Social Media Marketing Happy Hour Podcast: Recent Episodes
Dawn Marrs & Traci Reuter ~ Making Marketing Fun and Profitable In A Social World!
The Social Media Marketing Happy Hour Podcast hosted by Dawn Marrs & Traci Reuter is designed for the entrepreneur, solopreneur, small business owner and marketing leader who is ready to learn to leverage organic social media marketing, sales funnels, Facebook advertising and Instagram ads. Grow your email list, generate more leads and sales and just be more effective with your marketing. Each episode is jam packed with success tips & nuggets to help you succeed in your entrepreneurial journey.
Starting with the onboarding process, you need to instill the confidence in your clients with excellent customer experiences so that they are evangelical about you.
The 3-ways to generate revenue Relieve anxiety and stress by focusing on 2 & 3 Communicating with a client is an opportunity Take amazing care of your clients Automate your onboarding process The value of getting in front of your clients Never let the debt go too deep Make sure you come back next week, we're starting a series on Customer Experiences.
Where to Find Us The Happy Hour Hangouts Resources
Get on Traci's Masterclass Waitlist
Dawn's 10 Secrets to Get More Clients with Email Marketing
Working virtually can be lonely. Feelings of being behind or missing out is a normal feeling.
Hal Elrod's Journal Tip Negative thoughts can happen. Emily Fletcher and Mike Michalowicz books
We live in a perpetual state of being inadequate. They aren't necessarily doing better than you. Don't be discouraged.
Where to Find Us Get on Traci's Masterclass Waitlist
Dawn's 10 Secrets to Get More Clients with Email Marketing
Follow Dawn on Instagram
Check out Traci on YouTube
Connect with Traci on LinkedIn
It is important to look at what marketing does for your business as a whole instead of just the silo marketing.
Everything you do is traffic and content
Ads keep all search traffic up
You have to think of the overall health
In the beginning, things might just be content machine, but they can change to traffic machines. Commit to being business owners that look at the business holistically instead of in a silo.
Where to Find Us Get on Traci's Masterclass Waitlist
Dawn's 10 Secrets to Get More Clients with Email Marketing
Follow Dawn on Instagram
Check out Traci on YouTube
Connect with Traci on LinkedIn
Having systems, procedures and automations for management and marketing are essential for your business to continue when life happens.
Keep Your Ducks in a Row for when life happens Keep a marketing machine running in the background. Have a strong team and hiring process. As business owners we get to architect our business. Document everything that you do. Where to Find Us Dawn's Instagram
Traci's LinkedIn
FB ads can be totally overwhelming. Today we dive into a beginner's guide to FB ads for all of our business owners just reaching into FB ads.
Get into a zen mindset.
Put marketing at the very top. Don't compare and don't copy.
Run FB Ads as a visibility project
Always work backwards.
Get the FB Pixel on all of your sites.
When outsourcing
Where to Find Us The Happy Hour Hangouts Resources
Get on Traci's Masterclass Waitlist
Dawn's 10 Secrets to Get More Clients with Email Marketing
Online marketing can be difficult as an introvert but it isn't impossible. You get to do what you want in your business and staying true to your energy source is important.
You don't have to be an extrovert to put out video and marketing content.
Introverts do not have to go to big events.
Mix best practices with who you are.
Repurpose content
Well-Syndicated Content
Screen-share videos & Audio
Create evergreen content
Keep moving forward every day in faith.
Where to Find Us
The Happy Hour Hangouts Resources
Get Traci's 3 Pillars to Successful Social Ads
Dawn's 10 Secrets to Get More Clients with Email Marketing
Imagery and good creative assets are essential for marketing. You don't have to invest a ton of money into your imagery, but you do need to have a careful strategy. You can influence 65% of the population with good images because they are visual learners.
Digital marketers don't often talk about packaging. People will remember your face. Marketing platforms are visual nowadays.
Invest in good graphic designs. Don't drop the ball on the visuals. Have a brand board.
Retarget with different visuals. Visuals include your videos. Where to Find Us The Happy Hour Hangouts Resources
Get on Traci's Masterclass Waitlist
Dawn's 10 Secrets to Get More Clients with Email Marketing
If you have ever been frustrated about offers falling short, you need to tune in to this episode where we dive into copywriting.
Don’t only include the features.
Sales funnels need the benefit
Write a FAB Statement
Because of (feature), it will (advantage) which means to you (benefit).
Advantage vs. Benefit
Never run out of hook ideas
Do a feature dump & go through this process. Where to Find Us The Happy Hour Hangouts Resources
Get on Traci’s Masterclass Waitlist
Dawn’s 10 Secrets to Get More Clients with Email Marketing
What do you do if you're in an industry where you can't leverage Google, Facebook and Instagram with paid advertising? We dig into advertising for these controversial industries like CBD.
A hard stance on paid advertising. Ad approval can be hard Have an offering outside of the restricted content. Do the actual selling in email marketing.
If you don't have other products, have your funnel around education Be willing to slow down to speed up, instead of fighting FB. Change your domain enough to pass a human review. Where to Find Us The Happy Hour Hangouts Resources
Get on Traci's Masterclass Waitlist
Dawn's 10 Secrets to Get More Clients with Email Marketing
It's challenging to know who to take business advice from, but with time and mistakes comes wisdom.
Remember, everyone is human.
Mistakes propel you.
There is no easy way out.
Make it yours.
Join a Mastermind or get coached
Get information and then adapt to your own path. Where to Find Us The Happy Hour Hangouts Resources
Get on Traci’s Masterclass Waitlist
Dawn’s 10 Secrets to Get More Clients with Email Marketing
If you don't have a sales funnel, you are hurting your profits. All businesses will grow and benefit from a sales funnel.
Sales Funnels Are a Common Sense Approach
Congruency Is A Marketing Principle
Businesses That Need Sales Funnels
Share Your Expertise on a Deeper Level
What Do You Do At No Pitch Events
If You're Selling On Amazon
If You Have an E-Commerce Funnel
Where to Find Us The Happy Hour Hangouts Resources
Get on Traci's Masterclass Waitlist
Dawn's 10 Secrets to Get More Clients with Email Marketing
When you are so focused on doing things for your clients and not doing those things for your own business you reach burnout. Outsourcing is a key part of taking your business from startup to scale without losing your mind.
We wanted to let you in on some strategies we learned when we were in startup mode with Happy Hour Hangouts. We started to outsource but not as early as we should have to avoid burnout. In the last 3 years, we've learned a lot of strategies to go from startup to scale without losing your mind.
Too Close to Your Biz Businesses Are Like Icebergs It Is Not If You Could Do It But If You Should Do It Reinvest Often
Outsource Wisely to Go From Startup to Scale
Tech Stuff Can Take Up Too Much Brain Space You Want Exponential Growth Where to Find Us The Happy Hour Hangouts Resources
Get on Traci's Masterclass Waitlist
Dawn's 10 Secrets to Get More Clients with Email Marketing
Understanding the length of your sales cycle impacts every aspect of your marketing strategy, including organic social media and SEO.
Know The Length of Your Sales Cycle
Know When Your Investment Will Come Back
Have a Tripwire to Fund Your Ad Budget
Engagement Ads Can Shorten Your Sales Cycle
Nurture Emails or a Ridiculous Sales Cycle? Be Careful With Engagement Bait on FB Ads
Create Real Life Scarcity, not Fake Scarcity
We're Sticking Around Where to Find Us Download Traci's 3 Pillar Checklist
Get on Traci's Masterclass Waitlist
Dawn's Email Marketing Checklist
Follow Dawn on Instagram
Don't put money into paid traffic until you have a solid business that is ready to scale up. You don't want to burn cash if you're not ready for scaling up.
Auto Webinars Retargeting and Follow Up Slowly Increase Your Ad Spend
Scale Horizontally
Hiring Out
Write Out Your Processes Where to Find Us Take a screenshot of you listening to this episode and tag us on social media! Let us know how you're loving this season.
Apply to Work With Divine Social
Follow Traci on Instagram
Dawn's Email Marketing Checklist
Follow Dawn on Instagram
Getting personal in your business is crucial. It starts with authenticity but goes beyond in how you connect with your audience.
Human to Human Marketing
Speaking Personally versus Corporately
Getting Personal in Ads
Asking For Replies in Email Marketing
Automation Does Not Mean Impersonal
Personal Touch for High Ticket Offers Where to Find Us Download Traci's 3 Pillar Checklist
Follow Traci on Instagram
Follow Dawn’s New 6-Figure Sales Funnels Podcast
Follow Dawn on Instagram
How do you stay authentic as you are marketing to the masses? Authenticity is a buzzword, but we need to have authenticity in marketing.
Not Everybody is Going to Love You
Authenticity is Believable
Do it for the benefit of people, not just to benefit you.
You are working against a BS Meeter & Short Attention Span
Authenticity in Ad Copy
Authenticity in Email Marketing
The Importance of Social Media
Using Bots in Authenticity
Where to Find Us Download Traci's 3 Pillar Checklist
Follow Traci on Instagram
Dawn's Email Marketing Checklist
Follow Dawn on Instagram
These are our favorite techniques to build your list and maintain active email marketing. We'll also dive into using paid social to build your list.
Vanity Metrics Do Not Equal Profitability
60/40 Split Deliver Your Promises Ask People to Respond
What To Do When Your List Is Not Engaged Automation vs Weekly Updates Add a P.S. and Use Cliff Hangers Lower the Friction
Know Your Numbers
Where to Find Us Download Traci's 3 Pillar Checklist
Follow Traci on Instagram
Download Dawn's Email Marketing Checklist
Follow Dawn on Instagram
Navigating the customer journey is totally our jam! Not only do we lead you to the purchasing process, but we lead you through it.
We talked about:
Conversion Rates Tightening The Process Providing Relative Content Having a Minimum 45-Day Follow-Up
The 5 Levels of Awareness Getting a CRM with Lead Scoring
Getting a Fresh Set of Eyes
Where to Find Us Download Traci's 3 Pillar Checklist
Follow Traci on Instagram
Follow Dawn's New 6-Figure Sales Funnels Podcast
Follow Dawn on Instagram
This is the formula for getting people to want to give you their credit card. Until you get this right, you can have all the passion and love your people, but it won't work. Your offer is everything!
Identify what is in your killer offer
Give Massive Social Proof Create an Extreme Value Have Big Bonuses Have Urgency Have a Done-For-You Component Risk Reversal and Guarantees
Don't be afraid to have someone look at your offer. You can't read the label from inside the bottle.
Have an FAQ. Use these in ads to target people that have seen your offer but didn't take it.
Where to Find Us Download Traci's 3 Pillar Checklist
Follow Traci on Instagram
Follow Dawn's New 6-Figure Sales Funnels Podcast
Follow Dawn on Instagram
This topic was one of the most impactful course, blog post and YouTube video. You need to be clear on your perfect potential client. You have to dig deep.
How knowing your perfect potential client helps in advertising.
How knowing your perfect potential client helps in your funnel.
Getting this right will make sure you attract the right people and repel the wrong people.
Where to Find Us Download Traci's 3 Pillar Checklist
Follow Traci on Instagram
Follow Dawn's New 6-Figure Sales Funnels Podcast
Follow Dawn on Instagram
Content is important no matter what industry you’re in. You could be a pastor or a tarot card reader or an underwater basketweaving professional, you will still need content. Regardless of who you are and what you’re doing, creating content is what positions you as an expert in your space.
The Importance of Being Congruent
How to Create a Congruent Content Strategy
Content Strategy Should Be As Many Pieces of Content As Necessary
Join us next week as we talk about finding your perfect client avatar. You want to listen in even if you know your avatar, but we dig so deep that you will learn something new.
Where to Find Us Download Traci's 3 Pillar Checklist
Follow Traci on Instagram
Follow Dawn’s New 6-Figure Sales Funnels Podcast
Follow Dawn on Instagram
Welcome back to our Reunion Show! We've been MIA from the podcast universe for the past 3 years and decided to do a special 10-episode reunion.
What's Been Happening For the past few years, we've been in parallel businesses but with two different approaches. We always knew we had two different approaches.
What to Expect This Season We sat down and brainstormed what do we each do that intersects and how can we bring these 3 years of expertise to you over the next few weeks?
We have two totally different perspectives. We will be doing 1 show a week for the next 10 weeks.
Upcoming Episode Topics * Content Strategy * Perfect Potential Clients * Killer Offer * Navigating the Customer Journey * List Building & Email Marketing * Authentic Marketing to the Masses * Getting Personal * Scaling Up * Wrapping it All Up
If you're a new listener, welcome. If you're a longtime listener, we're sending so much big love to you!
Where to Find Us Download Traci's 3 Pillar Checklist
Follow Traci on Instagram
Follow Dawn's New 6-Figure Sales Funnels Podcast
Follow Dawn on Instagram
Of all the different marketing strategies you can use for your business, email marketing is far and away the most profitable.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some very common mistakes marketers make with email marketing so you can either stop doing them, or avoid this all together!
Also, Happy Hour Marketing needs your help! Take 3 minutes and fill out our survey to help make sure the type of content we create for you going forward will help you get crazy awesome results in your business!
http://HappyHourHangouts.com/survey516
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
In part 2 of Creating a content marketing strategy for your business, Dawn & Traci walk you through more questions you'll want to be asking yourself as you create a content strategy.
Whether you're a coach, consultant, speaker, authour, small business owner, marketing director or more, you won't want to miss this valuable continuation.
Oh, and the ladies have a little extra fun this week that might make you LOL!
Also, Happy Hour Marketing needs your help!
