School PR Podcast With Ryan Foran: Recent Episodes
Ryan Foran
Tips for journalists who want to transition to public relations, and Matthew talks about being laid off and his next steps.
The area that you should be promoting, highlighting, and can use to help combat declining enrollment and recruit students and families to your schools.
Great ideas to capitalize and celebrate the end of the school year and how to keep your content fresh in the summer!
Dedicated to nutrition, this episode discusses the fruits and vegetables with the highest levels of pesticides, and the lowest, the clean 15.
How to best utilize data and when to ignore it. Plus, to video or not to video. And, great AI hacks.
The pros and cons of working in both private and public sector jobs, something Ryan and Matt have both done.
Lots of tips for conference attendees, preparing for an emergency or natural disaster, and much more.
Everything you need to know before you go to CalSPRA 2025 in San Diego! Email the show at schoolprpodcast@gmail.com
An all-star NSPRA session with great content creation strategy and tactics.New Email List click here!
Should you delete your social media accounts, make a political statement as a public entity, and comments on or off?
The latest developments and crisis communication strategies from the wildfires, and the TikTok ban.
Latest developments from the deadly wildfires in Southern California, and community and supporting your community in the midst of a crisis.
SchoolCEO and why it’s such a valuable resource for school PR pros and educational leaders in general.
https://www.schoolceo.com/a/why-schools-need-public-relations-professionals/?fbclid=IwY2xjawHP_kxleHRuA2FlbQIxMQABHYsLoSc0sxSa9q4yCCnHJ3p2gfxOOA0vDKDRwV4E3u14KfEuyDfas80dkQ_aem_Aon43xMlwya_ILi3uzNCQw
https://www.schoolceo.com/a/from-scholars-to-storytellers/?fbclid=IwY2xjawHP_pRleHRuA2FlbQIxMQABHdlejU6kOYJJuAWPThmfkhqV2T-5GjkYDrjZRQslS5mo_9CASbiIimHiwQ_aem_UgD4OJT6a0EFr_f7sEwEYw
Creating a student internship and empowering student leaders and student voice!
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Going to a new website and managing all the websites, especially when in a new position.
A must-listen episode with legendary School PR guru Tom DeLapp! How to bulletproof your career.
How to handle an aggressive and biased reporter or blogger, fake videos, and negative comments and Facebook groups.
Legal issues, campaign strategies, communications, and everything you need to know about passing a school bond.
Strategies for principals when it comes to school communications, branding, and public relations. Ryan talks with experienced principals Dr. Angela Dillman and Dr. Michelle Lew.
My thoughts on the field of journalism, ethics, and how it relates to School PR. Faith Harnanto interviews Ryan about his professional career as a news reporter.
New technologies in AI, how to utilize them, ethics and much more with Fermin Leal.
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
What you need to know about new digital accessibility requirements and how to drastically improve your website and social media with Emily Popek.
Article "Accessible School Communications" by Nichols Strategies
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
Why your position is more important than ever and why you need to advocate for it. How you can boost morale and culture and strategic storytelling.
Attorney Harold Freiman from Lozano and Smith joins to discuss the laws and rights of 1st Amendment auditors, Public Records Act, and office building security measures and strategies.
Breaking down the Barbie movie, CalSPRA conference, NSPRA, and a lot more. School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcastPrivate School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @NicholsstratNational Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8https://peachjar.com/ https://nicholsstrategies.com/https://www.soundmind.app/
Laying the proper foundation for your internship.
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
Setting yourself and your district up for success as you enter the field or a new position within School PR.
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://www.soundmind.app/
Community Facebook groups and how you can properly deal with the challenges and use them to your benefit.
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://www.soundmind.app/
Wishing everyone a very happy 2024!
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
Capitol Advisors President Kevin Gordon joins the show to discuss the projected $68 Billion shortfall in California and what it means for public schools.
