a Short discussion with my good friend Francois Roux about the ever-changing music industry, the Covid-19 pandemic, and some insights for aspiring musicians moving forward.
Patrick and I had a quick chat about podcasting entering South Africa, and whether or not musicians should jump on board. Patrick was the head of marketing for Redbull in North America. He traveled all around the world, working with many artists, including Questlove and Chance the Rapper. He helped many producers to create valuable content for Redbull, as well as the artists themselves. I wanted to find out whether it could be beneficial for the music industry if artists start adding podcasts to their media repertoire.