The AdHero Podcast: Recent Episodes
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Marketing and advertising tips, trends, and techniques by industry experts, insiders, and influencers, brought to you by AdSemble.
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Today we're diving deep into the top social media platforms paying creators in 2024 and why you need to start being a creator yourself. We'll get strategic on building a content and communications plan to monetize your skills and expertise.
Matthew's Twitch Channel: https://www.twitch.tv/mjosnaps
Geno's Locals Channel:
https://genogiovannipresent.locals.com/
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Today on The AdHero Podcast, we dive into the recent removal of ESG (Environmental, Social, and Governance) references from McDonald's corporate website.
We explore the implications of this decision, including the potential shift in businesses' use of ESG as a marketing tool, the backlash against "woke capitalism," and the broader discussions surrounding corporate accountability and environmental responsibility. Join us as we examine the complexities and impact of ESG in the business world.
Shout out to our newest subscriber, Pedro.
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It's time to call the Adheroes.
Resources: genogiovannipresents.com
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The Adheroes will explore the topic of ESG and its potential as a marketing tool in their upcoming episode, which will be released on September 5, 2023.
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In this episode of The AdHero Podcast, we explore the risky path some businesses take when they stray from their core audience and tried-and-true products in pursuit of new markets. We delve into the cautionary tales of renowned companies, like Disney, that shifted focus away from their traditional strengths, leading to uncertainty and potential decline in prior success.
Join us as we analyze Disney CEO Bob Iger's recent remarks about the uncertain future of linear TV assets and how they reflect the broader challenges faced by businesses attempting to appeal to new audiences. We'll discuss the impact of these strategic decisions on brand identity, customer loyalty, and overall market positioning.
Email us at theadheropodcast@gmail.com, or through Social Media @adsemble
To Subscribe to our podcast find us on all major podcast platforms. Apple, Spotify and Google. Also now featured on Amazon and iHeart Radio.
Become a supporter of The AdHero Podcast today through podcasters.spotify.com.
Search for The AdHero Podcast. Your donations keep the show online as you will get valuable insight to help market your business.
The AdHero Podcast is a must-listen show about marketing and advertising. This podcast offers expert insights, trends, and techniques from insiders and influencers.
Visit The AdHero Podcast website at adsemble.com/theadheropodcast
AdSemble the Digital Out of home marketplace. Buy and sell Advertising space on digital billboards and traditional media.
Find us online at AdSemble.com
It's time to call the Adheroes!
Send in a voice message: https://podcasters.spotify.com/pod/show/theadheropodcast/message Support this podcast: https://podcasters.spotify.com/pod/show/theadheropodcast/support
Join The AdHero Podcast as they dive into the world of email marketing strategies. Gain valuable insights and expert advice to take your email campaigns to the next level. Subscribe on Apple, Spotify, Google, and more. Email us at theadheropodcast@gmail.com or connect on social media @adsemble.
Support the show: Become a supporter of The AdHero Podcast today by visiting https://podcasters.spotify.com/pod/show/theadheropodcast.
New Supporters: We extend a big thank you to our newest supporters: Rafael, Delores, Ollie, Sam, Nelson, Tracey, Salvador, Oliver, Stanley, Pedro, Shelly, and Marie.
The AdHero Podcast: Unlock the secrets of marketing and advertising. Get insider tips, industry trends, and influencer insights.
Visit https://theadheropodcast.com.
AdSemble: The digital out-of-home marketplace. Buy and sell advertising space on digital billboards and traditional media. Visit AdSemble.com.
The AdHeroes are here to break down email marketing and how to make it effective for your business.
We have FIVE questions we formulated and will go over each one with in-depth answers along with commentary. Lets Dive in !!!
- What size Email list do you need to have?
Depends on several factors, including: the nature of the business, email marketing goals and engagement rates.
- How often should you email blast?
Depends on several factors such as the nature of the business, email marketing goals and engagement rates.
- On average what is a good Open Rate and what is a good Click Rate?
Depend on several factors, including the industry, email campaign type, geographical location, and related factors.
-
What are the best ways to attract people to sign up for your email list and why should they care?
-
Craft a compelling offer
- Make it easy to sign up
- Encourage sharing
- Use QR codes
- Engage new subscribers immediately
- Deliver value first
- Host offline events
- Create a new lead-generation offer
- Use chatbots
- Use third-party email list growth tools
- Drive email signups with ad campaigns
-
A/B test your sign-up forms
-
What are some interesting email blast content ideas you can use, once you have your list?
-
Favorable articles about your company. ...
- Business changes that impact customers. ...
- A company anniversary or milestone. ...
- Recent award nominations or wins. ...
- A list of open positions for hire. ...
- Monthly business recap. ...
- A behind-the-scenes look at your company. ...
- A message from the CEO.
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In this episode of The AdHero Podcast, Geno Giovanni and Matthew Olivieri discuss the sudden surge in technological advancement of AI (Artificial Intelligence) and its impact on our lives. They cover the following topics:
- The use of AI in creating commercials with no actors
- The potential impact of AI on jobs
- The AdHeroes' insights on AI trends and techniques
Listeners can stay up-to-date on the latest episodes of The AdHero Podcast by subscribing via Spotify, Apple Podcast, and Google Podcast. The podcast is also featured on Amazon and iHeartRadio. You can also watch the podcast on Facebook, YouTube, Rumble, and Spotify. Don't forget to like and subscribe and add The AdHero Podcast to your feed.
Sources: AI Revolutionizes Marketing:Personalization and Automation the Forefront
calltheadheroes
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Attention marketers! In this episode, we're diving deep into the possible banning of TikTok and what it means for your marketing strategies. The AdHeroes will provide valuable insights into how this move could impact your brand's reach, engagement, and overall success on social media.
From the potential loss of a massive audience to the rise of new platforms, we'll cover everything you need to know to stay ahead of the game. So grab a pen and paper and prepare to take notes because this is an episode you won't want to miss!
Become a subscriber to the podcast via Spotify, Apple Podcast, and Google Podcast and now featured on Amazon and iHeart Radio.
You can also watch us on Facebook, YouTube, Rumble, and Spotify. Be sure to LIKE and Subscribe and add The AdHero Podcast to your feed.
It’s time to call the AdHeroes.