Take 3 minutes and fill out our survey to help make sure the type of content we create for you going forward will help you get crazy awesome results in your business!
http://HappyHourHangouts.com/survey516
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
In part one of a two part series, Dawn & Traci walk you through some critical questions to ask yourself when coming up with a content marketing strategy.
Creating valuable content is more important than ever and the girls at the Social Media Marketing Happy Hour are bringing you the goods on creating that strategy.
Grab a pen and paper because you'll definitely want to take notes!
Also, Happy Hour Marketing needs your help! Take 3 minutes and fill out our survey to help make sure the type of content we create for you going forward will help you get crazy awesome results in your business! http://HappyHourHangouts.com/survey516
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
A 'kiss of death' in marketing is having content that leads to a dead end.
In this episode of the Social Media Marketing Happy Hour, Dawn and Traci discuss the 3 places you can be intentional about leading your audience in your content marketing.
The three places are: consuming more content, joining your email list, and buying something.
Discover how you can implement all or one of these steps into each piece of valuable content that you create.
Episode resources: http://HappyHourHangouts.com/resources
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Having a website is a necessity for any business, and you'd think all businesses have them, right? Well, maybe.
Some have them, some have a version of a website that doesn't allow optimization for digital marketing, and some don't have them at all!
In this episode of the Social Media Marketing Happy Hour, Dawn and Traci discuss why you want to have your own website, the specific things that having a website you can control can do for you marketing, and they also share some resources to help you get a website up and running.
http://HappyHourHangouts.com/resources
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Using social for marketing your business can be wildly lucrative if done right.
Too many businesses just launch into social without a solid strategy and that can cause frustration and limit results.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share the 4 components you must have in place in order to have a solid social strategy.
Grab a pen & paper and be ready to take notes on this episode...you'll want to be sure you're hitting all 4 components in your business.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
There are three components you must take into consideration when going for that sweet spot in your marketing.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss the 3 critical components to hit the sweet spot, owned marketing, earned marketing & paid marketing.
If you want to start firing on all cylinders with your marketing this year, then you definitely don't want to miss this show!
If you feel like you've been missing that sweet spot and need some help, apply for a free marketing diagnostic session with Dawn or Traci at http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Facebook continues to change their algorithm and if you have the right strategy, you can make Facebook work to your advantage.
In 2016 to market effectively, you have to give more value than you ask for in return.
Gone are the days of just posting promotional posts, asking for prospects to do something, you have to focus on what problems & transformations you can offer your audience.
If you've been asking more than you've been giving, then apply for a free business diagnostic session with Dawn or Traci at http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
In a follow up to last weeks episode on why a cookie cutter approach to your marketing doesn't work, Dawn and Traci continue the conversation and discuss the different ways to customize the approach to growing your email list.
There are many effective ways to grow your email marketing list, and no one way is the right way.
You as an entrepreneur have to customize your offer based upon your unique ability to solve people's problems.
If you are stuck with your marketing efforts, apply for a complimentary business assessment with Dawn or Traci at http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
It's human nature to want to take the easy road.
If you're running a business, trying to do every aspect of it, and all the marketing, the idea of templatizing your business is super appealing.
At Happy Hour, we're big fans of roapmaps and templates but there are times when a template will do more harm than good.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a few of their experiences gone wrong when not tailoring their marketing to suit their voice and their audience.
If you haven't made this mistake yet in your business, than you'll want to learn from the ladies.
If you have made it, then you're in good company!
To apply for a free business assessment with Dawn or Traci, go to http://HappyHourHangouts.com/coaching.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
There's so much going on in marketing these days and it's no different with the girls at Happy Hour!
In this episode of the Social Media Marketing Happy Hour, Dawn and Traci talk Snapchat, marketing automation and traffic audits.
Traci is finally on Snapchat and having a ball, you can follow her on Snapchat @tracireuter.
Dawn is holding a powerful webinar to help you discover how marketing automation can help your business.
You can register at http://HappyHourHangouts.com/auto.
Even if you aren't sure how automation can help you, you will get a ton out of this event.
Then the girls discuss how running Facebook traffic can be incredibly frustrating if you don't know what you are doing.
Traci recently started doing Traffic Audits for businesses that are running FB ad and not getting the results they'd hope for.
You can see if a traffic audit would be a good fit for you by going to http://HappyHourHangouts.com/coaching and be sure and mention the traffic audit in the comments.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
In part two of creating an irresistible offer, Dawn & Traci continue the conversation and discuss what you need to know to make sure that when you're creating your irresistible offer, you don't miss the mark.
If you're going to go through all the work to create something that you believe is irresistible, then you want to be sure you're not going to miss it!
Episode resources:
To apply for a free business diagnostic session of your offer, go to http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
If you want to build an email list, sell info products, or generate leads in 2016 and on, then creating an irresistible offer must be on your list of to-do's!
No longer will asking a website visitor to sign up for your newsletter work.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss what is and what isn't an irresistible offer and what you need to know to make yours!
Episode resources:
To apply for a free business diagnostic session of your offer, go to http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Do you have a list building strategy for your business?
If you're going to win the marketing game in 2016 you'll want to be sure that you include 3 different types of list building for marketing your business.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss what they believe are three critical components of listbuilding: invisible audiences, social followings & email lists.
Episode resources: If you feel stuck, or want another set of professional eyes on your process, apply for a free business diagnostic session at http://HappyHourHangouts.com/coaching.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
If you're just starting to market a new business or trying to get an existing business moving in the right direction, knowing what is necessary to go to market can be overwhelming.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through the minimum viable setup to start marketing your company.
Episode resources:
If you feel stuck, or want another set of professional eyes on your process, apply for a free business diagnostic session at http://HappyHourHangouts.com/coaching.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
In this episode of the Social Media Marketing Happy Hour, Dawn and Traci break down the simple, yet critical elements of creating an effective digital marketing strategy.
You can't just post everywhere, run a few ads and then expect to be attracting business, new clients, leads and sales on autopilot.
There are a few simple things you can to that will get you much closer to creating a marketing machine that can run in the background.
Episode resources: If you're wanting someone to look at your current process, apply for a complimentary business diagnostic session at http://HappyHourHangouts.com/coaching.
If you're ready to become a part of the Happy Hour Inner Circle, visit http://HappyHourHangouts.com/innercircle
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
As a solopreneur, entrepreneur, small business owner and marketing nerd, we sometimes try and do it all.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about some resources they've been employing to get the job done more effectively, freeing up space to be more creative and more effective in their marketing.
Just because you can do something, doesn't mean you should!
Resources featured in this episode:
Zoom meeting, Trello, and Scrivner.
To get access to the Trello training referred to in the episode, visit http://HappyHourHangouts.com/boss.
To find out more about the Happy Hour Inner Circle, go to http://HappyHourHangouts.com/innercircle
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
We're always looking for ways to help our audience be more productive, get more results and enjoy your life.
On this episode of the Social Media Marketing Happy Hour, Dawn & Traci interview Dana Malstaff, author and founder of Boss Mom, The Ultimate Guide To Raising a Business & Nurturing Your Family Like a Pro.
Dana has an AMAZING free training that you will want to run, not walk and download.
It's Happy Hour approved and it will change your business.
http://HappyHourHangouts.com/Boss
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Been wondering where the Happy Hour Crew has been?
In this first 2016 episode of the Social Media Marketing Happy Hour, Dawn and Traci get back in the studio, share what's been going and and what the future looks like for the Happy Hour Girls!
We also discuss a blog post that went viral called The Mental Cost of owning a business.
Read the blog here: http://allynlewis.com/the-mental-cost-of-owning-a-business/
Episode resources:
http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Merry Christmas and Happy Holidays!
Over the next few weeks we're bringing you the most popular downloaded podcasts of 2015.
Today we bring you episode 158, where Dawn and Traci outline the types of targets you should be setting for you business in the year to come.
This aired on January 2, 2015 and it is perfect to help you kick off 2016!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Merry Christmas and Happy Holidays!
Over the next few weeks we're bringing you the most popular downloaded podcasts of 2015.
Today we bring you episode 165 where Dawn and Traci share how spending a little time dreaming can help you take your marketing to the next level!
Get ready for 2016!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Merry Christmas and Happy Holidays!
Over the next few weeks we're bringing you the most popular downloaded podcasts of 2015.
Today we bring you episode 159, where Dawn and Traci help you get clear on why you are on social media to begin with.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Merry Christmas and Happy Holidays!
Over the next few weeks we're bringing you the most popular downloaded podcasts of 2015.
Today is episode 162 and Dawn and Traci share why tactics are great, but if you don't have the right mindset and over all marketing strategy, tactics don't matter!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
This episode of the Social Media Marketing Happy Hour is making history!
Its the first episode Dawn & Traci record live AND its the first time Happy Hour every featured a guest.
In this episode that was recorded live on Blab.im, Dawn & Traci interview Beauty Blogger & marketing genius, Tamira Hamilton of TamiraHamilton.com.
Episode resources:
http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
You can have an amazing idea, a fantastic book, or an incredible product, but if you really want to leverage online marketing, then you'll want to create a sales funnel for your business.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss sales funnels, different ways to use them and how your business can benefit.
Episode resources:
http://HappyHourHangouts.com/clickfunnels http://happyhourhangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci unleash their inner geek.
If you want to grow your business to the level that you don't have to be in it each and every day, then you will not want to miss this episode.
Episode resources:
http://HappyHourHangouts.com/coaching
http://HappyHourHangouts.com/geru
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
One of the secrets to success in marketing is knowing "who" you are talking to.
So first off, you must know "who" your "who" is, then if you want to maximize the effectiveness of your marketing, you want to be able to talk to your "who" based upon the current stage of your relationship.
So how the heck do you do that?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can talk to your "who" when it comes to your advertising and in your follow up.
Episode resources:
http://HappyHourHangouts.com/coaching http://HappyHourHangouts.com/avatar http://HappyHourHangouts.com/awesome
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
The mindset that you bring to your marketing efforts is crucial.
If you have the wrong attitude or expectation when marketing, it could dramatically impact your results negatively.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss some key mindsets around advertising, creating sales funnels, email marketing and more.
If you're ready to take your marketing to the next level and want to apply for a free diagnostic session with either Dawn or Traci go to http://HappyHourHangouts.com/coaching
Episode resources:
http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
So you're running traffic, you're starting to get leads, and you have a couple of emails written in your autoresponder.
What do you do after that?
How do you continue to build the relationship with your leads so they actually move closer to making a buying decision?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a strategy to continue to nurture those leads so that you increase your chances that they become customers.
Episode resources:
http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you ever tried to persuade someone to do business with you that just "didn't get it" or they weren't ready for your solution?
It can be an extremely frustrating experience.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss how targeting the right people can not only help your business grow faster, but how it can be a lot more fun.
Episode resources:
http://HappyHourHangouts.com/tw
To apply for a coaching consultation go to
http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Facebook continues to be an incredible source of traffic for businesses that have a paid advertising strategy.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a new Facebook advertising option, Facebook Lead Ads, that could just be a game changer for your business.
Episode resources:
http://HappyHourHangouts.com/tw
To apply for a coaching consultation go to
http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
In the last episode of the Social Media Marketing Happy Hour we talked about where you send traffic, but in this episode, Dawn & Traci share how you can create the kind of content that is worthy to send traffic to.
You don't want to send traffic to any random spot.
Where you send it matters, and this episode will help you determine how to do that.
Episode resources: http://HappyHourHangouts.com/tw
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Traffic, traffic, traffic.....everybody wants it, but what do you do with it?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share the different types of content you would want to send traffic to.
If you've spent money on paid traffic and have gotten no results, then you'll want to take notes on this show.
Episode resources: http://HappyHourHangouts.com/tw
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
When you first start (or even if you started a long time ago) marketing online and with social media, it can be tempting to think that marketing doesn't work when you don't get instant results.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how the daily activities you do for you business are building foundations for success long after you do them.
Not only that, but if you want to speed things up, the best way to do that is to add some paid traffic to the mix.
Episode resources:
http://HappyHourHangouts.com/coaching - for a complimentary diagnostic coaching session.
http://HappyHourHangouts.com/tw - for our Twitter Traffic Workshop sale!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Twitter continues to be the #1 source of free traffic for The Social Media Marketing Happy Hour, and even after a summer of ups and downs, leads continued to come in each and every day because of the nature of Twitter and the way we've implemented Twitter marketing strategies.
In this episode, Dawn & Traci share how Twitter continues to be a wicked awesome content distribution strategy and how you can turn Twitter into a lead generation machine!
Episode resources: http://HappyHourHangouts.com/tw
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
What works in social media marketing changes on a regular basis.
There are some fundamentals and strategies that never change but your approach and focus can often change.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share the value of understanding what's working in your business and what's not, and how being willing to make the necessary changes to support your success can really impact your business.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
You've heard of writers block, right?
Many people who set out to blog often get stuck with coming up with ideas of what to blog about and what type of content would be of value to their audience.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some strategies, techniques and tips to help you never run out of ideas for your blog.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Blogging regularly and producing valuable content is an extremely powerful marketing strategy.
But what if you don't like to write or aren't good at it?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some strategy to help even the worst writer smash any excuses about producing a great blog.
Episode Resources:
http://HappyHourHangouts.com/innercircle
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
If you've listened to the Social Media Marketing Happy Hour Podcast for any length of time, you know the importance we place on building an email list of subscribers.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can build an invaluable "invisible list" with great content on your blog.
This strategy will help you transform cold traffic, into nice warm traffic, ready to learn more and respond to what you can offer.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Do you have your own blog? Is blogging part of your social media strategy?
