View Details

I've worked out with my buddy Dom for years. There's normal Dom, and then there's the Dom who has a race coming up. Normal Dom shows up when I show up and does the same workout I do. Race Dom shows up thirty minutes early, goes for a run first, and then does our entire normal workout on top of it. Nothing changed about Dom. What changed is there's a race on the calendar.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

Q4 is that race. And it's the one you didn't realize I signed you up for. It starts October 1st, which is about two months out — and here's what most artists get wrong: mid-October isn't your launch. It's your deadline.

Nearly half of holiday shoppers say they start before Halloween. By the middle of October, 40% already know exactly what they're buying. The big retailers figured this out years ago — Best Buy's own press release last year announced they were "putting the creep in holiday creep" and kicking the season off on Halloween. This episode is the broad game plan for getting ready. The tactics come next, week by week, between now and October.

In this episode:

• Normal Dom vs. Race Dom — and the small detail in that story that's really the whole instruction manual
• Why the "Rule of 7" is marketing folklore with no study behind it, and the 1959 experiment that makes the point far better
• Effective frequency explained as reps and sets: the same 13 ads crammed into 13 weeks spike and then collapse; spread across a year, they hold
• The number that should worry you — by mid-October, 40% of shoppers already know exactly what they're buying
• Attention arrives in October. Money arrives in December. Why that's better news for artists than it first sounds
• Tell your story first, show your art second — and how that one reordering kills the "I don't have enough to post" problem for good
• Three questions to answer before you get out of the car: can you transact, are you open for commissions, are you actually marketing
• The Gallery Test pointed straight at December — what a real gallery does differently for the holidays, and the digital twin of every one of those moves
• The Bathroom Art Sale — how naming the destination removes the friction that quietly kills art sales, and why "under the tree" works even better
• Why commissions carry a hard deadline, and what that means for your October

This week's homework: answer three questions honestly. Is your website set up so a total stranger can buy without having to ask you a single question? Are you open for commissions? And are you actively marketing right now — not in October, right now? Whichever one you answered no to is where the next two months go.

Resources mentioned:

• Art Storefronts — the storefront engine for working artists
• Bankrate Holiday Spending Report — nearly half of shoppers start before Halloween
• NRF Holiday Survey — when shoppers really start browsing and buying
• Zielske, The Remembering and Forgetting of Advertising (1959) — the study behind the whole episode

Related episodes:

• A Greek Warship, a Horse Named Sally — the full anatomy of a sale. Swap Mother's Day for Black Friday and run it
• Art-Selling Holidays You're Sitting Out — the calendar as a forcing function
• The Coffee Shop Test — why your social media is failing
• The Gallery Test — should artists list prices on their website?
• The Artist's Guide to Instagram Live — even if you hate being on camera

Here's the takeaway. You've been creating for a long time. Not enough people have seen your art. You want to sell it — and Q4 is the single best window all year long to do exactly that. So enjoy your summer, genuinely, by all means. Just keep it in the back of your head that Q4 is coming, and start putting the reps in now. Your art will thank you.

Stay Up To Date With The Latest

https://linktr.ee/artmarketingpodcast

View Details

Few on earth has a website problem. Everybody has a marketing problem — and the fix is hiding in plain sight inside every art gallery in the world.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

In 12 years and 15,000+ artists, Patrick has watched one truth play out over and over: selling art online isn't about reinventing anything. It's about copying the paradigm that already works offline — the art gallery — and refusing to play the short game. This is the "customary rant" that opens every Art Business Webinar, start to finish.

The art gallery is the same in every country and culture on earth: minimalist walls, the art front and center, nothing else. That single paradigm tells you how to build your website, how to behave on social media, and why consistency beats talent every time.

In this episode:

• Why artists in their 80s, 90s, and 100s still show up asking "how do I get my art seen?" — and what that proves about your real time horizon
• The "graveyard of hobbyists": whancer for an art business
• The one paradigm that sells art everywhere on earth — and how to copy it three ways
• Your website is not a canvas: whworst enemy online
• "Your art are the commercials" — the Art Gatling Gun that kills your social media, and the programming the algorithm actually r
• The open sign: why consistency beats talent, and the New Year's-resolution trap that gets every artist
• Art sells 50% story, 50% craft — and the REAL Vincent van Gogh story nobody tells you (hint: it's not "you have to die first")

This week's challenge: walk your own website, your last 10 social posts, and your posting calendar, and ask of each, "Would this work inbout where you're running the Gatlinggun.

Resources mentioned:

• Art Storefronts — the gallery-style storefront engine for working artists
• Join a live webinar — Mondays, Wednesdays, Fridays with Patrick

Related episodes:

• The Gallery Test — Should Website?
• The Coffee Shop Test — Why Your Social Media Is Failing
• Why Your Website Will Still Be Working in 2055

So here's the takeaway. You wouldn the real world — minimalist walls,art front and center, doors open six days a week. Stop reinventing it online. Copy the paradigm on your website, bring a human to your sociait — and give the work the story itdeserves. That's the whole game.

Stay Up To Date With The Latest

https://linktr.ee/artmarketingpodcast

View Details

The most influential poster in the history of art was an ad for a play. It was designed by a broke, unknown illustrator who only got the job because he was the one stuck working over the holidays. His name was Alphonse Mucha, and that single commission — a rush job nobody else wanted — turned him into the father of Art Nouveau. He didn't sit in a studio and find his direction. A customer handed it to him.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

That's the heart of this episode: a commission isn't a compromise. It's an idea-generation machine. A client drags you somewhere you'd never have chosen on your own — and every so often, that detour becomes your entire career. It happened to Mucha. It happened to a portrait painter named George Stubbs who took a few horse commissions and ended up the greatest equine painter who ever lived. It happened to a studio photographer named Dorothea Lange the day a government assignment sent her into the migrant camps.

But before we get to the good news, we have to clear out the lies. The longer you spend in this business, the more you realize the "sacred truths" of the art world are mostly nonsense — and most of them are really just hobbyist rules wearing a business suit. (If you've heard me draw the hobbyist-vs-business line before, this is where it earns its keep — same line that runs under The Long Game.)

In this episode:

• The Christmas shift that invented Art Nouveau — how Mucha got the job nobody wanted and never looked back
• Six "sacred truths" of the art business that are complete nonsense — and the one thing wrong with every single one of them
• "You need a niche before you can start" — why you don't pick your niche; the work reveals it
• "Good art sells itself" — the $128 of thrift-store junk that resold for $3,612 on stories alone, a $3.5M violin that earned $32 in a subway, and the painter who went from unsold to $2.5 million without changing a brushstroke
• "Never discount your work" — why that rule is real, why it isn't yours, and what the galleries who preach it actually do behind closed doors
• The line in the sand: hobby or business? Drucker said a business has exactly one purpose — to create a customer — and in that equation, you don't get the last word. The market does.
• "Nobody bought it, so I'm a failure" — the lie that makes good artists quit, and why Picasso died holding roughly 45,000 of his own unsold works
• Why constraints beat the blank canvas — Stravinsky, and the bet that produced Green Eggs and Ham in 50 words
• The honest catch: when a commission becomes a cage instead of a doorway, and how to tell the difference

This week's homework: take the one commission you'd normally turn down — the weird request, the subject you'd never choose, the client who wants something slightly off from your usual. Say yes to it. Then watch where it drags you. Reply or DM me what you learned — I read every single one.

Resources mentioned:

• Art Storefronts — the storefront engine for working artists
• The Mucha Foundation — the Gismonda poster and the birth of Art Nouveau
• Significant Objects — the experiment that turned $128 of junk into $3,612 with nothing but stories
• Pearls Before Breakfast — the Washington Post's Pulitzer-winning Joshua Bell subway story
• Freakonomics: The Hidden Side of the Art Market — how art is really priced (and why prices "only go up")

Related episodes:

• The Gallery Test — Should Artists List Prices on Their Website?
• The Long Game — Why Your Website Will Still Be Working in 2055
• POD and Samples — What Wyland and Gray Malin Actually Do
• 20 Ways to Grow Your Email List as an Artist — hobbyist or business, the honest cut

So here's the takeaway. If you're a hobbyist, make whatever you want, forever, and be happy — there's no shame in it. But if you want a business, stop waiting for the market to reward your purity, because it never will. Go meet it. Say yes to the commission, the weird job, the thing you'd never have chosen — because that yes creates a customer, which is the only thing that makes you a business, and it just might drag you, like it dragged Mucha off that holiday shift, straight into the work you were put here to make.

Stay Up To Date With The Latest

https://linktr.ee/artmarketingpodcast

View Details

You don't own your followers. You own your list. Every platform you're on is rented — the landlord can change the rules or close the door anytime. Your email list is the one audience nobody can take from you.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

The good news: it doesn't have to be huge. Three hundred of the right people is enough to run a real art business — which is exactly why you want three thousand, then thirty thousand, then three hundred thousand.

This is the foundational one: why email matters, the creative ways to capture it, and the latest tradecraft. Almost no artists do this well. (We covered why the basics outlast everything in The Long Game — this is the basics, weaponized.)

The unlock isn't new places. It's the places you're already standing — the booth, the bio link, the DM, the box you're shipping, the car in your driveway. Every one is a capture opportunity you're wasting.

In this episode:

• The trifecta — phone, email, snail mail — and why email is the cheapest and easiest one to own
• Hobbyist or business? The honest cut, and why every opportunity is an email-capture opportunity
• The four online venues: your website (footer to popup to content upgrades), bio links, DMs, and comments
• The 11–15 second popup rule — the delay that converts at 6.45%, and why a zero-second popup kills it
• The Birthday Club, the new favorite opt-in: some people are birthday people, and if they are, they love it (3–4x)
• Just ask, then shut up — the DM play most artists never run
• The three offline venues: in-person events, the QR-code layer, and direct mail
• The clipboard and the fishbowl — $0 plays that are 150 years old and still work
• QR car magnets — the hero play nobody in art is running yet (about $35 a pair)
• Direct mail at $0.40 a piece — your art in 1,000 mailboxes around your gallery for less than a Meta ad
• The compounding math — how the basics become $800K–$1M over ten years
• Wyland and Gray Malin run this at the highest level — get on their lists and watch (see POD and Samples)

This week's homework: pick three tactics. One online, one offline, and one you'd never have considered. Set them up by Friday. Then reply or DM me your three — I read every single one.

Resources mentioned:

• Art Storefronts — the storefront engine for working artists
• Linktree — a bio-link service that turns your one link into a mini-website
• Sticker Mule car magnets — for the QR car-magnet play
• GotPrint — EDDM direct-mail postcards, ~$0.40 a piece
• Wyland and Gray Malin — get on their lists for the master class

Related episodes:

• The Long Game — Why Your Website Will Still Be Working in 2055
• POD and Samples — What Wyland and Gray Malin Actually Do
• The Gallery Test — Should Artists List Prices on Their Website?
• All Oars In — The Anatomy of a Sale

So pick your three. A clipboard on the table, a real opt-in in your bio, a magnet on the car. You don't have to run every play — just start capturing in the places you're already standing. Followers are rented. The list is yours. All roads lead to email.

Stay Up To Date With The Latest

https://linktr.ee/artmarketingpodcast

View Details

There's one number that should end the price-on-request debate forever: artworks with visible prices sell 2-6 times more often than the same works with hidden prices. The data is in. The artists are still hiding the prices.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

This episode runs the gallery test on your website. A real gallery prices the work, frames it, lights it, and puts a checkout at the desk. Christie's, Sotheby's, Gagosian, 1stDibs — every serious art business does this online too. Almost no working artist does. Today we close that gap.

In this episode:

• The gallery test — the one rule every digital decision should pass
• The 5 things almost every artist website gets wrong
• "Oooooh so mysterious" — why "contact for pricing" is the gallery with the lights off
• The shop is the signal: how a real storefront tells visitors they're welcome to buy
• Why the biggest art sellers on earth all do this — and the artists somehow don't
• The generational gut-punch: collectors under 40 don't tolerate hidden prices
• Mix the feed the way you'd mix an opening — killing the "art-only Instagram" sacred cow
• Why a gallery with the lights off on Wednesday loses every Wednesday walk-in

The data referenced (with sources):

• Artsy, Dec 2019 — works with visible prices are 2-6x more likely to sell than identical hidden-price works
• Hiscox Online Art Trade Report 2018 — 90% of new art buyers say price transparency is a key consideration (n=831 international buyers)
• Art Basel and UBS 2020 Mid-Year Survey — 81% of high-net-worth collectors say it is "important or essential" to have a price posted online
• Artsy Art Market Trends 2025 — 69% of collectors hesitate to buy because of lack of transparency; 43% name "lack of visible price" as a top barrier; only 5% call the art market completely transparent
• Hiscox Online Art Trade Report 2020 — 96% of online art platforms agree price transparency is "key to building trust" (n=62 platforms)
• Art Basel and UBS Survey of Global Collecting 2024 — 71% of collectors under 37 bought art online in the last year
• Robert Read, Head of Fine Art at Hiscox (Oct 2022) — "Buyers would like more clarity around pricing"

Resources mentioned:

• Art Storefronts — the website and storefront engine built for working artists

Walk into a real gallery this weekend. Then load your website. Stand them side by side. If your site doesn't make a stranger feel welcome to buy, you have work to do. The basics in this episode are the same basics in 2055.

Stay Up To Date With The Latest

https://linktr.ee/artmarketingpodcast

View Details

There's a town in Texas called Round Top. Population eighty-seven. One square mile. And in that town, an artist named John Lowry sold a single painting for $141,500. (We toured his gallery on YouTube — link's right there in his name. Watch it before or after this episode.)

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

That's the headline. Here's the part nobody tells you: he then sold roughly $60,000 more in reproductions of that same image. Same painting. Different mediums, different sizes, different price points. One image, two hundred grand.

That is not luck. That is not a once-in-a-lifetime fluke. That is a system. And the same system is what Gray Malin uses to run a 4,156-SKU catalog with 221 variants of certain images. The same system is what Wyland — yes, that Wyland — uses to sell 972 products across 45 different mediums, raising prices roughly 10% a year for the last sixteen years.

This episode deconstructs the engine that makes all of that possible. Print on Demand and the sample ladder aren't two ideas. They're one engine. The artists at the top of this business have figured that out. Most artists haven't. We're going to fix that today.

But first — a quick rant about what gets in the way.

In this episode:

• The $141,500 painting in a town of 87 people — and why the second sale is the lesson
• The knife salesman pivot: why Print on Demand is a sample tool first, a profit tool second
• Hobbyist or business? The honest question every artist has to answer
• The Drain — four ideas clogging up most art businesses (you can't run a business / you can't run sales or marketing campaigns / you can't be perceived a certain way / never discount your work) — and why every pro you admire threw all four of them out
• Why we study the masters: you studied Van Gogh and Ansel Adams in art school. Time to study the people doing it best in the business of art.
• Gray Malin, deconstructed: 4,156 SKUs, 16-year escalator, 221 variants of single images. What an artist with a real engine looks like under the hood.
• Wyland, deconstructed: 972 products across 45 mediums. The 10%-a-year price escalator that compounds for decades. The catalog as a museum gift shop.
• The Range Unlock: your catalog isn't N images. It's N images × M mediums × P price points. Most artists are sitting on 100x more inventory than they think.
• Same image. Every price point. Why this is the single most important sentence in your art business.
• The bottom rung IS the sample: a $20 mug isn't a giveaway, it's a customer-acquisition machine wearing a price tag
• The Buc-ee's flex: how the cheap stuff at the front door funds the expensive stuff at the back wall
• John Lowry, the customer mirror: an Art Storefronts customer in a one-square-mile Texas town doing exactly what Malin and Wyland do — at his scale. Proof this isn't a billionaire-only game. (Watch the full studio tour on YouTube.)
• "You don't sell JPEGs" — the Brooks rant about why a digital file is not a product, and what the pros actually sell
• How the Six Basics from The Long Game show up — receipt by receipt — in all three of these businesses
• The artichoke storage room (you'll know what this means by the end)

This week's homework: audit your own catalog the way we just audited Malin and Wyland. Take your top 5 best-selling images. Count how many mediums you currently offer them in. Count how many price points. Now ask: could I responsibly add three more variants of each, this week, with Print on Demand? If the answer is yes — and it almost always is — you just found revenue you already earned but haven't collected yet.

