Stay Paid - A Sales and Marketing Podcast: Recent Episodes
Luke Acree & Josh Stike
ReminderMedia proudly presents Stay Paid: the podcast that gives listeners actionable sales and marketing advice that will help them live a life of freedom, but only if they take action today. Hosts Luke Acree and Josh Stike speak with top producers in fields such as real estate, finance, and insurance. Along the way, they’ve tackled subjects like cold calling and door knocking, digital marketing and social media tactics, and building a successful business from the ground up. Each episode aims to provide listeners with tangible steps they can take to grow their own businesses.
Your biggest competitor is not the market or your script library. It is the inner propaganda convincing you and your clients to stall, doubt, and delay. Social psychologist Owen Fitzpatrick reveals how to rewrite those beliefs so you close more deals and lead with conviction.
In this episode:
- Why the greatest lies come from the mirror, not the media
- Beliefs vs thoughts and why logic alone rarely moves people
- Mood‑congruent cognition and navigating down cycles
- Action through the dip: habits that outrun a bad mood
- Coaching loved ones and teammates with empathy, not fixes
- Turning objections into insights with better questions
Order "Inner Propaganda" on Amazon: https://www.amazon.com/Inner-Propaganda-Leading-Through-Turbulent/dp/1646872444
Free masterclass, workbook & launch bonuses: https://innerpropaganda.com/
Owen Fitzpatrick's website: https://owenfitzpatrick.com/
Follow Owen on LinkedIn: https://www.linkedin.com/in/owenfitzp/
Follow Owen on Instagram: https://www.instagram.com/owenf23/
From rebuilding after the REO era to leading 220 agents, George Laughton breaks down how he scaled a Phoenix-based team to $1B in annual volume. Learn the hiring frameworks, decision filters, and timing that turned opportunity into durable market share.
In this episode:
- The reset: from REO team to George, his wife, one agent, and one assistant—then scaling to 220 agents
- $1B/year, 1,800–2,000 transactions, and gaining share despite a contracting market
- When to start a team—and when not to (operator vs. visionary vs. top producer)
- First hires, role clarity, and setting outcomes for 90 days/6 months/1 year
- Hiring to strategy vs. getting swept up by "magnetic" candidates
- Moving fast for undeniable talent and when opportunity forces scale (Zillow Offers)
- Internet lead gen at scale and training that unlocks agent capacity
- Footprint: five Phoenix offices, Tucson, small NV/Denver presence, Texas on deck; 98% of deals in AZ
Links & resources:
- George's Instagram: https://www.instagram.com/georgelaughton/
- Zillow Premier Agent: https://www.zillow.com/premier-agent/
- Realtor.com: https://www.realtor.com/
- Ojo (OJO Home): https://ojo.com/
- Follow Up Boss: https://www.followupboss.com/
- Fireflies.ai: https://fireflies.ai/
- HouseWhisper: https://www.housewhisper.ai/
- The Infinite Game by Simon Sinek: https://simonsinek.com/books/the-infinite-game
- The 4 Disciplines of Execution: https://www.franklincovey.com/books/the-4-disciplines-of-execution/
📖 Get updates on the new team‑building book: http://remindermedia.com/teambook
⭐️ Join the $100M Team Mastermind (Sept 22–23 in Scottsdale, AZ): http://remindermedia.com/teamevent
Top performers don't avoid failure—they outlearn it. Former Tom Ferry coach and Navi Title VP Lance Billingsley reveals how the 13% win by focusing hard, iterating fast, and executing with discipline.
In this episode, you'll hear how to pick one growth lever, master it, and scale without burning out.
- Why 87% of agents fail—and what the 13% do differently
- The FIRE framework (Focus, Initiative, Resiliency, Execution) and the four-burner analogy
- Shotgun vs. sniper marketing: master one channel, then delegate
- Teams as "neighborhood groups" and why brokerages struggle to systematize success
- Real-world playbooks: geo-farming at scale vs. social/video domination
- The "one deal pays for it" myth and how to think about ROI and runway
- Using AI to shorten feedback loops and fail faster
Lance's book, "The 13%": https://www.amazon.com/13-estate-professionals-fail-dont/dp/B0GYWD1WFT
The 13% Podcast: https://www.youtube.com/@UC2vOTxldMpFBSE4eXuBqgiA
Lance on Linkedin: https://www.linkedin.com/in/lance-billingsley-883038125
Lance's Instagram: https://www.instagram.com/lance.billingsley/
📖 Get updates on the new team‑building book: http://remindermedia.com/teambook
⭐️ Join the $100M Team Mastermind (Sept 22–23 in Scottsdale, AZ): http://remindermedia.com/teamevent
A five-agent team. 170 deals. $103M closed—and 100 of those by the leader himself. Andy Griesinger opens the hood on how a lean, elite "Navy SEAL" team operates, recruits, and scales without bloat.
In this episode
- The real definition of a team vs. a mini-brokerage—and why small can win big
- Recruiting with "friction": the criteria and tests that filter for the right agents
- The 61‑point daily tracker for new agents' first 90 days
- How brand and naming choices shape your eventual exit (or not)
- Leveraging relationships as a core value proposition that keeps deals together
- The ops backbone: director of operations, per‑deal TC, and boutique‑level service
Follow Andy on Instagram: https://www.instagram.com/andyg_realtor/
Read "Simple Numbers": https://www.simplenumberscri.com/books
Get started with https://www.Monday.com/
Be the first to get the team book: https://remindermedia.com/teambook
$100M Team Mastermind (Sept 22–23, Scottsdale): https://remindermedia.com/teamevent
When you lead with bold authenticity, you attract the right people and repel the wrong ones—and that's a strategic advantage. Leah Wolfe-Kraemer, branch owner at Realty ONE Group in Goodyear, AZ, breaks down how she recruits by values, turns training into her moat, and uses simple social to grow a raving-fan culture.
In this episode:
- Why authenticity is a profitable business filter—not just a feel-good mantra
- Values-based recruiting, the takeaway close, and saying no to misaligned top producers
- The two traits separating agents who survive: competence and consistency
- Back-to-basics prospecting that still works: open houses, networking, and geo-farming
- How to make training your brand and lower risk (line-by-line contract mastery)
- A simple social plan: 70/30 personal-to-business, post once and share smart
- Leading with radical support and no sugarcoating to create raving fans
Follow Leah on socials: https://www.facebook.com/leah.wolfekraemer/ & https://www.instagram.com/leahwolfekraemer/ & https://www.instagram.com/adventureswithleahk
Too many agents are sitting on massive databases that don't convert. In this call-in coaching episode, Luke pinpoints why someone with 3,000 contacts only closed two deals—and lays out a simple, two-hours-a-week plan to turn relationships into revenue.
You'll also hear actionable social strategies for real estate, mortgage, and insurance pros who want to become the digital mayor of their market without burning out.
In this episode:
- The real reason 3,000 contacts produced only 2 deals (and how to reverse it)
- "Document, don't create": a framework to post consistently in 2 hours a week
- Content pillars and value pillars that build trust fast
- Where to post for reach: personal profile vs. business page, Instagram, and YouTube Shorts
- A no-tech workflow: Zoom + AI FAQs + Opus Clip to batch 20+ reels
- How to merge personal and professional without oversharing
- The 15-minute-a-day engagement routine that sparks appointments
- What a Facebook business page is really for (and what it isn't)
She's #1 in South Dakota, #33 in the US, closed 358 units with just 23 agents—and runs a 53% profit margin. In this working session, Amy Stockberger opens her team's real playbook so you can copy what works.
In this episode:
- Why team size follows profit (not ego) and why she'll cap at ~50 agents
- 70% workflow automation and a VA-led TC model designed to scale to 500 units with 1.5 VAs
- "Serve–Serve–Sell" + Lifetime Home Support: the engine behind ~90% repeat and referral
- Onboarding boot camps, release criteria, and 7.5 weeks of training per year
- Weekly accountability pods and a hard $3M minimum production line
- Recruiting that works: no part‑timers, hire to core values, and favor competitive team players
- Turning inside sales from a cost center into a profit center
- The stack: Trainual, Microsoft Teams, and AI assistants agents actually use
Resources and events:
- Get updates on the new team‑building book: remindermedia.com/teambook
- Join the $100M Team Mastermind (Sept 22–23 in Scottsdale, AZ): remindermedia.com/teamevent
Feeling the squeeze from regulation, commission changes, and nonstop tech hype? Medicare leader Christian Brindle joins Luke and Josh to deliver the antidote to panic—separating real AI wins from noise, showing you how to adapt your mindset, and proving the sky is definitely not falling. Instead, he maps out the systems you can deploy now to keep booking, closing, and scaling.
In this episode:
- Why so many insurance agents feel "squeezed" (and how to reframe it)
- AI as "super automation" you can deploy today—not agent replacement
- Practical AI wins: CRM nudges, social audits, website builds, on-page SEO
- Replit, Claude, and voice assistants to analyze site performance in plain English
- What's working—and not—with AI voice callers vs. human callers
- Building daily outreach systems to actually hit your 25 personal messages
- Navigating regulatory shifts by focusing on controllables and client value
Everything Senior Insurance on YT: www.youtube.com/@EverythingSeniorInsurance
Christian's YT Channel: www.youtube.com/@christianbrindle
Seven Figure Medicare Agent Facebook Group: https://www.facebook.com/share/g/1BJ8jQ5dSx/
Everything Senior Insurance: https://eseniorinsurance.com/
In this live call-in episode of Stay Paid, Josh, Luke, and Stephen answer real questions from real estate professionals across the country.
Lainie (Texas) leads a 35-agent team doing $85M and wants to know: does the future belong to boutique brokerages or large-scale recruiting operations? Luke and Stephen break down why she may be stuck in the "messy middle" — and what her two options actually are.
Lisa is a solo luxury agent doing 30+ transactions and $350K/year entirely on referrals — and she wants to scale strategically without chaos or burnout. Luke and Stephen walk her through how to audit her lead sources, delegate smartly, and fix one thing at a time.
Beth has two businesses — real estate and a professional document service — and asks how to cross-market them to the same client base. Luke explains the concept of trigger events in a buyer's journey and how to use them to introduce a second service naturally.
Whether you're managing a team, flying solo, or juggling more than one business, this episode has something for you.
What does getting fired from a yogurt shop have to do with $50 billion in luxury real estate video? Everything, if you're Ori Harel.
Ori Harel is the founder of Reel-E.AI and Lumara Media, the company behind some of the most iconic luxury property videos ever filmed — for clients like Blackstone, Marriott International, the Altman Brothers, and Jason Oppenheimer. But now, he's building the tool that makes professional listing videos accessible to every agent, not just the top 2%.
In this episode, hosts break down:
• How Ori went from getting fired at a yogurt shop to filming $50M-$100M homes in Los Angeles
• What makes a great listing video (and what makes a terrible one)
• How Reel-E.AI turns existing listing photos into cinematic, music-synced videos automatically
• Why AI-generated music is immediately royalty-free and how to use it for your listings
• A step-by-step DIY guide: Suno or Gemini for music, VO3/Cling for photo-to-video, DaVinci Resolve or Premiere to cut to the beat
• Why AI listing videos from today already outperform Ori's own 2017 work — at 50-100x less cost
• Whether AI will eventually replace all real estate video production
Try Reel-E.AI for free (3 videos, no strings attached): https://www.reel-e.ai/
Contact Ori directly: ori@reel-e.ai
No sales. Buyer objections. Mailers that seem to go nowhere.
In this live call-in episode, Luke, Josh, and Stephen tackle three real business challenges and give the exact advice they'd use in their own businesses. From proving product-market fit before advertising to handling climate change objections and maximizing direct mail ROI, this episode is packed with practical strategies that can save you time, money, and frustration.
Key Takeaways:
- Stop spending on ads until you've proven product-market fit.
- Get direct customer feedback before scaling your marketing.
- Become the subject matter expert when handling buyer objections.
- Use AI to practice objection handling and improve your sales conversations.
- Test direct mail for at least 90 days—and up to 12 months for farming campaigns.
- Combine branding efforts with direct outreach to generate faster results.
Tim Bushnell is back on Stay Paid — and he's closing deals at a rate most agents only dream about. As the #1 producer on the Acre Brothers team (top 1% Lynchburg MLS, 200+ sides since May 2023), Tim pulls back the curtain on why he stays on a team, what's changed since his last visit, and how any new agent can hit six figures in their first six months.
In this episode:
· Why Tim joined a team and why he'll never leave
· The #1 reason agents leave their team (it's money — but the math might surprise you)
· How high team standards create a culture of hungry, high-performing agents
· The delegation shift that took Tim from 5 deals/month to 7+ (and 14 active listings)
· Tim's biggest ongoing pain point: keeping up with his database
· His 6-figures-in-6-months framework: 3 lead pillars, 4 hours of daily prospecting, and sphere coffee meetings
· Why 10x goals can actually destroy your productivity
Download the Open House Playbook: https://remindermedia.com/openhouse/
Follow Tim on Instagram: https://www.instagram.com/the.tim.bushnell/
In this live call-in episode of Stay Paid, Luke Acree, Josh Stike, & Acree Brothers Realty answer your most pressing questions on YouTube strategy, finding sellers, and building a sustainable social media presence. Whether you're brand new to the business or a seasoned veteran looking to modernize your approach, this episode delivers real advice you can act on immediately.
Key topics covered:
• How to use AI to build content pillars and a posting strategy for YouTube
• Why "R&D" (rip off and duplicate) is the fastest path to a working YouTube strategy
• The cash offer script that's generating listings at a 75% conversion rate
• Why your sphere and geographic farming are still the #1 places to find sellers
• How the "document, don't create" approach makes social media sustainable
• Why your personal Facebook profile outperforms your business page every time
• How to tag and collaborate with local businesses to get reshares and grow faster
Have a question for Luke and Josh? Submit it at remindermedia.com/ask or DM us on Instagram @staypaidpodcast
Subscribe so you never miss an episode.
"Embrace what it is about you that's unique and create content around that."
Christian Walsh started his YouTube channel during COVID with seven subscribers. Today, Wire Associates is nearly 40,000 subscribers strong — and it has quietly become one of the most reliable lead engines in his real estate business, generating hundreds of thousands of dollars in commission income.
In this episode of $tay Paid, Christian sits down with Luke Acree and Josh Stike to break down exactly how he did it. He shares why long-form YouTube is still the place to be (especially as AI starts citing it), how he carves out 20 hours a week between scripting, shooting, editing, and engagement, and why the most important call to action in any video is getting people to watch the next one. You'll hear his approach to thumbnails and titles (including the "dissonance" trick), his case for niching down hard, the pottery-class lesson on frequency, and the practical tools — Descript, Visme, ChatGPT, Canva, Elgato — that make all of it possible.
Wire Associates on YouTube & The Real Estate Disclosure Podcast: youtube.com/@WireAssociates
Descript —https://descript.com
Visme — https://visme.co
Canva — https://canva.com
Altos Research — https://altosresearch.com
Elgato teleprompter — https://elgato.com
In this live call-in episode of Stay Paid, Luke Acree, Josh Stike, & Acree Brothers Realty tackle your most pressing questions on scaling a service business, staying top of mind without being salesy, and pushing through hard seasons in real estate and beyond. You'll walk away with real frameworks you can apply to your business today.
Key topics covered:
- How a travel advisor scaled to 320 clients using AI, relationships, and social content
- The best CRM and AI tools for service-based businesses (Claude, Monday.com, Asana, Whisper Flow)
- The Three E's framework: Entertainment, Education, and Endearment for long-term client retention
- The FORD acronym and why human connection is still the most powerful marketing tool
- Why struggle is actually a sign you're doing something right — and how to push through it
- The role of external accountability and finding your "why of impact"
- Luke's action item: Find a mentor who has done what you want to do and ask them if you're on the right path
Have a question for Luke and Josh? Submit it at remindermedia.com/ask or DM us on Instagram @staypaidpodcast
Subscribe so you never miss an episode: staypaidpodcast.com
Don't miss this one. It's a paradigm shift.
What does a former CEO of Realtor.com, former Senior VP at Berkshire Hathaway HomeServices, and 40-year real estate legend think every agent MUST do to survive AI, lawsuits, and a consumer who now stays in their home for 12+ years? Allan Dalton — co-creator of the Certified Real Estate Consulting Network — returns to Stay Paid with Luke Acree to deliver a masterclass on redefining the agent's value in today's market.
In this episode:
• Why "past client" is the most dangerous phrase in real estate
• The 5-part in-home consultation every agent should be delivering
• Real Estate New Math: relational vs. transactional thinking
• Why AI makes consulting — not advising — the new standard
• The difference between a database and a client base
• How to turn your sphere into your #1 lead gen system
Certified Real Estate Consulting Network: https://certifiedrealestateconsulting.com
Email Allan Dalton: allandalton@consultingmail.com
Chat with Allan Dalton: 805-338-8796
Real Estate Influence by Allan Dalton & Chris Stuart: https://chrisstuartceo.com/real-estate-influence-the-book/
Quick question: how are you generating your best leads right now?
In this live call-in episode of Stay Paid, Luke Acree, Josh Stike, and Acree Brothers Realty answer your most pressing questions on lead generation, time management, and the daily habits that build a lasting business.
Topics Covered:
• Why you should never buy leads — and what to build instead
• Google Ads vs. Facebook Ads: which converts better and why
• How to use YouTube to dominate local search in your market
• The #1 mistake new agents make with their CRM (and how to fix it)
• Why your 8:30–12:00 block should never change
• How to track lead measures vs. lag measures so you stay encouraged
• Why the squeaky wheel gets the grease — and why you need to ask
Whether you're looking to grow your lead pipeline without buying lists, or you're a new professional trying to get organized and stay on track, this episode delivers proven frameworks you can put to work today.
📩 Get your question answered LIVE: remindermedia.com/ask
What does it take to go from answering phones as a receptionist to leading one of Georgia's top real estate companies to $3.8 billion in annual sales? DeAnn Golden — President & CEO of Berkshire Hathaway HomeServices Georgia Properties — joins Josh and Luke on Stay Paid to share the leadership principles, agent productivity strategies, and mindset shifts that built her empire.
In this episode:
• Why coaching transforms people when training only transfers knowledge
• How to position yourself as a real estate financial consultant — not just a salesperson
• The 2-calls-a-day strategy that builds deep client relationships and consistent business
• The 3 interview questions DeAnn uses to identify coachable, high-character hires
• Her 4 company core values and why "people first" underlies everything
• The truth about the 87% fallout rate — and how to be one of the agents who stays
DeAnn's website: deanngolden.com
Follow DeAnn on Instagram: https://www.instagram.com/deanngolden/
Friend DeAnn on Facebook: https://www.facebook.com/deannbgolden/
Connect with DeAnn on LinkedIn: https://www.linkedin.com/in/deannbgolden
Two real business owners call in — and one of their stories is probably yours.
In this live call-in episode of Stay Paid, hosts Luke Acree and Josh Stike take real questions from real business owners and deliver straight-talk frameworks on building referral-based businesses, re-engaging your database, and turning everyday connections into consistent growth.
Whether you're just starting to build your referral network, trying to unlock the goldmine in your existing database, or looking for the right systems to take your business to the next level — this episode gives you the blueprint.
Key topics covered:
• How to stop "paralysis by analysis" and make decisions that move your business forward
• The BNI (Business Network International) model and why it works for natural connectors
• Gary Vaynerchuk's "jab, jab, right hook" approach to referral marketing
• Why your existing database is a goldmine — and how to unlock it
• The power of client events for database re-engagement and growth
• The real ROI of Facebook and Google ads for real estate agents
• Why profitability is the only true north star for small business owners
Have a question for Luke and Josh? Submit it at remindermedia.com/ask or DM us on Instagram @staypaidpodcast
Subscribe so you never miss an episode.
What does a 35-year veteran of real estate think about AI, private listings, and what it really takes to succeed today? Matthew Ferrara — real estate's industry whisperer — joins Josh and Luke on Stay Paid with zero fluff and total clarity.
In this episode:
• Why "list to last" is more relevant today than ever
• How to use AI correctly — and the mistakes killing your authenticity
• The truth about private listing networks and what they really mean for consumers
• Why the golden rule should guide every real estate business decision
• What Matthew would tell his younger self after 35 years in the industry
Resources Mentioned:
📰 Matthew Ferrara's newsletter: alwaysinspiring.com
📲 Follow Matthew on Facebook: https://www.facebook.com/MFCompany/
📲 Follow Matthew on Instagram: https://www.instagram.com/matthew_ferrara1/
Think print is dead? Think again. In this live call-in episode, Luke Acree and Josh Stike answer real questions from listeners — covering why print marketing still outperforms digital on emotional connection and ad recall, how to recruit and retain a team of 50, and how to actually know if your marketing spend is working.
Whether you're in real estate, insurance, or any service-based business, this episode is packed with actionable frameworks you can use today.
Topics Covered:
• Why print marketing still delivers near-100% open rates
• The USPS/Temple University study on print vs. digital ad recall
• Recruiting strategies to build and retain a high-performing team
• Direct response vs. brand-building marketing — and why you need both
• How to calculate your cost of acquisition and lifetime client value
• Why consistency beats everything — especially in a new market
📩 Get your question answered LIVE: remindermedia.com/ask
📺 Subscribe: youtube.com/remindermedia
📧 Email us: podcast@remindermedia.com
📱 Follow us: @staypaidpodcast
Most agents avoid working with buyers—but Adam Boxman built his entire business around them.
With over 500 families served and 90% of his business coming from repeat clients and referrals, Adam has cracked the code: fewer showings, stronger systems, and a better client experience.
In this episode, he breaks down how to create a "client machine" that filters out wasted time, builds trust fast, and turns every buyer into a lifelong referral source.
🔑 Key Takeaways
- Adam built a 90% referral-based business by focusing exclusively on buyers
- The average client sees only 4.5 homes due to a structured consultation process
- The "client machine" consists of CRM, consultation, and client experience
- Setting expectations early eliminates wasted time and uncommitted buyers
- Buyers value time-saving guidance more than endless home tours
- Tracking your numbers (homes shown, offers written) is key to improvement
- A strong consultation positions you as a trusted advisor, not a salesperson
🔗 Buyer Agency Pro: www.buyeragencypro.com
✏️ Sign up for his 4/9 webinar: https://stan.store/adamboxman/p/how-to-build-a-6figure-real-estate-business-j9ax1yz5
📲 Follow Adam on Instagram: https://www.instagram.com/adamboxman
📲 Adam's TikTok: https://www.tiktok.com/@adamboxman
📲 Adam's Facebook page: https://www.facebook.com/aboxman
📲 Adam's Linkedin: https://www.linkedin.com/in/adam-boxman-11436130/
📺 Adam's Youtube channel: https://www.youtube.com/@AdamBoxman-xx1gk
Mary Kennedy Thompson, CEO of BNI, reveals the networking system responsible for generating over $27 billion in member-driven business. With a background in the Marine Corps and decades of leadership in franchising, Mary shares how "Givers Gain," discipline, and consistent relationship-building drive real growth.
From scaling companies to billions in revenue to leading one of the world's largest business networks, this episode is a masterclass in leadership, networking, and entrepreneurship.
Learn how to:
- Build a referral-based business that scales
- Use networking as a predictable growth system
- Lead with influence, not control
- Develop grit, discipline, and consistency
- Turn relationships into real revenue
🔗 Learn more about BNI: https://www.bni.com🔗 Follow Mary on LinkedIn
The comeback story every agent needs to hear.
Jacob McLaughlin went from having $30 in his bank account to closing $25M in real estate sales—and building one of the fastest-growing referral platforms for agents.
In this episode of Stay Paid, Jacob shares the raw story behind his journey: cold calling through tax records, driving five hours for showings, walking dogs to survive financially, and ultimately launching ReferralMate, a platform now connecting over 12,000 agents nationwide.
Learn about Jacob's journey:
- Jacob started real estate with no connections, no marketing budget, and only cold calling from tax records.
- After early success, a failed business venture left him with just $30 to his name.
- He rebuilt his career by doing everything possible—cold calls, social media, referrals, and long commutes for showings.
- Referrals became a key opportunity, which inspired him to build ReferralMate, now used by 12,000+ agents.
- The platform helps agents post referrals, apply for them, and manage agreements in one place.
- Successful referrals come from matching the right personality and expertise with the client.
- His advice for agents today: build referral networks, invest in social media, and take massive action.
🔗 Join ReferralMate: https://referralmate.co
What's the difference between agents who stay stuck and agents who scale?
In this Stay Paid Q&A episode, we break down real-world questions from agents about generating better leads, farming the right neighborhoods, building a referral database, and hitting a $6M goal. The answer isn't flashy marketing—it's math, tracking, and intentional action.
🔥 Key Takeaways:
- You can't improve what you don't track—know your database size, referral rate, and conversion numbers.
- $6M in volume isn't complicated—it's 24 transactions at $250K average price.
- If 7% of your database moves each year, you need ~342 real relationships to hit 24 deals.
- Farming is a long-term branding strategy, not a quick lead play.
- Combine postcards (brand) with calls/door knocking (sweat equity).
- Most agents don't get referrals because they don't intentionally ask.
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
AI isn't the future — it's the present.
In this episode, Rajeev Sajja, Chief AI Officer at BrightMLS, reveals that 61% of consumers are already using AI to evaluate agents — and nearly all of them find it helpful. He breaks down exactly how agents can show up in AI search by optimizing their bio, reviews, and content for Generative Engine Optimization (GEO).
You'll also learn practical use cases for AI in listing prep, marketing, and data analysis — plus a simple 30-day challenge to build real AI skill fast. If you're not adapting to AI, you're falling behind.
🔑 Key Takeaways
- 61% of buyers and sellers use AI to evaluate agents — and nearly all find it helpful.
- AI search (GEO) requires optimizing your bio, reviews, and online profiles with consumer-focused keywords.
- The best AI use cases for agents: listing prep, listing descriptions, data analysis, and repetitive tasks.
- Prompting matters — use frameworks like PRIME (Role, Input, Steps, Expectations).
- "AI is the new UI" — voice and guided search will reshape how platforms work.
- Quality content (blogs, YouTube, public comments) improves AI discoverability.
- Take a 30-day challenge: spend 15 minutes a day experimenting with AI.
🎧 Real Estate AI Flash Podcast: https://podcasts.apple.com/us/podcast/real-estate-ai-flash/id1724020988 💼 Rajeev Sajja on LinkedIn: https://www.linkedin.com/in/rsajja/
🔗 Wisprflow.ai: https://wisprflow.ai/?utm_source=dub.co&utm_medium=affiliate&utm_campaign=AffiliateProgram&via=rajeev-sajja&dub_id=frUdrZd80r6SAGGc
🔗 Listing Description Creator: https://chatgpt.com/g/g-dMibOufbw-reaif-listing-descriptions-creator
🔗 Agent Bio Visibility Optimizer: https://chatgpt.com/g/g-687e4fde4ac48191aa71be5a671951b5-agent-bio-visibility-optimizer
🔗 AI Answer Builder: https://chatgpt.com/g/g-6965a3dcd77481918c8985c7b27f8bb8-ai-answer-builder
If you feel invisible, you may not be touching your database enough.
On this live call-in episode of Stay Paid, we tackle three powerful business challenges: burnout from doing everything yourself, why listings aren't selling (hint: it's not your marketing), and how to stay top of mind in a competitive market.
From the "treadmill stage" of business to the hard pricing conversations most agents avoid, this episode breaks down practical strategies for leverage, buyer generation, and building referral momentum. If you want to grow without burning out, price listings properly, and create consistent touchpoints that drive referrals, this episode is packed with actionable advice.
🔑 Key takeaways:
- If you're burned out, you need leverage. It only comes from people or systems — and growth requires a leap of faith.
- Expect the hockey stick effect. Income may dip before it rises when you hire or implement systems.
- If listings aren't selling, check the price first. It's usually not a marketing problem — it's a pricing problem.
- Have harder conversations upfront. Pricing confidently saves months of stress later.
- Demand drives price. Price competitively to create traffic and momentum.
- Build a 26-touch cadence. Consistent communication beats random marketing.
- Top producers take action. They implement, adjust, and execute consistently.
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Anthony Lamacchia didn't build a multi-billion-dollar real estate company by accident.
Anthony has built one of the fastest-growing real estate organizations in the country—closing over $3.3B in volume and more than 6,000 transactions in a single year. In this episode of Stay Paid, Anthony breaks down why recruiting is the true engine of brokerage growth, how he evaluates acquisitions, and what agents must do to survive and win in today's market.
From calling your sphere to building culture, producing leads, and communicating like a true leader, this conversation is packed with no-fluff advice for agents, team leaders, and broker owners who want real growth—not excuses.
📝 What you'll learn:
- Why recruiting is the #1 job of every broker owner
- The top criteria Anthony uses before acquiring a brokerage
- What causes acquisitions to fail (and how to prevent it)
- How producing company-generated leads changes agent retention
- Why most agents struggle with follow-up—and how to fix it
- The simple script for calling your sphere (without being awkward)
- How great leaders communicate so people actually listen
- What Anthony would do differently if he started over today
📲 Follow Anthony: https://www.instagram.com/ajlamacchia
🏠 Work with Anthony: https://www.lamacchiarealty.com/
🧠 Crush it in Real Estate training: https://crushitinre.com/
When the market feels uncertain, buyers, sellers, and entrepreneurs often make the same mistake: they wait.
In this Stay Paid Q&A episode, we break down how to guide clients through fear, why timing the market rarely works, and how entrepreneurs can prove product-market fit before taking on massive risk.
From luxury product launches to real estate decision-making, this episode delivers practical frameworks around cash flow, emotional decision-making, CAC vs LTV, and why quality of life often outweighs perfect timing.
📝 Noteworthy topics:
- Why "waiting for the market" often costs more than it saves
- How to uncover the real emotional motivation behind buying or selling
- The danger of going retail before proving product-market fit
- Why direct-to-consumer is often the smartest early-stage business model
- How to think about CAC vs LTV when running ads
- Why cash flow—not profit—is what kills most businesses
- How to help clients make confident decisions during uncertainty
- Why building a bigger pipeline removes commission pressure
- How quality of life often outweighs financial optimization
👠 Shop with Cierra: https://www.instagram.com/societyshoesbycierra/
📲 Follow Cierra: https://www.instagram.com/mscierra/
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Is AI about to replace real estate agents?
According to Dave Garland—Managing Partner at Second Century Ventures—the answer is no. In this episode of Stay Paid, Dave breaks down why relationships still drive success, how technology should empower (not replace) agents, and what venture capital sees coming next for the industry. From mergers and acquisitions to AI, branding, and the future of real estate transactions, this conversation delivers a rare, insider perspective every agent needs to hear.
🧠 What You'll Will Learn
- Why real estate will always be a relationship-driven business
- How AI and technology should enhance, not replace, agents
- What mergers and acquisitions really mean for practitioners
- Why top agents thrive while others struggle
- The difference between building transactions vs. building relationships
- How technology creates leverage—but only with the right mindset
- What venture capital looks for in winning businesses
- Why trust, etiquette, and confidence are future-proof skills
- How to future-proof your business in a shifting market
📲 Follow Dave on social media: @dgarlandvc
🔗 Second Century Ventures: https://www.secondcenturyventures.com
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Most agents think their leads aren't serious—but the truth is, they're just early.
In this Stay Paid Q&A episode, the team breaks down why nearly every real estate lead requires long-term nurturing and how top producers stay consistent long enough to win.
From qualifying motivation to setting better appointments, mastering follow-up, and using ReminderMedia as a conversation trigger, this episode delivers practical tactics and mindset shifts that can take you from sporadic deals to predictable growth.
📌 Here are the main takeaways:
- Why most real estate leads take 6–18 months to convert
- How to stop dismissing "looky-loos" and start nurturing future clients
- The importance of knowing your numbers as a sales professional
- Why motivation matters more than timing
- How to structure follow-up based on a buyer or seller's true motivator
- Why ghosting can actually signal a more serious lead
- How ReminderMedia magazines create non-salesy reasons to call clients
- Simple scripts to turn branding moments into real conversations
- How to ask for referrals without sounding pushy or desperate
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
"Use AI to build better relationships, not replace them."
In this Stay Paid Q&A episode, agents call in with three of the most important questions in real estate today: how to break into commercial, how to use AI without losing trust, and how to convert intent-based leads with ads and follow-up.
Luke and Josh share tactical advice on mentorship, networking, AI adoption, calling strategies, and why volume is the true separator between average and top producers.
💡Topics discussed:
· Adding commercial real estate without abandoning residential
· Sacrificing commission to gain speed and knowledge
- Focusing on what won't change (trust and relationships) since no one knows where AI is headed
- Using AI for listing descriptions, buyer personas, marketing plans
- Asking AI why it's recommending other agents and not you
- Why reviews, authority, and visibility matter in AI search
- Your biggest opportunity being to call people who open emails
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
"If you're trying to be for everybody, you're going to be for no one."
Shannon Gillette shares how going all-in on authenticity, faith, and personal branding transformed her business and her life. From posting behind-the-scenes moments daily to openly sharing her faith, Shannon explains why trying to appeal to everyone actually repels the right clients. She also reveals the story behind launching the Awaken Summit, a faith-based real estate conference born from fear, obedience, and bold action.
💡 Learn about Shannon's Journey:
- From struggling solo agent to top Arizona team leader
- Why she chose video and social media over buying leads
- Posting daily life, not just listings, to build trust
- The danger of trying to be "for everyone"
- How faith became a core part of her brand
- Why sharing real life attracts the right clients
- Overcoming fear of judgment on social media
- Launching the Awaken Summit and her vision for a faith-based real estate conference
🎟️ Attend Shannon's Summit: https://www.awakensummit.com/
📲 Follow Shannon on instagram: https://www.instagram.com/shannon_gillette/
"If you're going to build people, you must care more about their outcome than yours."
Mark Perkins—founder of Pivot Realty Group—shares the truth most brokerages avoid: the real estate industry is broken, and most agents fail because no one tells them what the job actually requires. Mark explains how he built a 200-agent brokerage without traditional recruiting and why culture, leadership, and service—not tech or branding—are the true drivers of growth.
Learn about:
- How he built a 200-agent independent brokerage from scratch
- Emphasizing long-term strategy over short-term profit
- What's broken in real estate & why agents fail
- Focusing on the "middle 60%" who can succeed with the right mentorship
- Accountability, standards, and clarity matter more than perks
- Why brokerages should develop agents—not use them
- Recruiting should come from value, not persuasion
🔗 Connect with the Pivot Realty team: https://www.pivotrealty.com/
🎧 Listen to Mark's podcast: https://www.thenecessaryentrepreneur.com/
Heather Corrigan—better known as The Hurricane—closed 80 transactions and $20M in volume while most agents were slowing down.
From creating her own business hub to leveraging every deal into content and referrals, Heather proves that success isn't about perfect systems—it's about movement. If you want to dominate in any market, this conversation will light a fire.
💡Learn how she did it by:
- Not having a traditional team—leverages assistants, vendors, interns, and AI
- Creating her own networking group: The Hurricane Hub with 20+ business owners
- Focusing on community involvement
- Creating her brand: car wraps, tents, merch, door hangers & more!
- Using every transaction as content – videos, landing pages, & blog posts
- Having a heavy social media presence: Instagram, TikTok, & LinkedIn
- Sending ReminderMedia magazines to every past client (500+)
- Leveraging rentals, estates, 55+ communities, and investors
🔗 Connect with Heather: https://heathercorriganbergencounty.com/
📲 Follow Heather on Instagram: https://www.instagram.com/heatherthehurricane1/
🗣️ Follow Heather on Facebook: https://www.facebook.com/heatherthehurricane1
You're closer to a breakthrough than you think.
Luke and Josh coach three very different agents through three very real problems. Jean asks how to recruit agents to her small brokerage, Naquata wants to know how to make the most of 20–25 hours a week as a part-time agent, and Stefan calls in after burning through his savings with one month left to survive.
Stay Paid hosts breaks down recruiting funnels, sphere-first strategy, activity levels, masterminds, prospecting blocks, and what it actually takes to break through when you feel like quitting. If you're growing, rebuilding, or barely hanging on, this episode will meet you where you are.
Key Takeaways:
- What to do when you're struggling to recruit agents
- Mentorship is good but not unique — every broker claims it
- Create a recruiting funnel the same way agents create a sphere funnel
- The 3 E's of agent content: Education, Entertainment, Endearmeny
- Your 100-person sphere is the foundation — call all of them
- 65% of listings and 56% of buyers come from relationships
- Every hour must go to: Prospecting, Sphere, Open Houses, Conversations
- You must track actual conversations, not just time spent
- Schedule 4 hours/day of phone time
- Ask sphere for referrals TODAY
- Success = increased intensity + structure + accountability
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
He used this CMA strategy to list $11M in 90 days.
In this new Stay Paid interview, Jimmy Burgess, The Chief Coaching Officer At Berkshire Hathaway HomeServices & HomeServices of America, reveals the three strategies every agent should execute in 2026—and they're simpler than you think.
He breaks down why you should buy lunches instead of leads, how a weekly "Deal of the Week" email reactivates your database, and why unsolicited video CMAs remain one of the most profitable activities in real estate.
You'll learn about:
- Jimmy framing his approach using John Maxwell's Rule of 5
- Why you should 'Buy Lunches, Not Leads'
- Sending 'Deal of the Week' Emails
- MLS-based outreach ideas (price drops, nearby sales to spark conversation)
- Unsolicited Video CMAs
- Jimmy returning as Head Coach at Berkshire Hathaway
- Why legacy and helping agents do more deals fuels his mission
▶️ Checkout Jimmy's YouTube Channel: http://www.youtube.com/@JimmyBurgess
📲 DM Jimmy on Instagram: https://www.instagram.com/jimmyburgess_/
🚨 Stay updated on real estate news: https://www.inman.com/
Real estate school teaches square footage, contracts, and math… but almost nothing about how to actually build a career.
In our latest episode of Stay Paid, we sit down with Jenifer Morin, author of Beyond the Sale, who shares the real-world skills agents need to build a lasting career. From calendar discipline to lead generation, mindset to capacity, Jenifer breaks down the exact habits that separate top producers from everyone else.
⭐️You'll learn:
- Why most agents fail within the first 5 years
- How to structure your day for success
- Why your calendar is the best predictor of income
- The truth about treating real estate like a career
- How to avoid burnout and find your true strengths
If you want stability, income, and longevity in this business, this episode is a must-listen.
📖 Order Jenifer's Book - Beyond the Sale: Unlocking Your Full Potential as a New Real Estate Agent
📲 Connect with Jenifer on Instagram & Facebook: Rookie RE Agent
📩 Email Jenifer: jenniferm@remax.net
You're not selling them DOWN—you're selling them UP to the real price!
In this Stay Paid Q&A episode, Luke, Josh, and Acree Brothers Realty answer real agents' biggest challenges—including how to handle a seller who overpriced their listing and now blames the market.
You'll learn the exact script to reset expectations, how to relaunch a listing without losing the client, and what to include in a high-energy marketing plan. You'll also hear advice on how to follow up without sounding salesy and how to use items of value to make conversations feel natural—not forced. Plus, a deep dive into where AI actually fits into your business today.
You'll hear advice about:
- How to talk to sellers who demand unrealistic pricing
- Why you're actually "selling them UP" to the correct price
- How long overpriced listings hurt momentum and perceived value
- Luke's "Call to Say Hello" script + FORD framework (Family, Occupation, Recreation, Dreams)
- How to use items of value (magazine, equity reports, contractor lists) to make follow-up natural
- Why niche messaging works better than "we help everyone"
- Why personal social profiles outperform business pages
- Leveraging pastors, partnerships, and email marketing
🏠 Try the Listing Launch App and use Promo Code STAYPAID: ListingLaunch.app
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Relationships are your savings account.
In this Stay Paid interview, we chat with Rei Mesa, President & CEO of Berkshire Hathaway HomeServices Florida Realty. Rei shares the leadership principles, customer service philosophy, and relationship mindset that built one of Florida's most respected brokerages. He explains why agents must work with a cadence of accountability, how full-service real estate creates customer loyalty, and why relationships are your greatest long-term asset.
You'll hear about:
· Rei's origin: from college student helping at open houses to Rookie of the Year
· How relationships became his "savings account" philosophy
· Why customer experience beats technology & AI every time
· The 600-person wedding analogy for sphere of influence
· Rei's advice to his younger self: buy real estate and lead with courage, strength, humility, and gratitude
Rei also shares what agents must do in 2026 to win more business despite a shrinking "pie." If you want to grow like a true leader, this episode is packed with wisdom.
📧 Email Rei: ReiMesa@BHHSFloridaRealty.com
📞 Call Rei: 305-794-4628
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Your listing isn't selling? It's price, promotion, or presentation.
In this week's Q&A episode, agents call in with real problems — wasted marketing spend, low-converting leads, and a condo sitting 116 days on the market — Luke, Josh, & the Acree Brothers Realty team walk them through how to fix each one.
Learn how long ROI really takes, how to talk a seller into a price drop, and when vendors should enter the deal to save a falling escrow. Fast, tactical answers you can use today.
You'll learn:
✔ How to stop wasting money on marketing platforms that don't convert✔ Why ROI often takes years (not months) — and how to survive the "float"✔ What to do when your listing sits for 116 days✔ The real way to avoid "annoying" prospects while doing effective lead gen✔ Why Facebook leads take 18+ calls and years of nurturing✔ How insurance & vendor partnerships SHOULD work (and where agents go wrong)✔ How belief, tonality, and confidence make or break your sales conversations
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Vince Leisey—president of the Berkshire Hathaway HomeServices Network—reveals what truly separates top agents from the 90% who don't make it.
In this powerful Stay Paid interview, Berkshire Hathaway HomeServices President Vince Leisey breaks down what truly separates top producers from the 90% who fail. Vince explains why discipline—not skill—is the defining characteristic of elite agents, why culture must be built in person, and how leaders can create teams that thrive in a changing industry.
You'll learn:
- Vince's leadership lesson: patience + decision-making with facts
- The "Google model" for innovation: roll out fast, adjust fast, don't fear failure
- Why competition prevents complacency
- Why culture is built in person and cannot be replaced by virtual work
- Why relationship-building has remained unchanged for 40+ years
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
What if AI could tell you EXACTLY who will buy your listing—before you ever shoot the video or write the description? 🤯
In this episode of Stay Paid, Luke, Josh, and Acree Brothers Realty sit down with Realtor®, author, and AI power-user Jayson Flory. Jayson reveals the insanely simple AI prompts he uses to predict the ideal buyer with shocking accuracy & cut days-on-market from 86+ to as little as 7!
You'll also learn how to:
✔ Create SEO-optimized listing descriptions, scripts, and ads✔ Run YouTube in-stream ads that reach buyers across entire cities✔ Win listing appointments by out-positioning top-producing competitors✔ Automate market updates with AI avatars and workflow tools
Whether you're an AI beginner or knee-deep in prompts, this episode gives you ridiculously practical ways to turn AI into a money-making machine.
📖 Get Jayson's book Empowered Agents on Amazon📲 Follow him on Instagram: @realestatejayson
How do you go from hustling solo to running a scalable real estate business?
In this Stay Paid Q&A, Luke Acree, Josh Stike, and Acree Brothers Realty take live calls from agents across the country to discuss how to build systems, track performance, and stay consistent in an unpredictable market.
From picking the right CRM to turning Zillow leads into long-term clients, this episode breaks down what separates agents who survive from those who scale.
👉 You'll learn:
- The exact steps to systematize your business
- How to pick and stick with a CRM that works
- Why clarity and tracking fuel confidence
- The compounding power of consistency
- How to turn paid leads into repeat and referral business
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
How do you lead 40,000 agents, stay fit, balance family, and navigate industry change?
In this Stay Paid interview, Chris Kelly, CEO of HomeServices of America, shares powerful lessons from leading one of the nation's largest real estate organizations through massive industry change.
From balancing family, fitness, and leadership to navigating the NAR lawsuits and AI transformation, Chris opens up about what it really takes to lead at scale—and stay grounded doing it.
👉 You'll learn:
- Why "harmony" beats "balance" for entrepreneurs
- How to let go of setbacks and lead through crisis
- The habits that keep top producers focused and consistent
- How AI and consumer expectations are reshaping real estate
- What makes agents truly irreplaceable in the digital age
🔗 Visit HomeServices website: https://www.homeservices.com/
🗣️ Connect with Chris on Linkedin: https://www.linkedin.com/in/christian-kelly-5aa16028/
In this Stay Paid interview, Garrett Maroon — agent, team leader, podcast host, and author of The Balanced Breakthrough: Winning at Work Without Losing at Life—shares how he built a $60M business by focusing on faith, family, and alignment.
Garrett breaks down how to define your own scoreboard for success, why "balance" is a question of priorities, and how mastering one system (his Rule of 8 and PDA Formula) helped him sell 650 homes without losing what mattered most.
👉 You'll learn:
- How to create your own definition of success
- The Rule of 8 that keeps your business focused and balanced
- The PDA Formula for building a predictable, profitable business
- Why authenticity beats hustle every time
- How faith and alignment create sustainable success
📖 Order Garrett's book, releasing 11/25: https://www.garrettmaroon.com/book
🎙️Listen to Garrett's podcast, The Faithful Agent: https://www.garrettmaroon.com/podcast
"Your job isn't to make someone sell—it's to remind them why they wanted to."
In this Stay Paid Q&A episode, Luke Acree, Josh Stike, and Cody Smith take live calls from real estate agents nationwide to tackle their toughest business questions.
From handling hesitant sellers to mastering cold calls and structuring your perfect day, this episode dives deep into the systems, mindset, and habits that separate top producers from everyone else.
👉 You'll learn:
- How to uncover motivation and move hesitant sellers forward
- Why your pipeline size determines your confidence
- How to build a perfect daily schedule for real estate success
- The secret to staying consistent in prospecting
- How to get comfortable—and effective—on cold calls
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
How does a solo agent sell 60+ homes and $40M a year?
In this Stay Paid interview, Olyvia Salyer, a top-producing luxury agent with Berkshire Hathaway HomeServices in Williamsburg, Virginia, shares exactly how she built a $40M solo business through referrals, community, and smart systems.
From running client events and pop-bys to leveraging AI for listing presentations and coaching, Olyvia proves that success comes from a mix of old-school connection and new-school tools.
👉 You'll learn:
✅ How Olyvia sells 60–70 homes a year solo
✅ The referral system she runs like clockwork
✅ How she uses AI to save hours each week
✅ The mindset that keeps her growing in any market
✅ How giving back fuels her brand and business
📲 Follow Olyvia: https://www.instagram.com/olyviasalyer
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Never underestimate a steak dinner—big partnerships start with small actions.
Jason Meyers and Dawn Myers from Ritter Insurance Marketing join Luke and Josh to talk about the power of relationships in business—and how genuine connection drives growth more than any marketing tool.
You'll hear how a single steak dinner led to years of partnership, why Ritter continues to invest in personal relationships even in the AI era, and what separates successful agents from those who struggle.
👉 Learn:
✅ How Ritter scaled through connection and community
✅ The habits that make top agents stand out
✅ Why availability and communication build lifelong clients
✅ How partnerships and networking create opportunity
🔗 Ritter Insurance Marketing: https://ritterim.com/
🔗 Integrity Marketing Group: https://integrity.com/
🔗 National Association of Benefits & Insurance: https://nabip.org/
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Referrals alone won't scale your business—systems will.
In this week's Stay Paid Q&A, Luke, Josh, and Cody coach agents through real challenges. Learn how to grow your database through circle prospecting and paid ads, standardize your cadence of outreach, and turn your referral business into a machine that runs without you.
👉 What we cover:
✅ How to transition from rainmaker to leader.
✅ The best new lead sources to add to referrals.
✅ Circle prospecting and paid ads that actually work.
✅ How to set standards and cadence for your agents.
✅ Why systems and measurement drive freedom and growth.
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
What does it take to lead thousands of agents, stay grounded, and build a people-first company?
In this Stay Paid interview, Craig Witt, U.S. CEO of EXIT Realty Corp. International, shares his lessons from leading one of the nation's top real estate brands through growth, change, and challenge.
Craig reveals how humility, delegation, and purpose-based leadership have shaped his journey from franchise owner to CEO, and why putting people first is the key to scaling sustainably.
👉 We talk about:
✅ The balance between confidence and humility in leadership
✅ How to delegate without losing control
✅ Why every agent should think like a CEO
✅ How purpose—not profit—drives long-term success
✅ The future of real estate and the importance of raising industry standards
🔗 https://www.joinexitrealty.com/
🔗 https://exitrealty.com/
📲 Text "CRAIG" to 85377 for Craig's mobile business card
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
What if the best way to market your business wasn't advertising at all—but giving back?
In this episode of Stay Paid, we sit down with Mike Kirtley of Kirtley Insurance and the AC Companies to learn how he built his brand through authenticity, relatability, and giving back. From buying livestock at county fairs, to sponsoring race cars, to creating Chamber of Commerce scholarships, Mike shows how the best marketing often looks like community involvement
👉 Learn about:
✅ The simple gratitude habit that reframes your day and builds real connections.
✅ Why marketing insurance (and other "reactive" industries) is so tough.
✅ How to build brand awareness in small towns.
✅ Why relatability matters.
✅ Sponsorships and the "halo effect" of giving back.
✅ Chamber of Commerce scholarships as a branding tool.
✅ Why authenticity (jeans and boots vs. a suit) builds trust.
✅ The daily habit of sending gratitude texts.
✅ Why you should merge your personal and professional life into one authentic self.
💻 JoinTheAC.com
🙋🏼♂️ Mike's Agency: KirtleyInsurance.com
📲 Follow Mike: https://www.instagram.com/themikekirtley
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast.
Recruiting agents? You need a funnel, not just cold calls.
In this week's Stay Paid Q&A, Luke and Josh answer live calls from agents and entrepreneurs across the country. From building recruiting funnels and creating the right scripts, to overcoming slumps with accountability and visualization, to leveraging TikTok leads with the right funnel—this episode is packed with strategies you can use today.
👉 You'll learn:
✅ How to build a recruiting funnel that consistently attracts agents.
✅ Why proof and storytelling beat promises when pitching your brokerage.
✅ The cold calling scripts that open doors instead of closing them.
✅ How to overcome slumps with environment, accountability, and visualization.
✅ Why building and owning your list is the foundation of any business.
⁉️ Do YOU have a question you'd like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
How do you stay focused when distractions pull you in every direction? In this week’s Stay Paid Q&A, Luke, Josh, and Cody tackle real agents’ toughest questions about farming, focus, and follow-up. Discover why cookouts and partnerships work, why time blocking is critical, and why asking for referrals should never feel uncomfortable.
👉 You’ll learn:
✅ How to dominate your neighborhood with geographic farming.
✅ Why cookouts, events, and partnerships can boost local authority.
✅ How to time block, stay focused, and avoid shiny-object syndrome.
✅ The biggest pet peeves in client follow-up (and how to fix them).
✅ Why referrals and relationships always beat pure transactions.
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Is AI a threat — or the biggest opportunity in real estate?
In this episode of Stay Paid, we sit down with Drew Thompson, head of Real Academy at Real, to dive deep into how agents can practically use AI for content, coaching, rapport building, and sales.
Learn why follower counts don’t matter, why human connection will always win, and how to harness AI as your creative edge instead of fearing it.
🧠 What we cover:
✅ Two types of AI users: copywriters vs. strategic partners.
✅ How to create “AI advisors” modeled after mentors like Hormozi.
✅ Journaling, role-playing, and critical thinking with ChatGPT.
✅ Why courses and coaching aren’t dead—they just require trust.
✅ The dangers of hallucinations, fake testimonials, and over-AI’d posts.
✅ Practical uses: research prospects before meetings, build rapport fast.
✅ Why “human verified” content may be the next wave.
✅ AI’s real impact: automating 70+ agent tasks while humans keep the heart-to-heart.
📲 Connect with Drew: https://www.instagram.com/thedrewthompson
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
What does it take to build a 900-agent downline? His secret? Don’t pitch. Deliver value.
In this week’s episode of Stay Paid, New Jersey powerhouse Matt Curcio reveals how he went from top-producing agent to leading Real Broker’s first NJ office—and recruiting nearly 1,000 agents along the way.
From running high-quality events to helping agents grow through coaching and community, Matt shares the real keys to long-term success in recruiting, retention, and leadership.
👉🏻 What's covered:
✅ Matt’s journey: from ReMax Hall of Fame to leading Real Broker NJ.
✅ Recruiting lessons from EXP and Real.
✅ Why delivering value beats pitching every time.
✅ Events, networking, and creating communities agents trust.
✅ Revenue share truths: why most agents never see a check.
✅ The importance of reputation and perception in your market.
✅ Why long-term growth comes from culture, not shortcuts.
📲 Connect with Matt: https://www.instagram.com/MJCurcio7
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Real estate success is simple—but it isn’t easy.
In this Q&A episode of Stay Paid, Luke, Josh, Stephen, and Cody take live calls from agents facing the same struggles you are. From finding free leads without Zillow, to breaking through Instagram plateaus, to leading a team without burning out, we dig into the strategies, standards, and mindset shifts every agent and team leader needs.
👉 You’ll learn about:
✅ How to generate free leads as a new agent—sphere, open houses, FSBOs, expireds.
✅ Why most agents fail at sphere marketing (and how to fix it).
✅ The role of standards, accountability, and team vision in building a successful group.
✅ The “messy middle” of team building that no one talks about.
✅ Instagram growth myths and why sphere engagement matters more.
✅ Local content ideas that grow your following and attract real leads.
✅ How to improve cold call to appointment conversion rates.
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
From HBO to high-end homes, Tom McCormack has built a career around storytelling, relationships, and leadership. In this episode of Stay Paid, Tom, co-owner and senior partner at Resources Real Estate, shares how his background in television shaped his approach to marketing, why caring about clients is the ultimate differentiator, and what it takes to compete (and win) as an independent brokerage.
📝 Topic’s covered:
✅ Tom’s unexpected career journey from television production at HBO to real estate.
✅ Why storytelling is at the heart of powerful real estate marketing.
✅ How to break into luxury markets (and leverage listings to get more).
✅ The human element that keeps agents relevant in an AI-driven world.
✅ The advantages independents have over big box brokerages—and how to compete.
✅ Recruiting and training strategies that build agent competence and loyalty.
✅ Why consistent education and training are essential for long-term success.
💻 Resource's Real Estate Brokers: https://www.resourcesrealestate.com/
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Trust has a new currency—and it’s reviews 🚀
In this episode of Stay Paid, Luke & Josh sit down with Jonas Roeser, award-winning international marketer and CEO/CMO of AgentReview.net, to uncover why reviews are the future of reputation and sales. From overcoming fake reviews and handling negativity, to leveraging AI for credibility, Jonas shares powerful strategies you can use to protect and grow your business.
🗣️ Topics include:
✅ Why reviews matter more than ever in building credibility and client trust.
✅ The role of AI in scanning and ranking reviews for search results.
✅ Best strategies to ask for reviews (timing, phrasing, and frictionless platforms).
✅ How to handle negative reviews—and why responses matter more than you think.
✅ The future of online reputation with verification and third-party validation.
✅ Jonas’s journey with AgentReview.net and its mission to connect consumers with verified agents.
💻 Visit Agent Review: https://www.agentreview.net/
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
If you’ve ever wondered “What should I be doing right now to grow?” — this episode is your roadmap.
Bookkeeping headaches. Social media that doesn’t convert. Wondering if you should start a podcast or not. Every agent struggles with these at some point—and in this Q&A episode of Stay Paid, we break it all down.
📝 Topics covered:
✅ How to finally get your bookkeeping in order.
✅ The truth about starting a podcast.
✅ Turning casual likes into loyal clients.
✅ Standing out from cheap PR firms.
🔗 Connect with Luke: https://www.instagram.com/lukeacree/
🔗 Connect with Stephen: https://www.instagram.com/stephen__acree/
🔗 Connect with Cody: https://www.instagram.com/c.cody_smith/
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
In this episode of Stay Paid, Luke & Josh sit down with Troy Reierson, CEO of Berkshire Hathaway HomeServices Arizona, California & Nevada Properties, and JT Thompson, industry veteran and general manager, to talk about the real fundamentals of success in real estate.
🗣️ What’s discussed:
✅ Two Jobs That Matter: Prospecting and serving—everything else is noise.
✅ Clarity Through Simplicity: How breaking the business down drives execution.
✅ Burnout vs. Fire: JT’s advice on keeping excitement alive in real estate.
✅ AI in Real Estate: Using it responsibly to free agents from admin work.
✅ Forever Agent Concept: Moving from transactional to lifelong relationships.
✅ Leadership Lessons: Accountability, delayed gratification, and “controlling the controllables.”
📧 Email Troy: troyr@bhhsnv.com
📧 Email JT: jt@bhhsnv.com
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Tired of prospects ghosting your calls? Wondering how to follow up without being “that pushy salesperson”?
In this episode of Stay Paid, Luke, Josh, Stephen, and Cody tackle your real-world questions like turning social media likes into actual clients, getting people to answer the phone, and following up in ways that build trust (not annoyance).
🎯 What you’ll learn:
✅ The 3–4 “lead pillars” every business needs.
✅ How to follow up without being pushy.
✅ Why social media should be seen as a top-of-mind awareness tool (not a magic lead machine).
✅ Real scripts and cadences for calling leads until they answer.
✅ How to position yourself as a giver of value so prospects want to pick up your calls.
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
If you’ve ever struggled with consistency, accountability, or building the right mindset for success, this is a conversation you won’t want to miss.
In this episode of Stay Paid, we sit down with legendary real estate coach Bill Pipes, who has led over 100,000 coaching sessions and worked with the industry’s best. Bill breaks down the three pillars every agent needs to succeed: skills, standards, and strategy. We dive into the rise of AI in sales prospecting, how to structure your day for maximum impact, and why identity shifts are the secret to breaking through income ceilings.
💡Topics discussed:
✅ Why skills will always beat the market, no matter how advanced technology gets.
✅ How AI prospecting compares to human prospecting and where it’s winning.
✅ The “standards and rituals” Bill teaches agents to master daily.
✅ Why your identity shift matters more than your “why.”
✅ How accountability partners and tribes help you push past plateaus.
✅ The formula for building a 7-figure business that funds a 7-figure life.
🔗 Connect with Coach Pipes: https://www.instagram.com/coachpipes/
💻 Sign up for Coaching with Bill’s team: https://coachpipes.com/
🎟️ Attend the upcoming Sales Power Conferences: https://salespowerevent.com/about-sales-power
💪🏼 Register for the upcoming Level 7 Event: https://l7event.com/
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Following up doesn’t have to be awkward - and it shouldn’t feel like begging for business.
If you’ve been letting follow-up slide or struggle to find the right words, this episode will give you the exact playbook to reconnect, nurture, and convert your network into repeat and referral business.
💡 Topics discussed:
✅ Follow up consistently without feeling pushy
✅ Add real value that makes clients want to hear from you
✅ Grow your network using warm connections
✅ Leverage ReminderMedia’s personally branded magazine to build trust and stay remembered
✅ Create a referral system that keeps your pipeline full year-round
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
In this episode of Stay Paid, we welcome back Matt Halloran, co-founder and Chief Relationship Officer at ProudMouth, TEDx speaker, and host of the Top Advisor Marketing Podcast. Matt has appeared on over 1,000 podcasts, coached thousands of advisors, and built a business helping professionals grow their influence through podcasting.
🎙️ Topics discussed:
✅ The realistic timeline for podcast success
✅ The systems ProudMouth uses to accelerate growth
✅ Why “influence marketing” is the only marketing that works today
✅ How personal storytelling builds stronger connections and engagement
✅ Lessons from Matt’s upcoming TEDx talk
💻 PodRocket Academy: https://podrocket.academy/landing 🔗 Follow ProudMouth on Instagram: https://www.instagram.com/proudmouth/
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Get ready for actionable strategies you can implement from Luke & Josh during our latest Q&A episode. Whether you’re a new agent or a seasoned producer, this episode is packed with real-world insights to help you level up and create momentum in your business.
💡 Topics discussed:
✅ How to scale referrals without overspending on leads
✅ Breaking through production plateaus
✅ Choosing the right lead pillars for sustainable growth
✅ Standing out in competitive markets
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
What if the way you open a listing appointment is actually the most important part of the whole pitch?
Real estate leader Andrew Undem (The SURE Group at Berkshire Hathaway) joins Stay Paid to share how he’s closed over $1B in sales and why it all starts with one thing: how you open.
🧠 You'll learn:
✅ The psychology of handling objections
✅ Why setting the agenda wins the deal
✅ How to coach the other agent
✅ His take on AI in real estate
✅ Why confidence matters more than scripts
🔗 Connect with Andrew on Instagram
🏠 Connect with Andrew for consulting
💻 Sign up for BAMx
⁉️ Do YOU have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast
In this week’s episode of Stay Paid, we’re joined by The Broke Agent himself, Eric Simon, for a Q&A unlike any other. He’s helping agents just like you overcome the biggest obstacles in content creation & social media. If you’ve ever stared at your phone wondering what to post (or whether anyone even cares), this one’s for you.
💡 Topics Covered:
✅ How to make social media content that fits your style
✅ Why consistency is key—but perfection isn’t
✅ Should agents have a niche or go broad?
✅ How Eric built The Broke Agent brand with authenticity
✅ How to balance real estate and content creation as a busy agent
📲 Follow Eric & BAM: https://www.instagram.com/thebrokeagent/ / https://www.instagram.com/nowbam/
💻 Checkout BAM: https://nowbam.com/
🎧 Checkout Courtney’s Podcast: The Prosperity Playbook
🔗 Connect with Yulia: https://merealestateco.com/yulia-glasgow/
🔗 Connect with Melody: https://www.facebook.com/melodytraversrealtor
⁉️ Do YOU have a question you’d like us to answer on air? Send us an email at Podcast@ReminderMedia.com or shoot us a DM on Instagram https://www.instagram.com/staypaidpodcast
Ninety-four years of real estate wisdom in 30 minutes 💥
In this episode of Stay Paid, we sit down with Lennox Scott—yes, that Lennox Scott—Chairman and CEO of John L. Scott Real Estate. With over 3,000 brokers and a 94-year legacy, Lennox breaks down the foundational systems that continue to generate massive success in any market.
💡 Topics include:
✅ Why engagement—not just automation—is the key to referrals
✅ Systems for agent support and database growth
✅ What leadership looks like in uncertain markets
✅ Succession planning and preparing the next generation
📩 Connect with Lennox: Lennox@JohnLScott.com
⁉️ Do YOU have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast
In this episode of Stay Paid, Josh and Luke take live calls from agents across the country to tackle the real struggles real estate professionals are facing right now.
From fighting social media burnout to breaking into the luxury market to preparing for retirement after decades in the business, our guests ask it all—and our hosts don’t hold back. You’ll hear real talk, proven advice, and systems you can put in place immediately to gain traction.
💡Key Takeaways:
✅ You don’t need to be a social media star to grow a thriving business.
✅ Relationships > Algorithms. Your database is your goldmine.
✅ Want to break into luxury? Your brand and your presence need to reflect the price point.
✅ Start building your exit plan now—structure your business to sell or pass down.
⁉️ Do YOU have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast
He didn’t go viral - he just closed over 100 homes. Here's proof that consistency, daily engagement, and personal touches will always beat chasing views.
In this episode, Nick Harris, a top-producing agent from Michigan, breaks down how he closes over 100 homes a year—without a single viral post. From DMs to database strategy, Nick walks us through the systems that keep his pipeline full and his clients engaged.
💡 Topics include:
✅ Sending & creating personalized video texts to his sphere
✅ Family-friendly and sponsor-driven client events
✅ Utilizing Follow Up Boss CRM
✅ The importance of time blocking
✅ The power of empathy in business
✅ Branding and content strategies
🔗 Connect with Nick on Instagram: @NickHarris_Realtor
⁉️ Do YOU have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast
In this live Q&A episode of Stay Paid, we coach three agents through some of the biggest challenges in real estate right now: recruiting in small towns, bouncing back after a tough year, and finding balance while juggling caregiving and business. This is real talk—unscripted and unfiltered.
🔥 Topics include:
✅ How to lead with culture and attract high-performing agents
✅ Why standards matter more than size when growing a team
✅ Turning branding tools into lead generation strategies
✅ The power of direct follow-up after open houses
✅ Mental resilience and building a business around your life
✅ Systems, people, and community as leverage for growth
🔗 Connect with Alea on LinkedIn, Instagram, & Facebook
🔗 Connect with Kristina on Facebook
⁉️ Do YOU have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast
Whether you’re feeling stuck in this market or looking for inspiration to lean in harder, Stephanie’s story will light a fire under you. Stephanie Xelowski is a top-producing San Diego-based luxury agent who’s built her brand on authenticity, strategy, and straight-up hustle. In this episode of Stay Paid, she shares how she bounced back after tough market years, why she finally launched her podcast “Behind the Lock Box,” and how she’s using social media to stay top of mind—and top of her game.
💡 Topics include:
✅ The wild real estate stories behind her hit podcast
✅ How she built confidence to finally start her show
✅ The shift in mindset that led her to double down on social content
✅ Why boundaries matter with clients (and how to set them)
✅ Her systems for tracking ROI from social media
✅ The truth about “delulu” thinking in tough markets—and why it works
🔗 Connect with Stephanie on Instagram: @StephanieXelowski
📺 Subscribe to her podcast: BehindTheLockBox
⁉️ Do YOU have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast
In this special live Q&A episode of Stay Paid, Luke Acree, Josh Stike, and the top-producing Acree Brothers Realty team tackle your biggest questions—from marketing to mindset. Whether you're in real estate, insurance, or entrepreneurship, you'll walk away with practical steps for growing your business and staying motivated through tough seasons.
🔥 Topics include:
✅ Marketing to younger generations without being an influencer
✅ How to grow and leverage your database
✅ Using AI to scale content creation
✅ Keeping your mindset strong through adversity
✅ Building the right relationships to protect and grow your business
💡 Actionable. Encouraging. Real.
⁉️ Do YOU have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast
Would you give up your CEO title to pursue your purpose? He did. In this episode, Jimmy Burgess, former CEO of Berkshire Hathaway HomeServices Beach Properties of Florida and one of Inman’s most-read contributors, returns to Stay Paid to share:
✅ Why he walked away from a prestigious CEO position
✅ How he defines real leadership
✅ The metaphor that changed how he views business and growth
✅ What agents must focus on in today’s market
✅ His plan to help 1 million agents close a deal
Whether you're feeling stuck, burnt out, or unsure of your purpose, this episode will help you realign and reenergize.
🔗 Resources & Connect:
· Connect with Jimmy on Instagram
· Subscribe to his YouTube Channel
⁉️ Do YOU have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast
He joined real estate in 2023 and has already closed over 120 transactions—without a massive sphere or years of experience.
In this episode of Stay Paid, Tim Bushnell from Acree Brothers Realty in Lynchburg, VA, shares the exact action plan he followed to crush 40 deals his first year and then double it the next.
💡 What You’ll Learn:
✅ Why starting in a “bad market” gave Tim an edge
✅ His daily/weekly structure for calls, appointments, and follow-ups
✅ How he used open houses to win without a big sphere
✅ The role of investor relationships in scaling his production
✅ The discipline and mindset it takes to keep showing up and executing
✅ How ReminderMedia’s tools helped him build brand consistency
🔗 Resources & Connect:
- Follow Tim: Instagram @the.tim.bushnell
- ReminderMedia free sample: remindermedia.com/staypaidmarketing
Do YOU have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast
Want to stand out and get more listings—even in a frozen market? Then take notes from this episode with Marie Boatsman, a real estate powerhouse who built her business on referrals, community outreach, and creative video marketing.
Marie blends killer listing content with relationship-driven client care, delivering everything from subscription-style gift boxes to behind-the-scenes Easter Bunny tours of her listings.
🎧 Tune in to hear:
✅ Her full listing video strategy—including 5 types of videos she shoots for every property.
✅ Why even “low performing” videos still generate ROI.
✅ How to organize, plan, and post consistently without losing your mind.
✅ How Marie uses small business features, client events, and pop-bys to create top-of-mind awareness and fuel referrals.
Whether you're a solo agent or part of a team, this episode will spark ideas you can put into action right away!
🔗 Connect & resources:
- Connect with Marie: Instagram @mariebrealty
- Download a FREE branded magazine: remindermedia.com/staypaidmarketing
Lead gen isn’t your problem. Your client experience is.