Capitol Advisors website: https://capitoladvisors.org/index.html
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
Ian Hanigan joins Ryan and Matthew to discuss the creation of local and regional PIO groups, AI, declining enrollment and budget cuts.
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
A record number of five people on the podcast talk about everything you need to know about Peachjar online flyers and strategies for community engagement for school districts.
https://peachjar.com/
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
Getting the promotion for educators through personal branding techniques.
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
Creating a unique and award-winning communications internship program with talented high school students.
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
The best strategies to utilize QR codes.
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
USC Event Information: http://bit.ly/Melbo2023
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
It's a school turnaround story unlike any other!
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
Lots of interesting information on how to legally and strategically operate and utilize drones for videos.
School PR Podcast Facebook Page https://www.facebook.com/SchoolPRpodcast
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
The ultimate communications plan with research, data, evaluation, and insider tips and techniques.
Easy engagement ideas with massive benefits, and a few tricks to make your year much easier.
School PR Podcast on IG @SchoolPRpodcast
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
School Communicators Day, social media best practices and systems, LinkedIn, best time to post, new book, social media liabilities, takeovers, and much more with Ryan, Matthew, and Andrea Gribble!
One of our most powerful and important episodes yet. A conversation with Daniel Patterson.
School PR Podcast on IG @SchoolPRpodcast
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
The recruitment process for college interns, how to pitch the idea to cabinet, work expectations, trust and culture, and much more!
School PR Podcast on IG @SchoolPRpodcast
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
Mental health and wellness strategies for school districts, and the neuroscience and power of music therapy and health and wellbeing.
School PR Podcast on IG @SchoolPRpodcast
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast, @PeachjarINC, @Soundmindapp, and @Nicholsstrat
https://peachjar.com/
https://nicholsstrategies.com/
https://www.soundmind.app/
Instagram tips, social media annoyances, and mostly lots of name dropping on this episode! Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8Twitter: @SchoolPRpodcast and @Nicholsstrathttps://nicholsstrategies.com/https://www.soundmind.app
Everything to help you prepare for the upcoming NSPRA annual conference in St. Louis! From what to wear to sessions offered and what’s new this year! Plus, how to convince your boss to let you go!
A panel discussion about promoting the School PR field, hiring practices, utilizing students, and much more.
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
https://www.soundmind.app/
How to increase student enrollment with data, and a strategic plan. Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8Twitter: @SchoolPRpodcast and @Nicholsstrathttps://nicholsstrategies.com/https://www.soundmind.app/
Former Columbine PIO and crisis communications expert Rick Kaufman joins the podcast to discuss when, how, and what schools should communicate after national tragedies and school shootings. Rick also provides valuable insights into strategies to help your community and what resources you can provide.
Equipment recommendations for creating great videos on a budget! Lights, wireless mics, audio, tripods, and more! Links below...
One Pager With Video Tips and QR Codes: https://share.hsforms.com/1lu5pk_5PROqy-yF0ojUigg1gdka
Hotec Wireless System with Dual Headset Microphones/Lavalier Lapel Mics and Bodypack Transmitters and One Mini Rechargeable Receiver 1/4" Output, for Live Performances
RALENO 2 Packs LED Video Light and 75inches Stand Lighting Kit Include: 3200K-5600K CRI95+ Built-in Battery with 1 Handbag 2 Light Stands for Gaming,Streaming,Youtube,Web Conference,Studio Photography 2 Pack Wireless Mini Lavalier Lapel Microphone for iPhone,iPad - Cordless Double Mics Plug and Pick-up 2.4G Ultra-Low Delay Built-in Noise Reduction Chip 5H Long Working Time for Two-Person Creator Sensyne 10'' Ring Light with 50'' Extendable Tripod Stand, LED Circle Lights with Phone Holder for Live Stream/Makeup/YouTube Video/TikTok, Compatible with All Phones. Aureday 74’’ Camera Tripod with Travel Bag,Cell Phone Tripod with Wireless Remote and Phone Holder, Compatible with DSLR Cameras,Cell Phones,Projector,Webcam,Spotting Scopes,Tablet Accessories Purple Panda Dual Interview Lavalier Lapel Microphone Kit (2 Pack) for Podcast - Professional Omnidirectional Clip On Lav Mic - Compatible with iPhone, Android, DSLR Camera, Samsung, Zoom, Tascam SanDisk 128GB Extreme PRO SDXC UHS-I Card - C10, U3, V30, 4K UHD, SD Card - SDSDXXY-128G-GN4IN Amazon Basics 60-Inch Lightweight Tripod with Bag (Inexpensive but good) Magnus VT-4000 Tripod System with Fluid Head (More expensive but very good quality) Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
https://www.soundmind.app/
How to become your own news resource. A fun and very informative interview with Ian Hanigan, the Chief Communications Officer for the Orange County Office of Education. Matt, Ryan, and Ian talk about creating a newsroom, website, best formats, how to obtain readers and reach, curating your own content, starting an email list, best video embedding sites, and much more!