Resources mentioned:

• John Lowry of Humble Donkey Studio — the full video tour on YouTube (the original 2024 interview referenced throughout this episode)
• Humble Donkey Studio — John Lowry's website
• Humble Donkey on Instagram
• Gray Malin — the catalog we deconstruct
• Wyland — the other catalog we deconstruct
• Art Storefronts — the website + storefront engine built for working artists

Related episodes:

• Why Your Website Will Still Be Working in 2055 — The Long Game (the parent episode this one builds on)
• Humble Donkey Studio — the original John Lowry interview, July 2024
• All Oars In — The Anatomy of a Sale
• Nothing New Under the Sun — The Rules That Actually Sell Art

So: which 78-year-old version of yourself wins? The one still asking what to post on social media, or the one running a real engine — same image, every price point, compounding every year? You don't have to be in a billionaire's neighborhood to do this. You can be in Round Top, Texas. Population 87. The engine doesn't care where you live. It cares whether you build it.

View Details

There's an artist I talk to every Wednesday. Could be 60s, 70s, 80s, even 90s. Brilliant. 50 years of work. Galleries gone. No website, no email list, no story they can tell in their sleep — just the same panicked question every week: what do I do on social media?

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

I want to tell you about them before you become one of them. There's still time. That's the whole point of this episode.

The macro is brutal — Iran, gas, frozen real estate, no photography demand, AI panic. That panic is real. But on a 30-year horizon? It's noise. The basics in 2013 are the basics in 2026 are the basics in 2055. Build on the part that doesn't move.

In this episode:

• The 78-year-old artist still asking the question — and the version of you that's still mid-vine
• Why the macro doesn't matter on a 30-year horizon (the real estate parallel)
• The trinity of what's not changing: attention, business ownership, the basics
• The Six Basics — the list nobody wants to hear

• 1: A website you own — storefront, not brochure. Plus the SEO foundation: own your name before the next paradigm decides who's allowed in.

• 2: Print on Demand — sell what you don't have in stock. Unlocks the full pricing range.

• 3: Capture email every which way. The trifecta: email + phone + address.

• 4: Run marketing and sales campaigns. You are a business. The muscles compound — 1st campaign awkward, 50th a real machine.

• 5: A story you can tell in your sleep. Know, like, trust — and things in common.

• 6: Show up consistently. Do your measure best. Drop a tier when life happens. Just don't go dark.

• The wine vintage frame: some years fire on all cylinders, some go sideways. The vine doesn't care.
• The runway ladder: 45 → 40+ years still to come, 55 → 30, 65 → 20+. You are not at the end of anything. You are mid-vine.
• The tragedy of delay — not the tragedy of talent
• Why we built Copilot: a gallerist that keeps you consistent when life happens

This week's homework: audit yourself across the six basics. Score 1 to 5 on each — website + SEO, POD and pricing range, email list, campaign rhythm, story, consistency. Pick the lowest score. That's your priority. Start today — not next quarter, not when rates drop. Today. Don't be the 78-year-old still asking the question.

Resources mentioned:

• Art Storefronts — the website built for working artists

Related episodes:

• All Oars In — The Anatomy of a Sale
• Nothing New Under the Sun — The Rules That Actually Sell Art (
• The Algorithm Doesn't Care About Your Art
• The Coffee Shop Test — Why Your Social Media Is Failing

You are not too late. You are exactly on time — if you start the basics today. Pick which 78-year-old you're going to be, and how many of the next 20, 30, 40 vintages you're actually going to fill. Pick. Then build.

View Details

Mother's Day is 18 days out. At the end of the last episode, I promised you a refreshed anatomy of a properly run sale. This is that episode.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

Two things today: how a properly run sale actually works, and why omnichannel marketing is the whole game — today, 30 years ago, and 25 years from now. The rules are the rules. By the end, you'll have the playbook for Mother's Day and every sale you run for the rest of your life.

In this episode:

• Why attention in 2026 is 15 tiny flashes, not one long read
• The Trireme: why coordinated oars beat more oars every time
• The 20+ marketing surfaces you already own (and the 3 you actually use)
• The Sale Equation: Incentive + Scarcity × Attention
• The 3-4 week calendar: warm-up, launch, reminders, 24-hour push, extend day, follow-up
• Why humor and memes charge the battery for the sale push
• The Mustang Sally walkthrough: one message, 8 coordinated channels
• The life-skill reframe: these rules work for bake sales, gallery openings, fundraisers — any promotion you'll ever run
• This week's Mother's Day homework: the 6 steps that start today

The Omnichannel Campaign Prompt (copy into Art Helper, ChatGPT, or Claude):

Act as my marketing strategist. I'm running [SALE TYPE] ending [DEADLINE] with [INCENTIVE]. I make [ART DESCRIPTION] for [AUDIENCE]. My voice is [VOICE]. My 4 hero pieces are [LIST]. Build me: (1) a day-by-day 3-week calendar with warm-up humor content, launch day, mid-sale reminders, 24-hour push, and extend day; (2) one 60-word core sale paragraph; (3) full asset set — 4 emails with subject lines, Instagram caption, IG carousel slides, IG Story frames, a Reel/TikTok script, Facebook post, SMS, and hello bar copy. Keep voice consistent across every asset. Put scarcity on every sale-phase asset. Warm-up content must be funny and human, not sales-y.

Resources mentioned:

• Art Storefronts
• Art Helper
• ChatGPT

Related episodes:

• Nothing New Under the Sun — The Rules That Actually Sell Art (Ep 10)
• The Algorithm Doesn't Care About Your Art. Let's Fix That. (Ep 8)
• The Coffee Shop Test: Why Your Social Media Is Failing (Ep 5)
• Spring Clean Your Art Business (Ep 9)
• The Nuts and Bolts of a Well Run Art Sale (#7)
• Things About Running a Sale Nobody Ever Told You (#45)

This week's homework: pick your 4 hero pieces, write one 60-word sale paragraph, run the prompt above, build the 3-week calendar backward from Sunday May 10, and launch your warm-up memes this week — not next week. Happy selling.

View Details

Stop chasing shiny objects. The rules of selling art haven't changed in a century — you've just been ignoring them. In this episode, I break down why artists who follow basic business fundamentals outsell artists who chase every new platform, and I lay out the art-selling holiday calendar you should be following right now.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

A buddy of mine sold thousands of photo books. Last week he texted me: "Sold two pieces for $65,000." Where did those customers come from? They bought books first. It's not some secret. It's just the rules of business. Nothing new under the sun.

In this episode:

• Why "nothing new under the sun" is the most important business lesson artists ignore
• The difference between being an artist and having an art business
• The art-selling holiday calendar and why every holiday applies to you
• How Target's end-cap strategy is your playbook for selling art year-round
• Why Mother's Day matters even if you don't sell "mom art"
• The fishing analogy, the blackjack analogy, and the self-excuse trap

Mother's Day is 25 days away. The fish are biting. Are your lines in the water?

Related episodes:

• What Are the Biggest Art Selling Times of Year?
• The Next Big Art Selling Holiday: Mother's Day
• The Mother's Day Marketing Playbook
• Get Buyers to Act Fast: Impulse Purchases
• Merchandising 101
• Selling From Now Through Father's Day
• Spring Clean Your Art Business (last episode)

View Details

Your art business needs a spring cleaning — and not the kind where you reorganize your studio. If the only thing you sell is wall art at $500+, you're leaving most of your potential customers on the table. This episode breaks down how to restructure your product lineup, why low-ticket items are your secret weapon, and why RIGHT NOW is the moment to act.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

In this episode:

• Why a $2,000 Facebook ad campaign got zero purchases (and what it teaches you about your lineup)
• The price ladder framework: three tiers every artist needs
• How selling a $40 phone case leads to a $5,000 original sale
• Americans check their phones 186 times a day — why that's your biggest marketing opportunity
• The 5-step spring cleaning action plan you can start this week

Key stats from this episode:

• Average tax refund: ~$3,100 (that's a painting)
• 186 phone checks per day — Reviews.org, 2026
• $26 billion US phone case market
• 84.6% of people check their phone within 10 minutes of waking up

Related episodes:

• Get Buyers to Act Fast: Tips for Setting Up Your Art for Impulse Purchases
• Staggering Art Economic Trends, the Spring Selling Season
• Merchandising 101
• The Importance of Print on Demand
• How Many Times a Day Do You Pick Up Your Cell Phone?

Your homework: Audit your lineup today. Write down everything you sell and its price. If you don't have something under $50, add one this week. Easter, Mother's Day, and Father's Day are coming — the wind is at your back.

View Details

Most artists treat social media like a gallery wall. Art, art, art, art. The algorithm doesn't care. It rewards shares, watch time, and laughs. This episode is about charging up your engagement battery with entertaining content so the algorithm actually delivers your art to people who want to see it.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

In this episode:

• Why the algorithm ignores your art posts (and what it rewards instead)
• What a meme actually is — and why artists are already halfway there
• How a 77-year-old museum curator got 9 million views with Gen Z slang
• The Marco Rubio couch meme: proof you don't even have to try
• Free tools that make meme creation embarrassingly easy

Memes and accounts mentioned:

• National Gallery of Art on Instagram (@ngadc) — Alison Luchs viral Reels
• Marco Rubio Couch Memes on Know Your Meme
• Devon Rodriguez on TikTok (@devonrodriguezart)
• Freeze Magazine on Instagram (@freeze_magazine) — art world memes
• BarkBox on Instagram (@barkbox)
• Liquid Death on Instagram (@liquiddeath)
• Scrub Daddy on TikTok (@scrubdaddy)
• Duolingo on TikTok (@duolingo)

Free meme makers (no design skill required):

• Know Your Meme — research trending formats and templates
• Imgflip Meme Generator — 1M+ templates, pick and type
• Canva Meme Maker — templates + custom layouts
• Supermeme.ai — describe it in words, AI makes the meme
• Kapwing — video memes, 2000+ templates
• Adobe Express Meme Maker — free, no experience needed

Your homework: Make ONE meme about being an artist this week. Post it. Compare the shares to your last art post. If it wins — and it probably will — you just learned the most important lesson in social media.

Related episodes:

• The Coffee Shop Test: Why Your Social Media Is Failing
• How to Know What Will Sell Before You Create It

View Details

You've seen their art — but have you ever seen where they make it? In this episode I break down why showing your creative space is one of the most powerful (and underused) content strategies in art marketing — and I give you the exact prompts, frameworks, and email copy to start doing it today.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

When we launched a "Where I Create" community inside Art Helper, something unexpected happened. Artists started sharing their real creative spaces — messy desks, kitchen tables, garage studios — and the stories came flooding out. It was the easiest on-ramp to storytelling I've ever seen.

In this episode:

• Why workspace content is one of the most popular formats on the internet (5.2M people on Reddit can't get enough) — and artists are the last to figure it out
• The Mark Pincus "Proven, Better, New" framework — and why you should stop trying to reinvent the wheel
• The 4 types of "Where I Create" content: The Full Reveal, The Detail Shot, The Process Snapshot, and The Evolution
• Copy-paste social media prompts you can use this week
• A complete 4-email sequence to share your creative space with your email list
• Why showing where you create checks every marketing box: easy to make, invites engagement, differentiates you, and costs nothing

Resources mentioned:

• Your prompts and email copy
• Mark Pincus on the "Proven, Better, New" framework
• r/battlestations (5.2M members)
• r/CozyPlaces (4.9M members)
• r/MusicBattlestations (334K members)

Your finished paintings show your skill. Your workspace shows your humanity. People buy from humans they feel connected to. Take a photo of where you create this week — don't clean up — and post it. Tag us. We want to see it.

View Details

In a world where AI can fake everything, going live is the one thing you can't fake. And almost nobody's doing it.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

100 million people watch Instagram Live every day, but the biggest studies in the industry don't even bother tracking it because so few creators use it. That's a massive opportunity hiding in plain sight. In this episode, I break down why Instagram Live is the most underutilized marketing tool for artists, how to get started with just your phone, and the advanced tools that let you level up when you're ready.

In this episode:

• Why Live is the ultimate "proof of real" in the AI age
• The stats: 10x engagement, 3.5% post reach vs front-of-Stories-tray placement
• Why music's biggest artists are doing collabs nonstop (and how Instagram Live's guest feature is the same mechanic)
• The graduated fear ladder: Practice Mode, Close Friends, then Public
• Tactical: phone setup, pinned comments, scheduling, the 3-second hook
• The gear ladder from free to $36/mo
• How to go live from your desktop for free with Instagram Live Producer
• StreamYard and Restream for multistreaming and rebroadcasts

Tools and resources mentioned:

• Instagram Live Producer (free — go to instagram.com, click Add Post, select Live)
• StreamYard (from $36/mo — browser-based desktop streaming + multistreaming)
• Restream (free plan available — multistream to 2 platforms, paid from $16/mo)
• Adam Mosseri on Instagram (@mosseri)

Related episodes:

• The Artwork Didn't Change. The Story Did. (Jan 9, 2026)
• The January Reset: One Metric, One Goal, One Plan (Jan 17, 2026)
• Context is Still King. If You Use It. (Jan 27, 2026)
• 4 Prompts That Pull Your Story Out (Feb 2, 2026)
• Why Your Art Isn't Selling on Instagram (Aug 20, 2025)

View Details

Chris Rock performs 50 times in a room of 50 people before he ever steps on a Netflix stage. What if you applied that same system to your art business?

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

Most artists post their work and hope someone buys it. That's like walking on stage at the Apollo with untested material. In this episode, I break down exactly how the best stand-up comedians in the world test, iterate, and refine their material — and how that same system tells you what will sell before you even create it. Plus a 10-week challenge to put it all into practice.

In this episode:

• How Chris Rock, Jerry Seinfeld, and Kevin Hart develop material (and what artists can steal from their process)
• Why social media is your open mic night — not your gallery wall
• The 6 types of posts every artist should rotate (the "set list")
• How to read the room: what saves, shares, and silence actually mean
• Permission to bomb — why your worst post is more valuable than no post
• 6 tactical marketing moves disguised as comedy club techniques
• The 10-week challenge: from open mic to your Netflix special

This episode builds on everything from 2026 so far: your story (Ep 1), your one metric (Ep 2), your AI context files (Ep 3), your story prompts (Ep 4), and the Coffee Shop Test (Ep 5). If you've been following along, this is where it all comes together.

Resources mentioned:

• Comedian (2002 documentary) — Seinfeld starting from scratch
• Kevin Hart 60 Minutes Interview — how he develops material
• Harvard Business Review — Innovate Like Chris Rock

Related episodes:

• 4 Prompts That Pull Your Story Out (Even If You Think You Don't Have One)
• Context is Still King. If You Use It.
• The Artwork Didn't Change. The Story Did.

View Details

If you sat down with a stranger at a coffee shop, you'd never just say "art, art, buy my art" for 30 minutes. So why is that your entire social media strategy?

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

In this episode, Patrick breaks down why most artists and photographers are failing on social media — and it has nothing to do with the algorithm. It's because you're one-dimensional. All art, no human. In 2026, AI can fake everything on a screen. The only thing it can't fake is you. Your story, your scars, your weird hobbies, your real life. That's the competitive advantage now.

In this episode:

• The coffee shop test — would you talk to yourself the way you post?
• Why Van Gogh's paintings didn't sell until his personal letters were published
• Brian Chesky (Airbnb CEO) on why "the opposite of artificial is real"
• The freeway analogy — why 95% of your content lands in one lane
• How to stop hiding behind the canvas (or the lens)
• Why AI makes your authenticity more valuable, not less
• "We're not anti-AI. We're just pro human."

