The Key To Authority podcast is for business professionals, speakers, coaches and entrepreneurs who are looking to grow their authority in their industry. Each podcast will feature an interview with a business authority discussing one key thing on growing authority followed by an action that you can take to help grow and establish your authority.
Topics covered in the podcast would range from networking, social media, branding, mindset, online marketing, blogging, speaking, customer service, sales, and a whole lot more.
In this episode Katie Wyatt from The Wellness Entrepreneur holds nothing back when it comes to sharing with Jenish Pandya about how she went regards successfully marketing her podcasting course to grow her authority using webinars, Facebook ads and groups. She shares shares the challenges faced and lessons learnt.
Adam Franklin from Bluewire Media shares with Jenish Pandya the recipe of a solid web strategy that will help you become the Authority in your field. He talks about flagship content, email sequences, content marketing, building relationships and more. Get his 33 marketing templates from www.bluewiremedia.com.au
How does one create a memorable presentation that reflects their authority in that field? In this episode Jenish Pandya interview Lisa Evans on exactly that and she reveals the recipe of the secret sauce. Lisa Evans founder of Speaking Savvy, is an award winning speaker, a certified speaking and storytelling coach, a TEDx speaker coach who helps people globally to use their voice as a powerful tool to share their message, as we all have stories worth sharing.
Ever wanted to grow your Authority using Instagram? Then Nathan Chan is the man to learn from.
In this episode I chat with Nathan and chat about how to grow your Instagram following and use it to generate leads, sales and build your Authority.
Nathan has grown Foundr magazine to become one of the Top 10 Business and Investment Digital magazines. He has managed to interview the who's who of the Entrepreneurship and Business world be it Richard Branson, Seth Godin, Ariana Huffington, Tim Ferris, Guy Kawasaki and many more legends.
One of the biggest factor in Foundr's growth has been Instagram, Nathan has managed to grow it to 600k+ followers over the last 12 months and has generated over 100k leads from it.
Get the shownotes from http://www.keytoauthority.com/ep053
Kate Toon shares the exact fundamentals of SEO you should be working on to improve the search engine rankings of your website.
She also dives into the importance of content marketing and how that plays a role in attracting customers through search results.
And there is a lot more strategies, techniques & tools that we discuss when it comes to Do It Yourself SEO to help grow your Authority.
Get the show notes from http://www.keytoauthority.com/ep052
Natasa Denman shares with Jenish Pandya how to go about writing a book quickly and the whole system behind it.
Becoming a published author is one of the fastest way of building credibility and growing your Authority in you industry and having published a book, you can utilize it in so many ways from using it as a lead generation or as a giveaway or as an added bonus at your events and workshops. So publishing a book is really important if you want to take this authority thing seriously.
Get all the show notes from http://www.keytoauthority.com/ep051
Chris Ducker shares with Jenish Pandya why you need to be building the business of YOU and the steps involved in doing so. He also shares what happens behind Youpreneur and some ninja tips to help you on your journey of becoming an authority.
Get the show notes from http://www.keytoauthority.com/ep050
Trevor Young shares with Jenish Pandya how the world of PR has changed and how the three different types of media (Owned, Earned & Social) play a role in building up one's personal brand.
He also shares strategies how to tie in influencer marketing to increase your brand visibility to ultimately increase your Authority.
Get the show notes from http://www.keytoauthority.com/ep049
Becoming an Authority is not only about the what and the Why but also How you work with your customers and peers. Having a stand out customer experience is key to building your authority. Graham Harvey shares the six senses of customer service and a lot more on how you can design a memorable customer experience. Get the show note from http://keytoauthority.com/ep048
If your business has anything to do in regards to helping other businesses develop and grow then this is a must listen for you and especially if you are in the coaching and consulting business.
Today's guest is Aidan Parsons, at a very young age of 27 he has established a highly successful executive coaching business from scratch and in this interview he shares exactly how he did it, how he quickly gained traction when he started out, the coaching model he uses that guarantees serious results and a lot more.