We are excited to announce a new voice to the School PR Podcast! Introduction and hear their story and background. Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877 Twitter: @SchoolPRpodcast and @Nicholsstrat https://nicholsstrategies.com/
A transformative mental health and wellness app and program for students, adults, and schools. We talk with SoundMind Co-Founders Travis Chen and Brian Femminella about the benefits of researched-based auditory sounds and visuals to help reduce stress, anxiety, PTSD, and depression while also boosting mood, happiness, and physical health.
https://www.soundmind.app/
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
If you need a fun team-building or icebreaker activity, try this heartwarming exercise with your group!
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
From one paid intern to six, learn how Germantown Municipal School District in Tennessee has grown its communications internship program utilizing local business partners and work-based learning. Lots of great resources and tips in this episode!
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
Simple to implement ideas to instantly improve your photos whether you’re using a smartphone or DSLR camera 📸.
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat https://nicholsstrategies.com/
If you would like to support the podcast financially, with any amount at any time, you can do so via Venmo @Ryan-Foran-2. Thanks!
A discussion about the most important and influential Facebook page for School PR pros with the creator, David Luther. How and why the page that now has close to 3,000 members started, what’s happening to the page now as he steps away, tips to utilize it, and much more. Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877 Twitter: @SchoolPRpodcast and @Nicholsstrat https://nicholsstrategies.com/
Why the Apple Watch is my worst purchase ever, and why you should definitely consider Air Pods. Don’t have FOMO for the Apple Watch! Save your money!
Have a press release, staff memo, parent email, or song written for you in ten seconds with stunning accuracy! Chief Technology Officer Scott Bramley, Chief Strategy and Innovation Officer Greg Gazanian and myself discuss ChatGPT and this revolutionary technology and what it means for education and everyone.
Recap and insights into our first meeting!
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat https://nicholsstrategies.com/
Thinking about starting an internship or wanting some new ideas? You can join our NCIC group to learn and grow your internship program.
National Communications Internship Collab Signup: https://forms.gle/QbouPNHWrBKWJzEE8
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat https://nicholsstrategies.com/
A great way to inspire your students, staff, and community with a feel-great celebration 🎉 to end the year!
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
How to easily get more views with your videos. YouTube and Facebook video techniques, and the importance of going “organic.”
Private School PR Podcast Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
Twitter Blue is worth it if you utilize organic videos, Twitter undo not so much, Twitter Spaces audio hangout, Elon Musk Twitter stock takeover.
Private Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
What is a Twitter Blue subscription and can you now edit tweets and what is undo tweet?!?!
Private Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
Creative and unique ideas to boost engagement, followers, and reach on your social media platforms.
Private Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat
https://nicholsstrategies.com/
From several new offerings, who the keynote speakers are, tips for first-time attendees, the awards gala, and CalSPRA Night Out, we get the inside scoop as Jessica Hull joins us for a complete preview of the annual conference!
