Brand with Bite is the meaty podcast that slashes vague advice & digs into the most shocking stories from history & A-list online entrepreneurs. Each episode reveals how YOU can boldly build a recognized business with obsessed, puppy-like fans.
Instead of overwhelming fluff, you’ll lap up decisive, proven methods that have stood the test of time - and still drive the most successful online brands’ visuals, language, naming, messaging and business models today.
So, put in your earbuds & take out your claws, fierce cat. Let’s dive into savvy, sometimes scrappy strategies - you can sink your teeth into.
THE 2 TYPES OF EPISODES:
-HARD HITTING INTERVIEWS WITH A-LISTERS: In these entrepreneur chats, we skip the origin story and get straight into “Tell me how you…” questions
-BITE SIZE EPISODES - UNTOLD STORIES FROM HISTORY: Listen in on tales that weren't in history class for shocking approaches to branding you don’t get in the online Insta world.
Tracie is a powerhouse conversion copywriter (known for crafting compelling quizzes) with a foundational passion for ethical sales. Rerouting the world to connect through relationships, Tracie shares how to write in a way that feels good and “non-icky”, as well as growing as a copywriter.
Whether you are a copywriter looking to evolve your business or an entrepreneur wanting to feel good about writing marketing copy, this is the perfect episode for you. We’re going to dive into:
FOR MORE, GO TO:
Tracie's Website | Instagram: @Tracie_IndieCopy
Clubhouse: @tracieindiecopy
I would be so honored for 2 minutes if this resonated if you’d PLEASE:
Tracie’s Bio:
Tracie is a sales strategist and launch copywriter for people who secretly yearn for a healthier way to bring sales into their business. Using her client-first framework and quizzes, she helps you attract more clients while creating connections and relationships instead of just transactions.
When she's not coaching and creating relational sales messaging, you’ll find her savoring adventures by the lake or curled with a good mystery. You can catch her online on Clubhouse @tracieindiecopy, IG @tracie_indiecopy, and of course www.indiecopy.com.
If you’re a solopreneur who’s burnt out or have clients that scope creep (sending you edit after edit mmhmm), this episode is going to give the bear hug you need. For. Real.
Reese Spykerman is a brilliant designer and copywriting expert who went from burnt out implementor to an evolved creative business that fits her lifestyle.
Diagnosed with an auto-immune condition 3 years ago, she saw it was time to finally move past her people pleasing ways and step up as the expert vs. hustling freelancer mindset.
Reese has been featured in outlets like Entrepreneur and Thrive Global, worked with NYT best selling authors and gotten insane results for clients (like taking them from $3K to $15,000 a month). She has incredible, amazing, tangible ways to transition how you work with clients, evolve past burnt out hourly work and have both you and potential clients see you as a rockstar expert.
Get on your blue light glasses and get ready to hear how:
How to shift from implementor to strategist
The specific way to start practicing your boundaries and build that “non-people-pleaser” muscle
3 years ago, Reese’s diagnosis of Hashimoto’s Disease shifted her life and had to make a big change in business
FOR MORE:
Reese’s Website
Instagram: @reesespykerman
HER FREEBIE on her home page: Design Tweaks to Increase Conversions & Sales ASAP
Laura Belgray is one of the most real, successful entrepreneurs around, with the funniest stories you’ve heard in your damn life - that also lead to big money, a large Instagram following and your dream business.
If you want to realize it’s OKAY to share all parts of you, learn how to tell stories that magnetize people and see there is no set, straight, fancy path to success, you MUST hear this unapologetic interview with Laura Belgray aka - The Talking Shrimp.
With over 43K followers on Instagram, co-founder of The Copy Cure with Marie Forleo, featured in Business Insider, Money, Fast Company, worked for promos on shows like Nick at Night, Bravo, podcasts like The Jasmine Star Show, Entrepreneurs on Fire with JLD, who was this show’s first podcast guest -
Laura is PROOF that by being your true self, every part, even if that’s calling yourself lazy, love sleeping in, share emails that tell stories like the time Laura said ballsack at her father’s funeral
You are going to get SO much out of this episode, I’m literally tossing my microphone at you.
