The Clinical Entrepreneur

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What if one of the biggest reasons your patients are not improving has less to do with the protocol itself… and more to do with whether oxygen, nutrients, and support can actually reach the tissue?

In this episode, I'm unpacking why microcirculation deserves far more attention in clinical practice. These tiny vessels, the arterioles, capillaries, and venules, are where the bloodstream meets the cell. This is where oxygen and nutrients are delivered, waste is carried away, and healing begins. And if that system is compromised, progress can stall.

We talk about why microcirculation may belong right alongside digestion, blood sugar balance, liver support, and the other core areas we tend to think about first. I walk through the patient patterns that should raise a red flag, including diabetes, hypertension, chronic stress, smoking history, sedentary habits, visual changes, cold hands and feet, edema, heavy legs, slow wound healing, and fatigue with exertion.

I'm also sharing Kerry Bone's simple 5-point food strategy for supporting microcirculation: beets, berries, dark chocolate, raw garlic, and green tea.

And we touch on a few targeted herbs that may offer additional support, including Gotu Kola, Bilberry, Hawthorne, Ginkgo, and Cyruta.

If you've had patients who are doing many of the right things and still not progressing the way you'd expect, this episode may shift how you think about what needs support first.

Also, this is the final episode being released on traditional podcast platforms. Starting next week, new episodes will be shared on YouTube. Same content, same teaching, just in a new place.

Resources:

Listen to my brand-new microcirculation training inside Clinical Academy where you'll find my full microcirculation framework, herbal and nutritional protocols, and intake assessment tools
Just getting started or feeling overwhelmed with where to start with a new patient? Grab this free guide, The Five Clinical Non-Negotiables, which covers the first five things I address with every single patient before we do anything else.
Don't forget to Subscribe to the YouTube channel so you don't miss the next episode. And then check out today's episode.

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Your patients aren't disappearing because of their budget or their schedule. In most cases, they stop coming back because of what happened - or didn't happen - during their very first visit.

You know the drill…. they quietly drift off with no warning, no explanation, nothing. So the only thing left to do is construct a perfectly reasonable theory for why it happened. Check.

But here's what I've finally realized: it's not about them at all.

Poor patient retention in a wellness practice isn't a patient problem. It's a communication problem, a structure problem, and honestly, a leadership problem. And the way we fix it is at visit number one.

In this episode I get into:

Why patients start to drift off just as they start feeling better - and what it reveals about how you've communicated with them
The story of a patient I had to let go - and what actually happened
Why your hesitation is quietly signaling to your patients that you're not sure either
The best structure that keeps patients invested from their first visit through the end of their protocol
What I do on Saturday mornings that has nothing to do with office hours

So if your patient retention is lower than you'd like it to be, this episode is a great place to start.

Links:

Practice Strategy Call
Watch this episode on YouTube
Subscribe to my YouTube Channel (@RondaNelson)
Website

If this episode hit close to home, let's talk about your practice. Schedule your free Practice Strategy Call.

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As it turns out, mushrooms may play a far greater role in human health than we originally thought - and as such, may deserve a place in every clinical protocol.

In this episode, I'm joined by long-time herbalist and mushroom expert Lee Carroll for a fascinating conversation about Lion's Mane, mushroom quality, and two new products from Real Mushrooms: Lion's Mane Focus and Lion's Mane Calm.

We talk about why mushrooms may need to be viewed less as an "extra" and more as a foundational part of long-term health support, especially when it comes to cognition, stress resilience, sleep, gut health, and healthy aging.

We also unpack where these two new formulas may fit in practice.

Lion's Mane Focus is designed for brain fog, memory complaints, mental sharpness, and cognition.

Lion's Mane Calm is designed for irritability, stress overload, poor sleep, and nervous system support.

These products are especially relevant for perimenopausal and menopausal women, where we so often see cognitive fuzziness, mood shifts, sleep disruption, and that frustrating sense that something just feels off. But their clinical use certainly does not stop there.

Lee and I also talk about why mushroom quality matters, what practitioners need to understand about choosing mushroom products, and how to think more strategically about using Lion's Mane in practice.

This episode is sponsored by Real Mushrooms.

What we cover in this episode: * Why mushrooms may deserve a place in every clinical protocol * Lion's Mane Focus for cognition, memory, and brain fog * Lion's Mane Calm for irritability, stress, and sleep * Why these formulas may be especially helpful for menopausal women * Why mushroom quality still matters when choosing products * How to think clinically about Focus vs Calm

Resources: Real Mushrooms special offer - Sign up for a Real Mushrooms Practitioner Account, place an order priced at $150 or more on their website, and drop Ronda's name as your referral to get a free bottle of both Lion's Mane Calm and Focus. Practitioners who already have accounts also receive this free gift.

Lee Carroll's website and mushroom course

Lee's blog on Ergothionine - Ergothioneine: Rediscovering a Forgotten Molecule: Royal Lee, Mushrooms, and the Early Clues to Ergothioneine's Power

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The Standard Process price increase and MediHerb price increase have practitioners talking, and they have a right to feel frustrated. This affects inventory, recommendations, protocols, and what patients can realistically afford. But the real problem is not just the price increase. It is what happens when frustration starts driving decisions that should still be clinical.

After a Facebook post in December lit up the practitioner community, I saw reactions all over the board. Some people were frustrated. Some were ready to make big changes. Others were more neutral. And honestly, I understand all of it.

But being frustrated with a company and making the best decision for a patient are not the same thing.

In this episode, I'm sharing my perspective on the whole conversation, including my own history with Standard Process, what the pricing data actually showed when I went back and looked at it, and the five questions I think practitioners need to ask before they start changing products, switching companies, or reworking protocols out of irritation.

In this episode, I cover:

What the price data from 2022 to 2026 actually showed
Why MediHerb and Standard Process are not exactly the same conversation
Why being mad is not a treatment strategy
The five questions to ask before changing products, brands, or protocols
When a higher-priced product may still be the better clinical and financial choice

This is an honest conversation about pricing, clinical judgment, and keeping the patient at the center of the decision.

And if you want support making clinical decisions like this with more confidence, come join us in Clinical Academy.

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I recorded this episode once already, and when my production team went to download the file… there was no sound. I was annoyed, avoided re-recording it for a week, and then finally sat back down, opened my notes, and the very first line said: get your head right before you do anything.

Honestly? That was the perfect reminder - because this episode is really about the mindset and business shifts I wish I had made much sooner.

If I had to start my wellness practice over again today, I would not do it the same way.

In this episode, I'm sharing the five mindset shifts I'd adopt immediately, the mistakes I'd avoid, and the exact things I'd focus on in the first 90 days to build a stronger, more profitable, more sustainable practice.

We're talking about:

Why you need to think like a business owner, not just a practitioner
Why done beats perfect every single time
Why you cannot help everyone - and shouldn't try
The pricing truth most practitioners need to hear
What makes an offer easy to say yes to
What I would stop doing immediately if I were rebuilding from scratch

If you've ever thought, I wish someone would just tell me what I need to do to get started on the right foot, this episode is for you.

And if you're ready to build your practice with real support and strategy, come check out Clinical Business Academy.

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If your patients aren't getting better - despite doing all the right things - blood sugar might be the piece you're missing. I'm walking you through the symptoms, the labs, and the exact protocol I use to stabilize blood sugar in functional medicine patients. This one might change how you see every case you've ever stumped yourself on.

Blood sugar isn't just a diabetic problem. It shows up as brain fog, stubborn weight, hormone chaos, anxiety that won't quit, and patients who are doing everything right and still not getting better. I've seen it so many times - and I've been guilty of chasing the adrenal or thyroid diagnosis when the real problem was sitting right in front of me the whole time.

In this episode I'm walking through the full picture: the symptoms to look for, the specific labs to run (including one simple calculation using two numbers you probably already have), and the clinical approach I use to get blood sugar stable fast.

If you want a checklist that covers all five of the foundational areas I assess with every single patient - including blood sugar - grab my free 5 Clinical Non-Negotiables guide.

And if you want the how behind all the clinical what you already know, Clinical Academy is the place.

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I've heard every excuse about why wellness practitioners don't raise their rates. Things like "my patients can't afford it," or "I don't know enough to charge more," or even "what if they leave?" The underlying fear that keeps your prices low isn't about the money. It's about what you believe you actually deserve.

I recently raised my fees – by only $20. And I laughed at myself - because I know I'm worth more than that. But that small number told me something important: even I get comfortable with what I'm charging. And comfortable is where practices quietly plateau.

In this episode I'm getting real about the actual fears that keep practitioners from raising their rates every so often. The belief that your patients can't afford more is simply not true. The idea that you need to know more before you deserve more isn't true either. People pay for what's important to them. Period.

I'll also share the exact language to use with your patients when your prices go up – you'll be able to communicate the change with confidence, no justification or over-explaining. You'll be surprised at how many people won't even bat an eye. Because the value the work you do.

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I'm just going to say it: you probably don't need as many lab tests as you think. After 23 years in practice, I'm sharing why over-testing is getting in the way of good clinical work - and the only three reasons I'll actually order a test.

I see it constantly: a new patient walks in with a stack of results - stool tests, genetic tests, mold panels, toxin panels, sometimes $3,000 or $4,000 worth - and they're still sick. If the tests had the answer, they wouldn't be sitting across from me.

Here's what I've learned: tests don't give you a diagnosis. They give you data. And data without a thorough clinical history is just expensive noise. The most valuable diagnostic tool you have isn't a lab panel - it's your brain, your questions, and your ability to keep pulling the thread.

In this episode I'm breaking down the only three circumstances where I'll order a test, the clinical history questions most of us never think to ask, and a real case where one almost-missed question changed everything about how I treated that patient.

If you want more of this kind of clinical thinking - how to think through a case, ask the right questions, and trust what you already know, Clinical Academy is where we dig into all of it together.

Resources and Links:

Clinical Academy
Practice Better - patient intake and practice management software
Professional Co-op Services - lab panels mentioned

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If your schedule has more holes in it than you'd like, it's probably not a marketing problem - it's a practice model problem. I'm breaking down the 5 elements of an entry-level, outcome-based program so your patients stop disappearing and you actually get paid for the transformation you deliver.

If every patient you'd seen in the last six months was still active in your practice right now, would your schedule still be partially empty? Probably not.

You have the patients - the problem is keeping them active and engaged. With a typical fee-for-service model, every appointment feels like a ka-ching, ka-ching, ka-ching - and some people simply can't sustain the expense. So they silently drop off.

But there's a better way. Single transactions (e.g. chiro adjustment + a few more supplements) feel like an expense. But when you can offer them a transformation of their health - which is based on the outcome they want - it feels like an investment.

In this episode, I walk you through the five components needed for a transformational offer - from naming the specific problem to finding the right price based on the value of the outcome.

This is a sneak peek into what we do inside Clinical Business Academy - every single day.

To find out where you might be stuck in your own practice, download the free Practice Vitals checklist to find out exactly what to focus on first: Practice Vitals Checklist.

Ready to build a business model that actually works? Learn about Clinical Business Academy.

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If your patient is doing everything right and still not moving the needle, stop changing the protocol. Start here instead. I'm breaking down 3 of my 5 Clinical Non-Negotiables: the foundational things I address with every single patient before anything else, no matter what they came in for.

Here's the unconventional truth: more/better/different protocols aren't the answer. Doing them in the right order is.

I've made this mistake - and watched other practitioners make it as well - for over 20 years. A patient comes in with Hashimoto's so you reach for a typical thyroid protocol. A little iodine, some selenium, and maybe Thytrophin PMG. And it doesn't move the needle one bit. That's because you skipped over the most important part of any clinical presentation.

In this episode, I walk through three of my five Clinical Non-Negotiables - the foundational systems I assess with every single patient before going after their primary presenting complaint.

Learn why upper digestion is absolutely central to everything else. Understand the essential role of bile, and why you cannot out-supplement a nervous system that's stuck in fight-or-flight.

You can find all five of my Clinical Non-Negotiables right here.

And if you want to learn more about using bitters, specific dosing on bile, adrenal testing, and so much more - you can find it in Clinical Academy. 👉 Go to Clinical Academy to get started.

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Great clinician, anemic bank account? Let's identify the real reason you're stuck: you are pricing like a hobbyist. In this episode, I'll show you how offers, boundaries, overhead math, and a clear niche help you finally pay yourself without burning out or working 60-hour weeks.

Inside this episode, I walk you through the five "financial anemia" culprits I see over and over in clinical practices, and the mindset shift that changes everything: people don't pay for functional medicine… they pay for outcomes. We'll talk about building a real offer (not just fee-for-service), reverse-engineering the monthly "nut" you have to crack, plugging time leaks with clean boundaries, and why becoming a specialist makes you a necessity (not a commodity). If you've ever thought, "I just can't charge that," this one's for you.

Ready to address your biggest leak first?

Download the free Practice Vitals Checkup now.

And if you want my eyes on your numbers and your offer, book a Practice Strategy Call!

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Five very different cases, one big lesson: the "obvious" answer is often the wrong one. In this final episode of my 6-part clinical thinking series, I'm giving you real-life updates on five challenging cases - and the six principles these cases reinforced in my own practice.

You'll hear what changed (and what didn't) with everything from a cracked tooth infection and H. pylori progress, to panic attacks with sky-high anxiety, to a stubborn restless leg case that's testing everyone's patience. And then we zoom out, because this is where the real clinical growth happens: how to get the story, how to listen without letting the patient drive the theory, and why treating the system (not just the symptom) is the hill I will die on.

If you want more "boots-on-the-ground" clinical how-to-protocols, strategy, implementation, and what to do when the case gets messy - come join Clinical Academy.

And if your practice feels a little… rickety (been there), Clinical Business Academy can help.

Grab the free "Six Principles of Clinical Thinking" resource.

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A former competitive athlete came to me barely able to function. He had severe nausea, almost constant stomach pain, a known ulcer, crushing anxiety, and unrelenting fatigue.

After looking at his intake forms, it seemed obvious that his digestive system was screaming for help so I did what any practitioner would do - I started by supporting optimal upper digestion.

And everything made him worse.

Bitters? Made him worse. Gallbladder support? Worse. Aloe? Also worse. The PPI worked, then didn't. The DGL helped a little, then stopped.

I kept adjusting the protocol, thinking I just needed the right combination. But every change triggered more panic. Every new supplement amplified his symptoms.

Then I had a huge realization: his digestive system t wasn't the problem. It was just the microphone, amplifying the symptoms. His nervous system was so completely dysregulated that it couldn't regulate around anything - not food, not supplements, not even safety.

And I didn't see it until he was gone.

This is the hardest case I've shared in this series - not because the symptoms were complex, but because I had tunnel vision. I was so focused on fixing his upper digestion and gut that I missed the real driver: a nervous system that had completely gone off the rails and could no longer regulate.

What You'll Learn:

The signs of complete nervous system dysregulation (and why they can be hard to spot)
Why the loudest symptom isn't always what needs addressing first
How asking patients to track symptoms can backfire badly
The difference between stabilizing a patient and trying to fix them (spoiler: some people need 'boring' before they need a protocol)
Why post-viral neuroimmune injury is a whole different beast
What "creating safety" actually means clinically - and why it's medicine

Resources Mentioned:

Free download: 6 Principles of Clinical Thinking
Learn the "how" of functional medicine inside Clinical Academy

Connect with Ronda:

Clinical Academy: rondanelson.com/clinicalacademy
Free Resource: rondanelson.com/6principles

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What causes relentless belching that can clear a room - even after four rounds of H. pylori treatment? A 55-year-old retired dental hygienist had been treated for H. pylori four times. Two rounds of medical intervention and two different functional medicine practitioners tried to help - without success. The infection kept coming back, along with the belching so severe she could clear a room.

The problem? Everyone missed the most important thing: the biofilm.

In this episode, Ronda walks you through the exact three-phase protocol that finally worked: Prep & Prime (biofilm disruption + gentle antimicrobials), Target & Eliminate (targeted killing agents), and Gut Remodeling (barrier repair). You'll learn why starting aggressively often backfires, how to track progress using frequency/duration/intensity, and the unexpected supplement reaction that triggered severe anxiety.

This case is a masterclass in clinical thinking; knowing when to slow down, when to reassess, and why treating the same infection the same way will always give you the same result.

What You'll Learn:

Why biofilms protect pathogens from antibiotics and antimicrobials - and how to disrupt them
The 4-supplement Prep & Prime protocol Ronda used for 2 weeks before using antimicrobials
How to balance aggressive treatment with patient tolerance (and when to pull back)
Why one supplement caused dark, ruminating thoughts - and how we figured it out
The difference between managing presenting symptoms and addressing root cause

Resources Mentioned:

Free download: 6 Principles of Clinical Thinking at rondanelson.com/6principles
Learn the "how" of functional medicine inside Clinical Academy at rondanelson.com/clinicalacademy

Connect with Ronda:

Clinical Academy: rondanelson.com/clinicalacademy
Free Resource: rondanelson.com/6principles

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Twenty years of restless legs. Two failed attempts. One patient who kept coming back anyway. In this episode, I finally figured out what was missing - and it had nothing to do with magnesium, valerian, or sleep hygiene before bed.

This case humbled me. I'd treated her twice before with all the "right" things - minerals, adaptogens, calming herbs, etc., and nothing worked. When she came back a third time, desperate and hardly sleeping, I knew I had to dig deeper. What I found changed how I think about restless leg syndrome entirely.

RLS isn't a muscle problem. It's not a simple mineral deficiency. It's a nervous system excitability disorder driven by overlapping dysfunctions: dopamine signaling, brain iron metabolism, inflammation, and liver function. I discovered the smoking gun was a protein called hepcidin which controls iron trafficking in the body. When inflammation is high and the liver is congested, iron gets trapped. The brain starves. Dopamine drops. And the legs can't stop moving.

In this episode, I walk you through the research that opened my eyes, the labs that finally made sense, and the Phase One protocol I built from scratch. After just two weeks, she's already seeing improvement - not because I treated her legs, but because I treated the right things in the right order.

If you've ever had a case that forced you to start over, this one's for you.

Download the 6 Principles of Clinical Thinking

Join Clinical Academy

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She was convinced it was her thyroid. After years of panic attacks, chronic anxiety, and a body that felt like it was "fighting something," she came to Ronda certain the answer was in her thyroid labs. It wasn't. In this Clinical Thinking case study, Ronda traces the real root cause back to compromised digestion and a nervous system running on stress hormones.

This 28-year-old executive assistant had all the classic signs practitioners often miss: fasting glucose of 71 (a red flag for metabolic instability), light-colored stools, fatty food intolerance, and that telltale mid-back pain at the bra line. She'd been on Armour thyroid since age 13. She'd survived food poisoning in Costa Rica. And every single panic attack? Happened on a day she'd eaten chocolate.

Ronda walks through how she connected the dots, why she started with upper digestion instead of adaptogens, how low glucose and low A1C reveal a system propped up by cortisol and adrenaline, and why the "obvious" first answer is almost never the right one.

You'll also hear a practical tip for managing anxious patients: using AI to create organized visit recaps that satisfy their need for structure and reduce the between-appointment panic spirals.

If you want to develop this kind of clinical thinking in your own practice, download Ronda's free guide: The 6 Principles of Clinical Thinking

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She looked perfect on paper. Impeccable diet. Physically fit. Emotionally stable. Then she walked into my office and said, "I can't stop crying. I can't think. Something is wrong, and I don't know what it is." Her labs told part of the story: CRP at 87, neutrophils through the roof, lymphocytes bottomed out. But there was no fever. No illness. No obvious source. Until she dropped one sentence that changed everything.

This is the first episode of my new Clinical Thinking series where I walk you through real patient cases, step by step, so you can see how I actually think through complex presentations.

In this episode, you'll learn why the obvious answer is rarely the right one, how the 30/30/30 rule can keep you from tunnel vision, and what a cracked tooth taught me about dental history and emotional symptoms.

I also share the exact protocol I used, and why I intentionally kept it simple instead of ordering more tests.

If you want the framework behind how I approach every case, download The 6 Principles of Clinical Thinking.

And if you're ready to develop this kind of thinking, not just follow protocols, join me inside Clinical Academy.

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I'm going to be honest with you: 2025 humbled me.

It wasn't my year. I didn't hit the goals I set. I didn't finish the projects I planned. I spent more time putting out fires than building anything meaningful.

I went from a team of five down to two plus a virtual assistant and I ended up picking up way more work than a business owner should be doing. I was so scattered, so mentally fatigued, that some days I couldn't focus on anything for more than 10 minutes.

There's a joke in my world: 'How many rabbit holes can Ronda go down in one day?' And this year, the answer was... too many.

So this episode isn't a victory lap. It's not 'here's how I crushed it in 2025. It's the truth. Here are the five lessons this year taught me the hard way. And if you're ending the year feeling exhausted, overwhelmed, or like you just barely survived... I see you. You're not alone.

Let's close out 2025 together.

Resources Mentioned:

• Clinical Academy — Join our community of practitioners mastering clinical skills and building thriving practices

• Clinical Business Academy — Ready to build systems that work? Apply here.

• Coming in January: The Clinical Thinking Series — Don't miss it! Subscribe now.

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Those "quick questions" your patients sneak into chats, emails, and hallway drive-bys are quietly draining your time, profit, and clinical excellence. In this episode, I'm pulling back the curtain on boundary creep; what it looks like, why it happens, and the exact phrases you can use to redirect those questions into paid appointments so you can protect your schedule, your sanity, and your bottom line.

So if you've ever given out your cell number, answered a Practice Better chat at night, or tried to handle a full clinical case in your DMs, friend… this one is for you. I'm walking you through how over-access erodes your authority, leads to inferior clinical decisions, and leaves you resentful and exhausted.

You'll hear real stories from my own practice (yes, including the one where I missed a key clinical clue in chat), plus clear, copy-and-paste language you can use by email, phone, in-office, and even at church or the grocery store.

Listen in and then choose one boundary to tighten up this week - and if you want more practical support like this, be sure to join my email list so you never miss what's coming next.

Ready for more support?

Join Ronda's email list and get weekly insights, trainings, and business-building tips you can put into practice right away: rondanelson.com/join

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Big pharma has officially crossed the line: 30-something women are being told they're in 'perimenopause,' and the recommendation (of course) is to start HRT. The truth is that they are tired, stressed, skipping meals, and feeling overwhelmed.

In this ultra-sassy episode, Ronda breaks down the manufactured narrative driving this trend, the physiology that proves it wrong, and a real case from her clinic that highlights how widespread the misinformation has become. Younger women don't need hormone therapy - they need blood sugar support, a well-regulated nervous system, and a meal that isn't toddler leftovers.

Want more clinical clarity like this? You need to be inside Clinical Academy where you get patient-ready protocols, a library of fully searchable trainings, and real-world resources that save time and make your patient care so much easier.

👉 To join Clinical Academy, go to rondanelson.com/clinicalacademy

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In this episode of The Clinical Entrepreneur, I walk you through a real case study of a high-stress, high-anxiety patient who turned things around - no labs, no overwhelm, and no complicated protocol.

Instead, I focused on what I call "the low-hanging fruit": stress, sleep, digestion, and diet. You'll hear the exact questions I asked, the protocols I recommended, and the surprising symptom he revealed weeks later.

Want help building clinical confidence like this?

Join me inside Clinical Academy

🎯 What you'll learn:

My 4 "low-hanging fruit" focus areas
Why Calm Restore and digestive bitters changed everything
When the symptoms tell you more than labs
A surprising clinical insight that connects "mucus in the throat" and heart palpitations

🔁 Share this episode with a fellow wellness practitioner who's stuck in "testing mode" - and let's get back to the basics.

🎧 Listen to more episodes

💬 Let's connect on Instagram

🤲Join my Facebook community

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As the year wraps up, it's time to do more than just "plan for the next." This episode is a clear walk-through to help you celebrate the wins, identify the lessons, and set your business up for a powerful new year.

Inside this episode:

✅ How to reflect on what worked (and what didn't)

✅ Where most practitioners get stuck when planning the next year

✅ The 4-step framework I use to refocus with intention

✅ Two free downloads to help you map out what's next

🔗 Grab the free month 12 resources: The Year-End Reflection Workbook and Next-Year Vision Planner

🎧 Get accountability and support for your business by joining Clinical Business Academy - Click here to schedule a call

📲 Let's build the practice and life you've always wanted… together.

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If you've ever second-guessed your value, avoided raising your rates, or let a patient dictate their own care plan - this episode is for you.

We're diving deep into the silent ways wellness practitioners play small - often without even realizing it. From discounting your services to avoiding visibility, these subtle habits can keep you stuck in a practice that feels more draining than fulfilling.

In this honest, heart-led episode, Dr. Ronda Nelson shares:

The 5 invisible ways practitioners hide in plain sight
Why working harder isn't the answer
How to break out of your comfort zone and become a respected leader
A loving challenge to help you stop shrinking and start growing

You didn't start your practice to stay small. It's time for you to take up more space in the world - and do so unapologetically and with confidence.

👇 RESOURCES + LINKS

🎯 Clinical Business Academy

🎙 Listen to all podcast episodes

💛 Subscribe for weekly videos on practice growth, mindset, and marketing for wellness practitioners.

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Ready for some real talk about what it takes to grow a thriving wellness practice? In this episode, Ronda Nelson shares the truth no one's saying out loud: strategy isn't enough. We'll talk about mindset, fear, ownership, and how to finally get unstuck without working harder or chasing one more "perfect" plan.

🔗 Get weekly support from Ronda

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Got a list of past patients collecting digital dust? 😬

You're not alone, and reactivating them might be the fastest way to fill your schedule.

In this episode, I'm breaking down five simple, low-tech strategies to reconnect with old patients, without feeling awkward, salesy, or desperate. Because sometimes, the easiest growth isn't in new leads… It's in the ones who already know and love you. 💛

✨ Here's what you'll learn: ✅ Why reactivation is the lowest-hanging fruit in your business ✅ 5 proven ways to reconnect (no funnels or software needed) ✅ The exact scripts to make outreach feel natural ✅ How to offer "welcome back" bonuses that feel generous, not gimmicky ✅ A mindset shift that makes reactivation feel like service, not selling

If you've been focused on chasing new leads while your old ones fade away, this episode will help you turn forgotten patients into repeat clients (and reliable revenue).

📍 Join Clinical Business Academy: Get coaching, systems, and strategies to grow your practice

📍 Subscribe to The Clinical Entrepreneur

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Be honest, is your plan for next year basically "get more patients"? 🙋‍♀️ If so, we need to talk. Because hope isn't a strategy… and winging it won't grow your practice.

In this episode, I'm showing you how to create a simple, strategic practice growth plan that actually works, one that's grounded in data, clarity, and focus (not endless to-dos or wishful thinking).

✨ Here's what you'll learn: ✅ The 4 practice metrics every clinician should track before planning anything ✅ How to evaluate what's working (and ditch what's not) ✅ Why decluttering your offers and systems matters more than adding new ones ✅ How to build a quarterly growth plan that keeps you on track all year ✅ The mindset shift that makes planning feel exciting, not overwhelming

If you've been "busy" but not growing, this episode will help you reset, refocus, and plan for real success in 2026.

📍 Download your free resources: Practice Metrics Cheat Sheet + Year-In-Review Planning Guide

📍 Join Clinical Business Academy: Step-by-step coaching to help you grow a profitable, sustainable practice📍 Subscribe to The Clinical Entrepreneur

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Let's talk about the thing no one wants to admit: debt. 💸

In this episode, I'm pulling back the curtain on my own financial crisis, including how I racked up $750,000 in business debt, hid under my desk when the IRS came knocking (yes, really), and eventually paid it all off in less than 3 years.

If you're carrying financial stress as a wellness practitioner, you're not alone. And you're definitely not a failure.

Here's what you'll learn: ✅ The wake-up call that forced me to face my finances ✅ The simple spreadsheet strategy I used to track every penny ✅ Why I chose the Snowball Method (and how it gave me momentum) ✅ How I raised my prices and said NO to shiny objects ✅ The mindset shift that changed everything: "You can't fix what you won't face"

This isn't about budgeting tips or cutting out lattes. This is about ownership, strategy, and freedom.

Whether you're dealing with student loans, credit cards, or business debt—this episode will give you hope and a real path forward.

📖 Want help building a business that supports your life (not the other way around)? Check out Clinical Business Academy

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Are you stuck in perfectionism mode? Spending hours tweaking things that are already good enough? Waiting to launch until everything is "just right"?

In this episode, I'm getting real about perfectionism – because as a recovering perfectionist myself, I see it holding back too many talented wellness practitioners from building the practices they deserve.

Perfectionism isn't about high standards. It's about fear. And it's keeping you stuck.

✨ Here's what you'll learn:

Why perfectionism is rooted in fear (not excellence)
The real cost of trying to make everything perfect
How to break the perfectionism cycle with the 10-80-10 rule
Why "B minus work" is exactly what your practice needs
How to delegate without losing control
The enemy of perfectionism (hint: it's progress)

If your business feels stuck, if you're exhausted from trying to control every detail, or if you're the bottleneck in your own practice – this episode is for you.

Want help breaking through perfectionism and building systems that work?

📍 Join Clinical Business Academy

📍 Subscribe to The Clinical Entrepreneur #TheClinicalEntrepreneur #PerfectionismInBusiness #WellnessPractitioner #PracticeGrowth #BusinessMindset

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If you've been looking for a way to add consistent revenue to your practice without selling more supplements or adding more appointments, this episode is for you.

We're talking about creating a non-clinical product bundle using everyday items your patients already use and love, like toothpaste, shampoo, barrier creams, or non-toxic cleaners. Only this time, you're the trusted source, not Amazon or Target.

In this episode, you'll learn:

✔️ What to include in a non-clinical monthly or seasonal bundle

✔️ How to theme, price, and package it simply

✔️ Easy fulfillment options (no tech headaches required)

✔️ Messaging that builds trust and retention, not pressure

💡 Whether you offer in-office pickup or use a service like Fullscript to ship, this is one of the easiest ways to start generating recurring revenue in a way that feels completely aligned with your mission.

👇 Want help implementing recurring revenue strategies like this one?

Learn more about Clinical Business Academy

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If your income feels like a rollercoaster, you’re not alone — most wellness practitioners struggle with inconsistent revenue. In this episode, we’ll break down practical ways to build a steady, predictable income by adding recurring revenue streams to your cash-based practice.

We’ll cover:

✔️ The 3 types of recurring revenue models

✔️ How to choose the best one for your practice

✔️ Common mistakes practitioners make

✔️ Real-life examples that actually work

Whether you’re brand new to the idea or ready to scale, this episode will give you a step-by-step plan to stop chasing the next appointment and start creating financial peace of mind.

👇 Check out the 12-Month Business Growth Plan and click on Month 10!

You’ll find two amazing resources to help you create a simple membership in your practice:

• Membership Implementation Checklist

• 50 Low-Cost Membership Gift Ideas

🎙️ Be sure to subscribe so you never miss an episode of The Clinical Entrepreneur!

And let’s build the practice and life you’ve always wanted… together.

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Have you ever meant to follow up with a patient… and then life happened? The sticky notes, the to-do lists, the reminders you forgot to check, and suddenly a week has gone by. At this point, it feels awkward to respond, and you realize you seriously dropped the ball. I’ve been there, and it’s no fun.

In this personal episode of The Clinical Entrepreneur Podcast, I’m sharing what’s not been working and how I’ve finally figured out how to automate these follow-up tasks in a way that feels human, not robotic.

Good intentions and a memory-dependent system will never get the job done consistently. But I finally figured out how to create follow-up automations that feel human, sound human, and make the patient/recipient feel as if they’re talking to me.

Here’s what you’ll learn in this episode:

Why manual follow-ups will always break down (it’s not your fault)
The mindset shift that makes automation feel personal, not cold
Why Practice Better or Jane can’t replace a real CRM (and how they work together)
The 3-step starter plan to simplify tags and build one workflow at a time
Quick-win automations you can set up now… like new patient check-ins, supplement nudges, and reactivations
How AI can help you write evergreen messages that sound warm and human

And because I don’t want you to just hear the idea, I want you to use it, I’ve also included a free resource with the exact Review Request Automation we use in our practice. It’s short, simple, and effective. Tag the right patients, let it run, and watch those reviews come in like clockwork.

🎁 Download the Review Request Automation Here

Because when your patients feel cared for consistently, they stay, they refer, and they want to tell everyone about you!

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When was the last time you told your patients “thank you” in a way that made them feel truly valued? Patient appreciation events are one of the fastest ways to build loyalty, generate referrals, and strengthen your community—but most practitioners skip them because they feel overwhelming.

Here’s the truth: hosting an epic event doesn’t have to be complicated, expensive, or stressful. With the right plan, it can be simple, fun, and one of the best marketing strategies you’ll ever use.

In this episode of The Clinical Entrepreneur Podcast, I’m sharing exactly how to plan, promote, and host a patient appreciation event that makes your patients feel like VIPs while boosting your practice growth at the same time.

You’ll learn:

Why appreciation events instantly boost loyalty and referrals
How to plan your event without blowing your budget
The promotion system that gets people in the room
Fun activities to make your event unforgettable
The follow-up plan that keeps momentum going

Plus, grab your free Patient Appreciation Event Checklist and start planning today.

Because when your patients feel appreciated, they stay, they refer, and they rave.

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Be honest… do you secretly cringe when you think about posting on social media? 🙋‍♀️ You’re not alone. Most of us don’t have the time, energy, or desire to keep up with posting every day, but it’s still one of the best ways to connect with new patients and build trust with your community.

That’s why I created a shortcut: 15 photos + 25 captions. With this simple system, you’ll have a library of ready-to-go posts that make showing up online way less overwhelming. No dancing, no endless scrolling, and you don’t even have to show your face if you don’t want to.

In this episode of The Clinical Entrepreneur Podcast, I’ll walk you through how to take the pressure off and finally make social media feel doable, even if you’ve hated it up until now.

🎯 KEY TAKEAWAYS:

00:00 – Why social media feels overwhelming for practitioners 02:00 – The truth: it’s still the #1 way to reach new patients 06:00 – Story of a doctor who committed to 90 days of “messy posting” 09:40 – Key mindset shifts: consistency over perfection 11:20 – The “Keep It Simple” system: 15 photos + 25 captions 20:40 – 7-day action plan + free Social Media Starter Kit

This isn’t about becoming an influencer, it’s about creating a simple, repeatable system that keeps your content flowing, your practice visible, and your sanity intact. Want More Support? Here’s Where You Can Find It:

👉 Grab my Social Media Starter Kit — 15 easy photo ideas + 25 plug-and-play captions (plus a bonus AI prompt to spark even more)

🎓 Clinical Business Academy — Get step-by-step coaching to help you streamline your systems, grow your revenue, and build a business that works for YOU

📚 Clinical Mastery Facebook Group — Join our free community of like-minded practitioners for peer support, resources, and connection

🔀 Watch this episode here — If you loved this episode, don't forget to subscribe and leave a review! 💖 Your feedback helps me create more content that supports you and your journey to building a thriving wellness practice.

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Your menopausal patients are struggling with something they might not even be telling you about - and it’s impacting their confidence every single day. 💕

Here's what I see happening in practices everywhere: We're incredible at addressing hot flashes, hormone imbalances, and sleep issues. But when our female patients look in the mirror and don't recognize themselves? We're sending them straight into the arms of the beauty industry with solutions that don’t often work.

When estrogen drops during menopause, women lose 30% of their collagen in just five years. While they're spending hundreds on supplements that don't absorb or creams that can't penetrate the skin, we have the knowledge to help them naturally - and it's a huge missed opportunity.

In this episode, I'm sharing how to bridge this gap in your practice with natural solutions that actually work, plus how to create profitable beauty memberships that serve your patients while generating recurring revenue.

🎯 KEY TAKEAWAYS:

1:29 - Why we're missing this crucial piece of menopause care 4:32 - The science behind collagen loss (and why it matters) 6:18 - Why most collagen products fail your patients 13:29 - The only collagen ingredient with real clinical backing 17:00 - My go-to nutrients for skin support protocols 18:55 - Gotu Kola: why I call it "face lift in a bottle" 19:20 - Simple additions that make a huge difference 20:03 - Ergothionine: the mushroom compound your patients need 22:33 - Tremella: nature's hyaluronic acid alternative 27:03 - Creating a profitable beauty membership in your practice

This isn't about vanity - it's about comprehensive care for the women who trust us with their health. When we address what's happening to their skin alongside their other menopausal symptoms, we're treating the whole person, not just the symptom list.

Whether you're a chiropractor, functional medicine doctor, acupuncturist, or nutritionist, this episode gives you the tools to expand your menopause protocols and create additional revenue streams that truly serve your female patients.

🎓 Ready to expand your clinical toolkit? Learn more at Clinical Academy

🍄 Check out Real Mushrooms* - There are SO many great products from this company to help support skin health

🎙 Learn how to design a perfect patient program — Check out this episode of The Clinical Entrepreneur to get my simple 7-step framework to create a patient program

🎓 Clinical Business Academy — Get step-by-step coaching to help you streamline your systems, grow your revenue, and build a business that works for YOU

📚 Clinical Mastery Facebook Group — Join our free community of like-minded practitioners for peer support, resources, and connection

*This is an affiliate link, which means we may earn a small commission (at no extra cost to you).

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Can we be real for a hot minute? I hired and fired 9 people in 11 months - talk about learning the hard way! 😅 But here's the beautiful thing about messy seasons: they teach us exactly what we need to know.

If hiring feels like expensive gambling (been there!), this episode is your roadmap to finding team members who actually GET your vision and want to grow with you. I'm sharing my "trap door" method that turned hiring disasters into dream team wins.

The game-changer? A simple 3-minute video that reveals everything a resume can't. Out of 180 applicants, I found my perfect people in seconds - no more wading through fake credentials or crossed fingers!

✨ WHAT YOU'LL LEARN:

0:00 - My hiring confession (9 people in 11 months!) 2:18 - The real cost of bad hires (it's not just money, babe) 4:39 - Getting crystal clear on WHO you're actually hiring 7:03 - Culture fit over skills: why this changes everything 11:39 - The "trap door" method that saves your sanity 13:54 - Personality tests: your secret screening weapon 16:20 - 3-minute videos: pure hiring magic 18:44 - Social media detective work (essential!) 20:56 - Onboarding that makes them never want to leave

This isn't about settling for warm bodies - it's about finding YOUR person who believes in what you're building. Someone who sees your vision and says "YES, let's do this together!"

Your dream team member is out there, beautiful. Let's find them! 💕

📋 Download Now: The Comprehensive Wellness Practice Hiring Bundle

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Are your business systems collecting dust? You're not alone. Most wellness practitioners create systems that end up outdated, ignored, or completely forgotten.

In this episode, I'm joined by David Jenyns, author of the brand new book "Systems Champion," and we're diving deep into why most practice systems fail and the game-changing solution that actually works.

David reveals the concept of the systems champion - that crucial team member who keeps your systems alive, updated, and actually being used when you get distracted by the next shiny object.

We explore the exact personality traits to look for when hiring your systems champion, how AI is revolutionizing (not replacing) business processes, and why even solo practitioners can't afford to skip systemization.

Whether you're drowning in chaos or you've tried to build systems before without success, this conversation will transform how you think about creating a business that truly runs without you.

📚 Get David's new book "Systems Champion" on Amazon*

🔗 Learn more about David's work

🔗 Check out System Hub software mentioned in the episode*

*This is an affiliate link, which means I may earn a small commission (at no extra cost to you).

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Hey friends, can I get real with you for a minute? If you've ever wondered what perimenopause actually looks like for someone who's supposed to have it all figured out — spoiler alert: I definitely didn't — this episode is me pulling back the curtain on the messy, vulnerable truth of my own menopause journey.

I'm sharing everything, and I mean everything. The early warning signs I completely ignored (hello, three cups of ice daily from Starbucks!), the transfusion-level anemia that finally woke me up to what was really happening in my body, and the moment I stood crying in my closet because I knew I'd never wear my favorite sweaters again.

This isn't your typical clinical discussion about hormones. This is the raw, honest truth about what it's like to navigate perimenopause when you're so busy taking care of everyone else that you miss your own red flags. I'm talking about the supplements that failed me for months, the protocols I tried that didn't work, and the one thing that finally gave me my life back (hint: it wasn't what I expected).

I also dive deep into why I chose to go through menopause without HRT — and trust me, I know this might ruffle some feathers, but I'm sharing my clinical experience and personal reasoning. Plus, I'm breaking down my current approach to supporting women through this transition, including my go-to protocols with herbs like Tribulus for hot flashes and Chaste Tree for perimenopause support.

Whether you're in the thick of your own menopause journey or you're a practitioner looking to better support your patients through this season, I'm hoping this episode gives you both the clinical insights and the real-world wisdom that only comes from actually living through it.

We're covering perimenopause symptoms beyond just hot flashes, natural hormone balancing strategies, the crucial role of liver detoxification and gut health in hormone production, and why self-care and boundaries become absolutely non-negotiable during this transition.

Here's what you'll walk away with:

The real symptoms of perimenopause that nobody talks about
Natural protocols for managing menopause symptoms effectively
How liver health and hormone balance work together
Why this season requires extra self-care (not less!)
My clinical approach for supporting women through menopause

This conversation is my gift to every woman who's ever felt like she was drowning in her own body and every practitioner who wants to show up better for the women they serve. You're not broken, you're not alone, and there absolutely is hope on the other side.

The Surprising Risks of Bioidentical Hormones No One is Talking About - Don't forget to check out the interesting episode I mentioned in today's podcast!

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I used to be that scattered practitioner throwing everything at patients hoping something would stick. Sound familiar?

In this episode, I'm sharing the monthly planning breakthrough that transformed my practice after I completely overwhelmed a chronically fatigued friend with random protocols. (Spoiler: it didn't go well!)

Instead of those overwhelming supplement lists we've all been guilty of, I'll walk you through my simple 4-part monthly framework that builds trust, improves compliance, and actually gets results. Plus, I'm spilling the tea on my AI prompt that cuts planning time in half!

🎯 KEY TIMESTAMPS:

2:25 - The wake-up call: How I was failing my patients with scattered protocols 6:51 - The 4-part monthly framework that changes everything 9:17 - Real example: Month 1 protocol for gut health and inflammation 13:55 - My game-changing AI prompt (this will blow your mind!) 16:15 - How to communicate monthly plans to build patient trust 18:37 - Why focusing on ONE goal per month gets better results

This isn't just about organization, friend - it's about creating that sense of safety your patients crave while making your job SO much easier. When your people know exactly what to expect each month, magic happens.

Ready to ditch the overwhelm and start creating plans that actually work? This episode is your roadmap to systematic success!

📋 GRAB THE FREE RESOURCE: Get my complete AI prompt + 3-month protocol example

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If your patients show up once and never return, you’re not alone - but there’s a better way. In this episode, we’re breaking down how to create a patient loyalty program for your wellness practice that actually works.

You’ll learn how to reward healthy habits, encourage follow-through, and build meaningful relationships that keep patients coming back for more. I’ll walk you through step-by-step strategies to increase retention, improve outcomes, and create consistent revenue - all without relying on complicated software or sales tactics.

Whether you’re new to practice or looking to simplify your systems, this episode gives you the tools and confidence to start building long-term patient loyalty today.

🎁 Don’t forget to grab the free resource: The Patient Loyalty Quickstart Guide

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Whether you’re moving into your first office space or re-negotiating a lease you’ve had for years, this episode will change how you think about real estate.

I’m joined by Colin Carr, CEO of CARR , and together we’re unpacking the biggest commercial real estate mistakes wellness practitioners make - and how to avoid them.

We talk about how to negotiate like a pro (even if it’s your first lease), the real story behind tenant improvement allowances, and what to look for in a space that actually supports your business growth.

If you’ve ever wondered whether location is really that important, how to spot a bad lease, or how to avoid getting taken advantage of… this is your sign to hit play.

📍 For more info about CARR and Colin’s mission to help healthcare practitioners seamlessly navigate real estate deals, visit: https://carr.us

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If you feel like your wellness practice is stuck on repeat - constantly chasing new patients, drowning in admin tasks, and praying for more consistent income - you’re definitely not alone.

In fact, these are the top three business challenges I hear from nearly every practitioner I coach.

In this episode of The Clinical Entrepreneur, I’m unpacking exactly why these problems keep showing up (spoiler: it’s not just you) and how to shift out of survival mode into real, steady growth. We’re talking simple strategies, mindset shifts, and no-fluff solutions that actually work in a wellness practice.

Whether you’re a solo provider or have a small team, this episode will help you:

✅ Simplify your marketing and attract the right patients

✅ Create the most important systems that save time (without losing control)

✅ Be strategic about how you offer your services and generate more revenue

And if you’re ready to stop doing it all alone, I’ll show you how we do it step-by-step inside Clinical Business Academy.

With the right tools and support, running a business becomes easy!

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If you see patients who struggle with stress, anxiety, perimenopause, or insomnia - this episode is for you.

I’m breaking down the newest clinical research on adrenal health, adaptogens like ashwagandha and rhodiola, the real scoop on licorice, and proven herbal protocols that support a healthy stress response and better sleep.

Here’s what you’ll learn:

Why “adrenal fatigue” is a misleading label - and what to focus on instead
The impact of a flattened cortisol curve on burnout & memory
My favorite adaptogens and calming herbs to reset the HPA axis
How to use licorice to extend cortisol - and rebuild the gut at the same time

Plus, I’ll give you a peek at my go-to herbal combinations and simple strategies that work - even with your busiest patients.

Whether you’re a new clinician or a seasoned pro looking for a quick clinical refresher, this episode will help you feel more equipped and confident to support your stressed-out patients naturally.

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Ever found yourself knee-deep in a lab report, trying to explain every little detail to a patient - only to watch their eyes glaze over? You’re not alone. In this episode of The Clinical Entrepreneur, we’re talking all about how to simplify lab result explanations in a way that’s clear, empowering, and actually makes patients want to follow through.

Whether it’s food sensitivity panels, hormone testing, or blood chemistry markers, your patients don’t need the full textbook rundown - they need the aha moment. And that’s where your storytelling skills (and a few AI tricks) come in.

In this episode, I’m sharing:

Why overexplaining can hurt compliance and retention
The one mindset shift that changes how you deliver results
Smart ways to use analogies and metaphors (even if you’re not a natural storyteller)
How to use AI safely to simplify your notes, with no HIPAA violations
And a fun freebie that gives you all the prompts, scripts, and shortcuts to make this easy

If you’re ready to go from long-winded to lightbulb moments with your patients, this episode is for you.

🎁 Grab the free guide: From Lab Results to Lightbulbs

Includes AI prompts, storytelling examples, and patient-friendly explanation templates.

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If your brain is a cluttered inbox of to-dos, patient follow-ups, supplement orders, and social media reminders… this episode is your new best friend.

We’re talking SOPs - Standard Operating Procedures - but not the corporate, 57-page version. These are simple, no-fluff systems that help you organize your day, delegate tasks, and stop wasting time on things you do over and over again.

Inside this episode, I’ll walk you through:

What an SOP really is (and what it isn’t)
The 3 areas of your business that desperately need one
The best tools for creating SOPs - no tech wizardry required
A simple 4-step strategy to get started this week (for real)

Because when your business runs on repeatable systems, you finally get your brain - and your time - back.

Whether you’re running solo or have a small-but-mighty team, this episode will help you work smarter, breathe easier, and set your future self up for success.

Let’s simplify the behind-the-scenes so you can focus on what you do best - taking care of people.

📘 Download Free Resources - check out Month 7 for two free tools to help you get started fast.

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Have you ever thought everything was going just fine in your practice… only to realize (a little too late) that your patients were quietly confused, overwhelmed, or even frustrated?

Yikes. 😬

The truth is, your patients are the only ones who can tell you how your practice is actually doing - and if you’re not asking for feedback, you’re flying blind.

In this episode, I’m breaking down four super simple (and low-tech!) ways to collect patient feedback that will help you:

Identify areas that need improvement
Provide a better patient experience
Create stronger relationships and better patient retention
AND gather raving testimonials that do your marketing for you

We’ll talk about what to ask, when to send your survey, how to use tools like Google Forms or Typeform, and how the Net Promoter Score (NPS) can give you a quick pulse check on how things are really going behind the scenes.

This podcast is all about creating a simple process that allows your patients to provide real-time feedback about their experience and collect their raving reviews at the same time.

Here’s What You’ll Learn in This Episode:

The 4 survey types every practice should be using
How to use feedback to increase retention and reduce drop-off
The one NPS question that shows who’s loyal - and who might potentially sabotage you
How to use tools like Google Forms, Typeform, and Practice Better to make it simple and streamlined
Exactly what to ask (and when) to collect glowing testimonials

If you’ve ever wondered what your patients really think about working with you or how to get more meaningful feedback, this is your sign to just start asking.

And I’ll walk you through how to do it, step by step.

Want More Support? Here’s Where You Can Find It:

🎓 Clinical Business Academy — Get step-by-step coaching to help you streamline your systems, grow your revenue, and build a business that works for YOU 📚 Clinical Mastery Facebook Group — Join our free community of like-minded practitioners for peer support, resources, and connection

🎁 Grab the free resource: The Patient Feedback Roadmap to download the survey templates, email scripts, and everything you need to make this ridiculously easy to implement right away!

Subscribe & Review: Watch this episode here! If you loved this episode, don’t forget to subscribe and leave a review! 💖 Your feedback helps me create more content that supports you and your journey to building a thriving wellness practice.

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As wellness practitioners, we care deeply - sometimes too deeply. So what do you do when the people you love won’t take your advice? In this vulnerable episode, I’m sharing what happened when my own parents rejected the help I offered, and how I’m learning to keep my heart soft without carrying the weight of other people’s choices.

We’ll explore:

Why patients (or loved ones) reject help - even when they ask for it
What it means to “plant the seed” without attachment
3 mindset shifts to protect your heart and keep your peace
A powerful reminder: you’re not a failure - you’re just not their person right now

This is the episode every practitioner needs when their heart is hurting.

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If you’re wondering why your patients ghost after a great first visit, this episode is for you. In today’s show, I’m sharing my 3-step follow-up system that builds trust, boosts patient compliance, and turns casual clients into loyal, long-term patients.

You’ll learn when to reach out, what to say, and how to keep track of it all, even if you’re running your practice solo. Plus, I’ll share real-life message examples and ideas to personalize your touchpoints without burning out.

This is one of the most overlooked parts of running a practice - and it’s also one of the easiest ways to stand out and grow a business you love.

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Let’s be honest… “networking” probably makes you think of awkward small talk, forced smiles, and some guy handing you his business card while telling you about his “next big thing.”

Hard pass, right?

But here’s the truth: referral marketing is still one of the most powerful ways to grow your practice - especially if you do it with heart.

In this episode, we’re flipping the typical networking script and turning it into something that feels natural, generous, and actually fun. Whether you’re a solo practitioner with zero time or you’re just not sure where to start, I’m showing you how to build meaningful referral relationships that bring patients through your door consistently - without feeling like a desperate weirdo.

Here’s what we cover:

Why most referral efforts fail (and how to avoid common mistakes)
How to connect with the right people, authentically and without pressure
What to say in emails or DMs that get noticed (and feel good sending)
How to stay top of mind without being annoying
The simple tracking system that keeps your networking strategy organized and intentional

PLUS: I’ve got two free resources waiting for you:

Referral Connection Tracker
Referral Email Templates + DM Scripts

This is your sign to stop waiting for patients to magically find you… and start building a referral system that works on autopilot.

🎧 Hit play and let’s grow your practice, one relationship at a time.

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What do you do when the business you’ve built no longer feels aligned - and the only way forward is to work through the mess and start over?

In this powerful episode of The Clinical Entrepreneur, Dr. Lindsay Erickson shares her journey of leaving a long-standing business relationship, starting over as a solo practitioner, and navigating one of the hardest seasons of her professional life.

