Big Picture Business Podcast: Recent Episodes
Dominica Lumazar and Rory Carruthers
The Big Picture Business Podcast is hosted by award-winning #1 International Bestselling Authors Dominica Lumazar & Rory Carruthers. They have both built several marketing agencies from the ground up and have earned their clients over 1 billion dollars in sales. Dominica and Rory are sharing everything they have learned along the way to help you fast track through growth plateaus and implement the best marketing strategies that are working right now. Together they dive deep into what it takes to have incredible success in your business and avoid the entrepreneurship pitfalls. Using their connections in the business world, they go behind the scenes providing exclusive interviews with top entrepreneurs to show how real businesses are run. Always fun and informative, Dominica and Rory provide useful insights whether you have been in business for decades or just getting started.
Dr. Ian D. Brooks, the CEO and founder of Rhodes Smith Consulting - a Personal and Professional Development firm specializing In behavioral transformations - and the Author of Intention: Building Capabilities to Transform Your Story. For over 24yrs, Dr. Brooks' career has taken him from working in a clinical ward to organizations and people - with the goal of helping individuals build skills toward achieving new heights. His clients include Netflix, Shondaland, Bank of America, Guitar Center, Nike Inc. Sony, and Warner Brothers. His passion for working with individuals seeking expansion and leaders within organizations to develop key skills toward navigating their organization and working with their teams is built on the mastery of intentions and consistency of capabilities.
At the time of this recording, we were just kicking off 2022 and this 100% still applies as we now head into 2023! Let's set those Intentions as we head into the new year!
Interested in joining Dr. Brooks in his group coaching?
Visit: https://www.rhodessmith.com
Connect with Dr. Brooks:
- https://twitter.com/DrB_Intention
https://www.instagram.com/drb_intention/
https://www.facebook.com/ian.brooks.501
https://www.linkedin.com/in/ian-brooks-phd-ms/
Scott N. Schober is the President and CEO of Berkeley Varitronics Systems (BVS), a 50-year-old New Jersey-based privately held company and leading provider of advanced, world-class wireless test, security, safety and cybersecurity solutions. As an experienced software engineer, Scott invented Berkeley’s cell phone detection tools used to enforce a ‘no cell phone policy’. These instruments are effectively used around the globe to find contraband cell phones smuggled into correctional, corporate, government, military, law enforcement and private facilities.
Connect with Scott:
https://scottschober.com/
https://www.instagram.com/scott_schober/
https://www.linkedin.com/in/snschober/
Purdeep Sangha is the world’s leader in Complete Strategic Advising. He is widely known as “The Strategist For Businessmen” and teaches men how to become THE COMPLETE MAN. His personal mission is to help men grow their businesses massively, increase their personal fulfillment in life and improve their relationships with their wife and kids. He is the founder behind the movement of men becoming mindful alpha males. Men who experience complete victory and have it all! As an award-winning author, entrepreneur, speaker, podcaster, business advisor, husband and father, Purdeep knows exactly how tough it can be to balance a successful business with a happy family. After studying and working with some of the most successful men around the globe, Purdeep shows men the neuroscience behind becoming limitless.
https://completemanaudio.com/
Use discount code: victory75
Connect with Purdeep:
- The Male Entrepreneur Podcast: http://malepodcast.com/
- LinkedIn: https://www.linkedin.com/in/purdeepsangha/
- Facebook Business Page: https://facebook.com/thepurdeepsangha
- Instagram: https://www.instagram.com/purdeepsangha/
- Twitter: https://twitter.com/PurdeepSangha
Purdeep Sangha is the world’s leader in Complete Strategic Advising. He is widely known as “The Strategist For Businessmen” and teaches men how to become THE COMPLETE MAN. His personal mission is to help men grow their businesses massively, increase their personal fulfillment in life and improve their relationships with their wife and kids. He is the founder behind the movement of men becoming mindful alpha males. Men who experience complete victory and have it all! As an award-winning author, entrepreneur, speaker, podcaster, business advisor, husband and father, Purdeep knows exactly how tough it can be to balance a successful business with a happy family. After studying and working with some of the most successful men around the globe, Purdeep shows men the neuroscience behind becoming limitless.
https://completemanaudio.com/
Use discount code: victory75
Connect with Purdeep:
- The Male Entrepreneur Podcast: http://malepodcast.com/
- LinkedIn: https://www.linkedin.com/in/purdeepsangha/
- Facebook Business Page: https://facebook.com/thepurdeepsangha
- Instagram: https://www.instagram.com/purdeepsangha/
- Twitter: https://twitter.com/PurdeepSangha
Colleen Biggs is an Award-Winning Pioneer who empowers women to take the bold steps to Lead Up in their lives and in their businesses by stepping into the spotlight to expand their influence and attract more clients. She has extensive success and experience in Corporate America for over 30 years, consulting over 340 business start-ups, franchising, and voluntary national and local community service. She is an Elite Business Consultant that supports women to move from Surviving in their business to Thriving through strategic wealth building. She is an Author of 3 best-selling books with the most recent International #1 Best-seller: Step Into the Spotlight to expand your influence and attract the right customers. She is an elite podcast host and interviews powerful leaders to inspire, educate and motivate on Lead Up for Women: Speak Up to Lead Up,. She has published two Journals on Amazon, and publishes a bi-monthly magazine, Lead Up for Women. Colleen leads three successful businesses, Lead Up for Women, L.E.A.P. and Infinite Impact! Colleen provides women a community of entrepreneurs that are driven by their passions, support and promote with a purpose to fuel female voices with power. The Lead Up for Women community boasts tens of thousands of female entrepreneurs that are pioneering the way for women world-wide to dominate the entrepreneurial market.
Since the recording of this interview, Colleen has created a new community called, Leap For Ladies. Be sure to visit the link below for her latest offer for our listeners! https://colleenbiggs.net/toolkit/
Connect with Colleen:
Website: https://colleenbiggs.net/
LinkedIn: https://www.linkedin.com/in/colleen-biggs-3a22a45/
Leap For Ladies Facebook Page: https://www.facebook.com/groups/310881170189409
Instagram:https://www.instagram.com/colleenbiggs/
Twitter: https://twitter.com/LeapwithColleen
Youtube: https://www.youtube.com/channel/UCNc8cto8SnZjxy8Xfgn8Dpg
Podcast: "Take The LEAP with Colleen Biggs": https://podcasts.apple.com/us/podcast/take-the-leap/id1503359524?ls=1
Mike Ficara is a seasoned entrepreneur and consultant. His core focus is on the growth and scaling strategies for clients, in addition to expertise in personal brand building and social media strategy.
He has had the opportunity to work in a variety of industries over his career going from the classroom to the boardroom. This vast experience provided insight into how people learn, leadership, and most importantly what motivates people to succeed.
Through this, he has taken existing businesses and allowed them to see massive growth and stability through a variety of techniques, consulting for small and large companies such as NEC, Nestle, Brand Ethos, and Top Score Writing among others.
Connect with mike:
https://www.instagram.com/mikeficara/
https://www.linkedin.com/in/mikeficara/
https://www.facebook.com/mikeficara/
Interested in Mike's Book?
Get Like Socks on a Rooster here: https://mikeficara.com/
Be sure to use code "BIGPICTURE"
Watch the episode on YouTube!
https://youtu.be/QLicbDUpHek
https://bpbpodcast.com/
Understanding small business finances is no easy feat. If you've been struggling to get your business finances under control then this video is for you.
In this episode of the Big Picture Business Podcast, award-winning business financial coach, Young Money Podcast Host, and former banking executive Tracey Bissett dives into the Biggest Money Mistakes To Avoid as a Business Owner.
Some of the topics covered include:
• Biggest Mistakes Business Owners Make With Money
• Saving Money as a Business Owner
• Pricing Your Products and Services
• What is Financial Fitness and How Do You Apply it to Your Business
• Understanding Your Numbers and Managing Cash Flow
“If you want to make money, there’s always a way.” – Tracey Bissett
Free Gifts Available At https://CashCoach.biz
Find Out More About Tracey:
https://www.bissettfinancialfitness.com
Have trouble falling asleep? Are you needing to get better sleep? Wanting to fall asleep quickly and stay asleep longer? Sleep specialist Paige LeGault shares her simple and actionable approach to getting better sleep.
