THRIVE: Your Agency Resource: Recent Episodes
Kelly Campbell
Former digital agency owner turned Conscious Leadership Coach and Agency Growth Consultant, Kelly Campbell hosts THRIVE: Your Agency Resource, a video podcast for creative and tech leaders interested in the intersection of conscious leadership and agency growth. Sponsored by accessiBe.
On the series finale of THRIVE, Fereshta Ramsey talks with Kelly about their forthcoming book, HEAL to LEAD, and how our emotional history impacts the way we show up as leaders.
Fereshta Ramsey and I cover these points and more:
- Reflecting on the end of the podcast and creating space for future opportunities;
- The need for willingness and courage in trauma healing;
- Empowering clients to understand that the key to healing and growth is within;
- The epidemic of "not enoughness" in society; and
- The importance of self-actualization in personal and professional growth.
Be sure to listen back to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this final episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/podcast/
CONNECT WITH FERESHTA RAMSEY:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Kyle Prinsloo of FreelanceFam discuss the challenges of growing a business as a freelancer and how a community can make all the difference.
Kyle Prinsloo and I cover these points and more:
- Our initial journeys into freelancing and how it worked for us;
- The importance of connecting with like-minded peers who have similar goals;
- Misconceptions about the ideal business structure for freelancers and agencies;
- What makes a business successful for you individually; and
- Practical tips to be proactive and grow the business you want.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH KYLE PRINSLOO:
freelancefam.com (NOTE: this URL has a UTM attached to it)
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Alyson Caffrey discuss the critical nature of rest and time off for strategic agency growth.
Alyson Caffrey and I cover these points and more:
- Recognizing the signs of burnout in agency owners;
- Implementing breaks to set boundaries and prioritize self-care;
- The importance of intentionally building systems and processes;
- How to get started with a plan for rest as a business owner; and
- The benefits of taking time off to recharge.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH ALYSON CAFFREY:
Operations Agency
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Claire Hutchings discuss an innovative way to market your agency in 2024.
Claire Hutchings and I cover these points and more:
- What agencies get wrong when they think about their own marketing;
- How to avoid the spikes and drops in content by having a strategic plan;
- Creating a “hero moment” to help fuel your marketing and generate leads; and
- The first action to take to think about your marketing differently.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH CLAIRE HUTCHINGS:
Chime Agency
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Ben Guttmann discuss how we may be making our messaging unnecessarily complicated for our audience and how to address that.
Ben Guttmann and I cover these points and more:
- How we experience fluency in messaging as consumers;
- The difference between complicated and complex;
- Five design principles to achieve the goal of fluent messaging; and
- Focusing on benefits, not features, to resonate with an audience.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH BEN GUTTMANN:
Ben Guttmann
Simply Put: Why Clear Messages Win–and How to Design Them by Ben Guttmann (Amazon)
EP 73: Anti-Racism and Our Human Agency, with Ben Guttmann
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Josh Irons discuss the power of story to differentiate your agency from its competitors.
Josh Irons and I cover these points and more:
- How to extract differentiating factors for clients;
- The importance of focusing on your strengths as an agency leader;
- How outsourcing and partnerships support agency growth; and
- Building a symbiotic relationship with a white-label partner.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH JOSH IRONS:
River Avenue Digital
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Nate Freedman discuss collaborating with your so-called competition to increase referrals, business growth, and relationships.
Nate Freedman and I cover these points and more:
- Why we should lean into collaborating with competitors;
- The power of connecting with competitors to refer business;
- How a competitor connection may actually lead to an acquisition; and
- The impact white label partnerships can have on business growth.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH NATE FREEDMAN:
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Adrian Koehler discuss the roles that self-leadership and healing play in helping agency owners become better leaders.
Adrian Koehler and I cover these points and more:
- Why taking responsibility is important in self-leadership;
- How ego plays into our survival, and how we can overcome but not escape it;
- The role of childhood trauma in a leader's ability to regulate emotions;
- Ways in which leadership is a healing journey for us and our teams; and
- How important it is to ask for help and support as leaders.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH ADRIAN KOEHLER:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Nikki Rausch discuss how the art of selling is fundamentally about developing mutually beneficial relationships.
Nikki Rausch and I cover these points and more:
- How sales is a collaborative conversation with another person;
- What NLP is and how it’s used in business development;
- A step-by-step framework for creating ease in a sales conversation;
- How to be flexible in the business development process; and
- Five steps in business development and which is most missed.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH NIKKI RAUSCH:
Sales Maven
Free Training
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Dante Pannell discuss what it means to prioritize a healthy, disciplined mindset so you can show up as an authentic leader.
Dante Pannell and I cover these points and more:
- How discipline can be a gateway to freedom;
- Understanding the through-line between your values and how you operate;
- The importance of trusting yourself to truly show up as you;
- How monotasking vs. multitasking can help create discipline; and
- How to create a gentle onramp for becoming a more disciplined leader.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH DANTE PANNELL:
Careots
Wellbeing at Work
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Kat Kennan unpack the importance of trauma-informed marketing and discuss practical ways to start thinking differently about your clients’ creative campaigns.
Kat Kennan and I cover these points and more:
- What is trauma-informed marketing, and why is it important?;
- Clear examples of brands that market through a trauma-informed lens;
- Cementing brand loyalty by making your customers feel seen;
- Trauma-informed marketing as a company responsibility; and
- The starting point for agencies to implement trauma-informed marketing.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH KAT KENNAN:
Radical Customer Experience
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Kristy Yoder discuss how leaders can delegate tasks effectively by empowering new or existing team members and setting them up for success.
Kristy Yoder and I cover these points and more:
- Why agency leaders talk themselves out of delegation;
- How to start delegating if you’re unfamiliar or if it feels easier to do things yourself;
- Deciding on your non-negotiables when you are looking to hire someone;
- Effectively communicating feedback so that you and your team feel supported;
- Creating collaborative SOPs to set your team up for success; and
- How to know when a virtual assistant is a feasible option.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH KRISTY YODER:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Jeffrey Shaw discuss how personal development strategies help us to increase our capacity to grow our creative agencies.