With honesty, grit, and zero sugarcoating, Lindsay opens up about:

✅ The moment she knew it was time to go solo

✅ How she designed systems to support her growth

✅ The emotional blow of losing her top employee overnight

✅ How automation helped save her practice

✅ And the mindset shift that pulled her out of burnout

If you’re facing a big decision, feeling stuck, or struggling to bounce back from your own version of “rock bottom,” this episode is for you.

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The Gut Revolution: What the Latest Science Tells Us

The gut microbiome continues to be a hot topic for researchers worldwide. The newest research from 2025 is rewriting the playbook on how we understand health, disease, and everything in between.

In this episode, I’m unpacking 8 fascinating new studies on the microbiome, covering everything from teenage gut health and menopause metabolism to fermented foods, the role of fiber, oral-gut connections, and even pediatric hypertension.

Whether you’re supporting hormone balance, detox, metabolism, or immune health, these studies will give you a fresh perspective and a better understanding of how to implement gut health protocols in practice.

Here’s what we’ll cover:

✅ How C-section delivery and screen time alter teenage microbiome

✅ The fetal microbiome during gestation, thanks to mom

✅ Menopausal microbiota and what it means for mood + metabolism

✅ Green coffee extract for gut-induced obesity (yep, it’s real)

✅ Oral health, periodontitis, and the role of gut health

✅ The correlation between hypertension in kids and an altered microbiome

✅ Surprising ‘information’ (albeit incorrect) about fermented foods, antibiotics, and the gut

🎁 Bonus Resource: Download the Soluble & Insoluble Fiber Food List for easy patient handouts:

If your protocols are missing the mark when it comes to optimizing the gut microbiome, this episode will open your eyes and help you level up your clinical acumen.

🎧 Listen in now and bring your nerdy notebook - cuz this one’s loaded.

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From mast cells and microplastics to bile acids and B1 - this episode is a clinical deep dive you won’t want to miss.

If you’re a wellness practitioner who loves learning the why behind what’s happening in your patients’ bodies, you’re going to love this one. In this solo episode, I’m recapping some of the most cutting-edge insights I gathered at a recent CellCore clinical conference - and trust me, this one’s packed.

We’re talking about:

👉 What LPS really tells you about your patient’s gut (and heart disease risk)

👉 Why bile acids are a big deal for hormones, detox, and gallbladder health

👉 The surprising truth about mast cells, estrogen, and EMF sensitivity

👉 How trauma physiology, drainage, and cellular voltage are deeply connected

👉 Why B1 deficiency might be the silent root of everything from GERD to dementia

👉 The link between microplastics and IBD—and what to test for

👉 Hidden fertility insights (like how eggs actually choose sperm)

👉 The real root causes of depression no one’s talking about

👉 Tonsillectomies, C-sections, toxic load, and breast explants—yep, we’re going there

This is one of those episodes you’ll want to listen to twice, take notes, and send to your practitioner bestie. Because the more we understand the root causes, the better we can support our patients—especially the tough cases that conventional medicine can’t figure out.

🎧 Tune in and let’s level up your clinical toolbox - one insight at a time.

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“What should I even say in an email?” If that question has ever stopped you from sending regular emails to your patients, this episode is for you.

In today’s episode of The Clinical Entrepreneur, we’re talking about how to use AI to write a simple, effective nurture email series that actually sounds like you. You’ll learn how to train your AI to know your voice, your values, and your patients - so you’re not starting from scratch every time.

Here’s what you’ll learn:

✨ What a nurture series is (and why every practice needs one)

✨ Why email still outperforms social media for trust + conversions

✨ The 5 steps to “train” your AI to write like you

✨ How to batch your emails in a single afternoon

✨ What to say, how to say it, and where to put it!

If writing emails makes you cringe or freeze, this episode will change the way you think about marketing. And if you’ve been ignoring your email list, now’s the time to show it some love.

📥 Don’t forget to grab your free resources: How to Train Your AI to Write Patient Emails + Weekly Email Planner here!

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You don’t need a sales funnel. You don’t need a VA. And you definitely don’t need a huge Instagram following to grow your practice.

What you do need? A way to get in front of a new group of people who already care about what you have to say. And that’s exactly what being a podcast guest does.

In this episode, I’m spilling the tea on why being a guest on someone else’s podcast is one of the best (and most overlooked) marketing strategies for wellness practitioners like you.

Whether you’re flying solo, in the process of scaling your practice, or just starting out, this is something you can do right now to get your name out there, build trust, and get more eyes on your practice in the most organic way possible.

I’m breaking it all down step by step - no PR team required.

Here’s What You’ll Learn in This Episode:

✨ Why you don’t need to be famous to land a podcast spot

✨ How to find the right podcasts (even if you’re brand new)

✨ What to say in your pitch (with a copy/paste email template!)

✨ Topic ideas that get instant attention

✨ What to do after the episode airs to turn listeners into warm leads

If you’ve been stuck trying to “do more marketing,” this episode is your permission slip to try something different - and likely way more effective.

Want More Support? Here’s Where You Can Find It: 📌 Clinical Business Academy – Get the systems, strategies, and community you need to grow the practice of your dreams. 📌 Free 12-Month Business Growth Plan – Start building a business that works for you, not against you. 📌 Clinical Mastery Facebook Group – Connect with like-minded practitioners who get it and are here to support you.

Subscribe & Review: Watch this episode here! If you loved this episode, be sure to subscribe and leave a review! 💖 Your feedback helps me create more of the content you need to build the practice (and life!) you love.

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If the word “marketing” makes you break out in hives, you are not alone.

Most wellness practitioners didn’t get into this work because they wanted to become full-time marketers, post 24/7 on Instagram, or host flashy online events. You’re here to help people heal - not become a content-producing machine.

But here’s the thing: if no one knows who you are or what you do, it’s going to be really hard to grow the practice (and life) you want.

The good news? You don’t need complicated tech, a big ad budget, or a virtual assistant just to show up online. In fact, some of the most effective marketing strategies right now are also the simplest.

In this episode of The Clinical Entrepreneur, I’m giving you 10 of the best, high-impact ways to market your practice - especially if you’re a team of one, short on time, and allergic to self-promotion.

Here’s What You’ll Learn in This Episode: ✨How to create trust-building content without being on social all day

✨The four (maybe five) emails that encourage the reader to schedule

✨Why mini workshops and casual Q&As beat webinars every time

✨Where to post and share your free offer for maximum visibility

This is for the practitioner who wants to stay in their zone of genius - serving patients - and have a practice that stays full without grinding it out online.

📌 Need help figuring out which strategy fits you best? DM me @drrondanelson and let’s find the one that feels like a good fit!

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Watch this episode here! If you loved this episode, be sure to subscribe and leave a review! Your feedback means the world to me and helps me keep creating content that helps you grow a thriving, sustainable practice.

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Think free downloads are outdated? Think again. One small, helpful resource can completely change how people see your practice - and how easy it is for them to say “yes” to working with you.

In this episode of The Clinical Entrepreneur, I’m walking you through exactly how to create and use free resources (without the marketing lingo, tech overwhelm, or perfectionism). We’re talking checklists, mini-guides, or short videos that solve one small problem and make a big impact.

Here’s What You’ll Learn in This Episode: ✅ What a free resource actually is (and why I’m ditching the term ‘lead magnet’) ✅ How one simple freebie can build incredible trust and get people on your email list FAST ✅ Real-life examples of how to use them online and in your office ✅ Why done is better than perfect - and how to get your freebie out into the world ASAP

If you’ve ever thought, “I don’t have time to market,” this episode will show you how to market smarter - not harder.

🎁 BONUS: Want help brainstorming your freebie? Find me on IG - @drrondanelson and tell me what your ideal patients are struggling with. I’ll help you find the perfect idea for your first (or next!) resource!

Subscribe & Review: Watch this episode here! If you loved this episode, be sure to subscribe and leave a review! 💖 Your feedback helps me create the content you want to hear - and keeps the podcast party going every week.

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Ever feel like social media is a full-time job you never signed up for? 🙃

Between trying to come up with content, writing posts, creating graphics, recording videos, and showing up consistently… it’s enough to make you want to toss your phone into a lake.

But here’s the thing: like it or not, your social media is often the first impression people have of your business. And if your last post was 18 months ago, it might be sending the wrong message. 😬

The good news? You don’t have to be glued to your screen 24/7 to have a professional, engaging online presence. In this episode, I’m walking you through a simple, repeatable system for batching a whole month of content in just ONE hour using AI (aka “Chatty,” my favorite virtual assistant 😉).

Whether you’re starting from scratch or looking for a way to stop the social media burnout, this system will help you get your name out there without losing your mind.

💡 Key Takeaways: 💥 Social media doesn’t have to be your full-time job. Just batch it, post it, and move on. 💥 Use educational, inspirational, promotional, and personal content to keep your feed fresh and authentic. 💥 Hooks are EVERYTHING. They’re what stop the scroll - make them spicy. 💥 AI can help, but your voice is the secret sauce. Don’t skip the final edit!

Subscribe & Review: Watch this episode! If you loved this episode, don’t forget to subscribe and leave a review! 💖 Your feedback means the world to me and helps me create the content you want to hear.

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Let’s be honest - your website and social media might be due for a glow-up. If it’s been collecting digital dust or just doesn’t reflect how amazing you are, this is your nudge to finally make it happen.

Because here’s the truth: your online presence is often the first impression potential patients get. And if it’s cluttered, unclear, or outdated, they’re probably bouncing before they ever book.

But don’t stress! This episode is your no-overwhelm guide to creating a website and social media presence that actually works for you - not against you.

In this episode, I’m breaking down exactly what to fix, what to ditch, and what to upgrade to create a polished, professional, and patient-focused digital experience that builds trust, drives visibility, and gets you more bookings (🙌 yes, please!).

Here’s What You’ll Learn in This Episode: ✅ Why your website might be repelling patients (and how to fix it!) ✅ The top 3 pages every website needs - and how to optimize them ✅ How to simplify your services so patients know exactly how you can help ✅ What to clean up on your social media profiles today ✅ Quick trust-builders that instantly elevate your online presence

Key Takeaways: * A confusing website creates confusion for your patients. Clarity converts. * Keep your services simple and results-focused - ditch the jargon. * Your About Page isn't actually about you (yep, we’re flipping the script). * A clean, branded social profile = more trust, more clicks, more bookings. * Small upgrades go a long way - start with the quick wins and build from there!

Here’s Where You Can Find the Support You Need: 📌 Clinical Business Academy – Get the systems, strategies, and community you need to grow the practice of your dreams. 📌 Free 12-Month Business Growth Plan – Start building a business that works for you, not against you. 📌 Clinical Mastery Facebook Group – Connect with like-minded practitioners who get it and are here to support you. 📌 Understanding Female Hormones: Reproductive Years – Join Ronda LIVE on April 19th for an in-depth seminar on female hormone imbalances.

Subscribe & Review Watch this episode here! If you loved this episode, don’t forget to subscribe and leave a review! 💖 Your feedback means the world to me and helps other amazing practitioners find this podcast and build the practice of their dreams.

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I’ll admit it - I was the biggest roadblock in my own business.

When I asked my team what wasn’t working, all roads led straight back to me. And honestly? It stung. But it also revealed the exact places where I needed to step back, delegate, and stop micromanaging.

And here’s what I realized: Most wellness practitioners - whether they have a team or are working solo - are the biggest bottlenecks in their own business.

Why? Because we care. A lot.

👉We think, “No one will do this as well as I do.”

👉We tell ourselves, “It’s just faster if I handle it myself.”

👉We worry, “What if they mess it up?”

But here’s the hard truth: If everything depends on you, your business can’t grow beyond you.

Whether it’s patient follow-ups, social media, scheduling, or even ordering supplements, the more you keep on your plate, the less freedom you have to focus on the things that actually grow your practice. And the worst part? It’s exhausting.

So in this episode, I’m sharing exactly how I’m un-bottlenecking my business - and how you can too.

Here’s What You’ll Learn in This Episode:

✅Why most practitioners become the bottleneck (even when they don’t mean to)

✅How to spot where you’re slowing things down in your practice

✅6 steps to free yourself up and stop being the one holding everything together

✅How to delegate - even if you’re a solopreneur

If you’ve ever felt like you can’t take a day off, like your business wouldn’t survive without you, or like you’re constantly buried in tasks you don’t even want to be doing - this episode is for you.

Your practice can’t grow if you are the thing keeping it stuck. It’s time to unblock your business and reclaim your time.

Here’s Where You’ll Find the Support You Need: 🌟 Clinical Business Academy – The step-by-step mentorship program to build a thriving, sustainable wellness practice. 📄 Free 12-Month Practice Growth Plan – Your month-by-month roadmap to scaling your practice.

📆Ready to Master Female Hormones? - Join me on Saturday, April 19th for the Understanding Female Hormones: Reproductive Years seminar! Early Bird pricing available now through March 31st - use code EARLY50 for $50 off!

📢 Let’s Keep the Conversation Going! Tell me on Instagram, @drrondanelson: What’s ONE thing you can hand off this week? Let’s make it happen! 🚀

Subscribe & Review: Watch this episode here! If you loved this episode, don’t forget to subscribe and leave a review! 💖 Your feedback means the world to me and helps me create the content you actually want to hear.

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Are you playing it too safe in your practice? Trying to help everyone with everything - afraid to draw a line in the sand?

Here’s the truth: If you don’t take a stand, you’ll blend into the background. And in today’s crowded wellness space, that’s the last thing you want.

Think about the most well-known leaders in our field. They all have something in common: They’re not afraid to plant their flag. Whether it’s advocating for whole food nutrition, rejecting synthetic supplements, or challenging mainstream health narratives, these practitioners have built authority and trust by standing firm in their convictions.

But here’s where most wellness practitioners get stuck: They don’t want to alienate anyone. So they play small, water down their message, and try to please everyone. And in doing so? They attract no one.

I get it - having strong opinions can feel risky. But taking a stand isn’t about being divisive. It’s about being clear. It’s about owning your expertise, backing it up with knowledge, and attracting the exact patients who need what you offer.

Here’s What You’ll Learn in This Episode:

✅Why declaring your beliefs attracts the right patients (and repels the wrong ones - on purpose!) ✅ How to identify the hill you’re willing to die on in your practice ✅Why your strong opinions make you an authority, not a liability

✅How to share your stance without being polarizing or alienating everyone

Key Takeaways: ✨ Your strong opinions build trust & authority - Standing firm in your beliefs makes you a go-to expert, not a liability. ✨ Playing it safe attracts no one - Watering down your message won’t help you grow. People connect with boldness & clarity. ✨ Clarity attracts the right patients - When you stand for something, the right people will be drawn to you - and the wrong ones will self-select out. ✨ Confidence in your message is key - Back your stance with knowledge, research, and patient outcomes, and watch your practice thrive.

Here’s Where You’ll Find the Support You Need: 🎙 Mentioned in This Episode: The Surprising Risks of Bioidentical Hormones

📌 Clinical Business Academy – Get the step-by-step guidance, tools, and mentorship to grow your wellness practice. 📌 12-Month Practice Growth Plan – Free roadmap to help you build a profitable, sustainable practice.

📆Ready to Master Female Hormones? - Join Ronda on Saturday, April 19th for the Understanding Female Hormones: Reproductive Years seminar! Early Bird pricing available now through March 31st - use code EARLY50 for $50 off!

📢 Let’s Keep the Conversation Going! Email support@rondanelson.com and tell me: What’s your “hill to die on” in your practice? I wanna hear it!

Subscribe & Review Watch the episode here! 🎥 If you loved this episode, don’t forget to subscribe & leave a review! 💖 Your feedback means the world to me and helps me create the content you want to hear.

🚀 Don’t forget to share this episode with a friend or colleague who needs to hear it!

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Ever had a patient disappear into thin air? One minute, they’re all in, excited about their treatment plan, and the next - GHOSTED. No calls, no follow-ups, no explanation. 🙄

If you’ve ever found yourself wondering, “Was it me? Was it the cost? Did I say something weird?” - take a deep breath. It’s not just you, and it’s (probably) not about money. Patients don’t drop off because they don’t want to get better… they drop off because they don’t know what to expect.

When your patients feel uncertain about the journey ahead - when they don’t understand the process, the ups and downs, and the time commitment - they’ll bail at the first sign of discomfort. But you can fix this by setting crystal-clear expectations from the start.

In this episode, I’m sharing the five key steps to keeping your patients engaged, compliant, and fully committed to their health transformation. Because when they trust the process, they’ll actually stay in the process. Let’s dive in!

Here’s What You’ll Learn in This Episode: 🔥 How to break treatment plans into phases so patients know exactly what’s happening (and why!) 🔥 How to normalize symptoms so they don’t freak out over detox reactions or temporary discomfort 🔥 How to set clear milestones that show patients they’re making progress (hello, motivation!) 🔥 Why communication boundaries matter - and how to make sure patients reach out at the right time 🔥 How to anchor patients in their bigger why so they stay committed instead of quitting at the first hurdle

If you’ve been struggling with patient retention, this episode is your blueprint for fixing it - fast.

Key Takeaways:

💥 Patients need a roadmap. Without clear expectations, they’ll get lost - and lose motivation. 💥 The “messy middle” is real. Prep them for bumps along the way so they don’t jump ship. 💥 Progress tracking keeps them engaged. Show them how far they’ve come so they don’t give up too soon. 💥 Good communication = trust. Give them guidelines for reaching out before they spiral into doubt.

Want More Support? Here’s Where to Find It: 🎯 12- Month Growth Plan: Download my step-by-step guide for growing your business, one strategic step at a time.

💡 Need help streamlining your patient experience? Join Clinical Business Academy for coaching, tools, and strategies to build a thriving practice

📌 Join the Clinical Mastery Facebook Group – Because business-building is better with a community that gets it.

Subscribe & Review: Watch this episode here! Never miss an episode and subscribe to The Clinical Entrepreneur Podcast. Leave a review if today’s episode helped you keep your patients engaged. Your feedback helps me create more content to support you in growing your practice. 💖

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Have you ever noticed that once your patients start feeling a little better….. POOF - they vanish into thin air before they reach their full health potential? Or maybe you find yourself giving the exact same recommendations over and over (and over) again? 😵‍💫

Listen friend, it’s time to stop reinventing the wheel and start building a repeatable, results-driven patient program that puts what your do on autopilot, saves you time, increases patient compliance, and, let’s be real, adds a little extra 💰 to your bank account.

In this episode, I’m walking you through my 7-step framework for creating an outcome-based program that helps your patients get better results, keeps them engaged, and helps YOU scale your practice without burning out.

Here’s What You’ll Learn in This Episode: ✅ Why custom programs get patients better results (and why one-off visits aren’t cutting it!) ✅ How to set up a structured plan that keeps patients accountable and engaged ✅ The 7-step framework for building a high-value program that practically sells itself ✅ How to price your program so you get paid what you’re worth (without feeling weird about it) ✅ The one mistake most practitioners make when creating a program - and how to avoid it!

If you’ve been wondering how to work smarter, not harder in your practice, this episode is your golden ticket. 🎟✨

💡 Key Takeaways: 💥 Patients need a clear roadmap. If they don’t know what’s next, they’ll disappear. A structured program keeps them accountable and engaged. 💥 Time-based outcomes = higher compliance. When patients see progress checkpoints, they’re WAY more likely to stick with your plan. 💥 Your knowledge has value! Pricing your program the right way ensures that your expertise is paid for and your patients get the best results. 💥 More impact, less burnout. A structured patient program lets you focus on what you do best, helping people, without running yourself into the ground.

🚀 Ready to Create Your Perfect Patient Program? 📌 Clinical Business Academy – If you’re serious about growing a profitable practice without the constant stress, this is where you need to be. 📌 12-Month Business Growth Plan – Get your free roadmap for scaling your practice with clarity and confidence. 📌 Join the Clinical Mastery Facebook Group – Because business-building is better with a community that gets it.

🎧 Subscribe & Review: Watch this episode here! Don’t miss an episode! Subscribe to The Clinical Entrepreneur Podcast and leave a review if you loved today’s episode! 💖 Your feedback helps me keep creating content to support YOU in growing your practice.

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If you’ve ever hired someone thinking they were a total rockstar only to realize later that they were actually a walking disaster - oh, friend, you are not alone.

In addition to my coaching and clinical training biz for wellness practitioners, I have another ‘side gig’ that’s a brick and mortar business in Seattle. And as it turns out, finding the right people has been harder than I thought.

After going through eight employees in 11 months (yes, you read that right), I’ve learned some major lessons about leadership, hiring, and how NOT to let a business turn into a therapy session. 😅

In this episode, I’m peeling back the curtain on all the hiring and firing mistakes I’ve made in the past year, the wildest stories from the trenches, and how I’m finally stepping into the kind of leader this business actually needs.

Because running a business isn’t about making sure everyone likes you - it’s about setting your team up for success (without losing your sanity). 🙃

💡 Here’s What You’ll Learn in This Episode:

✨ The biggest hiring red flags I totally ignored (and why I’ll never make these mistakes again)✨ The hard truth about leadership (spoiler: being everyone’s bestie isn’t the answer)✨ Why avoiding tough conversations is a fast track to employee drama✨ How entitlement can sneak into your team - and what to do when it does✨ The four things I’m doing differently with my next hire (because something’s gotta change!)

Ready to Become the Leader Your Business Needs? Here’s Where to Start:

📌 Clinical Business Academy – If you’re serious about growing a profitable practice without the constant stress, this is where you need to be.📌 12-Month Business Growth Plan – Get your free roadmap for scaling your practice with clarity and confidence.📌 Join the Clinical Mastery Facebook Group – Because business-building is better with a community that gets it.

💬 Subscribe & Review:

Watch this episode here! Did this episode make you laugh, cringe, and feel seen all at the same time? Then be sure to subscribe and leave a review! Your feedback means the world to me (and helps more practitioners find these juicy lessons).

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If creating content makes you want to scream into a pillow or run in the opposite direction, you’re not alone. 🤯

You sit down, determined to finally post something, and then… you draw a blank. Your mind sounds like crickets (is that even a thing?). What should you talk about? What do your patients want or need to know? And why does everyone else make it look so EASY?

But what if I told you that you could create an entire month’s worth of content in just ONE hour? No overthinking, no stressing, no wasting hours staring at a blank screen.

Yep, that’s exactly what we’re talking about in this episode! 🎉 I’m walking you through my step-by-step system to create simple, effective content that keeps you top of mind for your patients (without taking over your life).

Here’s What You’ll Learn in This Episode: 💡 The 3-4 content themes you need to pick first (hint: this makes content creation effortless!) 💡 How to turn patient questions into endless content ideas (so you never run out of things to say) 💡 The easiest way to plan your content calendar in under an hour (and actually stick to it!) 💡 Why B-minus work is winning work - seriously, perfection is overrated! 💡 How to stretch ONE idea into multiple posts (work smarter, not harder, friend!)

Key Takeaways: ✨ Stop overthinking! Your audience just wants real, helpful info - not a perfect Instagram feed. ✨ Batch your content to save time and eliminate decision fatigue (so you don’t ghost your audience). ✨ Use AI tools (like ChatGPT) to help with captions, topics, and even post ideas. ✨ Video is your secret weapon! (And no, you don’t have to be a pro - B-minus, remember?)

Here’s Where to Find More Support: 🌟 Join Clinical Business Academy – Build a business that runs smoothly without burnout. 📄 Grab Your Free 12-Month Practice Growth Plan – Get a clear roadmap for growing your practice month by month. 📚 Join the Clinical Mastery Facebook Group – A community of like-minded practitioners ready to support you!

Subscribe & Review: 🎥 Watch this episode here! 🔥 Loved this episode? Subscribe to The Clinical Entrepreneur Podcast so you never miss a beat! And if you’re feeling generous, leave a review - it seriously makes my day! 💖

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Raise your hand if your to-do list looks more like a never-ending black hole. 🙋‍♀️

You start the day ready to serve your patients… but before you know it, you’re buried under emails, invoices, supplement orders, reschedules, and, oh yeah, actually seeing patients. And by the time 7 PM rolls around? You’re still at your desk, wondering when you’ll ever get your life back.

Friend, it’s time for a serious reality check: You do NOT have to do it all yourself.

A Virtual Assistant (VA) is your new business bestie who can handle alllll the admin things so you can finally focus on what actually moves the needle. In today’s episode, I’m breaking down exactly how to hire, delegate, and hand off tasks like a boss so you can get your time (and sanity) back.

Here’s What You’ll Learn in This Episode: 💡 Why trying to do it all yourself is keeping you stuck (and what to do instead) 💡 The sneaky mindset blocks stopping you from hiring help and how to get over them FAST 💡 What a VA can ACTUALLY do for you (hint: way more than you think!) 💡 Where to find the perfect VA + how to test if they’re the right fit 💡 The tools & systems to make delegation feel EASY and stress-free

Key Takeaways: ✨ Your time is your most valuable asset - start treating it like it. ✨ Delegation isn’t “losing control” - it’s getting your freedom back. ✨ Hiring a VA is an investment in your business, your revenue, and your SANITY. ✨ With the right systems, you’ll wonder why you didn’t do this sooner!

Ready for More? Here’s Where to Find It: 🌟 Join Clinical Business Academy – Get the support, systems, and strategies to scale your practice without burnout. 📄 Download Your Free 12-Month Practice Growth Plan – Your step-by-step guide to creating a business that works for you. 📚 Join the Clinical Mastery Facebook Group – A community of like-minded practitioners who get it.

Subscribe & Review: 🎧 Watch this episode here! 💖 Did this episode make you go, “Omg, I need a VA like, yesterday?” Then be sure to subscribe to The Clinical Entrepreneur Podcast so you never miss a game-changing episode! And hey, while you’re at it, leave a review! Your feedback helps more amazing practitioners find us.

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Let’s be honest - marketing your practice without knowing who you’re talking to is like throwing spaghetti at a wall and hoping for the best. (And let’s face it, that’s just a waste of perfectly good pasta.)

What if you could craft messaging that immediately makes your dream patients stop scrolling and say, “OMG, this is exactly what I need!”? 🙌

That’s exactly what we’re breaking down in today’s episode - how to pinpoint the ONE problem your patients desperately want solved and create messaging that makes them say YES to working with you. And nope, this isn’t about forcing yourself into a niche that doesn’t feel right. (Thank goodness!)

✨ Oh, and before we go any further - have you grabbed your free 12-Month Practice Growth Plan yet? If not, snag it here before you do anything else!

Here’s What You’ll Learn in This Episode: 💡 A quick reframe about choosing your ‘niche’ (and what to focus on instead) 💡 The magic of solving just ONE problem - and how it instantly positions you as the expert. 💡 How to eavesdrop on your own practice (aka, listen for clues in patient convos) to craft messaging that actually resonates. 💡 Why solving an “easy win” problem first builds major trust & loyalty 💡 How to take patient feedback and turn it into messaging gold (seriously, this is next-level marketing magic!)

Key Takeaways: ✨ Patients don’t want generalists - they want solutions. The faster you solve their problem, the faster you build trust. ✨ Quick wins = lifelong loyalty. Nail that first solution, and they’ll keep coming back for more. ✨ Ditch the doctor-speak. Use real language from real patients so they instantly feel like you get them.

Here’s Where You Can Find the Support You Need: 🌟 Join Clinical Business Academy – Want business clarity, marketing confidence, and a practice that actually makes money? This is your next step. 📄 Grab Your Free 12-Month Practice Growth Plan – Your step-by-step roadmap for turning your practice into a thriving biz. 📚 Join the Clinical Mastery Facebook Group – Your go-to space for ideas, support, and celebration-worthy wins! 💌 Hop on My Email List – Get juicy practice growth tips, strategies, and insider secrets delivered straight to your inbox.

Subscribe & Review: 👉 Watch this episode here! Love this episode? Hit subscribe! You’ll never miss a dose of business brilliance again. And if this episode gave you an “aha” moment, do me a favor - leave a review! Seriously, it makes my day, and it helps more practitioners find the help they need!

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Life doesn’t come with a manual, but it sure comes with lessons - some that feel like sweet wins and others that hit like a gut punch. In this episode, I’m getting real about my journey, from being a Kraft mac & cheese aficionado (hot dogs and peas were mandatory) to facing unimaginable challenges that shaped me into the entrepreneur I am today.

Spoiler alert: it wasn’t all sunshine and rainbows. I’ve walked through the fire - my daughter’s cancer diagnosis, crippling business failures, and that never-ending hustle to balance clinical skills with running an actual business. But you know what? Every hard knock taught me something that helped me create the thriving, million-dollar practice I run today.

Here’s the truth:

1️⃣ You can build the practice of your dreams - it starts with vision and focus.

2️⃣ Your words and mindset have more power than you think.

This isn’t just my story; it’s a reminder that no matter where you are or how messy things feel, there’s a way forward. So grab your coffee (or wine - no judgment) and join me for an honest, raw, and inspiring conversation about grit, grace, and getting back up again.

Here’s What You’ll Learn in This Episode: 💡 Your words are powerful: Why the language you use shapes your success in life and business. 💡 Resilience 101: What I learned about strength and perseverance from my daughter’s fight against cancer. 💡 Bouncing back: How I climbed out of debt, rebuilt my business, and the lessons I wish I’d known earlier. 💡 Blending expertise and strategy: The secret sauce to balancing clinical brilliance with business smarts. 💡 Clarity wins: Why focus and a crystal-clear vision are game-changers for your practice.

Key Takeaways: ✨ Positivity goes a long way: Your life (and business) are a reflection of how you think, speak, and act every single day. ✨ Failures are lessons: Every setback is an opportunity to learn, grow, and pivot. ✨ Balance is key: Clinical success is only possible with strong business foundations. ✨ Stay true to your mission: When your actions align with your goals, anything is possible.

Ready for More? Here’s Where to Find It: 🌟 Clinical Business Academy: Get the systems, strategies, and community you need to grow the practice of your dreams. 📄 Free 12-Month Practice Growth Plan: Start creating a business that works for you with this step-by-step workbook. 📚 Join the Clinical Mastery Facebook Group: A supportive space for practitioners who get it—and have your back.

This episode is for you if you need a reminder that the tough stuff doesn’t define you—what you do next does. Let’s build the practice (and life) you’ve always wanted… together. 💪✨

Subscribe & Review: Watch this episode here! 💖 Did this episode resonate with you? Be sure to subscribe to The Clinical Entrepreneur Podcast to get a new dose of encouragement and inspiration every week. I’ll be here waiting for you!

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If you’ve been avoiding the AI conversation, friend, this is your sign to lean in. Like it or not, AI is not going anywhere, and the truth is, it could be your new secret weapon for creating a thriving, streamlined practice. AI isn’t just for techies or big corporations; it’s a game-changer for wellness practitioners like you.

In this episode, I’m diving into four simple ways you can use AI (hello, ChatGPT! 👋) to level up your business. Whether you’re swamped with patient protocols, overwhelmed by marketing tasks, or just trying to keep your operations running smoothly, I’m here to show you how to make AI work for you. Trust me, by the end of this episode, you’ll be asking, “Why didn’t I start using this sooner?”

So grab your notebook, pour your favorite cup of tea, and get ready to have your mind blown. 🎉

Here’s What You’ll Learn: 💡 Patient-Centered Magic: How AI can save you hours by creating patient education materials and even fine-tuning protocols. 

💡 Streamlining Practice Efficiency: From intake forms to email templates, discover how AI simplifies your daily to-dos. 

💡 Boosting Operations: Tips to keep your front desk humming and ensure no patient falls through the cracks. 

💡 Marketing Made Easy: Use AI to craft lead magnets, write blogs, and boost your visibility online.

Key Takeaways: ✨ AI is here to help: It’s not about replacing your expertise - it’s about amplifying it. ✨ The power of prompts: Great input leads to game-changing output. Context is king, friend! ✨ Don’t get left behind: Using AI isn’t just an advantage; it’s becoming a necessity in modern practice management. ✨ Experiment and grow: Whether you’re creating patient handouts or scheduling social posts, AI is your new brainstorming buddy.

Here’s Where You Can Find the Support You Need: 🌐 Clinical Business Academy: Ready to grow your practice with proven strategies and a supportive community? 🔗 Free 12-Month Practice Growth Plan: This workbook is your guide to success. Don’t wait - download it now! 📚 Clinical Mastery Facebook Group: Find your people, share wins, and get inspired.

💌 Join My Tribe: Want even more tips, tools, and inspiration delivered straight to your inbox?

Subscribe & Review: 🎧 Watch this episode here! Love what you’re learning? Subscribe to The Clinical Entrepreneur Podcast so you never miss an episode! Don’t forget to leave a review - it helps more practitioners find the tips they need, and it makes my day. 💖

✨ AI isn’t the future; it’s the now. Let’s make it your practice’s newest BFF!

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Hey friend! Today, we’re tackling a topic that’s as essential as coffee on a Monday morning - goals. Not the fluffy “I’ll just wing it” kind, but the laser-focused, action-driven kind that aligns with your mission and gets you where you want to go.

Think of your mission statement as your GPS destination. Without it, you’re wandering aimlessly, taking left turns when you should’ve gone right. But once you have your mission nailed down (go listen to Episode 235 if you missed it!), it’s time to hit “start” on that GPS.

That’s where today’s episode comes in. We’re breaking down how to create goals that keep you moving forward - and let me tell you, this is where the magic happens.🤩

So, grab your favorite notebook (or heck, a sticky note will do) and let’s map out your 2025, one step at a time. Because big dreams are amazing, but big dreams with a plan? That’s unstoppable. 🚀

Here’s What You’ll Learn in This Episode:

💡 Why SMART Goals Are the Real MVP: Discover how this classic framework turns vague dreams into actionable steps.

💡 The “Rock in Your Shoe” Approach: Find and tackle the pain points in your practice that are holding you back.

💡 Balancing Patient Goals vs. Business Goals: Learn how to serve your patients better while growing your practice.

💡 How to Stay on Track: Tips for accountability and keeping those goals front and center.

Key Takeaways:

✨ Clarity Wins Every Time: Goals aligned with your mission help you avoid burnout and stay focused. ✨ One Step at a Time: You don’t have to do it all at once. Start small and build from there.

✨ Accountability is Key: Share your goals with someone who’ll cheer you on—or give you a nudge when you need it.

✨ Tools Matter: Whether it’s sticky notes, spreadsheets, or apps, find what works for you and make it happen.

Here’s Where You Can Find the Support You Need:

🌐 Join Clinical Business Academy: Ready to level up your practice? Get the tools and support you need to crush your goals in 2025. 🔗 Download Your Free 12-Month Practice Growth Plan: Your step-by-step guide to stay on track all year long. 📚 Join the Clinical Mastery Facebook Group: Connect with like-minded practitioners and keep the inspiration flowing.

✋ Need a Helping Hand? Feeling overwhelmed and stuck with your goals? Let’s tackle this together! You can schedule a quick 15-minute call or send an email to support@rondanelson.com. Let me help you get unstuck and back on track—first come, first serve! 💖

Subscribe & Review:

Watch this episode here! 🎧 If this episode sparked an idea or helped you take that first step, don’t forget to subscribe to The Clinical Entrepreneur Podcast and leave a review. Your feedback fuels the show and helps other practitioners like you find us.

✨ This is your year to make moves and build the practice you’ve always dreamed of. Let’s do it together! 🎉

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Welcome to 2025, my friend! Let’s shake off the holiday glitter and dive into the first episode of the year—because nothing says “new year, new you” like getting crystal-clear on your practice’s mission.

If your days feel like a chaotic tornado of to-dos, and you’re wondering if you’re actually making any progress in your business, you might want to stop the scroll. This episode is the literal foundation for everything you do. It is the lifeline you need.

We’re talking about how to craft your mission statement - a vitally important statement that’s not just for corporate boardrooms but carries the heartbeat of your practice. Your mission statement is your guiding star, your decision compass, and the literal spark to reignite your purpose.

In this episode, I’m giving you the lowdown on how to create a mission statement that feels so aligned with your passion, you’ll wonder how you ever ran your practice without it. So grab your notebook, your favorite pen, and let’s get to work.

Here’s What You’ll Learn:

💡 Why a mission statement is a non-negotiable. It’s not just a “nice-to-have” - it’s the foundation of your success.

💡 How clarity attracts the right patients. (Hint: It also helps you stop wasting time on the wrong things.)

💡 A foolproof, 3-step formula to craft your mission statement. No fluff, no jargon - just actionable steps.

💡 The magic of specificity. It’s time to stop blending in with the herd and start standing out.

Key Takeaways:

✨ Clarity is your secret weapon. When you know where you’re going, you’ll make faster, smarter, and more confident decisions.

✨ Stand out by being unapologetically YOU. Generic mission statements are boring. Be bold, be specific, and speak to the patients who are all in on your vibe.

✨ Your mission evolves. Check in with your mission statement every year - because as you grow, so should your vision.

Let’s Keep This Momentum Going:

🌐 Join Clinical Business Academy: Ready to level up your practice in 2025? Join a crew of passionate practitioners and get the tools you need to thrive.

🔗 Download Your Free 12-Month Practice Growth Plan: This workbook is your GPS for business success—don’t start the year without it!

📚 Join the Clinical Mastery Facebook Group: Find your people, share your wins, and soak up all the inspo you need to keep crushing it.

Subscribe & Review:

Watch this episode here! Did this episode give you an “aha!” moment? Share the love by subscribing to The Clinical Entrepreneur Podcast and leaving a review. Your feedback helps more practitioners find the clarity they need—and seriously, it makes my day.

✨ Let’s make this the year you build a practice that lights you up and serves your patients like never before. You’ve got this!

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Life loves to throw us curveballs, doesn’t it? From a surprise patient no-show to a burst pipe in the office, it can feel like challenges just keep piling on. But here’s the thing: what if those curveballs aren’t here to derail us but to redirect us? What if they’re actually… good?

Yep, you read that right. This one small word—good—has completely transformed how I approach life’s twists and turns, and today, I’m sharing how you can harness this same mindset to transform obstacles into opportunities.

Stick around until the end because I have an exciting announcement about what’s coming in 2025 for the podcast. Trust me, you don’t want to miss it! 🎉

Here’s What’s Inside This Episode:

🌟 The Power of ‘Good’: Why this simple mindset shift can change the game for you.

🌟 Turning Setbacks Into Step-Ups: How to use challenges as building blocks for growth.

🌟 Pivot Like a Pro: Strategies for reframing obstacles and creating forward momentum.

🌟 Your Four-Step Growth Plan: Practical tools to keep moving, even when the road gets bumpy.

Key Takeaways:

✨ Positivity unlocks potential: When you shift your mindset, you open doors to solutions you didn’t see before.

✨ Growth comes from grit: Challenges are opportunities to build resilience and sharpen your skills.

✨ Action beats adversity: Turn setbacks into actionable plans and keep pushing forward.

✨ Optimism is infectious: Your energy has the power to inspire those around you.

Resources to Support You:

🌐 Clinical Business Academy: Ready to take your practice to the next level? Join a community of like-minded practitioners in 2025!

🔗 2025 Podcast Season 2: Stay tuned for an elevated podcast experience with fresh topics, actionable strategies, and a roadmap to success.

Subscribe & Review:

🎧 Ready to embrace the mindset shift that will set you up for success in 2025? Watch this episode here and don’t forget to subscribe to The Clinical Entrepreneur Podcast. Your reviews help me create the episodes you want to hear, so leave one today and share your favorite takeaway from this episode!

✨ This is your time to turn life’s curveballs into home runs. Let’s do this together! 🎉

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🎙️ Picture this: a practice that runs like a well-oiled machine, where chaos takes a backseat, and every task feels like a breeze. Sounds too good to be true? Not anymore!

This week on The Clinical Entrepreneur Podcast, we’re revealing the ultimate game-changer for your practice: systems. These simple, repeatable processes are the key to less stress, more productivity, and a thriving business you love.

We’ll explore how to implement practical strategies that free up your time and let you focus on what really matters: impacting lives and growing your dream practice.

💌 Stick around to hear a personal story of how systems completely changed my business and saved my sanity along the way!

Here’s what you’ll learn in this episode: 🌟 Why Systems Beat the Chaos: Ditch the "busy" hustle and embrace systems that streamline your work, giving you more freedom and mental clarity. 🌟 Three Steps to Build Systems: Learn how to identify pain points, create actionable steps, and adjust systems to work seamlessly for your business. 🌟 Creating a Trustworthy Practice: See how consistent systems improve patient experiences and outcomes, while enhancing your credibility. 🌟 Scale Without Burnout: Find out how implementing scalable systems supports sustainable growth and keeps overwhelm at bay.

🎯 Key Takeaways: ✨ Consistency builds trust: Systems create a predictable and professional experience for your patients. ✨ Efficiency saves time: Documented processes help you work smarter, not harder. ✨ Freedom through systems: Free yourself from being the bottleneck in your business. ✨ Start small: Focus on one area at a time to avoid overwhelm.

Here’s Where You Can Find the Support You Need: 🌐 Clinical Business Academy: Ready to grow your practice with proven strategies and a supportive community? Enroll now and save $500 before December 31st! 🔗 Clinical Mastery Facebook Group: Join a community of like-minded practitioners ready to elevate their practices and share actionable strategies for success.

Subscribe & Review: Watch this episode here! Love what you hear? Subscribe to The Clinical Entrepreneur Podcast today! If you enjoyed this episode, leave a review and let me know what you’d love to hear more about in 2025. Your feedback helps me create the content you need to thrive! 💖

Ready to dive in? Click play now, and let’s build the systems that will set you free! 🦄

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As the year wraps up, it’s time to look ahead and create a plan that will make 2025 your best year yet. In this special episode of The Clinical Entrepreneur Podcast, we’re diving into a very specific 12-month business growth roadmap designed to help you build a thriving, sustainable practice in the coming year, while staying true to your mission to help and serve more people.

Whether your goal is to attract more new patients, streamline and organize your internal systems, or create a revenue-generating program that gets better results for your patients, this episode will inspire you to make faster progress in the coming year and help you get serious about growing your practice.

Plus, the podcast is getting a little facelift! Starting in January, we’ll be starting a brand-new Season 2 (it’s about time, don’t ya think?? 😂), where I’ve got some awesome new content to share with you! What’s not to love about that?

So back to this episode, here’s what we’re talking about: 🎯

🌟 Why Programs Are Essential for Success: They’re easier to start than you think - and your patients are looking for a simple yet effective solution to help them get results FAST.

🌟 The Importance of Having a Roadmap: It’s so important to have a plan for where you want to go. Without a clear vision, the wind can cause you to drift off course and you’ll miss the target.

🌟Website, Email Marketing, and Networking: During Q2 of 2025, we’re going to talk about why each of these are so important and how to use AI to improve your marketing plan in 1/10th of the time.

🌟 Why Systems are Sexy: The more systems you have, the greater the ease in your practice. Save time, energy and watch the revenue flow.

Whether you’re just getting started or you’re ready to level up your practice, this roadmap will help you take actionable steps toward your biggest goals.

🎯 Key Takeaways:

✨ Clarity is power: Know where you want to go and why it matters.

✨ Programs = progress: Structured patient plans lead to better outcomes and a healthier bottom line.

✨ Streamline for success: Simplified systems create freedom and efficiency.

✨ Think bigger: Expanding your revenue streams will set your practice up for long-term sustainability.

Here’s Where You Can Find the Support You Need:

🌐 Clinical Business Academy: Ready to grow your practice with proven strategies and a supportive community? Enroll now and save $500 before December 31st!

🔗 Free Business Growth Tracker: Download your 12-month roadmap to success and stay on track all year long!

📚 Clinical Mastery Facebook Group: Join a community of like-minded practitioners ready to elevate their practices and share actionable strategies for success.

Subscribe & Review:

Watch this episode here and subscribe to The Clinical Entrepreneur Podcast today! If you enjoyed this episode, leave a review and let me know what you’d love to hear more about in 2025. Your feedback helps me create the content you need to thrive! 💖

Ready to dive in? Click play now, and let’s make big things happen! 🦄

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You’re in for an absolute treat this week! On this episode of The Clinical Entrepreneur, I had the incredible privilege of sitting down with David Jenyns, my personal systems superhero and the mastermind behind SYSTEMology. 🎉

If you’ve ever felt overwhelmed by the chaos of running your practice - like the endless to-do list, returning patient emails, and juggling all the things - this episode is going to change you. 🚀

We’re talking about how AI tools (hello, ChatGPT!) can make systemizing your business faster, easier, and actually fun. Yes, I said fun!

Here’s what’s packed into this episode: ✨ The exact step-by-step method for creating systems, even if you’re flying solo. ✨ How to use AI tools to build systems quickly (and skip the overwhelm). ✨ Why your systems are the secret to freedom, efficiency, and better client results. ✨ David’s Critical Client Flow strategy for pinpointing where to start systemizing. ✨ Simple tips to organize and store your systems so they’re easy to find (and actually used).

And let me tell you, David’s advice isn’t just practical - it’s pretty much a game-changer. 💥 Whether you’re a one-person show or you’re building a bigger team, this episode will show you how to reclaim your time and make your business work for you.

Key Takeaways: ✅ Systems don’t just save time - they create freedom and give your clients a better experience. ✅ Anything done more than once needs a system. ✅ Hiring the right person who can help you expedite the process (David has some great tips!)

Special Gift for Our Listeners: David is giving away FREE copies of his book, Systemology (yes, FREE!). This book is the ultimate guide to creating systems that simplify and scale your business. 📚

📍 Grab your free copy here!

Here’s where you can find the support you need: 🌐 SystemHub – Organize your systems like a pro with David’s software. 🎥 YouTube Channel – Get inspired with tons of videos on systems and automation. 📚 Systemology Book – Learn more about the book that started it all.

Subscribe & Review

This episode is a must-listen, and I can’t wait for you to dive in! 💖

Watch this episode here! If you love it, please subscribe and leave a review—it means the world to me and helps us create the content you want to hear.

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Can you believe we’re already wrapping up 2024? As the year comes to a close, it’s the perfect time to reflect on what you’ve accomplished and start dreaming big for 2025. This week on The Clinical Entrepreneur, I’m diving into my favorite strategies for year-end planning and setting actionable goals for the year ahead.

Whether you want to grow your revenue, streamline your systems, or finally tackle that marketing strategy, this episode is packed with a ton of great insights to help you finish 2024 strong and hit the ground running in 2025.

You’ll leave this episode inspired and ready to make 2025 your best year yet! 💪

Here’s What You’ll Learn: 1️⃣ Reflect on 2024 – Celebrate your wins, identify growth areas, and review your financial, patient, and operational data to understand where you stand. 2️⃣ Set Clear Goals for 2025 – Decide what you want for your practice in the next 12 months and align your vision with your personal and professional priorities. 3️⃣ Create an Action Plan – Break down your goals into actionable steps with quarterly and monthly objectives to ensure steady progress. 4️⃣ Stay Accountable – Share your goals with someone who will help you stay on track and cheer you on.

Key Takeaways: * Look Back Before You Move Forward: Reviewing your data and celebrating wins helps you gain clarity on where to focus next. * Define Your Vision: Know what you want for your practice in 2025 - it’s your business, so you should build it your way. * Take Action: A goal without a plan is just a wish. Break it down into manageable steps and keep moving forward. * Find Accountability: Share your goals with someone who can hold you to them—it’s a game-changer!

Why It Matters: Goal setting isn’t just about making resolutions - it’s about creating a roadmap for success. By reflecting on the past and planning with intention, you’ll set yourself up for meaningful growth in 2025.

Here’s where you can find the support you need: 🌐 Clinical Business Academy – Ready to take your practice to the next level? Join Clinical Business Academy to learn how to market smarter, build better systems, and increase your revenue—all while maintaining your passion for patient care.

🔗 Clinical Business Academy Facebook Group – Connect with like-minded practitioners who are ready to grow their businesses and share actionable strategies. Join the conversation and find inspiration for 2025!

Subscribe & Review Watch this episode here! If you loved this episode, don’t forget to subscribe and leave a review! 💖 Your feedback means the world to us and helps us create the content you want to hear.

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Are you ready to transform the way you attract new patients and build meaningful connections with them? This week on The Clinical Entrepreneur, I’m diving into one of the most overlooked tools in your marketing toolkit: lead magnets.

If your website’s only call-to-action is “Schedule Now,” you’re leaving a lot on the table! Instead, discover how creating a free resource can turn curious visitors into loyal patients. I’ll be sharing my favorite strategies for designing lead magnets that resonate with your audience and setting up nurturing email sequences to keep them engaged.

You’ll leave this episode inspired to create a lead magnet that bridges the gap between you and your future patients—one that feels authentic, helpful, and far from “salesy.”

Here’s What You’ll Learn: 1️⃣ The Power of First Impressions – Why a strong lead magnet is your website’s most valuable asset 2️⃣ Step-by-Step Lead Magnet Creation – Tips for creating a resource that aligns with the pain points of your patients and highlights your expertise 3️⃣ The Importance of Using Email – Discover how to keep your new leads engaged and move them from “curious” to “committed” 4️⃣ Building Authentic Connections – Learn specific strategies to nurture these relationships without being pushy

Key Takeaways: * Lead magnets create connection: A thoughtful freebie builds trust and invites potential patients into your world. * Clarity is key: Make sure your website clearly communicates who you help and what problems you solve. * Nurture with intention: Follow up with leads through a series of welcoming, value-packed emails to build a lasting relationship. * Tailor it to your audience: The best lead magnets are ones that meet the specific needs of your ideal patients.

Why It Matters: A lead magnet isn’t just about growing your email list—it’s about creating a bridge between you and potential patients, showing them you care about their journey, and inviting them into a relationship built on trust and value.

Here’s where you can find the support you need: 🌐 Clinical Business Academy – Ready to scale your practice and create systems that work? Join Clinical Business Academy and discover actionable strategies to grow your practice while maintaining your passion for patient care.

🔗 Clinical Business Academy Facebook Group – Join a community of like-minded practitioners who are dedicated to growing their businesses and improving patient outcomes. Connect with others, ask questions, and get inspired!

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Ever wish you could just dig a little deeper and uncover what’s really going on with your patients? You’re in luck! In this episode of The Clinical Entrepreneur, we’re diving into the 5 (+1) essential questions that every practitioner needs to ask to get a clear picture of their patient’s health history. This isn’t about only sticking to the intake form. It’s about those meaningful, direct questions that uncover so much more. Let’s get into it! 🎙️

By the end of this episode, you’ll have a new set of tools to help you uncover what’s really going on with your patients, build a stronger practitioner-patient relationship, and help them get transformational results. 🩺💖

Here’s What You’ll Learn:

✨ The “Never Been Well Since” Moment - Why asking “When was the last time you felt well?” can open up a rabbit hole of clues about their health journey. ✨ The Power of Digestive Health - From food sensitivities to antibiotic history, discover why gut health questions are foundational for building a health picture. ✨ Dental Health as a Diagnostic Tool - Root canals, fillings, and dental health are more connected to overall wellness than you might think! ✨ Understanding Stress and Coping Mechanisms - Learn the right questions to ask to gauge how patients handle stress and why it matters. ✨ Childhood Factors and Mode of Delivery - Early life factors, like C-sections and bottle-feeding, play a big role in long-term health. ✨ BONUS: Clean Up That Skincare - Dig through the drawers, ditch the bad stuff and opt for non-toxic skincare can help patients take control of their health. 🌱

Why It Matters: Going beyond the intake form and asking these key questions helps you dig deeper into the real story behind their presenting condition or symptoms. Once you have these insights, you’ll be able to provide a much more comprehensive protocol and recommendations, rather than just chasing symptoms. 💡

If you’re still feeling like you're in over your head, I can help. Here’s where you can get the clinical training you need in a snap!

