NAILED IT! The Business of Construction: Recent Episodes
Joseph Hughes
Joe Hughes dives deep into the business of construction. He brings in team members from his roofing training company, Contractor Dynamics, as well as industry leaders and experts.
Are you tired of guessing which marketing strategies will truly elevate your roofing or contracting business? Don't worry; we've got you covered!
In this comprehensive video, Joseph Hughes dives into the transformative world of marketing for roofing and contracting companies. With our newly launched Marketing University, discover the essential tools and techniques designed to skyrocket your business's growth. Here's what you can expect to learn:
Key Takeaways:
🧩 Mastering Marketing Channels: Get a bird’s eye view of 8 crucial platforms including Facebook, Instagram, LinkedIn, and more.
📊 Strategic Guidance: Learn how to prioritize and optimize each channel for maximum impact.
🌟 Content Mastery: Understand the power of content—what to post, where, and when to maximize engagement.
🚀 Blueprint to Success: Discover our proven strategies, templates, video scripts, and more to streamline your marketing efforts.
Interested in going deeper? Book a blueprint call with our team to gain access to our comprehensive course that covers 150+ training videos and countless resources tailored specifically for roofing and contracting businesses. Schedule your call to get access: https://www.contractordynamics.co/bpcall/
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Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics
➡️ Website: https://www.contractordynamics.com/Timestamps:0:01 - Introduction to the complexity of marketing strategies0:25 - Launch of the marketing university for roofing and contracting businesses1:24 - Beginning of channel overviews with Facebook and Instagram2:21 - Discussion on TikTok and transitioning to LinkedIn's advantages3:33 - Benefits of using YouTube for long-term marketing5:05 - Detailed analysis of Google Ads and concluding with local group strategies6:43 - Summary of recommended marketing channels and closing remarks#roofingmarketing #roofingbusiness #businessgrowth #digitalmarketing
Ready to revolutionize your construction business? Dive into this powerful episode of Luan Nguyen's "Get Biz, Do Biz, Get Paid" podcast featuring our very own, Joseph Hughes. In this engaging session, Joseph unpacks the crucial role of branding and marketing in distinguishing your construction company in today's competitive market.
Key Takeaways:
🎯 Brand Building Mastery: Understand why establishing a strong brand is crucial for surpassing competition and justifying premium pricing.
📈 Effective Marketing Strategies: Discover actionable marketing strategies that position your business as the top choice in the construction industry.
📣 Content Creation Insights: Learn how to craft content that engages, educates, and excites your audience, ensuring your brand remains memorable.
🌐 Media Utilization: Explore how to leverage various media forms to enhance your brand visibility and avoid being just another price-based option.
🚀 Don't miss these insightful strategies designed to propel your construction business to the forefront of the industry. Tune in to glean wisdom from Joseph Hughes on making your brand a powerhouse.
Take immediate action! If you're looking to build your brand to dictate the prices you deserve, book a call with the Contractor Dynamics team to determine which of our marketing training programs will help you accomplish your goals for business growth: https://www.contractordynamics.co/bpcall?utm_source=Podcast&utm_medium=Podcast+Video&utm_campaign=6.11.24
Check Out The Arena Mastermind:
https://arenamastermind.co/
Show Luan's Podcast Some Love:
➡️ https://youtube.com/@LuanTheDonOfficial?si=7SQo9RA1DT02GAiM
➡️ https://podcasts.apple.com/us/podcast/get-biz-do-biz-get-paid/id1722857884
➡️ https://open.spotify.com/show/0M8qPA2T9V5yp6baJAqXae?si=3833370b371c4fa0
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics/
➡️ Website: https://www.contractordynamics.com/
Timestamps:
00:02 - Introduction and unique twist for today's podcast episode.
01:13 - Introduction of Joseph Hughes on Luan Nguyen's podcast.
02:11 - Discussion on integrity and living out what you preach.
05:25 - The importance of being decisive and taking action.
10:15 - Discussing the theory of constraints and decision-making models.
15:55 - Joseph describes what Contractor Dynamics does.
20:12 - The importance of building a brand and marketing in construction.
30:04 - The discussion on the importance of public perception and personal branding.
39:17 - The challenges of entrepreneurship and understanding the marketing essentials.
54:57 - Concluding thoughts on the simplicity of business principles and a call to action.
RoofingBusiness #RoofingSuccess #ContractorMarketing #RoofingLeadership
We get TONS of demand for our 'I Build America' t-shirts at roofing conferences and other industry events! In this video, you'll get the opportunity to hear about a passion project years in the making—the launch of 'I Build America' as a standalone brand! 🚀
Key Takeaways:
🎙️ Joseph & Alyssa share the evolution of this patriotic initiative.
🛠️ Discover the deep roots and personal journey behind 'I Build America'.
👕 Get a sneak peek into the exclusive swag and merch coming your way.
🌟 Learn about the mission to enhance American values through the construction industry.
📣 Insight into the potential growth and community impact of this new venture.
We Want Your Feedback 📣
Looking forward to getting your hands on the new 'I Build America' swag? Comment below to let us know what type of products you'd love to see in our upcoming collections! 🇺🇸
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics/
➡️ Website: https://www.contractordynamics.com/
IBuildAmerica #ConstructionIndustry #AmericanCraftsmanship #BuildingAmerica
The topic of private equity has created a ton of buzz in the roofing industry!!
Join Joseph Hughes as he conducts an enlightening conversation with Josh Sparks, CEO of Infinity Home Services, where they dive deep into the intricacies of private equity in the roofing industry. Whether you're considering selling your roofing company or just curious about the surge in private equity investments, this video is packed with invaluable insights directly from an industry insider.
Key Takeaways:
📈 Understanding Private Equity: Discover what private equity really involves and how it's impacting the roofing sector.
🛠️ Building a Roofing Empire: Josh shares his journey from starting a roofing company to managing a major industry player.
🚀 Strategies for Growth: Learn about the operational strategies and technologies that drive success in roofing.
🤔 Critical Questions to Ask: Equip yourself with the essential questions every business owner should consider before entering a private equity deal.
🌟 The Importance of Cultural Fit: Understand why alignment in business philosophy is crucial for a successful partnership.
Josh Sparks doesn't just discuss business strategies; he also gives a personal account of his challenges and triumphs in building a business that's both profitable and principled. This episode is a must-watch for roofing professionals looking to scale their operations and understand the financial landscape of their industry.
Whether you're a seasoned roofing company owner or a newcomer to the industry, Josh's insights provide a clear path to understanding and leveraging private equity for business growth.
🔔 Don't forget to like, subscribe, and share this video to keep up with more content like this. Hit the bell icon to get notifications for our latest videos! 🔔
Connect with Josh Sparks & Infinity Home Services:
➡️ LinkedIn: https://www.linkedin.com/in/joshua-sparks-1b570330/
➡️ Website: https://www.infinityhomeservices.com/
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics
➡️ Website: https://www.contractordynamics.com/
RoofingIndustryInsights #PrivateEquityExplained #RoofingEntrepreneur #RoofingInvestments
What 3 things will help you develop your brand and drive profit in your roofing company?
Join Joseph Hughes in this enlightening conversation with Greta Bairami of Golden Group Roofing, captured at the NERCA convention in Massachusetts. In this interview, Greta discusses the innovative strategies that set Golden Group apart in the traditional Northeast roofing market. Discover how focusing on proprietary aspects rather than products has catapulted Golden Group into a leading position in the industry.
Key Takeaways:
🛠️ The three differentiators that make Golden Group unique.
🎓 How education-led marketing has pre-sold 30% of their customers before they even make contact.
🌟 Greta's vision for integrating solar solutions with roofing to provide comprehensive homeowner protection.
🔑 Insights into creating a strong company culture that retains top talent over the years.
Whether you're a roofing professional or interested in business innovation, this discussion will provide valuable insights into leading and transforming within an established industry.
🔔 Don't forget to subscribe for more insights from industry leaders like Greta! 🔔
Connect with Greta Bajrami:
➡️ Instagram: https://www.instagram.com/greta_bajrami/?hl=en
➡️ Facebook: https://www.facebook.com/gbajrami
➡️ LinkedIn: https://www.linkedin.com/in/greta-bajrami-970916140/
➡️ Website: https://goldengrouproofing.com/
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/heyjosephhughes
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics
➡️ Website: https://www.contractordynamics.com/
RoofingExcellence #RoofingBusinessGrowth #RoofingInnovation #RoofingLeadership
In this interview from our recent Five Mile Famous workshop in Phoenix, Joseph Hughes sits down with Frank Ruiz, the seasoned Sales Director at Beacon Roofing Supply. Dive into Frank's expert insights on how roofing company owners can elevate their businesses through strategic marketing and robust partnerships.
Key Takeaways:
🌟 Understanding Your Market: Frank discusses the importance of aligning your business strategies with market demands.
🌟 Leveraging Relationships: Learn how building strong relationships can transform your business approach.
🌟 Strategic Marketing: Frank shares actionable marketing strategies that help pinpoint and overcome common industry challenges.
🌟 Leadership and Growth: Insights into effective leadership that fosters company growth and team empowerment.
Why Watch?
Whether you're a budding entrepreneur in the roofing industry or an established business looking to scale, Frank's advice offers invaluable wisdom to help you navigate your entrepreneurial journey more effectively.
Watch, Learn, and Grow:
Don't miss out on these industry secrets that could set your business apart! Make sure to like, comment, and subscribe for more insightful content from leaders like Frank.
Connect with Frank Ruiz:
➡️ Instagram: https://www.instagram.com/frankthesalescoach/
➡️ LinkedIn: https://www.linkedin.com/in/frank-ruiz-b0316a146/
➡️ Website: https://www.becn.com/
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics
➡️ Website: https://www.contractordynamics.com/
Join Our Arena Mastermind:
➡️ https://arenamastermind.co/
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RoofingSuccess #ConstructionLeadership #MarketingStrategy #BusinessGrowthTips
In this podcast, Joe shares the importance of setting SMART goals for your business and how it can transform your growth strategy. Discover how to move from vague aspirations to concrete, achievable targets with practical advice and real-world examples. Joe dives into the significance of creating specific, measurable, achievable, relevant, and time-based goals, and how these can bridge the gap between where you are now and where you want to be. 🏆
Highlights:
📈 Understanding the SMART goals framework
🏡 Real-life examples of goal-setting in contracting businesses
🎯 Importance of specific, measurable, and achievable targets
📅 Creating a realistic timeline for your business goals
🛠️Insights from Contractor Dynamics' own goal-setting process
Key Takeaways:
✅ Set goals that are specific, measurable, achievable, relevant, and time-based.
✅ Learn how to align your business strategies with your long-term vision.
✅ Discover the role of data and teamwork in achieving your business objectives.
✅ Get inspired by Contractor Dynamics' success story and learn how you can apply these principles to your own business.
Join us as we break down the essential steps to effective goal setting and start transforming your business today! 💪 Don't forget to subscribe for more valuable insights and tips.
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics/
➡️ Website: https://www.contractordynamics.com/
BusinessGoals #SMARTGoals #Entrepreneurship #BusinessGrowth #GoalSetting #Leadership #SuccessStrategy #ContractingBusiness
Join us as Joseph Hughes of Contractor Dynamics and Jim Johnson of ContractorCoachPRO, a legend in the roofing and contracting industry, delve into the essentials of growing a successful roofing business. In this video, they discuss the importance of systems and processes, how to effectively train your team, and the critical steps to scaling your company.
Highlights:
00:00 - Introduction and the importance of having a focused approach.
00:23 - Investing in the right people for your business.
00:53 - The power of processes and systems.
01:27 - Timing and sequencing in business growth.
02:24 - The importance of training and onboarding.
03:23 - Observing successful companies for best practices.
04:22 - The significance of having a CRM and lead management.
05:45 - Setting up employees for success.
06:14 - Documenting processes and training for scalability.
07:34 - Creating freedom through structured systems.
08:03 - Encouraging team independence and self-sufficiency.
Learn from industry experts and take actionable insights to elevate your roofing company to the next level. 🚀
📺 Subscribe to stay updated with our latest videos!
Connect with Jim Johnson:
➡️ Instagram: https://www.instagram.com/thecontractorcoach/
➡️ Facebook: https://www.facebook.com/profile.php?id=100061518565025
➡️ LinkedIn: https://www.linkedin.com/in/jim-johnson-9a9aa722/
➡️ Website: https://contractorcoachpro.com/
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics/
➡️ Website: https://www.contractordynamics.com/
RoofingBusiness #BusinessGrowth #ContractorDynamics #RoofingIndustry
🔧 Join Joseph Hughes as he hosts Adam Patterson, an expert in operational efficiency and business growth strategies. In this enlightening interview, Adam shares invaluable insights on how roofing and contracting businesses can scale effectively by eliminating low-value tasks and focusing on high-impact activities.
Key Highlights:
🤝 Process Optimization: Discover the importance of processes and systems in achieving rapid business growth. Learn how to streamline operations to enhance efficiency and output.
📊 Strategic Outsourcing: Learn how delegating mundane, repetitive tasks can free up key personnel to focus on revenue-generating activities, boosting overall profitability.
💡 Staffing and Technology: Gain insights on the critical role of proper staffing and leveraging technology in optimizing business operations for scalability and reduced overhead.
🚀 Private Equity Preparation: Get expert tips on preparing your business for private equity interest, understanding key metrics like EBITDA, and strategies to maximize your market value.
🌟 Whether you're looking to streamline your operations or prepare your business for future investment, this interview provides the tools and knowledge you need to succeed. Tune in to unlock the potential of your business and drive significant growth!
Connect with Adam Patterson:
➡️ Instagram: https://www.instagram.com/smasupport.us
➡️ Facebook: https://www.facebook.com/SMASupportServices.US
➡️ LinkedIn: https://www.linkedin.com/in/adamapatterson
➡️ Website: https://www.smasupport.us/
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics
➡️ Website: https://www.contractordynamics.com/
Key Timestamps:
00:00 - Introduction: Overview of private equity's interest in business processes.
03:10 - Explaining the significance of service contracts and recurring revenue in boosting business valuation.
06:36 - Importance of outsourcing for enhancing operational efficiency.
10:17 - How optimized processes contribute significantly to business growth.
13:06 - Focus on high-value activities: Importance of reducing low-impact tasks.
17:41 - Introducing the 'onboarding buddy' system for effective employee integration.
22:40 - Closing discussion on strategic business management for sustained growth.
26:16 - Challenges and solutions in hiring for financial roles.
31:26 - The critical role of managing accounts receivable to maintain company finances.
34:34 - Concluding remarks: Encouraging viewers to implement discussed strategies for success.
BusinessScaling #OperationalEfficiency #RoofingBusiness #GrowthStrategies
Join Joseph Hughes as he hosts Hunter Ballew on the Nailed It! Show, where they dive deep into the rarely discussed aspects of entrepreneurial life. In this episode, they explore the personal struggles and mental battles that leaders face behind their public successes.
What You’ll Discover in This Video:
🌟 Overcoming Self-Doubt: Listen as Hunter shares his journey through the challenges that aren't often showcased on social media.
🔍 Personal and Professional Growth: Gain insights into how personal adversities can lead to profound growth and understanding.
🤝 Real Talk: Enjoy a candid, in-depth conversation about the highs and lows of building a business and leading a team.
💡 Inspiring Stories: From serious legal battles to personal revelations, Hunter discusses how he navigated through the toughest times of his career.
Stay tuned as they shed light on the realities of entrepreneurship, offering encouragement and strategies to handle the pressures of business and life.
Connect with Hunter Ballew
➡️ Instagram: https://www.instagram.com/redwhiteballew
➡️ Facebook: https://www.facebook.com/redwhiteballew
➡️ LinkedIn: https://www.linkedin.com/in/hunterballew/
➡️ Website: https://roofing.com/
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics
➡️ Website: https://www.contractordynamics.com/
Entrepreneurship #Leadership #BusinessChallenges #MentalHealthAwareness
Join Joseph Hughes and Dan Antonelli in a dynamic discussion about conquering competitive challenges and distinguishing your home service business in today's saturated market. Discover innovative strategies to elevate your brand and ensure your company stands out, despite the heavy competition and high ad spends that dominate the roofing industry.What You’ll Learn in This Video:🚀 Market Differentiation: Joseph and Dan dive into the essentials of setting your business apart from competitors, especially in markets dominated by heavily funded companies.🛠 Branding and Visibility: Explore effective branding techniques with Dan Antonelli, a renowned expert from KickCharge Creative, who emphasizes the importance of unique and memorable brand identities.💡 Strategic Marketing: Gain insights into optimizing your marketing strategies to yield better results at lower costs.🌐 Competing with Giants: Learn how small to medium-sized businesses can navigate and thrive in markets where big players dominate.📊 Maximizing ROI on Ad Spends: Discuss ways to improve the efficiency of your advertising dollars and how to make every impression count.🤝 Personalized Business Coaching: Understand the value of tailored business coaching and how it can transform your business growth trajectory.This conversation is not just about enhancing your marketing efforts but also about building a sustainable, standout brand that resonates deeply with your target audience. Whether you're battling increased competition or looking to revamp your marketing strategies, this video provides the guidance you need to make impactful changes.About the Speakers:- Joseph Hughes is the founder of Contractor Dynamics, known for his expertise in strategic marketing training for contractors.- Dan Antonelli is the CEO of KickCharge Creative, specializing in disruptive branding and visual marketing for home services.Connect with Dan Antonelli:➡️ Instagram: https://www.instagram.com/danantonelli_kickcharge/➡️ Facebook: https://www.facebook.com/dan.antonelli➡️ LinkedIn: https://www.linkedin.com/in/danantonelli/➡️ Website: https://www.kickcharge.com/Connect with Joseph Hughes & Contractor Dynamics:➡️ Instagram: https://www.instagram.com/contractordynamics/➡️ Facebook: https://www.facebook.com/ContractorDynamics➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics/➡️ Website: https://www.contractordynamics.com/#BusinessDifferentiation #MarketingStrategies #HomeServiceMarketing #BrandVisibility
Join Joseph Hughes as he shares a transformative guide on implementing the Entrepreneurial Operating System (EOS) to revolutionize your business operations. In this enlightening video, Joseph explores how EOS helped him transition from chaotic business management to a streamlined, well-oiled machine, and how you can do the same.Discover in this video:📈 Understanding EOS: Learn what EOS is and how it can change the way you manage your business.🛠 Struggles of Entrepreneurship: Joseph discusses the common challenges faced by entrepreneurs and how EOS provides a structured solution.📘 Key Resources: Insight into essential EOS books like 'Traction' and 'Rocket Fuel' that can guide you through your EOS journey.🚀 Personal Experiences: Joseph shares his personal transformation, from feeling stuck to becoming the visionary leader he aspired to be.🤝 Implementing EOS: Tips on how to effectively implement EOS, whether through self-implementation or by hiring a professional EOS implementer.🌟 Benefits of EOS: The clear, tangible benefits EOS has brought to Joseph's business, making it more manageable and scalable.Joseph Hughes details his journey with EOS, highlighting the system's ability to provide clarity and traction in business operations, making it an invaluable tool for any business leader looking to enhance their operational strategy.Connect with Joseph Hughes:➡️ Instagram: https://www.instagram.com/heyjosephhughes➡️ Facebook: https://www.facebook.com/joseph.hughes.12935➡️ Website: https://josephhughes.co/Connect with Contractor Dynamics:➡️ Instagram: https://www.instagram.com/contractordynamics/➡️ Facebook: https://www.facebook.com/ContractorDynamics➡️ Website: https://www.contractordynamics.com/Check Out The EOS Books:➡️ https://www.eosworldwide.com/traction-libraryLearn More About EOS:➡️ https://www.eosworldwide.com/#EntrepreneurialOperatingSystem #BusinessTransformation #EOSImplementation #LeadershipDevelopment
Join Joseph Hughes, founder of Contractor Dynamics, as he sits down with renowned entrepreneurs Randy Hurtado and Corey Combes to uncover the secrets of building and scaling a successful roofing business. This enlightening conversation dives deep into the strategies that helped them develop multiple eight-figure companies.In this video, you'll discover:💡 Strategies for Scaling: Learn from Randy and Corey how to take your business from millions to multitudes more.🌟 Mastering Your Market: Insights on becoming the go-to brand in your industry.🛠 Efficiency and Process Optimization: Tips on increasing efficiency to foster business growth.🤝 Networking and Partnerships: How strategic collaborations can enhance your service offerings.Key Moments in the Conversation:00:30 - The vision behind scaling businesses to eight figures.01:30 - Introduction to Randy and Corey, their background, and their achievements.02:54 - Advice for businesses hitting a growth ceiling.04:43 - Importance of simplicity in scaling your business operations.07:05 - Discussing the real-world challenges and solutions in business scaling.10:26 - Closing thoughts and how to engage further with Randy and Corey.Whether you're a budding entrepreneur or an established business owner looking to scale up, this video is packed with invaluable advice from some of the industry's best. Don't miss the opportunity to learn from their experiences and apply these lessons to your own business strategy.Connect With Randy Hurtado:➡️ Facebook: https://www.facebook.com/GlenRoseFireFighter➡️ Instagram: https://www.instagram.com/glenrosefirefighter/➡️ Website: https://thedtcompanies.com/Connect With Corey Combes:➡️ Facebook: https://www.facebook.com/corey.corey.71868➡️ Instagram: https://www.instagram.com/coreycombes/➡️ Website: https://southshorecontractorstampa.com/Schedule A Call With Contractor Dynamics:💥 http://contractordynamics.com/call#BusinessScaling #EntrepreneurSuccess #EightFigureBusiness #LeadershipInsights
Dive into the transformative power of dreaming big with Joseph Hughes in this inspiring video. Whether you're a budding entrepreneur or an established business owner looking to elevate your vision, this session is packed with actionable insights and wisdom to help you expand your horizons and achieve your full potential.What You'll Learn:🚀 The Importance of Thinking Big: Uncover how enlarging your perspective can change both your personal and professional life.🌐 Creating a Vision: Steps to craft clear, actionable goals that steer you toward success.🛠 Practical Steps to Dream Big: Tips from top business minds on turning big dreams into reality.📈 Leveraging Masterminds: Explore the role of mastermind groups in fostering your growth and innovation.🤝 Connecting with Like-Minded Individuals: Discover how the right connections can speed up your success.📚 Continuous Learning and Inspiration: Key resources and habits to keep you motivated and driven.Dream big and set actionable goals with Joseph Hughes as your guide. Watch as your life and business transform through the power of visionary thinking! 🌟Connect with Joseph Hughes & Contractor Dynamics:➡️ Instagram: https://www.instagram.com/contractordynamics/➡️ Facebook: https://www.facebook.com/ContractorDynamics➡️ Website: https://www.contractordynamics.com/Join Our Mastermind Community:https://arenamastermind.co/
Join us on The Nailed It! Show as host Joseph Hughes dives deep into an enlightening conversation with Galen Yoder, the dynamic leader behind RoofX, Ohio's rapidly growing roofing company.