Get the shownotes from http://www.keytoauthority.com/ep047
Have you ever wondered why people love going to live concerts event though the audio quality is not as good as what you would get in iTunes or Spotify?
The biggest reason I believe that is the case is people love being part of a community, they love spending time with people who have common interests, they enjoy the whole tribe experience when at a concert.
That is the feeling, the connection that we as business owners, professional speakers, coaches and entrepreneurs need to create among our audience by building a community around what we are doing. A community behind you helps elevate your Authority status really quickly
In this episode Robert Gerrish shares the key to growing and building a community. He has run several successful businesses so far and is the person to talk about engaged communities as he has done it himself.
Robert Gerrish is the founding director of Flying Solo an online solo and micro business community, boasting a membership of over 80,000 Australian businesses. A further 40,000 connect via their social media channels.
Get the show notes from http://www.keytoauthority.com/ep046
The biggest problem many solopreneurs such as yourself face is the lack of time as you have to keep doing things over and over again be it in your consultations or in the services you offer.
To be able to systematize and convert the services you offer into products has two distinct advantages: The first being the ability to free up time to avoid doing repetitive work again and again and the other being able to reach more people to help them out with their problems.
In this episode we go in depth with Sarah Cordiner about creating online products and how they play a role in your whole business ecosystem and what you can do to create and leverage those products to increase your bottom line. Get the show notes from http://www.keytoauthority.com/ep045
We are our own biggest enemies, our self limiting beliefs stop us from achieving what we could possibly achieve. It also makes becoming an Authority in your industry that hard.
In this episode Kristy Ambrose shares the key to eliminating self limiting beliefs.
Podcasting is one of the best ways to grow your business, brand and Authority.
In this episode we talk to Ronsley Vaz from Bond Apetit and We Are Podcast about growing your podcast audience the right way.
To grow your audience you have to build it in your show, you have to get the right guests and ask them questions that they have never been asked. You also need the correct marketing strategy and an engagement strategy.
Ronsley talks about all that and a lot more to help you grow your podcast audience and authority.
To get your show notes go to http://www.keytoauthority.com/ep043
Find out from Todd Hutchison how to get things done, understand your behaviour style, get in your optimum state, overcome your fears and limiting beliefs to help build your Authority.
Get the show notes from http://www.keytoauthority.com/ep042
Content Marketing is a strategy that guarantees you a lifetime supply of sales and leads, authority in your industry, a tribe of people following what you say and a lot more if done correctly.
In today's interview I talk to Dan Norris about the key to building a content funnel, promoting content and about his latest book Content Machine.
Dan Norris is a serial entrepreneur, award winning content marketer, international speaker and the author of the top 10 Amazon bestselling Small Business book The 7 Day Startup and Content Machine.
Get the show notes from http://keytoauthority.com/ep041
Blogging can be a really useful activity for building your authority but to make it extraordinarily valuable you need to work on building a community around your blog. Having loyal readers who will engage with you and each other, share your content and have you top of mind is an essential part of blogging that many people overlook in favour of getting their content high in search results.
When it comes to positioning yourself as an authority in your space, there is no better way to do this than via a blog. But why is a blog so good for this? It's because blogs are amazing for creating connections - and it's connections that help us build authority. But why is a blog so good for creating connections? That's what we're going to find out today with Amanda Kendle.
Get the show notes from http://www.keytoauthority.com/ep040
In today's interview we talk to Kara Ronin about Executive Presence, what it is all about, the importance of it and how to implement tiny changes to make a massive impact when working on changing your presence to build authority especially for speakers, coaches and consultants.
Kara Ronin is an Australian entrepreneur, social skills expert and founder of Executive Impressions.
Get the show notes from http://www.keytoauthority.com/ep039
When it comes to positioning yourself as an authority in your space, blogging is one of the best ways. But why is a blog so good for this? It's because blogs are amazing for creating connections - and it's connections that help us build authority.
But why is a blog so good for creating connections? That's what we're going to find out in this episode with Kelly Exeter.
Get the show notes from http://www.keytoauthority.com/ep038
LinkedIn is one of the dark horses of Social Media, not many people utilize it properly to make the most out of it for their business be it lead generation or generating sales from it.
After discussing the ideal profile and how to attract the right clients on LinkedIn earlier it was time to talk about lead generation.
In today's interview we talk to Darrel Griffin about the key to generating leads from LinkedIn.
Register for the upcoming "Power of Podcasting" workshop from http://www.keytoauthority.com/powerofpodcasting
You can get the show notes from http://www.keytoauthority.com/ep037
The power of traditional media is such that, it gives you instant credibility and Authority within minutes of being published.
When it comes to growing and establishing your Authority, I have always been a big advocate of combining online and offline strategies as they go hand in hand and they can't work without one another.
So to talk about how you can build your brand via the traditional media I had to bring in an expert who has been doing this for quite a while and that is Nic Hayes.
Nic has been surrounded by media in all its forms over eighteen years here in Australia and the UK. With an extensive knowledge of the inner workings of the media, he is able to give great insights into the trends and future of the industry.
Get the show notes from http://www.keytoauthority.com/ep036
When it comes to branding in relation to Authority it is really important that you realize the value, the importance and the power it brings when you have a real brand message behind you.
When you start to create a brand, you are not only creating a brand that is valuable but also sell-able (if that's your end game). So how do you go about protecting that brand and the value you have created?
In today's interview I have invited along Kate Hamer to talk about exactly that, Kate is a Principal Lawyer & Trade Marks Attorney, she has worked with top tier law firms, SMEs, government agencies and large corporates across a broad range of commercial and IP law services.
Get the show notes from http://www.keytoauthority.com/ep035
Writing has its own place in marketing and you need to write your content and you need to write it properly.
So creating content that is authentic and that speaks to your ideal client is something you must consider as a professional speaker or a coach and especially if you are trying to grow your Authority.
In today's episode I have invited along Jay Crisp Crow from Crisp Crow Communications to have a chat about how we can go in regards to building relationships with our ideal clients through Authentic content.
Get the show notes from http://www.keytoauthority.com/ep034
As a professional speaker or a coach on a journey of becoming an Authority you need to also be a leader and understand how good leadership can impact the people around you. Leadership is a critical part for any organisation. Using neuroscience helps to give both substance and better understanding of what works and why.
Today's guest Karen Livey sheds some light on becoming a brain savvy leader by following a simple formula of attitude plus behaviour equals culture.
This formula makes it possible for leaders to remember their impact on the way their teams engage and work.
Get the show notes from http://www.keytoauthority.com/ep033
Entrepreneurship is a mindset and skillset that many of us professional speakers, consultants, coaches and authors poses but just don't know about how to go in regards to discovering it and using it to establish and grow our Authority.
In today's episode we talk about how to discover the entrepreneurial genius within you and how that can help grow your Authority with ‘Big Al’ Connolly.
Get the shownotes from http://www.keytoauthority.com/ep032
Unless you know who you are trying to engage with to invest in your products or services you won't have much of a business and things will be a real struggle.
So in today's episode we talk to Shannon Bush about her 4 step process to identifying your ideal client.
When you can identify your ideal client you position yourself to promote yourself and your business in a powerful, engaging way that creates more high quality leads who turn into great clients who pay you well for the value they receive. Ultimately your profits will increase and you'll have a genuine thriving business, be a Thriving Entrepreneur and an Authority in your field.
Most business owners go into business because they want to earn more money and have more time, freedom and flexibility to do the things they love. However for many the reality is quite different. To be a successful business owner you will need to change your mindset, push your comfort zone and learn many of new skills.
In today's episode we talk about the stages a business owner must go through in order achieve their ultimate goals and build their authority with Claire Whitelaw Brown
Go to http://www.keytoauthority.com/ep030 to get the show notes
Some of the best strategies to build authority are those that integrate the online and offline worlds. One such strategy is that of getting mentioned in the media be it the newspapers, or the radio or or the TV. It serves as a credibility booster and grows your authority status instantly.
In today's episode we talk about getting free publicity for your business with Sue Papadoulis.