🌐 Clinical Academy – This is where clinicians become experts at their craft. Over 40 topics, hundreds of resources and specific protocols to help you become the go-to practitioner for your area of expertise. This is the only training program out there that provides this level of information. With two monthly calls with yours truly, you’ll have all the clinical support you could ever ask for!

🔗 Clinical Academy Facebook Group - Step into an active community of like-minded practitioners dedicated to advancing their clinical skills and building impactful practices. In this exclusive space, you’ll connect, share insights, and have a wealth of resources to support your journey. This group is always on fire! 🔥

📧 Get Ronda’s DIY Recipes – Interested in creating non-toxic cleaning products for your home? Email us at support@rondanelson.com and we’ll send you two of my favorite DIY recipes for toxin-free dishwasher and laundry soap! You’re gonna love them!

Subscribe & Review:

Watch this episode here! If you loved this episode, don’t forget to subscribe and leave a review! 💖 Your feedback means the world to me and helps me create the content you want to hear.

Catch you next week, friend!

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Ever had a gut feeling that a certain patient might not be the best fit for you? Yep, we’ve all been there! In this episode of The Clinical Entrepreneur, we’re diving deep into the art of spotting, managing, and - when needed - letting go of those clients who just aren't the right match for your practice.

It’s not always easy, but saying “no” can be the best thing for your business and your sanity! 💆‍♀️ Let’s get into the nitty-gritty of why you may need to release a client back “into the wild” and how doing so can actually help you make space for the right people to come through your doors.

We’re covering:

✅ How to spot early warning signs that a prospective patient isn’t a good fit

✅ Key screening questions to help “weed out the crazy” (yes, that’s a thing!)

✅ Why setting boundaries is key to a happy, stress-free practice

✅ Tips for gracefully saying “no” without burning bridges 🔥

✅ The importance of networking with other practitioners to create a referral system

You’ll leave this episode feeling empowered to take control of your patient relationships, maintain a happy office, and protect your time and energy for the clients who truly align with you. 🙌

Here’s What You’ll Learn:

✨ Red flags to watch for during initial consultations - From unrealistic expectations to “Dr. Google” diets, I’ll teach you how to spot those early indicators that a patient may not be the best match for your style of practice.

✨ How to protect your time and energy - Let’s face it, life’s too short to be dealing with patients who drain your energy and don’t follow through. Learn how to set boundaries and keep your practice running smoothly.

✨ Network with local practitioners - Build a referral network so you can confidently release patients who aren’t a good fit and direct them to someone who might be better suited to their needs.

✨ It’s okay to say no! - Remember, when you say yes to the wrong person, you’re saying no to someone who might actually be your ideal client. Learn to embrace the power of “no” in a way that feels compassionate and aligned with your mission.

Key Takeaways:

1️⃣ Set clear boundaries early on: From screening calls to managing expectations, nip potential conflicts in the bud by setting clear expectations from day one. ✨

2️⃣ Don’t be afraid to say no: It's not just about preserving your peace, it’s about ensuring that you have space for the patients who truly need your unique approach. 💯

3️⃣ Develop a referral system: Not everyone is a fit for you - and that’s okay! Having a solid network of practitioners for referrals means you can feel good about sending patients where they’ll thrive. 👥

4️⃣ Trust your gut: If something feels off during your initial meeting with a patient, it probably is. Your intuition is often your best guide when it comes to managing client relationships. 🙌

Why It Matters:

Saying no to difficult clients isn’t just about avoiding stress - it’s about creating a space in your practice for the clients who will benefit most from your care. By setting boundaries, creating a referral system, and trusting your gut, you’ll build a thriving practice that brings you joy and serves your clients at the highest level.

Here’s where you can find the support you need:

🌐 Clinical Business Academy - A coaching program for wellness practitioners that is unlike anything you’ve ever done before. You’ll learn how to grow a successful practice on your terms - the way that works for you. CBA is a combination of practical business training (the kind you didn’t get in grad school), gentle accountability, and an encouraging community of wellness practitioners who are all working toward the same goals: to serve more people and increase their income. Now is the perfect time to say yes to yourself and your business by joining Clinical Business Academy! Click on the link above and schedule a call with me - I can’t wait to help you become another CBA success story! 🔗 Clinical Mastery Facebook Group - Are you looking for a safe place to ask clinical questions without feeling judged? I’ve got you, friend! Join a community of like-minded practitioners who are eager to help with practical clinical tips, guidance, and product recommendations for wellness practitioners! I hope to see you there!

Subscribe & Review

Watch this episode here! If you loved this episode, don’t forget to subscribe and leave a review! 💖 Your feedback means the world to me and helps me create the content you want to hear.

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If you’re feeling exhausted by the end of the week and it feels like your hair’s on fire, I get it. 🔥 Finding the right balance between seeing patients, running your business, taking time for a little self-care, and managing other family and social responsibilities, it can be A LOT. That’s why in this episode, we’re going to talk about how to design you ideal work week so you can reclaim control and bring a little more balance to your life. 🗓️

That means creating a work schedule that works FOR you and not against you. It provides ample time to work with your patients, spend some time working ON your business, and—most importantly—ensuring you get in a little self-care. We’ll explore how to start and end your day with activities that are essential for your own mental health, fill in the middle with clinical work, and carve out some dedicated time for important business tasks. 📈

This process looks like:

✨ Creating a balanced work week 🧘‍♀️ ✨ Blocking time for patient care and business growth 💼 ✨ Setting boundaries to protect your own personal time 🛑

These strategies will help you structure your ideal work week and run a smoother practice without feeling like you’re constantly putting out fires! 🔥

Here’s What You’ll Learn: ✨ How to design a work week that works for YOU ✨ The importance of scheduling time for both clinical work and business development 📅 ✨ How to set boundaries with your patients to protect your personal time ✨ Tips for avoiding burnout and staying productive without sacrificing your well-being

Key Takeaways: 1️⃣ Self-Care Matters: Bookend your work day with self-care to start and end on a good note. 🧘‍♀️ 2️⃣ Work Smarter: Find what works for your life and lifestyle and then build from there. 📊 3️⃣ Set Boundaries: Protect your personal time by establishing clear boundaries with your patients and your team. 4️⃣ Stay Accountable: Find an accountability buddy or outside resources to help you stay on track with your goals. 🔑 5️⃣ Balance is Key: By creating a balanced work week, you’ll find more time to do what you love—without feeling overwhelmed with what hasn’t been done.

Why It Matters: Creating your ideal work week is essential to running a thriving practice without sacrificing your health and happiness. By balancing patient care, business development, and personal time, you’ll reduce burnout, improve efficiency, and ultimately create a more successful and fulfilling career.

Here’s where you can find the support you need: 🌐 Clinical Business Academy – Want to build a thriving practice? My CBA program covers everything from business strategy to patient care systems! 🔗 Clinical Mastery Facebook Group – Join our community of practitioners who are ready to share insights, ask questions, and support each other.

Subscribe & Review: Watch this episode here! If you love this episode (I think you will!), don’t forget to subscribe and leave a review! It helps me so much, and I love hearing from you. 💖

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It’s that time of year - Breast Cancer Awareness Month is everywhere, but let’s be honest: we all know there’s more to this story than pink ribbons and mammograms. If you’ve ever felt frustrated by the “cancer machine” or wondered what more you could be doing for your patients, this episode is for you. 🎀

In this episode of The Clinical Entrepreneur, I’m speaking from the heart about breast cancer, sharing personal stories (including my own sister’s battle with breast cancer), and why I believe we need to shift the way we talk about breast health.

This isn’t your typical Breast Cancer Awareness Month discussion - I’m diving deep into what you can do right now to help your patients, including the importance of addressing environmental toxins, dietary changes, and supporting their health with key nutrients and things like turkey tail mushrooms. 🍄

What we’re covering: ✨ Why the “cancer machine” is still so problematic - and what to do about it. ✨ The critical role of nutrition, supplements, and environmental awareness in preventing breast cancer. ✨ My personal journey with alternative medicine and how it changed my approach to patient care. ✨ The importance of educating your patients on safer screening options like thermography and 3D ultrasound. ✨ Key herbs and supplements, like turkey tail mushrooms, that every woman should be taking for breast health.

Key Takeaways: 1️⃣ Empower Your Patients: It’s all about education. Giving your patients options like thermography and talking openly about the risks of traditional screenings can make a world of difference. 🌍 2️⃣ Providing the Right Support: Turkey tail mushrooms, liver detox, and low-dose iodine can be game-changers in preventing breast cancer. 🌿 3️⃣ Environmental Awareness: From toxins in beauty products to household chemicals, it’s essential to have honest conversation about these factors.🧴🚫 4️⃣ Create a Plan: Help your patients be proactive about their health with ongoing support, diet changes, and personalized wellness routines.

Why This Episode Matters: Breast Cancer Awareness Month is more than just wearing pink - it’s about truly understanding the risks and taking control of our health. This episode will help you guide your patients with honesty, compassion, and actionable strategies that will make a real difference in their lives.

Here’s where you can find the support you need: 🌐 Clinical Business Academy – Looking to better support your patients and grow your practice? Join my CBA program for all the tools, training, and community you need to succeed!

🍄 5 Defenders by Real Mushrooms – Want to help your patients protect their breast health? I recommend Real Mushrooms' Five Defenders formula, which includes turkey tail and other powerful mushrooms that support immune health and offer protective benefits.

🔗 Breast Thermography Resources – Interested in thermography for your patients? Check out this past episode where we dive deeper into safe screening options for breast health.

Subscribe & Review:

Watch this episode here! If you find this episode helpful (and I think you will), don’t forget to leave a review and subscribe! Your feedback means the world to me. 💖

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Feeling like your business is a bit all over the place? It often seems like there simply aren’t enough hours in the day and far too many loose ends that need your attention, right? But here’s the good news! Whether you're juggling patient appointments, managing your team, or just trying to keep up with your growing practice, having a series of checklists can save the day! 📝

In this episode of The Clinical Entrepreneur, I’m diving into one of my favorite ways for keeping things organized: office checklists. And trust me, they’re not just for the Type A personalities out there (you know who you are 😆). Even if you’re more of a free-spirited, creative type like me, a well-crafted checklist can be a complete game-changer for your practice.

Here are just a few of the benefits:

Greater consistency ✅
Fewer things fall through the cracks ⏳
Decreased errors 🙌
And a whole lot more sanity!

Whether you’re a solo practitioner or you have a robust full team, having a library of checklists will streamline your office, enhance your efficiency, and improve patient care - all with just a few simple checklists!

Here’s What You’ll Learn:

✨ Why your brain LOVES a good checklist (spoiler: it feels good to check things off! ✔️)

✨ How checklists can improve consistency and cut down on errors in your practice.

✨ The four types of checklists every practitioner needs (yes, even you!).

✨ Easy ways to implement them without overcomplicating things.

✨ How checklists create accountability and reduce stress for both you and your team.

Key Takeaways:

1️⃣ Start Small: Don’t bite off more than you can chew. Begin with a simple checklist (like new patient intake or follow-up) and refine from there. 🛠️

2️⃣ Make It Yours: Your checklist should fit your practice and your workflow. Not someone else’s.

3️⃣ Accountability is Key: Use checklists to track what gets done and ensure that nothing slips through the cracks. 📋

4️⃣ Keep It Simple: Don’t overcomplicate! Your checklist should be a one-pager (no size 4 font required! 👓).

5️⃣ Bonus Tip: Leverage AI tools like ChatGPT to help you craft the perfect checklist for your needs. 🤖✨

Why Checklists Matter: Running a wellness practice is no small feat, but it doesn’t have to feel like you’re constantly behind the eight ball. By incorporating a few well-designed checklists into your daily routine, you’ll keep your team on track, reduce mistakes, and even save time. Who doesn’t want that?

Here’s where you can find the support you need:

🌐 Clinical Business Academy – Looking for more ways to streamline your practice and grow your business? Dive into my CBA program, where we cover everything from business strategy to patient care systems!

🔗 Clinical Mastery Facebook Group – Join our community of like-minded practitioners where you can share tips, ask questions, and get the support you need.

Subscribe & Review Watch this episode here! If you love it (I think you will!), don’t forget to subscribe and leave a review! I love hearing your thoughts. 💖

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Ever feel like you’re juggling all the supplements, protocols, and patient needs, and still wondering where to start? I’ve got you covered! Today, we’re talking about the five foundational clinical targets that will transform your patient outcomes. Think of these as your go-to shortcuts when the patient’s case feels a bit overwhelming or you just need a place to begin.

Whether you’re dealing with tricky patients who seem to react to everything or you’re just feeling that good old imposter syndrome creep in, these clinical targets will help you confidently guide your patients back to health. 🩺

Here’s What You’ll Learn:

🌱 Upper Digestion: Why upper digestion (hello, bitters!) is the number one place to start and how to address hidden issues like asymptomatic reflux. 🧘‍♀️ Stress Management: The power of adaptogens in managing today’s never-ending stress and anxiety. 🥑 Fat Breakdown: How supporting bile production and fat breakdown ensures your patients are absorbing all those essential fat-soluble nutrients. 🥩 Protein and Amino Acids: Ensuring your patients have enough essential aminos to support everything from muscle recovery to immune function. 💊 Vitamins & Minerals: Why everyone needs a good multi-vitamin and mineral supplement (and Ronda’s top recommendation).

Plus, we’ll talk about two bonus game-changers: liver detoxification and parasite cleanses. These may not be your everyday recommendations, but trust me, once you see the results, you’ll wonder why you didn’t start these sooner. 🧪

Key Takeaways: 1️⃣ Start with Upper Digestion Most patients have upper digestive issues, even if they don’t admit it. Supporting the stomach with digestive bitters (like Gentian) or, for those who are more sensitive, parotid support is key. 🌿

2️⃣ Manage Stress with Adaptogens Stress is real, and adaptogens like the ones from Gaia can make a world of difference for patients who have difficulty navigating the stressors of life. 🧘‍♀️

3️⃣ Support Fat Breakdown Ensuring healthy bile flow for proper fat digestion by adding in choline-rich foods or supplements is essential. 🥚

4️⃣ Prioritize Protein and Amino Acids Give your patients the right fuel with nine essential amino acids, which can help them thrive, especially if their digestion is a bit off. 🍗

5️⃣ Don't Skimp on Vitamins & Minerals Everyone’s deficient in something these days! Make sure your patients are covered with a high-quality vitamin and mineral supplement. 💊

Bonus Tips: Make sure to address liver detoxification and consider incorporating a parasite cleanse. These can be real game-changers. 🦠

Here’s where you can find the support you need: Clinical Academy – Dive into Ronda’s in-depth clinical education to sharpen your skills and improve patient outcomes. Clinical Business Academy – Get the tools you need to build and scale your wellness practice with ease! Allthebitters.com – Grab some alcohol-free digestive bitters from this Ronda-approved website favorite.

Subscribe & Review

Watch this episode here! If you loved this episode, make sure to hit subscribe and leave a review. Your feedback means the world to me, and it helps us reach more practitioners like you! 💖

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Hey friends! Feeling overwhelmed by all the daily tasks in your wellness practice? You’re not alone! But guess what? AI for healthcare practitioners is here to help you save time and streamline your work. Enter: ChatGPT (or as I like to call it, Chatty—because once you ask it a question, Chatty doesn’t hold back!). 🗣️💬

In this episode, we’re exploring 10 ways to use AI in your practice that will help you work smarter, not harder. From note-taking to creating patient education materials, AI can take the pressure off and give you more time to focus on your patients. 🙌

Here’s What You’ll Learn: 💻 How AI for note-taking can save you hours on patient records—HIPAA-compliant and stress-free. 📝 How to use ChatGPT to quickly generate patient education materials and get 80% of the work done in minutes. 📱 The power of AI for social media content creation—get captions, hashtags, and image suggestions in one go! 📧 How to write newsletters and blogs faster than ever using AI tools, leaving you more time for your patients. 📊 How to create clinical protocols and intake forms effortlessly with the help of AI.

Key Takeaways: 1️⃣ AI saves time: Let AI handle the tedious tasks like note-taking and content creation. 2️⃣ Use AI as a tool: It won’t replace your voice—it just gives you a strong starting point. 3️⃣ Start small: Pick one area to implement AI and see the difference. 4️⃣ Customize it: Make sure whatever AI generates feels like you—add your personal touch with humor and emojis. 💁‍♀️

Here’s Where You Can Find the Support You Need: 🔗 HIPAA-Compliant Note-Taking Tools: Looking for HIPAA-compliant AI tools to take notes? Check out the AI tools I mentioned in the episode, specifically designed for a wide variety of healthcare professionals.

Freed
PatientNotes
ClinicalNotes
Autonotes

💬 Clinical Mastery with Ronda Nelson: Join our Facebook group where you can connect with your peers, get support, and build a sense of community.📚 Clinical Academy: Invest in your clinical education with my comprehensive protocols and resources for a wide variety of conditions.💼 Clinical Business Academy: Want to get your business on track? Join the Clinical Business Academy to learn the skills you need to scale your wellness practice.

Ready to Dive In? AI is here to stay, and it’s time to make it work for you, not against you! Whether you're a solo practitioner or have a small team, these AI hacks will help you be more productive and less stressed. And the best part? You can’t break it. So go ahead, start chatting with Chatty, and watch how much easier your life becomes. 💥

Subscribe & Review If you loved this episode, make sure to hit subscribe and leave a review. Your feedback means the world to me, and it helps us reach more practitioners like you! 💖

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Have you ever felt like you're winging it in your practice, just waiting for someone to call you out and say, "You are a fake, a phony, and you have no business doing what you do. Who do you think you are, acting like you know how to get people well?” 😅

Well, you’re not alone! This week, we're diving into the not-so-secret secret that every practitioner faces at some point: imposter syndrome. Ronda gets real and shares why it's so common (even for those of us who look like we have it all together) and, more importantly, how to navigate it when it shows up.💡

Whether you're brand new to the wellness game or a seasoned practitioner, imposter syndrome can sneak up on you and keep you from fully owning your brilliance. But today, Ronda’s breaking down the mindset shifts and strategies you need to silence that inner critic and show up confidently in your practice. You’ve got this! 💪

Here’s What You’ll Learn:

😬 The sneaky ways imposter syndrome can show up in your practice (and why you're not alone in feeling this way).

🧠 How imposter syndrome has less to do with your skills and more about how you see yourself.

💸 Ronda’s personal experience with imposter syndrome (even with a seven-figure practice!) and why it still creeps in.

🌟 Practical strategies to shift your mindset, embrace your wins, and step into your role as the expert you are.

💬 The power of community and why having a supportive tribe is a game-changer for kicking imposter syndrome to the curb.

Key Takeaways:

1️⃣ Imposter Syndrome Is Normal. Every practitioner feels it, whether they're just starting out or have been in the game for years. It's all about how you perceive yourself.

2️⃣ You Are Enough. You don't have to be perfect or know everything. As long as you know a bit more than your patients, you're effectively the smartest person in the room.

3️⃣ Celebrate Your Wins. Keep a "win journal" closeby (even if you record them as a note on your phone!) to remind yourself of all the amazing things you are doing with your patients. This gives you the ammo to talk back to your imposter self and tell it to get lost.

4️⃣ Find Your People. Don’t try to do it all alone. Lean on other practitioners for support, advice, and the encouragement you need to remember that you are someone’s health hero.

5️⃣ Shift the Narrative. Instead of focusing on what you don’t know, remind yourself of what you do know. “I am knowledgeable. I am capable. I’ve got this."

When imposter syndrome shows up, remember:

🌟 Recognize and Acknowledge It - Awareness is the first step toward shifting your mindset.

🌟Reframe Your Thoughts - Instead of dwelling on what you don’t know or what didn’t go well, focus on the fact that you’re always learning and growing.

🌟 Celebrate Your Progress - Look back at how far you’ve come since you first dipped your toe in the functional nutrition water and give yourself some well-deserved credit.

Here’s where you can find the support you need:

🤝 Clinical Mastery with Ronda Nelson - a Facebook group full of your peers who are ready to provide the support you need and a greater sense of community.

🩺 Clinical Academy - this is the best investment you can make for yourself when it comes to clinical education. It’s a clinical library FULL of practical, simple, yet comprehensive protocols and information about a wide variety of clinical conditions and symptoms seen in the modern patient.

💥 When you’re ready to get your business on track and headed in the right direction, get started with Ronda’s Clinical Business Academy where the most successful practitioners learn the business skills they were never taught in school And Ronda makes sure it’s fun!

🌟 Subscribe & Review

If you loved this episode, please take a moment to subscribe and leave a review on iTunes. Your feedback helps us reach more practitioners like you!

📹 Watch this episode here!

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What’s your strategy for keeping your patients healthy this fall—and growing your business in the process? 🍂

Fall brings back-to-school sniffles, cooler weather, and a tidal wave of germy kids. 🦠 Your patients are looking for ways to protect themselves and their kids this winter but here’s the kicker: if you’re not the one making the recommendations about what products to use, they’ll find them somewhere else. So why not make your practice their go-to for all things related to their immune system?

Well, here’s the good news. This podcast episode is dedicated to helping you create a simple, effective immune package that your patients will love—not just because it works, but because it comes from someone they already know and trust: YOU!

By the end of the episode, you’ll have a step-by-step game plan that helps your patients stay healthy, saves them time, and builds loyalty so they keep coming back. 💯

We’ll also cover how you can create a simple auto-ship system that works for both you and your patients, making it easy for them to stay stocked up while keeping your cash flow steady. 🛒

In this episode you’ll hear:

👉 My three favorite products to include in a simple yet powerful immune package that work for kids and adults.

👉 How to set up an auto-ship program that saves them time and brings in recurring revenue.

👉 Why taking an authoritative position when it comes to supporting immune health will create a ripple effect in your practice and community.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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What if those messy moments in your business are actually setting you up for your biggest breakthroughs? 😎

This episode is about to get real. I’m about to ask you three vitally important questions that could literally change the trajectory of your business…. and your life. Being brutally honest by asking yourself the tough questions might be tough in the beginning but in the end, the results are worth it. Promise.

When you find yourself caught up in the busy work of being in business, the days and weeks seem to slip by and before you know it, another year has passed and you’re nowhere closer to your goals than you were before. We’re so busy solving everyone else’s problems, putting out fires, and showing up like superheroes but we may not be making any real progress at all. Kind of like being stuck in the mud, just spinning your wheels. 🛞

Here’s what I know about you. You are meant for greatness. Your patients see it in you every day. So let’s up the ante and nudge that greatness to its new, next level in your life and practice! We’re going to rewrite the rules and take control of the chaos, starting today. 🔥

In this episode you’ll hear:

👉 Why you need to know where you’re going and why.

👉 How to look at every business challenge through a different lens.

👉The importance of showing up differently as a leader, and how small shifts can create big results.

So settle in, grab something to write with, and be prepared to ponder.

We’ve got important work to do my friend! And we’re doing it together.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Let’s be honest – if you’re feeling bogged down by the daily grind of running a practice, filling your team with whoever comes along, or losing sight of your bigger mission, it’s time for a wake-up call! 🚨 Managing is one thing, but leading? That’s a whole different story. 🎯 And today, we’re going to show you exactly what it takes to step into that leadership role. 🚀

Joining me is the amazing Dr. Bart Precourt, and trust me, you’re in for a treat. 🤩 If you haven’t heard of Bart yet, get ready because he’s the real deal. He’s built a powerhouse practice from the ground up, knows all about creating thriving teams, and is here to share what it really takes to be a leader who inspires, empowers, and gets things done. No fluff – just real, actionable strategies that actually work. 🛠️

In this episode, I chat with Dr. Bart Precourt, covering everything from heartfelt conversations to his innovative practices. Bart’s journey is a masterclass in leading with passion, service, and genuine human connection. 🌟

He’s not just talking the talk – Bart’s career is rooted in pursuing what truly lights him up. Whether it’s running an organic café, launching a farm, or starting a healthy dog food business, his journey reflects a deep commitment to authenticity, growth, and service. 🌱

In this episode you’ll hear:

👉 How hiring based on core values can transform your team culture.

👉 Ways to create a thriving business by aligning passion with purpose.

👉 Why embracing discomfort is essential for growth – both personally and professionally.

👉The future of healthcare and why leaders need to step up now more than ever.

LINKS:

📷 Connect with Dr. Bart on Instagram

💥 Learn more about Clinical Business Academy!

💡Learn more about Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Finding your niche isn’t just about picking a specialty—it’s about claiming your space in the world and saying, “This is what I’m known for!” 🙋

Fast forward to a year from now - how do you want people to talk about you at dinner parties, in boardrooms, or over cocktails? Are you the Hormone Hero, the Digestive Detective, or the Fatigue Fighter who makes coffee obsolete?

The clearer you are about what you do, the easier it is for people to sing your praises and send referrals flying your way like confetti. 🎉

But you know what the best part is? You don’t have to choose between what you’re good at and what you love.

I recently chatted with a practitioner who has a solid corner on all things men’s health but can’t stop dreaming about working with women’s hormones. Well, guess what? 💭 You don’t have to pick just one – why not master both? It’s all about crafting a strategy where you get to be the multi-talented genius you are, shining in every corner of the health universe! 🌟

So, my friend, here’s your golden nugget: when you truly own what you want to be known for, everything else just clicks into place. Start by asking yourself, “What’s that one problem I can solve better than anyone else?” Then shout it from the rooftops – on social media, in emails, with anyone who will listen. Because when you’re crystal clear on your brilliance, the world has to take notice! 💥

Your path to success starts with clarity. Know exactly who you're speaking to and what problem you’re solving—that's your foundation. Don’t let doubt slow you down. Own your passion, own your niche, and watch your business thrive like never before! 🌟

In this episode you’ll hear:

👉 How to master marketing to attract more clients and leads.

👉 The importance of streamlined systems to boost efficiency and productivity.

👉 Effective strategies for charging correctly and transitioning to a time-based care model.

👉 The key to defining your niche and building a brand that people remember.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Imagine this: Your clients walk through your doors and immediately feel seen, valued, and cared for—every single time. ✨

Now imagine how those meaningful, consistent interactions could transform your practice into one that’s not just successful, but truly exceptional. That’s what today’s episode is all about!

I’ve been diving into The Power of Moments by Chip and Dan Heath, and it’s been a great reminder about how to create memorable moments in every patient interaction. The concepts from this book are so powerful and are easy to apply to the way we want to honor the people who come to see us.

In today’s fast-paced world, it’s not just about solving a problem with the unique types of treatments we offer; it’s about the emotions we create, the connections we build, and the unforgettable experiences we create for our clients. 💖

Whether it’s a small, thoughtful gesture or a moment of celebration, these are the moments that set your practice apart and keep your patients coming back again and again.

Here’s what we’re covering in this episode:

🎯 How to create “peak moments” that have your clients singing your praises and referring others.

✨ The surprising power of first and last impressions in shaping long-term relationships with your clients.

🎉 Creative ways to celebrate client milestones that make them feel truly appreciated and valued.

💌 Small, intentional actions that build lasting loyalty and turn your clients into raving fans.

This episode is packed with inspiration and practical strategies you can start using right away to create a practice that not only delivers results but leaves a lasting impression.

If you’re ready to elevate every client experience and build a practice that’s truly unforgettable, this one’s for you! 🫵

LINKS:

📚 The Power of Moments by Chip Heath and Dan Heath

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

The Power of Moments: Why Certain Experiences Have Extraordinary Impact

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Ever feel like those five-star reviews are just too hard to pin down, no matter how great your services are? 🔎 Whether you’re running a brick-and-mortar clinic or a virtual practice, those glowing reviews with 5 gold stars are what help your business stand out from the rest! 🤩

Now, I know what you’re thinking: “How on earth do I get people to leave reviews when it’s all personal and HIPAA/PHI-related?” 🤔 Trust me, there’s a way, and it’s way easier than you think. It just takes a little thought and the right approach.

If asking for reviews feels awkward or you’re worried you might be going about it the wrong way, don’t stress. You’re not alone! The truth is, there’s an art to gathering those raving testimonials, and it’s all about the right timing, the right words, and making the process as smooth as possible.

So, what’s the secret sauce to turning your review struggles into a flood of glowing success stories? With a few smart strategies, you can transform those missed opportunities into powerful social proof that’ll have your business sparkling brighter than ever. ✨

If you’re ready to boost the reputation of your practice and attract more patients, then tune in to learn how to master the art of getting 5 star reviews from almost every patient.

In this episode you’ll hear:

👉 How to ask for reviews in a way that feels natural and comfortable—for both you and your clients.

👉 The perfect timing for requesting reviews to maximize your chances of getting that positive response.

👉 How to leverage technology and strategic follow-ups to ensure those reviews actually get written.

👉The benefits of having a front desk superstar or an automated system to handle review requests—so it doesn’t all fall on your shoulders.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Life has been throwing some real curveballs my way recently. Imagine this: four of my amazing employees had to leave – two because of some really unfortunate circumstances and two I had to let go. Now, I’m juggling everything solo at my brick-and-mortar biz, and let me tell you, my courage muscles are getting quite the workout! 💪😅

You know me, I’m usually the “glass all the way full” type, but lately, it’s been feeling more like my glass is half-empty and losing drops by the day. I’ve been hearing from so many of you, my fellow practitioners, about how tough it’s been to keep that positive vibe when life feels overwhelming. We often think we can power through everything on our own, but even superheroes need their sidekicks! 🦸‍♂️🦸‍♀️

If you’re feeling like you’re just treading water, trying to stay afloat, know this: you are not alone. The good news? We don’t have to navigate these choppy waters by ourselves. By embracing the messy middle, being honest about our struggles, and finding strength in our vulnerability, we can not only survive but thrive.

Life isn’t always rainbows and unicorns, but even in the chaos, amazing things are waiting to happen. Embrace the turbulence, find your courage, and keep moving forward. 🌈✨

Together, we’ve got this. 💪 Let’s turn these challenges into stepping stones toward our greatest successes. 🌟

In this episode you’ll hear:

👉 How to incorporate intentional self-talk to shift your mindset.

👉 Why feeling the discomfort can lead to incredible personal and business growth

👉 Practical steps to stay present and focused amidst chaos.

👉 Strategies to redefine hiring and leadership in challenging times.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Many years ago, my daughter was diagnosed with terminal bone cancer. Yes, it was as devastating as it sounds. 💔 But through a miraculous turn of events and a supernatural miracle, she overcame the odds and her journey led me to become passionate about how to help the body become strong and resilient, despite the odds. 🙏🏼

But I learned that time is not always on our side. Sometimes, the cancer is so advanced that there simply isn’t enough time to provide the body with the support it needs to return to optimal health which is heartbreaking. 😞

Too often, people want to throw everything they can at cancer, thinking more is better. But that isn’t always the best approach. Without a plan, treatments and radical supplement protocols can be fractured, disconnected, and most importantly, expensive. 💸

While I don’t treat cancer directly, in this episode, I’m sharing my thoughts about how to support these types of patients with a simplified approach, allowing their bodies to rebuild one day at a time. 💪

And one of the game-changers when it comes to supporting patients struggling with cancer is vitamin B17. Found in humble seeds like apricots, apples, and cherries, this little powerhouse has shown promising results for several types of cancer.

Although the focus isn’t on “curing” the cancer, we can certainly help the body make faster progress by providing essential nutrients that not only optimize health but ‘may’ have an impact on how quickly one could recover from said condition. (How’s that for sideways speak?)

It’s really not that difficult when you think about it. Less is always more.🌟

In this episode you’ll hear:

👉 The benefits of incorporating B17 from natural sources into your cancer care regimen.

👉 Effective ways to manage stress with adaptogens, enhancing your overall well-being.

👉 Key strategies for optimizing digestion and nutrient absorption, crucial for fortifying the body's defenses against illness.

LINKS:

🌱 Organic Apricot Kernels

💊 B17 Capsules

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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You don’t know what you don’t know. And nothing could be truer when it comes to ensuring your HIPAA policies are up-to-date and your practice is compliant with the loooong list of requirements.

It’s one thing to be proactive and try to ensure your patient data is protected, but what happens when your work email gets hacked or you have an employee that accidentally posts something that violates patient confidentiality?

The thought of that put fear in my bones which is why I volunteered for a HIPAA audit. Yep, I decided to work with a HIPAA advisor to find out the things I didn’t know - but needed to know - in order to make sure I am doing my due diligence to protect patient information.

And secretly, I wanted to make sure I wasn’t going to walk into a trap or landmine down the road that I never saw coming, like communicating with patients over email. Yikes!

In this episode of The Clinical Entrepreneur, I'll be sharing important insights from my conversation with a top-notch HIPAA attorney on how to ensure you (and your patients) are protected! 🧑‍⚖️

The stakes are high—legal repercussions, ethical dilemmas, and potential damage to our practice’s reputation.

Join me as we tackle these essential topics, ensuring our practices thrive in safety and our patients feel secure and valued. 💖

In this episode, you’ll discover:

👉 Effective ways to manage patient communication preferences while staying HIPAA-compliant.

👉 The importance of obtaining consent for non-secure communications and how it can protect both you and your patients.

👉 Essential steps to verify and update patient information to maintain compliance.

👉 Strategies to empower your patients and enhance their trust by prioritizing their privacy.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Imagine dedicating yourself to your dream career, pouring your heart and soul into your practice, only to have the rug pulled out from under you, just when you finally hit your stride. Maybe you've had the gut-punch of sudden job loss or watched your business take an unexpected tumble, leaving you scratching your head and wondering, "What happened…and what now?" 🤷

It can be disheartening to see all your hard work go down the tubes leaving you to question your next steps. But we know that everything always works out for good and in fact, these moments of crisis are often the catalysts to even better things to come! 💪

My special guest in this podcast is Dr. Jarod Ward, a remarkable (and highly resilient) chiropractor who has the determination and drive to ensure his wellness practice is a huge success. After an unfortunate business break-up, Dr. Jarod had to collect himself and decide that he wasn’t going to let that experience keep him from doing the work he loves.

His story is a testament to the power of perseverance and vision. He didn’t just recover; he transformed his challenges into triumphs and now, he's thriving like never before. 🏆

In this episode, he’ll be sharing the importance of building genuine relationships and how to turn setbacks into opportunities that not only grow your practice but also enrich your life! 💥

In this episode you’ll hear:

👉 How Dr. Jarod turned a major setback into a thriving practice

👉 The importance of building genuine relationships with your patients

👉 Why asking for referrals can be a game-changer for your business

👉 The secret to leveraging social media to grow your practice

LINKS:

🌐 Visit Dr. Jarod’s website

📷 Connect with him on Instagram

🧲 Dr. Jarod’s favorite PEMF Mat

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Welcome to another insightful episode, where we delve into a unique aspect of Polycystic Ovary Syndrome, or PCOS. The number of women being diagnosed with this condition is alarming which is why we are taking a deeper look at how to spot PCOS before it becomes a bigger problem. 🌟

But first, let’s define PCOS. PCOS is a hormonal disorder characterized by irregular menstrual periods, excess androgen levels, and polycystic ovaries, where the ovaries have unripened and underdeveloped follicles forming around the outer edges.

Unfortunately, this scenario has a negative impact on a woman's reproductive health, influencing not just physical health but her emotional and mental well-being as well.

But there’s a plot twist you might be unaware of — it’s the fertility marker known as Anti-Müllerian Hormone (AMH). This hormone appears to play a pivotal role in the early diagnosis of PCOS and could be the game-changing blood marker you’ve been searching for. 🧬

PCOS is a challenge that affects dreams and families. But understanding the AMH connection isn’t just about diagnosis—it’s about hope, resilience, and breakthroughs that inspire. ✨

So, whether you're a seasoned healthcare provider or you are just starting out, this episode is for you. Join me as we navigate the complexities of PCOS together, building a community where knowledge is power and a source of inspiration. Let’s empower each other with understanding and action. 🌸

In this episode you’ll hear:

👉 The role of AMH in identifying PCOS and its impact on fertility.

👉 How herbal remedies like white peony and licorice can reduce ovarian cysts.

👉 Practical steps to restore hormonal balance and improve fertility.

👉 Insights into the complex interplay of hormones in the female reproductive system.

LINKS:

💥 Learn more about Clinical Academy!

📢 Join the tribe!

🎤 Sign up for the seminar!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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I remember sitting behind my desk in a big, empty office, feeling overwhelmed with the amount of work I had to do. As a solo practitioner, I knew I needed to hire help but the thought of adding the extra expense felt completely overwhelming. 🏤 I finally broke down and hired someone but she just couldn’t keep up so I not-so-professionally let her go.

And the next hire wasn’t much better. She definitely didn’t work out and I ended up firing her over text message while pulled over at a rest stop. Not my proudest moments. 🫣

So, I thought it fitting to share my own rollercoaster experiences of hiring and firing employees over the years, when I had no idea how to manage people to now when I’m able to approach these conversations as a true business owner, not just as "nice Ronda." 😅

Firing an employee can be one of the most daunting tasks for any business owner. Many of us avoid it, delay it, or handle it poorly because we don't want to be the bad guy or hurt someone's feelings. But you have to remember, your #1 job as a business owner is to protect the viability, profitability, and people in your business! ✊

When you are being inauthentic and dishonest to an employee that is just not the right fit, you will only end up creating more stress and tension for yourself and in addition, create an environment where your employee is not able to thrive in! 🫤

I know it can be hard. But I'm here to share my journey so you can avoid the same mistakes and find your path to becoming a compassionate yet effective leader. 🌟

Let's dive into the steps you need to take before, during, and after firing an employee, ensuring it's done respectfully and professionally. 💯

In this episode you’ll hear:

👉 How to shift your mindset from being "the bad guy" to a responsible business owner.

👉The importance of documenting conversations and feedback.

👉How to approach the conversation with kindness and clarity.

👉Tips for maintaining a positive work environment even after letting someone go.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Ever wondered why some tasks feel like a breeze while others just drain all your energy out of you? 🤔 The truth is, you might be struggling because you're focusing on things that aren’t in your “Unique Brilliance.”

Your Unique Brilliance (AKA your Unique Superpower or Zone of Genius) is where your greatest strengths and passions intersect. When you’re operating in your Unique Brilliance, you are aligning your work with your natural talents and the very essence of who you are. You're in a state of flow where your skills and enthusiasm create a powerful synergy that drives success and fulfillment.💫

Following up on a recent episode about conducting a time audit, this episode focuses on understanding and embracing what makes you uniquely brilliant. Using tools like Clifton Strengths, we explore how you're naturally inclined to excel in certain areas more than others; identifying tasks you are “okay” at and those you struggle with.

This episode is not just about self-discovery; it's a practical guide to reshaping how you approach your work, focus on what you love, and propel your business to new heights!

So join me as we unpack how to identify your zone of genius, understand your unique superpower, and make your unique brilliance work for you. Let’s shift from being busy to being brilliantly effective!

In this episode you’ll hear:

👉 The importance of identifying your unique strengths and leveraging them for success.

👉 How to effectively delegate tasks that drain your energy and time.

👉 Practical steps to distinguish between tasks you excel at and those you don't.

👉 Why understanding your Zone of Genius is a game-changer for your business and personal life.

LINKS:

💥 Check out CliftonStrengths

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Have you ever felt like your day just slipped through your fingers, leaving you wondering what you actually accomplished? 🤔 Maybe you got behind with your patients, had way too many interruptions, and then decided to check out of the craziness by going down the social media rabbit hole. ☹️ Well friend, if you’re nodding your head right now, you’re not alone.

It’s so frustrating to feel disorganized and overwhelmed with the amount of work you have to do but the good news is there’s a way out. But first, let’s start by conducting a time audit. ⌛

Don’t shut me off yet! A time audit isn’t designed to scrutinize every minute of your day but instead, can shed some light on areas where you might not be working at your absolute best and preventing you from making faster progress to reach your goals.🌟

Conducting a time audit will show you exactly how you’re spending your time, highlighting inefficiencies and helping you see where you can make improvements.

It’s all about working smarter, not harder. The insights you gain from this simple exercise can be absolutely transformative. 🙌 The results? Peace of mind, more time to grow your business, nurture your relationships, and enjoy life. 🤩

So, stick with me, and let’s explore how you can streamline your activities, prioritize effectively, and enhance your productivity with less stress.

Let’s get your time—and life—back on track! 🛤️

In this episode you’ll hear:

👉 How to objectively track and assess your daily activities.

👉 The magic of a two-week time audit to uncover hidden time wasters.

👉 Strategies to prioritize and delegate tasks effectively.

👉 How to focus on high-impact activities to boost your productivity.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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You’re motivated to help people, build a successful practice and your dreams are BIG (as they should be)! But something keeps holding you back. Maybe it’s fear of failure, feeling nervous about raising your prices, or even some old, pesky habits that aren’t serving you well. 🤷But there’s a little known technique that will help you transform your business (and improve your mental game) almost overnight. It’s called EFT!

EFT stands for Emotional Freedom Technique and it’s pretty much a miracle-worker when it comes to eliminating the invisible blocks or limiting beliefs that are keeping you stuck. And most of the time, they aren’t even true! We made them up based on a simple observation or past experience and now these beliefs are ruling our life!

These non supporting beliefs can drain your confidence, derail your progress, and keep you from achieving your big dreams. And when they run the show, even though they may be completely subconscious, it’s like driving your car with the parking brake on. No matter what you do, it feels like something is pushing back at you, preventing you from making progress in life or in business. 🛑

In this episode, my special guest, Nancy Linnerooth, a Harvard Law graduate turned therapist and now a master-level EFT expert, will share her own experience using this technique in her practice and now, using it to help business owners just like you and I.

So if you’re tired of working hard and feeling like you aren’t making progress, this conversation might be just the thing to help you get unstuck and start living your dream.

In this episode, we’ll talk about:

👉 How EFT can down-regulate the amygdala and reduce stress

👉 Real-life examples of EFT in action - and some incredible results

👉 How subconscious blocks (aka limiting beliefs) impact your business and personal life

👉 Practical steps to begin using EFT and start making your dreams a reality

LINKS:

✉️ Reach out to Nancy here

🔍 Visit Nancy’s website

📝 Uncover Your Success Blocks Quiz

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Do you dream of a steady, predictable income that allows you to focus on what you love – helping people?

Many practitioners get stuck in the cycle of fluctuating income. Some months are good and others aren’t. 😐If the sole source of your revenue is reliant on insurance reimbursements, one-off visits and consultations, or a basic fee for service model, you might be missing out on a golden opportunity.

In this episode, I’m talking about an important aspect of building a sustainable business model - one that doesn’t depend on the unpredictability of your current revenue model. 💰It’s known as recurring revenue and it’s easier to get started than you think.

Recurring revenue isn't just a buzzword – it's the way you can finally get out of the trap of unpredictability and have a solid income stream to keep your business running full speed ahead. 💸

Your patients will be more than happy to pay for something that helps them solve a problem, save time, or save money. Once you know what they need, you can provide a solution that benefits them - and you! They get what they need and you have a steady income stream that supports your business.

So, let’s start building a recurring revenue model that will really work! 💯

In this episode you’ll hear:

👉 How to find out exactly what your patients want so you can create solutions they’ll love.

👉 Proven tips for launching a successful membership program or starter course.

👉 The pros and cons of membership models vs. one-off courses - and which might be your perfect fit.

👉 Easy ways to keep your revenue stream rolling in with minimal hassle and maximum impact.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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We’re diving into one of those head-scratching moments we all face: What do you do when you don't know what to do? 🤯 Imagine a patient walks in with a random condition you’ve never heard of. Your mind goes blank, and you’re thinking, "OMG… I have no idea what to do or how to treat this!” But have no fear, and I’ve got you covered! 🙌

When a health concern is unfamiliar to you, it’s easy to feel overwhelmed. You want to help, but without some level of knowledge, it’s hard to know what to do first. You might decide to start with the basics—digestion, stress management, blood sugar—which buys you time to figure out what’s really going on.

But how exactly do you do that? Is there some kind of easy way or shortcut to get the information you need in order to create a tailored, effective plan for your patient? 🩺

Fortunately, there is! In this episode, I’ll share my tips on how to find the information you need, put it together in the form of a structured protocol, and then create a protocol that will help your patient get better! So grab a pen, take some notes, and get ready to feel extra confident the next time you’re faced with an unfamiliar health condition.

Remember, it’s okay not to know everything. The key is to stay curious, keep learning, and don’t be afraid to take your time. With the right tools and approach, you’ll be ready to handle any curveball that comes your way. ✨

In this episode you’ll hear:

👉 How to effectively use Google Scholar and other research tools.

👉 The importance of understanding the condition's characteristics and symptoms.

👉 A step-by-step approach to comparing patient symptoms with research findings.

👉 How to use the Functional Herbal Therapy approach to create effective protocols.

LINKS:

📚 Check out this resource and use our link: Functional Herbal Therapy by Kerry Bone

💥 Learn more about Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

Functional Herbal Therapy: A Modern Paradigm for Clinicians

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Are you feeling overwhelmed, trying to manage patient appointments, keeping track of their progress, and ensuring they have all the essential documents they need? 🗃️

This is a common complaint from health practitioners - one that keeps you up at night, wondering what the best solution would be. Having to constantly keep track of all the details while running a business can leave you feeling exhausted and frustrated. But don’t worry, I’ve got you covered. 😉

Imagine what it would be like to have all the essential details about every patient all in one place, saving you time, money, and dramatically reducing your stress. It’s a game changer when it all works together.

That’s where Practice Better comes in. This is one of my favorite practice management tools for busy wellness practitioners. From scheduling appointments to document management and managing patient communication, this one platform handles it all.

Think of it as your digital assistant, taking care of everything from payments to educational resources, so you can really spend time focusing on your patients.

I invited one of my team members, Yentl, to join me for today’s podcast. She is our Practice Better whisperer…. and she’s got some great insights to share! Yentl has firsthand experience in setting up Practice Better and navigating its features, so there's no better person to share the raw, honest truth about how it works.

She’s not holding anything back so if you want the full inside scoop, you’re in the right place!

In this episode you’ll learn:

👉 How Practice Better can increase efficiency and streamline your practice.

👉 Why automating tasks and certain patient interactions saves time and money.

👉 Key software integrations that make Practice Better even more powerful.

👉 Solutions to common hurdles many practitioners face with Practice Better.

LINKS:

💻 Check out Practice Better Here

🗒️ The Essential Guide to Setup Practice Better

💥 Learn more about Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Finding a good book to read is like balm for the soul. The words on the page seem to symbolically offer themselves up as a way to prompt us to become better humans, better parents, learn a new skill, or simply consider a new perspective.

The words we read (or hear) provide valuable information that slowly shapes us into being the next better version of ourselves which is always a good thing. I’m always so thankful when a book seems to ‘jump off the shelf’ and tug at my soul, indicating there are some magical gems inside just waiting for me to discover. 📚

So it seemed fitting that In this episode, I wanted to share the books I’m currently reading and why they are so impactful. And I hope my current list of books will inspire you to either read them along with me or to find a few of your own that will inspire you as well. 💯

In this episode you’ll hear:

👉 Why reading is the ultimate superpower for personal and professional growth.

👉 How to pick the perfect book that speaks directly to your soul and goals.

👉 The incredible ripple effect of a reading habit on your mindset, skills, and success.

LINKS:

📚 Check out these books:

Feelings Buried Alive Never Die by Karol Truman

What My Bones Know by Stephanie Foo

The Compound Effect by Darren Hardy

Big Leap by Gay Hendrick

10x Is Easier Than 2x by Dan Sullivan

Clockwork by Mike Michalowicz

💥 Learn more about Clinical Business Academy!

📨 Join our email list!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

What My Bones Know: A Memoir of Healing from Complex Trauma

10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less

Clockwork: Design Your Business to Run Itself

The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level

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Do you find that you have more supplements in your cupboard or on the shelves in your office than you can reasonably use? Or even worse, bottles that have long since expired? 💊 Managing your inventory of supplements or other retail products can be challenging at best.

We get excited about a certain supplement, ordering more than we need and then promptly forget how to use it. It languishes on the shelf, slowly moving toward its untimely expiration date until we have to give it away or throw it away. #guilty Not a great business model.

But inventory management doesn't have to be a complicated chess game. With a little knowledge about how to keep your inventory organized, you’ll be able to streamline your process, keep your costs down, and still provide what your clients need.

Join me on this episode to discover the best practices for managing your inventory—whether you're running a physical clinic, a virtual practice, or a bit of both. Say goodbye to wasted money and hello to a smooth-running inventory system. 👋

Don't let inventory headaches drag you down! Let's fix those missteps and get your shelves working for you. ⚡

In this episode you’ll hear:

👉 How to pick the right supplements for your practice and avoid overstocking.

👉 Tricks to keep your inventory turning over without throwing away cash.

👉 Tips for managing virtual or hybrid practices without a headache.

👉 How to keep your inventory and accounting on the same page to avoid surprises.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Do you find it challenging to figure out what to write or post about that will really resonate with your patients? It’s difficult to pinpoint the precise questions your patients are asking relating to their health condition. But this is important information to have! 🔍

We end up guessing what we ‘think’ they’re thinking… 🤔and many times, we miss the mark. You spend time writing an email, creating a free resource, video training or a social post, only to have it fall flat.

The only sound you hear is crickets. 🦗🦗

But what if there was a solution that lets you see exactly what they are searching for to find solutions to their health challenges? Something that will give you a serious leg up when it comes to connecting with your ideal audience. Well friend, you’re in luck!

There’s a magic little resource called "Answer the Public" that will tell you exactly what you need to be talking about with and for your patients. Whether your specialty is Hashimoto's, mold sensitivity, or digestive issues, you'll be able to see their most pressing questions so you can swoop in and become the authoritative leader! 🔥

In this episode you’ll learn:

👉 How to use a simple (and free!) tool to uncover what your patients are searching for.

👉 The secret to writing emails and creating content that they will actually read.

👉 How to use this info to boost your social media game and improve in-person consultations.

👉 Why this tool can help you become the go-to expert in your field.

LINKS:

💻 Try out AnswerThePublic

💥 Learn more about Clinical Business Academy!

💫 Join Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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If you've ever felt lost when it comes to communicating your treatment plan with a new patient, you’re not alone. Even though you already have a good idea about what needs to happen to help them feel better, the patient often feels overwhelmed with the whole thing. This leads to confusion, loss of motivation to continue, and missed opportunities to really help.

That’s why we’re talking about how to create a unique 3-step proprietary process that allows the patient to get excited about their healing journey and feel super confident about what’s next. 🔥

By creating your own 3-Step Proprietary Process, you’ll be able to provide clarity, structure, and a better experience for your patients, ultimately boosting their confidence in you and increasing the success of your practice. 💫

So, what's the secret sauce behind this three-step magic, you ask? Well, it's taking what you already do with your patients and turning it into your very own masterpiece, tailor-made to reflect your expertise and the unique needs of your patients.s

Click on the link below to download a free resource that will show you exactly how to create your own three-step plan, from choosing the perfect name to outlining the goals and expectations for each step. 💯

In this episode you’ll learn:

👉 Why a proprietary process is important for you and your patients.

👉 How to create your very own three-step process that is unique to you!

👉 Strategies for effectively communicating your treatment plan to patients

👉 Tips for maintaining flexibility and accountability throughout the process

LINKS:

💻 Create Your Own Proprietary 3-Step Process

💥 Learn more about Clinical Business Academy!

💫 Join Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Have you ever had a question about something that you were just too hesitant to ask? Depending on the situation, asking can feel slightly awkward so we often just avoid it all together. And it’s no different with your prospective patients. They often have questions rolling around in their mind yet don’t feel comfortable enough to come right out and ask them.

So how can we make it easier for them to get their questions answered before they even ask them? The more you know about your ideal patient, the easier this becomes. When you can easily talk about the elephant in the room (money, time, results, expectations, etc.), the result is an abundance of trust and good will.

