your visuals as an influencer. The first thing a brand or your audience does to your content is see it, so prioritizing your visuals is important if you want to be taken seriously as an influencer and eventually paid to create content.
In this episode of The Mattie James Podcast, I talk to Morgan Debaun - the CEO of Blavity - about working smarter, how to provide corporate brands with value and the 3 things she does to slay her day. This is the first time I’ve interviewed anyone for the podcast and Morgan does not disappoint.
You can follow Morgan everywhere online @morgandebaun and sign up for her Work Smart newsletter over at morgandebaun.com. For more info on Summit 21, check out https://summit21conference.com/.
Follow me on Instagram @themattiejames and read my latest posts at mattiejames.com.
In this episode of the Mattie James Podcast, I talk about how to properly ask someone to be on their podcast or their blog. I get hit up in my DM’s so much with people asking me this question. Honestly, the approach of it is very lackluster, and sometimes, very unprofessional. I have a love/hate relationship with DMs. It is such a quick and direct way to connect with you guys, which I love, and IG stories has made the direct messaging pretty casual and approachable. However, there is a better way to do it. Since this is something me and my sister, Maya, talk about, I thought it would be good to share with you three ways to properly ask someone to be on your podcast or blog.
Be sure to catch the show notes of the podcast over at mattiejames.com/ep23.
On this episode of the Mattie James Podcast, we are going to talk about platforms. We’re all seeing that this online thing is pretty lucrative, and if done right, can be long lasting. I want to talk about the best three because there are so many options. There are so many people on Instagram and Facebook, which whom I very impressed by, because so many people swear they don’t “use” Facebook, but are still on it. The question of a platform came from one of my Instagram followers and I thought this would make a great episode.
Be sure to catch the show notes of this episode at mattiejames.com/ep22
In this episode of The Mattie James Podcast, we are going to talk about the mindset you have to have to promote a blog or business. I get this question often, so I wanted to talk about it here on the podcast.
How do you get up the nerve to ask someone or your followers to go check out something you are trying to promote?
It can feel weird, especially when you are first starting out. We've been taught were always told to be modest, not to talk about ourselves or bring attention to yourself. But when it comes to business, the goal is to bring attention to yourself.
Be sure to check out the show notes for this episode over at mattiejames.com/ep21.
In this episode of the Mattie James podcast, I talk about the best ways to find the right brand contacts. I get this question at least 20 times a week. This is a kinda a tough question because it isn’t a one size fits all answer. There are so many different titles for brand contacts, so I can’t just tell you one specific title, or person, to reach out to. However, I can tell you the best way and the easiest way to find brand contacts, regardless of who the brand is.
For show notes, visit mattiejames.com/ep20.
I’ve talked about my morning routine before but thought it would be fun to do an updated episode of what my morning routine before work looks like now. So much has changed. I have two small children now. My husband goes to a 9-5 job in the morning and I get the kids ready for school on my own. So, it’s just really important that I start my day off by myself, so that the tone is set for the day for the entire family. In this episode, I’ll share the five things I do in the morning.
Be sure to visit the show notes of this episode at mattiejames.com/ep19.
In this episode of The Mattie James podcast, we’re discussing how to write emails that get responses. Maybe you are looking to get new clients. Maybe you are looking to nab a paid freelance gig. Maybe you’re looking for an intern. Or maybe you are just looking for outreach to get more attention. Cold email can be pretty intimidating, however, I’m going to share things you need to focus on to get the response you want: personalization, clarity, and relevance.
You can find the show notes where you can recap this episode at mattiejames.com/ep18
In this episode of the Mattie James podcast we’re discussing the 5 things you need to have before you pitch brands. People always ask me "what do I need before I pitch brands?" This is my elaborated answer. By the end of this episode, you'll know what you need to do, have and get before making the big leap and pitching a brand your idea for money.
In this episode of the Mattie James podcast we’re discussing how to find your confidence as an influencer. This is a question I tend to get fairly often from followers and listeners alike. Confidence as an influencer didn’t happen overnight and we all have our days. Turns out, there are 3 things I had to do to find that confidence: be aware of my value, research the market relentlessly and know my audience.