We all need to sleep better. Whether it's you that's struggling to fall asleep or it's your kids, the sleep tips you learn in this episode of The Big Picture Business Podcast will make insomnia a thing of the past and show you how to sleep fast.
If you're looking to improve your sleep hygiene and get the rest you desire then you'll love this episode. Listen now and start your path to sleeping better.
Connect with Paige at: https://www.parentingpracticeco.com/
Be sure to mention the BPB Podcast for a special discount on her services!
Todd Brown is widely considered the #1 authority on engineering profitable customer acquisition campaigns. Yet when you tell him his successes, he's quick to move the subject off him and onto strategies to help you in your business.
As down to earth as Todd is, his expertise shines through at every moment. This episode of the Big Picture Business Podcast is crammed full of actionable insights from one of the most sought-after marketing experts other experts go to when they need help with their own business.
With clients in over 64 different countries, operating in over 71 different mass and niche markets, Todd shares the method that helps his students engineer more six and seven-figure marketing campaigns than any other expert online today.
Dominica and Rory answer the question that's been all the BPB Podcast fan's minds... Is the podcast going away? The answer might surprise you!
Are you starting a business?
Wondering what are some mistakes you should avoid in order to be as efficient as possible? In todays episode we will talk to you about the top mistakes you should avoid when starting a business, according to Google, and giving your our opinions on whether we think you should or shouldn’t be avoiding when starting your a business!
Others topics discussed:
- Should you have a business plan
- Why you NEED testimonials
- Should you use brick and mortar strategies?
- The importance of a marketing plan
...And more!
Connect with Dominica and Rory on Instagram!
https://www.instagram.com/bigpicturebusinesspodcast/
How are the experiences you had influencing other people?
In this episode, we have a very special guest, Michael Unbroken!
Author of Think Unbroken, who is here to share with us his success story!
In this video we go over Micheal's life, the events he's been through, and how those events have shaped him into the person he is today. We go over difficult choices he had to make and why he decided to make those choices. We also talk about the importance of knowing your worth and investing in yourself.
Watch the full video on YouTube to learn how Michael got to have 50+ employees under him at just 21 years old: https://youtu.be/upQeWrorAaE
Other topics discussed:
- How your experiences in life can make you a better person
- Mentors and how to find them
- The importance of investing in yourself!
- Learning from your mistakes
- How to stand out in the marketplace
Connect with Michael at: https://www.thinkunbroken.com/
Be sure to follow his encouragement on Instagram: https://www.instagram.com/michaelunbroken/
You can always connect with Dominica and Rory at: bpbpodcast.com
Facebook recently announced its new name, META.
With the release of META on the horizon, it's time to start thinking about what this virtual, and augmented reality world will mean for society.
So we ask the questions, how will the Metaverse affect us and how can it enhance the way we live.
In this episode, we talk about what is The Metaverse and also share some scary thoughts and predictions that may be too close to reality within a decade.
Other topics discussed:
- How will this affect the new generation
- How will advertising change with this
- Cryptocurrencies and NFT’s in the virtual space
- Pro’s and con’s, in our opinion, of The Metaverse.
- How will people distinguish what’s real and what isn’t
Connect with Rory and Dominica on Instagram!
https://www.instagram.com/bigpicturebusinesspodcast
Want to be a guest on the show?
https://bpbpodcast.com/podcast-guest-application/
On today's episode, we discuss a topic that is changing the way people run their businesses. Intelligent Automation! We go over what is intelligent automation, the benefits of intelligent automation, how AI is transforming businesses and what it can do for your business to save you time and money!
Other topics discussed:
- Is this taking away from jobs
- How AI can help with writers' block and creativity
- Combining AI with human component
- Different AI softwares you can start using today
Learn more about Jarvis.ai
https://www.jarvis.ai/
Connect with Rory and Dominica on Instagram!
https://www.instagram.com/bigpicturebusinesspodcast/
In this episode we have 2 very special guests Brian & Maryann Remsburg and they are here to talk to us about how you can make life more adventurous. What exactly adventure means and how you can find it by stepping out of your comfort zone. Watch the full interview on YouTube or listen and learn their story, what made them want to live a more adventurous life, and how this helped them become life coaches.
Other topics discussed:
• How and when they met
• The importance of stepping out of your comfort zone
• How adventures don’t always have to be something wild
• Benefits of life coaching and how they became life coaches.
• Mini adventures
…. and so much more!
Special offer mentioned in the episode:
https://youradventurouslifeawaits.com/Bpbpodcast/
This is Episode #53 of the Big Picture Bussiness podcast and today we will be discussing the truth behind facebook's 6-hour outage, The whistleblower, and why FB, IG & WhatsApp were down. Watch the full video to better understand what exactly happened, how Facebook was affected and what this means for the future of social media!
Other topics discussed:
• How people reacted to the outage.
• How ads have become so important.
• How much money Facebook lost.
• How social media has affected us.
• How iOS 15 will affect email marketing.
…. and so much more!
Bpbpodcast.com
This is Episode #52 of the Big Picture Business podcast and we have a very special guest, Eric Fisher, who is here to talk to us about sales. The importance of sales, How understanding sales can help you improve your business, sales management, and much more!
Watch the interview and learn how Eric has made over $18 million in sales in the last 12 years!
Other topics discussed:
• The importance of using the correct sales language
• Eric's Book and programs
• Trends in sales management
• The importance of building relationships
…. and so much more!
Connect with Erik directly at: https://www.instagram.com/erikfisherofficial/
Connect with Rory & Dominica at: https://BPBPodcast.com
This is episode #51 of the Big Picture Business Podcast. Today we are here to talk to you about growing your business with Social Video Marketing & how this marketing strategy can help you with your brand. There are some things that we do that we don't even know are considered video marketing. Watch the full episode and see how social video marketing can help your business!
Other topics discussed:
• Video formats for other social media platforms
• Equipment for recording videos
• How to make your videos more engaging
• Social Media video algorithms
• Benefits of video marketing
…. and so much more!
Connect with Rory & Dominica at:
https://bpbpodcast.com
On this episode of The Big Picture Business Podcast we celebrate our one year anniversary since staring the podcast and we take a look back on some of our favorite moments from each episode.
We also share share a sneak peak of what's to come from our incredible guests, as well as some exciting BPB news!
You can always watch our episodes on YouTube:
https://www.youtube.com/bigpicturebusinesspodcast
And be sure to connect with us on Instagram!
https://instagram.com/bigpicturebusinesspodcast
On this episode of the Big Picture Business Podcast, we had the amazing opportunity to speak with like-minded entrepreneur and fellow digital marketing enthusiast, Steven Adelmund.
Steven helps business leaders, entrepreneurs and solopreneurs create winning digital strategies to map and meet their goals. Steven is also the host of The Deep Gripping Reality podcast, which offers weekly insights, tips, and tricks from the bleeding-edge of digital marketing!
Learn why Steven recently left his day job and decided to go out on his own. What it's like to truly work from home, (complete with a few appearances from our fur office mates) and of course we couldn't talk digital marketing trends without discussing what's ahead with the Metaverse!
Other topics discussed include:
- How to spot digital trends and how to utilize the opportunity
- Voice Engine Optimization (VEO)
- Long form content guidelines
- Metaverse predictions
- Dominica’s concern about fast moving technology
- Are we turning in to Wally?
- What Steven attributes his success to
....and SO much more!
Ways to connect with Steven:
A Marketing Strategy.com
TDGR Podcast
Episodes of the Big Picture Business Podcast are also available on YouTube: https://www.youtube.com/bigpicturebusinesspodcast
Be sure to subscribe so that you never miss an episode!
This week on the Big Picture Business Podcast, we discuss the vital topic of Pricing and Discounts! We promise the episode is way more exciting than it sounds....
Learn when and what to discount, how to price accordingly for your company and ways that you can avoid detrimental discounts that won’t have a negative impact on your bottom line.
Other topics discussed:
- Loyalty reward programs
- How to use a giveaway to boost exposure
- Understanding gift cards as liabilities
- When to use bonus offers to encourage buying decisions
- Dominica’s Groupon fail story
…. and so much more!
Connect with Dominica and Rory at https://bpbpodcast.com
You can also watch each episode on YouTube! https://youtube.com/bigpicturebusinesspodcast
On this episode of the Big Picture Business Podcast, we had the opportunity to sit down with Real Estate Investor and business owner, Anthane Richie to discuss smart invest tips and advice.
Anthane is currently an active duty member in the U.S. Navy. Him and his wife, Amyra share three beautiful kids and reside in Virginia. Anthane and Amyra are also the founders of Strong Homes Properties where they manage multifamily residential properties.
Anthane also is the podcast host of: Rich State of Mind - where he interviews entrepreneurs and business owners on the topics of wealth building, positivity, budgeting, pursuing your passion and dreams along with discussing the journey, and vision of success.
Whether you’re a home owner, an established business owner or investor or just starting out, Anthane provides invaluable advice for real estate enthusiasts at any stage.
Other topics discussed:
- How to utilize the VA loan if you’re military
- How to use a home equity line of credit
- The one precent rule
- How any why you must screen potential tenants
- What Anthane predicts the market will look like for the foreseeable future
- The value of having an loan officer
- Interest rates and refinancing hacks
- Conventional renovation loans
...And SO much more! Seriously, you don’t want to miss this episode.
Connect with Anthane:
Follow him on Instagram
Checkout his in depth real estate investment resources page
Want to be on the BPB Podcast?
Visit: https://bpbpodcast.com/
Connect with Dominica and Rory on Instagram
On this Episode of the Big Picture Business Podcast, we're talking all about Customer Retention Strategies.
Throughout our careers, clients have consistently asked for ways to retain their customers, rather than market to new ones. Which makes sense, because if you've been in business for awhile you'll know that spending marketing dollars on new clients can get extremely expensive.
So in this episode, we share a few strategies that we teach our clients on how to keep your customers coming back again and again.
Other discussed on this episode:
• Does your business model support repeat customers?
• How to offer incentives to existing customers
• When and how to add a personal touch to your business
• Educating your buyers
• Setting up systems and automations to free up your time
• How to leverage your social proof
.....and SO much more!
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Be sure to check out the awesome company we mention in the episode: Scavenger
Want to connect with Dominica and Rory or be a guest on the show? Visit bpbpodcast.com
Join us as we chat with aspiring actor turned electronics engineer turned entrepreneur and business owner, Mike Maynard!
Mike is the Managing Director/CEO of the Napier Group, a $7M PR and marketing agency for B2B technology companies. He is a self-confessed geek who loves talking about technology. He believes that combining the measurement, accountability, and innovation that he learned as an engineer with a passion for communicating internationally means Napier can help clients achieve their marketing goals sooner.
In this episode we uncover some well kept secrets of a what it means to have a successful marketing agency, the pitfalls of growing an agency through acquisition and how to win clients as an agency.
Some other topics include:
- Mike's biggest mistake and the best lesson
- How to (or how not to) select right marketing technology
- Why you shouldn’t specialize in tactic specific markets
- How to market to large enterprises
...and SO much more!
Interested in the exclusive offer from Mike?
email: mike@napierb2b.com
This week on the Big Picture Business Podcast we sat down with Dr. Benjamin Ritter.
Dr. Benjamin Ritter is a leadership and career coach, regional learning manager for YPO (Young Presidents’ Organization), national speaker, podcaster, author, mentor, and passionate about guiding others in finding, creating, and sustaining a career they love.
Other topics from this episode include:
- Insightful firsthand strategies from moving from a 9-5 day job to becoming a successful entrepreneur
- How to stay focused to help lead you from one opportunity to the next
- Leadership and personal brand
- Self leadership branding clarity
- Why and how to repurpose content on platforms that work best for you
.....and....Cats! They are the best... you really need to listen to the whole show...
Connect with Dr. Benjamin directly on LinkedIn to receive his free offer, "Guide for getting unstuck". https://www.linkedin.com/in/ritterbenj/
You can also connect with Dr Benjamin at: https://www.liveforyourselfconsulting.com/
On this episode of the Big Picture Business Podcast Rory and Dominica had the pleasure of interviewing Tatiana Tsior.
As an author, podcaster, and business owner, Tatiana Tsoir, CPA and founder of Linza Advisors is much more than an accountant. She’s a numbers expert with over 15 years of experience helping entrepreneurs and business owners become the boss of their bottom line. Tatiana is now committed to sharing her expertise with a broader audience to empower those overwhelmed and confused with running a business so they can make money doing what they love.
Learn how Tatiana started her business and became a self proclaimed tax geek, along with countless invaluable pro-active tax reduction and pricing psychology tips!
Other topics discussed:
- The value of an Health Savings Account
- Hidden benefits to the US tax code for your children
- How much an audit actually costs
- Understanding your numbers
- Who Tatiana wrote her book, Dream Bold & Start Smart, for and why
And a very special offer all our BPB listeners: https://programs.tatianatsoir.com/giveaway
On this episode of the Big Picture Business Podcast we had the opportunity to chat with Forbes 30 under 30 venture capitalist, Victoria Song.
Victoria Song is a leadership advisor to visionary founders, billionaire CEOs, and celebrities. A Forbes 30 Under 30 investor and Yale and Harvard alumna, Victoria has helped her clients achieve multi-billion dollar exits, write patents in 24 hours, and more. She is the author of the new book, Bending Reality, designed to help readers tap into their hidden potential, so they make the impossible probable by accessing extraordinary (seemingly supernatural) abilities they didn’t even know they had.
We learn how did Victoria started her business, when enough is enough and how to come from a place of abundance.
If you're ready to learn how to cultivate seemingly supernatural abilities, and learn the process of innovation and higher consciousness, then this is the episode for you!
As a self-proclaimed "Recovering over- achiever" you won't want to miss this episode!
Connect with Victoria and pre-order to book, Bending Reality today: victoriasong.me
Welcome back to Part 2 of Scheduling for Success!
In the continuation of Scheduling for Success, Dominica and Rory discuss the value of planning, (might seem obvious - but you have to listen to find out why this is everything) How to design the right morning and evening routine and how to optimize and prioritize your schedule so that you can have more time doing what you love most.
Other episode highlights:
- Should you really get dressed first thing in the morning?
- Questions you should be asking yourself every week
- How to manage deadlines and accountability
- How to plan for flexibility
- When it's time to hire a team for growth
- How to brain dump and SO much more...
To connect with Rory and Dominica or if you would like to be a guest on the Big Picture Business Podcast, visit: https://bpbpodcast.com/
Have you been searching for that perfect work/life balance? Trying to remember all the many things you need to accomplish every day? Everything from client zoom meetings, those emails you need to respond to, that call you need to remember to make at 1:00pm, (wait was that your time or theirs?) That doctors appointment at 4:00pm, the kids soccer game, laundry, oh yeah and don't forget to feed the dog or yourself for that matter! (And of course the kids...don't forget to feed them). Seriously, it's impossible to remember it all and not loose our minds...
If your schedule has just gotten completely out of hand, then this episode is for you!
Dominica and Rory discuss the importance of finding a schedule flow that works best for you, how to start living by a calendar, and how to make your life easier!
Other topics discussed:
- Rory and Dominica's top productivity tips
- Common scheduling mistakes, and how to avoid them
- How to get organized and stay organized
- How to avoid miscommunication with clients
- The best calendar scheduling software to make life easier
- How to get hyper-focused into productivity mode
- Why Google is your best friend
To connect with Rory and Dominica or if you would like to be a guest on the Big Picture Business Podcast, visit: https://bpbpodcast.com/
On this episode of The Big Picture Business Podcast, Rory and Dominica sit down with the world’s first Chief Googlization Officer, and Top 5 Global Thought Leader on HR and Future of Work, Ira Wolfe
Ira S Wolfe is a “Millennial trapped in a Baby Boomer body." He is president of Poised for the Future Company, founder of Success Performance Solutions, a TEDx Speaker, host of Geeks Geezers Googlization podcast, and frequent presenter at SHRM conferences and meetings. Ira's podcast Geeks Geezers Googlization was recommended as one of the top 50 podcasts to listen to in 2021. His most recent book is Recruiting in the Age of Googlization, now in its 2nd edition. It was selected as one of the top 50 books to read in 2021 by Thinkers360 and recognized as one of the best Recruiting books of all-time by Book Authority.