Sources:
- Founders and CEOs look at a possible TikTok ban in fear: ‘No other platform does this as successfully’
https://fortune.com/2023/03/28/founders-ceos-possible-tiktok-ban-fear-no-other-platform-does-this-as-successfully/
- 'Uncharted territory': How would a TikTok ban in the US work?
https://abcnews.go.com/Business/uncharted-territory-tiktok-ban-us-work/story?id=97907065
- For some, TikTok is a path to riches and the American dream. With a ban, it could all disappear
https://www.latimes.com/business/story/2023-03-26/biden-tiktok-ban-small-business-owners-fear-sales-hit
- The TikTok Ban Should Worry Every Company
https://hbr.org/2020/08/the-tiktok-ban-should-worry-every-company
- Where TikTok users may go if the app gets banned
https://www.cnn.com/2023/03/24/tech/tiktok-alternatives/index.html
- What To Do If TikTok Gets Banned
https://masoninteractive.com/blog/marketing-trends/what-to-do-if-tiktok-gets-banned/
- For some, TikTok is a path to riches and the American dream. With a ban, it could all disappear
https://www.latimes.com/business/story/2023-03-26/biden-tiktok-ban-small-business-owners-fear-sales-hit
- Factbox: Why a broad US TikTok ban is unlikely to take effect soon
https://www.reuters.com/technology/why-broad-us-tiktok-ban-is-unlikely-take-effect-soon-2023-03-23/
- The Most Common Marketing Mistakes: How to Avoid Them
https://www.wrike.com/blog/5-marketing-mistakes-new-businesses-overlook/#Why-is-marketing-so-important
- 4 More Marketing Mistakes That Contribute To Business Failure ― and How To Avoid Them
https://www.linkedin.com/pulse/4-more-marketing-mistakes-contribute-business-failure-jan
- The 8 Biggest Marketing Fails of All Time (With Practical Takeaways
https://www.wordstream.com/blog/ws/2021/12/28/marketing-fails
calltheadheroes
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The AdHero Podcast discusses the impact of the collapse of Silicon Valley Bank, Signature Bank, and other regional banks on the banking industry and marketing strategies. Matthew Olivieri and Geno Giovanni explore how marketers are left searching for new banking partners while also presenting an opportunity for innovative solutions to stand out from the competition. The collapse serves as a reminder that no company is too big to fail, and marketers must adapt to changes in the marketplace. The situation could potentially lead to mar-tech and ad-tech consolidation, causing smaller vendors to merge with larger platforms.
Sources:
- How Silicon Valley Bank’s collapse could compound a marketing slowdown
https://www.marketingdive.com/news/silicon-valley-bank-collapse-marketing-slowdown/644925/
- Silicon Valley’s ‘greed and avarice’ have ‘finally come home to roost’ in SVB collapse, trader says
https://www.cnbc.com/2023/03/13/svb-collapse-silicon-valleys-greed-and-avarice-to-blame-trader-says.html
- Here’s how the collapse of Silicon Valley Bank could impact marketing and media
https://www.thedrum.com/news/2023/03/14/here-s-how-the-collapse-silicon-valley-bank-could-reshape-marketing-and-media
calltheadheroes LIKE & SUBSCRIBE for new videos every day. https://bit.ly/34Or10G Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt Shop for outdoor advertising: https://bit.ly/30RhaGc FOLLOW US:
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MERRRRRRRY CHRISTMAS TO ALL !!!! Your personal AdHeroes Matthew Olivieri and Geno Giovanni are back for our Annual Holiday episode of The AdHero Podcast, where we take a deep dive look at how Your business should be Marketing to your customers this Christmas shopping season. TWO YEARS removed from COVID-19, are your customers FINALLY ready to storm the retail stores or will fear of recession and limited inventory be the Grinch that stole Christmas?
VERY Special Shout out to this year's Christmas episode sponsor: Silver Forest Christmas Tree Farm in Somerset, CA
Please check out their website here: silverforestchristmastree.business.site
Sources:
IntelligenceNode.com
calltheadheroes LIKE & SUBSCRIBE for new videos every day. https://bit.ly/34Or10G Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt Shop for outdoor advertising: https://bit.ly/30RhaGc FOLLOW US:
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Accessory dwelling unit experts Blake and Stephanie Simes from Pure Materials LLC return for bonus questions on The AdHero Podcast.
A deeper dive into ADUs and will they attempt to have a reality television show?
Let's discuss.
Contact: https://purematerials.us (408) 459-6239
We need YOUR Help to be involved and share your thoughts and opinions on the matter by reaching out to us by leaving us a Voicemail on our podcast page (Anchor.fm/the-adhero-podcast) or on any social media using the handle @AdSemble or #TAHP #TheAdHeroPodcast #CallTheAdHeroes
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Accessory dwelling unit experts Blake Simes and Stephanie Acosta from Pure Materials LLC address the rise of ADU's popularity.
They also will tell you how Pure Materials are marketing to new clients, how you can add one of these homes to your property, and how ADUs will increase your property value by the added square feet on your property multiplied by the value of the livable property square footage.
Pure Materials LLC
Contact:
https://purematerials.us
(408) 459-6239
A-Block Source:
CNBC: These charts show how the 2022 box office sizzled, then fizzled by Sarah Williams
https://www.cnbc.com/2022/09/03/how-the-summer-box-office-sizzled-then-fizzled-in-charts.html
Let's discuss.
We need YOUR Help to be involved and share your thoughts and opinions on the matter by reaching out to us by leaving us a Voicemail on our podcast page (Anchor.fm/the-adhero-podcast) or on any social media using the handle @AdSemble or #TAHP #TheAdHeroPodcast #CallTheAdHeroes
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The NFL has tossed its hat into the streaming game.
Will you invest in this new product? Will it last long? And how much football is too much.
The AdHeroe's discuss.
Let's discuss.
We need YOUR Help to be involved and share your thoughts and opinions on the matter by reaching out to us by leaving us a Voicemail on our podcast page (Anchor.fm/the-adhero-podcast) or on any social media using the handle @AdSemble or #TAHP #TheAdHeroPodcast #CallTheAdHeroes
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calltheadheroes
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Shaahin Cheyene from Podcastcola will tell you how you can start your own podcast and have it monetized for your business.
Sources:
An AI-generated artwork’s state fair victory fuels arguments over ‘what art is’
The Verge
https://www.theverge.com/2022/9/1/23332684/ai-generated-artwork-wins-state-fair-competition-colorado
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Finishing up our conversation with Tom Geary, the AdHeroes ask fun questions and get a little bit more insight into outdoor advertising with the head of School Of Thought.