You can find the show notes where you can recap this episode at mattiejames.com/ep15.
In this episode of the Mattie James podcast we’ll be discussing the 4 Seasons of Success and exactly what they look like. There’s a misconception that success should happen faster than it actually does, when achieving success actually has various seasons. It certainly doesn’t happen overnight and to become the successful version of yourself, you’re going to have to go through each season no matter who you are. Identifying these seasons has helped me to be tremendously aware of where I am in my journey as an influencer and entrepreneur and by the end of this episode my hope is that it’ll bring you much awareness as well.
If you’re interested in the show notes (and a full transcript of this episode) where you can recap this episode, you can find them at mattiejames.com/ep14.
In this episode of the Mattie James show, I'm sharing 3 business goals I'm working towards to help me grow in 2018. They say when you share a goal and say it out loud you're more likely to achieve it, so I'm starting with 3 on this podcast.
In this episode of the Mattie James Show we answer a question I get asked a lot in my email and DM's: when's the right time to pitch brands? The answer may shock you - it has nothing to do with how many followers you have or even how long you've been blogging. But you do need three things and we break that down in this show. Be sure to subscribe to the podcast on iTunes (and leave a review!).
In this episode of the Mattie James Show, I share the 5 Things I Do Before Breakfast. After reading What Successful People Do Before Breakfast a couple of weeks ago, I was inspired to get back on my 5am wake ups especially since baby was now feeding around that time. I'm not a morning person, but every time I wake up that early and follow this morning routine, it allows me to operate from overflow. I elaborate further in one of my favorite podcasts I've ever recorded.
Be sure to subscribe to the Mattie James Show on iTunes and review it. Check out the show notes over at mattiejames.com/ep011.
In this episode of the Mattie James Show we discuss the 3 things that make you an influencer. This is often one of the most popular questions I get in my email and direct messages - what makes me (or anyone)- an influencer. In my opinion, it's Influencer DNA and I breakdown exactly what that is. Be sure to subscribe to the podcast on iTunes and check out the show notes at mattiejames.com/ep010.
In this episode of the Mattie James Show, I discuss the one change I recently made that allowed me to flesh out my ideas thoroughly and increase the likeliness of making them a reality. This one rule is has been a gamechanger for me. Be sure to subscribe to the podcast on iTunes and check out the show notes at mattiejames.com/ep009.
In this episode of the Mattie James Show, I'm back from maternity leave (yes, 9 months is a lot) and hitting the ground running. Like most of us who create online, it's easy to scroll too much and experience creative burnout. But there's 3 ways to easily cure this and I share I did it recently. For show notes, be sure to check out mattiejames.com/ep008.
On today's episode, I'm talking to all my people who love planning but notice their plans aren't coming to fruition. You can over plan and be under prepared. Today, we'll talk about exactly how to fix that. Wanna recap? Be sure to check out the show notes over at mattiejames.com/ep007.
On this episode of the Mattie James Show, I want to take some time out to get candid on my experience as a professional style blogger for those of you who are interested in doing the same thing. It's a lot different than you think. To recap, be sure to get the show notes over at mattiejames.com/ep006.
On today's episode, we're going to discuss why it's soooooooo important to keep your day job in the early days of building your business. It's way more important than you think. I share 10 things you should do before leaving your job for your business. Be sure to find the show notes over at mattiejames.com/ep005.
On today's episode, we're going to discuss in detail the question I dread most from people: "Can I pick your brain?" And I'll tell you why it's ok for me or anyone to tell you no and what you can do to get the info you're looking for instead.
In episode 3 of The Mattie James Show, I'm discussing one of the most important characteristics you should have as a leader in any aspect of your life: decisiveness. Many people don't know how to make decisions on the fly or at all. It's easy to get overwhelmed by all of the different things going on at work, at home or even in your business.
In this episode, I'll share the 5 things you must do to be decisive. Certainly the type of episode to take notes on.
Be sure to follow me on Instagram @themattiejames.
