The Space Race: Recent Episodes

Sam Warnaars

Get ahead in voice by learning from the experiences of the best in the industry. In the Space Race we'll cover the developments of the industry through conversations with thought leaders and innovators in their respective fields.

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Space Race is the show where we explore emerging technologies. The first season of Space Race is all about the different aspects of Voice. This month we're learning more about the world of Multimodal from people who've studied the field.

In this episode co-host Jan KΓΆnig (co-founder at Jovo) and I (Sam Warnaars, Principal Consultant at Merkle Netherlands) talk with Tony Sheeder (Magic Leap).

Karen has nearly 25 years of experience in the field of Voice. Over the years she has worked with many of the iconic brands that fill the voice history timeline. If there is someone to set the scene for our multimodal theme, it's her.

We had a couple of main questions starting the show:
- What is Multimodal?
- How do you design for it?
- What do you see moving forward?

About Space Race
Merkle's Space Race shares our exploration in new technological territories. You're welcome to join for the ride πŸ‘¨β€πŸš€. Subscribe to the show if you'd like to receive future podcast episodes on subjects such as UX, Search, Modality and Audio formats.

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Space Race is the show where we explore emerging technologies. The first season of Space Race is all about the different aspects of Voice. This month we're learning more about the world of Voice UX from people who've studied the field.

In this episode co-host Anja de Castro (Conversational UX Designer and Ambassador of Women in Voice and member of the Voice Taskforce at DDMA) and I (Sam Warnaars, Principal Consultant at Merkle Netherlands) talk with Sophie Kleber (Expert in Intuitive Interfaces).

Sophie Kleber has been on our radar for quite some time. I first met her at SXSW 2018, where she talked about whether it would be possible to create a universally likeable Voice personality (and whether we should). She talked at Open Voice in Amsterdam in 2018, and was guest at one of the early VoiceCast episodes at BNR Newsradio. We met again to talk about how Voice is evolving. Both Anja and I were very exicted to catch up with her at her apartment in Berlin (while she happens to live and work in New York).

We had two main questions starting the show:

  • Why do we design our assistants so much like humans?
  • Most Voice interfaces now are (complex) if-this-than-that schema's, what direction do you expect this to develop into?

Find out more
πŸ‘© About Sophie Kleber on her LinkedIn
🐦 @bibilassi (don't ask why, or.. maybe you should)
🎧 Voicecast 001: Sophie Kleber
πŸ‘©β€πŸ« Previous articles and presentations
πŸ“š Quartz: We tested bots like Siri and Alexa to see who would stand up to sexual harassment

About Space Race
Merkle's Space Race shares our exploration in new technological territories. You're welcome to join for the ride πŸ‘¨β€πŸš€. Subscribe to the show if you'd like to receive future podcast episodes on subjects such as UX, Search, Modality and Audio formats.

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Next week we will post another full show. I’ll be in Berlin to record 2 episodes for the series, one of which will be live next week. Both of which I’m looking forward to: Sophie Kleber and someone who will star at next months theme.

If you happen to be in Berlin this week and want to hang out, let me know. I’ll be presenting at Voice Conference and will go back to The Netherlands on December 11th. Anja is attending the Chatbot Conference.

Talk to you next week!

Cheers,
Sam
Swarnaars@merkleinc.com

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Space Race is the show where we explore emerging technologies. The first season of Space Race is all about the different aspects of Voice. This month we're learning more about the world of Voice UX from people who've studied the field.

In this episode co-host Anja de Castro (Conversational UX Designer at KPN, Ambassador of Women in Voice and member of the Voice Taskforce at DDMA) and I (Sam Warnaars, Principal Consultant at Merkle Netherlands) talk with Maaike Coppens (Conversational Designer and Keynote speaker).

Maaike is one of those names that will pop up quickly when you research Voice UX. She talks about the process needed to get good conversational design. She’s a fan of the Design Sprint methodology and has adapted it to Voice Design.

