Your Digital Marketing Journey - Pallavi Tyagi: Recent Episodes
Pallavi Tyagi
Need help on your digital marketing journey?
Marketing your business digitally requires knowledge of digital marketing tools and their strategic use. I will talk about digital marketing strategies and tools that are budget-friendly and will attract customers for your business.
Sometimes, I also talk to an entrepreneur to know about their strategy and the tools they used to make their business successful.
Find me on Instagram @pallavi26tech
Intro music: Guitar Strut by Lorenzo's Music Outro music: Guitar Snippet from Widow's Plea For Her Son by The Joy Drops
Welcome to a special episode as we celebrate our 100th milestone! We reflect on our mission to provide bootstrapped founders with actionable marketing strategies. From exploring diverse channels to unveiling budget-friendly tactics, we've empowered businesses to build long-term marketing plans. This episode is a celebration of our journey, with insights into our future plans. Get ready for more dynamic strategies, emerging trends, and invaluable insights to drive your bootstrapped business forward.
This podcast has been created to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. You can also book a free 30-mins 1:1 consultation with me or check out my free marketing resources.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Personal brands are about creating meaningful relationships with your audience, while being an influencer means building relationships to drive sales. You can be both a social media influencer and have your own personal brand at the same time.
This podcast has been created to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. You can also book a free 30-mins 1:1 consultation with me or check out my free marketing resources.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Still have questions about personal branding? I answer some of the most common ones in this episode.
This podcast has been created to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.Book a free 30-mins 1:1 consultation with me or check out my free marketing resources.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Personal branding requires understanding your business, work style, and personal life to construct an engaging online image.
Design content pillars and topics that reflect your expertise, and establish a posting strategy aligning with your audience and chosen platform.
🔹 Pre-schedule posts via a monthly calendar, considering the platform's algorithm.
🔹 Create posts merging industry-related data with your unique traits for an authentic brand persona.
🔹 Regularly review and adjust your content strategy to incorporate personal and professional developments.
The process may involve trial and error, but persistence leads to a refined personal brand.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
Liked what you heard? Subscribe to it to never miss an episode!
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Know how I started personal branding, what I focused on, and what results I saw from it.
Booka free 30-mins 1:1 consultation with me or check out myfree marketing resources.
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How can personal branding help you? In this episode I use two examples – one from a B2C founder and another from a B2B founder. I’ll share how personal branding helps them grow their business.
Booka free 30-mins 1:1 consultation with me or check out myfree marketing resources.
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Stay tuned for more exciting episodes on personal branding and how it can benefit you and your business.
Booka free 30-mins 1:1 consultation with me or check out myfree marketing resources.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me onInstagram,FacebookorLinkedIn. Or check out my YouTube channelfor knowledgeable videos.
In this new episode, we talk about the importance of personal branding. How Personal branding helps you stand out from your competitors, build credibility with potential clients, and connect with customers emotionally, which can lead to increased sales and revenue.
It's important to remember that personal branding is about the experience you create, not just the product you sell. By showing who YOU are as an entrepreneur, personal branding can be the key to getting ahead in the market.
Stay tuned for more exciting episodes on personal branding and how it can benefit you and your business.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
Liked what you heard? Subscribe to it to never miss an episode!
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Establishing a personal brand is crucial for entrepreneurs, especially those starting out, as it helps differentiate themselves from their competitors and position themselves as industry authorities.
Personal branding involves creating a unique identity that helps market your business and sell products. It's important to note that personal branding differs from business branding, as it is about the image you create for yourself, while business branding is about the image created by a logo, slogan, etc.
Creating a strong web presence and identity that is consistent across all social media channels is crucial, as well as having a digital marketing plan to reach the target audience. Starting defining your values is the best way to build a personal brand that reflects your beliefs and is the foundation for all marketing efforts.
A strong personal brand will allow you to stand out from your competitors, earn the trust and respect of your clients, and turn them into loyal followers over time.