In episode 2 of The Mattie James Show, I'm discussing one of my favorite topics: productivity! Specifically, I'm pinpointing the number one thing killing your productivity. One we identify that, I'm sharing three ways to maximize your daily productivity.
This episode is for any and everyone trying to get things done on a consistent basis. No matter your niche, industry or "status."
Be sure to follow me on Instagram @themattiejames and subscribe to the podcast on iTunes.
I’m back with a brand new podcast and I’m excited to be back to it. Today, I’m talking about the one thing that will grow your blog or online business FAST no matter what your niche is. It’s worked for me and a slew of other people in various industries and I’m going to walk you through that in this episode.
The Internet is an amazing place. It can also be extremely negative.
In today’s episode we’re going to be talking about how to deal with negative comments online. Today’s episode comes from a Twitter question: @sierra_smith35 asks, “How do you ignore or block out negativity?” I’m going to share 3 ways I block out negativity whenever it becomes an issue.
Enjoyed the podcast? Be sure to download the free notes over at mattieologie.com/ep87! Also subscribe to the podcast on iTunes :)
The best thing about online courses, you don't need a big audience. Just an audience that needs help on something you know how to do well. In this episode of the podcast, I answer a question from Twitter: "What all goes into launching a course?"
There's a lot of detail that goes into launching a course and I try my best to answer it clearly (and "concisely") in this 15 minute podcast.
Enjoyed the podcast? Be sure to download the free notes over at mattieologie.com/ep86! Also subscribe to the podcast on iTunes
There's nothing like kicking your week off productively and your things to do list really sets the tone for that. But it's not just about writing things down. What you're writing and how much you're putting on your list is really determining how much you're getting done. In episode 85, I break down how to maximize your to do list so you do actually get things done.
Want the free notes and worksheet from this episode? Go to Mattieologie.com/ep85 for more.
In the last 6 months, Snapchat has been on an accelerated rise. You've seen the likes of celebrities (like DJ Khaled) and social influencers (like YesJulz) really take advantage of it bringing their businesses to a new level. Is this just another thing? Do you really have to get on yet another social media platform? In episode 84 of the podcast, I explain exactly why you need to be on Snapchat if you plan on having a successful personal brand online.
Want the free notes and worksheet from this episode? Download it over at mattieologie.com/ep84
As someone who worked a 9 to 5 for three and a half years while having a pretty consistent blog, I can tell you that it's not easy. However, it is very possible. In episode 83 of the podcast, I'm sharing the 3 things that are absolutely necessary to make this happen. Trust me. This is a good one.
Want the free notes and worksheet from this episode? Head on over to mattieologie.com/ep83.
Growing your email list subscribers is one the best ways to increase readership and pageviews on your blog. It's also tough to get new subscribers on a regular basis. So how exactly can you pull it off on a consistent basis? In episode 82, I share what you need to build your list and how you can keep the momentum going once readers start becoming subscribers.
Want the free notes and worksheet from this episode? Head on over to mattieologie.com/ep82 to download for free!
Podcast back!
You'll notice that here at Mattieologie we're producing A LOT of different types of content. Podcasts, blog posts, YouTube videos and more. It's a lot to take on and deciding what content should be on what platform can get tricky. In episode 81 of the podcast, I share exactly how I decide what content goes on what format.
Want the free notes and worksheet from this episode? Head on over to mattieologie.com/ep81 to download.
In episode 80 of the Mattieologie podcast, we're discussing how to email someone you want to collaborate with. I've discussed email techniques in the past, but in this episode, I specifically focus on approach and building rapport. There's a point when I get a bit "passionate" but only to drive my point home. Enjoy.
Be sure to get the free podcast notes at mattieologie.com/ep80.
As content creators grow in the digital space, they're adding more video and podcast content to their blogs and online identities. My podcast is a little less than a year old and gotten serious about my video content within the last year, but many of you have asked how I'm so confident on my podcast and in YouTube videos. I definitely have my insecurities like the next person, but there are a few tricks that help with my confidence.
In episode 79 of the podcast, I break down how to come across confident in your podcasts and videos with three tips.