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
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Sources:
San Diego Tourism Authority
Gulf Times Thousands of Fans Return to Comic-Con
Tech Crunch 970,000 subscribers, its largest quarterly loss ever
Glitch Netflix to lose 2 Million Subs- Ad-Tier and Password Sharing Lockdown On The Cards
Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt Shop for outdoor advertising: https://bit.ly/30RhaGc FOLLOW US: Website: https://adsemble.com Twitter: https://twitter.com/adsemble Facebook: https://www.facebook.com/adsemble Instagram: http://www.instagram.com/adsemble
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Simon Leslie is an author, Founder, and CEO of Ink, a global travel media company. Simon had a $150M travel advertising business decimated due to COVID and had to effectively Re-Build the entire company from scratch.
We continue with last week's episode on some personal tastes from Mr. Leslie as well as a deeper dive into his company, business practices, and his daily routine.
calltheadheroes
Sources:
BA.5 doesn’t care that you just had Covid-19 The omicron subvariant is tuned to evade immunity, even from previous omicron infections.
VOX By Umair Irfan | July 17, 2022 8:00 am
https://apple.news/AfMekTNrLSQe7i9QYdfmnQA
Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt Shop for outdoor advertising: https://bit.ly/30RhaGc FOLLOW US: Website: https://adsemble.com Twitter: https://twitter.com/adsemble Facebook: https://www.facebook.com/adsemble Instagram: http://www.instagram.com/adsemble
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Send in a voice message: https://anchor.fm/the-adhero-podcast/message Support this podcast: https://anchor.fm/the-adhero-podcast/support
Simon Leslie is an author, Founder, and CEO of Ink, a global travel media company. Simon had a $150M travel advertising business decimated due to COVID and had to effectively Re-Build the entire company from scratch.
In today's episode, your personal AdHeroes Geno Giovanni and Matthew Olivieri discuss with Simon what that journey looked like and brought practical advice you can use in your small business as you re-build in a post-covid world. Buckle up, this episode is POWER PACKED!
calltheadheroes
Sources:
BA.5 doesn’t care that you just had Covid-19 The omicron subvariant is tuned to evade immunity, even from previous omicron infections.
VOX By Umair Irfan | July 17, 2022 8:00 am
https://apple.news/AfMekTNrLSQe7i9QYdfmnQA
Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt Shop for outdoor advertising: https://bit.ly/30RhaGc FOLLOW US: Website: https://adsemble.com Twitter: https://twitter.com/adsemble Facebook: https://www.facebook.com/adsemble Instagram: http://www.instagram.com/adsemble
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Send in a voice message: https://anchor.fm/the-adhero-podcast/message Support this podcast: https://anchor.fm/the-adhero-podcast/support
Fred is the Co-Founder and CEO of Optmyzr, a leading and award-winning PPC management platform. He is also a Silicon Valley entrepreneur, author, and thought leader in pay-per-click search marketing. As an AdWords Evangelist, he helped pioneer PPC marketing as one of Google's initial 500 workers. On today's episode, your personal AdHeroes Geno Giovanni and Matthew Olivieri discuss strategies for the future of search marketing
calltheadheroes
Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt Shop for outdoor advertising: https://bit.ly/30RhaGc FOLLOW US: Website: https://adsemble.com Twitter: https://twitter.com/adsemble Facebook: https://www.facebook.com/adsemble Instagram: http://www.instagram.com/adsemble
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Send in a voice message: https://anchor.fm/the-adhero-podcast/message Support this podcast: https://anchor.fm/the-adhero-podcast/support
Fred is the Co-Founder and CEO of Optmyzr, a leading and award-winning PPC management platform. He is also a Silicon Valley entrepreneur, author, and thought leader in pay-per-click search marketing. As an AdWords Evangelist, he helped pioneer PPC marketing as one of Google's initial 500 workers. On today's episode, your personal AdHeroes Geno Giovanni and Matthew Olivieri discuss strategies for the future of search marketing
calltheadheroes
Sources:
The Shocking Disney Shakeup: Why Exactly Was Peter Rice Ousted? https://variety.com/2022/tv/news/peter-rice-disney-leave-abc-news-1235289876/
Disney morale is ‘terrible’ after CEO Bob Chapek axed Peter Rice
https://nypost.com/2022/06/10/disney-morale-terrible-after-ceo-bob-chapek-fires-peter-rice/
Tesla Board Member Larry Ellison steps down from Tesla
https://www.teslarati.com/tesla-board-member-larry-ellison-to-step-down/
Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt Shop for outdoor advertising: https://bit.ly/30RhaGc FOLLOW US: Website: https://adsemble.com Twitter: https://twitter.com/adsemble Facebook: https://www.facebook.com/adsemble Instagram: http://www.instagram.com/adsemble
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A little late to the game on this one. But worth the discussion.
What did you like better? The Batman or Spider-Man No Way Home?
The heroes discuss this in detail.
Let's discuss.
We need YOUR Help to be involved and share your thoughts and opinions on the matter by reaching out to us by leaving us a Voicemail on our podcast page (Anchor.fm/the-adhero-podcast) or on any social media using the handle @AdSemble or #TAHP #TheAdHeroPodcast #CallTheAdHeroes
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Elon Musk trending in the news about the buy out of Twitter. Now Musk is calling Twitter out for its fake accounts and holding the social media platform accountable while also putting a hold on the deal.
Will Musk ask for a better price for the deal as he continues to call out Twitter or is Musk up to something else?
Let's discuss.
We need YOUR Help to be involved and share your thoughts and opinions on the matter by reaching out to us by leaving us a Voicemail on our podcast page (Anchor.Fm/the-adhero-podcast) or on any social media using the handle @AdSemble or #TAHP #TheAdHeroPodcast #CallTheAdHeroes
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Send in a voice message: https://anchor.fm/the-adhero-podcast/message Support this podcast: https://anchor.fm/the-adhero-podcast/support
Want to know what it takes to amass 50K+ followers on TikTok? On today's episode of The AdHero Podcast, you personal AdHeroes Matthew Olivieri and Geno Giovanni speak with Zak Cadena who breaks down his secrets of what he did to achieve official influencer status on the fastest growing social media platform. Get your notepad ready, this is one episode you won't want to miss!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
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Want to know what it takes to amass 50K+ followers on TikTok? On today's episode of The AdHero Podcast, you personal AdHeroes Matthew Olivieri and Geno Giovanni speak with Zak Cadena who breaks down his secrets of what he did to achieve official influencer status on the fastest growing social media platform. Get your notepad ready, this is one episode you won't want to miss!