In this Stay Paid episode, Sheila Reddy, founder and CEO of Mosaik, joins us to share how she transitioned from healthcare leadership to building one of the most client-focused real estate platforms on the market. What started as a frustration with her own homebuying experiences has turned into a solution that gives agents a competitive edge where it matters most—during the transaction.
💡 What You’ll Learn: ✅ Why “digital transparency” is now a baseline consumer expectation ✅ The surprising origin of Mosaik—and what real estate can learn from healthcare ✅ Why AI doesn’t need to do everything—just the right things ✅ The Domino’s Pizza Tracker analogy that explains how agents can win more referrals ✅ How to stop obsessing over leads—and start delivering service that sells itself
🎯 Bonus: Hear why a color-coded Google Doc was the “best client experience” Sheila ever had—and why that shows the bar is way too low.
🔗 Resources & Connect: • Learn more: mosaik.io • Email Sheila directly: sheila@mosaik.io • FREE Sample of ReminderMedia’s Magazine: remindermedia.com/staypaidmarketing
🎧 This episode is a must-listen if you want to future-proof your business beyond leads and listings.
AI isn’t just coming—it’s here, and it’s already changing the way the top real estate pros do business.
This week on Stay Paid, we welcome back Jason Pantana, marketing coach and Tom Ferry speaker, for a deep dive into the AI strategies every real estate agent must understand to stay competitive. From ChatGPT and Claude to CapCut and Canva, Jason shares the exact tools, prompts, and real-world applications agents are using right now to scale their marketing and dominate locally.
💡 What You’ll Learn:
✅ The 4 essential AI output types every agent should use: Words, Images, Sounds, Videos ✅ How to build effective, repeatable prompts that actually sound like you ✅ What Answer Engine Optimization (AEO) is—and why it will soon beat SEO ✅ How to use Claude to generate branded seller reports in minutes ✅ Jason’s favorite AI tools for social media content, video, and client engagement
🎯 BONUS: Use code AIM50OFF to get 50% off lifetime access to Jason’s AI Marketing Academy!
🔗 Resources & Connect: • AI Marketing Academy: aimarketingacademy.ai (Use code AIM50OFF for 50% off) • Jason’s Instagram: @jasonpantana • ReminderMedia free sample: remindermedia.com/staypaidmarketing
From Uber Driver to Top Producer: Renee Burke’s Story of Grit, Growth & Giving
When the market slowed, Renee Burke didn’t give up—she pivoted.
A former stay-at-home mom turned real estate agent, Renee built her business with her husband flipping homes. But when the flips stopped and interest rates soared, she had to find new ways to connect and stay relevant.
So she started driving Uber—with a stack of listing brochures in the back seat. And it worked.
💥 In this episode, you’ll learn:
- Why Renee sees herself as the “Home CEO”—Celebrating Every Opportunity
- How one Uber ride with RE/MAX’s CTO led to a personal call from CEO Nick Bailey
- Why investing in relationships pays off (even if it takes time)
- How Tom Ferry coaching and ReminderMedia helped her rebuild her business
- The mindset shift from “Why aren’t people choosing me?” to “How can I serve them better?”
✨ Renee’s mantra: HOPE — Help One Person Every Day
🎯 Renee’s Advice: Be consistent. Invest in relationships. And don’t be afraid to hustle in creative ways—because the people who make it are the ones who don’t quit when it gets hard.
🔗 Resources & Connect: • Instagram: @homeceo.reneeburke • Call/Text: 303-995-3567 • FREE Sample of ReminderMedia’s Magazine: remindermedia.com/staypaidmarketing
71% of Agents Aren’t Closing Deals—How to Be in the Top 29%
With market uncertainty, commission shakeups, and lead-gen costs rising, many agents are frozen—but not the best ones. In this episode, NextHome Co-CEOs James Dwiggins and Keith Robinson get real about what agents MUST do to survive and thrive in today’s chaotic market.
🚨 Key Takeaways:
- Why “stay ready” is the mantra for 2025—and how to know when it’s go time
- The real reason agents don’t call their sphere (hint: emotional IQ + rejection)
- Why the lead-gen model is broken and most online leads are worthless
- How to fix your brokerage model by choosing high-touch service or high-volume scale
- Why professionalism starts with YOU—not the industry
📈 Bonus Insight: 81% of sellers only call one agent. Want to win? Be the first. Be the relationship. Be ready when the rates drop.
🔗 Resources & Connect: • Podcast: Real Estate Insiders Unfiltered • Keith’s Email 😁: keith@nexthome.com • Website: nexthome.com • ReminderMedia free sample: remindermedia.com/staypaidmarketing
🎧 Listen now and start taking action while others wait.
🔥 61 Deals from Google Reviews?! Here’s EXACTLY How They Did It
They doubled their reviews in one year and are on pace for 100+ deals from inbound Google traffic in 2025.
Cody Smith and Stephen Acree of Acree Brothers Realty Team break down the exact system that earned them 61 transactions last year from Google leads alone. You’ll learn how to request reviews without being awkward, how to boost your SEO, and how to create a five-star experience that fuels referrals and repeat business.
Stay Paid on Spotify: https://open.spotify.com/show/61UFL9H9Op8HcazEc3ws80?si=a1e23526fc1e4078
Stay Paid on Apple Podcasts: https://podcasts.apple.com/us/podcast/stay-paid-podcast/id1337245532
Get notified of new episodes in your inbox: https://remindermedia.com/podcast/
Exclusive offer from ReminderMedia for Stay Paid listeners! https://remindermedia.com/staypaidmarketing/
🔗 Resources & Connect:
• Call/Text Stephen: 434-216-5306 • Visit: https://www.acreebrothersrealtyteam.com • Try their trick: https://acreereview.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
#StayPaid #StayPaidPostcast #ReminderMedia
Ditch Smart Goals—Set Stupid Ones with Verl Workman
Tired of chasing “realistic” growth that never moves the needle? Verl Workman says it’s time to get stupid.
In this game-changing episode, Verl—a speaker, author, and the CEO of Workman Success Systems—shares how the most successful agents scale their businesses using “stupid goals,” team specialization, and strategic systems that run without them.
🔥 What You’ll Learn:
• Why SMART goals are for losers (and what to set instead)
• The exact commission splits and performance expectations that drive profitability
• How to run a real estate team like a business, not a babysitting club
• Why specialization is the future of real estate (and generalists are dying out)
• How to create referral machines with Verl’s 86/50 strategy
💡 Verl’s “STUPID” Goal Formula:
• Strategic
• Transformational
• Unrealistic
• Purpose-driven
• Innovative
• Dynamic
📕 Get the Book: Raving Referrals for Real Estate is available now on Amazon.
🔗 Connect | Resources:
• Follow Verl: @verlworkman
• Coaching, tools, and more: workmansuccess.com
• Book: Raving Referrals for Real Estate
📢 Want more repeat clients and referrals? Download a FREE SAMPLE of ReminderMedia’s personally branded magazine at remindermedia.com/staypaidmarketing
Are you stuck chasing the next transaction while your past clients disappear? Industry legend Allan Dalton—former CEO of Realtor.com and SVP at Berkshire Hathaway HomeServices—joins Stay Paid to reveal the exact strategy top agents use to create lifelong clients (and stop paying referral fees for leads they should already own).
💡 What You’ll Learn:
✅ Why calling them “past clients” is costing you business
✅ The genius marketing strategy that secured a $150M producer’s success
✅ How to upgrade your database into a true client base
✅ Why personal branding and prestige create the most influence (and the most deals)
✅ How to win real estate’s popularity contest in your market
🎯 BONUS: Allan breaks down how ReminderMedia’s American Lifestyle magazine creates prestige and influence inside the home—and why it works when other marketing doesn’t.
🔗 Resources & Connect:
• Connect with Allan: allandaltonconsulting@gmail.com or 805-338-8796
• Grab a FREE SAMPLE of ReminderMedia’s magazine: remindermedia.com/staypaidmarketing
🎧 Listen now—this episode is packed with decades of wisdom you won’t hear anywhere else!
💰 Want more listings? The secret is in your phone.
Too many real estate agents overlook Circle Prospecting—but not today! On this episode of Stay Paid, Cody Smith & Stephen Acree of Acree Brothers Realty Team break down exactly how they’ve closed 25 deals (and counting!) using a simple yet powerful cold-calling strategy.
🎙 What You’ll Learn:
✅ How to pick the right area for Circle Prospecting
✅ The exact script that’s landing real appointments
✅ Where to get accurate homeowner data (without breaking the bank)
✅ The numbers: Dials, conversion rates, and what it really takes to get deals
🚀 BONUS: Cody & Stephen share how they’re building an off-market exclusive listings list—and how you can do it too!
🔗 Connect | Resources
- Acree Brothers Realty Team: acreebrothersrealty.com
- Follow Cody & Stephen on Instagram: @AcreeBrothersRealty
-
Call or Text Stephen at 434-216-5306—he’ll answer your questions and present to your team!
-
Need marketing that generates more referrals? Get a FREE SAMPLE of our personally branded magazines just for Stay Paid listeners! Click HERE for your exclusive offer.
- Follow Stay Paid on Instagram: @staypaidpodcast
🎧 Listen now and start closing more deals TODAY!
Want to retire with financial freedom and zero stress? You need a strategy, not just savings. In this episode, we sit down with Tom Hegna, one of the most respected retirement and wealth-building experts in the industry, to break down the simple yet powerful steps to building wealth and securing your retirement.
🎙 What you’ll learn:
✅ The #1 mistake people make with their money (and how to fix it)
✅ Why real estate shouldn’t be your only investment—and what to do instead
✅ How to turn your car payment into a million-dollar retirement fund
✅ The secret to financial happiness: Why guaranteed income is the key
✅ How to become a millionaire—even if you start late
🚀 BONUS: Get exclusive access to Tom Hegna’s FREE retirement and wealth-building webinar!
📌 Register now: tomhegna.com/paid
🔗 Connect | Resources
- Tom’s website: tomhegna.com
- Follow Tom on social media: @TomHegna
- Phone: 855-TOMHEGNA
- Register for his free webinar: tomhegna.com/paid
📢 Want more referrals and repeat business? Get a FREE SAMPLE of our personally branded magazines just for Stay Paid listeners! Click HERE for your exclusive offer.
🎧 Don’t miss this episode—it’s a game changer for your financial future!
Are you missing out on hidden opportunities in the real estate market? David Camp, CEO of HomeScout and head of growth at Realty.com, shares how data analytics and market intelligence can unlock high-value leads—including homeowners struggling with debt. In this episode, you'll discover:
- How consumer debt stress creates new listing opportunities
- Why understanding equity can give you an edge over competitors
- The key to developing a strong market presence and winning more deals
- How faith, purpose, and business success are interconnected
Connect | Resources
Website: https://www.realty.com/ Email: dcamp@realty.com
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads. Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit https://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Stephen Acree and Cody Smith of Acree Brothers Realty Team, the #1 agency in Lynchburg, Virigina, share expert open house strategies to attract top-tier listings, engage buyers, and convert visitors into clients. Learn how to get agents to send you the best opportunities, use a genius approach to involve neighbors and boost interest, and master a follow-up plan that builds trust and keeps prospects in your pipeline. Don’t miss these tactics and a chance to optimize a lucrative lead source!
Connect | Resources
· Download our FREE Open House Resource, including a turnkey open house kit (welcome sign, home survey, kid-friendly activities, and a lot more), a customizable Canva template for branding, an end-to-end open house playbook, and FREE landing pages to capture visitor info.
Visit our Resource Library for more free resources, including e-books, printables, and lead magnets to attract new leads.
Do you have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Are you tired of hosting open houses that fail to generate quality leads and appointments? Rob Stein, one of the nation’s leading authorities in real estate education, shares proven strategies to help you get more out of each of these events. Plus, you’ll learn the real reason why agents continue to fail at an astounding rate (it’s not just the market), get resources for free leads, and discover the principles that make it impossible for you to fail as an agent.
Connect | Resources
· Website: robstein.com
· On-demand training videos: earthtoorbittraining.com
Engage with the training videos at $119 a month, and get FREE access to Rob’s incomparable Earth to Orbit group coaching. Simply email his team at admin@robstein.com and tell them “I heard Rob on Stay Paid!”
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We’re talking with Shaun Peet, a top NASCAR pit crew coach who trains elite teams, including those competing in this year’s Daytona 500! Drawing from his experience, he cofounded DECK Leadership, a company focused on improving the workplace through diversity, efficiency, culture, and kindness. Listen to learn how to build a valued crew, foster next-level teamwork, and handle poor performers effectively.
Connect | Resources
· Websites
-
DECK Leadership
-
Trackhouse Racing
-
shaunpeet.com
· Book: 12 Second Culture
· Follow Shaun on LinkedIn
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Amid a market where the majority of real estate agents are struggling, Realty ONE Group’s Cory Jo Vasquez shares powerful strategies to help them thrive. Learn the one thing to know before spending on marketing, how you can generate leads with zero cash flow, and why habits and routines are key to long-term success. Don’t miss this must-watch episode packed with insights to keep your business moving forward—because in tough times, strategy and mindset are what make the difference!
Connect | Resources
· Website: realtyonegroup.com
· Download Stephen Acree's FREE 2025 Client Touchpoint Calendar. It's the exact plan he used to generate 269 deals in 2024!
- Call Stephen at 434-216-5306
· Must-catch episode: How We Closed 40 Transactions from Absentee Owners
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Join us for a power-packed conversation with some of the insurance industry’s top leaders: Alex Branning, founder of Agent CRM; Nick Bravo, CEO of Level Up Marketing; and Nate Auffort, an agency owner and founder of SWAT Training (Strategic Wealth Accumulation Tactics) who also runs the SWAT conference for insurance professionals. Topics include the benefits of cutting-edge CRMs, costly mistakes that render PPC Google Ads ineffective, and the mindset and skills needed to build lasting wealth.
Connect | Resources
Websites
· Agent CRM
· Level Up Marketing
· SWAT Financial
Connect
· Connect with Nate on LinkedIn and learn about SWAT Training (Strategic Wealth Accumulation Tactics) and the SWAT conference
Books
· Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork by Dan Sullivan and Dr. Benjamin Hardy
· Extreme Ownership: How US Navy Seals Lead and Win by Jocko Willink and Leif Babin
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
We sit down with Dan MacKinnon, a powerhouse real estate coach and mentor, who is also on the staff of Ryan Serhant’s Sell It sales training program. Dan shares his content strategy for generating the Instagram leads that make up 70% of his multimillion dollar annual sales, what so many agents fail to do that causes their marketing to fall short, and the overarching benefit of selecting a niche.
Connect | Resources
· Follow Dan on Instagram @dan_the_realtor
· Check out Dan’s favorite video apps: CapCut and Kino
· Call Stephen at Acree Brothers Realty Team at 434-216-5306
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Jay Schwedelson (founder of GURU Media Hub) is offering expert advice and actionable tips that you can immediately use to take your email marketing to the next level. Discover how to craft subject lines that boost open rates, create irresistible CTAs that drive clicks, and successfully engage new leads. Plus, we’re busting common email marketing myths that are holding you back. Whether you’re a seasoned marketer or just starting out, this episode is packed with insights to help you transform your email marketing strategy.
Connect | Resources
· Connect with Jay on LinkedIn
· Podcast: Do This, Not That
· Free tool: subjectline.com
· Check out Stephen's Touchpoint Calendar for 2025
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Priceless Email Marketing Tips to Boost Open Rates and Engagement
Stephen Acree of Acree Brothers Realty Team shares the exact strategies his team used to find, pitch, and close 40 deals with absentee owners last year. Discover what motivates absentee owners to sell and the importance of having the right data, building trust, and committing to full transparency. Plus, get actionable tips on pitching, real estate investment, and building strong investor relationships. Don’t miss this game-changing advice!
Connect | Resources
· Call Stephen at 434-216-5306—he’ll answer your questions and present to your team!
· Follow him on Instagram @acreebrothersrealty and Facebook @acreebrothers.
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
In this episode, Frank Isoldi, a top luxury real estate agent in New Jersey, shares invaluable insights from his 30-year career. Learn how to break into the lucrative luxury market, uncover off-market properties, and master the art of building authentic, lead-generating relationships. Plus, get his expert take on how AI will shape the future of real estate, including who will win and who will lose. Packed with actionable tips and forward-thinking strategies, this episode is a must-listen for agents ready to take their business to the next level!
Connect | Resources
· Connect with Frank on Instagram @frankdisoldi
· Website: theisoldicollection.com
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
In this episode, Aaron Sheeks, CEO of PureCars, shares actionable insights on strategic growth, leadership, and data-driven marketing. Learn how to build a thriving culture, align your team's efforts with ambitious goals, and leverage customer data to revolutionize your advertising’s effectiveness. Aaron’s advice, drawn from his entrepreneurial journey, provides valuable strategies for driving success in any business. Tune in to uncover fresh perspectives and practical tips to elevate your performance and impact.
Connect | Resources
· Website: purecars.com
· Message and follow Aaron on LinkedIn, Facebook, and Instagram
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
In this episode, we unpack strategies for social media growth and dive into the story behind the viral video phenomenon Breathing Realtor®, which is rocking social media and real estate. We explore feeder markets—an underutilized lead-gen strategy—and how to navigate the tricky nuances of commission splits. And we reveal the one reason that explains why previously proven marketing strategies will always fail.
Connect | Resources
· Check out Mike’s viral video on Instagram, and follow him on your favorite social media platform at @mikehege.realestate
· Website: pridemoreproperties.com
· Follow Stephen and his team on Instagram @stephen__acree and @acreebrothersrealty
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia.com, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
In this episode, Sandra Gebhardt, author of How to Go from Unknown to Famous Online Using Facebook & LinkedIn in Less Than 20 Minutes a Day, shares her social media strategy for building connections with top professionals, growing your influence, and generating referrals—without creating endless content. You’ll discover why entrepreneurs need to rethink their approach to Facebook and LinkedIn, how to turn strangers into valuable business allies, and the repeatable formula that will grow your network in productive ways.
Connect | Resources
Connect
· Follow Sandra on Facebook and LinkedIn
Resources
· Book: How to Go from Unknown to Famous Online Using Facebook & LinkedIn in Less Than 20 Minutes a Day
· Podcast: Binding Authority
· TEDx Talk: “You Are a Bit Too Much!”
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
The Social Media Strategy That Built a Six-Figure Empire in 20 Minutes a Day
Prepare to thrive in the 2025 housing market with expert insights from HomeSmart’s Todd Sumney and Rich La Rue. This week, we dive into managing your client relationships in ways PROVEN to build your business. Plus, you’ll discover the two critical elements to success that many agents are overlooking, contributing to the industry’s high failure rate.
Connect | Resources
· Podcast: HomeSmart’s The Real State podcast on Apple Podcasts and Spotify
· Website: homesmart.com
· FREE e-book: Getting Started with Relationship Marketing
· FREE webinar: How I Got a 9,000% ROI & How You Can Too with Garrett Maroon
Visit our Resource Library for more free resources, including additional e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
2025 Housing Market: Insights from HomeSmart’s Top Executives
Learn how to boost your referrals in 2025—without dreaded client calls! Skye Michiels, top real estate agent turned founder of With Heart Coaching, explains how to transform the way you nurture your sphere so that client interactions feel rewarding and not awkward. Discover how to create a relationship-driven CRM, ask for help in ways that make your clients feel valued, and flip a common belief that holds agents back from taking action. These strategies promise to make building relationships simpler and more enjoyable, setting you up for a referral-rich year ahead.
Connect | Resources
· Website: skyemichiels.com
· With Heart Coaching: withheartcoaching.com
· Connect with Skye on Instagram @skyemichiels
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
How to Get More Referrals with Less Work and Fewer Calls
Ready to increase your client referrals? In this episode, referral expert Dan Allison, founder of the Advisory Development Community and The Exchange, shares a powerful, psychology-based three-part strategy—complete with sample scripts—that will teach you how to inspire and guide your clients to connect you with qualified leads. Plus, find out why the “give, give, give, ask” approach could be holding you back and how early conversations about referrals can change everything.
Connect | Resources
Connect with Dan:
· Get a free 7-day trial of The Exchange at skool.com/exchange. Send Dan a DM mentioning “Stay Paid” from within the platform, and you’ll get a link to add a person to your membership at no extra cost.
· Website: integrity.com
Connect with Stephen:
· Website: acreebrothersrealtyteam.com
· Phone: 434-216-5306
Resource:
· Book: The Mindset of a Sales Warrior by Jason Forrest
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
This week, we present a compelling conversation about self-discovery and authenticity. Executive coach and keynote speaker Rocky Garza shares his transformative “confidence method”—a framework for personal and professional growth that has helped thousands break through limiting beliefs, align their strengths with their values, and lead with confidence. He also delves into “identity mapping” as a tool for clarifying values and purpose, explores the crucial difference between service and sacrifice, and offers practical strategies for sustaining growth, fostering a positive mindset, and balancing work with life.
Connect | Resources
· Virtual masterclass: rockygarza.com/beyondsuccess
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We’re talking with Ann Morgan, an agent from Stillwater, Oklahoma, about simplifying your marketing by sticking with strategies that work. You'll discover two unique post ideas that will increase your social media engagement and learn why the success of client and community events isn’t about attendance numbers but something more meaningful. Plus, get valuable insights on the key to getting clients to sign a buyer’s agreement.
Connect | Resources
· Follow Ann on Instagram or Facebook
· Follow Acree Brothers Realty Team on Instagram @acreebrothersrealty, or call 484-216-5306 to speak with Stephen
· Download our FREE Social Media Analytics Tracker
Visit our Resource Library for more free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
If you’re looking for practical ways to expand your knowledge, attract more clients, and stand out from the competition, this episode is a must. Dennis and Teresa Walsh, experts in residential construction, new home sales, and real estate marketing, have created Certified New Home Specialist, Residential Remodeling Specialist, and Residential Construction Certified real estate certifications to help agents do just that. Join us to discover how these assets can benefit your business and clients, opportunities in new home sales and remodeling markets, and strategies for marketing your expertise to build trust and grow your brand.
Connect | Resources
· Website: sellnewhomes.com
· Book: Real Estate’s Best Kept Secret: The FHA 203k Program Can Change Your Life and Financial Future!
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
Tami Bonnell, cochair of EXIT Realty Corp. International and a top leader in real estate, shares the key habits behind her success, a powerful strategy for creating a consistent, proactive action plan that ensures you work on your business, not in your business, tips for staying ahead of market trends, and examples of converting data into business opportunities. Don’t miss these practical insights from one of the industry’s best!
Connect | Resources
· Follow Tami on Instagram @bonnelltami or Facebook @tamibonnell
· Text TAMI to 85377 to receive Tami’s mobile business card
· Free e-book: A Ten-Step Guide for Moving Out of State
Visit our Resource Library for more free resources, including e-books, printables, and additional lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We’re exploring how to identify your next big move and scale your business to new heights. We dive into the incredible story of a company that grew from a start-up to one of the Inc. 5000 fastest-growing private companies in America, now valued at $70M. We also discuss the power of Grant Cardone’s 10X360 Platform and share a vital lesson in leadership: how to teach top performers to embrace change in today’s evolving business landscape.
Connect | Resources
· Website: justinbrock.com
· Instagram: @thejustinbrock
· YouTube: @justinbrock
· FREE e-book: How Independent Insurance Agents Can Increase Service and Lines of Coverage
Visit our Resource Library for free resources, including additional e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Dave Albin, CEO of Firewalk Productions, shares valuable insights on how firewalking fosters deep team connections through experiencing vulnerability and shared achievement. Hear stories from 20 years of working with Tony Robbins, learn how recalling past successes helps overcome challenges, and discover why building a supportive community is vital for growth. This episode offers practical wisdom on leadership, team building, and personal development with concrete takeaways that can transform both personal and professional relationships.
Connect | Resources
· Website: firewalkadventures.com
· Learn more about the Dave Albin Firewalk Academy, running October 8–12, 2024.
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Gino Blefari, CEO of HomeServices of America, shares key insights from his rise as a top industry leader. Listeners looking for practical leadership tactics will learn the powerful strategy he used to recruit 1,000 agents in 18 months, the daily routine that fuels his mindset, and his perspective on leading a disciplined and motivated team, especially now as the real estate industry experiences tumultuous change.
Connect | Resources
· Email: ginoblefari@homeservices.com
· Gino’s blog: Thoughts on Leadership
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
CEO of HomeServices of America Offers Lesson in Leadership, Discipline, and Mindset
In this Stay Paid episode, we sit down with John Terry, founder of Black Belt Leadership, to tackle a key challenge—effective leadership communication. Learn the four types of communication preferences, the common mistakes leaders make when providing feedback, and the essential foundation for gaining your team’s trust and respect. If you're striving to improve your communication skills and genuinely connect with your team, this episode provides actionable insights to help you drive accountability and success.
Connect | Resources
· Website: beablackbeltleader.com
· Book: Black Belt Secrets of Success: How to Have Everything You Want in Life
· Listen to John’s previous Stay Paid interview: Be a Black Belt Leader with John Terry
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
How Masterfully Effective Leaders Communicate
Building strong client relationships is crucial to business success, but the benefits often take time. In this episode, Jeff Jackel and Jay O'Brien of Client Giant share how thoughtful gift giving can create memorable moments that strengthen loyalty. You'll learn the importance of timing and messaging, how to amplify the impact of client gifts by tying them to a larger purpose, and the value of offering a white-glove concierge experience. Tune in for practical tips to enhance client engagement and build lasting connections through authentic, personalized gestures.
Connect | Resources
· Website: clientgiant.com
· Free printable: 12 Month Pop-By Printable Bundle
Visit our Resource Library for more free resources, including e-books, additional printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Real estate industry veteran Allan Dalton shares practical advice from his new book, Buyer Agent Be Aware, which focuses on helping buyer agents clearly communicate their value in an evolving market. Listen in to learn a three-part strategy for advancing beyond the latest industry disruption, tips for discussing compensation with confidence, and how to deliver a buyer presentation that instantly and dramatically builds credibility and trust. Allan also dives into how small shifts in language can greatly impact how clients perceive your expertise.
Connect | Resources
· Book: Buyer Agent Be Aware: What Every Buyer Agent Must Know & Do in a Post-Disrupted Real Estate World!
· Connect with Allan at allandaltonconsulting@gmail.com or 805-338-8796
· Free e-book: The Science of How to Become a Memorable Real Estate Agent
· Free lead magnet: Questions Every Seller Should Ask When Hiring a Real Estate Agent
Visit our Resource Library for more free resources, including additional e-books, lead magnets to attract new leads, and printables.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
Are you tired of settling for mediocrity? Are you ready to unlock your full potential and achieve extraordinary success? In this week's episode, we sit down with John Wetmore, author of Do More Now, Get Better Later. John shares his inspiring journey and reveals the secrets to achieving remarkable results.
Discover the power of his "DO MORE" mindset, learn the importance of discipline and ownership, and understand why taking risks and embracing challenges is essential for growth. John's insights will leave you motivated, inspired, and equipped to take your career to new heights.
Connect | Resources
· Learn more about John and get a copy of his book here: https://johnwetmore.com/
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing tools and get exclusive discounts reserved just for Stay Paid listeners.
Being a successful entrepreneur demands constant adaptation, especially when facing the challenges that come with business growth. Our own business has encountered stalled growth after years of expansion, leading us to reflect on the reasons behind it. In this candid conversation, we explore the unsettling consequences of introducing new elements to your business, the hidden risks of hiring top talent without proper oversight, and the delicate balance between strategic planning and quick decision-making. If you're dealing with similar challenges, this episode provides valuable insights to help reignite your business momentum.
Connect | Resources
· Listen to Krystopher Benyamein explain his green screen strategy for winning listings in “Timely Tactics for Attracting High-Intent Buyers.”
· Connect with Stephen on Instagram @acreebrothers
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
This week. Ellis Suazo, cofounder of the Wealth Academy, shares the real reasons why insurance agents fail and what it takes to overcome the hidden challenges. Discover the critical difference between being an entrepreneur and an intrapreneur, the most valuable investment you can make in your career, and the one thing leaders can’t shy away from when it comes to building a strong team.
Connect | Resources
· Website: thewealthacademy.us
· Instagram: @mrwealthacademy or @mrswealthacademy
· Free e-book: Lead Generation for Insurance Brokers
Visit our Resource Library for more free resources, including additional e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Grigory Pekarsky, cofounder of Vesta Preferred Realty, offers a compelling case for why you need to systematize your real estate business. By combining efficiency and excellence, his team has been recognized by RealTrends Verified as Illinois' #1 independent real estate team by volume since 2021. Join us to discover the three most important elements that contribute to a successful career in real estate, how to avoid the #1 cause of agent burnout, and the singular thing you can do today to immediately increase your productivity.
Interested in a free sample of our Magazine? Click here: https://remindermedia.com/staypaidnewagent/
Connect | Resources
· Instagram: @grigory_pekarsky
· Website: vestapreferred.com
· Website: grigorypekarsky.com
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
In this episode of Stay Paid, we’re privileged to speak with BAM contributor Alyssa McIntyre, who shares how she’s managed to develop her social media strategy to the point where Instagram has become her top lead source for homebuyers and sellers as well as agent-to-agent referrals. Join us to hear the really smart advice Alyssa received that helped her become more comfortable in front of the camera, listen to her tell hilarious stories about how being authentic on social media has won her clients she otherwise would never have connected with, find out a brilliant tactic for engaging past clients that inevitably restarts conversations, and discover an underused channel that causes even the busiest agents to follow up with her.
Interested in a free sample of our Magazine? Click here: https://remindermedia.com/staypaidnewagent/
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/ staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Connect | Resources
Instagram: @thealyssamcintyre
FREE e-book: The Relationship Marketer's Guide to Social Media Success
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
Angela Yungk is the lead real estate advisor and mentor with Arterra Luxe Florida, and this week on Stay Paid, she offers advice for how other agents can stand out among the competition by selling not just homes but also lifestyles. In addition, she discusses customer avatars, various options for content marketing, and the central importance of building strong relationships with key individuals in your community.
Interested in a free sample of our Magazine? Click here: https://remindermedia.com/staypaidnewagent/
Connect | Resources
· Website: hellopalmbeaches.com
· Instagram: @hellopalmbeaches and @angela.yungk
· FREE printable: Real Estate Referral Partner Worksheet
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/ staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Interested in a free sample of our Magazine? Click here: https://remindermedia.com/staypaidnewagent/
Amy Stockberger has taken the simple concept of serving her clients and transformed it into a legacy-building real estate business that adds high-level income streams to the usual commission check. Join us to discover a one-of-a-kind approach to client nurturing that keeps you relevant for life, four phenomenal ideas to exponentially increase brand awareness and warm referrals, and a way to turn strategic referral partnerships into a major profit center for your business.
Connect | Resources
· Send “HST” in a DM to @amystockberger on Instagram to get a free copy of Amy’s Lifetime Home Support framework.
· Website: amystockberger.com
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Aside from making money, what is the purpose of your business? The combination of generating a profit and being a business with purpose can’t be beaten in spreading awareness and appreciation of your brand. Giving back with authenticity generates goodwill, clients, and referrals—and having an overarching goal that aligns with your values with help to sustain your soul when things get tough.
Connect | Resources
Connect with Stacy
· Instagram @allweinrealtor
· Facebook: @stacy.allwein
· Website: allweinteam.com
· Phone: 301-606-6716
Recommended resources
· Book: The Purpose Driven Life: What on Earth Am I Here For? by Rick Warren
· Podcast episode: Ep. 478 Be a Business of Purpose and Profit (with Giveback Homes)
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
Purpose & Profits: The Winning Business Combo
Is cold calling a dead end? Tune in and see how data can revitalize your outreach. Guests Rylan Folts and Sam Kendree of WealthFeed join us to discuss using real-time data to pinpoint the best leads to call and spark genuine conversations that lead to valuable meetings. We also debate the usefulness of “match and mirror” tactics, and we reveal the real obstacle that keeps sales professionals from cold-call success.
Interested in our free touchpoint calendar? Click here to learn more https://remindermedia.com/printables/stephen-touchpoint-plan/
Connect | Resources
· Websites
-
wealthfeed.com
-
catalyzeai.com
· FREE webinars
-
Unlocking Organic Growth: A Blueprint for Advisors to Automate a Growth Machine with Money-in-Motion Data and Direct Mail
-
An Explosively Innovative Way Agents Can Get Listing Leads in a Shifting Market
· FREE e-book: Guide to Cold Calling
Visit our Resource Library for free resources, including additional e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Data-Driven Cold Call Tactics That Get You Heard
Instead of seeing her youth as a liability, Katie Kenny (who’s 23) has leaned into everything that’s best about Gen Z—including their pragmatic outlook, comfort with social media, and deep commitment to authenticity—to win the trust and confidence of her real estate colleagues and clients. Listen to her interview to hear the details of the outstanding open house strategy that launched her career and how she’s using green screen videos to boost her social media engagement.
Connect | Resources
· Instagram @thekatiekenny
· Blog: How to Use the Green Screen on Instagram: A Beginner's Guide for Real Estate Agents
· Free printable: Open House Kit
Visit our Resource Library for free resources, including more printables, e-books, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
“Real estate agents who are remaining engaged with their spheres are still thriving.” So says Sean Carpenter, agent, coach, and national speaker previously recognized by Inman News as one of the Top 100 Most Influential Leaders in Real Estate. In this week’s episode, we reflect on Grant Cardone’s interview with RE/MAX founder Dave Liniger and speak with Sean about motivation, attitude, and his strategy for remaining connected with his sphere in meaningful ways that continue to produce referrals and new leads.
Connect | Resources
· BAM blog: How Haters Made a Real Estate Legend: Grant Cardone’s Interview with RE/MAX Founder Dave Liniger
· Sean’s blog: Carp’s Corner
· Twitter @seancarp
Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Challenge Accepted: How to Succeed When Other Agents Are Failing
The godfather of talking-head social media, Alex Hormozi, is throwing in the towel. He’s given up on editing, music, jump cuts, and topics with wide appeal in favor of longer form videos targeted to a narrower audience who will actually grow his business. We’re joined by Garrett Maroon, a three-time Stay Paid guest, to talk about what it means for content creators. Plus, you’ll get our strategy of the week and answers to listeners’ questions.
Connect | Resources
· Why Every Agent Needs to Pay Attention to Alex Hormozi’s Content Shift by The Broke Agent
· Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
0:00 Introduction
1:53 Headline of the week
7:53 The value of authenticity
18:54 Why Hermozi made the switch
20:47 “How’s business?” update
28:54 Turning the convo to referrals
35:50 The genesis of Garrett’s book
52:10 Listener Q&A
58:04 Action Item
This week, we’re speaking with Dustin Fox, BAM contributor and cofounder of Devon and Dustin Fox Homes. Not only has his team amassed about 1,700 Google reviews (with an aggregate rating of 5 stars!), but they’ve also closed $400M in sales in only three years. He’s sharing his client review strategy, his huge success with advertising on YouTube TV, and the four-email sequence that produced nine listings in six months.
Connect | Resources
· Website: David and Dustin Fox Homes
· BAM blog: How Email Marketing Landed Me 9 Listings in 6 Months
· Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
0:00 Introduction
1:17 Google review strategy
15:00 YouTube TV strategy
29:31 Headline of the week
40:06 Sales and marketing strategy of the week
46:54 Listener Q&A
49:47 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Who says you need endless content to win big on Instagram? The greatest hack ever is to put your creative energy not into posting but commenting. Yep, comments are key! This week on Stay Paid, we’re sharing five strategic tips to turn comments into engagement magnets. From sparking fun debates to asking killer questions, discover how to boost engagement and attract new followers—all without a single new post! Plus, you’ll get our strategy of the week and answers to listeners’ questions.
Connect | Resources
· BAM blog: How to Grow on Instagram (Without Posting)
· Book: The Five Dysfunctions of a Team: A Leadership Fable
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
0:00 Introduction
0:11 About Acree Bros and ReminderMedia
1:33 Growing without posting
3:09 Tip 1: Gary Vee’s $1.80 strategy
4:58 Tip 2: Ask questions
6:42 Tip 3: Use keywords
7:52 Tip 4: Pin comments
12:39 Tip 5: Direct organic discovery
15:06 Sales and marketing strategy of the week
21:35 Listener Q&A
26:05 Action Item
This week on Stay Paid, we’re breaking down four Instagram tips and exposing a couple of myths about how to best use the platform to grow an audience with social media expert and Actually Agents founder, Luca Alboretti. Tune in, and you’ll also hear Luca’s advice for how to really grow your Instagram from 0 to 100K (he’s got 197K followers) and what you absolutely must NOT do with your posts. Plus, you’ll get our sales and marketing strategy of the week.
Connect | Resources
· BAM blog: 4 Insider Tips from Meta to Grow on Instagram
· Follow on Instagram @actuallyagents
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Relitix just released its Agent Movement Index for April, and it’s a weird one. First, the number of active agents is on the rise (don’t they know inventory is DOWN?). And second, the number of agents moving from one brokerage to another is on the rise with April’s movement outpacing March’s—that’s super unusual. Join us to find out what’s going on and the implications for both agents and brokerages. Plus, you’ll get our strategy of the week and answers to listeners’ questions.
Connect | Resources
BAM blog: 2 Trends to Watch: More Agents & More Movement Between Brokerages
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
0:00 Introduction
0:37 About ReminderMedia
4:15 The reality of growing a business
9:21 Headline of the week
31:09 Sales and marketing strategy of the week
39:09 Listener Q&A
43:09 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Happy Memorial Day weekend to our Stay Paid Listeners! Before our Monday episode, we wanted to share a quick mini-episode with you to share the strategy Stephen used to land a $1.2M listing.
If you'd like to learn more, visit: https://remindermedia.com/2024-memorial-day-sale-podcast/
A true Instagram expert, Michelle Berman puts the nail in the coffin of viral videos, sharing why real conversations are the key to conversions. She explains her three-part DM that authentically connects and keeps the discussion going. She also offers an outstanding strategy her real estate clients have used to attract hyperlocal opportunities and direct business. Plus, you’ll get our strategy of the week and answers to listeners’ questions.
Connect | Resources
· Connect with Michelle on Instagram @bermanmediasocial
· Learn more about Michelle’s program, Beyond the Method.
· Stuck in a Content Rut? Do This to Get Out of It by Lindsey Jo
· FREE resource: The Relationship Marketer's Guide to Social Media Success
Visit our Resource Library for more free resources, including additional e-books, printables, and lead magnets to attract new leads.
❓ Have a question you’d like us to answer? Send us an email at podcast@remindermedia, or shoot us a DM on Instagram @staypaidpodcast.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
0:00 Introduction
0:12 Guests and topic of the week
2:11 The challenge to constantly create content
3:45 Personal content makes you approachable
8:11 Share successes in stories
12:18 A superb example of story telling
14:12 Content creation: Venn diagrams and AI
17:40 How to convert your audience
21:28 DM strategy Part 1
25:21 DM strategy Parts 2 and 3
26:14 Example of DM strategy in action
27:58 The time commitment
30:37 The direct ask
32:08 Moving convos through the funnel
37:23 Weekly marketing tip
42:40 Listeners’ Q&A
45:43 Find your level of consistency
50:49 Quality over quantity
52:31 Social media is a lead pillar
54:40 Action Item
When building your client base, there are five mistakes that BAM contributor Sarah Lentz warns agents to avoid. One of the biggest is focusing on increasing brand awareness over cultivating relationships in your sphere. We’re discussing this and the other blunders that agents frequently commit when trying to build their client base. Plus, you’ll get our strategy of the week and answers to listeners’ questions.
Connect | Resources
· 5 Mistakes Agents Must Avoid When Growing Their Client Base (BAM blog)
· Acree Brothers Realty Team in Lynchburg, Virginia, is hiring top agents! Contact Stephen Acree at 434-607-2976
Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
0:00 introduction 0:12 Guest Intros 0:38 Headline of the week 8:16 What’s the most loyal Generation? 13:05 Luke’s exciting speaker event news! 20:56 Sales Strategy of the week 28:18 Listened Q&A 31:20 Last words from Stephen & Cody 32:13 Closing Statements 33:50 Action Item 5 Mistakes That Will Kill Your Client Base
It’s the first episode of our new Stay Paid format! Join us for lively conversation, the sales tip of the week, and answers to our listeners’ questions. Tune in to hear the leader of the top sales team in Lynchburg, Virginia, Stephen Acree and his director of sales Cody Smith discuss the implications of the NAR lawsuit and settlement, along with an account of what Gary Keller has to say about it. Plus, you’ll get this week’s expert sales tip and answers to listeners’ questions. 💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners. Connect | Resources Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
When you’re confronted with a difficult business decision, it’s not uncommon to later wonder whether you made the right choice. Wouldn’t it be great if you had a decision-making shortcut—one that minimized the worry and uncertainty—that you could rely on to reveal the best course of action? In this Silver Dollar episode, we talk about a recent business decision we made and what led us to our final answer. We believe our process is one that will help you the next time you’re faced with a tough call.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/ staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.
Connect | Resources
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 Assessing the situation
2:52 Be led by your goals
5:42 Benefit to our audience
6:46 New podcast format
8:03 Rethinking content creation
10:03 Luke’s motivation for change
11:18 Act. Track. Pivot.
14:40 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Ryan Forman is a mortgage broker working in more than 12 states and one of the key people behind ActuallyAgents, an online community of over 9,000 real estate agents. In these roles, he has the opportunity to engage large numbers of agents, so he's got the inside track on what's working for agents right now. During his interview, he shares three such marketing tactics you, too, can use to grow your business. Join us for today’s episode to hear about the undeniable foundation that continues to define every successful approach to real estate marketing regardless of whether it’s email blasts, paid ads, door knocking, or something else; the YouTube strategy that produced 16 deals in one year and 28K views in 28 days; and the best plan for sending cold emails we’ve ever heard.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/ staypaidmarketing to explore the world's best marketing, and get exclusive discounts reserved just for Stay Paid listeners.
Connect | Resources
· Website: actuallyagents.com
· ActuallyAgents Blog: Discord for Realtors: Cultivating Real Estate Success Beyond the Norm (And get their newsletter!)
· Instagram: @ryanjforman
· FREE printable: Real Estate Referral Partner Worksheet
· FREE lead magnet: A Road Map to Selling a Home
You can get more free resources, including e-books, additional printables and more lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:11 Ryan’s business bio
1:49 Ryan’s backstory
6:41 What’s working in marketing
8:27 What’s working on YouTube
13:01 Tip to getting started
14:57 Email marketing strategy | Referral partners
19:31 Email automation software
22:08 Advice post-NAR settlement
27:14 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
3 Marketing Strategies That Are Working for Agents Today
We all know that market shifts are inevitable and a natural part of the economy; no business, regardless of industry or size, is completely immune to downturns. As a result, every business owner needs a plan that will not only get them through a rough patch but also help them secure a dominant market position when things begin to look brighter. Today’s episode aims to help you with that plan. Join us to find out a very specific action you can take to fortify your resolve, sharpen your skills, and encourage you to think in new ways; how to determine where to put your time, money, and energy so that you can produce the greatest ROI; and the huge mistake to which every business is vulnerable and what you can do to avoid it.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/ staypaidmarketing to explore the world's best marketing, and get exclusive discounts reserved just for Stay Paid listeners.
Connect | Resources
FREE lead magnet for real estate agents
· The 5 Biggest Mistakes to Avoid When Selling Your Home
· A Guide to Buying Your First Home
You can get more free resources, including e-books, printables, and additional lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
2:10 Shifts cause confusion
2:59 Go on the offensive
4:01 #1 Embrace the change
7:35 #2 Sharpen your skills
9:57 #3 Consult the data
11:33 #4 Focus on client experience
14:11 #5 Niche down
16:56 Action Item
Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
NAR Settlement: What Warren Buffet Would Advise Agents
Tamany Hall, owner of the Simple Touches, helps real estate agents manage their social media to generate top-of-funnel leads. This week on Stay Paid, she shares a series of Golden Nuggets about how agents can optimize Instagram for generating local leads. Join us to find out the nonnegotiable first step to attracting leads with social media, a smart tip for discovering the type of content you’re best positioned to provide, and how you can move leads through your sales funnel using Instagram, even if you haven't done anything with leads on it before. Plus, you’ll discover how your personal use of the platform could render it far less effective for lead generation and what to do to avoid such a disaster.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/ staypaidmarketing to explore the world's best marketing, and get exclusive discounts reserved just for Stay Paid listeners.
Connect | Resources
Website: The Simple Touches
Instagram: @realtorsocialmediamarketing
FREE e-books
· How to Win at Instagram
· Lead Generation for Real Estate Agents
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:07 Tamany’s business bio
1:30 Converting social media leads
4:52 Train the algorithm
8:53 Niche-defined content
11:12 Moving leads through your funnel
15:20 TikTok vs. Instagram
18:41 Engagement strategy
21:07 Frequency of posts
22:55 Advice on reel titles
26:05 Social media jumpstart
27:54 About Social Simplicity
0:00 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Training Instagram to Bring You More Local Leads
When double-digit attempts to connect with someone who has already raised their hand don’t pay off, it can be immensely frustrating. Even the most diligent sales professionals eventually get weary of the crickets. In today’s Silver Dollar episode of Stay Paid, we discuss five tactics you can use to get any lead, including the most elusive ones, to respond. Listen to discover a strategy to keep control of the sale when your attempts to connect have failed, successful approaches used by call centers to vary the timing of your follow-ups, and a simple text you can adapt to your industry that practically guarantees a response every time.
💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/ staypaidmarketing to explore the world's best marketing, and get exclusive discounts reserved just for Stay Paid listeners.
Connect | Resources
· Blog: 7 Tips to Get a Prospect to Respond to You (from Spiro)
· Free webinar recording: The Art of Following Up
You can get more free resources, including e-books, printables, additional webinar recordings, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 Tactic #1: Use multiple channels
4:50 Automation | Speed to lead
8:43 Tactic #2: Switch up attempts | Examples
10:22 Tactic #3: Offer item of value
13:40 Tactic #4: Keep control of follow up
15:07 Tactic #5: Make a personal connection | Examples
18:40 Action Item
Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
How to Get Real Estate Leads to Respond [5 IRRESISTIBLE TACTICS]
This week, we are resharing one of our most popular episodes with the one and only: Jaynie Carlucci! Jaynie is so in tune with what drives her clients and their decision-making styles that she became a top producer in the New Jersey real estate market and did more than $30 million in sales in 2022 alone!
In this episode, Jaynie discusses the importance of building genuine connections and how her business background and training in neuro-associative programming (NAP) help her tap into her clients’ deepest needs and wants.
Listen to find out how you can use NAP to form more genuine connections with clients.
Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode.
Connect | Resources
To contact Jaynie, go to https://thebossteamcollection.com/
Email: njreboss@gmail.com
Instagram: https://www.instagram.com/thenjreboss/
0:32 Introduction
1:50 Jaynie’s backstory
3:05 Keys to success
6:25 Breaking into the luxury market
8:20 Neuro-linguistic programming (NLP)
18:30 How to keep your brand top of mind
22:30 Building your brand early
23:28 The book that has had the most impact on Jaynie
26:40 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Quick—what’s your personal brand? Don’t worry if you don’t know (well, maybe worry a little) because in this Silver Dollar episode of Stay Paid, we’re explaining not only what a personal brand is but also how you can strategically build one that inspires trust and loyalty. If you do know yours, are you sure it’s what you think it is? Join us to understand the nature of a personal brand and how an unmanaged one can silently destroy your business, discover a powerful exercise that will clarify your unique value proposition into a single, compelling sentence, and get three resources you can leverage to enhance and promote your professional identity.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· The Brand Gap: How to Bridge the Distance Between Business Strategy and Design by Marty Neumeier
· Blog: A Real Estate Agent's Guide to Building a Personal Marketing Plan
· Free e-book: The Relationship Marketer's Guide to Branding
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:57 Discovering your brand
3:15 Step 1: Unique value proposition
8:34 Extended example
10:50 Step 2: Consistent brand identity
14:23 Step 3: Leverage online content
18:42 Step 4: Leverage influencers
20:25 Step 5: Networking
20:51 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
5 Steps to Building a Personal Brand
This week on Stay Paid, we’re speaking with Katie Lucie, real estate agent, contributor to Broke Agent Media (BAM), and hyperlocal expert on all things in Juniper, Florida. She’s rocking her numbers, and during her interview, she shares the most important prerequisite to a farming strategy that works right out of the gate, how to integrate your geofarming plan with neighborhood events, why social media vanity metrics don’t deserve your attention, and how to manage your home life and work life and still get it all done. She also offers her best advice for agents navigating this potentially career-changing market.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· Blog: How to Calculate Turnover Rate When Selecting a Farm
· Free case study: Only 4 Months into ReminderMedia’s Postcard Campaign, Agent Lands Two Listings on the Same Street
You can get more free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:13 Katie’s business bio
2:07 Extreme time management
4:22 Judicious prospecting
6:06 Geofarm tip 1: Turnover rate
7:35 Geofarm tip 2: The demographic
9:55 Client touchpoints
14:53 From farming to convos
17:04 Geofarm tip 3: The dominant agent
18:02 Approach to social media [Golden Nugget]
20:06 The hype about viral videos
23:37 3 things agents should do right now
27:46 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
You can get more free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
Geofarming Genius: Top-Producing Agent Shares Brilliant Hyperlocal Geofarming Tactics
You may take lengthy minutes selecting the perfect words for your blog, but in the long run, research suggests you could be better off investing that time into choosing images. In this episode of Stay Paid, we share five ways you can use images to raise your blog’s click-through rate, increase the time visitors spend reading your articles, boost social sharing, and improve readers’ retention. Join us to discover how many images you should include, and where you should place them, to get better results; the must-have image you need to include in every blog and how to optimize its effect; and AI and more traditional tools that will help you create blog images, pictures for social media posts, and videos.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
Blogs
· 11 Blog Images: Best Practices for Adding Great Pictures to Every Post (from Orbit Media)
· Understanding Copyright: How to Safely Incorporate Internet Images into Your Marketing
Tools
· InVideo: creates videos from text
· Giphy: grab animated .gif files
· Meme Generator (free version)
· Pexels and Unspash: Free images
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 Blogging trends
3:53 Impact of images
3:47 #1: Use as many images as possible
5:42 #2: Use charts and graphs
6:48 #3: Include faces in every post
9:25 #4: Place quotes over images
9:59 #5: Embed videos into your blog
13:12 Bonus tips
15:09 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Best Practices for Using Images in Your Content
Krystopher Benyamein, this week’s Stay Paid guest, is the driving force behind Estate of Grace in Norwalk, California. He shares the lesson he learned after scaling Mt. Everest that redefines what it means to be “goal oriented,” emphasizes why agents need to identify one aspect of their jobs they absolutely love, and delivers three mind-blowing ways he’s capturing buyer leads along with a twist to one that we guarantee you aren’t using to secure listings.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· Instagram: @krysbenyamein
· FREE e-book: The Science of How to Become a Memorable Real Estate Agent
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:10 Krystopher’s business bio
2:34 The lesson of Mt. Everest
4:37 The evolution of your “Why?”
5:42 Tip #1: Get a mentor
7:16 Tip #2: Don’t expect it to be easy
8:50 About NAR lawsuit
13:06 Find something you love
13:37 The common thread in success
15:57 Reframe thinking about social media
21:25 Buyer lead idea #1 [Golden Nugget]
24:09 Buyer lead idea #2
25:00 Buyer lead idea #3
26:05 Mt. Everest documentary/Juniper Fund
29:45 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Bullying, gossiping, slacking off—these are just a few examples of the types of conduct that, if not stopped, can bring down morale, slow productivity, and, ultimately, affect your entire business. In this Stay Paid Silver Dollar episode, we discuss five different types of employees that have the potential to derail progress and ruin what you’ve built. We point out the signs to look for and suggest ways to rein in the troublemakers so they contribute to, rather than detract from, all you’re trying to achieve.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· Entrepreneur blog: 5 Types of Toxic Employees and How to Deal With Them (Infographic)
· FREE e-book: The Ultimate Beginner’s Guide to Facebook Marketing
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 The danger of toxic employees
1:44 Responsibility to address the issue
2:45 #1 The hot mess
4:09 Correction
4:32 Expect greatness
5:17 #2 The slacker
6:40 The high cost of low productivity
7:30 Correction
8:40 #3 The martyr
9:19 Correction
10:26 #4 The socialite
10:59 Correction
12:50 #5 The sociopath
13:46 Correction
15:13 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
This time on Stay Paid, we speak with Jacki Semerau Tait, an agent, coach, author, and speaker, and staunch proponent of relationship marketing. Most agents know that garnering referrals is superior to constantly chasing new leads, making building relationships with their SOI preferable to cold calling, sourcing internet leads, door knocking, and other approaches to lead generation. Even so, not all understand how to implement and sustain an effective relationship marketing strategy. This is where listening to Jacki’s interview will help. Join us to discover a simple approach to effectively managing relationships with everyone in your database regardless of its size, the highly feasible routine that will produce at least one appointment every week, and what you should do to organically connect and network with other agents you may not have considered working with before.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· FREE e-book: Getting Started with Relationship Marketing
· FREE printable: 12 Month Pop-By Printable Bundle
You can get more free resources, including additional e-books and printables as well as lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 Jacki’s business bio
2:21 Living a life on purpose, in purpose
4:58 The basis of relationships
6:41 Building relationships at scale
10:00 Touchpoint strategy
13:32 10 call a day, 5 days a week
16:24 “Shortcut” fees
18:01 Building a referral agent network
19:21 Coaching for relational agents
23:06 Where to focus in this market
27:34 Action Item
Making Relationship Marketing Work for You
In this Silver Dollar episode, we’re sharing eight robust tools (plus lots of examples) that will bolster your efficiency, allowing you to squeeze more from each 24-hour day. These tools will relieve you of the burden of the minutiae that robs you of precious hours, freeing you to provide best-in-class service to your clients while also reclaiming your sanity—we mean, weekends.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· Original source: Best CRM Software of 2024
· FREE e-book: How 5 Top Producers Generate Referrals
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:27 #1. CRM
5:06 #2. Integration tools
6:22 #3. Calendar management
8:06 #4. Graphics software
10:35 #5. Freelance sourcing
11:45 #6. Social media automation
13:01 #7. Organization tool
13:49 #8. Marketing automation
16:06 Action Item
Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Want Josh and Luke to help you with your marketing?
Visit www.remindermedia.com/StayPaidMarketing
400 Medicare Apps in One Month—WHAAT?
If you didn't catch our interview with the Girls with Grit the first time, you’re in luck! Founders Lauren Rocco, Jamie Tulak, and Tara McCarthy tackle the struggles of the 2023 housing market that continue to dog agents in 2024. Tune in to hear the Golden Nuggets you may have missed, and get ready to look at current market challenges in a different light. Listen to discover tactics for becoming “5-Mile Famous” and dominating your local market, niches that—regardless of market conditions—will always need to buy and sell, and how to approach client events so they become your #1 source of new leads.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· The 2024 Girls with Grit Collective Annual Conference is scheduled for April 21–24 in Nashville, Tennessee.
· Bonus episode: 12 Client Appreciation Events Inspired by Top Agents and Producers
· FREE e-book: How 5 Top Producers Generate Referrals
· FREE e-book: Lead Generation for Real Estate Agents
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
2:24 Business biographies
8:15 The 3-part mission of Girls with Grit
13:30 4 hot real estate niches
15:36 Tips for your messaging
19:05 Strategies for keeping in front of audience
21:23 CRM of preference
23:28 Lead gen: being 5-mile famous
24:40 The issue with online leads
27:52 Lead gen: client events
30:31 How do you get started after relocating?
34:02 Girls with Grit conference
36:20 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
The Girls with Grit Share Timeless Lead-Gen Strategies [Repost]
What’s the difference between the winners and losers, great and mediocre, and high achievers and those who scrape by? What enables our top sales professional to close 1,200 sales a year while the rest average 400–500? Join us this week to find out the only two things keeping you from achieving more of what you want.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 What makes a winner?
4:46 #1 Work ethic
7:32 Success happens when you do the work
9:01 #2 Belief in a vision
11:45 Belief comes from effort
14:40 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
THE MINDSET OF A WINNER // It comes down to 2 things
This week, we speak with Ramon Casaus, founder of author, podcast host, ROC Real Estate Partners, and creator for Broke Agent Media (BAM). He believes that as the industry evolves, listing agents will have the advantage. In fact, he’s already made the decision to work exclusively with sellers. He also thinks that as competition increases, real estate professionals will need to partner with “big money” to survive. ROC recently partnered with PLACE, a multibillion-dollar real estate tech company, which has enabled his team to sell 500 homes a year.
Join us to better understand the power of expired listings to grow your business faster and easier, find out a brilliant tactic to start conversations with disheartened sellers that instantly builds credibility, and discover more about PLACE and how it fixes two of the problems brokerages have never been able to solve.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· Book: No Permission Needed: There Is a Mentality Before There Is a Reality by Ramon Casaus
· Instagram: @ramon.casaus
· FREE e-book: Lead Generation for Real Estate Agents
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:40 Ramon’s business bio
1:38 About No Permission Needed
3:51 Quality of expired listings leads
6:06 Framework for calling expired listings [Golden Nugget]
10:04 Finding expired listings to pursue
12:03 Using cold reading to break through
16:18 About PLACE | Ancillary services
21:50 Why partner with PLACE?
24:01 A combo of confidence and humility
26:56 Thoughts on the industry
28:08 Thoughts on joining a team
30:51 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Expired Listings: The Cash Cow of 2024
When it comes to customer reviews, there are only two things to remember: to get reviews, you need to ask for them, and to attract business, you need to respond to them. When you realize that 98% of consumers read reviews and nearly all report having their purchasing decisions influenced by them, it’s not difficult to imagine your business disappearing from the radar if you aren’t actively requesting and managing consumer feedback. In today’s Silver Dollar episode, we review the latest research on customer reviews and identify what you can do to attract and retain more business. Join us to find out which channel produces the greatest number of local reviews, the three most influential aspects of them, and the best way to get more.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· Blog: 5 Reliable Ways to Get Oodles of Local Business Reviews
· Stay Paid: Ep. 210: How to Respond to Haters
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:47 Review-dependent industries
2:41 Top review sites
4:18 Most trusted review sites
6:23 What prompts a review
8:23 Best ways to ask for reviews
11:56 The ROI of responding
12:48 Influence of reviews
13:49 Key takeaways
15:28 Action Item
The Best Ways to Ask for Customer Reviews
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
In this episode, Charles Mohr, founder of ADAPT Container Homes and the consummate entrepreneur, tells stories of setbacks and success, including how his home was destroyed not once but twice. But the true value that comes from listening to our inspiring conversation is in hearing how Charles models a commitment to a larger purpose (the lifeblood of every successful entrepreneur’s journey) and learning from his example.
Join us to find out the three most important qualities an entrepreneur needs to sustain their vision, discover a critical lesson that no entrepreneur can afford to ignore, and hear about ADAPT Container Homes and it’s unique response to the affordability crisis in housing, mounting environmental challenges, and our deep desire for community.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
· Website: adaptcontainerhomes.com
· Social media: search “Adapt Container Homes”
· FREE e-book: 5 Can't-Miss Strategies for Spring Market Success
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:09 Guest introduction
1:30 Charles’s backstory
5:47 Core principles of entrepreneurship
8:12 Misfortune leads to inspiration
15:34 Sidebar: powerful business lesson
17:10 Meeting the affordability crisis
19:57 The idea takes form
23:08 The idea’s viability
24:52 The logistics
29:02 The vision for development
33:24 The entrepreneurial vision
35:21 Targeted locations and buyers
39:21 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Think Like a Master Entrepreneur
Even the most experienced sales professionals sometimes need to be reminded of the fundamentals. The three essential sales lessons we discuss in this week’s episode have, when forgotten, cost us tons of money in lost opportunities. We guarantee that, regardless of your industry, reinforcing them will immediately improve your bottom line. Join us to understand the positive impact that applying the most nuanced aspect of sales will have on all aspects of the customer experience, discover an incredibly simple way to convey excitement and assume the close from the very beginning of a conversation, and find out the real reason why so many struggle making sales calls and what to do about it.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazine.
Connect | Resources
FREE printables you can use to stay in front of your customers this upcoming Easter:
· Easter Treats for Your Favorite Yolks
· Easter Bunny Card for Prospects
You can get more free resources, including e-books, additional printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:50 Lesson #1: Emotional intelligence
3:43 Fundamental sales mistake
4:44 Figure out the prospect’s desired result
5:38 Matching and mirroring
7:46 Lesson #2: Assume the close
10:30 Lesson #3: Control the activity
11:55 Study: talent vs. persistence
15:17 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
3 Sales Lessons That Made Us Millionaires
This week’s Stay Paid interview features Tom Storey, a listing agent who leads the Storey Team in Toronto, Canada. In a city where 1 in 60 people already have an agent, Tom consistently ranks among the top 1% of agents nationally. His strategies aren’t fancy gimmicks—they’re actionable tactics you can implement tomorrow. Listen to find out how to avoid burnout and unlock the exclusive benefits listing agents enjoy, discover the often-ignored lead source Tom used to secure two listings in one week, and uncover the three-step system that will set you apart before your first meeting, guaranteeing you stand out from the competition. This is an opportunity to learn from the best and transform not just your business but your life! Don't miss this chance to join the top 1%.
💥 Visit the home of Stay Paid at remindermedia.com, and let us help you get more referrals and repeat business.
Connect | Resources
· Instagram: @thestoreyteam
· YouTube podcast: @TheTomStoreyShow
· FREE lead magnet: The 2024 Ultimate Home Seller's Guide
You can get more free resources, including e-books, printables, and additional lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:10 Tom’s business bio
1:38 Listing agent success
3:22 Benefits of being a listing agent
4:24 The ONLY thing that matters
5:43 Listing sources
7:23 YouTube strategy
9:52 Farming
12:10 Postcard messaging
13:50 Thoughts on marketing
15:37 Prelisting process
19:50 Assume you’re in competition
20:50 Tom’s presentation model
24:04 The commission convo
25:16 Thoughts on objections
27:57 Success comes from action
32:18 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Have you ever scrolled through Facebook or Instagram and been hit with an ad that feels eerily specific? That's the power of Meta ads! In this Silver Dollar episode of Stay Paid, we're diving into the benefits of Meta ads and breaking down the building blocks of setting up your first campaign. Join us to discover the many valuable benefits of Meta ads that make running them a no-brainer, find out specific strategies to optimize each of the six ad campaign types, and hear about our secret hack for creating eye-catching, scroll-stopping ad images.
💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.
Connect | Resources
FREE webinar: The #1 Lead-Generating Facebook Ad Agents Should Run in 2024
FREE printable resources:
· Social Media Analytics Tracker
· Digital Advertising Terminology Cheat Sheet
You can get more free resources, including e-books, additional printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 Value of social media marketing
2:22 Step 1: Create your business pages
3:48 Step 2: Set up your Ads Manager
4:14 Objective: awareness
6:00 Objective: traffic
6:23 Objective: engagement
7:47 Objective: leads
10:28 Objective: app promo and sales
10:55 Step 3: Create ad set
11:10 Targeting options
16:36 Step 4: Create your ad
16:59 Interruption marketing
17:55 Secret hack (AI images)
19:40 Track KPIs
21:53 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Getting Started with Meta/Facebook Ads
Ed Stulak is a four-time Stay Paid guest, an Instagram genius with 53K+ followers, and an author and active real estate agent. In this episode, he shares how he’s achieved social media success and offers Golden-Nugget advice for how others can do the same. Join us to find out the one thing that will never go out of fashion on social media (but that too few users do), the five most compelling types of content that receive the greatest attention, and the best tactic for sparking popular content ideas.
💥 Visit the home of Stay Paid at remindermedia.com, and let us help you get more referrals and repeat business.
Connect | Resources
FREE e-book: The Relationship Marketer's Guide to Social Media Success 📕
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
2:20 Ed’s business bio
2:50 Synopsis of Expose Yourself
4:00 Evergreen social media content
6:52 Give to get
8:31 The challenge of standing out
10:04 The power of engagement
13:31 5 most attractive content elements
18:45 Mimic viral videos
23:12 Thoughts on poor-performing videos
24:52 Ed’s next steps
27:46 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
Blow Up your Social Media engagement in 2024 | The ONE TIP that changes Everything
In this episode, we explain the five love languages as described by Gary Chapman in his book The 5 Love Languages: The Secret to Love That Lasts. From each, we draw a lesson that leaders can use to create better relationships with the people they work for, with, and adjacent to. Join us to find out the error we often make when communicating with others, even when we understand their perspectives, learn the many ways you can specifically connect with people who speak different love languages, and discover why it is important to first understand your own love language before seeking to understand others’.
💥 Visit the home of Stay Paid at remindermedia.com, and let us help you get more referrals and repeat business.
Connect | Resources
· The 5 Love Languages: The Secret to Love That Lasts by Gary Chapman
· Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention by John Ruhlin
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:57 Love languages explained
2:38 Application to marketing
4:57 Affirmation
6:45 Acts of service
8:03 Quality time
10:09 Gifts
11:56 Physical touch
13:04 Be authentic and mindful
15:36 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Welcome to our in-depth analysis of the top 5 Super Bowl commercials of 2024! Join us, Luke Acree and Josh Stike, seasoned marketing professionals, as we dissect and discuss the most captivating ads from this year's big game. From heartwarming narratives to bold marketing strategies, we're here to provide you with valuable insights into what makes these commercials stand out in the crowded Super Bowl ad space. In this video, we'll take you through each commercial, highlighting key elements such as storytelling techniques, brand messaging, audience targeting, and overall effectiveness.
As marketing pros, we'll offer our honest opinions on what worked well and what could have been improved, providing you with a behind-the-scenes look at the thought processes behind these multimillion-dollar campaigns. Whether you're a fellow marketer looking to gain inspiration for your next big project or simply a fan of creative advertising, this video is for you!
Get ready to dive deep into the world of Super Bowl commercials as we unravel the secrets behind the top 5 ads of 2024. We'd love to hear your thoughts on the top 5 Super Bowl commercials of 2024! Which ad was your favorite, and why? Do you agree or disagree with our analysis? Share your opinions in the comments below and let's keep the conversation going!
Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Needing to move to a new area can send a real estate agent into a tailspin. Without the local cache of contacts they’ve sometimes spent years building and nurturing, some agents simply quit the biz. But others—like this week's Stay Paid guest Chris Erdmann, CEO and co-owner of Blu.Ink Real Estate—do what’s necessary to build a new sphere and succeed in putting down fresh roots. Join us and find out the serendipitous events that can happen when you stay open to meeting new people, how to start a conversation that puts others at ease and invites them to engage with you, and one of the biggest mistakes agents make that causes them to lose market share.
💥 Visit the home of Stay Paid at remindermedia.com to explore the world’s best marketing.
Connect | Resources
FREE e-book: Getting Started with Relationship Marketing
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:57 Chris’s business bio
2:27 An intentional reboot
4:48 Serendipitous relationships
8:19 Breaking the ice | GOLDEN NUGGET
10:18 Controlling the controllables
12:39 300+ touchpoint system
16:10 Cost and value of system
19:37 Biggest mistakes agents make
20:06 Balancing business and leading people
21:26 Origin of Blu.Ink name
24:42 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Unlike Thanksgiving and Christmas, clients typically don’t anticipate hearing from their service providers on Valentine’s Day—which is something you can use to your advantage. Anytime you reach out unexpectedly, you interrupt the pattern your clients have become accustomed to, and that makes you stand out from your competition. In this episode, we’re sharing five ways to get noticed by showing your clients some love this Valentine’s Day. Join us to hear captivating and fun suggestions for increasing client engagement on social media, a quick and easy way to create a Valentine’s-themed blog for your website, and a clever way to promote your brand while also engaging your social media followers.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional insights from the episode.
Connect | Resources
· Visit our Resource Library and search “Valentine” to select and download FREE Valentine’s Day printables you can give to clients and use to promote your business.
· 10 Valentine’s Day Real Estate Marketing Ideas
While you’re there, check out our other free resources, including e-books, more printables, and lead magnets to attract new leads.
