The More Practice Profits Podcast: Recent Episodes
Lorcan O Donaile, Podaitrist & Health Business Coach
The podcast for Clinic owners. Brought to your by Lorcan O Donaile, Podiatrist & Health Business Mentor. Discover how Lorcan O Donaile built a Clinic that allows him to see patient's for only 5 hours a week, take 4 holidays a year and spend more time with his family and doing the things he loves, all while increasing his profits by over 400%.👉The secrets on how to avoid the mistakes that means that most Clinic Owners are chained to their stagnating businesses. 👉The tips to make the most of the patient's you already have, thus boosting your turnover before having to spend another cent on marketing. 👉A step by step system for hiring and retaining the best of staff.👉The process to follow to avoid wasting any more money on ineffective marketing. 👉The systems to get the new patient's you want beating a path to your clinic all on autopilot.👉How to devise the perfect pricing system to ethically boost your profits.👉The keys the giving your patient's the WOW customer experience. Lorcan O Donaile, Health Business Coach has worked in private practice since qualifying from London Foot Hospital in 1998. Having set up his own clinic & almost losing everything he has rebuilt his business to one where his team now treat 500% more patient’s. This allows him to focus on helping other clinic owners to Earn More, Work Less & Enjoy Life in his Coaching Business www.morepracticeprofits.com
One of my clients just had one of their best months ever in terms of cash collected …but when we pulled the numbers, their profit was down 40% compared to just four months earlier.
In Episode 178 of The Podiatry Business Podcast I want to walk you through what happened, why it’s more common than you think, and what you must do to avoid a busy clinic with not enough profits
By the end, you’ll know exactly why focusing on turnover alone is dangerous, what really drives profit in a podiatry clinic, and how a simple monthly P&L review can save you from nasty surprises.
"The Big Myth That A Smaller Podiatry Clinic Means Less Risk" is a conversation for podiatry clinic owners who don’t just want “more,” they want the right kind of more.
In this episode, I unpack why so many of us start a clinic with no real end goal, drift into a business we never consciously designed, and then feel disappointed when we finally hit our targets.
We’ll talk about starting with the end in mind – defining the income, lifestyle, and role you actually want – and why reaching a destination rarely changes how you feel inside.
I’ll dive into enjoying the journey of building a business, working on your mindset as much as your metrics, and why staying small doesn’t mean staying safe.
You’ll learn how to think about risk realistically, manage and mitigate it, and choose a clinic size that truly fits the life you want.
A game-changing discussion about the shift from traditional SEO to SEAI (Search Engine AI Integration) and why podiatry clinics must adapt now or risk becoming invisible to their ideal patients
"If you're still optimising your podiatry website for Google like it's 2019, you're already invisible to 60% of your potential patients. Here's why: your ideal patients aren't typing 'podiatrist near me' into Google anymore—they're asking ChatGPT, Claude, and Perplexity for recommendations. And if you're not showing up there, you don't exist." Episode 176 of the Podiatry Business Podcast ; Getting Found Online In The AI Age - A Podiatry Clinics Guide
Should you stock products in your podiatry clinic? It's a question every clinic owner faces when building toward that $50k+ monthly revenue goal. Today, we're breaking down the pros, cons, and strategic framework for adding retail revenue to your practice. We'll explore when products enhance patient outcomes and boost profits versus when they drain resources and distract from high-value clinical work. I'll share the decision framework I use with my coaching clients, real numbers to expect, and actionable steps to test product sales without the headaches.
Do you have associates working for you? Did you take on associates because thats what everyone else does? Could it be ruining your business? In Ep 174 of the Podiatry Business Podcast Lorcan discusses why in most cases having associates instead of employees is a fatal error and how to know if its ruining your business.
Has your Podiatry Clinics revenue hit a plateau despite working longer and squeezing in more patients. Ep 173 of the Podiatry Business Podcast explains why and how in install systems and resources in a way that scales the business and removes the bottlenecks in the clinic
"How long will it take to see a difference"....Its a question I hear all the time. In Ep 172 of The Podiatry Business Podcast I answer that questions and go through the early steps you need to consider to make this happen.
Are you wasting your cash on marketing that is full of leaks?
You might be running Facebook ads, Google campaigns, or sending email newsletters… but if those leads are slipping through the cracks, your marketing system isn’t doing its job.
I break down what digital plumbing actually means, how to know if yours is leaking, and what to do to fix it. If you're tired of pouring money into ads with little to show for it, this one’s for you. Let’s plug those holes and start turning clicks into bookings.
In this personal episode, I share how I went from taking just 4 hours off when my first child was born to being fully present for all the moments that matter.
You'll learn the 4 pillars of work-life integration that let you grow a thriving practice without sacrificing family time, plus real stories from a Podiatry client who took a full month off for his new baby while having a record revenue month. Stop choosing between business success and being the parent/partner you want to be.
Tired of being chained to your clinic 24/7? In this episode, I break down the exact system-building process that allowed my clients to go from working 60+ hours a week to a clinic runs perfectly without them.
You'll discover the 3 critical system categories every podiatry clinic needs, why most SOPs fail (and how to make yours stick), and the simple documentation method that transforms chaos into clockwork. If you're ready to stop being a prisoner in your own practice, this episode shows you the way out.
If you are starting your Podiatry Clinic or looking to improve it but just dont know where to start then this episode is for you. In ep 168 of the Podiatry Business Podcast Lorcan interviews a clinic owner who walked this path and gives practical steps to take(mostly free) on how to follow that sam path to a more prosperous clinic
Throwing money at Google Ads with nothing to show for it? You're bleeding cash on clicks that never convert to patients. Today we're exposing the costly mistakes podiatry clinic owners make with their Google campaigns and sharing the proven framework that turns your ad spend into a patient-generating machine.
Stuck at the same revenue level month after month? You're not alone. Most podiatry clinic owners hit a plateau because they're working harder, not smarter. Today we'll uncover the hidden barriers keeping your practice trapped and reveal the systematic approach successful clinic owners use to break through to financial freedom.
Ever feel that that trying to recruit a podiatrist is a bit like being in the hunger games? In episode 165 of the Podiatry Business Podcast I explain the simple system my clients are implementing into their clinics to resolve their recruitment issues while building a better service for their patients.
Ever calculated how many potential patients slip through your fingers when calls go unanswered?
Here's a shocking stat: missing just two calls a day costs your podiatry clinic over 146K profits annually. In today's episode, I'm pulling back the curtain on how AI reception technology is revolutionising podiatry practices, ensuring you never miss another opportunity
Cash flow tight & think you cant afford to market your Podiatry Clinic. In episode 163 of the Podiatry Business Podcast Lorcan shares how to get start at zero or minimal cost and scale your marketing efforts from there. Dont wait for things to be perfect to improve your business... start today.
In a recent conversation a podiatrist told me that discounting will devalue their Podiatry Clinic. In episode 162 of The Podiatry Business Podcast I argue why if done properly this is not the case and in fact can help you fill those white spaces in your teams diary.