Stay ahead of the game and build your personal brand with confidence! Don't miss out on our upcoming episodes on Personal Branding.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
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Take a closer look at an effective LinkedIn content strategy and personal branding tips that help LinkedIn influencers make money.
Booka free 30-mins 1:1 consultation with me or check out myfree marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me onInstagram,FacebookorLinkedIn. Or check out my YouTube channelfor knowledgeable videos.
Listen to find out the best practices for LinkedIn posts, what posts work best on LinkedIn, and how to maximise LinkedIn post reach.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Learn the top 10 mistakes to avoid when creating a LinkedIn profile for personal branding. Contact 26TechServices for more details.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Learn how to write the best Linkedin Summary and build a personal brand.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Learn what LinkedIn branding strategy is and why personal branding is necessary to boost your business in the digital age of 2023.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Know more about a social media strategy and why you need one to succeed with your business in the digital age of the 21st century.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
The holistic marketing model has undergone a major transformation model. Let us study how marketing is changing.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Learn how to increase leads and convert them through an effective marketing strategy.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
During the festive season, small business owners need to work on their WhatsApp marketing for promotion and sales.
Struggling with the confidence to create video content for your brand? Video content performs the best on all platforms, so you cannot ignore it. Here's a free guide to help you create your very first video!
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
During the festive season, small business owners need to work on their WhatsApp marketing for promotion and sales.
Struggling with the confidence to create video content for your brand? Video content performs the best on all platforms, so you cannot ignore it. Here's a free guide to help you create your very first video!
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Learn about the most efficient methods to build an attractive digital presence for your brand for festive marketing.
Struggling with the confidence to create video content for your brand? Video content performs the best on all platforms, so you cannot ignore it. Here's a free guide to help you create your very first video!
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Learn about the most efficient methods to build an attractive digital presence for your brand for festive marketing.
Struggling with the confidence to create video content for your brand? Video content performs the best on all platforms, so you cannot ignore it. Here's a free guide to help you create your very first video!
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
We welcome our seventh guest, Chandni Dassani, to the ‘Unboxing Entrepreneurship.’
We talked about what NOT to compromise on when starting a new business.
Chandni is an Entrepreneur, Community Builder, Mentor, and Blogger.
An optimist and avid reader, she loves food and design and strives to learn daily.
Website: www.thepackingcompany.in
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
We welcome our sixth guest, Priyanka Changia, to the ‘Unboxing Entrepreneurship.’
We talked about how she decided to become a co-founder!
Priyanka is the Co-Founder of HEN - Her Entrepreneurial Network. She is passionate about building a community of women entrepreneurs who Inspire, Inform and Support each other to scale up and grow their businesses and lead balanced lives.
Prior to HEN, she worked actively in her family business of sanitary ware manufacturing. She played a key role in streamlining the supply chain, optimising sourcing, and automating various business and quality control processes.
She has 13 years of corporate experience in the field of analytics and supply chain management.
Website: www.henindia.com
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
We welcome our fifth guest, Swati Singhania, to the ‘Unboxing Entrepreneurship.’
We talked about what entrepreneurs can do to manage their finances.
Swati is an Insolvency Professional, Financial Analyst, Entrepreneur, Trainer, Speaker, and Mentor.
She wears many professional hats with an aim to help other entrepreneurs and Start-Up founders, as well as individuals who want to aim high and grow successfully. She likes to share her knowledge and experience on her YouTube channel.
You can check out her YouTube page here: https://www.youtube.com/c/SwatiSinghaniaFinance/
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
We welcome our fourth guest, Neha Mathur, to the fourth episode of ‘Unboxing Entrepreneurship.’ We talked about how to build a personal brand as an entrepreneur.
Neha Mathur is the first entrepreneur from a family of lawyers and salaried professionals. She started her entrepreneurial journey as a product photographer, switched gears, followed her passion, and founded The Missing Piece Image Consultancy. As an Image Consultant, she helps people discover their Personal Brand by being the best version of their own true authentic selves.