In this episode of the Social Media Marketing Happy Hour, Dawn and Traci share how blogging and creating valuable content can be a significant part of getting great results with your social media marketing.
This one strategy alone can completely change your marketing results.
Episode Resources:
Join the Happy Hour Inner Circle
http://HappyHourHangouts.com/innercircle
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
When it comes to social media, you can't be constantly pushing your links and trying to sell all the time.
People will tune you out.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share specifically how to balance sharing valuable content and promotional content on Twitter.
Twitter isn't like most social media platforms so you don't want to approach it like you would Facebook or Instagram.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Edited by Daniel Romeros
Leveraging social media and the internet is a great way to reach your exact perfect prospect, or as we refer to it, your avatar.
But what about in person?
How do you connect with your avatar more personally?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some tips on how to take the conversation to Skype, Google Hangout or even when you have the chance to meet you avatar in person!
Episode resources:
http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Edited by Daniel Romeros
A group of The Social Media Marketing Happy Hour Podcast listeners recently hopped on a Periscope with Traci to ask questions they want to have answered on the Podcast.
In this episode, Dawn & Traci answer one of those questions.
If you've struggled with copywriting for landing pages, sales letters, emails or even just Tweets, then this is the show for you!
Dawn & Traci share some tips as well as their favorite resources to learn this valuable skill.
You can follow Happy Hour on Periscope:
@SMMHappyHour or ask your questions using #AskHappyHour on Twitter!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Edited by Daniel Romeros
Using the right tools to manage your social media accounts can make a huge difference in running your business or having your business run you!
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listeners question about their opinion on the best tools to use for content management.
If you would like to have the girls answer your social media question on an upcoming episode of the Social Media Marketing Happy Hour, you can tweet @smmhappyhour using #AskHappyHour or email info@HappyHourHangouts.com
Episode resources
http://HappyHourHangouts.com/SO
http://HappyHourHangouts.com/Hootsuite http://HappyHourHangouts.com/postplanner
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Traci was recently asked if it was possible to build meaningful relationships online and that is the inspiration for today's Social Media Marketing Happy Hour.
If you aren't sure if you can truly build strong relationships online then you won't want to miss what Dawn & Traci have to share on todays episode.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Twitter is our favorite source of free traffic and leads and for many people, they have no idea how to make Twitter work for them.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listener's question who is starting to get more traffic from Twitter but isn't quite sure how to respond to it all.
Episode resources:
http://HappyHourHangouts.com/twitterhacks
http://HappyHourHangouts.com/coaching
To ask Dawn & Traci a question for an upcoming Podcast, Tweet them using #AskHappyHour to http://Twitter.com/SMMHappyHour or email info@happyhourhangouts.com
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Social Media is an amazing way to grow your business. So many people, so many places. Where do you focus? What about the hottest new social media channel? Do you add it to your focus, or do you ditch one of your current channels?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you what really matters when it comes to marketing on social media, and that alone will determine where you should focus your efforts!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
If you're using social media to grow your business, then you want to make the most of your efforts and be sure to post when people are likely to see what you post, right?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you when the best times to post are, as well as some important things to keep in mind when posting.
Check out the amazing infographic that Microsoft put together over on the Happy Blog: http://happyhourhangouts.com/when-are-the-best-times-to-post-in-social-media/
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
What would happen to your business if disaster strikes? Would your business grind to a halt? What would happen if you suddenly got so sick you couldn't show up to run your day to day business activities?
Recently The Social Media Marketing Happy Hour had to answer these questions when Traci got really sick and was out of the game for more than 2 weeks.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share what happened, why it wasn't a complete disaster, and what you can do to make sure you don't face a situation where your business stops completely because you do!
Episode resources:
Complimentary Coaching Discovery Call: http://HappyHourHangouts.com/coaching
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
With all the constant changes with digital marketing, has blogging gone off to the marketing graveyard?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss where blogging fits in to your overall marketing strategy and if you should considering blogging or drop blogging completely from your digital marketing plan.
Episode resources: http://HappyHourHangouts.com/innercircle
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
A few episodes back, Dawn & Traci shared a strategy to get increased engagement in Social Media, specifically Facebook.
In this episode of the Social Media Marketing Happy Hour Podcast, the girls share some insight on the results they've experienced since creating a Facebook Group for the Happy Hour Marketing #Gamechangers.
If you've been thinking about starting a group for your followers, prospects, fans, then you won't want to miss this episode!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
One of the best ways to learn marketing is to watch marketers. In this episode of the Social Media Marketing Happy Hour podcast, Dawn & Traci share how they have not only invested thousands of dollars and hours into their marketing education, but how they have used a simple, free tactic to pick up some ninja skills along the way!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Social Media is amazing and we at the Social Media Marketing Happy Hour LOVE it!! But the truth is, you don't own your social media or your social media followings.
So what the heck does that mean? That means you need to have a plan to get your followers to your email list or to your website!
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share the Number One way to get traffic from Social Media to wherever you want to send it!
Don't miss this episode if you know you need to get more traffic to your business!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉Join us at http://HappyHourHangouts.com/fbgroup👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Having a solid marketing strategy to promote your business is key, but do you have a strategy to actually grow your social media following?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share why you need to have a Social Media & digital media growth strategy to work with your marketing strategy to get better results in all that you do.
Episode resources: http://HappyHourHangouts.com/products
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉Join us at http://HappyHourHangouts.com/fbgroup👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Summertime, Christmas Holidays....they can both be extremely slow times for business. So what do you do? Do you just check out and buy into the fact that its "just a slow season" or can you do something to prosper while everyone is struggling?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how a little planning ahead & marketing strategy for slow seasons can make a huge impact in your business.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉Join us at http://HappyHourHangouts.com/fbgroup👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Do you suffer from a bad case of #FOMO?
Do you even know what that is?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about #FOMO or the Fear of Missing Out and how that psychology is in play big time on the Periscope social media platform and how you can utilize the human nature to not want to experience #FOMO in your marketing!
Discover how to create tension in the minds of your prospects and not guilt or manipulation.
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉Join us at http://HappyHourHangouts.com/fbgroup👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Do you sell things on Social Media?
If you're in business, likely you do. If so, you need to be aware of a new warning that was recently released by the FTC governing the use of social media.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share what you need to be aware of as a marketer and how to handle it going forward.
Should you be alarmed? Is this no big deal? Listen in and find out!
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet? The Happy Hour Marketing #GameChangers are waiting for you! Click the link in our bio!
👉Join us at http://HappyHourHangouts.com/fbgroup👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you heard all the buzz about Periscope, the new social media platform that Twitter bought?
Well, Traci is utterly addicted, and in this episode of the Social Media Marketing Happy Hour Podcast, Dawn & Traci give you the low down on what this new platform is all about and share a few strategies for how it could benefit you in your business!
Episode resources:
For the Google Hangout software Happy Hour Marketing recommends, visit:
http://HappyHourHangouts.com/webinarjam
Download the Periscope app to your iPhone or Android:
http://Periscope.TV
Follow Happy Hour @SMMHappyHour
To submit an application for a complimentary coaching session with Dawn or Traci visit:
http://HappyHourHangouts.com/coaching
Join the Happy Hour Marketing #GameChangers Facebook Community for free at: http://HappyHourMarketing.com/fbgroup
Facebook is still the granddaddy of all social media sites and where most businesses customers are hanging out.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci pick up from the last episode where they talked about using Facebook groups and in this episode they share some ideas of how you can create marketing strategies to fill your Facebook groups with potential prospects!
Episode resources:
http://HappyHourHangouts.com/fbgroup
There are some people who believe Facebook is on its way out and going the way of MySpace. That couldn't be further from the truth.
Things may be challenging for business owners running a Fanpage, but where there's a will, there's a way!
On this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you how they are changing their approach on Facebook to reach more of their targeted audience and how you can too!
If you know your ideal customer is on Facebook but you're having a hard time with engagement, you don't want to miss this episode!
Episode resources:
Happy Hour Marketing #GameChangers Group:
http://HappyHourHangouts.com/fbgroup
You've heard the fortune is in the follow up right? Well it really is.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some interesting statistics from their own business that really drive home the need for a good follow up series.
What if you knew when a new subscriber was likely to buy? What if you knew that if you kept up your follow up beyond just the first few days you'd most likely sell more? Would you hunker down and write more emails into your follow up series?
This podcast will definitely inspire you to get that follow up series dialed in for your business!
Episode resources:
http://HappyHourHangouts.com/coaching
To join the Happy Hour Inner Circle go to:
http://HappyHourHangouts.com/innercircle
NEW! Join our Free Facebook group, the Happy Hour Marketing #GameChangers!
http://HappyHourHangouts.com/fbgroup
If you've never used PostPlanner to help you curate content for your marketing, now might be the time to reconsider it!
In breaking news, Dawn & Traci share how the PostPlanner app (http://HappyHourHangouts.com/postplanner) now has feeds for trending Instagram photos!
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you why this is such a big deal, and how to use this new feature to help you grow your following & your business.....FAST!
Episode resources:
http://HappyHourHangouts.com/postplanner
http://HappyHourHangouts.com/innercircle
For more information on private consulting or done for you marketing, email info@happyhourhangouts.com
For the entire month of June, Instagram was our hot topic, and even though today is July 1, (Happy Canada Day to our neighbors to the north) Dawn & Traci had to continue the conversation, especially because Instagram has released an updated search & explore feature that is just HUGE for marketers!
If you've seen results in your business from using the right hashtags on Twitter, or from using "trend jacking" ...now you have a tremendous opportunity with your Instagram account!
Episode resources: http://HappyHourHangouts.com/innercircle
Join the Inner Circle Mastermind by July 12, 2015, and get access to both June's training on Instagram AND July's training on blogging!
To contact Dawn or Traci, email info@happyhourhangouts.com
What do you do when you've gone through the efforts to discover who your avatar is, just to realize that they either don't want pay for or don't value your services? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss what to do in that case and why sometimes its more important to change your audience then change your act!
Episode resources: http://HappyHourHangouts.com/innercircle
In this edition of the Social Media Marketing Happy Hour, Dawn & Traci share some of the things going on with Happy Hour Marketing. Dawn is in a new studio and just got back from Ontraport certification. It's time to expand your horizons and look up for new opportunities for your business!
To learn more about Ontraport visit http://HappyHourHangouts.com/ontraport or to find out how to hire Dawn or Traci or both email us at info@happyhourhangouts.com
Dawn recently shared an article in the Social Media Marketing Happy Hour Inner Circle and it caused a bit of an uproar. In the article, a women interviewed said Facebook is out, and Instagram is in.
Don't miss this episode as Dawn & Traci discuss whether they believe this to be true or not and how it can impact your business.
Article mentioned in episode: Facebook is out, Instagram is in when it comes to building a business, says Showpo chief
Episode Resources: The Social Media Marketing Happy Hour Inner Circle
Did you see the viral video from a week ago with the flamboyant green haired man? You know the one...#PieceofABurger.
In this episode of the Social Media Marketing Happy Hour Podcast, Dawn and Traci laugh uncontrollably and share how brands who engage in "Social Listening" really win in our current culture of social media.
Resources mentioned in this episode: Happy Hour Inner Circle
We've dedicated the month of June to Instagram, yet we almost completely ignored this hot platform.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how spammers almost kept them away, but why they're not going to ignore IG and why you may want to consider not ignoring it either!
Episode resources: Happy Hour Inner Circle Mastermind
How can you sell products and services to your prospects without feeling icky and manipulative? Who wants to be a "boiler room" kinda sales person anyway?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can put the needs of your prospects first and increase your results by focusing on them and not you!
Episode resources: The Social Media Marketing Happy Hour InnerCircle
When should you start building your email list? What if you don't have anything to sell?
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listener, Emily, about her question with a business she and her husband plan to launch this fall!
Even if you have an existing business and a list, you'll want to check out this episode as the girls share their email marketing secret weapon!
Episode resources: Autoresponder Madness
Our clients have been asking us to focus on Instagram, and so for the month of June, that's our focus. Just as we roll out our tips and strategies for growing a vibrant brand on Instagram, IG announces that they're going to be rolling out ads to all advertisers in their Photo Feed! If you've been a fan of FB ads, you're going to love this episode of the Social Media Marketing Happy Hour!
If you are just getting started in business, marketing online can be pretty overwhelming. Where do you start? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listeners question about where to begin when marketing your business.
No matter how much you may know about a topic, there is always room to learn more. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a story of a recent experience that really brought this home, and by being open to learn, has made a huge impact in business results.
So many people struggle when it comes to finding a good way to create social media posts with a good, strong call to action. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listeners question about how to create posts with great calls to action, as well as how to add new friends on Facebook. You don't want to miss their answers!
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer the question submitted by a listener about creating a library of social media posts. If you are trying to get more organized with your content calendar, this is the show for you!
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listeners question about how to incorporate your own website into your marketing. If you have a website, have thought about your own website and how you would use that to market your business, you don't want to miss today's episode!
If you have a question that you'd like answered on the Social Media Marketing Happy Hour Podcast, you can email us at info@HappyHourHangouts.com. In this episode, Dawn & Traci answer a listeners question about sharing their direct selling company on their Facebook page.
Great news! If you use webinars to grow your business in any way shape or form, two of The Social Media Marketing Happy Hour's favorite tools now work together! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can now use Webinar Jam with LeadPages!
In another episode of #AskHappyHour, Dawn & Traci answer a question from a loyal listener of the Social Media Marketing Happy Hour....How do you create and leverage group coaching when you have a very visual or hands on kind of business. If you've ever thought of doing group coaching, check out this episode
After a little hiatus, Dawn & Traci are back! In this episode of the Social Media Marketing Happy Hour, the girls answer a listeners question about email marketing providers, who they recommend and who they don't when it comes to building your email list and creating a killer follow up to grow your business fast!
There are lots of ways to get traffic to your website or lead capture pages, but not all sources of traffic are equal. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about why Facebook Ads can help you build your list fast with highly qualified leads. Be sure and take advantage of the free Facebook Ads course that LeadPages has put together at http://HappyHourHangouts.com/fbads
Facebook ads continue to be one of the most targeted and lucrative forms of traffic for your business around. For most people, they don't know enough about how to run an ad to confidently start investing their profits into advertising. Our good friends at LeadPages have put together one of the best free trainings we've ever seen on Facebook advertising and in today's episode of the Social Media Markeitng Happy Hour, Dawn & Traci share why you should head over to http://HappyHourHangouts.com/fbads and grab your copy of this free training.
Social Media has made it super easy to stay in touch with your prospects & customers, and customer service has taken on a whole new twist. So when our friends at PostPlanner wrote an article about turning off the direct messaging feature on your Facebook Fan Page, we thought it would be a good subject to discuss on this episode of the Social Media Marketing Happy Hour.
A Social Media Marketing Happy Hour listeners asks which tool do Dawn & Traci recommend, Hootsuite or Edgar? If you're looking to automate your social media, you won't want to miss the answer Dawn & Traci give you in this #AskHappyHour episode.
If you are in direct sales, you don't just need to deal with competition from other companies, but you also have competition from your own company. In this edition of the Social Media Marketing Happy Hour, Dawn & Traci answer a listeners question on how to stand out in a crowd.
Leveraging the power of the internet to free up your time is incredibly appealing to entrepreneurs, but how do you take a face to face, or in person coaching business online? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listeners question and share some advice to be able to leverage one to many.
In this #AskHappyHour edition of the Social Media Marketing Happy Hour Dawn & Traci answer a listeners question about how to overcome fear of the phone. It's easy to do certain things when it's your "job" but what about when you're the boss & the employee?
You've probably heard the saying "Facts Tell, Stories Sell", and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how telling stories in all aspects of your marketing will make a huge difference in your results.
As an entrepreneur, it is natural to want to reach your goals and success fast. Sometimes, we're so focused on the destination, we don't realize the amazing things going on today. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci take some time to encourage you along your journey to greatness!
If you have a blog and use the Facebook Like Box plugin, then you don't want to miss this episode of the Social Media Marketing Happy Hour. Dawn & Traci are sharing some important changes to this plugin effective June 23, 2015.
Your reputation and integrity is everything, not just in business, but in life. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how important it is to be a person who does what they say, both online and offline. Marketing may be a lot about the words we use, but it's critical that we back it up with action!
When you run out of people to talk to about your business, and you don't really know how to generate your own leads and sales, its natural to think that buying leads is a great solution. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci get into why this is a horrible idea, and what you should do if you're wanting to get more leads for your business.
There are a few things that get us fired up, and one of the major ones is when a home based business owner is told by their company that they can't market their business online. If you are in Direct Sales or Network Marketing, then you definitely don't want to miss this episode of the Social Media Marketing Happy Hour!
So you're running your ads but you aren't getting the results that you think you should be getting. What on earth could be the issue? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about one of the most common reasons for ads to fail....lack of congruency between your ad and the page the prospect lands on.
One of the areas people struggle with when it comes to Facebook ads is where to send people. Do you send them straight to a sales page? To your Facebook Fan Page? If you're considering running Facebook ads, or you already have been, then you won't want to miss this episode of the Social Media Marketing Happy Hour where Dawn & Traci will give you the rundown of where to send your ads if you're trying to get more leads & sales!
Do you know it's time to run Facebook ads for your business, but you're scared of losing money? You're not alone... Many business owners are reluctant to spend money on ads. Never fear... in today's episode Dawn & Traci give you the low down on Facebook ads and why you should probably be using them in your business!
Have you ever wondered what kind of content you should be posting to get the most engagement on your social media profiles? In today's episode Dawn & Traci share the 5 types of content you want to be posting to ensure you get maximum results from your social media marketing efforts!
Are you marketing blindfolded? Whether you're brand new or a seasoned marketer, there's a good chance you're making this mistake and leaving a ton of money on the table... find out how you can take that blindfold off and get better results than ever before!
There are a lot of marketing "systems" out there to help you learn to market your business online, but if you're not careful, you could end up losing focus of why you started marketing in the first place. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about what is causing more and more people to become "marketing drones" and how you can avoid falling into that trap!
It's Tax Day in the United States and to bring you a little Tax Day relief, Dawn & Traci have some funny marketing bloopers & blunders to share with you! Whether you are just getting started or have been marketing for a while, you don't want to miss this episode of the Social Media Marketing Happy Hour
Creating original content on a daily basis for your business can be challenging. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss what Evergreen content is, and how to develop and use an Evergreen Marketing Strategy to make life easier for youself!!!
You never get a second chance to make a first impression, whether it's face-to-face or on social media. On today's episode, learn some simple ways you can optimize your social media profile pictures to portray yourself as someone your potential customers are attracted to do business with.
Marketing online can open up a can of worms when it comes to remembering and keeping all of your passwords organized. In this episode of the Weekend Marketing Minute, Dawn & Traci share with you their favorite password keepers. Dawn recommends Roboform (http://HappyHourHangouts.com/roboform) and Traci recommends LastPass (http://HappyHourHangouts.com/lastpass). Either are great choices, have free options and will make your life so much easier!
When most people start their journey as an entrepreneur, they dream of success. Sometimes, as success comes in unexpected ways, there can be subconscious forces that actually sabotage your success. It seems silly, but it's true and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about ways to get past any current or potential self-sabotage so you can create the business and the life that you love!
A few weeks ago at the Social Media Marketing World 2015, several experts said that they believe Pinterest is on it's way to replacing Google as a major search engine. In this episode of the Social Media Marketing Happy Hour Podcast, Dawn & Traci discuss their thoughts on this, as well as a few things you can do to get your business positioned to get more traffic from Pinterest.
Have you ever heard someone say "these products sell themselves" or maybe you've said it. The truth is, no products sell themselves. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss what you can do to make it seem like your products or services sell themselves. You won't want to miss this episode so you never get discouraged when your products aren't selling!
It's a midweek episode of #AskHappyHour! In today's Social Media Marketing Happy Hour podcast, Dawn & Traci answer a listeners question about what to say on landing pages. If you aren't building a list yet, just started, or have been list building for a while, you'll want to listen to today's show!
As an entrepreneur, you're always thinking about how you can grow your business, serve more clients, make a bigger impact. We've seen a lot of newbie & aspiring entrepreneurs make a critical mistake in their business, and that's not realizing how their own behavior creates a type of karmic backlash to their own business. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some important mindset issues around the concept of being able to doing something vs. being willing. Be sure and share this episode with everyone!
It happens all the time. An entrepreneur works hard to get their product, business, message in front of people, educates them, gets them excited to buy and then the worst possible thing happens....they buy from someone else. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share their experiences and how to prevent this from happening to you!
For a huge part of the world, today is a day that inspires hope. The Hope of the World. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how hope can transform your business, your family, your community and your world.
In another edition of #AskHappyHour, Dawn & Traci answer a question from a Twitter follower. Should you have multiple LeadPages & Lists or just one? If you're brand new to list building or have been doing it for a long time, you don't want to miss this episode!
Marketing your business on Facebook has it's pro's and con's...and the last year or so, Facebook has made it harder to get your message out. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a few new features that Facebook has released that are GREAT for marketers!
Are you taking advantage of fun holidays in your business? Do you take yourself too seriously? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share their little April Fools joke and how major companies are capitalizng on silly holidays and how you can too!
The Social Media Marketing Happy Hour is thrilled to share some really big news! In this episode, Dawn & Traci share breaking news that would only be possible because of this podcast! Be sure to listen, you don't want to miss it!
Being an entrepreneur involves taking risks. You've got to be willing to fail. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how it's super important to not only fail, but do it early and often....Your greatest breakthroughs will come from it!
There's a saying that "karma is a bitch"...and it's true in marketing. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss a toxic attitude that they've seen from aspiring entrepreneurs, how to recognize it and how to crush it FAST if you are following this bad practice.
The Social Media Marketing Happy Hour is built on a partnership between Dawn & Traci and often they get questions about other people starting partnerships. In this episode of #AskHappyHour, Dawn & Traci answer a listeners question about setting up a partnership in a network marketing company.
In another edition of #AskHappyHour, Dawn & Traci answer the question from a listener about posting to multiple social media platforms at once. If you have a question that you'd like to have the Social Media Marketing Happy Hour gals answer, you can Tweet us, comment or use #AskHappyHour
Being an entrepreneur can be a treacherous journey! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a recent experience that Traci had in climbing 2,000 vertical feet in less than a mile and how that applies to marketing & your journey as an entrepreneur! It was a wild ride and so is this episode!
Social Media can be the best thing since sliced bread for your business, but what happens when it starts to run your life? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss a recent report that shows how as a culture we're more concerned with getting a "like" than having a life!
There have been rumors flying around that Facebook is going to be eliminating the ability to post to Facebook from 3rd party app's like PostPlanner, Hootsuite & Buffer. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci set the record straight and help you understand exactly what changes are coming!
Marketing online is amazing, but if you're not careful, you can get sucked into the never ending list of things that need to get done. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some recent experiences they've had as they've worked super hard during a season and how it almost burned them out. If you know you need do a better job of nurturing yourself so you can build your business for the long run, then you won't want to miss today's podcast!
Do you ever wish you could easily find your social media connections in other platforms? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a really cool Chrome plug-in that will make it super easy & simple to find your connections on just about any social media platform!
In this episode of the Social Media Marketing Happy Hour #AskHappyHour, Dawn & Traci answer a question about Whitelisting or Unfollowing accounts on Twitter. The question resulted from episode 229 when we talked about JustUnfollow becoming CrowdFireApp. If you use Twitter and wonder about who you should unfollow or never unfollow, you won't want to miss today's episode.
We're back with another episode of #AskHappyHour. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listener from Twitter's question: Do you need to use a different list for each lead magnet? If you have a question you'd like answered on an upcoming episode of the Social Media Marketing Happy Hour, then tweet us using #AskHappyHour!
Facebook video continues to grow in reach & popularity. So how can you use it to grow your business? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some creative ideas for creating simple videos to use in your Facebook Marketing that your audience will love!
Twitter is one of our favorite social media platforms and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how a few ninja tricks can result in more followers & retweets for your Twitter account. Be sure you register for our Twitter webinar tonight at http://HappyHourHangouts.com/webinar
Twitter lists are a great way to grow your followers, gather relevant content for your social media & generate more leads & sales for your business. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you how they use Twitter lists to grow their business and how you can do the same! Make sure you register for their Twitter Webinar on Thursday, March 19. http://HappyHourHangouts.com/Webinar
We love hashtags. We didn't always understand them and how impactful they are in helping your business grow with social media. Maybe you're not sure how or why you should be using hashtags in your business. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you some hashtag tips for different social media platforms. It's a #WickedAwesome episode for sure!
Fake followers.....we've talked about them before, and its a hot topic all over social media. Do you have fake followers and are they hurting your business on social media? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how they impact your accounts and what you can do about it.
It's another episode of #AskHappyHour and today we talk about how to build a Facebook Fanpage if you're in Network Marketing. Dawn & Traci answer the question, do you focus on your products or the business? Don't miss this episode of the Social Media Marketing Happy Hour
In this episode of the Social Media Marketing Happy Hour Weekend Marketing Minute, Dawn & Traci share a neat tool that used to be called JustUnfollow but is now called CrowdFireApp.com. Discover how using CrowdFireApp.com can help you manage your Twitter & Instagram accounts.
Last week on the Social Media Marketing Happy Hour Podcast, we had an episode where we addressed the importance of making sure your marketing is mobile ready. In this episode, Dawn & Traci share a recent report about how the majority of emails being opened are being opened on mobile and how you can structure an ad campaign to attract those mobile users who are more likely to open up your emails!
6 weeks ago we told you that we were going to be testing a tool called PostPlanner to help with our Facebook Fanpage. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share their ultimate verdict and some of the numbers behind that decision. To test out PostPlanner youself, go to http://HappyHourHangouts.com/PostPlanner
There are varying schools of thought about how frequently you should be posting on your Facebook fanpage....in today's episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss a couple of myths about posting and posting too much. Warning: this is only for those serious marketers who actually provide great content to their fans!
Creating original content on a daily basis for your business can be challenging. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share a few of their favorite visual content creation tools that will help you create unique visual content, quickly & easily.
One of the fastest ways to get credibility & influence in the marketplace is to give value and service your audience, and do it as often as possible. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how the simple law of reciprocity can impact your business big time and pay dividends for years to come!
Facebook advertising can be a scary thing if you don't know what you are doing. Top courses to learn how to run profitable campaigns are expensive. So what do you do? In this episode of the Social Media Marketing Happy Hour Weekend Marketing Minute, Dawn & Traci share with you a great new course that our friends at LeadPages have put together, absolutely free. Access the course at http://HappyHourHangouts.com/freecourse
We talk a lot about "providing value" to your audience, and in this #AskHappyHour episode of the Social Media Marketing Happy Hour, Dawn & Traci share what providing value looks like. If you have a question you'd like to have answered on an upcoming episode, Tweet your question using #AskHappyHour
Have you ever "Googled" yourself or your business name? Your brand is critical to your business and you want to be sure that when you "Google it", you're dominating the search engines. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about how you can pass the "Google Test" for your brand and your business.
