Expert advice from leaders in the Fence, Deck and Wood Stain and Seal industry. How to's, reviews, Q & A and general information about all things in the Wood Stain and Seal world.
On this episode of the Wood Care Podcast, Caleb sits down with Richard Hochanedel, owner of Deck Revive and inventor of the Stain Paddle.
Rich brings over 28 years of experience in the wood care industry, starting in 1998 as a side hustle before eventually transitioning into a full-time business. Today, Deck Revive serves customers across Kansas, with a strong reputation built on repeat clients and referrals.
In this episode we discuss:
• Growing a staining business through referrals and repeat customers
• Building partnerships with other contractors to generate leads
• Navigating a challenging 2025 season with weather and economic shifts
• Transitioning to more efficient products and processes
• The story behind inventing the Stain Paddle to improve application quality
Rich also shares his approach to customer education, why he prefers oil-based stains for long-term performance, and how proper process and communication lead to better results.
With decades of experience, Rich offers practical advice for contractors looking to build a long-term, sustainable business — including investing in quality equipment, staying committed through early challenges, and solving problems in the field.
🎙️ Brought to you by Stain & Seal Supply
Follow us on social:
/ stainandsealsupply
/ stainandsealsupply
/ stainandsealsupply
#FenceStaining
#DeckStaining
#WoodFinishing
#PreFinishing
#ContractorInterview
#StainingBusiness
#FenceIndustry
#DeckRestoration
#TradeEntrepreneur
#StainAndSealSupply
#StainingUniversity
#ContractorGrowth
DISCLAIMER: The views, opinions, and experiences shared in this series are those of the guest and do not necessarily reflect those of Caleb Roth, Stain & Seal Supply, or the Wood Care Podcast. This content is for informational and educational purposes only and should not be considered professional advice. Always evaluate methods, products, and strategies based on your own business needs and local regulations.
Episode SponsorsThis episode is brought to you by:
Stain & Seal Supply
Professional-grade stains, tools, and equipment for serious contractors.
StainandSealSupply.com
EXPERT Professional Wood Care
Advanced wood stains, cleaners, and protection systems trusted by contractors worldwide.
EXPERTWoodCare.com
Gopher Wood
Factory-finished and pre-stained lumber solutions for builders and wood care professionals.
GopherWood.us
If this episode brought value, leave a review and share it with another wood care professional.
On this episode of the Wood Care Podcast, Caleb sits down with Jeff Konopack of Deck Medic to talk about building a scalable deck care business.
Jeff began his career in exterior painting before transitioning into specialized deck restoration, where he quickly realized the importance of creating systems, processes, and data-driven decision-making to grow the business.
Over time, those systems helped transform the operation into a franchise model, allowing proven methods and processes to be shared with other operators.
In this episode, we discuss:
• Transitioning from general exterior painting to deck restoration
• Creating repeatable business systems and quoting processes
• Employee retention strategies in a seasonal industry
• Commission-based team leadership and accountability
• Building long-term customer relationships through maintenance services
Jeff also shares why communication is the most important skill for contractors—whether it’s managing customer expectations or building trust with employees.
For Jeff, the goal isn’t just landing a single job, but building long-term clients who return for maintenance every few years.
He also encourages contractors to focus on building brand equity through five-star reviews, continuous education, and networking within the industry.
🎙️ Brought to you by StainAndSealSupply.com
Follow us on social:
/ stainandsealsupply
/ stainandsealsupply
/ stainandsealsupply
#FenceStaining
#DeckStaining
#WoodFinishing
#PreFinishing
#ContractorInterview
#StainingBusiness
#FenceIndustry
#DeckRestoration
#TradeEntrepreneur
#StainAndSealSupply
#StainingUniversity
#ContractorGrowth
DISCLAIMER: The views, opinions, and experiences shared in this series are those of the guest and do not necessarily reflect those of Caleb Roth, Stain & Seal Supply, or the Wood Care Podcast. This content is for informational and educational purposes only and should not be considered professional advice. Always evaluate methods, products, and strategies based on your own business needs and local regulations.
Episode SponsorsThis episode is brought to you by:
Stain & Seal Supply
Professional-grade stains, tools, and equipment for serious contractors.
StainandSealSupply.com
EXPERT Professional Wood Care
Advanced wood stains, cleaners, and protection systems trusted by contractors worldwide.
EXPERTWoodCare.com
Gopher Wood
Factory-finished and pre-stained lumber solutions for builders and wood care professionals.
GopherWood.us
If this episode brought value, leave a review and share it with another wood care professional.
On this episode of the Wood Care Podcast, Caleb sits down with Ian Whitcomb, owner of Patriot Stain & Seal based in Oklahoma City.
Ian entered the fence staining industry in 2015 as a side hustle, purchasing a used stain trailer and working evenings and weekends while serving as a 22-year military veteran and airline pilot. With some local advertising in his first year, he generated over $100,000 in revenue while still working another career.
Today, the business has grown into a highly efficient operation generating between $450,000 and $675,000 annually.
In this episode we discuss:
• Building a staining business while working a full-time career
• Operational systems that allow small crews to work efficiently
• Labor strategies that retain skilled workers
• Remote quoting using digital tools like Google Earth
• Transitioning from traditional marketing to a 100% digital strategy
• Using AI to streamline administrative and marketing tasks
Ian also shares insights on business systems, CRM integration, job costing, and why contractors must know their numbers to stay profitable in a competitive market.
This episode is packed with practical insight for contractors looking to build a scalable wood care business while improving operations and efficiency.
🎙️ Brought to you by StainAndSealSupply.com
Follow us on social:
/ stainandsealsupply
/ stainandsealsupply
/ stainandsealsupply
#FenceStaining
#DeckStaining
#WoodFinishing
#PreFinishing
#ContractorInterview
#StainingBusiness
#FenceIndustry
#DeckRestoration
#TradeEntrepreneur
#StainAndSealSupply
#StainingUniversity
#ContractorGrowth
DISCLAIMER: The views, opinions, and experiences shared in this series are those of the guest and do not necessarily reflect those of Caleb Roth, Stain & Seal Supply, or the Wood Care Podcast. This content is for informational and educational purposes only and should not be considered professional advice. Always evaluate methods, products, and strategies based on your own business needs and local regulations.
Episode SponsorsThis episode is brought to you by:
Stain & Seal Supply
Professional-grade stains, tools, and equipment for serious contractors.
StainandSealSupply.com
EXPERT Professional Wood Care
Advanced wood stains, cleaners, and protection systems trusted by contractors worldwide.
EXPERTWoodCare.com
Gopher Wood
Factory-finished and pre-stained lumber solutions for builders and wood care professionals.
GopherWood.us
If this episode brought value, leave a review and share it with another wood care professional.
On this episode of the Wood Care Podcast, Caleb sits down with Justen Coelho Meneses, a contractor with more than a decade of experience in the wood staining industry.
Justen shares the evolution of his company — originally launched as Making All Things New before rebranding to Omaha Deck and Fence Staining for 2026.
In this episode we discuss:
Rebranding a staining company for long-term growth
The challenges contractors faced during the 2025 season
Adjusting marketing strategies when leads suddenly slow down
Managing crews and maintaining accountability in the field
Strategic decisions heading into 2026
This episode is packed with insight for contractors looking to grow their business while navigating an increasingly competitive market.
🎙️ Brought to you by StainAndSealSupply.com
Follow us on social:
/ stainandsealsupply
/ stainandsealsupply
/ stainandsealsupply
#FenceStaining
#DeckStaining
#WoodFinishing
#PreFinishing
#ContractorInterview
#StainingBusiness
#FenceIndustry
#DeckRestoration
#TradeEntrepreneur
#StainAndSealSupply
#StainingUniversity
#ContractorGrowth
DISCLAIMER: The views, opinions, and experiences shared in this series are those of the guest and do not necessarily reflect those of Caleb Roth, Stain & Seal Supply, or the Wood Care Podcast. This content is for informational and educational purposes only and should not be considered professional advice. Always evaluate methods, products, and strategies based on your own business needs and local regulations.
Episode SponsorsThis episode is brought to you by:
Stain & Seal Supply
Professional-grade stains, tools, and equipment for serious contractors.
StainandSealSupply.com
EXPERT Professional Wood Care
Advanced wood stains, cleaners, and protection systems trusted by contractors worldwide.
EXPERTWoodCare.com
Gopher Wood
Factory-finished and pre-stained lumber solutions for builders and wood care professionals.
GopherWood.us
If this episode brought value, leave a review and share it with another wood care professional.
Contractor Interview: Will Wright – Integrity Exterior Cleaning
On this episode of The Wood Care Podcast — Where Experts Talk Wood — we sit down with Will Wright of Integrity Exterior Cleaning.
Will shares his journey in the exterior cleaning and wood care space, including how he built momentum in a competitive market and developed systems that support consistent growth. We dive into what it takes to build trust with customers, balance production with leadership, and create a business that operates beyond just daily labor.
This conversation covers:
• Building a reputation in exterior cleaning and wood care
• Creating systems that support steady growth
• The transition from operator to business leader
• Maintaining quality standards while scaling
• Lessons learned from real-world projects and customer relationships
This episode is about discipline, long-term thinking, and doing the work that most people avoid.
If you’re serious about building a sustainable service business in the wood care or exterior cleaning space, this conversation will challenge and sharpen you.
Watch the Full Video Version
See the full conversation on YouTube on the Stain & Seal Supply channel and on The Wood Care Podcast Facebook page.
Join the Conversation
Join our Facebook group, Stain & Seal University, to connect with other wood care professionals, share insights, and continue learning.
Become a Pro Partner
The Pro Partner Program is built for serious wood care professionals who want better margins, priority access, and direct expert support. It’s a working partnership designed to help you grow smarter and more profitably.
See if you qualify here:
https://stainandsealsupply.com/pages/become-a-pro-partner
Download the App
Download the Stain & Seal Experts iOS app for access to our stain calculator, virtual fan deck, product ordering, tools, social channels, and podcast access — all in one place.
Episode SponsorsThis episode is brought to you by:
Stain & Seal Supply
Professional-grade stains, tools, and equipment for serious contractors.
StainandSealSupply.com
EXPERT Professional Wood Care
Advanced wood stains, cleaners, and protection systems trusted by contractors worldwide.
EXPERTWoodCare.com
Gopher Wood
Factory-finished and pre-stained lumber solutions for builders and wood care professionals.
GopherWood.us
If this episode brought value, leave a review and share it with another wood care professional.
On this episode of the Wood Care Podcast(previously known as the Stain & Seal Experts' Podcast), we sit down with Chris Olsen of Madison Stain & Seal.
Chris shares how he started his staining business about five years ago after realizing a traditional education path wasn’t for him. At just 27 years old, Chris took an unconventional route into business — beginning with videography, photography, and storytelling, including wedding videography, which he often did for free early on to build his portfolio and experience.
This episode is about transitioning career paths, learning in the first year, and building momentum in your local market.
🎙️ Brought to you by StainAndSealSupply.com
Join us for Staining University March 4-5, 2026: StainingUniversity.com
The Pro Partner Program is built for serious wood care professionals who want better margins, priority access, and direct expert support. It’s not a club — it’s a working partnership designed to help you grow smarter and more profitably. Think you’re a fit? See if you qualify here: https://stainandsealsupply.com/pages/become-a-pro-partner
Follow us on social:
/ stainandsealsupply
/ stainandsealsupply
/ stainandsealsupply
#FenceStaining
#DeckStaining
#WoodFinishing
#PreFinishing
#ContractorInterview
#StainingBusiness
#FenceIndustry
#DeckRestoration
#TradeEntrepreneur
#StainAndSealSupply
#StainingUniversity
#ContractorGrowth
DISCLAIMER: The views, opinions, and experiences shared in this series are those of the guest and do not necessarily reflect those of Caleb Roth, Stain & Seal Supply, or the Wood Care Podcast. This content is for informational and educational purposes only and should not be considered professional advice. Always evaluate methods, products, and strategies based on your own business needs and local regulations.