From taking over his family's construction business to rebranding and scaling RoofX with a clear, purpose-driven vision, Galen shares the pivotal moments, challenges, and personal growth that have shaped his journey and the success of RoofX.In This Episode, You'll Discover:✅ The simplicity and power of intentional leadership and vision in business growth.✅ The transformation from Yoder Construction to the creation of RoofX, and the strategic decisions behind rebranding.✅ The critical role of personal development in becoming the leader your business needs.✅ Insights into navigating generational business transitions and the importance of creating a legacy.✅ Practical advice on implementing the Entrepreneurial Operating System (EOS) for organizational clarity and team alignment.✅ Galen's personal story of tragedy and realization that sparked a profound commitment to making a difference in the community and in the lives of his team members.About Galen Yoder:Galen Yoder is an entrepreneur known for his innovative leadership at RoofX. With a strong focus on personal development, community service, and team building, Galen is dedicated to not just growing RoofX into a leading roofing company in Ohio, but also to making a meaningful difference in the lives of those around him.Connect with Galen Yoder & RoofX:➡️ Instagram: https://www.instagram.com/thegalenyoder/➡️ Facebook: https://www.facebook.com/galen.yoder.370➡️ Website: https://roofxusa.com/Connect with Joseph Hughes & Contractor Dynamics:➡️ Instagram: https://www.instagram.com/contractordynamics/➡️ Facebook: https://www.facebook.com/ContractorDynamics➡️ Website: https://www.contractordynamics.com/
RoofXLeadership #BusinessGrowthJourney #PersonalDevelopmentSuccess #EntrepreneurialVision
Join Joseph Hughes as he takes a break from the usual grind to reconnect with nature, his family, and his vision for the future. In this insightful vlog, Joseph shares his experience of renting a cabin in the mountains to explore new content ideas and strategies for personal and professional growth. Discover how changing your environment can inspire a deeper connection with your goals, team, and audience.Key Highlights:🌲 Nature as Inspiration: How stepping away from the day-to-day can fuel creativity and clarity.🤝 Deepening Connections: Strategies for engaging more meaningfully with your team and audience.👨👩👦👦 Family Time: Reflecting on core values and future aspirations with loved ones.📈 Visionary Thinking: Tips on zooming out to focus on big-picture goals for your business and life.💡 Content Creation: Behind-the-scenes look at producing engaging and thoughtful content outside the studio.Whether you're a business owner, content creator, or someone looking to find balance and direction, Joseph's journey offers valuable lessons on the importance of stepping back to leap forward. Connect with Joseph Hughes & Contractor Dynamics:➡️ Instagram: https://www.instagram.com/contractordynamics/➡️ Facebook: https://www.facebook.com/ContractorDynamics➡️ Website: https://www.contractordynamics.com/#VisionaryRetreat #BusinessGrowth #FamilyGoals #ContentCreation
Dive deep into the world of marketing management for roofing companies with Sydney Correll and Elizabeth Lytle on the Nailed It! Podcast. This episode is packed with insights and strategies tailored to the unique challenges of the roofing industry, offering valuable lessons on building and managing a successful marketing team. Here's what you'll discover:💥 Key Traits of Successful Marketing Managers: Learn what makes a marketing manager effective and how to identify these traits during the hiring process.💥 Strategies for Accountability: Find out how to hold your marketing manager accountable for their role in driving your business's growth.💥 Tips for Marketing Manager Success: Gain actionable advice on supporting your marketing manager's success within your organization.💥 Aligning with Core Values: Understand the importance of core value alignment in your marketing team and its impact on your company's culture.💥 Balancing Innovation and Organization: Discover the balance between creativity and efficiency that leads to successful marketing campaigns.💥 Collaboration and Support: Explore how teamwork between marketing, sales, and other departments enhances the effectiveness of your marketing efforts.Whether you're searching for a marketing manager, looking to enhance your current marketing strategies, or aiming to boost your marketing team's performance, this podcast is a must-listen. Book A Call With Contractor Dynamics ➡️ https://contractordynamics.com/bpcall/Timestamps:00:00 - Introduction to Marketing Management in Roofing01:01 - Backgrounds of Hosts Sydney Correll and Elizabeth Lytle03:13 - Identifying Key Traits of Successful Marketing Managers06:27 - Understanding the Marketing Manager's Role as a Revenue Driver10:10 - The Importance of Balance: Innovation vs. Organization15:36 - Overview of Primary Functions of a Marketing Manager20:12 - Importance of Weekly Marketing Meetings and Team Coordination25:20 - Strategies for Effective Marketing Plan Creation and Budget Management32:15 - How to Support Your Marketing Manager for Optimal Success43:09 - Sneak Peek at Contractor Dynamics' Marketing Manager Mastermind Group#RoofingBusiness #MarketingManagement #BusinessGrowth #RoofingMarketing #ContractorDynamics
Maximize Your Roofing Business with Supplement & Claim Pro's on the Nailed It! Show. Dive into our latest episode to uncover a pioneering partnership designed for roofing companies specializing in storm restoration. Here's what you'll discover:➡️ Innovative Partnership: Introduction to Supplement & Claim Pro's, a new venture by roofing industry veterans aimed at transforming your business.➡️ Expert Insights: Behind-the-scenes look with founders sharing their journey and the creation of this groundbreaking collaboration.➡️ Profit Maximization: Learn how to increase your profits, streamline claim supplements, and reduce time-consuming back-office tasks.➡️ Real Results: Success stories and strategies on boosting revenue and overcoming common industry challenges.➡️ Exclusive Opportunity: Invitation to roofing professionals to join this transformative journey towards greater efficiency and profitability.Perfect for those in the storm restoration roofing sector seeking to enhance their operations with expert guidance and cutting-edge solutions. Explore how Supplement & Claim Pro's can lead you to higher profitability and operational excellence! Connect With Supplement & Claim Pro's: ➡️ https://supplementandclaimpros.com/➡️ https://www.facebook.com/profile.php?...
roofingbusiness #StormRestoration #ProfitMaximization #BusinessGrowth #SupplementAndClaimPros
Join Benny Fisher and Joseph Hughes, leaders at Contractor Dynamics, for an in-depth conversation about the upcoming in-person marketing workshop on April 25th in Phoenix, Arizona. This video podcast offers a sneak peek into the workshop designed for contractors eager to enhance their marketing skills and grow their businesses. Whether you're in roofing, HVAC, painting, or any contracting field, discover how this event caters to your needs for community, education, and actionable marketing strategies.What You'll Learn:💥 Who should attend the Phoenix workshop and why💥 The unique benefits of joining Contractor Dynamics' community-driven event💥 Insights into the Arena Mastermind and how it supports contractors💥 The value of in-person interactions for solving business challenges and fostering growth💥 A comprehensive overview of the workshop agenda, including marketing education, leadership insights, and hands-on sessionsSpecial Highlights:✅ Exclusive partnership details with Beacon Building Products✅ An open invitation to contractors from the West Coast and beyond✅ Networking opportunities and the impact of building a supportive contractor community✅ A special discount offer for our podcast listenersWhether you're looking to break through the noise with your marketing efforts, find solidarity in the challenges of the contracting industry, or simply accelerate your business growth, this workshop is the perfect opportunity to connect, learn, and leap forward. Reserve your spot for the April 25th event in Phoenix, Arizona, and discover how to transform your business with Contractor Dynamics.Register For Our Phoenix, AZ Workshop: http://contractordynamics.com/phx
Use coupon code "NAILEDIT" for 25% off your ticket priceCheck Out Our Arena Mastermind: https://arenamastermind.co/#ContractorDynamics #MarketingWorkshop #PhoenixEvent #ContractingBusinessGrowth #CommunityBuilding #BusinessEducation
Dive into an enlightening conversation with Joseph Hughes and guest Ronnie Lollar, a seasoned expert in team building and culture shaping within the competitive roofing industry. This episode of the Nailed It! Show is packed with valuable insights and actionable strategies for anyone looking to elevate their team dynamics, foster a growth-minded culture, and drive organizational success.
Ronnie shares his journey and the transformative practices that have enabled his team at AVCO Roofing to achieve remarkable harmony, efficiency, and alignment with core values.
In this episode, you'll discover:
- The Power of Mindset: Learn why mindset plays a crucial role in sales success and how it can transform your team's approach to challenges.
- Creating a Unified Vision: Ronnie discusses the importance of aligning your team with the company's vision, core values, and culture to build a cohesive and motivated workforce.
- Recruitment and Training Strategies: Gain insights into effective recruitment and training that focus on cultural fit and personal growth, ensuring a strong foundation for your team's development.
- Personal and Professional Development: Explore the practices AVCO Roofing implements to support both the personal and professional growth of their team members, fostering an environment where everyone thrives.
- Overcoming Adversity with Discipline: Ronnie shares his perspective on the importance of discipline over feelings, offering personal anecdotes on overcoming obstacles and maintaining focus on growth.
Ronnie's deep dive into the ethos of building and nurturing a team that resonates with your organizational goals is not just inspiring but also laden with practical advice. Whether you're at the helm of a startup or steering a well-established company, this episode offers the tools and wisdom to enhance your leadership and team-building efforts.
Join us for this insightful session with Ronnie Lollar, and walk away equipped to elevate your team to new heights.
Connect With Ronnie Lollar:
➡️ Facebook:https://www.facebook.com/profile.php?id=100092538392047
➡️ Instagram:https://www.instagram.com/ronnie81/
➡️ Website:https://avcoroofing.com/
Connect with Joseph Hughes & Contractor Dynamics:
➡️ Instagram: https://www.instagram.com/contractordynamics/
➡️ Facebook: https://www.facebook.com/ContractorDynamics
➡️ Website: https://www.contractordynamics.com/
Timestamps:
00:02 - Opening Remarks: The Vision of Building a Unified Team
00:32 - Success Stories: Transforming Teams at Avco Roofing
01:04 - The Impact of Leadership and Mindset on Team Development
02:06 - Ronnie Lollar's Introduction and Background in Sales
03:44 - Transition from Childhood Sales to Professional Success
06:09 - Balancing Family Life with Entrepreneurial Aspirations
07:08 - Lessons Learned from Early Door-to-Door Sales Experiences
08:55 - Evolving from Sales to Leadership Roles
13:27 - Strategies for Building and Maintaining a Positive Company Culture
16:16 - The Importance of Recruiting the Right People for Team Growth
19:30 - Mindset and Personal Development within the Team
22:47 - Overcoming Challenges in Team Recruitment and Retention
26:59 - The Significance of Cultivating a Winning Culture
30:17 - Insights into Effective Recruiting and Training Methods
45:33 - Closing Thoughts: The Continuous Journey of Learning and Leadership Development
TeamBuildingStrategies #LeadershipDevelopment #GrowthMindset #RecruitingExcellence
In this monumental 200th episode of the Nailed It! Show, host Joseph Hughes celebrates by inviting the extraordinary Chadd Wright, former Navy SEAL, ultra-marathon runner, and leadership coach.
Dive deep into a discussion full of wisdom, resilience, and the pursuit of excellence. Chadd shares his unique journey from the military to becoming a beacon of leadership and personal development.
This episode is packed with insights on overcoming adversity, the power of community, and the relentless pursuit of pushing limits.
Key Highlights:
- Chadd's Philosophy on Life and Success: Gain insights into Chadd's approach to life, emphasizing the importance of giving your all and living without regrets. Discover how to turn every opportunity for growth into action.
- The Essence of Teamwork and Community: Learn from Chadd's experiences in the Navy SEALs and his ultra-marathon races how a supportive community and teamwork are crucial for overcoming challenges and achieving big goals.
- Adversity as a Pathway to Growth: Chadd delves into the significance of facing adversity head-on and how it serves as a catalyst for personal and professional development.
- Practical Wisdom for Everyday Challenges: Whether it's dealing with the toughest moments in a race or navigating business obstacles, Chadd offers practical strategies for pushing through discomfort and reaching new heights.
- The Infinite Game of Serving Others: Chadd's mission goes beyond personal achievements; it's about impacting and serving others. This episode is a treasure trove of motivational stories and actionable advice for anyone looking to lead a more disciplined, fulfilling life.
Chadd Wright doesn't just share advice; he delves into the essence of why every challenge should be harder than the last, the importance of putting in the reps, and why your greatest asset is the community you build around you.
This podcast isn't merely an interview; it's a masterclass in personal development, teamwork, and leadership from one of the most disciplined and resilient individuals on the planet.
Whether you're feeling stuck, looking to elevate your game, or simply in need of a dose of inspiration, Chadd's message is clear: Maximize your potential day by day, commit to your mission, and never fear putting in the effort because, with the right mindset and people by your side, success is not just a possibility; it's inevitable.
Get ready to redefine what you thought was possible and start leaving it all on the table. It's time to get to work. Nuff Said.
Join Us for More:If you found value in this episode, don't forget to subscribe to the Nailed It! Show for more inspiring stories and strategies from successful leaders like Chadd Wright. Let's continue to grow and learn together. Your feedback is invaluable; drop a comment below to share what you'd like to see in future episodes.Connect with Chadd Wright:➡️ Instagram: https://www.instagram.com/chadwright278/➡️ Facebook: https://www.facebook.com/3of7project➡️ Website: https://3of7project.com/
Connect with Joseph Hughes & Contractor Dynamics:➡️ Instagram: https://www.instagram.com/contractord...➡️ Facebook: https://www.facebook.com/ContractorDy...➡️ Website: https://www.contractordynamics.com/Timestamps:00:00: Introduction & Chadd's philosophy on life and giving your all03:06: The importance of community and personal growth10:19: Chadd's life-changing decision to become a Navy SEAL14:52: Starting the Three of Seven Project and its mission21:43: The unmatched value of physical challenges in personal development27:22: The critical role of mindset and spoken words in overcoming challenges39:47: The importance of commitment and the difficulty of committing to long-term goals44:09: Building a trustworthy and diverse team to achieve collective success52:44: The 'One Mile Out' mentality for pushing through the final stretch#LeadershipLessons #UltraMarathonMotivation #LifeWithoutRegrets #NavySEALWisdom
In this captivating episode, host Joseph Hughes engages with Alton Grose, a renowned sales and recruiting manager, to explore the profound impact of daily discipline and achieving success. This insightful discussion is a must-watch for anyone looking to enhance their sales strategies, personal development, and overall life satisfaction. Highlights include:
💥 Breaking Down Big Goals: Alton shares his expertise on dissecting large aspirations into daily achievable tasks, highlighting the importance of incremental progress.
💥 The Power of Daily Wins: Discover the significance of celebrating small victories every day to build momentum towards larger successes.
💥 Color-Coding Your Calendar: Alton reveals his strategy for utilizing a color-coded calendar system to prioritize activities and focus on revenue-generating tasks.
💥 Leveraging Social Media: Insights into building a personal and professional brand through strategic use of social media platforms.
💥 Cultivating a Winning Mindset: Alton and Joseph discuss the mental and physical disciplines necessary for personal and professional growth, including health, fitness, and maintaining a positive outlook.
Whether you're a budding salesperson, a seasoned business owner, or simply someone looking to improve your daily habits, this episode is packed with valuable advice and strategies to help you achieve your goals. Join Joseph Hughes and Alton Grose for an inspiring conversation that will empower you to take your career and life to new heights.
