Coffee with Closers: Recent Episodes
OneIMS
Coffee with Closers is an educational short video series. Our goal is to educate viewers about practical insights & useful trends within a multitude of industries relating to the emergence of the internet. How has the internet and social media transformed the way your industry performs sales and marketing? Do you think your industry has grown from the integration of the internet into day-to-day sales and marketing? In the future, what do you expect from the partnership of your industry and the internet?
In this Coffee with Closers episode, I’m sitting down with Jon Davids, a successful entrepreneur who shares his journey from building a college magazine website to founding Influicity, an influencer marketing agency.
John discusses his core belief that brands with strong communities have a significant advantage and emphasizes the importance of understanding business model engineering. Watch this video to unveil the secrets behind his success, the power of community building, and the most effective strategic business models.
Company Website: https://www.influicity.com/training/
LinkedIn: https://www.linkedin.com/in/jondavids/?originalSubdomain=ca
Youtube: https://www.youtube.com/@jondavids
Go and grab some tips from Marketing Superpowers: https://jondavids.com/
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In this episode of Coffee with Closers, I’m sitting down with a young Christian entrepreneur Celeste Paige, who discusses her journey and the business she created to empower faith-based female entrepreneurs.
Celeste shares her experiences starting businesses in college, the challenges of navigating social media pressures, and the importance of faith in overcoming obstacles.
She also introduces her business, "The Commendable Kind," which helps women build successful and profitable brands through marketing and mindset coaching while incorporating Christian principles.
Company Website: https://thecommendablekind.com/
LinkedIn: https://www.linkedin.com/in/celeste-paige-454637256/
Youtube: https://www.youtube.com/@TheCommendableKind
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In this episode of Coffee with Closers, I’m sitting down with Christopher Nudo, a renowned attorney, an expert in estate planning and business succession, and owner of Nudo Law.
Christopher emphasizes the importance of building trust with clients and highlights how his faith translates into core values of integrity and ethical treatment.
He also shares the challenges and lessons learned while growing his practice, including the importance of delegation and surrounding himself with the right people.
Learn more about Christopher Nudo
Company Name : Nudo Law
Company Website: Nudo.net
LinkedIn: https://www.linkedin.com/in/christophernudo/
Youtube: https://www.youtube.com/@chrisnudolaw
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▶️10x Your Sales Pipeline in 90 Days: https://ww2.oneims.com/growth-acceler...
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Get inspired by Anna Anisin's entrepreneurial journey on this episode of Coffee with Closers! From her humble beginnings to founding and scaling multiple successful businesses, Anna shares candid insights and hard-earned wisdom.
➥ Learn how to spot lucrative opportunities, overcome challenges, and strike a balance between work and family life.
➥ Discover strategies for personal development, business growth, and navigating transitions between different industries.
➥ Get Anna’s advice for younger entrepreneurs and find out what business decisions she wishes she could redo.
Know more about Anna Anisin
Company Website: https://www.datascience.salon/
Website: https://www.yaymaker.com/
LinkedIn: https://www.linkedin.com/in/annaanisin
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For this episode of Coffee with Closers, I’m sitting down with Michelle Nedelec - a serial entrepreneur and a multiple podcast host. Join us for an eye-opening discussion on why podcasting is the game-changer for your business. Hear how Michelle transitioned from traditional consulting to podcasting pioneers and learn how you can do the same. From simplifying complex strategies to connecting with your audience on a deeper level, she spills all the secrets. Don't miss out – tune in now and transform your life!
Enjoyed the conversation? Let us know with your like.Subscribe to our channel for more business insights!►Find Leslie Venetz on LinkedIn: https://www.linkedin.com/in/michellenedelec► Visit Awareness Strategies Inc at: https://www.awarenessstrategies.com
►Visit our website here: https://www.oneims.com/►Follow OneIMS online:Facebook:https://www.facebook.com/OneIMS/ LinkedIn: https://www.linkedin.com/company/oneims/Instagram: https://www.instagram.com/oneims/Twitter: https://twitter.com/oneims?lang=en
Here’s another interesting Coffee with Closers episode! Meet Leslie Venetz, founder of The Sales-Led GTM Agency.
In this conversation, Leslie is talking about the importance of personalization and relevance in cold calling and cold email outreach methods. She’s also highlighting the need to tailor messages to specific prospects' needs and situations.
Tune in as we explore Leslie's challenges of scaling personalized outreach and the balance between quantity and quality in sales efforts.
►Find Leslie Venetz on LinkedIn: https://www.linkedin.com/in/leslievenetz/
► Visit Inside Sales Team Builder at: https://insidesalesteambuilder.com
►Visit our website here: https://www.oneims.com/►Follow OneIMS online:Facebook:https://www.facebook.com/OneIMS/ LinkedIn: https://www.linkedin.com/company/oneims/Instagram: https://www.instagram.com/oneims/Twitter: https://twitter.com/oneims?lang=en
For this episode of Coffee with Closers, I’m sitting down with Matthew Rolnick, VP of Strategy and Innovation at Yaymaker. Matthew shares his knowledge and experiences in employee engagement, company culture, and event planning.
Learn how Matthew acting as an intrapreneur as well as an entrepreneur, handled the transition from live to virtual events during the pandemic.
Get insightful knowledge on the evolution of sales culture, LinkedIn strategies, and business development.
Get helpful guidance on how to manage work and life and advance your career.
Grab your copy of Find Your Yay: https://www.amazon.com/Find-Your-Yay-Voice-Social/dp/1637351216
Website: https://www.yaymaker.com/
LinkedIn: https://www.linkedin.com/in/mattrolnick/
Youtube: https://www.youtube.com/@matthewrolnick5655/videos
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Welcome to another power-packed episode of Coffee with Closers! ☕ This week, we're diving deep into the world of B2B digital marketing with Skyler Reeves, Founder & CEO at Ardent Growth
Join us as we uncover the secrets behind his journey from consultancy to running his own booming business.
Skyler shares invaluable insights on the latest B2B marketing trends, the importance of investing in your brand, and how to stand out in a crowded market.
Plus, stay tuned till the end for some golden nuggets of wisdom as Skyler dishes out advice to his younger self. Trust us, you don't want to miss this!
Enjoyed the conversation? Let us know with your like.
Subscribe to our channel for more business insights!
►Find Skyler Reeves on LinkedIn: https://www.linkedin.com/in/skylerreeves/
► Visit Ardent Growth at: https://ardentgrowth.com/
►Visit our website here: https://www.oneims.com/►Follow OneIMS online:Facebook:https://www.facebook.com/OneIMS/ LinkedIn: https://www.linkedin.com/company/oneims/Instagram: https://www.instagram.com/oneims/Twitter: https://twitter.com/oneims?lang=en
Get ready for a masterclass in entrepreneurship! In this episode of Coffee with Closers, I’m sitting down with Brian Murdock, President and Founder of All World Communications Group.
➥ Gain insights into the importance of leverage, strategic planning, and cultivating relationship capital.
➥ Discover the secrets to sales and marketing mastery.
➥ Learn more about personal growth and achieving big goals.
Brian unpacks the essential elements of attention, empathy, and effective leadership. Don't miss this opportunity to level up your entrepreneurial game and unleash your full potential!
Enjoyed the conversation? Let us know with your like 👍
Subscribe to our channel for more business insights!
►Find Brian Murdock on LinkedIn: https://www.linkedin.com/in/brian-o-murdock-allworldimpact/
► Visit All World Communications Group at: http://www.allworldcommunications.com
►Visit our website here: https://www.oneims.com/►Follow OneIMS online:Facebook:https://www.facebook.com/OneIMS/ LinkedIn: https://www.linkedin.com/company/oneims/Instagram: https://www.instagram.com/oneims/Twitter: https://twitter.com/oneims?lang=en
Wondering what it takes to build a successful exit strategy? Today’s guest for Coffee with Closers will teach you how to increase the value of your business. Meet Jessica Fialkovich - Founder and President of Exit Factor.
➥ Learn the art of early exit preparation, maximize free time as an entrepreneur, and make pivotal hires that set your company on the path to greatness.
➥ Navigate the risks of personal branding and discover actionable tips to boost your company's value and trim taxable income.
➥ Dive deep into the world of acquisitions, SBA financing, and industry selection with expert advice from Jessica.
➥ Finally, gain exclusive insights into post-exit plans and the invaluable lessons Jessica would give her younger self.
It's time to master the Exit Factor and unleash your full potential!
Enjoyed the conversation? Let us know with your like 👍
Subscribe to our channel for more business insights!
Connect with Jessica:
➤ Website: https://jessicafialkovich.com/about/
➤ LinkedIn: https://www.linkedin.com/in/jessicafialkovich/
➤ Podcast: https://thedealboardpodcast.com/
►Visit our website here: https://www.oneims.com/►Follow OneIMS online:Facebook:https://www.facebook.com/OneIMS/ LinkedIn: https://www.linkedin.com/company/oneims/Instagram: https://www.instagram.com/oneims/Twitter: https://twitter.com/oneims?lang=en
Discover the secrets of effective communication with Alexia Vernon in this episode of Coffee with Closers. How do you center the needs and desires of those you're speaking to? Alexia is a certified coach and consultant, sharing insights on how to align your energy, be candid yet kind, and speak with impact. Whether you're an introvert or an experienced leader, you can still master your communication skills and become successful. Stay tuned for practical tips on building your executive presence and influencing others with authenticity.
Connect with Alexia
Website: https://alexiavernon.com
LinkedIn: https://www.linkedin.com/in/alexiavernon
Instagram: https://www.instagram.com/alexiavernon/
►Visit our website here: https://www.oneims.com/►Follow OneIMS online:Facebook:https://www.facebook.com/OneIMS/ LinkedIn: https://www.linkedin.com/company/oneims/Instagram: https://www.instagram.com/oneims/Twitter: https://twitter.com/oneims?lang=en
Meet Julie, the former Chief Innovation Officer turned fearless entrepreneur! In this video, Julie spills her entrepreneurial wisdom, emphasizing the importance of intentional business strategies, resourceful networking, and the transformative power of mentorship. Don't miss this chance to glean insights and inspiration for your confidence and business ventures!
🌟 Discover the keys to building unwavering confidence.
🔥 Gain valuable insights on navigating entrepreneurship challenges.
👉 Discover the power on overcoming self-doubt in entrepreneurship.
Welcome to another episode of Coffee with Closers. In this episode, we are honored to have Dr. Alan Barnard, the CEO of Goldratt Research Labs, as our distinguished guest. Join us as we embark on a thought-provoking journey with Dr. Barnard, gaining insights into the world of problem-solving, resource optimization, and decision-making. Don't miss out on the opportunity to enhance your understanding of critical business concepts. Hit the like button, subscribe, and ring the notification bell to stay updated on our latest episodes. Share your thoughts in the comments below.
📌 Connect with Dr. Alan Barnard:
LinkedIn: https://www.linkedin.com/in/dralanbarnard
Threads: https://www.threads.net/@dralanbarnard
Instagram: https://www.instagram.com/dralanbarnard
Website: www.https://harmonyapps.com
Youtube: https://www.youtube.com/@DrAlanBarnard/featured
Join us for a captivating conversation that goes beyond the surface as Brianna Sylver shares her experiences, wisdom, and the secrets behind the success of Sylver Consulting. Whether you're an aspiring entrepreneur, a seasoned professional, or just curious about the journey of a business leader, this episode of "Coffee with Closers" is a must-watch.
🚀 Don't forget to like, subscribe, and hit the notification bell to stay updated on our latest episodes. Cheers to success, growth, and the power of insightful conversations! ☕✨
Welcome to Coffee with Closers! In this episode, join us for a riveting conversation with Lloyed Lobo, a visionary entrepreneur who's navigated life's challenges to build a thriving community. Explore Lloyed's extraordinary journey from witnessing the Gulf War to building several businesses and publishing his first book.Gain valuable insights into monetizing a community authentically and discover Lloyed's decision-making process in the fast-paced world of entrepreneurship. Discover how challenges like anger and failure became stepping stones to Lloyed's unparalleled success.Grab your copy of “From Grassroots to Greatness” at https://www.lloyedlobo.com/ Subscribe, hit like, and stay tuned for more insightful episodes of Coffee with Closers! ☕🚀
Join my guest Daniel Marcos as he takes us through the rollercoaster ride of his entrepreneurial journey. His company went through highs and lows during the subprime mortgage crisis, almost went bankrupt, after developing and selling a revolutionary trading platform, and got purchased by Banco Santander. Daniel’s story takes a surprising turn that opens up a new chapter of his life as a coach and co-founder of Growth Institute. Tune in to learn the value of self-control, resiliency, and continuous self-improvement.
In this inspiring podcast episode, join us as we delve into the incredible story of how Cosmo Glow, a thriving beauty service, was born from uncertainty and a simple idea. The journey started with eyelash extensions, leading to a groundbreaking invention—the Cosmo Glow light. Discover how this innovative entrepreneur turned her vision into a reality without a million-dollar budget. If you've ever felt lost in your own entrepreneurial path, this is a must-watch. Learn how to harness your resources, build your backbone, and make your dreams come true, just like Cosmo Glow did. Don't miss out on the wisdom and insights shared in this video that could change your perspective on business and life. Subscribe and hit the notification bell for more inspiring stories like this!
Discover winning strategies behind the incredible journey of Builder's Capital in the realm of homebuilder finance. Founded in 2009, this powerhouse has made a substantial mark in the real estate world.In this episode, we explore the keys to staying strong and adaptable when life throws its curveballs. Join us as we share valuable insights and strategies for building resilience in today's unpredictable world. Don't miss this empowering discussion!
Dive into an Exciting Episode of Coffee with Closers. Join us as we sit down with Nadine, a trailblazing pioneer in sustainability and the ingenious mind behind Tiger Box. Prepare to be captivated by her extraordinary journey. Uncover the incredible origins of Tiger Box, a venture aimed at combating hardware waste and optimizing inventory management. Gain insights into revolutionary concepts powering the creation of robust and eco-friendly products. Tune in for an enlightening episode, spotlighting innovation, sustainability, and a purpose-driven pathway to success.
Join us for an insightful conversation with entrepreneur Jon Morris as he shares his journey of building a successful marketing agency, overcoming obstacles, and venturing into tech consulting. Learn valuable strategies for hiring quality talent, budgeting for growth, and driving revenue in the competitive agency space. Gain insights into effective marketing strategies and discover the importance of metrics and financial planning.
Join me in this exciting interview as I sit down with Matt Bolian, co-founder and CEO of Supered - a digital adoption platform built for the HubSpot ecosystem. Matt is a remarkable entrepreneur who has transitioned from military life to building a successful business. Learn about the challenges faced and the lessons learned in the process. Discover the power of discipline, teamwork, and problem-solving skills gained from military intelligence that has been applied to growing a service business. Take advantage of this incredible story of perseverance and growth!
Join us in this inspiring conversation with Bryan Clayton, a successful entrepreneur who transformed his lawn care business into a thriving $10 million venture, gaining financial freedom and the ability to work from anywhere in the world. Brian shares his incredible journey in this interview, detailing how he transitioned from traditional lawn care to a technology-based enterprise. Brian's story is a testament to the power of adaptability and customer care.
In this video, Vaibhav Namburi, founder of the startup Smart Writer, shares his insights on how to build a startup that can thrive in any economy. He discusses the importance of having a strong product, a clear understanding of your target market, and a relentless focus on execution.
Vaibhav's advice is valuable for anyone who is thinking about starting their own business. He shows that it is possible to achieve great things, even in challenging times.
Discover the inspiring journeys of winners from different backgrounds in this captivating video. From starting a babysitting company to venturing into cleaning and beyond, join us as we explore the incredible stories of resilience and success. Gain valuable insights into their experiences and learn how they overcame challenges to achieve greatness. Don't miss this opportunity to be inspired and motivated to pursue your own dreams.
Join me for this episode of Coffee with Closers as I chat with Aleks Gollu, the co-founder & CEO of 11Sight - a cutting-edge inbound video call platform for revenue teams. With his impressive record of building successful solutions from idea to exit, Aleks is a true trailblazer in the world of entrepreneurship.
He began his career at Oracle and Sapient, but quickly discovered his passion for entrepreneurship. During our conversation, Aleks shares practical advice for business leaders and entrepreneurs on how to build, grow and succeed in their ventures.
Welcome to Coffee with Closers! In this episode, join us for an insightful conversation with Armando Viteri, President and CEO of Neubloc, a trailblazing company in the field of artificial intelligence and machine learning. Discover practical applications of AI for business leaders as Viteri shares invaluable insights, strategies, and real-world examples. Learn how to unlock the full potential of AI in your organization and stay ahead of the competition. Don't miss out on this thought-provoking episode!
Join us on Coffee with Closers as I sit down with the renowned commercial real estate entrepreneur, Bill Himmelstein.
He is the founder and CEO of Tenant Advisory Group, a commercial real estate brokerage firm focused on helping tenants, buyers & sellers get the most out of their commercial space.
With over 20 years of experience in the industry, Bill knows what it takes to build a successful business from the ground up.
In this episode, he shares with us his journey as a leader, the importance of responsibility and ownership, and the lessons he learned from his entrepreneurial journey.
►Find Bill Himmelstein on LinkedIn https://www.linkedin.com/in/williamhimmelstein/
►Visit Tenant Advisory Group at https://tagcommercialbroker.com/
Meet Alyson Caffrey, the powerhouse entrepreneur behind Operations Agency and the renowned Operations SimplifiedTM Framework. Known as 'The Wolf' among clients, Alyson has a reputation for getting things done. Discover how she has revolutionized back-end operations for digital and creative agencies, helping businesses thrive, serve more clients, and build high-performing teams. Get inspired by her expertise and learn how to streamline your operations for profitable growth. Join Alyson on her journey as a fractional COO and devoted mom, balancing entrepreneurship and family life.
Thanks for listening
For this episode of Coffee with Closers, I am sitting down with Eddie Geller, the CEO of Tinybeans.
After a successful exit from a previous startup, Eddie co-founded Tinybeans in 2012 with the goal of creating a private social network for families to share and celebrate their precious moments.
Under his leadership, Tinybeans has grown to become a publicly traded company with millions of users worldwide.
Eddie brings a wealth of experience in entrepreneurship, scaling a company, raising capital, leadership, and innovation. So grab a cup of coffee and join us for this inspiring conversation!
►Find Eddie Geller on LinkedIn https://www.linkedin.com/in/eddiegeller/
►Visit Tinybeans at https://tinybeans.com/
Welcome to Coffee with Closers! In today's episode, I sit down with Erin Grogan, President and Chief Visionary of United GMG – a family-owned business that’s been around for 85 years. Erin shares his entrepreneurial journey with all its risks, challenges, and rewards.
In this episode, we explore the strategies he used to balance his responsibilities within the business, family, and community. From hiring people who are smarter than you to bouncing back from downsizing, Erin shares his insights on how to grow and succeed as an entrepreneur.
Grab a cup of coffee and join us for this inspiring conversation!
00:20 Erin Grogan and his entrepreneurial journey
06:00 How to balance family, business, and giving back to the community
08:00 Planning and hiring people who are smarter than you
10:30 How to grow and succeed as an entrepreneur
12:45 How to bounce back from downsizing
17:08 Adopting new technology and resisting to change
19:28 How to improve your leadership skills
24:45 Decision-making framework
28:02 An advice to his younger self
►Find Erin Grogan on LinkedIn https://www.linkedin.com/in/eringrogan/
►Visit United GMG at https://www.unitedgmg.com/
This week, I’m excited to have Stephen Sokoler join me for Coffee with Closers. Stephen is the Founder & CEO at Journey – a company helping organizations reduce turnover, combat burnout, and improve the mental and emotional well-being of their employees.
Stephen shares his experience on how to grow one’s business through acquisition and the pivotal decisions that come with it. He also talks about how to approach entrepreneurship and the importance of mental health in leadership and business.
This episode is a must-watch for entrepreneurs who want to take their business to the next level.