0:00 Introduction
0:57 Marketing during holidays
1:57 #1: Social media campaigns and content ideas
5:28 #2: Send Valentine’s Day cards
7:22 #3: Raffle a romantic gift
8:04 #4: Post a Valentine-themed blog
8:55 #5: Get involved in charitable events
10:52 Action Item
Heartfelt Hustle: 5 Valentine's Day Marketing Ideas
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
This week on Stay Paid, Krisztina Bell—Georgia real estate agent and proud owner of two staging companies—shares how working with a stager can help agents boost their clients’ and help quickly sell a home for top dollar. She also explains how she collaborates with other local stagers and large companies like Sherwin-Williams to grow her referral network, build a robust reputation, enhance her credibility, and solidify the trust others have in her work. Join us to discover four timely lessons that contribute to a modern business owner’s long-lasting success., the most important criterion to assess in another company before engaging in cross-promotion, and the value of collaborating with local competitors to provide education to your market.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional insights from the episode.
Connect | Resources
· Website: novacancy-atl.com
· Website: virtuallystagingproperties.com
· Connect with Krisztina on social media by searching: @krisztinabell
· FREE lead magnet: Exterior Home Projects That Increase Value
You can get more free resources, including e-books, printables, and additional lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:04 Guest introduction
1:44 Kristina’s backstory
3:41 Two keys to success
5:08 Golden Nugget: focus and consistency
6:58 Early collaboration projects
9:43 Choosing your collaborative partners
10:22 Covert “market analysis”
11:46 Collaboration with Sherman-Williams
15:41 Assisting agents with home staging
16:40 Collaboration with Benjamin Moore
17:49 Marketing home staging as a value add
19:44 “Working with” rather than “working for”
21:33 About virtual staging
23:41 Education to build relationships
27:16 Luke’s advice for presentations
30:05 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
How Collaboration Fuels One Entrepreneur’s Business
We’re a month into the new year, and we’ve taken stock of how ReminderMedia (the company behind Stay Paid) performed in 2023. The bottom line: we missed our revenue goals. But more importantly, we figured out why. In today’s Silver Dollar episode, we’re sharing the super valuable lesson we learned to stop you from making the same mistake that cost us millions of dollars in lost opportunity. Join us to find out the litmus test you must apply to your thinking before making any business decision, the indispensable business tool that will guide you toward wise choices and away from dangerous ones, and the single behavior that crushes any hope you have of achieving your goals and how to stop it.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional insights from the episode.
Connect | Resources
FREE printable resources you can use to stay focused on the goals that matter:
· Yearly Goal Planner: Includes planners for your day, week, and month
· KPI Tracking Sheet: A tool to help you track and measure your progress
You can get more free resources, including e-books, additional printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 Look for patterns
2:24 Half-hearted commitment
3:22 The mistake we made
7:10 Be okay with saying no
8:21 Don’t deviate from your vision
9:38 Don’t settle for passive approval
12:01 Should you should angry
14:32 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
In this episode of Stay Paid, we have a dynamic conversation with Byron Lazine, COO of BAM (Broke Agent Media). We discuss the current challenges facing the real estate industry and what agents can do to best prepare for the inevitable changes they will bring. Byron offers an optimistic perspective on the future, envisioning a positive transformation that could elevate the entire profession. Join us to find out what changes lie on the horizon that will redefine what it means to be a professional real estate agent, discover three strategies that agents need to use to master the turbulence created by the recent commission lawsuit and NAR scandals, and listen as Byron unveils the primary tactics that have made his agents the #1 transaction team in Connecticut.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional insights from the episode.
Connect | Resources
· Website: nowbam.com
· Learn about and subscribe to BAMx to strengthen your marketing, content, and business.
· Attend the BAM Pro Ball, a free virtual conference featuring an all-star lineup of presenters, on February 7, 2024.
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
2:01 Byron’s business bio
3:03 The motivation to create BAM
5:49 Analyze the content you consume
8:42 The rise in professional standards
10:28 The cost of business is going to go up
12:05 Future of NAR
13:10 Agents need to be prepared to respond
17:10 Top lead-gen marketing strategies
19:29 Follow up benchmarks
20:35 Systematize the first 24 hours
22:57 Use of AI
24:04 The inside scoop on FUB sale
26:54 BAM Pro Bowl conference
27:39 Comments about Ricky Caruth
29:29 Authenticity is to be admired
31:09 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
If you’re eager to revolutionize your lead-generation game, then get ready—we’re unveiling the transformative power of case studies along with eight tips for how to maximize their persuasive appeal. Join us to discover examples of compelling stories that showcase your value and skills (making you the preferred choice among your competitors), the essential information to include that enhances your expertise and inspires leads to do business with you, and valuable suggestions for provoking emotions while incorporating facts and including visuals that keep your audience engaged from beginning to end.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional insights from the episode.
Connect | Resources
FREE e-book: The Relationship Marketer's Guide to Growth Hacking
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 The goal of a case study
1:29 The goal of a case study
1:53 Tip #1: Select a compelling story
2:27 Examples of stories
4:23 Tip #2: Set the stage
4:52 Tip #3: Highlight your expertise
5:57 Tip #4: Quantify your results
6:21 Tip #5: Capture the emotional impact
6:58 Tip #6: Include visual enhancements
9:06 Tip #7: Make it concise and engaging
10:15 Tip #8: Include a CTA
11:41 Bonus tips
12:58 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
8 Tips for Creating a Lead-Converting Case Study
In just two years, Deborah Morton, owner of Clareo Real Estate in Marietta, Georgia, has achieved an impressive $65M in transaction volume. Even so, she, like many, is dismayed by the numerous pressing challenges facing the real estate industry, including the public’s generally negative impression of the business. However, she believes the industry has contributed to many of its own problems. For her part, she’s improving her own agency’s performance by putting her effort and energy into leveling up her agents’ skills. Join us to hear about the three key activities new agents need to habitually practice to become superior agents, how to authentically build relationships with clients to drive referrals, and the mindset and critical approach needed to grow a real estate business.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional insights from the episode.
Connect | Resources
· Connect with Deborah on Instagram or Facebook by searching clareorealestate
· FREE e-book: Getting Started with Relationship Marketing
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:30 Deborah’s business bio
3:22 Addressing issues plaguing real estate
4:47 Need for better training and education
6:38 Professionals train for success
9:19 Coaching for success | Daily routine
12:53 Advise: focus on lucrative marketing
15:20 Authentic, giving relationships drive business
18:26 The marketing trifecta: education, social proof, relationships
20:10 Advice: assess your skills and knowledge | Examples
25:49 Advice: leads for new agents
27:17 Call/door knocking script
28:54 Advice: Focus on profitability
33:53 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Every industry at some point experiences a shift in the market. But rather than lament this fact, you need a plan to adjust to the changing circumstances. We review four well-advised principles that have proven time and again to help proactive businesses stay on track and even thrive where others fail. They represent the collective wisdom of successful entrepreneurs, respected authors, lessons learned from the 2008 real estate market, and our own experiences. Join us to find out the single strategic approach that needs to drive every decision, how to ensure you retain the confidence of your employees and customers, the smartest investments you can make to improve efficiency while cutting costs, and why focusing on the basics—and what that really means—is fundamental to securing your future.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional insights from the episode.
Connect | Resources
FREE e-book: The Relationship Marketer's Guide to Growth Hacking
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:41 All markets experience shifts
2:57 #1: Lead with revenue
5:23 #2: Communicate, communicate, communicate
7:25 #3: Leverage technology and automation
9:35 #4: Focus on selling your value proposition
12:07 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
How to Thrive in a Shifting Market | 4 Top-Notch Strategies
This week we speak with Taley Hunt, founder and CEO of the Taley Hunt Home Group in Columbia, South Caroline. When Taley first got into real estate three years ago, she knew literally nothing about the business—as she says, she went into it blind. So how did a military wife whose husband got transferred to a different state in the middle of COVID, who had no job, and who discovered she was pregnant the same day she took her license exam end up selling 28 homes as a solo agent in her first year?
Join us to find out how she used Facebook groups to build a network of followers and referral agents that produced most of her initial business, the dramatic effect that sharing her personal journey and goals had on her engagement with followers and her referral rate, what she recommends new agents do and that she wishes she had done when she first started as an agent, and how she’s helping moms start careers as agents, supporting them in ways she never experienced.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Real estate coaching community for moms: MOMward: Real Estate Mastery
· Instagram: @taleyhunt
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:42 Taley’s backstory
3:09 Network using local Facebook groups
4:58 How audience grew so fast
6:46 Share your journey – Golden Nugget
10:14 Combining referrals and social media
11:34 Using client events (examples)
13:40 Office management and team growth
14:50 Advice for success
17:55 Coaching moms in real estate
20:50 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Every business owner knows they need to be active on social media, but many struggle to do it with the regularity required to make an impact. Managing social media is work, demanding time and effort to create and post content, engage followers, and track analytics. It’s little wonder that many feel like they’re fighting a battle between participating in social media and actually running their businesses.
We feel your pain, so we’re offering seven tips to help you streamline and automate your social media management. Join us to find out how users interact with Facebook and what that means for the content you post, the best and worst days and times to post and how you can determine when your audience is most active, and suggestions for tools to automate what you should and how to stay engaged when automation is not an option.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Visit staypaidpodcast.com/digital for a special discount and discover how easy social automation can be.
· FREE Social Media Bundle: Motivational Quotes – Use this package of social media graphics to up your game and encourage engagement! Download the .zip file to get started.
You can get more free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
2:11 Tip #1: Identify the right tasks to automate
4:06 Tip #2: Plan content & select best days & times
5:56 Tip #3: Use social listening tools
6:44 Tip #4: Make use of chatbots
7:53 Tip #5: Automate your analytics
8:44 Tip #6: Know when to comment
10:03 Tip #7: Choose the proper tools
13:03 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
This week, we talk to Haley Ingram, founder of Coffee & Contracts—a content and coaching platform for real estate agents. She shares the most important aspects of using Instagram to grow an audience and boost engagement. (They’re the same strategies she’s used to amass 61K followers.) Join us to find out the most prevalent mistake content writers make that kills any chance of attracting a steady audience of followers (and it’s so easy to fix!), the type of content that is increasingly popular, the one thing you must include in every post, a brilliant way to use ChatGPT (complete with prompts) to produce exactly the content you want, and the three top Instagram tactics that will focus your content and put you on the path to exponential growth and engagement.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Instagram: @coffeecontracts
· Website: coffeecontracts.com Use promo code “Stay Paid” for $15 off
· FREE e-book: How to Win at Instagram
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
2:10 Guest introduction
2:36 Haley’s backstory | Origin of C&C
7:39 Speak very specifically to your ideal client
12:30 Adding value to personal content
16:14 Consistency over aesthetics
17:50 Strategic ChatGPT prompts for content creation
20:46 Top 3 ‘Gram tips for 2024
23:00 When to use Reels, Stories, and Carousels
24:29 The return of pictures vs. videos
26:52 Member benefits of Coffee & Contracts
29:15 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
New Year’s resolutions are a timely topic, but whatever your goals and whenever you set them, the only way you will ever achieve any of them is to take action. This week, we offer four practical, proven, and actionable steps you can take today to ensure that you become one of the exceptional 20% of people who actually achieve what they set out to do. Join us to discover four ways that will absolutely ensure you remain accountable for your progress, the powerful reason you should visually track your progress, and why it’s vitally important to reward small wins. And if you are going to quit, listen to learn when the best time is to move on.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· FREE e-book: “The Relationship Marketer's Guide to Branding”
· Blog: 5 Most Powerful SMART Goals for Real Estate Agents in 2023
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:58 Make sticking to goals a priority
2:29 Tip 1: Get an accountability partner
5:17 Tip 2: Visually track your progress
6:37 Tip 3: Be proactive and prepare
9:42 Tip 4: Reward your progress
12:26 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
How to Actually Stick to Your Resolutions This Year
To put you in the absolute best position and frame of mind to make 2024 your year to crush it, we’re reposting an interview that blew us and our listeners out of the water. If you’ve heard our conversation with Garrett Maroon before, you know his is an interview worth listening to again for his strategy to garner referrals. Be sure to listen again to implement some of what you may have missed the first time. If you’re new to Stay Paid, we can’t think of a better episode to showcase the value our guests routinely deliver to our listeners that supports our mission to help you close more deals and retain more business. So listen to Garrett’s interview to find out how he closed 50 deals with a database of only 40 people, his straightforward, repeatable system for staying in front of those he serves, and why simply showing up for people in small ways makes such a powerful, lasting impact. Happy New Year!
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
Connect with Garrett
· Website: Business By Relationships
· Email: garrett@businessbyrelationships.com
· Text: 804-878-2200
Free e-books
· Getting Started with Relationship Marketing
· You CAN Build a 100% Referral-Based Business
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
2:49 Garrett’s backstory
6:49 How 40 people knew 10,000 people
9:54 Systematic relationship building
12:45 Popular client events
14:51 The $2 pop-by
15:53 The easy pop-by script
17:21 The importance of consistent frequency
18:16 Human connection and referrals [Golden Nugget]
22:47 Action Item
The Best Real Estate Interview of 2023
Referrals are literally free leads, so it only makes sense that you do everything you can to maximize your referral rate as a powerful strategy to build your business. We’re sharing five tactics with dozens of examples to increase your referral rate and collect more customer reviews, and we’re certain that there is at least one idea among them that you haven’t thought to use before. Join us to discover a little used but highly effective way to get referrals from even your busiest clients, hear a simple script that makes asking clients for referrals a natural part of any conversation, and find out how Google makes it super easy for you to add reviews to your business page.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
Free e-book: “You CAN Build a 100% Referral-Based Business”
You can get more free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 Clients as voluntary marketers
1:36 Why we don’t ask for referrals
2:05 #1 Make it easy to give referrals
2:50 Favoring quantity over quality
4:08 Quick referral script
6:12 #2 Offer an incentive
7:12 #3 Build personal relationships
10:00 #4 Leverage social proof
12:10 #5 Make asking a routine
13:12 How to assess your success
13:57 Bonus tip: When to ask
16:08 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
5 Awesome Ways to Get More Referrals in 2024
Lindsey Jo is a wildly successful DC-area real estate agent, Broke Agent Media (BAM) contributor, social media savant, and a strong advocate for women in real estate. In her interview, she talks with sincerity about her determination to make an impact and how that goal drives, among other things, the content she posts. Lindsey also describes the strategy she uses to convert social media followers into email subscribers, and why every real estate agent absolutely must do the same if they are to avoid every marketer’s worst nightmare. Join us to find out how to use Manychat to connect with your followers when they are most ready to make a move, the best types and mixes of content that will entice followers to turn over their contact information, and why “facing her fears and doing it anyway” gave her a purpose that keeps her laser-focused on making an impact—and how that singular goal makes every aspect of running her business easier.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Instagram: @lindseyyy_jo
· To find out more about Realtor Prom and claim your ticket to this free event, visit instagram.com/p/C1AgUZRvkqS/
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:50 An email marketing list is imperative
3:10 Tactic for building an email list
3:47 Using Manychat to capture contact info
5:52 It’s okay to give away your secrets
7:22 Strategies that drive conversions
10:04 The secret to Lindsey’s social media success
12:33 Let the impact drive your content
15:50 The power of identifying your purpose and impact
20:40 Defining your priorities and success
25:43 Realtor Prom
28:37 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
As a leader or business owner, you’ve undoubtedly been challenged to find, manage, and motivate talent for your team. There’s no denying that there’s a bit of luck involved in this process, but it also requires a great deal of skilled leadership. In this Silver Dollar episode, we reflect on our own experiences as well as the advice of experts to offer 10 things effective leaders must routinely do to ensure their people are ready, willing, and able to help their organizations grow and succeed. Join us to discover the principle condition of effective team performance on which all other tenets depend, the necessary prerequisites that encourage teams to be innovative, and the value of “stay interviews” in addition to more traditional exit interviews.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· The 21 Irrefutable Laws of Leadership by John C. Maxwell
· Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
2:08 The challenge of leading a team
2:36 Tip 1: Establish clear goals and expectations
3:54 Tip 2: Foster open and regular communication
5:18 Tip 3: Empower and trust your people
6:37 Tip 4: Recognize and appreciate achievement
7:42 Tip 5: Promote a positive environment
9:33 Tip 6: Encourage professional development
10:34 Tip 7: Provide opportunities for growth
11:57 Tip 8: Value work/life balance
13:11 Tip 9: Address conflict productively
14:00 Tip 10: Seek feedback and continuous improvement
16:02 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Ethan Beute is the chief evangelist at Follow Up Boss and host of Real Estate Team OS, a podcast devoted to finding better ways to start, grow, and optimize real estate teams. In this episode of Stay Paid, he’s sharing some of what his expert guests have said about recruiting and retaining top producers. He also answers our questions about Zillow’s recent purchase of Follow Up Boss and what it means for customers. Join us to discover what solo agents need to do to secure their role and value in an increasingly competitive industry, how interviewing loyal agents can help reveal what makes a team vulnerable to attrition, the critical steps team leaders must take to communicate the full value of team membership to agents, and whether Zillow’s purchase is evidence of its plan to become a brokerage.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Podcast: Real Estate Team OS
· Social media: search “Ethan Beute”
· Email: ethan@followupboss.com
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
2:08 Guest introduction
2:49 About Real Estate Team OS
5:51 Benefits of joining a team
9:03 Understanding the value of teams
10:42 Valuing what agents want – Golden Nugget
13:10 Communicating value to your team
15:04 Deliver on the promise | Close the gap
19:50 Acquisition of Follow Up Boss by Zillow
25:15 The direction of the real estate industry
28:05 Smaller local agents have their place
31:30 Amidst change, remain focused and disciplined
34:48 The role and function of the evangelist
40:46 Action Item
Keep Your Top-Producing Agents (with Ethan Beute of Follow Up Boss)
People who attend our geofarming webinar routinely ask us what type of content they should be sharing with their audiences. In this Silver Dollar episode of Stay Paid, we answer that question and provide a structure that helps ensure the content you create engages your audience, represents value to them, and produces leads more likely to convert. Join us to find out the #1 mistake creators make with their content that causes people to tune out, discover the three types of content that guarantee you always have something to share, and hear about the most overlooked opportunity to influence consumers to prefer your business over others.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Blog: The Only 3 Real Estate Content Ideas You’ll Ever Need (don’t let the title mislead you; the ideas are applicable to all types of businesses)
· Free e-book: Become a Content Marketing Machine
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:58 Framework to structure content
2:00 What are content and value pillars
3:30 #1 content marketing mistake
4:14 Educational content
5:03 Entertaining content
7:37 Endearing content
9:55 The power of the halo effect
11:32 Recommended mix of the 3 E’s
13:42 Action Item
Our Favorite Approach to Content Creation
Mitch and Maeli Nelson are experienced real estate investors who teach others the secrets of their multimillion-dollar success. In this episode, they share how their strategies can help real estate agents capitalize on their unique access to sellers and properties to find and fund lucrative investments. For agents wondering how to fund their retirement, this is a can’t-miss episode. Join us to discover the unexpected ways you can buy properties with little or no money, understand how to use your role as a problem solver to make deals with eager sellers, and hear how to find investment opportunities, including foreclosures, distressed properties, and properties owned by homeowners facing the end of COVID-era forbearance.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Instagram: @mitchandmaeli
· Website: mitchandmaeli.com
· YouTube: Flippin’ with Mitch and Maeli
· Book a strategy call with Mitch and Maeli at flippin.education
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:14 Guest introduction
1:57 “Passive income?” Not so much
4:00 Agents as investors
7:12 First no-money down deal | Sublease
8:25 Investors solve problems
9:50 Present homeowners with solutions | Forbearance
13:15 How forbearance created investment opportunities
15:08 The role of the bank
18:50 Real estate is always a sound investment
20:56 Thoughts on seller financing | Cash flow
25:00 Educating new investors
29:08 Finding deals
31:48 Finding sellers in distress
37:56 Accessing Mitch’s & Maeli’s course and coaching
40:54 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
A brand is a fragile asset, one that can be damaged (sometimes irreparably) by a simple misstep. Just ask PepsiCo, which lost $30M when it rebranded Tropicana orange juice and changed its packaging. In this week’s Silver Dollar episode, we revisit this branding debacle to reinforce the first rule of branding and the central tenet of understanding your ideal client. Listen to understand the key aspect of branding that you can never afford to lose control of, discover all the components that work together to construct your personal brand, and learn valuable tips that will help you define your client persona.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
Blogs
· “5 Tips to Building Your Personal Brand”
· “3 Branding Mistakes You're Making”
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 The worst rebranding in orange juice history
1:55 Tropicana’s failure
3:15 Controlling your brand’s narrative
3:51 Maintain a consistent brand identity
4:49 Capture your ideal client persona
5:39 Consistency promotes brand equity
7:34 Tips for creating an ideal client persona
9:30 Examine your clients for an unrecognized niche
11:10 Consult with your clients
12:50 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
How to Create a Buyer Persona
This week on Stay Paid, we talk with Charles Weintraub, a.k.a. the “Handsome Homebuyer.” He is the CEO and owner of Mandalay Holdings, a local real estate development conglomerate. As an investor, Charles has purchased and flipped more than 400 homes in the super-competitive Long Island and Metro–New York City markets. Even in today’s climate, he’s bringing in more deals per week than ever before—and he attributes his domination to a simple but effective social media strategy that keeps him consistently in front of a broad audience. Join us to find out a five-step process any agent can use to best select a market to capture the lion’s share, discover what agents with lots of time but no money can do to build relationships and start getting referrals, and hear about the hyperlocal social media strategy you can use to become a household name.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Website: handsomehomebuyer.com
· Social media: search “Handsome Homebuyer” to connect with Charles on all social media platforms
· Free e-book: “The Science of How to Become a Memorable Real Estate Agent”
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:29 Charles’ backstory
2:05 3D printing of houses
4:02 2024 is all about opportunity
5:31 Sourcing leads in this market
7:03 5-steps to dominate an area
8:57 Organic is the best “no money” strategy
10:29 Hyper-local content marketing strategy
13:25 Paid advertising strategy | television
15:54 Advice for 2024
18:35 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Industry conferences aren’t just great opportunities to do business—they’re also where you can test the true extent of your success. From scoping out the competition to meeting customers face-to-face to getting in the trenches and making sales with your team, attending a conference offers many benefits you may not have thought of. Listen to find out how to conduct a sale with confidence and why it’s the most important component of your pitch, how the most successful sales professionals approach using their scripts, and what attending a conference will teach you about your competition, customers, and team—and why those lessons matter.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Blog: “Prepping for a Conference”
· Free resource: Small Talk/Networking Scripts. Use these scripts to break the ice and have meaningful conversations with potential clients.
You can get more free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:17 Interacting with clients at NAR
1:57 #1: See the competition
3:50 #2: Get client feedback
4:24 #3: Get into the trenches with your team
6:10 Conversations over scripts
8:00 #4: Refine your sales pitch
9:18 Confidence reflects competence
12:11 Thrive by running toward opportunity
14:21 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
4 Monstrously Huge Benefits of Attending an Industry Conference
We’re speaking with Stephen Acree of Acree Brothers Realty Team in Lynchburg, Virginia. His team's recent activity is evidence that, despite the real estate marketing being decidedly tough, agents who truly understand what is going on in it should have no problem positioning themselves for success. He knows this to be true because his team has figured out a winning strategy and is setting appointments every week. Listen to discover which homeowners want to sell and where to find them, find out what to do now to grab market share when mortgage rates drop, get a script that will start conversations with targeted homeowners about listing their properties, and understand the critical daily activities that will keep your pipeline full.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
Call: 434-607-2976
Instagram: @acreebrothers
Email: stephen@acreebrothersrealty.com
Free webinar: “An Explosively Innovative Way Agents Can Get Listing Leads in a Shifting Market”
You can get more free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
2:00 It’s a tough market
2:26 How to talk about the market
3:27 Who’s moving & who’s buying now
4:52 Target absentee owners & investors
6:35 Where to find absentee owners
8:20 Script for absentee owners
9:45 Prospect for your pipeline
11:44 What agents should be doing/saying now
15:06 The importance of that agent’s attitude
16:03 Calling who and saying what
19:16 Off-the-market deals
20:27 Get back to the basic
23:11 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Finding Inventory: Strategies That Are Working in Today's Market
Hiring the right people is a make-or-break endeavor for your business, but so is selecting the right referral partners. Make a mistake, and you could end up paying for it in ways beyond lost time and money. In this Silver Dollar episode, we’re sharing the hiring mistakes we’ve learned to avoid and what we believe are some of the most critical measures you can take to ensure you’ve got the right people in the right seats. Listen to find out the first step in the hiring process that will quickly weed out unqualified candidates, the attributes you should weigh more heavily than job experience when considering an applicant, and how to develop a rubric that will help you identify the qualities you are looking for.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson
· Free tool: Predictive Index Behavioral Assessment
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:34 Identify top performers from the start
4:34 Be a leader people want to follow
5:46 Create a rubric of qualifications
8:02 Don’t turn red flags pink
11:07 Superstar characteristic: energy/passion
11:58 Superstar characteristic: communication
12:45 Superstar characteristic: motivation
13:31 Superstar characteristic: character
14:38 Questions to reveal character
17:59 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
When you first started your career and were trying to generate leads, someone likely told you to reach out to your sphere. But how do you do that without coming across as self-serving? Mike Wagner is a luxury home agent who runs a “day one in real estate” class for new agents. Along with explaining how to effectively connect with your sphere using handwritten notes, Mike shares his experience and his formula for ACE (automatic, consistent, and effective) marketing. Listen to find out how easy it can be to get contact information for the people in your sphere, the sensible way to use social media to nurture relationships, and how to position yourself as a successful agent in your first 90 days.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Connect with Mike at mike@mikewagner.com
· The Millionaire Real Estate Agent by Gary Keller, Dave Jenks, and Jay Papasan
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:14 Mike’s backstory
1:50 New agents’ biggest pain point
3:40 Mike’s Class: Day 1 in Real Estate
4:56 Drilling down into your SOI
8:08 Strategy for reaching out to your sphere
11:44 You have to be willing to ask for a favor
13:43 The power of handwritten notes
15:54 90-day new agent marketing plan
18:56 Testimonial – the impact of American Lifestyle
22:15 ACE marketing and the 3-legged stool
24:29 Marketing needs to be consistent
25:29 Handwritten notes: economical, soft-touch marketing
27:06 Social media epiphany
29:53 Social media combined with handwritten notes
33:05 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Expressing gratitude to your clients is not only a kind and considerate gesture but also a powerful way to build strong relationships. A thoughtful gift, even a modest one, will go a long way toward setting your business apart from your competitors and contribute to a positive brand image in the minds of your clients. Listen to this Silver Dollar episode to hear about a fantastic idea that elevates the impact of even the simplest gift cards, discover how to garner favor with your referral business partners while putting a smile on your clients’ faces, and learn how to solve the age-old problem of what to give the client who has everything.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
Book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson
Free e-book: “Getting Started with Relationship Marketing”
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:51 Don’t be like Luke
1:43 e-gift cards
2:31 Gift cards to local businesses
3:19 Experiences
4:35 Homemade gifts
6:11 Gifts for self-care
6:40 Donation to a charity
7:32 Hobby-related gifts
8:36 Send a video text message
9:35 Tips when giving gifts
11:40 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
As applications of AI continue to develop, they will dramatically improve our overall efficiency by streamlining and automating many time-consuming processes that we currently do manually. And it’s a safe bet that your competitors are already looking for ways to implement AI to get ahead. That’s why we’re revisiting some past episodes to give you the best-of-the-best tips for how you can start to incorporate AI into your marketing. Join us to hear how a former antichatbot agent now uses AI to improve his team’s efficiency, effectiveness, and speed to lead while maintaining authenticity, discover some of the best ways to prompt ChatGPT to give you personalized content that meets your specific needs, and find out some of the many ways you can use AI to repurpose your content for different channels and goals.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:51 Growing adoption of AI technology
1:57 Maintaining authenticity with chatbots (Ray Ellen)
4:36 Impressive stats about chatbots
5:59 Writing prompts to get the most out of AI (Josh Stike)
8:48 Discover all that AI can do (Luke Acree)
10:05 Repurposing content with AI (Josh Stike)
14:16 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
The Best Golden Nuggets of 2023 | AI & ChatGPT
Luke recently had a chance to spend two days visiting with Stephen (one of his brothers) and his team of agents in Viriginia. Stephen is the #1 producer in Lynchburg, but he’s struggling to move up among Realtors® in the state—and now we’re pretty sure we know why. His pain point may very well be the same one that’s keeping you from achieving your best too. When you listen, you’ll discover two huge benefits of creating and sticking to a routine, how to stop reacting to your clients’ every demand and set expectations, and why you must be intentional about the details in your schedule.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Free e-book: The Ultimate Rookie Year Guide
· Free webinar: “Your 2024 Marketing Plan: A Path to $100K or More”
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:51 Discovery of a massive pain point
3:08 Lack of routine prevents efficiency & effectiveness
4:12 Be intentional about having a routine (example)
6:57 The power of setting expectations
8:07 Routines are good for your health
10:32 Routines encourage growth & discipline
14:35 Little things will make a difference
15:43 Action Item
What I Learned Sitting with a #1 Producer for Two Days
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
In our second review of our best-of-the-best episodes from 2023, we’re sharing some of the very best advice we’ve heard for hosting client events, including how you can get your referral partners to pay for them! Listen to discover our favorite holiday event that garners tons of goodwill and publicity, the one thing you want to make sure you have at every event, and an amazing script that naturally introduces the topic of referrals into any conversation.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Blog: “How Million-Dollar Agents Use Client Appreciation Events to Get Referrals”
· Free printable: Real Estate Referral Partner Worksheet
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:57 Best, hugely popular marketing tactic
1:37 Never pay for your client events (Luke Acree)
3:02 Get your clients involved; use a videographer (Shannon Gillette)
4:59 Mine your event for client reviews (Luke Acree)
7:14 Multiply your client touchpoints (Garrett Maroon)
8:37 Use events to produce referrals; script (Luke Acree)
12:14 Action Item
The Best Golden Nuggets of 2023 | Client Events
Sending holiday gifts is a simple yet effective way to express appreciation, strengthen client relationships, and enhance brand loyalty. But if your gift is to leave a lasting, meaningful impression—one that’s going to actually help you build stronger connections—then it’s got to be one that shows you value your clients and their business. In this episode, we talk about how a personally branded magazine checks all those boxes. You’ll hear about the features and benefits of this cost-effective and lasting holiday gift and how you can use it to garner repeat and referral business this season, setting the stage for a prosperous new year. Listen to discover the unbelievable but proven ROI clients have enjoyed by sending their magazines, how to leverage each issue to nurture relationships once it’s delivered, an easy, no-pressure script that organically introduces requests for referrals into holiday conversations.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
Webinars
· “How I Got a 9,000% ROI & How You Can Too with Garrett Maroon”
· “Your 2024 Marketing Plan: A Path to $100K or More”
Blog
· “Get to Know Your Clients with the F.O.R.D. Method”
· “Elevate Your Client Follow-Up: 7 Reasons for Realtors® to Use a Personally Branded Magazine from ReminderMedia”
FREE e-book
· You CAN Build a 100% Referral-Based Business
Special offer
· staypaidpodcast.com/magazine
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:51 A unique and cost-effective holiday client gift
2:22 Family gatherings are ripe with opportunities
4:17 Clean your client mailing list
5:19 A truly personalized touchpoint
6:13 Proof of magazine’s referral-generating power
6:42 Digital touchpoints for the holidays
7:56 Leverage in your follow-up [script]
11:44 Additional uses for your magazine
12:27 An amazing ROI
13:57 You need a REASON to call
17:06 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
At some point, just about everyone suffers from a case of insecurity. In fact, one review suggests that up to 82% of people may experience feeling like they don’t deserve their success and are going to be exposed as a fraud. It’s called imposter syndrome, and in this episode, we talk about the symptoms, why it’s so common, and strategies to overcome it. Join us to discover why people who feel like imposters are typically legitimately successful, the truth every professional can fall back on when they feel their confidence waning, and three solid strategies you can use to combat feelings of insecurity.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:51 Imposter syndrome defined
2:33 Experiences of imposter syndrome
3:03 Success can instigate imposter syndrome
4:05 Tom Brady | Humility can calm you
5:01 Symptoms of imposter syndrome
6:09 Luke confronts his vulnerability
7:09 You still know more than your clients
8:03 Practice is the antidote to insecurity
9:10 Tip 1: Challenge and share your negative thoughts
10:54 Tip 2: Focus on your strengths
11:43 Winners strive for more
14:17 Tip 3: Surround yourself with supportive people
14:43 Tip 4: Get a therapist/coach/mentor
19:30 Action Item
What is imposter syndrome and how can you combat it?
You own your email list, which means that no matter how platforms like Facebook and Instagram may change, you always have a way to market directly to your audience. But what good is an email list if the emails you send aren’t opened or otherwise don’t get you the desired response? In this Silver Dollar episode, we share the techniques we’ve tested and reveal the ones that consistently return the best results. Listen to find out our best-performing subject line and the tactic that compels recipients to click, the point in your sales funnel where you should send shorter emails, when you should use plain-text emails for the best results, and whether it is better to have an email come from one person or your company or brand name.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
Blogs
· “How to Write an Email Marketing Newsletter: A Guide for People Who Aren't Writers (or Even Marketers)”
· “The Best Email Segmentation Strategies for Real Estate Agents”
· “Exploring Email Marketing Analytics”
You can get more free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:51 An email list is your most important asset
2:14 Tip #1: Ask a question
4:22 Tip #2: Target your audience
5:49 Short vs. long emails
6:56 Tip #3: Always include a single CTA
8:16 Tip #4: Plain text vs. designed HTML
9:54 Tip #5: Follow up produces conversions
13:08 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
It’s incredibly gratifying when a listener tells us they’ve gotten better results from their marketing by following advice they heard on Stay Paid. Now we want to hear about your success. In this episode, we’re sharing some of the best social media advice we’ve gotten from guests this year with the hope that you’ll implement it and tell us what happens. Listen to uncover the video-content strategy that converted 170K sales in just five days, find out how to exploit the tidal shift in what’s popular now to make content creation super easy, and discover the inspired three-part video strategy that we’re testing to keep viewers engaged longer.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and links to the full interviews featured here.
Connect | Resources
FREE e-book: The Relationship Marketer's Guide to Social Media Success
You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
0:00 Introduction
0:51 How to get better results from social media
1:33 Find and post about what is trending (Tamara Thompson)
3:29 Be consistent (Marie Lee)
4:57 Don’t create when you can document (Jeff Pfitzer)
6:35 Provide edutainment (Katelyn Rhoades)
9:03 Consume content and test what works (Eric Simon)
11:00 A new podcast is coming!
13:24 Action Item
The Best Golden Nuggets of 2023 | Social Media
Failure is a tricky thing. No one likes it, but everyone does it. It's inevitable. And yet when most people fail, they tend to get down about it. Some are so negatively affected by failure that they stop trying and quit altogether. Still others don’t try at all because they’re afraid of that failure. But if we all fail at one point or another, then what makes successful people different from those just described? They’ve learned to fail well. Listen to this Silver Dollar episode to discover why failure is the antidote to the complacency success so often creates, two genuine benefits of failure that make a productive adulthood possible, and three ways to cope with the disappointment that mistakes can cause.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
QBQ! The Question Behind the Question: Practicing Personal Accountability in Business and in Life by John G. Miller
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:53 Failure is inevitable
1:15 Failure in our own company
4:26 Failure is a great teacher [example]
5:36 Failure fosters resilience
6:58 Failure encourages creativity
8:26 Failure promotes self-reflection
10:46 Failure gives you an opportunity to start over
12:46 4 tips for dealing with failure
16:46 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
We’re super excited about the format for this special 500th episode of Stay Paid. Borrowing from the popular Hot Ones show, we answer questions from our listeners and a few from our employees while eating hot wings. The hotter the wings get, the harder it is for us to keep our cool and make it through! But the struggle is worth it because we’ve some great questions that deserve equally great answers. Listen to find out the most overlooked marketing tactic that will radically elevate your brand, how we respond to a former guest who wants to know which strategy is really the best for building a brand, and our advice for winning over referral partners when you’re new to the business and haven’t yet built a reputation.
Plus, we’ve got a major announcement you won’t want to miss. It’s about a seismic shift that’s going to bring even more value to our listeners. Visit www.remindermedia.com/episode500 for more details!
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· The Conversion Code: Stop Chasing Leads and Start Attracting Clients by Chris Smith
· $100M Leads: How to Get Strangers to Want to Buy Your Stuff by Alex Hormozi
· Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers by Russell Brunson
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:25 The Hot Ones challenge
2:52 Special thank you deal
4:16 Q1: To what do you attribute your success?
7:18 Q2: What’s been your biggest disagreement?
10:03 Q3: Where do you see yourselves is five years?
13:47 Q4: Where is the best pizza?
17:05 Q5: What marketing tactic do Realtors® often overlook?
20:46 Q6: What would you say to agents who only want to do free marketing?
23:58 Q7: Cold-calling/door knocking vs. client events/magazines—what’s your take?
28:21 Q8: What’s your advice to graduates looking to start their careers in marketing?
32:35 Bonus Questions
36:12 Q9: What's the best way to attract referral partners when you're new to sales?
40:40 Q10: What is the one thing that, if it gets done, causes everything else to fall into place?
43:45 Announcing a new Stay Paid feed
48:01 Action Item
In this Silver Dollar episode, we review the six steps to producing an effective, lead-generating marketing plan. We explain not only conversion rates and how many transactions you need to reach your income goal but also where you should be focusing your energy to produce leads. Listen to find out what a healthy rate of growth is for an expanding business, the supremely important metric on which your entire plan rests, and how to determine the most productive activities so that you know where to best invest your time, budget, and energy.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
Free tool: Marketing Revenue Calculator
Free webinar recording: How to Make $100K Using Your ReminderMedia Marketing Platform
You can get more free resources, including additional tools, e-books, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
0:51 Get ready now for 2024
2:06 Step 1: Set income goal
3:08 Step 2: Identify lead sources
3:51 Step 3: Categorize and assign weights
5:01 Step 4: Calculate conversion rates
7:49 Step 5: Assign budget and activities
8:32 Step 6: Work the plan
12:34 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
We’ve interviewed many guests who’ve told us their inspiring stories of overcoming adversity. In nearly all these tales, there persists two common themes—the guest had a mentor who played a critical role in helping them come out the other side, and they were unwilling to give up. This week, Allie Saleh—business and financial consultant, sales expert, speaker, coach, and podcaster—shares his story. Not surprisingly, his saga about building his own company, the Invested American, also includes references to the mentors he’s had in his life and his ability to persevere. Listen to hear about the single value proposition that allowed Allie to attract agents without recruiting, find out the hard truth about being accountable when your or your team’s motivation wanes, and discover the most beneficial place to put your focus and the action you should when faced with a challenge.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Call Allie at 918-513-2797
· Website: theinvestedamerican.com
· Coaching and free e-book: alliesaleh.com
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:00 Allie’s backstory
2:17 Reliance on confidence, mindset, relationships
5:04 Activities that (re)built his business
8:10 Qualities that attracted agents to the team
11:27 Balancing motivation with accountability
14:36 Coaching and experience with mentors
17:45 The need to have someone in your corner
19:40 Thoughts on therapy and self-help
24:43 Advice for struggling entrepreneurs
27:41 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Are you and insurance agent looking to get more referrals? Visit: https://remindermedia.com/staypaidinsurance/ to learn more
From Setback to Success: Our Vital Need for a Trusted Ally
We all want to be able to do more in the 24 hours we get each day. But juggling multiple balls at once means that no single ball gets 100% of your attention—and that’s bad for your business. In this Silver Dollar episode, we discuss how a loss of focus injured the growth of our own company, why it can be difficult to say no to opportunities, and the startling impact the pursuit of multiple goals has on productivity. Listen to discover how implementing multiple initiatives puts your bottom line at risk, the strategy used by Warren Buffet to prioritize his goals, incredibly disturbing research about the inefficiency created by multitasking and interruptions, and tips for effectively maximizing your productivity.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Book: The 4-Hour Work Week: Escape the 9-5, Live Anywhere and Join the New Rich by Timothy Ferriss
· You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:51 Signs of a lack of focus
1:19 Story about Bills Gates and Warren Buffet
2:00 Poor company growth
2:51 The cost of not being focused
3:49 Be an optimistic realist
5:10 The need for discipline
8:45 The price of interruptions/multitasking
11:01 Big success comes from intense focus
15:45 Action Item
The Skill Set That Transforms Businesses and Lives
Peter Fournier is the cofounder of All Things Insurance Group, a national IMO of 520 brokers and agents, and a crazy-effective sales agent in his own right—but his success didn’t happen overnight. After 13+ years of learning his craft, Peter now coaches his brokers and agents how to secure three to five referrals with every sale. And today, he’s sharing his killer strategy with us. When you listen, you’ll discover a foolproof referral script that has clients feeling like they’re receiving concierge service, simple steps you can take to stay in front of your clients, and the most important criteria to consider before joining a brokerage.
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
Connect
· Social media: @peterjfournier on all platforms
· Website: allthingsinsurancegroup.com
· Training: petefournier.com
Book recommendations
· Big Money Energy: How to Rule at Work, Dominate at Life, and Make Millions by Ryan Serhant
· Powershift: Transform Any Situation, Close Any Deal, and Achieve Any Outcome by Daymond John with Daniel Paisner
· The 10X Rule: The Only Difference between Success and Failure by Grant Cardone
· Sell or Be Sold: How to Get Your Way in Business and in Life by Grant Cardone
Free e-book
· Lead Generation for Insurance Brokers
You can get more free resources, including additional e-books and lead magnets to attract new leads, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Are you and insurance agent looking to get more referrals? Visit: https://remindermedia.com/staypaidinsurance/ to learn more
0:00 Introduction
2:19 Peter’s backstory
3:39 A $73K weekend
5:39 Staying in front of your clients
8:15 How to ask for a referral (strategy)
11:33 Referral closing ratio
12:14 Client touchpoint strategy
14:31 How to recruit agents
17:15 How to persevere in lean times
20:00 Recommended books
23:56 Action Item
In this Silver Dollar episode of Stay Paid, we get to the point and down to business with some hard-hitting, practical advice for hosting a stellar seminar that will get butts in seats. We talk through various reasons to host an educational presentation, share a long list of highly popular topics suitable for real estate, and give tips for how to best promote your event to your ideal audience. Listen to discover how to attract new leads with an easy strategy that piques interest in your topic, our golden sequence for sending email invitations that get people to register, and a ninja-level tip for repurposing your seminars.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· For more about hosting a real estate seminar, listen to episode 251: How to Generate More Leads Using Educational Workshops (with Faina Shapiro).
· For more details about the planning phase of hosting a seminar, check out the blog “How to Host a Successful Educational Seminar [8-Step Process].”
· You can get more free resources, including e-books, lead magnets to attract new leads, and useful printables by visiting our Resource Library.
0:00 Introduction
1:42 4 reasons to host a seminar
3:42 Popular real estate seminar topics
7:13 Tips for promoting a seminar
9:01 Recommended email invitation sequence
11:50 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
3 Keys to Seminar Success: Planning, Topics, Promotion
Eric Simon is the founder of the Broke Agent, a humorous outlet for agents dealing with the stress of their work. He’s also the cofounder of BAM (Broke Agent Media) and serves as the organization’s chief of content. In this episode, we ask Eric about the origins of the Broke Agent and the evolution that led to the building of BAM. We also get his expert opinion about some of the hottest topics in real estate: whether AI is a threat or blessing to agents, if virtual brokerages will make traditional brokerages obsolete, and how agents should be using social media. Listen to discover the smart social media strategy that will build your audience with lightning speed, two things you should be doing to keep your content relevant and ahead of the curve, and the best social media channel for converting leads (and why it works so well).
Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.
Connect | Resources
· Website: nowbam.com
· YouTube: @nowbam
· Instagram: @thebrokeagent
· Podcast: Over Ask presented by Broke Agent
· Training and education: BAMX
You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:52 Eric’s backstory
2:38 The evolution of the Broke Agent
5:38 Simultaneous growth across platforms
6:25 The road to Eric’s true calling
8:04 The shift to serious real estate news
11:55 BAM delivers what other outlets lack
14:04 How to keep content fresh on a mass scale
17:08 Maintaining the integrity of a growing brand
21:08 Promoting the BAM brand with conferences
23:11 Thoughts about AI
24:00 Thoughts about virtual brokerages
26:10 Thoughts on best channels for real estate
28:09 Recommendations and advice
32:09 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Are you a real estate agent looking for an incredible way to generate a consistent flow of leads? Visit: https://remindermedia.com/staypaidfollowup/
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Talking Content & Social Media with The Broke Agent | BEST Platform
As an entrepreneur, there’s no escaping the challenges that can impede your success. You’ve got to secure funding, manage cash flow, navigate market competition, and adapt to rapidly changing conditions. And that’s just the business-side of things—there’s also the emotional toll of uncertainty, long hours, and insidious doubt. It can be tough to stay resilient. In this episode, we’re sharing four ways to bolster your resolve so that when you hit a rough patch, you’ll have what you need to keep going. Listen to discover why your goals may not be sufficiently motivating (and what to do about it), the one thing with the most power to influence nearly every aspect of your life, and the serious problem perpetuated by the current “hustle and grind” culture that is sapping your energy.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.
0:00 Introduction
1:33 Being resilient is difficult
2:35 99% won’t accept this advice
4:14 Strategy: Be super specific about your goals | Know thyself
5:40 Specific goals get you through adversity (story)
8:18 Strategy: Invest in yourself | Choose your environment
10:45 Strategy: Get an accountability partner | Put skin in the game
11:47 Strategy: Rest, reflect, recharge
15:15 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
We’re talking with Jason Smith and Dave Alison, the CEO and COO, respectively, of Clarity 2 Prosperity. Together, they explain how the techniques described in Jason’s book, The Bucket Plan, take an intangible service like financial planning and turn it into a process that prospects can experience and understand. The basic principles that inform their tactics are ones that professionals in any industry who sell complicated services or intangible products can use to move prospects forward in the sales process. When you listen, you’ll learn four steps you can use to package your wisdom into a process clients can understand, a simple technique to dramatically increase your clients’ engagement while enhancing your authority and credibility, and the power of stories, analogies, and visuals to eliminate confusion and persuade an audience.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· The Bucket Plan: Protecting and Growing Your Assets for a Worry-Free Retirement by Jason Smith
· Free e-book: “Lead Generation for Financial Advisors”
· You can get more free resources, including lead magnets and additional e-books, by visiting our Resource Library.
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:17 Jason and Dave’s backstory
2:00 Origins of the Bucket Plan
4:41 Selling a 4-step, tangible process
8:35 Visualization | Let clients see the process
11:11 Advisors #1 job is to simplify
16:00 The impact of simplicity [Golden Nugget]
17:39 The psychology of engaging your clients
19:37 A structured process is scalable
20:42 Using the process for lead generation
23:11 Book recommendations
28:00 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/ I
Insurance agent looking for your own personally branded magazine? Visit: https://remindermedia.com/staypaidfinancial/
We can’t help but notice the increasing number of Stay Paid guests who are holding client events, and it makes sense. These events are great way to show how much you appreciate your clients’ business and gather referrals. In this Silver Dollar episode, we’re sharing 12 client event ideas—that’s one for every month in 2024—from some of our top guests. Listen to find out how to get other people to pay for your event, a follow-up sequence that will multiply the power of your event, and our advice for getting tons of Google reviews while avoiding algorithmic suspicion.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Podcast episodes
· Ep. 257: How to Use Instagram to Close $50M in Sales (with Shannon Gillette)
· Ep. 239: How to Ask for REFERRALS the Right Way (with Barb Betts)
· Ep. 101: How to Be a Top Producer and Still Take a Vacation (with Tony Ray Baker)
· Ep. 426: How to Build a Referral-Only Business (with Garrett Maroon)
· Ep. 275: How Marc Minor Built a $500M Book Using Referrals
· Ep. 484: 4 Ways to Make Relationships the Bedrock of Your Business (with Stacy Allwein)
Free resource
· Real Estate Referral Partner Worksheet: Use this free resource to identify the businesses and people in your area with whom you share a common clientele but don’t compete for business.
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
We interview Kostya Kimlat, a magician who has helped refocus and reenergize the sales and customer service staff at dozens of well-known companies, including Balfour Beatty, Walt Disney World, Morgan Stanley, and Siemens. (You may know him as the guest who stumped Penn and Teller on their show Penn & Teller: Fool Us.) His ability to translate “thinking like a magician” and managing “perceptual transactions” to creating your desired effect in clients is not only unique but also incredibly insightful and useful. When you listen, you’ll learn a genius strategy to dramatically increase access to more prospects instantaneously and without depleting your resources, tips for how to read a room and know what each person needs to stay engaged and satisfied, and four simple steps to create interest and build trust with any audience in any situation.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Website: thebusinessmagician.com
· Watch Kostya’s performance on Penn & Teller: Fool Us
· Hocus Pocus Practice Focus: The Making of a Magician by Amy Kimlat
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:06 Kostya’s backstory
1:57 Businesses should “think like a magician”
3:24 Customers prefer magicians to jugglers
4:33 Focus on perceptual management
5:42 From magician to motivational speaker
8:31 Thoughts on marketing
10:39 Fast growth vs slow and steady
13:25 Optimizing his opportunity with Penn & Teller
15:32 Getting into your audience’s heads [Golden Nugget]
18:59 Reading visual cues | Paying attention
23:16 Ways to connect with different needs of your audience
29:27 The illusion of reading minds
30:32 Being shaped by adversity
34:41 Kostya fools Luke and Josh
40:04 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Want to request a free sample of our magazine? Visit: https://remindermedia.com/staypaidnewagent/
The idea of having a difficult conversation is uncomfortable primarily because we expect the other person to become defensive—and rarely are we disappointed. But what if you could soften, even eliminate their defensive posture? In this episode, we share six proven tactics that will not only dramatically reduce the tension that tough conversations create but also earn you the respect of the other person. When you listen, you’ll discover the main cause of challenging discussions and how to eliminate it, how to immediately set a tone that will encourage cooperation, and three key points you must include in every effective confrontation.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Radical Candor: Be a Kick-Ass Boss without Losing Your Humanity by Kim Scott
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
0:00 Introduction
1:38 One skill that exponentially improves your life
3:42 The benefit of being radically candid
5:00 Step 1: Tell them this is a difficult conversation
8:50 Step 2: Step 2: Ask permission
9:29 Step 3: Own your part of the problem
11:19 Step 4: Own your feelings (F.B.I.)
13:24 Step 5: Be specific with the details
16:16 Step 6: Listen and seek to understand
20:10 Action Item
Rosamaria is the CEO of Trusted American Insurance Agency (TAIA) in Sacramento, CA. She’s a seasoned professional speaker who likes nothing better than to help her audiences harness the power within themselves to take action and achieve their goals. We talk with Rosamaria about several subjects, including strategies for building a team, how to provide value to customers and agents, and the key to strong branding. Join us to discover the best way to give value that builds a business and your confidence, two vitally important components of creating a successful insurance brand, and three tactics that new and experienced agents can use to generate leads and find quick wins.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Connect with Rosamaria on LinkedIn
· Website: taia.us
· Free e-book: “How Independent Insurance Agents Can Increase Service and Lines of Coverage”
· You can get more free resources, including additional e-books and lead magnets to attract new leads, by visiting our Resource Library.
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Looking to increase your referral rate? ]
Visit: https://remindermedia.com/staypaidinsurance/
0:00 Introduction
2:56 Rosamaria’s backstory
4:11 You need to have a “why”
5:21 Referral and retention strategy
6:44 3 steps to building a successful agency
10:36 Personal growth and source of motivation
13:10 Building a new brand
15:38 Strategies for finding leads
18:49 Thoughts on transparency in the industry
20:12 Thoughts on the role of an agent
23:19 Action Item
Artificial intelligence has already changed what the future looks like—there isn’t a single industry where it hasn’t made an impact. Even real estate, which has historically been slow to adopt new technologies, has latched on to the possibilities. In this Silver Dollar episode, we share three ways agents are using AI to improve their entire lead generation process with the ultimate benefit being the ability to make more commission faster. Listen to discover how AI can pinpoint the homeowners in your market likely to move and maximize your limited resources, automate and streamline lead qualification to free up more hours in your day, and ease the pressure of consistently nurturing leads with faster and easier content marketing.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Special offer: Get a 50% discount from Catalyze AI at catalyzeai.com/remindermedia
· Free webinar: “An Explosively Innovative Way Agents Can Get Listing Leads in a Shifting Market”
· Blog: “AI for Realtors®: How Agents Can Use Artificial Intelligence to Generate Real Estate Leads”
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
0:00 Introduction
0:50 The explosive popularity of AI
2:35 Use AI to enhance lead targeting
5:40 Catalyze AI: Identify property beneficiaries
8:28 Use AI for improved efficiency (chatbots)
10:24 Use AI to create better lead nurturing content
11:00 Select the best ChatGPT prompts
17:35 Action Item
Roger Short is the chief visionary officer and managing partner of Impact Legacy Group. When you listen to his interview, you’ll hear him talk about branding a business, including the essential need to offer stories that connect with people’s emotions and surround yourself with people who believe in you. Tune in to discover what it is that makes selling life insurance the best kept secret in America, the most important aspect of any good story that you share, and the two fundamentals that will always and inevitably produce ineffective phone sales callers.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Website: impactlegacygroup.com
· YouTube: Life Insurance Academy
· Instagram: @rogershort
· Facebook: @rogershort
· LinkedIn: @rogershort
· Free e-book: ”The Relationship Marketer's Guide to Branding”
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Insurance agent looking for new leads?
Visit: https://remindermedia.com/staypaidinsurance/
0:00 Introduction
1:02 Roger’s backstory
1:53 Story #1: Climbing in Colorado
3:29 Life lessons you learn from doing hard things
5:37 The motivation to build Impact Legacy Group
9:57 Story #2: First exposure to life insurance
13:03 Building a brand | The start of the Life Insurance Academy podcast
16:25 Building a brand requires authenticity
18:37 Be authentic, provide good content, and people come to you
20:59 Top telephone sales tips
22:32 The power of storytelling
27:15 Advice for facing adversity
32:47 Action Item
We’ve got six tips for how you can enhance your influence and deeply connect with an audience, whether it consists of one or one hundred. Put into practice, these tips will enhance your sales presentations, your day-to-day conversations, and even your personal relationships. When you tune in, you’ll find out a never-fails question you can ask to ensure your audience got the message you wanted them to, the strategy that ensures your audience will empathize with you and your message, and how to build your confidence when addressing an audience regardless of the topic, time, place, or occasion.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
The 16 Undeniable Laws of Communication: Apply Them and Make the Most of Your Message by John C. Maxwell
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:51 Communicate for wealth and influence
4:05 Tip #1: Be an amazing listener and observer
5:25 How to get feedback
7:09 Tip #2: Connect through emotion
8:54 Know yourself and your audience
10:38 Tip #3: Speak with conviction
12:08 Tip #4: Prepare to be confident
15:43 Tip #5: Keep it simple
17:26 Tell stories
0:00 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
6 Dynamic Strategies to Become a Communication Virtuoso
Stacy Allwein has been an agent for 20 years and, along with her team, has sold properties totaling more than $57M with the majority of her clients coming to her through referrals. When you listen to Stacy’s interview, you’ll hear her talk about four simple but highly powerful ways you can nurture relationships, build trust, and become unforgettable. Tune in to discover a nuanced way to introduce the topic of real estate into your pop-by conversations, the client appreciation event that can routinely attract 200+ people every year, a no-pressure approach to making warm calls that keeps you top of mind, and several unique activities to promote your brand and generate goodwill while meeting the needs of your community.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Website: allweinteam.com
· Email: stacy@allweinteam.com
· Instagram: @allweinrealtor
· Phone: 301-606-6716
· Webinar: “How I Got a 9,000% ROI & How You Can Too with Garrett Maroon”
· Free 12 Month Pop-By Printable Bundle. You can find more free resources, including e-books and lead magnet to attract clients, when you visit our Resource Library.
0:00 Introduction
0:57 Stacy’s backstory
1:32 Relationships over other lead-gen tactics
3:16 Top relationship-nurturing activities
4:32 How to conduct client pop-bys
8:01 Making warm calls
10:48 Unique relationship-nurturing activity
11:55 Focus on relationship and the business will come
13:08 Hosting client events | Client event ideas
16:53 Working with family | Hiring agents
20:45 Geofarming strategy
25:39 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Looking for a new way to generate a consistent flow of leads? Visit: https://remindermedia.com/staypaidfollowup/
If you don’t have a client database, you’re doing yourself a huge disservice. The value of your business is in your client list, and we’re giving you everything you need to build one with speed and efficiency. (And if you’re already working with some form of a list, we’ve got key tips for how you can make it better.) Watch and discover the essential information you need for each of your contacts and how to get what you may be missing, useful suggestions for the different ways you can segment your list to pull the most value from it, and the one thing that—if you don’t do it—will render your database useless.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
To find a person’s contact information, consult these sources:
· BeenVerified
· Whitepages
For more helpful information, check out these blogs:
· “How to Build an Effective Contact Database in Under 5 Minutes”
· “Get to Know Your Clients with the F.O.R.D. Method”
· “The Best Email Segmentation Strategies for Real Estate Agents”
Free database template
· Contact Database Template
Want Josh and Luke to help you with your marketing?
Visit: https://remindermedia.com/StayPaidMarketing/
0:00 Introduction
0:51 The value of a customer database
2:04 Build your customer database
3:46 Segment your customer database
7:39 Information to include in your customer database
9:18 Keep your customer database up to date
10:12 Act on the information in your customer database
12:47 Action Item
Kyle Handy has created the #1 agent-owned real estate blog, and in this episode, he talks about his success in producing content and blogging and why they surpass posting to social media as a business-growth strategy. He’s sharing specific SEO advice, the best platforms for distributing value and building trust, and his recommendations for topics that even a novice blogger or new real estate agent can knock out of the park. When you listen, you’ll discover the valuable SEO strategy that catapulted Kyle's rankings on Google, a reliable source of popular blog topics that so many agents routinely fail to consider, and why videos, podcasts, and blogging provide continuous value that posting to social media simply cannot—and never will—deliver.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Email: kyle@thehandyteam.com
· Instagram: @realkylehandy
· YouTube: @kylehandy
· Blog and trainings: kylehandy.com
0:00 Introduction
1:14 Kyle’s backstory
2:51 Moving to eXp
5:01 Attract agents with content marketing/blogging
9:29 SEO tips and tools for ranking on Google
11:45 Advice for new bloggers
14:34 The evolution of Kyle’s website [Golden Nuggets]
16:54 Kyle’s business and life today
18:25 The superiority of content marketing for lead-gen
23:11 Ranking channels/platforms – email
26:05 Ranking channels/platforms – video, podcast, blogging
27: 13 Ranking channels/platforms – social media
31:55 Thoughts on ranking locally
33:59 Long-term consistency, stability, and credibility
36:52 Top content ideas for real estate agents
42:45 Action Item
In July, Luke was a keynote speaker at the Eight Percent Nation Conference founded by insurance industry guru Cody Askins. It was an amazing event, but when he reflected on everything it took to achieve his goal of being center stage at a major conference, he realized there were a few lessons he learned along the way: two that pushed him forward . . . and one that held him back. Listen to discover one of the most helpful tactics that will clarify your vision of success and keep you moving toward it, a reason for the reluctance so many of us feel when we need to promote ourselves in the pursuit of what we want, and the roles that opportunity and preparation play in getting you ready to seize what’s within your grasp.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Cody Askins on YouTube @CodyAskins
· Website to earn more about the Eight Percent Nation
0:00 Introduction
0:54 Appearance at 8% Nation
2:43 Lesson 1: The power of visualization
4:22 Lesson 2: Limiting beliefs fueled by fear and ego
7:31 Appreciate the steppingstones; you learn from them
9:10 Lesson 3: Do the work to be prepared
11:19 Summary
13:00 Action Item
3 Transformative Steps to Personal Success
In this week’s interview, Jason Martin, who leads one of the country's top real estate teams per the Wall Street Journal, talks about how video has changed his lead generation strategy and the super unique tactic he uses to attract and retain only the best agents. But what stands out is his view on personal growth and the priority he gives it in his professional and personal life. His perspective, and how he puts what he believes into practice, has the potential to fix what he feels is wrong in real estate—and probably a lot of other industries as well. Tune in to find out the one factor that distinguishes top performers from all others in every industry, why some of the most successful leaders are able to achieve a delicate balance that most of us are afraid to try for, and the adverse consequences of choosing a road our lives will travel on before we decide upon a destination.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Connect on Instagram or Facebook @jason.d.martin.5
Set an appointment with Jason on Calendly: https://calendly.com/jasonmartin1on1/jason_martin
0:00 Introduction
2:04 Jason’s backstory
5:11 Most effective lead-gen strategy
7:20 The key to lead gen is consistency
10:31 It’s too easy to give yourself a free pass
12:11 The master of discipline – Michael Jordan, the master of discipline
15:07 Finding motivation in the setbacks
17:31 A leader’s first great balancing act
19:16 A leader’s second great balancing act
23:22 Attracting and keeping good agents
28:10 “What do you want out of life?”
34:26 Advice to agents who are struggling
38:19 Action Item
Want to find a way to generate a new consistent flow of leads? Visit: https://remindermedia.com/staypaidfollowup/
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Find Your People | Build Your Tribe | GROW Your Business
Some of the most successful guests we’ve spoken to on Stay Paid agree that having a loyal group of social media followers is indispensable to growing a business. But having followers suggests that there is a leader, so the key question is how do you become a leader that others want to follow? In today’s Silver Dollar episode, we talk about how to build a tribe that is invested in your success. When you listen, you’ll discover the biggest mistake people make when trying to grow an audience on social media, the secret to standing apart and above the vast majority of businesses on these platforms, and the fundamental reason why people join and stick with a tribe.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Tribes: We Need You to Lead Us by Seth Godin
· Tribes: The Ultimate Guide to Create a Following for Your Business Using Social Media by Seth Godin
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:54 What defines a tribe
2:29 Your vibe, your tribe, your niche
4:15 Tribe leaders need to be remarkable
6:52 Quality leaders provide value to their tribe
9:23 Be intentional about people allowed into your life
13:31 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
We’re super excited to have Caroline Pinal, cofounder of Giveback Homes, talk about the amazing way this organization is offering real estate professionals a means to inspire social change and build trust among their prospects and clients. If you’ve been thinking about finding a way to stay better connected with your clients, have a desire to become more involved and visible in your community, want to support a charity but aren’t sure how to pick a legitimate cause, or wonder whether prioritizing purpose over profit is really a sound way to build a successful business, then this is an episode you don’t want to miss.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Website: givebackhomes.com
0:00 Introduction
2:25 Giveback Homes backstory
4:34 Balancing profit and charity
6:34 How Giveback Homes operates
7:53 Opportunity to involve your clients [Golden Nugget]
9:10 Benefit of incorporating philanthropy into a business
10:49 How to select a charity to support
12:10 The fear of taking the first step
14:49 The power of storytelling
15:52 Doing social good makes good business sense
17:18 Caroline’s advice to struggling entrepreneurs
21:48 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Want help becoming unforgettable with your clients? Visit: https://remindermedia.com/forgottenagent/
In this week's bonus episode, Luke reveals the 3 things that all successful people have in common. Do you know what they are? Listen to this episode to find out! This episode was pre-recorded from Luke's weekly Monday Mindset program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.
There is one thing that the world’s most successful entrepreneurs all have in common: they act. It’s the real secret to their success. In this episode, we explain a very simple strategy that will enable you to take meaningful action—and produce guaranteed business growth. Join us to find out why school dropouts seem to have a knack for becoming super successful businesspeople, which business ideas are most likely to succeed while the majority of other ideas fail, what it means (in practical terms) to “fail fast,” and a three-step strategy that will safely get you to the other side.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
The Ironclad Key to Growing Your Business
Marie Lee ditched all her lead-generation strategies except one—posting content on Instagram. Of course, there is a keen method to her madness, and it’s working to the tune of $10 million in sales in only two years. When you listen to her interview, you’ll hear her explain what she does, how she does it, and the advice she has for agents who want to experience their own success. Tune in to discover the key strategy for turning your Instagram followers into paying clients, a tried-and-true technique for posting content that ensures your audience will keep coming back for more, and three criteria you can use to generate content that will resonate with your followers.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Connect with Marie on Instagram: @movemetotennessee
· Recommended book: The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:38 Marie’s backstory
3:35 Her move into real estate
5:06 Going all-in on Instagram
7:55 Driving business with a niche strategy
9:47 Content strategy to promote reach/exposure
11:59 Moving/nurturing leads through her funnel
14:02 Her email strategy
17:56 Her Reel content strategy
20:35 Following people outside your industry
22:28 Gaining efficiencies [Golden Nugget]
25:08 Advice for new agents
28:25 Action Item
Want to become unforgettable with your own personally branded magazine? Visit: https://remindermedia.com/forgottenagent/
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
How to Grow Your Instagram | Agent’s ORGANIC Secret Netted $7M
Savvy entrepreneurs know that their brand is their most valuable asset, and they take great care in controlling it because they know if they don't, someone else will. In this episode, you’ll discover the six essential steps for building and promoting a brand that your audience will consider their go-to choice for the service or product you provide. Listen to find out the elements of authenticity that will attract an audience, how to ensure you website immediately captures and builds visitors’ trust, and the results-driven formula to use when developing an irresistible value proposition.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Article: “How to Build a Personal Brand (Complete Guide)” from Thinkific.com.
· Book: Building a Story Brand by Donald Miller
· Tool: answerthepublic.com
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
0:00 Introduction
0:54 Competition among brands
1:25 Brand control
2:18 Step 1: Build a foundation
4:22 Step 2: Choose a target audience
5:38 Step 3: Create an irresistible value proposition
7:21 Step 4: Optimize your personal website
10:55 Step 5: Create a content strategy
14:07 Step 6: Build a community
16:56 Action Item
We’re talking with Ryan Zook, cofounder and CEO of the Dwellus Group. Ryan’s been recognized by REALTOR® Magazine as a top “30 Under 30” agent, was named one of Virginia’s 100 most influential agents, and has been featured on HGTV’s House Hunters. Listen to his interview to hear more about creating and promoting a value proposition, the art and science of finding, keeping, and releasing talented agents, and the phenomenal success he’s had since joining Real Broker, LLC a little less than a year ago.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Website: dwellus.com
· Instagram @ryanzook
0:00 Introduction
1:16 Ryan’s backstory
2:00 Filming “House Hunters”
3:55 Keys to success: strong branding
7:27 Promoting your value prop [Golden Nugget]
10:11 The art and science of keeping talent
12:36 Policy on team meetings
14:48 Cutting an agent from the team
17:45 Thoughts on maximizing talent
20:03 Coaching dual-career agents
22:21 Coaching agents to generate leads
26:09 Real Broker: recruiting downline agents
32:13 Know and promote your value prop [Golden Nugget]
35:55 Action Item
This week on Stay Paid, we’re taking the time to examine a few thoughts—we call them truths—that have the power to make you reconsider the way you think about fortune and failure. Taken to heart, these three truths will encourage you to take positive actions that are guaranteed to create breakthroughs in both your business and your personal life. Listen to find out the key to believing you are doing exactly what you need to be doing—and sticking with it; how to make failures, missteps, and setbacks work for you and not against you; and a critical reason so many feel stuck and what you have to do to move forward.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
If you believe you have what it takes to be an outstanding salesperson, then consider working with us! Visit careers.remindermedia.com for the latest opportunities.
