Simplify Business with Brinie: Recent Episodes
Brinie Scheen
A business podcast for creative business owners. Bite sized tips to help you stay focussed and make money out of your passion.
What to do If you're ready to regain control in your business (and your life), you can:
- Book a power hour with me and let's start to simplify your business;
- Jump on the waitlist for my 2 programs - doors open periodically throughout the year.
- If you are new to my world and simply want to connect with other incredible women who get it, come join my free group. This is a space for women just like you who are balancing it all and looking for support and strategies to keep building while still enjoying life.
I see you. I’m here for you!
Have a wonderfully productive week!
Brinie
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Hi Lovely, Today, I’m here with a punchy, motivational message for your week Here's what I cover,
- The concet of "The Accidental Entrepreneur" and how to know if that's you
- When & why it’s Okay to Ask for Help;'
- How to Work Less but Achieve More; &
- Just a reminder that you are a BOSS
What to do If you’re listening and thinking, ‘Maybe it’s time to ask for help,’ I’ve got two freebies just for you.
- If you’re not yet hitting $5k months, I want you to grab my guide: ‘Stop Posting About Your Business.’ This will help you break out of that cycle of busy work and focus on what actually grows your business.
- If you’re already making over $60k a year but feeling overwhelmed, download my guide: ‘5 Ways to Reclaim Hours in Your Day.’ This is a no-fluff, 20-page guide that will give you back time, energy, and mental space—starting today.
- If you want to connect with other incredible women who get it, come join my free group. This is a space for women just like you who are balancing it all and looking for support and strategies to keep building while still enjoying life.
I see you. I’m here for you. And you are more capable than you realise.
Have a wonderfully productive week!
Brinie
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Episode Description: Welcome to the 100th episode of the Simplify Your Business Podcast 🎉 This is a special milestone, and I’m thrilled to celebrate it with you. In this landmark episode, we’re diving deep into a topic that’s fundamental to many of us: balancing motherhood and business.
As a mother and an entrepreneur, I've had to be very intentional about the kind of mother I want to be. This intentionality has profoundly shaped my business decisions and strategies. In this episode, I share:
- Being Intentional: The importance of being deliberate about your parenting style & your business
- Learning to be flexible: Why balancing motherhood and business is crucial, and how to remain flexible to whatver life thorws at you;
- Lessons Learned: Key takeaways from my experiences and how you can apply them to your own jounrney.
Join the Empowered Biz Mums Collective: Connect with like-minded mums and access exclusive resources in our supportive community. Join now!
Stay Connected: Follow me on Instagram and Facebook for daily tips, motivation, and updates.
Get in Touch: I love hearing from you! If you have any questions or feedback, email me at hello@businesswithbrinie.com.
Welcome to Simply your Business with Brinie Podcast, where I empower driven women to grow and streamline their passion-fueled businesses while balancing family life.
In today’s episode, we’re diving into a topic that’s close to my heart: the role of authenticity in business success.
As a mum and a business owner, I’ve found that showing up as my true self has been a game-changer. In this episode, I’ll share:
- Personal Stories: How embracing my identity as a mother and entrepreneur has resonated with my audience.
- Building Trust: The importance of authenticity in creating trust with your clients.
- Connecting Deeply: How sharing your genuine self can foster a stronger connection with your audience.
- Standing Out: Ways that authenticity can set you apart in a crowded market.
- Practical Tips: How to balance being real with maintaining professionalism.
Join me as I explore how authenticity can not only enhance your brand but also build a loyal and engaged community. This episode will inspire you to embrace your true self and let it shine in your business.
Listen Now to discover the transformative power of authenticity and how it can lead to lasting business success.
Brinie
Stay inspired & empowered
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Join the Empowered Biz Mums Collective: Connect with like-minded mums and access exclusive resources in our supportive community. Join now!
Stay Connected: Follow me on Instagram and Facebook for daily tips, motivation, and updates.
Get in Touch: I love hearing from you! If you have any questions or feedback, email me at hello@businesswithbrinie.com.
In this episode of "Simplifying Your Business with Brinie," I dive into the transformative power of simplicity in your business operations.
Listen in as I share my personal journey from the high-pressure world of corporate FMCG to running my own successful business while balancing motherhood. I also discuss the pivotal moment when I realised that working smarter, not harder, was key to achieving both professional success and personal fulfillment.