Private Facebook group: https://www.facebook.com/groups/245614517497877
Twitter: @SchoolPRpodcast and @Nicholsstrat @HiJessicaHull
https://nicholsstrategies.com/
Why and when you should not send a mass notification to your entire district, how to make that difficult decision using data, and what data should you gather to help make this important determination.
Private Facebook group: https://www.facebook.com/groups/245614517497877
@SchoolPRpodcast on Twitter!
Engaging Data Book: Smart Strategies for School Communication by Trinette Marquis!
With the ongoing staffing crisis in American schools, we share some unique strategies to mitigate this important issue to help recruit qualified educators.
Links: Bitmoji sub recruitment video https://youtu.be/KRGeGTHxQQI
SNL School Board Meeting: https://youtu.be/C2dj59Db1C4
New season, new challenges, TikTok challenges, and much more! Facebook Group link: https://www.facebook.com/groups/245614517497877/ Twitter is @SchoolPRpodcast
From color and contrast to navigation, free tools, text blocks, creative alt texts, and OCR complaints, Steve Ostler from Blackboard joins the School PR Podcast to discuss all of these important issues and opportunities within digital and website accessibility and equity.
To learn more about distance learning in a virtual world, listen to this podcast interview with Chris Prince from Blackboard https://rforan12.podbean.com/e/45-distance-learning-with-chris-prince-blackboard/
Visit www.Blackboard.com/k12 for more information.
How Chino Valley went over the rainbow with a viral video that has more than two million views and garnered international attention. School Shine Founder Rob Wiltsey joins the podcast to talk about how they created this viral video and his work on virtual graduations.
As the coronavirus pandemic continues to evolve, our school communications and strategies should be evolving as well. In this episode we discuss pivoting your messaging, utilizing video updates, community email lists, repetitive messaging, different messages for parents and staff, mental health support, commemorating this time, and media relations techniques and examples.
schoolprposcast
Why you may not be on Cabinet or “in the room” when the decisions are made. A different take from the superintendent perspective. #SchoolPRpodcast #SchoolPR
A shocking snow ⛄️ day is called in a West Virginia school district and school is cancelled despite distance learning already in place. We explain the why and the brilliance behind this wonderful gesture by the Jefferson County Schools Superintendent Bondy Shay Gibson. Well done JCS!
A creative and effective way to highlight your school staff during the Coronavirus pandemic. We are all looking for ways to show appreciation for our school staff, this “Nice Notes” campaign can help spread the love ❤️!
NSPRA Presidential Candidate Stephen Nichols joins the School PR Podcast to discuss why he is running, his platform, and how he got his start in public education. Visit www.nichols4nspra.com to learn more.
Removing social media and news, adding The Office, Parks and Rec, and other positives for a digital detox to reset and greatly enhance your mood and outlook. This is the first “OT” Off Topic episode where I will talk about some non School PR issues that I’m interested in.
Growing your social media followers and expanding your reach with several unique and creative strategies.
The best tips and techniques to ensure your email newsletters are being read. Pat Hawn from Market Volt joins the podcast to share some of his best practices and high-level insights into creating your most effective email newsletter.
Friday at 10a (CST) join us and learn how to get the most out of your district/school newsletters. Doesn't matter your platform, catch the presentation one @tspra attendee called "the best thing I attended all session". bit.ly/K12Enews1
This new world of education has teaching and learning looking much different for K-12 education. Blackboard Senior Executive Chris Prince joins the podcast to discuss distance and remote learning in a new era of education. Visit www.Blackboard.com/k12 for more information.
Financial Forecast for next school year, when and how are we reopening schools, handling the rapid news cycle, graduation ideas, and more. A CalSPRA virtual meeting discussing the latest news in regard to school closures due to the coronavirus with a superb panel of school PR professionals.