00:38 Stephen Sokoler and his entrepreneurial journey
05:38 Tough decisions to make when growing a business through acquisition
13:20 Lessons learned from the exit and the idea for Journey
16:25 The transition from building a product company to building a service company
20:33 Shifts in the attitude to mental health in business and leadership
23:13 Raising funds - lessons, and mistakes in tech space
28:57 The best leadership style
31:15 Decision-making criteria of a good leader
38:55 Productivity hacks to stay focused
►Find Stephen Sokoler on LinkedIn https://www.linkedin.com/in/stephensokoler/
►Visit Journey at https://journey.live/
In this episode of Coffee with Closers, we sit down with Melissa Kwan, a former sales rep turned 3x founder and tech entrepreneur. Melissa shares her journey and how she came up with eWebinar – a product that helps people save time and make their lives more fun by allowing them to stop doing the same webinar over and over again.
She lays out the importance of webinars as a lead generation strategy and shares tips on how to get more eyeballs on on-demand webinar content. Melissa also explains the difference in perception between pre-recorded webinars and live webinars, and why 87% of buyers prefer to do their own research.
With Melissa's wealth of knowledge and experience, this episode of Coffee with Closers is a must-watch for anyone looking to save time and work more creatively.
So grab a cup of coffee, sit back, and enjoy the conversation!
►Find Melissa Kwan on LinkedIn https://www.linkedin.com/in/melissakwan/
►Visit eWebinar at https://ewebinar.com/
On this episode of Coffee with Closers, we sit down to learn from the experienced and knowledgeable Sam Fonoimoana, Founder & CEO of Datajoin.
With a mission to empower companies to make data-driven decisions, he's here to share his secrets for success and discuss how Datajoin helps organizations solve their data problems.
We'll also address hot topics like engagement rates of gated & non-gated content, buyers' behavioral patterns, data segmentation, analytics, and activation strategies that promote growth, and more!
Take advantage of all the valuable insights from one of the industry leaders! Tune in now.
►Find Sam Fonoimoana on LinkedIn https://www.linkedin.com/in/sam-fonoimoana/
►Visit Datajoin at https://www.datajoin.com/
Join us for an exciting episode of Coffee with Closers as we sit down with Morgan J Ingram, a highly sought-after sales trainer and consultant, who has helped numerous individuals and organizations improve their sales performance. With his extensive experience in sales coaching, training, and consulting, Morgan is recognized as one of the top influencers in the industry.
In this episode, we'll explore a range of topics, including the evolution of marketing and sales, how to become a subject matter expert in sales, the qualities to look for in candidates for a sales role, and tips on how to hold prospects' attention on a call. We'll also dive into the future of AI in sales and marketing, and Morgan will share his tried-and-true productivity hacks for success.
Get your cup of coffee ready and tune in to practical advice, and priceless knowledge from one of the leading voices in the industry!
►Find Morgan J Ingram on LinkedIn https://www.linkedin.com/in/morganjingram/
►Visit Ascension Media Productions at https://ampcreative.io/
Welcome to Coffee with Closers! In this episode, I sit down with Edan Krolewicz, the founder of ExactBuyer, the first AI-powered search engine for prospecting teams.
Join us as we dive deep into Edan's entrepreneurial journey and learn about the challenges he faced while building his data company. We discuss the problems ExactBuyer solves and how to verify the accuracy of intent data.
Edan also shares his insights on the future of AI in sales and marketing and gives valuable advice on how to stay focused and productive. Tune in for a fascinating discussion with a leading data expert.
►Find Edan Krolewicz on LinkedIn https://www.linkedin.com/in/edankrolewicz/
►Visit ExactBuyer at https://www.exactbuyer.com/
Welcome to Coffee with Closers, where we sit down with inspiring entrepreneurs and leaders to learn more about their journey and the lessons they've learned along the way.
Today, we are excited to have Anthony Kennada, CEO and Co-Founder of AudiencePlus. His entrepreneurial journey is one for the books – from launching successful marketing campaigns for popular companies like Hopin and Front to creating a Customer Success category at Gainsight, he's now living his own business dream.
During this episode, Anthony will share his expertise on why every company needs a customer success role, what AudiencePlus is all about, and how to build an audience by creating great content.
He'll also explain why CEOs should be spokespeople for their brands, how to attribute content correctly and promote it effectively, and how to find a balance between authenticity and high production quality.
►Find Anthony Kennada on LinkedIn https://www.linkedin.com/in/akennada/
►Visit AudiencePlus at https://www.audienceplus.com/
Join us for Coffee with Closers as we chat with Naomi Kent, Managing Director at Felix, and a leading board advisor to highly successful businesses and brands.
In this episode, we'll discuss the importance of having a board and how it differs from a consultancy firm. We will also discuss the reasons to become a board member as an entrepreneur, the benefits of joining one, and what to do when the board fails to provide good advice.
Naomi will share valuable lessons she learned throughout her career, as well as tips and tricks for staying motivated and productive. Whether you are looking to start or join a board or just want some expert guidance from an experienced advisor, you'll enjoy this interview!
Today's guest for Coffee with Closers is Joseph Aaron, the founder of Multiply Inc., a purchasing and consulting company focused on helping entrepreneurs build their businesses up quickly.
Joseph has experienced his fair share of hardships in his life. However, it was through this experience that he learned the importance of money in achieving dreams and making a positive impact on the world. Now, he dedicates his time to helping others succeed so they can make their own difference too.
During our conversation, Joseph explains how immersion causes conversion, shares tips on leveraging storytelling in marketing, provides insights into the biggest sales mistakes entrepreneurs make – and shows how to fix them. You don't want to miss this!
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►Find Joseph Aaron on LinkedIn https://www.linkedin.com/in/jgiglietti/
►Visit Multiply Inc. at https://www.multiplyinc.com/
Welcome to Coffee with Closers, the show that brings you the best interviews with today's top sales and marketing leaders. It is my pleasure to welcome Zack Wenthe, CDP Evangelist at Treasure Data.
Zack is a top-tier marketer and strategist passionate about helping companies break down silos and operate more efficiently in order to develop a true understanding of their customers.
In this episode, we talk about his journey and experience as a marketer, the role of evangelists in a growing business, and how brands need to adapt to changes in customer touchpoints.
Zack will also explain how storytelling can help businesses connect with customers as well as why inaction has a cost for sales and marketing.
Tune in to learn more about unified customer experiences, privacy concerns in a marketer’s job, and Treasure Data’s best demand generation strategies.
►Find Zack Wenthe on LinkedIn https://www.linkedin.com/in/zackwenthe/
►Visit Treasure Data at https://www.treasuredata.com/
Welcome to another episode of Coffee with Closers! My guest today is Alisa Kolodizner - a nationally ranked and top-performing relationship, financial management, and strategic business consultant who has worked for Fortune 500 companies for over a decade.
We'll be talking about her experience in developing relationships with $1B+ businesses and clients, her strategies for running two distinct businesses in completely different industries, the best ways to build trust within the team, and methods to sustain a culture of inclusion.
We will also discuss whether or not companies should take a stand on social and political issues and how to identify the best acquisition target when looking for a scalable business.
As a multifaceted leader who thrives in changing environments, Alisa will provide insights that only come from years of experience.
So grab your coffee (or tea🍵) and join us for this exciting conversation!
►Find Alisa Kolodizner on LinkedIn https://www.linkedin.com/in/alisa-m-kolodizner/
►Visit LCW at https://languageandculture.com/
Welcome to Coffee with Closers! On today's episode, we have Jeff Pieta, CEO of AIS Inc., a man who dropped out of college and rose from working-class roots to become a successful entrepreneur.
We'll talk with Jeff about his entrepreneurial journey from how he founded AIS and managed to build a strong executive team despite limited resources to how he built and successfully exited Shiftgig.
Jeff has plenty of insight into the importance of innovation for driving progress in business, managing investor expectations when growing a business, and getting talented people when money is tight.
We’ll also learn about servant leadership, leader vs. manager roles in business, company culture, productivity hacks, and what motivates him to keep learning and growing.
Tune in for an engaging conversation with our guest as he shares valuable insights on creating success through hard work.
Enjoy!
►Find Jeff Pieta on LinkedIn https://www.linkedin.com/in/jeffpieta/
►Visit AIS at https://www.aislabs.com/
In this episode of Coffee With Closers we’re having a chat with Amanda Holmes. She’s the CEO of Chet Holmes International, the daughter of late sales guru Chet Holmes, and she’s ready to share her insights with you.
During our conversation, Amanda dives deep into the concept of a core story and how to leverage market data to educate and persuade your buyers. She also shares Chet's famous Dream 100 concept, which is all about finding the best buyers for your company. ClickFunnels grew from $0 to $100 million in sales using this revolutionary strategy.
Amanda will also talk about Chet Holmes' book The Ultimate Sales Machine. Find out why she was inspired by her father's work, what motivated her to take over his business at only 26 years old, and how she quickly turned it around into exponential growth.
Don't miss this chance to learn from Amanda and gain actionable steps on how you can better identify and target your dream customers!
►Find Amanda Holmes on LinkedIn https://www.linkedin.com/in/amandajholmes/
►Visit Chet Holmes International at https://chetholmes.com/
►Get your copy of The Ultimate Sales Machine (Updated and Revised) https://www.ultimatesalesmachine.com/book-1a?affiliate_id=3981990
One of the coolest things about entrepreneurship is watching people grow. It doesn’t matter who you are and what skills you have. Go out and do it. You will learn along the way.
Today’s guest for Coffee with Closers is a living embodiment of those words. He grew up hearing that he was useless, dropped out of college, but ended up becoming a Co-Founder and President of a super successful business. Today, his company generates $11 million in sales with about 25-30 employees. His only regret is not starting the company when he was 18. He did it at 21.
Meet Patrick Tannous, President & Co-founder of @TiestaTea Company - a tea brand that’s on a mission to make loose-leaf tea understandable, accessible and affordable. Tiesta Tea is sourcing over 150 ingredients from across the globe and blending them into loose-leaf teas and herbal beverages.
During our conversation, Patrick shares his success story from humble beginnings to what he and his business partner have today.
Tune in to learn how to stick to your path, work for the goal, deal with multiple failures, and cultivate the right mindset in the process.
Coming up:
►How to become an expert in sales in less than a month;
►How to cultivate the right mindset to become an entrepreneur;
►Why it is best to start your business as early as possible;
►How the community and mastermind groups can help you grow as an entrepreneur;
►Why marketing is essential for effective sales;
Enjoy! -------------------------------------------------------------------------------------------------------------------------------
►Find Patrick Tannous on LinkedIn https://www.linkedin.com/in/patrick-t...
►Visit Tiesta Tea at https://tiestatea.com/
It's no secret that it takes guts to be an entrepreneur. You have to be willing to take on new challenges and have a high risk tolerance if you're going to make it. Today’s guest for Coffee with Closers is a great example of someone who was able to identify opportunities when they presented themselves, regardless of how risky they may have seemed.
Meet Nate Guggia, Co-Founder & Head of Brand at Before You Apply. Nate has extensive experience in employee branding and talent acquisition. He is a seasoned entrepreneur with success stories in multiple companies he's founded or been involved in. His passion for cracking the employee branding code shines through his work, giving him an edge in this field.
During our conversation, Nate will provide us with insightful tips on how entrepreneurs can use employee branding effectively and strategically in order to attract top-tier talent for their teams. So don't miss out on this opportunity – join us as we discuss these important topics with Nate Guggia!
Coming up:
►Employer branding: why is it important for a business to attract talent?
►What information job seekers need before they apply to work for you?
►How can recruiting be productive and whan makes it unproductive?
►What information should you include on your website in order to attract job seekers?
►What things do job seekers care about that companies often overlook?
Enjoy the episode!
►Find Nate Guggia on LinkedIn https://www.linkedin.com/in/nateguggia/
►Visit Before You Apply at https://beforeyouapply.com/
Small daily habits. Why are they so crucial for entrepreneurs?
Life is shaped by our consistent actions. It is important to choose the right habits and to discipline yourself enough to establish them.
Meet Trent Dyrsmid - serial entrepreneur, CEO & founder of Flowster.app, passionate content creator, and a true expert when it comes to creating scalable business processes.
Trent has always been one to develop systems and habits to try and make sure that he's doing the little things each and every day that will help him succeed in the future.
In this episode of Coffee with Closers, he talks about his approach to developing good habits that will help you advance in your career.
He also shares practical strategies that he used to get momentum for building his companies.
►How can you develop good habits in order to advance in your career?
►What can you do to get momentum when building a company?
►How do you break free from working in the business and start working on the business?
►What is the SDA mindset and how can it help you succeed as an entrepreneur?
►How can you become a successful CEO by forming a productive daily routine?
Don't miss this episode!
►Explore FREE checklists by Flowster: https://in.flowster.app/marketplace
►Find Trent Dyrsmid on LinkedIn https://www.linkedin.com/in/trentdyrsmid/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
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Today on Coffee with Closers, I’m joined by @David Brier – founder of @DBD International, an accomplished author, entrepreneur, and branding expert who is about to break LinkedIn with his massive ever-growing audience.
David has worked with some of the biggest brands in the world and knows what it takes to create a successful branding strategy.
In this episode, David shares his insights on how to make your customers feel appreciated and special, cementing relationships that will keep them coming back for more.
We'll be discussing everything from creating a unique brand identity to developing a successful marketing campaign.
➤How do you create loyalty in your customers?
➤How do you build and leverage your brand as an organization?
➤How can you build a strong personal brand?
➤How can you build a LinkedIn audience and produce great content consistently?
Don't miss this episode of Coffee with Closers!
►Find David Brier on LinkedIn https://www.linkedin.com/in/davidbrier/
►Visit DBD International at https://www.risingabovethenoise.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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If you enjoyed this video, please share it.
What’s the difference between an owner-funded and an investor-funded company?
In a privately owned business, when sales are down, the owners have the freedom to keep things as they are. If they are okay with it, everyone else is too.
In an investment-owned business, it’s more intentional. When sales are down, everyone becomes concerned because they have certain expectations from outside.
I want you to meet @Damon Pistulka - a mergers & acquisitions expert, host of multiple YouTube shows, and Co-Founder & Managing Director of @Exit Your Way - an organization helping owners and their teams build successful business exits.
In this episode of Coffee with Closers, we’re going to talk about:
➤The different approaches to running a private-funded and investor-funded business;
➤Effective strategies on how to increase the company value;
➤Valid arguments for convincing manufacturing founders to adopt digital marketing;
➤Doing business with digital natives as digital immigrants, and more!
Tune in!
Today’s guest for Coffee with Closers had just sold her house in order to finance her business in the event industry. It was a big move, but she was confident that it would pay off. And then, one year later, covid hit.
The business ground to a halt as people stopped hosting events and traveling. It was a tough time, but she refused to give up. She worked tirelessly to find new ways to market and attract customers.
And finally, after months of hard work, things started picking up again. The company is doing better than ever before, thanks to her resilience and determination.
Meet Valentina Fonseca Krug - the founder and lead designer of Lola Valentina, a company specializing in upscale tabletop décor.
During this episode, she shares her insights and valuable lessons on:
➤How to run a business during a major crisis; ➤What it's like to be an entrepreneur in the creative space;
➤What are the challenges of running a creative business;
➤What are the best ways to grow the necessary skills as a leader, and more!
Tune in for our conversation.
How do you retain good people in your team? It’s always a battle. And it’s a battle for any company, not just a growing one. Free lunches, unlimited vacations, massages, and ping-pong tables are insufficient to keep the company culture going.
Perks are great, but at the end of the day, people make their career choices on a lot more meaningful things.
Today’s guest for Coffee with Closers has a lot to share about building fast-growing companies and preparing successful exit strategies. As someone who experienced rapid growth from 30 to 1000 employees over a period of 3 years, he learned quite a few valuable lessons.
Meet Jordan Linville - founding Partner at Zeal, and a seasoned entrepreneur who has successfully built several companies, including one that went public on the NASDAQ. Before founding Zeal, he led North American sales at PubMatic where his team’s revenue grew by double-digit percentages each year and was frequently awarded "Best Places to Work."
He also founded Buzz Referrals as part of the Techstars accelerator program, making numerous investments along the way and operating his own portfolio of multi-family real estate properties
Coming up in this episode:
How to create and maintain positive company culture
How to leverage acquisition as a growth strategy
How to prepare for an exit as a business owner, and more.
Tune in!
Here's a great business lesson from today’s guest for Coffee with Closers.
Be humble.
Don’t be afraid to surround yourself with people who know more than you do about every aspect of your business – better product managers, marketers, R&D managers, engineers, and everybody else.
Being aware of your limitations is the key to success. This principle still drives him after 20 years in entrepreneurship and 12 years in sales and marketing.
Meet Ran Oelgiesser – co-founder and CEO of RightBound. He is a serial entrepreneur with an engineering background who had his first company acquired by Microsoft.
For most of his career, Ran's been leading go-to-market strategy for startups and building sales and marketing teams.
Coming up in this episode:
►What mindset do you need to cultivate when building a new business?
►From a leadership perspective, how do you make your vision a reality?
►How can an organization develop a high-performance culture?
►Is it necessary for companies to adopt new technology, especially if they are resistant to change?
Enjoy!
Early entrepreneurs often underestimate the importance of understanding both the craft and the business side of things. For example, they might enjoy doing PR, but they don’t know how to run a PR agency. That small gap is what differentiates an entrepreneur from a business leader.
Today’s guest for Coffee with Closers found herself facing similar challenges. She had to learn a lot in the process of building her own company, but everything turned out fantastic.
Meet Nicole Morgan – public relations, marketing & creative expert, and CEO at Resolute PR. She is also a board member of the Tulsa Ballet and serves as an advisor to several small business and entrepreneurial organizations, including 36 Degrees North, the Tulsa Regional Chamber Small Business Connection, and ACT Tulsa.
Coming up in this episode:
►What it takes to become a visionary leader rather than a doer in your organization;
►Why it’s important to have a hierarchy in the team and give authority to your employees;
►How to set up a remote team and keep operating when you are forced out of the office;
►Why culture and vision are extremely important for a growing organization, and more.
Tune in!
When did you have an idea for your first business? 🤔 Today’s guest for Coffee with Closers noticed there was a huge problem in the startup space while still in college. People needed software development, but they had no way of finding the right team, managing it, or holding it accountable. Guess what issue he's been solving successfully since then?
Meet Dawei Li – Co-founder & Outsourcing Strategist at Aloa. Dawei teaches business owners and startup founders how to effectively leverage their software teams. His mission is to create a future where anyone can innovate freely – not just big businesses but also small startups and non-technical founders.
Coming up in this episode:
►How to manage a remote software development team as a non-tech founder;
►How to assess the qualification level of the outsourced team;
►How to grow your leadership skills;
►How to find the most effective leadership style for your company.
Enjoy!
Being an entrepreneur doesn’t necessarily mean starting your own business. It’s about owning what’s in front of you. Today’s guest for Coffee with Closers strongly believes in it.
When you start taking that approach with your role, whether it’s a company that you’re working with or the company that you own, you learn to think about the business in a more wholesome way.
Meet Randy Frisch - Chief Evangelist for Content Experience and Co-founder & President of Uberflip. He’s the best-selling author and a host of Marketer’s Journey Podcast.
Stay tuned for our conversation with Randy where he shares practical advice for marketers to think beyond content creation and focus on the overall content experience.
Coming up:
►How do you build a successful team where everyone owns their roles?
►What are some helpful tips for creating and promoting your content?
►What are the three areas to focus on in content marketing for your organization?
►How has email marketing changed and how to use it to serve our customers better?
►How do you prove the ROI of your content experience?
Enjoy!
When we are faced with challenging life situations, we naturally seek help and good advice from a family member or close friend. But what if they have no experience with whatever we're going through? Today’s guest for Coffee with Closers solves this problem every single day.
Meet Derek Lundsten - President and CEO at LifeGuides, a transformative platform helping leaders empower their teams to feel at their best. Together with the team, he’s been taking peer support and mentorship to a whole different level and de-stigmatizing access to mental health services.
Derek is a thought leader and speaker on employee growth and engagement at the intersection of technology, innovation, and learning. He was an early seed investor in LifeGuides for $100,000 and has served smartly as Vice Chairman of the Board, as well as the key strategic advisor to the CEO.
Coming up in this episode:
►What are the challenges of building a three-sided marketplace?
►How has the pandemic changed the way people interact with businesses?
►Why is company culture paramount for every business and how can entrepreneurs be proactive about it?
►How can you make sure your employees feel valued and appreciated?