Follow Alton Grose On Social Media:
➡️ Facebook: https://www.facebook.com/alton.grose/
➡️ Instagram: https://www.instagram.com/agsviews_/
Follow Joseph Hughes On Social Media:
➡️ Facebook: https://www.facebook.com/joseph.hughes.12935➡️ Instagram: https://www.instagram.com/heyjosephhughes/
DailyDisciplineSuccess #SalesStrategyInsights #PersonalDevelopmentGoals #AchievingBigDreams
Dive deep into the world of effective marketing with Sydney Correll and Contractor Dynamics client Hannah Heckman, as they unpack the essentials of winning with marketing in 2024. This isn't just about throwing money at advertising; it's about creating a robust system that consistently builds your brand and generates customers.In this enlightening conversation, you'll learn:- The critical importance of tracking and measuring the performance of all your marketing channels.- Strategies for building a competent in-house marketing team.- Tips for delegating marketing tasks effectively, so you're not caught in the weeds.- The art of creating and consistently publishing impactful content.- Ways to ensure you're getting the best return on your marketing investments.- Key questions you should be asking your marketing agency to make sure they're on track.- A clever strategy for breathing new life into old leads.- Innovative methods to generate demand for your services proactively.- How to break down your big-picture goals into actionable weekly tasks.Whether you're looking to refine your existing marketing strategy or build one from the ground up, this video is packed with insights designed to set your roofing business apart in 2024 and beyond. Turn in and take the first step towards transforming your marketing approach!Superstorm Restoration: https://www.superstormrestoration.com/ Joseph Hughes: https://www.instagram.com/heyjosephhughes/Contractor Dynamics Marketing Training Program: https://www.contractordynamics.com/clarity-call-elizabeth-2/ #businessstrategy #roofingcompany #5milefamous
Unlock the secrets to assembling a powerhouse team for your roofing business with insights from Michael McGovern, the visionary CEO behind the rapid rise of Columbus Roofing Co.
Dive deep into the strategies that have positioned Michael's company as a leader in the roofing industry, focusing on attracting, training, and keeping A-players.In this enlightening video, Michael McGovern shares his journey towards creating a highly successful roofing company by investing in people.
Discover the importance of recruiting the right talent, fostering a culture of high performance, and the transformative power of working ON your business, not just IN it.
Michael's approach is all about intentional design—of his life and his business—to ensure both personal and professional growth.Whether you're struggling to find skilled workers, looking to improve your team's performance, or seeking inspiration to elevate your business, this video is a goldmine of practical advice and real-world wisdom.
Learn how to:- Identify and attract top-quality talent to your roofing company.- Develop effective training programs that empower your team.- Implement retention strategies that keep your high performers engaged and loyal.- Design your business and life with intention for maximum success.Michael's strategies are not just about building a successful roofing company; they're about creating a fulfilling life through intentional business practices. Watch now and start transforming your approach to leadership and team building today!
Columbus Roofing Co: https://columbusroofingco.com/
Connect With Michael: https://www.instagram.com/therecklessceo/
Learn More About the Contractor Dynamics Marketing Training Program: https://contractordynamics.com/clarity-call-elizabeth-2
How do you build such a reputation that people in your market desire to work with you before they even need your services?
Most roofing companies are pretty good at hunting for customers who need their services today.
Yet, very few roofing companies understand what it takes to become that Top-Of-Mind roofing company that people think of first when they have a want or a need.
Joseph sits down with Chandler Steffy, owner of Superstorm Restoration in Iowa, to unpack how he has been able to lead his team to create such a recognizable presence in their local market.
Chandler has built a 5 Mile Famous Roofing & Restoration Company, and you can, too!
Tune in to learn:
- How to track your marketing to determine what’s working
- How to hold your marketing agency accountable
- Why running your marketing in-house is more effective
- How to spend less money on marketing and get better results
- How a strong brand creates a strong culture
Chandler Steffy: https://www.linkedin.com/in/chandler-s-69a4118/
Superstorm Restoration: https://www.superstormrestoration.com/
Joseph Hughes: https://www.instagram.com/heyjosephhughes/
Contractor Dynamics Marketing Training Program: https://www.contractordynamics.com/clarity-call-elizabeth-2/
businessstrategy #roofingcompany #5milefamous
Everything we want to Be, Do, and Have comes from being intentional.
Joseph sits down with Mike Claudio to discuss the ups and downs of the entrepreneurial journey, and the power of being intentional with everything we do.
You may think you’re operating at a high level. But, after sitting in on this conversation, your mind will be expanded to think and operate on a much higher level.
Tune Into This Episode For The Following Lessons:
- How to communicate your most important message
- The importance of reminding your market what you do
- Why some fat & happy contractors may be in trouble this year
- How to be more intentional with everything you do
- The risk of allowing cash to hide process deficiencies
- Why you need to slow down to analyze & adjust
Win Rate Consulting: https://www.winrateconsulting.com/
Mike Claudio: https://www.instagram.com/therealmikeclaudio/
Joseph Hughes: https://www.instagram.com/heyjosephhughes/
Contractor Dynamics: https://www.contractordynamics.com/training-success
If you’ve been in business longer than a few days, you already know you can’t do everything in the business, or else you’ll never get anywhere.
We as business owners and leaders need to figure out what we’re good at and what we enjoy, so we can build a team around us who are strong in the areas where we’re weak.
In this conversation with Aaron Christy and Adam Kaminski, Joseph learns what has made Indy Roof Company successful over the past 5 years.
Tune In To Learn:
- How their philosophy of ‘Work Hard Play Harder’ has created a winning culture.
- How to hire a second in command and collaborate for mutual success.
- Figure out your zone of genius, so you can get everything else off your plate.
- Indy Roof Company’s philosophy for setting 3 levels of goals.
- Why Aaron can take several months off and the business still runs smoothly.
- Continually finding your identity in your business (this may require re-wiring your brain).
- The importance of setting your team up with processes, so the business can run smoothly without key leaders present.
- Why Indy Roof Company prioritizes making culture decisions, first and foremost.
- How to create internal growth opportunities for team members.
- The importance of casting your vision to your team and prospective team members.
- Should you focus on strengthening your weaknesses, or hire others to do the things you’re weak in?
- The role of ego in business (it plays a bigger role than we all think).
- How to set goals for different areas of your business other than revenue.
- The opportunity to make more profit, even if you make less revenue.
- Adam & Joe’s business book recommendation that you should read right now.
- The 80% rule of delegation.
Check Out Indy Roof Company: https://indyroofcompany.com/
Connect With Aaron: https://www.linkedin.com/in/aaronchristy/
Connect With Adam: https://www.linkedin.com/in/adam-kaminski-60206314/
Learn More About The Contractor Dynamics Marketing Training Program: https://www.contractordynamics.com/clarity-call-elizabeth-2/
businessstrategy #teambuilding #construction
Leads are good, right? Or no?
There is a time and season for everything. If chasing leads is our only source of customer acquisition, our business will always be in trouble. In this video, Joseph opens our eyes to the importance of having a system for building your brand and generating your own customers - consistently and predictably.
If you want to learn how to build your brand and generate your own customers, check out the info on our marketing training program for roofing companies: https://www.contractordynamics.com/training-success/
roofing #construction #contracting
Today’s guest is Senior Manager of Product Strategy at Roofr, Pete McKendrick.
Joseph puts Pete on the spot to answer one of the most common questions everyone hears in the industry:
What CRM is best for me?
In this discussion, Joseph & Pete also discuss:
How to create process for your company.
Why having a vision for your company is so important.
The #1 needle-mover in any business.
The role that standards play in every area of a business.
Check out Roofr: https://roofr.com/
Connect with Pete: https://www.linkedin.com/in/pete-mckendrick-089079174/
Learn More About The Contractor Dynamics Marketing Training Program for Roofing Companies: https://www.contractordynamics.com/training-success/
businessstrategy #crm #businessprocess
The opportunity to leverage video content right now is massive. I wish I created even more content over the past 5 years.
I share this episode with you to attempt to drill into you the importance that video content can have on your life and business.
In 2024, I commit to creating and distributing more and higher quality content.
If you want to have an impact with your business and life, you have a responsibility to share your message with as many people as possible!
Connect With Joseph: https://josephhughes.co/
videocontent #marketingstrategy
Growing a business is hard. Creating a life you’re proud of can be hard.
Taylor Ammons has been through hard. And he has overcome adversity one day at a time to build the business and life of his dreams.
He’s impacting hundreds of people with his business and his message, and he’s just getting started.
Tune in to hear Taylor’s story of transformation from the inside out.
Check Out Taylor’s Roofing Company: https://www.paragonroofingusa.com/
Connect With Taylor: https://www.facebook.com/theresidentialroofer
Learn How Contractor Dynamics Can help You Level Up: https://www.contractordynamics.com/training-success/
transformation #adversity #entrepreneur
Entrepreneurs always have so much to do and feel like there’s so little time to do it!
How, then, do we get it all done?
We don’t.
Instead, we must prioritize what is truly important.
The most successful business owners and leaders don’t have more time in their days than anyone else, but they are better at prioritizing their days better than most.
In this episode, Joseph breaks down how he plans his week with intention to ensure that the important things get done and he has the energy he needs for all the areas of life and business that are important to him.
Connect With Joseph: https://josephhughes.co/
Learn More About Our Marketing Training Program for Roofing Companies >>> https://www.contractordynamics.com/clarity-call-elizabeth-2/
entrepreneur #leadership #prioritymanagement
AI (Artificial Intelligence) is a hot topic! But it can be overwhelming, especially because it's moving and changing so fast. Jonathan Gibbs is an early adopter of AI, and he has a lot of experience utilizing it in solar, home services, roofing, and contracting. He shares with us how roofing and contracting companies can get started with AI, and describes the various opportunities available to all of us to leverage AI to increase our efficiency, sales, and profitability. Connect With Jonathan: https://www.linkedin.com/in/jonathan-gibbs-a1b604120/Connect with Jonathan on Facebook: https://www.facebook.com/imjonathangibbsCheck out Neto: https://neto.ci/Connect with Joseph Hughes: https://josephhughes.co/
Most of us know we should be carving out more time in our weekly calendars to do more marketing.
Yet, we’re busy wearing all the hats! How do we make time to do marketing consistently, in addition to everything else we’re responsible for as leaders?
In this video, Joseph breaks down some of his habits that enable him to create content consistently, week in and week out, month in and month out, for years and years.
His tips include planning ahead, batching, getting your content edited, and sticking to a content calendar.
Learn More About Our Marketing Training Program for Roofing Companies >>> https://www.contractordynamics.com/clarity-call-elizabeth-2/
One of the keys to building a 5 Mile Famous brand is to distribute valuable content to your market consistently.
Definitely easier said than done!
Joseph shares his top tips that anyone can implement to create more content, more consistently.
Tune in to learn:
- How batching your content can be your secret weapon
- The calendar trick you need to implement
- Why you need to manage your energy, not your time
- The importance of creating your ideas ahead of time
Learn More About Our Marketing Training Program for Roofing Companies >>> Industry-Leading Marketing Training for Contracting Companies
The world comes at us fast. If we’re not intentional, we could end up just floating around like a plastic bag in the wind.
Joseph shares his recipe for being intentional about what you want to be, do, and have.
Connect with Joseph:
Joseph Hughes - Student, Entrepreneur, Teacher#contractordynamics #roofing #construction
You’ve heard that social media ads can be a great brand building and lead generation tool for your roofing company.
But you haven’t been able to get them to work.
Whether you’ve tried it yourself or have hired someone to do it, there’s a good chance that the reason they didn’t work is because of what Joseph shares in this episode.
Once you hear what Joseph says, everything will probably click for you.
Now, it’s a matter of following a process that works, so you can harness the power of social media content and ads to take your roofing company to the next level.
Schedule a call with us if you’d like some specific guidance on your social media marketing: Clarity Call Elizabeth 2 - Contractor Dynamics
Benny Fisher and Joseph Hughes discuss what it takes to do good marketing consistently as a roofing or contracting company.
Benny owns a successful roofing company in Pittsburgh PA called Big Fish Contracting.
Joseph is the owner of Contractor Dynamics, and has been putting out good marketing and content consistently for a decade.
The guys also dive into their new mastermind program for contracting company owners.
Connect With Joseph: Joseph Hughes - Student, Entrepreneur, TeacherConnect With Benny: BENNY FISHER - VISIONARY | ENTREPRENEUR | SPEAKERSchedule A Call With Our Team To Learn More: Clarity Call Elizabeth 2 - Contractor Dynamics
Currently there is a lot of private equity activity in the roofing industry.
Whether or not you have plans to sell, Lance Bachmann shares his insights on how you can make your roofing, contracting, or home services company more valuable.
Lance is the founder of LB Capital, which owns a portfolio of companies in the home improvement and home services space.
Learn More About Lance: Lance Bachmann the Digital Lion | Founder of 1SEO Digital Agency | Keynote SpeakerLearn More About Contractor Dynamics: Clarity Call Elizabeth 2 - Contractor Dynamics
Most of us have heard the Jim Rohn quote that we’re the average of the people we surround ourselves with.
But how many of us actually take action on it?
In this episode, Joseph shares with us how he has built his inner circle, and how you can, too.
Connect with Joseph: Joseph Hughes - Student, Entrepreneur, TeacherLearn More About The Contractor Dynamics Marketing Training Program: Clarity Call Elizabeth 2 - Contractor Dynamics
Maybe your dream is to start a roofing company. Or maybe you already have a roofing company, but it hasn’t turned out the way you envisioned it.
There is tremendous power in simplicity.
Lucas Braga and his brothers have been a part of the Contractor Dynamics family for a couple years. We began working with them when they were just starting up their company.
And what they have been able to accomplish through their clear vision, extreme focus, and daily commitments is very impressive.
Tune into this conversation to hear:
- How Braga Brothers started from scratch without buying leads or knocking doors
- How they have been able to leverage social media to build a 5-Mile-Famous brand in a very short period of time
- How the brothers divide up responsibilities in the business
- Why having a crystal clear vision is so important
- A couple mistakes they have made, and how they have already adjusted
- How they have implemented technology to provide a superior product and service to their market
Check Out Braga Brothers Contracting Online:
- Braga Brothers Website: NJ General Contractors & Builders | Braga Brothers Contracting
- Braga Brothers Facebook: Braga Brothers Contracting | Holmdel NJ
- Braga Brothers Instagram: Instagram (@bragabrothers)
- Braga Brothers TikTok: Braga Brothers's Creator Profile
Contractor Dynamics is a marketing training and consulting company that works with growth-minded roofing companies to support them in building the business and marketing systems they need to build the business of their dreams.
Learn More About Contractor Dynamics: Marketing Training for Roofing Companies | Contractor Dynamics
Book A Call With Us To Learn How We Can Support You and Your Growth: Clarity Call Elizabeth 2 - Contractor Dynamics
Marketing is essential to any business. You know this. However, you're not a marketing expert. So how do you build your brand and get marketing done if you're not the person who is actually doing the marketing?
The most successful companies that we at Contractor Dynamics have worked with over the past 10 years are the companies tha thave an in-house marketing manager.
This is a part-time or full-time person who is focused on and committed to marketing on a daily basis.
Joseph Breaks Down:
- Why you need a marketing manager
- Where to find this person
- What they should do on a regular basis
- How to compensate them
- How to train them and hold them accountable
Access Our Free Guide: How To Hire A Marketing Manager: https://www.contractordynamics.com/hire-a-marketing-manager/
Book A Call With Us To Learn How We Can Support You And Your Growth: https://www.contractordynamics.com/clarity-call-elizabeth-2/
Marketing is one of the major systems of your company. Yet, too many people outsource their marketing completely and fail to build their asset.
In this episode, Joseph breaks down the difference between owned and rented marketing.
Stay tuned to the end, where he shares his recommended marketing strategy with you that will help you win in 2024 and beyond.
Contractor Dynamics is a marketing training company for the roofing and construction industry.
We train companies to build and run their own marketing, so they have more control and so they are building their asset.
Schedule a complimentary blueprint call with us to learn how to take control of your own marketing:
https://www.contractordynamics.com/clarity-call-elizabeth/
roofing #marketing #businesstips
When you haver a recognizable, 5-Mile-Famous brand, you don’t have to spend as much money on marketing and advertising to acquire customers and to attract team members to join your business.
Yes, this might sound paradoxical. But Joseph breaks it down for us in this backyard video.
Whether you’re a brand new company looking to put the right pieces in place, or you’re an established company seeking to make some adjustments for more growth and profitability, you will get value out of this episode.
Learn More About Our Marketing Training Program: Marketing Blueprint Call With Contractor Dynamics
Most business owners have a desire to accelerate their growth.
But too many people approach it the wrong way - the fast and furious way.
Daniel Zavodney is different. He’s been able to build not one but two successful companies in under 4 years by focusing on a few key leadership fundamentals.
Tune into this conversation to learn how Daniel has been able to intentionally focus on doing just a few things while hiring for the rest.
You’ll also hear about the mistakes he’s made and the adjustments he has implemented to learn quickly and move on.
Check Out Daniel’s Roofing Company: Contractor in Dayton, OH | ZCI General ContractingCheck Out Daniel’s Consulting Company: Insurance Supplements Consulting | Zavodney Consulting Inc.Learn More About Contractor Dynamics Marketing Training Program: https://www.contractordynamics.com/training-success
Contractors - how do you find a marketing agency that is honest and actually knows what they’re doing?
How do you find a marketing agency that will follow through on their promises?
How do you find a marketing agency that can actually support you in achieving your goals?
Joseph breaks down a few key things that you should look for when evaluating a marketing agency for your contracting company.
Invest 17 minutes to watch or listen to this episode, and save yourself a whole bunch of time, money, and heartache.
Learn More About Our Marketing Training Program: https://www.contractordynamics.com/long-book-a-call/
Want to grow your roofing company systematically?
Attend one of our 2023 full-day, in-person workshops.
Denver - Oct 19, 2023 - Denver Marketing Workshop for Roofing Companies | October 19, 2023
Orlando - Nov 8, 2023 - http://contractordynamics.com/orland
Join Elizabeth & Joseph as they dig into 3 questions from our audience:
1) How To Vet A Marketing Agency
2) Why Should You Hire An In-House Marketing Manager
3) How To Track Your Marketing ROI
Book A Call With Joe or Elizabeth to Get Clarity On Your Marketing: Medium book a call - Contractor Dynamics
Submit Your Questions To Us: team@contractordynamics.com
Feel like your company runs you instead of you running it?
We all start off with the dream of being a business owner. However, too many business owners feel trapped by their businesses.
The main reason for this is that few business owners ever actually build a team.
Eric Oberembt is the owner of D&M Roofing. In this conversation, he shares his TEAM Method with us, which has enabled him to have a very successful roofing company in Omaha, while he lives in Houston with his family.
Eric also gives us a sneak peak into his new venture called Cult Culture, where leaders can learn and implement the TEAM Method to grow their organizations.
Connect With Eric: http://ericoberembt.com/
Learn More About Cult Culture: Home | Cult Culture ProgrLearn More About The Contractor Dynamics Marketing Training Program: https://www.contractordynamics.com/long-book-a-call/
Have you ever thought to yourself or said out loud that you wish more people would talk about the challenges and pitfalls of business?
Most of the content we see on social media and on YouTube is the good, positive, celebratory moments of business.
Rarely do we see the real stuff - the struggles, the challenges, the mindset shifts.
We see business owners talk about growing and scaling. But we rarely hear anyone talk about planning for down years.
Dan Young, owner of Young Construction, joins us to share his wisdom from his 23 years of business ownership.
Tune In As Dan and Joseph Discuss:
- The importance of building a brand
- Direct & Indirect Marketing
- How to lead people
- How to get out of the way
- The importance of being able to scale up and scale down
- How to calculate your overhead
- Why Dan gives back to the industry
- The importance of family
Check Out Young Construction: Roofer Mason City IA | Roofing Contractor | Young Construction
Connect With Dan on Facebook: Dan Young
How would your business and life change if you had one of the most recognizable brands in your local area?
