Business Unveiled: Expert Tips and Secrets from Top Creative Industry Professionals: Recent Episodes
Angela Proffitt
Business Unveiled is a podcast helping people in the creative industry refine their skills and grow their business. In every episode, you’ll be taken behind the scenes of the creative industry with celebrity wedding planner, entrepreneur, and productivity consultant Angela Proffitt as she shares her experiences in running a high profile event and design company around the world. There's nothing Angela and her team haven't seen before, and you'll get to listen to what she's experienced, how she got through it, and what she learned along the way. Business Unveiled is the go to podcast for anyone who wants to develop a productive and profitable business in the creative industry. For more helpful tips, visit www.angelaproffitt.com.
Navigating Challenges: How Andrew Found Resilience and Joy Amidst Cancer
In this compelling episode of GSD Diaries, Angela Proffitt and Andrew open up about their transformative journeys through cancer diagnosis and treatment. They reveal the crucial role of community support and the power of resilience in overcoming life's toughest challenges. Tune in to hear their profound insights on managing energy, maintaining a positive mindset, and fostering personal growth despite adversity. Discover how embracing imperfection, finding joy, and nurturing meaningful relationships can lead to a more fulfilling life. This episode is a must-listen for anyone seeking inspiration and practical advice on navigating difficult times.
Key Takeaways:
- The importance of relying on community and building strong relationships during difficult times
- Strategies for managing energy and maintaining a positive mindset
- The significance of personal growth and overcoming life's obstacles
- Embracing imperfection and prioritizing what brings joy and fulfillment
Featured Topics:
- Personal experiences with cancer diagnosis and treatment
- The role of care teams and online communities in providing support
- Career transitions and discovering new passions
- Spiritual connections and trusting intuition
Episode Highlights:
- Andrew's Cancer Journey: Andrew shares his emotional journey through cancer treatment, including the physical and mental challenges he faced and the unwavering support he received from loved ones.
- Community and Resilience: Angela and Andrew discuss the vital role of community in providing strength and resilience during tough times, emphasizing the importance of leaning on others for support.
- Energy Management: Practical tips on managing energy levels and maintaining a positive mindset amidst adversity, helping listeners find balance and focus on what truly matters.
- Embracing Imperfection: Insights on letting go of perfectionism and prioritizing joy and fulfillment, encouraging listeners to embrace life's imperfections and find happiness in the present moment.
- Career Transitions: Andrew's inspiring story of transitioning from a successful career as a makeup artist to pursuing his passion for hair, highlighting the courage to follow one's dreams despite challenges.
- Spiritual Connections: The profound spiritual experiences Andrew encountered during his treatment, including reconnecting with loved ones who have passed, and how these moments have shaped his perspective on life.
Action Items:
- Reflect on Energy Management: Take time to reflect on how you manage your energy and consider implementing strategies discussed in the episode to foster a positive mindset in your daily life.
- Embrace Imperfection: Identify areas in your life where you can let go of perfectionism and focus on what brings you joy and fulfillment, making a conscious effort to prioritize these aspects.
Subscribe and Stay Connected:
Don't miss an episode of GSD Diaries! Subscribe now to stay updated with our latest episodes. Join our vibrant community and gain access to inspiring stories and practical advice for personal and professional growth.
We thrive on feedback and stories from our community. If Andrew's story resonates with you, connect with him on Instagram @bea_rose_salon for further questions or to connect as he graduates from hair school in February and continues to grow V Rose Salon with his business partner, Kyle.
Share your top takeaway on Instagram @angelaproffitt or if you have your own experience to share, please reach out on Instagram or email us at: connect@angelaproffitt.com. Let’s keep our conversations honest and our support for each other solid.
In this episode of GSD Diaries, Angela Proffitt sits down with Adam Loeffler to share their personal journeys of overcoming life's obstacles and pursuing their true purpose. They dive into the significance of leaning on the right people and building meaningful relationships for personal growth and resilience. Adam and Angela also discuss the critical need for proper communication and education on food allergies and safety protocols at events, ensuring everyone's well-being. They touch on the challenges of balancing work and family responsibilities while leveraging technology for better outcomes. This episode is a heartfelt conversation on empathy, creativity, and resilience in navigating life's hurdles. Topics Covered: -The importance of building a supportive network for personal growth -Navigating food allergies and ensuring safety at events -Balancing work and family life with the help of technology -The role of empathy and creativity in overcoming challenges -Adam's personal experiences with Lyme disease and the importance of holistic healing -Angela's insights on prioritizing health and well-being Key Takeaways: -Support Systems: The importance of having a solid support system when facing health issues. -Food Safety: The necessity of proper communication and education on food allergies at events. -Work-Life Balance: Strategies for balancing work and family responsibilities. -Health Challenges: Insights on managing chronic illnesses like Lyme disease and POTS (postural orthostatic tachycardia syndrome). -Lifestyle Changes: The benefits of adopting a gluten-free and organic diet for better health. -Empathy and Resilience: The role of empathy and resilience in personal and professional growth.
Takeaways: Emphasizing the importance of support systems, empathy, and resilience. Tune in to this insightful episode as Angela Proffitt and Adam Loeffler share their experiences and lessons learned in navigating life's challenges, offering valuable advice and inspiration for personal and professional growth.
Don't forget to subscribe and leave a review if you enjoyed the episode!
Join Angela Proffitt and Deborah Vahle as they delve into the heart of balancing life and career in the demanding hospitality industry. This episode is filled with powerful insights on finding gratitude, shifting mindsets, and prioritizing relationships. Angela and Deborah share their personal stories of overcoming struggles, emphasizing the importance of resilience and discovering meaning and purpose in life’s journey. Tune in for heartfelt anecdotes and practical advice on how to maintain a healthy work-life balance, prioritize self-care, and stay present in the moment.
Key Topics Covered:
- Finding Gratitude and Shifting Mindsets: Practical steps to cultivate a positive outlook.
- Prioritizing Relationships: The importance of nurturing personal connections amidst a busy career.
- Resilience and Purpose: Discovering inner strength and meaning in life's journey.
- Personalized Gifts and Understanding Context: The significance of thoughtful gestures in building relationships.
- Work-Life Balance: Strategies for juggling professional responsibilities and personal well-being.
- Challenges in Maintaining Balance: Real-life stories of overcoming obstacles in personal and professional lives.
- Self-Care Prioritization: Techniques to avoid burnout and make time for oneself.
- Impact of Change: Navigating personal and professional transformations with grace.
- Being Present: The power of mindfulness in finding joy and overcoming challenges.
Guest Highlights:
- Balancing Life and Business: Insights from a top Nashville real estate agent and mother of five.
- Embracing Rest and Self-Care: Shifting mindsets to prioritize mental and emotional well-being.
- Community and Support: The role of a supportive network during challenging times.
- Navigating the Real Estate Market: Emotional resilience and the highs and lows of the industry.
- Authenticity in the Hospitality Industry: Building genuine connections and staying true to oneself.
Memorable Quotes to Share:
- "It's okay to start something and not finish it."
- "Sometimes you get into something and realize, 'Oh, I really don't like this.'"
- "Take the time and don't feel guilty about resting."
- "It's really insensitive to tell someone it's going to be okay because it may not be."
- "Money does not make you happy; it's a tool, and you need it."
- "When shit gets real and hard, who's going to be there for you?"
Actionable Takeaways:
- Embrace flexibility in your schedule to maintain work-life balance.
- Don’t be afraid to change directions if something isn’t fulfilling.
- Take care of your mental and emotional well-being as a priority.
- Build a supportive community and lean on them during tough times.
- Remember that success is a journey, not a destination.
Call to Action: Subscribe to our podcast and join our GSD Community for more insights and strategies to lead with wellness and purpose. Don't forget to like, share, and comment on your favorite moments from the episode!
Join Angela Proffitt as she introduces our exciting new podcast series focused on personal wellness, transformation, and resilience, especially within the hospitality industry. In this episode, Angela shares the journey behind the podcast's evolution from Business Unveiled to GSD Diaries, the impact of wellness on success, and the importance of prioritizing health in both personal and professional realms.
Key Takeaways: * Introduction to GSD Diaries: Discover the motivation behind the podcast's transformation and what you can expect from our new series. * The Importance of Wellness: Learn why prioritizing wellness is crucial and how it influences success and happiness. * Real Stories of Transformation: Hear about Angela's personal journey, including her major health transformation during the pandemic. * Hospitality Industry Insights: Understand the current challenges in the hospitality industry and the need for wellness-centric offerings. * Exciting Future Episodes: Get a sneak peek into upcoming episodes featuring industry leaders and wellness destinations.
Featured Topics: * Personal wellness and transformation * Resilience and the pursuit of purpose * Challenges in the hospitality industry * Integrating wellness into business and travel * Real stories of success and overcoming adversity
Episode Highlights: 1. Living with Purpose: Transition from living for others to finding your own purpose. 2. Shifting Mindset: The power of gratitude and positive thinking. 3. Angela’s Journey: From gaining over 100 pounds during COVID to losing it all. 4. Wellness in Hospitality: Why wellness is a necessity, not a trend. 5. Upcoming Series Preview: Conversations with influential leaders and visits to top wellness destinations.
Quotes: * "Life's journey isn't about being easy. It's about finding gratitude and shifting your mindset." * "Wellness isn't just a trend. It's a necessity."
Subscribe & Stay Connected: Make sure to subscribe to GSD Diaries to stay updated with our latest episodes. Share this episode with someone who could use an inspiring message today.
Thank you for being a part of the GSD community. Together, we can make a meaningful impact in the hospitality industry and beyond.
Welcome to GSD Diaries! Here we dive deep into the lives of those who lead with wellness, purpose, and meaning. This is a must-listen for wedding and event planners, travel agents, and anyone in the GSD (Get Shit Done) Community who seeks to elevate their lives and careers.
In this episode, we sit down with a top real estate agent and mom of five, Deborah Vahle— while she shares her journey of balancing a thriving career with family life. Discover her secrets to maintaining wellness, finding joy, and navigating challenges, from managing a busy schedule to dealing with stress and emotional resilience. She emphasized the importance of taking breaks and finding moments of rest amidst a hectic schedule. It's a reminder that wellness isn't just about physical health but also about mental and emotional well-being.
Key Topics Kids, Fun, and Therapy: Finding Balance – Raising five children while running a business is no small feat. Deborah talked about the importance of therapy and self-care. She shared her journey of realizing it's okay to take time for herself, even if it's on a Tuesday afternoon when everyone else is working. This shift in mindset highlights the need to prioritize personal wellness to be effective in both personal and professional roles.
Shoe Carnival and Perspective: Lessons in Adaptability – The story of visiting a shoe carnival and the vivid memory of buying shoes with her mom is a testament to the power of perspective. This simple experience taught her that change is possible and that we can always strive for something better. It's a reminder that our past shapes our future, but it doesn't define it.
Navigating Challenges: From Tornadoes to Pandemics – The hospitality industry has faced numerous challenges, from natural disasters to global pandemics. Our guest recounted her experiences dealing with the aftermath of a tornado and navigating the uncertainties of the pandemic. These stories underscore the resilience and adaptability required to thrive in this industry.
Building a Foundation: The Importance of a Strong Base – Whether it's a home, a business, or personal growth, having a strong foundation is crucial. Deborah likened content creation to building a house, emphasizing the need for a solid base and the flexibility to make changes as needed. It's a powerful metaphor for anyone looking to create meaningful and lasting impact in their field.
Emotional Resilience: The Key to Thriving – Dealing with stress and emotional challenges is part of the journey. Deborah shared her insights on the importance of emotional resilience and the role of therapy, self-reflection, and personal growth. She emphasized that it's okay to acknowledge when things are not okay and to seek support when needed.
Authenticity and Connection: The Power of Being Real – In a world where social media often portrays a polished version of reality, Deborah highlighted the importance of authenticity. Being true to oneself and showing vulnerability can create deeper connections with others. This authenticity is especially important in the hospitality industry, where personal relationships are key.
This episode is a powerful reminder of the importance of wellness, balance, and authenticity in the hospitality industry. As we navigate the challenges and opportunities in our field, let us remember to prioritize our well-being and lead with purpose and meaning. We hope this episode inspires you to embrace these principles and continue making a positive impact in your community.
We'd love to hear your thoughts on this episode. How do you prioritize wellness and balance in your life? Share your experiences and join the conversation in our GSD Community.
Stay tuned for more insightful episodes and remember to lead with purpose, prioritize wellness, and always Get Shit Done!
Don't miss out on our latest content. Follow us on social media and stay connected for more tips, stories, and inspiration.
Thank you for being a part of our community. Together, we can make a meaningful impact in the hospitality industry and beyond.
At GSD Creative, we specialize in training marketing teams on User-Generated Content (UGC) creation and offer comprehensive content services, including capturing content for special events, travel events, and wellness brands and resorts. We integrate consistent content creation into your overall marketing plan with podcasts, blogs, campaigns, and consulting, emphasizing short-form videos for maximum impact. With over two decades of experience in curating luxury events and a background in psychology, we excel at customizing and strategizing user experiences and messaging from start to finish.
Welcome to GSD Diaries! Here we dive deep into the lives of those who lead with wellness, purpose, and meaning. This is a must-listen for wedding and event planners, travel agents, and anyone in the GSD (Get Shit Done) Community who seeks to elevate their lives and careers.
In this episode, we sit down with a top real estate agent and mom of five, Deborah Vahle— while she shares her journey of balancing a thriving career with family life. Discover her secrets to maintaining wellness, finding joy, and navigating challenges, from managing a busy schedule to dealing with stress and emotional resilience. She emphasized the importance of taking breaks and finding moments of rest amidst a hectic schedule. It's a reminder that wellness isn't just about physical health but also about mental and emotional well-being.
Key Topics Kids, Fun, and Therapy: Finding Balance – Raising five children while running a business is no small feat. Deborah talked about the importance of therapy and self-care. She shared her journey of realizing it's okay to take time for herself, even if it's on a Tuesday afternoon when everyone else is working. This shift in mindset highlights the need to prioritize personal wellness to be effective in both personal and professional roles.
Shoe Carnival and Perspective: Lessons in Adaptability – The story of visiting a shoe carnival and the vivid memory of buying shoes with her mom is a testament to the power of perspective. This simple experience taught her that change is possible and that we can always strive for something better. It's a reminder that our past shapes our future, but it doesn't define it.
Navigating Challenges: From Tornadoes to Pandemics – The hospitality industry has faced numerous challenges, from natural disasters to global pandemics. Our guest recounted her experiences dealing with the aftermath of a tornado and navigating the uncertainties of the pandemic. These stories underscore the resilience and adaptability required to thrive in this industry.
Building a Foundation: The Importance of a Strong Base – Whether it's a home, a business, or personal growth, having a strong foundation is crucial. Deborah likened content creation to building a house, emphasizing the need for a solid base and the flexibility to make changes as needed. It's a powerful metaphor for anyone looking to create meaningful and lasting impact in their field.
Emotional Resilience: The Key to Thriving – Dealing with stress and emotional challenges is part of the journey. Deborah shared her insights on the importance of emotional resilience and the role of therapy, self-reflection, and personal growth. She emphasized that it's okay to acknowledge when things are not okay and to seek support when needed.
Authenticity and Connection: The Power of Being Real – In a world where social media often portrays a polished version of reality, Deborah highlighted the importance of authenticity. Being true to oneself and showing vulnerability can create deeper connections with others. This authenticity is especially important in the hospitality industry, where personal relationships are key.
This episode is a powerful reminder of the importance of wellness, balance, and authenticity in the hospitality industry. As we navigate the challenges and opportunities in our field, let us remember to prioritize our well-being and lead with purpose and meaning. We hope this episode inspires you to embrace these principles and continue making a positive impact in your community.
We'd love to hear your thoughts on this episode. How do you prioritize wellness and balance in your life? Share your experiences and join the conversation in our GSD Community.
Stay tuned for more insightful episodes and remember to lead with purpose, prioritize wellness, and always Get Shit Done!
Don't miss out on our latest content. Follow us on social media and stay connected for more tips, stories, and inspiration.
Thank you for being a part of our community. Together, we can make a meaningful impact in the hospitality industry and beyond.
At GSD Creative, we specialize in training marketing teams on User-Generated Content (UGC) creation and offer comprehensive content services, including capturing content for special events, travel events, and wellness brands and resorts. We integrate consistent content creation into your overall marketing plan with podcasts, blogs, campaigns, and consulting, emphasizing short-form videos for maximum impact. With over two decades of experience in curating luxury events and a background in psychology, we excel at customizing and strategizing user experiences and messaging from start to finish.
Do you ever find yourself trying to fit into other people’s boxes? Instead of focusing on what makes you happy and lights you up, you are focused on how to make other people happy. That may be clients, family, friends… it seems like you always come last. Well I’m here to tell you from experience, when you live like you are the energizer bunny, eventually your energy will run out!
You may recognize today’s podcast guest, Petia Kolibova, is back again on Business Unveiled! Petia is the Abundance & Light Activation Coach of PK Media Solutions and will be sharing her knowledge in how to activate abundance and fufill your life’s calling. We are all here to be unique and our life experiences drive our story. Are you the energy that you want to receive back in life? If not, it may be time to check in with YOU:
Step 1: Be honest with yourself Step 2: Understand human design
I want to challenge you to think about what truly brings you happiness and how you can push out the negativity and give yourself the space and time to heal and feel the energy you are creating. Don’t live in the “What If” let yourself be guided, let yourself be loved.
Take away points
How to create abundance We are all here to be unique Your body is your temple Knowing what truly brings you happiness *You never know who is experiencing the same thing as you
More About Our Guest:
Petia Kolibova Burns is an abundance and light activation coach who guides women to intuitively connect with their inner vision so they can experience personal and professional magnetism and become unapologetically abundant. Her mission is to empower visionaries who are on the path to embody their fullest self- expression to soulfully expand into a quantum leap in all dimensions of their lives. Petia gives immense clarity + exact steps to unlock women’s divine feminine and abundance mindset. Through subconscious work as a certified breathwork facilitator, reiki, NLP & Human Design practitioner, she leads her 6 and 7-figure clients to their next level in life and business. If she is not interviewing fellow experts on her podcast Unapologetically Abundant, traveling the world with her husband, hosting retreats, or reading, you will find her in nature disconnecting from the world, connecting even deeper to herself.
I was honored to be interviewed by The Decision by EO Nashville podcast. If you have been a long term listener of Business Unveiled, you have heard me mention EO just a few times!! The Entrepreneur Organization is one of the best investments I have ever made as a business owner.
The Decision by EO Nashville podcast was started by the EO Nashville chapter, out of the curiosity of how we can make better decisions with the help of the forum experience. A forum is similar to an advisory board, we share experiences and help each other through thick and thin. So today's podcast is going to be about how to use pain and drive change.
Are you experiencing burnout from a fast-paced lifestyle? Business owners often undertake every available opportunity and amass too many responsibilities at once. Joining an EO forum allows you to prioritize tasks and regain control of your life. But it’s your responsibility to make meaningful change. How can you transform your personal and professional life and help others in the process?
In today’s episode of The Decision by EO Nashville Podcast, Robert Hartline and Eric Jackson invite me to speak about the power of transforming your life and business. We have observed that life-altering events drive radical change. After developing severe health issues from managing 250 events yearly, I was compelled to restructure my lifestyle. I attended EO forums to budget my time and reassess our priorities with calendar blocking and strategic planning. Through extensive coaching and accountability, we gained the clarity and experience to teach others the significance of self-care and prioritization. When coaching others with similar challenges, I recommend allowing them to seek help first before using your experiences to guide them. I also share business goals, how to embrace change through EO coaching, and how to coach new EO forum members without offering advice.
Take away points
• My background in psychology and how I joined EO • How I shifted my mindset through EO and transformed the business • Embracing personal and professional change through EO coaching • The key drivers of change and decision-making
More About EO Nashville
EO is a high-quality support network of nearly 15,000 like-minded leaders across over 60 countries. We help transform the lives of entrepreneurs through the power of life-enhancing connections, shared experiences, and collaborative learning. With EO, you'll grow beyond your personal limits. You'll make breakthroughs. And you'll redefine and realize your goals in life and business. EO Nashville is the largest EO chapter in the US, 3rd in the world, and currently has the most female members of any US chapter.Look behind the entrepreneurial busineses driving Nashville, and you’re likely to find members of EO Nashville. From architecture to apparel, health care to hair care, engineering to events, insurance providers to investment services – EO Nashville attracts the people who make things happen in this city and gives them the experiences, tools and connections to thrive.
Have you ever had a nightmare where you wake up in cold sweats in a panic totally disoriented? I’ll never EVER forget the first morning I didn’t show up for work…the night before I went to a Jessica Simpson concert. And let’s just say there were too many pitchers of margaritas ordered.
Sooooo, you won’t be shocked when I tell you I forgot to set my alarm to wake up for work the next day. And I am not one of those people that wakes up naturally.
I honestly don’t even remember going to bed that night.
Now, this is when I was in healthcare and worked at the hospital, not a business owner (this was over two decades ago and it’s never happened since). I OVER SLEPT. Which to me, was a nightmare!!
I woke up to my cell phone ringing. My boss (at the time) had called more than 25 times. I had not shown up to work yet and was two hours late. I missed two important meetings that I was supposed to start my boss’s presentation (she didn’t know how to work the projector, etc…that’s because I did her presentation and was the “tech” girl that hooked everything up).
I don’t know if it was because I was hung over, or because of the phone call that just woke me up out of a dead sleep.
After telling my boss I am so sorry and was feeling sick, she screamed at me and told me that I better get to work that people/patients were counting on me. And she was counting on me. I
ruined her morning meeting because I wasn’t there to hook up all the “tech” stuff. I didn’t work in IT department either. I hung up the phone and vomited everywhere. All over the floor. All over my bed. And I left it all. Took a shower and drove to work. I pulled over twice to vomit.
I will never forget how she handled it and HOW it made me feel. It was the way she delivered the message to me. She did not even ask if I was ok. What if I was dead in a ditch some where (which I don’t think that way). Let’s just say it was the icing on the cake.
It was time to jump. That’s what we are chatting about today at Best Little Hair House, with Karissa Paulk, in Nashville, TN.
Take away points
-Why you want to Slow down. Stop. Listen. Educate
-How to keep it simple and create a better client experience
-Where are the gaps in your life that are driving any miscommunication and how are you handling it
-THE one thing you need to do to grow your business
-Why you want to set goals vs. micro managing
-Are you paying attention to the right things….like labels. You could be using chemicals that are the leading cause of cancer.
-Misconceptions about the beauty world and how it’s different from any other industry
My personal favorite take away was the 1 hr ADHD rule that our guest today is going to share. So let’s escape for 35 min. and dive in….
What is your #1 Time suck? What are you doing about it? Too large of a to do list between personal and business owning, prioritizing lists and making sure to schedule time for things that feed the soul.
How do you manage your time? How do you make sure that you are productive? Lists, I have lists for days. Plus I have a 1 hour rule at home.
Let’s crush some myths, what is a common myth about your industry, area of business? 1. You can’t make a great living 2. In order to make a great living you have to double book and triple book, work 6 days a week, etc.
What is the biggest challenge you’re facing in your role/business/project right now and how are you tackling it? Time management - prioritizing is key and keeping calendars and lists updated.
In your opinion, what is the most important personality trait/strength someone would need to work in your industry/be successful in your job? Being driven, this is not an industry for the lazy
Who has been your most important professional mentor? What have they shared with you that you still use in your business today? Angela- from social media, to referring me to an accountant, to helping me see a bigger picture and put systems and processes in place. She’s such an encouragement to those around her.
At what time of day do you get your best work done? Midday or unfortunately 4am lol
More About Our Guest:
With over 10 years of experience in the industry, Karissa has developed a keen eye for what works best for her clients. She believes in personalized consultations and ensuring that each client leaves feeling confident and happy with their new look. Her salon is one of the most popular in the area, known not only for its high-quality services but also for its warm and welcoming atmosphere.
In addition to styling and makeup, Karissa also offers bridal packages for those special moments in life. She understands the importance of looking and feeling your best on your wedding day and works closely with each bride to create a personalized look that reflects their personality and style.
Karissa is a true professional who is passionate about her craft. She continues to attend training and seminars to further her education and stay up-to-date with the latest trends and techniques. Her commitment and dedication to her clients have earned her a loyal following and glowing reviews.
If you're in the Nashville area and looking for a top-notch salon experience, look no further than Best Little Hair House and Karissa's expert styling and makeup services.
What is your personal story? Have you thought about how it has shaped who you are as a business person? If not, it may be time to start uncovering it and how you can use your story as a tool for growth for your business.
I am so excited to share today’s guest, Kay Cote, who I met at PodFest in Orlando of 2023. Kay is a podcaster and loves to dance, so you know we instantly clicked! Kay’s mission is to share how to live an elevated life by embracing your truest self.
Main Topics:
Use your story to create genuine connections How to embrace vulnerability and create trust *How to uncover your lost talents
Key Takeaways:
Forgive and release what holds you back Learn how to talk to the childhood you *Embrace your truest you
More About Our Guest:
I am a speaker, podcaster and entertainer. My story began when I was an enthusiastic 5 year old, full of energy and wanting to make friends with everyone. Despite my enthusiasm, after entering the doors to elementary school, I endured 9 years of chronic bullying and lost who I was the lies and harsh words I was told about myself.
I remember coming home, hitting record on my old cassette player and recording my thoughts as though I had a radio show. I would talk about encouraging other kids and reminding them that they would get through the hardships of being bullied. Creativity like this saved my life and allowed me an outlet to express myself during the years I endured being bullied.
It wasn't until nearly two decades later that I started researching about the long term effects of bullying and realized that I had never addressed the negative inner dialogue that existed even years after the bullying subsided. Through this realization, I have discovered how to break free from the lies and embrace my true purpose.
Today I share my experiences in efforts to help others set themselves free from the lies to befriend their inner bully and discover their purpose.
Are you ready to take the plunge into entrepreneurship? Are you looking for the signs to get started? Starting a business is an exciting journey that comes with its own set of challenges, but you have to remember that nothing is impossible!
I met today’s podcast guest recently at a 2 day workshop in Chelsea, Michigan at The Collins Off Main. Brennan Stanford is the owner of Premier Pour Bartending, the ultimate mobile bar and bartending service. He’s sharing how he made the decision to change paths and start a business and the journey that has gotten his business to where it is today.
Main Topics:
The turning point in business The importance of having policies and procedures *How to identify life changing health factors
Key Takeaways:
How to get started when building a business How to know when it is time to bring on team members to help *How to make your business unique and set apart from others in your space
More About Our Guest:
Brennan is the Owner, Founder, and CEO of Premier Pour Bartending. While bartending in college at Bowling Green State University, he had the bright idea ???? to start this company! Outside of bartending, Brennan spends his time hot air ballooning, traveling, sailing, and playing with his super cute goldendoodle, Kona.
Favorite Travel Destination: British Virgin Islands and León, Guanajuato, Mexico Favorite Color: Cerulean Blue Favorite Holiday: 4th of July Favorite Cocktail: Kentucky Mule with fresh grated ginger
We’ve all probably gone through a time when we feel like we want to change careers. The challenge is, how do you know if it's really time for a change? Change can be intimidating, and making a career switch can be daunting. However, if what you are doing isn't fulfilling your needs or providing value in your life, that just might be your sign that it’s time to jump into something new!
I’m so excited to share today’s podcast guests, Maddison Husted and Mallory Vredeveld, Owners of The Five Forks located in Jackson, MI. I recently met them at our two day GSD event at The Collins Off Main in Chelsea, MI and their story is amazing! After some unforeseen career shifts, Maddison and Mallory have grown a business, while utilizing their strongest personality traits to ensure growth and efficiency in their business. Listen in to learn more about their journey!
Main Topics:
Remember to have fun while building a business from your passion The best results sometimes come out of the biggest challenges *Defining what you have to do in your business and delegating the rest
Key Takeaways:
Remember that change can be good Set boundaries, they work! *Don’t be afraid to ask for help
More About Our Guest:
We are two sisters, Mallory and Maddison, who for different reasons both ended up becoming stay at home moms during COVID and wanted something we could do for ourselves!
We love making special treats for all different occasions and do most of our baking and creating after our five kids (the five forks!) go to bed! The oldest was born in 2014 and the youngest in 2020 - so we always have something going on!
The kids are our best taste testers and take their jobs very seriously!
Baking has always been a creative outlet for both of us - even as kids! Being able to create cakes for such special occasions inspires us every time to make our newest favorite design. From flavor testing, to design and color mixing then finishing with perfectly paired sprinkles or a custom topper - we love every step! Except maybe the dishes.
Mallory is the older sister and is definitely the planner and task oriented one. With a Master’s Degree in Clinical Counseling, she spent 14 years in clinical and leadership positions in the mental health field before becoming a Stay at Home Mom and Small Business Owner. Mallory brings lots of creativity and outside of the box thinking to the business (and is also a strong advocate for family balance). Mallory and her husband Dan have three of the Five Forks, Emelia, Eloise and Elliot. Outside of cakes, Mallory enjoys other creative hobbies, traveling and spending time with her family and friends!
Maddison is the perfectionist. With a Masters degree in Chemistry and a little over eight years working in biochemistry. Every single one of our recipes are written out with measurements down to the gram and baking times measured depending on the season all because of her left brain approach to the world. Maddison and her husband Keir have two of the Five Forks, Thea and Posey. While Keir doesn’t enjoy cake (who knows) Thea and Posey are happy to pick up the slack! Maddison loves trying new recipes and keeping up with current trends to always bring unique yet personal touches to all of our cakes!
Have you ever met someone who you immediately just click with? Well, that’s exactly how it went when today’s guest, Amy Collins, and I met at Wedding MBA in November 2022. Amy is the owner of Collins Off Main, a beautiful and unique venue in Chelsea, Michigan which is a city in the greater Detroit area. Since meeting we’ve planned and hosted a 2 day workshop at her venue where we shared the GSD Framework business owners from all over the country!
Opening a venue was definitely a shift for Amy and her family. Amy is an industry leader in event design with over two decades of experience. She and her family moved from California to Chelsea, MI and Amy was spending many hours traveling back and forth to continue working with her clients in the Santa Barbara area, however after months of this she decided there had to be a change. That’s when she and her husband decided to create something different, something new for the city of Chelsea, they brought their talent and knowledge together to create a space for everyone, The Collins Off Main, as well as, soon to open The Collins at the Clock Tower.
By embracing change Amy has grown an amazing business and space that leaves a lasting impression on the guests who walk through its doors. Listen in to hear more about Amy’s journey!
Main Topics:
Many times change is the pathway to growth, don’t let fear rule your path Time is precious, spend your time doing what matters most to you *Growing a business is never easy, build a team who wants to see the vision through
Key Takeaways:
Sometimes we don’t always know how to communicate with others until we dive deeper into their personality Learn from change and grow from it *Knowing how to communicate with your team and vendors is key to success!
More About Our Guest: Amy Collins is a nationally recognized and award-winning wedding expert who has been featured in US News & World Report, Bloomberg, Value Penguin and the National Association of Women Business Owners along with other leading news agencies.
She is an industry leader on event design and build-from-scratch weddings, events and festivals. With over two decades of experience her knowledge is sought heavily by industry peers and colleagues alike.
Over the last two years Amy has been opening two of Detroit’s hottest wedding venues, The Collins off Main & The Collins at the Clocktower; urban, chic, industrial venues for today's trendy client.
Amy is an avid volunteer and spends her time working to end human trafficking through legislative advocacy in Junior League along with helping to propel women entrepreneurs into economic, social, and political spheres of power worldwide by volunteering on two National committees for NAWBO.
As busy business owners and entrepreneurs we are running constantly. Am I right? We have our eye on the prize but sometimes our focus can be a little foggy. There are certain steps to the process when it comes to success, so are you focusing on the right things at the right time?
A common myth we hear from business owners is that “word of mouth is the only way to grow your business” or “all of my business comes from word of mouth, my website/digital presence doesn’t matter”. Well, we’re going to crush that myth RIGHT NOW.
Your digital brand is so much more than throwing up a pretty website, and today’s guest Julie Novack is here to share with you all about her journey to growing a digital brand, and how you can too! Julie is CEO & Co-Founder of PartySlate, a platform that inspires people planning all types of events and connects them with the leading event professionals, vendors, and venues across the country and the world. She is going to share with us her top tips on how event professionals should prioritize their time to build a strong digital marketing program, while also saving time doing it. And y’all know what I say, time is precious and valuable, so make sure you are spending it the way YOU want to spend it!
Main Topics:
How event professionals should prioritize their time to build a strong digital marketing program How companies can save time on digital marketing *How small businesses can balance investing in social media vs. SEO
Key Takeaways:
Breaking through the digital world requires great content How to leverage marketing assets to improve your digital footprint *Breaking down the key areas of your digital footprint
Time moves fast and so do milestones. When was the last time you celebrated a milestone in your business? It’s so important to take note and take TIME to celebrate the journey. If you’ve been a listener for some time you may remember a very special guest, my brother, Robert Young, Owner of Covert Results.
This year Covert Results celebrates 5 years! Most businesses don’t make it to five years. Going from an undercover drug dealer listening in on wiretaps to an entrepreneur is a little different. You can’t do this alone. When something “bad” happens, there is always a silver lining. Something better waiting for you. If there is a situation where you are forced to sit “still” there is a bigger reason. Could be you need the time (knocked on your ass) to reflect to make a bigger impact on your life and others lives. If you want to go fast, get really clear. And if you want to go faster, go together. Speed is Clarity.
YEAR 1: Founded Covert Results, private investigations, armed security, cyber security company
YEAR 2: Became a first time author with “The Good Line”
YEAR 3: Launched Online Course (online gun trainers) we didn’t mention this, but want to note it on the blog (this is more for me to document for future way to track years)
YEAR 4: Founded Operation Rose, non-profit to combat Human Trafficking Passed a resolution (politics will play out)
YEAR 5: Follow along on the journey!
How valuable is your time? Many may say that their time is priceless, but have you broken down the real numbers to determine your ROT (Return on Time)? Time blocking is a process that has saved my business time and time again. It keeps me and my team organized and productive.
Setting aside intentional time to Get Shit Done has fueled me in my life and business to prioritize tasks and have time to do the things I want to do and spend time with people I love. Time is precious. Listen in as I share how time blocking saved my business.
Main Topics:
Having a process and time blocking opens up space for growth How to time block to increase productivity *How time blocking can increase your ROI
Key Takeaways:
Prioritize time based on tasks Make time for the things you want to do *Time is precious
Timing is everything. We all have a plan right? The way we think things are going to go. Whether it’s personal or professional, we all have a journey we are on and a path we have planned to take. But life is unpredictable and many times our path takes turns that we do not expect. How we respond to the unexpected is what determines our success in reaching our goals.
Today I am so excited to share guest, Holly Carpenter, Owner and “Sales Queen” of Carpenter Hospitality Consulting. We’re talking all about Holly’s journey both within her business and personally and how she prioritizes her time to create the life she wants.
Main Topics: Why building relationships in & outside of your industry is so important What CEO day is and why to do it every week *What a consultant really does
Key Takeaways: Create Connections Remember a Consultant is also your cheerleader *Drink Wine (Holly’s Favorite!)
More About Our Guest:
Holly Carpenter is a purpose driven relationship builder with a deep history in the hospitality industry. She got her start at 16 when her Dad drove to the local IHOP and told her to get a job. With over two decades experience in all facets of hospitality, Holly is well known for her incredible sales and management skills in her adopted hometown of Nashville, TN and beyond.
Holly has held a range of positions including Wedding Sales Manager for the historic Hotel Northampton and Catering Manager at Gaylord Opryland where she served on the evaluation and reopening team during the 2010 Nashville Flood.
Most recently she was Senior Catering and Sales Manager for A. Marshall Hospitality, opening their upscale steakhouse Deacon’s New South while also managing a team of four sales managers for the family-friendly Puckett’s Grocery.
In February 2022 Holly took the leap close friends and family had encouraged and launched Carpenter Hospitality Consulting. CHC focuses on supporting companies in the hospitality industry, increasing their sales through process and systems consulting. Whether finding the right CRM, creating customer friendly packages or menus, automating tasks or creating attainable goals, CHC offers the opportunity to uplevel all aspects of the sales and customer experience.
When Holly isn’t serving as Sales Queen for her clients she is traveling with her son Jameson. She and Jamo share their Nashville home with pups Smudge and Maggie.
What is your bigger purpose? Have you really thought about it? I’ve noticed throughout my travels and experiences, that many times people tell me I’m their “first”. The first person who made them feel special and included.
Yes, I put pressure on people to step out of their comfort zones, but that’s where growth happens! When you get uncomfortable you give yourself the room to grow. And I love seeing how people take the opportunity to give themselves that room, they just need a little push and a sprinkle of confidence.
What do you think about when someone says, “Do you remember your first time”? The first memory or the first meaningful thing you can remember as a child? Sad, angry, mad? How would you feel? I want people to feel FUN. I want them to understand you can have fun while being present, productive and profitable.
Main Topics:
How getting uncomfortable helps you grow Finding your bigger purpose (through life experience) *How are you making others feel?