Jeffrey Shaw and I cover these points and more:
- How personal development work increases our capacity;
- The difference between following your passions versus doing what you’re great at;
- What “the deserving ceiling” is and how it impacts our work;
- The cross-section of entrepreneurship and personal development;
- How to expand beyond your goals or what you think you deserve; and
- The number one reason why people go into business for themselves.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH JEFFREY SHAW:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Jarrett Thomas discuss the level of intention and authenticity needed to create reciprocal business relationships.
Jarrett Thomas and I cover these points and more:
- Why outdated sales tactics and methods no longer work;
- Creating connections with people to generate more revenue;
- The biggest challenges in sales today;
- The importance of authenticity in content marketing;
- Why relationships are the key to an effective ‘sales process’; and
- What happens when there is an abundance of leads coming in.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH JARRETT THOMAS:
OTB Digital
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Marquis discuss how agencies can build culture through efficiency instead of feeling like they are at odds with one another.
Marquis Murray and I cover these points and more:
- What we miss out on by thinking of culture and efficiency as competing options;
- How to notice moving back toward old patterns and how to adjust;
- The power of saying ‘no’ to protect your mental health and leading by example; and
- What you can start implementing to build your agency’s culture through efficiency.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH MARQUIS MURRAY:
Ditto
YouTube
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Martin Palethorpe discuss how agency leaders can go deeper on their journey toward more conscious leadership.
Martin Palethorpe and I cover these points and more:
- What “conscious leadership” means, and how it influences many aspects of our lives;
- How agency leaders can practice conscious leadership with their clients;
- The role that fear plays in our journey as awakening leaders;
- How 70% of our work is about unraveling the grip of trauma; and
- Common mistakes people make when trying to live a more conscious life.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH MARTIN PALETHORPE:
Conscious Leaders
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Lola Bakare discuss what is actually at the core of responsible marketing for agency leaders today.
Lola Bakare and I cover these points and more:
- Creating a positive ripple effect with responsible marketing that lives on past the event;
- Realizing the opportunity we have as marketers to make the world better;
- Understanding what it looks like to include the underserved or ignored with our marketing;
- What happens when brands choose to ignore responsible marketing; and
- How good marketers can respond when they are being met with resistance from lea
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH LOLA BAKARE:
be/co
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Brad Williams of North Node Consulting explore how astrology can play a role in helping leaders ground into their innate gifts and better harness the wisdom of their teams.
Brad Williams and I cover these points and more:
- How astrology makes sense of the order and chaos in our lives;
- Using your team member’s age or birth chart to better understand them;
- Ways that leaders can use their own chart to be organically of service to our teams; and
- What to consider if you're curious about astrological assistance as an agency leader.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH BRAD WILLIAMS:
North Node Consulting
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Lisa Bragg discuss how being even more authentic leads to magnetizing the right connections and attracting ideal clients.
Lisa and I cover these points and more:
- Realizing that there are multiple ways to grow an agency authentically;
- The importance of self-advocacy when talking to your prospective clients;
- Why agency leaders should be focused on earning trust instead of building trust;
- How to open the line for authentic communication early to ensure client happiness; and
- Earning trust with your clients and your team members as an agency leader.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH LISA BRAGG:
Website
Listener Gift
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Chris Bantock discuss extracting owners from their agency to create more space for agency leader independence.
Chris Bantock and I cover these points and more:
- Why people fall into the trap of being in the day-to-day of running an agency;
- How to transition from founder to agency owner to visionary leader;
- Strategically extracting yourself from the business based on your long-term goals;
- The importance in creating a self-sustaining leadership team within your agency; and
- Why peer community is powerful in supporting agency owners toward their goals.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH CHRIS BANTOCK:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Gretchen Pisano of pLink, discuss the complex journey of leadership and how agency leaders can accelerate positive change among their teams.
Gretchen Pisano and I cover these points and more:
- Why leaders, as high achievers, tend to get in their own way;
- How to create positive change after recognizing how our trauma shows up as leaders;
- The importance of understanding post-traumatic growth as part of the journey;
- Recent research on the impact that leaders have on others; and
- How we can begin to accelerate positive change within ourselves and organizations.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH GRETCHEN PISANO:
pLink
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Corey Quinn discuss how saying no to non-ideal prospects is a business development strategy that allows you to scale your agency responsibly.
Corey Quinn and I cover these points and more:
- How agencies can better serve their clients when they specialize;
- What to do when current clients ask for things outside of your agency’s expertise;
- How variability reduction in your offerings allows you to scale more efficiently; and
- Why saying no is a foundational strategy — regardless of economic cycles.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH COREY QUINN:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Nicole Lewis-Keeber discuss how past big “T” and small “t” trauma impacts how we lead our agencies.
Nicole Lewis-Keeber and I cover these points and more:
- Why leaders’ reactionary behavior is rooted in trauma;
- How childhood trauma can act as a runway for more trauma in our lives;
- The correlation between trauma and our attraction to entrepreneurship; and
- Ways in which trauma manifests in business, especially around self-value and self-worth.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH NICOLE LEWIS-KEEBER:
Medium
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Melissa Morris discuss the operational issues that can lead to overwhelm for agency owners and how they can be addressed.
Melissa Morris and I cover these points and more:
- How burnout in business can impact your clients, team, and the growth of your agency;
- The bottleneck that happens when the agency owner is the sole point for answers;
- Siloing internal and external communication to better support teams and clients;
- How creating SOPs can sustainably reduce the problems behind bottlenecks.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH MELISSA MORRIS:
Your Agency Authority
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Rhoan Morgan discuss fear around economic downturn, the nuances of business development, and why transparency in agency revenue makes a big difference.