Is Facebook still important? Yes. And it's worth separating your personal profile from your public (business/blog/brand) page. Sure, it seems like extra work, but in episode 78 of the podcast we'll break down some good reasons why it's worth separating the two if you choose to market and engage with your audience on Facebook. Be sure to download the free show notes recapping this episode at mattieologie.com/blog/ep78.
Today on the podcast I'm answering a question from Twitter. Tiffany asks if she's gotten too specific because she's primarily focusing on Black millennial women. She also questions the definition of niche. In episode 77, I break down the fundamental difference between niche & target audience and why you need both.
Have a question for the podcast? Send it to askmattie@mattieologie.com with your name, city & URL and I'll try to answer it on the next show. If you have a question on social, be sure to use the hashtag #AskMattie.
Good news, there are show notes recapping today’s episode and a free worksheet to apply everything you’ve learned to your blog today. Download it at mattieologie.com/ep77.
It's tough to build your following online. You're not sure if people will like what you're doing so you're apprehensive to share, but you know you need to get people to you blog/profile/business so they can hire you, collaborate with you or buy your product. And finding a way to do that without being annoying and spammy is quite the struggle. In episode 76 of the podcast, I share how it's possible to be shameless without being spammy and indeed, build your online following.
Good news, there are show notes recapping today’s episode and a free worksheet to apply everything you’ve learned to your blog today.
I have a lot going on. My business has really taken off in the last 6 months within the first calendar year of me being a mother and my marriage has never been better. But I must admit, my friendships have taken the L for it. Not because I love my friends any less, but because the way my life is currently set up I just don't get to hang out as much as I'd like. In episode 75, I get candid about how life is making me a sh-tty friend and how I've dealt with it.
Good news, there are show notes recapping today’s episode and a free worksheet to apply everything you’ve learned to your blog today. Download them at mattieologie.com/ep75
You can't do it alone. Trust me. I've tried and failed many of times. Even if you just want to blog, eventually you'll need help staying consistent and creating high quality content. In business, you certainly need employees to help the flow of your company and ensure quality control & customer service. But I get it: trusting people and making sure that you can pay them can be daunting. In episode 74, I talk about how to get people to work for you (even if you're just starting out.)
Good news, there are show notes recapping today’s episode and a free worksheet to apply everything you’ve learned to your blog today. Download them at mattieologie.com/ep74.
Some of you may listen to my other podcast, Mattie & Chris, that I host with Hubs. We're coming up on our podcast's one year anniversary and we're so happy with the success of it. It wasn't easy. In the beginning we had a newborn (whose now a very busy toddler) and we think very differently when it comes to ideas that we want to execute for our brand. In episode 73, I candidly discuss the pros and cons of working with my husband in the case you're considering working with your spouse or significant other.
Good news, there are show notes recapping today’s episode and a free worksheet to apply everything you’ve learned to your blog today. Download it at mattieologie.com/ep73.
I've been an intern 4 times. When I was 21, 24, and twice when I was 25 (the year I started this blog). They've all been interesting experiences - sometimes good, sometimes bad - but it was something I absolutely needed to go through to become the entrepreneur I am today. In episode 72, I breakdown my intern experiences in detail and share the most important thing I learned from being an intern.
Good news, there are show notes recapping today’s episode and a free worksheet to apply everything you’ve learned to your blog today. Download them at mattieologie.com/ep72
Blog posts are tedious. I know you probably don't want to hear that but it's the truth. Especially when you have to find the perfect photo or graphic to go with the post and then promote it on social. There's also spellcheck, formatting, etc, etc. On episode 71, I share the 5 steps of writing the perfect blog post. After all, I've written some really bad ones and some good ones over the years. Be sure to download the show notes and free worksheet recapping this episode at mattieologie.com/ep71.
The upkeep of a blog can be expensive. Between a designer, photo editing software, layouts, it can start to add up. But there's good news, while your budget may be modest there are some little changes you can make without breaking the bank. In episode 70 of the podcast, I discuss 3 things you can do to make your blog look better for free (or very little). Be sure to download the show notes and worksheet for free at mattieologie.com/ep70.