Enjoy!
Today’s guest for Coffee with Closers has a life story that everyone should hear. Born into a family of seven, he sold a gifted stamp collection to pay off high school so he could enroll in one of the world's best military academies in the world.
As he followed his heart and passion, the opportunity to succeed and diversify his career came one after another - from serving as a Lieutenant-Colonel in NATO forces to becoming Spokesman for the European Economic Communities at the United Nations. Today, he is a successful entrepreneur with a baggage of knowledge and experience unlike no other.
Meet Egide Thein – the founder and CEO of Truth Technologies, a risk compliance monitoring software solution, and Noah’s Ark Communities, a non-profit organization with the goal of providing living environments for individuals with autism and disabilities.
During our conversation, Egide shares lessons from his military days that have helped him build a successful business and an empowering non-profit organization.
►How to reach a compromise even between the most hostile parties with creative solutions.
►How to apply the fundamental military principles to grow a successful business.
►Why top-down decision-making model is not the best idea in today’s business environment.
►How to break into the market as a new product and create a category.
Enjoy the episode!
If you’re fulfilled, success is a given. My today’s guest for Coffee with Closers believes that you can do good and do well at the same time. They are not mutually exclusive. You don’t need to be apologetic about making money because if you’re not making money, you can’t survive as a business. And consequently, you won’t be able to serve others and work for your mission.
Likewise, if you treat the people in your business as individuals with worth, if you recognize their value, and if you care about them, your business will prosper. Meet Christan Hiscock – Co-Founder and CEO of Kardia, and the leader of 14 thriving companies. His mission is to bring more heart, kindness, compassion, and altruism into the business world.
Some of the lessons Christan shares in this episode:
►What is a heart-centered business and how to build one?
►How to identify the right people for your team
►How to successfully manage multiple different companies
►How to make the best decisions possible for your business
►How to encourage innovative thinking in your organization
Tune in!
Here’s the hard truth founders often don’t want to hear. Whatever you’re building isn’t cool enough to sustain without sales. If you don’t build your entire organization around sales, you’ll fail eventually.
My today’s guest for Coffee with Closers has provided sales training and consulting services to some of the world’s fastest-growing companies like Google, Slack, Tableau, DropBox… And all those companies eventually got sales reps even though many of them would pride themselves on having a product-led growth model.
Meet John Barrows, the CEO of JB Sales and author of the sales book for kids, I Want to be in Sales When I Grow Up. As an inside sales rep, he would make 400 cold calls a week to eventually become the VP of Sales at his first startup, which was later sold to Staples.
►Why is it important to start a business with a partner who has a different skill set than yours?
►What is the minimum viable structure for someone trying to build a sales team?
►How do you become a great sales leader and hire the right people for the organization?
►How do you approach prospecting as an account executive?
►How do you leverage content to create sales opportunities?
Enjoy!
Everybody has a story. And you either let that hold you back or propel you forward. Today’s guest for Coffee with Closers is living proof that no one has any excuse for why they can’t change their circumstances. You’ve got to take ownership and knock on every door. That’s exactly what he did back in the day.
Meet Collin Mitchell, a 4x founder passionate about Sales, Entrepreneurship, and Podcasting. Collin is the Co-Founder of Salescast and Host of Sales Transformation. He started with nothing but managed to grow his first business from 0 to 5M ARR in 26 months!
Tune in for this episode where Collin shares practical lessons on entrepreneurship, leadership, sales, productivity, personal development, and so much more.
Coming up:
►How to train the winner’s mindset and habits that will help you succeed;
►How to build high-performing sales teams and what personality traits really matter;
►How to leverage podcast as a revenue-driving channel;
►How to get more things done as a leader and business owner.
Enjoy!
►Find Collin Mitchell on LinkedIn https://www.linkedin.com/in/collincmitchell/
►Visit Salescast at https://www.salescast.co/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
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Here's a thought for you. The more successful your customers, the more advocacy you have, the easier it is to sell, and the lower is your acquisition cost. Today’s guest for Coffee with Closers believes that everything changes when your customers have power.
Meet Nick Mehta, the CEO of Gainsight – the leading customer success company. Since 2013, Nick has led the company through multiple rounds of funding, raising a total of $156 million. He grew the business from a handful of employees to over 1000 people working in seven offices around the world.
Stay tuned for my conversation with Nick where he shares practical advice on leveraging customer retention as a growth strategy for both SaaS and service companies.
Coming up:
►What it feels like when you create a new category on the market;
►Why you need to invest more in the customer experience;
►What lessons service companies can borrow from the SaaS industry;
►At what point you should consider getting the software to manage your customers;
►How to maintain a solid company culture as a leader.
Enjoy!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
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The biggest entrepreneurial struggles are internal. It's much more important to overcome your mental barrier to actually starting a business than to learn the basics about it.
Today’s guest for Coffee with Closers went from being the first employee in several businesses and leading engineering teams to starting his own company. And it grew to over 150 employees in just a year and a half! How did he do it? That’s what we’re going to talk about today.
Meet Karl Hughes, founder and CEO of Draft.dev - a technical content marketing agency that creates in-depth, high-quality content for startups that want to reach software developers.
We’re going to talk about building and scaling a content business, overcoming entrepreneurial hurdles, maximizing your time as a leader, and more.
►Why is it important to be hyper-focused on your niche as an agency?
►What are some practical ways business owners can think about operation efficiency?
►How can you remove yourself from the day-to-day tasks as a business owner?
►How do you develop a positive company culture in a rapidly growing team?
Enjoy!
►Find Karl Hughes on LinkedIn https://www.linkedin.com/in/karllhughes/
►Visit Draft.dev at https://draft.dev/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
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In general, developers are more interested in features and functionality, but today’s guest for Coffee with Closers approaches everything from a business perspective.
He believes that before you even start working on something, you need a core unshakeable understanding of your customer - what their challenges are, what their pain points are, and really what drives them. After all, the fundamentals of sales and marketing apply to everything.
Meet Ethan Drower, a software engineer turned entrepreneur who currently serves as the co-founder and Operating Partner of CiteMed - a service that has transformed the European Union Medical Device Regulation (EU MDR) process and made it more streamlined than ever.
“As developers, we love to create, we love to build,” says Ethan. “However, we tend to assume that the rest of the world values what we build as much as we do. The harsh reality is, that if you are not out there trying to sell your idea in its infancy, you’re wasting time and effort. You don’t really know until you get into the marketplace what your customers need.”
Coming up:
►Why is it important to create value-driven content for your sales and marketing?
►Why is branding essential for every type of product, even the smallest one?
►What are the best ways to promote your content and engage with your audience?
►When can you expect an ROI from content creation as a startup?
Enjoy the episode!
►Find Ethan Drower on LinkedIn https://www.linkedin.com/in/ethandrower/
►Visit CiteMed at https://www.citemedical.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
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You don’t have to be an outgoing extroverted person to become successful in sales. It’s not about the personality but about a set of skills everyone can master. And today’s guest for Coffee with Closers is THE person to teach you.
Meet Brian Bar – the founder and CEO of Victory Lap, a leading sales education company. He’s also a guest lecturer at Northwestern Kellogg School of Management on the topic of B2B sales.
Victory Lap Sales Bootcamp has graduated over a thousand students into sales roles at over 600 companies like G2 and Salesforce.
Stay tuned for our conversation where Brian shares practical ideas on sales development and leadership.
Coming up:
►How to help people build confidence and competence in their job role.
►How to narrow down the priorities as a CEO and get things done.
►How the SDR/ AE model is going to evolve and how to implement it in your organization.
►How to hire the right salespeople and set them up for success.
►How to tell whether someone has sales leadership potential.
Enjoy the episode!
►Find Brian Bar on LinkedIn https://www.linkedin.com/in/brianbar/
►Visit Victory Lap at https://victorylap.io/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
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►Follow OneIMS online:
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How do you go from Physics major to building one of the most popular ABM tools in the world? That’s an interesting story! Today’s guest for Coffee with Closers says he just followed his passion.
Meet Jon Miller, a marketing entrepreneur and thought leader. He is currently the CMO at Demandbase, the leading account-based marketing platform. Previously, Jon was the CEO and founder of Engagio (acquired by Demandbase) and was co-founder at Marketo, a leader in marketing automation. Jon is the author of numerous e-books and a frequent speaker at the leading marketing conferences.
“I really wanted to market the way I would want to be marketed to. I didn’t want salespeople cold calling me. I wanted to learn and get educated,”- says Jon.
Coming up:
►Lessons learned from running a company – from its infancy to going public.
►The importance of company culture for the team’s morale and motivation.
►The evolution of the buyer’s journey since the early 2000s.
►Approaching and leveraging account-based marketing.
►Tips for creating lots of quality content that educates the market, and more.
Enjoy the episode!
►Find Jon Miller on LinkedIn https://www.linkedin.com/in/jonmiller2/
►Visit Demandbase at https://www.demandbase.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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If you enjoyed this video, please share it.
►Subscribe to our channel here:
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►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
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How do you approach PPC in your organization? Today’s guest for Coffee with Closers knows everything about it.
Meet Frederick Vallaeys, a Silicon Valley entrepreneur, author, and leading influencer in PCC search marketing. As one of Google’s first 500 employees, Fred quickly established a reputation as a pioneer of PPC marketing as the company’s first AdWords evangelist.
Today, he is a co-founder and CEO of Optmyzr – a leading multi-award-winning PPC management software.
He distinguishes three key roles in PPC advertising - the PPC Doctor, the PPC Pilot, and the PPC Teacher.
To fully grasp these roles, it is important to understand the pilot's role in the plane. They only fly it for about 11 minutes per flight on average. Most of the time, their job is to be there in case something goes wrong and to make sure the inputs in the autopilot are correct.
The same applies to PPC. You have to be there and control the process. When you find out it’s broken, you become a PPC Doctor. When you bring into the machine learning a deep understanding of what impacts your business, you become a PPC teacher.
Coming up:
►What does it mean to be a product evangelist?
►How has the PPC industry changed over the last 15 years?
►Where can you leverage the power of AI and where will human input be necessary?
►Is there a minimum budget for a PPC campaign?
►How should marketers prepare to work without cookies?
Stay tuned for our conversation where Fred shares practical advice for marketers and senior leaders on how to use paid media effectively to drive new business.
►Find Frederick Vallaeys on LinkedIn https://www.linkedin.com/in/frederickvallaeys/
►Visit Optmyzr at https://www.optmyzr.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Subscribe to our channel here:
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►Listen to our podcast
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True entrepreneurs always have this itch to create. They just can’t stop. Today’s guest for Coffee with Closers took a long time off and even wrote a fiction book, but he eventually got back in the game because the market clearly needed his expertise.
Meet Joe Pulizzi, founder of The Tilt. He’s the best-selling author of 7 books including Content Inc. and Epic Content Marketing, which was named a must-read business book by Fortune Magazine.
Joe is best-known for his work in content marketing, first using the term in 2001, and then launching Content Marketing Institute, which he successfully exited in 2016. He also received the Lifetime Achievement Award” from the Content Council in 2014.
Stay tuned for our conversation where Joe shares practical advice for entrepreneurs and business leaders on how to run a content-driven marketing machine that acquires customers at scale.
Coming up:
►Why it might be a good idea to start a business in difficult times?
►How to build a content mission in an organization?
►What’s the content tilt and how to differentiate yourself as an organization?
►What are some common mistakes entrepreneurs make when it comes to developing content strategy?
Enjoy the episode!
►Find Joe Pulizzi on LinkedIn https://www.linkedin.com/in/joepulizzi/
►Visit The Tilt at https://www.thetilt.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
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It’s extremely important to have technology that enables sales teams to do more and help their customers better. Today’s guest for Coffee with Closers explains how companies can increase the effectiveness of their existing go-to-market programs and improve their client relationships.
Meet Kris Rudeegraap, co-founder and CEO of Sendoso - the leading platform for sending direct mail and corporate gifts. During our conversation, Chris is sharing some practical advice for sales leaders and marketers on how to leverage gifts and direct mail as a way to increase engagement and response rates for your sales and marketing.
Coming up:
►How integrate gifts into your marketing strategy?
►Why is it difficult to copycat a well-executed business?
►How to utilize your previous experience to succeed at present?
►What mistakes to avoid as a leader and entrepreneur?
►How to build a culture every employee will buy-in and follow?
Enjoy the episode!
►Find Kris Rudeegraap on LinkedIn https://www.linkedin.com/in/rudeegraap/
►VIsit Sendoso at https://sendoso.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
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►Listen to our podcast
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►Visit our website here:
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There's still a place for prospecting in every business, but with the development of technology, it’s become harder and harder to get in front of our potential customers.
Today’s guest for Coffee with Closers says it’s going to be more important in the future to nurture the leads versus putting new leads in the funnel.
Why? That’s what we’re going to talk about in this episode.
Meet Joel Stevenson, the CEO of Yesware – software that helps professionals communicate efficiently and authentically by integrating a powerful set of tools right inside your email inbox. Before that, Joel was the GM and founder of Wayfair'’s B2B division, which he grew to several hundred million dollars.
Tune in to hear Joel's practical advice for entrepreneurs and business leaders about sales enablement, prospecting, leadership, and more.
Coming up:
►How has the sales enablement sector evolved over the last decade?
►How have overall sales changed during the pandemic?
►Why is cold outreach not so effective now?
►What is it like to take over as CEO of an already existing business?
►How can automation help you run your business more efficiently?
Enjoy the episode!
►Find Joel Stevenson on LinkedIn https://www.linkedin.com/in/joelstevensongm/
►Yesware at https://www.yesware.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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Imagine what it might feel like to become a part of great success at IBM a few years after college, make your first 1$ million at the age of 28, turn down an offer from Steve Jobs to go on and build your own business.
This has actually happened. It’s the real-life story of today’s guest for Coffee with Closers.
Meet Anthony LaPine, a Silicon Valley veteran. He was the leading contributor to the invention of the first disk drive at IBM and later launched his own disk drive company LTC, which was acquired by Kyocera.
Later on, Anthony went on to take public his second company DataLink on NASDAQ. Currently, he is a Chairman at HipLink – the software that empowers organizations with a reliable, complete communication platform that instantly delivers messages and alerts to phones.
“I often talk about managing in 4 directions,” says Anthony. “You manage your subordinates, you manage your peers, you manage your bosses, but most importantly, you manage yourself. The ultimate source of what you bring into management is who you are.”
Tune in for our conversation where Anthony talks about his journey in business and his impact on the development of technology. He also shares his wisdom on entrepreneurship, leadership, management, and personal growth.
Enjoy the episode!
►Find Anthony LaPine on LinkedIn https://www.linkedin.com/in/anthonylapine/
►Visit HipLink at https://hiplink.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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We know it’s important to listen to our customers. But are we really paying enough attention? Today’s guest for Coffee with Closers believes that getting in front of your customers and having real conversations can bring you immense value.
Meet Sam Beiler - the CEO of Boostpoint where he drives the mission to help our organizations build stronger brands by attracting better talent.
“As founders, we have all these assumptions about what the market needs, and we typically jump in and experiment with some of them,” says Sam. “But we’ve got to be willing to listen to how people respond and only then make decisions based on the actual data rather than our gut instinct.”
Stay tuned for our conversation with Sam where he shares practical advice for entrepreneurs and business leaders on marketing, sales, strategic decision making, teamwork, and customer success.
Coming up:
►Why is it important to listen to your customers, especially in the startup phase?
►How to go about making strategic decisions in your organization?
►What can you do as a founder to build a great team?
►Why is it important to constantly be learning new things?
Enjoy the episode!
►Find Sam Beiler on LinkedIn https://www.linkedin.com/in/sam-beiler/
►Visit Boostpoint at https://boostpoint.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
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If you are in love with your product, you will never be able to build a category. Categories are about problems, not about products. Today’s guest for Coffee with Closers is convinced that if you want to create one, you’ve got to fall in love with the problem, not the product.
Meet Sangram Vajre - a WSJ and USA Today best-selling author, keynote speaker, and co-founder of Terminus – an ABM platform for B2B marketers. Sangram is an expert in developing the go-to-market strategy and creating a category to dominate the marketplace.
Stay tuned for our conversation where Sangram shares practical advice for B2B markets on how to build a very strong and successful brand.
Coming up:
►What do marketers need to know about go-to-market strategy?
►Where to find the fine balance between acquiring customers, building brand awareness, and capturing the existing demand?
►How to get away from the trap of trying everything to immediate ROI?
►How to make sure your content is not created in vain and that it’s actually going to be consumed?
Enjoy the episode!
►Find Sangram Vajre on LinkedIn https://www.linkedin.com/in/sangramvajre/
►Visit Terminus at https://terminus.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
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►Listen to our podcast
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Buying in the B2B space was already hard enough when we could be face-to-face. And it became even more difficult when the pandemic hit. Today’s guest for Coffee with Closers is convinced that as B2B sellers and marketers, we need to consider our buyers more and do everything possible to make things easier for them.
Meet Josh Fedie, CEO & Founder of SalesReach.io, a SaaS-based buyer enablement portal to meet the demands of the modern sales professional in small, medium, and enterprise organizations. He is also the host of The Founders Mentality, a vlog/podcast recorded as a resource for other founders and would-be founders to gain the collective knowledge of some fascinating ideas.
During our conversation, Josh shared practical advice on how to engage buyers better and make the buying journey enjoyable - from marketing interaction to customer success.
Coming up:
►How has the B2B sales changed and what is the role of buyer enablement in that process?
►How has the pandemic influenced the sales cycle?
►Why is digital communication more important than ever?
►How to use sales enablement tools for an effective outreach?
Tune in!
►Find Joshua Fedie on LinkedIn https://www.linkedin.com/in/joshfedie/
►Visit SalesReach.io at https://www.salesreach.io/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
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How many Hubspot Academy certifications did you take? Personally, I’ve been on that journey too many times to remember the actual numbers. It’s impressive how a company can build an amazing brand by putting out a tremendous amount of value for free (and getting top dollar in ROI in return).
My guest for today’s episode of Coffee with Closers is the man who actually created Hubspot Academy - from idea to execution. Meet Mark Kilens, the VP of Content and Community at Drift where he leads the content, creative, and events teams. Prior to joining Drift, he served as VP of Marketing and founder of HubSpot Academy.
“To build an enduring brand or a great community, you need to have values and principles,” says Mark. “You need to have the sense of ownership, belonging, accountability, and self-identification that you can use to identify with this larger group of people.”
Stay tuned for our conversation with Mark where he shares insights about brand building and breaks down the value of conversational marketing for a business.
Coming up:
►How to create demand for different product categories?
►Why is it important to have a people-centric approach if you want to build something great?
►What is conversational marketing and how to use it to create a better customer experience?
►What do marketers need to be focused on these days?
►Is the MQL dead and how to reinvent your website so it is more appealing to the customers?
Enjoy!
►Find Mark Kilens on LinkedIn https://www.linkedin.com/in/markkilens/
►Visit Drift at https://www.drift.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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We see this all the time with product founders. They think they finally have built a great product that will sell itself, and that people will come and find them. It may be true with consumer companies but certainly not true with enterprises. The product does not sell itself, no matter how good it is. You have to market it.
Today’s guest for Coffee with Closers is Max Rudman - the founder and CEO of Prodly. Max is an entrepreneur driven by the passion to create new products with a track record of success in Enterprise Software. In the past, he founded SteelBrick, which was acquired by Salesforce in 2016.
Stay tuned for our conversation with Max where he shares some practical advice for entrepreneurs on how to build and successfully exit a company.
Coming up:
►How can entrepreneurs expand beyond their core competencies to fill in all the functions as they are starting a company?
►Why is it important for a business to hire great people and fully trust them?
►What mistakes to avoid when building a product company?
►Should you raise capital from outside or self-fund everything?
►How to be more productive as an entrepreneur?
Enjoy!
►Find Max Rudman on LinkedIn https://www.linkedin.com/in/maxrudman/
►Visit Prodly at https://prodly.co/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
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The big issue in every small business is time – time to learn new things, time to implement technology… There’s always not enough TIME and depending on how you use it, you can either make or break your business. Today’s guest for Coffee with Closers found a way to give more of it to agency owners.