Learn practical strategies to streamline your operations, automate processes, and reclaim your time, allowing you to focus on what truly matters. Discover the importance of valuing your time and making intentional changes to create a business that supports your life, not the other way around.
Listen in and get inspired to simplify your business for greater efficiency and growth.
You got this
Join the Empowered Biz Mums Collective: Connect with like-minded mums and access exclusive resources in our supportive community. Join now!
Stay Connected: Follow me on Instagram and Facebook for daily tips, motivation, and updates.
Get in Touch: I love hearing from you! If you have any questions or feedback, email me at hello@businesswithbrinie.com.
Welcome to a brand-new episode of the Business.With.Brinie podcast! After a refreshing break, I'm excited to return with renewed passion and a powerful shift in focus. This episode, "My Journey: Empowering Mums in Business," dives into my personal story of balancing motherhood and entrepreneurship and the impactful changes happening under the Business.With.Brinie brand.
In this episode, I discuss:
- My recent journey of self-discovery and the reasons behind my break.
- The evolution of my business and the decision to explicitly focus on empowering mums.
- The challenges and triumphs of juggling a career, business, and family life.
- How my experiences have shaped my mission to support other mums in transforming their businesses into unstoppable forces.
Whether you're a mum running a business or planning to start one, this episode is packed with insights and inspiration to help you navigate the delicate balance between work and family.
Join the Empowered Biz Mums Collective: Connect with like-minded mums and access exclusive resources in our supportive community. Join now!
Stay Connected: Follow me on Instagram and Facebook for daily tips, motivation, and updates.
Get in Touch: I love hearing from you! If you have any questions or feedback, email me at hello@businesswithbrinie.com.
Are you a mum, running your own biz and feeling overwhelmed by the chaos of daily life? This week, I dive into the importance of setting clear goals for both your business and personal life. 🌟 Discover how embracing imperfect action, and realigning your vision, can propel you forward, even when life gets messy.
Tune in now to get practical tips and inspiration! 🎙️ Plus, for the rest of May, book a discounted Strategic Growth Call with me to gain clarity and momentum in your business. Don't miss out! 💪 Brinie
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- Book A Call
- Let's be real: Runnimg a biz can get lonely - Join like-minded women in my free community
- Only know how to sell via socials? My 30-Day Sales Boost Bootcamp gives you daily, actionable tasks to boost your sales and break free from social media dependence. Grab my 30 day Sales Boost Bootcamp today and start taking focussed action on your goals.
I have had the pleasure of working with so many beautiful, driven, business owners who are craving sustainable success in their passion-fuelled business... When we jump on a call (or get to work in one of my group programs) these are more-or-less the 3 biggest problems I see that are keeping them scrambling, and their business in chaos. If you love this, then you are going to love my upcoming Masterclass "3 Key ingredients to a sustainable service business". It's pre-recorded so you can view, take notes and implement action in the time that suits you best. Howevere, I'm only sending it out to those who register for it - you can register right here. In the meantime, you can jump into my free group and let me know which of these problems are keeping you scrambling (and what are you going to do about it?) Brinie x
Hello! If you're like I was, you are looking for a quick fix to overcome overwhelm in your passion-fuelled business. I'm sorry to tell you - there isn't 1... BUT Ive been unable to show up live in the way I normally like to, so this week's podcast is done in a masterclass style. You can grab the worksheet here (it's a google doc) And let's go! Wishing you a wonderfully productive week Brinie
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Hello lovely! Are you tired of feeling like your business is constantly reacting to external forces?
It's time to take charge and regain control of your business journey!
In this week's podcast episode, we dive deep into the topic of running a reactive business and explore actionable strategies to shift from being at the mercy of others to being the master of your own fate.
Tune in as we uncover valuable insights and practical tips that will empower you to steer your business towards proactive growth and success.
If you are ready to take the reins of your business jump on my waitlist here for my 12 week Business Transformatio Program Here Brinie
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Hi ladies,
This week I share how building routine and structure into your work week allows you to move past the overwhelm of a bustling business AND add in the space to be more creative.
You can implement this into your business by joining me inside my Chaos to Clarity Program
Have a great week!
Brinie
Hi ladies,
This week I share how building routine and structure into your work week allows you to move past the overwhelm of a bustling business AND add in the space to be more creative.
You can implement this into your business by joining me inside my Chaos to Clarity Program
Have a great week!
Brinie
Hi ladies,
It's been a few weeks but I'm back, recharged & raring to go!
Ok it's time for a truth bomb.