Get ready to smile, to be racing to tell your own stories after you listen out for:
Laura’s dream fantasy for a job (That had me almost pee myself laughing)
The fing funny way Laura and her husband came up with the name “Talking Shrimp”*
How Laura created her first website (including what she said services were + what Laura originally charged)
FOR MORE:
Talking Shrimp
Instagram: TalkingShrimpNYC
5 Secrets to Nonsucky Copy (is on her Home Page Here)
Non Sucky Subject Lines: 33 most opened subject lines, 4 that tanked and formulas to write your own
This badass, homeschooling mom of 4 built a multi-million dollar business online in...only a few years. If you want to launch a scalable product, create a course and STOP holding back your voice, do not do anything before listening to this talk with Kim Constable.
This conversation will give you the most motivational, strong ass kick meets powerful marketing strategies meets inner work, I promise.
Kim is not only one of the most real, raw online entrepreneurs around, Kim’s readiness to own who she is, listen to her audience and pivot has gained her 228K followers on Instagram and MILLIONS of dollars, turning over 3 million dollars last year alone.
From the woman I’m privileged to chat with so often I’ve written about her bum a hilarious amount!, your mindset about business and online products is about to be rocked forever.
Get on your workout shoes and hear how:
How to know what people say they want vs. what they ACTUALLY want
How Kim hones in on desires (so people click the “purchase now” button)
FOR MORE:
TheSculptedVegan.com
Instagram @TheSculptedVegan
Your life will probably change after this episode, that is NOT an exaggeration. Randi Halaway is one of the #1 influences of my entire life. Her guidance and methods have changed how I process emotions, see myself and approach every part of my life and business. I never want to imagine what my life would be like if I hadn’t learned from Randi’s wisdom and information.
So if you want to stop playing small, stop dimming your light, halt overthinking, TAKE BACK YOUR POWER, make incredible business leaps and step into your next level self with flow and calm, PLEASE LISTEN TO RANDI.
Because Randi has overcome so much of her own healing, powering her to :
THIS IS THE ONLY PODCAST EPISODE I HAVE EVER YET CRIED IN - AND YOU’LL HEAR EXACTLY WHY.
You are going to learn SO MUCH from this episode it’s unreal. Dab on your favorite essential oils to hear:
If your heart is pulling you to something, there’s a REASON for you and other people
The way Randi went from healing after divorce to finding flow and manifesting 6 dream clients in 1 week
Why trying force motivation does not work
How Randi learned to own her 2 divorces, openly, as part of her story
Her journey from blaming others and feeling like a victim to having created a system to feel so peaceful she had no idea was possible
Turning your process into an official framework with a name you can teach to clients
The hilariously unplanned way Randi taught her first workshop (turns out, you DO NOT need a plan)
FOR MORE:
Randi Halaway Website
Instagram - @RandiHalaway
Randi’s Group Program - Open for Enrollment
For years, coaches told Kristen Edwards she had too many passions, needed to focus or “just follow your passion”, but none of this advice felt right.
Kristen has her Masters, years in the corporate world and was a high-end wedding planner and wanted to bring all parts of her into 1 kind of business. She KNEW it was possible.
After years of exploring what it means to combine all the gifts and desires you have, Kristen’s discovered how to build a powerful business where she does ALL the things she loves - while changing women’s lives forever.
You are going to learn SO MUCH from this episode it’s unreal. If you want to stop hearing “you need to niche”, listen to this incredible soul, Kristen, share:
The truth about what brings clarity
Kristen’s proven 3 step plan to create your dream business and conduct a pivot
How to bring your personality into the TYPE of business model you have that most people aren’t told to do
FOR MORE:
Website: Kristen Edwards
Kristen’s Instagram
Focus & Fulfilled FB Group
Feel stressed or anxious? My INCREDIBLE, savvy gal Julia Kristina is sharing WHY the brain panics and how to shift your emotions, even if you’re a chronic “worrier" or “people pleaser”.
Julia Kristina is a licensed therapist and counselor who took her business online and now has over 165,000 subscribers on YouTube. With a packed membership The Shift Society and life-shifting courses, she’s been featured on outlets like Mind Body Green and Inc.
On YouTube, Julia’s videos rack up over 300K, 400K views because they truly shift how people see stress and the ability to overcome anxiety.
Especially if you're feeling worried about the future, panicked during Corona or stuck on “what to do next” in your business, this is a must listen.
Get out your Bill Nye the Science Guy bow tie and hear how:
FOR MORE OF JULIA KRISTINA,
Julia Kristina Mah Youtube
Instagram: @JuliaCounsellor
The website (with link to courses)
The term “mad hatter” was NEVER in the book Alice in Wonderland, so QUESTION: Why was there an “odd” hat maker in this famous book and the phrase still known today “mad as a hatter”?
Because there was a phenomenon at the time that was really startling.
Lewis Caroll (a pen name), author of Alice in Wonderland, did NOT invent the mad hatter concept.
There was a real pandemic for hat makers in multiple areas of the globe that started decades before this book was published, that most modern people have never heard of. It was a mystery for decades on what was happening that was finally solved and laws came into place to protect.
After research I was shocked by myself, I am now revealing:
I would be so honored for 2 minutes if this resonated if you’d PLEASE:
For more about the podcast + episodes:
BrandwithBite.com
If you think of yourself as a people pleaser or perfectionist, this is a MUST listen. I’m not kidding. In merely days, this life coach & best selling author helped rewire my brain to finally set boundaries and say no with greater ease.
Nancy Levin’s methods (featured in her book “Setting Boundaries will Set You Free”) are unlike ANYTHING I’d ever heard and are life-changing if you find it hard to say no or put everyone else first.
Nancy appeared to be a confident high performer with “it all together”. But she opens up about the true reason she was obsessed with perfectionism and why it was a huge flaw. She overcame burn out and started a life coach business where she ended up:
You are going to learn SO MUCH from this episode it’s unreal. Get on your no-more-people-pleasing pants and hear:
FOR MORE OF NANCY LEVIN:
Nancy Levin Website
Instagram: @nancy_levin
Once you know this story, you’ll never think about grocery stores the same way. Turns out, the modern grocery store was incredibly revolutionary and actually changed habits you have, right now, forever.
This topic was on my mind because of quarantine.
With so many people ordering groceries during the pandemic, I began to think back to what life was like before Trader Joe’s, Whole Foods and Costco.
I didn’t expect to discover stories, which I reveal in this episode:
I would be so honored for 2 minutes if this resonated if you’d PLEASE:
For more about the podcast + episodes:
BrandwithBite.com
Within minutes of hearing Jamie Joslin King, The Slay Coach, you’re going to be slapped in the face with an abundance mindset, burn limiting money beliefs and be shouting SCREW FEAR and NO MORE overthinking.
Within 2 (YES, 2!!) years, Jamie has grown a million-dollar business with coaching, her podcast, events & online course empire, as:
Now, her 7-figure brand has retired her mastered educated husband to work for her. BOSS.
Her bold, purple-obsessed, curses-like-a-sailor brand holds back nothing. Jamie is the host of Chardonnay & Slay the podcast with chapters around the country, coaches, leads multiple masterminds, has courses and employs 12 - 20 people at any time.
Oh, and she runs a non-profit. WTF.
Slap on your favorite hair color and hear:
FOR MORE OF JAMIE KING, THE SLAY COACH:
TheSlayCoach.com
Jamie’s Instagram: @theslaycoach
Freebie: UnF*** Your Money Mindset
CHARDONNAY & SLAY - JAMIE’s FACEBOOK GROUP
I am in SHOCK at how recently the sports bra was invented. It wasn’t until the 1970s. Why?! There was specific historical context I had NO idea about.
Laws passed that changed the lives of women born after FOREVER in America.
The big moment after was a phone call. Two sisters were venting and joking about a 1970s fad. The laughing turned into a serious situation.
You’ll be startled at how 3 women put together the first sports bra, who did NOT consider themselves athletes and had absolutely NO bra design or marketing experience. And how one 90 minute phone call changed everything.
So strap down your bosom to get ready for:
The 1972 law that is WHY girls finally got into school sports
In the first list of “requirements”, she wrote the REAL reason she wanted a sports bra but crossed it out and said “It felt like too much to ask”
I would be so honored for 2 minutes if this resonated if you’d PLEASE:
For more about the podcast + episodes:
BrandwithBite.com
This is a raw conversation with a globally renowned powerhouse woman. In our chat, the incredible Susie Moore’s an open book on her past and criticism she’s facing gasp right now.
And yes, she’s a literal open book because her game-changing, new book is out: Stop Checking Your Likes.
In this chat, access a sneak peek into insights from this Earth-shattering life coach, columnist and author, who is a contributor to the Today Show, Oprah, Forbes, Business Insider & more. (Also seen in Oprah, Marie Claire, the BBC and beyond, she KNOWS what is up.)
You’ll hear Susie’s stories that sound like TV drama, show why no one has excuses and how you can work past anything & find your worth.