What does it take to get people to desire to work with you before they even need your services?
How do you stay on the top of everyone’s mind, so you’re the most referred roofing company?
Our guest today answers all of these question, and more.
Dan Antonelli is the founder of Kickcharge Creative, a branding company for home services companies.
The things he shares with us in this conversation are an absolute game-changer if you implement them.
Here’s What You’ll Learn:
- What is a brand? And what is branding?
- The hidden costs of not having a brand
- Where most home services companies get it wrong
- How a brand enables you to charge higher prices
- How a brand enables you to attract and retain better people
- How to measure the ROI of a brand
- What does a rebrand cost?
- What internal branding is, and why you should care about it
- When is the best time to rebrand?
Learn More About Kickcharge: Award-Winning Marketing & Advertising Agency in NJ | KickCharge CreativeGet Dan’s Book: Our Books on BrandingLearn More About Contractor Dynamics Marketing Training Program: Industry-Leading Marketing Training for Contracting Companies#branding #homeservices #roofing
People buy products and services when they feel certain in the outcome they’re getting.
If there is doubt or confusion, your prospects will go elsewhere until they feel the certainty they need.
Joseph shares a few key ways to build certainty in your marketing and sales processes, so you can position yourself to work with more of the right people.
This is a part of marketing that most businesses ignore. But this is one of the most important aspects of growing your business.
Thanks for tuning in!
Learn More About The Contractor Dynamics Marketing Training Program: Industry-Leading Marketing Training for Contracting Companies
Join Our Free Facebook Group for Contractors: NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
Check Out The Audio Version of This Content On Our Podcast: NAILED IT! The Business of Construction • A podcast on Spotify for Podcasters
roofing #contracting #construction
One of the reasons we get so excited about marketing is because it’s always evolving, which forces us as businesses to continually evolve, too!
Joseph shares 3 ways that marketing has changed over the past year.
Here are the main takeaways:
1- Don’t worry about the micro changes. Pay attention to the macro shifts.
2- You don’t need to be fancy to be successful.
3- Your customers buy how you buy. Don’t forget that!
4- The most successful leaders are lifelong students of the game.
Thanks for tuning in!
Learn More About The Contractor Dynamics Marketing Training Program:
Learn More About The Contractor Dynamics Marketing Training Program: Industry-Leading Marketing Training for Contracting Companies
Join Our Free Facebook Group for Contractors: NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
Check Out The Audio Version of This Content On Our Podcast: NAILED IT! The Business of Construction • A podcast on Spotify for Podcasters
roofing #contracting #construction
Are your Sales and Marketing KPIs off track? Is there disconnect or tension between your Sales and Marketing departments? Do you want to establish the strongest team possible for your business? This episode is for you!
Elizabeth is sharing the 3 habits we see consistently executed by the top performing contracting teams.
Apply these 3 habits within your Sales and Marketing departments to see greater collaboration, higher closing rates, less stress, and overall increased organizational health!
Learn More About The Contractor Dynamics Marketing Training Program:
Industry-Leading Marketing Training for Contracting Companies
Join Our Free Facebook Group for Contractors: NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
Check Out The Audio Version of This Content On Our Podcast:
NAILED IT! The Business of Construction • A podcast on Spotify for Podcasters
roofing #contracting #construction
Are you facing challenges while building a brand? Most people are!
In this episode we discuss practical, and surprising, tips a social media influencer utilizes for creating MASSIVE impact and connection.
What's really cool is that the repetition and consistent practice that building a brand requires will truly change you and your team from the inside out.
Elizabeth Lytle, Integrator for Contractor Dynamics, sits down with USMC Logistics Officer, Jackie Barnum to discuss building a brand, getting clear on your why, and utilizing social media to make life changing connections.
Tune In To Learn:
- The tips Jackie recommends for building an influencer brand on social.
- How Jackie prioritizes targeted content creation alongside her Marine Corps work.
- How and why to get your team excited about creating valuable content.
- Why getting clear on your WHY and your Ideal audience is vital for engagement on social media and growth of your team.
- Why surrounding yourself with coaches and mentors is critical for your team health.
Learn More About Contractor Dynamics:
Marketing Training for Roofing Companies | Contractor Dynamics
Follow Elizabeth on Social Media: https://www.facebook.com/profile.php?id=100009560826084
Follow Jackie on Social Media: Instagram (@jackiee.barnum)
How do you grow a business beyond the founder’s hustle?
How do you create an organizational structure and role clarity in your organization?
How do you get everyone on your team on the same page and rowing in the same direction?
How do you develop leaders within your organization?
In this Behind The Scenes BTS discussion, Elizabeth Lytle and Joseph Hughes open up and share how they are building their high-performance team at Contractor Dynamics.
Tune In To Learn:
- The operating structure that helps them build their team and company.
- How Elizabeth and Joseph prioritize communication.
- Why your unwillingness to have tough conversations is holding you back.
- How Joseph and Elizabeth hold one another accountable (and why accountability is an underrated superpower)
- Why surrounding yourself with trusted advisors is critical.
Learn More About Contractor Dynamics: Marketing Training for Roofing Companies | Contractor Dynamics
Follow Elizabeth on Social Media: https://www.facebook.com/profile.php?id=100009560826084
Follow Joseph on Social Media: Joseph Hughes
Are great decision makers born or created? Joseph used to think they were born that way, until he started to learn and develop decision-making skills.
In this brand new episode, Joseph shares his journey and tips for developing the skill of decision making. He includes how this skill has helped him grow personally and professionally over the past couple of years.
Follow Joseph for more tips: https://www.facebook.com/joseph.hughes.12935/
Learn more about Contractor Dynamics:
Marketing Training for Roofing Companies | Contractor Dynamics
One of the core functions of every business is to make a profit.
Yet, so few businesses actually track their numbers so they can track and increase their profit.
Madeline Stout is the Chief Panda at Profit Panda, a Fractional CFO organization that works with contracting companies to help them get clear on their numbers, drive more profit, and lower their taxable income.
You may run a successful contracting company. But that doesn’t mean you’re an expert at the financial aspect of the business.
In this interview, Madeline shares some of her top insights from working with dozens of construction companies to help them make more money from the revenue they’re already doing.
Learn More About Profit Panda: https://www.profitpandacfo.com/
Running a business is hard. Being a leader is hard. But, too often, we make things harder on ourselves because we neglect our health and wellness.
Cole Taylor is here to teach us how to be a successful leader AND be fit and healthy at the same time. YES… you can have it all!
The insights that Cole shares in this interview are shockingly simple and accessible to anyone. No extreme diets. No working out for hours every day. Just simple, practical habits that produce the desired results we want.
Tune Into This Interview To Learn:
- Why getting your mindset right is the first step
- Why most health and fitness initiatives don’t last (Fruits & Roots)
- The importance of striving for progress over perfection
- The identity shift we need to make to become the person we want to become
- The small things no one sees become the big things everyone wants
- The 4M life strategy Cole follows and encourages all of us to follow
Connect With Cole on Facebook: Cole Taylor Follow Cole on Instagram: Instagram (@coledavidtaylor)
Follow Cole on LinkedIn: https://www.linkedin.com/in/coledavidtaylor/
If you’re looking for a more effective way to market your roofing company, wouldn’t it make sense to learn from someone who is in the trenches every day helping roofing companies build and run their own marketing?
Sydney Correll is the rock star Client Success Director at Contractor Dynamics.
Joseph recently sat down with Sydney to get an inside look at what being a client of Contractor Dynamics looks like.
Sydney shares her valuable insights on:
- The type of roofing companies that are in the best position to implement marketing.
- The roofing companies that get the most out of our training program.
- What roofing companies need to most help with.
- Where roofing company owners commonly get stuck.
- Why training and coaching is such a powerful lever for success.
- How to get an opportunity to work with Sydney’s team at Contractor Dynamics
Check Out Sydney’s Awesome Content On Instagram: Instagram (@contractordynamics_sydney)
Learn More About The Contractor Dynamics Marketing Training Program: Industry-Leading Marketing Training for Contracting Companies
Join Our Free Facebook Group: NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
Kenny went from a $15 per hour laborer to the owner of a multi-million dollar company.
How did he get there?
He didn’t do it alone. He had a lot of help along the way, by intentionally seeking out people who were where he wanted to be in different areas of his life and business.
Kenny shares how he has put the pieces in place over the past few years to create a successful roofing & contracting company.
To grow our businesses, we first need to grow ourselves. This video will give you some insight on how to level up yourself and your business.
Check Out Kenny’s Company: GAF Roofing Shingles
Connect With Kenny on Facebook: https://www.facebook.com/profile.php?id=747745536
Small, incremental changes will help you grow your business and maybe even double it.
But what do you need to do to TRANSFORM your business?
What got you here isn’t gonna get you there.
Transforming, or growing 10X, is the result of adopting a different mindset and implementing a different set of activities than we’re used to.
In this video, Joseph walks through a recent client meeting and shares how he approaches the 2X and 10X mindset and strategy.
Book Reference: 10x Is Easier Than 2x
Learn More About Contractor Dynamics: Marketing Training for Roofing Companies | Contractor Dynamics
How do you build a personal and company brand presence so strong that you don’t need to buy leads or knock doors?
Andrew Itnyre of Masters Roofing took a break from his busy schedule to share with us how he has leveraged content and social media to become 5 Mile Famous.
In fact, it has worked so well that he has become famous way beyond 5 miles as well.
In this brand new video, Andrew shares his content strategy, content schedule, and even how he edits and distributes his content for maximum engagement.
He talks about how Masters Roofing has grown stronger as a result of Andrew putting in the intentional work for years.
If you’re a roofing sales rep, roofing company owner, or other industry professional, and you want to learn how to leverage social media content marketing to grow your brand and your business, this episode is for you!
Follow Andrew on Instagram: Instagram (@mastersroofing.memphis)
Learn more about the Contractor Dynamics Marketing Training Program for Roofing Companies:
Industry-Leading Marketing Training for Contracting Companies
Join Our Free Facebook Group:
NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
Benny Fisher and Joseph Hughes discuss what it takes to build your roofing company beyond yourself.
We can only work and hustle for so many hours, until we hit a point of diminishing returns.
Therefore, we need to build a team and systems that create leverage for us to grow our businesses while also ensuring we have plenty of time and energy to devote to the other things that are important to us.
The guys dig into the Contractor Dynamics Marketing Training Program for Roofing Companies, and how we’ve been able to help dozens of roofing company owners get out of their own way and grow with more confidence and predictability.
Learn more about the Contractor Dynamics Marketing Training Program for Roofing Companies:
Industry-Leading Marketing Training for Contracting Companies
Join Our Free Facebook Group:
NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
What does it take to build an industry-leading business?
Tommy Mello leads over 600 employees in his businesses, and he continues to grow at a rapid rate.
But he didn’t get here overnight!
In this power-packed interview, Tommy shares some of his top tips for building a strong organization that can stand the test of time.
This is for entrepreneurs, intrapreneurs, and leaders at any level who desire to improve and grow.
Thing You’ll Learn In This Episode:
- Why he refers to his employees as “internal clients”
- Why he likes to think of running a business as running a team, and being the coach of that team
- They key ingredient that makes every team better
- His winning hiring formula
- Why getting the credit isn’t the focus
- The importance of having a 5 Year Plan
- Why Tommy is currently focusing heavy on the two things that money can’t buy
- Tommy’s 3 Key Ingredients for Business Success
- The importance of having revenue AND profit targets
- 8 Steps to Delegating Effectively
- Not enough people spend enough time doing this _______
Connect With Tommy on LinkedIn: https://www.linkedin.com/in/tommymello/
Grab A Copy of His New Book, ELEVATE: Get Your Copy Of Tommy Mello's Book: Elevate
Rackley Roofing COO Michelle Boykin opens up and shares what it looks like to run one of the largest roofing companies in the United States.
This is for you if you’re an owner or an internal leader, and you want to know what it takes to build a real brand for your roofing company and become a local market leader.
Michelle discusses:
- Story Telling
- Intentional Brand Building
- Recruiting & Retaining Top Talent
- How EOS has transformed their business
- Why she is involved in different industry organizations
Rackley Roofing is one of the leading commercial roofing companies in the country. They are the official roofing company of the Tennessee Titans, they own a Nascar racing team, and they are a force in the national roofing industry.
Check out Rackley Roofing:
Connect With Michelle On LinkedIn: https://www.linkedin.com/in/michelle-boykin-61600029/
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Join our Nailed It! Facebook Group for Roofing Companies:
Company — Rackley RoofingNAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
Too many roofing companies come out of the gate focused only on sales.
The result is that they’re able to grow their revenue very quickly, but they don’t have a solid business foundation that enables them to deliver consistent, high-quality results and make a healthy profit.
Lee Lipniskis started her roofing company, Levello Construction, by building a strong foundation first.
She focused on things like her vision, core values, EOS, brand, and marketing messaging.
One year in, and her business is very successful. Now, she is starting to focus more on sales, knowing that she can deliver on the high-quality product and client experience that her clients deserve.
Some people view roofing companies as a commodity. But when you focus on client experience, really being a trusted advisor, and providing concierge service, you can easily differentiate yourself as the only roofing company your ideal client desires to do business with.
Check Out Lee’s Company, Levello Construction: https://levelloconstruction.com/
Connect With Lee on LinkedIn: https://www.linkedin.com/in/leelipniskis/
Connect With Lee on Facebook: https://www.facebook.com/lee.lipniskis
Follow Lee’s Journey on Instagram: https://www.instagram.com/lee_monade464/
Learn More About Contractor Dynamics: Home - Contractor Dynamics
This episode Is a masterclass in building and growing a successful contractor business.
Tom Reber has decades of experience as a contractor, coach, and training company owner.
Tune In To Learn:
- Why Tom wakes up every day and goes to war with what’s between his ears.
- Why most people will always be limited in their success
- Accidental Brilliance
- Why it’s important to own your crap (and also your greatness)
- Why vulnerability is actually a strength in business
- Why business is only a part of what Tom and his team help their clients with
- Self-Awareness as a key ingredient for success
- Working hard isn’t your problem. _____ is.
- What Tom means when he says you’re stealing from your family
- The risk of focusing on our business too much
- The misconception about selflessness
- Most of issues that we all have are Friendly Fire
- Why your customers F with you, and how to put an end to it
- “Sell like you’re independently wealthy, and market like your next meal depends on it.”
- How to calculate your gross profit and break even targets
- Why it’s important to position yourself in a category of 1
- What Sell Unafraid really means
- The 2 most important words in business
- How specializing your services can turbo-charge your growth
- The important thing to do before you scale (if you don’t, it will hold you back)
- How to apply the ‘Small Hinges Swing Big Doors’ philosophy to growing your contracting business
- The question to ask yourself if you really want to have an impact in your business and your life
- Why it’s CRITICAL to have a proven process, share it with your prospects, and stick to it.
- Why your attachment to trying to be good at everything is holding you back.
- How good marketing makes your sales much easier and more profitable.
- How to look at your marketing in terms of an investment and not an expense.
- You say you’re doing it from your family, but are you in reality stealing from your family?
- One of the fastest and most effective ways to build more trust with your market.
- Tom and Joe’s tips for figuring out the whole ‘Work-Life Presence’ question.
- You prioritize your customers. But do you prioritize your family?
- How Tom creates space to continue to have an impact on so many people.
Check out The Contractor Fight: Home - The Contractor Fight
Connect With Tom on Instagram: https://www.instagram.com/realtomreber/
Learn More About Contractor Dynamics: Home - The Contractor FightHome - Contractor Dynamics
How do high performers get accomplish more than most people?
What’s the secret to getting the important work done, and not just the urgent tasks of the day?Joseph shares with you 3 keys for taking back control of your time and winning your week:
- Get crystal clear on your top 3-5 priorities for the week.
- Be more specific than you think you need to be.
- Time block everything in your Google Calendar.
Learn more about the Contractor Dynamics marketing training program:
Industry-Leading Marketing Training for Contracting Companies
Is everything working out the way you wanted it to be working out right now?
Joseph shares a framework to help us succeed in our personal or professional goals.
Our team is following the EOS system, it helps us create more structure and to be able to increase the expectation of our goals and the growth of our business.
Join our Nailed It! Facebook Group for more business growth strategies and tactics:
NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
Your brand is your reputation.
It’s what people think about you. It’s what you’re known for. It’s what people can expect when they interact with you.
How we show up in our market, to our prospects, to our clients, and to our team is everything.
If you’re not where you want to be in your business right now, there’s a good chance that you have tolerated mediocrity in some area for a period of time.
At the end of this episode, Joseph shares a quick exercise that you can go through to improve your personal and/or business brand.
Join our Nailed It! Facebook Group for more business growth strategies and tactics:
NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
While most marketing guys will preach that you need to spend more money on marketing, Joseph is here to tell you that you should probably spend less.
However, spending less on marketing comes with a BIG caveat. Tune in to hear what it is.
Joseph shares 3 reasons why most contractors are overspending on marketing. And of course he tells you what you need to do to win.
Ever wonder what your marketing budget should be as a percentage of revenue? Joseph answers that question too.
Learn More About The Contractor Dynamics Marketing Training Program:
Connect With Joseph on Instagram: https://www.instagram.com/heyjosephhughes/
Connect with other growth-minded contractors in our free community:
Industry-Leading Marketing Training for Contracting CompaniesNAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
contractors #marketing #construction
Many of us start our entrepreneurial journeys because there is some level of freedom that we desire.
Yet, too often, we end up building businesses that run us. And we end up with less freedom than we had when we were employees.
Not ideal, right?!
Last week, my family went on an 8-day vacation to Arizona, I barely worked, the business ran smoothly, and I was able to be fully present with our family for vacation.
Today, I’m sharing with you how I was able to make that happen.
I’m not telling you what to do. I’m sharing what has worked for me. And it is still a work in progress!
If you want to be able to take a week, long weekend, or even just a day off from the grind, so you can refresh, recharge, and come back with renewed energy, then this episode is for you!
I’d love to know what you think. Shoot me an email or a DM on Instagram:
joseph@contractordynamics.com
Instagram: @heyjosephhughes
Linear Roofing & General Contracting has built a market-leading roofing company in just a few short years. How have they done it?
Kirt Linington left a 20-year career in the fitness industry to start a roofing company, and now Linear Roofing has over 120 sales reps in multiple states.
Kirt generously shares some of his insights on the following topics:
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When Kirt knew it was time to go #ALLIN to the roofing industry.
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His philosophy on expanding to multiple markets.
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Linear's BIG lesson when first trying out commercial roofing (it was not cheap!)
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Why most new roofing companies fail. - How to improve relationships with vendors and suppliers. - How to attract and retain top talent.
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The referral strategy that very few roofing companies are even thinking about.
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His thoughts on building your personal brand vs. your company's brand. - Why you shouldn't be so focused on selling.
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Why there's no such thing as business problems.
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How to achieve work-life balance, including your relationship with your spouse and family.
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Where Kirt goes to get coaching and accountability. - How to structure your company if you really want to diversify your services.
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Kirt's #1 secret for business and personal success.
Kirt is an industry leaders, so we are grateful that he took the time to sit down with us and share his experience and leadership insights.
Kirt Linington
Linear Roofing
https://www.linearroofing.com/
Joseph Hughes
Contractor Dynamics
https://www.contractordynamics.com/
There’s a good chance you’ve tried to run Facebook Ads for your contracting company.
There’s also a very good chance you haven’t gotten them to work.