Show Sources: -Analysis-Musk tears up buyout playbook with $46.5 billion Twitter financing Reuters CONSUMER GOODS & RETAIL By Krystal Hu and Anirban Sen APRIL 22, 2022 / 05:04 AM https://apple.news/AV3iNQrZJS4mlD1grf7wP5Q Twitter board in a bind as Elon Musk makes his move Billionaire’s bid has exposed the social media company’s checkered performance. by Financial Times - Apr 22, 2022 10:21 am https://apple.news/AWzDQDeuKQwKDvywh3lwuUQ The ad world’s ultimatum to Netflix: Be bold FastCompany https://apple.news/ALDLU0n-LR3-pP-dhXfAcsQ BY JEFF BEER 3.23.22 cheddar news As Shares Plunge, Netflix Takes Aim at Password Sharing By Associated Press By Michael Liedtke Apr 20, 2022 https://apple.news/AzcQGna9pTY2VNthWex7k7g
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Non-Fungible Tokens aka NFTs are taking the WORLD by storm. Just what in the hell are they though?
Come listen in as your personal AdHeroes Matthew Olivieri and Geno Giovanni invite special Guest and NFT EXPERT Braden Connolly into the WatchTower studio to explain exactly what NFTs are, how you acquire them, and the scary realities of buying and selling them on the open Marketplace. LET'S GOOOOOO!
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This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Send in a voice message: https://anchor.fm/the-adhero-podcast/message Support this podcast: https://anchor.fm/the-adhero-podcast/support
Non-Fungible Tokens aka NFTs are taking the WORLD by storm. Just what in the hell are they though?
Come listen in as your personal AdHeroes Matthew Olivieri and Geno Giovanni invite special Guest and NFT EXPERT Braden Connolly into the WatchTower studio to explain exactly what NFTs are, how you acquire them, and the scary realities of buying and selling them on the open Marketplace. LET'S GOOOOOO!
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A-Block Sources
Whole Foods opens the first store with Amazon's 'Just Walk Out' technology that allows shoppers to skip the register altogether
Netflix's Marvel shows are coming to Disney Plus, but it's complicated
Disney Plus
THE NETFLIX MARVEL SHOWS WILL BE UNCUT/UNEDITED ON DISNEY+
B-Block Sources
What Is an NFT? How Non-Fungible Tokens Work - Business
The History of Non-Fungible Tokens (NFTs) | by Andrew Steinwold
What is NFT? non-fungible tokens explained - CNN
What are NFTs and why are some worth millions? - BBC NewsLIKE & SUBSCRIBE for new videos every day. https://bit.ly/34Or10G
The coronavirus pandemic could completely derail the careers of Gen Z — and they might end up a lot like older millennials
Art & Finance report A closer look at the growing Art & Finance industry
Wealthy Wanting Cash for Investing, Margin Calls Turn to Art
Why some NFTs are valuable and others aren't - AFR
Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt
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This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Send in a voice message: https://anchor.fm/the-adhero-podcast/message Support this podcast: https://anchor.fm/the-adhero-podcast/support
Non-Fungible Tokens aka NFTs are taking the WORLD by storm. Just what in the hell are they though?
Come listen in as your personal AdHeroes Matthew Olivieri and Geno Giovanni invite special Guest and NFT EXPERT Braden Connolly into the WatchTower studio to explain exactly what NFTs are, how you acquire them, and the scary realities of buying and selling them on the open Marketplace. LET'S GOOOOOO!
calltheadheroes
A-Block Sources
Whole Foods opens first store with Amazon's 'Just Walk Out' technology that allows shoppers to skip the register altogether
Netflix's Marvel shows are coming to Disney Plus, but it's complicated
Disney Plus
THE NETFLIX MARVEL SHOWS WILL BE UNCUT/UNEDITED ON DISNEY+
B-Block Sources
What Is an NFT? How Non-Fungible Tokens Work - Business
The History of Non-Fungible Tokens (NFTs) | by Andrew Steinwold
What is NFT? Non-fungible tokens explained - CNN
What are NFTs and why are some worth millions? - BBC NewsLIKE & SUBSCRIBE for new videos every day. https://bit.ly/34Or10G
The coronavirus pandemic could completely derail the careers of Gen Z — and they might end up a lot like older millennials
Art & Finance report A closer look at the growing Art & Finance industry
Wealthy Wanting Cash for Investing, Margin Calls Turn to Art
Why some NFTs are valuable and others aren't - AFR
Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt
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Ok, so maybe 2021 wasn't the FULL BLOWN recovery year we all thought (hoped?) it would be. Thanks in part to the Delta and Omicron variants, 2021 was only a little better than 2020... But there were some signs of progress and your resident AdHeroes Geno Giovanni and Matthew Olivieri reviewed those today.
Stay tuned to the end of the episode for a SNEAK PREVIEW of what we have in store for you this year, as we kick off SEASON 4 of @TAHP.
Show sources:
A-Block
Metaverse
Our Tech Expert’s Guide To Entering The Metaverse
https://www.popularmechanics.com/technology/a38147952/facebook-metaverse-gear-oculus-portal/
Facebook’s rebrand could lose them a ton of employees—here’s why
https://www.dw.com/en/facebook-rebrands-as-meta-in-new-focus-on-metaverse/a-59650386
Explainer: What is the metaverse and how will it work?
https://www.latimes.com/business/story/2021-10-28/explainer-what-is-the-metaverse-and-how-will-it-work
Facebook is building for the metaverse, but at what cost?
https://www.ft.com/content/8acb6d05-61ff-4767-b9f4-798ba08309ed
B-Block
2022 is all about overcoming economic obstacles.
2021 shattered job market records, but it’s not as good as it looks
https://www.washingtonpost.com/business/2022/01/08/2021-shattered-records-but/
America Without Poverty—This Organization Is Making It Happen
https://www.forbes.com/sites/forbeseq/2022/02/01/america-without-poverty-this-organization-is-making-it-happen/?sh=5af2fccb79f1
3 Small Businesses Challenges Brewing in 2022
https://www.thestreet.com/personal-finance/3-small-businesses-challenges-brewing-2022
4 Charts That Explain the U.S.'s 2021 Economic Rollercoaster
https://time.com/6131764/2021-us-economy-explained-in-charts/
JPMorgan Likes Pepsi, Caterpillar as Supply Chain Woes Ease
https://www.thestreet.com/investing/jpmorgan-pepsi-caterpillar-supply-chain
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INCREDIBLE !!!! We have made it to our 50th Episode of The AdHero Podcast!!! This milestone would not have been possible if it wasn't for our loyal listening audience. Your personal AdHeroes Geno Giovanni and Matthew Olivieri wish to THANK each and every one of you. As a SPECIAL treat to commemorate this occasion, we are counting down our TOP 10 moments from the first 50 episodes. Sit back, relax and enjoy this VERY special taping of The AdHero Podcast. #calltheadheroes LIKE & SUBSCRIBE for new videos every day. https://bit.ly/34Or10G Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt Shop for outdoor advertising: https://bit.ly/30RhaGc FOLLOW US: Website: https://adsemble.comTwitter: https://twitter.com/adsembleFacebook: https://www.facebook.com/adsembleInstagram: http://www.instagram.com/adsemble
!