We all have a lot going on in our day to day lives. There's work, school, our social lives, kids, husbands, wives, significant others, parents and anyone else who needs our time and attention. So how do you balance it all? How do you remember it all? With a things to do list? A planner? An assistant? In episode 69, I discuss how to [try to] balance it all without burning out and going insane. (This is the second podcast I've done on "balance" - the first one was episode 20.)
I had one of those days today where I didn't want to be an adult and work. I didn't want to go running this morning either. I just wanted to be lazy and watch makeup tutorials on YouTube. But guess what? I recorded all of next week's podcasts, ran 2 miles (on an incline) and stayed faithful to my vegan diet. No really, I swear. In episode 68 of the podcast, I discuss 3 ways to push through when you don't feel like working. Surprisingly, none of them include alcohol. Be sure to download your free show notes & worksheet recapping this episode at mattieologie.com/ep68.
We've all been really hard on ourselves. Some of us more than others. We get mad at ourselves because we haven't arrived yet or because we aren't executing perfectly. But even self criticism needs to be constructive. And sometimes being hard on ourselves is holding us back from what's most important - executing. In episode 67 of the podcast, I discuss three things we need to let go of and how to follow through. Be sure to download your free show notes & worksheet recapping this episode at mattieologie.com/ep67.
Reading is fundamental. And it is certainly instrumental in the successful year I've had. I don't think I've read as much in the last 5 years as I have this year and it certainly shows. I've never been a better blogger and businesswoman. There was one book I read that stood out in my mind and I had to share. In episode 66 of the podcast, I let you know what that book is and the three most important things I learned from it. Be sure to download the show notes recapping this episode and free worksheet at mattieologie.com/ep66.
Happy Thanksgiving, lovers! There are no show notes for this episode but I certainly wanted to share the five things I'm most thankful for. Wishing you a blessed holiday with your loved ones!
Working with brands as a blogger can be an exciting and fulfilling experience. However, it is lots of work especially depending on how long your partnership with the brand is. There's a lot of back and forth via email and sometimes phone making communication a huge factor in those types of situations. In episode 65 of the podcast, I discuss the one thing you must do when you work with brands to be successful. Be sure to grab your free show notes & worksheet recapping this episode at mattieologie.com/ep65.
When I started MIMOSA eight weeks ago, I had an idea of what I wanted but had no idea what I was getting myself into. It takes a lot more than what subscribers see. Between getting templates made, making sure that we had content to deliver and a lot more. In episode 64 of the podcast, I share all the lessons I've learned so far and how I've been keeping up with maintaining a lifestyle newsletter. Be sure to get your free notes recapping this episode and worksheet at mattieologie.com/ep64.
You might be at the point in your blogging (or business) career where you need to delegate. Trust me. I'm at the same point myself. But maybe you're not sure what you should have your assistant do. Are you really that busy? You probably are. In episode 63 of the podcast, I share 3 important tasks bloggers should delegate to an assistant and why it's so important. Get your free show notes & worksheet at mattieologie.com/ep63.
As a blogger - whether you work with brands, correspond with readers/customers or simply compose marketing campaigns - you have to email on quite a regular basis. It's certainly something to take seriously making sure all your t's are crossed and i's are dotted. Professionalism is not optional, but instead a necessary tool to take your emails to the next level. In episode 62 of the podcast, I discuss 3 things you need to do to sound more professional in an email. Be sure to get your free show notes & worksheet at mattieologie.com/ep62.
I get it. When you start a blog, you're usually not in a position where you have much disposable income if at all. There are some things you should invest in before others and it doesn't have to cost you and arm and a leg. If you invest about $250 into your blog, you can take it far before having to invest more. In episode 61 of the podcast, I discuss how to maximize a $250 budget as a new blogger. Be sure to get the free show notes at mattieologie.com/ep61
Making money online is something you need to be strategic about if you want to be good at it and do it often. If you're creative there are so many products that you could offer your audience to create a steady stream of income. In episode 60 of the podcast, I break down 7 creative products you should be offering to your online audience. Be sure to download your free show notes at mattieologie.com/ep60.