"Discover how your podiatry clinic can generate £16 for every £1 spent on SMS marketing. In this episode, I reveal my automated SMS system that works 24/7, turning cold leads into bookings and reactivating past patients. Learn insights into templates, timing strategies, and software combinations that make this possible. Perfect for clinic owners ready to scale."
Tired of the endless cycle of 20-minute nail cuts and callus treatments? Episode 160 of the Podiatry Business Podcast tackles the solutions. Discover how top podiatry clinics are breaking free from the traditional model and building sustainable, profitable practices.
Too many Podiatry Clinic Owners are working too hard and frankly not making enough profits to make it worth the effort. there are 5 key levers you can pull to change this as much as you need it changed. In this episode Lorcan shows how simple it is to do this.
"Ever feel like you're trapped in your treatment room while your practice owns you? You're not alone. As a podiatrist who transformed from working 60-hour weeks to running a thriving practice on my terms, I'm talking you throught he major steps to consider to help you break free. Ready to stop being a super-clinician and start being a successful business owner?"
Struggling to turn your marketing into actual appointments? Manual follow-ups are slow, costly, and exhausting for your team. In this episode, we break down a game-changing 4-Step AI Podiatry Follow-Up System—including AI voice technology—that books more patients effortlessly. Discover how automation can increase conversions, save time, and eliminate cold calling for good!
Facebook Ads For Podiatrists - Whats Working Now
Discover the latest, proven Facebook advertising strategies specifically designed for podiatry clinics. Join Lorcan O'Donaile, a practicing podiatrist and marketing expert, as he reveals how to achieve 10X ROI through his Podiatry Marketing Strategy. Learn actionable tactics to attract more patients while avoiding common costly mistakes.
The Lazy Podiatrist's Guide to Patient Reactivation.
The Podiatry Business Podcast, Ep 155.
"Discover how to turn your dormant patient database into a revenue goldmine. Learn the exact strategies one podiatry clinic used to generate £2,000 from a single Facebook post. I'll reveal how you can do this in your clinic in less than 5mins work today. "
"Discover how AI chatbots are revolutionizing podiatry clinic bookings. Learn to implement 24/7 automated systems that qualify leads, book appointments, and engage patients while you sleep. Transform your practice with AI technology that never calls in sick, takes holidays, or misses an opportunity to fill your diary."
The Podiatry Business Podcast, Episode 153; The Three Numbers Every Podiatry Clinic Owner Must Track
"Master the three critical metrics that transform podiatry clinics: Patient Acquisition Cost, Patient Lifetime Value, and Conversion Rates. Learn how to implement a data-driven tracking system, get your team fully aligned, and create accountability structures that work. Turn marketing theory into profitable reality without working evenings or weekends.
Tired of knowing what to do but struggling with the 'how'? Discover the exact implementation blueprint that is transforming Podiatry clinics around the world. Learn the three steps that actually move the needle, create systems that work while you sleep, and get your team fully bought in - all without working evenings and weekends."
Discover why traditional marketing often fails podiatry clinics and what to do instead. Learn the crucial differences between generic and specialised healthcare marketing, understand the real costs of misaligned marketing strategies, and explore how trust-based, podiatry-specific approaches can transform your clinic's marketing effectiveness.
Success means something different for every clinic owners. In Ep 150of The Podiatry Business Podcast, Lorcan O Donaile explain why you need to know what success means ot you before you start to plan. He discusses this process and gives a 10,000 ft overview of how you should then plan to achieve that success.
Once a year a t least even bad businesses set goals for what they want to happen over the next 12 months. the difference between succesfull business and an unsuccessful one is implementation. In this podcast Lorcan gives oyu his 4 steps formal to setting making sure your goals are implemented and avoiding sitting in the same place in a years time
In this episode of The Podiatry Business Podcast Lorcan interviews Tristan White CEO of The Physio Company, Australia and author of the book " Culture Is Everything".
In this conversation Tristan talks about how clinic owners who focus on culture and leadership are able to attract, recruit and retain staff easier and for longer and the power of focussing on leading on culture gives a better clinic all round for all stake holders.
In this episode of The Podiatry Business Podcast "What's Your Next Right Thing?" we guide you through making the best decisions for your podiatry clinic. Whether you're facing a major business challenge or a daily operational choice, we offer practical advice to help you move forward confidently. Learn how to prioritise tasks, set achievable goals, and take action that aligns with your long-term vision. We'll share stories from successful clinic owners who found clarity and success by focusing on their next right step. Tune in to discover how small, smart decisions can lead to big results for your clinic's future!
In this The Podiatry Business Podcast episode, "The No. 1 Recruitment Hack," we reveal the ultimate strategy for attracting top talent to your podiatry clinic. Discover how to identify and hire the right candidates who will not only fit your clinic's culture but also contribute to its growth. We'll share insider tips on crafting compelling job postings, leveraging networks, and conducting effective interviews. Learn the secrets to building a dream team that will elevate your practice and enhance patient care. Don't miss this episode if you're looking to streamline your hiring process and bring in the best professionals for your clinic!
In this episode Of The Podiatry Business Podcast, "Dont Tell Your Patients Your Price" we explore the dangers of immediately sharing your pricing with potential patients. Discover why revealing your prices too soon can undermine your value and position you as just another option. We'll share strategies to engage callers, highlight the unique benefits of your services, and build a connection before discussing costs. Learn how to differentiate your clinic and emphasize quality over price. Tune in to master the art of patient conversations and protect your clinic from being commoditized.
In this podcast episode, "Why So Many Clinic Owners Are Struggling," we delve into the challenges faced by podiatry clinic owners today. From financial woes to staffing issues, we uncover the root causes of these struggles and provide actionable solutions. Learn how to navigate the complexities of running a clinic, avoid common pitfalls, and turn your practice into a thriving business. Hear stories from real clinic owners and gain insights on how to overcome obstacles. Whether you're a new owner or a seasoned professional, this episode offers valuable advice to help you succeed. Tune in and transform your clinic!
In our next podcast episode, "There Is No Such Thing as a Bad Lead," we challenge the common misconceptions about potential clients. Learn why every lead, no matter how unlikely it seems, can be an opportunity for growth. We'll discuss strategies for turning skeptical inquiries into loyal patients and the importance of nurturing all connections. Hear real-life success stories and tips on effective follow-up techniques. This episode will change your perspective on lead generation and help you maximize your clinic’s potential. Tune in to discover why every lead counts and how to make the most of each one!
In this podcast episode, "Why I Package My Treatment Plans," we explore the benefits of bundling treatments for your podiatry patients. Discover how packaging plans can improve patient outcomes, streamline your clinic's operations, and boost profitability. We'll share practical tips on creating effective packages that meet patients' needs while increasing their commitment to follow-through. From enhanced patient satisfaction to more predictable revenue, you'll learn why this strategy is a game-changer for podiatry clinics. Tune in to find out how packaging your treatment plans can transform your practice and help you deliver exceptional care. Don't miss it!
