Unlimited: Recent Episodes
Neil Smallwood
Today, as a final podcast for a few weeks I take a bit of a look at quantity vs quality.
Today I want to discuss an often overlooked way of categorising what you're selling and what the fundamental difference is.
Today - what impact does a 5am start and a change in diet really mean to your work life?
This Focus Friday I want to look at getting your focus aligned with what you're doing in 2020.
This Sales Thursday I wanted to discuss some traits that all entrepreneurs suffer from at different times... and of course, in line with my 2020 mindset, I'm throwing in a wolf analogy for us all.
Dropping a day later than intended here are my 11 habits to form to work smarter and improve my performance in 2020.
This Tactic Tuesday I want to elaborate on the ideas I discussed in yesterday's podcast and look at how to begin to put a pack together that will allow you to grow quickly.
Hi, and welcome back to Unlimited.
Today I wanted to try and explain why in 2020 I'm going to be less bear and more wolf.
In the last podcast of the year I wanted to share my thoughts on how best to focus yourself for 2020. I look forward to catching up with you all again on 6th January.
Being authentic - the most important sales tactic of all, and the one that will make 2020 your best ever year in terms of sales. This is the hardest thing to be, but the base on which all other sales strategies and tactics must be built.
If you want to change your life, then more than achieving goals or sales targets you need to improve yourself. Don't look at New Year's Resolutions - look at creating habits that will help you be the person you want to be, and the person that can achieve those goals
Today is the simplest of tasks, that guarantees your business has a fighting chance throughout the year, and yet so few people do it... well today's the day you become one of the successful few.
The philosophy of the most powerful element in the world should power you through this next decade. Learn what it is...
We have a (hopefully neutral) objective look at the two sales approaches that each of the political parties have taken in this election, along with a brief summary of both and see what lessons we can learn from them
Now is the best time of year to build lots of positive PR for your company, in a way that perhaps you haven't thought of before. PS Apologies I'm a bit all-over-the-spot in this today, I'm a bit under the weather.
This Focus Friday I'm sharing my quick fix for dealing with the distractions of all the external stressors on at the moment - things like the election, climate change and Christmas - and staying focused on my work.
80% of your success in sales comes down to this one thing. Do you have it? Do you create it?
Todya on Worksmart Wednesday I look, albeit a little too late, at the Eisenhower Matrix and how to use it cut out those time-wasting tasks.
Today I was going to talk about political marketing tactics... but I couldn't do it without getting far too deep into the actual politics of it all. So I'm talking instead about one element that we can take from the politicians and use to make our business successful.
Being a victim is a great reason for not being where we want to be - but it is also a barrier to us getting there. Time to challenge it.
Today on this 50th podcast I wanted to talk openly about how I'm planning to deal with my own eco-anxiety after finding it has disrupted my work and affected my focus in recent months. It's a bit unstructured and apologies for some of the sound issues.
We've all done it, discounted our original price to land the sale without thinking about the impact. Well, today I'm going to talk about how you should approach this situation.
Today I just share a little bit about Deep Work as I begin to look into Cal Newport's book.
It is the one tactic that almost guarantees victory in any war - it's time to apply it to your business.
Change your friends, change your life. As advice goes it's damn harsh but is it an important way to change your mindset too?
It's not every business podcast that gets to use an ex-WWE wrestler in their title, so I thought I'd take the opportunity as I look at how watching his TV show last night turned around my mindset for planning next year.
It is the thing that small businesses seem to struggle with the most when selling. They are concerned about the price, they think dropping it will make the sale easier - I'm here today to tell you that it is never about price.
This week while trying to solve my issues with slower productivity on my less rigidly timetabled days I discovered something called the Pomodoro Technique...
As you are building your business it will be fraught with challenges that require effort to keep your belief in what you are doing and that you will succeed, so it only takes a small knock from an unexpected quarter to destroy your confidence. This morning, I thought Id look at how to shield your mindset from unexpected blows.
Today I wanted to discuss how to stay focused on delivering the best pitch you can when you know that you are one of several companies competing for the business.
Today I wanted to look at the traditional sales-person approach of agree with everything the customer says and give him what he wants, how it can ruin your business, and how turning it on it's head can be more profitable and more successful
Today I wanted to tell a fictional story that highlights how all too often we rush to technology to help us work smarter, but often the solutions are no improvement.
Are you ready to strike with the killer blows in 2020 that will dominate and destroy your opposition? Well, in today's Tactic Tuesday we torture a boxing metaphor a bit and look at a way of setting up 2020 to be a great year.
Often thinking about how we'd make things better in the future torpedoes our hopes of ever getting there. Listen to today's episode to see how.
Today while sat freezing my ass off in the office I wanted to talk about not letting circumstances be the reason for failure.