If you struggle with telling your story, the previous episode has copy-paste prompts that use AI to interview you and pull your story out — even if you think your life "isn't dramatic enough."

Related episodes:

• 4 Prompts That Pull Your Story Out (Even If You Think You Don't Have One)
• Context is Still King If You Use It
• The Artwork Didn't Change. The Story Did.

View Details

A listener said their life isn't dramatic enough for a story. This episode proves them wrong — with 4 AI prompts you can try today.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

Every artist has a story. Hopper painted his loneliness. Morandi painted the same bottles for 40 years. Your story doesn't need to be dramatic — it needs to be yours. These 4 prompts use AI to interview you, pull your story out, and save it so every caption, bio, and email already knows who you are.

In this episode:

• Why you can't see your own story (and why that's normal)
• Real artists with "boring" lives who became legends
• 4 copy-paste prompts to pull your story out
• How to save your story as a context file

Prompt 1 — The Origin Story Interview:

I'm an artist and I need help discovering and articulating my story. I want you to interview me — ask me questions one at a time, wait for my answer, then ask a follow-up that digs deeper. Start with how I got into art. Don't accept surface-level answers — if I say "I've always liked drawing," ask me WHEN and WHERE and WHAT I was drawing and WHY. Keep going until you feel like you have enough material to write a compelling origin story. Then write it for me in first person, in a warm conversational tone — not a formal bio. Something I could read on a podcast or put on my website. Keep it under 300 words.

Prompt 2 — The "Why This" Interview:

Now I want you to interview me about WHY I create what I create. Ask me about my subject matter, my medium, my style. Dig into why I chose these — was it intentional or did I stumble into it? Is there a personal connection to my subjects? Don't let me get away with "I just like it" — help me find the deeper reason. When you have enough, write a short paragraph (150 words max) I can use when someone asks "Why do you paint/photograph [subject]?"

Prompt 3 — The Piece Story:

I'm going to describe one specific piece of art I've made. I want you to interview me about it — where I was when I made it, what was happening in my life, what I was feeling, why I chose the composition/colors/subject. Then write me a short story (100-150 words) I could use as the caption or description for this piece. Make it personal and specific — not generic art-speak.

Prompt 4 — The Bio Generator:

Based on everything we've discussed in this conversation, write my artist bio in three versions: 1. ONE SENTENCE — for social media profiles and quick intros. 2. ONE PARAGRAPH — for show applications, website about page, email signatures. 3. FULL PAGE — for press kits, gallery submissions, and detailed about pages. Use a warm, conversational tone. Avoid art-world jargon. Make it sound like ME, not like a museum placard.

Resources mentioned:

• ChatGPT Projects — save your story as context
• Claude Projects — save your story as context

Know an artist who thinks they don't have a story? Send them this episode.

Related episodes:

• The Artwork Didn't Change. The Story Did. (Jan 2026)
• Context is Still King. If You Use It. (Jan 2026)
• Steal These Prompts (May 2025)

View Details

The most powerful skill you can learn in 2026 isn't Photoshop or marketing — it's typing what you want into a chatbot. Here's how to actually make AI work for your art business.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

Most artists get garbage results from AI because they skip one critical step: context. In this episode, I break down exactly how to create context files that turn generic AI into your personal assistant — plus a prompt that lets AI interview you to build the file automatically.

In this episode:

• Why AI gives you garbage answers (it's blind, not dumb)
• The 15 context files every artist should consider building
• The meta move: using AI to create your context files
• Where to save them in ChatGPT, Claude, and Gemini
• The habit that changes everything

The "Interview Me" Prompt — copy and paste this into any AI:

I want to create a context document about my art business that I can use with AI tools. Interview me by asking one question at a time. Cover these areas: Who I am as an artist (background, medium, style). Who my customers are (demographics, where they find me, budget). What I sell (products, price points, bestsellers). How I talk and write (voice, tone, words I use). My business goals for this year. After the interview, compile everything into a clean document I can save and reuse. Ask me one question at a time and wait for my answer.

Context files to consider:

• Artist Bio — your story, background, philosophy
• Customer Avatar — who buys, demographics, budget
• Product Lineup — what you sell, prices, sizes
• Brand Voice — how you write, words you use or avoid
• Tech Stack — computers, printers, software, OS
• Collector List — past buyers, what they bought, notes
• Show Calendar — art fairs, festivals, deadlines
• Pricing Strategy — how you price, margins, why
• Marketing Channels — where you show up, what works
• FAQ Doc — questions people always ask
• Vendor List — framers, printers, suppliers
• Studio Setup — physical space, equipment
• Art Style Guide — medium, techniques, subjects
• Business Goals — revenue targets, 1yr/5yr vision
• Competition Notes — who else, how you're different

Where to save your context files:

• ChatGPT Projects: chatgpt.com — New Project — Upload files
• Claude Projects: claude.ai/projects — New Project — Add to knowledge base
• Gemini Gems: gemini.google.com — Explore Gems — New Gem

Related episodes:

• Context is King: Stop Having First Dates with ChatGPT Every Time (2025)

View Details

INTRO It's January. Everyone's planning. But most artists are tracking the wrong numbers—followers, likes, email subscribers, website traffic. In this episode, we cut through the noise and focus on the ONE metric that actually predicts everything else in your art business: new customers acquired per year.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

We'll cover:

• Why this single number matters more than anything else
• The "lineup problem" that keeps most artists stuck at 7-8 customers per year
• The 10x challenge: compete against your 2025 self, not other artists
• The compounding math that turns 70 customers into 1,500+ over 10 years
• Why "tending the garden" is the marketing shift you need to make
• A copy-paste AI prompt to build your entire 2026 plan in minutes

THE PROMPT Copy and paste this into Art Helper, ChatGPT, Claude, Gemini, or Grok:

I'm an artist planning my 2026 business growth. Help me create a customer acquisition plan. Here's my data from 2025: - Number of NEW customers acquired: [X] - My current product lineup: [list what you sell - wall art, prints, cards, originals, etc.] - Average price points: [list your price ranges] - How I currently get customers: [social media, art fairs, gallery, website, etc.] Based on the 10x framework: 1. Calculate my 2026 goal (10x my 2025 customers) 2. Break it down into monthly targets 3. Identify gaps in my lineup that could help me acquire more customers at different price points 4. Suggest 3-5 specific actions I can take each month to hit my target 5. Create a simple tracking system I can use Keep it practical and specific to my art business. I want to treat this like a real business, not a hobby. SOURCES Statistics cited in this episode:

• Repeat customers generate 300% more revenue than first-time buyers — Gorgias/MobiLoud
• Only 27% of first-time buyers ever return — RevolutionParts/MobiLoud
• 75% of purchases happen within 24 hours of discovery — Nielsen Norman Group/Guiding Metrics
• After 12 days, 90% of your conversion window is gone — Guiding Metrics
• 70% of online carts are abandoned, 80-90% never return — Baymard Institute (50-study average)
• Increasing customer retention by 5% increases profits by 25-95% — Bain & Company/Harvard Business Review
• Repeat customers account for 48% of all ecommerce transactions — SalesLion

View Details

In 2026, everything is fake — fake content, fake influencers, fake engagement. But here's what's always been true: story is what takes "not selling" to "selling." Van Gogh died unknown with 900 paintings worth nothing. Frida Kahlo was overshadowed by Diego Rivera for decades. The Impressionists were literally mocked. Same artwork. Different story. In this episode, we look at what changed — and how you can apply the same framework to your art in the age of AI.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

Links Mentioned:

• Lulu Meservey's "Standing Out in 2026"
• The woman who turned Van Gogh from worthless to $10 billion

View Details

Northern California oil painter Terry Sauve joins the Art Marketing Podcast to share how she's crushing it in what many are calling a tough economic year. Terry breaks down her path to a record-breaking $276,000 in sales — including $28,000 from her website alone and $23,000 in print sales. She talks about starting over at 29 after her mom said "I always thought you'd be an artist," training at the Academy of Art in San Francisco with masters like Brian Blood and Craig Nelson, and the slow-and-steady grind that replaced her decade-long wait to "be discovered." Terry gets real about selling $25 matted prints that brought tears to collectors' eyes, saying yes to more shows during uncertain times, and why the path to success isn't a meteoric rise — it's doing "the next right thing" over and over again.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

--- Links Mentioned

• https://superwhisper.com/ — AI-powered voice-to-text for Mac & iPhone. Offline, private, and works anywhere you type. - https://willowvoice.com/ — Voice dictation that actually works. Speak naturally, auto-formats text, removes filler words. - https://www.instagram.com/terry_sauve/ — Follow Terry's luminous landscape paintings - https://www.terrysauve.com/ — Terry's official website with originals and prints

View Details

In this episode, we sit down with the creative powerhouse couple Jency and Aaron Hogan, who've built a thriving art business from their Louisiana home. Discover how these two artists balance their individual creative practices while supporting each other's artistic journeys. From Jency's vibrant mixed media paintings that explore themes of mental health and personal growth, to Aaron's stunning wildlife photography captured across the country, learn how they've created a sustainable creative life together.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

Connect with The Hogans:

🎨 Jency Hogan (Mixed Media Artist)

• Instagram: @jencyghogan
• Linktree: linktr.ee/jencyghogan

📸 Aaron Hogan (Wildlife Photographer)

• Instagram: @eyewanderphoto

🛍️ Shop Their Art:

• Website: hoganart.shop

View Details

ou know how sometimes you discover something so powerful, so game-changing, that you almost want to keep it to yourself? That's exactly what I've been doing with today's topic. But recent developments have made it impossible for me to stay quiet any longer.

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

Look, if you're an artist who's tired of posting on Instagram and feeling like you're shouting into the void... if you're frustrated with how hard it is to get people to actually click that link in your bio, or start a real conversation, or – heaven forbid – give you their email address... then you need to hear what I'm about to share. Ok, This is the link so you can experience whats possible inside of the ManyChat flow. Bonus... you will also get a free Instagram Audit out of the deal. https://ig.me/m/art_storefronts?ref=w46857600

Youtube Links I found that explain this feature https://www.youtube.com/watch?v=LgXkOQQExOA&pp=ygUVbWFueWNoYXQgaWcgZm9sbG93ZXJz https://www.youtube.com/watch?v=afYr7eQJ21w

View Details

Your emails are landing in spam. Or worse—the promotions tab where they go to die. You've tried everything: better subject lines, different send times, smaller segments. Nothing works. But here's what nobody's telling you: Gmail doesn't care about any of that. They care about replies. And today, I'm showing you exactly how to get them 100+ Email Reply Ideas - your sandbox https://blog.artstorefronts.com/wp-content/uploads/2025/11/100-Email-Reply-Questions-for-Artists.pdf Get an Instagram Audit - I will be sure to be gently https://arttipsdaily.com/instagram

Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar

Speech to Text Ai Apps - take the voicepill & you will never look back Wisper Flow - most call it "Flow" https://wisprflow.ai/ Willow https://willowvoice.com/

View Details

Here's an engaging episode intro for your podcast show notes:

Episode Intro:

Q4 is coming fast, and just like elite surfers who train all year for that monster swell, creative entrepreneurs need to be ready when the holiday buying season hits. But here's the thing – while those surfers need to maintain peak physical condition year-round, your marketing prep is actually much simpler (and thankfully doesn't involve cold plunges or giving up carbs).

In this episode, we're diving deep into the one marketing channel you actually own and control: your email list. While social media algorithms can throttle your reach and platforms can change their rules overnight, email remains the steady workhorse of creative businesses – if you know how to use it right.

We'll cover the essential "Great Email Roundup" (hint: you have way more email addresses scattered around than you think), why getting people to reply to your emails matters more than you realize, and how to tastefully reach out to friends and family without feeling like that cringy life insurance salesperson we all know. Plus, I'll share why you need to up your email frequency NOW – yes, even if it makes you uncomfortable – and specific strategies for capturing more emails before the holiday rush begins.

Whether you're at the "what's marketing again?" stage or you're already sending regular emails, this episode will help you level up your email game for the most important selling season of the year. Because unlike those surfers, we know exactly when our big wave is coming – and there's no excuse for sitting on the beach watching it pass by.

View Details

Coming up on today's Art Marketing Podcast, I'm talking with Kristen Harvey - an artist who went from designing video games for Sega to hand-making greeting cards that essentially run her local Arizona market. Not prints, not originals - greeting cards. She's cellophane-wrapping each one, taking custom orders from shops, running what amounts to a mini factory from her studio. And here's the kicker: she charges $3 wholesale because for her, it's not about the card money - it's advertising. She worked full-time for five to six years while building her art business on farmer's market tables that cost twenty bucks. Now she's teaching sold-out intuitive painting workshops where people aren't learning to paint like her - they're learning to find their own authentic voice.

What really got me was her Instagram strategy. She paints at night (because of course she's a night owl) and records it, then people wake up to see what she created while they slept. It's this whole community ritual. But she won't go live because she steps back from the canvas too much to contemplate. I spent half the interview trying to convince her to try live broadcasting - even offered her my Zoom account to test online workshops. Look, if you're juggling a day job, worried about finding your style, or trying to figure out galleries versus direct sales, this conversation hits different. Kristen's proof that you can start with nothing but shutters to hang art on and build something real.

00:00:00 - The Power of Live Demonstrations Discussion on the impact of live painting on Instagram and connecting with audiences.

00:00:33 - Staying True to Your Authentic Voice Advice for young artists on handling criticism and maintaining authenticity.

00:01:03 - Introduction to Kristen Harvey Introduction of the guest artist, Kristen Harvey, and her background.

00:02:58 - Kristen's Artistic Journey Overview of Kristen's transition from various creative fields to becoming a full-time artist.

00:04:52 - Transitioning to Full-Time Artist Kristen shares her journey of leaving her corporate job to pursue art full-time.

00:05:13 - Relocation and Family Influence Discussion on Kristen's move from California to Arizona and family dynamics.

00:06:06 - Balancing Art and Day Job Kristen talks about her experience of juggling her art career with a full-time job.

00:07:50 - Farmers Markets as a Starting Point Kristen explains how she began selling her art at local farmers markets.

00:08:29 - The Success of Greeting Cards Kristen shares how creating greeting cards helped her gain recognition.

00:10:27 - Pricing and Sales Strategy Discussion on pricing strategies for greeting cards and the importance of accessibility.

00:11:15 - The Importance of Diverse Revenue Streams The value of having multiple income sources as an artist.

00:15:10 - Teaching Art Workshops Kristen discusses her approach to teaching and the importance of interaction.

00:17:43 - The Challenge of Online Teaching Kristen reflects on the difficulties of translating her teaching style to an online format.

00:19:07 - The Power of Live Broadcasting Discussion on the benefits of live streaming art demonstrations.

00:20:48 - The Busker Analogy Using the busker analogy to illustrate the power of live engagement on social media.

00:24:22 - Encouragement to Embrace Live Interaction Encouragement for Kristen to embrace live broadcasts and connect with her audience.

00:30:14 - Navigating Gallery Relationships Kristen shares her experiences with galleries and how she balances online sales.

00:31:14 - Advice for New Artists Seeking Gallery Representation Key advice for emerging artists on finding their voice and opportunities.

00:34:31 - The Importance of Authenticity Kristen emphasizes the need for authenticity in art and social media presence.

00:39:00 - Using AI for Artistic Support Discussion on how Kristen utilizes AI tools for research and workshop preparation.

00:41:55 - The Promise of AI for Artists Exploration of AI's potential to assist artists in their creative and business processes. Kristens Website: https://www.kristinharveyart.com/shop-art Her Instagram: @kristincre8s

View Details

Fabric artist triples revenue to $25K using one Instagram hack after losing 3,000 followers overnight

Karen Payton lost her Instagram following but discovered Facebook groups were her goldmine. She shares how pivoting to the Grateful Dead niche, embracing custom commissions, and nurturing superfans built her $25K/year fabric art business.

