The Bloom & Grow Show with Amber Housley: Recent Episodes
Amber Housley
The Bloom & Grow Show is a podcast to help women build thriving business and joy-filled lives. We believe in writing our own success story. Through smart marketing strategies, confidence and clarity there is no dream too big. To us, it’s more than building a thriving business. It’s about creating a new joyful life for you and your family. To constantly grow into who you were meant to be. And that, together, we can bloom and grow. Marketing Strategy, Small Business Strategy, Creative Business, Mom Entrepreneurship, Gardening and a Joy-Filled Life
In today’s episode, I’m sharing a secret that’s been a game-changer in my business—why physical brand touchpoints are the most powerful tool you're probably not using yet. If you're tired of the digital noise and content overload, I’m going to show you how sending something physical—whether it’s a simple postcard or a branded journal—can make your brand unforgettable. I’ll walk you through why these touchpoints build stronger connections, boost loyalty, and increase customer lifetime value. I promise you don’t need a fancy shipping department or a design degree to get started. Tune in to learn how to make your brand stand out in a noisy world!
Resources Mentioned:
- Masterclass Replay & Let’s Get Physical Program: amberhousley.com/awesome
- Instagram: @amberhousley
In this behind-the-scenes solo episode, I’m catching you up on the past few weeks of life and business—from Inspired Retreat magic, to missed flights, to what’s ahead for the summer. I’m sharing the power of rinse-and-repeat systems, what’s working in my offers right now, and why I’m craving clarity heading into the season. If you’ve been juggling all the things, this one’s for you.
🔗 Learn more about the Summer Virtual Retreat: amberhousley.com/summer
🔗 Save your seat for Inspired Retreat: amberhousley.com/joininspiredretreat
In this episode, I’m joined by my long-time friend, Jessica Turner, author of I Thought It Would Be Better Than This. Jessica shares her journey of navigating personal and professional disappointments, including the life-altering challenges she faced during her marriage. We discuss how to handle life’s unexpected turns, how to process disappointment, and the tools we can all use to rebuild a life we love. If you’ve ever felt like life didn’t turn out how you expected, this episode will speak to you.
Resources Mentioned:
- I Thought It Would Be Better Than This book: JessicaNTurner.com
- Follow Jessica on Instagram: @JessicaNTurner
In this episode, I’m joined by the incredible Mary Marantz, author of Underestimated. Mary and I dive into her inspiring journey—from growing up in a trailer to attending Yale Law School—and explore the power of overcoming perfectionism, managing fear, and embracing slow growth in business. Mary shares insights from her book, including how fear shows up in different forms and how to overcome it to unlock your potential. If you’ve ever felt stuck or underestimated, this episode is a must-listen!
Resources Mentioned:
- Underestimated book: namethefear.com
- Achiever Type Quiz: achieverquiz.com
- Follow Mary on Instagram: @marymarantz
Today’s episode is a little more vulnerable than usual. I’m sharing a real moment from my day when I’m not feeling like myself and how I work through it. If you’ve ever had a day where everything feels off, this one’s for you. I’m talking about simple tools I use to navigate these low moments—everything from acknowledging how I feel to shifting my mindset. If you're in the middle of a “not-so-perfect” day, I hope this episode gives you some comfort and practical strategies to feel a little better.
In today’s episode, I’m recording live from the middle of my sold-out Inspired Retreat just outside Nashville, where dreams are blooming and new connections are being made. I’m sharing why now is the perfect time for you to host your own transformational retreat, no matter where you’re at in your business. Whether you’re just starting out or already have a thriving business, I’ll show you why connection — not content — is the key to building a lasting impact. And if you’re feeling inspired, don’t miss out: enrollment for the Signature Retreat System closes tonight!
Head on over to amberhousley.com/signatureretreat to grab your spot today before the doors close.
In this episode of The Bloom & Grow Show, I sit down with my friend Laylee Emadi, host of the Creative Educator Conference, to dive into all the behind-the-scenes magic that goes into hosting a successful event. This is Laylee’s return to the podcast (check out episode 140 for more), and today we’re talking about her conference’s journey from its beginnings in 2020 to this year’s incredible event that I attended just a few weeks ago. Laylee shares the vision behind it, her venue choice, the challenges of planning, and how she navigates the logistics of hosting such a dynamic event.
Resources Mentioned:
- Creative Educator Conference: https://layleeemadi.com/conference
- Signature Retreat System: amberhousley.com/retreatclass
If you're thinking about hosting your own event, retreat, or conference, this episode is full of gems for you to take into your own planning!
In today’s episode, I’m sharing the full replay of my free masterclass, The Retreat Effect. If you're ready to stand out in your business, build deeper connections, and create unforgettable experiences, this class is for you. I’m diving into why connection — not more content — is the key to success in 2025 and how hosting retreats, whether in-person or virtual, can be a game-changer for your business. Plus, find out about my Signature Retreat System program, which is open for enrollment through April 30th!
Resources Mentioned:
- Signature Retreat System: amberhousley.com/signatureretreat
In today’s episode, I’m diving into the mindset shift every business owner needs for 2025: moving from a content-driven strategy to a connection-driven strategy. I’m sharing why real human connection is the true business advantage this year, how retreats are the perfect way to create transformation, and why it’s not about content but about experiences that make people feel seen and heard. Plus, I’m giving you the inside scoop on my Signature Retreat System, open for enrollment until April 30th!
Resources Mentioned:
- Signature Retreat System: amberhousley.com/signatureretreat
In this episode, I’m diving into the most common fears and objections that hold people back from creating transformational retreats. Whether it’s an in-person or virtual retreat, I’m sharing the mindset shift that helped me take the leap and host my first event—and how you can too, even if you don’t have a big audience. If you've been dreaming about hosting a retreat, this episode is for you!
Resources Mentioned:
- The Retreat Effect Masterclass Replay: amberhousley.com/retreatclass
- Signature Retreat System: amberhousley.com/retreatclass
In today’s episode, I’m sharing my spring favorites—from glowing skin to my new fitness routine with Peloton strength workouts. I talk about my favorite wellness drinks and even dive into what I’m watching on TV. Plus, I’m embracing my spring color palette and refreshing my wardrobe with some fun new pieces. Tune in for a little light-hearted catch-up on what’s blooming around here!
Links:
Apply to the Coterie Mastermind: amberhousley.com/mastermind
FG Funnels Special Offer: amberhousley.com/fgfunnels
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Join Me at Inspired Retreat: amberhousley.com/joininspiredretreat
In today’s episode, I’m exploring the idea that instead of chasing algorithms, you should focus on creating deep connections with your audience. With so much content flooding the internet, it’s easy to get caught up in the noise. But what if you slowed down and created transformative experiences that people couldn’t stop talking about? I share insights from my recent Coterie Mastermind Beach Retreat and discuss why connection is the key to building loyalty and trust in your business.
Resources Mentioned:
The Retreat Effect Masterclass (April 16th): amberhousley.com/retreatclass
Coterie Mastermind: amberhousley.com/coteriemastermind
After a break from the podcast, I’m back to share some personal updates and how life’s challenges led me to rethink my business planning. I talk about embracing more flexibility in my approach, starting a new creative outlet with Sweet Life Letters on Substack, and setting meaningful intentions with my word of the year, Golden, and my spring word, Open. Join me as I reflect on life’s seasons and the freedom that comes with embracing change.
Resources Mentioned:
- Sweet Life Letters on Substack: sweetlifeletters.substack.com
- Spring Virtual Retreat Replay: amberhousley.com/spring
- Retreat Planning Masterclass: amberhousley.com/retreatclass
In today’s episode, I’m taking you behind the scenes of my recent Coterie Mastermind Beach Retreat. I share the power of hosting intimate, well-curated retreats, and how this event reminded me of the deep connections and transformations that can happen when we gather together. You’ll hear how I’ve refined my retreat process over the years and why retreats—whether big or small—offer incredible value for both hosts and attendees.
Resources Mentioned:
- The Retreat Effect Masterclass (April 16th): amberhousley.com/retreatclass
- Coterie Mastermind: amberhousley.com/coteriemastermind
Today I'm sitting down with Sage Polaris, consultant, copywriter and VIP Day extraordinaire, to discuss her approach to taking time off in her business and how she was able to double her revenue with VIP days. Sage shares how she's taken four months off every year for the past nine years and has continued to grow her business. Sage shares her insights and strategies for using VIP days as a marketing method and the need to consistently grow your audience in order to maintain the effectiveness of this method.
Takeaways
- Strategically plan your time off in advance to create more white space on your calendar
- Offering VIP days can help consolidate client work and create more flexibility in your schedule
- Referrals and partnerships play a significant role in audience growth
- Tailor your website design to your specific business model
- Provide flexibility for clients in terms of in-person or virtual VIP days
- Offer additional support after the VIP day ends
Resources Mentioned:
Connect with Sage: instagram.com/sagepolaris
Learn more: sagepolaris.com
Join me at Bloom & Grow Live: amberhousley.com/bloomandgrow
Learn more about the Blooming Business Inner Circle: amberhousley.com/innercircle
Welcome to summer in the Bloom & Grow Show! Today I'm sharing tips and strategies for growing and thriving in your business during this busy season. I encourage you to embrace the summer season for content creation, hosting summer sales or events, planning for the future, connecting with your community, refreshing your brand, focusing on personal growth, creating summer-themed products, enhancing customer engagement, optimizing operations, and preparing for the back-to-school season.
Takeaways:
• Embrace the summer season for your content creation by incorporating seasonal themes, colors, and visuals.
• Host a summer sale or event to drive engagement and boost sales.
• Use the summer season to plan for the future, including Q3 and Q4 schedules and goals.
• Connect with your community by creating opportunities for networking and socializing.
• Refresh your brand by updating your website, social media profiles, and other branding elements.
• Focus on personal growth and self-care during the summer season.
• Consider creating summer-themed products or offerings to align with the season.
• Enhance customer engagement through contests, giveaways, and encouraging user-generated content.
• Optimize your business operations by streamlining processes and implementing new tools or systems.
• Start preparing for the back-to-school season by planning campaigns and content that cater to the energy and needs of this time.