One of the best ways to increase your blog readership is by getting in front of a new audience. One of the best ways to get in front of a new audience is by freelance writing for a compatible publication. And your blog can help you do that. If you treat your blog like a running pitch and use posts to support pitches. In episode 59, I'll talk about how to do that in detail and share my experience as a freelance writer as well. Be sure to download free show notes & take action worksheet at mattieologie.com/ep59.
So, you want to monetize your blog. Like, for real, for real. And it is possible to do it. You've heard stories. You've seen some of your favorite bloggers make a career out of it. There's even your co-worker's cousin who she's bragged about working with major brands by "being herself." So, yes. It is possible. But you've got to do a few things before that happens. In episode 58, I break down the 5 things you need to monetize your blog. Successfully.
Be sure to download your free show notes at mattieologie.com/ep58.
I'll be the first one to tell you that I am not a morning person. And I'm not naturally good at time management. However, it was even possible for me to figure out how to get up early on a consistent basis to give myself more time to get things done. That's what it's all about. Maximizing your time to slay your day. In episode 57 of the podcast, I discuss 7 ways to wake up earlier & get things done. Be sure to grab the show notes & free worksheet at mattieologie.com/ep57.
I can't believe that I've been blogging for almost 6 years come January. But now that I know what I know when it comes to blogging - monetizing, branding, audience building - I would have done things a little differently. In episode 56, I break down five things I wish I would've known as a new blogger and what new bloggers should know as well.
Be sure to get your free show notes and worksheet at http://mattieologie.com/ep56.
You write an amazing post that has great visuals and useful content for your audience. You can't wait for them to read, but then you're stuck. You have no idea what to title it. You come up with something and not as many people read as you expected. Your post title just wasn't catchy enough to get them to your blog. This is why your post title is so important. It's single handedly the deciding factor for a reader to check out your post. In episode 55 of the podcast, I break down the science of creating catchy post titles, so you can apply it to your blog immediately. There's even a free worksheet for you, too. Get your free show notes and worksheet at mattieologie.com/ep55.
Getting your first brand campaign as a blogger is a really exciting time. A brand respecting and valuing you enough to pay you and sponsor you is a big deal and can take your blog to the next level. But there are 5 things you must do during your first brand campaign (and any brand campaign) to ensure that you create more opportunities for yourself. In episode 54 of the podcast, I break down what those 5 things are and why they're crucial to your blogging career. Be sure to get your free show notes at mattieologie.com/ep54.
The podcast’s back!
In episode 52, I share about how I come up with good ideas all the time and how they usually aren’t always so great. I tell you the one secret to making a good idea great and what hard lesson I learned when I started Style Bloggers of Color.
Be sure to download the show notes for free at mattieologie.com/ep52.
This is something that, no matter who you are, is super important. While I’ve written about the daily system that I use to get things done, I’m going to show you the 3 things that help me to follow through on the plans I’ve made for the day.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen below or subscribe on iTunes.
Today, we’re going to talk about the best way to come up with post ideas. Sometimes you can hit a brick wall in terms of content creation, so I’m going to share a secret and show you how to create amazing posts for your blog.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen below or subscribe on iTunes.
While no one in particular asked me this question, it’s something that I feel is important for all bloggers. This topic is a major reason why people go out of business or why no one is reading their blog. Today I’m going to break down the 4 things you need to be aware of in reference to your audience.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen below or subscribe on iTunes.
Creating video content is so important right now as a digital content creator. As I begin to revisit my YouTube strategy, I share the top 3 reasons why having video content on the blog is vital for your online success.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
@wjprather on Twitter wants to know what my ‘why’ is and how I’m able to stay motivated. I’m going to tell you why I blog and the best ways to stay motivated even on the days you don’t feel like it.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen below or subscribe on iTunes.