Rhoan Morgan and I cover these points and more:
- How to show up in a sales conversation with integrity;
- The importance in being comfortable with external influences that are out of your control;
- The ways that revenue goal transparency can empower your team;
- Tackling fear around economic downturn, and how to make better decisions around it.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH RHOAN MORGAN:
DemandLab
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Khushbu Doshi discuss how creative, media and tech agencies can improve client retention with an aligned account services team.
Khushbu Doshi and I cover these points and more:
- The importance of account managers and project managers working side by side;
- How empathy can actually improve your client services.
- Why creating synergies between sales and the account team is crucial;
- Understanding the point of contact when working with a white-label agency.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH KHUSHBU DOSHI:
E2M Solutions
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Khalil Stultz discuss the process of selling or acquiring an agency, and how to communicate to your team.
Khalil Stultz and I cover these points and more:
- Focusing on growth through strategic partnerships to catapult business growth;
- The things acquirers look for when vetting an agency to buy;
- What to consider if selling your agency is part of your exit strategy;
- Potential options for effectively communicating a transition with your team.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH KHALIL F. STULTZ:
I Know A Guy
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Caleb Clark of Hook and Ladder dive into the pragmatism of a people-first approach to agency leadership.
Caleb Clark and I cover these points and more:
- The power of creating collaboration within your team and the teams you work with;
- How core values can have an impact on the team, when turned into applicable phrases;
- What a people-first approach looks like at the start of the hiring process;
- The ways that people-first works differently than client-first or profit-first.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH CALEB CLARK:
Hook + Ladder
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Jason Debiak of Paper Tiger discuss the journey of becoming the Chief Creative Officer at your agency, as well as the self-awareness you can develop and impact you can make as a leader.
Jason Debiak and I cover these points and more:
- His career evolution as co-founder and lead designer to now Chief Creative Officer (CCO);
- Challenges surrounding delegation and elevating the work of your team;
- Taking an intentional sabbatical to help with relinquishing control over tasks;
- The importance of clearly communicating your needs as a leader.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH JASON DEBIAK:
Paper Tiger
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Marko Pavicic of Unity Method discuss how agency growth can be linked directly to neuroscience.
Marko Pavicic and I cover these points and more:
- Why many agency owners believe that the market isn’t big enough for them;
- Translating energetic magnetism into business growth;
- What happens on an unconscious level when we meet someone who’s in alignment;
- Feeling empowered around how our interactions impact our physical and mental health.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH MARKO PAVICIC:
Unity Method
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Erik Kockum, co-founder of SNASK discuss what’s required for true creativity within agencies, and how your values and culture directly influence creative output.
Erik and I cover these points and more:
- The two inherent components of creativity that guide agency growth;
- How empathy and vulnerability positively influence agency culture;
- Ways to bring creativity into everyday life, not just while working.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH ERIK KOCKUM:
Behance
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Nate Shalev discuss the importance of understanding the identities of your employees as part of an inclusive agency culture.
Nate and I cover these points and more:
- The importance of matching your values and mission with your actions as a leader;
- How pronouns can be used to affirm someone’s identity;
- Addressing someone who struggles with using pronouns;
- The business benefits of an inclusive culture.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH NATE SHALEV:
Revel Impact
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Flory Wilson discuss how agencies can ensure that they are providing truly equitable benefits for reproductive health for all of their employees.
Flory Wilson and I cover these points and more:
- How companies can support their employees around reproductive health care;
- Data that supports why this needs to be addressed urgently;
- Ways to evaluate the policies within your agency to ensure they are equitable;
- How companies can further support their employees beyond what’s been discussed.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH FLORY WILSON:
Gender IDEAL
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
LINKS MENTIONED:
B the Change Article
Protect Reproductive Health
Gender IDEAL
On this episode of THRIVE — sponsored by accessiBe — Kelly and Stephan discuss how deliberate practice is the secret to sustained behavioral change and how that drives agency growth.
Stephan and I cover these points and more:
- Our perception, or understanding, of our people as agency leaders;
- Questions we can ask ourselves in order to be better leaders;
- How emotional regulation and conscious awareness helps us effectively communicate;
- That turning interpersonal conflict into generative collaboration drives growth.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH STEPHAN WIEDNER:
Noomii
Zarango
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Amanda discuss how agencies can be changemakers for inclusivity in the world.
Amanda and I cover these points and more:
- Dispelling the myth that accessibility is a niche market;
- The three things agencies can do to be more accessible;
- Solutions available for agencies to create more accessible websites;
- The most significant benefit for agency leaders today.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/, and https://accessibe.com/thrive
CONNECT WITH AMANDA KANNERS:
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Tony Cope of Myriad discuss creativity as a force for good, and how surviving traumatic events in life have impacted his agency’s work.
Tony and I cover these points and more:
- How Tony’s active shooter event experiences altered his work in the world;
- Why the projects we do at our agencies have to matter;
- The personal perspective on truth in storytelling;
- What influences and motivate Tony’s mission in life and at his agency;
- How to define success, and how truth and empathy impact that definition.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH TONY COPE:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Julia McLaughlin discuss the positive impact that review management services can create for digital agencies.
Julia McLaughlin and I cover these points and more:
- The difference between running an agency and founding a SaaS platform;
- The direct result your clients can see when they get positive reviews;
- Why review management is a foot-in-the-door strategy that leads to upsells.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH JULIA MCLAUGHLIN:
Review Robin
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
LINKS MENTIONED:
Ep 8 - Overcoming Sales Objections with Kevin Campbell
On this episode of THRIVE — sponsored by accessiBe — Kelly and Arthur Woods discuss best practices in hiring for diversity, starting with the goal-setting measures and the strategy that ensures successful outcomes.
Arthur and I cover these points and more:
- Where to start if your goal is to hire more diverse humans;
- Why organizations need a DEI strategy and goal-setting measures before they hire;
- How to identify the root of the diversity issues within your agency;
- Where we got off course in terms of seeing inclusion as a way of being;
- Why hiring one diverse candidate won’t solve systemic issues;
- The kind of commitment that’s required of agency leaders.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH Arthur Woods:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly is joined by Dan Englander to discuss leveraging human connection in your outbound sales strategy in order to create trust.
