The Laight Show with Nick Laight: Recent Episodes
Nick Laight
Nick Laight is a publisher, business growth consultant, copywriter, content marketer, an expert on direct response and personal branding, and a coffee fiend. Oh, and a Contrarian, too. The Laight Show will cover all - and also possibly none - of these subjects, as Nick sees fit.
Nick Laight - publisher, business growth consultant, copywriter, content marketer and expert on direct response and personal branding - shares his tips, techniques, experience and thoughts on business, publishing and creativity.
In this second episode in a specialist series, Nick ponders the nature of inboxes and how to prevent your customers deleting your emails before they even read them.
Nick Laight - publisher, business growth consultant, copywriter, content marketer and expert on direct response and personal branding - shares his tips, techniques, experience and thoughts on business, publishing and creativity.
In this first episode in a series, Nick discusses his background and influences as a "heavyweight" copywriter of 23 years, the difference between offline and online copy, his tips, recommended resources and process.