If you've ever thought "what's next for me" in your career, or perhaps you're not sure how you'll adapt once the world starts to open back up after these COVID times, then you're in the right place. Ira's experience, passion and strategies for adapting to change will get you thinking and making a plan for yourself to thrive no matter what comes your way.
Other topics discussed:
- When you know it’s time to change your career
- We’re living in a VUCA age “Volatile, Uncertain, Complex and Ambiguous”
- How to dance with change
- The 5 abilities of adaptability
- The value of unlearning
- Googlization - what is it?
- "FONO" Understanding the "Fear Of NOrmal"
- Special offer from Ira
..... and SO much more!
Want to connect with Rory and Dominica?
Visit: https://bpbpodcast.com
Ready to claim your free gift from Ira? Visit: https://besthrbook.com
Are you wondering if your brand and business model make everyone feel included?
Think about this for a moment... you might be unintentionally excluding large demographics, and in turn, loosing out on large profits by not thinking diversely...
In this episode of the Big Picture Business Podcast, we go over some obvious (and some not so obvious) ways that you can effortless diversify your business and grow your brand.
Other topics discussed:
- What is inclusive marketing?
- Generational inclusive marketing statistics
- Why you need to understand the American disability act
- How to use instagram as an inclusive marketing tool
- How to build a brand that’s inclusive
.... and more!
"If you do not intentionally include, you may intentionally exclude"
Learn more at bpbpodcast.com
This week on the Big Picture Business Podcast, Rory and Dominica sit down with Rory's long time friend and business partner, the "Queen of Connections", Crystal Davis.
Crystal is the author two books on purpose & confidence —who’s personally mentored over 1000’s of profitable Authors, Athletes, Coaches & Network Marketers—which include Mal Pugh, Tyler Weaver & Lauren Powers. She’s been featured in Total Prestige & Zensations Magazines, and on ABC, NBC, CBS & FOX, and has produced million dollar sales teams. She loves empowering others to Discover, Develop and Deliver their MESSAGE to the world!
In this episode we learn Crystal's number one strategy to help make long lasting connections, as well as how to create a win-win joint partnership. Crystal also shares her life changing 911 Story that lead her to where she is today... and SO much more.
To connect with Crystal, visit: https://crystal.click/
Ever wondered what lead Dominica and Rory to where they are today?
Well, it sure wasn't all sunshine and good times. In fact there has been more stupid events along the way than they care to admit!
In this episode of The Big Picture Business Podcast, Dominica and Rory share some of the stupid stuff they have done, so that you can learn from their mistakes and feel better about some of the life choices you've made. Find about the time Rory became a drug king pin, and the car accident that changed Dominica's life.
Other topics discussed include:
- Fast and Furious Road trip to see Bob Proctor
- The Gaia Project Record Label FAIL
- Financial wedding mistakes
- Epic employee mistakes
- On deaths door in the Dominican Republic... And so much more…
For more business advice and encouragement visit https://bpbpodcast.com
What are non fungible tokens, also known as an NFT, and why does Mark Cuban think they are the next big thing? Mark Cuban got started collecting trading cards but now he’s collecting non fungible tokens and says that if he had to start all over, he would start with NFTs.
In this episode of The Big Picture Business Podcast, Dominica and Rory share some of the new and exciting things they are learning about non fungible tokens and how they are changing the world of collectibles. They let you know their thoughts on if this is just a passing fad or a legitimate business strategy and they share some of the absurdities that are going on right now in the world of non fungible tokens.
Other topics discussed include:
- Most popular NFT marketplaces for 2021
- Do you have the right business platform to incorporate NFT ticketing?
- How non fungible tokens and Etherium are interrelated
- Why NFT’s are so valuable
- Do you have the right business platform to incorporate NFT ticketing? And so much more…
For more business advice visit https://bpbpodcast.com
What do Oprah, Steve Jobs, J.K. Rowling, Bill Gates, and Jeff Bezos all have in common? They have all mastered The Power of Intuition. Ignoring your intuition can lead to many bad decisions and failures but when you learn how to use intuition to your advantage, you begin to make the right decisions and move your life forward in the right direction.
In this episode of The Big Picture Business Podcast, Sunil Godse shares how the power of intuition changed his life. How he went from losing his life savings and ignoring his intuition, resulting in his friend getting shot and killed, to awakening intuition within himself and creating a multimillion-dollar business and brand in the process. He shares strategies for how to be intuitive, how to develop your intuition, and how to listen to your intuition.
Other Topics Discussed Include:
- How to use your intuition to guide your life
- Tips for sharpening your intuition on a daily basis
- How to use your intuition to start making the right decisions now
- How to follow your intuition when others tell you it’s wrong
- How to strengthen your intuition so you never regret your decisions again
Discover more at https://www.intuitionology.com/ref/BigPicturePodcast
Most people wondering how to hire a virtual assistant or how to find a virtual assistant are usually going about it the wrong way. They look for the cheapest options or for someone who focuses on just a single task. In today’s business world, we need people on our teams who understand our businesses and can help us grow while reducing our time working in the business.
On this episode of The Big Picture Business Podcast, Matthew Yahes shares why you should not just hire a Virtual Assistant, you should hire your next business leader instead! Matthew went from working 15 hours a day to 3 hours a day in just a 45 day period by hiring the right virtual assistants who were better than him. He built two companies with a 100% remote workforce and now helps others do the same.
Other Topics Discussed Include:
- How much does it cost to HIRE a virtual assistant
- The TRUTH about companies hiring people overseas
- How Matthew launched a business in the pandemic and grew to 50 people by SOLVING his own problem
- What you need to FOCUS on as an entrepreneur (no, it's not operations or social media)
- How to FIND a virtual assistant
Learn more at https://bpbpodcast.com
Have you been asking yourself... How will the iOS 14 update impact my Facebook ads? Why are my Facebook ads not working? Or you’re wondering the real reason your Facebook ads are not converting. Maybe your Facebook ads stopped working and you just want to know how to make Facebook ads work again. Or you might have heard about the Facebook Ads iOS 14 update but don’t know what’s really going on and how Facebook has admitted defeat to Apple.
Well, on this episode of The Big Picture Business Podcast, we dive into why Facebook ads are not working, the reason your Facebook ads are not converting, how to prepare for the Facebook Apple iOS 14 update, and what we are doing to get our clients results even with Facebook ads not working.
Other Topics Discussed Include:
- Is Facebook on a path to becoming the next Myspace?
- The Facebook Apple iOS 14 privacy debate
- The long-term implications for advertising online
- Where Facebook is going wrong
- How to diversify your advertising so you never have to rely on one traffic source and a whole bunch more!
Want more not-so-subtle digs at the marketing world then visit https://bpbpodcast.com
Mental health and wellbeing are topics that are too often pushed aside. We’ve got an overwhelming amount of to-do’s and responsibilities, and many times our own mental health and wellbeing needs go unmet.
We forget what good mental health looks like, and our mental health problems persist to the detriment of our businesses and our families. Everything got amplified this past year. We're all feeling it... so why are we not talking about it?
On this episode of The Big Picture Business Podcast, we are talking about mental health and wellbeing. We've been seeing a trend and hearing from a lot of you that you're struggling.
Well, we've been struggling too, so we share some of our struggles and what we've been implementing to help improve our own mental health and wellbeing during these crazy times.
So if you've been struggling or feeling broken inside, we get it, we are here to help. And since we are so helpful, how about you trot along to apple podcasts and leave us a review. It'll be good for your mental health and wellbeing, and for ours too because spreading love is always a good thing.