Episode SponsorsThis episode is brought to you by:
Stain & Seal Supply
Professional-grade stains, tools, and equipment for serious contractors.
StainandSealSupply.com
EXPERT Professional Wood Care
Advanced wood stains, cleaners, and protection systems trusted by contractors worldwide.
EXPERTWoodCare.com
Gopher Wood
Factory-finished and pre-stained lumber solutions for builders and wood care professionals.
GopherWood.us
If this episode brought value, leave a review and share it with another wood care professional.
On this episode of the Wood Care Podcast(previously known as the Stain & Seal Experts' Podcast), we sit down with Darren Pollen of 1st Place Finishing!
Darren shares his journey in the wood finishing industry, from spotting the opportunity in staining fences and decks to building a business that keeps jobs rolling. We talk about building your brand, earning trust, and finding the balance between working in the field and running the business behind the scenes.
This episode is about growth, consistency, and doing the work it takes to move forward.
🎙️ Brought to you by StainAndSealSupply.com
Join us for Staining University March 4-5, 2026: StainingUniversity.com
Follow us on social:
/ stainandsealsupply
/ stainandsealsupply
/ stainandsealsupply
#FenceStaining
#DeckStaining
#WoodFinishing
#PreFinishing
#ContractorInterview
#CanadianContractor
#StainingBusiness
#FenceIndustry
#DeckRestoration
#TradeEntrepreneur
#StainAndSealSupply
#StainingUniversity
#ContractorGrowth
DISCLAIMER: The views, opinions, and experiences shared in this series are those of the guest and do not necessarily reflect those of Caleb Roth, Stain & Seal Supply, or the Wood Care Podcast. This content is for informational and educational purposes only and should not be considered professional advice. Always evaluate methods, products, and strategies based on your own business needs and local regulations.
Episode SponsorsThis episode is brought to you by:
Stain & Seal Supply
Professional-grade stains, tools, and equipment for serious contractors.
StainandSealSupply.com
EXPERT Professional Wood Care
Advanced wood stains, cleaners, and protection systems trusted by contractors worldwide.
EXPERTWoodCare.com
Gopher Wood
Factory-finished and pre-stained lumber solutions for builders and wood care professionals.
GopherWood.us
If this episode brought value, leave a review and share it with another wood care professional.
We’re kicking off the end of the year with two big announcements for wood care contractors.
Learn more about Stain & Seal University (attendee, exhibitor, and sponsor info): staininguniversity.com
Sign up for the Contractor Interview Series: stainandsealsupply.com/contractor-interviews
Episode SponsorsThis episode is brought to you by:
Stain & Seal Supply
Professional-grade stains, tools, and equipment for serious contractors.
StainandSealSupply.com
EXPERT Professional Wood Care
Advanced wood stains, cleaners, and protection systems trusted by contractors worldwide.
EXPERTWoodCare.com
Gopher Wood
Factory-finished and pre-stained lumber solutions for builders and wood care professionals.
GopherWood.us
If this episode brought value, leave a review and share it with another wood care professional.
In this episode, Caleb Roth shares what's coming next for the wood care community — including the return of Staining University, happening March 4–5 in Lebanon, TN, and the launch of our biggest content project ever: the Contractor Interview Series.
This winter, we’re interviewing 100 wood care contractors from across the country — fence guys, deck pros, log home specialists, and pre-stain shop owners — to capture the real stories and lessons from the 2025 season. No scripts, no sales pitches. Just honest conversations that help every contractor in our industry get better.
We’ll cover what the series is about, why you should join, and how to sign up.
What You’ll Hear in This Episode:
An overview of Staining University and what to expect this year
Why we’re launching a nationwide Contractor Interview Series
How these interviews will help elevate the entire wood care industry
How to get featured on the Stain & Seal Experts Podcast, YouTube, and social channels
Details on what to expect during your interview
How to prepare and where to reserve your spot
If you're a fence, deck, wood restoration, or log & timber professional, this is your chance to share your story — and help move the entire industry forward.
Want to be interviewed?
Sign up here: https://stainandsealsupply.com/pages/contractor-interviews
If you'd like, I can also write:
✅ A short intro script you read at the start of the episode
✅ A longer YouTube description
✅ A social media promo post for announcing this episode
Just let me know.
Episode SponsorsThis episode is brought to you by:
Stain & Seal Supply
Professional-grade stains, tools, and equipment for serious contractors.
StainandSealSupply.com
EXPERT Professional Wood Care
Advanced wood stains, cleaners, and protection systems trusted by contractors worldwide.
EXPERTWoodCare.com
Gopher Wood
Factory-finished and pre-stained lumber solutions for builders and wood care professionals.
GopherWood.us
If this episode brought value, leave a review and share it with another wood care professional.
Stain & Seal Experts Podcast - Founders 10 Franchise Launch
Episode Overview
Caleb Roth announces the launch of the Stain & Seal Experts Franchise Partner Program, opening 10 founding territories for December 1st onboarding. This episode breaks down the complete franchise opportunity, benefits, and what makes this the perfect time to join The Family.
Key Topics Covered
Caleb's Origin Story
Started staining business in 2012 looking for control of his future
Evolution from fencing → deck staining → log homes → all outdoor wood
Built educational content, podcast, and Staining University events
Franchise Program Launch
Introducing Stain & Seal Experts Franchise Partner Program
10 territories opening for December 1st onboarding
Off-season preparation for 2026 launch
The Founders 10 Benefits
Keep your current brand, add Stain & Seal Experts
On-site launch with Caleb and team
First 90 days of advertising campaigns built for you
Additional 50,000 households added to territory
Free $4,000 EXPERT Paint & Stain Machine
Target Audience
Existing staining/wood care businesses wanting to scale
Entrepreneurs looking for new mission and control of their future
Anyone who wants to grow without shutting down mid-season
Complete Package Details
Dual-brand through 2025, clean rebrand January 2026
Keep phone number, reviews, and website (redirects to new site)
On-site launch week with Caleb and team
90-day priority support + dedicated coach
Complete advertising setup with copy, creative, and tracking
System Proof & Training
Indoor staining capability removes seasonality
Hundreds of 5-star reviews proving system works
Complete ad templates and marketing materials
Online learning management system
117-page operations manual covering:
Industry background and culture installation
Mission, vision, core values
Leadership principles
Uniform and safety guidelines
Complete service and equipment guides
Key Takeaways
No Brand Disruption: Keep your current brand through peak season 2025, add Stain & Seal Experts branding, then clean rebrand during off-season.
Complete Support System: On-site launch, 90-day priority support, dedicated coaching, and corporate-built advertising campaigns.
Proven Model: Hundreds of 5-star reviews and established systems that work.
Seasonality Solution: Indoor staining capability with EXPERT machine removes weather limitations.
Limited Opportunity: Only 10 founding territories available with enhanced benefits.
Action Items
Book franchise consultation call (link in description)
Review 117-page operations manual preview
Consider territory options for your market
Evaluate dual-branding strategy for your existing business
Resources Mentioned
Stain & Seal Experts Franchise Consultation
117-Page Operations Manual
Online Learning Management System
EXPERT Paint & Stain Machine ($4,000 value)
Staining University Events
Contact Information
Book your franchise consult call with Caleb Roth
https://clienthub.getjobber.com/client_hubs/aec6a09e-f829-4beb-8646-1186e1a956f4/public/work_request/new?source=social_media
Spots Remaining: 10
This episode is for existing wood care professionals and entrepreneurs looking to take control of their future in the growing outdoor wood care industry.
Stain & Seal Experts Podcast
Business Update with Joe Everest
STAIN & SEAL SUPPLY
The Family Business
20+ premium colors with 4.5-5.0 star ratings
Stain & Seal Experts University growing on YouTube/social
Direct-to-consumer focus with educational content
EXPERT PROFESSIONAL WOOD CARE
Commercial Division
B2B sales to contractors through retailers/distributors
3-5 year durability with lifetime warranty
Growing contractor loyalty and professional partnerships
GOPHERWOOD MANUFACTURING
Factory-Finished Solutions
Six-sided kiln-dried lumber with factory stain application
Eliminates on-site labor, ensures uniform finish
Targeting high-end contractors and developers
KEY SYNERGIES
Shared manufacturing and supply chain
Cross-business customer referrals
Unified wood care expertise across divisions
CONTACT
Website: stainandsealsupply.com | (615) 785-1861
Social: @stainsealexperts
Education: Stain & Seal Experts University
Episode Description
Join Caleb Roth, founder of Restorative Industries, as he breaks down the mystery behind airless sprayer tip numbers and shares his go-to tips for different staining projects. Originally shared in the Stain & Seal Experts University Facebook group, this episode transforms a popular video into an in-depth guide that will revolutionize how you approach spray application.
Whether you're struggling with uneven coverage, dealing with overspray issues, or simply trying to figure out which tip to use for your next fence project, this episode delivers the insider knowledge that separates amateur work from professional results. Caleb reveals his preferred tip selections for every type of wood staining project, from delicate deck work to large-scale agricultural fencing.
Key Topics Covered:
Complete breakdown of airless sprayer tip numbering systems
How tip selection affects coverage, finish quality, and efficiency
Caleb's preferred tips for fence staining, deck work, and siding projects
Common tip selection mistakes that cost time and money
When to use different spray patterns and angles
Troubleshooting spray issues through proper tip selection
Professional techniques for achieving consistent coverage
Equipment recommendations for serious contractors
Resources Mentioned
🎓 Stain & Seal University
Facebook Group: Stain & Seal University
YouTube channel: @stainsealexperts
Video demonstrations of tip selection techniques
🛒 Professional Equipment & Supplies
Website: stainandsealsupply.com
Phone: (615) 785-1861
Location: 346 Old Liberty Rd, Alexandria, TN 37012
Join Caleb Roth, founder of Stain & Seal Supply, as he walks you through the complete process of producing a professional fence staining job from start to finish. This comprehensive guide covers everything from initial customer contact and site assessment to final cleanup and follow-up, ensuring you deliver results that build your reputation and grow your business.
Whether you're a seasoned contractor looking to refine your process or a newcomer to the fence staining industry, this episode provides the step-by-step blueprint for consistent, profitable results. Caleb shares insider secrets from decades in the business, revealing the systems and techniques that separate amateur work from professional-grade results.
Join Caleb Roth, founder of Stain & Seal Supply, for a faith-based approach to building lasting customer relationships in the wood care industry. Drawing from the timeless wisdom of Jesus's Parable of the Sower (Luke 8:5-8), Caleb reveals how this 2,000-year-old teaching provides a powerful framework for understanding leads, nurturing prospects, and building a thriving business through persistent, faithful follow-up.
In this inspiring episode, Caleb shares personal stories from his decades in the wood staining business, showing how the principles of sowing, tending, and harvesting apply directly to sales success. Whether you're a contractor struggling with lead conversion, a business owner looking to improve customer retention, or an entrepreneur seeking biblical principles for business growth, this episode offers practical wisdom grounded in scripture.
Key Topics Covered:
The four types of "ground" in your customer base
Why most sales efforts fail (and how to change that)
The power of persistent, faithful follow-up
Turning rocky ground into fertile soil
Building relationships that yield "hundredfold" returns
Biblical principles for ethical business practices
Creating systems for long-term customer cultivation
Join Caleb Roth, wood care expert and founder of Stain & Seal Supply, as he breaks down the essential techniques for staining plank and 4-rail agricultural fencing. Whether you're a contractor looking to expand your services or a property owner tackling your first ag fence project, this episode delivers the insider knowledge you need for professional results that last.