Well, it’s not that they don’t work. It’s that you haven’t yet figured out the winning formula…
Until now :-)
Joseph shares the winning formula for social media ads, based on our team being in the trenches every day helping our clients execute marketing over the last decade.
He starts off by sharing some of the common pitfalls most companies (and marketers!) run into.
Then he outlines the formula that you should use to run social media ads profitably.
Learn more about the Contractor Dynamics marketing training program: Industry-Leading Marketing Training for Contracting Companies
In today’s episode, Joseph recaps the full-day in-person marketing workshop we hosted last week in New Jersey.
A small event or workshop is an excellent way to build relationships, grow your brand, increase your authority, educate others, and expand your business.
At the end of the episode, Joseph shares some tips for local contractors who may want to host their own event.
Connect With Joseph on Instagram: @heyjosephhughes
Learn More About Contractor Dynamics: ContractorDynamics.com
Ever hear the phrase that the fortune is in the follow-up?
Well, it’s true.
Joseph shares a few key processes that Contractor Dynamics and our clients implement on a consistent basis to ensure we’re maximizing every opportunity we get.
Tune in and take notes, so that you can implement your own lead-handing, follow-up, and long-term nurture processes.
Learn more about the Contractor Dynamics Marketing Training Program: Industry-Leading Marketing Training for Contracting Companies
We can implement all the strategies and tactics in the world. But if we don’t have a team aligned with a clear vision, rowing the boat in the same direction at the same cadence, we will not be able to achieve what we want to achieve.
Joseph discusses the importance of having a clear vision for your company, and being intentional about getting everyone on the same page to work toward that vision as a team.
Book Recommendation: Vivid Vision, by Cameron Herold
Learn More About Contractor Dynamics: ContractorDynamics.com
The words that come out of our mouths - whether they’re directed toward someone else, directed toward ourselves, written on social media, or anywhere else - are so much more powerful than we realize.
The first step is to be aware of the words that come out of our mouths.
The next step is to be more proactive in choosing the right words.
Let Joseph know what you think of this episode: https://www.instagram.com/heyjosephhughes/
Whether or not you feel you are a naturally consistent person, you can adapt to be more consistent and/or build a support team around you to be more consistent on your behalf.
Joseph shares his top tips to help you be more consistent in your life and your business.
Book Recommendations:
The Compound Effect, by Darren Hardy
The Checklist Manifesto, by Atul Gawande
The Slight Edge, by Jeff Olson
Connect with Joseph on Instagram: https://www.instagram.com/heyjosephhughes/
Learn more about our upcoming marketing workshop:
NJ Marketing Workshop | Contractor Dynamics
Just because we have always done things a certain way or something has always worked a certain way doesn’t mean that’s what’s going to continue to work well today and into the future.
How do you know when it’s time to step up your game?
How do you know when it’s time to innovate?
What’s the cost of staying where you are and not adapting?
How do you break through your current ceilings to get to the next level?
This episode will get you thinking and ideally get you to take action.
Connect With Joseph: https://www.instagram.com/heyjosephhughes/
Learn How To Market Your Contracting Business: Industry-Leading Marketing Training for Contracting Companies
Too many service-based companies are content with being good enough, and never strive for greatness.
We believe it’s because they are not intentional with what they want to build and they don’t dedicate the time to crafting their business to be great.
Joseph shares a recent experience he and his family had at a “good enough” restaurant, and why he thinks this restaurant could be in jeopardy if they don’t work on becoming great.
Joseph leaves you with a few questions that you can share with your team, so you can work on becoming great (or greater) in different areas.
Learn About Contractor Dynamics Marketing Training Program: Platinum Sales Marketing Training for Contracting Companies
Follow Joseph for more business tips:
Facebook: Joseph Hughes
Instagram: https://www.instagram.com/heyjosephhughes/
How do you get to a point where you’re consistently doing good marketing?
Whether you’re a startup or a well-established company, Joseph shares his insights to help you market your contracting business consistently every week.
Marketing is always an investment of time and money.
Listen to this episode to learn what your mix of time and money investment should be, based on the size of your company and your goals.
An in-house marketing manager can be a critical position for the success of your company. Whether you’re ready to hire that person now, it’s a future hire, or you already have that person, you’ll find actionable value in this episode.
Free Resource - How to Hire a Marketing Manager:
📷How to Hire a Marketing Manager for Your Roofing Company
How many of us are guilty of putting our health and wellness on the back burner in the name of hustling harder in our businesses?
Joseph believes that we must prioritize our health and wellness in order to become the person we need to become to accomplish our goals and reach our own personal level of success.
In this episode, Joseph unpacks 5 business benefits of prioritizing our health and wellness.
Follow Joseph for daily tips of personal and professional development:
Facebook: Joseph Hughes
Instagram: https://www.instagram.com/heyjosephhughes/
One of our Core Values here at Contractor Dynamics is Extreme Ownership.
In this episode, Joseph details a few examples of Extreme Ownership in action, and shares some tips on how you can implement this value in your life and business as well.
What are your Core Values?
businessstrategy #corevalues #values
Contractors - what’s the difference between marketing and advertising? More importantly, how can you utilize both of these things to improve and grow your business?
Our purpose is to equip people and companies with the tools to transform and grow. The more you know, the more you grow!
You need to take ownership of your brand and content - not some freelancer or agency who doesn't know or care about your business!
Joseph discusses why you should be doing your content and social media in-house, as opposed to outsourcing it.
This is how you stand out and differentiate in today's crowded market.
Comment below - what questions do you have about actually doing your social media in-house?
Learn About Our Marketing Training Program for Contractors:
📷Platinum Sales Marketing Training for Contracting Companies
Ever hear the phrase that business is a marathon, not a sprint?
Well, Gabe Callaway embodies that to the fullest.
Gabe is the CEO of Boss Exteriors, as well as a couple of other companies.
And he's also an ultra runner, which means that he runs 100 mile races. In fact, in 2023, he is scheduled to do his first 200-mile race!
Tune in as Joseph and Gabe discuss Gabe's running and business journeys!
Check out Boss Exteriors:
Roofing Contractors – Portland Metro – Boss Exteriors
Follow Gabe on Facebook: https://www.facebook.com/gabriel.callaway
What would your business look like if everyone on your team is operating in alignment toward a common vision?
What if you had everyone on the team rowing the boat in the same direction at the same cadence?
That's exactly what the Contractor Dynamics leadership team is focusing on right now.
In this episode, Joseph shares his experience of our annual leadership meeting, in which we outlined our vision and major initiatives.
We highly recommend carving out the time to get your team together to create your vision and ensure that everyone is operating in alignment with that vision.
Learn more about Contractor Dynamics: https://www.contractordynamics.com/
Think building a business doesn't require a lot of hard work and faith?
Think again!
John-Paul Wilson has lived what seems like several lives already - from fighter to fireman to youth pastor to learning how to start a business by watching YouTube videos.
JP currently owns Patriot Construction Group in Ohio, and part of their mission is actively supporting Legacy Learning Center in Liberia, West Africa.
Tune Into This Video To Hear:
- What JP's definition of going ALL IN on your business means
- How a continual willingness to learn set him up for success
- The importance of committing to figuring it out
- Why culture plays such a key role in business and life success
- JP's lessons learned from a partnership in a pool company
- JP's perspective of IMPACT > INCOME
John-Paul is a true inspiration. You will absolutely be a better human and business person after hearing his story.
Check out Patriot Construction Group:
Roofing Company Dayton Ohio - Patriot Construction
Support Legacy Learning Center:
Liberia Student Sponsorship Fund
Let's face it - one of the things that hold many contracting companies back from reaching their true potential is not having the right people in the right seats.
If you've ever felt that you could take your business to the moon if you could just find and retain more good people, then this episode is for you!
Dr. Jessica Stahl has a TON of experience and expertise in recruiting, hiring and training people.
In this episode, she opens up and shares her data-driven hiring and decision-making processes with us.
This is an episode that you should share with your team, all take notes, and create an action plan to implement the wisdom that Jessica shares.
Or, just reach out to Jessica directly! Home | Ignite Results
𝗜𝗳 𝘆𝗼𝘂’𝗿𝗲 𝗻𝗼𝘁 𝘂𝘀𝗶𝗻𝗴 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝘁𝗼 𝗿𝗲𝗰𝗿𝘂𝗶𝘁 𝗽𝗲𝗼𝗽𝗹𝗲 𝘁𝗼 𝗷𝗼𝗶𝗻 𝘆𝗼𝘂𝗿 𝘁𝗲𝗮𝗺, 𝘆𝗼𝘂’𝗿𝗲 𝘀𝗲𝘃𝗲𝗿𝗲𝗹𝘆 𝗹𝗶𝗺𝗶𝘁𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗴𝗿𝗼𝘄𝘁𝗵.
You market to attract new clients. Why don’t you market to attract new team members?
The best candidates out there aren’t sitting home on their butts scrolling through Indeed 🤷🏻♂️
The best candidates are out there working, but they’re in some way dissatisfied with their current situation, and they’re looking for an attractive company to join forces with 👍🏻
We’re hiring for a few key positions right now at Contractor Dynamics.
We engaged a recruiter, we posted our open jobs on the job boards, and we’ve been posting about our job openings on social media.
Right now, ALL of the candidates who have made the final round of interviews are people we have attracted from our social media efforts 📱'
These are people who have been exposed to our brand, who have seen our content, who understand what we do and what we’re building, and who are excited about the opportunity to grow personally and professionally with our team.
So…get off the sidelines and get out there on social media to start attracting your next team members 🙌🏻
Share your core values, get on video to talk about your company and the opportunities, and have your team members share your posts as well.
And start now, 1-3 months before you need to make your hires.
There are no shortcuts to finding good people. You’ve got to put in the work.
And this is one way that I have found to be very effective 👊🏻👊🏻
Learn About Our Marketing Training Program for Contractors:
📷Platinum Sales Marketing Training for Contracting Companies
What does it take to be a top of mind contractor in your local area?
How do you get your phone ringing off the hook Year round?
You become someone worth knowing!
Jacob Fuchs shares the simple strategy he implements day in and day out to be one of the most recognizable contractors in his local market.
Joseph Hughes shares 5 of his top business and personal lessons from 2022, and discusses how he is going to adjust course in 2023 based on these lessons.
What are your top lessons from 2022?
And what are you doing differently here in 2023?
Let us know in the comments below!
Or send Joseph a DM on Instagram: @heyjosephhughes
What does it take to consistently sell over $2.5 Million a year in roofing and exterior remodeling?
Superstar Amanda Veinott opens up with us to share her journey.
She was brand new to the construction industry, and jumped right in with an open mind willing to learn and try new things.
Tune In To Learn:
- Where she gets her leads
- The sales process she follows
- Her tips for closing around 50% of her estimates
- How she differentiates herself in the sales process
- Why educating property owners is so important
Connect With Amanda on LinkedIn: https://www.linkedin.com/in/amandaveinott/
Connect With Amanda on Facebook: https://www.facebook.com/amandaveinott
Connect With Amanda on Instagram: https://www.instagram.com/raisinglittlesraisingroofs/
There's no shortage of content these days. But there is a shortage of focused content that helps people improve their businesses and their lives.
Joseph challenges you to get clear on why you are creating content, and gives you some actionable ideas for using your content to achieve an actual objective.
If you're a contracting company producing content, you can't afford to miss this one!
Learn More About Contractor Dynamics: https://www.contractordynamics.com/
What is Roofle? What is Roof Quote Pro? And why are you missing out on a ton of business if you are not utilizing it as a modern roofing company?
Travis Harvego & Mike Goldenstein discuss this disruptive technology, and how roofing contractors can seamlessly integrate it into their business to generate more leads and sell more roofs.
Tune In To Learn:
- Why you must be transparent with pricing (even though you may not want to)
- How early adopters are utilizing Roof Quote Pro
- Why you must make it easier for your customers to do business with you
- Why most people still won't buy a roof online, but that's not exactly the point of Roof Quote Pro
- How to differentiate from your competition
Get A Free Demo of Roof Quote Pro:📷Roof Quote PRO™
What does it take to build a 100% Referral-Based Roofing Company?
Would it be cool to get an inbound phone call or message every single day from a prospective client who has heard so many great things about you and wants to work with you?
That's the reality that Heather Hitchcock has built in just a couple short years.
Heather's energetic passion is contagious! So this episode should kick you into gear!
Tune In to Learn:
- How Heather went from a goal of 1 roof per month to doing 2-4 per week
- How she has already broken into commercial and multi-family roofing
- How she "finds" people to join her on her mission
- Her not-so-secret top marketing strategy
- How she has become "5-Mile-Famous" in her market in a very short period of time
- How she is Delegating & Elevating in order to build a STRONG company
Connect With Heather on Facebook: https://www.facebook.com/hhitchcock
Connect With Heather on Instagram: https://www.instagram.com/heatherhitchcock4/
How clear are you on what you want in your business and in your personal life?
Joseph passionately shares his tips for dialing in on what you want, so you can grow with more confidence and recruit people to join your mission in 2023 and beyond.
Learn how Contractor Dynamics can help you do that:
📷#1 Marketing Training Program for Contracting Companies
John DeRosa travels the country every week to train contractors on how to build better businesses.
This year, he has hosted 35 workshops and trained 4,400 contractors!
So, it's safe to say that John knows a thing or two about what makes a contracting company successful.
This is an episode you're going to want to listen to, take notes, and then listen to again.
It's also one you'll want to share with your team.
Tune In To Learn:
- The Top 6 reasons most contractors fail to grow
- Why accountability is even more important than you think
- What your job description should be as an owner
- Most contractors have enough information. What they lack is __.
- How your inability to manage your priorities is holding you and your team back
- Simple strategies to remove obstacles in the way of your growth
Connect With John on Facebook: https://www.facebook.com/profile.php?id=100072426490446
Join John's Facebook Group:
SRS Sales Academy | Facebook
What does it take to get more people to know about your business?
Word of Mouth is great. But if we want more consistency & predictability in our businesses, we need to be more intentional in getting people to know who we are and what we do.
In this short video, Joseph describes the importance of brand awareness campaigns on social media.
Your goal as a local contracting company or sales rep is to get everyone in a 5-mile radius to know who you are.
Learn how Contractor Dynamics can help you do that:
📷#1 Marketing Training Program for Contracting Companies
Have you tried Facebook Ads, only to end up with a bunch of leads from people you can't get in touch with or don't know who you are?
Turns out, it's a common problem.
The good news is, there's a very simple solution.
Tune into this quick episode as Joseph shares with you what you need to do to get your social media ads to work.
Learn More About Our Marketing Training Program for Contracting Companies:
📷Home - Contractor Dynamics
Kenny Robinson is on a mission to change the perception of how contractors are viewed.
And he has built a VERY successful roofing company in 3 short years by focusing on this mission.
Just a few short years ago, Kenny was a police officer barely scraping by financially.
Now, he and his wife Macey run Roof Savers, which has won a local award for Best Roofing Company in back-to-back years.
Tune in to get a front-row-seat to how Kenny has built such a WINNING company in just 3 years.
In this episode, you won't find any shortcuts or tricks. What you will find is that great businesses are built on a solid foundation and daily execution based on core values.
Connect With Kenny: Kenny Robinson
Check Out Roof Savers: Company — Roof Savers
How do you cut through all the noise out there and stand out on social media?
What's the ingredient you're missing?
Joseph reveals that you MUST be doing this one thing.
If you're not, you're wasting time, energy, and money.
The best time to start is now.
Follow Joseph on Instagram for more social media marketing tips: https://www.instagram.com/heyjosephhughes/
We all know we should be following processes. But how many of us can say that we actually do it?
Joe Crisara has decades of experience training and coaching home service companies and leaders.
His clients are successful because they commit to and trust the proven processes Joe and his team have.
Grab something to take notes with, because Joe drops some absolute value bombs in this conversation!
Learn More About Training With Joe: https://www.servicemvp.com/pages/become-a-member
Follow Joe on Facebook: https://www.facebook.com/profile.php?id=100086741323275
Connect With Joe on LinkedIn: https://www.linkedin.com/in/joecrisara/
By now, you probably know you should be creating content to market your construction company.
But, if you’re like most people, you struggle with execution.
Like…
What type of content do I create?
And how do I get people to see it?
And how does it actually get me customers?
In this episode, Joseph breaks down the 3 Types Of Content you should be using to build your brand and grow your business.
Check it out and let us know which of these you’re going to implement this week!
Learn About Our Marketing Training Program for Contractors:
📷Program - Contractor Dynamics
The product you deliver to your clients is your best form of marketing.
You're focused on generating leads and making sales. But how focused are you on delivering a memorable experience for your market?
Clifton Muckenfuss joins Joseph to share his top tips that every business can implement immediately to start providing a more amazing experience to their clients, build raving fans, and grow their businesses with more confidence and predictability.
Connect With Clifton:
Facebook: https://www.facebook.com/cliftonmuckenfuss
Instagram: https://www.instagram.com/boatsandbourbon/
Building Raving Fans: http://www.buildingravingfans.com/
Win Rate Consulting: https://www.winrateconsulting.com/
Too often, we compare ourselves to others and what we see on social media.
That can lead to us devaluing ourselves and our accomplishments.
I want to remind you that it's not healthy to do that.
Comparison is the thief of joy.
Get clear on your mission. Lock into it every day. Stop comparing yourself to others. And stay true to YOUR plan.
You're doing better than you think you are. Keep it up!
Connect with Joseph on Instagram: https://www.instagram.com/heyjosephhughes/
Join Our Nailed It! Facebook Group:
NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
You work really hard! So why are you giving the government all your money?!?
Most business owners don't know that there are legal and ethical strategies available to all of us to lower our taxes each year, so we can make more money and reinvest back into our growing businesses.
Joseph sits down with the uber-smart Barbara Schreihans to pick her brain on some of the top tax-saving tips for construction companies.
Get in touch with Barbara and her team at
Professional Tax Accountant Services In USA | Your Tax Coach
Connect with Barbara directly on Instagram: https://www.instagram.com/yourtaxcoach/
Joseph discusses why you must simplify your business if you want to create more profit and growth. If you feel like your business and life are chaotic, this episode will help you get focused and grow!
Episode Highlights:
- Why chaos kills profits
- Why we must be intentional about the business we want to build
- Why fewer services = more profits
- The formula for scaling a contracting business
Learn more about Joseph & Contractor Dynamics:
Home - Contractor Dynamics
Join our free Facebook Group for Contractors:
NAILED IT! 🛠 Fast Growth Strategies for Contracting Companies | Facebook
Message Joseph on Instagram: https://www.instagram.com/heyjosephhughes/
This is a common question, and we want to unpack this to provide you with the knowledge and understanding so you can make educated, empowered decisions for the future of your business.
Connect with us at ContractorDynamics.com
Send Joseph your questions @heyjosephhughes on Instagram
And, today, a special THANK YOU to all of our veterans.
Join Joseph's conversation with Corey Combes to gain insight to some of the lessons that Corey has gone through on his way to building a market-leading brand and company in his local area.
Corey is a sharp business owner because he is continually assessing, learning, and improving processes.
Whether you're just starting out, or you're striving to break through to that next level, there are some immediately actionable nuggets in here.
Relationships are everything. Matt Danskin has mastered the art of creating mutually beneficial relationships that enable everyone to win.
In this conversation, Joseph & Matt dive into how to build and nurture key relationships.
They also discuss some of the things they see that successful contracting companies have in common, and some of the common mistakes they see many companies making.