Dan and I cover these points and more:
- The two different mindsets to sales and why it’s important to distinguish between them;
- How to merge both old and new mindsets in order to increase performance and efficiency;
- How to create a hot list, and how many prospects to target at a time;
- Why doing outbound differently allows us to not worry about spamming or our reputation;
- How to interrupt patterns while remaining personal;
- How outbound email and LinkedIn conversations translate into sales.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH DAN ENGLANDER:
Sales Schema
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Shawne Mitchell talk about how to surrender as a leader, as well as how accessing states of transcendence can be a gamechanger for your leadership style.
Shawne and I cover these points and more:
- The new model of transcendental leadership and how it works;
- The role that connection to nature plays in reaching this higher level of transcendence;
- What deep listening is, and how it works in connection with your leadership style;
- Where to start to access these states of being and transcendence.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH SHAWNE MITCHELL:
Book
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Trenton Moss talk about how to cultivate more meaningful interactions between the people within your agency.
Trenton Moss and I cover these points and more:
- How Trenton nearly went bankrupt in business, and how he emerged stronger;
- The value in how you make people feel, and how that benefits your client relationships;
- The decision-making criteria he uses based on Collaboration, Trust and Empowerment;
- How teaching basic skills spilled over into personal lives and increased revenue.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH TRENTON MOSS:
Buy His Book
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Galen Low talk about what agency leaders can learn about servant leadership from their digital project managers.
Galen Low and I cover these points and more:
- Defining servant leadership within an agency setting;
- Why most agency leaders fail to see their DPMs as leaders;
- Some of the perceptions around project management that need to be reframed;
- The importance of curiosity as it relates to leaders checking in with their DPMs.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH GALEN LOW:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Rhodes Perry discuss how each agency leader can transform their culture into one of belonging and inclusion over time.
Rhodes Perry and I cover these points and more:
- How Rhodes felt the challenges he faced in the beginning of his career led to his work;
- Why self-actualization is so powerful and how to examine ourselves to be better leaders;
- What the deeper reason of why DEI work fails, and the most common pushbacks;
- Examples of how this work is never done, and why it’s a decades’ long experience;
- Taking the risk to utilize the courage to share your story in order to model vulnerability.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH GUEST NAME:
Website
Podcast
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and LaTonya Wilkins discuss how to lead by building psychologically safe relationships within your agency.
LaTonya Wilkins and I cover these points and more:
- The dominant leadership standards in traditional workplace environments;
- Toxic and Surface leaders, and how each exhibit and perform;
- What it means to lead below the surface, based on LaTonya’s 3 pillars;
- Why showing up and accessing empathy is important as a leader, and how to do so;
- LaTonya’s vision and how she perceives the changes in the workforce as time goes on.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH GUEST NAME:
Website
Book
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Massimo Backus discuss emotional awareness in order to mindfully ride the waves of high-highs and low-lows in agency leadership.
Massimo Backus and I cover these points and more:
- What self-compassion looks like in business management and leadership;
- The most common reason why people fall short when it comes to self-compassion;
- How meditation has been glorified as a to-do list task, instead of just being;
- The impacts of self-compassion and emotional reflection, beyond just ourselves;
- The correlation between self-compassion and self-love;
- Why you may want to get used to, and use, “love” in the workplace.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH Massimo Backus:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Dorie Clark discuss the power in saying no to things that don’t make sense for you, and how to strategically position yourself as a long game thinker for the benefit of your agency.
Dorie Clark and I cover these points and more:
- How saying yes to everything means being average at everything;
- Understanding the waves, or phases, of what to focus on right now;
- The questions you can ask yourself to help with strategic patience;
- The overarching idea of savoring the success in your business or agency.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH Dorie Clark:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Melanie Chandruang discuss both the connection and distinction between the people within our agency and our operational strategy.
Melanie Chandruang and I cover these points and more:
- Why agencies struggle to understand and fully grasp what “operations” means;
- The top operational challenges agencies are facing within the last few years;
- The benefits of putting our people first because our people are our product;
- Why the future of agency operations is not about tools.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH Melanie Chandruang:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Michael Anthony discuss how it is both imperative and paradoxical to unravel past coping mechanisms in order to be good leaders.
Michael and I cover these points and more:
- How trauma is the theft of identity, not the experiences we have;
- How Michael discovered agency through a look in the mirror while hitting rock bottom;
- The greatest leadership skill Michael ever learned through his corporate job;
- Why downstream mistakes are usually the leader’s responsibility;
- Filtering your leadership style through your values, and why it’s so important.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH MICHAEL ANTHONY:
Website
Blog
Book
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Manish Dudharejia discuss the continuous need for additional agency resources and the benefits of a white label partnership solution.
Manish and I cover these points and more:
- The skepticism agencies often have around outsourcing;
- The benefits of working with a white label team you trust;
- How agencies typically determine a partner’s fit into existing ecosystems.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH MANISH DUDHAREJIA:
Website: Get 20% off your first month of services!
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Rachel Roberts Mattox discuss how an agency leader’s self-development work can significantly change culture and business trajectory.
Rachel and I cover these points and more:
- How some of us hide behind long work hours as a means of distraction from ourselves;
- The veneer of hustle and achievement—and how unpacking that changed her agency;
- Practicing conscious leadership herself and developing her team is improving the unit.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH Rachel Roberts Mattox:
Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by accessiBe — Kelly and Gina Hayden talk about how to identify gaps in our leadership style in order to deepen connection and create more meaningful impact.