This podcast is a must-listen if you want to help your prospective patients feel confident that you’ve got their back and can help them achieve their health goals. You’ll hear my curated list of 20 questions to ask, putting you in the driver’s seat and helping your patient feel much more comfortable working with you. 💪

In this episode you’ll learn:

👉 How to help a prospective patient feel more comfortable working with you.

👉 How to communicate your expertise and approach in a friendly, approachable manner.

👉 How to address the elephant in the room with my list of ‘20 questions.’

👉 How to increase patient engagement and create streamlined consultations.

LINKS:

🎙️Check out Descript!

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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As a dedicated wellness practitioner, you pour your heart and soul into caring for your patients but sometimes, retaining them for the long term can feel like an uphill battle. Without effective strategies in place, you might find yourself struggling to fill your schedule and keep your patients coming back.

Lucky for you, in this podcast episode, we’re tackling a topic that will change the way you attract patients, helping them to say YES to working with you before you even offer!

It’s time to say goodbye to those drive-by wellness hookups and hello to long-term, committed patients who genuinely want to get better! 💫

The way to do this is through a "Get Acquainted Call." This simple yet powerful strategy is your ticket to filtering out the ‘tire kickers’ who aren’t really interested in long-term health, and instead, building lasting relationships with the ones who do. By offering a brief Get Acquainted Call, you not only get to know more about their priorities but can set the stage for a successful partnership. 🤝

So, if you’re looking to grow a practice that is FULL of your ideal patients, consider shifting your “free consult” to a Get Acquainted Call!

In this episode you’ll hear:

👉 The power of the "Get Acquainted Call" in attracting the best patients.

👉 How to engage and qualify potential clients within minutes.

👉 Crafting irresistible offers that keep your patients committed for the long haul.

👉 The art of confidently steering clear of troublesome patients while nurturing the right ones.

LINKS:

💥 Learn more about Clinical Business Academy!

📧 Hop on my email list for more clinical and business tips!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Today, we're diving headfirst into a topic that might make some of you a little nervous…. how to effectively network with others as a way to grow your practice. And yes, there’s a right way and a wrong way to do it. But when you get it right, you will have more new leads than you know what to do with! 🔥

It’s true that proper networking can be one of the most powerful marketing tools to build your practice. But walking into a room full of strangers with a stack of business cards and a forced smile makes most of us want to find the closest corner and hide. 🫣

The truth is that networking isn't just about swapping business cards—it's about creating genuine and authentic relationships that leave the other person wanting to have more of you in their world. 🤝

In this episode, we're going to transform your networking skills from zero to hero. Say goodbye to sweaty palms and nervous chatter – I’ll make sure you have the confidence and the strategies you need to become a Networking Ninja! 🥷🌟

In this episode you’ll hear:

👉 The power of making the other person the hero.

👉 How to identify the right networking groups for your practice.

👉 Strategies for engaging in meaningful conversations and making memorable connections.

👉 The importance of clarity and specificity when describing your practice.

LINKS:

💥 Learn more about Clinical Business Academy!

📧 Hop on my email list for more clinical and business tips!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Over time, we end up accumulating random questionnaires, surveys, and evaluations to include as part of our new patient intake process. And while each one provides another perspective on what might be going on, this isn’t the best experience for your patient who is already overwhelmed and in need of your help.

Having to think through and complete each intake form may feel ‘comprehensive’ to you but to the patient, it’s overkill. Not to mention the time it takes for you to review all of them and try to make sense of the information before seeing your patient for the first time.

Working on your intake forms might not be the most appealing thing to do – but trust me, when they include the right kind of questions, it makes your job so much easier and lets your patient’s know that you are serious about getting to the root of their issue. And that’s exactly what we’re going to talk about in this podcast.

From demographic information to medical history, lifestyle habits, and beyond, I’ll explain how to design an intake form that provides a comprehensive overview of your patients' health and sets the stage for personalized care.

So pull up a chair, grab a pen and paper, and let’s give your intake forms a makeover!

In this episode you’ll hear:

👉 Why having fewer forms is a better option for your patients.

👉 How to streamline and optimize your new patient intake process.

👉 Key questions and sections to include in your intake form to get the best information possible.

👉 Practical tips for incorporating your new forms into your new patient flow.

LINKS:

💥 Learn more about Clinical Business Academy!

💫 Join Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Sometimes, we just miss the mark. The best laid plans just didn’t work out the way you thought and now, you need to figure out how to do it differently. This process is what I like to call a Do Over Day. 🎯

A 'Do Over Day' gives you the opportunity to build something even better when the gears of your business seem to be grinding against each other. It's like a strategic pause, allowing you to step back, assess, and recalibrate your approach. Think of it as a reset button, but with a structured plan for how to move forward.

So, what exactly does a 'Do Over Day' entail? Let's break it down into four essential parts:

Step 1: Identify the SuccessesBegin by acknowledging what worked well. Celebrate the wins, regardless of how big or small.

Step 2: Recognize the FailuresMistakes are inevitable, especially in business. It’s important to acknowledge where we missed the mark and use the experience to shape how we move forward.

Step 3: Creating a Different PlanNow that you have information about your successes and failures, it's time to redesign what you want to do differently next time.

Step 4: Your Non-NegotiablesLastly, it’s important to identify your non-negotiables. These are the things you are not willing to give up or compromise on.

A 'Do Over Day' allows you to take a step back and re-evaluate any situation from a neutral perspective, helping you to take control of your business, making it work for you, rather than the other way around. ✅

In this episode you’ll learn how to:

👉 Identify what's working and what isn't in your business.

👉 Stay curious without judging the situation

👉 Define your non-negotiables

👉 Implement your own Do Over Day

LINKS:

📧 Email support@rondanelson.com to get the ‘Do Over Day’ worksheet

➡️ Share your experience hiring a Virtual Receptionist here!

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Let’s say you are a chiropractor and a patient comes in for a routine adjustment. But during that appointment, they conveniently ask if you can quickly muscle test a certain supplement or review their labs and make a few suggestions before they go see their primary doctor. Combining these two things rarely works out well.

The patient doesn’t get the focused attention they need and you, the practitioner, aren’t able to provide the best care possible because your brain is effectively focused on two things at once which is never a good thing. And that’s exactly what Dr. Katie Malley discovered after she and I were strategizing about how to optimize her practice.

During our meeting, when I heard how frustrated and overwhelmed she felt, even though she was doing something she truly loved - I asked her these two questions: “If you could change one thing in your business, regardless of whether you think it’s possible or not, what would it be? What is the proverbial ‘rock in your shoe’ that’s making you so uncomfortable and causing so much irritation?”

And she knew what it was right away. It was the physical and mental exhaustion of allowing patients to combine two completely different appointments into one. This was leaving her feeling drained, overwhelmed, and exhausted at the end of the day.

So, she removed the figurative rock from her shoe, separated her appointments into chiropractic only and functional medicine only, and has never looked back. In this podcast episode, Dr. Katie is sharing exactly how she did it, the obstacles she had to overcome when communicating her new model to her patients, and the surprising outcome!

She now has a practice that went from overwhelming chaos to streamlined efficiency. 💯 Dr. Katie ended up discovering her niche, manages her time like a pro, and has created a practice that not only thrives but leaves her feeling energized and fulfilled at the end of the day. 🤍

By separating her chiropractic and nutrition appointments, Katie found greater clarity, reduced stress, and improved patient outcomes. Listen in to learn how setting clear boundaries can transform your practice and revitalize your passion for healing. ❤️‍🩹

In this episode you’ll hear:

👉 Why having a niche is soooooo important.

👉 How to avoid doing two things at once and being mediocre at both.

👉 The benefits of setting clear boundaries with patients.

👉 Strategies for managing different modalities effectively.

👉 How to create a practice that works for you first, not your patients.

LINKS:

🔍 Visit Dr. Katie’s Website

📱 Follow Dr. Katie on IG!

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode!

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As a practitioner who also chooses to be a business owner, I am positive that most of the time, you’re struggling to balance your professional life with personal responsibilities. ⚖️

Trying to balance both is like the spinning plates game at a carnival – it can be a real challenge! 🤹 It's not just about squeezing in some downtime; it's about keeping your whole self happy and fulfilled. 🌿

With the demands of managing your patients and running a business, it's easy to lose sight of what you need to honor your own personal well-being. Many of us find ourselves struggling to carve out time for self-care, family, and hobbies while managing our busy schedules. 🕧

But what if there was a better way? ✅ In this episode, Dr. Jamie Arnold provides an inspirational and insightful perspective about how to create a practice on your own terms, regardless of what’s considered to be ‘normal.’

She is a well-seasoned solo practitioner who's mastered the art of running a successful practice while maintaining a great work-life balance. Dr. Jamie Arnold's journey offers valuable insights into breaking free from conventional norms and designing a practice that works for you. 🩺

In this episode you’ll hear:

👉 The importance of authenticity in attracting the right clientele.

👉 Strategies for maintaining work-life balance as a solo practitioner.

👉 Tips for leveraging clinical expertise to create passive income streams.

👉 Insights into building a family-centric practice that resonates with patients.

LINKS:

🔍 Visit Dr. Jamie’s website

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Health savings accounts (HSA’s) have been around for years and offer people a way to set aside funds for qualified medical expenses and decrease their tax burden. Not everyone qualifies for an HSA but if you do, it can be an easy way for you (or your patients) to help save for health expenses.

And, these HSA’s can provide huge benefits for you, your patients, and for your business!

Personally, I’ve had an HSA for many years, and I love it. Not only does it lower my taxable income at the end of the year, but I have money set aside for health-related expenses including chiropractic, vision, dental care, and band aids. Random I know, but true!

Since your patients are already paying to see you, they might as well pay from an HSA and enjoy the added tax benefits.

If you haven't considered incorporating HSAs into your practice yet, you might be missing out on a golden opportunity to provide added value to your patients while optimizing your bottom line. 💡

In this episode you’ll hear:

👉 How incorporating HSAs into your practice can enhance patient care and financial stability.

👉 Strategies to educate your patients about the benefits of HSAs and maximize their utilization.

👉Practical steps to integrate HSA payments seamlessly into your practice and boost revenue.

LINKS:

🔍 Link to the USA Today article about HSA’s

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Ever felt like you're stuck doing one-off treatments with your patients and after just a few appointments, they simply bail on you? Unfortunately, this scenario is becoming all too common but there’s a simple solution that will solve this problem once and for all: having your own unique proprietary process!

By developing a proprietary process that highlights your area of expertise, you can create a practice where patients know up front what it’s going to take to get better - and they’ll stay till the end. Crafting your unique clinical process is a differentiation that not many providers have. By crafting your own signature approach to patient care, you have the power to break free from the fee for service model and carve out a niche that is uniquely yours. 🌟

Learn how to build a thriving and remarkable practice by having a proprietary process that serves your ideal patient and cements your status as a trusted authority in your field. 💯

In this episode you’ll hear:

👉 How to identify the foundational issues your ideal patients face

👉 Strategies to develop a step-by-step roadmap for patient success

👉 The importance of articulating your process to enhance patient commitment

👉 Ways to integrate your proprietary process into your marketing strategy

👉 Tips and tricks for serving up personalized treatment plans that hit all the right spots and keep patients coming back for more.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Sending regular emails to your patients is an important part of what you do as a practitioner and a business owner. Why? Well, it lets your audience know that you’re around to help, and keeps your name (and smiling face) at the top of their minds. 🤩

But if you're like most practitioners, the mere thought of having to figure out how to write and send these types of emails makes you roll your eyes. 🙄

I get it – writing emails might not be your favorite thing, but here's the deal: neglecting this aspect of your business could mean a significant loss of $$$ as patients simply drift away because they stopped hearing from you.

Whenever you can create these types of regular connection points with your patients, they are more likely to reach out for help when they need it, rather than looking for someone new. So if you’re not sure where to start, don’t worry – I've got a simple plan to help you get started. 💫

Sending regular emails is not about bombarding them with information they can’t understand or always trying to sell them something; it's about providing consistent value and deepening the relationship. 🤝

In this episode, you'll learn how to create engaging content, from choosing topics that help them get better, faster results to adding in a little of your own personal flair. And don't worry if you’re feeling overwhelmed – I've got your back. 😉

In this episode you’ll hear:

👉 How sending regular nurture emails helps you stay top of mind.

👉 Strategies to create valuable and engaging content for your patients.

👉 Technical tips for setting up and managing your email campaigns.

👉 Strategies for maintaining consistency and connection with your audience.

LINKS:

💻 Check out Word Counter!

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📧 Join my email list!

📹 Watch this episode here!

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Have you ever felt like you answered the same questions over and over throughout the day? Well, if so, I’ve got great news for you. I’m about to show you how you can create a library of resources for your patients that answers all of their commonly asked questions, and doesn’t require you to be involved!

Your patient resource library can contain many different types of resources, but my favorite (and most effective) way is to create a series of videos that answer their most common questions, provide guidance on dietary recommendations, information about supplements, encourage a healthier lifestyle, and more. This not only saves you time but enhances your credibility.

In this episode, we'll look at how this type of curated patient resources, assembled in a digital library of sorts, can save you so much time and make you look like the expert of all experts in the eyes of your patients.

By the end of this podcast episode, you'll have a roadmap to help you change the way you support your patients, saving time, boosting patient satisfaction, and elevating your practice. 🌟

In this episode you’ll hear:

👉 Simple strategies to create a comprehensive resource library for your patients.

👉 The top three ways to deliver valuable content without breaking the bank.

👉 The power of video in engaging and educating your patients efficiently.

👉 Tips on selecting topics that resonate with your ideal patient base.

👉 An easy and cost-effective tech solution to host your personalized resource library.

LINKS:

📊 Check out Practice Better!

💻 Try out Searchie

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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When you’re talking with a potential new patient, what does that conversation look like? Are you giving them answers that come from a place of “need” (as in you really want them to say yes to working with you) or is your conversation more about determining whether they will be a good fit in your culture and practice?

The truth is, you don’t have to take every potential new patient that comes your way. When you have that first meeting or initial conversation, this is when you come to the fork in the road: are you going to invite them to work with you or suggest that there’s a better fit for them somewhere else.

Ultimately, you’re the gatekeeper of your practice. Just because someone wants your help doesn’t mean they’ll be a good fit for you, and that’s okay. You have the right to say “No” if they won’t be a good fit. Because there’s nothing worse than working with someone who doesn’t want to be there. 😬

Today, I want to open the conversation with a new possibility - one that puts you in a decision-making position, not them. We want YOU to make the choice whether you want to work with someone or not, not the other way around. It’s time to change your mindset from one of ‘desperation, meaning you’ll work with anyone - to one that allows you to find and align with people who are on the same page and truly want what you have to offer.

So, let’s take the complexity out of this delicate dance and give the power back to who really has it - you!

In this episode you’ll hear:

👉 How to shift from a mindset of desperation to one of discernment.

👉 Strategic questions to ask potential patients that address both logic and emotion.

👉 Ways to transition the conversation from head-centered logic to heart-centered feelings.

👉 How you’ll know if a patient is the right fit for your practice.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Ever wondered how you can effortlessly increase the number of new patients without using traditional marketing methods? 🚀

If your schedule is looking more sparse than you’d like it to, you may be overlooking a goldmine of untapped potential sitting right under your feet: your current patient base! Yes, your very own patients are one of the BEST referral sources because they already know how amazing you are!

You don’t have to convince them. You don’t have to coerce them or offer them something in return. You just have to ask.

The asking doesn't have to be hard; instead, I’ve got a super easy strategy to share with you that makes the ‘ask’ feel authentic and positions the patient as the unsung hero in your practice. 🌟

By not tapping into the referral gold mine within your existing A-patients, you're essentially leaving money on the table, and this is definitely not what we want for your business. 💼

This referral strategy is easy to do and makes it a win-win for everyone involved! 🏆

In this episode you’ll hear:

👉 The power of warm leads to grow your business.

👉 How to make asking for referrals feel authentic and comfortable.

👉 Strategies for identifying and approaching your A-patients for referrals.

👉 Simple yet effective ways to integrate referral requests into your daily interactions.

👉 Implementing systems and processes to consistently generate referrals.

LINKS:

💥 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Ever felt overwhelmed or frustrated when it comes to managing your business finances? Keeping an ever watchful eye on those darn expenses + focusing on bringing in more revenue is a never ending situation. 💸

If that sounds like you, no worries. Many practitioners, despite how long they’ve been in business, struggle with the same thing. After all, we’re wired to take care of people, not numbers on a piece of paper.

But if you're not paying close attention to things like subscriptions, internet costs, or business insurance, you might be losing more money than you thought and slowing the growth of your practice. 😵

But fear not! In today's podcast episode, we're getting into the nitty-gritty of how to identify the most common areas where your money might be slipping away and how to identify and stop the leaking once and for all!

Knowing what’s happening in your business is like looking at the dashboard in your car. Once you understand what just a few simple numbers mean, you’ll have a much better idea about how your engine is running.

So click here to listen to today's amazing episode of The Clinical Entrepreneur Podcast!

In this episode you’ll hear:

👉How to investigate what you’re paying for dues and subscriptions.

👉Strategies to renegotiate and manage your utility bills.

👉How negotiating lease agreements can significantly impact your overhead costs.

👉Tips for responsibly handling travel and entertainment expenses, avoiding common misconceptions that could lead to financial pitfalls.

👉Why you should regularly evaluate your insurance and software expenses.

LINKS:

💥 Learn more about Clinical Business Academy!

📚 Join Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Apart from the physical aspects of patients battling with fertility, the most important way to support patients who are trying to conceive could be their emotional state and mindset.

It’s well known that a woman’s fertility can be impacted by what she eats, her good (and bad) habits, and her overall health. But a significant aspect of her physical state that’s not often addressed is her emotional well-being.

What’s going on inside her brain is a vital part of her fertility journey, and when properly addressed can provide untold benefits, including unhindered conception.

Meredith O’Hanley joins me today to highlight the invaluable role that mindset plays when it comes to helping their female patients improve their chances of successful fertility.

Meredith is extremely passionate about helping women achieve optimal fertility and is breaking down a few common myths around the process, as well as highlighting a few practical exercises she uses with her patients.

These tips are sure to improve how you support your female patients, so you don’t wanna miss this!

In this episode you’ll hear:

👉 How primal instincts come into play with fertility.

👉 Practical techniques to shift your patients' mindset about fertility.

👉 Real-life case studies showcasing the effectiveness of emotional well-being strategies in achieving fertility success.

👉 How to navigate the emotional landscape with patients who are trying to concieve.

👉 Actionable steps to integrate emotional well-being into your fertility protocols.

LINKS:

💻 Check out Meredith’s website, or connect with her on Facebook or Instagram!

💥 Learn more about Clinical Business Academy!

📚 Join Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Many practitioners struggle to build or transition to a virtual practice, worried about how to become more visible, how to get their marketing on point, and how to get (and stay) organized in a paperless environment. The frustration of not knowing where to start and the fear of failure are real barriers to starting and growing a virtual practice. 📉

But here’s the good news! Thousands of practitioners have already done it, blazing the trail and making it so much easier for you to do the same. That’s why I invited a rock-star practitioner, certified nutritionist and virtual wellness powerhouse, Claire Sorlie to the podcast.

She and I chat about the good and the bad of having an online practice. Claire shares her own successes, mistakes, and the key strategies she’s used to grow her virtual business (which is booming by the way!).

Even if you have a traditional brick-and-mortar practice, or a hybrid virtual plus physical, this interview with Claire will give you a generous dose of inspiration and insight about how to make your business even better! 💡

In this episode you’ll hear:

👉 How Claire started her virtual nutrition practice.

👉 The importance of pricing your services to pre-qualify and filter for the best leads.

👉 Why Practice Better is a great solution for virtual practices.

👉How Claire leverages social media to reach more potential clients.

LINKS:

📊 Check out Practice Better!

💻 Check out Claire’s website, or connect with her on Tiktok or Instagram!

💥 Learn more about Clinical Business Academy!

📚 Join Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Have you ever found yourself wondering how to fast track the growth of your practice? 🚀 Perhaps you're not sure why you need a niche, how to find it, or maybe you’ve had questions about how to market your practice... 🤔

The journey of a wellness practitioner is never linear, but there are several common hurdles we all have to jump through. Between starting your practice, choosing your virtual tools, and marketing your services, it can all feel incredibly overwhelming.

If you feel stuck in your practice, you’re not alone. There are many other practitioners who have the same challenges and questions as you. So for today’s episode, I'll be fielding some of the questions we received from you!

Always keep in mind that the journey of a wellness practitioner is just that, a journey. By implementing these tried and true strategies, monitoring your progress, and adapting to fit the needs of your practice, I guarantee your practice will continue to grow!

In this episode you’ll hear:

👉 How to strategically grow your clinical practice from the ground up.

👉 The essential components for starting a successful virtual practice.

👉 Tips for building an impactful and engaging website, even on a budget.

👉 A foolproof way to discover your niche and attract your ideal patients.

👉The lowdown on reliable email service providers to enhance patient communication.

LINKS:

📊 Learn more about Clinical Business Academy!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Can you believe it's already the end of 2023? Taking time to reflect on the events of the past 12 months has been a rite of passage I’ve enjoyed for many years. These year-end rituals help to prepare us for an even more phenomenal year ahead as we learn from our wins and our challenges.

So, if you feel like another year went by where you set ambitious goals and fell way short (it happens to the best of us!), I’d encourage you to pull up a chair for this short exercise.

The beautiful thing about life is that we can take our experiences, both the good and the bad, and turn them into something even more beautiful. And taking a few minutes to reflect before the year is over is the easiest way to start.

Reflection gives you the opportunity to extract valuable lessons and offers a chance to celebrate your amazing accomplishments as well! 🥳

In preparation for an even better 2024, it’s time to close out 2023 with deep respect and appreciation for the hard work and accomplishments you’ve made in life and in your business! 💥

In this episode you’ll hear:

👉 The transformative power of identifying and addressing your top 100 tolerations.

👉 The importance of celebrating achievements and learning from setbacks through a yearly recap.

👉 The impact of clarity and focus on achieving business goals.

👉 Practical tips for scheduling dedicated time to work on your business and personal development.

LINKS:

🙌Check out the Binaural beat audio.

💻 Join Clinical Academy!

📊 Learn more about Clinical Business Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

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Ever wondered if there's a better, less stressful way for your patients to keep an eye on their breast health rather than the traditional mammogram routine? 🤔

Mammography is thought to be the gold standard for evaluating breast health but unfortunately, there’s a dark side that the medical authorities are not talking about. The reality is that many mammograms result in misdiagnosis which leads to increased anxiety and other health consequences down the road.

It is well known that the more mammograms a woman has, the greater the chance of developing breast cancer later in life. So, what other options are available?

Well, thankfully, thermography is a much safer option and can provide the same information without the risk of radiation exposure from mammography or false positive results. By detecting heat patterns in breast tissue, thermography can provide safer physiological insight into breast health compared to the traditional mammogram.

To better explain the ins and outs of thermography, I have a special guest joining me today. Ashley Houchin, owner of Arukah Wellness in California, has scanned hundreds of women using thermography and has some surprising insights to share that fly in the face of the conventional narrative.

Not only that, but she’ll be giving her breast health recommendations for you to share with your female patients!

It’s time to break up with mammograms and start recommending thermograms instead!

In this episode you’ll hear:

👉 The potential risks and limitations of mammography.

👉 The advantages of thermography as an alternative screening method.

👉 Practical steps and recommendations for maintaining breast health.

👉 The stats behind using thermography for preventative care.

👉 The grading scale that’s used to interpret thermographic results.

LINKS:

🙌 Ashley’s breast massage tutorial

🖼 View the thermogram images

📘 The Biomedical Engineering Handbook

📙 Dressed to Kill: The Link Between Breast Cancer and Bras

📺 Watch the Root Cause Documentary

💻 Check out Ashley’s website, or connect with her on Facebook or Instagram!

💻 Join Clinical Academy!

🌟 Rate and review us on your fave listening platform.

📹 Watch this episode here!

Dressed to Kill―Second Edition: The Link Between Breast Cancer and Bras

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What if I told you there's an all-natural product out there that can add a significant amount of revenue to your practice AND would provide almost instant pain wherever it’s needed? Doesn’t sound like the two would go together, but they do.

Most patients are experiencing some type of pain. Whether it’s joint pain, abdominal pain/discomfort, muscle pain, the list goes on. In a world saturated with products that make the ‘promise’ of quick pain relief, many of them don’t deliver. But the brand-new product we’re talking about today is something you’ve likely never heard of before. And this one absolutely delivers on its pain relief promise!

In this episode, my dear friend Chris Lippe and I chat about patients, their pain, and of course, the business side of owning a practice. Chris is a successful (and a serial) entrepreneur for decades, including working in the food-based supplement space.

And when this almost ‘too good to be true’ pain relief product found its way into his world, well, the rest is history. Now, as the Director of Business Operations, Chris has a lot to say about their flagship and [drumroll please] practitioner-only product: Orso Pro True Relief. 🌿

Now, before you bag out, assuming this is just a big sales pitch, hang on just a sec. I am a HUGE fan of this product (and so is my rotator cuff…) so I wanted to share it with you. And when Chris starts talking, business begins to happen in a good way! (He’s kind of like the business whisperer!)

So, give this episode a listen and let me know what you think. You’ll hear why I’m such a big fan girl of Orso…. and my friend Chris!

Let’s talk a little clinical AND a little business, shall we? This episode is definitely worth the listen! 💥

In this episode you’ll hear:

👉 How this revolutionary product can be your friendly sidekick, transforming the way you approach pain.

👉More about the common misconceptions around CBD oil.

👉The unique features that make this product a must-have in everyone’s health kit.

👉How Chris was able to take Orso Pro to new heights.

LINKS:

🍃Check out Orso Pro!

💸Use code DRRONDA for 3 free bottles (a $204 value) when a 12-bottle count pack is purchased. This offer is valid for new or existing clients to use up to 10 times before it expires on 1/12/2024. Samples, refills, and 6-counts are excluded.

💻 Join the Clinical Business Academy waitlist!

📲Connect with me on Facebook or Instagram

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Does the idea of talking about business finances trigger your fight-or-flight response?

I totally get it. 😳

Many practitioners often shy away from the financial side of their practice. And hey, who can blame you? Accounting and business management weren’t likely part of your curriculum.

However, avoiding your books is one of the worst things you can do. 💢I mean aren’t we always telling patients that we want to get to find out what’s driving their current health condition? And that’s the same conversation we’re having today, but instead, we’ll be looking at how to understand what’s driving your business revenue! 💰💰

Don’t worry! I’m not asking you to send me your P&L or share your numbers. This is a conversation between friends, just you and me. I’ll show you how to look at your revenue through a completely different lens AND give you a free resource to help you identify where you need to focus and get your revenue machine turned on HIGH! 🔥📈

You can’t manage what you don’t measure. Once you have a solid grasp on your business revenue, your Profit & Loss statement will soon become your business bestie! So, let’s get to it! 🚀💸

In this episode you’ll hear:

👉 Why financial literacy is key to understanding your numbers.

👉 How to break down your total revenue.

👉 Why distinguishing revenue streams, especially retail sales, is vital for business owners.

👉 How to calculate your cost of goods sold and profit percentage.

👉 Revenue percentage goals for a healthy wellness practice.

LINKS:

🗒️ Download the free Revenue Worksheet

🧑‍💻 The accounting firm we use (and LOVE!)

💻 Join the Clinical Business Academy waitlist!

✉️ Submit your questions for Ronda here!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Ever wondered why some websites are like a magnetic force, and others are just... meh?

Here's the thing: many practitioners unknowingly clutter their homepage, overwhelming visitors and leading them to click away. Your homepage isn't just about you; it's about letting them know that you understand and can provide the right guidance for their health concerns. The mistake lies in not creating a clear, focused, and conversion-driven homepage.

Imagine a visitor landing on your website, desperately looking for someone - anyone - to help. But they click around, looking for what to do next, and when everything is all jumbled up and confusing, they are left feeling confused and frustrated. And then they leave, never to return.

The solution?

Creating a homepage that's the GPS of their health journey—clear, concise, and irresistibly good.

In this episode you’ll hear:

👉 The importance of homepage clarity.

👉 The art of crafting a homepage that speaks directly to your audience.

👉 Strategies to turn website visitors into devoted patients.

👉 Proven techniques to increase conversion and boost your practice.

LINKS:

✉️ Submit your questions for Ronda here!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Have you ever felt frustrated when patients, who seem to be satisfied with their results, suddenly disappear, leaving you wondering what went wrong? Ghosting is not a new trend in our industry but seems to be happening more and more.

But, what if there was an easy way to help you increase patient commitment and optimize your practice for a more steady stream of income? 📈

If you've been resistant to the idea of offering packages or programs to your patients, you might be missing out on a perfect solution to combat the rising trend of patients ghosting you after their first few visits.

If the traditional fee-for-service model is not working like it used to then it might be time to think outside the box!

In this episode you’ll hear:

👉 The importance of reevaluating your approach to patient care.

👉 Pros and cons of implementing a package or program in your practice.

👉 Steps to create your own treatment or package program.

👉 How to determine the right pricing strategy for your services.

LINKS:

✉️ Submit your questions for Ronda here!

💻 Consult with Ronda!

👤 Learn more about Styku for your practice.

🙌 Join Clinical Academy!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Ever found yourself in a sticky situation with a patient who just won’t respect your boundaries? 🤔

Navigating these types of relationships can feel like you’re walking through a field full of landmines. Clear expectations were likely overlooked in the beginning and then the no-boundaries snowball started rolling downhill.

So, how do you establish clear boundaries with your patients without burning bridges? 🔥

Well, for starters, remember that it's your practice, your rules. By setting clear yet firm boundaries, you're creating a space where everyone knows the rules which actually feels much more safe.

Setting clear boundaries is kind. So, embrace the power of clear communication and kindness, and watch how well your patients respond! 🌟

In this episode you’ll hear:

👉 Practical steps to establish rock-solid boundaries that reflect your values and ensure consistency.

👉 Tips on how to handle difficult patients.

👉 Strategies for creating Standard Operating Procedures (SOP’s) in your practice.

LINKS:

🙌 Join Clinical Academy!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Ever wondered how to turn your wellness practice into a safe space where every woman feels seen and heard? 🌟

In the bustling world of healthcare, many practitioners struggle to create a female-friendly environment, often missing the mark on making their patients feel truly valued.

But fear not! In today's episode, I’m sharing the secrets to creating a female-friendly oasis in your practice. From revamping your waiting room into a cozy sanctuary to fostering genuine connections and providing valuable resources, I’ll share my best tips and walk you through the process, step by step.

In this episode you’ll hear:

👉 How to make your female clients feel more comfortable and valued.

👉 Strategies for making every consultation an amazing experience.

👉 Creative ways to provide educational resources specifically for your female patients.

👉 Tips on how to build a female-led community within your practice.

LINKS:

🙌 Join Clinical Academy!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Are you tired of feeling overwhelmed and super disorganized in your practice? 😩

There’s a delicate balance between maintaining the clinical side and the business side of your practice. It requires putting on different hats throughout the day to deal with the variety of decisions you have to make. And sometimes, it feels like you’re just surviving, not thriving. 👎

In this episode, I’m sharing my 3 favorite daily habits that will help you bring clarity and focus to your daily routine. This will help you get back to focusing on why you do what you do and away from the chaos and disorganization that keep you distracted from your purpose.

So, if you’re ready to get your business working for you, give this episode a listen! 🌟

In this episode you’ll hear:

👉 The importance of using a planner to stay organized, focused, and productive in your daily activities.

👉 How starting and ending your day with intention can enhance your productivity and mindset.

👉 The transformative power of cultivating gratitude.

LINKS:

📕Check out the Full Focus Planner

🙌 Join Clinical Academy!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Ever find yourself stuck in the middle of a task, wondering how in the world you're going to finish what you started? Or, do you have BIG goals you feel you’ll never reach because you just don’t know where to start? 🤔

Many practice owners find themselves stuck when it comes to moving the ball forward in their business. You may have brilliant ideas, but it’s natural to get overwhelmed by the details, lose focus, and struggle to complete what you set out to do.

But fear not, because today, I'm breaking down the complexities of planning ahead for your practice with a straightforward approach to make it more manageable than ever before! 🌟

In this episode you’ll hear:

👉 The importance of breaking down your marketing strategy into practical components.

👉 How to conduct a situational analysis using the SWOT framework.

👉 The SMART goal-setting framework and how to apply it to your business objectives.

👉 Practical steps to create a marketing plan using the three P's: Product, Price, and Promotion.

LINKS:

📈Download the SWOT Analysis Template!

🙌 Join Clinical Academy!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Have you ever felt stuck in a career that doesn't align with your passion, looking for a way out but not knowing exactly what to do or where to start? 🤔

We've all been there – grinding away in a job that feels like a straitjacket, realizing there’s something else out there that’s far more fulfilling and in alignment with who you are. It’s soul-crushing to watch people's health suffer when you know there’s a better way. 🤯

That’s exactly what happened to Derek Dean. A fearless pharmacist turned functional medicine practitioner, who realized medications were not doing his pharmacy patients any favors. His progressive journey away from traditional medicine will leave you inspired and ready to take on your own transformational adventure! 💫

In this episode you’ll hear:

👉 How Derek found and transitioned into functional medicine.

👉 The truth about moving from a conventional medicine model into full-time functional medicine.

👉 What hasn’t worked, and why.

👉 Tips for starting your own journey into functional medicine.

LINKS:

🖥 Check out Derek’s website

👉 Connect with Derek on Instagram

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Ever thought you were too savvy to fall for online scams, only to find yourself clicking on something you shouldn’t have? 🧐

We’ve all been there—thinking we’re too smart to get scammed, but those crafty tricksters always seem to find a way. They always seem to be so legit. ❌

Online scams are becoming increasingly sophisticated, targeting even the most cautious individuals and business owners. Falling for these scams can lead to identity theft, financial loss, and a sense of violation.

So, let’s make sure you’re aware and protected so you don’t end up giving away your most important information to the wrong person!

In this episode you’ll hear:

👉How these slimy scammers got me to provide them with my driver's license

👉How to scrutinize suspicious emails and identify red flags in the sender's information

👉Useful tips on what to do to protect yourself from scammers

LINKS:

🩸FBC is back, baby! Register for the seminar here!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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We've all had our fair share of crummy bosses, haven't we? You know, the ones who make your work life a living nightmare? But here's the twist: Are you unknowingly becoming that boss without even realizing it? 🙈

Let's face it, we can get so wrapped up in our own world—treating patients, running our businesses, juggling family life, and paying bills—that we might unintentionally forget how we're showing up for our team. 😬

Even if you're a one-person show, don't think this doesn't apply to you! You may be self-sabotaging your family (and patient) relationships without realizing it. But no worries…. I've got 10 tips that'll not only make you an awesome boss but also a better human being overall! This empowering episode will help you learn how to transform your leadership style into one that everyone admires!

In this episode you’ll hear:

👉The importance of honesty and trust in your leadership style.

👉How to mentor, guide, and provide valuable resources to empower your team.

👉Techniques for motivating and inspiring your employees effectively.

👉The significance of emotional intelligence in leading diverse teams with empathy.

👉Building trust as the foundation of strong and fruitful teamwork.

LINKS:

🩸FBC is back, baby! Join the waitlist here!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Have you ever found yourself trapped in a cycle of grumpiness, unable to escape the grip of all-consuming negative emotions? 😠🙄

Imagine what it would be like to wake up with a smile, even when life feels kind of crappy, and easily shift from grumpiness to gratitude without skipping a beat. ✨

Pretty sure this episode will inspire you 👀to change your thinking - and your attitude. 🙏 Your world is about to get a little brighter. 🌟

In this episode you’ll hear:

👉How gratitude helped me overcome an in-home disaster.

👉Practical steps to cultivate gratitude and transform your attitude.

👉Real-life examples of how embracing gratitude can change how you naturally respond to life's challenges.

LINKS:

🩸FBC is back, baby! Join the waitlist here!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Have you ever been excited about a business opportunity, only to realize later that you were taken advantage of?

Yep, we've all been there – lured in by flashy ads and sweet talk, only to end up with empty pockets and a whole lot of regret. 😕

It's time to kick those shady schemes to the curb and stay one step ahead. Tune in now to learn the major red flags 🚩 and never get scammed again!

In this episode you’ll hear:

👉How to recognize the warning signs and avoid unscrupulous individuals or companies.

👉Tips for choosing the right people to work with.

👉True to life examples of how they get you hooked quick!

LINKS:

🩸FBC is coming back, baby! Join the waitlist here!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Ready to kick financial frustration to the curb? You know, that terrible feeling when you're hustling hard in your practice but it’s not showing in your bank account? 😕

I feel you, so I have some serious ✨ money wisdom✨to share that's gonna rock your world! Let's make your practice thrive like the powerhouse it can be! 💸🌟

In this episode you’ll find out:

👉Why knowing your business breakeven point is so important.

👉Step-by-step instructions for how to figure out exactly what it is.

👉Practical examples from different types of practitioners.

👉The mindset shift from financial struggle to financial abundance.

LINKS:

🩸FBC is coming back, baby! Join the waitlist here!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Have you ever thought about what would happen to your practice if something unexpected were to happen to you? I know it’s a morbid thought, but it's an important one to consider.

Imagine being laid up in the hospital 🏥 with a full patient schedule, supplement orders that should arrive any day, quarterly sales and payroll tax returns to file, and you can’t be there to sort it all out.

Who would step in and take care of things for you? Do you have anything written down? Is there a certain someone you trust who would know what to do?

This is where having a well-thought-out plan 📑 can make all the difference.

So, tune in to this episode and let’s get an interim succession plan set up!

In this episode you’ll learn:

👉How to get started with your ‘just in case’ emergency plan.

👉What information you need to gather including your crucial contacts, vendors, passwords, and important information.

👉What information your “responsible person” should have available.

👉The importance of providing specific instructions for your appointed person to follow.

LINKS:

🩸Join the FBC Waitlist NOW to get free resources and training!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Imagine this: your patient is giving you an update on how they’re doing and overall the report is pretty good. Most things are improving and they’re handling stress much better. But the fatigue and unpredictable mood swings related to their thyroid dysfunction keep rolling over them like a tidal wave. 🌊

You’ve had good success with everything else - making dietary changes, improving their digestion, sleep and stress response but that dang thyroid imbalance just keeps holding on for dear life. Their blood work doesn’t look horrible but you know there’s more going on than meets the eye - something just isn’t quite right.

That’s why today, I'm sharing all my favorite strategies to help you get amazing results for every single thyroid patient that walks through your door. Sound good?

If so, grab a notebook, a cup of green tea, and let’s get this party started! 💪

In this episode you’ll hear:

👉Why the thyroid responds so well to food-based supplements.

👉How to optimize protein and tyrosine intake for effective thyroid hormone production.

👉Three thyroid-specific support options that cater to different needs.

👉When to use iodine (the answer might surprise you) and where to find it.

👉Why the liver should be top priority for every thyroid case.

LINKS:

🩸Join the FBC Waitlist NOW to get free resources and training!

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Ever wondered if a simple complete blood count (CBC) is enough to detect anemia? 🩸Today, I’m uncovering a hidden truth that could be affecting many of your patients. So, let’s set the record straight, shall we?

If you’re ready to discover the importance of pairing a Comprehensive Iron Panel with a CBC when uncovering hidden anemia, you’re not gonna want to miss this episode!

In this episode you’ll hear:

👉The limitations of relying solely on a CBC for diagnosing anemia.

👉The significance of four key iron markers: total iron, ferritin, total iron binding capacity, and transferrin percent saturation.

👉How to differentiate between various types of anemia.

👉The benefits of using a comprehensive iron panel in detecting anemia.

LINKS:

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Ever wonder what the secret sauce is to marketing your wellness practice? Lucky for you I found the person who has that secret recipe and he’s ready to dish it all out. 👀🍕🔐

Meet Jeff Van Kampen, a marketer for chiropractors who’s joining me today to talk about marketing strategies to take your practice to a new level. I’m talking 5, 6, 7-figure heights… hope you’re not afraid of heights! 🌇🏗💸

Tune in now to transform your approach to getting new patients and get ready to see growth like never before.

In this episode you’ll hear:

👉How to seamlessly integrate chiropractic care with other health services

👉The power of transparency in marketing and why it builds trust and fruitful, long-lasting relationships.

👉Insider tips on navigating the ever-changing landscape of social media advertising.

👉Valuable takeaways for chiropractors seeking to revamp their marketing mindset, optimize their strategies, and unleash their practice's full potential.

LINKS:

🖥 Check out Jeff’s Website and Podcast

👉 Connect with Jeff on Instagram

📎 Download Jeff’s resource, Scale Your Clinic

📲 Connect with me on Facebook or Instagram

📬 Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹 Watch this episode here

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Picture this: you head to your next service appointment and are greeted with a smile and a “Hey you! How has your summer been? I remember you telling me all about…” Then the staff member whisks you away to a room, recalling every personal detail they can remember. You feel like a celebrity, but why? 🎥📸

It’s all in the details, baby. And today I’m taking you through the dreamiest experience I had at my dentist because let me tell you, they have the patient experience down to a science. 🧪

You HAVE to know how to create these enchanting moments with patients in your own practice to leave a lasting impact that they’ll be talking about months (or years!) from now. From embracing your quirks to adding that personal touch, I've got the scoop on how to make your clients swoon! 💫

So, tune in and let me spill all the enchanting strategies to help you conjure up lasting patient connections. Get ready to turn your clinical practice into the talk of the town! 🙌🙌

In this episode you’ll hear:

👉The importance of creating a remarkable patient experience beyond the technical service.

👉The impact of making patients feel important and valued.

👉How to identify and implement one change in your practice to enhance the patient experience.

👉How focusing on emotions and connections can lead to long-term patient relationships.

LINKS:

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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In this episode, I’m chatting with my friend and brilliant legal guru, Paige Griffith, a.k.a. The Legal Paige, to tackle the pros and cons of hiring in your practice. Specifically, we’re talking about when to hire an employee versus hiring an independent contractor for your wellness practice.

As a lawyer herself, Paige's invaluable expertise sheds light on the circumstances that lend themselves to hiring an independent contractor, and when opting for an employee might be the more beneficial decision.

If you're a wellness practitioner eager to make informed hiring decisions, this episode is a must-listen! So, pop in your earbuds and let's embark on this hiring adventure together! 🎧🌿💼

In this episode you’ll hear:

👉 Key factors to influence your hiring decision

👉 Pro’s and con’s to hiring employees and independent contractors

👉 Situations where independent contractors take the cake

👉 When hiring an employee makes the most sense

👉 How to navigate payment differences with employment status

LINKS:

🖥Check out Paige’s Website and Podcast

👉Connect with Paige on Facebook, Instagram or YouTube

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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There’s absolutely nothing wrong with taking a vacation, buying your dream car or a house that suits your style. And with a little planning, you can! As business owners, we often think that “the business comes first” and then fall into the mindset of believing we can’t take time off because there’s no money to pay for the vacay and keep the lights on. 💡

But here’s the truth: you’re doing yourself a huge disservice because you 👏 deserve 👏 time 👏 off 👏! And today, I’ll walk you through how to make your dream vacation come to life with one super simple budgeting tip!

In this episode you’ll hear:

👉A foolproof way to save for your next planned expense

👉Where to start when it comes to saving

👉The magical powers of taking time off

👉How to plan when you’re OOO

LINKS:

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Our modern world is constantly bombarding us with billions of pieces of data every single day. It’s hard enough to navigate through all the distractions vying for our time and attention, much less find time to think. It seems like the busier we get, the more scrambled and chaotic our thoughts become, making it soooo difficult to slow down and just think.

That’s exactly why I want to tell you about the Thinking Chair. Once you grasp this simple concept and put it into action, your perspective about life and business will dramatically change for the better.

In this episode you’ll learn:

👉 Strategies to manage the day-to-day overwhelm

👉 Why you need a “thinking chair”

👉 Tips to best utilize the time in your chair

👉 Techniques to maximize your creative output

LINKS:

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

🌟 Rate and review us on your fave listening platform

📹Watch this episode here

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Discover the power of “heart-selling” and how to get patients to say yes to working with you every time. Showing them how much you genuinely care goes a looooong way toward building trust and a long-term relationship. When you lead with the heart, you’ll never have to ‘sell’ them anything. This simple strategy is so easy to do and will result in an abundance of new patients!

In this episode you’ll hear:

👉 Why heart-selling surpasses hard-selling every time

👉 Authentic ways to demonstrate care and empathy

👉 How to identify your client's unique pain points

👉 Communication techniques that foster connection and understanding

👉 Practical steps to implement heart-selling in your practice

LINKS:

📲Connect with me on Facebook or Instagram

📬Join my email list for more tips and strategies

📹Watch this episode here

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I had the absolute pleasure of sitting down for a second time with the incredible Dr. Teresa Alasio, and boy, does she know her stuff. We had the most mind-blowing chat about everything from gut health, how to really listen to your patients, and hold space for them while they are on their journey of healing. You won't believe the little gold nuggets of wisdom we uncovered! 😳

As we started chatting about the importance of addressing gut health with our patients, our conversation soon diverged into a stream of different topics, each one naturally flowing into the next. We talked about how to guide the patient toward their desired outcome, listen without judgment, and be the one to inspire and encourage as we hold space for their healing to occur.

Just as important is ensuring we maintain healthy boundaries between ourselves and the patients to encourage them to do the important work themselves. It's all about being there for them, believing in their unique journey, and supporting them every step of the way. 🌟

Can you tell we had a deep and meaningful conversation? 💞

This episode is overflowing with some incredible ah-ha moments that you won’t forget anytime soon. This conversation was like having a heart-to-heart with your bestie while sipping on your favorite beverage. 🍵

So, listen in and enjoy this episode, compliments of the chef. 🌿

I think you’re going to love it.

Gold Nuggets

(6:57) Why gut health hits close to home for Teresa 🌿
(12:52) The connection between mental health and your gut microbiome 🧠
(20:18) What holding space for patients could look like 🗯
(28:03) How to reframe your patient interactions 🙇

Links Mentioned In This Episode

Connect with Teresa via Instagram or Facebook
Listen to my first episode with Teresa, Discussing Lichen Sclerosis and Gut Health with Teresa Alasio, MD.
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/156

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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If you’re like me, you probably have several books going on at the same time. One has to do with something clinical or work-related but the others are a toss-up. From gardening to healthy eating to a fast-paced fictional novel, my love of reading and learning new things never goes away. So I thought I’d share with you the 5 books I’m currently reading (yes, FIVE!) and why I am loving them!

Yeah, I know, I’m on the border of a bookish obsession over here. 🙈

But hey, some books are just too good to resist. I've got a reading lineup that pretty much covers the gamut and I’m pretty sure you’ll find something of interest too.

Plus, I have to confess…. I tend to lean toward the audio version as a first stop and then, if the pages are calling me to join them with a highlighter and pen for making notes, I am a happy camper! 🖍️✒️

Books are like treasure chests of knowledge, offering endless opportunities for growth. Whether you're craving personal development, clinical insights, or a new spin on business, I’ve got you covered. 🤓📖

But here's the deal - I would LOVE to know what’s on your current reading list? What are you reading or listening to these days?

Shoot me an email and let me know cuz I’m always looking for new suggestions!

So, get comfy, tune in and let's embark on this epic journey together, one page at a time! 🚀🔓📚

Gold Nuggets

(1:52) Why I started to branch out my reading list. 🙆
(3:46) My surprising first pick. 👀
(6:15) This book was alright, alright, alright. (JK - it was actually fabulous!) 🤠
(9:39) How 1 degree of change can drastically affect your life + business. 🛩
(10:43) The clinical book I’m reading right now that you HAVE to get. 🌿

Links Mentioned In This Episode

I wanna know what you’re reading! Shoot me a quick email with what’s on your list.
Share Your “Ah-Ha” with Ronda via Instagram
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/155

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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In the final episode of my 3-part interview with Lee Carroll, he is definitely not holding back! Not only is Lee spilling all the little-known ‘quality secrets’ about the mushroom industry, he’s basically giving us an Insider’s Guide for which products are the best and where to find them. 🍄

As a practitioner, you need to know which products are going to work, and work well. And just like any industry, there will be bad actors that promote their products using slick marketing tactics but at the end of the day, the results simply won’t be there.

In this eye-opening episode, Lee Carroll, our trusted Mushroom Maestro, exposes the current mushroom narrative for what it is and then shows us what to look for when searching for clinically effective mushroom products.

You’ll learn his most valuable tips and tricks (as well as the biggest red flags 🚩) for sourcing high-quality mushrooms that deliver optimal patient outcomes every single time.

Join us for the grand finale of our mushroom adventure as we unmask the mysteries of the mushroom market to help you to make the right recommendations for your patients and source the best possible mushroom supplements possible.

Don't miss out on this explosive episode! 💥

Gold Nuggets

(2:39) The scandalous “modern way” of using mushrooms. 😞
(6:15) How most companies create their “mushroom” products. 😱
(13:09) Questions to ask your supplement rep. ✋
(18:13) Why it’s important to get quality products. 💩
(20:45) How to build out your own niche with mushrooms. 💥

Links Mentioned In This Episode

Check out and purchase Lee’s Course: Mastering Medicinal Mushrooms. Use code RONDA55OFF for $55 off your purchase!
Follow Lee on Instagram or Facebook!
Learn more about Real Mushroom products. First time customers get 25% off!
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/154

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Who would have thought that mushrooms could be so interesting? Yes, they’re squishy, squeaky, chewy, and some are pretty funny-looking but you have to admit - mushrooms really are truly magical. And there’s no one that makes them more intriguing than Lee Carroll! And this week, Lee is pulling back the curtain to reveal his top 5 mushroom picks - and you won’t want to miss this!

Now, if you haven't heard of Lee yet, let me tell you, he's a bona fide fungi aficionado. He has a deep appreciation for their magical powers and the impact they have on our physical health. When he agreed to be a guest on the podcast, I couldn’t wait to have him share his knowledge with you! Trust me when I say, this episode will be a game-changer about the way you create your patient protocols.

Here's a sneak peek of what's in store during this epic conversation:

🍄 Lee shares his top 5 favorite mushroom recommendations

🍄 Learn about the one nutrient found in mushrooms that can reverse almost all diseases

🍄 How to incorporate mushrooms in your protocols, improve results, and reduce pill counts

🍄 Why your patients should be consuming mushrooms every day and which ones are the best

🍄 Why the secret mushroom ingredient, ergothioneine, is so important

So, grab your favorite beverage, put in your earbuds, and get ready for Part 2 of my conversation with Lee Carroll. You won’t be disappointed!

Gold Nuggets

(4:04) Lee’s #1 mushroom recommendation. 🏆
(7:30) Where to get the BEST mushroom supplements. 👀
(9:48) Use this particular mushroom to improve cognition. 🦁
(14:58) Another AMAZING feature of fungi! 😍
(26:53) Mushrooms are king when it comes to ergothioneine. 🍄

Links Mentioned In This Episode

Check out and purchase Lee’s Course: Mastering Medicinal Mushrooms. Use code RONDA55OFF for $55 off your purchase (available only through June 27, 2023)!
Follow Lee on Instagram or Facebook!
Learn more about Real Mushroom products. First-time customers get 25% off!
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/153

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Get ready for a mind-blowing journey into the world of mushrooms that will leave you wanting more! 🍄

In this week's episode of The Clinical Entrepreneur, I had the absolute pleasure of hosting the one and only Lee Carroll, a true expert in all things related to using medicinal mushrooms. Lee Carroll brings an abundance of knowledge and expertise to the table, illuminating the captivating history, usage, and extraordinary advantages of mushrooms.

Brace yourself for an awe-inspiring exploration of mushrooms and their profound benefits in various areas of human health. Trust me, this episode is a game-changer that will revolutionize your wellness practice!