Resources Mentioned In This Episode:
Join my Blooming Business Inner Circle: https://amberhousley.com/innercircle
Learn more about Bloom & Grow Live: https:/amberhousley.com/bloomandgrowlive
In today's episode, I'm sharing all about my pre-retreat preparation process and how I shift from a business-focused mindset to a warm and welcoming hostess mindset. I'll take you behind the scenes of what I'm doing to prepare for Inspired Retreat, ensuring that when my attendees arrive, I'm ready to create a fantastic experience for them.
Highlights & Takeaways:
• Shifting Mindsets: I discuss the importance of transitioning from focusing on business priorities to creating a welcoming atmosphere for retreat attendees.
• Engaging Pre-Retreat Communication: I share strategies for connecting with attendees beforehand to build anticipation and community, such as using Voxer, sending personalized emails, and thoughtful gifts.
• Strategic Planning and Logistics: I talk about having a "get it done" attitude, making decisions, and staying within budget, as well as the importance of a lean schedule leading up to the retreat.
• Creating a Cohesive Experience: I highlight how I design tablescapes, incorporate themes, and prepare my team to ensure a smooth and welcoming retreat experience.
Resources
Join my Free Mastering Retreats: A Three-Part Series to Design, Plan & Book Out Your Next Event: amberhousley.com/retreatworkshop
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Learn More About Inspired Retreat: amberhousley.com/inspiredretreat
In this episode, I dive into the world of marketing magic for retreats. Drawing from my extensive experience in hosting retreats and live events, I share three innovative marketing techniques to help ensure your retreat is fully booked. Whether you're a seasoned retreat host or just starting out, these strategies are sure to ignite your marketing efforts and attract the right participants to your transformative experience.
Highlights:
• Introduction to Marketing Magic: I share my passion for marketing and how it can sometimes feel overwhelming with so many options available. I emphasize the importance of simplifying your approach to avoid decision fatigue.
• Digital Magazine: Learn how to create a visually appealing digital magazine as a lead magnet for your retreat. I explain how to use content from your sales page and repurpose it in a more engaging format.
• Evergreen Email Sequence: Discover the power of an evergreen email sequence to nurture leads and build anticipation for your retreat. I share tips on how to create a sequence that remains relevant and effective over time.
• Info Session or Webinar: Find out how hosting an info session or webinar can showcase the value of your retreat and build trust with potential attendees. I highlight the importance of enthusiasm and energy in selling your retreat experience.
Key Takeaways:
• Simplify Your Marketing: Don't let the multitude of options paralyze you. Focus on a few effective strategies to start with.
• Utilize Visuals: A digital magazine can provide a more engaging way to present information about your retreat and attract leads.
• Nurture Leads: An evergreen email sequence is a crucial tool for keeping your retreat top of mind and building excitement.
• Engage Directly: Hosting a live info session or webinar allows for real-time interaction and can help alleviate any concerns potential attendees may have.
Resources:
Join my Free Mastering Retreats: A Three-Part Series to Design, Plan & Book Out Your Next Event: amberhousley.com/retreatworkshop
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Learn More About Inspired Retreat: amberhousley.com/inspiredretreat
Join me in this episode as I sit down with my guest, Sarah Masci, to explore the transformative power of VIP Days within the realm of retreats and how they can take your business to the next level. Incorporating VIP Days into your business model can lead to transformative experiences for your clients and increased revenue for your business.
Highlights:
• Sarah shares her expertise on hosting retreats and VIP days, discussing transformational impact, location selection, logistics, and format/content design.
• Discover how attending a retreat can be life-changing and translate into powerful testimonials for your business.
• Learn how to select locations that create memorable experiences for your attendees.
• Dive into the details of planning a retreat, from accommodations to handling unexpected challenges.
• Design the format and content of your retreats for maximum impact, including hot seat sessions and outdoor activities.
• Enhance your mastermind programs with retreats, offering alumni preferred rates and ongoing support.
• Explore how hot seat sessions can provide personalized feedback and support.
• Learn how VIP days can be a lucrative addition to your business offerings.
• Get tips for pricing strategies and structuring your offerings for day rates in your business.
Key Takeaways:
• Retreats and VIP Days can be life-changing for participants and increase credibility for your business.
• Incorporate retreats into mastermind programs to enhance community engagement.
• Don't be afraid to experiment with VIP days and other offerings to find what resonates best with your audience.
Links
Connect with Sarah: sarahmamsci.com
Instagram: @sarahmasci
Join my Free Mastering Retreats: A Three-Part Series to Design, Plan & Book Out Your Next Event: amberhousley.com/retreatworkshop
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
In today's episode, I dive into the top 10 budget busters that retreat hosts face and how to avoid them. From choosing the right location to managing food and swag costs, I share practical tips to help you stay profitable while delivering an amazing retreat experience. Whether you're a seasoned host or planning your first event, these insights will set you up for success.
Key Takeaways:
- Location Selection: Opt for budget-friendly destinations that align with your retreat's theme.
- Room Blocks: Approach room blocks cautiously to avoid unnecessary costs.
- Budgeting: Know your break-even number and track expenses closely.
- Food Costs: Be strategic with meal planning to minimize waste and expenses.
- Hotel Expenses: Understand all potential costs associated with your venue.
- Team Expenses: Budget for your support staff's travel and accommodation.
- Swag: Choose meaningful and cost-effective swag items.
- Alcohol: Use drink tickets to control alcohol consumption and costs.
- Event Size: Start small to manage costs and gain experience.
- Self-Care: Prioritize your well-being to ensure a successful event.
Links:
Join my Free Mastering Retreats Workshop Series: amberhousley.com/retreatworkshop
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Dive into the power of retreats in building community and creativity. On today's episode I welcome Christen Phillips, the creative force behind I See Stars Quilting, to share her journey from starting a modern quilting blog to hosting sold-out retreats that bring women together in creativity and connection. Discover how Christen's retreats have transformed her business, deepened her community, and inspired attendees to embrace their quilting passion.
Key Takeaways:
From Blog to Business: Christen's evolution from starting a quilting blog to creating a thriving community.
Retreat Inspiration: How attending Amber's retreats influenced Christen's approach to her own events.
Overcoming Challenges: Lessons learned from hosting the first retreat and the importance of personal touches.
Community Impact: The role of retreats in fostering connections and confidence among attendees.
Links
Connect with Christen: iseestarsquilting.com
YouTube: I See Stars Quilting
Instagram: @iseestarsquilting
Join my Free Mastering Retreats: A Three-Part Series to Design, Plan & Book Out Your Next Event: amberhousley.com/retreatworkshop
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Welcome to the realities of planning and hosting retreats. In this episode, I'm taking you behind the scenes, sharing my personal stories, including the highs, the lows, and the lessons learned from over a decade of event planning experience.
Combined with a bit of humor, the insights I provide in this episode offer a valuable look into the complexities and rewards of retreat planning. My emphasis on authenticity, community, and self-care offers inspiration for anyone looking to create impactful and memorable events.
Highlights:
• My extensive background in event planning, from college days to working in the wedding industry to hosting my own retreats
• The importance of managing attendee expectations and logistics, including accommodation challenges and the impact of swag size
• The significance of retreats in my business strategy, highlighting their role in my value ladder and the potential for generating revenue
• Creating a cohesive experience for all attendees, regardless of their investment level, and the power of community in my events
• Personal stories of challenges I faced, such as managing swag orders, vendor issues, and accommodation logistics at Inspired Retreat
• The importance of self-care and setting boundaries as an event host to maintain energy and focus
Key Takeaways:
• Retreat planning involves a delicate balance of logistics, attendee expectations, and creating a memorable experience.
• Swag size matters: consider the practicality of gifts for attendees who have to travel.
• Music sets the tone: invest in a good DJ or carefully curate your playlist to enhance the event atmosphere.
• Accommodation choices can significantly impact attendee experience; consider options carefully.
• Retreats are not one-off events but part of a larger business strategy that can lead to significant revenue and deeper connections with your audience.
• Self-care is crucial for event hosts to maintain their energy and provide the best experience for attendees.
Links:
Join my Free Mastering Retreats: A Three-Part Series to Design, Plan & Book Out Your Next Event: amberhousley.com/retreatworkshop
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Discover the Blooming Business Inner Circle: amberhousley.com/innercircle
Start Your Coaching Journey With Me: amberhousley.com/mastermind
Today I had the extreme pleasure of chatting with my good friend, Cathy Olson, of Funnel Gorgeous. Join me as we follow her journey from a design business start-up to co-founding a multi-million dollar company.
We discuss the importance of authenticity and building a community of like-minded individuals, and our experiences hosting retreats and conferences.
Cathy shares the details of the recent Funnel Gorgeous Retreat, a small, intimate event that focuses on deep connections and valuable content. We also touch on the logistics and challenges of organizing events, including shipping swag and managing attendee expectations. Cathy emphasizes the importance of adapting to unexpected changes and finding creative solutions.
Takeaways
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Authenticity is key in building a community of like-minded individuals.
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Hosting retreats and conferences can create deep connections and valuable content.
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Logistics, such as shipping swag and managing attendee expectations, can be challenging but important to consider.
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Creating a balance between work and play during events can enhance the attendee experience.
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Embrace unexpected changes and find creative solutions to make the best of challenging situations.
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Join supportive communities to connect with like-minded individuals and receive valuable advice and assistance.
Links
Connect with Cathy on Instagram: instagram.com/loveinspired
Learn more about Funnel Gorgeous: funnelgorgeous.com
Try FG Funnels for your business: amberhousley.com/fgfunnels
Join my Free Mastering Retreats: A Three-Part Series to Design, Plan & Book Out Your Next Event: amberhousley.com/retreatworkshop
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
In this episode, we're diving into the journey from being an attendee at retreats more than a decade ago to becoming an expert in hosting them. Join me as I share my personal growth and key lessons learned along the way in bringing my retreat dreams to life. You'll also get a peek at life right now - which feels very much like a transition season. With just finishing hosting a Coterie Mastermind retreat and preparing for Inspired Retreat, while also in the middle of an office refresh, everything feels a little imperfect right now.
Highlights:
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Reflecting on the recent Coterie Mastermind retreat in Florida.
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Sharing the excitement of office renovation and embracing imperfection.
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Celebrating the 12th birthday of the Inspired Retreat and its evolution.
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Discussing the early days of attending retreats and the inspiration to host her own.
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Emphasizing the importance of starting small and learning from each experience.
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Inviting listeners to the "Mastering Retreats" workshop series.