Neha has a keen sense of style and is a trained Kathak Dancer and a Product Photographer. She is very passionate about fitness and is an avid crossfitter. In Feb 2020, she completed the Oxfam Trailwalker, a 100Kms walk, with her chapter members and ticked one big item off her bucket list. Her ability to connect with people across all age groups means she is a natural networker who allows people their space.
She has been with BNI for almost 5 years now. In the short time she has been with BNI, she has taken on the role of a Director Consultant and supports and conducts specific training in the region.
FB: https://www.facebook.com/themissingpieceimageconsultancy
IG: themissingpiece_ic
LinkedIn: https://www.linkedin.com/in/nehacmathur/
Website: www.themissingpiece.co.in
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
We welcome our third guest, Ruche Mittal, to the third episode of ‘Unboxing Entrepreneurship.’
We talked about how she monetised her business!
Ruche is a Graphic Designer in the heart of an Entrepreneur and a community builder.
She has run a creative design unit for 10+ years now, and during that journey, she realized that entrepreneurship can be a lonely journey many times. In her hunger to learn and improve herself as a business person, she felt a need to share her learnings and experiences and learn from others; hence this motivated her to start HEN India.
She believes it is important to have awareness before wisdom - and this is the focus on HEN.
HEN - Her Entrepreneurial Network is a community for women in business to inspire, inform and support each other to build successful businesses and balanced lives.
Website: https://henindia.com
We welcome our second guest, Diksha Jain, to the second episode of ‘Unboxing Entrepreneurship.’
We talked about how she uses influencer marketing and Instagram to increase her credibility!
Diksha is a Book Lover, Chai Addict, and a mother to two babies - Maanit & ALT Retail.
Website: www.altretail.in
Instagram: www.instagram.com/altretail
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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With our very first guest, Dr. Sonali Dasgupta, we literally ‘unbox’ our first episode of ‘Unboxing Entrepreneurship’.
We talked about how she has used partnerships with other businesses to grow her business!
Dr. Sonali Dasgupta is the founder of STEMonsters - a learning ecosystem for children. She is a research scientist by profession, an entrepreneur by choice, an educator by passion, and a learner by compulsion.
Booka free 30-minute 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Presenting a new season!
"Unboxing Entrepreneurship" series is for all you budding entrepreneurs and business owners!
I will be joined by many entrepreneurs from different fields, sharing their expertise.
Launching from next week!
Stay tuned.
You may have started your business because you're passionate about something, but that vision can quickly turn into a nightmare if you're not careful and don’t have any direction to follow.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Switching marketing from offline to online? There are many factors to consider but it gets easier if you know your audience inside-out.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTubechannel for knowledgeable videos.
Switching marketing from offline to online? There are many factors to consider but it gets easier if you know your audience inside-out.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTubechannel for knowledgeable videos.
Customer awareness is a crucial concept for any business. Let’s look at the different stages of customer awareness you need to know.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
When the buyers and users are not the same, the key is to find a strategy to keep a balance between both parties and keep them aligned!
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Let’s dive deep into what happens when you start validating the viability of your product or service through customer feedback.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
A quick and handy communication tool is a must to have for communication & transactions with your audience.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
If you don’t have a defined USP, you’ll have a hard time convincing your ideal customers as to why should be buying your product, that's the reason why an Entrepreneur must have a USP.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
If you don’t have a defined USP, you’ll have a hard time convincing your ideal customers as to why should be buying your product, that's the reason why an Entrepreneur must have a USP.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Marketing partnerships with other businesses for is an easy way to increase your reach.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Are you making the mistake of only talking about yourself? What customers want to hear is how you can help them.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Working with one marketing channel alone is not recommended. Here's why you need a 360 degree marketing approach.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
For marketing to be successful, you have to focus on the correct digital marketing KPIs.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
"Marketing is a marathon, not a sprint"
Understand that marketing takes time to show results, so be consistent.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
If you're selling to everyone, then you're selling to no one! In this episode I talk about the importance of customer personas for your business.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
How do you know if your marketing campaign performed well? Here's how to determine the conversion rate of every marketing channel.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Not having a marketing budget for your small business can jeopardise your growth. Here's how you can plan one.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
In this season, we are talking about the common marketing mistakes that entrepreneurs make.