Pop in those earbuds and join the conversation with this incredible author (who has 71.9K followers AND so really knows the power of STOP checking likes). Discover:
FOR MORE OF SUSIE MOORE AND TO GET THIS INCREDIBLE BOOK:
THE BOOK -> StopCheckingYourLikes.com
Susie’s Website
With the rush on toilet paper, a few weeks later my brain went into investigation mode. Toilet paper is actually a very modern invention so what did people use before AND why did this product become a staple in our lives so quickly?
Turns out, there was actually ONE change in society that truly sparked toilet paper becoming big. One reason we switched over so fast.
So grab a (toilet?) seat and discover:
A definition of toilet paper that had me laughing so hard
What the wealthy Romans used (that sounds like a modern, sustainable, hipster product)
Why the first TP entrepreneur got a bit screwed in New York City
I would be so honored for 2 minutes if this resonated if you’d PLEASE:
For more about the podcast + episodes:
BrandwithBite.com
Since well before our first Zoom call, I’ve been wow-ed by Cathy Heller in every way. Yes, Cathy has built not only one successful brand but her 2nd empire “Don’t Keep Your Day Job”, which has:
But the metrics didn’t create Cathy.
Cathy’s unique, totally down-to-Earth approach changes lives and gathered this following who cheers her on again and again. If you want to learn to use your passion no matter how creative or artsy to make a great income and impact others positively, you HAVE to listen to this episode. Cathy has pivoted again and again and her mind-blowing story (which involves Lady Gaga) is going to shatter your limiting beliefs.
There are so many wisdom drops for anyone starting or growing their dream business, Cathy puts yoda to shame.
Grab your karaoke machine and join this conversation to hear:
In the current Corona climate, one of our main topics of conversation has been understandably washing hands (for 2 rounds of Happy Birthday). This got me thinking about the history of soap - For who figured out a certain liquid or material got germs off of you anyhow? And what person in pre-microscope times decided to whip up a substance that’d kill germs they could NOT yet see?
Investigation mode, ON.
Get ready to feel sudsy with this hyper-relevant episode that may feel surprisingly UPLIFTING, assuring and have a spark of gratitude amid this time. You’ll learn:
As you get more Corona texts and on Facetime dates, you’ll have some new prevalent and uplifting insights to share!
I would be so honored for 2 minutes if this resonated if you’d PLEASE:
For more about the podcast + episodes:
BrandwithBite.com
Selena Soo changed my OWN business and feeling of self-worth. Why? Her wisdom and methods helped get me onto Forbes. GASP! But true. That moment of seeing my name on that big F website absolutely transformed how I saw myself and indeed others’ perception of my expertise and credibility.
That’s why I am so excited Selena came on for a rapid fire episode. In this conversation, Selena not only gives you insights into the power and her passion for publicity but a freebie to make landing media way easier.
Grab your fancy PR pants and join the conversation to hear:
GRAB THE CHECKLIST: 7 MUST-HAVES TO GET FEATURED ON TOP PODCASTS, WEBSITES, TV AND MORE!
impactingmillions.com/allisonchecklist
FOR MORE OF SELENA, GO TO:
SelenaSoo.com
In Part 1 of Menstruation Marketing, I shared the outrageous but really though history of pads and tampons. The second period revolution is also incredibly startling and needed its own episode. While there was a big shift to tampons in the 1980s and 1990s, it’s not until recently that menstrual cups and period undies have become truly visible in the market. Why is this?!
Grab your favorite cup (of coffee? Or hey, any other kind of cup) and join me for learning:
I would be so honored for 2 minutes if this resonated if you’d PLEASE:
For more about the podcast + episodes:
BrandwithBite.com
When you look at Kira Hug’s website, you KNOW she’s a savant on branding - and how to attract dream, premium-paying clients with branding done right. Kira Hug is a brand personality & launch copywriter who runs a copy boutique AND co-runs The Copywriter Club, a community of 10,000+ copywriters. No. Big. Deal. Kira’s a star example of how to present yourself uniquely online to bring in incredible, high-paying clients.
From our conversations over cocktails in Charleston to Zoom coaching calls, I can tell you personally this woman is not just a force of business nature online - She is everything and more in-person, running events and inspiring with her fierce, fun intelligence.
(Fun fact: March 2020, this is being released only 2 weeks before the next The Copywriter Club In Real Life TCC IRL conference where I can’t wait to hug Kira already + speak as a panelist this year.)