In this comprehensive guide, Caleb shares his proven methods for handling large-scale agricultural fencing projects, from material selection to application techniques that ensure maximum penetration and protection. Discover why agricultural fencing requires different approaches than residential deck and fence staining, and learn the specific products and techniques that deliver superior results on these challenging projects.
In this episode of the Stain & Seal Experts Podcast, host Caleb Roth explains the science behind capillary action and how it revolutionizes wood staining results. Discover why professional-grade penetrating oil-based stains like EXPERT Stain & Seal outperform big-box alternatives and learn proven sales techniques to educate customers and close more deals.
What You'll Learn:
Wood Stain Science: How capillary action creates self-leveling effects in professional wood stains
Penetrating vs. Film-Forming: Why oil-based penetrating stains work with wood fiber structure
Sales Techniques: Science-based approaches to overcome price objections and educate customers
Application Methods: Field techniques that maximize capillary response for professional results
Competitive Advantage: How understanding stain science differentiates your contracting business
Key Topics Covered:
Capillary Action Fundamentals
Wood fiber structure and microscopic pathways
Surface tension and viscosity in wood stain formulation
Temperature and humidity effects on stain penetration
EXPERT Stain & Seal Advantages
Engineered viscosity for optimal capillary response
Ultra-low VOC formulation that maintains performance
Consistent particle size for even stain distribution
Professional Sales Strategies
Educational sales approach using wood science
Handling price objections with technical knowledge
Demonstration techniques that close deals
Application Best Practices
Wood preparation for maximum penetration
Environmental conditions for optimal results
Back-brushing techniques and quality control
Staining University Training
Free Download: Capillary Action Sales Guide
Contractor Support: (615) 785-1861
If you're in the staining business — or thinking about jumping in — this episode could save you years of trial and error.
Caleb Roth walks through exactly what a profitable stain and seal business looks like at every stage: from a solo operator to a multi-crew, multi-million dollar operation. Whether you’re just starting with one truck or managing six, you’ll learn how to structure your team, manage margins, and grow with discipline.
This is the real-world blueprint Stain & Seal Experts uses — and now it’s yours.
🧰 What You’ll Learn:The 3 stages of building a profitable stain business
How to hit 50–60% gross and 25–30% net margins
Where most contractors lose money (and how to fix it)
What to systematize at each level
When to hire, scale, and expand
How Stain & Seal Experts franchises are structured for growth
🔗 Links & Resources Mentioned:📦 EXPERT Stain & Seal Products
📚 [Stain & Seal Supply- https://www.stainandsealsupply.com
🧠 Franchise Info & Opportunities
🛠️ Get Tools & Systems
💬 Quote of the Episode:
“The most profitable stain businesses keep gross profit between 50–60% and aim for 25–30% net profit. That only happens when you're disciplined about pricing, smart with labor, and serious about customer experience. Scale is good — but margin is king.”
Show Notes:
In this episode, Caleb from Stain & Seal Experts dives into the importance of understanding profit margins in the staining business. He addresses the debate around achieving a 50% gross profit margin and provides context for contractors of all sizes. Caleb shares personal experiences, including how transitioning from fencing to staining helped him scale his business and achieve financial stability. Whether you’re a solo operator or managing a growing team, this episode will help you understand how profit margins impact scalability, employee compensation, branding, and overall business success.
Key Takeaways:
Keywords and Hashtags:
Description:
Join Caleb from Stain & Seal Experts as he unpacks the role of profit margins in the staining business. Learn why a 50% gross margin is critical for growth, how to make the leap to higher margins, and why net profit is the most powerful metric for success. Whether you're working solo or managing a team, this episode is packed with actionable advice and relatable stories to help you navigate your business journey.
Episode Description:In this episode of the Stain & Seal Experts Podcast, we’re thrilled to feature a conversation with Dan Wheeler, host of The Fence Industry Podcast. Together, we dive into the nuances of painting and staining ornamental, agricultural, and equine fencing.
From the challenges of preserving these specialized structures to the techniques and products that yield the best results, this episode is packed with expert advice. Whether you’re a contractor, farmer, or rancher, you’ll gain valuable insights into enhancing the durability and appearance of your fences while maintaining the aesthetic charm of your property.
Tune in for actionable tips, industry knowledge, and some great stories from the field!
Show Notes: Introduction: Collaboration between Stain & Seal Experts and The Fence Industry Podcast * Topics Covered: + Unique considerations for staining farm, ag, and equine fencing + Importance of proper prep work and product selection + Weather, wear, and how to handle the elements + Tips for maintaining fences on farms and ranches + Common mistakes to avoid in staining and painting * Special Highlights: + Dan Wheeler’s experience in the fencing industry + Real-life examples of successful farm fence restorations + Product recommendations for long-lasting results * Closing Thoughts:* The role of expert staining in preserving investments and adding value to rural properties
Hashtags:#FenceMaintenance #FarmFencing #EquineFencing #StainAndSealExperts #FenceIndustryPodcast #WoodCare #StainingTips #FenceRestoration #AgFencing #OrnamentalFencing
Mill glaze has long been a debated topic in the wood care industry. In this episode of the Stain & Seal Experts Podcast, we explore what mill glaze is, whether it actually exists, and how it impacts stain and sealer performance. Drawing on research from the U.S. Forest Products Laboratory and practical industry insights, we’ll guide you through the best practices for overcoming challenges attributed to mill glaze. Learn how to prepare wood surfaces, ensure optimal stain penetration, and deliver professional-grade results every time.
Research Highlights
U.S. Forest Products Laboratory:
Keywords:
Mill glaze, wood finishing, wood staining, surface preparation, stain adhesion, U.S. Forest Products Laboratory, oil-based stains, professional wood care, wood restoration, sanding, cleaning wood
Hashtags:
In this episode of the Stain & Seal Experts Podcast, host Caleb Roth reveals why winter is the best-kept secret for wood staining projects. Learn how oil-based stains like EXPERT Stain & Seal thrive in cold weather, thanks to their lack of temperature restrictions and ability to penetrate dry winter wood. Discover the science behind lower humidity levels during winter, why wood is usually drier in colder months, and how this leads to superior staining results. Plus, Caleb shares pro tips for contractors and DIYers on how to make the most of winter staining, from timing projects to marketing this underutilized season.
Whether you're a contractor looking to boost off-season business or a homeowner thinking about protecting your outdoor wood structures, this episode is packed with actionable insights to help you succeed. Tune in now and take advantage of the winter months to get professional-grade results.
What You’ll Learn in This Episode:
Mentioned in this Episode:
Listen now to transform winter into your most productive season!
Episode Summary: Transparent and semi-transparent stains are beloved for their ability to showcase the natural beauty of wood. However, when used on boards with high color variation, they can sometimes be mistaken for inconsistencies in the finish. In this episode, host Caleb Roth breaks down how these stains work, what to expect during application, and how to achieve a more uniform appearance.
Key Takeaways:
Pro Tips Shared:
Why Listen: If you’ve ever struggled with uneven results when using transparent or semi-transparent stains, this episode will provide clarity and practical solutions. Discover how to embrace the natural beauty of wood while achieving a consistent and professional finish.
In this episode of the Stain & Seal Experts Podcast, host Caleb Roth joins Dan Wheeler on the Fence Industry Podcast to dive deep into the strategies and challenges of growing a fence business. Together, they explore the value of adding staining and pre-staining services to your offerings, how to maximize revenue through diversification, and the steps to seamlessly integrate these services into your business model.
Caleb shares his experience in dealing with team members who may not align with your company's culture and offers actionable advice for fostering a team that embodies your core values. Whether you're a seasoned professional or just starting in the fence and wood care industry, this episode is packed with practical tips, real-world examples, and inspiration to take your business to the next level.
Key Discussion Points:
Connect with Us:
Description:
In this episode of the Stain & Seal Experts Podcast, host Caleb Roth dives into strategies for growing your staining business during the off-season. Learn how to turn downtime into opportunity by building referral networks, implementing maintenance plans, and preparing your business for peak season success. Caleb shares actionable tips for upskilling your team, expanding service offerings, and refining operations to ensure your business thrives year-round. Whether you’re a seasoned contractor or just starting, this episode is packed with insights to help you make the most of the slower months.
Key Takeaways:
Like what you’re hearing? Don’t forget to subscribe, rate, and review the Stain & Seal Experts Podcast. For more tips, resources, and products to help your business thrive, visit StainAndSealExperts.com and ExpertWoodCare.com. Share this episode with a fellow contractor and let’s grow together!
staining business tips, off-season business growth, wood care strategies, Stain & Seal Experts, EXPERT Professional Wood Care, maintenance plans, referral networks, deck staining, fence staining, business preparation, wood restoration, contractor training, upselling, marketing for contractors, wood staining business.
In this episode of the Stain & Seal Experts Podcast, host Caleb Roth addresses one of the most common questions from fence staining contractors: "How can I attract more clients and increase my revenue?" With a focus on targeted growth strategies, Caleb shares actionable advice to help contractors expand their client base, boost profitability, and build a stronger business presence. Learn how to implement local SEO, offer additional services, and elevate customer experience to maximize client attraction and satisfaction.
Key TakeawaysImplement Targeted Marketing Strategies
Offer Additional Services
Enhance Customer Experience
With these strategies, fence staining contractors can effectively attract more clients, increase their revenue, and build a stronger reputation in the industry.
Relevant Links Stain & Seal Experts: Visit Our Site * Stain & Seal Experts Supply*: View Products
KeywordsFence staining business growth, attract more clients, increase revenue for contractors, Stain & Seal Experts, deck staining services, wood restoration, local SEO for contractors, customer service tips
Suggested Hashtags#StainAndSealExperts #FenceStaining #ContractorGrowth #WoodCare #DeckStaining #SmallBusinessGrowth #FenceMaintenance #MarketingTips
In this episode of the Stain & Seal Experts Podcast, Caleb Roth, founder of Stain & Seal Experts, takes listeners through his journey of transforming a small, owner-operated staining business into a scaled, automated company with a dedicated team. Caleb reflects on his early days managing all aspects of the business himself—from quoting and customer service to marketing and quality control. Now, he shares how he transitioned into a leadership role, focusing on strategic planning and growth, while emphasizing the importance of hiring the right people and building strong operational systems. This episode offers insights into the daily routines, hiring practices, and scaling strategies that have driven the success of Stain & Seal Experts.
Key TakeawaysStarting the Stain & Seal Experts Podcast
Early Beginnings in the Fencing Industry
Daily Routine and Core Behaviors as an Owner-Operator
Marketing and Customer Interaction
Scaling the Business and Building a Reliable Team
Growth, Automation, and Process Optimization
Current Operations and Executive Leadership
Vision for Growth and Personal Development
Final Thoughts and Future Plans
Relevant Links Learn More About Stain & Seal Experts: stainandsealexperts.com * Explore Our Wood Care Products: stainandsealsupply.com * Franchise Opportunities*: stainandsealexpertsfranchise.com
Stain & Seal Experts, Caleb Roth, wood care business, scaling a small business, stain manufacturing, customer service tips, automating business processes, fence staining, home improvement franchise, small business growth, hiring the right team, business mentorship, customer satisfaction, entrepreneurship tips
This episode provides a comprehensive look into the “then vs. now” of Stain & Seal Experts, offering invaluable insights for contractors, small business owners, and anyone interested in the wood care industry. Caleb’s reflections on hiring, scaling, and maintaining quality through growth make this episode a must-listen for anyone looking to take their business to the next level.
Staying Three Steps Ahead: How to Scale Your Staining Business with the Right Mindset”
Show Notes:In this episode of the Stain & Seal Experts Podcast, Caleb Roth takes listeners on a walk down memory lane, reflecting on his journey from working in his family’s fence business to founding Stain & Seal Experts. Caleb shares insights into what it takes to build a business in a fraction of the time it took him and discusses the mindset shift necessary for field technicians, crew leaders, and anyone in the staining business to succeed. He breaks down the critical need for thinking ahead on the job, anticipating tasks, and taking ownership for personal and professional growth.