Gina and I cover these points and more:
- What we mean by “effective leadership”;
- The differences between a conscious leader’s and wounded leader’s characteristics;
- How to help leaders define their leadership;
- How we are being forced to evolve as leaders, regardless of business size.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH Gina Hayden:
Website
Conscious Leadership Institute
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
LINKS:
The consciousness quotient: https://www.consciousness-quotient.com/
The Power of Purpose by Richard Leider
The Ikigai Framework
On this episode of THRIVE—sponsored by accessiBe—Kelly talks with Joshua Basile, a C4-5 Quadriplegic who shares his inspiring story and life's work as an advocate for web accessibility. Together, they uncover the opportunities that inclusivity provides for agencies worldwide.
Josh and I cover these points and more:
- How Joshua’s traumatic accident ignited a passion for making every word count;
- What it means to be website and tech-inclusive for all abilities;
- How DEI (Diversity, Equity, and Inclusion) has been lacking accessibility;
- Why accessible sites are good for business.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://accessibe.com/thrive
CONNECT WITH Joshua Basile:
accessiBe
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this final episode of THRIVE for 2021 — sponsored by Workamajig — Kelly and Liz Ricca of Big Duck dive into the details of how the agency recently transitioned to employee ownership.
Liz Ricca and I cover these points and more:
- What a worker-owned cooperative is, and what that may look like;
- Why this business model has been an underconsidered option for agencies;
- The importance of trust amongst the leadership team in a worker-owned cooperative;
- Liz’s personal takeaways from the transition at Big Duck.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://thrive.buzzsprout.com/
CONNECT WITH Liz Ricca:
Big Duck
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Rafi Glantz of accessiBe discuss web inclusivity and accessibility, what it means to people with disabilities, and why it should matter to us all.
Rafi Glantz and I cover these points and more:
- Why inclusivity and accessibility matter on the web;
- The difference between native accessibility and integrated accessibility;
- Why being inclusive and accessible should matter to all agencies;
- Get a free website accessibility report at https://accessibe.com/thrive.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://thrive.buzzsprout.com/
CONNECT WITH Rafi Glantz:
accessiBe
Free Web Accessibility Report:www.accessiBe.com/ace
Agency Partner Program: www.accessiBe.com/thrive
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Laura Tolhoek discuss the importance of your employer brand and how it impacts hiring, recruitment, and more.
Laura and I cover these points and more:
- The meaning behind employer brand and why it’s important;
- Story intersection between the agency brand and the employer brand;
- Things that would negatively affect an employer brand;
- HR policies and practices that are necessary for creating that brand.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/
CONNECT WITH LAURA TOLHOEK:
Essential HR
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Dr. Steve Yacovelli discuss how agency leaders can foster internal and external change that is both inclusive and impactful.
Dr. Steve Yacovelli and I cover these points and more:
- What change management means and how it’s different than related organizational disciplines;
- How we set ourselves up to fail by what we focus on;
- The top three strategies for agency leaders to build resilience.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/
CONNECT WITH DR. STEVE YACOVELLI:
Pride Leadership Book
Top Dog Learning Group
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Brandon Wilson discuss the impact of sabotage on our leadership pursuit and how to overcome it when it’s present both around and within us.
Brandon and I cover these points and more:
- How we need to broaden the definition of sabotage to better understand it;
- The four horsemen of sabotage and how to recognize them quickly;
- Examples of leaders who had the discipline to succeed despite sabotage;
- How persistent and evasive sabotage can be—and how not to fall victim to it.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/
CONNECT WITH BRANDON WILSON:
Wilbron
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Ilise Benun discuss the disconnect between the value of business services and the value of the person selling them. They give actionable steps to get more comfortable having the money conversation with prospects and clients.
Ilise Benun and I cover these points and more:
- Common struggles that agency owners deal with around money;
- The Proposal Oreo Strategy to help you talk about money during sales calls;
- How to guide the discovery conversation to further test the client’s readiness;
- Recommendations for creatives who are looking to improve their money conversations;
- Healthy tension and difficult conversations build lasting client relationships.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/
CONNECT WITH ILISE BENUN:
Marketing Mentor
The Marketing Mentor Podcast
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
LINKS MENTIONED:
Book - Worth It, How Getting Good at the Money Talk Pays Off
Book - The Creative Professional's Guide to Money
Thrive Ep 90 - Winning an RFP with Playfulness, with Sophia Story
On this episode of THRIVE — sponsored by Workamajig — Kelly and Sarah Hawley discuss how remote work not only allows you to create a more conscious culture, it also ensures greater alignment within your business relationships.
Sarah Hawley and I cover these points and more:
- How remote work allows us to unpack unconscious bias during hiring;
- What conscious culture means and some examples of it in the workplace;
- How authentically expressing your culture draws in the right people for your team;
- The importance of your team’s voices and input in creating conscious culture.
To learn more about Growmotely, go to https://growmotely.com/thrive
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH SARAH HAWLEY:
Growmotely
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Chris McLean discuss boundaries, setting the right example as leaders, and the possibility of eliminating burnout at agencies.
Chris McLean and I cover these points and more:
- the balanced relationship between personal development and business development;
- as leaders, we need to model behavior that discourages burnout;
- why boundaries actually make us more productive;
- how we can eliminate burnout for ourselves and our teams;
- actionable first steps to take to impact the culture in your company.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/
CONNECT WITH CHRIS MCLEAN:
Website
The Peak Performance & Predictable Growth Podcast For Agency Owners
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Debra Sunderland discuss what conscious leadership is and why more creative agency owners are waking up to it right now.
Debra Sunderland and I cover these points and more:
- how deep inner work translates into conscious leadership;
- what conscious leadership is and how is it shows up;
- how we move away from excellence, which is killing us, into genius;
- tools you can use to help you come back to your center.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/
CONNECT WITH DEBRA SUNDERLAND:
Sunderland Coaching
Conscious Leaders
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Jennifer Briggs discuss how creative firms can use employee stock ownership plans (ESOPs) or co-ops as a business model, both demonstrating equity and planning for succession.