Do you use Pinterest to market your business? Pinterest is a great platform for marketers, but they just announced that you will no longer be able to use affiliate links in your pinterest marketing. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss how to handle this if losing affiliate links is a big deal to you and also what to do if you're not currently using affiliate links but want to build your list using Pinterest.
Have you thought about why you are on social media? Most people are on social media for social reasons, but as an entrepreneur, you must have a defined marketing strategy, or you're most likely going to be wasting lots of time. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss some things you should consider in setting up a social media strategy.
You can't deny that social media has changed our society and culture. To the point that Facebook has recently released a new feature where you can designate someone to take over your page if you pass away. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss how this is a bigger impact across how we will continue to market in the future.
According to a recent report, 75% of the United States are now using smartphones. What does that mean to your business? That means more people are accessing your content, your website, your offers, from their phone. The big question you need to ask youself is this: "Is my marketing mobile friendly?" In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you not only why you want to make sure you're mobile friendly, but specific things to look for!
Happy Sunday! In this episode of the Weekend Marketing Minute, the girls from the Social Media Marketing Happy Hour share with you a cool tip on how to use the Facebook Graph Search feature to find out more about your audience and how that will help you to create compelling & engaging content, as well as better targeting if you're running ad campaigns!
We've got another listener question for #AskHappyHour...How do you establish authority & credibility when you have to start from zero?" In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some tips on how to gain that credibility and authority fast!
Instagram has been a hot social media network for a while now, and if you're not there already, it's probably time to join the party. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you some key tips to get your Instagram Brand off the ground fast!
You've seen the articles, with the scary headlines about "marketing myths" and then you read it, only to find out that all you've been doing is no longer effective! Well, in this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you how to take that kind of information and make it work for you. Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF
Are we the only one who feels like we have Facebook marketing whiplash? In 2014, images were getting the most traction in the Facebook newsfeed and they were all the rage for marketers. Now, a new report shows that images are getting the lowest reach in the newsfeed! What's a marketer to do? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you should handle this and any future changes in FB marketing effectiveness! Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF
Have you ever thought about why you named your social media profiles the way you did? Are you using your company's name or you own name? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci specifically address how to name or NOT name your profiles, especially if you are in Network Marketing, Direct Sales, or MLM. If you're not in those business models but you know someone who is, then share this episode with them!! Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF
Twitter chats....we've talked about them before. What if you're not ready to host a Twitter chat ? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you how to participate, find & engage in other people's Twitter Chats. It's a fun & interactive way to grow a targeted following on our favorite platform! Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF
In this edition of the Social Media Marketing Happy Hour, #AskHappyHour, Dawn & Traci answer the question of a listener who asks, "What do you do with friends who aren't your avatar, and are trying to be 'helpful' on your Social Media pages, but are actually hurting your social media efforts? Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF
With all the changes to Google search over the years, it's harder and harder to be found on the front page of Google. Social signals are becoming more important, and now Google has struck a deal with Twitter! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share the exciting news and speculate on what to expect with Tweets showing up in Google search! Don't forget to register for our upcoming webinar "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://happyhourhangouts.com/webinar
We get asked all the time how we come up with content for a 7 day a week show, for social media, for our emails, and more. Want to know our secret? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how they use "Mindmapping" to never run out of ideas and content for marketing.
In this edition of the Social Media Marketing Happy Hour #AskHappyHour, Dawn & Traci answer a listeners question about whether they are too young for business and if people will take them seriously or not. If you think you're too young, or too old, you'll want to listen to today's episode for sure!
A few weeks back we shared a tool that we love called "If This, Then That" or IFTTT. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how an IFTTT "recipe" can help you increase your engagement with your followers on Twitter!
Have you heard the saying "you don't get if you don't ask?" In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss calls to action, how to use them, and how they will dramatically impact your business success.
Often we see people leading with their lowest priced product or service to get people to "sign up" or to buy. But are you really setting yourself & your clients up for success with that approach? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss some things they've seen in their own business and share what they've found.
Twitter is one of our favorite social media platforms and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some new updates on Twitter. Learn about group direct messaging and Twitter video!
In this episode of #AskHappyHour, a Twitter follower asks Dawn & Traci how they should be handle their company expanding into international markets. If you would like to submit a question to be answered in future Social Media Marketing Happy Hour Podcasts, you can tweet #AskHappyHour or email us at info@happyhourhangouts.com
Learning to market online can be a bit overwhelming, and sometimes it seems like you have more questions then you do answers. Multiply this if you are leading a team. Not only do you have questions, but so do they, and they're all asking you? What do you do? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a philosophy that will make life much easier for you! Learn to use Google & YouTube like they're your very best friends!
Content is still king when marketing online. The great thing is that you don't have to be the one who creates all of the content that you share. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can leverage your own content as well as other peoples content to grow your audience and get more leads & sales for your business. If you want to see how the ladies teach this to their mastermind, go to http://HappyHourHangouts.com/Mastermind to join.
It's been two weeks since we started our Post Planner test, and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci give you an update on how things are going. If you want to participate and try out Post Planner with us, go to http://HappyHourHangouts.com/postplanner
Everytime you create a piece of content for marketing your business, that becomes an asset. Every video, every blog post, every podcast, every image. In today's episode of the Social Media Marketing Podcast, Dawn & Traci talk about why you should take an inventory, or start an inventory of all your assets and how that can help you with future content marketing!
There's a saying that ignorance on fire is better than knowledge on ice. That applies to today's podcast. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss why you should be taking action, even if it's not perfect, rather than waiting for things to be perfect! Imperfect action trumps perfect inaction every time!
The Social Media Marketing Happy Podcast is sharing a great free tool in this weeks Weekend Marketing Minute. If you are overwhelmed by checking all of the different social media platforms to try and figure out how your efforts are working, then this is the episode you'll love. Dawn & Traci share a cool new free tool they recently starting using called SumAll.
In this edition of the Social Media Marketing Happy Hour #AskHappyHour, Dawn & Traci answer a listeners question about how to turn Facebook fans into subscribers. If you are using social media and wanting to build an email subscriber list, then this episode is one you don't want to miss!
Right now videos on Facebook is hot, and even though we still believe YouTube is a great long term strategy for videos, there's some great ways you can capitalize on the hot trend of video on Facebook. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a few ways you can take advantage of this trend and grow your following and your list!
Think it's hard to make money online? Well, it can be challenging for sure but it doesn't have to be hard. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how one unknown person has made $4.9 million dollars making videos about toys, and what you can learn from this crazy success story to apply to your own business!
We've been saying for months that this is the year of email marketing and building your list. As you start to build a large email list, it can be really tempting to sell them any great opportunity that comes across your path. Should you? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci give you advice on how to take good care of your list and not to fall into a trap that could seem like "bait and switch" to your subscribers!
Social Media is for more than just building your business. It's a great way to take care of your customers! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about how you can use social media to take care of your customers and to head off any big, far reaching complaints!
What happens when you get bad press and it's all over social media? Hopefully this never happens to you, and frankly, we hope it never happens to us! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some tips on how to navigate "bad press" and how to keep moving ahead in your business!
It's Super Bowl Sunday, who are you rooting for? Traci is a die hard New England Patriots fan, so you know who she is rooting for! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can enjoy the game, get in on the party and use Twitter to get more exposure during the big game!
In this episode of #AskHappyHour, Dawn & Traci answer a listeners question about how to incorporate marketing two businesses at the same time...if you have a home business and another traditional business, in this episode you'll learn some creative ways to market them both.
For a lot of people today is "Fanpage Friday", the day that they leverage a post allowing fans to post their own Fanpage on a specific post. It's an attempt to get increased engagement and a more effective Fanpage...In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share some reasons why your Facebook Fanpage marketing maybe failing and how to make it work for you!
In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through some of the things that they will be doing during their 30 day trial of Post Planner. Find out what they're going to be doing, testing & looking for results in their marketing on Facebook. Join the test by going to http://HappyHourHangouts.com/postplanner
One of the secrets of successful marketing is to always be testing and tweaking. Usually we share information with you after we've tested it, but this time we're changing it up. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you a new tool they're going to be testing for the next 30 days. Find out about why we're doing it, and how you can participate with us. You can join us at htttp://HappyHourHangouts.com/postplanner
An email list of subscribers or prospects is one of the most important assets you can build for your business. The key to a profitable list is the relationship you have with that list. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some key secrets in building strong relationships with your list, which will ultimately lead to increased profits & success!
If you use Facebook to market your business, there are a couple of new features that Facebook has rolled out for business pages that will help you reach the right audience more often and more effectively. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through those changes that you can start using in your business immediately!
In this episode of the Social Media Marketing Happy Hour podcast, a listener asks #AskHappyHour about whether or not to keep personal and business social media accounts separate or combine them when marketing your business online. If you have a question you'd like answered on an upcoming episode, Tweet us @SMMHappyHour and use #AskHappyHour
The entrepreneurial journey is not always an easy one. It can be full of frustrations, disappointments, and failures. Those who have persevered through those tough times will tell you it's worth it. In this #AskHappyHour episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a question from the listener about handling the disappointments on the way to success.
"Facebook has deleted your account".....What in the world would you do if you suddenly had this happen to you, or if you lost your Pinterest, Instagram or Twitter account? How would you find and connect with your followers again? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share why putting all your eggs in one basket is never a good idea, and why making sure that no matter what platform you choose to build your business with, you are always building an email list as well!
You've probably heard that the money is in the list. The truth is, the money is in the relationship you have with the list. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share why it is critical to your long term success to treat your list, your followers, your clients, with honor & respect, even if you don't agree!
Video marketing is a huge way to create interest, and to strengthen the know, like, trust & remember factor. Lately, video on Facebook has been huge and some people say it will out perform or become bigger than YouTube. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci compare & contrast Facebook Video and YouTube video....tune in and find out who wins!
Social Media can be an amazing place to create strong, profitable relationships. It can also be a place that is ruthless if you make a bad first impression. The way you connect with someone the first time will impact how and if you ever connect with them again. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some contrasting examples of making a first connection via messaging on social media. Take note of today's episode and share it!
Is Facebook going to continue to be a major player for entrepreneurs in 2015? We think yes, and on today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you some strategies to make Facebook marketing profitable for you in 2015. Facebook may be more of an environment where marketers have to "pay to play" but don't let that run you off. Learn how to market smart and you'll love Facebook like we do!
Video marketing has always been an incredibly powerful marketing tool. If video is part of your strategy, and if you have courses or sales videos that you are producing to grow your business, then you won't want to miss today's episode of the Social Media Marketing Happy Hour, where Dawn & Traci share with you a must have tool for when you're taking your video assets to a new level.
In this episode of the Social Media Marketing Happy Hour Weekend Marketing Minute, Dawn & Traci share with you a great tool that is a ninja social media hack. If you're looking for ways to become more efficient in your social media marketing, then you'll definitely want to check out IFTTT and today's episode!
Facebook always seems to be changing things up in a not so good way for the marketer...but not this time. Facebook is rolling out a "wicked cool" feature for Facebook Fanpages and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through how to get ready for this feature that can help you with your list building efforts!
In this episode of the Social Media Marketing Happy Hour Podcast, Dawn & Traci walk you through how to get your prospects transitioned into buyers. Setting up your first digital product isn't as hard as you think. No matter what kind of business you have, this step can help you get into profit quickly, and can also become a great source of funding to scale up your advertising!
Getting a lead is one thing, but getting that lead to buy from you is a whole different story. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss the psychology behind having a low priced offer to get your prospects to start a buying relationship with you. Instead of going from strangers to spending hundreds or thousands of dollars, use this process to develop the know, like & trust factor!
How can you discover what your perfect prospects are saying, thinking, feeling, and more? Wouldn't you love to be a fly on the wall and hear their conversations? You know it would help you market to them better! In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci teach you how you can use Twitter to "creep" on your prospects! Find out what matters to them and take your communication & marketing to a new level!
Twitter is one of our most favorite platforms and there's a right and wrong way to engage in Twitter. One of the most fun ways to engage with your audience on Twitter is with a Twitter Party or a Twitter Chat! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about one of their most recent Twitter Parties and walk you thru how you can have one too!
We are constantly being asked a variety of questions about social media, marketing, and all kinds of random things. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci introduce a new segment where they will answer your questions about anything you want to ask! You can have your question featured in an upcoming episode by tweeting your question with the hashtag #AskHappyHour or emailing at info@HappyHourHangouts.com
Is your email a big hairy monster keeping you constantly "busy" and feeling unproductive? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you tools they each use to try and tame the email monster and free up the space not just in your inbox, but in your mind!
When you build your business using social media, the sky is the limit! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how spending some time dreaming can help you to turn up your marketing to a new level. Get ready to dream and dream big!
Having the right gear for your journey can make or break your success journey experience. In this episode of the Social Media Marketing Happy Hour Podcast, Dawn & Traci share with you how important it is to have the right gear or tools to guide you along your way towards success. It starts with expecting success, then preparing for it, then experiencing it!
We all have dreams that we are pursuing. You may have even set some really audacious goals for 2015. What do you do when you don't get the support from those around you that you expected? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci encourage you to fight those "bullies" that are against you!
Is the next social media strategy going to be your silver bullet? Is there a new specific tactic you should be following? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through how tactics are great, but how you must have the right mindset and the right strategy to have the kind of success you're after in 2015.