Other Topics Discussed Include:
- Simple strategies for how to improve mental health
- 7 daily actionable mental health tips
- Understanding the Covid mental health crisis we all are facing
- How to be mentally healthy
- Unique ways we’ve been improving our own mental health and wellbeing
Discover more wellbeing at https://bpbpodcast.com
Struggling to balance running your business with teaching your kids from home? Have you considered online tutoring for kids? Balance in business and life is a big issue these days and there are many strategies to help keep you focused on your business growth while ensuring your children receive the education they deserve. Online tutoring for kids is a business owner’s salvation.
On this of The Big Picture Business Podcast, we speak with Lindsey Wander who is the founder of WorldWise tutoring. With so many of us business owners stuck at home having to run our businesses and teach our kids at the same time, she has some great strategies for at-home learning, executive functioning, and how to use tutors to fill in our teaching blind spots. Not only that but she shares her own business strategies and how she went from a biomedical engineer to an educator to a business owner.
Other Topics Discussed Include:
- Why trusting your intuition is vital in business and life
- How to balance business and teaching your kids so neither get the short end of the stick
- Tips for staying resilient as a business owner during Covid-19
- The power of asking your customers what they need
- Strategies for building a team designed to scale your business and much, much more!
Additional training available at https://bpbpodcast.com/
Have you ever bought an online course and got no results? Been told by an online marketing “guru” that all your dreams will come true as soon as you do this super-secret trick only they know about and are sharing with you “today only”? Maybe you’ve been in the online marketing world a little while but you’re overwhelmed because every 5 minutes some new “guru” comes along and tells you to do something else such as run Facebook ads, post 4 times a day on Instagram, send automated messages on LinkedIn, make YouTube videos weekly, how about 3 times a week, and definitely got to run ads, oh and what about chatbots? Can’t forget those… or wait I should be building an email list, and I need to make that lead magnet… damn what about the landing page and the sales copy and the email campaigns… now they are saying Facebook ads aren’t working and I need to be doing TikTok ads, but what about that Pinterest course I got… that seemed like it could work. If only I could just get some clarity... We feel you and if that’s how you’ve been feeling then this episode is for you.
On this episode of The Big Picture Business Podcast, we share the TRUTH about online marketing. That's right, we are doing an expose on the shady underworld of online marketing and we are exposing the so-called marketing "gurus". We dive into the harsh realities of social media marketing. We share why 95% of every person who takes an online course gets little to no results and why the "gurus" know this and do nothing about it, and we expose the psychological tricks they use to put you in a buying state so you purchase from them even when they know you won't get any results. It's totally unethical and we are exposing their shady tactics so you don't have to fall for their lies and scams anymore.
Other Topics Discussed Include:
- Why starting an online business is a great opportunity
- How to know if you should hire a marketing agency
- How to leverage credibility to grow your business
- The lies you are sold by the “gurus”
- The number one viral marketing myth and much, much more!
Discover more awesomeness at https://bpbpodcast.com
Leadership is the bedrock that holds a business together. Yet, so few organizations take the time to actually grow leadership skills. Leaders aren’t born, they are grown and they need the right tools and the right feedback in order to take their leadership skills to the highest levels. With the world moving at such a fast pace and every position demanding results from day one, how are you supposed to develop into a great leader?
On this episode of The Big Picture Business Podcast, Dominica and Rory interview Matthew Confer who is here to answer that question. He is Vice President of Strategy at Abilitie, a leadership development company that specializes in interactive online simulations, team-based business competitions, and virtual mini-MBAs. By using business simulations instead of lectures, leaders are put to the test in real-world team-based competitions and get debriefed on where they have opportunities to improve and where they did great. Matthew shares his 3-step decision-making framework so that you can make the right decision in your business or organization no matter what curveball you are thrown and be seen as the top-level leader you are.
Other Topics Discussed Include:
- How to respond to negativity
- Why you must force yourself to do something different
- Gamifying the approach to management and leadership skills
- The top 3 leadership tips for business owners during the pandemic
- Building leadership strategies that go against the grain of your instincts
Additional training available at https://bpbpodcast.com
Is Adam Sandler really a jerk? Many things are said about Adam Sandler but few actually get to know the real Adam. Luckily, our resident host, Rory Carruthers, was on set and in the movie Happy Gilmore with Adam Sandler, and in this exclusive interview, Rory shares the REAL behind the scenes stories.
In this episode of The Big Picture Business Podcast, Dominica interviews Rory as he shares his untold story of how he and Adam Sandler got hit with fake baseballs on the set of Happy Gilmore, how Carl Weathers tried to scare him with fake eyeballs, and how Julie Bowen was already preparing to play the mom on Modern Family decades before it actually happened. And Rory answers the question, is Adam Sandler REALLY a jerk? Tune in to find out.
Other Topics Discussed Include:
- Rory’s career in the movie industry
- Adam Sandler’s favorite drink (Product placement in movies)
- How to treat others once you become successful
- The things you learn about Hollywood when making movies
- Knowing if a celebrity lifestyle is right for you and much, much more!
Discover additional great podcast episodes at https://bpbpodcast.com
Accounting for e-commerce is one of the most misunderstood areas of business and one of the biggest opportunities to skyrocket your growth. Most e-commerce sellers on Etsy, Shopify, Amazon, and other platforms don’t realize that you have to pay taxes but more importantly that there are specialized e-commerce accountants who know exactly how to get you the biggest refund.
In this episode of The Big Picture Business Podcast, Dominica and Rory speak with The Perfect Accounting System Creator and Ecommerce Accountant Brendan McCoy. Brendan is not just another small business accountant, he specializes in accounting for e-commerce platforms such as Etsy taxes, Etsy bookkeeping, Shopify taxes, Shopify bookkeeping, Amazon taxes, Amazon bookkeeping, well… you get the idea. If you’ve been relying on a general business accountant or QuickBooks for e-commerce alone then you really should check out this episode because Brendan shares his strategies and secrets getting the most out of your e-commerce business deductions.
Other Topics Discussed Include:
- The top 3 small business tax deductions
- Why the numbers don’t lie and where e-commerce sellers leave money on the table every year
- The biggest mistake Brendan sees with e-commerce accounting
- How to deal with letters from the IRS requesting payments
- Implementing The Perfect Accounting System no matter what industry you are in and much, much more!
Find out more about Brendan and his Perfect Accounting System special offer at https://bpbpodcast.com/accounting-for-ecommerce
Organic Marketing Is Dead. Someone had to say it and it might as well be us. Now before you call this clickbait, think about who are the people who keep saying organic marketing is the best way to build a business? Do they happen to be already well-known or successful? Yeah, that’s what we thought.
On this episode of The Big Picture Business Podcast, we dive into how and when organic marketing really works when marketing online. We look at Organic Social Media Marketing, organic vs paid advertising, we share some advanced organic marketing strategies, how to start online advertising, and we show you how to win at online marketing when the deck is stacked against you. If you’ve been feeling like marketing online is pay-to-play (hint: it is) and want a game plan to succeed then this is the episode for you.
Other Topics Discussed Include:
- AI (artificial intelligence) and how it makes decisions
- Our never before shared secrets for hacking the algorithm
- An ingenious strategy for “priming the pixel”
- Ranking factors that determine your exposure
- How to rank organically and how to get social proof
Discover more about the Big Picture Business Podcast along with free resources at https://bpbpodcast.com
Are you struggling with how to get clients on Instagram? Getting LEGIT clients from Instagram requires only a few simple steps but they must be the RIGHT steps or people will go running for the hills.
In this episode of the Big Picture Business Podcast, fitness and lifestyle business coaches Chris and Eric Martinez break down their process on how to land clients on Instagram in 2021, how to get more clients through Instagram, and how to get coaching clients on Instagram.
Knowing the ways to get clients on Instagram and the strategies to find clients on Instagram 2021 is what will set you apart from your competition. If you’re looking for powerful strategies to generate leads on Instagram, turn Instagram followers into PAYING clients, or ways to increase engagement on Instagram then these are the strategies you’ll need to know.