Jennifer Briggs and I cover these points and more:
- the basics of an Employee Stock Ownership Plan;
- how employee ownership can show up in a brand’s relationship with their customers;
- the impact that an ESOP’s brand strategy can have on the growth of the company;
- examples and resources to help creative firms decide what will work best for them.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/
CONNECT WITH JENNIFER BRIGGS:
Mosaic Creation
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
LINKS MENTIONED:
Douglas Holt
Butler/Till
Trebuchet Group
The Beyster Institute
On this episode of THRIVE — sponsored by Workamajig — Kelly and Iris Shoor talk shop about how Oribi takes the guesswork out of customer journey analytics and campaign attribution to help agencies improve performance and retain clients.
oribi.io/thrive: 7-day free trial + Get 20% off your first 3 months using code THRIVE at checkout
Iris Shoor and I cover these points and more:
- As marketers, we want the ability to be more agile in the work that we do;
- How Oribi allows you to improve the customer journey without needing developers;
- Existing and planned integrations with marketing tools for a better attribution overview;
- Retaining your clients by better understanding (and converting) their customers.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I love hearing your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/
CONNECT WITH IRIS SHOOR:
Oribi
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Juan Cortés discuss how creative and technology agency owners typically think about diversity and inclusion as it relates to attracting and retaining team members, but there are many other opportunities for us to create conscious inclusion.
Juan Cortés and I cover these points and more:
- How we can educate ourselves about those around us who are different than us;
- What we mean when we say “conscious inclusion”;
- Larger ethical and business reasons to consider focusing on conscious inclusion;
- Ways that smaller agencies can still create ERGs that work for their company;
- Impacts of conscious leadership in AI and machine learning.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://thrive.buzzsprout.com/
CONNECT WITH JUAN CORTÉS:
Matter of Culture
Conscious Leaders
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
LINKS MENTIONED:
Harvard’s Implicit Association Test
The Role Of Bias In Artificial Intelligence
What Do We Do About the Biases in AI?
On this landmark episode of THRIVE — sponsored by Workamajig — Kelly and Mo Gawdat discuss how and why slowing down actually allows you to get further in both your life and agency.
Mo Gawdat and I cover these points and more:
- That happiness is actually highly predictable and can be summarized in an equation;
- How grief can catapult us into creating change for the world around us;
- What slowing down means for your life and all aspects of the way you want to live;
- The power of slowing down and examples that prove this.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH MO GAWDAT:
Solve for Happy
Slo Mo Podcast
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Charlotte Ellis Maldari discuss how creative agencies can demonstrate to prospects that they are the best choice, as opposed to being held back by peer comparison.
Charlotte and I cover these points and more:
- Where fear and self-limiting beliefs truly come from;
- The benefits of running a smaller agency and how you can;
- How to establish boundaries with prospects from the onset.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH CHARLOTTE ELLIS MALDARI:
Kafeen Club
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Lee McKnight Jr. discuss the most effective ways to interact with prospective clients in order to set you apart from your competition, make your sales process more human, and win more business.
Lee McKnight Jr. and I cover these points and more:
- Examples of follow-up email that tend to be problematic;
- Specific ways that work to establish rapport, build trust, and add value;
- Whether or not it’s worth building trust at the top of the sales funnel;
- How to reframe your follow-up (and scarcity) mindset.
Examples of ways to follow-up that don’t include “checking in”:
- Don’t always sell in your email. Share value instead.
- Snail Mail
- Personalized Video Demo (video or screenshare)
- LinkedIn Voice Memo
- Have a book shipped to their home
- Share a relevant blog post or podcast episode
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH LEE MCKNIGHT JR.:
RSW/US
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
LINKS MENTIONED IN THIS EPISODE:
The DSM Group
On this episode of THRIVE — sponsored by Workamajig — Kelly and Chip Griffin discuss how intentionally building your agency leads to more personal happiness and more business growth.
Chip Griffin and I cover these points and more:
- What each agency owner wants from their business is very different;
- Fundamentally, you learn more from your failure than from your success;
- Set your intentions with the AIM-GET Framework
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH CHIP GRIFFIN:
Small Agency Growth Alliance
CONNECT WITH KELLY CAMPBELL:
LinkedIn
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Barbara Mutedzi discuss where to begin on the journey toward self-awareness, and how healing allows you to become a more effective leader.
Barbara Mutedzi and I cover these points and more:
- How blind spots invite us to increase self-awareness
- The power of trusting our own intuition in business
- Ways to start healing historical trauma that’s impacting your personal and professional growth
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH BARBARA MUTEDZI:
Design Your Life Foundation
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Ty Fujimura, Founder of Cantilever, discuss breaking out of your own mental model to relinquish control and start trusting your team.
Ty Fujimura and I cover these points and more:
- The reality between what we view as ‘a successful agency’ and what goes on behind the scenes;
- Ways in which we sabotage ourselves by not pricing our worth and the value we provide to our clients;
- Benefits to individual team members when we trust and empower them.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH TY FUJIMURA:
Cantilever
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Maggie Patterson, founder of Scoop Studios, discuss the myths that exist around running an agency and how to trust your instincts as a leader.
Maggie and I cover these points and more:
- The issue with one-size-fits-all growth courses geared toward agency owners
- The myth that we have to offer a full suite of services in order to get business
- The importance of advocating for yourself and designing the business you want
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH MAGGIE PATTERSON:
Scoop Studios
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Madeline Pratt discuss how we, as business owners and leaders, can create a company that is aligned with our greater purpose and the equity we want to see in the world.
Madeline and I cover these points and more:
- Why now is the right time for business owners to bring forth their true brand;
- Making your mark in a way that’s differentiated — and doing that from a place of authenticity;
- Examples of how we might embody the purpose and equity we want to see.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH MADELINE PRATT:
Fearless Foundry
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Liston Witherill discuss how agency leaders can serve their prospective and existing clients with a diverse content mix that’s rooted in relevance and integrity.