0:00 Introduction
0:51 Truth #1: The grass is greener where you water it
3:49 You get to the other side through patience
4:35 Be disciplined, be consistent, fix the cracks
7:25 Truth #2: Any failure can be overcome
8:17 Admitting failure retains control over it
9:44 Drop the façade and be authentic
11:05 Truth #3: Create an environment in which you can thrive
12:10 Be willing to fire people from your life
15:21 Action Item
3 Truths Everyone Should Live By
We are excited to be speaking with Janet Brinck, cofounder and director of strategy and growth of Dwellus real estate and owner of Real, a national coaching and training program for agents. Listen to her interview to discover strategies for expanding your business through the art of leverage, how to generate meaningful conversations, ways to elevate your credibility through your social media content, and how to overcome adversity when the going gets tough.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Connect with Janet: janet@dwellus.com
· Instagram: @janet.brink
· Website: dwellus.com
0:00 Introduction
1:48 Janet’s business bio
3:04 Building a successful team at The Dwellus Group
7:00 Training agents to generate leads
8:45 Using video on social media to generate leads
11:30 Being authentic on social media
16:16 Don’t create; document instead
17:28 Client touchpoints – examples
19:12 A deeper dive into client events
22:09 Motivation: Share the good and the bad
27:26 Faithful Agent Conference
30:33 Action Item
Want to become unforgettable with your very own branded magazine? Visit: https://remindermedia.com/forgottenagent/
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
In this Silver Dollar episode, we continue our focus on using Facebook ads to generate a never-ending stream of leads for your business with a pro tip for making the most out of those leads—hire an internal sales agent (ISA). Listen to learn how an ISA can help you convert more leads into paying clients, when's the best time to bring one in, and the biggest mistake you can make when managing your pipeline of leads.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Callnovo.com The ISA used by Luke’s brother
Facebook Ad Services at https://remindermedia.com/staypaidfollowup/
Personally branded magazine https://remindermedia.com/staypaidmagazine/
0:00 Introduction
1:22 The right time to hire an ISA
3:08 Baseline measures for an ISA
4:50 The real benefits of an ISA
5:49 What to look for when hiring an ISA
6:54 Set realistic expectations | benchmarks
9:15 Why you need extensive follow-up
10:52 Help to generate leads for your business
12:23 Action Item
Should You Hire an ISA to Follow Up with Leads? [Part 3 of FB lead generation]
In this week’s episode, we sit down with someone near and dear to our hearts: Alex Noori. He is the talent development specialist at ReminderMedia (the company behind Stay Paid), where he helps shape our new classes of callers into sales assassins. Listen to his interview to discover how to seek out hires who will bring your team the most success, which qualities to look for that can help you train people effectively, and the power of emotional intelligence in the sales training process.
Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode.
Connect | Resources • To explore sales opportunities at ReminderMedia, visit https://careers.remindermedia.com/
• Use the predictive index assessment to find salespeople and employees with the traits you need to succeed. Get a free version at https://assessment.predictiveindex.com/bo/L6h/staypaid#page0
0:00 Introduction
1:15 Alex’s backstory
3:01 Top indicator of success
6:35 Learn how your trainee learns
8:11 Assessing EQ/social awareness
11:08 Developing EQ
15:02 Internalizing scripts; know the why
18:23 The real reason for high turnover
22:30 Belief in what you’re selling; connecting to purpose
26:37 Training toward belief
30:15 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Looking to increase your referrals? Visit: https://remindermedia.com/staypaidmagazine/
Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
Creating the Perfect Sales Assassin | SALES TRAINING
In today's bonus episode, Luke shares some motivation on getting yourself to the next level. If you want to get to the excel in your life and business, there are 3 truths you need to master. When you are able to master these 3 truths, you will win! This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.
Firing an employee is never easy, but there are times when it’s absolutely necessary. When an employee undermines your organization’s goals, your best move might be time to cut the cord and find someone else who’s a better fit. Listen to this Silver Dollar episode to discover the four key reasons for terminating an employee, how to track an employee's value using performance metrics, why you need a staff that reflects your company's mission and values, and the various ways one bad egg can sour company culture.
0:15 4 critical signs that indicate when it might be time to let someone go
3:40 Performance problems
8:05 Understanding the mission and vision of the business
11:00 Lacks Integrity
16:38 Action Item
Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
4 signs it's time to let an employee go | TERMINATION
Creating an effective social media presence is crucial for any business. In this episode, Drunk on Social cofounder Jeff Pfitzer shares the 411 on how to leverage this tool to generate leads and boost sales. Listen to his interview to find out the platform to be on if you're new to social media, how to expand your reach, which types of content get the most views, and tricks to make creating viral content fast and easy.
Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode.
Connect | Resources Website: http://drunkonsocial.com/hire-us
Email: mailto:info@drunkonsocial.com
Instagram: ttps://www.instagram.com/jeffpfitzer/?hl=en%20o
1:00 Introduction
2:55 What social platforms should you be on
4:35 Organic vs paid reach
7:15 Opinion on social platforms
9:05 Should you get verified on social media
10:40 What should you post on social media
15:10 What type of content to focus on
17:25 Using social to build business and make sales
25:28 Where to get inspiration for content
32:47 Social media coaching
38:38 Action Item
Are you a Real Estate Agent looking to grow incredible new leads for your business?
Visit : https://remindermedia.com/staypaidfollowup/
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
How social media can help your future | BUSINESS SUCCESS!
Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode.
0:12 Lead generation theme
2:20 Ads to be running on Facebook
4:05 Lead automation and follow-up
6:00 Texting leads
10:50 Email automation
16:20 What the numbers are showing
20:18 Action Item
Want to see how we can help with your marketing?
Visit: https://www.remindermedia.com/StayPaidMarketing
Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
We are excited to welcome back Juan Carlos Barreneche, founder and president of the Goldbar Real Estate Team of eXp Realty to Stay Paid. In this episode, he shares his strategies on how to up your game for converting leads to clients, which have helped him do over $250 million in sales.
When you listen to Juan, you’ll realize just how simple it can be just by being consistent in your communication and implementing a solid automated marketing system that’s easy to use and leverage for maximum results.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Connect with Juan:
-Instagram: @juangoldbar
-Website: goldbartraining.com
Are you a Real Estate agent looking for an incredible way to get a consistent flow of leads? Visit: https://remindermedia.com/staypaidfollowup/
Many people have tried Andy Frisella’s 75 HARD program—we did too! We don’t recommend this program for everyone, but pushing yourself to achieve short-term goals like this one can help you achieve more overall. It can also give you the motivation you need to reach your personal objectives and propel your business forward. In this week’s episode, we discuss how to build the dedication and mindset you need so you can consistently strive to do your best.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
75 HARD
0:16 Introduction to 75 Hard
2:50 Using 75 Hard as a reset
4:40 What do you do every day?
8:00 Motivation to be consistent
9:30 Structure is the key to discipline
12:25 Accountability partners
17:45 You can’t change someone
18:30 Mental clarity
21:35 Action Item
Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing
Jaynie Carlucci, this week’s Stay Paid guest, is so in tune with what drives her clients and their decision-making styles that she became a top producer in the New Jersey real estate market and did more than $30 million in sales in 2022 alone!
In this episode, Jaynie discusses the importance of building genuine connections and how her business background and training in neuro-associative programming (NAP) help her tap into her clients’ deepest needs and wants.
Listen to find out how you can use NAP to form more genuine connections with clients.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Want to learn more about getting your own personal magazine?
Visit : https://remindermedia.com/forgottenagent/
Connect | Resources
To contact Jaynie, go to thebossteamcollection.com
Email: njreboss@gmail.com
Instagram: @thenjreboss
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:32 Introduction
1:50 Jaynie’s backstory
3:05 Keys to success
6:25 Breaking into the luxury market
8:20 Neuro-linguistic programming (NLP)
18:30 How to keep your brand top of mind
22:30 Building your brand early
23:28 The book that has had the most impact on Jaynie
26:40 Action Item
If you dread making cold calls, then this episode is for you. Facebook has billions of users monthly—so it can be a leads gold mine for your business. Listen to this episode to learn about which types of Facebook ads generate the most prospects, the types of content Facebook users flock to, and how to effectively convert the leads you generate on this social media platform into sales.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Are you interested in working with Luke and Josh to improve your marketing, get more referrals, enjoy more repeat business, and begin living the life of freedom you deserve? CLICK HERE and get a special offer just for Stay Paid listeners!
0:36 4 ways to make Facebook ads successful
0:50 ChatGPT for your business
2:22 Lead generation ads
8:30 Branding ads
19:20 Action Item
Today, we are talking to Alex Bracke, multimillion-dollar producer, and broker/owner at Valor Group of Pearson Smith Realty. He gives us the inside scoop on handling objections during lead-generation activities and how to overcome them in advance. Listen to his interview to discover ways to create a framework that will prepare you for any objection, the importance of staying focused and consistent in converting prospects into clients, and cold-calling techniques guaranteed to drive revenue for your business.
Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode.
Connect | Resources Connect with Alex: - Email: alexbrack@valorgroupre.com - Instagram: https://www.instagram.com/alexbracke/ - Website: valorgroupre.com
0:23 Introduction
2:00 Alex’s backstory
4:37 Transitioning into real estate and leveraging relationships
7:00 Creating a brand with valor
11:19 Objection handling workshops
15:15 Overcoming the most common real estate objection
17:20 Objection framework
19:15 How often should agents be calling leads
22:38 Home for Cops Program
25:30 Weight-loss journey
33:05 Action Item
Want to see how we can help with your marketing? Visit: https://www.remindermedia.com/StayPaidMarketing
New agent that is curious about our personally branded magazine? Visit : https://remindermedia.com/staypaidnewagent/
Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
What Real Estate has NEEDED for YEARS | Leverage is everything
If the thought of giving a presentation in front of a group makes you break into a sweat, then this episode is for you. With a little work and perseverance, you can learn how to be someone every audience member sits up and listens to. Listen to learn the prep work that will make speaking in front of others feel incredibly easy, what you need to share with your audience to hook them every time, and how to pace yourself so your listeners hang on your every word.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Want to see how we can help with your marketing? Visit: https://www.remindermedia.com/StayPaidMarketing
In this week’s episode, Biggby Coffee cofounder Michael J. McFall explains that for your operation to be completely sustainable, it needs to be able to run well even without you at the helm. To do that, you need to recruit expert talent who can help you bring your enterprise to the next level. Listen to Mike's interview to learn the secrets to creating a business culture that attracts top talent, why good leadership hinges on trust and integrity, and when to pass your leadership role to your management team.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Website: Biggby.com
· Books: Grind: A No-Bullsht Approach to Take Your Business from Concept to Cash Flow and Grow: Take Your Business From Chaos to Calm*
· LinkedIn: Michael J. McFall
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:30 Introduction
1:16 Moving from an entrepreneur to an effective leader
4:25 Growing new leaders
5:00 The timeline for developing a leader
7:15 How to let go and let leader’s fail
13:00 Forming a board to oversee a management team
14:45 Recruiting high-caliber talent
17:00 What does culture mean
20:12 Building trust and relationships with your team
25:50 Why write a book?
29:00 Impactful books
34:10 Action Item
Want to see how we can help with your marketing? Visit: https://www.remindermedia.com/StayPaidMarketing
To learn how to generate more referrals and repeat business, visit: https://www.remindermedia.com
Want to learn more about how we can help you get more referrals? Visit: https://remindermedia.com/staypaidmagazine/
In this week's bonus episode, Luke discusses the two marketing stories you won't want to miss. How was Red Bull able to become the #1 energy drink in the world by throwing their product in the trash? What mistake did United Airlines make that lost them $180 million? Both stories come with valuable lessons you can use in your business, can't wait for you to hear them! 🚨 SPECIAL ANNOUNCEMENT FOR OUR STAY PAID LISTENERS 🚨 This weekend only, you can start your very own personally-branded magazine for just 9.99! That's 97% off the cost of our regular set up fee! This is the best time of year to get started, and we wanted to make sure we gave our Stay Paid listeners the inside scoop. If you're ready to increase your referral and repeat business, visit www.remindermedia.com/StayPaidMemorialDay And if you're already a client (one, we love you!!) and two, we wanted to make sure you got a deal, too! We have a special client-only offer going on this weekend, you can check that out at www.remindermedia.com/StayPaidClientDeal This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.
Building off last week’s episode on insider tips to succeeding on Instagram, we’re discussing the truths and myths with four true-or-false statements, and how to best use effective content to build a successful presence. You may discover that some of the strategies you thought were effective for increasing your follower interaction are actually counterproductive. Listen to this Silver Dollar episode to dispel any misconceptions and get powerful tips proven to help skyrocket engagement.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
0:12 Instagram true or false
1:47 Does sharing posts in stories increase engagement?
4:13 Does reels have the highest engagement rate?
7:40 Does using an external editing app hurt your reels?
8:55 Does getting verified increase your reach?
14:18 Action Item
Want to see how we can help with your marketing? Visit: https://www.remindermedia.com/StayPaidMarketing T
o learn how to generate more referrals and repeat business, visit: https://www.remindermedia.com
Everyone operates on autopilot occasionally, but that's no way to spend your entire life. In this week’s episode, Allyson Lewis, time-management pro, best-selling author, and founder of the 7 Minute Life, joins us to share how devoting time daily to careful planning and reflection can put you in complete control behind the wheel. Listen to learn how just seven minutes every morning can set you up for success, pinpoint the five most important tasks to complete before 11 a.m., discover how you can train yourself to be proactive and not reactive, and understand the value of ending each day with seven minutes of reflection and gratitude.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Are you a New agent Curious about our customizable magazine? Visit : https://remindermedia.com/staypaidnewagent/
Want to see how we can help with your marketing? Visit: www.remindermedia.com/StayPaidMarketing
0:33 Introduction
1:54 Allyson’s journey
5:27 Why people are not focusing on themselves
7:37 Using 7 minutes to improve your life
8:40 The 5 words to change your life
9:00 People have lost the ability to think
10:40 Clarify what you want to do
12:37 Create a plan
16:35 How to add discipline to your day
21:10 Choosing to take action
22:53 The 7 minutes at the end of your day
25:55 Making sure you have purpose
28:12 Eudaimonic happiness
33:07 Action Item
We decided to ask ChatGPT for the six top qualities that the absolute best closers share. The answers didn’t surprise us, but it did confirm what we know are the most important personality attributes and strengths any sales team should have if they want to close the most deals. Listen to this week’s Silver Dollar episode to discover the importance of being confident and goal-oriented as a salesperson, why expert closers are always talented listeners and communicators, and the one easy tactic for closing more deals that successful sale professionals always use but most others skip.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
0:16 Introduction: 6 things top closers have…
1:40 Exudes confidence
5:32 Is goal-oriented
9:08 Use persuasive communication
12:25 Ability to overcome objections
16:20 Use active listening
18:10 Actively follows-up
20:20 Action Item
This week, we host Justin Brock, the owner and CEO of Bobby Brock Insurance. He’s built an insanely successful insurance business on the premise that providing value is the best marketing strategy for long-term growth. Listen to discover why leading with value simply makes good business sense and get examples of what Justin has done to encourage his audience to know, like, and trust his brand, hear about the types of marketing he’s doing and the benefits his agency has reaped from using multiple mediums, and find out about “Medicare Monsters”, Justin’s Facebook group, and his upcoming Medicare conference, MedicareCon, for intermediate agents and smaller agency owners in the Medicare space.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Learn more and register for Medicarecon here
· Connect with Justin: info@justinbrock.com
· Website: justinbrock.com
· Facebook group: “Medicare Monsters”
0:23 Introduction
1:38 Justin’s backstory
4:59 The start of Medicarecon
8:15 Leading with value
9:15 Taking action on opportunities
13:30 Value outside of the sale
16:25 Marketing and advertising strategy
21:00 Building a brand
23:51 The rule of convenience
27:00 Getting noticed and adding value
30:42 Action Item
Of all the social media platforms, Instagram (owned by Meta) is the most transparent about what it takes to have its algorithm promote your content. Compliments of @marketingharry, who has 293K Instagram followers and attended Meta’s most recent creators conference call, we’re sharing five tips that Instagram insiders have revealed to be key to your success on the platform. Listen to this Silver Dollar episode to discover five suggestions for how to boost engagement on Instagram, the optimal number of hashtags to attach to your posts, an way to satisfy the algorithm we bet you’re overlooking, and bonus, proven hacks we’ve used on our Instagram account that have worked for us.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Get @marketingharry’s summary of Meta’s creators conference call here.
In the almost two years since Shannon Gillette was last on Stay Paid, she’s ranked among the top 12 agents in Phoenix, Arizona. She’s also hired a coach and a virtual assistant, joined a new brokerage, and moved much of her marketing efforts to YouTube. Listen to this episode to find out the best decisions any agent can make regardless of the size of their business, the outrageously genius videos that are landing Shannon clients without the need for listing presentations, crazy good ideas for inexpensive client events, and the investments she’s been able to make since making the move to a new broker (big reveal!).
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Highnote.io for professional online presentations
TubeBuddy for optimizing your YouTube channel
@Shannon_Gillette to connect with Shannon on Instagram
Do you really need a morning routine to be successful? Do you have a routine you swear by? If you have been in the entrepreneur or motivational speaker space for any amount of time you have heard people talk about the power of a morning routine. On this week's bonus episode, Luke shares his belief on morning routines and the 4 things he focuses on to start his day on the right foot. This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.
We can all get weighed down by our own stress, so it’s a good idea now and then to step back and think about what’s most important in life, shifting our priorities to what really matters—and there are few things that will make you examine your priorities more quickly than finding out you’re dying. Listen to this episode to hear the seven things that the dying most regret not having done in their lives, find out why spending excessive time at work can be a double-edged sword, understand why perfectionists struggle with vulnerability, and discover the one activity that will instantly reveal to you whether you’re living a life of purpose.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
“7 Critical Life Lessons We Can Learn from the Dying” by Matthew Royse
0:12 Introduction 7 Critical Life Lessons We Can Learn from the Dying by Matthew Royse
1:35 Your echo chamber of what is important in life
3:12 #1 Not spending enough time with loved ones
6:07 #2 Spending too much time on work
6:36 #3 Follow your heart and pursue your passions
10:38 #4 Be more thankful
11:39 #5 Forgive others
12:52 #6 Embrace vulnerability
14:52 #7 Find your purpose
16:49 Josh’s Dad Joke
17:40 Action Item
Last year, John Wetmore’s agents sold an average of 10,000 policies monthly and generated $130M in paid annual premiums. He expects to double that in 2023. With numbers like those, we had to ask him about cold calling and how he goes about recruiting insurance agents for his team. Listen to John’s interview to discover why a hesitancy to make cold calls is the result of a choice, a never-fails tactic that works wonders to create self-imposed discipline within your team, his damning perspective of agents who fail to follow up with leads, and a novel take on recruiting agents that starts with being indifferent to whether they join you.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Find all the ways to connect with John at johnwetmore.com
0:00 Introduction
0:42 John’s business bio
1:53 Typical cold-calling mindset | Mindset is a choice
4:10 Kidnapping analogy
7:20 How to hold yourself accountable
8:50 How to hold your team accountable
10:09 You can’t motivate another person
11:06 Perspective on following up with insurance leads
14:45 Follow-up strategy
17:08 Believe in the value you offer | CARR
20:17 Tips for recruiting insurance agents
24:54 Nothing beats servant leadership
27:01 Action Item
ChatGPT is an artificial-intelligence chatbot that came on the scene in November 2022. In just six months, it has already demonstrated itself to be the next huge leap in technology. It’s insanely powerful, and it’s super easy to use. In this Silver Dollar episode, we talk about how marketers use ChatGPT to increase the efficiency of their content creation and suggest some of the many ways you can use this technology to generate blogs, text messages, and everything in between.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Free e-book: Become a Content Marketing Machine
0:00 Introduction
1:08 Overview of ChatGPT
1:54 The next revolution in technology
4:02 Gain efficiencies in writing content and scripts
5:45 Know that it isn’t perfect
6:31 Be very specific in what you ask
6:52 Use ChatGPT to write synopses (example)
7:24 Use ChatGPT to write social media captions (example)
7:53 Use ChatGPT to write emails and subject lines (example)
8:52 Use conversation to give ChatGPT directions (example)
10:17 Use ChatGPT to pull and sort information
11:02 Use ChatGPT to write real estate listings (example)
12:46 Use ChatGPT to write in different languages
14:09 Thoughts on the next steps for AI
17:56 Action Item
Tamara Thompson is the mind behind Broadcast Your Authority, a content marketing agency that helps influencers, CEOs, and other professionals exponentially grow their influence and audiences with a data-driven approach to microcontent and repurposing. Tamara shares some of the methods she and her team use to routinely and with lightning speed grow their clients’ audiences from as few as a dozen to tens of thousands. Listen to understand the organic, audience-generating power of replicating popular content, hear how to use a call to action that promotes engagement and get subscribers and followers onto your email list, discover how to use ChatGPT to identify the best clips for microcontent, and find out about the highly promising, new social media platform that is going to give TikTok a run for its money—and why you’ll want to get in on the ground floor.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Connect with Tamara:
· Website: broadcastyourauthority.com
· Instagram: @tamarathompsonofficial
· TikTok: @tamarathompsonofficial
Resources:
· Keywords Everywhere: For finding the best keywords for your social media content
· Minichat: A bot to capture contact info from subscribers and followers
· Trint: Transcription service
· Clapper: Hot new social media platform
0:00 Introduction
0:59 Guest introduction
2:10 Strategy that led to $170K viral video
6:06 Tools for spotting trends
7:44 How long to grow depends on niche
10:24 Capitalize on what’s working
12:05 Using tags, titles, keywords, playlists
14:18 Thoughts on CTAs | “Comment below”
20:48 Using bots in conjunction with CTA
21:48 Selecting microcontent for repurposing
25:28 Thoughts on the future of social media
29:51 Tamara’s favorite mantra
33:53 Action Item
There’s an excellent chance you’re making shortsighted business decisions because, according to Simon Sinek (author of the New York Times bestseller The Infinite Game), you don’t know which game you’re playing. In this week’s Silver Dollar episode, we talk about the notion of the infinite game and how it doesn’t just apply to business—it also applies to the decisions we make in our daily lives. Listen to understand the difference between finite and infinite games and the dire consequences of applying the rules of the former to the latter, discover a way to think about leaving a legacy that goes beyond merely being remembered, and find out how to adopt an infinite game mindset and free yourself from being overly concerned about the opinions of others.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
The Infinite Game by Simon Sinek
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
2:59 Josh’s update re: 75 HARD
4:22 Concern about what others think
5:44 Leaving a legacy
7:25 The finite vs. the infinite game
9:45 Why the game you play matters
10:45 Goals can change
12:47 Patience is an element of the infinite game
16:12 Action Item
Rick Elmore, a former NFL pro, was working in sales and taking a marketing course when he learned that handwritten notes, with their 99% open rate, perform the best. He took this info back to his job, and six weeks and 500 notes later, he surpassed his monthly quota by 82% and made $28K in commission. Listen to Rick’s interview to fully understand the remarkable impact of connecting with prospects on a personal level, appreciate how much you can stand out from the crowd by sending a simple thank you note to your clients, and discover why his company, Simply Noted, has thrived while his competitors in the handwritten notes industry have failed.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Get your FREE SAMPLE handwritten notes package at simplynoted.com
· Connect with Rick on LinkedIn
0:00 Introduction
1:52 Rick’s backstory
2:40 Missing the mindset of professional ball
4:26 Being self-funded | No investors
5:21 Pro ball vs. corporate vs. start up vs. owning your own
7:14 The inspiration for Simply Notes
10:09 Making sure it doesn’t look fake
13:19 How it works
14:35 The best handwritten note campaigns
16:39 What are the best performing mailers?
17:53 What next for Simply Noted?
20:04 Good opportunities to use handwritten notes
22:25 Rick’s advice about confronting hardship
26:19 Action Item
ReminderMedia (the company behind Stay Paid) hired an independent company to survey recipients of the personally branded magazines that our clients send to their clients, and we just got the phenomenal results. Discover the incredible rate of referrals and repeat business our clients can directly tie back to their magazine, the multiple ways you can use a personally branded magazine to establish yourself as a trusted business, and the ways our magazines work to broaden the reach of our clients’ brands.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
CLICK for your free PDF sample of our most recent issue.
Claim a special offer just for Stay Paid listeners @ staypaidpodcast.com/magazine
0:00 Introduction
0:51 It’s YOUR magazine
1:33 Stands out as super unique
2:31 Ranked highest in value by readers
3:45 Perceived as a gift
4:34 Phenomenal shelf life
4:58 Relational not transactional
6:13 Builds trust in 3 ways
9:49 Reader survey results
11:10 Encourages engagement
11:47 Cross-promote with referral partnerships
13:37 Less than the cost of a greeting card
15:56 Action Item
This week on Stay Paid, you’ll hear from David Price who, after only five short years in the industry, is the CEO and founder of his own insurance brokerage. David shares how he overcame a childhood defined by utter poverty, drug-addicted parents, homelessness, and years of moving from job to job and state to state to become a successful broker. Today, he hires 50 agents a week and makes millions in passive income.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Website: The Price Group at tpglife.com
Instagram: @davidpriceofficial
0:00 Introduction
2:41 David’s story
6:08 Starting over again and again and again
9:04 Committing to a career in insurance
11:10 The impact of environment on success [Golden Nugget]
12:21 Mindset: Show up as a student
15:21 To get to a $1M, begin with marketing for leads
18:23 The qualities in a good sales agent
21:40 Understanding patience toward progress
24:40 David’s advice to younger David
28:03 Action Item
We continue the conversation started in episode 441 about the six steps that will help you to develop more self-discipline. In this episode, we cover the final four. Listen to find out the simple technique professional athletes swear helps them stay the course and achieve their goals, hear Simon Sinek’s recommendation for how to maintain your motivation and keep moving forward, and discover the single best action you can take to better ensure that when things get tough, you maintain the resilience you need to continue making progress.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Download our free goal planner. You’ll get pages for planning your days, weeks, and months to help you keep track of your busy schedule and make sure no goals get overlooked.
0:00 Introduction
0:54 Josh’s fail
2:27 The importance of having a plan
5:23 #3: Visualize your outcome | Why it works
9:21 #4: Don’t wait for something to feel right
11:25 #5: Measure and reward your progress
13:14 #6: Get an accountability partner
16:40 Action Item
Steve Acree, the CEO of ReminderMedia (the company behind Stay Paid), shares a few lessons about building a successful brand. Among the topics he covers are the far-reaching utility of having a clear mission, vision, and value proposition and their critical importance to a business’s long-term success. Listen to find out the three-part tactic that lets you neatly define the central aspects of your business, understand the extensive implications of an overly complicated value proposition, and discover how well-defined mission and vision statements will align your organization and simplify hiring and firing decisions.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Free predictive index assessment: remindermedia.com/staypaidpi
· Free e-book: The Relationship Marketer's Guide to Branding
0:00 Introduction
3:09 The simple idea that grew a business
6:54 Build your brand around solving a problem
7:25 Creating a value proposition: what | how | why
11:22 The importance of keeping things simple
14:01 Focus is necessary to scale a business
17:14 Stick to the message and you’ll win
18:56 Stop thinking that features sell
20:29 Aligning the business with the mission and vision
24:11 Missions and visions are powerful HR tools
26:16 Leaders embody the mission and vision
27:26 A leader’s lesson: Don’t do what they should do for themselves
32:26 Entrepreneurs are all a little “bent”
41:37 Action Item
In a survey released by realtor.com, 97% of survey respondents said local expertise is an important attribute of a real estate agent, while 25% say it is the most important. In today’s episode, we share 8 things you can do to become the most widely recognized and trusted agent in your local area. Listen to discover several key resources that can get you the inside scoop on what’s happening in your area, a game-changing social media tactic that will make you the undisputed go-to resource for everything local, and an incredibly easy way to enhance your credibility, promote your expertise, and establish street cred that most agents have never even heard of.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Free download: Real Estate Referral Partner Worksheet
0:00 Introduction
0:53 Local relationships are a competitive advantage
1:10 What you need: knowledge of neighborhoods
2:18 What you need: knowledge of market trends
2:57 What you need: knowledge of community development projects
3:39 Promo tip 1: attend local government meetings
5:11 Promo tip 2: sponsor local teams
5:45 Promo tip 3: join/start community Facebook group
6:54 Promo tip 4: create video tours
8:17 Promo tip 5: work with charities
10:18 Promo tip 6: use strategic referral partners
10:51 Promo tip 7: create local content for your blog
12:12 Promo tip 8: become a media resource
15:03 Action Item
We talk with Bob Burg, a leading authority on influence and referral marketing and coauthor of The Go-Giver. If you’ve questioned whether nurturing relationships with clients really works to a build business, struggled with implementing a successful referral marketing strategy, or have never been quite sure how to do relationship marketing, then this episode will remove all doubt and answer all your questions.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Get Bob’s book, The Go-Giver: A Little Story About a Powerful Business Idea, and subscribe to his daily impact email on his website at burg.com
· Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention by John Ruhlin
· How to Win Friends and Influence People: The Only Book You Need to Lead You to Success by Dale Carnegie
· Think and Grow Rich by Napoleon Hill
· Peace, Power, and Plenty by Orison Swett Marden
· Psycho-Cybernetics: The Search for Self-Respect by Maxwell Maltz and Matt Furey
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
In episode 437, we talked about accountability, noting that before you can hold other people accountable, you need to take responsibility and hold yourself to the same standards. In this episode, we take a deeper dive into the subject of accountability to talk about how you can embrace self-discipline and achieve the success you want. Listen to discover the most challenging aspect of self-discipline, find out the indispensable first step to tackling the struggles that hold you back, and truly understand what it means to have a goal worthy of achievement.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Book: Musashi's Dokkodo (The Way of Walking Alone): Half Crazy, Half Genius - Finding Modern Meaning in the Sword Saint's Last Words
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
0:37 Experience with 75 HARD
2:46 Consistency is the challenge
5:02 Self-doubt is the enemy of consistency
5:48 #1: Know where you struggle
7:18 #2: Identify and write down your goals
8:32 Select goals that are motivating
12:11 Action Item
David and Elle Denning—the husband-and-wife team behind the 30,000 member “Marketing for Insurance Agents” Facebook group—share their experience about what works (and what doesn’t) when growing a Facebook group, suggest tactics business owners can use to develop a local presence, and talk about how they manage to run a highly successful insurance business—and still stay happily married. Listen to find out why you should worry less about how often you post and instead focus on what you post, how to make the most of Facebook’s algorithm to attract and grow attendance to your Facebook Live sessions, and the steps they’ve taken to fulfill the promise of a 4-hour workweek.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Join the “Marketing for Insurance Agents” Facebook group
· Website: jumpstartgonow.com
· Book: The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Tim Ferriss
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
2:06 The superiority of Facebook groups
3:26 The need for an engagement strategy
5:13 A posting strategy using Facebook Live
8:37 Facebook Live and organic growth
10:07 Facebook Live vs. webinars
10:41 Tips for promoting Facebook Live sessions
12:38 Leverage short-term strategies first
13:36 Content to grow a Facebook group
14:37 Collaboration among industries
15:31 Involvement in the local community
16:42 People do business with people like them
18:12 About the Producer Academy
20:34 About “limiting beliefs”
21:22 Thoughts on The 4-Hour Workweek
25:18 Key tip: Be pragmatic and just act
26:09 Tips for working with family/spouses
30:46 Action Item
We’re tackling one of the most persistent challenges facing marketers: how to get people to open and respond to emails. Included among the findings we share are the email length that produces a 50% response rate, whether a negative or positive tone gets more replies, and which email closing prompts the most responses.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Free download: Best Practices for Email Marketing is a one-page guide that will help you write emails that produce better open and response rates.
0:00 Introduction
0:44 How to think about your email numbers
2:20 Tip 1: Keep it short
3:53 Tip 2: Keep it simple
6:31 Using moderate emotion in your emails
7:21 Tip 3: Keep it relevant
9:19 Relevant real estate email example
10:03 Tip 4: Keep it specific
11:01 Tip 5: Keep at it
11:37 Bonus Tip: The most effective sign-off
13:46 Action Item
Darin Stubbs is the executive vice president at Symmetry Financial Group. If you’re an entrepreneur who’s just starting out, has hit a lull, or can’t get momentum—or if you simply want more of what being your own boss promises—then we guarantee that Darin’s advice and insight will change the trajectory of your life forever. (That’s a big claim, but we’re sticking by it!) Listen to his interview to discover some of the fundamentally different ways CEOs think about factors that influence business like costs, income, opportunity, and time; a simple but game-changing tool that will dramatically shorten any salesperson’s learning curve; and one of the most valuable, career-advancing tactics top producers consistently swear by.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Connect with Darin at pacwestagency.com/career
Website: Symmetry Financial Group
Insurance tech: quility.com
Book: The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You by John C. Maxwell
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:32 The CEO vs employee mindset
5:26 Disciplined commitment to revenue generating activities
9:30 Surrendering to your commitments
10:33 Having a job vs being your own boss
12:41 Gain some perspective
14:21 The power of a “Should Have” journal
16:37 Get yourself a mentor and your butt kicked
23:02 How Darin motivates himself (“The Note”)
How do you create raving fans that refer and never leave?
After having the privilege to interview the past Client Experience Officer for Disney, Luke shares the number one characteristic all major brands have in common when it comes to raving fans. If you want more referrals, you won't want to miss this episode.
This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.
Accountability in the workplace is certainly a problem, but did you know that 82% of managers acknowledge that they have limited to no ability to hold others accountable successfully? Obviously, managers, supervisors, and team leaders need help. In this episode, we talk about how you can promote accountability and establish it as a part of your everyday culture, even if you don’t feel supported by those higher up the company ladder. Listen to discover why teams who are tasked with meeting realistic goals are destined for mediocrity, how you can avoid giving subjective evaluations of your employees’ performance, and an infallible 4-step process for setting, communicating, and adhering to set standards.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity (Fully Revised & Updated Edition) by Kim Scott
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:03 Using excuses rather than candor
2:07 Embrace the awkward
3:15 The power of silence
3:55 Set insanely high standards
7:03 Get an accountability partner
7:50 The highest performers crave accountability
9:47 The value of missions, visions, and core values
11:19 Candor requires relationship
13:03 A model to support accountability
15:51 Action Item
This week on Stay Paid, Adam Rean Bohlen, director of business consulting at Financial Resources Group Investment Services, notes that while an independent financial advisor, real estate agent, or other entrepreneur might be an expert in what they do, it doesn’t necessarily mean they know how to create and manage a profitable company. That’s why mastering the core principles of running a business is essential across all industries. Listen to find out where businesses often fail when it comes to their value proposition, alternative ways to increase revenue that don’t involve converting more leads, and some commonsense approaches to motivating employees to perform at their best.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
LinkedIn: Adam Ream Bohlen
Website: https://financialresourcesgroup.net/
0:00 Introduction
0:41 Adam’s backstory
1:33 Helping advisors find efficiencies
4:09 Doubling down on what you do well
4:50 Evaluating your value proposition
8:12 Squeezing more value out of existing business
11:37 Getting clients to execute on a plan
14:35 The importance of integrity
17:01 Action Item
After losing $1.4M, you learn a thing or two. In this week's bonus episode, Luke shares his thoughts on failure, doubt, fear and how they can be the main killer of any business. For more Content like this follow Luke on Instagram: @lukeacree
This episode was pre-recorded on 2/20/2023 from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.
If you haven’t collected and safeguarded the email addresses of your clients, prospects, and leads, then you’re vulnerable to the whims and errors of the systems/marketplaces you rely on. Having your own list of email addresses is an insurance policy against losing the contacts your business needs to thrive. In this episode, we share 7 strategies you can use to gather email addresses from your social media followers. Two of them make directly asking for them easy, while the remaining 5 allow you to collect emails by other means.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Visit our Resource Library for free lead magnets and other valuable tools.
0:00 Introduction
1:07 Why you must develop your own mailing list
2:26 Tip 1: Start a conversation
4:58 Tip 2: Like, engage, and get notified
6:33 Tip 3: Use lead magnets
7:16 Tip 4: Run a contest
7:55 Tip 5: Connect with your strategic partners
8:34 Tip 6: Promote a survey
9:10 Tip 7: Download your LinkedIn connections
11:53 Action Item
This week’s guest is Katelyn Rhoades, known to her 135,000 Instagram followers as the “social marketing queen.” We ask her majesty a ton of questions that get us down to the brass tacks of creating and promoting Instagram Reels. She shares everything from her #1 priority when creating content, to whether doubling down on what’s working is really the best strategy, to her 4 best tips for turning followers into leads.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Website: enfluencestudio.com (spelled with an E)
· Instagram: @socialmarketingqueen
0:00 Introduction
1:09 Katelyn’s backstory
2:42 You have to provide edutainment
4:22 Think about your target audience
5:53 Double down on content that is working
7:11 Time spent making Reels
7:46 Source of content ideas
8:26 Recommended IG channels to follow
9:43 3 reasons to post IG Reels
10:29 How often to post
11:53 The need to pick a target audience
14:23 Treating Reels like a vlog
16:11 Balancing authenticity and production quality
21:10 4 ways to turn an audience into leads
23:31 How to check your hashtags
23:53 Katelyn’s mantra to live by
25:39 Action Item
The idea that people can be afraid of success may seem odd, but when we thought about it a bit, it actually made sense. Change is hard, growth is hard, and our brains are always looking for ways to maintain the status quo, so sure—some people may resist their own achievements. In this episode, we talk about the fear of success and the fear of failure (they’re two sides of the same coin). We review their telltale signs so you can determine whether one or both fears are holding you back. Finally, we offer some actions you can take to alleviate your distress and claim your rightful reward.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Free e-book: Getting Started with Relationship Marketing
0:00 Introduction
0:37 Is fear of success a real thing?
1:24 The excuses we use
2:55 Symptoms of a fear of failure
3:13 Symptoms of a fear of success
3:46 Get into motion | Do something
6:05 Actions to overcome fear
7:16 Thoughts on identity and self-worth
10:33 Action Item
This week on Stay Paid, we’re talking with Mike Saunders. Mike is an expert in helping his clients position themselves as the authority best qualified to serve their audience. In his interview, he shares how he does it along with the steps you can take to promote your own authority—even if you are just starting out.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Mini audio seminar: AuthoritizeYourAgency.com
· Website: AuthorityPositioningCoach.com
· Book: The Medium Is the Massage
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
2:06 Authority marketing | why it’s important
3:41 Use “elevated” platforms
5:41 Promote your podcast interviews
7:53 SEO is dead | Optimize your Google visibility
9:27 Preframing your expertise
10:55 The power of accolades
11:42 Paying for exposure vs. an Authority Positioning Portfolio™
15:30 The importance of media selection
16:25 Using authority positioning to nurture leads
19:33 Marketing trends: pattern interruption | mini seminar series
24:00 Action Item
In a special bonus episode, Luke speaks on how to overcome defeat. We all face failure. We get beat down, we take the L, but how do you respond? How do you deal with losing and use it to your advantage and not your demise?
For more Content like this follow Luke on Instagram: @Lukeacree.
This episode was pre-recorded on 2/12/2023 from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.
Early last year, we started to notice a trend among our guests. It seemed that regardless of their industry, many were using client events to generate leads with tremendous success. We’ve collected some of these guests’ best ideas into one episode to share with you. We’re also offering an assortment of tips that will help you maximize an event’s lead-generating potential. When you listen to this episode, among the things you’ll discover are six great ideas for client events that have generated leads for our guests, how to create multiple client touchpoints from a single event, and how you can plan an event and not spend a dime of your own budget.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
· Episode 58 with Bill Good
· Episode 101 with Tony Ray Baker
· Episode 257 with Shannon Gillette
· Episode 275 with Marc Minor
· Episode 426 with Garrett Maroon
· How Million-Dollar Agents Use Client Appreciation Events to Get Referrals
0:00 Introduction
0:36 Top producers routinely host client events
1:20 Client event ideas from our guests
2:26 The principle of reciprocity
2:46 More client event ideas from our guests
3:34 The key to capitalizing on client events
4:55 Collaborate with strategic partners
5:16 Ideas to kick your events up a notch
6:43 Must-follow tips to make your event a success
9:42 Action Item
Right now, there is a huge number of baby boomers who are looking to get out of their businesses but have no one to pass them on to. This situation creates a tremendous opportunity for investors and sellers alike. Whether you're on the selling or buying side of a transaction, this episode of Stay Paid has all the information you need. John Turner serves as vice president of Investment Advisory Lending at Live Oak Bank, and he joins us to discuss some of the more important factors—and a cautionary tale—the different parties should consider before settling on an agreement.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
John’s phone number: 651-212-0141
John’s email address: john.turner@liveoakbank.com
Website: liveoakbank.com
0:00 Introduction
1:28 Interested vs. qualified buyers
3:55 Finding a business for sale | Lists vs. relationships
4:42 3 ways to create a list of businesses to buy [Golden Nugget]
6:05 3 ways to vet your list of businesses to buy
6:43 How approach a potential business seller
8:49 Acquisition, organic growth, and fail rate
10:22 Purchase based on revenue or EBITDA
15:08 Caution to those selling private equity business
16:34 Massive opportunity exists to buy businesses
17:13 More tips for finding and closing the deal
19:25 John’s advice to younger John
21:55 Action Item
In light of the big game between the Kansas City Chiefs and the Philadelphia Eagles, our team here at Stay Paid thought we could share the value hidden in the examples and words of some of football’s greatest stars. Join us and discover what our selected list of football champions have done to contribute to their success along with what they’ve said about their pursuit of excellence. Then judge for yourself the value of what you hear and whether you can apply it to your own endeavors.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
0:00 Introduction
1:27 Know your numbers | Tom Brady
4:40 Be prepared | Jerry Rice
6:31 Know your competition | Bill Belichick
8:29 Set high expectations | Vince Lombardi
10:41 Action Item | Control what you can | Tony Dungy
Connect | Resources
Download our free Tailgating Pack. It's got everything you need to make your party a success, from recipes to grilling tips to a list of planning essentials. Send it to your football-loving clients, or save it for yourself!
Ray Ellen is the team lead at Pixel Properties, a national speaker and podcast host, and a contributor to Broke Agent Media. During his interview, he said something that stuck with us. He said that back in the day, no one was offended by answering machines, and bots today are the answering machines of yesterday. But there are steps businesses need to take to ensure that chatbots aren’t perceived as anything other than helpful tools. Listen to find out what to do to make bots more palatable to your prospects and clients and more useful to your business; the big, costly mistake too many agents make when creating their brand; and the painful lesson Ray learned as a new team lead that he wants to spare others from having to experience.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Instagram: DM @Rayzorback with the word Gear, and Ray will send you a list of the gear he uses for his video and podcast productions.
- Free e-book: The Relationship Marketer’s Guide to Branding
0:00 Introduction
2:09 Ray’s backstory
3:24 The dangers of “you do you”
6:08 Most have their branding backwards
7:48 People are accepting of bots
9:25 Use of deceptive and disclosed bots
12:32 Testing of bots
13:51 Prompts that work
14:40 Converting from bot to a real person
15:53 Processing leads collected by the bot
19:40 Don’t allow your culture to erode
22:31 Best performing lead-gen sources
23:59 Ray’s advice to younger Ray
26:46 Action Item
If you don’t have a network of business partners with whom you routinely exchange referrals, you’re missing out on a tremendous source of potential new clients. In this Silver Dollar episode, we explain what a strategic referral partnership is and how they can benefit you. We also offer a long list of example partnerships that every real estate agent should consider and discuss how to choose and manage referral partnerships regardless of your industry. Listen to find out the many benefits of strategic referral partnerships, two questions to ask that will point you toward businesses best suited for a potential relationship, and what to say and do to best entice a potential referral partner and manage the relationship.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Blog: Top 25 Best Referral Partners for REALTORS®
- Free download: Real Estate Referral Partner Worksheet
0:00 Introduction
0:45 Vendors can be partners
1:32 Types of referral partnerships
2:44 Benefits of referral partnerships
3:25 Marketing your referral partnerships
4:16 Examples of marketing partnerships
8:50 Reach out to your database
10:14 Managing referral partnerships
12:10 Action Item
When we were talking with Garrett Maroon, this week’s Stay Paid guest, we were blown away by the fact that he told us that after eight years and 500 transactions, he had never made a cold call, bought a lead, or hosted an open house. From the very beginning, he set out to create a thriving real estate business based solely on referrals. He was told it wasn’t possible, but he succeeded—and how he did it isn’t rock science. Listen to Garrett’s interview to find out how he closed 50 deals with a database of only 40 people; his straightforward, repeatable system for staying in front of those he serves; and why simply showing up for people in small ways makes such a powerful, lasting impact.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Website: Business By Relationships
- Email: garrett@businessbyrelationships.com
- Text: 804-878-2200
- Free e-book: Getting Started with Relationship Marketing
0:00 Introduction
2:49 Garrett’s backstory
6:49 How 40 people knew 10,000 people
9:54 Systematic relationship building
12:45 Popular client events
14:51 The $2 pop-by
15:53 The easy pop-by script
17:21 The importance of consistent frequency
18:16 Human connection and referrals [Golden Nugget]
22:47 Action Item
Here’s a simple truth: you need to take action to achieve anything. It sounds easy enough—just get off your butt and do something, right? But so many of us are stuck in place because of fear, letting it dictate the limits of what we achieve. Today’s episode is about how to get through that fear. Listen to find out three strategies that will calm your fears and enable you to move forward, to learn about the five benefits of confronting your fears, and to discover the revelatory power of asking “Why?”
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Motivational Quotes: Wallpaper images for your desktop and mobile phone
0:00 Introduction
1:16 What happens when we fail
3:50 Train yourself to face your fear
5:51 Prioritize your goal
6:16 Break your goal into parts and then act, track, and pivot
7:42 The 5 Whys
8:38 Benefits of starting something new
9:24 You are the captain of your ship
11:31 Action Item
We’ve met entrepreneurs across many industries who shy away from investing in their brand because it’s difficult to trace the ROI back to specific actions. Still, we know that branding drives business. In Chattanooga, Tennessee, Misty Bolt’s brand, MedicareMisty, is synonymous with Medicare insurance. However, it took some creativity, patience, and persistence to make it so—and she started with no money for marketing. Her story is proof that where you start isn’t where you have to finish.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Website: medicaremisty.com
Office phone: 423-240-0794
Free e-book: Lead Generation for Insurance Brokers
0:00 Introduction
1:50 Misty’s backstory
5:46 The road to brand awareness
10:31 Cost and benefits of building brand
13:32 Where’s the payoff?
17:19 Some words of inspiration
20:43 Action Item
Every marketing plan must include a mix of channels to reach its full lead-generating potential. But while each channel has its advantages, there are some distinctly unique benefits to using direct mail that earn it a special status among savvy marketers. In today’s Silver Dollar episode, we talk about these benefits and five reliable ways to maximize the overall effectiveness of any direct mail campaign.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Blog: 5 Proven Direct Mail Marketing Ideas for Real Estate Agents in 2021
Cited statistics: Direct Marketing Statistics for 2022
0:00 Introduction
1:02 Direct mail cuts through the noise
1:38 Direct mail is remembered
2:42 #1: Personalize your direct mail
4:14 #2: Use data to target your niche audience
6:03 #3: Marry print and digital advertising
7:25 The frequency illusion
8:21 #4: Attend to the design
9:28 #5: Automate your direct mail
11:04 Action Item
It took David Alvarado five attempts to pass his insurance exam and get his license, but once he did, he made a cool $4,500 in his first month. Easy peasy, he thought, but after that first month he couldn’t close a sale. In his interview, David tells the story of his rise, fall, and resurrection in the insurance industry, including the decision that turned his career around and enabled him—at age 24—to buy a new Lexus and a $400,000 home. It was a decision we’re all capable of making.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Instagram: therealdavidalvarado
- LinkedIn: David Alvarado
- Website: Alite Financial Professionals
0:00 Introduction
1:54 David’s backstory
5:01 Reality check
8:58 Turning point
11:01 You’re one decision away
12:22 Thoughts on prospecting
15:48 Shorten the learning curve
19:15 Thoughts on scripts
21:03 How to attract and keep talent
27:43 David’s words to live by
31:43 Action Item
At one time or another, we’ve all heard the voice inside our heads that diminishes our confidence and tells us we can’t before we even try. The difference between being able to push forward in spite of your doubts instead of succumbing to them is finding your courage—and knowing how to silence that voice. In today’s Silver Dollar episode, we take a closer look at self-doubt—what it is and what it can do—and offer some behaviors you can practice to hush your self-defeating thoughts.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
A networking event is one situation where our confidence can waver and our self-doubt can take over. See our blog post, Arrive and Thrive: Networking Event Tips to Put You at Ease, and its accompanying free resource, Small Talk/Networking Scripts, that will help you to prepare for your next networking event.
0:00 Introduction
1:07 Your younger self would be proud
1:45 What you say to yourself matters
2:56 The Dunning-Kruger Effect
4:20 When in doubt, be pragmatic
5:21 Even the most accomplished feel doubt
6:18 Thoughts on Imposter Syndrome
7:09 Authenticity is a superpower
8:09 7 actions to mitigate self-doubt
9:24 Keep the promises you make to yourself
10:57 Action Item
Representing nearly 50 years of combined real estate experience in three different markets, Lauren Rocco, Jamie Tulak, and Tara McCarthy—the founders of the Girls with Grit Collective—share their advice for success in what is promising to be a very interesting year in real estate. You’ll discover the hottest niches agents should target in 2023, why old leads you haven’t touched in at least two years are going to be your best source of new business, why you absolutely must stop calling it a “shifting market” and what to call it instead, why client events are the girls #1 recommendation for generating new leads, and how to dominate your local market and become “5-mile famous.”
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Website: Girls with Grit Collective
- Private Facebook group: Girls with Grit Collective
- Facebook event page: 2023 Girls with Grit Rhinestone Cowgirl Conference
0:00 Introduction
2:26 Business biographies
7:13 The 3-part mission of Girls with Grit
11:55 4 hot real estate niches in 2023
14:33 Tips for your messaging
18:02 Strategies for keeping in front of audience
20:20 CRM of preference
23:28 Lead gen: being 5-mile famous
25:33 The issue with online leads
26:46 Lead gen: client events
30:03 How do you get started after relocating?
33:40 Girls with Grit conference
35:52 Action Item
No one can predict with certainty which Instagram reels are going to take off. Even so, the insiders at Instagram have identified four production tips that will give your videos an edge over others. In this episode, we discuss these tips, along with a few of our own, in detail with examples to help illustrate how to implement them. Listen to discover two ways you can make your Instagram reels more relatable to your audience, four tips you should be using to make creating reels easier (including one that will encourage Instagram to promote yours), and more hacks and tools we use at Stay Paid to improve our production quality that you can easily use to popularize your reels too.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Check out our reels and model what works!
- Instagram: @staypaidpodcast
- TikTok: @staypaid_podcast
To add captions to your reels, try captions.ai
0:00 Introduction
1:14 Instagram’s Professional Dashboard
1:52 Tip 1: Create reels that are uniquely you
3:46 Tip 2: Be relatable
4:48 Tip 3: Keep it simple
5:10 Extra tip: Use trending audio
6:25 Tip 3: Keep it simple (continued)
7:12 Extra tip: Develop attention-grabbing hooks
8:48 Tip 4: Add text to your reels
11:22 Consistency builds trust
12:30 Action Item
Erin Botsford is the founder and CEO of The Advisor Authority and the developer of the Elite Advisor Success System. As an advisor, she has been named to every category of Barron’s Top 100, and she’s the author of Seven Figure Firm: How to Build a Financial Services Business that Grows Itself. Our conversation with Erin focuses on two topics: her strategies for attracting prospects< and what she does to close every deal at the initial meeting. The first involves fully understanding and communicating her value proposition. (There’s a huge lesson here.) The second involves “disturbing” those at the table.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Get your free copy of Erin’s book, Seven Figure Firm: How to Build a Financial Services Business that Grows Itself, at com
- Register for webinar: com/unforgettablewebinar
Jumping off the numerous studies that have shown how practicing gratitude positively affects feelings of happiness and improves our physical health, today’s Silver Dollar episode is about how you can shift your focus from lamenting about what you may lack to being grateful for what you do have. We offer four ways you can think deeply about all that is good in your life—no matter how hard it may seem in the moment.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Article: “Giving Thanks Can Make You Happier”
- Book: The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8AM)
- Purchase Stay Paid swag
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
Michael Snow is a managing broker with Pearson Smith Realty in northern Virginia. He’s a masterful prospector and spends most of his time coaching approximately 1,000 agents on how to attract and find new leads. We asked him to share with us what he’s telling them as they head into 2023. Listen to Michael’s interview to find out the three-part plan for success that he has all his agents implement, understand why he is an enthusiastic fan of hosting open houses and how you can approach agents to run theirs, and discover the necessary steps to getting the maximum ROI from online leads.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Reach out to Michael via email: snow@pearsonsmithrealty.com
0:00 Introduction
2:18 Michael’s backstory
6:24 #1: Define categories of lead generation
7:33 #2: Write a detailed business plan
8:45 #3: Create a detailed schedule
10:46 Figuring out your daily activity
14:24 Thoughts on hosting open houses
16:08 Asking agents to host their open house
18:49 Generate multiple touchpoints with events
21:37 The expectation when calling online leads
25:21 Anecdotes about closing rates
28:15 Action Item
Steve Guilfoile is one of the best relationship builders we’ve ever met. About a year ago, he and his business partner, Shane Shafer, talked with us about how they successfully built AffordaCare Insurance by providing value to potential customers before ever asking for their business. But as with every business, there were bumps along the way. Listen to Steve’s interview to discover why focusing on your goal may not be the best approach to reaching it (and what you should focus on instead), find a new way to think about and integrate failure into your processes, and hear some of the best advice for 2023 that will help you determine your priorities.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
The Power of One More: The Ultimate Guide to Happiness and Success
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:48 Mindset and motivation
3:27 Breaking goals into parts | Incremental progress
6:30 Failure is an inevitable part of the game
8:47 Just do one more
10:36 Reading vs. doing
12:44 Success leaves clues | Don’t reinvent the wheel
13:37 Advice to agents moving into 2023
15:54 Action Item
Whether you listen to Sherri Somers for the video marketing strategy she used to launch her career as an insurance agent, the advice she gives her coaching students on finding their purpose, or the unique perspective she has as a woman and mom working in the insurance industry, you will walk away inspired by her story, energy, and resolve. Listen to her interview to find out the video marketing strategy she utilizes to save her time and attract rather than chase prospects, learn about her straightforward approach to discovering your “why” and defining your brand, and understand the advantages of remaining true to your authentic self.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Website: joinsherri.com
0:00 Introduction
1:51 Sherri’s backstory
6:53 Look for evidence of success
9:06 Time-saving approach to video marketing
11:15 Being a woman in the insurance industry
14:00 Video strategy: authenticity, pain points, promotion
16:58 Disrupting the insurance industry for women
18:29 Finding your motivating purpose (WON method)
22:52 Action Item
We understand that coming up with what to say in your emails to clients isn’t always easy. That’s why in this week’s Silver Dollar episode of Stay Paid, we encourage you to think about your emails as small chunks of useful information from which you already have stockpiles to choose. We also share five ways to approach these topics and turn them into must-read emails your clients will want to pore over, use, and save.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
FREE: Best Practices for Email Marketing. Done well, email can be the cornerstone of a digital marketing strategy that generates leads and builds relationships. Click the link to print this handy guide of nine email tips and hang it in your workspace.
0:00 Introduction
0:31 Email and content marketing
1:57 Email #1: market and industry updates
4:52 Email #2: local events and community news
6:40 Email #3: “The Ask;” types of solicitations
10:31 Email #4: branding
13:24 Email #5: thank you; types
16:07 Action Item
There are many entrepreneurs who have fantastic ideas they want to make real and would jump at the chance to launch a new venture or expand a current business. Unfortunately, they’re often held back because they lack the capital needed to make it happen. Brad Blazar, this week’s Stay Paid guest, has spent his career getting other people to foot the bill for his ideas. During his interview, he talks about how ordinary people can find investors who want to make their money work for them.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Books by Brad Blazar:
- On the Wings of Eagles: Learning to Soar in Life
- Put Some Thrive in Your Hive: Unlocking Potential in Any Organization
- Winning at the Capital Game: Using Other People's Money (OPM) to Build Wealth
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:36 Brad’s backstory
5:47 Find your primary skill
7:49 A lesson in the power of branding
13:30 A brand is a recognized representation
16:40 Mistake #1: Failing to craft a pitch
18:09 Mistake #2: Pitching before validating trust
19:54 How to find potential investors
22:30 Failure is a part of the process
25:07 Investing is an emotional decision
29:14 Action Item
We want to make things a little better for as many people as possible, so this week’s Silver Dollar episode is devoted to helping people help themselves with guidance on how they can improve their mindset. We’re not experts, but we are knowledgeable about taking action. We believe taking action is the only way to improve any situation, including creating a more positive mindset. Listen as we share several practical actions that will elevate your mind, body, and spirit and help you overcome whatever challenges you face.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
The Insurance Syndicate
The TB12 Method: How to Achieve a Lifetime of Sustained Peak Performance
The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8AM)
The Purpose-Driven Life
Mindset: Changing The Way You think To Fulfil Your Potential
In speaking with Katie Day, today’s Stay Paid guest, we were struck by her matter-of-fact approach to running her real estate business. Hers is an understated success story. Essentially, it is a tale of an entrepreneur who has built a business by adhering to fundamentally sound principles on a consistent basis. During her interview, she talks about two of these essentials: posting a variety of content to social media at a sustainable cadence, and maintaining consistently applied standards.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Connect with Katie on Instagram at movemetotx
Katie’s recommended books:
- White Collar Warrior: Lessons for Sales Professionals from America's Military Elite
- Exactly What to Say: Your Personal Guide to the Mastery of Magic Words
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
2:35 Katie’s backstory
4:16 Growth on social media
6:01 Thoughts on cadence for posting to social media
7:08 Social media content buckets
9:16 From social media audience member to lead
11:36 Additional lead sources
13:18 Retaining experienced agents
16:11 What 2023 market holds for agents [Golden Nugget]
18:21 How Katie addresses agent accountability
22:00 Katie’s favorite books
25:17 Action Item
In this week’s Silver Dollar edition of Stay Paid, we suggest five types of technology that real estate agents and, with some modification, all service professionals should add to their toolbox. These technologies will increase your efficiency and, if not already in place, likely point to some areas of your business where you could be more effective. Listen to hear about which of the five types of technology you need to give first priority to installing, discover a key feature you should look for in any system you buy, and find out the feature missing from your content that, if added, would make it 50% more likely to appear on page one of Google.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Blog post: Top 3 Ways Real Estate Agents Can Leverage Technology
Blog post: Get to Know Your Clients with the F.O.R.D. Method
Resources mentioned in this episode:
- Follow Up Boss
- LionDesk
- Wise Agent
- Redtail
- Minichat
- Messeger from Meta
- ai
- Homebot
- SmartZip
- Air DNA
- TopHap
- Redfin
- io
- Adobe Premiere Rush
- Upwork
- Fiverr
- Trello
- Jira
0:00 Introduction
0:48 Customer relationship management (CRM) System
2:36 Conversational AI chatbot
4:54 Big data
6:50 Video marketing
8:25 Task management system
11:29 Action Item
This week’s guest on Stay Paid is Letisha Jackson, the CEO of Jackson Insurance Group in Tupelo, Mississippi. Letisha’s a 7-figure producer now, but when she started out, she couldn’t meet her bills. She had so little that when her husband bought a $1 McDonald’s cheeseburger with some found change, they had a huge argument. How she pulled herself up might sound like a hero’s story, but Letisha credits her eventual success to her adoption of an “I’ve got to make this work” mentality. As you listen to her interview, you’ll hear example after example of how taking action leads to progress—proving (once again) that the fundamentals are fundamental for a reason.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
FREE e-book: How Independent Insurance Agents Can Increase Service and Lines of Coverage
0:00 Introduction
1:43 Letisha’s backstory
3:58 What you do when you have no money and no leads
5:27 Tracking toward success
6:52 The pitch that worked (and why) – Golden Nugget
9:12 Implementing grassroots marketing
11:27 The follow-up process
14:24 Closing the sale
16:03 Overcoming objections and rejection
17:30 A purpose-driven business
18:40 Letisha’s coaching program and podcast
21:38 Action Item
Downturn, adjustment, correction, shift—whatever you call it, the current real estate market is certainly interesting. During this time, there are agents who are playing a wait-and-see game . . . and that’s too bad. In today’s Silver Dollar episode, we talk about why right now is the opportune time to double down on four activities you need to start doing today—because when the dust settles, proactive agents are going to come out on top.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
FREE e-book: Getting Started with Relationship Marketing
FREE KPI & Budget Tracker
0:00 Introduction
0:41 Why you want to describe the market as “interesting”
1:20 Be the educator, the trusted advisor
3:33 Double down on the fundamentals
7:16 Manage cash flow | Lead with revenue
8:46 Increase your lead generation
11:57 Action Item
This week on Stay Paid, we talk with Neema Bardi, the founder and CEO of Atllas, Inc. His mission is to empower agents with technology and innovative business models—and he’s delivering big time. In addition to sharing his journey and success as one of the youngest brokers in California, Neema describes the hottest new feature on Atllas’s comprehensive dashboard: a free tool for running open houses that is so successful at changing the game that Atllas secured 2,000 new users in only six weeks.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- OpenHome tool: ai
- Message Neema on Instagram: @Neema_Bardi
- Search for lease listings: com
- Search for virtual assistants: Upwork
- The book that put Neema on his path: Rich Dad Poor Dad: What the Rich Teach Their Kids About Money—That the Poor and Middle Class Do Not!
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:55 Neema’s backstory
3:58 Chose cold calls over calling his sphere
4:55 Prospecting on Sunset Blvd.
6:18 Hired a virtual assistant
7:24 The frustration of working with a broker
9:28 Managing entrepreneurs who work for an entrepreneur
10:19 Why build your own brokerage/platform?
12:19 The origin story of the Atllas platform
14:42 Paid ads that are working
18:41 Automated follow-up and using bots
20:03 Inspiration, development, and functionality of OpenHome
Talking with the people in your sphere or circle of influence is one of the easiest conversations to have if you assume the proper mindset. In this Silver Dollar episode, we illustrate 3 tips for calling your sphere. The first eliminates the #1 reason why people find it so hard to call their sphere. The second enables you to have conversations you and they will enjoy. And the third removes all awkwardness when calling someone you should have called a long time ago.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
FREE e-book: Getting Started with Relationship Marketing
0:00 Introduction
0:56 Go into the call with the proper mindset
2:29 Have relational conversations: F.O.R.D.
5:09 What to say when you haven’t called in a while
6:38 Calls establish familiarity; familiarity breeds trust
8:00 Don’t be afraid to ask for referrals
13:36 Action Item
Johnny Nitafan may only be 21 years old, but his story and unbeatable drive to simply keep going will inspire anyone who’s hit a bump in the road, or perhaps already crashed, and has thought about giving up. After numerous failures, Johnny is crushing it as an insurance agent, having written $125,000 in business in 45 days. During his interview, Johnny tells the incredible story of his journey. He also reveals his prospecting strategy and the massive action he continues to take to drive business. Most inspiring is his willingness to be vulnerable and share the details of the hardships he’s endured to get to where he is today.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Social media: Search JohnnyNitafan1
- Podcast on YouTube: From Unknown to Unforgettable
0:00 Introduction
2:17 Johnny’s backstory
7:22 Johnny’s move into insurance
8:23 Preparation is key to door knocking and cold calling
9:28 Find the decision maker; persist with the gatekeepers
11:26 Prospecting activity
14:55 Strategy to recruit agents
16:46 The “10-in-play” prospecting strategy
19:49 A spin on the triple dial
21:06 Use of automation
22:29 Use of voicemail drops
23:53 Use of auto text platform
25:09 Advice for new insurance agents
28:16 Life lesson: Act as if . . .
35:32 Action Item
Hiring salespeople is one of the most important things business owners do. You need to make sure you put the right people in the seat because if you don’t, then you’ve wasted precious resources and put the future security of your business at risk. Is there a way to be certain that the person you’ve decided to interview has what it takes when it comes to the close? In this episode, we share the four traits that have produced the best sales hires for our multi-million-dollar business.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- E-book: The Ultimate Rookie Year Guide. Help your new real estate agents get off on the right foot. Share this e-book with them and set them up for success.
- Lead magnet: Tailgating season is here! Download our free football tailgating pack, add it to your site as a lead magnet, and collect the email addresses of people who download it. Or, send it to the football fans in your sphere as a small gift to say thank you. The pack includes a printable checklist of essentials, four recipes for tasty tailgating fare, and a visual guide for grilling different meats.
0:00 Introduction
1:44 Do they have positive energy?
2:16 Energy is not volume
4:04 Can they hold a conversation?
5:26 Ask discovery questions
7:07 Do they have the drive?
7:38 Ask about their struggle
10:05 Do they have character, integrity, work ethic?
10:53 Ask revealing questions
13:59 Action Item
Jeremias “JMan” Maneiro crushed his first year in real estate with 43 transactions. How’d he do it? By door knocking, pursuing expired listings, and winning over FSBOs. During this week’s Stay Paid interview, Jeremias shares his advice for prospecting and creating videos that have won him thousands of followers on social media. Listen and hear why adversity in the market can be a boon to the professional real estate agent, discover a killer move that blows away every FSBO objection, and find out the most important tip for shooting videos regardless of your experience.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Website: com
- Social media: jmanspeaks
0:00 Introduction
1:13 Jeremias’ backstory
2:00 Advice for agents during this market
2:59 FSBOs and door knocking tips
5:21 Staying in touch with clients
6:16 Advice for creating videos
8:55 Thoughts about social media platforms
11:10 Advice for struggling entrepreneurs
12:11 Jeremias’ words to live by
13:49 Action Item
In 2004, Google implemented local SEO to give local companies a shot at competing with their national competitors. If a search indicated a geographic intent such as a search for a real estate agent, restaurant, roofer, plumber, or doctor, Google and other top search engines made local results more visible to users. In today’s Silver Dollar episode, we’re talking about why local SEO is important to your business, and how you can optimize your Google business page so that you rank as high as possible to get featured in the Google Pac.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Blog: How Agents Can Increase Brand Awareness with Local SEO
0:00 Introduction
1:06 Why local SEO matters
1:46 What local SEO is and how it works
3:28 Create a Google business page
4:33 3 ways people will find your business
6:03 Optimize tip #1: Primary business category
6:28 Optimize tip #2: Include keywords
7:50 Optimize tip #3: Additional categories
8:29 Optimize tip #4: Keywords in customer reviews
10:50 Optimize tip #5: Have a complete profile
11:49 Optimize tip #6: Make your N.A.P. consistent
12:50 Compare and search your Google page
14:16 Action Item
We’re super excited because not only is this Silver Dollar episode of Stay Paid airing on Halloween, it’s also our 400th episode! Today, we discuss the four critically important and most lucrative groups of people you need to be calling right now and before the holidays to stand out, reconnect, and set the tone for future calls and business in the coming new year.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Download all of our FREE CALL SCRIPTS when you click here.
0:00 Introduction
2:14 Group 1: Prospects
3:02 The best mindset for calling prospects
3:52 The numbers don’t lie: Baylor U study
4:40 Tip: Call old leads
5:22 Best times to call
5:51 Tip: Watch cold calls on YouTube
6:39 Group 2: Past clients
7:19 Why you must ask for referrals
8:21 5 reasons to call past clients
10:03 Group 3: Vendor referral partners
10:48 How to identify vendor referral partners
11:54 Group 4: Sphere of influence
12:41 The best mindset for calling your sphere
16:28 Action Item
Some of the most critical information you can have about your industry and your own local market is what your competitors are doing. After all, if they’re pulling prospects away from you, then you’d like to know how they’re doing it so you can plan your counteroffensive! In today’s Silver Dollar episode, we’re describing 6 awesome tactics you can use to spy on your competition to figure out what marketing strategies are working for them, and then use the same to your own advantage.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
- Ahrefs Backlink Checker
- Meta Ad Library (aka Facebook Ad Library)
- Similarweb
0:00 Introduction
1:20 Meta Ad Library: see Facebook ads
0:00 SimilarWeb.com: tons of info on company, web traffic, audience interests, channels
0:00 YouTube ads: save and study ad videos
9:07 Get retargeted
9:32 Check backlinks
11:09 Additional grassroot efforts
13:02 Action Item
This week, Sean Carpenter joins the Stay Paid pals to discuss the changing real estate market, the various ways agents can effectively reach out to their clients, and what goes into building a high level of trust among clients and prospects. Hear Sean talk about why the clients you’ve served in the last 12 months (LTM) are your best source of new deals and commissions, how to promote the six channels agents in today’s environment must use to stay in front of their audience, how to use a simple formula that will ensure you have 420 touches with clients every month and with minimal effort.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Instagram: @seancarp
Blog: carpscorner.net
Website: SeanCarpenter.com
0:00 Introduction
3:02 Sean’s backstory
4:51 Practicing the basics
7:15 Advice to agents in a changing market
9:17 The 6 channels of communication
12:53 Easily implement 6 channels of communication
15:05 How many touchpoints is recommended
17:13 The 6 channel challenge = 420 touches
19:20 How to keep touchpoints organized
22:19 Think relationally, not transactionally
25:34 Length of time it took to build these habits
29:54 The Attention Economy
31:08 The 3 Cs of building trust
32:59 Sean’s principle to live by
36:12 Action Item
You know how important building a rapport with a potential client is—fail at this, and the chances of moving forward are close to none. And critical to being able to build a good rapport is making a positive first impression.