Connect With Matt: https://www.linkedin.com/in/mattdanskin/
Learn About Matt's Restoration Referral System: https://www.restorationreferralsystem.com
What is your brand? Why is it important?
People in your market perceive you and your company a certain way. The way they perceive you is your brand.
The good news is that you have more control over your brand (how people perceive you) than you think.
Joseph explains why your brand is so important, and what you can do to more intentionally create the brand you desire
Check out our YouTube channel for related videos on Brand:
📷Contractor Dynamics
Connect with Joseph on Instagram @heyjosephhughes
Meet Sydney! Sydney is a rock star Marketing Trainer at Contractor Dynamics.
With an energetic personality and passion for helping people, she is the perfect person to guide our valued clients to success.
Tune into this video to learn about Sydney and hear some of her insights for making your marketing work.
In this week's episode, Joe answers your questions to help you get more clarity on your marketing and growing your business.
Connect with Joe on Instagram at @heyjosephhughes
Get more free training at ContractorDynamics.com
What does it take to build a great sales team?
How about to become an effective leader and create a culture that people want to be a part of?
Doug Mitchell has a ton of experience building great sales teams in the D2D and home services spaces.
He shares some of his top tips with us, including:
:: How to filter for the best applicants
:: How many people you actually need to hire
:: What top prospects are looking for in a company
:: How to continually level up yourself as a leader, so you can create leaders
Learn More About Doug and his Platforms:
📷txbizdad | Instagram, YouTube, Facebook, TikTok | Linktree\
Learn More About Contractor Dynamics:
Marketing Training for Roofing Companies | Contractor Dynamics
As a construction company, you're the General Contractor on your projects.
But what about the other areas of your business, which are equally as important?
Do you GC your own success in those other areas?
Joseph shares how General Contracting your marketing will set you up for more success.
Most of the contracting companies that have success with marketing are the ones that take Extreme Ownership and do not blindly outsource their marketing.
Check out ContractorDynamics.com for more free training on this topics.
Joseph shares some questions to help you figure out what you want in your life and you business.
We are not going to achieve anything of significance if we're not clear on what we want and why we want it.
Instead of just putting our heads down and working hard every day, doesn't it make sense to first pause to figure out what we're working so hard for?
Don't forget to leave a rating and review, so we can reach more people and bring your more value!
Thank you for tuning in :-)
People do business with people. People identify and connect with stories.
William Renken is the videographer and storyteller for Roofing.com and their associated businesses.
He is one of the hardest working humans we know.
We are delighted that he has joined us on our show to share his passion and tips for implementing more story into your business and brand.
Check out William's work at Roofing.com
Learn More About Contractor Dynamics at ContractorDynamics.com
Joseph breaks down 10 Lessons learned from 100 podcast episodes.
Whether you're just starting out, or you're an established industry leader...
Whether you're an owner or a sales rep...
This is a note-taker.
Tune in, take notes, and most importantly, take action!
Leave us a comment or send Joseph a message on Instagram @heyjosephhughes - what's your #1 Takeaway from this episode?
construction #contractors #contracting
For decades, Chad Michael has been traveling the country training thousands of contractors of all shapes and sizes to create more effective processes in their businesses.
These processes result in more revenue, more profit, and more consistent business for the contractors who learn and implement.
Tune into this interview to learn about Chad's journey, the importance of building a brand, and some inside tips and tricks that insurance restoration roofing contractors can use to improve and grow.
roofing #contractors #construction
So, you want to commit to building your brand and growing your business on social media.
But, you're stuck on where to post - your business pages and profiles or your personal profiles?
In this new video, Joseph breaks down the plusses and minuses of each strategy, and gives you his recommendation.
Check it out, and drop a comment to let us know if this is helpful for you...
Learn More About Our Marketing Training Program for Contracting Companies:
📷Learn to Create Consistent Sales Opportunities from Social Media
When it comes to marketing your construction business...
Should you focus more on brand building?
Or lead generation?
In this video, Joseph breaks down our concept of Brand Response Marketing, which is a solution that gives you the best of both worlds.
You can build your brand while generating leads.
Check it out, and drop a comment to let us know if this is helpful for you...
Learn More About Our Marketing Training Program for Contracting Companies:
📷Learn to Create Consistent Sales Opportunities from Social Media
Have you ever heard that phrase 'Work more ON the business and less IN the business?'
We all know we need to do that. But few of us actually implement it.
Les Brannen, owner of Mountain High Mulch in Atlanta, has successful gotten out of the truck so he can focus on being a true Visionary & CEO of his business.
It all starts with getting CLARITY on what you want, and then creating a PLAN to enable you to get there.
And of course it takes a committed TEAM!
Tune into this discussion and take some notes on how you can get out of the truck, off the roof, out of the toolbox, and into the office so you can build the business you wanted when you first began.
Learn About Our Marketing Training Program:
📷Learn to Create Consistent Sales Opportunities from Social Media
In this video, Joseph outlines the lead-handling, follow-up, and long-term nurture processes all contracting companies should have.
It's not always about getting more leads in the door. It's about maximizing every single selling opportunity we get.
Learn More About Our Marketing Training Program:
📷Learn to Create Consistent Sales Opportunities from Social Media
Contractor Con is for commercial construction owners, contractors & tradespeople looking to take their business to the next level.
Learn who attends and why you should attend, in this discussion with Jessie Ladson.
https://contractor-con.com
What type of content should you publish, and how frequently?
How do you create a consistent content schedule to ensure you're always out there in front of your market with value?
How do you create engaging content that your market actually cares about?
Watch this video to learn the essential pieces of content you should be putting out every single week.
Learn More About Our Marketing Training Program for Contractors:
📷Learn to Create Consistent Sales Opportunities from Social Media
How do you get started with social media content?
Should you Do It Yourself, or hire someone else to do it for you?
What platforms should you be on?
How frequently should you post content?
Joseph answers these questions, and more, in this quick, action-packed video.
Learn More About Our Marketing Training Program:
📷Learn to Create Consistent Sales Opportunities from Social Media
How do we ensure we're always standing out in our market?
How do we continue to serve our clients at the highest level?
We must continually innovate.
We must never be satisfied with where we are.
Joseph shares some tips on how you can continue to innovate and evolve in your business and personal life.
Pros and cons of in-house vs. outsourced marketing
This is a common question and decision for construction companies to make.
Do I outsource my marketing or do I figure out how to do it in-house?
I have this conversation weekly.
I just had it with a roofing company owner.
As you might know, my company, CD, is a marketing training company.
We help roofing & contracting companies build marketing systems in their businesses.
We train them to get clear on their ideal clients and projects, create their own content, run their own ads, build a lead-handling, follow up, and nurture system, and generate their own appointments and sales.
Now, this roofing company owner is at a point in his business which is pretty common.
He has hustled his way to around $2 million a year, has a goal of hitting $10 mil a year over the next few years, and knows that this is the time to put the right people and systems in place to get there.
Right now, he’s considering a couple of options.
1 - Join our marketing training program. He and his admin person would be involved. They would learn xyz.
This is important not only for brand building and customer acquisition, but for recruiting and hiring.
2 - Hire an agency that generates leads for them. He’s not even sure what this company does.
Here’s the thing - even if it works, they are reliant on an outside party to generate customers for them.
I don’t know many 10 mil companies that don’t have a system for generating their own customers, that have to rely on outside parties to generate business for them.
So, you can do what you want. When you’re starting out, maybe buying leads and knocking doors is the fastest way to get off the ground.
But the minute you can, you’ve got to start building your brand and building a system for generating your own customers and team members.
If you’d like to learn more about our marketing training program, visit our website or send me a DM on FB or Instagram.
Regardless of where you are in your journey, make sure you’re putting the right pieces in place that are going to get you where you need to go.
Everyone is uncomfortable getting on video and putting themselves out there!
In this episode, Joseph shares 2 ways for you to overcome your fear or discomfort of video that you can implement immediately.
Spoiler Alert: It's going to require you to get out of your own way. The mission has to be greater than your excuses or your ego.
Share your content on Instagram and tag @heyjosephhughes so he can cheer you on!
Relationships are everything. In business and in life.
How intentional are you with the relationships that you are investing time and energy into?
How intentional are you about no longer pouring energy into relationships that do not align with your values and your goals?
It's easy to put our heads down and go, go go.
It's more difficult - but way more rewarding - to give some serious thought to the relationships that we want to develop and nurture.
Intentional > Go With The Flow
Be sure to subscribe and leave a review, so that we can impact more people!
A business is comprised of systems. A successful business is comprised of systems that run efficiently to produce an effective outcome.
Ben & Joe discuss the common denominators of successful contracting companies.
They also discuss some of the common challenges roofing & construction companies face as they grow.
Contractor Dynamics is a Marketing Training Company that equips people and companies with the tools to transform and grow.
Learn More About Our Platinum Training & Coaching Program:
📷Learn to Create Consistent Sales Opportunities from Social Media
Want to get more done every day?
Want to be stronger at overcoming distractions, so you can focus on what's truly important?
Feel like you can't get out of your own way?
In this episode, Joseph shares his recently completed journey of 75HARD, and how the mental toughness program has helped him operate at a higher level in business and in life.
Whether you commit to 75HARD or another set of positive daily habits, you can absolutely engineer your life so you are more intentional with every minute and with every action.
What did you think of this episode? DM Joseph on Instagram at @heyjosephhughes
What does it take to build a successful contracting business?
In this interview with Greg Marthaler, you will learn how consistency and quality come together to build a powerful and impactful company.
He shares some insights about the importance of key leadership and reminds us of the basics of business systems, communication, and collaboration.
Learn More About Our Marketing Training Program for Contractors:
https://www.contractordynamics.com/go/
CRMs can be frustrating!
So many options out there. It's hard to make sense of them all, evaluate their differences, and choose the one that's best for you, your company, and your goals.
In this interview with CRM Expert Kasey Luft, you will learn:
How to choose the right CRM for your business.
When and what to automate.
What questions you need to ask yourself or a company when evaluating CRMs.
What are you leaving on the table by not having a CRM?
Some unrealistic expectations people have about CRMs.
How people fail with CRMs.
This video will help you make more EMPOWERED decisions when it comes to choosing the right CRM for your contracting company.
Kasey Luft
📷Home - Clientric CRM Consulting
Joseph Hughes
Contractor Dynamics
📷CD Call - Contractor Dynamics
You might have an idea that you should be doing more video. You hear people like Joseph mention it constantly!
But do you really know why? Do you understand the power of it? Do you realize the impact you can have with your video content?
Joseph breaks down how anyone can start doing more video content right now, even if you have zero skills and are not comfortable on camera.
He also highlights how a few business owners are leveraging video content to grow their businesses and steal market share from their entrenched competitors.
Stop sleeping on video, and start taking action TODAY!
We all want bigger and better projects!
We all want to continually grow and evolve!
But what does it take to actually accomplish that?
What mindset, skills, strategies, and tactics do we need to actually elevate the quality of projects that we are doing?
John Chan has built an internationally-recognized roofing company by following a few key principles, and executing relentlessly over a long period of time.
He shares some wisdom in here that any business owner or leader can benefit from.
John Chan
https://www.durableslate.com
Contractor Dynamics
https://www.contractordynamics.com/go
A storm came through your area, and you want to maximize the number of property owners you can help.
But how exactly do you do that?
Sure, you can go out and knock on doors. And that can work extremely well.
In this video, Joseph outlines 4 things you can do on top of knocking doors to get in front of more homeowners and commercial property decision makers.
Drop a comment below the video. Let us know what your strategy is for spreading your brand and message in your market(s).
Learn More About Our Marketing Training Program:
https://www.contractordynamics.com/go/
As with anything else in our life, being INTENTIONAL enables us to make an impact.
This is how Joseph plans his weekend to ensure he is investing time and energy into the important areas of his life.
Comment below - how do you approach your weekend?
Contractor Marketing - a broad subject! And a sore subject for most people, as they have had horrible experiences with marketing freelancers and agencies.
We used to run a contractor marketing agency. But a few years ago we made a SHIFT. We are now a training company.
The businesses that have the MOST success with marketing are the ones who truly understand it, and are doing at least some of it themselves.
That is what it takes to differentiate, tell your unique story, build your brand, attract top quality talent, and grow your business consistently.
What Joseph walks through in this video will open your eyes to a new way of branding and marketing your construction company.
Joseph Hughes
Founder
Contractor Dynamics
Learn About Our Marketing Training Program for Contracting Companies:
Learn to Create Consistent Sales Opportunities from Social Media
We're all looking for the marketing channel that is going to keep our pipeline full and keep our business growing consistently.
And those definitely do exist! Although it's usually not just one channel; it's a combination of executing a few different channels consistently.
We too often forget that our product is our best marketing tool.
And not necessary the actual product that we provide, but the sum total of the communication, client experience, how we make our clients feel, how we go above and beyond. THAT is what defines our product.
When your product and client experience are amazing, your customers become raving fans and can't help but talk about you, recommend you, and refer their friends.
Follow Joseph on Instagram for daily business and marketing education: https://www.instagram.com/heyjosephhughes/
Success leaves clues. In this discussion with Diego Dante of Roofing.com, Joseph shares how successful roofing & contracting companies implement marketing to create leverage, consistency, and predictability in their growth journey.
There is no magic to this. It requires intention and hard work. And you can drastically shorten your learning curve by learning from those who have been there and done that.
Life is too short to make all the mistakes we need to make on our own. The best learn from the best.
Tune in, take notes, and most importantly, take action.
Diego Dante
Roofing.com
Learn More About Our Marketing Training Program for Roofing Companies:
How Contracting Companies Are WINNING With Contractor Dynamics
Our purpose is to equip people and companies with the tools to transform and grow.
Our mission is to be the #1 Marketing Training Company for the Construction Industry.
While we still focus mostly on marketing, we realize that companies face different challenges as they grow.
We have now added a dimension to our marketing training program to help our clients with their non-marketing challenges.
The community we're building is special. Our clients now have a tribe where they can share wins, help one another with challenges, and leverage the collective experience and expertise of the group.
Learn More About Contractor Dynamics >>>
📷Learn to Create Consistent Sales Opportunities from Social Media
Google Ads for Contractors | Generate More Leads, Appts, & Sales
Join Joseph and Google Ads Expert Ed Stapleton as he shares his best practices for getting results with your Google PPC Advertising.
Ed is the founder of ClicksGeek. They’re a Google partner agency, helping their clients to optimize their ad campaigns to get the best results.
What Ed shares in this video are some strategic tips for your roofing company:
• Making smart decisions in choosing the best ads agency
• Best practices for creating a Google Ads campaign
• The Ideal Google Ads Marketing Budget
• Learn the Google Ads Formula
• How to Dial-In All Parts of Your Campaign for Success
Learn More About Our Marketing Training Program for Contractors >>>
Learn to Create Consistent Sales Opportunities from Social Media
Ed Stapleton
ClicksGeek.com
Why Do You Need Marketing Training?
Contractor Dynamics Client Success Director Elizabeth Lytle shares some key insights that will help any contracting company take more control over their marketing and over their growth.
Elizabeth leads our training team that provides industry-leading marketing training for growth-minded construction companies.
In this discussion, she shares some of the key characteristics that companies have in common that enable them to excel with marketing on a consistent basis.
Learn More About Our Marketing Training Program:
📷Learn to Create Consistent Sales Opportunities from Social Media
1 Social Media Marketing Misconception
Don't make this mistake that too many contractors make!
There are no shortcuts. You need a long-term strategy, and you need to have a process for continually analyzing & adjusting.
Learn More About Our Marketing Training Program >>>
📷Learn to Create Consistent Sales Opportunities from Social Media
How to WIN With Marketing on a Small Budget
This is how you win with marketing, regardless of whether you're a startup with a small budget or a large company with a big budget and team.
Bottom line: you can't just throw money at a problem!
You need to invest in building your brand with content and marketing that will differentiate your company and get in front of the right people consistently.
What Joseph shares in this video is based on our 9 years of experience providing marketing services and training to thousands of contracting companies.
Learn more about our marketing training program >>> 📷Learn to Create Consistent Sales Opportunities from Social Media
Grow Your Sales Career By Being a Trusted Advisor
Meet the Contractor Dynamics Team!
Alex Kitcher is a Marketing Advisor for Contractor Dynamics. In this discussion, Alex shares his lessons from roofing sales and marketing sales, and what the keys have been for him to build successful careers in each area.
Contrary to what most people believe (Always Be Closing!), Alex shares why expertise and empathy are the key ingredients to helping people WIN.
Contractor Dynamics is the leading marketing training company for the construction industry. We train growth-minded roofing & contracting companies to create their own content, run their own ads, and generate their own sales - with more consistency and predictability.
Learn More About Our Marketing Training Program >>>
📷Learn to Create Consistent Sales Opportunities from Social Media
How To Avoid Getting Taken Advantage of By a Marketer
Let's face it - most marketers and marketing agencies are horrible.
More importantly, here's what you need to do to WIN 🏆 with marketing...
...whether you're doing it yourself or hiring someone to do it for you.
What Joseph shares in this video is what 99% of marketers miss, and why 99% of them are incapable of getting results for their clients.
We hope this video both saves and makes you a lot of money 👊
Learn More About Our Marketing Training Program for Contractors >>> Learn to Create Consistent Sales Opportunities from Social Media
5 Things Roofing Sales Reps Get Wrong | Home Services Sales Strategies
As a home services sales rep, you might be getting a few of these things wrong on a consistent basis, without even realizing it.
And how many missed sales is that costing you?
In this interview, Chuck Thokey outlines the Top 5 Things Home Services Sales Reps Get Wrong - and how to get them right!
This one is a note-taker. Buckle up and get ready to learn and implement!
Chuck Thokey
Top Rep Training
Home Page
Learn More About Our Marketing Training Program for Home Services Companies >>>
📷Learn to Create Consistent Sales Opportunities from Social Media
We're overwhelmed. We're busy. We want to get all the things done.
But there never seems to be enough time in the day.
If we want to have an IMPACT, we must be intentional with how we are investing our time, energy, and money.
And we must constantly be reviewing the game film to ensure that we're investing in a way that is in alignment with our vision and our mission.
If you found value in this, please subscribe and share, so we can all have a bigger IMPACT on the world.
Work ON Your Business, Not IN Your Business | A Construction Company Built on Core Values
What a journey Sam Kaufman has been through!
He is at a level in his construction business that most owners dream of.
But he didn't start out that way.
Join this discussion to hear how Sam intentionally elevated himself to be a true CEO of On The Level Construction.
Topics Discussed Include:
-
The importance of Core Values
-
How to attract top-quality talent
-
How to fire yourself from working in your business
-
How to build high level relationships
-
The mindset it takes to break through ceilings
-
The importance of leadership
-
The daily routines that enable Sam to operate at a high level
Facebook Ads for Contractors | What You Need To Know
Social Ads Expert Carson Nugent shares his best practices for getting results with your advertising.
Carson is a marketing trainer at Contractor Dynamics, so he's in the weeds every day with our clients, helping them to improve their ad campaigns and results.
What he shares in this video are simple things that 95% of contractors get wrong with their FB Ads, including:
- The most common mistakes
- How to structure your ads
- The difference between interest & intrigue
- Why you need to focus on conversion rate
- How you can make your ads simpler (and thus more effective)
Learn More About Our Marketing Training Program for Contractors >>>
📷Learn to Create Consistent Sales Opportunities from Social Media
How to Start a Roofing Company | Roofing Brand Building
What does it take to start a roofing company the right way, with all the right systems in place and with a solid brand that attracts the right types of customers?