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HO HO HO MERRRRRRRY CHRISTMAS !!!! Your personal AdHeroes Matthew Olivieri and Geno Giovanni are back for our Annual Holiday episode of The AdHero Podcast, where we take a deep dive look at how Your business should be Marketing to your customers this Christmas shopping season. One year removed from COVID-19, will customers be eager to return to shopping malls and retail storefronts or will online shopping once again grow and dominate?
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Arguably two of the BIGGEST Sales Coaching heavyweights entered into the arena to duke it out and on today's episode of The AdHero Podcast, your personal AdHeroes Geno Giovanni and Matthew Olivieri are coming to you from the AdHero Watchtower with a breakdown of who won this head-to-head battle!
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Your personal AdHeroes Matthew Olivieri and Geno Giovanni are coming to you LIVE from the AdSemble Watchtower Studios to broadcast another "Quick Hitter" episode. In this quick take, we are discussing MEGA release of the trailer for Spider-Man No Way Home.
Being such HUGE MCU fans, your AdHereos needed to come together and discuss ALL the Easter Eggs that were dropped in this trailer and what we think is in store for this next chapter in the Peter Parker saga.
We need YOUR Help to be involved and share your thoughts and opinions on the matter by reaching out to us by leaving us a Voicemail on our podcast page (Anchor.Fm/the-adhero-podcast) or on any social media using the handle @AdSemble or #TAHP #TheAdHeroPodcast #CallTheAdHeroes Subscribe to The AdHero Podcast on https://bit.ly/2FjA9lt Shop for outdoor advertising: https://bit.ly/30RhaGc
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Are professional sports team logos just the next item in line on the cancel culture hit list or are they grossly overdue for an overhaul?
On the heels of the latest professional sports team to announce a major re-branding, come listen in as your personal AdHeroes Matthew Olivieri and Geno Giovanni discuss this very hot topic.
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Cryptocurrency is all the Rage, but is it right for your business?
Come listen in as your personal AdHeroes Matthew Olivieri and Geno Giovanni give a basic explanation about what Crypto is, how you can acquire it, and whether or not it should be accepted by your small business.
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Movie Theaters are BACK Open!!!! Come listen in as your personal AdHeroes Matthew Olivieri and Geno Giovanni discuss the first MAJOR release of a new Marvel film, The Black Widow back into the Theaters and what it possibly means for the Film and Entertainment industry as a whole.
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When most people think about the Islands of Hawaii, they might imagine beautiful beaches, Luaus and tropical drinks with little umbrellas. But according to Jean-Paul Gedeon, CEO and Founder of JPG Media, Hawaii is experiencing a digital renaissance, and the Islands are booming with opportunities for tech companies, digital signage and more.
Suit up, buckle up and take a flight with us off the beautiful island of Oahu and the city of Honolulu, where Jean-Paul tells us what's up!
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Welcome to a very special edition of The AdHero Podcast.
Today your AdHeroes are taking our show to the next level. We are virtually visiting The IDEAS Lab at our alma mater of San Jose State University.
A packed house of 300 students, faculty and alums will be in attendance as The AdHero Podcast will have its first ever live audience.
We would like to give a big thank you for the coordination of this event to Professor and Director Anuradha Basu of the Lucas College & Graduate School of Business, the faculty advisor of the Silicon Valley Center for Entrepreneurship and the faculty advisor of the IDEAS Club.
But that is not all.
The AdHero Podcasts guest of this week is the CEO and co-founder of Brake Free Tech Alex Arkhangelskiy.
His company produces brake light technology for motor cyclists. Alex’s other claim to fame was when him and his business partner were featured on NBC’s Shark Tank and won a $200K deal with Robert Herjavec and Mark Cuban.
Get ready for a fun ride and learn how Brake Free Tech started, how they received funding by some of the worlds wealthiest entrepreneurs. And a behind the scenes account of Brake Free Tech on the set of NBC’s Shark Tank.
Time to suit up AdHeroes... Let's GOOOOOOO !!!!
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Your personal AdHeroes Matthew Olivieri and Geno Giovanni are coming to you LIVE from the AdSemble Watchtower Studios to broadcast another "Quick Hitter" episode. In this quick take, we are discussing how social media giants are de-platforming people for their opinions, where does it stop and why do you need to care.
In addition, we will look at how platforms like Twitch and Patreon are compensating their users for their content and ask the question, why are people even spending all this time to make content on any other social media platform that does not pay you for your content? We need YOUR Help to be involved and share your thoughts and opinions on the matter by reaching out to us by leaving us a Voicemail on our podcast page (Anchor.Fm/the-adhero-podcast) or on any social media using the handle @AdSemble or #TAHP #TheAdHeroPodcast #CallTheAdHeroes
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GUEST HOST ALERT!!!! Today on the show we are honored to have Andrea Henley Guest Host an EPIC episode on WHY BRANDS MATTER. Andrea welcomes Lee Rafkin who is an Expert on Brands and has successfully helped Major Fortune 500 companies Re-brand including OUTFRONT Media, FOX Sports, SpeedChannel and more. You gotta hear what Lee has to say on the recent Re-branding efforts of iconic brands Aunt Jemima, Old Spice and more! This episode is sponsored by our friends at Sun Vision Display - Check them out on all social media platforms @SunVisionDisplay and at www.sunvisiondisplay.com/adsemble Follow us on all social media @AdSemble and hashtag #TAHP and #CallTheAdHero
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Your resident AdHeroes are back for another episode of The AdHero Podcast! Today on the show, we examining three primary reasons Small Businesses everywhere are Failing! If you run a Small Business or are thinking about starting your own business, this is a MUST-BOOKMARK episode. Listen and give us feedback. Do you agree or disagree with these reasons taking down Small Business?! Why or Why not?
This episode is sponsored by our friends at Sun Vision Display - Check them out on all social media platforms @SunVisionDisplay and at www.sunvisiondisplay.com/adsemble
Follow us on all social media @AdSemble and hashtag #TAHP and #CallTheAdHero
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How do you forge ahead on an idea and build an entirely new business product line within an already established company? This week's guests David Sexauer and Aubree Abernethy from Sun Vision Display explain that and more. Our 40th episode promises to scratch your Entrepreneurial itch and teach you how to spot a money-making opportunity within your business or industry.
P.S. This is also an episode you will want to check out on our YouTube channel to see some special "Behind the Screens" footage.