The first one I'm going to discuss is a fairly typical one, especially for product-based businesses. And they make the mistake of focusing just on sales rather than marketing. Before we go into why this mistake is so crucial and how to fix it, let's grasp the difference between sales and marketing.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Welcome to the fifth season of my podcast!
This season, I’m going to talk about my personal story as an entrepreneur and then a marketer. I’ll be sharing the learning from my entrepreneurship journey in the hope that it helps you understand how to market your business.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
Do you believe that marketing is just the marketing team's job?
Actually, marketing is more than a new ad campaign, an email series, or a promotion. Simply put, it is talking about your business to as many people as you can. So, from the last employee to the business owners, marketing must be a part of everyone's job description.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Follow me on Instagram, Facebook or LinkedIn. Or check out my YouTube channel for knowledgeable videos.
This may sound counter-intuitive, but you'll be surprised how effective it is!
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
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What is a buyer journey and why do you need it?
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
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Welcome back to another edition of the 'Friday Funda' marketing instructional series.
If you keep talking about 'what you do,' the conversation will become tedious. This is what your buyer is least interested in. So, let's get started and learn how to make the conversation interesting for your buyer.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
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You've created a fantastic digital media piece to communicate your brand's story, but have you considered how you'll reach your target audience? Even amazing content can be squandered if it isn't properly planned. So, let's get started and discover how to create a solid strategy for your digital approach.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
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What do these marketing quotes mean for YOU? In this series, I demystify what the marketing gurus say. Let's start with finding out what influences customers to buy from you.
Booka free 30-mins 1:1 consultation with me or check out my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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LinkedIn is a great tool to make professional connections. But have you tried cold outreach through LinkedIn? I’ll tell you how to do that in this episode.
Booka free 30-mins 1:1 consultation with me
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Email is an easy way to reach out to new prospects. But sending a cold email to someone can require a little practice. In this episode, I’m going to give you tips on how to write it well to increase your response rate.
Booka free 30-mins 1:1 consultation with me
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Too many entrepreneurs struggle with ads on social media. Money gets spent, but they see no result. In this episode, I’m going to give you some tips on how to plan a social media paid campaign.
Booka free 30-mins 1:1 consultation with me
Link to myfree marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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What do you think of cold calls? If you hate receiving them, then you’re not the only one. And as a marketer, this strategy may seem doubtful to you. But what if I told you that you can convert the cold calls you make into a real conversation? Now isn’t that a great way to get new customers?
Book a free 30-mins 1:1 consultation with me
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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We’ve been talking about different aspects of networking the past few episodes. Another important part is your marketing pitch. A well thought pitch can help you connect with other people at the networking event. This week, I’m going to talk about the essentials of creating your pitch.
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Networking is not simply a way of meeting new people, it is a means to further your business. The difficult bit is to strike up a conversation with a total stranger! In this episode, I’m going to give you some tips on how to better converse with different types of people.
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Networking is about interacting with people. It can help you establish a new business or grow an existing one. But most people find it very difficult to network. How can you do it successfully? I’ll tell you in this episode. Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Are you confused about how to reach out to strangers about your business through email? Do you wonder what to say to someone on LinkedIn or in a networking meet so that you get sales? This is definitely an acquired skill and it’s called Cold Outreach And all this season, that’s what I’m going to talk about. Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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How can Instagram help grow your business?
Instagram has been reinventing itself over the years to offer features for businesses. I talk to Hirna Shah, the founder of Polki Studio about how she uses these features.
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How can WhatsApp help grow your business?
WhatsApp Business has features that are tailor-made for small businesses marketing. I interviewed Megha Agrawal in an Insta live. She is the founder of BakePure. She talks about how WhatsApp Business is saving her time to focus on her products.