Throw on your favorite costume Bunny ears? Dinosaur outfit? and join the conversation to hear:
FOR MORE OF KIRA, GO TO:
The Copywriter Club Facebook Group
The Copywriter Club Instagram
TheCopywriterClub.com
KiraHug.com
Every cell of my body felt called to share this unusual, rage unleashed podcast episode with you. It’s a public ode to banishing people pleasing that’s changed my life forever.
It’s for me and you - those quick to compromise for others and afraid to share REAL feelings within, for fear of upsetting anyone else. In business AND life.
Rather than the usual interview or story from history, I’m sharing untold history from my own past → in my first Open Mic Night, ever. You’re going to hear my first spoken word sharing raw truths I’ve said to my diary - almost no one else.
Hear the context around this spoken word and then the slam poetry itself.
This audio experience is going to hit your earbuds with:
IN THE SPOKEN WORD ITSELF, DISCOVER:
I can’t wait to hear your thoughts and appreciate the space you’ve created. As shared in the episode I’d LOVE to hear any phrase or statement that resonated with you - You can DM me on Instagram at:
I would be so honored for 2 minutes if this resonated if you’d PLEASE:
For more about the podcast + episodes:
BrandwithBite.com
I’ve adored Ava since the first time we met - at a women’s wellness event where she led an incredible life changing meditation. This celebrity meditation + yoga teacher and transformational coach has only continually expanded exponentially since. Ava went from corporate world, burn out then to teaching yoga and into a full-blown, massively skyrocketed spiritual business coach, podcast host and course creator.
Named "One of the Best Yoga Influencers to Follow in 2019" by Women Fitness and selected as one of Wanderlust's "35 Under 35 in Wellness to Watch", Ava can be found teaching her yoga, meditation, and breathwork around the globe and provoking conscious conversations on her top-rated podcast, The Alchemized Life. The Alchemized Life Podcast.
Hear how Ava’s constant curiosity keeps her brand growing and flowing in a highly intentional way.
Especially if you want to ground further into your business intentionally and bring in a greater element of wellness or spirituality? GET THIS CONVO IN YO AIR BUDS.
Pull up a meditation cushion and join the conversation to hear:
The history of tampons and taboos around menstruation products is shocking and incredibly thought-provoking. Why?! First off, tampons go back WAY FARTHER than decades. In fact, there’s an insane history for what cultures have put up their lady parts for many centuries. This episode takes you from ancient menstruation times through the ads for unmarried women in the 1950s You can’t help but laugh at the...well, you’ll see to controversies still very prevalent around the world about tampon use.
Grab your favorite party (lined?) panties and join me for learning:
Please do DM your stories or thoughts to share @allisonevelyn_ or @brandwithbite
My own interest was sparked by experiences shared within the episode. This is fascinating and a topic I feel is very important to address, especially for women’s rights and freedoms, so this is only part 1 of Menstruation Marketing. The next part will be released soon, going into the more sustainable yet also effective menstruation products that have come in the last few years and THEIR marketing challenges. As shared in the episode:
WANNA TAKE YOUR BRAND AND WEBSITE TO THE A-LIST LEVEL?!
MY ACTUALLY-FUN, GET S*** DONE PROGRAM IS NOW OPEN:
→ WEBSITE COPY CATALYST
IN MERE WEEKS, HONE YOUR CLIENT MAGNETIZING MESSAGE, UNIQUE BRAND VOICE AND HAVE YOUR WEBSITE PAGES ALL WRITTEN -- DONE!
OPEN ONLY UNTIL SUNDAY, FEBRUARY 16TH
LEARN MORE AND SEIZE CHANCE WHILE YOU CAN -
https://allisonevelyn.com/copy-catalyst
For more about the podcast + episodes:
BrandwithBite.com
Claire Pelletreau is a straight up go-getter who’s so busy she’s having to turn away clients, has a killer course and runs the amazing, no BS “Get Paid Podcast”. In this no-fluff interview, you’re going to hear exactly how Claire went from fired to a skyrocketed Facebook & Instagram ad business with clients like Jasmine Star & Brooke Castillo.
Especially if you have mindset blocks around what’s possible or find yourself juggling different business ideas, this chat is a MUST listen.
Go for a walk or make your next drive more productive - pop in your earbuds and join this conversation to hear:
As shared:
WANNA TAKE YOUR BRAND AND WEBSITE TO THE A-LIST LEVEL?!
MY ACTUALLY-FUN, GET S*** DONE PROGRAM IS NOW OPEN:
→ WEBSITE COPY CATALYST
IN MERE WEEKS, HONE YOUR CLIENT MAGNETIZING MESSAGE, UNIQUE BRAND VOICE AND HAVE YOUR WEBSITE PAGES ALL WRITTEN -- DONE!