In the latest episode of our podcast, "Starting a Clinic?... Don't Do This," we dive into the common pitfalls that new podiatry clinic owners face. We share real-life stories of costly mistakes and how to avoid them. Whether it's choosing the wrong pricing model, getting your mate to do your website or relying on Word Of Mouth only. Tune in to learn the top strategies not to do and how to set your clinic up for success from day one. Don't just survive—thrive in your podiatry business by steering clear of these rookie errors. This episode is a must-listen for anyone dreaming of starting their own clinic!
Welcome to the Podiatry Business Podcast, where Lorcan O'Donnell, clinic owner and health business mentor, reveals the secrets to transforming your podiatry clinic into a thriving business. In this episode, Lorcan challenges the belief that word-of-mouth marketing alone is sufficient for clinic growth, sharing personal experiences and insights.
Learn why relying solely on word-of-mouth may hinder your clinic's expansion and financial success. Lorcan unveils innovative marketing strategies, from systemizing referrals to leveraging AI technology in Google Ads, to drive patient acquisition and maximize revenue.
Discover how Lorcan's proven techniques have empowered clinic owners to break free from stagnation and achieve remarkable growth. Tune in to learn how you can implement smart marketing strategies to earn more, work less, and live a better life as a podiatry clinic owner.
In this exciting episode, Lorcan O'Donaile, your friendly neighborhood podiatrist and health business mentor, delves into the fascinating world of email marketing. Join Lorcan as he shares invaluable insights and strategies that will help you unleash the full potential of your clinic's email campaigns.
Are you ready to learn what makes a good email? Lorcan's got you covered! Whether you're a seasoned clinic owner or just starting out, his expert advice will revolutionize your approach to email marketing.
So, if you're ready to take your email marketing to the next level and unlock the full potential of your clinic, tune in now and get ready to revolutionize your approach to patient engagement!
In this episode, Lorcan dives deep into the world of marketing budgets, debunking common misconceptions and sharing expert insights that will transform the way you approach your clinic's marketing efforts.
With years of experience running a complete done-for-you marketing service for podiatry clinics, Lorcan knows a thing or two about what works and what doesn't in the realm of marketing. Forget about setting a fixed marketing budget – Lorcan explains why this approach is outdated and why you should adopt a more dynamic and results-driven strategy.
So, if you're ready to break free from the constraints of traditional marketing budgets and unleash the full potential of your podiatry clinic's marketing strategy, tune in now and take your first step towards success!
We all know the feeling of being constantly swamped with tasks, both in the clinic and in life. But here's the thing – there's a way out of the chaos. In this episode, we'll explore the art of delegation and how it can transform your business and your life.
From never-ending to-do lists to feeling overwhelmed, Lorcan shares common challenges faced by clinic owners. But fear not! With the right strategies, you can reclaim your time and take your clinic to new heights.
So, whether you're a seasoned clinic owner or an aspiring entrepreneur, this episode is packed with actionable tips to help you unlock the true potential of your podiatry clinic. Tune in now and start delegating your way to success!
Join Lorcan in the newest episode of the Podiatry Business Podcast as he unveils the key ingredient for a flourishing practice: your patient database! Lorcan delves into the essential role of nurturing your database for sustained success. Drawing from real success stories, discover how Lorcan's clients experienced a surge in patient numbers by implementing targeted email campaigns to their existing database. Learn how you can leverage the potential of your patient list to propel your clinic towards growth and profitability.
Don't overlook Lorcan's priceless insights - tune in to the complete episode today and kickstart the transformation of your clinic!
In this podcast Lorcan O Donaile, Podiatry business mentor explains the 4 steps needed to install an AI BOT into your marketing that will convert leads into paid in advance appointment... even while you're closed.
Welcome to the latest episode of 'Podiatry Business Podacast.' In this episode, we're diving deep into proven strategies and practical tips to help you supercharge your clinic's growth and profitability. ... how you as a podiatry clinic owner should be looking to make the next 12 months your most successful yet.
Whether you're a seasoned pro or just starting in the podiatry business, we've got valuable insights and actionable advice to ensure your next year is filled with success and achievement.
Many podiatry clinics find that the month of December is flat with patients and indeed staffs priorities elsewhere. In this episode of the Podiatry Business Podcast Lorcan discuss what you can do to avoid this and be proactive in boosting your December
The job of your business is the do 2 things. One; Give you the ability to give you more freedom, not less and Two; Make you happy. If its not doing these 2 things you can change your circumstances. Listen to this episode of The Podiatry Business Podcast to hear Lorcan discuss the 3 types of clinic owners he works with and their journeys to being happier
Tik Tok is now the most watched platform online with average user spending over 800 mins a month on it. In this episode of the Podiatry Business Podcast Lorcan O Donaile talks about Tik Tok ads and compares it to Facebook ads
In epidoe 130 of The Podiatry Business Podcast: "Don't Ignore Google My Business."
You might question the relevance of investing time and effort into Google My Business. Consider Google My Business as the digital representation of your business, akin to a virtual storefront. Regardless of whether you operate a podiatry clinic, a bakery, or a tech startup, this platform can be instrumental in your growth strategy.
Find out the importance of maintaining an updated GMB profile, active engagement with your audience, and the strategic management of customer reviews.
Irrespective of the size of your clinic this episode aims to provide insights into how Google My Business can facilitate connections with a broader audience and elevate your visibility in Google search results.
The ideal clinic to buy is one with minimal risk & effort and maximum Reward to the buyer. If you are selling or buying a clinic then you need to know wha]ich of the 4 types of clinic you have on your hands. Episode 129 of The More Practice Profits Podcast explains them and which will achieve the best price and why so many clinic owners simply can't sell theirs
Using Facebook ads in your Podiatry Clinic is a no brainer.
Facebook ads are cheap to start, don't require huge budgets to scale and give fast results. When done well I see clinic owners getting ROI's of between 900% and 1500%. Episode 128 of The More Practice Profits Podcast explains why and how to get started with Facebook ads in your clinic.
Utilizing Facebook Ads in your podiatry clinic serves as an efficient strategy for the predictable acquisition of new patients. Episode 127 of the More Practice Profits Podcast speaks to Robert Meagher clinic owner in Galway on how he has used FB ads to scale his clinic
The objective of any marketing is to create a predictable inflow of new patients, thereby ensuring consistent revenue and effective practice management and FB ads allows you do this at low cost,, gives fast results and can be turned up and down as required.
Listen to the chat with Rob to hear his experiences and advice on Facebook ads for your clinic
In the latest episode of "The More Practice Profits Podcast," Lorcan O Donaile delves into a topic that seems counterintuitive yet incredibly effective: "Boost Your Profits by Cutting Your Clinical Hours."
