I’ll admit, I’ve never given leap year much thought. I’m way too focused on “springing forward” for daylight savings time in March to give a once-every-4-years day much thought. Here in Washington State, daylight savings is like a breath of fresh air! That said, I found this National Geographic article about leap year extremely interesting. […]
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In September 2015, I met with NFL Hall of Fame quarterback Fran Tarkenton, a man with a larger than life personality and one of the stars of a show I watched religiously in the early 1980’s: That’s Incredible. It was an honor to be in his presence and to listen to him talk about business and […]
The post On Being a Failure appeared first on Greg Hoffman Affiliate Management.
Years ago, I was working for an online retailer and was handed an affiliate program. I had no experience, no understanding of the industry, and no clue. I made mistakes, lots of them. Thank goodness I got some things right too! Merchants, I’m spreading the love this Valentine’s Day. This is so much better than […]
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Affiliate Summit is always a good experience. Meeting clients or vendors in person, meals with friends, making new connections, valuable lessons learned in sessions. If you attend the conference, you almost can’t go wrong. I have a good time every time I go, and this year was no exception. I’m sharing what really stood out for […]
The post Jen’s Top 5 Highlights of Affiliate Summit West 2016 appeared first on Greg Hoffman Affiliate Management.
Logan Thompson is an Internet Entreprenuer and all-around great guy; I’ve known him for years. In February of 2015 he launched a new venture called I Love Apparel and it is an up-and-coming rock star program. They design t-shirts, hoodies and accessories on demand. So, naturally I asked him for a t-shirt. I’ve been wanting a design […]
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Much to my surprise, I was nominated and chosen as a finalist for both the Affiliate Marketing Advocate and Affiliate Manager of the Year Pinnacle Awards at Affiliate Summit West 2016. More than that, I was shocked to actually win the Affiliate Marketing Advocate award at the presentation last week! I racked my brain to figure out how […]
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There is a quiet but escalating war going on between large agencies and small ones in every corner of the marketing, communications and public relations world. I have always been on the small agency side, dating back to the days when I left the newspaper industry to work for a mom and pop firm in […]
The post Boutique Agencies Kick Your Ass appeared first on Greg Hoffman Affiliate Management.
Are you going to Affiliate Summit this weekend? Have you read Climbing the Affiliate Management Wall yet? Would you like to, for half price? Can you possibly guess where I’m going with these questions? Today through January 15th, grab the new book by Greg Hoffman for $9.99, exclusively on Amazon. Check it out, and while […]
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Welcome to 2016! Glad you could join us! Let’s get to work. This, the first post of 2016, is going to set the tone. Planning! If you fail to plan, you succeed in failing. No, that’s not right. If you plan to succeed, you fail to—that’s not it, either. Forget it. Inspirational quotes aren’t my […]
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A quick scan of the ShareASale Top 100 PowerRank will show you a handful of programs that are on Auto Approve. It makes sense that this is possible but I’d like to share the hazards of this type of mismanagement. It’s like having 32 cavities behind a pretty smile. It’s not something to brag about. […]
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