For this first episode in this three-part series, Lee and I discuss:

🍄 How mushrooms have been used throughout history and have evolved over time

🍄 Which mushroom varieties he’s seen the most success with

🍄 Why adding mushrooms to protocols can dramatically increase your patient’s health

🍄 What the latest research and emerging trends are in the world of mushrooms

Are you ready to unlock the transformative potential of mushrooms and take your wellness practice to dazzling new heights? Join me on this extraordinary journey by tuning in to the episode right now!

Get ready to embrace the power of mushrooms and become a true mushroom maestro!

Gold Nuggets

(2:40) Humans ate mushrooms how long ago?! 😲
(8:30) How to start eating more mushrooms. 🍄
(12:19) Why clinicians need to know more about fungi. 🧠
(17:34) How learning about mushrooms can increase your revenue! 💸
(19:52) The long-term benefits to incorporating more mushrooms into patient protocols. 💪

Links Mentioned In This Episode

Check out and purchase Lee’s Course: Mastering Medicinal Mushrooms. Use code RONDA55OFF for $55 off the purchase of the MMM1 course!
Follow Lee on Instagram or Facebook!
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

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Growing a wellness practice doesn't have to be an uphill battle. There’s power in numbers and when you can link arms with other wellness professionals and create strategic partnerships, it can be a game-changer. Truth be told, your key to professional success might just be a cup of coffee away, with another wellness pro across the table. ☕

On this week’s podcast episode, I’m giving you a 5-step strategy around the art of successful networking. Networking isn't about adding notches to your professional belt – it's about building meaningful, reciprocal relationships that can help establish you as a go-to authority in your community, and more importantly, help your practice flourish. 🌱

Once you’ve finished this episode, you'll walk away with the confidence to begin building those relationships like a boss! 💪 It won’t be long before you’ll be seen as a friendly, approachable and authentic leader in your space. Remember, networking is all about give and take, and there's more than enough generosity to spread around!

Don't miss out on this eye-opening episode that's set to turn you into a Networking Ninja – not one who's stealthy and elusive, but one who's engaging and influential. So, come on and join us, let's make networking your superpower and start moving your wellness practice toward greater success! 👏👏

Gold Nuggets

(1:53) No cold calls required! 💥
(3:18) How to think about your Dream 50. 💭
(8:54) Do NOT do this when you reach out! ❌
(11:47) The impact of personalized outreach. 💞
(15:45) The do’s and don’t’s of approaching other paraprofessionals. 💪

Links Mentioned In This Episode

Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/151

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Are you tired of feeling like life is constantly happening to you instead of you taking control of it yourself? 🔄 As a wellness practice owner, it's easy to let the tail wag the dog, causing you to lose sight of your business priorities and effectively manage your time. It happens to all of us. 💭

Just recently, I realized that I’d let an important priority sit on the back burner for 5 years. FIVE whole years!! 😳And after attending a recent training session, I was reminded about how important it is to identify my top 3 priorities, be intentional about getting them done through strategic time management strategies, and how to stay focused until they’re done.

And that’s exactly what I’m sharing with you today.

Once you get crystal clear about the 3 tasks or priorities that are most important right now - integrating new software at work, scheduling regular date nights, writing your nurture emails, etc. - it’s sooooo much easier to make progress and not get distracted. Because when the distractions start dictating how you run your business (aka the tail wagging the dog), you won’t make much progress.

This episode is focused on the practical ways you can identify your core priorities in your wellness practice so that you can ensure they come to life. 🌱

If you're ready to stop letting life happen to you and start making things happen for yourself and your practice, don't miss this episode. Tune in now and learn how to start prioritizing the things that matter most!

Gold Nuggets

(1:02) What it means when the tail wags the dog. 🐕
(3:53) Identifying your top 3 priorities, without a doubt! ❗
(9:20) Where to start when it comes to conquering big objectives. 🏔
(16:44) Avoid tasks like this on your list! 🙅
(19:21) What to do if you’re completely overwhelmed. 😱

Links Mentioned In This Episode

Chat with Ronda to help get clear on your priorities.
Share Your “Ah-Ha” with Ronda via Instagram or Email.
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/150

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Are you tired of the same old "professional" persona that you feel like you have to maintain with your patients? Do you ever wish you could just be yourself and connect with your patients on a deeper level? Well, get ready to explore how being vulnerable with your patients can actually help you build stronger relationships and grow your practice! 👀

In this episode, I’m sharing 5 strategies you can use to practice vulnerability right away. It may not come easily to you, which is totally okay! But when implemented at the right time, it can completely transform your relationship with a patient. 😲

I’ll discuss everything from the benefits of sharing personal stories with your patients (with my own embarrassing example added in 💩), to the importance of admitting when you need some outside help.

Here’s the deal - vulnerability doesn't mean oversharing or being unprofessional. It's about being authentically human, and showing your patients you're just like them. When you're willing to be vulnerable with your patients, it can create a sense of connection and empathy that's hard to achieve any other way. 💫

So, be sure to give this episode a listen to discover the power of vulnerability and how it can help you grow your practice and connect with your patients on a deeper level! 👏👏

Gold Nuggets

(1:53) Why being vulnerable creates a little window. 🪟
(3:47) Building trust is the key. 💖
(6:33) Saying “sorry” will take you soooo far. 👏
(7:22) A messy personal story. 💩
(13:11) My best advice for handling mistakes. 🙊

Links Mentioned In This Episode

Join the Clinical Mastery group on Facebook!
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/149

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In this episode of the Clinical Entrepreneur podcast, I'm excited to chat with financial management expert April Stroink about how to plan for your financial future and become the CFWO (Chief Financial Wellness Officer) of your practice. I can assure you, this is one title you’ll definitely want to pay attention to.

As a functional wellness practitioner, you're passionate about helping your patients achieve optimal health and wellness, but when it comes to the business or financial side of things, it might feel like you’re on the struggle bus. 🚌

And that's exactly where April comes in! 💪

She's helped countless wellness professionals understand how to optimize their financial picture as a CFWO, maximize profits for the future (#helloretirement), and keep more money in your pocket while you’re at it!

During our conversation, April and I discussed the importance of not only having a great bookkeeper on your team but how to create an actual financial plan for your future. We talked about how to manage business cash flow, monitor expenses, ensure that your business pays YOU first, and so much more.

Whether you're just starting your practice or you're a seasoned business owner, this episode will help you become the bonafide CFWO of your wellness practice with ideas and strategies you can start implementing right away! 🏃

So, tune in to this episode to learn how to become more financially savvy and take charge of your business finances and give a little love to your personal bank account and that retirement fund. 😉🏖

Whether you're a chiropractor, nutritionist, or another type of functional wellness professional, this episode is a must-listen!! 💫

Gold Nuggets

(5:38) After your first 5 years, badlands are inevitable. 🔥
(8:44) The size of your practice is important! 📊
(11:19) Practice growth depends on this one thing. 💵
(19:00) The Golden Rule here is “Set it and FORGET IT!” 💸
(25:14) The three components of your salary. 💰

Links Mentioned In This Episode

Take April’s Money Behavior Quiz!
Connect with April on Instagram and Facebook.
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/148

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Are you ready to make your practice more profitable and have money leftover to use for whatever you want? Well, it’s not impossible! Having a profitable practice is easier than you think. Having someone on your team who really understands the ins and outs of running a highly successful and profitable practice is absolutely essential.

Because here’s the thing: you don’t know what you don’t know. And that’s why I invited my friend Elizabeth Ortiz, the owner of KEM Business Solutions and financial expert, to discuss how to build wealth and create profitable practice! With years of experience under her belt, Elizabeth has helped countless small business owners achieve financial success and ultimately, have enough income set aside to enjoy a wonderful retirement!

Elizabeth shares her top strategies for profitability including how to optimize your income and find all the ways money may be leaking out of your business. 💸 She helps business owners spend less time dabbling in Quickbooks and more time in front of patients, doing what you were made to do! 💜

Elizabeth has one special secret weapon to take your finances to the next level, but you’ll have to tune in to find out!

So, if you're ready to take control of your finances, build lasting wealth, and create a profitable practice, then you’re going to want to check this episode out! You'll gain practical tips, expert advice, and valuable insights that you can apply to your practice right away.

Tune in now and start building the financial future you deserve!

Gold Nuggets

(3:30) How Elizabeth started as a bookkeeper. 📚
(11:07) Don’t be ashamed of your financial status! 🙈
(15:13) What to do if you can’t pay your bills. 💸
(21:10) How a relational bookkeeper can become your biggest cheerleader. 📣
(25:46) Learn to protect your profit! 💪

Links Mentioned In This Episode

Download the KEM Bookkeeping Checklist.
Check out the KEM Biz Solutions Website.
Connect with KEM Biz Solutions on Facebook, Instagram, and LinkedIn!
Share Your “Ah-Ha” with Ronda via Instagram or Email.
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/147

Rate, Review and Subscribe

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Have you ever found yourself chatting with someone and over the course of the conversation, you end up making a supplement recommendation, only to realize they’ll go find it somewhere online and you just lost out on the revenue? It happens to all of us. That’s why having your own private and easy-to-use Shopify account will help you increase your practice revenue and capture those lost sales, for good.

Because let’s be real. Big box retailers such as Amazon are hard to resist. Free delivery, overnight shipping, and no-hassle refunds are pretty irresistible. And when it comes to ordering nutritional supplements, getting them ASAP is a priority. Your casual conversation friend isn’t going to wait around for you to email later that day with more details about how to order and where to ship. 📦

⏰

That’s why this week’s podcast episode is all about why having a private Shopify store with all of your favorite products will make it super easy for patients to order from you on the spot! You’ll get paid for the recommendations you make AND it’s super easy for them! You can make your Shopify store private, meaning it’s only available to those who have the link. This will keep you in compliance with vendor agreements prohibiting online selling.

There are sooooooo many more great reasons to hop on the Shopify train but I’ll highlight my top 5 so you can get the full scoop why you need to jump on this ASAP!

Join me for this exciting episode packed with information that can really move the needle in your practice, and take your practice to the next level using Shopify! 💰💰

Gold Nuggets

(1:54) Why a second revenue stream is essential 💸💸
(4:57) How to monetize your clinical insights. 💪
(6:19) Ronda’s going on a rant.. 😡
(10:43) Here’s where Shopify comes in. 📦
(15:29) Learn to strike while the iron is hot! 🔥

Links Mentioned In This Episode

How to Setup a Shopify Store
Get helpful business strategies sent straight to your inbox. Hop on my list!
Share Your “Ah-Ha” with Ronda via Instagram or Email
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/146

Rate, Review and Subscribe

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Are you tired of spending hours creating content for your wellness practice? Do you struggle to come up with engaging emails and social media posts that keep your patients interested and informed? If so, I've got some amazing news for you!

In this episode, I’m covering all you need to know about using a fairly new online tool called ChatGPT to simplify your content creation process and grow your wellness practice.

In this episode, I’ll explain the incredible benefits of using ChatGPT, how to get started with ChatGPT even if you're not a tech wizard, and how this simple tool will change the way you work (and save you TONS of time) in your practice.

I’ll also share some real-life examples of successful email campaigns and social posts that were created with ChatGPT, giving you a glimpse into the endless possibilities that this tool offers. Plus, I’ll also give you my best tips for creating informative resources for your patients, so you can keep them engaged and excited to continue their healing journey.

So, grab your headphones, press play, and get ready to discover the power of ChatGPT. You’re about to have your mind blown! 🤯

Gold Nuggets

(3:06) NO KIDDING! This is everything ChatGPT can help with. 😱
(8:38) My caution about using AI. 🚧
(11:45) Why you have to get the resource below. 👇👇
(15:43) How to get more intel about your patients. 👀
(21:50) The robot needs context in order to have conversation! 💬

Links Mentioned In This Episode

First, download this free resource: How to Use AI in Your Wellness Practice!
Then, view Ronda’s comments about how to use it :-)
Lastly, get started with ChatGPT!
Check out The Social Content Collector to design stunning social media content that speaks directly to your ideal patient.
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/145

Rate, Review and Subscribe

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We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Hiring the right person to help you grow your practice can be a game changer when it comes to growing a successful wellness clinic. Whether you’re about to add your first new team member or you’re a seasoned hiring machine, having the right hiring strategies in place BEFORE you begin the hiring process is key! 🙌🙌🙌

Today, I’m diving DEEP into everything you need to know about hiring the right person and building the perfect dream team from start to finish. It all starts with creating the perfect job description that includes information about your culture and your mission. This ensures your new employee is 100% onboard with what you stand for and excited to serve your audience. 💼

Then, I’ll show you how to create the ultimate interview process that will easily weed out those that won’t be a good fit - and highlights those who could be perfect for the job! This process has proven itself time and time again to be the best time-saver when it comes to hiring!

Then, once you've made your hire you’ll need to onboard them effectively and treat them like a VIP! I’ll share a few of my favorite ‘first-day’ retention strategies, so your new team member feels valued and appreciated right from the get-go.🏅

So, if you're ready to take the next step in growing your functional wellness practice, don't miss this episode!

Gold Nuggets

(6:01) Why you should always consider your culture when hiring! 💥
(10:00) Why you should hire the ‘youngin’s’ 👦👩👵
(13:02) Two types of people - which one do you need?. 🖊
(14:27) Make your process self-selecting! 🔀
(22:04) Where hiring gets really fun... 😁

Links Mentioned In This Episode

Get the Complete Hiring Guide for Practitioners!
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/144

Rate, Review and Subscribe

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Genetic testing: It’s been around for a while and has been a buzzword in the functional medicine space for a long time. But unfortunately, there have been some bad actors on the stage, selling the genetic information and providing subpar tests which is why I’ve been slow to include them as part of my new patient intake.

But recently, genetic testing has become much more precise with dramatic improvements in reporting, data security, and clinical insights that help patients make better decisions about their health. I really believe that in the next 5 years or so, genetic testing will become a regular tool used by functional wellness practitioners to completely revolutionize the way we do patient care. 🎉

So how does that impact you? That’s exactly what we’re diving into today on the podcast! 👏

On today’s podcast episode, I invited my friend and long-time colleague, Adam Davis, to join me to chat about the new iteration of genetic testing. And the information he has will absolutely blow your mind! 🤯🧪🧬

Adam talks about why this type of genetic testing is essential for your patients and how to integrate this service into your practice. The results will help you create highly personalized treatment plans that will fit your patient’s like a glove. 💫

The best part is how much detail is included on every report including the best type of exercise, the specific foods that will maximize genetic outcomes and optimize their health, and so much more! Crazy, right?? 👀

So, if you're ready to learn more about how to include genetic testing in your practice and accelerate patient outcomes, this podcast episode is one you don’t want to miss!

Gold Nuggets

(3:03) Get to know Adam a little better! 👋
(4:47) Addressing the elephant in the room about your info & data. 🐘
(8:27) The future of genetic testing and medications. 💊
(11:55) Why Reveal My DNA is the superior testing company. 🧬
(13:05) More insights about test results. 📄

Links Mentioned In This Episode

Learn more about genetic testing by visiting the Reveal My DNA Website!
Connect with Adam on Facebook or Instagram!
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/143

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As a functional wellness practitioner, you know how important the thyroid gland is to ensure optimal health and wellbeing. But what happens when your thyroid protocol isn't working and you can’t figure out why? 😨

In this episode you’ll get a crash course on thyroid physiology to better understand the science behind how the thyroid gland works and how to troubleshoot when you’ve exhausted all your options. We’ll get back to the basics and explore the role of whole food nutrients and why you should stay far far away from synthetic supplements. ❌

You’ll also learn more about the essential role of the sodium/iodine symporter, and how correcting this often-overlooked aspect of thyroid function can help your patients start feeling better in no time. 🙌🎯

Whether you're new to Functional Medicine or you’re a long-time veteran, this episode will deepen your understanding of thyroid physiology and how you can improve your thyroid protocols for even better clinical outcomes. 📈😀

Learn why it’s essential to consider the possibility of a malfunctioning sodium/iodine symporter if your thyroid protocol isn’t working as it should..

Gold Nuggets

(4:25) How thyroid hormones are made. 🛠
(6:16) The anatomy of a thyroid cell, aka thyrocyte. 🗺
(10:06) Let’s recap each thyroid hormone player. 🎲
(11:08) The belief about iodine that I don’t agree with... 🙊
(17:33) Something to remember for your thyroid protocols!! 🤞

Links Mentioned In This Episode

The 9 Blood Markers I always order for Thyroid Patients
DM the word “LEARN” to me on Facebook or Instagram to check out Clinical Academy!
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/142

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Hey there!

Today, we're covering a topic that's particularly close to my heart: lichen sclerosis.

Even though it's quite common, I'm willing to bet that most of you have never even heard of it. 😱

Why? Because lichen sclerosis is severely under-diagnosed and under-reported, leaving women to painfully suffer from this condition without getting the results they need from traditional medicine. 😪😖

💬“But what is lichen sclerosis, and why does it often go untreated?”

Well friend, I have a special guest joining me today - and we are going to tackle these questions and so many more! 💃💃

Dr. Teresa Alasio is a Board-Certified Medical Doctor who practiced pathology for many years before turning to functional medicine, which reinvigorated her passion for helping others. 💫🩺🏥

As the owner of Intentional Self, she focuses specifically on gut health and the mind-body connection which is why Teresa is the perfect person to help us understand the root cause of lichen sclerosis and where to start when it comes to helping our patients. 🗺🌿

So, get ready to take some notes 🖊and listen in to my conversation with Dr. Teresa Alasio as she brings to light more about this debilitating condition and what YOU can do to mitigate the effects of lichen sclerosis! 💪💪

Gold Nuggets

(9:30) Why lichen sclerosis isn’t talked about. 😓
(10:15) It’s SHOCKING how often this condition pops up. 📈
(13:02) The dangers of untreated lichen sclerosis. ❌
(14:19) Debilitating symptoms you may hear from patients. 💢
(29:00) What to do if you only have a hunch and no test results. 👀

Links Mentioned In This Episode

Get Teresa’s guide to H. Pylori infections and join her list for more updates!
Check out Teresa’s website!
Connect with Teresa on Facebook
Connect with Teresa on Instagram
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit Rondanelson.com/141

Rate, Review and Subscribe

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As our own bosses, we tend to get in our own way more than anyone else. 🚧

We get lazy, take shortcuts, and eventually land in the world of reduced productivity and toxic habits that aren’t good for anyone, especially for the growth of your practice.

From overthinking to self-doubt to persistent perfectionism, we expect a lot of ourselves and often get stuck in a vicious cycle of limiting beliefs such as:

🚫“I’m not tech savy...”

🚫“I don’t want to make the wrong decision...”

🚫“I don’t want the patient to be unhappy so I’ll...”

This kind of internal dialogue is especially dangerous when it comes to growing a successful wellness practice. And as a fellow practitioner and friend, I’ve been there too. But it’s high time we get out of the negativity ditch and reprogram those toxic habits so we can start making progress even faster! 🚀

As they say, old habits die hard, and it’s so true. It doesn’t take long before the old familiarity begins to creep back in and derail your progress. That’s why we’re tackling the twists and turns of forming new habits to rewire your brain.

I’m sharing some real-life examples from my own experiences and providing tactical strategies to help you get rid of those toxic habits and create the wellness practice of your dreams! 💫

Gold Nuggets

(2:02) The most painful part of this whole exercise. 💢
(3:23) Where people pleasing ALWAYS goes wrong. 💔
(4:51) What does the voice in your head sound like? 🗯
(9:12) Resentment in real life. 😣
(11:06) Break out of your paralysis with one question. ☝

Links Mentioned In This Episode

Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit Rondanelson.com/140

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This week's episode is a must-listen if you have patients who are using bioidentical hormones. 🧬

You know all about bioidentical hormones, right? They’re safe, effective and help with hormonal imbalances, such as hot flashes, mood swings, and decreased libido. 😰💦😡💤

But they have a daaaaark side that no one is talking about. They actually pose a risk not only to the person taking them but also to everyone around them. 😱

Now, I know you always put your patients' well-being first. But once you listen to this week’s podcast episode, you’ll be thinking twice about recommending bioidentical hormones ever again.

This isn’t just a wild hair or conspiracy theory. I’ve worked with sooooo many patients who've been negatively impacted by this risky hormone treatment. And it’s no joke.

Trust me, it's something you probably haven’t even considered! 👀

Just to help you wrap your head around the shocking truth about bioidentical hormones, I have two resources that will bring more clarity and allow you to see firsthand how they impacted one of my patients. So, be sure to listen all the way to the end! 🎧

Are you ready to uncover the most surprising risk associated with using bioidentical hormones? Hit play now to listen! I promise you won't regret it! 😎

Gold Nuggets

(3:16) Bioidentical hormones in the mainstream 📺
(5:05) The sneaky way bioidenticals jump from person to person 🐥
(6:02) My awakening encounter with “House” 🔎
(14:10) What started this whole conversation 🐶🐱
(17:00) Where bioidentical hormones hide in plain sight 👀

Links Mentioned In This Episode

DM me on Instagram to get the case study and the Bezwecken Hydration Pearl titration schedule!
Order high-quality, whole food-based nutritional supplements from Standard Process!
Learn more about Hydration Pearls from Bezwecken!
Get helpful business strategies sent straight to your inbox. Hop on my list!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit Rondanelson.com/139

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Are you wondering why your patients don’t come back and your bank account is heading in the wrong direction? It could be due to a lack of follow-up! 😬

We’ve alllll been there. Patient follow-up is something that often gets overlooked, especially when it comes to missed, rescheduled or canceled appointments.

Patients want to feel seen, heard, and valued, especially after they’ve spent their hard-earned money to work with you.

If you don’t have a clear process for following up with every single patient, you could be losing them to another practice AND… leaving money on the table.

But no more! Our rockstar Administrative Support Coordinator, Elaine Cole, is joining me to talk about how to improve your follow-up process and create a more patient-centered practice. 🎸🌟

Elaine is the genius behind our customer support team here at Ronda Nelson & Co, and she's here to share practical tips and strategies to help you create a killer follow-up system that leads to a more patient-centered practice. 👏

She’s sharing her very specific "Follow-Up Formula" that ensures no one falls through the cracks and every single patient feels seen, heard, and valued.

Aaaaand….. She has two FREE resources that will help you create your very own follow-up process. 💪💪

We’re not leaving ANY patients behind! Tune in, and let's get started!

Gold Nuggets

(2:43) How to demonstrate you care 💓
(4:43) Essential patient details you need to track 💻
(7:09) Managing patients that disappear without a trace 👻
(11:32) What to do when it’s not a good fit 💔

Links Mentioned In This Episode

Get the freebies mentioned in this episode! There’s a video training from Elaine of our Patient Tracking Asana base AND a Patient Follow-Up Tracker!
Reach out to us by emailing support@rondanelson.com
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit Rondanelson.com/138

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Branding a strong brand is all about managing the perception of your practice in the eyes of your target audience. 📣📣

Yes, you need to be a great clinician and provide exceptional results for your patients, but to really build a recognizable brand, you’ll need more than just a visually appealing logo or a snappy tagline. 💢

Branding is the process of creating and managing the perception of your business in the minds of your target audience.

Reputation, on the other hand, is how people talk about your business. It’s influenced by factors such as the quality of your service and overall business practices.

So how do you build a great brand - and an amazing reputation?

That’s exactly what I’m talking about on this episode of the Clinical Entrepreneur!

We’ll cover the importance of managing how people speak about your business but I’ll also talk about 10 things that will break your brand AND 10 ways you can BUILD your brand!

You ready? 💜

Listen in for all the great nuggets on business growth, reputation and branding (without worrying about your logo…) on today’s show. I’ve got you, friend!

Gold Nuggets

(1:47) The distinct difference between a brand and a reputation
(5:12) My #1 tip to jumpstart your branding
(9:40) The REAL thing people want from you
(15:32) A quick tip for standing out in a crowd
(20:53) Weave your brand into everrrryyyything

Links Mentioned In This Episode

Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/137

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Boy oh boy, do I have an episode for you!

I was a little nervous to record this one, and I may even lose some followers over it. But that’s OKAY. I’ve always been one to share my honest opinions & tell it how it is. And if you disagree with me, that’s perfectly okay. There’s always room for differing opinions in this community! 🙌

But, here’s the deal…

The functional medicine community needs a wake-up call. Too many practitioners are falling into the trap of thinking about it like western medicine, over-prescribing, and losing trust in the human body’s ability to heal without needing expensive interventions.

There’s a ton to unpack here, but these are the tough conversations that allow us to hold one another accountable & grow as clinicians.

And before I scare you off…I’m not saying you should abandon Functional Medicine altogether…. I’m merely offering some food for thought that might help us get refocused and move back toward our roots as a wellness community where the western medical model is secondary. Just sayin….

So, if you’re up for a unique conversation, press “play” and, let’s get to it!. 🔥

Gold Nuggets

(2:02) My REAL Problem With Functional Medicine 😮
(7:15) Functional Medicine Should Focus on THIS 🎯
(11:18) The Ultimate GOAL for Every Practitioner 💯
(14:42) My Thoughts On Functional Lab Testing 💊
(16:11) Assess These Things FIRST 🧘
(22:14) Find YOUR Sweet Spot in Functional Medicine 🍭

Links Mentioned In This Episode

Order high-quality, whole food-based nutritional supplements from Standard Process!
Explore herbal therapy with MediHerb!
Send me a DM with your functional medicine opinion via Instagram and Facebook! Find me at @drrondanelson
Join the community for tips & strategies to grow a highly profitable wellness practice!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/136

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Today on the Clinical Entrepreneur Podcast, we’re talking all about difficult patients! You know the ones…maybe they’re driving you nuts by sending long emails or blowing up your phone with multiple text messages after you’ve drawn a clear boundary. Or maybe there’s something about their personality that is just driving you nuts - seriously…it happens to all of us.

As heart-based practitioners, we often feel like we should make ourselves available to anyone and everyone. But the truth is, by letting certain people go, you create more space for the people who are truly meant for YOU.

No matter what the cause, often the most loving thing you can do is to send them on their merry way. Because continuing forward when there’s tension in the relationship isn’t serving either one of you, and will undoubtedly drain your energy.

Butttt, turning people away is not easy, which is why we’re diving into some warning signs to watch for, and simple strategies to guide difficult (but necessary) conversations. Plus, how to screen for better-fit patients from the very beginning.

It’s time to level up your practice, conserve your energy & make space for your perfect-fit patients.

We’ve got this Friend! 💪

Gold Nuggets

(2:00) 12 Clues a Patient Isn’t The Right Fit 🙅🏻‍♀️
(11:50) Prevent Conflict With THIS Key Document 📄
(13:33) How to Talk With a Patient Who’s Not a Great Fit 🤝🏼
(15:30) Set Yourself Apart With This Small Act ✍️
(16:17) Flush Out Problems EARLY With This Questionnaire ✔️

Links Mentioned In This Episode

Follow Ronda on Social Media! @drrondanelson on both Instagram and Facebook!
Join the community for tips & strategies to grow a highly profitable wellness practice!
Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/135

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Today, I’m busting one of the biggest myths there is around content & social media.

It's the idea that you need to create BRAND NEW content over, and over, and over, and over again.

You don’t need to spend tons of time coming up with new ideas to keep your social media feed fresh, only to have it slip away into social oblivion just a few days (or even hours) later. 🙅‍♀️🎪

And that doesn’t even count the time it would take writing weekly emails or an SEO-rich blog once in a while!

That’s why I’m sharing my #1 best-kept secret when it comes to staying visible and looking like you’re the practitioner who shows up everywhere online → how to repurpose a single piece of content and turn it into GOLD.

Content repurposing is the art of taking one piece of content and squeezing out every last drop of info in order to produce a ton of share-worthy content that will help grow your business.

And today, I’m giving you 10+ ways to put this new strategy into action. I’ll walk you through exactly how to create your first piece of content from scratch, and then loads of creative ways to repurpose it.

So, press “play”, and let’s get to it!

Gold Nuggets * (3:00) WHY Repurposing Content WORKS 🤔 * (4:10) Start with THIS Type of Content 📽️ * (10:20) 12 Ways to Repurpose ONE Piece of Content 🔥 * (17:40) Have You Tried This Trending Type of Post Yet? 🎠 * (22:20) Creative (+affordable) Ways to Get Some Extra Help 🧑‍💻

Links Mentioned In This Episode * Find freelance content creation and editing help on Upwork and Fiverr * Create professional-looking videos with iMovie * Save time and transcribe your videos with Descript! * Use Canva to create simple carousel posts (AKA infographics) * Join the community for tips & strategies to grow a highly profitable wellness practice! * Watch this episode here!

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/134

Rate, Review and Subscribe

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We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Ahh…social media 📲

It’s not usually a favorite topic among health practitioners, because quite frankly it can be the last thing on a very long list of “to-do’s” most days. And if I’m being honest, I find myself grumbling about it sometimes too. 💁‍♀️

BUT it’s also helped me MASSIVELY grow my practice and connect with people just like you!

So, what’s the trick to making social media work for you as a busy practitioner?

Simple → let your hair down, drop the “professional act” & start sharing about your life!

People want to know about YOU. They want to know what car you drive, what your kitchen looks like, and what kind of laundry soap you use (yes, it’s true, show them your non-toxic laundry soap!).

Buttt there are some rules of engagement about just how personal you should get (at least in my opinion). So press “play” to hear all my juicy thoughts, including:

How much of your personal life to share
Which topics to avoid at all costs
Fun and easy ways to create “teachable moments”
How to bring people behind-the-scenes using “stories”
What to do if you think your life is “too boring for social media”

So, whatcha waiting for?

Press “play” and let’s GO.

Gold Nuggets

(4:07) Why people follow health practitioners on social media in the first place 📲
(5:50) How you can use social media to connect with more patients, plus a great example using chickens (yes chickens) 🐔
(11:05) The topics to avoid at all costs - think you can guess?? 🙅🏻‍♀️
(12:23) Why it makes so much sense to drop the “professional act” 😉
(16:06) My own biggest fear about social media, and how I got over it 😨

Links Mentioned In This Episode

Join the community for tips & strategies to grow a highly profitable wellness practice!
Watch this episode.

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/133

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Hey Friend!

Today we’re diving into one of my all-time favorite topics → how to leverage the power of a niche to grow a thriving practice. 💃

Our guest, Ashley Houchin, is the owner of Arukah Wellness and has been a Certified Massage Therapist since 2013. But during the COVID pandemic, she decided to make a bold, controversial business decision and set some boundaries about who she was willing to see.🔥

Despite a huge amount of fear and societal pressure, Ashley listened to her heart and stayed true to what was important to her. And it turned out to be better than she could have ever expected!

Not only is she a skilled massage therapist… she’s also a:

Certified Lymphedema Therapist
Placenta Encapsulation Specialist
Gillespie Approach Infant Practitioner, and
Birth Doula

That’s a whole lotta things, right??

But here’s the best part… she’s wrapped all these amazing talents & skills into a highly-profitable wellness niche that has created buzz in her community + led to a booked-out wellness practice. 💸 🔥

Ashely went from charging $45/hr to having a waitlist that stretches for months, and a team of wellness practitioners with a shared mission. A large part of her success can be attributed to pushing past her fear, making a bold (controversial) move during the COVID pandemic & creating a name for herself.

And I’m telling you friend…it all has to do with niching down.

This episode is for you if:

🌱 You want to attract “your people”.

🌱 You want to stand out from other health practitioners.

🌱 You want to make marketing easier.

🌱 You’re ready to stop playing small.

🌱 You’re feeling scared to niche down.

☕️ So, grab your favorite warm beverage & get inspired to make your own bold moves. And be sure you listen to the end for a special surprise about Ashley. ✨

Golden Nuggets

(5:15) Navigating Competition 👀
(10:45) The ANGST of Deciding On a Niche 😨
(11:44) A Pregnant Mom’s Bold, Controversial Decision 💪
(13:00) The Unexpected Outcome 🤯
(14:10) Why You Need To Take A STAND 🎙️
(19:13) How Niching Down Creates ENERGY ☀️

Links Mentioned In This Episode

Check Out Ashley’s services at Arukah Wellness!
Listen to Podcast 118: Follow Your Intuition, Find Your Flow With Dr. Neel Bulchandani
Leave a comment for Ashley!
Learn more about Clinical Academy
Join the community for tips & strategies to grow a highly profitable wellness practice!
Watch this episode.

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/132

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Hey Friend!

As promised, I have Blaine Oelkers back this week on the Clinical Entrepreneur Podcast to talk about what we had originally planned to discuss → how to declutter your entire life. 🙌

And you guys… this topic is SO good! Because who doesn’t feel like they need a little decluttering magic in their life?! 🏠

Buttt, this episode is about so much more than your “stuff” …it’s about the impact that unnecessary things have on your ability to show up as your best self – in your business, in your relationships, in your spiritual life…all of it!

In this episode, Blaine talks about how to declutter your life in four important ways:

How to Declutter Your Environment 🏠
How to Declutter Your Mental Space 🧠
How to Declutter Your Physical Body 💪
How to Declutter Your Digital Space 📲

He teaches us that the mess IS the stress, reminding us that we almost always feel lighter, calmer & richer when we take the time to spruce things up.

And I can speak from personal experience here…. I just decluttered my entire closet and let me tell you…it completely transformed the energy in my bedroom. ✨

Come get inspired to take action & learn:

✨ How clutter is actually a form of indecision

✨ How to handle resistance to decluttering

✨ How to declutter “on-the-go”

✨ How to remove mental trash

✨ Why you need a “mind shower” routine

And my absolute favorite takeaway → how to “Yeah, BUT” yourself. You’ll have to press play to get the full explanation on this one and trust me on this…it’s a game changer. 🔥

So, what are you waiting for?!

Press play, get motivated + take action. 🚀

Golden Nuggets

(4:30) Try THIS Closet Decluttering Tip 👚
(5:30) What Clutter REALLY is 🤯
(18:18) How to Declutter Your Body 💪
(20:08) How to Remove “Head Trash” 🧠
(21:00) The Magical Power of a “Mind Shower” 💦
(27:34) 3 Steps To Eliminating Bad Habits 📋
(30:05) How to “Yeah BUT…” Yourself 🔥
(32:07) Win Your Brain Chemical Battle With THIS Hack 🏆

Links Mentioned In This Episode

Plan a Declutter Day With Blaine and Listen to His TEDx Talk.
Tidy Up With Marie Kondo.
Read The Secret Code of Success by Noah St. John.
Join the community for tips & strategies to grow a highly profitable wellness practice!
Helpful Apps - Headspace, Abide
Watch this episode.

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/131

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

The Secret Code of Success: 7 Hidden Steps to More Wealth and Happiness

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Hey Friend!

Whether you’re listening to this podcast in early 2023, or the year’s half over, you’ll want to mark this episode as one of your fav’s. Yea, the topic sounds a bit beige but trust me - this is one that will have significant impact on you and your patients! (in fact, you might even want to share it with them, it’s that good!)

On today’s Clinical Entrepreneur Podcast, I’m joined by Blaine Oelkers, a man dedicated to helping people get results, in life + in business.

In fact, his official title is Chief Results Officer (CRO). Pretty sure that’s the first + only time you’ll come across that title!

What I love about today’s episode is that Blaine teaches us how to leverage the habits we already have (like that morning cuppa joe) to create powerful shifts in our lives. It’s about building momentum & taking the easy route, but only because the easy route tends to produce better results. 🙌

It really got my wheels turning! 🧠

I don’t want to give too much away, but let’s just say “habit linking” + “urge surfing” have the potential to shift your entire life, and your wellness practice this year. In fact, we even chat about how to apply these two life hacks to help patients get better results. 🔥

Are you ready to create some sticky habits & grow your wellness practice??

Let’s go!

Gold Nuggets

(2:09): Our Real Problem As Humans 😏
(4:19) Compare Yourself To THIS Person🪞
(6:42) 2 Ways To Create Habits in 21 Seconds ⏲️
(16:25) How To Anchor Your Habits ⚓
(19:57) Most People Walk Around With THIS 🧠
(22:55) How Our Mindset = Reality 😲

Links Mentioned In This Episode

Connect With Blaine and Listen to His TEDx Talk.
Join the community for tips & strategies to grow a highly profitable wellness practice!
Have a question? Reach out to support@rondanelson.com
Watch this episode.

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/130

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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We made it!

How has this year shaped up for you, Friend?

Which camp do you fall into?

😒 “Pour me some eggnog + wrap this year up FAST!”

😃 “SO proud of all my accomplishments - it’s been a good one!”

😑 “It’s a mixed bag Ronda, I’m just glad I made it…”

Well, no matter where you fall, I want to share a simple year-end review that will help you package up the good and the “bad” in a productive (and FUN) way. 💯

This is something I’ve been doing for 20 years now, and it’s helped me grow my business (+ improve my life). The best part is that it’s not overly complicated like so many of those other end-of-year practices! Honestly, it’s thoroughly satisfying.

So grab a journal, and something to write with, and join me on this week’s episode of the Clinical Entrepreneur Podcast, where I walk you through the 4-step year-end review that every wellness practitioner needs.

But before you hit “play”, a heartfelt thank you for following along and letting me be part of your life over the past year (or more). I truly appreciate every single one of my listeners because, without you guys, I wouldn’t be able to do what I love doing!

Here’s to an amazing year ahead, in your wellness practice + your life. 🥂

Gold Nuggets

(2:58) The Most Important First Step 👏🏼
(4:27) Brainstorm Your Energy Suckers 🧠
(9:38) Celebrate Your Wins With This Simple List 🎉
(11:36) Discover 20 Opportunities for Growth + Expansion 🌱
(15:37) Create Objectives in these 12 Areas of Your Life 🔥

Links Mentioned In This Episode

Grow Your Business with Clinical Business Academy (CBA) in 2023.
Share Your “Ah-Ha” with Ronda via Instagram or Email
Get helpful business strategies sent straight to your inbox. Hop on my list!
Watch this episode.

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/129

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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If you’re alive + breathing, you have a story to tell, and you can use it to grow your practice.

I’ve always loved the idea of storytelling in business, but I needed someone like Jude Charles, storyteller extraordinaire, to break it down for me, step-by-step.

This week on the Clinical Entrepreneur Podcast, Jude is back with the 3rd and final episode in this 3-part series of using storytelling in business to connect with more patients + grow your practice.

Stories can be the difference between:

💁‍♀️ someone wanting to work with you &

🙋‍♀️ someone needing to work with you

If you missed the first two episodes, be sure to check those out because that’s where Jude put me in the hot seat, extracting my own juicy stories with some good laughs + tears. 😭

But, this week Jude shares 3 easy places to start using your stories now.

[Hint, hint: if you’ve ever wished you had a magical way to improve patient follow-through, you’re gonna want to hear this episode!]

And remember, these stories aren’t something you just tell once or twice. They’re meant to be used over and over again in your marketing and with your patients. Once you have your stories down, just rinse + repeat.

So…what are you waiting for??

Grab your coffee, and learn how to use storytelling in your practice!

Gold Nuggets

(2:15) How $127 Turned Into $8,000 😲
(4:15) Include THIS On Your About Me Page 🙋🏻‍♀️
(9:00) How to WOW Your New Subscribers w/ Emails 📩
(15:15) Build Your Storybank Journal 📒
(21:43) Using Objects to Fire Up Your Story 🔥

Links Mentioned In This Episode

Sign-up for Jude’s Newsletter
Checkout the Story Bank Journal
Purchase Jude’s book, Dramatic Demonstration
Learn About The Significant Objects Project
Listen to Episode 96 - Confidence, Courage & Reinvention w/ Jude
Join the community for tips & strategies to grow a highly profitable wellness practice!
Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/128

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Jude Charles, storytelling extraordinaire, is back on the Clinical Entrepreneur Podcast this week to help you leverage the art of storytelling to grow your wellness practice. 🔥

Last week Jude walked us through the process of cherry-picking the best patient success stories (using me as an example) and got our wheels turning about how these little stories can have a big impact on our businesses.

This week, we’re focusing on the process of boiling these stories down into powerful sound bites to create deeper connections. 💘

Because here’s the thing → whether you realize it or not, you’ve transformed the lives of countless patients, but you have to learn the art of teasing out the golden nuggets from seemingly ordinary stories in order to use them effectively in your marketing. 🔥

Ready to find out how the art of storytelling can transform your business in 2023?!

Grab a snack, hit “play” and listen as Jude walks ME through the process of distilling my own atomic stories. 💥

Gold Nuggets

(1:38): I Get Vulnerable With My Story 🎙️
(7:38): Don’t Tell Me What I Can’t Do 🙅🏻‍♀️
(9:00): What Potential Clients Really Want to Know👂
(11:20): Pulling The Atomic Story Out 🎤
(21:28): How A Business Is Like A Baby 👶🏽
(25:06): What Really Moves Me Every Day 👟

Links Mentioned In This Episode

Sign up for Jude’s newsletter!
Purchase Jude’s book, Dramatic Demonstration.
Join Clinical Business Academy! For the month of December, you can join us completely FREE and start getting everything in order for 2023.
Join the community for tips & strategies to grow a highly profitable wellness practice!
Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/127

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Do you hate the idea of “selling” your services??

Then try telling a story instead!

Today on the Clinical Entrepreneur Podcast, I’m chatting with Jude Charles, storytelling extraordinaire, about the power of using stories to grow your wellness practice. 🗣

Knowing how to utilize this skill makes marketing your business SOOO much easier!

Why??

Because it doesn’t feel like you’re selling when you focus on stories! 🙌

Now…if you’re over there, all up in your head, thinking:

“Yeah but, I don’t have any great stories to tell”

“Yeah but, that wouldn’t work for me, I’m not good at storytelling”

I totally get it because I felt the same way!

That is, until Jude helped me draw out my own little juicy story nuggets. I even got teary-eyed talking about one of them, which signaled that we had hit a little piece of marketing gold. 😌

So press play & learn how to grow your wellness practice using the power of storytelling! 🔥

Plus, find out how to:

Connect with more patients using just handful of powerful stories
Pick the right stories & attract your perfect clients
Clarify your message and share it simply and powerfully

It’s the perfect episode to get your wellness practice ready for 2023. 🥂

Gold Nuggets

(2:41): Finding Stories in Your Business 🔍
(3:35) How Stories Help Land Your Ideal Patients 📖
(6:40) Jude Puts Me on the Spot 😳
(9:10) My “Ah-Ha” Moment 🧠
(10:51): My Top 3 Atomic Stories 💣
(20:41): The Financial Freedom My Clients Experienced 💸
(35:00): Get Crystal Clear on Your Core Beliefs 💎

Links Mentioned In This Episode

Sign up for Jude's newsletter!
Purchase Jude's book, Dramatic Demonstration.
Join Clinical Business Academy!
Join the community for tips & strategies to grow a highly profitable wellness practice!
Have a question? Reach out us.
Watch this episode.

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/126

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Let me ask you something, friend →

Are you one of those practitioners who somehow manage to get everything done on a regular basis?

I mean…of course, you show up for your patients, but I’m talking about all “that other stuff”….

😳 The updated “welcome sequence” emails

😳 The social media posts

😳 The annual branding & office photos

😳 Those darn Practice Better automations

Are you ticking all those boxes off like a total boss each week? 💃

Orrrrrr, are you falling behind?? 😩

If it’s the latter, you’re NOT alone.

And here’s the deal.

One of the biggest determinants of success is accountability, and it applies to growing your practice just like it does to any other area of your life!

Now, I know this topic might sound a little “vanilla”, but:

If you don’t have an accountability partner, your business may not be as successful as it could be.

It’s a simple concept, but figuring out what to actually DO about it is not so simple. Which is exactly why I’m breaking it down for you on today’s episode of the Clinical Entrepreneur Podcast.

We’re talking about how having an accountability partner helps you:

🧚Get more done in your business

🧚Make better decisions about your time

🧚Stay focused on what matters most

🧚Feel excited about what’s possible!

🧚Stay sane amidst the chaos!

Because if there’s one piece of advice I can give you about how to really grow your practice FAST, it’s finding someone to hold you accountable to getting shiz done! 🔥🔥🔥

You can do this, friend!

Golden Nuggets

(0:28) My Surprising Confession 😳
(2:55) My Favorite Personality Test 🤓
(3:55) My Secret To Success 🤫
(4:39) How Our Brain Can Hold Us Back 🧠
(6:28) Why Your Spouse Does NOT Count 🙅‍♀️
(8:17) The Perfect Solution For Accountability 🔥

Links Mentioned In This Episode

Sign up for Clinical Business Academy (CBA) - where you will find ongoing accountability from me, Ronda 👋
Get helpful business strategies sent straight to your inbox. Hop on my list!
Have a question? Reach out!
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Let me ask you this:

What do you think your patients say about you??

If asked, they might say things like:

🗣 “She’s always really friendly.”

🗣 “He helped me get to the bottom of that joint pain.”

🗣 “The herbal blend she recommended is actually working - it’s great.”

🗣 “Yeah she’s been pretty great - you should try her!”

But here’s the problem…that’s only IF someone asks about you!

Butttt, what if people just couldn’t keep their mouths shut about how wonderful you were??

What could that mean for your business?

The answer → A LOT!! 🔥🔥🔥

Today on the Clinical Entrepreneur Podcast, I’m sharing 5 Ways to Dazzle Your Patients & get them talking about you at:

🗣 Dinner parties & social events

🗣 Family holiday gatherings

🗣 School drop-off & pick-up lines

These are things you can start doing this week that don’t take much money or time!

Little personal touches (when they’re least expected) that will set you apart from the rest.

So, what are you waiting for…let’s get those patients talking shall we?!

warning → you may want to grab a snack because there’s talk of charcuterie boards & fancy fudges. But don’t worry…I’m not suggesting you host dinner parties or load your patients up with unhealthy treats.

Or am I???

You’ll just have to listen for the full scoop. 🍫🫒

Gold Nuggets

(2:25) Have You Nailed These Patient Experience Essentials?? 📋
(3:30) What is the “Surprise & Delight” Factor?! 🤔
(5:34) 5 Ways to Go Above & Beyond 🔥
(5:35) #1: A Personal Call or Gift that will WOW your patient 📲
(8:25) #2: The Game-Changing Note Card You Should Be Sending ✍️
(8:25) #3: The Key to Every Patient’s Heart 🍪
(13:15) #4: The Friendly Walk & Talk That Could Transform Your Practice 🗣
(14:30) #5: Send This to Your Patients After Their First Month 📚
(18:53) Action Steps to Boost Referrals ASAP 📆

Links Mentioned In This Episode

Order high-quality branded note cards through Vista Print.
Join the community for tips & strategies to grow a highly profitable wellness practice!
The Strangest Secret by Earl Nightingale
Watch this episode.

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To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/124

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If your wellness practice hasn’t broken yet, it’s going to.

In fact, you can predict with pretty good success when your business is going to break.

Better yet, you can prevent it.

Orrrr… if it’s too late for that, I’ll show you how to recognize the gift of a broken business & how to fix it in 4 proven steps.

hint, hint: it has to do with outdated systems + processes. 🙅‍♀️

Because, if you’re anything like most practitioners, you started your business on a shoestring budget, with a DIY spirit. 💪

Buuuut… it’s probably time for some upgrades.

How can you know?

Ask yourself this → If your business were to grow by 3 or 10 times (!) 🥳, could your current business systems keep up? 🧐

If your answer is “no”, your business is in danger. ⚠️

If your answer is ‘maybe’ or ‘I don’t know,’ ask yourself these questions:

Do I have an office policy document?
Do I have an automated system for following up with patients?
Am I still using paper charting?
Do I have an EMR I love?
Do I have an automated system for collecting & sending emails?
Do I have and use a CRM?

We’re breaking it all down (see what I did there 😂) in today’s episode, so grab your pen & paper 📝, get cozy ☕️, and hit play! ▶️

Let’s take your business from *breaking to remaking in 4 simple steps.*

P.S. If you’re loving the podcast, we’d love to hear from you! Drop us a rating, share a quick review, & let us know how the podcast is helping you grow your wellness practice & live your best practitioner life! 💪🏻

Gold Nuggets

(2:45) Red flags your business is breaking 🚩
(6:00) It’s a catch-22 🧐
(7:45) A broken business is a gift 🎁
(10:10) The “Rule of 3 and 10” 📐
(19:04) Easy, 4-step action plan for fixing your broken business ✅

Links Mentioned In This Episode

Have a question? Reach out to us!
Join Practice Better! Get 20% off for the first 4 months on any paid plan for new users joining a paid plan on Practice Better for the first time with the code ‘RNPB20’.
Join our community!
Watch this episode

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Here’s the deal. Whether you have a virtual or brick-and-mortar wellness practice, the space where you conduct business has a powerful psychological impact on you, your patients & your staff.

And a well-designed space can increase your revenue by 20%! 💲

So, how can you harness the principles of interior design in your healthcare practice?

Find out when you tune in to today’s Clinical Entrepreneur Podcast, where I introduce my new friend and interior designer, Carolyn Boldt!

Carolyn’s passion for design started in outer space 🚀(yep, really!) when she was just 14 years old. Now she creates “out-of-this-world” interior design for healthcare professionals! 🌟

On today’s podcast, she talks about the intentional use of design to create an atmosphere that attracts patients, instills trust and confidence, and inspires loyalty. She even discusses the psychological impact of interior design on business owners and staff.

If you want to know what 5 things you can do to improve your space right away, have a listen!

Plus, get FREE access to Carolyn’s Megabundle Offer for Clinical Entrepreneur Podcast listeners!!! Here’s a sneak peek at what’s included:

🔥 15 Most Popular Floor Plans

🔥 5 Phase Start-Up Checklist

🔥 5 Point Checklist to Evaluate Your Space

🔥 5 Biggest Mistakes When Setting up an Office

Bonus! Carolyn has bravely agreed to be MY interior designer & I’ll be showcasing before & after photos when she’s done! Make sure to SUBSCRIBE for updates!

Gold Nuggets

(7:50) How NASA inspired Carolyn’s passion for design 🚀
(11:50) How interior design can elevate your revenue 🤑
(16:03) Using interior design to communicate your brand 🗣
(23:10) 5 things you can do now to freshen your space 🛋
(34:50) How Carolyn can help your business with design 🧚

Links Mentioned In This Episode

Get Carolyn’s Megabundle Offer for our listeners!
Connect with Carolyn on Twitter
Connect with Carolyn on Instagram
Connect with Carolyn on Facebook
Join our community to get Ronda’s interior updates!
Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/122

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Today on the Clinical Entrepreneur Podcast, everything’s coming up roses! 🌹

We’re talking about seedlings & sprouts, and how to water your wellness practice garden! 🌱

More specifically, I’m sharing the five stages of successful wellness practitioners. 🥇

And, I didn’t just pull this out of thin air, friends! It’s based on my direct experience helping hundreds (yes, hundreds!) of wellness practitioners grow highly-profitable practices.

So…why is it so important to know which stage you’re in??

So glad you asked!

Because knowing which stage you’re in helps you determine where you’re headed next, and how the heck you’re going to get there. 🚗

From a seedling practitioner just starting out to an established practitioner with many years of experience, I cover each stage, and give you tips for navigating your way forward. Plus, I’ve got some awesome book recommendations for each stage of your journey!

[pro-tip: stuff one of these into your carry-on bag for that next flight!] ✈️

You can think of this episode as your roadmap to clinical success! 🏆

And remember, you don’t have to take this journey alone!

The ticket to success is to learn from people who’ve accomplished what you want to accomplish!

So grab a snack, get cozy, and tune in!