ONLY OPEN JAN 31 - FEB 9, 2020
LEARN MORE AND SEIZE CHANCE WHILE YOU CAN -
https://allisonevelyn.com/copy-catalyst
Whether you’re a Trekkie, have never seen an episode or dread sci-fi, there’s a LOT to be learned from Star Trek. This TV show launched a massive movement, showing the deep impact a brand can have on people.
In this episode, I am so excited to unleash 2 very specific, niche catalysts of Star Trek - ones that are very little talked about:
These both apply to any business owner who wants to own a niche market, build a bigger fan base or inspire their audience to dream bigger.
WHAT IS THE MYSTERIOUS OPPORTUNITY COMING SOON (End of Jan - Early Feb 2020), YOU CAN BE FIRST TO LEARN ABOUT?!?!
https://allisonevelyn.com/copy-catalyst
For more about the podcast + episodes:
BrandwithBite.com
Mye de Leon’s fascinating journey will inspire ANY entrepreneur looking to scale and take action without overthinking. In 2019 alone: While being a mom to 3 kids INCLUDING a son with special needs, Mye nailed success after success. She launched a new course, began a membership and created a mastermind.
All doing what? Hand lettering. Yes, she’s a hand lettering artist that now shows others especially her niche audience she’s attracted to unleash creativity and make $$$ doing what they love. Starving artist concept? Out the window.
That’s why I had to bring Mye, my friend and client, on the show.
Pull up a meditation cushion and join the conversation to hear:
WHAT IS THE MYSTERIOUS OPPORTUNITY COMING SOON (End of Jan - Early Feb 2020), YOU CAN BE FIRST TO LEARN ABOUT?!?!
https://allisonevelyn.com/copy-catalyst
FOR MORE OF MYE, GO TO:
Mye’s instagram
Mye’s facebook
Mye’s website
I want you to consider this: Out of all the people who research animals, talk about conservation and are in science, WHY do you know the name: Jane Goodall? This researcher and activist, who I believe is one the most impactful, impressive people on the planet, has a fascinating story AND is globally famous for good reason. No matter how much or little you know (or care) about Jane, the story of her journey to Kenya and controversial methods will wow you.
There are 7 main pillars to why Jane stood out and was able to share a message around the globe. In this episode, learn exactly WHY her approach was so against the standard norms AND really straight forward, vital ways to apply Jane’s motivated, committed-to-results style to your business.
To grow your brand like Jane grew awareness for chimpanzees, you’ll want to listen - like a baby monkey to its momma.
WANNA WIN AN AMAZON GIFT CARD?!
WE EXTENDED THE RAFFLE! IF YOU FOLLOW THESE STEPS BY JAN 17TH, 2020, YOU CAN WIN AN AMAZON GIFT CARD:
For more about the podcast + episodes:
BrandwithBite.com
Rob Marsh is an entrepreneurial rockstar of not one but TWO brands. He’s a renowned Saas copywriter and co-founder of a copywriting empire that includes a podcast, mastermind & so much more. In this episode, we dive into how he has two businesses and the building & brand development of each one. As one of my own coaches, I can testify to this man’s LEGIT-ness. You’ll discover:
*How he picked his niche
*The #1 factor Rob sees with people able to grow quickly (and NOT struggle with getting the right clients)
*The problem with too many people leaning on humor (+ what to do for personality instead)
*Why Rob says to be careful of pursuing work based on your “passions”
*A company that does a fantastic job of connecting with clients based on everyday needs
*What it was like to co-found a second company and how he & (costume-wearing) Kira developed a voice together for one brand
*The best time to go from “having a business” to do the branding
*Who Rob deems as “true brands with bite”
*Why to avoid “mind-blowing” names and go for more straight-forward titles
FOR MORE OF ROB, GO TO:
The Copywriter Club Instagram
The Copywriter Club Facebook
The Copywriter Club Website
Rob’s Website: Brandstory
WE HAVE EXTENDED THE AMAZON GIFT CARD RELEASES! IF YOU DO THE FOLLOWING BY JANUARY 17TH, YOU ARE ENTERED TO WIN AN AMAZON GIFT CARD!
Graham crackers were invented for something FAR MORE scandalous than to sandwich marshmallow and chocolate. Graham crackers were made to address the big L word...not LOVE actually (the Colin Firth movie or otherwise) but LUST. The story of how and why graham was developed is ridiculous. This piece of food history is so preposterous that you know it’s non-fiction. Listen to hear what happened and the vital lesson to take for YOUR business, especially if looking to pivot or make big changes in 2020 - or beyond.