The traditional model of clinical work would have you believe that more hours in the clinic directly correlate with higher profits. However this podcast challenges this notion, advocating instead for a more strategic approach to clinic management. By choosing to work on your business, rather than solely in it, you can generate more value and create a sustainable, profitable clinic.
The rationale is : dedicating time to business strategy allows you to see the larger landscape. You can then identify inefficiencies, discover new revenue streams, and implement effective systems that can thrive even in your absence. Therefore, by working on your business, you are investing in its longevity, profitability, and ultimately, your own well-being.
We start our clinics in a whirl of excitement for what the future holds. Often at some point in the future we realise that its not all wine and roses running your own clinic and we imagine a better business that we could build. In this episode of the More Practice Profits Podcast Lorcan O Donaile argues that most podiatry clinic owners are going at building a business the wrong way around. He argues for a better philosophy for growing your clinic.... one that will make you a happier clinic owner in the long run.
In this episode of the More Practice Profits Podcast," Lorcan O Donaile, health business mentor dives deep into the common pricing strategy mistakes that health clinic owners make and how they can unintentionally leave money on the table. He sheds light on the detrimental effects of undercharging and the potential for increased revenue. Don't miss this episode packed with actionable advice to unlock the financial potential of your health clinic.
Having staff can be a tough gig sometimes but having family working for you has the capacity to have long term toxic consequences if not handled well from day 1. In Ep 123 of The More Practice Profits Podcast Lorcan discusses how to set you and your hire, family or otherwise, up for success.
Online reviews give you increased authority and allow the positive things others say about you, rather than what you say, shorten the process whereby potential patients choose your health clinic over your competitors. In ep 122 of The More Practice Profits Podcast Lorcan O Donaile explain why they are so important and the steps you need to take to optimise yours.
In this episode of The More Practice Profits Podcast Lorcan interviews Steve & Darren who at the time of recording are in Crete while their UK based clinic still treats patients without them. As well as doubling there profits in 6 months they tell how they have been able to move from a position of working 6 days a week to a better lifestyle.
Listen to Lorcan explain what steps they took to double their profits in 6 months and build a better life for themselves.
Many clinic owners get understandably frustrated by other clinics who are as not qualified as them charging more and attracting more patients than them. Ep 120 of The More Practice Profits Podcast explains what you should focus that you control and understand that while qualifications are important they are not enough to run a profitable clinic
Do you know the 5 levers you can pull to scale your Podiatry clinic. Most podiatry clinic owners imagine that the only lever is to turn on their marketing. While spending money on marketing is important it only 1/5 of where you should be focussing your attention.
Listen to The Podiatry Business Podcast and find out more.....
Do you spend money on FB or Google ads? Do you wonder are they working or shoudl I even do it to start with. Listen to Episode 118 of the Podiatry Business Podcast to hear the answer to if its a waste of your time and effort and how why you as the clinic owner should be focusing on the strategy not the tactics of paid ads
Are you as a clinic owner getting in your own way? Is your actions, your lack of actions and your mindset meaning that you as the owner are getting in the way of your business reaching to true potential. Listen to Episode 117 of the Podiatry Business Podcast to find out why you may be the blockage in your business growth and increased profits.
Part 3 of the 3 steps to build a profitable clinic is having Kick Ass Marketing System. In this podcast Lorcan explain what a kick ass marketing system looks like and the 3 pillars you need to have to insert one in your business.
In this episode of the More Practice Profits Podcast Lorcan talks about the second of 3 foundational areas clinic owners need to focus on to gain financial freedom and build a better business and life..... "A Clear Plan"
He explains the 3 areas each clinics needs in place to make sure their clear plan is moving them forward to their goal.
Building a profitable clinic takes a lot of work... blood sweat and tears.
But it can be broken down into more bite size steps to follow. In ep 114 of the More Practice Profits Podcast Lorcan O Donaile, health business mentor explains the first of his 3 key pillars
Clinic owners know where they are right now and whats not right. They know where they want to get to but they dont know how to get there. In my coaching programme I have developed a 3 phase Roadmap for them to follow to get to their destination. Roadmap that is tried and tested by other clinic owners before them. Listen to Ep 113 of The More Practice Profits Podcast "The 3 Phases Of Clinic Growth: and hear w`ht that roadmap looks like.
Episode 112 of The More Practice Profits Podcast Lorcan goes through questions 6-10 of the top Q's that clinic owners have asked him in the past year.......the questions that are keeping them up a night and tied to their business.
In Ep 111 of The More Practice Profits Podcast Lorcan goes through the first 5 questions that clinic owners have asked him in the past year. The questions that are keeping them up a night.
No matter how old you are or where you are in your journey as a clinic owner who will have to consider stopping and maybe retiring. In episode 110 of The More Practice Profits Podcast Lorcan O Donaile talks about when to too early or too late to start planning for the day when you exit your business and how to make sure you do so in an optimised way.
Frustrated Clinic owners start their clinic, get busy treating their patients, build the business and after a period turn around and wonder why they have built a business that is not giving them the lifestyle they wanted when they started their clinic. They find they're working too hard for too little return and have built themselves a trap that they are unclear of how to get out of easily.
The reason is they built a business NOT a lifestyle.
in Episode 109 of The More Practice Profits Podcast Lorcan talks about how he built a business that trapped him and the steps to rebuild it to deliver the lifestyle he wanted and you could copy
Patients cancelling is not good for their outcomes and not good for your bottom line. Many clinic never look at this in their clinic and have no system for preventing patient cancellations. In Episode 108 of The More Practice Profits Podcast Lorcan O Donaile talks about this and what you need to consider to reduce its likelihood in your business.
The economic headwinds can cause clinic owners to Panic and start to worry. Many freeze and fall into making mistakes that will affect their business for years to come. Listen to Episode 107 of The More Practice Profits Podcast & here what steps you need to take to avoid panic and prosper over the next few months.
Watch the news, read the paper and you would think the world is going to fall off its axis with the effects of inflation. Clinics are starting to see gaps in the diary for the first time since before covid and panic is setting in. Clinic owners are making rash decisions that will set them back for years. Listen to Episode 106 of The More Practice Profits Podcast & hear Lorcan explain why panic and anxiety will not help and the 3 steps he taught his private coaching clients recently on how to make sure you as a clinic owner as not a victim of the recession.
Ever struggled to make your email marketing effective. In this episode of The More Practice Profits Podcast find out why the smart clinic owners are using email marketing and how they make its effective and a profitable use of their time.
So many clinic owners are struggling to recruit, usually because they are reactive in their recruitment and doing what every other clinic owner is doping and making the same mistakes.
In this episode of the More Practice Profits Podcast Lorcan explains the No 1 secret to making sure you ease your recruitment woes.
Are you worried about the coming recession, hearing bad things in the news and concerned what it means for you and your clinic.
In Episode 103of the More Practice Profits Podcast Lorcan O Donaile, Health Business mentor talks about what mindset you need to have for it and why you need to not follow the crowd to ensure the recession is a success for you and your business
Are you frustrated because your front desk team cannot get potential patients to book?
Do you worry that you might be wasting marketing spend on leads you simply cannot convert?
This is one of the top frustrations I hear with clinic owners I work with. Listen to the latest episode of The More Practice Profits Podcast to here what steps you can take to solve this.
Complaints are a part of owning your own clinic. Ignoring them or panic is not the answer. In episode 101 of The More Practice Profits Podcast, Lorcan O Donaile Health Business Mentor & Clinic Owner explains the 3 Systems you need to make sure those complaints don't sink your mood or ruin your business.
Too many clinic owners have too many clinics. They often follow the crowd, say yes to every opportunity and have multiple one day or mini clinics.
This leads to lost potential to optimise their business & profits & an owner who is running form place to place, often busy but not productive or as profitable a they could be.
Listen to episode 100 of The More Practice Profits Podcast as Lorcan O Donaile, Health Business Mentor & clinic owner explains why less is often more..
Are you as a clinic owner willing to do the work to change your clinic?
Are you willing to make the short term sacrifices to get off of the hamster wheel of working long hours for not enough reward?
In ep 99 of The More Practice Profits Podcast Lorcan O Donaile talks about what traits clinic owners need to build a better clinic and a better life for themselves and why those who don't have those characteristics are doomed to staying in the same loop of over work and frustration.
DO NOT listen to this episode if you have a closed mind ;)
Most clinic owners are mistakenly of the opinion that when patients think of good customer service they are thinking of how good their clinical skills are, how much qualifications they have and the old favourite how much more they care than the other clinical . The truth is when patients reflect on. customer service they place other factors well above.
In episode 98 of The More Practice Profits Podcast Lorcan explains what it is you as a clinic owner need to focus on when you want to deliver great customer service and what why it is crucial to getting patients to stay, return and refer.
Most clinic owners are busy fools.
they spend all of their time working on their current bank and pay little or no heed to optimising their future bank
Listen to Ep 95 of the More Practice Profits Podcast to find out why you need to build your future bank.
Linkedin is a fantastic and free resource for clinic owners. Unfortunately many are either not using it or not making the most of its potential. In this episode of The More Practice Profits Podcast, Lorcan O Donaile talks about how to make Linkedin help your life as clinic owner
Too often clinic owners get caught up in the fog of the day to day of running their clinic and forget why they are doing it all. they forget to take their reward and allow their business to overwhelm them.
In episode 95 fo The More Practice Profits Podcast Lorcan O Donaile talks about why you are build your clinic and what rewards you needs to consider
Are you stagnating?.
Is your business flatlining?
In this Episode of the More Practice Profits Podcast Lorcan O Donaile talks about why clinic owners find their business stagnates and what to do about it.
Many clinic owners don't know how to expand their business. They are feeling stuck where they are, overwhelmed and burnt out. They know things need to change but are not sure how to make that change happen.
In episode 92 of the More Practice Profits Podcast. Lorcan O Donaile, Health Business Mentor & Podiatrist talks about how to start that journey
It can intensely frustrating when you know you can help a patient but for some reason they say no to your advice. In this episode of The More Practice Profits Podcast Lorcan O Donaile discusses why this happens and the importance of being able to sell to your patients.
Kay Johnson is a Podiatrist and clinic owner in Cheshire, UK. She has been a member of our group coaching programme for just 1 year. In this episode of the More Practice Profits Podcast Kay talks about her journey over the past year and how she has grown her clinic from just her to a team that looks after her growing patient database and is allowing her to live a better life.
In this episode of The More Practice Profits Podcast Lorcan O Donaile explains how his own clinic grew by 56% this past year & how his coaching clients have done the same. While also discussing the different lessons he has learned this past year about growing his own business and helping other clinic owners to do the same.
In this episode of The More Practice Profits Podcast Lorcan O Donaile explains how "The Clinic Owners Business School" is designed to help clinic owners start their journey to scling their business and change the work life balance for the better.
He explains the 4 key areas in he has his clients work on to add 2k a month to their bottom line and avoid burn out.
Let's not beat around the bush being a business owner can be hard. What some clinic owners can do when they are put in a challenging or stressful situation is end up in a victim mentally. This is completely normal but how do we change that?
In Episode 82 of The More Practice Profits Podcast, Lorcan O Donaile explains How To Play To Win and developing a winning mindset.
It is possible to build a 7 figure health clinic that delivers a premium service to your patients, that your staff live to work in, all without killing yourself.
While there are lots of moving parts to this, in Episode 82 of The More Practice Profits Podcast, Lorcan O Donaile explains the top things your need to consider.
The number one in any business is dangerous. If that one thing goes belly up you are in big trouble.
Listen to ep 81 of The More Practice Profits Podcast with Lorcan O Donaile Health Business Mentor to find out what and what to do about it
The Great Resignation is happening right now and its happening in health care. Listen to Episode 80 of The More Practice Profits Podcast to hear Lorcan explain what it is and what you need to do the protect your business.
Most clinic owners who want to build their business are mistaken in thinking that they need to spend spend spend on marketing and many have had bad experiences in the past with adventures in marketing.
Listen to Ep 79 of The More Practice Profits Podcast and hear Lorcan explain why the best marketing to start with is staring you in the face.
Running your own clinic can be a fantastic experience, but occasionally the owner can have the rug pulled from under them.
It can be a lonely and tough gig when this happens.
To achieve a success clinic and attain financial freedom you have to learn that some times you just have to Dig In....
Marketing is the secret sauce that allows clinic owners to scale, build a sustainable business and have a better life.
In Episode 77 of The More Practice Profits Podcast, Lorcan O Donaile, Health Business Mentor lets listeners in on his Top 5 Marketing Lessons.
Truly successful clinic owners lead their team. They recognise that its up to them to take charge, take the hard decisions and gain the respect of their team and thus run a better business.
Listen to ep 76 of The More Practice Profits Podcast to hear why this is so important to you & your teams future success
There is a lot of noise and emphasis recently on recruitment.
But What about retaining the staff your have right now. In ep 75 of The More Practice Profits Podcast Lorcan O Donaile explains why this is equally if not more important place to put your efforts.
Do ever feel like your clinic is stagnating?
That your making something but maybe not enough to make it worth all the hassle?
Well doing the same thing over and over again is not going to lead to change is it? Thats the topic discussed in Ep 74 of The More Practice Profits Podcast.
Lorcan O Donaile explains why "What Got You Here, Won't Get You There" & what to do about it.
Most clinic owners worry that about charging too much. But have you ever worried that you are charging too little?
Have the right pricing mindset can be the difference between always struggling and having a vibrant clinic that delivers for its staff, patients and owners.
Ep 73 of The More Practice Profits Podcast discusses pricing strategy.
How much should I spend on marketing every year?
Is it 10% of turnover or 5% of profits?
In ep 72 of The More Practice Profits Podcasts Lorcan O Donaile explains exactly how to set you marketing budget and why it should be exponential.
A confused mind makes no decision and unfortunately too many clinics are providing a confused message.
This leads to potential patients being unable to move on to the next step and seek those clinics help and stagnation for the clinic.
Listen to ep 71 as Lorcan O Donaile, explains why clarity of message is so important in scaling your clinic.
Knowing your numbers is vital to making sure your have the power to make smart choices for your business.
Which numbers to track is just as important.
Join Lorcan O Donaile, Health Business Mentor to find out more and see why knowing which KPI's to so important.
There is nothing more frustrating for a clinic owner than a staff member that you know they are just not fully committed. It can drain your energy knowing that one member of staff is not giving your business their undivided attention.
Listen to Ep 69 of The More Practice Profits Podcast & hear Lorcan O Donaile, Health Business mentor discuss this important topic.
Most clinic owners are struggling to recruit clinical staff. In ep 68 of The More Practice Profits Podcast Lorcan O Donaile, explains why and what to do about it.
In Episode 67 of the More Practice Profits Podcast "How To Do Profit & Loss" Lorcan explains why doing regular Profit & Loss reporting is crucial to the financial health of your clinic and your financial health.
This episode is for those clinic owners who are hoping to reach 15k a month in turnover.
What are the areas to focus on to reach 15k a month or over 180k a year. Less complexity is more at this early stage of building your business.
Listen to Lorcan O Donaile in Ep 66 of The More Practice Profits Podcast to find out how to reach 15k a month.
Most clinics have a haphazard front desk handover which leads to lost turnover and poor patient outcomes.
Listen to Ep 65 of The More Practice Profits Podcast to hear why front desk handover is soo important and how much a poorly systemised one could be costing you.
Jamey Schrier, P.T. is an author, former practice owner and founder of Practice Freedom U. PFU solely focuses on helping practice owners work less, earn more, and reignite their passion for patient care.
His book, The Practice Freedom Method has been an Amazon best-seller. Jamey is on a mission to help ambitious practice owners achieve their dreams of what is commonly called Practice Freedom.
In Ep 64 of The More Practice Profits podcast Jamey joins Lorcan to discuss Mindset Shift
Without a plan we drift from day to day doing the same thing.
Doing the same thing day in day out will simply never change your life.
Designing a simple step by step plan will allow you to move in the right direction and alter your clinic into a business that delivers you the lifestyle you desire.
Listen to Ep 63 of The More Practice Profits Podcast to find out Lorcan O Donaile devised his plans that allowed his own clinic to reach his 12 month goals in 5 months and most of his clients double their profits inside 12 months.
Lorcan O Donaile is joined in Ep 62 of The More Practice Profits Podcast by Nicola McLennan Osteopath & Google Ads expert to talk all things google ads including
- Why your clinic must be on Google Ads
- The top mistake to avoid
- What all the fuss is about Keywords and more
When building your business you move from a clinic with just you to one where by you have staff and scale your clinic to a level that allows the clinic to become less reliant on you.
This is called by some the transition phase and can in many cases be the phase that breaks the clinic and more commonly the clinic owner. In ep 61 of The More Practice Profits Podcast Lorcan O Donaile talks about the 3 things about 3 things you need to make sure this phase is a success.
Not all work is created equal.
Perhaps treating patients all day everyday is not what help you attain financial freedom.
Listen to Ep 60 of The More Practice Profits Podcast to hear why Lorcan O Donaile, Health Business Mentor argues for you doing less of most things .
A reality of life nowadays is that your patients can leave reviews online. It is inevitable that you will get a bad review.
It can ruin your day. It can seem unfair, but there is a way to handle it turning a bad experience into a positive for you & your clinic
Listen to Ep 58 of The More Practice Profits Podcast to find out exactly how to do this.
The easiest, simplest & cheapest way to start your marketing is to begin with Internal Marketing.
In Ep 57 of The More Practice Profits Podcast, Lorcan O Donaile Health Business Mentor give you 9 top tips to start your internal marketing & get implemented in your clinic by the end of work today.
Burn out is an all too common effect of owning your own clinic.
Listen to Ep 56 of The More Practice Profits Podcast to hear Lorcan O Donaile's own experience with burnout & the steps you should consider to avoiding it happen to you.
I was recently interviewed for an American clinical publication who asked my thoughts on clinical website.
I wanted to share those questions & my thoughts with the listeners of my podcast.
Most clinic owners make the same money mistakes. I
I have made them all.
We spend so much time working to be great clinically we forget we need to make a profit.
Listen to Episode 54 of More Practice Profits Podcast to here Lorcan O Donaile explain the top money mistakes clinics owners make.
Writing blogs is one of the cheapest and easiest ways to start marketing your clinic.
Listen to Lorcan O Donaile in this episode "All Things Blogs" explain why should be all over blogs and how to make it so easy to do them that you can build a simple system that allows you to delegate the job.
I often get asked which is better Facebook Ads or Google Ads for clinic owners to scale.
So I decided to record Ep 52 of The More Practice Profits Podcast on just that.
Listen to Lorcan O Donaile, Health Business Mentor get the inside scoop on Google Ads Versus Facebook Ads
Joint Venturship is not new but it may be new to you.
Is it the right approach for you & your clinic to reach its goals & living a better life as a clinic owner.
Ciaran Canny & Damien Murray are entering the Joint Venturship space in podiatry & Ciaran joins Lorcan O Donaile to discuss their plans & how they hope to help a select group of podiatry clinic replicate the success that they have seen in their clinics.
Listen to Episode 51 of The More Practice Profits Podcast to hear more...
Jim McDannald of podiatrygrowth.com joins me for episode 50 of The More Practice Profits Podcast.
He tells me about his 5 Elements of a Podiatry Clinic's Online Presence & all things marketing.
Listen to hear how Jim thinks your should be using marketing to boost your practice & its profits.
I am reading a book(Systemology by D Jenyns) that argues that your business is at one of four stages.
1.Survival
2.Stationary
3.Scalable
4.Saleable
Unfortunately the majority of clinic owners are in stage 1. Survival
Listen to EP 49 of The More Practice Podcast to find out "At What Stage Is Your Business?"
Warren Buffet is on of the worlds richest men , yet he still lives a pretty ordinary life, living the same house for over 50 years.
What can we clinic owners learn from the Oracle of Omaha?
Listen to Episode 48 of More Practice Profits Podcast to find out.
Stephen Ryan opened a clinic in Dublin with his brother and found despite having a full diary that he was over worked burned out and considering quitting the profession altogether.
Listen the ep 47 of The Podiatry Business Podcast to hear how he used marketing to scale his clinic all while reducing his hours from 6 days a week to a total of 8 clinical hours last month.
Episode 46 of The Podiatry Business Podcast; "Patients Don't Care About Your Qualification" explores why patients are not that interested in your qualifications, how long you spent in college or if you "care more" than the next clinic down the road.
Listen to Lorcan O Donaile, Podiatrist & Health Business Mentor explain why you need top forget about this and what you should really be focussing on to build your clinic
Too often Podiatry clinic owners stay away from new software because they are un certain of the return or that they might get lost in the tech.
As someone who has no great love for tech and sees software as a tool I urge you to listen to episode 45 of The Podiatry Business Podcast to hear my top tips for software to boost your business and fill your diary
As we near the end of Donald Trump as president and he finds himself banned from social media what can we as podiatrists learn from him.
The truth is lots of things if we examine the mistake he made.
Listen to episode 44 of The Podiatry Business Podcast with Lorcan O Donaile, Podiatrist & Health Business Mentor and learn how to Make Podiatry Great Again.
Every difficulty presents an opportunity. Even in year with a black swan type event lesson can be learned. Listen to episode 43 of The Podiatry Business Podcast to hear the lessons Lorcan O Donaile's private clients have learned with their year in business and learn from their insights.
The definition of insanity is doing the same thing over and over and expecting a different result. 2020 has made all of us reflect of where we are in life and where we want to be.
i truly believe that your business should be there to give you the life you want NOT to rule your life.
Maybe 2021 is the time for that change you have thought about in 2020
Listen to Episode 42 of The Podiatry Business Podcast and hear Lorcan O Donaile discuss if now is the time for a change.
I used to dread having to close for 2 weeks at Christmas. I simply couldn't afford to loose the turnover.
Listen to episode 41 of The Podiatry Business Podcast to hear how to avoid the business blues this Christmas and how to have a bumper new year
Customer complaints. We all get them don't we? Nobody likes getting them or having to deal with the fallout but they are a natural consequence of running a business that deals with the public.
Listen to episode 40 of The Podiatry Business Podcast where Lorcan O Donaile, Podiatrist 7 Health Business Mentor talks all things customer complaints and why you should approach them as an opportunity not just a difficulty.
In episode 39 of The Podiatry Business Podcast Lorcan O Donaile Health Business Mentor explains his top 3 systems you must have in your clinic if you want to be profitable and earn more while working less.
Should you join in the hysteria of worrying about physios doing orthotics, FHP's etc?
Listen to Ep 38 of The Podiatry Business Podcast and hear why Lorcan O Donaile, Podiatrist & Health Business mentor thinks this is a total waste of your time and energy and job left to your professional organisation.
Find out who is your most dangerous competitor and who it is that is causing almost all Podiatry Clinic Owners to destroy their chances of building a true business..... one that delivers real financial security.
Email marketing is a highly effective marketing tool you as a clinic oner can use to drive your business forwards.
My favourite part of email marketing is how easy it is to do and the fact that with automation you can set it up once and have it work for you for years to come.
Listen to Episode 37 of The Podiatry Business Podcast "Email Marketing For Podiatrists" and hear Lorcan O Donaile, Podiatry Business Mentor uses email to help his private clients grow their businesses.
Many clinic owners think the answer to all of their frustrations is more new patients.
Well I would argue that before your start spending your precious marketing budget on chasing people who don't know you consider reactivating your past patients.
Listen to Episode 36 of The Podiatry Business Podcast & hear Lorcan O Donaile, Podiatrist and Podiatry Business Coach explain why this is where your should start your marketing.
Too often we don't really understand why are patients say no. Why they say no to starting treatment or why they say no to continuing treatment.
In Episode 35 of The Podiatry Business Podcast Lorcan O Donaile, Podiatrist & Health Business Mentor explains what going on in your patients head and what is driving them to say no to the treatment you know they need.
Across the world another spike in Coronavirus infections in happening and governments are considering their options including further restrictions or lockdowns.
While you cannot change any of this you can make sure your business is prepared.
Listen to Episode 34 of The Podiatry Business Podcast and hear Lorcan O Donaile discuss the 3 simple steps to putting your business in a better position to ride through any storm that may be coming your way.
Are you a podiatrist considering opening your own clinic. May be you are tired of working in the public health sector or have had enough of not being the boss of your own destiny.
Well this episode is for you. Listen to Episode 33 of The Podiatry Business Podcast and hear Lorcan O Donaile, Podiatrist & Heath Business Mentor discuss how to set about being your own boss.
In episode 32 of The Podiatry Business Podcast Lorcan O Donaile discusses why it is in your patients interest to put them into packages of care instead of pay as you go appointments.
Listen to hear why it will increase patient compliance, improve patient outcomes and drive your business.
In episode 31 of The Podiatry Business Podcast Lorcan O Donaile, Health Business Mentor discussed the top 5 business books he recommends all clinic owners read.
Studying the be the best business owners, it could be argued, is more important than studying more clinical training when you are a clinic owner.
Listen now to hear where to start and hear why each book is perfect for all clinic owners whoa re looking for a better quality of life from their clinic.
All too often I talk to clinic owners who are to be honest "all talk & no action".
Over the course of the later 6 months of 2020 Lorcan O Donaile has doubled his workforce and is helping his private coaching clients replicate his success in the business of Podiatry.
Listen to Episode 30 of The Podiatry Business Podcast to see how he did it and what you need to start doing to start to Earn More while Working Less.
Too often clinic owners recruit just about anyone to run their reception and naturally its not good for their business.
Listen to Ep 29 of The Podiatry Business Podcast where Lorcan O Donaile, Podiatrist & Health Business Mentor explains why he believes that your Receptionist is your MOST important staff member.
Google ads is an extremely powerful tool and helped my clinic grow by over 110% inside 18 months once I stop making all the common mistakes most clinic owners make.
Listen to Episode 28 of The Podiatry Business Podcast, "Why Your Google Ads Are Not Working" and find out how to turn youir google ads into a well oiled machine.
I love the comedy series "What we do in the shadows" & my fovourite characeter is Colin the energy vampire. Sitting in a room with Colin will drain the life from you are he is such a negative person.
We all know people like this and you need to avoid them in relation to building your business. Listen to Episode 27 of The Podiatry Business Podcast and hear why Lorcan O Donaile Podiatrist & Health Business Mentor explains. why you should avoid some clinic owners like the plague.
Most successful clinic owners tend to have a few key things in common that allow them to reach their goals, scale up and reach financial freedom.
Listen to episode 26 of The Podiatry Business Podcast to hear Lorcan O Donaile, Podiatrist & Health Business Mentor discuss the traits you should be emulating in your role as clinic owner
Smart clinic owners know exactly what their patients want, especially in a recession. The hard economic times does not mean that you cannot have a highly successful clinic delivering you the lifestyle you want while also delivering for your patients and staff.
Listen to Episode 25 of The Podiatry Business Podcast to listen to Lorcan O Donaile explain how to build a great business in a recession.
Did you know that 85% plus of small business do not sell and have to close instead. Do you want to spend your career building a clinic only to be unable to sell it for the price you hoped or worse not at all.
Listen to Episode 24 of The Podiatry Business Podcast as Lorcan O Donaile discussed why most Podiatry Clinic do not give the owner the reward for 20-30 years of work and how to avoid it.
Scaling up your clinic is a buzz phrase at the moment. But is saling up the right choice for you at all.
Listen to Episode 23 of The Podiatry Business Podcast to hear Lorcan O Donaile Podiatry Business Mentor discuss this.
So many podiatry clinic owners either do no SEO or pay way over the odds to get someone "to do seo" for them.
The thing you the podiatrist are probably the best placed person to do your own SEO.
Listen to episode 22 of The Podiatry Business Podcast to hear Lorcan O Donaile, Podiatry Business Mentor explain how to be a success at SEO.
In Episode 21 of The Podiatry Business Podcast; "What Have I Learned From The Lockdown" Lorcan talks about what the lockdown has taught him about his business.
He discussed what lessons he has learned and how you should use every difficulty in your business to learn and improve.
Listen now to hear his thoughts.
Listen to Episode 20 of The Podiatry Business Podcast and find out;
How To Gain An Unfair Advantage Over Other Podiatry Clinics
So you have put in all the effort getting your staff. The last thing is a revolving door of staff moving on sooner than they need.
Listen to ep 19 of The Podiatry Business Podcast to hear Lorcan O Donaile, Podiatry Business Mentor explain the steps to consider to make sure you hold on to the members of your a class team.
Recruiting and retaining great staff is one of hardest things to do in business.
Often Podiatry clinic owners throw up a generic ad trying to attract A type staff.
Listen to part 1 of a 2 part series where Lorcan O Donaile explains how to recruit great staff to your podiatry clinic.
Lockdown is coming to and end for most podiatry clinics and they can get back to seeing their patients.
However as they come back they are in different times to those before lockdown. Listen to Lorcan O Donaile, Podiatry Business Coach give his predictions on how things are going to turn out in episode 17; After Lockdown, My Predictions For Podiatry Clinics For 2020
In Episode 16. "How To Improve Your Productivity & Profits As A Podiatry Clinic Owner" Lorcan O Donaile, Podiatrist & Podiatry Business Mentor explains that the secret to scaling up your Podiatry Business is not seeing more patients but being more productive.
Working longer and harder is not the way to financial success. Listen to episode 16 now to find out more
There is recession upon us.
Some say a depression is coming. Whatever the answer we all know things will be hard.
It will be harder to run a profitable business over the next year or so but it does not need to be this way for Podiatry Clinic owners..
Listen to Lorcan O Donaile, Podiatry Business Mentor warn you on the 5 mistakes that if made could kill your clinic stone dead.
To many podiatry clinics simply charge too little make it worth all of the stress and hassle that comes with running a business.
Too often the Podiatry Clinic Owner worries too much and for too long about putting up their price.
Price is elastic and can and should be put up regularly.
The Podiatry Business Podcast, Episode 14. How To Put Up Your Prices, explains how and why you must increase your prices.
Listen now.
Lockdown will end.
In Ireland podiatry clinics are back on May 18th, Australia never closed fully, others are not far behind
Are you ready? Are you aware of the opportunities that come with this?
Listen to hear more
Do you know for sure if your website actually makes you any money. Most Podiatry clinics have very pretty & expensive but ultimately mostly useless websites.
This is not your fault, some graphic designer probably told you this was the way to do it.
Listen to Lorcan explain what your website actually needs to make you and your business money... and its not nice pictures.
In Episode 11 of The Podiatry Business Podcast Lorcan discusses in detail his external marketing funnels and how it fills his diary with his ideal patients 24/7 even while he is away in holidays.
Why do some Podiatry clinics prevail while others seem to always struggle?
Why in this time of crisis are some panicing while others are getting ready for the return to business, whatever form that takes?
At this time of crisis you have 2 choices, let the whole thing overwhelm you and your business or accept that things have changed and get yourself and your business ready for the change.
In Episode 10 of The Podiatry Business Podcast, Lorcan O Donaile discusses how he navigated crisis before and how you can use this time as an opportunity to build a better version of your business and better version of you, the business owner.
This crisis will pass and unfortunately too many clinic owners will spend the time away form clinic buried in clinical books or worse trying to replace their lost income in Telehealth.
Podiatry clinic owners, you don't have a podiatry business. You have a database of people who use podiatry services.
Make sure you put a fence around them through this time of crisis
Podiatry Clinic owners.... If you are planning to use the enforced time away from work studying more clinical skills, then don't do it.
Clinical skills will not save your business.
Business Skills will get your business back in action, better than before the coronavirus crisis. Use this time to get better at running a true business so that you can weather any storm that comes your way.
In a traumatic and historic week I recorded this podcast to help podiatry clinic owners make the choice now that means their business survives.
Feel free to reach out to me for help and advice during this time for 100% free help info@morepracticeprofits.com
Lets face it. Most clinic owners are paying their "associates" a percentage of turnover.
I did this and really lived to regret it.
In this episode Lorcan discusses why he strongly believes that you should never do this and how it is in fact holding back your business from scaling up.
Do you find yourself posting on your Facebook page in an attempt get more patients or your previous patients to return?
Are you chasing Facebook likes and shares but get the feel that its having no real effect on your bottom line.
The truth is it is largely a waste of time.
To truly boost your clinics profits you need to start using Facebook Ads
Listen to "The Podiatry Business Podcast - Episode 5. Six & Half Facebook Ad Hacks"and Lorcan O Donaile will show how to get real results from Facebook
In episode 4 of The Podiatry Business Podcast. "Should I Hire Another Podiatrist Or Receptionist First" Lorcan O Donaile discusses the big decision of the first hire, podiatrist or receptionist.
Discover why he believes more clinical staff is not always the wisest choice and how a badly trained receptionist can cost you hundreds of thousands.
There are 3 myths I hear over and over again from clinic owners and especially from non clinic owners, who frankly have no clue.
These are
- Clinical excellence is all I need to be financially successful
- Word Of Mouth marketing is enough for my clinic
- If I teach my staff all I know they will leave and steal all of my patients
Listen to The Podiatry Business Podcast, Episode 3. The 3 Myths Holding Most Clinic Owners Back with Lorcan O Donaile, Podiatrist & Health Business to find out why you need to forget about these myths ASAP to have any chance of getting truly financially successful practice.
Episode 2 of The Podiatry Business Podcast brought to you by Lorcan O Donaile, Podiatrist & Health Business Mentor.
In this episode Lorcan discusses 6 psychological principles he teaches his staff and you can use in your clinic to get greater case acceptance, improve patient compliance and reduce cancellations.
To truly develop a profitable podiatry practice you need to develop a business mindset that embraces the concept that making a profit is a positive thing.
Making a profit will allow your staff, your suppliers and perhaps most importantly your patients to enjoy a better and more secure business and invest in better quality service.
It will provide the owner to achieve financial freedom and security like your host Lorcan O Donaile has. Join him to discuss how you begin to work on developing a business mindset.
To get you Free Copy of "Podiatry Business Success Secrets" click the link. https://www.morepracticeprofits.com/