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How can WhatsApp help grow your business?
WhatsApp has some clever features that can help a small business keep in touch with existing customers and drive sales. I interviewed Saloni Khandelwal in an Insta live. She is the founder of Saloni Jewels and UrbnInsta. She talks about how she uses WhatsApp for her business.
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In this episode, I talk to Annelise Worn. Annelise Worn is a business strategist, marketing mentor, agency CEO, author, speaker and mother of 4 little ones. After establishing a successful marketing agency that created the time and financial flexibility to live life around her young family and expand her philanthropic work, Annelise began mentoring others with similar ambitions. Annelise’s mission is to empower & equip purpose-driven business owners to establish the profit & freedom they need to achieve their aims beyond the bottom line. You can check out her website or Instagram.
0:52 Introduction to Annelise Worn
2:33 Annelise talks about how she got started with her business.
5:33 I ask Annelise about her approach to helping small businesses and the services her agency provides.
07:20 Annelise traces the trajectory of her mentor program and how she grew that side of her business.
14:42 We discuss how Annelise started to identify her brand pillars and what her personal brand stands for.
24:22 Annelise talks about which aspects of her personal branding she struggled with and how she motivated herself to overcome them.
31:22 We wrap up with discussing the advantages of focussing on personal branding for an entrepreneur.
You’ve got a large following on social media but none of them are buying from you. How do you ensure that your social media followers become your customers? Find out in this episode! * Here’s how to plan your social media content. * Think about the objective of your social media to define what it really wants to achieve. * Find out about a step-by-step lead generation strategy in this blog post.
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Do Facebook boost posts really work or are they a waste of money? Well, there are ways you can make them work for you. In this episode I tackle this debate and give you tips for Facebook boost posts. Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Growing your following on Instagram and getting more engagement is a combination of organic and paid strategies. While nothing can replace great content, it does help to increase the reach of your posts to more people. In this episode, I talk about Instagram promotions and how you can use them. Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Creating social media posts is a time-consuming task. You have to find the right creative to go with the words you plan to write. I’m going to make it easier for you to find the right image or video for your post and create the post. In this episode, I am going to talk about the tools which simplify your social media posting.
Pixabay
Creative Commons search engine
Canva
Animoto
Kapwing
Headliner
InShot app
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Facebook is a great place for small businesses to be. It is the largest social media platform and has an audience across ages. Plus, everyone is comfortable shopping from Facebook now. Let’s look at how you can boost your business using Facebook pages.
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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A social media posting plan or a calendar is an underrated and often ignored task. But planning your posts in advance is going to free up so much of your time! In this episode, I will walk you through the steps of creating and executing a social media calendar.
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Which social media platforms should your business have a presence on? And how do you make this decision? All this and more in this episode.
Link to the audience profile for each social media platform.
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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The first step of a social media presence is to really know why you need it. How will it help your business to have a presence on social media? Once you know that, everything else falls into place.
Link to my free marketing resources.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
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Starting 2021 on an optimistic I-can-do-it note! This season, I'll tackle different aspects of social media that pose a challenge to entrepreneurs. Follow along with the episodes, releasing soon!
Want to write to me? Email at 26.tech.services@gmail.com
Crowd-sourced organic marketing content helps to boost your business profile with minimal effort. They’re very effective because people trust other people more than they trust brands. In this episode, I’ll give you a couple of hacks for organic growth.
My course on Graphy.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Blogging does not have to be hard. If you write a blog for people who know about your brand already, you can pick topics that are specific to you. These topics would be easier to write as well, as it is your niche. Follow the guidance I give in this episode to start blogging and growing your traffic organically. UberSuggest
AnswerThePublic
My course on Graphy.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Join me as I interview Sima and Deepma, the founders of The Confident Communicator. College friends, who then became business partners, Sima and Deepma are passionate about providing much-required communication skills to children. Through their workshops, they provide a platform for children to be comfortable expressing themselves. You can check out their website here.