Key Takeaways:
Make sleep a priority Knowing how to manage emotions like stress *Connection starts with stepping out of your comfort zone
Do you remember your first time? Haha… I know what you’re thinking… that’s not what I mean. I’m talking about the first time you did something new! And what you learned from your experience. I recently traveled to the Atlanta Market to shop for a client and it brought back all the memories of the first time I went and let me tell you, I had no clue what I was doing!
So that made me think… If I am feeling overwhelmed my first time… someone else has to be feeling this way too! Ya know!?
Maybe if I shared my experience, it could help someone else when they experience market for the first time. So tune in because I’m going to share all my “Top tips for shopping at market”.
And if you never plan to go to market, these tips can apply to any trip, conference, travels and more! Think outside of the box!
And oh by the way, there’s a super fun story (LIKE WHY IS THIS HAPPENING TO ME!) about how I was followed! Yes, (YEP!) I’m talking followed through market… they thought I was a spy, make sure to listen and I’ll give you all the deets!
I’ll share insight on the communication tool we use in PHASE 1 of the GSD Frameworkand how I personally used it to confidently tell these undercover security people I was NOT working for another country!!!
GSD Overview:
Avoid the unneeded stress in your life and PLAN ahead; use my TOP TIPS to plan ahead for a market, a conference or even a tripSave a TON of time, stress and MONEY by knowing THE right questions to ask UP FRONT to pre quality so you don’t waste your time *How to use our GSD communication tool to stay calm under pressure, and I will show you how you can, put it into play…. real time
Now I got ya thinking’! I hope! Read more on the blog and get my top 10 MUST have items for market or a conference so you can plan ahead and avoid the stress!
TOP 10 ITEMS TO PACK:
Tennis ShoesPhoneBattery BankChargersPhone stabilizer tripodBackpackDownload the App - AmericasMartPhysical or digital business cardsPortable powerbank and cordsTape Measure
VISIT THE GSD AMAZON STORE FOR MANY OF THE ITEMS LISTED ABOVE
Tips & Preparation:
Register online ahead of timeMake sure your budget is set for wha you are shopping ofrAsk if vendors have: - order minimums - deadlines for shipping and show specials - ALLOW photo/video in the showroomMake sure your phone has enough storage space to hold the photos and video that you takeUnderstand the flow and directions of the buildings for example: B1.F17.A23 = Building 1, Floor 17Elevators can take FOREVER so find escalator and/or stepsConsider booking a spa appointment in advance, especially for reflexology on your feet
If you will be going to market in Atlanta next time, reach out and let’s have a reunion (if there is TIME!!).
Happy Shopping! Now go GSD!
Have you noticed how every day is full of surprises? Even though I live by my calendar, there is always something unexpected and new that happens! The universe brings us together in amazing ways. We’ve been focusing on lifelines lately (if you’ve listened to the past few episodes) and if you are a business owner, your brand story is a huge part of your lifeline.
Recently I traveled to the Atlanta market to shop for a client, and also I just love to go to see what's new! It’s hours of walking up and down stairs in multiple buildings with many many floors… and yes, you guessed it, I’m tracking ALL my steps along the way!
It wasn’t on my to do list for the day but I walked by this world art gallery with maps everywhere (I’m obsessed with traveling and seeing the world and learning geography because I’m SO not good at it.). I had to stop and go in!
I spent hours in there!
Ya know when you see something and you have that inspiration and you just have to stop and get it out! This was one of those moments!
I quickly started to lay things out on the floor and designed away with one of their team members. Then one of the owners came over to answers some questions.
When asking him about his story it’s the way he responded where I couldn't help myself…and asked “can I video you” (I’ve learned to ask, thank you to my sweet travel husband)!
There was an amazing brand story there and we recorded this podcast right on the spot! No mics (even though I had them in my bag, didn’t want to kill the vibe), I was so excited to hear how the company was founded and what they do, that we jumped right into conversation.
Let me introduce you to Ryan Martz of Fire & Pine. Grown from passion, this business’s mission is to provide meaningful home decor that gives memories a sense of place through their unique burning process that creates decorative wall maps, intricate U.S. patents and custom-designed wood artwork for customers in all 50 states and internationally.
I’m so excited for you to listen in to (watch) hear his story and I would highly recommend you watch so you can catch a glimpse of their creativity at work!
Main Topics:
Taking a passion and turning it into a real businessHow to lead with relationships*How to create a company culture that includes your team
Key Takeaways:
Some of the best ideas and inventions come from last minute thinkingCreative ways to involve sustainability in your business*How to be productive as a creative
More About Our Guest:
When we started Fire and Pine in 2016, there were only a handful of us working out of a small part of a warehouse. Today, we are a team of 24 artisans working from a full-scale production facility in a small town in South Carolina. Our unique burning process creates decorative wall maps, intricate U.S. patents and custom-designed wood artwork for customers in all 50 states and internationally. We’ve grown rapidly, continually adding new products to the Fire and Pine brand and increasing production output.
None of this would be possible without a fantastic team of creative professionals who take pride in the art of woodworking. Thanks to the support of our local community — and you! — our team is continuously innovating. The fact that we get to have fun while we work is an added bonus.
If you’ve been a listener over the years you may have heard me mention the 4 Ps. These are the Phases of GSD, the pieces that every business needs to achieve success! This episode highlights a keynote that I delivered last year in Turkey that sums up the GSD phase of Processes and organizing your business into what I like to call “Time Pots”. Using a time blocking, color code, priority exercise we do helps people actually “see” where their time is going and as an owner focusing on growth is your full time job.
Building internal and external processes that are paperless, are essential to our business world today. Get everything out of your head and in the cloud quickly. Video your screen to show others how to do what you do. Consider an internal process and a communication plan for you and your team. Delegating to the right people is essential. And consider an external process that you and your team will follow with your clients. Do not deviate from your process, meaning, if you allow your clients and your business to run you, you basically have another job. Learn from your process and make it better!
Main Topics:
Define goalsAssess & Segment Activities*Plan & Prioritize
Key Takeaways:
What process needs to happen in order for tasks to get doneThe critical steps that need to take place*Learn from your process and make it better!
More About Our IMWF:
International MICE & Wedding Forum (IMWF) is a business summit that forms a colleague-hood of the best MICE & Wedding organizers, hotels, airlines and corporate brands in a sincere social ambience. It presents countless opportunities to interact and communicate within a cozy environment via panels and conferences, sensational parties, lunches, dinners and activities arranged by first-rate organizers.
IMWF purposefully binds innovative ideas with joint ventures of experts and opinion leaders from the industry. They create a network of long-lasting friendships with the business generators of the industry from all around the globe.
This podcast will be a little different…special...Real, Raw, BTS of how the family life line activity went…
Yes….I’m:A few drinks inWalking at my Treadmill desk at 1am wearing arm weight
And…it’s 1 am; so I Forgot to:put audio mic onturn background Music off, sorry in advance
This is why sleep is important
OH, a Heads up:
If you are not watching the video, there is BTS video that won’t make sense. This is on the go, Vlog style, but even if you are only listening, there’s a few AHHH HAAA takeaways.
And incase you missed Part 1 you can find that episode on our blog.
Main Topics:
Clarity on how to have better communication when giving directionsPerspective on memories; your takeaways vs. your family members*What to listen for to gain insight on bringing your family closer together
Key Takeaways:
Listen or watch when you set time aside for having the capacity to grow Be present *Make memories
Recently I had the most amazing experience in Egypt, and my friend Ramez Salama, co-founder of High End Journeys, is sitting down with me to talk about all things luxury travel and exclusive luxury experiences. High End Journeys is a boutique luxury travel agency, started by Egyptologists and best friends, Ahmed Aziz and Ramez Salama. Both share a passion for travel and draw on their combined industry experience of 34 years to deliver a personalized itinerary for their guests. They work with a singular aim in mind - to create unforgettable memories for every traveler. We touch on how to step out of your comfort zone and stand out to create experiences that no one else can offer. Details are everything, even the smallest details can make the biggest impact.
Main Topics:
Your comfort zone is not your comfort zoneHow to stand out and create experiences that your company can offer exclusively*Details are everything, even the smallest of details can make the biggest impact
Key Takeaways:
Step out and see what happens, removing yourself from the comfort zone may change your life for the betterCurate a team that wants to grow with you*No one knows your country or experience better than you
More About Our Guest:
High End Journeys is our vision for what a high-end luxury tour should be all about: connecting people to people; helping people experience Egypt outside the tourist bubble; allowing Egypt to inspire and change our understanding of the world around us all. Egypt’s ancient history and timeless culture have the power to transform the lives of our guests. We have witnessed that incredible transformation first hand and know that we are called to accompany this next generation of travelers to Egypt to continue to be changed by its people and its treasures. Ramez Salama's love and passion for his country and its amazing history led him to study Egyptology from Helwan University. He has guided a selection of leading diplomats, foreign businessmen, and world-famous musicians. He loves meeting people from different countries and explore their cultures. He has traveled to over fifteen countries - from the Great Wall of China to the game parks of Eastern Africa. He has seen the great castles of Europe, and hiked across the outstanding nature trails of North America. Ramez delivers lectures on Egyptian history and heritage at American churches and schools – particularly in Kansas, Texas, and California. He also serves as a guest lecturer on Windstar Cruise Line. Ramez’s area of expertise is Pharaonic Egypt, and he takes pleasure in leading clients around the Great Pyramids of Giza.
Today’s guest and I go way back! Curry McDaniel Owner & Lead Designer of Curry & Co Events, LLC is joining us today and I’m so excited to share with you all the details of her journey and how she has trusted and achieved her goals! Sometimes you have to live it to know what it is like, it’s challenging and sometimes impossible to help someone understand an experience if they haven’t experienced it themselves. And if someone is giving you advice on something they haven’t experienced themselves, why are you even having the conversation in the first place?!
Dive in with us as we talk about how to identify and address needs that you see in your space of expertise and use your uniqueness to stand out and create change, and achieve your goals while you’re at it!
Main Topics:
How to identify and address needs that you see in your space of expertiseHow you plan to find your uniqueness and to stand out and what lessons you learn*How to strategize a path for your future
Key Takeaways:
Why to hire an experienced professional. Why All Inclusive is the way to go.*Trust the process
More About Our Guest:
Curry & Co Events, LLC is known for taking one idea and turning it into an amazing blueprint. With the help of our luxury event décor, high end fabrics, and glamourous table accessories; we can design anything your heart desires.
Our specialty is not being well versed in one particular design, but specializing in making any design custom. We can create free form, modern, high-end, and classic floral designs. We take pride in giving a stylish, unique, and creative approach to all of our wedding and social events; in Nashville and beyond.
Today's guest, Nancy Wood Stabell, is a business attorney with a focus on entrepreneurs and founders who are interested in scaling their business. I'm gonna be honest, before I got into the Entrepreneur Organization, I had no idea what that meant. So if you don't know… you don't know what you don't know. And that's okay!
Nancy started her career in big law and spent a period of time doing high end health care finance for hospital systems, before going in house with a multinational marketing company that worked with financial institutions. She brings all that experience to smaller companies and founders who are working to be that big; meaning they have plans to scale. The stories that she shares are absolutely mind blowing. If you're an early company, especially if you're raising money, or doing anything with equity, it's so important to just have a relationship with somebody that you can reach out to before you sign your name away.
We have been very schooled on how attorneys are expensive and unaffordable. But that’s not always the case, you have got to do your homework. Make sure that you have the right legal setup before you do anything. And if you don't have a business attorney or, or you don't have an advisor or someone that you can call, please, please, please go to Nancy. Because not only is she an amazing attorney, she really freakin cares! Listen into this episode for all her top takeaways and steps to point your business in the right legal direction.
Main Topics:What having a go-to business lawyer who understands your business can do for youKey legal agreements that every creative business needs.*The power of a good partnership agreement between you and your partners... and what happens if you don't have one.
Key Takeaways:Invest in a relationship with a good attorney who can help protect your business and achieve your goals. That person should understand your business, its drivers and key risks.Ensure that you have key protections in place for your business -- limited liability structure, partnership agreements, NDAs, employment agreements and 1099s, employee proprietary rights agreement, noncompetes, etc.*Focus on your strengths - outsource the rest.
More About Our Guest:
Nancy Wood Stabell is the Founding Member of Wood Stabell Law Group. As a fourth-generation attorney with over 20 years of experience, Nancy knows the law; she loves business; and she is committed to being a strategic partner who delivers results, improves the bottom line, and protects stakeholder value.
As an attorney with an M.B.A., she doesn’t just provide legal advice to businesses; she gives sound, creative business advice supported by legal knowledge. Nancy is known for her innovative approach to representing growth-focused businesses, sophisticated entrepreneurs and high net worth individual investors in complex transactions.
Nancy routinely advises senior management and investors on capital raising solutions, which may come from bank financing, friends and family, angel investors, and/or venture capital or private equity funds. She tailors capital raising transactions to a client’s unique needs or to serve the investment objectives of the investor, the venture capital fund, or the angel investor, and ensures compliance with investor guidelines. Nancy also drafts and negotiates business to business agreements; reviews and negotiates commercial loan documents; prepares employment agreements and advises human resources on employment matters.
Prior to founding Wood Stabell Law Group, Nancy was Vice President & Senior Counsel at Affinion Group. Working directly with the C-Suite gave Nancy a deep understanding of how executives communicate and how businesses face unforeseen circumstances. Nancy spent 10 years in private corporate practice with two AmLaw 200 firms where she honed her clients-first approach. Nancy uses all of her experience to find lean, creative solutions for her clients and to position them for future success.
Nancy is active in the Nashville community and enjoys cooking, entertaining, and traveling. She can be spotted around town supporting her son in his sports and activities or walking her dog Charlotte.
I'm so excited to share today's guest, Bree Carroll. She is a rockstar military spouse, and first and foremost we want to say a huge thank you to anyone that does service for our country. She's an event planner, a community builder, a speaker, she transforms spaces, and most importantly, hearts.
Bree has a background in civil engineering, you heard that right, she's an engineer! She brings her brilliance of problem solving, strategic thinking and design to transform experiences into amazing things. Bree holds the title as the 2020/2021 Air Force spouse of the year and advocates to strengthen military marriages on her internationally broadcasted podcast Hearts and Stripes. She's the founder of Military Marriage Day, a national holiday celebrated annually on August 14th, and she just got back from the White House!
In this episode we are diving into what made Bree switch from weddings to B2B planning, how evolving in business is many times necessary and when you do, having a solid strategy is essential!
Main Topics:
What made Bree switch from weddings to B2B planningThe CARE Method*Why having a unique strategy is important
Key Takeaways:
It’s okay to evolve in business, and many times it’s necessary You can determine and achieve your goals using the CARE Method*Following what everyone else is doing is a recipe for failure. You have to be strategic about what works for you
More About Our Guest:
B Carroll Events, LLC is a strategic events and marketing agency focusing on helping change agents grow their brands through live and virtual events & aligned partnerships.
Top entrepreneurs and foundations with large communities know how beneficial events can be for the overall brand. These leaders know that there is also an equally high risk should the live event not go as planned. This keeps entrepreneurs from taking the leap for fear of not getting a return on their time, energy and investment. That is where BCE comes in. We execute events through concierge-style planning and a proven process focused on strategy–resulting in higher profit margins and greater impact.
We believe in the art of storytelling and leveraging experiences to convey impact and to attract opportunity.
Listen as we dive in to the experience of Chateau Challain! Our guest, Cynthia Nicholson's story is one of family and determination to restore history. The creation and development of Chateau Challain, one of the grandest private homes in the 19th century, was not an easy task, but with hard work and a talented international team of craftsman,Cynthia and her family succeeded in revitalizing this French estate home.
Together they created a breathtaking destination to host special events - like romantic weddings – while bringing back all the beauty from its midieval past. There’s no doubt that their journey has been one of passion where art, architecture meets culture for visitors and locals alike!
Main Topics:
The difference in destination venues and venues that are “close to home”The journey of revitalizing and giving new life to historic properties *Intentionally prioritize business and personal life so you can give quality to both
Key Takeaways:
Each wedding is a new business and you don't know what kind of rocky roads you're going to go downSelf learning is many times the avenue to success*When you drive the client experience and anticipate their needs your guests have a lifelong memorable experience
More About Our Guest:
The earliest recorded chateau on our site dates all the way back to the medieval age in 1050, in a time of knights and chivalry. The original castle was probably part of the ‘Les Marches de Bretagne’ a series of fortresses that acted as a defensive line that protected the people of the ancient region of France known as Brittany. That chateau, and many others that followed it were destroyed in the wars, and conflicts that wracked the area in the centuries that followed.
But our story truly starts with Louise-Ida de La Potherie, an exceptional woman that lived through some of France’s most turbulent times. She was the last of her line, from a noble family steeped in history. Her was father a famous colonel that fought in the Spanish wars, and against the forces of revolution, her only brother was killed in a duel. Alone, in this difficult period she finally found the love of her life, Le comte de La Rochefoucauld-Bayers. They married, and sought to make a refuge for themselves in the seat of her ancestral home. Together they set about to build a sanctuary, a testament of their love, and it is this monument that we know as the ‘Chateau Challain’.
Work began in 1847, they commissioned Parisian architect Louis Visconti, famed for designing the Louvre extension, to replace the original 16th century castle. The owners chose Rene Hode, a well-known Angevin architect to oversee the building project. The chateau was designed to commemorate the passing of time. Its 4 towers represent the seasons, 12 turrets represent the lunar months, 26 spiral staircases represent the fortnights per year, 52 fireplaces represent the weeks of the year, and 365 windows represent each passing day. It covers an area of 7,600 square meters (nearly 82,000 square feet).
Over 700 artisans worked on the construction, and although worked progressed quickly it was far from straightforward, with the work being delayed by yet another revolution in 1848. With the work close to completion tragedy struck once more. In the early winter of 1854, and in the shadow of the nearly completed chateau Le Comte died. Heartbroken, and with two children, Louise, now Countess La Rochefoucauld-Bayers, was determined to see the project through to the end, and personally oversaw the final stages of construction.
Ultimately, the chateau became one of the grandest private French homes of the 19th century. It boasts a wealth of architectural detail, including intricate woodcarvings, Gothic panelling and sculptures, large working fireplaces, and hand painted ceilings. It is situated on a beautifully manicured estate, which occupies one corner of a quaint village. Because of the property’s ambiance and the design of the castle itself, Chateau Challain is often referred to as the "Neo-Gothic Jewel of Anjou" or "Le Petite Chambord.”
In 2002, the Nicholson family purchased Chateau Challain and began the painstaking process of restoring the castle to its original splendour.
Today's guest requires no introduction if you tuned in to our previous podcast episode together, this is part two! As a business owner we are often pushed into being really uncomfortable. It's those uncomfortable situations where growth can happen.
Johanna White is an award winning graphic designer and visual branding strategist who designs premium brand identities that create impactful first impressions. As the founder of Design by Jo studio, she believes that if someone is the best at what they do, they deserve to look like it. For the past decade, she's worked with individuals, startups and fortune 200 brands worldwide, to help them cut through the noise, attract more of their ideal clients and be as delightfully expensive as they can deserve to be.
So it's funny, like, let's define expensive, right? Because everyone may have a different approach to what that actually means. She knows there's no limit to success, and she's proved it several times when she took life by the horns and started three companies within a year while battling a brain tumor! Wow, no words. At a time when everyone else in her life was suggesting that she quit working and go on her social security to cover her medical bills, she chose to do the complete opposite and defy the odds.
As a result, Johanna is a dreamer extraordinaire for top performers, goal oriented individuals and brands specializing in premium brand identities from start to finish. She assists her clients in a large range of needs, from brand messaging to visual brand identities to premium custom websites that convert visitors into customers. She believes that excellence applied across all customer touchpoints results in brand experiences that matter.
To find out more about making every brand moment count visit https://www.designbyjostudio.com/.
Main Topics:
- Consistent brand touchpoints for max ROI
- Your brand is more than a logo
- What you believe matters, what you do about what you believe matters more
Key Takeaways:
- If you don’t say it about yourself, and show it about yourself, you can’t expect your customers to know it about yourself!
- If you want to attract the best, you need to look the best
- If you are stuck undercharging because your leads are not qualified then you have a branding problem
Happy Thanksgiving!! I am SO thankful for YOU! Thank you for being here and for your support. This family activity is a great tool to lead to better communication and understanding of eachothers differences, as well as, helping you to be present and bring you closer together! If you try this with your family take a pic or video, post it and tag me @angelaproffit! It means the world to me!
Well That’s a Wrap! And this is not just “a” tool you can use to impact your future. It’s THE tool to use to gain clarity on navigating change and what’s next for you.
As we wrap up this lifeline series of Business Unveiled, we want to thank you for joining us (in the Bahamas!) on this journey as we share our experiences, why we think the way we think and how they have shaped us into who we are today! Seriously, I can’t believe we are at the “end” of this series, but really… it’s just the beginning :)
In this episode I’m talkin’ all about ages 30-40+ (my very favorite years of LEARNING), and let me tell you a little somethin’... in my 30s I thought, oh age is just a number. In my 40s I am learning that age is not just a NUMBER! It’s a mindset.
WHY LISTEN?
*Time-Your most valuable asset:
How can charting your lifeline help you gain clarity on how to better focus on where to spend your time?
*Mistakes-We all make them:
How are you reacting and taking accountability; do you take ownership and learn from it?
*Clarity-Each decade shifts priorities
Where have you been, where are you going, why, and most importantly what is your
plan to get there?
TAKEAWAYS:Sharing my top AH-HAAA moments from doing a lifeline:
*You may notice patterns, identify gaps, and develop more self awareness
*Your “tough” will look different to others. Don’t compare and only ask for direction from those who have gone through what you are going through.
Practice gratitude everynight before going to bed. You can do this alone or with others. Say out loud the ONE high you had for the day and the ONE low. Whatever your low is, ask yourself why. Could you have planned better or better paid attention. (Sometimes I share them on my Insta Story!)*
*You will value your time more by looking at how far you have come and all that you have accomplished. So if you want to raise prices, or make a change, this tool will guide you.
*When life gets hard, instead of saying “Why is this happening TO me” think “Why is this happening FOR me”. It’s the life challenging moments that create space for you to grow.
*You grow as you go; which requires change and shifts. Your experience can guide you to be prepared for whatever comes your way. And if you aren’t, then that’s what mentors, coaches and consultants are for. That did not exist the first decade I had my first business. Budget for this annually.
New beginnings can start every day… don’t wait til the next January 1st. You will blink your eyes and half of your life could be over. This is your reminder
So here we go onto the next chapter. Up next, Business Unveiled is going back out on the road. Where should we go next? If you are interested in doing a collab, reply to this email and tell us your idea!
Your time is precious. So make it count!
A special thank you to Rosewood Baha Mar in Nassau Bahamas for the relaxing Bahamian experience. It was a total escape from doing podcast in the loft of my home alone, to the most beautiful powder-white sand, most beautiful beach. From our suite, to culinary experience, the spa, infinity pools, flamingos, turtle program, the community was incredible. My favorite thing is implementing the write key (that makes it SO easy to spend money) but having it be water proof was so nice. I loved the stainless steel water bottle in our rooms at check in. And the power behind changing just ONE thing. By installing water dispensers around the property, helping with sustainability. It truly is a sense of place.
XO-Angela & Amanda
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares. In this episode we talk about lifelines and what they mean as you grow and gain more life experience!
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:- What life lessons teach us and allow us to grow
- Always have grace with yourself
- You grow as you go and experience more
Key Takeaways:
- Embrace the memories you have made
- Be proud of the steps you have taken to get to where you are
- Time is precious
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares. In this episode we talk about lifelines and what they mean as you grow and gain more life experience!
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:- What life lessons teach us and allow us to grow
- Always have grace with yourself
- You grow as you go and experience more
Key Takeaways:
- Embrace the memories you have made
- Be proud of the steps you have taken to get to where you are
- Time is precious
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares. In this episode we talk about lifelines and what they mean as you grow and gain more life experience!
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:- What life lessons teach us and allow us to grow
- Always have grace with yourself
- You grow as you go and experience more
Key Takeaways:
- Embrace the memories you have made
- Be proud of the steps you have taken to get to where you are
- Time is precious
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares. In this episode we talk about lifelines and what they mean as you grow and gain more life experience!
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:
- What life lessons teach us and allow us to grow
- Always have grace with yourself
- You grow as you go and experience more
Key Takeaways:
- Embrace the memories you have made
- Be proud of the steps you have taken to get to where you are
- Time is precious
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares. In this episode we talk all about lifelines and how life experiences shape who you are.
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:- What life lessons teach us and allow us to grow
- Life isn’t always pretty, but it’s all about how you handle the hard times
- Always have grace with yourself
Key Takeaways:
- Create a life you are proud to live
- Never give up
- Embrace the memories you have made
Have you ever struggled with faith vs. certainty? No matter what you believe, believing in something and believing it wholeheartedly can make all the difference when facing uncertainty.
I am so excited to share today’s guest, Johanna White, Visual Brand Designer for Design by Jo Studio. She will be sharing her amazing story of faith and how she overcame the odds. And how what you believe matters, but what you do about what you believe matters even more.
Main Topics:
- What brand positioning means, and how can it apply to personal brands, not just products
- If a business is already financially successful, what morea new brand or re-brand could do for that business
- When most people think about brands, they assume it means a logo, but there are other elements and deliverables that must be included for a brand identity to drive actual ROI
Key Takeaways:
- If you don't SAY IT (about yourself), and SHOW IT (about yourself), you can't expect your ideal client to KNOW IT.
- What you believe matters, but what you do about what you believe matters even more
- Excellence across ALL touchpoints equals brand experiences that matter - your brand is only as good as HOW you use it, WHERE you use it, and HOW MUCH you use it.
Have you ever wondered what goes into destination planning? Sounds like a lot of fun, right? I certainly can be, but it’s also a whole lot of work! It is so different from any other type of planning. It’s important to have a structured process that can be implemented anywhere in the world!
I’m so excited to share today’s guest, Kunal Laungani, Founder of Chapter 2 Events. Kunal will be sharing with us all about destination planning and how to be ready for what’s next.
This is the Business Unveiled Episode 300!! Thank you so much for listening over the years! Let's GSD!
Main Topics:- Setting yourself apart from the others
- Collaboration with other planners
- Why do you hang on to hope?
Key Takeaways:- Why destination planning is different than any other planning
- How to simplify your process around the world
- How to be ready for what’s next, it’s all about timing
Have you ever wondered what goes into destination planning? Sounds like a lot of fun, right? I certainly can be, but it’s also a whole lot of work! It is so different from any other type of planning. It’s important to have a structured process that can be implemented anywhere in the world!
I’m so excited to share today’s guest, Kunal Laungani, Founder of Chapter 2 Events. Kunal will be sharing with us all about destination planning and how to be ready for what’s next.
This is the Business Unveiled Episode 300!! Thank you so much for listening over the years! Let's GSD!
Main Topics:- Setting yourself apart from the others
- Collaboration with other planners
- Why do you hang on to hope?
Key Takeaways:- Why destination planning is different than any other planning
- How to simplify your process around the world
- How to be ready for what’s next, it’s all about timing
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares. In this episode we talk with a local who works at Rosewood resort in Baha Mar. He shares his experience as a native to the island and his top tips!
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:- How to take in the local culture
- Safety when traveling
- How to be happy with who you are
Key Takeaways:
- Make decisions that will set you up for success
- Trust your gut
- Create a life you are proud to live
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares. In this episode we talk with a local who works at Rosewood resort in Baha Mar. He shares his experience as a native to the island and his top tips!
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:- How to take in the local culture
- Safety when traveling
- How to be happy with who you are
Key Takeaways:
- Make decisions that will set you up for success
- Trust your gut
- Create a life you are proud to live
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares. In this episode we talk about mapping out a life line. Have you thought about it? The life experiences and events that have gotten you to today? When you take the time to sit down and map out the crucial events of your life you may surprise yourself by how muhc meaning and purpose they hold for your future and present!
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:
- How to create a lifeline
- Personalities through life and how they evolved
- How communicate
Key Takeaways:
- Be the example of what you want to see in the world
- Adding to your life line is something that you should be doing every 5 years
- We all have unique stories, not one is the same
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares. In this episode we talk about mapping out a life line. Have you thought about it? The life experiences and events that have gotten you to today? When you take the time to sit down and map out the crucial events of your life you may surprise yourself by how muhc meaning and purpose they hold for your future and present!
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:
- How to create a lifeline
- Personalities through life and how they evolved
- How communicate
Key Takeaways:
- Be the example of what you want to see in the world
- Adding to your life line is something that you should be doing every 5 years
- We all have unique stories, not one is the same
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares.
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:
- Always be kind
- Mindset is everything
- Anything can happen
Key Takeaways:
- Create an environment of flexibility and kindness
- The golden rule!
- Be the example of what you want to see in the world
Join Angela and Amanda as they travel to the Bahamas and share special behind the scenes stories and experience shares.
Thank you Rosewood Baha Mar for the beautiful accommodations!
Main Topics:
- Always be kind
- Mindset is everything
- Anything can happen
Key Takeaways:
- Create an environment of flexibility and kindness
- The golden rule!
- Be the example of what you want to see in the world
We’ve all been there, a conference for weddings and events with speakers and booths and a ballroom style environment. This is all good and there is a place for it in the industry, but we are an industry of creatives… There HAS to be another way!
I’m SO excited to share today’s guest, Chris Anderson, Director of Sales & Marketing at Conrad Punta de Mita in Sayulita. I visited the property at the beginning of the year for their Crazy Little Thing Called Love event and it was show stopping. Listen in as we share the experience with you!
Main Topics:
- How to drive company culture by including geographic culture
- How to think outside of the box and create something memorable
- How to showcase a property through expereinces
Key Takeaways:
- Create an environment your employees are proud of and they will make you proud
- Think outside of the box, create something awe inspiring
- Quality service is everything
More About Our Guest:
Christopher Anderson who brings nearly 15 years of luxury hospitality industry experience to the table in his new role. Helming the resort's global communication and sales efforts, Anderson will provide strategic leadership and direction to drive revenue and implement business goals that will propel the newly opened property as a leader in the region's hospitality market.
Having worked on all corners of the U.S. from Washington D.C. to San Francisco, Anderson joins the Conrad Punta de Mita team from Waldorf Astoria Las Vegas, where he oversaw all sales and marketing efforts for the luxurious non-gaming resort for nearly three years. As he kicks off his new role at Conrad Punta de Mita, Anderson adds a new market to his impressive resume, bringing a fresh perspective of sales and marketing experience to the CALA region (Caribbean and Latin America).
A California native, Anderson is a lover of nature and celebrates an outdoor lifestyle, fitting naturally well with the open-air Conrad Punta de Mita resort, that is sprawled across the miles-long white sand beach. Bringing his admiration for good food and music to the new resort, Anderson aims to implement new programs, activations and partnerships that will elevate the property's position in the market and propel it onto the global stage, as his goal is to expand awareness in new markets around the world.
Have you been thinking about starting a business but you aren’t quite sure how to take the leap? Deciding to make a big change like this can be daunting and may lead to alot of uncertainty. But when it comes down to creating the life you want it is all worth it in the end.
Today’s guest, Nicole Riccardo, Founder and President of Nicole Riccardo Media LLC is sharing her story of how she discovered that she wanted to become a business owner and the path she took to create the business she has today.
Main Topics:
- Time blocking
- Team task management
- Building a business as a creative
Key Takeaways:
- Just get started
- Even if you're feeling fear or unsure
- Getting out there and taking action will lead to clarity
If you follow me on social media you may be wondering “Where in the world is Angela”? I have been all over the globe with my travel family, experiencing so many of the world’s wonders!
On this podcast, along with Brian Worley and Monica Balli, I sat down with Arpita Gandhi in India to learn more about Indian culture. Listen in to learn more about the Indian culture and maybe even some things you didn’t know before!
Main Topics:
- Indian culture and how it differs throughout India
- Foods that are unique to the different areas of India
- Fun wedding stories
Key Takeaways:
- Always be open to learning new things
- Never judge a book by its cover
- Every day is an opportunity to learn something new
This week on Business Unveiled, join me and my travel family members, Monica Balli and Brian Worley as we share IEC (International Event Certification). The aim of the certification is to create a proven professionality through international standards. Country Partners and Examiners with proven credibility and the highest professional standards from around the world.
The certification rules are strict, applicable to both the expected professional standards as well as the examination process and associated qualifying procedures.
The power and strength of the certification, in its essence, lies within its Country Partners and its Apprenticeship Partners. Together with AJA Europe has been created the first certification with partners, valued and celebrated for both their professional and personal excellence.
Main Topics:
- What is the certification?
- Who is certifiable?
- Who are the country partners?
Key Takeaways:
- The 3 Core Values
- How the exam works
- How to get it
Have you ever wished that you could be in a space but you are just too far away? What if there was a way to save time and energy? What if i told you that there was an intelligent platfrom for augmented reality and virtual reality to bring your property for events anywhere in the world?
Meet Monica Balli, I am so excited to have her as a guest on this podcast to share her platform VRPLANR. A platform that allows users to visit venues virtually from anywhere in the world!
Main Topics:
- Intelligent Platfrom For Augmented Reality And Virtual Reality To Bring Your Property For Events Anywhere In The World
- Advanced professional planning tools
- Sustainable ways to plan events
Key Takeaways:
- How to sustainably plan events from far distances
- How to use technology for event planning
- How to take back your time and utilize it to the fullest potential
More About Our Guest:
Bring your Dream to Life with Monica Balli – Destination Event Designer & Wedding Producer to the stars. A Caribbean Dream, an Italian dolcevita, or a sparkle in truely unique woldwide spots. No challenge is ever to big to create that one and only time. Just wonderul . Be active or just relax and Enjoy the Ride.
In order to build a successful brand, you need to have a firm foundation. Without the proper pillars in place, your business will eventually crumble. There are essential pillars that every entrepreneur should focus on when growing their brand. These pillars are critical to your success and must be nurtured if you want to see long-term success.
I’m excited to share this week’s guest, Amanda Shuman, Founder & Lead Designer of Carrylove Designs. She will be sharing with us all about the pillars to growing a profitable brand and the right time to invest.
Main Topics:
- The right time to invest in branding
- The three levels of business
- The difference between a functioning website and a good website
Key Takeaways:
- The 4-pillars of branding: messaging, design, website, and marketing
- Why a "pretty logo" doesn't matter
- The difference between a functioning website and a good website
- How to re-position yourself in the market
Everyone knows that detoxing is good for you, but what benefits does it actually have? Detoxing can help improve your mood, increase your energy, and boost your immune system. It can also help you lose weight and keep your body healthy.
I’m excited to welcome guest, Tim James, Owner & CEO of Chemical Free Body who will be sharing all about the power of detoxing & gut health, therefore improving sleep, as well as, reducing pain and inflammation naturally.
Main Topics:
- The power of detoxing & gut health
- How to improve sleep naturally
- How to reduce pain & inflammation naturally
Key Takeaways:
- Why breathwork is important
- Why Clean Restructured Water is important
- My Core 4 Secrets
As business owners we are always looking for new ways to expand operations. You may be wondering how to take the next step and go about diversifying your business. Diversification can be a great way to protect your business from downturns in any particular market, and it can also help you tap into new markets and opportunities.
I’m so excited to share today’s guest, Whitney Eckis, Founder of Get Supr / Eckis Marketing. She will be sharing all about how to not be afraid to diversify gigs, how to expand your time and investments to make more money and how to build a strong team to create more focus for your time.
Main Topics:
- How to not be afraid to diversify gigs.
- How to expand your time + investments to make more money.
- How to build a strong team under you to create more time for yourself.
Key Takeaways:
- Prioritize your schedule
- Don't be afraid to take a chance
- Set clear boundaries
There is no question that as entrepreneurs, we must constantly be growing and evolving. But sometimes it's tough to shift our mindset as we grow. Today’s guest, Kacia Fitzgerald, PODCASTER | SPEAKER | CEO of EmpowerHER Podcast & SheGoes Co. is sharing the mindset shifts: qoing from Google to a full time Entrepreneur making 500k+ a year.
Main Topics:
The mindset shifts: qoing from Google to a full time Entrepreneur making 500k+ a year
What growing my podcast to over 3 million downloads in 2 years has taught me about authenticity & purpose
As an entrepreneur, you may know that marketing is key to success. If you're looking to take your marketing strategy up a notch, then influencer marketing may be the way to go. But where do you start?
Today’s guest, Taylor Legace, Co-CEO of Kynship, will be sharing all about influencer marketing, the biggest value influencers can bring and how to maximize content in the influencer marketing space.
Main Topics:
- Why the influencer marketing “Pay for Post” Model is dead
- Influencer’s biggest value add
- How to get the most ROI out of an influencer marketing program
Key Takeaways:
- 5 Actionable Steps for listeners to takeaway and implement to build a profitable influencer marketing program internally
- How to identify and outreach to influencers
- How to maximize the content influencers post organically in paid media via Facebook and TikTok ads
When you think of business what is the first thing that comes to mind? Have you thought about how essential your relationships are to your business? Making and maintaining business relationships is so so important when it comes to being a business owner. These are your people! The ones who get it and can relate to the journey you are navigating.
I’m so so excited to share today’s guest, my good friend, Brian Worley, Owner and Creative Director of B. Worley Productions. In this episode recorded at Il Tersoro in Italy, we will be sharing how we met, our business journeys and the important things we have learned along the way.