In this episode of the Social Media Marketing Happy Hour Podcast, Dawn & Traci talk about what to expect in the year ahead. If you are ready to take your marketing to a new level with social media and through leveraging marketing online, you'll want to follow the girls lead in 2015!
2015 is a New Year, and it's your year to take responsibility for your success. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share why the time is now and why taking personal responsibility is so important for you in this new year!
There are many different reasons why people engage in social media. As an entrepreneur, it's important that you ask yourself, really ask yourself, "why am I on social media anyway?" In this episode of the Social Media Marketing Happy Hour, Dawn & Traci help you get clear on why you should or shouldn't be on social media in 2015.
In the second part of the Social Media Marketing Happy Hour New Year's kickoff, Dawn & Traci continue outlining the kind of targets you should be setting for your business and your social media efforts in 2015.
Happy 2015 from the Social Media Marketing Happy Hour! As we kick off a new year, it's wicked important that you both understand where you are starting from and where you are going! In the first episode of 2015, Dawn & Traci walk you through some of the numbers you must be paying attention to in order to have the epic year you want!
Happy New Year from the Social Media Marketing Happy Hour! In the final episode of 2014, Dawn & Traci share how you can get positioned and prepared for an epic 2015. A New Year is like a blank sheet of paper where you can write the story you want. Are you ready to write a story you'll be happy about at the end of 2015? This episode will get you thinking in the right direction!
If you're like most people, you've either already set goals for 2015 or you're in the process of setting 2015 goals. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about why goal setting doesn't work for most people. If you're going to take the time to plan for the year ahead, make sure that you set yourself up so that your goal & target setting will work for you!
As 2014 comes to a close, many people are taking time to set New Years goals, targets & resolutions. Many people will never take the time to look back over the past year to review what worked, what didn't work, what should continue and what should stop. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk through how & why doing a year end review is as important as setting goals for the upcoming year.
As we approach the end of 2014, it's common to reflect back and see where you've been. For many, they're not where they want to be and this year has been more of a struggle than a victory. Don't despise the days of small beginnings. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci encourage you to look at the journey you are on and to remember that it is just a journey, and you won't be where you are now forever. Celebrate the small beginnings and remember that the struggle you've been through is part of your story that will encourage others!
Do you only have a short amount of time to be productive each day? Do you hop on to Facebook with the plan to do something specific and then an hour goes by and you've gotten lost in cute kitten videos, posted on things that had zero to do with your business and ran out of time to do the things that actually make you money? In this episode of the Social Media Marketing Happy Hour Weekend Marketing Minute, Dawn & Traci share a cool little extension you can set up on your Chrome browser to help increase your productivity and decrease the time you spend being distracted!
Happy Boxing Day! If you're in the United States you may have no clue what Boxing Day is....but if you do business, or hope to do business in other countries, knowing and understanding important holidays can be huge in marketing your business. In this episode of the Social Media Marketing Happy Hour, learn from Canadian Dawn what Boxing Day is and how you can leverage international holidays to grow your business.
Merry Christmas from the Social Media Marketing Happy Hour! In this episode Dawn & Traci share how the Christmas stories timeless meaning can impact your business in the years ahead. Get ready to believe that the impossible can become possible, no matter what you may believe.
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! For the grand finale on Christmas Eve, the #1 most popular episode of all time is episode #21: Followers: Real vs. Fake. What's The Deal? Merry Christmas and we hope you've enjoyed these encore presentations of our top 12 episodes. We wish you & your family a special & blessed Christmas!
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #2 is episode 81: Prospecting Online (Part 5 of 5) - How To Win Friends On Facebook
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #3 is episode 77: Prospecting Online (Part 1 of 5) - How To Win Friends & Influence People
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #4 is episode 56: Are You Building Your Business Like A Predator?
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #5 is episode 15: The Do's of Personal Branding on Social Media.
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #6 is episode 69: Are You Three Feet From Gold? [An Audio Blog]
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #7 is episode 75: Weekend Marketing Minute - The Invisible Audience
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #8 is episode 70: The Power of Forward Thinking
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #9 is episode 63: The Power Of Generating Your Own Leads On Social Media
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #10 is episode 53: 5 Reasons Why You're Struggling In Your Business: Lack of Focus (part 5 of a 5 part series)
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #11 is episode 57: How to Make People Like You & Want More From You.
The Social Media Marketing Happy Hour is bringing you "The 12 Days of Christmas" featuring the 12 most popular episodes of all time from the Social Media Marketing Happy Hour! Coming in at #12 is episode 92: Branding A Profitable Fanpage (part 2 of a 5 part series).
2015 is going to be the year where building your email list will become more important than ever, especially with changes in how you can market on social media channels like Facebook. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through several strategies you can start using right now to grow & build your email list!
What's the best and fastest way to grow your list online? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about how you can in effect, put "miracle grow" on your marketing & list building efforts by just being intentional in what you do each day on social media.
Don't you just love how many people you can connect with in Social Media? There are no limits, no boundaries, the world is yours. You can build giant followings and a thriving business. But what happens when the social media channel changes, or GASP goes away? You don't own your social media following, and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci share what you should be ultimately focusing on as you build your social media empire!
The upcoming changes in Facebook will no doubt impact selfish marketers more than any other marketers online. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci teach how to not be a selfish marketer, how to provide value as an entrepreneur and how that will prevent the upcoming changes from hurting your business.
Facebook continues to make tweaks and changes that are not necessarily in the best interest of marketers. On this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss some upcoming changes to Facebook and how it will impact the small business entrepreneur. Will the changes hurt you or help you? It all depends on how you market and how you look at it.
Having tools like social media have changed the way we interact with people, stay in touch with friends & family and how we market our businesses. Everything you do is leaving an impression and creating your own unique "fingerprint". In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about the fingerprints we are leaving all over the internet and look closely at whether or not the fingerprint we are leaving is one we will want to be remembered for.
What the heck is a swipe file and why would you want to have one? On this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about how they learned marketing from some of the best and how "spying" on those awesome marketers can help you raise your game to a new level!
Do you have a mentor who is helping you get the results you want in your business? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about the amazing powerful experience having a mentor can make in your home business. If you don't have a mentor, you'll want to do what it takes to find a mentor or a coach that can help you achieve success faster than you could on your own!
You've probably heard the stories about the awful "greedy guru" who is out to take your money and keep you stuck in a perpetual cycle of frustration and failure. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about how the "greedy guru" is really more a myth than a reality. Getting good coaching & mentoring from a guru who has achieved the results you're after in your business can make all the difference in creating a shortcut to your path to success!
If you want a team of superstars, you need to surround yourself with superstars, become a superstar and attract superstars. So how do you do that? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you how to expand your network to include rock stars that are wired for success.
There's a marketing practice some use that are trying to tap into your insecurity and vulnerability that you're not succeeding because your "upline has let you down"....the truth is that only you are responsible for your success. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci encourage you to reject that kind of victim mentality that will just keep you in a perpetual struggle. It's time you rise up and have the kind of success you are capable of and you deserve!
Remember the old movie "Glengary, Glen Ross"? "The ABC's of sales?" Always, Be, Closing. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you should Always Be Closing for new team members. The kiss of death in business is when you recruit one or two people and then stop and put all your attention on them. Learn how you can avoid that and breath life back into your business starting today.
Everyone has needs that are the driving force behind why they're an entrepreneur. It could be paying off debt, getting bill paid, saving for retirement or more. When you're strapped financially it makes it really hard to focus on serving others and that leads to a cycle of struggle because your prospects can sense you have an agenda that doesn't involve them. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci encourage you to get your fous in the right place to avoid this struggle.
In this episode of the Social Media Marketing Happy Hour Weekend Marketing Minute, Dawn & Traci share one of their "must have" tools they use day in and day out to grow their business, collect leads and nurture those leads into sales. Get Response is their favorite auto-responder tool and there's a great 30 day free trial you can take advantage of!
Do you have a turkey hangover or are you one of the millions of crazed consumers who are out participating in Black Friday? In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can learn from retailers and take advantage of this season of sales & promotions to grow your business! Also, Dawn & Traci have a special Black Friday promotion of their own. You can access it at http://HappyHourHangouts.com/products
Happy Thanksgiving! As most of the United States celebrates Thanksgiving, Dawn & Traci have a special episode of the Social Media Marketing Happy Hour. As an entrepreneur, having a lifestyle of thankfulness is crucial, not just having a day of thankfulness. Learn how to put on the "armor" of gratitude each and every day to guide you through the challenges every entrepreneur faces on their journey to success!
What do you look for when picking a mentor or a coach? Many people think that the more time they spend with a mentor, the better. However, this is the same philosophy as trading hours for dollars, which is what you do with a job. As an entrepreneur, your number one focus should be on getting results. That's what you should look for when choosing a mentor or a coach. Someone who can help you get results. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk through their shift from coaching & mentoring from a time standpoint, to shifting to a results focus. Something everyone wants.
It may sound strange....sometimes you have to spend money to make more or to save money. What does that mean? Well in this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about how spending (investing) money on their business, even in times where funds were tight, made all the difference in their business expanding. If you're ready for growth, then this episode is for you!
Successful people think and act differently than people who struggle to get results in their business. Successful people seek out and value mentors, coaches & training, recognizing that it can be the one thing that makes or breaks their success. If you are hungry to have a business that experiences crazy results, then you'll definitely want to listen to this episode of the Social Media Marketing Happy Hour. To find out more about the Inner Circle Mastermind go to http://HappyHourHangouts.com/InnerCircle
In this episode of the Weekend Marketing Minute, Dawn & Traci share one of their favorite tools to take your webinar strategies to the next level. If webinars are going to be a big part of your marketing strategy, you'll definitely want to check this one out!
We've all had that "day after the party" feeling....thinking there was someone you should've talked to, a phone number you should've asked for. In many ways it's the same after the "Webinar party". In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how to follow up after the big event to make sure you continue to get results even after it's over!
In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci take you through how to structure the actual webinar to get the best results possible. You don't want to leave the actual presentation to chance so you want to be sure you know how to actually structure the format and this episode will help you do that!
You've got your webinar set up, you know what topic you're going to cover, now how do you make sure people show up? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci take you through the very important aspect of promotion. The best webinar in the world is only good if people show up! Don't miss this important step!
You've decided you want to use webinars to grow your business, but how do you set them up? What do you need to set up a webinar that will get you the results that you want? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci take you through all the steps you need to create killer webinars.
There are so many different ways you can use webinars to grow your business. The only limitation is your creativity. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through the different ways you can use webinars. Get ready to get your creativity going because this episode will open your mind up to the different ways you can use webinars for growth in your business
Are you using webinars to grow your business? If not, after this week's Social Media Marketing Happy Hour series on webinars, you might change your mind. Dawn & Traci will share with you how webinars launched their business and how it literally changed everything for them and how it can be a game changer for your business.
In this episode of the Weekend Marketing Minute, Dawn & Traci share a cool & simple tool that allows you to quickly and easily add your website to all of your unique images that you share on social media.
You've got your ethical bribe set up, your LeadPages ready, your thank you page & your follow up emails all lined up and ready to go. Now what? How do you get people to see your offer? It's all about traffic. Dawn & Traci share 5 ways you can get eyeballs onto your offer and start the list building process asap.
Uh, oh....your new lead doesn't buy the first time you show them your offer. What should you do now? The facts are that about 98% of your new leads won't buy the first time, and about 80% won't buy until they've seen your offer about 8 times. So how do you set yourself up to win? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci take you through the process to ensure that your follow up sets you and your prospect up for long term success!
Your ethical bribe works, and someone signs up for your email list. Now what do you do? What do they get? How do you make sure they get what you promised? On today's episode of the Social Media Marketing Happy Hour, Dawn & Traci take you through the steps and the process you need to take with that precious new lead. This is where the relationship begins.
It used to be super expensive & complicated to get a page set up for prospects to sign up for your ethical bribe or your email list. Today, there are some incredible tools that will make it super easy for you to create a professional looking page in as little as 5 minutes. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share one their most valuable business building tools, LeadPages, and how you can use it to explode your list building strategies!
Have you ever seen a website that says "sign up for my newsletter"? Chances are you have. With all the information you have coming at you, do you really want to sign up for another newsletter? No, you don't. Neither do your prospects. In this episode of the Social Media Marketing Happy Hour podcast, Dawn & Traci walk you through the most effective way to get people to "opt in" to your email marketing list, by exchanging something of value for their email address! We call it a lead magnet or an ethical bribe and by the end of this episode you'll realize fast why you need to get your own ethical bribe set up asap!
You've probably been taught that you should make a list of all your friends & family and start contacting them about your business. What do you do once you've gone through that list? How do you start building a list online? Have you even considered building a list online? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through why the saying "The Money Is In The List" is mostly true and why you should definitely be building a list using simple tools that will help you leverage your time & efforts.
Even though Dawn & Traci highly recommend using a Facebook Fanpage to grow your business, you'll still use your personal page from time to time. The question is, does your personal page make you look like someone who is going somewhere in life or does it look like you're not serious about success? In this audio blog episode of the Social Media Marketing Happy Hour, Dawn & Traci share some things that could be embarrassing you on your Facebook wall.
Coming up with valuable content to share with your followers can be challenging, and one great strategy is to share other people's content. But how do you avoid losing potential leads by sending them to someone elses site? In this episode of the Social Media Marketing Happy Hour Weekend Marketing Minute edition, Dawn & Traci share a cool new discovery, Snip.ly, and how you can use that to grow your list while sharing other peoples great content!
You've probably heard how important consistency can be in any area of your life. It's especially important if you want to take your business to another level. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how creating consistent content thru blogging, social media, or podcasting, combined with massive action can change your business fast.