If you're looking to scale your business, improve job site efficiency, or understand how to lead a crew effectively, this episode is for you. Caleb explains how developing forethought and work ethic not only makes you invaluable to your team but also dramatically increases your earning potential.
Key Takeaways:The Power of Preparation – Caleb highlights the importance of staying multiple steps ahead in your work, whether you're a crew member or a crew leader, to ensure efficiency and reduce mistakes on-site.
Lessons from the Fence Industry – Drawing on years of experience, Caleb shares how his transition from fencing to staining shaped his approach and provides actionable advice for others looking to grow their skills and business.
Mindset Shift – To truly excel, employees need to develop a forward-thinking mindset that goes beyond the immediate task. Caleb emphasizes how thinking about the job in advance can prevent issues, streamline workflow, and increase job satisfaction.
Why Work-Life Balance May Look Different for Business Owners – Caleb addresses the commitment and extra thought that business owners and leaders invest, and how team members can adopt some of these habits for greater success.
Advice for Scaling – Caleb shares his vision of helping others build in one year what took him ten, and how this drive fuels his dedication to educating others in the industry.
Share this episode with someone who needs to hear how to maximize their potential in the wood care industry! Don’t forget to subscribe and leave a 5-star review if you found value in today’s discussion.
Relevant Hashtags:#StainAndSealExperts #WoodCare #StainingBusiness #ScalingYourBusiness #ConstructionMindset #FenceStaining #DeckStaining #CrewLeadership #JobSiteEfficiency #MindsetMatters #StainPros #FenceIndustry #ProfessionalGrowth
Useful Links:* Visit the Stain & Seal Experts Store: stainandsealexperts.com/store * Follow us on Instagram: @stainandsealexperts * Interested in franchise opportunities? stainandsealexperts.com/franchise
Introduction:
Welcome to the Stain & Seal Experts Podcast, the only show dedicated to wood care and professional wood care contractors. I’m your host, Caleb Roth, founder of Stain & Seal Experts in Nashville. Join me as we dive into wood care tips, strategic planning, and how to maximize your business growth in the wood care industry. In today’s episode, we’re focusing on how to plan for fall wood care, why maintenance contracts are essential, and the importance of strategic planning for your wood care business.
Topics Covered:
Why Fall is the Perfect Time for Staining and Sealing
Fall offers cooler, more stable temperatures, making it the ideal time to protect wood structures like fences and decks. Staining and sealing your wood before the harsh winter elements set in ensures long-term protection.
The Importance of Maintenance Contracts
Caleb explains how wood care contractors can set themselves apart by offering scheduled maintenance for their customers. From inspecting fences to cleaning decks, maintaining customer relationships ensures repeat business and long-term success.
Comparing Business Models: Company A vs. Company B
Caleb compares two business models—one focused on getting new customers, and the other on keeping existing ones. He highlights the long-term value of building strong customer relationships, offering maintenance services, and creating a stable, growing business.
The Strategic Value of Repeat Customers
Learn how to reach out to past customers to offer additional services, conduct inspections, and remind them about annual maintenance. Leveraging these repeat customers increases your business's enterprise value and provides steady cash flow.
Why Expert Stain & Seal Products are the Smart Choice
Caleb talks about the Expert Wood Care system, which includes Expert Stain & Seal, Expert Clean & Bright, and why offering lifetime warranties with maintenance plans helps contractors build long-term customer relationships.
Strategic Planning for 2025 and Beyond
With quarter four underway, now is the time to start planning for the next year. Caleb shares insights into how to set realistic goals based on customer feedback and current data, ensuring your business continues to grow sustainably.
Stain & Seal Experts Franchise Opportunity
Interested in owning your own wood care business? Caleb discusses the Stain & Seal Experts franchise program and how it’s designed to help contractors achieve in one year what took him ten years to accomplish.
Links Mentioned in the Show: Stain & Seal Experts Store: https://expertwoodcare.com * Stain & Seal Experts Franchise Opportunity: https://stainandsealexperts.com/franchise * Contact Caleb for Franchise Information*: info@stainandsealexperts.com (Subject: Franchise)
Call to Action:If you found today’s episode helpful, please leave us a 5-star review, share it with a fellow wood care contractor, and follow us on social media for more wood care tips and business advice.
Follow Us on Social Media: Instagram: @StainAndSealExperts * Facebook: Stain & Seal Experts * LinkedIn*: Stain & Seal Experts
Hashtags to Use:#WoodCareExperts
Thank You for Listening!
Don’t forget to share this episode with a fellow contractor and let us know your thoughts in the comments. Your support helps our podcast grow, and we appreciate every review and share!
Introduction:
In today’s episode, we’re diving into fall wood care! With cooler temperatures approaching, now is the perfect time to stain and seal your fences and decks to protect them through the harsh winter months. We’ll also be discussing why oil-based penetrating stains are the superior choice for long-term wood care and how they can extend your working season as a contractor. Finally, we’ll share some exciting news about the Stain & Seal Experts store and our franchise opportunities!
Topics Covered:
Why Fall is the Best Time for Staining & Sealing
Discover how cooler temperatures and stable weather make fall the ideal season to protect your outdoor wood structures from winter damage.
Benefits of Oil-Based Penetrating Stains
Learn why oil-based stains penetrate deep into the wood to condition it from the inside out, preventing warping, cracking, and twisting. Plus, find out how oil-based stains are easier to maintain and don’t peel, crack, or chip over time.
Extending the Contractor Season
Contractors, take note! Oil-based stains can be applied even in below-freezing temperatures, giving you more working days and helping you grow your business during the colder months.
Fall Wood Care Tips for Homeowners
Get expert advice on how to prepare your wood surfaces for staining and sealing. From cleaning to choosing the right products, we’ve got you covered.
Visit the Stain & Seal Experts Store
Ready to start your fall wood care? Visit our Stain & Seal Experts Store to shop our exclusive EXPERT Stain & Seal products. Our ultra-low VOC, oil-based stains are designed to protect and beautify your outdoor spaces with ease.
Stain & Seal Experts Franchise Opportunities
Thinking about starting your own business? There’s a massive opportunity to be the first professional wood care contractor in your city. Learn more about becoming a Stain & Seal Experts franchisee and how you can gain access to our premium products, comprehensive training, and ongoing support.
Links Mentioned in the Show: Stain & Seal Experts Store: https://expertwoodcare.com * Stain & Seal Experts Franchise*: https://stainandsealexperts.com/franchise
Follow Us on Social Media: Instagram: @StainAndSealExperts * Facebook: Stain & Seal Experts * LinkedIn*: Stain & Seal Experts
Hashtags to Use:#WoodCareExperts
Thank You for Listening!
If you enjoyed this episode, make sure to subscribe to the Stain & Seal Experts Podcast for more wood care tips and business insights. Leave us a review and share this episode with anyone who needs to get their wood surfaces ready for fall!
Sponsor Commercial:
Special Announcement:
Shoutout:
Today I am sharing alive conversation I had with Joe Everest the Fence Expert about staining in the spring time, pre staining lumber and a whole lot more.
Moisture Content for Staining and Sealing Wood is critical, here are the basic rules of ideal moisture content and how you can test it yourself before your next staining job.
In this episode I discuss staining your fence or deck with oil based stains before rain comes.
In this episode I drop an excerpt from the Fence Industry Podcast where I was interviewed about scaling your business.
Podcast Show Notes:
Episode Title: Safety Essentials in Wood Staining with Rick Nelson | Stain & Seal Experts Podcast
Introduction: Welcome back to the Stain & Seal Experts Podcast! In this episode, host Caleb Roth welcomes Rick Nelson from American Wood Stain to discuss the paramount importance of safety in the wood staining industry.
What We Discuss:
Key Takeaways:
Connect with Us:
Thank you for tuning in to this episode of the Stain & Seal Experts Podcast. Share this episode to spread the word about safety in wood staining, and don't forget to subscribe for more insightful conversations!
In this episode I am interviewed by Dan wheeler from the Fence Industry Podcast, we discuss the economy and coming shows.
This is an episode you don't want to miss. Be sure to checkout this episode on FB, Youtube, LinkedIn, Spotify and iTunes. Please like and share our show. Sponsored by EXPERT Professional Wood Care- Expect Expert Results. Get your Pre-Stain Machine Here!!! - https://restorativewoodproducts.com/p...
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media:
Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
Here is an intimate story teller edition of the Stain & Seal Experts Podcast with special guest Stanton frank from Northwoods Refinishing. Stanton tells us his story and shares many of the struggles and setbacks along the way. If you are thinking about starting a wood care business but feel either not worthy, not good enough or simply don't know how then this story is for you. This is an episode you don't want to miss. Be sure to checkout this episode on FB, Youtube, LinkedIn, Spotify and iTunes.
Please like and share our show. Sponsored by EXPERT Professional Wood Care- Expect Expert Results.
Get your Pre-Stain Machine Here!!! - https://restorativewoodproducts.com/p...
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
A detailed step by step tactical guide to stripping deck coatings with Justen Meneses from Making All Things New
Caleb deep dives into strategic planning for your business. You wont learn this on youtube so bring a notebook and enjoy the show.
1 - What is strategic planning?
2 - Why is strategic planning important?
3 - What are the key components of a strategic plan?
4 - How does a business begin the strategic planning process?
5 - Share an example of a successful strategic planning process that you have used (Caleb / Dan)
6 - How does technology play a role in strategic planning?
7- What are some common pitfalls we should avoid in strategic planning?
It starts with a One page Strategic plan, the OPSP gets “Everyone on the Same Page”
A One-Page Strategic Plan, as outlined in the book "Scaling Up" by Verne Harnish, is a concise document that serves as a powerful tool for businesses looking to clarify their objectives, align their teams, and accelerate growth. This one-page document captures the essence of a company's strategic plan and provides a clear, at-a-glance view of its key priorities. Here are the key components of a One-Page Strategic Plan:
Core Values: This section outlines the fundamental principles and values that guide the company's culture and decision-making. Core values define the organization's identity and shape its behavior.
Purpose: The purpose statement articulates the company's reason for existence, it’s "why." It goes beyond profit and describes the positive impact the organization seeks to make in the world.
Core Competencies: This section highlights the key capabilities and strengths that set the company apart from competitors. These are the areas where the company excels.
BHAG (Big Hairy Audacious Goal): The BHAG is a long-term, visionary goal that inspires and motivates the team. It's a challenging, yet achievable target that focuses on the future.
Brand Promise: This is a succinct statement that describes the unique value the company offers to its customers. It's a promise the company consistently delivers on.
Profit per X: This metric defines the specific driver of profitability. It could be profit per customer, per location, per unit, or any other relevant measure that aligns with the company's financial objectives.
Critical Numbers: These are a few key metrics that directly impact the achievement of the company's goals. Critical Numbers keep everyone focused on what matters most.
3-5 Year Targets: This section outlines the high-level, quantifiable targets the company aims to achieve over the next 3-5 years. It includes financial, customer, and employee goals.
One-Year Plan: The one-year plan breaks down the longer-term targets into actionable steps for the next 12 months. It includes specific initiatives, responsibilities, and deadlines.
Quarterly Priorities: These are the top priorities for the current quarter that will drive progress toward the one-year plan. They are specific, measurable, and time-bound.
Individual Priorities: Each team member identifies their individual priorities for the quarter. These are the most important tasks that align with the quarterly priorities.
Meeting Rhythm: This section outlines the regular meetings and communication processes the company follows to keep everyone aligned and accountable.
The One-Page Strategic Plan is a dynamic tool that evolves as the business grows and adapts to changing circumstances. It serves as a compass, ensuring that everyone in the organization is heading in the same direction and working towards the same goals. It simplifies complex strategies into a concise, actionable format that fosters focus, alignment, and execution.
Fence signs and yard signs with my company information on them have really helped in our business over the years.
