Join us as we take a look at pricing, price and value, with some bonus point hints and tips for startups
The structure of a marketing plan, with a working example case study. Need help with your marketing plan? info@bonuspointpointacademy.com
Join us as we explore the customer for the startup and small business - how to define them, segment, target and position to them
In episode 23 of your weekly 15 business insight podcast brought to you by Bonus Point Academy, we take a look a the real 'new normal' and give some mindfulness tips
In this episode, we take a look at work stress and what to do about it and how to manage it
Join us as we take a look at the Marketing Plan, via core values, objectives, the market, what is being marketed and the fit of marketing
Join us as we take a look at strategy - what works and what doesn't and some bonus point hints and tips on getting it right
Join us for your weekly fifteen minute business insight podcast as we take a look at business presenting
Join us as we take a look at remote work versus office work, working from home rather than commuting to work.
A look at tech and innovation in Scotland, via startups and SMEs and how the Scottish Government supports it all
It's time to kill the word 'intrapreneur' and recognise that entrepreneurship is a mindset, not a job title
In Episode 11 of Business Quarter we look at Jeff Bezos and Amazon and learn ten things from the rise of both
Episode 10 of the weekly 15 minute business podcast looks at sustainable development, in cities, fashion and football