Key Topics: - The Instagram hack that forced a profitable pivot - Song commissions: Turn lyrics into best-selling art - Building superfans who share every post for 2+ years - Why "it's supposed to be hard" is actually good advice - From $9K to $25K using Facebook groups strategically

Guest: Karen Payton, Fabric Artist (@karenpayntonartist) Timestamps: 00:00 The 3-year grind reality check 02:33 What is fabric art? (recycled clothing technique) 07:40 Art Storefronts as your "bandmate" 10:42 The long game mindset shift 14:56 Instagram hack disaster becomes opportunity 18:53 Custom commission breakthrough 23:02 Free contest generates $3K commission 27:07 Nurturing 5 superfans into buyers 30:25 Breaking into advanced artist strategies

View Details

Hava shares her experiences with our new product, Voice Prints, and how it has transformed her approach to creating content, from artist statements to social media posts. We explore the importance of leveraging AI tools to streamline her workflow, especially as she prepares for the busy Q4 holiday season. Hava reveals her strategies for promoting her art, including her popular beta fish calendar and seasonal products, while also emphasizing the importance of connecting with her audience authentically.

We also discuss her new podcast, "I Love Your Stories," where she engages in conversations with artists and creatives from various fields. Hava highlights the theme of transformation and pivotal moments in her guests' lives, showcasing how challenges often precede breakthroughs.

Throughout our conversation, Hava's passion for her art and her commitment to building a community of support among artists shine through. This episode is packed with insights on creativity, marketing, and the power of storytelling in the art world. Buckle up for an inspiring discussion that encourages all creatives to embrace their unique journeys!

00:00:00 - Seasonal Art Discovery 00:01:06 - Introduction of Hava Gurevich 00:02:12 - Hava's Artistic Journey 00:03:12 - Voice Prints and AI Integration 00:05:40 - Using AI for Artist Statements 00:09:16 - AI in Podcasting and Content Creation 00:12:00 - Preparing for Q4 00:19:22 - Hava's Holiday Product Strategy 00:25:35 - Navigating Sales as an Artist 00:30:54 - Organic Growth Through Seasonal Art 00:32:38 - The Importance of Diverse Content 00:37:06 - The Breakfast Club Webinar 00:43:35 - Launching the Podcast: I Love Your Stories 00:46:25 - Themes of Transformation in Creativity

Subscribe to Havas New Podcast

Spotify https://open.spotify.com/show/3xKRN04BGHTHRA01ZJUIzW?si=0a980851a28345e5

Youtube https://www.youtube.com/channel/UCCFpvwtx2EvHXk98GSZC5Gw?sub_confirmation=1

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

Lets dive into why your art might not be selling on Instagram and how to turn that around. Discover the importance of showcasing your personality alongside your artwork to connect with potential buyers. Learn actionable strategies to enhance your Instagram presence and maximize your reach this holiday season. Whether you're an emerging artist or a seasoned creator, this episode is packed with insights to help you thrive on the platform. Tune in and start transforming your Instagram strategy today! (00:00) - Introduction: Why Your Art Isn't Selling on Instagram (05:30) - The Importance of Instagram for Artists (10:00) - Live Streaming as a Marketing Tool (15:00) - The Role of Personal Connection in Art Sales (20:00) - Understanding the Instagram Algorithm (25:00) - The Need for Diverse Content (30:00) - Call to Action: Posting Beyond Your Art (35:00) - Conclusion: Preparing for a Successful Q4 ArtHelper Instagram account https://www.instagram.com/arthelperai/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

Join me in an inspiring conversation with Court Whelan, a multifaceted photographer, podcaster, and conservationist. Court shares his journey from a pivotal internship in Belize to guiding eco-tours around the globe, all while capturing the beauty of nature through his lens. Discover how he blends his passion for photography and conservation, the challenges of the travel industry, and his strategies for growing his art business. Whether you're an aspiring photographer or a nature lover, this episode is packed with insights and inspiration! (00:00) - Introduction to Court Weyland (05:30) - The Journey into Photography (10:00) - The Evolution of Photography Skills (15:00) - The Role of Gear in Photography (20:00) - The Importance of Culling and Editing (25:00) - Building Relationships with Clients (30:00) - Transitioning to Print Sales (35:00) - Future Plans and Sustainability (40:00) - Marketing Strategies for Q4 (45:00) - The Power of Photo Books Court's Website https://shop.courtwhelan.com/

Court's Instagram https://www.instagram.com/the.wild.photographer/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

View Details

Explore with me the crucial role of context in maximizing your experience with AI tools like ChatGPT. Discover how to transform your interactions from mundane to remarkable by leveraging techniques like prompt chaining and context engineering. Whether you're an artist looking to enhance your social media presence or simply curious about AI, this episode provides actionable insights to elevate your creative marketing strategies. Tune in and learn how to make your AI experience not just cool, but truly impactful! (00:00) - Introduction: Context is King (05:30) - The Aha Moment: Time to Wow (10:00) - Understanding Context in AI (15:00) - Prompt Engineering Basics (20:00) - Prompt Chaining Technique (25:00) - Leveraging Source Files for Context (30:00) - Voice Prints: Personalizing AI Responses (35:00) - Preparing for Q4: Maximizing AI for Sales

Voice Print Application https://docs.google.com/forms/d/e/1FAIpQLSe45FbcdX6JyjEh4JWoJA9slu1ecOe0OWYLez_9dhGwWFIzEA/viewform?usp=header Steal These Prompts (episode) https://www.youtube.com/watch?v=tvjMkb6U0jQ&t=77s Learn To Prompt (episode) https://youtu.be/xrgr1xt8Gag ArtHelper Instagram account https://www.instagram.com/arthelperai/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

Get ready for Q4, join us as we dive into a 70-day art sales bootcamp, discussing the importance of effective frequency and how to prepare your marketing strategy for the upcoming holiday season. From balancing your time between creating and marketing to optimizing your pricing and leveraging social media, we cover essential tactics to ensure your art business thrives. Don't miss out on valuable insights and actionable tips to make this Q4 your best yet! (00:00) - Introduction to Q4 Preparation (05:30) - The Importance of Effective Frequency (10:00) - Economic Outlook for Q4 (15:00) - Housekeeping for Q4 (18:00) - Marketing Strategies (21:00) - Conclusion and Call to Action

ArtHelper Instagram account https://www.instagram.com/arthelperai/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

Meet Scott Westmoreland, a talented Southern California-based artist with a rich background in the entertainment industry. Scott shares his journey from performing on Broadway to becoming a successful fine artist, discussing the challenges and triumphs of transitioning from corporate work at Disney to independent artistry. Discover his insights on the importance of creativity, the evolution of art marketing, and the impact of AI on the art world. Whether you're an aspiring artist or simply love art, this conversation is packed with valuable lessons and inspiration! (00:00) - Introduction to Scott Westmoreland's Journey (05:10) - Scott's Background and Artistic Evolution (10:20) - The Shift from Disney to Independent Art (15:30) - Navigating the Art Selling Landscape (20:40) - Licensing Agreements and Challenges (25:50) - Teaching Art and Inspiring the Next Generation (30:00) - The Importance of Marketing and Building a Collector Base (35:10) - Advice for Emerging Artists (40:20) - Thoughts on AI in Art

Scott’s Website https://www.scottwestmorelandart.com/

Scott on Instagram https://www.instagram.com/scottwestmorelandfineart

Stay Up To Date With The Latest https://linktr.ee/artmarketingpodcast

View Details

Join us in this episode of the Art Marketing Podcast as we dive into the crucial topics of consistency, motivation, and the importance of having a co-pilot in your creative journey. Discover staggering data that reveals how consistent marketing can dramatically impact your art sales, regardless of your current success level. We discuss the challenges artists face in maintaining consistency and share actionable insights to help you overcome self-doubt and get your work seen. Whether you're a seasoned artist or just starting out, this episode is packed with valuable strategies to elevate your marketing game and boost your sales. (00:00) - Introduction to Consistency and Motivation (00:50) - The Importance of Consistent Marketing (02:30) - Introduction of Co-Pilot Service (04:30) - Data Insights on Marketing Consistency (07:00) - Sales Trends for Consistent vs. Inconsistent Marketers (10:00) - Psychological Barriers to Consistency (12:00) - The Gallery Analogy (15:00) - The Role of Automation in Marketing (18:00) - The Need for Consistency in Art Sales (20:00) - Motivation and Consistency in Marketing (25:00) - The Impact of AI on Marketing (30:00) - Preparing for the Art Selling Season (35:00) - Overcoming Self-Doubt in Marketing (40:00) - Finding Your Niche Through Consistency (42:00) - Liberation from Perfectionism ArtHelper Instagram account https://www.instagram.com/arthelperai/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

In this episode of the Art Marketing Podcast, Nick and Pat dive deep into the ever-present challenge of confidence for artists and entrepreneurs. They discuss the importance of maintaining momentum during the summer selling season and how to leverage AI to enhance your art business. With practical tips and insights, they encourage listeners to take action, embrace new technologies, and prepare for the upcoming art selling opportunities. Tune in to discover how to boost your confidence and maximize your art sales this summer!

(00:00) - Introduction and Overview (00:10) - The Reality of Confidence (05:30) - Summer Selling Season (10:00) - Importance of Marketing During Key Selling Times (15:00) - Leveraging AI for Artists (20:00) - Becoming the Conductor of Your Art Business (25:00) - Closing Remarks and Call to Action

ArtHelper Instagram account https://www.instagram.com/arthelperai/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

In this episode of the Art Marketing Podcast, we dive deep into the transformative power of AI for artists and creators. Discover how to leverage AI tools to streamline your art business, save time, and enhance your creative process. We share actionable prompts you can steal right now to elevate your marketing efforts and connect with your audience. Join us as we explore the future of AI in the art world and how you can stay ahead of the curve!

(00:00) - Introduction to AI in Art Marketing (05:30) - The Future of AI and Its Impact (10:00) - Understanding Large Language Models (LLMs) (15:00) - The Emergence of AI Agents (20:00) - Practical AI Prompts for Artists (25:00) - Encouragement to Experiment with AI (30:00) - Conclusion and Future Outlook Steal These Prompts Below!

Press Release GeneratorWrite a 300-word press release for local media about my solo show opening June 15, AP style, include pull-quotes and boilerplate.”

Art CriticAct as an art critic who knows my portfolio (see link). Identify the 3 aesthetic through-lines most visible in my work, then suggest wording for an ‘elevator pitch’ and three hashtags I should own.

Email MarketingOutline a 4-email onboarding sequence for new collectors focused on story, care instructions, referral incentive, and preview access. Include subject lines & send intervals.

Interior DesignScan Pinterest Trends + Google Trends (last 90 days) and tell me which interior-design color palettes are spiking; suggest an art series concept aligned to each.

Pretend you’re a 35-year-old interior designer in Austin sourcing statement pieces. Draft an email explaining why _my_ [painting/print] series solves their pain points, using no more than 150 words

Nurture Collectors Give me a DM template + five short interview questions to send past buyers so they’ll film phone-friendly testimonial clips. Include polite opt-out language.

Publicist “You are an art publicist. Draft a personalized pitch email + one-page PDF outline to approach ** about representing my **. Emphasize recent sales figures, press mentions, and how my price tiers fit their collector profile.” Limited Editions “I want to release a new 24 × 36 in. print at the $750 tier. Assume my audience size is **, average open rate **, conversion %, and each buyer buys one. What edition size maximizes revenue while maintaining scarcity? Show your math and give a drop schedule (teaser, early-bird, public).” Pricing “You are a pricing strategist for fine-art e-commerce. Build a price ladder for my three tiers: $0-$100 (merch/small prints), $100-$1,000 (books + limited-edition prints), $1,000+ (originals / large LEs). For each tier list: (a) 3 product concepts, (b) perceived value boosters (e.g., COA, artist note), (c) psychological price points to test, (d) recommended gross margin %.”

Comissions “Act as an operations manager. I can complete ** commission pieces per month at ** hours each. My hourly cost (all-in) is **. Build a Google Sheet structure that tells me: (1) break-even price per commission, (2) how many monthly commissions I need to hit a ** goal, and (3) warns when I’m over capacity.”" ArtHelper Instagram account https://www.instagram.com/arthelperai/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

Join us for a special live stream episode of the Art Marketing Podcast, where hosts Nick Friend and Patrick discuss the transformative impact of AI on the art world. They dive into the features of their innovative tool, Art Helper, designed to streamline marketing tasks for artists and photographers. Discover how AI can serve as your new marketing assistant, helping you get your work in front of more eyeballs and ultimately sell more art. Tune in for valuable insights, audience feedback, and practical tips to elevate your art business! (00:00) - Introduction to the Live Stream (00:10) - AI's Impact on the Art World (01:00) - Understanding Artist Needs (03:30) - The Role of AI in Marketing (05:00) - Art Helper Overview (06:30) - Feedback and Feature Prioritization (08:00) - The Importance of Consistency in Marketing (10:00) - The Power of Automation (12:00) - The Value of Marketing for Artists (14:00) - AI as a Business Assistant (16:00) - Overcoming Bottlenecks in Art Sales (18:00) - The Importance of Eyeballs on Art (20:00) - Maximizing Output and Engagement (22:00) - The Promise of AI for Artists (24:00) - Real-World Applications of Art Helper (26:00) - Encouragement to Take Action (28:00) - Final Thoughts on Embracing AI (30:00) - Conclusion and Call to Action ArtHelper Instagram account https://www.instagram.com/arthelperai/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

Join us for an inspiring episode of the Art Marketing Podcast as we sit down with artist and muralist Matt Kress. Discover Matt's journey from a successful business career to pursuing his passion for art full-time at the age of 43. He shares insights on the importance of building a personal brand, the financial dynamics of mural work, and how to effectively market your art. Tune in to learn how Matt is transforming his artistic vision into a thriving business while navigating the challenges of the art world.

(00:00) - Introduction to Matt Kress (00:42) - Matt's Artistic Journey (02:56) - The Importance of Being an Artist (05:32) - Building Relationships in Art (07:09) - The Role of Murals in Marketing (09:45) - Revenue Streams for Artists (12:17) - In-Person Shows and Art Fairs (14:11) - Engaging with the Public During Murals (18:14) - Upcoming Projects (20:16) - The Importance of Email Lists (22:36) - The Impact of AI on Art (24:59) - Finding Art Storefronts (40:52) - Advice for Aspiring Artists

Matt's Website https://www.thekresscollection.com/

Matt's Instagram https://www.instagram.com/mattkressart/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

In this episode of the Art Marketing Podcast, we dive into the transformative power of AI and the essential skill of prompting. As technology evolves at lightning speed, many creatives feel overwhelmed and uncertain. Join us as we explore how mastering the art of prompting can help you navigate the AI revolution, enhance your creative processes, and ultimately thrive in this new landscape. Whether you're a beginner or an advanced user, this episode offers valuable insights and practical tips to harness AI effectively. (00:00) - Introduction to AI and Prompting (02:30) - Personal Journey with AI (05:00) - The Current State of AI (07:30) - The Importance of Learning to Prompt (10:00) - Democratization of AI Knowledge (12:30) - Overcoming FOMO and Shiny Object Syndrome (15:00) - Practical Steps to Start Prompting (17:30) - Exploring AI Tools and Applications (20:00) - Valuable Use Cases for AI (23:30) - Engaging with AI for Personal Growth (26:00) - Advanced Prompting Techniques (28:30) - Conclusion and Call to Action ArtHelper Instagram account https://www.instagram.com/arthelperai/ Prompt Library https://shumerprompt.com/ Must watch primer on Ai https://x.com/rileybrown_ai/status/1914139690791481766 ChatGPT https://chatgpt.com/

Claude https://claude.ai/login Gemini https://gemini.google.com/

Grok (xAI) https://grok.com/ Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

In this episode of the Art Marketing Podcast, we tackle the challenges creatives face during tough economic times and explore actionable strategies to navigate them. From understanding historical trends to implementing zero-based budgeting, we discuss how to get lean, audit your lineup, and enhance your offers. Learn the importance of personal outreach, running sales, and diversifying revenue streams to not just survive but thrive in uncertain times. Join us for insights that can set you up for success when the market rebounds!