This episode is sponsored by our friends at Sun Vision Display - Check them out on all social media platforms @SunVisionDisplay and at www.sunvisiondisplay.com/adsemble
Follow us on all social media @AdSemble and hashtag #TAHP and #CallTheAdHero
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
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Your personal AdHeroes Matthew Olivieri and Geno Giovanni are coming to you LIVE from the AdSemble Watchtower Studios to broadcast a new bonus show we are calling "Quick Hitter" where we discuss BREAKING News and our take on what is happening right now and what it means.
Today we are discussing the phenomenon of the Robinhood App, Short Selling and how "Retail Investors" banded together to take on the Hedge Funds.
We need YOUR Help to be involved and share your thoughts and opinions on the matter by reaching out to us by leaving us a Voicemail on our podcast page (Anchor.Fm/the-adhero-podcast) or on any social media using the handle @AdSemble or #TAHP #TheAdHeroPodcast #CallTheAdHeroes
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
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A New Year, a New Focus and a New Season of The AdHero Podcast. As your resident AdHeroes Geno Giovanni and Matthew Olivieri kick off 2021, we turn our focus to three CRITICAL things LOCAL Small Business owners MUST do to put 2020 behind them and get back on track for 2021.
This episode is sponsored by our friends at Sun Vision Display - Check them out on all social media platforms @SunVisionDisplay and at www.sunvisiondisplay.com/adsemble
Follow us on all social media @AdSemble and hashtag #TAHP and #CallTheAdHero
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
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To say 2020 was a year to forget is a gross understatement. Nevertheless, your resident AdHeroes Matthew Olivieri and Geno Giovanni make an attempt at recapping the year that was and will forever be known as the year of the Coronavirus.
Check us out and follow us on all social media @AdSemble and hashtag #TAHP and #CallTheAdHero
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With only two episodes left in Season 2 of The AdHero Podcast, we wanted to spend this week's episode taking a deep dive into the idea of "Universes" We all are indirectly familiar with some Universes that exist.. the Marvel Cinematic Universe.. the Harry Potter Universe... The Star Wars Universe just to name a few..But did you know, you can create a Universe for your business?? Your resident AdHeroes Matthew Olivieri and Geno Giovanni explore exactly how you can get in on the Universe trend and how it can vastly impact your bottomline.
Don't forget to follow us on all major social platforms @AdSemble and give us a shout using hashtag #TAHP or #CallTheAdHero
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
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Welcome fellow AdHeroes! To another episode of The AdHero Podcast! This week, your resident AdHeroes Geno Giovanni and Matthew Olivieri want to know .. Just how effective is advertising on YouTube? To find out, we dig DEEP into the stats and research to bring you an answer you might be surprised to discover! So buckle up and fasten that seat belt... This is one episode you won't want to "Skip" (See what we did there? 😉)
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Welcome back to another episode of The AdHero Podcast! In this week's episode, we attack a hard topic for many small business owners wrestle with; Specifically - Is there a point in a business-client relationship where enough is enough and you may need to "break up" with your customer?
Your resident AdHeroes Matthew Olivieri and Geno Giovanni believe so and today we will dive head first into the matter. So grab your notepad and get ready, because this episode might just come in handy at some point down the road... LET'S GOOOOOO!!!!!!!!!
p.s. Don't forget to follow us on all major social media platforms @AdSemble and use hashtag #TheAdHeroPodcast or #TAHP
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
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HO HO HO!!!!!! MERRY CHRISTMAS!!!! Your resident AdHeroes are BACK with critical information you NEED to know about how to Market your business for Christmas sales in 2020.. A year like no other, the COVID-19 Pandemic has fundamentally changed how everyone will be shopping this year. Will there even be a "Black Friday" !? Your hosts Matthew Olivieri and Geno Giovanni discuss in depth. So whether you have been naughty or nice this year, we're stuffing your stocking with information you cannot afford to miss out hearing.
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We have a very special episode lined up for you this week! We are interviewing Fitness EXPERT and Out of Home Advertising enthusiast Andrea Henley to hear how she had to RE-IMAGINE how she would Market her gym during the Pandemic. Even if you don't own or manage a gym, many of these inside tips may still be applicable to you. Kick back, relax and let your personal AdHeroes Matthew Olivieri and Geno Giovanni take you on an educational journey to Marketing success!
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The coronavirus pandemic has fundamentally changed the way everyone is conducting business. From zoom video calls to digital contracts, everybody has been forced to reimagine how they run their business. But, has the pandemic forever changed the "Personal touch" associated with the Trust building process necessary in sales? In this week's episode, your AdHeroes Matthew Olivieri and Geno Giovanni do a deep dive into what you can do to maintain and STILL build trust despite the pandemic.
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Welcome to another episode of The AdHero Podcast ! In this week's drop, your personal AdHeroeos Matthew Olivieri and Geno Giovanni are helping you understand the various ad formats and approaches of streaming networks. We'll give you the full run of what you need to know to capitalize on this exciting new space that is taking the TV Airwaves by storm. Sit back, buckle up and Let's get started.
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Election season is upon us and on this week's episode of The AdHero Podcast, your AdHeroes Matthew Olivieri and Geno Giovanni dive into Political Advertising Strategies. If you are considering running for office at any level of Government, bookmark this episode cause we're going to tell you 3 things that WORK and 3 things that DON'T WORK... You might just be shocked at what we share. So buckle up and lets talk POLITICS. Also, don't forget to ROCK THE VOTE this November (for our US Listening Audience 🇺🇸)
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Your AdHeroes are BACK at it with ANOTHER episode of THE ADHERO PODCAST... And this week, we are unmasking the dark, mysterious world of ADTECH. What exactly is AdTech? Tune in this week to find out as your hosts Matthew Olivieri and Geno Giovanni engage in a discussion surrounding some revealing new research that has recently emerged, that begs the question, "Is AdTech Worth It.. Or Not?"
Don't forget to follow us on all our social media channels as well and connect with us personally @MatthewOlivieri and @GGAdHero
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What’s The AdHero Podcast all about?! Have a listen to this Trailer and find out!