Enough with Social Media
I want you to take a break
I want you to think about all the other ways you can be marketing your creative business.
The simpler ways
The more effective ways to get in front of your perfect clients and make sales.
Because... there is way more to all this than the perfect social media post!
If you want to know what I'm talking about head to businesswithbrinie.com/plan and grab my 30 day action plan.
My free guide to making MORE sales by Posting LESS!
And if you want to connect with me, you can come and join my community:
- My Free Group
- Insta; or
- FB
Hi ladies,
It's been a few weeks but I'm back, recharged & raring to go!
Ok it's time for a truth bomb.
Enough with Social Media
I want you to take a break
I want you to think about all the other ways you can be marketing your creative business.
The simpler ways
The more effective ways to get in front of your perfect clients and make sales.
Because... there is way more to all this than the perfect social media post!
If you want to know what I'm talking about head to businesswithbrinie.com/plan and grab my 30 day action plan.
My free guide to making MORE sales by Posting LESS!
And if you want to connect with me, you can come and join my community:
- My Free Group
- Insta; or
- FB
Happy Monday! I can't believe we are in a new financial year already... As we head into this financial year, let's talk NEW biz financial goals! How do you feel about setting yourself biz financial goals? I know for some, it can feel daunting. And, often money is something we don't like to talk about... But setting goals, big or small can be an excellent way for you to stay motivated and gives us the steps to move forward in our creatves businesses. How do you go about it? Listen in to this week's podcast to find out! Brinie x https://www.businesswithbrinie.com/plan
Happy Monday! Did someone say time-saving? AND hacks? 👀 I sure did! 😄 I know what it can be like as a busy business owner, wearing ALL the hats, doing ALL the things and at the end of the day.... left with very little time. The good news is, if doesn't always have to be like that! Let me introduce you to my '5 TOP time-saving Marketing hacks, for your Creative Business!' Happy listening x
Happy Monday ladies! Yes... you read this week's podcast correctly! ONLY 10 MINS?! (Yes, really!) I am ALL about simplifying marketing to make it easy & effective for busy women (like yourself), to reach as MANY of your ideal clients as possible! That means: * Saying 'goodbye' to confusing jargon * Saying 'goodbye' to NEVER having time AND * Saying 'goodbye' to marketing being an overwhelming and draining challenge!
I mean, who doesn't want to make things easier? Interested? Have a listen Brinie x
Happy Monday Can you believe we are almost half way through 2022 already?! This week's podcast is for all my biz owners out there with an eagle eye on their competition... It's always good to know what's out there, but don't let your competition stop you in your tracks. There will ALWAYS be someone out there who is in competition with you... STOP looking! You do you! Tune into this week's episode to hear more on competitors and how to create your own path. Happy listening! Brinie x
Happy Monday!
Are you a creative business owner?
Do you feel like you are doing all the "marketing things", but it's not quite working...
This week's podcast is FOR YOU!
Tune in as I give you the run down on the '3 BIGGEST marketing mistakes, you are making in your biz'
Get ready for some truth bombs 🤯🤯
Happy Listening!
Happy Monday! Another week, another podcast!
This week's episode is about all things biz & sales... Sounds like a joke right "what is a business without sales?!"
Often making sales can be challenging, uncomfortable and downright tiring! But - truth is, so many businesses fail befiore they even start and there is a big culprit!
Let's talk about HOW we can make this easier...
Tune into this week's episode for the full scoop.
Chat soon,
Brinie x
Hi guys
Time is the most precious thing we have so it breaks my heart when I know that people are wasting their valubale time on social media...
- Posting with zero thought or strategy
- Wasting time talking to the wrong people
- Making it hard for people to buy from them
If this sounds like you, come and join my free 5 day Social Media from Scratch Challenge. You can register here
Come and follow along my fresh instagram journey here
Brinie
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Hello!
I'm both excited and frustrated at this week's podcast (But mainly excited!)
First - I'm a massive marketing nerd!
Second - I had my Instagram accounts shut down... BOTH of them ...
Nothing to do but start from scratch HOWEVER a lot of poeple don't realise the role that marketing plays in your business social media accounts!
So I'm inviting you to look over my shoulder and work alongside me as I rebuild my socials (and put my money where my mouth is)
If you are ready to take your socials seriously and use them as a business and marketing tool then come and join me!
Free 5 Day Challenge - Starts Monday 16 May - in my FB Group "Business strategies for creatives"
Hello!