Meet Shaun Clark – king of finding all the right ideas in the process. Shaun is the co-founder and CEO of HighLevel – a software solution that empowers agencies to grow and scale. Stay tuned for our conversation with Shaun where he shares some practical advice for how to build a company without taking any outside funding and how to scale it with little to no advertising spending.
Today, we'll discuss:
►Should you implement all the features customers want or stay concise with your software?
►How to get a significant market share in a relatively short time?
►What do agencies do wrong that won’t let them grow?
►How to scale an agency without increasing the complexity of your business?
Enjoy!
►Find Shaun Clark on LinkedIn at https://www.linkedin.com/in/shaunclarkhighlevel/
►Visit HighLevel at https://www.gohighlevel.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
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Change is always going to be there and things will always evolve. This is true both in sales and in life in general. So it’s important for sellers to be open to change, to be willing to fail, struggle, and learn from all the uncertainty. This is one of many valuable insights from my today’s guest for Coffee with Closers!
Meet Kevin Clark, SVP of Sales at Synup – a software company that lets businesses manage their local digital presence. Kevin is an experienced sales leader with demonstrated success selling SAAS/martech/adtech to Enterprise, Agency & the SMB space.
He’s been in SaaS and martech space for 15 years now and he’s also been a part of two successful exits. Tune in for our conversation!
Coming up:
►How did sales change over the last decade and where is it heading?
►How can automation help sales leaders do a better job?
►How to leverage the existing technology and still make sure that the sales role is humanized?
►What are the attributes of a successful sales leader and top-performing sales reps?
►How to train yourself to develop a growth mindset?
Enjoy!
►Find Kevin Clark on LinkedIn at https://www.linkedin.com/in/%F0%9F%A7%A0-kevin-r-clark-2719674/
►Visit Synup at https://www.synup.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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Before you go change the world you’ve got to change your world first. That is the rule our today’s guest for Coffee with Closers lives by. Meet Bridger Pennington, the man who is not just a dreamer but a doer.
Bridger is a founder of three investment funds that have done over 317 deals in the last three and a half years. He has started helping others to launch their own funds through Investment Fund Secrets – an online program with over 4 thousand students.
“There’s never been a better time in history to start a business, to scale, to make a lot of money, and a lot of impact on the world,” says Bridger.
Stay tuned for our conversation where he shares some practical advice for entrepreneurs and business leaders on the importance of having a fund, as well as on how to leverage funds to raise capital for your business ventures.
Coming up:
►What is a fund and how to make money on it?
►How to transform hardship into opportunity?
►How to make sure your team gets things done?
►How to strategize and plan your content?
This and so much more in today’s episode. Enjoy!
►Find Bridger Pennington on LinkedIn at https://www.linkedin.com/in/bridger-pennington-670035127/
►Visit Investment Fund Secrets at https://home.investmentfundsecrets.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
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In this episode of Coffee with Closers, you’ll learn that you can’t solely focus on lead generation as if it’s the only thing that matters. There are a lot of things that go on before lead generation and there’s a whole bunch of things that go post lead generation. All of them are important if you want to get that revenue. Today’s guest says, focusing on the demand gen makes a bit more sense because it’s literally translating into ROI.
Meet Dan Tabaran, CMO at N. Rich, a demand generation-oriented marketing expert focused on maximizing performance and revenue, and as he calls himself, an octopus marketer. With extensive experience in influencing business development and driving commercial initiatives, Dan has helped build businesses from the ground up and increase their value up to half a billion dollars.
Coming up:
• What is article marketing and how does it work?
• How is article advertising different from other kinds of digital advertising?
• How is lead generation different from demand generation?
What are some specific demand gen strategies that are working really well?
• Do you need to gate your content? And how to go about the fill-in forms?
This and so much more in today’s episode. Enjoy!
►Find Dan Tabaran on LinkedIn at https://www.linkedin.com/in/dantabaran/
►Visit N.Rich at https://n.rich/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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When the clients pause working with you during tough times like a pandemic, you can get all stressed out and desperately try to figure out how to stay afloat. Or you can take a step back and look at the bigger picture. Maybe you’ll find another opportunity in what seems like a failure.
Our today’s guest on Coffee with Closers found himself in this situation, and his response was to help his customers as best as he could. The team launched a series of webinars to educate their clients, prospects, and anyone interested to listen on navigating the Covid-19 economy. Suffice it to say that it proved very successful.
Meet Tom DuFore, CEO of Big Sky Franchise Team - an organization that helps business owners expand their companies nationally and internationally. In this interview, Tom gives away his insights from this incredible pivot and shares a bit of his personal journey as an entrepreneur.
Coming up: • How to support your clients through difficult times?
• What are some common themes entrepreneurs worry about?
• How are franchises changing and what trends are emerging in this field?
• What are some boxes the businesses need to check to qualify for franchising their business?
• How to document and systematize your processes as a business?
Enjoy the episode!
►Find Tom DuFore on LinkedIn https://www.linkedin.com/in/tomdufore/
►Visit Big Sky Franchise Team at https://bigskyfranchiseteam.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
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Here’s a quick bit of wisdom from today’s guest for Coffee with Closers. You can work on a product, customer success, and operations as much as you want, but you’ve got to be able to find your customers. No customers, no business. And don’t stress too much about every little detail. No one knows what the end product or the end solution looks like except for yourself.
Meet Jay Desai, founder and CEO of Swpely – a tool for saving and sharing content or, as Jay describes it, a Pinterest for business people. Jay has extensive experience in growth marketing, and in this conversation, he’s going to share some practical advice for marketers and sales leaders on how to reach their target customers in the most efficient way possible.
Coming up:
• In what ways is offering a free product different from using a freemium model?
• What are the benefits of a waitlist in SaaS?
• Why is it important to lean on your internal understanding of marketing rather than following the external playbook?
• What are some lessons that service companies can learn from SaaS?
• What is growth hacking and how to approach it as a marketer?
• How to measure success from the efforts that aren’t directly tied to ROI?
Enjoy the episode!
►Find Jay Desai on LinkedIn https://www.linkedin.com/in/jayanishdesai/
►Visit Swpely at https://www.swpely.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
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Twitter: https://twitter.com/oneims?lang=en
What do most people do when they fail in business miserably? They go back and get a job. Today’s guest for Coffee with Closers failed miserably and tried again. Meet Marty Metro, founder, and CEO of UsedCardboardBoxes.
In 2002, he started a chain of eco-friendly retail stores to buy and sell used moving boxes in Los Angeles. He had a dream of a national franchise but his attempt was premature, undercapitalized, and full of logistic flaws.
After 3 long years without an income, Marty was forced to cease all the operations. This left him and his wife with not just an empty bank account but $300 000 of personal debt. He’s here to share how he turned that failure into a multi-million dollar profitable business today.
Coming up:
• What lessons did he learn from his failure?
• What changes does the business have to put in place to make a profit?
• Why should businesses pay close attention to their numbers?
• How technology can help you make systems and processes more efficient?
• What’s the best approach to marketing and advertising for a growing business?
Enjoy the episode!
►Find Marty Metro on LinkedIn
https://www.linkedin.com/in/marty-metro-a5527/
►Visit UsedCardboardBoxes at https://www.usedcardboardboxes.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
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Twitter: https://twitter.com/oneims?lang=en
What makes a great leader? Today’s guest for Coffee with Closers says, great leaders are curious and their curiosity is also directed towards themselves. You can set a culture but your culture should be the challenger culture at all times. If you hire diverse great people, you have to listen to them and let them affect you.
Meet Dave MacLeod, the best-selling author of Scaling Conversations and a CEO and a co-founder of ThoughtExchange – an enterprise discussion management platform. Dave is an entrepreneur, a facilitator, an educator, and a communication expert.
In this interview, he shares practical insights on how leaders can help everyone in an organization access their full potential and ultimately scale communication.
Coming up:
• Why scaling should not be your top priority when starting a company?
• Why thinking small can be useful when building a business?
• Where entrepreneurs and business leaders are failing in the area of communication?
• How can leadership bias affect the quality of communication in an organization?
• What can you do to be a great leader and how to facilitate the process of sharing ideas in your team?
Tune in for the episode for more tips on being an effective leader and lessons on founding a great digital company.
►Dave MacLeod on LinkedIn https://www.linkedin.com/in/dave-macleod-te/
►Visit ThoughtExchange at https://www.thoughtexchange.com/
►Grab your copy of Scaling Conversations at https://www.thoughtexchange.com/scaling-conversations/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
Are there any channels marketers need to invest their time in that are guaranteed to drive awareness and demand for your prospective customers?
The answer of today’s guest for Coffee with Closers is a hard no because every step we take as marketers ultimately depends on the audience. At the end of the day, everybody is fighting for people’s attention, and it’s important to stay dynamic and proactive in order to win it.
Meet Vlad Zhovtenko, a successful entrepreneur and marketing powerhouse. Vlad started with digital marketing in 2000, built three companies, and now he is a co-founder and CEO of his fourth business RedTrack - an ad tracking and conversion attribution company.
In this episode, Vlad is sharing the lessons he learned from building multiple companies, reflecting on the digital marketing past, and giving some valuable tips on its future.
• How has marketing changed over the last two decades?
• What do you need to have in order to become a pioneer of some industry?
• Why is it important to stay focused on your core product?
• How effective can precision marketing be in B2B?
• How marketers will have to evolve their strategy for the future?
Enjoy!
►Find Vlad Zhovtenko on LinkedIn https://www.linkedin.com/in/zhovtenko/
►Visit RedTrack at https://redtrack.io/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
Being a great leader means being able to understand every little detail in every process that goes on in the organization. However, understanding the detail is different from being involved in every detail. Today’s guest on Coffee with Closers recommends putting the job of a leader in three buckets: the first is hiring/coaching/firing, the second is designing tools and processes for the team, and the third one is orchestrating and making sure that the work is dispatched to the right people.
Meet Nicolas Vandenberghe, the founder, and CEO of Chili Piper, leading software in Meeting Lifecycle Automation, and of KosmoTime, the Calendar app to keep you on Task. Nicolas started selling newspapers in the streets of Paris in high school and ended up becoming a serial entrepreneur. Before starting his three new ventures, he founded and sold three tech companies. Nicolas is also an aficionado of neuroscience and how people buy and sell things.
In this episode, we’re talking about leadership in fast-growing organizations, uncovering the secrets of becoming a top performer in sales, and learning to implement some principles from neuroeconomics into critical business processes.
Coming up:
• What are some foundational things people should know about making purchase decisions?
• How to get deeper into the personal needs of a prospect?
• How to step away from working in the business and start working on the business?
• How to stay productive and scale your time?
Stay tuned for our conversation with Nicolas for practical advice for entrepreneurs and business leaders on productivity and sales leadership.
►Find Nicolas Vandenberghe on LinkedIn https://www.linkedin.com/in/nvandenberghe/
►Visit Chili Piper at https://www.chilipiper.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
If you are the first in an industry, there's a good chance you won't succeed. But if you are really passionate about your idea and willing to put in the work, success will come. Today’s guest on Coffee with Closers is a great example of it.
Meet Genevieve Thiers - a disruptor, entrepreneur, speaker, investor, activist, and mother. Her company Sittercity.com is the first company in America to provide caregiver services online. Genevieve is a founder in tech and has invested in over 10 women-in-tech companies. She is dedicated to fixing the imbalance of women in tech.
Stay tuned for our conversation with Genevieve where she shares some of her experience building her first company as well as investing in other women-founded tech-enabled businesses.
• How to find a balance when building a two-sided marketplace?
• What are the challenges of inventing the new service category in the market?
• How to find motivation as an entrepreneur to go after your dream?
• What are the commonalities between women entrepreneurs whose businesses take off?
• Why balance may be a sensitive point for women and what we can do as a society to help?
Enjoy the episode!
►Find Genevieve Thiers on LinkedIn https://www.linkedin.com/in/genevievethiers/
►Visit Sittercity at https://www.sittercity.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
Today’s guest on Coffee with Closers is the best-selling author of multiple books, including “Thriving at Work”, keynote speaker, consultant, and coach. Meet Gina DeLapa – the owner and President of Thriving Cultures – a company that specializes in helping organizations develop a strong culture. She is an expert in all things company culture and leadership development.
“A great leader is always one level up. If you want your people to be pretty good, you’ve got to be excellent. And if you want them to be excellent, you’ve got to be exemplary. Give them something to aspire to,” says Gina.
Stay tuned for some practical insights on how to grow as a leader and how to create a strong company culture.
Coming up:
• What’s the distinction between the manager and the leader?
• What part does leadership play in creating a culture?
• How to improve your leadership skills?
• How to be more empathetic and show more kindness as a leader?
• How to stay more productive as a leader?
Enjoy the episode!
►Find Gina DeLapa on LinkedIn https://www.linkedin.com/in/ginadelapa/
►Grab your copy of “Thriving at Work” at https://www.amazon.com/Thriving-Work-Mark-Confidence-Drama-ebook/dp/B07D85S9XS
►More resources on leadership and company culture at https://www.ginadelapa.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
Many organizations fail at strategizing because they treat strategy as an internal PR exercise. That’s the wrong way to go about it. Your strategy is not about making everyone happy. It’s about focusing on the right thing again and again. Today’s guest for Coffee with Closers knows everything about it.
Meet Chaz Thorne, Partner and Competitive Strategist at OnePagePlans. Chaz has over two decades of experience building companies in various industries. He’s an award-winning filmmaker whose films have been screened at the Toronto International Film Festival, bestselling author, and 7X business founder.
“Strategy is very simple at its core. It is about making choices. And complication is one of the reasons why most strategic plans do not work,” - says Chaz.
Tune in to our conversation, where we talk about the importance of strategic planning and give some practical advice on how to execute the plans to achieve corporate objectives.
Coming up:
• How to leverage strategic planning to make better business decisions?
• How to go about executing the strategy so that it brings results?
• How to choose the right methodology for your organization?
• How to get a vision across to the team, especially in a big organization?
Enjoy the episode!
►Find Chaz Thorne on LinkedIn https://www.linkedin.com/in/chazthorne/
►Visit OnePagePlans at https://www.onepageplans.ca/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
As an entrepreneur, you shouldn’t be afraid of change. There’s an opportunity that comes from it. But as a leader, it’s important to stay mindful of all the challenges that accompany this change, especially if it is happening all the time.
Today’s guest for Coffee with Closers believes that people need to be able to have real, candid conversations with each other in a fast-growing environment because wherever there is constant change, there is friction.
Meet Adam Birnbaum, an experienced operator and entrepreneurial leader in the B2B SaaS and tech space. He currently serves and the CEO of Buildout, the commercial real estate software used by top companies to power their marketing and brokerage operations.
Adam earned his MBA from the Wharton School of Business and has a B.S. from Northwestern University. He is a disruptive technology enthusiast, personal development aficionado, marathon runner, and an avid musician.
Coming up:
-
How can leaders maintain a positive culture as the organization grows?
-
How to preserve the culture during the leadership transfer?
-
What can an organization do to excel at operations?
-
How to stay productive and develop the winner mindset?
Stay tuned for my conversation with Adam, where he shares practical advice on building a strong company culture and obtaining operational excellence in the competitive marketplace.
►Find Adam Birnbaum on LinkedIn https://www.linkedin.com/in/adambirnbaum/
►Visit Buildout at https://www.buildout.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
There’s a lot of dynamics with a family business. Things change, and the next generation is not always willing to join the boat. Today’s guest for Coffee with Closers decided to take the legacy. Today, he is successfully growing a corporation in a third generation, and he has no plans to drop the ball.
Meet Derek Volk, the President & CEO of Volk Packaging Corporation. He also has an Amazon best-selling book called Chasing the Rabbit: A Dad’s Life Raising a Son on the Spectrum. Derek is really passionate about his company and its reputation in the world, as well as about the people that they employ and the customers they supply. He is dedicated to leading his family business into the fourth generation and beyond.
During our conversation, Derek shared some practical wisdom on acquiring and growing family business as well as best practices for balancing life, family, and business priorities.
Coming up:
• How does the leadership transition between generations influence the company culture?
• How to take your company to the next level and maintain consistent growth?
• Why is having the right team essential for the success of your business?
• What can you learn from your peers and fellow business owners?
• What are the challenges of running a big team?
• How to balance your role as a parent, spouse, and CEO of the company?
Stay tuned for our conversation!
►Find Derek Volk on LinkedIn https://www.linkedin.com/in/derekvolk/
►Visit Volk Packaging Corporation at http://www.volkboxes.com/
►Grab your copy of Chasing the Rabbit: A Dad’s Life Raising a Son on the Spectrum at:
https://www.amazon.com/Chasing-Rabbit-Dads-Raising-Spectrum-ebook/dp/B00XJREYJO
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
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Twitter: https://twitter.com/oneims?lang=en
Although company growth is influenced by many factors, today's guest on Coffee with Closers believes that the heart of everything is teamwork. People who continue to evolve and change see no ceiling, and so does the business they work on.
Meet Henry Schuck, the CEO of ZoomInfo. Henry built his first company DiscoverOrg from his college dorm and took it from zero to 380 million in annual recurring revenue. He went on to acquire many of his competitors including ZoomInfo and took the company public in the middle of a global pandemic.
“Think of a business as a person”, says Henry.
“As the CEO and founder of the business, you are responsible for listening and reacting to what the business is telling you. And when it is telling you that this person is not going to work out in this role, you’ve got to make a move.”
Stay tuned for our conversation with Henry where we are talking about leadership, the future of data privacy, building profitable fast-growing business, and the importance of teamwork.
Coming up:
• Why is choosing the right business model extremely important for business growth?
• Where data is headed? And what will those changes mean for digital marketers?
• What is the secret of succeeding in business in times of crisis?
• How to hire the right people? And how to help them achieve their full potential?
• How to avoid distractions and stay productive?
Enjoy! -------------------------------------------------------------------------------------------------------------------------------
►Find Henry Schuck on LinkedIn https://www.linkedin.com/in/hschuck/
►Visit ZoomInfo at https://www.zoominfo.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here: https://www.youtube.com/user/oneims
►Listen to our podcast https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here: https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
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Twitter: https://twitter.com/oneims?lang=en
Are there any channels marketers need to invest their time in that are guaranteed to drive awareness and demand for your prospective customers?
The answer of today’s guest for Coffee with Closers is a hard no because every step we take as marketers ultimately depends on the audience. At the end of the day, everybody is fighting for people’s attention, and it’s important to stay dynamic and proactive in order to win it.
Meet Vlad Zhovtenko, a successful entrepreneur and marketing powerhouse. Vlad started with digital marketing in 2000, built three companies, and now he is a co-founder and CEO of his fourth business RedTrack - an ad tracking and conversion attribution company.
In this episode, Vlad is sharing the lessons he learned from building multiple companies, reflecting on the digital marketing past, and giving some valuable tips on its future.
• How has marketing changed over the last two decades?
• What do you need to have in order to become a pioneer of some industry?
• Why is it important to stay focused on your core product?
• How effective can precision marketing be in B2B?
• How marketers will have to evolve their strategy for the future?
Enjoy!
►Find Vlad Zhovtenko on LinkedIn https://www.linkedin.com/in/zhovtenko/
►Visit RedTrack at https://redtrack.io/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
Being a great leader means being able to understand every little detail in every process that goes on in the organization. However, understanding the detail is different from being involved in every detail. Today’s guest on Coffee with Closers recommends putting the job of a leader in three buckets: the first is hiring/coaching/firing, the second is designing tools and processes for the team, and the third one is orchestrating and making sure that the work is dispatched to the right people.
Meet Nicolas Vandenberghe, the founder, and CEO of Chili Piper, leading software in Meeting Lifecycle Automation, and of KosmoTime, the Calendar app to keep you on Task. Nicolas started selling newspapers in the streets of Paris in high school and ended up becoming a serial entrepreneur. Before starting his three new ventures, he founded and sold three tech companies. Nicolas is also an aficionado of neuroscience and how people buy and sell things.
In this episode, we’re talking about leadership in fast-growing organizations, uncovering the secrets of becoming a top performer in sales, and learning to implement some principles from neuroeconomics into critical business processes.
Coming up:
• What are some foundational things people should know about making purchase decisions?
• How to get deeper into the personal needs of a prospect?
• How to step away from working in the business and start working on the business?
• How to stay productive and scale your time?