Can adding pre staining services change your business? Get your Pre-Stain Machine Here!!! - https://restorativewoodproducts.com/p... Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2 We believe in: https://expertwoodcare.com/ Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2 Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn Follow Caleb on social media: Instagram: https://bit.ly/3owojrN Facebook: https://bit.ly/3DBqej8 Twitter: https://bit.ly/3rK7Xhq LinkedIn: https://bit.ly/3dt5Ypf TikTok: https://bit.ly/3Go2eli Pinterest: https://bit.ly/3ECvft6 To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com #contractor #painter #myfencelife #Staining
Are You Doing the Bare Minimum | What it takes to grow!
Here is a snap shot into my business early on, this is what I did to make it grow.
I interview Brad Williams from Structured To Grow to get some real world Marketing Tactics that Work | Structured to Grow Vol. 1
Join the Conversation at Staining University on Facebook
Get your Pre-Stain Machine Here!!! - https://restorativewoodproducts.com/p...
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/ Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn Follow Caleb on social media: Instagram: https://bit.ly/3owojrN Facebook: https://bit.ly/3DBqej8 Twitter: https://bit.ly/3rK7Xhq LinkedIn: https://bit.ly/3dt5Ypf TikTok: https://bit.ly/3Go2eli Pinterest: https://bit.ly/3ECvft6 To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com #contractor #painter #myfencelife #Staining
Can adding pre staining services change your business?
This episode will focus on the advantages of pre-finishing lumber and how it can contribute to increased revenue for businesses, especially during the off-season.
Introduction:
1. What is Pre-finishing Lumber?
2. Advantages of Pre-finishing:
3. Revenue Generation in the Off-Season:
4. Marketing and Promotion:
5. Overcoming Challenges:
6. Case Studies and Success Stories:
7. Practical Tips for Implementing Pre-finishing:
8. Q&A and Listener Engagement:
9. Conclusion:
10. Outro:
Get your Pre-Stain Machine Here!! https://restorativewoodproducts.com/p...
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
Sell professional wood care services like a pro, price vs cost.
Get your Pre-Stain Machine Here!!! - https://restorativewoodproducts.com/p...
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media:
Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
Here is part one of our series- Close More Stain Jobs Now with this Bidding Strategy
Get your Pre-Stain Machine Here!!! - https://restorativewoodproducts.com/p...
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
All music is written, composed, recorded and owned by Caleb John Music. All music used with permission.
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
Today we takeover The Fence Expert Show while Joe Everest is on vacation.
In this episode I introduce Kurt Earl to the audience and together we take 40 minutes of Q&A and then end with a presentation about adding staining & sealing services to your fence or deck construction business.
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
Get your Pre-Stain Machine Here!!! - https://restorativewoodproducts.com/p... Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2 We believe in: https://expertwoodcare.com/ Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2 Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6 Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne Follow Caleb on social media: Instagram: https://bit.ly/3owojrN Facebook: https://bit.ly/3DBqej8 Twitter: https://bit.ly/3rK7Xhq LinkedIn: https://bit.ly/3dt5Ypf TikTok: https://bit.ly/3Go2eli Pinterest: https://bit.ly/3ECvft6 To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com #contractor #painter #myfencelife #Staining
What has fueled the growth of the most successful professional wood care contractors? Pros share their wins, losses, and lessons learned. Today we are joined by Justen Meneses from Making All Things New in Omaha, Nebraska.
Get your Pre-Stain Machine Here!!! - https://restorativewoodproducts.com/p...
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
Learn what has driven the growth and success of Buddy and Casey Smith from Classic Stain & Seal of Charlotte, NC
Get your Pre-Stain Machine Here!!! - https://restorativewoodproducts.com/p...
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
Get ready for Staining Season the right way, be responsible, be prepared. Get your Pre-Stain Machine Here!!! -
https://restorativewoodproducts.com/p...
Get Free Shipping from the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
We believe in: https://expertwoodcare.com/
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
Log Home Care & Maintenance | Nashville's Staining Contractor
Wood Talk - Western Red Cedar
Expert Wood Care Tips Cleaning,
Staining and Sealing Log Homes and Cabins.
Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST
We believe in: https://expertwoodcare.com/
Need Staining Leads for your business- https://www.expertadsagency.com/main
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
Best Wood Stain & Sealer | Nashville's Staining Contractor
Wood Talk - California Redwood
Expert Wood Care Tips
All about EXPERT Stain & Seal Stain Warranties?
What is flood coating?
Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST
We believe in: https://expertwoodcare.com/
Need Staining Leads for your business- https://www.expertadsagency.com/main
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Follow Caleb on social media:
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
Lessons I have learned about business working with my wife in our staining business | Nashville's Staining Contractor
Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST
We believe in: https://expertwoodcare.com/
Need Staining Leads for your business- https://www.expertadsagency.com/main
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media:
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To reach the Stain & Seal Experts team you can email:
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Buy a Used Dog- Wisdom Learned from being a farmer. The Stain & Seal Show 9 | Nashville's Staining Contractor Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST
We believe in: https://expertwoodcare.com/
Need Staining Leads for your business- https://www.expertadsagency.com/main
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining
The Pros and Cons of Niching or Broadening your service business. The Stain & Seal Show 8 | Nashville's Staining Contractor Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST
We believe in: https://expertwoodcare.com/
Need Staining Leads for your business- https://www.expertadsagency.com/main
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
#contractor #painter #myfencelife #Staining #myfencelife
Common mistakes made while cleaning and restoring wood fences and decks, Stain & Seal Expert's are here to clear up the confusion. Wood Restoration Mistakes | Stain & Seal Show 7 Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST
We believe in: https://expertwoodcare.com/
Need Staining Leads for your business- https://www.expertadsagency.com/main
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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Fence and Deck Staining in North Carolina | Stain & Seal Show Episode 6 I just met with Professional Wood Care Contractors from all over North and South Carolina this week, here's what I learned! Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST We believe in: https://expertwoodcare.com/ Need Staining Leads for your business- https://www.expertadsagency.com/main Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2 Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6 Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn Follow Caleb on social media: Instagram: https://bit.ly/3owojrN Facebook: https://bit.ly/3DBqej8 Twitter: https://bit.ly/3rK7Xhq LinkedIn: https://bit.ly/3dt5Ypf TikTok: https://bit.ly/3Go2eli Pinterest: https://bit.ly/3ECvft6 To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com Subscribe for weekly videos- https://bit.ly/3Gsoj2p #stainandsealexperts
Fence Staining Business Tips | Stain & Seal Show Episode 4
All About Stain Colors and transparencies and when to use them
Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST
We believe in: https://expertwoodcare.com/
Need Staining Leads for your business- https://www.expertadsagency.com/main
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media:
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To reach the Stain & Seal Experts team you can email:
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Subscribe for weekly videos- https://bit.ly/3Gsoj2p
Fence & Deck Staining Business Tips | Stain & Seal Show Episode 5 Staining Business in Australia and the UK Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST
We believe in: https://expertwoodcare.com/
Need Staining Leads for your business- https://www.expertadsagency.com/main
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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I'm interviewing Brad Williams from TCHEM and BERGFLOW and we discuss lessons learned from interviews with industry leaders.
We believe in: https://expertwoodcare.com/
Need Staining Leads for your business- https://www.expertadsagency.com/main
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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It's Saturday July 2nd and we're celebrating Independence Day and do Live Q&A! Join us to discuss our Professional Wood Care Industry Saturday's at 9am CST
We believe in: EXPERTWoodCare.com
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com S
ubscribe for weekly videos- https://bit.ly/3Gsoj2p
Today we talk about the Week in the Stain & Seal and Professional Wood Care Industry. Join Us at 9am CST Saturdays for Live Q&A!
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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Live Podcast with Caleb Roth from Stain & Seal Experts in Nashville Tennessee. Episode brought to you by EXPERT Professional Wood Care.
Checkout the official Stain & Seal Experts Store at: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media:
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
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TCHEM- FREE Training Event | July 20-21 Free Staining University Training in North Carolina
Subscribe for weekly videos- https://bit.ly/3Gsoj2p Checkout our official Expert Stain Shop here: https://bit.ly/3GkA5M2 Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6 Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn Follow Caleb on social media: Instagram: https://bit.ly/3owojrN Facebook: https://bit.ly/3DBqej8 Twitter: https://bit.ly/3rK7Xhq LinkedIn: https://bit.ly/3dt5Ypf TikTok: https://bit.ly/3Go2eli Pinterest: https://bit.ly/3ECvft6 To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com Subscribe for weekly videos- https://bit.ly/3Gsoj2p
Today I interview Justen Meneses at Making All Things News in Nebraska. A highly respected staining contractor and soldier in the United States Military. We talk all things staining, sealing and the state of the industry.
Connect with Justen at https://www.facebook.com/Making-All-Things-New-102987074638277
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Checkout our official Expert Stain Shop here: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
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Today I interview Buddy Smith with Classic Stain & Seal in Charlotte, North Carolina. We discuss what he has learned starting his staining business, Elon Musk buying Twitter and other market predictions.
visit Classic at https://classicstainandseal.com/
Subscribe for weekly videos- https://bit.ly/3Gsoj2p
Checkout our official Expert Stain Shop here: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media:
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Today I discuss the importance of team dynamics in a small business and identify fatal mistakes I've seen over and over. Subscribe for weekly videos- https://bit.ly/3Gsoj2p
Checkout our official Expert Stain Shop here: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
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Today I interview Dirk from BERGflow about how everything has changed when it comes to building a team of A players in your company.
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Checkout our official Stain & Seal Experts Store here: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
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To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
Subscribe for weekly videos- https://bit.ly/3Gsoj2p #stainandsealexperts
Jacob Salem from EZ Metrics Drops tons of knowledge on us about digital marketing trends for 2022. Jacob gives us 3 tips we can use to monetize in our business right now. Subscribe for weekly videos- https://bit.ly/3Gsoj2p Checkout our official Stain & Seal Experts Store here: https://bit.ly/3GkA5M2 Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6 Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn Follow Caleb on social media: Instagram: https://bit.ly/3owojrN Facebook: https://bit.ly/3DBqej8 Twitter: https://bit.ly/3rK7Xhq LinkedIn: https://bit.ly/3dt5Ypf TikTok: https://bit.ly/3Go2eli Pinterest: https://bit.ly/3ECvft6 To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com Subscribe for weekly videos- https://bit.ly/3Gsoj2p #stainandsealexperts
Today I interview the King of Company Culture, Matt Warner. Matt is a Serial Entrepreneur, one of my favorite mentors and he is from Nebraska. Matt Owns Empire Fence and Netting In Nebraska.
https://www.empire-fence.com/
www.mysalesman.com
Subscribe for weekly videos- https://bit.ly/3Gsoj2p Be sure to subscribe! https://www.youtube.com/channel/UCqT9... Checkout our official Expert Stain Shop here: https://bit.ly/3GkA5M2 Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6 Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn Follow Caleb on social media: Instagram: https://bit.ly/3owojrN Facebook: https://bit.ly/3DBqej8 Twitter: https://bit.ly/3rK7Xhq LinkedIn: https://bit.ly/3dt5Ypf TikTok: https://bit.ly/3Go2eli Pinterest: https://bit.ly/3ECvft6 To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com Subscribe for weekly videos- https://bit.ly/3Gsoj2p #stainandsealexperts
In this live recorded video podcast Christian Beziat and Caleb roth of Stain & Seal Exerts and Expert Wood Care introduce ourselves and talk about the top ten most common questions we get about who we are.
Subscribe for weekly videos- https://bit.ly/3Gsoj2p
Checkout our official Expert Stain Shop here: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
Subscribe for weekly videos- https://bit.ly/3Gsoj2p
In this video Caleb Roth interviews Marissa Eastep, quality control officer of Easy Stain Memphis Tennessee.