This topic is popping up time and time and again over these past few weeks and in true "Brinie" form, I'm dropping some truth bombs about why this might be the case.
Let me know if you think you might be falling into these traps.
Until next week!
Brinie
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Hi guys! After having so many chats with you all this past 4 weeks, I noticed a trend.
Massive to-do lists and zero space in your businesses so you are in control.
That isn't a business.... that's a job.
Let's get you back firmly in control by setting your goals, pulling out your action items and then setting the time to work ON your business to make those changes.
Come and join my free Facebook Group (Business strategies for Creatives) and see the action that is possible.
Brinie
X
Look
I remember what it was like starting out. You just dive right in.
And that's great
But at some point you need a plan.
You need to set yourself goals and work towards them
You need to know what you're doing every day to get the business to where you want it to be.
That doesn't happen without a plan.
Applications are open for Chaos to Clarity - my 3 month, High touch, Small Group program that gives you the straight forward steps to turn your creative calling into a booming business (without you selling your soul).
Apply here: https://businesswithbrinie.com/chaos-to-clarity/
Have a wonderful week!
Brinie
X
Guys...
I know what it's like to start a new business.... (I've started a few!)
But once you have been 6-12mths in business... #truthbomb you need to stop reacting and start taking control!
I know change can be hard
But it's necessary if yo are going to:
-
Take control
-
Make sustainable income
-
Grow your business.
Applications are now open for Chaos to Clarity. My 3mth, High touch, small group coaching experience that gives you the simple steps to turn your creative calling into a booming business without selling your soul.
https://businesswithbrinie.com/chaos-to-clarity
Until next week!
Brinie
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Hi Guys, The #1 question I get asked by new clients is always - "How do I make more money"
Listen in as I share 3 tips for making more money in your creative business.
Have a wonderful week!
Brinie
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Yep - business is hard. There is no doubt about it.
If your business is in a place where:
-
You have lost the passion for what you do;
-
It feels like you have lost control;
-
The chaos feels overwhelming (oh I have been there!)
Then you need to have a listen and start saying "no"
If you can't do this on your own, book a 15min intro call with me, let's peek under the hood have get you back in the driver seat.
Brinie
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Hi listeners and welcome to season 2 of the Simplify Business with Brinie Podcast This week I want you to think about what you are putting off in your business that is just going to make life harder when you finally get to it.
What actions do you know you need to be taking now?
Happy Monday ladies!
We are back this week with another fresh podcast episode!
This week I am sharing with you... the '1 thing that changed everything'.
That's right... the ONE thing in my business that changed everything!
That took me from always reacting, feeling overwhelmed and had my life (and business) in chaos!)
Interested?
Make sure to tune into this week's podcast episode to hear ALL about it!
Happy listening!
Brinie x
Have you ever heard someone tell you that "business is easy"? Well, let's talk about that... 🤔🤣 This week's podcast is delving into this #1 BIGGEST Lie for Business Owners... Yep. It's a juicy one. Make sure to tune in, tag all your business besties, grab a glass of champagne (or coffee) and let's unpack this... I can't wait! Brinie x
Happy Monday ladies! This week's podcast is one to save! In life it is SO easy to get caught up in a moment and forget to take a step back. The same can be said about business... A wonderful friend of mine recently introduced me to this mantra (and I am stealing it - cause it's FABULOUS!) When you find yourself stuck in a rut, Hung up on a concept or idea, Lost in a complicated strategy, Disheartened by brain fog, Remember this... Sometimes you need to take 1 step back, to take 3 steps forward. What do I mean by this? Listen in to this week's podcast episode to find out! Happy listening! Brinie x
Happy Monday ladies! If you don't know WHY you are in business, it is hard to get back up again time after time. This week I get really raw (you know I like to tell the truth about the realities of running a small business...) and I share the story of a recent meltdown of mine and how my "WHY" helped me pick myself up, dust myself off and keep forging forward. Reminding ourselves of WHY we are in business, helps us when the going gets tough. And ladies, if you have chosen to work for yourself, let me tell you... there are going to be days where it can all seem too hard! So, let's light that fire under us... 'Why are YOU in business?'