Other Topics Discussed Include:
- The 7 neighborhoods of Instagram and how to utilize each of these strategies to generate leads on Instagram
- How to raise brand awareness on Instagram
- The exact process for how to grow on Instagram
- How to go from being a business owner to become a business coach
- The H.A.C Method to separate yourself from others online
Learn more about Chris and Eric at https://ChrisEricMartinez.com
Did Kenny Chesney steal our song? On May 1, 2020, Kenny Chesney released a song and an album titled Here and Now. On May 6, 2013, almost 7 years exactly before that we, Dominica and Rory, released our top 100 song and album both titled, you guessed it, Here and Now.
It’s a great story and we share a comparison of the two songs and let you decide if he stole our song or not, but more importantly we discuss intellectual property rights in music and business so that you know what you can do if you find yourself in a similar situation.
Other Topics Discussed Include:
- The difference between intellectual property and copyright
- The three main types of Intellectual property
- How copyright lawsuits play out in a courtroom
- 7 effective ways to protect your intellectual property
- How to respond if you believe someone has stolen your intellectual property
Discover more about the Big Picture Business Podcast along with free resources at https://bpbpodcast.com
Want to retire early? How about monetize your gifts? Get unstuck in your business? All this and more is possible when you have a pathway to profit. If you’ve been struggling to put all the pieces together in your business then implementing the right strategic plan will give you the clarity to move forward with confidence and focus.
In this episode of The Big Picture Business Podcast, Dominica and Rory invited Dana and David Hagstrom to show you how to create your own pathway to profit so you can build the life and business of your dreams. Dana and David share their story of retiring early to Mexico only to find they wanted to do more with their newly found free time. They quickly built a business helping business owners overcome overwhelm and change their course toward success. Now they are laying out their whole 3-stage strategy so you can benefit as well.
Other Topics Discussed Include:
- How to address internal conflicts so you can blow past limitations
- Two little words you must ingrain in your brain if you want success
- The single biggest mistake entrepreneurs make when trying to grow a business
- An ingenious system for getting unstuck in your business
- How and when to scale your business (hint: most people do this backwards) and much, much more…
Learn more about Dana and David at davidndana.com
Are you wondering how to make money right now? Starting an online business is one of the best ways to get income flowing. But how do you get started? What are real opportunities and what are scams? How do you get customers? If you’ve been lost in a sea of confusion then prepare to get clarity so you can get your business off the ground.
In this episode of the Big Picture Business Podcast, Dominica and Rory look at all the opportunities for starting an online business. They show you how to get started with no website, their Facebook group hack to find new clients, ways to build your personal brand for free, and even a step by step of how to get started with affiliate marketing so you can get cash coming in the door quickly without having to create any products.
Other Topics Discussed Include:
- The three easiest ways to start earning income online today
- Why an unorthodox, 2 minute hack gets you new clients even if you have an offline business
- The absolute best way to set yourself up for passive income from the beginning
- Real talk for LinkedIn marketers
- The old-school way to create recurring income
Download our Billion Dollar Business Resources Guide at https://BPBpodcast.com
Do you have a brand? You better believe it! Even if you’ve never developed your brand, you have one and it either tells your prospective customers exactly who you are and what your business can do for them or it leaves them in the dark.
In this episode of The Big Picture Business Podcast, Dominica and Rory show you how to create your personal brand using strategies they have taught their private clients. They look at the art and science of branding and how you can apply storytelling and psychology to influence potential prospects to get them to buy from you over your competition. If you’ve been wondering how to start a brand or improve your brand, this episode gives you all the behind-the-scenes secrets so you can use them in your own business.
Topics Discussed Include:
- The number-one tactic for establishing your brand as the ONLY solution to your prospect's problems.
- How to title your products and services for instant credibility
- The absolute worst way to brand yourself
- A simple-to-implement strategy to get your brand everywhere online
- The real reason brands fail to connect and what to do about it
Download our Billion Dollar Business Resources Guide at https://BPBpodcast.com
What are Life Hacks? Life Hacks are simple and clever tips, techniques, or shortcuts that make tasks easier. By tweaking things you already do in your daily life and business, you can accomplish more and save time and money. Following these tips will help push you down the path to success and improve your lifestyle.
**In this 2nd part of the Life Hacks series of The Big Picture Business Podcast, Dominica and Rory share more of their biggest hacks in life and business. This episode starts right off with the tips everyone wants to know about, money-saving hacks. They then follow it up with business hacks, shopping hacks, real estate hacks, insurance hacks, and so much more. You get a chance to scale up your life by utilizing life hacks and this episode is here to help make it happen.
"Save time and money by spending money on the right things." – Rory Carruthers
"Buy less than you can afford and live well below your means." – Dominica Lumazar**
Topics Discussed Include:
- What never to do when putting an offer on a home
- How you can get products online for half off
- Legal ways to save a lot of money with your mortgage
- The best software to save money with your monthly subscriptions
- A simple insurance strategy to put hundreds of hard-earned dollars back in your pocket every year
Grab our Billion Dollar Business Resources Guide at https://BPBpodcast.com
Have you found yourself overwhelmed by the crippling amount of “must do’s” in your life? Are you looking for some simple and easy life hacks to get things done quickly while saving time and money? Don’t fret, help is on the way! You’re about to discover practical life hacks that make your life so much easier.
**In part 1 of this 2 part episode of The Big Picture Business Podcast, Dominica and Rory share some of their biggest hacks in life and business. This episode gives you NEW METHODS that may startle even the most sophisticated life hacker covering topics such as car buying hacks, cooking hacks, and business growth hacks. Would you like to save more time and money? This episode could very well do it for you!
"Stop spending your money on cheap things. Quality matters." - Rory Carruthers
"Focus on what you can accomplish first." - Dominica Lumazar**
Some Topics Discussed Include:
- A simple strategy to make it three times more likely you’ll buy a quality car
- As revealed by top chefs, the best ingredients to make restaurant-quality meals at home
- How using only half a gallon of water can clean your car (it’s not what you think)
- The “cut in half” method that instantly saves you double your costs
- How to uncover hidden money sitting inside your business
Grab our Billion Dollar Business Resources Guide at https://BPBpodcast.com
Online scams are rampant. You could call them the second biggest pandemic in the world today. In fact, 1 in 10 adults in the US fall victim to a scam or fraud every year (that’s over 25 million people if you’re doing the math). What’s even crazier is that scams cost the world $5.127 Trillion each year.
**Why are the scammers getting away with stealing your money and what can you do about it? That’s what this episode of the Big Picture Business Podcast is all about. Dominica and Rory pull back the curtain and shine a light on the seedy underworld of scams. They dig into different types of scams such as online ad scams, fake reviews, text message scams, telemarketing scams, mail fraud, military scams, and service-based scams. Not only that but they also give you hot tips on how to spot a scam and what to do if you get scammed.
"Your own distraction is what causes scams to work." – Rory Carruthers
"If something looks shady, it is." – Dominica Lumazar**
Some Topics Discussed Include:
- How to identify a scammer
- The smartest way to not fall victim to identity theft
- How to stop phishing emails (includes phishing email examples)
- The dead-simple way to search for scammer names
- Sneaky ways to do a website scammer check
Grab our Billion Dollar Business Resources Guide at https://BPBpodcast.com
Mistakes are going to happen in business – so how do you handle them? The customer is not always right but in some cases, they are. And as a business owner, you need to step up. An apology isn’t just saying “sorry”. There’s a true art to doing it right.
In this episode of The Big Picture Business Podcast, Dominica and Rory rip off the bandaid and share the mistakes they have made in their businesses. Then they dive deep into what to do when you make a mistake in your business and how to fix it properly so that your customers are still happy and want to continue working with you.
“You have to plan for the worst case, but intend for the best outcome.” – Rory Carruthers
“Make mistakes, fail fast and get back up again.” **– Dominica Lumazar
Some Topics Discussed Include:**
- The absolute worst thing you can say to your client when you make a mistake
- Why offering a refund is NOT the best strategy
- The single most important strategy for making your client stick with you after a screw-up
- The apology formula for getting past the mistake and building a deeper connection with your client
- Simple—sometimes even illogical—strategies for dealing with negative reviews
Grab our Billion Dollar Business Resources Guide at https://BPBpodcast.com
Are you constantly frustrated by a product or service? Do you wish there was a solution? What if YOU were the one to solve this issue? You may have your million dollar idea sitting right under your nose.