Main Topics:- How to manage expectations
- How to work as a team
- How building relationships is key in building your business
Key Takeaways:- Let your experience speak for itself
- Never burn a bridge
- Idle hands make idle work
More About Our Guest:
A transplant from Los Angeles to Atlanta, Brian Worley is the Owner and Creative Director of B. Worley Productions. With over 18 years of experience in the wedding and event planning industries, Worley has attained extensive event production, coordination and design, bringing an arsenal of high-profile event experience to Atlanta’s thriving event scene.
It seems like we're always in a hurry. We're always on the go, constantly trying to do more and be more. And while there's nothing wrong with being ambitious and wanting to achieve success, sometimes we need to slow down in order to speed up in business.
Today’s guest Robin Hills, Business Psychologist of Ei4change, is sharing all about emotional intelligence, how it is related to mindfulness and how it can be used to improve productivity, creativity and focus.
Main Topics:
- What is emotional intelligence?
- How is it related to mindfulness?
- How can emotional intelligence be used to improve your productivity, creativity and focus?
Key Takeaways:
- One thing at a time
- Accept the power of stress
- Be grateful and humble
So you may have heard the saying "starving artist." It's a mindset that many entrepreneurs and creatives have, making them feel like they have to choose between pursuing their passions and making a living. I’m so excited to share today’s guest, Jason Matias, Creative Director of Jason Matias Fine Art and Founder of ‘Art of Selling Art’. Jason will be sharing how to overcome the starving artist mindset.
Main Topics:- How to you overcome the challenges of starting your own business
- Why it’s important to look at art as a luxury product instead of an esoteric/intangible ‘thing’
- The most common mistake that creative entrepreneurs make when starting a business
Key Takeaways:- Over $4 billion of art is sold online each year -- the real challenge is navigating that ocean to find collectors.
- You shouldn’t be afraid to fail otherwise you’ll always have one foot on the brake. - It doesn’t take courage to be creative.
More About Our Guest:Jason Matias is an author and contemporary photographer who lives and works in the Greater Seattle Area. A New York native, his photographs of nature include locations around the globe. More recently in his career, his creative focus expanded work with models. No matter the subject, Jason’s work focuses on the ideas of isolation and introspection.
Think about it… How would you like to be able to use your creative business as a means of funding your personal wealth? As a money management and mindset coach, our guest, Erinn Bridgman empowers female entrepreneurs to design a business that is not just ‘profitable’, but actually grows their personal wealth.
Despite all the challenges that come with running a business, it's an incredibly rewarding experience when done with purpose. Have you thought about it lately? When you started your business there was a reason, a purpose, a bigger picture.
I’m so excited to share today’s guest, Tanya Dalton, Founder & CEO of Tanya Dalton and inkWELL Press. She will be sharing all about what it means to live on purpose and how you can get to and get past the root cause of limiting beliefs.
Main Topics:
- What it means to live On Purpose
- What is “Cathedral Thinking?”
- How perfectionism leads to feeling stuck
Key Takeaways:- How listeners can spin a negative situation into a positive one
- How listeners can ditch procrastination and get themselves “unstuck”
- How listeners can get to the root cause of their limiting beliefs
When you're selling a product or service, it's essential to have confidence in what you're offering. If you don't believe in what you're selling, how can you expect your ideal client to?
I’m so excited to share today’s guest, Finka Jerkovic, President of FINKA Communicatons Inc. She will be sharing how to sell with confidence, attract clients magnetically and build a business you LOVE.
Main Topics:
- How did you first create this framework?
- What advice would you give to our listeners that want more confidence when it comes to selling?
- How can your framework be used to attract new clients to a business?
Key Takeaways:
- Why LOVE is the only antidote to the fear that is holding you back in your business
- How to sell with confidence, attract clients magnetically and build a business you LOVE
- Why aligning what you LOVE to do with what is most valuable to your client is the key to growing your business (not fear-based tactics!)
Social media platforms are a great way to connect with your audience, promote your brand, and share information. However, it's important to keep social media social by engaging with your followers and not just promoting your brand.
I’m so excited to share guest, Kristina Stubblefield, Business Strategist and Speaker, who will be sharing with us how to level up your marketing and keep social media social!
Main Topics:
- How to have the mindset of quality over quantity when it comes to social media
- How to build a strategy
- How to choose your favorite form of content and what resonates with your audience
Key Takeaways:
- Know your audience
- Always have intention behind your posts
- Wash, Rinse, Repeat
If you're an entrepreneur or business owner, then you know that starting and running your own business is no easy task. It takes a lot of hard work, dedication, and perseverance to make it successful. While there may be plenty of challenges along the way, don't forget to take moments to see your business journey as a gift.
Because really, that's what it is, an opportunity to create something amazing and achieve your dreams. The journey does not come without obstacles, embrace them as part of the journey and use them to help you grow and learn.
I’m so excited to share today’s guest Cbabi Bayoc, visual artist and illustrator of Cbabi Bayoc Originals. He will be sharing with us how to approach challenges and make decisions that are aligned with your purpose and mission in order to grow.
Main Topics:
- How to choose your yes’s
- How to you approach each project
- How to approach the challenges that you struggle with the most
Key Takeaways:
- It's okay to not have everything figured out before approaching a project
- You can always grow but be okay with where you are now
- Make decisions that are aligned with your purpose and mission
If you're a business owner, you may have heard that it's important to create a content strategy. But what is a content strategy, and why is it so important? A content strategy is simply a plan for creating and sharing content. Creating a solid content strategy is essential for any business, because without one, you won’t have intention behind your posts. I’m so excited to share today’s guest, Lindsay Pinchuk, Founder & CEO of Lindsay Pinchuk Marketing & Consulting. Lindsay will be sharing with us all about where to start when it comes to a marketing strategy and how to create content efficiently.
The journey of entrepreneurship is not always a smooth one. In fact, it is often riddled with challenges and setbacks. However, if you are able to find rebirth in the midst of these struggles, then you will be able to push through and reach new heights.
I’m excited to share today’s guest, John Mollura, Owner of John Mollura Photography who will be sharing with us all about how to navigate life changes and find your passion along the way!
Many entrepreneurs feel guilty taking time for themselves, especially wehn their business is just starting out. But it's important to make time for mindfulness and connection to your spiritual practice, no matter how busy you are. Today’s guest, Angela Browne, founder of Angela Browne Luminary Coaching, is sharing all the tips on why it is important to have a spiritual practice in tandem with running a business and how to integrate more presence through your working day.
Main Topics:
- Why is it important to have a spiritual practice in tandem with running a business
- How to integrate more presence through your working day - The women who have inspired Angela Browne throughout her career
Key Takeaways:
-
Practical tips to encourage presence through a busy/challenging day
-
Mindset tips to encourage positivity when there are challenges
-
Practical tips on how to start a business from the ground up
More About Our Guest:
Angela Browne is a former education leader, director of a coaching and consultancy company and founder of ‘Havn’ (Danish for ‘Harbour’) an online space for women.
She provides transformational leadership coaching, personal development programmes and luminary diversity equity and inclusion consulting to organisations desiring deep and sustainable change.
Angela is a researcher in the field of diversity, equity and inclusion and is undertaking her PhD within the Centre for Race Education and Decoloniality at Leed’s Beckett University. Her book ‘Lighting the Way’: The Case for Ethical Leadership in Schools (published by Bloomsbury) brings her passion for ethical leadership to life.
Angela spent 18 years working in a diverse range of schools first as a Head of English in the inner-city and more recently as Interim Deputy CEO of a semi-rural multi-academy trust. She has been a Headteacher in mainstream education, alternative provision, in an all-through school and has also worked as a leader in special education. Her diverse experiences of teaching, leading and managing in different types of schools gives her a unique perspective on the shared challenges leaders across a range of sectors are facing in today’s society. Angela is currently working on her second book with Bloomsbury Publishing
There are times when we all feel powerless. We may feel like our life is out of our control, or that we can't make a change. But the truth is, empowerment begins with you. It starts with recognizing your own power and potential, and then taking steps to use that power to create the life you want. I’m so excited for today’s guest, Marta Spirk, Empowerment Coach & Marketing Strategist, who will be sharing with us all about why personal growth is so important for business growth, the specific steps to increase self awareness and how to support business owners in their growth journey. Main Topics:
- Why personal growth is so important for business growth
- The specific steps to increase self awareness
- How to support business owners in their growth journey
Key Takeaways:- Without personal growth there is no business growth
- The path to empowerment begins with self-awareness
- There is no cookie-cutter way to success
Entrepreneurship is all about taking risks, and building a successful business requires making tough choices. One of the most important decisions you'll make as an entrepreneur is who to trust with your valuable information, and forming a circle of trust will help you make the best decisions for your business. Here are four tips for building your circle of trust. I’m so excited to share today’s guest Megan Gillikin, Owner of The Planner’s Vault. She will be sharing why it is essential to have an advisory board as a small business owner and why you need more than one person’s insight to help you see your business from multiple angles as it grows.
Before the digital age, music was a lot different. If you wanted to listen to music, you had to buy CDs or vinyl records, and if you wanted to hear a specific song, you had to sit through an entire album just to get to it. Nowadays, of course, we have iTunes and Spotify and other digital music platforms that let us listen to whatever we want, whenever we want. It's hard to imagine going back to the old way of doing things! But what if there were a way for musicians and music industry professionals to share craft, digitally?
I’m so excited to share today’s guest, Owen Grover, CEO of TrueFire Studios, who will be sharing with us all about the digitalisation of learning within the music industry and its benefits compared to traditional methods.
Main Topics:
- The digitalisation of learning within the music industry and its benefits compared to traditional methods.
- The intersection of music and tech, and its evolution during the pandemic.
- What Owen has learned about e-learning after serving over 3M customers.
Key Takeaways:
- Help artists make money
- Create instructional content
- The intersection of music and tech
More About Our Guest:
Owen Grover is the CEO of TrueFire Studios, one of the biggest music education brands out there, with 4 main brands:
- Artistworks.com: an online music platform focused on making learning affordable and easy. The platform has over 50k lessons, 35+ teachers, and has taught tens of thousands of students in 80+ countries.
- TrueFire: a digital guitar lessons platform that has collaborated with 300+ top artists and educators, and has over 40k video lessons available.
- FaderPro: an online music education platform focused on electronic dance music that has teamed up with big names like Nicky Romero.
- JamPlay: a leading resource for learning to play the guitar and bass online that has over 500k customers and 300k followers across social media.
Owen also helped produce the concert for Sandy Relief at Madison Square Garden, which raised over $55 million for victims of Hurricane Sandy. Owen is also known for building Pocket Casts, an Australian-born podcasting app.
Owen has been actively involved in the media and entertainment industry for nearly 20 years. He lives in Brooklyn with his wife Dr. Erin Gilbert and their son Devon. A passionate music fan, his favorite band is The Clash.
Navigating through 2022, most entrepreneurs have a goal of increasing their income, but the truth is if we’re holding onto limiting beliefs and old stories, the financial results we want to see will be near impossible to acheive. I’m so excited to share today’s guest, Emily King, Founder of The Rich Woman Inc. who is going to share how to overcome the five most unhelpful money stories that many female business owners tend to have running in their subconscious and how to overcome them.
Main Topics:
- What are money stories and why they are important
- The 5 money stories you need to overcome to help you grow
- How to know what your money stories is
Key Takeaways:
-
The 5 money stories
-
How to overcome money stories
-
How to overcome limiting beliefs
More About Our Guest:
Emily King is a Money Mindset and Business Mentor who’s been helping women entrepreneurs since 2015 create financial freedom and normalize being extraordinary.
With an MBA, NLP coaching certification, and a hint of “woo”, Emily has coached numerous clients from the proverbial basement to multi-millions—earning her the nickname “The Money Godmother.”
When she’s not online coaching her incredible clients, Emily’s magnetic energy is lighting up stages like TEDx where she shares her wisdom on creating financial freedom and living a “rich woman” life.
There's no question that being an entrepreneur takes a lot of hard work, dedication and perseverance. But what a lot of people don't realize is that it also takes a very specific mindset. If you want to be successful as an entrepreneur, you have to be able to train your mind to think like one. You know how when you’re in the corn maze and you’re not sure if you should go left or right? But, when you step on a ladder suddenly the maze is no longer a mystery?
That’s what today’s guest Jarrod Haning does for business owners. By teaching them how to think at a higher level, they are able to see the whole picture and suddenly the obstacles that were blocking their growth no longer exist.
There's no shortage of advice out there for entrepreneurs. But one piece of wisdom that's often overlooked is how to define your business mission. Many entrepreneurs start their businesses without giving much thought to this critical step, and they struggle as a result. If you want to create a successful business, it's important to take the time to define your business mission and make sure it aligns with your goals and values. I’m so excited for my guest today, Jeremy Slate, who will be sharing how to define what you stand for and how to scale impact once you have defined yourself. Main Topics:
- How do you define what you stand for?
- How can you fast track getting the right positioning?
- How do you scale impact once you’ve defined yourself?
Key Takeaways:- How brands can utilize the 1 Billion Dollar podcast market
- PR vs. Marketing: The Right Combination
- How to Position yourself as the go-to in Your Space
Opinions on success vary, but one thing is for sure: it takes a lot of focus to achieve it. You can't let yourself be pulled in too many different directions or you'll never make any real progress. Many people claim that having the right mindset is the key to becoming successful. But what does that mean exactly? Getting into your optimal mindset is possible by learning to listen to your inner voice, playing to your strengths and building your confidence in your abilities! I’m so excited to share today’s guest Emma McQueen, Director and Owner of Emma McQueen Pty Ltd. She will be sharing all about what holds women back from achieving success, where confidence comes from and how to get more of it and defining a growth mindset.
Main Topics:
- What holds women back from achieving success
- Where confidence (mojo) comes from and how to get more of it
- Defining a growth mindset
Key Takeaways:
- Learning to listen (and also not listen) to that inner voice
- Playing to your strengths increases your confidence
- Getting your mojo back is doable, with some good habits
More About Our Guest:
I truly, wholeheartedly believe in the potential of women. I’m the mother of three daughters and I’m someone who is a proud member of the glass-half-full brigade. I can’t possibly believe in any other alternative than women doing work they love.
I’ve always been fascinated by human behaviour, so much so that I made it my career. As a human resources leader and executive coach, I have over 20 years experience in recruitment, human resources and leadership development across the corporate and not-for-profit sectors, as well as the realm of small business. As a Hogan-accredited coach, I’m a massive advocate of personality profiling and of identifying strengths, and I love to tap into this knowledge of ourselves for reaching our full potential.
The women I work with often surprise themselves more than they ever surprise me. You see, as an optimist I have a knack for seeing the possibilities everywhere, even when people can’t see the possibilities themselves. Actually, it’s more than a knack; I’m qualified and highly experienced in performance management and coaching.
I have worked with some of Australia’s leading organisations, both blue chip and not-for-profit to develop their teams and their talent. The success of any organisation depends entirely on the success of their people. After over two decades working with people, I know the power of effective coaching and the impact it has on a person’s performance and of course their overall wellbeing. There are so many people out there doing wonderful things, and I simply adore being the person who high fives them as they smash their goals, get the results they deserve and exceed their own expectations.
I love working with women who are driven and passionate about their work and need some guidance to feel empowered. Coaching women to achieve incredible results is my professional and personal sweet spot, because my work is fulfilling and plays to my strengths. My passion and purpose are aligned, and so Monday morning is something I embrace with excitement, hence my tagline- be enthusiastic, optimistic and energetic every day!
You've worked hard to create a valuable product or service. But even the best products and services won't sell themselves, you need to nurture your audience with valuable content. By providing consistent, engaging content, you'll develop trust and loyalty with your customers that will result in more sales and referrals.
Today’s guest Melanie Herschorn, Content Marketing Strategist, for VIP digital content will be sharing why to have a content nurturing system, how to create one and the value of repurposing content across your social platforms.
Main Topics:
- Why do you need to have a content nurturing system (what are the benefits)
- How do you create one
- Why you don't have to be on every social media platform
Key Takeaways:- They discover what social media they should be on
- They'll learn the value of repurposing and how to do it
- They'll understand what nurturing content is
As an entrepreneur, you know that creating a great customer experience is essential to your success. But what many business owners don't realize is that customer experience doesn't start and stop with the sale. First you have to create trust with your audience. That’s what I love about tools like Instagram Reels and TikTok. These tools can be used throughout the customer journey to interact and engage with your audience, increasing loyalty and can lead to increased profits. I’m so excited to welcome today’s guest, Brandee Gaar, Owner of Brandee Gaar Consulting. She will be sharing how to use reels to move customers through a buying journey, and repurpose on multiple platforms.
Main Topics:
- How to make time to fit yet another new thing into your week
- Reels isn’t just a fad
- How to actually make money from Reels
Key Takeaways:- How to make a month of reels in less than an hour a month.
- How to use reels to move customers through a buying journey.
- How to re-purpose your reels onto multiple platforms.
We’ve all experienced celebrations with friends and family where you receive tons of thoughtful cards, though they are special, they collect over time and take up space. And maybe you feel a little guilt when it’s time to throw them away. What if you could digitize your memories with an online system that will withstand the test of time? That’s where Ebration comes in.
I’ve known today’s guests, Shea and Jeff Cohen for some time now since they shared Ebration with me, the concept of transforming the way people give and receive gifts is just one piece to the puzzle. By bringing this online, it opens the door to streamline the full end-to-end cycle of the planning process from one digital platform.
E-Bration is catered for all types of celebrations. By tying everything together this allows the cards and messages from all life events to be treasured while building digital experiences one event at a time. Listen in as we learn about the journey to create ever-lasting memories through each of life’s important milestones. Main Topics:- The value in making your memories digital- How to keep track of keepsakes over key moments in time- How to keep up with digital trends Key Takeaways:- Save memories to look back on for years to come
- The journey begins when you least expect it
- Prioritize your goals
As an entrepreneur, you know that growing your business is no easy task. But what if there was a way to make it a little bit easier? By focusing on your brand story, you can create a narrative that resonates with your target audience and draws them in. Not only will this help you attract new customers, but it can also help strengthen relationships with current ones. So how do you go about crafting a powerful brand story?
Today’s guest, Michelle Knight, founder and CEO of Brandmerry will be sharing with us where you can begin with storytelling, even if you think you don’t really have a story, your brand story is everything!
Main Topics:
- Where one can begin with the technique of storytelling if they are currently thinking to themselves, “I don’t really have a story.”
- You are adamant about getting OFF of social media to build your email list/generate leads.
-Examples as to how storytelling and emotional branding helped grow their business or achieve success.
Key Takeaways:- Why the act of storytelling is essential to creating a loyal customer base
- How to get started with storytelling in your marketing
- Why social media is NOT where you necessarily want to be to achieve optimal success
More About Our Guest:
Michelle Knight is a mother, wife, world traveler and storyteller. She is also a Personal Brand Coach and Marketing Strategist and the founder of Brandmerry.com.
She works with female entrepreneurs to create an authentic, captivating and money-making brand through the power of story. Michelle supports women at various stages of their business who share one common goal - creating an authentic brand that allows them to show up as they are, build a loyal community and experience time, financial and location freedom as a result of their work.
In just 9 months, Michelle launched her freedom-based business and left her 9 to 5, while raising a new baby. Just one year into her coaching business, Michelle created a 6-figure business and thriving community of women ready to share their story.
Now she travels full-time with her family around the US and Europe and spends her time supporting women to achieve time, financial and location freedom.
Do you ever feel like you're always playing catch-up when it comes to your finances? You're not alone. A lot of entrepreneurs feel that way, especially when it comes to cash flow. It’s important to be strategic with your spending and make sure that you are always bringing in more revenue than you are spending.
Our guest today, Andrea Jenson, CEO of The Cash Flow CFO, is going to share with us all about why managing cash flow is so important, the most common mistakes business owners make and tips for helping business owners manage their cash flow.
Main Topics:
-
Why is managing cash flow so important
-
The most common mistakes you see business owners making that keep them from growing
- Tips for helping business owners manage their cash flow
Key Takeaways:
- Have a money vision that aligns your personal life with your business life.
- Set up a budget framework/system so as to be empowered to scale your business with confidence and facts.
- Pay attention to your money trends so as to avoid unexpected cash crunch when big expenses
If you're an entrepreneur, you know the importance of creativity in business. Creative ideas can help you stand out from the competition and attract customers. But how do you go about building a creative business on an online platform?
Be open to new ideas and don't be afraid to try something different, let your creativity flow and encourage creativity in your team members.
Today’s guest, Christina Scalera, Owner & CEO of The Contract Shop will be sharing with us all about why you may want to consider an online store for your creative business and the top tips to make your creative business a success!
Main Topics:- Why service providers should consider an online store instead of the course model
- The biggest mistakes creatives are making with their online shops
- How to you avoid overwhelming shoppers in your digital shop
Key Takeaways:- Digital products can be much more efficient than offering courses to your clients
- Your digital products can become the backbone of a marketing strategy that is 100% profitable from start to finish!
- Digital shops give you the freedom to work from anywhere and wake up to consistent funds in your bank account.
Are you thinking about publishing a book? The publishing industry can be confusing for authors who are trying to understand how it works and what they need to do in order to get their book published. It is important to keep in mind that the publishing landscape is constantly changing, so it is important to stay up-to-date on the latest trends and developments.
This includes understanding the different types of publishers, how the submission process works, and what you can expect once your book is published. By knowing what to expect, you can make informed decisions about your publishing options and achieve the best possible outcome for your book.
I’m so excited to share today’s guest, Rea Frey, CEO of Writeway, who will be sharing all about the publishing industry, tips for getting started when writing a book and some key things authors should keep in mind.
Main Topics:
- What goes into a successful book proposal
- What to know about the publishing industry before becoming a writer
- Tips for getting started writing a book
Key Takeaways:
- Learning the ins and outs of the publishing world
- Why a book proposal is important
- Confidence is essential to enter into the publishing world as an author
More About Our Guest:
Rea is the CEO of Writeway and the multi-published, award-winning bestselling author of three suspense novels and four nonfiction books. What started out as a simple writing coach side hustle based on referrals quickly scaled to a multiple six-figure business (Writeway) and landed 10 clients top literary agents and book deals in less than a year. Rea uses her 15 years in the publishing industry to simplify the information and offer in a straightforward way. Whether you want to write a book, sell a book, or promote a book, her company Writeway assists and guides in the process. Simply put, she is the expert of all things book writing and book publishing! Rea is also the co-host of The Writeway Podcast.
It's no secret that the business landscape is constantly changing. In times of uncertainty, it can be tough to know how to accelerate your business. However, with strategic and creative approaches, you can make sure your business stays ahead of the curve.
Today’s guest, Claus Raasted, founder of College of Extraordinary Experiences, is sharing with us all about how to be a true creative and innovate during tough times.
Main Topics:
- Why senior creatives do role-play
- How anyone be a true creative
- How to innovate during tough times
Key Takeaways:
- Creativity happens through deep focus.
- Being in a room with other creatives is crucial
- Mistakes happen
As business owners and entrepreneurs, chances are you're always looking for new and innovative ways to grow your business. One strategy that can be very effective is launching a membership program.
Membership programs allow your customers to become members to become a part of something bigger, sharpen their skills and receive exclusive benefits in return. There are many different ways to structure a membership program, so it's important to design one that fits your business needs and goals!
I’m so excited to have our guest, Lisa Prinic, Owner of Scaling Deep who will be sharing with us all about how to build a membership program for your business!
Main Topics:
- Why memberships are so popular and making a resurgence
- How to overcome the 'obstacles' of starting a membership
- How to design a membership model based on your zone of genius AND clients' desired results.
Key Takeaways:
- What makes a successful membership model so you can effectively evaluate whether it's a right fit for you as you grow your creative business?
- How to determine the right place for a membership in your business.
More About Our Guest:
Lisa helps impact-driven business owners dive deep into their unique value and business models to build sustainable & profitable brands. She helps them simplify & package their offers, increase their visibility with bolder messaging & strong positioning and scale with membership programs.
She is a trained business strategist and the host of the Scaling Deep Podcast.
Lisa is a results-oriented, deep thinker who has a knack for “seeing” the value of each business and turning that into a pipeline of ideal clients.
A staunch believer in business simplicity and intention, Lisa helps her clients accomplish their goals by focusing on what to do AND what to ignore.
Launching a business is no easy task, and funding it can be even harder. That's where crowdfunding comes in: by crowdfunding your business, you can pre-sell products or services to interested investors and get the startup cash you need. But before you launch your campaign, there are a few things you need to know.
I’m excited to share guest, Dan Demsky, founder of Unbound Merino, who is sharing all his tips for how to get a product off the ground using crowdfunding and how it is possible to start a hyper successful business even if you are creative at heart.
Main Topics:
- How to get a product off-the-ground using crowdfunding
- What it’s like to start and run a company with your best friends
- How to scale a direct to consumer (D2C) business, and more!
Key Takeaways:
- It’s possible to still use crowdfunding to start, scale and gain serious traction.
- It’s possible to start a hyper successful business even if you are creative at heart.
- It’s possible to run a company with your friends without going insane.
More About Our Guest:
Unbound Merino was created by three lifelong friends. We spent our high school days taking road trips across America to see our favorite bands. Every time we came home, all we could think about was saving enough money for the next big adventure.
It didn’t take long until we turned our sights on the rest of the world. Like many seasoned travelers, we were drawn to the incredible natural benefits of Merino wool. The fabric was perfectly suited for travel, but it was typically designed as high performance outdoor activewear, with flashy logos and unnecessary embellishments. Sure, it performed great on a hike, but we wanted something that did that and also looked great at a restaurant, in a museum, at a rock concert and out on the town.
After years of researching, designing, and prototyping - we partnered with industry leaders to create the most stylish, versatile and highest performing Merino wool clothing that’s made specifically for travel and everyday life.
Our purpose is to create simple, high performance clothing that is versatile enough for any occasion.
Today, Unbound Merino is worn by countless fellow travelers all over the world. Our clothing is designed to help pack and own less so you can focus your energy on the experiences that matter most. Our promise is freedom through simplicity.
As an entrepreneur, it's important to understand what your customer wants. After all, you're in business to serve them! But sometimes it can be challenging especially when they don’t always know what they need.
There are some simple changes you can make to your messaging/branding/strategy that can have a big impact. Communicating with the brain's natural rules of decision making is a game changer when it comes to knowing your customer.
I’m so excited to share today’s guest, Melina Palmer, CEO of The Brainy Business who will be sharing with us all about how to know what your customer wants.
Main Topics:
- What is behavioral economics
- The top 5 wording mistakes businesses make
- Why behavioral economics should matter to businesses and individuals
Key Takeaways:
- The brain doesn't work the way you think it should (99% of decisions made by the subconscious)
- Communicating with the brain's natural rules of decision making increases conversions and makes it easier for people to buy from you.
- There are some simple changes to your messaging/branding/strategy you can make that don't have to cause a lot of money, but can have a big impact.
It's no secret that finding and training team members for your business can be challenging. Sometimes it doesn’t feel like there is enough time in the day to search, nevermind onboard someone. And then once you have your new team member trained the real test comes along when you see their performance.
Placing team members in specific roles based on their personality type is the best way to ensure they will be successful.
I’m so excited to share today’s guest, Hiliani Ellis, founder of Exceptional Admins who will share with us the top things to look for when searching for team members.
Main Topics:
- How working with an assistant is for the betterment of your business and life
- Advice Hilani would give her younger self
- How to discover your daily purpose
Key Takeaways:
- Easy to digest insight into working with an assistant.
- Special tips to be a better boss/leader.
- Reminder to work on your business, not in your business.
More About Our Guest:
Hilani is a well-known ambassador for the administrative profession. Her depth of expertise stems from working for over a decade as an executive assistant. Her previous roles were anything but ordinary. It’s the dynamic job circumstances that helped Hilani build a unique foundation, atypical of traditional executive assistant roles. Later in her career, Hilani transitioned from her position as an executive assistant and launched a specialized headhunting and facilitating firm.
If you’ve been following me for a minute, you know that I am OBSESSED with saving time through calendar blocking and time management tools. Being present and focused on the task in front of you is so important!
As entrepreneurs we can find ourselves pulled in many different directions. But prioritizing tasks is the key to GSD! Calendar blocking provides you with the balance that is essential to running a successful business.
Today’s guest, Leo Tumwattana, Co-founder & CEO of Sorted, an application that combines your tasks, calendar events and notes into a unified timeline so you can hyper-schedule your entire day in one place. He will be sharing with us all his top time saving tips!
Main Topics:
- How to main an efficient schedule
- The definition of hyper-scheduling
- Tips to calendar blocking
Key Takeaways:
- The ROI of task management isn't linear. You need to balance how much you focus on task management and actually doing the task.
- We all have 24 hours in a day
- Scheduling your day is the path to gaining more focus and reducing stress.
More About Our Guest:
Leo is the Cofounder and CEO of Sorted. Before starting Sorted, Leo helped turn around a retail clothing company and took it public, did an MBA, worked as an executive at Louis Vuitton, took a sabbatical, traveled around, worked on a few startup ideas, and taught coding at General Assembly. That's where he met Harry, and together they cofounded Sorted.
Building a business is no easy task and at times it can be overwhelming. There's so many things to think about and consider, but one of the most important things to do before anything else is to establish values for your business.
No matter what kind of business you have or want to create, this step will help you attract the clients you want and will establish a solid company culture. Creating a values-based company should always come first because it helps make sure every other decision you make aligns with who you are as an entrepreneur.
I’m excited to share today’s guest, Erica Courdae, DEI Coach and Consultant, Founder and CEO of Silver Immersion Beauty Salon. She will be sharing with us how to build a values based business.
Main Topics:
- The definition of an “imperfect ally”
- Strategies to use in business to ensure all clients feel welcome
- What it means to optionalize your values
Key Takeaways:
- Simple, first steps to take if you feel like you’re late to the ‘diversity and inclusion’ conversation
- Mistakes podcasters and content creators make that drive tokenism (even when the intention is to amplify BIPOC voices)
- The difference between implicit and explicit values -- and how you can weave yours into your social media content, newsletters, and more
We are told our entire lives to play small and to make others happy before ourselves. But the problem with playing small is that it leaves us feeling unfulfilled and without the abundance we want in life.
When you're unapologetically you, there's no need for apologies or excuses because when you're being true to yourself, there's nothing wrong with who you are. If authenticity is what you crave most in your life then this podcast episode is for you! Embracing your uniqueness can lead to greater success in every aspect of your life!
I’m so excited to share guest, Petia Kolibova, CEO of Petia Kolibova who will be sharing all about how you can create abundance in your life.
Main Topics:
- How you can create abundance
- How do you find yourself
- The routines and rituals that change the way you feel or think
Key Takeaways:
- You are perfectly made for your purpose
- Be the energy you want to attract in your life
- What would your higher self do?
Have you ever really thought about it? Your strategy vs. your capacity? You may have curated and designed the best strategy in the world for your business, but if your capacity isn’t there, the strategy cannot be implemented to it’s fullest potential.
We all know we need to manage our time, but when it comes to actually doing it, we tend to draw a blank.
I’m so excited to share today’s guest Lisa Fabrega, Leadership Coach or Lisa Fabrega International. She will be sharing with us all the ways to increase your energy and power, how to overcome scarcity mentality and essential boundaries every business owner needs to create.
Main Topics:
- The six ways successful women subconsciously drain their energy and power
- Signs of scarcity mentality
- Essential boundaries every entrepreneur needs to create
Key Takeaways:
- Places you feel stuck are often not strategic issues, but capacity issues.
- Emotional Labor aka lack of Boundary Capacity can be the source of your burnout.
- Wanting to quit your business or constantly changing your business model is a purpose capacity issue, not a business model issue.
As business owner, you are always thinking about how to grow your business. But do you know what is one of the most important considerations for success? Your mindset. It's not enough to have an idea or even skills that are needed in today's business landscape; you need a growth mindset that will help ensure you achieve your goals and reach new heights.
I’m so excited to share guest, Margy Feldhuhn who will be sharing why mindset is so important in terms of personal growth and transformation, the power of sharing your story and what steps business owners can take when building a strategy.
Main Topics:
- The Importance of Knowing Your Numbers
- Personal Growth and Transformation
- The Power of Sharing Your Story
Key Takeaways:
- How have grief and loss can empower you as an entrepreneur
- Knowing your numbers will transform your business
- What steps business owners should take with beginning a strategy
What are the qualities of a great leader? It is not always about being charismatic or having good people skills, but it's important to have confidence in yourself. Leadership can be challenging so establishing a collaborative and competitive team is essential.
Having a competitors mindset is important to keep up with your niche’s changing landscape in order to innovate. If you are looking to grow your business through leadership, this episode is for you.
I’m so excited to share guest, Brain Covey, VP of Loan Depot, who will be sharing all about how to build a team that encourages growth.
Main Topics:- How to be empowered by a failure mindset
- Leadership
- Building a team that encourages growth
Key Takeaways:- Setbacks can turn into setups for success
- Competition becomes collaboration
- Always learning and growing matters
Finding your niche is one of the most important steps in starting a business. You want to find something that you are passionate about and that people will be interested in. While there is no clear cut way to do this, defining your uniqueness is a good first step on your journey.
Our guest today, Jonathan Tuttle, Founding Director of Revenue Ascend is going to share with us his journey on finding his niche through his unique real estate knowledge and what steps you can take to discovering your niche!
Main Topics:- Unique ways to invest in real estate
- Digital marketing trends
- How to find value in unlikely places
Key Takeaways:- Be unique when finding your niche
- How to invest in real estate so you can split your time amongst different places
- The riches are in the niches
As entrepreneurs and business owners, we may find ourselves in a unique position to give back and make a difference. Many times not quite knowing how to get started.
You first have to evaluate what works for you and your business and how you can use your time, resources and skillset to make the biggest impact.
I’m so excited to welcome today’s guest, Kris Putnam, President and Global Philanthropy Advisor of Putnam Consulting Group. She is going to share with us everything you want to know about giving back!
Main Topics:- The top mistakes most donors make
- The one thing all philanthropists should be doing today
- How to you help your clients
Key Takeaways:- Most funders are delusional (but not crazy!)
- Effective philanthropic giving starts by asking the right questions
- The top donors seek help from top advisors and coaches
Do you have a strategy? Like a real goal driven strategy when it comes to creating and sharing content? If you, answered “why do I need a strategy” this episode is for you!
It can be challenging to know where to start, but with the right tools and information you will be creating consistent content in no time!
Our guest today is Mark Savant, founder of Mark Savant Media, if you are looking to build your brand and reach people online, he can help! Listen in as we talk about focusing the power of strategy to create consistent content.
Main Topics:
- Podcast Growth Tactics
- Repurposing Content for Social Media
- Power of Video Collaborations
Key Takeaways:
- Podcasting is Powerful
- Social Media is Your Storefront
- Do You Want to Trade Time or Money?
More About Our Guest:
Mark Savant is a digital media expert and social media agency owner. He helps people create better content in less time. Mark focuses on the power of video collaborations to help clients create constant social media presences in less than 1 hour a week.
His YouTube channel has over 600,000 views. His podcast, the After Hours Entrepreneur features top digital marketing and media experts.
If you’re looking to build your brand and reach people online, Mark Savant can help.
You’ve probably heard the saying “expect the unexpected” and being a business owner is no exception! Every entrepreneur faces unexpected challenges and obstacles. These challenges can be both big and small, and they can come from any direction at any time.
Pivoting is hard, but if you do it right it can change everything for the better! It will likely take some sweat and tears to get there, but when you overcome the challenges and look at your business on the other side of pivoting, all your hard work will all make sense.
I’m so excited to share this week’s guest, Eman Pahlavani, Founder & COO of HUNGRY a food tech startup that has innovated to meet a need and grow their business in ways they never would have imagined!
Main Topics:
- How HUNGRY was born
- How to use your platform to give back during hard times
- How to pivot and then grow even more afterwards
Key Takeaways:
- Pivoting is hard as hell...but if you do it right, it can save everything.
- Take care of your employees during scary times. It's critical to keep morale high when things look apocalyptic.
- Figure out what motivates you and focus on it. Figure out what motivates your team and get them to focus on that.
More About Our Guest:
Eman Pahlevani is a successful D.C.-based serial entrepreneur. After graduating from law school in 2012, he and his brother Shy Pahlevani founded LiveSafe - a venture backed mobile app company that crowd sources safety intelligence. The brothers teamed up with long time friend and business partner Jeff Grass to successfully grow LiveSafe into a global enterprise. Over the next five years, the trio would raise more than $30 million dollars for LiveSafe and take the brand international.
Later in 2017, Eman, Shy and Jeff again teamed up to create food-tech platform HUNGRY - the first ever online marketplace connecting local top chefs with businesses in need of office catering. The company grew quickly from a $1 million dollar run rate to nearly $20 million dollar run rate in less than 24 months. HUNGRY began launching in new markets earlier this year and today operates in D.C., Philadelphia, Atlanta, Boston and NYC. Throughout his startup career, Eman has been recognized as one of D.C.’s top entrepreneurs. Eman currently resides in the Washington D.C. area where HUNGRY is also based.
There is a lot of pressure on entrepreneurs to be successful, and there’s many roads to success. You may start down one path and find yourself on a totally different route down the road.
It can be challenging not knowing everything all at once, but when we embrace our individuality and uniqueness, everything else falls into place.