(00:00) - Navigating Tough Economic Times (05:30) - Historical Context of Economic Slumps (10:00) - Getting Lean: Zero-Based Budgeting (15:00) - Auditing Your Lineup (20:00) - Personal Outreach to Collectors (25:00) - Running More Sales (30:00) - Diversifying Revenue Streams (35:00) - Adapting Your Marketing Strategy (40:00) - Newsjacking and Creative Marketing (45:00) - Partnering Outside the Art Bubble (50:00) - The Importance of Proactivity ArtHelper Instagram account https://www.instagram.com/arthelperai/ Interior Designer Outreach Deep Dive https://www.youtube.com/live/NYbxCyIK8-M?si=8gMDCJtGzy4MlzDE SKOOL https://www.skool.com/ News Jacking Art Marketing Podcast Episode https://www.youtube.com/watch?v=fu_kgSB4l18 Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

Join us for a unique episode of the Art Marketing Podcast as host Patrick interviews artist Megh Knappenberger in an informal fireside chat. They dive into the challenges of creating engaging video content, the impact of hiring a marketing assistant, and the transformative power of AI tools for artists. Discover practical tips for enhancing your online presence, leveraging CRM systems, and using technology to connect with your audience. Whether you're an artist or a creative entrepreneur, this episode is packed with insights to help you thrive in the digital age!

(00:00) - Introduction to the New Concept (01:10) - Megh's Background and Current Focus (02:30) - Video Content Challenges (05:30) - Using Green Screens for Dynamic Backgrounds (10:00) - New Hire and Marketing Strategy (15:00) - Instagram Growth and Engagement (18:00) - AI Integration in Marketing (20:30) - CRM Tool Needs (25:00) - Integrating Google Drive with AI (30:00) - Creating a System Prompt for AI (35:00) - Using AI for Artwork Analysis (40:00) - Creating Instagram Carousels with AI (45:00) - Final Thoughts on AI and Creativity

Check this link out for equipment, prompts and more: https://asf.today/shownotes Megh's Website

https://www.meghmakesart.com/

Megh's Instagram

https://www.instagram.com/meghmakesart/

Keep up with the latest

https://linktr.ee/artmarketingpodcast\ Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

In this episode of the Art Marketing Podcast, we explore the powerful concept of the Helsinki Bus Station Theory, a metaphor for the creative journey of photographers and artists. Join us as we delve into the importance of perseverance and staying true to your unique vision, even when it feels like you're going in circles. Discover why the most impactful artists are those who commit to their path and continue to evolve their work over time. Whether you're a seasoned photographer or just starting out, this episode offers valuable insights to help you find and stay on your creative bus.

(00:00) - Introduction to the Helsinki Bus Station Theory (00:20) - The Journey Begins: Getting on the Bus (01:00) - The Cycle of Returning to Helsinki (02:37) - The Photographer's Journey: Finding Your Own Voice (04:10) - Staying on the Bus: The Importance of Perseverance (05:56) - Advice for Aspiring Photographers: Commit to Your Path

Keep up with the latest

https://linktr.ee/artmarketingpodcast\Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

View Details

In this episode of the Art Marketing Podcast, I had the pleasure of interviewing photographer Gary Roach, who has an impressive background in both nursing and photography. Gary has been living in Naples, Florida, for over 30 years and has developed a passion for wildlife photography, particularly in the vibrant ecosystems of Florida. Throughout the conversation, we touched on the importance of marketing, building an email list, and leveraging social media to connect with potential customers. Gary's journey is just beginning, and I look forward to seeing how he utilizes his skills and experiences to grow his photography business in California. This episode is a great reminder of the power of passion and perseverance in the art world.

00:00:00 - The Future of AI in Photography 00:01:24 - Introduction to Gary Roach 00:01:56 - Gary’s Background and Move to California 00:03:08 - Photography Journey and Early Experiences 00:04:04 - Transitioning to Photography as a Business 00:06:08 - Challenges of Art Shows 00:07:22 - Balancing Nursing and Photography 00:08:43 - Plans for California and Website Development 00:09:08 - Video Content in Photography 00:10:20 - The Role of AI in Organizing Photos 00:12:50 - AI’s Potential for Categorizing Archives 00:14:26 - Discussing Photo Books 00:15:18 - Revenue Opportunities and Market Challenges 00:17:00 - Traveling and Photography Experiences 00:18:18 - Collaborating on Art Shows 00:19:53 - Importance of Customer Acquisition 00:21:30 - Storytelling in Photography 00:23:10 - Utilizing AI for Color Palettes 00:25:13 - Priorities for Website and Print Provider 00:26:09 - Camping Adventures and Equipment 00:27:41 - Future Check-in and Marketing Strategies

Gary’s Website Not yet launched at time of publishing the pod

Gary’s Instagram https://www.instagram.com/garyroche.wildlife/

Keep up with the latest https://linktr.ee/artmarketingpodcast

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

View Details

Join us for an inspiring episode of the Art Marketing Podcast as we dive into the unique world of automotive art with artist Kate Cook. Discover how Kate blends her passion for cars with her artistic talent, creating stunning pieces that resonate with car enthusiasts. We discuss the challenges and triumphs of creative entrepreneurship, the importance of storytelling in art, and how to leverage social media effectively. Plus, learn about Kate's innovative approach to using automotive paint on canvas and her journey to elevate her work into the fine art realm. Tune in for valuable insights and motivation for artists and entrepreneurs alike!

(00:00) - The Importance of Visibility in Art (00:16) - Art as Aesthetic vs. Meaning (01:18) - Introduction to Kate Cook (02:29) - Kate's Artistic Journey (04:24) - Using Automotive Paint on Canvas (06:08) - Sponsorship and Collaboration (08:35) - Marketing to Car Enthusiasts (10:20) - Transitioning to Fine Art (11:06) - Website Launch and Business Model (12:15) - Targeting Different Markets (13:35) - Art in Unique Spaces (16:03) - The Podcast Concept (26:13) - Using AI in Business (35:57) - The Role of AI in Art and Business (40:57) - Social Media and Artist Visibility Kate's Website https://asphaltcanvascustomart.com/ Kate's Instagram https://www.instagram.com/asphaltcanvasart/

Keep up with the latest

https://linktr.ee/artmarketingpodcast\ Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

View Details

Join us for an insightful episode of the Art Marketing Podcast as we sit down with artist Mays Mayhew, who shares her journey from managing art supply stores to becoming a full-time artist. Mays discusses the challenges of navigating the art market, the importance of storytelling in selling art, and her strategies for pricing and negotiating with clients. Discover how she balances family life with her passion for art and learn valuable tips for succeeding in art fairs and online sales. Tune in for a deep dive into the world of art entrepreneurship!

(00:00) - Introduction to Mays Mayhew's Artistic Journey (05:30) - Navigating Art Sales and Pricing Strategies (10:00) - The Art Fair Experience (15:00) - Understanding the Current Art Market (20:00) - The Importance of Storytelling in Art (25:00) - Evaluating Art Shows: Success and Metrics (30:00) - Challenges of Transitioning to Online Sales (35:00) - Gallery Representation and Credibility (40:00) - Leveraging Social Media and AI for Growth

Mays's Website https://www.maysmayhew.com/ Mays's Instagram https://www.instagram.com/maysmayhewartist/ Keep up with the latest https://linktr.ee/artmarketingpodcast\ Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

View Details

Join us in this episode of the Art Marketing Podcast as we dive into an inspiring conversation with Tom and Mary Putt, a dynamic husband-and-wife team behind the Tom Putt Gallery. Discover how they navigated the challenges of running a photography business during the COVID-19 pandemic, leveraging creativity and resilience to thrive. Tom shares his philosophy of continuous improvement, while Mary discusses the importance of customer experience and effective sales strategies. Tune in for valuable insights on building a successful art business and the power of storytelling in connecting with your audience!

(00:00) - Mindset for Success (00:48) - Introduction to Tom and Mary Putt (01:32) - Tom's Journey into Photography (05:06) - The Role of Mary in the Business (06:37) - Opening the Gallery (08:44) - Surviving COVID (10:38) - Continuous Improvement Philosophy (12:34) - Emotional Connection in Sales (14:18) - Customer Experience Focus (16:46) - Leveraging Digital Sales (18:00) - The Impact of AI on Business (20:10) - Using AI for Content Creation (22:20) - The Importance of Live Broadcasting (24:30) - Connecting with Customers Online (26:56) - Creative Marketing Strategies (30:10) - Storytelling in Wildlife Photography (32:30) - The Power of Live Video (35:02) - ROI on Gallery Space (37:04) - Future Focus on Broadcasting Tom's Website https://tomputt.com/ Tom's Instagram https://www.instagram.com/tomputtgallery/

Keep up with the latest

https://linktr.ee/artmarketingpodcast\Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

View Details

In this episode of the Art Marketing Podcast, we sit down with mixed media acrylic artist Xcvi, also known as X, who shares his inspiring journey of resilience following the devastation of Hurricane Helene. Discover how he transformed loss into beauty through his art and the importance of valuing one's creative work. X discusses his unique approach to connecting with audiences, the challenges of selling art, and the role of community in rebuilding after disaster. Join us as we explore the intersection of art, personal growth, and the power of storytelling.

(00:00) - The Value of Art and Connection (00:27) - Introduction to XCVI (01:10) - The Impact of Hurricane Helene (02:35) - The Artist's Background and Mediums (03:38) - Community and Resilience (05:00) - The Journey to Full-Time Art (08:01) - The Importance of Sales and Rejection (12:02) - Gallery Hustling and Networking (15:03) - Pricing Strategy and Art Sales (20:31) - Sales Channels: In-Person vs. Online (22:10) - PBS Feature and Future Plans (24:02) - Email Marketing and Client Communication (30:31) - Embracing AI in Art Business (31:05) - Looking Ahead: Goals for 2025

Xcvi's Website https://www.project96cc.com/ Xcvi's Instagram https://www.instagram.com/project_96_/

Keep up with the latest https://linktr.ee/artmarketingpodcast\Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

View Details

Join us in this inspiring episode of the Art Marketing Podcast as we chat with Craig Black, a visual artist from Scotland known for his innovative acrylic fusion technique. Discover how Craig transitioned from a successful graphic designer to a full-time artist, leveraging brand collaborations with giants like FIFA and Porsche. He shares insights on building authentic connections, the importance of self-initiated projects, and how he uses platforms like LinkedIn to drive his business forward. Tune in to learn how creativity, strategy, and family values can shape a thriving art career!

(00:00) - Introduction to Craig Black's Journey (01:04) - Welcome to the Art Marketing Podcast (01:32) - Who is Craig Black? (02:51) - Transition from Graphic Design to Visual Art (04:46) - Challenges and Evolution in Art (05:40) - Revenue Streams in Craig's Business (07:40) - Strategic Self-Initiated Projects (09:40) - Using LinkedIn for Business Growth (10:40) - Balancing Family Life and Business (12:40) - Upcoming Homeware Range Launch (14:40) - The Importance of Authenticity (16:40) - The Power of Live Art Performances (18:40) - Building Relationships with Brands (20:40) - The Role of Social Media in Craig's Business (22:40) - Future Aspirations and Growth (24:40) - The Impact of AI on Craig's Business (26:40) - Embracing Change and Innovation (28:40) - Creating a Legacy for His Family (30:40) - The Importance of Community Engagement (32:40) - Navigating the Art World (34:40) - The Balance Between Art and Business (36:40) - The Role of Advisors in Business Growth (38:40) - The Future of Craig's Art Practice (40:40) - The Importance of Marketing for Artists (42:40) - Utilizing Instagram for Engagement (44:40) - Creating a Broadcast List on Instagram (46:40) - The Power of Direct Communication (48:40) - Final Thoughts and Encouragement

Craig's Website https://craig.black/

Craig's Instagram https://www.instagram.com/_craigblack/

Keep up with the latest https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/

View Details

In this episode of the Art Marketing Podcast, host Patrick sits down with multi-talented Choctaw artist Brit Reed, who shares her journey as a beadwork, digital, and watercolor artist. Brit discusses the evolution of her marketing strategies, the impact of social media on her sales, and the importance of storytelling in art. She also reflects on her experiences with Art Storefronts and how it has helped her grow her business. Tune in for valuable insights on navigating the art world and the challenges artists face in marketing their work.

(00:00) - The Shift from Facebook to Instagram Marketing (05:30) - Introducing Brit Reed: A Multifaceted Artist (10:00) - The Importance of Niche in Art (15:00) - Sales Strategies and Online Presence (20:00) - Challenges with Email Marketing (25:00) - Leveraging Social Media for Engagement (30:00) - The Role of AI in Art and Marketing (35:00) - Future Aspirations and Community Engagement

Brit's Website

https://www.nitaohoyo.com/

Brit's Instagram

https://www.instagram.com/nitaohoyo/

Keep up with the latest

https://linktr.ee/artmarketingpodcast\ Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

View Details

In this episode of the Art Marketing Podcast, host Patrick sits down with talented artist Lindy Severns, who shares her inspiring journey of thriving as a professional artist in remote West Texas. Despite the challenges of limited resources and a fluctuating economy, Lindy achieved remarkable success, selling over six figures of her art last year. Discover how she navigates the art world, balances gallery representation with direct sales, and leverages digital marketing strategies to connect with her audience. Tune in for valuable insights on building a sustainable art business and the importance of consistency in marketing. (00:00) Introduction

(02:00) Lindy's Background

(06:00) Transition from Flying to Full-Time Art

(10:00) Life in an RV & Remote Art Business

(14:00) Selling Over Six Figures in Art

(17:00) Artistic Style & Inspirations

(21:00) Big Break & Recognition

(24:00) Selling Art Through Multiple Channels

(27:00) Evolution of Pricing Strategy

(30:00) The Importance of a Pricing Range

(33:00) Selling a $18,500 Painting

(36:00) The Power of Demand

(39:00) Gallery Relationships & Direct Sales

(42:00) Marketing Strategy & Consistency

(45:00) Art Storefronts & Game Plan

(48:00) Final Thoughts & Closing Remarks

Lindy's Website

https://www.lindycseverns.com/

Lindy's Instagram

https://www.instagram.com/bigbendartist

Keep up with the latest

https://linktr.ee/artmarketingpodcast\

Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

View Details

The concept of being "too creative to ignore." I explore the origins of this phrase, share inspiring examples of artists who have successfully captured attention through their unique creativity, and discuss how we can leverage AI to enhance our social media presence. (00:00:08) Introduction to Being Too Creative to Ignore (00:00:21) What Does It Mean to Be Too Creative to Ignore? (00:01:13) The Origin of the Concept (00:02:48) Examples of Artists Who Are Too Creative to Ignore (00:02:59) Spotlight on Andrew Scott (00:04:44) Spotlight on Dave Pollitt (00:06:09) Spotlight on Alejandro Cartagena (00:07:55) The Impact of Being Too Creative to Ignore (00:08:05) The Role of AI in Enhancing Creativity (00:10:12) Early Days of AI Adoption (00:11:48) The Transformative Power of AI (00:12:09) Advocating for AI in Creative Businesses (00:13:01) Making Your Social Media Posts Too Creative to Ignore (00:14:05) Breaking Down the Concept for Action (00:15:30) Creating Engaging Carousel Posts (00:16:41) The Importance of Hooks in Social Media (00:20:27) Crafting Creative Captions with AI (00:24:09) Examples of Effective Social Media Posts (00:26:17) Encouragement to Experiment with Creativity (00:28:03) Conclusion and Call to Action (00:28:35) Listener Appreciation and Feedback Request Show NotesAndrew Scott on IGhttps://www.instagram.com/andrewscott_art Dave Pollot on IG https://www.instagram.com/davepollotart Alejandro Cartagena https://www.instagram.com/alexcartagenamex Video on how to execute this tactic https://www.instagram.com/p/DFYs0zhyCQQ/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

Hooks for the first carousel slide

"The Last Person I Expected Just Critiqued My Art!" "You’ll Never Guess Who Had Opinions About My Work!" "My Art Got Critiqued by Someone Unexpected—Here’s What Happened" "I Couldn’t Believe Who Shared Their Thoughts on My Art!" "When [Insert a Famous Person’s Role/Name] Critiqued My Art, This Happened…" "Guess Who Had the Nerve to Critique My Art!" "This One Critique Changed Everything About My Art Journey" "Someone Shocking Gave Me Art Feedback—And It Was Brutal!" "My Art Was Critiqued by a Legend (Or So I Thought…)" "What [Surprising Person] Said About My Art Will Leave You Speechless!"