0:52 Deepma kick-starts the interview with the story of how she and Sima became friends. Through their common experience, they realized the gap in the Indian education system.
2:15 Sima continues the story with how The Confident Communicator was born and what they want to achieve through it.
5:45 We talk about their individual experiences and how they combined their skills to create their business.
10:00 I ask Deepma and Sima to talk about their marketing strategy. How did they reach out to their first set of people and for how long did that strategy work? What did they do after that to grow?
16:25 Sima breaks down their marketing strategy in different stages. She talks about how The Confident Communicator evolved from a passion project into a business.
17:25 Sima continues by explaining what their brand stands for. She highlights how that has been translated into their marketing strategy as well.
18:35 I ask Sima how they move someone from the brand awareness stage to a customer. They narrate a story of what made them tweak their marketing to highlight their impact.
22:41 Sima and Deepma gives us some examples of how they stay true to their core brand value of learning through fun.
29:25 Wrap-up and thank-you
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
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Podcast listener base has been steadily growing over the last few years but has picked up speed in 2020. For a business, this is an opportunity to create content that listeners like and can relate to the brand. A business podcast can help drive brand awareness and eventually become a lead magnet. Link to download the podcast guide.
My course on Graphy
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
80% of marketers say that videos help them increase sales. And why not, people watch 100 mins of video every day! Marketing through video connects you with your audience. So, let’s find out how to use video for marketing. · Explainer video example from Google Voice
· Product demo video by Asana
· FAQ type video by Dyson
· My customer testimonial video
My course on Graphy
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
43% of people use social media to research a brand. And brands know that what people see on social media can influence them to buy. Businesses can use social media to generate leads and sales organically. So, in this episode, I’m sharing 6 tips to strategize your business’s social media. Link to the blog for the infographic.
Link to my course on Graphy.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Networking helps to build trust about your business and gains you referrals. And in today’s world, a lot of networking is done through social media. Let’s look at how you can network using your social media profiles. Read my blog about being a thought leader on LinkedIn.
Link to my course on Graphy.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Landing pages are often used for paid campaigns to drive traffic to a specific page after people click an ad. But if you have evergreen content on that landing page, then you can use it to bring organic traffic to your page, all year round. Let’s look at what SEO landing pages are and how to use them. Link to Zoho’s landing page
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services
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Webinars are a good way to connect with new customers and drive sales. You have the undivided attention of people for 30-45 mins. An they will have a chance to know more about how your business can help them. So, plan one for your business today with the tips I give you in this episode. If you want to see an example of a pre-recorded webinar, check out my webinar to introduce you to digital marketing.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Did you know that companies that nurture leads generate 50% more sales-ready leads at 33% lower cost? Lead nurturing is the process of keeping in touch with your leads and nudging them towards making a purchase from you. In this episode, I will help you devise your lead nurturing strategy. Read the blog here.
Here are the links that I refer to in this episode.
S1 Ep14 - Improve your email marketing strategy by making data-based decisions
S1 Ep5 - Strategy to find future customers and grow your business in a cost effective manner
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
What is organic marketing?
Any marketing that is free, is called organic marketing.
In this episode, I provide more information about organic marketing. I first discuss the advantages and disadvantages of organic marketing when compared to paid marketing. Next, I give you a 4-point checklist to complete before you start organic marketing for your business.
This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their business. If you would like to get in touch, please get in touch through the contact form on my website 26 Technology Services.
Liked what you heard? Subscribe to it to never miss an episode!
Starting next week, I'll be covering 8 organic growth strategies for your business. I'll also talk to an entrepreneur who will share her/his experience with organic strategies. Tune in for season 2!
Relevant organic search traffic is the best kind for your website. In this episode, I talk about how to use Google Search Console to understand where this traffic comes from. Once you know that, you can take actions to improve this traffic.
Read the blog here: https://bit.ly/2CTmgZy
This ends Season 1 of my podcast. I'll be back with Season 2 soon!