Today, I’m so excited to share our guest Erin King, Founder of Socialite. She is a best-selling author and 3x entrepreneur, who is going to share with us all about how to embrace who you’ve been, who you are and who you are destined to become… no matter what the world tells you.
Main Topics:
- When your inner GPS is telling you to take a different route – how do you respond?
- When you find yourself at a personal or professional crossroads - where do you turn for answers? Exactly how do you get unstuck?
- When you find yourself in a challenging situation- do you gravitate towards the comfortable, even when you know you should level up?
Key Takeaways:
- Audacity: how to embrace who you’ve been, who you are and who you are destined to become- no matter what the world tells you
- Courage: how to identify and overcome the obstacles keeping you stuck and holding you back -
- Leadership: how to develop and deploy concrete action steps for you and your team to ignite powerful progress towards your biggest goals and decisions
More About Our Guest:
Erin King is a best-selling author, 3x entrepreneur and the CEO of the Socialite Agency. She’s helped clients ranging from The Academy Awards in Hollywood to The United States Navy at the Pentagon communicate more compellingly using her award-winning PUB method. She is the author of “Digital Persuasion” and “You’re Kind of a Big Deal” which both draw from her personal and professional experiences having founded three companies before the age of 40. Off-duty, you can find her either mountain biking with her husband Hartman, Facetiming with her huge, crazy Irish family, or being an annoyingly extra dog mom to a cavapoo named Betty White.
Show of hands, are you managing multiple brands? It's no surprise that managing multiple brands is challenging. Some may even call this being a “serial entrepreneur”, but with the right plan you can achieve success in all of your brands!
The key is to find the right balance between time spent on each different aspect of your companies.
I’m so excited to share today’s guest, Dixie Bagley, owner of The Farm in Rome, GA. Dixie is going to share with us her organizational process behind managing multiple brands, how to know that you are ready for growth, and what to do to ensure that your brands work off of each other.
Main Topics:
- The organizational process behind managing multiple brands
- How to know that you're ready for growth
- What you should do to ensure that your multiple brands can work off of each other
Key Takeaways:
- Businesses need more than efficient management they need organic, timely content and someone to engage with each audience effectively
- Balance your brand identities while serving customers through various avenues
- Having a solid team is essential to growing and managing multiple brands
Building a profitable online business can be challenging. But remember if it were easy everyone would do it. There are so many different and competing ideas and methods that it's difficult to know where to focus your time and energy.
There are some key tips to making sure your online business is not only successful, but also financially sound. I’m so excited to share this week’s guest, Parker Steven, Partner and Cheif Business Officer of Evolved finance. He will be sharing his top tips to building a more profitable and financially stable online business.
Main Topics:
- How can an online business owner make their finances easier and less stressful?
- What are the most important expenses an online business owner needs to be monitoring?
- How much should an online entrepreneur be paying themselves?
Key Takeaways:
- Keep your business and personal finances separate.
- You need a better bookkeeping system
- Making sure you're getting a monthly salary each month is so crucial
The future of business is changing and business owners are faced with the decision to stay where they are or adapt to the changes and grow. If you're an entrepreneur looking to scale your business, but technology is holding you back, I promise you there are ways to grow your company, no crazy coding or complex technology required!
The key is making the choice to step out of your comfort zone, take the plunge and dive into all that running modern day business offers. There’s so many things that can help you increase your productivity and get your time back!
Get ready, because today’s guest, Caroline Creidenberg, founder and CEO of Wedfuly, is sharing with us how you can scale your business, no coding required!
Main Topics:
- What tools Wedfuly uses in its no code operations back end
- Ways entrepreneurs can implement this in their own business
- Why to choose this path even if you have the skillset to code
Key Takeaways:
- You don't have to code to build out a sophisticated operations system for your company
- Automate when and where you can - it'll allow you to focus on more important things
- Everything is a prototype until it's not - no code allows you to move quickly and not get too precious about anything. It allows you to move fast in a smart way!
Have you ever thought of writing a book? You have all kinds of history and experience that has gotten you to where you are today and you want to share it with the world, to help those who are going through their own similar journey. Becoming a successful author is not an easy feat, but it's possible!
Sometimes to become a successful published author, it requires some major help and guidance from the experts! Telling your story and putting it into words can be challenging, but there are options available to help you along the way!
I’m so excited to share our guest today, Jyotsna Ramachandran, Founder & CEO of Happy Self Publishing. She will be sharing with us why authors need not be writers, building and author funnel and converting readers into clients.
Main Topics:
- How authors can land their first TEDx Talk
- How authors who are not writers can finish their manuscripts
- The top mistakes authors make while trying to self publish
Key Takeaways:
- Turning on the Author Switch
- Building an Author Funnel
- Converting readers into clients
More About Our Guest:
Jyotsna is a bestselling author, book publisher, TEDx speaker, and is an international Author Success Coach who helps coaches, trainers, speakers, and experts to build a super-profitable author funnel with the help of their book.
She founded Happy Self Publishing to help overwhelmed, yet purpose-driven authors experience a transformative journey of self-discovery through the process of publishing their book and amplifying their message. So far, Jyotsna has helped over 400 authors from 35 different countries through her global publishing agency, Happy Self Publishing.
While Jyotsna isn’t working, this mom of 2 kids also loves to dance, run, plan her next solo trip, and is a passionate advocate for educational rights.
The life you love is not a dream. It won’t always be easy, but it’s possible! If you want to create a life that works for you and not against you, if you want to change your life, you have to change your mind first.
We all have the same 24 hours in a day, and it’s up to you to make the most of it. When you're looking for ways to create the life you love, you may need to take the time to assess what roadblocks you need to overcome and get rid of anything that is standing in your way of achieving your goals.
I’m excited to share with you our guest Renee Bauer, Owner, Attorney, Author and Podcast Host of Happy Even After, LLC. Renee is dedicated to educating people to make to the otherside of divorce and into their next chapter and helps them embrace the power to create a life they love.
Main Topics:
- Divorce is so overwhelming – where does someone even begin?
- How do you know when it’s time to file for divorce?
- What does a successful divorce look like?
Key Takeaways:
- You have the power to create a life you love.
- There isn't any shame in saying "good enough" isn't good enough.
- Our stories are meant to be messy and your divorce is just one moment in your full, messy life
Ever feel like you are spending more time writing content than actually sharing it? You're not alone. It's hard to keep up with the demand for fresh, relevant content, especially when you have a tight deadline and competing priorities.
Live streaming can be a great way to get back on track by giving your followers what they want. An engaging experience that isn't just another article or company blog post. With livestreams, followers can see you or your product in action. Because livestreams are interactive (think Q&A sessions), viewers will come away with tangible takeaways that they'll remember long after the broadcast is over.
I’m excited to share our guest, Christoph Trappe, Founder of Voxpopme who is sharing all about how to get more out of your content through live streaming.
Main Topics:
- How can live streaming help you get your brand out there?
- How would you tie it into your overall strategy?
- Should every brand livestream?
- How can live streaming help with building authentic brand experiences?
Key Takeaways:
- Live streaming tips as they relate to podcasting especially
- Tips on how to start and keep going
- Top equipment recommendations
The world is changing. The economy is shifting, social media has changed the way we communicate and technology has made everything more accessible. As entrepreneurs and business owners in today's society - you have to be able to change with it or get left behind.
Building a brand is no easy task, and it can be even tougher when the economy changes. It’s important to look at branding from an entrepreneurial perspective by identifying your target audience and creating a message that resonates with that client avatar.
I’m so excited to share today’s guest Deb Gabor, CEO and founder of Sol Marketing who will be sharing with us what irrational loyalty is, how the best brands in the world create irrational royalty and the key to rapid and focused scaling for growth organizations.
Main Topics:
- The Definition of Irrational Loyalty
- How the best brands in the world create Irrational Loyalty
- The key to rapid and focused scaling for growth organizations
Key Takeaways:
- Understand how to "hack" Maslow's hierarchy to grow your brand
- Learn about the power of the Ideal Customer Archetype and how that provides relentless focus as organizations grow
- Unlock the Three Questions every brand needs to ask in order to become one of the Best Brands in the World
More About Our Guest:
“Leading Expert" doesn't come close to describing Deb Gabor's passion for brands. More accurate? Brand Guru. Brand Impresario. Brand Evangelist. She's written the book on branding (twice!) with bestsellers Branding is Sex and Irrational Loyalty. She's the founder and CEO of Sol Marketing, a strategy-led marketing firm obsessed with solving major business and branding problems for clients in every industry. Companies throughout the world use Deb’s Brand Values Pyramid, Ideal Customer Archetype, and “Brand Swagger Questions” to align their teams and articulate their brands to audiences.
Deb and her team at Sol Marketing have introduced her revolutionary brand strategy for organizations ranging from international household names like Allrecipes, The Associated Press, Dell, Microsoft, NBC Universal, NPR, NTT Data, and Siemens, to exciting emerging brands like hint water and Indagare. Deb also lends her brand authority with frequent contributions and commentary to major news outlets such as Entrepreneur, Forbes, FORTUNE, Inc., MediaPost, New York Times, NPR, USA Today, Wall Street Journal, and The Washington Post. Business and marketing organizations regularly call on Deb as a keynote speaker and workshop leader, relying on her as an inspiration for executives to embrace the power of branding to create Marketing That Sells.
AI is an acronym for Artificial Intelligence. The definition of AI is the theory and development of computer systems able to perform tasks that normally require human intelligence, such as visual perception, speech recognition, decision-making, and translation between languages. AI can be used in many aspects of a business and there are various types of artificial intelligence.
The future is now. It's time to get ahead of the curve and start implementing AI into your business. AI has been around for a while, but only recently have we seen its massive potential in driving revenue. It's time to take advantage of this technology before it becomes mainstream and everyone else does too!
I’m so excited to share today’s guest, Robert Turley, President, Co-Founder and Co-CEO of White Rabbit Intel. He will be sharing with us all about AI systems including the one he created to help business’ sales and marketing teams to know more, win more, and close often.
Main Topics:
- Defining sales enablement and how technology enables predictable growth at scale
- Why it is important to maintain an optimistic and confidence-driven environment with sales, marketing, and customer success teams
- How relationship psychology directly relates to selling and business development
Key Takeaways:
- If your company is not using sales enablement and data-driven practices, you best start now or you'll be way behind the competition
- Optimism and confidence is key to maintaining a successful business and the mental health for customer success
- Artificial intelligence enables sales and marketing teams to know more, win more, and close often
More About Our Guest:
Multi-faceted Designer | Entrepreneur | Strategic Relationship Builder
Rob Turley specializes in creating versatile products and innovative services for the ever-changing digital landscape. Builder of strategic partner relationships, an expert at improving processes, business strategist, and executive leader, who drives critical new growth.
Design-driven entrepreneurialism is my passion. I strive to always create innovative technologies that are innovative, seamless experiences both well designed and intuitive. Leading-edge technology the future holds will be the evolution of our species so I have dedicated my life to engineering the future to drive us all toward the brightest and profitable pathways while following "people first" ethics.
Starting a business and scaling it to be sellable can seem like an impossible feat. But what if I told you that there is a proven way to build a sustainable, scalable, and sellable business?
Well then this episode is for you! I’m so excited to share our guest Michelle Seiler Tucker, who will be sharing with us insight into building a sustainable, scalable, and sellable business utilizing her proven techniques.
Main Topics
* Why it is important to know what type of business you own
- Some of the biggest mistakes business owners make
- Why is it important to plan your exit strategy from day one
Key Takeaways:
- The 6 P’s and why they are so important
- How you are able to sell businesses for more than they are worth
- How to build a sustainable, scalable, and sellable business
Do you want to attract more of your ideal clients? You may have tried a number of things, lead magnets, webinars, the list goes on, but now you are looking for a fresh new approach to streamlining your client’s needs.
Quizzes are a great way to get your message out and know what is best for your audience and helps them feel like they know more about you before even contacting or meeting with you.
Quizzes are also an excellent way of getting feedback on how well your product works for the different types of clients that it's aimed at attracting. This will allow you to make adjustments so that everything runs smoothly when someone does contact or meet with you.
Today our guest is AnnMarie Rose, Online Business Strategist & Quiz Funnel Expert, who is sharing all the tips on why quizzes work so well for businesses looking to grow online. Whether you're looking for new clients, surveying your current clients, or even just curious about your business internally, a quiz may be the answer!
Main Topics:
- Why quizzes work so well for businesses looking to grow online.
- The most common misconceptions serious business owners have about using quizzes to grow their email lists.
- The first step you should take if you’re thinking about creating a quiz for
your business.
Key Takeaways:
- Why quizzes are one of the most powerful ways to grow your email list and attract more of the right people to your business online.
- How to know if using a quiz is actually right for your business.
- The first step you should take if you’re thinking about using a quiz for your business
Your marketing is the lifeline to your business. It's what brings new people in and keeps them coming back for more. Without a clear message and strategy, consumers can’t see how you stand out from the rest.
Whether you have a brand new company or are looking to grow your existing one, knowing the fundamental aspects of marketing and having a solid plan is essential to success. It doesn’t have to be difficult! There are so many ways to make it fun!
I’m so excited to share our guest, Tim Fitzpatrick, President of Rialto Marketing who is sharing all the marketing fundamentals so many people skip but definitely shouldn’t.
Main Topics:How to identify your ideal clients.
How to create clear, engaging messaging.
How to create a simple marketing plan you’ll actually use.
Key Takeaways:Don’t skip the fundamentals, they lay the foundation for marketing success.
Marketing shouldn’t be difficult.
Complexity is the enemy of results.
If you’re like me, you’ve put a lot of time and energy into building your business. But do you know if your business is protected legally? Protecting your business through contracts between you and your clients is as important as the actual work you do, especially when you are just starting out. It can be challenging to know where to start and what steps to take first.
Contracts are one of the most important legal documents in a business. They protect both parties with terms and conditions, and create expectations for how each party will behave. When you sign a contract with another company or individual, you're agreeing to abide by the specific set of rules outlined in that contract.
I’m so excited to share our guest Rob Schenk, founder of Wedding Industry Law. Rob is an attorney representing wedding and event industry professionals. He is sharing with us all about how to navigate the legal waters of business, what types of contracts are common in an entrepreneurial and event setting, why they're necessary, and how to use them effectively.
Main Topics:
- Recommendations to address Covid cancellations in 2021?
- Tips on keeping retainer money if client cancels for non-covid reasons?
- Why you need permission to use the principal photographer's photos for your own marketing
Key Takeaways:
- Your contract can protect your money from Covid cancellations
- Your contract can protect your money from clients getting cold feet
- Your contract should address photography if you plan to use photos
What would you do if you had a chance to live your dream life? Would you go for it, or play it safe and stay where you are? Sometimes the fear of stepping outside of our comfort zone and taking risks can keep us from achieving what we truly desire in life.
Risk-taking is the essence of entrepreneurship and business. When you take a risk, there's always the chance it won't work out in your favor. But taking risks can be one of the most rewarding things you do for yourself and your business. The key is to minimize risk by preparing thoroughly and being confident in what you're doing.
I’m so excited to share with you our guest Erika Rothenberger, Director of Performance Systems at Henkels & McCoy, Inc. She’s going to share with us some tips on how we can take risks as business owners and entrepreneurs that will lead us closer to our dream life.
Main Topics:
- How to next level your career
- How to balance it all work and home
- How to follow your passion and empower others
Key Takeaways:
- Know your value
- Don't let fear hold you back
- You live one life - create your dream life
You want to start a business. You've been thinking about it for a while, you have an idea that is going to change the world and now you're ready to make it happen. But you want to make sure that the timing is right.
In the world of entrepreneurship, there are no shortcuts. It takes a lot of hard work to get your business off the ground and running successfully. That's why it is important to know you're not alone in this journey and sometimes the best timing is right now!
Today I’m chatting with Angela Mastrogiacomo, who teaches new agency owners how to start and scale their online agency. Angela and I chat about what she says is her secret sauce to success: Conversations and Connections.
Main Topics:
- Relationship building to gain clients + build partnerships
- The power of press
- Why getting scrappy and starting before you’re ready will always lead to more results
Key Takeaways:
- Building relationships is EVERYTHING
- The key to success is starting simply and scrappy and just doing it - no overthinking!
- There is no magic bullet - it’s all about consistency, conviction, and conversations
We are all on a journey. The business world can be one of the most challenging journeys to navigate. It can take an emotional toll and at times lead you down paths you never thought you would discover. In our fast-paced world taking time for ourselves so that we can reconnect with who we are as individuals allows us to better understand how our values align with our business.
Think of it this way: The spirit is your energy. Your energy is what you put out into the world. If you want to grow and expand in any area, then you need a strong spiritual foundation because that's where your "energy" comes from. When you have a strong spiritual foundation, good things happen - lots of them! You'll attract more clients and customers by presenting yourself as someone who understands how to find solutions for others. When we are on top of our spiritual game, we feel more connected to ourselves, other people, and the world around us.
I’m so excited to share with you our guest, Adi Shakti, founder of, Soulwork, who shares with us how spirituality and business are connected and why spiritual inquiry is the foundation of worldly success and impact.
Main Topics:
- Why is spiritual inquiry the foundation of worldly success
- The relationship between soulful entrepreneurship and sacred activism
- Why in-person events matter
Key Takeaways:
- Spirituality is the key to success even if you aren’t spiritual
- In-person events can change your life
- You can achieve success with the right tools
If you are a business owner starting out, or an established entrepreneur who is looking to update your website, this episode is for you! Websites are an important part of any company's marketing strategy. They're the first impression people get when they visit your site and can be used to promote products, services, or events. But what if you don't know how to create one? There are so many options when it comes to building a site for your business, but how do you know you are utilizing all of the tools and optimizing the experience to the fullest potential?
I'm so excited to share today's guest, Gabriella Cruz, as owner of G'sign Studios she is a brand designer, website expert and the biggest cheerleader for her clients! Her passion is cheering on entrepreneurs to build their dream businesses by helping them uncover the practical and essential steps towards creating their business.
Tune in as we share tips on how to make a website for your business that will not only look great but also convert visitors into customers. Gabriella will walk us through all of the steps from start-to-finish so you can build the best website for your business!
Main Topics:
How to find your passion/dream business
How to know it’s possible
What actions to take to get started
Key Takeaways:
You have a purpose beyond that job
Your dreams are possible and attainable
You’re in charge of your life and your happiness
If you’re a creative professional who is serious about making big changes in your career or business, this episode is for you! Building your business on a strong foundation is the key to success.
Our guest today is Mark McGuinness, a poet and creative coach and we are talking all about the importance of creating assets for your creative career or business.
Mark's background as a psychotherapist with clients such as actors, writers, directors and creatives, inspired his decision to create a specialist coaching service for creative professionals dealing with the ups and downs of the creative industry and how they can overcome those challenges.
He created a course for creative business professionals to guide them to success and outlines how they can thrive as 21st Century Creatives. His books, Productivity for Creative People and 21 Insights for 21st Century Creatives are popular with artists of all kinds because he provides emotional sustainability whilst also addressing professional and financial sustainability.
Main Topics:
Forget the career ladder; start creating assets
What is Emotional Sustainability for your career/business
How to create Professional and Financial Sustainability for your career/business
Key Takeaways:
The crucial strategy for creative professionals in the 21st century.
Why creating assets provides emotional sustainability because you are working on projects that fulfil you
*How creating assets also provides professional and financial sustainability, by attracting more opportunities and income (with less effort) as time goes by.
If you have a business, which I know pretty much all of you who are listening do, then you’ll be learning from an expert about how you creatives can get yourselves together! Our guest is attorney Girija Patel, and she is going to teach us all about contracts, something that is absolutely necessary in any business. You creatives may not always think about the law side of things, but doing this stuff correctly gives you the time to focus on creating.
One of the things you must understand about a contract is that it not only protects your client but also you. To protect yourself, you need to have contracts and understand them. Make sure that you know your contracts so well that you can answer any questions on them. Also, make sure that your terms are extremely detailed and that you have a moral clause. Your moral clause will give you the security of withdrawing from any transaction that is not in line with your business standards. Your contracts create legal protection for your business.
Because of that crazy thing we like to call the pandemic, we all had to learn things about flexibility. Some businesses were not flexible at all, but some were. Flexibility can be really great, especially during a year like 2020, but it still causes stress and pain. To instill a little bit of flexibility in your contracts, try including a waiver clause. Remember, however, that flexibility does have a cost.
Girija and I talk about intellectual property, specifically photos. You may want to use photos from your clients or photographers for advertising. This can get messy because the photographs are actually the property of whoever takes the picture. If you contract a photographer, you can only use their photos if they give you ownership. To avoid that problem, you may want to consider having a photographer as an employee on your team.
There are so many ways in which your contracts affect your business, and they can really make or break business interactions. Start to consider contracts as legal strategies that are part of your business processes. As you solidify that process, the legal stuff will become the easy stuff so that you can focus on doing the things you love. If you want even more contract advice, check out the podcast!
Main Topics:
How to protect yourself in a contract
How flexible things are now
All about intellectual property
Key Takeaways:
“With law we need to change the narrative a bit and not make it so reactionary but more so preventative and proactionary.”
“You have to, at the end of the day, kind of curate the contract for your business.”
“That one (bad) client is what makes you want to have all of those clauses in there.”
What is your communication style? How do you communicate with others? What communication challenges would you like to overcome? Setting clear communication expectations and understanding why others interact the way they do is so important to the success of a team. Today we are talking with Lauren Sikes, Founder and CEO of Truth Collecrtive all about how honest conversations save us time, energy, and heartbreak.
Lauren is a learner and a teacher. But ultimately she is a dreamer and always has been. However, somewhere along the way, she stopped dreaming. As a kid, her joy came from sports and she was a gifted young athlete and nationally ranked. However, as the accomplishments mounted, her dreams became clouded by other people's expectations, comparisons, and timelines. Thus began a decades long journey of perfectionism and fear of failure that had her playing small, underperforming, and stuck in a rut. She carried this mentality into her professional career, all to one day realize, she was tired of it all -- tired of not showing up authentically.
Little by little, she began to reconnect with the dreams inside of her. As she sat around the table with her family at home and around the table with her coworkers at work, there were so many untold stories, emotions unchecked, dreams unrealized. She realized we were all fearful of our own potential and possibility. What if we started believing and started cultivating the courage to be less of what has always been and more of what could be? What if we had honest conversations?
So she did something she was not in the habit of doing, she asked for an opportunity rather than waiting for one to come to her. She asked her boss to start a program for teachers and that small program turned into what is her business today.
She created something that she needed. Lauren created a place where people could have honest conversations with ourselves and others. A place where people connect with their potential and possibility both individually and collectively. What she didn’t realize at the time and knows now, having honest conversations transforms the way we live and work. It is liberating and empowering. She knows this because once she started having these conversations — imperfectly no doubt — her life started to shift. Thus began the journey of tapping into potential and possibility through honest conversations and now she gets to teach others to do the same. Lauren is the CEO and founder of Truth Collective, a leadership and culture company that helps leadership teams have honest conversations that transform the way they work.
Main Topics:
Honest conversations save you time, energy, and heartbreak.
Barriers to having honest conversations.
Getting this started in your workplace.
Key Takeaways:
How did you find your way into teaching people to do this and why do people struggle with honest conversations?
What is your process for helping people have honest conversations?
How do honest conversations save time, energy, and heartbreak?
If you’re a business owner who feels like you’ve lost your power, our guest today is going to come in and shatter all of your doubts. She’ll help you embrace your genius and own your success! She’s really going to be your personal wrecking ball, pulling down all of the fears that are keeping you from the life you want. Our guest is Jen Coken, an expert on imposter syndrome, and we’re talking about how you can get out of your own way and gain the success you want!
I’m sure you all know what imposter syndrome is, but maybe it’s difficult to see it in your own life. There are a few different types of imposter syndrome that Jen talks about, which may help you figure out if and how you are affected by it. What they all have in common is this moment in your past, usually a small experience, that made you feel like you weren’t enough. Unfortunately, this little experience may still be stuck with you and affecting your mentality. To overcome this, you’ll need to examine this experience and how it is affecting you and move past it.
If you’re a high achiever, (and I know you are because you are even reading this) then imposter syndrome may be a bigger problem for you than for most people. The more you want, the more you have to overcome. You’ll face more doubts because you have a lot more that you are working towards. So if you have lots of goals and lots of doubts, don’t worry! It’s natural.
The type of people that don’t get pulled down by their imposter syndrome are the kind of people who love solutions. We’re the solution people, the people who make things work even when they aren’t going our way. So if you’re struggling with doubts, focus on solutions. You’ll get somewhere, I promise, and it will be good.
Imposter syndrome is a big problem for a lot of you because I hear you talking about it all the time. From both Jen and I: we know you can be the powerful and successful women that you want to be. Don’t get in your own way! Take the success and profit you want! If you want to hear more on this topic, listen to the podcast! Watch out for another episode in the next few days!
Main Topics:
Imposter Syndrome
Why High Achievers feel more doubt
The type of people that overcome Imposter Syndrome
Key Takeaways:
“We’re always trying to be like other people, fit into other people’s idea of who we should be, fit into some other mold. You know what: do it your way because when you’re doing it your way, people are attracted to you.”
“If you don't have imposter syndrome, you are not playing a big enough game.”
“The only person in your way is you. So get out of your dang way!”
In the past, we have talked about content and how it can make or break your business. Today, we are going to talk about personality types and how they affect your content creation process. Understanding who you are - and those around you - is key to creating content that is tailored for specific personalities; this will take your business from surviving to thriving!
Once you understand how other people think and process information, it feels like the missing puzzle piece that completes the big picture. But at GSD Creative, we don’t think of that understanding as the missing piece, but instead as the foundation for everything.
In this episode, I am diving in and sharing about each of the four personality types that make up the psychology methodology we use, and how it has become the foundation of everything we do - from team communication to how we assign tasks. We even use this methodology to help us serve our clients more effectively.
If you want to know more about how this foundational part of Angela’s business works, she walks you through everything you need to know in GSD Academy. Click here to learn more about how this step by step program helps you build and grow your business.
Main Topics:
Understanding team members
Communication methodology and framework
Key Takeaways:
Sometimes when unexpected things happen in your business - especially when communication with other team members or clients is involved - it may help to have a system to understand how others think and what they value most so you can meet them where they are.
When you’re being asked to make big decisions with limited time, having a foundational system like our psychology methodology allows you to make decisions with confidence.
Today, we’re pulling back the drape and sharing some deep, deep stuff with you guys. We are definitely not holding back today, so you are in for a treat! Our guest is Eva Kaszychki, and together, we are talking about freedom and passion and inspiration. We are talking a lot about how much we all need a sense of purpose, so if you’re feeling a little lost right now, this is the episode for you.
When you’re searching for a sense of purpose, the first thing you should listen to is your intuition. Most of us spend our entire lives in our head, but life isn’t always logical. It doesn’t always make sense on paper. You have got to connect to your spirit and heart to really understand what you should be doing. Also, you may think that you have to search outside of yourself for your purpose, but the truth is, your purpose is already within you. You’ll find out what it is when you learn to reconnect with yourself.
Going after your passion or your purpose is scary, but you have to get over your imposter syndrome. If you don’t, nothing will ever get done. Don’t buy into the idea that there isn’t enough success out there for you or that you’re not worthy of your dreams. You’ve got to believe that the success you want is available for you and that you are worthy of it. Once you have your mindset correct, things will go a lot more smoothly.
As you find your passion, you’ll learn that you attract not only your dreams, but also the right people into your business. You’ll learn to say no to the people that will have a negative impact on your life. And when you truly love yourself, you’ll truly be yourself, and people will be drawn to you if they are compatible with you. By taking care of yourself, you’ll get the clients you want and need.
As you find your purpose, you’ll have to get over yourself, but you’ll find the people you need in your life as you do. Before you can worry about your productivity, processes, profit, and people, you’ve got to know the reason behind everything you do. Having a purpose makes the rest of it so much easier. There’s so much to learn from this podcast, so I hope y’all will give it a listen and join us again next week!
Main Topics:
Finding a purpose
Overcoming fear and imposter syndrome
Attracting the right people
Key Takeaways:
“The most powerful thing we have is our intuition...but most of us spend our entire lives in our head.”
“I can guarantee you that if you start listening to silence and just quiet your thoughts, you are going to start feeling.”
‘Your feelings are powerful because they are a compass to get you where you need to go.”
When it comes to growing your business, one of the things I’m asked about most often is creating content. Content is one of the most important things you can use to grow your business. But it can’t just be any content: it has to be good content that will actually help grow your business and brand. You can’t create great content by accident. You have to have a process. To create social media and other content that will actually help grow your company and brand, you have to be clear about the problem you solve and about what sets you apart from competitors who offer similar services or products. For this to happen, you need to have clarity and consistency.
Let's talk about what I mean by clarity first. When I look at your website, social media pages, and images, do I know what you do? Do I feel led to learn more about you? If not, then you have some work to do. Start getting clear on the problem you solve. When all of your content clearly conveys your role, then you have the right content. The right content is a magnet for your ideal customer. It attracts them like a homing beacon to find you, and they know they're in the right spot when they see you being clear and authentic through your content.
The next thing you need to make sure you’re hitting is consistency. Consistent content is made up of two parts: 1) remaining true to your visual brand and the clear message you've already figured out and 2) making sure you're showing up in a consistent way. You've got to figure out how to show up to communicate and to be social and to share content with your customers on a regular basis, and that takes productivity and systems. Clarity and consistency: both matter when it comes to creating content that will grow your brand.
If you try to make your content a little more clear and a little more consistent, you will gain followers and clients. In the long run, you will find the productivity, profit, and peace you crave. So try it out this week and let us know how it goes! Join us again next episode for even more exciting tips and tricks!
**Key Takeaways:
- “Start getting clear on the problem you solve. If someone asks what you do, do you answer with your job title only? Or, can you enlighten the person with the problem you solve?”
- “If you're wondering what the difference is between you and the successful business people you follow online, it's probably this: they're consistently creating, and you're scrolling and consuming.”
If you’ve already looked at our guest today, you might be thinking this is my sister because we share the same last name. Well, she is not my sister. I didn’t even know she existed until just recently, but I’m so glad I know her now! Her name is Krystal Proffitt, and she knows so much about podcasting from her experiences helping people create their own. So if you are interested in starting a podcast, this episode is for you!
The podcast world has really taken off, so you may wonder if it’s too crowded for you to join in. Though there are so many talented people doing podcasts, it’s not as crowded as you may think. If you choose a topic for your podcasts that is too broad, then yes, it will be over-crowded. If you get very specific, however, there will be an audience for you and, surprisingly, more success. Speak to a very specific audience, and you’ll find that that audience actually exists outside of your mind.
Getting started is always the hardest part. There are two things that people usually get hung up on. One of them is that they are afraid that they’ll sound stupid. This is natural: no one likes the sound of their own voice. Krystal suggests that you practice talking to yourself so that you can get comfortable with your own voice. The other issue people have is that they don’t have a plan. Nothing gets done if you don’t have a plan! So to get started, practice speaking and start planning.
Sometimes you might not even know what to talk about, but Krystal has some brainstorming ideas for you. Start with answering the questions you get asked the most. Then, create podcasts on all of the stuff you already know. Get that easy stuff out of the way first before you start diving into research topics. As you get established, choose topics that will lead you towards your goal, whatever that is.
Podcasts are a great way to connect with people. If you, like me, want to make a difference in the lives of other people, then a podcast is a great place to start! It’s amazing how much influence your voice can have on your audience. It can be a point of connection between you and your audience. If you want to know more about podcasting, listen to this episode. Check in again next week for even more tips and tricks!
Main Topics:
Is the podcast world overcrowded?
Getting Started
Brainstorming Ideas
Key Takeaways:
“Just keep trying, keep exploring those voices that say ‘Hey! Try me!’...because you’ll be very surprised at what you’ll find out about yourself.”
“The most important thing is to figure out who you want to talk to.”
“There is nothing wrong with your voice. You sound just fine, and there are people out there that need to hear the messages that you have.”
How do you know if you're a leader? I think that real leadership starts with having a vision and a plan for your life and business. You have to know where you want to go, what success looks like, and how you'll get there. That’s the only way you can lead a team to make your vision come to life and the only way you can decide what to focus on with so many things competing for your attention. Today, we’re talking about the need for vision in leadership. Now, my vision isn't going to be your vision. You've got to find your own. But where do you start?
I recommend that you start by doing a vision board. If you're not familiar with this, it's something where you cut out images from magazines and glue them to poster board or cardboard in order of importance. When they're all put together in one place, your entire focus is clear right there for the world to see. Doing an exercise like this makes your goals and your vision visible.
The next thing to do is to start working on the steps that will get you there. You can't just allow your vision to be a dream: it has to have actionable items in it, things that are doable and specific for you as an individual. When you know what those actionable items are, you need to block off time in your calendar each week to get those things done! If the time to complete the task isn't blocked off on your calendar, it isn't going to happen! Eventually, week by week, that vision on your vision board starts to become real.
If you want to be a good leader or if you want to be profitable and productive, you need to have a vision for your life and business. You've got to know what you want your life to look like, and you've got to treat this like a business that supports that life. So my challenge for you this week is to take a step back and consider where you're headed. What is your vision for yourself as a leader in your business? What is your vision for your life five years from now? Ten years from now? If you decide to make a vision board, let me know! Share your experience on social and tag me @angelaproffitt and we can all work toward these goals together!
If you’re like me, you might not have any experience with franchising. You might even be a little confused about what counts as a franchise because some people claim their business is a franchise when it really isn’t. Franchising is a lucrative practice, but you’ve got to know what you’re doing. You’ve got to do your homework. Our guest today is franchising expert Lance Graulich, and he’s going to teach us everything you need to know about franchising.
If you’re like me, you might get lots of people reaching out to you about franchising, and you might be wondering why this happens and if it is normal. According to Lance, it is super normal. If you’re an experienced entrepreneur, people know that you have what it takes to be a franchisee, and that’s why they all want you!
2020 showed us just how weak our businesses can be and how important it is to make good investments. When you’re looking into franchising, there are definitely franchises that are more recession-proof than others. For example, let’s look at restaurants. During the last year, big box restaurants did not do too well because no one could come to their locations. Small restaurants, however, did very well because their take-out business increased. When you’re looking for a good franchise that will weather the storm, invest in the ones that people will always need, even when there’s a pandemic.
There are so many really great things about franchising. One of them is that it gives you the freedom you crave with the support of the corporate company. There are so many things you don’t have to do because corporate takes care of it, giving you the time you need to really focus on making your part a success. Also, you can talk to other franchisees about the franchise to make sure that it fits your lifestyle before even investing. You don’t build from the ground up: you use the already existing platforms and processes to create success.
Franchising is so fascinating, and entrepreneurs do really well with it. It can be a great wealth-building tool and lead to incredible profitability. Profitability is, of course, important to me, and this is a great way to go about increasing it. If you want to learn more about franchising, listen to this podcast or connect with our guest!
Good leadership starts with good communication. As you build your team and start to delegate and to give your team members tasks, the ability to communicate clearly is critical. The problem is that we all communicate so differently, and if we don’t have a system for communication, it can become one of the biggest time-sucks in our business.
The first thing you want to keep in mind is that your team members cannot read your mind. YOU are the leader. It is on you to be clear. It is on you to communicate. And if you can communicate in a way that honors your team members and how they process information, even better. But where do you even start with that? Last episode, we talked about finding the best apps for your business. Today, I am talking about three apps my company is using to communicate.
Right now, we are using Todoist, Marco Polo, and Loom. Each of these apps works a little differently, and they help us communicate in unique ways. I find that using more than one tool to communicate increases clarity and gives us versatility. I don’t force my team members to communicate in the exact same way as me. Instead, we find ways to communicate together, and this increases our productivity and creates bonds of trust. Using these apps has helped increase positive communication.
All of these apps and tools have free versions, so if you think they’ll be a good fit for you and your business, give them a try! As you increase efforts to communicate, you will see so many productive rewards! If you want detailed information on all of these apps, listen to the podcast! I hope you’ll be back again next week for even more tips and tricks!
Key Takeaways:
“Your team members cannot read your mind, and YOU are the leader. It is on you to be clear. It is on you to communicate. And if you can communicate in a way that honors your team members and how they process information, even better.”
“Many of the business owners I’ve worked with over the years are incredible people. However, they can also be intense, especially when there is stress involved! That intensity oftentimes means that they are reacting and not always creating a team environment that allows people to thrive.”
Today, we’re talking about one of my very favorite things in the topic of productivity: technology. I tell people all the time that if I could just set up people’s offices with Apple technology so that they could be paperless and wildly productive, I would be in heaven. Technology is an amazing tool if used properly, but it can get out of hand when you end up with more apps and technology than you could ever use and when you end up spending more time and money on apps and tech than you’re saving. When you’re looking at using technology to increase your productivity, there are three things you want to ask yourself:
First, what is the job that needs to be done here? You have to know what you're doing before you figure out how to do it or else you may spend much more time on a simple task than you should. Sometimes we get so set in our ways of doing things that we don’t take the time to think through processes and the steps it takes to get something done. So before you pull in technology, double check and make sure you’ve got solid processes in place, then use the technology to help things go faster.