The 100 episode celebration continues and in this episode of the social media marketing happy hour, Dawn & Traci share their insight on how podcasting has dramatically impacted their business and how you can take advantage of this hot trend of podcasting to grow your audience, get more leads, and ultimately more sales for your business.
We can hardly believe it. 100 episodes of the Social Media Marketing Happy Hour. What started out as an experiment has turned into a huge part of our business and brand. To celebrate 100 episodes, Dawn & Traci share some of their journey to 100 episodes, along with some lessons learned along the way!
When you first fell in love with the idea of building a network marketing business online, part of the charm was to have family freedom, time freedom & more. Then you discover that with the internet you can literally work 24 hours a day, and you quickly wonder where your freedom went. In this episode of the Social Media MarketingHappy Hour, Dawn & Traci share how using a content scheduler will help you build your business faster and give you the time freedom you are after.
Posting frequently & consistently in social media is extremely important for growing a highly engaged audience. How do you post content on social media consistently and frequently without becoming chained to your computer or cell phone? In this episode of the social media marketing happy hour, Dawn & Traci reveal how they post high value content to multiple social media platforms without becoming 24/7 slaves to social media. After this episode if you're not already using a content scheduler like Hootsuite, you'll most likely run, not walk to get one set up!
The Social Media Marketing Happy Hour began because of a Google Hangout and in this audio blog episode Dawn & Traci walk you through 4 ways you can use Google Hangouts to build your Network Marketing, MLM & Direct Sales business. Video is hot, and Google Hangouts are even hotter! Don't miss this proven strategy to grow your business and get more leads & sales.
Do you have issues focusing and getting work done in a short period of time? Dawn & Traci both struggle with all the distractions, the focus and temptations of building a business online. In this episode of the Social Media Marketing Happy Hour Podcast Weekend Marketing Minute, they share one of their favorite tools to help shut out all the distractions, put focus on hyperdrive and get stuff done!
In part 5 of this 5 part series on how to set up a profitable Facebook Fanpage from scratch for your Network Marketing, Direct Sales or MLM business, Dawn & Traci get into the details on how you actually scale up the page once you've laid the proper foundation. You know your avatar, your branding is good, you've got content, and you've got fans, now what do you do to EXPLODE your following with the right kind of fans? You don't want to miss this episode
Getting your first 100 fans to your new profitable Facebook Fanpage can seem daunting, but it's not really that hard if you do things the right way. In part 4 of 5 on How to set up a profitable Facebook Fanpage from scratch for your network marketing, Direct sales or MLM business, Dawn & Traci walk you through ways to get those coveted first 100 fans that are going to engage with your page and keep coming back for more!
When starting a new profitable Facebook Fanpage, it's important that you get it set up with valuable, relevant content that your avatar would be interested in. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci cover part 3 of a 5 part series on how to set up a profitable Facebook Fanpage from scratch for your network marketing or MLM business.
Is branding just for huge Fortune 500 companies or can a Network Marketing pro benefit from having a professionally branded Fanpage? In part 2 of a 5 part series on setting up a profitable Facebook Fanpage, Dawn & Traci walk you through some simple, yet important things to help you establish and grow a professional brand.
Fanpages can be extremely profitable if you know how to set them up properly and in a way that it sets you up to win for the long haul. This week on the Social Media Marketing Happy Hour, Dawn & Traci have a 5 part series to help you from start to finish to launch a profitable Facebook Fanpage
As a follow up to the prior episode, Dawn & Traci bring you another episode of the Social Media Marketing Happy Hour Weekend Marketing Minute. Two free tools that you can use with Evernote that will help you organize your life, track your business & create cool content on the go to use right away for for later! CamScanner & Skitch are two awesome apps that you can use to enhance your Evernote experience!
On this episode of the weekend marketing minute, Dawn & Traci share their favorite tool to help organize their businesses and their lives. If you are super busy and trying to stay on top of it all, Evernote is a must have, free tool that will work across all of your devices and it doesn't matter if you use a Mac or a PC, an Android device or an iPhone!
We've been talking about building networks using social media, and in this episode Dawn & Traci discuss some tips & tools they use to nurture their existing relationships (team, clients, friends, etc) using social media.
Social media is a great way to build a business, but there is nothing that compares to an actual human interaction. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about how to move a new relationship from social media chats, to a phone call, Skype conversation or a video chat.
In this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through a powerful way to make meaningful connections in social media. Building a large network of people is key and you want to make sure that you are starting out on the right foot! Learn how to not only connect with new people, but engage with people already in your networks!
You've probably heard it said that you can never make a first impression twice. And that couldn't be more true in social media. However, there's a growing trend online where people are forgetting that the key in building large, successful network marketing business, is to build relationships. There isn't a day that goes by that we don't get a random message from some stranger with no attempt to build a connection, start a friendship or add value to our lives. They're just going straight for the "kill". Not only does this strategy not work, it's hurting you.
There's a saying that your network is your net-worth and that couldn't be any more true when it comes to building a home based network marketing business. What if you knew that the efforts you put into building a network of great connections today could pay you big time dividends a year or two from now. Would you build it? Of course. Most networkers are so focused on growing their business NOW that they miss this hugely important activity. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss the importance of having a long term philosophy and dedication to building a large network based on great relationships and adding massive value!
Not sure how to find where your avatar is hanging out in Facebook? In part 2 of the Social Media Marketing Happy Hour Weekend Marketing Minute, Dawn & Traci walk you through a cool feature in the Facebook Ad Manager called Audience Insights. Find out what your avatar likes, what pages they go to, and where the best places are for you to engage with them!
In this episode of the Social Media Marketing Happy Hour Weekend Marketing Minute, Dawn & Traci continue the conversation from the week, and discuss how to leverage the power of Facebook groups & community pages. Find out how to use these pages to interact, engage & add value to your chosen avatar!
Facebook is our favorite platform and there are some things that we see happen that destroys your influence when building, engaging and marketing on Facebook. In today's episode of the Social Media Marketing Happy Hour podcast, Dawn & Traci discuss how to really make Facebook work for you and not against you!
If you're like most people who are building their network marketing business on social media, most likely Facebook will be your primary network to build your audience. In today's episode of the Social Media Marketing Happy Hour Dawn & Traci walk you through how you can connect with the right followers on Twitter and transition them over to your Facebook community. It's a powerful way to build the right connections and the know, like, trust & remember factor!
Twitter is one of the most under utilized social media platforms and tools in the network marketing community. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you some of their favorite ways, both free & paid, to find and connect with your ideal audience. If you're not using Twitter to grow your audience, you'll want to after this episode!
Influence on Social Media doesn't happen overnight. It takes time, it takes certain skills & philosophies that if you employ consistently will dramatically impact your business. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci continue with yesterday's episode and help lay the groundwork so that you can become attractive to the right people on any platform you choose to use!
This week Dawn & Traci are going to hit you head on with some of the most important philosophies that you MUST include when you decide to start marketing your business online with social media. Inspired by How To Win Friends & Influence People, these things will make or break your success in prospecting online with Social Media!
Have you tried your hand at running Facebook ads only to be frustrated? Spending more money than you wanted to, without the results to show? In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci feature an audio blog from http://HappyHourHangouts.com that walks you thru the 5 steps to make sure you have better & more effective Facebook ads!
Would you believe that there's a strong possibility that your social media audience is actually FOUR TIMES bigger than what you actually think? In today's Social Media Marketing Happy Hour Weekend Marketing Minute, Dawn & Traci share with you how to tap into this "invisible audience" that is watching, lurking and doing nothing with the content that you share.
When you live your life expecting to be successful, you use a different language than someone who isn't sure about whether or not they will "make it" in Network Marketing. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you thru how to use the language of success in your marketing to help you attract the right people and the right circumstances into your life!
Having a forward thinking mindset that expects success not only will positively impact your business for the better, it can dramatically inspire others to be successful. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you how you can use social media to inspire others to experience success as you move along your own personal success journey!
Is there a person that you know that if you could just get them "in your business" everything about your business would change? Most people when first getting started have "that person" in their minds. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you the importance of YOU becoming that person first, before you can expect to sponsor that person.
When you approach your life and business with an expectation for success, you'll by default have certain tools that are a must have to run a successful network marketing business. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you thru the must have tools that any successful entrepreneur can't live without. Just like you wouldn't think of not paying your utility bills, these are non negotiable tools for the online network marketer.
All great progress starts in the mind. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci set the stage for the week of focusing on expecting success in your life and in your business. It's critical that you focus on where you're going and not where you've been, as focusing on where you've been, your struggles, your frustrations, will only keep you stuck and will absolutely impact the way you market in Social Media
In today's audio blog episode of the Social Media Marketing Happy Hour, Dawn & Traci share a blog post that will sure to inspire you in your journey to success, especially if you're facing discouragement or frustration and perhaps you're ready to give up. Network Marketing can be challenging but using social media to grow your business can be very profitable, especially if you don't give up
Images are hot and we've talked about them several times on the Social Media Marketing Happy Hour. On today's Weekend Marketing Minute Traci shares one of her favorite app's - WordSwag and how you can use it (only on iPhones - sorry droid users) to create original images and content from your iPhone
Today on the Social Media Marketing Happy Hour Podcast we continue with the topic of questions to ask to discover your avatar. These are some powerful questions you can be asking to better understand what matters to your avatar, thus allowing you to improve your communication effectiveness, which will result in more leads & sales for your business!
In yesterday's episode of the Social Media Marketing Happy Hour Dawn & Traci explained what an avatar is, why you should have one & why that matters in your marketing. Today's episode is part 1 of a 2 part series to help you ask yourself some questions to help you better define, understand and communicate to your avatar, your ideal perfect customer.
We've talked about it so many times, and we believe that it's the foundation of any successful marketing campaign or efforts. Your avatar. No, not the blue people on that awesome movie or your character from a video game. The profile, characteristics and details of your exact, ideal customer, client or business partner. Most network marketers, most people in MLM skip this, don't know about this and are taught that EVERYONE is their ideal customer, making marketing frustrating and ineffective. On today's episode of the Social Media Marketing Happy Hour, find out more about why Dawn & Traci are such big believers in having an avatar and how that will help impact your results in a major way!
Marketing your business on Facebook means you have to interrupt the conversation going on in your potential prospects head. People don't hop on Facebook to be sold stuff. In fact, people much prefer to buy and not be sold. So how do you get into the flow of the conversation going on in the minds and heart of your potential prospects? In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through the psychology of how to get people's attention and do it in a way that they get in the conversation instead of you interrupting theirs!
Anyone & everyone wants more leads for their business. Whether you build your business online or offline, it's always all about the leads. You can buy them, you can do fairs, have booths at flea markets, get into co-op's, you name it, there are ways out there to get leads for your business, and Dawn & Traci have pretty much done them all. In today's episode of the Social Media Marketing Happy Hour, the girls talk about why generating your OWN leads is the way to go and the most powerful way for you to experience the business growth & success you desire!
In this audio version of a blog post from HappyHourHangouts.com, Dawn & Traci cover strategies you can use right away to start generating more free leads using Facebook. You are not going to want to miss the 3 ninja strategies that will help you never run out of leads again!
In this episode of the Weekend Marketing Minute, Traci shares a cool free tool to help you understand when your audience on Twitter is most active, allowing you to better time the scheduling of your tweets, thus making your marketing efforts to your most important people more effective! Tweriod.com is a great free tool (there is a premium version that we don't use) to help you make the most of the second largest social media platform in the world!
When you first decide to pursue your dreams and you use Network Marketing as a vehicle to do that, it can become overwhelming. Especially as you leave your comfort zone, and the people who you leave in that comfort zone don't necessarily support you. So what do you do? You find a champion. Someone who will encourage you to move forward. Social media is a great place to practice BEING someone's champion and if you are connected to the right people, it's a fantastic place to get championed! In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share some stories as well as give you ways to create this kind of atmosphere in your business with the help of social media!
In real estate, it's "location, location, location" and in Network Marketing it's "stories, stories, stories". In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about the importance of sharing success stories, testimonies for your products & business, and celebrating the success of others. If you've become disillusioned about the testimonies of others, feel like you'll never get there, or are just plain negative about them, then you don't want to miss today's show.
What happens when you want to leave a company and you start getting heat from reps in your current company about "cross-recruiting"? In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci hit a controversial nerve in the Network Marketing industry. Do you "own" your team? Can you keep them from making a change? How does social media impact your business when it's time to move on?
Discover how to get people to like you both online and offline on today's episode of the Social Media Marketing Happy Hour. Learn to be genuinely interested in other people, ask questions about them, and above all else, don't practice predatory behavior!
In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci call "B.S" on all the people out there who are masquerading around under the guise of "helping people" when really it's their own selfish agenda that results in spammy, predatory type behavior. If I don't know you, like you, or trust you, why would I want to do business with you??
We've all done it...go to Google and grab an image for a social media post, or a blog post. The only problem is most of those images are not free to use by anyone and you could be putting your content and your business at risk by using images that aren't free for you to use. In today's audio blog post from the Social Media Marketing Happy Hour, Dawn & Traci show you a way to find legal and dirt cheap images for your marketing!
Your brain processes 90% of all information it receives visually, and the stats in social media confirm it. Engagement, likes, shares, retweets are all DRAMATICALLY higher when visual images are included. Today we talk about why you should use images and how to use our favorite image creation tool, Canva.com
Today we wrap up our 5 part series with the most important of all the reasons why you're struggling with having the success you desire in your network marketing business, a major lack of focus. Network Marketing, internet marketing, social media marketing are amazing, but when you get distracted by shiny objects, other money making opportunities and more, you get off track fast, taking team members and prospects with you.