View Details

I delve into the crucial connection between conversations and art sales, drawing parallels between real-world art shows and social media interactions. I emphasize that just as artists engage with potential buyers at physical events, they must take the initiative to start conversations online.

I discuss how many people scroll past our social media posts without engaging, and how we often wait for them to reach out instead of proactively initiating dialogue.

I introduce a practical tactic for artists to boost their engagement on platforms like Instagram. This involves reaching out to individuals who have liked or commented on their posts, thanking them, and sharing additional content, such as room mock-ups of their artwork. This approach not only opens the door for conversations but also reinforces positive engagement behavior.

(00:00:00) - Introduction: More Conversations, More Art Sales (00:01:14) - The Art Fair Analogy: Real World vs. Social Media (00:02:28) - Initiating Conversations: The Key to Sales (00:03:53) - The Importance of Engagement on Social Media (00:05:08) - The Duct Tape Analogy: Breaking the Silence (00:06:21) - Insights from Instagram's Head: Adam Mosseri (00:08:40) - The Role of Messaging in Engagement (00:10:38) - Building Relationships Through Direct Messaging (00:12:02) - The Concept of a Marketing Funnel (00:13:18) - The Importance of Conversations in Sales (00:14:32) - Tracking Conversations: A New Metric for Success (00:16:07) - Taking Initiative: Proactive Outreach on Social Media (00:17:21) - Tactical Outreach: Using Art Helper AI (00:20:11) - Crafting Your Message: Starting the Conversation (00:22:28) - Direct Message Limits and Best Practices (00:23:53) - Conclusion: Taking Action in Your Art Business (00:24:14) - Closing Remarks and Call to Action Here is the step by step video. Watch this and go start some conversations! Ai + Instagram DM's is a cheat code https://www.youtube.com/live/hX36EtyJyDs?si=HTrLV-cRcQMp1ZGu You can signup for ArtHelper here for Free.

View Details

This podcast episode explores the transformative impact of AI on the creative industry, specifically focusing on artists and photographers. How AI can provide creatives with an unprecedented opportunity to scale their businesses by acting as virtual team members—handling marketing, content creation, and administrative tasks that have traditionally slowed down creative growth. You can try ArtHelper.ai for free. Kick the tires and let us know what you think ArtHelper Youtube Channel - great way to see it in action Lastly check out our IG, I have been doing 5-7 live broadcasts there a week so if you tune in please say hi!

View Details

Join us in this episode of the Art Marketing Podcast as we dive into the inspiring journey of photographer Kenneth LeRose. From his beginnings in fitness photography to mastering astrophotography while living in an Airstream, Kenneth shares his passion for teaching and creating stunning visuals. Discover his strategies for building an engaged audience on Instagram, the challenges of monetizing his art, and his recent experiences with Black Friday and Cyber Monday sales. Tune in for valuable insights on marketing, workshops, and the pursuit of passive income in the art world!

(00:00) - The Creative Struggle

(00:19) - Connecting Emotionally Through Art

(00:31) - Successful Launch Strategies

(00:57) - Building an Audience

(01:39) - Introduction of Kenneth LaRose

(02:55) - Kenneth's Photography Journey

(05:02) - Living the Airstream Life

(05:43) - Finding a Niche

(06:57) - Monetizing Through Workshops

(07:37) - Marketing Strategies for Workshops

(08:44) - Exploring Digital Classes

(09:57) - The Challenge of Creating Digital Products

(10:51) - Engagement on Instagram

(12:01) - Bridging the Visual Gap

(13:31) - Kenneth's Experience with Art Storefronts

(15:39) - Black Friday and Cyber Monday Results

(19:11) - Understanding the Art Market

(21:19) - Leveraging ManyChat for Engagement

(24:03) - Living Without a Home Base

(25:16) - Future Plans for Teaching

(27:20) - Weekly Live Sessions

(28:12) - SEO and Visibility Issues

Kenneth's Website

https://www.krlphoto.com/

Kenneth's Instagram

https://www.instagram.com/krl_photo/

Keep up with the latest

https://linktr.ee/artmarketingpodcast\

View Details

Join Patrick as he interviews Utah-based landscape photographer Johnny Adolphson, who shares his journey from a side gig to a thriving full-time art business. Discover how Johnny successfully markets his work through local shows, restaurants, and hotels, leveraging his deep connection to the Heber Valley. Learn about the importance of building a local customer base, the challenges of online art sales, and the strategies that have helped him thrive in a competitive market. Tune in for valuable insights on attracting high-end clients and the power of consistent marketing!

(00:00) - Attracting Interior Decorators and Restaurants

(05:30) - Johnny Adolphson: Introduction and Background

(10:00) - The Importance of Localized Art

(15:00) - Navigating Economic Trends in Art Sales

(20:00) - Sales Strategies: Online vs. Offline

(25:00) - Getting Art into Hotels and Restaurants

(30:00) - The Role of In-Person Events in Art Sales

(35:00) - Future Opportunities and Gallery Considerations

(40:00) - Feedback on Art Storefronts and Tools

Johnny's Website

https://www.johnnyadolphsonphotography.com/

Johnny's Instagram

https://www.instagram.com/johnnyadolphsonphotography

Keep up with the latest

https://linktr.ee/artmarketingpodcast\

View Details

Join us in this inspiring episode of the Art Marketing Podcast as host Patrick interviews photographer Ken Wiele, who shares his remarkable journey from a retired band teacher to a successful artist. Discover how Ken leveraged personal connections and storytelling to sell over $50,000 in art within just three years, all while building a loyal customer base. Learn about the power of emotional engagement in art sales, the importance of niche marketing, and Ken's unique approach to combining photography with his late mother's poetry in a bestselling book. Tune in for valuable insights and motivation for artists and photographers alike!

(00:00) - Personal Connections and Sales Success

(05:30) - Ken's Origin Story

(10:00) - Sales Growth Over Three Years

(15:00) - Finding a Niche in Nature Photography

(20:00) - The Power of Personal Connection

(25:00) - The Role of Direct Mail in Marketing

(30:00) - Building a Brand Around Local Nature

(35:00) - The Importance of Storytelling in Art

(40:00) - The Impact of a Book on Sales

(45:00) - Future Goals and Aspirations

(50:00) - Advice for New Artists

(55:00) - Final Thoughts and Gratitude

Ken's Website

https://www.kenwielephotography.com/

Ken's Instagram

https://www.instagram.com/kenwielephotography

Keep up with the latest

https://linktr.ee/artmarketingpodcast\

View Details

Join us for an insightful conversation with talented photographer John Kennington, who shares his journey of transitioning to full-time photography and the art of selling at shows. With over 50 years of experience, John discusses his strategies for capturing customer emails, the importance of storytelling in his work, and how he balances online sales with in-person events. Discover the challenges and rewards of being a "road warrior" in the art world, and learn valuable tips for aspiring photographers looking to make their mark. Tune in for a wealth of knowledge and inspiration!

(00:00) - Introduction to Email Engagement and Online Business Growth (05:30) - John Kennington's Photography Journey and Art Shows (10:00) - The Importance of Art Shows and Customer Interaction (15:00) - Email Capture Strategies and Follow-Up Sales (20:00) - The Role of Storytelling in Photography Sales (25:00) - Print on Demand and Inventory Management (30:00) - Pricing Strategy and Sales Range (35:00) - Navigating Merchandise Restrictions at Art Shows (40:00) - Final Thoughts and Future Plans

John's Website

https://www.imagesfor.life/

John's Instagram

https://www.instagram.com/kenningtonphoto/

Keep up with the latest

https://linktr.ee/artmarketingpodcast\

View Details

Join us for an inspiring episode of the Art Marketing Podcast as we sit down with artist Bob Girardi, who shares his incredible journey from struggling illustrator to successful fine artist. Discover how Bob transformed his approach to marketing, embraced local art fairs, and found his niche with crows and ravens, leading to a remarkable $30,000 weekend in sales. Tune in to learn valuable insights on pricing, building connections, and the importance of stepping out of your comfort zone in the art world. Whether you're an emerging artist or a seasoned pro, Bob's story is sure to motivate and encourage you on your own artistic journey!

(00:00) - Introduction and Artist's Journey

(05:30) - Transition to Fine Art and Early Challenges

(10:00) - Rediscovering Art and Joining Art Storefronts

(15:00) - Finding a Niche and Art Fairs

(20:00) - Sales Strategies and Pricing

(25:00) - Online Sales and Marketing Efforts

(30:00) - Reflections on Growth and Future Goals

(35:00) - Black Friday and Holiday Marketing Plans

Bob's Website https://www.gherardi.com/ Bob's Instagram https://www.instagram.com/bobgherardi/

Keep up with the latesthttps://linktr.ee/artmarketingpodcast\

View Details

Join us for an inspiring conversation with artist Perry Milo, who shares his journey from street selling to becoming a successful full-time artist. Discover how he leverages social media, guerrilla marketing, and philanthropic endeavors to turn his passion for art into a thriving business. Perry discusses the importance of building connections, being prolific, and the strategies that have helped him navigate the art world. Whether you're an aspiring artist or simply curious about the creative process, this episode is packed with valuable insights and motivation.

(00:00) - Turning Passion into Profit (05:30) - Introduction to Perry Milo (10:00) - Perry's Artistic Journey (15:00) - Philanthropy and Art (20:00) - The Importance of Advertising (25:00) - Gallery Experiences and Challenges (30:00) - ArtStoreFronts and Online Presence (35:00) - Marketing Strategies and Social Media (40:00) - Diverse Subject Matter in Art (45:00) - Pricing Strategy and Revenue Sources

Perry's Website https://www.perrymilou.com/

Perry's Instagram https://www.instagram.com/perrymilouofficial/

Keep up with the latest https://linktr.ee/artmarketingpodcast

View Details

Join us in this enlightening episode as we dive into the inspiring journey of artist Kimberly Camerata, who transitioned to a full-time art career in 2017. Discover how she navigates the challenges of marketing her work, the importance of consistency in engagement, and the impact of introducing new product lines like petite originals and merchandise. Kimberly shares valuable insights on building relationships with her audience and the power of storytelling in her art. Tune in for practical tips on leveraging social media and maintaining a thriving creative business!

(00:00:00) - Introduction to the Podcast and Guest

(00:01:00) - Kimberly's Origin Story and Background

(00:02:00) - Transition to Full-Time Artist

(00:04:00) - Growth and Challenges Since 2017

(00:09:00) - Understanding Sales Patterns and Customer Engagement

(00:10:00) - Importance of Consistency in Marketing

(00:16:00) - Overcoming Video Posting Anxiety

(00:20:00) - The Power of Personal Content

(00:22:00) - The Role of Long-Form and Short-Form Content

(00:24:00) - Embracing Change and New Technologies

(00:27:00) - Introduction of Co-Pilot and Its Benefits

(00:30:00) - Delegation and Time Management for Artists

(00:32:00) - Engaging with Customers and Building Relationships

(00:36:00) - Plans for 2024 and Audience Feedback

(00:40:00) - The Importance of Merchandise in Art Sales

(00:48:00) - Customer Acquisition and Long-Term Business Growth

Kimberly's Website

https://www.cammerata.com/

Kimberly's Instagram

https://www.instagram.com/kcammerata/

Keep up with the latest

https://linktr.ee/artmarketingpodcast

View Details

Join us for an inspiring conversation with Gen Z artist Betsy Mueller, also known as Betsy Mae on Instagram. In this episode, we dive into her journey from a high school freshman painting for fun during COVID to building a thriving art business with impressive sales on Etsy and social media. Discover how she navigates the challenges of balancing college life with her passion for art, her unique marketing strategies, and her insights on connecting with a younger audience. Tune in to learn how Betsy is shaping her future as a full-time artist while still in school!

(00:00) - Unexpected Success with Prints

(05:30) - Introduction of Betsy Mae

(10:00) - Betsy's Artistic Journey

(15:00) - Finding Her Style and Niche

(20:00) - Balancing Art and College Life

(25:00) - Sales Insights from Etsy

(30:00) - Art Storefronts and Pricing Strategy

(35:00) - Marketing and Social Media Approach

(40:00) - Engaging with the Audience

(45:00) - Future Goals and Opportunities

(50:00) - Advice for Aspiring Artists

(55:00) - Wrap-Up and Final Thoughts

Betsy's Website

https://www.betsymae.com/

Betsy's Instagram

https://www.instagram.com/betsymaeart/

Keep up with the latest

https://linktr.ee/artmarketingpodcast

View Details

Artist Brien Cole’s unique niche in wine and bourbon art has captivated many, and he's here to share his journey, creative process, and marketing insights for aspiring artists. Stay tuned to hear how Brien balances his art with a full-time job and family life, and discover why his work is perfect for man caves, wine bars, and kitchens. Don't forget to like, subscribe, and hit the bell icon to catch all our future episodes! (00:00) Introduction and Excitement for the Interview

(00:14) Discovering Brian Cole's Artistic Niche

(01:41) The Journey to Becoming an Artist

(04:11) Joining Art Storefronts and Marketing Insights

(06:00) Exploring the Emotional Connection in Art

(12:28) Revenue Streams and Business Growth

(15:46) The Power of Niche Marketing and High-Value Sales

(19:18) Exploring New Marketing Strategies

(20:29) Balancing Art and Family Life

(22:31) The Importance of Consistency

(25:10) Expanding Product Range with Limited Editions

(26:48) Leveraging Print on Demand

(27:57) Time Management Challenges

(30:10) The Role of Photography in Art Creation

(31:57) Final Thoughts and Advice

Brien’s Website https://www.briencole.com/open-edition-prints Brien’s Instagram https://www.instagram.com/brien.cole_fine_art/

Keep up with the latest https://linktr.ee/artmarketingpodcast

View Details

Derek Emgee, is a coastal and surf photographer based in San Diego. Derek shares his inspiring journey from a practicing lawyer to a successful photographer, transitioning from a service-based model to a fine art print business. Discover his tips on balancing passion with profitability, the impact of social media, and the importance of constantly innovating in the art world. (00:00) Turning Passion into Business: The Two Mountains

(02:10) Introducing Derek: From Law to Photography

(03:59) Derek's Journey: From Hobby to Career

(05:46) The Art Storefronts Experience

(09:23) The Power of Marketing and Merchandise

(10:47) Landing Big Deals: Corporate Installations

(12:39) Innovative Marketing Strategies

(26:18) The Future of Art and Technology

(29:30) The One Thing to Improve in Storefronts

(29:42) The Power of Innovation and New Ideas

(30:19) Unlocking the Creator Economy

(30:50) The Potential of Photo Books

(31:08) Overcoming Comparison Problems

(31:47) The Impact of Books on Consumers

(32:57) Exploring Local Themes for Photo Books

(34:10) Expanding into Local Stores

(35:41) The Power of Low Friction Purchases

(36:17) Using QR Codes for Surf Photography

(39:51) Creating an Online Course for Surfers

(40:53) The Importance of Firing Arrows

(41:49) Insights from Art Shows

(45:16) Understanding Your Market

(46:21) Leveraging In-Person Installs

(48:53) Engaging with Social Media

(50:20) Using ChatGPT for Better Captions

(54:32) Conclusion and Final Thoughts Links Derek’s Website https://www.derekemgephotography.com/ Derek on IG https://www.instagram.com/derekemgephotography/ Keep up with the latest https://linktr.ee/artmarketingpodcast