Key Takeaways:
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Embrace the journey of personal and professional growth, from attending events to hosting your own.
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Start small with your retreats and gradually build up to your dream event, learning and improving along the way.
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Hosting retreats can be a powerful way to make an impact on your clients and customers, as well as a significant revenue stream for your business.
Links:
Sign up for the workshop series at amberhousley.com/retreatworkshop.
Follow Amber on Instagram for more insights and join the Spring Clean Your Business Challenge at @amberhousley.
In this episode I chat with the creative duo behind Pink Creatives: Wendy Conklin & Sara McDaniel. They share their journey of creating a unique retreat experience for creative entrepreneurs, with insights into their individual businesses and the impact of the Invite & Delight retreat planning program.
Key Takeaways:
- Sarah and Wendy's Creative Journeys: Learn about their backgrounds in content creation, chair design, and real estate investing.
- Birth of Pink Creatives Retreat: Discover how the retreat was conceived to address the demand for creative business coaching.
- Retreat Experience: Get a glimpse into the immersive experience at the Frenchie Boutique Hotel, covering marketing, publishing, and more.
- Success Stories: Hear about the growth and achievements of past attendees.
- lanning and Execution: Understand the importance of meticulous planning and providing a luxurious experience. The importance of having your next retreat ready for marketing while wrapping up the current one.
This episode is a must-listen for anyone interested in starting or leveling up their creative business, seeking inspiration for hosting their own retreat, or simply curious about the power of community and creativity in business.
For those interested in starting their own retreat, I'm excited to share that doors will soon open for my Invite & Delight retreat planning program. Stay tuned for more details on how you can create and launch your own successful retreat.
Links
Learn more about Pink Creatives: pinkcreatives.com
Connect with Wendy, Sarah & Pink Creatives on Instagram: @simplysoutherncottage, @chairwhimsy, @pinkcreatives
Join my Free Mastering Retreats: A Three-Part Series to Design, Plan & Book Out Your Next Event: amberhousley.com/retreatworkshop
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
In this episode of The Bloom and Grow Show, I dive into the spring season, both in terms of our menstrual cycles and the calendar year. I share how aligning with the energy of spring can help us plan, set goals, and be creative in our businesses. I also talk about my upcoming spring retreat, Craft and Create, and how it's designed to help women entrepreneurs connect with their creativity and set themselves up for success in the coming season.
Key Points:
- Winter Recap: I recap the winter season of your cycle and how it influences your business and life.
- Spring Energy: The spring season, or follicular phase, brings new energy, creativity, and optimism. It's a great time for planning, goal setting, and starting new projects.
- Aligning with Nature: I discuss the importance of aligning your business and life with the natural seasons and cycles for better flow and productivity.
- Spring Retreat - Craft and Create: I introduce my upcoming spring virtual retreat, which focuses on reconnecting with creativity and crafting a successful path for the next 90 days. The retreat includes a mix of mindset work, goal setting, and business strategies.
- Invitation to Join: I invite listeners to join the spring retreat and consider the VIP upgrade option for additional benefits, including a free month in my Blooming Business Inner Circle membership.
Call to Action:
- Listen to Episode 147 for a recap of the winter season.
- Check out the spring retreat at amberhousley.com/spring and consider the VIP upgrade for extra perks.
- Share this episode with a friend who might benefit from it.
- Leave a rating or review on iTunes to help the podcast reach more people.
Welcome back to another episode of the Bloom & Grow Show! Today, we're diving into a topic that might not be on everyone's radar but is incredibly important for female entrepreneurs: embracing the different seasons of your menstrual cycle.
Join me as we explore how understanding and honoring your cycle can lead to greater productivity, self-care, and empowerment in both your personal and professional life.
I review the four seasons of your cycle: winter, spring, summer and fall, and chat about the specifics of how each phase corresponds to different hormonal changes in the body and offers unique opportunities for self-care and productivity.
I share practical tips for tracking your cycle and how best to show up for yourself and your business during each phase.
I encourage you to honor your natural rhythms and make the most of each phase.
Links
Clue cycle tracker: https://helloclue.com/ Stardust cycle tracker: https://stardust.app/
In The Flo by Alisa Vitti: https://amzn.to/3SUpmB3
Learn more about the Blooming Business Inner Circle: amberhousley.com/innercircle
Get your free Vision Board Training: amberhousley.com/visionboard
In this inspiring episode, I warmly welcome listeners to the dawn of 2024, sharing my personal and professional goals for the year. The episode kicks off with my reflections on the much-needed break taken since December, emphasizing the importance of slowing down and aligning with the season's rhythm.
I delve into the unexpected 'Snowmageddon 2024' that blanketed Nashville, drawing parallels between this event and the quiet, introspective days of the pandemic. This natural pause allowed for family bonding and a reconnection with the essence of joy and simplicity in life. Exactly what the winter season is for!
Listeners will find this episode particularly engaging as I unveil my eight carefully thought-out goals for 2024 (with a few bonus business goals for the winter season!). These goals range from creating a serene and organized home environment, embracing a holistic health and wellness journey, and mindful financial planning, to nurturing creativity through reading and adventures, preserving family memories, leading my business with confidence and clarity, and fostering community through collaborations.
I share my reconnection with PowerSheets, a pivotal tool in my goal-setting journey, and how this tool, along with Asana, will guide me through the year. This episode is a treasure trove of insights for anyone looking to start their year with intention, seeking inspiration for setting personal and professional goals, or anyone interested in learning how to balance the demands of life and work with grace and joy.
Links
Spring Virtual Retreat Preview: amberhousley.com/revealparty
Blooming Business Inner Circle Membership: amberhousley.com/innercircle
Copy Club Ai: amberhousley.com/copyclub
Podcast Success Blueprint by Elizabeth McCravy: https://amberhousley.com/podcastcourse
Apply to the Coterie Mastermind: amberhousley.com/mastermind
Join Me at Inspired Retreat: amberhousley.com/joininspiredretreat
Today, I had the ultimate pleasure of interviewing Portia Jackson, a certified financial planner and money coach for online entrepreneurs. This episode is a treasure trove of insights for anyone looking to grow their business while maintaining a balanced, satisfying personal life. Her approach to financial planning, emphasizing personal satisfaction over the hustle culture, is a breath of fresh air.
We dive into Portia's intriguing journey from engineering to financial planning, uncovering the steps and insights that led her to her current role.
Growth and Wisdom Highlights:
How best to track financial metrics & their importance in our entrepreneurial journey
Collaboration & understanding strengths in a relationship can significantly enhance financial management
Seek out alternative marketing methods to social media that more closely align with personal values
Takeaways:
Connect your business revenue goals with your personal financial aspirations to create your ideal lifestyle
Finding personal satisfaction and a balanced life is needed in today's fast-paces business world
Set meaningful, satisfying goals that resonate beyond just the numbers
Links
Portia Jackson: wealthyandfulfilled.com/
Apply to the Coterie Mastermind: amberhousley.com/mastermind
Join Me at Inspired Retreat: amberhousley.com/joininspiredretreat
Take a deep dive into a meaningful conversation with the amazingly talented designer, podcaster, and template shop owner, Elizabeth McCravy.
In this episode of the Bloom & Grow Show, Elizabeth opens up about her current focus on developing an educational course during her pregnancy, and her excitement for expanding her range of educational content in the future. Elizabeth shares her passion for course creation and website template design, expressing how these creative outlets bring her joy and fulfillment.
During our chat, Elizabeth also touches upon a past venture, sharing her experience with creating a membership product, a project she eventually decided to close. This part of our discussion sheds light on the vital aspects of adaptability and the bravery required to make difficult decisions in the world of entrepreneurship. So, if you’re intrigued by course creation, template design, or navigating the challenges of product offerings, this episode is packed with wisdom and encouragement. Don't miss out on these invaluable insights for a unique perspective on creative entrepreneurship and building resilience in your business journey!
Connect with Elizabeth:
Instagram: @elizabethmccravy
Elizabeth McCravy Template Shop: http://amberhousley.com/emshop
Use code "AMBER" to save at checkout!
Breakthrough Brand Podcast: https://podcast.elizabethmccravy.com/
Links:
Apply to the Coterie Mastermind: amberhousley.com/mastermind
Join me at Inspired Retreat: amberhousley.com/joininspiredretreat
Step inside the world of wedding SEO with expert, Sara Dunn, in this insightful episode of the Bloom & Grow Show! 🎤 Sara opens up about her unique approach to hosting Lunch and Learn sessions, skillfully rotating core topics while introducing fresh, captivating content to keep her audience engaged and connected. Discover how she’s turned these sessions into a welcoming community space, offering invaluable advice and subtly showcasing her services in a manner that feels more like a friendly chat than a sales pitch.
But the learning doesn’t stop there—Sara takes us through her monthly marketing routines, shedding light on her content creation process, SEO strategies, and the art of crafting emails that truly resonate. 🌟 She shares how answering recurring questions has led to impactful blog posts, driving traffic and inquiries her way through top Google rankings. And as we dive deeper, Sara generously shares her journey in growing a team, creating innovative products, and building a business that truly fits her lifestyle. Ready for a dose of marketing wisdom and a friendly nudge in the right direction? Press play and join us for a fun conversation that feels just like catching up with two friends on all things business and marketing.
Connect with Sara:
Instagram: @saradoesseo
https://saradoesseo.com/
Links:
Apply to the Coterie Mastermind: amberhousley.com/mastermind
Join Me at Inspired Retreat: amberhousley.com/joininspiredretreat
Come take a journey with me in this episode as we step back in time to explore the early years of my business. It all began with a simple Facebook Memory post from 9 years ago that triggered a cascade of memories. Back then, I was not only managing the business as a side hustle but also navigating the challenges of raising a baby and a kindergartener.
I'll walk you through the products and services I was passionately creating and offering to the world during those days. We'll delve into the surprising sales I was making, with actual numbers from my P/L statement in 2014.
Now, with the gift of hindsight, I'll share wisdom that has emerged over the course of nine years. What may have seemed like small steps back then were actually building the foundation for the business I have today. This episode isn't just a stroll down memory lane; it's a journey of self-discovery and entrepreneurial evolution.
Whether you're an entrepreneur, engaged in a side hustle, or someone contemplating the leap into the world of business, this episode provides a candid glimpse into the past, filled with valuable lessons and the resilience that propels us forward. Tune in, and together, let's rewind the clock to uncover the treasures hidden in the early chapters of my business story.