Want massive results in your network maketing business? Then you need to be prepared to take massive action! Many people struggle because they're not only not taking enough action, they're not taking enough of the right actions. You're going to want to relisten to today's episode and then get ready to set your business on fire!!
Do you have an upline or a mentor giving you guidance in your business and you're just not following it? In today's episode of the Social Media Marketing Happy Hour, we talk about one of the areas that could be causing your struggle and that is not being coachable. Maybe it's your pride, your ego, or maybe you're following a mentor who has had success but using an approach that doesn't resonate with you. Today's episode is for you!
Goals....you've heard us talk about them before in episode 36. But today we talk about not just setting & writing down your goals, but creating micro goals, celebrating them, celebrating them with your team, celebrating them on social media, and nuturing them into wild, massively awesome achievements!
One of the biggest reasons you're struggling in your Network Marketing business is FEAR! Today Dawn & Traci talk about the most common fears, how you can work thru them and leverage social media to do it FASTER! Be sure to tag your posts this week to the Social Media Marketing Happy Hour Fan Page and enter to win one of our favorite books!
Anytime you start something new it can be overwhelming. In this special audio blog, Dawn & Traci walk you through how to avoid becoming overwhelmed when you start to build your business using social media & the internet. Today's podcast is an audio version of a blog post from the Social Media Marketing Happy Hour blog at http://HappyHourHangouts.com.
In this weekend's Weekend Marketing Minute, Traci shares a cool tool she uses to manage the Social Media Marketing Happy Hour Twitter account. If you are serious about using Twitter as one of your social media channels, then this is a tool you don't want to be without! You're going to love ManageFlitter!
Today we pick up where we left off yesterday and Dawn & Traci give you more things to consider, investigate and research when it comes to making a move to a new network marketing company. Social Media can help you do the due dilligence necessary to find a candidate that could be a great home for you. Consider these questions so you don't go down the wrong path and get let down by another opportunity.
There are certain things you should look for when finding a great business to represent. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci lay out some things to look for, some questions to ask and some things you should be aware of when choosing a network marketing company you can get excited about.
Today Dawn & Traci share some very dramatic experiences of when they had to dig in deep, do a gut check and then make the decision to jump. Not jump into action in their business, but jump to make a change. Sometimes your business, your network marketing or direct sales company is not a good fit. How do you know if it's time to make that jump?
Inspired by a viral video by Steve Harvey, Dawn & Traci discuss in this episode of the Social Media Marketing Happy Hour the importance of just jumping and going after your success. Learn why it's okay to just go and make a mess, and realize that "Perfect" is really just like a unicorn....it doesn't exsist! If you or someone you know has been "getting ready to get ready" and paralyzed by fear of making a mistake, then this is the episode for them!
Today Dawn & Traci are going to walk you thru the steps you need to take each day to make sure that by the end of the month, the quarter or the year, you end up where you want to go. This Social Media Marketing Happy Hour will break down the steps that lead to success & growth in your business.
If getting more leads & sales for your business using Social Media is something you've been wanting to do, then you do not want to miss this special live webinar hosted by Dawn Marrs Ortiz & Traci Reuter of the Social Media Marketing Happy Hour. Special guest, Tim Paige of Leadpages will be joining us live on http://HappyHourHangouts.com/LeadpagesLive Tuesday September 9 at 5pm EST. Be there live because you could be the lucky viewer who wins over $2000 in bonuses!!
In this audio version of a blog post from HappyHourHangouts.com, Dawn & Traci share the steps you need to take to set up a Facebook Fanpage for your network marketing, direct sales or MLM company. Everything from how to name your page, how to set it up and how to get it launched.
In this weekend's Weekend Marketing Minute, Traci shares a cool tool she uses to manage the Social Media Marketing Happy Hour Twitter account. If you are serious about using Twitter as one of your social media channels, then this is a tool you don't want to be without! You're going to love ManageFlitter!
You've probably heard the phrase "your why should make you cry" and it really should, but, what about having a why that EXCITES you?? It's human nature to want to move towards things that really light us up and excite us. In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci help you get focused on what will excite you in the future, and what excites you NOW! Prepared to get fired up!
If you're planning to have a successful launch or relaunch of your business over the next 90 days, then there are somethings you are going to need to stop doing, some things you'll need to start doing, and some things to add to your arnesal of tools, marketing & recruiting. This episode of the Social Media Marketing Happy Hour will help you get clarity on how to set yourself up for success during this fall 90 day blitz!
Setting goals are important for your success, but as long as your subsconscious mind is programmed to fail, you will never reach those goals. In this episode of the Social Media Marketing Happy Hour, learn how to start to create a vision for your life and for your success. By creating a future vision & practicing that visualization daily, it will change how you market in social media!
If you don't know where you're going then how will you ever get there? In this episode of the Social Media Marketing Happy Hour Dawn & Traci talk about research on goal setting and how much more effective it is when you add to it an action commitment and then it becomes almost unstoppable when you add accountibility! Be prepared to start creating new goals for your network marketing business for the remainder of 2014 and beyond! It will make a huge difference in how you use social media to market you business.
It's Labor Day in the U.S. and that signals the end of summer, kids are back in school and it's time to put a renewed focus on your business. This is the perfect time to prepare for a 90 day launch or relaunch of your business so that come December, you can enjoy the holiday season debt free. Join Dawn & Traci today and get ready for a September to remember!
In this audio version of a blog post from HappyHourHangouts.com, Dawn & Traci share the steps you need to take to set up a Facebook Fanpage for your network marketing, direct sales or MLM company. Everything from how to name your page, how to set it up and how to get it launched.
On this weekends episode of the "Weekend Marketing Minute" Dawn & Traci cover some "Don'ts" in Twitter that could be costing you leads & sales!! Grab a pen & paper and quickly do an audit of your Twitter marketing and make the changes you need to get the results possible from Twitter!
We live in a social media age, and there are so many different platforms. How do you choose which channels to focus on so you don't become a slave to your computer. Traci & Dawn break down their strategy for being everywhere and for being smart & productive when it comes to your social media marketing.
How do you balance the fine line between asking for help and driving your mentor nuts? The sooner you can become self sufficient when it comes to finding the answers to your questions the better. So how do you get support you need, rather than the support you want? In this episode Dawn & Traci put it into perspective so that you can take advantage of having a mentor help you grow your business fast!
Social Media can be used for more than just generating leads & sales. It can be a wonderful place to create a community for your clients, customers & prospects. In this episode, Dawn & Traci talk about how you can use Facebook groups to create communities for your customers & for your team members. These kinds of social media communities could be the difference between a solid residual income and a shaky one.
If you're a new marketer, then you probably have a lot to learn and a pretty big comfort zone to step out of. We are big fans of practice and "just doing it", but there comes a time when you have to ask yourself if your actions are reaching your target audience or are you just speaking to people who are already in your business? It's time to see things for what it is and move yourself forward toward your goals.
One of our listeners asked if they should be building an email list and "soliciting" people via email. They weren't comfortable with that idea and that inspired this episode. In today's show Dawn & Traci talk about email marketing and it's relevance in today's marketing online. Should you be building an email list, how do you not come across as a spammer? What if you've never started to build a list? Should every email be promoting something and having a call to action to buy? Email marketing is not dead and you are not going to want to miss this show!
For today's Weekend Marketing Tip from the Social Media Marketing Happy Hour Dawn & Traci discuss one of their favorite tools to help make your life easier. Hootsuite. Hootsuite is a great tool to help you manage and automate several different social media sites, but Dawn & Traci primarily use it for Twitter marketing. You can get a free month trial of the Hootsuite Pro on our website at http://HappyHourHangouts.com Hootsuite will make your social media marketing efforts so much more effective and give you time back into your schedule!
In this new weekend segment of the Social Media Marketing Happy Hour where Dawn & Traci bring you a quick social media tip that they are currently using to build their business, the topic is a cool research site for use with Twitter. Hashtagify.me is a tool that Dawn & Traci use to do research on the best hashtags to use to attract their avatar when marketing on Twitter.
You can post all day long in social media and never experience any success. So how do you make sure that your posts are profitable? Dawn & Traci wrap up this week with a power packed 15 minutes covering how you can begin with the end in mind. As you learn to agitate the problems of your prospects, you can ask yourself, what is the purpose of my post? What do I want the prospect to do? What is my desired outcome? Take notes on todays episode and be prepared to start bringing in more profits as you get more purposeful in your posting!
Every entrepreneur faces the challenges of too much to do and not enough time to do it. So if you've only got a small amount of time each day, or if you have all day every day, to work on your business, what do you focus on first? How do you decide what to do and when to do it. There are really 2 main categories to focus on, Creating & Marketing. In this episode Dawn & Traci discuss what falls into each category and how to choose what you should do first.
How do you get it all done? Work, kids, family, AND a part time business? There are a few tips & strategies Dawn & Traci use to set themselves up to win and in this episode they break down everything from your environment, to family, to workspace, to income producing activities
The Social Media Marketing Happy Hour co-hosts, Dawn Marrs Ortiz & Traci Reuter, are hosting a LIVE in person Happy Hour Meetup on Friday August 22 in the San Diego area!
Come, ask questions, hang out...it's Happy Hour and it's going to be awesome!
Details at http://HappyHourHangouts.com/Meetup
If you are in Southern California, are a small business owner, entrepreneur, mompreneur, home business owner, network marketing profession, MLM Pro...come and meet the hosts of the top rated social media podcast!
Dawn & Traci's take on the concept of "Fake it til you make" when it comes to being a newbie in business. Do you need a brand, should you launch your business, or should you just leverage the strength of your sponsor or mentor? If you opened a restaurant, would you not tell anyone until you started to have success? Are you treating your business like a business or a hobby?
Social media isn't a popularity contest, especially if you're trying to build a real sustainable business! There are some people who are so desperate to build their following that they'll "buy" followers just to look good. But what does that do to your "know, like, trust & remember factor"? In this episode Traci & Dawn talk about how you can get the followers you want and the followers that will help you grow your business!
Napoleon Hill was a big supporter of a mastermind. All successful leaders have coaches, mentors & masterminds. Discover why being part of a mastermind can transform your business and accelerate your success!
Home parties or webinars? Google hangouts or your company's convention? In this episode Dawn & Traci break down how you can use technology to your benefit and when is the right time to get face to face at an event.
Having a mindset of abundance and becoming a person who shares great content from other thought leaders will help set you apart with your audience. Learn the strategy to use content created by others to help grow your reputation as a thought leader.
In this episode Traci & Dawn break down the 4 main types of content that you can share to add value with your audience. Images, text, links & video.
How do you post content on social media without coming off as a spammer? In this episode Dawn & Traci lay out a philosophy of giving more and asking less, in a way that will give you the ability to earn the right to ask your audience to take action!
You can never make a first impression a second time and in this episode Dawn & Traci give you some actionable tips to help you create a consistent & powerful brand in social media. Everything from profile images, profile descriptions and targeting your exact ideal prospect. Be ready to grab some great nuggets from this episode and put them into action!
There are some very subtle and not so subtle mistakes that you could easily make when setting up your social media marketing profiles. In this episode Dawn & Traci share some mistakes they see frequently in social media that will absolutely stunt your business growth. You'll want to listen to this episode more than once and make sure you make any necessary changes to your social media accounts!
What do you do when your friends & family just hate that you're using social media to build your business? One of the biggest challenges people face in building an MLM is the lack of understanding from friends & family, so how does this play online?
We get this question all the time. "Should I use a personal fanpage in Facebook or Facebook Fanpage?" In this episode we discuss the pros and cons of both options and what makes sense to build a large business.
If you want to leverage social media to build your business, you have got to get yourself out of the "witness protection" program! We see so many new marketers locking down all their privacy settings on social media, making impossible for you to be discovered. Find out why you need to get out of this asap!
The truth is the most successful people in any industry are always learning. In this episode we discuss some strategies to always be learning and to become a thought leader in your industry.
You never want to put all of your eggs in one basket, right? In this episode Dawn & Traci discuss the importance of taking a "multi-channel" approach to building your business online.
When doing any kind of business the "Know, Like & Trust" factor is critical to your success. When it comes to building your network marketing, MLM or direct sales business with Social Media, being remembered is hugely important.
In today's episode, Dawn & Traci discuss how each of their businesses took a turn for the better once they focused on how to add value to the world through social media. If you're ready to sky rocket your business online, this is a must listen episode!
In today's episode, Dawn & Traci talk about a topic that is near & dear to our heart. "Social Media Marketing" The way you show up in Social Media can make or break your success in building your business. You only get one chance to make a first impression, so be sure and get this right!
In this episode Dawn & Traci unlock the mystery of hashtags & how to use Facebook fanpages to tap into cold market prospects for your business.
In this episode Dawn & Traci discuss using Facebook groups to target cold market prospects and turn them into warm market leads for your business.
Dawn & Traci talk about the 3 types of markets for your business, hot, warm & cold market. Most people want to build in cold market but that can be the hardest. Not with social media marketing! You can turn cold market into warm market with ease!
In this episode Dawn & Traci discuss the major differences in "list building" for your network marketing or MLM business using either offline or "old school" methods or by using online or social media marketing methods.
Dawn Marrs Ortiz & Traci Reuter introduce you to the Social Media Marketing Happy Hour Podcast for network marketers, direct sales & mlm pro's, mompreneurs & entrepreneurs. This is where social media marketing & online marketing meet old school marketing.