View Details

In this podcast interview, Patrick speaks with Kelly Corbett, a talented landscape painter based on Vancouver Island, Canada. They discuss Kelly's journey from being a professional photographer to becoming a full-time artist with a successful online presence and substantial local following. Kelly shares insights into her marketing strategies, including her growth on Instagram, the importance of consistent social media engagement, and the benefits of painting publicly. They also touch on the challenges and rewards of managing a balance between art and personal life. (00:00) Introduction to Kelly Corbett

(01:35) Kelly's Artistic Journey

(03:01) Finding Her Niche

(06:05) The Impact of Social Media

(08:48) Joining Art Storefronts

(09:56) The Power of Consistency

(12:18) Merchandising and Gallery Presence

(15:22) The Future of Art Galleries

(18:27) Navigating Gallery Relationships

(18:57) The Case for Opening Your Own Gallery

(20:00) Building an Email Marketing Strategy

(21:48) The Importance of Consistency

(22:21) Advice for Aspiring Artists

(23:38) Long-Term Goals and Work-Life Balance

(25:14) Challenges and Improvements

(27:28) Leveraging Social Media and Live Broadcasts

(31:25) Balancing Art and Outdoor Adventures

(36:24) Concluding Thoughts and Encouragement

Links Kelly’s Website https://www.kellycorbett.ca/ Kelly on Instagram https://www.instagram.com/kelly_corbett_artist/

Stay Up To Date With The Latest

https://linktr.ee/artmarketingpodcast

View Details

Photographer and artist Dan Sundahl started his art career on the advice of his therapist. Art was meant to be a vehicle of healing. It just so turns out this journey back to health propelled him towards a successful niche and he has not looked back since. Watch the interview on Youtube https://www.youtube.com/watch?v=pCJhDpDFWis

(01:20) Meet Dan Sundahl: The Artist Behind the Niche

(02:29) Dan's Unique Origin Story

(04:14) The Emotional Impact of Dan's Art

(05:49) Creating and Connecting Through Art

(07:58) The Journey to Success

(12:58) The Business of Art

(21:29) Growth and Future Plans

(23:05) Managing Art and Social Media

(23:40) The Art Pricing Debate

(24:24) Marketing Strategies and Challenges

(25:44) Healing Through Art

(26:00) Future Aspirations and Business Goals

(26:58) Art Therapy and Personal Connection

(31:23) Advice for Aspiring Artists

(37:53) The Importance of Delegation

(39:52) Conclusion and Final Thoughts Links Dan’s Website https://www.dansunphotos.com/ Dan’s Gallery Site https://www.dansungallery.com/ Dan on Instagram https://www.instagram.com/dansunphotoart/ Stay Up To Date With The Latest https://linktr.ee/artmarketingpodcast

View Details

Betty started her art business in her mid 50’s and a few years later had a 6 figure per year business. This is her story and advice for artists looking to do the same. Watch this episode on Youtube https://youtu.be/sqEJFp1ylpw?si=n4I6AIm113vx_M_l (00:00) Introduction to Betty Franks' Artistic Journey

(02:22) Interview with Betty Franks Begins

(03:15) Betty Franks' Unique Artistic Style

(05:10) Betty's Journey to Finding Her Style

(13:19) Starting a Business and Marketing Art

(15:51) Diversifying Income Streams

(22:44) Online Teaching and Course Creation

(26:09) Pricing Art and Catering to Audience

(28:22) Annual Art Pricing Strategy

(28:50) No Sales Policy and Shipping Discounts

(29:18) Transition to Offering Prints

(30:40) Balancing Gallery Sales and Online Presence

(31:07) Negotiating Gallery Commissions

(32:08) Connecting with Art Buyers

(34:23) Social Media Strategy and Avatars

(35:55) Hiring Help and Using Basecamp

(37:24) Pinterest and Instagram Focus

(44:42) Merchandise and Fine Art America

(45:36) Personal Growth and Healthy Living

(51:03) Advice for Late Starters in Art

(54:45) Conclusion Links Betty on Youtube https://www.youtube.com/@BettyFranksArt Betty on Instagram https://www.instagram.com/betty.franks.art/ Betty’s Website https://www.bettyfranksart.com/ Stay Up To Date With The Latest https://linktr.ee/artmarketingpodcast

View Details

A live video tour of Humble Donkey Studio in Round Top Texas. Over 1mm of art sales in a town of 97 people. Watch this episode (It's must see) https://youtu.be/1khq4KyWlgE?si=SOW9kZ_5TCcZTcnG

(00:00) Introduction and Welcome (00:11) Tour of Humble Donkey Studio (00:31) Art Storefronts and Product Offerings (01:26) The Gallery and Original Art (02:31) Expanding the Business (04:28) The Journey to Round Top (05:34) The Role of Art Storefronts (07:39) Marketing and Sales Strategies (18:48) Community Engagement and Events (20:47) The Daily Grind of an Artist (21:05) Balancing Multiple Ventures (21:13) The Importance of Persistence (21:59) Success Stories and Big Breaks (23:10) Leveraging Opportunities for Exposure (24:01) The Role of Luck in Success (24:32) Feedback and Improvements (26:28) The Power of Merchandising (28:22) Maximizing Social Media and Digital Marketing (28:58) Tour of the Gallery and Final Thoughts

Stay Up To Date With The Latest https://linktr.ee/artmarketingpodcast

Links Humble Donkey on Instagram https://www.instagram.com/humbledonkeystudio

Humble Donkey Website https://humbledonkeystudio.com/

View Details

An in-depth interview with artist Hava Gurevich. She covers how her art career started. What has worked along the way and how she finally decided to go full time.

(00:00) Introduction to the Artist Interview Series

(00:35) Hava's Artistic Journey: From Photography to Painting

(02:16) Joining Art Storefronts: The Turning Point

(03:31) First Year Challenges and Successes

(10:09) The Power of Social Media and Reels

(12:51) Exploring Niches and Diversifying Art

(21:38) Advice for New Artists and Customer Acquisition

(24:47) The Collector Phenomenon

(26:09) Transitioning to Full-Time Art Business

(28:17) Merchandising and Marketing Strategies

(30:59) The Power of Merchandise as Advertising

(37:14) Community and Peer Support

(41:09) Exploring New Product Ideas

(46:49) Conclusion and Future Plans

Links

Watch this episode on Youtube https://www.youtube.com/watch?v=41d-iYUpPjI

Hava on Instagram https://www.instagram.com/havagurevichart/ Hava’s Website https://www.havagurevichart.com/

Stay Up To Date With The Latest

https://linktr.ee/artmarketingpodcast

View Details

Summer selling season, the creator economy & importance of story in art sales (00:00) Introduction and Podcast Overview

(00:59) The Importance of Summer for Art Sales

(07:05) Understanding the Interest-Based Algorithm

(13:38) Examples of Creative Success Stories

(17:34) The Power of Social Media for Artists

(23:33) The Rise of the Content Creator

(23:53) The Power Shift in the Art World

(24:38) The Creator Economy: A New Era

(27:01) The Importance of Storytelling in Art

(27:38) Case Study: Tim Laman's Wildlife Photography

(30:10) Building a Fanbase Through Story

(33:26) The Value of Process Over Product

(40:52) Final Thoughts and Key Takeaways Stay Up To Date With The Latest

https://linktr.ee/artmarketingpodcast Links Full episode on Youtube https://www.youtube.com/watch?v=CaO0pRS72iM dpcustomsmx https://www.instagram.com/dpcustomsmx/ Artist Andrew Scott https://www.instagram.com/andrewscott_art/ Dave Pollot https://www.instagram.com/davepollotart Tim Laman https://www.instagram.com/timlaman/ Tim’s Speech At Sunnylands https://www.youtube.com/watch?v=Ef_RTqokpA0&t=1744s

View Details

Patrick explores a cost-effective and highly effective advertising strategy for artists, photographers, and creatives. He discusses the limitations of social media ads for art promotion and introduces the concept of using postcards for direct mail marketing. Drawing inspiration from a local kid's creative marketing approach, Patrick outlines how artists can leverage postcards to gain local visibility and generate interest in their work. He provides practical tips on what to include on the postcards, ways to make them visually appealing, and how to distribute them effectively. Patrick emphasizes the potential return on investment and encourages creatives to adopt this underutilized marketing technique to boost their business in 2024.

Chapters

00:00 Introduction to Creative Advertising for Artists

00:48 The Power of Local Marketing

01:34 Real-World Marketing Inspiration

02:57 The Cyclical Nature of Advertising Trends

04:36 Challenges with Social Media Ads

05:26 Reviving Direct Mail Marketing

07:24 Practical Steps for Postcard Marketing

14:13 Designing an Effective Postcard

23:26 Final Thoughts and Encouragement

Links

Vista Print Link Google Voice Image of my Neighbors Postcard

Stay Up To Date With The Latest

https://linktr.ee/artmarketingpodcast

View Details

Shownotes:

👉 Follow us on Instagram: @art_storefronts

👉 Watch this recent artist interview: Hava's Unlikely Path to Artistic Income with Art Storefronts

👉 Podcast: Staggering Art Economic Trends, the Spring Selling Season, and a Fix for the #1 Art Business Problem

👉 Join our live webinars every Monday 3PM CST. Register here https://asf.today/fd9ec3

#artmarketing #podcast #artselling #economictrends #springseason #artbusiness 🌏🎧

View Details

We start with the answer to the question, talk about merch broadly, and talk about cell phone cases specifically and tactically

View Details

Staggering Art Economic Trends, the Spring Selling Season, and a Fix for the #1 Art Business Problem

Shownotes:

👉 Follow us on Instagram: @art_storefronts

👉 Watch the recent IG LIVE. Learn a ton and have some unique insights that 99% of artists and photographers do not have when they’re doing their marketing on Instagram

👉 Podcast: Finish Off Your Dec Strong, Being Ready for Jan, Asymmetry of the Art Biz, & Shiny Object Syndrome

👉 Join our live webinars every Monday 3PM CST. Register here https://asf.today/fd9ec3

#artmarketing #podcast #artselling #economictrends #springseason #artbusiness 🌏🎧

View Details

Nick and I talk about what to do to sell art between now and Father's Day, following economic drivers with your art business, custom artwork strategies, the power in not giving up, and the importance of acquiring new customers.

Links from the show:

The Custom Artwork Strategy

How to Price Your Artwork

100 True Fans

View Details

Nick and I talk about what to do between now and the end of the year, how to set yourself up to be ready in January we talk about the asymmetry of the art business and finish it off with some shiny objecy syndrome discussion.

View Details

We start with some conceptual to get our heads in the right space for the season in front of us, then we get into the tactical you can add to your holiday marketing efforts to supercharge things on Instagram

View Details

I define the concept, talk about how things evolved to get here, some psychology, I am going to ask whether or not your IG profiles passes the test and then get tactical on how you can put it to use in your art business

View Details

How a cork trick helps explain an art business, new customer acquisition and how it applies through the lens of time The Cork Trick Go back and listen to episode #50 How many new customers did you acquire last year? and then also #51 Get buyers to act fast: Tips for setting up your art for impulse purchases

View Details

What a restaurant has to do with an art business, how to think about yours, and some mission and vision for the future

View Details

We revisit the only metric that matters from an episode past, I will outline what buying questions are, how to turn them into selling conversations generally and then how to knock them out of the park on Instagram specifically If you have never seen this before watch this quick Youtube video to get up to speed https://www.youtube.com/watch?v=HRpAkDpGWWg

View Details

Last week I covered the loop, this week I present the tactical guide on how to supercharge it; the who what when where why... If are asking yourself what the heck is the loop go back one episode first.

View Details

I will define the loop, what it is at its core, how to think about it, and how to use it in different scenarios — both online and offline. Also... how to super charge it

View Details

7 years ago Megh went all in on her art career.

Her journey since has seen her surpass the 1mm mark in sales, discover a niche, and cement herself as a brand. This is her story, interview, and question and answer section . For all of the additional assets including the video interveiws go here. If you ever want to join me (Patrick) on a live webinar I run them 3x weekly and would love to meet you and hear your story. You can register for those here.

View Details

So what is the most important metric to watch if you want to grow an art business? Yes of course sales is #1 but you need more than that if you want to make sure your focus — time, energy, and effort is in the right place — and in pod I am going to break down my argument why # of pieces of content created per week is #2. What is it, why its important right now, and how focusing on it will properly align your priorities for growth.

View Details

5 years ago a 24 year old kid discovered this very podcast started listening to it, signed up for Art Storefronts and started his art business. Now he is selling 100k a month of his art. This is his story and there is so much to learn from him. Watching this interview will leave you with a ton on insights you can use immediately to improve your art or photography business. For all of the resources mentioned in the pod here is the page.

View Details

A new way to contemplate your art career, what you should be working on, and reseting your expectations to success. For the latest and greatest https://linktr.ee/artstorefronts If you ever feel like hanging out live I run a free webinar 3x weekly https://blog.artstorefronts.com/art-business-webinar/

View Details

Everybody knows the first and everybody ignores the second. Don't be everybody. This post will cover; What is the 2nd biggest time of the year to sell art, why, and why no artist or photographer can afford to ignore them 👇 This one has a blog post if you prefer reading it https://blog.artstorefronts.com/what-are-the-biggest-art-selling-times-of-the-year

View Details

In this special episode, we have the pleasure of welcoming Nick Friend, the visionary CEO of Art Storefronts. Nick shares the evolution of the art industry over the past two decades and discusses how technology and marketing strategies have reshaped the landscape for artists worldwide.From the early days of print-on-demand to the rise of ecommerce and automated print fulfillment, Nick traces the journey that has transformed the artist's role and responsibilities. He provides valuable insights into the limitations and challenges artists faced in each phase of this evolution, which not only encompassed product creation but also marketing, distribution, and fulfillment.Diving deeper into the discussion, Nick introduces us to the groundbreaking "Co-Pilot Model" – a revolutionary approach designed to significantly streamline and enhance the business processes for artists. This model, which is quickly becoming a game-changer in the industry, enables artists to focus on creating incredible art while the technical and marketing aspects are expertly handled by a dedicated co-pilot.Listen in as Nick emphasizes the significance of specializing in art creation, while leaving the technological and promotional intricacies to those who excel in those areas. This shift in roles, he argues, is the key to unlocking massive potential and growth for artists in the modern digital era.Don't miss out on this insightful discussion which sheds light on the future of art entrepreneurship and how artists can adapt, thrive and ultimately solve the 'starving artist' problem. Whether you're an artist just launching your business or you're already established and looking to scale, this episode is packed with invaluable advice that could redefine your career trajectory. Y You can checkout more info about CoPilot here.

View Details

In this fun podcast episode, we sit down with Miro Kenarov, one-half of the talented Bulgarian-born artist couple behind the unique Canvas on Clay project. We delve deep into their artistic journey, from their early days in Bulgaria to their inspiring life in Santa Fe, New Mexico, and how their contrasting backgrounds have come together to create an extraordinary fusion of art forms. Miro shares their insights on the creative process behind Canvas on Clay, the importance of maintaining a healthy balance between their personal and professional lives, and the impact of their experiences at the Tamarind Institute on their artistic practice. They also discuss the challenges and opportunities of working with mixed media, the significance of being designated as a "Trusted ART Seller," and their recent record-breaking Mother's Day sale with ASF's new Co-Pilot Service. This episode is packed with valuable advice for artists looking to collaborate, explore new mediums, and achieve recognition in the art world. Don't miss this opportunity to learn from Miro and Maria's experiences and gain a fresh perspective on the art of collaboration.If you're interested in Co-Pilot, be sure to sign up here!

View Details

Why you want to do this, some context and current events, how to think about your product lineup, and some tactical ways to go about it. Have questions on anything and everything else. Hit the tree (we keep it properly up to date with the latest and greatest regardless of when you hear this for the first time) https://linktr.ee/artstorefronts

View Details

If I asked you how many new customers you acquired in your art business last year would you be able to answer that question? Most artists struggle answering it. We need to fix that. In today's episode we are going to deep dive on why the # of new customers you acquire per year might just be the most important metric in your business. Let me explain why.