Happy Monday! I can't believe we are halfway through September already! 🤯 I am back this week with another juicy podcast episode. Do you sometimes feel like you are showing up everywhere, but talking to no one? Do you feel like you are doing all the things but seeing no results? This could be because you are NOT actually in front of your audience and, often this is because you are NOT showing up where your target market is. Now, this might sound obvious, but SO many people are making this mistake. To hear more on HOW you can GET in front of your target audience, make sure to listen in to this week's episode! P.S - If you find this content helpful - I have something else you're going to love. Click the link below 👇 to go on the 'Local Biz Society Waitlist' https://businesswithbrinie.com/localbizsociety-waitlist/ Happy listening! Brinie x
Happy Monday ladies! In need of some positive news to brighten up your lockdown life? This week's podcast is just for YOU! I am excited to be sharing some wins from yet another wonderful client! Listen in to this week's podcast episode to hear from the wonderful Viv from Balloon Expressions... What a difference 12 months can make! Happy listening! Brinie x
Happy Monday ladies! Have you ever reflected on something and thought... "gees if I could go back I would have..." Yep. Me too. And in this week's podcast I am sharing the "if I could go back & start again" moments of my business journey to help YOU can get it right from the start... From these moment I have been able to develop a series of structured & valuable biz stages that lead to my signature success path. I CANNOT wait to share it with you! Make sure to listen in. You can find me on Apple Podcast, Spotify, OR click the podcast tab on my website and let me know what lesson helped you? Talk to you then! Brinie x
Happy Monday ladies! I am super excited to share this week's podcast with you all! This week I am proudly sharing the story of one of my wonderful member's, Melissa. As a hardworking small business owner, Melissa organically grew her following by 172 local mums in JUST 2 MONTHS?! AND, was BOOKED OUT! But, this wasn't just luck. She was using one of my signature strategies! Listen in as I share HOW she made this happen. Enjoy! x
Happy Monday ladies!
This week's podcast is for all my perfectionists out there...
Why am I telling you to 'get out of your own way', you might be wondering?
Well, does this sound familiar...
Do you find yourself fixated on the small details?
Do you get hung up on making everything 'pretty' and 'perfect', before hitting go?
If that's a YES, then this podcast is just for YOU.
One of my favourite sayings is #justgetitmoving
Things don't have to be perfect, you just have to keep moving forward.
Listen in to this week's podcast to find out HOW to get past those perfectionism hurdles.
Happy listening!
Brinie x
Hi ladies,
This week I dissect the #1 reason I see why women are NOT making sales!
There are 3 main areas but essentially - you are not talking to your audience.
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Will your followers will ever buy from you? (If not, who SHOULD you be talking to?)
-
Are you giving them a reason to buy? (People need a reason!)
-
Are you connecting with them or just constantly selling to them?
To help move you forward, grab your 30 Day Action Plan here to get more customers in 30 days
businesswithbrinie.com/plan
Brinie
X
Did someone say time-saving? AND hacks? 👀
I sure did! 😄
I know what it can be like as a busy business owner, wearing ALL the hats, doing ALL the things and at the end of the day.... left with very little time.
The good news is, if doesn't always have to be like that!
Let me introduce you to my '5 TOP time-saving hacks, for YOUR business!'
Tune into this week's episode to start saving yourself valuable time!
Happy listening x
Hello!
Yes... you read this week's podcast title correctly! ONLY 10 MINS?! (Yes, really!)
I am ALL about simplifying marketing to make it easy & effective for busy women (like yourself), to reach as MANY of your ideal clients in your local areas as possible!
That means saying 'goodbye' to confusing jargon
Saying 'goodbye' to NEVER having time
AND, 'goodbye' to marketing being an overwhelming and draining challenge!
I mean, who doesn't want to make things easier?
Chat soon!
Brinie
Xx
Hi Ladies,
Building a brand in your local area is so important. You can't hide behind a website or your socials when you are likely to actually run into your customers in the street!
Listen in as I talk about why this is important and how you can start to build a brand that is not only recognisable but trustworthy as well.
Cheers
Brinie
Xx
Hi Ladies,
It's July! Here in Australia our financial year runs July to June so that means now is the time to set your financial goals. Yay!
Listen in as I give you a task to set yourself some financial goals and then what to do to achieve them!
Until next week ladies. Keep doing you and keep serving your local community!
Brinie
Xx
Hi ladies,
I do love a good problem to solve! This one can happen either straight away for you and your biz OR maybe you had a great few months and now you've hit the wall.
Either way, if you were to pick up the phone and call me these are the 3 things I would get you to look at to work out why sales have stopped.
Until next week, keep doing you and keep serving your local community!