WANNA WIN AN AMAZON GIFT CARD?!
IF YOU FOLLOW THESE STEPS BY JAN 3RD, 2020, YOU CAN WIN AN AMAZON GIFT CARD:
WRITE a review on your podcast app:
For more about the podcast + episodes:
BrandwithBite.com
Bobby went from new online business owner in 2018 to speaking on Amy Porterfield's stage in 2019. That’s why any entrepreneur wanting to scale effectively & fearlessly MUST listen to this convo. For real. Bobby, a Harvard Law Grad who went from lawyer to online business owner, shares how he skyrocketed his brand, became seen as an authority figure and has other business owners tagging him as the “go to expert” non-stop.
Pull up a chair to hear:
REFERENCED IN THE SHOW:
The Go-Giver Book
IF YOU LISTEN IN TIME?! IF YOU WRITE A REVIEW AND SHARE THE SCREENSHOT ON INSTAGRAM WITH 2 TAGS BY JANUARY 3RD, YOU CAN WIN AN AMAZON GIFT CARD:
Napoleon was NOT the shortie you think he was. More likely, 3 factors contributed to the “small man” reputation that’s lasted 100s of years. Honestly, if you think girls from high school get catty with rumors, wait till you hear this marketing story from the early 1800s. Listen to hear how Napoleon got his reputation for being so short + use the same root methods to brand YOURSELF in the online business expertise, identity or qualities you want to be known for.
écoute! Je vais parler d'un homme qui aimait probablement les croissants. (Listen! I will talk about man who probably liked croissants.)
WANNA WIN AN AMAZON GIFT CARD?!
IF YOU FOLLOW THESE STEPS BY JAN 3RD, 2020, YOU CAN WIN AN AMAZON GIFT CARD:
For more about the podcast + episodes:
BrandwithBite.com
Lesley Logan channeled her love pilates into building multiple, WILDLY successful brands. With 17.1K followers on Instagram (& her other account? 11.5K followers), in-demand retreats she hosts around the world and as a sought after business mentor, Lesley is revealing how she was able to grow SO fast. Discover her proven methods for sharing the right message to the right people. Pull up a chair and listen to:
*Why Lesley decided to split into 2 brands (and 2 Instagram accounts)
*How Lesley lept from teaching pilates at a gym...to a massive online empire
*The way to grow a team AND still be the face of the company
*Why Lesley is so passionate about project management tools (which she EVEN used for her wedding)
*Lesley’s INSANELY BRILLIANT metaphor for HOW to distinguish every facet of your personality from the themes and looks to choose for YOUR BRAND
*A wild substance she adds to her Starbucks coffee order
IF YOU FOLLOW THESE STEPS BY JAN 3RD, 2020, YOU CAN WIN AN AMAZON GIFT CARD:
FOR THE $0 AD LIBS THAT MAKE MARKETING & WEBSITE WRITING SO EASY,
GRAB THOSE AT:
BrandWithBite.com/AdLibs
FOR MORE OF LESLEY, GO TO:
https://lesleyloganpilates.com/
https://profitablepilates.com/
Instagram: @ProfitablePilates
@Lesley.Logan
One of the world’s most famous nursery rhymes had a HUGE scandal. Not only is Mary based on a real person, the story led to a controversy that swept the NorthEast region, and (surprisingly) the story involves Thomas Edison. Listen to discover the origins around Mary Had a Little Lamb + the proven marketing lesson to use for getting more visibility in YOUR business.
WANNA WIN AN AMAZON GIFT CARD?!
IF YOU FOLLOW THESE STEPS BY JAN 3RD, 2020, YOU CAN WIN AN AMAZON GIFT CARD:
For more about the podcast + episodes:
BrandwithBite.com
This is a very different type of conversation with Tarzan Kay, Queen of Email and often known for her work with Amy Porterfield. My girl Tarzan’s an insanely savvy launch strategist & copywriting expert who went from $45 p/hour to a premium brand in merely a few years. Tarzan’s taken the internet by storm with her ability to crush the inbox, 80s branding and passion for talkin’ about money.