Stay tuned for our conversation with Nicolas for practical advice for entrepreneurs and business leaders on productivity and sales leadership.
►Find Nicolas Vandenberghe on LinkedIn https://www.linkedin.com/in/nvandenberghe/
►Visit Chili Piper at https://www.chilipiper.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
If you are the first in an industry, there's a good chance you won't succeed. But if you are really passionate about your idea and willing to put in the work, success will come. Today’s guest on Coffee with Closers is a great example of it.
Meet Genevieve Thiers - a disruptor, entrepreneur, speaker, investor, activist, and mother. Her company Sittercity.com is the first company in America to provide caregiver services online. Genevieve is a founder in tech and has invested in over 10 women-in-tech companies. She is dedicated to fixing the imbalance of women in tech.
Stay tuned for our conversation with Genevieve where she shares some of her experience building her first company as well as investing in other women-founded tech-enabled businesses.
• How to find a balance when building a two-sided marketplace?
• What are the challenges of inventing the new service category in the market?
• How to find motivation as an entrepreneur to go after your dream?
• What are the commonalities between women entrepreneurs whose businesses take off?
• Why balance may be a sensitive point for women and what we can do as a society to help?
Enjoy the episode!
►Find Genevieve Thiers on LinkedIn https://www.linkedin.com/in/genevievethiers/
►Visit Sittercity at https://www.sittercity.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
Twitter: https://twitter.com/oneims?lang=en
Today’s guest on Coffee with Closers is the best-selling author of multiple books, including “Thriving at Work”, keynote speaker, consultant, and coach. Meet Gina DeLapa – the owner and President of Thriving Cultures – a company that specializes in helping organizations develop a strong culture. She is an expert in all things company culture and leadership development.
“A great leader is always one level up. If you want your people to be pretty good, you’ve got to be excellent. And if you want them to be excellent, you’ve got to be exemplary. Give them something to aspire to,” says Gina.
Stay tuned for some practical insights on how to grow as a leader and how to create a strong company culture.
Coming up:
• What’s the distinction between the manager and the leader?
• What part does leadership play in creating a culture?
• How to improve your leadership skills?
• How to be more empathetic and show more kindness as a leader?
• How to stay more productive as a leader?
Enjoy the episode!
►Find Gina DeLapa on LinkedIn https://www.linkedin.com/in/ginadelapa/
►Grab your copy of “Thriving at Work” at https://www.amazon.com/Thriving-Work-Mark-Confidence-Drama-ebook/dp/B07D85S9XS
►More resources on leadership and company culture at https://www.ginadelapa.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
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Many organizations fail at strategizing because they treat strategy as an internal PR exercise. That’s the wrong way to go about it. Your strategy is not about making everyone happy. It’s about focusing on the right thing again and again. Today’s guest for Coffee with Closers knows everything about it.
Meet Chaz Thorne, Partner and Competitive Strategist at OnePagePlans. Chaz has over two decades of experience building companies in various industries. He’s an award-winning filmmaker whose films have been screened at the Toronto International Film Festival, bestselling author, and 7X business founder.
“Strategy is very simple at its core. It is about making choices. And complication is one of the reasons why most strategic plans do not work,” - says Chaz.
Tune in to our conversation, where we talk about the importance of strategic planning and give some practical advice on how to execute the plans to achieve corporate objectives. Coming up:
• How to leverage strategic planning to make better business decisions?
• How to go about executing the strategy so that it brings results?
• How to choose the right methodology for your organization?
• How to get a vision across to the team, especially in a big organization?
Enjoy the episode!
►Find Chaz Thorne on LinkedIn https://www.linkedin.com/in/chazthorne/
►Visit OnePagePlans at https://www.onepageplans.ca/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
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As an entrepreneur, you shouldn’t be afraid of change. There’s an opportunity that comes from it. But as a leader, it’s important to stay mindful of all the challenges that accompany this change, especially if it is happening all the time.
Today’s guest for Coffee with Closers believes that people need to be able to have real, candid conversations with each other in a fast-growing environment because wherever there is constant change, there is friction.
Meet Adam Birnbaum, an experienced operator and entrepreneurial leader in the B2B SaaS and tech space. He currently serves and the CEO of Buildout, the commercial real estate software used by top companies to power their marketing and brokerage operations.
Adam earned his MBA from the Wharton School of Business and has a B.S. from Northwestern University. He is a disruptive technology enthusiast, personal development aficionado, marathon runner, and an avid musician.
Coming up:
-
How can leaders maintain a positive culture as the organization grows?
-
How to preserve the culture during the leadership transfer?
-
What can an organization do to excel at operations?
-
How to stay productive and develop the winner mindset?
Stay tuned for my conversation with Adam, where he shares practical advice on building a strong company culture and obtaining operational excellence in the competitive marketplace.
►Find Adam Birnbaum on LinkedIn https://www.linkedin.com/in/adambirnbaum/
►Visit Buildout at https://www.buildout.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
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There’s a lot of dynamics with a family business. Things change, and the next generation is not always willing to join the boat. Today’s guest for Coffee with Closers decided to take the legacy. Today, he is successfully growing a corporation in a third generation, and he has no plans to drop the ball.
Meet Derek Volk, the President & CEO of Volk Packaging Corporation. He also has an Amazon best-selling book called Chasing the Rabbit: A Dad’s Life Raising a Son on the Spectrum. Derek is really passionate about his company and its reputation in the world, as well as about the people that they employ and the customers they supply. He is dedicated to leading his family business into the fourth generation and beyond.
During our conversation, Derek shared some practical wisdom on acquiring and growing family business as well as best practices for balancing life, family, and business priorities.
Coming up:
• How does the leadership transition between generations influence the company culture?
• How to take your company to the next level and maintain consistent growth?
• Why is having the right team essential for the success of your business?
• What can you learn from your peers and fellow business owners?
• What are the challenges of running a big team?
• How to balance your role as a parent, spouse, and CEO of the company?
Stay tuned for our conversation!
►Find Derek Volk on LinkedIn https://www.linkedin.com/in/derekvolk/
►Visit Volk Packaging Corporation at http://www.volkboxes.com/
►Grab your copy of Chasing the Rabbit: A Dad’s Life Raising a Son on the Spectrum at:
https://www.amazon.com/Chasing-Rabbit-Dads-Raising-Spectrum-ebook/dp/B00XJREYJO
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
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When you are just entering the market as a small business, it’s really hard to compete with giant brands that have all the resources in the world while you have none. But it doesn’t mean you get no chance to succeed. It’s just that the path for underdogs is going to be different. And today’s guest for Coffee with Closers loves the underdogs. He is passionate about helping small and medium businesses to become profitable, find sustainable growth, and do well serving their markets.
Meet Rand Fishkin, CEO and founder of an SEO company MOZ until 2018, and now CEO and co-founder of SparkToro, the new audience research startup. He’s dedicated his professional life to helping people do better marketing through his writing and speaking. “I like small businesses, I like early-stage companies, I like people who are still people,” says Rand.
Tune in for our conversation, where he shares some practical advice on entrepreneurship and best practices for marketing.
Coming up:
• Why is it crucial to find the right ways to reach your audience?
• As a CEO, do you have to be the face of the brand to promote your company?
• Why setting high expectations solely for marketing may not be a good idea?
• How to find a balance between brand-building initiatives and demand generation?
• How to stay productive as an entrepreneur?
Enjoy!
►Find Rand Fishkin on LinkedIn https://www.linkedin.com/in/randfishkin/
►Check out SparkToro https://sparktoro.com/
►Grab your copy of Lost and Founder https://www.amazon.com/Lost-Founder-Painfully-Honest-Startup/dp/0735213321
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online! Facebook:https://www.facebook.com/OneIMS/
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If you enjoyed this video, please share it. To make sure you never miss an episode of Coffee with Closers, please subscribe.
You can spend years looking for the next best product idea, or you can analyze your own operations, spot the missing parts, and create one out of an internal need. Today’s guest for Coffee with Closers ended up doing exactly that.
Meet Mikita Mikado, an entrepreneur and an industry disruptor. Mikita is one of those people who started from scratch and learned in the process. Along the way, he founded several companies including Quote Roller and PandaDoc. Stay tuned for the conversation with Mikita where he shares practical ideas on building and growing a technology and SaaS company.
Mikita admits that they made lots of mistakes in the process, but he doesn’t feel bad about it at all: “You shouldn’t be afraid to make mistakes. You should be ok with that. Otherwise, you’re not going to learn quickly”.
In this episode, we’re talking about building SaaS products, choosing the best go-to-market strategy, and adjusting to the changes in sales and marketing that happened in recent years due to many reasons, including the pandemic, of course.
Coming up:
• How to create a category and generate product demand?
• What are some effective go-to-market strategies for a new product?
• What surprising insights can you get from your metrics?
• What can you do to modernize your sales team?
• How to be more productive as an entrepreneur?
Enjoy!
►Find Mikita Mikado on LinkedIn https://www.linkedin.com/in/mikitamikado/
►Visit PandaDoc at https://www.pandadoc.com/
►See the State of Deal report https://www.pandadoc.com/library/ebooks/state-of-deals-2020-summer-edition/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
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Living in today’s world and not comparing yourself with anybody is a zen-level attitude. Every person had to deal with it at some point in their life. However, the comparison is the glue that keeps you stuck. It is also the glue that keeps you in perfectionism. You’re never going to win whatever game you play living that way and showing up from that place.
Today’s guest for Coffee with Closers is convinced that you need to trust yourself and know your end-all-be-all intentions in anything you do, especially if you are an entrepreneur trying to build a successful business.
I want to introduce you to Lisa Guillot. She is a certified transformational leadership coach who’s also an entrepreneur, a podcast host, and author of a book that’s about to be published. During our conversation, Lisa shared practical advice for entrepreneurs and business leaders on how to become a transformational leader as well as why you need to build a personal brand.
“The most fundamental thing every business leader needs to work on is the mindset. If you stay on the track of trying to do everything perfectly, it keeps you out of your genius zone,” says Lisa.
We’re talking a lot about it in the context of leadership and entrepreneurial success. Tune in for this insightful dialogue!
Coming up:
• How to fit your professional ambitions with the lifestyle that you want to create?
• Why you as an entrepreneur should not let the perfect get in the way of good?
• What are some practical things entrepreneurs can do to show up as leaders, not as managers?
• How can you use personal branding to advance in your career?
• How to create more time for yourself as an entrepreneur?
Enjoy!
►Find Lisa Guillot on LinkedIn https://www.linkedin.com/in/lisagguillot/
►Visit Be Bright Lisa Coaching website at https://bebrightlisa.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com
►Subscribe to our channel here:
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►Listen to our podcast
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Every person needs to have a purpose and go after it, day after day. Without purpose, life gets boring. Today’s guest for Coffee with Closers received an amazing education and achieved tremendous success in the communications business. He was able to retire at the age of 39, but soon he realized it wasn’t the right time for it yet. So he got back on track and crushed it twice as hard, but this time, in investment banking.
Meet Chris Younger, founder and managing director of Class VI Partners, author, speaker, and serial entrepreneur. After over 25+ years of growing, acquiring, and selling businesses, he has become the go-to person for entrepreneurs looking to sell their businesses. As someone who understands the emotions and sees the larger picture, Chris supports entrepreneurs by diving into the details and helping them manage the unexpected.
“Building a business is a great deal of pressure. Things don’t always go well. And it takes a really unique set of personality traits to take on that burden,” says Chris. In this episode, he’s going to share some practical advice on running a successful business that may be sold in the future.
• What are the characteristics of successful entrepreneurs?
• Why is it important to go through the assessment even if you don’t plan the exit yet?
• What are the most common risk factors companies often overlook?
What businesses are usually tough to sell?
Enjoy!
►Find Chris Younger on LinkedIn https://www.linkedin.com/in/chris-younger/
►Visit Class VI Partners at https://www.classvipartners.com/
►Grab your copy of Harvest: The Definitive Guide to Selling Your Company at https://www.amazon.com/Harvest-Definitive-Guide-Selling-Company/dp/1432712306
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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If you enjoyed this video, please share it.
To make sure you never miss an episode of Coffee with Closers, please subscribe.
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Here’s an insight from today’s guest for Coffee with Closers. Regardless of what we do as entrepreneurs, fundamentally, we’re all in the business of trust. We have to earn and maintain the trust of our customers as they are only going to spend money with us if they believe that we really want to help them.
Unfortunately, a lot of marketing and sales aren’t built on that mentality. It’s built on generating leads, converting people as fast as possible - all to increase ROI. And there’s nothing wrong with ROI, but if we step back and realize that first and foremost, we are in the business of trust and that our main job is to genuinely help people, this realization can shift our mindset.
Meet Tyler Lessard, VP Marketing at Vidyard, host of the Creating Connections show, best-selling author of The Visual Sale, and amateur video creator. He’s a frequent author and speaker on the art of creating remarkable experiences and using video for lead generation and deal acceleration.
The topics we'll be discussing on this episode:
• Why company culture plays a huge role when it comes to video production in marketing?
• How has audience expectation from content changed and in what way?
• How to start with video marketing in the B2B space?
• How to earn trust from your prospects as a marketer?
• How to change perspective from focusing on ROI to bringing value first?
• How to get a buy-in from the leadership to do more experimenting?
Stay tuned for the conversation with Tyler where he shares the latest trends, hacks, and best practices for putting video to work in your business.
►Find Tyler Lessard on LinkedIn https://www.linkedin.com/in/tylerlessard/
►Visit Vidyard at https://www.vidyard.com/
►Grab your copy of “The Visual Sales” at https://www.impactplus.com/the-visual-sale
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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CEO title looks great on paper, but in reality, it often stands for Chief Everything Officer. And this is a problem for every leader looking to grow and scale their business. It’s hard to be a visionary when you have all those fires to put out.
Today's guest for Coffee with Closers knows the way out. He believes that when it seems like you’ve hit your ceiling and can’t grow beyond a certain limit, you need to change your mindset and your habits, and make sure the entire team is on the same page about where you are heading.
Meet Broc W. Edwards, the founder and CEO at Gold Standard Capital, and President and CFO at Unleashed CEO. Before founding these two companies, Broc worked several years on Wall Street as an investment banker at Merrill Lynch, Keefe, Bruyette & Woods, and Raymond James, where he specialized in M&A and capital markets advisory for diversified industrial and specialty finance companies.
"There’s that weird dichotomy of revenue growth vs. team growth," says Broc. "If you can afford to build a team that’s going to fire on all cylinders, it will be a great advantage point for your business."
In this episode, we are talking about the importance of teamwork and hiring the right people, effective mindset, communication, and more.
• How connecting with others can help you grow both personally and professionally?
• What type of mindset should a CEO have to achieve success?
• How to balance the role of a leader and manager as a CEO?
• What are some core characteristics a leader needs to focus on to build their leadership skills?
• How to build a high-performance culture in the organization?
• Where to find the A-players for your team?
• How to go about building systems and processes for your organization?
Enjoy!
►Find Broc W. Edwards on LinkedIn https://www.linkedin.com/in/broc-w-edwards-955b5683/
►Visit Unleashed CEO at https://unleashed.ceo/team/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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Here’s a perspective shift you didn’t know you needed. You don’t have to be good to start, you just have to BELIEVE you’re great and start. Today’s guest for Coffee with Closers can tell you everything about self-doubt and insurmountable circumstances, which by the way she is successfully overcoming every single day.
Meet Klyn Elsbury, founder of MK Foundation. She is a prolific author, world-renowned speaker, a corporate sales trainer, and a podcast host who’s dedicated her life to helping individuals and businesses succeed. Along with her best-selling book “I am: The Untold Story of Success”, Klyn’s neuroscience-backed strategies and mindset principles have been used throughout corporate America helping executives and their sales teams create a unique competitive advantage.
“I wonder what would have happened if all of us would look at our careers, find that thing we want to go all-in on, and then just tell our brains to shut up and go for it,” says Klyn. “It takes one person with a spirit of insane courage to show what is possible to cause a ripple effect.” In this episode, we are talking about overcoming self-doubt, building businesses, and achieving exceptional results, fast. Klyn is also sharing specific neuroscience tactics you can use for your sales and marketing right now.
• Why you may want to act as if you have a job before you even get an offer?
• What are the characteristics of the top-performing leaders?
• Why is it important to treat your company as a team, not a family?
• How can we use neuroscience in sales and marketing?
• How to stay productive and achieve a maximum in the little time frame?
Enjoy!
Find Klyn Elsbury on LinkedIn
https://www.linkedin.com/in/yourkeynotespeaker/
►Visit MK Foundation at https://www.missklyn.com/
Grab your copy of “I am: The Untold Story of Success” at
https://www.amazon.com/gp/product/B01MTKJZRD/ref=dbs_a_def_rwt_bibl_vppi_i0
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
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Truly authentic brands connect with you on a deeper level. They almost become a part of your soul. And that can’t happen unless every single person in your team is bought into what they are doing.
Today's guest for Coffee with Closers believes that the way you recruit, retain, and engage your employees should be your number one priority.
Meet Tim Kopp, the Executive Chairman & CEO of Terminus and a partner at High Park Ventures. He is recognized as a marketing and technology leader with more than 20 years of experience at global B2B and B2C brands, such as ExactTarget, Coca-Cola, and P&G.
"If I’m selling to Coca-Cola, the enterprise Coca-Cola doesn’t sign the piece of paperwork. There’s a buying committee of three people. Just because you’re in B2B doesn’t mean that you are allowed to suck," says Tim.
In this episode, we are talking about creating a product category, raising capital, growing businesses, and leading amazing teams.
Coming up:
• How to create a category and build a brand around it while generating the demand?
• How to support and take care of yourself as a business leader?
• Why should there never be any silos in companies, especially in Sales and Marketing?
• How to build a high-performance culture and get everyone on the same page?
• Creating emotional attachment in the B2B and B2C world – how are they different?
• What advice can we give for founders who are trying to raise money?
Enjoy!
►Find Tim Kopp on LinkedIn https://www.linkedin.com/in/cmovc/
►Visit Terminus at https://terminus.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
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►Follow OneIMS online:
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If you’re on the receiving end, it’s pretty easy to disseminate between a company that puts you in their sales funnel and the one that’s actually trying to help. That’s why we’re seeing a lot of change in the way sales work.
Account management is upgraded into customer success, old school B2B salesmanship turned into the Sandler and Challenger Methodology. Modern sales conversations can and should be much easier. And today’s guest for Coffee with Closers is convinced that empathy is essential to make it work.
Meet James Denker, Director of Partnerships at Imagination Media. For more than ten years, he has been managing, delivering, and selling various IT solutions in the private sector, working for tech giants like IBM and Trustpilot.
“Being a great pilot starts before you get in the plane, and the same applies to sales,” says James.
In this episode, we’re talking about the following:
• How to meet your sales quota while staying empathetic with customers?
• How your life experience can help you execute your role in sales?
• Why is it important to preserve a growth mindset as you progress in your career?
• How to build a high-performance sales culture in your organization?
• What are some practical tips for implementing a strategic partnership model to grow sales?
Enjoy!
►Find James Denker on LinkedIn at https://www.linkedin.com/in/james-denker-jr-4131121a/
►Visit Imagination Media at https://www.imaginationmedia.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
https://www.youtube.com/user/oneims
►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
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How important is communication for an organization? Today’s guest for Coffee with Closers is convinced that it’s 10 out of 10. Understanding others is about empathy. It’s about vulnerability and listening to the other person. As an entrepreneur and a leader, you truly can’t solve anything if you don’t listen.
Meet Deirdre Breakenridge, an entrepreneur, an author, and an educator who taught PR and Communications in many prestigious universities. She currently runs her own consulting practice Pure Performance Communications.
“In order to truly build relationships with someone else, you have to FEEL first”, says Deirdre. When you FEEL, this means you’re able to Face Fears, communicate with Empathy, use Ethics and good judgment and discover how much you Love your mission. Stay tuned for a conversation with Deirdre where she shares her framework for communications.
Coming up:
• Why is it important to learn from the mistakes of others?
• How to understand Millennials and how to make sure they are heard?
• How entrepreneurs can build genuine relationships with the team?
• How can you use storytelling to build strong company culture as a B2B company?
Enjoy the episode!