Liston and I cover these points and more:
- There are so many ways to amplify your visibility and add to the top of your funnel
- Diversifying your marketing with podcasts, networking, and paid advertising
- Integrity in sales and creating content is the key
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH LISTON WITHERILL:
Serve Don’t Sell
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Rachel Renock, CEO and Co-Founder of Wethos, discuss strategic ways that creative leaders can work to dismantle toxicity within their organizations.
Rachel and I cover these points and more:
- what fueled the desire to dismantle workplace toxicity
- how agency owners can address their own potential to perpetuate cultural toxicity
- concrete examples of what effective conscious leadership looks like
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH RACHEL RENOCK:
Wethos
CONNECT WITH KELLY CAMPBELL
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Sophia Story discuss how to win a Request for Proposal by being playful. Forty percent of big brands are actively looking for smaller agencies this year because they’re more nimble, can push creative boundaries and tend to think outside the box in their work.
Sophia and I cover these points and more:
- The pros and cons of RFPs and how they can be a necessary evil depending on vertical specialization;
- Sophia shares her recent experience in landing a top brand by using the proposal as a game;
- It’s okay to push back during the RFP process by asking for a conversation or letting the company know why you’re declining to respond.
Be sure to tune in to other episodes of THRIVE to learn how to become a conscious leader, grow your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH SOPHIA STORY:
3 Sided Cube
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Hilarie Viener discuss how to successfully pivot toward purpose. They share their own stories on how to look inward, discover your purpose, and embrace it in all aspects of your life and legacy.
Hilarie and I cover these points and more:
- What was fulfilling to you as a leader 5 or 10 years ago may not be what’s fulfilling to you now;
- How to figure out what makes you happiest and how to hone in on those in order to live a fulfilling, purpose-driven life;
- The differences and similarities between for-profit and non-profit business models.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @agencyscaler. And don’t forget to subscribe, rate, and review the podcast wherever you listen.
CONNECT WITH HILARIE VIENER:
Genius 100 Website
Viener & Partners Website
CONNECT WITH KELLY CAMPBELL:
Work with Kelly
On this episode of THRIVE — sponsored by Workamajig — Kelly and Tina Greenbaum, author of Mastery Under Pressure, uncover why fear is our greatest teacher. For creative leaders in particular, they share tools to initiate relaxation and to increase the probability of desired outcomes.
On this episode of THRIVE — sponsored by Workamajig — Kelly and fellow agency growth consultant, Jeff Meade focus on what will be most important for agency leaders to think about as we head into a new year.
The post EP 86: How Deep Listening Led to a Successful Pivot, with Marcel Petitpas appeared first on Kelly Campbell.
The post EP 85: Beyond Objectives and Key Results, with Wendy Nguyen appeared first on Kelly Campbell.
The post EP 84: Ensuring Stability for Digital Agencies, with Brent Weaver appeared first on Kelly Campbell.
The post EP 83: Remote Ritual and Agency Life, with Ezra Bookman appeared first on Kelly Campbell.
The post EP 82: Strategies for Curated Content and Resourcing, with Steve Pockross appeared first on Kelly Campbell.
The post EP 81: The Inflection Point of Data-Led Experience, with Todd Myers appeared first on Kelly Campbell.
The post EP 80: Delegate to Attain Work/Life Integration, with Nate Hirsch appeared first on Kelly Campbell.
The post EP 79: Bringing Awareness to Our Blind Spots, with Amira Alvarez appeared first on Kelly Campbell.
The post EP 78: Remote Team Success, with Ryan Malone appeared first on Kelly Campbell.
The post EP 77: How Emotion Dictates Our Behavior, with Kevin Perlmutter appeared first on Kelly Campbell.
The post EP 76: The Sustainable Money Mindset, with Robina Bennion appeared first on Kelly Campbell.
The post EP 75: Integrating Feminine + Masculine as Leaders, with Emily Soccorsy appeared first on Kelly Campbell.
The post EP 74: Where Fearless Negotiation Starts, with Mori Taheripour appeared first on Kelly Campbell.
The post EP 73: Anti-Racism and Our Human Agency, with Ben Guttmann appeared first on Kelly Campbell.
The post EP 72: Can Your Agency Withstand a Recession?, with Karen Auster appeared first on Kelly Campbell.
The post EP 71: How Will We Design the Future?, with Boyuan Gao appeared first on Kelly Campbell.
The post EP 70: Contracts, Compliance + COVID-19, with Audrey Glover-Dichter appeared first on Kelly Campbell.
The post EP 69: Planning During a Pandemic, with Drew McLellan appeared first on Kelly Campbell.
The post EP 68: Integrating Agency Leadership + Humanness, with Leslie Peters appeared first on Kelly Campbell.
The post EP 67: Designing Conversation, with Daniel Stillman appeared first on Kelly Campbell.
The post EP 66: Navigating Agency Life Transitions, with Annie Scranton appeared first on Kelly Campbell.
The post EP 65: Workplace Transformation, with Lauren Bachynski appeared first on Kelly Campbell.
The post EP 64: Do You Know + Communicate Your Value, with Paul Boag appeared first on Kelly Campbell.
The post EP 63: Why Exploration Matters for Your Employees, with Erica Shieh appeared first on Kelly Campbell.
The post EP 62: Mind Training for Agency Leaders, with Anahita Moghaddam appeared first on Kelly Campbell.
The post EP 61: Overcoming the Overwhelm Loop, with Heather Yandow appeared first on Kelly Campbell.
The post EP 60: Why Clients End Agency Relationships, with Tricia Atkins appeared first on Kelly Campbell.
The post EP 59: What Is Your Leadership Story?, with Aaron Rose appeared first on Kelly Campbell.
The post EP 58: The Trust-First Mindset, with Jay Tinkler appeared first on Kelly Campbell.
The post EP 57: Why Deeper Connection Matters, with Chris Schembra appeared first on Kelly Campbell.
The post EP 56: Increase Deal Flow at Your Agency, with Dan Englander appeared first on Kelly Campbell.
The post EP 55: Peer Support for Agency Leaders, with Carl Smith appeared first on Kelly Campbell.
