Softscotch's Channel: Recent Episodes

Softscotch

Softscotch is a Consultancy & Hub. We are trying to build a small community of Digital Marketers, Growth Hackers and WordPress Developers to get them the latest updates on their Niche and provide a platform to Share & Endorse their Ideas.

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In this Podcast, we are gonna talk about the New customer path from Marketing 4.0 by Philip Kotler. We will also look into the AIDAR model and how it is different from the New customer path.

We will discuss

  • What is a Customer Path?
  • About AIDAR Model.
  • About the New Customer Path.
  • The 5A's of New Customer Path.
  • 3 Instances on Customer Journey.

Hope you enjoy the Podcast. Subscribe and Stay tuned for more.

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In this Podcast, I will share with you guys my view on Digital Marketing Agencies. How they are exploiting their clients and employees to make a quick buck. I will unleash my frustration in this podcast so you might find this interesting.

I will also talk about the 7 things happening in the world of Digital Marketing

  • It’s very easy to start a Company
  • Lack of knowledge ( They all are Guru’s )
  • Greedy and Desperate
  • Customer Satisfaction
  • Reputation damaged by Stupid Guru’s & Specialists
  • Unrealistic Goals
  • High cost for little value

Hope you enjoy the Podcast. Subscribe and Stay tuned for more.