Subscribe for weekly videos- https://bit.ly/3Gsoj2p
Checkout our official Expert Stain Shop here: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media: Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8
Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
Subscribe for weekly videos- https://bit.ly/3Gsoj2p #stainandsealexperts
Two Stain Contractors Discuss Running a Staining and Professional Wood Care Business. Wins, Losses and Lessons Learned! Join Steven Eastep of Easy Stain in Memphis and Caleb Roth from Stain & Seal Experts in Nashville on the Stain & Seal Experts Podcast!
Checkout Easy stain of Memphis here: https://bit.ly/31CkyIp Subscribe for weekly videos- https://bit.ly/3Gsoj2p
Checkout our official Expert Stain Shop here: https://bit.ly/3GkA5M2
Order Calebs Expert Field Guide and Staining Company SOP here: https://bit.ly/3EBcar6
Join the webs largest Stain & Seal community, Staining University here: https://bit.ly/3Ezj8wY
Listen to the Stain & Seal Experts Podcast Here: https://apple.co/3pythne
Private Coaching and Mentorship from Caleb Roth - Apply Now: https://bit.ly/3ExVYHn
Follow Caleb on social media:
Instagram: https://bit.ly/3owojrN
Facebook: https://bit.ly/3DBqej8 Twitter: https://bit.ly/3rK7Xhq
LinkedIn: https://bit.ly/3dt5Ypf
TikTok: https://bit.ly/3Go2eli
Pinterest: https://bit.ly/3ECvft6
To reach the Stain & Seal Experts team you can email: info@stainandsealexperts.com
Subscribe for weekly videos- https://bit.ly/3Gsoj2p
#stainandsealexperts
Ron Musgraves from Pressure Washing Institute Joins Caleb Roth of Stain & Seal Experts to Discuss The Future of Live Industry Training Events. We will also talk about Staining University in Nashville February 24-26, 2022.
Please Like and Subscribe to our Channel for more Expert Interviews. Check out the Pressure Washing Institute at http://propowerwash.com/board/upload/
Staining University and The Stain & Seal Experts Podcast is Proudly Sponsored by Expert Stain & Seal. Be sure to visit their Expert Stain shop where customer Service is Key and Scary Fast Shipping on Wood Stains and Sealers is always Free
Checkout the Official Expert Stain Shop at www.RealGoodStain.com Visit Nashville and Middle Tennessees #1 Rated Staining and Wood Restoration Contractor at www.StainandSealExperts.com
Podcast Interview with Stain Man Kenny Dugan Based in Dallas Texas. The Stain & Seal Experts Podcast with Caleb Roth out of Nashville Tennessee interviews The Stain Man Kenny Dugan and Takes LIVE Q&A.
https://www.linkedin.com/in/kenny-dugan-93762312/
Join Staining University at facebook.com/StainingUniversity
Check Out the Expert Stain Shop- at RealGoodStain.com
www.Stainandsealexperts.com www.restorativewoodproducts.com
Caleb Roth of Stain & Seal Experts in Nashville interviews Tim Cox of Leisure Time Power Wash and Restoration about his journey from steady day job to full time entrepreneur. Tim owns and operates Leisure Time a Power Wash and Staining Service Provider in Georgia.
stainaugusta.com
leisuretime.com
stainandsealexperts.com
realgoodstain.com
Caleb Roth of Stain & Seal Experts and @Joe Everest - The Fence Expert Discuss the upcoming Free Training Event Staining University & Business Growth Accelerator- Springfield, MO October 28 and 29. Today we discuss the event and all the activities and learning opportunities taking place this week. Wood Restoration, Fence Staining, Deck Staining, Business Video Marketing, Company Culture and much more.
Sign up link https://docs.google.com/forms/d/e/1FA...
https://www.youtube.com/c/JoeEverest
www.OzarkFence.com
www.Stainandsealexperts.com
www.restorativewoodproducts.com
Join Logan Johnson from JB Fence Stain & Restoration of Midland Texas and Caleb Roth of Stain & Seal Experts as they discuss Logan's journey as a 20 year old with no money to doing $1 million in revenue. Powered By Expert Stain and Seal Professional Wood Care Products and the Expert Stain Shop- www.RealGoodStain.com
JB Fence Stain & Restoration - https://www.jbfencestainandrestoration.com
Stain & Seal Experts Nashville- www. stainandsealexperts.com
Fence Staining, Deck Staining, wood Restoration, Fence Building, Painting, Power Wash, Tom Reber, Joe Everest
Staining University Webinar Series- Staining 101: A contractors Intro to Bidding Fence Staining Jobs, Best Practices to help you become a better Fence Contractor, Staining Contractor, Power Wash and Stain and Seal Business Owner. Stain & Seal Experts is a Nashville based fence and deck stain and restoration contractor and manufacturer of Oil Based Fence and Deck Stains and Professional Wood Cleaning Products. Check out some of our other videos: Deck Restoration: https://youtu.be/66iTFmUbXw4 Start a Staining business webinar- https://youtu.be/vdNSp_IAf7I Stain & Seal Products we used in this video: Fence Stain and Sealer: https://tinyurl.com/8x7j2ukd Links: Website: https://restorativewoodproducts.com/ Local: https://stainandsealexperts.com/ Instagram: https://www.instagram.com/stainandsealexperts Facebook: https://www.facebook.com/stainandsealexperts Facebook Group: Staining University: https://www.facebook.com/groups/stainandsealexperts
Staining University Webinar Series- Staining 101:Best Practices to help you become a better Staining Contractor, Power Wash and Stain and Seal Business Owner. Stain & Seal Experts is a Nashville based fence and deck stain and restoration contractor and manufacturer of Oil Based Fence and Deck Stains and Professional Wood Cleaning Products. Check out some of our other videos: Deck Restoration: https://youtu.be/66iTFmUbXw4 Start a Staining business webinar- https://youtu.be/vdNSp_IAf7I Stain & Seal Products we used in this video: Fence Stain and Sealer: https://tinyurl.com/8x7j2ukd Links: Website: https://restorativewoodproducts.com/ Local: https://stainandsealexperts.com/ Instagram: https://www.instagram.com/stainandsealexperts Facebook: https://www.facebook.com/stainandsealexperts Facebook Group: Staining University: https://www.facebook.com/groups/stainandsealexperts
The Stain & Seal Experts Podcast.
3 Tips to stay focused and get the job done faster.
Stain & Seal Experts is a Nashville based fence and deck stain and restoration contractor.
Check out some of our other videos:
Deck Restoration: https://youtu.be/66iTFmUbXw4
Become a Masking Master: https://youtu.be/NABg-gKl61Y
Stain & Seal Products we used in this video:
Fence Stain and Sealer: https://tinyurl.com/8x7j2ukd
Links:
Website: https://restorativewoodproducts.com/
Local: https://stainandsealexperts.com/
Instagram: https://www.instagram.com/stainandsea...
Facebook: https://www.facebook.com/StainandSeal...
Facebook Group: Staining University: https://www.facebook.com/groups/19083...
Tom Reber from the Contractor Fight and Contractor Sales Academy teaches us how to become a more valuable team member. If you are a new guy, a crew leader or owner you will find extreme value here. Take a listen and share this with your friends!
https://thecontractorfight.com/
https://restorativewoodproducts.com/
http://staininguniversity.com/
https://stainandsealexperts.com/
Staining University 2021 Debrief with the Stain & Seal Experts team members.
Wood Restoration
Stain & Seal Training
Marketing
realgoodstain.com
mysalesman.com
stainandsealexperts.com
Marketing your business with Joe Everest The Fence Expert
A great chat with Joe Everest of Ozark Fence about Marketing your business.
https://www.youtube.com/channel/UCqQolQ-iBYXXHBxYmF3VAUQ
Realgoodstain.com
staininguniversity.com
stainandsealexperts.com
ozarkfence.com
Caleb Roth of Stain & Seal Experts walks through years of trial and error using stain sprayers. Then and now and lessons learned.
Types of sprayers 12 volt systems
HVLP systems, Airless Sprayers,
Tips and tricks and sprayer maintenance
Staining University and Fence install school FREE training Feb 25-26
Best staining contractor in Nashville www.stainandsealexperts.com
Best staining business training www.staininguniversity.com
Best wood stains and sealers 2021 www.restorativewoodproducts.com
www.mysalesman.com
Stain & Seal Experts Podcast Episode #14 Staining Business? Prep is Key!
Staining University & Fence Install School Nashville Feb 25-26
Market Reports- Overall strong, some contractors slower as to be expected in winter months, some companies reporting strong January on Record for Jan 2021. Some lumber shortages in midwest, some scattered steel shortages reported. Postmaster shortages reported with delay in ship time.
Time to prep your equipment, systems, processes, marketing, etc... for the coming season.
Don't get swayed by cheap contractors under cutting you, they will fill their schedules with low margin work and in March you will pass them.
We put out tons of free staining business and wood restoration training content and we do it all for free.
We fund our operation by making high quality, easy to use and eco friend fence and deck stains and wood restoration and cleaning chemicals. Please support us by visiting restorativewoodproducts.com
or Stainandsealexperts.com
You can join 2,000 staining contractors in our Free Staining University Facebook Group or Sign up for the Free Event in Nashville by going to StainingUniversity.com
Please like, share and subscribe to our podcast and if you found it helpful leave us a 5 star review.
A brief intro into why, when and how to Experts wood cleaning chemicals in your wood restoration and staining business. It sure was a game changer when I learned about certain wood cleaning chemicals and processes and I hope it will be for you too.
Be sure to like, share and subscribe to our channel.
Sign up for the FREE Staining University and Fence Install School Feb 25 and 26th 2021 here- http://staininguniversity.com/
Checkout our Youtube Channel here for great training content- https://www.youtube.com/channel/UCTKzTigGgNE5KvHd_WPN_GA
Order your Stain & Seal Experts cleaning chemicals and Premium Wood Stains here- https://restorativewoodproducts.com/
Checkout our Nashville Staining Company Here- https://stainandsealexperts.com/
Caleb Roth, owner of Stain & Seal Experts, talks with Garry Smith, owner of Pro Seal Restoration in Joshua, Texas about the importance of knowing and understanding your budget and numbers in your staining business.
Caleb and Garry discuss the importance of knowing your true costs in your business.
Stainandsealexperts.com
https://stain-seal-experts-store.myshopify.com/
https://www.facebook.com/groups/StainingUniversity/
https://www.facebook.com/StainandSealExperts/
Instagram.com/stainandsealexperts
www.facebook.com/Pro-Seal-Restoration-693790450999642
prosealrestoration.com
twitter.com/restorationseal
Caleb Roth Interviews Jeff Konopack at Deck Medic. A ton of great tips and tricks for the wood restoration professional.
Going over the state of the industry, the 5 step process and the future of Deck Medic.
Go to mydeckmedic.com
Great fence and deck stains at StainandSealExperts.com
Join the movement and hone your craft at StainingUniversity.com
Caleb talks with Al Martins at the NAFCA Fence school in Sebring, Florida about Fence Armor, a must have product to add protection to your fences.
Fencearmor.com
Stainandsealexperts.com
Staininguniversity.com
facebook.com/stainandsealexperts
Instagram.com/stainandsealexperts
Facebook.com/fencearmor
facebook.com/4NAFCA
instagram.com/fencearmor
LINKS AT BOTTOM OF SHOW NOTES
Caleb and John interview Tom Reber from the Contractor Fight. Tom helps contractors move in the right direction with their business. Tom says his goal is to bring respect and dignity back to the trade utilizing podcasts, YouTube, Facebook, and other tools to motivate and coach contractors that want to take their business to the next level. Tom’s programs and process works because he has been a contractor and dealt with the issues that normal people go through in this business.
The number one problem Tom sees when consulting with contractors is that his clients don’t realize that they are the ones in control. You have to believe that you are in control of every aspect of your business. Who you employ, who you work for, how much you charge… it’s all up to you.
