Welcome to Duke McKenzie Show, a podcast dedicated to exploring the massive changes happening in the business & media because landscape caused by influencers. The Duke McKenzie Show is hosted by digital media executive and industry thought leader, Duke McKenzie.
Businesses are making significant unforced errors since they are operating in the last decade. They are not operating on the premise that they do not have sole ownership of their brands. GenZ is now a major stakeholder in all brands, and all businesses will have to change how they operate to accommodate for this change.
Since we are all binging watch Game Quest on Apple TV plus to learn more about eSports!!!
Duke argues that Snapchat is not a social media company but a telecommunications company.
Duke talks about how YouTube is actually the most “studio” in Hollywood that no one talks about.
In this episode, Duke talks about how Lil Nas X's short performance perfectly embodies Generation Z.
In this episode, Dukes gives insight as to how Gen Z is killing... will kill television as we know it! This generation is completely different than what advertisers have seen before.
In this episode, Dukes reviews the rewards of trying something current. Take a listen for what is relevant today. Take the time to do a present day, perspective check. What you discover may surprise you!
In this episode, Duke raves about the new report that’s come out of OMD’s collaboration with Influential, an A.I. influencer technology and Social Intelligence™ firm. They’ve successfully found a way of organizing the chaos that is influencer media. Get...
In this episode, Duke explores a powerhouse company that is changing the way we view on-demand media and is making big moves in the industry, Peloton.
In this episode, Duke argues why our lazy definition of “influencer” just doesn’t seem to fully encapsulate who they really are: digital-first, world changers!
In this episode, Duke explains why roles in marketing and media are in jeopardy. But don’t panic – listen up and find out what marketers can do to save themselves from getting axed!
In this episode, Duke introduces us to some new players. Not the ones that first come to mind when you think of 'gaming in America.' Listen up, and be part of the do-over.
In this episode, Duke reminisces about the days of Oprah and Judge Judy. He introduces you to Moriah Elizabeth, a name that you should remember.
In this episode, Duke explores the biggest thing happening in media right now and argues why traditional media is missing ‘the big picture’.