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On this week's episode of The AdHero Podcast, your Heroes get the call to explore the deep, dark and mysterious world of PODCASTS with none other than Tim Rowe. What makes Tim so unique? Tim started barely started a brand new industry niche focused podcast and it is BLOWING UP in popularity. Get a live listen into how Tim came up with the idea, early mistakes he made and how he corrected his course and why EVERY single business should have a podcast in 2020. This is going to be an episode you won't want to miss. Don't forget to give us a shout on ANY of our Social platforms @AdSemble or reach out to @MatthewOlivieri or @GGAdHero for a chance to get a shout-out on the pod and a SWAG pack ;-)
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In this week's episode of The AdHero Podcast, your hosts Geno Giovanni and Matthew Olivieri welcome Out of Home Advertising Industry VETERAN Eric Murr to the show to discuss the importance AND impact of a PERFECTLY designed Ad. Eric has a YEARS of insights to share in this 30 minute episode which will save you YEARS yourself. BOOKMARK this episode!
Don't forget to add us on ALL social media channels @AdSemble. Mention you are listening to The AdHero Podcast and we will send you a SWAG pack ;-)
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Calling ALL AdHeroes !!! This week's episode is a MUST LISTEN especially if your Sales are struggling in light of the COVID-19 pandemic. This week, your hosts Geno Giovanni and Matthew Olivieri uncover the hidden superpowers of Text Messaging and how they can drastically help you get in touch with your customers and make more sales. This is an episode you will want to bookmark.
Don't forget to add us on ALL social media channels @AdSemble. Mention you are listening to The AdHero Podcast and we will send you a SWAG pack ;-)
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In this week's episode of THE ADHERO PODCAST, your resident AdHeroes Geno Giovanni and Matthew Olivieri explore how mainstream TV Advertising is slowly but surely losing their decades old grip as Kings of Advertising mountain. Don't believe us? Tune in and hear examples for yourself. Also subscribe to our AdSemble YouTube channel to watch more clips and Behind the Screens coverage of this week's episode and others. (https://www.youtube.com/channel/UCSVw3wc4CjdoWtbsXGpiHlA)
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It's time to look yourself in the mirror and critique YOUR content game.
In this episode of The AdHero Podcast, your personal AdHereos Geno Giovanni and Matthew Olivieri give timely information, tips and secrets on how you can develop both your Company's brand AND your Personal Brand to capitalize on ALL the ways you can draw an audience.
If there is only one episode you listen to all season... THIS. IS. IT. (DISCLAIMER: We hope you listen to more than just this episode)
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On this episode of The AdHero Podcast, your Resident AdHereos Geno Giovanni and Matthew Olivieri welcome special guest Shobeir Shobeiri from Mintegral to talk about all things Mobile Advertising.
The AdHeroes and Shobeir discuss the climate of the Mobile gaming sector amidst the COVID-19 pandemic as well as dive deep into the different strategies you can use as a Small or Large business to start integrating Mobile Advertising into your Marketing Mix.
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In this episode, your AdHeroes Matthew Olivieri (@MatthewOlivieri) and Geno Giovanni (@GGAdHero) are back on the scene to discuss how COVID-19 has impacted brands usage of Social Media and what you can do to capitalize on the madness.
Also, we discuss a HUGE ad campaign TikTok will be pushing out to attract even more users to their platform to take advantage of their new Augmented Reality features. Should Facebook and Snapchat be worried!?
Of course as always we kick things off with a little film/television #MCU banter and updates on how Coronavirus has delayed some major film releases.
This is an episode you don't want to miss.
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To say 2020 has gotten off to a bad start is an understatement.
Fear not!!! Your personal AdHeroes Geno Giovanni and Matthew Olivieri are up to the task in this episode of The AdHero Podcast. We're taking COVID-19 head-on with tips and strategies you can do now as well as looking ahead past this unprecedented time in the World.
So grab a notepad and get ready. We're covering everything you need to know RIGHT NOW in order to navigate the Coronavirus.
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Your personal AdHeroes are BACK for Season 2 of our Marketing and Advertising podcast. In this first episode of Season 2, we sit down with Founder and CEO of Manticore, Mike Lee.
Mike knows a thing or two about Re-branding from scratch as he successfully pioneered the re-branding of his Creative Marketing Agency previously known as Cold Brew Creative into its new form known as Manticore.
Mike will share what steps you need to take to successfully make the transition and we have some fun with him at the end with our brand new "Lightning Round"
So kick back, relax and let your AdHeroes take you on another journey into the Wilds of Marketing and Advertising.
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"It was an exciting 2019. We will be going over somethings like pop culture, marketing and finish off with some tidbits, what we think you need to do to enhance your businesses marketing for 2020."
Your leaders of the league, look back on 2019 on some of the amazing events in digital media. And then discuss how you and your company can plan ahead and take advantage of new business in 2020.
AdSemble #OpenDisplay #OOH #Disney #Gladiator #Apple #BobIgar #2020
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"They put on a clinic in how you launch a product successfully..." Your Leaders of the League dive into streaming services and the major takeaways from Disney's go-to-market strategy for Disney+. Check out The Warp Zone's "Netflix Reacts to Disney Plus" - https://youtu.be/pxqZbb6CdX0 #AdSemble #OpenDisplay #OOH #Netflix #Disney #DisneyPlus #Marvel #CableTV #HBOMax #MarvelTelevision #MarvelStudios #ABC
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Making a movie is an undertaking of its own, but how do you get your movie sold? Marc Underhill and Matt Kane from Thundercane Productions join us and share their steps from inception to studio distribution deals for their hit film 'AUGGIE'.
In AUGGIE, Felix Greystone (Richard Kind) is given a pre-release version of an AUGGIE, a pair of augmented reality smart glasses that project a perfectly human companion onto his world.
Learn more about Matt and Marc's process, including writing and shaping a story, finding collaborators and resources, and successfully marketing their film.
See the trailer - AUGGIE
Follow @AuggieMovie
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R.U.N is a resident live-action thriller Cirque du Soleil show that premiered on October 24, 2019 in Las Vegas at the Luxor.
We're joined by Lou D'Angeli, Vice-President of Marketing and Public Relations - Resident Shows Division, North America for Cirque du Soleil as we look at what it takes to bring live action to a new generation.
Lou is a veteran in the live entertainment space who has been a part of some of the most recognizable entertainment companies in North America. On this episode, he takes us behind the scenes of the evolution of Cirque du Soleil offerings and how one of the company's most ambitious efforts seeks to capture new audiences and surpass their most iconic titles.
See the R.U.N. 30 second ad spot for TV here and get a sneak peak glimpse of what's in store! - https://youtu.be/GoY9IKbQkCA
Reach out to Lou at https://www.linkedin.com/in/loudangeli/ or on Twitter @LDAngeli
RUN #CirqueDuSoleil #LasVegas #Luxor #WWE #DudleyBoyz #LouEDangerously #SignGuyDudley #XFL #CaesarsEntertainment
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From broadcast media and film to direct mail to events and everything in between, Gary Zelasko has done it all and shares with us his pillars for ensuring you build a successful campaign with the strongest foundations.