Links:
Apply to the Coterie Mastermind: amberhousley.com/mastermind Join Me at Inspired Retreat: amberhousley.com/joininspiredretreat
In this solo episode, I'm excited to take a deep dive into the world of strategic online sales funnels. Drawing from my recent experience at the successful Bloom and Grow Live event, I share how having a strategic foundation in place allowed me to work smarter, not harder, in creating and executing sales funnels, offer pages, and email campaigns quickly. I'll walk you through the essential elements that make up a sales funnel and explain how to get started with the necessary assets.
Growth and Wisdom Highlights:
You’re doing a disservice if you’re not sharing how you can help people
The beauty of generating repeat business
Build something once and reap the benefits of it for years
Take-aways:
It’s all about learning how to nurture people into your offer
Understanding the “buying mood"
The various assets you can create with sales funnel software
Additionally, I'll unveil the software tools I use for creating impactful sales pages, managing email campaigns, and handling course membership products. Whether you're new to the world of sales funnels or looking to optimize your existing approach, this episode provides practical insights and strategies to help you work more efficiently and effectively.
Links:
Apply to the Coterie Mastermind: amberhousley.com/mastermind
FG Funnels Special Offer: amberhousley.com/fgfunnels
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Join Me at Inspired Retreat: amberhousley.com/joininspiredretreat
Join us as we sit down with Laylee Emadi, a coach for speakers and educators in the creative industry and the host of the Creative Educator Conference. In this friendly conversation, we explore the art of effective speaking and hosting live events. Laylee shares valuable insights on aligning your speaking content with your business offers, ensuring that your presentations not only impact your audience but also benefit your bottom line.
Discover how to be of service to event hosts and attendees, leaving a memorable mark both on stage and behind the scenes. Whether you're a seasoned speaker or just starting out, this episode offers invaluable tips to help you master the art of speaking and hosting.
Growth and Wisdom Highlights:
Take it easy, you don't have to do all the things, all the time.
Be on the host's team and focus on serving them and the audience.
Time is our most precious commodity, so make your presentations worth it.
Takeaways:
People remember how you made them feel above anything else and as a leader. What will their impression be?
Anyone who wants to teach what they know and make their industry a better place is welcomed to join Laylee's conferences.
When presenting or speaking slides are an absolute must.
Links:
Apply to the Coterie Mastermind: amberhousley.com/mastermind
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Join Me at Inspired Retreat: amberhousley.com/joininspiredretreat
Laylee's Instagram: instagram.com/laylee_emadi
Creative Educators Conference: https://layleeemadi.com/conference
In this episode, I take you on a personal journey into the world of business retreats and the often-overlooked phase that comes after the event - post-retreat self-care and reintegration. Join me as I share my own recent experience hosting my transformative "Bloom & Grow Live" event.
I'll open up about the raw emotions and insights I gained during the event and, more importantly, the practical strategies I employed afterward to ensure a smooth transition back into my business. From managing the post-retreat high to maintaining momentum in my business, you'll find valuable tips and actionable advice for business owners who create retreats.
Take-Aways:
Hydration is key throughout your live event.
Arrange for support the morning following the retreat to give yourself a break from decision making.
Allow a full week to catch up on business operations after your retreat.
Make time to engage on social media so you have an archive of all of the wonderful posts and shares your attendees tagged you in.
Links:
Apply to the Coterie Mastermind: amberhousley.com/mastermind
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Join Me at Inspired Retreat: amberhousley.com/joininspiredretreat
In this insightful episode, we welcome guest, Eboni Creighton, the Mommy Teacher Expert from cr8joi.com. With a Master's degree in Elementary Education and over 15 years of experience as an Elementary School Teacher, Eboni brings a wealth of knowledge to our discussion.
As the fall season ushers in a flurry of activities and responsibilities, Eboni shares her mission to infuse joy into the lives of moms and women, especially during this busy season when home, school, and business priorities often collide. She offers practical tips and a unique educational twist to help you create more joy in your everyday life, even amidst the chaos.
We also delve into a lively discussion around simple content creation and consistent marketing strategy, where Eboni excels. Discover the various methods and strategies she employs to spread joy and connect with her audience, making her business a beacon of inspiration for moms juggling a multitude of roles and responsibilities.
Growth and Wisdom Highlights:
We all need to return to being a beginner from time to time
Let's talk about some important YouTube and TikTok considerations
Take-Aways:
Tricks to help kids manage emotions and adjust when coming home from school
Tune in for some must-haves for your weekly organizational checklist
Simple ways to improve your newsletter writing skills
Links:
Join my Blooming Business Inner Circle Membership: amberhousley.com/innercircle
LMNT water electrolytes: https://amzn.to/3tam0jb
Eboni Creighton Website: www.cr8joi.com
Instagram: https://www.instagram.com/mrs.cr8/
Youtube: https://www.youtube.com/cr8joi
Subscribe to the Joi Note: https://cr8joi.us19.list-manage.com/subscribe
Candice helps wedding pros build a profitable business with purpose; giving them the short cuts and secrets she’s learned along the way. Amber and Candice talk about pricing, authenticity, over-delivering, content creation and the magic of turning 40!
Growth and Wisdom Highlights:
- Going "live" for the first time as a shy content creator
- You have to grow into being the unpolished version of yourself, but when you do, that’s when you really start attracting likeminded clients. Let everyone around you self-select!
- How to know how much to charge for your programs and products.
- Spreadsheets are fun and other “Tales from the Clipboard.” Learn about Candice’s opt-in newsletter and her crazy-good organizational skills.
Take-Aways:
- The biggest bang for your buck when it comes to content creation is blogging!
- Gather feedback from your customers through "office hours" calls to uncover the voice of your customer and understance what they need/want next.
- Discover what you are an expert in and confidently teach it!
- Know this: “You’re either here for me or you’re not.” 40 is the best age because you stop caring what people think, and you stop trying so hard to get people to like you.
Resources shared in this episode:
instagram.com/candice.coppola
candicecoppola.com/
Coterie Mastermind: amberhousley.com/matermind
Weekly Business & Marketing Planning Notepad: amberhousley.com/planner
Jessica McIntosh is a branding, portrait and retreat photographer with 15 years of experience capturing the most beautiful moments when women finally invest in themselves!
Today we talk about the huge value that a photographer adds to your in-person retreat or live event. And how communication, collaboration, and encouragement are key to capturing images that best reflect you and your brand.
Growth and Wisdom Highlights:
-
How to build a retreat team, including a photographer, to best support you and your attendees
-
Infuse personality into your retreat! Bring in people who can model proactive behavior and help everyone feel comfortable.
-
Communication is key! Consider the best tools to communicate with your team and attendees throughout the event.
Take-Aways:
-
Take the time to set expectations so your photographer knows what is important to you and what is not.
-
Ask yourself, “Do I just need coverage for my event or do I also want to offer my attendees an experience like headshots or mini-branding sessions?"
-
Squeeze in a branding session for yourself during the retreat!
Resources we talked about:
https://www.instagram.com/jessicarai
https://www.jessicamcintosh.net/
Retreat Planning Roadmap: amberhousley.com/invite
Meet today's guest, Andrea Claassen. Andrea is an expert in helping women align their minds and bodies with the seasons and cycles of life.
Today we’re talking about applying Ayurveda and the wisdom of life to each day, practice by practice. In particular, how we can apply these practices for the coming fall season to benefit our lives and businesses. We also chat about publishing a book, coaching and producing a podcast while staying true to ourselves, and the cycles of life.
Growth and Wisdom Highlights:
- Applying Ayurvedic practices to help us embrace the energy of the fall season.
- Intuitive-lead marketing and creating a higher commitment from customers.
- How to self publish a book and working with a writing coach and writing a book in all alone in a cabin with no internet.
Take-Aways:
- Ideas to help you feel more grounded if you're feeling off balance in life or business.
- Ways to serve different audiences in your business by offering a "choose your own adventure" type program.
- How to stick with podcasting, or anything in online business for that matter, for 8 years!
The fall session of Andrea's Seasonal Living Collective kicks off this month.
Resources we mention:
https://www.instagram.com/seasonalandrea
https://andreaclaassen.com/links
Fall Virtual Retreat: amberhousley.com/fall
They say to “choose your hard” right? We’ve got two choices and they are both hard.
We can try something new and feel the fear of failure or we can stay where we are and forever battle feelings of regret, the regret of not going after what we want.
I have two stories for you today that illustrate this dilemma. One is about my daughter and the other is about me.
Growth and Wisdom Highlights:
- When it comes to processing fears or feelings, take the time to journal and let your inner voice answer the questions you’re facing.
- There is no finish line in entrepreneurship. Our journey is full of new pathways to take.
- Embrace the journey because it is all here to serve me and my future self, and it can be fun!
- Instead of “Am I going to get this right?” with “Am I going to learn something here?”
Take-Aways:
- Positive energy vs. negative energy. Stress has a real impact on our physical reactions.
- We all want to be liked. We fear that people will turn us down, but rejection is not a reflection of our worth.
- There are incremental ways to overcome our fear of taking risks.
- If you choose to embrace the opportunities the pay-off is always worth it
- Above all I want to ask you, “If you overcame this fear, what could happen?
Resources I mention:
Big Magic by Elizabeth Gilbert https://amzn.to/3PjeCdy
Bloom & Grow Live amberhousley.com/bloomandgrow
Invite Abundance Fall Retreat amberhousley.com/fall
Weekly Planner Notepad: amberhousley.com/planner
Don't try to tell me that summer is over. We technically have one more month to work on and meet our summer goals so let's do a check-in together to see how things are going!
Yep, we've got a little bit of a casual Friday vibe on the podcast today, so welcome!
Growth and Wisdom Highlights:
- How to embrace an ADHD work style.
- Don't hold back your skills and knowledge - share that goodness with the world!
- Being intentional with planning your weeks based on your energy to amplify your presence.
Take Aways:
- Don't feel bad about being scattered or having a lot of tabs open at once, literally or figuratively.
- Amplifying all the good you have created results in a positive response from your audience.
- Check-in on your summer goals. What can you push to accomplish before the fall season?