In today’s Silver Dollar episode, we share information we’ve gathered about how first impressions work in the brain, what people are judging in those first moments of meeting you, and the seven aspects of your body language that you can monitor and adjust to make a great first impression.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Article: Why First Impressions Stick: And What You Can Do About It
0:00 Introduction
0:43 Instant likeability
1:42 The triune brain
3:07 Why first impressions stick
5:44 Tip #1: Adjust your attitude/facial expression
6:46 Tip #2: Stand tall
8:45 Tip #3: Smile slowly
9:20 Tip #4: Make eye contact
9:46 Tip #5: Active listening
10:44 Tip #6: Lower your vocal pitch
11:48 Tip #7: Shake hands
14:13 Action Item
Receiving gifts is something that many clients expect around the holidays—we’re simply conditioned to it. But it makes it hard for a business to stand out, which is a big part of why organizations send gifts in the first place. In today’s episode, we’re speaking with John Ruhlin, author of Giftology, about how you can use meaningful gifts to build strong relationships and leave lasting impressions that the deep pockets of Goliath-size companies can’t touch.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Client Retention
0:00 Introduction
2:09 John’s backstory
4:01 The lesson that changed John’s life
7:15 Systematizing the unexpected
12:03 The follow-up strategy
16:02 Gifts are strategic investments
18:15 Recommended frequency for giving gifts
18:44 The power of the meaningful gift
21:09 Why food is the worst client gift
24:45 Your gift-giving budget and why it’s worth it
28:10 The rationale and ROI of employee gifts
32:05 Who gets what? Playing favorites
34:34 How long do you keep sending gifts?
37:23 John’s advice to younger John
40:43 Action Item
It’s so easy for those who work on commissions to focus on what’s important to them: making the next sale, pushing the features and benefits, and overcoming objections. It’s also easy to understand why it happens: making the sale is what pays the bills. But as we discuss how to build rapport with leads and prospects, the key to making more sales is to stop thinking about making the sale. In today’s Silver Dollar we talk about four ways you can tactically build rapport with your audience and start them down the path of knowing, liking, and trusting you.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Recordings: Live Calls with Leads featuring Stephen Acree (from our Facebook Ads Service)
0:00 Introduction
1:35 Tip 1: Match and mirror
3:26 Tip 2: Listen actively
5:26 Tip 3. Focus on needs
7:27 Tip 4: Find common experiences
10:47 Action Item
Many professional real estate agents start their careers by joining a team. After a few years, they might build their own team. Typically, these agents are associated with big-box brokers. This week’s guest is Tim Garrity, and he took a different route. Tim wanted to run things his way. Listen to the episode and discover: The strategy Tim used to build his client base and grow from 10 to 40 agents and $10M to $40M in volume, the 3 steps he takes to ensure agents can be productive and accountable, and the distinctive content strategy he’s been using since the beginning to generate leads.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Blog: The Only 3 Real Estate Content Ideas You'll Ever Need
0:00 Introduction
1:55 Tim’s backstory
4:14 What were the early years like?
7:41 Why did you decide to become a broker?
10:39 What is your strategy for recruiting agents?
12:44 What does every new agent need now?
15:18 How do you hold your team accountable?
18:37 How do you get the leads for your team?
23:38 Why start a brokerage rather than join existing company?
26:48 How do you coach agents through failure?
28:42 Do you have a principle you live by?
32:40 Action Item
Today, we’re sharing a story about what happened at our company, ReminderMedia, a while back and how Luke (our president) missed a few things about leadership that quickly led to 17 salespeople quitting. If you can take something valuable away from our story, then airing our dirty laundry will have been worth it. When you listen, you’ll discover the 4 pillars of leadership leaders must uphold to earn the respect and allegiance of their followers and move their businesses forward, why a leader’s vision is doomed to fail if followers don’t get an answer to one important question, and the one thing leaders most often fail to do because they lack internal integrity.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Blog: Here’s How to Prepare Your Salespeople for Leadership Roles [Updated]
Your Very Own Professional Publication: remindermedia.com/branded-magazines/
0:00 Introduction
0:10 Two big announcements
2:30 Backstory to the hard lesson
3:28 The challenge to our company vision
5:55 Pillar 1: Set a vision
6:46 Pillar 2: Inspire people to the vision
9:46 Pillar 3: Walk the walk
11:06 Pillar 4: Hold yourself and your people accountable
13:40 The takeaway
16:32 Action Item
John G. Miller, the author of QBQ!: The Question Behind the Question and this week’s guest on Stay Paid, reports that the #1 problem facing corporate America—according to the people in corporate America—is a lack of personal accountability. However, the real problem (as John sees it) is that very few people associate the word personal in personal accountability with their own person. Seems that whatever the problem, it’s always someone else’s fault. Well, it’s not—this time, it really is about you.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
-
Website: QBQ.com
-
Book: QBQ!:The Question Behind the Question
- Book: Flipping the Switch: Unleash the Power of Personal Accountability Using the QBQ!
- Book: Raising Accountable Kids: How to Be an Outstanding Parent Using the Power of Personal Accountability
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:43 John’s backstory
3:46 Accountability and the 3 traps
5:58 The most common trap
7:31 The prompt for the QBQ method
9:32 QBQ catches on
10:57 A lack of corporate accountability | The Quiet Resignation
12:30 The first myth of accountability
14:11 The second myth of accountability
17:54 How to operationalize QBQ | The methodology
20:54 A notable success story
23:20 About the book Raising Accountable Kids
25:01 Books with impact
28:46 Action Item
When you consider that 70% of consumers use the business they think of first, you quickly realize that it’s imperative for service professionals in all types of industries to do what they can to mitigate the risk of being forgotten. In this episode, we briefly talk about how memory and forgetting work, and then go through 7 traits and behaviors that researchers say will make you more memorable.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
-
Blog: The Science of How to Be a Memorable Service Professional
-
Free E-book: The Relationship Marketer’s Guide to Branding
TIMESTAMPS
0:00 Introduction
1:13 What is memory?
1:54 Why do we forget?
3:38 #1: Optimism
5:18 #2: Reliability, trustworthiness, responsibility
6:29 #3: Tenacity
7:33 #4: Self-confidence
8:16 #5: Respectfulness
9:07 #6: Interpersonal connectedness
9:47 #7: Resilience
12:27 Action Item
Brock Johnson is a 7-figure, 25-year-old entrepreneur who cohosts a top 10 business podcast, offers multiple social media courses, and helps thousands build their businesses with limited time and money. It seems like there is always something new to learn about Instagram and how to grow your following, and Brock selflessly shares tip after tip of pure gold, including: how he got 35,000 new followers in just 30 days, a crazy tip for repurposing content that is soooo good, and advice—shared here for the first time—that can get you viral status.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Instagram and all social media platforms: @brock11johnson
TIMESTAMPS
0:00 Introduction
1:45 Brock’s backstory
4:20 Great strategy for recording content
5:39 Repurposing content
8:10 Attracting followers: Explorer Page, saves, shares
10:05 Including a CTA: experiment
14:24 2 key tips to get on the Explorer Page
18:43 Long or short captions?
20:35 How often should you post?
21:33 Stories vs. Reels | Documentation vs. creation
24:01 Instagram’s collaboration feature
26:10 Instagram’s pin feature
28:40 Ideas for hooks
31:49 What’s the next big thing?
33:12 Comparing the value of followers
35:13 Brock’s favorite quote
36:49 Brock’s words to live by
36:49 Action Item
In addition to being a highly successful real estate agent, Ed Stulak has made a name for himself as a powerhouse social media marketing master. Since the beginning of the year, he’s closed 113 transactions primarily sourced from Instagram. As part of our Real Estate Leaders series, we ask Ed for his opinions on where the real estate market is headed, how agents should be adapting to its changes, what causes so many agents to fail so quickly, and what can be done to slow the bleeding.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Connect with Ed on Instagram and all social media: @edstulak
0:00 Introduction
0:58 Ed’s backstory
1:37 Where is the industry headed and how should agents adapt?
3:18 What is the most neglected marketing strategy?
5:52 Why do agents fail so early in their careers?
7:17 Thoughts about realistic expectations and needed training
9:21 Should agents start solo or join a team?
10:51 What do you wish you knew before you started in real estate?
14:17 To what do you attribute your success?
17:33 Action Item
You might consider direct response marketing and branding to be two sides of the same coin—and you wouldn’t be wrong. But do you know when to use which strategy? And why? In today’s Silver Dollar episode, Luke and I discuss the differences between these distinct marketing strategies and when you might lean more heavily on one versus the other.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
-
FREE e-book: The Relationship Marketer's Guide to Branding
-
Special offer: staypaidpodcast.com/offer
0:00 Introduction
0:43 Fast money vs. big money
2:07 Direct response marketing: defined and explained
3:05 Examples of direct response marketing
3:36 Tangible vs. intangible ROI
4:20 Typical ROI of direct response marketing
6:07 Branding: defined and explained
7:05 Examples of branding
9:19 5 steps to building a brand
10:27 Benefits of branding
11:24 When you are your brand
14:05 Action Item
When Jay Falconio was hired by Remco Insurance Services to oversee operations and human resources, he was instructed to grow what was essentially a mom and pop commercial insurance business. Jay had transitioned from a career in hospitality, and he didn’t know a thing about his new industry. But he knew about people and how to treat them well, so, Joe did what he knew best. He found local talent to whom he gave time, attention, and guidance. He got to know employees as people outside of work, and they, in turn, bought into the culture at Remco. Listen and discover what it looks like to treat your employees and customers as if they were family and how you can balance accountability with caring.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
-
Call Jay direct: 267-346-0202
-
Social media: @remcoinsuranceservices
- Blog: Get to Know Your Clients with the F.O.R.D. Method
- Blog: The Science of How to Be a Memorable Service Professional
- Book: Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Client Retention
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:05 Putting the “P” in persistence
2:34 Jay’s background story
5:13 Growing a small company
6:37 Building a family-like company culture
8:42 Finding employees that fit a culture
10:57 Offer security to attract employees
12:55 Benefits of niche job positions
14:54 Balance accountability with family-like culture
19:12 Marketing a small business
25:57 Jay’s routine and words to live by
25:12 Action Item
Closing out the year strong isn’t just about executing the present; it’s also about planning for the future. Now is the best time to get clear on your goals and design a plan that will get you to where you want to be without guessing what to do next. When you listen, you’ll find out the 3 steps you need to take to create a complete strategic plan; a simple formula to reverse engineer your goals and discover exactly what to do every month to hit them; and why so many projects die despite being steps away from completion, plus what you can do to prevent it from happening to you.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
FREE e-book: How 5 Top Producers Generate Referrals
FREE webinar: Your 2022 Marketing Plan: A Step-by-Step Approach to Success
0:00 Introduction
1:40 The importance of having a strategic plan
2:24 What is strategic planning?
2:49 Visualize the future
4:10 Tools for planning: Reverse engineer your revenue goals
5:49 The critical need for tracking your performance
7:36 Tools for planning: S.W.O. T. and S.M.A.R.T.
8:56 Thoughts on the necessity of attainable goals
9:40 Tools for planning: Set initiatives
10:09 Thoughts on sticking to the plan
12:52 Action Item
Joe Kampert is one-half of the father and son team that founded Redwood Agency Group in Austin, Texas, where agents in all parts of the country service clients with all types of insurance needs. Joe joins the Stay Paid pals to talk about The Insurance Syndicate, a private Facebook Group that aims to disrupt the insurance industry. Members are engaged, and they’re all about helping each other with full transparency about what works. Listen to Joe talk about how he’s changing the face of the insurance industry by bringing insurance agents together; his attitude about failing when scaling a business, and why caring about people is never the wrong strategy; his thoughts about how you meet the needs of a diverse, online audience; and how he recruits agents and converts prospects by focusing on opportunities and not products.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Facebook Group: The Insurance Syndicate
Website: redwoodagencygroup.com
0:00 Introduction
2:16 Joe’s business bio
5:18 Challenges when scaling a business
7:05 Starting up The Insurance Syndicate
9:36 Using Facebook as a recruiting tool
10:20 Attracting followers with content
14:04 The value of moderators
15:54 Lead generation and asking for promotion
19:29 When recruiting, sell the opportunity
23:55 Advice for entrepreneurs who are struggling
26:43 Failure, consequences, and moving forward
32:02 Action Item
The holidays will be here soon 😲, and we don’t want anyone to get caught off-guard. So, in this Silver Dollar episode, we’re talking about strategic gift-giving and how gifting your clients can do much more than simply show your appreciation. Listen to this episode, and learn the qualities of a gift that make them impressive and memorable (regardless of the cost), find out why you need to play favorites among your clients, and discover the huge mistake that 58% of companies make re: client gifts. (Odds are, you’re making it too.)
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention
Exclusive magazine offer: staypaidpodcast.com/magazine
TIMESTAMPS
0:00 Introduction
1:34 The benefits of gift giving
2:11 About the principle or norm of reciprocity
3:32 The sincere gift vs. the selfish gesture
4:46 The best gifts are thoughtful, useful, and provoke emotion
8:13 Where companies fall short: unremarkable gifts
10:10 Where companies fall short: doing the expected
12:08 Where companies fall short: not gifting
12:20 Where companies fall short: not playing favorites
12:42 Where companies fall short: overspending
15:35 Action Item
Matt Abrahams is the author of Speaking Up without Freaking Out: 50 Techniques for Confident and Compelling Presenting, which is now in it’s third edition. In this episode, Matt offers some great suggestions that have been academically validated to reduce a speaker’s anxiety and increase their confidence. You can use them whether your speaking to a crowd, in a meeting, or on Zoom. But more than this, he shares some really neat information about the power of words to influence how people act, how you can vary your voice without even thinking about it, and why the Q&A portion of a presentation is yours to own if you keep one simple idea in mind.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Books:
* *Speaking Up without Freaking Out: 50 Techniques for Confident and Compelling Presenting*
- Made to Stick: Why Some Ideas Take Hold and Others Come Unstuck
- Improv Wisdom: Don't Prepare, Just Show Up
Website: nofreakingspeaking.com
Podcast on Apple Podcasts: Think Fast, Talk Smart
0:00 Introduction
2:28 Matt’s business bio
4:51 Eloquence and intelligence
5:50 What fueled your writing a book?
6:52 Tip #1: Reflection and goal setting
8:05 Tip #2: How to open a presentation
9:51 Tip #3: How to keep an audience engaged
12:23 Tip #4: Augmenting your vocal variation
14:03 Tip #5: Building your confidence
16:58 Tip #6: Handling the Q&A/objections.
20:57 The power of language
23:27 Using stories in your presentations
28:49 Top 3 confidence building exercises
32:27 Matt’s book recommendations
33:34 Matt’s principles to live by
35:50 Action Item
Arielle Thomas, the producer of Stay Paid, keeps our TikTok full of fresh and engaging content. In today’s episode, Arielle is sharing 6 tools that have helped attract 50K followers to our TikTok in only 3 months. Join us and you’ll hear a piece of advice that contradicts everything we typically say about content, a brilliant hack for people who hate appearing on video that will draw in viewers, and the preferred content format that will have platforms pushing your content.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Stay Paid on TikTok: @staypaid_podcast
Free images: https://www.pexels.com/
Video editors
https://www.veed.io/
https://bigvu.tv/
Remove watermark
https://snaptik.app/en
https://instafinsta.com/
Search for paid video editors and other freelancers on:
https://www.fiverr.com/
https://www.upwork.com/
0:00 Introduction
2:11 Tip #1: Stay general
3:03 Tell stories
5:26 Use simple language
6:17 Tip #2: Use stock footage
9:11 Tip #3: Encourage comments
10:56 Include a call to action
11:42 Tip #4: Use the “time to post” tool:
13:40 Use “creator tools”
14:26 Tip #5: Cross pollinate content
16:29 Remove the watermark
18:01 Get help
21:43 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Agree with her or not, you’ve got to respect Vanessa Saunders. She’s the founder, CEO, and principal broker of Global Property Systems Real Estate, a company that has a presence on 3 continents. Last year, they grossed $300M! A highly intelligent woman with a wealth of experience, Vanessa has some passionate opinions about the business model of mega brokerages, which she believes encourages agents to ignore the most critical aspect of real estate. But she’s also super excited about blockchain and cryptocurrency and how they are rapidly changing the way agents are doing business.
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Website: bio.site/globalpropertysystems
0:00 Introduction
0:58 Vanessa’s business bio
2:54 The industry’s future: Mega brokers
5:08 The industry’s future: Innovation
5:48 Are all real estate transactions headed for crypto?
7:18 Story of first crypto transaction
9:24 What marketing strategy do agents neglect?
13:34 What do so many agents fail early in their careers?
16:57 What do you know now that you wish you knew earlier?
18:17 To what do you attribute your success?
22:06 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
In today’s Silver Dollar episode, we’re going over the importance of having a sales playbook. If you already have a sales book, then great! But it’s likely that you’re missing at least one or two pieces that would make it a super valuable resource for you and your team. Don’t have a sales playbook? No worries because we’re giving you a blueprint that should make putting one together a straightforward process. Putting together a book that essentially spells out everything about your sales process is a time-consuming task, BUT you’ll have a valuable resource that will help ensure you increase your conversion rate, win more deals, and add to your bottom line.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Download: FREE follow-up call scripts - https://bit.ly/3SWqiTu
0:00 Introduction
0:26 What is a sales playbook?
1:56 The value in having a sales playbook
4:14 Include in a sales playbook – Lead sources
5:12 Include in a sales playbook – Ideal client persona
7:35 Include in a sales playbook – Pitch
8:28 Thoughts on sticking to the script
8:57 How to write a script
11:25 Include in a sales playbook – Sales funnel
12:38 How to create a sales funnel
14:33 Include in a sales playbook – Product or service details
15:00 Include in a sales playbook – Objections
15:55 Include in a sales playbook – Systems
16:12 Include in a sales playbook – Marketing materials
16:59 Why you need standards
18:09 How to roll out your sales playbook
20:15 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Back again is Jess Lenouvel, the creator of The Listings Lab—a coaching and training program that allows agents to have a successful real estate business that doesn’t suck them dry. Her previous episode remains highly popular, and this week she is talking to us about building a team and her new book (a must-have for every professional real estate agent). Listen and discover the one thing that stops agents from attaining the rewards that come with having a career in real state, the #1 mistake so many agents make when they first start out that ultimately deprives them of having control of their businesses, the universal check that will tell you if it’s time for you to hire your first agent, and whether you should keep an agent who isn’t hitting their potential. (The answer isn’t as clear as you might think.)
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Book: More Money, Less Hustle: Becoming a 7-Figure Real Estate Agent - https://amzn.to/3dhuahG
Facebook Group: The Listings Lab Method™ for Real Estate Agents - https://bit.ly/3poVoWi
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
3:12 Why write this book?
5:27 Your own bandwidth is limiting
7:19 #1 mistake agents make when starting out
8:08 Reverse engineer from your vision
8:46 How do you plan a vision for 10 years out?
10:16 How do you know when to hire your first agent?
11:31 3 things to do before you hire any agent
13:44 #1 mistake when hiring a team
15:47 Hiring vs. outsourcing
18:07 Thoughts on goals vs. vision
20:40 Advice on hiring
26:03 ROI and the definition of success [Golden Nugget]
26:51 Put core values at the front of everything
29:10 What do you tell agents who are struggling?
32:46 The true value of a mission and vision
36:36 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
In this Silver Dollar episode, we talk about one of the hottest topics in real estate—geofarming! But farming isn’t just for real estate agents—if you want to get in front of a specific audience in a specific location, then farming is for you. We discuss the types of farming (there’s more than just geo), how to choose a farm (there’s a little math involved), why farming works, how often you should reach out, and a few more useful ideas we were able to squeeze into 20 minutes.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Webinar: Geographic Farming Webinar - https://bit.ly/3pdyMrM
Book: The Millionaire Real Estate Agent - https://amzn.to/3BSfaAU
FREE predictive analytics list: staypaidpodcast.com/postcards
Blog: The Only 3 Real Estate Content Ideas You’ll Ever Need - https://bit.ly/3BZCUTW
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:06 Applicability of farming across industries
2:14 The 3 types of farming defined
3:28 How predictive analytics work
6:12 How to choose a farm
8:25 Why farming works
10:41 Marketing to your farm (F. I. T.)
12:24 What to include in your marketing
15:00 Types of campaigns
18:41 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Millie Adrian, a.k.a. @itsmodernmillie, is an online educator who teaches aspiring social media influencers how to turn their personal brand into a full-time business. She’s got more than 200K YouTube subscribers and another 100K+ followers on Instagram! Millie discusses some super practical tips to grow your Instagram, including what you can do with captions to push your content to the Explore Page, the super easy way to find out how your content is performing and what to do with the results, and a brilliant content strategy that will save you from ripping off content and suffering from burnout.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Instagram: @itsmodernmillie
YouTube: modernmillie
FREE training: https://itsmodernmillie.com/
0:00 Introduction
2:55 Millie’s business bio
6:29 Advice for the best IG content
8:18 The various IG algorithms
9:54 Advice regarding captions
12:18 How to tell what content is working well
14:47 How are you measuring success today?
17:37 Recommendation about best time to post
20:59 Being paid for your content
23:09 Millie’s use of YouTube
24:04 Millie’s creative process
25:53 Using content and value pillars to create content
27:26 Thoughts on how to avoid “ripping off” content
30:06 Thoughts about avoiding burnout
32:46 Millie’s routines for success
37:12 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
If you’re not using TikTok, you need to get an account now! For two years running, it’s been the fastest growing social media platform, and, in this episode of Stay Paid, we’re sharing six tips we’ve learned that gained us 50,000 followers in just a few months! They’re easy tips—nothing complicated—so you can get started today. We give you the hooks you need and a very cool trick to use that will keep viewers watching until the end of your videos, a useful hack that eliminates the need to find new content for every video, and the one secret to how often you need to post.
Be sure to check out our show notes at www.staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
FREE e-book: The Relationship Marketers Guide to Social Media Success - https://amzn.to/3PXtg8r
0:00 Introduction
2:22 Consistently consume content
3:54 Post daily
5:36 Use topics trending outside the platform
6:39 Use hooks
10:56 Niche down
14:41 Stick with it!
16:21 Decide upon your goals
18:35 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
You can admire Brandon Bornancin, this week’s guest on Stay Paid, for so many things: pulling himself out of poverty; earning $12M for on online poker company by the age of 21; having the grit to start a company, fail to the tune of $4M, and start again; or revolutionizing the sales industry by building Seamless.AI, a search engine that can find anyone’s contact information. But one of the most admirable things about Brandon is his mindset. Brandon talks with the Stay Paid pals about his life story, how he build Seamless.AI, and great tips for appointment setting—but what really sticks with is how he sets goals and attends to what he calls “The 5 Pillars of Life.”
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
LinkedIn: https://www.linkedin.com/in/brandonbornancin/
Instagram: @brandonbornancinofficial
Website: Seamless.AI Use referral code Stay Paid and get:
- Free daily newsletter
- $500 of free sales leads
- $500 of free bonus referral credits
Books:
Whatever It Takes - https://amzn.to/3OXUJ8w
Sales Secrets - https://amzn.to/3ORLHdi
Seven Figure Social Selling - https://amzn.to/3PXtg8r
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:57 Brandon’s business bio
4:33 Brandon’s first success as an entrepreneur
5:22 Brandon’s first failure as an entrepreneur
7:21 Seamless.AI origin story
8:39 Seamless.AI capabilities and success
11:06 Mindset and the 5 pillars
14:23 What holds you back: Lack of knowledge
16:03 What holds you back: Lack of activity
18:35 What holds you back: Fear
20:21 Tip #1: Appointment booking
23:40 Tip #2: Appointment booking
27:39 Tip #3: Appointment booking
29:02 Sales training: scripted or free form
33:50 Brandon’s routines for success
0:00 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Are you still sending strangers to your website, hoping that they will give you their contact information or (even less likely) reach out directly to you? If so, you're missing out on a HUGE opportunity for lead generation with hundreds, if not thousands, of people in your area. The reality is that people do not convert on home pages; they convert on landing pages. In this episode, we're going to go over the top five landing pages real estate agents need to start generating leads today.
Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Article: 5 Clever Real Estate Landing Pages That Actually Convert - https://bit.ly/3S7Y7AD
Webinars
ReminderMedia Landing Pages: A First Look at Our Newest Lead-Generation Tool - https://bit.ly/3OBBEJn
The #1 Lead-Generating Facebook Ad to Run in 2022 - https://bit.ly/3oHHZYU
Free e-books:
The 5 Biggest Mistakes to Avoid When Selling Your Home - https://bit.ly/3cOVx2n
Is a Multigenerational Home Right for You? - https://bit.ly/3SaJA7a
A Guide to Buying Your First Home - https://bit.ly/3Q0T0Aj
Demos :
Landing Pages - https://bit.ly/3JgHf6S
Local Events Newsletter - https://bit.ly/3PLUzTc
Free offer: Postcards plus free landing page - https://bit.ly/3ScHh3t
0:00 Introduction
1:33 The difference between landing page and homepage
3:53 Our research and findings
4:41 Landing page 1: Home valuation/Comparative market analysis
6:49 Landing page 2: Property search
9:54 Landing page 3: Real estate farm
11:28 Landing page 4: Community guide
12:13 Landing page 5: Exclusive homeowner information
14:24 How to promote your landing pages
17:14 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
During this week’s Stay Paid episode, we speak with Jen Dillard, who, along with her team of 14 real estate agents, was able to grow their sales volume from $21M to $78M in ONE YEAR! She discusses how she did it, what led her to build a team, how she keeps her agents motivated, and more. Listen to her interview to discover the marketing campaign she uses that has people recognizing her in the grocery store, the criteria she uses to successfully select new and experienced agents for her team, the conversation she has with agents who find themselves stuck that gets them moving again, and what she does in her newsletter that has people who aren’t even her client (yet) signing up to receive it.
Be sure to check out our show notes at www.staypaidpodcast.com for more in-depth information and added details not included in the episode.
Connect | Resources
Instagram: @jdreteam
0:00 Introduction
1:15 Jen’s business bio
4:02 What led you to build a team?
5:49 What is your recruiting strategy?
7:10 Thoughts on growing pains
8:33 How do you motivate your team?
10:13 How do you approach lead generation?
11:33 How do you nurture and ask for referrals?
14:46 About Jen’s home staging service
16:53 What are you telling agents about the market?
18:58 What fueled your huge leap in growth?
20:41 What advice do you share with moms and female entrepreneurs?
22:16 What would you say to someone who is struggling?
24:38 Jen’s routines for success
26:05 Advice Jen would give to the younger Jen
28:01 Action Item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Most of us have never been taught that our net worth would be intimately tied to our network—that the relationships we should nurture will enrich our personal and professional lives in ways we’d never expect. So today, we’re going to address this essential life skill. We’re providing 7 tips for how to start building a network of professional contacts that will benefit you personally and professionally long into the future. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Blog: Get to Know Your Clients with the F.O.R.D. Method - https://bit.ly/3Ppm1po
0:00 Introduction
2:21 The nature of a business network
3:21 Benefits of a strong business network
4:34 Tip 1: Look for people who will help your career
5:43 Tip 2: Make friends, not connections
6:39 Tip 3: Tap people you already know
8:13 Tip 4: Join alumni club
9:12 Tip 5: Help others first
10:30 Tip 6: Get social
12:18 Tip 7: Follow up
14:26 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
In her book, The Truth about Digital Marketing for Financial Advisors: How to Create a Magnetic, Authentic Brand That Unlocks Unparalleled Growth for Your Firm, Kristin Shea encourages financial advisors to remember that people do business with people, and to connect, add value, and engage with their clients in a way that is authentic to them and creates an amazing experience for their clients. Listen to her interview and discover the nature of “magnetic authenticity” and why it works to attract and repel potential clients (and why that’s okay), the damaging consequences of scaling a business to be too large, and the reason you should ignore the computer algorithms in favor of the human algorithm. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Download the first two chapters of Kristin's book here: www.truthaboutdm.com/earlychapters/
The Truth about Digital Marketing for Financial Advisors: How to Create a Magnetic, Authentic Brand That Unlocks Unparalleled Growth for Your Firm. Leave a review on Amazon, then email Kristin with your Amazon username. She’ll send you a free copy of her book to share with a friend!
If you are an advisor who brings in $10M a year in new assets and would like to join Kristin’s exclusive community, then apply at TriadPartners.com/apply/SP.
Follow Kristin on LinkedIn - https://bit.ly/3IQLZzU
0:00 Introduction
2:27 Kristin’s business bio
7:57 Observations about the conveyor belt culture
10:48 How are you creating custom experiences?
12:43 Triad Partner’s origin story
17:06 Connect. Add Value. Engage. (CAVE)
19:10 About “magnetic authenticity”
21:37 Example of magnetic authenticity in action
26:15 The experience that shapes Kristin’s content strategy
28:20 Social media’s human algorithm
33:38 Kristin’s commitment to being accountable
39:25 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Your job as a leader or manager is to provide your people with the opportunity and resources they need to succeed. In today’s Silver Dollar episode, we discuss how you can provide those opportunities and resources—and do it in a way that is also motivational! The keys are to provide the right task (we explain the two types of tasks), to the right person (it helps to know if they are intrinsically or extrinsically motivated), with the right type of reward (the wrong reward can work against you). You’ll get some real-world examples of how to apply what we’ve discovered to the workplace. Follow their lead, and you’ll reap the benefits of having more productive and happier team members.
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Drive: The Surprising Truth About What Motivates Us by Daniel Pink - https://amzn.to/3z9Md1N
0:00 Introduction
1:26 Extrinsic vs. intrinsic motivation
2:17 5 motivational types
2:55 Algorithmic and heuristic tasks
4:14 Karl Duncker's candle problem
7:05 Application to the workplace
7:46 Examples
9:01 Locus of control
11:02 Example
12:42 Developing an internal locus of control
16:48 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Michael Hellickson is a top-rated coach whose clients are guaranteed to double their income, or he gives them their money back. Michael joins the Stay Paid pals to about the fantastic opportunities that await eager and disciplined agents during this crazy market. Listen and among the things you’ll find out are: the 3 strategic moves independent agents and brokers need to make now to pull ahead in this economy, the unbeatable “rule of 3” follow-up formula that gets leads to convert, why relying solely on referrals for new business is a recipe for disaster, and the single question you need to ask before hiring any business coach. Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Text the words Club Wealth to 727-287-5993 and receive a list of the top 17 lead sources.
Club Wealth Real Estate Agent Mastermind on Facebook
0:00 Introduction
2:10 Michael’s business bio
2:54 The market has shifted, and it’s great!
4:49 3 strategic steps to take now
7:34 Your job as a coach, team lead, or manager
9:21 Any lead sources better than others now?
11:47 The need for a diversified lead flow
13:46 Follow up. Make the calls.
18:02 Real estate requires direct outreach
20:30 The declining rate of buyer referrals
22:06 You need to ask for the referral
23:23 Making sense of buyer referral statistics
25:24 You need to diversify lead sources | Do it all
29:54 Coaching: You get what you pay for
31:42 Different coaches for different audiences
33:52 Success in your niche
36:10 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Motivation is a hugely popular topic. There are self-help books galore, YouTube videos with thousands of clicks that promote stories of inspiration, and motivational speakers who get paid big money to speak to packed theaters. In today’s Silver Dollar episode, we’re talking about the different sources of motivation. Even more important, we discuss what you can do to improve your circumstances both professionally and personally once you discover what motivates you. Don’t forget to check out our show notes for details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
From Leadership IQ: Quiz: What Motivates You? - https://bit.ly/2FNFwIV
From Sprout: Extrinsic vs. Intrinsic Motivation - https://bit.ly/3P9MSFB
0:00 Introduction
0:51 Popular interest in motivation
2:07 Definition of motivation
2:27 Intrinsic and extrinsic motivation
3:34 Personal reflections on motivation
4:40 The need for balance
5:52 5 motivational types
7:11 What motivates you? | Quiz
9:47 Arielle – Motivated by affiliation
10:00 Luke – Motivated by power
11:47 Josh – Motivated by achievement
13:18 The value of knowing aspects of your personality
14:14 Episode teaser
15:52 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Having been a financial advisor, Jon Randall now coaches advisors and other professionals that retention is a growth strategy. In his book, Attract More Clients, Better Clients: The Art and Science of Marketing Your Business, Jon explains how service professionals like advisors, real estate agents, and others can grow their businesses faster, easier, and with less expense by doing more business with fewer clients. During his interview, he shares what he teaches others, including how one change can increase the likelihood of a client referral from 4% to 94%! Get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Book: Attract More Clients, Better Clients: The Art and Science of Marketing Your Business - https://amzn.to/3nJOjPh
Website: https://dynamicdirections-d2.com/
Facebook: Jon Randall's Inner Circle - https://bit.ly/3RfSxf9
0:00 Introduction
1:33 Jon’s business bio
3:55 The quickest path to new clients
5:43 Go deeper with the services you offer
8:38 Improve the experience
14:02 Asking for referrals
16:58 Clients want to hear from you more often
21:06 Target marketing | Be a big fish in a small pond
24:29 How to find your ideal client
25:30 Niche | value proposition | bigger and better results
28:03 Creating client advocacy boards
31:35 Jon’s routines for success
33:54 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Image having 100% confidence that if you were to use one subject line vs. another, you’d be assured a higher open rate . . . well, imagine no more. We’ve got the secrets, and we’re giving them away. In this week’s Silver Dollar episode, we review the results of 10 email subject line tests that will forever change the way you write your emails. And, as always, you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
14 Research-Backed Ways to Split Test Your Subject Line for a Higher Open Rate - https://bit.ly/3OFW4lm
0:00 Introduction
3:00 How email subject line split tests work
3:40 Test 1: Name vs. No name
5:27 Test 2: First person vs. Second person
6:34 Test 3: Urgency vs. No urgency
7:38 Test 4: Longer vs. Shorter
9:30 Test 5: Emoji vs. No emoji
11:37 Test 6: Capitalization vs. No capitalization
12:30 Test 7: Exclamation points vs. No exclamation points
14:07 Test 8: Ambiguous vs. Specific
15:44 Test 9: Gratitude vs. No gratitude
17:10 Test 10: Free vs. Synonyms
20:15 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
This week’s guest is Brandon Hegg. Brandon has more than 15 years’ experience in sales production, leadership, and coaching. He especially enjoys working with new financial advisors to shorten their time to productivity. During his interview, you’ll discover all the details of Brandon’s IPA system for incorporating referral discussions into regular conversation and a super creative way to thank clients for referrals that immediately endears you to your client and the person referred. Plus, he explains how to get better client responses and more business with one key question.
You can also get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Email: brandon@dynamicedirections-d2.com
LinkedIn: Brandon Hegg
Cell phone: 612-271-5536
0:00 Introduction
1:41 Brandon’s business bio
3:28 A better way to ask for referrals (IPA)
4:55 Improve
6:14 Set the expectation
6:54 Praise
8:27 Ask
9:02 How when and often to ask for referrals
10:45 A different way to thank clients for referrals [Golden Nugget]
12:47 The importance of the 90-day touchpoint
13:22 You NEED to ask
14:22 Why you don’t say you’re busy [Golden Nugget]
15:24 Make your clients a part of your journey
17:11 Asking better questions and the limbic brain
20:02 How to tap into the limbic/emotional brain
23:11 The interplay between logic and emotion
25:15 Example 1 – effective and ineffective
28:01 Example 2 – effective and ineffective
29:36 Example 3 – effective and ineffective
30:34 Other successful lead sources for advisors
34:46 Advice Brandon would give to the younger Brandon
37:21 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
The most successful people in business (people like Warren Buffet, Bill Gates, and their ilk) have an incredible ability to be highly productive. It’s not because they are super intelligent; it’s because they are able to focus on managing their day. In today’s Silver Dollar episode, we explain some of the techniques we can all use to reap the benefits of taking control of our days, rather than letting our days get out of control. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Blog: 5 Simple Time-Management Strategies for Real Estate Agents - https://bit.ly/3bCV6Hy
0:00 Introduction
0:54 How do you manage your day?
2:18 Decide what you care about and what’s important
3:16 List, prioritize, and bucket tasks
4:18 Time blocking
6:45 Task batching
8:12 Day themes
9:36 Measure your results
11:46 Benefits of time management strategies
13:28 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Dawn Myers is an effective broker/manager who helps agents succeed in the individual, small group, and Medicare spaces. Her most consistent advice to newer agents trying to win clients—especially seniors—is to do something different. It’s that approach that has made her an advocate of grassroots marketing. And the stories she shares demonstrate that it works! Listen to our highly enjoyable conversation where we ask Dawn a wide range of questions about topics that include lead generation, partnering with other businesses, motivating a team of agents, the opportunities in insurance right now, and the game-changing shift to providing value. Remember that you can always get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
dawn.myers@ritterim.com
0:00 Introduction
2:45 Dawn’s business bio
5:24 What do you look for when recruiting agents?
6:30 What do you do to generate leads?
8:25 Being a resource; partnering with other businesses
10:25 Thoughts on networking groups (BNI)
10:57 What are you doing to stay in contact with clients?
12:20 How do you motivate your agents?
14:12 Where are you finding leads among seniors?
16:27 How do you approach coaching agents?
17:23 Recognition of your value to others
19:07 Testimonials demonstrating value
21:42 The secret to successful marketing
22:53 Advice Dawn would give to the younger Dawn
25:34 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Did you know that 85% of consumers prefer text over calls and emails? Regardless of your preference, that’s an important number to know. In this Silver Dollar episode, we share our list of the four most important groups you should be texting today. We’re also providing examples of what to say that will reinforce relationships and move your business forward. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
It’s the season for summer travel! Deliver these FREE printable flight checklists during client pop-bys. Be a ninja at nurturing relationships and use the list as inspiration for memorable gifts you can attach that will make your clients’ flights relaxing and enjoyable. - https://remindermedia.com/printables/flight-checklist-tags/
0:00 Introduction
1:06 Convenience and appeal of texting
1:39 Text your database
2:05 Ideas for texting your database (5-for-5 strategy)
5:19 Text your past clients
6:00 Ideas for texting past clients
8:34 Text your new leads
9:01 Ideas for texting new leads
10:40 Text your old leads
11:29 Ideas for texting old leads
14:36 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Chris Smith is the co-founder of Curaytor, a real estate online marketing platform, and is considered to be one of the most influential thought leaders in how agents can use digital marketing to attract leads. During this week’s episode, Chris offers our listeners thought-provoking and expert advice on a wide range of topics, including: the biggest challenge facing agents (that’s going to get even more challenging!), how to attract leads with Instagram and TikTok, must-have tech for the modern agent, and how to get his Billion Dollar Sales Script! You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Billion Dollar Sales Script: https://www.theconversioncode.com/
Book: The Conversion Code: Stop Chasing Leads and Start Attracting Clients (2nd ed) - https://amzn.to/3zHr67B
Book: Exactly What to Say: For Real Estate Agents - https://amzn.to/3zH4rrR
Book: The Millionaire Real Estate Agent: It's Not About the Money, It's About Being the Best You Can Be - https://amzn.to/3tEPmmU
Book: Building a StoryBrand: Clarify Your Message So Customers Will Listen - https://amzn.to/3QtTsrN
Resource: https://www.gong.io/
Resource: https://www.salesscreen.com/
Resource: https://www.screencastify.com/
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
One of the greatest challenges leaders face is their ability to hold others (and themselves) accountable. It can be uncomfortable for a lot of people, but if you focus on 6 key areas we discuss, you will start getting the results that you need while still maintaining your relationships with your team. Get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
FREE Father's Day Gift Card Holders: Mail or drop off this Father's Day gift to your clients with a small gift card attached! - https://bit.ly/3tuSDFm
Harvard Business Review: The Right Way to Hold People Accountable - https://bit.ly/3tuT4iY
0:00 Introduction
0:58 What does it mean to hold someone accountable?
2:05 Why accountability requires a process
3:04 Set clear expectations for employees
4:45 Ensure employees have talent and resources
6:28 Establish clear measures
8:45 Provide clear, direct, frequent, and honest feedback
12:29 Carry out clear consequences
15:12 Hold yourself accountable
17:45 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
We were fortunate to book Ron prior to his speaking at this year’s Strategic Wealth Accumulation Tactics (S.W.A.T.) conference where he spoke about building relationships with clients. If you missed the conference, then this is your chance to hear some of his secrets, experiences, and knowledge. You can listen to Ron talk about creating authentic relationships with clients, how he capitalizes on unexpected and personal touch points, and his strategy for continued growth after your business hits $1M. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Website: Faith, Family, and Finances LLC - https://bit.ly/3NNwx92
Instagram: @real_ron_williams_
0:00 Introduction
1:29 Ron’s business bio
2:59 How do you successfully build relationships?
4:59 How do you keep track of client relationships?
6:08 How often do you recommend dripping on clients?
9:27 Why and how did you switch to becoming an entrepreneur?
12:42 Why did you make it and other agents don’t?
15:15 Thoughts about prospecting, authentic follow up, relationships
21:34 Ron’s routines for success
24:30 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
The most powerful things in business are relationships. To develop relationships, you need to get to know people, which means having conversations. The best follow-up allows you to have those conversations. To get to know people, you need to have conversations. Consequently, the best follow-up allows you to have those conversations. This episode is for small business owners and entrepreneurs looking for a follow-up solution that will strengthen client relationships and garner more repeat business and referrals by helping you get to know your clients.
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Special offer: StayPaid.com/magazine for a FREE sample magazine and (insane) discount 😲
Conversica: Study Finds Sales and Marketing Wasting 50% of Time and Money on Leads - https://bit.ly/3PWhBqS
Download: FREE call scripts - https://bit.ly/3M8wQtv
0:00 Introduction
1:23 About ReminderMedia
1:58 Our value proposition
2:22 Pain points that plague salespeople
3:30 The loyalty gap
4:13 Chasing vs. nurturing leads
4:56 I should follow up, but how?
5:55 Providing marketing that creates frequency, impact, & trust
8:00 The marketing trap and how to avoid it
9:17 Creating personalized impact
10:26 The branded gift that recipients keep
12:09 How we help our clients have conversations and build relationships
13:55 What you can expect from ReminderMedia
16:59 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Phillip Stutts is a political marketing strategist who is the founder and chair of Go BIG Media, a company that uses big data to create story-based marketing that resonates with precisely defined audiences. His company is so good at what they do that they’ve helped to place governors, congressional members, and even US presidents into office. In this episode, Phillip explains the formula he uses to get political officials elected and how you can use the same methods to exponentially increase your business success. And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Website and free audience analysis call: phillipstutts.com/insights
Book: The Undefeated Marketing System: How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents - https://amzn.to/3Mdmrgc
0:00 Introduction
2:02 Phillip’s business bio
5:39 The nightmare of every small business
6:47 The inspiration for Go Big Media
8:37 How Go Big Media is structured for success
9:36 Origin story of The Undefeated Marketing System
10:38 A hard lesson to learn
13:20 Keith Cunningham, Thinking Time, and the breakthrough
17:26 Step 1: Do a deep dive into your audience (story)
22:46 Step 2: Put together a strategy (story)
28:05 Step 3: Build your brand
29:03 Step 4: Test (story)
30:38 Step 5: Launch marketing campaign
31:55 Common marketing problem (stories)
35:49 The war for audiences’ attention
36:45 Consumer privacy and consumer data
38:31 Current consumer behavior in media channels
40:05 Phillips craziest political story
46:37 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
One of the most important meetings we can have with team members, employees, contractors, and others with whom we need to communicate frequently are 1x1 meetings. They’re one of the few occasions where we can have uninterrupted time to build the trust that is so necessary to any kind of relationship—including those at work. In today’s episode, we share 9 tips for having 1x1 meetings that both parties will find productive.
And, as always, you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
10 Ways to Conduct One-on-One Meetings with Impact on Cornerstoneondemand.com - https://bit.ly/3lT3epf
0:00 Introduction
0:48 One-on-ones is an opportunity to build trust
1:31 Get your one-on-one meetings on the calendar
2:50 Go in with a flexible plan
4:11 Let them do most of the talking
5:59 Celebrate wins
6:42 Focus on the future
7:35 Specify desired results
8:34 Ask good questions
10:23 Share information
12:39 Ask how you can help
14:38 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Stefanie Lugo is an agent from Scottsdale, AZ, not far from a hotbed of iBuyer market testing, who fully understands the impact that iBuyers have had on the real estate market. In this week’s episode, she argues that putting your value in front of prospects is critical. If agents are going to survive the onslaught of iBuyers and combat the industry’s negative image among members of the general public, then they are going to have to explain and deliver value not just during a transaction but before and after the sale as well. Stefanie does both by 1) knowing her ideal clients; 2) knowing what they are looking at on social media; and 3) using a 10x10x5 Instagram strategy that she explains during her interview.
Remember you can always get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com
Connect | Resources
Instagram: @bryceandstefanie
Podcast: The Market Authority Show with Stefanie Lugo on Apple Podcasts - https://apple.co/3GmgjB5
0:00 Introduction
1:24 Stefanie’s business bio
3:48 Early on, what did you do to prospect?
5:20 Getting in front of leads and offline
7:04 What is your social media strategy?
9:23 Finding your ideal client [Golden Nugget]
12:12 How to discover what clients are following [Golden Nugget]
16:00 Making yourself relevant and valuable beyond the sale
18:30 Using storytelling
19:44 Service generates referrals
21:39 Thoughts about missions and relationships
25:02 What is the biggest threat to real estate agents?
28:21 The public doesn’t understand an agent’s function
29:04 It’s never about money
32:35 Advice Stefanie would give to the younger Stefanie
34:56 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Social Media Advice for Real Estate Agents 2022 | Creating Value
Internet leads can be a gold mine, but among the mix are bound to be the occasional land mine. In today’s episode, the Stay Paid pals are reviewing a framework for responding to objections (with examples!) that can move the conversation forward with even the most stubborn lead.
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Free e-book: Guide to Cold Calling: The Techniques Needed to Close More Deals - https://remindermedia.com/ebooks/guide-to-cold-calling/
0:00 Introduction
2:02 Affirm and agree with what is being said
3:32 Keep directing the conversation toward the discovery phase
6:21 Go for the “no”
7:57 Objection 1: I’m just looking
10:23 Objection 2: I’ve already got an agent
12:04 Objection 3: We’re not looking to buy right now
14:08 Developing relationships for the long term [Golden Nugget]
15:25 Reiterate your value proposition [Golden Nugget]
15:54 Objection 4: It would be crazy to buy in this market
18:48 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Top-producing real estate agent Christina Swyers has become a six-figure earner due to her successful digital content marketing strategy. In today’s episode, she explains how to maximize the potential of Facebook Live, Instagram Reels, and YouTube with unique and captivating digital content that will make you the “digital mayor” of your town.
You can always get more in-depth information and extra details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Connect with Christina by visiting her website at christinaswyersliving.com or call her at 314-629-5867.
0:00 Introduction
1:30 Christina’s business bio
5:46 How to determine your dollar per hour rate: Golden Nugget
6:45 What does it mean to be the digital mayor of your town?
10:06 What types of social media content do you use?
14:10 How much do you spend on branding ads?
20:42 How do you stay motivated every day?
24:00 Explain your prospecting efforts
27:20 Christina’s routines for success
28:32 Advice Christina would give to younger Christina
31:05 Action Item
In Part 2 of our Q&A, Luke and Josh talk about what it’s like when they disagree with each other. You’ll hear what they have to say about one another as they explain and discuss Enneagram personality types. The combination of their two personality types leads to some insights about how our hosts work together, and the influence this combination exerts on things like decision making, strengths, drawbacks, and more. Let us know your thoughts in the episode comments!
And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Take our Listener Survey! Tell us what’s working and what you would like to hear. - https://bit.ly/3NcoaTS
0:00 Introduction
0:11 What is it like when you disagree with each other and how do you resolve the issue?
9:56 If you could pick another career, what would it be?
11:12 What is your favorite memory that you share with each another?
13:45 If you could go back and tell your younger self anything, what would it be?
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://www.tiktok.com/@staypaid_podcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Sherri Johnson, this week’s Stay Paid guest, is a coach and trainer who was an incredibly successful agent and a broker until she became a national speaker with her own consulting and coaching company. She uses her experience, skills, Goldmine Pipeline strategy, and, most importantly, “sky’s the limit” mindset to accelerate the results of motivated agents.
Oh, did we mention she took 750 agents from $600M to $1.7B in just 4 years?
Yeah. She did that too.
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Website (including free webinars): sherrijohnson.com
Instagram: @sherrijohnsoncoaching
Podcast: You Rock with Sherri Johnson - https://bit.ly/37E6W2G
This is our 350th episode, and we’re answering questions submitted by our listeners. Can you guess which one of us can’t hold his liquor, sucked his thumb until he was 12, and would choose to be a carpenter as an alternative career? We hope you have as much fun listening as we had recording. Visit us at www.staypaidpodcast.com.
Connect | Resources
Take our Listener Survey! Tell us what’s working and what you would like to hear. - https://remindermedia.com/podcast-survey/
0:00 Introduction
2:00 How did the two of you meet?
4:43 What is one thing about yourself that no one else knows?
7:30 What other topic would you do if you could host another podcast?
10:05 What does success mean to you and what does it look like?
12:23 What is your favorite thing about ReminderMedia?
15:20 What have you learned from a guest on the show that you wished as a company we implement?
18:42 What is it like when you disagree with each other and how do you resolve the issue?
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
This week’s interview is with Chad Vaughan who has made his real estate career a success using Instagram as his primary lead-generating strategy. When you listen, you’ll hear his down-to-earth approach for using IG that includes a brilliantly simple way to generate content, how he uses IG polls to get engagement, and what he’s discovered about the efficacy of hashtags vs. captions. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Instagram: @chadavaughan
Free e-book: How to Win at Instagram - https://bit.ly/39ziyod
0:00 Introduction
2:28 Chad’s business bio
3:36 Social media gave him an infinite audience
4:35 How did you produce content and convert it into leads?
5:49 My first clients came from Instagram polls
7:21 Do polls still work? How?
9:49 How do you develop your Instagram Reels?
12:08 Social media is the cornerstone of my business
14:21 Do you restrict your content to real estate?
16:32 About hashtags, captions, and algorithms [Golden Nugget]
19:24 Understanding the social media audience
22:20 The most useful perspective when posting to social media
23:45 Do what you do well, and be consistent [Golden Nugget]
25:43 Chad’s routines for success
27:43 Advice Chad would give to the younger Chad
28:56 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
https://www.tiktok.com/@staypaid_podcast
Meetings are sometimes a necessary evil, but we’ve got 10 tips for making them more effective and valuable. Some of the responsibility for better meetings rests with its leaders, but participants also have a role to play in making meetings productive and advantageous for everyone. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
FREE e-book: How 5 Top Producers Generate Referrals - https://bit.ly/37SdR8r
0:00 Introduction
2:39 Ensure you have an agenda
4:04 Come to the meeting prepared
4:51 Ensure the meeting has a leader/facilitator
6:20 Participate with questions and comments
8:03 Ensure the right people are in the room
8:45 Assess whether you need to attend a meeting
10:36 Ensure the meetings take no more time than needed
11:29 Show up early
12:48 Ensure action items are assigned and understood
13:54 Commit to completing your action items
17:32 Action Item
Dan Lesniak closed $22 million in his first year as an agent. Today, he and his wife, Keri Shull, run the highest selling team in Washington, DC. They have 70 agents and closed 1,100 deals last year. He’s also a billion-dollar developer, best-selling author, coach, and Iron Man! In this week’s interview, Dan offers sage marketing advice for new agents, his thoughts about the best type of client touchpoint, and how team leaders can keep their top talent. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Website: https://www.kerishull.com/
Career opportunities: https://www.kerishull.com/careers
Coaching and summit: Website: https://www.kerishull.com/
Instagram: @thedanlesniak
0:00 Introduction
1:34 Parallels between running a marathon and running a business
4:33 Dan’s business bio
8:31 Hyperlocal strategy and being the “mayor” of your town
10:17 Segment, target, position
11:25 How do you best position your business?
13:29 Can you over-market yourself?
15:13 What strategy gives you the best return?
16:47 How do you approach social media?
18:34 Two types of digital ads
20:07 What do you recommend spending on marketing? [Golden Nugget]
22:02 What are you doing to retain top talent?
28:21 What have you taken from being coached by Tony Robbins and Grant Cardone?
31:36 Dan’s routines for success
34:43 Action Item
Our minds are incredibly powerful. For example, a simple change to your mindset can significantly affect the outcome of a situation and, ultimately, your place in life. Professor Carol S. Dweck of Stanford University was the first to describe the differences between a growth mindset and a fixed mindset, and her research explains why some people fail and others succeed. We examine these opposing mindsets, explain how you can tell which one you tend to operate with, and how to take action and make needed changes.
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Mindset: The New Psychology of Success by Carol S. Dweck, PhD
0:00 Introduction
1:02 Would you hire for mindset or skill?
2:01 Beliefs about abilities and change
3:03 Beliefs about results
3:22 Beliefs about the unknown/challenges
4:00 Beliefs about feedback
4:23 Beliefs about others’ achievements
5:36 Findings from neuroscience
6:34 Is one mindset right and one wrong? [Golden Nugget]
8:37 Is mindset the result of nature or nurture?
9:34 Six actions
Before he joined ReminderMedia, Andrew Saska was the head of corporate finance for the largest Tier 3 broker-dealer in the country. Today, he is our vice president of financial services and the best there is at nurturing relationships, connecting people, and closing the big deals that take years to put into place. This week on Stay Paid, we ask Andrew to share his wisdom on topics ranging from how to get leads to what principals need to do to plan and execute an exit strategy. Remember you can always get more in-depth information and extra details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Connect with Andrew on LinkedIn or call him at 484-804-2963
0:00 Introduction
2:37 Different types of salespeople
3:30 Andrew’s business bio
5:11 What are the first 3 things you recommend a new advisor do? [Golden Nugget]
9:09 What lesson can you teach someone now that would normally take years to learn?
11:14 You MUST niche down [Golden Nugget]
13:05 What are advisors telling you is their biggest challenge?
15:21 What lead generation strategy do you recommend to advisors?
18:47 What makes the difference between advisors who succeed and those who don’t?
21:34 As part of a succession plan, how do you ensure that clients stay with the new principal?
23:33 How to take advantage of the largest wealth transfer in history?
25:14 If you could only listen to one other podcast, what would it be?
27:17 Action Item
It’s the question that every agent eventually asks themselves . . . should I join a team? While we do have a bias (especially when it comes to newer agents), in this episode we lay out the pros and cons of working with a team that we’ve heard from agents for nearly 20 years. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Take our Listener Survey - https://remindermedia.com/podcast-survey/
0:00 Introduction
0:52 Pro: You have access to more experienced mentors
2:16 Pro: You get leads and an in-place system
4:45 Pro: You get team accountability, motivation, and standards
6:24 Pro: You might have a better work/life balance
7:17 Pro: You can focus on what you prefer to do
8:22 Con: You’re beholden to the team’s success and brand
9:34 Con: You will split your commission
11:16 Con: Your goals may not align with the team’s goals
13:52 Action Item
If you’ve been listening to Stay Paid for a while, then you’ve heard me mention my brother Stephen. He’s a broker-agent and, at the end of 2021, four of his best agents walked out on him. Kudos to his courage, because Stephen shares why things went wrong and how easy it would be for other broker-agents to make the same mistake; how he got himself out of a full-blown pity fest; the marketing strategies he used to complete 320 transactions in spite of what happened; and the easy script he uses to get cold calls to give him the information he needs.
- Luke
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Email: stephen@acreebrothersrealty.com
Instagram: @acreebrothers
Phone: 434-607-2976
Free webinar + resources: The #1 Lead-Generating Facebook Ad to Run in 2022 - https://bit.ly/3M6FCc8
0:00 Introduction
2:41 Stephen’s business bio
3:05 What happened that you lost 4 agents?
5:12 How did you get over that? [Golden Nugget]
7:28 Where in the business did you focus to recover?
9:51 What is the vision now?
10:41 What is your marketing strategy now?
12:35 How are you growing awareness among the people in your farm?
13:45 The Halo Effect: Benefit of reaching out to farm
15:25 What have you seen from running Facebook ads?
17:39 What is your script for following up on Facebook ads?
23:33 How do you find out a lead’s motivation level?
25:23 Dissecting the value proposition in the script
26:18 Tip for following up: Don’t show all your cards [Golden Nugget]
28:18 How do you overcome the reluctance of calling internet leads?
32:07 Advice Stephen would give to an agent looking for success
35:59 Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Bad habits come in all shapes and sizes, but one thing is consistent about them—we are constantly wishing that we could change them. Even when we know that what we habitually do is frustrating our chances of succeeding, we often fall back into the same old routines that lead us nowhere. In this episode, the Stay Paid pals talk about where habits come from, the pattern that all habits follow, and how you can replace bad habits with better ones.
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
FREE Pop-By Tracking Sheet to help you maximize the efficiency of your springtime door knocking. - https://bit.ly/3xagxsf
0:00 Introduction
0:41 The difference between habits and discipline
2:36 Where habits come from
2:59 The pattern of forming habits
5:57 How to disrupt a bad pattern
6:25 Discovering the trigger; boredom, dopamine, and environment
8:13 An explanation of dopamine detoxing
9:11 How to reduce your dependency on dopamine
11:47 Summary
12:40 Action Item
So many agents fail in their first few years in business because they make some of the common mistakes that derail real estate entrepreneurs time and time again. In this episode, we expose the 5 worst mistakes every agent must avoid (and why it can sometimes be so hard).
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
How to Build an Effective Contact Database in Under 5 Minutes - https://bit.ly/37npymW
Free e-book: Guide to Cold Calling - https://bit.ly/3r4pOOH
0:00 Introduction
1:35 Agents don’t take the time to build and manage a contact database
3:44 Ideas for getting contact information for your database
4:17 Agents fall prey to “shiny object syndrome”
5:21 The cure for shiny object syndrome
7:49 Agents occupy themselves with operational rather than sales activity
9:56 Agents don’t hold themselves accountable
12:07 Agents don’t find a mentor and surround themselves with the right people
12:49 Agents don’t set a goal and a plan to achieve it
16:33 Action Item
You already know that successful cold calling is part art and part science. What to say, how you say it, and what not to say are the art. How many times to call and when, when to speak and when to listen, and the statistical difference in close rates when you say “I” versus “we” all play into the science. In this episode, we review 8 cold-calling statistics that will forever change what you think about cold calling. And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
FREE e-book: Guide to Cold Calling - https://bit.ly/3uM3aMa
0:00 Introduction
0:37 Cold call analysis and data
1:36 Stat #1: It takes time to develop trust
3:35 Stat #2: Never ask, “Did I catch you at a bad time?”
4:42 Stat #3: You’ll do better if you ask . . .
6:35 Stat #4: State the reason for your call
7:59 Stat #5: Talk more
9:15 Stat #6: Lengthen your pitch
11:49 Stat #7: Refer to “we” instead of saying “I”
12:10 Call on these days and at these times
14:31 Action Item
Every sales professional wants to know more and better ways to get client referrals. This week, we speak with John Turner, who works with broker-dealers, RIAs, insurance carriers, banks, and Wall Street firms, educating financial advisors about the benefits of annuities. John explains how he has grown his business with client referrals by using specific language and strategically timed calls.
You can find more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Website: selaxbrokerage.com
0:00 Introduction
1:39 Selling bibles door to door
5:30 Deciding to enter into finance
6:31 Educating with stories [Golden Nugget]
11:07 Always have a reason to call
17:40 Staying top of mind after the transaction
19:56 Use of client appreciation events
21:01 The critical importance of personal interaction
22:42 Advice John would give to the younger John
25:22 Action Item
We've covered a lot of social media topics on Stay Paid, but we've never made a comprehensive list of the mistakes that so many business owners and sales professionals make on social media. Today, we’re correcting that error. Listen to this Silver Dollar episode as we review the 7 mistakes that every business needs to avoid on social media.
And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
FREE download: Social Media Goal Planners - https://bit.ly/3L7mCd0
0:00 Introduction
1:26 Trying to talk or connect with everyone
2:47 Failing to interact with your audience
3:43 Deleting negative comments
4:58 Forgetting social media is about being social
6:11 Copying and pasting across platforms
7:57 Being inconsistent
11:10 Not spending money to reach your audience
12:09 Avoiding video
14:50 Action Item
What if you had one story that allowed you to build almost immediate trust between you and your clients? René Rodriguez is a neuroscientist who has trained more than 100,000 people in applying behavioral psychology and neuroleadership methodologies to solve some of the toughest challenges in leadership, sales, and change management. In this week’s episode, René shares his insights about influencing behavior. He uses our hosts to demonstrate how you can develop and tell your origin story in a way that quickly makes your clients feel psychologically safe and trusting.
And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
René’s website: meetrene.com
René’s podcast on Apple Podcasts: The Neuro Side of Influence and Leadership - https://apple.co/3DbnXfZ
Book to be released on April 26, 2022: Amplify Your Influence: Transform How You Communicate and Lead - https://amzn.to/3NdSvCs
0:00 Introduction
2:03 René’s business bio
4:00 You’ll always have a job if you can provide value
5:04 Sales is about influencing behavior
6:41 People resist change to avoid risk
8:23 The difference between pain points and fear manipulation
10:08 Building trust and creating psychological safety
13:13 Communicating authenticity with social media
14:33 Luke’s story exercise - values
17:26 What we know about values
18:15 Luke’s story exercise - influences
19:03 Crafting Luke’s story
21:22 The takeaway – clarity and purpose
22:33 Josh’s story exercise
30:34 The Amplify Course
33:02 About congruency
34:46 René’s routines for success
35:52 Advice René would give to the younger René
40:57 Action Item
If you engage in email marketing, then you know that email deliverability is of paramount concern. Email is a tremendously effective tool that can help you to stay top of mind with your clients, nurture your prospects, and drive conversions for your business—but only if your emails are reaching people’s inboxes! So, with spring just around the corner, we’re going to review 7 steps you can take to spring-clean your email list to make sure your emails get delivered every time rather than being redirected to spam . . . or worse!
And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
The Starter Guide to Email Marketing - https://bit.ly/3qjOL8K
How to Build, Grow, and Segment Your List - https://bit.ly/3CU97Kz
0:00 Introduction
1:04 The ROI of email
1:51 How does email deliverability work?
3:05 About your IP reputation
4:40 Don’t buy email lists
6:34 Only send to people who have opted in
8:45 Delete customer service email addresses
9:38 Remove single-use email addresses
10:04 Remove bogus email addresses
10:46 Always request personal email addresses
11:29 Ask to be white listed
14:07 Action Item
Jennifer Murtland and Monica Weakley approach marketing from opposite sides—one champions relationship marketing while the other promotes transactional marketing. Put them in a room together though, and you’ve got a demanding, thought-provoking, wholly entertaining podcast episode about the effectiveness and implementation of each approach. Join the Stay Paid pals as they referee the matchup and award Golden Nuggets at the end of every round.
And remember that you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Real Estate Fight Club on Apple Podcasts - https://apple.co/3idTbth
FREE e-book: How 5 Top Producers Generate Referrals - https://bit.ly/3KPN8aB
0:00 Introduction
3:23 Monica’s business bio
5:37 Jennifer’s business bio
6:35 Why did you start Real Estate Fight Club?
8:19 How do you apply an attraction system without clients?
10:36 What is your cold-calling strategy?
11:50 How much of your business comes from referrals?
12:48 How do you measure the effectiveness of relationship marketing?
16:06 There are only 2 ways to get business
17:13 Redefine success and face the truth
18:31 Patience and passion vs. impatience and desperation
20:06 Authenticity and credibility
22:36 The strategic piece that agents forget about relationship marketing
23:36 This is what a passion for cold calling looks like
26:51 Confidence comes from doing the work
28:55 Jenn’s routines for success
31:30 Monica’s routine for success
34:10 About Ghost Poster and the Real Estate Fight Club podcast
35:53 Action Item
In this Silver Dollar episode, we pick apart the idea that some people are just luckier than others when it comes to catching a big break that turns into a successful business opportunity. As it turns out, some people are luckier than others. But it’s also true that these same people have 4 abilities that enable them to create their own good luck, and anyone can develop these skills. Listen as the Stay Paid pals explain how you can use what science has discovered to create your own good fortune. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
The Luck Factor by Dr. Richard Wiseman - https://amzn.to/3J71va7
The Power of Positive Thinking by Norman Vincent Peale - https://amzn.to/3IqDKJB
We are a participant in the Amazon Services LLC Associates Program, an affiliate-advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:23 Dr. Richard Wiseman’s lucky study
2:45 Creating and noticing chance opportunities
5:25 Listening to their intuition
7:07 Creating self-fulfilling prophesies with positive expectations
9:51 Adopting a resilient attitude that transforms bad luck into good luck
14:40 Action Item
Jess Lenouvel is the owner of The Listings Lab, and she’s got a message for agents: she can help you build a 7-figure income “without giving up control of your vision, burning out, or tripling your stress.” Her secret is a digital marketing system that takes leads through a psychological journey from strangers to clients—and it doesn’t involve buying ads on social media. Listen to her share her thoughts on digital marketing, the content agents should be sharing, and how to diagnose what might be missing from your marketing strategy. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Instagram: @jesslenouvel
The Listings Lab: https://www.thelistingslab.com/
Jess’s book: More Money, Less Hustle: Becoming the 7-Figure Real Estate Agent - https://amzn.to/3K4sx20
Free e-book: How a Target Audience Can Increase Sales - https://bit.ly/3630oJP
0:00 Introduction
1:59 Jess’ business bio
4:21 Jess’ philosophy and approach to working with her clients
7:06 Watch what people do, not what they say (Golden Nugget)
9:05 Agents are 5 years behind in effective marketing strategies
11:36 How do you generate leads? #1 Niche down
12:57 How do you generate leads? #2 Psychological journey
14:07 How do you generate leads? #3 Go organic (Golden Nugget)
14:51 Running an ad versus running a psychological campaign
15:40 Content you need to share and how to do it
19:34 Mistakes agents make in their digital marketing
23:55 The better the content, the better the conversion rate
24:51 With what frequency should you be posting?
25:47 Stories and remaining relevant
29:10 Jess’s routines for success
31:34 Advice Jess would give to younger Jess
34:10 Action Item
Writing for LinkedIn isn’t like writing for other social media platforms. LinkedIn users have different expectations of the content they find there. They want well-written, well-researched, and thoughtful content that is relevant to their understanding of what’s important to business and what can help them progress in their careers. In this episode, we offer advice about why you should be writing for LinkedIn, the type of content you should consider posting, and tips for how to write and post on LinkedIn. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Ep. 135: How to Find Your Perfect Client Through Podcasting (with James Carbary) - https://bit.ly/3MkCeLw
Ep. 185: Create a LinkedIn Profile That Will Have Prospects Calling You (with Jimmy Coleman) - https://bit.ly/3ILltqy
Ep. 199: 1M Followers in 30 Days (with Brendan Kane) - https://bit.ly/3hClv8v
Book: Hook Point: How to Stand Out in a 3-Second World by Brendan Kane - https://amzn.to/3sZc2Nt
Images: Pexels.com, Unsplash.com, Pixabay.com
We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:00 Reasons to write LinkedIn articles
4:34 Types of content to post to LinkedIn
8:03 How to write an article for LinkedIn
11:51 Promoting and sharing your LinkedIn article
13:43 Action Item
This week’s episode features Phil Graham. Phil’s been in the financial services and insurance businesses for more than 20 years and during that time has created $22 BILLION in insurance and annuity sales and investments. Today, he’s a CEO and the creator of the Beneficiary Liquidity Plan™. Phil shares how he built his book of business, how he coaches salespeople reluctant to make calls, and his best piece of advice for new advisors. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Phil Graham, CEO and Creator of The Beneficiary Liquidity Plan™, on LinkedIn
The Beneficiary Liquidity Plan™ on LinkedIn
The Alternative Group (ALTGRP) website - www.thealtgrp.com/
0:00 Introduction
1:18 Phil’s business bio
3:05 An early lesson about telling stories
5:29 How did you build your book of business?