Email marketing is not dead, yet. With the right email marketing strategy, you can continue to stay in touch with your leads and nudge them towards a purchase.
In this episode, I will talk to which metrics are good indicators of performance. As a next step, I talk about what actions you can take to improve that performance.
Read the blog: https://bit.ly/38Wcm5o
Optimising your ads to improve your social media marketing performance is a key part of digital marketing. In the second part of this topic, I will talk about additional metrics that you can use to optimise your ads. These metrics are demographics based and help you to maximise the ad performance.
Read the blog: https://bit.ly/2VTDGvB
Know about the metrics that improve your social marketing ad performance. In this episode, I will talk about different metrics and what they mean. For each metric, I will tell you how you can improve them by looking at the results.
Read the blog: https://bit.ly/2VAeGcP
Marketing with website analytics data as your guide can improve your strategy significantly. I will talk about the important metrics of your website, that you can see in Google Analytics. I explain them in detail in the blog. I have also included a bonus strategy document that will help you plan your marketing strategy using the website analytics data.
Read here: https://bit.ly/3ecwukC
Digital marketing analytics data tells you how your marketing strategy is performing and where to improve it. Through this episode, I will help you get started on your analysis. I will introduce you to various channels whose performance impact you the most. In subsequent episodes, I will pick each one of the individually and go into the details of the data.
Read the blog: https://bit.ly/2MJuHZi
I interview Chandni Dassani, founder of Etaasa. I want to know how she created her brand's marketing strategy and executed it.
1:04 Chandni talks about why she wanted to start this business.
2:43 Etasaa's marketing is done in-house by Chandni. She explains how she researched the customer to identify their niche.
4:37 When Etasaa migrated their marketing online, they made a decision to curb spending on Facebook ads. Chandni talks about Etasaa's organic strategy to acquire customers.
9:00 Chandni talks about how they navigated the conversation with the consumers, without a website.
11:40 At the end, Chandni highlights additional strategies that worked for Etasaa.
Automating your tasks can help your marketing campaigns to be more effective. I will talk about two such tools - Zapier and IFTTT - that helps to automate your tasks. Both have their advantages, which I have covered in this episode.
Read the blog here: https://bit.ly/2XtxuKR
What is a LinkedIn influencer? And how does it help market your brand?
In this episode, I tell you some of the things you can do to improve your influence on LinkedIn. I give you simple tips to improve your post reach, which helps maximum people to know about you and your brand.
Read the blog here: https://bit.ly/3bFD2XH
Email marketing is an effective strategy to stay connected with your customers. In this episode, I talk about the 3 type of emails that you can start with. These emails will help you to kick-start your email marketing.
Read the full blog here: https://bit.ly/2YWBsOG
How do you reach new customers on an ongoing basis? In this podcast, I will talk about what leads are and how to generate leads for your business. I share a 4-step approach to create your lead generation strategy.
Read the full blog here: https://bit.ly/35yq2lf
In part of this topic, I talk about how to improve our Facebook page metrics. I will look at reach, engagement and follower count of your Facebook page and provide tips to improve each of them.
Read the full blog here: https://bit.ly/3eYmcWX
It is important to know which metrics in Facebook provide you with an indicator of success. In part 1 of this topic, this episode covers the 3 most important metrics. I explain about the industry benchmarks for each metric and what insights can be gleaned from those metrics.
Read the full blog here: https://bit.ly/2Yb2f9l
Instagram is a great platform to interact with your followers and gain new ones. In this episode, I will share some strategies on how to increase your reach. I talk about a hashtag strategy and using stories to increase your engagement
Read the full blog here: https://bit.ly/2xeqqss
I will talk about WhatsApp Business and how businesses can use it to promote their products. WhatsApp Business has certain features that help a business manage it's communication and improve it's reach. Let's look at the features of creating automated messages, away messages and product catalogue.
Read the full blog here: https://bit.ly/2W02NfG