Get your show notes from http://www.keytoauthority.com/ep029
Social Media is a rapidly evolving arena and every single platform comes with its own set of tricks. To grow your Authority, you need to be active on the platform where your audience is hanging out and dominating it.
Facebook is the biggest of all the social media platforms when it comes to number of active users and average time spent by each user. It is great for businesses as it provides a great space for creating a conversation with customers.
In today's episode we talk about the key to dominating the Facebook algorithm with Ming Johanson from OTOTGo
Get the show notes from http://www.keytoauthority.com/ep028
The blogging and Video marketing arena is getting overly crowded and harder day by day to standout in. Consider this, there are roughly 500 million active blogs and growing whereas there are only 500,000 active podcasts. Think of the opportunity that is available for you to grow your authority.
In this episode Jenish Pandya shares the questions to ask when starting a podcast, why podcasting is growing exponentially, benefits of podcasting & the mistakes to avoid.
Get the show notes from http://www.keytoauthority.com/ep027
When it comes to Branding and growing your Authority, one of the forgotten players of the game is Audio.
Audio is really powerful in keeping your products and services at the forefront of your customers but also serves as a trigger for action.
In today's episode we talk about the key to building an audio brand persona with Jason Berard from Magic Studios.
Get the show notes from http://www.keytoauthority.com/ep026
The best of us face self limiting beliefs and that stops us from realizing our maximum potential. It is predominant especially when you are the only one in your business such as a an Author, Speaker, Coach or an entrepreneur.
It holds you back from growing your Authority and realising your maximum potential. To tackle this massive issue I had to bring in someone who deals with it on day to day basis with her clients. Today's guest for the show is Nerida Mills.
Nerida shares the strategies and techniques to crush self-sabotage and achieve success using the simple but powerful five key system.
Get the show notes from http://www.keytoauthority.com/ep025
Once your business is starting to take shape you need to start thinking of building up a team around it so that you can get more of your time back and focus on the most critical aspects of the business.
Building successful and powerful teams is not that easy and simple as it looks from the outside. To share the key to building a team around your business, I have invited along Greg Boase.
Greg shares the strategies and tools to help you build high performing teams, from recruitment to profiling to engagement & a lot more.
Get the show note from http://www.keytoauthority.com/ep024
As an Authority, one of your most important assets is your voice. You have to use it from delivering presentations to speeches to workshops to client meetings.
In this episode, Thila Raja shares strategies and techniques on taking care of your voice and accent along with projecting your voice, soothing your vocal muscles and more.
Get your show notes from http://www.keytoauthority.com/ep023
In today's day and age, social media plays a very important role when it comes to helping you grow your Authority.
In this episode Jo Saunders shares how utilizing the seven step success formula for writing your LinkedIn summary helps attract the right clients for your business & a lot more.
Get your show notes from http://www.keytoauthority.com/ep022
Presenting is both Art & Science and to be a powerful presenter you need to learn & master both. Find out how Paula Smith can help improve your presentation.
Get the show notes from http://www.keytoauthority.com/ep021
In this episode we talk to Matt Lynch about SEO fundamentals and how you can improve your search rankings by making some simple tweaks to your website.
Get the show notes from http://www.keytoauthority.com/ep020
When it comes to branding and building a personal brand, imagery is very important. And one such important image is the head-shot.
The head-shot is pretty much the picture you will be using on your linkedIn page, on your about page, on flyers and much more.
To find out more about how you can inject your personality into your headshot listen to this episode with Adrian Tan.
Get the show notes from http://www.keytoauthority.com/ep019
Learn tips and strategies on build your confidence up when speaking in public from an experienced radio presenter, producer, and an MC.
Get the show notes from http://www.keytoauthority.com/ep018
Would you like to cut through the noise and clutter to reach your audience? Then I have got something that will help you out.
Listen to today's podcast episode to discover how you can engage and influence your audience using a connection story for your business.