No matter what stage you’re at, you will certainly find some brain food: 🧠

Gold Nuggets

(4:45) Stage 1: The Seedling Stage 🌱
(6:55) Stage 2: The Sprouted Stage🌿
(9:15) Stage 3: The Rooted Stage🥕
(13:50) Stage 4: The Mature Stage 🌳
(15:40) Stage 5: The Established Stage 🏡

Links Mentioned In This Episode

Get the Freebie: 5 Stages of Successful Wellness Practitioners PDF
Interested in accessing more resources? Sign up for Clinical Academy
Have a question? Reach out to support@rondanelson.com
Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/121

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Today on the Clinical Entrepreneur Podcast, everything’s coming up roses! 🌹

We’re talking about seedlings & sprouts, and how to water your wellness practice garden! 🌱

More specifically, I’m sharing the five stages of successful wellness practitioners. 🥇

And, I didn’t just pull this out of thin air, friends! It’s based on my direct experience helping hundreds (yes, hundreds!) of wellness practitioners grow highly-profitable practices.

So…why is it so important to know which stage you’re in??

So glad you asked!

Because knowing which stage you’re in helps you determine where you’re headed next, and how the heck you’re going to get there. 🚗

[pro-tip: stuff one of these into your carry-on bag for that next flight!] ✈️

You can think of this episode as your roadmap to clinical success! 🏆

And remember, you don’t have to take this journey alone!

The ticket to success is to learn from people who’ve accomplished what you want to accomplish!

So grab a snack, get cozy, and tune in!

No matter what stage you’re at, you will certainly find some brain food: 🧠

Gold Nuggets

(4:45) Stage 1: The Seedling Stage 🌱
(6:55) Stage 2: The Sprouted Stage🌿
(9:15) Stage 3: The Rooted Stage🥕
(13:50) Stage 4: The Mature Stage 🌳
(15:40) Stage 5: The Established Stage 🏡

Links Mentioned In This Episode

Get the Freebie: 5 Stages of Successful Wellness Practitioners PDF
Interested in accessing more resources? Sign up for Clinical Academy
Have a question? Reach out to support@rondanelson.com
Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/121

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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Naturopathic doctor & medical herbalist, Berris Burgoyne, jokes in this podcast that perhaps she was a witch in a past life – and in the spirit of the upcoming holiday, we’ve made a podcast to help YOU brew up your OWN clinical potions! ✨🍵

Berris has been a successful naturopathic doctor in Brisbane, Australia for more than 3 decades, and she credits much of her early (& continued) clinical success to her knowledge of custom herbal blends.

Berris believes that offering custom blends set her apart from other health practitioners and made her practice “sticky.”

Wondering what the heck a “sticky practice” is??

We cover that!

Plus, how to address the most common patient complaints with herbal blends and the advantages of making your own custom ones in house.

And if you’re worried about dosing – don’t despair! Berris goes over easy “1-2-3 blends” and offers some important points of caution you don’t want to miss.

Get ready to be enchanted, friends!

Dare we say this episode is spellbinding?! 😏

Gold Nuggets

(3:30) How Berris’ experience with postpartum depression led to a career in herbal medicine 👶🏼
(6:02) What it was like to learn from Kerry Bone, the founder of the world’s most successful herbal brand 🥇
(9:45) Berris’ favorite herbs and liquid blends 🌿
(22:05) The advantages of practicing with herbal blends 📝
(28:04) How to practice safely using herbal blends ⚠️

Links Mentioned In This Episode

The Essential Guide to Herbal Safety edited by Kerry Bone and Simon Mills
The Clinical Guide to Blending Liquid Herbs by Kerry Bone
The Principles and Practice of Phytotherapy by Kerry Bone
The Ultimate Herbal Compendium by Kerry Bone
Interested in accessing more resources? Sign up for Clinical Academy
Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/120

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

Principles and Practice of Phytotherapy: Modern Herbal Medicine

The Ultimate Herbal Compendium: A Desktop Guide for Herbal Prescribers

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Berris believes that offering custom blends set her apart from other health practitioners and made her practice “sticky.”

Wondering what the heck a “sticky practice” is??

We cover that!

Plus, how to address the most common patient complaints with herbal blends and the advantages of making your own custom ones in house.

And if you’re worried about dosing – don’t despair! Berris goes over easy “1-2-3 blends” and offers some important points of caution you don’t want to miss.

Get ready to be enchanted, friends!

Dare we say this episode is spellbinding?! 😏

Gold Nuggets

(3:30) How Berris’ experience with postpartum depression led to a career in herbal medicine 👶🏼
(6:02) What it was like to learn from Kerry Bone, the founder of the world’s most successful herbal brand 🥇
(9:45) Berris’ favorite herbs and liquid blends 🌿
(22:05) The advantages of practicing with herbal blends 📝
(28:04) How to practice safely using herbal blends ⚠️

Links Mentioned In This Episode

The Essential Guide to Herbal Safety edited by Kerry Bone and Simon Mills
The Clinical Guide to Blending Liquid Herbs by Kerry Bone
The Principles and Practice of Phytotherapy by Kerry Bone
The Ultimate Herbal Compendium by Kerry Bone
Interested in accessing more resources? Sign up for Clinical Academy
Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/120

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

We’d love it if you left an honest review. They go a long way in helping us build awareness so that we can support even more clinicians (just like you!) in building profitable practices.

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After much deliberation, you’ve finally settled on the perfect niche. The only question that remains is how to actually make it work.

One very powerful way you can grab the attention of your niche is with a Lead Magnet.

🧲⚡️💰

It’s not a real magnet, of course, but it’s a piece of marketing that acts like one. Even if you’re not familiar with the term, you’re surely familiar with the concept – a free resource offered in exchange for an email address!

I do it all the time… IF I think the information will help me move the needle and solve a problem. Just this week, I gave up my email address in exchange for a marketing report (snoozefest, I know!).

When was the last time you gave up personal contact information in exchange for something? What did you get in exchange for providing it?

This week on the Clinical Entrepreneur podcast, I’m talking about the amazing power of a good Lead Magnet and the important role it plays in your marketing/sales funnel.

I walk you through the process of creating a Lead Magnet and give you 5 actionable steps for creating your own lead magnet and getting it out there… in under 5 hours! 💃

This podcast is for you if:

You’ve decided on a niche and you’re thinking, “Now what?!”
You don’t know what the heck a Lead Magnet is
You don’t know what a marketing/sales funnel is
You aren’t using a Lead Magnet as part of your marketing strategy
You’re using a Lead Magnet, but it’s not attracting patients!!
You want to start marketing but you feel overwhelmed - ughh

If this sounds like you, grab your podcast essentials (☕& 🍪) and that fancy notebook 📓✏️ you never use (admit it, you have one) because you’re going to want to take notes today!

Gold Nuggets

(3:07) Get noticed! A story about capturing your audience’s attention 👀
(6:00) What is a lead magnet? 💵⚡🧲
(10:30) A BIG list of creative lead magnet ideas! 💡
(17:35) Be YOU(nique) – make it personal, make it valuable 💰
(22:00) Perfect is the enemy of done – setting limits to streamline success 👊

Links Mentioned In This Episode

Work Smarter (Not Harder): Pick 👏 A 👏 Niche 👏
Find Your Intuition, Find Your Flow with Dr. Neel Bulchandani
Watch this episode

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To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/119

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We have a real treat for you today, friends!

Nope, it’s not a chocolatey, melt-in-your-mouth kind of treat (sorry – if you want to run & grab one real quick, I’ll wait).

Better than a treat for your tummy, we have a guest whose story will feed your soul!!

On today’s episode of the Clinical Entrepreneurial Podcast, we chat with holistic chiropractor, bodyworker, and educator Dr. Neel Bulchandani about how following his clinical intuition helped him build a life and business he loves.

Following your intuition can be scary. When we get that intuitive tug, it’s usually telling us to take the path less traveled. Neel’s intuition was no exception, and it eventually led him down a very narrow clinical path. Would you believe me if I told you he had a frenulum niche?! Okay, that’s a bit of an oversimplification, but Neel is proof no niche is too small to be successful in. The riches are in the niches, as they say.

But it’s not just Neel’s clinical intuition and ultra-specific niche that has him booked out months in advance. Neel also practices a unique model of collaborative care that ensures his patients receive exceptional care.

If you have the nagging feeling you’re not living in your light, tune in. Neel’s story will inspire you to follow your intuition and build a business you LOVE. ❤️‍

Gold Nuggets

(8:23) Neel Bulchandani shares how he learned to follow his intuition and practice with his heart 💙
(24:27) Once he found his niche, this is what Neel did for the ultimate benefit of his patients 🌟
(25:32) This is what collaborative care can do for your patients ❤️‍🩹
(28:07) You'll have referrals coming in left and right using this approach to care 🙌
(29:02) How Neel plans to share his wealth of knowledge with others through NETWORKING + how you can be a part of it ✨

Links Mentioned In This Episode

Dr. Neel's Website

Get in touch with Dr. Neel

Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/118

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

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I’m not one to sugarcoat things.

And the truth is…sometimes marketing your business can feel like you're in a boat in the middle of a huge lake, with only one oar.

“…just 🛶 keep 🛶 paddling!"

[ shouted as the boat spins in yet another circle ] 😅

This is not what you signed up for when you decided to start your business, amiright??

But oftentimes that’s exactly how it feels when you’re showing up every day, trying to put all that marketing advice into action.

posting on social media
sending out regular emails
sharing your patient success stories

And still…your calendar isn’t even close to full!

Been there, done that. 😖

Now you’re left wondering if you need to start dancing on TikTok with bottles of supplements just to run a profitable online wellness business. (spoiler: NO, you don’t).

Fortunately, I have something much better (and less painful) than dancing on TikTok.

In fact, this one important secret will make allllll your marketing efforts easier.

And it’s actually quite simple once you understand how to do it.

Ready for it??

🪄Pick a niche. That's it!

You and I are going to have a serious conversation about this simple but profound marketing tip on today’s podcast episode. I’ll show you exactly how you can get the most bang out of your marketing buck by simply narrowing in on (1) who you want to serve and (2) exactly how you can help them.

So if you're tired of paddling around in the same old circle, listen in and I’ll give you another oar to use! You’re not going to want to miss my analogy about picking your niche - it will leave you nodding your head "yesss!"

p.s. If the mere idea of niching down terrifies you & leaves you worried about having to say NO to everyone else, then you REALLY cannot afford to miss this episode.

Let’s niche down so you can grow that amazing practice! 🎉

Gold Nuggets

(1:36) I can't believe how often I hear this, and it's 👏 a 👏 MYTH 👏
(3:58) This is what happens when you pick a niche (here comes the "ahah" moment 💡)
(5:28) This is why you're not getting the response you want (hint: it's not you, it's your message 🗣️)
(9:25) Ok friend, check your website for these phrases (this one drives me battyyy 🦇)
(15:00) This is what leads to EFFECTIVE marketing.💥 More is not better here, folks.

Links Mentioned In This Episode

Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/117

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If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

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Decisions, decisions. 🤔

We're faced with them daily. Everything from the type of shoes to put on in the morning all the way down to the shade of gray that will look best on your kitchen cabinets (but seriously, whyyy are there so many shades of gray!?) 🤪

Sure, it may take some time to choose the perfect shoe for that next special occasion, and maybe you actually kind of enjoy collecting 107 gray paint swatches. But these types of decisions aren’t the kind to leave your stomach churning in the middle of the night the way business decisions often do. 🥴

Whether it's fear around hiring someone new or finally making the purchase on that new piece of equipment, making business decisions can be agonizing!

But guess what?

It doesn't have to be that way. 😃

Come on over and join us on today's podcast where I talk about how to move beyond fear and embrace the realm of possibilities for your wellness practice.

These are the mindset hacks & shifts that have the potential to completely transform your business (and life). ✨

Gold Nuggets

(5:38) This is where I get really honest with you about my past. Learn from my mistakes, friend 🤭
(8:38) This is what determines your GROWTH 🌱
(11:20) Mindset hacks + the exact phrase that slayed my fear👏
(16:24) Something to get you really excited about possibilities ✨
(18:30) Important Question: is this the way you talk to yourself? 😲

Links Mentioned In This Episode

Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/116

Rate, Review and Subscribe

If you enjoyed today’s episode, hit the subscribe button so future episodes are automatically downloaded to your device!

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If we're being honest, analyzing blood labs can be…well, A LOT.

There's just a whole lot goin' on.

A lot of markers. A lot of ranges. A lottt of numbers.

And if you don't know exactly what you're looking for, it can be a lot to decipher (ok I'm done with "a lot" 😂).

But, being able to spot a potential problem BEFORE it develops is exactly what makes an amazing clinician, and that's the whole premise of functional blood analysis.

And guess what? It doesn't have to be complicated.

In today's podcast, I share my favorite (and what I consider the most important) functional blood markers. Plus, what to look out for when you’re viewing your patient's results.

So, come on over and have a listen. (And bring your notepad 😉). There's some seriously great points in here I don't want you to miss. ☺️

Gold Nuggets

(4:23) A refresher on what's meant by "functional ranges" of bloodwork
(6:15) A blood marker I've always kept my eye on (and you should too)
(10:27) Use this marker as a window to peek in on your patient's risk of disease 👀 Plus, a GREAT book recommendation on this topic 📖
(13:49) A new look at cholesterol and a silly (but helpful) little acronym for ya 😏
(20:24) Numbers aside, don't forget this crucial part of caring for your patients!

Links Mentioned In This Episode

Understanding Functional Blood Chemistry
How To Grow Your Practice Using Blood Labs
Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/115

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Today we're digging down to the root of what really works when it comes to marketing and growing your wellness biz. 🌱

And I mean what really, TRULY works. Because effective marketing is about more than a catchy website headline and nice headshots. Don't get me wrong, these things are important (and I do loveee a professional photo sesh 📸).

But there's a few key things you must have in place in order for all the other marketing stuff to work. And guess what? One of them is right up your alley.

How do I know this? Because it begins with really connecting with your ideal patient. And being the amazing clinician you are, you're a natural at this! You build connections everyday just by helping your patients. 🤗

So what does connection have to do with marketing?

When you create commonality with your patient, you make them feel heard and you make them say "YES! She really gets me!"

But in order to reach your entire ideal audience in this way, you need to be super clear when communicating the problem you're going to solve for them, and you need to do it CONSISTENTLY.

So have a listen to today's podcast, because I share all about how to build brand consistency that will have people lining up at your door (or, better yet - filling your calendar). 🎉

Gold Nuggets

(2:45) Steer clear of these one-liners that I see on clinician's websites wayyy too often
(4:34) One of the most overlooked strategies that will have patients flooding through the doors of your practice
(9:50) This is how you get a response - and it's proven 🤓
(20:28) Don't miss these key tips to create solid brand consistency in your marketing strategy
(21:46) Want to transform your business and get REAL results FAST? The perfect (and affordable) opportunity you don’t want to miss.

Links Mentioned In This Episode

Business Coaching Collaborative
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How much to charge for your time…

Almost every single practitioner I work with struggles with this.

In fact, over 80% of practitioners (this likely includes you) are undercharging. 🤯

When you're working from a “practitioner mindset,” it's easy to forget that you're also the CEO.

You heard me right friend…you 👏 are 👏 the 👏 CEO 👏 of 👏 your 👏 business.

And that means it's your job to nail the pricing strategy.

When deciding what to charge for your time and services, you have to hang up your practitioner hat and put on your CEO hat (it looks super snazzy on you by the way 💁).

Today I’m sharing exactly what I mean by this + how to do it.

I’ll give you the right questions to ask as the CEO (aka big boss) of your business. Questions that will help you figure out the sensible amount to be charging.

Because at the end of the day, a financially healthy business is not only going to benefit you - it's going to help you better serve your patients, for the long-haul.

So let's get to it!

Gold Nuggets

(0:56) Put on your CEO Hat & ask these pricing strategy questions
(4:03) Here's the problem with undercharging…‼️
(6:17) Recite this phrase to gain the confidence you need
(9:01) This is what I recommend you charge (at the very least!) 💲
(9:29) The main question you need to ask yourself

Links Mentioned In This Episode

Business Coaching Collaborative
Clinical Academy
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Business finances…

"Here's my income, these are my expenses…bada bing bada boom. Right?"

Well, generally speaking - yes.

But, if you simply leave it at that (and many people do!) you'll miss the tiny but oh-so-important things that'll leave you wondering where in the heck your money went at the end of the month. 😕

There are little details that MUST be addressed in order to really set yourself up for success, and that's exactly what I cover in today's episode.

I talk about some common ways practitioners (just like you) lose their footing financially (I've been there myself 🙋) and exactly what to do to course correct & regain control.

So if you get a little woozy when it comes to discussing your business finances or could use some help uncovering and fine-tuning the 💲 details, come on over.

I want to see you and your business THRIVE, my friend.

Let's do this!

Gold Nuggets

(4:28) The limiting belief that left me upside down and in debt
(8:58) This analogy will completely shift your mindset around money management
(10:48) A VERY important thing to remember as the owner of your business
(13:37) Do this 1 thing weekly to GUARANTEE that the $$ will always be there
(18:39) Don't skip over this very important detail 👀

Links Mentioned In This Episode

The Big Leap by Gay Hendricks
Apply to Business Coaching Collaborative!
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Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/112

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Business finances…

"Here's my income, these are my expenses…bada bing bada boom. Right?"

Well, generally speaking - yes.

But, if you simply leave it at that (and many people do!) you'll miss the tiny but oh-so-important things that'll leave you wondering where in the heck your money went at the end of the month. 😕

There are little details that MUST be addressed in order to really set yourself up for success, and that's exactly what I cover in today's episode.

I talk about some common ways practitioners (just like you) lose their footing financially (I've been there myself 🙋) and exactly what to do to course correct & regain control.

So if you get a little woozy when it comes to discussing your business finances or could use some help uncovering and fine-tuning the 💲 details, come on over.

I want to see you and your business THRIVE, my friend.

Let's do this!

Gold Nuggets

(4:28) The limiting belief that left me upside down and in debt
(8:58) This analogy will completely shift your mindset around money management
(10:48) A VERY important thing to remember as the owner of your business
(13:37) Do this 1 thing weekly to GUARANTEE that the $$ will always be there
(18:39) Don't skip over this very important detail 👀

Links Mentioned In This Episode

The Big Leap by Gay Hendricks
Apply to Business Coaching Collaborative!
Watch this episode

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/112

Rate, Review and Subscribe

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Here's a given - in order for things to run smoothly in your practice, you NEED to have systems in place. But they don't have to be overly complicated in order to work really, REALLY well. So well, in fact, that the business can actually run smoothly without you. (Helllooo, real vacation time 🌴)

"But what do systems even mean, Ronda⁉️"

That's exactly what we cover in today's podcast with guest David Jenyns. His book, Systemology, is packed with incredibly helpful steps and tips, and today David shares that wisdom with us. 🙌

Let me tell you, friends - the tips he shares are GOLD. 🌟

So if you're looking for a simplified explanation of WHAT business automation & systems are and HOW to put them into practice, have a listen. Learn how to leverage business automation, so you can get back to the part you love - caring for your patients.

Gold Nuggets

(8:54) David shares a great story that proves how systems can completely flip the script on the things you focus on in your business
(11:09) The TRANSFORMATIONAL takeaway from David's book - it's a game changer, friends
(12:03) Systems are simple - they do not have to be intimidating
(24:55) One HUGE benefit to putting business automation in place
(27:08) This is how you get started

Links Mentioned In This Episode

Take a look at David's book, Systemology
Check out David's website
Register for the FREE webinar, 3 Ways to Make an Extra $1000 (or MORE) Every Month
Watch this episode here

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/111

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SYSTEMology: Create time, reduce errors and scale your profits with proven business systems

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I know how hard you work in your practice.

You care so much about the work you do. You're passionate. That's the whole reason you got into this field in the first place - to provide the best care possible and change lives for the better.

I see you, and I'm over here cheering you on! (can you hear meee?) 🗣

But here's the thing…

You have to make sure the laser focus on patient care doesn’t come at the expense (literally) of your business. And that means keeping an eye on things like a potential recession, for example. (Oh, hello looming dark cloud) ⛈

But today’s episode isn't a doom & gloom conversation - far from it! It’s an uplifting discussion about the little things you can do NOW to prepare for whatever is ahead.

Not only that, it's a discussion about how INCREDIBLE GROWTH can happen in the midst of what feels like a sucker punch.

Join us on today's podcast with business consultant Jennifer Kok as we discuss how to recession-proof your practice. You'll be left with some inspiration that will completely change your mindset around uncertainty so you can continue to thrive and change lives. 🎉

Gold Nuggets

(12:14) Jennifer's amazing story will completely shift your mindset when it comes to the uncertainty of a recession
(14:54) Actionable steps that will recession-proof your practice
(18:54) Double and triple check for this sneaky expense that could save you big $$
(20:45) Amazing tip on how to find what's working in your practice and CAPITALIZE on it
(23:48) A great way to ask for a referral - you haven't thought of this one yet

Links Mentioned In This Episode

How to Hire Fast and Smart
Jennifer’s website
Register for the FREE webinar, 3 Ways to Make an Extra $1000 (or MORE) Every Month
Watch this episode here.

Get Today’s Show Notes

To get access to today’s show notes and connect with Ronda, visit RondaNelson.com/110

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Overwhelm…ohhh the overwhelm. 😵‍💫

From endless content creation to patient intake forms, and the laundry list of admin in between, running a business can feel daunting! So daunting, in fact, that it's not uncommon to see practitioners give up on their entrepreneurial dreams. Thankfully, there are ways to safeguard yourself (and your business) from this kind of burnout. 🙌

Today we chat with Certified Holistic Nutritionist, Brittany Andrejcin, on effective ways to streamline your wellness practice and reduce overwhelm in your day-to-day operations. As a Business Success Coach with Practice Better, Brittany shares juicy tips on how to put systems in place to clear away the clutter on your desk, and get back to the heart of your business - helping people. 🤗

If you're stuck in a cycle of repetitive busywork or find yourself lightheaded from the endless stack of to-do's (really though…it’s about to topple over 😨), then have a listen to today's podcast! A few simple tweaks, and you'll be on your way to working smarter, not harder. 🧠💫

Gold Nuggets

(2:45) How Brittany fell into working with an amazing platform for practitioners
(6:00) Overwhelm is a common roadblock - take these tips to heart and ask yourself some important questions moving forward.
(9:34) Where's your energy at? Get organized and enhance your client experience with Brittany's easy-to-implement suggestions.
(12:17) This simple change in systems made a HUGE change in my productivity.
(14:40) Do this ONE thing to discover extra time in your day.

Links Mentioned In This Episode

Email support@rondanelson.com to view the webinar we did with Practice Better, “How to Use Online Programs and Courses to Achieve Better Client Outcomes”.
Join Practice Better! Use code RNPB20 to save 20% off your first 4 months on any paid plan (eligible for those getting started on a paid plan for the first time).
Join Clinical Academy! Enrollment ends THIS Friday, August 12th at 11:59 PM PDT.
Watch this episode here.

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Several weeks ago, I had an “I-never-want-to-have-that-happen-again” experience with a patient that left me with a serious dose of Imposter Syndrome. 🥺

It happens to all of us, right? A patient disagrees with you and starts to argue and push back, tossing out facts, figures, what they heard on the news, and why they think you’re absolutely wrong. It can leave you feeling a little (or a lot) less confident than you were before.

But here’s the truth.

Eleanor Roosevelt said, “No one can make you feel inferior without your consent,” and she’s absolutely right! By allowing someone to steal your confidence and knock you off your game, everyone loses - even your patients.

Listen in to hear how I pulled myself out of the confidence ditch in just a few days and got myself back on track. And I’ll share a secret trick that will help you hold on to your confidence no matter what’s happening around you!

Because people shouldn’t live rent-free in your head. It’s time to board up the doors and keep that from happening ever again! 🤞

Gold Nuggets * (3:58) Just like happy is a choice, confidence is a choice. * (5:11) Mistakes are merely information. * (6:40) Don’t allow others to rain on your parade. * (8:47) What you can do, today!

Links Mentioned In This Episode Join Clinical Academy today!

Watch this episode.

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By popular request, I’m bringing back a clinical topic! 🌟

This week I’m giving out my BEST tips on how to support and connect with your patients with blood sugar dysregulation.

When you take a walk through a mall or look down the sidewalks of a crowded street, it becomes very obvious that Americans have a huuuuugeee blood sugar issue going on. Some estimates show 30-35% of people have difficulty maintaining normal glucose levels. And it's no wonder, given the Standard American Diet. 🍭

When we chat with patients about getting their blood sugar under control, their panic is palpable: “Will I have to eat ‘healthy food’ all the time?”, “Can I still have bread once in a while?”, “Do I have to give up all the foods I love?”

Well, I have a few pieces of advice on how to handle these questions and get your patients fully on board with their blood sugar issues. Cuz we definitely don’t want to overwhelm them with 3,572 different rules about their food. 📕

I’ll show you how to communicate with them in a way that leaves them feeling in control, helps you get what you want, and ends up being a win-win for everyone.

So, tune in today to hear how I work with blood sugar patients, and let’s start building stronger connections and providing stellar support!

Gold Nuggets * (10:06) Their #1 fear. * (15:33) Get this one symptom under control first. * (23:03) Why LESS is often MORE with blood sugar patients. * (25:07) A special surprise for my podcast listeners. ☺️

Links Mentioned In This Episode Join Clinical Academy now!

Watch this episode.

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Our brains are wired to listen to stories. And as the story is being told, we instinctively look for similarities, or ways we ‘fit’ into the story. And today’s guest, Kimberly Potter, has mastered the art of using stories to communicate what she does in a way that leaves people excited and ready to work with her. 💫

A registered nurse since 1989, Kimberly left conventional healthcare and opened a private practice, Rapha Health & Wellness, in 2013. But after leaving her Minnesota practice and moving to the ☀️ sunshine state ☀️, she had to start over. But it didn’t take her long to find her groove, hire some help, and start serving her ideal patients once again. 🛄

Gold Nuggets * (2:25) Kimberly’s abrupt introduction to functional medicine. * (5:49) The duality behind what we do and western medicine. * (7:58) How the word got out about Kimberly’s practice. * (14:47) Her top tips for starting over.

Links Mentioned In This Episode Check out Kimberly’s website

The Go Giver book

The Happiness Advantage book

Watch this episode here

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The Go-Giver: A Little Story About a Powerful Business Idea

The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work

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Last week we touched on the first few things you need to do before creating (or rebooting) your wellness practice. 🤪

Today, we’re rounding out the last of the 5 steps about how you can easily spread the word about your newest passion and why getting your paperwork together is the absolute laaaaaast part of the whole process. 🔙

I’m also highlighting a huge pitfall that almost every new practice owner experiences. Nine times out of ten, practitioners think this ONE MARKETING STRATEGY can take them to the big leagues, but spoiler alert - it isn’t all it’s cracked up to be. 🍳

I’ve also got a few free resources to make your new patient paperwork a little better so use them to your heart’s desire! Just don’t forget one thing – be sure to run one of them by your lawyer (if you know, you know)!! 😉

Gold Nuggets * (4:15) You don’t have to be good at everything! * (5:05) Get clear on the transformation you will provide. * (7:55) Using stories to attract the right people. * (13:23) Don’t use this as an excuse to not get started.

Links Mentioned In This Episode FREE 15-minute call with Ronda

List of Sample Intake Questions

Liability Release Example

5 Marketing Strategies for the Holistic Practitioner

How to Attract More Patients to Your Clinic and Grow Your Practice

Watch this episode

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Starting a wellness practice is no small feat. And there are about a dozen and one different ways to start your brand new business. 💼

Starting out can stir up plenty of emotions…

Fear about opening a new practice
Afraid you don’t know enough
Uncertainty about doing it right
And what if you don’t make any money?? 💰

So, today I wanted to share a few of my very best tips when it comes to starting or (jump) starting your practice. Whether you’ve recently graduated or you’ve been at it for a while, it never hurts to have a quick refresher about how to build a successful and profitable practice!

Gold Nuggets * (6:21) The scariest part of having a practice. * (17:55) A surprising “belief” you may not have but absolutely need. * (20:12) The #1 thing practitioners at all stages MUST KNOW. * (26:26) What’s going on inside the mind of your patient – and it’s probably NOT what you think!

Important Links FREE 15-minute strategy call with Ronda

Podcast: Choosing Your Niche with These 7 Questions

Podcast: How Do People Describe What You Do?

Podcast: How to Get Paid for What You Do

How 3 Tiny Letters can Make or Break Your Practice

Get Today’s Show Notes

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Have you ever started a conversation with someone that ended up with as many twists and turns as the yellow brick road? We just went from one thing to the next…to the next… and ended up with the best stuff for last! 🎯

And as it turns out, my guest, Jason Wasser, was a student in one of my Functional Blood Chemistry seminars MANY years ago and here we are…. chatting about life, business, mindset 🧠 and being able to charge what you're worth. All in a day’s work for a healthcare practitioner, right?

As a therapist and coach, Jason has built a multi-disciplinary practice that hasn’t been without plenty of challenges and opportunities to learn what works and what doesn’t, which is equally important in the life of an entrepreneur. 💼

So, if you’ve got a mental block around bumping up your pricing or you get sweaty palms when you think about handing over your Colonel Sanders secret sauce recipe to a newly-hired associate, this episode is seriously for you. 🍗📜

Gold Nuggets * (3:46) How entrepreneurship was a HUGE wake-up call. * (5:12) Your “unfinished business” can show up later… with a vengeance. * (11:20) Jason’s best recommendation for finding your next associate. * (25:07) Plant your flag in the ground and serve the patients who value what you do. * (40:37) When you charge what you’re worth, people will come.

Links Mentioned In This Episode Connect with Jason on Facebook

Check out Jason’s website

Get Today’s Show Notes

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We’ve already chatted about two other ways you can create a practice that keeps patients coming back and today, I’m going to wrap up this pony show 🐎 with a personal touch.

One of the most important aspects of having a thriving practice is creating meaningful connections with your patients. One of the BEST ways to do that is by celebrating or remembering the memorable moments in their lives. 📸 💭

Your patients will feel SO special when they get a card from you congratulating them on a recent professional success 🏆, celebrating their birthday 🤩 or sending flowers upon the loss of a precious family pet. 🐾

I’m willing to bet money that if you make your patients feel like they truly belong in your practice, you’ll create your own fan base, and they’ll tell everyone they know how incredibly thoughtful and considerate you are. That’s the best kind of marketing there is! ✨

So, tune in today to hear all the ways you can take note of and celebrate the memorable moments in your patients’ lives. 🥂

Gold Nuggets * (2:23) Add this one thing to your intake form and watch your patients LIGHT up! * (4:17) Take good notes and listen for memorable moments * (6:30) One of the biggest reasons my practice exploded early on * (7:16) Create a “We See You” budget (you’ll have to listen to find out what it is!)

Links Mentioned In This Episode Get on the waitlist for my Functional Blood Chemistry Seminar!

Check out more ways to create a ‘sticky’ practice using gratitude

Schedule a free 15-minute call with Ronda

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Last week we covered how you can create a video library and then turn it into a low-cost membership for your patients (which is a SURE way to wow your patients) whether they’re new to you or not.

Another foolproof way to get patients to keep coming back is by providing useful, valuable resources for them that are so great, they want to share with their friends, post online or give to a neighbor. 🖥📬 And that’s exactly what we’ll be talking about today!

I’ll give you three super-easy ideas you use to create a memorable resource for your patients. But wait…. if you scroll down, you’ll see that I even created the first one for you! 😃

Creating a ‘sticky’ practice isn’t rocket science 🚀 but it does take a little effort on your part to keep clients engaged, interested and wondering what’s the next thing up your sleeve. 🧥

You don’t have to do them all at once but pick your favorite and just get started! 🤩

Gold Nuggets * (5:38) The first resource I ever designed at my brick-and-mortar that made my patients go WILD. * (8:22) How to curate a reading list for your patients (or use our template and make it your own 😉). * (13:35) Give your clients some homework with a few of these ideas! * (16:50) Get creative with how you can also teach your patients at the same time!

Links Mentioned In This Episode Schedule a FREE 15-minute call with Ronda!

Download the Recommended Reading List template (Canva)

Download the Recommended Reading List template (Word doc)

Join the Functional Blood Chemistry Seminar Waitlist

Watch this episode on YouTube!

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What if I told you that you had an incredibly valuable and untapped resource right at your fingertips? One that you’ve already paid for but probably aren’t using to its full capacity? 😳

And no, I’m not talking about your computer or social media or anything like that. I’m talking about using what’s in your noggin to strengthen your patient relationships and make some passive income. 🧠💰

You already went to school, survived that, and now you have your own business doing what you love. You have an absolute WEALTH of knowledge… but what do you do with it?

It just sits in your mental filing cabinet until someone asks you a question and you need to open the file. 🗃

As a well-qualified health practitioner, you have REAL solutions for the problems people are facing. So, today we’re going to unpack how to use all that knowledge to help you create a ‘sticky’ practice.

One where your patients are ‘in for the long haul’ and refer you to everyone they know. 💬

This episode dives deep into turning your info into recurring revenue AND building patient loyalty by creating a video library that contains valuable information! 🎥📚

So, let’s get into the nitty-gritty on how you can get started!

Gold Nuggets * (3:12) Here’s what I know for a FACT about you… * (8:50) How to give your patients an unbelievable experience. * (11:08) Step 1 to getting your video library together. * (18:16) Just how easy creating your videos can be.

Links Mentioned In This Episode Last week to enter the 100th episode giveaway!

Desktop tripod

Lavalier mic

Membership Site Builder

Here are more tips on how to get your video library started!

Watch the episode here.

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Xenvo SquidGrip Flexible Cell Phone Tripod and Portable Action Camera Holder - Compatible with iPhone, GoPro, Android, Samsung, Google Pixel and All Mobile Phones

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I recently attend a Mastermind retreat and celebrated a BIG milestone birthday (cheers to turning 21 again! 🥳), which led me to zoom out a bit and take a 30,000-foot look at where I am heading - in my life and my business.

As the first session of the Mastermind began, we were asked three very poignant questions, right off the bat. And each one of them came loaded with some really hard, but important revelations that I want to share.

All of us have been caught in the cycle of “I want… or I need…. or I should… (fill in the blank).” Whether you want to grow your practice, make more money, pay off debt, or spend more time with the fam, we often get stuck always “wanting” but never actually doing.

What’s missing is the action step. 🥴

And that’s literally THE most important part. Without taking action, it’s highly likely that nothing will change. EVER. 🚫

And because of this, we end up with a “to-do” list a mile long that keeps us busy but we never actually make progress toward what we really want to accomplish. It’s a vicious cycle.

But this is not a one-way ticket on the Guilt Trip Express, I promise. Because honestly, I’m right there with you, feeling the same things. 💺

Here’s the big question: “If nothing changes, will you be happy with where you are one year from now?”

If the answer is no, buckle up. Cuz we’re gonna get serious about changing this around – and we’re gonna do it together. 🫶🏻

Gold Nuggets * (2:08) Three questions that got me thinking… * (7:00) If something is no longer serving you, it could be blocking you from forward progress. * (11:37) Sometimes it’s scary taking a step in the right direction. * (13:15) What’s one of your big goals for next year?

Links Mentioned In This Episode Join the 100th episode giveaway!

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This week I have my long-time colleague and friend, Andra Hall on the podcast to chat about why she decided to completely change the focus of her practice and work with patients inside a very specific yet controversial niche, one that conventional medicine largely discredits or ignores. As a Physician’s Assistant and someone who has an extensive medical background, Andra realized there were so many people desperately looking for someone to listen and acknowledge the validity of their symptoms but didn’t have anywhere to go. Knowing that she would be able to help them regain their health, she dove headfirst into this controversial niche that most others wouldn’t touch with a 10-foot pole. 🫣

Now, she loves being able to give her patients the opportunity to work on removing the underlying cause, supporting the body’s innate ability to heal, and most importantly, giving them hope that they truly can feel better.

She also mentions a very specific supplement that you may want to have on hand (*wink wink) just in case….

So listen in to Andra’s amazing story and then be sure to stay tuned all the way to the end to find out how you can win BIG in our 100th episode giveaway happening in June!

Gold Nuggets * (6:30) Why Andra is so confident about helping her patients fully recover. * (13:35) Four things you can do to start healing your body (the last one is not what you’d expect!) * (17:20) A proverb that Andra holds onto tightly. * (21:18) Why hope is the first step. * (27:32) Andra’s favorite supplement for the type of patients she sees.

Links Mentioned In This Episode The Balsam Institute for Healing website

Andra’s recommended supplement information

100th episode giveaway!

Watch the episode here!

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A great customer experience just can’t be beaten. I mean wouldn’t you keep going back to someone who gave you a red carpet experience from start to finish? 🎩🏆

You can ensure that your customer experience is dialed in with a “secret shopper.” These are individuals who provide valuable insight (AKA both good and constructive criticism) regarding how you and your employees interface with patients. 💬

They gather alllllll the information you can think of so that you can see just how smoothly everything is going behind the curtain or if there are some holes in your bucket that need patching. 🪣

Now, you may be asking, “Well.. what if they say something a little less than friendly?” 😐

To which I would say that if you want to grow, have a better practice, serve more people, and get more referrals, then you’ve got to be open to receiving feedback, refining your processes, and making changes.

Some things may be hard to hear and I get it, but I promise – a good secret shopper is worth their weight in GOLD for your practice. 🥇

Market researchers and big corporations secret shop themselves alllll the time. So, even if you’re a solo practitioner or run a wellness center, secret shopping can provide great feedback!

Gold Nuggets * (4:45) What exactly is a secret shopper and what do they do? * (7:41) Learn what’s working from start to finish. * (9:38) The one question you HAVE to ask your shopper. * (11:57) The Achille’s heel I usually see in practices. * (14:02) How to recap after your secret shopper is done.

Links Mentioned In This Episode Improve Your Patient Experience by Secret Shopping

100th Episode Giveaway!!

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When asked how he started his business, Jude likes to say he’s “just a 17-year-old kid who borrowed his teacher’s courage.” Fast-forward 15 years and his video production business is still going strong! 👏👏👏

Now, he’s niched down to capturing the stories of entrepreneurs and is passionate about empowering business owners to have relentless, unwavering courage. 🦁

But here’s the distinction: not only does he produce amazing videos for his clients, but he genuinely serves them in a much deeper way. By connecting with what their needs actually are, he’s not just creating a video about them…. he’s learned how to lead them toward what they want most in life and business.

In today’s candid and very deep conversation, I get specific with Jude Charles about a number of things, but mainly why confidence and courage are SO vital to have as a business owner. We also talked about why aaaaall entrepreneurs need someone to chat with (cough, cough, a therapist) because entrepreneurship is a reflection of the health of your real life. #truthbomb

There’s soooo much gold in this interview! You are going to LOVE it!

Time to head to your favorite listening platform and enjoy! 🎧

Gold Nuggets * (2:09) How a teacher with an envelope changed his life. * (5:15) A million-dollar video redirected Jude’s trajectory. * (8:17) The key to ‘closing a sale’ and validating your worth. * (22:18) Jude’s battle with burnout and a significant internal struggle. * (26:20) What Jude’s clients ACTUALLY hire him for….

Links Mentioned In This Episode Join Jude Charles’ Dramatic Leverage Newsletter

Jude Charles on Twitter

Chat with Ronda

Enter the TCE 100 Giveaway!

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When it rains, it pours, and the last nine months I’ve been in a thunderstorm. ⛈

By nature, I loooooveeee to find the silver lining in everything – because there’s always something to be grateful for…. the sunshine (even if it’s hiding behind the clouds) ⛅️, a body that’s still in good working order 🙆‍ and the tiny blade of green grass poking its nose out of the sidewalk. 🌱

But the last few months have been challenging. VERY challenging. #forreals

Between dealing with a nasty bout of COVID, losing almost all of my hair, losing a key employee in my Seattle clinic and having to ‘go back to work’ as the technician to keep the practice open, these past few months have been a doozy. 🤕

And it didn’t stop there. More just kept on coming! 😰

So, what do you do when the shiz just keeps piling up and it feels like there’s zero chance of it getting any better in the near future?

You find the little blades of grass. 🌱

Gold Nuggets * (2:45) What to do if you’re in the thick of it. * (8:07) Something I hope I never have to deal with again… * (13:32) The one thing I kept holding onto despite everything that happened. * (21:18) Learn how to quickly find your own blade of grass.

Links Mentioned In This Episode RondaNelson.com/strategy

100th episode giveaway!

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They say you can tell a lot about a person by the books they read. 📚

Books are kind of like a window into the soul – they provide insight about what you’re thinking, where you might be stuck, or a new skill you might want to develop.

Once you’ve finished, there’s a breadth of new knowledge that will hopefully propel you forward in a new and better direction – which is a beautiful thing! Being committed to constantly learning, reading (/audio-booking) is one of the best ways to continue your personal and professional growth! 🧠

So, on deck today is a peek into what I’m currently reading and why I can’t put these books down. I have 5 books in my current rotation that I weave in and out of each week, all for good reason. 🌀

They range from personal and professional development to one of my all-time favorite clinical resources that I would never be without. Most likely, you’ll find yourself resonating with one or more of my top book picks!

Even if you’re not a bookworm, I highly recommend grabbing one of these books in paper or audio form and getting started.

In today’s podcast, I’ll tell ya exactly why! 🙇‍♀️

Gold Nuggets * (3:32) My newest read that highlights the characters in my own personal play. * (6:28) This is the book I read… Every. Single. Year! * (8:18) Out of all the books I’ve read, this one is an absolute MUST! * (10:15) The most-marked up book in my library - one that I would run into a burning building to save!

Links Mentioned In This Episode Hero on a Mission by Donald Miller

The Real Anthony Fauci by Robert F. Kennedy, Jr.

The eMyth Revisited by Michael Gerber

The Big Leap by Guy Hendricks

Vitamin News by Royal Lee

Connect with Ronda on Facebook

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The Real Anthony Fauci: Bill Gates, Big Pharma, and the Global War on Democracy and Public Health (Children’s Health Defense)

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

Hero on a Mission: A Path to a Meaningful Life

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Raising your prices should not be an apocalyptic, world-shattering event. You may think that all your patients will leave if your prices go up because ‘they can’t afford it.’ But how do you know for certain that they will actually bail on you for someone else, just because the cost of a visit went up by $10?

And even more importantly, how do you know they can’t afford a price increase? Maybe they can – but either way, it’s none of your/our business! 😉

Because in the customer's mind, price is an indicator of quality. 💵💎

Would you rather drive a clunky 4-cylinder stick shift with no bells and whistles or a luxury car that can basically drive itself, parallel park on its own, take your coffee order, and tell you the weather? ☀️☕️

It’s true – both have 4 tires, a steering wheel, a gas pedal, a brake pedal, an engine… and essentially, they both accomplish the same thing. 🚙

But which car would you rather have? Sign me up for the Mercedes! I wanna ride in style! 💁🏻‍♀️

Your patients are no different. They want to have the Mercedes experience! And if you deliver exceptional results, help them restore their health, and provide a great customer experience, your prices should accurately reflect your level of service!

Simply stated, when you raise your prices, you elevate the perceived value of what you deliver and establish youself as the authority in your niche.

Patients will perceive your services as better quality and will most likely choose to work with you over the practitioner who’s price is 50% less and isn’t nearly as awesome. 🙆‍♀️

So, pick a date to raise your prices and don’t look back! 🚀

Gold Nuggets * (2:40) How to think about price from your patient’s point of view. * (5:28) Who wants to ride in a 4-cylinder car? * (7:21) Addressing objections to raising your prices. * (12:49) What happened when my prices went up…

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As a healthcare practitioner, you are well aware of the inherent risks when making any kind of recommendation that falls outside of the ‘approved’ healthcare model. High-dollar deductibles, overpriced premiums, copays, prescription medications and other non-covered items mean the patients end up paying waaaaay more than they should while getting less in return. 💸💸💸 Not surprisingly, many practitioners are leaving the traditional healthcare model in droves because of the lack of financial incentives. Insurance-based practices have a high risk with poor compensation from the insurance industry.

Instead, they’re opening concierge practices where they have more control over the type of care provided to their patients and the amount of revenue they generate. Depending on how you set it up, the patients have access to your services all year long as part of the fee they pay up front. No more nickel and diming, no co-pays, no insurance, no one else telling you how to run your practice.

It’s a pretty great model in my opinion and one that deserves additional consideration. Let’s ditch the insurance-based, fee-for-service model and take a look at the benefits of offering a concierge practice.

So, let’s chat about how you can develop your own concierge practice and grow that revenue baby! 💰

Gold Nuggets * (8:18) What to consider including in your concierge practice. * (14:45) Now it’s your turn to dream up your perfect cash concierge practice! * (17:52) How would you execute those ideas? * (21:08) A few examples of how this could play out in your practice.

Links Mentioned In This Episode Content Hosting Platform

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Every practitioner’s journey to becoming a thriving wellness practitioner looks a little different. Some knew early on that healthcare would be their first and only profession right out of high school. Others came upon the world of functional medicine because of a health crisis or other incident that inspired the career change.

But I have to say, I’ve only met one person who went from being an actress in a popular TV show to becoming a very successful wellness entrepreneur! Talk about a career change! 📽

And now, she’s has been in practice for over 10 years and has built a very successful multi-disciplinary wellness center in a small northern California town. Her passion for what she does is contagious, and her patients wouldn’t even dream of going anywhere else that’s less expensive. She definitely owns her space!

So, allow me to introduce you to my dear friend, Dr. Juliet Tablak, who is like none other. She specializes in women’s care and is a rockstar at it. Juliet has walked the path from being a solopreneur to the CEO of Los Gatos Chiropractic and Wellness Center.

You’ll hear what her biggest challenges were and how she knew that a large practice was right for her. And we dive in to the importance of mindset when it comes to making decisions as a practitioner versus a business owner.

So, this episode is dedicated to all of you who continue to dream big and aspire to have your own wellness center with multiple practitioners. This interview with Juliet will inspire you to keep pursuing your dream of making a bigger impact and serving at your highest capacity. 💫

Gold Nuggets * (4:23) Chiropractic school is NOT like this. * (9:05) Why Juliet’s hair felt like it was always on fire! * (14:15) Pivoting from a practitioner mindset to one of a CEO. * (18:20) How to nip business issues in the bud with this one shift. * (22:13) A core tenet of Juliet’s wellness practice.

Links Mentioned In This Episode Business Coaching Collaborative

A CEO Does Three Things by Trey Taylor

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Connect with Juliet on Instagram

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A CEO Only Does Three Things: Finding Your Focus in the C-Suite

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Did you know that we process images 60,000 times faster than we process words? 🤯

I know, right? Seems pretty unbelievable but it’s true. This is precisely why we as humans connect more deeply with photos or videos as compared to just words on a page or on social media. 🖼

So if a picture is worth a thousand words, then investing in a professional photography session is worth its weight in gold. 💰

Having high-quality images for your website and other marketing material shows your professionalism and conveys a thousand really amazing words! The goal of any photo shoot is to capture pictures that represent you and your business well, for anyone who might be looking.

Before my first ever photo sesh, my nerves and self-doubt were out of control. I was all up in my head about it and didn’t know what to wear, how to pose, or even how to smile. 😰

Luckily my photographer made me feel right at ease with some music (and a little bit of liquid courage). It was an experience I’ll never forget! She made me feel like I could be my most authentic self in front of the camera, which makes it ten times easier (and more fun!) 💃🏻

I know how paralyzing the thought of getting in front of a camera can be so I’m here to give it to you straight, my friend. I share my list of the 8 most important shots you’ll need to have the next time you get in front of a photographer’s lens.

Gold Nuggets * (1:45) How it went the first time I had a photo shoot. * (4:00) The value of a good photographer. * (6:25) Incorporate moments that help build connections with your patients! * (7:50) My favorite tip to make it fun. * (10:25) Show the real you!

Links Mentioned In This Episode Connect with Ronda on Instagram

Connect with Ronda on Facebook

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How many times a week do you have the same conversations with your patients? 💬

Whether it’s dietary recommendations, specific stretches, how to mindfully breathe… if you had a dollar for every time you repeated yourself, you’d probably be rich! 💰💰💰

When I had my full-time brick-and-mortar practice, I got sooooo tired of saying the same thing over… and over…. and over again. Some days, I was so sick of hearing my own voice, I wondered how everyone else was even tolerating it. 😵‍💫

But don’t get me wrong. I’m all for delivering a great patient experience and being 100% present with each patient, but there are only so many times you can talk for 5-10 minutes about how to (fill-in-the-blank).

I needed someone to do an intervention. 🙅‍♀️

And that’s exactly what happened. Once I figured out that I could leverage my time by recording the things I repeated consistently, it was a total GAME CHANGER!

So, let’s cut out the yakkety yak and get straight to the point. If you want to free up some time and leverage your superpowers, you need to be recording yourself. Now whether it’s audio or video, that’s up to you, but you really need to get behind your camera or recorder. 📹📱🖥

In this podcast, I’ve got 5 things to share that will help you get started so you can stop repeating yourself and start recording yourself. You will be amazed how much your efficiency will shoot through the roof (you can thank me later!)!

Gold Nuggets * (1:56) My lightbulb moment. * (3:08) It’s time to free up more time. * (4:53) 5 things you need to know before you hit the record button. * (6:13) The #1 key to a successful recording. * (7:08) Where to store your information.

Links Mentioned In This Episode Set up your private YouTube channel

Chat with Ronda

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I recently asked a group of practitioners if they send regular emails to their patients. And guess what? CRICKETS! 🦗 (mostly)

I was shocked! Sending regular emails to your patients is one of the most effective, but under-used, ways to market to your patients and stay top of mind. 🧠

Here’s how it plays out: you have a patient come in, they get better (woohoo!) and off they go to live their life. You might even see them every now and then, when you’re running errands or at your kid’s school events. But nothing more than that.

Then, several years go by and you don’t seem to cross paths anymore. You’re still in the same town but for some reason, you just miss each other. And then one day, they get sick and can’t for the life of them remember how to contact you…. so they find someone else to work with.

It happens all the time. Patients move on because they never heard from you. So sad. But this can be easily remedied by sending regular emails. 📥

You don’t have to overwhelm their inbox by any means but sending an email every week or two could be the golden ticket to have those inactive patients return back to your practice years later. 🎫

So, to help you get this ball rolling, I’m talking about the incredible benefits of email communication AND 5 common mistakes you’ll want to avoid at all costs.

I guarantee, if you’re not seeing a patient in your office, the next best place you can be is in their inbox! 📨

Gold Nuggets * (4:00) The one thing you should NEVER do. * (5:30) Make sure your emails come from the right person. * (8:21) How to scrub your list and get rid of the dead weight. * (12:15) The biggest reason people join your email list. * (14:08) Why a CTA is so important.

Links Mentioned In This Episode Talk to Ronda

Constant Contact

Mailchimp

Email Scrub with Tower Data

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Making small talk on planes is typically not my style. I love to recline my seat a little bit, pop in my headphones, and get some work done or dive into my current read. 📚

I’ve flown from California to Seattle a dozen times, but my most recent flight ended up turning into a rather serendipitous meeting after striking up a conversation with my seatmate. ✈️

I’ll leave the story for him to tell, but after a few moments into the flight, Cardiac Surgeon, Dr. Ashok Venkataraman (or Dr. V for short), and I talked non-stop the entire way back to Seattle. 😂 And we covered a TON of subjects – from holistic medicine, mental, spiritual, and physical health, and how to build unbreakable bonds with your patients.

It was pretty incredible.

One thing that I admired the most about Dr. V was his passion for creating a great patient experience. He works hard to make every patient under his care feel like the most important person in the room, even in the life-or-death situations he regularly faces as a cardiothoracic surgeon. 👨‍⚕️

There are plenty of gold nuggets (and a new friendship) all bundled up inside this episode so click that play button and let’s get to it!

Gold Nuggets * (3:00) My chance encounter with Dr. V. * (7:15) Why he decided to become a cardiac surgeon. * (10:45) How small actions can make a big impact on your patients. * (17:20) The thing we often forget and shouldn’t. * (21:45) It’s time to stop and smell the roses.