Kevin Gordon, Capitol Advisors Founding Partner and President, was the Executive Director of CASBO, involved with CSBA: Budget update and financial forecast
Kindra Britt, CalSPRA President Deputy Superintendent for the California Dept. of Education and State Superintendent of Public Instruction Tony Thurmond: Latest State-level information
Music Watson, Former CalSPRA President: Chief of Staff San Diego County Office of Education School-reopening plans https://covid-19.sdcoe.net/Portals/covid-19/Documents/Pandemic%20Plan%20Resources/20-04-14_Recovery_Plan_Assumptions_and_Recommendations.pdf
Dr. David Vannasdall, CalSPRA Superintendent Chair, Arcadia Unified Superintendent: Superintendent perspective
Michelle Smith-McDonald, CalSPRA Bay Area Chair-- Director of Communications for the Alameda County Office of Education: High School graduation ideas
A must-listen. Author, Keynote, and National Superintendent of the Year Dr. Joe Sanfelippo joins the School PR Podcast. We talk about how he put Fall Creek Wisconsin on the map, increased enrollment, created a storytelling machine, engaging the board, hacking leadership, #1minwalk2work, #gocrickets, COVID-19 school closures, the power and impact of school communications, and why he lives just a 60 second walk away from the district office.
schoolprpodcast
The vendor dilemma, unique video concepts, positive social media engagement, media relations opportunities, PRA requests, getting in the room, insensitive social media posts, being a community resource, and more. In this episode we concentrate on transitioning from reactive to proactive storytelling and starting to share the many positive stories in our schools and communities. #schoolsclosedheartsopen ❤️
Videos:
https://youtu.be/d-KgdPudPzQ
https://youtu.be/_3FhZQBNsms
https://www.youtube.com/user/arcadiaunified/videos?view_as=subscriber
The role of communications has become essential with the coronavirus continuing to spread globally. This special episode discusses some of the critical aspects of communicating with our parents and school communities as we navigate the known and unknown of the coronavirus. We hope to provide some proven strategies and perspectives for schools to consider.
Earning your seat at the table, working for the CA Dept. Of Education and Superintendent Tony Thurmond, funding for public education, CalSPRA conference, Arcadia PIO job, and much more with Kindra Britt the Deputy Superintendent of Communications and Marketing for the CDE and the President of CalSPRA!
My almost one-on-one Kobe Bryant interview story, and the Los Angeles reaction. This is just my little recollection of about ten years ago when a young sports reporter had an opportunity to interview one of the greatest to ever play the game. My sincere condolences to the Bryant family, and to all of the families and loved ones of everyone involved in the tragedy.
Creating dynamic and engaging weekly 60-second video recaps of your school district. A special on-location podcast from Sacramento with Christine Paik, Nicole Pichardo, and Matthew Jennings who are all creating these recap videos and share their expertise with us so you can too!
Video examples from our guests:
https://www.youtube.com/watch?v=R13mqfM5CzE
https://www.youtube.com/watch?v=0jRUuy-XBk4
https://www.youtube.com/watch?v=zhgnBMRA6-U
Recognizing, controlling, and mastering your mood and body chemistry with your own thoughts. Martyn Williams has led extreme expeditions to Mt. Everest and some of the most treacherous peaks in the world. Through his journeys he has explored and discovered how to control one’s consciousness with reflection, perspective, and practice.
Knowing the “why” of your videos, who should narrate, interview questions, music selection, lighting, and many more insights to help significantly elevate your brand with dynamic videos. School Shine CEO and Founder Rob Wiltsey and Ryan Foran have an in-depth discussion on creating impactful and engaging videos. Teacher Vignette example: https://vimeo.com/369384941/a51db9ff6b
www.schoolshine.org for more examples.
How to create and utilize video press releases to get more of your stories to and in the media. A great strategy to increase your media relations and greatly enhance your brand.
News examples from video press releases:
https://youtu.be/xp4SFbzp2no
https://youtu.be/wwaMyMS0aC8
https://youtu.be/D3tM2ZZec7o
https://youtu.be/dJyH9zZJCkk
https://youtu.be/UmptP61Fdr0
First Ave Middle School Rock Band Sweet Child O' Mine
https://youtu.be/g_vgNgrM-eQ
Social media hashtag campaigns, photo albums, staff trainings, videos, and more! We share creative and successful Back to School ideas to create a positive start to the school year and engage your school communities.
Links Mentioned:
Draft Day Press Conference: https://youtu.be/Ig9JW7mtH-8
Hashtag Campaign blog post: https://ryanprforan.blogspot.com/2016/07/the-two-best-twitter-campaigns-for.html
Social Media Wall: https://walls.io/
4 Unique and Easy Ideas to Increase Social Media Engagement: https://ryanprforan.blogspot.com/2018/11/4-unique-and-easy-ideas-to-increase.html
Transgender student rights have been a controversial topic in schools across the country in recent years. The Arcadia Unified School District was one of the first districts in the country to have a complaint filed against it and to reach a settlement agreement with the U.S. Department of Justice. Through this years-long journey, the Arcadia Unified School District learned from its mistakes, learning how to better work with and advocate for transgender students. After a plethora of negative stories about this issue, the willingness for Arcadia to break its public silence and open up to the media led to Superintendent Dr. David Vannasdall being featured on ABC 20/20 with Diane Sawyer. We discuss the journey as well as the detailed process and preparation for this national tv event.
Virginia Principal of the Year Dr. Andy Jacks shares his why and how he shares the great stories of the students and staff at Ashland Elementary School through creative videos and social media. Be sure to follow Dr. Jacks on Twitter @_AndyJacks, and his website https://andyjacks.co/. Jacks is leading the way for principals sharing their school stories through innovative ways while utilizing student and staff voice.
A credible threat from a Florida woman who flew to Colorado and purchased a gun, forced hundreds of schools to close just days before the 20th anniversary of the Columbine tragedy. Rick Kaufman who served as a first responder and a spokesman for Columbine 20 years ago joins me to discuss this unfortunate news, what can educators do, are schools safer today than 20 years ago, and he talks about what it was like being on the Columbine campus on that terrible day.
How to message with emotion and getting to the heart of your communications. Mark Standriff discusses the 6 Moral Imperatives and how to create a lasting message in the instant age. This is from the annual CAPIO conference that was recently held in Newport Beach.
CalSPRA Board Member and Oceanside Unified Director of Communications Matthew Jennings discusses the important topic of Crisis Communications Protocols at a CalSPRA Regional Conference in Arcadia. Link to slides: https://drive.google.com/open?id=1M0wSCFIhSmgstdO2nRU8JQyKfBw2WHF6
Media Relations, Crisis Communications, Roundtable. A complete preview of the CalSPRA Regional Conference for Southern California that will take place in Arcadia on 4/5/19! Register at https://www.calspra.org/event-3295364.
Last school year our interns covered 207 events in just 183 school days while capturing more than 10,000 photographs. Four years into our award-winning Digital Communications Internship program, Amber Nuuvali and myself share how to create an internship program to greatly increase the amount of positive stories produced by your district while also providing an incredible opportunity for students. @acnuuvali @ryanpforan
Slides: https://docs.google.com/presentation/d/1yPg8zN4OLr3qQrUNThJe7lrn3tq5xCC1IlamCKEGJf0/edit?usp=sharing
There are a plethora of reasons why we all need to be sharing the great stories of our schools. This is from my presentation at the CalSPRA annual conference in Santa Rosa.
Slides: http://bit.ly/2UaUE66
Fresh from negotiations in Oakland Unified, State Superintendent of Public Instruction Tony Thurmond speaks at the California School Public Relations Association annual conference in Santa Rosa. Just two months into the job, Thurmond talks about his priorities for education in California, his unique upbringing, and how public education saved his life.
From lessons learned being the spokesperson immediately after the shooting at Columbine High School, to running through a crisis communications scenario, understanding why your school staff and parents are essential in your crisis response, and when and how to respond to critical social media posts, Rick Kaufman joins me for a very in-depth and important conversation about crisis communications in schools. Rick provides tangible advice and many valuable lessons that may help you as you navigate your next crisis. You can follow Rick on Twitter at @Rjkaufman. Follow Ryan at @RyanpForan and his PR blog http://ryanprforan.blogspot.com/p/consulting.html.
The inspirational story of how Arcadia High Baseball coaches Nick Lemas and Gabe Hyatt knew little about social media, but are now going deep on Twitter with a revamped brand and notoriety thanks to taking a few hacks and learning along the way. Follow their team at @ArcadiaBaseball.
A must listen for all school communications pros. An in-depth conversation with Jason Wheeler, Marketing Coordinator for the Carrollton Farmers Branch Independent School District in Texas. Jason and I discuss a variety of topics including content marketing for schools, Texas-sized communications departments, how to recruit quality teachers, the importance of sharing your school district’s story, utilizing social media, overcoming Facebook’s algorithm, and what school PR pros can expect in 2019. Great lessons and practical takeaways from Jason. Follow him at @WheelerCFB on Twitter, and be sure to check out his website via http://jasonawheeler.com/.
A comprehensive preview of CalSPRA’s annual conference with CalSPRA President-Elect Kindra Britt. The annual conference will be held in Santa Rosa from February 25-27. For more information and to register you can visit www.Calspra.org.
Link to presentation slides: https://docs.google.com/presentation/d/1-TOK4QVlaJUSGwC7gB2Bh5VPoErvIIPWAIToMZFLuvo
95% of information is retained when the message is delivered via video, compared to just 10% retained when reading text. You don’t need to be an expert in video production to start reaping the benefits. Video greatly increases engagement and traffic for social media and web. Listen and learn some basics techniques to increase your smartphone video strategy.
Get tuned into your community and become a source and resource of valuable information for your followers. There are four unique and easy posts you can add to your social media strategy that will help drastically increase engagement almost immediately. The common theme among all four is “community.”
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Scenic Photos
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Sports Teams
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Local Fire, Police, Utilities, City
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Breaking News
Get creative and think about what posts are “universal” and appeal to the majority of your audience. What can most of your followers relate to? Listen to the podcast for more details and specifics on these four social media engagement strategies.
Tips on how to optimize your NSPRA conference. NSPRA Senior Communications Manager Jennifer Landes joins the podcast to provide insights into a successful strategy for managing the upcoming conference. Be sure to download the NSPRA app, visit www.nspra.org, and listen to this podcast.
NSPRA2018
Twitter Promote Mode is a terrible waste of $99 a month. Twitter Bookmarks is a wonderful new feature you should learn how to utilize immediately.
Arcadia Unified School District leaders discuss their unique school district culture. AUSD Superintendent Dr. David Vannasdall, AUSD Chief Technology Officer Scott Bramley, AUSD Chief Strategy and Innovation Officer Greg Gazanian, and AUSD Chief Communications Officer Ryan Foran (host of this podcast) were invited to share their story on District Administration’s webinar. You can view the slide presentation via http://bit.ly/2Imp1o0.
My in depth conversation with Restorative Practices expert trainer Karen Junker. Restorative practices have been implemented in our schools for the past three years to help foster positive and healthy school experiences for our students and staff. Research has shown that restorative practices increase academic achievement, decrease misbehavior, improve relationships and classroom culture, and help with aspects of campus safety. Expert trainer, Karen Junker, stops by to help explain the process and mission of restorative practices and provides great insights as to what our students are experiencing in many of our classrooms. For more information on Karen Junker and restorative practices, you can visit www.restorativebestpractices.com. My blog is www.Ryanprforan.blogspot.com.