Creating and distributing content that adds value to your market is one of the fastest and most effective ways to stand out from your market, cut through the noise, and build a consistent business.
Joseph Hughes is joined by Byron Vick, owner of Big Time Roofing in Atlanta.
Byron shares his origin story with us. A big part of starting his company has been his intentional focus on his brand and the content he distributes on a consistent basis to his audience.
Want to move beyond being a transactional company into a real brand? This video is for you.
Related Videos:
How to Start a Roofing Company - An Origin Story With John Hogan of Blue Nail >>>
https://www.youtube.com/watch?v=74LX1A0M5v4
How to Market Your New Roofing Company - The Essentials >>>
https://www.youtube.com/watch?v=KnQHGPi1z6M
Learn More About Our Marketing Training Program for Contractors >>>
https://www.contractordynamics.com/go/
Your inability to manage your priorities is holding you back.
It's time to get serious and hold yourself to a higher standard about aligning your daily activities with your priorities.
If you want to have an IMPACT, you need to develop a vivid vision, get clear on your priorities, and be ruthless about your calendar.
How to Create Energy With Daily Habits | Personal & Business Productivity
Here's what Joseph does to create more energy every day to devote to making important decisions and moving big initiatives forward.
Learn More About Contractor Dynamics >>>
📷How Roofing Companies Are WINNING With Contractor Dynamics
How to WIN Your Week | Personal & Business Productivity WINS
How do you plan your week to give yourself the best chance of success?
Joseph shares his strategies with us in this brand new video.
Be proactive, not reactive.
Produce more, consume less.
Learn More About Contractor Dynamics >>>
📷How Roofing Companies Are WINNING With Contractor Dynamics
Roofing Growth Plan | How to Delegate & Elevate
Dave Owens of RoofCrafters shares the strategies he and his team have used to scale their roofing company to one of the largest in the Southeast US.
If you feel stuck where you are, you need to watch this interview!
Dave Owens
RoofCrafters
📷Professional Roofing Serving the Southeast | Schedule an Inspection Now
Learn more about our marketing training program for roofing companies >>>
CD Call - Contractor Dynamics
What does it take to build a successful roofing company, that most people are NOT talking about?
Join Joseph and Shane Campbell in this eye-opening discussion detailing how Green Knight Metal Roofing has become one of the fastest growing roofing companies in the country by focusing on decades-old business practices.
Shane is a no-nonsense guy who focuses on core fundamentals (not shiny objects) to lead his team and grow his company.
Topics Discussed Include:
-
Brand strategy
-
Why sales reps shouldn't be managing projects
-
Why there's no room for hardcore sales tactics anymore
-
The importance of tracking everything
-
How to have zero job cancellations
-
Why many companies get in trouble for trying to grow too quickly
Shane Campbell
Green Knight Metal Roofing
📷Custom Metal Roofing Company Near Austin, TX | Green Knight
What does it take to build a billion dollar roofing company?
It takes a big vision, focused leaders, and an committed team.
Joseph Hughes welcomes Ashlyn & Doug Bartlett of Bartlett Roofing to the Nailed It! show.
They discuss:
-
How to attract the best people to join your mission
-
How to retain top talent with your vision and growth trajectory
-
Why Brand Awareness is so important
-
Bartlett Roofing's very own book club!
-
Their leadership structure that enables them to scale
-
The one limiting factor for growth
-
Why expanding your services may not be such a great idea
-
Failing Forward
Bartlett Roofing
Home - Best Roofing Contractors in Boise ID
We all want more value. But how do you engineer value creation?
By creating more value for others!
In this video, Joseph shares a surprising leadership lesson from our team, and illustrates how to create more value - whether you're a business owner or a team member.
At the end, he shares a hiring tip that will help you grow your business exponentially, not just linearly.
Access more free Training Videos at ContractorDynamics.com
Ben Menchaca has built up a name for himself in the roofing industry by leveraging social media, building relationships, and truly helping people succeed.
However, what lies beneath all of that is Ben's relentless commitment to the process. He is a practitioner of The Slight Edge philosophy - doing those small things every day, regardless of whether you see the results of those small actions.
Small actions, consistently executed, lead to long-term success. The Compound Effect is a powerful thing.
The Slight Edge Book:
https://www.amazon.com/Slight-Edge-Turning-Disciplines-Happiness/dp/1626340463
Ben Menchaca
https://www.linkedin.com/in/ben-menchaca-707a081a4/
https://www.facebook.com/ben.menchaca.5
What does it take to succeed as a leader in the roofing industry?
Join Joseph Hughes as he sits down with new roofing company owner David Taggart and dives into his mindset, his vision, and his plan for building a powerful and impactful company.
They discuss:
-
Developing a long-term plan
-
The world's largest free mastermind community
-
Time management
-
Daily habits and routines to set yourself up for success
-
Surrounding yourself with the right people
-
And much more
David Taggart
A5 Roofing
https://a5roof.com/
A5 Roofing LLC
Joseph Hughes
ContractorDynamics.com
Want a blueprint for starting and growing a roofing company? There's no one right way to do it, but John Hogan shares his success blueprint with us in this interview.
John started like many owners - with a little trades experience and a big dream.
He has grown deliberately and steadily over the past few years, and has built one of the most recognized roofing company brands in his local market.
John humbly shares some of his strategies that have enabled him to start and grow a successful roofing business.
John Hogan
Blue Nail Roofing & Siding
Blue Nail Roofing & Siding | Montville, New Jersey
Blue Nail Roofing & Siding
https://www.instagram.com/bluenailnj/
https://www.linkedin.com/company/blue-nail/
Learn more about Facebook Ads Mastery - the roofing industry's top marketing training program: contractordynamics.com/go
How do we know what information and knowledge we need to support us on our journey?
There's no shortage of information out there. The challenge is sifting through it all to figure out what is relevant to us, and in what sequence?
In this video, Joseph shares his top tips to help you put the pieces in place to continually improve and grow your business.
Learn about our marketing training program, Facebook Ads Mastery: contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
team@contractordynamics.com
(732) 733-2390
Should you market your roofing company on TikTok?
No doubt it's a popular platform! But, given limited time, budget, and resources, is it the best place to invest your marketing energy and money right now?
Joseph shoots it to you straight in this raw video from the mountains of Colorado.
Learn more about our marketing training program for roofing companies:
Learn How to Generate Consistent Roof Sales from Social Media
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
It's not about how much information you have; it's about how well you execute.
We all have access to the same information. Most people consume information and never implement it.
Have you ever thought that your unfair advantage could be a couple key things that your company does better than anyone else out there?
In this video, Joseph illustrates the unfair advantage that one of our clients has, and challenges you to find or develop your own unfair advantages.
You don't have to do it all. You just have to do a few things exceptionally well.
Learn more about our marketing training program for roofing companies:
Learn How to Generate Consistent Roof Sales from Social Media
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
Starting a roofing company and wondering what website & marketing work you need to do?
In this video, Joseph gives you his recommendations, based on what he would do just starting out.
Let us know in the comments where you're struggling or what questions you have. We want to help you become a dominant force in your market!
Learn more about our marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Your mindset is the key to elevating your role to CEO.
Kevin Barrelle started his roofing company like we all do - with a dream and hard work.
But his role in his company in different from most roofing company owners.
Kevin has intentionally focused on creating a team that runs the day-to-day, so he can work ON the business and grow more leaders.
The insights Kevin shares include:
-
What a CEO does on a daily basis
-
How to simplify a complex business
-
How to get paid more (hint: it has to do with solving problems)
-
Why some level of chaos is necessary
-
How he manages priorities
-
The mindset work required to succeed
Kevin Barrelle
Barrelle Roofing
https://barrelleroofing.com
https://www.facebook.com/kevin.barrelle
How does a roofing company owner actually free up his or her time to work ON the business as opposed to IN it?
How does an owner create a self-sustaining company that runs smoothly, whether the owner is involved in the day-to-day or not?
How do you build such a powerful brand to where you have more than enough appointments for your sales team every year?
How do you earn hundreds of 5-STAR Reviews in just a few short years, while your competitors who have been in business for decades struggle to keep up?
In this video, owner Benny Fisher answers those questions and more.
If we started a roofing company, we would build it very similarly to how Benny built Big Fish Contracting.
You've got to stand out. You've got to create something different. You've got to have a vision for type of service you want to deliver, and you need to execute on that vision day in and day out to make it a reality.
Roofing company owners should be seeking Benny out and paying him to consult (if he's even for hire).
Benny Fisher
Big Fish Contracting Company
https://thebigfishco.com/
https://www.facebook.com/fisherbenny
Learn more about our marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Don't get burned by another marketing company!
Answering these 4 Key Questions will help you get the best results from a marketing company to help you grow your business.
Learn more about our marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Not enough time in the day? This video is for you!
We all know there are 24 hours in a day. Yet, many of us complain that there's never enough time. So what's the solution?
We don't "find more time". We manage our priorities more efficiently, which helps us operate more effectively.
In this video, Joseph shares his strategies for getting more meaningful and impactful things done every day.
We don't need to do everything in a day. But we do need to ensure we're getting 1% better every day.
Priority Management can change your life. This is a video to not only watch, but to implement.
Learn more about our marketing training program for roofing companies:
https://www.contractordynamics.com/go/
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Are you a true CEO, or are you still stuck as a technician in your business?
In order to grow, we need to be intentional and we need to take the right actions to fire ourselves as the technician in our business so we can elevate ourselves into a leadership role.
Tomas Keenan, COO of Break Free Academy, shares his journey from technician to CEO, and eventually exiting his business to pursue a higher calling.
We don't have to go through all the years of pain on our own. We can leverage the experience and expertise of leaders like Tomas to compress time and accelerate our growth, without sacrificing quality.
Just Some of the Nuggets from This Episode:
- 99% of small business owners don't own businesses; they own jobs.
- Your business is limited to the amount of personal growth development and the level of your existing mindset.
- The common limiting beliefs that hold business owners back.
- The critical importance of doing a time study on yourself.
- How to adjust course when your passion changes.
- How to find "your people"
Tomas Keenan
Break Free Academy
https://www.breakfreeacademy.com
https://www.tomaskeenan.com
Joseph HughesContractor Dynamics
https://www.contractordynamics.com/go
(732) 733-2390
Want a fast injection of roofing sales?
There are dozens, if not hundreds or thousands, of people who have inquired about your services, but who have never become a client. Go out and re-engage them!
Roofing is a high-consideration purchase. It takes people time to make a decision. Just because they weren't ready to commit when they initially reached out (very few people are!) doesn't mean they don't still have a problem that needs to be solved.
In this video, Joseph Hughes shares the strategies that we're working on with our clients right now to help them re-engage with their pipeline and generate immediate sales.
Learn more about our marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Be the roofer everyone thinks of when they need a roofer!
What does it take to be the "Go-To" Roofing Company in your local market(s)?
How do you get people to reach out to you because they already Know, Like, & Trust You?
Joseph shares some our top tips in this new video.
You don't need a big marketing budget or fancy marketing agency to make this your reality.
All you need is a vision, some work ethic, and the ability to be consistent with what Joseph implements here.
Learn more about our marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
One of the great things about the roofing industry is that we get there's a blueprint for success at every level.
Want to build a $5 Million a year company? Study $5 Million roofing companies.
$100 Million is your target? Study what those companies do.
We don't have to reinvent the wheel.
Adam Moss, owner of Moss Roofing in Indianapolis, shares his experience taking over his parents' roofing company and stepping into a leadership role.
Adam opens up about:
- How they successfully transitioned the business to the next generation.
- What their team looks like.
- His process for developing processes.
- How Adam and his team approach growth without sacrificing quality.
- How to attract high quality people to join your company.
- If you feel like you're stuck, start here.
- Why it's important to have a vision and build for the long-term.
Adam Moss
Moss Roofing
https://www.mossroofing.com/
Learn more about our marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
What if you could increase your sales without getting any new leads in the door?
If you have a system for proactively communicating with your prospects and clients, and adding value at every point of communication, you will win more jobs, for more profit, more frequently.
Most property owners have had a bad experience with a contracting company in the past. Most times, that negative experience comes down to lack of communication.
You can put your company in a unique category and completely stand out from the competition by following the steps that Joseph outlines in this video.
Drop a comment 👇 to let us know what specific questions you have about building a touchpoint system in your roofing or contracting company
Learn about our 10-week virtual marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Roofing Leads from Facebook - How much should you expect to pay for roof replacement and repair leads?
If you want to generate a consistent flow of high-quality, exclusive leads for your roofing company, you need a strategy for building your brand and running lead generation campaigns.
Want to follow the 4-step process that our private clients follow? Click here: https://www.contractordynamics.com/go
Related Videos:
Facebook Ads for Roofing Companies: https://youtu.be/J41f8EpDNT0
How a Brand Helps You Grow Your Roofing Company: https://youtu.be/wyqbZ3bTlwA
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
You have to create interesting content if you want to get your market's attention.
In this video, Joseph shares our top tips for creating scroll-stopping videos that engage your audience, provide value, and get them to take action.
There's more social media and video content than ever. Therefore, we need a way to stand out from the noise and connect with our target audience.
Follow these tips when you create your next marketing video for your roofing or contracting company.
Drop a comment 👇 to let us know what specific questions you have about creating videos for social media campaigns.
Learn about our 10-week virtual marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Want to learn what it takes to build a multi-million dollar roofing company in a short period of time?
In just a couple years, Chuck has grown Rio Blanco Roofing to 3 locations and a team of 25 dedicated team members 💥
He opened up about:
✔ How start up in a new market
✔ How to get those initial few customers (his first customer came from a random FB photo)
✔ How to find those first few key employees (most owners aren't putting in this type of effort)
✔ How to structure your day to WIN
Chuck Allen
Rio Blanco Roofing
https://www.rioblancoroofing.com
https://www.facebook.com/chuck.allen.10
Learn more about our marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
How to create videos your audience will respond to!
Strategies for roofing and contracting companies to leverage video marketing to build their brand and generate more consistent appointments and sales.
Should you shoot videos on the jobsite, or in the office?
Don't just go out and shoot video content. Take the time to plan it in advance.
Want to stand out from the crowd and generate more consistent appointments and sales from social media?
Tune in for Joseph's top tips.
Drop a comment 👇 to let us know what specific questions you have about creating videos for social media campaigns.
Learn about our 10-week virtual marketing training program for roofing companies:
https://www.contractordynamics.com/go/
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Implement these 2 Content Secrets to create better content, more consistently.
Say goodbye to your roller-coaster of marketing content creation, and start taking your content seriously.
When you take your content seriously, your audience will too.
These are the strategies that we implement on a daily basis to create and publish multiple pieces of content every day here at Contractor Dynamics.
Learn more about our marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
How to hire a marketing company to help you grow your roofing or contracting company, and not take advantage of you.
In this video, Joseph shares our #1 Tip for hiring a marketer or marketing agency.
If the marketer you hire is not doing this one thing, you will always be frustrated with the lack of results and lack of quality.
Unfortunately, most marketing companies in the construction industry do not follow this tip, and therefore they do a massive disservice to their clients and to the industry.
You deserve to have the information to make educated, empowered decisions about improving and growing your business.
Drop a comment 👇 to let us know what specific questions you have about generating business through your brand.
Learn about our 10-week virtual marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Learn how to increase your closing rate and sell more roofs, more consistently.
Chuck Thokey shares his decades of experience in this value-packed discussion with Joseph Hughes.
Tune In To This Discussion To Learn:
-
Why most roofing sales training doesn't work
-
The key metric every roofing company should focus on
-
One tool that roofing companies don't focus enough on
-
How to get your customers to market for you
-
How to maximize the value of ride-alongs
We are grateful for Chuck to spend some of his valuable time with us!
To learn more about Chuck and Top Rep Training, check out the links below:
Chuck Thokey
https://www.topreptraining.com/
https://www.facebook.com/cthokey
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Want to learn how to market your roofing company on social media more effectively?
If you’re looking to crack the code on social media advertising, this video is for you 👍
In this video about roofing company marketing strategies, Joseph Hughes shares:
✅ The biggest misconceptions about Facebook Ads.
✅ What most roofing companies are doing wrong.
✅ What you need to do to have success with FB ads.
✅ The fastest path to success.
✅ How to DIY your marketing, collaborate with an outside marketer or agency, or do a hybrid approach.
What Joseph shares in this video is based on our team being in the trenches with our clients every day, helping them to create videos, craft attention-getting messages, and run their own sales-generating social media campaigns, lead-handling, and follow-up systems.
Drop a comment 👇 if you have specific questions on how to WIN with FB ads 🚀
Learn about our 10-week virtual marketing training program for roofing companies:
https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
(732) 733-2390
Why does your contracting company need a brand?
What is a brand?
How do you build a strong local brand?
What are the consequences of not building a brand?
Joseph answers those questions, and more, in this brand new video for you :-)
What Joseph shares in this video is based on our experience helping several hundred roofing and contracting companies build their brands since 2012.
Drop a comment 👇 if you have specific questions on how to dominate yourself local market by building a recognizable brand.
Learn about our 10-week virtual marketing training program for roofing companies: https://www.contractordynamics.com/go
Joseph Hughes
Contractor Dynamics
https://www.contractordynamics.com
(732) 733-2390
Follow these simple steps to consistently generate more 5-Star Google Reviews for your roofing or contracting company.
As with anything else in your business, review generation should be a process. Don't just wing it and expect results.
By implementing a process, and training your sales and project management team on the process, you will be able to generate consistent reviews from: Google, Facebook, BBB, Yelp, and any other platform you want.
Contractor Dynamics
Marketing Training for Roofing Companies
ContractorDynamics.com
(732) 733-2390
Learn how to leverage social media to grow your roofing company in this episode with Joseph Hughes and Jon Cater.
Jon is the Chief Marketing Officer (CMO) for Alpha One Exteriors in Dayton OH and Dallas TX.
Drawing from his outside-roofing-industry experience, Jon shares some of his lightbulb ideas around what roofing companies can do to build strong brands, create engaging content, and become the go-to company in their local markets.
Few roofing companies are putting out as high quality video content as consistently as Alpha One.
So if you want to see what the pros are up to, this is a must watch.
We touch on:
-
Facebook advertising
-
Video creation
-
Geo-targeting local areas
-
Leveraging influencers
-
Innovation in marketing and brand building
Jon Cater Alpha
One Exteriors
https://alphaoneexteriors.com/
Joseph Hughes
Contractor Dynamics
http://contractordynamics.com/go
Want to create more predictable sales for your roofing company?
There's a TON of information out there. It's hard to make sense of it all and know what you should do and what you should avoid.
In this video, Joseph Hughes provides insights on roofing leads and roofing marketing. They are not the same thing!
As always, we want to educate you to make informed and empowering decisions for growing your roofing and contracting company.
Having a basic understanding of roofing advertising and lead gen concepts goes a long way to ensuring you ask the right questions, seek the right advice, and invest in the right strategies and solutions to help you create predictable growth in your company for years to come.
Contractor Dynamics
https://www.contractordynamics.com/
team@contractordynamics.com
(732) 733-2390
Should roofers be on TikTok? TJ McCormack, aka 'Worlds Greatest Roofer' has built up a following of over 160,000 people in just 6 months. And he's just getting started!