The post EP 54: The Evolution of Technology + Impact, with Dave Ho appeared first on Kelly Campbell.
The post EP 53: Soul Purpose for the C-Suite, with Kirk Souder appeared first on Kelly Campbell.
The post EP 52: Retaining Clients with Speed to Lead, with Robin Alex appeared first on Kelly Campbell.
The post EP 51: What Makes a Relationship?, with Joe Apfelbaum appeared first on Kelly Campbell.
The post EP 50: Exploring an Agency’s Harmonic Triangle, with Mike Belasco appeared first on Kelly Campbell.
The post EP 49: How to Optimize Conversions Before Go-Live, with Nitzan Shaer appeared first on Kelly Campbell.
The post EP 48: The Evolution of Facebook Advertising, with Kim Barrett appeared first on Kelly Campbell.
The post EP 47: Assessing Our Happiness as Agency Owners, with Becky Wang appeared first on Kelly Campbell.
The post EP 46: How to Pivot Toward Market Opportunity, with David Title appeared first on Kelly Campbell.
The post EP 45: Training Your Digital Project Managers, with Ben Aston appeared first on Kelly Campbell.
The post EP 44: How Team Trust Inspires Innovation, with Jay Melone appeared first on Kelly Campbell.
The post EP 43: The Future of Voice Technology in Marketing, with Matthew Gillen appeared first on Kelly Campbell.
The post EP 42: 5 Non-Closing Reasons to Follow Up, with Dan Morris appeared first on Kelly Campbell.
The post EP 41: Using Social as a Closing Tool, with Adam Brown appeared first on Kelly Campbell.
The post EP 40: Matching Brands and Agencies, with Robby Berthume appeared first on Kelly Campbell.
The post EP 39: Podcasting is the New Networking, with Matt Johnson appeared first on Kelly Campbell.
The post EP 38: Agile Agencies and the Importance of Culture, with Andi Graham appeared first on Kelly Campbell.
The post EP 37: Applied Empathy for Agencies, with Michael Ventura appeared first on Kelly Campbell.
The post EP 36: Relaunching Your Agency Website, with Christina Hagopian appeared first on Kelly Campbell.
The post EP 35: Alternative Agency Partnership Models, with Patrick Smith appeared first on Kelly Campbell.
The post EP 34: How to Disqualify Agency Prospects, with Dave Fischer appeared first on Kelly Campbell.
The post EP 33: Sales Openers vs. Closers for Agencies, with Dan Morris appeared first on Kelly Campbell.
The post EP 32: Better Presentations for Winning New Business, with Pat Quinn appeared first on Kelly Campbell.
The post EP 31: Top 3 Contractual Gaps for Agencies, with Sharon Toerek appeared first on Kelly Campbell.
The post EP 30: The Power of Positioning, with David C. Baker appeared first on Kelly Campbell.
The post EP 29: Righting Client Relationships, with Jodi Katz appeared first on Kelly Campbell.
The post EP 28: Demystifying Profitability, with Ryan Watson appeared first on Kelly Campbell.
The post EP 27: Onboarding Clients for Mutual Success, with Sara Bacon appeared first on Kelly Campbell.
The post EP 26: Self-Leadership Changes Agencies, with Scott Jeffrey appeared first on Kelly Campbell.
The post EP 25: Immediate Conversations, Not Forms, with Dan Murphy appeared first on Kelly Campbell.
The post EP 24: What is Compassionate Management, with Rena DeLevie appeared first on Kelly Campbell.
The post EP 23: Identify Unknown Prospects on Your Site, with Carol Luong appeared first on Kelly Campbell.
The post EP 22: Managing Creative Teams, with Karl Sakas appeared first on Kelly Campbell.
The post EP 21: Quiz Marketing for Agency Clients, with Josh Haynam appeared first on Kelly Campbell.
The post EP 20: Social Success for Agencies, with Carrie Kerpen appeared first on Kelly Campbell.
The post EP 19: Creating a Referable Brand, with Michael Roderick appeared first on Kelly Campbell.
The post EP 18: How to Sell and Exit Your Agency, with Jason Liggitt appeared first on Kelly Campbell.
The post Ep 17: Streamlining Your Entire Agency, with Ron Ause appeared first on Kelly Campbell.
The post EP 16: Simple Asks to Scale Your Agency, with Laura Fredricks appeared first on Kelly Campbell.
The post EP 15: Understanding Prospect Intent (AdWords), with Dr. Darren Carter appeared first on Kelly Campbell.
The post EP 14: Lead Gen for Agencies, with Alex Berman appeared first on Kelly Campbell.
The post EP 13: Post-Merger Agency Life, with Marc Sampogna appeared first on Kelly Campbell.
The post EP 12: Creating Change In Your Agency, with Adam Force appeared first on Kelly Campbell.
The post EP 11: From Cold Email to Close, with Travis Piepho appeared first on Kelly Campbell.
The post EP 10: What Makes a Great Agency Website, with Matt Kelley appeared first on Kelly Campbell.
The post EP 9: Balancing Life + Agency Ownership, with DJ Sharad appeared first on Kelly Campbell.
The post Ep 8: Overcoming Sales Objections, with Kevin Campbell appeared first on Kelly Campbell.
The post Ep 7: How to Sell Retainers, with Douglas Lim appeared first on Kelly Campbell.
The post Ep 6: Syncing Expectation with Opportunity (SEO), with Zee Hoffmann Jones appeared first on Kelly Campbell.
The post Ep 5: Hyper-Targeted Biz Dev, with Ryan O’Hara appeared first on Kelly Campbell.
The post Ep 4: Agency Pricing Models, with Jason Swenk appeared first on Kelly Campbell.
The post Ep 3: Outbound Growth Hacking, with Jonathan Soares appeared first on Kelly Campbell.
The post Ep 2: Visibility + Voice Search, with Laurie Macomber appeared first on Kelly Campbell.