9:16 What was your prospecting method?
11:17 Why do you think people avoid the phone?
16:12 The importance and pay-off of persistence
20:19 What do financial advisors need to do to be successful?
24:42 Tell us about the Beneficiary Liquidity Plan™
29:36 Advice Phil would give to the younger Phil
32:10 Action Item
The Talent Code by Daniel Coyle explores the real origin of talent, examining it through the lens of neuroscience. Coyle writes that 3 crucial components—deep practice, ignition, and expert coaching—can be brought together to create world-class performers, artists, athletes, and others to develop talent in ways that were commonly thought to be beyond their control. He argues that where people end up in the hierarchy of their chosen fields, whether it’s sports, arts, or business, is not predetermined by their genes or their environment. Rather, their talents are theirs to build through changing the brain’s physiology.
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
The Talent Code: Greatness Isn’t Born. It’s Grown. Here’s How. by Daniel Coyle - https://amzn.to/3LvEOOv
We are a participant in the Amazon Services LLC Associates Program, an affiliate-advertising program designed to supply a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:39 The ability to get better depends on the myelin in your brain
3:03 How do you build more myelin to get better at anything?
3:36 You need deep practice
4:59 Mistakes are required to getting better
7:23 Chunk tasks into smaller units
9:36 You need an ignition point
12:15 Examples of ignition points
13:43 Facilitate ignition opportunities
14:47 You need master coaching
16:55 Action Item
After 30 years as a financial advisor and building a $100,000,000 book of business, Bruce Weinstein sold his financial services practice in 2016. With no former clients and only the relationships he had built, he and his wife started a new insurance business in 2020. In this episode of Stay Paid, Bruce shares the marketing and other activities he reactivated from his first business to successfully start up and run the business they own today.
Remember that you can always get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Weinstein Wealth Insurance Solutions https://www.weinsteinwealth.com/
1-844-PlanMan (1-844-752-6626)
For a digital business card, text PlanMan to 2-1000.
Watch for Bruce’s podcast, Ask the Plan Man, coming soon.
0:00 Introduction
1:10 Bruce’s business bio
2:46 What did you do to rebuild your business?
4:23 Describe your networking group.
5:23 There is a high level of intimacy among members
6:11 Members are colleagues, business associates, clients
7:00 Membership is restricted to one per industry
7:27 Recommendations are needed to become a member
8:53 What are the logistics that describe the meetings?
13:40 What are the rules for the group?
17:26 Give and take in networking groups
19:41 How do you navigate a new group in pursuit of leads?
23:28 How can someone join one of these groups?
25:36 The power of being in proximity to like-minded individuals
27:23 Elevated conversations that solve problems
32:28 Action Item
In 2020, while people in quarantine were eager to find new ways to stay entertained, TikTok experienced rapid growth and quickly became a household name. Two years later, the platform is the third-largest social media network. Today, businesses are quickly learning how to create TikTok content that attracts and generates leads. In this Silver Dollar episode, we’re sharing tips and secrets that will benefit new and more experienced TikTok business users. Plus, you can get more in-depth information and added details not included in the episode from our show notes at www.staypaidpodcast.com.
Connect | Resources
Real estate TikTok accounts to view and follow:
- Glennda Baker @glenndabaker
- Madison Sutton @thenycagent
- Scott Betley @thatmortgageguy
-
Prince Whiting IV @princewhiting
Social Media Goal Planners: https://bit.ly/3p15qxc
Are you looking for another tool to add to your marketing toolbox? Why not consider public speaking? Today’s guest is Mark Brownstein, a Medicare professional and host of the radio show Medicare with Mark. As director of Medicare for Emerald Medicare in Nyack and Stony Point, New York, Mark uses public speaking appearances and webinars to continuously grow his business. In his interview, he shares how anyone can start to generate leads by simply sharing what they know with the employees of businesses they already partner with. You can get more in-depth information and added details not included in the episode from our show notes when you visit www.staypaidpodcast.com.
Connect | Resources
Contact Mark at EmeraldMedicare.com or 845-358-1220
0:00 Introduction
1:30 Mark’s business bio
3:12 What has public speaking done for your business?
4:27 How do you overcome the nervousness?
6:50 How do you work with partnerships?
9:03 How do you develop relationships with partners so that they recommend you?
10:50 Where can you find these partnerships?
13:22 How do you nurture the relationships you have with people in your database?
15:17 Advice Mark would give to the younger Mark
17:57 Action Item
We’re almost 2 years into the remote-work world imposed by the pandemic. According to NorthOne, 58.6% of the total US workforce works remotely either full- or part-time. The last time we addressed remote work on Stay Paid was in July 2020, so we thought it would be a good time to revisit the topic to discuss what we've learned and to update our list of helpful tips with 7 rules for managing a remote team. You can get more in-depth information and added details not included in the episode from our show notes at www.staypaidpodcast.com.
Connect | Resources
Cold and Flu Season Sanitizer Tag - https://bit.ly/3uI7hKS
0:00 Introduction
2:02 Rule 1: Over communicate
2:55 Evaluate and improve daily check-ins
4:26 Rule 2: Use video to communicate
6:12 Rule 3: Structure employee engagement
7:45 Create committees of employees
8:16 Rule 4: Document even more processes
9:48 Rule 5: Establish and review KPIs weekly
11:04 How to avoid micro-management
11:32 Rule 6: Do the unexpected and mix it up
13:02 Rule 7: Test. Test. Test.
15:23 Action Item
This week’s guest is JB Bolvadin, the founder and CEO of TILRE Success Solutions. In 2021, he managed to sell 1,000 tickets in just 4 weeks to the first-ever Entrepreneur Conference using social media. Listen as JB explains why real estate is among the worst industries when it comes to effective advertising, what types of content real estate agents should be producing for social media, which types of content work best on which social media platforms, and whether Likes or Views of your social media posts are better for business. You’ll find more in-depth information and additional details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
TILRE Success Solutions: tilresuccesssolutions.com
The Entrepreneur Conference 2022: entrepreneurconference.live
Social media: @jbbolvadin
0:00 Introduction
2:03 JB’s business bio
4:13 Building conference and event planning business
5:30 Obstacles to promoting a conference during COVID
7:10 The solution that filled a conference in 30 days [Golden Nugget]
10:39 What should agents being focused on in their marketing?
12:46 Recommended video content for agents
15:51 Which social media platform is best for agents?
19:20 What’s better—Likes or Views?
21:16 What type of content gets engagement?
22:23 JB’s routines for success
24:32 Advice JB would give to the younger JB
26:29 Action Item
Facebook ads continue to offer an amazing opportunity for businesses to generate high conversion rates at an affordable cost per lead. However, an incredible number of leads end up being wasted because businesses don’t follow up. In this episode, we draw from our experience working with our real estate clients at ReminderMedia to explain exactly how to follow up with Facebook leads. You can get more in-depth information and added details not included in the episode from our show notes, so check them out at www.staypaidpodcast.com.
Connect | Resources
Facebook Ads Webinar - https://bit.ly/3Lb3xY3
Free e-book: The Ultimate Beginner’s Guide to Facebook Marketing
0:00 Introduction
0:48 Our track record on converting Facebook ads
1:36 The ROI of our Facebook ad test
3:28 Tip #1: Call 18 times and shorten your speed to lead
7: 05 Tip #2: Use the triple dial and then send a text message
9:34 Tip #3: Watch the activity of your email drips
11:44 The C-TEST follow-up strategy
13:23 Bonus Tip: The follow-up script
18:31 Action Item
Welcome to the debut episode of Real Estate Leaders! In addition to our regular guest episodes and our Silver Dollar episodes, each week you’ll now hear how real estate leaders respond to the same set of critical questions. We hope each perspective gives you greater insight into the real estate industry, the market, and how to succeed as an agent. To kick it off, we spoke with Will Penney, a real estate agent with 33 years’ experience. Today, he has a team of 5 agents in Akron, Ohio, where they sell about 200 homes a year, or the equivalent of $40M in volume. Find out why Will believes paid real estate leads are fading away and what agents can do to compete against big-box brokers and third-party companies trying to control access to agents. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Will’s business website: https://socialorchard.com/
Free e-book: The Relationship Marketer's Guide to Social Media Success - https://remindermedia.com/ebooks/free-e-book-relationship-marketer-social-media-success/
0:00 Introduction
1:26 Will Penny’s bio
2:31 Where is the real estate industry going and how do agents need to adapt?
4:19 What marketing strategy is most neglected by agents?
6:45 Why do most agents fail to succeed?
8:07 What do you wish you knew before becoming an agent?
11:12 To what do you attribute your own success?
13:41 The way Will uses social media to grow his business successfully
16:22 Action Item
According to the Society for Human Resource Management (SHRM), employers will spend between 6 and 9 months of an employee’s salary in time, resources, and money to replace them. That’s a lot of money you can keep in your pocket if you know the 4 secrets for retaining your top talent. Today, the Stay Paid pals talk about compensation, personal development, career progression, and building a high-performance culture. And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
- Ep. 164: 7 Tips for Managing Virtual Teams | Episode 164
-
Peter Taunton - Founder of Snap Fitness on How to Scale and Lead a Business
- How to Use the Predictive Index to Build a Team | Episode 168
- How You Train 76 Agents to Close 800 Transactions (With Mark Pattison) | Episode 267
- 4 Things You Need to Turn a Team Into a Company (with Tom Toole) | Episode 285
0:00 Introduction
1:17 Offer competitive compensation
5:28 Encourage personal development
7:50 Support career development
9:56 Ensure a high-performance culture
12:58 Action Item
If you need some inspiration or you find yourself in a place you don’t want to be, then listening to Erik Allen’s story can help. Erik had a hellish childhood. He witnessed domestic violence, was kicked out of his home, battled addiction, owed $28,000, and was bankrupt at 21 years old. He was working for a record label, attending concerts, and, as he says, “living a rock star’s life without being a rock star.” Things were dark when a chance encounter and divine intervention changed his life. In today’s interview, Erik shares some of what he’s learned about overcoming struggles, defeating a victim’s mentality, setting and meeting goals, and what he’s doing today.
You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
Website and link to The Erik Allen Show: ErikAllenMedia.com
Instagram: @ErikGAllen
0:00 Introduction
1:19 Erik’s story
6:41 How did you get out of such a bad situation?
9:41 What advice would you give to others who are struggling?
11:04 What are you doing today?
12:58 How did you become a guest on 100+ podcasts?
14:17 How do you overcome a victim mentality?
16:06 What is your relationship with your family now?
18:32 Erik’s routines for success
20:23 Advice Erik would give to the younger Erik
23:34 Action Item
Instagram grew 22% in 2021, adding 221 MILLION new users. That’s a ton of new people and potential new business leads for you! We’re going to share with you the 4 types of content you should be posting on IG so that you get your fair share of engagement gold. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Blog by Jenna Kutcher: 3 Easy Strategies to Help You Rock Instagram in 2021
0:00 Introduction
0:52 1. Local business interviews
2:51 2. Client testimonials
4:56 3. Product/service/market updates
7:03 4. Share your personal life
8:53 Tips for planning your Instagram content
11:24 Action Item
We’ve revisited our interviews from 2021 to bring you the best of the best sales and marketing tips from some of our most accomplished guests. Gathered into this one episode is the wisdom born of the experience of 8 wildly successful entrepreneurs, making this your one-stop shop for all you need to know to grow your business in 2022. Check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
- Activate Your Prey Drive (with Michael Burt) | Episode 215
-
How to Close the First 36 Transactions in Real Estate (with Jeff Cohn) | Episode 223
- How to Ask For REFERRALS the Right Way (with Barb Betts) |Episode 239
- How to Master Relationship Marketing (with Glennda Baker) | Episode 243
- How to Use Instagram to Close $50M in Sales (with Shannon Gillette) | Episode 257
- How Pull Marketing Pushed Agent Leigh Brown to #1 | Episode 263
-
How You Train 76 Agents to Close 800 Transactions (with Mark Pattison) | Episode 267
-
How to Play and WIN the Content Game (with Jimmy Mackin) | Episode 271
0:00 Introduction
1:30 Michael Burt | Episode 215 – Activating your prey drive
4:44 Jeff Cohn | Episode 223 – Free lead generation
8:40 Shannon Gillette | Episode 257 – Instagram
11:48 Glennda Baker | Episode 243 – TikTok
14:28 Jimmy Mackin | Episode 271 – Content marketing and Can I, Should I, How do I? framework
18:30 Mark Pattison | Episode 267 – C-TEST follow-up strategy
22:30 Leigh Brown | Episode 263 – Push vs. pull recipe
24:47 Barb Betts | Episode 239 – Stop asking for referrals
28:00 Honorable mentions
30:09 Action Item
One of the most frequently asked questions we get comes from new real estate agents and other new entrepreneurs who, frankly, don’t know where to begin. They’ve gotten their licenses, certifications, office space, and what have you, but 6 months later, they’re still without a client or deal. So we've decided to review what you should be doing in your first 30 days as a new real estate agent or other entrepreneur to ensure you build a solid foundation for a successful business. And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.
Connect | Resources
- Blog: How to Build an Effective Contact Database in Under 5 Minutes
-
Blog: Get to Know Your Clients with the F.O.R.D. Method
0:00 Introduction
1:09 Action 1: Start to establish your brand
3:15 Action 2: Select a CRM
5:46 Action 3: Start building your list
8:37 Action 4: Start prospecting
9:57 Action 5: Become a sponge; learn
12:51 Action Item
Disney’s Magic Kingdom in Florida is the world’s most visited theme park. That fact is due in no small part to Disney’s primary purpose—to make visitors happy. And as John Formica explains, this simple mission only succeeds because it is infused into every aspect of Disney’s culture to the point where making visitors happy is more important than the duties of any employee’s job. And he should know—John is a former Disney leader and the author of Making the Customer Experience Magical Now! And in this week’s interview, John shares some of Disney’s philosophy and secrets that you can implement in your own business to create a magical experience for your clients.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
-
Book: Making the Customer Experience Magical Now!
- Website: https://johnformica.com/ where you can find free video training and a weekly newsletter with Disney-inspired tips and strategies for creating a magical customer experience.
We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:55 Guest bio
4:33 What are the core principles of the Disney philosophy and how can it be applied?
7:30 What are the tactics that create the desired client experience and how do you systematize it?
[Golden Nugget]
10:49 What do you look for when you “hire right?” [Golden Nugget]
14:39 How do you balance the economics vs. creating the ultimate client experience?
16:17 The customer experience is the new battleground where there are winners and losers.
18:06 How and where are you spending your budget to create the experience?
21:46 How a real estate agent can implement the Disney philosophy.
23:58 Advice John would give to the younger John
28:13 Action Item
We know from experts and top producers that your net worth is in your network, so today we'll go over the top 5 people that you should be connecting and building better relationships with in 2022. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Webinar (recorded): How to Create Profitable Partnerships for Your Business
0:00 Introduction
2:03 Preview
2:42 Group 1: Your top advocates and raving fans
4:45 Group 2: Friends and family
5:34 Group 3: Local businesses
7:44 Group 4: Mentors and mentee
9:14 Group 5: Your peers
11:51 Action Item
Andy Mowat has created Gated—a company that’s about to turn email marketing on its head. Andy’s got a plan to reduce the number of emails you receive by having marketers pay a fee to have emails delivered. It’s a very cool concept with tons of implications for your business and your inbox—and you’re either going to love it or hate it. If you use email to market your business (and who doesn’t?), then you need to listen and find out how you can adjust to email as a paid channel.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Website: www.gated.com
Book: Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com
We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:18 Why did you start your company?
2:23 What is Gated?
4:06 What have been the results?
5:18 The fundamental problem with the economic model of email.
6:48 Is marketing automation dying, and what’s going to replace it?
8:12 Thoughts on list segmentation and personalization.
10:52 But what about the ROI of email marketing?
12:45 What drives consumers to open an email—the content or the relationship?
15:16 How is the quality of your clients’ emails affected by your system?
17:02 Any tactic that becomes prevalent becomes obsolete.
18:12 Gated is about selling attention rather than selling time.
21:08 Andy’s routines for success
23:31 Action Item
Having daily habits can help you organize your time and allow you to focus on the most important activities in your business. It also eliminates the temptation to get lost in busy work. When you stick to a daily routine, your goals become more achievable, you keep your costs down (really), and you reduce stress and anxiety. Plus, implement the 3 habits we suggest, and you’ll make more money! (And if you’re not in real estate, listen anyway because these habits will work for you too.) And check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
FREE Marketing Revenue Calculator
0:00 Introduction
0:50 Discipline provides you with freedom
1:41 Daily habit #1: Prospect for 2 hours
4:39 Daily habit #2: Invest in personal and professional development
8:32 Daily habit #3: Follow up with people in your database
14:28 Action Item
Our guest this week is Nate Auffort, and he understands that even when we have the motivation to achieve what we desire, sometimes we need a little help—we need someone to hold us accountable. When Nate combined his desire to make more money with the help of a mentor who kept him accountable, he went from making $3K/month to $20K/month in only 90 days and to $1M in a year and a half! Listen as Nate discusses how to find an expert mentor, use objections to your advantage, and how to get access to his powerhouse conference, Strategic Wealth Accumulation Tactics (SWAT). And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Strategic Wealth Accumulation Tactics 2022 Conference
-
SWATtraining.info/learnmore
- SWATtraining.info/events
Social media: @nateauffort
0:00 Introduction
2:49 Nate’s bio
5:07 How did you become an entrepreneur?
9:13 Where did the idea of SWAT come from?
11:52 How do you spot a fake guru and what do you want in a mentor?
16:21 How Nate’s mentor gave him a reason to get to the next level.
22:06 What do elite salespeople do – Strategy 1
27:51 What do elite salespeople do – Strategy 2
31:18 Discerning the personality types of your prospects
36:58 Nate’s routines for success
45:37 Action Item
Setting goals is more than a New Year's cliché. Don’t ask us to explain, but according to neuroscientists, there’s a part of the brain that believes desired outcomes are an essential component of who we believe we already are. That, in turn, sets up the conditions that drive us to fulfill the brain’s self-image! In a way, if you can picture what you want to achieve, then you can achieve it. In this Silver Dollar episode, we talk about 4 types of goals to pursue in 2022 that cover all the important parts of our lives: self-development, health, family/relationships, and business/career.
Check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Marketing Revenue Calculator: Use this FREE digital worksheet to come up with your 2022 marketing goals quickly and easily.
0:00 Introduction
1:01 Inspirational examples of people keeping their resolutions
2:55 Goal 1: Self-development (You can change your brain)
5:05 Goal 2: Health (SMART goals)
8:21 Goal 3: Relationships (Be intentional)
11:14 Goal 4: Business (Start with what you want)
15:26 Action Item
Steve Guilfoile and Shane Shafer have learned some valuable lessons about relationship marketing. By putting relationships first, they’ve build AffordaCare Insurance into a national company with nearly 10,000 licensed agents, brokers, and strategic partners. In this week’s interview, they share their thoughts on leading with value, strategic partnerships, and why relationships with clients will always drive business.
Check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
0:00 Introduction
1:47 How did you settle on relationships as the way to build your business?
3:01 Thoughts on and experience with door-knocking [Golden Nugget]
5:55 What’s old is what’s new again – building relationships today
8:01 Tactically, how do you do relationship marketing?
11:03 Examples of relationship marketing in action
16:21 Why did you add YouTube and commercials to your organic growth?
18:45 How do you get your leads? [Advice to new agents]
20:32 Listen for the value
25:34 Forming relationships is an organic part of being authentic with others
30:43 It takes effort to make any relationship work
32:26 Advice Steve and Shane would give to their younger selves
36:02 Action Item
**Connect | Resources**
Website: https://affordacareinsurance.com/
Social media: Search @affordacareinsurance
AffordaCare dinosaur commercial on YouTube: CLICK HERE.
With Christmas right around the corner, if you had to take a hard look at your customer relationships, are you confident that you’re on your customers’ nice list? There are subtle and not-so-subtle behaviors that could land you squarely on the naughty list. In this week’s Silver Dollar episode, we're reviewing 6 ways to make sure you avoid your customers’ naughty list and another 6 ways to ensure you get on and stay on the nice list.
You can check out the show notes for more in-depth information and added details not included in the episode when you visit www.staypaidpodcast.com.
Connect | Resources
Pop-by Tracking Sheet: Designed to make certain you have a successful pop-by strategy, you can use this Excel document to track your pop-bys this holiday season and all year round!
0:00 Introduction
0:56 Naughty list #1: Not keeping your promises and overselling
2:28 Naughty list #2: Not setting expectations
3:40 Naughty list #3: Not showing empathy
4:41 Naughty list #4: Not valuing the relationship
6:10 Naughty list #5: Not resolving recurring problems
7:08 Naughty list #6: Not asking for referrals
8:04 Nice list #1:Thank your clients
10:13 Nice list #2: Do work after the close (offer to make connections)
11:08 Nice list #3: Gift a gift
11:49 Nice list #4: Walk client through the contract
12:54 Nice list #5: Focus on solving your clients’ problems
14:25 Nice list #6: Do the unexpected
18:49 Action Item
This week’s Stay Paid guest told us that his initial move into video content marketing was cringeworthy. But despite his videos being so amateur, Neel Dhingra’scommitment to consistencynot only allowed him to improve his videos over time but also grew his business by a factor of 4 in one year and eventually from $300,000 to $3,000,000! Today, he shares his thoughts and tips about how digital marketing and how to successfully start, grow, and sustain a YouTube channel.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Instagram: @neelhome (Join Neel’s weekly email list from his profile.)
Ep. 301: Incredible Advice for Growing on YouTube (with Cody Askins)
0:00 Introduction
0:15 Guest bio
1:15 How did you start using social media and video to go from $300K to $3M?
3:05 Why being consistent is vital to success on social media
3:55 Thinking exponentially instead of linearly [Golden Nugget]
7:20 How did you find your audience and get people to watch your videos?
9:37 How your audience grows on social media
11:13 Consistency and the power of perceived expertise
15:45 The importance of your hook
18:39 Should you pay for better production quality?
21:22 Short-form content is growing in popularity
23:21 It’s the biggest opportunity to attract new viewers in years
26:47 Useful hacks: hashtags, collaboration, Instagram stories
30:47 Neel’s routines for success
33:26 Advice Neel would give to the younger Neel
37:12 Action Item
At this time of year, you’ve got a lot going on, including planning for the holidays. During this Silver Dollar episode, the Stay Paid pals want to help make the client gift-giving process a little easier. When you listen to the episode, you’ll hear about how to make your gift-giving exceptionally effective for creating gratitude and lasting impressions, a standard way to think about what you might spend on gifts, and some exciting gift ideas you can consider for your clients.
Please don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
-
Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention by John Ruhlin
- How to Win Friends and Influence People by Dale Carnegie
- Ep. 243: How to Master Relationship Marketing (with Glennda Baker)
- Ep. 81: Increase Your Income with Gratitude (with Kim Angeli)
- Ep. 145: How Will Penney and His Team Sold 251 Homes Last Year From Referrals and Reviews
- Ep. 77: These 20 People Will Take You to the Next Level with Sean Carpenter
0:00 Introduction
1:37 It’s less about the gift
2:10 Giver-centric and recipient-centric gifts
3:56 You can’t please everyone
4:30 Unexpected gifts leave the greatest impression
5:49 The best gifts delight more than just the recipient
6:38 Best-in-class service requires best-in-class gifts
7:33 How much to spend on client gifts
9:34 Forget the SWAG
11:20 Action Item
This week’s guest is Jason Pantana, an expert when it comes to optimizing Google Business Pages for local businesses and one of Tom Ferry’s most in-demand business coaches. Jason is super generous and shares tons of great information, including the huge advantage Google Business Pages give to local businesses, what you can do to earn a coveted spot in the Google Local Pack, how to manage a Google Post and become the digital mayor of your local area, and why Google Local Services Ads are the best ads to run right now.
And check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
-
Join Jason’s email list at jasonpantana.com to receive his weekly insights about marketing strategies and tactics.
- Search @JasonPantana on all social media
0:00 Introduction
2:07 Jason’s business bio
5:41 What are Google Business Pages?
9:03 What is the Google Local Pack?
10:50 How proximity influences where and how high in the ranking a Business Page appears
13:27 How business category influences where and how high in the ranking a Business Page
appears.
15:27 How reviews and keywords influence where and how high in the ranking a Business Page
appears.
19:27 How posts (pictures, video, products, questions) can influence where and how high in the
ranking a Business Page appears.
22:38 Thoughts on geotagging images and the effect on ranking.
24:25 What are Google Local Services Ads?
25:25 What is Google Screened?
26:13 What is Google Guaranteed?
26:39 Why Google Local Services Ads are the best ads to be running now.
29:47 Tips for playing it smart when running Local Services Ads.
32:10 What is a Google Local Finder Ad?
35:13 Action Item
The holidays are here, and, for a lot of business owners, that means showing appreciation for their clients. One of the best ways—and something top producers are consistently telling us—is to host a client-appreciation event. In this episode, we share best practices for planning and hosting client-appreciation events, some event ideas other producers have successfully used, and some tips for how to best follow up after the event.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
FREE ebook: How 5 Top Producers Generate Referrals
0:00 Introduction
0:54 Benefits of client appreciation events
2:59 Best practice: get the timing right
4:44 Best practice: include the family
5:13 Best practice: don’t talk business
5:24 Best practice: allow friends and family
5:47 Best practice: introduce yourself and what you do
6:43 Best practice: bring your business cards
7:04 Best practice: plan ahead and send reminders
7:38 Ideas for client events
11:38 General themes to generate more ideas
12:19 The importance of following up
15:17 Action Item
In this episode, we’re talking with Jimmy Burgess about his team’s winning strategies for generating leads. In 3 years working as the chief growth officer for Berkshire Hathaway HomeServices Beach Properties of Florida, he’s grown the company from 120 agents to more than 250 agents. During the same period, the average annual sales volume per agent grew from $5M to over $8.5M, leading to over $2B in sales volume in the last 12 months.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Jimmy’s podcast on Apple Podcasts is The Real Estate Sales Podcast.
Instagram: @jimmyburgess.cgo
YouTube: Real Estate Sales Growth
0:00 Introduction
1:21 Jimmy’s business bio
2:49 How did you become the chief growth officer?
4:35 Origin of Jimmy’s passion for helping other agents [Golden Nugget]
9:29 What can agents do to get more leads today and moving into 2022?
11:47 The specific steps Jimmy took to get more leads and the results he got
13:36 How Jimmy’s strategy took him through the pandemic with success
15:11 What tools did you use to pull and share the CMA, and what did you say?
19:14 Jimmy’s follow up strategy
20:32 How did you select the people you were going to target?
21:59 How often would you send your CMA video emails?
23:30 What other ideas are you recommending for generating leads?
27:15 How do you pull productivity out of your agents?
33:22 Jimmy’s routines for success
37:09 Advice Jimmy would give to the younger Jimmy
40:00 Action Item
As you wrap up 2021, you should already be planning your 2022 marketing initiatives—and we’re here to help! In this week’s Silver Dollar episode, we're explaining how to set your marketing goals, the best place for where you should invest your dollars, and why you need to include direct lead generation and branding strategies in your plan.
And check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
-
FREE resource: Marketing Revenue Calculator
- Book: The Millionaire Real Estate Agent: It's Not About the Money, It's About Being the Best You Can Be
0:00 Introduction
0:57 The benefits of having a written marketing plan
1:47 Start with your net income goal
3:32 Identify where your sales come from
4:37 Doing the math
7:22 Where should you be investing your budget
9:20 Why you should start with your goal rather than your budget
10:42 You need to spend money to make money
11:36 The different types of marketing
13:06 Invest time as well as money
16:12 Action Item
For a real estate agent, few things can inspire fear like having to pick up your business and move it to where you have no sphere. Only 2 years ago, that’s exactly what Candace Decker did, and today she is a highly successful real estate agent in Southwest Florida. Listen to her interview to find out how she was able to secure a listing on Day 1!
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
-
Text “morning” to 239-320-7853 to receive Candace’s daily affirmations.
- Connect with Candace on Instagram: @candacedeckerrealestate
0:00 Introduction
2:42 Candace’s bio
3:20 Why and how did you get into real estate?
6:02 What made you switch from investment to residential real estate? [Golden Nugget]
8:22 What did you do to move your business and start over where you had no sphere?
10:30 What were your daily activities? [Golden Nugget]
13:24 How do you influence your mindset and belief in yourself?
16:20 Confidence and the numbers game
18:54 Describe your social media and video strategies.
23:35 Describe the 5AM Call
25:37 Describe your morning routine and affirmation texts.
28:09 The psychology of confidence
30:37 Advice Candace would give to the younger Candace
32:35 Action Item
We’re fast approaching the time of year when entrepreneurs start setting goals for the new year. During our 4 years recording Stay Paid, we’ve discussed setting goals from many different angles—including how to reverse engineer your goals, how to create SMART goals, and how to hold yourself accountable to your goals—but our most searched for and clicked on episodes and videos involve cold calling. So, in a stroke of genius, in this episode we’re combining the two to share our best tips for setting and crushing your cold-calling goals.
To get your very own personalized magazine (for 97% off!) visit: www.staypaidpodcast.com/blackfriday
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
FREE ebook. Guide to Cold Calling: The Techniques Needed to Close More Deals
0:00 Introduction
1:46 Why is cold calling one of our most searched topics?
2:15 How many calls should you be making a day?
4:38 An “always be closing” mindset.
5:15 What metrics should you be tracking?
6:19 Why is tracking metrics so important?
7:41 Where do you find the people and the data you want to target?
10:17 What should your cold-calling script include?
16:15 Why you never lose when making cold calls.
17:36 Action Item
We are happy to welcome back Cody Askins as a returning guest. Cody is the founder of the hugely popular and rapidly growing 8% Nation (an insurance wealth conference), CEO of Cody Askins, LLC, and author of Zero To 6-Figures: How to Go From Flat Broke to Earning Over Six Figures Per Year. In this episode, Cody shares his best tips for how to grow a YouTube channel, how you can move that audience to your website, and, ultimately, offline to personal conversations.
And check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
-
Ep. 194: How to Crush the Cold Call with Cody Askins
- YouTube: Cody.Askins
- Instagram: @cody.askins
- Cody’s book:Zero To 6-Figures: How to Go From Flat Broke to Earning Over Six Figures Per Year
We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
0:00 Introduction
1:46 Cody’s bio
3:31 What’s YouTube is doing for your business?
5:36 What type of content are you producing and how often are you posting?
7:36 Where is your audience coming from?
9:42 What’s most important? Is it the title, the thumbnail, the content?
13:42 What type of thumbnail imagery do you recommend?
16:15 How people use YouTube and the consequences for writing titles.
19:34 How are you driving traffic to your YouTube channel?
25:51 Webinars are a tremendous but untapped lead generation tool.
27:23 Tell us about growing the 8% Nation conference.
31:37 How do you overcome the doubters and naysayers?
34:10 What’s next for Cody Askins?
36:23 What’s your advice to entrepreneurs heading into 2022?
40:04 Action Item
It’s our 300th episode, and we’ve asked the people who make Stay Paid possible to share their best marketing tips and secrets. Hear advice about copywriting, email marketing automation, content marketing and repurposing, and video marketing. Meet the Stay Paid Squad and walk away with some actionable steps you can put to use today!
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Editing of Stay Paid is outsourced to thepodcastmate.co
0:00 Introduction
0:53 Stay Paid’s beginnings
5:01 Meet Gabrielle, our copywriter
7:25 Copywriting tips
11:32 Meet Tamara, our marketing specialist
13:42 Email marketing tips
18:56 Meet Jessica, our brand content manager
20:13 Content marketing tips
23:23 Meet Chelsea, our senior graphics designer
24:44 Social media tips
29:16 Meet Arielle, our video producer and producer of Stay Paid
30:35 Video recording tips
36:18 Advice our hosts would give to their younger selves.
39:06 Action Item
Bill Cates is a referral marketing expert who has spent his career in the financial services space. He has founded and sold 2 publishing companies, has written 4 best-selling books, and is an in-demand speaker. His client acquisition system has been featured in a long list of reputable publications, including Success magazine, Entrepreneur magazine, Money magazine, and The Wall Street Journal. In this week’s episode, we talk about his most recent book, Radical Relevance: Sharpen Your Marketing Message, Cut Through the Noise, Win More Ideal Clients, and what’s really cool is how he talks about science proving the marketing advice Josh and I are constantly promoting.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
-
Ep. 202: 5 Characteristics of a Good Referral Source with Dan Allison
- Building a Storybrand: Seven Proven Elements of Powerful Stories by Donald Miller
- Ep. 298: Email Marketing: Testing What Works
- Ep. 275: How Marc Minor Built a $500M Book Using Referrals
- Visit radicalrelevance.com to get a copy of Bill’s book.
- Visit referralcoach.com to learn more about Bill’s relationship marketing and client acquisition system.
0:00 Introduction
1:22 Guest bio
2:23 The origins of Radical Relevance
4:18 Defining Radical Relevance
5:43 Strategic and tactical relevance
6:55 Rule 1: The shortest route to relevance is an introduction
7:35 Rule 2: Give your clients a seat at the table
10:37 Rule 3: Feel empathy for your clients
11:44 Neuroscience can help you win more clients
19:06 The more powerful persuader—pain and reward
24:06 Client who grew 900% in 7 years
28:14 The 3 types of client events
30:45 Bill’s routines for success
33:58 Action Item
There are many things that can make or break the effectiveness of your email marketing strategy, so it’s important to do as much as you can to ensure your emails deliver the results you want. One thing you can do is test! test! test! Without testing the various features of your emails, like your subject line, images, and copy, you won’t know what works and what doesn’t, which leaves you open to the possibility of repeating bad mistakes. In this episode, we talk about how to test your emails, what features of your emails you should test, and offer some tools that make testing easier.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Free checklist: Best Practices for Email Marketing
0:00 Introduction
1:26 The most important rule of A/B testing
2:10 How: Small changes can make a big difference
3:12 How: Have a hypothesis
4:17 How: How many variations to test
5:48 How: Look at past data
6:08 Examples of what to test (plus results!)
10:42 Track results and commit to the winner
11:26 Tools for testing
14:36 Action Item
J.B. Andreassi is an agent on the hit TV show Million Dollar Beach House. At only 31, J.B. is already a rising star on Netflix, HGTV, and Discovery+, and he is working with some of the richest people in the world, helping them to buy and sell houses in one of the most sought-after locations—the Hamptons in Long Island, New York. In this episode, he’s sharing how he got selected for the role, what it’s like to work with the mega-rich, and the lessons he’s learned.
Be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
-
Instagram: @JB_Andreassi
- Small Talk/Networking Scripts: Use these scripts to break the ice and have meaningful conversations with potential clients.
0:00 Introduction
1:41 Guest bio
2:17 How J.B. moved into real estate
5:04 The first of several lessons learned
7:59 What led to starring on Million Dollar Beach House
10:59 The second lesson learned
11:38 Working with the richest people in the world
13:45 Advice to new agents
17:13 J.B.’s marketing strategy
19:19 Working on the show and clients’ reactions
22:57 J.B.’s routines for success
25:09 Advice J.B. would give to the younger J.B.
27:39 Action Item
We are huge advocates of holistic lead generation, and we have no bias for or against any strategy that generates leads. Google and Facebook ads, referrals, email marketing, direct mail—there is no shortage of ways to keep your pipeline full. One type that we haven’t talked about much is circle prospecting, but it can be one of the most effective ways to get your name out to a community, build your database, and generate great leads for your business.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Ep. 133: How the King of Door Knocking Is Pivoting During the Quarantine
TIMESTAMPS
0:00 Introduction
1:29 Renewed interest in circle prospecting
2:16 Definition of circle prospecting
3:23 Types of circle prospecting
7:22 Strategies and tools for circle prospecting
9:45 Information you want to collect and ideas for how to get it
14:09 Action Item
Dave Fink is the founder of Postie.com, a digital platform for direct mail campaigns. Dave believes that the best-kept secret in marketing is hiding where you’d least expect it—in your mailbox. He’s figured out a way to take the advantages of direct mail marketing and improve its performance by applying the analytics routinely used in digital marketing. Listen to discover how you can take your direct mail campaigns to the next level.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Postie.com
FREE Lead Magnets
TIMESTAMPS
0:00 Introduction
1:07 Guest bio
1:37 Experience building celebrity start-ups
3:24 The Dollar Shave Club phenomenon
5:52 Direct mail’s advantage over online advertising channels
9:41 Postie’s unique value proposition
--Targeting
--Operations/logistics
--Measurement
12:33 Tactics and tools to determine campaign succeed
14:20 Building your direct mail audience
18:39 Signals and triggers
20:09 Print: Dead or alive?
21:56 Expected timeframe for an ROI from direct mail
24:33 The future of direct mail marketing
27:59 Dave’s routines for success
32:38 Action Item
It’s our Halloween special, and this year we’ve been inspired by the movie Toy Story to celebrate relationships and friendships. Listeners sent in their stories about how being a friend and nurturing relationships resulted in deal-making reciprocity.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
FREE Halloween Candy Door Hanger
FREE Halloween Candy Wrapper
FREE Trick-or-Treat Bottle Labels
Kelly Roach is a highly successful business strategist who enables her clients to leverage timeless business principles using the speed and agility of today’s most powerful online marketing strategies. Her company, Kelly Roach Coaching LLC, is the fastest-growing coaching program on the market and the first of its kind. In this episode of Stay Paid, Kelly shares how her approach to “conviction marketing” has been responsible for hundreds of entrepreneurs finding financial freedom.
Be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
* Claim your spot on the wait-list for Kelly’s new book, *Conviction Marketing*, coming out in February 2022.
- Listen to The Kelly Roach Show (formerly The Unstoppable Entrepreneur Show) on Apple Podcasts.
- Connect with Kelly on Instagram @kellyroachofficial
If you’re wondering whether a career in sales is right for you, then this is a must-listen episode. Nearly 5% of the US population is in a sales-related career, and some are obviously better at their jobs than others. Listen to the Stay Paid pals as they share what traits and learned skills make the best sales professionals, how to determine if sales is the right career for you, and what you can do to prepare best for an interview.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
* The Predictive Index remindermedia.com/staypaidPI
- If you’re an introverted real estate agent who wants a coach that respects your preferences, check out Ashley Harwood at moveoverextroverts.com.
- FREE printable: Cold and Flu Season Hand Sanitizer Tag. If door knocking isn’t your thing, attached your business card and a small bottle of hand sanitizer to these tags, and then leave them in high-traffic areas or hang them on the doorknobs of your clients.
Scott Griffin is the founder and CEO of Scott Griffin Financial, a mortgage brokerage in Los Angeles. Scott has been a past president of the California Association of Mortgage Professionals, a television host and personality, and a guest on programs such as CNBC and Bloomberg TV. Listen to his interview and discover Scott’s joyful approach to life, business, success, and helping clients achieve their “want.”
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Call Scott at 818-20-SCOTT [72688] or visit his website: scottgriffin.com
The holidays are fast approaching, so it’s time to get your holiday marketing in order! Now is the perfect time to give thanks, show your appreciation, and strengthen the relationships you have with your customers and clients. There is no season more important to the success of your business than the end-of-year holiday season, so we’re sharing useful tips to help you get connected this year.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Our guest this week is Kirsten Jordan. Kirsten is the first female cast member on Bravo’s Million Dollar Listing. She’s brokered deals worth a half-billion dollars for Oscar-winning actors, mega influencers, and Fortune 500 leaders. And she’s pitching her recently completed book that addresses what makes balancing work and life possible. Listen to this interview and get advice about lead generation, having market knowledge, and what it takes to balance a super-busy work schedule with non-negotiable family time.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Website: KirstenJordan.com
Instagram: @Kirsten.Jordan
The #1 question we get from businesses is about how to generate more leads. With a full pipeline of quality leads, you’ll not only sleep easier at night but also avoid the dreaded “commission breath” that happens when you don’t know where your next deal is going to come from. In this Silver Dollar episode, we revisit what lead generation is, the different types of leads available to you, and the tools that will help you optimize your lead-gen activities.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Free webinar: The 3 Facebook Ads That Every Agent Needs
Free e-book: Lead Generation for Real Estate Agents
Our three-part blog series on finding free leads:
- How New Real Estate Agents Can Get Leads for Free
- More Ways New Real Estate Agents Can Get Leads for Free
- Even More Ways New Real Estate Agents Can Get Leads for Free
Matt Lionetti is rocking it on Instagram with his humorous take on real estate marketing. His conviction to remain true to himself—the guy who orders chicken fingers and fries at a steak house—has led him to produce content that connects him in a relatable way with his more than 31,000 Instagram followers. He may not be everyone’s cup of tea, but that’s fine with him. Listen to his interview to get some honest advice about what it takes to create content that (not everyone) will appreciate.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Matt.Lionetti on Instagram
The Broke Agent on Facebook
Over Ask podcast on Apple Podcasts
Matt as Freddie Mercury on YouTube
If you’re in business for yourself and in charge of earning your own income, then this episode is for you. We’re borrowing a blog from McKissock Learning (a platform for professional education) about four ways that real estate agents (or anyone, for that matter) can earn more money. Listen as Luke and Josh give their opinions about these income-boosting tips and how you can implement them today.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
“4 Crucial Ways Top Real Estate Agents Are Earning More” | McKissock Learning.
“How to ask for REFERRALS the right way, with Barb Betts” | Stay Paid Ep. 239
Tom Toole leads the RE/MAX International team ranked #1 in Pennsylvania and Delaware and #49 in the US. He’s a sought-after speaker and the host of the Toole Time, which you can catch on YouTube. This week, Tom shares a ton of golden nuggets about lead conversation and video content, and offers solid advice about running a team of agents. Grab a pen and some paper because you’re going to want to take notes!
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Instagram: @tomtoole3rd
Facebook @tom.toole
YouTube: Tom Toole Sales Group is where you’ll find all of Tom’s videos, including Toole Time.
In this week's bonus episode, Luke sits down with former podcast guest, client, and friend: Peter Lorimer! Peter interviews Luke on his show (The Real Estate Entrepreneur Podcast) to discuss the perks of having a branded magazine for your business. If you are looking for a better way to develop a relationship with your clients and step up your personal branding, this episode is for you! For more episodes like this one, be sure to subscribe to Peter's podcast: The Real Estate Entrepreneur Podcast To listen to our interview with Peter, check out Episode 114 !!
More and more businesses are realizing that they can’t just promote their products and services day after day and expect to succeed. If you want people to know, like, and trust you, then you also must provide value to your customers and clients. Content marketing is perhaps the best way you can provide value to get value. In this episode, we talk about what content marketing is, the three pillars for creating content, and why content marketing works so well.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
We’ve got 15 FREE SOCIAL MEDIA POSTS that real estate agents can use to start marketing with content that’s educational, entertaining, and endearing. Get yours today!
Dan McGaw started his first successful business at age 13. But years later—even while working as the CEO of two businesses he started—he never expected to be named a US ambassador of entrepreneurship. Now, he not only runs his businesses, writes books, and innovates at the edges of marketing technology, but he also travels sharing his experience, insight, and advice with other entrepreneurs. In this week’s episode, Dan speaks with our hosts about nearly every aspect of marketing a business, including lead gen, the future of email marketing, and content marketing.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Dan McGaw, “How to Create a Lead Generating Content Marketing Strategy”
Dan McGaw, Build Cool Sht: A Blueprint to Creating a Marketing Technology Stack*
Text “martech” to 415-915-9011 to receive a free copy of Dan’s book
Connect with Dan on LinkedIn at linkedin.com/in/danielmcgaw
Anyone can be a leader because being a leader is something you can learn with a bit of study and intentionality. In this week’s Silver Dollar episode, Luke and Josh share five tips they’ve learned from people they admire for their leadership abilities and that they’ve used with success leading the people at ReminderMedia.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Ep. 188: “How to Apply Extreme Ownership to Your Business”
Extreme Ownership: How U.S. Navy SEALs Lead and Win by Jocko Willink and Leif Babin
Radical Candor (Be a Kick-Ass Boss Without Losing Your Humanity) by Kim Scott
Jamie Hopkins, ESQ., MBA, CFP®, LLM, CLU®, ChFC®, RICP® is the managing partner of wealth solutions at Carson Wealth, and he’s got a lot to say about finding out what drives you to go to work every day—he calls it your why—and he’s got a brilliant, if not somewhat odd, way of finding out what it is. He’s also got an opinion about the antiquated ways that the financial services industry markets itself and why it needs to catch up with the times.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Free E-book: 15 Ways Financial Advisors Can Stay in Touch with Their Clients
For many of us, thinking about productivity and time management produces images of apps, workshops, and color-coded systems—all designed to make us do more faster. The problem with these tools is that we tend to use them indiscriminately and at full tilt, which quickly makes us feel overwhelmed so that we stop using them. As an alternative to these stressful attempts to become more productive, we're going to start with the fundamentals of what being productive really means and then offer you four systems you can try before selecting the one that helps you get more done.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
- Blog: 4 Productivity Strategies to Help You Do More Each Day
- Book: The 7 Habits of Highly Effective People by Stephen Covey
- Book: Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality by Scott Belsky
- Book: Getting Things Done: The Art of Stress-Free Productivity by David Allen
- Book: Atomic Habits: an Easy & Proven Way to Build Good Habits and Break Bad Ones by James Clear
This week’s guest is Brad McDaniel. He founded Likely.AI—a company that uses machine learning and predictive analytics with incredible accuracy to help real estate agents find the leads in their market who are most likely to move. His tools and strategies are game changers that can give agents a significant and much-needed edge against the megabrokers. If you don’t know about this type of technology, then this episode one you can’t miss.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
- 159: #1 Coach, Chadi Bazzi, Reveals His “No Objections” Listing Process
- Website: https://likely.ai/
- Email: moredeals@likely.ai
- App: likely.ai to claim a free Database REfresh report
- LinkedIn: https://www.linkedin.com/in/bradjmcdaniel/
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
You weren’t born a victim! A victim mentality is an acquired personality trait. People with a victim mentality tend to recognize or consider themselves a victim of the negative actions of others—even in the face of contrary evidence. In this episode, we talk about 8 signs that might mean you’re hanging on to your victim status and make suggestions for how to break free and be the owner of your success.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Ep. 215: Activate Your Prey Drive with Michael Burt
Blog from Addicted2Success: “Are You A Victor or Victim? 12 Signs You Have The Victim Mentality.”
Allison Williams is the owner of two successful businesses—Williams Law Group and Law Firm Mentor. Allison grew her law firm from a startup to $3M in only 3½ years by learning how to sell. Through Law Firm Mentor and her podcast, Crushing Chaos with Law Firm Mentor, she provides coaching to solo and small-firm attorneys. She’s an expert on all things that make for a successful business and law firm, including lead generation, nurturing, and follow-up.
Be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
- A special offer for Stay Paid Save $200 at staypaidoffer.com/magazine
- Podcast: Crushing Chaos with Law Firm Mentor
- Website: lawfirmmentor.net
In this BONUS episode of Stay Paid, Producer Arielle sits down with Luke to get his answers on some of our most frequently asked questions we get from new real estate agents. If you've been following the show for some time, you know that Luke has convinced his own brother, Stephen, to quit his job and become a real estate agent with the promise that if he did what Luke told him to do, he’d be successful. Today, Stephen leads his own team of agents and is on track to double last year’s transactions with a goal of 365 deals in 2021. If you are a new agent—or new to starting ANY business—you do not want to miss this one! If you have a question for Josh or Luke, send us an email at podcast@remindermedia.com or shoot us a message on instagram @StayPaidPodcast
In this Silver Dollar episode, we’re sharing some of our top secrets for how we sell at conferences and trade shows. We’ll explain what we do before, during, and after an event to ensure we always leave with a satisfying ROI, having earned more than we spent every time.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Take our super quick Listener Survey to let us know how we can make the show better!
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Image what life would be like if your current clients brought you all the leads you’d ever need. It’s not only possible—it’s been done! Marc Minor is the founder and CEO of Legacy Investment Services, which serves financial advisors and investors through its businesses, including Advisor Nation and Advisor Controls™. In this episode, Marc talks about the massive success he’s achieved by creating exceptional client experiences through client events. What’s super valuable about this interview is that he doesn’t simply talk about strategy—he gives our listeners specific instructions for how to plan and execute events that are repeatable and profitable.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Listener Survey at staypaidpodcast.com/survey.
Website: Legacy Investment Services, Inc.
Website: Advisor Nation
Website: Advisor Controls™
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Mahsheed Parsons (formerly Barghisavar) is an exceptionally down-to-earth real estate agent whose success in the Las Vegas luxury market can be attributed, in large part, to her never-ending efforts to brand herself. Listen and find out how she uses Instagram to generate leads, how marketing to luxury clients requires beauty and perfection, what her latest secret marketing weapon is, and her advice for agents wanting to work with affluent clients and high-end properties.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Listener survey - https://remindermedia.com/podcast-survey/
Instagram: @mahsheedluxuryrealestate
Website: mahsheed.com
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Rick Demko is the director of insurance for Centric Risk Strategies, LLC. Rick has grown his book of business to include 10,000 clients, and, in this week’s episode, he talks about a number of topics, including how he got his first 200 clients, why so many insurance agents fail (and how to avoid a similar fate), and the imperative to explain complex ideas in simple terms.
Be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Listener survey: staypaidpodcast.com/survey
TIMESTAMPS
[0:01] Rick’s bio
[2:37] His business journey
[5:08] His experience with prospecting
[8:56] “Project 200” and his hybrid approach to it
[13:29] Trust, competence, experience, and confidence
[19:57] The operations of a large financial firm
[22:39] Qualities, attitudes, and behaviors that go into making a good insurance agent
[28:28] Advice to agents
[30:03] Thoughts about objections
[36:40] Action Item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Our very own Josh Stike was interviewed on the Be Advised - Leading with Value Podcast (hosted by a two-time guest on our show, Brad Swineheart) Listen in as Brad and Josh discuss all things content. Where should you start? What should you post? Are captions really that important? They discuss all that and more on this episode, so you won’t want to miss it!
If you are interested in listening to more of the content Brad is producing, be sure to check out his show! Be Advised - Leading with Value
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Emotions are powerful, and professional salespeople who are tuned in to their prospects’ feelings can use emotional appeals and their own emotional intelligence to help close deals. In this episode, we talk about four potent emotions that, when made the focus of your pitch, can provide compelling reasons to make a purchase. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Today’s episode is packed to the rafters with advice and lessons from lead-generation specialist and CEO of Curaytor, Jimmy Mackin. Jimmy’s expertise has provided millions of leads for his real estate clients, and he explains why direct-to-consumer marketing using high-quality content is the best option for growing your business in an age of increasing digital privacy.
And be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Connect with Jimmy on Instagram: @jimmymackin
Book: Exactly What to Say: For Real Estate Agents
Podcast: #WaterCooler
We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Direct mail is 🔥🔥🔥! An incredible 41% of Americans look forward to opening in their mailboxes. Another 73% of consumers prefer brands to contact them through direct mail. But you can’t just put a stamp on something and expect it to make an impression. The key to cutting through the clutter and traipsing past the trash can is the type of direct mail you send. In this episode, we share 5 types of direct mail pieces proven to get you results!
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Listener survey: https://remindermedia.com/podcast-survey/
5 Proven Direct Mail Marketing Ideas for Real Estate Agents in 2021 - https://bit.ly/3fwXjUd
7 Costly Mistakes Everyone Makes with Direct Mail Marketing Campaigns - https://bit.ly/3imCmNC
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
This week’s guest is Marisa Porges, PhD, the eighth head of school at the Baldwin School, a prestigious, all-girls school outside Philadelphia, Pennsylvania, where she and her staff of educators help young women become confident leaders and change makers. As a former flight officer in the US Navy, counterterrorism expert in Afghanistan, and senior advisor in the Obama White House, Dr. Porges shares what she has learned about women’s innate skills and how they can be applied in business to boost outcomes.
And be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Book: What Girls Need: How to Raise Bold, Courageous, and Resilient Women by Marisa Porges, PhD
Website: whatgirlsneed.com
[5:00] What she learned in the White House
[5:50] Journey to the Baldwin School
[7:00] What are innate skills women have
[12:00] Talking to girls from an early age
[14:00] Helping young girls find their voice
[20:00] Using empathy as a leader
[25:15] Adaptability is the greatest skill
[29:40] Letting people fail
[32:50] Skills for the future workforce
[37:00] Routines that have helped
[39:20] What Dr. Porges would tell her younger self
[42:04] Action item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
One of the most tried-and-true relationship-building activities is the client pop-by. Client pop-by visits are not only a great way to connect with your past clients, but also a way to put yourself in the presence of new business opportunities organically. In this episode, we review what pop-bys are, the types of gifts you can bring with you on your visits, and how to make the most of your visits.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
• remindermedia.com/printables - Free items to download and use during a pop-by.
• American Lifestyle magazine - A ton of ideas you can use to create small gifts of value.
• remindermedia.com/popby - An easy-to-use Excel file to help you keep track of your pop-bys.
TIMESTAMPS
[2:35] What is a pop-by
[4:00] How to plan for a pop-by
[6:15] What to bring to a pop-by
[10:10] Unique ideas
[10:40] Action item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Mark Pattison leads his team at PorchLight Realty brokered by eXp Realty in San Diego. (How he got to San Diego is a story onto itself!) In one year, he grew his business from 15 agents to 70+ agents, and, in this episode of Stay Paid, he shares how he did it. Spoiler alert—he put the right systems in place. Mark explains his process in detail and reveals his super-successful process for following up with leads.
Be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Connect with Mark on Instagram: @MarkSellsSanDiego
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
This is an interview Luke Acree and Josh Stike did with PMR Amplify. PMR Amplify is a podcast from Podcastmate, the company that edits Stay Paid. On this interview, Luke and Josh talk about why they got started in podcasting and why they continue doing it three and a half years later. Check out PMR Amplify on Spotify Podcasts. And if you're thinking of starting your own podcast but don't know how to begin, make sure to check out thepodcastmate.co. They have custom plans to suit your needs to get your own podcast off the ground. Take action! To learn how to generate more referrals and repeat business, visit: www.remindermedia.com Follow Stay Paid: https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Today, creating videos for your brand is crucial if your goal is to have people know, like, and trust you. Social videos generate 1,200% more shares than text and image content combined, and marketers who use videos grow their revenue 49% faster than those who don’t. Even though the statistics are overwhelmingly persuasive, knowing where to start can be a challenge. So, in this Silver Dollar episode, we go over the 8 videos that every business should be creating.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Ep. 94: Top 3 Tips for Hosting an Amazing Seminar (with White Glove’s Brad Swineheart) - https://bit.ly/372Lelf
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Linda McKissack and Dana Gentry are super, high-powered agents. Together they host the Everything Life and Real Estate podcast. Linda has been a REALTOR® since the 1980s and became a top agent for Keller Williams International. In 1996, she purchased her first Keller Williams franchise. Today she has 28 franchises and leads 4,600 agents. She’s also a coauthor of a national best-selling book on investing in real estate. Dana has been a REALTOR® for 15 years, and her group, Real Estate Partners 360, continues to serve clients. She became a Keller Williams Black Belt Team Leader and is the operating principle of Keller Williams’ Legacy Group, Keller Williams Consultants Realty, and Keller Williams Realty Consultants. Wow . . .
Be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
Instagram: @everythinglifeandrealestate @lindamckissack @danaggentry
Website: EverythingLifeandRealEstate.com
Podcast: Everything Life and Real Estate on Apple Podcasts
Email: info@everythinglifeandrealestate.com
Book: HOLD: How to Find, Buy, and Rent Houses for Wealth
Book: Fierce Conversations: Achieving Success at Work and in Life One Conversation at a Time
[0:00] Preview
[2:18] Guests’ credentials
[3:41] About Everything Life and Real Estate podcast
[6:12] Fierce conversations, the truth, and your obligation as a leader
[9:42] A framework for a “confront” conversation
[13:09] The importance of clarity during fierce conversations
[14:46] Motivation, listening, and asking great questions
[17:17] Coaching: Where do you see yourself in five years
[22:32] Interviewing questions and exercises
[28:49] What agents need to focus on in a changing industry
[36:22] Thoughts on building wealth as an agent
[39:47] Habits and routines for success
[45:05] Advice to the younger version of yourself
[49:20] Action Item
We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
One of the biggest challenges in email marketing is getting your email opened. With the average office worker receiving 120 emails a day and spending an average of 11 hours each week going through their emails, it's no wonder that standing out can be so difficult. But, if done well, email can produce a huge ROI for your business. In this episode, we're going to go over 6 types of email subject lines you need to start using to increase your open rate.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
FREE Tip Sheet: Best Practices for Email Marketing
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Leigh Brown describes herself as hilarious in an “almost inappropriate but still family friendly way.” In fact, she’s simply authentic, and she takes a no nonsense approach to success. As a motivational speaker, coach, author, and podcast host, she explains to her audience that there is no secret—there’s only the daily discipline required to do the activities that bring you closer to your goals. Listen to the episode and get a healthy and hopeful reality check for your business.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
- Website: https://www.leighbrown.com/
- Enter our contest for a chance to win a FREE YEAR of our Digital Marketing Bundle. Go to @staypaidpodcast on Instagram for how to enter. Good luck!
- Instagram @leighthomasbrown
[2:40] Preview
[3:28] Leigh’s business journey
[7:05] Survival, coaching, and the willingness to get up in the morning
[9:56] The secret to getting things done
[11:48] Why you need to stop thinking about people as leads
[13:38] Desperation is a good look for anybody
[16:05] How to manage your life on social media
[22:01] Your brand is what you do over the long term
[24:58] Push marketing, pull marketing, desire, and implementation
[29:50] Strategy for a low-inventory market
[36:50] About Leigh Brown University
[40:20] Leigh’s routines
[42:09] Leigh’s advice
[48:11] Action Item
So much of sales is about mindset and, in particular, motivation. We’re halfway through the year, summer is here, and things are heating up. You may be preoccupied with plans for summer vacations. Perhaps the gung-ho attitude you had at the start of the new year is waning. It’s even possible that you’ve lost sight of your goals. (Many of us don’t revisit our goals as we should.) In this episode, the Stay Paid pals offer their six tips for getting—and staying—motivated. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
We want to make Stay Paid your top choice for the best marketing podcast, so let us hear from you! Complete the Listener Survey (it’s super short) at staypaidpodcast.com/survey and tell us what we can do better.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Tim Harris, along with his wife Julie Harris, are perhaps the best-known coaches in the real estate industry. The two work side by side in their coaching business, they host the internationally syndicated podcast Real Estate Radio, and are the authors of Harris Rules: A Real Estate Agent’s Practical, No-BS, Step-by-Step Guide to Becoming Rich and Free. In this episode, Tim offers advice and observations, based on his 30 years’ experience, about coaching, lead generation, buying leads, and the sale skills every agent needs to have.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
- Book: Harris Rules: A Real Estate Agent's Practical, No-BS, Step-by-Step Guide to Becoming Rich and Free.
- Website: Tim & Julie Harris Real Estate Coaching
- Podcast: Real Estate Coaching Radio on Apple Podcasts
SMS: Text your short question about coaching, real estate business, or joining eXp Realty to 512-758-0206 and Tim will respond to you personally. No phone calls, please.
We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
To grow your business, you have to know your business, and a part of that is having a solid understanding of industry statistics. They not only help to keep your skills sharpened but also let you know where you stand, which can direct your attention and day-to-day tasks toward the most money-making activities. To help get you on track to close more deals in the second half of 2021, we've pulled 15 of the most important sales statistics you need to know.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
FREE e-book: How 5 Top Producers Generate Referrals - https://bit.ly/3x2EUp2
[1:10] Preview
[2:23] Secret #1: Prospecting statistics
[3:27] Pitfalls and opportunities
[6:05] Secret #2: Follow-up statistics
[7:24] The excuses don’t hold up
[9:26] Secret #3: Referral statistics
[10:11] Asking for referrals needs to be intentional
[13:42] Action Item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
You are guaranteed to enjoy the honest, straightforward style of this week’s Stay Paid guest. Jennifer Egbert is an award-winning agent who works with the most sought after architects, builders, and designers of modern luxury homes in Boulder, CO. In her interview, she shares how she became a real estate agent, what drove her to niche her business, and why she considers knowing your market and nurturing your sphere essential to success.
In addition to listening to this episode, be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit https://remindermedia.com/podcast/
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
A good script is imperative to your sales success. But you don't want to sound like a robot reading off a sheet of paper. That’s why you need a framework that allows for a two-way conversation rather than a strict word-for-word program. With a framework, you can engage your prospect in conversation while still controlling the pace and direction of the call. Having a conversation with a prospect is so important that we've developed an 8-step sales process here at ReminderMedia. We’ve used it during millions of calls, and it's something you can implement in your own business with a little guidance and planning.
Be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit https://remindermedia.com/podcast/.
Connect | Resources
A special offer for Stay Paid listeners: staypaidpodcast.com/offer
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Obviously, we’ve seen people use Instagram before, but we’ve never seen anyone use it quite as well as Shannon Gillette. She’s a self-admitted perfectionist who only receives 5-star reviews from her clients—and her videos and Instagram stories reflect her commitment to high-quality content. In this episode, Shannon shares the strategies she’s used on Instagram to become one of the top 15 agents in a field of 55,000.
And when you check out the show notes, you’ll get more in-depth information and added details not included in the episode. Visit https://remindermedia.com/podcast/
Connect | Resources
Connect with Shannon on Instagram @Shannon_Gillette
Visit her website: https://www.gillettegroupaz.com/
Download our FREE e-book, How to Win at Instagram: https://bit.ly/3iL2W3y
[1:59] Preview
[2:55] Shannon’s business journey
[5:58] Transition from new homes sales to resale
[8:10] Shannon’s lead generation strategy
[9:24] Golden Nugget: Treat Instagram like a television show
[11:21] Shannon’s Instagram content strategy
[15:00] Coping with the fear/reluctance to share personal life
[18:16] The power of Instagram, growing your following, and evidence of success
[24:12] Leveraging listing ads
[27:43] Questions agents need to ask of their marketing and branding
[30:46] Meeting the challenges of scaling a business
[33:45] Routines/habits
[35:34] Advice
[37:40] Action Item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Every successful business journey takes you to a point where you're ready to scale your business. This typically requires that you hire additional salespeople. But finding, acquiring, and retaining the right talent can be extremely challenging. According to Hubspot, the average turnover rate among sales professionals is 35%—nearly triple the turnover rate experienced by all other industries! So, how can you do a better job upfront to find out if someone is going to be a successful ISA or salesperson? Today we're going to be revealing the 4 best questions to ask a sales candidate.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
Connect | Resources
-- Episode 233: How to Scale Your Business by Treating Sales Like an -Operation (with Michael McFall) - https://bit.ly/3gfh7vY
-- Predictive Index Assessment (It’s FREE!) - https://bit.ly/2TguwuR
-- Listener Survey: Tell us what you think! - https://remindermedia.com/podcast-survey
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
As a real estate agent, Jordan Mott is doing everything right. How can you tell? In a low-inventory market, he’s already closed transactions worth $93 million, and it’s only June! Jordan is the first to say he has no magic formula or secret sauce, but what he does have is an unrelenting desire to succeed and the work ethic to make it happen. He tells all who listen that what he does isn’t rocket science, and he gladly shares his strategies with anyone who wants to know. So tune in and get started on your first million-dollar year!
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Connect with Jordan on social media - @RealtorJordanMott
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
If you’re a real estate agent, then you know that the only conversation around the water cooler these days is where to seller leads. According to NAR and Bankrate.com, the national supply of homes for sale is about 3 million homes short of demand, having dropped 26% since 2020, and predications suggest the shortage could last 3-5 years. Agents are going to need to get creative if they are to ride out the storm, and we’ve got 7 places to find leads that you may not have thought to look. And if you weren’t aware before, we’ve got show notes you can read for more in-depth information and added details not included in the episode. You can get these notes at www.staypaidpodcast.com
Connect | Resources
-- Special magazine offer just for Stay Paid listeners - https://remindermedia.com/staypaidoff...
-- Facebook Live recorded session: How to Get Listings in a Low Inventory Market - https://bit.ly/3co4BIv
-- Episode 202: 5 Characteristics of a Good Referral Source (with Dan Allison) - https://bit.ly/3x3XbSC
[1:52] Preview
[3:49] Mindset will make the difference
[5:43] Tip #1: Look to buyers for potential sellers
[7:05] Tip #2: Look to brokers with old leads and retired agents
[7:55] Tip #3: Look to your contact database and the referrals waiting there
[9:45] Qualities of a good referral source
[12:42] Tip #4: Look to the Boomer generation
[13:16] Tip #5: Look to absentee owners/rentals
[13:36] Tip #6: Year-old expired listings
[14:25] Tip #7: Look to circle prospecting
[15:54] Action Item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
This radio management college grad, turned mortgage agent, turned real estate agent, turned team leader has created a secret sauce of success. Gusty Gulas has used basic, tried-and-true principles of business management, giving back to his community, and marketing to build a team that has sold more than 850 homes in the last two years! If you want to run a high-performing team, learn how engagement with your community can produce uber results, and understand how diversifying your marketing can help you realize a life of freedom, then this is your must-listen episode.
Plus, you’ll want to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.
Connect | Resources
--A special offer just for Stay Paid listeners - https://remindermedia.com/staypaidoffer-magazine/
--FREE referral script at https://remindermedia.com/printables/referral-call-scripts-for-real-estate-agents/
--Take our super-quick listeners’ survey and help us make this the best podcast ever! - https://remindermedia.com/podcast-survey/
--Website: https://www.gustygulasgroup.com/
--Social media: @GustyGulas
[2:30] Preview
[3:12] Gusty’s business journey
[8:45] How one opportunity turned into 21 deals
[11:36] Client appreciation events are an investment, not a cost
[15:59] Opportunities that come from giving back
[17:12] Experience building a team of agents
[20:59] Omnipresent marketing and diversification of lead-gen sources
[25:30] Sources of motivation for a solo agent and a team
[27:30] Interviewing prospective agents and hiring decisions
[30:14] Thoughts about changes in the real estate industry
[35:28] Gusty’s habits and routines for success
[37:23] Gusty’s advice
[40:10] Action Item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
One of the greatest challenges in creating content for your brand is actually having the time to create all the content you need to keep an audience engaged. One way to lighten your load is to repurpose content—creating multiple pieces of content from one long piece of content. We use the Content Pyramid to show you how you can maximize the potential of your content by turning it into multiple pieces that you can use across different platforms.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
PDF download: The GaryVee Content Model - https://bit.ly/3p2pOwp
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Everyone can always use another source of leads. The more lead-gen sources you have, the less reliant you become on any single one and the more opportunities you have to find and be found by potential clients. This week’s Stay Paid guest and top producer, Faina Shapiro, has taken to the classroom to offer educational workshops that generate leads and boost her brand’s expertise. She’s created interest, gained exposure, and converted enough workshop leads to be named the top seller’s agent and the top buyer’s agent in her office for the last two months. Listen to hear what she can teach you about using workshops to persuade leads to come you!
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Faina invites listeners to email her at faina@bhhspagerealty.com or to call her at 617-820-0600.
[1:43] Preview
[2:56] Faina’s business journey
[6:43] Starting an educational workshop
[10:55] Marketing benefits of educational workshops
[15:50] Why now is the time for agents to develop an educational workshop
[18:35] Where Faina’s find leads during this low-inventory market
[21:04] Advice for succeeding in a competitive market
[24:48] Authenticity, being client-centric, and the importance of doing what you love
[30:55] Action Item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Facebook video ads can be one of the biggest lead generators in your business. With 100 million hours of video content being watched on Facebook daily, it can be a huge opportunity for you to connect with your audience and a way to find new audiences. But it's hard to know where to start before you invest your hard-earned dollars. In this episode, we offer four tips to get you started creating effective Facebook video ads that stop people from scrolling and get them into your funnel.