Find out more
πŸ‘© About Maaike Coppens on her LinkedIn
πŸ“¬ maaike@m-creations.io
πŸ‘©β€πŸ« Voice Design Sprint Masterclass
πŸ“š Careerfoundry course

About Space Race
Merkle's Space Race shares our exploration in new technological territories. You're welcome to join for the ride πŸ‘¨β€πŸš€. Subscribe to the show if you'd like to receive future podcast episodes on subjects such as UX, Search, Modality and Audio formats.

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Space Race is the show where we explore emerging technologies. The first season of Space Race is all about the different aspects of Voice. This month we're learning more about the world of Voice Search from people who've studied the field.

In this episode co-host Tim Jansen (Voice Search Expert and respected colleague) and I (Sam Warnaars, Principal Consultant at Merkle Netherlands) talk with Aleyda SolΓ­s (International SEO Consultant, Author and Keynote speaker).

Aleyda is no unfamiliar face in the search world. She has presented on the topic of Voice Search on industry events, and has been generous in sharing her process and experiments. In this episode she shares some of her insights, and gives a good overview of Voice Search Optimisation.

Find out more
πŸ‘©πŸ½ About Aleyda SolΓ­s on her LinkedIn
🐦 About Aleyda Solís on her Twitter
πŸ“½οΈ Aleyda SolΓ­s shared presentations on Slideshare

About Space Race
Merkle's Space Race shares our exploration in new technological territories. You're welcome to join for the ride πŸ‘¨β€πŸš€. Subscribe to the show if you'd like to receive future podcast episodes on subjects such as Search, UX, Modality and Audio formats.

View Details

Space Race is the show where we explore emerging technologies. The first season of Space Race is all about the different aspects of Voice. This month we're learning more about the world of Voice Search from people who've studied the field.

In this episode co-host Tim Jansen (Voice Search Expert and respected colleague) and I (Sam Warnaars, head of emerging media at Merkle Netherlands) talk with Purna Virji (Senior Manager Global Engagement at Microsoft and 2019 US Search Personality of the Year).

Purna looks at ways for businesses to be more profitable using Microsofts technologies. Get a sense of Voice Search from someone who has seen the area develop early on. Purna is a frequent keynote speaker on new technologies, and shares our interest for the developments around Voice Search.

Find out more
πŸ‘©πŸ½ About Purna Virji on her LinkedIn
🐦 About Purna Virji on her Twitter
πŸ” The 2019 Voice Report by Microsoft
πŸ“Ή Nissan Cortana Demo (CES2017)

About Space Race
Merkle's Space Race shares our exploration in new technological territories. You're welcome to join for the ride πŸ‘¨β€πŸš€. Subscribe to the show if you'd like to receive future podcast episodes on subjects such as Search, UX, Modality and Audio formats.

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Space Race is the show where we explore emerging technologies. With this show we're kicking off the first season of Space Race, which will be all about the different aspects of Voice. This month we'll dive into the rapidly developing world of Voice Search.

In this episode co-host Tim Jansen (Voice Search Expert and respected colleague) and I (Sam Warnaars, head of emerging media at Merkle Netherlands) talk with Max Prin (Head of Technical SEO for Merkle).

Get a sense of Voice Search from someone who has seen the area develop early on. Max is a frequent keynote speaker on technical SEO, and shares our interest for the developments around Voice Search.

Find out more
πŸ‘± About Max Prin on his LinkedIn
πŸ–₯️ About SEO (not just the Voice kind) on technicalseo.com
🎧 The Podcast Max mentioned: SEO in the Lab
πŸ” Voice Active Listening

About Space Race
Merkle's Space Race shares our exploration in new technological territories. You're welcome to join for the ride πŸ‘¨β€πŸš€. Subscribe to the show if you'd like to receive future podcast episodes on subjects such as Search, UX, Modality and Audio formats.

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Get ready for the Space Race, the weekly show where we'll explore emerging technologies together with experts from the field. We'll soon launch with our first season, where we'll dive into the world of Voice interfaces.

Every month we'll discuss another sub domain within the field of voice. Recording finished for the first month, and I'm well on my way to edit the episodes on Voice Search. For the coming months we'll cover Voice UX, Multi-modal interfaces and Audio formats.