Today I've started thinking about how we as society view salespeople, how they view themselves and how it is robbing us all of a much-needed service.
I am a great procrastinator - today I look at how I'm trying to turn it to my advantage.
How different types of praise will lead you to succeed or to fail and how we should adjust our mindset accordingly.
This Focus Friday I took about one of the things we all do that ruins focus and productivity.
"Sales is a numbers game" is true BUT too many sales people try to sell indiscriminately and to as many people as possible. It's time to think like a wolf instead.
Today we're looking at 2 key practices that make the military special ops units efficient, focused and ensures they are constantly adapting and improving.
This Tactic Tuesday we discuss the importance of bringing your personality (or personalities of those in the business) through to the fore, and how much more it improves your bottom line.
Every entrepreneur I've ever met, including me, has at some time been guilty of sabotaging themselves with this mindset and costing themselves a lot of money.
Todya we look at Warren Buffett's famous 5/25 rule in helping us to achieve our goals, and then we apply it to our discussion on Vision Boards, and our Sunday Night Exercise that we discussed on Wednesday.
IF you do this thing first then you should never struggle to sell to your customers. It's as simple as that.
Today on Worksmart Wednesday I'm taking on the task of boosting my productivity with 1 simple 15 minute task that I'm going to stick with over the next few weeks. I'm looking forward to seeing what difference it makes to my efficiency.
Today I thought I'd talk about the most profitable marketing activity you can ever do, the one that takes the least effort, and the one that so very few people ever do, which continues to baffle me.
Today I wanted to talk briefly about my own experience with self-sabotage, to see if you do the same.
A potentially controversial one today - I look at why Vision Boards are bad, why the whole "manifestation" thing is flawed... and why i have a vision board anyway.
Our as-yet-unnamed Thursday section will deal with the sales process. Today we cover the 8 key steps in a sales process that we will build on moving forward. IF anyone has a good name for Thursday's segment (like Mindset Monday, or Focus Friday) then let me know.
I know many entrepreneurs and business owners have taken on Gary Vaynerchuk's HUSTLE philosophy, but I'm here to tell you that what you're doing when you 'hustle' is wrong. There is a better way.
On our first tactical Tuesday I get onto one of my pet hates... the cold approach on LinkedIn, how so many people do it badly and how to do it better.
As we start on this journey I want you to recognise that the difference between success and failure is down to belief. Not "manifestation" but in how everything you do and say, your approach, it all hinges on whether or not you believe it can be done in your head... whether you have the right mindset.
Following on from yesterday's podcast where we looked at a mentally healthy approach to goal-setting, today we look at the three elements that will keep you focused on your goals. Your own personal Vision Board, the company Vision Statement and the company Mission Statement - and how to create them.
I am certainly no expert on Mental Health, but today, on World Mental Health Day I wanted to talk about how I've seen Entrepreneurs sabotage their own mental health and happiness, and what I personally try to do to avoid those pitfalls. For real advice on managing mental health as a business professional I'd recommend www.thisiscalmer.com
In the next 5 minutes I will explain to you the secret to achieving even the most ambitious goals and targets in your life.
My goal with this podcast is to help us all become unlimited in our potential, both personally and professionally as entrepreneurs, or those with entrepreneurial spirit with an organisation. Today we're starting that journey.
Today I thought I'd answer a few questions I've had, and explain a little bit about me, the company I'm building and most importantly the podcast and how I hope it will help you as a n entrepreneur.
To conclude this week I wanted to look at the work of a team of neuro-scientists who were able to prove the true value of brand.
Once you've established what your brand values are then getting them well-known to millions of people doesn't have to be as expensive as you think. You've got to think outside the box like Red Bull did, and they built a huge brand off the back of it.
Today's episode we look at a simple exercise that will help you carry your brand values through to every touch point your customer experiences.
People always try and build brand values around who they want to be, or what they want their business to be... rather than what they are. This makes it hard to live up to and build an authentic brand. Whatever your values are, today we talk about how they could be your greatest asset.
Brands have to be authentic and to build an authentic brand you need to do this one thing...
In our first week on this podcast we've tried to cover some of the fundamental elements to success for entrepreneurs, albeit very briefly. Today we touch on the real secret sauce that adds the power to those fundamentals.
Today we look in brief at the 2 completely opposing ways to focus that you need to be a success.
Today I want to discuss a little bit about focus, which we'll pick up on in more detail tomorrow. The important thing today is to just think about it.
Today we look at the mentality needed to be successful in building a following online, and why so many people fail.
The most important lesson that I can ever teach an entrepreneur... and I'm giving it away in my first episode.
(PS - sorry about the production values on this one, but you'll know why if you listen)