And be sure to check out the show notes, where you’ll find more information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Webinar: The 3 Facebook Ads That Every Agent Needs - https://bit.ly/3f5owNV
Website: Facebook Ads Library - https://bit.ly/3oy8e3g
Episode 189: Maximize Your Facebook Advertising with Grant Wise - https://bit.ly/3f7D5AO
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
It’s true that new technologies are increasingly threatening the stability of jobs across professions and industries. All we need to do is consider new tools that have either already replaced employees or that are being used to make work easier, more efficient, and more cost-effective. To stay relevant during this fourth industrial revolution, Michael McGlothlin, this week’s Stay Paid guest, suggests three courses of action.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Website: highperformingpractice.com
Podcast: High Performing Practice on Apple Podcasts
Book: Winning Strategies: The New Rules of Retirement Planning - https://amzn.to/33HYwBY
Book: Above the Clouds . . . Winning Strategies from 30,000 Feet - https://amzn.to/3tLs9N2
Book: Free Throws for Financial Professionals: Winning Principles for Unlocking Business Success - https://amzn.to/2RUuxnp
We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Everybody knows that in order to get people to know you, like you, and trust you, you have to be consistent. And not only consistent in how many times you contact someone, but also in your words, actions, and service. But that's easier said than done. So, in this episode, the Stay Paid pals talk about how many touchpoints they believe you should be having with your sphere, how to create a consistent brand experience, and how to combat the greatest threat to executing on your consistency goals.
And you can always check out the show notes for more in-depth information and added details not included in the episode at www.staypaidpodcast.com
Connect | Resources
Special offer for podcast listeners at ReminderMedia.com/staypaidoffer
Free, printable one-year anniversary cards - https://bit.ly/3uYimEW
Free, printable birthday cards - https://bit.ly/3ov1gfA
ReminderMedia Community on Facebook - https://bit.ly/3yhqouC
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
If you struggle to convert audience engagement with your Facebook ads into bona fide appointments, then Gus Munoz Castro has proven advice that can help. Gus is the owner of PowerISA, one of the largest inside sales teams in North America. (They make 50,000 outbound calls a day!) During his interview, he shares the valuable, practical lessons he’s learned about what it takes to convince a lead to confirm an appointment.
And when you’ve finished listening, don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Website: www.powerisa.com/
FREE e-book: Lead Generation for Real Estate Agents at remindermedia.com/leadgeneration
Complete our listeners’ survey at staypaidpodcast.com/survey
[4:00] Preview
[5:25] Gus’s business journey
[11:17] Prospecting in the real estate space
[13:53] Transitioning into building an ISA company
[20:28] The critical importance of your lead source
[22:00] Ranking the various lead sources; quality vs. quantity
[29:22] Tactics for getting the appointment
[40:45] Advice for tracking your numbers
[43:03] Scripts and the need to build rapport
[49:37] Speed to lead
[50:58] Gus’s routines/habits
[58:00] Action Item
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Building and growing a business or practice requires that you keep an eye on where the market is and where the trends are heading. If you don’t, you run the risk of getting left behind. And now that we've successfully navigated the "panic pivoting" of 2020, it's time to start looking ahead again and preparing for what the future holds.
Bazaarvoice, a shopper engagement platform, published a blog titled “5 Consumer Trends Brands and Retailers Should Lean into Next Year,” and we thought it would be a good idea to go through its list and offer our insights into how service-based sales professionals can prepare for these trends.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.
Connect | Resources
5 Consumer Trends Brands and Retailers Should Lean into Next Year (Bazaarvoice e-book) - https://bit.ly/3xWgIFC
FREE lead magnets from ReminderMedia - https://bit.ly/33r3OBs
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
There comes a time when everyone asks whether their marketing is paying off. Is the time, money, and effort they’re spending really worth it? Today’s episode answers that question with an unequivocal yes! Frank Isoldi is an agent who’s been farming the same area for 20 years, and he’s has become synonymous with real estate in his area. His consistency has paid off in a big way—he averages 50–70 transactions a year—all in the neighborhood of $1M. Listen and discover how Frank maintains a strategy of omnipresent marketing and how you can do the same.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Website: www.theisoldicollection.com
Instagram: @frankdisoldi
Facebook: The Isoldi Collection
Waze: www.waze.com
[3:09] Preview
[4:20] Frank’s business journey
[7:25] Thoughts on consistency
[11:29] Lead sources
[12:58] Thoughts on holistic marketing and being omnipresent
[16:40] Advice for new agents looking to build their database/sphere
[20:42] The “pandemic pivot”
[23:34] Even successful agents have pain points
[26:53] Frank’s routines
[28:59] Frank’s advice
[31:17] Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Social selling is just one of the many sales tools that we have in our toolbox in the digital age, but does it work? According to a study from Sales for Life, the average ROI for social selling is $5 for every $1 invested, and those who use social selling find, on average, 45% more opportunities than those who don't. In a survey done by eMarketer, participants told researchers that the top three benefits of using social selling tools are 1) they reduce the amount of time spent researching prospects; 2) they increase the number of leads; and 3) they encourage a deeper relationship with clients.
This week, the Stay Paid pals discuss some tools you can use for social selling and offer tips for executing your social-selling strategy.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Chet Holmes, The Ultimate Sales Machine - https://amzn.to/3gHlY9Q
Episode 69: When Persistence Makes Perfect (with Keith Wilson) - https://bit.ly/3t5FTBS
Episode 185: Create a LinkedIn Profile That Will Have Prospects Calling You (with Jimmy Coleman) - https://bit.ly/3vpyAqg
Episode 209: Don't Be Famous. Be MicroFamous. (with Matt Johnson) - https://bit.ly/3eIHDff
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Do you struggle with knowing how to implement relationship marketing? Do you want to be consistent in reaching out to your sphere but find it hard when it comes to doing it? Do you ask yourself how are you supposed to calculate the ROI of relationships?
This week’s guest, Glennda Baker, has answers to all your questions. With 30+ years of experience using relationship marketing, Glennda has proven its value to her long-term success. In her interview, she shares the philosophy, systems, processes, and attitude that have earned her lifelong clients.
Listen and share Glennda’s enthusiasm for real estate and passion for relationships. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com
Connect | Resources
Glennda Baker & Associates, Inc. - https://bit.ly/3eFkFpw
The Glennda Show - https://bit.ly/2QKcGiO
Find Glennda on social media. Search “GlenndaBaker.”
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Whether you're new to your business or looking to grow on a budget, you DON’T have to pay for leads. There are two types of capital you can inject into your business—check equity and sweat equity—and in this episode we talk about the latter. We’ve published a 3-part blog series on How to Get Leads for Free, and we're going to go over the 8 we recommend from Part 1 of that blog. To read the entire series, go to remindermedia.com/freeleads.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit http://staypaidpodcast.com
Connect | Resources
Blog: remindermedia.com/freeleads
Free resources: remindermedia.com/printables
Free scripts: remindermedia.com/scripts
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
If you want to know how to host an awesome webinar, then this week’s guest, Brad Swineheart, is your go-to guy.
As the VP of Business Development at White Glove, an end-to-end seminar service for financial professionals, Brad has helped 10,000 financial advisors educate 500,000 clients. And since the pandemic, it has all been done using webinars.
When you listen, you’ll hear how to go from presenting mediocre webinars to presenting webinars that will keep your audience engaged and create captive prospects you can convert to leads.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit http://staypaidpodcast.com
Connect | Resources
Podcast: Be Advised—Leading with Value on Apple Podcasts
Podcast: The Captivating Advisor on White Glove offers video resources and more to create captive prospects.
Website: https://whiteglove.com/
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
With over 100 social media platforms available, it's tough to know where to focus and how much of your time to invest in each one. Today, we're going to skip over the top six (Facebook, Instagram, Whatsapp, Facebook Messenger, YouTube, and WeChat [Chinese messaging app]), and focus on four you may not be using but that definitely deserve a second look.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit http://staypaidpodcast.com
Connect | Resources
Episode 185: Create a LinkedIn Profile That Will Have Prospects Calling You, with Jimmy Coleman - https://bit.ly/3n0n4Ph
Social Media Bundle (FREE collection of motivational quotes to share on your social media!) - https://bit.ly/3e6MQxo
Social Media Analytics Tracker (FREE tracker will help you keep tabs on your social media efforts and get you organized) - https://bit.ly/2Qyj1NP
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
You’ve heard about it. You believe it can work for you. But how exactly do you DO relationship marketing? This week’s guest is Barb Betts, and she knows that like anything else in a successful business, you need to put a system in place if relationship marketing is going to work. Listen to Barb as she explains how she builds trust, why she never asks for referrals, the importance of categorizing the people in your “list of relationships,” and the value in training your sphere on how to give referrals.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit http://staypaidpodcast.com
Connect | Resources
Instagram: @barbbetts
The Betts Realty Group: https://thebettsrealtygroup.com/
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
It's faster and easier to connect with potential customers via text than any other form of communication, so it's clear that if you haven't added text messaging to your sales and marketing process, you should. The stats all support the advantages: 99% of texts are opened (compare that to 20% in email marketing), text messages are read within five seconds on average, and text can lead to almost 300% more "yes" responses. So, in this episode, we'll go over ways to add text messaging to your sales process and discuss some best practices.
And, as always, be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.
Connect | Resources
Episode 183 with Michael Hellickson - https://bit.ly/3fYeqiK
Blog: When NOT to text your clients - https://bit.ly/3t2lDlF
For our digital magazine clients: How to Send the Digital Edition by Text Message - https://bit.ly/3muOI6G
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Are you a solo agent who feels like you’ve got a bull’s eye on your back?
With the likes of Zillow and other companies disrupting the industry, and the anxiety pervading the market because of the CRAZY housing shortage, everyone is feeling vulnerable.
Dave Panozzo, a top producer in Arizona, believes the only way solo agents are going to survive is if they stop behaving as if what they do is a job or career. Real estate is a business, and you have to run it with all the resources and effort a business requires.
Listen as Dave discusses what it means to have a business mindset, how working well with a partner means staying in your own lane, why authenticity is the key to social media, and why having a business coach is the way to get to the next level.
Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.
Connect | Resources
Website: https://thepanozzoteam.com/
Instagram: @ThePanozzoTeam
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Without a doubt, the most important point of the sale is the close. If you want to improve your closing percentage, then consider giving attention to your closing techniques. There are many different techniques to try out, but it’s important to learn as many as you can to find the ones that suit your personality. When you master each, you can watch and carefully listen to your prospect and pick the close they’ll best respond to.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.
Here are some additional resources to look into:
Ep. 159: #1 Coach, Chadi Bazzi, Reveals His “No Objections” Listing Process
Ep. 194: How to Crush the Cold Call with Cody Askins
Blog: Never Dance Around the Close
Blog: The Best Closing Phrases for Any Deal
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Ed has studied retirement planning for decades, and he believes that there is a hidden threat to untaxed retirement savings in the US that is being overlooked. He refers to the threat as a ticking time bomb, and unfortunately, when it blows up—and it will—the dreams of an easy and secure retirement for millions of conscientious Americans will go with it.
He explains the doomsday scenario like this:
The US has a national debt exceeding $28 trillion, which is growing every day. The cost of the pandemic has only made the situation worse. And the day is coming when the government will need to pay this debt down.
The only option will be to raise taxes thus increasing the amount of your retirement accounts that will be tapped. Anyone, regardless of their political affiliation, who tells you otherwise is either lying or has their head in the sand. In retirement, it’s what you keep that counts.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit https://staypaidpodcast.com
- This blog is not financial advice from ReminderMedia. It should not be used to make financial decisions. You should seek professional advice from someone who is authorized to provide investment advice.
Connect | Resources
Get Ed’s book here: https://www.irahelp.com/timebomb
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Would you like to experience financial security? Of course you would! Dan Nicholson and his team have developed an app anyone can use to reduce the anxiety, uncertainty, and powerlessness regarding the management of your personal and business finances. They key to understanding and using the Certainty App is knowing the four commandments that underpin decision making and realizing what your real #1 priority truly is. Dan explains it all in this super valuable episode every entrepreneur should hear.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit https://staypaidpodcast.com
Connect | Resources
Website and tool: CertaintyApp.com/
Podcast: Rigging the Game on Apple Podcasts
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Have you ever thought of starting a business? In the US, more than 600,000 new businesses open each year and 20% fail in their first year (according to the US Bureau of Labor Statistics). So what does it take to survive? This week’s guest is Michael McFall, and he’s shares his take on focus, process, and consistency and how these three actions have positioned Biggby Coffee to become a billion dollar company within 7 years. Along the way, he talks about “CEO disease” and its cure; the smartest people in your company; the single characteristic that marks a really bad manager; and why true entrepreneurs never need encouragement.
Be sure to check out the show notes for more details at staypaidpodcast.com
Connect | Resources
Website: biggby.com
Book: Grind: A No-bullsh*t Approach to Take Your Business from Concept to Cash Flow by Michael J. McFall: https://amzn.to/3lJMyQq
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Landing pages are critically important to converting leads. How they look and what they say can either win or lose you much desired customers and clients. But, over and over again, we see the same five mistakes that kill the lead generating potential of landing pages. So today, we’re going to tell you what they are and the steps you need to take to fix them.
Be sure you check out the show notes that accompany this episode. You'll get more information and greater details about how to improve your email response rate. Visit remindermedia.com/podcast.
~ Josh
Connect | Resources
Ep. 199: 1M followers in 30 days with Brendan Kane - https://bit.ly/3eYOqmW
Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller - https://amzn.to/3tGGZVp
remindermedia.com/calculator for a free marketing revenue calculator
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Do you dream of a day when you can run your own team of agents? If real estate is your career, then the answer is probably yes. But how will you know when that day has come? And when it does, will you know what to do? Do you know who your first hire should be? Do you know what to delegate and when? Do you know how to back away and not have your business blow up in your face? And what are you going to do with your newly found “free” time? Listen to this week’s episode featuring Patricia Kiteke who, before building her team of six agents and three administrative assistants, sold $40M in gross volume.
Connect | Resources
Website: https://www.kiteke.ca/
Instagram: @Kiteke.CA
Facebook: @Kiteke.CA
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Getting past the clutter of the inbox continues to be difficult. With an average 121 business emails received each day, it's no wonder that everyone is focused on how to get a response from their sales emails. We reveal our top 4 email hacks that will get you a better response rate to your sales emails.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Are real estate brokerages the next dinosaur? Kevin Scanlan thinks so, and he’s got an incredible new model for real estate agents that is sweeping across Texas. In 2014, Kevin had lost everything—his wife, kids, home, and job. Six years later he has 865 agents, $1.4 billion in sales volume, and 4,500 transactions. He explains all the ways his four-person company empowers agents—from letting them keep 100% of their commissions to eliminating per transaction E&O fees. He shares how his agents are thriving in a low-inventory market and explains how other agents can do the same.
Connect | Resources
Website: AllCityAgents.com
Cellphone: 512 -77KEVIN
Facebook: @kevinpatrickscanlan
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
As a sales or marketing professional, your ability to capture leads, create quality appointments, and close more sales is the life or death of your business. That's not an exaggeration. For a real estate agent, increasing their conversion rate by 10 percent at any point in their funnel will increase their GCI by $50,000. In this episode, we go over our top 4 insider’s tips for greater lead conversion.
Connect | Resources
Lead calculator tool: remindermedia.com/calculator
Donald Miller’s book, Marketing Made Simple: A Step-by-Step Storybrand Guide for Any Business: https://bit.ly/3e51G90
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
This is a great episode!
Today’s guest, Andrea Blum, is among the top 1% of agents in Toronto with $20M in sales, and is in the top 5% in all of Canada with $200M in sales volume.
Andrea’s got the chutzpah (and credentials!) to tell sales professionals the way it is . . . she even takes on NAR to tell them why they’re wrong about the leads coming from your database.
Listen to this episode and find out:
-
The 3-word job description that every salesperson should embrace.
-
The ONE THING in sales that’s even more critical than competence.
-
The single question that will tell you everything you need to know about your client.
-
How nothing else matters if you don’t have THIS one vital skill.
~ Josh
Connect | Resources
Instagram: @blumrealestate
Facebook: @BlumRealEstate
Email: Andrea@theblumrealestate.com
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Direct mail marketing is back in a big way. In fact, direct mail statistics for 2020 say that direct mail has a 90% open rate and a response rate 9 TIMES higher than email. Direct mail ROI continues to be some of the highest in marketing (only behind email and social media) with a median return on investment of 29%. We debunk the myths that direct mail is dead, share what we've learned from sending 100,000,000 pieces of direct mail, and share our three essentials your direct mail marketing needs.
~ Josh
Connect | Resources
Free e-book, Print Media—Your Secret Marketing Weapon: remindermedia.com/printmedia
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Eric Siu, this week’s Stay Paid guest, CEO, podcaster, and author of the new book, Leveling Up: How to Master the Game of Life, suggests that we use the lessons and principles of gamification as a way we can think about and react to adversity.
If we do, then we can embrace hardship and turn it into fuel that gives us strength and motivates us to improve, to try again, and to keep going.
Eric believes it’s this willingness to reframe a negative into a positive that differentiates successful people from those who stop short of success. And I believe he’s spot on.
Listen, and when we’re done, you’ll walk away knowing:
-
The three skills gaming teaches that are indispensable to succeeding in business.
-
The benefits of thinking about business as an “infinite game.”
-
Why originality is overrated and the lesson to be learned from both Picasso and Steve Jobs.
~Luke
Connect | Resources
You can find Eric’s book at LevelingUp.com
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Today’s Silver Dollar episode is all about growing your following on Instagram and the type of content that’ll help you do that.
I’m super excited that I recently hit the 20,000 followers mark, and I’m convinced it’s because of the content I post and that I’m committed to engaging with my audience.
Listen and discover:
- Five easy ways you can generate a ton of followers.
- Why you should really be promoting and not just posting your content.
- The best time to engage with your audience.
- The one thing you should always be including in your posts.
~ Luke
Connect | Resources
Get made-for-you Instagram posts with your ReminderMedia membership at remindermedia.com/platform
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Hear how a real estate rock star is made and grab his strategies for yourself.
Jeff Cohn was personally recruited by Gary Keller and in January 2020, Jeff opened a tech-powered office in Omaha, Nebraska. He started with 24 agents and $3M in gross commission.
By the end of 2020, the year of the pandemic and other lunacy, Jeff had:
-
Doubled his volume.
-
Doubled commissions.
-
Tripled his agent count.
-
Added a mortgage company.
-
Added an insurance company.
-
Added a digital marketing hub.
-
Grew his investment company to $10M+ in assets.
You don’t achieve all this without being extraordinarily innovative and putting in place some air-tight systems. And during a fast-paced conversation with Josh and me, Jeff talks about how he did it and what he believes are the keys for every other agent to do the same.
~Luke
Connect | Resources
-
Instagram @jeffmcohn
-
The Team Building Podcast with Jeff Cohn on Apple Podcasts
-
Grow With ERS to get Jeff’s keynote address and his business plan
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Consider that 61% of marketers report lead gen as their #1 challenge, while 53% of marketers say they spend 50% or more of their budgets on finding leads. It’s no wonder we get so many questions about lead generation.
In this episode of Stay Paid, Josh and I talk about four lead generation tools that are especially hot in 2021. Listen and:
- Find out who’s predicted to topple Facebook as the most profitable ad platform in 2021.
- Discover how big data is predicting the future (and where you should focus your efforts).
- Uncover the secret code that can turn your emails into virtual bloodhounds.
- Hear about the #1 mistake that deprives sales professionals of additional income.
Connect | Resources
Automation software
- Marketo: https://www.marketo.com/
- Customer.io: https://customer.io/
- Salesforce: https://www.salesforce.com/
- Ylopo: https://www.ylopo.com/
ReminderMedia resources
- remindermedia.com/leadmagnet
- remindermedia.com/calculator
Stay Paid episodes
Ep. 180 Best Practices and Top Tips for Email Marketing (Don’t email R.O.T.) - https://bit.ly/3aceW9w
Ep. 218 How to Implement Relationship Marketing (Marketing that’s F.I.T.)
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Today’s episode is about content—emails and blogs. We interviewed Jacob McMillen who’s mastered how to appear at the top of Google’s organic search results whenever anyone searches for “freelance copywriter.”
Jacob shares some tried-and-true principles of copywriting (which he calls “a-synchronous” sales; I love that) and offers tips that even beginners who have never written a sales email or blog can easily apply to make money and build their audience.
Watch, listen, and take notes if you can because this is super useful info!
Connect | Resources
https://jacobmcmillen.com/
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
I’m a little different from a lot of other sales professionals . . . I enjoy cold calling.
I think its because I genuinely enjoy speaking with people, plus I completely believe the products we sell can change people’s lives.
When it’s done right, cold calling remains an important tool in the sales professional’s toolbox because it works.
And a significant portion of your success when cold calling can be attributed to your mental state.
Listen as Josh and I talk about:
-
The most critical component of being a successful sales professional.
-
How doing this ONE THING can better prepare you to pick up the phone and dial.
-
What 93% of your success on a cold call can be attributed to.
~ Luke
Connect | Resources
Visit www.remindermedia.com/coldcall to get FREE videos, e-books, scripts, and additional podcasts to help build your cold calling skills.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Over the past week we have received many new subscribers to our podcast (thank you🙌🏻 ), so the Stay Paid Pals sit down to welcome all of our new listeners. Josh and Luke discuss the can't-miss episodes to listen to if you are new here (as well as the winner of $1200 in marketing and a $100 Amazon gift card!)
We want to give a HUGE thank you to everyone that has either recently subscribed, or have been here since day one. We love producing this show, and we are so thankful to everyone that takes the time to listen.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
It was only after Dustin Brohm began to think of himself as a marketer who sold homes that he became obsessed with content marketing and found success.
Dustin is a top agent and copywriter who routinely appears in the top position on Google’s search engine results page. He’s also the host of the award-winning Massive Agent Podcast.
Luke and I invited him to the show to talk about the nuances of content marketing in 2021 and how agents can use it to generate more leads.
Listen and:
-
Learn the three features of content that will draw leads in no matter your industry.
-
Find out the most important topic agents should be talking about on social media (it’s not what you think) and why you don’t talk about it on YouTube or your blog.
-
Discover the goal that should guide every step of your 2021 marketing plan.
-
Understand the two trends that will separate winners from losers in 2021.
Connect | Resources
Facebook: @massiveagent
Instagram: @massiveagent
Podcast: https://massiveagentpodcast.com/
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Sales really is a lot like dating—especially when it comes to building long-term relationships with your clients.
You need to go out on frequent dates to get to know each other and decide if you like one another.
You want to make an impact and create a positive, lasting impression, so you plan those dates to include activities and interests the other person enjoys.
Eventually, you want to build trust so that they’ll commit to the relationship and never leave.
Download this week’s Silver Dollar episode and hear how to make your clients fall in love with you.
Connect | Resources
Ep. 67: How Sales is Like Dating - https://bit.ly/3oGBLGr
Valentine’s Day printables - https://www.remindermedia.com/love
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
This week’s guest is adamant that the things that allow anyone to meet their goals and achieve success are not a secret . . . in fact, all successful people know them, and they never change.
Join Josh and me as we talk with Tim Seifert, SVP and head of annuity sales with Lincoln Financial Distributors, about sales excellence and leadership.
Listen and you’ll discover:
-
The five principles that can’t help but lead you to success.
-
The SIMPLE way to pull yourself out of a funk.
-
Why Warren Buffet and Bill Gates attribute their success to this F-word.
-
What ONE rule will always help you get what you want.
~ Luke
Connect | Resources
You can connect with Tim Seifert on LinkedIn
Think and Grow Rich by Napoleon Hill: https://amzn.to/39pgyfI
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
You’ve probably heard at least some of these terms before:
- value proposition
- USP
- elevator speech
- onlyness
They’re all statements meant to tell someone why they should do business with you and not someone else. But here’s the problem . . .
How do you come us with a statement that distinguishes you from everyone else who does the same thing? And how do you state it in a way that’s persuasive?
This week, Luke and I offer tips to craft a value proposition that’ll attract and convert more leads.
~ Josh
Connect | Resources
- Book: Marty Neumeier, Zag: The Number One Strategy of High-Performance Brands.
- Throwback episode: Why Every Salesperson Needs a Unique Selling Proposition (Episode 18)
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Considered “America’s Coach,” Burt is a unique blend of experience can skills. He’s a former championship basketball coach with the skill to motivate people, to help them be the best they can be, and to engineer people so that they produce at a higher level in the business world.
In this week’s episode, Burt talks about the prey drive that exists in everyone. He explains to Luke and me how to activate the prey drive in ourselves, why a coach is critical to keep your prey drive alive, and how you can use your prey drive to fuel your follow up and get more clients.
~ Josh
Connect | Resources
Website where you can find Coach Burt’s books, learn about his live coaching events, and follow him on social media: https://coachburt.com/
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
If you’ve been listening to Stay Paid for any length of time, you know that leadership is a topic I have strong feelings about.
In this episode, Josh and I talk about the four pillars of leadership and tackle some of the behaviors that distinguish the so-so leaders from those who really make an impact.
~ Luke
Connect | Resources
Luke’s blog article: The Four Pillars of Leadership - https://bit.ly/3sslOGY
The John Maxwell Leadership Podcast - https://bit.ly/3ioA0fG
Professor Pete Alexander’s Homepage: https://petealexander.com/
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Joey Gilkey is the CEO of Sales Driven Agency, which builds out sales operations for high-ticket B2B organizations. In his interview, he shares how playbooks, workflows, and actions make up the backbone of any sales ops model. We also talk about the need to “do, document, and delegate.” You’ll also hear some tips about managing and motivating your sales team.
These are ideas that can help ensure your business is scalable, predictable, and sustainable.
~ Luke
Connect | Resources
Website: www.salesdrivenagency.com
LinkedIn: linkedin.com/in/joeygilkey
Twitter: @joeygilkey
Facebook: @joeygilkeyofficial
Instagram: @joeygilkey
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
You can scatter your marketing across a variety of audiences and hope they’ll “hit” someone who can use your services.
Or you can precisely craft your message and aim it at a specific target who represents your ideal client.
The former wastes a lot of time, energy, and money.
The latter is more efficient.
This week, Luke and I offer tips for how to find your ideal client so that you can be more efficient and effective in your marketing.
~ Josh
Connect | Resources
Worksheet: www.remindermedia.com/avatar
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
In this episode, Jeff Lerner explains that he was living his best life, but he was dirt poor. By the time he was 29, he had 10 failed businesses and owed $500,000. But he refused to quit.
He completely devoted himself to learning Internet marketing when it was new. He paid off his debt in 18 months. Now Jeff runs Entre Institute, which is devoted to educating people about living and thriving in a digital economy.
And he makes enough money to spend ONE MILLION DOLLARS a month on digital ads.
Connect | Resources
MillionaireSecrets.com/StayPaid
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
You and I both know there’s a dark side to social media.
Some people have nothing better to do than post antagonistic comments for no reason other than to get a rise out of someone.
Haters, people who don’t know you and who have never done business with you, hope you’ll take the bait. Do you respond, or do you let them stew in their own juices?
Negative reviews are a different story. They come from customers and clients who have had a bad experience doing business with you. These are comments you need to address ASAP.
This week, Luke and I offer suggestions for how you can deal with both groups.
~ Josh
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Matt Johnson launches and produces podcasts for business coaches, consultants, and thought leaders. His job is to make sure his clients connect with the right audience, build influence, and become MicroFamous (which is also the name of his book and podcast).
For Matt, marketing gold isn’t found in thousands of followers on social media. Most of that attention, he says, doesn’t translate into sales. Instead, he finds his gold in podcasting because that’s where he can cultivate a niche and target the most valuable part of it.
Listen as Matt explains why becoming famously influential to the right people is the key to marketing success.
~ Luke
Connect | Resources
Book
MicroFamous: Become Famously Influential to the Right People https://MicroFamousBook.com
Podcast
MicroFamous at https://microfamouspodcast.com
Website
https://pursuingresults.com/
You can find Matt on social media at:
https://www.linkedin.com/in/pursuingresults/
https://www.facebook.com/getmicrofamous
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Why do we suck when it comes to keeping the promises we make to ourselves? If we broke half as many promises to our friends as we do to ourselves, we’d have no friends!
Join us as Josh and I diagnose what keeps us from reaching our fullest potential and suggest the remedies that will move us forward.
~ Luke
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Matt was diagnosed with brain cancer when he was 39. At the time, he had two children and his wife was pregnant with their third. His father-in-law was fighting his own cancer battle. And his grandmother had died of the disease.
And yes . . . it gets worse.
But through it all, Matt was determined to beat the disease, and his story is both heartbreaking and inspirational.
There are many lessons you can pull from this interview, but one could make all the difference in the world to you and your family: Be Prepared for the Worst.
~ Josh
Connect | Resources
You can find Matthew’s book, story, TEDx talks, social media pages, and more at https://matthewsnewman.com/.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
We’re taking a walk down memory lane and sharing what Luke and I think are the best pieces of advice—The Golden-est Nuggets—from some of the most successful guests we’ve interviewed this year. IT’S THE BEST OF THE BEST ALL IN ONE EPISODE!!
--Josh
Connect | Resources
Top 6
Ep. 117 The 5 Things You Need to Build a Thriving Business (with Tom Ferry)
Ep. 149 How Philly's #1 Real Estate Agent Sold Over 10,000 Properties (with Mike McCann)
Ep. 151 NYT Best-Selling Author Jay Baer on Why Sales Is About Help Not Hype
Ep. 165 Founder of Snap Fitness on How to Scale and Lead a Business (with Peter Taunton)
Ep. 171 Dream big. Fail hard. Get back up. (with Tamara Johnson)
Ep. 183 #1 Agent in the Nation Shares Step-By-Step Secrets to Converting Leads (with Michael Hellickson)
Runner Ups
Ep. 114 Peter Lorimer - Build an Unstoppable Business by Betting on Yourself
Ep. 120 Become a Master Communicator (with Bryan Cassella)
Ep. 143 Dr. Sam Bakhtiar: 100 Million Dollar CEO
Ep. 155 How Krista Mashore Sells 100 Homes a Year Using Funnels
Ep. 193 The Two-Finger Follow-Up System with Jared James
Ep. 195 Why Sales Scripts are BS with Kevin Ward
Eszylfie Taylor is the founder and president of Taylor Insurance and Financial. He’s also a life and qualifying member of “Million Dollar Round Table,” and a Top of the Table producer; a winner of NAIFA’s Top 4 Under 40 Advisors award; and the owner and CEO of several companies in different industries—and that’s only a few of his many accomplishments!
During this incredible interview, Eszylfie shares:
-
why you only need to be better than what your prospect currently has
-
the four steps that guarantee an objection-free sales process
-
how creating business for others makes good business sense for you
-
the art of tactful persistence
-
and more!
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Happy Holidays! To help you wrap up the old year and prepare for the new, Josh and I have a few recommendations for what to do in the next few weeks to get ready for coming opportunities. --Luke
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
David Meltzer, a returning guest to Stay Paid, is a boundless source of inspiration. For 20 years, he’s provided free training to 20,000 people every week in his program, Road to Revenue and Happiness.
In this episode, David talks about mindset, heartset, uncertainty, change, fear, values, money … and it all comes together in an inspirational vision of “living in a world where you’re so faithful there’s more than enough of everything for everyone.”
There are too many Golden Nuggets to count, so be prepared to listen more than once.
Connect | Resources
Reserve your spot at David’s next free Friday training session at DMeltzer.com/training.
Listen to The Playbook on Apple Podcasts, Spotify, or any podcast platform.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Luke and I interviewed Dan Allison, an expert in helping businesses generate more referral activity from their existing clients. What we learned from Dan is that most clients don’t know how to provide a referral.
Listen to our interview as Dan explains the five characteristics of a client who can provide a truly great referral, and how you can get your very best clients to send you more of the same.
Connect | Resources
Brokers’ Clearing House Ltd.: www.bchlife.com
Feedback Marketing Group: https://focusedadvisor.com/
Ep. 108, Interview with David DeCelle: https://bit.ly/3g9ZtIB
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
After decades of only wanting to play soccer, Cyrus Mohseni was faced with a devastating decision: continue to play and risk never walking again or find something else to do with his life.
He walked away . . . and in 3 years had worked up to $100,000,000 in volume.
Much of Cyrus’ success can be attributed to his insane focus. Listen and discover how his commitment to standards and habits allowed him the freedom to “work to live” and support a charity that helps children around the world.
Connect | Resources
Website: www.CyrusMohseni.com
Foundation: /www.givingfootball.org/
Instagram: @CyrusAndre and @GivingFootball
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
It’s hard to believe but this is our 200th episode, and to celebrate we’re answering fans’ questions.
Arielle, our producer, joins Luke and me as we dig down deep to answer questions about the show, our bromance, and to offer advice to those looking for solutions to pressing problems.
Along the way, we get to reminisce about the beginnings of Stay Paid and reflect on what advice we’d give to our younger selves.
Connect | Resources
-
Free Predictive Index Assessment: www.remindermedia.com/staypaidPI
-
Episode 196 - The 3 Facebook Ads Every Business Should be Running: https://bit.ly/39DPCtr
-
The 3 Facebook Ads Every Agent Needs Webinar (Includes step-by-step instructions for setting up Facebook ads): https://bit.ly/3qhGu3t
-
Episode 91 - Start Your Own Podcast Today: A Step-by-Step Guide: https://bit.ly/36pB7XX
TIME STAMPS
[0:48] Preview
[3:26] Q1: Do you and Luke ever not agree on a topic or answer to a question?
[6:23] Q2: In a world of “Stepford Realtors®,” how can you distinguish yourself without resorting to corny gimmicks?
[9:51] Q3: Do you have any advice for starting a blog?
[14:39] Q4: What is the best lead generating tool for agents with a small sphere of influence?
[20:51] Q5: Why did you start the Stay Paid podcast?
[26:11] Q6: How has the Stay Paid podcast helped your business?
[29:20] Q7: What is your favorite part of doing Stay Paid?
[31:56] Q8: If you could go back and tell your younger selves anything, what would it be?
[f37:05] Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
For Brendan Kane, the challenge in a world that supports 60 billion messages every day on social media is how to get people to stop in their feed. And then, once you’ve gotten them to stop, how do you get them to stay? Listen as Brendan shares some of the thinking and strategies that helped him get 1,000,000 social media followers in 30 days.
Connect | Resources
You can get a copy of Brendan’s book and a free 1½ hour master class by visiting https://book.hookpoint.com/.
You can connect with Brendan at BKane@BrendanJKane.com.
You can message Brendan on Instagram using @BrendanKane.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Today is Thanksgiving Day in the United States, making it the perfect time to reach out to your clients to let them know how much you appreciate them.
But we really should be thanking our clients throughout the year. Every touch point is an opportunity to say thanks and to let your clients know you’re here to help.
This week, Luke and I share five ideas for how you can sincerely thank your clients in a way that isn’t only polite but also memorable.
Connect | Resources
Webinar (Readers' Survey): https://bit.ly/374Gnzt
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
John Terry went from being bullied in school to being a 5x black belt.
After weeks of coming home battered and bruised, John thought his dad would talk with the principal.
Instead, his dad enrolled him in karate school.
Today, John helps leaders to develop and apply the same skills and character traits he developed on the way to becoming a martial arts master to their role as leaders.
Listen to John talk about how:
-
his nine-step process to achieving excellence in leadership culminates in Mushin (in Japanese) or Wuxin (in Chinese);
-
the true role of a leader is to replace themselves;
-
the mission of your organization and the development of your team requires accountability;
-
the way you change how you think is by reading and learning from others who have come before you.
Connect | Resources
Website: www.beablackbeltleader.com
Social Media: search “John Terry Black Belt Leader”
John’s book Black Belt Leadership 101: https://amzn.to/3pNPWLQ
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpod...
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
This week Luke and I give you the inside scoop on the three Facebook ads you should be running all the time:
-
Branding ads
-
Lead magnet ads
-
Product ads
We explain what each type of ad is, who they attract, and content ideas for each. And we talk a bit about engaging with comments—good and bad.
Facebook ads are really a no-brainer, so listen and get some great tips to get you going.
Connect | Resources:
Webinar: (The 3 Facebook Ads That Every Agent Needs) www.remindermedia.com/ads
Stay Paid Ep. 145 with Will Penney: https://bit.ly/3nbkJQv
Email marketing tool, Free 30-day trial: www.remindermedia.com/digital
Stay Paid Ep. 183 with Michael Hellickson: https://bit.ly/38wtxw2
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Kevin Ward is the master at writing sales scripts. But as great as Kevin’s sales scripts are, he admits they are only a tool, and that there are good scripts and bad scripts.
There are also professionals and amateurs.
“Professionals,” he says, “train based on their commitment to becoming the best. Amateurs train when they feel like it.”
To be a professional real estate agent, you need a good script, and you need a commitment to training your sales skills.
And from what Kevin sees, too many agents have neither.
Connect | Resources:
Connect with Kevin everywhere on social media using Kevin Ward.
Website: YesMasters.com
Free copy of Kevin’s book, The Book of Yes: TheBookofYes.com
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
COLD CALLING . . .
In my experience, people either love cold calling or they hate it. There’s nothing in between.
But cold calling is like any other strategy—there’s a process to learn and skills to develop. And Cody Askins has it down to a science.
Cody shares everything you need to know to crush your cold calls, including:
-
His 12-call follow-up system (12 calls, people!!)
-
The secret of the triple dial.
-
Why he never uses last names.
-
Why opening with “How are you?” is a cop-out.
-
His formula for closing on the first call.
Look, if you’ve avoided using cold calling, now is the time to try. Cody makes it super easy.
‒Luke
Connect | Resources
YouTube: @CodyAskins
Instagram: @Cody.Askins
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
For Jared James, entrepreneurs are full-time losers . . . they get rejection after rejection. But that’s okay, because it’s only when you push forward, put yourself out there, and take action again and again that you learn, discover, adapt, and eventually win. (I love that!)
Being rejected is just part of the job, although, obviously, it’s not your goal.
This week, Jared (who owns the 3rd largest coaching and training company in North America, a SaaS company, and a marketing company) shares his advice about how to reach your goal of predictable and scalable lead generation:
-
Be visible and educate your clients long before they’re ready to buy.
-
Follow up until you get one of two fingers (listen to find out which ones).
-
Learn your prospects’ “love language.”
-
Develop your skills as a sales professional (pros practice; amateurs don’t).
-
Build your capacity and the capacity of your infrastructure.
To connect with Jared, go to ConnectwithJared.com
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Geofarming is a hugely powerful way to dominate the market in a specific area. Maybe more than other strategy, geofarming helps you to become the local expert. But it is a long-term game, and you need to be okay without any return for up to a year. And the successful agents are the ones who are consistent, provide value that has an impact, and follow up multiple times.
- Luke
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Erin Botsford’s story begins with her growing up in poverty, but she ends up with an abundance of riches not only in money, but also in generosity of heart.
She talks about how to get clients as a financial advisor, but Erin also talks about the gift of generosity, how it helped her, and how she now uses it to help others.
Hers is an inspiring story told with candor, and her advice is replete with wisdom born from experience.
Luke and I get into the spirit of Halloween with costumes and voices as we retell stories from fans and our staff about sales gone awry.
We’ve also got some funny work-from-home tales too. (Spoiler alert, Zoom can be a blessing and a curse.)
We have a bit of fun, but we manage to pull a lesson from most of them to share with you.
Join in as we cringe, laugh, and enjoy some shenanigans.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Every once in a while someone comes along who takes an old idea and makes it new again.
That’s what this week’s Stay Paid guest, Grant Wise, has done with Facebook ads and video.
Grant Wise is the president and co-founder of Witly, a client generation software for real estate agents. Using Facebook ads, he harnesses the power of video and dynamic remarketing to increase the number of prospects who will book appointments. More appointments mean you can win more listings.
The complete Facebook marketing strategy Grant implements for his clients follows three steps:
-
Run Facebook ads featuring homes and properties.
-
Build brand recognition and relationships with a remarketing campaign that uses video.
-
Create trigger ads based on prospects’ interaction with the videos.
If you listen to the end, Grant explains how you can get a free trial of Witly, and triple your conversion rate.
- Josh
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
This week, Josh and I talk about Jocko Willink.
If you don’t know Jocko, he’s a retired Navy SEAL officer, podcaster, and author of a best-selling book called Extreme Ownership: How U.S. Navy SEALs Lead and Win. His ideas are so powerful that we adopted extreme ownership as one of our key values at ReminderMedia.
What Jocko has to say about running a successful team could make the difference between running a business that gets by and having a business that gives you a life of freedom.
If you apply his Four Laws of Combat to your operation, your business will achieve a level of precision and discipline that will catapult you to success.
Get ready to get pumped!
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Cody Butler has an incredible story about how a change in his mindset and what he believed propelled him from making less than $10K to making $200K in one year!
Cody tells his story and shares with Luke and me what inspired him to write The 90-Day Marketing Plan, which helps small business owners position themselves for long-term success.
He does it by first instilling in his clients that regardless of what they produce, they are in the business of marketing. He also coaches them on how and where to spend their marketing budget. And he preaches that the 80-20 rule can and should be applied to every aspect of their business.
If you’re struggling or wondering why your business isn’t performing like you want it to and what you can do about it, then this is the episode for you.
Resources:
-
Website: www.codybutler.com
-
Podcast: Small Business Marketing with Cody Butler on iTunes
-
Book: The 90-Day Business Plan on Amazon
-
Success Guide: How to Effectively Follow Up with Clients
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
We’ve got 5 tips that’ll help you rock your rookie year, and we explain how to follow each:
-
Set up your brand
-
Build your database
-
Start prospecting for leads
-
Get professional looking marketing
-
Get a mentor
Plus, we offer some free resources to put you on the right path—including some free marketing!
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Jimmy Coleman is a LinkedIn genius.
His own LinkedIn profile is so good that his ideal C-level prospects contact him before he ever gets the chance to reach out first.
Jimmy founded LeadBaller, the #1 done-for-you LinkedIn lead generation service. His clients include TikTok, Northwestern Mutual, The Real Brad Lea, and other hot companies.
The approach Jimmy uses to generate leads on LinkedIn is totally out-of-the-box. Sure other LinkedIn experts will tell you to optimize your profile, but how Jimmy tells you to do it is unexpectedly refreshing and personal—and that’s what he counts on to make it work.
Trust me on this … once you’ve listened, you’re going to want to drop everything to implement his advice.
It’s. That. Good.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
This week’s podcast is 15 minutes of advice laid out in 5 recommendations for actions you should take every day. If you commit to them, they will make a difference in the success of your business.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Michael Hellickson was the #1 agent in the nation before he went back to a very successful coaching career. We had such a great time speaking with Michael that since the interview, the staff keep teasing Luke and me for having a “bromance” with him.
The truth is, this Michael is so good at what he does, is so generous, and is so full of practical, “how to” tips that I bet you’re going to have your own crush.
He gives away ALL the secrets to lead generation, lead follow up, and lead conversion. Make sure you’ve got paper and a pen when you listen. You’re going to want to take notes.
Among all the insight he shares, he gives away the six steps to following up; the 3x3x3 method that explains how often to follow up; and a fool-proof way to get people to answer your calls. This is a “don’t miss” episode.
- Josh
SUBSCRIBE TO STAY PAID: https://apple.co/3nb1eIp
RESOURCES:
Club Wealth Facebook group - www.facebook.com/groups/clubwealth
Clubwealth.com
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Stay Paid:
https://twitter.com/staypaidpodcast
https://www.facebook.com/staypaidpodcast
https://www.instagram.com/staypaidpodcast
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
I say it all the time … know your numbers. If you don’t know your numbers, if you aren’t tracking your metrics, then you have no idea what is working and what isn’t. You don’t know if you should do more of one thing or stop doing something else. More importantly, you have no idea what actions are making you money and what actions are simply wasting your value time and resources. At best, you’re making uneducated guesses.
In this episode, Josh and I talk about the importance of tracking your numbers and we explain exactly how to do it. It starts with knowing your goals, and we give you a free spreadsheet to make the work easy.
Stop feeling your way and know with certainty what you need to do every single day to achieve your dream.
- Luke
Luke and I couldn’t be happier to interview Andy Dane Carter for a second time. Andy is an agent who has worked for years with investment properties. And recently (after eating a big slice of humble pie) has successfully added residential sales to his repertoire.
Andy is a fan of Stay Paid, and the feeling is mutual. He’s living proof that investing in branding and building relationships pays off. And he knows through personal experience, which he shares during this interview, that sticking with his marketing plan and having the patience to it takes to build trust works.
You’ll discover what Andy needed to do to successfully transition from working with investment properties to residential homes. He explains why “lead follow-up is a 1,000 times more important than lead generation.” Plus, he talks about believing that business is first about customer service, then about marketing, and lastly … everything else.
Did you know your emails can be blacklisted if you don’t follow best practices?
Did you know it’s a good idea to ask people if they want to unsubscribe?
Did you know that 200 words is the sweet spot for an email?
There are lots of questions people have about email marketing. In this episode, Luke and I get super practical about what you should and should not do when writing an email to your audience.
Resources:
-The Starter Guide to Email Marketing: remindermedia.com/guides/the-starter-guide-to-email-marketing/
-Ep. 176: How to Get More Leads with Lead Magnets: youtu.be/Qcp0JbULPk8
-Check out Josh's offer for 30 days of free email marketing: remindermedia.com/platform
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
I think that aside from the advice that Kevin Harrington, one of the original sharks on Shark Tank, gives about how to find a mentor, working with a mentor, and why having mentors is so great, the best part of this interview was listening to Kevin tell the stories of his own experiences with his mentors. He has so many examples of how he met someone who knew someone else, who then got him money, or an introduction, or a job—whatever he needed at the time. The key is to talk to people and to not be afraid to ask.
Key Points
- How to find a mentor is really a question about how to build relationships. Look to friends, relatives, professional organizations—people who can put you in touch with other people who can help. But also look to people you interact with during the course of doing business—suppliers, distributors, financiers, lawyers, accountants. They could be a valuable connection and should be willing to help.
- Shifts in mindset, which a mentor can often provide, can move you beyond what you initially thought was possible.
- It’s one thing to take advice. It’s another thing to believe the advice. And it’s still another thing to act on the advice. Be your mentor’s best student, act on their advice, and offer something of value in exchange.
Action Item
Get a mentor and be the best student that mentor has.
Connect
You can leave a message for Kevin at KevinHarrington.tv.
Resources
If you want a copy of Kevin’s book, Mentor to Millions, then visit GetMTM.com.
TIME STAMPS[1:19] Overview
[2:19] Kevin’s father introduces him to business and mentors him as a young boy.
[6:03] To learn how to finance his As Seen on TV business, Kevin looks for a mentor.
[8:35] Richard Branson gives Kevin advice, and he meets Mark Burnett of Shark Tank.
[10:38] Kevin talks about how to find a mentor.
[14:10] Kevin takes a bet and vows to meet Donald Trump in less than a week.
[17:42] Don’t be afraid to go for the big names, but make sure your mentor’s best student.
[20:05] How Kevin and Mark Timm met and decided to write Mentor to Millions.
[22:39] Zig Ziglar’s story of the fleas in a cup and shifting your mindset toward growth.
[25:24] Kevin’s experience with internet business.
[29:21] Luke and Josh identify and discuss Kevin’s Golden Nuggets.
[34:52] Action Item
I bet our interview with Patrick Kelly has at least one Golden Nugget for every seven minutes of listening time. We talk about how having a vision is especially important to entrepreneurs when they don’t have capital, real experience, or an established brand. But we also get into taking initiative and pushing forward, how relationships can lead to all kinds of introductions, and how resourcefulness can be more important than resources. And it’s crazy, but no matter the guest, the topics of humanizing your brand, building trust, and gaining your clients’ trust always enter the conversation.
Key Points
- Patrick’s experience trying to get investors to back his product proves that when something doesn’t go the way you had hoped, it doesn’t mean that something better didn’t happen.
- Great entrepreneurs are ones who can sell a vision without any tangible proof that their idea is going to work.
- While the problem isn’t restricted to financial professionals, many typically don’t properly measure the success of their marketing, and they end up trying and discarding tactics with little data. If you’re not accurately measuring the effectiveness of your marketing, you don’t know what’s working and what isn’t.
- Don’t be discouraged by a lack of direct leads. A consistent presence, retargeting, dozens of touchpoints over months of time, Facebook ads, video text messages, and more … all your marketing efforts go toward building mindshare around your brand so that when people think of an industry, they think of you.
Action Item
First, make sure you have a strong vision. It should be big enough so others can see their visions coming to fruition if they buy into yours. Then ask yourself, “Am I selling my vision with passion?”
Connect
You can connect with Patrick by emailing him at Patrick@signaladvisors.com.
Resources
If you “hate the freakin’ maybes” as much as Luke, then listen to Episode 172, “How to Overcome Any Objection.” In this Silver Dollar episode, Luke and Josh explain a three-step process to squash the maybes and other types of objections.
If you want proof that engagement with people outside of business produces strong and profitable relationships in business, then this is your episode. Jean Fidone, VP at Anchor Capital Advisors, is deeply committed to giving back, connecting with people, and growing to genuinely know, understand, and serve her clients in ways that separate her from other financial professionals. Her approach made her Anchor’s 2019 top producing agent in the nation.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
It’s simple—if you want to grow your email list, then you need a lead magnet.
We use a ton of lead magnets at ReminderMedia. A lead magnet is something of value that you offer to your target audience in exchange for their email address or other contact information. The best lead magnets are useful or intriguing, and you use them to build your email list. In this episode, check out the tips Luke and I provide for how to promote your lead magnet as well as some examples of lead magnets that audiences crave.
- Josh
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia: https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
You don’t hear Luke say it, but as soon as we stopped recording our interview with Ravi Abuvala he proclaimed, “That was incredible. This is one of our best five interviews.”
We completely agree because Ravi doesn’t just spout platitudes. He gives real answers to real questions like how much should I spend on Facebook ads?
Ravi was all set to go to his pick of top law schools when he decided becoming a lawyer wasn’t what he wanted to do. Instead, he started his own business, Scaling with Systems, to help entrepreneurs scale their business and systematize their lead generation process. And he’s been outrageously successful doing it.
You can’t help but be impressed by this guy if only because he’s tremendously skilled, generous, and living the kind of life we want for all our ReminderMedia clients. Plus, we fell in love with his daily routine.
We hope you get as much out of our interview with Ravi as we did.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
Luke and Josh have nine (count ‘em, NINE!) helpful tips in this week’s Silver Dollar episode for how to generate leads on Instagram. That means not only how to get real Instagram followers, but also how to keep them and eventually turn them into clients and raving fans.
The thing to know about growing a business on Instagram is that it takes time. It’s a long-term game. You win by consistently providing value and by engaging with your audience. (If you’re a fan of Stay Paid, you saw that one coming.) Here’s why:
The more time you spend posting and engaging on Instagram, or any social media platform for that matter, the more familiar you become to your audience. Familiarity breeds credibility. In turn, credibility lends itself to trust. It’s that easy and that hard.
But don’t worry—the podcast pals have got your back with nine tips you can begin to implement today to generate leads on Instagram and grow your business.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
When Luke and Josh talk about how to build and nurture relationships, they are, in large part, talking about how to build trust with customers. For this week’s Stay Paid guest, developing trust in relationships with clients and prospects begins with clearly communicating three value propositions that all clients want from their financial advisor—indeed, from every service professional with whom they work.
Adam Holt, CEO and Founder of Asset-Map, says if you want to know how to build trust with customers, then demonstrate you:
-
Know what matters to them.
-
Understand their unique situation.
-
Provide them with options.
You can’t tell a customer to trust you. You have to communicate with them in ways that prove you know, understand, and can provide what they want. Do that consistently, and you’ll build trust in your relationships with clients. It’s what Adam helps his clients do.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
Trainers of sales professionals know that new salespeople have the most difficulty mastering two skills: overcoming objections and asking for the sale.
In this episode of Stay Paid, Luke and Josh talk about overcoming common sales objections. Using ReminderMedia as their example, they discuss the different types of objections their sales callers are often up against.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
You’ve likely never heard of Tamara Johnson, but after listening to this podcast, she’ll be hard to forget.
Tamara is a digital marketing specialist at ReminderMedia and she’s as genuine and real as it gets. And we're super excited that she agreed to be on Stay Paid because she lays it all on the line so our listeners can finally believe and trust that failure is a part of the process. AND. IT’S. OKAY. But wallowing in self-pity, giving up, or letting it define who you are definitely are not.
Tamara shares her story of quitting her job, doing all the necessary research, getting the best advice, investing her entire life’s savings, and putting every ounce of passion and determination she had into a business that went belly up in a highly public way.
But Tamara wants you to be inspired by her story, even as she pulls no punches talking about living in a friend’s basement, eating Ramen noodles, and swallowing her pride to chauffeur intoxicated people from bar to bar.
Tamara also talks about the utter sense of failure she felt when she wasn’t going to make it as an entrepreneur and would have to get a job … and how she finally got over herself.
Listen to her story and you’ll love Tamara as much as we do.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
Branding your small business is an exceptionally important part of your business plan, but that doesn’t mean it has to be complicated.
If you’re just starting out or if you’re thinking about rebranding a small business, you could hire a branding agency or brand strategist. But chances are high that you're working with a tight, and you’re not looking to compete with Johnson & Johnson, eXp Realty, or Goldman Sachs. At least not yet.
By reading a few good books and listening to the right people, you can get helpful advice about how to build a brand. You can learn easy strategies to implement and clear examples applicable to small business branding that will put you on the right path.
In this episode of Stay Paid, Luke and Josh talk about two ideas from two highly regarded authors that you can begin using immediately.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
Mary Grothe is the highly successful CEO of Sales BQ®. During this week's interview, she took off with the power of a freight train and blew through every station with the confidence of someone who absolutely knows what she’s talking about.
It was incredible.
Mary, along with her team, works with CEOs to hire the right people for sales positions, to develop high-growth sales strategies, and to implement plans until they’re profitable.
In one year, her company:
-Worked with 50 companies in 20 states.
-Grew those companies’ revenue by more than 185% year-over-year (five clients doubled revenue; one client tripled).
-Helped recruit 58 sales reps and managers. -Enabled 71% of those employees to crush their quotas.
-Trained 450+ people, Of course, Josh and Luke wanted to know how she did it, and to share her insights with you.
Her success story is phenomenal, and she boils it down to three fundamental behaviors: know everything about your product or service, tune in to your clients’ emotions and react appropriately, and do the work.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
In the movie, The Princess Bride, there is a scene in which the hero, the Dread Pirate Roberts, outwits another character named Vizzini and tricks him into drinking a cup of poison.
During the battle of wits, Vizzini engages in a stunning display of deductive reasoning to decide which of the two cups he’s offered contains the poison and to drink from the other. His mental gymnastics leaves the audience befuddled, the hero amused, and the poor Vizzini reduced to cheating … and dying.
Answering behavioral assessment questions as part of an interview process can be a bit like Vizzini’s experience when confronted with the cup of poison:
Do I respond with what I really think?
Do I respond with what they want me to think?
Do I respond with what I think they want me to think?
Or do they think that I’ll think what they want me to think so I should really respond with what I think?
Among behavior assessment tools for employees, the predictive index assessment solves this conundrum of second-guessing oneself. It asks test takers to select from a list of adjectives ones that describe the way others expect them to act. It also asks them to select from a second list of adjectives that describe them in their own opinion.
The results are a remarkable set of data that accurately:
-
Describe an employee’s behavioral profile or preferred way of communicating and interacting with others.
-
Suggest how they are likely to interact with employees who have different behavioral profiles.
-
Reveal the strengths and possible trouble spots associated with different profile combinations.
In this episode of Stay Paid, Luke and Josh poke fun at themselves and each other as they discuss their own behavioral profiles and how they interact with each other. They also talk about how, for years, they’ve been using the PI behavioral assessment for sales.
Spoiler alert: There are four profiles especially suitable for salespeople and, at ReminderMedia, there is a strong and definite correlation between our successful salespeople and their PI profile.
Listen to the podcast to hear more details about the Predictive Index and the profiles it defines. Then, we invite you and your team to take a free PI assessment. It’s fun, interesting, and you can walk away with a reliable indication of how different people on your team prefer to communicate and how they will interact with others. From there you can build on strengths, compensate for potential weaknesses, and fill in the gaps with needed differences.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
You’d probably agree that new beginnings are typically exciting stuff. A new relationship, a new home, a new job, a new baby … they’re all associated with energy, anticipation, and good feelings.
On the other hand, few people—including 48% of business owners—don’t like to think about endings, so they don’t. And that means they don’t plan for them, which makes it difficult to make rational and informed decisions when the time comes.
But not planning for the eventual ending of your business—whether you sell it, leave it to someone, or close it—means you’ll likely leave money on the table when it’s time to turn over the keys or lock the door.
In this episode, Kris Kjolberg and Jeff Evanello, whose expertise is in helping advisors acquire and sell their practices as well as in helping advisory firms build their teams, talk with Luke and Josh about the importance of developing an exit plan for your business.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Virtual events and conferences have exploded in popularity since the COVID-19 pandemic took hold, and there is no indication that the trend will reverse. There are, after all, a large number of benefits to meeting virtually, and any potential shortcomings either have been or will soon be circumvented by technologies like artificial intelligence, virtual reality, and augmented reality.
While many aspects of these events have seamlessly moved to an online existence, greeting someone with a handshake has not. Nor has getting a drink at the bar, or meeting up for dinner, or running into a new face at the refreshment station.
These opportunities are the hallmark of networking at a conference, and they represent one of the biggest benefits of attending a conference in person ... meeting people.
But there are still ways you can connect with people and carry a relationship forward without grabbing someone’s palm. And in this episode of Stay Paid, Luke and Josh talk about six different ways you can network and still make new friends online who could benefit your business by providing help and referrals.
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia: https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
This is the story of how work ethic, dreaming big, and working with the right people paid off in an ENORMOUSLY PROFITABLE WAY.
Peter Taunton was educated in a two-room schoolhouse; toured as a racquetball pro; founded Snap Fitness, the world’s largest fitness franchise; and now owns a resort in … wait for it … the Serengeti!
And that’s only the tip of the iceberg of Peter’s success as an entrepreneur, business owner, and leader.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Since the pandemic grasped the country by the neck last March, business managers have had to pivot and figure out how to manage remote teams. Ongoing quarantines and concerns about safety have made coming up with remote working solutions for employees necessary. And it’s been a challenging and expensive undertaking for many.
But management isn’t alone in coping with the dramatic changes.
Employees have also had to figure out how to stay productive and do work from home while contending with all the distractions. And the loneliness felt by many who enjoyed hanging out at the proverbial water cooler has made it even harder.
Luke and Josh take a critical look at Inc.com’s 7 tips for managing virtual teams as well as suggestions for how to work remotely from home. And the guys bring a little bit of their own reality to the situation.
When it comes to your business, few decisions are as important as how to create a successful brand that will distinguish you from the competition. But as important a decision as that is, the process doesn’t have to be complicated.
For Marty Neumeier, branding isn’t so much about distinguishing yourself from the competition as it is about eliminating the competition.
Join us for a terrific conversation and find out from the expert what branding is really all about and the steps you can take in your own business to become “the only.” (An idea, the simplicity of which makes it genius.)
To learn how to generate more referrals and repeat business, visit: www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/
How often should I follow up after a sales call is a legitimate question, but sales callers render it meaningless because they keep making this mistake.
Various studies and statistics prove time and again that following up is critical to your success in sales. So, it’s a good idea to make following up as easy and productive as possible. You’ll garner more respect, trust, patience, and sales if you approach your follow up with a prospect as a conversation and not a sales call.
Stop making the mistake of focusing on the transaction and wondering when you can jump in and close the deal. It’s the wrong approach, and you’ll only get stuck.
Concentrate instead on having a sincere and genuine conversation about things that matter to your prospects. Put the sale aside and talk with them as if they were a friend.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Juan Barreneche is a master when it comes to using Instagram to build relationships. In this episode, Juan shares the strategy he uses to ensure that when an out-of-state broker is looking to make a referral in his state of New York, he’s the one they think of. Juan tells Luke and Josh about his sales funnel strategy, how he commits to following up with everyone who comments on his posts or messages him, and why his website doesn’t include listings. To learn how to generate more referrals and repeat business, visit: www.remindermedia.com Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/ Follow ReminderMedia: https://twitter.com/remindermedia https://www.facebook.com/ReminderMedia https://www.instagram.com/remindermedia #MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
So many things in life are easier said than done—like stating a goal versus meeting a goal.
In today’s episode, Luke and Josh discuss the process used at ReminderMedia to help our salespeople meet their goals. It’s a process you can apply to your own team or, even better, to yourself.
The key, of course, is to take action on these suggestions, and Luke and Josh provide lots of specific details about how to do exactly that.
When coaching agent’s, Chadi Bazzi’s goal is to turn their world (and process) upside down and in doing so, turn them into masters of influence. Chadi doesn’t just want the people he coaches to get more leads…
In his six-step process, which he admits is completely backwards, Chadi aims to “rewire your mind and equip you with the skills of influence that you can get anyone, anywhere, any time to do exactly as you want them to do and have them think it was their idea to begin with.”
Listen to this episode as Chadi speaks with Luke and Josh about his 6-step process for securing leads. It relies on applying a few facts of neuro-psychology and learning to listen in ways many agents have never considered.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Quarantine and all other things associated with COVID-19 have thrown businesses into a strange and difficult time, and everyone is waiting for things to get back to normal …
But not Luke and Josh!
Businesses have done some amazing things to adapt and, in this episode, Luke and Josh identify three of these new practices that they believe should become part of your “new normal.”
Tom Hegna is an author, speaker, and economist. His unique ability to pump up a crowd, make people laugh, and solve complex financial problems has led to him delivering over 5,000 seminars. Tom is also the author of the books Paychecks and Playchecks: Retirement Solutions for Life and Don’t Worry, Retire Happy! Seven Steps to Retirement Security.
On today’s episode of Stay Paid, Tom discusses his three strategies business owners should be employing during quarantine, and how diving deeper in your industry can drive success for your business.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Can you truthfully say you enjoy cold calling?
Not many sales professionals do. In fact, on average, most only follow up 1.2 times.
But it remains a critical component of a complete marketing strategy primarily because it works.
In this Silver Dollar episode, Luke and Josh discuss three principles that can turn your cold calls into rewarding conversations.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Krista Mashore is full of energy, enthusiasm, and expertise, and in this episode, she advises that before you can ask a client to commit to you, you need to let them get to know you first. You must be willing to move slowly as you build a relationship, step by step, before asking for the business. Move too fast and you’ll get rejected.
Only Krista doesn’t put it quite that way…
Krista also declares video is the essential engagement marketing tool for nurturing clients and moving them through the sales cycle. And she explains why. But, she warns, you’ve got to do it right: “You have to commit to consistently producing content and delivering it correctly, so you make a connection with your community, [so] you’re more likely to convert clients and customers.”
Visit our website to get more resources and back episodes!
https://remindermedia.com/podcast
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree Facebook: https://www.facebook.com/lukeacreeRM/ Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Generosity + Empathy + Gratitude = Entrepreneurial Success
This equation might strike you as a solution to humanity’s shortcomings, but entrepreneurial success?
Not so much.
Unless you’re Keith Gregg.
Gregg is the founder and CEO of Chalice Network, a membership organization for independent business owners in the financial services industry.
After 33 years in the industry, Gregg understands and promotes the lucrative benefits of being generous with your expertise, empathetic toward your clients, and grateful to those who have had an impact on your life.
Listen in and discover the secret to Gregg’s approach to building and benefiting from strong business relationships.
He’ll discuss the opportunities to generate leads from your existing clients and the clients who other analysts and business owners neglect.
And with the reach of social media, these opportunities are waiting to be grabbed.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
In the post-COVID marketplace, service professionals will need to adapt to new and different strategies for online prospecting.
Listen in as Eric Feng shares with Luke and Josh the three steps service professionals can take to create an attraction-based business—one where quality clients come looking for you—that’s immune to threats like COVID-19.
-
Identify, research, and study your dream client.
-
Build your following on social media.
-
Gain the trust of your client-laden community with content and conversation.
Visit our website to get more resources and back episodes!
https://remindermedia.com/podcast
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree Facebook: https://www.facebook.com/lukeacreeRM/ Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia Facebook: https://facebook.com/RMconnect
If you don’t think you need an information-rich, strategically segmented database that includes lucrative connections, and that you can mine for 80% of your new business, then this podcast isn’t for you.
However, if you’re serious about getting a database together, but you just aren’t sure how to start or what it should include, then this podcast was made precisely for you.
And the beauty is, you can set up a database in as little as 10 minutes.
It’s time to get it together, people!
In this episode, Luke and Josh make it super easy to get your database up and running. They tell you who to put into it, what to put into it, and how to segment it to derive the most value from it.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Wow! Talk about turning marketing on its head!!
Jay Baer doesn’t believe in a secret sauce, but boy he sure has one...
Jay preaches Youtility.
Youtility is the simple, easy, practical, but oh-so-rare philosophy of giving away what you know, for free, one bite at a time.
Why would anyone want to do that??
Because, especially now, it’s the professional who is the most helpful who will eventually win the business.
And he has lots of examples to prove it. And lots of ideas about how you can do it.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
During these crazy times, everyone is trying to provide value to their audience. Many are using webinars to do this.
BUT a lot of these webinars are less than they could be.
Webinars are a fantastic way to establish yourself as an expert on a topic, make new connections, and build trust in your brand.
IF you know what you’re doing.
Catch this Silver Dollar episode of Stay Paid when Luke and Josh share three tips for making a red carpet webinar with you as the star!
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Mike McCann has been the number one Philadelphia real estate agent for 32 years in a row. He runs the number one team in Pennsylvania (23rd in the nation), and has sold over 10,000 homes in his career.
On today’s episode of Stay Paid, Mike explains the strategies and practices that have helped him become one of the most successful real estate agents in the country, including how he follows up with his database to drive the bulk of his new business.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
On today's podcast, Luke and Josh announce and place a surprise call to the winner of our contest! By drawing a name at random from our entries, we're super excited to deliver $1,200 in free marketing and a brand new iPad Air®!
This episode contains explicit language.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
On today’s episode of Stay Paid, producers Andrea Tremper and Arielle Thomas sit down to talk about the importance of going Live on Facebook and offer three tips for making the most of your Live videos to improve engagement.
Will Penney is the President of Penney Real Estate CO. and has been a licensed REALTOR® since 1988. During his career, he has sold over $250,000,000 worth of local real estate.
Will is among the top 5% of Realtors to be a Certified Residential Specialist and is the highest rated REALTOR® in Northeast Ohio on Zillow.
He attributes over 90% of his business to referral marketing through past clients.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
On today’s episode of Stay Paid, Luke and Josh explain the importance of maintaining your social media presence during quarantine, and offer three stages for sharing different types of content on your channels.
Sam Bakhtiar is a doctor, CEO, world-class body builder, and a multi-millionaire entrepreneur. He runs the Camp Transformation Center, a fitness franchise business with over 100 locations, as well as two supplement and nutrition companies. He has helped over 100,000 people transform physically and mentally, and he specializes in helping people get to the top 1 percent in all aspects of their lives. His 1% Club helps others get to the top 1 percent by rising above, and he is also the author of the popular books Total Body Transformation Secrets and Becoming A One-Percenter: The 99 Keys to Mastering Your Life and Rising to the Top.
On today’s episode of Stay Paid, Bakhtiar explains how discipline and time management can help you reach the top 1 percent of your potential.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
On this episode of Stay Paid, Luke and Josh discuss their top three ideas that busy agents should be using to market their business this year.
Visit our website to get more resources and back episodes!
https://remindermedia.com/podcast
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree Facebook: https://www.facebook.com/lukeacreeRM/ Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Ed Stulak is a New Jersey licensed REALTOR® and social media star. He has a new course that teaches everything he has learned over the last eight years about building a following on Instagram, including the basics of Instagram, personal branding, and strategies to build your following. He has been featured in publications such as REALTOR® Magazine and Future Sharks.
On today’s episode, Ed discusses his experience with social media, and how building your personal brand can help drive your sales.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
On this episode of Stay Paid, Luke and Josh sit down to discuss their best tips for connecting with clients effectively in the shortest amount of time.