In this episode of The Big Picture Business Podcast, Dominica and Rory show you how to build a business to solve your own problem. Plus they cover how to ensure you have a viable idea, how to act on it, and how to use your story of solving your problem to solve other people’s problems.
"If you don't have a compelling story for why you're in business, you'll become a commodity." - Rory Carruthers
"Just because something hasn’t been invented yet doesn't mean you shouldn't go for it!" - Dominica Lumazar
Some Topics Discussed Include:
- How to find hidden ideas to turn into your next success
- A special way you can sell your product in the most authentic way
- How to leverage urgency to get your idea off the ground
- The absolute best way to come up with ideas for your business
- Where to find the one piece of the puzzle that near guarantees success
Download the detailed show notes for this episode at https://bpbpodcast.com/build-a-business-by-solving-your-own-problem
Are you spending so much money trying to get new clients that you wonder if it’s even worth being in business? Does the thought of spending huge chunks of cash on acquiring clients make you want to hurl? If so, then know this. You can get clients for free but you’ve got to have the right systems and strategies in place.
In this episode of The Big Picture Business Podcast, Dominica and Rory show you how to build the right systems around the right strategies so you can get your money for nothin’ and your clients for free. Plus they also cover marketing tools, funnels, credibility factors, referrals, and relationships.
“You have to make sure you actually deliver on your services. You don’t get referrals unless you are really providing products and services that take it to the next level for your clients.” – Rory Carruthers
“You don’t take every potential client that comes along, you make sure they’re right for your business and that it makes sense for them and for you to work together.” – Dominica LumazarDownload the detailed show notes for this episode at https://bpbpodcast.com/how-to-get-clients-for-free
Have you been longing to leave your day job and start a business based around your passion? If you’ve been asking yourself when you should make the transition, how you can do it seamlessly, and how you can hold yourself accountable when starting out then this episode is for you.
In this episode of The Big Picture Business Podcast, Dominica and Rory discuss making the transition from employee to business owner. They cover topics such as dealing with uncertainty, prioritization in your business, and marketing strategies.
“When starting a business, being passionate in the beginning is not necessary, but you do need to be open to the idea of becoming passionate about something that originally you may not have had an interest in.” – Rory Carruthers
“It’s important to make sure there is a market for your passion business.” – **Dominica Lumazar
Some Topics Discussed Include:**
- How to get started in a passion business
- The 3 best low-cost ways to start your business
- Advice for those at a crossroads
- The formula for determining when to leave your day job
- How to hold yourself accountable in your new business
Download the detailed show notes for this episode at https://bpbpodcast.com/when-to-start-your-passion-business
Does success mean a life of freedom or more responsibility? Is “Mo’ Money, Mo’ Problems” an accurate description of success? Defining success for you is what ensures you achieve the success you desire not someone else’s version of success.
In this episode of The Big Picture Business Podcast, Dominica and Rory explore the ideas of personal success, managing money with the future in mind, taking action, and helping others in their time of need.
“Regardless of what is happening in your life or how much money is being made, no business decision should detract from your vision of success.” – Rory Carruthers
“Whenever you hit a goal, take a moment to enjoy the accomplishment before looking to the next goal.” **– Dominica Lumazar
Some Topics Discussed Include:**
- The real reason 70% of lottery winners go broke in a few years
- Advice for dealing with imposter syndrome
- The absolute worst way to manage your money
- How to accept success as a part of your life
- A simple formula to keep you from spending your money
Download the detailed show notes for this episode at https://bpbpodcast.com/the-weight-of-success/
Are you utilizing Calls To Action effectively in your marketing and sales messages? Knowing how and when to use calls to action in your business can be the difference between making the sale or having the client disappear quicker than David Copperfield.
In this episode of the Big Picture Business Podcast, Dominica and Rory dive deep into all aspects of calls to action along with some advanced learning strategies, testing methodologies, and adapting your marketing based on analytical results.
"It’s important to test different calls to action as each have different meanings and produce different results." - Rory Carruthers
"CTAs don’t have to be grandiose or long. They just need to be to the point without sounding abrasive." **- Dominica Lumazar
Some Topics Discussed Include:**
- How to legally and ethically build rapport in your marketing
- The little-known trick to make your calls to action convert
- An ingenious way to get people to take action
- The number-one strategy for creating compelling CTAs
- How to adapt your marketing based on market feedback
Download the detailed show notes for this episode at https://bpbpodcast.com/calls-to-action-how-and-when-to-use-them
In this episode of The Big Picture Business Podcast, Dominica and Rory are joined by successful businesswoman Franchesca Duval.
Franchesca runs Alchemist Farm and Garden and is set on using her company to not only make money but to work toward bettering the global environment. She educates others about the problems our world is facing and how we can go about making changes in our lives to slow or reverse these issues.
In this episode, the conversation explores having support when starting up a business, setting achievable targets, and the ins and outs of running a business such as Alchemist Farm and Garden.
“Maintaining passion and interest is a key component to making a successful business.” – Franchesca Duval
“As a business owner, you have to earn $1000 to spend $500 so effectively utilizing your money should be at the top of your mind when spending money.” – Rory Carruthers
“Franchesca’s success is in big part due to her passion and never giving up when things got tough.” **– Dominica Lumazar
Some Topics Discussed Include:**
- How to create a business that truly resonates with you
- What is required to create a sustainable and successful business
- How to make customer service the foundation of your business
- The ways creating a zero-waste business is possible
- How to become an alchemist in your business and life
Download the detailed show notes for this episode at https://bpbpodcast.com/leading-your-business-from-the-heart-featuring-franchesca-duval
In this episode of The Big Picture Business Podcast, Dominica Lumazar and Rory Carruthers go over the 5 Keys to Business Growth. These topics range from setting a clear strategy and plan in place to maintaining a positive company culture all the way to returning to the basics of what you know as a business owner.
To get a bonus key point, make sure to listen all the way to the end of the podcast to gain some extra inside knowledge from Dominica herself. This episode of the podcast is for all the entrepreneurs out there who are wanting and willing to take their business to the next level.
“You cannot just take action for the sake of it, you have to be ready to take action when the time is right, and when the iron is hot.” – Rory Carruthers
“Nothing is worth doing if you do not feel somewhat anxious or nervous about it. Life is about taking risks and owning them.” **– Dominica Lumazar
Some Topics Discussed Include:**
- How to shift your mind toward the bigger picture of how you want your business to grow
- Why developing company culture is vital to your business success
- How to ensure you follow through on your actions
- The one key that makes all the others possible and how to implement it
- How to stop giving refunds while making your customers love you
Download the detailed show notes for this episode at https://bpbpodcast.com/5-keys-to-business-growth
In this episode of The Big Picture Business Podcast, Dominica Lumazar and Rory Carruthers welcome the show’s second guest, Doland White.
Doland White is a very successful consultant in the business world and has taken on the role of CEO in multiple businesses for over 30 years. He also works alongside Rory in running a webinar service and business.
This episode focuses on a number of topics, such as developing a business culture, how to adapt yourself, how to set your business boundaries, and how to design a successful work from home routine (something Doland has been doing for decades).
“Entrepreneurs have signed up for a completely different ballgame. We live and die, fail and succeed on our own shoulders. That intensity is part of the job.” – Doland White
“One method does not work for everyone despite what you are told. Take what works for you and stop trying to conform yourself to somebody else’s system or way of doing things.” – Rory Carruthers
“Despite the frustrating nature of the COVID situation, smart business owners should use this situation as an opportunity to learn, grow, and continue to find ways to add value to what they do.” **– Dominica Lumazar
Some Topics Discussed Include:**
- How to create a business culture that fosters long term growth
- Designing a work from home routine that works for you
- How to set business boundries for yourself and your clients
- The ways COVID leveled the playing field and what to do about it
- How to adapt in the ever-changing business climate
Download the detailed show notes for this episode at
https://bpbpodcast.com/designing-your-own-successful-work-from-home-routine-featuring-doland-white
Welcome to The Big Picture Business Podcast. In episode 7, you are joined by the usual hosts, the talented Dominica Lumazar and Rory Carruthers.