Links Mentioned In This Episode Connect with Dr. V on Instagram

Connect with Dr. V on Facebook

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One thing that I can’t emphasize enough is the importance of continual learning. Once you finish your education, that’s just the beginning! Discovering new concepts and ideas to help your patients is essential if you want to continue growing as a practitioner. 💡

I would even go so far as to say it’s our duty as clinicians to stay up to date on the latest clinical information… but also to continually refine our base of knowledge. 🧠

Lately, I’ve had a rush of practitioners reach out to ask me where I get my clinical information. It’s definitely not a big secret or some kind of hidden genius. I just learned where to find information that hadn’t been censored or run through the “better nutrition through science” mill.

So, are you ready to hear my top 5 favorite clinical resources? 📚

I’ve found these reference books to be the most helpful over my 20+ years of practicing functional medicine. Each individual book has contributed so much to my success as a practitioner, and I wanted to pass on that knowledge to you!

So, let’s take a look at my top 5 clinical resources! 🌟

Gold Nuggets * (1:30) Just a little love note from me. * (4:00) Where to start if you’re a new practitioner. * (5:34) My top 2 picks from one of my favorite leaders in the field. * (8:27) The book I reference at least twice a week! * (11:36) The cherry on top for your clinical resources.

Links Mentioned In This Episode Ronda’s Mighty Networks

Conversations in Nutrition by Dr. Royal Lee

Vitamin News by Dr. Royal Lee

Principles and Practice of Phytotherapy by Kerry Bone

Herbal Compendium by Kerry Bone

Nutrition and Physical Degeneration by Weston A. Price

Functional Blood Chemistry seminar

Clinical Academy enrollment is open March 7th – 10th!!

Free 15-minute call with Ronda

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Have you ever wondered if a virtual assistant could really be of benefit to your practice? It may feel a little scary – and waaaay outside your comfort zone - to pull the trigger, but the benefits can be incredible, especially if you’re just starting out.

In the past several years, I’ve encouraged quite a few of my coaching clients to add virtual assistants to their teams. And every single time, they’re completely amazed by how much time it frees up and how much more efficient things become. (Definitely a skill of a great VA!)

They no longer have to do the mundane things they aren’t passionate about and instead, have more free time to explore what lights their heart on fire. 🔥

Today, I invited my good friend and colleague, Dr. Margarita Kitova-John to the podcast and she is a perfect example of someone who added a virtual assistant to their practice and is now reaping some incredible benefits. 🎉

As you’ll hear, she was able to quickly scale her functional medicine practice after being a front-line family physician for over 10 years. Margarita became interested in sharing alternatives with her patients after navigating her own personal health issues and has since fallen completely in love with helping her patients truly resolve their concerns. 💜

Dr. Margarita Kitova-John identifies two key things that have been vital to her success and walks us through her journey of hiring a virtual assistant, from absolute fear to absolutely rocking it. 🎸

So, if you’re on the fence about hiring a virtual assistant, give this episode a listen and then let’s get to it!

Gold Nuggets * (1:20) Meet my friend, Margarita. * (7:33) Two things that have fast-tracked Margarita’s success. * (8:12) Anxieties around hiring a virtual assistant. * (10:18) How to design what your virtual assistant will do.

Links Mentioned In This Episode Functional Medicine University

Clinical Academy is open from March 7th through March 10th!

Check out Margarita’s Website

Connect with Margarita on Facebook

Connect with Margarita on Instagram

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Just out of curiosity, I recently asked a few of my practitioner friends what percentage of their monthly revenue comes from selling supplements. Most of my friends were just plain killin’ it while others, I could tell, needed a little boost.

One of my favorite ways to increase supplement revenue is to actually loop in my patient advocate or front desk staff on the operation! After all, they typically talk to my patients more than I do!

Plus, when a patient calls to reschedule because their kid is sick or they need to drop a “Get Well Soon” basket off at their friend’s house, your staff can easily swoop in and make a few supplement recommendations as appropriate. It’s a win-win for everyone! 😃

Learn how you can educate and empower your staff to make the right supplement suggestions based on what they’re hearing on the ground. All you need to do is provide them with three very basic things to get them on the road to generating more revenue for your practice! 🚀

But no slimy sales tactics – that’s not how we roll. 🤢

With a little guidance and basic information, you can get your front desk prepped and ready to sell in no time!

Gold Nuggets * (2:14) A prime example of how your front desk can suggest a sale. * (3:08) The first step to empower your staff. * (5:30) Creative ways to teach them what to recommend and when. * (7:23) The last piece of the puzzle to empower your staff. * (8:15) Incentivizing your staff for a job well done!

Links Mentioned In This Episode Clinical Academy enrollment is March 7th – March 10th!

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Have you ever been scrolling through your social feed and suddenly stopped to find out “What is your Hollywood personality?” Or maybe it was a quiz where you could find out about your ‘emoji style.’ There are tons of quizzes out there, ready to get your attention and gain the click.

But not only are these types of quizzes appealing and exciting for the quiz taker, they’re also a super-easy way to capture new leads and hopefully convert them into active patients. The quiz-taker learns something new about themselves and in return, you get their email address. I’d say that’s a fair trade. 🤝

There are a few key components to an awesome quiz. It needs a catchy topic, interactive questions, and plenty of gifs or short videos to keep their attention.

So, today I wanted to cover alllll the things that go into creating an unforgettable quiz that causes your ideal patients to stop the scroll for a sec and learn something new about themselves. When you have a catchy title, interactive questions and plenty of gifs or videos, they won’t be able to resist having a little fun! 🤩

Check out today’s episode to find out how to start creating your own quiz right away. (We’ve got a link to a few great quiz software programs and some of them are completely free!)

Gold Nuggets * (2:22) Stats about quizzes and why they’re so successful. * (4:13) How to structure your quiz. * (5:09) My favorite strategy for choosing quiz questions. * (6:36) Two words you should include in your title. * (7:40) How to spruce up your quiz with pictures and gifs. * (10:18) Creating juicy, content-rich results.

Links Mentioned In This Episode Quiz Software Options

Want a FREE Coaching Session? Text the word LASER to 888-403-0464

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Independent contractors can be a HUUUGE asset to your practice. Adding a health coach or other wellness practitioner is a great business move that can help you free up time and offload the things you don’t want to do.

But, just like anyone else you work with, you need to set clear boundaries. Otherwise, they begin doing it their way, showing up when they want to, and before long, the relationship quickly spirals and goes downhill fast. 😳

In today’s podcast, you’ll hear all the gory details of an independent contractor horror story that happened to someone I know. And I don’t want it to happen to you!

Bringing someone into your practice is a big deal and shouldn’t be taken lightly. I’ve got what I think are the 6 most important considerations when hiring an independent contractor. Just like my friend and colleague, I’ve taken a few hits in this department as well.

Let’s get your business relationships off to a great start so you don’t get burned. 🔥

Practice growth is truly something to celebrate, so let’s crack this open my friend and get you on the road to a more successful life and business!

Gold Nuggets * (3:02) A unbelievable story from one of our own…. * (8:15) Every clinician’s worst nightmare. * (10:46) 6 things you want to consider when hiring an independent contractor. * (18:20) Why it’s so important to think it through beforehand.

Links Mentioned In This Episode Who Not How

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I’m sure all of us at some point have done a deep dive into what our personality type is. Some are deeply committed to their results (hello enneagram friends!) while others can’t remember what they are or don’t even care.

Despite the myriad of options for determining your ultimate personality, it starts to become an alphabet soup situation. But fortunately, today’s guest has a super-simple solution. Instead of complex alpha-numeric combinations, he merely swapped out naming conventions with…… a few fun and engaging birds! 🦜🕊🦅🦉

My friend, Merrick Rosenberg, has been in the personality naming game since the early 90s. His birds have found their home in more than half of the Fortune 100 companies in the US and around the world. Pretty sure he’s an official personality guru 🧘

As a practitioner, knowing how to effectively communicate with your patients or clients is essential for building solid, trusting relationships. And that’s what we’re talking about on today’s podcast.

As we learn how to adjust our own natural bird-like personality to the style of our patients, the conversations will inevitably be more productive and the patient will feel heard, seen and valued.

So, stay tuned as our new friend Merrick drops some serious intel about the four personality types and how you can incorporate it in your business and personal life for better relationships and effortless communication.

Gold Nuggets * (4:19) A bird’s eye view of each personality style. * (9:10) Adapt your communication style to your patient’s personality. * (12:30) How to quickly identify someone’s personality type. * (15:45) Why you should not be “you” in your practice. * (18:00) Use the four birds in your marketing. * (23:33) Navigating difficult patient conversations.

Links Mentioned In This Episode TakeFlightLearning.com

MerrickRosenberg.com

Connect with Merrick on Facebook

Connect with Merrick on Instagram

Get Merrick’s books

Leave a review on Merrick’s books on Amazon

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Is your life a little scattered? Sticky notes, to-do lists and a pile of filing you never seem to get to soon become the norm as a busy clinician and business owner. You need organization, but just get overwhelmed at the thought of where to start...

If organization isn’t your jam, it isn’t mine either. I’ve had to work HARD at putting systems in place that keep my life and businesses organized. And keeping it this way seems to be a skill that you have to develop and tweak as you go.

Messy spaces can feel chaotic and disheartening, whether in-person or digital (like your Inbox…). This creates an environment that isn’t very conducive for being productive and so there we sit, in the mess… in the clutter…. feeling overwhelmed about where to even begin.

This podcast highlights three of my absolute favorite organization tools that will help you get unstuck and start organizing the digital chaos. (Sorry, can’t help you with your chart notes. 😎)

When the things around you feel organized and in order, you’ll work soooo much better. You’ll be able to dream big and work hard.

Plus, once you start to organize, I promise you’ll find it hard to stop! So, let’s get going!

Gold Nuggets * (2:45) Disorganization’s effect on your mental space. * (5:00) Good systems and organization go hand-in-hand. * (6:17) Which category are you in? Things out or things in? * (10:52) My top three organization tools.

Links Mentioned In This Episode Social Content Collector Course

AirTable

Asana

Evernote

Evernote Clipper

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If you tend to avoid dealing with business-related tasks in your practice, you’re not alone. Balancing your bank statements or working on a well-thought-out marketing strategy isn’t what you signed up for when deciding to pursue a career in functional or alternative medicine.

Helping your patients achieve their health goals is what you love doing the most, as it should be. But just like two sides of a coin, there are two distinct aspects of running a practice: clinical work and business-related tasks. The latter can easily become our undoing if we aren’t paying attention.

That’s why I want to introduce the “Who Not How” principle, which has helped me develop a network of other professionals to help me with the business tasks I don’t love doing. These individuals can do what they do best which allows me to do what I do best! They are the “Who’s” that have the “How” to help us thrive as clinicians.

It’s not a failure if you choose to hire someone to do something that doesn’t light you up. It’s actually a genius business move!

Gold Nuggets * (2:00) What you need to know and what you need to avoid. * (4:11) What differentiates a clinician from a CEO. * (5:02) Why I absolutely love the Who Not How * (10:16) Three responsibilities you should consider outsourcing.

Links Mentioned In This Episode Who Not How

Social Content Collector course (coupon code expires 1/16/2022)

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Have you ever noticed how product displays are set up at your local businesses? Some are visible as soon as you walk into the store, others may be elegantly displayed on an eye-catching wooden table, or maybe they’re next to the checkout line at the grocery store.

Businesses pay millions of dollars to capture the attention of their prospective buyers using beautiful objects, smells, and other psychological triggers to capture our attention. And the reason they keep doing it? Because it works! But have you ever thought about using the same principles in your own business?

If you’ve never even thought about it, that’s okay. Don’t stress! All you need is a product to casually display along with a few basic items you can pick up locally and you’ll have your product display up and running in no time. And it doesn’t have to be a big, elaborate display. Instead, the simpler the better.

In today’s episode, I’ll tell you exactly how to create a product display for your office whether you have a virtual practice or have a brick-and-mortar location. Using product displays is one of the easiest ways to bump up your revenue in a very passive and non-salesy way. Plus, it takes very little investment to set up.

After having a physical - then virtual practice for over 20 years, I can say that with just a few items from the dollar store and a little bit of tech-savviness, you too can have an eye-catching display that your patients will want to know more about.

Product displays are one of my favorite ways to bring in a little more cash with very little effort. So, my friend, let’s get to it!

Gold Nuggets * (1:38) The one thing practitioners forget to mention. * (2:47) What patients want to know but don’t know how to ask. * (5:46) Creating a supplement bundle for your display. * (8:40) How to get started – step by step. * (13:10) Modifications for a virtual practice.

Links Mentioned In This Episode The Social Content Collector Course (coupon code expires 1/16/2022)

Canva

Email support@rondanelson.com for instructions on how to do the “Gymnema Taste Test.”

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If someone were to ask you if you were being authentic in a certain situation, it would probably catch you off guard. Why would they be asking? What made them question your authenticity? Was it something you said or maybe the tone of your voice?

My guess is that the question might offend you a bit. Of course you want to be authentic! Why wouldn’t you, right? But far too often, our words, actions, and body language don’t line up with who we really want to be. We are incongruent. It’s like having your face try to cover up a lie – and getting caught!

We’re all guilty of playing the inauthenticity game – myself included. But once we identify the areas where we’re not allowing our unique personality and beliefs to shine through, we can begin interacting with life – and others – much differently.

In today’s episode, I’m pulling back the curtain on what it means to be authentic. And why I’m going into 2022 with a commitment to show up authentically, live in the present moment, and foster gratitude far more than I have in the past.

It takes a lot of courage to show up as your true self. Will you be courageous with me? Let’s get re-acquainted with what’s most important and make it our most authentic year yet!

Gold Nuggets * (2:20) What happens we don’t follow our hearts. * (4:07) How we define authenticity. * (6:39) Qualities of an authentic person. * (10:03) Brene Brown weighs in on being authentic (you don’t want to miss this!)

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Do you remember the excitement you felt at the beginning of a new school year? The anticipation for me began when I got to pick out my new backpack, a themed aluminum lunch pail (definitely dating myself…), and get loaded up with pencils, lined paper, and binders. For me, the preparation was half the fun.

Now, many years later, I still get those same butterflies right around the start of a New Year, but for a different reason. It’s an opportunity to do something new - to embark on a brand new journey that impacts every aspect of my life. So, the magic that preceded my childhood school years has now become the magic that precedes each New Year.

In this week’s podcast, I thought I’d show you how I close out the year with a simple three-step system I’ve been using for many years. It’s deceivingly easy to do with a pen, a notebook, and a few hours to reflect on the closing year.

I’ll show you how to identify the things you’ve done incredibly well (yes, there are plenty of them) and help you navigate the areas you want to continue to improve. Then, I’ll help you set up your calendar for 2022 and give you a list of allllll the things to consider, from staff birthdays to vacations and even content planning.

But before you hit the overwhelm button, stick with me. If planning and preparation are two words that give you hives, I’m right here to help you through it. A prepared business is a successful business, and a New Year is the perfect opportunity to make that happen!

Gold Nuggets * (2:50) The first step when planning for the New Year. * (6:30) Finding opportunities to improve in the upcoming year * (9:00) Just say no to tolerations! (What are tolerations anyway?) * (15:08) The final puzzle piece for prepping for the New Year (it’s my favorite part!).

Links Mentioned In This Episode National Day Calendar

Social Content Collector (coupon code expires 1/16/22!)

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The New Year is just around the corner which means one thing – resolutions! Everyone will be setting new goals, making new health plans, and trying to change their trajectory for the upcoming year. One of the easiest ways for patients to jumpstart their health goals is with a group detox – and that’s exactly what my good friend, Dr. Bart Precourt does with his patients.

At first, he started small, with a group of only 20-25 patients and family members. Fast forward to today and he’s now has grown his January group detox tribe to over 250 people! And not surprisingly, along the way, he’s figured out a few best practices, how to enhance the patient experience, and managed to navigate all the logistical business challenges that come with such a large-scale production.

All of that to say…. Dr. Bart is joining me on today’s podcast to share the good, the bad, and the ugly about how to get started with a cleanse, what can go wrong, and how to make sure you’re hitting it out of the park every time.

Hosting an annual group detox is an awesome way to create a tight-knit tribe and impact waaaay more people at one time. Patients feel more engaged in the process when there’s a sense of community to help keep them accountable and to provide support when needed.

If you’ve ever thought about starting a group detox for your patients but haven’t been sure where to start, this is the episode for you!

Gold Nuggets * (3:30) Dr. Bart’s very first group cleanse. * (5:18) How to avoid this major issue when getting started. * (8:40) How much time you need to market and promote your event. * (11:23) The importance of creating anticipation early on. * (17:05) Ways you can increase engagement and encourage your online community. * (27:15) How to structure your pricing.

Links Mentioned In This Episode Supplement stack

Dr. Bart’s Instagram

Dr. Bart’s Facebook

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Have you ever wondered what patients think about their experience at your office? You may not feel comfortable asking them point-blank but using a Patient Satisfaction Survey might be one of the best ways to find out!

I get it… there’s a bit of trepidation when thinking about asking your patients how they feel about working with you. But it’s suchhhhhh an important marker of your success and potential growth in the future. And, once you’re able to muster the courage to find out, you’ll be able to see exactly where you need to improve and what can be done even better.

But what if you ended up with a list of 5-star ratings? Good for you! Keep on doing what you’re doing. But, if you find out your Patient Satisfaction Survey results aren’t so great, you’ll know exactly where to focus your energy to make much-needed improvements.

If you’re wondering exactly where to get started, I’ve got you covered my friend. That’s what today’s episode is all about – how to create your own patient satisfaction survey that will give you a TON of great information about what your patients love and what they wish was better.

And don’t worry, I have a whole list of possible questions for you as well as software options for creating your survey. From start to finish, I’ve got you covered.

Knowing what your patient is thinking and feeling can be invaluable. I honestly can't think of an easier way to obtain that than with a patient satisfaction survey. So, let’s get those surveys rolling!

Gold Nuggets * (3:45) Asking your patients about their experience. * (5:20) Where to start when crafting your patient survey. * (6:27) Why you should be using open-ended questions more frequently than yes/no questions. * (10:40) The game-changing question that goes last. * (14:35) How to collect patient responses.

Links Mentioned in this Episode SurveyMonkey

SurveySparrow

Typeform

Google Workspace (Formerly Gsuite)

Ronda’s Mighty Network

Grow Your Wellness Business Facebook Group

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We all want to have a website that shows up as the top searched result and is seen by all the right people. But, unless you’re in a super niched business, that’s not likely to happen. There are a multitude of factors that impact whether you’re on page 1 of a search or page 83, and a surefire way to better your position is to improve your SEO.

Many practice owners give little thought to the structure of their website or how well the copy speaks to their target audience. But these are the exact factors, among many others, that can raise your website ranking and are where we start when trying to improve your SEO. It used to be that a website was a luxury, afforded only to those who could spend the dollars to invest in one, but not anymore!

In today’s digital age, it’s more important than ever to have a beautifully designed and fully optimized website that conveys exactly what you do, who you serve, and the transformation you’re providing. This increases your digital relevance and helps you show up for the people you most want to serve.

This podcast provides the down and dirty details about the seven key items your website needs in order to be seen by the right people at the right time. There’s a looooooot of fish in the wellness pond so-to-speak, but your patients need to see your caviar and not your competitor’s imitation crab.

Optimizing your page and improving your SEO isn’t something that has to be done by the experts, at least when you’re getting started. So join me today for how to DIY your SEO starting today!

Gold Nuggets * (1:21) How Search Engine Optimization works on the back end. * (5:10) 7 ways to drive more traffic to your website. * (9:00) How to find out if your website is optimized for mobile. * (13:30) Using backlinks is an easy way to keep your audience in your ecosystem.

Links Mentioned In This Episode Tool to compress your images

Tool to compress your videos

Clinical Catalyst Marketing Solution

Join my 4-Day Content Challenge!

More tips to fine-tune your website

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Let’s face it. Social media isn’t going anywhere – at least not anytime soon. But the question we’re faced with is how to use social media safely. Whether we like it or not, our patients are still using social platforms to stay connected with friends, influencers, and people they identify with.

For your community of followers, YOU are their guide, their fearless leader, and wise counselor. This is precisely why you need to have some kind of presence on your favorite social channel. This allows you to form those meaningful connections by providing information they naturally want to read and share.

But how do we safely protect ourselves on social media without compromising our values or selling our soul to the devil? With social platforms being so heavily monitored, it’s tempting to avoid it altogether but that isn’t the best option when trying to build a brand and a business.

So when it comes to social media, let’s figure out how we can use these platforms safely and reduce our exposure to their spying eyes.

This episode has four important tips for using social media safely while still sharing your content and engaging with your audience of fans. I’ll also talk about how you can simplify the way you create and post your content - #winwin

Gold Nuggets * (3:45) The content your ideal patient wants. * (6:00) How to use social media to build relationships. * (8:15) Surprising ways to keep your privacy when posting. * (11:25) My favorite video hack for making genuine connections. * (12:20) Tips to help simplify your social media strategy.

Links Mentioned In This Episode Ronda’s Mighty Network

Content Creation Challenge

Join the Community

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Knowing the financial health of your business is essential if you want your practice to grow. Unfortunately, most practice owners use the balance in their checking account as a barometer of their clinic's financial success, but this isn't exactly the best way to run a business.

A key CEO responsibility is knowing how the money comes and goes to manage and sustain continual growth. I believe there's no one better to address this subject than my good friend, Eric Miller. He is incredibly passionate about helping practice owners improve their financial outcomes and works with clinicians to build a compelling financial future, one step at a time.

His street creds are pretty darn impressive. Eric is currently the co-owner of Econologics Financial Advisors and has over 20 years of experience in the financial planning industry. He has worked with over 20,000 private practice owners to help them gain traction in their business finances and prepare for a successful retirement.

Truth be told, I wish I would have known Eric many years ago when I was about to lose everything. Having someone lay out a strategic plan to help reach your financial goals and perform a financial check-up on your business is a game-changer - and Eric is the guy who can help us do just that!

So buckle up, my friend, because today’s podcast is going to completely transform the way you think about your personal and business finances. Get ready to re-calibrate your financial barometer so you can start reaching those money goals you’ve always wanted!

Gold Nuggets

(3:22) Eric’s perspective on the way we view the flow of money and why a regular financial check-up is essential.
(7:43) This line item can be greatly affecting your overall financial health.
(9:32) Money issues happen to everyone; the difference is whether or not you’re prepared for them.
(11:40) The five most important accounts you need for your business.
(19:34) What to do if you’re not good at having the money conversation with patients.
(22:15) How to make your business bulletproof against the unknown future.
(34:00) What kind of financial goal are you reaching towards?

Links Mentioned In This Episode Econologics Website

Free Resources including the 27-Point Financial Checklist

Connect with Eric Miller on Facebook

Connect with Eric Miller on Instagram

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Most job descriptions are pretty basic. They list the essential skills needed for the position, the rate of pay, and how to apply for the job. But if you’re looking for someone who will be a PERFECT fit, then writing the perfect job description may require a bit more thought.

In addition to providing details about the position itself, a compelling job description should also include why you’re so passionate about what you do and information about your office ‘vibe’ or culture. Because if you hire someone that has all the right skills but doesn’t align with your vision and isn’t a good fit with your culture, it’s only a matter of time before they leave (or you let them go). And that’s never a good outcome!

In today’s podcast episode, we’ll dig deep into the 6 key components of a perfect job description. Once you have them written down, they will help you naturally weed out the applicants that aren’t a great fit, and quickly spot the ones who are.

Having the right people to work alongside you in your practice is absolutely essential. When your staff members are passionate about your vision and fit PERFECTLY in your office culture, every day becomes magical.

Gold Nuggets * (5:05) What’s the vibe of your practice? * (7:20) Why your culture should be driving your job posting. * (9:45) Identify your culture by establishing your core values. * (12:30) The six key components of a perfect job description

Links Mentioned In This Episode DISC Assessment

Meyers Briggs

Event with Blake Fly this Sunday night (11/14), starts at 5pm PST/8pm EST

Upcoming Content Creation Challenge

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As wellness practitioners, we often hear patients express their gratitude for helping them with a heartfelt "Thank you" uttered at the end of an appointment. In time, we may not even notice when it happens – which is a bit sad. But there’s something very powerful about using gratitude to show your appreciation.

But what if the tables were turned? What if you started using gratitude and sent it back the other way? Sounds a little weird, I know. But hang with me because today’s podcast episode is about to turn you upside down and change the way you interact with your patients and the people around you.

And there’s no one better to show us how than Blake Fly – the gratitude dude.

As an 8-time TedX speaker and popular keynote, Blake’s superpower is finding unique and authentic ways to share unexpected acts of appreciation with the people in our lives. I know, I know… it sounds kind of blasé but trust me - this episode will absolutely change the way you think about people, your patients, your family, and the way you run your wellness practice. It’s just that good!

So my friend, let’s get to it, shall we? In today’s episode, Blake gives us three simple ways to start implementing gratitude in your practice that are sooooo simple and easy to do. Your patients will feel seen, heard, and appreciated like never before – and they’ll start referring like never before! It’s a Win-Win!

Gold Nuggets * (4:21) How a random thank-you note started it all. * (13:40) Three easy ways you can start implementing gratitude in your practice. * (22:40) How to begin using 1-to-1 videos with your patients. * (28:53) What to expect when you start saying “Thank you.” * (30:10) Where you can catch up with Blake (hint: there are two upcoming opportunities!).

Links Mentioned In This Episode Gratitude Event featuring Blake Fly for our community on November 14th, 2021 at 5 pm PST/8 pm EST

Instantconnecting.com

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If there’s one thing that always seems to be slipping away, it would have to be time. Although each one of us has the same 24 hours every single day, we often fail to manage it efficiently. And as a super busy practitioner (and business owner), learning time management is an absolute necessity, wouldn’t you agree?

There are a million different time management apps and systems out there but the truth is, we rarely use them. Eventually, we give up and go back to our old habits of mindlessly scrolling the web or getting sucked down the social media rabbit hole. I’ve been there too. But after being in business for over 20 years, I’ve figured out a few ways to hack the system and get more done throughout the day!

In today’s episode, I’m sharing my 5 favorite time management tips to help you maximize your time and get shiz done! Once you know how your time is spent and where your ‘time bucket’ is leaking, you’ll be able to plug the holes, remove the distractions, and start making serious progress!

Gold Nuggets * (2:15) How using a calendar can help manage your own accountability. * (4:47) Capitalizing on the most valuable part of your day. * (6:30) Benefits of conducting a time audit, even though it sounds scary. * (7:23) My all-time favorite management hacks wrapped up (plus a bonus tip).

Links Mentioned In This Episode Time Audit Worksheet from episode 51: Five Signs That You’re Ready to Hire Some Help

Connect with Ronda on Instagram

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Lately, I have been an open book with all of you and we are not stopping that train today! I was recently introduced to the idea of HeadTrash and the effects it has on the way we interact with life. Have you ever heard of such a thing?

Well, if you haven’t, you’re in luck, my friend. This week I have Renie Cavallari joining me, who is the resident expert on how to shift your mindset and dump your HeadTrash. And, as an award-winning international strategist, speaker, and now author, she has self-discovery down to a science.

Today, we’re addressing a few issues which all begin with imprinting and how your early experiences contribute to your style of interaction today. Then, Renie provides three actionable steps you can use to manage your HeadTrash and walks us through the Big Lies we tell ourselves that fuel our own psychological dumpster fires.

It all starts with proactively changing your interactions with others, which then positively affects your leadership style. And for bonus points, you can also take an audit of your habits to see which ones are serving you and which ones you need to kick to the curb.

If one thing is certain, it’s that we all have our one Big Lie. Continuing to keep yourself in the dark only does more harm than good in the long run. I’m thinking it’s high time we identify what might be holding us back so we can say “goodbye” to the HeadTrash that gets in our way!

Gold Nuggets * (2:45) Renie’s major observation about what holds people back in their life. * (5:02) Understanding how you’ve been imprinted and how to change the way you see the world. * (9:42) The three steps you need to take to manage your HeadTrash. * (11:37) One question you can ask yourself when you get thrown into a negative emotional spiral. * (22:19) Common lies you might tell yourself (which fuel the junk going on in your head).

Links Mentioned In This Episode Become a HeadTrash VIP Member today

Purchase HeadTrash on Audible

Take the BIG LIE Assessment

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Remember the days where you would pull out your map to figure out how to get to your next destination? Now, you just open an app on your phone to find the fastest route, even when you miss an exit or take a wrong turn.

When you work with your patients and devise a treatment plan, do they have to try and figure out their location on a 1993 map or is there a clearly designed plan that points out the landmarks along the way?

Well, my friend, one thing is certain: patients need clear direction. They want to know where they’re going, and how they’re going to get there. And our job as practitioners is to provide a clear map that helps them do just that.

I firmly believe that a solid treatment plan should consist of five core items. This allows you to cover all the bases - from supplements they need, to where they’re at in the process, as well as how they should contact you if the need arises. This basic information can get lost in the shuffle when you’re trying to give them all the information at one time.

In today’s podcast, I’ll show you how to create a winning treatment plan that will help your patients feel much more confident about their journey. And I’ve got a little something tucked inside this episode you won’t want to miss!

Once you’re able to systematize the way you provide a treatment plan, you’ll never look back!

Gold Nuggets * (5:48) The first (and probably most important) part of your patient’s treatment plan. * (10:57) When you add in this component for patients, they are sooooo thankful. * (15:09) The key to empowering your patients to understand what they’re taking and why. * (19:32) Drum roll…. The treatment plan resources you’ve been waiting for!

Links Mentioned In This Episode Clinical Academy

The Clinical Entrepreneur Episode 33: Creating A Map for Your Patient’s Journey

Treatment Plan Resource Bundle

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I’m sure you’ve heard the saying “it takes a village” applied to all kinds of situations, whether it’s raising a child, packing up and moving, or even starting your business. Truth be told, it DOES take a village to grow your wellness practice.

Being able to draw on the brilliance of other practitioners has been a saving grace for me throughout my journey as a functional medicine practitioner. Honestly, I feel much more confident knowing I have access to experienced practitioners who can provide insight and suggestions when I get stuck.

But it didn’t start out that way. I didn’t have a community of practitioners to lean on for support. I just had to figure out how to help the people who walked in my door it out by myself. And it was no fun.

Early in my practice, I had my own “aha” moment when I finally figured out how other practitioners were getting their successes even faster. And guess what? They don’t do it alone. The power of a clinical community is soooooo underrated but it is a total game changer when we can tap into the resources of others.

So instead of being the Nancy Drew in your wellness community, I encourage you to find a community you can draw from and so give back to. Growth is a two-way street my friend, and the more you give, the richer the information and deeper conversations become!

Gold Nuggets * (4:58) My own clinical community origin story. * (11:47) Real talk – why you can’t (and shouldn’t) know everything. * (13:00) Why it’s impossible to keep up with all the new research yourself. * (14:18) How to work with other practitioners to solve a problem and have more fun in the process. * (15:13) My recommendations for how to maximize your experience inside a clinical community.

Links Mentioned In This Episode Clinical Reference Guide

Herbal Reference Guide

Clinical Academy Waitlist

Ronda’s Mighty Networks Community

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Maybe this is an unpopular opinion, but I find that practitioners fall into entrepreneurship almost accidentally. We want to practice our craft and help others achieve their own health goals and the only way to do that is to a) start our own business/practice or b) go to work for someone else in their business.

I’ve found that most practitioners choose option A which is perfectly fine, except…. we are much better at being the service provider than the business owner. After all, there probably wasn’t a “How to Be A Business Boss 101” requirement at your school or university.

Your business is just like one of your patients – it needs to be nurtured, cared for, and then maintained. And if you don’t have a clue about how to do that (most business owners don’t….), it can result in chaos down the road. But there’s a super easy way to think about how to have the best of both worlds by keeping your ‘practitioner brain’ out of business conversations and enlisting the sage advice of your CEO brain.

And that’s what we’re talking about on today’s podcast! We’ll be diving into why you should start working ON your business to nurture its growth while still providing exceptional care for the people you serve, with zero pressure either way.

Unfortunately, there isn’t a storybook hero coming to save your business, so it’s time to crank up the self-discipline and get to work! I’ll have you brushed up on CEO responsibilities in no time, ready to conquer your next big business project like a BOSS!

Gold Nuggets * (4:09) What the #1 focus in your business should be. * (6:55) Would you be on the chopping block if you hired a new Owner to assess your business? * (10:04) How the same problem is viewed differently from a CEO’s perspective vs. a practitioner’s. * (15:43) When to ask yourself which “hat” you need to be wearing at any given moment.

Links Mentioned In This Episode Join the Clinical Academy Waitlist

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Social media often feels like a game where the rules keep changing on you - what was up is now down and you don’t know if it’s better to share something or just save it. So, instead of reading the rule book line-by-line, I brought in my good friend, the one and only Rachel Miller.

As a serial online entrepreneur and mom of six kids, Rachel began as a "mom-blogger" and went on to build audiences ranging in the millions as an Organic Traffic Strategist. She created Moolah, a system that helps thousands of small businesses grow on Facebook and has earned her the accurate title of “Facebook Guru.”

Rachel loves to explain how building engagement for your brand is a formula that can work for anyone and any product, especially those in the holistic wellness space! There are millions of people on Facebook, all waiting for you to show up in their life and show them a different way.

I’m digging into Rachel’s genius for the how to fly under the radar with more sensitive topics and help you create relevant content for your ideal patient.

If you’re struggling to get to that tangible, emotional connection with your audience, listen in to what Rachel’s secret sauce is for making your content go viral. And if Facebook isn’t your thing, you may want to consider this a sign to dip your toes into the water and experience everything it has to bring to your business!

Gold Nuggets * (5:17) One simple content idea that can be applied on any social platform. * (7:31) Why Facebook DOES contain your target audience! * (9:50) Navigating the taboo topics on social media. * (13:17) Rachel’s recommendations for social media shortcuts to protect yourself and your tribe. * (20:16) A tried and true method to drive traffic back to your own group.

Links Mentioned In This Episode Rachel’s Website

Rachel’s Content Creation System

Rachel’s Free Facebook Group

Rachel’s Instagram (@rachelmillermarketing)

Ronda’s Facebook Group

Mighty Networks – join Ronda Nelson’s Practitioner Hub

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When you step into the office each morning, do you feel like the commander-in-chief or the coordinator of chaos? Day-to-day activities can get crazy in about sixty seconds flat for any wellness practitioner. So, when patient files are flying, you’ve got urgent phone calls to return and the next patient has been waiting too long, something needs to change.

Our tendency is to play ‘whack-a-mole’ as we try to manage the urgent situations as best as we can. But sadly, this isn’t going to address the real underlying problem: a lack of effective business systems.

Now, before you tune me out, there’s more to the story. Systems, also known as internal procedures or processes, shouldn’t be considered dirty words. Instead, I’d like to propose that they can be your new business bestie’s, helping you streamline everything you do and creating a business that runs as smoooooth as butter.

In truth, business systems will help make your life at work feel more grounded and stable, just like the foundation of a house. If it’s weak, wobbly, and unstable, the walls, ceiling and floors will be as well. And who wants that???

I’ll be talking you through the four stages of business systems (you’ll find yourself in one of them I guarantee!) and then give you some super easy steps to begin creating your own.

Whether you’re in survival mode, or you’re a practitioner who wants to continue building a thriving practice, we’ll identify where you’re at in the system-building process and talk about how you can work through any kinks you have with your own procedures. This episode has some serious GOLD in it!

Gold Nuggets * (2:29) Framing systems in terms of your business or niche. * (6:27) Why you absolutely need business systems to keep the day-to-day operations going. * (9:34) One of my top favorite books of this year about integrating systems and the four different stages each business owner goes through. * (23:18) The top three things all business owners want. * (25:01) What creating systems can do for your both your professional and personal life.

Links Mentioned In This Episode Systemology by David Jenyans

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As practitioners, we often gravitate towards what we naturally excel at, whether it’s connecting with patients, being an avid learner, or having an organized office. These inborn strengths are easy to spot and are often done without even thinking about it.

On the flip side, tasks that fall into the ‘I’m-not-so-great-at-this’ category can easily be overlooked or deferred, resulting in an undercurrent of stress that doesn’t go away. But hitting the ignore button when it comes to your kryptonite is never a good solution.

But I’ve got a few hacks for you in this podcast episode that will help you identify and naturally lean into your strengths, making them really work to your advantage. And we’ll also talk about how to leverage your weaknesses (cuz we all have them), so they don't become a liability. (Sooooo good!)

Plus – I’m spilling the beans about:

My own epic business failure
My top 5 strengths (which are SO spot on, it’s scary)
My #1 weakness (a bit embarrassing but not surprising)
How I use these to grow an even better business!

And as a bonus, I’ll share my favorite resource to help you figure out your superpowers and your kryptonite. Together, we can help get the synergy back in your practice and it all starts with finding out where you shine the brightest!

Gold Nuggets * (2:00) How each personal strength has its ups and its downs. * (8:40) Why you wouldn’t tolerate your own poor performance in an employee. * (15:30) My three general rules around leveraging your strengths. * (17:47) Not sure what your strengths profile is? Here’s where you can find out. * (18:28) Diving into my own personal strengths (and dropping my one biggest weakness!).

Links Mentioned In This Episode Check out Business Coaching Collaborative!

Clifton Strengths Test

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Designing a compelling website isn’t as intuitive as you’d think – especially when it comes to your own. As a wellness practitioner, you naturally want to talk about all the amazing things you do and the services you provide. I totally get it.

But therein lies the problem. Your website is focused on YOU, not them. Every single person that visits your website is looking for some kind of validation or clarity around whether or not you can help them. They most likely don’t care where you went to school, what sorority you belonged to or whether you love doxie’s or poodles.

In this episode, my friend and website copywriting ninja, Angie Schultz, drops some serious knowledge bombs about what absolutely needs to be on the top part of your home page to keep your website visitors engaged and ready to say YES!

Angie spills the beans about why ‘The Grunt Test’ is so important. And if your website passes the test, you’ll start seeing a much higher conversion rate from your site.

As a certified StoryBrand Guide, Angie lives, eats and breathes the StoryBrand framework which is music to my ears. As always, she just gives it to us straight and doesn’t hold anything back. #mykindofgal

If your website isn’t bringing in a steady flow of new patients, then you won’t want to miss this episode. Definitely a game changer!

Gold Nuggets * (7:15) How to show your website visitor they’re in the right place and you can help. * (8:30) Using ‘The Grunt Test’ to find out if your website copy will hook your visitors. * (16:56) Why flashy websites don’t convert visitors like you think. * (21:30) Knowing your target audience gives your website a unique superpower. * (23:28) Learn how to balance your financial decisions while honoring your heart’s mission. * (26:30) Inside a customer’s mind: how to make an emotional connection. * (30:00) Resources Angie highly recommends and how YOU can work with her!

Links Mentioned In This Episode Get your own FREE StoryBrand Review – courtesy of Angie Schultz!

See a StoryBrand website in action – Dr. Katie Thompson

Follow Angie on Facebook

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We’ve alllllll been there. That moment when you realized that your patient is not seeing any progress despite you pouring everything you have into helping them get better. It can be so frustrating when they’re slow to get results and start getting antsy. You might switch their protocol to Plan B, but that doesn’t make a dent either.

It can feel like you’re throwing darts at a dartboard after being spun around a few times - like you have no idea where to aim anymore.

If this sounds like you, listen up, my friend. Today, I’m talking through the strategies I’ve used over the years when I get stuck. I’ll give you my best insights about how to do a protocol reboot and begin looking at the patient with a fresh set of eyes when everything you’ve tried hasn’t worked.

These simple yet powerful hacks will help you find the nuances that may have been overlooked initially and can have a dramatic impact on the type of recommendations you make.

With nearly 20 years of clinical experience (and many nights spent racking my brain about what to do with my hard patients), I’ve seen it all. So if you’ve ever had a challenging patient, this episode is one you won’t want to miss! Grab your pen and paper and get ready to take some notes!

Gold Nuggets * (5:00) How to clearly communicate expectations to your patient. * (8:20) The downhill slide that happens when the patient has self-limiting beliefs. * (9:18) The 5 key reasons your patient might not be getting better. * (10:46) The importance of keeping your intake forms up to date. * (13:00) What I do when I run into a brick wall and need a fresh set of eyes for a hard case.

Links Mentioned In This Episode The Clinical Entrepreneur episode 33

Clinical Academy Waitlist

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When a patient walks into your practice and is describing symptoms that you have NO idea how to treat, what does your internal dialogue default to? Does that conversation go something like “No problem – I can figure this out!” or does it lean more towards, “Oh shoot! I’ve never treated this before - I don’t think I can do it!”

Those intrusive thoughts can either propel you forward or become a deadly sword that slices into your own self-worth. But the truth is: you aren’t any less capable than the other practitioner down the street who is wildly successful. So what’s the difference between your clinical successes and theirs?

News flash – the limiting factor could very well be YOU. You might be the one standing in the way of your success.

In today’s episode, I’m going to show you how to recognize where those self-limiting beliefs are getting in the way of your success and help you reframe them into ones that will have your practice booming in no time!

You have to be able to get out of the way of your own dang brain so that you can create a better future for yourself. Changing the way you think about yourself as a clinician and the impact you can have with your patients can only lead to great success, more growth, and lots of referrals!

Gold Nuggets * (2:07) Who typically wins in the tug-of-war between your actions and your thoughts. * (4:25) This one habit is something you need to kick ASAP. * (5:40) Why what goes on between your ears is the one thing that sets you apart. * (10:15) Doubting yourself only leads to an abundance of the same thing in real life. * (17:25) What can change when you make a simple shift in your mind.

Links Mentioned In This Episode Nutrition and Physical Degeneration by Weston A. Price

Seleneriverpress.com

IFNH.org

15-minute Strategy Call with Ronda

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Have you ever known that there was something pressing you needed to do, but just kept putting it off because you didn’t feel like doing it? Maybe it’s cleaning out your closet, getting caught up on your filing, or organizing your desk at work. For many of us, we just seem to procrastinate doing the things we KNOW would make our lives better.

What would happen if you carved out some time to finish your patient notes, take a quick 15-minute walk, or even prep your meals for the next few days? Can you imagine the impact that would have on your life in a week, or even a month?

Well, my friends, whether we like it or not, our current lives are a reflection of the choices we’ve made. And by making new and different choices, we have the opportunity to start making small but POWERFUL changes in our lives and our businesses.

In this information-packed episode, I’ll share with you my FAVORITE tool to increase your productivity without expending much effort at all. We’ll walk through how to pick the one thing you want to change or improve upon – and then take a few super simple action steps that will skyrocket your productivity!

It’s absolutely true - making small, consistent changes over time can make an incredible impact in many different areas of your life. Never before has increasing productivity been so easy!

Gold Nuggets * (1:12) Don’t let your identity get mixed up with your productivity. * (2:05) How your life is a direct result of your actions, and how one small change can tip the dominoes for your productivity in a positive direction. * (4:10) Willpower isn’t the only secret to being more productive. * (7:15) Are you playing games with yourself? * (9:48) How to start stacking your habits to increase your productivity.

Links Mentioned in the Episode

The Compound Effect by Darren Hardy
One Degree of Change by Standard Process

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We all get caught up in the craziness of our daily lives and forget to hit the pause button. But have you ever had something or someone press that button for you? Well, I recently had the ‘COVID quarantine’ force me to do a little self-care….. which was evidently looooong overdo.

After nearly 3 weeks of being down with the Rona, I had plenty of time to think. And sleep. And feel incredibly grateful for everything I have. And in this podcast, I’m sharing about why self-care has to be at the top of our radar in order to stay in the game and play full-out.

Because I’m 100% guilty over here. Guilty of saying “yes” too often, guilty of overworking, and guilty of letting my passion get in the way of taking care of me. When we love what we do so much, it can sometimes eclipse the love we need to have for ourselves.

So if you can’t remember the last time you took a little time for yourself, it’s time to get that on the calendar. I’m sharing my favorite ways to refill your tank, whether it’s a staycation somewhere close or taking a long weekend at home to meditate and recenter.

In today’s podcast episode, I implore you to check-in with yourself before your body checks out for you. And you can do this by scheduling just a few regular self-care practices. You’ll hear it from me first-hand that it doesn’t take a 10-day all-inclusive vacation to Fiji to feel rejuvenated, but at some point, taking a weekend to recharge and reset will help you be able to change more lives!

Gold Nuggets * (1:20) What happens when we don’t take care of ourselves and how I fell victim to overworking myself. * (2:27) The lessons I learned from my time offline and how I bounced back after feeling under the weather. * (4:20) How your business model and financial safeguards can save your bacon in case you’re out sick. * (6:00) Why you can’t put gas in your car once a year and expect to get very far. * (10:42) My best recommendations for an awesome staycation.

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One of the most common questions I get asked is: “How do I know when (or if) it’s time to hire another practitioner?” And I just love these types of questions. This is one of the main reasons why I started this podcast – to get you moving toward growing your biggest and best practice ever!

Whether you’re a nutritionist, a health coach, a chiropractor, an acupuncturist, or something else entirely, you need to be able to weigh the pros and cons of bringing on another professional. And if you want to achieve greater financial independence and business growth, you’re most likely going to have to broach this subject at some point.

Hang with me as I dive into the advantages of adding another practitioner and if/when it might be a viable consideration. We’ll also cover some of the potential pitfalls you will want to avoid along the way.

At the end of the day, I want to help you make an informed decision, have a plan to grow your business and of course, increase your revenue!

Gold Nuggets * (3:13) Why the patient experience is the most important thing to consider when choosing a potential new hire. * (6:19) The automatic disqualifications when hiring someone. * (7:39) The questions you should ask yourself before you decide to add someone to your team. * (12:22) How to determine what to pay a potential new hire, as well as how to compensate them in other ways * (23:12) The reason why the salary + bonus payroll model is my preferred method.

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If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device.

Please also consider rating and reviewing my show on Apple Podcasts! Reviews go a long way in helping us build awareness so that we can help even more clinicians build profitable practices---just like you! Be sure to leave an honest review and let me know what you loved most about the episode!

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If there’s one thing I’ve learned over the years, it's that creating a great website isn’t an easy thing to do. There are numerous practitioners who come to me with horror stories about working with crooked web designers, or they’ve tried to DIY it and ended up living their own virtual nightmare. #beentheredonethat

Many years ago, I had a web designer eagerly take my money and then completely vanish on me. Another practitioner I worked with sunk over $10,000 into their website, and after several years, it still wasn’t up and running. There’s plenty of scammers and subpar designers out there that are willing to charge a premium for lousy service, and you won’t know it until it’s too late.

So, if you’ve been procrastinating or feeling overwhelmed about building your website, or maybe your site just needs a makeover, today’s episode is for you! I’m going to talk about the good, the bad and the ugly of web design-but I’m also going to share some tips and experiences that will help you hire a top-tier web designer who can deliver what you need without breaking the bank.

Gold Nuggets * (1:21) Why you may not need a website – but why most practitioners do * (3:04) How a website designed in 2005 can hurt your credibility in 2021, and what a reasonable price for a well-designed website should be * (8:47) Why it’s a good idea to find a web designer who works with practitioners in your niche * (9:37) The questions you should ask your web designer during the hiring process–and immediate red flags that will tell you to walk away * (15:48) Where you can find Ronda’s list of 10+ questions to ask your web designer - just don’t be the person who asks them all!

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There are some things that are common to all people. And Imposter Syndrome is one of them. Chances are good that at some point in your career, you’ve thought to yourself, “Oh my gosh - I am waaaaaaaay out of my league and the wrong person for this job.”

The negative self-talk is deafening, all-encompassing, and can derail you faster than a greased freight train. And if I’m being honest, I’ve struggled with it too.

Fortunately, imposter syndrome is not a disease; at its core, it’s simply an underlying belief that almost always has something to do with your life experiences. And the good news is that you have the power to turn it around with just a quick shift of your mindset!

In this episode, I want to help you get to the root of what makes you worry that you’re not good enough, not the right person, or not cut out for the job. By the time we’re done, you’ll have a better understanding of where this feeling comes from, how to stop sabotaging yourself, and make that much-needed mindset shift once and for all.

Gold Nuggets * (1:34) The reasons why your unconscious self uses imposter syndrome to keep you safe * (2:50) How to tell when your brain is trying to sabotage your work * (8:01) Three things to remember when imposter syndrome strikes * (13:23) The importance of being kind and patient with yourself as you shift your beliefs

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How often have you asked yourself, “What should I post on social media?” I get this question all the time. To be honest, I struggle with it, too!

Sometimes, social media posts feel like you’re throwing spaghetti at the wall. You don’t always know what people want to hear and what will stick. Eventually, you’ll figure out what resonates, but until then, it can be challenging!

In this week’s episode of The Clinical Entrepreneur, I’m talking about how to get a quick hit of inspiration when you’re in a pinch, find ways to make it fun, and encourage your patients to interact and engage with you in an authentic way– all while growing your practice in the process!But hold on a sec. If you’re still not sure how to get the content train started, I highly recommend that you go back and listen to Episode #19 where I’ll teach you my super-simple strategy for creating four weeks of content in three simple steps. (#itsgenius)

Gold Nuggets * (3:11) The website I love to use when I need some inspo for a social post * (5:27) Tips for sharing personal posts as part of your business’ social media * (10:36) Simple steps you can take to produce a piece of content right now, why you don’t need to think about it, and why it doesn’t need to take more than just a few minutes

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As you grow your practice, it’s easy to get bogged down in the day-to-day of caring for patients and running a business. But as you continue to grow, at some point or another, you realize that you can’t keep all the plates spinning at the same time. And that is when it’s time to hire help!

But don’t zone out just yet. Even though you think you can continue doing it on your own, consider this: how much time have you actually spent doing the things you’re most passionate about? Things that are within your zone of genius?

I bet most of your work week was spent doing busywork that could have been outsourced to someone else. Even though it’s hard to let go of the things you are SURE that no one else can do (or at least you think so) but have you ever tried it? Do you have the right systems in place to ensure the tasks are done well?

And the biggest question is…. how can you learn to delegate efficiently so that you can focus more on delivering great patient outcomes?

Well, I’m glad you asked! ☺ Today, we’re getting into the nitty gritty of hiring and how to know when you should start that process. You’ll learn to identify the signs that you need help, discover how to do it effectively and affordably, and give yourself the freedom to focus more on high-level work that allows you to shine AND have time leftover to enjoy life!

Gold Nuggets * (1:09) Why almost every solo practitioner ends up needing help eventually * (6:15) The value of hiring a virtual assistant * (8:17) The top 5 signs that it’s time to recruit help * (23:49) How to quickly train new hires to complete even the most complicated tasks * (26:16) How to tell if you should learn a new skill yourself - or enlist an expert to make your life easier

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As business owners, it’s so easy to get all caught up on the little things. And before you know it, the small things have us spinning in circles trying to figure it all out. But if you want to grow your business and show up big every day, you can’t let that happen.

Trust me, I know that it can be frustrating when you see other practitioners that are gliding effortlessly to success. I’ve seen it too. You’re working hard every day, you feel like you’re doing all the right things, and believe that things are going pretty well. But then you start comparing yourself to others who are having more success than you and you end up being in your own head all the time. Well, my friend, that voice in your head can be your biggest enemy sometimes, so don’t listen to it!

If you want something different for your business and are ready to make some changes, the answer might be simpler than you think–and it might have more to do with your mindset than anything else. In today’s episode, I want to talk to you about how to show up in your business, stop playing small, stop comparing yourself to others, and start moving forward on a path for success on YOUR terms.