TJ is a roofing sales rep / project manager in Colorado. But he's much more of a psychologist, in that he understands at a deep level how people think and act.
Tune into this behind-the-scenes interview and learn:
-
Is TJ actually generating sales from TikTok?
-
How much time does this roofer spend on TikTok each day?
-
What's his content strategy?
-
What types of opportunities have opened up for TJ since he has built a following?
-
What are the risks of being an influencer?
-
What he recommends to anyone looking to build their brand on social media.
We are grateful to TJ for being so transparent in this interview, and not holding anything back.
TJ McCormack Worlds Greatest Roofer
TikTok: https://www.tiktok.com/@worldsgreates...
Facebook: https://www.facebook.com/got1running
Instagram: https://www.instagram.com/worlds_grea...
YouTube: https://www.youtube.com/user/mikrmak1
LinkedIn: https://www.linkedin.com/in/worlds-gr...
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
The amount of room for innovation in the construction industry today is still mind-blowing 🤯
Most companies are doing pretty much the same things, and following one another.
However, there are an increasing number of companies entering the roofing and contracting industry every day who are bringing fresh innovation.
Innovation includes:
-
software
-
technology
-
marketing
-
video production
-
social media brand building
-
leadership & culture
-
continuous training
-
bringing outside-industry practices into the roofing industry
-
not following what everyone else is doing
In this video, Joseph shares some of the ways that these newer players are innovating and grabbing market share from companies that have been around for decades.
How are you innovating today???
Contractor Dynamics
The Roofing Industry's Marketing Training Company
ContractorDynamics.com
(732) 733-2390
What does it take to build a brand that not only makes your roofing company a household name in your local area, but makes your company more profitable?
Check out this raw interview with Joe Ayler of Tar Heel Construction Group LLC in Maryland.
Joe and his team have CONSISTENTLY put in the effort to build Know, Like, and Trust in their local area, which has enabled them to:
📌 Grow consistently and profitably, year in and year out.
📌 Spend less on marketing, and still increase their closing ratio and profit
📌 Attract and retain top quality sales reps & employees
📌 Be in complete control of their own growth
Not many roofing companies have done as good of a job as Tar Heel in building a strong brand.
I'm sure everyone can learn at least a thing or two from Joe!
Joe Ayler
Tar Heel Construction Group
https://tarheelconstructiongroup.com/
https://www.facebook.com/tarheelconst...
(410) 638-7021
Joseph Hughes
Contractor Dynamics
http://contractordynamics.com/go
(732) 733-2390
If you're sick of paying marketers and buying leads, listen to this episode to learn how to get your own customers.
In the podcast, Joseph Hughes shares our simple 4-step process for generating high-quality inbound leads and appointments, consistently.
He also shares why depending on marketing agencies and buying leads is a giant risk to your roofing company 😬
Can direct mail actually help you sell more roofs?
David Carroll owns a data, print, and direct mail company called DOPE MARKETING.
In this in-depth interview, he shares what makes direct mail successful, including:
- How to install tracking on your direct mail.
- How to stand out.
- How to build trust.
- Why direct mail is a valuable complement to any marketing strategy.
- Tips to get the highest ROI from direct mail.
- Where to find ideas for your direct mail creative and messaging.
In today's world where there's so much focus on social and digital, many roofing and contracting companies forget about direct mail. But that's precisely one reason why targeted direct mail can create such a high ROI.
Be ready to take notes, and implement the tips David shares with us!
From $0 to $33 Million Per Year in 4 Years - What Does It Take ❓
Logan E. Graff shares the story of Crest Exteriors LLC and details of his partnership with Sam Struthers in this in-depth interview 📽🎙💥
𝗧𝘂𝗻𝗲 𝗜𝗻 𝗧𝗼 𝗟𝗲𝗮𝗿𝗻: 👇
✔ The ingredients to a successful partnership (including how Logan & Sam split responsibilities).
✔ What it takes to lead a team of 100 (and be responsible for several hundred)
✔ Why you need to create leaders to grow beyond your own hustle.
✔ How to be ready to jump on business opportunities when they arise (without risking everything)
✔ The key word that separates winners from the pack (hint: it begins with R)
✔ How to control our thoughts (and Logan's tips and rituals for eliminating the negative)
✔ Logan's strategies for prioritizing family and business
✔ Logan's new trademark and business venture
Thanks for opening up and sharing your insights and parts of your journey .with us, Logan. Excited to watch you guys continue to make dents
Logan Graff
Crest Exteriors
Logan's Slogans
Linear Roofing & General Contractors have built a market-leading roofing company in just a few short years. How have they done it?
Kirt Linington left a 20-year career in the fitness industry to start a roofing company, and now Linear Roofing has over 120 sales reps in multiple states.
Kirt generously shares some of his insights on the following topics:
When he knew it was time to go #ALLIN to the roofing industry.
His philosophy on expanding to multiple markets.
Linear's BIG lesson when first trying out commercial roofing (it was not cheap!)
Why most new roofing companies fail.
How to build strong relationships with vendors and suppliers.
How to attract and retain top talent.
The referral strategy that very few roofing companies are even thinking about.
His thoughts on building your personal brand vs. your company's brand.
Why you shouldn't be so focused on selling.
Why there's no such thing as business problems.
How to achieve work-life balance, including your relationship with your spouse and family.
Where Kirt goes to get coaching and accountability.
How to structure your company if you really want to diversify your services.
Kirt's #1 secret for business and personal success.
We'd love to hear - what’s your biggest takeaway from this interview❓
How do you build a Billion Dollar Roofing Company? 🤔
Josh Jerge hasn’t done it yet, but he’s on his way 📈
SmartRoof - Roofing & Solar did $60 Million in revenue in 2020, just their fifth year in business, and they’re on track to double that this year 💥
Tune in to this in-depth interview to get a front-row seat to the thought process of one of our clients, Smart Roof owner Josh Jerge, as he puts the chess pieces together to build such a successful and quickly growing company that’s positively impacting not only their local markets, but changing the lives of their team members.
We covered a lot in this interview, including:
✅ Where most roofing companies get stuck (and how to break through)
✅ What Josh does on a daily basis that allows Smart Roof to double each year (hint: he’s not on the roof)
✅ Why modeling other roofing companies may actually be holding you back.
✅ How to structure your sales team compensation and responsibilities to retain more high quality team members.
✅ Where to find top quality people to support your growth.
✅ The #1 thing we can all do this year to make sure we hit our targets. When they say to work ON your business and not IN your business, watching this video and implementing a few key things is a high-value ‘ON the business’ exercise.
We'd love to hear - what’s your biggest takeaway from this interview❓
Josh Jerge
Smart Roof
SmartRoofInc.com
Joseph Hughes
Contractor Dynamics
ContractorDynamics.com
This roofing company owner is done with his work day by 9:30 AM each day.
Eric Richardson may have dropped out of high school, but he's one of the smartest roofing company owners I've met.
Listen in to this in-depth interview to learn:
- How starting with the end in mind helps you build a business that doesn't own you.
- How you can spend just a handful of hours per week to generate your own leads (Eric generates about 60 inbound leads per week)
- How to sell value instead of price
- How to get off the roof and out of the truck so you can actually run your business
Most roofing company owners never get off the roof and out of the truck. Thus, they're always in a state of hustle and grind - trying to get off the hamster wheel, but trapped by what they have created.
Eric da Roofer has a refreshing take on running a contracting business. Tune in and take notes!
Eric Richardson
Roofing Specialists of San Diego
Find out why your roofing company needs a brand.
Owner of Golden Group Roofing, Greta Bajrami, shares her insight on business growth.
She reveals how she has grown her roofing business without relying on door knocking.
Through her social media presence, prospects get to know her company before they ever even buy.
She uses this transparency to generate demand for her services.
And because her success wasn’t dependent on selling face-to-face, 2020 didn’t hurt her roofing business.
If you’re starting out with a small (or nonexistent) advertising budget, listen in.
You will learn how you can build a brand without a large budget.
Find Greta Bajrami:
On YouTube: https://www.youtube.com/channel/UCsNiiU2nldw6kR42s_9rn7Q/videos
On her website: https://goldengrouproofing.com/roofing-contractors/
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Homeowners aren't choosing you?
Find out why you aren't getting clients in today's episode.
Everyone in your market is going to need their roof replaced at some point.
The roofing company they choose comes down to who’s reaching them.
You can create that connection with your market so when they think of which business to go with, you’re top of mind.
The determining factor is your marketing and branding strategy.
Your market needs to know you exist. Otherwise, they can’t work with you.
In this interview with Dylan McCabe, Joe Hughes explains what a brand is and why you need one.
You’ll also learn what Facebook campaigns to start running.
Find Dylan McCabe:
On his website: https://limitlessceogroup.com
On his podcast: https://podcasts.apple.com/us/podcast/limitless-roofing-ceo-show/id1513647601
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
What does it take to adapt your roofing business in 2020?
Is it even possible to have a work-life balance while running a roofing business?
How do you build a high performing business?
Find out in today's episode...
Our guest Ryan Groth of Sales Transformation Group joins us to discuss business, mindset, and life for business owners in 2020.
If you want to grow as a leader in your business...
If you want to create a healthy balance with your life and roofing company...
This is the episode you need to listen to.
Find Ryan Groth on his website: https://www.salestransformationgroup.com
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Get the inside scoop on how to grow a roofing business.
Dan Patrick, Enrollment Specialist at Contractor Dynamics, is in a unique position to share what makes a roofing business successful.
Learn best practices for business owners in the roofing industry. Our guest has spoken with countless roofing companies, as well as working in the business himself. Today he shares which roles successful owners play inside their companies.
Joe and Dan will go into why you NEED to track your numbers. This information is vital to your marketing success. As Dan says, he can tell whether a marketer is doing a good job or not solely based on the numbers.
Tracking numbers isn’t all you need to know, though. Having a brand can separate you from cookie cutter roofing companies. Your messaging, your ads need to stand out from the competition. Find out more in Joe’s conversation with Dan.
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Learn how to hire roof salesmen and build a high quality, high performing team in your business.
Pat Quinn shares how he got his company on the Inc. Top 5000 Fastest Growing Companies list in 2020. The business, PRQ Exteriors, placed #141 and made themselves one of the fastest growing private companies in the United States this year.
Discover how he rapidly grew his business over the last six years.
Pat tells us where he finds high caliber salespeople and how he trains his team.
Find Pat Quinn:
On his website: https://prqexteriors.com/
On Facebook: https://www.facebook.com/PRQExteriors/
On Instagram: https://www.instagram.com/prqexteriors/
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Learn how to sell your roofing company. Business broker Dave Marchese shares everything a business owner needs to know before selling a company.
You’ll discover what’s important when it comes to selling your business. This includes business structure, how equipment affects the sale, and how paying a broker works.
Here at Contractor Dynamics we believe that branding is important to the long term success of any business. We’re always testing this strategy for real life application, though. So in this video, Joe Hughes asks the business brokering expert if having a brand benefits the sale... Or if branding is even significant to the buyer.
Find Dave Marchese:
On his website: https://thesjcadvisors.com
Via email: davem@thesjcadvisors.com
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Do you need high-quality roofing leads?
The answer is Yes and also No...
Leads are a way to get business but let’s keep in mind the actual goal of lead generation- growing your company.
The problem with buying from lead aggregators is that the leads have no idea who you are. And once those leads are in your hands, you not only have to sell a roof…
You have to show them who your company is and why they should pay your price.
This can be necessary as a new company that needs to get some money, any money, coming in...
But if you’re still buying leads as an established roofing business, you may actually be hurting the lifespan of your company.
So what do you do instead?
Joseph Hughes and Tim Conley team up today to discuss what the better solution is for growing your business.
You’ll hear topics such as:
- Growing your own leads
- Getting in front of the right people
- How to use Facebook to your advantage
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Sam Taggart- author, speaker, CEO- shares his best sales tips to grow your roofing business.
Joe Hughes and Sam discuss everything business and sales, including:
- Is sales better than marketing?
- The value of networking
- How he transitioned from employee to entrepreneur
- How to attract and keep A-players on your team
- Why you should always be recruiting
Find Sam Taggart:
On his website: https://thed2dexperts.com
On Facebook: https://www.facebook.com/sam.taggart.9
On Instagram: https://www.instagram.com/thesamtaggart/
On YouTube: https://www.youtube.com/c/d2dexperts
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Go behind the scenes of a roofing company’s marketing strategies and discover the best tips for construction businesses.
Angelica Brager joins the show to discuss her experience as the Director of Marketing & Business Development for a residential construction company, Young Construction.
Angelica is a unique marketer in that she’s right there with the sales team, and that includes going up on roofs herself.
Her mindset for improving the business’ marketing game plan requires a hands-on approach to learn as much about roofing as possible.
Joe Hughes and Angelica touch on some great topics, including:
-
What every company leader should invest in within their business
-
Brand building and creating company culture
-
Organic vs. paid traffic
-
What an employee entering the industry should look for in a roofing company
-
How a roofing company owner or general manager can find an in-house marketing director
-
How a marketer can grow and bring new ideas to the business.
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
If you are working 16 hour days, never able to take a vacation, and just trying to land the next roofing client, our guest today knows exactly what you’re dealing with.
Eric Oberembt of D&M Roofing has the mantra of working smarter, not harder, in his roofing business.
And in today’s episode, he shares what he did to free up his time in the company while still building an amazing business.
You will learn:
- The best thing Eric did for himself as a business owner and leader
- Who to hire and how to keep great team members
- The kind of company culture he created in his roofing company
- The steps he took to take Sundays off with no phone calls from his team
- Eric’s top tip for success for a new owner in the roofing industry.
Find Eric Oberembt…
On his website: https://dandmroofing.com/
On Facebook: https://www.facebook.com/dmroofingomaha/
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
We have a guest today to share how he went from working on residential homes to working with commercial clients.
Jorge Abreu of JNT Developers started out investing in, fixing, and flipping single family homes. He later turned the business into his own construction company and took on investor clients.
These days Jorge is working with multi-family/ commercial clients, increasing his profits, and investing in more units.
Listen in to the episode to learn how he made that switch from single family homes to bigger clients.
Find Jorge Abreu…
On his website: http://jntconstruct.com
On Facebook: https://www.facebook.com/jorge.abreu
On Instagram: https://www.instagram.com/jorgemultifamily/
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
In this episode, Joe Hughes talks to the owner of a nationwide asphalt and concrete provider, Brian Hess.
Beyond running his company, The Pavement Group, Brian also runs three podcasts, goes live on Facebook every morning, and has a wonderful family.
How does he do it all?
Tune in to today’s episode for the details.
You’ll learn about:
-
how his company works
-
the importance of differentiation as a contractor
-
where Brian’s drive comes from
-
how he approaches relationship building with clients
-
his best advice for a company just getting started
Find Brian Hess…
On his website: https://realbrianhess.com
On Facebook: https://www.facebook.com/brianhessenterprises/
On Instagram: https://www.instagram.com/realbrianhess/
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Our guest Mike Claudio joins the Nailed It! show today to talk about how construction businesses can get more of the right clients.
Mike, owner of WinRate Consulting, has helped over 80 companies in the last 18 months with his effective sales coaching.
You will learn why he leads every new client with time management training, the secret behind why many businesses begin to stagnate, and which technique benefits your sales team the most.
Listen in for top sales advice to help you win more jobs and grow a profitable business.
Find Mike Claudio…
On Apple Podcasts: https://podcasts.apple.com/us/podcast/big-stud-sales/id1478301956
On Instagram: https://www.instagram.com/winrateconsulting/
On YouTube: https://www.youtube.com/channel/UC86r4_wMGU5M1-dVovjxf1w
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Are you a roofer thinking about starting a podcast?
Maybe it’s crossed your mind but you aren’t sure how to do it. Or perhaps you don’t know what you would say or how it could fit into your schedule.
Not to fear, the podcast pros are here. Your host Joe Hughes and Tim Conley, former host of three shows and interviewee on countless podcasts, team up to discuss why you should consider using a podcast as part of your marketing strategy.
You will learn practical tips, including:
-
how to run the podcast
-
what content to cover
-
how to attract a relevant audience for your location.
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
Tim Conley, Joe’s business partner at Contractor Dynamics, joins the show to discuss the biggest mistake roofing companies make in online advertising and marketing.
And that mistake is when you don’t answer what’s in it for your audience. It’s all about “me”.
To illustrate, you lose interest when you see an ad talking about who THEY are and what THEY do. The same goes for your audience as well.
Whenever you are providing content, it should bring value to your prospects. It can be in the form of education or entertainment. What matters is that you ensure your audience gets something in return for giving you their time and attention.
Interested in learning more about what we do at Contractor Dynamics?
Check us out on social media:
INSTAGRAM: https://www.instagram.com/contractordynamics/
FACEBOOK: https://www.facebook.com/ContractorDynamics/
YOUTUBE: https://www.youtube.com/c/contractordynamics
“Your lifestyle should be able to dictate how your business operates.” As said by Zach Blenkinsopp, owner of Digital Roofing Innovations, who joined us for today’s episode.
Too many business owners in this industry feel stuck working a hundred hours a week and taking any job that comes their way... just so they can get by.
Zach shares practical tips on how he was able to cut his hours down, run his Alabama-based company from Mexico, and bring on fewer, bigger clients.
Listen in to discover how he and his business partner built relationships with multi-family management companies, allowing his business to grow while cutting the $20K/month overhead.
You’ll walk away not only with Zach’s success story, but with habits and principles to help you grow your own business (hint: implementation is key).
In any given market, there are about 3% of people ready to buy. There are another 7% who, under the right conditions, can be convinced to buy. Nearly every roofing company focuses on these people. They compete with each other to get a fraction of a percent of this 10 percent of the market.
We call this hunting.
That leaves 90% of the market who aren't ready to buy today or tomorrow. Maybe they won't buy for another 3 years, but they will buy. And this is where farming comes in.
If you prepare the land, plant and water the seeds, and tend to the crops as they grow, you'll be able to harvest customers from the 90% for years to come.
Here's the thing... every roof in your area will need to be repaired or replaced. Those empty lots you drive by... they'll have buildings eventually. The problem is you won't know when they'll be ready for harvest.
Real estate agents figured this out decades ago. Every house will get sold, but they had no idea when.
So they developed marketing systems to stay top-of-mind and tip-of-tongue. When someone was ready to buy or sell, they knew who they should call. If a friend was ready to buy or sell, they knew who to refer them to.
You have to take the same approach.
Listen to this episode with Joseph Hughes and Tim Conley to learn how to become a roof farmer.
Slapping you logo on something doesn't make it advertising. It isn't branding either.
In today's episode, Tim Conley, "The Mad Marketer" and my business partner at Contractor Dynamics teaches what builds a roofing brand and what doesn't.
You'll learn what it takes to achieve "Message To Market Match." Getting the right message to the right people in your market at the right time builds your brand.
Tim also covers why he thinks marketing is more powerful than sales, how to get sales and marketing to work together, and...
Why sales comes first in a business.
Listen to this between job sites or between sales calls and get a masterclass in brand building.
This episode is ALL KILLER NO FILLER! Graham Dessert, Owner and Chief Visionary Officer of Roofing101 joins the show and drops explosive knowledge bombs that -- if you follow them -- you'll grow an amazing roofing business. Graham goes deep into how he built a brand and the systems that keep it running.
Join your host, Joe Hughes in the first episode of the NAILED IT! podcast. In this episode you'll discover the 3 Biggest Marketing Mistakes construction companies are making right now and what to do about it.