►Find Deirdre Breakenridge on LinkedIn https://www.linkedin.com/in/deirdrebreakenridge/
►Grab your copy of Answers for Modern Communicators at https://www.amazon.com/Answers-Modern-Communicators-Effective-Communication-ebook/dp/B075Z3F8DB
►Take the FEEL test https://www.deirdrebreakenridge.com/take-the-feel-test-first-before-you-communicate/
►Visit Pure Performance Communications at https://www.pureperformancecomm.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
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Systems and processes may not necessarily be the crucial element in making your organization scalable. When the circumstances are right, you can scale pretty fast without it. But once you notice that things are starting to break, that’s the Universe’s way to tell you that you should put systems in place.
Today’s guest for Coffee with Closers is the king of organizing businesses. Meet Chris Ronzio, founder and CEO of Trainual, author of 100 Hacks to Improve Your Business, Inc.com “Process Playbook” columnist, small business investor, husband, and father.
Chris has been building businesses from childhood (literally). So as an entrepreneur and consultant, he knows everything about business organization.
Here's what we're talking about in this episode:
• How to figure out marketing in your own organization?
• How to make sure you’re consistently growing your knowledge and skills as an entrepreneur?
• Why you should stop micromanaging people?
• How to make sure that the entire organization buys in on your vision?
• How to systematize complicated businesses?
Enjoy the show!
►Find Chris Ronzio on LinkedIn https://www.linkedin.com/in/chrisronzio/
►Visit Trainual at https://trainual.com/
►Listen to Organize Chaos Podcast at https://podcasts.apple.com/us/podcast/organize-chaos/id1478413578
►Grab your copy of 100 Hacks to Improve Your Business at https://www.amazon.com/100-Hacks-Improve-Your-Business/dp/0692720723
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
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A lot of people think that if you have a cool product, you’re destined to succeed. But are you, though?
Today’s guest for Coffee with Closers believes that it’s not quite true. Despite everything else, the only thing that predicts how successful your company will be is the market. If you’re in a really great market where you are solving an urgent and important problem, you can have a pretty mediocre product and a team of average people, but still, win. And vice versa, you can have the best team in the world and a truly outstanding product, but if the market is not there, it won’t matter.
Meet TK Kader, the founder of ToutApp, which made him the pioneer in the sales engagement space. He took the company from zero to $7 million of recurring revenue and sold it to Marketo, where he subsequently served as a senior VP of Strategy and helped drive it to the transformation that led to the $4.7 billion on exit. Now, TK successfully coaches early-stage SaaS founders, and he’s not planning to stop growing.
What you’ll learn in this episode:
• Is the death of enterprise rep real now that we have inside sales?
• What’s the difference between execution and strategy?
• Why mindset matters if you want to achieve success in entrepreneurship?
• What makes someone a visionary?
• Why you may want to go for education marketing rather than traditional content marketing?
• How to build your personal brand and why you need it?
Enjoy!
►Find TK Kader on LinkedIn https://www.linkedin.com/in/tkkader/
►Visit Unstoppable at https://www.tkkader.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
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Here’s one super interesting insight. Revenue = frequency x competency. Outwork everybody else and you will win. This advice from today’s guest for Coffee with Closers is a treasure for every junior salesperson (or junior anybody, for that matter). Get your frequency up and competency will naturally follow.
Today’s guest for Coffee with Closers is Chad Burmeister. Chad is a believer, a husband, a father, a lifelong rebel, and a rule breaker. As the founder and CEO of ScaleX.ai, he empowers the sales professionals to become the best versions of themselves by focusing on their mindset, skillset, and toolset.
Chad says success is when you’re in alignment with what you’re meant to be doing. When you know you are on the right river and in the right boat, no matter the bumps along the way, you will be absolutely sure you can align. And that’s when you know you’re successful.
What’s in the episode:
• Why is it important to have a personal brand?
• How to stay in the right mindset as an entrepreneur?
• How to balance management and leadership roles?
• How to build a high-performance culture in the team?
• Why sales and marketing shouldn’t be operating separately?
Enjoy!
►Find Chad Burmeister on LinkedIn https://www.linkedin.com/in/chadburmeister/
►Visit ScaleX.ai at https://www.scalex.ai/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
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When trying to build a super professional sales team, it’s important to take the right advice from the right people. Today’s guest is someone you’d want to listen to. Meet Marcus Chan, President and Founder at Venli Consulting Group. Marcus went from being the worst rep in the company to becoming an executive member of Forbes Business Council and 2020 LinkedIn Top Voice in Sales.
Marcus says you have to build things in place that allow you to be anywhere and everywhere without working 100 hours a week. That is the secret to sustainable growth. If you can do that, then you can grow a successful team.
In this episode, we’re talking about learning, taking risks, and discovering opportunities. Marcus is sharing his personal journey and all the struggles he went through on the way to success. Coming from an immigrant family, leaving a stable income for entrepreneurship, becoming a sales expert, finding unconventional tactics that really work - this is just a tiny bit of what this episode is all about.
What’s inside:
• Why it’s important to invest in your own learning as a business owner?
• How to balance leadership and management?
• How to avoid becoming a bottleneck to your own business?
• How to create a culture of sales rep longevity and growth within the company?
Tune in and enjoy!
► Find Marcus Chan on LinkedIn https://www.linkedin.com/in/marcuschanmba/
► Visit Venti Consulting Group at https://venliconsulting.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
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Do you know the difference between the buffalo and the cattle? When the storm approaches, the buffalo will charge into the storm while the cattle will run away. And the buffalo will get through the storm quicker.
Today’s guest for Coffee with Closers believes that if you want to achieve success as an entrepreneur, having the right mindset is crucial. You’ve got to be willing to face things head-on, and always remember to favor courage over comfort.
Meet Tony Ehrbar, owner & Chief Joy Officer at American Tent. Tony left the corporate world of consulting to build his own business and become what he now calls a (t)entrepreneur. Fun fact: he never thought he would end up where he is now. And that is the beauty of the journey!
Stay tuned to hear how Tony is building positive company culture and a high-performance super independent and trustworthy team.
• How investing in yourself and your personal development makes you a better leader;
• How to stay productive, eliminate distractions, and keep the maker vs. manager balance;
• Why work needs to be fun and how to make sure the team is buying into your big vision;
• What you can learn about your business if you leave it for 30 days straight.
That’s what we’re talking about in this interview. Enjoy!
►Find Tony Ehrbar on LinkedIn https://www.linkedin.com/in/tonyehrbar/
►Visit American Tent at https://americantent.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here:
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►Follow OneIMS online:
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How strategic are you about the pricing of your product or service? Today’s guest for Coffee with Closers shared a very interesting insight. The average amount of time a company spends on their pricing each year is less than 15 hours. Not a month, not a week, 15 hours total throughout that year. And if you compare this to the amount of time and effort you spend on your office space or your remote culture and so on, it is not nearly as enough as it should be.
Why is pricing so critical, though? There are three really big growth levers in your business – acquisition, monetization, and retention. Half of your time and budget are going to be spent on acquisition, but a bulk of your growth is going to come from good retention and proper pricing. Anyway. Let’s not reveal all the secrets :)
I want you to meet Patrick Campbell, CEO & Founder of ProfitWell – the software for helping subscription companies with their monetization and retention strategies. Patrick led Strategic Initiatives for Boston-based Gemvara and was an Economist at Google and the US Intelligence community. But against all odds, he ended up being an entrepreneur. Watch this interview to learn more about his fascinating journey.
In this episode, we are talking about first-time entrepreneurship, decentralized leadership, freemium pricing, and other strategies.
• How can servant leadership help build a feedback-driven, open culture?
• What pricing strategies are working well for SaaS companies?
• How not overcomplicate the sales process if you have a slightly more complex pricing model?
• Why is pricing not a single-move but rather a multi-move game?
• How to build a potentially sellable business?
Enjoy!
► Find Patrick Campbell on LinkedIn https://www.linkedin.com/in/patrickccampbell/
► Visit ProfitWell at https://www.profitwell.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
To make sure you never miss an episode of Coffee with Closers, please subscribe.
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The beginning of the sales process is equally as important as the end of the sales process. And sales development or qualifying an opportunity might even be the hardest part. So how do you approach the sales process the right way? Well, this episode is an opportunity to learn from the best.
Our guest on Coffee with Closers is Trish Bertuzzi – a successful entrepreneur, well-known author and speaker, and a top sales trainer. Not so long ago, she released “The Sales Development Playbook” – a go-to guide for building repeatable pipeline and accelerating revenue growth.
Trish built a services business that has lasted 22 years in the tech space. What is her secret, you may ask? Find out in this interview.
• How to create urgency in outbound sales so that you don’t ruin the deal?
• Why sales are not always about reaching the decision-maker?
• Is there a universal framework for success in sales?
• What matters in social selling? And do you have to become a subject matter expert?
• Are you really doing ABM (account-based marketing) and why you might want to talk about ABR (account-based revenue) instead?
Enjoy the episode!
►Find Trish Bertuzzi on LinkedIn https://www.linkedin.com/in/trishbertuzzi/
►Visit The Bridge Group at https://www.bridgegroupinc.com/
►Grab your copy of “The Sales Development Playbook” at https://www.bridgegroupinc.com/sales-development-playbook
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here:
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►Listen to our podcast
https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
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Do you want to build your personal brand? And what if someone told you that there's no point in asking yourself this question? In fact, we're telling you now. Whether you like it or not, everyone has a brand.
It's what people say about you when you're not in the room. It's your reputation and the opportunities that come your way. Everything you do or don't do is a reflection of your brand. The only question is, is it by default or by design?
That said, having a strong personal brand doesn't mean you have to be the loudest, the craziest, or the most controversial person in the industry. The key is to have your audience trust you. Today's guest for Coffee with Closers know everything about it.
Meet Shama Hyder - founder & CEO of Zen Media, best-selling author, keynote speaker, LinkedIn Top Voice in Marketing, and a soon-to-be mom of two. Shama started in social media so early that there wasn't an industry for it yet. Just to illustrate, her Twitter handle is @shama. That's how early she got there.
In this episode, we're going to talk about marketing, branding, leadership, and personal development.
I won’t exaggerate by saying that there’s hardly any person who hasn’t heard about Predictable Revenue. Personally, I read the book a couple of times and I still go back to it once in a while, which makes me twice as excited to present today’s guest for Coffee with Closers.
We are having a conversation with Mr. Aaron Ross, co-CEO PredictableRevenue.com, sales guru, keynote speaker, best-selling author of “Predictable Revenue” and “From Impossible To Inevitable”, a family man, and a father of 9.
Aaron went a long way from sales leader at Salesforce (where he hit unbelievable figures) to becoming an entrepreneur. And he’s definitely someone you’d love to invite to a dream dinner party. So what are you about to hear on today’s episode? Here’s a little sneak peek.
When you’re a coach, there’s no way you’d have your whole team learn how to attack and defend. That skill set would be nice to have, but you would never win. To tell salespeople that they should do all the functions so they are well-rounded is just not going to work. That’s why everyone should have their respective roles and focus on doing it well.
- What to do if you can’t have different professionals to tackle sales?
- When does it make more sense for companies to tap into inbound marketing?
- Should the salespeople be experts in the subject matter?
- What is the biggest obstacle that stands in the way of salespeople’s growth?
- Why you shouldn’t be stopped by the fear of rejection?
Enjoy the episode!
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► Find Aaron Ross on LinkedIn https://www.linkedin.com/in/aaronross/
► Check out “Predictable Revenue” at https://predictablerevenue.com/
► Check out “From Impossible To Inevitable” at www.fromimpossible.com
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This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
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Leaders and entrepreneurs need to diversify, and today’s guest illustrates very neatly that passion can drive a person to juggle with multiple different businesses. He has a private equity firm that is doing mergers and acquisitions. He also has a healthcare company, he’s involved in real estate, and the list goes on and on. And he says it doesn’t even feel like work!
Meet Cory Williams, Founder, and CEO at Epic Health Partners, an expert in electrical and electronic manufacturing, an MBA in Supply Chain, a successful entrepreneur, and someone who can teach you a few invaluable business lessons.
Cory is an extremely driven and passionate person. He believes that treating people the way you want to be treated is the biggest lesson one may learn from building a business. So why is it a good idea to hire younger talent and how do you make sure that you understand your customer? That’s what we’re talking about in today’s show.
• How to attract the A-players into your organization;
• How to combine being a leader and a manger;
• How will healthcare evolve with the development of technology;
• How to assess the company value when planning an acquisition;
• How to master the entrepreneurial mindset to always keep going.
Enjoy the episode!
► Find Cory Williams on LinkedIn https://www.linkedin.com/in/cory-williams-b53aaa47/
► Visit EPIC Health Partners at https://www.linkedin.com/company/epic-health-partners-llc/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online! Facebook:https://www.facebook.com/OneIMS/
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Here’s some food for thought. If you don’t think of what you do as a process, you don’t understand it well enough. How about that? And have you ever considered planning a fundamental aspect of a successful business? After watching today’s episode, you definitely will.
Today’s guest for Coffee with Closers is the king of business processes in the construction industry. Meet Pete Fowler - a construction consultant, professional cost estimator, and President of Pete Fowler Construction Services, Inc. (PFCS).
In this interview, we are talking a lot about planning, organizing, and making sure it all works. Pete believes that if what you’re doing is not on the plan, either the plan is wrong, or you are wrong. Is it his secret recipe for success? Maybe yes, maybe no. But what we do know for sure is that you can learn a lot from this man with exceptional energy.
How do you build systems and processes inside the company?
How can you ensure that you get the same quality output from every person in the company?
What are the benefits of peer-review culture for an organization and how to make it work?
Why is it important for a leader to know one’s strengths and weaknesses?
Tune in!
► Find Pete Fowler on LinkedIn https://www.linkedin.com/in/petefowlercs/
► Visit PFCS at https://www.petefowler.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Subscribe to our channel here: https://www.youtube.com/user/oneims
►Listen to our podcast https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here: https://www.oneims.com/
When they aren’t getting enough business, most entrepreneurs think that’s because of the price. It must be too high. But is it the real reason though? Our today’s guest believes it probably is not. There’s so much competition out there, and one thing that determines whether or not someone is going to do business with you is an assessment of risk, meaning “If I do business with you, what are the chances that I’ll lose money on this deal?” Take that risk away!
Meet Charles E. Gaudet II, CEO & Founder of Predictable Profits, serial entrepreneur, author, speaker, and advisor. Charles is what they call a “born entrepreneur.” He’s been interested in business since the age of four and started his first real company straight out of college. Despite all the difficulties, Charles managed to achieve success. Now, he’s coaching both seven and eight-figure entrepreneurs and helping them scale their businesses. In this interview, we’re going to discuss how to systematize and grow your business, why you shouldn't try to clone yourself but rather divide your expertise into several areas, and why you should disconnect from time to time as a business owner.
•What are the 3 Ps of growing a business and how to apply these to your organization?
•How to make sure that you’re protecting yourself from a massive downturn like COVID-19?
•What’s the recipe for growth in B2B and B2C business?
•How to systematize creative critical thinking and doing?
Enjoy the episode!
► Find Charles Gaudet on LinkedIn https://www.linkedin.com/in/charlesgaudet/
►Check out Predictable Profits at https://predictableprofits.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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All the sales gurus out there say, go to LinkedIn, go to Instagram, see what your prospects are talking about, and reference that in your email. Today’s guest believes this is absolutely no use for the actual sales. If you as a salesperson don’t nail the relevant business pain, a compelling value narrative, or something that could have ROI, why would a prospect agree to meet you?
I’m happy to introduce you to Justin Michael – a sales technologist with 20 years of experience, business consultant, podcast host, and author. Over the years, Justin developed some effective systems to generate meetings, appointments, and opportunities really rapidly by leveraging technology. He also has a book coming up in 2021 about the ability of a human being to fuse with technology and the UI/ UX, so stay tuned for that! As of now, Justin left the SaaS space and keeps going on his own as a Technologist and Consultant in Justin Michael Consulting and The Salesborgs community. In this episode, we’re talking a lot about sales and technology. Learn what neuroscience has to do with sales channels and which 3 moves will get you more sales from cold calling almost instantly.
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Will technology ever replace humans?
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How the sales industry is going to change in the future?
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What sales technology is available for us today?
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How can IA make sales reps more effective?
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How to build an effective sales team if you’re a small organization?
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What’s the secret to getting to the mindset of success?
Enjoy!
► Find Justin Michael on LinkedIn https://www.linkedin.com/in/michaeljustin/
► Visit Justin Michael Consulting at https://www.justinmichaelconsulting.com/
► Join The Salesborgs at https://salesborg.mykajabi.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
Sales 2.0, cold outreach, sequencing, social selling… We hear a whole bunch of sales tips every day, but which of them should we actually use? What’s going to work best for our respective organizations?
Today’s guest for Coffee with Closers is convinced that it depends on what you sell and who you sell it to. Meet Steve Richard, a serial entrepreneur, speaker, and sales consultant. Steve’s story is a perfect example of how failure breeds success. He went from being the only person in his class that couldn’t get a job after graduation, yet ended up as co-founder and CEO of a couple of super successful businesses. During our conversation, Steve shares some of the lessons he learned while building a high-performing company. * Why is leadership alignment important for every business and how to get it?
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What’s the difference between the sales process and sales methodology?
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How to build a high performing sales team in a much smaller organization?
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How to make sure your sales team stays productive? Tune in for an episode!
► Find Steve Richard on LinkedIn https://www.linkedin.com/in/saleskickoffspeaker/
► Visit ExecVision at https://www.execvision.io/
► Visit Vorsight at https://www.vorsight.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online! Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
If you enjoyed this video, please share it.
To make sure you never miss an episode of Coffee with Closers, please subscribe.
coffeewithclosers #entrepreneurship #salestechniques
Entrepreneurship is a very humbling experience. The day you start, you think you’re going to change the world. But then customers say no, investors say no, recruits say no, and that’s when you realize you have no magic bullets. Today’s guest for Coffee with Closers is convinced that even after 20+ years in business, he hasn’t got any. He still needs to grind through it. Meet Godard Abel - the co-founder and CEO of G2 - probably the most popular business software and services review platform to date. Godard’s story is mind-blowing. He went from almost getting bankrupt with his first venture to building multiple successful tech companies acquired by giants like Oracle and Salesforce. In this episode, we’re talking about the history of G2, which started not with the idea but with a vision for company culture. Godard is also sharing some of his lessons learned over the many years in business.
What is a “peak culture” and what it takes to build this kind of company? What’s the key to keeping the team together? What role does vision play in a company’s growth and success? Why negative feedback is more powerful than praise? What’s more important in building a business – systems and processes or vision?
Enjoy!
►Find Godard Abel on LinkedIn https://www.linkedin.com/in/godardabel/
►Visit G2 at https://www.g2.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online! Facebook:https://www.facebook.com/OneIMS/ LinkedIn: https://www.linkedin.com/company/oneims/Instagram: https://www.instagram.com/oneims/If you enjoyed this video, please share it. o make sure you never miss an episode of Coffee with Closers, please subscribe.
When you start your business at a young age, you always feel like you need to compensate for it. You’re under pressure to know it all, so you try extra hard for people to take you seriously. But at the end of the day, age is just a number. What matters is real-life experience, passion, and vision.
Today’s guest is also one of those early starters. I’m happy to introduce you to Andrew Hoeft - Founder & CEO of Pinpoint Software. He started his business when he was 18 years old, feeling all kinds of pressure, but over the years in business, he became successful and realized that you don’t have to know all the answers and get comfortable asking for help. In this episode, Andrew shares his story of how his day job at a grocery store gave him an idea for software that solves a real-life problem, how he turned his idea into a thriving technology and SaaS company, and what lessons he learned along the way.
What are the challenges of starting a business at a young age?
Where’s the line between customer service and customer success?
How can networking help you grow personally?
How to stay productive as a business owner so you can propel the company forward?
Tune in for an insightful conversation!
► Find Andrew Hoeft on LinkedIn https://www.linkedin.com/in/andrewhoeft/
► Visit Pinpoint Software at https://pinpointsoftware.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online! Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
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Building a business is no rocket science. As long as you have one laptop, your brain, and some creative ideas, you have a startup. This concept is so straightforward that it almost looks easy. But is it, though? What does it take in reality? Meet Aditya Kothadiya, co-founder and CEO of AVOMA. This guy was ready to go for his dream in any possible scenario. Luckily, he didn’t have to. His entrepreneurial career was a long time in the making, but all the risks he took over the years eventually paid off.
