KWSM: Social Media Help Desk: Recent Episodes
KWSM: a digital marketing agency
Each week we will be discussing social media news, channel updates, tips & tricks and what we're talking about around the agency.
Businesses these days are abuzz with thoughts of starting a podcast. Before you jump on the podcast train, it’s important to understand your capabilities and responsibilities in the long-term.
After all, having an idea and following through with it are two different things. We’ve listed a few questions you should address as you consider starting a podcast for your business. If you can answer these questions with a yes, you may have what it takes to start one!
Can You Offer Value to Listeners? This is the first question you should ask yourself before starting a podcast. If you are in a position to share information that can satisfy the pain points of your audience, a podcast may be a good idea for you. Your listeners want to hear from the experts and thought leaders in your industry. A podcast may make your relationship all the more valuable. However, if you cannot produce content that will be helpful or long-term, a podcast may not be the right medium to share your expertise.
Related Article: How to Use Video to Connect With Your Audience
Can You Host with Confidence? Podcasting takes gusto! Since podcasts are audio-based, they don’t have visual aids to help you get your message across. That means you’ll need to channel your personality and message through sound. If you can easily engage your audience with charisma and authority, hosting should be a breeze! You can also find a host with a charming quality to speak for your business, but they should be an authority in the industry.
Can You Invest Your Time? The toughest part of podcasting is consistency. Before you start jotting down ideas, take the time to ask yourself if you have the time to record at all. If you struggle with time management, it’s all too easy to get in over your head. You may have great ideas but not enough time to accomplish them. Your listeners tune in to learn about what you can offer, so content creation and planning ahead are necessary to keep them coming back for more.
51% of the U.S. population over 12 has listened to a podcast.
Does your business need a strong content marketing strategy? At KWSM, we create fully-customized marketing plans to attract and engage your audience.
CONTACT US to learn about how we can create an effective content marketing strategy for your business.
The post Should My Business Have a Podcast? first appeared on KWSM: a digital marketing agency.
Businesses these days are abuzz with thoughts of starting a podcast. Before you jump on the podcast train, it’s important to understand your capabilities and responsibilities in the long-term.
After all, having an idea and following through with it are two different things. We’ve listed a few questions you should address as you consider starting a podcast for your business. If you can answer these questions with a yes, you may have what it takes to start one!
Can You Offer Value to Listeners? This is the first question you should ask yourself before starting a podcast. If you are in a position to share information that can satisfy the pain points of your audience, a podcast may be a good idea for you. Your listeners want to hear from the experts and thought leaders in your industry. A podcast may make your relationship all the more valuable. However, if you cannot produce content that will be helpful or long-term, a podcast may not be the right medium to share your expertise.
Related Article: How to Use Video to Connect With Your Audience
Can You Host with Confidence? Podcasting takes gusto! Since podcasts are audio-based, they don’t have visual aids to help you get your message across. That means you’ll need to channel your personality and message through sound. If you can easily engage your audience with charisma and authority, hosting should be a breeze! You can also find a host with a charming quality to speak for your business, but they should be an authority in the industry.
Can You Invest Your Time? The toughest part of podcasting is consistency. Before you start jotting down ideas, take the time to ask yourself if you have the time to record at all. If you struggle with time management, it’s all too easy to get in over your head. You may have great ideas but not enough time to accomplish them. Your listeners tune in to learn about what you can offer, so content creation and planning ahead are necessary to keep them coming back for more.
51% of the U.S. population over 12 has listened to a podcast.
Does your business need a strong content marketing strategy? At KWSM, we create fully-customized marketing plans to attract and engage your audience.
CONTACT US to learn about how we can create an effective content marketing strategy for your business.
The post Should My Business Have a Podcast? first appeared on KWSM: a digital marketing agency.
Welcome to the Social Media Help Desk! Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency. In this episode, listen as host Katie Wagner discusses how service-based … Read More
The post Influencers, Ads, and Instagram Spies! | Social Media Help Desk Episode 63 first appeared on KWSM: a digital marketing agency.