Gary is the Director of Marketing Development at Harvest Ministries, one of America's largest Christian ministries, consisting of a 15,000 person church, a large-scale event outreach ministry that has touched over eight million lives in twenty-five-plus years (Harvest Crusades and Harvest America) and a large media ministry, utilizing film, radio, television and other electronic platforms.
Connect directly with Gary directly at GaryZ@harvest.org or visit Harvest.org to learn more about Harvest Ministries and how you can get involved.
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How does a bass clarinetist abroad for the first time, limited to working 10 hours a week, become an AMA Digital Marketer of the Year finalist while generating over $10m in revenue for clients?
Jamie Doerschuck of The Doer Co. shares expert advice and resources for every marketer - newb or ninja. Jamie is a successful copywriter, digital marketer, and 2x Medium.com Top Business Writer, She empowers mission driven organizations to grow 🌱, helping 6 + 7 figure companies increase revenue by $100,000's through her marketing methodologies.
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Not all news is good news. How are you going to break it? Geno and Arish dive into PR with a favorite love-to-hate-em company and how they've handled the dirty end of a "have-to" in their business.
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SPECIAL EPISODE, LIVE FROM TECHCRUNCH DISRUPT 2019! Dan Chan, a.k.a The Billionaire's Magician, shares how to head into a convention with purpose, pizazz, and a plan to create high value, qualified leads and connections.
Follow Dan Chan at @DanChanMagic or learn more about Dan's story at Bay Area Dinner Show. Interested in booking The Billionaire's Magician for your next event? Submit a booking inquiry at DanChanMagic.com
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"Unless you step outside of your comfort zone, you don't find opportunities."
On this episode, we sit down with Seth Yudof, Founder and CEO of UD Factory - a Las Vegas based production company, and discuss the nuances of making it in Sin City.
Seth is an experienced entertainment producer, talent manager, Tedx speaker, and entrepreneur . With stage shows and concerts at Caesars, Paris, the Flamingo, Harrah's, and Bally's (just to name a few), and several successful music artists under his belt, Seth gifts us with seasoned insider perspective on Las Vegas show business and its changing landscape.
Be sure to catch Seth's TEDx talk in Luxembourg - https://youtu.be/Fnds3vJwbw4.
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On this episode we welcome Bill Protzmann and examine how to inspire the right mindset to build deep, high-value connections - all beginning with music. Bill is the Founder & CEO of Music Care Inc., an information technology entrepreneur, performing musician/impresario, and accomplished author. Bill is a man on a mission to teach practical ways music can be used for self-care and growth.
Through his music-as-care instruction, Bill taps into strong emotional motivators and empowers leaders to move from pain to power. This allows anyone he works with to shift their mindset and bring their authentic selves to their outward facing business efforts, thus opening deep connection channels to move deep conversations offline.
Bill's work is widely regarded and has been rewarded with the National Council for Behavioral Health Award of Excellence in 2014 - the behavioral health equivalent of winning an Oscar. Bill’s recording of Amazing Grace reached the top of the MP3.com charts as an EP in the mid-1990s and was subsequently selected for inclusion in the permanent archive of the Library of Congress.
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E-comm expert Brett Hansen swoops in and shares how passion and proper niche selection is critical to your success.
Brett is the founder of Kickslam Marketing and President of the National Outdoors Association. A former corporate marketing boss gone rogue, Brett is an open door of knowledge in the e-comm, dropshipping, and Facebook ads spaces. Now he helps other entrepreneurs find the means to replicate his systems of success to break free from their sales ruts and find independence doing what they love.
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Buckle up for this special guest! On this episode, we welcome Chris Delgado. Chris is part of the legendary Goat Marketing LLC team and is the Business Development Officer of FitTea. Chris is best known as one of the marketing masterminds behind the success of Grant Cardone's 10X program and has been at the forefront of marketing campaigns with major impact.
We cover everything from mindset and relationship building to marketing tactics and funnels. This is one you don't want to miss!
SPECIAL BONUS FOR YOU - You can reach this veritable god of the game and speak with him FOR FREE for two weeks from this episode air date (8/28/19). You can connect with Chris Delgado on Instagram at @mrchrisdelgado@goatmarketingllc @happytea and @fittea
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Sam Kabert, a.k.a SwagSam, of SwagWork fires off valuable insight about merchandising and your business. We learn that not all swag is created equal, why 100% of your fans will wear your Butter shirts, and hear about pitfalls to avoid when considering promotional items.
Sam prides himself as the No.1 Swagspert and is a believer in the power of a brand. His number one mission is to provide high-quality goods that all recipients appreciate and reciprocate. As a successful entrepreneur, Sam is a published author of two books — “Success with Swag(ger)”, an actionable, step-by-step guide to working with Virtual Assistants, and “The Written Goal" - an invaluable piece that focuses on goal-setting and productivity. He is also the co-creator of the popular YouTube series, EatUp Silicon Valley and founder of the WhatUp Silicon Valley podcast network,
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Advertising has a price, but how and what does the way you go about it cost you?
AdSemble #OpenDisplay #DigitalBillboards #LocalBusiness
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Sergio Oliveri of NetBase Solutions talks about social media analytics and the different use cases for agencies and brands. Digital Marketing managers use Social Listening into today's business world of fast paced real-time data
Sergio is also a Co-Founder of the popular YouTube series, EatUp Silicon Valley, co-host of the Sam and Serg show, and an integral part of the WhatUp Silicon Valley podcast network
SocialListening #Advertising #SocialMedia #Analytics #BrandHealth #NetBase #WhatUpSV #SergioOliveri
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We measure up direct mailing - is it worth it and how can it help your business? #AdSemble #OpenDisplay #AdHero #Marketing #Advertising #DirectMail
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On this episode, we share insights on the current state of influencer marketing.
AdSemble #AdHero #OpenDisplay #Marketing #Podcast #InfluencerMarketing #FyreFest #MarvelStudios #TheRock #ChrisHemsworth #JaRule #Thor4 #MCU
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In this episode of The AdHero Podcast, we talk about the importance of continuity across advertising, planning ahead, and nerd out on Marvel + Spiderman.
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Welcome to the first episode of The AdHero podcast! Hosts Geno Giovanni and Arish Rivers discuss where billboards fit into your branding and why it's so important to utilize the medium as part of your overall marketing strategy.
Use Open Display to instantly book digital billboards. Open Display is a self-service platform for digital billboards and puts one of the biggest advertising mediums at your fingertips for free.
AdSemble #OpenDisplay #DigitalBillboards #LocalBusiness
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