When you tune in, Tarzan will reveal the surprising truth about her beautiful branding and mindset of her business right now. You’ll hang on the edge of your earbuds hearing:
*Why Tarzan’s rewriting her website, only rebranded & designed 1 year before
*The problem Tarzans sees in messaging (including her own)
*How to speak to different kinds of client avatars in one concise way
*A few businesses Tarzan’s owned (and yes, fermentation is involved)
*How clients will actually react to you RAISING prices
*A super trashy product Tarzan bought off of Instagram
*How to create a more premium brand with services people will pay more for
*The brilliant email Tarzan got from her designer...that led her to invest $10k pronto
*About checking in on potential unconscious biases
*The easy way to plan for a photoshoot vs. simply “pick outfits”
*The role Amy Porterfield as a client has played in her business
*What’s really at stake with branding (that’s NOT design or a logo)
IF YOU FOLLOW THESE STEPS BY JAN 3RD, 2020, YOU CAN WIN AN AMAZON GIFT CARD:
FOR THE $0 AD LIBS THAT MAKE MARKETING & WEBSITE WRITING SO EASY, GRAB THOSE AT:
BrandWithBite.com/AdLibs
FOR MORE OF TARZAN, GO TO:
https://tarzankay.com/
Instagram: @Tarzan_Kay https://www.instagram.com/tarzan_kay/
There’s a blatant lie you’ve been told about Orange Juice. While this liquid does have Vitamin C, a snowball of marketing beginning in the early 1900s has warped your mind. Yup, marketing has given the general population various different impressions of OJ. Listen to discover the history of orange juice in branding, one of the funniest (most sexist) ads EVER + the absolutely vital lesson to take away for your own business.
WANNA WIN AN AMAZON GIFT CARD?!
IF YOU FOLLOW THESE STEPS BY JAN 3RD, 2020, YOU CAN WIN AN AMAZON GIFT CARD:
For more about the podcast + episodes:
BrandwithBite.com
John Lee Dumas is about to hurl so much tough love (+ strategy) at you. With his award-winning podcast, Entrepreneurs on Fire, and flourishing Podcasters Paradise membership, JLD’s cracked the code on branding. This conversation reveals methods for how his brand’s grown so intentionally, had first $400k month in 2015 and been top of charts on iTunes again and again. From the human torch who’s interviewed marketing and business experts like Tony Robbins & Seth Godin, JLD’s spilling his guts.
JLD’s going to reveal:
*How he chose a niche and learned to OWN it
*Why the show Survivor is a vital metaphor for growing your business
*The surprising thing JLD learned from the military
*JLD’s pet peeve with this photographer phenomenon
*JLD’s favorite word (Hint: The term’s NOT in English)
The common phrase JLD HATES when people say to him which is freaking hilarious*
*The #1 skill JLD thinks online entrepreneur need to work on in 2020
IF YOU FOLLOW THESE STEPS BY JAN 3RD, 2020, YOU CAN WIN AN AMAZON GIFT CARD:
FOR THE $0 AD LIBS THAT MAKE MARKETING & WEBSITE WRITING SO EASY, GRAB THOSE AT:
BrandWithBite.com/AdLibs
FOR MORE OF JLD, GO TO:
https://www.eofire.com/
https://podcastersparadise.com/
Instagram: @JohnLeeDumas - https://www.instagram.com/johnleedumas/
When the 1st escalator was installed in England, people lost their minds. The place? Harrod’s in London. The result? The department store did something HILARIOUS for people who felt traumatized by this shocking invention. Listen to discover how the escalator reveal went + the brilliant branding lesson to take away for your own business.
WANNA WIN AN AMAZON GIFT CARD?!
IF YOU FOLLOW THESE STEPS BY JAN 3RD, 2020, YOU CAN WIN AN AMAZON GIFT CARD:
For more about the podcast + episodes:
BrandwithBite.com
Like a freshly-born anteater, a new podcast just entered the world: Brand With Bite. In this intro episode with a wild drumbeat opening, I (copywriter & brand coach here) am honored to share: -WHY I felt absolutely compelled to launch this atypical podcast -WHAT to expect from this podcast *including the 2 very different types of episodes you'll hear -After years of working with online entrepreneurs, the feisty reasons I am SO DAMN PASSIONATE to unleash these episodes -How YOU (if listen by Jan 2, 2020) can win an Amazon gift card SO easily
Plus, let's be real. I gotta say THANK YOU for showing up to listen & consider entering another podcast on your phone that is JAMMED with apps and photos and videos already. I appreciate you and want you to thank yourself for showing up to invest time in your business growth.
Thank you, fierce cat. (And 10x the kudos if ya listen through. ;)