Next, ask yourself “Is this app going to save time or money?” When I’m looking at a new tool or app to pull into my business, the thing I’m always thinking about is whether or not this is going to save me time. If something is going to save me 5 hours in a week, it’s a no brainer. Also, hiring an app or a piece of software to do a job is so much less expensive than paying a person (even yourself) to do it.
Finally, you need to ask “Will this app fit into the way I like to do things?” Consider if the app will be something that will play to your strengths and be something you will actually use. For me, I communicate better through videos than through messaging, but that’s just a personal preference. Just because I do it one way doesn’t mean that you’ll want to do it that way. You have to make sure that the technology you use fits your style.
These questions may seem overwhelming, but this week, I want you to take some action. Take a look at the technology you’re using during the day. Do you know how to use it all? Are there things you’re not using right now? Are there things you need to learn? Are there new apps you need to consider adding to your stack? Asking these questions will help you answer the big questions we’ve talked about today. Getting your time back by using technology is a no-brainer, but you have to actually commit to trying new things and to using the things you have if you want to increase your productivity.
Key Takeaways:
“It doesn’t matter if everyone is using a piece of technology if it doesn’t fit with who you are and how you like to do things.”
“We want these tools and technology to be a permanent part of how you think about productivity in your business.”
Pay attention, new business owners. Our guest today has something that I needed to know ten years ago, and it can fast track you as an entrepreneur. Even if you’re a seasoned business owner, you might learn something new today. Our guest, Sylvia Inks, is a finance expert, and we are talking about the five tools that every business owner needs. These tools are so helpful, and they lead to increased productivity and sanity of mind, so I know that you’ll get so many good nuggets today!
As all of you small business owners know, there’s a lot to invest in when you are first starting out. Sometimes, you don’t have the funds to get it all. Out of Sylvia’s five basic tools, there is one that she suggests investing in first: a scheduling tool. Scheduling tools will arrange your appointments for you and will save you from time-consuming emails as you try to schedule appointments. Sylvia’s preference is booklikeaboss because it offers multiple appointment types. Whatever tool you use, it will definitely have a positive impact on both you and your clients.
Once you have the first tool, there are 4 other tools you should get as you’re starting your business. You will want a contract signing tool because it helps you get things signed faster, and that increases your productivity so that you can start working instead of waiting for something to get signed. Sylvia also suggests getting freshbooks to keep track of invoices and payments. This next one is so important: get a cloud system. You’ll never have the pain of losing important documents if you have them in a cloud. Sylvia suggests using Microsoft 365 because you are the undisputed owner of all documents you upload. Finally, make sure you have at least one business bank account. You can have multiple business accounts that serve different functions, but make sure that your business accounts are completely separate from your personal accounts. These five tools that we talk about are essential for every new and seasoned business owner.
I absolutely love Sylvia’s five tools because they will increase your productivity, something that I am passionate about. Many of these tools simplify your processes so that you can make more money and have more time doing the things that you love. If you want more details on these tools so that you can increase your productivity, I invite you to listen to the podcast!
Main Topics:
#1 tool business owners need to invest in
5 tools business owners should start out with
Key Takeaways:
“People don’t realize that if you don’t have a scheduling tool, and it takes 3-5 emails to get an appointment time with you or a consultation call with a prospect, you could potentially lose a sale.”
“If a prospect is excited and wants to work with you, get them committed. Once they sign the contract, they’re even more committed.”
If you’re like many of my clients, you might be sitting at your desk right now surrounded by piles of post-it notes or notebooks full of to-do lists. There’s so much we need to get done in a day, and I don’t know about you, but in the past, I used to look up and wonder where the day had gone. I was in meetings all day, and then I would realize I had a to-do list that was full of things to do and no time to do them! Today, I will be teaching you about time blocking, a practice that is foundational to my massive productivity. If you do it consistently, it will get you closer to your goal of having the balance and the peace of mind you crave.
Time block is not time tracking. Time tracking is when you figure out how long something will take to finish. Time blocking, on the other hand, is when we block off the time in our calendar to get things done. We’re removing that disconnect between writing things down on the to-do list and actually making time to accomplish those things. When you block off time to complete tasks on your calendar - even 15 minutes at a time - it changes the game.
I’m going to walk you through how to do this real quick. The first thing you’re going to do is block off the things that you need to do for yourself and for your family. As an entrepreneur, you are the machine that keeps the business running, and if you don’t take care of yourself, if the machine breaks, the whole thing falls apart. You might need to block off time to eat or to exercise. You might even need to block off time to sleep. Make sure you block off these essential things first.
The next thing you’re going to do is block off the meetings and appointments you need to attend on your calendar. Make sure that all this time is accounted for, including the time it takes to drive to the meeting or appointment. Then, with the time you have left, look at your to do list and allot time to complete those tasks on your calendar. If you’re not sure how long it will take you to complete something, make your best guess. You can always add a block of time later. Add the list items to your calendar until everything has a time assigned to it. Now your mind doesn’t need to be anxious! You can just move from thing to thing on your calendar and know that you aren’t missing anything and that you have time to get everything done. It’s so freeing!
I know that if you try this, it will make all the difference in the world. This habit, this practice is what allows me to show up in all the areas of my life present and focused and with the confidence that I’m getting shit done. My challenge for you is to give this a try! Plan some time tomorrow to block out next week. You can be present and balanced and have a great weekend if you give this a try!
Key Takeaways:
“When you block off time to complete tasks on your calendar—even 15 minutes at a time—it changes the game. You know that you have allotted time to complete the tasks you need to complete.”
“Time blocking is the foundational practice and habit that turns your frustration into freedom.”
If you’re in branding, this podcast is one you’re going to want to listen to because we’re really going to dive into how to decode your story brand. Now, before you think that you know all of this stuff already, you should know that you probably don’t. Even though I work with these ideas all the time, I am always learning something new from every single person that I talk to. Our guest today is Aleya Harris. Aleya is a StoryBrand certified guide, so she has so much wisdom to share on branding.
Something you may not realize is that your brand story is not about you. It’s all about your client and how you can help them. Your client is the hero, and you are their guide. This concept comes directly from Campbell’s hero’s journey. It works so well because people naturally see themselves as the heroes of their own stories. What they need is not another hero to compete with, but a guide that can help them overcome obstacles. You want to make sure that your role as a guide and the problem that you will help your hero overcome are very clear to your clients.
Your role and the problem you solve are essential parts of your brand, and that brand must be in everything you do. Your brand story should be in your social media posts, podcasts, blogs, and emails. Remember that everything you do should contribute in some way to your overall story. If something doesn’t align with your brand, you need to change it or get rid of it.
Something you must understand about your brand story is that it is always evolving, so don’t be afraid of change! You will need to adapt your story to new problems as the needs of your clients change. As you make these pivots, be absolutely certain that you are consistent. Make sure that you update all of your content as soon as possible because different stories in different places just creates confusion for your clients.
I love the StoryBrand Framework so much, and I love getting to talk to passionate people like Aleya about it. Having a brand story is foundational for everything you do. It is a basic framework that you can use to drive your processes over and over again. It also helps you connect with people because your focus shifts from you to them. In the end, it leads to more productivity and profitability. If you want to learn more about story brands, please listen to this podcast!
Main Topics:
What is a brand story?
How to incorporate your brand story into everything you do
How to let your brand story evolve
Key Takeaways:
“You need to package yourself, and the first part of your package is the problem that you solve.”
“Your brandstory should be in every word you write, regardless of where it is.”
“You don’t need to hold on to everyone...You have to realize that people are not always meant to be in your life forever.”
Even though I had to wait a few months, this guest was worth the wait. You all know how to wait for good things, and today, the wait is finally over! I know that all of you are a leader in some way, but just because you call yourself a leader doesn’t mean you’re actually livin’ it and doin’ it. And even when you’re not leading, you need to be following the right leaders. You’re definitely going to want to listen to this podcast because we are going to be talking about the qualities of leadership that you can build in yourself and that the leaders you should follow have inside. Our guest is Tim Spiker, founder of The Aperio, a leadership development brand. Tim has over 15 years of experience in leadership, and he has some real truth to share.
One of the biggest things you should take away from Tim is the “who not what” principle. Tim says that leadership is not about what people do, but about who they are. How do people feel when they are around you? You can’t expect to lead people who don’t like and respect you as a person. Think about a big, beautiful tree: you don’t see the roots, but the roots are what make the tree what it is. Leaders, like beautiful trees, are grounded below the surface, and that’s what makes them successful.
Leaders are made up of two main qualities: they are inwardly sound and others-focused. They are inwardly sound because they are not easily thrown off course. Their stability encourages people to trust them. When you are trustworthy, the engagement of those around you increases, which leads to better results. If you wonder how you can build people’s trust in you, ask yourself how you can become more trustworthy first. Again, your ability to lead has everything to do with who you are inside. Remember also that good leaders are unselfish. They want others, especially those in their charge, to thrive.
If you are looking to build the qualities of a leader in yourself, start with focusing on others. Develop genuine curiosity in the lives and perspectives of other people. Ask them follow-up questions. Then, focus on improving yourself by asking for feedback from others on what you could do better. This takes courage, and keeping yourself from becoming defensive is so hard, but you’ll learn so much if you do! If right now you are looking for leaders to follow, make sure that they are others-focused and inwardly sound. There is so much more to learn about leaders worth following, so I hope you’ll join us by listening to the podcast!
Main Topics:
The “Who not What” principle
Aspects of a well-developed leader
Tips on developing yourself as a leader
Key Takeaways:
“We have to work on who we are if we want the part of leadership that everybody sees and follows to be big and strong and healthy.”
“When we get inwardly sound and others-focused, we become more trustworthy.”
“The best leaders are self-aware, and they create space for genuine feedback from the people that they are leading so they can understand where they’re doing well and where their shortcomings are.”
If you’re wondering how to drive your revenue and how to do work that actually makes you proud, then you’re going to love our podcast today! Some people think that you have to sacrifice your sense of purpose to make money, but they are so wrong! You can be fulfilled and successful at the same time. In fact, doing what you feel called to do can make you even more successful. Today, we’re bringing in Lisa McLeod, the global expert on selling with purpose. Together, we’ll talk about your noble purpose and how it can be a huge asset in your career.
Purpose, profit, and productivity are all connected. According to Lisa, the top performers in sales are usually the ones who have a purpose. These are the individuals who care about more than just the money. They care about the individuals. We’ve all had experiences with slimy car salesmen, and let's face it, none of us have enjoyed them. Those people don’t care, and we can tell. These people are not the top performers, but we associate them with everything sales. The real salespeople are the ones who care about their jobs and customers, and they are the ones who are truly successful. Their sense of purpose gives them a competitive edge that leads to greater success.
A purpose can be a hard thing to find and maintain, and there are a few things we do that make these things even harder. Even though we are wired to want to make a difference, we get caught up in numbers or money instead. We focus too much on closing a deal and not enough on helping someone get what they need. The more we focus on making a difference, the better we are doing at accomplishing our purpose.
One thing you absolutely need to have in order to fulfill your purpose is empathy. Most of us women have an easier time tapping into it, but men can do it too. You may use stories to encourage empathy because stories help us connect with each other. Stories generate emotion in listeners and in tellers. They will help customers, clients, and even you feel connected through empathy. Empathy can turn your purpose into impact. If you would like to share our journey as we discuss the power of purpose, please listen to the podcast!
Main Topics:
The link between purpose and profit
Things that get in the way of our purpose
How to tap into empathy
Key Takeaways:
“When you have that sense of noble purpose in your heart, you can translate that to your customers, and you will actually drive more revenue.”
“Your passion for making a difference to customers is your competitive edge.”
“You want to take the emotion out of the money and put the emotion into making a difference to your customers.”
I hope that y’all are ready to get the rundown on how to really become an entrepreneur because, if you’re listening, and something is holding you back, we’re going to change that today. Our guest is Sean Castrina, a serial entrepreneur. I know you hear of serial entrepreneurs a lot, but Sean is different. He has started more than 20 different companies in the last two decades, and he still looks to launch a new venture annually. Because of all this experience, Sean really understands where and how good businesses start, so that’s what we are talking about today.
You all know that the small business world is risky and that so many small businesses fail. Why is this? To Sean, it probably starts with the initial idea. Some of us get so excited about our ideas that we don’t stop to think if they’re even good ideas. Bad ideas don’t work. It is hard to tell which ideas are bad or good when we’re just so eager. Because of this, we need outside input. Start asking people if your ideas sound good. There is nothing wrong with testing the market with your ideas before they become a reality. In fact, this will save you time and money because you’ll know if there is any demand for your idea.
As you make your good ideas a reality, you should really follow some kind of business plan. If you can’t build a home without a blueprint, then how do you expect to build a business without a plan? Every plan has critical components, and there are questions you must ask yourself to get started. Sean has his own list of good questions, but the more questions you ask, the more you will know.
Even though you’re beginning as a humble small business, you can still think like a Fortune 500 company. Think big, dream big. You got this. Once things get rolling, don’t allow your business to stop growing. You’ve got to keep feeding it. Eventually, things will grow, so don’t be afraid to have confidence in your vision from the start. There is so much more to learn from Sean, so if you entrepreneurs are looking for even more amazing beginner’s advice, start here with our podcast!
Main Topics:
- Why so many small businesses fail
- The necessity of a business plan
- How to think like a Fortune 500 Company
Key Takeaways:
- “An idea that is untexted has no value because you don’t know how well it’s going to be received.”
- “It’s never going to be perfect. You’re never going to have everything perfect, but a business plan has some very critical components that you need.”
- “Get the survival mode out of your mind and start thinking about how you are going to grow.”
If you’re a small business owner or if you’re thinking about opening a small business, understanding financing and credit are so important. It is crucial that you understand what you are doing when you are running or thinking of running a small business. Our guest today, Gerri Detweiler, is an absolute expert on all of the things that you need to know. Even though these are the not-so-fun things about running a business, Gerri actually makes it fun and enjoyable to talk about them. She and I are talking about some of the things you need to know about credit and financing.
If you’re in need of financing, there’s a few things you should know. 2020, crazy year that it was, changed a lot about financing. The usual processes are taking much longer, and lenders are much stricter with their requirements. They are asking for higher credit scores, higher revenue levels, and more time in business than they did previously. You should know that they will look at your business credit scores, and in some cases, your personal credit scores too. Be aware of these things and make decisions with them in mind.
So many of you have wonderful dreams, and you give up so much for them. When you want to fund these dreams, there are other ways to go about it besides second mortgaging your house. Before you do anything crazy, make sure you have a business mentor that you can talk to about your ideas! An easy thing you can try is crowdfunding. There are a lot of other options too, and you should definitely look at all of them before acting.
When handling your finances, you need to keep them clean and organized. Get a separate business bank account and credit card and do not ever use them for things other than business. Keep your personal and business finances separate. Trust me, it will save you from huge headaches. Also, try not to use your account overdrafts. Lenders may look at your accounts and see overdraft usages as risky behavior.
You should try to look at your finances at least once a month. Take time to reconcile, or ensure that your records are accurate, every month. Checking your accounts every month is super beneficial because it helps you learn a lot about your business and what has happened to it on the financial side. If you don’t take time to look at it, you could miss lots of opportunities or problems. All of this stuff is so important, so I hope you take time to listen to the podcast to learn even more!
Main Topics:
What to expect when applying for financing
Ways to fund your business
How to position your business for financial success
Things you should look at consistently
Key Takeaways:
“As soon as possible, you want to set up the systems so that you can build credit and use credit in the name of your business and move away from the personal financing of your business.”
“I never try to shame people because you don’t always know what you don’t know.”
“I recommend that business owners make sure that they stay on top of both their business and personal credit.”
I hope y’all are ready for some nerd talk today! It’s going to be so much fun and so helpful for all of you who are looking to scale your businesses. Our guest today is Ravi Abuvalla, CEO and founder of Scaling with Systems, and he may be as much of a data nerd as I am. You guys have no idea how refreshing it is for me to be talking to someone else who actually geeks out about this stuff. Together, we’ll be talking about a few things you can do to drive your online sales and scale your business.
You may be worried about how to scale your business because you have no start-up capital, but that actually might be a benefit for you. Having no money in the beginning helps you to learn super fast because you have less room for mistakes. You can start by networking with those who know you. This may seem daunting because you don’t want the people you love to invest in you before you know what you’re doing, but you have no idea how willing people are to help you. They are much more likely to invest in you than a total stranger because they know and trust you while those you cold contact don’t. Start networking with the people you know and then gradually expand to those you don’t know.
Another simple thing you can do to scale your business is to prequalify your potential clients. You might be worried that prequalifying people will scare them away, but the truth is that the people who run off aren’t the clients you want anyways. The clients who will be valuable to you understand why you need to ask them questions. Prequalifying is a pretty great way to weed out the people that will waste your time.
It’s amazing how much your business can grow if you start using a virtual assistant. Their services are cheap, and they do all of the mundane stuff you don’t want to do. They keep your calendar full so that you can focus on doing the things for your business that only you can do. They’re super helpful, but you need to make sure that you train them up front. They won’t know how to help you unless you show them how. Once you’ve trained them, you’ll start seeing lots of benefits. If you want to learn more about scaling your business, be sure to listen to the podcast!
Main Topics:
How to scale your business without any startup capital
Learning to prequalify your clients
Why you should use Virtual Assistants
Key Takeaways:
“You really have to get your mindset right. You really have to believe that you deserve this. You have to believe that it’s possible.”
“You have got to be willing to be selfish for a while and understand that in order to help others, you kind of have to help yourself first.”
“If you’re running a service based business, you need someone whose full-time job is keeping your calendar full.”
By now, you guys all know that I am psycho about new technology. I really am massively passionate about it, so I’m always on the forefront of new apps. There’s this one app that I’ve been hearing about over and over again. Maybe y’all have seen it or used it, but it’s Marco Polo Channels. And so today, we are talking to brand strategist Michelle Gifford about this exciting new app and how it is changing the way we connect in business.
Marco Polo Channels is the upgraded version of Marco Polo that many of you have probably used. It’s a video-based messaging system, and it works perfectly for coaching and connecting with your clients. There are so many reasons why this app is better than those offered by other platforms. You as the owner get to control the group and set your own boundaries. It’s unique because you can build real connections with your group members because they see your face, and you can see theirs. It is really so helpful and convenient.
When you launch a channel for your business, Michelle suggests that you go in with a strategy. This one should be obvious. Determine what service you want to give in the channel and how many people should be included before you create it. Michelle also offers some tips on how you can make your launch a successful one. One of these suggestions is to create a sense of urgency in your potential clients by setting a close-date and by raising the price incrementally. More people are likely to join because scarcity promotes action.
One of the issues that many entrepreneurs face is finding the line between free and paid services. Yes, you do want to offer free services because this helps potential clients get to know you and become invested in what you do. There is a point, however, when you need to start charging them. Free stuff, for example, should be about entry level problems that are easy to fix. The things you charge for, however, should be all about processes. The free stuff gets people engaged while the stuff you charge for helps them change.
While using the Channels app, you’ll want to make sure your videos are engaging. A big factor in this is time. It’s hard to know how long your videos should be, but you shouldn’t go too long because you might overwhelm your viewers. Try to keep your videos under 15 minutes so that you don’t exhaust yourself or others. If you’re as interested in this new app as I am, listen to the podcast to learn even more from our wonderful guest!
**Main Topics:**
What is Marco Polo Channels and How Does it Work?
Tips for Launching a Channel
Where’s the Line between Free and Paid Services?
Tips for Engaging Videos
Key Takeaways:
“If you even pause for an hour and take a breath and look at what you’re doing, then you can get some foundation behind your idea, and it moves it forward a lot faster.”
“It’s good to have some scarcity because it holds people accountable. It makes them make a decision in their business.”
“If you have a community behind you already, if you already have a business, if you know exactly who you are and who you serve, then it’s time to launch a channel.”
I know that 2020 was, and has been, for some people, a crazy year. Some of you have thrived and some of you have taken a step back. It’s given all of us, however, the opportunity to look at the inner world, the inner self and how we can win as an individual. We all want peace. We all want harmony. Our guest Tracey Bethune, Whole Life Strategist and fitness enthusiast, is going to give you some actionable takeaways on how you can create harmony within your business and within yourself.
It’s important to have harmony in your work. When you’re launching a business, there are a few things you can do to make the process go smoothly. First off, make sure that what you are doing aligns with who you are. If it doesn’t, it won’t work. You will always be led back to yourself. Know your strengths and use them. This will increase the harmony in your relationship with your business. Also, you absolutely need help. DIY business don’t work. Invest in some help from professionals that have done what you want to do.
Not only do you want harmony with your business, but also in your relationships with other people. How you treat other people will affect the success of your business. Be willing to serve other people because they, in turn, can connect you with opportunities that you would never have found without them. The good things you do will increase the likelihood of the right people being in your life.
When we talk about harmony, a lot of people think about boundaries. Tracey has an interesting perspective on boundaries. She believes that boundaries have a negative connotation and are usually associated with bad experiences. Instead of using the word boundaries, she uses the word standards. This switch changes the focus from the things that you don’t want to the things that you do want. The word standards just sounds more positive.
Finally, your internal energies must be balanced for you to feel harmonious. Get out the intense emotions. You can do this through exercise and through treating yourself. Everyone has masculine and feminine energies within them, and these must be harmonious for you to have maximum energy. Join our conversation to learn even more about harmony and energy!
Main Topics:
- First things to do when you’re starting a business
- How helping others helps you
- A new way of thinking about boundaries
- How to naturally generate energy
Key Takeaways:
- “I think the biggest breakthroughs come from the largest breakdowns.”
- “Once you get super aligned, the person who’s meant to help you is going to show up in your space.”
- “When you just serve and show up and help the client become their highest and best and show them how to be their highest and best, that’s really all that’s needed.”
Let’s face it: so many #entrepreneurs don’t know how to unwind. You’re probably hearing voices all the time telling you to “#hustle, hustle, hustle”. No one ever talks about the “unhustle.” and how important it is. If you’ve never heard of the “unhustle,” then you’re in for a treat. Our guest, Milena Regos, started the amazing unhustle movement, and she shares with us some great tips on how you can overcome your hustle mindset. There are so many amazing things we can do with our lives but so little time. We often tell ourselves we can do it all, when in reality, we can’t. We end up hustling. We hustle a lot. Eventually, hustling leads to problems like #burnout. To stop this cycle, you need to put boundaries in place. You don’t need to tell people to stop reaching out to you, but you do need to place limits on yourself. Examine what’s most important to you and prioritize. Choose one thing to prioritize. If you have a long list of “priorities,” then you don’t know how to prioritize. Choose one to focus on for a planned amount of time so that when that time is up, you’ll feel like you accomplished something. Did you know that there is actual science behind burn out? There is a study that shows that around 76% of Americans felt burned out. That’s crazy! It has been a hard year, and self-isolation has been rough on everyone. If you’re looking for ways to combat burnout, try spending some time outdoors. You may think you’re wasting time, but nature can actually increase productivity. As a society, we have a lot of work to do to change our hustle culture. The hustle culture has its roots in the industrial revolution during which people worked in factories. The 8-hour workday began in this era. Today, we use our minds more than our bodies. Research shows that our brain only functions at full capacity for 4-6 hours everyday. If you can, try to put boundaries on your work schedule. Go from having FOMO to having JOMO (joy of missing out). Although it might take a while for society to change, you can start changing your own thoughts and attitudes today. You may want to redefine what success means to you and to determine if your standards are based on what other people are doing. You are enough as you are. If your basic needs are being met, you are doing well. It’s time to unhustle in order to find more joy. Listen to this podcast to learn so much more about how you can become an unhustler.
**Main Topics:
- How to create boundaries for yourself
- Burnout: what it is and what it does
- How we can change the “hustle” culture
- How we can change our own “hustle” mindsets
**Key Takeaways:
- “Taking care of your sleep, of what you eat, of how much time you take to rest and recharge are actually critical to your performance and productivity.”
- “I find so much creativity in these moments of just not really
doing anything but just putting one foot in front of the other.” - “As of right now, you’re enough. You have everything you need. If your basic needs are met...everything else becomes secondary.”
**More About Our Guest: Milena Regos is from Bulgaria, but she has lived in the United States for half of her life. She began her career in marketing and worked with some incredibly famous clients. She was winning, but she was also hustling. Eventually, she burned out. She decided to search for a better way of working and living, guided by science. Using what she learned, she co-founded the Unhustle Movement. This movement is changing the world of work in ways that are revolutionary.
Do you remember when you were a kid and couldn’t sit still? How you could play for hours without tiring? Do you wish you had that same #energy today? Well, I hope y’all are ready to be inspired today! In this podcast, we’re looking at the energetic side of your life and how it leads to success. You are going to learn so, so much from our guest today, author and natural energy expert Tabitha Scott.
To have a healthy internal energy, you need to let go of the things that you keep unnecessarily stored inside. We live in a world that is impossible to keep up with. Technology has evolved so quickly, leaving our brains with almost no time to catch up. Just as snakes shed their skin to get rid of toxins and make room for growth, there are times when we need to let go of negative things and begin regrowth.
One of the things you’ll run into during this process is what Tabitha calls the “Should Monster.” This monster is made up of all of the things we and others think that we should do to be successful. Telling ourselves what we should do or be is unhealthy, and this “shoulding” keeps #growth away. We are exhausting our energy by this practice. Calling this tendency the “Should Monster” helps us to depersonalize the issue in a way that helps us keep a healthy relationship with ourselves and others.
After you’ve learned to let things go and are aware of the danger you are causing yourself, you want to be very aware of energy attacks all around you. You must stop reacting to negative energy with a negative response. Instead, imagine shielding yourself from the attack. You’ll want to be very connected to your intuition, and that can be accomplished in many ways, but you need to figure out which ways work best for you. Everyone connects to their intuition and energy a little differently, and Tabitha lists a few techniques that can be used to do this.
Our energy helps us go after our best lives. Don’t be afraid of going after it!. Many of us are kept from the heights we could reach because we are too accommodating and are controlled by fear. We don’t even bother asking for better things, and this keeps us away from opportunities that are out there. We don’t realize it, but we have enough energy inside for any challenge. Listen to the podcast to get even more great nuggets!
**Main Topics:
- How to let things go
- What is “shoulding?”
- How to protect yourself from negative energy
- Realizing what is keeping you away from your best life
**Key Takeaways:
- “You don’t have to be spiritual or logical. You can be both because they reinforce each other.”
- “We’re all connected by the exact same energy. We’re all more alike than we are different. We could be black or white, or left or right, or baptist or Buddhist, but we’re all energists at our core.”
- “If we hang onto everything for dear life, then we’re never going to fly, we’re never gonna get up there to the heights we’re destined to go.”
**More About Our Guest: Having been raised on a small-town farm, Tabitha Scott has always had a strong bond with nature. She has been involved with many organizations dedicated to finding and using renewable energy sources. She led efforts in creating the world’s largest solar community, and her work has been recognized by the White House. During a hiatus to the Costa Rican jungle, Tabitha reconnected with nature and learned that the earth isn’t the only one who has energy: we do too! She wrote her book, Trust Your Animal Instincts, to help others learn to connect with the energy that they have inside.
If you want to get your business on a better path to success, then it’s time to become a business leader. You can do your passion, and yes, you can make money, but if you don’t know how to run a business, then you might as well either a) learn or b) stop. Becoming a business leader includes many things, but one of the things you can do starts in the moment you first interact with someone.
Yes, today we’re talking about first impressions! Our guest is Meryl Snow, owner of an amazing catering company, and she’s an awesome speaker and coach too. Today, Meryl is teaching us a few keys for nailing that perfect first impression. Why does a first impression matter? Because we are all judging each other from the moment we first engage. You’ve heard the expression “Talk the talk, walk the walk,” right? Well it’s true! How you act, how you talk tells a person if they should work with you or not. Obviously, bad first impressions happen. I know I’ve definitely had a few. It is possible, though difficult, to recover from a bad first impression.
Be nice, be transparent, be open, no matter how people treat you. Realize, however, that it is much easier for you to recover personally from a bad first impression than it is for your company to recover. In your first moments of interacting with someone, you want to leave them with a feeling or idea that is unforgettable. Being yourself is key because you are a unique individual and you have so much to offer. Make an effort to have genuine interest in people and to create rapport. This is where your personal brand comes into play. You are your brand. Just be yourself. Your brand will then be clear.
So many people don’t consider themselves “sales people.” Well guess what: every time you try to persuade someone you are selling them something. When you first meet someone, you are selling yourself. It doesn’t hurt to know a little bit about proper salesmanship when it is something you’re doing everyday, consciously or not. Join our little chit-chat to learn more about first impressions by listening in to the podcast!
**Main Topics:
- How to create a positive first impression
- How to recover from a bad first impression
- How to be unforgettable
- How to use persuasion in your initial interactions
**Key Takeaways:
- “You have got to learn to delegate. The only way a company can grow is when the leader can delegate and follow up on it.”
- “The greatest way to articulate your experience, your skills, your knowledge, and your worth in today’s competitive market is to create and nurture your brand.”
- “If we know ourselves, we’re going to give a good first impression.”
If you don’t have any type of analytics or data set up, it probably should be the first thing you do before you go to bed tonight. Really, it’s that important. I’ve learned the hard way that really making sure that you’re asking the right questions and that you have the right data points set up can really make or break your business from a profitability standpoint. Our guest today is Michael Loban, Chief Growth Officer of the analytics consulting company, InfoTrust. He is also the coauthor of the Amazon best-seller Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform. We’re talking to him about the ways you can (and should) use analytics for your company.
One of the things you should be most aware of is your website. We talk about digital transformation: the process you take to give your website a complete refresh. This is the route you should take if your website hasn’t been touched at all in years. There is another option besides transformation, however, and it is one that big companies use. Michael calls it digital evolution: changing and tweaking something new every day. This process is so subtle that customers often don’t notice it, and it helps you avoid the intensive process of a digital transformation.
There are so many options in the Google marketing platform, and it can get overwhelming. Don’t worry: Michael explains the differences between each platform and what they do. He also explains which ones may be the best options for your business.
So many people are so excited to begin running ads, but their decisions can often turn into expensive experiments if they are not careful. Before you invest in any advertising, ask yourself how you came to the conclusion that you needed the advertising. Then, validate your decision. If you can’t do either of these things, then you are not ready to invest. Also, always make sure you keep your advertising to a budget that you can afford to lose because advertising is a learning curve.
Finally, non-compliance fines are a big deal. Avoid these by being respectful of your customer’s data and by asking for permission before you do anything with it. It really comes down to your integrity as a business owner. Do what’s right, and you won’t get into trouble. Listen in to learn even more exciting things about the world of analytics!
Main Topics:- The difference between digital transformation and digital evolution
- Which Google marketing tools are best for you
- What you should do before investing in ads
- How to avoid non-compliance fines
Key Takeaways:
- “The easiest way to persuade somebody is not for me to use my opinion or say I wrote a book about it. Instead, we build a couple of quantitative models and see which one can deliver us more results.”
-“You always want to look at the progress. Do not look at absolute number. Just look at how things are progressing.”
-“Good advertising can help customers make good decisions.”
If you’ve struggled to keep focused on things, you may be wondering if you have #ADHD or you may be dealing with the symptoms but are afraid of finding out the truth because of the stereotyping that often accompanies a diagnosis. Well good news: there’s lots of us out here! There are so many entrepreneurs and successful people who have ADHD. And it isn’t just hyper little boys who have it but thriving adult women too! Today, we’re talking to business coach and ADHD expert, Diann Wingert, about how ADHD is not a curse: it’s a superpower.
Diann first explains what ADHD is. It is a genetic disorder that stays with you all your life. It does not come and go as some believe. But thankfully, it will not hold you back as long as you learn to work with it. You may wonder if you have it, so Diann gives us a few telling signs to look for that indicate that you may have ADHD. You may notice that you have a difficult time standing still, or that you act fast, or that you learn by doing, or that you often drift off into your own thoughts. You may even have trouble with your memory. If you notice these things in yourself, you may have ADHD.
Once you know that you have ADHD, it may be difficult for you to know what to do with yourself. Diann suggests being aware of it and how it affects you so that you know how to work with it. Become familiar with the Unholy Trinity: procrastination, perfectionism, and people-pleasing. These are things you will need to learn to combat as you continue to grow. She also stresses the importance of accepting yourself during the process. Realize that you have a different way of doing things, and that that’s okay. One of the biggest ways you can help yourself is by creating routines that keep you organized and tune out #distraction.
Keep in mind that a healthy mindset is the key to surviving. Realize that you are not the victim of your brain. Allow yourself to ask for help. There are some things that you will need others to do for you. Since you may become overwhelmed by your own great ideas, differentiate between options and opportunities and make sure that what you do decide to do aligns with your goals. Join us to learn more about the relationship between ADHD and business and how it can be such a great thing!
**Main Topics:
- How do you know you have ADHD?
- What should you do if you have ADHD?
- What mindset should you have if you have ADHD?
**Key Takeaways:
- “When you know who you are, and you know what you want to do, don’t ask for permission. Just do it.”
- “You can build a team of people around you to support you in all the areas that you struggle so that all you have to do is shine in the areas you’re good at.”
- “We don’t recognize what our actual capacity is, so we are always letting ourselves down.”
Ladies out there (and gentlemen too), I think you are going to love our guest today because I absolutely love her and her brand. Our guest is Amira Alvarez. Her brand is called the Unstoppable Woman, and it is a coaching empire. The type of influence that Amira has had on so many women is soooo incredible.
Amira grew up in a good middle class upbringing. She basically had everything she wanted, and though it was a blessing, it had its own challenges as well. Amira had to learn to overcome “good enough” and to dream bigger. She learned to trust her instincts when they told her something was right or wrong. Then, she made decisions that she stuck to, even when things became difficult.
One of the things she firmly believes in is the Law of Compensation. This is the idea that you will be compensated for how much someone needs what you do, how well you do it for them, and how hard it is for them to replace you. You need to find what sets you apart and become better and better to make this law work for you. Not only should you be growing, but you should also be having fun while doing it. One way you can start growing is through learning from a mentor. Maximise your mentor by actually listening to and following their advice instead of holding to your own ideas and ways. You will learn so much more when you do this.
As Amira learned, overcoming good enough is difficult, but until you do, it can hinder your ability to own your value. To own your value, you should begin by communicating your value. Impress people with the idea that you are well off and that you can help them to do well too. You can do this by bringing your energy and confidence to every interaction you have. You can gain this confidence by doing the thing you advise others to do. Importantly, you should own your value to yourself as well as others. Don’t be afraid to praise yourself! Finally, get out of the fear of making mistakes so that you can learn and grow so much faster. Listen to the podcast for even more AMAZING insights from Amira!
Main Topics:
- How to maximize your mentor
- How to communicate your value
- How to increase your cash flow through giving
- How to get out of the fear of making mistakes
Key Takeaways:
- Now is the right time to go after what you want.
- Do the thing that gives you the power to do the thing.
- If you start giving, you’ll start receiving: it’s the law.
As an entrepreneur, you know that business is kinda like a roller coaster. There are so many unexpected twists and turns as well as many ups and downs. Well, buckle up because today I am talking to entrepreneur Tony Guarnaccia about how to adapt to surprises and how to ride that roller coaster and ride it well.
Tony was born to be an entrepreneur. His parents owned an Italian bakery, and he says that he was always coming up with new ways to make money as a kid. His life, however, was completely changed when his parents’ bakery business failed. They lost everything. He went to college to study business because he wanted to learn as much as possible so that he didn’t make the same mistakes that his parents did. Tony is one of those unique entrepreneurs I know that actually went to business school.
In his mid-twenties, he created his own baking business making cakes with personalized photos. They took this idea to a whole new level by shipping these specialized cakes across the nation. This business was successful for a time. A few years later, however, it failed. This was when Tony realized he was missing something. He changed gears, working with some of the best companies to learn what it was that they knew that he didn’t.
What did he learn? As an entrepreneur, you need to know how to adapt to the roller coaster. You need to know what is trending now and how to ride that trend. The best businesses have a strategic long-term plan. And though it doesn’t always make sense, there are times when you need to slow down in order to speed up. Listen in to this podcast and ride this roller coaster along with us!
Main Topics:
- How did Tony learn to adapt in order to become profitable?
- How does creating a strategic plan affect your business?
- How do you create opportunity from adversity?
- Why you should stay on top of the trends
Key Takeaways:
- Slow Down to Speed Up
- You don’t have to be the brightest bulb. You don’t have to be the best person. If you’re in the right industry that’s growing, organically, you’re going to have success.
- Where we are today is a function of—like it or not—the decisions we make.
Building a successful business is a journey and every part of you the path you have taken has gotten you to where you are today! Even before your business was even a thought, your experiences have molded you into the strong, ambitious business owner and entrepreneur that you are today. Wow, that's SO AMAZING! Today I am chatting with Bofta Yimam, Emmy Award-Winning Journalist, International Speaker, Coach & the Founder of Speak & Influence, all about how to navigate business growth, the power of your story and how to slow down to visualize the destination and goals for your business.
Main Topics:
- There is power in your story and your journey
- The impact of visibility on your business
- How to build confidence as a speaker
Key Takeaways:
- Take the time to slow down and strategize
- State your goals out loud
- Define the stops along the way to your business destination
By now most of us have heard of TikTok, and it’s easy to fall into scrolling for hours! But do you know how to use it from a business perspective? Are you questioning if it is a good use of your time and wondering how you can use it to market? Today I am chatting with Kyle Kaplanis, Head of Talent for PRJT Z Talent and Host of the BizTok Podcast, all about marketing strategies that work on TikTok, How TikTok Influencer Marketing works and how it can help your brand.
Main Topics:
- Marketing Strategies that work on TikTok
- How TikTok Influencer Marketing works and can help your brand - Building your personal brand via TikTok
Key Takeaways:
- Build your personal brand on TikTok
- Key strategies to growth on TikTok
- Insights on behind the scenes of influencer marketing
Whether you are just starting out or enhancing your business, there's some things you should know... You may not be doing everything you should be to make sure you and your business are covered legally. Not to worry! Today I am chatting with Emily D. Baker, lawyer for online businesses all about how legal isn’t the sexiest part of business, but it’s critical to a business’ success.
Main Topics:
- Why does legal even matter in online business space?
- What are some legal things to keep in mind when starting to scale?
- Emily shares stories from the online business world as well as her time as Deputy District Attorney for the County of Los Angeles
Key Takeaways:
- Legal doesn’t have to be over complicated or time-consuming.
- Legal is a must for anyone scaling their business.
- Practical stories that can be helpful for the audience.
The world of marketing can make you feel lost, the trends are constantly changing and keeping up can be a challenge! Did you know that digital marketing is a science?! Today I am chatting with Arjun Rai, Founder and CEO of HelloWoofy how he and his team support business underdogs with the power of visualized data science for digital marketing.
Main Topics:
- How to create a seamless, smarter, and innovative social media marketing experience while maximizing efficiencies
- How to eliminate time-wasting work so you can spend more time doing what you do best
- How to elevate your business with AI
Key Takeaways:
- Market with science
- Create content automagically using a smart marketing dashboard
- Work smarter by utilizing AI
What solution does your business bring to your clients? All businesses can fall into a certain industry category, but what sets your business apart? What makes the solutions you bring unique from any other business in your industry? Today I am chatting with Joe Vega, Co-CEO of Lovingly all about how to stand out in your industry, utilize technology to drive the experience and break free of the ordinary.
Main Topics:
- The importance of the customer journey
- How to level up the technology your business utilizes
- How to break free of the ordinary and grow your business
Key Takeaways:
- Don't accept the status quo, prioritize innovation
- Remove the guesswork with clear direction
- Provide value past the connection point
Writing copy for your business can be a challenge. You may think “I'm not a writer”! I'm here to tell you that if you can talk, you can write copy! Today I am chatting with Kelsey Formost Founder of Magic Words Copywriting all about the 3 actionable changes you can make to your copy TODAY to immediately improve your connections and conversions.
Main Topics:
- Kelsey's 3 Favorite Copywriting Tricks That Will Help Triple Your Profits
- Businesses That Invest In Copywriting See 3x's The Conversions And Sales Of Businesses That Don't
- Copywriting DOESN'T Have To Be Intimidating
Key Takeaways:
- Clarity (how to cut everything you don't need)
- Connection (how to take the words out of your customer's mouth)
- Conversion (where you should actually drive customers- hint: it's not your website!)
In case you missed our previous two episodes, we just celebrated our 200th Episode since starting the Business Unveiled Podcast and we wanted to celebrate in a super fun way! We did something a little different this time. Business Unveiled went on the road. That’s right. A road tour. As we wrap up the year 2020 and going into a New Year of 2021, what better time to celebrate than to start traveling again. In this episode we are wrapping up our series on facebook ads! You don't want to miss these top tips and secrets Aja Price, founder of Notably Gray, and I have to share!
Main Topics:
-Why You Should Own Your Pixel Code & Audience
-Resources to Gather Inspirations From
-Ask The Right Questions before spending money on ads
Key Takeaways:
-Expectations when running an ad on Facebook or instagram
-Have a strategy before running ads
-Read Your Reports
In case you missed our previous episode, it was our 200th Episode since starting Business Unveiled and we wanted to celebrate in a super fun way! We did something a little different this time... Business Unveiled is going on the road. That’s right. A road tour. As we wrap up the year 2020, a global pandemic and welcome 2021 what better time to celebrate than to start traveling again. In this episode I sit down with Aja Price, founder of Notably Gray to continue chatting about our top Facebook Advertising tips!
Main Topics:
- Hire an expert with proven strategies and case studies to back it up
- How to create a great lead magnet with a hook
- Using Different copy and creative for your ads
Key Takeaways:
- Testing Equals Your Strategy
- Providing Real Value is Key
- Know Who You are Talking to
It’s our 200th Episode of starting the Podcast and we want to celebrate in a super fun way! We did something a little different this time. Business Unveiled is going on the road. That’s right. A road tour. As we wrap up the year 2020 and a global pandemic, what better time to celebrate than to start traveling again. I'm so excited for all the growth we have experienced in 2020 and here to share some of her top Facebook advertising tips, my guest today is Aja Price, Founder of Notably Gray.
Main Topics:
-If you’re thinking of running Facebook or Instagram ads for your business, this is the first thing to consider
-The biggest mistakes we see business owners and marketing agencies make on Facebook and Instagram advertising
-Top strategic goals to consider before wasting your money
Key Takeaways:
-Create a strategy
-Arm yourself with the basics
-Types of ads to consider
To check out The Gray Collective Facebook Group Click HERE: https://angelaproffitt.com/facebookad...
View the beautiful luxury resort Waldorf Astoria Los Cabos Pedregal Click HERE: https://angelaproffitt.com/waldorfcabo
More About Our Guest:
Aja Price is a creative strategist and savvy copywriter with a passion for empowering women to plan for marketing success and encouraging young women to pursue entrepreneurship. Aja is the Founder and Chief Strategist for Notably Gray, a digital marketing company for creatives and women in business. With over 15 years in the hospitality industry and more than eight years in nonprofit, Aja's dynamic experience includes serving large brands: Hyatt, Marriott, and Girl Scouts. Aja's most notable work includes several program initiatives written exclusively for Girl Scouts: Promise to Vote, a non-partisan program encouraging citizens to vote, and GEMS (Girls in Engineering Math and Science,) an immersive introduction STEAM program encouraging young women to pursue STEAM careers. Both programs continue today. In both program initiatives, Aja successfully led a team in securing funding and strategic partnerships with the League of Women Voters, the Secretary of State, University of Kentucky, Western Kentucky University, Verizon, Dow Chemical Company, LG&E, and KU. Currently, Aja serves on the board of NAWBO Nashville, the National Association of Women Business Owners, as program chair, is an ambassador for Collective615, a coworking space for women, and is set to launch an entrepreneurial program in January of 2021 for girls grades 10-12 called Notably, Her. Every position held has been a stepping stone to empowering women, building up the youth, creatively disrupting the industry, and leaving a legacy for the future. The name "Notably Gray" draws inspiration from Beyonce's single "I Was Here." Leveraging experience to empower women and youth in leaving a notable footprint.
This episode is brought to you by The GSD Academy. This step-by-step, business productivity online program will share with you exactly how to shift your mindset, set boundaries, build rock solid processes, customize your message in order to strategically grow your revenues and Get Shit Done by clicking HERE: https://angelaproffitt.com/gsdacademy
The year 2020 has been quite a year, one we will never forget. As people we have had to adapt and as business owners and entrepreneurs we have had to pivot to find our place in this new norm. Today I am chatting with Co-Founder of Bustld, Samie Roberts all about how they identified a need and created a whole new experience for virtual events.
Main Topics:
- What Bustld is/why it was started/how its different
- Shifting and pivoting a business
- Creating a market that hasn’t existed
Key Takeways:
- Identify a gap and fill the need
- How you make yourself different
- Position yourself as the market expert from the beginning
When building your business it is important to surround yourself with good people who will help guide you and be by your side during the process, especially in an environment you are unfamiliar with. However, you can never be too careful when it comes to business relationships. Today I am chatting with Entrepreneur and Author of Chasing Black Unicorms, Marek Zmyslowski all about How to Stand Your Ground Against Adversity.
In this Episode we Discuss:
- The importance of business relationships
- The Book: Chasing Black Unicorns
- International Business
Key Takeaways:
- Never give up, you are stronger than you think
- Find a “why” and set your eyes on that
- Only YOU are in charge of your future
It's easy to become distracted by all the ways you can build an audience as a business owner, but the best thing you can do when it comes to connecting with people is to have a clear focus and strategy. Today I am chatting with Founder of Automation Wolf, Matthew Hunt all about how to build a community.
In this Episode we Discuss:
- Why build a community
- 3 Things: Problem, Budget, Trust
- Stop wasting dollars marketing
Key Takeaways:
- Stop trying to be the expert
- Choose ONE platform and focus
- Stranger = Danger
So you want to be an influencer? Great! Have you asked yourself the important questions? What exactly are you influencing? Will this make a positive impact? Do you have the tools to get it done? Today I am chatting with Author & Business Coach, Jenny Melrose, all about the framework you must build to grow your audience and make money online.
In this episode we discuss:
-The importance of understanding your target audience
-How to use Instagram Stories to Sell to your Audience
-The #1 converting strategy to make sells via stories
Key Takeaways:
-Have a vision that connects to the business plan and solves a specific problem
-You don't NEED 10k followers to make an impact
-Always continue the conversation with your audience
When starting your business building relationships are key to success. Some of the most valuable relationships can be a total surprise! Who are the mentors in your life? How have they effected how you run your business? Maybe you are a mentor yourself. How do you navigate and share your experience with your mentees? Today I am chatting with CEO & Founder of Piccolo Marketing, Anna-Vija McClain all about how mentor and mentee relationships are game changers in your business!
In this episode, we discuss:
- Why it’s important to have a mentor
- How to have a successful mentorship
- Mentor Opportunities
Key takeaways:
-Find a quality mentor!
-Prepare an agenda and have a specific goal or purpose when asking for help.
-Become a mentor yourself!
Your life experiences have a huge effect on your subconcious mind, this effects everything from personal relationships to how you operate in your business. Today I'm chatting with Thais Gibson, Co-owner and Creator of Personal Development School all about how to transform your business through therapeutic techniques.
In this episode, we discuss:
- Integrated Attachment Theory
- The Subconscious Mind
- Self Sabotage
Key Takeaways:
- Self-Compassion and humanizing the self
- The importance of the subconscious mind in the role of change
- How our attachment style impacts all relationships in our lives
Did you know that creativity comes in many forms? Do you think of yourself as a creative person? If you answered "no" or "I'm not sure", you may surprise yourself! Today I am chatting with Award-Winning Jewelry Designer, Mentor, and Protector of Creativity, Tracy Matthews, all about how to protect your creativity.
In this episode we discuss:
- Why all people are creative (even if they don’t think they are)
- How to protect your creativity
- The Power of Creative Days
Key Takeaways:
- Everyone is creative even if they don’t think they are
- Your creativity is important and you must protect it
- Creative days (or time) are a game changer.
Having a strategy for your business is crucial to success! Did you know that you and your team's mindset is a huge factor in order for your strategy to be successful? Today I am chatting with Business Growth Strategist, Darnyelle Jervey Harmon, Founder of Incredible One Enterprises all about how to focus your mindset to break through in business.
-In this episode, we discuss:
- Money mindset, residue of lack
- Breakthrough in Business 2020 Virtual
- How to leverage + scale your business financially and spiritually
-Key takeaways for our audience
- Identifying the limiting belief stories that are keeping you from making more in your business
- The principles of Next Level Everything in your life and business
- The difference between leverage + scale
Your website is so important to your brand! It's your digital presence in a place that is all yours and created by YOU! Today, I am chatting with Brandi Bernoskie, a Digital Strategist, Website Developer, and Entrepreneur, all about how to make better decisions when it comes to the technology we choose to use in our businesses.
In this Episode we Discuss:
-How being authentic in the digital space may look a little different from your non-digital self
-Opportunities that business owners are missing on their websites
-How to determine what technology you need to bring into your business
Key Takeaways:
-Make sure your website connects with your ideal clients and truly speaks to them
-Know who you are in your business, your strengths, your weaknesses, your crazy, and orient around that
-Choose technology that works for you (and be willing to experiment to find out what that means)
Think of your business. Are you a disrupter in your industry? Now, I know being a disruptive can be viewed negatively, but I'm here to tell you that for change to happen and industries to evolve there HAS to be disruption. How else would we grow?! Today I am chatting with entrepreneur, Kelley Thorton, co-founder and CEO of Tiege Hanley, a subscription-based skincare line for men.
In this episode, we are chatting about:
- How to make the decision to jump and start your business
- How to find and collaborate with co-founders
- How to stand out amongst competition in your industry
I am a huge supporter of women in business and women creating opportunities for themselves to achieve their goals and lead lives that they love! Today, I am chatting with award winning business strategist, host of the Promote Yourself to CEO podcast, and best selling author, Racheal Cook, all about how creatives can break free from the feast-famine cycle.
In this episode, we are chatting about:
-How to make money more consistently without sacrificing their creativity
-Understanding the speed of growth and its dependency on how much you can reinvest
-Planning for the business to be an asset, not something that they simply operate
Here were my Key takeaways for y’all:
-Clarity on the principles to create consistent income
-Actionable steps to implement while increasing time in your business for creating
-Break the cycle of feast or famine cycle by defining and implementing a process that creates baseline revenue
More about Racheal:
As an award-winning business strategist, host of the Promote Yourself to CEO podcast, and best-selling author, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 10 years she has helped thousands of female entrepreneurs design predictably profitable businesses without the hustle and burnout that doing #allthethings inevitably accomplishes. In fact, Racheal is a sought after speaker on entrepreneurship, marketing, and productivity and has been featured by the US Chamber of Commerce, Forbes Coaching Council, Female Entrepreneur Association, and more. Her real passion, though, is supporting savvy, soulful women as they implement the strategy, systems, and support to uncomplicate their business so they can work less and live more.
As women we are power houses when it comes to business! So many women business owners are also "Mompreneurs". Balancing work and home life at times can be a challenge, but never forget that you are slaying the game as you GSD!! Today I am chatting with Podcast and Clarity Coach, and Mompreneur, Stefanie Gass all about helping incredbile women uncover and tap into their God-led calling!
In this episode, we are chatting about:
-WHY podcasting can be a great way to grow an organic audience
-How to monetize a podcast
-Tips for starting a podcast and creating passive income
Here were my Key takeaways for y’all:
-Podcasting is the #1 long-form content outlet for mompreneurs/busy entrepreneurs
-You don't need an audience to podcast, podcasting actually grows your audience in an evergreen way
-Passive income strategies can be easily implemented from day one of your podcast
More about Stefanie:
Stefanie Gass is a Jesus lover, wife, and mom of two boys from Tijeras, NM. She is the host of the top-ranked podcast The Mompreneur Mastermind Show, and her mission is helping, empowering, and transforming Christian Mompreneurs. Stef specializes in helping these incredible women uncover and tap into their God-led callings, launch podcasts, & monetize using courses and coaching. Stef wants women to create true change for themselves and for Jesus by utilizing their gifts and serving the world with a business that lights them up! Stef believes that when we let God's miracles light our path, we will profit from our passions, live proactively, & design a life that fuels our soul. She believes we actually can have it all.
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This episode is brought to you by VlogEasy, (the most amazing time saving video APP that edits FOR you) check it out at: angelaproffitt.com/vlogeasy
If you’re an iPhone user you don’t want to miss this surprise bonus episode!! The Apple Queen herself, Angela Proffitt, shares her top tips and tricks for the iOS 14 update to help you increase your productivity for your business!
This episode is brought to you by Kajabi, (the most amazing time saving all-in-one platform) check it out at: angelaproffitt.com/kajabi
Have you noticed how life shapes us? Through the good and bad, we always learn and are given the opportunity to grow through out experiences. Today I am chatting with Jessica Zimmerman, Owner of Zimmerman Events and Author, all about transforming her zero-profit events company into a seven-figure business, all while caring for her ailing husband.
In this episode, we are chatting about:
-Setting healthy business boundaries
-Investing in yourself
-Creating a business and life you love
Here were my Key takeaways for y’all:
-Overcoming financial crisis
-Overcoming physical crisis
-What happens when you step into who you were always meant to be
More about Jessica:
When Jessica Zimmerman survived a childhood car crash that took the life of her only sister, she knew even then, she couldn’t waste her life. After meeting her husband at the University of Arkansas, she returned to her hometown and built a successful wedding floral design business, Zimmerman Events, that grew alongside her three young children. When her husband fell tragically ill, Jessica realized that she had to begin earning more than just the “fun money,” transforming her zero-profit events company into a seven-figure business, all while caring for her ailing husband. She’s a floral designer turned educator and author who spends her days chasing kids, recording podcasts, creating courses, and teaching students how to find life's purpose.
We all have our own style, right? How do we translate that style over to our business? Today I am chatting with Lisa Landers, Owner, Curator, Content Creator and CEO of Swirl Boutique. She has three Southern California boutique locations and an online store. She established her business in 2006 and just opened her third location in 2019. Lisa has been featured on Bravo’s Real Housewives, MTV, Forbes and seen on countless of your favorite fashion influencers and YouTube Stars. Today we are discussing brand longevity, the importance of being able to pivot your business in the current climate and how to find opportunity in new challenges.
In this episode, we are chatting about:
-Brand longevity
-The importance of being able to pivot your business
-How to find opportunity in new challenges
Traditionally we are told the way to live our lives and to create a happy life is to study hard at school, get a secure job, and work at that job for years and years. We I am here to tell you that there is a better way! Today, I am chatting with Founder of Simple Passive Cashflow Lane Kawaoka all about how to invest to create the career and life you want!
In this episode, we are chatting about:-How Lane started with his first few rentals
-How he used his podcast to grow his audience
-How the wealthy invest and in a tax advantaged way to pay 0-15% tax rate
Here were my Key takeaways for y’all:
-Investing basics
-How to grow and online community
-How to leverage the capital you have for legacy wealth
More about Lane:
After 12 years as a Licensed Professional (PE) Civil/Industrial Engineer, I fired the boss and began to focus 100% of my time on my investing and helping others in my Passive Investor Accelerator & Mastermind. I began investing in 2009 in rainy Seattle, being a ramen eating cheapo I was able to buy a property early right after college. After discovering the difference between ‘Cashflow Investing’ and ‘appreciation investing (gambling/speculating)’… I moved my portfolio into 11 single family rentals in Birmingham, Atlanta, Indianapolis, and Pennsylvania. Today, I am investing in syndications which invest in Class C & B Multi-Family Apartment, RV Parks, mobile homes, and assisted living facilities because of this Nation’s demand for affordable housing – not rich people Class-A assets. My mission is to help regular people into good deals that were once only accessible to the rich. The passive income from investing in stabilized rental properties made it possible for me to move back home to Hawaii where the cost of paradise is 10%+ cost of living and -30% less pay for comparable jobs in the US mainland. There I was able to live a lifestyle where I was able to bike to work. It did not take me long however to finally quit the day job and ditch the e-bike for a Mercedes.
Annoyed by the bogus real estate education programs out there (that take money from people who don’t have it in the first place), I set out to make this free website to help other hard-working professionals, the shrinking middle-class dispel the Wall-Street dogma of traditional wealth-building and offer an alternative to “garbage” investments in the 401K/mutual funds that only make the insiders rich. We help the hard-working middle-class build real asset portfolios by providing free investing education, podcasts, and networking plus access to investment opportunities not offered to the general public.
It is important to set clear goals for your business and with your team. Goals drive us to grow in our business and personal lives! Today, I am chatting with Founder and President of LBL Event Rentals, Lisa Anhaiser, all about how personal goals and business goals intersect as well as successful goal setting strategies for yourself and your team.
In this episode, we are chatting about:
-Goal setting for business owners
-Goal setting for your team
-How personal goals and business goals intersect
Here were my Key takeaways for y’all:
-How to determine your "why" when refining your goals
-The reason personal and professional goals are not so different after all
-The easy steps you take now to start bringing change immediately
More about Lisa:
Lisa Anhaiser is the founder and President of Houston- based LBL Event Rentals. Lisa began her career in retail management, initially learning the ins-and-outs of the event industry from the perspective of wedding shows and gift registries. She began utilizing her seamstress skills to create custom linens for one particular show, and it was so well-loved that it ultimately led to the start of LBL. For the past twenty years, LBL has been widely respected as an award-winning brand providing quality linens and event rentals for social events, corporate gatherings and weddings.
As Lisa makes the shift from owner to President, after selling LBL, she is excited about her second act as a consultant for event professionals, with a focus on setting business goals, strategic partnerships, exit strategies and understanding the underlying reasons for a company’s successes. Lisa is a recent graduate of the Goldman Sachs 10,000 Small Businesses Program and Harvard's Consultancy Course she also has a bachelor’s degree in journalism/marketing from Louisiana State University.
As a woman in business surrounding yourself with a support team, especially of strong and driven women, is vital to success. As a strong and driven woman you have the ability to influence others to hold themselves and their businesses to a higher standard of success and pride. Today I am chatting with Genecia Alluora, founder of Soul Rich Woman, South East Asia's leading network for female entrepreneurs.
In this episode, we are chatting about:
-Overcoming bullying and using it as fuel for success
-How to make your online business thrive
-Building up and encouraging women business owners
Here were my Key takeaways for y’all:
-Anything is possible when you work hard and believe YOU CAN
-Make your mess your message
-Online and virtual business is so important today
More about Genecia:
Genecia Alluora is the Founder of Soul Rich Woman, South East Asia's leading network for female entrepreneurs connecting 200,000 women across the region. Genecia was drawn to entrepreneurship in her mid 20’s following her time as Miss Singapore when she established Coffee: Nowhere, a specialist cafe for coffee lovers which has grown into a renowned retail cafe chain with a presence across three countries in Asia with 18 franchisees and licensees. She is the winner of 2014 Franchisee of The Year - Runner Up by Franchise and Licensing Association (Singapore). Keen to explore different marketing avenues and empower like-minded women, Genecia began her own live stream channel, Soul Rich Woman TV. Today, Soul Rich Woman Podcast & TV has combined consists of 3,000+ episodes and has built the foundations to 48 countries. Established in Singapore, Genecia has expanded Soul Rich Woman in recent years to Malaysia, Philippines, Thailand, Vietnam, Indonesia and Myanmar. She is passionate about mentoring women to bring her business and leadership online to go from the best-kept secret to the next online darling. Helping YOU get seen is her mission. To become the irresistible brand that converts like crazy. Once she's done, you'll finally get noticed for what you do best. She has worked and been in masterminds with top online marketers and personal development gurus from all over the world. There is nothing Genecia loves more than to hear success stories
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This episode is brought to you by GSD Academy, learn how to be more productive & get your time back in everyday life as a leader. With the right mindset, understand how to communicate boundaries, and how to delegate to the right people, you will have your time back in no time! Start your journey today bit.ly/gsdacademy
Has anyone ever said to you "Wow, you mean business"? Today I am chatting with Kendra Swalls, a former elementary school teacher turned photographer and entrepreneur who is helping women let go of the notion that perfection equals success. She helps women business owners through her podcast, Girl Means Business, with a mission to help women not only launch their dream business, but to show them all of the marketing and social media tips and tools she's learned on her own journey.
In this episode, we are chatting about:
-How to get your clients to know who you are
-How to build trust with your clients
-Effective email marketing
Here were my Key takeaways for y'all:
-Perfection does not always equal success
-Know your audience and speak to them
-Never be afraid to jump into your entrepreneurship journey
More about Kendra:
My name is Kendra Swalls and I am a serial entrepreneur (admitting it is the first step). In 2012 I had the crazy idea to start a photography business, while I was teaching full time AND 6 months pregnant! I would love to tell you that my business took off like a rocket, but that couldn't be farther from the truth. In reality my business took a lot of time, hard work and patience. I had several failures along the way that I learned from, and that helped me appreciate the success that eventually came. In 2017 I was able to leave my teaching job to run my photography business full time. At the same time I found my second passion in helping other women start and grow their own businesses.
Connect with Kendra below! Make sure you check out the Girl Means Business podcast and subscribe so you get notified when new episodes go live, and check out the Girl Means Business FB group for bonus materials and more in-depth conversations.
As business owners and entrepreneurs we are passionate and proud of the skills and experience we bring to the table for our clients. Despite this there are still so many of us who are undercharging for our work. I sat down to interview, Business Coach, Katie Wussow all about how creative entrepreneurs can raise their prices and charge what they are worth without losing business.
In this episode, we are chatting about:
-Why so many people are undercharging for their work
-Some pricing mistakes that creatives make and how to avoid them
-How to step into a fresh season of profit
Here were my Key takeaways for y’all:
-By charging what you are worth you will attract the clients you WANT
-There are both short and long term consequences of pricing mistakes
-You have a max capacity and it is up to you to not exceed it
More about Katie:
Hi, I’m Katie! I’m a business coach for creative entrepreneurs. I help passionate and talented creatives transform from frustrated freelancers into thriving entrepreneurs. In my work, I translate nearly a decade of corporate strategy and finance experience into practical solutions that anyone, even someone with ZERO business background, can understand and apply.
Connect with Katie below! Check out Katie’s Free Mini Course on pricing – Raise Prices without Losing Business: programs.katiewussow.com/pricing
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This episode is brought to you by GSD Academy, learn how to be more productive & get your time back in everyday life as a leader. With the right mindset, understand how to communicate boundaries, and how to delegate to the right people, you will have your time back in no time! Start your journey today bit.ly/gsdacademy
Have you ever thought about how nature and the moon could be working in your business? I know what you’re thinking, but hear me out!
In this episode, I chat with Jenny Fenig, Intuitive Business coach all about working with the cycles of the moon, lining up your message with the energy of your movement and why more saleswomen is exactly what the world needs!
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This episode is brought to you by 99designs, check it out: bit.ly/ap99designs.
As an entrepreneur and business owner there is always that moment that tells you to jump, to go for it! What was your moment? What was your turning point to change your life and follow your passions?
In this episode, I chat with Chris-Tia Donaldson, Harvard graduate, CEO of Thank God It's Natural, and the author of This Is Only a Test, all about balancing business and self care, tips for getting more done and finding opportunities for small businesses to thrive.
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re you looking to take the next step to grow in your business, but aren’t quite sure where to start? Entrepreneurship is a journey of self-discovery and opportunities evolve through core life lessons
In this episode, I chat with Barb Garrison, Career & Money Breakthrough Coach of Internal Groove all about how as creative entrepreneurs, our businesses can only grow as much as we’re willing to grow personally, the 3 biggest obstacles entrepreneurs come across and how disappointments always provide hidden gifts.
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Booking your ideal client shouldn’t be so hard. In today’s world your website, sales copy and inquiry process need to be doing most of the work for you.
In this episode, I chat with Margaux Fraise, Owner and Creative Director of Harmony Creative Studio shares how to focus on what is important for your ideal client, using sales funnels to work for you and how to integrate new software to attract your ideal client.
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This episode is brought to you by Timeline Genius, check it out at: http://bit.ly/aptimelinegenius
Did you know that having a blog and posting consistent content can increase your SEO significantly? Done right and you have the potential see a great return on hosting a blog of valuable information to drive your audience and clients to.
In this episode, I chat with Dayne Shuda, Owner of Ghost Blog Writers all about entrepreneurship and deciding to start a business, blogging and content marketing, as well as, operating a business while raising a family.
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This episode is brought to you by Timeline Genius, check it out at: http://bit.ly/aptimelinegenius
Public speaking is one of the fastest and most effective ways to grow your brand. How do you stand out amongst a sea of people who “do what you do”?
In this episode, I chat with Whitney McDuff, CEO of Proteus Speaker Consulting all about crafting a pitch that helps you stand out and gets you booked, the challenges most people face when trying to build a speaking brand and things you can do to get started today to increase your income and impact through speaking.
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How do you cope with stress? What are the traits of a great leader? How do you develop the habit of building authentic communication and connection with colleagues?
In this episode, I chat with Laura Khalil, Speaker, Trainer and Chief Storyteller of Brave by Design all about unlocking the code to becoming magnetic to help ambitious women learn how to rise, lead with empathy and live abundantly.
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Have you ever thought, “how do I become a great leader”? As a business business owner it’s important to be in tune with who you are as a leader and how you want to lead your team so that they represent the business in a way that you can be proud of!
In this episode, I chat with Joe Trodden, Mindset Expert of Mindset Experts all about clarity and mindset for success, how to become a great leader and his biggest lessons learned.
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This episode is brought to you by Timeline Genius, check it out at: http://bit.ly/aptimelinegenius
What is the one thing that business owners can do to maximize tax deductions? How do we know when we should incorporate? Should we work with a CPA? All important questions to ask when you are a savvy business owner!
In this episode, I chat with Wendy Barlin, Tax Advisor and Business Strategist of About Profit all about tax deductions, questions to ask your advisors and who you need on your team!
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Are you an introvert? Or an extrovert? Or maybe a little in-between? No matter which you are, there are ways to use your personality to your advantage when it comes to your business!
In this episode, I chat with Lindsay Maloney, Transformational Business Coach, all about how introverts can grow their business, understanding different personalities and what effects the way you were raised can have on your style as a business owner.
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This episode is brought to you by Kajabi, (the most amazing time saving all-in-one platform) check it out at: bit.ly/apkajabi
How much time do you spend working ON your business, not IN your business? If you are looking to scale up, you need to listen to this episode!
In this episode, I chat with Layne Booth, CEO and Scaling Strategist of The Project Booth, all about how to simplify to magnify your business, delegate tasks and how to prioritize your time.
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This episode is brought to you by 99designs, check it out: bit.ly/ap99designs.
Technology is amazing right? I want you to think about all of the technology tools that help you be more productive. Now, I want to ask you to think of the things that lower your productivity. Technology is great when you are using it in the right way to better yourself and your business.
In this episode, I chat with John Zeratsky, Author and Creator of Make Time all about how technology and cultural norms shape the defaults of how we spend out time, processes and habits to change the way you work and how to invest your time.
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Have you heard of a thing I like to call “email jail”? Emails are an essential part of a communication process but there are ways to minimize the amount of time you spend on emails, so you can spend more time doing what you enjoy!
In this episode, I chat with Elizabeth Sheils and Nora Sheils, Co-Founders of Rock Paper Coin, all about why email management is so important, how to simplify your inbox and top tech recommendations to keep you productive!
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Being an entrepreneur and building a business is never easy. It takes persistence and a strong understanding of who you are and what you want your business to portray as a reflection of you. Coming from a background in mental health I understand and appreciate how much mindset comes into play when running a business.
In this episode, I chat with Scout Sobel, Founder and Podcaster of Scout’s Agency all about how to maintain focus and vision in business, how to balance mental health with business and the ins and outs of the the podcast world.
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Having experience in building an app, I can tell you, it’s no joke! It takes hard work, determination and focus on your specific market. But when all is said and done nothing beats the feeling of a successful launch!
In this episode, I chat with Eric McMillen, Founder and CEO of DotTrot all about pivoting focus to a streamlined audience, how to survey your audience to cater to their needs specifically and experience as a new tech company in the wedding space.
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As an entrepreneur you may find yourself pushing to reach that next goal for your business and always striving for more. Having goals is a great thing but many times we define our success by our goals. “I’ll be successful when…” or “I’ll know I’ve really made it when…”. Success comes in seasons, it is not something that one day you simply attain, success is the here and now and grows as you do.
In this episode, I chat with Leah Glover Hayes, CEO and Host of Her Story of Success Podcast, defining success in each season, the value of mentorships and how to eliminate self doubt.
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Having planned many multicultural weddings myself I have learned how to navigate and customize each experience on an individual basis. The most important part of multicultural wedding success (from a planner perspective) is making sure not to assume that all cases are the same for one culture.
In this episode, I chat with Petronella Lugemwa, Founder & Creative Director of Petronella Photography all about multicultural weddings, common misconceptions about multicultural weddings and how to best prepare to work well with a client who is incorporating multicultural elements.
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Marketing for your business can be challenging in an ever changing market of trends and technology. Have you been looking for a place to land where you can find inspiration to grow a profitable, sustainable and fulfilling business? A place that offers brand-building resources, practical marketing strategies and realistic revenue idea?
In this episode, I chat with Kinsey Roberts, Marketing Strategist and Wedding Venue Owner of She Creates Business all about why a content marketing strategy is important to your business, how to make a content strategy profitable and impactful to your business’s bottom line and the best platforms for your content strategy.
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This episode is brought to you by 99designs, check it out: bit.ly/ap99designs.
When small business owners can’t access capital they are forced to make difficult decisions, including closing their doors or taking expensive, often inappropriate, financing options that eventually bleed their business dry.
In this episode, I chat with Business Financing and Credit Expert, Gerri Detweiler about the different financing options that are available to business owners and the importance of building business credit. Gerri has more than 20 years of experience guiding individuals through the confusing world of credit.
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We’ve all been there, we’ve attended traditional conferences with traditional speakers who, you guessed it, give their presentations from a traditional powerpoint. And all of this is fine! But it’s just that. As a speaker I want my presentations to be life changing and extraordinary and for the audience to take away tools to be more productive in their businesses.
In this episode, I chat with Natalie Spiro, President & Founder of Drum Cafe North America all about interactive team building, unity and engagement through use of rhythm and the value of offering an experience for your team. People don’t always remember what you say but they will always remember how you make them feel.
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Having people around you as a support system is SO important. Especially as a business owner. I am so thankful to my support system (my tribe) that is with me every step of the way and extra thankful for the women who are by my side every day going through the journey with me!
In this episode, I chat with Julia Pimsleur, Founder & Chief Empowerista of Million Dollar women all about the unique challenges facing women who want to scale their business, why there are so few “million dollar women” and how to increase the number of successful women entrepreneurs.
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Y’all, when I started my business I never thought I would need to have staff training and guidelines in place. But through experiences I now know that it is the all important first step when bringing someone in as a representative of your company.
In this episode, I chat with Jen Taylor, Owner of Jen Taylor Consulting all about onboarding new employees, how to assess the best modes of learning for employees and how to continue training beyond the onboarding process to ensure consistency and productivity.
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Often times entrepreneurs think of protecting their intellectual property last on their list of things to do. But it’s so important to make this a first priority early on in your business strategy.
In this episode, I chat with Etienne Sanz de Acedo, CEO of International Trademark Association all about the keys to success when building a brand, steps entrepreneurs can take to protect their intellectual property and adapting to trends in the changing consumer marketplace.
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Do you know your numbers? Do you know what it means to know your numbers? So many of us have heard this question time and time again. You don’t know what you don’t know, which still remains true for knowing the numbers for your business.
In this episode, I chat with Danielle Hayden, author of The Profit Planner book series and Co-owner of Kickstart Accounting all about why it is so important for entrepreneurs to know their numbers and own their success, how to know if you are paying yourself enough and how to use a simple financial dashboard to make key business decisions.
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Looking to make the change to entrepreneurship? Or maybe you already have? There can be a feeling of uncertainty, families may not quite understand. We’ve all been there! But success comes when you keep a positive mindset and power through!
In this episode, I chat with Amanda Price, Owner and Lead Planner and Designer of Amanda Price Events about the transition from corporate to entrepreneurship, how to communicate the change to those around you and her experience planning a wedding that received national attention.
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So you want to see change in your business or even in life in general? You’ve tried to change things here and there but the one thing that you haven’t thought of changing is your mindset.
In this episode, I chat with Stephanie Booth Mindset and Success coach for creative business owners all about the biggest indicator of success in business, what to do when you feel stuck, and her 4 step mindset method to replacing limiting beliefs.
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There’s so many groups, committees and boards that you can choose to be a part of as a business owner, but have you ever thought about why you choose to spend your time with these organizations? What value are they bringing to you and your business? It took me a while to find the right fit for me, but the value I take away from the organization I am apart of is incomparable!
In this episode, I chat with Renee Dalo, owner and lead planner of Moxie Bright Events about how serving on the board of an industry organization has helped her grow her business, what community over competition really means and how to donate your time without losing your mind!
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If you know, you know, right? And trust me, if you are a natural born seller you will know! There is a certain stigma that goes along with being a “salesperson” and we find ourselves searching for the balance between being upbeat and passionate about our product vs. being too sales-y. Having a selling process is so important, especially for creatives!
In this episode, I chat with author, speaker and coach Nikki Rausch, the founder of Sales Maven, all about how to create a positive first impression, establish a real connection and how to recognize and respond to buying signals. The tools and tips shared in this episode will help you walk away feeling confident and authentic in your selling process.
Taking a leap and starting a business is one of the bravest things a person can do. If you have ever felt alone or unsure of what to do next for your business trust me, you are not alone! Success comes along when we focus our mindset and open ourselves up to change and new opportunities, they can take you down an amazing path!
In this episode, I chat with an amazing business owner, all about rising from the ashes, dusting herself off and creating a successful business. Judy Gatena CEO of REP Interactive shares with us her determination, perseverance and how you can reinvent yourself at any age.
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In this episode, Kimberly Allen and Jennifer Charles, Chief Experience Officer and Chief Creative Officer for Something Fabulous Event Management & Design share roles as a mentor, how mentorships help grow a business and how to mentor and be mentored.
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In this episode, Fiorella Neira, Event Planner for Neira Event Group shares basic knowledge a planner should have, mistakes to avoid as a newbie and creating workflows for your work and services.
