Dr. Amazon: Recent Episodes
Profit Whales
Welcome to Dr. Amazon podcast, the emergency support channel for Amazon FBA Private Label Sellers.
We invite top Amazon experts, and they share the most effective tips and tricks for your business. We try hard to deliver you only clear, tried, tested, and actionable info.
My name is Vitaly Khyzhniak, I’m the CGO of Profit Whales. I'm obsessed with scaling brands beyond their expectations and building tools that will help Brands on Amazon to scale faster more efficiently.
You can publish one blog post a week and hope it will scale your business overnight. But usually, you need a long-term vision and PR strategy to exercise all the opportunities. For example, you can use Amazon Ad, Facebook Ad, Google Ad, press releases, articles in magazines, and gift guides.
Shane Oglow, Co-Owner of prREACH, a PR and digital media company, tells us more about these PR activities, including the secret weapon of some e-commerce sellers, gift guides. Watch the new episode of the Dr. Amazon podcast to find out about:
- Personal success story: how Shane got into Amazon and PR.
- Why Amazon sellers need not only digital marketing but also PR, and how to build a PR strategy.
- Reusing your PR content.
- Gift guides, the raisin of prREACH: what are they, and how to work with them.
- How to measure the efficiency of gift guides.
- For which products gift guides work best.
- How to launch a gift guide.
- The most common mistakes of Amazon sellers in PR.
And meet personal insights from Shane: - What books does he recommend to read? - What could we expect from 2021? - Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
How to grow an international e-commerce brand and gain profit online, traveling and enjoying life simultaneously? We asked Ben Leonard, e-commerce consultant, entrepreneur, speaker, and Co-Founder of Ecom Brokers.
Ben took us through his entire journey in e-commerce and shared the best method to build a successful brand around a target audience and create products to serve their needs.
He also told us about: Environmental consulting - how his story began. How to start building your e-commerce brand. What to choose: to sell products on Amazon or create an authentic brand. Two best methods to scale your Amazon business. How to understand that your business is no longer a hobby but a life-long activity. How selling a brand by chance became the start of a new business. Due diligence process and how to review your business before selling to increase the price. How to create another hit company after selling an Amazon brand.
And meet personal insights from Ben: What books does he recommend to read? What could we expect from 2021? Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
If you take control of your Amazon listings, your company will stand out among competitors! It is all about the bullets and photos. Today’s guest Amy Wees shares five critical steps, which help you make your Amazon listing perfect.
Amy is the CEO of Amazing at Home E-Commerce Consulting. Her coaching focuses on helping brands develop unique products, validate them in the marketplace, which is a source at profitable margins. As well as launch them with genuine brand messaging, copywriting, and search engine optimization.
Timestamps: 1. Amy’s background: from selling textbooks to consulting Amazon businesses. 2. The first Amy’s listing. The most common Amazon sellers’ listing mistakes. 3. What photos convert on Amazon the best? 4. When is the listing optimization powerless? 5. A primary step to a high-converting listing. 6. Why optimize your listing for Google? 7. Five steps to a stunning Amazon listing.
And meet personal insights from Amy: - What books does he recommend to read? - What could we expect from 2021? - Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Suppose you want to sell your Amazon business. You must have a private label, minimum recurring annual revenue of around 2-3 million dollars, strong search positioning, increasing ranking in terms of category, and almost one hundred thousand reviews. You must have also done a fantastic job growing your business to where it is today!
Such acquirer as Acquco has those criteria, according to Jarel Ho, Chief Strategy Officer at Acquco. He also shared the insights about:
- Acquco, having raised $160M in debt and equity in a Series A round.
- Acquco’s history and how the experience of work at Amazon helps the founders.
- A short-term, a long-term, and a primary goal of Acquco.
- M&A Process from A to Z with Acquco.
- The leading indicators of Amazon business crucial for Acquco.
- Recommendations for sellers who want to sell their business: how to prepare and become attractive to acquirers.
- Description of the ideal Amazon business Acquco would like to buy.
And meet personal insights from Jerel: - What books does he recommend to read? - What could we expect from 2021? - Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Unplugging yourself from routine work is an important step forward for your FBA Amazon business, especially if you think about exit one day.
It will be a lot harder to do so if you manage the day-to-day operations. Delegation can help you get rid of boring work and start to think about strategically scaling.
Nate Ginsburg, Founder of SellerPlex, investor and entrepreneur shared with Vitalii Khyzhniak, host of Dr. Amazon Podcast, essential steps that will help you unplug correctly.
They talked about:
Nate's personal story - how he started his journey to Amazon
Why entrepreneurs' best opportunity for success, happiness, and impact is to do as much of what they are best at and as little of everything else
How to learn to delegate and not do everything yourself?
Build an in-house team, apply to agencies or combine?
The difference between management and leadership
How to unplug yourself correctly?
Metrics Amazon Sellers Should Monitor
And meet personal insights from Nate: What books does he recommend to read? What could we expect from 2021? Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth