Building Your Brand in Bits & Bytes: Recent Episodes
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The Brandego® Blog is for career-minded professionals who want to control their online identities in order to increase their success. It will have news and insights on using web portfolios and blogs as tools for job search and personal branding.
Career Distinction: Stand Out By Building Your Brand by William Arruda and Kirsten Dixson. Visit CareerDistinction.com
I'm in Silicon Valley speaking at the Women in Technology International Conference today. I was delighted to discover in my Personal Branding Google Alert this morning that my co-author William Arruda is featured in this Time Magazine article. The article...
Jason Alba at JibberJobber contacted me last week. He wanted to network with me and asked me if I was "still pursuing this blog." Thanks for the nudge! :-) See, it really isn't good for your brand to abandon your...
Article by Kirsten Dixson, originally published on TheLadders.com. Like it or not, emerging technology for social networking and job matching is going to impact your career. Employers are increasingly searching for the exact right fit, and they're using this technology...
I recently had the opportunity to review a small company that is producing online "bios," and I was struck by the similarities of their description of their offerings to ours. You know what they say about imitation. :-) What does...
Jennifer Machiaverna at TheLadders.com sent me the link to Kevin's web portfolio, and asked me what I thought about it. At first glance, I thought that Monster.com had launched a portfolio service (which caused my stomach to flip). Then I...
One of the questions that I'm asked frequently about blogging is, "How often do I need to post?" It's an understandable concern since we are all too busy to have one more thing to feed. Blogging experts will tell you...
This is Episode 2 of B4: Do you want to rent or own your online identity? A discussion of templates vs. custom design. (8:41 minutes) Click here to download this podcast in mp3 format. Show Notes These are the websites...
Since we build websites and blogs for individuals to help them establish and control their online identities for career management, most often we are thinking about their search engine rankings when someone is looking for them by name. If you...
Brandego® just received this certificate from the US Patent and Trademark Office that our mark as been registered - after a very long process. Exciting! Much thanks to Brian Wu, Brandego's Design Director, for making this happen and for coming...