Resources we talked about:
Favorite makeup: Thrive Causemetics Yuka app for clean product ratings
Upcoming Invite Abundance Fall Virtual Retreat: amberhousely.com/fall
Bloom and Grow Live in Nashville is coming up! September 20-21, 2023.
Use Clue to track your cycle so you know when you have the most creativity and energy.
Meet Amber Lilyestrom! She loves cats. She loves living by the lake. And, she believes in sharing your weirdness with the world so that the people who will love you can find you!
Amber Lilyestrom is a business mentor, branding expert, author and speaker. She helps female entrepreneurs live fully into their visions and expand their capacity for receiving in life and business.
In fact, Amber's been a longtime mentor and coach of mine, and I'm so excited to have her on today's episode to share all her wisdom with you!
Growth and Wisdom Highlights:
- How to use all of your senses to help be more present.
- The beauty of coaching and mastermind groups is getting the permission to edit your dreams. They don’t have to stay the same in order for you to be successful.
- Ask, “How can I be a creator today?” The act of creating content is such a beautiful gift.
Take-aways:
- Embrace being a beginner when trying new things.
- Share your dreams so others can find you.
- Understand your version of The Sweet Life and truly live into it.
Join me (and Amber Lilyestrom!) at Bloom and Grow Live September 20-21, 2023 in Nashville.
Learn more about Amber Lilyestrom:
AmberLilyestrom.com IG @amberlilyestrom
The Ignite Your Dream Podcast
Check out Amber Lilyestrom’s book Paddle Home, a tribute to each of us and the extraordinary paths that we walk. In this heart-opening collection of poems and stories, Amber speaks to the depth of our pain and the strength of our souls as we rise into the fullness of who we really are. Each passage is an invitation home.
Thanks for listening! I’m happy to be back in the studio to chat with you each week!
Maghon Taylor is celebrating 10 years in retail and she’s here to tell us how she built such a creative, beautiful and community-integrated business!
All She Wrote Notes is a brick and mortar store in Gibsonville, North Carolina that offers beautiful stationery, books, lettering classes and more. Think of a book fair and a colorful “pop-up” and a boutique all in one!
And, an exciting announcement: Betty Confetti #2 comes out October 3rd!
Growth and Wisdom Highlights:
We have natural seasons in our business growth.
Choose to feel contentment with where you are right now and just revel in your progress.
How her business partnership with her dad has blossomed.
Take-aways:
Consider limiting your hours of availability to create more sustainability.
Remember how helpful it is to shop directly from creatives instead of buying their products on Amazon.
Find ways to keep adding in your personal touch to each of your sales.
Thanks for listening! I’m happy to be back in the studio to chat with you each week!
Spring is a great time for businesses to make changes and grow and there are plenty of ways to make the most of the season and ensure success for your business. Embrace the energy of renewal and revamping any area of your business that could use improvement, such as updating your branding or refreshing your website.
Celebrate your successes and learn from your past history of the previous season.
Take some time this season to create new relationships with potential clients or partners and build a supportive network around your business.
Understand the difference between masculine and feminine energy and learn to combine the two energies to create a balanced business approach.
And remember!
- Don't be afraid to change your business strategy if it's not working.
- Allow yourself time to rest and rejuvenate.
- Leave room for creativity and spontaneity.
- Assess again how aligned you are with your offer.
Episode Links: RSVP to the Rise & Shine Virtual Spring Retreat:
http://amberhousley.com/riseandshine
Blooming Business Inner Circle Membership:
http://amberhousley.com/innercircle
Join Amber live and in-person at Inspired Retreat this April 30-May 3:
http://amberhousley.com/inspiredretreat
Today I’m walking you through winter, spring, summer, and fall of 2022 and how I grew as a person and as a business owner.
2022 was a year where I needed to shed some layers. I focused on alignment and recalibration, and I wrote a new chapter of health and wellness in my life.
Growth and Wisdom Highlights:
- What if flourishing wasn’t about increasing in size? What if it meant going deeper instead of wide? What if it meant being more rooted and strong?
- Stop delegating your magic. This is your business. Own it. You built this. Stop playing small.
- Joy today is believing and knowing that I did my best and that God will take care of the rest.
Takeaways:
- What can we learn from studying codependency?
- Want to hear my little post-coaching call prayer ritual? I think you’ll love it!
- I tell you about my solo retreat experience, our family’s summer travels, where I turned for peace during our grief over the passing of loved ones, and how I learned to leverage nature.
- The message of 2023: take it slow. This isn’t a race to the finish line.
Thanks for listening! I’m happy to be back in the studio to chat with you each week! RSVP to the Rise & Shine Virtual Spring Retreat: http://amberhousley.com/riseandshine Join Amber at Inspired Retreat this April 30-May 3: http://amberhousley.com/inspiredretreat
After 20 years of hosting experiences and live events, I know what it takes to bring your brand to life. Over many years of trial and error, I’ve found that getting started can sometimes always feel like the hardest part.
In this episode, I'm letting you in on a few guidelines that are key to follow when taking the plunge to starting your first retreat. I follow this framework for each and every retreat I have, and it truly is the backbone of creating an event that comes full circle.
Highlights:
- Outline your vision
- Create your goals
- Set a budget
- Create your attendee onboarding strategy
- Develop your marketing plan
- Establish an event timeline
- Deliver an amazing experience
- Build your post-retreat marketing strategy
Links & Resources Mentioned In This Episode:
Listen to the Bloom & Grow Show Podcast
Download the FREE Retreat Planning Roadmap
Join the waitlist for Invite and Delight
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women who want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
This month in the Blooming Business Inner Circle, we’re talking about collaboration and how you can leverage it to grow your business.
Today’s episode shares two things you can do to land some of the media you’ve always wanted for your business or brand. This is just a small peek at the strategies and frameworks I’m covering this month, so be sure and join our marketing and business mastermind today.
Highlights:
- Subscribe to HelpAReporter.com and get potential collaborations delivered right to your inbox
- Build relationships with local reporters
- Learn the art of pitching to potential partners
- Action steps to landing media for your business TODAY
Links & Resources Mentioned In This Episode:
Listen to the Bloom & Grow Show Podcast
Download the FREE Retreat Planning Roadmap
Join the waitlist for Invite and Delight
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women who want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
In today’s mini-episode, I’m sharing my secret sauce to creating, hosting, and selling not only retreats, workshops but also live events. This is my signature trifecta that has created raving testimonials and transformations in my clients and customers. This also could serve as a great yardstick to compare to the experience you might be currently planning or selling right now. When I break each of these down, consider how they compare to what you are currently planning and where you might need to make some adjustments.
Content
- What are you learning?
- What are you going to be activating on?
- What are we focusing on right now/What’s the point?
Experience
- Where will it be?
- What will they experience activities wise while there?
- How will you experience the other scents?
- Attendee onboarding and during
Transformation
- What will I walk away with?
- What is my guarantee?
- What shift has taken place?
Excited to create and sell your pretty and profitable experience? Join the waitlist for my new course, Invite and Delight! You'll get the inside scoop as I walk you through how to create a transformational experience for your clients that brings your brand to life.
Links & Resources Mentioned In This Episode:
Listen to the Bloom & Grow Show Podcast
Download the FREE Retreat Planning Roadmap
Join the waitlist for Invite and Delight
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women who want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
Now that live events are coming back, there’s been a bit of buzz around the words workshop and retreat. There’s also been confusion on what each of them means, how they each make profits in a business, and which one would best fit my business.
So in today’s episode, I’m clearing up the confusion and we’re diving deeper into:
- What’s the difference between a retreat and workshops?
- The Pro’s and Con’s of Workshops.
- The Pro’s and Con’s of Retreats.
- And answering the question, How to determine which is best for you?
After you listen, head on over to Instagram and comment on this episode in the feed and tell me which one gets you the most excited? Workshops? Retreats or are you still undecided?
And of course, if you want to learn more from me on all things, retreats, and live event experiences, both in-person and virtual, my upcoming course Invite and Delight is definitely going to be down your alley, so get on the waitlist and stay tuned!
Links & Resources Mentioned In This Episode:
Listen to the Bloom & Grow Show Podcast
Download the FREE Retreat Planning Roadmap
Join the waitlist for Invite and Delight
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women who want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
I just got back from hosting my 16th Inspired Retreat in the gorgeous woods and hills of Tennessee. It was a delightful return to my home away from home and as always it was a week full of learning, for both me and our attendees. I’m always aiming to make each experience better and more impactful than the last, and so I am always open to reviewing what worked and what didn’t.
Let’s unpack all the lessons learned from this retreat.
- The debrief document that we create for every retreat and live event
- What content to share that quickly gets them taking action
- Keyways to help with setup, organization, and list-making
- How to maximize attendee interaction and comfortability
- Helping attendees to know which specific items to bring
- How a new twist on the dinner decor was unexpectedly helpful
- Always something to learn when it comes to feeding people
- Swag selections gone right and gone wrong
- How to get feedback on your own next moves
Interested in joining me at the next Inspired Retreat? Grab a glass of sweet tea and read all about the magic that makes up this event! Don't forget to save the date for April 24-27, 2022.
If you’re loving this, you’re going to love me pulling back the velvet curtain on all things retreats and live workshops in my upcoming course: Invite & Delight.
Links and Resources Mentioned in this Episode: Listen to the Bloom & Grow Show Podcast
Follow Amber Housley on Instagram
Learn more about my Blooming Business Inner Circle
Grab Your Free Retreat Roadmap
Be the first to know about the Invite & Delight Course
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women who want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
As we’re in the midst of Q4, most businesses are preparing to launch their new offer to the world. But before you go and create the graphics, send the emails and tell the world about the new amazing thing you have to offer, I want you to check and see if you’ve hit these 5 milestones.
- Validate your offer
- Set your goals
- Name your prize
- Check the stakes
- Schedule self care
We do things against the hustle culture here in the #sweetlifesisterhood. I desire you to have a launch that is thriving, joy-filled and doesn’t sacrifice everything else in your life.
This month in the Blooming Business Inner Circle I’m teaching all things Launching. Each sister in our Inner Circle gets access to my signature launching framework, swipe-files, email templates, and the ability to have a community for support and feedback. If you’re desiring that level of support in your business come on over and join us today.
Don’t know where to start with the perfect offer? Start with Funnel Gorgeous’s Offer Cure workshop and bundles today. amberhousley.com/offercure.