Aditya says there’s no magic bullet that’s going to make your company successful. It’s a combination of many things plus a consistent methodical effort. When you’re thinking of entrepreneurship as a marathon, not as a sprint, you have a completely different perspective.
• Why is it a good idea to challenge the status quo?
• What is the best advice for aspiring entrepreneurs that are just getting started?
• How can technology help to improve team performance?
• How to manage and balance leadership and management?
This and many other valuable insights are in the interview.
Enjoy!
► Find Aditya Kothadiya on LinkedIn https://www.linkedin.com/in/adityakothadiya/
► Visit AVOMA at https://www.avoma.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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Here’s a little insight from today’s guest. Mindset matters. If you’re having trouble being successful in your personal life or career, it means that you have not decided yet to be successful. Once that switch goes on in your mind, things start to move out of your way on your behalf. And as long as you stay in motion, opportunities will favor you.
Meet Ralph Barsi, VP of Global Inside Sales at Tray.io. Ralph has over 20 years of experience as a sales leader. In this episode, he shares some of the knowledge and wisdom as to what it takes to become a sales leader and some advice on how to improve your leadership skills and impact the people that you are responsible for.
Should we rely on automation when doing sales?
Where sales technology is going in the near future?
What qualities make the best sales leaders and top sales performers?
Why does mindset matter in sales and how to train it? This, and many other bits of wisdom in the interview.
Enjoy!
► Find Ralph Barsi on LinkedIn https://www.linkedin.com/in/ralphbarsi/
► Visit Tray.io at https://tray.io/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online:
Facebook:https://www.facebook.com/OneIMS/
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►Subscribe to our channel here: https://www.youtube.com/user/oneims
►Listen to our podcast https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fLmIEu88QMi6QFU8p6h_Gw
►Visit our website here: https://www.oneims.com/
►Find the equipment we used below
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A true entrepreneur never stops learning because the world is always changing, people are changing. And if you’re going to be a true leader, you need to be informed of everything that’s going on around you to make the best decisions possible. As someone who started her career in Biological Illustration and ended up in the investment industry, today’s guest can teach you a couple of good lessons on how to pivot.
Meet Jennie Campbell, President and CEO of Steward Steelwood Investment with over 25 years of marketing, public relations, meeting management, project management, and program management experience supporting widely diversified industries and organizations. During the conversation, Jennie shares her experience of building multiple companies and what she looks for in corporations as an investor.
What role can a great mentor play in your life?
What are the qualities of a true leader?
How do businesses need to pivot during uncertain times? Why it’s important to know the buying patterns of your customers?
This, and many more wonderful insights in the interview.
Enjoy!
►Find Jennie Campbell on LinkedIn https://www.linkedin.com/in/jennie-campbell-pmp-cmp-cmm-6589b93/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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►Subscribe to our channel here: https://www.youtube.com/user/oneims
►Listen to our podcast https://open.spotify.com/show/0rq9sO5hIdnMlsY3M7jqYf?si=fZ9Qx7LrQyKWEDWbFFnYDQ
►Visit our website here: https://www.oneims.com/
►Follow OneIMS online:
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LinkedIn: https://www.linkedin.com/company/oneims/
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►Find the equipment we used below
Sony A7iii: https://amzn.to/30jcsBcSony a6600: https://amzn.to/2DtUIKpGoPro Hero7: https://amzn.to/39KnouYSony 24-240: https://amzn.to/2PfLqobSony 90: https://amzn.to/2XimcdcSony 24-70: https://amzn.to/2Ptb4GhSony 10-18: https://amzn.to/2EHrNDvShure SM7B: https://amzn.to/3glRgAmSennheiser G4: https://amzn.to/3feColWZoom H6: https://amzn.to/3fmrx9qManfrotto 290: https://amzn.to/3glRjfwGodox SL-60W: https://amzn.to/30jdBbY
How to be a truly good leader? Here’s a little pro-tip from today’s guest for Coffee with Closers.
Check yourself first. Allow yourself to be a bit vulnerable. Ask yourself in challenging moments why you are feeling this way and have the willingness to be open. Good leadership is not about withholding, it’s about being a challenger with empathy.
]Meet Russell Benaroya - co-founder at Stride, a serial entrepreneur with 20+ years of experience, and a man who’s not afraid to leap into the unknown if it means gaining his ultimate freedom.
In this episode, we’re talking about the willingness to change, the thirst for learning, and abundant life, both personal and professional.
• How to build a business that can function independently?
• How to build a strong remote team?
• What books can help you become a better leader?
• How to stay productive and escape the trap of perfectionism?
Enjoy the episode!
►Find Russell Benaroya on LinkedIn https://www.linkedin.com/in/russellbenaroya/
►Visit Stride at https://stride.services/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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Don’t give up before the miracle happens, even if you think that the client is never going to work with you. And don’t be afraid to hire people who are smarter than you. They are going to be the ones who will come up with such ways of doing things you wouldn’t even think about.
These pieces of advice are coming from someone who immediately saw the opportunity in him being laid off from a 5 billion dollar software company and someone who got into Harvard simply because he wasn’t afraid to try (stay tuned till the end!).
Today’s guest for Coffee with Closers is a living proof that you can achieve everything you want if you believe in yourself. Meet Terrence Boylan – founder and CEO of PacketLogix, a successful entrepreneur since 2000, book author, and a super-smart guy you want to keep talking to forever.
• Should or should you not tell your employees when things in the company aren’t going so well
• How to make it in business as a young entrepreneur?
• Why it’s critical to hire people who are not only professionals but also great team players?
• How to prepare yourself for what’s ahead in spite of everything that’s going on around us?
This, and many other valuable insights in this interview.
Enjoy!
►Find Terrence Boylan on LinkedIn https://www.linkedin.com/in/terrenceboylan/
►Visit PacketLogix at https://www.packetlogix.com/
►Grab your copy of “You Are The #1 Target” at https://www.amazon.com/You-Target-Worlds-Leading-Experts/dp/0998036927
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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Throw out your old-school business management textbooks. Doing the right thing doesn’t have an ROI. The best strategic moves aren’t always measurable. Today’s guest is convinced that what makes a sale successful is not a “methodology” but being a human and treating your customers like one. And I couldn’t agree more! Meet David Meerman Scott, entrepreneur, author, speaker, advisor, a father, a passionate surfer, and an amazing storyteller. After being fired from a highly-paid job in marketing and sales, David had decided to take a path of his own. Today, he is an author of 11 books, including super-popular “New Rules of Marketing and PR” - a go-to piece for C-suite execs looking for answers to their marketing questions. In this episode, we’re discussing marketing, sales, and David’s latest work “Fanocracy” - a book that will change the way you see business. What pieces of sales and marketing advice should probably be ignored? Why it’s more important to focus on buyer’s challenges rather than products and services? Why “fandom” approach in marketing is powerful? And how to leverage it if you’re representing unsexy industries? Why we shouldn’t look at marketing as an expense and what we should be thinking instead?
Enjoy!
►Find David Meerman Scott on LinkedIn https://www.linkedin.com/in/davidmeermanscott/
►Visit David’s website at https://www.davidmeermanscott.com/
►Check out David’s latest book at https://www.davidmeermanscott.com/books/fanocracy
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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coffeewithclosers #business #marketing
Shut your mouth, ask questions, keep your product in the bag, and learn as much as you can. You wouldn’t expect to hear such advice as a salesperson, would you? Today’s guest is convinced that good salespeople should not pitch or show the product until they fully know that it could help. And man, he is so right!
Meet Bob Perkins, founder and chairman of AA-ISP (American Association of Inside Sales Professionals), a nationally-recognized Inside Sales innovator, a golfer, a father, a husband, and an incredibly wise businessman. Bob started with a mission - to prove that inside sales are just as effective as face-to-face sales. Suffice it to say he was more than successful in making that happen.
Watch this episode to see why sales is NOT a numbers game.
How have inside sales changed from a buyer’s perspective due to technology?
What are the fundamental characteristics of really good salespeople and sales leaders?
How can the company culture influence the performance of each team member?
Why the top players don’t necessarily make good leaders?
Enjoy!
►Find Bob Perkins on LinkedIn https://www.linkedin.com/in/perkinsbob/
►Visit AA-ISP at https://www.aa-isp.org/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online! Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
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Starting one’s own business, being one’s own boss… Who wouldn’t like that? Everything we hear around lately makes us believe that entrepreneurship is easy and straightforward, but is it though?
Today’s guest knows for sure that building a successful company is extremely challenging, but it’s also rewarding at the same time. Meet Greg Salzman, a former CEO and founder of Aleyant - automated print software solutions for growing print business. Greg started from zero and grew the company to more than 50 employees and offices in the US, Spain, and India. He then sold it to a bigger group, ensured a smooth integration, and stepped away from his role, ready for a new set of professional challenges.
In this interview, we’re talking about the importance of combining business and family, readiness to grow both professionally and personally, being humble, and trusting the process. Coming up:
Should you focus on growth when you’re starting?
How to make business decisions on what to improve, eliminate, or add?
What are some of the worst pieces of business advice you should never take?
How important is the company culture for building a successful business?
Enjoy the episode!
►Find Greg Salzman on LinkedIn https://www.linkedin.com/in/gregsalzman/
►Visit Aleyant at https://aleyant.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
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CoffewithClosers #Business #businessleader
If we were to describe today’s guest for Coffee with Closers in a single sentence, we’d say he’s the man who didn’t allow the circumstances to define him. He’s literally the person that started from the bottom and made it to the founder and CEO of his own business in NYC. Meet William Diaz Jr – a former military policeman at the US Army Reserve, low voltage cabling expert, fiber optic GURU, and an extremely interesting person to be around.
In today’s episode, we’re going to talk about a challenging transition from military to entrepreneurship for a person of color, the meaning of professionalism in the construction industry, workflow management, strategy, solving problems, and other valuable insights.
What does the military have to do with someone’s success as a business person?
Why is it important to treat your employees as your second family?
Why do early entrepreneurs need a good support group and preferably a mentor?
How to make sure your business processes continue smoothly without your constant supervision?
Enjoy the episode!
►Find William Diaz Jr on LinkedIn https://www.linkedin.com/in/wdiazjr/
►Visit ESC Cabling at https://esccabling.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
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#coffeewithclosers #business #entrepreneurship
You can’t let the circumstances define your life and you can’t let the fear overtake your dream, no matter how bad things are at the moment. Imagine this. First, you’re having a crisis at work; Next, you’re getting demoted - all while going through a divorce. What would you do? Our today’s guest for Coffee with Closers quit that job, sold his house, moved to California, and started his own business, bigger and better! Meet Michael Kurland, an award-winning CEO of a successful facilities management company Branded Group Inc and a walking inspiration. Michael has had an amazing journey of entrepreneurial success so far and looks like it’s just the beginning! Here’s what we’re going to talk about in this episode:
• What’s the “Be Better” model and how to use it for your business?
• What are the secrets to building one of the best places to work in California?
• Why is it important to hire experts? • How to deal with the resistance to change?
This and many other useful insights are in this interview.
Enjoy!
►Find Michael Kurland on LinkedIn https://www.linkedin.com/in/mikekurland/
►Visit Branded Group at https://www.branded-group.com/
►Listen to Be Better Podcast https://podcasts.apple.com/us/podcast/be-better-with-michael-kurland/id1520763212
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online! Facebook:https://www.facebook.com/OneIMS/
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#coffeewithclosers #entrepreneur #businessowner
How do you help your sales guys get over the fear of cold calling? Here’s a little trick from today’s guest for Coffee with Closers. Have them selling pizza to hundreds of random businesses on their first day. And when they’re done, tell’em it was their worst cold calling day ever and that it’s only going to go upwards from there. How crazy is that? :) Meet Mark Kosoglow, VP of Sales at Outreach – a sales engagement platform that accelerates revenue growth by optimizing interactions throughout the customer lifecycle. Without a doubt, Mark is a sales engagement powerhouse. So if you think you could improve the sales process in your organization, you don’t want to miss this episode!
• How exactly can technology help salespeople?
• What’s the role of automation in sales of the future?
• How to humanize sales outreach and still be able to do it at scale?
• What are some of the characteristics of an A-class sales leader?
This and many other useful insights are in this interview.
Enjoy!
►Find Mark Kosoglow on LinkedIn https://www.linkedin.com/in/mkosoglow/
►Visit Outreach at https://www.outreach.io/
►Grab your copy of Sales Engagement at https://www.amazon.com/Sales-Engagement-Companies-Modernizing-Humanization/dp/1119584345
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online! Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
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coffeewithclosers #sales #business
Young and naive is a good thing when it comes to making bold moves like starting a business in a new city with only $1000 in your pocket. Today’s guest on Coffee with Closers was only 25 years old when he came to Chicago with his big dreams, and the ambition to start a new kind of staffing agency.
Meet Bejan Douraghy - CEO and founder of Artisan, a creative haven for top talent that balances the demands of businesses needing digital, creative, and marketing staffing. Bejan knows from personal experience that having a bigger purpose in mind is one of the most important ingredients of building a successful organization.
In this episode, you’ll learn the secrets of employee retention, work-life balance, and more.
Why is it important to delegate things if you are planning to scale?
Why is the culture fit critical for the hiring process?
How can a CEO stay involved in all areas without micromanaging things?
What’s an “employee iceberg” and how to retain your core employees?
Why should you join peer groups and have mentors?
Enjoy!
►Find Bejan Douraghy on LinkedIn https://www.linkedin.com/in/bejan-dou...
►Visit Artisan at https://artisantalent.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
► Follow OneIMS online!
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
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CoffeewithClosers #business #Artisan
Don’t spend money you don’t have and don’t hire people that you need to look after. These are just some of the lessons you’ll learn from today’s guest on Coffee with Closers.
Meet Jonathan Sapir - a successful entrepreneur with over thirty years' experience, the founder and CEO of SilverTree Systems and Work-Relay, a book author, and someone you could listen to for ages when it comes to project and process management.
Jonathan has shifted from the corporate world to entrepreneurship many years ago, and it was a pleasure to pick his brain for valuable business insights.
Why is it important to understand the difference between complex and complicated?
How AI and machine learning affect product management space?
How to balance working in the business vs working on the business?
What are some tips for companies working with startups?
Enjoy the episode!
►Find Jonathan Sapir on LinkedIn https://www.linkedin.com/in/jonathans...
►Visit SilverTree Systems at https://www.silvertreesystems.com/
►Visit Work-Relay at https://www.work-relay.com/
►Grab your copy of “Thriving at the Edge of Chaos” at https://www.amazon.com/Thriving-Edge-...
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
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CoffeewithClosers #businessinsights #projectmanagement
Building a business is a lot harder than it seems. You need to wear multiple hats and prepare to deal with a lot of things one can hardly anticipate. But in the end, the outcome is worth all the effort.
Today’s guest for Coffee with Closers is an open-source executive, solution seller, architect, developer, evangelist, and entrepreneur with over 20 years of experience in sales and management experience with Fortune 50 to SMBs.
Tune in for a super informative conversation with Robert Jacobi!
• What are some similarities between building a service company vs. building a SaaS company?
• Why do you need to be prepared to pivot, maybe even more than once?
• How is a foreign market different from the US one?
• What are the most common mistakes of entrepreneurs in SaaS and how to avoid these?
This, and many other valuable insights in this video. Enjoy!
CoffeewithClosers #Business #successfulbusiness
►Find Robert Jacobi on LinkedIn https://www.linkedin.com/in/robert-ja...
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
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Just because you’ve done it in one industry doesn’t mean you can do it as easily in another field. Today’s guest for Coffee with Closers knows from his experience that taking time, being ready to learn, and having someone to validate your ideas are extremely important for building a business is a completely unfamiliar sphere.
Ricardo Regalado is a serial entrepreneur with over 15 years of experience in Sales, Marketing and Brand Management in various industries. Ricardo got a business idea from his own pain points and learned many valuable lessons by trial and error. Here’s what today’s conversation is all about:
-
What are the challenges of building and managing the SaaS business?
-
When is it better to have your key hires in-house?
-
What is the biggest weakness of most software apps and how to avoid it?
-
What is the role of teamwork in building a business?
Tune in!
CoffeewithClosers #Businessadvice #Business
►Visit Rozalado Services at https://rozaladocleaning.com/
►Visit Route at https://getroute.com/
►Find Ricardo Regalado on LinkedIn https://www.linkedin.com/in/rickyrega...
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
Facebook:https://www.facebook.com/OneIMS/
LinkedIn: https://www.linkedin.com/company/oneims/
Instagram: https://www.instagram.com/oneims/
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Running a US-based business while living abroad - is that even possible? For sure! Today’s guest on Coffee with Closers is going to show you how. Meet Vincenzo Villamena, an expert in taxation, and an ex-pat business owner currently living in South America.
After moving from the US in 2010, Vincenzo recognized the need for an accounting firm that could meet the unique needs of ex-pats and business owners with transparent and straightforward solutions. That’s how Online Taxman was born.
In this interview, you’re going to hear Vincenzo’s story and learn all the challenges and benefits of running a remote team, which interests us now more than ever.
Why does every business need a niche?
What are some mental shifts the entrepreneurs have to make when forced to work remotely?
How to make sure the job is being done when you have a remote team?
How to stay focused and productive as a business owner?
This, and many other valuable insights in this video. Enjoy!
CoffeewithClosers #Onlinetaxman #Businessadvice
►Find Vincenzo Villamena on LinkedIn https://www.linkedin.com/in/vincenzo-...
►Visit Online Taxman at https://onlinetaxman.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
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The most successful and effective salespeople are the ones who recognize that the customer has a process. They also know for a fact that the sales process is less important than the buying process. But how do you actually understand the buyer?
Today’s guest will teach you all about it. Meet Dan Dal Degan - a role model for every aspiring salesperson, a CEO and advisor of numerous businesses, a husband and a father of five, and, as he puts it, “a disciple of the early days of Salesforce” who had been there from the early days behind the cloud before it even was called a “cloud”. Dan’s inspiring journey from the salesperson to a CEO is something you’ll definitely enjoy.
• What technology has to do with sales and how you should treat it;
• What’s the importance of emotional connection with a buyer and how to establish it;
• Why the silence is every seller’s friend;
• Why customers don't really want to hear about the product and what they’d rather talk about instead.
This, and many other tips for building effective teams and boosting sales in this episode!
►Find Dan Dal Degan on LinkedIn https://www.linkedin.com/in/tripledeee/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
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Everybody has the best product, but whether people are going to trust the product depends on how you market it. Today’s guest for Coffee with Closers is convinced that marketing success in such a big industry as cybersecurity is all about convincing people and building trust.
Meet Nina Ruhe, a content marketing expert with multimedia journalism and entrepreneurial background. She leads a content team, whose main focus is multimedia, video, and different new-level types of content creation.
Nina and Samuel are talking about establishing trust, breaking through the noise, and building connections with the audience.
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How industries like cybersecurity can leverage content for demand and lead gen?
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What are the specific content marketing tactics to utilize?
-
How to get the attention of CEOs, CTOs, and other high-level professionals with the help of content?
Learn this, and many other tips for small content marketing teams in this episode.
Enjoy!
►Visit Keyfactor website https://www.keyfactor.com/
►Find Nina Ruhe on LinkedIn https://www.linkedin.com/in/ninaruhe/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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We hear a lot about the importance of company culture. But how many businesses take time to get things done right from the beginning? Business owners are usually more passionate about the product or service and are generally less engaged when it comes to procedures, policies, and documentation. In this interview, we’ll talk about the reasons why it might not be the best strategy.
Today’s episode on CWC is a deep conversation with Adam Radulovic, a lifelong learner with a passion for technology. Adam is the CEO of XL. NET – an IT company helping small and mid-sized businesses improve, remove the obstacles and make an impact that is felt.
• What are some consequences of not setting realistic expectations when building a business?
• How technology can help with recruiting, onboarding, and building a company culture?
• Why is it important to have tough conversations?
• What are some work-life balance and productivity tips from the CEO of a big tech company?
Find this and many other valuable insights in today’s interview.
Enjoy!