Welcome to the Social Media Help Desk! Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency. In this episode, listen as host Stephen Wagner discusses best practices … Read More
The post Let’s Talk SSL | Social Media Help Desk Episode 62 first appeared on KWSM: a digital marketing agency.
Welcome to the Social Media Help Desk!
Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency.
In this episode, listen as host Stephen Wagner discusses valuable tips and tricks to help your business succeed online and the latest industry news, including the ability to make appointments on Instagram.
If you have questions you’d like us to answer, email us at tips@KWSMdigital.com.
For more social media news and tips, check out our blog: Welcome to the Social https://KWSMdigital.com/blog/
The post You’re Booked | Social Media Help Desk Episode 61 first appeared on KWSM: a digital marketing agency.
Welcome to the Social Media Help Desk!
Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency.
In this episode, listen as host Alexandra Hall discusses the current situation with James Charles, followed by this week’s discussion topics, how to avoid LinkedIn’s networking limits, and the “buzzwords” that are killing your writing.
If you have questions you’d like us to answer, email us at tips@KWSMdigital.com.
What the James Charles Incident Taught Us About Social Media – Social Media Help Desk Episode 59
The post What the James Charles Incident Taught Us About Social Media – Social Media Help Desk Episode 59 first appeared on KWSM: a digital marketing agency.
Welcome to the Social Media Help Desk! Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency. In this episode, listen as host Katie Wagner discusses how to … Read More
The post Privacy Please | Social Media Help Desk Episode 60 first appeared on KWSM: a digital marketing agency.
Welcome to the Social Media Help Desk!
Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency.
In this episode, listen as guest host Alexandra Hall discusses spring cleaning for your website and Instagram’s Branded Content Ads.
If you have questions you’d like us to answer, email us at tips@KWSMdigital.com.
Is Instagram Saying Goodbye to Likes? | Social Media Help Desk Episode 56
The post Doubling Down on Influencer Marketing | Social Media Help Desk Episode 55 first appeared on KWSM: a digital marketing agency.
Welcome to the Social Media Help Desk! Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency. In this episode, listen as host Katie Wagner discusses the importance … Read More
The post Gone but Not Forgotten | Social Media Help Desk Episode 56 first appeared on KWSM: a digital marketing agency.
Welcome to the Social Media Help Desk! Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency. In this episode, listen as host Katie Wagner discusses the importance … Read More
The post Is Instagram Saying Goodbye to Likes? Social Media Help Desk Episode 57 first appeared on KWSM: a digital marketing agency.
Welcome to the Social Media Help Desk! Each week we will be discussing social media news, channel updates, tips & tricks and what we’re talking about around the agency. In this episode, listen as host Alexandra Hall discusses the … Read More
The post What the James Charles Incident Taught Us About Social Media – Social Media Help Desk Episode 59 first appeared on KWSM: a digital marketing agency.
Nobody panic; Facebook and Instagram weren’t down forever, but during the eight hours last week the world lost access, it sure felt like it! This week on the Social Media Help Desk our panel is sitting down with host Katie … Read More
The post Systems Down | Social Media Help Desk Episode 51 – Podcast first appeared on KWSM: a digital marketing agency.
The whole country, including our KWSM team, has gone MAD for March Madness. This week on the Social Media Help Desk, we’re kicking things off discussing how companies just like ours can leverage the popularity of March Madness in their … Read More
The post Mad for March Madness | Social Media Help Desk Episode 52 | Podcast first appeared on KWSM: a digital marketing agency.
It’s an exciting week on the Social Media Help Desk panel as we have KWSM Atlanta Content Editor, Audrey Wunderlich, visiting our Orange County office for the week! She is joined by our host Alexandra Hall and web designer Angie … Read More
The post When Two Worlds Collide Social Media Help Desk Episode 54 first appeared on KWSM: a digital marketing agency.