Myisha wants to know what you’re supposed to when you’ve come up with a name for your business, but the URL is already taken. This is a topic that’s really important to me in the realm of blogging and branding. I’m going to break down how to keep this from happening to you, and if it has, how to overcome it.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
I get this question a lot on various social networks, and I wanted to explain how to talk about multiple topics in one blog without confusing your reader. These 3 points really help me out when I blog on Mattieologie.com.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
Breshauna, from Charlotte, NC, wants to know if a fashion or style blog can make it without having personal pictures on the site. I’m going to break down the 3 ways you can start a personal style blog with the bare minimum.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
While no one asked me this question, it’s something that I wanted to share as Periscope has helped me to immediately grow my brand. Here are 3 secrets to being successful on Periscope as a blogger.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen below or subscribe on iTunes.
Nailah, from www.TheMiscellaneousFiles.com, isn’t sure how to create multiple lists in MailChimp and wants to know the process. I break down the easiest way to use one MailChimp account for two blogs.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
I’m going to talk about what you should do to get your readers to buy anything. As blogs grow and turn into brands, this is really important. I’m going to break down what you should do from post to purchase to be successful.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
While no one specifically asked me this question, it’s something that I’m often asked on Periscope or Twitter. It's also the FIRST thing I tell my clients when consulting their blog. I’m going to discuss the ONE thing your blog absolutely needs, but doesn’t have.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
I’m often asked how I’m able to come up with the prices of my products and services. Here are the 3 things you need to know in order to properly price whatever service you will be offering.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
Nadine from Facebook wants to know at what point you should hire a PR professional for your blog. Here are 3 things you should look at if you’re considering working with a PR firm.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
This is a question I get asked all of the time, and I’m finally sharing the 3 ways to take the best pictures for your blog.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
Alyx wants to know the best way to get her boyfriend on board with her vision for her blog. While he may support her vision, he doesn’t truly understand. Today, I explain 3 things you can do to possibly get your partner on board and get him (or her) to fully understand your vision.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
I’ve been getting a lot of questions from Periscope about how to take something you’ve written about and turning it into a video. I will break down the 3 ways to make this happen in a simple, yet efficient way.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
Melyssa (@_MYCC on Twitter) asks when the best time is to start legally protecting your blog. I’m going to breakdown when you should legally protect your blog as a business and give you 3 steps to protecting your brand, and how to get it done.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
Today I'm answering a Twitter question from @fennellalike who asks, "What exactly does your assistant do? How does the process work and how do you compensate her?" My assistant, Krissy, has been incredibly helpful to me and directly beneficial to my blog's productivity. Some people may wonder why you need an assistant if you're "just a blogger." So I share the 3 main reasons why having an assistant has been beneficial and so so helpful.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen below or subscribe on iTunes.
Today I'm answering a question I've been repeatedly asked since starting my podcast with Hubs at the top of the year. I'm finally sharing how simple it is to start a podcast. From what to use to record to how to submit your podcast to iTunes, I cover it all.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
Today's question comes from Kyley in Arizona who asks: "Is it important to have your blog name correlate with other things you are doing? For example, should my blog name be the same as the name of my Etsy shop?" I break down 3 reasons why your online name is so important to build a profitable yet personal online brand.
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
Today's question is via email and comes from Whitney in NYC from www.stylishlYours.com. Whitney just relaunched her blog and got more traffic than she anticipated. She's wondering whether Google Analytics or Wordpress Analytics is better. She writes: "What's the best way to track my traffic for media kit purposes?"
The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen below or subscribe on iTunes.
Kyley in Arizona wants to know what advice I could give to anyone looking to use images from another site on theirs. To keep from causing conflict, I will break down the 3 ways you can make this happen. The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
Stephanie from Mexico wants to know the guidelines a blogger should follow when deciding the brands to collaborate with. I break down the 3 reasons you should move forward with, and not, with a brand. The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
@GlamSavvy on Twitter wants to know what the pros and cons of having ads on our website can be. Here, I give 3 solid reasons for why affiliate marketing can benefit your brand, and why it may not. The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
.@180daystohappy would like to know the easiest way to find a photographer for your blog. I tell you how I found my photographer and what the process was for making sure the aesthetic was perfect for my brand. The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
@ChocolateFashionPR wants to know how I’m able to balance everything going on in my life, and I’m going to break down the 3 things I do to simplify it all. The Mattieologie podcast (formerly #AskMattie) is posted Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to askmattie@mattieologie.com. Listen and subscribe on iTunes.