Gold Nuggets * (1:33) How the little things that we get hung up on keep us from showing up big in our business, and at home. * (5:31) Your success is not based on your circumstances and has very little to do with what happens on a daily basis. * (6:40) Why a lousy mindset leads to worse patient outcomes. * (10:43) The power of being decisive, getting in, making the call, and saying “Let’s go.” * (15:57) One question to ask yourself about how you show up in business (and in life). * (19:00) A simple exercise you can do to inspire massive change in your life AND make it happen.

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In this digital age, everyone is online and everyone has a website. And if you’re a practitioner (and a business owner!) then your website should be as warm and inviting as your own home. There’s a big difference between a basic website and a great website, and I’m going to share five key elements that will make sure that your website is working for you to help grow your practice.

When I work with practitioners, I love to do a deep dive on their website to review the content, the “About” page, and the services they provide. I’m looking to see if the layout is clean and tidy. Do they have a call to action? Does the website tell me what they’ve done and how they can help me, or is it just about them? Ultimately, the goal should be to help convert visitors and prospects into patients, and I’m here to help you do that.

So today, I’m going to walk you through the five key elements of a website that’s built to convert. I’ll share some tips on how to create a website that resonates and attracts the patients that you want to see, and with a few simple changes you’ll be turning those page clicks into new patients in no time my friends!

Gold Nuggets * (2:16) Why simply having a website isn’t good enough anymore. * (7:58) How to write a headline that grabs a viewer’s attention–and why you should keep it simple. * (12:08) The importance of adding your phone number above the fold and on the very top of your homepage, even if you have a Call Now button right next to it. * (13:38) Why it’s so important to have the same call to action across your entire site. * (15:44) The types of photos to include on your website–and why you shouldn’t fill the page with photos of yourself * (17:26) Why your About page isn’t about you, but about resonating with your patients. * (22:44) How ClinicalCatalyst.com can help you evaluate and optimize your website for free right now.

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Whether we like it or not, most of us are business owners–and there’s a huge difference between working in your business as a clinician versus working as a CEO. I know you’ve heard me talk about this before, but I also know there’s a lot of people out there that struggle with this juggling act and I have some information that I just need to share because I’ve been there before and I want to help!

As business owners, we pay taxes, hire people, make marketing and advertising decisions, and run offices. As clinicians, we see our patients, evaluate what’s wrong, and make recommendations to ensure the best possible health outcomes. These are two separate hats, and if you own a business, the bucks stops with you because you’re the CEO.

Today, I want you to understand the difference between being a clinician and being a CEO, help you transform your practice, and become the business leader you’ve always aspired to be–and give you the power and confidence to make more effective decisions than ever before.

Gold Nuggets * (2:12) The difference between the clinician and the CEO hats–and why you don’t want to be wearing the clinician hat when you make major business decisions. * (6:30) Why you shouldn’t be thinking like a clinician when you hire new talent and why your guidance and direction is vital for your business to thrive. * (17:14) The simple action steps to move your business forward right now. * (19:20) How running your business like a boss will increase productivity, profit, and satisfaction.

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Lots of practitioners feel like they don’t have time to create tons of high-quality content for a wide array of channels. And if this sounds familiar, you’re definitely not alone. Day in and day out, you’re busy taking care of patients, you’re running a business, managing your staff, and wearing all these hats and probably not sure if you’re coming or going!

Well, my friends, I have some good news for you. Your content problems might be easier to solve than you think it is! What if I told you that if you can make the time to produce a single piece of content each week, that you can repurpose it across ALL your social media channels in an authentic that resonates with your clients?

In this episode, I’ll walk you through how you can easily produce a great piece of content that’s highly relevant to your patients. And once you have your content created, I’ll share some very simple steps you can take to create SIX different types of content from that single asset, while adding value along the way.

Gold Nuggets * (2:34) Why more is better when it comes to content–but not all content is created equal. * (4:44) The six different types of content that will help you stay connected with your patients. * (15:04) Why you need to end each piece of content with a call to action. * (17:54) The value of doing a Facebook Live or IGTV appearance twice a week. * (20:11) How to find someone affordable to help you make the most of your content.

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Do you ever feel like you’re stuck in the rut of a fee-for-service business model? Days and weeks go by where you’re showing up, you’re seeing patients and generating that revenue, but you’re still feeling dissatisfied?

And what about a vacation? How is that going to happen if you’re not there to see those patients and keep that money coming in the door? Well my friends, that’s why I’m here. There IS a way through this and on today’s podcast, I’m going to show you how. Because let’s face it, if your practice only makes money when you’re seeing patients one-on-one, that needs to change.

In today’s episode, I’m going to share some tips and strategies that can help take pressure off of the fee-for-service model. You’ll learn some ways to generate recurring revenue, create some additional income streams, and give yourself the power to take a well-deserved break every once in a while!

Gold Nuggets * (3:53) Why fee-for-service puts a ceiling on our income–and why I recommend having a full cash practice. * (6:45) The value of bringing on a virtual assistant–and how to build a lean, highly efficient management system without breaking the bank or your budget. * (7:38) The types of practices that benefit from implementing a membership model–and what different memberships can look like. * (22:12) Why I recommend practitioners offer high-end, VIP services to patients willing to invest in them.

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What do you do when a patient goes silent or “ghosts” you? It happens to the best of us. Patients get busy, life happens and follow-up appointments get missed. And we’re so busy taking care of the patients in front of us that the ones that don’t come back just silently drift away into never-never land.

This represents lost revenue and delayed results for your patients – neither of which is a good thing! So how do we prevent this from happening? What can be done to bring these wayward patients back in the door?

Well my friend, you’re in luck. In this week’s Clinical Entrepreneur episode, I’m giving you the inside scoop on how to stay connected with your patients, what you should do if they’ve gone silent on you, and I’ll help you create a reactivation strategy to make sure that they think about you when they’re ready to come back!

Gold Nuggets

(2:01) Some of the most common reasons that patient’s miss their appointments.
(5:22) The incredible value in sending a weekly email to stay in front of your patients.
(11:06) How a gentle phone call helps show that you care and are thinking about them.
(12:38) Tips for reconnecting with patients on a personal level through social media – and how to be authentic when you do it.

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Many great clinicians struggle with the business aspects of their practice which is understandable. If you’d wanted to be a business guru, you would have opted for an MBA! But there are few things that are absolutely foundational for getting your practice/business off to a great start – and one of them is knowing your core values.

These are more than just a trite list you throw together just for the sake of it. When you have core values that reflect who YOU are as a person, they can actually become your guardrails and guiding principles for your practice.

Once you have those core values defined, you’ll be able to hire the right people that align with who you are and what your business is all about. And not surprisingly, your business will begin to flourish when each member of your team is focused on the same goals.

In this episode, I’ll share a few of my core values to help you get started. As you identify the core values that are important to you, you’ll see how they can make your practice more effective and even more profitable!

Gold Nuggets

(1:53) Why stellar clinicians often struggle with the business side of their practice.
(4:30) Why customer service is one of the most important core values in my business.
(6:35) Tips for framing core values of your own to improve the quality of your work, your team’s performance, and your overall customer satisfaction.
(13:29) Tools that can help you create visuals for your staff to keep your core values top of mind.

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One of the things I hear from practitioners is the love-hate relationship they have with social media. I get it. I have the same issue too! But if you want to connect with your patients in an authentic and meaningful way, social media is a great tool, when used correctly.

Social media is called social media for a reason – because that’s where we get social! And most of your patients do their socializing on it every day. So it’s high time to get intentional about creating connections with your patients!

In today’s episode, you’ll learn how to create meaningful social content that resonates and connects with your audience. I’ll share some great tips and tools to help you get over your fears. Before you know it, you’ll be effortlessly connecting with the patients that you serve.

Gold Nuggets

(1:48) Why every practitioner who doesn’t have a steady stream of perfect patients needs to be on social media.
(6:57) The three types of social content to help you connect and the tools that will inspire you to create it.
(12:20) The importance of branding your online content.
(16:06) Why consistency is king.

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Even if the people around you wouldn’t describe you as a perfectionist, there’s a good chance that you struggle with some form of perfectionism. (We all do..) If you don’t like doing things halfway, if you hate when mistakes are made, or get frustrated when things aren’t exactly as you want them, guess what – you just might be a bit of a perfectionist!

Don’t get me wrong, this isn’t necessarily a bad thing. However, perfectionism may be stopping you from getting your message out into the world. It can get in the way of serving our patients, families, employees, and teams. Trust me, my perfectionism almost prevented me starting this podcast!

So today, I want to talk to you about the different ways perfectionism stops us from performing at our best. I’ll share some examples of how I got over my own fears, and hopefully help the perfectionist in you to feel authentic and show up in a big way - even if it’s not perfect.

Gold Nuggets

(3:56) Why perfectionism is just a different form of control and why it slows us down.
(5:54) The link between perfectionism, fear, and our brain’s fight-or-flight response - and how I conquered this fear to launch this podcast.
(10:30) Why I was so scared to launch a course in 2016 - and how I changed my mental game, leaned into the challenge, learned, and grew from the experience.
(13:45) The beauty in getting out there, being vulnerable, and being yourself.

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Having a series of welcome emails for your new patients is one of the most important things you can do in your practice. These emails serve to warm your patients up to who you are, help them get to know more about your practice, and keep them engaged so they want to continue working with you!

Why is this so important? From your patient’s perspective, working with a new healthcare provider can be daunting, especially in the functional medicine space. Patients often have questions and they may not know much about you, your practice – or what they need to do to function at a higher level.

Today, I’m going to walk you through the basics of creating your own welcome email series. You’ll learn what makes these types of emails so valuable, how to use them to build loyalty and trust, and ensure that your new patient feels confident in their decision to work with you.

Gold Nuggets

(0:42) Why alternative, functional, and holistic medicine practitioners in particular can benefit greatly from a strong sequence of new patient welcome emails.
(5:36) The emails you need to send before your patient receives their first welcome email.
(8:49) The six automated emails I recommend for every practitioner.
(24:05) Why a great email sequence will often have an 80%+ open rate - even if you’re not a great author or a copywriter (and why you shouldn’t hire someone else to write them!).

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When you launch a business, you’re usually wearing every single hat and doing everything yourself. But as you grow and scale your business, you’ll inevitably have to bring in a little help. This allows your time and energy to be spent serving your patients to the best of your ability–not completing the hundreds of other tasks needed to keep your practice running!

As you build your team, it’s important to leverage the unique strengths of each person you hire, including yourself. And finding the right people allows you to delegate effectively. You can assign roles, jobs, and tasks that play to your employees’ strengths, keep them happy, and allow them to be more productive.

Today, I’m going to show you why building teams of happy employees is so important, how to nurture and retain good people, and how to make your life easier while delivering even better care for your patients.

Gold Nuggets

(2:06) Why having revolving door positions and constant turnover is a huge problem for both you and your patients.
(3:34) How to leverage talented employees and make the most of their strengths within your practice.
(7:33) Tools and assessments you can use to determine how best to support your employees.

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With every single patient interaction, you have the opportunity to create an unforgettable experience that is unique and memorable. Whether they’re coming to get help with a problem, to pick up their supplements, or receive a treatment, they are trusting you with care.

And with that kind of trust, it’s important to show them that you will not only help them with their immediate needs but that you’re invested in having a long-term relationship by rolling out the red carpet every single time. If you want your patients to have a great experience, remember that every single touchpoint along the way matters!

This includes their trip to your office, the interactions with your staff, the time they spend sitting in the waiting room, every little detail. As a clinician, it’s your job to make sure that each one of these touchpoints is mapped out, intentionally curated, and designed to welcome patients and remind them that they’re part of your community.

So today, we’re talking about how to create welcoming and memorable patient experiences. You’ll learn how to improve on things you may have never thought about to build a remarkable, modern practice - and discover just how much of a difference this can make for your patients.

Gold Nuggets

(2:30) Why today’s patients are savvier and more informed than ever before - and why this requires you to deliver extraordinary customer service at all times.
(4:35) Why one in three patients leaves their healthcare providers office feeling disrespected - and how this can hurt your retention and your online reputation.
(6:09) Six simple steps you can take right now to improve all of your patient experiences.
(13:05) How to use texting for easy, low-pressure follow ups to remind patients that you care about them.

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As practitioners and business owners, we often wear two hats at the same time: that of the caregiver, who provides solutions to our patients’ health problems, and that of the CEO, who makes smart business decisions and pays the bills.

More than likely, your ‘practitioner hat’ fits comfortably because you’re passionate about healing, but the ‘CEO hat’ can feel a little uncomfortable. At least that’s how I felt back in my early days!

Once I learned how to make the mental switch and start thinking like a business owner, I was able to quickly see the value of staying in regular communication with my patients. But as technology evolves, the way we communicate with them may need to change. And that’s why I started using text messaging to communicate. It reaches people faster than email, takes less time than playing phone tag, and can convey important information faster than the videos you post on social media.

In today’s episode, I’m going to show you how to implement text messaging in a legal, compliant, and efficient way. You’ll learn how to improve your patient communication, build your opt-in list, and which tools you can use to text your patients without exposing your personal contact information.

Gold Nuggets

(2:32) Why you should consider using text messaging as part of your practice.
(6:40) How to protect yourself from HIPAA violations while texting - and what’s changed as a result of the COVID-19 pandemic.
(9:30) When you should send texts to patients.
(13:14) Two separate tools you can use to text patients without using your personal phone number or mobile device.

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Have you ever heard of the term boundary creep or scope creep? Although not a term we are overly familiar with, it describes the common scenario where someone asks you for something, and then they ask for a little bit more, and then a little more, and before you know it, the invisible boundary line has been crossed, and you’re left wondering how it occurred in the first place. It happens to the best of us.

Let’s say that you start working with a new patient, and you obviously want to do everything you can to serve them best. As your professional relationship develops, you become very familiar with their life, their family, and their greatest concerns.

As you continue working together, the patient may have expectations that are not realistic; however, because you’re there to serve, you accommodate. Maybe they send frequent emails with questions that should be addressed during a regular appointment. Or they text concerns about their children or other family members, hoping you’ll ‘do them a favor.’ Once you’ve opened that door, it can be complicated to close it.

However, by setting clear boundaries and expectations from the very beginning, you can stop this before it becomes a problem. So today, we’re talking about the best ways to set clear rules and guidelines about your availability, what happens in the event of an emergency, and how to handle those questions from patients so that boundary creep does not become a problem for you.

Gold Nuggets

(1:14) Why it’s so important to set good healthy boundaries with your patients.
(3:26) How to set clear guidelines with your patients.
(5:35) Why you should never, ever give a patient your personal cell phone number - and how to text your patients using alternative options.
(9:20) How to deal with repeat offenders when it comes to cancellations, chronic rescheduling, and no-shows.
(10:59) Why you should never answer a patient question over email if the answer is more than two sentences long.

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We’ve all had this happen: a patient schedules a new appointment, and everything’s an argument. They push back on you about everything. Dr. Google has taught them more about a condition than you know. They fight over the price of supplements. It’s problem after problem after problem, and it never gets better. Your only options are to tolerate this relationship or terminate it.

Fortunately, there’s an easy way to stop this from happening: by prequalifying your patients. But how do we do that?

Today, we’re talking about how to put processes, systems, and procedures into place to set clear expectations when a patient first calls your office. This provides the patients with a clear message that you’re not messing around AND you’re serious about making sure that every single patient is a good fit.

Gold Nuggets

(1:12) The importance of keeping patients that don’t align with you, your goals, and your way of practice out of your life.
(3:02) Why you should incorporate patient screening questions into your intake process.
(5:22) How a free 15-minute screening call can tell you everything you need to know about whether the patient will be a good fit…. or not
(6:36) 10 questions I ask every new patient as part of my pre-screening process.

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As alternative healthcare practitioners, we get asked all the time about ‘what we do.’ But when we say something like, “I help people get better by using herbs and nutritional supplements,” we’re not really saying anything about who we are, who we serve, or what we actually do!

So, with that in mind, here are few questions you may want to consider: What do people in your community say about you? How would they describe what you really do? How can you command the narrative about what you do? How would you articulate it clearly and authentically?

Well my friend, that’s exactly what we’re talking about in this podcast: How to simplify and clarify your message so your patients can become your best form of advertising. I’m sharing some simple exercises you can do right now to better understand how your ideal patients perceive you - and why they do (or don’t) refer more patients who are just like them.

Gold Nuggets

(2:22) Questions you can ask yourself (and your best patients!) to better understand how your community perceives you.
(4:22) A framework you can use to create your one-sentence elevator pitch about what you do, your niche, and your specialty.
(7:05) How to take control of the narrative around your practice.

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Each one of us has our own unique way of doing what we do. With just the right mix of your own personality, clinical specialty, and of course, the patients you serve, the vibe of your business will naturally attract the people who are right for you!

In this podcast episode, I had the pleasure of speaking with Dr. Jamie Arnold who is a rockstar clinician with a very unique practice and an unusual background. Not only is she humble, kind and willing to help wherever she can, Dr. Jamie is active in the Mighty Networks practitioner group and provides a wealth of incredible information. As a pediatric chiropractor, her practice focuses on the entire family, emphasizing the importance of a healthy lifestyle and proper nutrition.

In short, she’s kind of a superstar in my book!

During this podcast interview, you’ll learn how her upbringing in rural Kansas gave her a truly singular perspective when it comes to nutrition, how she created a practice that self-selects her ideal patients, and how she envisions her business changing as her kids get older.

Gold Nuggets

(1:48) How Jamie’s grandfather who was also a chiropractor taught her to love nutrition and healthy eating - and led her to become interested in nutrition herself.
(7:21) How she uses her pediatric practice to serve the entire family.
(10:43) Why bringing her kids to work made her practice even more authentic.
(14:33) How she is starting the transition to be 100% virtual in the years to come.

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As we all know, when a new patient comes in to see you for the first time, they’re at Point A. And as a practitioner, you know it’s your job to get them to Point B - which is the place where they feel better. But, if you don’t have a step-by-step plan, there’s a good chance that your patient will feel overwhelmed, and it’s going to be that much harder to build that connection and help them feel better.

Think about it this way: imagine that your patient is Dorothy in Oz. If you can give them a Yellow Brick Road to follow, they’re eventually going to get where they want to be. And even though there may be a few bumps in the road along the way, by mapping out a general plan for their journey, you will help them feel much more confident during the process.

Today’s episode is all about learning how to give your patients a holistic, step-by-step plan for success so they can track their progress with a Patient Journey Map that you’ve created specifically for them.

Gold Nuggets

(1:27) Why it’s so easy to totally overwhelm a patient on the first visit, especially if they’re very sick or have multiple issues.
(6:07) How to create a Patient Journey Map for your patients - and why this step-by-step action plan is a game-changer
(12:13) How to personalize the journey for each of your patients to preemptively answer their most pressing questions.

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As a wellness practitioner, you have the incredible privilege and ability to cause a complete transformation in someone’s life. Your unique perspective about how to resolve a looming health condition is incredibly valuable. But the question is…. How much is that worth? What is the right fee to charge for your service?

By nature, we want to serve, to help, to make an impact. But this can become our downfall when it comes to charging what we’re worth. When a patient really needs our help but can’t afford our services, it’s soooooo tempting to offer a discount, or just give it all away for free. But this isn’t the best solution.

In today’s podcast, I want to challenge you to think a bit differently about what you do and the service you provide. Your ability to radically transform someone’s life is worth every single penny! It’s time for you to feel 100% confident about the amount you charge for your services and incredible value you bring to the patient who has the privilege of working with you.

Gold Nuggets

(1:03) Why it’s so easy for us to discount our fees, our products, or our care - and why this never works out well.
(6:28) How to stop being uncomfortable with the money conversation and charge what you’re worth.
(8:30) Three simple questions to ask yourself before you take on a new patient.
(12:00) Basic pricing guidelines you can implement right away.

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It doesn’t take much effort to create a dramatic shift in your practice. The trick is to start with just a few simple changes and continue building on them, one step at a time. Very soon, you’ll see improvement in your bottom line as more and more new patients are walking through the door.

And that’s exactly what happened to two practitioners, Dr. Tera Pfarr and Dr. Jeni St. Onge, both of whom were part of my Business Coaching Collaborative. Tera was able to streamline her practice, take control of her finances by bringing on someone to help, and was finally able to step into her role as the leader and CEO of her business. In the process, she was able to become the clinician she always wanted to be.

After my conversation with Tera, you’ll meet my friend Jeni. Truth be told, Jeni was all over the place when we first started working together. But once we figured out exactly who she wanted to serve, the breakthroughs in her practice were remarkable! During our conversation, you’ll hear her advice about charging what you’re worth, why internal systems are sooooo important, and why she considers the non-negotiable items in her practice - non-negotiable!

Gold Nuggets

(4:12) Why simplifying her practice, eliminating stress, and getting organized moved the needle so significantly for Tera.
(6:32) The value in streamlining and organizing the financial systems of your practice.
(9:00) What happens when you decide to actually run YOUR business - and not the other way around.
(10:24) The importance of going through the entire patient experience…. from your patient’s viewpoint.
(15:43) Why your fees have to match the service you provide.
(19:31) How to create systems that work for you and your practice.
(21:16) The value of using non-negotiables to respectfully turn down patients who aren’t a good fit.

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Last week, we talked about the importance of using Google My Business, an unbelievably effective tool for attracting local patients. We’re now in the middle of my 5-day Google My Business coaching week, and practitioners are loving the progress that they’re experiencing! You can still sign up by clicking here if you’d like to join.

As a continuation of last week’s episode, today we’re talking about the digital assets that your practice absolutely must have. Things like your logo, your website colors, headshots, images, etc. Regardless of what kind of health practitioner you are, it’s essential that you have them organized and stored securely so you can access them when needed.

Gold Nuggets

(1:17) The importance of making sure that your practice’s digital assets are all in alignment with who you are and what you do.
(3:09) How to use photography, email, and Web to communicate your brand online.
(11:40) Tools you can use to safely store your digital assets.
(12:05) How to use geotags to improve your Google My Business performance.

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I recently sent out a survey to my tribe of practitioners and asked, “What is the number one thing that you struggle with the most in your business? What frustrates you the most? What’s the thing that’s keeping you from practice growth?” Over 70% said they didn’t even know where to start. Ouch! Cue the overwhelm.

So of course, I had to do a podcast about this exact topic – what to do to jump start your practice quickly!

Today’s episode will put you at ease because it’s all about the tools you can use to grow your practice right now. You’ll learn all about the value of Google My Business, how to make it easier than ever for people in your area to find your practice, and the importance of capturing the attention of your local market.

Gold Nuggets

(1:06) Why growing your practice is nowhere near as daunting or complicated as it may seem.
(4:27) How to set up and use Google My Business to get the phone ringing very quickly.
(8:37) The importance of having your practice listed correctly across online directories and search engines.

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When a patient has a specific problem or health challenge, they’re looking for someone who has the precise skills and knowledge to help them solve it. And let’s be honest, being a ‘jack of all trades’ type of practitioner is exhausting.

Here’s the deal – finding ‘that thing’ you want to do exceptionally well gives you the ability to work with people who are super motivated for specialized care and are willing to pay you for what you know. And great patients don’t go away – they drive referrals by word of mouth advertising!

On today’s podcast, I’ll be speaking with my friend, Karen Cross, a well-respected thyroid and Hashimoto’s specialist. When she realized there was a huge need for thyroid help in her community, she dove straight in and her practice took off like a rocket!

She’s sharing her extraordinary story of how she became a specialist, how she creates opportunities for herself and her ideal patients, and the value of niching down into in a field you love.

Listen in and learn how Karen tripled her business AND decreased her hours at the same time.

Gold Nuggets

(1:36) How constantly being given thyroid patients in a conventional clinic helped Karen discover natural medicine, find her specialty, and build a thriving solo practice.
(6:05) Why the life of a specialist isn’t boring.
(7:25) How Karen turns down prospective patients without hurting their feelings - and creates opportunities for other practitioners who might be a better fit as she does so.
(11:22) What you can do to provide specialist education through group classes and online lessons.

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We don’t always think about doctor-patient relationships in terms of community. Even though there’s so much community in our social networks, our peer-to-peer networks, and with our colleagues, busy practitioners are often guilty of making patients feel like boxes being checked off instead of members of a larger family.

This is why I want you to think about how to build real connections with your ideal patients. I want you to think about WHO those patients really are, what you need to do (or stop doing) in order to keep them, and what you can do right away to make them feel completely understood and cared for.

In today’s podcast, I’m sharing some of my best ideas and strategies how to build a powerful community within your practice, allowing you to maintain your patient relationships for the long haul.

Gold Nuggets

How medical clinics fail to nurture patient relationships. (1:41)
Why you don’t need to make connections with every single patient who walks in your door. (4:55)
Why sharing your story and your “why” is so important. (7:18)
How video can make a huge difference for your patients. (10:56)

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As we enter into 2021, we’re all looking deep within our wellness practices to determine exactly what we’re going to do differently this year. Although we can’t see what curveballs, challenges, or setbacks that could lie ahead, there’s one thing we can do right now: make sure that our marketing message resonates and reaches the right audience!

Because here’s the truth – you may be the best clinician in your area but if someone else (who isn’t nearly as awesome as you are) does a better job at marketing their services, they will come out on top.

So if you’re struggling to bring in new patients, fill up your schedule, or increase your revenue, the problem is most likely with your messaging. This means it’s time to sit down and figure out exactly who your ideal patient is so you can reel them in. What health conditions do they have? What’s their occupation? At their core, who are they, really?

Today’s episode is all about determining precisely who you serve. You’ll learn ten invaluable things you absolutely must know to craft a message that doesn’t just resonate with your ideal patient, but shows them that you (and no one else) are the person who can best help them.

Gold Nuggets

Why trying to serve everyone ensures that you will serve no one.
How knowing your ideal patient’s age, gender, occupation, hobbies, and interests can all help you find your niche.
Why it’s important to know what your ideal patient likes to watch and listen to, where they hang out on social media, and their primary problems as you create your message.
Additional questions and resources you can use to niche your practice.

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Please also consider rating and reviewing my show on Apple Podcasts! Reviews go a long way in helping us build awareness so that we can help even more clinicians build profitable practices---just like you! Click here, tap “Listen on Apple Podcasts,” scroll to the bottom or click over to Ratings and Reviews, tap to rate with five stars, and then select “Write a Review.” Be sure to leave an honest review and let me know what you loved most about the episode!

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We’ve finally made it to the end of 2020 (cue the happy dance). And if you’re anything like me, you probably didn’t imagine that this year would pan like it did.

In my previous podcast episode 020, we discussed how to make big plans for 2021. Now I’d like to ask you to get a little introspective by asking yourself what you want to see change as you go into the New Year.

Ask yourself:

Did you play full out in your business?
How well did you manage business and personal commitments?
Were there areas you’d like to improve but aren’t sure how?

Now that I’ve got you thinking, I’ll take you on a journey with me, traveling through my 2020. We’ll discuss the high points, the low points, the things I (and probably you) never want to do again, and the silver linings that magically appear during the most unexpected moments.

Gold Nuggets

How I navigated a major pivot for my practice when I realized the lockdown in March 2020 wasn’t ending anytime soon.
Why I worked diligently to stay positive this year, even though it was hard at times - and why it required me to take a hiatus from social media.
How this year forced me to truly evaluate who my ideal patients were and how to best serve them.
The power of doubling down on self-care - and why getting a business coach and ending business relationships that don’t work both qualify as self-care.

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Challenges are a great way to encourage, inspire, and motivate your patients to achieve tough health goals in a short period of time. They can also help establish your credibility as a practitioner, help you connect with your patients in meaningful ways, and allow you to be the superhero when your patient is struggling and needs a WIN.

So, how can you use a challenge with your patients to kick off the new year? How should you structure your challenge, and what do you need to do to manage it and keep it effective? It’s easier than you may think!

In today’s episode, we’re discussing everything you need to know to create a challenge designed to educate your patients or help them make serious progress toward achieving health goals. You’ll learn how to craft and run your challenge, whether to charge for this service and how to ensure that your patients will come away from it having learned something and satisfied with their outcome, no matter what it is.

Gold Nuggets

The unique benefits of hosting challenges for your patients and practice.
How to structure and manage a challenge that’s long enough to get results but not so long that your patients will burn out.
The two primary types of challenges.
Why I don’t recommend weight loss challenges for most practitioners.
Why charging a nominal fee for your challenges can help your patients get better outcomes.

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Think about your closet for a second. If it’s cluttered and full of unused items that have been there for who-knows-how-long, there won’t be space for anything new. Before adding something else, it’s absolutely necessary to get rid of items that are out of style to make room for the new. And the same is true for the clutter graciously donated to each of us in 2020.

This year has provided more than its fair share of mental debris in a wide variety of shapes, sizes and colors. In order to make room for an amazing new year, we have to do a little housecleaning!

In this podcast episode, I go over the specific steps I take every single year to set up a productive and profitable new year: get rid of the thoughts and activities that don’t fit, keep the ones that do and make room for grand things to show up in 2021.

Are you ready to join me?

Gold Nuggets

Look back at 2020 in the most positive light possible and close the book on what has been a difficult year for almost everyone.
Think strategically about new opportunities and what areas you want to improve in 2021.
Set your objectives for the next year and move into 2021 full of hope, optimism, and possibility.

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Last week, tech expert Jeff Evenson joined the podcast to talk about some of the most common ways that healthcare practitioners fall victim to hackers and data thieves. If you haven’t listened to that episode yet, I’d highly recommend you do so before diving into today’s. And don’t worry if you don’t consider yourself tech-minded - Jeff is extraordinarily good at simplifying the issues and explaining them in ways that are actionable and easy to understand.

This week, Jeff and I continue our conversation about how to set strong passwords, best practices for avoiding malware (aka computer viruses), and which tools provide the greatest protection of your privacy!

Gold Nuggets

How all of our passwords for websites and services create major security issues - and why you should use a password manager like LastPass both in your clinic and in your personal life.
How to protect yourself from “insider threats,” including rogue employees.
How to prevent malware from compromising your computers.
How to safely and securely use cloud services.
Why you should always enable 2 Factor Authentication.

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The internet allows us to connect with patients like never before - but it also gives bad actors an extraordinary opportunity to compromise our devices and data. Our homes and offices are full of incredible software and hardware, but if you fail to follow basic security practices, you could easily fall prey to attacks that could have serious impacts on your practice and your patients’ lives.

Today’s guest, Jeff Evenson, is my guide to all things nerdy and techy, and he’s here to explain all of this in plain English. He was a cryptologist in the U.S. Navy for 20 years, holds a Bachelor’s in Computer and Information Sciences, a Master’s in Health Arts and Sciences, and has extensive experience in telecommunications, finance, information security, and healthcare. He’s certified in RT, does Reiki, and knows the alternative medicine world just as well as he knows cybersecurity - and thus understands the very real risks that alternative medicine practitioners face.

In part one of a two part series, Jeff and I discuss security as it pertains to incoming data, the inherent security risks we all face on the internet, and how to keep prying eyes away from your patient data.

Gold Nuggets

Why no one should leave the default password set on their home or office router - and how to secure your home network.
How to create a strong password and what services to use if you can’t remember your passwords.
What an Internet of Things (IoT) device is - and how these pose a significant security risk.
How to take action when you find out that a device you own has been affected by a security vulnerability.

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There’s always some kind of celebration or holiday festivity happening in the weeks between Thanksgiving and Christmas. No wonder why we love the holiday season so much! And one of my favorite things during this time of year is actually planning for the New Year. Ever since my first coach taught me how to close out the prior year and move into the New Year with a clean slate, I got hooked on this type of annual planning and now, it’s become one of my cherished ‘holiday’ traditions.

In today’s podcast episode, I’ll walk you through the four steps I take at the end of each year to prepare for the year to come. In about two hours, you’ll be able to create a plan that will help you focus on how you can take better care of yourself, your staff, your patients, and your community while building a practice that’s thriving and sustainable. And it’s super easy to do.

Gold Nuggets

Why you need a big calendar with big squares on your wall to identify your non-negotiables, your staff birthdays, family activities and your major marketing opportunities.
How to plan and execute new initiatives and projects you want to offer in your practice in the year to come.
Why you need to get an outside opinion about your plan before you execute - and the best people to ask for advice.
Why you need to let your calendar sit for a week before you revisit, reassess, and start to look for things you might have missed.
Why doing this every quarter can help you increase your profitability, impact more people, and grow your practice.

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Some of the most common questions I get from clinicians has to do with their social media marketing. They aren’t sure what to post, when to post or where to get creative ideas about topics their patients would be interested in.

And when it comes to social media, without a clear content strategy, it’s easy to feel overwhelmed and paralyzed when you don’t know what to do next.

Fortunately, there’s a solution - and it doesn’t involve diving into extremely complicated metrics, algorithms, or anything else. Everything you need to create compelling, interesting and relevant social posts exists within the four walls of your practice, whether virtual or physical!

Today, I’m going to walk you through a simple 3-step process designed to help you create 4 weeks of social media content in a blink. In fact, by the time you’re done, you will most likely have enough content for 3-4 months.

Your patients are waiting for your brilliant wisdom to show up and WOW them – and after today’s episode, you’ll be able to do just that!

Gold Nuggets

How to identify what type of content your social followers want
Why mini-topics will become your winning ticket
How to repurpose one topic into many without sounding redundant
Why asking questions can increase your engagement and leave them looking for more

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If you love what you do, it’s easy to become a workaholic. Between creating resources for patients, teaching clinicians how to grow their practices and provide better care for their patients, and keeping my practice running smoothly, it’s easy for a 40-hour week to turn into a 55+ hour week, leaving little time to take care of myself. And that’s definitely not practicing what I preach.

And when you look at the statistics, the motivation to get a handle on our over-burdened schedules is even more compelling. It’s a fact that 4 out of 10 Americans work over 50 hours a week and as a result, have a 33% increased risk of stroke and a 13% increase in coronary artery disease – just to name a few.

So if your work-life balance could use a tune-up, today’s episode is for you. I want to help you rethink what brings value to your life, reduce the number of hours you work, and learn how to achieve more by doing less.

Gold Nuggets

How working long hours is doing real damage to our physical and mental health.
Why multitasking hurts your performance and can result in missing important details.
Why clinicians should take breaks throughout the day.
How to set hard limits and stop working at established cutoff times.
Five things you can do right now to get off the working-too-hard treadmill.

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How prepared is your business to handle uncertainty? 2020 has been a rocky year for many of us. We have patients to care for, but we also have businesses to run that need to generate revenue to care for our families, our staff, and their loved ones. There’s no way to know what’s going to happen tomorrow, so how can we best prepare for uncertainty?

No matter what the future holds, we can take proactive steps to set ourselves up for success.

Today, I want to talk about the four things you need to be doing right now to create a solid foundation for whatever might happen in the future. We will talk about the importance of having a peer group, the best ways to nurture patient relationships, and how to build a financial safety net that will carry you through hard times.

Gold Nuggets

Why it’s so important to build connections outside of your practice - and how to build a network without coming across as “sales-y” or desperate for referrals.
How to nurture patient relationships when you’re not seeing them in-person on a regular basis - and what makes silence so deadly.
How to prepare for worst-case scenarios and face tough challenges with optimism.

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All the time, I get asked: how do you leverage your time to get more done, focus on the things you want to do, and spend less time doing the things you don’t want to do?

It’s easy to stay in our own lane and do what we know we can do. However, when we take on work we don’t enjoy, even if it needs to be done, we can find ourselves feeling grumpy, irritable, and overwhelmed.

Today, I want to walk you through the three things I do that help me get it all done.

Gold Nuggets

Why feeling out of balance means you’re doing something you ought not to be doing.
Why I focus on what I’m naturally good at - and why this can be hard for solopreneurs.
How to use time blocking to eliminate distractions and get more done
How to delegate, even if you have a tendency to be a micromanager.

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Almost every alternative medicine practitioner has encountered road blocks while establishing their wellness clinics. Many of us have experienced the disappointment of hiring a practice management groups only to end up with poor results and no money in the bank account. Growing a practice is not for the faint at heart. There are some intense learning curves for sure.

During the early years of my own practice, I struggled as well. And so did my good friend, Dr. Lowell Keppel. Lowell is as passionate about helping clinicians as he is about helping his patients, which is where my passion is as well. Why? It’s simple: having a good mentor, who has already gone through the hard lessons of practice growth, can be a tremendous asset to someone who wants to side-step the challenges and grow their own practice at lightning speed.

Today, Lowell joins the podcast to talk about his role in mentoring clinicians, how he helps new doctors overcome limiting beliefs and create successful practices of their own, and why everyone at any stage of life or business benefits from having a great coach or mentor in their lives.

Gold Nuggets

Why so many practice management groups overpromise and underdeliver.
How Lowell helps new clinicians create a smart, measurable definition of success to set a map for building their practice.
Why setting boundaries with certain people is essential for mental well-being.

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When my oldest daughter was diagnosed with terminal bone cancer, I set out on a journey to find resources and answers to save her life. At the time, I had no clue of the link between our food and our health - and I felt painfully alone on that journey. And several years later, when I finally opened my clinic, I quickly realized there was much more to know. And honestly, it felt overwhelming and very lonely.

But now, many years later, after having dedicated so much of my time to help other alternative medicine practitioners, there are three things I wish I’d known when I was getting started.

Today, I’m sharing these three key learnings and how you can use them to grow as a practitioner, expand your knowledge base, and better serve your patients.

Gold Nuggets

Why connecting with local practitioners and hosting meetups, even virtually, is so valuable for your learning.
How to get focused training in the areas you want to specialize in.
Why it’s so important to spend dedicated time learning.

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Organization and efficiency are important not just in our processes as caregivers, but in our business as well. When we’re not organized, we can’t keep track of where valuable information is when we need it. When we’re not efficient, we spin our wheels and spend our weekends fixing notes and balancing bank statements.

Fortunately, there are many tools we can use to improve our practices, both literally and figuratively. Though I’m not naturally an organized person, I’ve found three incredible and affordable tools that have helped me tremendously.

Today, I’m sharing how my team and I use some of my favorite solutions to simplify our workflows and ensure that we have access to important information when we need it.

Gold Nuggets

How you can use Evernote to create a searchable database of reference material that you can recall whenever you need it.
How you can use OneNote to organize your thoughts and learnings.
How you and your team can use Google Drive and Docs to easily collaborate on projects together.

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As you build your practice, you want to make sure that you’re finding and connecting with the right patients. But what do you do when you have patients in your practice that aren’t a good fit? How do you let them go, so they can find another practitioner that’s right for them?

I used to lose sleep about how to have these conversations with patients, but I’ve figured out a way to do it gracefully and ensure that everyone wins in the end.

Today’s episode is about more than just how to identify great patients. It’s also about what to do when you have one that isn’t right for you - and how to let them go gracefully, to find the care they need without compromising your integrity.

Gold Nuggets

How to tell if you have a strong connection or relationship with a patient - and signs that you’re not set up for a good long-term relationship.
Why your patients need to trust in your ability to help them get better - and why communication with both you and your staff needs to be mutually respectful.
Why patients that rely on Google for their prognosis and then ask you for support are almost always a bad fit.
How to be honest when you let a patient go, helping them feel listened to and valued as you end the relationship - and even turn some of these patients into your best referrers.

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As clinicians, after we finish medical school, we think we’re ready to help and serve people. Then your first real patient walks in the door - and you discover that you don’t yet know anything. [Cue the reality check!] This is why continuing education is so important.

If you want to serve people and better meet their needs, you always need to be learning. Life has a tendency of getting in the way, so it’s especially important to schedule time for continuing education, read from proven reference books, and truly get to know the products you recommend to your patients. And having a community of like-minded people to learn and grow with is key to success!

Today, I want to give you a proven framework - and seven simple, actionable steps - you can do to up your game and keep learning.

Gold Nuggets

How my very first patient revealed just how little I really knew
Why you should schedule time to learn, just like you would any other appointment.
How to find great references and learn more about products and supplements you may want to recommend.
How to build relationships, stay in the community, and collaborate with other clinicians, even in the era of COVID-19.
My favorite digital tools for finding great research and valuable information.

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As an alternative healthcare practitioner, the more you know about blood chemistry, the more value you can add to a patient’s life.

And one of the most common markers we pay attention to is vitamin B12. But there are two other markers that need to be evaluated in conjunction with B12 - methylmalonic acid (MMA), and folate. However, it may not be intuitive as to how these three markers relate to one another when reviewing your patients’ blood labs. If you use these three markers to guide your dietary, lifestyle and nutritional recommendations, you can help drastically improve patient outcomes.

Today’s podcast is a sneak peek from a recent blood chemistry seminar I taught for healthcare professionals. If you want a deeper understanding of how these vitamin B12, methylmalonic acid and folate work together along with tips for explaining them to your patients, this episode will give you a quick primer and is a great place to start.

Gold Nuggets

Why a B12 excess or deficiency on a blood test can indicate a number of potential conditions, many of which are treatable.
What MMA is, how it is linked to B12 levels, and how to interpret irregularities in MMA levels.
Why our bodies need folate, how it is linked to both MMA and B12 levels, and what both high and low folate levels mean for patients.
How common medications can interfere with B12, MMA, and folate levels.

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Without education, you can’t expect to position yourself for success. This is especially true when it comes to lab work - a field where so many patients take their results to Google, misinterpret their data, and fail to shape the trajectory of their health in a productive and positive way. When patients can’t make sense of their results, they overreact, adopt unsafe practices, and rarely set themselves up for good long-term outcomes.

However, as healthcare providers, we can give our patients the power to deeply understand what lab results really mean - and use this skill to grow our businesses.

Dr. Virginia Irby has been doing just that for the last 13 years. Her practice is focused on nutrition, and she has a remarkable gift for helping her patients understand their labs better than their primary care providers. Today, she joins the podcast to walk me through how she uses a free lab consultation to bring new patients into her practice with a 100% conversion rate, the role labs play in follow up appointments and progress tracking, and why her proven methodology keeps patients coming back.

Gold Nuggets

How to provide massive amounts of value and win patients during a complimentary, 15-minute assessment of their lab results.
Why so-called “acceptable ranges” are so flexible - and how to help educate patients about this.
How blood labs can be incorporated effectively into virtually any practice.
Why Virginia spends lots of time in her consults, either virtually or in-person, making drawings to simplify complicated concepts.
Why Virginia is not big on testing, why she almost always knows the answer before she orders a lab test, and her protocol for testing based on patient age.

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When a patient has a health issue, before they call their healthcare provider, there’s a good chance that they’ve already turned to Google. Unfortunately, they’ve also probably learned that they’re going to die within the next 48 hours of a wide array of weird, random, and crazy diseases. There’s more misinformation than accurate information when it comes to health out there, and lots of it ends with your patient purchasing a boatload of low-quality supplements and wondering why they’re not improving.

When the patient finally comes to see you, as an alternative medicine practitioner, they give you a barrage of symptoms, and you may think that it’s time to educate them about everything going on with their bodies and recommend your particular supplements. This strategy is all but guaranteed to fail, and it rarely leads to positive, lasting relationships.

As clinicians, there are three simple things you need to do to win great patients: listen more than you speak, let them know they’re doing a good job, and provide them with action steps that don’t involve buying herbs, supplements, or tests. Today’s podcast is all about how to do exactly that - and why this strategy helps grow practices and produce better patient outcomes.

Gold Nuggets

What makes the internet such a dangerous place for patients - and why attempts at self-diagnosis almost never improve outcomes.
Why so many clinicians fail to empathize with and honor their patients.
How to approach a scared patient who has already jumped to the worst-case scenario and endangered their health by adopting strategies and supplements they read about online.

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Last week, the air conditioning in our office went out. We can’t operate certain equipment in our clinic at warmer temperatures, and this means canceled and rescheduled appointments, as well as lost revenue.

After discovering that our previous serviceperson failed to leave their phone number on the unit, we needed to find someone new to fix our air conditioner - and my search, the repair, and the follow-up are a perfect study in both how to lose someone’s business or keep a customer for life.

Your customers, patients, and clients are all looking for experiences that no one else can deliver. When there’s a doctor on every corner and so many clinics out there, how do you differentiate yourself, make your clients feel valued, and solve their problems without overpromising or underdelivering?

Today’s podcast is a short study in how I found an AC technician who went above and beyond to deliver incredible customer experiences - and every single thing they did right translates beautifully into providing service as a health practitioner.

Gold Nuggets

How our office’s HVAC company made a simple, preventable mistake that cost them our business - and how another HVAC service company lost us as a prospect in less than ten minutes.
What the HVAC service provide we ended up choosing did differently to make us feel valued, solve our problems, and provide us with reassurance when we needed it most.
How to get people excited about leaving you a great review.
Why you don’t need to give gifts, routinely check in with clients who don’t need anything, come across as sales-y or try hard to create incredible customer experiences.

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If your business has a public-facing image, you need to be able to connect. You need to be able to talk to your perfect audience and patients in order to build and nurture relationships and grow a thriving, successful business. And more than ever before, that means connecting over video.

I met Chrissy Ball at a conference and we immediately caught each other’s eye. Chrissy is a wife, mom, and stuntwoman. She’s been in feature films and on TV, and has eighteen years of experience being in front of the camera. She understands how creating video translates to building a business and connecting with our communities.

Today, Chrissy joins the podcast to talk about why the camera rarely comes naturally to anyone - and how you can conquer the learning curve of being on camera and up your game when it comes to video appearances.

Gold Nuggets

Why it isn’t easy to just show up and look good on camera - and what makes so many of us short circuit and shut down when faced with this challenge.
The psychology behind why we like looking at certain people on camera - and how to make authenticity resonate through a camera lens.
How to be aware of what’s in your background and bring the focus back to you.
How to keep your explanations simple as a health practitioner when speaking on-camera.
Why now is the time to stop hiding behind excuses and give 100% to your audience.

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Almost every medical practitioner who’s wanted to grow their practice has turned to Facebook at some point over the last five years in search of great new patients. However, there are many different ways to use the platform, and not all of them produce a clear return on investment. Simply buying some expensive ads may get you in front of people, but they may not be the patients you really want - if they become patients at all.

Dr. Bart Precourt, owner of Balanced Health Studio in Florida, used Facebook to transform his clinic and find more of his perfect patients than ever before. Instead of making a massive ad spend, he uses Facebook Live to cultivate authority in his field, consistently reaching over 40,000 people in an authentic and effective way, and reliably win new business - and it only takes up 5-7 minutes of his day.

Today, Bart joins the podcast to walk us through how he developed his winning strategy, made it sustainable, and used it to grow his practice like nothing he’d ever used before - without ever being “sales-y.”

Gold Nuggets

How Bart discovered the power of Facebook Live by sending an accidental yet motivational message out into the world.
What Bart does to find topics to discuss on Facebook Live.
Why it’s okay if a live video doesn’t go well, or as planned - and how these accidents can keep you authentic while fostering connections.
How simple gestures, like reacting to comments on social media, can help you win new business.
The tools Bart uses to reliably produce quality Live videos.

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When we start our clinical practices, many of us don’t yet know what we love to do. We haven’t yet found the things that light us up and that will help us build thriving practices and long, satisfying careers. For example, we don’t know that we love to work with patients with digestive disorders or metabolic conditions, or that we love to treat people working through thyroid issues or menopause.

As clinicians, we can treat all of these things, and it might be our first impulse to do so. However, practices that treat everything often find that the phones aren’t ringing, the appointment book isn’t full, and qualified traffic just isn’t growing. Why is this? It’s simple: when patients have extremely specific problems, they want to see someone who is uniquely focused in that problem area - not a general practitioner. To make this comparison clear, think about this: you can buy everything at Walmart, but do you ever get the best version of anything at Walmart?

If you want your practice to stand out and succeed in a crowded field, today’s episode is for you. We’re going to help you find your superpower, build a practice focused on the patients you love (and not the ones that make you say “Them again?”), and become a true authority in your field.

Gold Nuggets

Why being a one-stop-shop for your patients limits your growth potential and your ability to provide exemplary service.
The reason no one is actually a jack of all trades - and why listing 15, 20, or 50 conditions that you treat on your website scares off more patients than it attracts.
Seven questions to ask yourself to help you discover your niche and become a true specialist in a profitable field you love.

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As medical practitioners, we all give lots of advice. We all say we know how to fix things, and people come to us for answers to their toughest questions. However, with our busy schedules, it’s easy for us to fail to practice what we truly believe in - and we often don’t take care of ourselves like we should.

It’s so easy for us to give to others that we end up neglecting our own mental and physical well-being and fall into routines that don’t serve us, and this can make it harder for us to deliver the best possible patient outcomes. We need to set a good example by taking care of ourselves.

Today’s episode is all about getting “unstuck” when it comes to taking care of our own health, why you don’t need to go to the Cleveland Clinic to get a clear picture of how your mind and body are doing, and how to set a work/life balance that will set you up for success both in the office and at home.

Gold Nuggets

Why we can’t be objective with our own health.
Why it’s so important to be honest and held accountable when it comes to the struggles and challenges you face with diet, exercise, and illness.
How to stop staring at emails and Facebook for hours each day and make the most productive use of your screen time.
What you can do to create morning and evening routines that allow for real self-care.

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We all have stories running around in our heads stopping us from taking the plunge and starting the businesses of our dreams. We may believe that we don’t know enough about accounting, or how to hire people, or how we’ll get enough great patients to have the success and live the life we’ve always wanted.

Before I became a clinician, I worked in small business accounting. However, when my daughter was diagnosed with terminal bone cancer, I discovered my superpower. This experience would lead me back to school, and ultimately to opening my clinic in 2004. In the years to come, I’d build a successful practice, but I made a number of mistakes along the way.

In today’s episode of the podcast, I’m sharing the story of how I launched my business, the challenges I faced, and the common concerns I hear from aspiring clinicians. If you’re looking to start a business of your own, I hope my journey can provide you with wisdom and guidance to help you achieve success on your terms.

Gold Nuggets

How my family’s journey around health and nutrition ultimately led me to launch my practice.
Why you should not pursue any business opportunity that you’re not absolutely passionate about - and how trying to enter the world of aesthetics put me in nearly $500,000 of debt.
How clinicians can grow a thriving, scalable practice while staying in their lane.

Get Today's Show Notes

To get access to today's show notes, including links to all the resources mentioned, visit RondaNelson.com/2

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You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

View Details

As healthcare practitioners, we have our fields, practices, and our patients. At some point in our careers, we’ve also all explained what we do to someone in a way that we thought was clear and easy to understand, then learned that our explanation was anything but.

There’s a lot that can get messed up in translating what we say we do and how the public perceives what we do, and this is where my friend Michael Liebowitz’s genius comes in. Michael is the founder of Magnetic Mind Studio, where he uses his background in behavioral neurology and his deep knowledge of neuro linguistic programming (NLP) to help his clients discover truly unique, resonant brand identities.

Michael completely changed the way I looked at business and the message I convey to the world, and if you’re looking to rebrand or create a fresher look for your brand, his services are game-changing.

Today, he joins the podcast to talk about the unique intersection between marketing and behavioral neurology, how to map pathways to understand how your audience perceives you, and how to create a living, breathing brand with five senses that speaks to the part of the human brain that really makes decisions.

P.S. Michael is willing to hop on the phone with you at no charge to help you get a sense of what your brand really looks like. He digs deep, asks incredible questions, and guarantees that you’ll come away with a new insight about your business - even if you don’t decide to work together! Simply visit his website to schedule a conversation.

Gold Nuggets

What happens when people encounter brands - and why human beings make survival decisions instead of rational ones every single time.
The basic neurology of the survival brain - and what it really means when someone says that all sales are emotional.
Why features and benefits rarely help you make a sale - and how to reach your target audience’s “critter brain” to silence maybes, engender loyalty, and bring in a steady stream of great referrals.
Why any two medical providers in the same field aren’t in direct competition when they’ve mastered their messaging.

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The Clinical Entrepreneur: Recent Episodes

Ronda Nelson