If you're a freelancer, then you're not just an expert in your field. You're also a business owner, responsible for everything from bookkeeping to marketing to customer satisfaction to business development.
On the Business of Freelancing, our panel of experienced freelancers discuss the issues that they have encountered while building up their business — and give you practical, actionable advice to take your career to the next level. We also invite expert guests to provide their opinions and perspectives on how you can better succeed in your freelance career.
In this episode, our panel talks about knowing when to fold, knowing when to stop freelancing, and try full-time.:
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In this episode, our panel will be discussing everything you need to know about handling conflict with clients:
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In this episode, our panel will be discussing everything you need to know about Customer Service and Client Retention:
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In this episode, our panel will be discussing everything you need to know about accounting & finance:
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In this episode, we will be discussing everything you need to know about pricing with our guest, Jonathan Stark.
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Our guest this week is Jonathan Stark — Heis a former software developer who is on a mission to rid the world of hourly billing. He is the author of Hourly Billing Is Nuts, the host of Ditching Hourly, and writes a daily newsletter on pricing for independent professionals.
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In this episode, our panel will be discussing everything you need to know about contracts and negotiating over them:
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Once you're done with marketing, how do you actually start the sales funnel with a client? Today, our panel takes a deep dive into everything you need to know about sales.
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In this episode, our panel takes a deep dive into marketing for freelancers. All your questions will be answered:
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We talk with Philip Morgan, coach & author of 'The Positioning Manual for Indie Consultants', about specialization & positioning - building a defensive advantage around your business by cultivating rare & valuable expertise.
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Our guest this week is Philip Morgan — He helps indie consultants build an expertise moat through experiential learning. He's got a lot of hands-on experience with:
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In this episode, our panel takes a deep dive into preparing your freelance practice and discusses:
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Welcome to the first episode of season 3! In this episode, our panel takes a deep dive into freelancing:
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How can you grow your business as a freelancer? Our panel discusses the different paths to grow your business, hiring a team, climbing the value chain, and aligning your growth goals with what you want out of your business.
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End of Season 2
Thanks for listening to this season! This is the last episode of Season 2. We'll be back in January 2021 with Season 3.
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We talk with Brian Casel, entrepreneur and creator of ProcessKit and Productize & Scale, about how to create systems that bring order to your business and how to productize your services.
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Our guest this week is Brian Casel — an entrepreneur and product designer who has built multiple self-funded businesses since 2008. Brian runs ProcessKit, a process-driven project management software for client services. He's also Productize & Scale, a community where client services founders learn and grow with productized services.
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Thinking about using YouTube for marketing, promotion and audience growth? Our panel talks about our experiences using this channel and what we'd recommend for people considering adding this channel into the mix for their business.
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The Elusive Work-Life Balance
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We talk about the struggles we face with the ever-present puzzle of balancing work and life as freelancers and indie consultants and the strategies and mindsets we've developed to have some modicum of balance in our lives.
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Where can you find leads in the short term if you're in need of work now? What are strategies you can use to find better quality leads? We answer those questions and share resources to help you on your journey to building leadflow and a sustainable business.
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We talk with Alex Hillman about lessons for freelancers and indie consultants from his recently released book, the Tiny MBA. Alex drops a lot of wisdom in this episode about how to tackle and unpack some of the issues we face with money psychology, playing the long game of business, and more.
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This episode we talk with Alex Hillman. For more than 10 years, Alex and his business partner Amy Hoy have run Stacking the Bricks, where they teach creative people how to bootstrap their own businesses and become sustainably independent. Alex is also the co-founder of Indy Hall, Philadelphia's first coworking space. He's always thinking about the intersection of people, relationships, trust and business. Find Alex on Twitter at https://twitter.com/alexhillman
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Today we'll be discussing sales and marketing and how to use marketing to improve the sales experience as a freelancer.
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Sales pages. As a freelancer or indie consultant, when does it make sense to use them? What's their "job" for your business? How should you approach writing them? How do you handle creating a sales page if you aren't yet specialized in a particular area? Our panel discusses that and more on this week's episode.
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Our panel chats about what building expertise and becoming an expert looks like as a freelancer or indie consultant and some steps you can take to better build and demonstrate your expertise.
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We chat with Annie Duke about her new book How to Decide: Simple Tools for Making Better Choices, in which she teaches how you can improve your decision making process to ****feel more confident, second-guess yourself less, and ultimately be more decisive and be more productive.
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This episode, we talk with Annie Duke. Annie is a former professional poker player and now a consultant in the decision-making space and the author of Thinking in Bets and the newly released How to Decide.
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Today our panel chats about proposals — including tips, techniques and tactics we've seen that makes the difference as you grow from freelancer to indie consultant and beyond.
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We're chatting all forms of client communication / account management this week, how to get better at it and make it less awkward — even enjoyable — for everyone involved.
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Onboarding new clients
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Our panel dives into client onboarding — what it means, how we've approached it in our businesses, and how you can customize and improve your onboarding over time.
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We talk with Dave Hulsen about the wild world of responding to Requests for Proposals (RFPs) and why you may (or may not) want to consider diving into it.
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This episode, we talk with Dave Hulsen, Co-Founder and the Chief Operating Officer of RFP360, which offers software to streamline the RFP process. Dave has an extensive history of issuing and responding to RFPs as a technology consultant and is "one of the few people that makes a living by loving RFPs."
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Our panel discusses signs that client isn't worth taking on and how you can guard against bad fit clients, saving yourself time and headaches in the process.
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We're going to talk about our experiences with burnout, what are the non-so-obvious signs of burnout, what's worked for us to buffer against it and how we make sure we're taking care of ourselves.
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Our panel talks with Baz Baruah about Profit First — a cash-management system for your business designed by author and entrepreneur Mike Michalowicz. We discuss using the methodology of Profit First to build a reliable business, being a freelancer versus a business owner, and Baz's journey to becoming a Profit First coach.
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Baz (Rahoul) Baruah learned many lessons about the mechanics of running a sustainable business during his own journey as a freelance software developer (which included a detour of taking an investment of a half a million pounds). Today, Baz is a Profit First Professional who helps coaches and consultants escape the anxiety and build a business that supports them so they can live their best life.
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Our panel discusses the value of mastermind groups, how to find one, and the black magic it takes to do it well in our experience.
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This episode, we talk with Marie Poulin — Marie is a business strategist and productivity expert. She specializes in training individuals and teams how to organize and streamline their businesses with Notion. Strategy and design are in her blood, and today we’re going to chat about how she got where she is, and the fact that you SHOULD always be looking to pivot your niche in order to serve your audience
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In this episode, we talk with Adam Davidson about why it's an opportune time to succeed in business and about how to do it successfully.
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This episode, we talk with Luke Frye of TimberTax.co. TimberTax provides excellent Tax Services for Entrepreneurs.
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