In this episode, they discuss the main topics of honoring your word, along with pitting relationships against “transactionships.”
They also delve into a personal discussion about what has been going on in Rory and Dominica’s life in recent times.
"If you’re wanting to create a business from the ground up and at the same time make it something that is viable and something that is going to last for the long-term, then you’ve got to focus on building relationships in your business." - Rory Carruthers
"Don’t break that trust you've built just to make a sale." **- Dominica Lumazar
Some Topics Discussed Include:**
- Why building relationships is the most important marketing strategy in business
- How to keep your word and still get customers to buy
- How to move from surface-level interactions to deeper connections in your business
- Why creating the illusion of scarcity is inauthentic
- When creating barriers in your relationships in business is appropriate
Download the detailed show notes for this episode at https://bpbpodcast.com/relationships-not-transactionships
In this episode of The Big Picture Business Podcast, hosts Dominica Lumazar and Rory Carruthers bring their first guest on the show—the talented musician and entrepreneur, Christopher Bright. Christopher is a #1 International Bestselling Author and an artist who has performed in over 50 bands, has taught hundreds of students, and has credits in over 500 songs. His endeavors musically have amassed him earnings of over half a million dollars. He is also Dominica’s music teacher and Rory’s long-time friend.
“You can do a lot in a little amount of time if what you’re doing in that short space of time is fully focused, as well as when you are stacking consistent ‘little amounts of time’ on top of each other over and over.” – Christopher Bright
“Something that is so valuable to learn is how Christopher keeps track of all the people he meets and is planning on meeting. He knows thousands of people and has a brilliant system for keeping on top of following up with everyone.” – Rory Carruthers
“Christopher is the master of being able to pivot in his business and not give up on his dream. If you truly love what you’re doing, then you’ll find a way to make it happen.” **– Dominica Lumazar
Some Topics Discussed Include:**
- How to make big strides with limited time available
- The importance of being a responsible business owner and being organized
- How to keep data while maintaining a personal connection
- How to know when to quit your job and go full-time in your business
- The mindset needed to put family first while still achieving your dreams
Download the detailed show notes for this episode at https://bpbpodcast.com/making-the-most-of-what-you-have-and-constantly-adapting-christopher-bright/
In this episode of The Big Picture Business Podcast, Dominica Lumazar and Rory Carruthers go over a multitude of enticing topics. One of the main topics is mindset vs tactics and where they come into play in business. Our experts also share strategies on how to become better than 95% of people at anything within a week and how to be awesome at anything in 5 minutes.
“The biggest block we face when trying to move forward tends to be ourselves and not the strategies that we are using. When hitting up against a barrier you need to be able to tell the difference between using an outdated tactic or whether it is a mental block.” – Rory Carruthers
“There will be points where you have to push past the physical and mental roadblocks, that’s how you grow yourself and your business. However, doing this constantly is not sustainable. That’s why the 5 minute strategy is so powerful because it can fit into anybody’s day.” **– Dominica Lumazar
Some Topics Discussed Include:**
- How 5 minutes is all you need to be better at anything than you ever thought possible
- The secrets to avoiding burnout
- What business owners can do to unstuck themselves
- How to become an expert without spending 10,000 hours learning
- What successful people focus on to grow their businesses
Download the detailed show notes for this episode at https://bpbpodcast.com/how-to-be-awesome-at-anything-in-5-minutes/
In this episode of The Big Picture Podcast, Dominica Lumazar and Rory Carruthers use their business marketing expertise to assist you on your path to reaching your big picture goals. Diving deep into strategies for putting your clients first, they provide valuable insights into why this client-first approach is the most effective way for growing your business and how it leads to deeper, lasting client relationships. This episode also touches on the topics of allowing yourself to breathe amongst the chaos, public speaking, building connections, and admitting when you are at a loss in a situation.
“Clients can tell when you’re putting on a front, especially higher-level clients, so it is best to just be you and approach it from the viewpoint of trying to simply help them.” – Rory Carruthers
“If you’re thinking about yourself first and your gains, then you will inevitably fail. The biggest failure you can have in business is not taking your customer into consideration first. Their needs should be first and the solution to their problems should be first too.” **– Dominica Lumazar
Some Topics Discussed Include:**
- How to shift towards the needs of your clients for greater success
- What to do when you want high-level clients but have never had any
- The secret to keeping your cool in the midst of chaos
- How to build connections rather than competition
- The major turn off of all high-level clients and why you must avoid it at all costs
Download the detailed show notes for this episode at https://bpbpodcast.com/the-art-of-putting-your-clients-first/
In this episode of The Big Picture Podcast, Dominica Lumazar and Rory Carruthers go in-depth on how to know when to raise your rates. They also share how to move clients and customers through stages to build deeper connections that lead to higher earnings. Along with these two significant points, they also discuss many other topics that are of value to anybody passionate about starting or scaling their business.
“If every time you make an offer people are way too eager to get started and you’re closing most deals then you are absolutely undercharging. There should usually be a bit of push back.” – Rory Carruthers
“You need to know how much it will cost to deliver your services, what your profit margin is, and how much you’re paying for your advertising. If
you have taken all that into account and you’re undercharging, then you are not sustainable and your business will simply go broke. You need to know your numbers to understand how to choose your rates.” **– Dominica Lumazar
Some Topics Discussed Include:**
- Knowing when to raise your rates and how to implement them ethically
- How to sell your products and services properly without selling yourself short
- The perceived value of higher-priced products and services
- How to position yourself as an expert in your field to command higher rates
- How to use partnerships to scale your offers and rates
Download the detailed show notes for this episode at https://bpbpodcast.com/how-to-raise-your-rates-and-build-partnerships/
This episode of the Big Picture Business Podcast, hosted by #1 International Best-Selling Authors and business magnates, Dominica Lumazar and Rory Carruthers, explores some of the mindset strategies that lead to success. As an entrepreneur, you must be willing to smile in the face of fear, acknowledge that looking to the future will not affect your present-day situation, and adapt your mentality to ensure you maintain a positive mindset, no matter what!
“You should always be looking to help others, even when not offering your services, as this can help you potentially down the line. They will come back to work with you directly or they will spread the word of what you did for them. That’s the mindset you have to have in business as building relationships is what it is all about for long-term success.” – Rory Carruthers
“Without believing in yourself, how can you expect clients to believe in you and trust you?” **– Dominica Lumazar
Some Topics Discussed Include:**
- How to smile in the face of fear and live in the present moment
- The one thing you can easily do to avoid failure in business
- How to overcome the fear of success
- How to adapt to your strengths and utilize them for your success
- Skills for adjusting your mindset to suit the goals that you want to accomplish
Download the detailed show notes for this episode at https://bpbpodcast.com/positive-mindset-smiling-in-the-face-of-fear/
Welcome to the first episode of The Big Picture Podcast, hosted by Dominica Lumazar and Rory Carruthers. Rory and Dominica are two massively successful business marketers and #1 International Best-Selling Authors. Their goal has always been to help entrepreneurs develop their big-picture strategy. They have both built multiple marketing agencies from the ground-up and helped clients earn over 1 billion dollars in the process. The Big Picture Podcast aims to help them broadcast their knowledge and vital information to the world.
In this first episode, our hosts focus on some of the keys to business success during these challenging times, including adaptability, perseverance, credibility, and value. They share how these traits have helped them and their clients in the past and currently to continue to find success even during a global pandemic.
“Everyone faces challenges in life, and you can either shy away from the challenge or you can say ‘Yeah, all this stuff is happening, but I still have to get stuff done’ and then go and do it, which is the most important part.” – Rory Carruthers
“The goal is to try and improve someone’s life, to add value to what someone may need or want, and regardless of whether you are an established business or just starting out, this is a message that will always ring true.” **– Dominica Lumazar
Some Topics Discussed Include:**
- How to adapt your businesses to suit the current climate
- The importance of paying attention to the journey you find yourself on
- Providing value regardless of whether you are an established business or just starting out
- How to not allow the little obstacles and roadblocks to get in the way of your bigger picture
- Building relationships in your business to fuel growth
Download the detailed show notes for this episode at https://BPBPodcast.com/seeing-the-big-picture-in-business