Interested in learning more about Art Storefronts?We provide everything you need to start, run, and grow a successful art business. Get FREE website setup with FREE website management for life, and ZERO transaction fees (ever!) You create, we handle everything that makes it sell!

You can schedule a test drive here

View Details

Why art shows and fairs are so important, the upsides and downsides of doing them in person, and how you need to think about them tactically to win (no one ever talks about this).

Here is the post itself (be sure to checkout images + video examples)
https://asf.today/shows

View Details

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

A discussion about merchandising during Q4, Price points, Print types, and merchandise. Let's audit your thinking.

Viral video mentioned
https://www.youtube.com/watch?v=QYcXTlGLUgE

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

A primer on sales, What the event is it & where it ranks, and what you can learn from it and bolt into your marketing operation.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

What is it, What can it do and how do you treat it, and why it's the most important asset and art business can have.

Don't Be a Starving Artist by Wyland https://www.wyland.com/product/dont-be-a-starving-artist-by-wyland/

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

First we come to terms with, then we sort how to solve for it, and the perspective of how long its gonna take.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

A Financial maxim that applies to the art business, your collector list, why it's a fundamental pillar if you want to be successful

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

What is it? Why understanding it is critical, and a call to action to bolt in the existing pieces you are missing

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Some background on the report, our top stats from it, and what it portends for artists and photographers in 2021 and lastly what you won't read in this report.

https://www.artbasel.com/about/initiatives/the-art-market

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Mothers Day to Fathers Day to Q4

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The things that don't scale, video, and your new most important metric.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Attention, The basement sale concept, its stumbling blocks, and how to get started.

The Basement Sale Example 

https://www.youtube.com/watch?v=zmW5rm3aIMw

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The basics, how art really sells, why you are failing at FB ads   Where to go from here? What are the next steps? How can you learn more? All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

How most think this happens, how it really happens, and what you can do right now to get better at it.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

How to pick subject material, Where to start, The way most artists and photographers do it, a new way to do it

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

A quick intro, The pivot defined, historical examples, art examples, how to contemplate subject matter areas and how to get started

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

How you are gonna grow your business in 2021, some high-level business discussion and the fundamentals, and the things you simply cannot ignore if you want to thrive in 21.   Where to go from here? What are the next steps? How can you learn more? All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

An intro anecdote, the Art Storefronts 2020 story, and the 2020 year in review

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Living through great disruption, How its changing habits, how artists and photographers need to see the silver lining and embrace the coming changes

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

It's no time to gloat, 3 trends underpinning this years q4,  and while there is still time to get into the game

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Important advice for Q4, The fish and the surface analogy, and discounting.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

A play on James Carville's famous quote, The best way to sell art or photography, and why you need to be prepared to leverage video this q4 and really all day, everyday. 

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The Equation, Attention, and Omnichannel Marketing

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Q4 and the coming sales, it's all just another muscle, and the pivot.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

You want to sell your art or photography, you want to know what to do, you ask me about how to do that (all the time)

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

I intro the quiz concept, talk about the path to a 6 figure  a year + art biz, and sum things up with an analogy.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

We define the FlyWheel, How we are designing for it, and why it matters.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

We define validation, we talk about how to go about it, and we talk about when to call it quits

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

How to deal with trolls on the socials, how to think about trolls on the socials, how to be ruthless with your inputs.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Do you discount your art, we put this one to bed, once and for all

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Boosting posts, Why you are not ready for FB ads, and what to do when you finally are ready.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

We define what one might look like, The demand for such a business, and the potential ups and downs.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The top ten reasons why Live Art Shows are the future of selling art and photography.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The 7 layers of success, how it needs to be almost a religion, how it informs how we think about everything we do.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

We define the term art business, introduce the show and your hosts, the 5 pillars of a six figure a year art business, and the mechanics of the show.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

We're over 4 months into this pandemic, some businesses have come out and said employees will not be returning to the office until 2022, people now more than ever are looking to decorate their living/work spaces, art sales have been surging since April, and the biggest art-selling time of the year (4th quarter) is just around the corner. Do live art shows really work, or is there a better tactic to take advantage of this surge in art sales? 

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Building a successful art business has historically been a minefield comprised of various pieces, including: having a proper website, solving the marketing problem, finding reliable print fulfillment sources, access to mentors, etc. All of these pieces, and more, stitch together to form an art business, and for many it's too much to keep up with – understandably so. All of this friction is the root cause of the starving artist problem. Our goal as a company is to solve the starving artist problem by eliminating these fiction points, and by creating as many successful artists and photographers as we can. Interested in Learning more? Request a demo here: https://bit.ly/30sugtM

View Details

Nick Friend (CEO) and Patrick Shanahan (CMO) explain how Art Storefronts evolved into an entrepreneurship school for artists and photographers. "Our job is to reverse-engineer what it takes to build a $100k per year in revenue art business from your home, and then illuminate that path for our members by providing them with the technology and a step-by-step plan to do so, and to make it as simple as possible." - Nick Friend, Founder & CEO. Interested in Learning more? Request a demo here: https://bit.ly/30sugtM

View Details

I want to talk about a few things today: the retail apocalypse, getting in the game, and a little bit more art business talk. So... "Retail Apocalypse" – what does it mean? This is the phrase that's being used right now to describe what's going on with this pandemic and how it's affecting retail businesses. Especially now with this resurgence of cases and more restrictions. Where does all of this leave the art market? What's going to happen to galleries and art shows? And most importantly, what do you need to do in order to future-proof your art business?

View Details

This pandemic has advanced the adoption of technology that otherwise would have taken 10+ years to become mainstream. The result? A full blown online art market. If you haven't moved your art business online yet, you're going to start falling behind.  Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

"Eat your own dogfood." What does it mean and why is it so important in business? Supposedly originating from Microsoft in the 19080's, the premise behind "eat your own dogfood" is simple... You have to use the product that you are selling to your customers, because if it's not good enough for you to use it's definitely not good enough for your customers to use.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

So the pandemic is back. Now what? In this episode, Nick and Pat talk about what this means for art businesses. Here's the bottom line: nothing is opening soon. So, if you haven't already moved over to the new business model of selling your art directly, if you aren't executing on the tactics that are working really well right now and that are resulting in Black Friday sales numbers for our members, then now is the time to act. This pandemic isn't going away anytime soon. Set your art business up for success before you fall behind. Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

We're going to talk today about 25 year old photographer, Jonah Allen, who sold $35,000 worth of art last month.

View Details

In this episode, Nick and Pat explain what merchandising is, what it's significance is in business, and why merchandising is mandatory if you want to grow a successful art business. Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The biggest art-selling time of the year is the 4th quarter (October, November, December), and it's only 3 months away. Most artists and photographers will make 50%+ of their yearly sales during this time, so it's absolutely critical to be prepared so you don't miss out. What can you do to position yourself to take advantage of the 4th quarter this year? Find out in today's episode what our most successful artists and photographers are starting to do to prepare.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

In today's episode we talk about focusing on success and what it means – mainly customer success. We're going to talk about it from the context of Art Storefronts and then in the context of artists themselves. It's really profound and super important. Art Storefronts' main focus is customer success. We start with customer success and build a product from that. It's a completely different mentality than most businesses. This is significant because we are not biased with where people should be marketing, what products they sell, whether they sell originals only or limited editions, or only courses. It doesn't matter. What matters is the success. You start with the success, and then you build an entire program and product around that success.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The Pandemic Re-Surging. What does this really mean for artists and photographers? What is the point here? The point is, this thing isn't going away anytime soon. Every photographer and artist already learned, if you were hurt by the lock downs you had the wrong strategy for your business. As a business owner, you can go direct or indirect. Indirect is when you sell through 3rd parties, but 100% of the time, at some point, the rug will get pulled out from under you. When you are relying on 3rd parties, you have a very risky business strategy. The direct strategy is where you get consistent income because you market direct, you sell direct, you don't rely on anyone else, you make the most money from your work, and you end up with the most money in the end. So with a resurgence in the pandemic, this is another wake up call for those who are still running an indirect business model for their art business.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Why owning your own distribution channels and customers (selling direct) is the ONLY way to make consistent sales and grow your art business long-term.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Most photographers and artists think the only way to sell art is through 3rd parties, like galleries, and this is what causes the starving artist problem. The right art business strategy starts with focusing on building a direct art business. A direct business is when you are doing your own direct marketing, your own direct sales, you own your customer list, you make the most money from your artwork, and nobody can take anything away from you because you own all of it. You are not dependent on any 3rd parties to make sales. Indirect is when you are selling through 3rd parties (galleries, publishers, etc). What happens with 3rd parties is the rug always eventually gets pulled out from underneath you, as many people learned the hard way during this pandemic. Make sure you have the right art business strategy and set your business up for long-term success.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

When you're just starting out as a fine artist or photographer, the big question is: "will my work sell?" Is it worth buying? Is there a market out there? If you're in this position, don't sit on these questions for months. We have a strategy that gets you the answers in a few days flat.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

There is a major tendency for photographer and artists to over-analyze their businesses and look for perfect solutions to their problems. In this episode, Nick talks about the importance of overcoming this perfectionist mindset, about finding the most accurate solution available for the problem, and about keeping your business moving forward rather than getting tied up trying to find perfect solutions.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The only way to consistently grow your art business is to stop relying on 3rd parties (galleries, marketplaces, etc.) to sell your art. When you own your distribution, when you own your customer list, you are in control of your business and you can actively grow your business. When you rely on the algorithms of marketplace websites, and when you rely on galleries to sell your art, you are in control of nothing and your income will be unpredictable and unrepeatable.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Nick and Pat talk about the radical shift occurring in the art industry right now, the difference between selling art indirectly and directly, the importance of owning your own distribution, email list, and customer list, how to make the most money from your artwork, and the skills you need to build your own successful art business.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

In this episode, Nick and Patrick discuss how for the 10th straight week Art Storefronts members experienced Black Friday level sales, and there is no sign that it's going to slow down anytime soon. 

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

In this episode, Nick and Patrick talk about how not to rely on 3rd parties to grow your art business, and how the internet makes it possible to bypass traditional gatekeepers like galleries and in-person art shows.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

How do you build a viable art business in 2020? Run your own art gallery business online.   How?   1) Equip yourself with a Proper Art Gallery Website. 2) Solve the ongoing Marketing Problem.   We created Art Storefronts to help you do this. We are an all-in-one solution: Proper Art Gallery Website + Ongoing Marketing Consulting. Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

In today's episode, Patrick recounts the learnings from the day. Topics covered include: the importance of showing Art Storefronts members how to do marketing tactics in real-time, and going live on Facebook.

View Details

Nick and Pat discuss what's going on in the art industry today. Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Nick and Pat discuss what's going on in the art industry today.

View Details

In this episode, Nick and Pat talk about the art marketing consulting product at Art Storefronts, why it's so valuable, how it keeps getting better, and the process that allows us to constantly create effective playbooks for photographers and artists to follow.

View Details

Nick and Pat discuss what's going on in the art industry today.

View Details

Nick Friend (CEO) and Patrick Shanahan (CMO) on the importance of just getting your art business started and not worrying about perfection or problems that don't yet exist.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Is art selling right now? Nick and Patrick talk about the one tactic that is working really well right now for Art Storefronts members as well as other art industry news.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Nick Friend (CEO) talks about why mindset is so important, about having the right expectations, improving the overall quality of your thinking, and about becoming a person that is capable of higher levels of success.

View Details

We are experiencing the biggest tectonic shift the art industry has seen in decades. Right now the entire art market is online. And even when offline venues open back up, things will never go back to the way they were. Photographers and artists who are adapting to this shift (instead of waiting for offline venues to re-open) are positioning themselves for success.

View Details

The art market is experiencing a tectonic shift right now that is completing changing the way art is selling right now and likely how art will continue to be sold in the future. 

View Details

After running 50+ livestreams in the past couple of months, we've realized it might be the best possible way for artists and photographers to bring in free attention right now.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

An open office hours session for Art Storefronts members to ask any and all questions they have on the running and marketing of their art/photo businesses during the pandemic.

Topics include running online painting workshops, what to do when your work is locked behind the doors of closed galleries, and much more.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Creative ways to market your art during the coronavirus outbreak (hint: you MUST shake things up to continue earning attention during this time). Show Notes and Video Version: https://bit.ly/3dAsyLC

View Details

With the coronavirus significantly limiting your ability to sell art through traditional channels, you'll need to act fast to minimize the impact it will have on your business.

Here are a few of our thoughts and ideas on responding to COVID-19, as well as an extensive Q&A session with our viewers.

Show Notes and Video Version: https://bit.ly/2QMpQsC

View Details

Julie Robertson has had some success offline at art shows and farmers markets – now the question she has for us is how to turn that OFFLINE success into a consistent, ONLINE art business.

In this call, our CEO and Head of Marketing offer Julie their advice on a variety of subjects such as social media marketing, limited edition prints, and curating the right selection of media types.

View Details

Where to get started with Facebook and Instagram ads, why it should be a pillar of your art marketing strategy, and how you should actually go about it.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Attention was hard to get in ’19 and it’s gonna be even harder in ’20. In this episode: What the smart artist is gonna do about it, and I proffer up a New Years’ Resolution for you.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The Q4 holiday season is all about running your best sale of the year - but how should you get the word out? Meet the omni-channel marketing playbook.

Plus: What to do about paid traffic for Black Friday and Cyber Monday.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Why the proper merchandising of your artwork can make all the difference, and thinking outside the box to expand your revenue sources and generate additional income.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

A rant on attention, an analogy on pop-ups, and why whether you like them or not you need to be using them.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The cost to acquire a customer, why I can afford to lose $ on them and you can’t, and some strategy and perspective on how to best approach your marketing.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

With the hottest eCommerce week of the year behind us, we take a look at the most important lessons we learned and how you can implement them to massively improve your next art promotion.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Running contests on Facebook, a 4th quarter playbook update, and some essential updates to the highest ROI marketing tactic in the art world today.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Q4 is coming...How to use email, FB, and FB & IG ads to warm up your audience and how to get your art noticed.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

How to create a Facebook/Instagram Ads audience based on Lifetime Value (LTV), use cases you probably haven't thought of, and thoughts on targeting to cold audiences in Q4. 

The (surprisingly short) list of tools you need to be ready for our 4th quarter playbook, thoughts on getting attention during the holiday rush, and what this all has to do with the Kardashians.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The (surprisingly short) list of tools you need to be ready for our 4th quarter playbook, thoughts on getting attention during the holiday rush, and what this all has to do with the Kardashians.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Welcome to AR 101 – What Augmented Reality is, why it's a dream come true for fine artists and photographers, and how to offer it right through your website.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

What to do before, during, and after your art show to get the highest possible ROI from your time and effort.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

How to make the most of closing a sale and ensure that that first-time customer becomes a repeat customer – whether their experience was positive, negative, or neutral.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

From communicating with your audience in the right way to running sales, here's everything we've learned about crafting a powerful art marketing plan for 2018, 2019, and beyond.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

In this episode, we talk about coping with change in your marketing strategy, staying focused on where the attention is, and whether or not artists need websites.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

The day Megh Knappenberger decided to give her painting career a real shot, she had $0.28 in her bank account – here's how she found a passionate niche of buyers and made it to $200k+ in her first year.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Making the case for doing things that would never work if your art business grows larger, and why these marketing tasks can actually be some of the most powerful.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Fine artist Mathieu Laca is interviewed on topics such as building an audience, setting price points, and his experience running a print giveaway contest on Facebook using ManyChat.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

A free print giveaway, $150 in ad spend, and 400 messenger subscribers... all in a week.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Some bolt-on extra tactics to the Art Marketing Playbook, including: the (only) three ways to grow your art business, and why to send abandoned cart emails.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts

View Details

Why email is dead, Facebook Messenger and Chat Bots, and how artists can use Facebook Messenger to build their audience and sell more art online.

Where to go from here? What are the next steps? How can you learn more?

All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts