Foredrag: Uffe Ellemann-Jensen: Recent Episodes

Dr. Beth Brombosz

Uffe Ellemann-Jensen har været i centrum af det nye Europas mest dramatiske begivenheder fra den kolde krig til oliekrise, EF og Berlinmurens fald. Som journalist, politiker og udenrigsminister.

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I love featuring fellow entrepreneurs in the authorship and publishing space on the podcast, and in this episode I have a special treat for you. I’m honored to feature an interview with Kirsten Oliphant, who is a true expert when it comes to writing, self-publishing, and all things communications. You probably already subscribe to her podcast, Create If Writing (and if you don’t, you should), where she gives her listeners lots of great tips for putting stellar books out into the world.

In this interview, Kirsten and I talk about the writing process and what her process looks like, what she learned from the launch of her most recent book, Creative Collaborations, how she organized and threw a launch party, and more. She also shares some of her favorite tools for self-published and Kindle authors, which I think you’re going to want to run out and snag.

Show notes: bloggertoauthor.com/40 Click to view: show page on Awesound

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Self-publishing is more popular than ever, which means more and more writers and authors are DIYing all aspects of their books, including designing the books themselves. Unfortunately, sometimes self-designed books are pretty obvious, especially self-designed book covers. But don’t worry, you’re not fated to have a mediocre (or worse) book cover or interior.

In this episode, I’m honored to feature an interview with professional designer LeAnna Weller Smith. LeAnna has decades of experience in design, and she has an extensive background in book design. Her book covers and interior designs have graced the titles of many publishers, and she truly has a talent for creating eye-catching designs for her clients.

Show notes: bloggertoauthor.com/39 Click to view: show page on Awesound

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What’s something that you do every single day that has contributed to your success? Do you check in with your followers on Facebook or Instagram to build engagement on those platforms? Do you look for sponsored post opportunities? The little things we do every single day can lead to huge successes, both personally and in our businesses. Small actions lead to big results.

In this episode, I’m excited to feature an interview with a repeat guest, Bradley Charbonneau. In Episode 8 of the podcast, Bradley gave us some great tips about writing books and creating a killer book sales page. Today, he’s back to talk about his newest book, 'Every Single Day: A Simple Prescription for Transformation.'

Show notes: bloggertoauthor.com/38 Click to view: show page on Awesound

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This episode is all about the one topic that strikes fear into every blogger or entrepreneur’s heart: legal issues. I think a lot of us instinctively avoid thinking about potential legal problems because we’re afraid to think about our legal vulnerabilities and the issues they can bring. Unfortunately, avoiding the problem doesn’t make it go away. Luckily, today’s guest can help.

I’m so excited to feature an interview with Danielle Liss, esquire in Episode 37 of the Blogger to Author Podcast. In this interview, Danielle gives some great advice to help you understand the legal issues you should be thinking about, whether you’re an author, influencer, or small business owner. She helps us understand that protecting yourself legally doesn’t have to be scary.

Show notes: bloggertoauthor.com/37 Click to view: show page on Awesound

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You’ve written an amazing book, or you’re working on writing one. You have an important message that the world needs to hear. In fact, you’re so passionate about spreading this message that you’ve started to try to think of ways to bring it to more people. You want to get your book in the hands of more readers. What you need is publicity.

But how do you even get started? Where do you begin to bring more attention to your book, your business, and your message? Should you just start to cold call influencers or reporters? You need a great strategy to help you reach the right people in the right way. You need Amanda Berlin, my guest for today’s episode.

Show notes: bloggertoauthor.com/36 Click to view: show page on Awesound

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For most of the authors (especially non-fiction authors) I’ve interviewed, the biggest motivator to publish their book was that they had a message to share. They knew the world needed that message, needed the expertise that only they could share in their own unique way. Deep down, these authors knew that the world would be a better place with their message in it. That desire to serve, that desire to spread that message is what kept inspiring them to write and publish their books.

This episode features an interview with author, fitness expert and motivator Linda Mitchell. I first met Linda at a fitness blogging conference last summer and was immediately inspired by her story and her message. I loved that she had used her self-published book to grow an entire community around her message of women supporting each other to live healthier lives through fitness. She has truly been an inspiration to her local and online communities, and I think you’ll be inspired by her words, too.

Show notes: bloggertoauthor.com/35 Click to view: show page on Awesound

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If you’re following or listening to the Blogger to Author Podcast, you’re probably at least thinking about making money online, and making money from your blog. Whether you started out with the intention of trying to make money, or whether you started out simply wanting to share your passion, many bloggers dream about making their blog a part-time or even full-time job.

Most bloggers also start out by focusing on sponsored posts. If you’re going to make a living from working with brands, you have to constantly be looking for partnerships, which can be overwhelming for some bloggers. That’s why many bloggers have made the switch to selling their own products and services. Selling your book is one way to do that, and many bloggers sell at least one eBook on their website. Creating and selling a course is another way, and just like writing a book, it’s a natural fit if you’ve been teaching something to your readers with your blog content.

In today's episode online course creation expert Jennifer Shreckengost walks you through why you should create a course, and gives us some great tips for turning your book into an amazing online course that your students will love.

Show notes: bloggertoauthor.com/34 Click to view: show page on Awesound

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I think this episode is going to be of particular interest to those of you who are recipe creators, whether you’re a food blogger or you just share occasional recipes on your blog or social media. Many of you have probably thought about creating a cookbook. Some of you may even have a digital cookbook that you sell on your website as a PDF. Whether you’ve actually put together or you’re simply dreaming of doing it someday, I think you’re going to enjoy this episode.

In Episode 33 of the Blogger to Author Podcast, I’m interviewing Brittany Suell, author of the cookbook Simply Sugar Free. Brittany has been a health and fitness blogger for several years, and she turned her passion for sharing recipes made without refined sugar into a cookbook. That cookbook has helped her become known as an expert in sugar-free living, helping her land media attention while at the same time growing her business.

Show notes: bloggertoauthor.com/33 Click to view: show page on Awesound

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I know there are some of you out there who are still in the "someday" camp—you want to write a book...SOMEDAY. Or, maybe you just don't think that's something you need to do right now and that a book can wait a few years. In this episode, I walk you through 10 reasons why you need to get your book out into the world and do it now. Your book will really help launch your blog and business to the next level, and I don't want you to wait to get that momentum. So, if you're still not sure that writing a book needs to be a priority, please listen carefully to this episode.

Show notes: bloggertoauthor.com/31 Click to view: show page on Awesound

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If you're running a blog or business online, you know how important search engine optimization is. But, many authors tend to forget about the importance of SEO because they're focusing on finding new readers on social media or setting up book signings. Smart authors realize that potential readers are searching for their books on both Amazon and Google, and they implement an SEO strategy to help them sell more books.

In Episode 32 of the Blogger to Author Podcast, I'm excited to feature an interview with SEO and online marketing expert Glenneth Reed. Glenneth is an SEO pro and she shares some great tips to help get your book sales page, blog, and website to show up in search engine results. You're going to love the actionable tips that she gives you so you can go apply them to your website NOW. (I know I did!)

Show notes: bloggertoauthor.com/32 Click to view: show page on Awesound

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Sometimes you have a message to share with the world, but you're not sure how to get it in front of a wider audience. Marsha Apsley had always had a passion for helping others, and she had pursued that passion as she grew her blog and her private Facebook group. Like many of you, she had always dreamed of becoming an author, but had told herself that she'd work on that dream "someday" because she thought the process would be too difficult. Then, she ran a 40-day challenge that her group members absolutely loved. Their positive feedback gave her the idea to turn the content from that challenge into a book that her fans are so excited to buy. I think you'll be really inspired by Marsha's story!

Show notes; bloggertoauthor.com/30 Click to view: show page on Awesound

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Everyone loves a good shortcut. Usually with the important stuff, it's smarter to not take any shortcuts. But when it comes to putting your book together, there are some smart ways to cut down on the time it takes to get your book published. One strategy that you should absolutely implement is creating a blueprint for your book. By having a detailed plan for your book, you'll make the process of writing so much easier and faster, and less frustrating, too. Learn more about the two book blueprints you should use in this episode.