Get the show notes from http://www.keytoauthority.com/ep017
Understand the conditioning of your money mind and what you can do about it to achieve better results and ultimately gain more wealth with Paul Counsel
Get the show notes from http://www.keytoauthority.com/ep016
Networking the right way, is something every single person has to learn. Especially if you are serious about building your Authority. Attending networking events and connecting with the people you talk to is crucial and that is where face 2 face communications comes in.
In today's episode we talk to Fleur Allen about the key to face 2 face communications when it comes to networking events.
Fleur Allen is a business owner and master networker empowering people in business and to receive the right, up-to-date education.
Get the show notes from http://www.keytoauthority.com/ep015
Discover what you can do to improve your content generation process from generating ideas to the structure of a blog post to promoting the post with Dorota Dancewicz from OMOJO.
Get the show notes from http://www.keytoauthority.com/ep014
Email Marketing helps drive traffic and profits along with building communities and a brand around the products and services.
Find out how you can create trust using Samith Pich's experience and knowledge in online businesses
Get the show notes from http://www.keytoauthority.com/ep013
Find out from the award winning social media expert, Tenille Bentley about what exactly the key is to digital consciousness in today's fast paced age of social media.
Show notes from http://www.keytoauthority.com/ep012
Just learn the basics of good SEO and don’t obsess about it. Discover what the key to effective keyword research is from Cheech Foo of Ignite Search.
Get the show notes from http://www.keytoauthority.com/ep011
Sharron Attwood from Brand Etiquette shares how your clients and customers can experience "You" as the brand and how it that experience helps your business.
Get all the details and links of the show from http://www.keytoauthority.com/ep010
Mark Amin, a business and marketing coach who is focused in helping small businesses soar will share with us how to go about identifying the uniqueness of your business.
Find show notes at http://www.keytoauthority.com/ep009
John Carlson is involved in a range of businesses, sits on a number of boards, and advises clients he likes to work with.
A behavioural scientist and strategic planner John is well-regarded for his expertise in branding, marketing and communication.
In this episode he shares how to go about defining your brand in a simple three step process.
Get the show notes from http://www.keytoauthority.com/ep008
Developing a Sales Process for your business is quite important and creating value in it is even more.
Diana Simich a sales trainer who trains new staff in sales and customer service excellence explains exactly that.
Get the show notes from http://www.keytoauthority.com/ep007
To make your mark and be recognised as an authority you have to become a digital leader and that is what is discussed in today's episode.
Doyle Buehler is an author, entrepreneur, speaker and online business strategist, he has spent over 14 years in the business world making things happen – both online and off.
Linda shares the keys that contribute in building a really good LinkedIn profile which helps in generating leads and sales.
For the show notes go to http://www.keytoauthority.com/ep005
Discover how to build and establish your personal brand by asking the right questions and implementing an out of the square strategy with Zeeshan Pasha.
Get the show notes at www.keytoauthority.com/ep004
Tom Murrell is an international business speaker who has devoted his entire career to the power of the spoken word. Story telling when it comes to public speaking is an art and that is the topic of today's interview.
Subscribe and Review the podcast to get a chance to win an hour of Tom's time along with other cool prizes.
To get the show notes and all the links talked about in the episode go to http://www.keytoauthority.com/ep002
Ron Gibson, a leading professional expert in business relationships, networking and word of mouth referrals shares with us the key to building a successful networking mindset
Subscribe and Review the podcast to get a chance to win an hour of Ron's time along with other cool prizes.
To get the show notes and all the links talked about in the episode go to http://www.keytoauthority.com/ep002
Charlie Gunningham, the CEO of Business News shares his experiences gained from running his online business as well as running a media company.
He answers the all important question "What is the key to surviving the digital Age?"
Subscribe and Review the podcast to get a chance to win an 8-week trial of the business news paper delivered straight to your home or office. Totally free with no obligations.
To get the show notes and all the links talked about in the episode go to http://www.keytoauthority.com/ep001
What exactly is the Key To Authority Podcast? Why did I start it and How it is going to help you are some of the questions I (Jenish Pandya) am going to answer in this episode of the podcast.
To get the show notes for this episode visit: http://www.keytoauthority.com/ep000