Tom says the first step is to “Own Your Stuff” ...what is the underlying issue that is causing your business to not reach its full potential. He says that once you figure out what is holding you back, you just deal with it.
Tom says that business owners need oxygen for their business. He uses this analogy saying that oxygen is money. The number one job in your business is to make money. If you can’t commit to yourself to make money by owning your business, then it is possible you should consider going to work for someone else because all good businesses need good employees.
Caleb asks Tom what his advice is for people who are scared or nervous to quit their 9-5 job with benefits, guaranteed hours, etc. and start their own business. Tom says that he makes sure to tell guys that they have to be the marketer and prospector for their business – that the business owner needs to invest back into his business.
Tom goes over what he thinks a great business needs to make it a success. He talks dollars and when it’s time to push harder or explore other options.
Caleb and Tom discuss the importance of associating with people who want to see you and help you achieve and excel in your business goals. They both suggest finding a reputable coaching group that can boost your business’ potential.
Tom says that anyone interested in reaching him should check out his website, thecontractorfight.com and click on one of the four boxes that best applies to you. Follow the prompts that will take you to tons of free information and links or connect you with Tom to help take your business to the next level.
https://stainandsealexperts.com/
https://stain-seal-experts-store.myshopify.com/
https://www.facebook.com/groups/StainingUniversity/
https://www.facebook.com/StainandSealExperts/
https://www.instagram.com/stainandsealexperts/
https://thecontractorfight.com
https://www.facebook.com/thecontractorfight/
https://www.youtube.com/user/Motor1Hard
https://plus.google.com/u/0/+TomReber
https://twitter.com/contractorfight
https://www.instagram.com/thecontractorfight/
Caleb interviews Jacob Salem, owner of EZ Metrics, and talks with him about social media marketing.
LINKS FROM THE PODCAST AT THE END OF SHOW NOTES
Jacob Salem is the Founder and CEO of EZ Metrics which is a turn-key social media marketing company. They focus on helping small business owners grow their business using social media marketing. Jacob has worked with businesses like the Zig Ziglar Corporation for years, helping them reach their fullest potential out of their social media marketing.
Jacob shares several marketing tips for a few of the social media outlets.
Jacob uses a four cylinder system when consulting and helping businesses grow their social media marketing:
Caleb and Jacob discuss Facebook marketing. He explains the difference between personal pages and business pages. Jacob also covers the difference between paid followers and organic followers and the benefits to both. He goes over when to post links and when not to, how many times to post per day and several other strategies that will bring your business to the top.
Caleb and Jacob talk about the difference and similarities in Facebook and Instagram marketing. Jacob shares several tips about advertising on Instagram and how to effectively market your business if your potential clients are primarily on Instagram.
The most important piece of advice Jacob gives is to commit to being active on the social media. Commit to posting at least once a day. Make your business’ presence known on the social media platforms.
Caleb and Jacob move onto Linked In. Jacob tells listeners to establish your personal Linked In profile no matter what, even if Linked In isn’t where you are predominantly advertising to clients. It creates more web presence for you and your business.
Caleb and Jacob talk about what information is necessary to hire a digital marketing company and when this is a good step for your company. He says the three main points to remember are understanding where your profit and loss is, what can you afford to invest, and how much time are you willing to set aside to do this.
Stain & Seal Experts https://stainandsealexperts.com/
Stain & Seal Experts Store https://stain-seal-experts-store.myshopify.com/
Stan & Seal Experts Facebook University https://www.facebook.com/groups/1908314446162321/
Stain & Seal Experts FB page https://www.facebook.com/StainandSealExperts/
Jacob Salem, EZ Metrics https://ezmetrics.com/
Jacob Salem FB https://www.facebook.com/chaplainsalem/
Caleb Roth interviews Wizard of Wood, Everett Abrams
Stain & Seal Experts Fence and Deck Stain and Sealer
ZERO VOC, best on the market
Everett Abrams
Deck Restoration Plus
Started with their own product line and franchising and stopped that to sell to the public.
He earned the nickname 'Wizard of Wood’ from on Online Bulletin Board many years ago
Evert’s best success comes from developing plans with his customers to best suit their needs.
Advice for cleaning and restoring decks-
There are three popular ways to clean the wood using Sodium percarbonate, Oxygenated bleach, and Sodium hypochlorite. These products work great when used properly.
Everett recommends using Sodium metocylic to clean older, more weathered decks because it is more of a lifter or mild stripper than cleaner.
He also recommends Sodium hydroxide, when cut in half or less, also works well to kill and remove mold, mildew and other organic growth.
Caleb asks Evert for his opinion on using household bleach to clean decks and fences. He says that if used properly, it is an affective tool in cleaning and restoring wood.
Caleb then asked Evert about how he deals with fuzz. He said the cause of fuzz is too much cleaning product or the product being left on too long. He also suggested using Osborne brushes to remove the fuzz as an alternative to sanding.
Pressure doesn’t clean or restore. He suggests to use pressure washers for rinsing only, because too much water at a high pressure will do more harm than good.
His best advice is to research and find the best cleaning product for the project at hand.
He uses water based stains that do not leave film on the wood surfaces. He uses this and achieves great results for his customers.
When asked about his business advice for people wanting to step into the world of wood restoration and staining, Everett suggests making sure that you learn all that you can about wood restoration so that you can properly and honestly answer questions from potential customers. He says to make sure that the knowledge and hard work that you put on the initial contact, so that you are always ahead of the competition. He reiterates that learning all that you can about wood will set you apart from any competition. The more knowledge and education you have, the better you will be able to help potential clients.
If you stay inside your four walls, that’s all you’ll ever see.
Everett advises that you set up a maintenance program for customers so that they will protect their initial investment while guaranteeing you repeat business. He also suggests to give time frame windows for everything from estimates to product longevity.
Everett has been featured on the cover of Deck Builder Magazine. He says they reached out to him about pressure washing techniques
Popular Mechanics Magazine.
Caleb and Everett discuss pricing jobs and the different factors that determine the price of projects.
Everett teaches classes on wood restoration. He offers a two day course that covers different wood species, cleaners and cleaning techniques, then different coatings. He also reviews the business side - giving proposals, marketing, and more specific products.
Everett has taught classes for:
Power Washers of North America https://www.pwna.org/
United Association of Mobile Contract Cleaners http://www.uamcc.org
International Window Cleaning Association https://www.iwca.org/
Deck and Railing Association http://www.nadra.org/
Powerwash.com out of Texas
Ways to connect with Caleb and the Stain & Seal Experts’ team
Facebook page https://www.facebook.com/StainandSealExperts
Facebook University https://www.facebook.com/groups/1908314446162321/
Website https://stainandsealexperts.com/
Store https://stain-seal-experts-store.myshopify.com/
Ways to connect with Everett Abrams, Wizard of Wood
Facebook page and YouTube links
https://www.facebook.com/deckrestorationplus/
https://www.youtube.com/results?sp=EiG4AQHCARtDaElKbFNJNGktYzZ3WWtSLTZYTC1TQU95YTQ%253D&search_query=Deck+Restoration+Plus+LLC
https://www.youtube.com/channel/UCWFJS5wvnujM_8SyPpkh5Xw
deckrestorationplus.com
Resources mentioned in this episode
The Wood Handbook https://smile.amazon.com/Centennial-Wood-Handbook-Engineering-Material/dp/1484859707/ref=sr_1_1?ie=UTF8&qid=1544481339&sr=8-1&keywords=the+wood+handbook
Cedar Shake and Shingle Bureau http://www.cedarbureau.org/
Western Red Cedar Lumber Associationhttps://www.realcedar.com/
Understanding Wood
https://smile.amazon.com/Understanding-Wood-Craftsmans-Guide-Technology/dp/1561583588/ref=sr_1_2?ie=UTF8&qid=1544481558&sr=8-2&keywords=understanding+wood
Matt Agellon, Agellon Fence Restoration in the San Fransisco Bay, California area
John LaFluer, VP of Sales for Stain & Seal Experts in Dallas, Texas
Caleb Roth, Owner and CEO of Stain & Seal Experts in Nashville, Tennessee
In this episode Matt answers questions from other professionals in the staining industry.
He talks about his favorite products, prep work, marketing, the importance of quality project photos, and how referrals are important to his business. Reputation is key in Matt’s business.
Social media plays a huge role in Matt’s business. He uses Instagram primarily and says that hashtags are key to grab potential clients’ attention.
Caleb, John and Matt discuss how to bid jobs, their proposal processes and how important it is to educate clients on the job details.
Wrapping up, Caleb, John, and Matt talk about different information resources for others in the staining industry.
https://www.facebook.com/Agellon-Fence-Restoration-761580317200160/?fref=tag
https://www.instagram.com/agellon_fence_restoration/
https://www.restoremyfence.com/
https://stain-seal-experts-store.myshopify.com/
https://www.instagram.com/stainandsealexperts/
https://www.facebook.com/groups/1908314446162321
https://stainandsealexperts.com/
https://www.behr.com/consumer
https://www.olympic.com/
https://www.armclark.com/
https://thecontractorfight.com/
Caleb interviews Zach Kenney from ZK Painting in Rhode Island http://zkpainting.com/
Zach has been in the painting and coating industry in some capacity since he was 14. His father started a painting business when Zach was young, Zach painted through college, and he is now focusing on his painting company. His company focuses on coating high end surfaces the right way the first time using Fine Paints of Europe. He uses a maintenance reminder system for his clients so they receive the best quality application after application with successful end results.
In the beginning, Zach knew that he wanted to own a business and not just be self employed. He makes sure his employees strive for quality. He built his portfolio while building his reputation and makes sure that every job is done right.
Caleb asks Zach if he has plans of getting into the manufacturing side of staining and painting. His answer is not at this point. Zach is pleased with the products he uses- Fine Paints of Europe, C2 Guard, and Armstrong Clark. Links to these products can be found at the end of these show notes. He has relationships with the manufacturers and company owners. He is confident in the quality and longevity of each product, and this is what works well for him.
Zach elaborates about C2. He says that using this water based wood preservative leaves an invisible shield on the wood. The most impressive thing is that it can be recovered with water or oil based products, which is unheard of in the staining and coating industry.
Zach says that in his market, he charges 2-3 times more than other companies that offer similar services, but his crews do 2-3 times the work, making sure that no corners are cut and that every job is performed with 100% satisfaction rates.
Caleb and Zach move on to staining and painting processes.
Cedar shake roofs, hard wood decks
Shake shield by Armstrong Clark 100% non drying oils
Zach says that if his clients maintain the upkeep with the products his company uses, that their roofs will last indefinitely because the stains act as the sacrificial lamb and the wood stays in good condition.
In his deck staining processes, he mainly uses stain pads, rollers and the occasional brush.
Caleb asked Zach if he prefers using bleach or bicarbonate for cleaning jobs, and Zach answered bicarbonate.
Caleb and Zach discuss finding and training employees. Zach says most of his leads come from Indeed.com. He suggests hiring for character because someone can learn skills. He says he trains in the shop so that no trial and error occurs on a job site. He makes sure that his employees know that he appreciates them and that he pays well so that his quality of employees meets his clients expectations.
Zach tells people interested in this line of work to research, to ask questions, and to network with other professionals. He also says to never stop learning.
Caleb and Zach speak about social media and the roles it plays in business. He says that Instagram is a staple for his company. He documents his jobs with Instagram. It puts his company in clients' and potential clients’ faces so that they feel like they’re part of the job process. Its a great sales tool, and he uses it to put a face with a name. He uses social media to connect with customers and other professionals and embraces the community of the painting industry.
Zach and a friend/business partner own Off the Ground Incorporated. This company helps other businesses utilize the power of their Instagram accounts. Zach uses Instagram as a powerful marketing tool in his profession. He documents his projects so that his clients and potential clients can really see the transparency of his business. He likes to show day to day progress so clients feel like they are part of the projects.