Visit our website to get more resources and previous episodes! https://remindermedia.com/podcast
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree Facebook: https://www.facebook.com/lukeacreeRM/ Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Moses Hall started his real estate career in 2014 as a licensed REALTOR®. Moses Hall specializes in commercial investment property acquisitions and commercial real estate disposition. In January 2019, Moses launched MoHall Commercial & Urban Development, where his focus is redevelopment through commercial real estate and investment properties. Through collaborative efforts, his ultimate goal is to revitalize communities and build wealth through real estate on the south side of Chicago. Moses mission has been highlighted in publications, as he received the prestigious honor of being named Realtor Magazine 30 under 30 Class of 2019. Moses currently serves as the 2020 National Association of Realtors Vice-Chair of the Commercial Economic Issues & Trends Forum and also on the N.A.R. Board of Directors.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
John Anderson is the managing director of Practice Management for Independent Advisor Solutions by SEI. He has been with SEI for over 25 years and is responsible for all programs focused on helping financial advisors grow their businesses, create efficiencies in their operations and differentiate their practices. John is frequently quoted in publications, such as Investment News, Financial Planning magazine and The Wall Street Journal, and is a frequent speaker at conferences and industry forums. He is also the lead author of SEI’s practice management blog, Practically Speaking, found at seic.com/practicallyspeaking and has written or co-written 15+ industry whitepapers on topics such as advisory fees and the client experience. Alongside his practice management responsibilities, he also manages a team that provides investment research, case support, analysis and financial planning ideas to bolster the efforts of SEI’s advisors.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Patrick Brewer is the founder of SurePath Wealth, an ensemble financial practice with seven offices across the country. He’s also the host of The Model FA podcast, which covers best practices for financial advisor practice management and marketing.
Today on Stay Paid, Patrick offers strategies for connecting with prospects, and ultimately turning them into raving fans.
Paul Coan is the founder and CEO of Ploutos Weath, a strategy platform for financial advisors, helping them to develop portfolios that perform while allowing them to keep complete control—freeing them up to focus on new and existing clients. He is also the author of Asset Protection & Wealth Preservation: A Guide to Help You Avoid Common & Costly Mistakes and Recession Survival: How to Profit From An Economic Recession. He has been quoted in national publications such as BusinessWeek, Success Magazine, and The Wall Street Journal on investing and wealth management topics. Worth Magazine has named him one of the top 250 wealth advisors in the US.
On this episode of Stay Paid, Paul discusses how financial advisors can free up their time to focus on building relationships with clients and prospects, growing their business in the process.
Stay Paid is a podcast for service-based sales professionals who want to scale their business and earn more money. So regardless of what industry you’re in, we’re going to review the tactics that matter most to your bottom line.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia/
Visit ReminderMedia and find out how to Generate more referrals with a stunning personally-branded magazine.
www.remindermedia.com
James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands, and he hosts his own podcast called B2B Growth—a show dedicated to helping B2B executives achieve explosive growth. He has been a contributor for the Huffington Post, Entrepreneur, and Business Insider, and is the author of Content-Based Networking: How to Instantly Connect With Anyone You Want to Know.
In this episode of Stay Paid, James explains the basics of starting your own podcast, and how content collaboration can bring immense benefits to any sales-based business.
Kim Angeli is the founder and president of Grateful Box, a company on a mission to help people drive an attitude of gratitude. The company also assists business owners in developing a raving fan plan—connecting with the clients beyond the transaction.
On today’s episode of Stay Paid, Kim talks about the ways she has shifted gears to coach clients during the coronavirus crisis, including the new workshop she has planned to help business owners utilize the platform Nextdoor.
James Festini has been a California-based real estate agent since 1993, and has continuously risen to the top of his market. He is the author of Dynamic Door Knocking, a book to help agents master this art of traditional communication in the modern world.
On today’s episode of Stay Paid, James talks about his success in shifting gears from door knocking to calling prospects on the phone, and how agents can continue to grow leads during this crisis.
Stephen Acree has worked as a real estate agent out of Lynchburg, VA, for the last three years. He completed 35 transactions in his first year, and is currently ranked in the top 10 percent of agents in the state.
On this episode of Stay Paid, Stephen sits down with Luke and Josh to discuss how he is shifting gears in his business to accommodate the changing landscape due to the coronavirus outbreak.
Amber Vilhauer is an online digital marketing expert who supports authors, speakers and coaches to establish a powerful, integrated online presence that gets results and empowers them to make a difference in their industry. Since starting her agency, NGNG Enterprises (standing for No Guts No Glory) in 2007, she has spent her career impacting her community and building strong strategic alliances with industry leaders and game-changers across the web. Amber has supported more than one thousand entrepreneurs on six continents to get results. She is the launch manager dozens of #1 bestselling books including those for Mark Victor Hansen, Brendon Burchard, Lisa Nichols and Les Brown.
Connect at www.ambervilhauer.com.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Ricky Carruth is the author of Zero to Diamond, Become a Million Dollar Real Estate Agent, and List to Last: How to Survive Every Real Estate Market Crash. He appeared on Episode 74 of Stay Paid less than a year ago.
Today on Stay Paid, Ricky talks about what agents should be doing right now to continue building their business during the COVID-19 crisis.
Eric Siu is the CEO of the digital marketing agency Single Grain and cofounder of ClickFlow, an SEO tool that is saving businesses time and tracking their revenue. He’s also the cohost of the Marketing School podcast with Neil Patel, and host of the Leveling Up podcast, which are aimed at helping people scale their businesses faster.
Today on Stay Paid, Eric Siu discusses digital marketing strategies to help generate exponential growth for your business.
Visit our website to get more resources and back episodes!
https://remindermedia.com/podcast
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree Facebook: https://www.facebook.com/lukeacreeRM/ Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Seth Greene is the nation’s foremost authority on growing your business. He is the cohost of the SharkPreneur podcast with Shark Tank’s Kevin Harrington—named one of the top ten podcasts to listen to in 2019 by Nasdaq. He’s also the founder of the direct response marketing firm, Market Domination, and a seven-time best-selling author.
Today on Stay Paid, Seth discusses how you can use direct marketing to fill your pipeline, not only generating leads for your business, but referrals as well.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Grant Wise is the president and founder of Witly (a client generation program for real estate agents) and the host of the podcast MarketingGenius.TV. He’s worked with Gary Vaynerchuk, Grant Cardone, and other industry leaders.
Today on Stay Paid, Grant gives us a deep dive into Facebook marketing, and explains how you can use this popular social media platform to close more deals.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
The COVID-19 outbreak has sent shockwaves through the entire world, putting nearly everything at a standstill—including the economy. With so much economic uncertainty, this event has left the majority of business owners concerned for what the future may hold. The ReminderMedia team has received so many questions from customers, and we wanted to dedicate a special edition of Stay Paid to answering them, hopefully providing you with insight into how to best navigate this challenging time—and come out stronger because of it.
Visit our website to get more resources and back episodes!
https://remindermedia.com/podcast
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree Facebook: https://www.facebook.com/lukeacreeRM/ Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Deirdre Van Nest is a top-rated international Keynoter, Trainer, and creator of the Crazy Good Talks™ Blueprint, a system that has taught 1000's of financial professionals, business leaders, sales pros, and experts how to cut through the noise, bring in business faster, and impact more lives using the power of speaking.
On a personal note Deirdre is an Italian/Irish New Yorker living in Minneapolis where she tries hard not to scare people with her loud voice and enthusiastic hand gestures.
Her number one goal for being here today is to empower you to be more captivating when you speak!
Chastin Miles is an author, entrepreneur, and real estate coach with a passion for helping new agents navigate their early days in the industry. Today on Stay Paid, Chastin discusses his own journey through real estate, and gives his brutally honest advice for agents just starting out.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Adam Weiss is a sales expert with a passion for helping teams achieve their full potential. He’s built multiple multi-million dollar sales teams, while personally hiring and training over 150 sales professionals. Today on Stay Paid, Adam explains how you can use social media platforms like LinkedIn and Instagram to turn prospects into clients.
For more information:
knockoutsalesbook.com
Don Graves is the founder and president of the Housing Wealth Institute and an adjunct instructor of Retirement Income at the American College of Financial Services.
Today on Stay Paid, Don discusses the important connection between housing wealth and financial planning.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
At Stay Paid, we have conversations with top producers from the worlds of real estate, financial services, and other fields, with the goal of giving you actionable advice you can implement in your own business.
Today on Stay Paid, hosts Luke Acree and Josh Stike share some of their favorite golden nuggets of wisdom from our top guests—and offer additional insight that will help you improve your sales and marketing efforts.
David Meltzer is the cofounder of Sports 1 Marketing, former CEO of Leigh Steinberg Sports & Entertainment, and a three-time best-selling author. He’s a highly regarded speaker, business coach, and thought leader in the worlds of sales and marketing.
Today on Stay Paid, David explains how you can live a life of abundance—and how to execute the sales strategies that will get you there.
Bryan Casella is the leader of Team BC Real Estate, a top-producing real estate agent, and an in-demand coach. He’s also the host of the Supreme Being podcast, and his YouTube channel has more than 148,000 subscribers. Today on Stay Paid, Bryan discusses the prospecting strategies that have made him one of the most respected real estate professionals in the country.
Danny Morel is a real estate expert and owner of Intero Real Estate Services of Southern California. He's also the founder of Relentless, the annual three-day life and business transformation event.
This episode contains explicit language.
Nationally-recognized real estate writer Christy Murdock Edgar creates content for some of the biggest names in real estate and REI and consults and coaches on content marketing strategies for clients all over the US. She is a current faculty member with Florida Realtors and leads workshops and training events for brokerages both online and onsite nationwide. In addition, as Inman’s Marketing Mastermind, she writes about the latest thinking in marketing, content, and technology built specifically for the real estate industry.
Tom Ferry is the founder and CEO of Ferry International, which is the leading coaching and training company in real estate. He’s also a best-selling author and in-demand speaker, as well as the host of the #TomFerryShow video series.
Today on Stay Paid, Tom shares his inspiring story and offers incredible insight that will help you create meaningful growth in your business.
Randy Dickinson is a marketing expert who has collaborated with hundreds of financial professionals, charities, and other organizations.
Today on Stay Paid, Randy discusses the StoryBrand technique, how to craft a compelling elevator pitch, and concrete steps you can take to make your business more marketable.
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
Lisa Harris is a South Carolina-based real estate agent with more than 20 years of sales and marketing experience. She’s discovered an incredible opportunity to generate business at home shows, wedding shows, and even craft shows.
Today on Stay Paid, Lisa explains how she uses trade shows and other events to generate leads.
Peter Lorimer is an entrepreneur, real estate expert, and co-host of the Netflix series Stay Here. In 2010, he launched PLG Estates—a Beverly Hills-based boutique real estate brokerage with more than 200 agents. Today on Stay Paid, Peter discusses his amazing journey from hit record producer to rockstar real estate broker, offers tips for overcoming imposter syndrome, and relays countless golden nuggets you can use to grow your business.
With the new year just days away, you’re probably thinking about all the different things you want to accomplish in 2020.
Let us help you. Today on Stay Paid, Luke and Josh offer rock-solid advice for setting (and crushing) all your goals in the year ahead.
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
Every week on Stay Paid, hosts Luke Acree and Josh Stike pride themselves on having conversations with top producers from all industries and unearthing “golden nuggets” of wisdom and actionable advice that you can use to grow your business.
We’ve been mining the archives, and, this week, we’re excited to share some of our favorite golden nuggets from the past 12 months.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Sean Everett is a Las Vegas-based real estate agent and the founder of Everett Academy, an interactive training system that teaches agents the fundamentals of real estate. He previously appeared on Stay Paid to talk about his unique journey into the business.
Today, Sean returns to offer strategies for agents looking to get more leads through Google.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Jay Coulter is the founder of Resilient Wealth, a firm that provides outsourced financial planning, investment research, and business coaching to independent advisory firms. He’s also the host of The Resilient Advisor podcast and the author of three books, including The Resilient Advisor and The Resilient Advisory Business.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Beth Traverso is a top agent and broker in Washington state. She started out in real estate more than 20 years ago by restoring and flipping properties. This year, her team is on track to generate $67 million in sales.
Today on Stay Paid, Beth discusses how regular communication and an amazing attention to detail have helped her create a successful business.
Connect with Beth:
Bethtraversogroup.com
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
David DeCelle is an entrepreneur, financial expert, and founder of The Financial Advisors’ Alliance—a training, coaching, and consulting company created by advisors, for advisors.
Today on Stay Paid, David discusses how networking and building relationships has led him to a fulfilling and profitable career.
Jarrod Glandt is the president of Cardone Enterprises, co-host of the Young Hustlers podcast, and an investor of Cardone Capital and the Hundy app.
In four years’ time, he went from being in debt to millionaire status—a change he attributes to his willingness to work hard and make big sacrifices.
Today on Stay Paid, Jarrod shares his amazing story, and offers a wealth of sales knowledge and actionable advice that will leave you feeling fired up and ready to take your business to the next level.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow our guest Jarrod Glandt:
https://10xgrowthcon.com
https://www.linkedin.com/in/jarrodglandt/
https://www.instagram.com/jarrodglandt/?hl=en
https://twitter.com/jarrodglandt?lang=en
Download our eBook of the week: https://remindermedia.com/leadgeneration
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Jill Fanslau is the Content Marketing Manager for AWeber, one of the world’s leading email marketing and automation platforms. Her previous experience in print and digital journalism has given her a unique perspective on marketing in the digital age.
Today on Stay Paid, Jill explains how you can use email marketing and relevant content to convert more leads and earn more business.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Rick Williamson is the Managing Training Team Lead with Redtail Technology, the creators of the most popular CRM among financial professionals.
Today on Stay Paid, Rick explains why all businesses need to have a CRM—and offers tips for using one to its fullest potential.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Last Halloween, Luke and Josh got in the spirit of the holiday by sharing scary sales stories right from ReminderMedia’s sales floor. They had such a great time doing it that they decided to make it an annual tradition!
Today on Stay Paid, Luke and Josh are back with a spooky sequel to last year’s Halloween special.
So, gather ‘round the bonfire for tales of bone-chilling cold calls, awkward encounters, and terrifying KPIs—but more importantly, actionable advice that will help you survive your own sales horror
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Rhyan Finch is the CEO and principle broker of 1st Class Real Estate, a top-ranked agency (and now franchise) in Virginia’s Hampton Roads region. He’s also the author of Explode: The Proven System to Sell 500 Homes a Year While Keeping a Balanced Life.
Today on Stay Paid, Rhyan discusses his path to the top and offers wisdom you can use to scale your own business.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Ep 102: How to Close 78 Deals by Focusing on Your Sphere (with Stephen Acree)
The last time Stay Paid listeners heard from Stephen Acree, he was coming off an incredible rookie year as a real estate agent. Since then, his business has skyrocketed. After completing 35 transactions in his first year, he closed 78 deals in his second. This year, he’s on track to close 120 sales.
Today on Stay Paid, Stephen updates our listeners on his journey and shares strategies that you can use to grow your own real estate practice.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Tony Ray Baker is a top-producing agent from Tucson, Arizona, with 25 years of experience. He’s maintained a successful real estate practice while never forcing himself to work weekends or foregoing a vacation.
Today on Stay Paid, Tony discusses how he built a business that thrives on referrals and repeat transactions.
Connect with Tony:
Seetucsonhomes.com
Tony Ray’s Marketing on a Dime class
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Steve Acree is the founder and CEO of ReminderMedia. Since 2003, our company has helped tens of thousands of service-based sales professionals close more deals and retain more business.
Today on Stay Paid, Steve shares his amazing journey through sales, from his earliest experiences as an entrepreneur to starting ReminderMedia in a garage and growing it into the successful organization it is today.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
As we approach the 100th episode of Stay Paid, we thought it would be fun to switch gears a bit. That’s why we asked our listeners to submit their very best sales and marketing questions for our hosts, Luke Acree and Josh Stike.
This week on Stay Paid, Luke and Josh answer some of those questions, with the goal of giving you actionable advice that will help you take your business to the next level.
Download our free lead tracker: https://remindermedia.com/printables/kpi-budget-tracker/
Watch Episode 85, Get 30 Transactions a Year by Door Knocking: https://remindermedia.com/podcast/ep-85-get-30-transactions-a-year-by-door-knocking-with-james-festini/
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
#MakeAMillionInRealEstate #StepByStepSalesMarketingTips #RepeatReferralBusiness
Jill Addison is the founder of FA Client Machine—a turnkey video marketing service designed to help financial advisors attract and retain more clients.
Today on Stay Paid, Jill shares video marketing strategies that will help you grow your business, regardless of the industry you’re in.
Follow Our Guest: Jill Addison
Faclientmachine.com
Download our eBook of the Week:
https://remindermedia.com/ebooks/free-e-book-the-relationship-marketers-guide-to-branding/
Visit our website to get more resources and back episodes!
https://remindermedia.com/podcast
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Perry Marshall is a leading business consultant and the author of Ultimate Guide to Google AdWords (the top selling book on internet advertising). On a previous episode of Stay Paid, he spoke with Luke and Josh about the many ways the 80/20 rule can be applied to business.
Today, Perry discusses the connections between business and nature, and explains how these principles can shape your approach to SEO and social media marketing.
Follow Our Guest: Perry Marshall
https://www.sell8020.com
https://www.facebook.com/perrymarshallcom
Download our eBook of the Week:
https://remindermedia.com/ebooks/the-ultimate-rookie-year-guide/
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Joe Kenemore is the CEO of BannerSeason, a new platform that helps professionals stay in touch with personalized gifts. As the former CMO/COO of SendOutCards, he’s already empowered countless businesses to connect with their most valued clients.
Today on Stay Paid, Joe discusses the power of appreciation marketing for driving referrals and repeat transactions.
Follow our guest Joe Kenemore:
https://www.bannerseason.com/
Use the Referral Code: Remindermedia
Download our eBook of the Week:
https://remindermedia.com/coldcalling
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Linzee Ciprani is a REALTOR®, broker, and a business owner, based in Chester County, PA. She’s the founder and CEO of Round Table Real Estate Services, as well as Ciprani Consulting—an organization that recruits and trains employees for businesses across the country.
Today on Stay Paid, Linzee discusses the power of systems and checklists, and explains why she asks all her employees to invest in real estate.
Follow our guest Linzee Ciprani:
https://cipraniconsulting.com/
https://www.facebook.com/CipraniConsulting/
Download our eBook of the Week:
http://remindermedia.com/leadgeneration
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Brad Swineheart is the Vice President of Business Development for White Glove Workshops, a company that specializes in planning, managing, and marketing educational seminars for professionals in a variety of industries.
Today on Stay Paid, Brad discusses the important role seminars can play in growing a business, while offering tips to help you give better presentations.
Follow our guest Brad Swineheart:
https://whiteglove.com/
https://www.linkedin.com/in/brad-swineheart-16187ab
Download our eBook of the Week:
http://remindermedia.com/advocate
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Have you ever looked at a top producer and thought, “I work so hard— how does this person close more deals than me?”
Today on Stay Paid, Luke and Josh talk about how you can build a system that will get you more business as you work smarter, not harder.
Download our eBook of the Week:
http://remindermedia.com/advocate
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Allan Burkley is the Regional Vice President of Meridian Bank for Philadelphia & Delaware counties. By moving up the ranks as a commercial banker, he’s learned what drives success for businesses from both a financial and an organizational perspective.
Today on Stay Paid, Allan shares his expertise on implementing a company culture and keeping employees motivated.
Follow our guest Allan Burkley:
https://www.meridianbanker.com/locations/people/allan-burkley
https://www.linkedin.com/in/allan-burkley-95252212
Download our eBook of the Week:
https://remindermedia.com/branding
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Mark Randall is a video producer for ReminderMedia. He’s also the primary producer of Stay Paid, and he’s played a major role in making the show what it is today.
Today, Mark steps in front of the microphone to discuss why you need to create your own podcast (and how easy it is to get started).
Follow our guest Mark Randall:
https://www.instagram.com/markrandall3rd
https://www.linkedin.com/in/markrandall3rd/
Download our eBook of the Week:
https://www.remindermedia.com/contentmarketing
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Greg Harrelson has been selling real estate for more than 20 years. He’s the owner of four Century 21 franchises that yield an average of about 30 annual deals per agent.
Today on Stay Paid, Greg discusses what he’s learned about building and coaching a successful real estate team.
Follow our Greg Harrelson:
https://www.facebook.com/gregharrelson
https://www.c21theharrelsongroup.com/
Download our eBook of the Week:
https://www.remindermedia.com/growthhacking
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Chaz Cervino and Tom Ottaiano started out as teammates in Hofstra University’s football program. Today, they are the president and CEO (respectively) of Today’s Business—a rapidly growing digital marketing agency that has worked with top athletes, luxury real estate companies, and countless other industries.
Today on Stay Paid, Chaz and Tom offer tips for creating a robust online presence that will take your business to the next level.
Follow our Guest Today's Business:
https://tbsmo.com/
https://www.instagram.com/todays_business
Download our free ebook of the week: https://remindermedia.com/socialsuccess
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Veronica Figueroa is the leader of the award-winning Figueroa Team (now a part of eXp Realty), as well as a sought-after speaker and coach. After becoming a top-producing agent and broker, she was an early innovator in working with instant offers.
Today on Stay Paid, Veronica Figueroa shares her amazing journey through real estate, and discusses how agents can learn to work with iBuyers to benefit both themselves and their customers.
Follow Our Guest: Veronica Figueroa
instagram.com/veronicafigueroainspires
http://veronicainspires.com/
Download this week's free ebook:
www.remindermedia.com/leadgeneration
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Adam Hightower is a Marketing Advisor for ReminderMedia. He helps our clients get the most out of our products so they can close more deals, earn more referrals, and retain more business.
Today on Stay Paid, Adam shares actionable email and digital marketing tips that you can start using right away—whether or not you’re a ReminderMedia customer.
Follow Our Guest: Adam Hightower
www.instagram.com/Insta_tower
https://www.linkedin.com/in/adam-hightower-91243013a
Download this week's free ebook:
remindermedia.com/printmedia
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Adri Miller-Heckman is a speaker, author, and consultant, as well as a leading expert on women and financial services. In her book, Keys to the Ladies’ Room, she outlines the femXadvisor model—a strategy for attracting female clients and garnering more referrals.
Today on Stay Paid, Adri explains how you can get more clients—and keep them—by knowing your why.
femXadvisor Engaging Marketing Membership 30-Day Free Trial:
https://adrimillerheckman.com/tools/drip-marketing-membership-program/
Follow Our Guest: Adri Miller-Heckman
linkedin.com/in/adrimillerheckman
femxadvisor.com/listener
Download this week's free ebook:
https://remindermedia.com/retention
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
James Festini is a California-based real estate agent who has been in the game since 1993—relocating several times and consistently rising to top producer status in each market.
Today on Stay Paid, James joins hosts Luke and Josh from his mobile real estate office to discuss the effectiveness of door knocking and cold calling.
Follow Our Guest: James Festini
www.youtube.com/user/jamesfestini/
www.instagram.com/jamesfestini/
Download this week's free ebook:
www.remindermedia.com/coldcalling
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Bubba Mills is the owner and CEO of Corcoran Consulting & Coaching, an international small business, mortgage, and real estate coaching company, whose clients are recognized as some of the most successful professionals in their respective fields.
Today on Stay Paid, Bubba discusses the strategies he uses to help his clients become top producers.
Follow Our Guest: Bubba Mills
https://www.corcorancoaching.com
https://www.facebook.com/bubba.mills.3
Download this week's free ebook:
www.remindermedia.com/rookieguide
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Katie Lance is the CEO and cofounder of Katie Lance Consulting. A nationally renowned speaker on digital marketing topics, she’s responsible for creating Inman’s Ambassadors program, as well as her own Social Smart Academy.
Today on Stay Paid, Katie explains how you can use social media to build client relationships and transform your business—offering up specific content suggestions that will help you become more visible in your community.
Follow Our Guest: Katie Lance
https://katielance.com/
https://www.instagram.com/katielance/
Download this week's free ebook:
http://remindermedia.com/socialsuccess
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Michael Campanile is the Inside Sales Manager for ReminderMedia. In his first year with the company, he made $94,000 from cold calling. Seven years later, he leads a team of 50 sales callers.
Today on Stay Paid, Michael discusses how he keeps those callers motivated, while offering advice that will help you take your cold calling game to the next level.
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com/coldcalling
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Kim Angeli is the founder and president of Grateful Box, a company she started in 2016 after selling her insurance business for 600 percent profit. Her goal is to help salespeople think beyond the transaction and to encourage people to connect outside of social media.
Today on Stay Paid, Kim reveals how gratitude and focusing on client relationships have changed her life.
Follow Our Guest: Kim Angeli
https://www.facebook.com/gratefulboxinc/
https://gratefulbox.com/
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Matt Holder is a 24-year-old real estate agent from Oklahoma City, and the host of the Elevate Real Estate Podcast.
In 2017, he partnered with the Wyatt Poindexter Group, the #1 luxury agency in the Oklahoma City region. Ever since, he has been focused on building a network of agents to deliver an exceptional customer service experience.
Today on Stay Paid, Matt discusses his strategies for building a team and implementing effective processes that keep his business productive and profitable.
Follow Our Guest: Matt Holder
www.instagram.com/mattholderr
www.linkedin.com/in/mattholderr
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/ReminderMedia
https://www.instagram.com/remindermedia
Visit www.remindermedia.com to generate more referrals and repeat business.
Kristin Shea is the Senior Advisor Consultant for Highland Capital Brokerage. Her career in sales started at eight, when she set a record selling Girl Scout cookies. She also won a national sales competition selling fine wines before reaching legal drinking age.
Today on Stay Paid, Kristin discusses the techniques that have helped her make valuable connections with financial advisor clients—and how you can use those same techniques to grow your book of business.
Follow Our Guest: Kristin Shea
www.instagram.com/aykshea
www.linkedin.com/in/kfgkristin
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Nicholas Stuller is an author and one of the world’s leading experts on financial advisors. He’s also the founder and CEO of MyPerfectFinancialAdvisor, which he intends to be the eHarmony of pairing investors with advisors.
His new book, The Truth Shall Set Your Wallet Free, aims to debunk the myths that prevent people from achieving their financial goals.
Today on Stay Paid, Nicholas discusses what he’s learned about the relationship between advisors and investors, and how advisors can use this information to increase their book of business.
Regardless of your industry, Nicholas Stuller’s principles will help you grow your client list and maintain valuable relationships.
Follow Our Guest: Nicholas Stuller
https://nicholasstuller.com/
https://www.linkedin.com/in/nicholas-stuller-488920/
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Sean Carpenter is a REALTOR® with 20 years of experience, who Inman once listed as one of the Top 100 Most Influential Leaders in Real Estate.
In addition to working as an agent, he now shares his wisdom with REALTORS® nationwide through his many speaking and consulting engagements. His philosophy is “build relationships, solve problems, and have fun.”
Today on Stay Paid, Sean discusses the power of exceptional customer service and frequent touchpoints, along with the routines that have helped make him so successful.
Follow Our Guest:Sean Carpenter
http://www.carpscorner.net/
https://www.instagram.com/seancarp/
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Sean Everett is a Las Vegas-based REALTOR® and the founder of Everett Academy, an interactive training system that teaches agents the fundamentals of real estate.
Early in his career, he was diagnosed with a Chiari malformation—a rare brain condition that began causing the left side of his body to become paralyzed—and he needed to undergo emergency surgery. Despite the setback, his business still managed to grow by 20% that year.
Today on Stay Paid, Sean tells his incredible story. He explains how implementing systems got him through those tough early days, and how a systematic approach continues to help his business thrive today.
Follow Our Guest: Sean Everett
www.lasvegashomeslv.com
www.facebook.com/theeverettgrouplv
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Mario Eldin has a lifelong love for sales and a passion for digital marketing. He practiced real estate in his native New York City before recently relocating to Orange County, California.
Today on Stay Paid, Mario discusses his journey, from hustling in Brooklyn’s competitive rental market to working with expired listings and FSBOs in California.
Follow Our Guest: Mario Eldin
https://www.presentfinancialre.com/realestate
www.instagram.com/marioeldin
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Ricky Carruth is the number one RE/MAX agent in Alabama, as well as the author of two books: List to Last: How to Survive Every Real Estate Market Crash, and Zero to Diamond: Become a Million Dollar Real Estate Agent.
Zero to Diamond is also the name of his free real estate coaching company, which he uses to share his expertise with thousands of agents across the globe.
Today on Stay Paid, Ricky discusses the relationship-based approach that continues to net him dozens of closed deals each year.
Follow Our Guest: Ricky Carruth
https://zerotodiamond.com/
https://www.instagram.com/rickycarruth/
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Perry Marshall is a world-renowned business consultant and author of Ultimate Guide to Google AdWords—the top selling book, worldwide, on internet advertising. More recently, he reinvented how the 80/20 principle is used in the business world.
Today on Stay Paid, Perry discusses how you can use the 80/20 rule to maximize your profits and eliminate waste.
Follow Our Guest: Perry Marshall
https://www.sell8020.com
https://www.facebook.com/perrymarshallcom
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Daniel Collison is a certified financial planner and in-demand coach with more than 25 years of experience in his field. He’s also the author of the book, The Financial Advisor’s Guide to Excellence.
Today on Stay Paid, Daniel offers strategies for pain-free prospecting and discusses how financial advisors can get referrals without needing to ask.
Follow Our Guest: Daniel Collison
https://www.linkedin.com/in/danielcollison/
https://www.facebook.com/advice2advisors/
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Dex Lipovic is a leading Manhattan real estate broker, better known as Dex and the City. He’s been featured on Million Dollar Listing New York and on the cover of the Wall Street Journal Real Estate section. Social media is one of the biggest drivers of his business, because he’s learned to truly embody his brand.
Today on Stay Paid, Dex joins hosts Luke and Josh to discuss the strategies that have propelled him to success in one of the country’s most competitive markets.
Follow Our Guest: Dex Lipovic
https://www.facebook.com/Dexandthecity0
https://www.instagram.com/dexandthecity_
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Mahsheed Barghisavar is the owner of Mahsheed Real Estate, LLC in Las Vegas, Nevada. Since 2006, she’s garnered over $100 million in sales—ranking in the top 3% of REALTORS® in Las Vegas.
Today on Stay Paid, Mahsheed joins Luke and Josh to talk about how connecting with the right people now can mean big returns for your business for years to come.
Follow Our Guest: Mahsheed Barghisavar
https://www.facebook.com/MAHSHEEDREALESTATE
https://www.instagram.com/mahsheedb
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Today on Stay Paid, Luke and Josh are joined by Keith Wilson, assistant vice president of Securitas Insurance Partners. Keith discusses how he’s grown his sphere through LinkedIn, organizing networking events, and consistently providing value to everyone he meets.
Follow Our Guest: Keith Wilson
https://www.linkedin.com/in/keithwilsonsec/
http://securitasinsurancepartners.com/
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Jackie Fischer is a REALTOR® with 18 years of experience and over 1,500 families served. What’s even more impressive: nearly all of those customers came from repeat business and referrals.
Today on Stay Paid, Jackie joins Luke and Josh to discuss how she grew her client base almost entirely through word-of-mouth referrals, thanks to her genuine long-term interest in her customers.
Follow Our Guest: Jackie Fischer
https://www.facebook.com/JackieFischerRealtor/
https://www.linkedin.com/in/jackie-knows-real-estate/
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
From the initial pickup line to nurturing a long-term relationship, sales and dating really do have a lot more in common than you might think.
In this special Valentine’s Day episode of Stay Paid, Josh and Luke offer suggestions for breaking the ice, building rapport, and creating lasting, meaningful relationships. No swiping required!
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Willie Mandrell is the broker and founder of the Mandrell Company, a brokerage which focuses on the micro-niche of multi-family real estate investment in the Boston metropolitan area. He also founded Boston Wealth Builders, a group of investors interested in creating long-term wealth through real estate investment.
In this week’s episode of Stay Paid, Luke Acree and Josh Stike meet with Mandrell to discuss the importance of finding a niche within your local real estate market.
Follow Our Guest: Willie J. Mandrell
https://www.facebook.com/WMandrell/
https://www.linkedin.com/in/wjmandrell/
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
You may think you know just what to do when you start work every day. But do you know your “Why?” What is your motivating factor for success?
For ReminderMedia’s #1 inside sales rep of 2018, Joe Frazier, Jr., that “Why” is his daughter, Sage. When he needs a little bit of an extra push, he looks at a photo of Sage and remembers why he’s doing what he does each day.
In this episode of Stay Paid, Joe sits down with hosts Luke and Josh to discuss his personal sales philosophy, the importance of mentorship, and the book that changed the way he starts his day.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Are you giving your customers an experience they’ll remember? There’s a big difference between providing basic customer service and creating an exceptional experience that’s truly worth talking about.
On this week’s episode of Stay Paid, hosts Josh Stike and Luke Acree are joined by Mike Graziola, the VP of Operations and Client Success for ReminderMedia. Now in his 14th year with the company, Mike shares what he’s learned about providing a customer experience that goes above and beyond.
Key Points
- Get out of the “vendor mindset.”
- Customers will tell everybody about an amazing experience.
- Be proactive, not reactive.
Get out of the vendor mindset.
It’s an uncomfortable truth, but many basic customer service functions are able to be performed by computers. In the face of automation, the professionals who will succeed are the ones who can create a real, emotional connection with customers.
When you view each customer interaction as just a transaction, you’re missing a chance to build a lasting, meaningful relationship. Look for opportunities to help your clients achieve more than they’re expecting. Empower them to reach their goals. When you show commitment to your customers, they’ll come back to you again and again.
Customers remember exceptional experiences.
At the end of the day, your customers are not going to remember sales experiences that went as expected—those which were, effectively, just “okay.” What they will remember are the experiences that were truly unforgettable, and they’ll be sure to tell their family and friends.
There are some simple, yet practical ways to create this kind of experience for your customers. For example, if a client needs a plumber, rather than just giving them the name of one, offer to make an appointment with a plumber whom you know and trust. If they go out to eat frequently, provide a list of the five best area restaurants. Think of it as concierge service.
Ultimately, when your customers know they can come to you for a variety of needs, they won’t forget about you.
Be proactive.
If you don’t give your clients value, someone else will. The key is to become invested in your customers’ lives. If you don’t already have one, get a CRM. Then, use it to keep track of not just your clients’ names and contact information, but who they are.
Make a note of the best methods and times for getting a hold of your customers. Use the CRM to record other information that might come in handy. Do they have pets? Do they like to exercise? What kinds of services might they need that might not necessarily fall in your wheelhouse, but for which you could provide a referral?
When you learn about your customer’s individual needs and values, you’ll be better able to provide them with truly exceptional service.
Action Items
- Find out when and how to best reach customers.
- Decide the three best ways to personalize your services and be prepared to take action.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
For Stay Paid podcast, 2018 was a year full of great conversations. Hosts Joshua Stike and Luke Acree picked the brains of thought leaders of all stripes—from real estate moguls and financial experts to social media influencers and insurance agents. Earlier this week, we shared highlights from four of the year’s best interviews. Today, our look back at 2018 concludes with four more.
Andy Dane Carter – Investment Specialist
Full episode: https://remindermedia.com/podcast/interview-with-andy-dane-carter-how-to-remove-your-fear-and-commit-to-your-business/
Key Quote: “There are people that really want to know your journey.”
Key Point: Posting 10-20 times per day to your Instagram Story increases your ranking in the algorithm and makes your posts more visible.
In a matter of months, Andy Dane Carter grew his Instagram following exponentially. Following advice from his friend, entrepreneur Gary Vaynerchuk, he decided to focus his online strategy on the continually growing platform. When his initial attempts failed to gain much traction, he decided to let his real self shine through—using his Instagram stories as a daily vlog. People responded in a big way.
Jillian McGowan – Insurance Agent
Full episode: https://remindermedia.com/podcast/interview-with-jill-mcgowan-how-to-use-your-niche-market-to-grow-your-business/
Key Quote: “Pain has purpose.”
Key Point: Find your niche and work hard to become the go-to person in your area.
Jillian McGowan saw her business garner a great deal of success in only a year’s time. Before she started her own company, she was pulling huge numbers in both the sales and insurance departments at a motorcycle shop. When she wasn’t financially rewarded for her efforts, she “took a leap of faith” by opening her own agency. She’s succeeded by going the extra mile in a niche market, building relationships with salespeople who, in turn, helped grow her business.
Leonard Schiffman – Broker/Owner, Direct Realty
Full episode: https://remindermedia.com/podcast/interview-with-leonard-schiffman-how-to-build-a-successful-sphere/
Key Quote: “Through commitment and consistency, you gain confidence.”
Key Point: It takes time to grow your network and develop into a successful salesperson.
Growing your sphere can be difficult when you’re starting from ground zero. As a self-described introvert, it wasn’t easy for Leonard Schiffman to put himself out there. He used American Lifestyle magazine as a networking tool, leading to him building better relationships and more. Today, he cites ReminderMedia as a major resource for salespeople looking to get more leads.
Sina Azari – Founder, Present Financial
Full episode: https://remindermedia.com/podcast/interview-with-sina-azari-how-to-adopt-an-entrepreneurial-mindset/
Key Quote: “I’m going to get uncomfortable and lead the initiative of how the industry needs to start marketing.”
Key Point: It’s important to embrace current technology in your marketing efforts.
As a co-founder of Present Financial, Sina Azari is viewed as an expert in marketing to millennials. He believes many of the larger insurance companies are stuck in routines they mastered before the “new era,” neglecting tools and platforms that didn’t exist 10 years ago. He’s succeeded by embracing these tools and platforms, where others have failed.
Action Items:
For more on each of the topics covered in this week’s show, click the links above for the full episodes. And, if you haven’t already, subscribe to Stay Paid on your favorite podcasting platform today!
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
For Stay Paid podcast, 2018 was a year full of great conversations. Hosts Joshua Stike and Luke Acree picked the brains of thought leaders from a variety of industries—from real estate moguls and marketing experts to social media influencers and motivational speakers. So, if you’re looking for some priceless nuggets of wisdom, get ready. This week’s episode of Stay Paid includes highlights from four of 2018’s best interviews.
Eric Feng – Motivational Sales Speaker
Full episode: https://remindermedia.com/podcast/interview-with-eric-feng-how-to-become-highly-sought-after-in-your-market/
Key Quote: “Until you become a somebody, nobody appreciates you.”
Key Point: Before a person can give you their money, they need to give you their time.
Today, Eric Feng is respected far and wide for his compelling speeches on sales and marketing topics, but his reputation didn’t always precede him. He tells the story of his transition from “just another trainer” to a world-renowned expert in his field—providing proof that, in the world of business, nothing truly happens overnight.
Tiffany Beltran – REALTOR® Associate
Full episode: https://remindermedia.com/podcast/interview-with-tiffany-beltran-how-to-brand-yourself-on-social-media/
Key Quote: “I was really good at telling my story.”
Key Point: Never underestimate the power of the hustle.
Only two years into her career, Tiffany Beltran has established herself as a real estate star. She’s done this by building her personal brand on social media, tapping into tools like Instagram polls to keep her followers engaged. Beltran explains how she’s used non-real estate topics (such as her fitness goals and bodybuilding competitions) to draw attention to her business.
Colton Lindsay – Real Estate Sales Entrepreneur
Full episode: https://remindermedia.com/podcast/ep-25-how-emotion-and-sales-go-hand-in-hand/
Key Quote: “If I can’t build a long-term relationship with you, I am not going to do a deal with you.”
Key Point: By delivering results consistently, you’ll earn more repeat business.
Colton Lindsay is widely recognized as a force in the world of real estate, but, like anyone else, he learned from his early mistakes. Lindsay talks about the importance of checking in regularly with customers, and how that can yield significant (and sometimes unexpected) benefits for you down the line.
Nick Ahren – Sales Partner
Full episode: https://remindermedia.com/podcast/interview-with-nick-ahrens-how-to-use-social-media-to-capture-referrals/
Key Quote: “One thing I do is create genuine, personal relationships.”
Key Point: By showing that you are a real human being, you’ll build trust with customers.
Now boasting nearly 14,000 followers on Instagram, Nick Ahren has proven that social media can still be a great way to generate leads for free. He talks about the different ways he’s used Instagram to connect with people, as well as why it’s important to let followers see your quirks and flaws.
Action Items
For more on each of the topics covered in this week’s show, click the links above for the full episodes. And, if you haven’t already, subscribe to Stay Paid on your favorite podcasting platform today!
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Are you satisfied with the results you’re getting from your marketing efforts? Considering all the money businesses sink into advertising, it’s unfortunate that those great expenditures—not to mention all that hard work—don’t always yield returns. That’s why it’s crucial that your marketing campaigns are deliberate, backed by research, and executed as planned.
On this week’s “best of” episode of Stay Paid, you’ll find some of the best pieces of marketing advice shared on the show over the last 12 months.
Episode 19 – Develop a Marketing Budget That Works
Full episode:
https://remindermedia.com/podcast/ep-19-develop-a-marketing-budget-that-works/
Key Point: Marketing isn’t always cheap, but it’s an investment.
Think of your marketing budget as an investment in the future of your business. If you’re working a commission-based job, your marketing budget should be about 10% of your gross commission income, or GCI. (This may be even higher in your first year, as you need to spend money to get your name out there.) If you’re worried you might not make your marketing budget back, bank the money you’ll need to spend today, so that you can go into the year with confidence.
Episode 24 – Scale Your Business with Growth Hacking
Full episode:
https://remindermedia.com/podcast/ep-24-scale-your-business-with-growth-hacking/
Key point: Find the most important thing customers value about your business.
Out of all the transactions you’ve done this year, do you know what clients have appreciated it the most? ReminderMedia used small data (interactions with clients) to shape our overall presentation and our sales pitch process. Survey your clients and find out exactly why they chose you, how they felt through the process, and possibly even how you can improve. If you’re failing and don’t know why, you won’t be successful.
Episode 30 – The Value in Relationship Marketing
Full episode:
https://remindermedia.com/podcast/ep-30-the-value-in-relationship-marketing/
Key point: The deals you’ve already closed will provide the framework for future deals.
Instead of being in a transactional mindset, focus on relationships. Building a relationship with someone now is going to earn you business later. A study found that 70% of real estate clients will forget the name of their agent a year later. Don’t be a part of that statistic. Instead, develop a CRM to catalog your clients, and then use it to keep in touch with them. You never know when they might need your services again.
Episode 34 – Leave Your Mark with an Impression Piece
Full episode:
https://remindermedia.com/podcast/ep-34-leave-your-mark-with-an-impression-piece/
Key point: Leave a sticky asset that is useful to customers and reminds them of your business.
Your brand isn’t just your logo—it’s also how people perceive you. When you leave your closed deal behind, what do you leave with the client to ensure that you stay top of mind? Your business card likely won’t be held onto. Give them a sticky asset, which is often a tangible item they won’t throw away. Make sure the impression piece you choose reminds people of your business, but is also relevant and useful to the person you’re leaving it with.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Did you know that 80% of New Year’s resolutions fail by the second week of February? If you don’t want to contribute to that number, it’s time to get serious about the goals you’d like to accomplish in 2019. Developing a marketing plan should be at the top of your to-do list.
In this special “New Year’s Eve” episode of Stay Paid, Luke and Josh discuss the importance of a focused marketing budget, while offering some suggestions for reaching the audience you really want.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
As anyone who’s done it knows, there’s no shortcut to becoming a great salesperson. It takes plenty of real world experience, not to mention the guidance of seasoned veterans who’ve spent years honing their craft.
This special “best of” episode of Stay Paid highlights some of the most useful pieces of expertise shared on the show so far—touching on everything from the importance of cold calling to incorporating real emotion into your sales pitches.
Episode 4 – Four Things Salespeople Should Do Daily:
https://remindermedia.com/podcast/four-things-salespeople-should-do-daily/
Key Point: Begin your day by prospecting, since that’s when you have the most energy.
Though it’s often the most awkward part of your job, networking with new people helps build your customer base. Prospecting for 1-2 hours each day, consistently, can lead to greater returns down the line.
Similarly, it’s important to be engaged on social media—not just posting regularly, but also liking and commenting on what others have posted. Be authentic on social media, as who you project yourself as online is who people assume you are in the “real world.” Building trust with your customers begins with presenting yourself authentically.
Episode 25 – How Emotion and Sales Go Hand-in-Hand:
https://remindermedia.com/podcast/ep-25-how-emotion-and-sales-go-hand-in-hand/
Key Point: Emotions close sales.
Scripts serve an important purpose in sales calls, but it’s important not to come across as robotic. Prospects judge salespeople based on their words, their tone of voice, and even when they take pauses. That’s why it’s so crucial to convey emotion in your calls, as people buy based on emotion. When you truly believe in what you are selling, potential customers are far more likely to believe you.
Episode 18 – Why Every Salesperson Needs a Unique Selling Proposition:
https://remindermedia.com/podcast/ep-18-why-every-salesperson-needs-a-unique-selling-proposition/
Key Point: Be able to define what you can provide that the competition can’t.
Whether you’re selling real estate, financial services, or anything else, what you’re really selling is your brand. The first step is determining what it is your potential customers really want, and then figuring out how you can provide this. Rather than repeating a slogan or bragging about your credentials, emphasize how you can make things better for the person you are talking to. This will help you stand out from the competition and, ultimately, close more sales.
Episode 3 – The Art of Cold Calling:
https://remindermedia.com/podcast/the-art-of-cold-calling/
Key Point: “Smile and dial.” When you face rejection, don’t lose the script.
Actors don’t win awards for simply reciting scripts, and you won’t make a sale just by reading one. Let your personality and enthusiasm show through in the words you are saying. Learn the lingo of the industry you’re targeting and incorporate it into the script. Most importantly, don’t be discouraged by failures. Studies have shown that people can hear you smiling over the phone—so be persistent, and don’t be afraid to put in the work.
Action Items
For more on each of the topics covered in this week’s show, click the links above for the full episodes. And, if you haven’t already, subscribe to Stay Paid on your favorite podcasting platform today!
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
In this episode of Stay Paid, Josh and Luke chat with Chairman of Bill Good Marketing System, Bill Good: an author of two books, a marketing entrepreneur and a prospecting expert who gives his secrets on how to succeed in the business.
Follow Our Guest: Bill Good
Facebook | Bill Good Marketing
Linkedin | Bill Good
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
We all know it’s better to give than to receive, but in business, sometimes you have to give in order to see a return. The term “reciprocity effect” refers to the idea that by extending a gift or favor to clients, they are more likely to return the favor and do something for you, as well. It’s a basic human tendency.
In this episode of Stay Paid, Luke and Josh discuss how you can apply the reciprocity effect to your business and marketing, and how to make sure your client gifts are appreciated.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Mike Cuevas, also known as the “Real Estate Dude,” started his career as an agent and a broker—seeing great success in both. He has since branched out to start his own marketing company, which specializes in personal branding services, content creation, websites, and video marketing—among others.
In today’s episode of Stay Paid, Josh sits down with Cuevas to discuss the importance of building relationships to sustain leads and maximize profitability for your business.
Follow Our Guest: Mike Cuevas
Instagram: Mike Cuevas
Facebook: Mike Cuevas
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Think of an experience you’ve had with a business that really made you say “WOW.” What does it take to make that happen?
In this episode of Stay Paid, Josh and Luke discuss what makes a client experience successful, why trust and connection is important, and how technology plays a role in understanding your customer so they can have that true WOW experience.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Ever wonder how Stay Paid stars Luke and Josh got their start? From growing up to starting ReminderMedia from the ground up, this episode dives into the backgrounds of the guys behind Stay Paid.
Listen to this special episode of Stay Paid and hear Luke and Josh discuss their upbringing, their love for sales, and how a vision led to the company that is now ReminderMedia.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
New real estate agent Kyle Wade may be just starting out in the industry, but it’s his determination and entrepreneurial spirit that is propelling him to the top of his game.
In this episode of Stay Paid, Luke and Josh sit down with Wade to discuss how he hit the ground running for his real estate business, and how he plans to overcome the stigma that 87 percent of agents fail in the first five years.
Follow Our Guest: Kyle Wade
Instagram: Kyle Wade
Facebook: Kyle Wade
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Objections are a common occurrence in sales. While they can deter even the seasoned salesperson, there’s no reason to let them stand in your way.
In today’s episode of Stay Paid, Josh and Luke break down the process of overcoming any objection by using the Acknowledge, Isolate, and Overcome process.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Kirk Lowe and Matthew Halloran are cofounders of the team Top Advisor Marketing, which provides businesses with creative solutions for branding, financial podcasting, and social media outreach. Their innovating approach and focus on digital communication has helped some of the biggest names in the financial world better relate to their clients.
In today’s episode of Stay Paid, Luke sits down with Lowe and Halloran to discuss how targeting clients through digital means can be one of the most effective tools in your arsenal, and how you can start implementing them into your marketing strategy.
Follow Our Guest: Top Advisor Marketing
Wesbite: Top Advisor Marketing
Linkedin: Top Advisor Marketing
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
When you’re actively searching for a product or service, how much attention do you pay to customer testimonials? More than likely, these reviews help to weigh heavily on your decision. This means that as a service-based sales professional, garnering testimonials is an absolute necessity if you want to close more deals.
In today’s episode of Stay Paid, Luke sits down with one of our most beloved marketing services reps, Phoenix Falkenrath, as she explains the ins and outs of asking, collecting, and utilizing testimonials.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Dean Thurman, co-founder of digital marketing company White Glove Workshops and co-owner of InvestWise Financial, has built his business off the power of giving over receiving. His dedication to his businesses and belief that risk-taking pays off has been the key to his success.
In this episode of Stay Paid, Luke and Josh sit down with Thurman to discuss how his initial failed business attempts made him a stronger person and business owner, and why going out on a limb with your business sets you up for greater success.
Follow Our Guest: Dean Thurman
Facebook: White Glove Workshops
Linkedin: White Glove Workshops
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Conferences and networking events provide multiple opportunities for sales-based professionals to connect with clients and garner new business. However, many are apprehensive about attending these events.
In this episode of Stay Paid, Josh and Luke discuss their recent trip to the National Association of REALTORS® 2018 REALTORS® Conference & Expo and the best conference practices.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
The road to becoming a real estate agent looks different for everyone. Leonard Schiffman, an appraiser and founder/designated broker at RE/MAX Direct Realty, is an agent who has figured out the magic formula for being a successful agent in this business.
In this episode of Stay Paid, Josh and Luke chat with Leonard about his path to realty, how American Lifestyle has impacted his business, and just what it takes to build a sphere of impactful advocates.
Follow Our Guest: Leonard Schiffman
Facebook: Leonard Schiffman
Linkedin: Leonard Schiffman
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Have you ever come across a local professional who lacks local knowledge? Not only is it frustrating, it can deter you from using their services.
In this episode of Stay Paid, Josh and Luke discuss why it’s so important for service-based sales professionals to establish themselves as a local expert and how to go about doing so.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Ed Stulak, aka the “The Millennial Realtor®,” has used his youth to his advantage—taking the industry by storm with his innovative and relevant social media tactics.
On today’s episode of Stay Paid, Luke and Josh talk with Stulak about how he has turned his creativity on social media into huge deals for his real estate business, and how he is coaching others to build their personal brands, both nationally and internationally.
Follow Our Guest: Ed Stulak
Facebook: Ed Stulak
Instagram: Ed Stulak
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
From lost wallets to mortgage errors, mistakes are bound to occur in every industry. In fact, nearly everyone has a horror story that they just can’t seem to shake.
In this special episode of Stay Paid, Josh and Luke get into the Halloween spirit and listen to the spookiest prospect and client stories from our sales and marketing services employees.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Getting past the tough times and waking up every day with a positive mindset may take some work, but the reward is great. Shiva Irankhah knows a thing or two about both, and has built a career for herself in the finance and insurance world that has made her an influential leader.
In this episode of Stay Paid, Josh and Luke talk with Shiva about her journey to where she is now, what it truly means to not give up, and the actionable advice she has for those just starting out.
Follow Our Guest: Shiva Irankhah
Facebook: Shiva Irankhah
Instagram: Shiva Irankhah
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Client acquisition is the backbone of any industry. New clients keep your business alive and thriving. However, oftentimes the biggest challenge is not knowing where to start. Ideas are one thing, but knowing how to set them in motion is a must.
In today’s episode of Stay Paid, Josh and Luke break down our Real Estate Playbook and provide five different strategies to help you master client acquisition.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
In business, going off on your own comes with its fair amount of risks. This was a risk that entrepreneur and financial expert David DeCelle of Financial Advisors’ Alliance was willing to take.
In this episode of Stay Paid, Josh and Luke talk with David about his journey right out of college that took him from being a part of a company to starting out on his own and building his business of financial coaching.
Follow Our Guest: David Decelle
Facebook: The Financial Advisors' Alliance
Instagram: Andy Dane Carter
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Let’s face it: the majority of us are apprehensive when it comes to writing. Whether it’s writing copy for a marketing piece or corresponding with our clients, it can seem like a daunting task. However, writing a personalized letter can provide your business with numerous opportunities.
In today’s episode of Stay Paid, Josh and Luke discuss the importance of personalized messages, how to segment your audience, and a few writing tips to help you reap the benefits.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Real estate expert and investment strategist Andy Dane Carter is all about coaching people to achieve the success they deserve. His passion for real estate and helping clients “unlock their potential” has led to millions of dollars for investors.
In today’s episode of Stay Paid, Luke and Josh sit down with Carter to find out how he has turned his own experience in real estate into success for so many others, and the tools he uses to maximize results.
Follow Our Guest: Andy Dane Carter
Facebook: Andy Dane Carter
Instagram: Andy Dane Carter
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
When it comes to business, we all want to measure our success—it’s common nature. But, how do you ensure that you’re on track to reach your goals? By implanting and tracking Key Performance Indicators, better known as KPIs.
In today’s episode of Stay Paid, Josh and Luke sit down with Sales Director Nick Bianco as they discuss all things KPI—what to track, how to track, and how to relate it back to your growth.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Making the decision to branch out and start a business from the ground up is a leap into the abyss. This is something that insurance agent Jill McGowan knows all too well. Within the last year, she has built a successful virtual agency that only has room to grow.
In this episode of Stay Paid, Josh and Luke sit down with special guest McGowan as she discusses the motives behind her entrepreneurship, her daily struggles, and her hopes for the future.
Follow Our Guest: Jill McGowan
Facebook: Apex Insurance
Instagram: Apex Insurance
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Using social media for your business is a no-brainer. Not only can it help you capture more business, it can also help you to gain an advantage over your competition. But, in order to reap the benefits, you must be utilizing it properly.
In today’s episode of Stay Paid, Josh sits down with our very own social media manager, Andrea Tremper, to discuss when, what, and why you should be posting on social media.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
We all know how important utilizing social media is for any industry. But, what about for a first-year real estate agent? If you ask top producing California real estate agent, Nick Ahrens, it’s extremely important.
On today’s episode of Stay Paid, Josh and Luke sit down with special guest Ahrens as he shares his secrets for capturing referrals through social media.
Follow Our Guest: Nick Ahrens
Facebook: Nick Ahrens Realestate
Instagram: Nick Ahrens Realestate
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Let’s face it: mistakes are bound to happen, especially when it comes to a challenging industry like sales. The good news? Some of the most common mistakes can be avoided.
In this episode of Stay Paid, Josh and Luke break down the top three most common mistakes that salespeople make, and what steps they can take to prevent these mistakes from harming their business.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
For public speaking coach Eric Feng, teaching has been his passion ever since he could remember. He parlayed this innate ability into a successful career in which he is now a well-recognized personality within the financial service, real estate, and direct market industries.
In this episode of Stay Paid, Josh and Luke sit down with special guest Feng as he provides tactical advice on how to become highly sought after in your market.
Follow Our Guest: Eric Feng
Facebook: UpcloseWithEric
Instagram: EricGoesGlobal
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Many assume that email is dead, but we’re here to prove otherwise! Think about this: your email list—if built properly—may be the one marketing source that is truly yours to own. And even with all of the new ways we have to generate leads in sales today, email is still the king of marketing ROI with an average 4400% return on investment. That means that for every dollar spent on your email, you should earn $44.
But your email list is a constantly moving target. People are going to unsubscribe, addresses will go out of date, and you’ll naturally start to lose people from lack of engagement. That’s why continuously building your email list is so important.
In today’s episode of Stay Paid, Josh and Luke touch on various ways to build and maintain your email marketing list to ensure that you maximize your efforts.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
At just 32 years old, Utah-based real estate agent Colton Lindsay has achieved a life of financial freedom for himself through his fierce dedication to his business, and strategies that have helped propel his agency, the WGR Sales Team, to unbelievable success.
In today’s episode of Stay Paid, Josh and Luke sit down with special guest Lindsay as he discusses the plan and tactics he used to focus his business and accomplish his goals at such a young age.
Follow Our Guest: Colton Lindsay
Instagram: TheWGR
Facebook: ColtonLindsayTheWGR
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Ah, networking. When it comes to business, it’s something you just can’t do without. Not only is networking the foundation of any relationship, it’s a profitable way to help businesses generate leads. But, it all boils down to acing a networking event.
In today’s episode of Stay Paid, Josh and Luke break down what to do before, during, and after a networking event to help you find the most success.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Let’s face it: breaking into the real estate industry takes an immense amount of grit—something that rising star Tiffany Beltran knows all too well. Fortunately, her determination has paid off tenfold. In the past two years, she has not only closed an abundance of deals, but also has built a notable presence on Instagram.
In this episode of Stay Paid, Josh and Luke sit down with Tiffany, and ask her the ins and outs of just how she has taken both the branding and real estate world by storm in a short amount of time.
Follow Our Guest: Tiffany Beltran
Instagram: amber_romance1
Facebook: tiffany.beltran.988
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
When it comes to business, staying remembered with prospects and clients is the name of the game. But, how do you ensure that you stay top of mind after the initial meet and greet? By using an impression piece.
In this episode of Stay Paid, Josh and Luke discuss what an impression piece is, how you create one that sticks around, and why your business so desperately needs one.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
What does a real estate agent, insurance broker, savvy social media user, and founder of an organization dedicated to bringing together opportunities for Millennials have in common? Simple, Sina Azari.
In this episode of Stay Paid, Josh and Luke invite Sina Azari to discuss how he has found such great success with his business ventures.
Follow Our Guest: Sina Azari
LinkedIn: Sina Azari
Instagram: ceoaccredited
Twitter: ceoaccredited
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
Instagram: https://www.instagram.com/lukeacree
Facebook: https://www.facebook.com/lukeacreeRM/
Linkedin: https://www.linkedin.com/in/lukeacree
Follow ReminderMedia:
Twitter: https://twitter.com/remindermedia
Facebook: https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Cold calling isn’t most people’s favorite method of prospecting, but it’s one of the most effective. How can you really take your technique to the next level?
In this episode of Stay Paid, Josh, Luke, and our Director of Sales, Nick Bianco, discuss the art of cold calling, how you can hone your skills to drive results, and the importance of emotional intelligence when on the phone with a prospect.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Using social media for your business has an abundance of benefits. But due to Facebook’s recent algorithm change, ensuring that your content appears organically on your audience’s timeline can be quite a problem. The solution? Going live.
On today’s episode of Stay Paid, Josh and Luke discuss the marketing benefits of going live on Facebook and provide a few tips to help you make the most out of this popular feature.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
The only way to grow your business is by acquiring new business, and how can you acquire these customers? Prospecting. In this episode of Stay Paid, Josh and Luke discuss the necessity of prospecting for all salespeople, including where to start in your prospecting journey and the strategies you should be implementing to turn your prospects into valuable customers.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
We all know that it’s far too easy to get wrapped up in our products and services and lose sight of human connections. However, the key to sales is that your clients have to know you, they have to like you, and they have to trust you. But, how can this happen? Enter relationship marketing.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
When you provide clients and prospects with items of value, you make the task of moving prospects through your funnel that much easier. All it takes is a well-crafted lead magnet to pull them in. In this episode of Stay Paid, Josh and Luke discuss the components of a solid lead magnet, how to get prospects to click, and the steps you need to take once they do.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Sales isn’t easy. In fact, when it comes down to it, sales is a grueling industry that isn’t cut out for everyone. It takes the right type of person to succeed.
In this episode of Stay Paid, we talk with our Recruiting Manager, Ethan Acree as he discusses what he looks for when hiring the top talent.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Every salesperson knows that the pitch is the bread-and-butter of sales. But, there’s a big difference between selling face-to-face versus selling over the phone. In person, your pitch must change based on the context and setting of every potential deal.
In our most recent episode of Stay Paid, Josh and Luke discuss a situation where they were forced to readjust their pitch, and the foundation of perfecting a pitch in person.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Powerful sales copy is an intricate part of closing a deal. But, for many service-based sales professionals, writing can seem like a daunting task that no one wants to tackle.
In this episode of Stay Paid, Luke and Josh sit down with our very own Digital Designer, Dan Acree, as he provides a framework that you can use to take action, toss aside your fears, and start writing copy that sells.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
When it comes to sales, human connections are extremely important. From nurturing a prospect to developing a relationship that carries you through the close, connecting is a must. However, in order to connect, a salesperson must display a certain level of emotion. In fact, parlaying emotion into sales can help you close more deals and retain more business.
In this episode of Stay Paid, Luke is accompanied by special guest and Director of Sales, Nick Bianco who discusses just how emotion can impact a sale.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Regardless of the industry, growth is a common objective. Enter the extremely popular and slightly controversial term of growth hacking. But, growth hacking is more than another Internet buzzword. In fact, it’s a mindset that must be adopted in order to attain scalable growth.
In this episode of Stay Paid, Luke and Josh take a deep dive into the concept of growth hacking and provide listeners with tips on how to adopt the mentality.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
It’s no surprise that we live in an age where things are being disrupted left and right. As a service based sales professional, it’s imperative to leverage new technology to disrupt the market and stay ahead of your competition.
In this episode of Stay Paid, Luke and Josh give a recap of the Disrupt Tour conference, and tips and tricks to disrupt the market with your social media usage.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
According to the NAR, 87% of new real estate agents fail within the first five years. So, what does it to take to last (successfully) in such a cutthroat industry?
In this episode of Stay Paid, we invite second-year agent, Stephen Acree to share his thoughts on what has helped him find success and land in the top ten out of 800 agents in his area.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Nowadays, content marketing is all the buzz, and for good reason. Not only is it a way to provide your audience with a plethora of consistent, valuable information, it also enables you to stand out from the crowd. While building your content strategy can take trial and error, social media should always be an intricate piece.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
When it comes to sales, oftentimes the hardest part is facing rejection. But, when you’re down on your luck and feel like you have nowhere to go, where should you turn? To your mission and vision statement. Both are the guiding light in your business.
In this episode of Stay Paid, Luke and Josh take a deep dive into the difference behind a mission and statement, how to create one, and the importance in doing such.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
In this episode of Stay Paid, Josh and Luke open up about the challenging topic of a marketing budget, and provide tips and tricks to help you develop a budget that works best for your business.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
In today’s cutthroat business world, any service based sales professional understands the importance of setting themselves apart from the competition. But, there’s more to it than just offering different products and utilizing multiple marketing tactics. In fact, the best way to get a leg up on competition is by creating a unique selling proposition. In this episode of Stay Paid, Josh and Luke explain what a selling proposition is, how to arrive at one, and how it can take your business to the next level.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Our Vice President of Marketing, Josh Stike and Brand Content Manager, Jessica Carlin just returned from Marketo’s Marketing Nation Summit. While they went with the expectation of receiving actionable advice regarding the piece of software we utilize, they were surprised to take away so much more. In this episode of Stay Paid, Josh and Jessi provide a recap of the conference.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Content marketing encompasses a wide variety of client-facing material. If you are thinking of using content as part of your outreach, one of the best jumping off points would be a blog. In this episode of Stay Paid, we talk to special guest Jen Benvenuto about how to get your blog off the ground, and how to make sure it garners return.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
When it comes to business, succeeding is a common objective. But, what it really boils down to is not if you’ll succeed, but rather the path that’s needed to get there. Listen to how S.M.A.R.T goals can help you determine if you’re headed in the right direction towards success.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Have you ever wondered what type of energy you exude? Although it’s not easy to display energy on a daily basis, the benefits certainly outweigh the trouble. As a sales professional, bringing energy and positivity to the table can help you to achieve your business goals. This week we break down how the proper energy will make you successful in business and life.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Nowadays, it’s not so much of the question of if you should be on social media for business purposes, it’s more so of why you should be and what to do when you are there. But, what pages should a service-based professional utilize? We dive into Facebook and Google Business Pages and how they can benefit your marketing efforts and establish your brand.
Visit our website to get more resources and back episodes! https://remindermedia.com/podcast/
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Updated with Part 1 & 2
If you get the contact info of a prospect, it might be difficult to close them over email, but it is an effective way to advance them through your funnel without spending a ton of money in the process. If you want to start utilizing email in your follow-up, follow the tips below to make it worth your while.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Are you trying to schedule more appointments? Do want to land more sales in rapid succession? Do want to expand your territory without having to leave the office? Learning to leverage the phone can help you achieve all three. Dialing for dollars is a lucrative skill, and in this episode of Stay Paid, we talk about the general approach for closing over the phone.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
Getting leads off the internet is the easy part of any paid digital marketing. The hard part comes when you have to reach out and close, but have no fear. We’re going to go through a cold call step by step so you will know exactly how to reach out quick and land the client.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
When it comes to maintaining a funnel, the average salesperson is only following up 1.3 times. But, if you follow up six times, instead of just 1.3 times, you increase the likelihood of getting that prospect on the phone to nearly 90%. So if you’re looking for a way to stand out from the competition, even if you might have the experience or chops of some veteran salespeople, follow up is the key to blowing up overnight. In today's episode, we're going to dive deep into the ways you can dial in your outreach and scale your business.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
2018’s 10x Growth Con was an event to be reckoned with. Even though it was only the second time Grant and his team had thrown it, the turnout was incredible. While most conferences take years to gain momentum, it’s no surprise that Grant Cardone was able to build attendance to nearly 10,000 salespeople in just two years, especially since he spends nearly $1,000,000 in marketing every month. It was such a wonderful experience that we wanted to commit an episode of Stay Paid to everything Luke learned while he was there.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/RMconnect/ Visit www.remindermedia.com to generate more referrals and repeat business.
Year over year, video is eating internet traffic. Service-based sales professionals are in a great position to harness the power of cell phones and relatively inexpensive video equipment. When you are in industries like real estate or insurance, prospects want to get a feel for your personality just as much as they want to get a feel for your product or service. Video is the perfect medium to quickly present yourself to the world and there have never been more platforms on which you can publish your video and expand your brand.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
In the final part of our series on website construction we talk with marketing VP, Josh Stike. He helps us get more detailed about how to leverage landing pages for lead acquisition. From there he’ll provide some more advance tactics like the use of drip campaigns and squeeze pages.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
In this episode of Stay Paid, Josh Stike returns to dive deep into landing page construction. We'll discuss the narrow purpose of landing pages, and what your pages should look like.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
In this series on website construction, we introduce the VP of marketing here at ReminderMedia, Joshua Stike. First, he helps us dive deep into the elements that make up a successful website and some of the psychological aspects of amazing user experience (UX). Then we'll publish two episodes on how to garner leads from landing pages. All three of these episodes will provide listeners with an understanding of how to get started on a profitable website.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/RMconnect
Visit www.remindermedia.com to generate more referrals and repeat business.
The life of a salesperson can vary from day to day, and when there is a lack of structure, it can be easy to let your day get away for you. In an effort to stay on track, it’s important for salespeople to ritualize certain tasks. By completely these four tasks everyday religiously, salespeople can maintain their edge and sell more.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/RMconnect/ Visit www.remindermedia.com to generate more referrals and repeat business.
Some people swear that cold calling is dead. Others wield the phone with success, inexpensively building their book of business. The main factor that differentiates both camps is that the first probably has been going at their phone outreach all wrong. In a world where most industries are focused on inbound, cold calling still occupies an important place in the buyer’s journey, but you have to master your approach.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/RMconnect/ Visit www.remindermedia.com to generate more referrals and repeat business.
Being industry synonymous is the apex of branding for a service-based sales professional. In this episode of StayPaid, we’ll talk about the steps a salesperson needs to take to capture the mind share of an entire community, so that when they think about your industry, the next thing they think about is you.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/RMconnect/
Visit www.remindermedia.com to generate more referrals and repeat business.
The single most important document of your career is your contact list. At ReminderMedia, we are always encouraging our clients to formalize their contact list, but for many, it’s easier said than done. Some salespeople have well-organized CRMs, but many others have no list whatsoever. For salespeople that are just starting out in the game, especially in real estate, we’re going to talk about where you can find contact information, and build out a list that will result in revenue for your entire career.
Follow Luke Acree:
https://www.instagram.com/lukeacree
https://www.linkedin.com/in/lukeacree
https://www.facebook.com/lukeacreeRM/
Follow ReminderMedia:
https://twitter.com/remindermedia
https://www.facebook.com/RMconnect/
Visit www.remindermedia.com to generate more referrals and repeat business.