Links & Resources Mentioned In This Episode:
Listen to the Bloom & Grow Show Podcast
Follow Amber Housley on Instagram
Learn more about my Blooming Business Inner Circle
Start with Funnel Gorgeous's Offer Cure
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women who want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
I’ve been teasing for a little bit now and I’ve got something incredible coming your way on how you can create your own pretty and profitable retreat, workshop or live event. From rooftops of Las Vegas casinos to planning luxury weddings right here in Nashville, I know what it takes to create outstanding events and I want to bust the top myths you might be believing.
Top Myths: 1. No one wants live events right now because of Covid 2. You need to be a girly girl and extraverted to host a retreat 3. Retreats don’t make any money 4. You need to have a giant following and email list to be successful 5. You need to provide everything for all the guests 6. Retreats need to be international and super extravagant 7. You’ve got to have an incredible speaker lineup 8. This is a huge time suck and I can’t manage it with my other business operations
They’re busted! You can create both pretty and profitable live events! Now, I’ve got an incredible course coming soon called Invite & Delight where you will have all the resources you need to create a retreat your clients will be begging for. Stay tuned, it’s coming your way soon!
Links and Resources Mentioned in this Episode: Listen to the Bloom & Grow Show Podcast
Follow Amber Housley on Instagram
Learn more about my Blooming Business Inner Circle
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women who want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
I’m BACCCKKKK!
It’s been a whirlwind of a season these last 4 months and I’m excited to be back bringing you an update on where I’ve been and the things that are to come. With recently celebrating my 41st birthday and finally feeling like I’m in a spring season of my life, I’m sharing all the things I’m learning, loving, leaving behind and stepping into.
Let’s dive in and unpack all the trials and triumphs this last season has brought.
Highlights:
- 4 things I’m leaving behind from these past 4 months
- 4 things I’m stepping into now that I’m 41
- 4 things I’m loving right now
- 4 things I’m learning in this season
Links & Resources Mentioned In This Episode:
Listen to the Bloom & Grow Show Podcast
Follow Amber Housley on Instagram
Learn more about my Blooming Business Inner Circle
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women who want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
It's been two years since I started my signature membership program: The Blooming Business Inner Circle. In that time I've learned so much!
In this episode, I'm sharing the microphone with our special guest and Inner Circle Client Concierge, Jordan Boss. We'll discuss the ins and outs of our all-inclusive business mastermind. We'll also share some insight if you've ever thought about creating your own membership or group program experience.
To date, over 300+ women have been part of this program. We focus on proven frameworks alongside smart and simplified marketing strategies. We've created a community full of brilliant women ready to grow and scale their businesses.
Through our monthly happy mail known as "Growing Guide" workbooks, surprise party favors, and live in-person events, my team and I are constantly pouring ourselves into this mastermind experience. This Sisterhood is becoming all that I had envisioned and more!
Two years later, our mission of providing our sisters with success roadmap is still at the front of our minds. It all comes from constant experimentation. We've made it a focus to create seamless systems, include physical components for a better experience, and ask our members what we can improve on.
Like everything else in life, building a successful mastermind takes time. Over time, I've learned what my strengths and weaknesses are in delivering a dynamic program such as this and finding support where I need. This in turn has allowed me to thrive when teaching and coaching my clients in this program.
Let's unpack what I've learned so far! I can't wait to share with you my tips for designing your own program, and let you in on what goes on behind the scenes in the Inner Circle.
Highlights:
- What is the Blooming Business Inner Circle?
- What the all inclusive business mastermind experience offer you.
- Why I decided to create the Inner Circle and surprise wins and flops with our members.
- What I have learned in the past two years with this membership?
- What we have next in store for this program to make it even better.
Links and Resources Mentioned in this Episode:
Listen to the Bloom & Grow Show Podcast
Follow Amber Housley on Instagram
Learn more about my Blooming Business Inner Circle
Check out Inspired Retreat
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
Can you believe how fast this year has flown by? This season (and this year) may look different to you, and that's okay. In this episode, we're not looking to get back on course. We're making our own rules because in entrepreneurship that's what you can do. Let's face it, 2020 was a bit of a whirlwind and in 2021 we're all still playing catch up. Balancing life, motherhood, and business still hasn't been made any easier.
Today I'm sharing with you tips on how to manage your time and where to put your focus in your business for the second half of the year. I understand that sometimes it's hard to decide which ideas to take action on and feeling like there's a big question mark in the next chapter of your business. In this episode, I'm going to walk you through a mini-audit of the key areas of your business so you can reimagine your goals and plans.
Whatever you’ve been wondering about trying, now’s the time to make it happen! Remember, it’s OK if it’s not perfectly aligned with the goals you set for yourself back in January. You're trying something new, and dipping your toes into unfamiliar territory allows you to find energy and excitement for new things. And after 2020, I think we all need that!
Highlights:
- You don't need to get back on track, it's okay to change your course.
- This is the perfect time to experiment, to play, to try something new on for size, in your life, and your business.
- How a marketing refresh gives your business a little jolt of energy, helps you see what needs to be done, and also allows you to explore new ways to grow.
- What mid-year marketing check-in prompts you should follow to have an understanding of what's working and what's not working.
- Setting the next set of goals for your business and creating an affirmation statement to lean into.
Links & Resources Mentioned In This Episode:
Listen to the Bloom & Grow Show Podcast
Follow Amber Housley on Instagram
Check out my Signature Marketing Plan Framework, Flourish
Learn more about my Blooming Business Inner Circle
Read about the Coterie Mastermind
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
It's been two years, but I am so happy to be back with the Bloom & Grow Show podcast! So much has changed within myself and the world since the last episode. Today, I'm sharing with you some lessons I have learned both personally and professionally from the past year. I'm getting vulnerable with you and I'll even let you in on some of my journal entries during this time.
From being ill with Covid-19 and trying to run a business through the pandemic, I'll tell you, girl, it wasn't easy. If there's anything I learned it was to give myself grace from this whole experience and an invitation for you, too. Here's the truth: We. made. it.
I have so many things to be grateful for and can't wait to share with you all what I've been up to. Between my Blooming Business Inner Circle and Coterie Mastermind programs, so many changes have been made to make your experience even better. I also can't wait to introduce another Inspired Retreat, coming this October. This 4-day retreat will be focused on dreaming, getting work done, and focusing in on specific action plans. I don't want to get too ahead of myself, but we have some good things on this horizon, sisters!
Highlights:
- Getting personal with you, and sharing some of my journal prompts through my Covid-19 experience
- How I felt unequipped as a leader, but had to rise above
- Choosing to share openly about being ill with Covid-19
- What I am up to now in both business and my personal life
Links & Resources Mentioned In This Episode:
Learn more about my Signature Mastermind Membership Program
Read about my highest tier offering, The Coterie Mastermind
Listen to the Bloom & Grow Show Podcast
Follow Amber Housley on Instagram
Like the Show?
Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop, her Blooming Business Inner Circle, and Inspired Retreat— an annual business gathering of women entrepreneurs. Her Sweet Life Sisterhood tribe is made for women want to run businesses efficiently, with joy, and without the expense of sacrificing family time.
Have you ever felt like no one really understands what you do and gives your a confused look when you try to explain your business?♀️♀️♀️As an online entrepreneur/mompreneur, I feel that way sometimes and that’s why on today’s episode, I share with you the importance of finding a community to be your cheerleaders, supporters, and someone to talk shop with and where to find those friends. I also dole out some of the best advice I have received about why it’s not always best to be the smartest girl in the room. I also highlight the need to nurture your personal community, as well as your business community. So say yes to those invites for a mom’s night out or take the initiative and invite your fellow girlfriends over for a wine and cheese night. I want to support you as you build a thriving business, but also a joy-filled life surrounded by an amazing sisterhood.
On today’s episode I am sharing my best tips for creating live content that connects and converts. These days, studies have shown that 80% of users would rather watch live video from a brand than read any of their content marketing posts and that their retention rate is higher! I was shocked by these results and I want to help you harness the power and potential of live video on platforms such as Facebook, YouTube, and Instagram. In this episode I advise you on which platforms to share your content, the types of content you should be sharing, and how best to present yourself, so that you can bring in new leads and convert more customers. And always remember, it gets easier the more you do it. So turn up that microphone and get ready to hit record!
In January, I spent a weekend alone in a converted barn on the edge of the woods working hard on my business. I left feeling energized and focused with completed task list. So today friends, I am sharing with you the basics for how to plan your own solo working retreat in an effective and refreshing way. From what you should bring, never underestimate the importance of cozy slippers, to the need to set a pace and an intention, as well as how to structure your time. Listen in and start planning your own retreat, because let me tell you, it is so worth it!
Welcome to Season 2 of The Bloom and Grow Show! In today’s episode I am sharing with you all of my goals for 2019, as well as my Word of The Year! First, I break down what has been working and not working so well in my business this year and my plans for restructuring and refining my business. Even though it is mid-February, it’s never too late friends to start on your new year’s goals - there is nothing magical about the January 1st date. I am sharing with you all my business, home, family, and life goals, as well as how I plan to accomplish them. There is a range of ideas, from re-learning Spanish, to working on a monthly budget, to choosing new paint colors, and impacting over 500,000 women this year!
Highlights:
- What my word of the year is and why I want the same for you!
- Updates on my product launches and content challenges - thank you to all the women who took part in the Flourish Marketing Plan!
- How exhaustion can lead to opportunities and breakthroughs.
- Why I decided to be more honest with my team and how that will lead to more success in the coming year.
- What are my goals for my business, my home, and myself for 2019 and some actionable steps I plan to take to achieve them.
Links and Resources Mentioned in this Episode:
PowerSheets Goal Planners by Cultivate What Matters
Inspired Retreat
Inspired Coterie Mastermind
Building a StoryBrand by Donald Miller
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
Today’s short and sweet episode of The Bloom and Grow Show delves into the details of how and why Inspired Retreat began. I share with you how it has evolved over the years, from a day long workshop into the 4-day in-person experience of today. My goal is to give a group of talented female entrepreneurs the space and time to focus on their thriving businesses and leave transformed, refreshed, and supported.
It would be a privilege and an honor to welcome you this May, so join your fellow sisters and I on this journey and sign up here!
Highlights:
- Why the speakers are more than just teachers, but mentors and friends too.
- How I utilize my past skills as a wedding planner to merge the rustic, quaint location with four course meals and cocktail parties.