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In this episode, Annette Stepanian, Lawyer for Entrepreneurs and Founder of YourLegalBFF.com shares the 5 key legal elements your business needs to address at any stage, important reasons to have solid contracts and how to avoid common contract mistakes business owners make.
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Lisa Hyde, Author and Podcaster of The Confidence Crown shares the importance of self confidence, how to gain self confidence and keep it and how finding confidence in yourself will help you grow your business.
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Laura Beauparlant, Founder, Creative Director, Author and Speaker of Lab Creative shares how to stand out, why authentically human brand is the key to branding success, and how branding is all about the experience people have with your brand.
Website: www.labcreative.ca
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Heather Rouffe, Director of Sales and Managing Partner of Atlas Event Rental shares why excellent customer service is essential in any business, how you can under promise and over-deliver and how to help mitigate customer service issues by going after the right prospects.
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Danielle Holleran, Owner of Details and Swirls shares how she took her passion for hand-lettering signs and made it into a niche wedding business, how to use social media to network and how not to be afraid when growing a business from the ground up! Be sure to connect with Danielle at @detailsandswirls on instagram, she posts daily and is always sharing behind the scenes of her business! Use code SWIRL10 in her Etsy shop Details and Swirls for 10% off of your purchase!
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Brenda Cadman, Website Educator of Bon Accord Creative shares the common types of website nightmares, how to avoid these scenarios and what to do if you find yourself already in a website nightmare situation. Download Brenda’s free website planning guide at createabetterwebsite.com/plan.
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Leslie Embry, Owner of The Blowout Co and Kanga Co. shares how to be brave and jump into the world of entrepreneurs, gaining knowledge through experience and knowing that success is sometimes in the small details. Mention this podcast at your next blowout at any of Blowout Co’s 4 locations for 15% off your service and use the code PROFFITT15% at checkout at thekangaco.com
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Stacey Brown Randall, Author, Podcast Host & Chief Referral Ninja of Growth by Referrals shares how to generate referrals without asking for them. Take away the two pieces a referral must have to be a referral, how referrals fit with your prospecting and marketing plan and the number one starting point for generating more referrals. Ready to find out if you are a referral ninja? Take the quiz at this link staceybrownrandall.com/quiz.
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Lauren Pawell, Founder and Owner of Bixa Media shares Growing Your Business Online through lead nurturing, lead qualification and lead generation. Take away the best way to qualify your leads, track your marketing efforts and how to know when it’s time for a website over haul. Schedule a Free strategy session with Lauren through our exclusive business unveiled link! Visit bixamedia.com/angelaproffitt for this offer!
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Jon’ll Boyd, Jon’ll Boyd, Chief Event Officer of Completely Yours Events and Founder of The Planners Suite shares the formula for quality over quantity, navigating conversations and saying no, and shifting your mindset. You’ll never know how it feels, unless you start. You’ll never do the impossible unless you finish!
Joanna Adam, Wedding Design Artist and Founder of Concept Wedding Designs shares how bespoke visuals and services add value to your business experience, keeping up with ever changing technology and choosing a design that will align with your brand. By adding unique and creative design elements your business will stand out from the crowd. A picture paints a thousand words!
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Alisha Chadee, Owner and Lead Designer of Whim Event Planning and Design, also known as “The Bride Whisperer” shares why investing in the small details matters big time to clients, the importance of setting boundaries with your clients (hint: they’ll love you even more of it) and the tools that have helped Alisha go from frazzled to productive!
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Founder of Uncle Classic Barbershop, Amy Tanksley shares the myth vs. the reality of starting a business and seeing it through to a success. Amy uncovers the importance of leading with humility and honesty, understanding that it is okay to fail and failure is important for growth. No one has it all figured out, all you can do is keep learning and keep going!
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Professional drummer and Founder of CRASH Entertainment, Rich Redmond shares his experience as a musician, author, speaker, actor, podcast host and educator. Through various mediums Rich has become a leading innovator in his field and supercharged the professional and personal lives of many aspiring musicians and business owners through his “CRASH Course For Success”.
Connect with Rich Redmond:
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Ginger Jones, Founder & CEO of Jones Therapy Services shares an inside look into her journey of establishing a successful therapy business, the evolution and growth of the business, how she has taken what she has learned and pivoted to create a personal brand and become a thought leader in her field. By doing this she encourages and teaches practice owners like herself to become the best version of themselves and create an environment and a team that changes lives through their core values.
In this episode the A-Team shares an exclusive behind the scenes look into a large production wedding where GSD levels were in high gear! Are you a GSD Leader? We discuss our favorite experiences and tips to help you elevate your business!
In this episode, Angela, Amanda and Aja discuss:
*Experiences that make you say “Bless your heart”
*Real life travel experiences and how the AP Team dealt with them
*Best communication practices
Key Takeaways:
*Always be kind and respectful as you represent your business
*Be a Team Player
*Honesty is the best policy
In this episode, Angela, Amanda and Aja discuss:
*Tips when traveling for business
*Real life travel experiences and how the AP Team dealt with them
*Best communication practices
Key Takeaways:
*Expect the unexpected
*Communication is key
*Embrace new experiences
Connect:
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In this episode, Angela, Amanda and Aja discuss:
*Jaw dropping team moments
*Real life event experiences and how the AP Team dealt with them
*Best communication practices
Key Takeaways:
*Expect the unexpected
*Communicate, communicate, COMMUNICATE!
*Always be an advocate for your team
Connect:
Linked In
YouTube
In this episode, Angela, Amanda and Aja discuss:
*Jaw dropping guest moments
*Real life event experiences and how the AP Team dealt with them
*Best process and communication practices
Key Takeaways:
*Expect the unexpected
*You can plan and keep a certain level of control but sometimes things happen that are out of your control
*When in a challenging situation your reaction defines the success of your solution
Connect:
Linked In
YouTube
In this episode, Angela, Amanda and Aja discuss:
*Situations of being blind sided and how the situation was resolved
*Friendors vs. Professionals
*Best communication practices
Key Takeaways:
*Working together as a team is your most valuable tool
*Expect the unexpected
*Things won’t always be perfect, and when things don’t go as planned your reaction is what will stand out overall
Connect:
Linked In
YouTube
In this episode, Angela and Jay discuss:
*The innovative ideas that can elevate your business
*Staying true to yourself and knowing that you can’t be everything to everyone
*How to stay calm in challenging situations
Key takeaways:
*Know when to say when
*It’s okay to say no
*Panic is not your friend
“Your value does not decrease based on someone else’s inability to see your worth” - Jay Qualls
Connect with Guest:
Website
In this episode, Angela and Gary discuss:
Why so many of us know what we need to do to get better results, but can’t get ourselves to do it.
Why cleaning out your emotional hard drive will lead you to more success and freedom.
*Why so many of us feel ‘stuck’ in our routines and can’t get off the wheel that keeps us from moving forward.
Key takeaways:
*You cannot become successful without accepting rejection
*How and why it is important to be emotionally conscious
*TEAR: Thought. Emotion. Action. Result.
“Positive thinking, alone, is like spray paint on rust...it doesn’t last long. You need to have tools and strategies that help you take massive action toward your goals.” - Gary Coxe
Connect with Guest:
Website
In this episode, Angela and Curry discuss:
How being the first recipient of the #AngelaSOS contest changed Curry’s business
The experiences Angela shared with Curry to elevate her business.
*The amazing things to come for Curry & Co. Events, LLC
Key takeaways:
New launches
Even when it’s challenging you have to keep going
*A little change makes a big difference
“It’s about the overall experience.” - Curry McDaniel
Connect with Guest:
Website
In this episode, Angela and Elly discuss:
Being unapologetic about who and what your brand stands for
Identifying who is your tribe who isn’t (both audience wise and network wise)
*Roadblocks Elly faced as a young entrepreneur and how she tackled them
Key takeaways:
Form a network
Talk to your audience
*Don’t listen to all the hate
“Jump in - try everything and anything… see what sticks!” - Elly Gheno
Connect with Guest:
Website
In this episode, Angela and Staci discuss:
Why to focus on the relationship and not the “Deal”
How to “give to get”
*Attracting people with your integrity
Key takeaways:
Relationships over transactions
It is ok to give some things away for free
*A no today may very well be a yes tomorrow
“The time to perfect your business is not when things are going wrong, it’s while things are going right” - Staci Wolff
Connect with Guest:
Website
In this episode, Angela and Liz discuss:
*How Liz built her business from a Twitter account.
*The power and importance of becoming a “thought leader” for your business.
*How Liz used her own events to drive new revenue and build her influence.
Key takeaways:
*Building a genuine audience on social media gives you a platform you can monetize.
*Authenticity is key - you have to know who you are before you can share it with others.
*Having a strong brand and defined niche gives you new opportunities to monetize your expertise.
Take your business from something that exists to something that works for you. - Liz King Caruso
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If you’re ready to be respected for your expertise and want to watch your business multiply, check out Liz’s Ignite consulting program at lizkingevents.com/ignite!
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In this episode, Angela and Keith discuss:
*The benefits of chat bots and live chat
*Split testing to market more successfully to your audience
*Working on your business vs. working in your business
Key Takeaways:
*Pay attention to the world and adapt your business to it
*Efficient and quality client connection
*How to keep everyone on the same page as your business grows
“It takes work and communication to get it right.” - Keith Phillips
Connect with Guest:
Website
Being a Fearless Business Owner with Kathryn Porritt
In this episode, Angela and Kathryn discuss:
*The importance of connecting with a consultant for your business
*What is a sales funnel?
*Defining your target market
Key Takeaways:
*Marketing should make your business more simple not more complex
*Know who you are selling to and be confident in what you are marketing
*Bring someone in to detect the blindspots in your business
“Business really should be simple” - Kathryn Porritt
Connect with Guest:
Website
Check out Business Bravery at https://businessbravery.com/angelaproffitt
In this episode, Angela and Jacob discuss:
*At what point to define yourself as a creative
*The evolution and growth of business
*Pushing yourself out of the norm so your creativity can thrive
Key Takeaways:
*Think outside of the box and find your uniqueness
*Get comfortable being uncomfortable
*If you’re going to do something, do it in a unique, passionate way and to help people
“Do your best every single time” - Jacob Towe
Connect with Guest:
Website
Website
Youtube
In this episode, Angela and Kelly discuss:
*Why different is better than better
*How knowing your ONLY-NESS will convert more sales
*What specifically makes your “brand” relevant
Key takeaways:
*Learn how to uncover the things that make you remarkable
*How you can influence others’ perception of you and your biz
*The power of 3: Image + Voice + Promise
“Be a chess player in a world of checkers.” - Kelly Lucente
Re-Tool Marketing Website
Brand by Kelly Website
Youtube
In this episode, Angela and Judith discuss:
*Why jewelry?
*The meaning behind specific gemstones
*The different kinds and tiers of jewelry
*Ecommerce challenges
Key Takeaways:
*Have a guided business plan
*The importance of a strong support network
*Keep faith to overcome challenges, you WILL overcome
*Be inclusive and kind in all areas and especially your business
“It’s magical when work meets passion” - Judith Bright
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In this episode, Angela and Adam, Canaan and Austin discuss:
*Capturing a story through photography
*Building a team with different strengths and roles
*Connecting with your clients
*Being intentional with work and home life
Key Takeaways:
*The importance of defining best practices for your business
*Overcoming unforeseen business challenges
*Setting boundaries to ensure quality within your business
*Being authentic through sharing behind the scenes
“We want to thrive, not just survive. In every aspect.“ — Details Nashville
Connect with Guest:
Website
In this episode, Angela and Corrine discuss:
*Taking a leap to tackle the seemingly impossible
*Working with Software Developers-- today’s rockstars
*Customer Service- the good, the bad and the ugly
*Staying true to your mission and your promises
Key Takeaways:
Be Profitable, never run out of cash
Believe in yourself first, or no one else will
Surround yourself with positive mentors, influencers and other dreamers
Personal touches-- and making a good first impression
"If I can offer any advice to other aspiring entrepreneurs it would be this: Never give up. When your dreams may seem audacious or impossible, and no one believes in them, remember you are enough. You can do it. Dream bigger." — Corrine Heck
Connect with Guest:
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Use the promo code “proffitt” to get 25% off your first month or first year now through May 31, 2019.
In this episode, Angela Channing Moreland & McKensie Stokel discuss:
*The importance of a strong support team when starting a business
*Different forms of marketing and how they affect your ROI
*Vetting your vendors/bands before you suggest them to your clients
*Being patient in the world of NOW
Key Takeaways:
*When cofounding a business be sure to establish roles
*When choosing an artist, live video is a huge component in decision making
*Be open to change, industries are constantly evolving
*Define clear goals for you and your business
“We strive to become the answer, not just an option.” - Channing Moreland & McKensie Stokel
Connect with Guest:
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Show
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In this episode, Angela and Annette Naif discuss:
*The importance of investing in a business coach, even if you think you don’t need one
*Strategy, strategy, strategy
*Knowing the laws for businesses in your area/state
*Ever changing challenges, that make you stronger
Key Takeaways:
*Be intentional in your marketing for your business
*Batch your content and block your calendar
*Be intentional with your strategies
*Recognize who the right clients are from the beginning
“Be honest and know when to say no” - Annette Naif
Connect with Guest:
Website
LinkedIn Annette
LinkedIn Naif Productions
In this episode, Angela and Gemaal Pratts discuss:
*The cocktail culture in Nashville
*Behind the bar: Bar Establishments vs. Weddings & Events
*Thinking outside of the box and being creative
*New innovative cocktail ideas
Key Takeaways:
*The importance of small tastings and being selective with who you bring with you
*Creating a connection with your clients
*The importance of social media
*Consistent service makes happy clients
“If you dream it you can drink it” - Gemaal Pratts
Connect with Guest:
Instagram Apertif
Instagram The Vieux Carre
Website
In this episode, Angela and Robert Young discuss:
*What “Covert” really means
*Building a good reputation
*The importance of follow through to get proven results
*Defining the opioid crisis
Key Takeaways:
*Know when to “fold em” and come back to a project another time
*Be aware of the crime in your area and what precautions to take
*How to be clear and concise to get your message across to your audience
*Highlights of the book Gray: Rise & Fall of 1422
“We get proven results.” - Robert Young
Connect with Guest:
We are so excited to have Literary Advisor, Marquie Young on this episode of Business Unveiled, where she shares her thoughts and analysis on the book Empowering Yourself. Keep reading for an overview of this episode!
*The People Game: It’s all about people; the people you know, the way others perceive you, how you learn to use the people around you to your advantage
*Reading the Environment: Know what is expected
*PIE: Performance-The Entry Ticket-10%
- Doing well is important, but working hard will only get you so far
*Image: 40%
- Think the first 20 seconds of an interview, how you look, what the interviewer sees as you walk in... matters
*Exposure: 50%
- Who knows you are there, are those people influential? Make sure you are seen, but since Performance and Image matter; make sure you are doing a good job and that you look the part (or that others think you look the part)
*The Game Board:
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Whoever is at the top makes the rules
-
We live in a class system, 7 classes:
7-old money (think kennedys, rockafellers)
6-new money (famous people, athletes, movie stars)
5-SMALL BUSINESS OWNERS, professionals (lawyers/doctors)
For our purposes the 4-6 levels matter most. moving from working for someone to working for your self, to (your favorite) working for your business not "in" your business. For this delegation is key, especially for small business owners. You have to make time to get your 50% exposure by delegating tasks (even personal ones) to others. i.e. neighborhood kid to mow your grass.
4-company managers
- Your ability to learn the rules within each class matter if you are change your position. This can be learned and you must be willing to change and adapt.
*Game Skills:
-
set goals
-
control your emotions
-
delegate - it will allow you to free time that is needed for activities that can help move you toward your goals
-
Plan
*POWER:
-
the ability to influence
-
Position Power
-
Knowledge Power
-
Charismatic Power
-
Power by Association
*Why Are Rules Important:
-
You are immediately in the game
-
You need to know the rules early and parents typically teach but mentoring is important also
-
If you do not understand the rules to the game, to each class, to your organization; you will not be able to advance.
*How to Learn the Rules of Your Organization
Reading the Environment
-
Observe
-
Question - without being intrusive
-
Interperet
-
Adapt (to the rules you have learned)
*The Challenge:
-
The game isn't fair, you not only have to know the rules but be willing to take the risks required to advance. If everyone could be at the top of their perspective pyramid then it would be fair but not everyone knows or learns the rules, thus, they cannot advance.
-
You are in control, set the right goals, go for them and never stop growing.
Humanizing Social Media with Aja Price
In this episode, Angela and Aja Price discuss:
*Brand Story
*Compelling Copy
*Social Media Management Resources
*Social Media Strategy
Key Takeaways:
*Your brand is the solution, the hero to the character who has a problem and a need
*Hook, CTA, Meat & Potatoes (Story), CTA, Tagline
*PLANN, Zapier, Panable, Viral Loops
*Hypothesis, Control, Variables, Test, Home
“As always be Notably, you!” - Aja Price
Connect with Guest:
Website
Youtube
Thank you so much for tuning in to this episode of Business Unveiled, expert tips and secrets from top creative industry professionals. Where we take you behind the scenes of our past experiences in the creative industry and share with you what we have learned from them and how they have made us stronger.
This podcast will help you grow a productive and profitable business to launch you into success within the creative industry.
In this episode, Angela and Michael Martin discuss:
*Michael’s journey cooking all over the globe
*The meanings of different kinds of foods (ie. local, organic)
*Establishing relationships with great local vendors
*The importance of tastings
Key Takeaways:
*Know what is best for each season to give your clients the best recommendations
*Where you source your food and how you present it is everything
*Keep your social media current and up to date
*Take opportunities as they come you never know where they will take you
“We’re different, the food is different, people react differently.” - Michael Martin
Connect with Guest:
Twitter: https://twitter.com/SouthForkTN
Facebook: https://www.facebook.com/southforkcateringco/
Website: www.southforktn.com
Email: michael@southforktn.com
Instagram: https://www.instagram.com/southforktn/
In this episode, Angela and Chris Carmichael discuss:
*Vlog easy a game changing video editing app
*Learning from the ups and downs and overcoming it
*Creating content with a purpose
*Taking the leap to creating your own success
Key Takeaways:
*Finding the best avenues to save time
*It’s all about consistency
*Ways to save time for creators
*Time saving tips
“You have to have the sad times to understand what happiness is.” - Chris Carmichael
Connect with Guest:
Facebook: https://www.facebook.com/christophercarmichael
Instagram: https://www.instagram.com/chriscarm/
Spread your story with Vlog Easy today!!!! Click here NOW to download for free!! Send me your videos, I would love to see them!!
In this episode, Angela and Lisa Keyser discuss:
*Starting roots in the medical industry
*Dermaplaning, what is it, and how to do it safely
*Different kinds of skincare that are appropriate for events and everyday
*Being well educated on what is safe and healthy for your specific skin
Key Takeaways:
*Always do a trial run before a wedding or event to know how your skin will respond
*Be cautious of the products in different countries
*Always test products before you use them before an event
*Your skin care regimen should continue and be consistent after your event to keep your skin healthy
“It is a lot more than lacing up your shoes and going to run a marathon, it is the same with your skin, you have to look at the whole picture” - Lisa Keyser
Connect with Guest:
Instagram: https://www.instagram.com/lisa_keyser/
Twitter: https://twitter.com/_LisaKeyser
Facebook: https://www.facebook.com/KeyserAesthetics/
Website: keyseraesthetics.com
Email: lisa@lkeyser.com
This episode is sponsored by Care/of Vitamins. Use code “apcares” for 25% off your first order!
Be sure to visit Lisa and mention the podcast for 20% off Intraceuticals Oxygen Treatments (regularly $150) through the Month of March 2019!
In this episode, Angela and Jim McCarthy discuss:
*How to be assertive, close and decide what’s next
*Marinating your mind and being around good people
*The value of having a strategy
*Defining the purpose of an intro and outro
Key Takeaways:
*You have to get comfortable with being uncomfortable
*It is key to surround yourself with people who are not like you to help you learn
*Building your business to its greatest potential
*Finding your best fit in the world of business
“A lobster only grows when it outgrows it’s shell, in order to do that it has to become uncomfortable” - Jim McCarthy
Connect with Guest:
Twitter: https://twitter.com/jimmccarthyvos
Facebook: https://www.facebook.com/jimmccarthyvos
Website: https://www.jimmccarthyvoiceovers.com/
Podcast: https://feeds.blubrry.com/feeds/jmvoweeklyprimer.xml
Youtube: https://www.youtube.com/c/JimMcCarthyVoiceOvers
LinkedIn: https://www.linkedin.com/in/jimmccarthyvoiceovers/
Instagram: https://www.instagram.com/jimmccarthyvos/
In this episode, Angela and Shane discuss:
*The 3 areas you need to look at and the plan to prioritize and get opportunities flowing
*Consumer view
*Competitor view
*Business view
*Agility
Key Takeaways:
*Learn how to uncover missed opportunities
*Find weaknesses in your market
*Reduce cost and earn more profit
*And get the right stuff done
In this episode, Angela and Blake Chaffin discuss:
*Putting together a well rounded team
*Using previous experiences to succeed in future opportunities
*The importance of insurance for your business
*Networking with those in your industry
Key Takeaways:
*Establish a team that is not like you
*Have “friendors” in your industry that you can go to when you need a helping hand
*Do what challenges you and what makes you happy
*Being busy is not the same as being productive
“You don’t learn anything when times are easy. There is so much opportunity in the hard times.” - Blake Chaffin
In this episode, Angela and Rachel Sheerin discuss:
- The alarming rate we’re losing great hospitality and wedding professionals and what’s causing people to quit
- What causes burnout in loving professionals and how to spot the signs of burnout in yourself and others
- How to heal yourself when the joy is gone from your work and get back to loving your work, life and self!
- The power of supporting each other, being authentic and living a life aligned with our values
Key Takeaways:
- Burnout is a common occurrence in high-performing professionals who achieve rapid success, constantly exceed goals and find immense self-worth in their work - average people do not get burned out, so if you’re burned out you’re probably a badass!
- When you’re being a person you’re not proud of, thinking thoughts that the “real you” never would entertain and feel nothing and everything all at once, you’re probably burned out - but you’re not alone.
- Having awareness in our industry of burnout, as an indication of change within ourself and not a stamp of failure and hopelessness can help save yourself, your career, your relationships and, possibly, your life.
- We work in the best industry in the entire world - if you don’t believe that, ask yourself “Why not?” and navigate your way back to joy, this time on your own terms. I’m cheering you on.
“We work in the best industry in the entire world - if you don’t believe that, ask yourself “Why not?” and navigate your way back to joy, this time on your own terms. I’m cheering you on.” - Rachel Sheerin
Connect with Guest:
Website
Rachel Sheerin is a hospitality speaker and trainer who is on a personal mission to help people sell more, be happy and define success on their own terms!
Featured in Inc. Magazine for her unorthodox keynotes and team training, Rachel has also appeared on This Week in Weddings, Lodging Leaders and more.
Rachel's training clients include hotel sales teams, catering companies, meeting planners and and anyone dedicated to serving others and celebrating everything!
Rachel currently serves as the Director of Education and Programs for WIPA, is a long time NACE member and takes her margaritas without salt on the rim.
In this episode, Angela and Peggy Kelley discuss:
*Living in the world of tech and also in the world of heart
*The difference in designers, planners and coordinators
*Setting expectations
*The difference in a budget and a spending plan
Key Takeaways:
*How to get from your head to your heart
*Translating “vendor speak” into “couple speak”
*The value of video for your wedding
*The importance of Time Blocking
“Weddings are a live production/performance and you only get one take” - Peggy Kelley
Twitter: URTimeless
Facebook: Facebook.com/latenitebride and
Facebook.com/timelesscelebrations and
Facebook.com/PeggyKelley
Website: www.timelesscelebrations.com & www.latenitebride.com
Email: peggy@timelesscelebrations.com & peggy@latenitebride.com
Show: Late Nite Bride
Youtube: www.youtube.com/latenitebride
LinkedIn: www.linkedin.com/in/peggy-kelley-3a18204/
In this episode, Angela and Kathy Thomas discuss:
*How the events industry is “Smoke and Mirrors”
*Asking yourself “How do I want my clients to feel?”
*Celebrating love
*Owning your own time
Key Takeaways:
*Opening the door for clients to make sure you are the right person for them
*Sharing with your clients your knowledge so you can better understand their expectations
*The “small” details truly matter
*Hiring professionals really matter, especially when it comes to the finished product
“I feel your wedding images should be the piece of your wedding that doesn't get dated and go out-of-style, they should evoke emotion in you when viewing them.” - Kathy Thomas
In this episode Angela, Christy and Michelle discuss:
*Being as universal as possible
*Discovering what you’re good at, you may surprise yourself!
*Putting the good into the universe
*Finding unique content that appeals to listeners
Key Takeaways:
*Be open and accessible to your audience and engage with your listeners
*Share your experiences to help others learn
*Be sure to be authentically you
*Don’t engage in negativity, stay positive!
“The Big Wedding Planning Podcast's mission is to bring real, honest, experience-based advice to the masses in a grounded, accessible, and entertaining way. We don't judge, we don't shame, we don't discriminate and we don't fan the flames of impossible expectations. We believe a wedding should be an expression of love, and we believe wedding planning can be fun!” - Christy & Michelle
Connect with Guest:
Website
Show: The Big Wedding Planning Podcast (iTunes, Stitcher, Alexa)
In this episode, Angela and Bron Hansboro discuss:
*Taking a step back and asking yourself “Who am I?” to find your passion and how you relate to others
*Being intuitive to connect with your clients
*How to be appealing to everyone
*Managing burnout so you can keep yourself full and whole so you can continue to pride the level of service your clients require
Key Takeaways:
*”The Secret Sauce” - Be Genuine!
*Invest in yourself and know your value
*It is important to build great relationships in order to grow
*Universal Accessibility
"Don’t sell products and goods, sell experiences" - Bron Hansboro
Connect with Guest:
Website
In this episode, Angela and Alan Berg discuss:
*Experiences that make you knowledgable
*Adapting in an ever changing industry
*The 5 Step Method to Communication
*Being different not for the sake of being different, but because you ARE different.
Key Takeaways:
*Always be 10 steps ahead.
*Be YOU. Don’t try to be anyone else.
*Don’t advertise for the business you have, advertise for the business you want to get
*If you listen, people will tell you exactly what they need.
I want to help you be the best you’ve ever been… and then be better! - Alan Berg
In this episode, Angela and Victoria Silva discuss:
*How to establish a business plan
*Having a clear policy and stick to it
*Tips to keep your furry family members happy on your wedding day
*The importance of being prepared
Key Takeaways:
*If you want your pet at your wedding, be sure to work with a professional
*Having your dog at your wedding is possible
*Make sure you know which vendors/venues are pet friendly
*It is important to know all information beforehand
"Don’t be afraid to try new things!" - Veronica Silva
In this episode, Angela and Brittney Drye discuss:
*Creating Inclusive and Unique Content
*How to prequalify and credit vendors
*Growing a loyal following
*How to keep readers interest even after their wedding
Key Takeaways:
*Communication is key
*You must adapt to changing trends and algorithms
*Equality Minded Vendor List
*Knowing what you stand for
"It's not a gay wedding, it's just a wedding" - Brittny Drye
Connect with Guest:
Website
In this episode, Angela and Rachel Apple discuss:
*Educating brides on the process before they look for a dress
*Creating experiences to remember
*Decision Fatigue
*Bridal trends for the upcoming year
Key Takeaways:
*We are here to celebrate our clients
*Transparency is what the world wants
*Comparison amongst peers is very high
*Competition is healthy
“It’s like solving a puzzle… right?” - Rachel Apple
Connect with Guest:
Website
In this episode, Angela and Kristy Rice discuss:
*Bespoke, personalized wedding art
*How clients and expectations evolve over time
*How different personalities learn
*Finding what “centers” you
Key Takeaways:
*Function vs. Flourish
- How to take big leaps vs. baby steps
*It is important to have a strong support system
*It is good to realize what is a good fit for you and your company
*Change can be dizzying, and how to stay relevant
“It’s not magic, it is just very good fortune” - Kristy Rice
In this episode, Angela and Emily Sullivan discuss:
· Matching your career to your personality
· Deciding which services to offer and how to be profitable
· Growing your “A” team
· Setting expectations and overseeing the process.
Key Takeaways:
· Experience is everything.
· Surround yourself with people who share your same goals.
· Know your worth and find the right fit.
· It is important to set clear boundaries.
"We are intentional about what we say yes to." — Emily Sullivan
Connect with Emily Sullivan:
Website
Picking up the Beat in Sound Business In this episode, Angela and Kevin Dennis discuss: · The growth and change of a sound business. · Decided to take the plunge on a business idea. · How to adapt to the changing and evolving client base. · Owning your mistakes and changing them into growing moments.· The challenges of venue trends.Key Takeaways: · We all start out somewhere, and education is critical to success. · Things happen, and we should always take those moments as learning experiences. · It’s important to always be prepared to have a venue that may be minimal in resources. · Utilize the technology you have on hand to improve your experience and your clients. "I try to be real with my clients." — Kevin Dennis Connect with Angela Proffitt Client & Communication Specialist: Get your free wedding website at https://www.zola.com/angelaproffitt Instagram: https://www.instagram.com/angelaproffitt/ Facebook: https://www.facebook.com/AngelaProffittLLC/ Website: www.AngelaProffitt.com Pinterest: https://www.pinterest.com/aproffitt/ YouTube: Angela Proffitt Twitter: @AngelaProffitt_ LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/ Connect with Kevin Dennis: Twitter: @fantasysound Facebook: @fantasysound Website: fantasysound.com Instagram: @fsesevents Show notes by show producer: Laura Gray Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
The Ins and Outs of the Application Revolution
In this episode, Angela and Sandy discuss:
- The effects of location on planning and organization.
- How technology revolutionized event planning.
- How to connect with the right person you need for the job you want to fill.
- The development of applications in the event industry.
- Virtual reality usage in event planning.
Key Takeaways:
- Always be open to last minute changes, take them head-on and be fearless.
- Diversity of thinking is a beautiful strength when starting a business.
- Entertainment and fun in presentation make new ideas more understandable and engaging.
- Knowing what tools you need and how you utilize them is critical to efficiency.
“What tools do we need?" — Sandy Hammer
Connect with Angela Proffitt Client & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Sandy Hammer:
Twitter: @AllSeatedcom
Facebook: @AllSeated
Website: www.allseated.com
Instagram: @allseated
Show notes by show producer: Laura Gray
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Changing the World of Business with Kindness
In this episode, Angela and Michele discuss:
· Getting started in niche hospitality.
· The benefits of running a blog.
· How to reach your intended audience.
· The wonderful opportunities in fundraising.
· Embracing the adventure in networking.
· Changing the world with kindness.
Key Takeaways:
· Understand the audience that your content reaches.
· Being open and inclusive creates a vibrant business.
· Get out and connect to the people you want to learn about.
· Know what you have to offer so you can be truly involved.
"Sometimes you have to rely on other people to take care of you." — Michele Schwartz
Connect with Angela ProffittClient & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Michele Schwartz:
Twitter: @atxmichele
Facebook: @ModernJewishWedding
Website: www.themodernjewishwedding.com
Instagram: @micheleschwartz
Show notes by show producer: Laura Gray
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
The Creative Life of Business Experience
In this episode, Angela and Meghan discuss:
· Giving back to your community.
· How technology has changed business.
· Understanding the benefits of websites.
· How loving what you do impacts your overall fulfillment.
· The invaluable merit of experience.
Key Takeaways:
· Creative minds should strive to embrace learning and education for business.
· Having a niche sets you apart and helps reach new audiences.
· Strategists are fantastic resources for growing your business.
· It’s okay to step outside your business and try new things and take new opportunities.
"We have been in the trenches with you." — Meghan Ely
Connect with Angela ProffittClient & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Meghan Ely:
Twitter: @ofdconsulting
Instagram: @ofdconsulting
Website: ofdconsulting.com
LinkedIn: ofdconsulting
Show notes by show producer: Laura Gray
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Quality Experiences for a Quality Life
In this episode, Angela and Leah discuss:
· How prior careers give strengths to new business building.
· Understanding the pros of non-refundable deposits.
· Making the time for your clients to give them quality experiences.
· The creative expression in finding your brand.
· Venues and organization for location.
· Pop-up shops.
Key Takeaways:
-Business building is always a learning process, regardless of your background.
· Research is a core principal to a happy and healthy business.
· Making good connections with venues can shape the entire experience.
· Helping your clients build a good understanding of their budget allows for trust and better planning.
"There are so many things coming at you, but you have to take a breath and then go step by step." — Leah Weinberg
Connect with Angela ProffittClient & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Leah Weinberg:
Twitter: @Colorpopevents
Facebook: @Colorpopevents
Website: www.colorpopevents.com
Instagram: @Colorpopevents
Show notes by show producer: Laura Gray
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Know Your Worth, Marketing with Media
In this episode, Angela and Matt Andrews discuss:
· How the introduction of social media has changed the process of learning and making connections in the creative world.
· How do you pick the best person for the job you are looking to have done, what kind of research you should do to make the best choices.
· How social media has affected the marketing of businesses with creative aspects, how to demonstrate the need for your company and its services in your social media marketing.
· Understanding how pricing changes with the increase of demand for services. Knowing how marketing improves this demand.
Key Takeaways:
· Social media is shaping how we advertise our businesses as creatives. It has changed how we approach, explain and market our skills.
· Learning how to maintain deadlines and make sure that those deadlines are met is critical for the relationship between you and your clients.
· Time blocking allows you to maintain a schedule that is doable and helps to prevent burnout while keeping deadlines and producing quality work.
· Know your own value. Don’t be afraid to voice your worth and show that your service is the best there is to offer. Be confident!
"You’ve gotta be positive!" — Matt Andrews
Connect with Angela ProffittClient & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with [Guest]:
Instagram: @mattandrewsphoto
Website: Nashvilleweddingphotography.com & Mattandrewsphotography.com
Show notes by show producer: Laura Gray
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Creative Business Models and the Power in Knowledge
In this episode, Angela and Kelly discuss:
· Embracing the Entrepreneur lifestyle, knowing when to take the leap of faith on your journey to your dream business.
· ROI, learning about Return on Investment, and how to educate and explore the creative mind while growing your business.
· Finding your passion in business and the benefits to starting a business. Knowing how to balance that passion and the mechanics of a keeping a business.
· Establishing your role with your clients, transparency with what your business offers and how this will benefit their desires. How this communication will help prevent burnout.
· How social media can affect the expectations of your business and knowing how to lead your clients through the processes to create their desired experience.
Key Takeaways:
· Be aware of the possibility of burnout. Take care of your creativity and passion by balancing your work and being self-aware.
· You never stop learning. There is always a new, fresh perspective on an aspect of your business that you can learn about. This will help you to better present your business, work with your employees, and improve the experience of your clients.
· The effects of social media have shaped the desires and hopes of clients, creating a chance for growth in businesses. Be open minded and embrace the ideas presented to you.
· It’s important to understand the numbers in business, so that you are charging appropriately for your services. This will maintain a steady and healthy growth of the company.
"Everybody can be a business person if you want to be." — Kelly Perry
Connect with Angela ProffittClient & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Guest:
Twitter: @TeamFlower
Instagram: @TeamFlower
Website: TeamFlower.org
Podcast: All In Podcast
Conference: Team Flower Conference
Show notes by show producer: Laura Gray
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
The Power of Simplifying and Networking
In this episode, Angela and Chelsea discuss:
-Simplifying and automating in the wedding industry.
-Using the grid method to figure out what to outsource. There is a benefit to letting go. You don’t have to do everything yourself.
-The importance of digitizing to make sure your clients can be taken care of should anything happen.
-The power of in-person relationships in a digitized media world.
Key Takeaways:
-Evaluate everything – where are you struggling, what tasks do you procrastinate – and figure out what can be outsourced or automated.
-Step back, get organized, and think ahead. Don’t try and do everything in one fell swoop.
-To build your workflows, just write down what you’re doing on a project.
-Find conference options that focus on what you want to learn more of, no matter where you live, and take advantage of the networking sessions.
"Having systems in place – it changes everything." — Chelsea B. Foster
Connect with Angela ProffittClient & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Chelsea B. Foster:
Instagram: @chelseabfoster
Facebook: Chelsea B Foster
Website: TheEmpoweredBossLab.com
Show: Burnout-Proof Your Biz
Show notes by show producer: Chelsea Taylor-Sturkie
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Find Your Passion and Educate Yourself for Success
In this episode, Angela and Aaron Shirley discuss:
- How Aaron got started with events and merged her four loves into her current career.
- Being aware of your mental health and the importance of understanding where you are.
- The good and the not so good with various aspects of the industry and how to cope with both.
- The biggest challenges that Aaron is seeing in the industry and how she is handling some of those in your business.
Key Takeaways:
- Set healthy boundaries in your business. Know what you can and cannot do, and make sure to give yourself the time you need.
- Know your personality and how it effects how you run your business.
- Find the fundamental truths of being a human being and find ways that you can connect, even across generational or other supposed boundaries.
- When planning your wedding (or other event), know the 3 things that are the most important to you and you’re not willing to settle on, and what are areas that you can settle on to stay in budget.