Before creating hashtag campaigns for branding, there are a few steps you can take to optimize your reach and brand on social media, and several mistakes you will want to avoid. Related Blog Post: 2 Best Twitter Campaigns for Schools http://bit.ly/RyanTwitterCampaign
An important conversation about school shootings and the recent increase in school threats, crisis communications, and media relations with Christine Paik the Director of Communications for the Poway Unified School District.
How to setup mobile notifications for specific users on Twitter like your police department, local schools, or any people you want. When they tweet, you will know!
The Arcadia Unified School District has an internship program with more than 30 students who support the Public Information Office and who work as news reporters for the District. The award-winning internship program has been recognized by the California School Public Relations Association and serves as a model program which has inspired other internship programs throughout the country. For more information please visit www.ausddci.blogspot.com. For more school PR podcasts and blogs please visit www.ryanPRforan.blogspot.com.
In this episode we chat with Public Relations All-Star Trinette Marquis-Hobbs about the California School Public Relations Association (CalSPRA), the vital role of communications professionals within education, crisis communication strategy, school shootings and connecting children to schools, her upcoming book, and much more. You can connect with Trinette on Twitter at @Trinettemarquis and visit her website at www.SchoolPRpro.com. Learn more about CalSPRA at www.calspra.org.
Communications professionals from all over California share their lessons learned from dealing with the devastating California wildfires in 2017. This presentation was a very insightful panel discussion at #CalSPRA2018 in San Diego.
Don’t “publish a job post” on Facebook until Facebook can figure it out. A tough lesson learned thanks to the “apply now” button Facebook recently added and all the resumes we received through FB messages. Facebook is great for employee recruitment, but there is a right way and wrong as of this podcast date. Listen and learn.
Fergie’s national anthem apologize was brilliant from a public relations standpoint. Fergie shifted the narrative after her rendition of the national anthem went viral on social media.
"I've always been honored and proud to perform the national anthem and last night I wanted to try something special for the NBA. I'm a risk taker artistically, but clearly this rendition didn't strike the intended tone. I love this country and honestly tried my best," Fergie first told TMZ.
The former Black Eyed Peas singer who is from Southern California did several things correct.
- She apologized
- Offered an explanation
- No excuses
- Was humble and vulnerable
Great job by Fergie on the apology, and on second listen, I didn’t think her rendition was that bad…
Review and interview about the Giroptic 360 smartphone video camera. I talk with Arcadia Unified Chief Technology Officer Scott Bramley about the camera, and our first impressions after testing it out. What we like, and where it could improve. Overall, a definite 👍🏻. Here’s a link to the video from our test video https://youtu.be/bhyx8DgmE5Q.
Backed by Facebook founder Mark Zuckerberg and created by Max Ventilla of Google, AltSchool is looking to change the face of education in America with its personalized learning platform. AltSchool VP of Growth Ben Kornell joins me and defines what personalized learning is, what AltSchool has learned about personlaized learning in the past four years, why they are partnering with Arcadia Unified, the capabilities of the AltSchool platform, support provided, and the future of AltSchool. For more information on Arcadia's journey to personalized learning please visit www.ausd.net. Visit www.AltSchool.com for more information about AltSchool.
5 Crisis Communications steps to take when your school district has a missing student. 1. Contact the family 2. Work directly with law enforcement 3. Stick to the facts 4. Constant communication with school site 5. Be sure to follow up Podcast by Ryan Foran. Additional podcasts at www.RyanPrForan.Blogspot.com @Ryanpforan #schoolpr #k12prchat
How you can now easily remove reviews from your Facebook page, other safety features, and why Facebook is the best social media platform for anyone just diving into social media or who is concerned about launching a page. Several tips and features mentioned.
Testing out Podbean for podcasting. Curious your thoughts on what podcasting apps you like and where you find the ones you listen to?