- Why the woodland location of Inspired Retreat (outside of Nashville, TN) adds to the magic of the event.
- The surprising places inspiration can be found and how to harness it.
- A code to save $200 on your ticket to Inspired Retreat!
Links and Resources Mentioned in this Episode:
Sweet Life Sisterhood Week: https://ah.amberhousley.com/sweet-life-sisterhood-week
Inspired Retreat: https://www.inspiredtheretreat.com/
Free Gift 🎁 - The Pretty & Profitable Checklist: https://ah.amberhousley.com/pretty-profitable-checklist
Questions: hello@amberhousley.com
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
In this episode, I offer up some ground rules that you should implement in order to simplify your day and have more fun with your business. I also answer your top questions about marketing online and via social media.
On this final Special Edition Flourish episode, I interview my friend Jessica Turner, a fellow multi-passionate and multi-faceted businesswoman. While working full time in healthcare doing corporate marketing, she has found the time to write multiple books and run a lifestyle blog, The Mom Creative, for busy moms. In this interview, she explains the joy and fulfillment that comes from keeping her full time job, despite success from her blog and books. She also discusses the unique challenges to self-publishing and marketing her husband’s children’s books, as well as her own books. Jessica also shares why relationships are currency in marketing and the importance of continual education in order to grow yourself and your business.
Tiffany Tolliver designs high-converting brands for women ready to create an online presence that truly gets results. In this Special Edition Flourish episode, we chat about Tiffany’s recent move from Washington D.C. to LA and how that has affected her life and her brand. Tiffany also shares with me her best tips about marketing, what has worked for her and what has not in her business, as well as the need to understand and acknowledge your worth.
I have worked with this special guest and friend for a few years now as her marketing director and it was a pleasure to speak with her in this Special Edition Episode. Lara Casey is the CEO of Cultivate What Matters (maker of one of my favorite tools, the PowerSheets goal planner). During our interview, Lara discusses her brands greatests strength, a few marketing wins, and what she plans to work on in the year to come. As a mompreneur, she shares some of her best advice to those starting out on their journey, including the realization that you are not going to be able to do it all and do it well, but you can choose to cultivate what matters and choose to use your unique gifts to affect people every day!
Who doesn’t love a perfectly placed hair bow in your child’s pigtails, I know I sure do! In this Special Edition Flourish episode, I interview Shunta Grant, creator and owner of Because of Zoe Designs, which designs handcrafted hair bows using premium fabrics. This attorney turned mompreneur shares with me her most successful marketing tactic (hint, a little teasing can go a long way), how she exchanged a living for a life, and the importance knowing who her business serves, what matters to those people, & why it matters to them.
In this Special Edition episode, I interviewed Kathy Romero, the founder of Kathy Romero Weddings and Events, a small company that does impressive work all over the world! Kathy shared with me her marketing wins from the past year, plans for the future, and a misstep along the way to her success (never underestimate the need for space in your work schedule). She ends our interview with the encouragement to fellow mompreneurs to never stop dreaming big!
In this Special Edition episode, I interview Lindsay Teague Moreno, a serial entrepreneur and published author. We dive into her journey from a photographer to a multi-talented Jack Jill-of-all trades, who is making entrepreneurship a viable option for moms who want to share their talents and gifts with the world. She offers insightful advice from her experiences, including the value in planning your social media, and how to embrace what isn’t working in your business and how to fix it.
Lisa Funk is a hand lettering artist and creative founder of Hand Lettered Design. In this Special Edition Flourish episode, I chat with Lisa about her successes and failures in her business and what she learned from them, her future plans that include focusing on facebook ads and evergreen sales, as well as the importance of embracing the chaos in one’s business and life as a mompreneur.
In this Special Edition Flourish episode, I interview my friend, fellow mompreneur, and business coach Amber Lilyestrom. She shares with me her journey from only providing one-on-one coaching to launching her own mastermind. We also discuss the importance of being oneself and riding the wave of brand me in a world surrounded by people trying to put us in boxes. Amber also doles out some important advice for mompreneurs just starting out.
In this Special Edition Flourish episode, I interview Brittani Allen. She is the creator and owner of Pinch Of Help, a home organization service that helps families clear the clutter, while also creating a healthier space . We discuss her brand’s greatest strength; listening to customers, so simple, yet so effective! We also dig into the marketing campaign tactics that work and didn’t work for Brittani in the past years and what she has learned from them. Lastly, she offers up lots of brilliant advice for fellow mompreneurs that you don’t want to miss.
This special edition episode offers a sneak peek at the content available in my signature Flourish 5-Day Marketing Plan Workshop. These short & sweet guest interviews feature industry friends and I wanted to pull them out of the vault for you. They reference 2018, but are filled with so many nuggets of wisdom and marketing inspiration, I knew you needed to hear them.
Join us live in January for the 2019 Flourish 5-Day Marketing Workshop designed to help your business grow and thrive. Short on time, but big on action, this one hour a day workshop focuses on marketing strategy & action plans and will help propel your business forward. Sign up for the Wait List today!
Highlights:
- How to not let your fears hold you back - so go on and reach out to that ideal client!
- Understanding that the direction of your business may not always be clear in the beginning, but flexibility and adaptation can lead to true growth
- How to translate someone saying “Wow that’s a really cool, great thing” into an actual client
- The marketing techniques Brittani plans to utilize to in the new year
- Why discovering your uniqueness and working hard to showcase it can be a game changer
People, Links, and Resources Mentioned in this Episode:
As a wife and mom of two kids plus a puppy, Brittani Allen gets it. She knows your family is your top priority and you would do anything to ensure their health and safety. But with busy schedules, carpool and all the obligations of raising a family, she knows that finding the time to sift through all of the current health topics and decipher what’s best for your family can be a challenge.
Her Healthy Home Makeover is a room-by-room assessment of not only the ORGANIZATION of your living space but also its HEALTH & FUNCTION. She's committed to creating a customized organization plan that will leave your space free of toxins, beautifully organized, and that gives you and your family the peace of mind you so desperately crave in your home.
Facebook: @pinchofhelp
Instagram: @pinchofhelp
Flourish 5-Day Marketing Plan Workshop: https://ah.amberhousley.com/flourish-waitlist
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
In this episode, I share my reflections and progress on goals from 2018. You can see the highlights at this blog post available here: https://www.amberhousley.com/blog/2018-year-in-review
In this special episode, I chat with my friend and fellow mompreneur, Cathy Olson, who runs Love Inspired. We discuss her business, which is the perfect mix of beauty and brains, where website and graphic design goes beyond something pretty into something smart, strategic, authentic, and message based. She shares some of her brand’s greatest strengths, as well as a marketing campaign tactic that didn’t quite work out, but how to turn failure into success. Cathy shares lots of advice, from the types of marketing ads that are growing, when to hire outside contractors, and how to ask for help when needed. Just because we mompreneurs may look like superheroes, we still need a sidekick or two.
In this Special Edition Flourish episode I interview my friend and fellow mompreneur, Heather Crabtree. We discuss her Savvy Business Owners Group, why marketing campaigns can fail and what to learn from it, as well as her brand's greatest strength. She also shares a great tip about graphics for beginners. We end our interview with some advice for fellow mompreneurs just starting off on this wild and rewarding journey.
In this episode, I break down one of my favorite tools that has helped me manifest my biggest life and business dreams - a Vision Board! A vision board is the opportunity to put out your dreams to the universe in a fun, visual, and physical manner. I go through the key questions you should ask yourself during this process, such as: What type of person do you want to be in the future? What does a day in the life of that person look like? I also share details about my previous vision boards and how the quote “make your visions so clear that your fears become irrelevant” has become my guiding mantra for the coming year. Are you ready to do this? Great, me too!
Don’t forget to watch my free training video with downloadable worksheet at https://www.amberhousley.com/visionboard
I'm going to walk you through creating your own gorgeous vision for 2019!
Highlights:
- The psychology behind vision boarding - what is the law of attraction?
- How my PowerSheets Goal Planner is the ultimate tool for Vision Board prep work.
- What are the different elements of the board, from images to phrase, even specific numbers, and possible ideas for my Word of the Year.
- The one clear rule for your Vision Board. Hint, it involves visibility!
- A Discount Code to Persnickety Prints for you own collage print.
Links and Resources Mentioned in this Episode:
My free Vision Board Training: https://www.amberhousley.com/visionboard
PowerSheets Goal Planner by Cultivate What Matters: http://shrsl.com/1854t
Persnickety Prints: https://www.persnicketyprints.com/photo-collage/
Pinterest Page: https://www.pinterest.com/amberhousley/
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
This special Saturday episode gives you an inside look at my Christmas List, resolutions for the new year and reflections on the past year - what went well or not so well. I also share details about my one of my favorite traditions - the Christmas Cookie Exchange Party, where a little friendly competition mixes with some delicious treats.
Highlights:
- The inside scoop on my Christmas Cookie Exchange Party: its history, some of the rules and why it's such a success.
- The importance of taking a break during the last quarter of the year in order to gain more focus
- One of my biggest resolutions for next year involves getting more healthy with better meal prep and nutrition, while also getting more active. Should I give pilates a try?
- I also give you a peak into my favorite resources I use all the time to make every day better, from daily devotionals to therapeutic apps.
Links and Resources Mentioned in this Episode:
terrain by Anthropologie: https://www.shopterrain.com/
Kendra Scott Jewelry: https://www.kendrascott.com/
Arbonne: https://www.arbonne.com/pws/amberhousley/tabs/home.aspx
Talkspace app: https://www.talkspace.com/
Flow With Intention - class by Jess Lively: http://flowwithintentiononline.com/
Jesus Calling by Sarah Young: https://www.amazon.com/Jesus-Calling-Enjoying-Peace-Presence/dp/1591451884/ref=sr_1_2?ie=UTF8&qid=1544841503&sr=8-2&keywords=jesus+calling+sarah+young
The Book of Awakening by Mark Nepo: https://www.amazon.com/Book-Awakening-Having-Being-Present/dp/1573241172/ref=sr_1_1?ie=UTF8&qid=1544841567&sr=8-1&keywords=the+book+of+awakening+by+mark+nepo
21-Day Meditation Experience app (Deepak Chopra & Oprah Winfrey): https://play.google.com/store/apps/details?id=com.chopracenter.meditationexperience&hl=en_US
The Joyful Garden Planner: https://www.joyfulgardenplanner.com/
Promo Code - 'HOLIDAYS' for 30% off and Free Shipping!