►Visit XL.NET website https://www.xl.net/
►Find Adam Radulovic on LinkedIn https://www.linkedin.com/in/adamradul...
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com
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Remember that saying, “your eyes are bigger than your stomach”? Today’s guest believes that it’s also applicable to business. Many companies fail because they take up more than they can handle. Following the right road and not going into multiple directions too quickly might be a secret ingredient to success.
Meet Jack Behar, Senior Executive with broad experience in all aspects of sales and telecommunication, a leader in AI and Machine Learning, and a founder of three successful companies.
In this episode, we are talking about the ups and downs of building a business, the changes that happened in tech since the emergence of the internet, and valuable entrepreneurial lessons that will help you focus on the right things.
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How to build a thriving organization from scratch?
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How to diversify correctly and do you need to?
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In what way does sales and marketing for SaaS different?
-
Why is networking important?
Enjoy!
►Visit InteractiveTel website https://interactivetel.com/
►Find Jack Behar on LinkedIn https://www.linkedin.com/in/jackbehar/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
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PR is valuable if you know how to use it well. It’s not something you seek when you have a crisis and a single press release won’t work without a well-developed strategy behind it. Today’s guest for Coffee with Closers is a true expert in making businesses look good.
Meet Michelle Damico – CEO at Michelle Damico Communications, a 10 years old boutique PR and marketing firm serving businesses who need a story that will help them grow by attracting new customers, generating leads, and increasing their thought leadership.
Michelle is a trained journalist and a former news reporter, which helped her become a great communicator and storyteller in PR. In this interview, we are talking about the importance of branding, customer service in PR, personal development, and more.
• How to get your clients to understand the importance of marketing and PR?
• Why you should learn your brand and your story?
• Why having versatile knowledge is great for you?
• Why you might want to try taking notes?
Learn this and so much more in today’s episode. Enjoy!
►Visit Michelle Damico Communications website https://www.michelledamico.com/
►Find Michelle Damico on LinkedIn https://www.linkedin.com/in/michelled...
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
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When you start your business at a young age, you always feel like you need to compensate for it. You’re under pressure to know it all, so you try extra hard for people to take you seriously. But at the end of the day, age is just a number. What matters is real-life experience, passion, and vision. Today’s guest is also one of those early starters. I’m happy to introduce you to Andrew Hoeft - Founder & CEO of Pinpoint Software. He started his business when he was 18 years old, feeling all kinds of pressure, but over the years in business, he became successful and realized that you don’t have to know all the answers and get comfortable asking for help. In this episode, Andrew shares his story of how his day job at a grocery store gave him an idea for software that solves a real-life problem, how he turned his idea into a thriving technology and SaaS company, and what lessons he learned along the way.
What are the challenges of starting a business at a young age?
Where’s the line between customer service and customer success?
How can networking help you grow personally?
How to stay productive as a business owner so you can propel the company forward?
Tune in for an insightful conversation!
► Find Andrew Hoeft on LinkedIn https://www.linkedin.com/in/andrewhoeft/
► Visit Pinpoint Software at https://pinpointsoftware.com/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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Marketing has many facets and every detail matters. Even the presence of the right brain and left brain thinkers in your marketing team can make a difference in the way your content turns out. Today’s guest on Coffee with Closers knows everything about creating and promoting great content pieces and leveraging different marketing channels.
Meet Chris Vandermarel, Director of Product Marketing at PathFactory and digital marketing expert with more than 10 years of industry experience. In this video, we’re talking about all things marketing - getting real results from ABM (account-based marketing) technology, creating “snackable” content, building a seamless experience for prospects, and more.
• What are some of the most effective demand generation strategies for a business?
• Where to get started with demand generation?
• What does marketing have to do with the way marketers think?
• What are some of the best applications of AI in B2B marketing?
Learn this and so much more in today’s episode. Enjoy!
►Visit PathFactory website https://www.pathfactory.com/
►Find Chris Vandermarel on LinkedIn https://www.linkedin.com/in/cvmarel/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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A lot has changed in the way people buy. Modern customers are more likely to educate themselves. They tend to only reach out to the company when they really need help. Today’s guest believes it’s not a bad thing. After all, there are many ways for businesses to turn it into their favor.
Meet Pete Caputa - sales and marketing expert who used to work for HubSpot but eventually became their 7th largest agency partner. Pete is CEO at DATABOX - a versatile analytics platform built to help organizations understand how they are doing business-wise.
In this episode, we’re talking about the advantages of having free versions of the product, the importance of picking the right metrics and building a solid management system, the impact of company culture on sales, and more.
Why companies shouldn’t struggle with offering a free version of their product?
How to understand the real cost of customer acquisition when your company is doing sales and marketing?
Will sales ever be completely automated?
Why keeping focus is extremely important for a business?
Enjoy the episode!
►Visit DATABOX website https://databox.com/
►Find Pete Caputa on LinkedIn https://www.linkedin.com/in/pc4media/
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
►Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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When it comes to change management, communication is everything. If the company takes a holistic approach to implement new business practices and serving their customers, they are sure to succeed.
Today’s guest on Coffee with Closers has been in the manufacturing industry for over 25 years. Meet Joel Schneider - founder and president of Liberty Technology Advisors - ERP and IT consulting company that helps mid-market manufacturing, distribution, and other companies improve their business performance.
In this episode, we’re talking about the manufacturing industry in the US, the importance of tech initiatives and associated challenges, and business lessons and tips that will help you become more effective as an entrepreneur and a leader.
• How to address common challenges in the manufacturing industry?
• How to simplify the technology adoption process?
• How can sales and marketing systems make manufacturing companies more productive?
• Why company culture is important?
Learn this and so much more in today’s episode. Enjoy!
►Visit Liberty Technology Advisors website https://ltadvisors.com/
►Find Joel Schneider on LinkedIn https://www.linkedin.com/in/joel-schn...
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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Many organizations reach out to attorneys after they have pulled the trigger on an important decision. But no matter how sure you are about some course of action, you can only control yourself. It will cost a lot more money later to fix something that could have been prevented in the first place.
Today’s guest on Coffee with Closers is a living proof that good lawyers aren’t here to make money. They are interested in doing good work for good people. Meet Matthew Formeller - founding Partner at Formeller & Formeller LLP. He’s been providing guidance and representation to organizations and company owners in business and litigation matters for over 8 years now.
In this episode, we’re talking about the importance of being fulfilled in one’s work, prioritizing and business development, and some common legal pitfalls companies fall into and ways to avoid them.
What is it like to run a business with family members?
How to build strong relationships with your customers?
What are some common mistakes business leaders make when it comes to legal issues?
How to use software and automation to boost productivity?
Learn this and so much more in today’s episode. Enjoy!
►Visit Formeller & Formeller website https://www.formellerlaw.com/
►Find Matthew Formeller on LinkedIn https://www.linkedin.com/in/matthew-f...
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
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Connecting with people and helping them accomplish their dreams is priceless. Today’s guest on Coffee with Closers is here to prove that close rate and revenues are not everything. Meet Mark Roberge - founder and MD of Stage 2 Capital, author of “The Sales Acceleration Formula” book, and Harvard Lecturer.
Mark is also a 4th employee of HubSpot who expanded its revenue from $0 to $100 million and helped to transform it into the innovative marketing company it is today. In this episode, you’ll learn what it’s like to build a sales team in a marketing tech company, hear some fascinating HubSpot stories, and learn a few important lessons about business growth.
How to align marketing and sales to get the best results?
Why should you beware of premature growth?
What to look at before you invest in a company and what does it have to do with customer success?
Will AI replace the sales reps any time soon?
Enjoy the episode!
►Visit Stage 2 Capital website https://www.stage2.capital/
►Find Mark Roberge on LinkedIn https://www.linkedin.com/in/markroberge/
►Get your copy of “The Sales Acceleration Formula” here: https://www.amazon.com/Sales-Accelera...
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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You can’t manage what you can’t measure, and you certainly can’t optimize things if you don’t have enough data on how they perform. Today’s guest for Coffee with Closers is convinced that businesses shouldn’t be afraid to fail provided that they fail fast and make it a learning experience.
Meet Brian Berg - President and CEO of BB Direct - a provider of direct marketing data and data related services. In this episode, we’ll be talking about the changes in the way customers interact with businesses, discuss the importance of testing and measurement, and pick up a few business lessons Brian learned from his personal experience.
How to use data across multiple channels to reach your audience?
Why measurement is key when it comes to building effective campaigns?
Why is it important to truly understand the overall customer’s lifetime value?
What practices can you implement to be more effective as a leader?
Enjoy the episode!
►Visit BB Direct website http://www.bbdirect.com/
►Find Brian Berg on LinkedIn https://www.linkedin.com/in/brianberg...
This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.
► Request your FREE marketing ROI audit at https://www.oneims.com/
►Follow OneIMS online!
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Even if it seems that there is no space for innovation, chances are you’re taking the wrong entrance. When you think of starting a business with a top-down perspective, you’re most likely to fail. But if you take a bottom-up approach and really listen to what your customers are saying, you discover amazing opportunities.
Today’s guest went from working as a strategy consultant for IBM and Walmart to starting his own tech company. Meet Chris Chae, co-founder of Pixelic - collaboration and project management tool for creative professionals. In this episode, we discuss the real meaning behind digital transformation, the importance of hearing customers, and the most effective productivity hacks.
How to find a niche in an overly saturated market;
Why content goes above everything in marketing for a startup;
How delegating tasks can help you create customer-driven culture;
Why you should be looking forward to challenges.
This, and many other valuable insights on today’s episode.
Enjoy!
►Pixelic Website https://www.pixelic.io/
►Chris Chae on LinkedIn https://www.linkedin.com/in/chris-chae/
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
►Visit our website here:
https://www.oneims.com/
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Drive and willingness to spot an opportunity can go a long way. With enough hard work, perseverance, and integrity, one can build a thriving business in any sphere. Today’s guest joined a family-owned business four years ago, and the way she combines innovation and legacy preservation in a company that did not invest in marketing for more than 20 years is just incredible.
Meet Adriana Osorio, COO of Osorio Metal Supply Inc. and the face of the company, who is currently working on growing the business and taking it to the next level. In this episode, we talk about the importance of stepping into the unknown, which is hard but necessary. Find out why a word of mouth is not enough to make your business grow.
• How technology can skyrocket your business?
• Why should you prioritize your customers and customer service?
• What are the challenges of being a female entrepreneur in a male-dominated industry?
• How to stay motivated in moments of extreme stress?
This, and many other valuable insights on today’s episode.
Enjoy the episode!
►Osorio Metal Supply Inc. Website https://www.osoriometals.com/
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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Perseverance is key to achieving success in business. Today’s guest for Coffee with Closers knows better than anyone else that it might take many lessons to figure out what works for you, but at the end of the day, hard work pays off.
Meet Kristina Wynne, an aspiring entrepreneur with a background in healthcare who worked in the family business for almost a decade and started her own company from scratch. Kristina wears multiple hats careerwise and she eagerly shares her knowledge with others to help small business owners connect in the business ecosystem.
• How the corporate world is different from the family business?
• What doesn’t allow small businesses to get to the next level?
• How to incorporate side hustle in your life if you’re working full-time?
• Why is networking great for your business?
This, and many other valuable insights on today’s episode.
Enjoy!
►Kristina Wynne LinkedIn https://www.linkedin.com/in/kristina-...
►The Wynners Club Website https://thewynnersclub.org/
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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The best way to learn something is by immersing in it fully. Today’s guest grew up in small business. He knows from experience that everything in business takes longer than you expect, and he can easily explain why you should have a vision for where you want to be at various points in time if you ever want to achieve success.
Meet Steve Whitney - founder and President of Medical Solutions who used to work with tech giants like Polaroid and W.W. Grainger. Steve has led the Whitney team through many innovative medical device developments and successful product launches for more than 35 years.
You can tell from a conversation with this guy that amazing things can happen when mechanical engineering meets business
How technology can benefit any business?
Why is it vital to have a customer before you start developing the product?
What is the best way to differentiate yourself in a way that customer cares about?
Why you as a leader should delegate tasks even if nobody else can do them better than you?
This, and many other valuable insights on today’s episode.
Enjoy!
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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We all know that marketing can help people make a lot of money. But how can you use marketing for a greater cause? Today’s guest for Coffee with Closers can teach you a couple of valuable lessons.
Meet Chris Lesner, founder and CEO of Project World Impact - the leading nonprofit hub providing innovative ways for people to connect with and support nonprofits. Having built two successful companies (one in marketing and service sector and one in NGO and software space), Chris knows what it might take to grow a business.
Today’s episode is all about facing challenges and empowering people, which can be really fun!
What’s the difference between a service business and a software business?
Why you should never outsource your core competencies?
How can you get a strong foundation and support growth within an organization?
And why should you try and approach business problems ahead of the need?
Enjoy!
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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Learn how you to use every feedback to your company’s advantage from the Head of Content Marketing at G2 previously known as G2 Crowd.
Meet Jakub Rudnik, a journalist by trade and a talented content creator at heart. With his never-ending curiosity and years of experience, he’s been able to successfully manage a team of 20+ content creators at G2 and achieve outstanding marketing results.
In this episode, you will learn a lot about building transparency for business software and using content marketing to your advantage.
What’s the phenomenon of a website like G2 and why so many people use it?
How to attract more customers using your bad reviews?
Why it’s critical to track the right data?
And what are the typical content marketing mistakes to avoid?
Enjoy the episode!
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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Today’s guest for Coffee with Closers knows that it’s not enough to simply collect the data. One should be able to use it for creating marketing pieces that resonate with customers.
Meet Sean Cummins, a self-made entrepreneur, an expert in digital printing and restaurant business, and a VP of Sales in a global corporation. As a tech-savvy professional with a diverse background, he knows exactly how to leverage technology to build a thriving business.
What is smart packaging and what you should know about it?
How to build a successful business from scratch?
What are the differences between running a business and working for a corporation?
And finally, what is the direction of tech transformation and what should you expect in the near future?
Enjoy the episode!
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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Find out more about User Experience and learn how to connect dots across strategy, people, and design from a guru of digital transformation.
Today’s guest for Coffee with Closers is really passionate about innovation and technology. Meet Taylor Regan, VP of UX at Ipsos who’s been working in the UX space for almost 20 years now.
In this episode, you will learn a lot about digital transformation, UX, and building business around people.
Why there is so much buzz around UX and what’s the real meaning behind it?
How do you define UX, UI, innovation, and digital transformation?
Why should you perceive innovation as an investment rather than a cost center?
How to change customers’ perception in today’s digital environment with the help of advertising?
This, and many other useful insights in today’s episode.
Enjoy!
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
►Follow OneIMS online!
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Get useful business insights from CEO and founder of a successful Chicago-based commercial cleaning company!
Today’s guest for Coffee with Closers knows that it’s not about working smarter or harder, it’s both.
Meet Saul Marchan, President and owner of BLU Commercial Cleaning. He went a long way from working in corporate America to starting his own cleaning company and has built one of the strongest brands in the industry in just five years. Want to know how he made it? Then this is the conversation you don’t want to miss.
• How to communicate the right message to your customers?
• Why continuous learning and training is important for building an A-stars team?
• Why should you be looking to see what you failed at every day?
• What are some tough business lessons to remember and how to stay fresh for ideas?
Enjoy!
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
►Follow OneIMS online!
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These days, people will only stay loyal to a company if they have very good reason to. That said, simply making a great product is not enough anymore.
‘You have to have a quality product but you really want to give customers a great experience’, - says Jessica Goldman, a founder and artistic director of All About Dance and our new guest for Coffee with Closers.
LinkedIn: https://www.linkedin.com/in/jessica-s...
All About Dance website: https://allaboutdance.org/
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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It’s natural to own what you are doing as who you are. That is why when you win, you feel accomplished, and when you fail, you feel miserable.
Whereas failure can affect even the most enthusiastic person, it’s possible to not let it get to you every time.
How do you detach failure from your self-identity and self-worth?
Today’s guest for Coffee with Closers knows everything about it.
Meet Nick Rendleman a top producing and an award-winning real estate agent and a driven entrepreneur.
LinkedIn: https://www.linkedin.com/in/nicholas-...
EXIT Strategy Realty website: https://www.exitsellschicago.com
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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Today’s Coffee with Closers episode will make you think about a few important things:
➡️ whether the sales and marketing in your company work together;
➡️ whether you are meeting your customers in the right place;
➡️ and whether you are dedicating enough time for important things.
Meet Reno Perry - result-oriented activist and a passionate talent specialist at the Fortune 500 trusted company. This is the conversation you don’t want to miss.
LinkedIn: https://www.linkedin.com/in/renoperry/
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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“Scio me nihil scire” - I know that I know nothing.
This well-known saying dates back to Socrates times and it’s still relevant now.
You can’t know everything but you should have enough humility to admit that you need the help of others. That’s how you create something truly meaningful.
Today’s Coffee with Closers guest understands it better than anyone else.
Meet Montana Butsch - Founder and CEO of Spotivity, a clever app that helps young kids develop their passion.
In this episode, we’ll be talking about the importance of humility in business, the power of teamwork, and other valuable pieces of wisdom.
LinkedIn: https://www.linkedin.com/in/montanabu...
Spotivity website: https://www.spotivity.com/
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
►Follow OneIMS online!
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New episode of Coffee with Closers is live!
Today’s guest will explain why the urgent shouldn’t push out the important.
Meet Ed Erickson - a result-driven business coach, the man who’s been through the ups and downs of building a business and grew 3 successful businesses himself, the man who’d lived the brute force approach and figured out why it doesn’t work, and the man who’s now teaching his clients to work smarter and achieve the best results.
What does it take to run a business?
Why we can’t seem to carve out the time for business development?
Why it’s important to focus on the right thing?
This, and other useful nuggets in today’s video!
LinkedIn: https://www.linkedin.com/in/ederickson/
Erickson Business Coaching website: https://ericksoncoach.com/
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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Welcome to the next episode of Coffee with Closers!
Today’s guest is Mark Ingram ‒ Creative Director at Image Perspective, the man with decades of marketing experience under his belt and a goldmine of communication knowledge.
Mark has been in the industry for long enough to witness the communication and advertising BEFORE the computers. Not only had he seen the transition of marketing into the digital realm, but he had participated in this process first-hand.
In this episode, we’ll be talking about the basic principles that always apply to communication and things that people always miss:
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How do you get your message through the clutter?
-
What are the common mistakes digital marketers make in communication?
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And essentially, how do you make people remember YOU?
LinkedIn: https://www.linkedin.com/in/mingraham/
This series is brought to you by OneIMS - Integrated Marketing Solutions that fuel explosive business growth.
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Don’t miss the upcoming episodes of Coffee with Closers! Subscribe to our channel for more business insights from OneIMS.
Meet Shirley Yang, founder and CEO of Muses. After working in the corporate world at companies like Fox Interactive Media, StyleHaul, and NBC Universal, she founded Muses, a global network for entrepreneurs, makers, builders, and skill-based professionals to build and mobilize networks for growth.
On this episode, we talk about the gig economy's current landscape and Shirley shares insights on how to cultivate your personal brand, establish your mission, and use influencer and social media to grow your business.
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Learn how content marketing has transformed the insurance industry. From simply producing informational content to driving sales, content has revolutionized the way the insurance industry operates. Watch now to find out what benefits content marketing provides for insurance companies across the world!
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Know your numbers! When it comes to your business, understanding the metrics behind your acquisition cost is crucial to driving growth. Israel Pinto, Business Development Manager at Change Capital, shares his insights on acquisition cost, opportunity cost, customer retention, and tips for success in sales and marketing.
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He's an entrepreneur, a business coach, an author, and so much more! Steve Werner, the founder of Hour of Champions and our longtime mentor, sits down with us to discuss the importance of investing in yourself and overcoming fear to gain success in life.
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Liana Bran serves as a program director at the Illinois Hispanic Chamber of Commerce, where she helps companies build better teams that drive better businesses. Join us as we discuss all things small business and key pieces of advice for business owners in the modern world today.
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Ghassan Abboud of 1st Family Dental shares his insights on building a multi-location dental company over the past 23 years. We're covering everything from using social media, paid advertisement, and marketing trends within the medical industry.
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Learn how marketing and sales work hand in hand with Emmanuel Bellegarde, Director at Aon Benfield.
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