Brinie
Xx
Hi Ladies,
This week I had the absolute pleasure of chatting with Karla Jacob of Storybook Party Co who has just recently been awarded the title of "Australia's Best Children's Party Venue.
She opened the venue 5 months ago and graciously accepted to come on the podcast and share her knowledge about growing in her local area.
Grab a pen and make sure to let me know your thoughts!
Cheers,
Brinie
Xx
Hi Ladies,
As I have been chatting with many of you in Facebook Groups, I have noticed a trend. This idea that MORE followers equals marketing success (or feeling like your business is growing).
To be honest - this strategy is a short term win but DOES create some long term problems and I think it's time we addressed this.
Until next week, keep doing you and serving your local communities!
Cheers,
Brinie
Xx
Hi Ladies,
This week I am sharing a wonderful little biz tidbit that I learned from the wonderful Amanda Stevens!
Listen in to learn how to generate more income from your lcients with just 1 little question!
Have a wonderful week!
Brinie
Xx
Hi Ladies,
This week's podcast has some truth bombs (you know I love those).
You have told me that the #1 problem you have with your marketing is social media.
This has led me to do a little more digging...
If Social Media Posting is ALL you are doing to grow your local biz...well.... take a listen! (bring a pen!)
Brinie
Xx
Hi Ladies,
This week's episode come curtesy of a message I received from one of you. If you are feeling like your social media content is boring... if you are comparing yourself....
Then have a listen while I unpack this one.
Have a wonderful week!
Cheers,
Brinie
Xx
If you are going to try in business, or anything really... you need to change and evolve your circle of influence to compliment your goals. Why? I hear you ask. Because. If you don't... people can become really uncomfortable by what you are TRYING to achieve. They simply don't understand, or relate to what your biz goals and dreams are. So let me ask you... has anyone in your life ever questioned your business goals? Brinie Xx
During my time running my own kids party entertainment company, I learnt SO many useful tips for reaching my local audience, growing my business in a sustainable and FUN way and most importantly developing meaningful relationships with my community.
BUT, it wasn't ALL smooth sailing... I spent a lot of time doubting myself, feeling uncertain, letting others opinions stomp on my dreams, until I realised that is WAS possible to have the business I had always dreamed of.
That is why I have put together a FREE four-step video series of the stages that I went through to reach a 6 figure, sustainable and successful local service based business.
To find out what is inside this FREE video series, make sure to listen in to this week's podcast, as I share with you HOW you take a step towards making YOUR business dreams a reality.
Happy listening x
Hi Ladies,
On this week's episode I am wanting to help you understand the importance of, and start, building credibility in your local area.
Let me tell you, if you are running a business (side hustle or otherwise):
You ARE an authority
You ARE an expert
Building credibility IS important
Listen in and sign up for my FREE video series "Local Biz Revolution" https://businesswithbrinie.com/local-biz-revolution
Brinie
Xx
Hi ladies,
This week I want to talk about one area that most people ignore, jump into with no real thought and then burn bridges for themselves and others...
I'm talking about staff!
It's not designed to scare you but rather, help you see why taking a moment to plan can save you so much headache in the long run!
Brinie
X
Are you someone who struggles with money goals? I used to HATE talking about money.
Listen in this week as I share how to flip your money goals and break them down so the fear and overwhelm is gone and they are easy and manageable!
Doors to my silver membership are now open. Head over to businesswithbrinie.com to work with me! We'll be working on money goals this month.
Until next week!
Cheers,
Brinie
Xx
Hi Ladies!
Oft this one hurt to record LOL Listen in as I relive the most stressful night of my business life all because I didn't have all my systems and procedures in place.
Learn from my mistakes!
Brinie
Xx
Hi Ladies,
I know that many of you have so much going on in your lives. I reached out to a special fried of mie, Charlotte, of "Wellbeinggetsreal" to talk us (all) through some strategies we ca be using to help us stay "on track" when life can feel so overwhelming.
Have a listen, go and follow her, and let us know what resonated with you the most!
Brinie
Xx
Hi Ladies,
I know how frustrating it can be to hear that you "need" to be on social media when it doesn't appear to be serving you.
Here's a secret - you don't have to do anything you don't want to do! You are your own boss & if what you are doing is working for you then keep doing THAT!
Listen in if you want to hear a different strategy for marketing but if Social Media isn't your jam - that's totally ok too!
Until next week,
Brinie
Xx
Running your own business is really hard work! Wearing all the hats and doing all of the things.