"If this is your passion, then the sky is the limit. You just have to grow where you’re planted and see what kind of opportunities you have around you to make this the career that you’re dreaming of." — Aaron Shirley
Connect with Angela Proffitt Client & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Aaron Shirley:
Instagram: @memorylaneeventsllc
Facebook: Memory Lane Events
Website: MemoryLane.Events
Blog: R.S.V.P.
The Knot: Memory Lane Events
Show notes by show producer: Chelsea Taylor-Sturkie
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Claire White – Flourishing with White Ink Calligraphy
In this episode, Angela and Claire discuss:
- How Claire began her Calligraphy business and how she got started in the industry.
- How Claire balances her intellectual side and creative side with the type of work she’s doing as a lawyer and as a calligrapher.
- What an invitation suite means and what the different options look like (i.e. outer envelopes, inner envelopes, spot calligraphy, etc.)
- Challenges that Claire faces in the industry and her business and what she has learned from those experiences.
- Tips, tricks, and things to know when working with a calligrapher.
Key Takeaways:
- Calligraphy is an art. Every calligrapher’s hand is different. They may be able to do something similar, but it will never be identical to someone else’s.
- It doesn’t have to be expensive to get gorgeous calligraphy. There are ways to save costs, but still get the glamour that you want from your wedding.
- The first wedding anniversary is paper, you can do creative things with calligraphy as an option (i.e. having your wedding vows written out and framed).
- Don’t get overwhelmed with social media. Pick one platform, post regularly, and it does work.
"Other than wedding calligraphy, I’m always looking for ways to continue serving my clients." — Claire White
Connect with Angela Proffitt Client & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Book: The Power of 3 P’s & Gems Unveiled & Every Entrepreneur’s MUST Have Apps & 47 Tips for Planning a Wedding & Wedding and Event Floor Plans (Volume 1, 2, 3)
Connect with Claire White:
Facebook: White Ink Calligraphy
Website: www.WhiteInkCalligraphy.com
Email: Claire@WhiteInkCalligraphy.com
Instagram: @whiteinkcalligraphy
Front Door Wreath Contest: Application
Show notes by show producer: Chelsea Taylor-Sturkie
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
The Power of Personalized, Local Gifts
In this episode, Angela and Shelia discuss:
- How Shelia got into the gift box/bag industry and how she made it into a business.
- How personalization and customization set HeavenlyTreats4U apart from other companies.
- What local products mean and how Shelia uses them in their gifts.
- The growth of HeavenlyTreats4U and the upcoming exciting things in happening in the industry.
Key Takeaways:
- Find a strategy to be able to multiply and expand your business without overstretching yourself.
- Know what your budget is – that is, ultimately, the place to start.
- Find your niche – even in the wedding industry. Find your talents, find your niche, and run with it.
- You can be resilient no matter what the situation is.
"We are always searching for something to set us apart from whoever is around us. I just keep focusing on what I’m doing and making my clients happy." — Shelia Horvath
Connect with Angela Proffitt Client & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Shelia Horvath:
Facebook: heavenlytreats4ullc
Website: www.heavenlytreats4u.com
Email: shelia@heavenlytreats4u.com
Phone: 615-283-8146
Instagram: heavenlytreats4ullc
Show notes by show producer: Chelsea Taylor-Sturkie
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
In this episode, Angela and Carl Clemetson discuss:
- How Carl got into the wedding business
- The details of offsite catering
- It doesn't have to be about taking business away from other people
- The easy process of Carl's company, and how to change items that don't work
Key Takeaways:
- Quality items should be expected, instead of being surprised when it's served
- If you don't take a risk then, your business cannot grow
- You can always figure out how to get items that you need at your wedding
- When planning, you have to become a control freak
"Our focus is about making the process easy." — Carl Clemetson
Connect with Angela Proffitt Client & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Carl Clemetson:
Facebook: https://www.facebook.com/hometownelegance
Website: http://hometownelegance.com/
Email: info@hometownelegance.com
LinkedIn: https://www.linkedin.com/in/carl-clemetson-2a753245/
Show notes by show producer: Jessie Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Having Commitment to Your Customers
In this episode, Angela and Sara Margulis discuss:
- The experience of HoneyFund
- People want to do something nice for their honeymoon
- Getting referrals from other people
- Competitive pressure
Key Takeaways:
- You got to spend money to make money
- Be smart on how you get paying customers
- Partnering with other companies helps make your company more known
- Believe in yourself
"You just let your customer have the easiest path to success and then everything else works out." — Sara Margulis
Connect with Angela Proffitt Client & Communication Specialist:
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Sara Margulis:
Twitter: @honeyfund
Instagram: @honeyfund
Website: www.Honeyfund.com ClumFund.com
Email: connect@angelaproffitt.com
Show notes by show producer: Jessie Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
The Gift of Creativity
In this episode, Angela and Curry Malone discuss:
· Curry's background and how she got into the wedding industry.
· The evolution of Curry's business.
· The mindset of a creative thumb.
· Marketing and advertising in person and social media.
Key Takeaways:
· People offer their help before they realize what it takes.
· You only have one shot at a wedding.
· It's challenging networking now days because of social media.
· Being intentional in networking is very important.
"I just thought that I loved what I do and she said no, you genuinely have a talent for it." — Curry Malone
Connect with Angela Proffitt Client & Communication Specialist:
Get your free wedding website at https://www.zola.com/angelaproffitt
Instagram:https://www.instagram.com/angelaproffitt/
Facebook:https://www.facebook.com/AngelaProffittLLC/
Website:www.AngelaProffitt.com
Pinterest:https://www.pinterest.com/aproffitt/
YouTube:Angela Proffitt
Twitter:@AngelaProffitt_
LinkedIn:https://www.linkedin.com/in/angelaproffittLLC/
Connect with Curry Malone:
Facebook: https://www.facebook.com/CurryandCoEventsandDesignComapny/
Email: curryandcoevents@gmail.com
Instagram: https://www.instagram.com/curryandcoevents/
Show notes by show producer: Jessie Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Directing the Magic of Weddings
In this episode, Angela and Clint Hufft discuss:
-
What Clint does and his background that led him to becoming part of the wedding business.
-
Having a rookie officiant and the environment they are put in.
-
Challenges with the wedding industry and how it's constantly changing.
- Using technology when officiating.
Key Takeaways:
-
When it's your wedding you should say exactly what you want to say, and hear exactly what you want to hear.
-
Feedback is the essence of your marketing campaign.
-
Every single wedding has its own personality.
-
As the coordinator you direct everything that is happening in the wedding.
"You want everybody to feel engaged and like they're a part of this magic that's happening." — Clint Hufft
This podcast is sponsored by Zola. Get your free wedding website at https://www.zola.com/angelaproffitt
Connect with Clint Hufft:
Website: ReverendClint.com
Email: RevHufft@mac.com
Show: Wedding Ceremony Podcast, Wedding MBA Podcast, Mitzvah Party Podcast
LinkedIn: Clint Hufft
Show notes by show producer: Jessie Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Having an Open Mindset about Your Business
In this episode, Angela and Heidi Thompson discuss:
- Heidi's background and how she got into the wedding business
- What Heidi adds to the wedding industry
- Having virtual assistants and the difference of them compared to employees
- How to work in your business but also working on your business
- How to clone your best clients
Key Takeaways:
- It's important to communicate with your co-workers
- Have an experimental mindset
- You have to find the right people for your company
- Being willing to share your knowledge and experience helps your industry
"If you don't have time carved out to do what you need then, everyone else will take over your time." — Heidi Thompson
Connect with Guest:
Facebook: https://www.facebook.com/evolveyourbusinessuk/
https://www.facebook.com/groups/weddingbusinesscommunity/
Website: http://www.evolveyourweddingbusiness.com
Email: heidi@evolveyourweddingbusiness.com
Instagram: https://www.instagram.com/evolveyourweddingbusiness/
In this episode, Angela and Carrie Wildes discuss:
-
Carrie's background and how she got into the photography business.
-
What's unique about Carrie's business.
-
The different types of photographers that are around.
- The evolution of what couples want in their wedding pictures.
Key Takeaways:
-
They always try to capture the couples story instead of focusing on the location.
-
It's important to know what the client wants you to capture so that your ideas match up.
-
Making the editing timeless creates a lasting effect of love for the pictures.
-
Photographers should educated the couples on what they're going to be doing.
"There's so many things that we do that aren't even related to photography at all, but it all comes back to being kind and doing whatever it takes and working with all those other wedding professionals involved to create the best experience possible." — Carrie Wildes
Connect with Carrie Wildes:
Website www.carriewildes.com
Email for Audience info@carriewildes.com
Phone for Audience 813-480-0324
Twitter: @carriewildes
Facebook: @carriewildes
Website: www.carriewildes.com
Email: info@carriewildes.com
LinkedIn: @carriewildes
The Grand Estate of Cherokee In this episode, Angela and Daniel Spires discuss:
There's so much opportunity and growth in the estate of Cherokee
Everything that is included in the Cherokee Estate
It's a simple process to rent and use the Cherokee Estate
The opportunity for the overnight experience of a wedding
Key Takeaways:
The house is BEAUTIFUL!
Cherokee has lots of space
The nature of the property is unbelievable
Cherokee also caters to other events
"We've taken the guest work out of it for our clients." — Daniel Spires
Connect with Angela Proffitt Client & Communication Specialist:
Instagram: https://www. instagram.com/angelaproffitt/
Facebook: https://www. facebook.com/ AngelaProffittLLC/
Website: www.AngelaProffitt. com
Pinterest: https://www. pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www. linkedin.com/in/ angelaproffittLLC/
Connect with Daniel Spires:
Twitter: @cherokeedock
Website: cherokeedock.com
Instagram: @cherokee.dock
Show notes by podcastologist: Jessie Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Mixologists Know What They're Doing In this episode, Angela and Rhonda Malone Cammon discuss:
It is possible to customize ice
They do food tastings before hand
It's challenging being a woman and a woman of color to tell people that "I know what I'm doing"
Woman business leaders
Key Takeaways:
People don't know what they like to drink, so you have to give them options
Just because you're drinking something with alcohol in it doesn't mean it can't be healthy
Bartenders can prepare drinks and flavors that you didn't even know that you wanted
You need to own your story
"I make the process very simple for them, and they love that! " — Rhonda Malone Cammon
Connect with Angela Proffitt Client & Communication Specialist:
Instagram: https://www. instagram.com/angelaproffitt/
Facebook: https://www. facebook.com/ AngelaProffittLLC/
Website: www.AngelaProffitt. com
Pinterest: https://www. pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www. linkedin.com/in/ angelaproffittLLC/
Connect with Rhonda Malone Cammon:
Twitter: @cammonrhonda
Facebook: https://www. facebook.com/barseatwithrsc
Instagram: https://www. instagram.com/barseatwithrsc/
Website: barseatwithrsc.com/
Email: barseatwithrsc@ outlook.com
YouTube: http:// barseatwithrsc.com/#
LinkedIn: https://www. linkedin.com/in/rhonda-malone- cammon-86309145/
Show notes by show producer: Britnie Leverett
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
In this episode, Angela and Wes Howard discuss:
- How Wes comes up with the vows for their wedding day
- Tips when looking for a wedding officiant
- Do couples nowadays still ask for marriage counseling
- Your officiant on the wedding day should bend over backwards to make it amazing
Key Takeaways:
- You want an officiant who wants a relationship with you
- You can do whatever you want at your wedding
- The most important thing in a relationship is communication
- Make each wedding personal
"You want your wedding to match your personality." — Wes Howard
Connect with Angela Proffitt Client & Communication Specialist:
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Wes:
Phone Number: 615.495.8778
Email: weshowardweddings@gmail.com
Show notes by show producer: Jessie Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
The Pick Inn
In this episode, Angela and Amanda Jackson discuss:
- How did Amanda get into the Wedding & Events Industry?
- What is special and unique about Amanda's service and what she provides?
- What is it that Amanda's clients love?
- What are the challenges Amanda has in the industry?
Key Takeaways:
- Amanda Jackson fell in love with The Pick Inn when Amanda was married there in 2014. In fact, she loved it so much, she bought it!
- Amanda's goal is to make events as stress-free and fun as possible.
- Amanda's family is excited to keep the traditions of The Pick Inn alive as a historic Gallatin wedding venue and corporate event center.
"The customer is not always right, but you have to make them feel like they are." — Amanda Jackson
Connect with Angela Proffitt Client & Communication Specialist:
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Amanda Jackson:
Instagram: @thepickinn
Facebook: @thepickinn
Website: www.pickinnevents.com
Email: pickinnevents@gmail.com
Phone: (615) 946-4306
Show notes by show producer: Danielle Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Beautiful Blooms
In this episode, Angela and Jared Tuchinsky discuss:
- Why petaldriven.com is so unique in the wedding industry
- The reality of how and why flowers cost a lot
- How to educate yourself to find the best deals
- Tips and tricks about flower types
Key Takeaways:
- Flowers are like children and need to be nurtured until they are ready
- Flowers cost a lot for the quality, the time put into prepping, and creativity
- Look at all the resources out there (like podcasts) to research and find the best price and ideas for flowers
- There are ways to make flowers bloom quicker so you can use them faster
"If you were baking a cake and someone came in and saw just the mess, they would not know the beauty behind the mess." — Jared Tuchinsky
Connect with Angela Proffitt Client & Communication Specialist:
Instagram: https://www.instagram.com/angelaproffitt/
Facebook: https://www.facebook.com/AngelaProffittLLC/
Website: www.AngelaProffitt.com
Pinterest: https://www.pinterest.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin.com/in/angelaproffittLLC/
Connect with Jared Tuchinsky:
Facebook: https://www.facebook.com/petaldriven
Website: https://petaldriven.com
Email: info@petaldriven.com
YouTube: https://www.youtube.com/channel/UCDQrHdB6ivEYEWIWsCYnT0A
Show notes by show producer: Danielle Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Timeline Genius
In this episode, Angela and Eddie Babbage discuss:
What problem did Eddie find in the wedding industry and how did he fix it?
Why is Timeline Genius such an amazing app to use?
Be careful where you store your information.
How do timelines help you stay organized?
Key Takeaways:
Timelines run everything and are super important.
Listen intently and be present.
Timeline Genius saves you time and helps you to be professional.
Have your contacts and information backed up.
"Timeline Genius makes it very easy to create totally customized, highly professional event time lines." — Eddie Babbage
Connect with Eddie Babbage:
Website: https://www.timelinegenius.com /
Connect with Angela Proffitt Client & Communication Specialist:
Instagram: https://www.instag ram.com/angelaproffitt/
Facebook: https://www.facebook .com/AngelaProffittLLC/
Website: www.AngelaProffitt.co m
Pinterest: https://www.pintere st.com/aproffitt/
YouTube: Angela Proffitt
Twitter: @AngelaProffitt_
LinkedIn: https://www.linkedin .com/in/angelaproffittLLC/
Show notes by show producer: Danielle Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it
Fetefully
In this episode, Angela and Gigi McDowell discuss:
- Do you have to meet with your wedding planner in person?
- How did Fetefully get started?
- What does the quiz help you discover?
- How do you pick the best planner?
Key Takeaways:
- Jaw dropping event design doesn't have to equal high prices.
- Don't believe people that tell you that you can't do what you love.
- Find your dream job.
- The brides want to see the colors and gittler while the groom wants to see the numbers.
"You can work with whoever you want because that’s how technology works." — Gigi McDowell
Connect with GiGi McDowell:
Twitter: @fetefully_
Facebook: https://www.facebook.com/fetefully/
Website: www.fetefully.com
Email: plan@fetefully.com
Instagram: @fetefully_
Show notes by show producer: Danielle Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Do you use the same password for everything? Come on...tell the truth! Well, take it from someone that had her identity stolen not only once, but twice and a third time. By using a password management APP, you are a lot more safe than you may think.
Afraid to use dropbox or put your documents in the cloud? Naming your documents is key to being able to run your mobile office off of your iPhone. This is VERY powerful. Not only is it backed up in the cloud, but you an access anything you need 24/7 with your phone.
I don't know about you, but email has become SO overwhelming with all of the clients, events, invites, spam, coupons, etc. I want to tell you all about how we manage it all so we are not in email jail.
I never really understood how important my calendar would be until my paper planner was stolen when my car was broken into while in college. I thought my life was so important. Going to class, going to my internship, teaching gymnastics, going to the gym. This is just one of the many crazy situations that prepped me to become a smarter business owner. Being able to share my calendars with others helps with communication and eliminates confusion. I will share a little insight to how we run iCal at my company.
There's so much confusion with iCloud, Dropbox, Photostream, iPhoto, Amazon Photo, and more. Where should you keep your photos? Just pick one! I will take you thru our process! Oh and naming them....it is important to name your images appropriately, so if they are pinned the viewer know where it came from!
In this episode I will walk you through a TON of short cuts when setting up your MAC computer. Be sure you are at your computer so you can follow along! This is for those of you who want to save a ton of time; I am the short cut queen!
Are all of your files in the cloud? Wait, what is "the cloud." Ever wonder what the mysterious "cloud" is and what it can do? All of your burning questions answered here.
Are you afraid of technology? You can do it! Stick around and listen as I give insight on THE BEST apps to use for your business.
Why do opposites attract? And why most marriages fail when you are opposite of your partner. To understand this episode you will want to listen to Mastering Communication.
What's your TRUE COLOR? And no, we're not talking about Cyndi Lauper here. I have used this strengths methodology to build all the businesses I have been part of. From choosing my team members, to vendors, to even clients.
Angela here, and I am so excited to share my journey and how my background in Psychology has led me to where I am today. Get ready, this is a fun one!
In this episode of Weddings Unveiled, Angela and her lead consultant Alison discuss some entertaining stories of past interns and what they learned from them. This is going to be a funny one, so tune in and don’t miss it!
Join Angela and Alison as they recall a tough situation that helped them discover how to properly staff for the day of an event, process challenges with guests during setup and educate couples on the expectations of different cultures. With these tips, you’ll find it easier to manage the understanding of an event when your clients don’t share the same religious background. Tune in!
It is easy to let a client talk you into not bringing an assistant to their destination event. “The guest list being limited to less than 20 people” or “the resort staff will help” are just a couple of the reasons clients think the planner can do it alone. In today’s podcast, Angela and her lead consultant Alison discuss a time when they thought Angela could handle a week-long destination wedding by herself, and upon arrival wished she had someone who knew what to do by her side. Tune in to hear how you could learn from this and not make the same mistake they did!
New and even seasoned event professionals can get into the swing of life, and always dressing up for meetings. While Angela is usually meeting indoors or at her office, occasionally they go offsite to a private home or new venue with a client. While she loves to work in new spaces, she is (now) much more diligent in thinking through her outfit choices before leaving the house! Tune in to hear Alison and Angela “vent” about a time they didn’t do their research ahead of time.
Working in the wedding industry, Angela often spends her time with adorable couples who are in the honeymoon stage of their relationship. They are so sweet with each other, and genuinely happy together. However, this is not always the case, and true love is different for everyone. Today, Angela and her lead consultant Alison will be discussing a time when a couple showed their affection in a very private manner, and often had them questioning if they should even be getting married. Tune in to this episode to hear all the juicy details!
In today’s episode, Angela and her lead consultant Alison share a funny story when the bride was so overwhelmed with her job that she didn’t have time for her final dress fitting. You’re bound to laugh out loud at this one so tune in to hear what happened!
In this week’s episode, Angela and her lead consultant Alison share a story from working at a venue that was open to the public, and when they arrived the day of, there was a surprise waiting for them in the middle of the ceremony site! And best of all, it was for an Indian wedding and affected the direction the ceremony would face, which is extremely important in Indian culture. Tune in to hear what happened!
In this podcast, Angela and her lead consultant Alison share a story from a past wedding where the photographers were not a great fit for the couple. They were all very nice people, but their personalities did not mesh well together on the wedding day. There was a lot of tension between the parents, bride and groom and the photographers on what was expected of the pictures. This tension lasted for weeks, even after the wedding with very aggressive emails between the couple and photographer. Tune in to hear how Angela and her team handled the situation!
Having friends provide their services for weddings is never a good idea. Even if they are great friends and always follow through, it usually ends badly. They don’t know what they’re signing up for to work your wedding night, and the temptation to leave their post and join the party is too high. This leads to Angela's team picking up the slack, and doing other people’s jobs taking away from their planning responsibilities. Together with Angela's co-host Alison Burry, they will unveil the importance of keeping friends as guests, and not vendors.
This week, Angela shares her experience working a destination event on a private island with absolutely no resources for backup plans. Together with her co-host Alison Burry, they will unveil how to creatively formulate new ideas on the spot, with nothing but some palm fronds and the beach!
A resounding message Angela shares on the podcast is to always have a plan for the details of the wedding before the day arrives. In this episode, Angela and her company's lead consultant, Alison, recall the details of one of their previous weddings to discuss the important topic of what to do with the flowers when the wedding is over. For this wedding, this particular bride wanted to keep some of her baby’s breath flowers, which we thought was a great idea — they were so beautifully done! However, we didn’t know this prior to the wedding, resulting in some interesting maneuvering to get the flowers into the getaway car. There’s also a twist we think you’ll find entertaining. (Hint: Always ask the couple if they have any allergies!) Enjoy!
Whether your client is on a tight budget or operating with a blank check, it’s common to encounter friends or family members who are providing a gift to the couple in the form of free services. In today’s episode, you’ll hear Angela and her lead consultant Alison share an experience where most of the vendors were friends of the couple and how it affected the work behind the scenes. Through their experience, they hope you’ll learn how to confidently work with vendors unfamiliar with your process.
In weddings, everything goes. It’s your job as a wedding planner and event designer to make sure everything goes smoothly and make sure the clients and guests are none the wiser. Your clients are depending on you to have a level head and have answers for the day’s toughest problems. Today, Angela and her lead consultant Alison are sharing one of their more unique experiences. They hope this story lets you see ways you can potentially respond if you ever find yourself in similar, unchartered territory.
There are so many things to consider when planning an event, from vendors to photos to transportation of the bride and groom. And although you’ve likely thought most everything through, sometimes, one missed detail sends the whole thing into a tailspin. In this episode, Angela and her lead consultant Alison share a story about a wedding in which they didn’t have a solid plan for where the family would go for pre-wedding pictures. It resulted in 30-something of them crowding the area where they were setting up for the wedding, and thinking their insight would be helpful on the setup (which it was not).
Weddings are a melting pot of personalities all coming together under a common goal of getting the event off of the ground and sailing smoothly. It’s your job to remain professional at all times, yet there will likely be instances when someone’s personality clashes with your own. In today’s episode, Angela and her lead consultant Alison share a story about a wedding during which one of the venue’s personnel lacked professionalism and how they handled the encounter.
As an event planner and designer, there are many things that are within your control when you’ve planned properly. But what do you do when there are situations that are utterly and completely beyond your scope of influence? Today, Angela and her lead consultant, Alison, will discuss what to do when you can’t control certain outcomes. They share a story of a wedding they once did that included an out-of-order service elevator, missing linens and other missing pieces and how they kept a positive, upbeat attitude through it all.
Destination planners have a particularly challenging — yet fulfilling! — journey of an event from start to finish. Because of this, it’s so incredibly important that you have a firm grasp on all of the details of the day, especially if you’re not familiar with the area. Angela's and her company's lead consultant, Alison, discuss a time they can look back on with laughter now, though it wasn’t funny at the time. This story has so many twists and turns — literally and figuratively! — that you’re bound to learn a thing or two for your next destination event. Tune in!
Destination weddings are some of our favorites — the picturesque views provide such an awesome backdrop to the love of our couples. However, destination weddings also provide an added layer of complexity in terms of logistics. Today, Angela and her company's lead consultant, Alison, discuss why it’s essential to anticipate and be prepared for absolutely any situation while at the destination — the flow of the day depends on it!
Laidback couples are some of the best we’ve worked with — they’re easy going, generally stress-free and they trust us to do our jobs. On the other hand, however, we’ve found these couples take their carefree approach to the wedding day plan, often leaving details to chance on one of the most eventful days of their lives. In this episode, Angela discusses a time when a couple failed to plan and delegate tasks, which left them without previously-arranged transportation from the ceremony to the reception venue.
When their wedding day arrives, brides and grooms are usually beside themselves in excitement — not only is it one of the best days of their lives, but they’ll be surrounded by all of their family and friends for the momentous occasion! And although they’re naturally inclined to pack as much as they can into their wedding day itinerary, overfilling the day with pre-wedding events can create more stress than the lovely couple wants or is prepared for. In today’s episode, Angela and her company’s lead consultant Alison discuss a time when a client’s aunt wanted to throw the couple a brunch the day of the wedding and the chaos that ensued.
New event planners and designers can tend to think all events are the same. Yes, most events may include catering, lighting, music. From collecting donations, managing auctions, coordinating volunteers, registering attendees, communicating with sponsors, and selling tickets at the door, fundraisers are unique and very different from weddings. In this episode, Angela discusses her first fundraiser. We hope you learn from her experience so your first fundraiser runs smoothly.
Does your client want pyrotechnics, live animals, or some other cool, unusual touch at their event? Find out if you need a permit. In this episode of Weddings Unveiled, Angela and her lead consultant Alison share a story of a client who wanted to descend to his party and join the guests by jumping out of a plane and parachuting into the heart of a major city. Sounds crazy, right? Well, listen in to hear how Angela and her team handled this unusual request and helped him make it happen. We hope it reminds you just how much is actually possible.
Clients, especially brides, usually have clear visions for their events, but they rely on their planners to bring their ideas to life. Sometimes, this requires us to recalibrate or adjust their expectations. In this episode of Weddings Unveiled, Angela discusses an experience where a client had great ideas but didn’t fully consider how her outdoor venue would change when the seasons changed in time for the wedding. Listen in as to discover how Angela handled it; you may hear a few ideas worth using if you ever run into a similar situation.
As you continue to grow your skills and build your business, you may get opportunities to plan events for your peers in the event industry. It’s a tremendous honor when other professionals trust you with their weddings and personal events. However, it comes with a unique challenge. In this episode, Angela and her lead consultant Alison share a time when they performed a wedding for a professional designer who wanted to provide all of the decor herself. Check out this new episode to find out how you can deliver for your peers.
Here's a secret for you: People pay planners so someone else can plan their event for them. Crazy idea, right? Well, occasionally even paying clients don’t get (or simply forget) the memo so they jump into the planning process a bit more than they should. Today’s episode discusses an example of a client who wanted to take control of handling room blocks. Unfortunately, they didn’t fully understand the contracts, which ended up causing some trouble. Listen in to today’s episode as Angela shares how to explain hotel commissions to clients and, more importantly, how to respond when clients take on tasks that should be reserved for you as the planner.
Did you know that even the pushiest, picky, high maintenance or micromanaging clients want to let go of control? They really do. However, they’re looking for something to remove their fear of something going wrong. This is where your standard process for communication comes into play. When you have a standard, consistent process you use with clients, it helps establish trust. It also provides helpful boundaries. In this episode, Angela and her lead consultant Alison will share how to communicate and stick to your process so new clients get a great experience (even if they’re ignoring the process themselves).
The wedding and event industry is a lucrative business. As a result, new hotels, restaurants or clubs are opening up their space to host weddings and private events. This means you’ll likely have clients booking venues that you’ve never seen or worked in before. It’s a great opportunity to discover new spaces for future clients. However, it can also cause headaches for you and your time unless you follow the most important rule of using a venue for the first time. Require your team and vendors visit the venue at least once prior to the weekend or day of the event. Working in a new venue for the first time without a site visit is like hoping to fall in love on a blind date; it’s possible, but far from likely. Listen to this episode as Angela shares a story illustrating the importance of site visits.
The longer you work with weddings and events, the more you’ll master the big areas like logistics, design, catering, vendor management, etc. However, it’s impossible to prepare for every situation and every client request, and sometimes that leads to unforeseen mistakes. In this episode of Weddings Unveiled, Angela and her lead consultant Alison Burry discuss how you learn from these mistakes and develop simple solutions so they never happen again.
Whether it’s first your wedding or 100th wedding, every planner and day-of coordinator will encounter something unexpected in the process of putting on an event. Each time, you’ll be forced to answer the question: “How will my team and I respond?” In today’s episode, Angela is again joined by her company’s lead consultant Alison Burry. They’ll share an unexpected situation that they had never previously experienced and how they got through it. We hope you’ll hear a few ideas that you and your team can use when the unexpected occurs because it eventually will.
Everyone knows that adequate preparation is key to executing a successful event. However, what happens when your normal preparation measures don't quite cut it? Knowing when to step into high gear and over prepare can make all the difference in how smoothly everything runs on the big day. Listen as Angela and her co-host Alison discuss a time when a restaurant's first time catering experience taught them a valuable lesson in over preparation that they will never forget.
In an ever-changing world, technology is no exception. From new ways to capture wedding footage to LED dance floors, technology keeps us on our toes and so do the requests of our clients. As an event planner, it is important to educate yourself on what new trends might be coming down the pike and who the right vendor is for those services. In this episode, Angela and her co-host Alison Burry talk about a time when technology almost got the best of them. Listen as they discuss valuable lessons in preparation and partnership, and how their experience can help you stay ahead of the curve.
Successful partnerships are essential in any business, and that is especially true in the world of event planning. With so many venues and vendors to choose from, it is important to consider what each one is capable of and if you can rely on their consistent follow through. Covering these points from the beginning sets you up for a successful event and helps you avoid unnecessary stress. That being said, even with the most trustworthy of venues, you need to know when it’s appropriate to follow-up. In this episode, Angela and her co-host Alison discuss a situation when a new wedding venue didn't know what they didn't know until it was almost too late. Listen to the full episode to hear how knowing the right time to follow-up helped them avoid a major obstacle on their client’s big day.
When the big day rolls around, emotions are running high and it is easy to get lost in the hustle and bustle of the to-do list. In this episode, Angela shares ways to counter these challenges by making sure clients remain stress-free during their big event. The good news is this isn’t hard to do when you have formed a relationship of trust with your client and have created an environment of flexibility. Listen as Angela and her co-host Alison discuss an occasion when maintaining a flexible environment was essential to making a bride’s special day a little more stress-free.
There is nothing better than being able to do what you love for the people you love. As Angela says throughout this episode, you can pick your clients but you can’t pick your family. Being able to successfully walk the line between personal relationships and professionalism is essential when planning a memorable event for those closest to you. It can definitely be a challenge to keep that “I know best” attitude at bay, but take a listen as Angela shares an experience when doing just that made for an unforgettable night for her family.
In the world of event planning, bumps in the road and last minute changes are unavoidable. The trick in planning a successful event is knowing how to use those challenges to your advantage. In this episode, Angela and her co-host Alison discuss a situation when unexpected challenges taught them the importance of approaching each situation with understanding, the value of over communicating, and what a difference it can make to have a “go with the flow” type of attitude. Take a listen to get the full story.
In this episode, Angela shares the importance of making sure your clients are the perfect fit for you and your team. Fortunately, the process is easy when honesty is at the heart of your planning and the right boundaries are in place. Listen as Angela and her co-host Alison discuss a few occasions when saying no was the right choice.
In this episode, Angela shares how easy it is to miscommunicate with your team, vendors, and clients when you’re not using the same terminology. Luckily, the solution isn’t complicated; it just requires consistency and diligence. Listen as Angela and her co-host Alison discuss why you should and how you can create a common language with your team, vendors, and clients.
Your clients may be in love, but that doesn't guarantee everything is going well with their respective families, especially their parents. In this episode of Weddings Unveiled, you'll learn how to handle tension amongst the bride's or groom's family. Listen as Angela Proffitt and her co-host Alison share the challenging realities of family drama, uncommunicated wishes and why you should encourage your clients to communicate with their close family members and friends before the big day.
It’s hard to imagine a wedding today without a hashtag and a flood of photos on social media. However, before you go posting to your profile, consult with your client to clarify what, if any, information they are comfortable making available to the public eye. Even information shared with the design team can be sensitive and should be handled with care. On today’s podcast, Alison and I share steps you can take to ensure your client feels safe and secure.
Nailing down accurate numbers for guest attendance can be difficult. 100 percent attendance is rare, so most people start planning for a slightly lower estimated number of attendees in mind. However, occasionally, you receive the maximum number of RSVPs. Yikes! In today’s episode, I explain how creativity and room design can make even the trickiest guest numbers doable. Together with Alison Burry, my podcast co-host and event consultant, we talk about partnering with brides to make it all come together and how communicating those plans to all event staff and vendors makes the experience seamless. After this episode, you will understand the importance of flexibility, creativity, and communication in wedding planning.
When clients come to us with ideas that they’re excited about, the last thing we want to do is burst their bubble. However, the truth is they hired us because we know what we’re doing. A minor disappointment now is better than a huge disappointment later once the money has been spent. This happened when one of my brides had a unique idea for wedding favors. I knew this wasn’t the best idea, but the bride’s enthusiasm won us over and we went for it. Sure enough, it didn’t go as planned, but it’s a lesson I’ll never forget. Honesty wins every time.
Surprises on event day can throw a wrench in even the best-laid plans. Clear communication can ensure that everyone knows what to expect and has the tools necessary to deliver a great event. Listen in to hear me, along with my event consultant Alison Burry, share suggestions for improving communication with your team, vendors, and clients. From having a great radio system to providing proper transportation, we’ll give you the inside scoop on how to invest in tools to help your team and make sure your event goes off without a hitch.
As event planning professionals, our first instinct is to help everyone that walks through our door. However, over the years I’ve learned this simple truth: You can’t be everything to everybody. I learned this lesson a few years ago when I worked with a bride who fell outside the lines of my ideal client profile. I knew it wasn’t the right fit, but I wanted to try and help her anyway. In the end, the experience wasn’t good for either of us.
Customer service is essential to any business and the wedding industry is no different; but, sometimes saying ‘no’ is just as important as saying ‘yes.’ In today’s episode, I describe two experiences and lessons I’ve learned: 1) why client satisfaction means being a co-conspirator in a bride’s secret and 2) what holding personal items will do to your wallet. Together with Alison Burry, my podcast co-host and event consultant, we will make it clear that saying ‘yes’ and saying ‘no’ are equally important in the event planning business.
Having a stellar band or DJ that gets guests engaged and keeps the energy levels high is essential to any successful event. However, what happens when the entertainment is skilled with events but not specifically weddings? This week, celebrity wedding planner and event designer, Angela Proffitt, shares her experience working with one of the premiere live bands in the southeast. Together with her podcast co-host and senior event consultant, Alison Burry, they unveil how to guarantee the musical entertainment perfectly executes every reception. You will discover what questions to ask upfront, how to set expectations, and ultimately how to wow clients by delivering an entertainment experience unlike any other.
What do you do when the forecast predicts sun but you get rain instead? On today’s podcast, Angela is joined by her team's senior event consultant Alison Burry to address how to handle wacky weather. Listen in to hear how they remedied the situation when an outdoor reception venue flooded the night before a wedding! From setting up early and preparing a solid backup plan to becoming familiar with the area and having a list of local vendors who can offer advice in a pinch, Angela offers tips to help you be prepared come rain or shine.
Pinterest has made wedding planning a blast for brides, friends, and family alike, but what happens when a DIY project doesn’t quite go as expected? In today’s episode, celebrity wedding planner, Angela Proffitt, describes her experience with a bride and her overload of DIY projects. Together with Alison Burry, her podcast co-host and and event consultant, they share how they handled the bride’s expectations and DIY additions to the wedding. After this episode, you will understand the value of setting expectations with DIY projects in the beginning of the relationship and reminding clients of the importance of communication and trust.
Every professional in the hospitality industry knows that weather is unpredictable and that you always need a backup plan, but what happens when your backup plan isn’t enough? That’s where Angela and her team found themselves at an outdoor wedding in late spring. They prepared for rain but not freezing temperatures. With a combination of resourcefulness, determination and a little bit of technology, the guests were warm and the bride and groom were thrilled. Listen to the full episode to hear the story and discover how you can prepare for even the oddest situations.
Nothing has the potential to affect your plans for an event or wedding like being improperly staffed. Whether it’s an event with activities spreads across four locations or a centrally-located wedding requiring you to flip the room in under 40 minutes, you need the right people with you on-site to deliver a great experience to your client and their guests. In episode three of Weddings Unveiled, Angela Proffitt and her senior event consultant Alison Burry share how to properly staff for the day of an event, process challenges with team members during setup, and prepare to flip a room between the ceremony and reception. With these tips, you’ll find it easier to balance your client’s unique, creative ideas with each event’s regular, on-site responsibilities.
Have you ever seen an a wedding reality TV show on TLC, Bravo or WETV and wished you could be a featured planner or designer on the show? In today’s episode, Angela takes you behind the scenes of her first experience with a television production and shares how the drama can stand in the way of designing a great event. With the help of her podcast host and communication and event consultant, Alison, Angela reveals how you can protect yourself and your relationships while being featured on television. Listeners will also discover the value of doing research and selecting opportunities that align with their brand and ideal clientele.
In this introductory episode, celebrity wedding planner and event extraordinaire, Angela Proffitt, tackles a tough, yet recurring challenge for anyone in the event industry – how to respond when there’s interpersonal conflict between two invited guests. Together with her communication and event consultant, Alison Burry, Angela discusses how to protect your clients, respect their guests and leverage your vendors to prevent conflicts from boiling over. After this episode, listeners will understand how to defuse a tense situation before it has an opportunity to escalate and be reminded that taking care of yourself is a great strategy for better serving clients.