Zach’s advice for making Instagram a successful tool is this -
Make your main post with a caption. Then, add the hashtags in the first comment. Use all 30 hashtags that you’re allowed. Have your own personal hashtag. Do some broad and some specific tags. Every post should be geo-tagged, meaning “check in” to where you are working or where you want to be working. He also says use the “Story” function. Remember to turn the camera around - allow your followers to see the man/woman behind the business.
Caleb and Zack both agree that utilizing the honesty and transparency of social media as a marketing tool is powerful.
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Caleb Roth, host of Stain & Seal Expert’s podcast welcomes you to Episode #4
On this episode, Caleb sits down with John Lafleur, VP of Sales for Stain & Seal Experts. John takes care of all the sales of our stains and our pre stained lumber. If you would like to order stain or pre stained lumber, contact John at info@stainandsealexperts.com.
Pre stained lumber sales are up and going. We are moving orders as fast as we can pre stain.We’re offering a medium brown color right now on cedar posts and pickets. If you’d like to place an order or would like more information, visit or Stain & Seal Experts Store stainandsealexperts.com!
We’ve also began selling our fence and deck stain and sealers in our online store. We’ve been using them for about five years with exceptional results and decided to jump into the retail side to offer contractors and do-it-yourself’ers a great product to stain and seal their fence and deck. Visit stainandsealexperts.com and go to our store or jump on our Facebook page to learn more or buy your Experts’ Brand Fence and Deck Stain.
We also have a premium deck stain and sealer in the works and look forward to bringing it to the public soon. We’re diligently working on a concrete sealer as well and will keep you updated on our progress.
Caleb and John talk about and answer questions from contractors in the staining business.
Questions from contractors -
Jamie Hodge @ Costal Premier Stain and Seal costalpremierstainllc.com in Southern Georgia and Florida
Question — How can you tell when you’re bidding jobs when the old stain is oil or water based?
Answer) If its water based, it will peel off or will look glossy. If this is the case, only water based products can be reapplied. Best way to test is the clean the fence. If it is easy to clean, it may absorb an oil based stain.
Question -- How do you control over spray from shadow box fences?
Answer) The best way you control the over spray is to be careful. Spraying is the best option to apply stain. Brushing and rolling will not give you the best results. If you use an airless sprayer, it will limit the overspray. Also, use a very thin sheet of plywood to absorb the overspray.
Question -- Using social media to generate leads…does this work well?
Answer) Social media is one of the best ways to get your company and product in front of potential customers. If you aren’t promoting your business, you’re dooming it to fail. Social media is one of the most popular ways to connect people to what the want/need. You also need a good website with a lead capturing capability.
James Porter with Wood Defender
4)What are some pros and cons of pre stain lumber
A) Pros - zero overspray. Finish always looks great, no run marks. Always consistent. Better for the consumer and contractor.
5) Best way to prep an old deck for staining
A) When wood gets old no matter if it has been stained or not, bleach the deck or use a more gentle per carbonate cleaner then use a brightener. This removes nail marks and bleach marks and leaves the wood looking more natural. After that, use a light pressure washer with soft wash house tips.
John Shelton from Carolina Stain and Seal carolinastainandseal.com Give John a call for all your fences, decks, boat docks, pergola staining needs in the Charleston, SC area
6) When it is time to go full time with your staining career? And how much do you pay your employees?
A) If you have plenty of jobs on the books, have a great profit margin, and if you have a great savings fund for expenses and cost of living then it’s time to go full time. The best time of year will be around May due to weather, depending on what part of the country your business is located.
A) When it comes to pay scales, there are three popular options: by the day, by the job or by the hour. Look at the job market in your area and base the pay off of comparable jobs. Remember, most of the time, the better you pay your employees, the better they will preform their job for you. Make sure that you train your guys well so that they will know how to stain and what your expect on the job site. Training is the one of the most important factors in running a successful stain business.
Stain and Seal Expert’s Fence and Deck Staining University is our Facebook group to ask questions, get feedback, show off your finished jobs and techniques. Its a community for stain contractors to bounce ideas off of each other and learn from peers’ successes and mistakes.
TIP of the day -
You should always present a written proposal to prospected customers. You will close more sales with a written proposal than just a verbal price.
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An interview with Roy Branch and James Porter of Standard Paints Wood Defender Fence and Deck Stain product line in Dallas, Texas.
The guys from Wood Defender were nice enough to fly me down from Nashville Tennessee all the way to their factory in Mansfield, Texas right outside of Dallas to record a podcast, get some great BBQ and an all day Staining Class on Friday. Standard Paints has been in business since 1952 and started the Wood Defender product line in 1995. Standard Paints is involved in many different industries and private labels for many other companies. With a large background in many other industries Standard Paints is able to take all of their technology to the Wood Defender line. Quality is number one for Wood Defender, they make a Transparent and Semi-Transparent Fence and Deck Stains. All Wood Defender products are backed by a manufacturers warranty which is almost unheard of in the commercial grade stain industry. If customers follow the directions on the bucket then you should never have a warranty claim. When the time comes for a re stain you do no have to strip or pressure wash the fence. Wood Defender fence stains are easy to apply, it will not dry on a non porous surface and can be cleaned easily. Concrete surfaces can be kept wet and any overspray can be rinsed off later. Roy recommends an HVLP sprayer system but any application method with work. The three things that are most important is to 1. stir the product thoroughly 2. be sure the wood is dry 3. completely saturate the surface of the wood with stain.
Wood Defender also has a pre stained lumber facility in an undisclosed location in Texas.
Roy recommends to check references on contractors, see if they are investing in marketing their business and to expect a written estimate from reputable staining contractors.
Wood Defender is an oil based deep penetrating stain product so there are no drips, runs or lap marks.
If you have an old gray fence Wood Defender recommends using a Clorox bleach solution to remove mold and mildew and renew the look of the wood before staining. Wood Defender Stains can be applied at any temperature as long as the wood is dry and not frozen.
Wood Defender can be used on all species of wood.
Wood Defender offers a 1 day Fence Staining school on the last Friday of every month January through November.
People come from all over the US and Canada to attend the school. The school is now accredited with American Fence Association.
You can go to Wooddefender.com to find a dealer near you or call 817-477-5060.
Please check out The Stain and Seal Experts University Facebook Group.
Ryan McClain of Ready Seal started out in the staining industry in 1992. He gained years of experience using Ready Seal and other products as a staining contractor until 2008 when he joined the Ready Seal team and worked his way up to National Sales Manager over all other Ready Seal sales Reps.
Ready Seal is a contractor grade oil based stain and sealer in one. Ready Seal Is a universal product that can be used on either fences, decks, cabins, pergolas or any outdoor wood surface.
The features and benefits of Ready Seal, as long as long as the wood is dry Ready Seal can be applied in any temperature, can be applied in the direct sun or in shade. Ready Seal is self leveling, does not run, streak or have lap marks and there is no need to back brush or roll.
Ready Seal is rain safe in about 45 minutes, meaning once the stain is applied rain or moisture will not affect the finished product after 45 minutes of application.
Common mistakes made when starting a staining project.
Surface preparation is key, the ideal moisture content level is 12% or less for best results. Staining wood with a higher moisture content of 15% or greater will not last as long.
Oil Based stains like Ready Seal do not lock moisture inside of wood and will never cause rotting or peeling like water based stains can.
Be sure your wood does not have a mill glaze on the surface, mill glaze will not allow stains to penetrate deep enough.
Shiny, smooth and highly attractive boards usually have mill glaze on them, which can be removed with 100% bleach and a light pressure washing.
Sanding the deck can remove mill glaze but use only 80 grit sand paper or less.
Oxalic acid can be used to clean the deck and remove mill glaze also.
You can apply Ready Seal with a squirt bottle, pump up sprayer, airless sprayer or even a brush or roller.
Any tip size for your sprayer will work just fine, the most common is a 515.
It is best to avoid getting any stain on concrete, cars or other areas. To avoid this you can mask off cars and houses, keep concrete or masonry areas wet and rinse once the job is complete.
Drive Up product or other home made pastes can be used to remove stains from concrete.
Ryan recommends homeowners looking to hire a staining contractor to stain a fence or deck should seek a contractor with great attention to detail, a reputable brand, a great reputation and a one year warranty.
Ryan says getting into the staining business is easy to get into, but you must build a reputable business in order to be successful
You can build your business on referrals with very little advertising, Ryan started his business by passing out flyers in a neighborhood.
You really need to educate your customers with samples, pictures and advice to prepare them for how the job will look once completed.
The biggest misconception about wood stain Ryan believes is that most people expect stain to look like paint. Oil based stains show the beauty of the grain of the wood, some really old ugly fences may actually need a solid stain or paint to look best.
Ready has distribution all of the US and Canada, Ryan says they are a fast growing brand and expects 40%-50% of growth every year in sales.
You can go to readyseal.com to find pictures, videos or a dealer and facebook.com/readyseal
You can fin how to videos at https://www.youtube.com/channel/UCaQutW_qYh4Q6b87BgaPbJg
You can reach Ready Seal at Ready Seal Inc.
1440 State Hwy 121 Suite #3
Lewisville, TX 75067
Office: (972)-434-2028
You can find out more about Stain & seal Experts at
stainandsealexperts.com
Nashville Fence Staining Contractor
info@stainandsealexperts.com
facebook.com/stainandsealexperts
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A brief first episode to introduce myself to the podcasting world. The Stain and Seal Experts Podcast is an informative home improvement talk show geared towards DIYers and contractors alike.
Bringing you How-to's, interviews, expert advice and reviews from industry leaders from all areas of the the stain and seal community. Streaming from Nashville Tennessee I am your host Caleb Roth.
This Podcast is for home owners, DIYers, contractors, concrete stainers, fence and deck stainers, pressure washing companies, painting companies, and anyone in the stain and seal field.
Its time to forget everything you've ever heard about staining and sealing, you've been told the wrong thing over and over again. I have been in the fencing and staining industry since I was a small child and every year I was told something different from lumber reps, manufacturers and colleagues about when to stain your wood, when to seal your concrete, what to use and how to do it and it drove me nuts. So I started a stain and seal company because I enjoyed doing staining projects and I have grown the business to be the largest and most well known stain and seal company in the Southeast the company is Stain & Seal Experts. stainandsealexperts.com
Daily we get questions emailed to us asking how-to advice, what our recommendations are etc... We do not know everything so we started this podcast to share what information we know and call upon other staining contractors, product manufacturers and industry leaders to bring you the latest information and answer all of your questions the best way possible.
The most common question I get asked is "What is the difference between oil based and water based stains?"
I recommend an oil based stain for most projects, but there are some really good uses for water based stains. Oil based stains (at least the good ones) contain penetrating oils that soak deep into the wood and protect the wood from the inside out and allow the wood to breathe but still repel water.
Water based stains form a film or what you might call a protective barrier on the surface of the wood. This coating sheds water and blocks uv rays. However, these stains can peel, blister and come off. Oil based stain simply don't have these problems.
When should I, when is the best time stain my wood?
Usually the answer is right now! We make our decision on the species of the wood, the treatment or lack there of and whether or not the board was kiln dried. Most lumber manufacturers recommend that your outdoor wood project is stained within the first 6 weeks after construction, some recommend as soon as 2-3 days. In our company we rely heavily on a moisture content meter, we use this one from Lowes. https://www.lowes.com/pd/General-Tools-Instruments-Digital-Moisture-Meter/3136919.
We are looking for a moisture content of 18% or less, the sweet spot being 13%. In a pre staining operation boards must be 13% moisture content or less before staining. We can usually achieve this level after 2 weeks of good dry weather.
Please email us your questions. If you are a contractor, product manufacturer or the like and would like to be on the show please reach out to us. Please share this podcast with all of your friends and leave us a 5 star review on itunes.
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