What happens when you try and "level up" and realise that there are some tasks that you just should not do - like train your staff!
If you are struggling to find staff that are a good fit, I encourage you to take a good hard look at yourself in the situation.
I was:
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Too passionate;
-
My presence caused too much pressure; &
-
I was imposing as the business owner.
Does this resonate with you at all?
This week we talk goal setting and why it is even MORE so beneficial for you if you run a small business with limited time!
Focussing on 1 thing is the BEST way to help you move forward in your business. It will not define your business (like I incorrectly thought) but rather help you think clearly when you finally get 5 mins to work on your business!
Keep doing you and serving your local community!
X
I am a BIG believer in networking. I actually LOVE meeting new people and other business owners in my local community.
However, I know not everyone feels the same.
This week I help you understand what relationships (especially business relationships) take time and I step you through how to get started in your local area (I know it can be daunting!)
Keep doing you and serving your local community.
Brinie
Xx
This episode is for every one of you who has ever:
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Questioned what you are doing; or
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Who's family & friends have questioned them!
Running a local small business is hard but you have chosen this path for a reason. I see you! You are not alone on this journey.
Okay, so this week's podcast is about all the busy marketing work that you're doing, because your advice has come from someone who isn't involved in running their own business.
Many moons ago I did exactly that. I took the advice of a very well meaning friends who weren’t running their own business and then took their advice on marketing, because I was doing everything else and I wasn't really putting the right attention where it needed to be.
Listen as I share my Marketing mistakes and 3 key tips that you can use to make sure you are marketing with purpose!
Brinie
Xx
Are you rolling up your sleeves and getting down to work or are you just "playing" at business? Dabbling? There was a time when I was more concerned with what people "thought" I was doing then with serving my audience. Not any more!
I hope this week's episode helps you to set your eyes firmly in your own lane, forget all the noise (and shiny objects) and just keep your focus on your audience.
Brinie
Xx
Ladies, are you too afraid to stop and think about who your ideal customer is? Do you think if you think can get your message out to everyone, regardless of if they are interested, then someone might decide to buy from you? Now listen, I get it. I have been exactly where you are right now. I'm not anymore, but I have been there. It can be so hard to wrap your head around why you need to get specific about your audience. This week I share a SUPER embarrassing story of mine that perfectly illustrates why you need to get clear on who you serve. Click the link below to listen (12 mins). Have a wonderful week! Brinie Xx
(10 mins) This week's episode is about what you should be thinking about before you post to your FB Business Page.
Why are you posting and what what do you want to happen.
I know & remember how easy it was to get caught up in the nature of this industry and only think of yourself as a "Creative" and not as "Local business owners!"
This week I step away from creative businesses and talk instagram strategy with Cara who is using instagram to grow her local audience (she also serves local mums).
Put on your "Local Business Owner" Hat and come and join me!
If you're not sure if the year that was means you are "allowed" to take a break, I'm here to tell you - you should!
You all deserve to rest and recharge the batteries and let's see what 2021 has in store for us all!
Wishing you and your families a safe and Merry Christmas.
Brinie
Xx
This week I talk about how you can work more efficiently in your kids party business by Batching! (Doing the same tasks at the same time each week.)
This week I give you a few examples of this in action and then some homework for you to start thinking about the work you do each and every week!
Have a wonderful week!
Hi there lovely,
We all have that mean girl that rears her head from time to time. The one who tells you:
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You're not worthy
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You're not good enough
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Others are better than you
Listen as I talk you though why we need to ignore her and WHY you might need to rethink what "being the best" actually means to your audience.
The life of an entrepreneur can be so challenging!
Every day you need to remain self-motivated in order to reach that ultimate goal.
Have you ever considered what it would be like:
- to be in a community of like minded women who spoke your language?
- to have a business mentor who understood EXACTLY what you are going through & could help move you forward;
- to have clear business goals and next steps to help you meet your ultimate goal?
Sign up to they waitlist for my Business Program E.BLVD - it's created specifically with you in mind.
https://www.thekidspartyhustle.com/waitlist
Do you find that you are being followed mainly by other people in your industry and NOT mums in your local area?
Don't worry - it's a common Insta problem in this industry.
In this episode I talk about:
- Things you need to be thinking about if you are spending time on Insta;
- WHY you need to ignore what you are seeing OTHERS do on Insta; &
- Strategies to help you move forward!