Show notes: bloggertoauthor.com/29 Click to view: show page on Awesound

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I know many bloggers who sell an eBook on their websites. That's great, but I think not taking the next step and getting your book on Amazon is a big mistake. You're missing out on some big opportunities by not having your book on Amazon. And, I promise it's easier to put your book on Amazon than you think. Learn why and how to get your eBook on Amazon in this episode.

Show notes: bloggertoauthor.com/28 Click to view: show page on Awesound

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Every day I talk to bloggers who are dead set on publishing their book as an eBook. Many of them only want to sell that eBook as a PDF on their website. When I ask them why, I usually hear a variation of one of four answers. These are the four myths of creating a physical book. I promise you, creating a physical, paper book is worth it. So, if you've been resisting getting your book into print, I want you to listen to this episode and really take these myths to heart. I promise you, creating your printed book is easier, cheaper, and more worth it than you think it is.

Sign up for my free 5 Days to Set Yourself Apart in Your Niche Challenge at bloggertoauthor.com/challenge.

Show notes: bloggertoauthor.com/27 Click to view: show page on Awesound

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The process of publishing a book can seem pretty mysterious to aspiring authors. What exactly goes on behind those closed doors? Publishing seems complicated and overwhelming, so much so that most people don’t follow through on their dreams of becoming an author. That’s why I’m so excited to have Clare Marshall on the podcast. Clare actually has her own publishing imprint, and she’s a book design and publishing expert. In our interview, we chat about many things, including publishing, book design and formatting, and selling your books in person at events. These are topics that I think will be of interest to every author, especially if you’re considering self publishing. Be prepared to learn a lot!

Show notes: bloggertoauthor.com/26 Click to view: show page on Awesound

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If you’ve always dreamed of being a writer, you may have also dreamed of getting a specialized degree like an MFA. It’s easy to feel like you need to get a bunch of certifications or degrees before you can be truly successful at what you do. That’s why I’m excited to feature an interview Gabriela Pereira in today’s episode. Gabriela teaches writers strategies and techniques they would learn in an MFA program without the hefty price tag.

Show notes: bloggertoauthor.com/24 Click to view: show page on Awesound

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Are you holding yourself back from writing your book? Whether you think you don't have enough expertise to become an author or you don't think you have the time, you're wrong! In Episode 15, Michelle Lewis of Visibility Vixen shares her secrets for getting past your holdups so you can get your book published, building a business with a book, and rocking live video. Listening to this episode is a must for any entrepreneurs who are considering adding a book to their platform to grow their business.

Show notes: bloggertoauthor.com/15 Click to view: show page on Awesound

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You'll never publish your book if you don't have the passion to write it. Today's guest, Ashley Pitt, has been a lifestyle and fitness blogger for many years. Recently, she took her own personal experience overcoming hypothalamic amenorrhea and subsequently getting pregnant, and she turned into an eBook, "Fit and Fertile." In Episode 14, Ashley shares what drove her to want to write her book, more about her writing process, and how she's serving her audience in a new way with her book.

Show notes: bloggertauthor.com/14 Click to view: show page on Awesound

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It's easy to assume that you can edit your book yourself. But, working with a professional editor can make your book infinitely better. A great book editor can help you at any stage of your writing process, from simply planning your book down to the final copy edits. If you're curious about what it's like working with a book editor or whether hiring an editor is really worth it, you'll love this interview with professional editor Amy Scott! You'll learn some great tips for editing your own book, and why you should consider hiring an editor to help you out with your book.

Show notes: bloggertoauthor.com/13 Click to view: show page on Awesound

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Some authors aren't interested in self publishing at all. They have their hearts set on working with a "real" publisher, a traditional publisher. Unfortunately, working with a traditional publisher isn't as simple as sending in a manuscript and getting paid for it. In Episode 12, traditional publishing expert Debbie Reber walks you through the steps you'll need to take to get your book published with a traditional publisher, including writing a book proposal and finding a book agent. If you've dreamed of working with a traditional publisher, or if you're simply curious what it's all about, this episode is for you!

Show notes: bloggertoauthor.com/12 Click to view: show page on Awesound