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
I have just returned from an amazing retreat in Los Angeles with my business coach Amber Lilyestrom's mastermind with Lewis Howes as a featured guest. While the trip is still fresh in my mind, I wanted to share with you all my biggest takeaways from the retreat and how they are impacting my year to come.
Highlights:
- The importance of fuel and energy in one's life and business. Going outside and enjoying nature and eating those greens can really work wonders!
- Discussing the reasons behind women's feelings to suffer silently and not inconvenience others and how to change that.
- What is constant innovation (a phrase used by Lewis Howes) and how it can be used to better oneself and to finally break free from tired routines producing the same results.
- How the company you keep can be an excellent resource that moves you forward.
- Answering the tough questions, such as why are you doing this? and what impact will it have on yourself and others? will lead you towards action and success in the new year.
People, Links, and Resources Mentioned in this Episode:
Amber Lilyestrom
http://www.amberlilyestrom.com/
Lewis Howes
https://lewishowes.com/
Free Vision Board Training Workshop
https://www.amberhousley.com/visionboard/
Flourish Marketing Plan Workshop (a focused five days of marketing strategy and action)
https://www.amberhousley.com/flourish
In this episode of The Bloom and Grow Show, Amber reveals top strategies to feeling more confident with social media and how to see your time pay off. Amber explains what a friend told her about bots and how to get real followers the right way. First, commit to creating consistent, valuable content that amplifies what is already great about you. Make sure to have a pulse on all channels with consistent themes that translate to each website. Next, show personality to stand out from the crowd and Amber gives tips on engaging with your audience. Then, some other strategies Amber offers for social media are having fun, actively looking for followers, and checking your analytics.
Enjoy the show!
Links/Resources
Blissful Abode Interiors
The Sweet & Savvy Social Bundle
Show Notes:
- Bots grow your following online 00:02:00
- Creating valuable content 00:03:45
- Have a pulse on all channels 00:05:05
- Show personality 00:06:55
- Listen, ask, engage 00:09:20
- Have fun 00:10:50
- Actively look for followers 00:12:30
- Check your analytics 00:14:50
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
In this episode of The Bloom and Grow Show, Amber reveals how she is on the way to Christy Wright’s Business Boutique Conference in Nashville, TN. Then Amber advises how to select the right conference for your needs. First, do your research by finding testimonials and discover what the price of the conference includes. To save money, Amber suggests finding a roommate to offset the cost of your hotel room and have a pajama party. Also, will your experience bring a return on investment and will there be a whole lot to do? For example, Amber wrote a sales page she could implement after the conference. Then, Amber says to do your homework on the speakers, not to judge speakers based on their online followers, and always to prepare questions.
Enjoy the show!
Links/Resources
Christy Wright’s Business Boutique: https://www.businessboutique.com/events/nashville/
Inspired Retreat: https://www.amberhousley.com/inspired-retreat/
All She Wrote Notes: https://www.allshewrotenotes.com
Show Notes:
- Inspired Retreat dates are released 00:02:55
- Do your research 00:03:55
- Find a roommate for your hotel 00:05:00
- Return on investment 00:06:05
- Do your homework on the speakers 00:07:55
- Don’t discount a speaker based on their online following 00:09:20
- Prepare questions 00:10:00
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
In this episode of Sweet Saturdays, Amber reads her first winner of the podcast review contest. Then Amber reveals how the Instant Pot was intimidating, and she let it sit in her pantry unopened for months. Also, Amber’s Dahlias are thriving even at the end of October. Clean-up for the garden is approaching to pull everything up and possibly grow some pansies to provide soil nutrients. Amber reveals how she is preparing to buy some bulbs for Spring and then recommends some resources. Later, we learn about the Joyful Garden Planner and Amber’s first relaxing holiday season. Look forward to Amber’s holiday season bucket list to find inspiration and fun ideas to make memories with your family this season. Lastly, Amber talks about her holiday plans, decorating, and pollinating her Meyer lemon tree.
Enjoy the show!
Links/Resources
Floret Flowers: https://www.floretflowers.com
Blooming Blub: https://www.bloomingbulb.com
Longfield Gardens: https://www.longfield-gardens.com
The Joyful Garden Planner: https://www.joyfulgardenplanner.com
Joyful Garden Planner Instagram @joyfulgardenplanner
Making Things Happen Conference: https://makingthingshappen.com
Fast Growing Trees: https://www.fast-growing-trees.com
Show Notes:
- Amber reads a podcast review 00:01:20
- Instant Pot is intimidating 00:02:45
- Dahlias are thriving 00:04:05
- Garden clean-up 00:07:10
- Buying bulbs for Spring 00:08:10
- Joyful Garden Planner 00:09:15
- Amber has never had a relaxing holiday season 00:11:05
- Holiday season bucket list 00:12:00
- Early Christmas decorating 00:12:45
- Thanksgiving camping trip 00:13:10
- Making Things Happen Conference 00:13:55
- Meyer lemon tree 00:14:45
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
In this episode of The Bloom and Grow Show, Amber opens the show by diving in with some tips to get your business holiday season ready. First, audit your website and social media platforms to ensure they are up to date and mobile-ready. Amber also suggests testing your site for how quickly it loads because faster websites work better. Then we learn that gift cards are a marketing tactic everyone needs to employ, and sneak peeks will create excitement for your brand. Amber reveals her tricks in creating customer retention, customer acquisition, and later she advises on giving optimal customer service and keeping conversion rates high.
Enjoy the show!
Links/Resources
Website: https://www.amberhousley.com
Test Your Website Speed: https://developers.google.com/speed/pagespeed/insights/
Checklist for a Pretty & Profitable Online Presence: https://www.amberhousley.com/podcast/
Show Notes:
- Audit your website and social platforms 00:02:15
- Gift cards are a marketing tactic 00:03:20
- Sneak peek your holiday offerings 00:04:00
- Create holiday-based imagery and graphics 00:04:40
- Give thanks to your past customers 00:05:40
- Small business Saturday 00:06:05
- Product reviews 00:07:10
- Instant responses 00:09:00
- Conversion rates 00:10:15
- Create a plan 11:20
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
In this episode of The Bloom and Grow Show, Amber opens the show up by revealing how she struggled with what success looks like and never being satisfied. Then Amber tells us to define our success and discloses helpful tips on how to do so. First, make sure you dream big, Amber suggests making a vision board to put your goals out in the universe. Next, evaluate where you are right now to ensure you can always have successful days. Also, Amber advises identifying the ‘why’ of your business. In other words, identify core values to measure your success simply. Look at who you admire to glean insights from and identify things you want to bring into your success plan. Lastly, make sure to put your plan into action!
Enjoy the show!
Links/Resources
Vision Board Free Training: https://www.amberhousley.com/visionboard
Website: https://www.amberhousley.com
Inspired Retreat: https://www.inspiredtheretreat.com/homePowerSheets Intentional Goal Planner by www.cultivatewhatmatters.com
Show Notes:
- How Amber defines her success 00:01:20
- YOU get to define your own success 00:02:35
- The opportunity to dream big and vision boards 00:05:15
- Evaluate where you are right now 00:07:15
- Identify your ‘why’ in business 00:09:00
- Amber’s core values 00:10:00
- Look at who you admire 00:11:05
- Put your plan into action 00:12:30
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
In this episode of The Bloom and Grow Show, Amber opens the show up by telling us what a marketing strategist is and how she has an opinion on everything. Then, Amber recommends the book StrengthsFinder to find out which strengths you were inherently born with. Lastly, we find out why Amber’s goal is to be fired by her clients.
Enjoy the show!
Links/Resources
Website: https://www.amberhousley.com
Inspired Retreat: https://www.inspiredtheretreat.com/home
Recommended book: StrengthsFinder
Jordan Boss: https://www.selahcreativestudio.com
Show Notes:
- What does a marketing strategist do 00:02:15
- What makes Amber different from a typical marketing strategist 00:03:35
- StrengthsFinder 00:04:20
- Amber’s goal is to be fired 00:06:05
- Know your end goals 00:06:55
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
In this episode of The Bloom and Grow Show, Amber opens the show up by telling us why pledging Kappa Alpha Theta was a positive experience and how it inspired one of her first businesses. Then, Amber reveals how the Sweet Life Sisterhood came about and what her brand stands for. Lastly, we learn about Amber’s goals, how to join the sisterhood, and their manifesto.
Enjoy the show!
Links/Resources
Website: https://www.amberhousley.com
Inspired Retreat: https://www.inspiredtheretreat.com/home
Show Notes:
-
Amber loved high school 00:01:25
-
Pledging Kappa Alpha Theta 00:02:10
-
How the Sweet Life Sisterhood came about 00:03:40
-
Amber’s goal is to help others grow thriving businesses and joyful lives 00:05:55
-
Join the sisterhood 00:07:10
-
The sisterhood’s manifesto 00:07:45
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies. Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
Amber Housley is a creative business and sweet life cultivator who founded her first business in 2007. Today, she's a Marketing Strategist for top creatives and influencers, producing hundreds of thousands of dollars in revenue with her sales and launch strategies.
Passionate about raising women to new heights, Amber shares her smart strategies with other women business owners through live and virtual trainings like the Flourish 5-day Marketing Plan Workshop and Inspired Retreat— an annual business gathering of women entrepreneurs. Her private Inspired Coterie Mastermind program is made for women want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time.
In this episode of The Bloom and Grow Show, Amber opens it up by telling us her goal is to share strategies and help women find confidence and clarity in their business ventures and personal lives. Amber tells us about herself and how she wasn’t born in the south, but she got there as fast as she could. Later, Amber informs us about all her business ventures and previous corporate gigs.
Enjoy the show!
Links/Resources
Website: https://www.amberhousley.com
Show Notes:
- About Amber Housley 00:02:30
- How Amber got started in entrepreneurship 00:04:30
- Cards for sorority sisters 00:06:40
- Amber’s first online storefront 00:08:15
- Sweet Life Designs 00:09:00
- Amber’s corporate jobs 00:10:00
Like the show? Subscribe on iTunes and leave a 5-star, positive review RIGHT HERE.
We'll choose one lucky reviewer each month to win a FREE GIFT!