A business in this industry can have so many little moving pieces and things that have to stay in your brain. Add staff in the mix and... oh man! It can be too much work to stay on top of!
This week I'm showing you what I was able to automate in my business. The exact tools I used and what was possible for me.
Grab a pen and let's get you moving forward.
This week I hijacked a 'girls night out' and asked 4 of my friends:
"Why they do or do not outsource elements of their birthday parties"
Take a listen as my wonderful friends share interesting and important insights into:
- What they outsource
- Why some of them DON'T outsource (and why)
- What they would consider outsourcing in the future and why!
Not ALL mums will book from you and this podcast talks about some reasons WHY they won't BUT also some really great reasons why they WILL!
Take notes and get ready to get into the minds of your 'Target Market' Ladies!
This week's episode is as a result of hearing how many of you still accept cash for your bookings....!!
If you are still accepting cash AFTER you have completed the work, I encourage your to listen to this episode and take steps to protect yourself.
- Value what you do and others will then value you in return.
- Don't risk losing money!
- It's not hard or Techy - requesting payment prior via direct deposit is an easy first step!
In this week's episode I had the AMAZING pleasure & privilege of chatting with Cherish who owns "The Social Princess".
As an ex-party princess herself, Cherish shares:
- Her story;
- Niching and WHY you should "Niche-down";
- The importance of Branding in this industry;
- Some tips on what NOT to do; &
- How you can connect with her!
Grab a beverage, a notepad & turn off distractions - it's a meaty one this week FILLED with juicy tid-bits!
In business, as a small business owner, it can be so hard to stop and acknowledge just how far you've come.
It can seem ludicrous to stop and celebrate every win (no matter how big or small) because there is usually just more work to do!
But if you don't stop and celebrate yourself, no one else will!
- Set yourself goals
- Celebrate EVERY win (no matter how big or small)
- Take a moment and acknowledge how far you have come!
Sharing your success helps life the industry, helps push & empower others and if you won't celebrate yourself then I'm over here cheering for you!
This week we discuss why it's important to "Demonstrate your knowledge" to your Mums and why you need to be known for something in your industry.
In this way you can:
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Stand out from your competition;
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Build your credibility;
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Help people understand why you're an expert!
In today's episode, I share the story of my son's 6th birthday party and the 3 things that impacted my experience as a "mum".
Doing these 3 things will help set you up for success in your business with your mums! If you have LOTS of parents calling with questions in the lead up to your event, then you may need to look a how you are handling these 3 areas:
1) Communication
2) Take charge
3) Set the rules
This week we’re talking about email marketing & if it’s a right fit for this industry.
Regardless of whether you use a Lead Magnet/Opt in Freebie or other way of collecting email addresses, you definitely should and I share 3 ways I use my emails to help generate money and also demonstrate my worth and credibility to corporate clients!
This week we talk about staff and the concerns many of you have. I was right there with you but once I learnt these 3 valuable lessons, I stopped operating from a place of fear and managed to assemble a truly fantastic team who were as invested as I was!
It’s so very easy to get caught up with social media. Getting more likes or follows, posting every day etc etc but I want you to stop and consider for a moment: who are you doing this all for? Who are you marketing to and what is the point? Today’s episode is full of action tips - so grab a pen and paper, you might want to take notes. And I want to preface this episode, and my tips for you, by letting you know I actually have a marketing degree so these are not just my opinions!
I promise you - it doesn’t matter who else is out there offering what you are offering. It doesn't even matter if their stuff looks better than yours.
- What matters is you.
- How you show up
- How you explain your expertise
- How comfortable you make your client feel
- How much they trust you
I can tell you this from experience. If you understand your target market and the mums you serve, and you speak to them (I covered this is more detail in episode #2) I promise, it will not matter what anyone else is doing around you, YOU are the point of difference.
Hi Guys,
I don't mean knowing the age of the children at the party. I mean understanding the mums who are booking you. Today we talk about understanding your target market so you can:
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understand what they want and deliver on that;
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talk in their language;
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make their life so very simple that they'll have no choice but to book with you!
Come and see what a difference it makes to understand your mums!
Welcome to "The Kids Party Hustle". My name is Brinie & I've been running kids parties for over 16 years.
I found the industry very lonely and not many people understood. I joined business communities but the traditional forms of marketing don't work for this type of industry.
You're wearing all the hats, would love some help and guidance and I thought it was time to create the community I wished I'd had when I was starting out.