@itsbobbiesworld on Twitter wants to know what the best way is for a blogger to get invited to local events. There are 3 things to focus on when you’re trying to get media invites.
@styled_chic on Twitter and Alona on Facebook want to know the best way you can find someone to confide in and trust in reference to your business. This is so imperative to your growth as a businesswoman (yep, even as a blogger), so here are the top 3 ways to make this happen.
LaShawn in North Carolina wants to know when the best time would be to promote her posts on social media. While there is a hierarchy and standard, knowing your readers is the best way to get positive results. Here are the ground rules on when to use social media to your advantage.
Kelly in Georgia writes that her desire is to change the brand of her blog, but doesn’t want to lose her readers. Here are the 5 ways that you can accomplish rebranding without your readers feeling like you are completing changing things up on them.
In this episode of #AskMattie, Stephanie in Mexico asks "what is it that you need to invest in so that you’re able to grow your blog?" So I breakdown the 3 areas to invest in when trying to grow your blog and take it to the next level.
This question was posed from @Lauracc8 on Twitter who asks about how to go about pitching her writing to a publication that fits her values.
So many times you see people copying others creative work, and it really gets under my skin. There is such a thin line when “copying” something because everything is inspired from something. Here is a handful of things you can do to handle this situation if you don’t want it to be an issue anymore.
Twitter follower @browngirlsstyle asks me about asking for money from a company after doing work for free. Today, I’m talking about how you’re able to ask professionally without burning the bridge. Asking for money professionally doesn’t have to be scary, but it has to be done in an effective way. Here are the top 5 ways to get it done.
This is something that gets mixed up all the time, but I’m going to share something that I read online that completely changed my view. Here are the fundamental differences between being a freelancer and entrepreneur. Show notes on Mattieologie.com. Subscribe on iTunes.
It’s so important to have team members that want to work for and with you. I’ve found that learning about myself has helped me to build the proper team needed for my brand to excel. Here are top 3 things you need to know when hiring interns.
Pitching brands can be daunting, especially as a blogger who's never done so before. Twitter follower @ItsBobbiesWorld asks how to approach + research a brand that you'd like to pitch. So, in this episode I touch on a handful things to focus on when pitching brands & actually being successful at it.
In today's episode, I'm sharing the details of the content strategy that increased my traffic - in fact, it doubled my traffic in the last month. It's a simple yet detailed strategy, but if you apply certain systems in your workflow, you too should an increase in the traffic that comes to your blog. It’s all about the planning.
As a blogger who works with brands, I've had to learn how to negotiate and eventually get good to it if I wanted to get paid what I want. Early on, I lowballed myself but now I'm at a place where I'm making some great deals because I'm not afraid to ask for what I deserve. In today's episode, I share some tips and techniques on how to feel more comfortable with negotiating & how to get the results you want.
It's important to find a niche and maximize it to your benefit, so you can provide the utmost value to your audience via your blog, business or product. Finding my niche helped me increase income flow. So in today's episode, I'm going to break down how to find your niche and maximize it to the fullest.
In this episode of #AskMattie, I'm breaking down the ABC's of being confident when you blog. So many times we get in our own way because we're too busy overthinking a simple blog post idea when we should be sharing it with the world. Here's how to get over your fear and into creating great content.
In this episode of #AskMattie, I'm discussing the strategy I use to post consistently on the blog Monday thru Friday. If you've been reading my blog for a while, you'll notice this month that there's been an influx of content - I'm up to 3 posts a day; 2 content posts & a podcast. It's kind of insane but totally possible. I break down how.
In the very first episode of Ask Mattie, I'm discussing how to ask for advice appropriately. Many people cold email leaders in their industry looking for "simple" advice, but it's not that simple. I give three points on how to ask for advice so that you get great results and the answers you need.